Podcasts about empathy mapping

What happens when a marketing leader decides to halt 90% of content output? For Ben Taylor, Director of Revenue Marketing and Customer Journeys at Cisco, it wasn't a gamble—it was a strategy. In this refreshingly candid episode, Ben makes the case that content marketing is (and should be) dead and explains how empathy mapping, design thinking, and intentional "awkward silence" amongst his marketing & CX teams have become his new north star. We dive into how Ben transformed Cisco's approach to customer experience by prioritizing deep understanding over high-volume output — and saw 5x pipeline growth as a result. From redefining how marketing supports sales to slowing down in order to speed up, this episode challenges everything you thought you knew about B2B engagement. If you're tired of creating content for content's sake, this one's your permission slip to stop, rethink, and rebuild. Key Moments: 00:00 How Cisco's Ben Taylor Is Redefining Customer Experience03:17 Why Marketing Is Core to the Entire Customer Journey07:23 Content Marketing Is Dead: Here's What Works Instead13:25 How Design Thinking Transformed Cisco's Marketing29:36 Can AI Be Empathetic? The Real Challenge in CX Automation36:23 Using Empathy Mapping to Build Better B2B Campaigns38:19 Agile Marketing: Faster Cycles, Smarter Strategy45:34 Hiring for Fit: Why Empathy Matters More Than Pedigree52:15 The Emotional Core of Customer Experience Strategy01:01:56 Breaking Silos: Aligning Marketing, Sales & Success –Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org

Empathy mapping is well known in the world of tech -- how can you use it with your clients, to become a better coach? John Kim (The Angry Therapist) and Noelle Cordeaux (CEO of Lumia) are teaming up to tackle the big world of positive psychology, meaning, and life coaching. Everything Life Coaching is brought to you by Lumia-- at Lumia, we train and certify impact-driven coaches, making sure they've got all they need to build a business they love and transform lives, on their terms. Become a life coach, and make a bigger impact on the world around you! Schedule a call with us today to discuss your future as a coach. Music in this episode is by Cody Martin, used under a creative commons license. The Everything Life Coaching Podcast is Produced and Audio Engineered by Amanda Meyncke with assistance from Rithu Jagannath.

In this episode of Straight Talk with Sally, we dive into the power of Empathy Mapping—a game-changing tool to better understand your ideal customers and craft messaging that truly resonates. Sally breaks down why 20% of small businesses fail within their first two years, often because they fail to see things from their customer's perspective. By walking in your customer's shoes, you can create more effective marketing, improve conversions, and build a sustainable business. Learn the seven essential steps to creating an empathy map, including gathering real data, involving your team, and mapping out key insights like customer thoughts, feelings, and pain points.

Join Kyle Hunt in this captivating episode of Remodelers On The Rise featuring a webinar with A.J. Ballantine, founder and CEO of Cornerstone Remodeling and Rendr. Discover actionable insights on sales process, empathy mapping, and enhancing team collaboration throughout the sales process. Uncover key takeaways on enhancing customer value and accelerating growth. Don't miss this dynamic discussion where industry expertise meets practical application. ----- Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit RemodelersOnTheRise.com today and take your remodeling business to new heights! -----   Takeaways Sales processes can always be improved. Empathy mapping helps align sales processes with customer needs. Value engineering is crucial for effective sales. Establishing a comfort zone in budgeting is essential. The MOSCOW method aids in prioritizing customer needs. Design agreements should reflect customer expectations. Automated communication enhances client engagement. Understanding customer pain points is key to success. Continuous learning is vital in the remodeling industry. Creating perceived value is important for closing deals. Creating perceived value is crucial for client engagement. Streamlining the design process can significantly reduce project timelines. Understanding client needs helps in accurate budgeting. Building value differentiates your services in a competitive market. Leveraging technology enhances proposal presentations. A strong follow-up process increases client conversion rates.   Chapters 00:00 Introduction to Sales Process Improvement 02:53 AJ Ballentine's Remodeling Journey 06:11 Understanding Customer Pain Points 09:09 Value Engineering in Sales Process 11:59 Empathy Mapping for Customer Insights 15:14 The MOSCOW Method for Prioritization 18:08 Establishing Comfort Zones in Budgeting 21:00 Design Agreement Process Overview 23:50 Deliverables and Client Engagement 27:07 Final Thoughts on Sales Process Optimization 33:12 Creating Perceived Value in Client Engagement 36:38 Streamlining the Design Process for Efficiency 39:02 Understanding Client Needs and Budgeting 43:10 Transparency in Budgeting and Client Communication 49:07 Managing Client Expectations and Project Scope 52:58 Building Value and Differentiation in a Competitive Market 01:00:54 Leveraging Technology for Enhanced Client Proposals

