Podcasts about deep pocket monster

This week on the Journey to Launch podcast, I'm joined by Pat Flynn—digital entrepreneur, founder of Smart Passive Income, creator of Deep Pocket Monster, and author of Lean Learning: How to Achieve More by Learning Less. Pat shares how getting laid off from his dream job led to building a thriving online business, and how he's stayed grounded while growing multiple ventures across podcasting, YouTube, community building, and even Pokémon. We explore the benefits of learning less, how to manage growth without losing yourself, what it takes to trust others in your business, and how to keep things fun while building a life aligned with your values. In this episode we discuss: How a $19.99 PDF launched Pat's entrepreneurial career The mindset shift that helped him avoid burnout and delegate effectively Strategies to decide if an idea should be monetized or kept as a hobby What it means to build a business that truly fits the season of life you're in Why reflection, experimentation, and service are key to sustainable growth Check out the video to this episode on YouTube here: youtube.com/journeytolaunch Other Links Mentioned in episode:  Check out Pat's book, Lean Learning: How to Achieve More By Learning Less Listen to Pat's previous episode on the Journey to Launch Podcast, Building a Community, Using Entrepreneurship to Build Personal Wealth & Scaling a Business  Join the Journey to Launch Book Club to dive deeper into financial freedom with guided discussions and resources here! Get your copy of my book: Your Journey To Financial Freedom! Join The Weekly Newsletter List to get updates, deals & more! Leave Your Journey To Financial Freedom a review! Get The Budget Bootcamp Check out my personal website here. Leave me a voicemail– Leave me a question on the Journey To Launch voicemail and have it answered on the podcast! YNAB –  Start managing your money and budgeting so that you can reach your financial dreams. Sign up for a free 34 days trial of YNAB, my go-to budgeting app by using my referral link. What stage of the financial journey are you on? Are you working on financial stability or work flexibility? Find out with this free assessment and get a curated list of the 10 next best episodes for you to listen to depending on your stage. Check it out here! Connect with Pat Flynn: PatFlynn.com SmartPassiveIncome.com Instagram:@PatFlynn Twitter:@PatFlynn Connect with me: Instagram: @Journeytolaunch Twitter: @JourneyToLaunch Facebook: @Journey To Launch Join the Private Facebook Group Join the Waitlist for My FI Course Get The Free Jumpstart Guide

What holds us back from doing new things? The answer is often learning — there's too much information to absorb, and we get stuck trying to consume it all. Pat Flynn has a different model. He's the creator of Smart Passive Income and the YouTube channel Deep Pocket Monster, and has developed a framework he calls Lean Learning. (It's also the name of his new book.) It's a way to learn information faster, and discard what isn't necessary. It's helped him launch new products, reach millions on YouTube, and stay focused while scaling. This episode will help you build a system for learning only what drives results. Learn more about your ad choices. Visit megaphone.fm/adchoices

Pat Flynn went from getting laid off in 2008... to building a seven-figure YouTube business, selling out Pokémon conventions, and leading a legacy entrepreneurship brand (Smart Passive Income). In this episode, we talk about reinvention, raising kids, chasing relevance,  and how he built Deep Pocket Monster into a viral brand with 3 billion+ views. You'll love this one if you've ever pivoted careers, tried to balance family with ambition, or just want to geek out on business and storytelling.

#864 Most people get this wrong. In fact, I also missed this crucial content hack for years. When I finally figured it out, everything changed. How's that for a hook? If your posts, podcasts, videos, or emails aren't converting, I won't make you wait to find out more. Here's the tip. Whatever you're creating, start with the title. This is the first thing people see, often determining whether they give your content a chance. A catchy title won't just get you more clicks. This shift in the process will also inspire you to create in new ways and come up with next-level ideas that have the potential to go viral. Listen in on today's episode to hear an example of how I'm using this trick on my Pokémon YouTube channel for big results. I'll also share ten powerful title frameworks to teach how to grab attention and engage your ideal audience. Listen in! Show notes and more at SmartPassiveIncome.com/session864.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#863 Are you struggling to stand out as a creator and entrepreneur? If you're dealing with this, it might be because you're falling into the information trap. You're sharing valuable knowledge but not packaging it the right way. Essentially, you're missing the "gift wrapping" that grabs people's attention. So, what is the powerful skill that can make or break your success online? The answer is one I talk about all the time—storytelling. Stories communicate your values and inspire action. They get your audience to click, engage, and transform. That's why I want to walk you through the step-by-step framework of crafting compelling narratives based on your origin, obstacles, vision, or insights. You'll understand how to leverage the hero's journey structure in the creator and entrepreneur spaces to build a loyal following. Tune in because these skills are vital for anyone looking to stand out online! Show notes and more at SmartPassiveIncome.com/session863.***Today's episode is brought to you by Incogni. Reduce the volume of spam calls and emails, and lower your risk of identity theft with Incogni. For being a listener of this show, you'll receive 60% off an annual plan, using the exclusive promo code smartpassive. Go to https://incogni.com/smartpassive.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week, I talk with Pat Flynn, a legend in the creator economy and founder of Smart Passive Income. Pat's journey began in 2008 when he was laid off as an architect during the recession. Since then, he's built an online empire by experimenting with niche projects and side hustles, teaching modern, effective principles to entrepreneurs worldwide. We dive deep into his journey—from building Smart Passive Income to leading with empathy and authenticity. Pat shares how he turned his love of Pokémon cards into a million-subscriber YouTube channel, Deep Pocket Monster, and how hobbies and family keep him grounded and inspired. This conversation is personal, insightful, and packed with actionable lessons for entrepreneurs, creators, and anyone wanting to build a meaningful career while staying true to your values. Let's get to it! In this episode: (00:00) - Intro (02:58) - Kayak bass fishing tournaments? (10:50) - The importance of getting outside regularly (14:38) - The hardest part of Pat's lifestyle change (21:38) - Parenting and dealing with negativity online (38:08) - How Pat built his career around family (41:26) - Being present with family (43:54) - Involving family in business (46:18) - How Pat created open communication with his children (49:24) - Standing out and embracing uniqueness (55:33) - Pat on losing his first architecture job (59:13) - The journey to online business (01:02:56) - Launching the first online product (01:08:29) - Learning from mistakes and moving forward (01:10:00) - Embracing just-in-time learning (01:12:39) - Overcoming the inner conflict of perfectionism (01:16:18) - The importance of mentorship (01:17:23) - Hiring a Fortnite coach (01:18:13) - Triathlon Training with Jeff McMahon (01:18:58) - The art of asking for help (01:21:47) - Embracing consistency and iteration (01:22:29) - Mastering storytelling and content creation (01:30:33) - Building relationships with an audience (01:37:49) - Finding success by making content community-driven (01:41:08) - Teaching by example vs telling people what they should do (01:45:23) - Pat's beautiful future (01:46:46) - Who Pat is becoming Get full show notes and links at https://GoodWorkShow.com. Watch the episode on YouTube: https://www.youtube.com/@barrettabrooks.

