Podcasts about Rocket science

In this episode, Steve Fretzin and Claire Parsons discuss:Integrating mindfulness into high-pressure professional environmentsNavigating mental health challenges while maintaining demanding careersRethinking traditional views on business development for introvertsBuilding emotional resilience and clarity through intentional daily practices Key Takeaways:Starting with just one minute of daily meditation can create subtle but lasting shifts in emotional regulation, clarity, and resilience under pressure.Mindfulness doesn't eliminate stress but reshapes how it's processed, making space for more grounded decisions and healthier coping habits.Emotional regulation skills gained through meditation reduce fear of rejection, making business development feel less risky and more authentic.Practices like breathwork, body scans, and loving-kindness help professionals stay centered during conflict, reconnect with purpose, and act from intention rather than reactivity. "A lot of law practice involves a gut check… and you have to consistently check in with your values to make sure you're representing your client as best you can." —  Claire Parsons Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ About Claire Parsons: Claire E. Parsons is a Cincinnati-based attorney practicing in school law, employment law, and litigation. In addition to her legal work, she teaches mindfulness and compassion to lawyers and professionals and frequently shares her insights on these topics through her blog, Brilliant Legal Mind, and her published books. Claire draws on both personal experience and formal training to make mindfulness practices accessible, practical, and effective for busy professionals. Her work blends deep legal expertise with a commitment to well-being, helping others find clarity and resilience in high-pressure environments. Connect with Claire Parsons:  Website: https://brilliantlegalmind.com/ & https://www.brickergraydon.com/team/claire-parsonsBook: How to Be a Badass Lawyer: https://www.amazon.com/How-Badass-Lawyer-Development-Mindfulness/dp/B0BLQYNBXZLinkedIn: https://www.linkedin.com/in/claireeparsons/ & https://www.linkedin.com/company/bricker-graydon/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Shireen Hilal discuss:Navigating modern law firm strategy in a rapidly evolving legal marketImproving internal operations and team culture to boost law firm performanceEnhancing client engagement and retention amid budget constraintsLeveraging cross-selling and business development tactics within law firms Key Takeaways:Law firms that prioritize understanding and responding to their clients' future needs instead of mirroring competitors can unlock unique opportunities for differentiation and growth.Clear and value-based billing practices—paired with proactive scope, time, and budget alignment—are essential to reinforcing client trust and maintaining healthy payment cycles.Structured programs like internal expert briefings and strategic client lunches can make cross-selling more natural and effective by focusing on solving client problems rather than pitching services.Communicating pricing changes with context and care rather than through generic finance memos helps strengthen client relationships and reinforces long-term loyalty. "The problem with obsessing about your competition instead of your clients is that, if you do, you are almost, by definition, falling in the middle. So the better way to get ahead, I think, is to be client-obsessed." —  Shireen Hilal Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ About Shireen Hilal: Shireen is the CEO of Maior, a boutique consultancy that helps law firms with their pain points and plateaus with strategic and operational support, ranging from go-to-market solutions and profitability programs to process improvement and enhancing employee engagement.Before starting Maior, Shireen spent a decade practicing at AmLaw100 firms and then had the privilege of serving in several executive roles: COO of a national law firm (where she increased revenue by 20%, profits per partner by 30%, and achieved "best place to work" accolades), pivoting strategy and operations for enterprise firms (KPMG and BDO), and building out the growth division of a communications consulting firm.Through Maior, she now helps growing firms skyrocket, early-stage firms maintain their "special sauce" as they scale, and mature firms with a fresh perspective.Shireen also serves on the advisory board of a Top 100 accounting and advisory firm and writes a quarterly column for Law360 answering law firm leaders' questions. Connect with Shireen Hilal:  Website: https://www.maiorconsultants.com/LinkedIn: https://www.linkedin.com/in/shireenhilal/ & https://www.linkedin.com/company/maior-consultants/Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

On Sunday, 8th of June, The Zero Pressure podcast hosted a live panel session titled "Rocket Science and the New Space Race, a sold-out event in the Spotlight Talks at the Great Exhibition Road Festival 2025. Chaired by Helen Sharman, the event brought cutting-edge space science and engineering to a packed and enthusiastic public audience. The session featured two of the UK's leading voices in space innovation: Dr Adam Baker, a renowned rocket propulsion engineer and co-founder of UK Launch Services, and MatthewArcher, Director of Launch at the UK Space Agency. The panel explored the exciting evolution of space technologies, from high-thrust chemical rockets to innovative propulsion systems like the Magdrive, an in-space engine that utilisesmetallic fuels and plasma acceleration.

Summary: Getting (some of) the band back together. Note: If you haven't yet listened to Episode 3.00.5, Juniper Liu's Reporter Notebook, please do that first. Be advised this episode contains discussion of war, discussion of death, and portrayal of a residential area being bombed by a government. Transcripts available at https://www.procyonpodcastnetwork.com/post/starship-iris-3-01-reunion If you wish to help make this show possible (and get cool perks in the process), you can back us at https://www.patreon.com/starshipiris This episode features: Rae Tay as Juniper Liu Sharafina Teh as Voice William Mericle as Chuck Weathers Julia Morizawa as Piper Tanaka Lucille Valentine as Kestrel Colvin Rukhmani K. Desai as Sana Tripathi Ishani Kanetkar as Arkady Patel Ella Whomersley as ELLA Vrai Kaiser as Thasia Cindy Chu as Violet Liu Jackie Andrews as RJ McCabe Jamie Price as Brian Jeeter Bri LeFever as Krejjh Nate Dufort as Max Gavins Rain Corbyn as Swarnsh Chris Choi as Jin Seon Park Aaron Catano-Saez as Julio Written by Jessica Best Directed by Lauren Grace Thompson Production Coordinator Eleanor Hyde Sound design by Jeffrey Nils Gardner Opening credits music is “Fear for the Storm,” written by Jessica Best and S.E. Winters and performed by Chiron Star, with Erin Bauman on vocals and harmonies arranged by Jamie Price. The closing credits music is “Rocket Science” by Amber Devereux of Tin Can Audio. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Steve Fretzin and Christopher Anderson discuss:Urgency and intentionality in how professionals approach time and life decisionsOperational and structural challenges faced by small and large law firmsPersonal clarity and value-driven goal setting in legal careersMisalignment between perceived business needs and actual areas for growth Key Takeaways:Many law firms suffer from an inefficient cycle of over-marketing when caseloads are low, followed by frantic hiring when they surge, resulting in chronic instability.The most common and damaging mistake lawyers make is hiring help in areas they enjoy, rather than where they truly lack capability, such as fixing the "butterfly stroke."True work-life alignment comes from clearly defining three things: how much income you need, how much time you're willing to trade for it, and what you're trying to accomplish personally and professionally.Holding on to underperforming team members not only hurts your business but also deprives them of the opportunity to thrive elsewhere, and it's often best addressed through a third-party assessment. "Too many people just go after the money, and then they realize, okay, I'm trading time for money. So the more money I want, the more time I trade, and that leads to misery." —  Christopher Anderson Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ About Christopher Anderson: Christopher T. Anderson is a lifelong entrepreneur and attorney with a deep passion for helping law firm owners build practices that align with their goals, values, and vision. With nearly 30 years of experience, he draws from both wins and lessons learned across his ventures—including New Leaf Family, AndersonDodson, and Sunnyside Services, where he remains actively involved.Known for testing every strategy on his firm before advising others, Christopher combines business acumen, legal insight, and a pilot's clarity of focus to help law firm owners take control of their time, teams, and trajectory—on their terms. Connect with Christopher Anderson:  Website: http://www.sunnysidelaw.com/Email: christopher@sunnysidelaw.comShow: Un-Billable Hour: https://podcasts.apple.com/us/podcast/un-billable-hour-business-management-strategies-for/id335971413LinkedIn: https://www.linkedin.com/in/lawfirmbusiness/ & https://www.linkedin.com/company/sunnysidelawTwitter: https://x.com/LawFirmBusinessFacebook: https://www.facebook.com/NewLeafFamilyInstagram: https://www.instagram.com/newleaf.family/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

A group of amateur Waikato rocket scientists need a funding boost if they are going to make it all the way to international competitions, after a sucessful final practice launch of their creation, Takahe. The rocket built by the University of Waikato Astronautics Club will go up against other creations in the outback of New South Wales in August as part of the Aussie Universities Rocketary Competition. They've also got their hopes cast further afield, aiming for bigger competitions in the US. University of Waikato Astronautics Club president Reuben Buckley spoke to Lisa Owen.