Toni Rose is joined by Jorge Valenzuela to talk about lifelong learning, project-based learning, and staying authentic as an educator. Show Notes Lifelong Learning Defined (https://www.lifelonglearningdefined.com), and the Lifelong Learning Defined Podcast (https://www.lifelonglearningdefined.com/podcast-1) Project Based Learning (https://www.edutopia.org/project-based-learning) Jorge's book, Project-Based Learning+: Enhancing Academic, Social, and Emotional Learning (https://www.amazon.com/Project-Based-Learning-Grades-6-12/dp/1071889168/ref=sr_1_1?crid=L6A33N9MKW6N&keywords=project+based+learning%2B+enhancing+academic%2C+social%2C+and+emotional+learning&qid=1684615821&sprefix=%2Caps%2C321&sr=8-1) Raising Equity Through SEL (https://www.lifelonglearningdefined.com/product-page/raising-equity-through-sel) Emotional Intelligence 2.0 (https://www.amazon.com/Emotional-Intelligence-2-0-Travis-Bradberry/dp/0974320625/ref=sr_1_1?dib=eyJ2IjoiMSJ9.ZfPYGT3Ooo00EXpOH9TLaLRTUo3LSyhScwmkTTxEBPXCYCLdIA1Ui5uEENkiqLT438AMwUvRd3XdJjjYokiOaF5jyjrqBbi0mtTamqEWYoqN6cxBypChpT0p67UVaceE-SV9iEdPP_D23tva18ueAGpeHFuByeOyuzo1O8f6OwgQq-oA_PB0h1AFxHwCVeFciWSn2xUEefNjmkDBNw_KNTEyUQER42TkDF1Ee1b8__0.Wsu3MEZ4TcDfA5rfbC7bVZtpfoLbhwe0Rq5f_93rApc&dib_tag=se&hvadid=695026537650&hvdev=c&hvexpln=67&hvlocphy=9007807&hvnetw=g&hvocijid=9628377375820638748--&hvqmt=e&hvrand=9628377375820638748&hvtargid=kwd-1132396111821&hydadcr=3412_13743987&keywords=emotional+intelligence+2.0.&qid=1727530984&sr=8-1) CASEL SEL Framework (https://casel.org/fundamentals-of-sel/) The Four Agreements by Miguel Ruiz (https://www.miguelruiz.com/the-four-agreements) Jorge's Edutopia Articles and Videos: A Simple Tool for Aligning Instruction and Assessment (https://www.edutopia.org/article/simple-tool-aligning-instruction-and-assessment) Building Relationships with Empathy Mapping (https://www.edutopia.org/video/building-relationships-empathy-maps) How a Simple Visual Tool Can Help Teachers Connect With Students (https://www.edutopia.org/article/how-simple-visual-tool-can-help-teachers-connect-students) Empathy Map Template (https://drive.google.com/file/d/1q0EXlJVZmAEamn9mvk55w1_cacp74YVi/view?usp=sharing)  A Simple, Effective Framework for PBL (https://www.edutopia.org/article/simple-effective-framework-pbl) 5 Steps to Keep Engagement High During Project-Based Learning (https://www.edutopia.org/article/pbl-maintaining-student-engagement) Using Frequent Feedback Cycles to Guide Student Work (https://www.edutopia.org/article/using-frequent-feedback-cycles-guide-student-work) PBL Resources from Jorge: Jorge's project template (https://docs.google.com/document/u/1/d/1oY2vqQ_dlHOZam46jd1n04k20Shcxlf4lXo4PmNlpKE/copy) and exemplar (https://docs.google.com/document/d/1Soo_vm8ymBgBnRsm1_2wRke8VvtwEmYM/edit?usp=sharing&ouid=101889022037427823482&rtpof=true&sd=true) Jorge's evaluation/feedback template (https://wpvip.edutopia.org/wp-content/uploads/2022/10/Student-Feedback-Protocol.pdf) Reproducibles (https://drive.google.com/drive/folders/1tGwyG6EY1NkD1ZtfNOsgDyB2U6-lmsB0?usp=sharing) How Students Become Ideal Teammates (https://www.pblworks.org/blog/how-students-become-ideal-teammates)** The Seven Habits of Highly Effective People, by Stephen Covey (https://www.franklincovey.com/the-7-habits/) Jorge's online course, Teaching Pro (https://www.lifelonglearningdefined.com/virtual-course) Connect with Jorge on social media @jorgedoespbl, by email at info@lifelonglearningdefined.com (mailto:info@lifelonglearningdefined.com), and check out his podcast (https://anchor.fm/jorge-valenzuela17) and Youtube channel (https://www.youtube.com/@jorgevalenzuela1562/featured). Connect with Jorge for personal coaching here (https://docs.google.com/forms/d/1Fxbxd8G1-F08ahKUCWkspCKeS6kuKZXJBEMCmtFecqE/edit), and check out his speaker info here (https://linktr.ee/jorgedoespbl?utm_source=linktree_profile_share<sid=01895efd-c22e-4e94-aac7-89ff5f2d90c5) Learning Experiences for the Upcoming Week Our Back to School Toolkit is out and ready for you! For this year, we focused on communicating to caregivers and stakeholders all about blended, self-paced, mastery-based learning. Download here (https://www.modernclassrooms.org/toolkit/back-to-school-24).  Have you always wanted a community to read books with? We are hosting a book club with ScreenPal and Kami starting at the end of this month. The community has chosen to read UDL & Blended Learning by Katie Novak and Catlin Tucker. Join us in this 10-week community of practice to learn with and from educators across the country, receive Premium access to both ScreenPal and Kami, and deepen your understanding of UDL and blended learning. Get your must-do reading pages for our second session on Thursday, October 10, 7pm ET. Register here (https://www.modernclassrooms.org/book-club). Contact us, follow us online, and learn more: Email us questions and feedback at: podcast@modernclassrooms.org (mailto:podcast@modernclassrooms.org) Listen to this podcast on Youtube (https://www.youtube.com/playlist?list=PL1SQEZ54ptj1ZQ3bV5tEcULSyPttnifZV) Modern Classrooms: @modernclassproj (https://twitter.com/modernclassproj) on Twitter and facebook.com/modernclassproj (https://www.facebook.com/modernclassproj) Kareem: @kareemfarah23 (https://twitter.com/kareemfarah23) on Twitter Toni Rose: @classroomflex (https://twitter.com/classroomflex) on Twitter and Instagram (https://www.instagram.com/classroomflex/?hl=en) The Modern Classroom Project (https://www.modernclassrooms.org) Modern Classrooms Online Course (https://learn.modernclassrooms.org) Take our free online course, or sign up for our mentorship program to receive personalized guidance from a Modern Classrooms mentor as you implement your own modern classroom! The Modern Classrooms Podcast is edited by Zach Diamond: @zpdiamond (https://twitter.com/zpdiamond) on Twitter and Learning to Teach (https://www.learningtoteach.co/) Special Guest: Jorge Valenzuela.

