Podcasts about Spas

A little adversity presented by Fabulous Flooring a Division of Discount Flooring Centre Quick Question Our 3 on 3 team with only $11 from QMJHLNews on Instagram..? News & Notes from around the League (Presented by Speedy Auto Service Moncton) - CHL/USA Prospects are coming to the QMJHL & the Hall of Fame Class for 2026 is announced. As well the QMJHL Team of the Week & Boucher's Team of the Week (Presented by Hub City Driving School).   Weekly Rewind (presented by Alphas Appliance Solutions) the Wildcats hit a little snag over the weekend & fall in the standings with a month left in the season and now hit the road for longest 3 game trip of the season. Eric Murray Reality Stick Tap of the Week Rosemary Lynns Massage & Spa Wildcast Wildcat of the Week ENJOY!! Follow Wildcast Podcast across all social media platforms: Facebook: / wildcastpodcast Instagram: / wildcastpodcast Twitter/X: / monctonwildcast TikTok: / wildcastpodcast Our Podcast is brought to you by our wonderful sponsors: Discount Flooring Services: www.discountflooringcentre.ca Waterworks Pools & Spas: www.waterworkspools.com Alpha's Appliance Solutions: www.appliancesolutions.ca Eric Murray - Greater Moncton Realtor Facebook : www.facebook.com/ericmurrayrealtor Rosemary Lynn's Massage & Spa Facebook Page: / www.facebook.com/RLmassage1/ Speedy Auto Service Moncton: www.speedy.com/en-ca/shop/moncton/ HubCity Driving School : https://www.hubcitydrivingschool.com /

Loyalty programs can drive real value, but in health care, they also carry real risk. In this episode, hosts Brad and Michael, joined by partner Jay Reyero, share the story of a growing multi-location med spa working to strengthen patient engagement and retention.  When the team considers adding a refer‑a‑friend program, they encounter a major obstacle: incentives can create compliance risk in health care.  Tune in to learn why referral programs raise legal concerns and how med spas can structure a compliant loyalty program. Explore low-risk ways to reward advocates and implement strategies that drive growth, compliance, and long-term success.  Chapters[00:00] Intro[00:59]  Banter  [04:52]  Story  [16:08]  Access+  [16:47]  Legal Takeaways  [29:15]  OutroWatch full episodes of our podcast on our YouTube channel: https://www.youtube.com/@byrdadatto  Stay connected for the latest business and health care legal updates:WebsiteFacebookInstagramLinkedIn

Oui R Knot Tearable Spillers presented by Fabulous Flooring a Division of Discount Flooring Centre Quick Question Are we going to see some awards for the staff this season or does it matter..? News & Notes from around the League (Presented by Speedy Auto Service Moncton) - QMJHL Draft list part 2 is out, some Wildcats Suspensions and you can win a trip to the Memorial Cup Final. As well the QMJHL Team of the Week & Boucher's Team of the Week (Presented by Hub City Driving School). Weekly Rewind (presented by Alphas Appliance Solutions) Holiday weekend had 3 games & 3 wins as the Wildcats beat the Mooseheads twice and Shawinigan. Teams tried to push us around and we responded. View from the Other Bench (presented by Waterworks Pools & Spas) We get a litte superstitious & go out west to talk to James Tubb of the Medicine Hat News about the Tigers and the WHL with a month left in the season. Eric Murray Reality Stick Tap of the Week Rosemary Lynns Massage & Spa Wildcast Wildcat of the Week ENJOY!! Follow Wildcast Podcast across all social media platforms: Facebook: / wildcastpodcast Instagram: / wildcastpodcast Twitter/X: / monctonwildcast TikTok: / wildcastpodcast Our Podcast is brought to you by our wonderful sponsors: Discount Flooring Services: www.discountflooringcentre.ca Waterworks Pools & Spas: www.waterworkspools.com Alpha's Appliance Solutions: www.appliancesolutions.ca Eric Murray - Greater Moncton Realtor Facebook : www.facebook.com/ericmurrayrealtor Rosemary Lynn's Massage & Spa Facebook Page: / www.facebook.com/RLmassage1/ Speedy Auto Service Moncton: www.speedy.com/en-ca/shop/moncton/ HubCity Driving School : https://www.hubcitydrivingschool.com/ 

Welcome to Part 5 of our 2026 Med Spa Marketing and Growth Series. In this episode, we break down our top-performing Google Ads strategies and frameworks for med spas in 2026, including how to eliminate wasted ad spend, structure high-converting campaigns, and confidently scale with real ROI data.If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleIn this episode, Ricky Shockley, owner of Med Spa Magic Marketing, pulls back the curtain on exactly how we structure Google Ads for our med spa clients. This includes when Google should enter your growth strategy, how it differs from Meta ads, how to choose the right services to advertise, and how to build campaigns that attract bottom-of-funnel, high-intent patients instead of wasting budget on unqualified clicks.If you are running Google Ads but unsure whether your setup is truly optimized, or if you feel like you are spending money without clear ROI visibility, this episode gives you a tactical blueprint for improving performance in 2026.In this episode, we cover:✅ When med spas should prioritize Meta vs Google in the growth framework✅ Which services are ideal for Google Ads (and which are not)✅ Policy restrictions you must understand (PRP, approvals, compliance)✅ The anatomy of a high-performing Google ad✅ How responsive search ads actually work✅ Bottom-of-funnel keyword strategy using phrase and exact match✅ When broad match can work and when it wastes budget✅ How to build and use a negative keyword list✅ The landing page checklist that lowers CAC✅ Why conversion tracking is non-negotiable for ROI confidenceNeed help getting approved to run Botox ads? Email our team at support@medspamagicmarketing.comChapters:00:00 Introduction & Where Google Fits in the Growth Framework02:24 When to Prioritize Meta vs Google Ads04:03 What Services Work Best on Google (Brand vs Category Search)05:27 Policy Restrictions & Approval Requirements06:42 How Google Ads Are Displayed & Competitive Positioning09:06 Anatomy of a High-Performing Google Ad11:42 Bottom-of-Funnel Keyword Strategy (Phrase & Exact Match)14:36 Negative Keyword Lists & Eliminating Waste16:03 Landing Page Optimization Checklist20:15 Conversion Tracking, ROI & Ongoing OptimizationFollow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

Host Steve Turk welcomes Sean McCarron, General Manager of Conrad Orlando at Evermore, to discuss Sean's path through luxury hospitality and what it takes to lead and open award-winning resorts. Sean shares how he entered hospitality through a Ritz-Carlton management trainee program at Pentagon City (placed as a bartender), discovered hotel school in Switzerland after soul-searching in college, and committed his career to luxury service. He explains his passion for food and beverage, his moves across cities and cultures, and his transition from Ritz-Carlton to Four Seasons via a recruited lateral move that led to 16 years with Four Seasons, multiple hotel openings, and progression into hotel management. Sean describes opening Four Seasons Baltimore as his first hotel manager role and later moving to Las Vegas, then leaving Four Seasons to become GM of Waldorf Astoria Orlando with Hilton, where he focused on training teams in luxury, building a people culture, improving service and guest loyalty, and achieving Forbes Four Star for the resort. He details joining Conrad Orlando nearly 19 months pre-opening as the first employee, leading the opening within the broader Evermore Orlando Resort featuring a 17-million-gallon, eight-acre freshwater lagoon, beach areas, vacation rentals, golf courses, and a spa, and emphasizes leadership through daily walkthroughs, balanced meetings, guest and team engagement, and the principle of “inspect what you expect.” Sean discusses Hilton's focus on technology and AI to make team members' jobs easier and free up time for guest relationships, how the resort differentiates itself as a destination beyond theme parks, and recent recognitions including AAA Five Diamond (2025), Forbes Four Star for the hotel and resort, Forbes Four Star for the spa, and a Top 20 ranking in Spas of America's Top 100 for the second year in a row. He closes with career advice: excel in your current role while acting for the job you want, continually ask what could be done differently or better, and never forget to give back through mentoring and development.00:00 Welcome to The Hospitality Mentor Podcast00:33 Sponsor Break: Lodgify All-in-One for Hospitality01:38 Meet Sean McCarran, GM of Conrad Orlando01:56 First Hospitality Job: Ritz-Carlton Trainee to Bartender02:27 Finding Hospitality: Hotel School in Switzerland & Love for Luxury04:16 Why Food & Beverage: A Lifelong Passion for Cuisine05:07 Moving Cities & Building a Luxury Career (Ritz-Carlton Years)06:15 Switching Brands: Recruited to Four Seasons + 16-Year Run07:55 From F&B to Hotel Leadership: Mentors, Openings & Becoming a GM12:21 Vegas Chapter: Hospitality Epicenter & Celebrity Chef Scene14:40 Leaving Four Seasons: Waldorf Astoria Orlando GM & Hilton Luxury18:45 Waldorf Highlights: Culture, Team Growth & Forbes 4-Star Win20:28 Building Conrad Orlando: Pre-Opening, Evermore Lagoon & Mega-Resort Vision24:55 Leadership Playbook: ‘Inspect What You Expect' + Daily Walks & Meetings27:56 Tech, AI & the Future of Hospitality Teams30:17 Standing Out in Orlando: Owning the ‘Off Day' as a Destination Resort32:41 Big Accolades: AAA Five Diamond + Forbes Four Star (Hotel & Spa)35:21 What's Next: Maturing the Resort & Raising the Bar37:04 Advice to Young Sean: Act for the Job You Want & Keep Giving Back39:34 Wrap-Up, Share the Episode + Sponsor: Biscayne Coffee

