Podcasts about effectv

Welcome to the Car Dealership Guy Podcast! In this episode, I sit down with Ernie Garcia Jr., Co-founder and CEO of Carvana. We dive into topics like the greatest comeback story of any public company ever, lessons from selling millions of cars, the future of the automotive wholesale business and much more. This episode is brought to you by: DealNow - The safe and simple way to avoid fraud, sign documents, and instantly transact any vehicle online. Learn more at https://dealnow.com/ CDG Recruiting - Building on the success of my industry job board, I'm launching CDG Recruiting — a more hands-on, white-glove automotive recruiting service. Our team has decades of experience and has successfully placed over 1,000 roles in the automotive industry. So if you're ready to find your next rockstar employee, try CDG Recruiting today by visiting cdgrecruiting.com Effectv - Reach car buyers across all screens with precision. Effectv offers a full suite of multiscreen TV solutions that puts you in front of your customer—whether they're browsing for their next car or ready to make a purchase.   Learn more at https://www.effectv.com/industries/automotive/   Need help finding top automotive talent? Get started here: https://www.cdgrecruiting.com/ Interested in advertising with Car Dealership Guy? Drop us a line here: https://cdgpartner.com Interested in being considered as a guest on the podcast? Add your name here: https://bit.ly/3Suismu Topics: (00:00:00) - Intro (00:01:39) - Did you believe you could recover? (00:03:19) - How do you keep the train on the tracks when there's all this turbulence? (00:06:20) - How has your relationship with your father changed? (00:06:43) - Who helped you stay focused? (00:10:14) - The inspiration for starting Carvana (00:14:19) - What have been the most significant changes since the stock recovered? (00:18:05) - Was there any reason you slowed down on acquisitions? (00:20:35) - Hiring philosophies (00:22:16) - How do you future-proof and evolve your business? (00:36:31) - Carvana's margins (00:48:09) - Acquiring ADESA (00:56:57) - Thoughts on AI in Carvana (01:01:34) - Closing thoughts and the future of Carvana Check out Car Dealership Guy's stuff: CDG News ➤ https://news.dealershipguy.com/ CDG Jobs ➤ https://jobs.dealershipguy.com/ CDG Recruiting ➤ https://www.cdgrecruiting.com/ My Socials: X ➤ https://www.twitter.com/GuyDealership Instagram ➤ https://www.instagram.com/cardealershipguy/ TikTok ➤ https://www.tiktok.com/@guydealership LinkedIn ➤ https://www.linkedin.com/company/cardealershipguy/ Threads ➤ https://www.threads.net/@cardealershipguy Facebook ➤ https://www.facebook.com/profile.php?id=100077402857683 Everything else ➤ dealershipguy.com This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.

Welcome to the Car Dealership Guy Podcast! In this episode, I'm joined by David Donaldson, SVP at DLRdmv, for an insightful conversation about the technology helping dealerships sell cars coast-to-coast. We discuss the daily challenges dealerships face when managing out-of-state sales, explore why banks are holding the stopwatch for vehicle titling, and unpack the infamous "Montana loophole" and much more. This episode of the Car Dealership Guy Podcast is brought to you by: DlrDMV – With DLR50, your dealership now has 24/7 portal access to calculations, pre filled forms, checklists, inquiries, plus white glove processing and specialist support. You can even acquire duplicate titles in all 50 states directly through the DLR50 platform! Learn more @ https://www.dlr50.com/ OPENLANE – The world's leading online dealer marketplace for used cars, bringing you exclusive inventory, simple transactions, and better outcomes. Learn more @ https://www.openlane.com/ Effectv – Reach car buyers across all screens with precision. Effectv offers a full suite of multiscreen TV solutions that puts you in front of your customer whether they're browsing for their next car or ready to make a purchase. Learn more @ https://www.effectv.com/industries/automotive/ Need help finding top automotive talent? Get started here: https://www.cdgrecruiting.com/ Interested in advertising with Car Dealership Guy? Drop us a line here: https://cdgpartner.com Interested in being considered as a guest on the podcast? Add your name here: https://bit.ly/3Suismu Topics: 00:00 – Intro 00:36 – What challenges hinder dealership growth? 01:48 – How did Dealer DMV start? 03:07 – What are DMV and titling issues? 04:48 – What solutions does Dealer DMV offer? 06:34 – How did COVID affect retailing? 07:27 – How does out-of-state titling work? 11:13 – What's the future of car sales? 16:26 – How do EVs impact taxes? 18:25 – What is the Montana registration loophole? 20:31 – How does Dealer 50 improve operations? 23:55 – How do lenders support dealerships? Check out Car Dealership Guy's stuff: CDG News ➤ https://news.dealershipguy.com/ CDG Jobs ➤ https://jobs.dealershipguy.com/ CDG Recruiting ➤ https://www.cdgrecruiting.com/ My Socials: X ➤ https://www.twitter.com/GuyDealership Instagram ➤ https://www.instagram.com/cardealershipguy/ TikTok ➤ https://www.tiktok.com/@guydealership LinkedIn ➤ https://www.linkedin.com/company/cardealershipguy/ Threads ➤ https://www.threads.net/@cardealershipguy Facebook ➤ https://www.facebook.com/profile.php?id=100077402857683 Everything else ➤ dealershipguy.com This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions. #DLRdmv #DealershipSolutions #CarRegistrationProcess