In this podcast episode, your cohosts demystify how to define the real problem and why it's a crucial step in the Design for Health process. We briefly review the Double Diamond Method from our last episode and explain how insights revealed through our Discovery Interviews were used to draft a Problem Statement. We'll review two tools that could help you - Empathy Mapping and the 5 Ws. Finally, we end with a practical example of how defining the problem could help in a healthcare setting. If you have questions or comments about this process, feel free to email us at info@sichealth.ca. Your questions could be featured on a future episode! Resources 1. ⁠Double Diamond method⁠, Design Council, UK 2. Entrepreneurship Bootcamp 101, Sept 2023, Facilitators: Khizer Tajamul and Maryam Ahmed 3. Empathy Mapping - Season 1, Episode 5 of On the Edge with SIC https://www.sichealth.ca/podcast/episode/51ebca88/episode-5-empathy-in-healthcare 4. The 5 Ws in Design https://bootcamp.uxdesign.cc/xzthe-five-ws-method-for-writing-a-design-brief-81c606f89e57 --- Send in a voice message: https://podcasters.spotify.com/pod/show/sichealth/message

In this exciting episode of Eventist365, Yanique DaCosta sits down with event design expert Devon Pasha where they delve into the intricacies of creating events that induce genuine shifts in behavior, drawing upon Devon's proficiency in employing inventive approaches to elevate events beyond conventional gatherings. Devon draws parallels to a canvas in the realm of design, advocating for transformative behavioral change. She unravels the power of impactful design thinking and empathy mapping, shedding light on how these methods can connect with attendees on a subconscious level. Tune in to witness a conversation brimming with insights that could redefine your approach to event design and plans.   Highlights: 04:20 What is Empathy Mapping in the Event Canvas Methodology? 09:17 What does success look like?  12:25 Maximizing your internal resources to streamline decisions 16:10 What exactly is an event? 19:31 Insights from Devon Pasha on creating and testing multiple prototypes 24:46 Why color matters? 29:03 How does even canvas methodology deliver measurable ROI and ROE in terms of attendee engagement? 32:22 Devon's recommended resource or tool that will be useful for listeners interested in event designs.  CONNECT WITH DEVON PASHA: Website - https://edco.global/ Download the Event Canvas and the first 100 pages of the Event Design Handbook completely for free for free, go to - https://edco.global/download/ Join the EDC Level 3 Program - https://edco.global/training/ CONNECT WITH YANIQUE DACOSTA: Podcast Social Media Accounts www.facebook.com/groups/eventist365/ https://twitter.com/eventist365 https://www.instagram.com/eventist365 https://www.facebook.com/MissYaniDoesStuff/ https://twitter.com/YaniDoesStuff https://www.instagram.com/YaniDoesStuff/ https://www.linkedin.com/in/ydacosta/ Graphic Design Firm for Corporate Events: https://www.facebook.com/TheYKMD https://twitter.com/theYKMD https://instagram.com/theYKMD https://www.linkedin.com/company/ykmd/z Graphic Design Firm Websites: https://theykmd.com/ http://daily-designer.com/