A sketch of life in San Ramos, a surprising development, and the prologue to the third and final season of Starship Iris. This episode was made possible by our generous patrons. To support the show, visit www.patreon.com/starshipiris Please be advised this episode contains discussion of war and discussion of living in a place being bombed by a government. This episode features— Rae Tay as Juniper Liu LW Salinas as Madge Angelique Lazarus as Dr. Robinson Maia Harlap as Glim Cindy Chu as Violet Liu Bri LeFever as Krejjh Lauren Kong as Myrna Liu Ella Whomersley as ELLA Written by Jessica Best Isidro Carvalho was the wheelchair sensitivity reader for this episode Production coordinator Eleanor Hyde Sound design by Jeffrey Nils Gardner Directed by Newton Schottelkotte The closing credits music is “Rocket Science” by Amber Devereux of Tin Can Audio Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Steve Fretzin and Adam Ouellette discuss:The long-term impact of unmanaged stress in the legal professionShifting from reactive to responsive behavior in work and lifeThe necessity of integrating systems, organization, and delegation in law practicesExploring effective breathing and mindfulness practices for emotional regulation Key Takeaways:Most lawyers suffer from nervous system dysregulation due to chronic stress, which leads to physical symptoms like migraines, arrhythmia, and burnout.Heart-focused breathing, specifically the “Quick Coherence” method, can physiologically shift the body from fight-or-flight into healing mode in just minutes.Using modern legal tech tools like CRMs, automation software, and client management systems can drastically reduce workload and prevent burnout, but most lawyers resist adopting them.Implementing micro-pauses every 50 minutes for breathwork and short breaks can significantly reduce mental fatigue and boost long-term performance. "It's so critical that lawyers start to quiet their mind and regulate their nervous systems, because if you don't, you're gonna hit a wall at some point in your practice, and you're not gonna like it. Most people won't change until they have to." —  Adam Ouellette Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: Getting Things Done by David Allen: https://www.amazon.com/Getting-Things-Done-Stress-Free-Productivity/dp/0142000280 About Adam Ouellette: Adam Ouellette, Esq. is a former law firm owner turned transformational consultant for lawyers. With over 28 years of experience in the legal field, Adam now helps law firm owners eliminate stress, increase productivity, and build balanced, fulfilling practices. He is the creator of Esquire Academy, the Stress Less Plus course for lawyers, and author of Raising the Bar – Turning a Law Career You Hate Into a Life You Love, In or Out of the Law. His new book, Transform Your Law Firm, Transform Your Life, will be published later this year. Adam specializes in law firm growth, time management for lawyers, lawyer wellness, and stress reduction for attorneys.Connect with Adam Ouellette:  Website: http://adam.law/Raising The Bar by Adam Ouellette: https://www.amazon.com/Raising-Bar-Turning-Career-Hate-ebook/dp/B00I9K1J58Twitter: https://twitter.com/AdamJOuelletteEmail: ajo@adam.lawLinkedIn: https://www.linkedin.com/in/adamjouellette/Facebook: https://www.facebook.com/esquireacademy Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

The first episode of the third and final season of Starship Iris drops on June 12th. In the meantime, let Arkady take you through what happened in the first two seasons. This mini episode was made possible by our wonderful Patreon backers. If you'd like to throw a few bucks our way and get cool perks in return, visit https://www.patreon.com/starshipiris. If you'd like to read the transcript, it's available at https://www.procyonpodcastnetwork.com/post/3-00-25-getting-caught-up Be advised this episode contains discussion of mental health, war, and violence. Ishani Kanetkar as Arkady Written by Jessica Best Directed by Newton Schottelkotte Sound design by Jeffrey Nils Gardner Production coordination by Eleanor Hyde The closing credits music is “Rocket Science” by Amber Devereux of Tin Can Audio Learn more about your ad choices. Visit megaphone.fm/adchoices

From launching rockets to scaling 8-figure brands, our guest shares AI hacks, PPC wins, & the secret tactic he learned in Helium 10 Elite that made him millions on Amazon. Join us for an exciting conversation with Jerry Vida, an 8-figure Amazon seller with 17 years of e-commerce experience and a rocket-building hobby on the side. He shares his remarkable journey of navigating the Amazon landscape and achieving substantial sales success. Jerry opens up about his transition from struggling with PPC agencies to founding his own successful PPC agency. He recounts a pivotal moment from a Helium 10 Elite hack that helped him optimize lightning deals scheduling and significantly boost sales. Together, we reflect on the power of actionable insights, the role of AI in business, and the value of staying informed through curated content like newsletters. As we explore the future of e-commerce, we discuss the transformative impact of AI technology on the industry. From reducing the need for large teams to enabling data-driven decision-making, AI is reshaping the way we analyze products, develop customer profiles, and create targeted marketing content. Listen in as we examine the shift from traditional keyword-based systems to intent-based models that better understand customer behavior and preferences. By leveraging AI and real-time data, we can craft compelling narratives that resonate with diverse buyer personas and ultimately enhance branding and marketing strategies.   Finally, we tackle the intricacies of maximizing profitability on Amazon, emphasizing a holistic approach that considers all aspects of the Amazon ecosystem. We touch on the debate between flat fees and profit-sharing models in agency partnerships and the importance of selecting high-quality clients. Additionally, we discuss strategies for leveraging Amazon as a powerful tool for customer acquisition, using product inserts and targeted marketing sequences to build a loyal customer base. Throughout this episode, Jerry and Kevin share insights from their own experiences and highlight opportunities for elevating e-commerce ventures to new heights. In episode 450 of the AM/PM Podcast, Kevin and Jerry discuss: 00:00 - E-Commerce Expert Discusses Amazon Success 02:06 - Lightning Deal Hack Success Story 04:21 - Benefits of Industry-Focused Newsletters 09:08 - AI Technology in E-Commerce Growth 10:41 - Engineers Excel in E-Commerce Sales 17:52 - Maximizing Profitability Through AI Technology 20:52 - Switching From Agencies to Internal PPC 25:15 - Maximizing Profitability With Amazon Strategies 28:13 - Maximizing Profitability Through Amazon Optimization 31:54 - Future of E-Commerce 37:38 - Optimizing Product Listings for Multiple Avatars 44:02 - Leveraging Amazon for Customer Acquisition 47:39 - Rocket Science and E-Commerce Integration 48:12 - Description of Visuals on YouTube 53:14 - Rocket Launch Safety and Precautions 55:33 - Unlocking Success in E-Commerce

In this episode, Steve Fretzin and Viki Johnston discuss:Navigating the transition from individual contributor to effective leaderDeveloping communication skills that foster trust and clarityUnderstanding how mindset and self-awareness shape professional successUsing behavioral tools to improve collaboration and team dynamics Key Takeaways:Role-playing in training helps managers safely practice difficult conversations, allowing them to fail, debrief, and improve without real-world consequences.Poor listening is a critical leadership flaw; most people are merely waiting to talk instead of truly hearing others, especially in virtual settings.Paraphrasing not only shows active listening but also gives the speaker space to correct misunderstandings, reducing conflict and enhancing clarity.Undervaluing your services, often due to internal narratives or low self-worth, can hurt both your business and client relationships—a lesson learned after undercharging for years. "We think we can multitask. We really can't. We can't think and listen to somebody at the same time." —  Viki Johnston Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ About Viki Johnston: Viki Johnston is an entrepreneur, Training Consultant with over 25 years of her career dedicated to professional training. She designs and delivers soft skills classroom training that is customized to a client's exact requirements, across a range of subjects. Her in-depth knowledge of Customer Service and Business Management allows Viki to provide an exceptionally high level of learning facilitation and consultancy across a wide range of industries.Viki is British, a Master Practitioner of NLP (Neuro-Linguistic Programming), DiSC certified, and Certified in Applied Improvisation. She currently lives in Irvine, Southern California, with her husband and daughter. She is a self-confessed lifelong learner with a passion for helping others experience light bulb moments and achieve their own goals. Connect with Viki Johnston:  Website: https://www.exelorate.com/Email: viki@exelorate.comLinkedIn: https://www.linkedin.com/in/vikijohnston/Facebook: https://www.facebook.com/vikiajohnstonInstagram: https://www.instagram.com/exelorate2015/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. In order to get that maximum lift, in order for you to maximize the launch of your business, you want to become what we call an MVP organization. How do you do that? You complete the stage 1 planning that we've laid out for you, and you want to complete the stage 1 planning that we referred to in the coming chapters. Become an aligned, resolved organization based on your dreams, your vision, your mission, your values, and your purpose. The more aligned you are, the more lift you will get. So, business truly is rocket science, very, very simple. You reduce the number of internal strife and internal fighting and internal misalignment or lack of alignment, and you have more thrust and greater lift to the launch of your business.s Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.  

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So, what is mass? Mass is the amount of internal strife or misalignment or lack of alignment in the business, meaning the more internal strife, the more in fighting, the less alignment it will create more weight or more mass and won't allow for as much energy to go outward because if you have a lot of mass that means there's a lot of internal energy and you want to minimize the internal energy so you can give the most energy outward towards your customers. The more thrust, the less mass equals more lift and lift equals results, one of the results you're committed to, one of the results you're getting and fortunately or unfortunately depending on your perspective, there are places in our lives and in our business that we wish size didn't matter. Here size matters, if you have a little bit of alignment you get a little bit of lift. If you have a lot of alignment or big alignment you get a lot of lift or big lift. Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.  

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. And that analogy is that business is rocket science. I was speaking once to a group of entrepreneurs and I did not realize we had a rocket scientist in the audience and I said “come on folks, this is not rocket science, building a business is very simple and systematic” to which the person raise their hands and said I have a correction for you, I am a rocket scientist and let me tell you that business very much is rocket science and building a business, launching a business –is rocket science. So, he laid it out for me and I'll offer you this analogy as well. So his working definition of rocket science or how to launch a rocket or a business and you can refer to the formula we have on the page is that thrust over mass equals lift. Thrust divided by mass equals lift. So, what is thrust? Thrust is the energy you give to your marketplace, thrust is the amount of power and passion that you give to your clients and the amount of energy that you give outward to please your customer base. Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.  

In this candid and hilarious episode of 9x90™, Adi Soozin sits down with one of her best friends from business school—Ethan Boivie—a literal rocket scientist turned entrepreneur & the infamous mastermind behind the anti-hangover drink ANTI. They explore Ethan's surprising career path from engineering and rocket science to launching a party-friendly wellness product that actually works. Along the way, you'll hear stories of mosh pits, Buddhist temples, and the kind of radical friendship that inspired a product designed to help people feel better after the party. Beneath the science and success, Ethan reveals the fiercely loyal, protective, big-brother heart driving it all.

