Podcasts about one marketing

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Best podcasts about one marketing

Latest podcast episodes about one marketing

Whitening Wednesday Podcast
#126 The One Marketing Strategy That's Working For Teeth Whitening Providers In 2026 (Do This Now!)

Whitening Wednesday Podcast

Play Episode Listen Later Jun 10, 2026 23:19


#126: The One Marketing Strategy That's Working For Teeth Whitening Providers In 2026 (Do This Now!) Whitening Wednesday; the only podcast dedicated to professional teeth whitening

The Marie Forleo Podcast
494 - The One Marketing Secret Everyone Needs to Know

The Marie Forleo Podcast

Play Episode Listen Later Jun 9, 2026 16:16


If you've ever wished you could just skip the marketing part of running a business, this one's for you. In this fan-favorite call-in episode, Marie coaches entrepreneurs live. Packed with real talk, practical advice, and a reframe on marketing that just might change everything, this one's worth a listen. If you prefer video or want closed captions, you can watch all our episodes on YouTube → http://www.youtube.com/marieforleo COME SAY HI! Instagram: http://www.instagram.com/marieforleo Tiktok: https://www.tiktok.com/@marieforleo  Facebook: http://www.facebook.com/marieforleo X: http://www.x.com/marieforleo  MORE RESOURCES FOR YOU:  Watch my Free Masterclass: 3 Sneaky Mistakes that Kill Productivity & Tank Profits → https://www.marieforleo.com/freeclass Get Your Personalized Revenue Plan & Get More Clients in 30 Days → https://checkout.marieforleo.com/get-more-clients-in-30-days Build Your $250K Offer in Minutes Using my Proven Frameworks → https://checkout.marieforleo.com/build-your-250k-offer If you enjoyed this episode, please leave us a review!

DTC Podcast
Bonus: 100% Agentic on Meta at a $1B Brand | True Classic's Ben Diamond & Triple Whale's Maxx Blank

DTC Podcast

Play Episode Listen Later Jun 3, 2026 48:24


Subscribe to DTC Newsletter - https://dtcnews.link/signupRecorded live at True Classic HQ in Calabasas the day before the Whalies, this episode brings together two of the leaders most aggressively reshaping how ecommerce gets built.Ben Diamond is the CEO and co-founder of True Classic, the apparel brand that went from zero to over a billion in revenue in seven years and now ships to 190 countries. Maxx Blank is the co-founder and COO of Triple Whale, the AI operating system for ecommerce that he started with co-founder AJ Orbach, now running parts of media buying, creative, and conversion testing for over 60,000 brands.The conversation gets into the move that's reshaping the category: True Classic now runs 100 percent of its Meta spend through an autonomous media buyer, Moby 2, with AI agents acting as a CMO and creative strategist, reallocating budget daily based on whether the brand needs profit, inventory clearance, or launch defense.Maxx walks through what changed between Moby 1 and Moby 2, why the SaaS apocalypse doesn't touch infrastructure businesses, and the bigger industry shift from Software as a Service to Results as a Service. Ben talks about cutting millions in production costs by replacing in-office product photography with AI, the cultural mandate at True Classic to embrace AI, and where human judgment still belongs.If you're an operator wondering how far to push agentic into your business, or a founder wondering what the next decade of ecommerce actually looks like, this is the conversation for you.Find more about Triple Whale: https://www.triplewhale.com/?utm_source=dtc-newsletter&utm_medium=inf&utm_campaign=mkt-whaliesdtc-affiliate-426&utm_content=dtc Timestamps:00:00 AI Is Transforming Ecommerce Faster Than Ever02:14 What Moby 2 Actually Does for Brands11:20 Why True Classic Went All-In on AI16:10 Cutting Millions in Creative Production Costs24:38 The Future of One-to-One Marketing at Scale43:20 Predictions for the Future of Ecommerce and AISubscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

Foundr Magazine Podcast with Nathan Chan
668: (Solo) The One Marketing Concept Behind the Fastest Growing DTC Brands Right Now

Foundr Magazine Podcast with Nathan Chan

Play Episode Listen Later Jun 1, 2026 9:59


Most founders think their product is different. But if your marketing sounds like everyone else's — better ingredients, better results, better formula — your customer hears nothing. Because when everything sounds the same, nothing stands out. Here's the problem: customers don't just buy outcomes. They buy belief that your way of getting there is different. And without a unique mechanism, you're leaving that belief on the table — and handing the sale to whoever communicates their difference more clearly. In this episode, I break down the concept of unique mechanisms — what they are, why the fastest growing DTC brands all have one, and how to find and articulate yours even if you think you don't have one yet. Here's what you'll take away: What a unique mechanism actually is — and why naming the process, not just the outcome, is what makes a product feel proprietary How IMAÉ's "90-plus clinically dosed ingredients across nine organ systems" turns a supplement into a category of one Why Instant Hydration's Sel Gris sourcing and Pillar Performance's triple magnesium are textbook examples of mechanism done right How WHOOP repositioned from fitness tracker to "recovery-based performance system" — and why that framing is the whole game The four questions to ask yourself right now to uncover the unique mechanism you already have but aren't communicating Why most founders already have something differentiated — they just can't articulate it clearly enough to make customers believe it If your ads aren't converting the way they should, or your product feels like it's competing on price instead of value, this episode will show you exactly what's missing — and how to fix it before your next campaign. If you're loving this solo series, I'd love to hear your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it. WANT TO GROW YOUR BRAND WITH META ADS? Join the Foundr Operators Waitlist → ⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/operators⁠⁠⁠⁠⁠⁠⁠⁠ HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/startdollartrial⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-start-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ → Already have a store? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-growth-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ CONNECT WITH NATHAN CHAN Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nathanchan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2uyvzdt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/podcast⁠

The Mind Of George Show
60-Day Challenge to Find the One Marketing Channel That Actually Converts

