Podcasts about Jera

  • 254PODCASTS
  • 527EPISODES
  • 43mAVG DURATION
  • 1MONTHLY NEW EPISODE
  • Apr 30, 2025LATEST

POPULARITY

20172018201920202021202220232024


Best podcasts about Jera

Latest podcast episodes about Jera

Compassionate Viking
77. Stones and Bones Academy

Compassionate Viking

Play Episode Listen Later Apr 30, 2025 40:57


Rune of the week Jera ( seasons, cycles, change) This rune represents the seasons and cycles of lifeIn this episode I speak about the stones and bones academy I am creating. How it can benefit humanity and how we can work together towards the common goal of finding true peace within our selves. I read you a short book I created to allow the listeners some sort of understanding of what I will be teaching and speaking about. If you would like to contact me or work directly with me, contactCOMPASSIONATEVIKINGPODCAST@GMAIL.COM

Radio Rioja
Nájera Decor apura sus últimas horas de apertura de establecimientos

Radio Rioja

Play Episode Listen Later Apr 21, 2025 6:55


Nájera Decor apura sus últimas horas de apertura de establecimientos. Una gran oportunidad para el sector del mueble riojano y para la ciudad de Nájera. 

KINK FAST
De KINK DISTORTION TOP 500 stemweek is gestart

KINK FAST

Play Episode Listen Later Feb 18, 2025 56:36


Het is weer bijna tijd voor de KINK FAST TOP 500, daarom kun jij deze week stemmen op de lijst der lijsten. Breng jou eigen stem voor 26 februari uit via KINK.NL.  Daarnaast gaat het deze aflevering over festivals die er aan komen zoals Slam Dunk Festival NL en Jera on Air, maar er is zeker ook nieuwe muziek van o.a. Arm’s Length, Crooked Teeth en Poison the Well. Daarnaast hebben wij twee gerijpte Nederlandse kaasjes van Noyalty en I Against I.    Wil je KINK FAST live beluisteren op de radio? Dat kan via DAB+ (blok 9C) op dinsdag om 17.00 op KINK DISTORTION. Kink Fast komt vanaf nu om de twee weken met een nieuwe aflevering.    Playlist: 01. Letlive. – Renegade 86’ 02. Shoreline ft Joe Taylor – Forgive 03. Poison The Well – Trembling Level 04. Turnover – Humming 05. The Used – I Caught Fire 06. I Against I – Maybe Tomorrow 07. Noyalty – The Seas Have No Roads 08. Arm’s Length – Funny Face 09. Crooked Teeth – Swing Life Away 10. Knocked Loose ft Poppy – Suffocate 11. Bring Me The Horizon – Shadow Moses 

The Jasmine Star Show
What Makes a Course Irresistible (and Scalable) with Jera Bean

The Jasmine Star Show

Play Episode Listen Later Jan 9, 2025 39:48


I'm THRILLED to start off the year with today's guest.I sat down with Jera Bean—social media strategist, video editing pro, and all-around powerhouse—to talk about her journey of launching her first digital course.This isn't just a story about creating a product; it's about redefining what's possible when you approach business with creativity, resilience, and a willingness to take messy action.If you've ever felt overwhelmed by the idea of launching a digital product or doubted whether you could make it work, this episode will give you the permission and inspiration to get started. Jera shares the behind-the-scenes of how she went from ideation to creation, from beta testing to licensing her course to major brands—and even schools in Australia.Here's the best part: Jera didn't have it all figured out when she started (spoiler: none of us do!). But through intentional action, strategic pivots, and embracing the learning curve, she turned her digital product into a revenue-generating powerhouse—before she even launched it publicly!Click play to hear all of this and:(00:02:22) The magic of owning your “secret sauce” and why it's key to standing out in business(00:03:21) How to step outside your comfort zone and tackle new topics with courage.(00:05:13) Jera's journey of creating her first video editing course(00:05:20) Jera's shift from group coaching to building a sustainable product suite(00:07:14) The timeline to turning a course concept into a fully developed product(00:14:07) Jera's pivot from creator to social media coach(00:19:20) The concept of licensing a course and how it can create scalable income(00:25:11) How Jera implemented my launch framework, blending live classes with a stellar email funnel(00:26:04) Jera's first big launch, the lessons she learned, and the importance of setting realistic goals(00:34:10) How affiliate marketing can help you grow your course revenue even further(00:35:04) How Jera's licensing strategy is creating multiple revenue streams from a single courseListen to Related Episodes:How to Turn Marketing Setbacks into Future SuccessBuild an Offer Suite that Retains Customers and Increases RevenueHow to Price Your Offer to Increase SalesConnect With Jera Bean:Instagram: @jera.beanWebsite: https://jerabean.comRegister for my upcoming Live Online Event: The Secret to Making (lots of) Money with Digital Offers: https://jasminestar.com/digitalofferFor full show notes, visit jasminestar.com/podcast/episode508

