Podcast appearances and mentions of rob gonzalez

On Sunday, we contrasted the striving, pyramid-shaped Roman cursus honorum society (literally “course of honors”) with Jesus' willing descent from Lord to crucified outcast. If he called his followers to follow his lead and reject status in favor of unity, what does that look like in our lives? Journey's text lines are filled this week with questions about how we live out an anti-pyramid faith, and Suzie Lind, Kevin Dixon, Mike Erre and Rob Gonzalez are here to get to the bottom of it all. TIMESTAMPS Just a few minutes for intro inanity ‘cause we gotta get to so many questions … -- 0:58 The Wright Stuff -- 2:05 Skibidi Ohio Burrito -- 2:55 Pastor Gonzalez -- 4:13 Tim's Song 5:30 Listener Questions - - - - Have a question or comment for the NOW team? Join the conversation by texting us at +1 615 861 9503. --- Support this podcast: https://podcasters.spotify.com/pod/show/journeychurch/support

Almost 2 months ago to the day, we had Futurist and Author Byron Reese on the podcast to talk about AI and its possibilities and risks. I warned you all then that I would have him back on to talk about his new book, We Are Agora, in which he sets out to scientifically prove that humans together make a superorganism, like bees make a hive, and what that means for our future and how we should spend our day. Nerdy, inspiring, awesome. He joined Rob Gonzalez and me to talk us through it.

In the bustling world of tech startups, stories of perseverance, innovation, and global impact abound. Today, we dive into the inspiring journey of Rob Gonzalez, co-founder of Salsify, a trailblazing enterprise software company revolutionizing product experience management. The company, Salsify, has attracted funding from top-tier investors like Permira, Neuberger Berman, Venrock, and Cap Table Coalition.

We're continuing to study the 'woes' that Jesus proclaimed on the Pharisees in Matthew 23. So, this week's NOW table looks at the struggles of Christian leaders. How can they resist the temptation to crave and feed off of adulation? (Featuring Journey's own celebrities—Kevin Dixon, Rob Gonzalez, Tim Timmons and special guest Brooke Wanser.) TIMESTAMPS 0:00 The Babble Begins 2:25 A Babbling Brooke? 5:30-12:59 Whizzing Around The Table -- 5:30 Kevin's All Wet -- 8:48 Golden Slumbers -- 10:08 Rob Is P.O'ed -- 11:24 You Can't Spell Puppy Without The 'P' 13:00 Whoa: Too much sharing. Time to talk about the woes. - - - - - Have a question or comment for the NOW team? Join the conversation by texting us at ⁠⁠⁠(615) 861-9503⁠⁠⁠. --- Support this podcast: https://podcasters.spotify.com/pod/show/journeychurch/support

Dave's guest on today's show is Rob Gonzalez, Co-Founder and Chief Marketing Officer at Salsify and Founding Member of The Digital Shelf Institute. They discuss how Rob made the switch from engineering to marketing (4:30), details of Rob's daily routine (8:41), the story behind the creation of the Digital Shelf Summit (10:11), details of the Salsify/ItsRapid partnership (18:36), how the advertising center of gravity has shifted in the last decade (27:35), and the two people who have influenced Rob's professional life the most (34:05).Register for Salsify's 2024 Digital Shelf Partner Summit: https://www.salsify.com/partner-summit-2024Connect with Rob on LinkedIn: https://www.linkedin.com/in/robgonzalezTake advantage of special offer from It'sRapid and get a free image, video or banner ad by emailing sales@itsrapid.io with code "BEYOND2024"Learn more about ItsRapid: https://itsrapid.ai/Theme music: "Happy" by Mixaud - https://mixaund.bandcamp.comProducer: Jake Musiker

