Podcasts about bluecore

My conversation with Jason Grunberg, Chief Marketing Officer at Bluecore digs into the future of retail, focusing on how retailers can adapt to evolving consumer needs and enhance the shopping experience. It emphasizes the importance of understanding consumer evolution and the opportunities it presents for retailers.TakeawaysThe future of retail is about understanding consumer evolution.Retailers must adapt to meet changing consumer needs.Conferences provide insights into the future of retail.Enhancing the retail experience is crucial for success.Capitalizing on opportunities requires evolution in retail strategies.Consumer behavior is constantly changing and must be monitored.Retailers should focus on offering better experiences.The conference aims to explore future retail trends.Understanding the market is key to retail evolution.Collaboration among retailers can lead to better solutions.Chapters00:00Introduction to Agentic Commerce20:55The Evolution of AI in E-Commerce23:53Personalization and Consumer Experience27:11The Future of Consumer Agents30:08Data Management and Retail Strategy33:10Bluecore's Role in AI Shopping Assistants

Chapters:0:00 - Intro0:44 - Adidas event1:49 - Host vs cohost podcast battle10:14 - Open devision money ball16:11 - The creator cup23:00 - FluidPB tournament software26:09 - Diadem fixes the BlueCore edge guard28:03 - Selkirk 10mm 00831:25 - Vatic Pro 14mm Saga39:55 - Anna Leigh and Catherine split up46:37 - Q&A

Tune into an enlightening discussion with Max Bennett as he compares the evolutionary paths of biological systems and AI. Delve into the unique challenges AI faces with incremental learning and understand the evolutionary pressures that sculpt both natural and artificial forms of intelligence. Whether you're a technology enthusiast or just starting to explore this field, this episode promises to deepen your understanding and spark your curiosity about the dynamic interplay between biology and technology. Consider this conversation a must-listen for anyone looking to grasp the complexities of AI and its future potential. For more insights into AI and business transformation, download our latest white paper 'Harnessing AI in Business Transformation Management' – https://url.sap/wt005t Subscribe to Process Transformers on SAP Podcasts – https://podcast.opensap.info/process-transformers/

Claude Plays Pokémon - A Conversation with the Creator // MLOps Podcast #294 with Alexa Griffith, Senior Software Engineer at Bloomberg.Join the Community: https://go.mlops.community/YTJoinIn Get the newsletter: https://go.mlops.community/YTNewsletter // AbstractAlexa shares her journey into software engineering, from early struggles with Airflow and Kubernetes to leading open-source projects like the Envoy AI Gateway. She and Demetrios discuss AI model deployment, tooling differences across tech roles, and the importance of abstraction. They highlight aligning technical work with business goals and improving cross-team communication, offering key insights into MLOps and AI infrastructure.// BioAlexa Griffith is a Senior Software Engineer at Bloomberg, where she builds scalable inference platforms for machine learning workflows and contributes to open-source projects like KServe. She began her career at Bluecore working in data science infrastructure, and holds an honors degree in Chemistry from the University of Tennessee, Knoxville. She shares her insights through her podcast, Alexa's Input (AI), technical blogs, and active engagement with the tech community at conferences and meetups.// Related LinksWebsite: https://alexagriffith.com/Kubecon Keynote about Envoy AI Gateway https://www.youtube.com/watch?v=do1viOk8nok~~~~~~~~ ✌️Connect With Us ✌️ ~~~~~~~Catch all episodes, blogs, newsletters, and more: https://go.mlops.community/TYExploreJoin our slack community [https://go.mlops.community/slack]Follow us on X/Twitter [@mlopscommunity][https://x.com/mlopscommunity] or LinkedIn [https://go.mlops.community/linkedin] Sign up for the next meetup: [https://go.mlops.community/register]MLOps Swag/Merch: [https://shop.mlops.community/]Connect with Demetrios on LinkedIn: /dpbrinkmConnect with Alexa on LinkedIn: /alexa-griffith

Live from eTail in Palm Springs, Bluecore's CMO Jason Grunberg joins Scott and Summer on podcast row! We breakdown what really is Agentic AI and much more.  Always Off Brand is Ecommerce Simplified, Learn & Laugh!    Guest: Jason Grunberg LinkedIn:https://www.linkedin.com/in/jgrunberg/ Company: https://www.bluecore.com/        FEEDSPOT TOP 5 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email QUICKFIRE Info:   Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com  Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Sports podcast Scott has been doing since 2017, Scott & Tim Sports Show part of Somethin About Nothin:  https://podcasts.apple.com/us/podcast/somethin-about-nothin/id1306950451 HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 17 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC.   LinkedIn https://www.linkedin.com/in/summerjubelirer/   Scott Ohsman has been working with brands for over 30 years in retail, online and has launched over 200 brands on Amazon. Mr. Ohsman has been managing brands on Amazon for 19yrs. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Producer and Co-Host for the top 5 retail podcast, Always Off Brand. He also produces the Brain Driven Brands Podcast featuring leading Consumer Behaviorist Sarah Levinger. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/   Hayley Brucker has been working in retail and with Amazon for years. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor.  LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/   Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449   “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.  

The more the science of intelligence (both human and artificial) advances, the more it holds the potential for great benefits and dangers to society.Max Bennett is the cofounder and CEO of Alby, a start-up that helps companies integrate large language models into their websites to create guided shopping and search experiences. Previously, Bennett was the cofounder and chief product offi­cer of Bluecore, one of the fastest growing companies in the U.S., providing AI technologies to some of the largest companies in the world. Bluecore has been featured in the annual Inc. 500 fastest growing com­panies, as well as Glassdoor's 50 best places to work in the U.S. Bluecore was recently valued at over $1 bil­lion. Bennett holds several patents for AI technologies and has published numerous scientific papers in peer-reviewed journals on the topics of evolutionary neuro­science and the neocortex. He has been featured on the Forbes 30 Under 30 list as well as the Built In NYC's 30 Tech Leaders Under 30. He is the author of A Brief History of Intelligence: Evolution, AI, and the Five Breakthroughs That Made Our Brains."So, modern neuroscientists are questioning if there really is one consistent limbic system. But usually when we're looking at the limbic system, we're thinking about things like emotion, volition, and goals. And those types of things, I would argue reinforcement learning algorithms, at least on a primitive level, we already have because the way that we get them to achieve goals like play a game of go and win is we give them a reward signal or a reward function. And then we let them self-play and teach themselves based on maximizing that reward. But that doesn't mean that they're self-aware, doesn't mean that they're experiencing anything at all. There's a fascinating set of questions in the AI community around what's called the reward hypothesis, which is how much of intelligent behavior can be understood through the lens of just trying to optimize a reward signal. We are more than just trying to optimize reward signals. We do things to try and reinforce our own identities. We do things to try and understand ourselves. These are attributes that are hard to explain from a simple reward signal, but do make sense. And other conceptions of intelligence like Karl Friston's active inference where we build a model of ourselves and try and reinforce that model."www.abriefhistoryofintelligence.com/ www.alby.com www.bluecore.com www.creativeprocess.info www.oneplanetpodcast.org IG www.instagram.com/creativeprocesspodcast