“Generous leadership is standing up for what is right.” Chapters: 00:00  Introduction of James Rooke 03:53  Background and Influences 08:19  Lessons from Father's Leadership Style 12:08  Simplifying Decision-Making Filters 26:21  Staying Close to the Front Lines 31:15  Creating a Culture of Generosity 36:25  Humility and Vulnerability in Leadership 41:06  The Power of Small Acts 45:06 Creating Experiences that Shape Beliefs 48:59 Being Present and Engaged with Employees 52:55 Walking the Talk: Authenticity and Integrity Episode Summary: James Rooke, President of Comcast Advertising, shares insights on leadership and decision-making. He emphasizes the importance of recognizing patterns and investing in talent. James learned valuable lessons from his father, who taught him the significance of generous leadership and standing up for what is right. He also gained insights from his early career experiences, which highlighted the common root causes of organizational challenges. James recommends leaders stay close to the front lines and have simple filters to guide decision-making. He also discusses the need to balance a high-level view with deep dives into specific areas. In this conversation, James shares his approach to leadership and the importance of generosity in the workplace. He emphasizes the value of being present and engaged with employees at all levels, and the power of small acts of recognition and appreciation. James also discusses the need for leaders to have humility and vulnerability, and the importance of making quick decisions and being adaptable. He highlights the impact of creating experiences that shape beliefs and change culture, and the role of authenticity and integrity in leadership. James provides valuable insights and practical advice for cultivating a generous leadership style. R.O.G. Takeaway Tips: Recognizing patterns and investing in talent are key to leadership success. Generous leadership involves standing up for what is right and acting with integrity. Common root causes exist across industries, and focusing on human beings is crucial. Leaders should stay close to the front lines and have simple filters for decision-making. Balancing a high-level view with deep dives into specific areas is essential for effective leadership.  Generous leadership is about the culmination of small acts that have a lasting impact. Recognition and appreciation, even in small gestures, can have a profound effect on employees. Leaders should prioritize humility and vulnerability, as well as authenticity and integrity. Quick decision-making and adaptability are crucial in a fast-paced and uncertain environment. Creating experiences that shape beliefs and change culture is a powerful way to lead. Being present and engaged with employees at all levels fosters a sense of connection and belonging. Guest Bio: James Rooke is president of Comcast Advertising, the advertising division of Comcast Cable that fosters powerful connections between brands and their audiences as well as among publishers, distributors, MVPDs, agencies and other industry players. In this role, James oversees the operation of the company, which includes Effectv, FreeWheel and AudienceXpress. Most recently, James was general manager of Effectv, where he led a nationwide team across sales, product, engineering, data and operations focused on enabling marketers to reach their target audiences across TV and video streaming platforms. Since adopting the role in January 2020, he successfully led Effectv's transformation to a multi-screen, audience delivery company including bringing the more widespread use of data to TV advertising strategies, as well as driving addressable advertising and programmatic Capabilities. Prior to leading Effectv, James oversaw FreeWheel's global publisher business unit responsible for providing TV programmers and distributors with advertising technology to manage the monetization of their video content. During his eight-year tenure at FreeWheel, he also helped design, launch and scale FreeWheel's first video marketplace; led the Advisory Services practice, a consulting business unit; and served as the company's chief revenue officer. Earlier in his career, James worked in the media business at Time Warner Cable (now Charter Communications) as vice president of strategy and execution. He was also a principal in the media and entertainment practice at Capgemini, a consulting and technology company. He began his career as an associate consultant at EY (then known as Ernst & Young) in London. James speaks at many major industry conferences including Cannes Lions, Advertising Week and IAB and is often featured in leading business and industry media, including Business Insider, Advertising Age, Adweek, AdExchanger, Broadcasting & Cable, The Drum and more. Additionally, James is focused on moving the industry forward, sitting on the board of the Video Advertising Bureau (VAB) and Ampersand and acting as a board advisor to TVision. James earned a Bachelor of Commerce from the University of Birmingham in the U.K. He resides with his wife and two daughters in New York. Resources: Comcast Advertising  James Rooke Where to find R.O.G. Podcast: R.O.G on YouTube R.O.G on Apple Podcasts R.O.G on Spotify How diverse is your network?  N.D.I. Network Diversity Index What is your Generosity Style?  Generosity Quiz Credits: James Rooke, Sheep Jam Productions, Host Shannon Cassidy, Bridge Between, Inc. Coming Next: Please join us next week, Episode 195, with special guest Yvette Kanouff.

Next in Media chatted with Pooja Midha EVP, General Manager at Effectv, a division of Comcast Advertising, about how local advertising is evolving beyond old fashioned spot cable. Midha also gave an update on the state of addressable TV, and why she things the influx of local brands to CTV could lead to a much longer tail for the medium. Guest: Pooja MidhaHost: Mike ShieldsSponsored by: Comcast AdvertisingProduced by: Fresh Take

Corey & Gordon hear a rumbling in the pipeline for OTT sales and turn to the "Superwoman of OTT," Pooja Midha, for her perspective. Midha, the EVP and GM at Comcast's advertising division, Effectv, unveils new research that leads her to be "extremely bullish" on OTT.

