Podcasts about bookbub

 Love suspense that keeps you convinced that nothing will ever go right again?  Love characters you fall in love with on the first page?  Love wondering how these guys are going to get out of the terrifying situations authors put them in?  Well, you've not seen anything until you've read a Laura Thomas book. Listen in for a glimpse of what you'll find in her newest release, The Final Word. note: links may be affiliate links that provide me with a small commission at no extra expense to you.  When it comes to research, Laura Thomas goes all out. A trip to Paris?  If she has to... Off to England to find the perfect pink cottage?  YEP! How about returning to give the owner of that cottage a copy of the book inspired by that cottage?  You betcha! And we only have to wait a YEAR for the next book. *whimpers* The Final Word  by Laura Thomas When aspiring author Sophie Brooks chooses to trade a vibrant Paris life for the tranquility of a quaint English village, she imagines her final days in the City of Lights will be magical. Sophie doesn't anticipate a chilling encounter with an old flame—nor does she plan to find a new love on her very last night. Miles Morgan's life has been defined as a successful opera singer—until now. His chance encounter with Sophie in Paris ignites renewed hope ... if he can figure out his next chapter and if she can accept what his future may hold. In the heart of the English countryside, Sophie and Miles' fairy tale romance turns into a noxious nightmare as the darkness of Sophie's past—and her volatile ex—catch up with her. Both Sophie and Miles must surrender everything to the One they thought had betrayed them as they lean into love and fight for their lives. Learn more about Laura on her  WEBSITE and follow her on GoodReads and BookBub. To learn about Captured in Frame, listen HERE. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

 Oh, wow.  When I read the synopsis for House of Honor by Margaret Ann Philbrick, I knew this was going to be a fabulous book.  Forget all the endorsements and starred reviews, listen in to hear just how awesome this book is!   note: links may be affiliate links that provide me with a small commission at no extra expense to you. When Margaret described the story within House of Honor, I not only learned a lot of art history, but I got a taste of Italy (sadly, without pasta and gelato... sniff). I can't wait to see what she coes up with next.  House of Honor by Margaret Ann Philbrick Two Italian sons, one woman, linked by a masterpiece painting, are put to a test of loyalty and honor. At the heart of this gripping tale is Orazio Bordoni, the wayward son of a construction magnate, living a reckless life like that of his artistic hero Caravaggio. He finds himself befriended by Nicolo Giotto, the devoted son of a powerful Sicilian mafia clan, who wants to uphold the honor of his family. As the dark underbelly of the art world and the Vatican expose their true character, Orazio finds himself in a world where his loyalty is tested, honor is at stake, and the boundaries between life, love, and art blur. He and Nicolo discover just how far they're willing to push those boundaries, even if it means sacrificing everything. House of Honor is a pivotal story that weaves the threads of history, the ruthless allure of the mafia, the enigmatic power of the Vatican, and the timeless brilliance of Caravaggio. Learn more about Margaret on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

 I don't know about you, but a book focused on Tampa's mafia?  Sign me up! Listen in as I chat with Kristen Hogrefe Parnell and discover a side of Tampa I've never heard about! note: links may be affiliate links that provide me with a small commission at no extra expense to you.  Suspense... romance... organized crime... and a COAST GUARD VETERAN?  Well, come on!   Kristen gives us insight into this book and what is coming up next! Watch Your Back by Kristen Hogrefe Parnell You can't watch your own back.  Private Investigator Avery Reynolds leads the charge to expose Tampa's supposedly “extinct” mob. The crime boss responsible for her foster brother's death is within her grasp—until she hits a wall in the form of Ethan Bridger, a Coast Guard veteran who unknowingly derails her sting operation. When the elusive “Big Eddie” comes out of hiding, he targets their mutual friends about to tie the knot. Avery sets aside her angst toward Ethan to focus on ending the crime boss's reign of terror. But working together exposes her trust issues and his PTSD stemming from a comrade's tragedy. When Avery goes solo into a prisoner exchange operation, she discovers her vulnerability too late—and must lean on Ethan and the God she thought had abandoned her. But will that help reach her in time? Don't miss the first episode about Take My Hand HERE. Learn more about Kristen on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

In this week's episode, we look at five tips and tricks for optimal ebook pricing. This coupon code will get you 25% off the ebook versions of my Tower of Endless Worlds series at my Payhip store: TOWER25 The coupon code is valid through June 30, 2025. So if you need a new ebook this summer, we've got you covered! 00:00:00 Introduction and Writing Updates   Hello, everyone. Welcome to Episode 254 of The Pulp Writer Show. My name is Jonathan Moeller. Today is June 5, 2025, and today we are looking at ebook pricing strategies. Before we get into that, we will do Coupon of the Week and have an update on my current writing and audiobook projects.   First up is Coupon of the Week. This week's coupon code will get you 25% off the ebook versions of my Tower of Endless World Series at my Payhip store, and that is TOWER25. And as always, the coupon code and the links to the store will be in the show notes. This coupon code is valid through June the 30th, 2025, so if you need a new ebook series to read this summer, we have got you covered.   Now for an update on my current writing projects. As of this recording, I am 53,000 words into Shield of Power, which will be the sixth and final book of my Shield War series, and that puts me on Chapter 13 of 29. I feel like the book is going to be between about 105,000 to 110,000 words in rough draft, but we will see when I get there. I'm hoping to have it out before the end of June, but there's a good chance it may slip to July, so listen to this space and watch my website for updates.   I am also 104,000 words into Stealth and Spells Online: The Final Quest, which as the name implies, will be the third and final book of the Stealth and Spells trilogy. I am right in the middle of writing the climactic scenes of the story and because of the length and how far I've gotten and I've been chipping away at this since October, it will come out very quickly after Shield of Power, possibly even in the same month. I'm also 5,000 words into Ghost in the Siege, which will be the sixth and final book of the Ghost Armor series, and that should probably come out towards the end of summer, if all goes well.   In audiobook news, Brad Wills is recording Shield of Battle and Hollis McCarthy is recording Ghost in the Corruption right now. I know they're hard at work at it because both of them sent me emails with questions about pronunciations today. Hopefully we'll have some exciting new audiobooks for you later this summer.   00:02:12 Main Topic: Ebook Pricing Strategies [Note: All Prices Referenced are USD]   And now let's move right into our main topic, ebook pricing strategies, which is often a contentious topic for indie authors. We're going to go over five different ebook pricing strategies to look at when they're the most effective or why you might want to try them. I'll talk about when I have used each of them and why I chose to do so or not to do so, as the case might be.   As I said, this is often a contentious topic for indie authors, especially newer indie authors who often have in their head an idea that their book is worth X amount of dollars because the amount of work they put into it, like for example, “my novel should be a minimum of $9.99 or $14.99 because of all the work I put into it. It was a year's worth of work, and if you can buy a fancy latte at Starbucks or $6 or $7 or whatever, then you should be able to pay $9.99 for this novel upon which I toiled for a year.”   And that is a nice sentiment, but in reality it doesn't work that way for a couple of reasons. For one thing, people are only willing to drop that kind of money on authors that they've known for a long time, like hardcore Stephen King or James Patterson or Jack Reacher fans dropping $20 or $30 for the novel in hardcover when comes out the first time. That kind of loyalty has to be earned over the long term, and if you're brand a new indie author or a newish indie author, charging $9.99 for your ebook is something of an ask.   For the second thing, an ebook is not a physical object, and there is a point where people blanch at paying a lot of money for an item that is essentially electronic and digital. If you're paying $9.99 for a paperback, at least you're getting the paperback, the physical object. Paying $9.99 for something utterly intangible like an ebook is a much harder sell. Because of that, the optimal price point for ebooks tends to be a bit lower than that.   For the sake of not adding too many caveats to each point based on genre and format, let's assume for each of these strategies, the ebook we are pricing is a fantasy novel of about 90,000 words without any maps or images and is not being traditionally published by an established author. In an interview, Smashwords founder Mark Coker presented data from Smashwords that showed most indie authors selling full length fiction will see the most success setting their ebook prices at either $2.99, $3.99, or $4.99 (depending on genre). That is still the case, generally speaking. However, there are some special pricing strategies that may increase your sales, and that is what we'll be focusing on this episode. #1: The first of the five pricing strategies we will look at is permafree, and permafree means that the book is permanently set to free instead of just for a short period of time. Why does this work? People like free things. People will eagerly take something that's free while something that's even $2 or $3 will lead to hesitation on their part, especially for an unfamiliar author, and that is true of $0.99 as well.   However, permafree is a strategy only makes financial sense if the book is the first book in a series and there are at least a few books in the series already published. If you have one book and make it permafree, that's fine if you want to give away the book to readers so it's read, but it will not make you any money. It makes more sense to make the first book in a series free when there are like four or five or more books in the series. Just setting a book to permafree is not enough on its own. You still need to spend money on ads and marketing, so you're relying on sales from the next several books in the series to subsidize the free book and marketing cost. Very often I will advertise the free first book in one of my series and then calculate whether the ad was successful or not based on how many copies of the rest of the books in the series that I have actually sold.   There also needs to be a strong hook at the end of the first book to lure readers on to the second book to inspire readers to continue, but not an outright cliffhanger, which will annoy most readers and could hurt your reviews. If you're going to make your first book in the series free, it is a generally bad idea to end that book with a cliffhanger or to end that book with an unresolved main plot. People will get mad at you and accuse you of trying to nickel and dime them on the rest of the series.   It's also a good idea to put the link to the second book right at the end of the first book in order to help the reader continue on in the series. You also need to accept that most of the attention for permafree titles often comes from so-called book hoarders. This strategy is not a great one for trying to get reviews as there is a significant segment of readers who blindly grab whatever is free and then they never get around to reading it, much less finishing it.   In the same vein, you have to accept that the percentage of readers converting from the free ebook to the rest of the paid series will be much lower than the conversion from a paid book to the next paid book in the series normally would be. What kind of conversion rate am I talking about? If you have say, a conversion rate from the free first book to the paid second book of 5-10%, you are doing very well.   How have I used the strategy? I've made almost all of my series starters permafree, and since I write fairly long series, it's easier for me to do that than for people with a series with only two or three books. Making books permafree has been a major part of my indie publishing efforts over the last 14 years, and I found it's pretty much the most consistent low effort thing I can do to drive sales. It's like a constant trickle, though it does work better on the non-Amazon stores than it does with Amazon today.   #2: So now we will move on to our second pricing strategy, which is the $0.99 price. Some authors will temporarily set the $0.99 price at launch in order to gain some reviews and then raise the price once that has happened. Others will price the first book in the series at $0.99 and then price the subsequent books in the series higher, in a similar strategy to permafree. This strategy gets a higher percentage of the people reading the book than permafree and authors have reported a higher percentage of read through continuing to the next book as well.   This price does well with BookBub deals and could be used temporarily for that. BookBub customers are extremely price sensitive and they expect steep discounts. The biggest downside of the strategy is that on sites like Amazon, you'll be paid a lower royalty rate of 35%, so any ads or marketing costs will effectively eat most of your profits. However, if your book is wide in all the stores, many of them offer better royalty rates than Amazon for books at $0.99. For myself, what I've done for long series is that I make the first book free and then the second book $0.99, and then all the books after there are full price. Obviously, you take a bit of a hit on the first few books in the series, but if you have a long series like I do, then you can definitely make up the lost costs with sales of the rest of the books. I've also used $0.99 to pretty good results with BookBub deals over the years.   #3: The third pricing strategy we're going to look at is the box set. This strategy applies to a series since you're packaging multiple full length novels together and sometimes throwing in a short story or other special content. The important thing about pricing box sets is that it should be a substantial discount over buying the full length books in the sets separately. The price will be a bigger hook than adding special features. You might want to make the first box set less expensive than the subsequent ones in order to motivate readers to begin the series. This strategy is great for Kindle Unlimited (KU) since readers are getting multiple books but only have to take one of their allocated book spots in the KU Library. Longer books also lead to bigger payouts, since KU operates on pages per read system, which means that the longer the book is (and assuming someone actually reads it), you'll then get a bigger payout. This also applies somewhat in a more limited way for Kobo Plus, in the way that it calculates page reads. They use minutes read instead of page reads.   How have I used this? I have many box sets, and because of the limitations of Amazon pricing, most of my box sets aren't above $9.99, but if the three novels in the box set are individually $4.99, that is a savings of 33% as opposed to buying the books individually. So I mostly did the box sets to provide a base for doing the box sets in audio, but they do also generate some income on their own because of the savings.   #4: The fourth pricing strategy we're going to look at is coupons. The most common way to provide coupons in Indie Author World is either through Smashwords or a direct sales page, such as My Payhip store, which I mention frequently on this podcast. Coupons are a convenient way to make a book free to only a select group of people, such as newsletter subscribers or contest winners. It is by far the easiest and most flexible way to discount your books temporarily. For example, on Payhip, it only takes a couple minutes to set up a coupon and then it will be ready to use instantly or for whatever specific dates and times you have set the coupon to run. They are the most effective when they are short term to create a sense of urgency to buy the book, but not so short term that readers miss out on the deal. The biggest downside is that most buyers are not as familiar with using Smashwords or a direct sales page, so they may be hesitant to use a new site, especially if they have a large ebook collection on another platform like Kindle.   How have I used this strategy? For years, I've used the Smashwords coupon strategy to give away a free short story when I publish a book (with Ghost in the Corruption, it was Ghost Spells, and when I finish Shield of Power, the short story for that will be called Consort of Darkness and newsletter subscribers will get a Smashwords coupon code they can use to get a free ebook copy of the short story). I also frequently do Coupon of the Week through my Payhip store, where I offer 25% off a featured ebook or series or 50% off an audiobook. Since the royalty rate on Payhip is higher than on Amazon or Audible, I'm able to offer generous sales prices without losing money on a discounted sale. So once you have a large enough catalog, coupons through direct sales can be an effective strategy.   #5: And the fifth and final sales strategy we'll look at this episode is Kindle Countdown Deals. If your book is in Kindle Select/Kindle Unlimited, Kindle allows you to run a limited time discount on it. Readers will see a countdown clock showing how long they have to buy it at the price. To be eligible to run a Countdown Deal, your book must have been enrolled in KDP Select for at least 30 days, and your book's list price must have been unchanged for 30 days before and 14 days after the deal runs. There are some other requirements, so read Amazon's documentation page very carefully before you decide to run a Countdown Deal. The biggest advantage of a Countdown Deal is the royalty rate for the book during the deal will be based on the book's regular price and not what it's discounted to during the sale, so this is a nice way to try a lower price for your book. For example, if the book is usually $4.99 and during the Countdown Deal it is lowered to $0.99, you'll still get 70% of the sale rate. Now granted, 70% of $0.99 is not as good as 70% of $4.99, but you may be able to make it up in sales volume. This strategy gets a lot more viewers than a coupon with Smashwords or your direct sales page would. However, it's not nearly as flexible as those options. It requires some advanced planning. This method is most effective when paired with a marketing push, such as an increase in ad spending or a newsletter notifying your newsletter subscribers about the deal. The biggest downside of this strategy is that you have to be exclusive with Amazon in order to take advantage of the deal. If your books are wide, you can't do a Kindle Countdown Deal for them. I've used this strategy intermittently with limited success, I have to admit, because generally I don't have that many books in KU at any given time. That said, when I have had books in KU, I've tried Kindle Countdown deals and had moderate success with them. Overall, I do think the other methods I've already mentioned on this episode are more effective, but if you have books in KU, it is definitely worth trying a Kindle Countdown Deal in combination with some ads and a newsletter push.   So hopefully these five pricing strategies will help you make sense of the pricing of books in Indie Author World and will be helpful to you as you decide how to price your own books.   So that is it for this week. Thank you for listening to The Pulp Writer Show. I hope you found the show useful. A reminder that you can listen to all the back episodes on https://thepulpwritershow.com. If you enjoyed the podcast, please leave a review on your podcasting platform of choice. Stay safe and stay healthy, and we will see you all next week.  

Chatting with Suzanne Woods Fisher is always a pleasure, and this interview was delightful as well.  Learning all about her new series got me excited to read her latest release, Capture the Moment. Listen in and see what's up with her national parks series! note: links may be affiliate links that provide me with a small commission at no extra expense to you. Photography is something we don't see enough of in Christian fiction. Maybe I've just missed all the books, but I can only name a small handful with that as a key component of the story.  Add to that a bear and a bunch of people wanting photos of it, oh... and this park ranger who might actually help out with the capturing of this photo and... SUSPENSE? What?  EEEP!  I mean, I'm calling it suspense, because like, duh! Someone with not-so-good motives toward a bear and anyone who gets in the way of said bear?  TOTALLY suspenseful in my book. Capture the Moment by Suzanne Woods Fisher She's ready for adventure--isn't she? Kate Cunningham is facing the opportunity of a lifetime. As a zoo photographer, she's spent years photographing animals in carefully controlled environments, but now National Geographic has dangled an irresistible prize: If Kate can snag a unique photo of a legendary bear in Grand Teton National Park, they just might publish it. It's the kind of challenge Kate has been waiting for, and she's eager to prove herself in the wild.  With more enthusiasm than experience, Kate soon realizes that capturing an image of this bear isn't as simple as she hoped. Fortunately, she crosses paths with Grant Cooper, a seasonal park ranger who knows the terrain--and the bears--better than anyone. His tracking skills could be exactly what Kate needs to succeed, and it doesn't hurt that he's easy on the eyes. But they're not the only ones with an interest in the park's most famous bear. And his motives are far from innocent. A clean, kisses-only contemporary romance and summer read by Suzanne Woods Fisher for wildlife, travel, and photography enthusiasts set in Grand Teton National Park. You can learn more about Suzanne from her WEBSITE.  Also, follow her on BookBub and GoodReads. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

On this episode of the Self-Publishing News Podcast, Dan Holloway reports on a BBC Maestro course using AI to recreate Agatha Christie, a Nordic platform's AI book-recommendation chatbot, and a BookBub survey showing nearly half of authors now use AI. He also covers renewed tension over library eBook lending after Penguin Random House pulled comics from a school platform. Sponsors Self-Publishing News is proudly sponsored by Bookvault. Sell high-quality, print-on-demand books directly to readers worldwide and earn maximum royalties selling directly. Automate fulfillment and create stunning special editions with BookvaultBespoke. Visit Bookvault.app today for an instant quote. Self-Publishing News is also sponsored by book cover design company Miblart. They offer unlimited revisions, take no deposit to start work and you pay only when you love the final result. Get a book cover that will become your number-one marketing tool. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Host Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.