The more the science of intelligence (both human and artificial) advances, the more it holds the potential for great benefits and dangers to society.Max Bennett is the cofounder and CEO of Alby, a start-up that helps companies integrate large language models into their websites to create guided shopping and search experiences. Previously, Bennett was the cofounder and chief product offi­cer of Bluecore, one of the fastest growing companies in the U.S., providing AI technologies to some of the largest companies in the world. Bluecore has been featured in the annual Inc. 500 fastest growing com­panies, as well as Glassdoor's 50 best places to work in the U.S. Bluecore was recently valued at over $1 bil­lion. Bennett holds several patents for AI technologies and has published numerous scientific papers in peer-reviewed journals on the topics of evolutionary neuro­science and the neocortex. He has been featured on the Forbes 30 Under 30 list as well as the Built In NYC's 30 Tech Leaders Under 30. He is the author of A Brief History of Intelligence: Evolution, AI, and the Five Breakthroughs That Made Our Brains."We are on a speck of dust in the middle of nothingness. That is the only haven we are privy to that can support life and intelligence. I forget who came up with this analogy but I love it, which is if we think about Earth, not as a planet, but as a spaceship, and we're tunneling through the void, wouldn't we care a lot about the state of this spaceship? Like, this is where we live. Would we let it start rusting in places and things start breaking down? Would we let it run out of fuel? Would we let key parts of the spaceship's functioning just cease to be working? With the hope that, oh, we'll have generations in the future who will fix the spaceship.We have what might be called the technophiles who are fascinated with accelerating technology and expanding human consciousness into machines and seeing how far into the universe we can spread and going on these grand adventures. And some think what's beautiful about the human condition doesn't require expansion. It doesn't require more. We already have everything beautiful about sentience. We should preserve it and just share it with other animals and maintain some form of symbiosis and balance. And no matter which of these two sides of the spectrum you fall on, we must keep Earth healthy."www.abriefhistoryofintelligence.com/ www.alby.com www.bluecore.com www.creativeprocess.info www.oneplanetpodcast.org IG www.instagram.com/creativeprocesspodcast

The more the science of intelligence (both human and artificial) advances, the more it holds the potential for great benefits and dangers to society.Max Bennett is the cofounder and CEO of Alby, a start-up that helps companies integrate large language models into their websites to create guided shopping and search experiences. Previously, Bennett was the cofounder and chief product offi­cer of Bluecore, one of the fastest growing companies in the U.S., providing AI technologies to some of the largest companies in the world. Bluecore has been featured in the annual Inc. 500 fastest growing com­panies, as well as Glassdoor's 50 best places to work in the U.S. Bluecore was recently valued at over $1 bil­lion. Bennett holds several patents for AI technologies and has published numerous scientific papers in peer-reviewed journals on the topics of evolutionary neuro­science and the neocortex. He has been featured on the Forbes 30 Under 30 list as well as the Built In NYC's 30 Tech Leaders Under 30. He is the author of A Brief History of Intelligence: Evolution, AI, and the Five Breakthroughs That Made Our Brains."When I read some speculative fiction that moves me, for example, part of the reason it moves me is because it came from a human mind who experienced something they were trying to share with a fellow human mind. And it moves me because I can tell in the writing that another human felt something and wanted to share what they experienced, the pain or the joy they felt, or the story they built in their heads. And what I think is interesting about the stories created by ChatGPT is none of them have been any good yet. To me, the only distinction I can draw is when humans do it, there is a message imbued in the art because I am experiencing something as a feeling, thinking human, and I am channeling that into the thing that I'm creating as a little message gift and human solidarity to others who might experience it themselves. And I think that is something missing from AI that does that. And I think it might not be that they're not quote-unquote creative, but that the creativeness is almost vacuous because it lacks that message from another thinking sentient being that's trying to communicate with us. And that's why when we look at it, we see something feels missing. That's hard to articulate. So it begs an interesting question: Do you need to feel and suffer a little bit and to get the trials and triumphs of the human experience to write art that is compelling or to create art that is compelling and meaningful to a fellow human?"www.abriefhistoryofintelligence.com/ www.alby.com www.bluecore.com www.creativeprocess.info www.oneplanetpodcast.org IG www.instagram.com/creativeprocesspodcast

The more the science of intelligence (both human and artificial) advances, the more it holds the potential for great benefits and dangers to society.Max Bennett is the cofounder and CEO of Alby, a start-up that helps companies integrate large language models into their websites to create guided shopping and search experiences. Previously, Bennett was the cofounder and chief product offi­cer of Bluecore, one of the fastest growing companies in the U.S., providing AI technologies to some of the largest companies in the world. Bluecore has been featured in the annual Inc. 500 fastest growing com­panies, as well as Glassdoor's 50 best places to work in the U.S. Bluecore was recently valued at over $1 bil­lion. Bennett holds several patents for AI technologies and has published numerous scientific papers in peer-reviewed journals on the topics of evolutionary neuro­science and the neocortex. He has been featured on the Forbes 30 Under 30 list as well as the Built In NYC's 30 Tech Leaders Under 30. He is the author of A Brief History of Intelligence: Evolution, AI, and the Five Breakthroughs That Made Our Brains."I think anyone who's practiced any sense or form of meditation, realizes that often it's when we turn our minds off and we think less that we feel most aware and present. And I think that is a great sort of introspective case study in the decoupling between conscious awareness and thinking. So I think it is highly possible that we will have very intelligent machines that far surpass us in quote-unquote intelligence, its ability to reason and problem solve, but could very easily not be sentient or conscious at all. Similarly, I think this also applies to other animals. I think folks who argue that animals are not conscious or sentient due to their inability to solve a variety of intellectual tasks may also be wrong. But when it comes to consciousness, we have pretty much no idea how consciousness emerges from matter. There are some hot, relatively speculative ideas, but we have no real scientific grounding on which to define this is how consciousness emerges."www.abriefhistoryofintelligence.com/ www.alby.com www.bluecore.com www.creativeprocess.info www.oneplanetpodcast.org IG www.instagram.com/creativeprocesspodcast