Todd Porch is the President of Strategus, the leading Connected TV/Over-the-Top managed service provider recognized on the Inc. 5000 list as one of the fastest-growing companies in the US for five consecutive years. As an innovation leader in data-driven CTV advertising, Strategus provides a full suite of managed services, including attribution, targeting, optimization, reporting, and analysis. Todd is a senior executive with proven results in leading businesses at all levels of growth. He has worked at well-known organizations, including Effectv, Comcast Technology Solutions, Yahoo!, and Sprint. Currently, he serves as an Adjunct Professor at the University of Denver in the Executive MBA Program, teaching strategy and leadership. In this episode… Do you need help with the ROI of your advertisements? What's the best channel to leverage, and where can you get the support you need to reach the right audience?  Almost every household has a TV. According to digital media executive Todd Porch, marketers should leverage this medium to advertise their brands. He recommends partnering with experts who can help them navigate the complex over-the-top and connected TV ecosystem and drive campaign strategy, efficiency, and performance. In this inspiring episode of the Inspired Insider Podcast, Dr. Jeremy Weisz welcomes Todd Porch, President of Strategus, to discuss how they help marketers with OTT/CTV advertising. Todd talks about Strategus and what it does, a case study of how it helps its clients, how it does targeting from a radio and TV perspective, and its growth strategies.

128. Pooja Midha - Giving and Creating Opportunities for Others “It is about giving and creating opportunity for others, and that opportunity can come through the literal opportunity you give them, it could come through the feedback that you give them…the context that you give them…,the kindness you give them…that unleashes their greatness. All those things are about giving and creating opportunities for others.” - Pooja Midha Guest Bio: Pooja Midha serves as Executive Vice President and General Manager for Effectv, the advertising sales division of Comcast Cable.  In this position, she oversees the company P&L and a national team spanning all sales and sales development, operations, technology, product, data innovation and insights, and customer experience. Pooja is also responsible for driving growth in addressable, multi-screen and audience-based advertising.  Pooja was formerly chief growth officer for Comcast Advertising. In that role, she led global marketing across the division, which includes FreeWheel, a global technology platform for the TV advertising industry, and Effectv, as well as Effectv's sales development function. In addition to strengthening each unit's brand and differentiated value, she worked with the leadership team to enhance the company's products and solutions within a shifting, multi-screen landscape, emphasizing data and customer value.  She brings more than 20 years of experience in the media and advertising sector, with a track record of transforming businesses; creating new and innovative models; developing brands, partnerships and talent; and exceeding revenue goals.  Previously, Pooja served as president of advertising technology company true[X]. There, she was credited with leading the company through two acquisitions while also exceeding business goals, expanding its industry leading product suite, and growing true[X]'s advertiser, premium publisher and technology partnerships.  Prior to joining true[X], Pooja was senior vice president, digital ad sales and operations for the ABC Television Network. In this role, she created and led the network's digital sales vision and managed its digital sales, planning, and operations teams. Pooja and her team also spearheaded the development of several new video offerings, including programmatic and addressable advertising, major platform partnerships and new products around social, custom ads and branded content.  Before joining ABC, Pooja held a variety of senior sales and marketing roles at ViacomCBS (now Paramount), in both a domestic and global capacity, including positions at MTV Networks, MTV Networks International and Nickelodeon. She started her career in ad sales at Dow Jones & Company.  Pooja has spoken at several major industry conferences, including Cannes Lions and Advertising Week. Adweek named her a 2016 “Young Influencer,” Cynopsis spotlighted Pooja as one of its 2017 “Top Women in Digital: Industry Leader,” Broadcasting & Cable recognized her as a 2021 “Wonder Woman” and Multichannel News honored her as a “Woman to Watch” in 2019 and a “Wonder Woman in Streaming” in 2021. She is also a recipient of the IAB's 2018 Sales & Service Excellence Awards and ANA Business Marketing's “Communicator of the Year” 2022.  A noted industry thought leader, Pooja has been quoted and featured in several major media outlets, such as The New York Times, Advertising Age, Adweek, AdExchanger, Beet.TV, Variety and more.  She holds a Bachelor of Arts in International Business and Psychology from Lehigh University and a Master of Business Administration from Columbia Business School. Pooja also completed the National Association of Multi-Ethnicity in Communications (NAMIC) Executive Leadership Development Program from UCLA's Anderson School of Management. A mother of two, she resides with her family in New York.  R.O.G. Takeaway Tips: Explain the why behind an assignment, feedback, projects, initiatives  Be clear, honest, and fair with your feedback Ask people what they think to encourage them to share their ideas  Don't assume you know everything Give and create exposure opportunities for others Listen and ask quality questions Make sure there are seats at the table or expand the table Unleash greatness Resources: Pooja Midha on Instagram (@missmidha) Pooja Midha Speaker Profile — MCN Wonder Women 2021 "Pooja Midha Joins Comcast Advertising, Following Her "North Star" to TV Transformation" from BeetTV "Navigating Your Career in the Evolving Media Industry" by Pooja Midha "Pooja Midha To Oversee Comcast's Effectv Ad-Sales Unit" by Brian Steinberg Coming Next: Episode 129, Building Bridges Coaching Tips for Generous Leaders with Shannon Cassidy. Credits: Pooja Midha, Sheep Jam Productions, Host Shannon Cassidy, Bridge Between, Inc.