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleIn this episode, Ricky sits down with Jaclyn Luongo, Vice President of Business Development and Brand Partnerships at PDO Max (https://www.pdomax.com/) , to unpack one of the most underused growth levers in a med spa business: vendor relationships.With more than 25 years in the aesthetics industry, Jaclyn shares how med spa owners can turn vendors into true business partners instead of just suppliers. This conversation reveals how better communication, smarter purchasing, and strategic collaboration with vendors can increase profit margins, support team performance, and create stronger long-term growth.In this episode, we cover: ✅ How med spa owners are leaving money on the table with their vendors ✅ What to ask your reps to unlock more support, incentives, and marketing resources ✅ Why consolidating vendors can improve buying power and simplify operations ✅ How bundle pricing and promotions can help even newer practices stay competitive ✅ Using vendor resources for education, content, and team motivation ✅ Why offering too many services hurts clarity, sales, and provider confidence ✅ How to avoid “shiny object syndrome” when adding new treatments ✅ Smart ways to leverage vendor support for events that actually drive revenue ✅ How vendors can help strengthen memberships and recurring revenue models ✅ The missing link between retail products, treatment plans, and patient retention ✅ Why skincare retail is often the most overlooked profit center in med spas ✅ How estheticians and medical providers can work together to improve outcomes and retentionThis episode is packed with practical business strategies for med spa owners who want to increase profitability, simplify their offerings, strengthen vendor partnerships, and build more consistent revenue from both services and retail.About Jaclyn Luongo of PDO Max (https://www.pdomax.com/)Jaclyn Luongo is the Vice President of Business Development and Brand Partnerships for PDO Max and a recognized leader in the aesthetic industry with over 25 years of experience. Throughout her career, she has driven innovation, business growth, and team performance across the beauty and aesthetics space.She has served on the NASNPRO Advisory Board since 2018 and has been a Program Advisory Board member at the Catherine Hinds Institute of Esthetics since 2009. In 2019, she authored Successful Selling in the Beauty Industry, a book focused on helping professionals achieve sales excellence. Jaclyn has also contributed regularly to PULSE Magazine and has volunteered with ISPA's Task Force since 2007. In 2017, she joined the Board of Directors for the Melanoma Education Foundation, and in 2021 she became involved with the Global Wellness Institute to help launch its first mentor program.Jaclyn is passionate about empowering esthetic and med spa businesses to build strong client relationships and increase revenue through strategic retail sales, education, and business development initiatives.Learn more and access resources from Jaclyn and PDO Max at:https://www.instagram.com/pdomax/https://www.lumenvyskincare.com/ https://www.pdomax.com/ https://www.linkedin.com/in/jaclyn-luongo-72109221/ Jaclyn's Book: https://a.co/d/03BY2m7qinfo@pdomax.comFollow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

On today's episode, we'll strap our skis on and head to Italy for the Winter Olympics.Plus, we'll bliss out in a spa with some frogs and meet a scientist bringing a little bit of stardust down to planet Earth. Quiz Questions1.According to the Chinese zodiac, this year is the year of which animal?2.In which country are the winter Olympics being held this year?3.How far did Austin swim to get help for his family?4.What sort of disease do they hope the frog spas will cure?5.Can you name one of the ingredients in the earth-made cosmic dust?Answers1.It's the year of the horse2.Italy3.4km, or the length of 22 football fields4.Fungus (Chytrid Fungus to be exact!)5.Nitrogen, carbon dioxide or acetylene gas… or 10,000 volts of power!

Merry Clinchmas presented by Fabulous Flooring a Division of Discount Flooring Centre Quick Question (Presented by Waterworks Pools & Spas) as we had couple fan reach out and give us some questions to answer this week. News & Notes from around the League (Presented by Speedy Auto Service Moncton) - The Wildcats are getting some BLING BLING on Monday & a HUGE suspension in the MHL. As well the QMJHL Team of the Week & Boucher's Team of the Week (Presented by Hub City Driving School). Weekly Rewind (presented by Alphas Appliance Solutions) The Wildcats go 5-0 since we last chatted, as well just 2-0 on the weekend, as they take out the Sea Dogs 5-2 ( shut out streak finally broken, but new franchise record) & then they put B to A in a 10-4 beating on Islanders. Eric Murray Reality Stick Tap of the Week (as well as an honourable one) Rosemary Lynns Massage & Spa Wildcast Wildcat of the Week ENJOY!! Follow Wildcast Podcast across all social media platforms: Facebook: / wildcastpodcast Instagram: / wildcastpodcast Twitter/X: / monctonwildcast TikTok: / wildcastpodcast Our Podcast is brought to you by our wonderful sponsors: Discount Flooring Services: www.discountflooringcentre.ca Waterworks Pools & Spas: www.waterworkspools.com Alpha's Appliance Solutions: www.appliancesolutions.ca Eric Murray - Greater Moncton Realtor Facebook : www.facebook.com/ericmurrayrealtor Rosemary Lynn's Massage & Spa Facebook Page: / www.facebook.com/RLmassage1/ Speedy Auto Service Moncton: www.speedy.com/en-ca/shop/moncton/ HubCity Driving School : https://www.hubcitydrivingschool.com/ 

Kevin and Mitch are back after a break and they are joined by Julia, Alpha's new comms and social creative. The team shares a major milestone, the launch of the new Holding Time Back website, plus what changed and why it finally feels like the brand. They talk through the strategy behind using real patient photography, defining clear ethos pillars, and building treatment pages that help patients choose with confidence. Then they shift into reporting mode and revisit initiatives they have tested across partners, including database reactivation campaigns, provider centric marketing, and missed call text back. Mitch breaks down what actually drives results, why personal sounding outreach converts, and how a single automated message can recover revenue you would otherwise lose. They close with what they are focused on next, including platform consolidation and new partner growth.   RESOURCES: https://www.partnerwithalpha.com/goodies LEARN MORE AND JOIN THE ALPHA COMMUNITY: https://www.partnerwithalpha.com/   FOLLOW ALPHA AESTHETICS PARTNERS: https://www.instagram.com/partnerwithalpha/ https://www.linkedin.com/company/alpha-aesthetics-partners/

Welcome to Part 4 of our 2026 Med Spa Marketing and Growth Series. In this episode, we tackle one of the biggest frustrations med spa owners face with advertising: the “bad leads” problem and how to fix it with smarter lead nurture and follow-up systems. If you want to download the free audit and planning resources, visit:https://go.medspamagicmarketing.com/2026-freebiesIn this episode, Ricky Shockley, owner of Med Spa Magic Marketing, breaks down what is actually happening with Facebook and Google leads, why most leads do not convert right away, and how to build a follow-up process that increases booked appointments, improves show rates, and lowers your true customer acquisition cost without burning out your front desk team.This is the bridge between marketing and operations. If your ads are generating leads but your schedule is not filling the way it should, this episode shows you where the breakdown usually happens and how to fix it.In this episode, we cover:✅ Why 80 to 90 percent of Facebook leads do not convert and why that is normal✅ The difference between “bad leads” and leads that just need better nurturing✅ What to automate in lead follow-up and what should stay human✅ Why speed to lead dramatically impacts your close rate✅ The follow-up cadence that top-performing med spas use in the first 3 weeks✅ How SMS should be the backbone of your nurture strategy✅ How to continue the sales process after someone fills out a lead form✅ The framing mistake most med spas make with appointment confirmations✅ How friction in booking, calls, hours, and credit card capture affects CAC✅ The core lead metrics you must track to prove marketing ROIThis episode builds directly on the ad strategies from Part 3 and shows you how to turn more of those leads into real patients, revenue, and long-term growth. If you want your marketing to feel less like an expense and more like a predictable growth system, this part is essential.If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleChapters:00:00 The “Bad Leads” Problem and Why Most Leads Do Not Convert03:00 Automation vs Human Follow-Up and Why Authenticity Matters05:20 The Follow-Up Cadence, SMS Strategy, and Speed to Lead07:50 How Conversion Rate Impacts Customer Acquisition Cost09:10 Lead Nurture Principles and Continuing the Sales Process11:50 Appointment Confirmation Framing and Improving Show Rates13:30 Booking Friction, Credit Cards, and Long-Term Nurture17:10 The Core Metrics You Must Track to Prove Marketing ROIFollow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

