Podcasts about one marketing

Recruitment marketing is more than just posting jobs—it's about staying visible in an overcrowded digital world. In this episode, Brad Bialy and Steve Gipson discuss why consistency in marketing is critical, the hidden cost of doing nothing, and how companies unknowingly fall behind. They explore the science behind attention, why it takes 17+ touchpoints for prospects to recognize a brand, and how surround sound marketing can transform your outreach. Plus, they answer a key listener question on using social media to target healthcare staffing clients effectively.  Chapters & Timestamps: [00:00] – Intro: Florida Trip, Cold Weather, and Catching Up [03:00] – The Psychology of Attention: Why People Ignore Your Marketing [07:00] – Repetition, Consistency, and Branding: Lessons from Major Companies [10:30] – The Hidden Cost of Doing Nothing: How Stagnation Kills Growth [15:30] – Finding Your Business's True North: What Are You Really After? [21:45] – The Compounding Impact of Neglecting Marketing [26:00] – Answering a Listener Question: Social Media Strategy for Healthcare Staffing [32:00] – The Power of Niche Content: Creating One-of-One Marketing [37:00] – Final Takeaways: Why Standing Still Means Falling Behind InSights is Hosted by Brad Bialy and Steve Gipson Brad Bialy is the host of Take the Stage and InSights, the staffing industry's leading podcasts with close to 175,000 downloads. He has a deep passion for helping staffing and recruiting firms achieve their business objectives through strategic marketing concepts. For over a decade, Brad has developed a proven track record of motivating and educating staffing industry professionals at over 150 industry-specific conferences and webinars. His keen eye for strategy and delivery has resulted in multiple industry award-winning social media campaigns, making him a sought-after speaker and expert. A recruiting industry veteran with over 15 years of experience, Steve Gipson is the Director of Sales and Operations at Recruiters Websites. After spending seven years as a recruiter with a boutique search firm, he joined Recruiters Websites, a digital marketing agency specializing in the recruitment industry. For the past decade, Recruiters Websites has helped over 800 firms of all sizes and specialties enhance their digital presence and make more placements through their expertise in digital marketing, website development, and SEO services.

Todd Toback reveals how to break through the seven-figure ceiling in wholesaling. Answering the question “Is one marketing channel enough to make 7 figures?” In this no-fluff, ask me anything episode, Todd shares his battle-tested strategies for building a deal-closing machine through smart systems and bulletproof follow-up! ---------Show notes:(0:53) Beginning of today's episode(1:06) Can you generate enough seller leads with one form of marketing?(2:05) Do not get RAM (random acts of marketing) (3:01) How most wholesalers operate (6:57) The lack of lead follow up(7:14) The lack of efficiency(7:52) The lack of automation and consistency(8:57) Lack of negotiation (12:15) Don't blindly invest in a marketing campaign----------Resources:To speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the TribeGo to Wholesalingincgroup.com to become part of one of the fastest growing Facebook communities in the Wholesaling space. Get all of your burning Wholesaling questions answered, gain access to JV partnerships, and connect with other "success minded" Rhinos in the community.It's 100% free to join. The opportunities in this community are endless, what are you waiting for?

When you think of combinations who comes to mind?

Andrew Thompson discovered the lucrative business of junk removal on Youtube and using the power of Google Ads has been able to generate over $1.1 million per year in revenue. In this episode Andrew shares how he's been able to break through the 7-figure ceiling in this $10 billion industry. How he was able to go from side hustle to full time, and the secrets to scaling in this booming market.Resources:Start your junk removal business today: https://bit.ly/4gy3CUTThe UpFlip Podcast: https://www.upflip.com/podcastConnect with Andrew: https://www.jedijunkremoval.comConnect with UpFlip: On Facebook On Instagram On Youtube @UpFlipOfficial on Twitter For more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts. Thanks for listening!

In this episode, Angeley Mullins, CCO at Resourcify, takes us inside her journey through tech, offers a sneak peek into her upcoming book for founders, and explains how Resourcify is helping companies break free from analog waste management with digital solutions. She dives into why sustainability can't just be a buzzword, the real impact of physical marketing, and why user-generated content is key to authentic brand building. At the core of her insights? How to create a brand that lasts, connect meaningfully, and use storytelling to transform the sustainability landscape.   What's in this episode: Why sustainability must be more than a buzzword How Resourcify is driving the shift to digital waste solutions Creative, budget-friendly marketing tactics that deliver The power of physical outreach and authentic user-generated content Reviving referral programs and reconnecting in person The secrets to storytelling that makes a brand unforgettable Curious about how to build a brand that doesn't just survive but truly matters? This episode is your roadmap.