The Mind Of George Show

Play Episode Listen Later May 4, 2026 24:38


You're not stuck because you're not doing enough.You're stuck because you're doing too much… without knowing what's actually working. Posting more. Adding platforms. Trying everything. But if someone asked you right now, what's actually bringing in clients? Would you have a clear answer? Or would you go quiet?   In this direct and tactical solo episode, George breaks down one of the biggest mistakes entrepreneurs are making right now: Confusing activity with effectiveness. In a world where attention is shrinking and content is exploding, being on every platform is no longer a strategy, it's a distraction. George introduces a simple but powerful framework to help you identify what's actually working in your business, eliminate what isn't, and double down on the channels that truly drive results. This episode is your permission slip to stop doing more… and start doing what matters. What You'll Learn In This Episode: Why being on every platform is hurting your business The difference between activity vs actual results What “channel anxiety” is and how it shows up Why attention is the scarcest resource in today's market How to define what “working” actually means The 4-step framework to validate your marketing channels Why vanity metrics are misleading (and what to track instead) How to make confident, data-driven decisions in your business Key Takeaways: ✔️More channels ≠ more results. Clarity wins. ✔️Being busy is not the same as being effective. ✔️Attention is limited, doing less, better is the advantage. ✔️Vanity metrics (likes, followers, reach) do not equal growth. ✔️Real metrics = conversations, leads, and sales. ✔️Treat every channel like an experiment, not a commitment. ✔️Cutting what doesn't work is a strategic move, not failure. ✔️Relationships, not platforms, are what actually grow your business. Timestamps & Highlights: [00:00] – Why doing more isn't working anymore [02:00] – The uncomfortable question: what's actually working? [05:00] – The problem with being on too many platforms [08:00] – Attention is the scarcest resource (data + reality) [11:00] – What “channel anxiety” really is [14:00] – The 4-step framework to validate a channel [16:00] – Defining what “working” actually means [18:00] – Why vanity metrics will lie to you [20:00] – How to make clean decisions: double down, adjust, or exit [22:00] – Why relationships beat algorithms every time   Your Challenge This Week: If this episode hit… Share it with someone who's stuck in the “doing more” loop DM @itsgeorgebryant and tell me what channel you're testing And most importantly, pick one channel this week and measure what actually matters. Live Events & Retreats Ready to simplify your business and focus on what actually works? Join George at an immersive live experience designed to help you gain clarity, eliminate noise, and build a strategy rooted in results. Explore upcoming events: mindofgeorge.com/retreat Join The AllianceThe Relationship Beats Algorithms™ community for entrepreneurs who scale through trust, connection, and intentional growth. Apply for 1:1 Coaching If you're ready to stop guessing and start building a business that actually converts, apply to work directly with George.

MarTech Podcast // Marketing + Technology = Business Growth
One marketing lesson from Lady Gaga that every CMO should steal

MarTech Podcast // Marketing + Technology = Business Growth

Play Episode Listen Later Apr 28, 2026 3:54


Voice technology transforms customer experiences but most brands still sound robotic. Ruth Zive, Chief Marketing Officer at Voices, explains how performance-grade AI voices are replacing synthetic alternatives across enterprise systems. She discusses coordinating voice branding with visual identity systems, implementing actor-powered voice models for conversational AI agents, and measuring voice experience impact on customer engagement metrics.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
One marketing lesson from Lady Gaga that every CMO should steal

Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth

Play Episode Listen Later Apr 28, 2026 3:54


Voice technology transforms customer experiences but most brands still sound robotic. Ruth Zive, Chief Marketing Officer at Voices, explains how performance-grade AI voices are replacing synthetic alternatives across enterprise systems. She discusses coordinating voice branding with visual identity systems, implementing actor-powered voice models for conversational AI agents, and measuring voice experience impact on customer engagement metrics.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Marketing your Private Practice with Kathy C
The ONE Marketing Message That Gets More Clients to Say Yes - Ep 177

Marketing your Private Practice with Kathy C

Play Episode Listen Later Mar 25, 2026 20:07


Marketing for private practice owners works best when your message is clear - but most practice owners don't realize their message is the problem. If you're a dietitian, therapist, or coach who is showing up consistently but still not booking enough clients, this episode explains why - and walks you through exactly how to fix it.You'll learn:Why one specific marketing message is the make-or-break factor for whether people book with you or keep scrollingWhy three common mistakes are making your message invisible - even when you're showing up and doing the workHow to build a simple step-by-step message that makes the right people think "that's exactly what I need"If people are finding you but not reaching out and booking discovery calls, this episode will show you exactly what is getting in the way and how to change it.Want a second set of eyes on your message? Book a free Marketing Review at https://www.pepperitmarketing.com/review ONE-LINE OFFER STATEMENT FORMULA:I help [who - identify your ideal client] is struggling with [their big problem] - through [your service or approach] - so they can [outcome or results]. And if you want to add that extra layer, what makes you different.SAMPLE - Before: "I work with clients on nutrition and lifestyle changes to support their overall health and wellbeing."After: "I help busy moms with IBS who are exhausted from cutting out every food and still not feeling better - learn a simple, sustainable approach to eating - so they can finally feel good without living in fear of food."Click here to send Kathy a text message about this Episode

True Story: The Public Relations Podcast
This ONE Marketing Tactic Alone Can Make Any Business Successful

True Story: The Public Relations Podcast

Play Episode Listen Later Feb 16, 2026 16:06


If you could only choose one marketing tactic to drive business success… what would it be?In this episode, Whitney Lee breaks down the difference between marketing tactics vs. strategies before tackling a fun but powerful hypothetical: the single most impactful tactic a business can focus on. Her answer? Customer reviews.Whitney explains why reviews are one of the most influential trust signals in today's buying journey — often shaping decisions before a customer ever visits your website or walks through your door. She shares real-world examples of businesses thriving (even with imperfect marketing) simply because their reputation and reviews were strong.You'll also hear practical ways to encourage more customer feedback, how to naturally ask for reviews without feeling pushy, and why reputation management isn't just a marketing task — it's a growth strategy.If you've been chasing trends and wondering what actually moves the needle, this episode will help you refocus on one of the most powerful and often underutilized marketing tools you already have.Connect with Whitney on InstagramConnect with Whitney on LinkedInYour Marketing Heroes Website

MarTech Podcast // Marketing + Technology = Business Growth
One marketing principle that stays constant across multiple companies

MarTech Podcast // Marketing + Technology = Business Growth

Play Episode Listen Later Feb 6, 2026 4:27


Creative approval workflows create bottlenecks that slow teams down. Christine Royston, CMO at Wrike, explains how AI-powered orchestration eliminates manual handoffs in marketing operations. Her team automated approval routing with role-based permissions and built integrated review systems that keep all feedback centralized within their workflow management platform.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
One marketing principle that stays constant across multiple companies

Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth

Play Episode Listen Later Feb 6, 2026 4:27


Creative approval workflows create bottlenecks that slow teams down. Christine Royston, CMO at Wrike, explains how AI-powered orchestration eliminates manual handoffs in marketing operations. Her team automated approval routing with role-based permissions and built integrated review systems that keep all feedback centralized within their workflow management platform.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The #WhatsNext Podcast
EP 552 - Relying On One Marketing Source Will Ruin NZ Businesses