The more the science of intelligence (both human and artificial) advances, the more it holds the potential for great benefits and dangers to society.Max Bennett is the cofounder and CEO of Alby, a start-up that helps companies integrate large language models into their websites to create guided shopping and search experiences. Previously, Bennett was the cofounder and chief product offi­cer of Bluecore, one of the fastest growing companies in the U.S., providing AI technologies to some of the largest companies in the world. Bluecore has been featured in the annual Inc. 500 fastest growing com­panies, as well as Glassdoor's 50 best places to work in the U.S. Bluecore was recently valued at over $1 bil­lion. Bennett holds several patents for AI technologies and has published numerous scientific papers in peer-reviewed journals on the topics of evolutionary neuro­science and the neocortex. He has been featured on the Forbes 30 Under 30 list as well as the Built In NYC's 30 Tech Leaders Under 30. He is the author of A Brief History of Intelligence: Evolution, AI, and the Five Breakthroughs That Made Our Brains."We are on a speck of dust in the middle of nothingness. That is the only haven we are privy to that can support life and intelligence. I forget who came up with this analogy but I love it, which is if we think about Earth, not as a planet, but as a spaceship, and we're tunneling through the void, wouldn't we care a lot about the state of this spaceship? Like, this is where we live. Would we let it start rusting in places and things start breaking down? Would we let it run out of fuel? Would we let key parts of the spaceship's functioning just cease to be working? With the hope that, oh, we'll have generations in the future who will fix the spaceship.We have what might be called the technophiles who are fascinated with accelerating technology and expanding human consciousness into machines and seeing how far into the universe we can spread and going on these grand adventures. And some think what's beautiful about the human condition doesn't require expansion. It doesn't require more. We already have everything beautiful about sentience. We should preserve it and just share it with other animals and maintain some form of symbiosis and balance. And no matter which of these two sides of the spectrum you fall on, we must keep Earth healthy."www.abriefhistoryofintelligence.com/ www.alby.com www.bluecore.com www.creativeprocess.info www.oneplanetpodcast.org IG www.instagram.com/creativeprocesspodcast

The more the science of intelligence (both human and artificial) advances, the more it holds the potential for great benefits and dangers to society.Max Bennett is the cofounder and CEO of Alby, a start-up that helps companies integrate large language models into their websites to create guided shopping and search experiences. Previously, Bennett was the cofounder and chief product offi­cer of Bluecore, one of the fastest growing companies in the U.S., providing AI technologies to some of the largest companies in the world. Bluecore has been featured in the annual Inc. 500 fastest growing com­panies, as well as Glassdoor's 50 best places to work in the U.S. Bluecore was recently valued at over $1 bil­lion. Bennett holds several patents for AI technologies and has published numerous scientific papers in peer-reviewed journals on the topics of evolutionary neuro­science and the neocortex. He has been featured on the Forbes 30 Under 30 list as well as the Built In NYC's 30 Tech Leaders Under 30. He is the author of A Brief History of Intelligence: Evolution, AI, and the Five Breakthroughs That Made Our Brains."I do think there's a very real possibility that we will find that in order to have super-intelligent systems that are energy efficient, we need wetware. I mean, the difference in the energy cost of running ChatGPT versus a human brain is astronomical. A human brain runs on the amount of energy of about a light bulb, which is a crazy thing to realize how energy efficient the thing in our head is that creates all of the amazing intelligence we have, all of the common sense, sentience itself. And ChatGPT, which captures only a small fraction of that is consuming way more energy."www.abriefhistoryofintelligence.com/ www.alby.com www.bluecore.com www.creativeprocess.info www.oneplanetpodcast.org IG www.instagram.com/creativeprocesspodcast

The more the science of intelligence (both human and artificial) advances, the more it holds the potential for great benefits and dangers to society.Max Bennett is the cofounder and CEO of Alby, a start-up that helps companies integrate large language models into their websites to create guided shopping and search experiences. Previously, Bennett was the cofounder and chief product offi­cer of Bluecore, one of the fastest growing companies in the U.S., providing AI technologies to some of the largest companies in the world. Bluecore has been featured in the annual Inc. 500 fastest growing com­panies, as well as Glassdoor's 50 best places to work in the U.S. Bluecore was recently valued at over $1 bil­lion. Bennett holds several patents for AI technologies and has published numerous scientific papers in peer-reviewed journals on the topics of evolutionary neuro­science and the neocortex. He has been featured on the Forbes 30 Under 30 list as well as the Built In NYC's 30 Tech Leaders Under 30. He is the author of A Brief History of Intelligence: Evolution, AI, and the Five Breakthroughs That Made Our Brains."One of the crowning achievements of humanity is self-delusion. We like to convince ourselves that the thing that's best for us is also the best for everyone else. So it doesn't mean that people are inherently being bad, but whenever someone comes and says you should regulate thing ABC, and it just so turns out that if you do ABC, it will enrich that individual and their company.We should just be somewhat skeptical to make sure that is in fact the best way to regulate it. So in terms of the regulations themselves, I think a lot of them are really good ideas. I think Yann LeCun has some of my favorite philosophies on this at Meta. Where I do think we should not be regulating is research. And I think we should absolutely be supporting open source. And I do think it's much more reasonable to regulate products. So this is a very important distinction. Regulating research is effectively telling scientists they're not allowed to look into certain forms of AI. They're not allowed to test certain forms of AI. I think this is. Or at least, if we do regulate research, we should have a higher burden of proof for restraining research."www.abriefhistoryofintelligence.com/ www.alby.com www.bluecore.com www.creativeprocess.info www.oneplanetpodcast.org IG www.instagram.com/creativeprocesspodcast