Historiografía Mexicana
Ep. 148: La hija del aire • Manuel Gutiérrez Nájera

Historiografía Mexicana

Play Episode Listen Later Jan 7, 2025 12:09


En La hija del aire (1882), Gutiérrez Nájera critica con profundidad poética los abusos y la explotación infantil en el circo. Un texto que desnuda las sombras del siglo XIX y conecta con temas aún vigentes.

The Abigail Peugh Podcast
37. How Relationship Anxiety Turned Into a 290k+ Strong Digital Product Business - Student Spotlight with @youloveandyoulearn

The Abigail Peugh Podcast

Play Episode Listen Later Dec 24, 2024 38:30


Today I'm sitting down with student Sarah from @youloveandyoulearn, who took her personal journey with relationship anxiety and turned it into a thriving digital product business. What I love most about Sarah's story is how she proves you don't need a degree to help others - sometimes your lived experience is exactly what people need. From navigating relationship anxiety herself to now helping thousands through her digital products, Sarah shares her incredible journey of building a 290K+ following on Instagram and selling her very own digital products. In this episode, we cover:Sarah's journey from 109K to 293k Instagram followers in just one yearThe power of niching down and speaking directly to your audienceWhy *not* having a formal degree might be your biggest advantageWhy waiting for "the right moment" could be sabotaging your growth (and what to do instead)The surprising Instagram strategy that helped Sarah gain 180K followers in monthsResources mentioned in this episode:Rich Girl ReelsRich Girl CommunityDigital Product Starter KitRich Girl LaunchPrevious podcast episode with Jera on Social Media Strategy & Video Editing TipsConnect with Sarah:Instagram: @youloveandyoulearnPodcast: The Love and You Learn PodcastConnect with me:Instagram: @abigailpeughIf you enjoyed this episode, be sure to send me a DM letting me know what you loved about it!