The #WhatsNext Podcast

Play Episode Listen Later Jan 29, 2026 28:09


Apply for the winning formula 12 month business planning: https://nextadvisory.nz/the-winning-formula/What would you do if your main source of leads dried up tomorrow? Most business owners have never thought about this, until it's too late.Luke and Phil break down the real examples: government contracts that suddenly stop, Facebook ad accounts getting banned, websites going offline, and emails going to spam for weeks. We cover why putting all your marketing eggs in one basket is a recipe for disaster, and how to stress test your lead generation before disaster strikes.The pattern is always the same, businesses get comfortable with one reliable source, then panic when it disappears. Meanwhile, smart business owners are building multiple streams: past customer outreach, referral systems, direct mail, cold calling, and social media.We've seen clients lose tens of thousands because they relied on one platform, one relationship, or one marketing channel. Don't be next. It's time to diversify.If you're interested in working together:Visit our website https://nextadvisory.nzLet's connect over a quick call: https://calendly.com/philsmith/Instagram: https://www.instagram.com/nextadvisory.nz/

Childcare Business Marketing Made Easy
Before You Plan 2026, Fix This One Marketing Habit

Childcare Business Marketing Made Easy

Play Episode Listen Later Dec 14, 2025 3:16


Before You Plan 2026, Fix This One Marketing Habit Feeling behind on your marketing as the year wraps up? In this short but powerful episode, Christina breaks down the single habit shift every childcare provider needs before setting 2026 goals: stop treating marketing like a giant project and start treating it as a tiny, repeatable daily habit. You'll learn why “post more” and “be more consistent next year” never work, how to break the all-or-nothing cycle, and how a simple 2-minute daily action can change your visibility dramatically. This episode also sets the stage for Christina's brand-new live workshop on January 6th, where she'll walk you through her easy, realistic 2-Minute Social Media System designed specifically for busy childcare providers. What You'll LearnWhy lack of consistency isn't your fault The real reason marketing feels overwhelming The shift from “big project” thinking to “tiny habit” thinking Examples of quick 2-minute marketing actions you can do today Why January is the month parents make childcare decisions How to show up online without spending hours on content Perfect For You If You Are:A childcare center owner or in-home provider Feeling guilty for not posting enough Overwhelmed with marketing tasks Ready to show up intentionally in 2026 without burnout Next Steps / Links Mentioned Join the LIVE Workshop (January 6th) The 2-Minute Social Media System Learn how to create content in a simple daily rhythm that takes minutes, not hours.

Maven Marketing with Brandon Welch
The One Marketing Shift You Can't Ignore in 2026

Maven Marketing with Brandon Welch

Play Episode Listen Later Nov 17, 2025 26:24 Transcription Available


Send us a textShort-form video isn't just for influencers anymore.If you run a service-based business, ignoring it might be the most expensive mistake you make in 2026.In this Maven Monday, Brandon and Caleb break down a surprising shift that's quietly reshaping how real customers search, choose, and trust local businesses.This isn't about trends, dances, or overnight fame. It's about a simple strategy business owners can use to get seen, get remembered, and get picked… without spending more on ads.Inside this episode: • Why short-form video suddenly matters for every local business • The overlooked reason your competitors are getting found faster • How small, scrappy videos can outperform polished campaignsIf you've ever wondered how to show up online without feeling salesy or silly, this conversation will point you in the right direction — and help you step into a huge opportunity before the crowd catches on.#MavenMarketingPodcast #ShortFormVideo #SmallBusinessMarketing #MarketingPlan2026For entrepreneurs wanting to grow without wasting money, join the Maven Marketing Mastermind → https://www.mavenmethodtraining.comOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/TikTok: https://www.tiktok.com/@frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchCo-Host: Caleb AgeeExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com! Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

Introvertpreneur
The One Marketing Task I'll Never Automate

Introvertpreneur

Play Episode Listen Later Sep 25, 2025 9:49


I'm all about automation… except for one marketing task that I'll never automate or outsource. In this episode, I'm sharing why replying to emails is something I always handle personally,  and how keeping this human connection point has led to unexpected opportunities. We'll dive into: Why personal email replies build stronger trust How one reply led to a great collaboration The AI tool I use to make replying easier without losing my voice If you enjoyed this episode, I invite you to drop a five-star rating + review with your biggest takeaway, so that other introverts can find this podcast for guidance and support through their introvert entrepreneur journey! Check out the full show notes and resources mentioned at thetarareid.com/ep162

The Affluent Creative
150: The One Marketing Move for Interior Design Clients, Cash, and Confidence

The Affluent Creative

Play Episode Listen Later Aug 4, 2025 30:28


In this milestone 150th episode of Design Business Freedom, you're guided through a refreshingly simple yet strategic approach to overcoming slow seasons in your interior design business. Instead of succumbing to the overwhelm of "more marketing," Melissa Gault, your interior design business coach, walks you through the transformative power of choosing one intentional action to focus on for 30 days. This episode is packed with tangible ideas and real-life examples to help you bring in clients, cash, and confidence—without the hustle. Melissa shares 12 proven marketing strategies specifically designed for interior designers and emphasizes the importance of alignment, authenticity, and consistency. Whether you're feeling a slowdown in inquiries, income, or inspiration, you'll walk away with a practical plan to shift from scattered effort to meaningful momentum. It's about simplifying your strategy to amplify your results—and this episode shows you exactly how. IN THIS EPISODE, YOU WILL HEAR: (01:09) Why “doing more” during slow seasons leads to burnout, not bookings (03:40) How to select one of 12 proven marketing moves to focus on for 30 days (05:31) Why launching a digital newsletter can be a game-changing visibility tool (07:17) The power of story-driven Instagram content that attracts ideal clients—not DIYers (13:07) Tips for getting into publications and podcasts your clients actually pay attention to (26:11) How optimizing your Google Business Profile can improve local visibility fast SUPPORTING RESOURCES: Tricia Malloy Testimonial Writing Services Timeleft Dinners When you're ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.  