One of the best parts of interviewing black women entrepreneurs is the wisdom they share and getting to apply those gems in my own world and share it with all of you. We're taking a look back on the best of Side Hustle Pro in 2022. From women expanding their businesses into every Target in America, to women inspiring Beyoncé and Kerry Washington, we had some exciting guests this year! Tune in to find out who was dropping that Side Hustle knowledge.  Check out this episode and others on Apple Podcasts, Spotify, and YouTube  This episode is brought to you by:  HubSpot Podcast Network- The audio destination for business professionals with content designed to help you listen, learn, and grow. Listen to Side Hustle Pro and more shows on the HubSpot Podcast Network, at https://www.hubspot.com/podcastnetwork.  Comcast RISE is one of the best opportunities for small business owners! It is a multi-year, multi-faceted initiative designed to help strengthen small businesses owned by women of color and people of color. To date, Comcast RISE has helped over 9,500 small businesses across the U.S. with marketing, media, or technology upgrades FOR FREE—and your business could be next!  Qualifying businesses can apply to receive consulting, media and creative production services from Effectv, the advertising sales division of Comcast Cable, or technology upgrades from Comcast Business. Plus even winners can apply again for a different grant! Go to sidehustlepro.co/comcastrise to learn more and apply. Links mentioned in this episode Erika Chambers SHP Episode: https://www.youtube.com/watch?v=oK5X8zomasY  Janae Marks SHP Episode: https://www.youtube.com/watch?v=SsQgjebRyjQ&t=1s  Gia Peppers SHP Episode: https://www.youtube.com/watch?v=Xmt_4B2hdSg  Desiree Verdejo SHP Episode:https://www.youtube.com/watch?v=H6t9wcMKLAc  Monique Little SHP Episode: https://www.youtube.com/watch?v=VrENJfAdTgI  Lola Banjo SHP Episode: https://www.youtube.com/watch?v=WtahWQahfVQ  Rana Campbell SHP Episode: https://www.youtube.com/watch?v=tFwbUYV9CrI  Renae Bluitt SHP Episode: https://www.youtube.com/watch?v=9e0J6DKddL0  Shontay Lundy SHP Episode: https://www.youtube.com/watch?v=GMR9okctpvA  DeNeitra Burnett SHP Episode: https://www.youtube.com/watch?v=V5_G6FUyBQw  Wilglory Tanjong SHP Episode: https://www.youtube.com/watch?v=dPvAbVVwxPQ&t=1s  Codie Elaine Oliver SHP Episode: https://www.youtube.com/watch?v=B_lclY0g0-0&t=54s  Felicia Jackson SHP Episode: https://www.youtube.com/watch?v=S9Gszg992uQ  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you're looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Side Hustle Pro Holiday Gift Guide Get the FREE downloadable Holiday Gift Guide featuring over 50 Black women owned businesses, find it here: https://www.sidehustlepro.co/black-woman-owned-business-guide/  Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro

Unique among our Legends, Andrea's career has crossed back and forth between leading sales teams and research teams across a career that has seen her leadership across ESPN, Vevo, Comcast Spotlight (now Effectv) and now Warner Bros Discovery.  Andrea shares many of the secrets she has discovered in her truly adventurous career.

This week I'm walking you down the winding path I took to get Side Hustle Pro to where it is today. Starting in the corporate world at companies like NPR and Google, it took me several years and several career experiences to realize that I was meant for entrepreneurship. Once I decided to be my own boss, I had to develop a whole new set of skills.  In this episode, I'm giving you the inside look into: How and why I decided to quit my job and become a full time entrepreneur  Why I went back to school to get my MBA, and still continue to take courses, read, and seek out mentors to develop my business skills  The honest reality of entrepreneurship and how I've navigated it's pros and cons Check out this episode and others on Apple Podcasts, Spotify, and YouTube  This episode is brought to you by:  HubSpot Podcast Network- The audio destination for business professionals with content designed to help you listen, learn, and grow. Listen to Side Hustle Pro and more shows on the HubSpot Podcast Network, at https://www.hubspot.com/podcastnetwork.  Comcast RISE is one of the best opportunities for small business owners! It is a multi-year, multi-faceted initiative designed to help strengthen small businesses owned by women of color and people of color. To date, Comcast RISE has helped over 9,500 small businesses across the U.S. with marketing, media, or technology upgrades FOR FREE—and your business could be next!  Qualifying businesses can apply to receive consulting, media and creative production services from Effectv, the advertising sales division of Comcast Cable, or technology upgrades from Comcast Business. Plus even winners can apply again for a different grant! Go to sidehustlepro.co/comcastrise to learn more and apply. Links mentioned in this episode My First Website: https://cailakspeaks.com/ Course From Scratch: https://danielleleslie.teachable.com/p/coursefromscratch  Podcast Moguls: https://www.sidehustlepro.co/podcast-moguls/  Tolu Garcia SHP Episode: https://www.youtube.com/watch?v=AlyGjNJ0QD0&t=1s Shonitria Anthony SHP Episode: https://www.youtube.com/watch?v=bMqK3rhuVwY  Atlantic Article- A Profession Is Not a Personality: https://www.theatlantic.com/family/archive/2021/09/self-objectification-work/620246/ We Should All Be Millionaires Book: https://helloseven.co/the-book/  Most Used SHP Resources: https://stripe.com/, https://www.canva.com/, https://quickbooks.intuit.com/, https://www.freshbooks.com/  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Check out this episode and others on Apple Podcasts, Spotify, and YouTube  Announcements Join our Facebook Community If you're looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Side Hustle Pro Holiday Gift Guide Get the FREE downloadable Holiday Gift Guide featuring over 50 Black women owned businesses, find it here: https://www.sidehustlepro.co/black-woman-owned-business-guide/  Guest Social Media Info Side Hustle Pro – @sidehustlepro NicailaTV: https://www.instagram.com/nicailatv/  #SideHustlePro