The more the science of intelligence (both human and artificial) advances, the more it holds the potential for great benefits and dangers to society.Max Bennett is the cofounder and CEO of Alby, a start-up that helps companies integrate large language models into their websites to create guided shopping and search experiences. Previously, Bennett was the cofounder and chief product offi­cer of Bluecore, one of the fastest growing companies in the U.S., providing AI technologies to some of the largest companies in the world. Bluecore has been featured in the annual Inc. 500 fastest growing com­panies, as well as Glassdoor's 50 best places to work in the U.S. Bluecore was recently valued at over $1 bil­lion. Bennett holds several patents for AI technologies and has published numerous scientific papers in peer-reviewed journals on the topics of evolutionary neuro­science and the neocortex. He has been featured on the Forbes 30 Under 30 list as well as the Built In NYC's 30 Tech Leaders Under 30. He is the author of A Brief History of Intelligence: Evolution, AI, and the Five Breakthroughs That Made Our Brains."I do think there's a very real possibility that we will find that in order to have super-intelligent systems that are energy efficient, we need wetware. I mean, the difference in the energy cost of running ChatGPT versus a human brain is astronomical. A human brain runs on the amount of energy of about a light bulb, which is a crazy thing to realize how energy efficient the thing in our head is that creates all of the amazing intelligence we have, all of the common sense, sentience itself. And ChatGPT, which captures only a small fraction of that is consuming way more energy."www.abriefhistoryofintelligence.com/ www.alby.com www.bluecore.com www.creativeprocess.info www.oneplanetpodcast.org IG www.instagram.com/creativeprocesspodcast

Sherene Hilal, the Chief Product Officer of Bluecore, adds her page to the Marketing Playbook. Hear how to implement a proof of concept, why you shouldn't judge a book by its cover, why it always takes hard work, Sherene's experience working through multiple acquisitions, and her math degrees. Connect with Sherene on LinkedIn

This episode features an interview with Sarah Cascone, VP of Marketing at Bluecore, a retail marketing platform that enables marketers to turn data into revenue-generating campaigns, in minutes.In this episode, Sarah educates us on what her team calls the Relationship Demand Gen Chain, how to foster a meaningful customer community, and how ruthless prioritization is a super power. Sarah also shares with us why she believes traditional outbound is fading away and that now, marketing is all about curating hyper-personalized content.Key Takeaways:Building out the Relationship Demand Gen Chain: Turning overall demand generation into pipeline. Sarah's four points of focus are: points of view - educating the market on your points of view; points of entry - how you're engaging with your target audience; points of leverage, where you can organically access your personas; and points of conversion - where your prospects have meetings with your sales team.People buy from people, not companies. When you build a community around what you stand for, it's a lot harder for prospects to walk away from that community anchored with your  service or product offering.Always have something to drive your target market to. When your prospects are ready to buy, they'll enter into that conversation with your sales team. So before that point, it's imperative to be connecting with your prospects and community at large organically and often.Quote: “ I think traditional outbound is fading away. That is why we've kind of pivoted our entire SDR team into this ABX account based experiences role. This goes back to in enterprise, where tech solutions are oversaturated, most prospects are not buying from just like a cold call or a cold email. So, the way we kind of integrate the SDRs and the ABX team, really is what they are, into that relationship demand gen chain totally elevates their value because we're becoming known and respected in all of the activities we're doing between thought leadership, events, and community, which gives them the ability and the time to curate their outreach based on the very specific research they're doing on the specific company so that they can speak to exactly what the person that they're going to email is feeling the pain that they're feeling, who, if we're doing our job right, has heard our point of view all along, has been part of our community, now they want to take a call with us…So goodbye, like cold calling and blast emails from the SDR. Hello, hyper-personalized curated that's built right into the marketing engine.”Episode Timestamps:*(03:25) - The Trust Tree: The Relationship Demand Gen Chain*(09:06) - The Playbook: Building a community around what you stand for*(36:14) - The Dust Up: You can take the girl out of NY but you can't take NY out of the girl*(40:33) - Quick Hits: Sarah's Quick HitsSponsor:Pipeline Visionaries is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for pipeline pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more.Links:Connect with Ian on LinkedInConnect with Sarah on LinkedInLearn more about BluecoreLearn more about Caspian Studios

Prashant Kumar, VP of Products at Bluecore, a retail marketing platform that enables marketers to connect casual shoppers to the products that transform them into lifetime customers, joins us for a highly insightful conversation. He shares how one visit to witness the day in the life of a brand front liner was an awakening that shaped the future of his career. Prashant shares insights about what marketers need for customer retention. He also talks about how data, empathy, intelligence and being flexible can feed the demands of an evolving customer. Identification of the customer demands remains the key to successful outcomes for both the brand and the consumer.

On this episode of Embracing Erosion, Devon chats with Jason Grunberg, the Chief Marketing Officer at Bluecore. They discuss using time horizons to view roles and responsibilities and to become a more effective leader, what it's like being a CMO at a PE-backed portfolio business vs a venture-backed company, why community marketing is the next frontier, how generative AI will impact marketing orchestration, and much more. Enjoy! --- Support this podcast: https://podcasters.spotify.com/pod/show/devon-orourke/support

On the latest episode of Blood, Sweat & Balance Sheets, guest host Stefan van Duyvendijk chats with Rohit Lalwani, CPA, Controller at marketing tech company Bluecore about his journey to controllership, stepping out of his comfort zone when transitioning from audit to industry, his outlook on the accounting profession in 2023 (and beyond), and his approach to empowering his team ensure they're fully engaged and not at risk of burnout. 

Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to DTC Podcast, I'm Eric Dyck. Today we're getting to the core of customer retention with, Hannah Sinclair - Director of Retention Marketing at Steve Madden and Sarah Cascone - VP Marketing at Bluecore. Turn your customer data in to more revenue with Bluecore ➝ https://bluecore.com We all know Steve Madden as the billion dollar retail footwear giant, but what's more noteworthy are there incredible strides on the digital side of things. That's where retention director Hannah, and Blue Core come in. Bluecore is a retail marketing technology platform that enables marketers to quickly turn data into revenue-generating campaigns This podcast is all about meeting your customers where they are at, and the technology you can use to do it AT Steve Madden Scale. On with the show! Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video

In Episode 212, I converse with my former Oracle colleague June Schaufus, Director, New Business Sales & Business Development at Bluecore. She is a sales leader with previous experience across business intelligence and analytics, back office/front office applications, data integration technology, and engineering software sales. At BlueCore, she helps retailers connect with customers in meaningful ways. She is the author of The Sales Planner, which is intended for all intentional sellers and entrepreneurs, who strive to prepare and execute well. We speak about her transition from real estate to technology sales, calculated career risks, strategy in sales and chess, time management, competitive analysis, The Filipino chess community, her father's chess match against Former World Boxing champion Manny Pacquiao and more. 