Wholesaling Inc with Brent Daniels
WIP 1776: AMA - Can One Marketing Channel Generate All the Seller Leads You Need

Wholesaling Inc with Brent Daniels

Play Episode Listen Later Jul 14, 2025 14:19


In this episode, Todd Toback dives straight into a game-changing idea: you don't need a dozen strategies to succeed in real estate— just one solid marketing channel. Todd breaks down why chasing multiple marketing tactics can leave you overwhelmed and inconsistent, and why mastering a single channel is the key to steady, quality seller leads.What You'll Learn:Why “random acts of marketing” are killing your momentumHow one channel, done right, can be all you needThe power of automation and hiring a virtual assistant to scale fasterReady to simplify your lead gen and supercharge results? Tune in now!---------Show notes:(0:53) Beginning of today's episode(1:04) Can you generate enough seller leads with one form of marketing?(1:57) Random acts of marketing is a no-no(6:21) One marketing channel is enough(8:53) Lack of negotiation(10:34) Maximize your one marketing channel(11:57) Get a virtual assistant or automate it on your CRM----------Resources:To speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the TribeGo to Wholesalingincgroup.com to become part of one of the fastest growing Facebook communities in the Wholesaling space. Get all of your burning Wholesaling questions answered, gain access to JV partnerships, and connect with other "success minded" Rhinos in the community.It's 100% free to join. The opportunities in this community are endless, what are you waiting for?

Etsy Seller Success with Dylan Jahraus
Get Found on Etsy With this ONE Marketing Hack!

Etsy Seller Success with Dylan Jahraus

Play Episode Listen Later Jul 12, 2025 7:27


Get Found on Etsy With this ONE Marketing Hack!In today's video, I break down my secrets to creating the best SEO for Etsy listings to rank on the first page of search results. If you're struggling with your listing titles, descriptions, tags, and keywords to rank your listings higher on Etsy, then you'll want to stick around until the end to get all of my best tips for 2025.

COVID Era - THE NEXT NORMAL with Dave Trafford
An AI video was so lifelike, one marketing prof was convinced it was real

COVID Era - THE NEXT NORMAL with Dave Trafford

Play Episode Listen Later Jul 9, 2025 37:12


Inside a viral video making claims about a Canadian chain and is completely fake Plus – A new wrinkle in the bike lane battle in Toronto GUESTS: David Shellnutt - The Biking Lawyer Marvin Ryder - associate professor of marketing at McMaster University

Elevated Marketing DOT Podcast
EP #183 Why Relying on Just One Marketing Channel Could Be Holding Your Business Back

Elevated Marketing DOT Podcast

Play Episode Listen Later Jun 25, 2025 19:06


If you've ever felt overwhelmed by where to show up online, today we're breaking down what multichannel marketing really means. Now, before you roll your eyes and think, “Great, another buzzword,” stay with us. Multichannel isn't about being everywhere just to check a box. It's about being intentional showing up on the right platforms, at the right times, in the right ways to guide your audience from first touch to final decision.In this episode, we'll talk about why relying on just one channel can actually hold your business back, how each channel plays a unique role in your marketing strategy, and how a well-coordinated approach not only increases revenue but shortens sales cycles and boosts retention. Plus, we've got real-world examples, performance stats that'll open your eyes, and practical steps you can take right now to build a smarter, more sustainable multichannel strategy.Check out the full blog post: https://elevatedmarketing.solutions/why-relying-on-just-one-marketing-channel-could-be-holding-your-business-back

Sales vs. Marketing
Lessons - How One Marketing Strategy Built a Multi-Million Dollar Insurance Empire | Justin Brock - Founder of Bobby Brock Insurance

Sales vs. Marketing

Play Episode Listen Later Jun 14, 2025 12:12


➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory In this “Lessons” episode, Justin Brock, founder of Bobby Brock Insurance, shares how one simple but powerful marketing shift turned a legacy industry upside down—revealing how leveraging social media and content distribution built a multi-million dollar insurance business, why selling what people want (like dental insurance) creates better lead flow than pushing what they “need,” and how high-integrity, long-term marketing beats bait-and-switch tactics by building trust, loyal customers, and sustained growth in even the most outdated markets.➡️ Show Linkshttps://successstorypodcast.com YouTube: https://youtu.be/8W5TjHJGotE Apple: https://podcasts.apple.com/us/podcast/justin-brock-president-of-bobby-brock-insurance/id1484783544 Spotify: https://open.spotify.com/episode/3hnsC5Nd2uVgmTgP5RUHcF ➡️ Watch the Podcast on YouTubehttps://www.youtube.com/c/scottdclary See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

More Than Social Podcast
Why One Marketing Strategy Isn't Enough (And What to Do Instead) | 165

More Than Social Podcast

Play Episode Listen Later May 15, 2025 14:36


Feeling like you're doing all the things but still not getting the results you want?In today's episode of More Than Social, Lisa Anne pulls back the curtain on one of the biggest misconceptions in digital marketing—that one strategy alone will scale your business.Whether you've built a lead magnet, launched a webinar, or post on Instagram daily... if it feels like you're stuck in hustle mode with little return, this is your wake-up call.You'll learn:Why relying on one strategy is slowing you downWhat it really takes to build a marketing machine that runs with you (not against you)The 4C System (Captivate, Collect, Connect, Convert) that's helped Lisa and her clients generate consistent leads and grow on autopilotThe truth about marketing “seasons” and why slow months aren't a reason to stopA behind-the-scenes look at what it means to build your puzzle one piece at a timeIf you're ready to stop spinning your wheels and start building a system that actually supports your business and your life—this one's for you.

Walk-Ins Welcome
Ep. 178: Why Relying on One Marketing Channel Will Fail Your Urgent Care (and What to Do Instead)

Walk-Ins Welcome

Play Episode Listen Later Apr 30, 2025 30:25


Nick and Michael are back behind the mics diving into one of the biggest mistakes clinics make: putting all their eggs—and their patient acquisition—into one basket.From paid ads to word-of-mouth to grassroots outreach, they break down why true growth only happens when you build everywhere, not just online. It's part marketing strategy, part reality check, and 100% focused on helping your urgent care become the go-to clinic in your community.Get ready for practical tips, real-world examples, and a reminder that omnipresence (not just Google Ads) is the real secret to scaling.