For this week's Industry Review, we turn to the business of wellness, speaking to three operators about building and running spa and wellbeing spaces, the pressures behind the scenes, and how the sector is evolving in a competitive service market. Joining Bobby to discuss is: ● Adrienne Stewart, Founder of hotelandsparesorts.com / Director at Powerscourt Springs Health Farm & Owner at Rainforest Spa in Summerhill House Hotel, Enniskerry, Co. Wicklow ● Tara de Courcey, Director of Spa & Wellness at Cashel Palace Hotel ● Eileen Fleming, Co-owner of The Buff Day Spa

Episode 065 | In this episode, Jennifer Fleming, APRN, Anna Wicklund, MSN, NP, CANS, and Dr. Lewellis explore the importance of education, patient safety, and collaboration within the medical aesthetics industry.We delve into into the challenges faced by aesthetic providers, the significance of building a culture of safety, support, and trust, and the complexities of selecting devices and services in your practices. We also touch on the balance between personal and professional life (especially tough for all the moms out there!), emphasizing the need for continuous learning and adaptation in a rapidly evolving field.This episode was recorded July 7th, 2025.Jennifer Fleming, APRN, is the founder of The Alchemy Clinic, where she blends evidence-based medicine with a deeply personalized, whole-person approach to care. With a clinical philosophy rooted in curiosity, precision, and partnership, Jennifer helps patients move beyond symptom management toward true healing and resilience. As both a clinician and a business owner, she is redefining what modern integrative care can look like—grounded in science, guided by intuition, and delivered with humanity. She is also a devoted mom, navigating the realities of leadership, family, and sustainability with honesty and intention.Anna Wicklund, MSN, NP, CANS, is the founder of Skinnovations Medical Aesthetics, where clinical excellence, integrity, and patient experience are non-negotiables. Known for her thoughtful, results-driven approach, Anna combines advanced aesthetic medicine with a strong ethical compass and a deep respect for safety, trust, and individualized care.As a seasoned nurse practitioner, entrepreneur, and mom, she brings a rare blend of precision, warmth, and leadership to everything she builds—proving that high standards and heart can coexist beautifully in modern healthcare.More from Dr. Lewellis and Above & Beyond DermatologyNeed a dermatologist? Fill out this short interest form, text or call me at 715-391-9774, or email me at drlewellis@aboveandbeyondderm.com if you'd like to have a no obligation discovery call. I offer in-office visits, house calls, and virtual care in Wisconsin and virtual care in Illinois and Nebraska.Have an idea for a guest or want to be on the show yourself? Send me a text or email, and we'll see if it's a good fit.Above & Beyond DermatologyNutrafol -- special pricing and physician exclusive productsNeoGenesis -- my favorite source of stem cell released molecules for skin/hairSilagen.biz -- physician dispensed scar refinement products delivered to your door (use practice code 1206240832P)NewsletterLinkedInFacebookDr. Lewellis on InstagramAbove & Beyond Dermatology on InstagramYouTubeTikTokTwitter/XChange Your Mind, Change Your LifeSoMeDocs (Doctors on Social Media)This page may contain affiliate links.

Growing a practice goes far beyond clinical skills; it requires intentional strategy around hiring, retention, operations, and leadership. AmSpa founder Alex Thiersch sits down with Ashley James of DermAesthetic Consulting to discuss why owners often struggle to get their team aligned with their vision — and how they can fix it. Smart recruiting is a practical solution that will strengthen your clinic's foundation and boost long-term success. Whether you're onboarding your first hire or preparing for a major growth phase, these insights will help you build a practice that thrives without you being “on the clock” all the time. Discussion points include: Why hiring right saves more money in the long run than hiring cheap The role of your team in establishing your brand and reputation Establishing onboarding procedures and timelines that lead to productivity Hiring with culture in mind How owners benefit from delegating leadership and operations Using strategic people management to boost revenue and patient experience

Welcome to Part 3B of our 2026 Med Spa Marketing & Growth Series.This episode builds directly on Part 3 and takes you inside the Meta Ads Manager to show exactly how we structure, build, and configure lead campaigns for med spas.In this episode, Ricky Shockley, owner of Med Spa Magic Marketing and host of the Med Spa Success Strategies Podcast, walks step by step through the actual campaign setup behind our top-performing Facebook and Instagram ads. Instead of just discussing strategy, this video shows how campaigns are built inside the platform, including objective selection, budget control, audience structure, geographic targeting, and lead form setup.If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleIn this episode, we cover:✅ Why we use Lead Objective campaigns and on-platform forms✅ How budget structure affects patient acquisition pace✅ When to use “maximize leads” vs conversion lead optimization✅ Why most med spas should avoid over-layered interest targeting✅ How to think critically about geographic targeting and travel patterns✅ A simple pin-drop radius targeting strategy most advertisers miss✅ Gender and age targeting guidelines for med spa campaigns✅ The correct structure for ad copy and creative at the ad level✅ How to build low-friction lead forms that increase conversion rates✅ The required SMS disclaimer and contact field recommendationsIf you want to download the free audit and planning resources, visit: https://go.medspamagicmarketing.com/2026-freebiesBe sure to subscribe so you do not miss the next episode in the series, where we break down lead handling, automation, and solving the “bad leads” problem after the form is submitted.Follow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

Episode 394 of the John1911 podcast is live. Special note: We had some technical issues towards the end so the recording ends abruptly. Our apologizies:    The OG Gwinn-Bushmaster returns.  Blecher caseless ammo design.  Semi-Auto Type 100 Nambu.  CZ-75 original.  MILR® Miniature Intelligent Laser Rangefinder Murdoch & Co SA-80 Semi-Autos. Colt MARS reproduction.  The SPAS-12 Re-pop is probably an improvement.          Marky & Mongo John1911.com "Shooting Guns & Having Fun" 

Welcome to Part 3 of our 2026 Med Spa Marketing and Growth Series. We are breaking down the exact Facebook and Instagram ad strategies, offers, and creative frameworks we use to consistently generate new patients for med spas across the country.If you want to download the free audit and planning resources, ⁠⁠visit:https://go.medspamagicmarketing.com/2026-freebiesIn this episode, Ricky Shockley, owner of Med Spa Magic Marketing, is joined by Lauren, our Lead Digital Marketing Specialist, to walk through the math, strategy, and creative behind high-performing med spa Meta ads. Together, they break down how to choose the right services to advertise, structure offers that lower acquisition costs, and evaluate results with confidence instead of guesswork.In this episode, we cover:✅ The services that perform best in Meta ads and the ones that usually do not✅ The Botox, Dysport, lip filler, and facial offers that consistently drive new patients✅ Customer acquisition cost and initial visit revenue benchmarks for 2026✅ Why some popular treatments struggle in social ads even if they are profitable in-practice✅ How to structure combo offers without hurting conversion✅ The graphic and ad copy framework that lowers cost per lead✅ Why provider photos, trust signals, and bold design matter more than most people think✅ How to think about “good vs maybe vs no-go” services for Facebook and Instagram adsWe also share creative testing insights, including how small changes in provider images and design can dramatically impact lead costs, and how to balance proven static ads with experimental video and reel content.This episode builds directly on the marketing math and prioritization framework from earlier in the series and gives you the tactical playbook for Phase 1 ad spend in 2026. Make sure to subscribe so you do not miss the next episode, where we will walk through campaign setup and show how these offers and frameworks are implemented inside an actual Meta ad account.If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: ⁠https://go.medspamagicmarketing.com/scheduleChapters:00:00 Introduction and Why Meta Ads Come First01:18 The Math Behind Offers, CAC, and Patient Quality 05:45 Evergreen Offers and Targeting the “Ready to Buy” Patient09:36 The “Good” Services to Advertise on Meta (Botox, Dysport, Lip, Facial Combo) 13:51 The “Maybe” Services and When They Can Work (Body Sculpting, Weight Loss, Filler) 20:42 The “No-Go” Services for Meta Ads and Why the Math Fails 25:30 The Benchmarks Med Spas Should Expect From Meta Ads 27:15 Botox and Dysport Offer Structures That Convert 33:39 Lip Filler, Sculpting, Weight Loss, and Facial Offer Benchmarks 40:00 The Static Image Ad Creative Framework That Stops the ScrollFollow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

Episode 393 of the John1911 podcast. The best of SHOT 2026   SNT Defense is back! FN SCAR doubletalk.  Zastava M84s Ride Out - Dragon Pistol.  Pietta Python Revolver. SIG M7 CQB. Nighthawk Ultimate GI.  Aimpoint COA cut is open source.  The Turks clone the SPAS-12. PSA has a Masterkey. Roswell Rifleworks - SR3M. H&R "Colt 606". SA-80 clones. RIA has a trifold shotgun.       Marky John1911.com "Shooting Guns & Having Fun"