In this episode, Steve Fretzin and Ben Chiriboga discuss:Career reinvention for lawyers beyond traditional legal rolesRelationship-building as a foundation for personal and professional successInternal mindset shifts needed for meaningful career growthFear as a driving force behind both success and stagnation Key Takeaways:Building a sustainable legal career requires deliberately cultivating professional relationships rather than relying on coincidence or default connections.Success in and beyond law depends not only on delivering excellent work but also on ensuring others perceive the value of that work.Many lawyers unknowingly use fear to fuel perfectionism or people-pleasing behaviors, which ultimately leads to emotional burnout and professional dissatisfaction.Embracing authenticity and aligning your work with personal strengths creates more meaningful opportunities than following narrow conventional paths. "Some way, somehow you're going to have to face your fear. Either reality will come crashing on you, or... you work with the fear... but there's no getting around it." —  Ben Chiriboga Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: This Legal Life: https://podcasts.apple.com/us/podcast/this-legal-life-lessons-learned-from-a-life-in-legal/id1679451845 About Ben Chiriboga: Ben Chiriboga is a lawyer turned legal technology executive at Nexl, an all-in-one legal CRM that helps lawyers, marketers, and business development professionals turn their growth ambitions into action.Alongside his work at Nexl, Ben speaks, writes, and podcasts about the evolution of legal careers. A seasoned conference speaker, Ben presents to legal professionals around the world about the future of law.Check out Ben's podcast, This Legal Life, where he interviews legal professionals about their lives in legal. Connect with Ben Chiriboga:  Website: https://nexl.cloud/LinkedIn: https://www.linkedin.com/in/benchiriboga/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Nick Augustine discuss:Authenticity in legal careers and professional identityBranding, marketing, and business development in lawCareer reinvention through personal values and experienceThe connection between human storytelling and client trust Key Takeaways:Lawyers should humanize their brand by sharing personal interests (e.g., hobbies, family life) on social media to create relatability and trust with clients.Many attorneys fail at marketing because they attempt to outsource it without contributing their personality or narrative, which is what really attracts referrals.To identify your authentic brand, listen closely to client compliments and peer feedback—these often reveal your true differentiators.Attorneys overly dependent on digital marketing (like Google ads) should step back and re-engage in grassroots relationship-building to avoid a fragile business model. "Your brand is how people know you, who are the types of people who call you, who are the types of law firms who give referrals to you, who you are, differentiated among the others in the community." —  Nick Augustine Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: The Joe Rogan Experience: https://podcasts.apple.com/us/podcast/the-joe-rogan-experience/id360084272About Nick Augustine: Nick Augustine is a lawyer who doesn't practice law and instead launched a digital marketing agency in 2005 to create the best content for lawyers and business professionals.Connect with Nick Augustine:  Website: https://lonestarcontentmarketing.com/LinkedIn: https://www.linkedin.com/in/nickaugustinetx/ & https://www.linkedin.com/company/2884978/Facebook: https://www.facebook.com/JohnNicholasAugustineJDConnect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

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In this episode, Steve Fretzin and Howard Ankin discuss:The strategic use of media and marketing in legal servicesThe evolving role of lawyers in both legal practice and business developmentBuilding personal and firm-wide brand equity in competitive industriesAdapting to modern client behaviors and expectations Key Takeaways:Focus on ethical, long-term brand visibility rather than chasing the latest marketing gimmicks. Consistency and integrity build lasting trust.Use traditional and digital media together to reinforce brand recognition, especially by being present where your audience already is.Develop deep professional relationships by aligning your identity and messaging with authenticity, so clients know exactly who you are and what to expect.Stay current on technology and regulations impacting outreach, but avoid tactics that risk client privacy or cross ethical lines. "There's no question that the success of any lawyer, anywhere and anytime, comes from having and associating with great people." —  Howard Ankin Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: Good to Great by Jim Collins: https://www.amazon.com/Good-Great-Some-Companies-Others/dp/0066620996 About Howard Ankin: Howard Ankin is the principal owner of Ankin Law, a leading Chicago-based firm he co-founded with his father in 1997. A third-generation attorney, Howard has deep roots in the legal community and longstanding relationships with many clients. Ankin Law has grown to become one of Illinois' largest filers of injury and workers' compensation cases, supported by over 90 attorneys and staff. Howard is also a recognized legal leader and active community member, serving on multiple legal boards and earning numerous professional honors. Connect with Howard Ankin:  Website: https://ankinlaw.com/Phone: 3126000000LinkedIn: https://www.linkedin.com/in/howard-ankin-9671743/ & https://www.linkedin.com/company/ankin-law/Twitter: https://x.com/ankinlawFacebook: https://www.facebook.com/AnkinLawOffice/Instagram: https://www.instagram.com/ankinlaw/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

It’s time for another trip around the solar system on the BIGGER and BETTER Science Weekly! In this episode of the Fun Kids Science Weekly, we answer YOUR questions, have scientists battle it out to determine which science is the best, and this week we're learning all about rocket science! Dan kicks things off with the latest in science news—beginning with a breakthrough in a decades-old mystery involving ginger cats, finally solved earlier this week. Then, we head to a UK zoo to celebrate the birth of two incredibly rare baby lemurs. And finally, Dan is joined by Mark Owen from the Angling Trust to dive into a serious issue: why river levels across the UK are so low this spring—and what that could mean for your water supply. Then, we answer your questions! Karis wants to know: What's the difference between petrol and diesel and Dr. Matilda Brindle from the University of Oxford answers Lily’s question: Were humans once monkeys? In Dangerous Dan, we learn all about the Blue Poison Dart Frog In Battle of the Sciences, rocket scientist, Dr. Minkwan Kim from Southampton University, joins Dan to explain how we get to space! What do we learn about? · The mystery behind ginger cats · The difference between petrol and diesel · Were humans once monkeys?· The deadly Bue Poison Dart Frog· And in Battle of the Sciences, we explore how we get to space! All on this week's episode of Science Weekly!Join Fun Kids Podcasts+: https://funkidslive.com/plusSee omnystudio.com/listener for privacy information.

In this episode, Steve Fretzin and Cecilia Poullain discuss:The intersection of personal transformation and professional identityNavigating and overcoming fear through self-expressionThe power of storytelling in reclaiming one's voiceShifting from traditional career paths to more authentic, purpose-driven lives Key Takeaways:To overcome fear of public speaking or visibility, engage in practices like vocal training or performance-based activities that reconnect you with your physical voice and sense of self-expression.Before pursuing a major career opportunity, reflect deeply on whether the role aligns with your true values and identity, rather than simply accepting it based on prestige or external validation.Avoid falling into perfectionism by giving yourself permission to make mistakes, take small experimental steps, and speak up even when your contribution feels imperfect or incomplete.Create intentional professional communities where you can actively contribute, connect with aligned individuals, and develop visibility, rather than waiting passively for recognition or advancement. " A real destroyer of confidence is perfectionism." —  Cecilia Poullain Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: Rebel Ideas by Matthew Syed: https://www.amazon.com/Rebel-Ideas-Power-Diverse-Thinking/dp/1473613949 About Cecilia Poullain: Cecilia Poullain is a certified executive coach and former finance lawyer who helps women in law make partner and lead with confidence. Qualified in Australia, the UK, and France, she brings decades of legal experience to her work coaching female lawyers on the path to partnership.Cecilia supports women in building confidence, navigating firm politics, and developing a strong client base to succeed at the highest levels. Through her 1:1 coaching, Pathway to Partnership program, and Firm Women breakfasts in Paris, she empowers women lawyers to rise, lead, and drive change in the legal profession. Connect with Cecilia Poullain:  Website: https://www.ceciliapoullain.com/LinkedIn: https://www.linkedin.com/in/ceciliapoullain Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Mark Murphy discuss:The challenges and nuances of hiring the right talent for law firmsThe critical distinction between attitude and skills in recruitmentHow leadership traits can hinder effective hiring decisionsPractical strategies for improving the legal hiring and interview process Key Takeaways:Eighty-nine percent of new hires fail due to attitude issues like entitlement or resistance to feedback, not because of technical skill gaps, showing why firms must prioritize attitude in hiring.Top-performing teams rely on five key roles—director, trailblazer, harmonizer, achiever, and stabilizer—each providing distinct behavioral strengths that drive success.Interviewers can quickly spot problem solvers by asking about a past mistake and seeing if the candidate naturally explains how they resolved it without prompting.High performers use first-person and past-tense language when describing real experiences, while weaker candidates rely on vague, hypothetical answers using second-person phrasing. "I always tell leaders this: ironically, the better the leader you are, often the worse hirer you are, because you have to dial down your natural optimism and desire to see everybody be great." —  Mark Murphy Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: Think Again by Adam Grant: https://www.amazon.com/Think-Again-Power-Knowing-What/dp/1984878107 About Mark Murphy: Mark Murphy is a New York Times bestselling author whose groundbreaking book Hiring for Attitude has transformed the way companies hire and build high-performing teams. His pioneering research revealed that nearly half of new hires fail within 18 months — and a staggering 89% of those failures result from attitude, not a lack of skills. His insights have reshaped hiring strategies for Fortune 500 companies, fast-growing startups, and government agencies worldwide. Connect with Mark Murphy:  Website: https://www.leadershipiq.com/Book: Hiring for Attitude: https://www.amazon.com/Hiring-Attitude-Revolutionary-Recruiting-Tremendous/dp/1259860906LinkedIn: https://www.linkedin.com/in/markamurphy/ & https://www.linkedin.com/company/leadership-iq/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Susie Pontefract discuss:Evolving leadership across generational landscapesEmbedding purpose-driven organizational strategiesBuilding cultures of human potentialPersonal values shaping leadership impact Key Takeaways:Leadership requires letting go of ego and creating intentional space for others to step in, lead, and grow through a foundation of trust, mutual respect, and genuine empowerment.Effective leaders must prioritize understanding and supporting their team's holistic development by recognizing individual potential, nurturing personal growth, and creating environments that transcend traditional workplace boundaries.Organizations should transform their approach from treating employees as human capital to cultivating human potential by embracing each individual's unique strengths, aspirations, and capacity for meaningful contribution.Successful leadership demands continuous learning, deep empathy, and adaptive strategies that bridge generational differences, foster inclusive communication, and create collaborative environments where diverse talents can flourish. "If you want to be a rainmaker out there doing your own thing, then give your people the power to get the rest of it done and make sure you're giving them the kudos and credit when they do." —  Susie Pontefract Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: Good Boss, Bad Boss by Robert I. Sutton: https://www.amazon.com/Good-Boss-Bad-Learn-Worst/dp/0446556076 About Susie Pontefract: Susie is a dynamic and results-oriented leader and mentor with over 20 years of demonstrated success in strategic leadership, team management, and value delivery across a wide range of industries and company sizes. She is recognized for empowering teams, inspiring leaders, and building strong, collaborative partnerships across all organizational levels—from front-line employees to executives, board members, and external stakeholders. As the founder of Cohearence Consulting, Susie is dedicated to helping small to mid-sized companies strengthen their organizations through cohesive strategies, aligned teams, and exceptional execution. Connect with Susie Pontefract:  Website: co-hear-ence.comEmail: susie@co-hear-ence.comLinkedIn: https://www.linkedin.com/in/susiepontefract/ & https://www.linkedin.com/company/cohearence-consulting Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