Generate high-quality leads from a podcast each month: https://voics.kit.com/qualified-leadsNot many people know this, but Pat Flynn is the reason I started my podcast.Back in 2020, I was broke, clueless, and desperate for a way out, I bought a $60 microphone. That mic? It came from an affiliate link on Pat Flynn's website.I binged watched every piece of content Pat had:How to start a podcastThe best mics and softwareEditing tools I'd never used beforeFast forward to 2025, and I just recorded episode 258 of my podcast—with Pat Flynn himself.In this episode, Pat shares the lessons, failures, and surprises from 15 years of building online businesses—including generating over $10M in revenue.We talk about:How he built and grew Deep Pocket Monster to 1M subscribersThe importance of emotional connection in your contentWhy small, vibrant communities are the future of businessThe reality of staying relevant in a changing landscapeIs it blind luck? Or the compounding effect of 15 years in the game?Pat breaks it all down.If you're building a content business or just starting out, this is an episode you can't miss.Check out Pat's YouTube: https://www.youtube.com/@patflynn/My Socials:Instagram - https://www.instagram.com/darrenlee.ksLinkedIn - https://www.linkedin.com/in/darren-lee1(00:00) Preview(00:30) Importance of Serving Your Audience(03:03) How to Create Raving Fans(07:02) The Power of Consistency and Experimentation(12:38) Will AI Take Over Online Media?(17:56) Why Video Podcasts Do Better (19:13) The Benefits of Podcasting(23:19) Pat Flynn's Short-Form Content Strategies(28:29) Short Form vs Long-Form Content(34:02) The Art of Storytelling and Emotional Engagement(36:39) Building Community (39:17) Starting as a Newcomer in a Niche(42:03) Understanding People and Building Loyalty(45:57) Transitioning to Community-Based Learning(51:52) Investing in Startups(59:18) How to Get Sponsorships and Build Relationships(01:02:01) The Importance of ThumbnailsSupport the show