Listen to the full episode hereEspresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2.  Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourFeel free to reach out to the utter legends Josh and Bryony at Unleashed, book in a 20 min chat with this magical link. Even if nothing comes of it, it's worth having a chat. Click this magical link

Dave Edelman is a sought-after advisor on digital transformation and marketing, a professor, and an author. He teaches marketing at Harvard Business School and advises top executives on AI and personalization. Dave began his career as a young consultant at the Boston Consulting Group, where he coined the term “Segment-of-One Marketing.” Dave also guided Aetna (now part of CVS Health) as CMO through its transformation into a digitally oriented, customer-centric brand. Recognized multiple times by Forbes as one of the “Most Influential CMOs in the World” and by AdWeek as one of the “Top 20 Marketing and Technology Executives,” Dave has attracted over 1.1 million followers to his LinkedIn blog. His upcoming book, Personalized: Customer Strategy in the Age of AI, will be published by Harvard Business Press in October.On today's show, Alan and Dave discuss Dave's upcoming book and the importance of personalization for companies. They delve into the '5 Promises of Personalization,' exploring how effective personalization can transform a company's brand and value proposition over time. They also examine the key conditions required for successful personalization marketing, and how the personalization index can be used to assess and enhance a company's personalization practices. Additionally, they discuss how personalization can unlock the growth potential of AI.In this episode, you'll learn: The 5 Promises of Personalization and how they can add value to your companyHow AI can enhance personalized marketingTips around building trust, a key component to personalizationKey Highlights: [01:40] Dave's passion as a jazz player & how it parallels business[03:35] How Dave got into personalization[07:13] Why this book and why now? [09:03] Conditions needed for personalization [13:33] The 5 promises of personalization [18:40] Digging deeper into “Reach Me” [23:10] How trust factors in [25:33] How do you get better at “Delight Me”[28:44] Evolving your value proposition[32:00] Experience of your past that defines you[34:05] Advice to younger self[35:12] A topic that you and other marketers need to learn more about[36:27] Trends or subcultures others should follow[38:18] Largest opportunity or threat to marketers todayLooking for more?Visit our website for the full show notes, links to resources mentioned in this episode, and ways to connect with the guest! Become a member today and listen ad-free, visit https://plus.acast.com/s/marketingtoday. Hosted on Acast. See acast.com/privacy for more information.

As a longtime Harvard Business School professor and the former chief marketing officer at Aetna, David C. Edelman is all too familiar with both the dangers and opportunities of personalized technology. In Personalization, his new book, co-authored with Boston Consulting Group managing director Mark Abraham, Edelman focuses on customer strategy in our age of AI. While Edelman acknowledges that there have been dangers with Web 2.0 style products that enables personalization, he is nonetheless cautiously optimist that AI will enable companies to provide hyper-personalized services and products that will ultimately benefit consumers. Rather than the age of surveillance capitalism, then, Edelman believes that AI represents the age of the empowered and happy consumer. Fighting talk from one of the world's leading marketing mavens.David C. Edelman has a long history of Personalization work stretching back more than three decades. In 1989, he wrote the Boston Consulting Group (BCG) classic article, “Segment-of-One Marketing,” in which he predicted the possibilities of Personalization. Since then, he has chronicled the evolution of the field, offering the visionary ideas he's developed as a practitioner and a consultant. David has worked with dozens of companies on Personalization, AI, and Agile marketing at BCG and Digitas before transforming Aetna's approach to customer experience while serving as the company's Chief Marketing Officer. His six articles in the Harvard Business Review cover the evolving Customer Decision Journey, the Future of Customer Experience, and the Implications of AI for Management Leaders and Boards. Today, he is an executive advisor and board member to brands and technology providers, is an advisor to BCG, and teaches at Harvard Business School. Forbes has repeatedly named him one of the Top 20 Most Influential Voices in Marketing, and Ad Age has named him a Top 20 Chief Marketing and Technology Officer. A music fanatic and avid tenor sax player, David lives in Cambridge, MA with his wife Miriam and their two labradoodles, where they periodically host their three grown children.Named as one of the "100 most connected men" by GQ magazine, Andrew Keen is amongst the world's best known broadcasters and commentators. In addition to presenting KEEN ON, he is the host of the long-running How To Fix Democracy show. He is also the author of four prescient books about digital technology: CULT OF THE AMATEUR, DIGITAL VERTIGO, THE INTERNET IS NOT THE ANSWER and HOW TO FIX THE FUTURE. Andrew lives in San Francisco, is married to Cassandra Knight, Google's VP of Litigation & Discovery, and has two grown children.Keen On is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit keenon.substack.com/subscribe

Ted Kozel, Vice-President of Sales at SMC, returns to the show to talk about whether you're better off sticking with one marketing company or working with several to grow your practice, and how to think through all the pieces of your growth strategy.Connect with our Guest Here ⤵️Ted Kozel Vice-President of Sales at SMC NationalWebsite: https://smcnational.com/

Today's episode is a celebration of The Built Environment Marketing Show's 4th birthday this week. This episode is one where I've invited people to answer the question: "What one tip would you give to a practice starting out today?".And you'll hear responses across three main themes. Thanks so much to those who took part. Julia NichollsRob FiehnPascale ScheurerLynda ThompsonAmy EdwardsShirin IqbalAngela LyonsAlex McCannAshley FauguelAbout the showThe show was set up by me Ayo Abbas on July 03 2020 to showcase the very best in built environment marketing. Find out more about the work I do at https://www.abbasmarketing.com/

Caden explains the #1 issue with marketing—attribution. He dives into what to look for to solve the age old question of tracking the effectiveness of your marketing efforts, how attribution has evolved, and the future of marketing. He also shares his strategies and knowledge so marketers can understand the issue better so they can make informed decisions without solely relying on attribution tools.Related video:

Join us as we delve into the gripping tale of a marketing agency's journey through the tumultuous waves of cancel culture. In the height of societal pressure, the agency's founders, driven by fear and uncertainty, offered their employees overly generous contracts. As the dust settled, they realized the unsustainable nature of their decisions and faced the daunting task of restructuring their workforce agreements. Tune in to discover how Ryan Gill and Chris Kneeland, Partners at Cult Collective, navigated this challenging terrain, replacing idealistic contracts with market-based, realistic agreements, and emerged stronger than ever before. This episode is a testament to the power of resilience and adaptability in the face of adversity.