 If you love historical fiction and want books set in places other than North America or England, Lynn U. Watson has a series for you. Listen in to see what you'll find in Frayed Promises. note: links may be affiliate links that provide me with a small commission at no extra expense to you.  Set in the late 19th century, Frayed Promises is full of family drama and life lessons we could all use a reminder on.   Frayed Promises by Lynn U. Watson Sequel to The BookFest® Award Winner, Tangled Promises Wurttemberg, Germany, 1881 “I'll keep your secret. But, Clara.” Oma looked her granddaughter in the eye. “Choices carry consequences.” Clara and Daniel--the Baron's daughter and the family carriage driver, followed their hearts and married secretly, circumventing nobility's rules. They conduct their lives separately while sneaking every opportunity to be together. When Clara is forced to reveal her marriage, can she also hide the life growing inside her, and what punishment awaits from her father? If Vati sends her away, Daniel promises to follow. But unexpected family troubles bring them face-to-face with the words of Proverbs 16:9. A man's heart deviseth his way: but the Lord directeth his steps. Her grandmother's last warning spins like a tempest threatening to shipwreck their joy and fray every promise they have made. Will they trust that God gives impossibilities beautiful endings? If you enjoy stories of faith in the face of society's pressures and trusting God in times of struggle, you'll love this closed-door romance that will keep you guessing until the end. For readers of Tracie Peterson and Ann H. Gabhart. NOTE: Inconvenient pregnancy, sanctity of life, and past abortion are a part of this story—handled with gentleness and grace. Learn more about Lynn on her WEBSITE and follow her on GoodReads and BookBub. Also, don't miss the episode about Tangled Promises HERE. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

Ep 273 / Trixie Silvertale joins us to discuss resilience and adaptability in business. Trixie shared how a personal tragedy shifted her writing and publishing and resulted in her leveraging her backlist. Plus keeping a long series fresh, and writing interesting small town settings.Topics:Trixie's dictation process, which involves roller skates

Grace Burrowes is a life-long voracious reader who one day about twenty years ago thought it might be fun to write a novel. After penning a lot of romance, she realized that her reading had shifted to focus almost exclusively on mystery and thriller, and thought it might be fun to write one of those. She's still having fun, and still writing!BookBub: https://www.bookbub.com/authors/grace-burrowes Website: https://graceburrowes.com/*****************About SinCSisters in Crime (SinC) was founded in 1986 to promote the ongoing advancement, recognition and professional development of women crime writers. Through advocacy, programming and leadership, SinC empowers and supports all crime writers regardless of genre or place on their career trajectory.www.SistersinCrime.orgInstagram: https://www.instagram.com/sincnational/Bluesky: https://bsky.app/profile/sincnational.bsky.socialThreads: https://www.threads.net/@sincnationalFacebook: https://www.facebook.com/sistersincrimeTikTok:: https://www.tiktok.com/@sincnationalLinkedIn: https://www.linkedin.com/company/sisters-in-crime/The SinC Writers' Podcast is produced by Julian Crocamo https://www.juliancrocamo.com/

I love American history, and finding tidbits of unknown or misunderstood/inaccurate ideas are some of my favorite ones to discover.  Put it all in a boo about spies during the War for Independence? SOLD!  Listen in to see what you'll find in Megan Soja's Secrets of the Revolution. note: links may be affiliate links that provide me with a small commission at no extra expense to you. In this episode we had a great conversation about what other realities of life were like during the colonial era and what really happened during the Boston Tea Party.   Secrets of the Revolution by Megan Soja The cause of liberty brought them together. Will it also tear them apart? Hannah Pierce is determined to keep her father‘s apothecary shop running, despite his failing health, the heavy burden of her mother's recent death, and the mysterious disappearance of her brother. She'll do whatever it takes to preserve her family's legacy, including joining a dangerous ring of patriot spies...and falling for a revolutionary printer with a brave heart. William Abbott always keeps his promises. He vowed long ago to never abandon those in need like his father did. So when new British acts of Parliament threaten Boston and endanger his family, he throws himself into serving the Patriot cause, using his position at the printing office to gather and spread intelligence. But when his clandestine role in the newly formed spy ring causes him to cross paths with the apothecary's beautiful daughter, he may find himself fighting for more than the cause. As tensions in Boston reach a breaking point, Will and Hannah find their bond deepening even as the noose tightens around the spy ring. When promises and determination are not enough to protect the ones they love, they'll need to trust God if they are to survive what is to come. Learn more about Megan on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

Crystal Caudill is one of my favorite historical fiction authors, but when I found out that Written in Secret kicks off a new series that TIES INTO THE OLD ONE???  Totally jazzed. Listen in to find out about the goat.  note: links may be affiliate links that provide me with a small commission at no extra expense to you. From a three-legged goat to someone killing off people and making an author look suspicious, what more can you expect??? Add in a heroine who not only writes as a man BUT... is determined to stop Cincinnatti's corruption, well...  SOLD!  Take my money!  Written in Secret by Crystal Caudill  What happens when fiction becomes reality? In the corruption-infested Queen City, danger lurks in every shadow, but Lydia Pelton refuses to stay silent. She writes under a pseudonym, E. A. Dupin, crafting crime novels to exact justice and right the wrongs she sees in society. When a serial killer decides to be the sword to her pen, Lydia is confronted with the consequences of her words. Four men are dead, and the city blames her. With murders on the rise, Officer Abraham Hall's only lead is Lydia's fiction, and he is thrust into an investigation with the "Killer Queen of Romance." Despite his misgivings about the woman, he realizes that even with his reputation for catching elusive criminals, he needs her help. But his unexpected attraction to Lydia proves as difficult to manage as the woman herself. As the mystery unfolds, Abraham and Lydia race to rewrite the ending, not only for Cincinnati's citizens, but for their own hearts too.  You can find out more about Crystal Caudill on her WEBSITE and follow her on GoodReads and BookBub. You can also join her Facebook Group HERE.  Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

I've heard a lot of "whys" from different authors--why they started writing, wanted to write, began when they did. All the whys.  Listen in and learn why Heidi Gray McGill took her why for her career and reworked it into her new writing career (and why I think she was so successful!).  note: links may be affiliate links that provide me with a small commission at no extra expense to you. When I found out Heidi's series, Discerning God's Best, allows readers to watch characters grow up and learn to navigate life with (and without--not recommended) the Lord's direction, I knew why folks love it so much.  We love characters we don't have to say goodbye to and get to see become MORE of who they are supposed to be.  Win/win! Heidi also shares her heart for what she's doing with her stories, why she does what she does, and more! Written on My Heart by Heidi Gray McGill It's hard to hear God's voice when you've already decided what you want him to say. In the wilds of the rugged West, Betsy Smith discovers beauty in every corner—from the blazing sunsets to the wind murmuring secrets through the mountains. Yet, it's the magnetism of Gabe Manning, with his dark complexion and dashing demeanor, that draws her gaze. Having known him since childhood, Betsy sees in Gabe the embodiment of the heroes she admires from her novels: a stalwart protector of the innocent, a champion of justice, a man of unshakable integrity, and a paragon of honor, guided by principles as steadfast as the mountains themselves— all while reconciling with his Arapaho Indian heritage. Yet, amid her admiration, Betsy longs for God's reassurance that Gabe is the one for her. As deputy of Shumard Oak Bend, Missouri, in 1875, Gabe “Little Sun” Manning sees the allure and harshness of frontier life. Amidst the chaos, he finds solace in the presence of Miss Betsy Smith, a compassionate schoolteacher whose independence and intellect captivate him as profoundly as her beauty. Yet, as their bond deepens, Gabe wrestles with doubts about his ability to fulfill the desires of her heart. Haunted by the secrets of his past and desperate for redemption, Gabe faces his most formidable challenge yet. Written on My Heart is a powerful Christian Historical Romance full of resilience, redemption, and the enduring power of the human spirit. In award-winning author Heidi Gray McGill's fifth installment in the Discerning God's Best series, you'll be transported to a world of wild-west adventure and heartwarming romance. For Misty M. Beller, Lacy Williams, and Linda Ford fans, this standalone novel in the Discerning God's Best series will capture your heart and leave you breathless. You'll love this book if you enjoy gripping historical drama and compelling characters. Binge-read the entire series on Kindle Unlimited. • Full-length Christian historical fiction • A standalone novel in the Discerning God's Best series • Includes discussion questions for book clubs • Timeline: 1875–1876 • For fans of Misty M. Beller, Lacy Williams, and Linda Ford Book One: Desire of My Heart Book Two: With All My Heart Companion Christmas Novella: Stitched on My Heart Book Three: Matters of the Heart Book Four: Healing of the Heart Book Five: Written on My Heart Book Six: Keeper of My Heart - Coming Soon Prequel: Deep in My Heart – available for free with newsletter signup.  Listen to our first episode talking about Dial E for Endearment HERE. Learn more about Heidi on her WEBSITE and follow her on GoodReads and BookBub. Don't miss Heidi's YOUTUBE Channel where you can listen to some of her books FREE. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

 One of the best romantic tropes out there is "marriage of convenience," but when you add strange dreams of a twin sister you don't actually have and a man trying to take away your stepson, it's hard to convince yourself that this could actually work.  Listen in to learn about another problem this couple has to overcome in Amanda Cabot's latest release, Echoes of Sunrise. note: links may be affiliate links that provide me with a small commission at no extra expense to you.  We're headed to Carr Valley and the wonderful characters in some of Cabot's earlier series.  Add a bit of suspense to this historical romance and you've got a perfect story for your summer TBR.   Echoes of Sunrise by Amanda Cabot A baby to protect. A town to save. Is a marriage of convenience the only answer? Sophia Carr knows her recurring dreams of an identical twin sister are just that - dreams. She also knows that eventually she will inherit the hotel her grandfather built. When a fire at the hotel kills her mother, Sophia returns to Carr Valley to rebuild and ensure that a planned railroad line chooses a route that will keep the town alive. But her grandfather's will states that she must be married to inherit, and the only man she can imagine marrying seems to have forgotten her. Up-and-coming architect Gideon Spencer couldn't say no when his dying friend begged him to marry his widow and raise their baby as his own rather than let a cruel grandfather gain custody. But when the young mother dies, leaving Gideon a single parent, the grandfather poses a new threat unless Gideon manages to marry again. Sadly, the only woman he's interested in is the one he's ignored for six months: Sophia. Knowing he needs to protect the baby, Gideon heads to Carr Valley. When he discovers that Sophia needs a husband as much as he needs a wife, he proposes a six-month marriage of convenience. Sophia agrees but adds a stipulation of her own, one that will test his resolve, even as their wedding day reveals that Sophia's dreams of a twin sister might be more than dreams. As Sophia and Gideon join forces, the stakes couldn't be higher: a baby's life, a town's future, and love. Learn more about Amanda on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

Christian dystopian thrillers are too few and far between, but author J. A. Webb has a great one for us. Listen in while we chat about his Seekers Series and the second book, Inheritance. note: links may be affiliate links that provide me with a small commission at no extra expense to you. Mix a corrupt secret society along with a priest on the run, and you've got a great mix. This series promises to be full of amazing twists and turns.    Inheritance by J. A. Webb  A Dystopian Thriller of Deception, Faith, and the Fight for Truth The Order has been betrayed. The hunters have been loosed. Father Curtis has forsaken his vows. He has left the Order and joined the Seekers, a hidden rebellion dedicated to uncovering the truth long buried by the global church. But walking away from the Order does not mean escaping its reach. When word spreads that a copy of the True Text — the original thirty-nine books of the Creator — has surfaced on the far side of the world, Curtis, Professor Reuel, and Phillip embark on a desperate mission. If they can retrieve the artifact, it could change everything. If they fail, the truth will be lost forever. But the Eye of the Eternal, the secret police of the Order, has already mobilized. Their assassins are relentless. Their power is absolute. And they will stop at nothing to silence the truth. Outnumbered and hunted, Curtis and his allies must risk everything to defy an empire built on deception. But against such overwhelming darkness, is faith enough? Or will their inheritance — humanity's true past — be erased from history once and for all? The war for truth has begun. And the Order will not suffer heretics to live. A Gripping Tale of Power, Deception, and the Courage to Seek Truth

 Austen retellings are always a lot of fun, but make it happen in a contemporary setting and toss in some royalty, and you've got something unique. Listen in to see why I'm almost giddy over this new series (and the cover!) note: links may be affiliate links that provide me with a small commission at no extra expense to you.  Talking with Janelle was such a delight.  Adding to that learning how she went from working with the publisher to writing part of the series and then taking on the whole thing, well... All I can say is, YEEEHAW! You go girl! I mean, "That is a fine undertaking, milady!"   Northargyle Abbie by Janelle Leonard  When Abigail Morgan, a naive pastor's daughter with an overactive imagination, inherits a cottage in Australia, she never imagines the story it will unlock. Armed with a museum studies degree and a penchant for daydreams, Abigail heads to Hyacinth Cottage to unravel the truth of her grandmother's past-an unknown world of adventure, deception, and love. While sifting through letters, photographs, and hidden relics, Abigail meets Colter Wellesley, a charming local who helps her navigate the labyrinth of clues with a blend of wit and charm she struggles to resist. But Colter comes with secrets of his own. As their investigation and romance deepen, Abigail wonders if Colter is more tangled up in her grandmother's mystery-and that of the princess who vanished more than sixty years ago-than she ever imagined. In this modern reimagining of Jane Austen's Northanger Abbey, the line between imagination and reality blurs, and every clue discovered could be the key to unlocking a royal legacy. Learn more about Janelle on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

Scared of losing money on ads? Learn how to start small, scale up, and make your ads profitable without overspending. Whether you're using Amazon Ads, Facebook Ads, or BookBub, these ad strategies will help you turn clicks into sales. Book Award Pro - https://DaleLinks.com/BookAwardPro (affiliate link) Advertising for Books - https://DaleLinks.com/AdsBook Subscribe to The Self-Publishing Hub - https://TheSelfPublishingHub.com Subscribe to my email newsletter - https://DaleLinks.com/SignUp Join Channel Memberships - https://DaleLinks.com/Memberships Join Me on Discord - https://DaleLinks.com/Discord Check out my main YouTube channel - https://www.youtube.com/@DaleLRoberts My Books - https://DaleLinks.com/MyBooks Wanna tip me? Visit https://dalelroberts.gumroad.com/coffee. Where noted, some outbound links financially benefit the channel through affiliate programs. I only endorse programs, products, or services I use and can stand confidently behind. These links do not affect your purchase price and greatly helps to building and growing this channel. Thanks in advance for understanding! - Dale L. Roberts

The series title, "Singing Silver Mine," was enough to not only grab but hold my attention. But... you'll have to listen in to learn what else Donna Wichelman has written that has me crazy excited! note: links may be affiliate links that provide me with a small commission at no extra expense to you. Inspired by the Georgetown Loop, The Singing Silver Mine series takes us to Colorado where a new national mining law put in place in 1872 prompted the mine disaster Donna put in this first book in the series!   A Song of Deliverance by Donna Wichelman Born into the Irish system of landholding that favors the moneyed class, Anna Sullivan has no dowry and no chance of marrying the man she loves. Poor and heartbroken, she flees Ireland to tend to Uncle Liam's house in Colorado and take on her deceased aunt's sewing business. But when Anna arrives in Georgetown, she discovers a mine disaster at the Singing Silver Mine has killed her uncle. Orphaned and destitute again, she gathers her faith, courage, and ingenuity to establish a life in the community. Only one person stands in her way—the mine's owner. A wealthy, grief-stricken widower of European nobility, Stefan Maier threw his energies into making his mark as a silver mining baron in Colorado when his wife and child died at sea, emigrating to America. Now, everyone blames him for the mine disaster that killed nine men. But how does he convince the lovely and opinionated Irish woman of his innocence? Will Anna's heart soften towards Stefan? Will Stefan prove himself worthy of Anna's affections? Each will have to risk everything to attain what they want and need most—love. Learn more about Donna on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