#846 Building a strong connection with your followers means showing them you care, even when things go wrong. That's why doing what feels right is part of my DNA in business. It might be difficult or cost time and money, but owning up to mistakes and going the extra mile to fix them makes all the difference! In today's episode, I share a story about a partnership with a company that resulted in four unhappy customers. That's unacceptable when the trust I've built is on the line. Listen in because you'll hear how I worked with Whatnot, the live shopping service I was streaming on for my Deep Pocket Monster audience, to make up for this error. This is about taking responsibility and learning from mistakes to make anyone affected by them feel heard and valued. Navigating these situations can be tricky, though. Tune in to hear about my approach! Show notes and more at SmartPassiveIncome.com/session846.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#820 As you're giving out your knowledge online, does the presentation around it reflect the value you're offering? This is important because the "gift wrapping" around your content can help you level up fast. On YouTube, for instance, we often hear that the title and thumbnail are vital for your success. It's so important that I even hired a thumbnail guy, Jonathan Sippel, for Deep Pocket Monster! Another example is the jingle I use on my new Shorts channel. If you've listened to last week's episode, you know I'm already seeing massive numbers and earning thousands of dollars after only doing short-form content for a little over a month. These are the same type of videos I see plenty of other creators doing. The difference? My focus on presentation helps me stand out from the crowd. Listen in because you can apply this strategy of going the extra mile on packaging to anything! Show notes and more at SmartPassiveIncome.com/session820.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#818 I did it this time. I finally cracked the code on Shorts and boiled my approach down to a simple formula. A month after starting from scratch, I'm only putting in fifteen minutes of work per day and getting millions of views! With a fresh understanding of what viewers want, my results are huge! In fact, I already have over 100K subscribers and am eligible for monetization on YouTube. You know I love Pokémon, so I started a new channel in the niche for this experiment at Short Pocket Monster. With no promotion, I published videos daily and let the algorithm do its magic. So why am I seeing such massive numbers this time? It turns out, the key is creating bingeable content. Listen in on today's episode to hear exactly what I'm doing and how you can replicate my success! Show notes and more at SmartPassiveIncome.com/session818.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#781 Techno-optimists or not, we can't ignore the AI-powered tools already changing how people work and create. So, what can you do to make yourself and your services irreplaceable? In this episode, we have an honest conversation about the future of audio content. As we look at how voice cloning is already affecting creators and artists, we share both rosy and realistic predictions for where things are going. Joining me are Mike and Izabela Russell from Music Radio Creative. [affiliate link] I use their audio agency for everything from podcast editing to original songs about Pokémon for Deep Pocket Monster! Mike and Izabela reveal how they leverage free educational content, Shopify, affiliate marketing, and relationships with hundreds of artists and audio engineers to grow and run their massive business. I also know their tips for staying profitable in the Age of AI will be a wake-up call for some and a game-changer for others. Enjoy! Show notes and more at SmartPassiveIncome.com/session781.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#780 Many creators and entrepreneurs play it safe. Here's the thing, though. That's actually a dangerous mindset to have if you want to see your brand grow. So how do you take the kinds of risks that lead to massive rewards? For the last year, we've all been talking about the incredible 10x is Easier than 2x by Dan Sullivan and Dr. Benjamin Hardy. I've also been applying this perspective to SPI and Deep Pocket Monster, my Pokémon YouTube channel, and the results have been game-changing! So what are the key principles that have stuck with me after reading this book? How do you leverage and set ambitious goals to 10x your growth? When does it make sense to focus on incremental improvements instead? I cover all of this in today's deep dive into one of the most influential books of the last few years. Show notes and more at SmartPassiveIncome.com/session780.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Pat Flynn and Eric Siu share key insights for entrepreneurial success, emphasizing storytelling, overcoming comparison, and building community. They highlight the evolution of income reports and the importance of delegation in scaling businesses. Their wisdom extends to parenting as entrepreneurs, emphasizing patience and continuous learning.   Watch the full interview here: https://youtu.be/Fcq5V2D-euI   TIME-STAMPED SHOW NOTES: (00:00) Introduction and deep pocket monster (02:22) Card party events (03:49) The fallacy of view chasing (06:28) Creating a community experience (09:31) Growing the event and world records (13:04) The cost and value of events (21:35) The power of long-form content   Don't forget to help us grow by subscribing and liking on YouTube! Check out more of Eric's content (Leveling UP YT) and Neil's videos (Neil Patel YT)   Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain

Pat Flynn and Eric Siu share key insights for entrepreneurial success, emphasizing storytelling, overcoming comparison, and building community. They highlight the evolution of income reports and the importance of delegation in scaling businesses. Their wisdom extends to parenting as entrepreneurs, emphasizing patience and continuous learning. Watch the full interview here: https://youtu.be/Fcq5V2D-euI  TIME-STAMPED SHOW NOTES: (00:00) Introduction and deep pocket monster (02:22) Card party events (03:49) The fallacy of view chasing (06:28) Creating a community experience (09:31) Growing the event and world records (13:04) The cost and value of events (21:35) The power of long-form content (25:56) Gamifying the content experience (33:59) Building a story bank (38:38) The dangers of comparison and self-reflection (41:24) Overcoming scarcity mindset and taking risks (45:16) The success of the SwitchPod (51:56) The power of mastermind groups (56:02) Balancing time and priorities (58:25) Transitioning to community-powered courses (1:04:00) The benefits of community and recurring revenue (1:13:46) Driving webinar attendance through YouTube (1:17:57) The evolution of sharing income reports (1:19:21) Transitioning from income reports to case studies (1:20:12) The shift to a case study-based approach (1:21:38) Generating revenue from books and courses (1:24:58) The acquisition of Winning Edits (1:26:53) Creating partnerships and building a community (1:27:21) Equity and partnerships in business (1:29:12) The concept of Commander's Intent (1:30:09) Finding the balance between micromanaging and trust (1:31:06) Considering a rebrand for Smart Passive Income (1:34:53) The power of affiliate marketing (1:35:42) The importance of aligning affiliate products with audience goals (1:37:37) The value of advisors and partnerships (1:38:36) The importance of selectivity in speaking engagements (1:39:37) Parenting as an entrepreneur (1:51:52) Staying patient and focusing on the long game Don't forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed   Connect with Eric Siu:    Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram Learn more about your ad choices. Visit megaphone.fm/adchoices