很多人第一次听到 "It's not rocket science" 时，会盯着 "rocket"（火箭）和 "science"（科学）发呆：这不就是 “火箭科学” 吗？难不成还有别的含义？其实它的真实用法和航天领域关系不大，今天卡卡老师带您解锁这个超实用俚语！"Rocket science"字面意思是 “火箭科学”，但实际含义是 “复杂难懂的事物；高深的学问”。不过这个短语最常用在否定句中 ——"It's not rocket science"，意思是 “这没什么难的；并不复杂”，用于强调某事其实很简单，无需过度复杂化。这个短语的起源和 “火箭科学” 本身的特性密切相关：火箭科学作为航天工程的核心，涉及大量高端技术和复杂计算，在普通人眼中是 “高难度学问” 的代名词。但随着口语化使用，它逐渐演变成一种反差表达：用 “火箭科学” 代表 “极致复杂”，再通过否定（not）来强调 “简单”。例如：How do I connect the printer?It's not rocket science—just plug in the cable.怎么连接打印机？没那么复杂，插上数据线就行。Some people think coding is rocket science, but it's just a matter of practice.有人觉得编程高深莫测，其实多练习就会了。原声再现：-You're doing laundry?你在洗衣服?- Hey, it's not rocket science.你在洗衣服？嘿，这没什么难的。The clubs have websites, the websites have pictures.It's not rocket science.这些俱乐部有网站，网站上有图片。这没什么难的。更多卡卡老师分享公众号：卡卡课堂 卡卡老师微信：kakayingyu001送你一份卡卡老师学习大礼包，帮助你在英文学习路上少走弯路

In this episode, Steve Fretzin and John Morgan discuss:Business growth and scaling strategiesImportance of partnerships and accountabilityTechnological innovation in professional servicesEntrepreneurial mindset and vision Key Takeaways:Successful businesses balance proactive growth (“catching fish”) with strong operations (“cooking fish”) for sustained efficiency.Clear, data-driven systems with dashboards and accountability can transform culture and boost individual and team performance.AI adoption should be cautious, tested, and iterative, with room for learning from early-stage mistakes.Long-term resilience requires financial reserves, backup strategies, and readiness for unpredictable “Black Swan” events. "What 'Only the Paranoid Survive' means is: be aware. Do [not just walk] down the street with blinders on and not see it coming, because it can come from anywhere. A problem can come from anywhere, and so you just have to be prepared." —  John Morgan Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: The Black Swan by Nassim Nicholas Taleb: https://www.amazon.com/Black-Swan-Improbable-Robustness-Fragility/dp/081297381X About John Morgan: John Morgan moved to Central Florida as a teen and was forever changed when his brother Tim was paralyzed while working at Disney and mistreated by both the company and legal system, inspiring him to fight for the powerless and seek justice against big corporations. He earned his law degree from the University of Florida in 1983 and, with his wife Ultima, founded Morgan & Morgan in 1988; over 34 years, it became the nation's largest injury law firm, recovering over $13 billion for 300,000+ clients. John authored two books — You Can't Teach Hungry and You Can't Teach Vision — reflecting the principles behind his success, and he's also a political advocate and philanthropist supporting marijuana reform, minimum wage increases, and aid for abuse survivors and the hungry. Connect with John Morgan:  Website: https://www.forthepeople.com/Email: jmorgan@forthepeople.comLinkedIn: https://www.linkedin.com/in/johnmorganesq/Twitter: https://x.com/johnmorganesqFacebook: https://www.facebook.com/JohnMorganESQ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Gerard Virga discuss:Navigating emotional complexity and client crises in family lawEvolving business development practices in solo and small firm legal settingsExpanding legal services through education, technology, and content creationManaging personal and professional balance to prevent burnout in law practice Key Takeaways:Direct, relationship-focused communication—such as sharing personal contact info—can build trust, drive referrals, and deepen client loyalty.Implementing educational tools like AI videos and podcasts helps clients understand legal processes and significantly lowers their anxiety.Developing and signing a litigation strategy plan early in the case helps align client expectations, reduces unnecessary conflict, and clarifies legal goals.Carefully qualifying clients based on emotional stability and willingness to follow advice helps reduce burnout and improve case outcomes. "If we don't alleviate that pressure early, we don't answer those questions, we don't get to the root of the problems, then it's going to fester." —  Gerard Virga Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: The Game Changing Attorney by Michael Mogill: https://www.amazon.com/Game-Changing-Attorney-Competition-Obvious-ebook/dp/B07JWGX3YB About Gerard Virga: Gerard Virga is a seasoned family law attorney and the founding partner of The Virga Law Firm, where he leads a team of dedicated legal professionals across offices throughout Florida. With a passion for advocating for families during life's most challenging transitions, Gerard has built a firm known for its commitment to excellence, personalized client care, and aggressive representation in family law matters. Connect with Gerard Virga:  Website: http://www.thevirgalawfirm.com/Phone: 850-818-0236Show: The Florida Family Law Attorney Podcast: https://podcasts.apple.com/us/podcast/the-florida-family-law-attorney-podcast/id1799493137LinkedIn: https://www.linkedin.com/in/gerard-virga-006a9263/ & https://www.linkedin.com/company/thevirgalawfirmTwitter: https://x.com/TheVirgaLawFirmFacebook: https://www.facebook.com/gerard.virga.5 & https://www.facebook.com/virgalawfirm/Instagram: https://www.instagram.com/thevirgalawfirm/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Could a flexible rental model be the game-changer your property needs? In this episode of Invest2FI, host Craig Curelop sits down with Miller McSwain, a former nuclear rocket scientist turned full-time real estate investor and author of Co-Living Cash Flow by BiggerPockets. Starting with just two house hacks in Colorado Springs, Miller now oversees 6 co-living properties totaling over 50 rentable rooms, proving that strategic co-living can outpace traditional rental strategies — even in today's high-interest-rate environment. Learn how Miller scaled his portfolio, designed high-retention communities, boosted cash flow with simple renovation tweaks, and managed operations to maximize tenant satisfaction. He also shares critical mistakes, like contractor red flags, that beginners can easily avoid. PODCAST HIGHLIGHTS:[03:44] Miller discusses how games ignited his interest in exponential growth. [06:05] His first investment in mutual funds, influenced by Dave Ramsey. [08:55] Shares decision-making behind studying nuclear engineering in Tennessee. [11:01] Describes first exposure to real estate via his parents' duplex idea. [15:25] Road trip story finding the right Colorado city for house hacking. [17:02] Breaks down numbers on first Colorado Springs co-living house hack. [20:05] Lessons from managing tenants, hiring cleaners, and improving systems. [25:50] Miller's second house hack: buying under market and adding bedrooms. [31:00] How to build strong community culture inside a co-living house. [33:30] Systems for leases, group chats, pizza nights, and boosting retention. [37:39] His experience financing co-living houses with conventional and DSCR loans. [39:00] Miller shares his plans for expanding his co-living portfolio. [44:15] Learn more about Miller's book, Co-Living Cash Flow, and the co-living strategy. HOST Craig Curelop   

Hour 2: Stephen A. Smith, Marcus Spears, Brian Windhorst and Kendrick Perkins continue to talk NBA Playoffs on First Take! After their Game 7 loss, Perk explains why Houston should go all in to get Kevin Durant. Additionally, a preview of the Knicks Celtics Round 2 series that begins tonight in Boston! Learn more about your ad choices. Visit podcastchoices.com/adchoices