Meeting summary for Sparkloop Writer MBA Membership call (02/20/2024)Quick recapThe team explored various strategies for monetizing their subscribers, such as a partner program, magic links, and referral programs. They also discussed the effectiveness of targeting "whale readers" on Facebook and the potential of combining fiction and non-fiction content. Additionally, they discussed different ways to monetize their book-selling business, including sponsorships, products, and subscriptions. The challenges of earning through referral links and the cost and benefits of subscriber acquisition in the nonfiction space were also discussed.SummaryCross-Promotion and Monetization StrategiesRussell proposed the use of magic links for cross-promotion among fiction authors, highlighting that the earnings could vary depending on the number of subscribers. Monica raised questions about the cost and potential return on investment, which remained unresolved. The team discussed various strategies for monetizing subscribers on their email list, including a partner program and the use of magic links and partner links in emails. The importance of understanding the subscriber's profile, interests, and demographics was stressed. The idea of targeting 'whale readers' was also discussed.Facebook Ads, Network Fee, and Revenue GenerationThe meeting focused on the advantages of targeting "whale readers" on Facebook, emphasizing its effectiveness and potential for generating revenue, particularly for those just starting. The team also discussed the implementation of a network fee model that would generate revenue from advertisers, highlighting no upfront costs and fees from Stripe and a network fee. Monica and Russell also discussed the potential for authors to generate additional revenue through the Earn side, without a focus on growth. They explored the possibility of combining fiction and non-fiction content and the potential for authors to be successful in multiple partner programs. Cole highlighted potential complications depending on the email platform used, but confirmed the possibility with ConvertKit. The group also discussed changes in pricing, with Cole mentioning the removal of platform fees. Russell emphasized the low-risk nature of this strategy, especially for those with a large subscriber base. Monica concluded by summarizing that the Creator Pro account is still required for the referral program, but there is no additional fee.Referral Program and Sparkloop Partner DiscussionThe team discussed a referral program that incentivizes users to share newsletters with friends and family in exchange for rewards. Cole clarified that the program is a growth tool that can be integrated with other vendors, reducing the need for physical merchandise. Monica, new to the platform, found the program names and offerings confusing, but appreciated the clarification. Cole agreed to send out an email detailing the platform's specific offerings. Russell shared his experience with the Sparkloop partner program, highlighting its benefits and the rigorous approval process for platform users. He also emphasized that users are only charged if they meet the set qualifications, and there is no charge for unsubscribed, non-opening, or disqualified users. Cole was about to present Russell's account details on screen for a more detailed discussion.Publisher Onboarding and Ad Spend Cap DiscussionThe team discussed the onboarding checklist for publishers, with Cole explaining the process and setting payment preferences. Russell inquired about the minimum ad spend per month, to which Cole confirmed a $2,000 cap with a light partner program in the works. The conversation also touched on the impact of the cap on lead quality and screening, and Cole explained their strategy to optimize based on performance. Monica asked about recommended screening methods and email campaigns. Cole suggested a sequence of 5 emails to optimize click rates and mentioned that they provide templates for these sequences. The team agreed to continue the discussion via email. They also discussed the potential for fiction authors to benefit from networks like Bookbub and acknowledged the diverse interests of many readers.Subscribe Autopilot Feature DiscussionRussell, Monica, and Cole discussed the functionality of their partner network, focusing on the "Subscribe Autopilot" feature. Cole clarified that this feature automatically adds all publications within their network, allowing users to choose specific ones if they prefer a curated list. The team concluded that this feature is useful for optimizing revenue per subscriber and adaptable to user preferences. The team also discussed setting up and managing accounts on Sparkloop and ConvertKit, with Russell expressing concerns about users not opening important confirmation emails. Cole emphasized the importance of having a dedicated account representative, with the team also discussing the potential of using ConvertKit for cross-promotions among authors.Monetizing Book-Selling Business StrategiesMonica and Cole discussed various ways to monetize their book-selling business, including sponsorships, products, and subscriptions. They also considered the use of a low ticket/high ticket product framework. Russell emphasized the importance of having a large mailing list for sponsorships to be profitable. The topic of using Sparkloop for monetization was also discussed, with Cole explaining how it can automatically reject certain subscribers to avoid costs. The group also explored the idea of a self-liquidating offer as a potential strategy for monetization. However, Cole mentioned that they currently lack data on the timing of when subscribers make purchases.Health, Welfare, Relationships, and Strategic Content PackagingMonica and Cole discussed various categories that fall under the umbrella of health, welfare, and relationships. Cole shared insights from Justin Welsh about these categories, suggesting that content should be packaged strategically, keeping in mind the cost and value it provides. He also emphasized the importance of being specific when solving a variety of problems. Towards the end, Cole invited attendees to reach out to him via email for further discussions and assistance. Russell concluded by highlighting the benefits of Sparkloop for advertising and marketing, emphasizing its cost-effectiveness and ability to maximize returns.Subscriber Acquisition and Monetization StrategiesRussell and Monica discussed the cost and potential benefits of subscriber acquisition in the nonfiction space, suggesting that a cost of around 50 to 60 cents per subscriber is reasonable. They also touched on the challenges of earning through referral links, with Russell mentioning that he had a low success rate. Monica emphasized the importance of monetizing their current audience and using advertising to grow. They also discussed the potential of low ticket offers, with Russell suggesting that a series of books could be a good low ticket offer. The conversation ended with Monica emphasizing the importance of creating a self-liquidating offer.Self-Liquidating Offers: Challenges and StrategiesMonica and Russell discuss the challenges of creating successful self-liquidating offers for retailers and the importance of self-optimizing offers for authors. They talk about the difficulty of creating self- liquidating offers and the need to find a way to grow an author's career by becoming revenue-neutral or making a profit from a series. Russell explains that self- Liquidating offers are the only game in town for authors, and he hates audience growth and optimization. Monica shares her experience with this approach and how it can be exhausting for her. They agree that the best way to achieve self-Liquidating offers is to find an offer that is expensive enough to drive traffic for free and keep scaling up until it becomes profitable.Next steps• Cole will share the hub of email templates with Monica for their email after the meeting.• Cole will work on getting data on the timing of when someone joins a newsletter and when they make a purchase. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.writermba.com/subscribe

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.writermba.com/subscribe

When Sins of the Past came out, author Bethany Klassen intended it to be a stand-alone.  Listen in to learn how a sequel came about and why I'm so excited about it and her next release! note: links may be affiliate links that provide me with a small commission at no extra expense to you. Our hero from Sins of the Past returns in Tomorrow's Promise, and with him comes other familiar characters and new ones as well.  Bethany shares her joy in research (and how it can take over) as well as the excitement that comes with a new book and what's coming up next (in just a few months!)  Tomorrow's Promise by Bethany Klassen In a desperate struggle between darkness and light, their faith will be tested like never before… Matthew Ellison thought he had left his life as a lawman far behind. But when tales surface of a killer on the loose near Albury, his experience and skill are once again put to the test. Can he earn back the townspeople's trust while protecting those he has come to love? Tucked out of sight on her father's ranch, Hazel McKinney's dreams of finding love seem to grow more distant every day. Then a chance encounter with a charming young preacher changes everything – tossing her between dreams of the future and the present stark reality. Nathan Royce traveled West years ago to join his uncle in the ministry. Dedicated to serving the townspeople of Albury, Texas, he tackles the job with all its challenges and heartache. Then one day Nathan runs into an intriguing young woman with a faith that matches his own. Can he protect her when danger threatens their newfound friendship and possibly even her life? Learn more about Bethany on her WEBSITE and follow her on GoodReads and BookBub. To hear more about Sins of the Past, listen in to our previous episode with Bethany Klassen HERE. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

Biblical fiction author turned fantasy with an eleven-book series?  Sign me up, please!  Listen in to learn more about this  Biblical allegory fantasy with a tie to "the first shall be last and the last shall be first."   note: links may be affiliate links that provide me with a small commission at no extra expense to you. Releasing one book a month in 2025, The Illumination Chronicles combines seven epic novels with four novellas in this can't-put-it-down series.  EEEP! From before the fall, through the garden, the war in heaven, and even through the New Testament, Demi weaves threads of Scripture into patterns in a completely fantastical realm including special gifts that keep us guessing and turning pages.  I can't wait to see where she takes this series.  As for me, I'm all in!  Legend of the Light Blade by Demi Griffin SOMETIMES THE FATE OF THE WORLD DEPENDS ON ONE MAN'S BELIEF! The Age of Mythic has arrived in Everlasting, and everything is far from normal. The citizens find themselves burdened by oppressive rules and regulations, which only serve to widen the gap between the noble class and the commoners. Those who hold secrets actively suppress free thinking. Trapped within the Hollows, the Enchantress's dark power continues to grow. She lures unsuspecting victims into her web, aiming to create an army of umbrian, the unborn, made of shadows. Amidst the political unrest sparked by an unfair trial involving the much-admired and popular Librarian, a sinister plot unfolds to establish a regency in Everlasting. As the forces of evil gather to bring an end to the Age of Mythic, there exists only one savior who can protect the future of Everlasting from a grim destiny. The Light Blade, a legendary and prophetic artifact, was feared by many and doubted by few. Among those who disregarded it the most was Vandis, a humble orphan. Plagued by unanswered questions from his past, Vandis had lost faith in everything, especially himself. It seemed impossible for a man who believed in nothing to become something extraordinary. What would it take for the Realm Caster to realize his destiny? Who would help him transform into the man who could ultimately wield the Light Blade and defeat the Enchantress? Learn more about Demi on her  WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

 A few years ago I read a book about a woman who visited Ireland and the ensuing story. Well, last month I chatted with her about her Forever Series and especially, Forever Free. Listen in and see why I am excited to check out this series (especially #4!) note: links may be affiliate links that provide me with a small commission at no extra expense to you. I loved Hope's author history--from the book that people thought was about someone a lot like her to the opposite, to yet another opposite, and back to familiar territory (but not like her again!) We chatted about learning how to write first a book, then a series, then a novella, and now back to stand alones. I love that she, too, is a discovery writer. With her great ideas, I'm eager for her new book next summer, too I meant to ask her about reading order, but forgot. I asked after we stopped recording and learned that the books are technically stand alones, but it is a good idea to read from the beginning through to the end.   Forever Free by Hope Toler Dougherty  Phoebe Sinclair combines her love of flowers and teaching to nurture a cut flower business on her grandfather's land. She has her hands full growing the farm, growing her customer base, and dealing with her growing attraction to the aloof man who volunteered to help make her farming dream come true. Can she focus on her main job, or will a pair of yearning eyes and a hurting heart divert her worthy goals? Heath Daniels has resigned himself to a life of singleness as he watches his siblings couple up and set wedding dates. Tracking their happiness, however, is more difficult than he expected. A real struggle, in fact. Feeling old troubles—from the bad time when he dropped out of college to explore less-than-noble pursuits—creep back to tempt him, propelling him to volunteer for manual labor that leaves him exhausted at the end of every day—and out of trouble. His additional hours of agri-business, however, lead to more struggles with an intriguing farmer. Does he have the strength to resist old temptations as well as a beautiful new one? Learn more about Hope on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

Nothing says "sign me up now" than a new book from Becca Wierwille. I had the pleasure of reading an early copy of Road Trip Redemption, and boy was I thrilled.  Listen in to see why. note: links may be affiliate links that provide me with a small commission at no extra expense to you. Full of wonderful lessons that appear naturally within the story rather than feeling placed there for maximum impact (read: SERMON), Road Trip Redemption ends the fabulous Road Trip Series with a bang--and an epic road trip.  I love that while these are unapologetically Christian middle-grade novels, they don't feel like a 19th-century, pin-it-on-the-nose moralistic tale. They're just kids learning the ropes of growing up, making mistakes, learning from them, and coming out better people for it.  You know... that humanity thing we're all a part of.   We also chatted about what's coming next, and I, for one, am crazy excited. Listen to previous episodes here: Road Trip Rescue: HERE Road Trip Return: HERE And listen to their new PODCAST HERE. Road Trip Redemption by Becca Wierwille A hopeful adventure for kids ages 8-12 about sisterhood, friendship, and the power of starting over. Three years ago, Jada Robinson betrayed her best friend. Now, her family has moved, and thirteen-year-old Jada struggles to make friends. Realizing how it feels to be bullied, she'd give anything to undo the past. When Jada finds a stray dog, she is sure he's the same beloved pet her ex-best friend, Kimmy, once lost. This feels like Jada's chance to make things right. Jada talks her two older sisters into a trip to Pennsylvania to reunite Kimmy with her furry friend. But as new questions about their canine companion unravel Jada's plans, she wonders how she'll face Kimmy after all these years. Learn more about Becca on her  WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

If you love the children's classic, A Little Princess and story of Joseph from the Bible, imagine them set in a fantasy world filled with artists. Listen in while we talk about art academies and princes who don't want to be king! note: links may be affiliate links that provide me with a small commission at no extra expense to you.  Author of books like The Vault between Spaces and Beast, Chawna Schroeder does it again with a wonderful world of art and honor--and the things in between.  Don't forget to check out the seven elements of the school "hidden" (not really but you get the idea) on the cover!  Illuminary by Chawna Schroeder  Glimpse the past, illuminate the future. Yosarai Patican dreams of becoming an illuminator in a country that values art above all else. A lofty goal that finally seems within reach when she earns a position at the prestigious Academy of the Seven Arts. Although Yosarai loathes to leave behind her quiet country life, she travels to the capital, determined to live up to her mother's fame as one of Indel's greatest artists. Prince Xander never planned to become king. Indeed, he never wanted to become king. But when his father dies suddenly, he is thrust into the middle of coronation preparations—and assassination attempts. With everyone around him in increasing danger, Xander decides to hide in neighboring Indel until the time for him to be crowned king arrives. Posing as an inventor struggling with aesthetics, Xander enlists Yosarai's aid as part of his cover, but soon he suspects she knows more than she should. But when danger threatens and secrets are exposed, entering a competition reputed as cutthroat may be the only way for them to protect everything they hold dear. Learn more about Chawna on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