On today's SBAM Weekly Podcast, Michael Rogers talks with Kelly Linn, Senior Manager Measurement & Insights for Effectv, the advertising sales division of Comcast Cable. Effectv recently released a report filled with data that small businesses can use to optimize their advertising campaigns. Download the report here: https://www.effectv.com/insights/research-reports/tv-viewership-report-1h-2022/ The Small Business Association of Michigan is the only statewide and state-based association that focuses solely on serving the needs of Michigan's small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We're located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own.  Our 30,000+ members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from www.jukedeck.com)

You've done your research, gathered your materials and are ready to launch your side hustle. Now what? Keep GOING. This is the time to reevaluate, regroup, and dig deeper. A lot of side hustlers who get to this point will start to lose the spark they had when they first started. In episode 319, I'm giving you the tips to keep that same energy and build your side hustle into a sustainable business.  Tips shared include: How to affirm yourself to build confidence  The next steps to stay on track with your goals How to continue to find inspiration  I'm also hosting a live Side Hustle Bootcamp next week. Whether you've started your side hustle or are still trying to get it off the ground, this challenge is designed to help you get out of your head and into action. Go to sidehustlepro.co/bootcamp to sign up! Check out this episode and others on Apple Podcasts, Spotify, and YouTube  This episode is brought to you by: Comcast RISE is one of the best opportunities for small business owners! It is a multi-year, multi-faceted initiative designed to help strengthen small businesses owned by women of color and people of color. To date, Comcast RISE has helped over 9,500 small businesses across the U.S. with marketing, media, or technology upgrades FOR FREE—and your business could be next!  Qualifying businesses can apply to receive consulting, media and creative production services from Effectv, the advertising sales division of Comcast Cable, or technology upgrades from Comcast Business. Plus even winners can apply again for a different grant! Go to sidehustlepro.co/comcastrise to learn more and apply. The Side Hustle Pro Bootcamp I'm hosting a live Side Hustle Bootcamp next week. Whether you've started your side hustle or are still trying to get it off the ground, this challenge is designed to help you get out of your head and into action. Go to sidehustlepro.co/bootcamp to sign up! ShopifySign up for a FREE trial at shopify.com/hustlepro to start selling online today. Check out this episode and others on Apple Podcasts, Spotify, and YouTube  Links mentioned in this episode My Old Blog  Wordpress Theme Detector Side Hustle Pro Bootcamp Podcast Moguls Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you're looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro

Our elders weren't wrong when they said “You'll never know until you try”, okay! When starting your side hustle, all the research in the world can't compare to actually launching and testing it out. This may feel like the hardest part, but don't let perfectionism get in the way. You've already done all the prep work, now it's time to see the fruit of your labors. In episode 318, you'll learn the steps needed to launch the side hustle of your dreams. This is part three of the Side Hustle Pro Bootcamp series, where I teach you how to start your side hustle.  In the episode we discuss: How to put yourself out there and get your side hustle recognized as a brand What platforms you'll need to set up  How to be brave and just start  The Side Hustle Bootcamp is designed to help busy, multi-passionate professionals just like you discover your perfect side hustle and get it up and running. Join us over at sidehustlepro.co/bootcamp Check out this episode and others on Apple Podcasts, Spotify, and YouTube  This episode is brought to you by: Comcast RISE is one of the best opportunities for small business owners! It is a multi-year, multi-faceted initiative designed to help strengthen small businesses owned by women of color and people of color. To date, Comcast RISE has helped over 9,500 small businesses across the U.S. with marketing, media, or technology upgrades FOR FREE—and your business could be next!  Qualifying businesses can apply to receive consulting, media and creative production services from Effectv, the advertising sales division of Comcast Cable, or technology upgrades from Comcast Business. Plus even winners can apply again for a different grant! Go to sidehustlepro.co/comcastrise to learn more and apply. Links mentioned in this episode My Old Blog  Wordpress Theme Detector Side Hustle Pro Bootcamp Podcast Moguls Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you're looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro 

So, you've figured out the side hustle you want to pursue. Now what's the next step? Hint: It's finding your audience.I'm not talking about just anyone who might come across your side hustle, I'm talking about the specific person who needs and wants what you're offering! It's time to get creative and identify who it is you're talking to, and I've got a roadmap to help you do so. This episode is part two of the Side Hustle Pro Bootcamp series, where I teach you how to start your side hustle.  In this episode we discuss: How to identify your customer/audience by understanding their habits The benefits of getting hyper-specific in your research  How to reach out to the customer you identify as your target audience  This episode is brought to you by: Comcast RISE is one of the best opportunities for small business owners! It is a multi-year, multi-faceted initiative designed to help strengthen small businesses owned by women of color and people of color. To date, Comcast RISE has helped over 9,500 small businesses across the U.S. with marketing, media, or technology upgrades FOR FREE—and your business could be next!  Qualifying businesses can apply to receive consulting, media and creative production services from Effectv, the advertising sales division of Comcast Cable, or technology upgrades from Comcast Business. Plus even winners can apply again for a different grant! Go to sidehustlepro.co/comcastrise to learn more and apply. The Side Hustle Pro Bootcamp The Side Hustle Bootcamp is designed to help busy, multi-passionate professionals just like you discover your perfect side hustle and get it up and running. Join the FREE Side Hustle Pro Bootcamp to get weekly live sessions with me, plus weekly check in emails, accountability inside of the Side Hustle Pro Facebook community, and a recap guide at the end of the bootcamp! Join here: sidehustlepro.co/bootcamp Check out this episode and others on Apple Podcasts, Spotify, and YouTube  Links mentioned in this episode Side Hustle Pro Bootcamp Podcast Moguls  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you're looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro 

