POPULARITY
There is a person on the other side of every dream. There is a person that can open every million dollar door. And when you are trying to get a book, a product, program, or movement into 10,000 hands, you cannot do it alone. In this week's episode, Kelly pulls back the curtain on the exact street team strategy powering the Miracle Hour book launch, breaking down every element in enough detail that you can build your own version for your next big launch or campaign. From the weekly activation calls where Kelly walks street team members through the Miracle Hour live, to the tiered reward structure that includes private masterminds, brand photo shoots, podcast features, and 1:1 strategy sessions, this episode is a masterclass in how to activate your community, reward your most loyal supporters, and build a movement that has real momentum behind it. And the best part? None of this requires a massive audience, a big budget, or a team of fifty people. It requires just one person willing to share something they believe in. If you have a big goal coming up and you want to know how to get other people genuinely excited to help you achieve it, this episode was made for you. Timestamps: 00:45: What the Miracle Hour Street Team actually is 02:30: Why your top of funnel has been stealing from your middle and bottom for years 05:00: What makes this street team different from anything we've ever done 07:15: The tiered reward system 13:30: How to apply this exact model to your own product launch, program launch, or campaign 14:45: Your personal invitation to join the street team before launch day Resources: Join the Miracle Hour Street Team and get your customized affiliate link, full toolkit, and access to weekly activation calls: https://www.themiraclehourbook.com/street-team-signup-pag Pre-order the Miracle Hour book and get instant access to the audiobook: https://go.thekellyroach.com/single-miracle-hour-book Register for the April 29th Miracle Hour Live Immersion Event: (in person or virtual options available) https://www.themiraclehourbook.com/april-29th-live-experience
Are you tired of the hustle-harder approach to book marketing? What if a quieter, more creative strategy could work just as well — and feel a whole lot better? How can special editions, physical letters, and library outreach bring readers to your books without the daily grind of ads and social media? Sara Rosett shares her low-key approach to marketing, direct sales, and the creative business of being an indie author. In the intro, dealing with uncertainty, and Becca Syme's Quit books; The Successful Author Mindset; Building resilience and the creative lies that writers tell themselves [Wish I'd Known Then]; On Writing – Stephen King; Big Magic – Elizabeth Gilbert; This podcast is sponsored by Kobo Writing Life, which helps authors self-publish and reach readers in global markets through the Kobo eco-system. You can also subscribe to the Kobo Writing Life podcast for interviews with successful indie authors. This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Sara Rosett is the USA Today bestselling author of over 30 books across 1920s mysteries, cosy mysteries, and travel mysteries, as well as nonfiction for authors. She's also the co-host of the fantastic Wish I'd Known Then podcast. In this episode: Why low-key, personality-driven marketing can be more sustainable than aggressive advertising How to pitch your books to libraries using a simple email strategy The pros and cons of special editions, physical letters, and Kickstarter campaigns Shifting from retailer-first releases to direct sales through a Shopify store Co-writing nonfiction and the power of series bundles for reader discovery Drawing creative inspiration from other industries and international storytelling trends You can find Sara at SaraRosett.com and at WishIdKnownForWriters.com Transcript of the interview Jo: Sara Rosett is the USA Today bestselling author of over 30 books across 1920s mysteries, cosy mysteries, and travel mysteries, as well as nonfiction for authors. She's also the co-host of the fantastic Wish I'd Known Then podcast. Welcome back to the show, Sara. Sara: Hi, Jo. Thanks for having me. It's great to be back. Jo: It is great to have you back. You were last on the show five years ago, around February 2021, and we talked about writing a series — and you have a great book on that. But first up, give us an update. What does your author business look like right now, and what are you up to with your writing? How Sara's author business has evolved Sara: Well, it's changed a lot. I sat down to think about this and I thought, yes, I have got into direct sales. I've done Kickstarters. I have a Shopify store now. I've really shifted from releasing first on the retailers. I don't really do that anymore. I've done some special editions, some physical things — I'm sure we'll talk about those later. Still doing the podcast with Jamie, the Wish I'd Known Then podcast, we're still doing that. I also have a Mystery Books podcast, which is an episodic podcast that comes out in seasons. I do a short season, about one a year, so I keep doing that. Writing some nonfiction. I did the trope book with Jennifer Hilt for mystery and thriller. And writing-wise, I've created a spinoff, a short spinoff in the 1920s series. I'm still loving the 1920s timeline. But I've slowed down a little bit on the releases. Busy, but good. Jo: Busy, but good. All right, we're going to get into all of those things. Although I must say I had forgotten about your Mystery Books podcast and going to seasonal. I also had my second podcast, Books and Travel, which is now on a kind of hiatus, but going to a seasonal approach is actually really interesting. Do you find that listeners come back to that podcast? The power of a seasonal podcast Sara: Yes, and it surprises me because I've always thought you have to be weekly with a podcast to gain any traction at all, which I think is the best way to do it. You can build an audience quickly then, but I just knew I couldn't sustain that. So when I set out, I started with maybe seven to ten episodes and I did them each year — each year has had a season — and I do five to ten episodes. Readers find it, and I have highlighted specific books. I think maybe they're searching for a podcast about the Thursday Murder Club or something like that. They find it that way, and I get downloads, just steady downloads throughout the year, and I don't do much. I do some Pinterest pins for that, and that's about all I do. This is one of those things — it's the kind of low-key marketing that's low threshold, but it does work. I think if your readers are looking for stuff to listen to about the topic you write about, it could be a good way to do some low-cost, long-tail marketing. I love it. I keep doing it because I love it. Jo: That's great. Low-key marketing that fits your personality Jo: As you mentioned, I really wanted to talk to you about this low-key, non-hype marketing. We've met in person a number of times, and I think we're quite similar — we're quiet, reserved. We are quite low key. I just put content out, and yes, I do some paid ads or whatever, but I just don't find the hype marketing something I want to do. I like the attraction marketing, and I feel like I do intuitive marketing. So how does your low-key marketing fit with your personality? Sara: Well, I did try some of the more promotional marketing. I tried to have a street team back when I heard authors talking about that. I thought, oh, I'll do a Street Team, and that doesn't really match with my readers. My genre — that's just not a thing that happens a lot there. So I backed off of that, and I've tried ads. Not really interested in those. I'm not really good at them, and I don't really want to get good at them. So I've searched for ways that I can find readers that don't rely on ads. I've really focused on my newsletter, and I have two of those. I have a main one that goes out to my readers who sign up in the back of the book. And then I have a New Release in Historical Mysteries newsletter that goes out about twice a month most of the time. That's just curation. I'm saying, hey, these are the new books that are out. I feel like those are easy to do. They fit with my personality, which is like, here, let me give you some information about what's going on in this genre. I do newsletters, the promo sites, the smaller promotional paid ads — I do those occasionally. I have a rotation that I go through, and I try to get a BookBub. If I can, that's great. I've just done things that are leaning into what I feel comfortable doing. Pitching books to libraries Sara: A lot of it is finding small sites where I haven't run an ad. Let me see if there's anybody who wants to sign up or get a free book through me here. I've done some BookFunnel marketing, where you can join the group promos. I like those. And I've reached out to libraries because I feel like my books appeal to libraries. They like the 1920s historicals. It's an easy way to reach people — it's attractive to libraries. So I had a list of libraries in my state, and I have an assistant who helps me out. She emailed down the list. She picked a few every week and messaged them and said, hey, this is a local author. She lives in this state. Here are some books you might enjoy from her. And I have, because of you, large print — I got into that when you started talking about large print a couple of years ago. So I have large print case laminate books that libraries like. I just do things like that, things that are not the norm. Hardly anybody is talking about marketing to libraries. But I try to do that. Sometimes I'll just think of something. I was at the library and I thought, wow, look at all these hardcover case laminate books they have in this large print section. Maybe I should try that. And then I search out and try to figure out if I can do it. Jo: And just for people who don't know, case laminate is a hardback. Sara: Yes. Jo: That's really interesting. You mentioned the libraries and the list. Was that a list you were able to buy? I remember years ago I had someone on the show who was doing that kind of thing. Or was it that your assistant had to go through and find all the libraries, find an email address, that kind of thing? Sara: I think I found it through Sisters in Crime, which is a mystery writers' organisation, and I think they had a contact list — you could get libraries and bookstores in your area. I think I started with that and then just research. And I'm sure now with AI, you could put in where you are and say, in a radius of 250 miles, what is near me? And you could probably get a great list. Jo: Absolutely. And when the assistant is emailing, is it just information about you and then saying, would you like to buy? Because you have a big backlist, and we don't want to be sending loads of expensive hardbacks to libraries unless they're actually going to buy. What's the process to actually sell to them? The library email approach Sara: I wrote up an email and introduced myself. I leaned into the “I'm local — I live in the same city or state that you're in.” Then I described my most popular series and said the first book is this. I put a link to a PDF that they can go look at. I think it's on my