In this week's episode, we take a look at marketing for writers, and discuss how it can both benefit and hinder writers. This coupon code will get you 50% off the audiobook of Dragonskull: Fury of the Barbarians, Book #5 in the Dragonskull series (as excellently narrated by Brad Wills), at my Payhip store: BARBARIAN50 The coupon code is valid through May 2, 2025. So if you need a new audiobook for spring, we've got you covered! TRANSCRIPT 00:00:00 Introduction and Writing Updates   Hello, everyone. Welcome to Episode 247 of The Pulp Writer Show. My name is Jonathan Moeller. Today is April 11th, 2025, and today we are looking at marketing challenges for writers.   First, let's start with Coupon of the Week. This week's coupon code will get you 50% off the audiobook of Dragonskull: Fury of the Barbarians, Book Five in the Dragonskull series (as excellent narrated by Brad Wills) at my Payhip store. That code is BARBARIAN50. We will have the coupon code in the show notes along with links to the store. This coupon code is valid through May 2, 2025, so if you need a new audiobook for spring, we've got you covered.   Now let's have an update on my current writing and audiobook projects. I am done with the rough draft of Shield of Battle and its accompanying short story, Raven's Hunt. I am currently editing them and making good progress on that. The book should come out either right before or right after Easter, with right after being the more likely option the way it looks right now. I'm also 14,000 words into Ghost in the Corruption, which will be my main project once Shield of Battle comes out. Audio recording is still underway for Shield of Deception and Ghost in the Assembly. So more updates on that to come. So that's where I'm at with my current writing projects.   00:01:17 Question of the Week   And now let's take a look at Question of the Week. Question of the Week is intended to inspire enjoyable discussions of interesting topics. This week's question, what is the best TV show you started watching in 2025 (if any)? No wrong answers, obviously.   Justin says: Television shows? The TV in my house is used for video games and movies. It has been 18 years since I watched any TV shows. Surabhi says: Nowadays the only non-Marvel series I watch are animes like Doraemon and Shinchan XD.   Perry says: I never watched a lot of TV but I do catch the odd European football or hockey game. That said, I'm enjoying The Wheel of Time.   Sam says: Clarkson's Farm. He might be a love him/hate him chap, but he certainly does make for entertaining shows. It also shows just how fickle the farming industry can be and shines a much needed light on the issues they face.   I would like to second Sam's recommendation of Clarkson's Farm. It's definitely well worth watching if you have access to Amazon Prime. Bonnie says:  I'm totally out of the loop. Haven't really watched any TV since I binged Avengers and Star War when home with Covid in 2021. I read during downtime.   Andrew says: Tracker is okay. Matlock is good, well-written. I want to like Watson, but have given up. Dark Winds is excellent. 1923 got so dark, I quit. Landman started great, got worse when wife character entered the picture. Re-watching Lonesome Dove. Love it.   David says: The Blacklist.   Michael says: No particular series as I don't really watch much on TV, but a shout out to the Japanese NHK World Channel, which is essentially their international service in English available to watch live on their website, at least in my country or via their app. There's so much good content on there, really interesting documentaries, news features, Japanese shows, and of course the highlights of the Sumo tournaments.   Larry says: Starting The Outpost.   John says: My brother has recommended Wolf Hall. My most anticipated series is Andor. I think of what I watched this year thus far my guilty pleasure was Reacher, most emotional was 1923, most cerebral has been Severance, and funniest has been The Residence. No favorite standout yet.   Juana says: Tracker.   William says: Poker Face was enjoyable.   For myself, I think it would be Wolf Hall: The Mirror and the Light about the downfall of Thomas Cromwell in the court of Henry VIII. I'll have more to say about that later in my Winter/Spring 2025 Movie Roundup post in a few weeks.   00:03:29 Main Topic: Marketing   Now let's move on to our main topic, writing adjacent activities: marketing. This is part of my podcast series about what I call writing adjacent activities. What do I mean by this? I'm talking about the tasks that seem like they're part of the writing process but really belong in a different category. These tasks are important, don't get me wrong, but they can also be a pitfall if you spend too much time on them or don't use that time correctly. In this series, we are focusing on a few of these tasks and how they can benefit or hinder your writing process, even though they seem like good uses of time and may in fact be beneficial. In this episode, we will talk about marketing. For the self-published author, it is an absolutely essential thing to do. Even traditionally published authors are becoming involved in their marketing or hiring marketing firms apart from their publishers to help with that work. Even important tasks can still take time away from the most important one, writing.   First, how does marketing work for writers in the first place? Even as traditional advertising and print media like newspapers and periodicals has all disappeared by 2025, there are still many, many ways to advertise a book. Here are some examples:   Social media and I don't mean ads, I mean posting content about your book or engaging readers on social media about your book. It's become increasingly common in this age of a video-based social media like TikTok, YouTube Shorts, and Instagram Reels for authors to post short clips about them interacting with their book or doing things with their book and so forth. And that is, I think, a distinct category from ads.   Ads of course are another type of marketing such as Amazon Ads, Facebook, BookBub, etc.   An email newsletter where you send out an email to your newsletter subscribers when a book comes out   Having an author website   Group promotions where you work together with a group of authors to promote   Doing interviews with podcasts, local media, etc. (though these days podcasts have essentially superseded local media)   Sending out advanced reader copies   Permafree/discounts   I should note that of everything on this list, I've done them all except for advanced reader copies, which I never really bothered to do because I write so fast that it seems to be kind of pointless at that point. Now I got to admit that list seems overwhelming, but you're not going to do them all simultaneously. Most authors pick a few from the list and then focus on them, and then some of them take some work upfront like setting up your author website and then it's less work to maintain it and update it as you go along than it is to set it up to begin with.   For example, making many of my series starters permafree has been an extremely successful strategy for me. For an author who only has two books, that strategy would not be as effective, but if you have a series of nine books then that is a good idea.   So why is it beneficial to market your books? A couple years ago (and I've told this story before, but it bears repeating), I was at a Subway waiting in line to order lunch. The person in front of me was staring at the menu in great confusion. “Does this shop sell submarine sandwiches?”, she finally asked the sandwich artist. Even with 40,000 locations worldwide and millions of dollars in advertising each year, this person was completely unaware of Subway's offerings.   This moment made me realize that marketing must be constant even for big legacy brands like Subway or Coca-Cola because there is always someone out there who isn't familiar with what you have to offer them. If multi-billion dollar corporations like Coca-Cola and Subway have people who haven't heard of them, how much more [work is there for] indie authors like us? There is in my opinion, an erroneous sentiment that getting too involved in marketing as an author somehow cheapens your work, devalues your art, or means that you're not as committed to your art. That sentiment is frankly, in my opinion, self-destructive and keeping a lot of people from reaching new readers or keeping existing ones as new books come out.   Marketing is necessary and needs to be ongoing to work. It's important to remember that readers love new books and want to know more about them. Your goal is to just let them know what's available and how to find your work. You're not being annoying by creating an ad or sending out a newsletter when a new book drops. Even if you have loyal readers, it's likely only a very tiny percentage of them are obsessively checking ebook stores daily for your latest publications. Social media and newsletters in particular are effective ways to let people know when the latest content is ready or can help them get excited for an upcoming release. Just as importantly, good marketing can help you find people who are interested in your genre or read authors similar to you.   So marketing is a good thing and it is in fact necessary if you want to have a career as an indie author or sell books in any quantities. However, it can become a pitfall that takes time away from actually writing new books. So when can it be a pitfall? There are about five different ways it can become a hindrance to writing.   #1: The most obvious pitfall is that time spent working on marketing is time not spent on writing. Although marketing is an essential part of how writers make income, it's only going to go so far compared to creating new books. This is in fact a decision I've had to make many times where if there's only so many hours in the day, and if I have an hour and I have to choose an hour spent fiddling with ads to try and optimize them to sell old books or to focus on writing new books, very often I have decided to focus on writing new books. Or if I have ads that are underperforming, I just shut them off and don't think about them until I have a free moment when the current book is done because writing the latest book is where my attention and priority should be. #2: The second pitfall is that spending too much time on social media or various forums like Reddit can also skew your perspective and give you an unreal view of the preferences of your readership. You'll likely only engage with a small percentage of your readers online. Just because they're reaching out to you or sharing their opinions online doesn't mean that their opinion matches the rest of your readership. An example of this is when Warner Brothers thought there was a massive demand for the Snyder Cut of the Justice League movie based on an online fan campaign and spent a very large amount of money for the recut of the movie, only for it to have a fairly modest audience that didn't recoup the cost. Later it came out that much of the Twitter campaign for the recut were bot accounts, people with multiple social media accounts, or people that ultimately pirated the movie instead of getting an HBO subscription to watch it when it finally became available on streaming. The Internet is a very useful tool, but it's best to take it with a grain of salt and remember that that just because one person is saying something on the Internet doesn't mean there are ten or even a hundred silent people who share their views. As with the example with the Justice League movie, large businesses have run into that trouble where they assume just because a particular audience segment is very loud on social media, therefore it must be a large segment when in fact it turns out to be just a very loud minority that ultimately isn't going to have much buying power. So that is something to keep in mind when you examine [social media], that opinions expressed online may not necessarily reflect reality.   #3: There is also the temptation to get so lost in thinking of how a book will be marketed, that when you write it, you don't try to write a book that is authentic to you or your readers. Trying to piece together a book based on the latest tropes or sales trends will likely mean that by the time the book is ready, social media will have moved onto another one. Writing to market is a form of marketing that sometimes works, but often results in something that feels formulaic or doesn't match your writing style. You can't always tell if the author hated the book when they were writing it, but sometimes you can. And it's sometimes very obvious to tell if an author wrote a book not because he or she enjoyed writing it but because they thought it would sell. And I think deep down, you really have to enjoy the genre you're writing in, which is why many frustrated mystery, fantasy, and science fiction authors saw how well romance doing and so decided to try writing romance only to deep down they didn't enjoy reading romance and so they didn't write a romance book that anyone would enjoy reading. So that is the potential risk of that temptation.   #4: Another pitfall is the urge to market your way out of a book that isn't connecting with readers. If a book doesn't meet reader expectations, no amount of marketing is going to significantly change that. Sometimes it's best to cut your losses with a book or series if it's not performing the way that you expect instead of throwing even more money marketing at it. I'm afraid I have a very recent example for my own life in the form of these Stealth and Spells Online series.   I think the problem with that series is I fundamentally misread what the LitRPG audience wants. Stealth and Spells Online is about a virtual reality game, but what the LitRPG audience really seems to want these days is either Portal Isekai or System Apocalypse Fantasy, which Stealth and Spells Online most definitely isn't. I told the narrator that I intended to write a LitRPG, but what I ended up with was a science fiction espionage thriller with LitRPG elements. So that, as you might expect, has been very hard to market and very hard to turn a profit while marketing it. So what I decided to do was I originally planned for seven or eight books in the series, but I'm going to cut it down to three and wrap up the story in hopefully a satisfying way with book number three this summer. That is a lived experience example of a changing course when some marketing doesn't work.   #5: There can be a feeling that you're missing out if you're not trying a marketing strategy that worked for someone else, so you'll end up stretching yourself thin by trying everything, stretching your marketing time across social media, newsletters, video content, posting the spaces like Goodreads, assembling a launch team, sending out advanced reader copies, going on podcasts, doing interviews with local media, and doing guest blog posts simply is not sustainable. There is a potential value in doing a short-term marketing sprint like that where you do all the things for a few days, but doing that all the time is not a good idea. As we mentioned earlier, it can take away time that should be spent writing. So really the best marketing course is to pick a few tactics that you enjoy and are comfortable using and then do those most of the time and save everything else for special occasions or if an opportunity comes up. For myself, I mostly focus on setting first in series permafree and doing various ad campaigns on Facebook, Amazon, and BookBub. I tend to stay away from TikTok and video marketing and some of the more time intensive things. I prefer things like permafree or various CPC ads where I can set it up and let it run and then check on it every few days to make sure it's working or not spending too much. So how can you balance time spent on marketing with making progress with your writing? The best way to market your old books is to publish a new one. Algorithms on online stores like Amazon and all the others reward fresh books and readers have short memories, so taking years between series risks them forgetting you.   Finishing a series in a timely fashion is crucial now many readers, especially in Epic Fantasy (for a variety of reasons), will only start series that are already completed, having been burned by series that were left unfinished. Having a polished product should also precede your marketing efforts. If your cover looks bad, your money would be better spent on getting a professional looking cover instead of more Facebook ads. Taking the time to make a good cover and good ad copy for your ads is also important before you spend money on marketing. For marketing, it will save you time and money to map out your goals for it each year just like you map out a set of goals for what you'll publish each year. Having a clear set of goals will keep you from trying every new thing that you hear about just because it worked for someone else. It's also wise to be honest with yourself about your strengths when considering how you spend your marketing time. If you hate TikTok, forcing yourself to make videos there isn't going to lead to compelling content that would make people want to buy your book. The authors who have had success with TikTok had that because they were able to genuinely connect with an audience there, not just because they threw a book trailer on the platform and hoped for the best. As with many writing adjacent activities, it is best to have a set block of time to work on marketing and to plan even the time spent checking ads and responding to social media comments so it doesn't take over your writing time. Just like having a plan for each year with some larger goals is a good idea, having a daily or weekly set of goals for marketing can help keep you focused.   In conclusion, the true pitfall of any writing adjacent activity is they need to be kept adjacent to the actual production of new writing. All the tasks we covered in the series are important, but writing should always be the priority if you are a writer.   So that's it for this week. Thank you for listening to The Pulp Writer Show. I hope you found the show useful. A reminder that you can listen to all the back episodes on https://thepulpwritershow.com. If you enjoyed the podcast, please leave your review on your podcasting platform of choice. Stay safe and stay healthy and see you all next week.

Christian chapter books for early readers are hard to find. Listen in and learn why Allie Slocum added subtle lessons about parts of speech in hers! note: links may be affiliate links that provide me with a small commission at no extra expense to you.  Where were these books when I was homeschooling young elementary kids?  The stories look like heaps of fun, and a lesson or two along that way?  Yes, please!  Joseph O'Tooley and the Escape of Herb the Verb by Allie Slocum Every kid struggles with humility from time to time. Joseph (Joey) O'Tooley is no different. He is Peter's (Peter O'Tooley, Bugged and Bullied, Vol. 4 in the Character Club Series) younger brother. Mrs. Dish's new puppet, a firefighter called Herb the Verb, has been locked away! See if you can solve the escape room clues before Joey and his classmates. You might just learn about verbs and something about humility along the way. Great read-aloud for teachers. Built-in glossary, discussion questions and teaching materials included. More at www.characterclubonline.com Learn more about Allie and the Character Club on her WEBSITE and follow her on GoodReads and BookBub.  You can view Allie's YouTube HERE. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

In this week's episode, we take a look at professional development for writers, and examine both the benefits and the pitfalls. We also take a look at my advertising results for March 2025. This week's coupon code will get you 50% off the audiobook of Dragonskull: Curse of the Orcs, Book #4 in the Dragonskull series (as excellently narrated by Brad Wills), at my Payhip store: ORCCURSE50 The coupon code is valid through April 25, 2025. So if you need a new audiobook for spring, we've got you covered! TRANSCRIPT 00:00:00 Introduction and Writing Updates   Hello, everyone. Welcome to Episode 246 of The Pulp Writer Show. My name is Jonathan Moeller. Today is April 4, 2025, and today we are looking at professional development for writers. Before we get to our main topic, we'll have Coupon of the Week, an update on my current writing and audiobook projects, Question of the Week, and then a look back at how my various ads performed for March 2025.   So let's start off with Coupon of the Week. This week's coupon code will get you 50% off the audiobook of Dragonskull: Curse of the Orcs, Book Four in the Dragonskull series (as excellently narrated by Brad Wills) at my Payhip store. That coupon code is ORCCURSE50. As always, you can find the coupon code and the links to my store in the show notes. This coupon code is valid through April 25th, 2025. So if you need a new audiobook for spring, we have got you covered.   Now for an update on my current writing projects. I'm very pleased to report that the rough draft of Shield of Battle is done, 102,800 words written in 22 days. That will be the second to last book in the Shield War series. If all goes well, I'm still hoping to have that out and edited and published before the end of the month. I'm now working on a currently untitled short story that newsletter subscribers will get for free in ebook form when Shield of Battle comes out. So this might be a great time to sign up for my new release newsletter. I am also 10,000 words into Ghost in the Corruption and that will be my main project after Shield of Battle is out.   Recording is still underway for Shield of Deception and Ghost in the Assembly. That is Brad Wills and Hollis McCarthy narrating, respectively. So I am looking forward to having those audiobooks out for you to listen to and then Shield the Battle and Ghost in the Corruption available for you to read, but I just have to get back to work on them.   00:01:48 Question of the Week   Now it's time for Question of the Week. Question of the Week is intended to inspire enjoyable discussions of interesting topics. This week's question, what games (if any) are you currently playing? No wrong answers, including “I don't play video games”. The inspiration for this question was that the fact that Nintendo was having this big Switch 2 announcement on April 2, which is amusing to me personally on a meta level because people have been speculating wildly about a Switch successor for years. Baseless Switch 2 rumors have been a clickfarm industry for years. Probably Nintendo had to have it on April 2 so no one would think it was a really elaborate April Fool's Day joke. Justin says: Online it would be World of Warcraft Classic. Otherwise, it is Conquest of the New World. Like me, my games are old and dated.   I can relate to Justin because I'm currently playing a game that was first made in 1994, but more on that later.   Sam says: Currently dancing between two games, my long-term love game, Final Fantasy 14 and Dragon Age: the Veilguard. The Veilguard was a massive disappointment for me, unfortunately, but it still has its reasonably okay points, but man, the developers dropped the ball in the worst way since Cyberpunk's disastrous release.   That's interesting because I've actually encountered a couple different people who have played Dragon Age: Veilguard and they either love it or hate it. There is just no in-between. So that does seem to be the kind of game where you either love the thing or you just hate it. Todd says: Enjoying No Man's Sky, waiting for Light No Fire. Continuing to grind World of Warcraft retail. Recently played the re-release of Half Life. Today, I also installed Lands of Lore, gotta love Patrick Stewart as King Richard!   I had forgotten that Patrick Stewart voiced King Richard back in the ‘90s in the Lands of Lore game. His most famous video game part (I think) is playing Emperor Uriel Septim in the Elder Scrolls IV: Oblivion.   JKM says: Monster Hunter Wilds and Star Citizen.   Jesse says: Been doing an on and off run on Enshrouded. The story hasn't hugely gripped me as yet, but the mechanics are fun if you like Breath of the Wilds-esque world exploration.   Michael says: I'm currently playing Star Traders: Frontiers, which is a 2D indie space trading/exploration/crew management game in a vaguely Dune-like setting. It has turn based squad combat in Darkest Dungeon style too. Originally a mobile game but mechanics are surprisingly deep. It's good fun.   Randy says: Wizardry Remaster. Ironic because I didn't play the original.   For myself, I am kind of alternating between three current games. I am playing the Master of Magic remake on the PC and I'm determined to finally beat a campaign at that. I am still playing Iratus: Lord of the Dead and drawing closer to the final level. And when I'm really tired and don't want to do anything else that requires a lot of brain power, I still fire up some Starfield and go really mess up the day of some procedurally generated space pirates.   So watch my website and Facebook for Question of the Week if you want to have your comment read on the show as well.   00:04:39 Ad Results for March 2025   Now let's look at how my ads for my books did in March 2025, which is interesting because I changed things up a fair bit for ads in March. The reason I did this is because the economy isn't great and not likely to improve for several years. I saw someone arguing that all the policy decisions in the Covid era will have a 15 year economic hangover into which we're only five years, and I think that argument might have some merit to it. So because of that, I thought it might be prudent to move some older series into Kindle Unlimited. So I did that with the Demonsouled books and with Cloak Games, though not with Cloak Mage, which will remain wide as new books come out. I might do it with Silent Order as well, but I haven't decided. My thinking is that as people are looking to economize, subscription services will probably offer better value than direct book sales.   So let's see how we did. For Facebook ads, I did Cloak Games/Cloak Mage and The Ghosts. For Games/Cloak Mage, I got $4.14 back for every $1 spent, with 10% of the profit coming from the audiobooks. For The Ghosts, I got back $8.73 for every dollar spent, with 6% of the profit coming from the audiobooks. Obviously the total for The Ghosts might be inflated because of Ghosts in the Assembly, which did well. Thanks, everyone! Without Ghosts in the Assembly, The Ghosts still would've done $3.68 for every dollar spent, with 15% for the profit coming from the audiobooks. So still pretty good.   For Amazon ads, I mostly focused on Half-Elven Thief. Remember that for an Amazon ad to be successful, it needs to get a sale or a complete Kindle Unlimited read for every six to eight clicks. So for Half-Elven Thief, I got back $3.41 for every $1 spent, with a sale or a complete KU read for every 0.84 clicks, which is a really good result. However, it was not all roses in Amazon ads because I gave up on advertising Stealth and Spells Online: Creation. I've realized I fundamentally misunderstood what readers in the LitRPG actually want. I'm still going to finish the series this summer with the final book. I am 75,000 words into it as of this recording, but I don't think I'm going to advertise the series anymore.   For Demonsouled, I did a combined Facebook/Amazon ads campaign and for a combined campaign like that, it's easiest just to track the return. So for Demonsouled, I got back $2.53 for every dollar spent on Facebook and Amazon ads. So that was pretty close to how it did in February.   I also did some BookBub ad campaigns for The Ghosts and Sevenfold Sword on Apple. For The Ghosts, we got back $9.24 for every dollar I spent and for Sevenfold Sword, I got back $6.76 back for every dollar spent. So those are some very good results.   Finally, I've begun experimenting with BookBub ads for Google Play. I tried out Sevenfold Sword first and for Sevenfold Sword on Google Play with BookBub ads, we got back $3.86 for every dollar. So that is a promising beginning and I might try more experiments with BookBub ads and Google Play in May. So a good month all in all. Thanks for reading, everyone. Hopefully I'll have more new books for you soon.   00:07:46 Main Topic: Professional Development   So our main topic this week will be part three of our series on writing adjacent activities, and that is professional development. As I mentioned on past episodes, I'm working on a new podcast series on what I call writing adjacent activities. What do I mean by this? I'm talking about the tasks that seem like they're a part of the writing process but really belong in a different category. These tasks are important, but they can also be a pitfall if you spend too much time on them or don't use that time correctly. In this series, we'll focus on a few of these tasks and how they can benefit or hinder your writing process, even though they seem like good uses of time and may in fact be beneficial in proper amounts.   In this episode, we'll talk about professional development for writers. Those working in education, healthcare, or the corporate world will be very familiar with this concept. For those who aren't familiar with professional development, let's explain what it is. What is professional development and what is it for writers specifically? Professional development generally means gaining skills or knowledge that can help someone stay current in their field and grow in their work. In some fields like teaching or healthcare, professional development is required and must be done regularly. Some examples of typical professional development tasks include learning a new programming language, attending conferences, and reading professional journals. Writers have many of these same opportunities. Ther are a slew of conferences, workshops, webinars, videos, courses, and books available for writers to hone their craft, pick up marketing skills, and learn the ever evolving technical skills needed to self-publish and have an online presence. Some of these options, especially conferences and retreats, can be very expensive and time consuming while others are free and quick to consume, such as blog posts or podcast episodes.   How can you benefit from professional development? There are five ways.   #1: You can learn information and techniques that can help you improve your writing. An example would be a workshop session presenting data on when readers typically give up when starting a new book, which can help you think about how your book is structured.   #2: You can learn about technology and software that can make your work more efficient or look more professional. An example of this would be tutorials on how to use formatting software to turn Word documents into a formatted ebook.   #3: In-person professional development can help you network with others in your field. For example, if one of your priorities is being added to group promotion, meeting other authors at a workshop or a conference could lead to more promising leads than just emailing people.   #4: You can keep up with the constant changes in the field and adjust your strategies and plans accordingly. For example, Amazon's policies for KDP change constantly, sometimes monthly, it feels like. Writing blogs and podcasts can often explain these changes in a practical way that's more efficient than trying to parse long legal documents yourself.   #5: Finally, and fifthly, some people find professional development motivational or it helps them to feel more excited about their work. An example is a phenomenon called the post conference high, when someone returns from a conference with a high level of excitement and a list of plans a mile long. It's easy to get bogged down in the day-to-day tasks of work and sometimes professional development can shake things up in a positive way.   So professional development can be a good thing, but there are ways it can hinder your writing process. So we'll look at four ways that professional development can get in the way of you actually sitting down and getting some writing done.   #1: One of the downsides of being a writer is that professional development must be self-funded or you must pursue your own scholarships or grants for it, which are pretty limited compared to professional development in other fields. It is quite easy to spend tens of thousands of dollars on it each year, so each opportunity must be carefully considered. It's important not to spend money without a clear plan for how to turn it into action and without researching less expensive (but still effective) options that might serve your purposes. It's also important to look carefully to see if you can find lower cost options before registering for something. For example, instead of going to a weeklong residential bootcamp to learn WordPress, you could find a community education class or a LinkedIn Learning class (which many libraries provide to their patrons). Do you need a full course offered by another author or are you only interested in one portion of it and can learn that information from a YouTube channel? There is a lot of nonsense on the Internet of course, but one of the advantages of living in the modern era is that there is an abundance of good free information. You just have to find it.   My podcast transcriptionist has something that she likes to call the Two Buck Chuck Principle. It is named after the store brand of wine from Trader Joe's. That's way back when it was $2 a bottle, hence the popular nickname for it. Many people refuse to stray from this cheapest available option at the store because they find it meets their alcohol related needs and refuse to buy more expensive bottles.   The point of this principle is that like those Trader Joe's shoppers, my podcast transcriptionist will search for the free and low cost option for something first and then see what is missing from them that a more expensive option offers before buying the more expensive option. For example, if you're just starting out as a writer, you may be tempted to pay $3,000 or $4,000 for consulting sessions about advertising strategies because you read a convincing testimonial. Realistically, if you only have one or two books with only a handful of reviews and you're not willing to throw thousands of additional dollars on a professional style ad campaign, this would be severe overkill.   Applying the Two Buck Chuck Principle to this person's ad spending, it would make more sense to learn the basics first through webinars and blog posts on the topic. Something like Brian Cohen's Five Day Amazon Ad Challenge would teach the basics of using the interface and some strategies that keep a rookie from overspending or straying from their target audience. Once a writer has a few years of sales and several books in the same series, then perhaps it might be wise to progress to something more advanced and expensive, like hiring a consultant.   For most professional development, if you're paying money, you're either paying for being in a physical location or you're paying for the time someone else took to assemble and present the knowledge for you (in the case of a conference or workshop, both). For the latter, you can usually apply this Two Buck Chuck Principle by taking the time to assemble the knowledge yourself or find others who have through blogs, podcasts, and lower cost books. Someone like Joanna Penn or David Gaughran provides a wealth of sensible advice through these types of much lower cost options.   #2: Professional development, like many other writing adjacent activities, can give you the illusion of progress. Knowing about something and actually doing it are very different things. You have to have a specific plan for how you will implement your professional development. The sooner you start after completing your professional development activity, the more likely you are to benefit from it. Even five minutes a day working on it helps keep the knowledge fresh and gives you the confidence to continue.   #3: The number of available options for professional development can be paralyzing and it can be easy to feel like you have to do it all. The fear of missing out is a very real phenomenon, but it's necessary to combat it by being intentional with your time. Start by making your goals for the next year and then seeing what professional development you need to further those goals. For example, if creating video content is not part of your goals for the year, then it doesn't make sense to watch webinars on creating Instagram Reels or TikTok videos, even if you feel like it might be useful or you have a fear of missing out on the information. Your professional development, your goals, and your output all need to be in harmony in order to progress as a writer.   I have talked before about how a certain degree of tunnel vision is necessary to write at the pace that I do. Because I want to publish frequently, I often ignore conference and workshop opportunities because travel actively hinders my main goal of getting down as many words as possible each day.   #4: Professional development can take up so much time that it keeps you from the priority of writers, which is actually writing. Like the other writing adjacent activities out there, they expand to the size you'll allow. Planning your professional development goals for the year when you've created your writing goals can help you be disciplined in choosing the activities that will serve you best and fit with the time you can give them.   For example, if your goal is to set up an author website in May, you can allocate a little block of time each day for that month to watching tutorials, reading instructions, checking out other author sites for inspiration, and testing out the software. You wouldn't want to attend a three week intensive writing retreat in May because that would likely derail your progress on your other goal.   So finally, what do I personally do for professional development? What has helped me? I think the biggest help I had in terms of writing advice was a book called Billion Dollar Outlines by David Farland. It's well worth reading and a good look at story structure and understanding story structure that I think would be very helpful if you're struggling to finish an outline and write a book. Most of my professional development since then has been aimed towards the goal of trying to sell as many books as possible. So I took the Self-Publishing Formula course on advertising for Facebook, which was very helpful. I read a couple of different books on Facebook advertising, which was helpful. What was really helpful was a course on Photoshop I took in 2020 and 2021 that really increased my Photoshop skills and gave me the ability to do my own covers, which is very helpful because you often have to book a cover designer out well in advance. So that was very useful. And beyond that, I keep an eye on the various writing podcasts and Facebook groups. I don't really participate in the Facebook groups because that can be a huge time sink. Arguing with random people over the internet is not a productive use of time, but it is a good way to keep an eye on news within the indie author space and what people are doing and what trends you can expect to see. So that's what I do.   In short, professional development, like so many other writing adjacent activities, is a good thing that can hinder your progress if it's not done with intentionality and clear goals. As I said earlier in the podcast, your professional development, your goals, and your output all need to be harmonized in order to progress as a writer.   So that is it for this week. Thank you for listening to the Pulp Writer Show. I hope you found the show useful. And a quick note of thanks to my podcast transcriptionist for helping me to pull together the research for this episode. A reminder that you can listen to all the back episodes on https://thepulpwritershow.com. If you enjoyed the podcast, please leave your review on your podcasting platform of choice. Stay safe and stay healthy and see you all next week.