Some marketing automation platforms are too complex or expensive for small businesses, while others offer very limited functionality. HighLevel offers an all-in-one solution that covers everything your small business needs. Go to https://bit.ly/ddgohighlevel for more information. Digital Dialogs City: Seabrook Address: 400 Lakeshore Dr. Website: https://digitaldialogs.agency

3 little words…..Bring Ya Ass. How do companies capitalize on this creatively?Vineeta talked with GREG DUTTON- EXECUTIVE VICE PRESIDENT Creative for BROADHEAD!

Want to find the best CRM for your small business to take your marketing efforts to the next level? You need to try HighLevel! Find out more at https://bit.ly/ddgohighlevel Digital Dialogs City: Seabrook Address: 400 Lakeshore Dr. Website: https://digitaldialogs.agency

Hey, you're listening to Marketing that Works.Marketing That Works is the podcast for the business owner who wants to move their brand forward so they can bring in more sales and clients. I'm Danielle R. Harris, and I am bringing you what I know from more than 12 years of experience in traditional and online marketing. I have created marketing strategies for businesses of all sizes, from multi-million dollar corporations to early-stage online businesses. And through this podcast, you will learn how using your story to communicate your expertise will help you grow your revenue. Remember, some marketers chase fads, I believe in mastering the fundamentals.

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtubewant more traffic, leads, and sales from your website without any extra promotion? meet PROHMOSSummaryIn this conversation, Brett Ingram discusses whether it is better to focus on one marketing method or diversify. He explores the benefits and drawbacks of both approaches and shares his own experience. Ultimately, he presents a strategy for maximizing sales potential and minimizing risk.TakeawaysThere are benefits and drawbacks to both focusing on one marketing method and trying multiple methods.Focusing on one method allows for specialization, lower expenses, economies of scale, and the potential to develop a competitive advantage.Trying multiple methods can provide multiple revenue streams, protection against market fluctuations, a multi-channel presence, and the ability to adapt and adjust.A strategy for maximizing sales potential and minimizing risk is to start with the best method, master it, automate or delegate, and then move on to the next best method.Chapters00:00 Introduction: Is it better to focus on one marketing method or diversify?02:01 Chapter 1: Benefits and drawbacks of focusing on one marketing method08:10 Chapter 2: Benefits and drawbacks of trying multiple marketing methods20:36 Chapter 3: Strategy for maximizing sales potential and minimizing risk#entrepreneur #worklifebalance #successhabits #marketingstrategy #goalsetting #successhacks #leader #websitesales #business #success #entrepreneurslife #entrepreneurialmindset #entrepreneurtips #entrepreneurmind #entrepreneurmotivation #optyoumize #brettingram #digitalmarketing #onlinemarketing #digitalmarketer #entrepreneurpodcast optyoumize.com optyoumize

I've had people give me a hard time over the years for using other strategies when my "thing" is teaching virtual summits. I'll get comments like, "If summits are so great, why do you have to run Facebook ads?" I know most of you have a very strong understanding of why I'd stack multiple strategies together, but it made for a fun podcast episode! Today, I'll break down why I don't rely only on summits, how I found my perfect mix of strategies, and how you can too. For show notes, head to https://summithosthangout.com/259

This is my least favourite question ever! In this episode, I'll explain why hearing it makes my heart sink! To take our 3-minute, free coach business analyser quiz, go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠thecoachingrevolutionquiz.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Build A Coaching Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is our free online community about all things business building for coaches.

Lead gen is the #1 challenge entrepreneurs struggle with.  That's only because it's something a topic that can easily be made to feel overly complicated. Listen as I break down how simple predictable marketing can be when you take the time to be intentional and strategic about creating a marketing ASSET that does the heavy lifting....even as you sleep. Inside I break down the biggest mistakes women make when it comes to lead generation..... ....and the keys to a high-converting lead magnet.   >>JOIN this week's Joyful Business Workshop (it's free): https://www.judyweber.co/joyfulbusiness  Inside this exclusive workshop, you will learn a simple, do-able faith-fueled process to go from frustrated to overjoyed, from overwhelmed to organized and from doubt to certainty. Jump in so you can end 2023 with a bang (& kick off the new year strong). 3 Days. 3 Intensive Hour-Long Trainings. 1 Christ-Focused Community.   Grab Your Ticket (& learn more): https://www.judyweber.co/joyfulbusiness  ______________________________________ Committed to Making Your 1st $100K (LIFETIME Access available ONLY through December 1st)? Join the Joyful 6 Figures Accelerator: https://www.judyweber.co/accelerator Ready to Scale from 6 to 7 Figures (while DOUBLING your profit + reducing your workweek by 20%)? Join the Joyful Scaling Mastermind Wait List: https://www.judyweber.co/mastermind

Want to consistently turn fleeting leads into long-time customers? It all starts with monitoring your sales process while expanding your strengths and ironing out your weaknesses. Kyrios Systems' pipeline tracker can do exactly that - call +1-205-736-8422 or click https://kyriossystems.com/sales-pipeline-tracker now! Kyrios Systems City: Hoover Address: 1236 Blue Ridge Blvd Website https://kyriossystems.com Phone +1 205 736 8422 Email info@kyriossystems.com

McKenzie Johnson (Realtor in North Carolina) shares how she combines different lead generation strategies to get the best results.