website, and they can go see the books. They can print that out, of course, and it has the ISBNs. I make sure they know they can order them from Ingram, and that's all I do. Then when I had a new release, we switched it up and put that at the top. But I have all the books in the series so they know it's a series. Jo: That's fantastic. I love that. Set-and-forget promotional marketing Jo: A lot of what you were talking about was newsletter, email marketing, some ads, but nothing aggressive — as in you're not monitoring it every single day. The email pushes, like a BookBub or free books, bargain books — you can book it and then it's almost set and forget, isn't it? You don't have to log in every day to check the results. Is that what you mean? Sara: Yes. And I like those because they are set and forget. You just have to remember to drop the price and then reset it on Amazon, and then they send it out to their list and hopefully you get some traffic from that. I like that much better than Facebook ads, because with ads I feel like you have to go in and monitor the comments and check on how they're doing. It's a more full-time type job. If you're doing a lot of ads, it's a couple of hours — for me anyway, because I'm not very savvy with it and I'm not as experienced. So it would take a long time to increase my knowledge there. Jo: To be fair, both of us have had many years when we could have become experts, but the fact is it doesn't suit our personalities. I am now working with Claude Code a bit more to do Amazon ads, but even then we go in once a week and Claude does a few things and then we log out again. I'm not doing this daily stuff, and I may eventually get back into doing it for Meta. But in terms of what I mean by low-key marketing — it's lower stress when you don't have to do stuff every day. And I guess what you're doing with the Mystery Books podcast, with the library pitches, with the batching — is that what you're doing? Putting aside time for marketing occasionally? Sara: Yes. And that's what I do. I'll think, oh, I haven't checked Kobo promos, so let me go check that, because I do use those too. I'm wide, so I'm trying to find things that bring my books to readers everywhere. I use the Kobo promos, I use Kobo Plus, I use Draft2Digital to get digital books into libraries. I'm always running — if they have a library sale anywhere, I sign up for it and I just do these occasional things. It's not every day, and I like doing things in phases. I like doing a special edition and working on that and then being done with that and putting that away and going back to writing or whatever. I don't mind doing promo for a little bit, but then I don't want to do it every day. A project-based approach to the author business Jo: We are similar in so many ways. I also have this project approach to life and business. If I'm writing a first draft of a new book, pretty much everything else goes out the window. Sara: Yes. Jo: Exactly. I just don't have the bandwidth. I'm not in that head space. And then, as we record this, I've got a Kickstarter coming up for Bones of the Deep and yesterday I did the book trailer, and I'll do the push for the Kickstarter and then I'm just going to stop. Sara: Well, the positive way to look at that is it's focus, right? We can focus for two weeks or a month or whatever — two months doing a Kickstarter or whatever — and then we're done with it, and then we move on. Jo: That just seems more sustainable to me. I didn't like doing everything every day or every single week. Sara: Me either. I like switching it up, and I do enjoy the different phases of writing. I like the research and then I like doing the — well, I don't like the drafting that much, but once I get a draft done, I like the editing. And then when it comes time to promote it or do a special edition or whatever, I enjoy that part. Finding whatever I'm going to use for the interior photos and stuff — just things like that. I enjoy each phase and I like switching it out. Jo: I think that's really good. Some people think this writer's life is you write new words every single day and you manage your ads every single day. That seems to be what some people do, but that's certainly not us, is it? Sara: No. And that's great if you want to do that. I just don't want to. And I think we've come to the point now where each person can do this as they want. Hopefully people don't feel the pressure to meet these self-imposed deadlines or parameters that don't exist. There's no rules for writing or publishing. You can do whatever you want. Social media — or not Jo: Let's just mention social media then. What are you doing for that? Sara: Not much! Jo: Nor me! Sara: I'm dabbling in Pinterest because I think that could have the longer tail. I do a little Instagram, but that is about it. And I really considered just leaving it altogether. I'm never on Facebook. We were talking earlier about saying no, and I don't want to join any more Facebook groups. I don't care what information they have. I figure I'll hear about it on a podcast if it's great. I think social media has changed so much. In the beginning, it was great — you could find readers. Now it's just much harder to connect with readers there. I want to have a presence so that if people go look for me, they'll find my books and hopefully find a link to download a free book and read it or an audiobook and listen to it. Then they can get on my newsletter and connect with me there. That's my philosophy. Jo: I think so too. I am on Instagram @jfpennauthor in that I do post pictures there, and even very recently I've discovered how to do a reel, which is just hilarious — I'm only about seven years late. But I don't check my DMs, so if anyone messaged me on Instagram or Facebook, I'm just not getting them. Sara: I know. And I feel like there's so many places people can connect with you. I put up a post on Facebook and said, I'm not going to be here much anymore. If you're looking for me, you can find me on Instagram maybe, or sign up for my newsletter to really stay in touch. Jo: I think that's what we have to do. But our idea of this project-based approach to the author life and the author business doesn't suit social media, because the people who are really good on social media are on it multiple times a day, creating content multiple times a day. It just suits some people and not others. Sara: I do things and I take pictures and think, oh, I'll put this on Instagram. And then I don't ever do it. One time we went on a road trip and I took a bunch of paperbacks and dropped them off in the free little libraries. I took a picture at each one and I never posted those ever. I ran across them years later and thought, oh yeah, I did it but I didn't post it on social media. That's just not my thing. Special editions and physical design Jo: Although you did just say that you like doing the art and the photos, and you've done some beautiful special editions. You've done letters, you do a lot of physical design for your books. So talk about that — why you're doing that, why it's fun, and the pros and cons, because it can be a time suck and a money suck. Sara: Yeah. I think you have to figure out where your gauge is for that, because you can go all in and do everything for the special editions. I've come to the conclusion I'm going to survey my readers before I do another one and say, what do you really like about them? Because I do mine and release them on my Shopify store first — is it just that you're getting it first, or do you like all the bells and whistles? I enjoy doing the endpages and the ribbon, and I've done character art for them. But since my books are set in the 1920s, there's a lot of photos from that time period that are available. In Deposit Photos, you can go in and search for those. The last two books I did, I used photos that I thought captured what the characters would look like. That was a lot of fun to find and just include photos instead of character art. And it was a lot faster than waiting for character art too. The pros are that it's fun and you get to do things you don't normally get to do — finding beautiful illustrations for the endpages, doing the sprayed edges, just making it really special. Storytelling through letters Sara: I enjoy doing things that you can't do on Amazon. You just can't do letters on Amazon. With both Kickstarters, you could get three physical letters in the mail. They were a story told through letters, and they had art. The first one was black and white, and then the second set was colour. Since then, I've done colour, and it's a challenge to write those because it's a totally different type of writing. It's a 1,000 to 1,500 word little snippet, and where you end is important so that readers will be looking for the next one. Including art — whether it was a map, illustrations of what the view looks like, what the house looks like. Not that I illustrated it — I had somebody else help me do that. It's fun to think about how stories can be told in different ways. I love novels, but 70,000 words is a lot of words. That's a big project. Sometimes it's nicer to have a shorter project. The letters were shorter and a shorter time investment. I enjoyed them for that. For the cons — it's just a longer ramp up to get it going. If you want to do a special edition or letters or book boxes or anything like that, just estimate how much time you think you need and then multiply by three or five, because it's going to take so much longer than you think. Would you agree with that, with your special editions? Jo: Yeah. Although I think now I've got a process for it. Although, I did my book trailer for Bones of the Deep yesterday, and it reminded me — the book trailer is 30 seconds, and it took me nearly ten hours! Sara: I do believe that though. I completely believe it. Jo: Because I'm a bit of a control freak. I love working with Midjourney. I say I think I'm a control freak — of course I am. We all are as indie authors. But I'm a very visual author, and you sound like you are as well. I see the book, and if I'm generating pictures of the characters or the ship or what happens in the storm or whatever, then it needs to look like what's in my head. So I end up generating and generating, and then I did music and then — yeah, it's very creative, but it takes a heck of a long time. From Kickstarter to Shopify store Jo: Coming back to your letters and your Kickstarters — I did go check. It's been a while since you've done those. Have you changed to using your Shopify store, and will you do another Kickstarter? Sara: I may do another Kickstarter. I do feel like I found new readers on Kickstarter. That's a pro definitely — people will see your work that maybe would never see it on Amazon. It's a much smaller pool to stand out in. Whereas on Amazon there are thousands and millions of books, on Kickstarter there might be five historical mysteries or two at that moment. So it's easier to stand out. I'll probably do another Kickstarter, but to me it was difficult with the prep that went into it. Then the launch, and the launch kind of stressed me out. I know we talked to you on our podcast before your first Kickstarter and you were a little stressed, so I'm not as stressed as I would be with the first one. But it is a lot to prepare, and