Mahmoud Arram, co-founder and CTO of Bluecore, joins me on this episode to discuss the importance of having a co-founder you trust, his previous startup ideas and side projects, how he got into e-commerce and the idea for Bluecore developed, the process of pitching their idea and going through Techstars, how his role has changed throughout time, scaling while maintaining innovation, and much more! You can support this podcast on the anchor page. Make sure to subscribe and follow Alexa's Input Twitter account to get notified when a new podcast episode comes out. --- Support this podcast: https://anchor.fm/alexagriffith/support

Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to the DTC podcast, I'm Eric Dyck Today we're getting to the core of your customer data with NOBULL Director of Loyalty and Retention Joy Huang and well as Bluecore VP of Marketing Sarah Cascone Learn more about Bluecore Multichannel Personalization at Bluecore.com In this podcast, you'll hear how NOBULL uses Bluecore to increase repeat buyers by 46% and expected customer lifetime value by 30% You'll also hear how NOBULL, one of my personal favorite DTC brands, maintains complete control and integrity of all stages of the customer journey (without using discounts EVER). Learn more about Bluecore Multichannel Personalization at Bluecore.com Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video

Matthew Gerstman joins me in this episode to discuss the history of the web. Matthew has worked in frontend development at Dropbox, and now he is a Staff Engineer at Bluecore. Inspired by a post he recently made, we discuss a variety of topics relating to the evolution of the web-- including HTML, document object models, PHP, javascript, web 2.0, CSS, ECMA scripts, cross-browser bugs / different implementations of javascript, the evolution of browsers, the downfall of internet explorer, jQuery, REST, typescript, future of frontend, and much more! Make sure to listen to this great overview of all things web/frontend! Links: History of the web part 1 blog post Matthew Gerstman (LinkedIn, Twitter, website) Alexa's Input Twitter --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/alexagriffith/support

Mail bültenimize abone olmak için tıklayın. 5 Dakikada Teknoloji Gündemi Tarih: 9 Ağustos 2021 Rollic, yayınladığı oyunlarla 1 milyar indirmeyi geride bıraktı. Microsoft, Spotify'ı Windows 11 özelliğine entegre ediyor. Twitter, Spaces için geliştirdiği yeni özelliğini kullanıma sundu. E-ticaret kişiselleştirme platformu Bluecore, 125 milyon dolar yatırımla 1 milyar değerlemeye ulaştı. Xiaomi Mi Mix 4'ün canlı görüntüsü sızdırıldı! Bize ulaşmak için bu linke tıklayabilirsin.

During the pandemic, especially when we were in lock down, just about every retailer had to build its online presence and do it quickly. As people move to shop online in larger numbers, being able to personalize that experience has become more crucial.

Michael Hurwitz (Twitter: @dngrmike), a Principal Software Engineer on Bluecore's Data Science Infrastructure team, joins me on this podcast to talk about all things caching, including his open-source caching library LazyLRU (find it on GitHub here and read a blog about it here). The first part of the episode is focused on the basics of caching, what it is used for, and caching policies and patterns. In the second part, we focus on his caching implementation, why he wrote it, and what use cases it is good for. find notes on this podcast here --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/alexagriffith/support

Mike is parcelLab's Vice-President of Global Sales. A veteran revenue leader, he's spent the last two decades building start-up and growth-stage businesses in Europe and North America. His previous roles include launching two US-based B2B SaaS companies, Bluecore and Monetate, in Europe and Asia. Mike has a business degree from Queen's University in Canada and currently resides in South Buckinghamshire, England. Mike defines leadership as “creating a vision and inspiring the team to achieve goals”, clearly, he gets huge satisfaction from helping others to succeed – something that is an essential quality of all leaders who aspire to create high performing teams.Thanks, Mike for a fascinating discussion on the Sales Code Leadership Podcast.

Scott Beechuk, Partner at Norwest Venture Partners discusses his experience as a startup founder and his move to VC, the latest market trends, Scott's investment process, as well as qualitative and quantitative characteristics of companies he likes to invest in.Scott Beechuk's BioScott brings more than 20 years of product, engineering, and SaaS expertise to his role as a partner on Norwest's enterprise team. He focuses on early- to late-stage investment opportunities in enterprise SaaS with a focus on companies building business applications taking advantage of human-assisted AI, advanced behavioral analytics, client-agnostic platforms and industry-specific solutions. He currently serves on the boards of Bluecore, Leanplum, MindTickle, Qualified, Singular, and Socrates AI.Scott most recently served as Senior Vice President of Product Management for Salesforce Service Cloud, the industry's #1 enterprise customer service platform. While at Salesforce, he also served as Head of Engineering, Product, UX, and Documentation for Desk.com.Before joining Salesforce, Scott cut his entrepreneurial teeth building multiple consumer and enterprise software companies including a multi-brand e-commerce service with an integrated multi-channel customer service platform, an enterprise privacy middleware platform and consumer metasearch engine.Time Stamps00:10 Scott's background and why he joined Norwest Venture Partners05:18 COVID's effect on startup creation09:50 Post COVID SaaS valuations11:10 Investment Process – from sourcing to investing18:30 Qualitative and quantitative characteristics Scott is looking for in startups26:57 Common mistakes startups make32:35 Fundraising advice to founders34:32 Bonus QuestionSIGN UP at https://www.saashimi.cloud to receive transcripts of the interviews and news about upcoming guests and events.

Tune in to Your Customer Journey Does the subject of sales make you sweat? You're not alone! Many of us have tunnel vision when it comes to our sales process. We're so busy giving ourselves a high five after the first sale or get so caught up in doing the work for our client that we completely miss the opportunity of the second sale strategy.    What is the second sale strategy, anyway? I'm so glad you asked because this week's episode dives deep into the customer journey and how the 3 tenets of the second sale strategy will completely change the way you look at marketing and selling in your business.   Did you know that 79.4% of customers* (in retail) never make a second purchase from the same company? Why is this? What does it take to bring a customer back for a second purchase? Learn why only 21.6% of customers* buy again and how studying the lifecycle of your customer can help you build a sales process that dramatically increases how many first-time clients buy from you again. Heck, maybe they work with you for years!   Learn how selling is like an avocado, how to use a loss leader and how to craft the perfect second sale. You'll also hear why one of my clients says he'll never stop working with me. After hearing this episode, you may decide you want to drill down and figure out your business's customer journey and how to put the second sale strategy to work for you. The good news is that sales is stop number four on the Strategy Roadmap. So, why not join us for my next Roadmap Strategy Workshop? Simply click here to be notified.  *based on statistics from this Bluecore article.    What's In This Episode Why the Customer's Journey is critical to your business The secret to bringing in long-term clients How selling is like an avocado  The most powerful question you can ask yourself about your business How to tell if you're followers or subscribers are cheerleaders OR potential clients Learn what a loss leader is and how it can bring you repeat business   What To Do Next Sign up to be notified when I run the next Roadmap Workshop.  Subscribe to receive this podcast and regular weekly strategies to grow and shape your business. You'll also be the first to know about upcoming courses, programs and exclusive LIVE training. Connect on Instagram, Facebook or LinkedIn and share your insights from the show. Join Thought Readers and connect with other like-minded entrepreneurs in this popular book club for business owners.   Up Next In the next episode, Betting it all on Instagram with Sue B. Zimmerman, Sue brings us behind the scenes of SBZ Enterprise to reveal exactly what it took to build a profitable seven figure business around Instagram (and it's not all selfies and cute outfits!).   Blog Post Mentioned in This Episode Check out the blog post that sparked the idea for this episode The Second Sale Strategy.   Books Mentioned in This Episode Never Lose a Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days by Joey Coleman Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty by Patrick M. Lencioni    Episode Transcript Download The PDF Transcript    