 I love American homefront stories from WWII. Make them epistolary novels and, well, that makes them just about perfect. Listen in to learn more about Caitlin Miller's Our Yellow Tape Letters. note: links may be affiliate links that provide me with a small commission at no extra expense to you.  When Caitlin Miller said she was inspired by Amy Lynn Green's Things We Didn't Say AND that Green endorsed the novel, well... I knew this book would be excellent!  I've already started reading it, and so far it doesn't disappoint.   Our Yellow Tape Letters by Caitlin Miller  Just days away from Germany's surrender, Lucy Skyes never expects to receive the same telegram that thousands of families across the world have since the start of World War Two: a notice of her brother's death in the service of his country. While reeling from the shock of losing her best friend, Lucy receives a letter from someone who knew her brother and can tell her two things she desperately wants to know: What her brother's life was like in the army and who is responsible for his death. Jeremiah Sparrow wakes up in an army hospital, unable to remember what put him there, why he can't hear anything, or who he lost. When memories resurface of a plane crash, a parachute, and a friend, Jeremiah harbors deep guilt and secrets. Jeremiah sends a letter of his own to Lucy—and his words open a door that may cost him more than he realizes. Everyone has secrets to unearth and stories to tell. War, loss, and letters—they are a lot like yellow tape: Once you cross that line, there is no going back. And sometimes, what you find on the other side looks nothing like you imagined it to. Learn more about Caitlin on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

I'm so excited about the On Victory's Wings series by Jennifer Mistmorgan. We had a blast chatting and you won't want to miss out on the a mini brainstorming session we had. note: links may be affiliate links that provide me with a small commission at no extra expense to you. World War II had no end of amazing stories of heroism--in battle and on the home front. Sometimes it's a noble heart doing what might have been done at any time and in any situation but is made even more impressive by the difficult circumstances. This series touches them all and more.  I think the These Long Shadows may be my favorite, but... I have to read them all to be sure!   These Long Shadows by Jennifer Mistmorgan How do they rebuild a marriage that wasn't real in the first place? If you love epic wartime romance with a dash of intrigue, you'll love this second-chance, marriage-of-convenience love story. London, 1945: Two years ago, Jonty Ables married Katie Baines to save her and her unborn baby from shame. But now the war is all but over, the baby is gone and they must work out where their shaky marriage fits into lives irrevocably changed by war. Clinging to the memory of a time before all happiness evaporated, Katie works hard during the day as a seamstress. At night she comes home to a tiny terrace on a bomb-scarred street, crammed with her extended family and their problems. Years of estrangement sit between her and her recently demobilised husband. She's not even sure she loves him. So why is she so crushed that he calls out another woman's name in his sleep? Jonty is determined to honor the vows he made no matter how many ghosts plague him. But with such separate lives, his wife is more of a stranger than ever. When Katie's friend goes missing, Jonty seizes the opportunity to help her find him just so they have reason to talk. But the war casts long shadows over their efforts, and fighting for their future might just be the hardest battle of them all. Book 3 of the On Victory's Wings series, These Long Shadows, is easily read as a standalone novel.   Learn more about Jennifer on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

Cheri Swalwell has a fabulous series, the Redemption of Green Pines, is finally complete. Listen in to learn more about the entire series and specifically what you'll find in this award-winning conclusion.  note: links may be affiliate links that provide me with a small commission at no extra expense to you.  I love that Swalwell has brought the series "full circle" with this series. It's such a great way to wind it up.  I also love the idea that we might get more from this world. EEEP. But what I love most about Cheri and her writing is her deep love for Jesus and His people and how it shows in every word she speaks and the words she writes.   Redemption Full Circle by Cheri Swalwell Families stick together. That's what families do. In the touching conclusion to the heartwarming “Redemption of Green Pines” series, Shawn and Annie have recently moved to Green Pines to be closer to his sister, Holly and her husband, Jace. New community. New job. New church. Shawn feels optimistic about the open doors God has given their family, even if the new position of superintendent feels a little out of his league. As Shawn embraces his new adventure, little does he know he will soon be called upon to save not only family and friends, but also those in the school he has promised to protect. In the aftermath, Shawn is confronted with emotions he has long buried, threatening his marriage and newly-formed relationships. Will he allow God to help him heal or will everything he loves and has worked for his whole life be destroyed from one senseless act? Redemption Full Circle takes you on a powerful journey of redemption, forgiveness, and grace. If you've been captivated by the “Redemption of Green Pines” series, this final installment promises an unforgettable conclusion. If you enjoy reading faith-based stories in wholesome small towns where God turned messes into miracles, then get your copy and escape into the story today! Learn more about Cheri on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

I love it when authors get ideas and go into new directions with their writing because of it. For Antony Kolenc, his middle-grade/YA medieval mysteries are followed by a supernatural thriller exploring what would happen if they managed to have Jesus' blood and cloned Him today. Listen in to learn about what Antony did with the chilling possibilities of trying to play God in this technologically advanced age. note: links may be affiliate links that provide me with a small commission at no extra expense to you.  With AI taking over nearly everything (tried to write in Word lately? It keeps wanting to "help me." No thanks!), and medical advances that while AMAZING (using a person's own stem cells to reverse Type 1 Diabetes, yes, please!) also lead us closer and closer to the unthinkable, the stuff we thought of as only crazy Sci-Fi back when we were kids is becoming a reality.  Kolenc explores the idea by looking at it through the lens of trying to clone Jesus.  I mean, if it's wrong to try to clone God incarnate, is it right to clone His creation?  OR... are those two very different things?  And if one is okay and the other isn't, how long would it be before the "okay" slipped down a slope into the heretical? Don't miss the final book (for now) in the Harwood Mysteries, The Devil's Ransom. Incarnate by Antony Barone Kolenc  October, 2007. Joshua Christiansen thinks he's just an ordinary teen, ready to graduate high school and infatuated with his best friend Rachel...until Agent Samson shows up and tells him who he really is. Now, while dodging ruthless zealots and evading government plots, he must test the limits of his mind and body as he seeks the truth about himself. Was he truly cloned from the blood of a Eucharistic miracle? Does he really have the power to trigger the End of Days? Or will he be killed, captured, or brainwashed by one of the many people who want to use him for their own ends before he can learn the truth? Learn more about Antony Barone Kolenc on his WEBSITE and follow him on GoodReads and BookBub. For his first interview about the Harwood Mysteries go HERE. For his most recent interview about the Harwood Mysteries, go HERE. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

Longevity's Overrated. Live Forever Instead.Sol LuckmanThank you for getting off the beaten track enough to join me in entertaining—in a completely nondogmatic way—the admittedly radical possibility that death doesn't have to be the end of life's journey.I realize this is a hefty proposition and that extraordinary claims require extraordinary support. I can only hope that you find in these pages the inspiration and tools to stop looking outward for proof of important things (if you haven't already) and start (or continue) looking inward to decide for yourself if my concepts have merit.This book is especially for anyone who already qualifies as—or is open to becoming—a freethinker, defined by MERRIAM-WEBSTER as “one who forms opinions on the basis of reason independently of authority.” I'd only add that, in my dictionary, freethinking also involves, wherever possible, experientially trying on a concept before intellectually judging it.With that in mind, and with philosophical wrangling over mortality's inevitability aside, if you're willing to implement just some of the many empowering strategies and techniques herein, my sincere expectation is that your overall mind-body-spirit health will improve in obvious and even tangible ways, large and small.If you do derive benefit from (or otherwise wish to weigh in on) this book, I welcome your honest feedback in the form of a review and rating on Amazon, Goodreads, BookBub, and wherever else GET OUT OF HERE ALIVE is sold that works for you.I also invite you to subscribe for free to my expanding self-help library for freethinkers, consciousness explorers and wellness aficionados at solluckman.substack.com. There, with a complimentary 7-day trial, you'll have access to all my officially published books and some exclusive ones besides (and where available, their audio versions, including the audiobook of this text).Additionally on that website, I've begun sharing a series of original exercises called PragmAlchemy for engaging in practical inner alchemy. If you're interested in taking your energy and focus to the next level, with ease and grace and some restorative self-bodywork added to the mix, you can seamlessly integrate these activities into your daily routine.Please accept my sincere gratitude once again for reading and contemplating the following chapters. Rest assured they build up to quite a stunning and inspirational denouement, so be sure to ride this ride all the way to the end!Copyright © Sol Luckman. All Rights Reserved.Thanks for reading Sol Luckman Uncensored Updates & Uploads! This post is public so feel free to share it.

I don't know about you, but I love a good fairy tale... throw in a few twists and turns and an unlikely romantic lead, and you've got me hooked. Listen in and see why I'm eager to read the whole Crown of Promise series and especially, Hold Her Close. note: links may be affiliate links that provide me with a small commission at no extra expense to you.  Expectations, disappointments, out of character behavior, threats to the kingdom.  What doesn't Hold Her Close have in store for us?   Hanna Currie has a fabulous story here to wrap up her series.  I sense a theme in her books. The first more contemporary royal series, now a medieval fantasy sort of royal story... and then her contemporary YA mission story--young people telling the world about the King of Kings.  Currie has a strong tie to all things royal, no?   Hold Her Close by Hannah Currie  Firstborn of King Lior and heir to the throne of Raedonleith, Lady Rose has always known what was expected of her—marry a prince, bear a child, continue the royal line. None of that involved confirmation weeks before her wedding that she's barren. Nor her betrothed deserting her at the news. Through years of pain, bleeding and loss, her faith has kept her strong but this last blow strikes deep into her spirit. Rose knew she was broken. Now the rest of Raedonleith will too. More comfortable amid books than battles, Prince Nicholas of Belairisia is as surprised as anyone when he claims Lady Rose's hand for himself upon first meeting. In front of every noble in Raedonleith. But neither does he regret it. Though it's impulsive and out of character for the studious prince, there's something in Rose's fragile beauty that captivates Nicholas. She's the treasure he's searched his whole life to find. Armed with patience and hope, Nicholas determines to wait as long as it takes to prove his devotion. But when an attempt on Rose's life forces King Lior's hand, the two are thrust into a marriage neither of them are prepared for, and a journey through enemy territory which may end the relationship before it's barely begun. Learn more about Hannah on her WEBSITE and follow her on GoodReads and BookBub. Get her free stories from White Crown Publishing HERE. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

Matty Dalrymple talks with Malorie Cooper about THE PERKS AND PITFALLS OF FACEBOOK ADS, including the significance of high-contrast images and textual elements in ad creatives, the benefits and drawbacks of Facebook's automated targeting suggestions, and the latest updates in Facebook's targeting mechanisms that can affect ad performance. Mal emphasizes the need for authors to diversify their advertising efforts, touching on the importance of also experimenting with platforms like Amazon Ads and BookBub for broader marketing success.    Interview video at https://bit.ly/TIAPYTPlaylist  Show notes at https://www.theindyauthor.com/podcast.html    If you find the information in this video useful, please consider supporting The Indy Author! https://www.patreon.com/theindyauthor https://www.buymeacoffee.com/mattydalrymple   Malorie Cooper has been teaching authors how to run Facebook ads for over 7 years. Nothing makes her day more than knowing what she does helps to elevate authors' careers.   Matty Dalrymple is the author of the Lizzy Ballard Thrillers, beginning with ROCK PAPER SCISSORS; the Ann Kinnear Suspense Novels, beginning with THE SENSE OF DEATH; and the Ann Kinnear Suspense Shorts. She is a member of International Thriller Writers and Sisters in Crime. Matty also writes, speaks, and consults on the writing craft and the publishing voyage, and shares what she's learned on THE INDY AUTHOR PODCAST. She has written books on the business of short fiction and podcasting for authors; her articles have appeared in "Writer's Digest" magazine. She serves as the Campaigns Manager for the Alliance of Independent Authors.  