I do feel some pressure that I want this one to do well. And then the fulfilment — I like to do things in phases, so I felt like it was hard for me to move on to anything else while I was waiting for the books to arrive, because I didn't feel done with that until I had sent out the books. It just seemed like it took quite a bit of time. So with my next release, I thought, I'm going to launch this on my Shopify store and see how it does. I still did the special edition and I still did a lot of the things I learned to do with Kickstarter, like emailing my list a little more often and highlighting these special things. And coordinating with a couple of other authors in my genre to say, hey, I have a book out and it's a special edition — you might be interested. And then share their stuff when their book comes out. The first one I did, I had the book sent to me. I signed them, packed them, and sent them out. But the second one, I said, to save time and money, we were just going to do a digital signature. I had them shipped directly from Book Vault to the reader, and that just helped simplify things so much. Launching on my store, I didn't see quite as many sales or bring in quite as much money as I did on Kickstarter, but it took a lot less time. I feel that was a good trade-off. It simplified the time it took to do it, so I was able to get back to writing more quickly. The second one I launched on my store as well. I've done the spinoff series on my store — it's a three-book series — and I'll probably do the third book on my store too. Then maybe when I go back to my original 1920s series, which is the one that does the best and is my most popular, I may go back to Kickstarter with that one. I think it's nice to have the choice to launch on my store or Kickstarter. I can choose — do I have enough time to do it the way I want to on Kickstarter? Scarcity, direct sales, and training readers Jo: I feel like launching on my store, there's less of a time pressure. We don't really have scarcity in our business, and the only way to make it scarce is to have a limited-time offer. Which to me, Kickstarter by its very nature is a limited-time offer. Obviously it's easier for me because I'm near BookVault, so I go up there and physically sign the books, and I like doing that occasionally. But I hear you with the direct store, and I also presume it trains people to buy from your store. So how has your revenue shifted from the big stores like Amazon, Kobo, to Shopify, Kickstarter, direct sales? Sara: It's shifted a lot. I do the Shopify store just like I do everything else — in phases. I'm like, hey, I have a new release. Go buy it at my store. And I have a lot of sales. I also launched a third set of letters last year around October, leading into November. I said, you can get this series of letters — two a month all year in 2026. Go to my store, sign up for it, buy it there. They'll be launching in December. I push it, I talk about it. I do a podcast about the letters or the special edition on Mystery Books podcast. I ran a couple of ads, got the word out, saw some sales, got everything done, and then it just kind of tapers off. What I need to do is continue to market it, especially to my list — hey, did you know I've got these bundles? Did you know you can get bundles of paperbacks or audiobooks over here from me at a discount? I need to work that into my newsletter strategy. It's kind of like I use it in phases. I still have books on all the retailers and still promote those and link to them. But that's not my focus now. If I'm going to send traffic anywhere, I'm going to send it to my store. My mindset is more on direct sales and the special things I can do — the special editions, the unique things they can only get from me. I'll still do a BookBub if I can get one, and push that to the retailers. The smaller newsletter sites — I use those to reach readers there. But my focus is definitely on the special editions and doing things on my store that you can't get anywhere else. Beyond ebook, audiobook, and paperback Jo: A lot of people, new authors particularly, are thinking about ebook, audiobook, paperback. And all of those you can get anywhere — for both our books, you can get them in those formats anywhere. And large print as well. I have large print paperback, and I actually remember, it was probably five years ago when you were here and you mentioned large print hardback. And I was like, oh yeah, I should do that. Of course, I never did. You can't do everything. Sara: You can't do everything. Jo: You can't. But I think you probably can do a large print hardback on Amazon now with KDP Print — you can do hardback — but none of them are as good quality as the printing we get elsewhere. Also, as you say, all those special things — you actually can't sell them on Amazon. People can sell them secondhand or whatever, but you just can't do that. So I think that's the creative fun of having your own store or doing Kickstarters or selling direct — just all the other fun things that satisfy us creatively too. Because it's not all about the readers, is it? Sara: Right, because we want to be enjoying what we're doing. We don't want it to be a slog. Jo: What's the fun in that?! How long Sara has been an indie author Jo: Just remind us how long you've been doing this now. Sara: My first book came out in 2006. It was traditionally published, and I had a series of ten books with a traditional publisher. Then as that one was getting near the end, I was experimenting with indie — was a hybrid for a while. Then I went all indie pretty much. Jo: In what year? Sara: That was probably — I think my first indie book came out in 2012. So for a while I was trying to do indie and a traditionally published book, and that was very — I felt like I was torn in all kinds of different directions. I thought it was going to be so much simpler just to do this all myself. Maybe not, but — Jo: Pros and cons, as we said. Co-writing the Mystery and Thriller Trope Thesaurus Jo: One of the things you've done recently is co-written a Mystery and Thriller Trope Thesaurus with Jennifer Hilt, who's been on this show as well as your show. Tell us about co-writing, because I don't think you've done much co-writing. Sara: No, I hadn't. That was the first co-written book I'd ever done. And it was a great experience. Jennifer Hilt made it so easy. She has several books in this Trope Thesaurus series, so she had a format and we just used her format. We took the tropes and divided them up. She took half and I took half, and we went off and wrote on our own and came back together and then we would trade. It was really easy. I don't know that this is the way co-writing usually goes, but we did have a contract and we started out with all the normal things — a plan and a contract. We had to decide who was going to coordinate everything for the cover and the copy editing and all that. When we got done, we used Draft2Digital and did the payment splitting, which made that part easy. It's been a great experience, and I think it's just because Jennifer has done this before and she's really easy to work with. I highly recommend co-writing if you can find somebody like Jennifer who's already done it and can take you through the system. Jo: I think that's the point — if you have someone like Jennifer who has a layout, it's a bit like the For Dummies series. I had an opportunity to do something with them at one point, and it's so formulaic in terms of doing it, and then you're filling it in. Clearly Jennifer's managing that really well. The co-writing I've done with various people has been pros and cons, but it's not been in an established series. I love that you say that, but just to warn people — that might not be your experience. Sara: Yes. And I think it's so much about personality and how you work together, how you each write, and your deadlines. If you try to set a really close deadline — we pushed our deadline out. We had planned to do a Kickstarter with the launch of the trope book, and then she ended up moving and I had a bunch of stuff going on. We were like, you know what, that's fine. We won't do a Kickstarter. And it was okay. You just have to figure out how it's going to go. And if you have someone that's flexible when you need to be flexible, that's so important. Jo: Adjusting is the reality of life, isn't it? And I feel like the Trope Thesaurus — it's not going to necessarily have a spike sale and then disappear. It is an evergreen book, right? Sara: Yes. People will find it when they find the series. It's not something that has to be pushed during a certain time period and then we're done. It's a long-term, evergreen type book. The role of series and bundles Jo: Talking of series, you've obviously got multiple series. People should definitely go look — you've got great branding and your series are so clear. What part do series and bundles play in marketing in general, and in your direct sales? Sara: I like to bundle them for my direct store because I figure I need something special about my store — a reason for people to go there. They can get the books on Amazon and Audible and Spotify and all these places, so why would they go to my store? I've really leaned into bundles for the store, so they can get a three-book audiobook bundle or the whole series in pretty much all my series. They can do the paperback bundling. I've done a paperback starter series bundle where they can get each book one in my first three series bundled together through Book Vault. I thought I really need to do that with the audiobooks. That's on my list — to create a starter audiobook bundle. Bundles do well on Kobo. They draw readers in over there. And for the rare times I can get a BookBub, I think bundles seem to appeal to BookBub. If I'm going to pitch something, it seems like they like bundles. Readers like them too. Part of it is the convenience. You've got the whole series together and you can just read one after another. You don't have to go find it and figure out what order they're in. Jo: They do. And I love offering bundles in the Kickstarter as add-ons and on my Shopify stores as well. Because I'm always surprised — somebody's just found me and then they order the 13 ARKANE thriller paperback bundle, and I'm like, okay, wow. That just feels like a win. Sara: Yes. I love to see those come in and you think, oh, I wonder how they found me. Why they would dive in with the seven-book series. That's fantastic. Jo: It is interesting. With the paperbacks and the shipping, you drop some money for a complete print series. And then obviously it's usually a bit less on things like audio and ebook bundles, but it's still a real commitment. So yeah, everybody, we love bundles. Sara: We do. What Sara is excited about next Jo: I wanted to come back to the podcast, Wish I'd Known Then, which is brilliant. I often refer to it on this show. Hopefully we share quite a few listeners, and you and Jamie talk about industry changes, personal things. Given all the stuff that's going on, what are you excited about? What are you experimenting with? What changes are you seeing that you're enjoying? Sara: We appreciate the shout-out. Every time you give us a shout-out — and I do think we share a readership. I think you are our most frequently mentioned other