Rob Watson - Senior Vice President Of Global Sales – Bluecore, a retail marketing platform that empowers brands to discover their best customers joined this episode as our guest to share a few top tips on improving sales strategies through 2021! Key topics covered: Proven sales strategies and practices for B2B Challenges facing today's SDRs and Sales Reps Sales tech tools that can boost SDR productivity

Brent Lassi and special guest Mike Hurwitz join me again for part II on security. Brent Lassi co-founded one of the first AppSec companies called Apex, and he now works as the CISO at Bluecore. Mike Hurwitz is a Principal Engineer at Bluecore and has previously worked at Tumblr and Shutterstock. In this episode we talk more about the evolution of security in the last few years-- both about the advantages of the cloud and the lessons learned. We discuss what enterprise viability means for both software engineers and security professionals, and how people play a big part. We talk about some recent events, like the SolarWinds hack, and what we can learn from them. Click here to read a little bit about what I learned from this episode. The intro music was made by my talented friend Brendan McMahon. Check out his soundcloud. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/alexagriffith/support

Mahmoud Arram is Co-founder and CTO of Bluecore, a retail marketing technology that reimagines how retailers communicate with their customers through email marketing and website personalization. He shares how the company is powering retailers to dominate the permanent shift to digital and move at the speed of the consumer through personalized shopper experiences, anywhere, at scale -- and why Bluecore's work with 400+ retailers may have made Bluecore important to the rebound of retail and laying the foundation for long-term stability.  See omnystudio.com/listener for privacy information.

Brent Lassi and special guest Mike Hurwitz join me on this episode to talk about security. Brent Lassi co-founded one of the first AppSec companies called Apex, and he now works as the CISO at Bluecore. Brent explains his day-to-day and his journey in his field. He also teaches me about infosec, differences in privacy and security, and what security engineers must do to ensure that software is safe. We discuss handling attacks and threats and the immense impact that the advent of cloud computing has had on application security. And much more! Brent is a great storyteller with a sense of humor, so I promise you won't be bored listening to this one.. and you may actually learn a few things like I did. The intro music was made by my talented friend Brendan McMahon. Check out his soundcloud. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/alexagriffith/support

Dave interviews special guest, entrepreneur, ex-Salesforce product leader turned venture capitalist, Scott Beechuk, of Norwest Venture Partners.  Scott and Dave worked together at Salesforce almost a decade ago and work together today with Bluecore.  Recorded  with the consent of the live studio Clubhouse audience. 

Michael Hamrah has more than fifteen years of software engineering expertise across a variety of languages and platforms. Experienced leader helping individuals, teams, and companies grow, delivering sustainable value through impactful technology. Michael is hands-on with AWS, GCP, Kubernetes, databases/streaming platforms, and CI/CD/PD pipelines. Extensive product delivery with rich web and mobile experiences. Focus on security and operational efficiency. Strong preference for statically-typed languages and automation. At Bluecore, Michael and his team oversee Bluecore's Platform and Infrastructure (PI) teams. They maintain multiple Kubernetes clusters, Datastore, BigQuery, PubSub, network and several other systems running on GCP managed with Terraform, and support 100's of millions of events per day and hundreds/terabytes of data with an event-driven, microservice-based architecture. Bluecore is a marketing technology company that’s reimagining the way retailers communicate with shoppers. Working with the world’s fastest-growing retail brands, Bluecore intelligently connects casual shoppers to the products that transform them into lifetime customers. During the Podcast episode, Ben sits down with Michael to discuss how people in tech tend to view their careers and what you can do differently to maximize the chance of success. And what managers can do to help their team on their career journey.

Bahar Shah joins me in this episode to talk about the very beginning stages of a startup. She graduated from MIT, worked at Microsoft as a software engineer, then went to Bluecore where she became a director of engineering, and now she is in the very early stages of a startup she co-founded called Tell. We discuss how Tell began, creating culture, setting values early on, funding, and much more! Link to the beta version of the Tell app: https://apps.apple.com/us/app/tell/id1465678780 --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/alexagriffith/support

Today's guest is Mahmoud Arram, Co-Founder and CTO at ‎Bluecore. Bluecore is a marketing technology company that's reimagining how retailers communicate with shoppers and has raised over $100 million to deliver Artificial Intelligence to enterprises. Mahmoud helps us answer where to target your efforts with AI and how to identify problems that will deliver business results, a real problem versus a toy problem, whether you are building an AI product or thinking about where to apply AI to your own business. Interested in more use cases, infographics and frameworks? Check out Emerj Plus: emerj.com/p1

On this episode we talk with Evan Jones (www.evanjones.ca or Twitter: @epcjones), who works at Datadog and previously worked at Bluecore, Twitter, Mitro (his own startup), Infix, Google, and received a PhD from MIT. We discuss server reliability, learning from a cloud provider outage, the difficulties of scaling systems, how to address failures due to overloading your systems, and much more! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/alexagriffith/support

Michael Hurwitz (Twitter: @dngrmike) is a Principal Software Engineer on Bluecore's Data Science Infrastructure team and is an expert when it comes to databases. He previously worked at Blink Health, Shutterstock, and Tumblr. In this entertaining episode, Mike covers the basics of different types of databases. We discuss B+ trees, the differences in columnar- and row-stores, caching, indexes, and much, much more! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/alexagriffith/support