The Uptime Wind Energy Podcast
BP JERA Offshore, Ørsted Cathay Insurance Deal

The Uptime Wind Energy Podcast

Play Episode Listen Later Dec 16, 2024 6:19


On News Flash this week we cover BP and JERA joining forces to create a offshore wind partnership called JERA Nex. Also Ørsted has signed an agreement with Cathay Life Insurance to sell a 50% stake in the Changhua 4 offshore wind farm. And Solaria has announced plans to reach 14. 3 gigawatts of install capacity by 2028. Sign up now for Uptime Tech News, our weekly email update on all things wind technology. This episode is sponsored by Weather Guard Lightning Tech. Learn more about Weather Guard's StrikeTape Wind Turbine LPS retrofit. Follow the show on Facebook, YouTube, Twitter, Linkedin and visit Weather Guard on the web. And subscribe to Rosemary Barnes' YouTube channel here. Have a question we can answer on the show? Email us! Pardalote Consulting - https://www.pardaloteconsulting.comWeather Guard Lightning Tech - www.weatherguardwind.comIntelstor - https://www.intelstor.comJoin us at The Wind Energy O&M Australia Conference - https://www.windaustralia.com Welcome to Uptime News Flash. Industry news lightning fast. Your hosts, Alan Hall, Joel Saxom, and Phil Totaro discuss the latest deals, mergers, and alliances that will shape the future of wind power. News Flash is brought to you by IntelStor. For market intelligence that generates revenue, visit www. intelstor. com. Allen Hall: First up this week, Phil, BP and JERA are joining forces to create a major offshore wind partnership called JERA Next. BP and this equally owned joint venture will have a total of 13 gigawatts potential net generating capacity combining the operating assets and the development projects all together. The partners have committed up to 5. 8 billion in capital funding through 2030. All right, BP is trying to slowly back away from some renewable energy projects, but now they've joined forces with JIRA. I want to understand what this dynamic is. Philip Totaro: Well, it's fascinating because with the resignation as well of the, BP offshore wind executive, their executive director It's almost like this is the full effect of the oil and gas pivot coming to fruition. It's kind of, it sounds to me, the way I read this is the resignation of, we're not really going to do offshore wind except through this venture with JERA from now on where they basically do all the work and we'll take a percentage. But it's, it just feels like BP's got bigger issues because even their oil and gas business isn't the healthiest at the moment. So, they're pivoting and focusing on that whilst providing JIRA the opportunity to continue the growth that they've been on. Joel Saxum: BP is confusing me here. I feel like their operations strategy and marketing and PR departments need to go and sit in a room together to figure out what they're actually doing. They're in the midst of selling all their onshore assets in the U. S. We know that. They've, sold stakes in certain offshore projects in the U. S. They've said they're not going to do wind. They said they were going to do wind. So it'd be interesting to watch this one. And I think Phil, the, what you're talking about is mirroring some of what others are doing, right? Like we know Shell now, Shell's out. They're like, we're not doing offshore wind anymore. And we've seen Econor take a stake in Orsted to be able to provide capital, provide support, but kind of stand back and let the other people do it and just be a part of it. And that's what it looks like BP is doing here more now. So maybe that just aligns with their strategy a bit better. For the long haul. So maybe we'll see some more people doing this, just providing capital, being a part of it, but. Allen Hall: Orsted has signed an agreement with Cathay Life Insurance, Taiwan's leading insurance company, to sell a 50 percent stake in the 583 megawatt grater Changhua 4 offshore wind farm. The 1. 6 billion transaction includes both ownership and funding commitments, with payments scheduled for 2024 and 2025. Phil,

Serious Sellers Podcast: Learn How To Sell On Amazon
#622 - Strategic PPC for Amazon Sellers