In this episode, Steve Fretzin and Tim Sawyer discuss:Mentorship and mastermind groups as catalysts for professional growthUniversal business models shaping success across industries including legalEmotional authenticity as a foundation for impactful branding and client engagementDiscomfort as a necessary stage in the journey toward meaningful progress Key Takeaways:Professionals who admit their blind spots and join mastermind groups grow faster by learning from shared experiences and direct peer feedback.The simple model of finding, converting, and keeping clients consistently drives growth across industries, including legal.Lawyers who lead with authenticity, such as personal storytelling or community involvement, build trust and stronger emotional resonance.Intentional preparation and embracing discomfort during networking lead to better conversations, more opportunities, and long-term business impact. "AI will not replace lawyers, but lawyers who are using AI are definitely going to have an impact on lawyers who don't." —  Tim Sawyer Unlock the secrets of the industry's top rainmakers with Be That Lawyer: 101 Top Rainmakers' Secrets to Growing a Successful Law Practice. Grab your ultimate guide to building a thriving law firm now on Amazon: https://www.amazon.com/dp/B0F78HXJHT Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: Who Moved My Cheese? by Spencer Johnson and Kenneth Blanchard: https://www.amazon.com/Who-Moved-My-Cheese-Mazing-ebook/dp/B004CR6AM4 About Tim Sawyer: Tim is a two-time Inc. 500 co-founder with two successful private equity exits, a professional speaker, and an expert in business sales and growth strategies. As EVP of Sales and an investor at FasterOutcomes, he helps law firms leverage AI-powered legal intelligence to drive efficiency and profitability. With a strong background in digital marketing, Tim has led high-performing sales teams and scaled businesses through innovative strategies. He is also the host of the Legal Keys podcast, where he explores the intersection of law, technology, and firm success. Connect with Tim Sawyer:  Website: http://www.fasteroutcomes.com/Email: tim@fasteroutcomes.comShow: Legal Keys: https://podcasts.apple.com/us/podcast/legal-keys-unlocking-time-revenue-and-results/id1791762308LinkedIn: https://www.linkedin.com/in/sawyertim/ & https://www.linkedin.com/company/faster-outcomes/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Tyson Mutrux discuss:The importance of cultivating the right mindset for professional growthBuilding and scaling a law firm through strategic hiring and systematized operationsThe power of networking and targeted referrals in developing a legal practiceUtilizing peer groups, coaching, and mentorship as tools for continuous improvement Key Takeaways:Mindset is the number one limiting factor for lawyers—without overcoming mental barriers, no strategy will work, even with a step-by-step million-dollar blueprint.Many law firms suffer from cash flow problems because lawyers pull too much money from the business too early, preventing reinvestment and sustainable growth.Effective hiring requires a thorough, systematized process—using tools like Zoho Recruit and strategies like “topgrading” ensures better long-term talent fit and retention.Networking should be laser-focused—meeting with professionals who are in a direct position to send targeted referrals, like volume PI firms or chiropractors, yields better ROI than general networking. "You can ruin a good hire just by having bad processes or no processes." —  Tyson Mutrux Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: Modern Wisdom Podcast by Chris Williamson: https://podcasts.apple.com/gb/podcast/modern-wisdom/id1347973549About Tyson Mutrux: Tyson Mutrux is the owner and managing partner of Mutrux Firm LLC, a personal injury law firm based in St. Louis and Columbia, MO. He is also the co-founder and owner of Maximum Lawyer, a community where law firm owners connect, collaborate, and grow their firms. Connect with Tyson Mutrux:  Website: http://www.maximumlawyer.com/LinkedIn: https://www.linkedin.com/in/tysonmutrux/ & https://www.linkedin.com/company/maximum-lawyerFacebook: https://www.facebook.com/groups/maximumlawyerInstagram: https://www.instagram.com/maximumlawyer/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Greg Eisenberg discuss:How law firm business models are quickly shifting due to tech and market forcesWhy branding and visibility are critical for firms of any sizeWays small and solo firms can compete with major legal playersHow legal entrepreneurship is evolving through collaboration Key Takeaways:Small law firms can remain competitive by joining collectives that centralize branding, marketing, and operational tools while allowing them to retain full ownership of their businesses.Repeating a strong personal brand message through short-form video content across the right platforms helps attorneys become top-of-mind in their niche.The most effective business development strategy combines strong referral networks and relationship-building with a smart digital advertising approach.Law firms must stop treating marketing as a standalone fix and instead adopt a unified strategy that integrates operations, technology, finance, and client experience for long-term success. "They say they don't teach business in law school. I went to business school. They don't teach business in business school—it didn't make a huge difference. There's just some stuff they can't prepare you for." —  Greg Eisenberg Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: The GaryVee Audio Experience: https://podcasts.apple.com/us/podcast/the-garyvee-audio-experience/id928159684 About Greg Eisenberg: Gregory Eisenberg won the award for “Worst (or Best) Doppelgangers” thanks to his resemblance to Beaker, Shaggy, and Screech. A failed comedian and worse political candidate, he found his calling helping law firms grow. With 10+ years in marketing, he's worked with brands like Cinnabon, Carvel, and major universities. After starting LegalEase Marketing, he realized firms needed more than leads—they needed infrastructure. That led to Ready Firms, built to help small firms scale and stay competitive. Connect with Greg Eisenberg:  Website: https://readyfirms.com/Email: greg@readyfirms.comLinkedIn: https://www.linkedin.com/in/gregoryseisenberg/ & https://www.linkedin.com/company/readyfirms/Facebook: https://www.facebook.com/readyfirmsInstagram: https://www.instagram.com/readyfirms Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Lindsey Busfield discuss:The nuances and strategic use of SEO for law firm marketingThe importance of selective client intake for long-term successEvaluating the effectiveness of social media versus SEO in legal marketingUtilizing modern website tools and AI-driven bots for better client engagement Key Takeaways:SEO can be a game-changer, but only for firms in the right geographic and competitive conditions—others should consider niche targeting or different marketing strategies entirely.Social media rarely drives real case volume for law firms, unless it's used with intention, high-quality content, and deep community alignment.Choosing the right clients is just as important as hiring the right team, because poor client fit leads to burnout, financial issues, and strained relationships.Website platforms should match your marketing goals, with WordPress offering the best SEO flexibility, while simpler tools like Squarespace are fine for credibility-focused sites. "I have never talked to a lawyer who has said, 'Yes, I am getting half of my caseload through social media because it's so great.' That being said, social media can be really helpful as part of a grassroots campaign." —  Lindsey Busfield Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: Intaker: https://intaker.com/LinkedIn Tutorial for Business Development: https://www.youtube.com/watch?v=0EWfLRtUL0g About Lindsey Busfield: Lindsey Busfield is a leading legal marketing expert and recognized industry disruptor, featured in publications like Benzinga, USA Today, and Attorney at Law Magazine. As Vice President and partner at Optimize My Firm, she has helped dozens of law firms boost revenue through strategic SEO and content marketing. Connect with Lindsey Busfield:  Website: http://www.optimizemyfirm.com/Show: Personal Injury Marketing Minute: https://podcasts.apple.com/au/podcast/personal-injury-marketing-minute/id1536073987LinkedIn: https://www.linkedin.com/in/lindsey-busfield/ & https://www.linkedin.com/company/optimizemyfirm Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Jody Glidden discuss:The evolution and growing impact of AI in professional servicesChallenges lawyers face in client relationship managementThe limitations and future of traditional CRMsStrategies for maintaining and expanding client relationships Key Takeaways:43% of clients leave law firms not because of service quality but due to poor communication and lack of follow-up.AI-powered tools like Postilize can monitor relationship gaps and generate personalized outreach suggestions for lawyers to approve and send.Keeping in touch with clients through relevant life or business events — like promotions, layoffs, or funding rounds — can significantly boost retention and trust.Many lawyers miss business opportunities by failing to engage multiple contacts ("multi-threading") within a client's organization, risking total loss when one contact departs. "If you can ever move [a relationship] to personal, I think then you've probably got them for life." —  Jody Glidden Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Thank you to our Sponsor!Rankings.io: https://rankings.io/Rainmakers Roundtable: https://www.fretzin.com/lawyer-coaching-and-training/peer-advisory-groups/ Episode References: Atomic Habits by James Clear: https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299 About Jody Glidden: Jody Glidden is a seasoned entrepreneur, AI innovator, and the driving force behind Postilize, an AI-powered business development platform for professional services firms. With over two decades in tech, he's best known as the founder of Introhive, which he scaled to a $500 million valuation, delivering 40x returns for early investors. Under his leadership, Introhive grew to over 250,000 users at firms like PwC, Deloitte, DLA Piper, and Baker McKenzie. At Postilize, Jody applies his expertise in CRM, ERM, and AI automation to tackle challenges like missing relationship data, manual processes, and inconsistent client engagement. He integrates Generative AI and real-time event detection to craft personalized outreach and drive scalable relationship management, retention, and client acquisition. Connect with Jody Glidden:  Website: https://www.postilize.comEmail: jody.glidden@postilize.comLinkedIn: https://www.linkedin.com/in/jodyglidden/ & https://www.linkedin.com/company/postilize/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Kyle Hebenstreit discuss:The evolving legal industry landscape due to institutional capital and Big Four involvementRising competition and channel fragmentation in legal marketingStrategic marketing approaches tailored to client personas and firm typesOperational and budgetary decisions that influence long-term law firm growth Key Takeaways:Private equity and institutional capital are transforming the legal industry, creating new acquisition and exit opportunities for small, consumer-facing law firms.Social media platforms like LinkedIn and Meta hold high potential for law firms, yet are underutilized, especially with organic content for referrals and paid campaigns for brand awareness.Law firms should begin their marketing strategy by analyzing successful recent clients and understanding how they found them before setting a marketing budget.When choosing a marketing partner, inquire about client-to-manager ratios, review actual KPIs, and check references, much like when hiring a full-time employee. "If you're staying top of mind for your professional network... you can help augment referral traffic that way." —  Kyle Hebenstreit Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsor!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: The Hard Thing About Hard Things by Ben Horowitz: https://www.amazon.com/Hard-Thing-About-Things-Building/dp/0062273205 About Kyle Hebenstreit: Kyle Hebenstreit is the Chief Executive Officer of PracticeMadePerfect (PMP), where he leads a team dedicated to helping law firms grow through tailored, data-driven marketing solutions. With nearly 20 years of experience across consulting, media, and entrepreneurship, Kyle brings a strategic mindset and a passion for client success. Before joining PMP, he held leadership roles at Deloitte Consulting, Skydance Productions, and served as an Entrepreneur in Residence at NextGen Growth Partners. Connect with Kyle Hebenstreit:  Website: http://www.pmpmg.com/Email: khebenstreit@pmpmg.comPhone: 3174109640LinkedIn: https://www.linkedin.com/in/hhebenstreit/& https://www.linkedin.com/company/pmpmgFacebook: https://www.facebook.com/pmpmgInstagram: https://www.instagram.com/pmpmarketinggroup/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Ed Levy discuss:Building and nurturing authentic client relationships in professional servicesIncreasing referrals through trust and engagementThe psychological value of personalized client appreciationThe role of networking and peer communities in growing a legal practice Key Takeaways:Small, personal gestures—like handwritten notes or thoughtful gifts—can leave a lasting emotional impact and increase client loyalty.Lawyers who genuinely engage with clients beyond transactions are more likely to receive organic referrals.Membership in curated networking groups like Provisors can create structured opportunities to both give and receive high-value referrals.Understanding what truly matters to a client—personally and professionally—helps legal professionals build trust and long-term partnerships. "The most important thing, even with no budget at all, is to separate the business from the appreciation and the emotional connections that you're trying to build." —  Ed Levy Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: Got Your Attention? by Sam Horn: https://www.amazon.com/Got-Your-Attention-Intrigue-Connect/dp/1626562504 About Ed Levy: Ed Levy is the owner and president of Edventure Promotions, a company built on two core principles: spend clients' money as if it were our own and exhaust all possibilities to deliver exceptional results. With over 20 years of experience, Ed has led the company to become a trusted partner to globally recognized brands and organizations of all sizes. He created I Love My PI Lawyer—a groundbreaking program that uses curated gifting experiences to help personal injury lawyers deepen client relationships, increase referrals, and stand out in a competitive market. Ed's approach emphasizes promotional products as strategic communication tools that drive measurable engagement and campaign success. He remains passionate about helping PI lawyers and professionals elevate their marketing strategies through innovative, results-driven solutions. Connect with Ed Levy:  Website: https://www.edventurepromotions.com/ilovemypilawyerLinkedIn: https://www.linkedin.com/in/edlevy/ & https://www.linkedin.com/company/edventure-promotions/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Alex Geisler discuss:Building long-term client loyalty in legal practiceStructuring legal work around client expectations and needsImproving legal service delivery through lean process thinkingDeveloping deeper relationships through proactive, strategic communication Key Takeaways:Long-term client loyalty is built through the TREE approach: Transparency in communication, Reliability in service, Efficiency in delivery, and clear Expectations that align with the client's goals.Lawyers can create stronger, “stickier” client relationships by going beyond transactional work and offering value through strategic thinking and curiosity.A structured approach to legal work—planning, executing, reviewing, and improving—can lead to better results, stronger client trust, and greater efficiency.Understanding the client's definition of success early on, and tailoring the legal approach accordingly, is key to exceeding expectations and retaining business. "There's no substitute for knowing yourself and knowing your purpose. There's no substitute for knowing your client. And just keep checking in on yourself and checking in on your client." —  Alex GeislerGot a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ Episode References: Tao Te Ching by Lao Tzu: https://terebess.hu/english/tao/mitchell.htmlAbout Alex Geisler: Alex's career was spent in three environments: in-house, at Big Law, and with manufacturers. He then harnessed these experiences to create Lean Law, a consultancy devoted to helping lawyers turn new business into repeat business. In addition to personal coaching, his ideas can be accessed through the acclaimed Lean Adviser online curriculum, his Lean Briefing—which receives 40,000 hits each week—and his books and papers. Connect with Alex Geisler:  Website: https://www.leanlaw.co/LinkedIn: https://www.linkedin.com/in/alex-geisler-05b5761a/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