In this episode, I learn about Jason Deng (Twitter: @jasondengster & more https://linktr.ee/jasondeng), a tech lead at Bluecore, and his experience as a front-end dev. He explains different aspects of his job and the tools he uses. We talk about tech debt, current front-end tech usage, and the future of front-end. Jason explains Typescript, React, Redux, and GraphQL. We also discuss cultural and social topics around the workplace. --- Support this podcast: https://anchor.fm/alexagriffith/support

Strap in for an eclectic journey on the first episode of DrinksWithAVC, where we're joined by Norwest Venture Partners' own Scott Beechuk. From tales of a Russian airliner and a mini piano to a nod to Hunter S. Thompson, Scott's stories are as varied as they are fascinating. Sip on this rich blend of tech insights and personal anecdotes with us!Links:www.nvp.com

Just as Michelle McComb was imagining that she would shortly be joining another Silicon Valley start-up as a finance leader, the CFO of Lucent Technologies helped to upend her plans. Back in the early 2000s, McComb’s first CFO tour of duty was coming to an end with the successful sale of her company to a larger, publicly held software firm. However, within a matter of months, the buyer was itself acquired by the giant telecommunications player, and Lucent’s CFO offered up a question to McComb: “What would it take to keep you?” The coveted query is one that career builders long to hear but don’t always answer in rational ways. “I packed my bags and moved to England, where I became CFO of one of Lucent’s major divisions,” she explains, leaving little doubt that her answer had landed well. “I received tremendous international exposure as I traveled extensively and got to deal with finance people with very diverse backgrounds,” says McComb, who worked abroad 5 years before returning to the U.S., where, over time, she has occupied the CFO office for a string of technology companies. The latest is Bluecore, a marketing technology firm that she joined in May of 2020. Of course, in light of the pandemic, it’s safe to say that Bluecore will likely be a career chapter unlike any that have preceded it, and, not unlike her CFO peers, McComb finds herself now being drawn to the mix of financial and cultural levers that influence Bluecore’s workforce. “I think that the people strategy—especially as we come through environments like COVID—is going to be extremely important to ensuring how we retain and hire the right talent, especially when it comes to remote. What does the new office environment look like?,” comments McComb, who begins voicing a series of questions: “What is our compensation philosophy today? Are we competitive? Are we a merit-based company?” It’s just such questions that in the wake of pandemic make McComb—perhaps more than some other CFOs—better prepared to land on the right answer. –Jack Sweeney CFOTL: What are your priorities as a finance leader as we go forward?  McComb: I think it's super important that you have a solid foundation. So for me, I got to make sure that that foundation of my GL's accurate. I can close the books in a timely way. And make certain I have got audited financial statements. Those are super important. But as a finance leader, you're not going to get credit for them. So make them happen, get them done, and then it's important to move on to other things. And so for me, looking over the next 12 months, especially in light of COVID, I think it's paying attention to the capital strategy. So around cash management investment, what do we need to look at? ... Should we look at acquiring a company or other companies? What do we want to do with our investments in our cash strategy? So that's one side. I'm going to add to that because I think a lot of times CFOs do tend to look at capital as cash. I'm one of those CFOs who look at people as a huge asset. I also look after the people function at Bluecore and I think the people strategy, especially coming through environments like COVID, is going to be extremely important of ensuring to retain, hire the right talent, and especially of looking at remote. What is the new office environment look like? And then the last thing that I would say that I'm looking at is all around the other keyword that I mentioned to you earlier, around data. I think data is going to be absolutely essential in helping the company transform strategically. The decisions it's going to make, the avenues it's going to take supporting its customers. So it's really double clicking down on the data side of things. And the analytics because it's not just about data. What is the data telling us? What changes do we need to make? What's the story being told? And I think it's just going to become increasingly important to help get the company to the next spot in its journey.  

As Co-founder and CEO of retail technology company Bluecore, Fayez Mohamood has had his fair share of conversations with brand executives, especially those in the direct-to-consumer (DTC) space. While many think of companies like Warby Parker and Dollar Shave Club, which have successfully disrupted their categories, we're seeing household names like PepsiCo and Clorox launch their own branded experiences to get closer to their customers. As more companies try to capitalize on the DTC movement, there are some new trends, best practices and implications they must consider, especially in the current climate. That is why Mohamood founded the DTC Collective, an industry think tank for and by digital retail executives.

Fayez Mohamood, the Co-Founder and Chief Executive Officer of Bluecore, adds his page to the Marketing Playbook. Hear how to choose the right tactics and tools for your company, how to develop new roles to manage your new tools, how to continuously look to improve your skills, how to raise venture capital funding, and Fayez's experience at AMD. Connect with Fayez on Twitter at @SideOfFayez

The SecureWorld Sessions is a cybersecurity podcast that gives you access to people and ideas that impact your career and help you secure your organization. In this episode: How do you develop cybersecurity advocates across the organization? Featured interviews with: Deneen DeFiore, VP & CISO, United Airlines; Zaki Abbas, VP & CISO, Brookfield Asset Management; Milinda Rambel Stone, VP & CISO, Provation Medical; Brent Lassi, CISO, Bluecore; Mike Muha, Chief Security and Privacy Officer, Workforce Software. Also, Trend Micro shares about Dynamic Challenges to Threat Detection and Endpoint Security—and how to overcome them. RESOURCE LINKS: • SecureWorld 2020 conference schedule: https://www.secureworldexpo.com/events • Trend Micro “Dynamic Challenges to Endpoint Security” paper: https://www.trendmicro.com/vinfo/us/security/news/security-technology/dynamic-challenges-to-threat-detection-and-endpoint-security-and-how-to-overcome-them

This week, we're continuing our month-long focus on AI use-cases in retail and eCommerce. Our guest this week is Mahmoud Arram, CTO and Founder of Bluecore. Mahmoud's focus is on the marketing and advertising side of retail. He provides an interesting perspective on how AI could evolve marketing processes in terms of getting the right message in front of the right person at the right time. Be sure to download our AI in Retail Executive Cheat Sheet, where we lay out the basic use-cases of AI in retail in eCommerce and define key AI-related terms in the industry at emerj.com/ret1.