We're learning to examine Bible translations more deeply as our recent Sunday conversation about Genesis 3 showed. So, a listener asks why bad and biased translations of the Bible persist. How do we trust what we read, and is there a better way to study God's word? It's an all male panel this week as Mike Erre, Kevin Dixon, Sam Barnhart and Rob Gonzalez untangle the subject of translation philosophy. TIMESTAMPS 0:00 Four men talk about gender roles and childbirth  22:12 Listener questions on Genesis 3 Plus: It's RevKev for President in 2024; Mike dreams of being sidelined and gets lost in Rob's eyes; Rob needs extra napkins at McDonalds and Sam's just living his best life. --- Support this podcast: https://podcasters.spotify.com/pod/show/journeychurch/support

A listener asks the NOW team whether the Eve of Genesis was more vulnerable to deception because of her gender. Mike Erre, Kevin Dixon, Suzie Lind and Rob Gonzalez look harder at what the Bible is (and isn't) really saying about gender roles, equality and differences. TIMESTAMPS 0:00 It's sort of what bank music would sound like if it were a podcast  16:30 Listener question and Genesis 2 discussion Plus: Kevin gets the lead out; Rob shares a story from the vault; Mike gets into a careless twister over Spanx; and Suzie labors over a Dodgers game. --- Have a question or comment for the NOW team? Let us know! Join the conversation by texting us at (615) 861-9503. --- Support this podcast: https://podcasters.spotify.com/pod/show/journeychurch/support

Can we trust our pastors and other leaders? Or is trust something that's built in community, outside of any single person's shortcomings and authority? Kevin Dixon, Suzie Lind, Mike Erre and youth pastor Rob Gonzalez share Journey's goal to create a group culture that's safe, welcoming and unafraid of questions. Plus: Kevin's all about that bass in his convertible; Rob's guilty pleasure has a blank space; and Mike holds back the rain for Suzie, who's a card-carrying fan. TIMESTAMPS 0:00 Intro and literally HA HA HA 12:10 Discussion topic begins. --- Got a question or a comment for the JourneyNOW team? Join the conversation by texting us at (615) 861-9503. --- Support this podcast: https://podcasters.spotify.com/pod/show/journeychurch/support

When the new class of GLP1 drugs like Ozempic and Wegovy came onto the market, grocery stocks took a big hit, in anticipation that people on these drugs would snack less and pull down unit sales. An overreaction to be sure, but John Carroll, President Digital Commerce and Analytic Services at Acosta Group, has spent time in CPG boardrooms discussing what the future impact and opportunities of a commercialized version of this drug might look like, and shared this point of view. Rob Gonzalez has a low opinion of humanity's ability to let anything stand between them and their Twinkies, and this pre-thanksgiving Ozempic Hot Take podcast episode is the result.

There are plenty of playbooks for developing an M&A strategy, but the kind of strategy that is best for one SaaS company versus another is less clear. For example, should one only buy tech they can integrate behind the scenes, or should you add new products that stand alone? How far outside your product focus should you expand, especially when pre-IPO? People are an important element of M&A success, how best to approach people integration?In this episode, Rob Gonzalez, co-founder and CMO of Salsify, a category-defining SaaS company that helps brands win the e-commerce game joins us to share how Salsify approaches their M&A. Drawing on experiences from four acquisitions, including one cross-border acquisition of Paris-based Alkemics, one can gain some great insight into what M&A should and should not be about, according to Rob.In this episode, Rob joins us to share his opinion on what kind of M&A makes sense for a company that seeks to provide a single consistent experience for its customers. During the discussion, Rob provided examples of how each of Salsify's four acquisitions added value to the company, customers, and partners. Throughout this episode, you'll learn about Rob's thoughts on using acquisitions to integrate third-party tools into a platform's core experience and using strategic partnerships with complementary services to create a competitive advantage. Rob also shares his own opinion on how to approach integrating talent from acquired companies and cultural integrations in cross-border transactions, and much more. Tune in to Episode 4 of In/organic Podcast, and discover the best way of aligning your growth and M&A strategies with your product, culture, and talent. In This Episode, You Will Learn:Rob's background and past experiences (1:20)Pairing M&A and growth strategy (5:30)How to prioritize the core business in M&A (8:10)Betting on the ecosystem vs. owning every piece of the puzzle (12:00)The role of talent in M&A (17:30)How to approach cross-border deals (21:20)Connect with Rob:LinkedInTwitterLet's connect: LinkedInWebsite Hosted on Acast. See acast.com/privacy for more information.