Road Tripping Success presented by Fabulous Flooring a Division of Discount Flooring Centre Quick Question : We saw a franchise record fall, can we see Bleyl catch another record held by Dman this season? News & Notes from around the League (Presented by Speedy Auto Service Moncton) - Prospect of the Week, Wildcats player suspended & an article about the Anti-fighting in the Q which seems to be picking up steam. As well the QMJHL Team of the Week & Boucher's Team of the Week (Presented by Hub City Driving School). Weekly Rewind (presented by Alphas Appliance Solutions) The Wildcats go 3-0 on the road to pick up 6 points and continue the chase for 1st in the QMJHL. What impressed us about the trip this week, and can they keep it going this weekend. Eric Murray Reality Stick Tap of the Week Rosemary Lynns Massage & Spa Wildcast Wildcat of the Week oh...and some Royal Rumble picks thrown in... ENJOY!! Follow Wildcast Podcast across all social media platforms: Facebook: / wildcastpodcast Instagram: / wildcastpodcast Twitter/X: / monctonwildcast TikTok: / wildcastpodcast Our Podcast is brought to you by our wonderful sponsors: Discount Flooring Services: www.discountflooringcentre.ca Waterworks Pools & Spas: www.waterworkspools.com Alpha's Appliance Solutions: www.appliancesolutions.ca Eric Murray - Greater Moncton Realtor Facebook : www.facebook.com/ericmurrayrealtor Rosemary Lynn's Massage & Spa Facebook Page: / www.facebook.com/RLmassage1/ Speedy Auto Service Moncton: www.speedy.com/en-ca/shop/moncton/ HubCity Driving School : https://www.hubcitydrivingschool.com/ 

This episode is about why Sacred Six exists at all.I've just finished filming Sacred Six: Best Destination Spas in Australia, and I recorded this episode from Alba on the Mornington Peninsula. Alba immediately took me back to my twenties, to visiting thermal spas in Switzerland and realising, very clearly, that this was the world I wanted to write about.Sacred Six isn't just a list. It's about the places that fuse architecture, design and wellness in a way that feels transportive. The kind of spaces where you step out of your everyday life and into something more intentional, more imaginative, more restorative.In this episode, I talk about what makes a spa truly exceptional, why Australia deserves its own Sacred Six, and how these experiences have shaped my work, my perspective, and my relationship with beauty and wellbeing over time.If you're craving escape, dreaming of travel, or curious about how place can change how you feel, this episode is for you.If you have a destination you think should be on my list, I'd love to hear it.Please rate, review and share the episode if it resonated with you. It helps more than you know.Watch or listen to the full episode at beauticate.com/vodcast.Sponsor:A special thank you to our sponsor, Aestheticá Byron Bay: the female-founded, nurse-led medi-spa redefining natural, ethical cosmetic treatments.Created by registered nurse Alexa Roetger, Aestheticá is built on education, safety, and subtle, confidence-led results. The clinic is staffed by highly trained medical and wellness professionals, reflecting Alexa's commitment to excellence and her “less is more” philosophy. She's also a Dermaviduals ambassador and a top-tier Allergan clinician, recognised internationally for her work.Aestheticá specialises in anti-wrinkle treatments, dermal fillers, bioremodelling, regenerative therapies like PRP, medical boosters (NAD, Glutathione, B12), advanced dermal treatments and personalised skin programs — with a strong focus on peri- and menopausal skin support.Nurse Lex is kindly offering our audience a 20% discount - head to aestheticabyronbay.com (http://aestheticabyronbay.com/) to book and use the code BEAUTICATE2026.

BACK TO THE GRIND presented by Fabulous Flooring a Division of Discount Flooring Centre Quick Question (presented by Waterworks Pools & Spas) Handicapping the Western Conference Race in the QMJHL News & Notes from around the League (Presented by Speedy Auto Service Moncton) - NHL CSR List was out, an article about the Anti-fighting in the Q & the QMJHL Team of the Week & Boucher's Team of the Week. Weekly Rewind (presented by Alphas Appliance Solutions) The Wildcats go 1-1 on the weekend, but they didn't play Wildcats hockey until the 3rd period in each game, a PERFECT storm of what can go wrong vs Sags, and they outlasted Eagles in OT. Eric Murray Reality Stick Tap of the Week Rosemary Lynns Massage & Spa Wildcast Wildcat of the Week ENJOY!! Follow Wildcast Podcast across all social media platforms: Facebook: / wildcastpodcast Instagram: / wildcastpodcast Twitter/X: / monctonwildcast TikTok: / wildcastpodcast Our Podcast is brought to you by our wonderful sponsors: Discount Flooring Services: www.discountflooringcentre.ca Waterworks Pools & Spas: www.waterworkspools.com Alpha's Appliance Solutions: www.appliancesolutions.ca Eric Murray - Greater Moncton Realtor Facebook : www.facebook.com/ericmurrayrealtor Rosemary Lynn's Massage & Spa Facebook Page: / www.facebook.com/RLmassage1/ Speedy Auto Service Moncton: www.speedy.com/en-ca/shop/moncton/ 

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing.Stop losing med spa clients to the "Validation Phase." In this episode, we're diving deep into Google reviews for med spas and why your star rating is only half the story. Most owners think that as long as they are above a 4.7 or so, they are "fine." The reality? Your potential patients are doing a deep dive into your reputation the moment they hit "submit" on your lead form. If they find a red flag, they ghost you—and you'll never even know why.We discuss the EVA Framework and how to master review management for med spas to ensure that once a lead finds you, they actually show up for their appointment.What You'll Learn in This Episode:✅ The Psychology of the "Validation Phase": Why leads search for your worst reviews first and what they are looking for when they find them.✅ The ROI of a Refund: Why spending $500 to "make it right" with a difficult client is often the most profitable marketing move you can make.✅ Proactive Solicitation: How to use favor-based language and text-based links to ensure your best clients are the loudest voices on your profile.✅ Non-Combative Responses: The exact way to respond to a 1-star review so that future clients trust you more, not less.✅ The Internal Mirror: How to use your Google reviews as a diagnostic tool for your med spa's internal operations.If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleTimestamps:00:00 – Why Google reviews matter more than you think01:54 – The “Validation Phase” of the EVA Framework04:54 – How people actually read reviews (sort by lowest)08:51 – The real risk of negative reviews21:54 – Is it worth refunding a bad client?32:51 – The one-week reputation challengeFollow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

In the final episode of “Mastering the Hidden Margin", a special series on Build Better Work, our cast reveals where margin is truly lost—after the SPA agreement is signed. Join Tony Pericle,  Kara DeGraff, Scott Sinning, and Rick Wells as they break down how broken data flows, manual reconciliation, and missed renewals quietly drain 1–3% of SPA revenue every year. The conversation explores the full SPA lifecycle: digitizing supplier data, normalizing inconsistent formats, managing claim reconciliation, and enforcing renewal discipline. The panel shares side-by-side distributor and manufacturer perspectives, along with war stories from decades in pricing and contract administration. Practical guidance is offered on standardized templates, tolerance-based reconciliation, aging reports, centralized renewals, and preventing pricing chaos when SPAs expire unexpectedly.Time Stamps:0:00 - Intro2:54 - SPA Life Cycle4:01 - Consolidating and Internalize Data9:00 - Claims and Disputes11:27 - Reconciliation of Claims13:28 - Renewing Contracts19:19 - Leveraging “White Space”22:05 - The Hidden Margin24:22 - New Customers/ New SPAs29:02 - AI in Distribution30:41 - 3 Most Important Features for Distributors to Know31:52 - How to Prevent Leakage33:02 - Most Important Characteristics for SPA Leadership36:49 - ClosingGuests:Tony | tony@profitoptics.com: Tony Pericle is the founder of ProfitOptics and one of the most innovative minds in the distribution industry. With over 30 years of experience—from frontline sales to leading AI-powered transformations—he's helped major distributors unlock hidden margin, optimize operations, and scale pricing strategies. Cara | linkedin.com/in/caradegraff: Cara DeGraff is a VP of Production Management at Vistex and leads a global team that manages all aspects of product management and product education. Since joining Vistex in 2007, Cara welcomes the challenge of solving companies' problems and optimizing their processes through Vistex solutions. Prior to Vistex, Cara worked for both manufacturers and distributors with SAP as their ERP, and across a variety of industries managing and implementing a myriad of business processes.Scott | scott@pricingfordistributors.com: Scott Sinning founded Pricing For Distributors in 2022 after a 30-year career in wholesale distribution with Graybar Electric. As former VP of Pricing Strategy, he knows about the margin challenges and opportunities faced by distributors. He is a "business guy" that came up through the ranks, but his career also included lead roles on ERP and pricing software projects where he learned how to drive successful change at scale.ABOUT BUILD BETTER WORK PODCAST Build Better Work by ProfitOptics is a podcast about the power of technology to transform work and lives with our host Greg Stivers. The show is produced by ProfitOptics, a technology consulting firm that builds software and engineers data solutions to drive business performance for mid-size and enterprise companies. CONNECT WITH PROFITOPTICS ProfitOptics.com Follow us on LinkedIn

Vezeme vám inspiraci z Brna! Naše pozvání do studia na Cejlu tam přijal Michal Presse. Michal je marketér, produktový stratég a nadšenec pro vibecoding. Spoluzaložil agenturu Nifty Minds a krom agenturní praxe byl tématem rozhovoru právě vibecoding. Rozhovor pro vás nahrála Naty, která s vibecodingem hodně "vajbuje". Těšte se a nechte se pozvat i na Michalův vibecodovací workshop a Startup Summit na COE!   Partnery podcastu jsou: SmartEmailing – Profesionální platforma pro váš e-mail marketing. Czech On-line Expo – Největší akce v českém a slovenském digitálu a e-commerce: Veletrh. Konference. Festival.   