One of the big challenges that many software companies face is how to overcome the cold-start problem. That's when a software company needs customer data to optimize its AI solutions or to even just get them to work. That can be tricky because depending on the predictive model their solution uses, it could take weeks or even months to collect enough data from any new customer they onboard. In this episode, Jon Prial talks with Mahmoud Arram, the Co-founder and CTO of Bluecore, the leading retail marketing platform specializing in email. Find out how the Georgian Impact team partnered with Bluecore and used differential privacy to help it solve its cold-start problem. You'll Hear About: - The cold-start problem that many SaaS companies face - How Bluecore used differential privacy to eliminate the problem - The benefits using differential privacy brought to Bluecore and its customers - Bluecore's partnership with the Georgian Impact team and the results they got working together Access the show notes here: http://bit.ly/2HUObpl

It doesn’t seem to matter what business you are in, there’s often an underlying tension between sales and marketing. The disconnect is often fostered by the different ways each is compensated, measured and perceived. Listen in with Samantha and her guest, Mark Servati, VP of Sales at Bluecore, as they discuss ways to bridge the gap between sales and marketing for the greater good of the company - and your buyer.

In this episode, our final episode in the Differential Privacy series, I speak with Chang Liu, applied research scientist at Georgian Partners, a venture capital firm that invests in growth stage business software companies in the US and Canada. Chang joined me to discuss Georgian’s new offering, Epsilon, a software product that embodies the research, development and lessons learned helps in helping their portfolio companies deliver differentially private machine learning solutions to their customers. In our conversation, Chang discusses some of the projects that led to the creation of Epsilon, including differentially private machine learning projects at BlueCore, Work Fusion and Integrate.ai. We explore some of the unique challenges of productizing differentially private ML, including business, people and technology issues. Finally, Chang provides some great pointers for those who’d like to further explore this field. The notes for this show can be found at twimlai.com/talk/135

In this episode of our Differential Privacy series, I'm joined by Zahi Karam, Director of Data Science at Bluecore, whose retail marketing platform specializes in personalized email marketing. I sat down with Zahi at the Georgian Partners portfolio conference last year, where he gave me my initial exposure to the field of differential privacy, ultimately leading to this series. Zahi shared his insights into how differential privacy can be deployed in the real world and some of the technical and cultural challenges to doing so. We discuss the Bluecore use case in depth, including why and for whom they build differentially private machine learning models. The notes for this show can be found at twimlai.com/talk/133

Today's Commexis Cast discusses Bluecore's latest report on Business Wire explained the benefits of tailored e-mail marketing and what brands can do to increase their success rates. Bluecore's report, which gained "proprietary insights isolated from a sample set of more than 350 million emails aggregated across more than 400 retail clients" from October 2016 to September 2017, exemplified the following: E-mails that show a product a consumer has already seen while "window shopping" or had already placed in their shopping carts had open rates of 40 percent. E-mail reminders for abandoned shopping cards generated sales 2 percent of the time. Shoppers love discounts on items they're interested in. 10% of users who received an discount e-mail on an item they were interested in click through to a brand website. Consumers like to be reminded of technology, leisure, and food. Just under 11% of food and leisure e-mails, and just under 12% of technology e-mails results in a purchase. Finally, Bluecore found that several e-mail marketing tactics were being under utilized by marketers. For example, "barely one in four marketers employ" price reduction or new product messaging, "[a]nd only one in ten use email to alert browsers that out-of-stock merchandise is available again." Today's cast: Phillip Brooks (Commexis Lead Strategist) and Matthew McGrorty (Commexis Videographer/Podcaster). Join the Commexis team as we add context to these stories for the busy CMO. All the news you need to know–from our inbox to yours.

One on One with Fayez Mohamood of Bluecore by DMN One-on-One

Enhancing the customer experience is all about personalization. But personalization doesn't mean the same thing for every marketing channel. Email marketers need to understand how to segment, scale, and improve their personalization program, even when faced with limited resources. In this episode, I sit down with Jared Blank, senior vice president of data analysis and insights at Bluecore, to talk about finding personalization opportunities within your marketing program. We'll discuss: " Ways retailers can effectively segment and scale with limited resources. " A one day per month exercise that can enhance your email marketing program. " Strategies to find the "hidden gems" inside of your emails. " What question every CMO should be asking themselves. " Ways to make your program better one step at a time. " A personalization tool that Jared says can't be beat. For more information, contact Jared or visit them online: Jared@Bluecore.com | www.BlueCore.com | @Bluecore

Host Michael and Jay continue to discuss working with diffrent types of Foam and Foam repairs, This episode focuses on EPS and Bluecore foams.

Chad Horenfeldt is a Customer Experience and Customer Success executive with 15+ years experience developing Customer Success teams with companies of all sizes. At Bluecore, he serves as Vice President of Customer Success and manages a CS team of CSMs, client onboarding, Support, technical services and education. Chad joined the show to discuss specific tips for hacking Customer Success at your own company. Get on the email list at helpingsells.substack.com

Fayez Mohamood is the Founder and CEO @ Bluecore, the company that is transforming the way eCommerce marketers use data and automation to communicate with customers. They have raised nearly $30m in funding from some of the best in the business and past guests of the show including the teams from FirstMark Capital and Felicis Ventures just to name a few. As a result they have enjoyed some rapid scaling having seen the team grow from 50 to over 100 in just 10 months. As for Fayez, prior to Bluecore he was Head of Product at BigDoor and before that he founded, Gameday Tycoon, a fantasy sports game that runs on Facebook. In Today’s Episode You Will Learn: How did Fayez make his way from fantasy sports game to successful SaaS founder with Bluecore? To what extent does Fayez consider B2B marketing an art or a science with the rise of data? How can SaaS startups use data to drive conversion and upsell? What metrics does Fayez hone in on? What 2 methods does Fayez use to harmonise the sales and marketing team? How can these teams be structured to ensure for a clear communication channel and culture of transparency? With the team growing from 30 to over 100, what does the hiring process look like for Fayez? How has this altered and developed over time? What have been the big lessons in the rapid scaling of the team? How does Fayez view efficiency within organisational structures? What must founders watch out for in the scaling process of their companies? 60 Second SaaStr Advantages and disadvantages of being a SaaS firm in the US? Fayez’s fave SaaS reading material? What does Fayez know now that he wishes he had known when he started? If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin Harry Stebbings SaaStr Fayez Mohamood

It's about time we put another mix out to the masses so here it is. The mix features DJs Axiom, Virtual XTC, Leto & Bluecore. This mix covers all the bases, it has happy, freeform and a dose of gabber to send your senses into overdrive. Check it out now! GHA 10: Chemical UnityRemember to keep your eyes & ears open; there is plenty more to come from the GHA Crew.