McKenzie Johnson (Realtor in North Carolina) shares how she combines different lead generation strategies to get the best results.

The Fosses felt like they couldn't squeeze another drop of money out of the time they had to put into their photography business. This husband-and-wife wedding photography team was maxxed out. With two babies at home they COULD NOT squeeze another minute out of their busy schedules  (and didn't want to take another moment from their growing babies) But when they realized they weren't making enough money no matter how much they worked, something had to change.  When they found THIS one marketing idea ….  They made $10,000 in just TWO MONTHS!!  Hit play to hear their story.

Growing a private practice or business requires a key element every company needs no matter the size. A list of prospective clients or leads. Building a list like this means doing lead generation activities. Yet, some practice owners feel there are marketing activities that are reserved for the big companies! Or that are simply not necessary for them. Lead generation is one of these. Too often, I speak with practice owners who think it's not important because they have lots of clients and get clients from referrals, not marketing, so... this is why they don't focus on building a list of prospects.But I will tell you when things slow down, and they are scrambling for new clients, that is often when they see the error of their ways. They are in regret mode. Today, I want to help prepare you for never being in regret mode and share more about that ONE marketing activity you should never stop doing - lead generation. Be sure to listen in to learn:The importance of Lead Generation, even for small biz ownersThe 7 foundations for an optimized Lead Generation System and FunnelA huge mistake many people make with their Lead Gen system and what to do insteadRESOURCES MENTIONED: Ep 18 - Fix your Instagram Link in Bio - https://www.pepperitmarketing.com/podcast/ig-profile-link Book your seat in the upcoming Free Training to Create your Irresistible Lead Magnet from Start to Finish in 2 weeks  - https://academy.pepperitmarketing.com/leadmagnets You can get all the resources mentioned, the transcript, and access to Kathy's free training that starts in November at http://MarketingYourPrivatePractice.com/67      

On this episode of Retention Chronicles, we're joined by Cavelle Bieker, Marketing Manager at Pendleton. Our host Mariah Parsons and Cavelle talk about Pendleton's history in retail, continued collaboration with the indigenous community, creating a timeless brand filled with heritage, the power of branding for the consumer, marketing multiple products in one image so consumers can see products in their home, how Facebook is the best revenue generator for them, generating leads from newsletters, and huge holiday giveaways!

On this episode, join Jen and guest Iris will discuss the importance to digital marketing and why you having an all-in-one marketing solutions team is beneficial for your business. Listen to hear more! ____________________ Welcome to this episode of Success to Significance Life After breaking through glass ceilings, I am your host Lady Jen Du Plessis. I want to first say thank you so much for taking time out your busy day to listen in to learn about how you can breakthrough your glass ceilings. What I always do is bring someone on that has a ceiling they have broken through. I would like to introduce you rot Iris Goldfeder. She is a longtime entrepreneur and has over 25 years of success in the digital marketing field. Before coming back to focus on Gas Stove Creative. We are going to talk about why you named it that way. ... ____________________ Join the Success to Significance Community Today: YouTube Facebook Instagram Jenduplessis.com Linkedin LinkedTree Book a Strategy Call with Jen TODAY! ____________________

When people come to us for help, they think they have a lead problem. But deep into our conversation, they realize they've been doing it all wrong for years. Why so? Because they are missing a single, most important principle. This principle is responsible for bringing us $1 billion in revenue and more than 100,000 leads for our clients. If you implement it in your business today, you'll triple your client base.  Not only that, but referrals will quadruple, and before you know it, you'll be running the business of your dreams. What could this principle be? In this episode, I uncover the one marketing principle that has worked for decades.  You can start using it today to market your business more effectively and outshine your competitors, all while doing less work than you've ever done. Listen now. Show highlights include: How to use "clear formatting” to attract more clients starting today without increasing your prospecting rate. (1:58)  The fill-in-the-blank method to refine your offer and go from an empty calendar to fully booked. (2:42)  4 essential questions to ask yourself to choose the right audience—one that will scream "I want that, I need that" for each of your launches. (4:07)  Why running more ads can actually hurt your business, and what you should do first before spending on ads. (5:06)  If you want to know how to get 50-100 leads for your coaching business every single day, head over to https://getdailyclients.com to grab our free Paid Ad Playbook, as well as some other great bonuses.

In my 10+ years of being in the branding and marketing space, there is one crucial component that has been proven to nurture leads and increase sales.    Email marketing. (If this feels like a lot to implement right now, just think start by capturing email addresses to market to at another time!)    I've set up hundreds of email funnels at this point and the efforts pay off for a number of reasons. 1.) You can easily see who is watching, clicking, and where they are dropping off. 2.) It's your (somewhat only) chance to re-engage and market to past and potential guests.   So how do you do this and where do you start? 1.) Listen to this podcast and DM me your questions so I can give you the resources and 2.) Set up your platform email platform. (We recommend using StayFi to capture email addresses!)   Enjoy this episode and make sure to tag us when you listen to @hostedbythewebers and @theweberco so we can connect. Join our Facebook Group: https://m.facebook.com/groups/strbrandingdesignmarketing/?ref=share&mibextid=S66gvF