A new listener asks the Journey NOW roundtable how the method behind our Sunday conversations--digging deep to understand the Bible's meaning to its original audience--fits into the spectrum of Christian teaching. Are we trying harder, or are we just weird? Rob Gonzalez joins this week's regular team of Suzie Lind, Kevin Dixon and Mike Erre to explore this and other questions. Plus: Kevin feels like he's walking through a horror movie set; Rob walks through a literal horror movie set; Mike's nickname comes from a comedy horror movie; and the ocean still never disappoints for Suzie. --- Got a question or a comment for the JourneyNOW team? Join the conversation by texting us at (615) 861-9503. --- Support this podcast: https://podcasters.spotify.com/pod/show/journeychurch/support

As we continue to learn more about what a community centered on Jesus looks like, the Journey NOW team examines a real-world example of boundaried-vs-centered counseling. Betsy Raney, Tim Timmons and Rob Gonzalez join host Kevin Dixon for the discussion. Plus: Rapper Big Rickey makes an appearance; Tim's freestyle game is 'S' for super and 'U' for unique; Kevin's sure Disneyworld came before Disneyland; and Betsy claims she was born in another century. --- If you want to read more about "Centered Set Church," check out the ⁠⁠⁠Mark Baker book⁠⁠⁠, which has become a touchstone for this series and to the Journey community. Got your own question or a comment for the JourneyNOW team? Join the discussion by texting us at (615) 861-9503. --- Support this podcast: https://podcasters.spotify.com/pod/show/journeychurch/support

On this episode of The Marketer's Journey, I'm joined by Rob Gonzalez, CMO and co-founder of Salsify. Rob is an ‘accidental CMO,' with a background in engineering and product management and design. He took on the role of salesperson when he and his co-founder started Salsify and from there, eventually scaled the marketing plan to keep up with Salsify's rapid growth. As a founder, he's stayed focused on where he can add the most value to the organization and ensuring they stay true to the tactics that drive awareness and growth. In this episode, we discuss a founder's role as a super-generalist, Rob's path to CMO, and why running too many experiments at once can be a bad thing.Check out this and other episodes of The Marketer's Journey on Apple Podcasts, Google Podcasts, and Spotify Key takeaways from this episode:Less is more. Rob believes that many young marketers fall into the trap of trying too many things at once. This can lead to attribution problems on top of being exhausting for marketing teams. Give yourself and your team the chance to discover what strategy is working before jumping onto the next marketing trend. Stick to the tactics that work for you. Rob and his team were aware from the start that advertising was not going to be effective in awareness building for their category. Instead, they focused on strategic outreach and invested in that tactic once it delivered results. CMOs need to be comfortable with numbers. Rob believes that CMOs must be good with quantitative revenue marketing, which means being able to analyze the numbers in front of you and understand how they inform your strategies. Learn more about Salsify here: https://www.salsify.com/Learn more about Rob here: https://www.linkedin.com/in/robgonzalez

As e-commerce exchanges evolve, so does the type of data that is required for running a successful business. How can you ensure that you are aware of these essential data attributes and that you are providing the most accurate data along the supply chain? Join us as we chat with Rob Gonzalez, Co-founder, and CMO of Salsify, about the importance of data quality and standards when sharing information with trading partners.