podcast. We are always referring to you on Wish I'd Known Then. What I'm looking forward to is — I like seeing what other businesses or industries are doing and seeing if I can apply that to writing and books. That's how I came up with the letter idea. I saw some people doing that. I found out later there were some mystery-related mystery letter subscriptions, but I didn't know about them and they weren't well known. I thought, oh, I could try that. So I'm looking forward to doing more creative things that we haven't had the opportunity to do, but now we are going to have the tech and the fulfilment to do. Merch could be fun. I haven't ever delved into that. Translations — I didn't even mention translations earlier. I've done a couple of languages in my historical series, and I think it's really interesting the options we have now in translation. The books could go into so many more languages, so much easier. So I'm looking into that. Just reaching out and trying some of these new things that are on the horizon. You're much more futurist than I am. I'm much more about looking back at the past and going, oh, that was cool. Maybe we can do something similar, but different now. Finding creative inspiration from other industries Jo: That's interesting. How are you finding out that information about what other industries are doing? Because the curation of the information stream is hard for all of us. Sara: I don't know. I seem to run across things. I'm always reading and browsing online and seeing what people are talking about. I did see a post years ago about a company that was doing special edges — limited-edition special edges. When I saw that, I thought, oh, I wonder if I could do that. And I hand-stamped snowflakes on a Christmas book. Jo: Oh, I remember that. I actually bought a stamp. I got a (skull) stamp made. Sara: Oh, awesome. Jo: I never used it! Sara: Well, it's a lot of work. It takes time. But they're very special. Each one is unique, just like a snowflake. Each book has all these different types of snowflakes and ink colours on it. I'll see something and think, oh, I wonder if I could do that. And then I'm always consuming really quirky media. I'm into Asian dramas — Korean dramas, Japanese dramas — and I'm seeing trends over there for storytelling. The vertical dramas they're putting out, super short. I just wonder what that's going to turn into in the future. I'm not a video person, but in the future I think there could be short little videos that we could make of our books. That would be just crazy. I don't know that I would have the skills to do that, but we might be able to hire somebody to do that for us. Korean dramas and new storytelling trends Jo: There are lots of AI apps that are already helping with that. I do love making book trailers. And I have also thought about my short stories particularly — turning them into short videos. I've written a few screenplays, so I'm also thinking about that kind of visual-sized content. I also watch a lot of Korean shows. Sara: Oh, do you? Jo: I love Korean shows. Sara: Oh, we have to talk later. Jo: They're very good. I also like the Korean sports stuff and the cooking stuff, and they're just so good at hooking you in. Sara: Yes, they are. Jo: They are so good. Sara: They're really good at blending genres. And I've noticed with their storytelling, they're doing a lot of these stories they call isekai stories, where the main character falls into a story. I heard somebody talking about it, saying they think that's popular because we're so familiar with media entertainment — we kind of know where the story's going. So that's a new way. If your character falls into a fictional mystery and knows who the bad guy is and is trying to prevent a death or something, that's a completely different story than just a straight mystery. Jo: That's interesting. In a way, the LitRPG genre where the character goes into a game, or the character is in a game — I suppose it's got some relationship to that. But I think K-Pop Demon Hunters is like the most successful film and music and all of this kind of thing. It's clearly coming to more Western audiences. Sara: Yes. It's becoming much more mainstream than it used to be, I think. Jo: That's really interesting given that you're mainly a historical author. Are we going to get 1920s Korea? Sara: Oh, maybe. That's an interesting time period. Maybe my character needs to travel there. Jo: You have a travel series, don't you? Sara: Yes. I have a modern, cosy kind of travel series, and then in my 1920s series, it takes place mostly in England, but I have a spinoff with a character who's gone to Egypt, and I have three books set in Egypt. Jo: Well, you never know. Sara: I know. Maybe they need to travel. Jo: I love it. Okay, where can people find you and your books and your podcasts online? Sara: Thanks for having me. This has been so much fun. You can find me at SaraRosett.com. My store is SaraRosettBooks.com. You can find the podcast with Jamie and me, Wish I'd Known Then — it's everywhere, Apple, Spotify. We're even on Substack now. Yeah, that's where everything is. Jo: Brilliant. Well, thanks so much for your time, Sara. That was great. Sara: Thank you.The post Special Editions, Seasonal Podcasts, and the Art of Low-Key Book Marketing with Sara Rosett first appeared on The Creative Penn.
In today's episode, Kelly pulls back the curtain on how I'm approaching the launch of The Miracle Hour completely differently than any launch she's done before. Instead of treating this as just another book release, Kelly is using this launch as a strategic rehearsal for an even bigger vision. She breaks down five key ways this launch is different and why the strategy behind it matters not just for authors, but for any entrepreneur building influence, community, and long-term brand equity. From grassroots bulk buy campaigns to a live launch day experience, Kelly shares the thinking behind the strategy, and why the Miracle Hour philosophy is guiding the launch itself. You'll also hear why this book matters so much right now. In an era dominated by algorithms, automation, and AI, the Miracle Hour offers a relationship-driven system for daily sales that helps business owners break founder dependency, build predictable revenue, and reclaim their freedom. If you've ever wondered how successful entrepreneurs think about launching books, building movements, or activating their communities, this episode offers a rare behind-the-scenes look. And if you want to be part of the Miracle Hour movement, Kelly shares how you can get involved: including opportunities to attend the live launch experience on April 29th. Timestamps: 01:05 — The strategic shift behind the Miracle Hour book launch. 03:50 — What the Miracle Hour Actually Is 06:30 — The Internal Goal: Selling 10,000 Copies 07:00 — The Power of Bulk Buys 09:30 — Targeted Relationship Lists 10:45 — Using this launch as a rehearsal for traditional publishing success. 11:45 — The Bestseller Lists We're Aiming For 13:15 —Why this launch is becoming a transformational event instead of a party. 17:40 — Using the system itself to drive book sales and community engagement. 20:00 — How to Join the Miracle Hour Movement Resources: Grab your copy of The Miracle Hour book or gift copies in bulk to unlock tens of thousands of dollars in added bonuses: https://www.themiraclehourbook.com/the-miracle-hour-bulk-buys Join the Street Team and Help Us Spread The Word: https://www.themiraclehourbook.com/join
Louisiana Tech 2017 graduate Kevin Richardson has made a name for himself in college athletics. From choosing his major at Tech on a whim to working hard and earning a role in the University's athletics department, Richardson charts his journey in sports and the mindset that has carried him this far. He talks about stops at Rice, Texas, and, his current home, Clemson and what he's learned along the way. He reminisces about Street Team, the student marketing team from his time at Tech, and he shares his thoughts on how work-life balance and a healthy work environment can change college athletics for the better. Website: 1894.latech.edu/beyond/ Email: 1894@latech.edu
Making a Scene Presents - How AI Can Turn Your Fans Into a Street Team (Without Burning You Out)For decades, street teams were built on chaos. Flyers stuffed into backpacks. Group texts that started strong and then quietly died. Friends-of-friends who swore they would help spread the word and then vanished the moment real life showed up. It was almost always unpaid labor, held together by enthusiasm, favors, and blind hope. Labels leaned on this model when they were small and scrappy. Indie artists copied it when they had no other options. And most of the time, it fell apart for the same reason every time: nobody had the time, energy, or systems to keep it running. http://www.makingascene.org
On this week's episode of the The Work Hates Podcast we are joined by Comedian, Bulldog's fan and Royal enthusiast (honestly I have no idea what Brett is thinking when he comes up with these intros) Danny McGinlay. We couldn't believe we had done almost 100 episodes and hadn't had McGinaly on yet. Danny worked for the Kyle and Jackie O show as part of the Street Team which has enough stories for five podcasts worth. Brett also tries to explain to us the difference between Nitro Circus and Crusty Demons. All that and more on this week's episode of the Work Hates Podcast.All of Danny's socials and podcasts can be found herelinktr.ee/dannymcginlaySign up to our Patreonpatreon.com/WorkHatesSubscribe and watch full episodes on our YoutubeWork Hates - YouTubeDad's Comedy SpecialBrett Blake | Go Hard Or Go Home | FULL COMEDY SPECIALMum's Brand New Comedy SpecialBron Lewis — Who's Talking? (Full Comedy Special) 2025Mum's Almost New Comedy SpecialBron Lewis — Obviously (Full Comedy Special) 2025 Hosted on Acast. See acast.com/privacy for more information.
(0:00) Another edition of Murray's Musings leads off the final hour of Thursday's show and street team Joe joins Joe in studio. (24:50) The show wraps up with the Joe's doing an Oreo-Reeses taste test. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Dad joke of the day, word of the day, Mandy's trivia question of the day & jeopardy! It's OF THE DAY! Today's opponent: Nightmare on Strip Street team.
(0:00) The third hour starts with the Joe's discussing street team Joe getting lost on his way to the studio today, his top 5 shows of all time and him getting Lyme disease. (28:50) Joe reacts to last segment and previews tonight's final hour with Joe me the money and Musings on the way. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
(0:00) - Street Team Joe joins Joe Murray in-studio for another edition of In or Out. (33:00) - Joe comes out of In or Out answering the phones, discusses Patriots with Street Team Joe.
“It's compassion; you're just treating people like they have value and worth,” said Roy Gerardi, human services outreach and crisis counselor.
(0:00) – Joe gives his thoughts on Musings (26:00) – Joe gives his thoughts on the Red Sox loss to the Baltimore Orioles and the struggling bullpen (33:00) – Street team Joe joins the show and calls come in on a reddit post made about the Joe Murray show. (42:10) The Joes wrap up the show going over all the topics of the night.