Define your persona Gather user data effectively Identify pain points and gains Categorize info: Head, Heart, Hand, Feet Create impactful empathy maps Ask targeted questions for deeper understanding Validate findings through collaboration Iterate for continuous improvement

Join Sally in this episode of "Straight Talk with Sally" as she delves into the power of empathy mapping for marketing success. Learn how to understand your audience better, boost conversions, and attract high-quality leads. Sally provides a practical guide to creating empathy maps in seven steps, including data collection, team involvement, and tool selection. Discover the importance of branding, differentiation, and consistent marketing efforts. Explore how empathy maps can serve as a valuable internal resource, educating your team and guiding informed decisions in product marketing and sales strategies. Unlock actionable insights for improved marketing results. Listen to the full episode now to dive into the world of empathy mapping.   Connect with Sally and the Sparkle World:  Website: https://sparkleclassacademy.com/ Instagram: https://www.instagram.com/sallysparkscousins/ Youtube: https://www.youtube.com/@SallySparksCousins Facebook: https://www.facebook.com/SallySparksCousins

In this episode, Sally discusses the importance of empathy mapping for small businesses. Empathy mapping is a tool that helps you understand your customers' needs and pain points. By walking in your customers' shoes, you can create better marketing messages that resonate with them. We also discuss the benefits of empathy mapping. Connect with Sally and the Sparkle World:  Website: https://sparkleclassacademy.com/ Instagram: https://www.instagram.com/sallysparkscousins/ Youtube: https://www.youtube.com/@SallySparksCousins Facebook: https://www.facebook.com/SallySparksCousins

How can you make your customers or end users feel real, empathise with them and better understand what they really want and need? In this Brew Kerry, Mike and Pete discuss the power of Personas, and how BAs can create and use them effectively. The chat covers: what are Personas; avoiding stereotypes; customer research; using photos and names; how Personas link to other techniques such as User Stories and Empathy Mapping; and more. If you're interested in Personas you may be interested in watching AssistKD's recent Service Design webinar on ‘Roles, personas and customer journeys: challenges and misconceptions'. You can find it on our YouTube channel here.

A key way to understand what your customers really want is to get unbiased answers to your questions, which is sometimes easier said than done. In this episode, Adam shares an important tool to help you get that information so you can make smart, customer-centric decisions.

Empathy mapping is well known in the world of tech -- how can you use it with your clients, to become a better coach? John Kim (The Angry Therapist) and Noelle Cordeaux (CEO of Lumia) are teaming up to tackle the big world of positive psychology, meaning, and life coaching. Everything Life Coaching is brought to you by Lumia-- at Lumia, we train and certify impact-driven coaches, making sure they've got all they need to build a business they love and transform lives, on their terms. Become a life coach, and make a bigger impact on the world around you! Schedule a call with us today to discuss your future as a coach. Music in this episode is by Cody Martin, used under a creative commons license. The Everything Life Coaching Podcast is Produced and Audio Engineered by Amanda Meyncke with assistance from Rithu Jagannath.

Today's episode welcome's Jude Hackett to take us through the incredible free insight tool – The Empathy Map. Jude is a behaviour change and social marketing consultant with 18 years of experience in Marketing and Strategic Communications, with specialisms in marketing for social impact, behaviour change and brand. Jude is also a Fellow of the Chartered Institute of Marketing (FCIM). Basically a total pro! The Empathy Map is a visualisation tool developed by Dave Gray in 2017 that we can use on our own, or with teams and stakeholders to capture our understanding of our users, patients, and residents. It helps build a shared understanding of our user needs plus aid decision making and shift messaging. Dave Gray is a leader in the field of creativity. His website Gamestorming is well worth a visit for the wealth of resources he shares. Dave is dedicated to teasing creativity out of everyone by sharing the tools and systems of design thinking. Book recommendation The Power of Ignorance: How creative solutions emerge when we admit what we don't know. Dave Trott, 2021 Guest Resources/useful links Get your empathy map by visiting the Gamestorming website here. Plus have a look around it's amazing! Contact Jude on LinkedIn or email Jude@Creatinggood.co.uk 3 AHA moments 1) How well do you understand your audience? Are you clear what you want people to do? Using the empathy map captures what you know but flags what you don't! 2) The ‘hot' and ‘cold' sexual health research published by Dan Ariely in Predictably Irrational is a great example of demonstrating how our understanding of are audiences can completely change when and how we communicate. 3) A clear behaviour change goal is essential. (or value proposition!) Use the map to find yours. Happy mapping and thank you Jude! If you enjoyed this episode please leave a review and share with anyone you know wants to get started and is passionate about making a positive change. Kickstart your journey into behavioural science Want to know about how to use behavioural science in your comms & marketing? We love empathy mapping so much we have incorporated it into our Bootcamp training days on 6th & 8th July and into our Team Training days. Join us to kickstart your skills or book a call with me.