The Financial Coach Academy® Podcast
105. The One Marketing Strategy All Financial Coaches Need

The Financial Coach Academy® Podcast

Play Episode Listen Later Apr 17, 2025 14:46


I don't think I need to tell you about the chaos social media has experienced lately. Meta goes down from time to time. Instagram suddenly changed square feeds to vertical graphics with no warning. TikTok's future remains uncertain.It's too much to keep up with, and even if you understand the “rules,” they're bound to change in the coming months. While there's still value in social media, we can't really rely on it.In this episode, I'm sharing why email marketing needs to be the absolute foundation of your financial coaching business—not social media. While social media platforms constantly shift and change, email marketing remains rock solid, giving you direct relationships with your audience that you actually own and control.I've watched coaches pour endless hours into building their social media following, using all the right hashtags and following trends, but struggle to convert followers into paying clients. Email marketing changes that equation completely. When someone checks their email, they're in a completely different mindset than when scrolling social media—more focused and intentional with their time.Ready to build your email marketing foundation? Listen in for two practical approaches you can start using today, plus a third option to work toward as your business grows.Links & Resources:Ultimate Growth GuideJoin the Facebook groupKey Takeaways:Building your business on social media? You're renting property on shaky ground where the landlord changes rules without notice.Your email list is the only marketing asset you truly own—take control of your business future by starting to build it today.When was the last time someone replied to your social post? One email brought me 78 replies from engaged potential clients.Financial decisions require privacy—email creates the safe space your audience needs to engage with sensitive money topics.Want to welcome new subscribers properly? Create a simple 3-email sequence that delivers value, shares your approach, and offers a quick win.Email marketing creates consistency. Replace feast-or-famine client acquisition with steady relationship building that keeps you top of mind.Start where you are: begin with regular emails OR a welcome sequence, then work toward the hybrid approach as your confidence grows.

Life as a Freelance Writer
269: Don't put your eggs in one marketing - BIGGEST lesson for online marketing | Ashleigh Atkinson 

Life as a Freelance Writer

Play Episode Listen Later Mar 31, 2025 40:11


Do you ever see brands and think “how are you everywhere”... you only see the tip of the iceberg. In this episode, Ashley Atkinson talks about the crucial lesson of not putting all your marketing eggs in one basket. Ashley breaks down SEO in a way that actually makes sense, offers practical strategies for diversifying your marketing, and shares her expertise on building a resilient business that doesn't rely on any single platform. If you're feeling overwhelmed by marketing or worried about algorithm changes affecting your business, this episode is packed with actionable advice to help you create a strategy that withstands platform volatility!If you LOVED this part of your trip (the episode), make sure you share this on your Instagram stories and tag us @contentqueenmariah and @theclimbcollaborative ⁠⁠⁠GET ACCESS TO OUR FREE AUDIO GUIDE - CONTENT STRATEGY IN YOUR EARSKEY EPISODE TAKEAWAYS

Your Marketing Department
The One Marketing Shift That Could Save Your Business Thousands

Your Marketing Department

Play Episode Listen Later Feb 27, 2025 19:26


Many entrepreneurs waste thousands of dollars on marketing efforts that don't yield results. Discover the crucial shift that can transform your marketing strategy, ensuring every dollar spent contributes directly to your business growth. Learn how to align your marketing with your core purpose, engage your target audience effectively, and avoid common pitfalls that drain resources. This approach not only saves money but also builds a sustainable path to success. Read the full article for more information: https://unscrewedmarketing.com/the-one-marketing-shift-that-could-save-your-business-thousands/ Hashtags: #MarketingStrategy #BusinessGrowth #CostSaving #Entrepreneurship #EffectiveMarketing

Secrets of Staffing Success
[InSights] How Staffing Firms Unknowingly Fall Behind

Secrets of Staffing Success

Play Episode Listen Later Feb 24, 2025 40:36


Recruitment marketing is more than just posting jobs—it's about staying visible in an overcrowded digital world. In this episode, Brad Bialy and Steve Gipson discuss why consistency in marketing is critical, the hidden cost of doing nothing, and how companies unknowingly fall behind. They explore the science behind attention, why it takes 17+ touchpoints for prospects to recognize a brand, and how surround sound marketing can transform your outreach. Plus, they answer a key listener question on using social media to target healthcare staffing clients effectively.  Chapters & Timestamps: [00:00] – Intro: Florida Trip, Cold Weather, and Catching Up [03:00] – The Psychology of Attention: Why People Ignore Your Marketing [07:00] – Repetition, Consistency, and Branding: Lessons from Major Companies [10:30] – The Hidden Cost of Doing Nothing: How Stagnation Kills Growth [15:30] – Finding Your Business's True North: What Are You Really After? [21:45] – The Compounding Impact of Neglecting Marketing [26:00] – Answering a Listener Question: Social Media Strategy for Healthcare Staffing [32:00] – The Power of Niche Content: Creating One-of-One Marketing [37:00] – Final Takeaways: Why Standing Still Means Falling Behind InSights is Hosted by Brad Bialy and Steve Gipson Brad Bialy is the host of Take the Stage and InSights, the staffing industry's leading podcasts with close to 175,000 downloads. He has a deep passion for helping staffing and recruiting firms achieve their business objectives through strategic marketing concepts. For over a decade, Brad has developed a proven track record of motivating and educating staffing industry professionals at over 150 industry-specific conferences and webinars. His keen eye for strategy and delivery has resulted in multiple industry award-winning social media campaigns, making him a sought-after speaker and expert. A recruiting industry veteran with over 15 years of experience, Steve Gipson is the Director of Sales and Operations at Recruiters Websites. After spending seven years as a recruiter with a boutique search firm, he joined Recruiters Websites, a digital marketing agency specializing in the recruitment industry. For the past decade, Recruiters Websites has helped over 800 firms of all sizes and specialties enhance their digital presence and make more placements through their expertise in digital marketing, website development, and SEO services.

Wholesaling Inc with Brent Daniels
WIP 1661: AMA - Is One Marketing Channel Enough to Make 7-Figures

Wholesaling Inc with Brent Daniels

Play Episode Listen Later Feb 3, 2025 14:14


Todd Toback reveals how to break through the seven-figure ceiling in wholesaling. Answering the question “Is one marketing channel enough to make 7 figures?” In this no-fluff, ask me anything episode, Todd shares his battle-tested strategies for building a deal-closing machine through smart systems and bulletproof follow-up! ---------Show notes:(0:53) Beginning of today's episode(1:06) Can you generate enough seller leads with one form of marketing?(2:05) Do not get RAM (random acts of marketing) (3:01) How most wholesalers operate (6:57) The lack of lead follow up(7:14) The lack of efficiency(7:52) The lack of automation and consistency(8:57) Lack of negotiation (12:15) Don't blindly invest in a marketing campaign----------Resources:To speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the TribeGo to Wholesalingincgroup.com to become part of one of the fastest growing Facebook communities in the Wholesaling space. Get all of your burning Wholesaling questions answered, gain access to JV partnerships, and connect with other "success minded" Rhinos in the community.It's 100% free to join. The opportunities in this community are endless, what are you waiting for?