Summary:This week on How To Win: Rob Gonzalez, co-founder and CMO of Salsify, a commerce experience management platform that helps its clients win on the 'digital shelf.' Salsify defines the digital shelf as: "The collection of diverse and rapidly evolving digital touch points used by shoppers to engage with brands and discover, research, and purchase products.”Rob co-founded Salsify in 2012 and has grown the company to over 740 employees serving a roster of high-profile clients. Salsify concluded their Series F funding in 2022, securing $200M in funding which brought their valuation to over $1B.In this episode, Rob breaks down some of the strategies that have helped Salsify win, and some of the mistakes they've made along the way. We discuss diversifying customer acquisition channels, promoting employee autonomy, and why you might be under-charging your customers.I weigh in on the increasing costs of customer acquisition, transitioning to a multi-product team, and employee surveys. Key Points: Rob discusses the customer acquisition channels that worked in the early days of Salsify (01:21)  When is it the right time to change your customer acquisition tactics? (04:58) I reflect on the rising cost of customer acquisition (06:04) Rob discusses what he calls 'market engagement rate' (07:37) What has Rob learned about being a multi-product company after Salsify's recent acquisitions? (09:29) My thoughts on running a multi-product company with a quote from Okta's Chief Product Officer Diya Jolly (11:55) What practical advice does Rob have for founders trying to create a positive work culture? (14:01) I talk about surveying your employees with a quote from employee management expert Don Phin (16:48) How do you reinforce a positive culture consistently? (18:24) I discuss the benefits of increasing employee autonomy (24:13) Rob reflects on Salsify's pricing strategy with a quote from the Tim Ferriss Show, featuring Andreessen Horowitz's Marc Andreessen (25:13) Why does Rob believe the next ten years of marketing will be defined by community and not content? (30:14) Wrap-up (32:04) Mentioned:Rob Gonzalez LinkedInSalsify WebsiteSalsify LinkedInThe Digital Shelf Institute WebsiteThe Digital Shelf Institute LinkedInDiya Jolly LinkedInDon Phin LinkedInThe Tim Ferriss ShowMy Links:TwitterLinkedInWebsiteWynterSpeeroCXL

Recently, the Journey community gathered for its first-ever Theology Lounge event, also affectionately known as "Hell In A Bar." Thanks to a donated space by Mill Creek Brewery, more than 100 of us came together to hear Teaching Pastor Mike Erre explain the main theories about Hell: What does the Bible actually have to say? How important is the subject of Hell in the Bible, and why does it describe it in such different terms than the red-devils-with-pitchforks-and-fire image of popular culture? After Mike's review, all--ahem--heck broke loose in a free-flowing, hour-plus Q&A session. Before leaving for this week's staff retreat, Suzie Lind, Kevin Dixon, and Rob Gonzalez gathered around our JourneyNOW roundtable to reflect on what they learned in Journey's inaugural Theology Lounge. They shared their own views and to answered more hellishly difficult listener questions. - - - Got your own question for JourneyNOW? Join the discussion by texting us at (615) 861-9503. --- Support this podcast: https://anchor.fm/journeychurch/support

The Cyber 5 Online Shopping Season, from Thanksgiving to Cyber Monday, is a make-it-or break it moment for many brands, who put on their best show of organic and paid search strategy to capture shoppers before their competitors. How did y'all do this season? Here with the data from the top 2 of Amazon and Walmart is Nathan Rigby, Co-founder at Analytic Index. What happened? Who got it right? Who got it wrong? What does it all mean for next time? Rob Gonzalez and Peter Crosby dug deep into it with Nathan.

More than ever, brands need to wring maximum efficiency and performance out of every channel in which they invest. Marketplaces are places of great potential opportunity, but also require investment in new capabilities and skills to be successful. To make the most of your 2023 marketplace opportunity, Rob Gonzalez and Peter Crosby welcomed Emily Pfeiffer as their guest on the podcast. Emily is a Principal Analyst at Forrester Research covering commerce tech, specifically focused on B2C brands and retailers.

Después de una impresionante carrera en las #24hLeMans, tuvimos oportunidad de sentarnos a platicar con Rob González, miembro del auto 38 de JOTA Sport, y compartir con el todas las emociones durante unas de las 24 horas más importantes dentro del automovilismo. Síguenos en nuestras redes sociales: https://linktr.ee/WKMedia --- Send in a voice message: https://anchor.fm/latebrake/message