We're chatting about co-construction circles, empathy mapping, and the Teaching Perspectives Inventory with Cynthia Alby, Karynne Kleine, and Caralyn Zehnder who will be presenting at our Teaching Professor Conference. They discuss how co-construction circles help give each student something different to focus on in a reading. Someone may be coming up with discussion questions, while someone else is focusing on reading connections, and when students come together in class, they all have something different to bring to the table. Additionally, they dive into empathy mapping and how instructors need to ask the question of, Who are we designing for? Empathy mapping fosters an incredible joy for them in designing for diverse groups of students. “We do that through building narratives that describe diverse student experiences and perspectives…”They also use a tool called the Teaching Perspectives Inventory to get a notion of who they are as teachers and how to better appreciate their colleagues. Rather than having a perspective of “good” and “bad” teachers, they ask the question of, What can we appreciate from that person's perspective?You won't want to miss out on the magic of the Teaching Professor Conference in Atlanta from June 3 – 5.  

In this episode, National University's Kate Glass explains design thinking, and how empathy mapping plays an important part in a human-centered design process.

Have you ever wondered if you really know who your target customer really is? Join V. Lee Henson, President and Founder of AgileDad as we explore the real difference behind having empathy maps and clear personas to improve your Agile journey. --- Support this podcast: https://anchor.fm/agiledad/support

This discussion also explores the context around which we collect data, polysocial reality, design individualism, and contextual integrity.  (Yes, we covered a lot of ground in just 45 minutes.)Because of our tight schedule, Chris and Q had to stop before they could get to their second topic.  That's why Chris will be back in the next episode to talk about communal computing and what that means for AI.            bio: Chris Butler is a product manager, writer, and speaker with over 20 years of product management leadership at Microsoft, Waze, KAYAK, and Facebook Reality Labs. He facilitates critical decision making for teams that build new and innovative products and created techniques like Empathy Mapping for the Machine and Confusion Mapping to create cross-team alignment while building AI products. He is now Assistant Vice President, Head of Product Operations, at Cognizant where he PM's the PM experience.Learn more about Chris and his work through his Linkedin, Twitter, by reading some of his articles on Medium or watching some of his past talks on YouTube.Article: “Our Favorite Questions”Chris's Product Mindset talk from Cognizant Softvision Product DayChris's Prototyping for AI/ML at the AI for PMs SummitAt the end, we mentioned Chris's articles on communal computing.  You can read these to get a head start on our next episode:Communal Computing introCommunal Computing's Many ProblemsA Way Forward with Communal ComputingAIxDesign Communal Computing workshop with animistic design mapping

Education Coach and author, Jorge Valenzeula, joins David to talk about the power of systematically connecting with students using empathy mapping, and shares special considerations for remote learners. You can find his empathy mapping explainer video on Edutopia here.

In this "Throwback Tuesday" HCI Podcast episode, Dr. Jonathan H. Westover talks with Douglas Flory about empathy mapping, generating buy-in, successful organizational change, and his journey at LogMeIn (Originally aired June 11, 2020). See the video here: https://youtu.be/A3vEf33-AUU. Douglas Flory (https://www.linkedin.com/in/douglasflory/) is leading and coaching thru times of change and waves of transformation. In his current role as leader of Change Management at LogMeIn, Douglas has leveraged change management techniques to help their company, culture, and employees transition through Covid-19. He has 15+ years of experience as a leader, consultant, and coach. Additionally, he is a very involved in ACMP (Association of Change Management Professionals) and Prosci communities. What is LogMeIn? A top 10 global SaaS company with products such as GoToMeeting, GoToWebinar, LastPass, and Rescue. These products enable companies, organizations, communities, and individuals to connect globally yet in a remote capacity to work without boundaries. Check out Dr. Westover's new book, 'Bluer than Indigo' Leadership, here: https://www.innovativehumancapital.com/bluerthanindigo.  Check out Dr. Westover's book, The Alchemy of Truly Remarkable Leadership, here: https://www.innovativehumancapital.com/leadershipalchemy.  Check out the latest issue of the Human Capital Leadership magazine, here: https://www.innovativehumancapital.com/hci-magazine.  Ranked #6 Performance Management Podcast: https://blog.feedspot.com/performance_management_podcasts/ Ranked #6 Workplace Podcast: https://blog.feedspot.com/workplace_podcasts/ Ranked #7 HR Podcast: https://blog.feedspot.com/hr_podcasts/ Ranked #12 Talent Management Podcast: https://blog.feedspot.com/talent_management_podcasts/ Ranked in the Top 20 Personal Development and Self-Improvement Podcasts: https://blog.feedspot.com/personal_development_podcasts/ Ranked in the Top 30 Leadership Podcasts: https://blog.feedspot.com/leadership_podcasts/

Want a dead-easy way to organize information and collaboratively prioritize it? Yes. Of course you do. I do, for crying out loud... On this episode, Jordi Calderon, UX Consultant at Red Hat Open Innovation Labs, shows us a 1-2 punch for grouping information together and aligning on the most important insights/ideas for your team to explore first. For this and other awesome team practices, check out the Open Practice Library for yourself! openpracticelibrary.com