One of the best things about historical fiction is when authors show parts that we might not know as much about. Listen in as I chat with Tara Johnson about the Irish slaves sent to the Americas and the abolitionists who tried to put a stop to slavery altogether! note: links may be affiliate links that provide me with a small commission at no extra expense to you.  Too few books show the full scope of the ugly slave trade in the 18th and 19th centuries, but Tara Johnson has kicked off an excellent series featuring slavers and abolitionists, slaves and freemen, and the God Whose love should break all chains and set all captives free--physically and spiritually.   To Speak His Name  by Tara Johnson Avalina is a woman trapped in silence. Stolen from her home in Ireland and sold as a slave to a Barbados plantation owner, the trauma of her past has left her mute, wrapped in a prison of loneliness and isolation amid an island of beauty. Though she longs to be free from the cruelty of her overseer, her heart yearns for a greater freedom…something just beyond her grasp. Josiah Holland has been born into a South Carolina slave-holding family but all it takes is one trip to the island of Barbados to open his eyes to the ugly cruelty that abounds beyond the confines of his plantation. With the aid of fiery abolitionist Benjamin McGee, Josiah forges a new future, fighting the very ideals he was once a part of. When Avalina and Josiah's lives entwine, will their spark engulf them in destruction, or ignite a revolution? Learn more about Tara on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

In this week's episode, we take a look at five lessons for writers from Barnes & Nobles' turnaround. I also discuss indie author advertising results from February 2025. This week's coupon code will get you 50% off the audiobook of Dragonskull: Blade of the Elves, Book #3 in the Dragonskull series (as excellently narrated by Brad Wills), at my Payhip store: BLADE50 The coupon code is valid through March 28, 2025. So if you need a new audiobook for spring, we've got you covered! TRANSCRIPT 00:00:00 Introduction and Writing Updates   Hello, everyone. Welcome to Episode 242 of The Pulp Writer Show. My name is Jonathan Moeller. Today is March 7, 2025, and today we are looking at writing lessons from the dramatic turnaround of Barnes and Noble. We'll also look at my ad results for February 2025 and we'll also have Coupon of the Week and an update on my current writing projects and Question of the Week.   First off, let's start with Coupon of the Week. This week's coupon code will get you 50% off the audiobook of Dragonskull: Blade of the Elves, Book Number Three in the Dragon Skull Series (as excellent narrated by Brad Wills), at my Payhip store. That coupon code is BLADE50. We'll have the coupon code and the link in the show notes. This coupon code is valid through March 28th, 2025, so if you need a new audiobook for spring, we have got you covered. Now an update on my current writing and audiobook projects. The rough draft of Ghosts in the Assembly is done and I am 16% into the second phase of editing. If all goes well, I am planning to publish the book on March 14th, assuming there are no unanticipated interruptions, which is always risky to rely upon, but things are going well with it and I'm optimistic we can do that. I'm also 13,000 words into Shield of Battle and after Ghost in the Assembly is published, that will be my main project.   In audiobook news, Orc-Hoard, the fourth book in the Half-Elven Thief series (as narrated by Leanne Woodward), is now available and you can get it at all the usual audiobook stores. Half-Elven Thief: Omnibus One (which is a combination of Half-Elven Thief, Wizard-Thief, and Half-Orc Paladin, the first three books in the series) is also now available in audio (as excellently narrated by Leanne Woodward), and you can give that omnibus edition at Audible, Amazon, and Apple. So that is where I'm at with my current writing projects.   00:01:49 Question of the Week   Question the Week is designed to inspire enjoyable discussions of interesting topics. This week's question, when you have an unpleasant chore that must be done, do you prefer to split it up into smaller parts over a number of days or just to get it all over with at once? No wrong answers, obviously. The inspiration for this question is the fact that it's tax prep time here in the United States, and I have spent a lot of time this week working on that.   Justin says: I prefer to get it over with all at once if possible. Extending your example, I have somehow become the tax preparer for other family members, so there are a few days where that is what I do. I also set aside a few hours every month for vehicle maintenance: check fluids, tire pressure, top off everything, look at belts (replace if worn). It's amazing how more reliable cars are when you look after them a bit.   That is very true. Good car maintenance advice from Justin.   Catriona says: Procrastinate. I love to procrastinate, then the mad dash to the very last second of the deadline. Retired now, so no longer need to be efficiently organized.   Jenny says: Oh, split if I can, procrastinate if I can't. Dishes? Do some or put some away, do more later or let my laundry pile up until I have no pants.   And Juana says: Let's get this over with. (Transcriptionist's note: this was posted in the form of a GIF of Liz Lemon from 30 Rock)   For myself, I suppose the answer is that I essentially get to do both since I'm technically a small business owner as a publisher, I do some tax stuff every month and then usually have a couple of days in March that are all tax prep. Other than that, it really depends on the size of the task in question. My preferred way would be to split a task up into smaller pieces and do 'em until they're done. But if you have something like snow shoveling, for example, you really do have to kind of bite the bullet and get it over with all at once.   00:03:21 February 2025 Ad Results   Now let's see how my ads did in February 2025. February is generally a better month for advertising than November, December, and January. The reason for that is that Valentine's Day and the Super Bowl drives some consumer spending, though not nearly as much as the Christmas and Thanksgiving holidays, and so therefore the cost per click is often lower and you can usually have good results with ads.   First up, Facebook ads. In February, I advertised both Cloak Games/Cloak Mage and all the Ghosts on Facebook. For Cloak Games/Cloak Mage, I got back $2.98 (USD) for every dollar spent, with 6.8% of the profit coming from the audiobooks. For the Ghosts, I got back $3.24 cents for every dollar spent, with 15.4% of the profit coming from the audiobooks. I also ran a few different Amazon ad campaigns. Remember that for an Amazon ad campaign to work, it needs to generate a sale or a complete Kindle Unlimited page readthrough for every six to eight clicks. For Half-Elven Thief, I got back $2.30 for every dollar spent, with a sale for every 0.68 clicks. In other words, we had more total sales than we had clicks. For Stealth and Spells Online: Creation, I lost $2.52 for every dollar spent, with a sale for every 8.1 clicks. For The Linux Command Line Beginner's Guide, I got back $1.86 for every dollar spent, with a sale for every one click and 32% of the month's profit coming from the audiobook. I think this shows how badly I misjudged the LitRPG market with Stealth and Spells Online. The ads for Half-Elven Thief actually get more search terms for LitRPG related searches than Stealth and Spells actually does. I ran BookBub ads for Sevenfold Sword and The Ghosts on Apple, and here's how they did. For The Ghosts, I got back $5.26 for every dollar spent. For Sevenfold Sword, I got back $4.35 for every $1 spent. Finally, for the Demonsouled series, which is currently in KU, I did a combined Facebook and Amazon campaign, and when you run multi-platform ad campaigns like that, the most valuable metric tends to be honestly money back for dollar spent. So for Demonsouled, I got back $2.58 for every dollar spent. So good results, all in all, and I didn't actually lose that much money on Stealth and Spells. So thanks for reading everyone and hopefully I'll have more good books for you to read soon.   00:05:47 Main Topic: Lessons for Writers from Barnes and Noble's Turnaround   So now onto our main topic this week, lessons for Writers from Barnes and Noble's Turnaround because it is fair to say Barnes and Noble has had a turnaround recently. For a while at the end of the 2010s and the early 2020s, people would have their self-publishing predictions for the year, and one of them was almost always that Barnes and Noble is going to finally close, which was a reversal of fortune for it because if you remember in the ‘90s and the 2000s and even the early part of the 2010s, Barnes and Noble was the juggernaut in the publishing industry. They had forced out of business a lot of smaller indie bookstores and what Barnes and Noble wanted in the publishing industry, Barnes and Noble got. Then just as Barnes and Noble disrupted all the smaller book chains and independent bookstores, Amazon came along and disrupted Barnes and Noble. And so for a while it looked like Barnes and Noble was going to go out of business, but Barnes and Noble's revenue actually grew 1.6% in fiscal year 2024, and their foot traffic is up significantly. They're planning 60 new stores after a wave of closures in previous years.   A few years ago, as I said, they seemed headed for extinction, yet a combination of unpredictable factors and good decisions helped turned around Barnes and Noble. What are some of those factors leading into it? I suspect one of them is that many people are forced to be on screens all day and can find this frustrating or stressful, especially when schooling and work were virtual. I've talked to some teachers over the past couple of years and they would tell me stories of, for example, younger children who will burst into tears at the site of a Chromebook just because the experience of remote learning via Chromebooks was so stressful and miserable in 2020 and 2021 (and places that held onto that policy for probably longer than they should have). So much socialization nowadays is conducted online too through TikToks and chats and text messages and so forth. Because of this, many now feel like print books are a break from being constantly online. Various social media people such as TikTokers and Instagrammers make Barnes and Noble trips and hauls, showing off giant stacks of the latest books, filling up feeds. Home book displays are also a trend online, as collectors show off carefully style collections of books. Owning physical books and browsing the shelves at Barnes and Noble has become cool again. Truly history is a wheel that keeps on turning.   So what lessons can you take from this turnaround as a writer (even if your physical books aren't stocked by Barnes and Noble and you don't sell that many eBooks through them)? How they approach their relationship with their readers and their customers still has a few lessons to provide writers.   #1: Focus on your primary mission and also double down on what actually works. Barnes and Noble started to devote much of their store space to a confusing, aimless mixture of toys and gifts mixed in with the books. The stores began to look cluttered and much of this merchandise did not actually sell to their customers. They also wasted a large sum of money trying to compete with Amazon, Apple, and tech companies with their Nook tablets and kept Nook ereaders as a strong store presence long after it was clear they had lost the battle for the ebook market. There was even an extremely ill-advised foray into Barnes and Noble restaurants. Customers were quick to reject $13 avocado toast and $7 oatmeal from a mall chain bookstore.   One, when the company focused on returning to selling print books and making the store a better place to browse, sales improved. Many stores moved the gifts and games away from the book areas and back into the dedicated sections, which cleaned up the layout and made it easier for customers wanting non-book items to find what they were looking for. Since most of the customers were actually there to buy books, that made it easier to buy books.   How to apply this as a writer? Your job as a writer is to create and sell books. Getting lost in side quests, like overly frequent social media posting, creating courses or webinars, and selling merchandises are only taking time away from what your readers actually want the most from you: more books. So double down on writing more books, just as Barnes Noble doubled down on selling more books.   #2: Target the right people. Barnes Noble's display spaces and tables were taken up by books that publishers paid to place there. This led to their prime store space being taken up by books that were often poor sellers or not a good fit for their local customers. It was better to turn down the short-term money but have more targeted displays, including putting similar books in “thematic nooks.”   By focusing much of their marketing on the BookTok/Bookstagram groups of heavy readers, they were able to find ways to appeal to a younger and growing customer base. Since this group loves books both as content and décor, showcasing exclusive or “aesthetic” special editions was a way to bring these customers back into the store and keep them from buying cheaper copies online. These readers were also willing to spend a few dollars extra for the experience and to ensure that the books they were buying weren't damaged, which is often a complaint when you buy books online, that they sometimes aren't packaged properly and arrive damaged in transit. Store space was also devoted to manga readers, another group that reads voraciously and enjoys the experience of reading the print version and later collecting the print version as opposed to the electronic one.   Now, how do you apply this as a writer? Appeal to your core audience. Instead of trying to appeal to everyone, find your core “thematic nook” (as Barnes Noble puts it), meaning similar authors and titles. There are resources like Publisher Rocket that can help you do this. Focus your advertising on finding these readers instead of the general population.   For myself, I've experienced this lesson personally in the last four years because in the last four years I've tried three different new things: The Cormac Rogan Mysteries, the Stealth and Spells LitRPG book, and the Rivah Half-Elven series. And of the three, Rivah was by far the most successful because it was another form of epic fantasy, which I think is what my core audience really wants from me and not contemporary mysteries or LitRPG. So this is the lesson I can attest to through personal experience.   #3: Give customers a good experience. Barnes and Noble spent money on repainting, installing brighter lighting, and changing store layouts. The CEO James Daunt stated it was their aim to make the store feels like “places of discovery.” Chairs were even added back to some stores to allow readers to browse in comfort.   Now, how can you apply this to being a writer? First, you want to make sure that your readers have the easiest possible experience, the most pleasant possible experience in buying books from you. One way to do this is keep your website updated and check for broken links, which is easier said than done. I know, especially for me since Ghost in the Assembly will be my 160th novel, and that is a lot of links to check and my website had gotten complex enough that I finally hired someone to overhaul it and make sure all the links were working. But I think we've had good results since traffic is up and I get much fewer complaints now about dead links. It's often a good idea to refresh ad images to keep potential readers' attention. For Facebook ads, I think based on my experience, the best you can hope for is two to three weeks of good results with a single image. For BookBub, maybe three or four days. So it's good to have a supply of ad images you can rotate out often. Finally, incentivize readers to read your newsletter by keeping it brief and providing some kind of special reward, like a discount or bonus content, which is why I give away a lot of short stories in my email newsletter.   #4: Be willing to change it up or try new things. Barnes and Noble's leadership also ceded more control of the selection and displays to the individual stores, allowing them to better customize the stores towards the taste of the community. For most of Barnes and Noble's history, if you walked into the store and you saw the displays in the front and on the end caps where books were highlighted. Publishers paid through the nose for the privilege of having their books stocked that way. And while there is still some of that, obviously the new regime at Barnes and Noble has changed things around so that more local stores have greater control of what to put where, which means they can put out more books that their local community is more likely to buy. If you walk into a Barnes and Noble in Illinois, for example, you're much more likely to see a large display of Illinois local history than you would have otherwise.   For another example, I once visited a Barnes and Noble in a large suburb that had a very large teenage population that had the Young Adult section wedged in a single cramped back corner by the bathrooms. It was extremely unpleasant to browse, especially if one person was already in the aisle. And of course, if there was a line for the bathroom, which is often the case, teenagers typically want more physical space from strangers. This decision to put the Young Adult section in a cramped corner in the back of the store was clearly made by someone who did not a lot of experience talking to or working with teenagers. After Daunt's changes, Young Adult was moved to the center of the store. The aisles in the new section were extra wide to accommodate groups of teens browsing together, and it was now full of colorful displays, many of which were handmade by staff members. In the times I visited this Barnes and Noble since, it is always the busiest part of the store.   Another surprise area of growth was the refreshing of the stationery and planner section. The previous selection was stale and heavily reliant on older licensed properties like Disney. It wasn't reflective of the trends in the category being popularized (once again by Instagram and TikTok), such as dot grid notebooks with high quality paper and guided journals (like the influencer favorite, the Five Minute Journal, which offers a few brief prompts to reflect on the day). Barnes and Noble bought the stationery brand Paper Source, which brought in fresh designs to its cards and stationery. They also changed their selection to adapt to two of the biggest trends in stationery, bullet journaling and customizable Japanese planners. Stationery enthusiasts were willing to pay a premium to be able to see stationery items in person before buying, since that allows you to avoid counterfeit versions that are sold online and ensure that the product was in pristine condition and would not arrive through the mail damaged. Since the margins on stationery are way higher than they are in books, this was a wise decision.   Now how can we apply this lesson as a writer? One of the advantages of being self-published is the ability to change quickly based on data and reader feedback. For example, the Stealth and Spells Online series was originally called the Sevenfold Sword Online. Once I realized that readers were confusing this series with the main Sevenfold Sword series, I changed the title to help prevent confusion and emphasized that the series was in fact a separate one. I also changed the cover to reflect trends in the LitRPG series, such as characters' faces usually not being shown and a more diffused, animation-influenced color palette.   If one of your books isn't connecting with readers, it may be worth your time to update your blurb and cover trends based on your categories. Another similar experience I had was with the Silent Order covers where I went through five different iterations with that cover before I settled on the version I have now, which definitely sells the best.     #5: Do what Amazon can't. The new CEO of Barnes and Noble focused on what Amazon couldn't do: provide a physical environment for browsing.  Browsing aisles of books with a cup of coffee (from the Barnes and Noble Café) in hand is a relaxing experience for many people. Amazon famously tried to set up its own chain of physical bookstores, and it didn't work out because the experience for customers tended to be industrial and unpleasant in a way that made an airport newsstand seem downright cozy in comparison. The bookstores were stocked with just a very limited selection of popular books on plain shelves with electronic price tags. Nothing about it inspired browsing or finding new books, the most important way physical bookstores inspire readers to buy additional books.   This was an example of Amazon doing the opposite of our first lesson. Rather than doubling down on what was working, they tried something that was away from their core competency of low prices and fast delivery, which was a physical bookstore. In fact, one of these Amazon bookstores opened across the street from author Ann Patchett's Parnassus books, which is an indie bookstore in Nashville that provides lots of help from friendly, knowledgeable staff, autographed books from authors like Patchett, and a full calendar of events with local authors. Reviewers who have visited this indie bookstore rave about the friendly and helpful staff and the cozy atmosphere. Even though Parnassus offered higher prices than the Amazon bookstore across the street, the experience was so much better that it's not surprising that the Amazon bookstore did not work and that Parnassus outlasted this physical Amazon bookstore that opened across the street. As many people have found out the hard way, it is very difficult to compete with Amazon on price. Instead of constantly discounting books with buy two get one free promotions or providing steep discounts through its membership program, Barnes and Noble stopped trying to compete with Amazon on price and turned their attention to something that Amazon couldn't do, which is the physical experience of the store. Events like children's story times and special events (complete with gift bags) for popular releases like Onyx Storm brought in people who hadn't been to a physical store in a while.   Now, the point of this isn't to indulge in Amazon bashing because Amazon does get criticized a lot, sometimes fairly, sometimes not fairly. The point is that trying to compete with Amazon on its core competencies of low price and fast delivery is not a good idea. And so instead, you need to try and find a way to do something well that Amazon can't do or Amazon isn't interested in doing. Even if Amazon remains a big part of your business as an indie writer, you can diversify your profits and readership by looking beyond Amazon.   What can't Amazon do for your readers? You can engage with your readers directly through your newsletter and social media. That's why I try to post at least once a day and respond to comments when possible. You can find ways to provide special content for loyal readers, which I do personally in the form of free short stories, discounts, Coupon of the Week (which we always talk about every week). Giveaways, et cetera provide something that Amazon can't or won't. For example, direct sales platforms like my Payhip store can provide DRM free ebook files, multiple file formats with each purchase, and special bonus content for readers buying direct and so forth. If you buy a book off My Payhip store, you can download the epub file and a PDF file, which you can't do from Amazon anymore.   On a related note, give people who don't want to buy from Amazon a place to buy your books, whether that be other ebook vendors or your own direct sales page (or ideally both). I should mention that personally of my (soon to be) 160 books, only 14% of them are currently on Kindle Unlimited (which means Amazon exclusivity), which is a fortunate position I'm able to be in because Kindle Unlimited is also a big part of the market. I'm able to essentially play in both worlds where I have the majority of my series available wide (and available on my Payhip store with files and the other things we were talking about), while also providing some books for Kindle Unlimited readers, which also is a big part of the pool. I'm fortunate enough to be able to play in both worlds there and continue to do that.   To sum up, Barnes and Noble recovered by focusing on what it does best and finding the people who respond best to that. As a writer, I think your main focus should be on putting out new books and targeting your advertising is the best way to make that approach work for you. If you have a long series, it might be a good idea to make the first book free and advertise that if you want to connect more with your readers, giving away short stories is a good way to do that, especially in your newsletter. So to sum up, perhaps the best way forward for all writers is to remain flexible and to double down on your core competencies and core strengths.   So that is it for this week. Thank you for listening to The Pulp Writer Show. I hope you found the show useful. A reminder that you can listen to all the back episodes on https://thepulpwritershow.com, often with transcripts. If you enjoyed the podcast, please leave a review on your podcasting platform of choice. Stay safe and stay healthy and see you all next week.  