(0:00) The third hour starts with Joe finishing up his thoughts on in or out and bringing Street team Joe in the studio. (15:10) The Joe's talk everything from Sports to haunted restaurants and calls come in on gum and haunted restaurants. (29:10) Calls come in on all the topics of the night.
(0:00) – Street Team Joe joins the show for Musings (22:11) – The Joe’s take calls on haunted restaurants and everything else from the night.
On this episode of the Shining Wizards Podcast Matt voices his frustration on the recent run of guests canceling last minute. We dive into some WWE talk as the huge news of ESPN + getting WWE PLE's for $30 a month. We talk about how it will effect our viewing, what It means for Peacock subscribers & if HK should get a VPN. We talk of John Cena's last tour and why it's Logan Paul as his Clash in Paris opponent & talk of the Karrion Kross news. Is it a work? Are we upset? Back from the break we plug the Street Team, talk about a crazy Tiffany Stratton road rage incident before heading into some AEW talk. Matt & Brundo loved Dynamite, did HK come back to watch this week? Find out if he did. We talk about the unfortunate Jonathan Gresham news and have a pretty serious talk about Joey Ryan. Then it's on to HK's homework as we go back to Jerry Lynn's last match. Early indications suggest our run of good Homework assignments is coming to an end, but once the facts are laid out on the table, it changes things quiet a bit. Tony didn't know he was up for homework so he scrambles to find us something & drops 2006 New Years Resolution Bra & Panty Match in our laps Here is the link https://www.dailymotion.com/video/x5pl7zo
A sickly Gnome. Painted on shorts. 70-year olds crushing KY BBA at 9 AM. The truth about the US Open Beer Championship's affinity for NE IPAs and Pasty Stouts. Small cans are the way to go and the USOBC and Barstool Perspective bot agree. Playing the Florida Man game (again). Ultra lawsuits. Printing the price on the can fixes nothing. Beverage mix-ups. Cincinnati ruckuses. Cincy Beer Week, Oktoberfest Quest, and Gnome wants YOU to join his Street Team! Email him at gnome@thegnarlygnome.com to help out. Northeast Ohio Craft Brewery News: https://www.facebook.com/NEOCBN ----- This episode covers the following shows : Barstool Perspective - 8/1/2025 The Weekly Pint - Ep 272 - Is Cincinnati REALLY Unsafe? Or should we just relax, have a drink, and talk about it? Blake's Craft Beer Podcast - Ep 75 - US Open Beer Championship ----- What we drank : 50 West - Pineapple Vodka Seltzer Perennial Artisan Ales - Vacation Dad - Hoppy Blonde Ale KCBC - Venomous Villains - West Coast IPA Rothaus - Pilsner ...Malort ----- Episode recorded on 8/5/2025 at our amazing podcast host, Higher Gravity Summit Park! https://highergravitycrafthaus.com/ Disclaimer: The views and opinions expressed by Truth, Beer, and Podsequences are those of the participants alone and do not necessarily reflect the views or opinions of any entities they may represent. ------ Links to everything at http://truthbeerpod.com/ or https://truthbeerpod.podbean.com/ Find us on all the social medias @ TruthBeerPod Email us at TruthBeerPod@gmail.com Subscribe, like, review, and share! Find all of our episodes on your favorite Podcast platform or https://www.youtube.com/@TruthBeerPod ! Buy us a pint! If you'd like to support the show, you can do by clicking the "One-Time Donation" link at http://truthbeerpod.com ! If you want exclusive content, check out our Patreon! https://www.patreon.com/TruthBeerPod If you'd like to be a show sponsor or even just a segment sponsor, let us know via email or hit us up on social media! ----- We want you to continue to be around to listen to all of our episodes. If you're struggling, please reach out to a friend, family member, co-worker, or mental health professional. If you don't feel comfortable talking to someone you know, please use one of the below resources to talk to someone who wants you around just as much as we do. Call or Text 988 to reach the Suicide and Crisis Lifeline Chat with someone at 988lifeline.org http://www.988lifeline.org ----- Our Intro, Outro, and most of the "within the episode" music was provided by Gnome Creative. Check out www.GnomeCreative.com for all your audio, video, and imagery needs! @gnome__creative on Instagram @TheGnarlyGnome on Twitter https://thegnarlygnome.com/support http://gnomecreative.com http://instagram.com/gnome__creative http://www.twitter.com/TheGnarlyGnome
(0:00) The final hour of Friday's show begins with another edition of Murray's Musings! (15:10) Street team Joe and Intern Luke join Joe in studio for some baseball and food talk. (34:30) The show wraps up with the guys giving their final thoughts of the night.
Everyone's chasing the wrong spotlight—and in this episode, I explain why. You think you need a Grammy winner to post your fundraiser, but what you actually need is a solid campaign and a Social Street Team® to spread it. I share real stories of big-name flops, what gets campaigns to convert (hint: it's not fame), and how to build a movement of aligned, trusted messengers who drive results. If you're tired of waiting for someone famous to save your fundraiser, it's time to flip the script and start thinking like a strategist. Let's talk about how to ditch the vanity metrics and lead with clarity, trust, and a campaign that scales.Topics:Why celebrity endorsements rarely translate into real impactThe myth of visibility = valueWhat makes a campaign “irresistible” and share-worthyHow to build and activate a high-impact Social Street Team®Real examples of both failed celebrity posts and micro-influencer winsShifting from vanity metrics to sustainable fundraising strategyHow to align your board and leadership with modern donor behaviorFor a full list of links and resources mentioned in this episode, click here.Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here. What's Actually Working in 2025 - Free Registration HereResources: Purpose & Profit Club® Coaching Program [Get on the waitlist for bonuses] The SPRINT Method™: Your shortcut to 10K fundraisers [details here] Instagram, LinkedIn, website , weekly newsletter [FREE] The Brave Fundraiser's Guide: Stop getting ignored. Start raising more. May contain affiliate links
On the phone-in: pickling and preserving with author, Phil Moscovitch. Plus Street team Saint John gives an update on their efforts in Sussex and learning about Elder Quilts in Wagmatcook
Writing Off Social: The Podcast | Build Your Platform and Grow Your Email List Without Social Media
This week, we are speaking with author and cofounder of The Author Conservatory, Kara Swanson. Listen as Kara shares her insights on building and managing a Street Team as an effective book-selling strategy, emphasizing the importance of training, clear communication, and establishing relationships with team members. Kara also discusses strategies for engaging readers, setting expectations, and nurturing a supportive community. It's an inspiring conversation that will have you rethinking launch teams altogether! Listen in. For show notes, go to https://writingoffsocial.com/69
Getting To Know Our Newest Street Teamer Cadee! Summer is here and if you’re a parent, it means keeping kiddos busy. One mom asked The Morning Scramble, “what's a great local vacation?” Any staycation ideas? Get ready to brainstorm this ‘Momtroversy' topic. There's a new face on the Z102.9 Street Team! Let's get to know Cadence on The Morning Scramble ... Read more
Felddog Summer: It is officially Felddog Summer! We got new Corey music on the horizon! Follow the Jim and Them socials like Instagram and Tiktok and comment #FelddogSummer to win some prizes. Corey On Ice: We start with Corey's Twitter that lays out what would be required for him to come on Jim and Them and we attempt to start watching Corey's old appearance on Dancing On Ice. Zeke: Zeke is upset over the show and decides to call in and call us bullies. COREY FELDMAN!, SHOW STOPPER!, LET'S JUST TALK!, DON CHEADLE!, BOOGIE NIGHTS!, JIM AND THEM IS POP CULTURE!, YOU KNOW THAT!, REAL ONES!, FELDDOG SUMMER!, NEW MUSIC!, HORIZON!, EXCITED!, STREET TEAM!, PACT!, WAIT!, UNALIVE YOURSELF!, 6/22!, 6/27!, CAST OF CHARACTERS!, NEPO BABY BODYGUARD!, COURTNEY FELDMAN!, ZEN!, ADRIEN!, HEATHER DAWN!, APPLAUSE-O-METER!, JAKE PERRY!, FREE ZEN SHIRT!, LET DOWN!, NEW MUSIC!, EXPECTATIONS!, HYPE!, DECEPTIVE DEBORAH!, FEELING FUNKY!, STREAM ISSUES!, VAMPING!, SHANE CULKING IN THE CHAT!, VAMPING!, GOBLINS!, COREY'S TWITTER!, 10K A MINUTE!, DOG POUND!, SNOOP DOGG!, GEN X ARE WE ADULTS YET!, CHANNEL!, GIVE COREY MONEY!, FRONT RAT TAIL!, 2012!, DANCING ON ICE!, UK!, CULTURAL IMPACT!, MAKE UP!, CAKED UP!, BUFFALO ASS!, MOONWALK!, FAIR!, ICE!, ZEKE!, BULLIES!, UNC!, OG!, ANGRY!, BUSINESS!, MILLION!, SMOKING A SQUARE!, GIMME YOUR LLC!, S-CORP!, C-CORP!, TRANSMISSION!, MS-13!, EL CHAPPO!, REAL MEN!, TRANSPHOBIC!, PROBLEMATIC!, KKK!, ARYAN BROTHERHOOD!, ALGORITHM!, CLOWNS!, ANDREW DICE CLAY!, ABUSE!, BRUCE LEE!, LIVE MUSIC!, JOHNNY LAWRENCE!, KARATE KID!, FUCK!, DUDE!, AMERICA!, FRIENDSHIP ARC! You can find the videos from this episode at our Discord RIGHT HERE!