Finally, everything you love rolled into one: bae, UX, and the Creative Block! We are problem-solving romantic relationships with our favorite UX frameworks. WOTD— Relinquish  SUBSCRIBE and follow @thecreativeblockpodcast the DOPEST spot for exploring tech, brands, and culture! [Time Stamps] PART 1: Presenting our favorite UX Tools (6:35) "Researching" the patterns of your potential bae with Empathy Mapping (10:55) Defining the root problem with the Five “Why's” (15:40) Situationships are complicated... get some clarity by applying the MoSCoW method  (20:53) The affordances and constraints of dating during COVID-19! (23:31) Communicating with hierarchy and repetition Part 2: Reactions and Discussion (32:42) The Five “Why's” must be handled delicately (40:54) Is SP's User Journeys and Empathy Mapping tidbit insightful or psycho? (47:00) Gaining perspective in "situationships" with Treasure's MoSCoW method (50:42) And finally, some disclaimers and caveats to our advice today 

“If you can’t instill hope in the people around you that the future is going to be better than today, you’ve failed as a leader.” In this episode, get Tyler’s take on what he would do right now if he had to start a million dollar business within the next year. You’ll also find out: Why creating company values and building a good team are so important in the success of a business Why customer journey mapping is crucial to growing your business How empathy mapping can MASSIVELY impact your business Why the ability to inspire hope is such an important leadership quality How to create a customer centric business And so much more... Important Links: Robert Spencer - The Craft of the Warrior - https://amzn.to/2I5b4fx Seth Godin - The 22 Immutable Laws of Branding - https://amzn.to/2T0T5sr Collisions YYC (Tyler’s Podcast) - https://tinyurl.com/CollisionsYYC You can find Clearmotive at clearmotive.ca and you can find Tyler personally on LinkedIn at Tyler Chisholm. You can find every episode of the Strive For More podcast at: www.striveaccelerator.com/podcast If you enjoy this podcast, would you consider leaving us a short review and a 5-star rating on Apple podcasts? It takes like 20 seconds, and goes a long way to convincing on-the-fence listeners to try us out. I would love to hear from you. If you have comments or suggestions, shoot me an email at jared@striveaccelerator.ca Follow Strive on Social Media: Instagram: instagram.com/striveaccelerator Facebook: facebook.com/striveaccelerator LinkedIn: linkedin.com/company/striveaccelerator

In this HCI Podcast episode, Dr. Westover talks with Douglas Flory about empathy mapping, generating buy-in, successful organizational change, and his journey at LogMeIn. See the video here: https://youtu.be/A3vEf33-AUU. Douglas Flory (https://www.linkedin.com/in/douglasflory/) is leading and coaching thru times of change and waves of transformation. In his current role as leader of Change Management at LogMeIn, Douglas has leveraged change management techniques to help their company, culture, and employees transition through Covid-19. He has 15+ years of experience as a leader, consultant, and coach. Additionally, he is a very involved in ACMP (Association of Change Management Professionals) and Prosci communities. What is LogMeIn? A top 10 global SaaS company with products such as GoToMeeting, GoToWebinar, LastPass, and Rescue. These products enable companies, organizations, communities, and individuals to connect globally yet in a remote capacity to work without boundaries. Contact Information for follow up or to connect:  doug.flory@logmein.com

Have you tested your OWN customer journeys? Yes, all of them.  You see, until you experience what your customers experience, all the understanding you've developed with your Empathy Mapping work from the last episode will not bear fruit. In this episode, I want to talk about your customer journeys - what, I hear you asking, there are many? Yes, sure are! I also want to explore where they could be broken! Listen to the podcast to learn more. 

What is it that you see, say, do, feel, believe in your current role? In your current company? As a leader, ask yourself these questions first and then ask your immediate direct reports and your immediate supervisor. Look for alignment, gaps, opportunities. I created the EEM over ten years ago to help leaders, lead with more clarity, intentions and success. Trust & Empathy go hand in hand - one forms the other on so many levels. For more information about creating your own Employee Empathy Map - go to my website and grab one of my white-papers to get started. Anatomy of Workplace Culture --- Send in a voice message: https://anchor.fm/yourmorningcommute/message Support this podcast: https://anchor.fm/yourmorningcommute/support