In Sunday's message, Mike Erre introduced to the idea of “mine-ing.” It's the corrupting energy that it takes to cling to possessions—strength we no longer can use to follow Jesus. Mike and Journey's Student Pastor, Rob Gonzalez, join host Kevin Dixon to examine this difficult teaching from the Sermon on The Mount and to examine their own relationships with money, things and generosity. Got comments or questions? Text us at (615) 861-9503 or email journey@journeytn.com and join the conversation. This season's conversations are inspired by the book, "Upside Down Kingdom," by Donald Kraybill, as well as the discussions at our current Sunday gatherings. If you're curious to learn more, join us online or live in Brentwood, Tenn. each week at 9am and 11am. --- Support this podcast: https://anchor.fm/journeychurch/support

Today we will be discussing America First candidates versus establishment GOP candidates with special guest Rob J. Gonzalez, a candidate for Florida state representative in district 119. Rob is a husband, father of two, and reputable lawyer in Miami-Dade county. After the 2020 election, Rob started a local patriot group named America Patriot Community. It was a local effort to get concerned citizens of Miami-Dade involved in their local communities and politics. We met Rob at the first APC meeting and immediately knew that he would be a future elected representative of "We The People".  Rob is no longer affiliated with APC, but he has decided to run this election cycle for state rep and on this episode we wil talk about why he decided to run, the policies he will back up or plan to propose, and the state of the culture wars. FOLLOW US ON INSTAGRAM: https://www.instagram.com/mostlypeacefulatinas/  FOLLOW US ON TIK TOK: https://www.tiktok.com/@mostlypeacefulatinas  FOLLOW LINDA ON INSTAGRAM: https://www.instagram.com/wakeupwithlinda/  FOLLOW BELLA ON INSTAGRAM: https://www.instagram.com/redpillbabe_/  WATCH ON YOUTUBE: https://www.youtube.com/watch?v=aP-xcMAYLm0

No question, being an ecommerce leader is one of the most challenging jobs in commerce. You need people that are on your side - shepherds, you might say, that get how hard it is and spend a lot of time thinking about how to help. Chris Perry and Oskar Kaszubski, cofounders of FirstMovr, have sat in that seat across brands such as Kelloggs, Reckit, WellPet, Kimberly Clark and Mondelez and now spend their days on education and change management advisory through their firm FirstMovr (there no e in mover). They have released a delightful and extremely useful new digest of free advice, called Sheared - Shedding Your Coat of Corporate Conformity in the Age of eCommerce. Rob Gonzalez and Peter sheepishly asked them to be on to walk us through it, and like lambs to the slaughter, they agreed.

The product information management (PIM) category is at a pivot point with Forrester, IDC, and Ventana Research all releasing analyst reports in 2021. The report leaders have changed several times in the last 10 years as the evaluation criteria for PIM has been rewritten by analyst firms and buyers, reflecting that a new and volatile market has been emerging. In this podcast presentation of a recent webinar, co-hosts Rob Gonzalez and Peter Crosby discuss what has happened over the last decade, and what they predict will happen next.

Meet Journey's newest staff member, Betsy Raney, as she joins youth pastor Rob Gonzalez and host Kevin Dixon to share how they each have been formed by their backgrounds and generational differences. How do those factors, along with recent culture shifts, shape their worldview and their hospitality towards others? Got comments or questions? Text us at (615) 861-9503 or email journey@journeytn.com and join the conversation. --- Support this podcast: https://anchor.fm/journeychurch/support

For brands to tell stories and connect with consumers personally and at scale, the right first party data is increasingly becoming the essential fuel. Shelley Bransten took the learnings  at top retailers like Smith & Hawken, Williams Sonoma, and 15 years leading customer marketing at the Gap, and is now applying them for the entire industry through her role as the Corporate Vice President, Global Retail & Consumer Goods Industries at this scrappy little startup called Microsoft. Essentially, these days everyone needs to fail and learn fast in order to take advantage of the fast-changing opportunities to connect with consumers and earn their loyalty. Sherry joined Rob and Peter to discuss how she and the teams at Microsoft are focusing not only on helping brands amass and manage data, but on the even more vital task of driving valuable action out of it.