Returning to our conversation, “Mastering the Hidden Margin", a special series on Build Better Work, our panel dives into the heartbeat of SPA success: negotiation. Moving beyond history and systems, this episode focuses on how distributors should ask for SPAs—credibly, proactively, and with data that builds trust instead of friction. Joining us again is Tony Pericle, Scott Sinning and Kara DeGraff, in a conversation that outlines why SPAs are not about discounts, but about positioning distributors as true partners to manufacturers.The group breaks down what separates a strong SPA request from a weak one: clarity on customer and product, realistic volume commitments, competitive context, and a plan that can be tracked and validated over time. They explore who should own SPA negotiations at different levels of the organization, how sales teams should be coached, and why accountability and follow-through matter as much as the initial cost ask.Time Stamps:0:00 - Intro2:36 - Good vs Bad SPA Request4:19 - Relationships and Information6:06 - Information Distribution for SPA Success12:58 - What to Ask for & What to Ask for14:53 - How to Position Yourself to Ask for a SPA16:54 - What Does a “Legit” SPA Deal Look Like?20:22 - Get the Most in SPA Negotiation23:48 - ClosingGuests:Tony | tony@profitoptics.com: Tony Pericle is the founder of ProfitOptics and one of the most innovative minds in the distribution industry. With over 30 years of experience—from frontline sales to leading AI-powered transformations—he's helped major distributors unlock hidden margin, optimize operations, and scale pricing strategies. Cara | linkedin.com/in/caradegraff: Cara DeGraff is a VP of Production Management at Vistex and leads a global team that manages all aspects of product management and product education. Since joining Vistex in 2007, Cara welcomes the challenge of solving companies' problems and optimizing their processes through Vistex solutions. Prior to Vistex, Cara worked for both manufacturers and distributors with SAP as their ERP, and across a variety of industries managing and implementing a myriad of business processes.Scott | scott@pricingfordistributors.com: Scott Sinning founded Pricing For Distributors in 2022 after a 30-year career in wholesale distribution with Graybar Electric. As former VP of Pricing Strategy, he knows about the margin challenges and opportunities faced by distributors. He is a "business guy" that came up through the ranks, but his career also included lead roles on ERP and pricing software projects where he learned how to drive successful change at scale.ABOUT BUILD BETTER WORK PODCAST Build Better Work by ProfitOptics is a podcast about the power of technology to transform work and lives with our host Greg Stivers. The show is produced by ProfitOptics, a technology consulting firm that builds software and engineers data solutions to drive business performance for mid-size and enterprise companies. CONNECT WITH PROFITOPTICS ProfitOptics.com Follow us on LinkedIn

In this first episode of Mastering the Hidden Margin, a special series on Build Better Work, host Tony Pericle pulls back the curtain on SPAs—special pricing authorizations and agreements, also known as deviations, chargebacks, ship-and-debit, and invoice verification. He's joined by industry veterans Scott Sinning and Cara DeGraff, who bring decades of experience across electrical distribution, medical supply, high tech, and enterprise rebate/pricing solutions. Together, they trace how SPA programs emerged from messy manual workarounds into one of the most important—and misunderstood—margin levers in distribution.Tony, Scott, and Cara also share their experience to describe what “good” SPA management actually looks like. They explore how digitization, data synchronization, and better analytics can reduce leakage, shrink reconciliation backlogs, and free sales teams from spreadsheet purgatory. If you're responsible for pricing, margin, or channel strategy in a distributor or manufacturer, this episode will give you the language, stories, and mental models you need to start mastering your hidden margin.Time Stamps:0:00 - Intro2:25 - Guests and SPA Highlights10:49 - Problems SPAs Solve16:24 - What is Invoice Verification17:05 - SPAs = Competitive Advantage18:33 - Magnitude of SPAs20:30 - SPAs as a Manufacturer24:31 - Bring Data to the Conversation26:21 - Charge Backs and Price Masking29:23 - Synchronized Data35:50 - ClosingGuests:Tony | tony@profitoptics.com: Tony Pericle is the founder of ProfitOptics and one of the most innovative minds in the distribution industry. With over 30 years of experience—from frontline sales to leading AI-powered transformations—he's helped major distributors unlock hidden margin, optimize operations, and scale pricing strategies. Cara | linkedin.com/in/caradegraff: Cara DeGraff is a VP of Production Management at Vistex and leads a global team that manages all aspects of product management and product education. Since joining Vistex in 2007, Cara welcomes the challenge of solving companies' problems and optimizing their processes through Vistex solutions. Prior to Vistex, Cara worked for both manufacturers and distributors with SAP as their ERP, and across a variety of industries managing and implementing a myriad of business processes.Scott | scott@pricingfordistributors.com: Scott Sinning founded Pricing For Distributors in 2022 after a 30-year career in wholesale distribution with Graybar Electric. As former VP of Pricing Strategy, he knows about the margin challenges and opportunities faced by distributors. His career also included lead roles on ERP and pricing software projects where he learned how to drive successful change at scale.ABOUT BUILD BETTER WORK PODCAST Build Better Work by ProfitOptics is a podcast about the power of technology to transform work and lives with our host Greg Stivers. The show is produced by ProfitOptics, a technology consulting firm that builds software and engineers data solutions to drive business performance for mid-size and enterprise companies. CONNECT WITH PROFITOPTICS ProfitOptics.com Follow us on LinkedIn

The Calendar is circled presented by Fabulous Flooring a Division of Discount Flooring Centre Quick Question (presented by Waterworks Pools & Spas) was part 2 from Andrew14 on Twitter - Wildcats related acquisition do you feel stands out the most, en route to a potential repeat?? News & Notes from around the League (Presented by Speedy Auto Service Moncton) - Coaching Change, Potential Expansion & the QMJHL Team of the Week & Boucher's Team of the Week. Weekly Rewind (presented by Alphas Appliance Solutions) The Wildcats go 2-0 on the week and both games were dominating wins, 1st Q shutout for Weiner in a 7-0 win over Gat and then they rose above the dirty Regiment beating them 9-2. Eric Murray Reality Stick Tap of the Week Rosemary Lynns Massage & Spa Wildcast Wildcat of the Week ENJOY!! Follow Wildcast Podcast across all social media platforms: Facebook: / wildcastpodcast Instagram: / wildcastpodcast Twitter/X: / monctonwildcast TikTok: / wildcastpodcast Our Podcast is brought to you by our wonderful sponsors: Discount Flooring Services: www.discountflooringcentre.ca Waterworks Pools & Spas: www.waterworkspools.com Alpha's Appliance Solutions: www.appliancesolutions.ca Eric Murray - Greater Moncton Realtor Facebook : www.facebook.com/ericmurrayrealtor Rosemary Lynn's Massage & Spa Facebook Page: / www.facebook.com/RLmassage1/ Speedy Auto Service Moncton: www.speedy.com/en-ca/shop/moncton/ 

This week, AmSpa founder Alex R. Thiersch, JD, speaks with Jennifer Orechwa, founder and CEO of Salt Marketing, a boutique agency helping medical spas and aesthetic practices turn their story into strategy. Orechwa shares why Salt Marketing chose to focus on aesthetics, how StoryBrand became her go-to approach (she's a certified coach!), and the proven strategies med spas need to build with authenticity. Listen to learn: The five-part framework for a marketing system that attracts, converts and scales; How StoryBrand positions the patient as the hero, and why that matters; Common marketing mistakes med spas make and how to fix them; Affordable resources for small med spa or solo practitioners; AI and how to keep your brand authenticity as you grow. Find more insights at saltmarketing.co and check out the Worth Your Salt podcast. -- Music by Ghost Score