It's official, Annabel's finished her first ever half marathon and she lived to tell the tale. London Landmarks overview, Amber's house move update, and a huge conversation about Adolescence, the Netflix drama starring Stephen Graham about incel culture and the murder of a teenage girl. Our thoughts on the show, plus thoughts on crime and retribution when dealing with teenagers and indoctrination. Is rehabilitation or punishment the answer? We've got it alllll covered.amiovaryactingpod@gmail.comAmber's Marathon FundraiserAnnabel's London Landmarks Half Marathon Fundraiser Hosted on Acast. See acast.com/privacy for more information.

Watch this Interview Live: Click Here The secret to true health isn't in a pill—it starts with your blood, your mindset, and your lifestyle. In this powerful conversation, Marcus and Karmea welcome health and wellness expert Dawn Wells to break down how your blood type impacts your health and the best way to eat and exercise for your body. SUBSCRIBE  @GentlemanStylePodcast  now and start taking charge of your health today! Did you know your blood type affects everything from digestion to energy levels and disease risk? Dawn Wells explains why a one-size-fits-all diet doesn't work and how eating for your blood type can lead to lasting health improvements. Whether you're struggling with weight loss, low energy, or chronic illness, this approach could be the game-changer you've been missing. Key Takeaways: Your blood type matters – It affects how your body processes food and fights disease. Food is medicine – The right nutrition can reverse health issues naturally. One-size-fits-all doesn't work – Eating for your blood type leads to better results. Marcus – Host of Gentleman Style Podcast, bringing insightful conversations on business, health, and personal growth. Karmea – Co-host with a passion for wellness, lifestyle, and real talk. Dawn Wells – Health and wellness expert specializing in medical fitness and blood-type nutrition. https://dwfwellness.com/ Schedule a Free Health Consultation with Dawn! Resources