When Covid accelerated the importance of digital, hybrid footwear brand KEEN was ready. Not that it wasn't hard, but they had already been making the investments in digital channels, digital and data teams, and the organization and processes to do it at a global scale, driving success both online and in-store. Matt Krueger, Vice President, Global Marketplaces & Pure Play at KEEN, joins Peter and Rob to talk about the foundations they built, and where they expect those innovations to take their business in 2022.

Business Professor Gerald Kane of Boston University, along with his co-authors, found themselves in the middle of a pandemic conducting deep research through hundreds of interviews with executives that resulted in new scholarship around thriving through disruption. This is part 2 of Peter's conversation with Professor Kane, focused on the necessary capabilities to thrive, and how the right technology choices can enable those qualities.Here is the link to Gerald Kane's book:  https://www.amazon.com/Transformation-Myth-Organization-Uncertain-Management/dp/0262046067

As the consumer is increasingly in charge of how, where, and when they discover, research, and buy, the ways in which your brand comes to life for them has shifted and multiplied dramatically. More than ever, brand marketers need to articulate an evolved brand strategy and, to receive the proper investment, prove its worth to the bottom line. Maggie Gross, Head of Strategy for The Studios at Deloitte Digital, armed with tons of category data, has created a new way to measure the value of brand investment and drive the right areas of investment for maximum ROI. It's called BrandWorth, and Maggie joined Peter to explain it.

“Sadly, quite a few retailers picked an especially bad time to be boring.” Steve Dennis, has spent decades in the strategy seat at retailers such as Neiman Marcus and Sears,as well as trusted advisor to the retail, fashion and luxury industries through his consulting firm Sageberry Consulting. He shares his knowledge with the industry as a keynote speaker, his column for Forbes and, most recently, the second edition of this bestselling book, Remarkable Retail. Post-ish Covid, his book revisits what it means for retailers of all kinds to stand out and be worth remarking on in this post-...ish Covid era. Steve joined Peter and Rob to share his insights.

Building and growing a middle market manufacturer and retail company is a challenge not for the faint of heart. But entrepreneurial passion and grit matched with operational expertise can lead to outstanding differentiation and growth. That's the investment thesis of MidOcean partners, a private equity firm focused on transformative growth opportunities in middle-market consumer and business services companies.  Eric Roth, Managing Director at MidOcean Partners, joined Rob and Peter to talk through private equity investing in a time of disruption, and the fascinating investment opportunities in the Davids vs. Goliaths battle. 

In ecommerce, industry trends are really just the sum total of individual consumer behaviors. Rob and Peter take a look at trends in how  DTC and consumer shopping experiences evolved during the pandemic, and how those shifts impact acquisition, loyalty, and  who decides what your brand is. Plus, the world's cutest puppy is identified.

Until our robot overlords take over, winning on the digital shelf requires the right team of people. What is the mix of hard and soft skills that team members need to have to deliver and thrive in a rapidly changing and critical sector of the business? Lauren Livak, who ran North American Digital shelf strategy at Johnson and Johnson and is now Director of the Digital Shelf Institute, teamed up with Sheri Stoller, Director of Ecommerce at Trilliant Food and Nutrition in a recent Digital Shelf Playbook series webinar to answer this question and many more. It's such a great conversation, we wanted to share it with our podcast audience as well.

Anyone in on the early days of ecommerce knows the name One Click Retail. They created the seminal platform for ecommerce measurement, sales analytics and search optimization, one that was acquired by Edge by Ascential in 2016. Nathan Rigby and his founding partner have teamed up again to raise the bar on ecommerce analytics and data-driven decision making with their new company, Analytic Index. Nathan joined Rob and Peter to talk about private brands, retailer ad platforms, the new science of search optimization, and, surprisingly, almond flour.

There is no question that our future will continue to be one of disruption. Either acute disruption, like COVID, or chronic disruption, like the emergence of digital technologies across industries and use cases. So the question isn't a matter of will there be disruption, but what do leaders do in response? Business Professor Gerald Kane of Boston University, along with his co-authors, found themselves in the middle of a pandemic conducting deep research through hundreds of interviews with executives that resulted in new scholarship around thriving through disruption. The book is the Transformation Myth, and Professor Kane sat down with Peter to discuss it.