For this session of IDIODC, Kristen Hayden Safide from Motivf joins Brent Schlenker and Chris Van Wingerden for a conversation on applying design thinking into learning and training. The three go over "empathy mapping" in the live cast allowing for attendees of the cast to participate in a basic map, outlining their thoughts and feelings in regards to specific question asked. You can check out the IDIODC cast's live empathy map here: https://app.mural.co/t/motivf2327/m/motivf2327/1569416650505/f25f56dc17414ff50c4f25d7c3e8b30378936f1b But how to these empathy maps help training departments and businesses? Check it out in the session here! Looking to join our next conversation live so you can get in on the fun? Looking to ask questions and participate in answering others questions? Get involved in the community! Stay tuned on our Crowdcast channel where we air the live session (nearly) every Wednesday morning at 10 AM ET. Stay for the conversation but leave with the knowledge of how you can improve your training design & development. Kristen Hayden Safdie is a Learning Technologist Specialist at Motivf, focusing on both internal and external support. She leads internal training initiatives on critical skills, including business development and proposal writing. These initiatives focus on experiential learning, integrating opportunities for development into everyday work. She supports the development of a tabletop card game for our largest client to teach children how to proactively respond in an emergency situation. She develops and maintains aggressive timelines, managing deliverables and working around unexpected delays. You can find out more about kristen on her site here at:https://www.linkedin.com/in/kristenhayden/ Become virtual friends with the IDIODC gang on twitter. Remember you can always stay in the loop by searching through the #IDIODC tag: Kristen: @KristenLearning https://twitter.com/KristenLearningBrent: @BSchlenker https://twitter.com/bschlenkerChris: @Chris_V_W https://twitter.com/Chris_V_WIDIODC: @TeamIDIODC https://twitter.com/TeamIDIODC Brent Schlenker is dominKnow's Community Manager. Chris Van Wingerden is dominKnow's Sr. VP Learning Solutions.Interested in learning more about dominKnow? Sign up for our next live platform demo to learn why we do powerful eLearning-authoring best. (And get a free 14-day trial after you watch the demo!) https://www.dominknow.com/demonstration.html

In this episode of the #PAY Podcast Bruce Burke speaks with Chris Butler, Chief Product Architect, IPsoft. Chris Butler is IPSoft's Chief Product Architect focusing on Amelia IPsoft’s conversational agent. ​Chris has over 19 years of product and business development experience at companies like Microsoft, KAYAK, and Waze. ​At Philosophie (AI design, research, and prototyping) he created techniques like Crazy Eights with randomization, Empathy Mapping for the Machine, and Confusion Mapping to create cross-team alignment while building products. IPsoft is one of the sponsors of the Networking Reception at #PAY Symposium & Exposition, August 20, 2019 from 7:00 - 9:00 PM Register today with code SAVE for a 30% discount from standard registration pricing. Meet Chris and learn more about the fascinating world of conversational agents during Chris's presentation at #PAY. Reserve your seat now at www.paysymposium.com About IPsoft IPsoft makes it possible to transform business performance through the employment of digital labor. Every day we automate thousands of IT and business processes for enterprises across a wide range of industries. IPsoft is the leader in Enterprise Artificial Intelligence (AI), cognitive and autonomic solutions and the home of Amelia, the industry’s most-human digital AI colleague. Amelia’s ability to learn, interact and improve over time makes her the market’s only AI that can fully understand user needs and intentions. Get to know Amelia Amelia can be trained to recognize words and phrases in several languages. She delivers real-life business benefits including lower operating costs, higher customer satisfaction and increased employee productivity. IPsoft was the first company to launch an end-to-end digital platform, 1Desk™, to deliver shared enterprise services. By connecting front-office conversations to back-end systems, IPsoft automates business processes that serve employees, customers and citizens, resulting in rapid resolutions, satisfied users and substantial organizational savings. IPsoft is a disruptive technology company, pioneering innovation in the development and delivery of autonomic and cognitive technologies. From our inception, our founders recognized that automation through digital labor will shape the future of IT and business operations. Inspired by the great minds of the past, we relish the challenge of making what others believe impossible a reality. Our company’s mission is to power the world with intelligent systems, eliminate routine work and free human talent to focus on creating value through innovation. Every day we apply ourselves to transforming our clients’ IT and business operations for competitive advantage. Through a combination of our technology platforms and our services, IPsoft guarantees predictable business benefits through intelligent automation. Whether your primary goal is to increase quality and speed of service, drive up productivity, enable profitable growth, reduce risk or rapidly reduce operational costs, IPsoft can ensure you attain industry-leading benchmarks of performance. Automation. IT operations. Driven by conversational AI. As the largest privately-owned AI company, we have two decades of experience building automation solutions that solve real business problems. We can increase your IT efficiency by 30% in 90 days. Our clients realize, at minimum, a 60% reduction in mean time to resolution. Learn more about IPsoft's Amelia and OneDesk and Globally Connected AI for any Business by visiting their website at www.ipsoft.com --- Support this podcast: https://anchor.fm/bruce-burke/support

  Gaining a deeper understanding of the users of our products should be high on a Product Owners to-do list. Building knowledge, information, and empathy with them will help us learn more about their issues and situations. An excellent technique for doing that is creating and sharing an Empathy Map that focuses on a specific person using your product. Building a map gets you out of your head and into theirs. That new perspective can help uncover ideas, perspectives, or issues your customer's faces.       Feedback: twitter - @deliveritcast email - deliveritcast@gmail.com   Links: PO Coaching and Consulting - seek taiju Leading Agile - Why You Need Empathy Maps Adobe - 10 Tips to Develop Better Empathy Maps Rich Mironov - What do Product Leaders do? Elizabeth Ayer - Don't ask forgiveness, radiate intent    