(0:00) Joe talks about potential offseason moves the Celtics will make including the possibility of trading Jrue Holiday and Kristaps Porzingis (14:43) Joe talks the Oscar Mayer wiener mobile race (28:57) Street team Joe joins the show to talk beef
(0:00) Another edition of Murray's Musings leads off the final hour with Street Team Joe. (28:50) We learn more about Street team Joe to wrap up the show. (35:10) Final thoughts wrap up the show.
Meet Our Newest Street Teamer Marci! There's a new face on the Z102.9 Street Team! Let's get to know Marci on The Morning Scramble with game we call ‘Mixtape.' The law offices of Scramble & Scramble have been approached again by married couple, Justin and Megan. They disagree about the alarm app on their phones. Megan has ... Read more
(0:00) The final hour kicks off with another edition of Murray's Musings! (13:50) Street team Joe joins Joe in studio to talk all things Kentucky Derby. (27:50) Joe wraps up the show going over all the topics from the night.
(0:00) The newest edition of Murray’s Musings is about Joe’s Vegas experience (30:00) Joe continues to recap his WrestleMania experience in Las Vegas
Getting To Know Taye! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. There's a new face on the Z102.9 Street Team! Let's get to know Taye on The Morning Scramble with game ... Read more
Was there cake? Our Heroes take a long drive to Carl's Jr to get the MAXXL Double El Diablo Combo and Nick has been good for 36 hours. Eric still thinks these Pokemon things are called Time Wheels. Wait wait we gotta talk about this burger. Is this... good? We're all kind of floored by what we just ate, plus the protein on this thing is through the roof. Grab a slice of mirage cake and prepare to run the Burger Gauntlet. 100% Eat is sponsored by BetterHelp. Get 10% off your first month at betterhelp.com/100Percent Would you want to be a part of the 100% Street Team? Let us know and check out https://100percenteat.store Support us directly https://www.patreon.com/100percenteat where you can join the discord with other 100 Percenters, stay up to date on everything, and get The Michael, Jordan Podcast every Friday. Follow us on IG & Twitter: @100percenteat Learn more about your ad choices. Visit megaphone.fm/adchoices
What did you think of this episode?What does a street team do for writers, and where do you find them? Kara Swanson provides tips to attract and grow a robust street team. Welcome to Your Best Writing Life, an extension of the Blue Ridge Mountains Christian Writers Conference held in the beautiful Blue Ridge Mountains of NC. I'm your host, Linda Goldfarb. Each week, I bring tips and strategies from writing and publishing industry experts to help you excel in your craft. I'm so glad you're listening in. You'll learn about … Building a Robust Street Team during this episode.Linda's industry expert is…Kara Swanson. Kara writes stories about fairytales and fiery souls. She spent her childhood a little like a Lost Girl, running barefoot through lush green jungles, which inspired her award-winning Peter Pan retellings, DUST and SHADOW. Her latest fantasy series is set in an icy world filled with phoenixes called IGNITE, released in August 2024. She is also the co-founder of the Author Conservatory where she has the honor of teaching young writers to craft sustainable author careers.You'll find Kara with her toes in California sand as a SoCal resident, belting Broadway show tunes on weekend drives to Disneyland with her delightfully nerdy husband, or chatting about magic and mayhem on InstagramBuilding a Robust Street TeamKara, you recently built a street team of 700+ members, 70% of whom open your emails. How did you attract so many people to your street team? What kind of results have they brought you so far?What are your tips for managing a street team this large?Listener giveaway - A training we put together called “The Smart Writer's Guide to Publication and Beyond” The Author Conservatory You can find out more about Kara herehttps://www.KaraSwanson.com https://www.AuthorConservatory.comhttps://www.enclavepublishing.com/series/heirs-of-neverland/ Kara Swanson on Instagram Visit Your Best Writing Life website.Join our Facebook group, Your Best Writing LifeYour host - Linda Goldfarb#1 Podcast in the "Top 50+ Must-Have Tools and Resources for Christian Writers in 2024". Awarded the Spark Media 2022 Most Binge-Worthy PodcastAwarded the Spark Media 2023 Fan Favorites Best Solo Podcast
(0:00) Joe Murray starts the final hour with another edition of Murray's Musings! Joe is joined by street team Joe and he steals the show with food talk. (34:30) Joe discusses Adam Schefter taking shots at Doug Gottlieb on twitter. (38:10) Joe wraps up the show going over all the topics from the night and previewing Wednesday's holiday show.
Join Mike Schwartz, the Founder of MusicFit Records, as he kicks-off a revolution in the music industry. In this first episode of MusicFit Radio, Mike introduces the MusicFit Manifesto, a bold declaration to transform the music landscape. Discover how the traditional industry model exploits artists and how MusicFit is creating a new game, prioritizing wellness, empowerment, and authenticity. If you're ready to challenge the status quo and make music a force for good, tune in and be part of the change. Together, we can rewrite the rules and build a thriving community for artists and fans.Chapters:(00:00) Introducing: MusicFit Radio...(01:26) The traditional music industry model exploits artists, says Mike Schwartz...(05:33) At MusicFit, we are dismantling the current system. It starts with wellness...For more information and to join our Street Team, please head to www.musicfitrecords.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit miketheschwartz.substack.com
Getting to Know Karsyn! Friday mornings are all about science on the Morning Scramble! Break out your pocket protector, tape the bridge of your glasses, and get ready to hear ‘Nerd News' from the past week. The Z102.9 Street Team has expanded! Let’s meet Street Teamer Karsyn. We can get to know her a bit better ... Read more
The Daily Drama Podcast with Steve Burton & Bradford Anderson
It was an extra special treat to have John J. York back on the Podcast! He's one of our all-time favorites and we're honored to hear all about his life, his grandkids, and everything General Hospital! Get the pod straight to your inbox! Sign up for our Newsletters today! https://dailydrama.com/giveaway/
Thanks to our fans who listen on iHeart! We are so grateful for the extra love from them! Dan kicks off this weeks show with a doozy! Neither are normal when it comes to subject matter. No ghosts today. No demons. No shadow people or even cryptids. Both have an extraterrestrial spin to them. The first deals with a woman in the late 1960s encountering something horrifying and seemingly not of this world. It's a very strange story. Then, a series of encounters with UFOS, and possibly extraterrestrial beings as well, spotted around Russia, primarily back in 1989 when it was still the USSR. Lynze gives us a creepy but also funny tale about a haunted item brought home from GoodWill. Then she shares a story that we suspect ties to Native American Folklore. Street Team 2024: September 16th at 12 noon PT is when the stickers go live on our website- BADMAGICPRODUCTIONS.COM. Winner will be announced on November 4th on socials and on the shows- we record ahead of time so our personal announcement may be delayed so keep an eye on socials. We are talking a $200 merch credit just by slapping some stickers around your neck of the woods! These stickers are free but there will only be 500 sticker packs available… first come, first serve. Once they're gone, that's it… and only one sticker pack per person. Once you receive your stickers, all you have to do is slap them all over the place, snap a picture of where you put them, and then post that picture on IG and FB using the hashtag #BadMagicStreetTeam. That's it!!The goal is to have fun with this. Don't do anything stupid and let's grow this amazing Bad Magic community one sticker at a time.*Legal Disclaimer. Bad Magic will not be held liable for any misplaced or illegally placed stickers. Please use discretion and be smart. "LIVE SCARED TO DEATH: Our annual global live streaming event exclusively hosted by Moment! This year, we will be coming to you, live from a haunted studio space in New Orleans!!! On Thursday, October 24th at 6pm PT/9pm ET 8pm NOLA TIME!! Tickets for this show will go on sale on Thursday, September 26th at 12 noon Pacific Time- you can buy them for $20bucks at moment.co/scaredtodeath. Just like years past, there will be amazing tales from Dan and I both, there will be live interactivity between y'all and us with q&a's after the stories and at the end of the show. We will be kicking back and hanging out with you, so excited for this! And just like years past, you will be able to access the video of the live show for two weeks after the live global streaming! Thank you for continuing to send in your stories, Creeps and Peepers!**Please keep doing so!!Send them to mystory@scaredtodeathpodcast.comSend everything else to info@scaredtodeathpodcast.comWant to be a Patron? Get episodes AD-FREE, listen and watch before they are released to anyone else, bonus episodes, a 20% merch discount, additional content, and more! Learn more by visiting: https://www.patreon.com/scaredtodeathpodcast.Please rate, review, and subscribe anywhere you listen.Thank you for listening!Follow the show on social media: @scaredtodeathpodcast on Facebook and IG and TTYouTube: Website: https://scaredtodeathpodcast.com/Facebook: https://www.facebook.com/scaredtodeathpodcast/](https://www.facebook.com/scaredtodeathpodcast/)Instagram: https://bit.ly/2miPLf5Mailing Address:Scared to Deathc/o Timesuck PodcastPO Box 3891Coeur d'Alene, ID 83816Video/Audio by Bad Magic Productions with support from Logan Ray KeithOpening Sumerian protection spell (adapted):"Whether thou art a ghost that hath come from the earth, or a phantom of night that hath no home… or one that lieth dead in the desert… or a ghost unburied… or a demon or a ghoul… Whatever thou be until thou art removed… thou shalt find here no water to drink… Thou shalt not stretch forth thy hand to our own… Into our house enter thou not. Through our fence, breakthrough thou not… we are protected though we may be frightened. Our life you may not steal, though we may feel SCARED TO DEATH."