2nd Half Begins! presented by Fabulous Flooring a Division of Discount Flooring Centre Quick Question from Andrew14 on Twitter - Which trade deadline deal do you see making the most impact for the rest of the season, and into the playoffs and which Wildcats related acquisition do you feel stands out the most, en route to a potential repeat?? News & Notes from around the League (Presented by Speedy Auto Service Moncton) - David Branch Passing, we won Bronze but should we be happy & the QMJHL Team of the Week & Boucher's Team of the Week. View from the Other Bench (presented by Waterworks Pools & Spas) As the Trade Deadline has come and gone, it's time for our annual GM chat with Taylor MacDougall about some rumours, guys we brought in and Hockey Day in Canada...oh and some Swiftie talk! Weekly Rewind (presented by Alphas Appliance Solutions) The Wildcats went 5-1 over the Christmas break, they were pushed but continued to roll even with out HC Gardiner & C Desnoyers at the World Juniors. We chatted about our newest additions and how they help fill the gaps. Eric Murray Reality Stick Tap of the Week Rosemary Lynns Massage & Spa Wildcast Wildcat of the Week ENJOY!! Follow Wildcast Podcast across all social media platforms: Facebook: / wildcastpodcast Instagram: / wildcastpodcast Twitter/X: / monctonwildcast TikTok: / wildcastpodcast Our Podcast is brought to you by our wonderful sponsors: Discount Flooring Services: www.discountflooringcentre.ca Waterworks Pools & Spas: www.waterworkspools.com Alpha's Appliance Solutions: www.appliancesolutions.ca Eric Murray - Greater Moncton Realtor Facebook : www.facebook.com/ericmurrayrealtor Rosemary Lynn's Massage & Spa Facebook Page: / www.facebook.com/RLmassage1/ Speedy Auto Service Moncton: www.speedy.com/en-ca/shop/moncton/ 

Jason Krisza, Shareholder, Wilentz Goldman & Spitzer PA, and Michael Schaff, Shareholder, Wilentz Goldman & Spitzer PA, speak with Sidney Welch, Partner, Bradley Arant Boult Cummings LLP, Lymari Cromwell, Partner, Bass Berry & Sims PLC, and Ashley Creech, Associate, Epstein Becker & Green PC, about three cutting-edge topics that are of increasing importance when representing physicians: private equity transactions, non-compete agreements, and medical spas. They discuss how private equity transactions are structured, the attendant regulatory concerns, and the challenges physician practices encounter when engaging in these transactions; what physician non-competes generally look like, the legal and regulatory environment at the state level, and alternatives to non-competes; and the kinds of services offered at medical spas, how they are regulated, and considerations when structuring them. Jason and Michael are editors, and Sidney, Lymari, and Ashley are authors, of AHLA's Representing Physicians Handbook, Fifth Edition.Watch this episode: https://www.youtube.com/watch?v=kBEZPqAMxCcLearn more about AHLA's Representing Physicians Handbook, Fifth Edition: https://store.lexisnexis.com/ahla/products/ahla-representing-physicians-handbook-ahla-members-grpussku59002.htmlEssential Legal Updates, Now in Audio AHLA's popular Health Law Daily email newsletter is now a daily podcast, exclusively for AHLA Premium members. Get all your health law news from the major media outlets on this podcast! To subscribe and add this private podcast feed to your podcast app, go to americanhealthlaw.org/dailypodcast. Stay At the Forefront of Health Legal Education Learn more about AHLA and the educational resources available to the health law community at https://www.americanhealthlaw.org/.

Adding longevity services doesn't have to mean massive overhead. In this episode, AmSpa founder Alex R. Thiersch, JD, talks with Jaclyn Kawwas, Head of Commercial at Peak Health, about how her team built a platform that makes launching or expanding longevity medicine simple and profitable for aesthetic practices. Learn how Peak combines personalized protocols with advanced diagnostics, including comprehensive lab panels and imaging to metabolic monitoring, wearables, and performance testing. This conversation covers: Kawwas' career path and why she pivoted to longevity health; What “longevity medicine” means and how it differs from functional medicine; The biggest barriers for patients and providers in accessing longevity care; How Peak Health's infrastructure and telemedicine platform work for med spas; Practical steps to launch longevity services without heavy investment; Driving revenue and retention while expanding your audience; and Marketing support and early access partnership opportunities. Learn more and apply for early access at getpeakhealth.com. -- Music by Ghost Score

If your growth still depends on referrals, inconsistent content, or hoping the premium client finds you, it's time to rethink how your marketing ecosystem is actually working. In this episode, I break down the 5 non-negotiable elements every Med Spa CEO needs in their marketing ecosystem to build trust, increase visibility, and create real demand without chasing trends or burning out. I talk about why we're in the middle of a trust recession, what that means for your patients' buying behavior, and how to trust-stack your marketing so you can confidently charge premium prices and stop worrying about fluctuations.    HIGHLIGHTS Why 5 non-negotiables are required to build trust, visibility, and demand. The trust recession and how patient buying behavior is changing. Why word of mouth alone no longer supports scalable growth. How paid advertising creates consistent visibility in your market. Why a content hub is essential for authority and long-term growth. On demand conversion triggers that pre-sell your expertise and offers. How internal marketing maximizes the ROI of your lead.   RESOURCES + LINKS Try Ask Heather AI for 30 Days HERE Apply for The Med Spa Advantage HERE   FOLLOW Heather: @heatherterveen Website: heatherterveen.com

MEGALACHRISTMAS Episode presented by Fabulous Flooring a Division of Discount Flooring Centre Quick Question (presented by Waterworks Pools & Spas) this week was pretty straight forward..Who is the 1st half MVP for the Wildcats? News & Notes from around the League (Presented by Speedy Auto Service Moncton) - A trade, a suspension and our prospects winning the CCM Challenge. The QMJHL Team of the Week & 30th Anniversary Boucher's Team of the Week. Weekly Rewind (presented by Alphas Appliance Solutions) The Wildcats never looked out of control in there 2 wins over the Mooseheads & the Eagles outscoring them 11-2 in those games. We take a look back at the 1st half, as well look ahead to some interesting names for the Trade Deadline and our expectations into this 2nd half. Eric Murray Reality Stick Tap of the Week Rosemary Lynns Massage & Spa Wildcast Wildcat of the Week Merry Christmas and a Happy New Year to ALL our Fanistners!! ENJOY & See you Jan 7th!! Follow Wildcast Podcast across all social media platforms: Facebook: / wildcastpodcast Instagram: / wildcastpodcast Twitter/X: / monctonwildcast TikTok: / wildcastpodcast Our Podcast is brought to you by our wonderful sponsors: Discount Flooring Services: www.discountflooringcentre.ca Waterworks Pools & Spas: www.waterworkspools.com Alpha's Appliance Solutions: www.appliancesolutions.ca Eric Murray - Greater Moncton Realtor Facebook : www.facebook.com/ericmurrayrealtor Rosemary Lynn's Massage & Spa Facebook Page: / www.facebook.com/RLmassage1/ Speedy Auto Service Moncton: www.speedy.com/en-ca/shop/moncton/ 

The All Local Afternoon Update for Thursday, December 11 2025

Medical Spas, which offer services like Botox and lip fillers, are under investigation by the City Council for health and safety violations. A preliminary report focused on 15 med spas throughout the five boroughs. All of them were offering unlicensed medical procedures. With the holiday season in full swing, New Yorkers are filling stores and scrolling online in search of the best deals. WFUV's Jay Doherty spoke with Fordham Gabelli School of Business Professor Luke Kachersky about the best tips he has to spend wisely this holiday season. WFUV's Livia Regina shares some of Indigo De Souza's interview with the station. Plus, a new album from Joe Jackson and Rodrigo y Gabriela's 20th anniversary tour. Host/Producer: Nora Malone Editor: Robin Shannon/Tess Novotny Reporter: Jay Doherty Reporter: Livia Regina Theme Music: Joe Bergsieker

Texting patients is an effective tool for med spas, but compliance is key. In this episode, attorney Christine Reilly, who leads Manatt's consumer protection, advertising, and competition practice, breaks down what med spas and health care practices need to understand before hitting “send.” She explains why opt-in consent is critical, the key differences between marketing and informational messages, and the hidden risks that can lead to costly violations. Tune in for strategies to protect your practice, stay compliant, and confidently use text messaging to engage with patients.  Chapters  00:00 Intro01:05 Banter04:06 Guest Background13:38 Can I Send Patients Marketing Texts?17:01 Are Other Types of Messaging Allowed?19:30 Do Patients Need To Opt In or Out of Marketing Texts?23:00 How Does the New Texas Bill Impact Patient Communications?  28:02 Access+28:58 Legal Takeaways30:01 OutroWatch full episodes of our podcast on our YouTube channel: https://www.youtube.com/@byrdadatto  Stay connected for the latest business and health care legal updates:WebsiteFacebookInstagramLinkedIn