The UpFlip Podcast
168. This One Marketing Hack Earns Him $1.1 Million a Year

The UpFlip Podcast

Play Episode Listen Later Dec 30, 2024 30:02


Andrew Thompson discovered the lucrative business of junk removal on Youtube and using the power of Google Ads has been able to generate over $1.1 million per year in revenue. In this episode Andrew shares how he's been able to break through the 7-figure ceiling in this $10 billion industry. How he was able to go from side hustle to full time, and the secrets to scaling in this booming market.Resources:Start your junk removal business today: https://bit.ly/4gy3CUTThe UpFlip Podcast: https://www.upflip.com/podcastConnect with Andrew: https://www.jedijunkremoval.comConnect with UpFlip: On Facebook On Instagram On Youtube @UpFlipOfficial on Twitter For more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts. Thanks for listening!

The SaaSiest Podcast
164. Angeley Mullins, Chief Commercial Officer, Resourcify - The one marketing strategy you're missing

The SaaSiest Podcast

Play Episode Listen Later Nov 12, 2024 54:48


In this episode, Angeley Mullins, CCO at Resourcify, takes us inside her journey through tech, offers a sneak peek into her upcoming book for founders, and explains how Resourcify is helping companies break free from analog waste management with digital solutions. She dives into why sustainability can't just be a buzzword, the real impact of physical marketing, and why user-generated content is key to authentic brand building. At the core of her insights? How to create a brand that lasts, connect meaningfully, and use storytelling to transform the sustainability landscape.   What's in this episode: Why sustainability must be more than a buzzword How Resourcify is driving the shift to digital waste solutions Creative, budget-friendly marketing tactics that deliver The power of physical outreach and authentic user-generated content Reviving referral programs and reconnecting in person The secrets to storytelling that makes a brand unforgettable Curious about how to build a brand that doesn't just survive but truly matters? This episode is your roadmap.

HUNGRY.
Espresso: Seth Godin Heinz Ketchup's One Marketing Secret

HUNGRY.

Play Episode Listen Later Oct 24, 2024 5:40


Listen to the full episode hereEspresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2.  Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourFeel free to reach out to the utter legends Josh and Bryony at Unleashed, book in a 20 min chat with this magical link. Even if nothing comes of it, it's worth having a chat. Click this magical link

Marketing Today with Alan Hart
441: How Personalized Marketing Can Evolve Your Companies Value with Dave Edelman

Marketing Today with Alan Hart

Play Episode Listen Later Oct 16, 2024 41:51


Dave Edelman is a sought-after advisor on digital transformation and marketing, a professor, and an author. He teaches marketing at Harvard Business School and advises top executives on AI and personalization. Dave began his career as a young consultant at the Boston Consulting Group, where he coined the term “Segment-of-One Marketing.” Dave also guided Aetna (now part of CVS Health) as CMO through its transformation into a digitally oriented, customer-centric brand. Recognized multiple times by Forbes as one of the “Most Influential CMOs in the World” and by AdWeek as one of the “Top 20 Marketing and Technology Executives,” Dave has attracted over 1.1 million followers to his LinkedIn blog. His upcoming book, Personalized: Customer Strategy in the Age of AI, will be published by Harvard Business Press in October.On today's show, Alan and Dave discuss Dave's upcoming book and the importance of personalization for companies. They delve into the '5 Promises of Personalization,' exploring how effective personalization can transform a company's brand and value proposition over time. They also examine the key conditions required for successful personalization marketing, and how the personalization index can be used to assess and enhance a company's personalization practices. Additionally, they discuss how personalization can unlock the growth potential of AI.In this episode, you'll learn: The 5 Promises of Personalization and how they can add value to your companyHow AI can enhance personalized marketingTips around building trust, a key component to personalizationKey Highlights: [01:40] Dave's passion as a jazz player & how it parallels business[03:35] How Dave got into personalization[07:13] Why this book and why now? [09:03] Conditions needed for personalization [13:33] The 5 promises of personalization [18:40] Digging deeper into “Reach Me” [23:10] How trust factors in [25:33] How do you get better at “Delight Me”[28:44] Evolving your value proposition[32:00] Experience of your past that defines you[34:05] Advice to younger self[35:12] A topic that you and other marketers need to learn more about[36:27] Trends or subcultures others should follow[38:18] Largest opportunity or threat to marketers todayLooking for more?Visit our website for the full show notes, links to resources mentioned in this episode, and ways to connect with the guest! Become a member today and listen ad-free, visit https://plus.acast.com/s/marketingtoday. Hosted on Acast. See acast.com/privacy for more information.

Keen On Democracy
Episode 2222: David Edelman on the dangers and opportunities of personalized technology in our AI age

Keen On Democracy

Play Episode Listen Later Oct 16, 2024 43:08


As a longtime Harvard Business School professor and the former chief marketing officer at Aetna, David C. Edelman is all too familiar with both the dangers and opportunities of personalized technology. In Personalization, his new book, co-authored with Boston Consulting Group managing director Mark Abraham, Edelman focuses on customer strategy in our age of AI. While Edelman acknowledges that there have been dangers with Web 2.0 style products that enables personalization, he is nonetheless cautiously optimist that AI will enable companies to provide hyper-personalized services and products that will ultimately benefit consumers. Rather than the age of surveillance capitalism, then, Edelman believes that AI represents the age of the empowered and happy consumer. Fighting talk from one of the world's leading marketing mavens.David C. Edelman has a long history of Personalization work stretching back more than three decades. In 1989, he wrote the Boston Consulting Group (BCG) classic article, “Segment-of-One Marketing,” in which he predicted the possibilities of Personalization. Since then, he has chronicled the evolution of the field, offering the visionary ideas he's developed as a practitioner and a consultant. David has worked with dozens of companies on Personalization, AI, and Agile marketing at BCG and Digitas before transforming Aetna's approach to customer experience while serving as the company's Chief Marketing Officer. His six articles in the Harvard Business Review cover the evolving Customer Decision Journey, the Future of Customer Experience, and the Implications of AI for Management Leaders and Boards. Today, he is an executive advisor and board member to brands and technology providers, is an advisor to BCG, and teaches at Harvard Business School. Forbes has repeatedly named him one of the Top 20 Most Influential Voices in Marketing, and Ad Age has named him a Top 20 Chief Marketing and Technology Officer. A music fanatic and avid tenor sax player, David lives in Cambridge, MA with his wife Miriam and their two labradoodles, where they periodically host their three grown children.Named as one of the "100 most connected men" by GQ magazine, Andrew Keen is amongst the world's best known broadcasters and commentators. In addition to presenting KEEN ON, he is the host of the long-running How To Fix Democracy show. He is also the author of four prescient books about digital technology: CULT OF THE AMATEUR, DIGITAL VERTIGO, THE INTERNET IS NOT THE ANSWER and HOW TO FIX THE FUTURE. Andrew lives in San Francisco, is married to Cassandra Knight, Google's VP of Litigation & Discovery, and has two grown children.Keen On is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit keenon.substack.com/subscribe

Dental Marketing Goat
#78 Is One Marketing Company Enough for Dental Practices?