Dan's first story revolves around a Realtor trying and failing to sell a property that seems to clearly have something supernaturally wrong with it. Then is off to Eastern Canada, between Montreal and Toronto. Two young men head out to go camping and see more than they bargained for. One of them swears off camping forever as a result! Lynze crushes this week with two tales! Her first is a classic haunted New Orleans hotel story. What could be more spoopy that that? Then, a ouija board tale like none we have ever told. It will stick with you and make you wonder just how powerful those boards might actually be. Street Team 2024: September 16th at 12 noon PT is when the stickers go live on our website- BADMAGICPRODUCTIONS.COM. Winner will be announced on November 4th on socials and on the shows- we record ahead of time so our personal announcement may be delayed so keep an eye on socials. Ok, let's talk about Street Team now. The last 5 rounds have been an absolute blast!! We are talking a $200 merch credit just by slapping some stickers around your neck of the woods! Here's the details…These stickers are free… but there will only be 500 sticker packs available… first come, first serve. Once they're gone, that's it… and only one sticker pack per person. Once you receive your stickers, all you have to do is slap them all over the place, snap a picture of where you put them, and then post that picture on IG and FB using the hashtag #BadMagicStreetTeam. That's it!!The goal is to have fun with this. Don't do anything stupid and let's grow this amazing Bad Magic community one sticker at a time.*Legal Disclaimer. Bad Magic will not be held liable for any misplaced or illegally placed stickers. Please use discretion and be smart. "Thank you for continuing to send in your stories, Creeps and Peepers!**Please keep doing so!!Send them to mystory@scaredtodeathpodcast.comSend everything else to info@scaredtodeathpodcast.comWant to be a Patron? Get episodes AD-FREE, listen and watch before they are released to anyone else, bonus episodes, a 20% merch discount, additional content, and more! Learn more by visiting: https://www.patreon.com/scaredtodeathpodcast.Please rate, review, and subscribe anywhere you listen.Thank you for listening!Follow the show on social media: @scaredtodeathpodcast on Facebook and IG and TTYouTube: Website: https://scaredtodeathpodcast.com/Facebook: https://www.facebook.com/scaredtodeathpodcast/](https://www.facebook.com/scaredtodeathpodcast/)Instagram: https://bit.ly/2miPLf5Mailing Address:Scared to Deathc/o Timesuck PodcastPO Box 3891Coeur d'Alene, ID 83816Video/Audio by Bad Magic Productions with support from Logan Ray KeithOpening Sumerian protection spell (adapted):"Whether thou art a ghost that hath come from the earth, or a phantom of night that hath no home… or one that lieth dead in the desert… or a ghost unburied… or a demon or a ghoul… Whatever thou be until thou art removed… thou shalt find here no water to drink… Thou shalt not stretch forth thy hand to our own… Into our house enter thou not. Through our fence, breakthrough thou not… we are protected though we may be frightened. Our life you may not steal, though we may feel SCARED TO DEATH."
We are off to Dering Wood for our first creepy tale this week! Dan has a bizarre tale for us all. Then he takes us to Lake Shawnee to explore the old grounds of an abandoned amusement parl. Lynze discovers a new cryptid- the Fresno Nightcrawler! Yikes! Then we travel south to the swamps and bayous of Louisiana for a strange little story. Lastly, a small palate cleanser of psychic proportions! Street Team 2024: September 16th at 12 noon PT is when the stickers go live on our website- BADMAGICPRODUCTIONS.COM. Winner will be announced on November 4th on socials and on the shows- we record ahead of time so our personal announcement may be delayed so keep an eye on socials. Ok, let's talk about Street Team now. The last 5 rounds have been an absolute blast!! We are talking a $200 merch credit just by slapping some stickers around your neck of the woods! Here's the details…These stickers are free… but there will only be 500 sticker packs available… first come, first serve. Once they're gone, that's it… and only one sticker pack per person. Once you receive your stickers, all you have to do is slap them all over the place, snap a picture of where you put them, and then post that picture on IG and FB using the hashtag #BadMagicStreetTeam. That's it!!The goal is to have fun with this. Don't do anything stupid and let's grow this amazing Bad Magic community one sticker at a time.*Legal Disclaimer. Bad Magic will not be held liable for any misplaced or illegally placed stickers. Please use discretion and be smart. "Thank you for continuing to send in your stories, Creeps and Peepers!**Please keep doing so!!Send them to mystory@scaredtodeathpodcast.comSend everything else to info@scaredtodeathpodcast.comWant to be a Patron? Get episodes AD-FREE, listen and watch before they are released to anyone else, bonus episodes, a 20% merch discount, additional content, and more! Learn more by visiting: https://www.patreon.com/scaredtodeathpodcast.Please rate, review, and subscribe anywhere you listen.Thank you for listening!Follow the show on social media: @scaredtodeathpodcast on Facebook and IG and TTYouTube: Website: https://scaredtodeathpodcast.com/Facebook: https://www.facebook.com/scaredtodeathpodcast/](https://www.facebook.com/scaredtodeathpodcast/)Instagram: https://bit.ly/2miPLf5Mailing Address:Scared to Deathc/o Timesuck PodcastPO Box 3891Coeur d'Alene, ID 83816Video/Audio by Bad Magic Productions with support from Logan Ray KeithOpening Sumerian protection spell (adapted):"Whether thou art a ghost that hath come from the earth, or a phantom of night that hath no home… or one that lieth dead in the desert… or a ghost unburied… or a demon or a ghoul… Whatever thou be until thou art removed… thou shalt find here no water to drink… Thou shalt not stretch forth thy hand to our own… Into our house enter thou not. Through our fence, breakthrough thou not… we are protected though we may be frightened. Our life you may not steal, though we may feel SCARED TO DEATH."
Send us a Text Message.Already crossing your fingers when it comes to examining year end growth? There's a way to make the growth of your organization more sustainable (and definitely more of a sure thing). I'm excited to share with you today a method that many of my clients have used with great success – as much as 5xing their campaign goals. Introducing The Social Street Team™ Method, where your mission, your target audience, and your biggest advocates collide. Your Social Street Team™ is similar to influencer marketing, but it has your organization at the heart of it all. Listen to this episode to learn more about this method and how to get started – even if you're B2B, even if you're international, even if your organization isn't fully community based. This is also something that I extensively teach in The Purpose & Profit Group Coaching Program, and we would love it if you joined us! Topics:Christina's own imperfect action moment that happened recently and the steps she took afterwards to move on The history of influencer marketing from the large for profit industry to how nonprofits are using it today What The Social Street Team™ Method is, how it engages digital marketing to connect your mission and target audience, and why it's important for your organization to implement one Differentiating the roles of your Social Street Team™ members vs. board members and how to cultivate more fun and community building How to find Street Teamers for your organization, even if you're international, even if you're not entirely community based Finding one action and goal to commit to for the next 30 days to really get your Street Team™ off the ground and set yourself up for success before the year end For a full list of links and resources mentioned in this episode, click here.Connect with Christina on Instagram: @splendidconsulting>> Click here to get the free guide on meThink you've reached out to “everyone” in your network? Out of ideas to get noticed and get funded? Generate leads for your nonprofit or social impact business: https://www.splendidcourses.com/prospect >> Free Class on August 20th
In this very digital age, the personal touch of human interaction becomes increasingly important. Today we're going to bring that personal touch back to event promotion. We're talking about promoting your event with a street team. In this episode I share: - What a street team is- Why they're effective and the benefits to using this form of promotion- Where and how to use a street team- Recruiting and training your team- How to maximize your team's exposure.Links & Resources49_Show Notes48_Nine ways to use AI when planning a nonprofit eventRIpple Event FB Page: https://www.facebook.com/RippleEventMktgRipple Event Instagram: https://www.instagram.com/rippleeventmktg/Podcast Facebook Community: https://www.facebook.com/groups/thatsoundslikeaplanText me with a comment, question or topic you'd like me to cover in a future episode.
It’s An Arms Race! It's our final day for The Morning Scramble Bro-lympics! The ‘Bros' of the Z102.9 Street Team will be competing for fame and glory in a variety of themed challenges. Today's theme: “Arms Race.” Jaidyn has the latest pop culture updates in Z’s Sleaze!