We DID NOT let the Dogs out! presented by Fabulous Flooring a Division of Discount Flooring Centre News & Notes from around the League (Presented by Speedy Auto Service Moncton) - Caleb Desnoyers was named an invite to the World Juniors camp that kicks off Dec 12, for the 2026 World Juniors in Minnesota, Travis Crickard was relieved of GM role, but still head coach of the Seadogs. The QMJHL Team of the Week & Boucher's Team of the Week. View From the Other Bench (presented by Waterworks Pools & Spas) this week included the annual pre deadline chat with Assistant GM Rick Melanson as we got his thoughts on 1st half, some BREAKING NEWS & what to expect over the trade period, & do we see a major need anywhere..? Weekly Rewind (presented by Alphas Appliance Solutions) The Wildcats took all 3 on the weekend over the Dogs of the league en route to being the #1 team in the QMJHL. Again, not there best effort until last 40 mins Sunday but kept finding ways to win especially against tenacious Huskies team. Eric Murray Reality Stick Tap of the Week Rosemary Lynns Massage & Spa Wildcast Wildcat of the Week We end with some John Cena talk & Spicy TV.... ENJOY!! Follow Wildcast Podcast across all social media platforms: Facebook: / wildcastpodcast Instagram: / wildcastpodcast Twitter/X: / monctonwildcast TikTok: / wildcastpodcast Our Podcast is brought to you by our wonderful sponsors: Discount Flooring Services: www.discountflooringcentre.ca Waterworks Pools & Spas: www.waterworkspools.com Alpha's Appliance Solutions: www.appliancesolutions.ca Eric Murray - Greater Moncton Realtor Facebook : www.facebook.com/ericmurrayrealtor Rosemary Lynn's Massage & Spa Facebook Page: / www.facebook.com/RLmassage1/ Speedy Auto Service Moncton: www.speedy.com/en-ca/shop/moncton/ 

Christmas Season presented by Fabulous Flooring a Division of Discount Flooring Centre Quick Question (Presented by Waterworks Pools & Spas) - The Outdoors games in quebec had a fan write in to ask, should or could we see one in Moncton? News & Notes from around the League (Presented by Speedy Auto Service Moncton) - USA takes the prospect series, a goalie injury but will it be enough for teams to be in on him, & a Wildcats QMJHL Prospect of the Week. The QMJHL Team of the Week & Boucher's Team of the Week. Weekly Rewind (presented by Alphas Appliance Solutions) The Wildcats earned 5 of 6 points this weekend but it didn't feel like the should have OR even played there best hockey. We saw some encouraging things on the trip as they continue to be VERY good away from the Avenir Centre. Eric Murray Reality Stick Tap of the Week Rosemary Lynns Massage & Spa Wildcast Wildcat of the Week ENJOY!! Follow Wildcast Podcast across all social media platforms: Facebook: / wildcastpodcast Instagram: / wildcastpodcast Twitter/X: / monctonwildcast TikTok: / wildcastpodcast Our Podcast is brought to you by our wonderful sponsors: Discount Flooring Services: www.discountflooringcentre.ca Waterworks Pools & Spas: www.waterworkspools.com Alpha's Appliance Solutions: www.appliancesolutions.ca Eric Murray - Greater Moncton Realtor Facebook : www.facebook.com/ericmurrayrealtor Rosemary Lynn's Massage & Spa Facebook Page: / www.facebook.com/RLmassage1/ Speedy Auto Service Moncton: www.speedy.com/en-ca/shop/moncton/ 

Umelá inteligencia nám sľubuje raj na zemi, no zatiaľ si vymýšľa fakty a desí teológov. V novej epizóde podcastu PočúvAI sme sa pozreli na nový model od Google, ktorý vám síce na jeden klik vyrobí prezentáciu, no bez zaváhania si vymyslí prepis súboru, ktorý ani nevidel.Zatiaľ čo v Bruseli chystajú veľkú dereguláciu pravidiel, v Silicon Valley sa debata posúva do sfér, ktoré by ste čakali skôr v kostole. Technologickí lídri vážne riešia, či AI urýchli druhý príchod Krista, alebo či ide o dielo Antikrista. Je bezpečné nechať si radiť v otázkach hriechu od stroja, ktorý „halucinuje“?V novej epizóde podcastu SHARE sa redaktori Živé.sk Lucia Kobzová a Maroš Žofčin rozprávajú o najdôležitejších AI novinkách za posledné týždne a o tom, čo znamenajú pre našu budúcnosť.Tip na čítanie: Pripravte sa na budúcnosť s knihou od redaktorov Živé.sk „Umelá inteligencia: Pripravte sa na budúcnosť“.TIP: https://zive.aktuality.sk/clanok/0RfdZVW/nahliadnite-do-buducnosti-vydavame-knihu-o-umelej-inteligencii/ V podcaste sa dozviete:Prečo si nový Gemini 3 vymyslel celý prepis súboru a fiktívnych hostí, keď ho nedokázal otvoriť.Ako dokáže Google na jeden klik vyrobiť celú prezentáciu, za ktorú by ste inak platili.Prečo EÚ otáča kormidlo a plánuje škrty v pravidlách, ktoré majú firmám ušetriť miliardy.Prečo už umelej inteligencii nestačia slová a začína sa učiť chápať fyziku a priestor.Ako chcú technologickí lídri pomocou AI urýchliť druhý príchod Krista.Prečo niektorí miliardári vidia Antikrista práve v ľuďoch, ktorí brzdia technologický pokrok.Odkazy na témy, o ktorých hovoríme v podcaste:Nový Gemini 3Antikrist a Peter ThielAI pre druhý príchod KristaObavy aktivistov o Omnibuse od EÚEsej: Analýza zosúladenia modelu Gemini 3Podcast SHARE pripravuje magazín Živé.sk.

10 More Games presented by Fabulous Flooring a Division of Discount Flooring Centre Quick Question (Presented by Waterworks Pools & Spas) - Will Desy be joining Gardiner MacDougall on Team Canada at the World Juniors...? News & Notes from around the League (Presented by Speedy Auto Service Moncton) - A former Q coach heads to Sarnia, the 2027 Memorial Cup host is announced & a former Cat plays 250. The QMJHL Team of the Week & Boucher's Team of the Week. Weekly Rewind (presented by Alphas Appliance Solutions) The Wildcats go 3 for 3 this week, outscoring teams 20-6 in those games and winning them in different ways. They get set for 3 in 3 games through Quebec to end the month. Eric Murray Reality Stick Tap of the Week Rosemary Lynns Massage & Spa Wildcast Wildcat of the Week ENJOY!! Follow Wildcast Podcast across all social media platforms: Facebook: / wildcastpodcast Instagram: / wildcastpodcast Twitter/X: / monctonwildcast TikTok: / wildcastpodcast Our Podcast is brought to you by our wonderful sponsors: Discount Flooring Services: www.discountflooringcentre.ca Waterworks Pools & Spas: www.waterworkspools.com Alpha's Appliance Solutions: www.appliancesolutions.ca Eric Murray - Greater Moncton Realtor Facebook : www.facebook.com/ericmurrayrealtor Rosemary Lynn's Massage & Spa Facebook Page: / www.facebook.com/RLmassage1/ Speedy Auto Service Moncton: www.speedy.com/en-ca/shop/moncton/ 

Can artificial intelligence drive the ability to be more human? This week on Medical Spa Insider, AmSpa founder Alex Thiersch sits down with Rachel Sanders, MBA, Chief Marketing Officer of Rhodium Software (Rhodium.is.beauty). Sanders, whose career evolved from investment banking to wellness entrepreneurship, describes how Rhodium uses AI to help clinics drive growth so they can focus on the human connection at the heart of every patient interaction. Listen for: What Rhodium is and how it makes your EMR smarter; Five core areas Rhodium automates: retention, loyalty, analytics, workflows, and communications; How Rhodium simplifies scheduling and campaign building; Why ease of use is critical for med spa tech adoption; Why AI-native platforms outperform retrofitted tech; Rhodium's growth and its mission to support human-first care; Using trained AI to answer aesthetic questions after hours; The future of aesthetics, women's health and the client experience. -- Music by Ghost Score

Goedenmorgen! Today, travel medicine specialists Drs. Paul Pottinger & Chris Sanford answer your travel health questions, including:IV hydration spas are everwhere... are they safe?Do I need to be immunized against diphtheria?Prickly Heat and Disney Vasculitis–What's the difference?What is hepatitis E?Rotten Air BNB with nice hosts… ethics of an honest review?WTF is up with chikungunya on Long Island?How to avoid–and treat–low back pain on long trips?How can I tell if I'm fit enough for an upcoming trip?We hope you enjoy this podcast! If so, please follow us on the socials @germ.and.worm, subscribe to our RSS feed and share with your friends! We would so appreciate your rating and review to help us grow our audience. And, please visit our website: germandworm.com where you can find all our content and send us your questions and travel health anecdotes. Or, just send us an email: germandworm@gmail.com.Our Disclaimer: The Germ and Worm Podcast is designed to inform, inspire, and entertain. However, this podcast does NOT establish a doctor-patient relationship, and it should NOT replace your conversation with a qualified healthcare professional. Please see one before your next adventure. The opinions in this podcast are Dr. Sanford's & Dr. Pottinger's alone, and do not necessarily represent the opinions of the University of Washington or UW Medicine.