Phil Smith is the CEO of All in One Marketing, which helps companies scale their digital marketing efforts. He is also a serial entrepreneur, speaker, author, and lead generation and digital marketing consultant. With 25 years of entrepreneurial experience, Phil has sold four companies and consulted for large corporations, including IBM, Intel, AT&T, and HP. In this episode: Lead generation can be overwhelming. You must identify relevant prospective customers for your sales funnel. Learn proven lead generation systems from a nationally recognized serial entrepreneur. For digital marketing consultant Phil Smith, lead generation involves driving traffic and monetizing prospects by selling pertinent products and services. The foundational processes for this business growth method entail filtering qualified leads that align with your business goals, implementing targeted messaging, creating systems for automated marketing strategies, and measuring conversion rates. Tune in to this episode of Systems Simplified as Adi Klevit hosts Phil Smith, CEO of All in One Marketing, who shares proprietary lead generation systems. Phil discusses how he manages a single-employee company, how to follow up with leads, and his ideal client base.

Build a loyal customer base for your business now! Kyrios Systems (205 451 1945) is the ultimate all-in-one marketing software. Visit https://kyriossystems.com for more. Kyrios Systems 1236 Blue Ridge Blvd, Hoover, AL 35226, United States Website https://kyriossystems.com Phone +1-205-736-8422 Email info@kyriossystems.com

On this episode of The Marketer's Journey, I'm joined by Rob Gonzalez, CMO and co-founder of Salsify. Rob is an ‘accidental CMO,' with a background in engineering and product management and design. He took on the role of salesperson when he and his co-founder started Salsify and from there, eventually scaled the marketing plan to keep up with Salsify's rapid growth. As a founder, he's stayed focused on where he can add the most value to the organization and ensuring they stay true to the tactics that drive awareness and growth. In this episode, we discuss a founder's role as a super-generalist, Rob's path to CMO, and why running too many experiments at once can be a bad thing.Check out this and other episodes of The Marketer's Journey on Apple Podcasts, Google Podcasts, and Spotify Key takeaways from this episode:Less is more. Rob believes that many young marketers fall into the trap of trying too many things at once. This can lead to attribution problems on top of being exhausting for marketing teams. Give yourself and your team the chance to discover what strategy is working before jumping onto the next marketing trend. Stick to the tactics that work for you. Rob and his team were aware from the start that advertising was not going to be effective in awareness building for their category. Instead, they focused on strategic outreach and invested in that tactic once it delivered results. CMOs need to be comfortable with numbers. Rob believes that CMOs must be good with quantitative revenue marketing, which means being able to analyze the numbers in front of you and understand how they inform your strategies. Learn more about Salsify here: https://www.salsify.com/Learn more about Rob here: https://www.linkedin.com/in/robgonzalez

Welcome back to Episode 41 of The Daily Traders Podcast! Today we welcome Mason Kuhr, a business-building content creator and "growth junkie." Mason's natural entrepreneurship skills and mindsets have grown him to an impressive social media following alongside his creation of The Stampede Network. We hope Mason's success and his strategies in doing so motivate you to find your passion wether it be through trading, content creation, or helping others.

In this AGM workshop, we go into the subject of one marketing strategy that you absolutely can't ignore if you want to be one of the best creators out there. Those creators are legends in their niche, and what I call “Content Unicorns”. This strategy is all about the most fundamental factor to any business or in this case, content creation. Now, you might be thinking, "But Manuel, how could I possibly become a content unicorn? I don't have millions of followers!" That's a great question and one where I share the exact same strategy of how one of our content unicorn clients got over 10 million subscribers, during this workshop. So, if you're ready to take your content creation game to the next level and learn the one marketing strategy that the best creators use to succeed, then let's go! - If you're in need of a team, one that will go above and beyond for you and your brand, then please visit talktoaninja.com to get more information on how we can help you today. You can follow Manuel on: Instagram: https://www.instagram.com/mrmanuelsuarez/ Facebook: www.facebook.com/theninjamarketer/ Linkedin: https://www.linkedin.com/in/mrmanuelsuarez/ Youtube: https://bit.ly/3GVPXVm Messenger Channel: www.m.me/theninjamarketer/ Contact AGM: site: talktoaninja.com email: contact@agmagency.com phone: 1.888.280.3339

What's the ONE marketing channel to lock in on to blow up your business in 2023? COLD CALLING. Cold calling got me my first deal, my first 100k month, and changed my life forever. Master this marketing channel, it will be forever loyal to you. Connect with Cole:  Twitter Instagram Youtube Learn the strategies I use to source Infinite Real Estate Deals FREE:Off Market Operator

You're not sure what the best marketing strategy is for your business. You've tried a few things, but nothing seems to be working. If you want to book out a six-figure year, then you need to focus on one strategy and stick to it. Dedicate this year to learning and mastering that one strategy. Trying a bunch of different marketing strategies might seem like the best way to find success, but it's not. Consistency and dedicating time to mastering just one strategy is the key to success. Amanda Hanita is a motherhood, newborn, and family photographer looking for one strategy to help her book out the next years of work.  In this episode I mention the AI tool: https://www.jasper.ai/ Amanda Hanita: https://www.instagram.com/earthandsoulphotography/ https://www.earthandsoulphotography.com.au/ ------- All Jai Long's Details: Jai Long's Website: https://jailong.co/ Join the Six-Figure Business Map: https://sixfigurebusinessmap.com/Next Enrolment: 22nd of May 2023 Say hi To Jai Long on Instagram: @Jailong.co  Leave a review on the apple podcast app with the link below: ⭐️⭐️⭐️⭐️⭐️  https://podcasts.apple.com/au/podcast/creative-business-make-your-break-podcast/id1479145264 Wedding Photography Summit - https://weddingphotographysummit.com/ YouTube Channel: https://www.youtube.com/channel/UC5nLrLzaJWItTgoNhe-y1sw Episode Sponsor: Pepperstorm (copywriting and SEO) : https://jailong.co/pepperstormSee omnystudio.com/listener for privacy information.