It is the episode where we dig deeper into how to stack courses and why to stack them at all. This way you your strategy of building an online academy is on point. What’s even more important it’s that your students are willing to and rave about finishing your courses, and they get the next best step with you. Link to the Empathy Mapping masterclass: https://onlinecoursecreation.school.invanto.com/course/details/empathymappingmasterclass Here’s the link to episode 4, which is part 1 from this 2-part broadcast: https://anchor.fm/teachyourobvious/episodes/Episode-4---micro-moments-and-course-stacking-strategy-session-e382h0 Tune in to figure out more about it. If you've liked it, please, subscribe. Would you add something? Leave a comment. Follow me for more info on online course creation at: https://www.landpage.co/newsletter Do you seek more personalized support? Join her membership community: www.teachyourobvious.com I'm the Creator of the Teach Your Obvious method, a complete framework that helps you turn your service packages into online courses by exploiting gamification and building engaging learning experiences. This way you can leverage both your time and expertise, and you can stop trading time for money. It also creates easily scalable systems in your business. --- Send in a voice message: https://anchor.fm/teachyourobvious/message

Empathy is a simple phrase but very few people understand it, how to incorporate it into their work or how to find real empathy with their customers. In this episode, we will look at what empathy entails, the things people mistakenly think is empathy, how to find it in your work and find a balance between empathy and subject matter expertise.SHOW NOTES:http://thecrazy1.com/episode-47-creativity-understanding-and-applying-empathy-in-your-work/ FOLLOW THE CRAZY ONE:Twitter, Instagram, LinkedIn, Facebook

How do you get to know your customers? While at NDC Oslo, Carl and Richard talked to Diane Zajac-Woodie about empathy mapping, a process for trying to internalize the dimensions of your various customers. Diane talks about considering various dimensions of people, looking at what the see, hear, think, say and do. Empathy mapping is a way to get your team more engaged around what customer needs are, but they're only guesses - you also have to craft experiments to figure out the truth! In the end, the goal is to make the best software you can.Support this podcast at — https://redcircle.com/net-rocks/donations

How do you get to know your customers? While at NDC Oslo, Carl and Richard talked to Diane Zajac-Woodie about empathy mapping, a process for trying to internalize the dimensions of your various customers. Diane talks about considering various dimensions of people, looking at what the see, hear, think, say and do. Empathy mapping is a way to get your team more engaged around what customer needs are, but they're only guesses - you also have to craft experiments to figure out the truth! In the end, the goal is to make the best software you can.Support this podcast at — https://redcircle.com/net-rocks/donations

Episode 73 of Landscape Digital Show reveals why customer relationships with a business are more valuable than those with its products. Relationships have a fundamental purpose. They make us better; otherwise, there is no reason for the relationship. In business, the debate is whether the customer has a relationship with the products or the business […] The post Customer Relationships: This is Why People Come Before Products appeared first on Landscape Digital Institute.

Episode 68 of Landscape Digital Show reveals why digital leadership is necessary to integrate sales and marketing channels, and how to get it done. It seems business slows down this time of the year. This leads to a question: What should we be doing during these summer doldrums? Keep moving. Every business experiences slowdowns, but […] The post Digital Leadership: Integrating Sales and Marketing Channels appeared first on Landscape Digital Institute.

Episode 63 of Landscape Digital Show reveals how data science can help discover and interpret customer insights for running a smarter business. This episode examines the role data plays in the success of your business, and how to acquire, analyze, and use it to gain valuable customer insights I ll introduce terminology associated with data science that […] The post Data Science: Discover Customer Insights for Running a Smarter Business appeared first on Landscape Digital Institute.

Episode 12 of Landscape Digital Show reveals how customer experience marketing differentiates your business by offering buyers a reliable path for achieving desired outcomes. If you really want to differentiate your business you have to change what people see, think, and feel about it. And that means you have to change what they do when […] The post Customer Experience Marketing: Differentiate Your Business with Empathy, Brand Story and Service appeared first on Landscape Digital Institute.

Episode 7 of Landscape Digital Show reveals how to use the empathy mapping tool to create an exceptional website experience for your audience. Now that digital experiences are replacing traditional selling, marketing, and customer service, you should enhance and streamline them with the empathy mapping planning tool website builders rely on. You simply divide a whiteboard […] The post Empathy Mapping: How to Create The Ideal Website Experience appeared first on Landscape Digital Institute.

Episode 8 of Landscape Digital Show reveals how to increase website engagement by getting buyers to take actions that are in their best interest. Imagine the home page of your website is a billboard and your prospective buyers are whizzing by at 60, 70, and 80 miles an hour. What are they going to see? […] The post Website Engagement: Getting Buyers to Take Action appeared first on Landscape Digital Institute.