 EEEP! Suspense and K-9 protection?  What more could you want?  How about it written by an author with lots of experience with fast-paced, exciting Christian romantic suspense novels under her belt?  Listen in while Terri Reed and I chat about her latest Love Inspired Suspense novel. note: links may be affiliate links that provide me with a small commission at no extra expense to you. Author of dozens of books,many of which are published by Love Inspired, Terri Reed knows how to deliver everything readers of romantic suspense love in a good book.  And, as a dog trainer herself (she has an agility dog--an Aussie!!!), she knows what she's doing when she writes about dogs and their training. In fact, a quick look at Amazon showed around half of her books with dogs on the cover.  Don't know about you, but I love me a good dog in a book. And... for those who love to see characters again, she has a Christmas sequel coming out this fall.   Trained to Protect by Terri Reed  Protecting a witness could be a deadly mission for this K-9 team. K-9 officer Tarren McGregor never imagined that a cartel would find its way to Texas's South Padre Island—or target his best friend's sister. But when Julia Hamilton witnesses and prevents the kidnapping of a teen girl, Tarren knows that trouble is soon to follow. Because Julia didn't just protect the girl—she saw the abductor's face. Now she's marked for murder, and it's up to Tarren and his K-9 partner to keep Julia safe from the human traffickers in pursuit…even if it means putting themselves in the line of fire. From Love Inspired Suspense: Courage. Danger. Faith. Learn more about Terri on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

In this engaging conversation, Lisa Montanaro shares her journey from a legal career to becoming a novelist with her debut book, Everything We Thought Was True. The discussion delves into the themes of family dynamics, emotional trauma, and the importance of empathy in storytelling. Lisa reflects on her personal experiences that inspired her characters and the emotional truths woven throughout her narrative. The conversation highlights the significance of fiction in fostering understanding and connection among diverse experiences. What We're Talking About... Lisa Montanaro transitioned from law to writing after 9/11. Her novel explores the impact of family secrets over generations. The book is inspired by her own experiences as a child of a gay parent. Fiction can create empathy and understanding for different perspectives. The characters in the book are composites of real-life experiences. Lisa's writing process involved journaling and personal reflection. The emotional core of the story is based on truth, but the narrative is fictionalized. Family dynamics play a crucial role in the story's development. Lisa's relationship with her brother influenced the sibling dynamics in the book. The book includes a book club kit with recipes and playlists. Chapters 00:00 Introduction and Background 04:22 The Journey to Writing a Novel 10:45 Exploring the Themes of the Book 17:54 Character Connections and Personal Reflections 24:57 Family Dynamics and Emotional Truths 30:59 Empathy Through Fiction and Closing Thoughts Links Mentioned Lisa Montanaro's Website www.LisaMontanaroWrites.com Lisa Montanaro's Facebook https://www.facebook.com/LisaMontanaroAuthor Lisa Montanaro's Instagram  https://www.instagram.com/lisa.montanaro/ Lisa Montanaro's Threads  https://www.threads.net/@lisa.montanaro Lisa Montanaro's BlueSky  https://lisamontanaro.bsky.social Lisa Montanaro's Amazon Author Central  https://www.amazon.com/stores/Lisa-Montanaro/author/B00585O2TC Lisa Montanaro's Goodreads  https://www.goodreads.com/author/show/4985348.Lisa_Montanaro Lisa Montanaro's BookBub  https://www.bookbub.com/profile/786071194

Dear Reader,Sol Luckman here. I hope this note finds you not just surviving this crazy construct but absolutely thriving in it!As the publication date (the equinox of March 20th) of my new manual on death, dying and way, WAY beyond—GET OUT OF HERE ALIVE—is fast approaching, I wanted to let you know that you can …

 Carrie Walker brings us back to the characters we met in Emma's Hero with Right Before Their Eyes and again tackles some really difficult topics. Listen in to learn why this series is one of my most anticipated reads! note: links may be affiliate links that provide me with a small commission at no extra expense to you.  The Faith Endures series is really focused on Mason... but it shows him in the light of others and his interactions with them. So we see more than just his personal story. I really love that about them and am eager to have them all so I can binge read them!  EEEP!   Right Before Their Eyes by Carrie Walker Sometimes the love you need most looks different than you imagined. Clare Martin thought nothing of agreeing to live with her dementia-ridden grandmother when her parents left on mission. Balancing that with her job as a social worker and the expectations of her career-driven boyfriend proved doable—until Grandma started a house fire. Mason Hughes has loved Clare for years, but the time was never right to tell her and now she's dating someone else, fixing Mason firmly in the friend zone. He's working to be a pediatric neurologist, a dream inspired by a special boy with a terminal brain condition, and must choose a medical school. Finances are so tight he's forced to consider a program across the country, a troubling fact he's kept secret. Lucia Roberts, a seventeen-year-old on Clare's caseload, loses her foster home and is placed in an unwelcoming group home. At every turn she's met with rejection and becomes desperate for any proof she has value—enough to make choices that could affect the rest of her life. When Grandma Dottie and Lucia's paths take a dangerous turn, Clare frantically tries to save them. As their lives knit together, will they find the love that's right before their eyes? Learn more about Carrie on her  WEBSITE and follow her on GoodReads and BookBub. Don't miss our first interview with Carrie HERE. And don't miss it on Kindle Unlimited! Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

In this week's episode, we continue our discuss about how seeking prestige can be dangerous for writers, specifically in the form of traditional publishing and the New York Times Bestseller list. This coupon code will get you 50% off the audiobook of Dragonskull: Shield of the Knight, Book #2 in the Dragonskull series (as excellently narrated by Brad Wills), at my Payhip store: DRAGONSHIELD50 The coupon code is valid through March 21, 2025. So if you need a new audiobook for spring, we've got you covered! TRANSCRIPT 00:00:00   Hello, everyone. Welcome to Episode 241 of The Pulp Writer Show. My name is Jonathan Moeller. Today is February 28th, 2025. Today we are continuing our discussion of how to escape the trap of prestige for writers, specifically traditional publishing and The New York Times Bestseller List. Before we get to our main topic, we will do Coupon of the Week, an update on my current writing and audiobook projects, and then Question of the Week.   This week's coupon code will get you 50% off the audiobook of Dragonskull: Shield of the Knight, Book Two in the Dragonskull series (as excellently narrated by Brad Wills), at my Payhip store. That coupon code is DRAGONSHIELD50. As always, I'll include the coupon code and the link to the store in the show notes. This coupon code is valid through March 21st, 2025. So if you need a new audiobook as we start to head into the spring months, we have got you covered. Now an update on my current writing projects. I'm pleased to report I am done with the rough draft of Ghost in the Assembly. I came in at 106,000 words, so it'll definitely be over a hundred thousand words when it's done. I'm about 20% of the way through the first round of edits, so I am confident in saying that if all goes well and nothing unexpected happens, I am on track to have it out in March. I am also 10,000 words into Shield of Battle, which will be the fifth of six books in the Shield War series and I'm hoping to have that out in April, if all goes well.   In audiobook news, recording for both Cloak of Dragonfire and Orc-Hoard is done. I'm just waiting for them to get through the processing on the various stores so they're available. There is also an audiobook edition of Half Elven Thief Omnibus One and Cloak Mage Omnibus Three that hopefully should be coming in March. More news with that to come.   00:01:55 Question of the Week   Now let's move on to Question of the Week. Question of the Week is intended to inspire interesting discussions of enjoyable topics. This week's question: what is your favorite subgenre of fantasy, high fantasy, epic fantasy, sword and sorcery, historical fantasy, urban fantasy, LitRPG, cultivation, or something else? No wrong answers, obviously.   Cindy says: Epic fantasy or those with a good history for that world. The Ghost Series are fantastic at this.   Thanks, Cindy.   Justin says: I enjoy all those sub-genres, if they are done well. In times past I would've said comic fantasy, but that is because Terry Pratchett at his best was just that good.   Mary says: High fantasy.   Surabhi says: I'd honestly read anything fantasy that's written well and has characters I'm attached to, given that it's not too gritty. Bonus points if there's humor! Also, I love your books so much and they're the perfect blend of fantasy, adventure, and characters. Your books were what really got me into Sword and Sorcery.   Thanks, Surabhi.     Matthew says: See, that's difficult. I love my sabers, both light and metal. I would say urban fantasy crosses the boundary the most. If it's a captivating story, it will be read.   John F says: I can't choose one- Lord of the Rings or LWW, The Inheritance Cycle, The Dresden Files, Caina, Ridmark, or Nadia. I think what draws me is great characters who grow. The setting/genre is just the device. That's why I keep coming back to your books. You create great characters.   Thanks, John F.   John K says: I think I'm partial to historical fantasy. I enjoy all genres, but when I think of my favorites, they tend to be derivations of historical settings. Think Guy Gavriel Kay or Miles Cameron. That said, I was weaned on Robert E. Howard, Fritz Lieber, Michael Moorcock, Karl Edward Wagner, Jack Vance, so a strong sword and sorcery second place.   Juana says: High fantasy. Belgariad, Tolkien, dragons, et cetera.   Jonathan says: Sword and sorcery in space! Prehistoric sword and sorcery, sword and sorcery always.   Quint: says Sword and sorcery!   Michael says: Sword and sorcery.   For myself, I think I would agree with our last couple of commenters and it would be sword and sorcery. My ideal fantasy novel has a barbarian hero wandering from corrupt city state to corrupt city state messing up the business of some evil wizards. I'm also very fond of what's called generic fantasy (if a fighter, a dwarf, an elf, and a wizard are going into a dungeon and fighting some orcs, I'm happy).   00:04:18 Main Topic of the Week: Escaping the Prestige Trap, Part 2   Now onto our main topic for the week, Escaping the Prestige Trap, Part 2, and we'll focus on traditional publishing and the New York Times Bestseller List this week. As we talked about last week, much of the idea of success, especially in the United States, is based on hitting certain milestones in a specific order. In the writing world, these measures of success have until fairly recently been getting an MFA, finding an agent, getting traditionally published, and hitting The New York Times Bestseller List. Last week we talked about the risks of an MFA and an agent. This week, we are going to talk about two more of those writing markers of prestige, getting traditionally published and having a book land on The New York Times Bestseller List. Why are they no longer as important? What should you devote your energy and focus to instead?   So let's start with looking at getting traditionally published. Most writers have dreamed of seeing their book for sale and traditional publishing for a long time has been the only route to this path. Until about 15 years ago, traditional publishing was the way that a majority of authors made their living. Now that big name authors like Hugh Howie, Andy Weir, and Colleen Hoover have had success starting as self-published authors (or in the case of authors Sarah J. Maas and Ali Hazelwood, fan fiction authors) and then are getting traditional publishing deals made for them for their self-published works. It's proof that self-publishing is no longer a sign that the author isn't good enough to be published traditionally. Previous to the rise of the Kindle, that was a common belief that if you were self-published, it was because you were not good enough to get traditionally published. That was sort of this pernicious belief that traditional publishing was a meritocracy, when in fact it tended to be based on who you knew. But that was all 15 years ago and now we are well into the age of self-publishing. Why do authors still want to be traditionally published when in my frank opinion, self-publishing is the better path? Well, I think there are three main reasons for that.   One of the main reasons is that the authors say they want to be traditionally published is to have someone else handle the marketing and the advertising. They don't realize how meager marketing budgets and staffing support are, especially for unknown authors. Many traditionally published authors are handling large portions of their own marketing and hiring publicists out of their own pocket because publishers are spending much less on marketing. The new reality is that traditional publishers aren't going to do much for you as a debut author unless you are already a public figure.   Even traditionally published authors are not exempt from having to do their own marketing now. James Patterson set up an entire company himself to handle his marketing. Though, to be fair to James Patterson, his background was in advertising before he came into publishing, so he wasn't exactly a neophyte in the field, but you see more and more traditionally published authors who you think would be successful just discontented with the system and starting to dabble in self-publishing or looking at alternative publishers like Aethon Books and different arrangements of publishing because the traditional system is just so bad for writers. The second main reason authors want to be traditionally published is that they want to avoid the financial burden of publishing. This is an outdated way of thinking. The barrier to publishing these days is not so much financial as it is knowledge. In fact, I published a book entirely using free open source software in 2017 just to prove that it could be done. It was Silent Order: Eclipse Hand, the fourth book in my science fiction series. I wrote it on Ubuntu using Libre Office and I edited it in Libre Office and I did the formatting on Ubuntu and I did the cover in the GIMP, which is a free and open source image editing program. This was all using free software and I didn't have to pay for the program. Obviously I had to pay for the computer I was using and the Internet connection, but in the modern era, having an internet connection is in many ways almost a requirement, so that's the cost you would be paying anyway.   The idea that you must spend tens of thousands of dollars in formatting, editing, cover, and marketing comes from scammy self-publishing services. Self-publishing, much like traditional publishing, has more than its fair share of scams or from people who aren't willing to take the time to learn these skills and just want to cut someone a check to solve the problem. There are many low cost and effective ways to learn these skills and resources designed specifically for authors. People like Joanna Penn have free videos online explaining how to do this, and as I've said, a lot of the software you can use to self-publish is either free or low cost, and you can get some very good programs like Atticus or Vellum or Jutoh for formatting eBooks for very low cost.   The third reason that writers want to be traditionally published is that many believe they will get paid more this way, which is, unless you are in the top 1% of traditionally published authors, very wrong. Every so often, there's a study bemoaning the fact that most publishers will only sell about $600 worth of any individual book, and that is true of a large percentage of traditionally published books. Traditional publishers typically pay a lump sum called advance, and then royalties based on sales. An average advance is about the same as two or three months of salary from an office job and so not a reflection of the amount of time it typically takes most authors to finish a book. Most books do not earn out their advance, which means the advance is likely to be the only money the author receives for the book. Even well-known traditionally published authors are not earning enough to support themselves as full-time authors. So as you can see, all three of these reasons are putting a lot of faith in traditional publishers, faith that seems increasingly unnecessary or downright misplaced. I think it is very healthy to get rid of the idea that good writing comes from traditional publishers and that the prestige of being traditionally published is the only way you'll be accepted as a writer or be able to earn a living as a full-time writer. I strongly recommend that people stop thinking that marketing is beneath you as an author or too difficult to learn. Whether you are indie or tradpub, you are producing a product that you want to sell, thus you are a businessperson. The idea that only indie authors have to sell their work is outdated. The sooner you accept this reality, the more options you will have. Self-publishing and indie publishing are admittedly more work. However, the benefits are significant. Here are five benefits of self-publishing versus traditional publishing.   The first advantage of self-publishing is you have complete creative control. You decide what the content of your book will be; you decide what the cover will be. If you don't want to make the covers yourself or you don't want to learn how to do that, you can very affordably hire someone to do it for you and they will make the cover exactly to your specifications. You also have more freedom to experiment with cross-genre books. As I've mentioned before, publishers really aren't a fan of cross genre books until they make a ton of money, like the new romantasy trend.   Traditional publishing is very trend driven and cautious. Back in the 2000s before I gave up on traditional publishing and discovered self-publishing, I would submit to agents a lot. Agents all had these guidelines for fantasy saying that they didn't want to see stories with elves and orcs and dwarves and other traditional fantasy creatures because they thought that was passe. Well, when I started self-publishing, I thought I'm going to write a traditional fantasy series with elves and orcs and dwarves and other traditional fantasy creatures just because I can and Frostborn has been my bestselling series of all time in the time I've been self-publishing, so you can see the advantages of having creative control.   The second advantage is you can control the marketing. Tradpub authors often sign a contract that they'll get their social media and website content approved by the publisher before posting. They may even be given boilerplate or pre-written things to post. In self-publishing, you have real time data to help you make decisions and adjust ads and overall strategy on the fly to maximize revenue. For example, if one of your books is selling strangely well on Google Play, it's time to adjust BookBub ads to focus on that platform instead of Amazon.   You can also easily change your cover, your blurb, and so forth after release. I've changed covers of some of my books many times trying to optimize them for increased sales and that is nearly impossible to do with traditional publishing. And in fact, Brandon Sanderson gave a recent interview where he talked about how the original cover of his Mistborn book was so unrelated to the content of the book that it almost sunk the book and hence his career.   You also have the ability to run ad campaigns as you see fit, not just an initial launch like tradpub does. For example, in February 2025, I've been heavily advertising my Demonsouled series even though I finished writing that series back in 2013, but I've been able to increase sales and derive a significant profit from those ads.   A third big advantage is that you get a far greater share of the profits. Most of the stores, if you price an ebook between $2.99 (prices are USD) and $9.99, you will get 70% of the sale price, which means if you sell an ebook for $4.99, you're probably going to get about $3.50 per sale (depending on currency fluctuations and so forth). That is vastly more than you would get from any publishing contract.   You also don't have to worry about the publisher trying to cheat you out of royalties. We talked about an agency stealing money last episode. Every platform you publish your book on, whether Amazon, Barnes and Noble, Kobo, Google Play, Smashwords and Apple will give you a monthly spreadsheet of your sales and then you can look at it for yourself, see exactly how many books you sold and exactly how much money you're going to get. I have only very rarely seen traditional publishing royalty statements that are as clear and have as much data in them as a spreadsheet from Google Play or Amazon. A fourth advantage is you don't have to worry about publishers abandoning you mid-series. In traditional publishing, there is what's called the Publishing Death Spiral where let's say an author is contracted to write a series of five books. The author writes the first book and it sells well. Then the author publishes the second book and it doesn't sell quite as well, but the publisher is annoyed enough by the decrease in sales that they drop the writer entirely and don't finish the series. This happens quite a bit in the traditional publishing world, and you don't have to worry about that in indie publishing because you can just publish as often as you want. If you're not happy with the sales of the first few books in the series, you can change the covers, try ad campaigns, and other strategies.   Finally, you can publish as often as you want and when you want. In traditional publishing, there is often a rule of thumb that an author should only publish one book a year under their name. Considering that last year I published 10 books under my name, that seems somewhat ridiculous, but that's a function of the fact that traditional publishing has only so much capacity and the pieces of the machine involved there are slow and not very responsive. Whereas with self-publishing, you have much more freedom and everything involved with it is much more responsive. There's no artificial deadlines, so you can take as long as you want to prepare it and if the book is ready, you don't have to wait a year to put it out because it would mess up the publisher's schedule.   So what to do instead of chasing traditional publishing? Learn about self-publishing, especially about scams and bad deals related to it. Publish your own works by a platform such as KDP, Barnes and Noble Press, Kobo Writing Life, Apple Books, Google Play, Smashwords, and possibly your own Payhip and/or Shopify store.   Conquer your fear of marketing and advertising. Even traditionally published authors are shouldering more of this work and paying out of their own pocket to hire someone to do it, and if you are paying your own marketing costs, you might as well self-publish and keep a greater share of the profits. The second half of our main topic, another potential risk of prestige, is getting on The New York Times Bestseller List. I should note that I suppose someone could accuse me of sour grapes here saying, oh, Jonathan Moeller, you've never been on The New York Times Bestseller List. You must just be bitter about it. That is not true. I do not want to be on The New York Times Bestseller List. What I would like to be is a number one Amazon bestseller. Admittedly though, that's unlikely, but a number one Amazon bestseller would make a lot more money than a number one New York Times Bestseller List, though because of the way it works, if you are a number one Amazon bestseller, you might be a New York Times Bestseller, but you might not. Let's get into that now.   Many writers have the dream of seeing their name on the New York Times Bestseller List. One self-help guru wrote about “manifesting” this milestone for herself by writing out the words “My book is number one on The New York Times Bestseller List” every day until it happened. Such is the mystique of this milestone that many authors crave it as a necessity. However, this list has seen challenges to its prestige in recent years. The one thing that shocks most people when they dig into the topic is that the list is not an objective list based on the raw number of books sold. The list is “editorial content” and The New York Times can exclude, include, or rank the books on the list however they choose.   What it does not capture is perennial sellers or classics. For example, the Bible and the Quran are obviously some of the bestselling books of all time, but you won't see editions of the Bible or the Quran on the New York Times Bestseller List. Textbooks and classroom materials, I guarantee there are some textbooks that are standards in their field that would be on the bestseller list every year, but they're not because The New York Times doesn't track them. Ebooks available only from a single vendor such as Kindle Unlimited books, ebook sales from not reporting vendors such as Shopify or Payhip. Reference Works including test prep guides (because I guarantee when test season comes around the ACT and SAT prep guides or the GRE prep guides sell a lot of copies) and coloring books or puzzle books.  It would be quite a blow to the authors on the list to realize that if these excluded works were included on the list, they would in all likelihood be consistently below To Kill a Mockingbird, SAT prep books, citation manuals, Bibles/other religious works, and coloring books about The Eras Tour.   Publishers, political figures, religious groups, and anyone with enough money can buy their way into the rank by purchasing their books in enormous quantities. In fact, it's widely acknowledged in the United States that this is essentially a legal form of bribery and a bit of money laundering too, where a publisher will give a truly enormous advance to a public figure or politician that they like, and that advance will essentially be a payment to that public figure in the totally legal form of an enormous book advance that isn't going to pay out. Because this is happening with such frequency, The New York Times gave into the pressure to acknowledge titles suspected of this strategy with a special mark next to it on the list. However, these books remain on the list and can still be called a New York Times Bestseller.   Since the list is not an objective marker of sales and certainly not some guarantee of quality, why focus on making it there? I think trying to get your book on The New York Times Bestseller List would be an enormous waste of time, since the list is fundamentally an artificial construction that doesn't reflect sales reality very well.   So what can you do instead? Focus on raw sales numbers and revenue, not lists. Even Amazon's bestseller category lists have a certain amount of non-quantitative factors. In the indie author community, there's a saying called Bank not Rank, which means you should focus on how much revenue your books are actually generating instead of whatever sales rank they are on whatever platform. I think that's a wiser approach to focus your efforts.   You can use lists like those from Publishers Weekly instead if you're interested in what's selling or trends in the industry, although that too can be manipulated and these use only a fairly small subset of data that favors retail booksellers, but it's still more objective in measuring than The New York Times.   I suppose in the end, you should try and focus on ebook and writing activities that'll bring you actual revenue or satisfaction rather than chasing the hollow prestige of things like traditional publishing, agents, MFAs, and The New York Times Bestseller List.   So that is it for this week. Thank you for listening to The Pulp Writer Show. I hope you found the show useful. A reminder that you can listen to all back episodes at https://thepulpwritershow.com. If you enjoyed the podcast, please leave a review on your podcasting platform of choice. Stay safe and stay healthy and see you all next week.