Check out upcoming DigiMarCon Digital Marketing, Media and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

Some people have seen it from both sides.Anthony Jingoli of Effectv is one of them. When he started working for Comcast over 20 years ago, cable television was the disrupter. But then as digital and streaming exploded, cable TV was the one being disrupted. Now, through changing the perspective and evolving, television advertising is moving back to the disrupter spot. Today's interview covers targeting specific segments, audiences and geography, the power of a story based brand, and continuing to learn from those around you.What we talk about in this episode:0:00 Intro with Michael Cirillo, Paul J Daly and Kyle Mountsier.4:12 Anthony, a Philly native, shares the one thing he would tell people coming to ASOTU CON to go out of their way to experience while in town.9:08 Having worked in television for over 20 years, Anthony has seen cable go from being a disruptor in the advertising industry to the one being disrupted. He talks about how Comcast has had to learn to adapt with the digital explosion.15:03 Although the method of delivery has changed, advertising hasn't. At its core, it's still about storytelling.“It's sight, sound, motion, you're telling a story. And that doesn't change, and you're using video to tell the story. Now, there's much more sophisticated ways to target that story to different audiences. But good storytelling is good storytelling, a good show produced in 1980, for broadcast TV is still a good show, it still, you know, tells great stories.”20:53 Anthony preaches the power of advertising to tell the story of your brand, not just to sell cars. He shares some of the ways that dealers are doing that in today's market.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Video advertising, both on and offline, is the most effective brand-building reach medium, yet through challenges with data, fragmentation, and fraud activity, among other considerations, it can be difficult to simplify how to approach building a successful video strategy. Join Effectv to discuss the 5 important steps to build a data-driven video strategy.Check out upcoming DigiMarCon Digital Marketing, Media and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

Welcome back to Season 2, Episode 152 of the Asian Hustle Network Podcast! We are very excited to have Carey Lai on this week's show. We interview Asian entrepreneurs around the world to amplify their voices and empower Asians to pursue their dreams and goals. We believe that each person has a message and a unique story from their entrepreneurial journey that they can share with all of us. Check us out on Anchor, iTunes, Stitcher, Google Play Music, TuneIn, Spotify, and more. If you enjoyed this episode, please subscribe and leave us a positive 5-star review. This is our opportunity to use the voices of the Asian community and share these incredible stories with the world. We release a new episode every Wednesday and Saturday, so stay tuned! Carey Lai is a Founding Member and Managing Director at Conductive Ventures with $450M in AUM focused on investments in the areas of software, hardware, technology-enabled services, and blockchain. Carey has over 18 years of venture capital and technology experience. Prior to Conductive Ventures, Carey spent over four years investing at Intel Capital focused on Internet and enterprise software companies. His portfolio included 500Friends (acquired by Dentsu), Box (BOX), BrightEdge, Gigya (acquired by SAP), Kabam (acquired by Netmarble), Nexmo (acquired by Vonage), Onefinestay (acquired by AccorHotels), Sprinklr (CXM), and SweetLabs. Prior to Intel Capital, Carey worked at Institutional Venture Partners (IVP) where he focused on rapidly growing later-stage and growth-equity investments in Internet & enterprise software companies. He actively worked with the following IVP portfolio companies: ArcSight (ARST), At Road (ARDI), Business.com (DEXO), Concur (CNQR), Cortina Systems (acquired by Inphi), Danger (MSFT), Data Domain (EMC), Mobile365 (SAP), SuccessFactors (SFSF), Synchronoss (SNCR) and Yodlee (YDLE). Carey also worked in the Technology Investment Banking Group at Bank of America Merrill Lynch as an Investment Banking Analyst focused on the software and financial technology sectors. His transaction experience included offerings for some of the leading technology companies in the world, including Blackbaud Software (BLKB), Computer Associates (CA), Hewlett Packard (HPQ), and Sungard Data Systems (SDS), and Tibco Software (TIBX). Earlier in his career, Carey worked at eBay in Business Development. Carey has an M.B.A. from the Wharton School of Business at the University of Pennsylvania. He also graduated with a B.A. in International Economics from the University of California Los Angeles. Asian Hustle Network knows how important it is for small business owners to have access to tools and resources that help them thrive, which is why we have partnered with Comcast RISE, a multi-year, multi-faceted initiative launched in October 2020 to help strengthen small businesses hit hard by COVID-19 with FREE services! They have already provided nearly 8,000 POC- and Female-owned small businesses - and yours could be next! Qualifying businesses can apply to receive consulting, media and creative production services from Effectv, the advertising sales division of Comcast Cable, or technology upgrades from Comcast Business. Comcast RISE is now accepting applications from people of color-owned or women-owned, small businesses. Learn more and apply at bit.ly/RISEQ1_Podcast_AHN and share with all your fellow business owners. To stay connected within the AHN community, please join our AHN directory: bit.ly/AHNDirectory --- Support this podcast: https://anchor.fm/asianhustlenetwork/support