In a business dictated by an algorithm, designing a fluid, flexible process to get products ready for ecommerce and built out with content is essential.  Lauren Livak, who ran North American Digital shelf strategy at Johnson and Johnson and is now Director of the Digital Shelf Institute, has embarked on a ten episode series of webinars with new research and executive conversations. The content is so foundational to any leader plotting their digital shelf strategy, that we will be presenting it here in podcast format as well. Today's episode focuses on the necessary elements of a winning digital shelf process and features Lauren, Peter, and Lizbeth James, eBusiness Director at Nestlé.

The local brands called out in this episode were SCVA and Caring Kind. Cann was the national beverage brand.

The journey to winning on the digital shelf can not be made in weeks, or months, but years. To manage expectations, the right outcomes, and your sanity, it is vital to understand where you and your company are on that journey, and what the right next steps are to  move along a maturity curve towards operational and performance excellence. Experts from Salsify and the DSI teamed up to articulate a Digital Shelf Maturity Curve, and they presented it in a recent webinar. The content is so foundational to any leader plotting their digital shelf strategy, that we wanted to present it here in podcast format. Here with Peter are Joe Gaudreau, head of the Commerce Strategy Team at Salsify, and Lauren Livak, Director of the Digital Shelf Institute. 

In this episode, Dirk and Kelly chat with industry leaders Rob and Adam on Salsify, the PIM market and changes over the past decade, the challenges that organizations face when enriching product data, whether PIMs will eventually surface product APIs (or GraphQL) directly to frontends, and more

When one ecommerce executive from a global brand tells you they are pushing for a radical rethinking of the beliefs that have driven growth for decades at their company, it's an interesting anecdote. When 10 executives tell you the same thing, it's a research project. When Molly Schonthal, founder of the Digital Shelf Institute Executive Forum, and Chris Perry, Chief Learning Officer at firstmovr, started hearing similar anecdotes and data points around shifts from members  of the Executive Forum around the shifts their companies were making to maximize growth - consequential shifts in long-standing pricing strategies, assortment  planning, org and  budget, they decided to tackle bringing a forceful call to action in the market. This new research is titled The Shift to Total Growth Accountability, and Molly and Chris joined Peter to talk it through. 

In the early days at Marketplace Ignition, one of the first marketplace strategy consultancies, the question founder Eric Heller heard repeatedly from his biggest client was “What do I do next?” In some ways, very little has changed. Winning the algorithm requires constant attention, and the new shiny object of retail media should not obscure that fact. Eric, who sold Marketplace Ignition to Wunderman in 2017 and went on to become WPP's Chief Knowledge Officer for their AMazon Center of Excellence, joined Rob and Peter to highlight the trends that are rapidly shaking the box of ecommerce, media, and omnichannel growth, and how brand execs must keep their eye on the ball.

Is Loyalty the new CAC? The Post Purchase Consumer Journey represents an multi-staged opportunity to drive loyalty and customer lifetime value, deriving greater margin from the investment in D2C. David Morin, Sr. Director, Retail + Client Strategy at post-purchase platform provider Narvar joined Peter to bring to life the various stages of the post-purchase journey and how brands are intensifying their focus to drive trust, transparency, and advocacy, and making every customer feel like their most important customer. 

AI is the future. But what exactly will its role be in commerce? In this episode, Chad Burmeister sits down with Rob Gonzales, CMO and co-founder of Salsify, and gets his thoughts on the role of AI in the future of sales and marketing. They go in-depth on how they foresee AI will be deployed to enhance and optimize different business processes. Who is leading the game and what are the problems that need solving? Tune in to learn more.

Inside Amazon, vendor managers are renowned for having vast amounts of data at their fingertips to fine tune performance and, famously, drive negotiation with their brand manufacturer partners. Imagine if you could go to those negotiations, or better yet, fine-tune your Amazon business every day with your own set of financial, retail, advertising, and brand data out of Amazon systems. The team of ex-Amazonians at Reason Automation have set out to provide just that. Rob and Peter sat down with Reason's co-founder and CEO, to talk about what data is critical to managing your business and how they democratize access for any brand looking to win.