#758 What we're fighting for nowadays as creators isn't attention. It's trust! It takes a long time to build your reputation online and just moments to destroy it. Still, this is the key to earning your superfans. This is also the number one thing I've focused on to grow Deep Pocket Monster, my Pokémon YouTube channel, to 750K subscribers! So, how do you build and engage an audience of this size? Join me for a chat about the value of sharing with openness and integrity, bringing your followers behind the scenes, and having people hold you accountable when you become successful. I'll also share some YouTube-specific hacks I've leveraged to understand how the algorithm works in my niche, why I'm doubling down on live streams, and how I'm drawing inspiration from other creators. Enjoy! Show notes and more at SmartPassiveIncome.com/session758.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#753 I wouldn't be where I am in business and life without Jess Lindgren, my incredible executive assistant. That's a fact! To help you level up and foster a similar relationship, Jess and I share an inside look at the workflow we've perfected over the last decade. Listen in because this dynamic is an essential part of everything I do, from SPI to Deep Pocket Monster! So how and where do you find your Jess? Why are we switching back to remote work after collaborating in person for years? If you already have an assistant, how do you improve your relationship and get more done? Tune in to find out! I'm excited because we also dive into how Jess is growing her Ask An Assistant podcast and brand. Don't miss out because she's doing a fantastic job helping people in her profession and developing a niche business. Enjoy! Show notes and more at SmartPassiveIncome.com/session753.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#740 As I turn forty-one and with the new year approaching, I want to look back at 2023 and share the strategies that have had the biggest impact on my businesses. We got a lot of things right these past twelve months, so tune in to learn more! The energy at SPI is unparalleled right now because of the positive feedback we've been getting for the All Access Pass, our community-powered educational experience. This was an incredible year for Deep Pocket Monster as well. I took my foray into the Pokémon space to the next level with Card Party, a three-day live event unlike anything else in this niche. I'm also stepping outside my comfort zone with my first traditionally published book, Lean Learning. Join me for updates on this and everything from the SwitchPod to how I'm getting back in shape! Show notes and more at SmartPassiveIncome.com/session740.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#738 The demographics we use to define our target audiences aren't actually helping us. Think about it—is it really the case that the people you want to attract share the same age, gender, or location? Or is it that they all share the same niche goal? Having one specific problem to help your followers with is essential for brand recognition and successful business growth online! Deep Pocket Monster, my Pokemon-focused channel, is a prime example of this. My 700K subscribers are people from all backgrounds, but their goal in this space is the same. Doubling down on it made a massive difference! So, what is the one thing that resonates with your niche audience? This is the key to starting a business and quitting your traditional job, which is our goal for you at SPI with everything from our content to our new EIR program! Show notes and more at SmartPassiveIncome.com/session738.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#730 Everything's already been done! That's one of the common excuses we come up with to stop us from starting a business. We tell ourselves all the good ideas are exhausted and that there's nothing new we can do. But is that really true? In this episode, I want to help you shift your mindset around what it takes to build a brand online and help you discover promising niche markets. This doesn't only apply to people with expertise and credentials, either! Being an authority in your space is fantastic, but you can still offer plenty of value online by sharing your journey as a beginner. That's how I approached and grew Deep Pocket Monster to over 700k subscribers! So, how do you plant your flag and decide what you want to be known for? Listen in on this session for my tips and a look at one of the emerging niches I'm keeping an eye on! Snow notes and more at SmartPassiveIncome.com/session730.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#718 The strategy I share today will help you at any level, no matter what niche you're in. There's another bonus—this tactic also makes the world a better place. So what is it? Tune in because we explore the benefits of forming relationships with the up-and-comers in your space. I've been doing this with Deep Pocket Monster, my Pokémon YouTube channel, and the results have been amazing! Some of the smaller creators I've helped get a leg up are now on an incredible trajectory. While it might seem like this creates more competition for me, the truth is that these are now supportive friendships that lead to more growth for everybody. The key word here is abundance. Creating a brand is not a zero-sum game where someone else's success comes at your expense. So, who are the up-and-comers in your niche and how do you create mutually beneficial relationships with them? Listen in on today's episode to find out! Show notes and more at SmartPassiveIncome.com/session718.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#714 I'm very disappointed in myself. You see, these last few years, I've achieved a lot with SPI and Deep Pocket Monster, my Pokémon YouTube channel. But at what cost? Here's the thing—I've been neglecting my health for too long. Eating well and exercising have slipped through the cracks, and I've just received some scary test results to reflect that. This is a different kind of episode, but listen in because my personal update might be the wake-up call you need to get your priorities in order. I'll share the results from my DEXA scan and discuss the steps I've taken to start regaining my health and vitality. I already feel better than I have in a long, long time! So, join me for today's session about health and the entrepreneurial journey to learn more. If we don't care for ourselves, we can't serve others. Listen in and take action! Show notes and more at SmartPassiveIncome.com/session714.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#706 I'm calling you out—I bet you're so focused on your own journey that you haven't bothered to notice the small players in your niche doing amazing things. But what would happen if you stepped up to give them the recognition they deserve? How would fostering these relationships help everyone grow? While others chase inaccessible industry leaders, joining forces with lesser-known creators in your space can propel you to the top. In this episode, I share my experience using this strategy for my recent Pokémon live event. You see, smaller YouTubers drove more excitement for Card Party than anyone else! In entrepreneurship, Lewis Howes and John Lee Dumas come to mind as highly successful people I was happy to support from the get-go. That has led to incredible friendships I know I can always count on. So how do you form bonds like these? Listen in on today's session to find out! Show notes and more at SmartPassiveIncome.com/session706.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#702 Being a creator of any kind can be frustrating. We work hard on something, put it out there, and then… radio silence. The project we've poured our time and money into falls flat, and we never find out why. That's because we can't read the label when we're inside the bottle! This is something I say all the time because it's such an essential part of success. So how do you get eyeballs on your content early and collect information to make it better? In this episode, I share a sneak peek at the feedback-powered system I use on my Pokémon YouTube channel, Deep Pocket Monster, to create videos that get millions of views. I also talk about the features we've built into SPI Pro to help our members get similar results. Finding "label readers" for an outside perspective can grow your brand like nothing else. So listen in to learn how to get started! Show notes and more at SmartPassiveIncome.com/session702.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It's the season 3 finale of Let's Talk About Brand, we have a very special guest, Pat Flynn from Smart Passive Income. Pat shares his journey of unintentionally building his personal brand after being laid off from his architecture job. He started sharing his knowledge and experiences on SmartPassiveIncome.com, teaching others how to build successful websites and earn passive income. But Pat's journey goes beyond just building a personal brand. He emphasizes the importance of community and collaboration in content creation. We delved into Pat's personal story and extracted valuable lessons on building a brand, business, and community. Pat Flynn is a successful entrepreneur and passive income advocate. He believes that passive income is achievable through upfront work and strategic automation. Pat has a diverse portfolio of passive income sources, including books, online courses, workshops, and YouTube channel revenue. His dedication and hard work have led to a seven-figure per year income.Tune in as we talk about:[00:00] Introductions[02:21] Let's clarify this, what is passive income (and what is it not)?[06:45] What was Pat Flynn's first entrepreneurial venture?[4:24] Learn more about some of Pat's income streams[10:26] How did Pat start to build his personal brand?[14:47] How did Pat move his personal brand into a company brand?[21:46] Pat tells us about the development of Deep Pocket Monster.[19:00] What does Kimmy look for in the brands that she wants to invest in?[22:01] We talk about why Kimmy started her own skincare line rather than invest in one and what the experience of launching a new brand was like.[28:22] Kimmy gives three pieces of advice to someone looking to build a new brand.Follow Christine Gritmon on Twitter: @cgritmon and join her each Tuesday for the #ChatAboutBrand Twitter chatSubscribe to the Let's Talk About Brand Newsletter that goes out every Monday to ensure you don't miss a beat!Listen to Let's Talk About Brand on your favorite podcast platform!You can listen and subscribe to all of Adweek's podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