On today's SBAM Weekly Podcast, Michael Rogers talks with Bob Allen, Director of Sales – Detroit for Effectv, to learn more about Comcast RISE (https://www.comcastrise.com). Businesses in Detroit, Hamtramck and Highland Park with fewer than 25 employees will have the opportunity, starting June 1, to apply for grants, marketing consultations, media placements, commercial creative services, or technology services from Effectv and Comcast Business.  The Small Business Association of Michigan is the only statewide and state-based association that focuses solely on serving the needs of Michigan's small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We're located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own.  Our 30.000+ members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from www.jukedeck.com)

Join me as I sit down with Brendan Jackson from Effectv to discuss the latest in video marketing strategies for #autodealers. If you have been confused about CTV, OTT, Streaming video terminology,. targeting, and measurement you should tune in today. 

Comcast today announced it will award $1 million in grants to 100 small businesses owned by women and people of color, including Black, Indigenous, Hispanic, and Asian American owners, among others, in Allegheny County. Eligible businesses can access and submit applications at www.comcastrise.com from June 1-14. Pittsburgh is one of five locations, including Atlanta, Detroit, Philadelphia, and Twin Cities, that was selected to award a $10,000 grant to 100 local businesses from the Comcast RISE Investment Fund, for a total of $5 million across 500 businesses. This will bring to $16 million the amount awarded since the inception of the Investment Fund. The first round of the Comcast RISE Investment Fund, announced in April of 2021, provided $5 million in grants to 500 small businesses owned by people of color in five cities: Philadelphia/Chester, Houston, Atlanta, Chicago and Detroit. Round two was announced in September of 2021, providing $6 million in grants to 600 small businesses in six locations: Miami, Houston, Oakland, Seattle, the Twin Cities, and Washington, D.C. To help drive awareness about round three of the program and provide additional support, training, and mentorship, Comcast has also awarded support to Neighborhood Allies, the Mon Valley Initiative and the University of Pittsburgh Institute for Entrepreneurial Excellence. Recipients will be announced later this summer. The monetary grants made through the Investment Fund complement the ongoing Comcast RISE core program, which has provided more than $50 million in technology and marketing resources to more than 8,000 entrepreneurs nationwide since RISE began in November of 2020. These resources, which have gone to 19 businesses in Western PA, include a TV campaign; production of a TV commercial or consulting services from Effectv, the advertising sales division of Comcast Cable; or computer equipment, internet, voice or cybersecurity from Comcast Business. Together, the Investment Fund and core program will support 13,000 small businesses owned by women and people of color, including Black, Indigenous, Hispanic, and Asian American owners, among others, by the end of 2022.   Comcast RISE, which stands for “Representation, Investment, Strength and Empowerment,” was formed to give small businesses owned by people of color, from bakeries and barber shops to childcare centers and cleaning services, the grants needed to not just survive, but thrive. In November 2021, Comcast RISE announced a major expansion to all women-owned businesses nationwide

Welcome back to Season 2, Episode 144 of the Asian Hustle Network Podcast! We are very excited to have Jessica Woo on this week's show. We interview Asian entrepreneurs around the world to amplify their voices and empower Asians to pursue their dreams and goals. We believe that each person has a message and a unique story from their entrepreneurial journey that they can share with all of us. Check us out on Anchor, iTunes, Stitcher, Google Play Music, TuneIn, Spotify, and more. If you enjoyed this episode, please subscribe and leave us a positive 5-star review. This is our opportunity to use the voices of the Asian community and share these incredible stories with the world. We release a new episode every Wednesday and Saturday, so stay tuned! Originally from LA's Koreatown but native to Las Vegas, a 35-year-old mother of three darling girls (Adeline 10, Maxine 8, and Olive 3), Jessica Woo, has recently seen massive success as a viral lifestyle content creator on TikTok for her creative and aesthetically magical short clips of assembling simple, yet strikingly beautiful DIY bento-style lunches with mom's unique, loving touch. After starting her TikTok account (@sulheejessica) in January 2020, Jessica has surpassed over 5 million followers eagerly watching and sharing her cooking and lunch videos mixed in with DIY, family fun, beauty, and lifestyle clips. Asian Hustle Network knows how important it is for small business owners to have access to tools and resources that help them thrive, which is why we have partnered with Comcast RISE, a multi-year, multi-faceted initiative launched in October 2020 to help strengthen small businesses hit hard by COVID-19 with FREE services! They have already provided nearly 8,000 POC- and Female-owned small businesses - and yours could be next! Qualifying businesses can apply to receive consulting, media and creative production services from Effectv, the advertising sales division of Comcast Cable, or technology upgrades from Comcast Business. Comcast RISE is now accepting applications from people of color-owned or women-owned, small businesses. Learn more and apply at bit.ly/RISEQ1_Podcast_AHN and share with all your fellow business owners. To stay connected within the AHN community, please join our AHN directory: bit.ly/AHNDirectory --- Support this podcast: https://anchor.fm/asianhustlenetwork/support