Dental Marketing Goat

Play Episode Listen Later Jul 22, 2024 13:40


Ted Kozel, Vice-President of Sales at SMC, returns to the show to talk about whether you're better off sticking with one marketing company or working with several to grow your practice, and how to think through all the pieces of your growth strategy.Connect with our Guest Here ⤵️Ted Kozel Vice-President of Sales at SMC NationalWebsite: https://smcnational.com/

The Boutique with Collective 54
Episode 174 – Resilience in the Spotlight: How One Marketing Agency Thrived Despite Employees Trying to Capitalize On The Cancel Culture

The Boutique with Collective 54

Play Episode Listen Later Jun 14, 2024 20:38


Join us as we delve into the gripping tale of a marketing agency's journey through the tumultuous waves of cancel culture. In the height of societal pressure, the agency's founders, driven by fear and uncertainty, offered their employees overly generous contracts. As the dust settled, they realized the unsustainable nature of their decisions and faced the daunting task of restructuring their workforce agreements. Tune in to discover how Ryan Gill and Chris Kneeland, Partners at Cult Collective, navigated this challenging terrain, replacing idealistic contracts with market-based, realistic agreements, and emerged stronger than ever before. This episode is a testament to the power of resilience and adaptability in the face of adversity.

The Morning News with Vineeta Sawkar
What did one marketing executive think when he heard BRING YA ASS? "Gold."

The Morning News with Vineeta Sawkar

Play Episode Listen Later May 21, 2024 4:38


3 little words…..Bring Ya Ass. How do companies capitalize on this creatively?Vineeta talked with GREG DUTTON- EXECUTIVE VICE PRESIDENT Creative for BROADHEAD!

Marketing That Works
Season One Marketing That Works Trailer

Marketing That Works

Play Episode Listen Later Feb 15, 2024 0:47


Hey, you're listening to Marketing that Works.Marketing That Works is the podcast for the business owner who wants to move their brand forward so they can bring in more sales and clients. I'm Danielle R. Harris, and I am bringing you what I know from more than 12 years of experience in traditional and online marketing. I have created marketing strategies for businesses of all sizes, from multi-million dollar corporations to early-stage online businesses. And through this podcast, you will learn how using your story to communicate your expertise will help you grow your revenue. Remember, some marketers chase fads, I believe in mastering the fundamentals.

optYOUmize
Is It Better To Focus On One Marketing Method Or Diversify?

optYOUmize

Play Episode Listen Later Jan 19, 2024 24:33


to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtubewant more traffic, leads, and sales from your website without any extra promotion? meet PROHMOSSummaryIn this conversation, Brett Ingram discusses whether it is better to focus on one marketing method or diversify. He explores the benefits and drawbacks of both approaches and shares his own experience. Ultimately, he presents a strategy for maximizing sales potential and minimizing risk.TakeawaysThere are benefits and drawbacks to both focusing on one marketing method and trying multiple methods.Focusing on one method allows for specialization, lower expenses, economies of scale, and the potential to develop a competitive advantage.Trying multiple methods can provide multiple revenue streams, protection against market fluctuations, a multi-channel presence, and the ability to adapt and adjust.A strategy for maximizing sales potential and minimizing risk is to start with the best method, master it, automate or delegate, and then move on to the next best method.Chapters00:00 Introduction: Is it better to focus on one marketing method or diversify?02:01 Chapter 1: Benefits and drawbacks of focusing on one marketing method08:10 Chapter 2: Benefits and drawbacks of trying multiple marketing methods20:36 Chapter 3: Strategy for maximizing sales potential and minimizing risk#entrepreneur #worklifebalance #successhabits #marketingstrategy #goalsetting #successhacks #leader #websitesales #business #success #entrepreneurslife #entrepreneurialmindset #entrepreneurtips #entrepreneurmind #entrepreneurmotivation #optyoumize #brettingram #digitalmarketing #onlinemarketing #digitalmarketer #entrepreneurpodcast optyoumize.com optyoumize

Summit Host Hangout
259: Why I Don't Rely on One Marketing Strategy

Summit Host Hangout

Play Episode Listen Later Jan 16, 2024 10:14


I've had people give me a hard time over the years for using other strategies when my "thing" is teaching virtual summits. I'll get comments like, "If summits are so great, why do you have to run Facebook ads?" I know most of you have a very strong understanding of why I'd stack multiple strategies together, but it made for a fun podcast episode! Today, I'll break down why I don't rely only on summits, how I found my perfect mix of strategies, and how you can too. For show notes, head to https://summithosthangout.com/259

She is Extraordinary! Podcast
Ep 400: The ONE Marketing Asset to Generate a Pipeline of Ready Buyers

She is Extraordinary! Podcast

Play Episode Listen Later Nov 30, 2023 68:43


Lead gen is the #1 challenge entrepreneurs struggle with.  That's only because it's something a topic that can easily be made to feel overly complicated. Listen as I break down how simple predictable marketing can be when you take the time to be intentional and strategic about creating a marketing ASSET that does the heavy lifting....even as you sleep. Inside I break down the biggest mistakes women make when it comes to lead generation..... ....and the keys to a high-converting lead magnet.   >>JOIN this week's Joyful Business Workshop (it's free): https://www.judyweber.co/joyfulbusiness  Inside this exclusive workshop, you will learn a simple, do-able faith-fueled process to go from frustrated to overjoyed, from overwhelmed to organized and from doubt to certainty. Jump in so you can end 2023 with a bang (& kick off the new year strong). 3 Days. 3 Intensive Hour-Long Trainings. 1 Christ-Focused Community.   Grab Your Ticket (& learn more): https://www.judyweber.co/joyfulbusiness  ______________________________________ Committed to Making Your 1st $100K (LIFETIME Access available ONLY through December 1st)? Join the Joyful 6 Figures Accelerator: https://www.judyweber.co/accelerator Ready to Scale from 6 to 7 Figures (while DOUBLING your profit + reducing your workweek by 20%)? Join the Joyful Scaling Mastermind Wait List: https://www.judyweber.co/mastermind

The Platform Marketing Show
Why Realtors Should Have More Than One Marketing System

The Platform Marketing Show

Play Episode Listen Later Nov 17, 2023 55:25


McKenzie Johnson (Realtor in North Carolina) shares how she combines different lead generation strategies to get the best results.