#698 Card Party, my three-day live event in the Pokémon space, is over. With half a million dollars at stake, it's hard to believe the fear I felt is now behind me. I'm exhausted, but I couldn't be happier with how it all turned out! If you've been following my Deep Pocket Monster journey, you know how much I value the fantastic community we've built on YouTube. In previous episodes, I talked all about how we designed Card Party as a celebration of that. I'm now happy to share the lessons learned from our massive success! The response from attendees, creators, sponsors, and vendors, has been incredible. In fact, we've already sold hundreds of tickets for next year's event! So listen in to hear all about how we created an amazing experience and delivered unforgettable moments with our first edition of Card Party! Show notes and more at SmartPassiveIncome.com/session698.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#694 What is the experience you create for your audience? How do you imagine people reacting to your products? What do your ideal reviews and testimonials sound like? Now more than ever, I'm obsessing over these questions because my first in-person event in the Pokémon space is just two weeks away. You see, even with ticket sales going very well and many sponsors supporting us, we might still lose a lot of money on this first event. But that's okay! My main goal with Card Party is to deliver unforgettable moments for our attendees and celebrate this incredible community in a unique way. But, while that's happening behind the scenes, detractors have been popping up online. Tune in to find out how I'm handling these people and why I can't wait for their honest reviews after the event! Enjoy! Show notes and more at SmartPassiveIncome.com/session694.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of The Cliff Ravenscraft Show, I had the pleasure to deep dive into the creative side of the multifaceted Pat Flynn. Pat, an entrepreneur, author, speaker, and the brain behind "Smart Passive Income," shares how his identity has evolved over time. We talk about how his love for fishing has offered him peace away from his bustling life and business. His answer to why he's here iwas simply profound: to serve and help others. You'll discover to top 3 things that Pat is most proud of creating and how Pat expresses the value of time over money, which he learned while building his team for SPI media.Pat's new venture into the Pokémon YouTube channel "Deep Pocket Monster" and his strategy behind it is a true testament to his creative spirit.His story of walking away from his Premium WordPress Plugins project offers valuable lessons about knowing what you want and validating your ideas.Ending on a thoughtful note, Pat revealed his desire to be an "Agent of Change in the Education Space," and how he's creating space and boundaries in his life for peace. Pat Flynn Links Let Go Book Will It Fly? Book Superfans Book SmartPassiveIncome.com Pat Flynn YouTube Channel Pat's Deep Pocket Monster Channel Other Links Shared At The End of The Episode Building An Online Business Workshop Day With Cliff Mentoring Offer Next Level Mastermind

In this episode of "Podcast Answer Man," I had the pleasure to deep dive into the creative side of the multifaceted Pat Flynn. Pat, an entrepreneur, author, speaker, and the brain behind "Smart Passive Income," shares how his identity has evolved over time. We talk about how his love for fishing has offered him peace away from his bustling life and business. His answer to why he's here iwas simply profound: to serve and help others. You'll discover to top 3 things that Pat is most proud of creating and how Pat expresses the value of time over money, which he learned while building his team for SPI media.Pat's new venture into the Pokémon YouTube channel "Deep Pocket Monster" and his strategy behind it is a true testament to his creative spirit.His story of walking away from his Premium WordPress Plugins project offers valuable lessons about knowing what you want and validating your ideas.Ending on a thoughtful note, Pat revealed his desire to be an "Agent of Change in the Education Space," and how he's creating space and boundaries in his life for peace. Pat Flynn Links Let Go Book Will It Fly? Book Superfans Book SmartPassiveIncome.com Pat Flynn YouTube Channel Pat's Deep Pocket Monster Channel Other Links Shared At The End of The Episode Building An Online Business Workshop Day With Cliff Mentoring Offer Next Level Mastermind