Jayzen is excited to welcome his friend, James Lavallee to the show! James is currently the Vice President of Global Marketing for The Trade Desk Dr. where he runs a team responsible for increasing global awareness and for positioning The Trade Desk as the programmatic leader and trusted partner for clients in the advertising ecosystem. James has had an incredible career in sales and television advertising across Discovery Networks, ESPN, Comcast and NBCUniversal. Early in his career, he took very deliberate steps to build and hone his personal brand, which has led to career breakthrough after career breakthrough. His experience, tips and advice are full of career wisdom that everyone can learn from. In celebration of Black History Month, be sure to check out the Lead With Your Brand Black Voices page that showcases the amazing career stories on the show from successful executives who happen to be black. Click over to LeadWithYourBrand.com/blackvoices for all of the insightful shows over our three seasons. Guest Bio James Lavallee Vice President, Global Marketing The Trade Desk With more than 20 years of experience in Advertising Sales Marketing, James joined The Trade Desk in September 2021 as the Vice President of Global Marketing. James runs a team responsible for increasing global awareness and for positioning The Trade Desk as the programmatic leader and trusted partner for clients in the advertising ecosystem. Most recently, James was Vice President of Integrated Marketing Solutions for Effectv (formerly Comcast Spotlight), the advertising sales division of Comcast Cable. In that role, he was responsible for creating and executing best-in-class revenue generating solutions, utilizing Comcast's creative/technical capabilities to deliver results for local, regional and enterprise clients. In November of 2020, James was named one of the Executive Leads for the Comcast RISE program. In this role, he developed and launched the overall strategy, branding, workflow and execution of the Comcast RISE program with a heavy focus on the Effectv awards that the program provides to BIPOC SMBs across the Comcast Footprint. In addition to the Comcast RISE program, he joined the Comcast DE&I Executive Council as the representative of the Comcast Advertising Division. Prior to joining Effectv, he held the position of Vice President, Portfolio Sales Marketing at NBCUniversal, overseeing the ad sales trade marketing efforts for NBC, USA, Syfy, WWE and Chiller networks. He also worked in Advertising Sales Marketing for Discovery Communications, VH1 and ESPN. James earned a B.A. at Tufts University in Boston and earned certificates in Sports Marketing and Advertising Sales and Marketing from New York University's School of Professional Studies. James and his family reside in Brooklyn, New York. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

With data and technology, the process of planning and driving a successful advertising campaign is something more and more advertisers are taking advantage of.  So the question to ask; is targeting accurate and should we trust the data providers?  Listen in on the conversation with Jenn Gill and Andy Lavender from Effectv.

James Rooke, General Manager of Effectv, joins Cross Screen Media CEO Michael Beach to share his thoughts on topics including how the industry should be approaching proof of performance, breaking down the silos between linear and digital, and the future of addressable TV, in our latest Screen Wars Thought Leader Interview.   Want the latest insights from around the video advertising industry? Subscribe to our weekly State of the Screens Newsletter here: https://content.crossscreen.media/sots-newsletter-signup

The global pandemic has sparked a new boom in the streaming world, forcing people to stay home and allowing for streaming platforms such as Netflix, Amazon Prime and Apple TV to gain millions of new subscribers in 2020. In this episode of Talking Marketing, Parna Sarkar-Basu, VP of Brand Marketing and Sponsorship sits down with Lisa Ahern, VP of Product Marketing at Effectv to discuss the ongoing “streaming wars” in the entertainment industry and why traditional TV is here to stay. Lisa also shares how her company was able to adapt to the pandemic and use data to understand how different audiences we consuming TV and streaming platforms once the pandemic struck, allowing for Effectv to effectively target audiences with the right content and ads at the right time.

In this episode Eric interviews Daniel Narsh from EffectV and discuss the 5 Key Benefits to TV advertising and how they will blow up your ROI.

This is Derek Miller, Speaking on Business. This past year, small businesses have been dealing with challenges from the pandemic to social unrest, and to help them, Comcast has offered its customers a new program called Comcast RISE. Deneiva Knight is here to share details. DENEIVA KNIGHT Independent small businesses are the backbone of our communities, and today, more than ever, many are struggling, including those owned by Black, Indigenous, and People of Color. We know that Comcast alone can't provide all the solutions, but we are deeply committed to playing a role in driving change. Through Comcast RISE, we aim to create sustainable impact and give meaningful support to the small businesses that are shaping our communities. According to the National Bureau of Economic Research, between February and April 2020, the number of active Black-owned businesses declined by 41%, Latinx-owned businesses declined by 32%, and Asian-owned businesses dropped by 25%, versus just 21% for the general population. Comcast RISE was created to invest in the success of these critical businesses by providing valuable and practical support. If your business qualifies, you'll have the opportunity to receive marketing consultations, media placements, commercial creative production services, or tech makeover from Effectv and Comcast Business. Comcast recently announced their first round of Comcast RISE recipients, which included five Utah small businesses. Your business could be next! DEREK MILLER We encourage all eligible businesses to apply at ComcastRISE.com. I'm Derek Miller with the Salt Lake Chamber, and this is Speaking on Business. Originally Aired: March 22, 2021.

Join Regional sales guru Lisa Cheek as she explains how Effectv (formerly Comcast Spotlight) puts your ads in front of the people you want.  From marketing, inventory and impressions, Lisa goes through a behind the scenes look as to how a company like this can spread your digital message.  www.effectv.com.