What if gratitude could become your most powerful growth strategy this November? In this episode, Daniela reveals how to transform authentic client appreciation into a systematic referral engine that drives sustainable revenue growth without feeling salesy or transactional. You'll learn how to combine strategic gratitude campaigns with a scalable referral system that your entire team can execute. Whether you're feeling stuck at a revenue plateau or ready to break through to seven figures, this three-phase framework will show you exactly how to turn thanksgiving into bookings, referrals, and long-term client value. Spa CEOs will discover the exact scripts, tracking systems, and KPIs needed to make referral marketing predictable and repeatable, not just a nice idea that never gets implemented. In this episode, we discuss:  Why referred clients have 37% higher retention rates and spend 200% more than non-referred clients The three-phase "Booked and Thankful" framework for November growth How to systemize gratitude at scale using tracking boards and team accountability Exact referral scripts that feel natural, not salesy, for three key client touchpoints Advanced KPIs including referral ask rate, participation rate, and conversion benchmarks How to build professional partnerships that generate consistent referral traffic Compliance considerations for referral programs in medical spas   Resources Mentioned in Episode #457:  Booked and Thankful: How Spas Turn Gratitude Into a Referral Engine   Monday.com for referral tracking systems Growth Factor® Fundamentals   Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here. IG / @addoaesthetics WEB / addoaesthetics.com YOUTUBE / @addoaesthetics LINKEDIN / @addoaesthetics   About Your Host, Daniela Woerner Daniela Woerner is the founder of Addo Aesthetics and creator of the Growth Factor® Framework, a proven system that's helped hundreds of spa owners build profitable, systemized businesses. With nearly 20 years in the aesthetics industry, she transforms overworked aesthetic professionals into confident Spa CEOs through strategy, systems, and soul led support. Daniela is also the host of Spa Marketing Made Easy, a top ranked podcast with over 1 million downloads, where she shares real world strategies to help spa professionals grow with clarity and confidence.

Want to work with us? Reach out! inquiries at milestomemories dot com Get an easy $200 from Melio for making your first payment! (Affiliate link. Terms below) https://affiliates.meliopayments.com/travelonpointsteam Episode Description On this episode of MTM Travel we discuss Citi quite a bit including their curious new $350 annual fee AA Globe card. Does this mid-tier card bring anything new to the market and is it worth pursuing? We also discuss: learning more culture, Citi's generous offer to Strata Elite members affected by a glitch, how they are shutting down some cardmembers, a new portal that has transfer partners & big portal payouts + what 24 hour spas are like in China. 0:00 Welcome to MTM Travel 0:33 Shutting down the cottage & parent melancholy 5:44 Learning more about Mexican culture, burial traditions 8:56 Relaxing itinerary or getting home as soon as possible? 11:00 Citi's new AA Globe coupon book? 15:02 Is the 90K Globe welcome offer worth pursuing? 19:22 How banks decide which perks/benefits to add with new cards 20:53 Citi's very generous customer resolution for Strata Elite - Were they forced into it? 26:00 Citi shutting down some Strate Elite cardholders 28:43 Rove Miles - New portal with transfer partners - 1,500 free miles offer 33:15 24 hour spas in China + other crazy attractions Links Citi AA Globe - https://www.citi.com/credit-cards/citi-aadvantage-globe-mastercard Rove Offer - https://travel-on-points.com/rove-miles-shopping-portal/ Melio Offer (affiliate link) - https://affiliates.meliopayments.com/travelonpointsteam Enjoying the podcast? Please consider leaving us a positive review on your favorite podcast platform! You can also connect with us anytime at podcast@milestomemories.com. You can subscribe on Apple Podcasts, Google Play, Spotify, TuneIn, Pocket Casts, or via RSS. Don't see your favorite podcast platform? Please let us know!

In Episode 294 of Where Brains Meet Beauty, host Jodi Katz sits down with Annie Robertson Hockey, President & Head of Consulting Skytale Group and Lauren D'Amore, Vice President Prelude Growth Partners to explore the intersection of personal passion and professional success in the booming beauty and med spa industries. From nearly becoming a ballerina or a doctor to leading investment and consulting firms, these two powerhouse women share how their early experiences shaped their careers.They dive into the evolution of med spas into mainstream brands, the importance of building loyalty over chasing trends, and how leadership and mentorship fuel sustainable growth. Whether it's scaling a brand or investing in one, Annie and Lauren bring sharp insight, candid stories, and advice on what success really looks like as your career matures.Tune in for an inspiring and insightful conversation and yes, there's even a book club moment at the end.Thank you to our sponsor Beauty Connect - get 10% off tickets with code WBMB at beautyconnectla.com.

Shock & AweGuest: Garrison Neill – Neill Group (@garrisonneill)Mentioned: @seriousbusinessconfEpisode Summary:In this episode of Your Day Off Podcast, host Corey Gray sits down with Garrison Neill, Chief Marketing Officer of Neill Corporation and President of Paris Parker Salons and Spas. As part of a third-generation family business shaping the future of beauty through education, artistry, and innovation, Garrison shares how Neill Corporation continues its 78-year legacy of helping people reach their full potential through beauty.Neill Corporation's portfolio includes Paris Parker, Parker Barber, VoMor Hair Extensions, Aveda Arts & Sciences Institutes, and the industry's leading personal and business development conference — Serious Business.In this inspiring conversation, Garrison and Corey explore the story behind Neill's multi-generational success, how Serious Business became the hair industry's TED Talk, and why connection-based leadership is transforming how salons grow. The 2025 theme, Shock & Awe, challenges professionals to find gratitude, wonder, and presence in a world that never stops moving.Highlights:The Neill family legacy: 78 years of leadership, education, and evolutionHow Serious Business became a movement for personal and professional growth“Connection drives results” — the modern leadership philosophy reshaping salon cultureThe comeback of craft, artistry, and in-person learningThe purpose behind Shock & Awe: seeing beauty in the chaos

This convo got so hot, I nearly slid off my chair 

This week, AmSpa founder and CEO Alex R. Thiersch, JD, speaks with Nick Liguori, CPA, of Liguori Accounting, about the latest tax law changes and what they mean for medical spa owners in 2025. From equipment purchases to employee compensation, Liguori shares practical strategies to help med spas optimize deductions, avoid red flags, and plan proactively for the year ahead. Listen to learn: How to calculate and manage quarterly estimated taxes; Why year-round tax planning is essential and how to start; How to leverage equipment purchases and depreciation for tax savings; What the IRS is watching: audit atmosphere and red flags; How to take advantage of itemized deductions; Retirement planning tips for reducing taxable income; The tax opportunity of MSO structures for medical spas. -- Don't miss the Sell More This Holiday Season virtual event on October 21 at 5 PM ET, featuring expert speakers, tactical Q4 sales strategies, and over $100,000 in giveaways. Register now at repeatmd.com/sellmore. -- Visit https://www.wellreceived.com/amspa to learn more about WellReceived's exclusive offer for AmSpa Members. -- Music by Ghost Score

Text us a pool question!Keywordsspa maintenance, water treatment, sanitization, pool care, spa treatments, bromine, chlorine, water balance, spa technology, pool serviceTakeawaysSummer is approaching, and clients have varying perceptions of swimming temperatures.Spa maintenance requires more frequent attention than regular pools due to their smaller size and higher usage.Educating staff in front of customers can undermine trust; it's better to do it privately.CO2 gas in carbonated drink bottles can affect water testing accuracy.Spas can have a high bathylode, equivalent to many more people in a pool.Regular servicing of spas is crucial to maintain water quality.Secondary sanitizers like UV and ozone can enhance spa water treatment.Hydrogen peroxide can be an effective sanitizer in domestic spas but not in commercial settings.Replacing spa water regularly can be more cost-effective than treating contaminated water.Understanding the chemistry of sanitizers is essential for effective spa maintenance.SummaryIn this conversation, the hosts discuss the nuances of spa maintenance, emphasizing the importance of regular servicing and the unique challenges posed by smaller bodies of water. They explore various sanitization methods, including bromine and chlorine, and highlight the significance of educating staff on water chemistry. The discussion also touches on innovations in spa care and the necessity of replacing spa water to maintain optimal conditions.Sound bites"Secondary sanitizers can enhance spa water treatment.""Understanding the chemistry of sanitizers is essential.""Replacing spa water regularly can be more cost-effective."Chapters00:00 Introduction and Seasonal Changes29:46 Understanding Spa Treatments and Maintenance39:54 Sanitization Methods for Spas50:31 Innovations in Spa Care and Closing Thoughts Support the showThank you so much for listening! You can find us on social media: Facebook Instagram Tik Tok Email us: talkingpools@gmail.com