In this episode, Steve Fretzin and Judy Barton discuss:Cultivating meaningful and lasting business relationshipsEffective networking techniques for lawyers and financial professionalsEstablishing credibility and attracting opportunitiesThe importance of integrity in business Key Takeaways:Effective networking is not about collecting contacts but about fostering genuine, mutually beneficial relationships that lead to long-term success.Lawyers and financial professionals should focus on providing value first, rather than immediately seeking business, to build trust and credibility.Personal branding plays a crucial role in professional growth, as a strong and authentic presence can differentiate individuals in competitive industries.Integrity and consistency in business interactions build a solid reputation, making people more likely to refer and work with you over time. "You have to make yourself memorable, but you also have to know why you're different from everybody else and why that person should hire you or engage with you as an attorney." —  Judy Barton Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/Rainmakers Roundtable: https://www.fretzin.com/lawyer-coaching-and-training/peer-advisory-groups/ About Judy Barton: Judy Barton is a Senior Client Strategist for BNY Mellon Wealth Management. In this role, she works directly with clients to address their investment and wealth management needs. Judy joined the firm in 2014 and has more than 20 years of experience in the financial services industry, as well as being a business owner for 10 years. Her previous corporate experience includes serving in finance at EDS, Nortel, and Sodexho Marriott in Boston, DC, and London. Judy received her Master in Legal Studies from the School of Law at Washington University in St. Louis and a Bachelor of Science in Finance from the University of Oklahoma. Connect with Judy Barton: Website: http://www.bny.com/wealthEmail: judy.barton@bny.comLinkedIn: https://www.linkedin.com/in/judy-barton Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911  Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Michael Vater discuss:Growth and networking beyond traditional legal marketingLeveraging legal tech and AI to enhance efficiencyBuilding strategic partnerships for sustainable growthEffectively balancing leadership, operations, and legal work Key Takeaways:Lawyers should build strategic partnerships with realtors, title agents, and medical professionals who connect with potential clients needing legal services instead of relying solely on attorney referrals.Generative AI tools enhance legal research by cross-referencing case law and statutes, helping attorneys find crucial precedents faster and more accurately.Zoom court appearances reduce travel time and create "bonus time" for attorneys to focus on business development and client acquisition.Law firms often let accounts receivable grow unchecked, but strict payment policies like upfront retainers or automated billing prevent financial strain and ensure cash flow. "The world is constantly changing. If you fail to change with it, you will be left behind." —  Michael Vater Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/Rainmakers Roundtable: https://www.fretzin.com/lawyer-coaching-and-training/peer-advisory-groups/ Episode References: The 7 Habits of Highly Effective People by Stephen Covey: https://www.amazon.com/Habits-Highly-Effective-People-Powerful/dp/0743269519 About Michael Vater: Michael Vater, Esq., Managing Partner of The Ticktin Law Group in South Florida, has successfully litigated complex cases across the U.S. and abroad, including over 20 Florida counties, California, Texas, Pennsylvania, Ohio, South Carolina, and Iceland, where his victory set a European Union precedent on consumer rights in aviation disputes. Since joining the firm in 2010, he has specialized in entertainment, personal injury, and real estate litigation, serving as lead counsel in over 1,600 cases and litigating 100+ Jury and Non-Jury Trials. Recognized by Super Lawyers as a Rising Star, awarded to only 2.5% of Florida lawyers, he has also been featured in Authority Magazine, Lawyers of Distinction, Business Daily Media, and PacerMonitor. Connect with Michael Vater:  Website: https://legalbrains.com/Email: mvater@legalbrains.comLinkedIn: https://www.linkedin.com/company/the-ticktin-law-group-p.a./Twitter: https://x.com/LegalBrainsFacebook: https://www.facebook.com/TheTicktinLawGroup/#Instagram: https://www.instagram.com/legalbrains/# Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911  Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Tom Ciesielka discuss:The role of public relations and reputation management in the legal industryThe importance of media visibility and thought leadership for lawyersBalancing legal ethics, confidentiality, and public exposure in marketingThe impact of social media on modern public relations strategies Key Takeaways:Media outlets prioritize availability and recognition over legal expertise—being well-known and responsive is often more important than having the best case results.Lawyers should integrate the PESO model (Paid, Earned, Shared, and Owned media) into their marketing strategy to create a balanced and effective public presence.Addressing negative media coverage should be handled with a focus on advocacy, emphasizing key legal issues and potential next steps rather than becoming defensive.Thought leadership and PR require a long-term commitment—lawyers should expect a minimum six-month investment before seeing meaningful results in recognition and business growth. "Your first obligation is to your client, not to publicizing your firm. That's just the reality of it." —  Tom Ciesielka Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/Rainmakers Roundtable: https://www.fretzin.com/lawyer-coaching-and-training/peer-advisory-groups/ Episode References: LawHer Podcast by Sonya Palmer: https://podcasts.apple.com/us/podcast/lawher/id1599413853Personal Injury Mastermind Conference (PIMCON), October 5–8, 2025 in Scottsdale, Arizona: https://www.pimcon.org/The 1-Page Marketing Plan by Allan Dib: https://www.amazon.com/1-Page-Marketing-Plan-Customers-Money/dp/1989025013/ About Tom Ciesielka: Tom Ciesielka, President of TC Public Relations, has over 25 years of experience in public relations, marketing, and business development. He helps clients manage their reputation through crisis communications, thought leadership, and media coverage in outlets like The Wall Street Journal, CNN, NPR, and Fox News. Before founding TC Public Relations, he worked in film sales—representing Paramount, MGM, and New Line Cinema—and as marketing director for the Museum of Broadcast Communications. Originally from Philadelphia, he built his firm in Chicago on integrity, strategy, and innovation. Now in its third decade, TC Public Relations continues to refine media strategies that elevate client visibility. Connect with Tom Ciesielka:  Website: https://tcpr.net/LinkedIn: https://www.linkedin.com/in/thomasciesielka/Twitter: https://x.com/TomciesielkaInstagram: https://www.instagram.com/tcpublicrelations/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and Jim Ries discuss:Why business development is a critical yet often overlooked skill for lawyersThe role of networking in long-term professional successHow adopting a giver's mentality leads to stronger professional relationshipsBest practices and common mistakes in networking and relationship-building Key Takeaways:Taking a few minutes to research a common connection before meetings and using the "FORD Method" (Family, Occupation, Recreation, Dreams) leads to more engaging and productive networking conversations.Effective networking is about quality over quantity, so instead of collecting business cards, aim for three meaningful conversations that lead to valuable follow-ups.Trust is built through consistent action, so always follow through on promises like introductions or shared resources to strengthen credibility and relationships.Business development requires patience and persistence, as long-term success comes from continuously nurturing relationships and staying top-of-mind for future opportunities. "The phrase I like to use is not "give to get"—that sounds like expecting something in return. The phrase I use is "give to give"—give because you want to… because it feels good… and just keep giving. That's when people know you, like you, and trust you." —  Jim Ries Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/Rainmakers Roundtable: https://www.fretzin.com/lawyer-coaching-and-training/peer-advisory-groups/ Episode References: The Go-Giver by Bob Burg and John David Mann: https://www.amazon.com/Go-Giver-Expanded-Little-Powerful-Business/dp/1591848288The Little Red Book of Selling by Jeffrey Gitomer: https://www.amazon.com/Little-Red-Book-Selling-Principles/dp/1885167601The Sales Bible by Jeffrey Gitomer: https://www.amazon.com/Sales-Bible-Ultimate-Resource-Jeffrey/dp/B00DEK8F8M About Jim Ries: Jim Ries, Director of Business Development at Offit Kurman, connects business owners with the right attorneys across 30+ practice areas. Known as the "Legal BD Guy," he ensures clients aren't underserved, overcharged, or ignored. As a trusted legal concierge, he helps business owners frustrated with their current representation. A passionate networker, Jim loves one-on-one Zoom meetings to build connections and provide legal solutions. Connect with Jim Ries: Website: http://www.offitkurman.com/Email: jries@offitkurman.comPhone: 410-733-6133LinkedIn: https://www.linkedin.com/in/jimrieslegalbdguy/ & https://www.linkedin.com/company/offit-kurman/Facebook: https://www.facebook.com/jim.ries Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911  Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and David Ackert discuss:The importance of strategic networkingLeveraging existing contacts for business growthThe role of influence and prioritization in business developmentThe psychology behind relationship building Key Takeaways:Attendees should prioritize learning about others, finding strategic partners, and providing value instead of aggressively selling, as networking is about relationships, not transactions.Rather than amassing connections, professionals should build a “shortlist” of key clients, dormant contacts, and high-value prospects for deeper, more meaningful engagement.Research shows it takes about 14 interactions from first contact to first contract, so business developers must stay consistent and strategic instead of giving up early.The best strategic partners should be assessed on chemistry (rapport), commerce potential (key contacts), capabilities (competence), and collaboration (willingness to reciprocate). "What we found is that it generally takes our successful users about 14 interactions between first contact and first contract." —  David AckertGot a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/Rainmakers Roundtable: https://www.fretzin.com/lawyer-coaching-and-training/peer-advisory-groups/ Episode References: Smart Collaboration by Heidi K. Gardner: https://www.amazon.com/Smart-Collaboration-Professionals-Succeed-Breaking/dp/1633691101 About David Ackert: David is the Co-Founder and CEO of Ackert, Inc. and PipelinePlus and a respected business development thought leader. For over two decades, he has pioneered revenue acceleration programs for professional services firms and founded ventures like Legal Lift, the MLR100, and PipelinePlus. His award-winning programs and software have been featured in NLJ's Technologies on the Rise. A sought-after speaker, he keynotes partner retreats, industry conferences, and lectures at USC, Carnegie Mellon, and UCLA School of Law. He is also the author of The Short List and a contributor to The Wall Street Journal, Above the Law, and Law.com. Connect with David Ackert:  Website: http://www.pipelineplus.com/Email: david@pipelineplus.comBook: The Short List by David Ackert: https://www.amazon.com/Short-List-Business-Development-Focusing/dp/B0DCQ2Q8MSLinkedIn: https://www.linkedin.com/in/davidackert/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911  Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

This week on Everybody in the Pool, Molly Wood talks with Brad Hartwig, co-founder and CEO of Arbor Energy. Brad shares his remarkable journey from SpaceX rocket engineer to climate tech entrepreneur, developing technology that transforms waste biomass into carbon-negative energy using rocket propulsion principles. Yep, you read that right. A guy who used to want to be an astronaut woke up one day and realized this planet was the place to put his energy. Find out how Arbor's tech could replace fossil fuel plants while simultaneously removing carbon from the atmosphere.Show HighlightsBrad's transition from aerospace engineering at SpaceX to climate tech after witnessing California wildfires firsthandHow Arbor Energy's technology uses "oxy combustion" (inspired by rocket engines) to generate clean electricity while capturing carbonThe system produces no emissions - only pure CO2 (for sequestration) and clean waterPotential to replace up to 60 gigawatts of coal and natural gas plants in the US with carbon-negative powerUses only waste biomass from agriculture, forestry, and potentially municipal wasteEconomic benefits for wildfire prevention through monetizing brush clearingFirst commercial deployment targeted for 2027ResourcesArbor EnergyBrad HartwigMinistry for the Future by Kim Stanley Robinson - Climate fiction book mentioned by BradAll episodes: https://www.everybodyinthepool.com/Subscribe to the Everybody in the Pool newsletter: https://www.mollywood.co/Become a member and get an ad-free version of the podcast: https://plus.acast.com/s/everybody-in-the-poolPlease subscribe and tell your friends about Everybody in the Pool! Send feedback or become a sponsor at in@everybodyinthepool.com! To support the show and get an ad-free listening experience, please jump in and become a member of Everybody in the Pool! https://plus.acast.com/s/everybody-in-the-pool. Hosted on Acast. See acast.com/privacy for more information.