The rise of AI-generated content means that personal branding is more important than ever. But how do you create a brand that truly resonates with your audience? On this episode of The Recognized Authority, Mark Schaefer and Alastair McDermott share their insights on the power of personal branding and community building in marketing. Discover how to create an emotional connection with your audience and build a brand that drives long-term success. Learn how AI is revolutionizing the way marketers create content that resonates with customers, and learn practical steps you can take to build a thriving community of loyal followers. They also share insights into the importance of creating a sense of belonging and purpose in your marketing efforts, and how this gives your business a competitive edge. Whether you're a seasoned campaigner or just starting out, don't miss this episode! “My takeaway from this, and this is something I've been screaming from the rooftops for the last six or seven years, is that the only thing that's really going to save you in this environment is your personal brand. You know, everybody can use chat GPT but not everybody has an emotional connection to their audience.” -- Mark Schaefer on The Recognized Authority podcast “Most communities fail, because the intention behind the community is to sell stuff. We all need to sell stuff. But selling things is not a reason for people to gather. So if you're creating a community, simply because you're trying to make your quarterly sales goals, that probably isn't going to work.” -- Mark Schaefer on The Recognized Authority podcast

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory ➡️ About The Guest⁣ Darragh Grove-White is a growth marketing and digital strategies executive with nearly 8 years of experience in the B2B and B2C space. He has a proven track record of success in digital advertising, email marketing, social media awareness and engagement, content distribution, and website optimization, resulting in increased traffic, online engagement, and conversions for the companies he's worked for. Darragh is also a contributor to Hacker Noon, where he writes about marketing technology, digital strategies, and growth hacking best-practices. ➡️ Show Links https://www.linkedin.com/in/growthhackerr/ ➡️ Watch the Episodes On Youtube https://www.youtube.com/c/scottdclary Learn more about your ad choices. Visit podcastchoices.com/adchoices

Steer selling season is upon us. Many ranchers who weaned calves and backgrounded those calves are now looking to take those steers to the sale barn. Tim Petry, NDSU Extension Livestock Marketing Economist, talks more about the current cattle market.See omnystudio.com/listener for privacy information.

Last chance! The Kitces Financial Planning Value Summit (100% virtual) is this Thursday.

How I Built Bits is back, and better than ever! The focus on the show moving forward will be highlighting helpful tools and processes for creators to run a better business. And I'm excited that the first episode is presented by Groundhogg.Groundhogg is an open-source CRM & Marketing Automation suite for serious agencies, small businesses, content creators, eCommerce experts, and WordPress professionals. Let's take a deep dive into what it is, how it works, and why it could be perfect for your creator business!Show Notes Get Groundhogg (20% off with code HOWIBUILTIT) Interview with Adrian Tobey ★ Support this podcast ★

How I Built Bits is back, and better than ever! The focus on the show moving forward will be highlighting helpful tools and processes for creators to run a better business. And I'm excited that the first episode is presented by Groundhogg. Groundhogg is an open-source CRM & Marketing Automation suite for serious agencies, small businesses, content creators, eCommerce experts, and WordPress professionals. Let's take a deep dive into what it is, how it works, and why it could be perfect for your creator business! Show Notes Get Groundhogg (20% off with code HOWIBUILTIT) Interview with Adrian Tobey

Fan favorite Wes McDowell is back on the podcast to share what has worked well (and what hasn't) after focusing solely on ONE marketing channel…his YouTube channel!In This Episode00:00 - Introduction01:55 - Greeting to Wes04:01 - Ultimate business hack05:31 - YouTube locally09:29 - Weighing the choice13:07 - Long form content first15:50 - Subscriber awareness19:29 - Attractors 24:13 - Clarify your niche27:51 - Personal branding29:54 - Have more authenticity34:25 - Can lead to monetization39:24 - When you are your client  41:58 - Know the verbiage43:13 - Refining the processes45:20 - Benefit of interviews48:22 - Where to start51:58 - Keywords for titles54:38 - Thumbnail strategy1:01:18 - Getting the photos 1:05:51 - Video is essential to useGet all links, resources and show notes at:https://joshhall.co/225

On this episode of One-to-One Conversational Marketing, Ben speaks with Hannah Craik, the Marketing Director at Riess, who has 20 years brand and digital experience – both in leading agencies, including Pivotal Consulting, which she co-founded, and at disruptive brands, like ASOS and Heist. Hannah's recent work has been predominantly in retail where she is pushing for more responsible practices alongside more transparent communications. Other areas of focus include a broad range of sectors, such as technology, entertainment and government.  Topics discussed include:  Hannah's perspective on digital marketing today as both volatile and exciting How the duopoly of Google and Meta is being challenged for the first time  Why a cookie-less world can be good for the digital marketing community  What one-to-one personalization means to Hannah The challenges Hannah has encountered with one-to-one personalization One-to-one service personalization versus product recommendations  Why showing up for customers with service personalization will up level their digital experience  Hannah's experience with the chatbot hype cycle of boom, bust, and growth again based on new technology and channels Why it is harder to drive repeat sales in the apparel category and her advice for what can be done How recommendation algorithm bias plays out in fashion and apparel  Hannah's top 3 pieces of advice for other marketers looking to better meet consumer demands