#688 I'm getting those feelings again. Self-doubt, fear of humiliation, questioning why I'm even putting myself through this—and it's been the same every time! No matter if it was starting my business and podcast, speaking on stages, writing books, selling courses, or building a community—I always felt like this at pivotal moments in my life. So what is it this time? When this episode comes out, my first Pokémon live event will be in full swing in Anaheim! CARD PARTY is a massive project, so I want to take a moment to share my thoughts as I record this session a month in advance. With fifteen hundred tickets sold and some of the top Pokémon creators participating, the pressure is on to deliver three unforgettable days. Listen in on my quick update to learn how I'm making CARD PARTY happen and why this has the potential to be a great success! Show notes and more at SmartPassiveIncome.com/session688.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#680 With AI leveling the playing field, just having the information people look for won't help you build a brand. For the modern entrepreneur, standing out is all about bringing people together and creating a sense of belonging. I use this exact approach to grow Deep Pocket Monster, my Pokémon YouTube channel. In fact, there's a particular tool that has proven to be especially good at helping me foster a sense of community. I won't keep you guessing. The tool I'm referring to is a dish rag. That's right—just a plain, old dish rag. Listen in on this session to hear how a random moment from one of my videos has become a powerful inside joke. It is now not only helping me connect with my audience but also opening up incredible merchandising opportunities! Tune in to get this vital audience engagement lesson and join us at SmartPassiveIncome.com/communityhelp to start building your community today! Show notes and more at SmartPassiveIncome.com/session680.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what it takes to create truly engaging content that keeps your audience coming back for more? If so, you're in luck. Because the hugely successful and inspiring online entrepreneur and founder of Smart Passive Income (SPI), Pat Flynn, is back on the Niche Pursuits podcast to share his valuable insights. This time, it's all about YouTube and how to succeed on the platform. Pat's a family man and joined his kids down a Pokemon Rabbit hole. Eventually, his YouTube suggestions were monopolized by related content, and after reading through comments in the community, he discovered there was still untapped potential. So he started his Pokemon-focused channel Deep Pocket Monster in January 2021 and, within a year, had 100k subscribers. Fast forward to today, and his channel has well over 600k subs and has become his most profitable venture to date. In today's interview, he dives into how he did it. He provides tons of actionable advice on: Why he chose the niche The importance of community and connection in the age of AI How to hook an audience at the beginning and end of a video The 2-3 most important YouTube metrics to focus on Whether you should focus on long-form or short-form content And also deep dives into the power of story - and how it will always outshine production value. He recommends keeping a close eye on performance after publishing and gives tips on when to try different thumbnails and titles for a second wind in the algorithm. And Pat offers sage advice on what metrics really matter for your success. Pat's phenomenal success as a YouTuber in the Pokemon space can be (at least partially) attributed to his deep understanding of YouTube's inner workings and his audience's desires. His strategy of continually experimenting with video formats and analyzing data has paid off in spades. Even with a lean team behind his YouTube channel, he's managed to amass a loyal following and generate impressive profits. And this is an excellent interview to inspire you to do the same. Don't miss it! Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper

#672 There is a big difference between building an audience and building a community. You see, as creators, we can do a lot more than just share our knowledge. When we leverage the full potential of our platforms, we create a sense of belonging for our followers. This is key not because community is like insurance for our businesses but because, now more than ever, people are starved for connection! And I'm not just talking the talk. I'm happy to announce that at Deep Pocket Monster, my venture into the Pokémon space, we now have over 3,600 paying members on our Discord server! That income alone covers our production costs. More importantly, the community we've built there is already changing lives. Listen in to hear the story that brought this reality home to me in a big way! Show notes and more at SmartPassiveIncome.com/session672.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#662 I didn't think anyone would discover my little trick, but one of our Unstuck newsletter subscribers from Australia totally caught me! She reached out with incredible feedback that I have to share with you. Suffice it to say the tools in my book Superfans are still serving businesses everywhere. In fact, my subscriber's message was all about how one simple tactic doubled her Patreon revenue in fifteen minutes! I wrote Superfans with this exact scenario in mind, focusing on strategies that will work no matter how technology evolves. With the advent of AI-powered content, the human connections I want to help you create are more important than ever to stand out online. If you've been keeping up with Deep Pocket Monster, my Pokémon YouTube channel, you know that Superfans is the foundation on which I've amassed half a million subscribers in two years. Join me for today's session to find out even more. Enjoy! Show notes and more at SmartPassiveIncome.com/session662.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#658 This is not good. Not good at all. I was at the dentist's when my phone started blowing up with messages from my team and audience that Deep Pocket Monster had been hacked. If you're following my updates, you know that my Pokémon YouTube channel has grown to 480K subscribers. But building a large audience online doesn't just attract sponsors and new opportunities. Of course, you also become a target for bad actors looking to make a buck. That's why protecting yourself, your team, and your followers is vital! There's been a spike in attacks of late, so listen in on this episode to learn about how this happened and the tools I used to stop the hackers. I was actually able to get my channel back in about two hours, so join me for today's session to find out how to take action if this ever happens to you! Show notes and more at SmartPassiveIncome.com/session658.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#656 In Hawaii, I am not who you think I am. When my flight lands tomorrow, I become someone else for the first time. What am I talking about? If you've followed my updates over the last two years, you know that my Pokémon YouTube channel has grown like crazy. In fact, with less overhead, Deep Pocket Monster is now more profitable than SPI. What?! So, at the Hawaii Pop Con, I'll be speaking as Pat Flynn from Deep Pocket Monster for the first time! Of course, none of this would be possible without the lessons from my book Superfans. It's that exact knowledge that I'm leveraging to grow this massive new community on YouTube. This is my absolute unfair advantage going into a highly competitive niche that, at first, I knew almost nothing about. Listen in on this session to learn more about the strategies that have made all the difference for me! Show notes and more at SmartPassiveIncome.com/session656.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#638 We need to talk about Shorts. They're like pants, but halfway—just kidding! I'm, of course, referring to YouTube's somewhat confusing answer to the growing popularity of TikTok. When platforms launch new formats, posts that take advantage of them typically see a nice algorithm boost. That's an opportunity I jumped on with Deep Pocket Monster, my Pokémon channel. So what were the results? Well, it's complicated. You see, some of my Shorts amassed over 15 million views. But, if you listen in on today's episode, you'll hear how that actually ended up hurting my channel. That said, YouTube has since addressed concerns like mine and committed to some incredible new features. So is now the perfect time to reconsider Shorts? Join me for this chat to find out more, and stay tuned because the results of my 30-day TikTok challenge are coming next week. Show notes and more SmartPassiveIncome.com/session638.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Deep Pocket Monster is a YouTube channel with over 428,000 subscribers, and we we were SO EXCITED to speak to its host, Pat Flynn, to discuss Pokemon, life lessons, storytelling and more!  Sonny was over the moon to have Pat on, and Dad won the challenge laid down by Sonny a few weeks ago!  HUGE THANKS to Pat for coming on the Privacy Boys. Go check out his YouTube channel and subscribe! https://www.youtube.com/@DeepPocketMonster/featured Also please support (one of) his favorite charities: Pencils of Promise (https://pencilsofpromise.org/)   