In this episode, Steve Fretzin and Kyle Harbaugh discuss:Challenges in law firm business operationsThe importance of business strategy in law firmsHiring and leadership in law firmsLeveraging AI and technology for growth Key Takeaways:Many attorneys excel in legal practice but struggle with business management because law school does not prepare them for running a firm, resulting in inefficiencies and unnecessary stress.Most law firms lack a clearly defined and well-communicated vision, leading to misalignment within their teams and making it harder to attract and retain the right talent.Hiring mistakes often stem from relying too much on gut instinct instead of structured assessments and long-term goal alignment, which leads to high turnover and poor culture fit.AI-driven tools can help law firms make smarter business decisions by identifying growth opportunities and ensuring new hires align with the firm's culture and objectives. "Just because they are very successful in one role, it doesn't mean they're going to be successful when you elevate them." —  Kyle Harbaugh Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/Rainmakers Roundtable: https://www.fretzin.com/lawyer-coaching-and-training/peer-advisory-groups/ Episode References: The Game with Alex Hormozi: https://podcasts.apple.com/us/podcast/the-game-with-alex-hormozi/id1254720112$100M Offers by Alex Hormozi: https://www.amazon.com/100M-Offers-People-Stupid-Saying/dp/1737475731 About Kyle Harbaugh: Kyle Harbaugh is the co-founder of Chief GO Officers, LLC, a business consulting firm specializing in law firm growth, operations, and organizational development. With 14+ years of experience, he focuses on management, business planning, and coaching to help firms scale while improving efficiency and client satisfaction. His approach integrates business intelligence, automation, and AI tools like STEP Ai and Right Hire Ai. Offering group and 1:1 coaching, fractional implementation, and strategic growth systems, Kyle helps law firms optimize profitability, branding, and client acquisition for predictable revenue and leadership excellence. Connect with Kyle Harbaugh:  Website: https://www.chiefgoofficers.com/Email: KyleH@ChiefGoOfficers.comLinkedIn: https://www.linkedin.com/in/kyle-harbaugh-chief-go-officers/ & https://www.linkedin.com/company/chief-go-officers-llcConnect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911  Audio production by  Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

In this episode, Steve Fretzin and Dennis Meador discuss:How lawyers can market themselves effectively in an increasingly competitive industryThe role of personal branding in helping attorneys differentiate themselves from competitorsWhy podcasting is a valuable tool for business development and client acquisitionAdapting to changing trends in SEO, social media, and content marketing Key Takeaways:Most potential clients check out a lawyer's website before making contact, so their online presence should authentically reflect who they are and how they can help.Lawyers should avoid “random acts of marketing” and instead build a cohesive strategy centered around their ideal client profile, jurisdictional realities, and brand identity.Podcasting is not about going viral; it's about targeting the right audience—50 engaged listeners in a lawyer's market are more valuable than 50,000 global views with no conversion potential.The best marketing doesn't just tell potential clients what a lawyer does; it shows how and why they do it differently, using real-world examples and insights that make them the obvious choice. "We're not trying to get you to be the foremost American divorce lawyer—we want you to be Chicagoland's high-net-worth or father-focused divorce lawyer... or one that focuses on the men's side. And when you become that—now you're owning your market, and it's a huge benefit to you." —  Dennis Meador Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/Rainmakers Roundtable: https://www.fretzin.com/lawyer-coaching-and-training/peer-advisory-groups/ Episode References: Office Ladies Podcast: https://podcasts.apple.com/us/podcast/office-ladies/id1480311435 About Dennis Meador: Dennis Meador is the CEO and Founder of The Legal Podcast Network, dedicated to providing turnkey podcasting solutions for professionals, particularly attorneys. With over 20 years of experience in legal marketing, he is passionate about helping attorneys engage more clients and establish authority in their practice areas. An entrepreneur since 14, he has built multiple businesses and successfully scaled companies to multi-million-dollar revenues. Based in Austin, TX, he enjoys traveling, snorkeling, and making BBQ on his smoker—The Notorious P.I.T.—while spending time with his wife and three grown children. Connect with Dennis Meador: Website: http://www.thelegalpodcastnetwork.com/LinkedIn: https://www.linkedin.com/in/dennismeador/ & https://www.linkedin.com/company/the-legal-podcast-network/Facebook: https://www.facebook.com/profile.php?id=100053762623075 & https://www.facebook.com/legalpodcastnetwork.lawyers/Instagram: https://www.instagram.com/diem.today/ & https://www.instagram.com/lpnlegalpodcastnetwork/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911  Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode of the MADcast Podcast, Big Dave and Producer Russ sit down with CrossFit drop-in Josh Vaught—an Arizona native, rocket scientist, avid CrossFitter, and self-proclaimed geek extraordinaire. Oh, and ladies, he's single!We dive right into what Josh is looking for in a partner (yes, we're playing matchmaker), while also swapping stories about how we all found CrossFit, the generational gap (because Josh is only 28), and our different life experiences. We also talk music, lifestyle, and where we've lived, plus Josh shares his game plan for tackling the 2025 CrossFit Open.And because no good time is complete without a little chaos, we even shotgun a beer in this one. So crack one open, sit back, and enjoy the laughs on this episode of the MADcast Podcast!Follow us on Instagram @madcast_podcast and @johuva to stay updated. And don't forget to check out ⁠inthecrew512.com⁠—use promo code MADCAST at checkout to save 15%!

Hey Note Closers! Scott Carson here with a truly inspiring guest, Tiffany Alexander, founder of Aspen Sage Fund. Tiffany's journey is a testament to the power of pivoting, embracing challenges, and finding success in unexpected places. This episode explores the emotional side of note investing, offering valuable insights and a fresh perspective.Tiffany's Journey:Tiffany's path to note investing wasn't straightforward. She began with a childhood dream of becoming an astronaut, and her education led her down a path of physics. However, after experiencing the burnout of a demanding career path, she discovered her passion for real estate and note investing. This surprising change in career direction transformed her life and demonstrates the importance of adaptability in pursuing one's passions.Key takeaways from her interview include:The Emotional Side of Note Investing: Tiffany shares her experiences of dealing with distressed borrowers, highlighting the human element of note investing. She emphasizes the importance of empathy, understanding, and ethical decision-making in handling these challenging situations.Empathy Over Analysis: Tiffany stresses the value of empathy and open communication in note investing, as opposed to merely analyzing data and executing transactions without human connection. She shares her experience with helping homeowners who find themselves in difficult circumstances.Overcoming Paralysis by Analysis: Tiffany describes how her background in engineering made her prone to overthinking, and how she has learned to make decisions without excessive analysis and fear of risks.Building a Strong Network: Tiffany details how her business has grown through networking, emphasizing the value of building strong relationships and relying on personal connections in the note investing world.Finding Your Niche: Tiffany shares how she transitioned from focusing exclusively on performing notes to incorporating a healthy percentage of non-performing notes into her portfolio to effectively serve people in crisis and optimize her investment strategy.Beyond the Numbers:This isn't just another numbers-based episode; we delve into the emotional and human aspects of note investing, exploring the challenges and rewards of working with borrowers in difficult situations. Tiffany's genuine passion for helping people and her willingness to share her experiences makes this episode truly exceptional.Connect with Tiffany:Learn more about Tiffany's journey and connect with her at AspenSageFund.com.Watch the original VIDEO HERE!Book a call with SCOTT HERE!Love the show? Subscribe, rate, review, and share!Here's How »Join the Note Closers Show community today:WeCloseNotes.comThe Note Closers Show FacebookThe Note Closers Show TwitterScott Carson LinkedInThe Note Closers Show YouTubeThe Note Closers Show VimeoThe Note Closers Show InstagramWe Close Notes PinterestClick HERE to Get Your Road to Retirement Started Today with American IRA!Take Your Asset Protection to a Whole New Level with Laughlin and Associates!

In this episode, Steve Fretzin and Blake Strautins discuss:The importance of business development for lawyersHow accountability and culture shape a law firm's successTime management and delegation for legal professionalsPersonal and professional growth in legal leadership Key Takeaways:Building connections early with strategic partners, attorneys, and clients creates long-term opportunities, referrals, and career growth.A workplace culture that holds team members accountable improves productivity, reduces inefficiencies, and strengthens collaboration.Leaders who delegate effectively gain more time for key decisions, enhance firm efficiency, and empower their teams.Keeping an inbox organized by addressing, delegating, or categorizing emails prevents overwhelm, streamlines tasks, and ensures nothing important is missed. "You can learn the law, you can write great briefs, you can research out of something, but running a business is completely different; managing people is completely different. Being a good manager, a good leader—those are skills that, sadly, [law schools] just don't teach you." —  Blake Strautins Got a challenge growing your law practice? Email me at steve@fretzin.com with your toughest question, and I'll answer it live on the show—anonymously, just using your first name! Thank you to our Sponsors!Rankings.io: https://rankings.io/Rainmakers Roundtable: https://www.fretzin.com/lawyer-coaching-and-training/peer-advisory-groups/ Episode References: Multipliers by Liz Wiseman: https://www.amazon.com/Multipliers-Best-Leaders-Everyone-Smarter/dp/0061964395 About Blake Strautins: Blake A. Strautins is a co-owner and managing partner of Kluever Law Group, LLC, where he heads the firm's litigation department. Blake has been practicing in the field of complex litigation his entire legal career, beginning with class action litigation in 2007 and transitioning to commercial and real estate litigation in 2014, where he continues to hone his legal skills to this day. Beyond helping clients solve problems through creative solutions, both before and during formal litigation, Blake is also an accomplished appellate lawyer with numerous published decisions under his belt. Blake takes great pride in charting the firm's path forward into continued growth and success in partnership with its diverse client base. Connect with Blake Strautins:  Website: http://www.klueverlawgroup.com/Email: bstrautins@klueverlawgroup.comLinkedIn: https://www.linkedin.com/in/blake-a-strautins/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911  Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.