Today we're talking about how one to one marketing is transforming companies. There's so much interesting dialogue in the market about commerce and care. Marketing and CX, and how that's all coming together. I came across somebody that has enormous experience in this space of personalization marketing customer experience, and his name is Chuck Moxley. He is currently the Chief Marketing Officer at Blue Triangle and an Advisory Board Member of the Customer Experience (CX) Program at University of California, Irvine.Why personalized marketing, or 1-1 is so important 3:07Channels that are becoming more modern 7:37Consumers now control the value of your product 10:10Do you have the data? 13:28“I was having these same conversations going ‘Oh my gosh, they still think of mass media and they still think of it the same way, and they're using a playbook that's a decade old.' They don't get that the world has changed, so the first step in all of this is a big mindset change. You have to realize the way things were 10 years ago just don't work. And there's other factors and other consumer realities, like the fact that the power is shifted. Consumers can now go read a thousand reviews. So it doesn't matter what you put out there on the TV commercial, they're gonna read the reviews, and if the reviews are crap and say the product doesn't work, you're not gonna make the sales.” 10:51Chuckmoxley.comwww.linkedin.com/in/chuckmoxley/

In episode #2232, Neil and Eric talk about the marketing tool they would use if they could only choose one. When it comes to identifying the most important marketing tool, there are a lot of options to pick from. Tune in to learn which tool we believe is more important than any other and what it has to offer. TIME-STAMPED SHOW NOTES: [00:20] Today's topic: If We Could Only Have One Marketing Tool - Our Choice Is. [00:32] Why AB tests are crucial to successful marketing. [01:01] Learn what Neil's top tool choice would be. [01:07] Eric's top tool and why he would choose it. [01:38] Why experimenting is integral to creating leverage. [02:08] Why creating a culture of experimentation is so important. [02:58] That's it for today! Don't forget to rate, review, and subscribe to this podcast! [03:05] Go to https://www.marketingschool.io to learn more! Links Mentioned in Today's Episode:   WYSIWYG Mutiny HQ Andrew Chen Andreessen Horowitz Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

A buyer's path to purchase. Tanner Mullen, founder and owner of Premium Painting, discusses how he has grown his business to doing over $1 million in annual revenue by focusing on the buyer's journey. Tanner shares his in-depth hiring process, including the many subtle but impactful nuances involved that ensure he hires only the most committed and detail-oriented employees. Tanner also discusses his software DripJobs, what it does, and how it has vastly improved the experience he is now able to deliver to his customers. At the end of the episode, Tanner shares a promo code that listeners can use to receive an in-depth hiring course as a thank you for listening. Topics Discussed: - Why the buyer's journey can make or break your painting business - What Tanner is really selling his customers, and how he leverages software to sell it better than anyone else - How to create a hiring system that fills your company with all-star employees - What DripJobs is, and why it can help vastly accelerate your painting company's growth Watch the episode on PCA Overdrive PCA Overdrive is free for members. Not a member? Try our 30-day, free trial; $5.99/mo after. Download the app on the Apple Store or Google Play. Become a PCA member

Jimmy Mackin is the CEO of Curaytor, a marketing solution which specialises in real estate. Curaytor bootstrapped its way from 0 to 11 million in  just 7 years, aided by their unique go to market strategy is ‘leading with your why'. In this episode, Jimmy talks all about leading with your why, by always putting your customers' needs first and by building an organisation that your employees love, that you love as a founder and that customers love too. He also delves into what he and his team at Curaytor do differently in the market and the common mistakes CEOs make. KEY TAKEAWAYS Curaytor have also been a company that has engrained themselves with their audience. Their philosophy is to build their audience before they need it. It's all about focusing on content marketing to help acquire customers, this comes in many forms including podcasting, social media and blogs. Curaytor is a marketing solution which provides the people, the plan, and the platform to get their marketing right. Often when you are starting off a company, you think of capital as a solution to all your problems, but this simply isn't the case and can distract you from what you should be focusing on. A lot of people in the SAS industry purely focus on the growth metrics, of course these matter, but when they become the focal point you can easily lose track on the customer. It can remove the connection with customers and lead to the wrong decisions being made. Jimmy and his team at Curaytor simply ‘road the waves' early on in the market, as they were happening. They didn't overthink their strategy at the start they just mirrored what other successful companies were doing and one of the big waves at the time were FB ads, so that's what they focused on. Once a company gains a good amount of revenue, they can gain a fear of losing it. This means they can become very risk adverse which in time causes them to become irrelevant. BEST MOMENTS  “Leading with the ideas our beliefs and world views to attract them to who we are before we sell to them” “How do we help our customers get more customers?” “You should only raise capital when you absolutely need it” “Market performance always trumps individual business strategy” Do You Want The Closing Secrets That Helped Close Over $125 Million in New Business for Free?"  Grab them HERE: https://www.whalesellingsystem.com/closingsecrets Ryan Staley Founder and CEO Whale Boss 312-848-7443 ryan@whalesellingsystem.com www.ryanstaley.io EPISODE RESOURCES https://www.linkedin.com/in/jimmymackin https://www.curaytor.com ABOUT THE SHOW How do you grow like a VC backed company without taking on investors? Do you want to create a lifestyle business, a performance business or an empire? How do you scale to an exit without losing your freedom? Join the host Ryan Staley every Monday and Wednesday for conversations with the brightest and best Founders, CEO's and Entrepreneurs to crack the code on repeatable revenue growth, leadership, lifestyle freedom and mindset. This show has featured Startup and Billion Dollar Founders, Best Selling Authors, and the World's Top Sales and Marketing Experts like Terry Jones (Founder of Travelocity and Chairman of Kayak), Andrew Gazdecki (Founder of Micro Acquire), Harpaul Sambhi (Founder of Magical with a previous exit to Linkedin) and many more. This is where Scaling and Sales are made simple in 25 minutes or less. Support the show: https://www.linkedin.com/in/ryan-staley/ See omnystudio.com/listener for privacy information.