What do Drew Barrymore, Mindy McKnight, Taraji P. Henson, and Priyanka Chopra Jonas all have in common, besides being famous, talented, and beautiful? They are building successful brands with beauty brand incubator Maesa. They also all work with Rich Simpson Senior Vice President, Customer Development, North America & International at Maesa. Rich is charged with building a repeatable, scalable, sustainable process to grow Maesa's brands in a digital-first omnichannel world. It's challenging, innovative, fun work, and Rich brings the discipline of his big brand experience with General Mills and JnJ and merges that with the agility and creativity demanded by brands built on personal connections and storytelling.

Mike is joined by veteran member Rob Gonzalez for an open conversation about the evolution of Motives and it's departure from the CrossFit brand. (1:40) Train Intentionally (4:57) Purpose is Huge (8:28) Do your daily habits reflect who you're trying to be? (12:17) The number 1 question to ask yourself? (16:20) I like that word stretch.

Mike is joined by veteran member Rob Gonzalez for an open conversation about the evolution of Motives and it's departure from the CrossFit brand.

Mike is joined by veteran member Rob Gonzalez for an open conversation about the evolution of Motives and it's departure from the CrossFit brand.

In this episode, John talks with Rob Gonzalez, Co-founder & CMO of Salsify—a company providing commerce experience management for digital shelves. John and Rob discuss how a multi-channel content strategy engages consumers wherever they come across your brands and products, understanding your sales channels' fullest potential, and how to avoid the pitfalls of playing digital catch up.   Rob is the co-founder and CMO of Salsify, which empowers brand manufacturers to win on the digital shelf by delivering the product experiences consumers demand anywhere they choose to shop online. Rob has worked with executives at hundreds of brands including Coca-Cola, Bosch, GSK, Rawlings, and Fruit of the Loom to help advise on winning strategies for commerce. Prior to founding Salsify, Rob and his co-founders were with Endeca Technologies, acquired by Oracle for $1.1B in 2011. Endeca pioneered search, navigation, and merchandising for ecommerce, and powered ecommerce sites such as Walmart.com, HomeDepot.com, Target.com, Walgreens.com, and more than half of the top 100 internet retailers in North American, and hundreds more globally.   https://www.linkedin.com/in/robgonzalez/ ----- Connect with John Ghiorso https://www.linkedin.com/in/johnlouisghiorso/ https://twitter.com/johnlghiorso?lang=en Connect with Orca Pacific https://orcapac.com/ https://www.linkedin.com/company/orcapacific/ https://twitter.com/OrcaPac https://www.youtube.com/channel/UCLTH5V_bukbATvfxkKCq7Sg  

Andre and Rob, both visionaries, run a clothing company born here in The Great Pacific Northwest. They came by to chalk it up and have a brew. We start er off with aliens, wild woods people, space exploration, the dark side of the moon and brain-computer interfaces. We end up with talk about the birth of ideas, encouragement of dreams and the incredible power of believing in yourself. Rob and Andre have been encouraging each other since the first day they met. They're both avid dream chasers and consistently feed their future with new knowledge and positive momentum. The way they keep EYE Clothing a constant improving dreamscape of connection and community is incredibly admirable. They've got years of working festivals and fairs under their belt, they love the outdoors and they have fantastic views on dreams, self-belief, life, consuming positive content and becoming resourceful. These dudes are DIY dreamers and this conversation plays out like some encouraging friends at a party dreamin it up around the outdoor glass table on the back deck. "The people who change the world are often the ones who are crazy enough to believe that they can" - Steve Jobs || - checkout everything EYE at eyeclothingco.com/ - follow them on insta @ eyeclothingco and check back to episode 002 of The Junkyard Love Podcast for more info on the wonderful Rob Gonzalez and the 'why' of EYE.

In this episode, we learn about founder of EYE Clothing Co, Roberto Gonzalez. We discuss growth. hard work, vision and renegade outdoor raves in the woods. You can find more about EYE here: eyeclothingco.com instagram @eyclothingco