How Many Balls Can You Shove In Your Mouth? If you love the Olympics, tune in today for The Morning Scramble Bro-lympics! The Bros of the Z102.9 Street Team will be competing for glory in a variety of themed challenges. Today’s theme: “Mouth Games.” Jaidyn has the latest pop culture updates in Z’s Sleaze.
Fan volunteers are great and can be a ton of help. Episode 612: You have a street team or are thinking about starting a street team, we discuss a number of things you need to keep in mind when using a street team. We also discuss how street teams have evolved since the days of […]
Want a peek behind the scenes into my work week?
This week we return to the Moonflow to scalp some show tickets for Tobli! And because you can't put on a show without musicians, we make our way to the Macalania Woods to get the band together.You can find Every F'n FF on Twitter, Instagram, or join our Discord!
Episode 7: Sharaf. This is the season finale my loves! Welcome to The Safe House Travel Diary, a travel and music podcast that explores hip hop in misunderstood places. My name is Soha. I go to the safe houses of hip hop artists for intimate conversations and try to get a sense of what life is like in their corner of the world. The idea for The Safe House comes from Kendrick Lamar's lyric about "venting in the safe house." Every season I travel to a new country and immerse myself in their hip hop scene. This is Season 1: "Three Nights in Beirut" and it takes place in my Motherland: Lebanon.Enjoy this teaser for part 2 of the season finale! SOUNDTRACKSTo hear the music from this season, check out the individual sounds tracks for each episode. You can listen directly from your browser if you don't have the Spotify app at safehousepod.com/listen/playlists. LEARN MORECheck out the comprehensive list of resources about Lebanese civil war, refugee crisis, financial collapse and the music that came from all of that at safehousepod.com/listen/show-notesSUPPORTThe best way to support my independent story telling is to:Review. Be sure to hit the subscribe button on my YouTube channel and/or wherever you listen. Subscribe. This helps me demonstrate my audience size. Be sure to hit the subscribe button on my YouTube channel and/or wherever you listen. Share. Send your friends to safehousepod.com/listen and they can start listening from the browser or choose which podcast platform to listen from. Whether they love music, travel, adventure, or can simply relate to some of the themes brought up in the podcast, let them know this podcast is for them. Give feedback. Drop your thoughts in the comments section or DM me on Instagram or Threads at @safehouse.pod with your feedback on the podcast-- I read all of it and implement many of your suggestions! Join the Street Team. Wanna light your city up with Safe House stickers or flyers? You can request a stack of stickers, and I have flyers and posters too! Simply fill out the form at safehousepod.com/street-team
Episode 7: Sharaf. This is the season finale my loves! Welcome to The Safe House Travel Diary, a travel and music podcast that explores hip hop in misunderstood places. My name is Soha. I go to the safe houses of hip hop artists for intimate conversations and try to get a sense of what life is like in their corner of the world. The idea for The Safe House comes from Kendrick Lamar's lyric about "venting in the safe house." Every season I travel to a new country and immerse myself in their hip hop scene. This is Season 1: "Three Nights in Beirut" and it takes place in my Motherland: Lebanon.THANK YOUBig thanks to everyone who appeared in this episode and provided music!The "interior designer"Blu Fiefer BeatlaliposSalehNujSOUNDTRACKSTo hear the music from this season, check out the individual sounds tracks for each episode. You can listen directly from your browser if you don't have the Spotify app at safehousepod.com/listen/playlists. LEARN MORECheck out the comprehensive list of resources about Lebanese civil war, refugee crisis, financial collapse and the music that came from all of that at safehousepod.com/listen/show-notesSUPPORTThe best way to support my independent story telling is to:Review. Be sure to hit the subscribe button on my YouTube channel and/or wherever you listen. Subscribe. This helps me demonstrate my audience size. Be sure to hit the subscribe button on my YouTube channel and/or wherever you listen. Share. Send your friends to safehousepod.com/listen and they can start listening from the browser or choose which podcast platform to listen from. Whether they love music, travel, adventure, or can simply relate to some of the themes brought up in the podcast, let them know this podcast is for them. Give feedback. Drop your thoughts in the comments section or DM me on Instagram or Threads at @safehouse.pod with your feedback on the podcast-- I read all of it and implement many of your suggestions! Join the Street Team. Wanna light your city up with Safe House stickers or flyers? You can request a stack of stickers, and I have flyers and posters too! Simply fill out the form at safehousepod.com/street-team
Teaser #2 of Episode 7: Sharaf. This is the season finale my loves! Welcome to The Safe House Travel Diary, a travel and music podcast that explores hip hop in misunderstood places. My name is Soha. I go to the safe houses of hip hop artists for intimate conversations and try to get a sense of what life is like in their corner of the world. The idea for The Safe House comes from Kendrick Lamar's lyric about "venting in the safe house." Every season I travel to a new country and immerse myself in their hip hop scene. This is Season 1: "Three Nights in Beirut" and it takes place in my Motherland: Lebanon.SOUNDTRACKSTo hear the music from this season, check out the individual sounds tracks for each episode. You can listen directly from your browser if you don't have the Spotify app at safehousepod.com/listen/playlists. LEARN MORECheck out the comprehensive list of resources about Lebanese civil war, refugee crisis, financial collapse and the music that came from all of that at safehousepod.com/listen/show-notesSUPPORTThe best way to support my independent story telling is to:Review. Be sure to hit the subscribe button on my YouTube channel and/or wherever you listen. Subscribe. This helps me demonstrate my audience size. Be sure to hit the subscribe button on my YouTube channel and/or wherever you listen. Share. Send your friends to safehousepod.com/listen and they can start listening from the browser or choose which podcast platform to listen from. Whether they love music, travel, adventure, or can simply relate to some of the themes brought up in the podcast, let them know this podcast is for them. Give feedback. Drop your thoughts in the comments section or DM me on Instagram or Threads at @safehouse.pod with your feedback on the podcast-- I read all of it and implement many of your suggestions! Join the Street Team. Wanna light your city up with Safe House stickers or flyers? You can request a stack of stickers, and I have flyers and posters too! Simply fill out the form at safehousepod.com/street-team
Hello hello this is Soha, the producer and host of the Safe House Travel Diary. First of all I want to thank you for being with me during this journey! One thing I love about releasing episodes on a weekly basis is that I get real time feedback from you all. You tell me what you found interesting or if something struck an emotional chord. Saleh's seems to be beloved by many, although someone told me once that Medina is the star of this season. Many of your comments ended with,” I just wish the episodes were longer.” Which brings us to my update. I'm just jumping on here real quick to let you know that Episode 7: Sharaf, is coming. In episode 7 you'll from the legendary Beatlalipos as well as a newcomer whose freestyles on social media had the whole scene buzzing in anticipation for his album, Nuj. Make sure you're subscribed wherever you listen to podcasts and follow The Safe House Travel Diary on instagram at safehouse.pod so you don't miss that drop. And there's not a better time than now to rate the safe house travel diary on Apple podcasts and Spotify if you haven't already. I will leave you a song from Nuj and an excerpt of Episode 7: Sharaf. ABOUTWelcome to The Safe House Travel Diary, a travel and music podcast that explores hip hop in misunderstood places. My name is Soha. I go to the safe houses of hip hop artists for intimate conversations and try to get a sense of what life is like in their corner of the world. The idea for The Safe House comes from Kendrick Lamar's lyric about "venting in the safe house." Every season I travel to a new country and immerse myself in their hip hop scene. This is Season 1: "Three Nights in Beirut" and it takes place in my Motherland: Lebanon.SOUNDTRACKSTo hear the music from this season, check out the individual sounds tracks for each episode. You can listen directly from your browser if you don't have the Spotify app at safehousepod.com/listen/playlists. LEARN MORECheck out the comprehensive list of resources about Lebanese civil war, refugee crisis, financial collapse and the music that came from all of that at safehousepod.com/listen/show-notesSUPPORTThe best way to support my independent story telling is to:Review. Be sure to hit the subscribe button on my YouTube channel and/or wherever you listen. Subscribe. This helps me demonstrate my audience size. Be sure to hit the subscribe button on my YouTube channel and/or wherever you listen. Share. Send your friends to safehousepod.com/listen and they can start listening from the browser or choose which podcast platform to listen from. Whether they love music, travel, adventure, or can simply relate to some of the themes brought up in the podcast, let them know this podcast is for them. Give feedback. Drop your thoughts in the comments section or DM me on Instagram or Threads at @safehouse.pod with your feedback on the podcast-- I read all of it and implement many of your suggestions! Join the Street Team. Wanna light...
PFF's Sam Monson and Trevor Sikkema draft their ultimate 7 man NFL Street Team, where the players play both sides of the ball! 7:45 - Draft Begins 41:55 - Why is Mahomes in a tier with other QBs instead of in a tier of his own? Learn more about your ad choices. Visit megaphone.fm/adchoices
okay okay, we took another week off. but for good reason! this episode we talk about back pain, street teams, and how to find your authentic self. STREET TEAM