Worth Every Penny Joycast
# 182 - This Wedding Photographer Transitioned to Portraits & Did $10k From ONE Marketing Activity

Worth Every Penny Joycast

Play Episode Listen Later Oct 24, 2023 17:13


The Fosses felt like they couldn't squeeze another drop of money out of the time they had to put into their photography business. This husband-and-wife wedding photography team was maxxed out. With two babies at home they COULD NOT squeeze another minute out of their busy schedules  (and didn't want to take another moment from their growing babies) But when they realized they weren't making enough money no matter how much they worked, something had to change.  When they found THIS one marketing idea ….  They made $10,000 in just TWO MONTHS!!  Hit play to hear their story.

Marketing your Private Practice with Kathy C
The ONE Marketing Activity you should never STOP doing - Ep 67

Marketing your Private Practice with Kathy C

Play Episode Listen Later Oct 24, 2023 28:59


Growing a private practice or business requires a key element every company needs no matter the size. A list of prospective clients or leads. Building a list like this means doing lead generation activities. Yet, some practice owners feel there are marketing activities that are reserved for the big companies! Or that are simply not necessary for them. Lead generation is one of these. Too often, I speak with practice owners who think it's not important because they have lots of clients and get clients from referrals, not marketing, so... this is why they don't focus on building a list of prospects.But I will tell you when things slow down, and they are scrambling for new clients, that is often when they see the error of their ways. They are in regret mode. Today, I want to help prepare you for never being in regret mode and share more about that ONE marketing activity you should never stop doing - lead generation. Be sure to listen in to learn:The importance of Lead Generation, even for small biz ownersThe 7 foundations for an optimized Lead Generation System and FunnelA huge mistake many people make with their Lead Gen system and what to do insteadRESOURCES MENTIONED: Ep 18 - Fix your Instagram Link in Bio - https://www.pepperitmarketing.com/podcast/ig-profile-link Book your seat in the upcoming Free Training to Create your Irresistible Lead Magnet from Start to Finish in 2 weeks  - https://academy.pepperitmarketing.com/leadmagnets You can get all the resources mentioned, the transcript, and access to Kathy's free training that starts in November at http://MarketingYourPrivatePractice.com/67      

Retention Chronicles
Telling a story with multiple products in one marketing image with Cavelle Bieker (Marketing Manager, Pendleton)

Retention Chronicles

Play Episode Listen Later Oct 21, 2023 50:12


On this episode of Retention Chronicles, we're joined by Cavelle Bieker, Marketing Manager at Pendleton. Our host Mariah Parsons and Cavelle talk about Pendleton's history in retail, continued collaboration with the indigenous community, creating a timeless brand filled with heritage, the power of branding for the consumer, marketing multiple products in one image so consumers can see products in their home, how Facebook is the best revenue generator for them, generating leads from newsletters, and huge holiday giveaways!

Success to Significance: Life After Breaking Through Glass Ceilings
Streamlined Success: All-In-One Marketing Solutions Unveiled with Iris Goldfeder

Success to Significance: Life After Breaking Through Glass Ceilings

Play Episode Listen Later Sep 26, 2023 39:55


On this episode, join Jen and guest Iris will discuss the importance to digital marketing and why you having an all-in-one marketing solutions team is beneficial for your business. Listen to hear more! ____________________ Welcome to this episode of Success to Significance Life After breaking through glass ceilings, I am your host Lady Jen Du Plessis. I want to first say thank you so much for taking time out your busy day to listen in to learn about how you can breakthrough your glass ceilings. What I always do is bring someone on that has a ceiling they have broken through. I would like to introduce you rot Iris Goldfeder. She is a longtime entrepreneur and has over 25 years of success in the digital marketing field. Before coming back to focus on Gas Stove Creative. We are going to talk about why you named it that way. ... ____________________ Join the Success to Significance Community Today: YouTube Facebook Instagram Jenduplessis.com Linkedin LinkedTree Book a Strategy Call with Jen TODAY! ____________________

As Told By Us
Ep 156: The number one marketing strategy to implement ASAP

As Told By Us

Play Episode Listen Later Sep 5, 2023 16:51


In my 10+ years of being in the branding and marketing space, there is one crucial component that has been proven to nurture leads and increase sales.    Email marketing. (If this feels like a lot to implement right now, just think start by capturing email addresses to market to at another time!)    I've set up hundreds of email funnels at this point and the efforts pay off for a number of reasons. 1.) You can easily see who is watching, clicking, and where they are dropping off. 2.) It's your (somewhat only) chance to re-engage and market to past and potential guests.   So how do you do this and where do you start? 1.) Listen to this podcast and DM me your questions so I can give you the resources and 2.) Set up your platform email platform. (We recommend using StayFi to capture email addresses!)   Enjoy this episode and make sure to tag us when you listen to @hostedbythewebers and @theweberco so we can connect. Join our Facebook Group: https://m.facebook.com/groups/strbrandingdesignmarketing/?ref=share&mibextid=S66gvF

Sales vs. Marketing
Lessons - How to Hire the Best Marketing Agency | Darragh Grove-White, CEO of This One Marketing

Sales vs. Marketing

Play Episode Listen Later Feb 23, 2023 6:03


➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory ➡️ About The Guest⁣ Darragh Grove-White is a growth marketing and digital strategies executive with nearly 8 years of experience in the B2B and B2C space. He has a proven track record of success in digital advertising, email marketing, social media awareness and engagement, content distribution, and website optimization, resulting in increased traffic, online engagement, and conversions for the companies he's worked for. Darragh is also a contributor to Hacker Noon, where he writes about marketing technology, digital strategies, and growth hacking best-practices. ➡️ Show Links https://www.linkedin.com/in/growthhackerr/ ➡️ Watch the Episodes On Youtube https://www.youtube.com/c/scottdclary Learn more about your ad choices. Visit podcastchoices.com/adchoices