SEO is a powerful marketing strategy if you do it right, and today, Erik Wright will teach us how to leverage this technique better. Check out this episode to learn more about building relationships in your business, why off-market leads are crucial to success, and why hiring property managers is excellent if you're not an assertive person. Key Takeaways from this episode How to build rapport and impact somebody in sales Tips to find and keep good contractors Benefits of hiring a property manager Why SEO is a good strategy for finding off-market deals Game plan for doing successful wholesale deals remotely Better ways to assess business risks   About Erik Wright Erik was a casual real estate investor for over a decade and just recently went full time when he started his company, New Horizon Home Buyers.  His biggest strength is generating off-market leads through SEO.  Most of these leads are single-family homes that he BRRRRs, flips, or wholesales.  The fastest-growing part of his business is leveraging his SEO efforts to bring leads to JV partners in other markets in exchange for a percentage of each completed deal. He and his wife also write a blog, Real Life Investor Couple, where they detail the ups and downs of their investing journey.  Connect with Erik Website: New Horizon Home Buyers  Website: Real Life Investor Capital Instagram: @newhorizonhomebuyers Instagram: @reallifeinvestorcouple Facebook: New Horizon Home Buyers   Neil J. Timmins is on a mission to make a deep personal impact in the lives of his team members and business partners through his work as a real estate investor and mentor. He started as a traditional real estate agent where his team was recognized by the Wall Street Journal as a Top 100 team. Eventually, he made the transition from Realtor to full time investor.  Over the course of his career, Neil has been involved in over $300,000,000 in real estate transactions. Neil's portfolio depth includes assets ranging from houses to industrial properties. Recently, Neil and his team launched the Legacy Impact Partner Program where they partner with fix and flip investors from around the country. Neil's team brings capital to fund and fix rehabs, operational expertise, and years of experience catapulting their partner's business to new heights. Want to partner? You can learn more and book a call with Neil at www.LegacyImpactPartners.com. Connect with Neil Website: Real Grit LinkedIn: Neil J. Timmins Facebook: Neil Timmins

An Audience of One: Drive Superior Results by Making the Radical Shift from Mass Marketing to One-to-One Marketing by Jamie Turner and Chuck Moxley About the Book: The breakthrough marketing strategy today's leading companies are using to change consumer behavior and drive revenue to the bottom line. One-to-one marketing is the breakthrough strategy today's top brands are using to generate meaningful conversations with customers on an individual basis, helping them grow their revenue while understanding and even anticipating consumer behavior. But with that enormous potential comes a common pitfall: Alienating customers who value their privacy. In An Audience of One, internationally recognized marketing experts Jamie Turner and Chuck Moxley reveal the secrets to implementing a strategy that allows you to use important data while respecting consumers' privacy concerns. In chapter after chapter of real-life cases and primary research, you'll learn: Which brands are using one-to-one marketing, and how they leverage it for growth The important role privacy plays in a one-to-one marketing campaign What fears consumers have about privacy―and how to address those concerns How to calculate the ROI of a one-to-one marketing campaign Why the traditional sales funnel no longer works―and what's replacing it Surprising insights about how the customer journey can be leveraged to grow sales How to create consumer profiles―without invading your customers' privacy If you're a marketing professional, C-level executive, entrepreneur, or leader in any consumer-facing business, understanding one-to-one marketing―and learning how to use it properly―is critical to your brand's success. An Audience of One will give you the in-depth understanding you need and provide a hands-on, actionable roadmap to take your marketing to the next level. About the Author: Jamie Turner is an internationally recognized author, professor, and speaker. His client list has included The Coca-Cola Company, AT&T, Microsoft, Verizon, SAP, T-Mobile, and Holiday Inn. You may have seen Jamie in Forbes, Inc., Entrepreneur, Business Insider, or the Wall Street Journal. He's also a regular guest on CNN and HLN where he contributes segments on marketing, persuasion, and leadership. He teaches at Emory University and the University of Texas and is the co-author of several business books including How to Make Money with Social Media and Go Mobile. He is the founder of 60SecondMarketer.com and has a popular new YouTube series called IN:60. He is also the co-founder of A School Bell Rings, a non-profit that improves access to education for impoverished children around the globe. And, interesting fact - he was born in London England! Click here for this episode's website page with the links mentioned during the interview... https://www.salesartillery.com/marketing-book-podcast/audience-one-jamie-turner