 Eclectic authors are right up my alley, and Tabitha Caplinger is no exception. Listen in and see why I bought The Castle Rose before we finished our interview!   note: links may be affiliate links that provide me with a small commission at no extra expense to you.  Fantasy of all sorts (light or deep) seems to be Tabitha's strength, but when you mash up Beauty and the Beast with Phantom of the Opera and set it in New Orleans...  Add in beignets and... well... score!   The Castle Rose by Tabitha Caplinger  Bastian Roux lived and died a hundred years ago. Kind of. He certainly feels like nothing more than a ghost as he haunts the abandoned Castle Rose Theatre, his only solace found in the notes of his piano. That is until Odette arrives. Odette Durand moved to New Orleans for a fresh start. The coffee-addicted local bookshop manager never expected to be pulled into something supernatural and she certainly doesn't believe in ghosts. But seeing a man no one else can see and hearing music that shouldn't exist makes a girl question her beliefs–and her sanity. With a mysterious and somewhat charming Southern gentleman thrown in the mix, Odette finds herself entangled in a century-old rivalry bound by a curse. If she's the only one who can see Bastian, is she also the only one who can break whatever is keeping him stuck in the realm between the living and the dead? As Odette and Bastian navigate the shadows of Bastian's past, they must grapple with the ultimate question: Will breaking the curse give Bastian his life back or take it away forever? Learn more about Tabitha on WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple Castbox Google Play Libsyn RSS Spotify Amazon and more!

In this insightful episode of The Write Place Podcast, host Wayne Kelly welcomes historical fiction author Karen Heenan for her third appearance on the show. Karen shares her journey from being traditionally published with a small press to becoming a successful self-published author with multiple series under her belt. She discusses the challenges and rewards of indie publishing, offering valuable insights into book marketing, cover design, and Amazon advertising.Karen's latest novel, French Lessons, is the newest entry point into her Ava & Claire series, which originally followed a family in 1930s Philadelphia. This new instalment shifts the focus to Pearl, the eldest daughter, as she embarks on a long-awaited adventure in post-war Paris. However, the reality of a city still recovering from occupation is vastly different from her romanticised expectations, making for a compelling “fish-out-of-water” story.Beyond discussing her writing process, Karen reflects on the learning curve of self-publishing, from regaining her rights from a small press to finding the right cover designer to attract her ideal readers. She details how advertising—particularly on Amazon and through BookBub deals—has played a crucial role in increasing her book sales, helping her achieve an impressive $47,000 in royalties last year—a significant leap from the previous year.For authors considering the indie path, Karen offers encouraging advice: self-publishing doesn't mean giving up on traditional publishing; instead, it provides flexibility, control, and the opportunity to build a sustainable writing career on your own terms.She also shares the book that saved her life, which deeply resonated with her as a child and helped shape her understanding of the emotional power of fiction.This episode is packed with practical tips, industry insights, and inspiration for writers at all stages of their careers. Don't miss it!Links & Resources:Karen Heenan's Website – Sign up for her newsletter and download a free historical fiction novel!French Lessons available now on Amazon (Kindle & Print)Grab your free Write or Die Writer's Survival Kit hereWant to read the first 3 chapters of The Call Back for FREE?Check out Wayne's Online Courses hereEmail Wayne - wayne (at) waynekellywrites.com

One of my favorite books of 2025 has been The Burning of Rosemont Abbey by Naomi Stephens. Imagine my surprise when I learned she also has done historical romance with Biblical retellings--and I'd read one!  Her latest is The Scarlet Ribbon. Listen in to see how she managed such different genres! note: links may be affiliate links that provide me with a small commission at no extra expense to you.  This Rahab retelling set against the backdrop of the War for Independence promises to tear at the heartstrings of readers as they see the familiar story play out in a fresh new way and with new characters.   The Scarlet Ribbon by Naomi Stephens As the Revolutionary War unfurls around her, Rebekah Stanton is abandoned by the man who once claimed to love her. Shunned by her father and forced to give up her child, she finds herself thrust into prostitution at the local boarding house. When the British seize control of the nearby fort, she gives little thought to the officers who frequent the boarding house. Men are men regardless of the color of their uniform…or so she believes. But then a young man—a Patriot spy named Benjamin Renshaw—stumbles upon her in the darkness, and she saves him from a group of pursuing Redcoats. With an attack on the fort brewing in the background and the father of her child returned to serve with the British, Rebekah is torn between old dreams and new hope, struggling all the while to find peace and forgiveness in a place of rising conflict. Learn more about Naomi on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple  Castbox  Google Play Libsyn  RSS Spotify Amazon and more!

Discover how a debut author turned her first novel into an Amazon #1 bestseller using strategic marketing tactics instead of relying on social media.Meet Margaret Mantor, a science-fantasy romance author from Denver whose novel Air And Ashes hit Amazon's bestseller list one month after launch. Tune in to hear us talk about why giving away books for free can lead to more sales, how to use BookBub promotions and newsletter features to skyrocket your Amazon rankings, and why using social media to promote your book doesn't always work.Episode Highlights [03:45] Meet Margaret, a science-fantasy romance author from Denver[05:03] Celebrating becoming an Amazon bestseller one month after launch[05:51] How Margaret's high school story idea became an Amazon bestseller[07:24] Working with a developmental editor and handling feedback[13:35] The revision process: Beta readers, line editors, and proofreaders[18:26] Why Margaret chose self-publishing vs. traditional publishing[20:33] Book marketing strategies that actually worked without social media[26:55] Key lessons learned and best advice for aspiring authors[34:35] Looking ahead to book 2 and how it's already betterIf you're an aspiring fiction author who wants to successfully self-publish your book (without using social media to market it), this episode is for you!

How does generative AI relate to fair use when it comes to copyright? What are the possibilities for AI licensing? Alicia Wright shares her thoughts on generative AI for authors. In the intro, Publishing leaders share 9 Bold Predictions for 2025 [BookBub]; OpenAI launches Operator [The Verge]; Bertelsmann (who own Penguin Random House) intends to […] The post Fair Use, Copyright, And Licensing. AI And The Author Business With Alicia Wright first appeared on The Creative Penn.

 If you're looking for a Christian thriller with international impact, Faith Ijiga has a wild ride full of twists and spins just waiting for you. Listen in and see why I am crazy excited for the new Ryder Jackson series! note: links may be affiliate links that provide me with a small commission at no extra expense to you.  Faith Ijiga, a native of Nigeria, has a few books out there, but her new Ryder Jackson series promises to be something extra special. Codes and ciphers combine with the CIA and terrorist organizations in this fast-paced, can't-put-it-down book. I can't wait to get started.   The Kanu Cipher by Faith Ijiga In the heart of Nigeria, an ancient city holds a deadly secret. CIA Agent Ryder "Raven" Jackson, a former Army Ranger with expertise in counter-terrorism and cryptology, is sent to Kano to unravel the mysteries of the elusive terrorist organization, The Kano Brotherhood. Known for their sophisticated encryption methods, the Brotherhood has evaded detection for years—until now. As Ryder delves deeper into the labyrinth of codes and conspiracies, he uncovers a chilling plot to unleash a catastrophic weapon hidden within the city's ancient walls, a UNESCO World Heritage Site. With time running out, Ryder discovers an even more shocking truth: the Brotherhood is being manipulated by a rogue CIA operative known only as "Sphinx." Driven by a personal vendetta against the agency, Sphinx has faked his death and is now fueling the Brotherhood's rise to power, using cryptology to conceal a larger, more sinister scheme. To prevent a global disaster, Ryder must decipher the Kano Cipher, a complex code embedded in ancient Hausa texts, and expose Sphinx's true intentions. As the world teeters on the brink of chaos, Ryder teams up with the best cryptologist the CIA has, Ava Mitchell. Together, they must navigate treacherous betrayals and fierce battles, racing against time to stop Sphinx and save 1/3 of the world's population.  Fans of Joel C. Rosenberg, Tom Clancy, Luana Ehrlich, and Terry Toler will find themselves engrossed in this high-stakes international thriller. Also, if you enjoy the intense action of Jack Carr and the gripping intrigue of Brad Thor, this book is for you. Dive into The Kano Cipher today and experience a pulse-pounding journey that combines rich cultural heritage with high-octane espionage. Will Ryder decode the cipher in time to save billions? The clock is ticking—don't miss out on this thrilling adventure! Learn more about Faith on FACEBOOK and follow her on GoodReads and BookBub.  Email her anytime! Like to listen on the go? You can find Because Fiction Podcast at: Apple  Castbox  Google Play Libsyn  RSS Spotify Amazon and more!

 As an author writing stories featuring Muslims yielding to Christ, Um Daoud provides a unique perspective to contemporary Christian fiction. Listen in and learn how that looks in the life of a Muslim! note: links may be affiliate links that provide me with a small commission at no extra expense to you.   Writing about Muslims in different Islamic predominant nations, Um Daoud shows the vast differences between different schisms and cultures.  I think I was most fascinated by the way Muslims will return to the faith of their childhood for a time before finally yielding to Christ. As I told her, it's almost the opposite of an Amish rumspringa.     The Life I Now Live by Um Daoud  Forced to take responsibility for the family business after his brother's sudden immigration to Europe, Ahmed feels trapped under his father's watchful eye. What would he or other family members say if they knew that he'd forsaken Islam to follow Christ? How could he be a dutiful son while wanting to live his new-found freedom as a Christian? As Ahmed learns he's not alone on the journey, Um Daoud introduces readers to a wide variety of characters who reflect the multi-dimensional issues confronted by Muslim-background believers. The Life I Now Live is an inspirational story that will give hope and encouragement to those seeking Christ in the Muslim world, while helping Christian believers to better understand and pray for those who daily live out their faith in Christ despite the struggles.  In her fourth novel set in the Muslim world, Um Daoud provides an insider's view into the culture and complexities of life for those who consider stepping outside the bounds of religious norms. Writing from decades of experience in the Middle East and North Africa, Um Daoud gives us a glimpse of how Christ-followers from Muslim backgrounds can grow in their new faith and find fellowship with others in countries that prohibit conversion from Islam to Christianity. Learn more about Um/Carol on her WEBSITE and follow her on GoodReads and BookBub. (Don't miss "Carol's" GoodReads as well.) Like to listen on the go? You can find Because Fiction Podcast at: Apple  Castbox  Google Play Libsyn  RSS Spotify Amazon and more!

 Author of the beloved Blood of Kings series, Jill Williamson has teamed up with Sunrise Publishing to bring four new books in a spin-off series, Blood of Kings-Legends.  Listen in to learn what's coming next in this series! note: links may be affiliate links that provide me with a small commission at no extra expense to you.   Listening to Jill talk about this new series got me wildly interested in it.  I've already bought the first book of the original series and I'm a few chapters in.  So far, I'm loving it. I already heard the name of one of the characters in this new spin-off book, Squire of Truth and can't wait to meet more.   If you love great fantasy with interesting world building, or if you know a young person who is hard-pressed to find good fantasy that doesn't devolve into anti-Biblical agendas, this is your series!   Squire of Truth by Jill Williamson  Cole Tanniyn, squire to the soon-to-be king, has journeyed far from his days as a stray stable boy in a distant mountain village. Haunted by the echoes of past failures on the battlefield, he seeks solace in music, hoping to find belonging among fellow musicians. His quest leads him to Mistel Wepp, a spirited songstress determined to forge her own path on stage. For too long, Mistel Wepp has been bound by a past of confinement and control. Now on her own, she toils tirelessly to make her mark, but the struggle to earn a living in a world that fails to appreciate her talents proves exhausting. When she connects Cole with the future king and discovers he's a skilled lutist, she sees an opportunity to change her future. When a heinous crime leaves Mistel's roommate dead, she turns to Cole for help. Despite his inexperience as an investigator, Cole vows to uncover the truth. Together, they delve into the dark alleys of Armonguard, uncovering a sinister web of secrets and sorcery that threatens the kingdom. As their journey unfolds, their shared love of music catches the attention of the king, who commissions them to compose a song for his upcoming wedding, offering a glimpse of normalcy amid adversity. Can Cole and Mistel prevail against enemies wielding dark magic? Or will they become the next casualties in a deadly game of power? Blood of Kings: Legends Book 1: Squire of Truth Book 2: Lord of Winter Book 3: Lady of Shadows Book:4: Heir of Light Learn more about Jill on her WEBSITE and follow her on GoodReads and BookBub. To hear the samples go here!  You can get these from Sunrise Publishing HERE.  Like to listen on the go? You can find Because Fiction Podcast at: Apple  Castbox  Google Play Libsyn  RSS Spotify Amazon and more!

Sometimes authors have to to extreme lengths to share their stories with their readers. Liz Tolsma learned about a part of her family history she'd never known, traveled to Poland, learned more, and then braved a horrible cold to come on the podcast to tell us all about it. Listen in and learn more about What I Left for You. note: links may be affiliate links that provide me with a small commission at no extra expense to you.  Book three in the Echoes of the Past Series, What I Let for You offers a look into the little-known history of the Lemko people of the Carpathian mountain ranges. From their persecution, the way they were driven away from homes and land, and then the near extermination during and after WWII Poland, their rich and heartbreaking history is the foundation for Liz's most recent release.   What I Left for You by Liz Tolsma  A Family's Ties Were Broken in Poland of 1939   1939 Helena Kostyszak is an oddity—an educated female ethnic minority lecturing at a university in Krakow at the outbreak of WWII. When the Germans close the university and force Jews into the ghetto, she spirits out a friend's infant daughter and flees to her small village in the southern hills. Helena does everything in her power to protect her family, but it may not be enough. It will take all of her strength and God's intervention for both of them to survive the war and the ethnic cleansing to come.   2023 Recently unengaged social worker McKenna Muir is dealt an awful blow when a two-year-old she's been working with is murdered. It's all too much to take, so her friend suggests she dive into her family's past like she's always wanted. Putting distance between herself and her problems might help her heal, so she and her friend head on Sabbatical to Poland. But what McKenna discovers about her family shocks everyone, including one long-lost family member. Also in the Echoes of the Past Series: What I Would Tell You What I Promise You Don't forget to watch out for When the Sky Burned. Learn more about Liz on her WEBSITE and follow her on GoodReads and BookBub. Like to listen on the go? You can find Because Fiction Podcast at: Apple  Castbox  Google Play Libsyn  RSS Spotify Amazon and more!