#622 I have a massive update for you today. I've talked about my journey in the Pokémon space on the podcast before. Deep Pocket Monster is going strong on YouTube. It's grown to over 300K subscribers, and we've had more than 8 million views this month. But the announcement I have for you today is way crazier than that. On June 9-11, 2023, I'm hosting a three-day Pokémon convention in Anaheim, California. CARD.PARTY will bring fans and creators together for my biggest live event yet! This is new territory and a learning opportunity for all of us. One thing I intend to be open and transparent about on the show is the financial aspect. In fact, reserving the convention space has already set us back a couple hundred thousand dollars. Listen in on today's episode to find out more and, if you're interested, join the waiting list for CARD.PARTY. Show notes and more at SmartPassiveIncome.com/session622.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#616 Often we look at success stories, and it almost seems like they came out of nowhere. Yet when we dig deeper into what it takes to become an overnight success, we almost always find years of hard work leading up to it. I'm so excited to share a huge milestone with you today! Many SPI listeners are already following my journey in the Pokémon space through Deep Pocket Monster on YouTube. So what's the big news? Well, that channel just hit 250,000 subscribers! What?! 250K subscribers in under two years is insane! But the truth is that everything I learned about videos since 2009 went into it. This “overnight success” has been more than a decade in the making. In this episode, I want to share three essential strategies I use to grow Deep Pocket Monster. You can apply these tips to any platform, so join me for a special episode to learn all about them! Show notes and more at SmartPassiveIncome.com/session616.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#1235 It can often be overwhelming to think about how we could grow our businesses. But one easy way to scale is to go just one level beyond what's expected of us. In this coaching call, I'm chatting with Dustin John Staats of BGE's Tabletop. They sell board games online and have also opened up a brick-and-mortar store recently. Dustin wants to provide more value to his customers and keep them coming back. He's already doing some really smart things, like sending a Bonjoro video with every order to make the buyers feel special. We talk about defining value for his target audience and putting the spotlight on his community. Dustin and I brainstorm some cool ideas for his store that will inspire you to apply this kind of approach to your business as well. We also get into Deep Pocket Monster, and I talk about the strategies I use to stand out in the crowded Pokemon space and serve my audience there. Show notes and more at SmartPassiveIncome.com/ap1235.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#582 Today I want to share what can happen when you combine your superpowers and implement them elsewhere. One of the things I've been doing in the online video space with my new YouTube channel, Deep Pocket Monster, is building relationships. As a result, I've recently had the opportunity to become an advisor and investor in a brand new company. I'm really excited about it—and really excited for you. Why? Because this is the sort of opportunity that might await you as you progress in your business journey. Show notes and more at SmartPassiveIncome.com/session582.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#581 For the last year and a half I've been talking about my new side hustle. It's called Deep Pocket Monster, and it's a YouTube channel in the Pokemon hobby collection space. It's doing amazingly well, and today I'd like to do a deep dive into how it got started. My special guest on the show is Dan Patrick Norton. Dan is my producer and editor for Deep Pocket Monster. He's been a part of the SPI community for a very, very long time, and has an incredible story of how he got here and started working with me. I'll also give you some practical tips for creating and growing a successful YouTube channel. Show notes and more at SmartPassiveIncome.com/session581.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we are talking about one of my favorite recent topics: growing a YouTube channel.I've been looking for additional traffic channels, especially organic ones, and YouTube is something I'm going to talk a lot more about here on the podcast. I think everybody should be doing a YouTube channel.I invited my good buddy, Pat Flynn, from Smart Passive Income, to join me here to share the number one secret to growing a successful YouTube channel.In addition to his Pat Flynn YouTube channel, where he has 344,000 subscribers and talks about online business, Pat has created a Pokemon YouTube channel called Deep Pocket Monster.He launched it in early 2021, and in 12 short months he had 100,000 subscribers. He currently has 144,000 subscribers, and in the past 30 days he's done about $8,000 in ad revenue from this channel which, again, is just over a year old.Pat's going to break it all down for you in today's episode. He's going to be sharing exactly what it takes to have a successful YouTube channel, how to grow it quickly, and he's going to unpack the number one thing you need to think about in order to be successful on YouTube.In this episode, you'll learn:The fastest way to grow your YouTube channelThe truth about clickbaitHow to get YouTube to support youPat's tips for keeping your viewers engagedHow to use YouTube's algorithm to your advantageThe ideal length for your videosTwo things every video needs before it's recordedLinks & Resources:TubeBuddyvidIQThumbsUp.tvJay AltoThe Art of Online Business websiteDM me on InstagramVisit my YouTube channelThe Art of Online Business clips on YouTubeFull episodes of The Art of Online Business Podcast on YouTubeThe Art of Online Business Podcast websiteCheck out my Accelerator coaching programP​​at Flynn's Links:Smart Passive IncomeFollow Pat on TwitterPat is on InstagramCheck out Pat's YouTube channelDeep Pocket Monster on YouTubeFull show notes are available here

#562 Today, I wanted to give you an update on my side hobby/side hustle at Deep Pocket Monster, my Pokémon YouTube channel. Some incredible milestones have happened recently! We passed 100,000 subscribers, I got invited to my first live Pokémon event, and the Pokémon International Company even sent me some cards! But it hasn't been all roses, and so I'm here today to talk about the good and the bad of the journey so far. Show notes and more at SmartPassiveIncome.com/session562.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you put in the time and effort to help your followers take the journey to become superfans, they'll do your marketing for you.    Pat Flynn, YouTuber and author of Superfans, says there's a framework to building superfans, but we lose sight of it because of funnels and automations. We miss out on moments when we can make people feel heard, like they're being paid attention to. Pat believes in a different way of growing a fan base. In just 9 months, his YouTube channel, Deep Pocket Monster, already had 80k subscribers and was bringing in $7k in revenue a month. Pat would rather have 100 superfans than thousands of subscribers—but he has both.   Listen in as Pat chats with Mark de Grasse about how to make deep connections with your audience in your own unique way.   IN THIS EPISODE YOU'LL LEARN: How to get into a new space and make a marketing map Pat's video-posting formula for people just getting started on YouTube Why Pat thinks every entrepreneur needs a podcast How to spin negative comments into wins—for you and your fans   LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Smart Passive Income Superfans (Pat's book) Deep Pocket Monster on YouTube @patflynn on IG @patflynn on Twitter  Atomic Habits (book by James Clear) The Coaching Habit (book by Michael Bungay Stanier) OUR PARTNERS: Join us for Scalable Impact Live in Austin, TX on November 2-3, 2021. Find out your Leadership Trust Score at Ready to Lead.   Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some...

If you put in the time and effort to help your followers take the journey to become superfans, they'll do your marketing for you.    Pat Flynn, YouTuber and author of Superfans, says there's a framework to building superfans, but we lose sight of it because of funnels and automations. We miss out on moments when we can make people feel heard, like they're being paid attention to. Pat believes in a different way of growing a fan base. In just 9 months, his YouTube channel, Deep Pocket Monster, already had 80k subscribers and was bringing in $7k in revenue a month. Pat would rather have 100 superfans than thousands of subscribers—but he has both.   Listen in as Pat chats with Mark de Grasse about how to make deep connections with your audience in your own unique way.   IN THIS EPISODE YOU'LL LEARN: How to get into a new space and make a marketing map Pat's video-posting formula for people just getting started on YouTube Why Pat thinks every entrepreneur needs a podcast How to spin negative comments into wins—for you and your fans   LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Smart Passive Income Superfans (Pat's book) Deep Pocket Monster on YouTube @patflynn on IG @patflynn on Twitter  Atomic Habits (book by James Clear) The Coaching Habit (book by Michael Bungay Stanier) OUR PARTNERS: Join us for Scalable Impact Live in Austin, TX on November 2-3, 2021. Find out your Leadership Trust Score at Ready to Lead.   Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? Connect with us on Apple Podcasts and leave us a review!

#002 Our guest today is none other than the mastermind behind SPI himself, Pat Flynn! But Pat's on the show to talk about something kind of unusual today ... his Pokemon card-collecting YouTube channel.What started out as a hobby for Pat turned into an experiment: building a YouTube channel and community completely from scratch. A lot of the strategies and mindsets Pat carried into his new YouTube channel are similar to the approach that helped him stake a claim in the online business world back in 2008. Those strategies are as relevant as ever. At the time of this recording, Deep Pocket Monster was approaching 50,000 subscribers on YouTube, and that's within the first six months! If you want to learn some practical approaches for breaking into a niche community or building a successful community through YouTube, this is the episode for you. Show notes and more at SmartPassiveIncome.com/cx002See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#0036 A successful brand and business relies heavily on the audience and community surrounding that brand.Today's guest, Pat Flynn, is father/husband, entrepreneur, creator, podcast host (with over 65 million downloads), Best-Selling Author, Co-Founder, and CEO, among many other titles.It has been a huge goal of mine to get Pat on the podcast, and I couldn't be more excited to share this interview with you!This week, Pat is here to talk with us about:What Smart Passive Income looked like in the beginningThe transparency he has with his audience and how it has helped him develop "superfans" for his brandHow building an engaged community around his brand has continued to propel is online venturesHis new passion of YouTube (and Pokémon!)Pat shares all the details and lessons learned from creating Smart Passive Income and I actually tricked Pat into sharing what he would do if he had to start it all over again.If you want to get any of the links, transcripts, or notes from the episode, be sure to visit the Episode 36 Show Notes.

Pat Flynn is serial entrepreneur professional podcaster and host of one of the fastest growing Pokemon YouTube channels - Deep Pocket Monster! --- Support this podcast: https://anchor.fm/pokemon-masterclass/support