Serious Sellers Podcast: Learn How To Sell On Amazon

Play Episode Listen Later Dec 14, 2024 31:30


In this episode, we'll discuss helpful Amazon advertising strategies, Amazon Marketing Cloud, Search Query Performance, and even some suggestions for the best Ethiopian restaurants. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Join us as we welcome back George Meressa of ClearAds Agency, to the Serious Sellers Podcast, where we talk about Amazon advertising and e-commerce strategies. We discuss how tightened margins and increased competition from Chinese products are impacting sellers. The conversation covers the role of AI in leveling the playing field for non-native English speakers and the significance of external traffic sources like TikTok and Google Ads. We also examine the rising influence of larger brands on Amazon and the higher entry barriers that are discouraging new sellers. Our transition to using Pacvue for Amazon advertising and the emphasis on improving listings to enhance conversion rates are also key highlights. In our discussion on Amazon PPC campaign optimization, we focus on strategically reducing wasted ad spend and reallocating resources for better performance. George and Bradley share insights on identifying inefficient ad campaigns and leveraging tools like the Hemingway app and Pacvue to simplify language and automate bid adjustments. We explore the importance of enhancing listings through effective keyword use and optimizing Q&A and reviews, which are crucial for ranking. This conversation emphasizes how strategic budgeting and allocation can uncover easy wins and growth opportunities for Amazon sellers. Listen in as we explore modern advertising strategies and data utilization on Amazon. George discusses optimizing sales through effective keyword analysis and the benefits of using Amazon Marketing Cloud for insights into new-to-brand sales. We also touch on the value of Amazon's B2B reporting and the challenges of sponsored TV ads for ROI-focused clients. The conversation highlights the enduring effectiveness of sponsored product ads and the importance of maintaining advertising spend on high-ranking keywords. Finally, we share a lighter moment, connecting over a shared appreciation for unique ethnic cuisines, with a particular focus on Ethiopian food.   In episode 622 of the Serious Sellers Podcast, Bradley and George discuss: 00:00 - Amazon Advertising and E-Commerce Strategies 04:42 - Optimizing Amazon PPC Campaigns 09:48 - Automated Bid Adjustment Strategies for Success 14:41 - Amazon Advertising Strategies and Data Utilization 15:09 - Understanding Amazon Search Query Performance Keywords 19:03 - Advertising Strategies and Best Practices 21:26 - Benefits of the Amazon Bestseller Badge 26:17 - Shifting Focus to Organic Sales 29:55 - Discussing International Cuisine Preferences 30:29 - Exploring Unique Ethiopian Cuisines Transcript: Bradley Sutton: Today we've got George back on the show for the first time in a couple years and we're going to talk about a wide variety of subjects, including general Amazon advertising strategy, AMC, Search Query Performance and even some suggestions for the best Ethiopian restaurants. How cool is that? Pretty cool, I think. Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I'm your host, Bradley Sutton, and this is the show. That's a completely BS-free, unscripted and unrehearsed organic conversation about serious strategies for Serious Sellers of any level in the e-commerce world. And we're here in Milan, Italy, at our Avask and Helium 10 workshop, and just fresh off the stage is George. Now I'm going to be asking him a little bit about what he talked about, because I was in here recording another podcast so I didn't get to hear him. But, George, it's been a little bit since you've been on the podcast. Welcome back.   George Meressa: Thank you so much for having me. It has been a while yeah.   Bradley Sutton: Yes, yeah. So now you flew in here, you're still based in London.   George Meressa: I am, yeah, I'm in London.   Bradley Sutton: Excellent, excellent. So I'm going to need some restaurant advice. I'll be going there two times in the next couple of weeks, so you'll have to give me some great local eats.   George Meressa: Absolutely, I'll give you my advice. I've been told I have horrible advice, but there's one or two winners, so then I'll get you with them.   Bradley Sutton: Excellent, excellent. Now we're not just here to talk about culinary things, were here to talk about you know what, what your specialty is, which is, you know, Amazon advertising, just Amazon in general. And so I remember the last time you were on the show. You know you talk a lot about DSP. Dsp obviously has come a long ways, but just in general, what are the biggest things that have changed in the last couple of years that advertisers are dealing with now? Or you know some new feature that they have access to? That wasn't around the last time you were on the show.   George Meressa: Yeah, it's a good question. So I think the biggest thing we've seen is just how margins are being tightened for sellers. So there's been costs that have increased in so many different areas, like warehouse costs. The cost per click just has increased in general, and not only that, but we've also seen a whole range of competition come within Amazon, so a lot of cheaper products coming directly from China and I think AI has had a massive impact on that where now Chinese sellers are able to have content that matches up with those who speak the native languages, like English in the US and other marketplaces and Temu has been one as well. It's just been a competition where you can find products at such a lower rate.   So there have been a few big components. Outside traffic as well has played a big part too. So getting viral stuff coming through TikTok, people really homing in on Google Ads they've had an impact and also the bigger brand as well. I think a lot more bigger brands are putting their products on Amazon and because they have the awareness, the conversion rates are just naturally better and they're coming in and just sweeping in and taking a considerable amount of market share. So there's a whole sea of things happening. I think one of the biggest things we've noticed, though, is there's less newer sellers, because just the barrier of entry is a little bit higher than it was when we first uh, when we last had the conversation. Bradley Sutton: Now you guys, uh, I know, um, in the last couple years you know, switched over to Pacvue, uh, for software, another one of our companies. So you know Pacvue is not just Amazon, you know, it's a really a lot of multi-channel. So are you guys leveraging advertising now on other platforms at all? Are you strictly still pretty much Amazon advertising?   George Meressa: So we're mainly Amazon advertising now. I think the biggest change that's happened since we last spoke is, uh, we're now working within the listings too, so leveraging some of the skill set we brought in from outside um, those who've run amazon brands and done really well and they've been able to help us to grow the conversion rate, because ultimately it comes down to the conversion rate and the sales. So and sometimes it's quite straightforward fixes it could be standing out with images, it could be keywords in the back end that most people forget to put in descriptions, titles, and just really working with that, and other times just that product is kind of hitting the end of its life cycle and that's   one thing we've noticed is the life cycle of products are kind of diminishing more and more since last being here.   Bradley Sutton: Yeah, I imagine that's kind of a benefit for you guys, because if you're only an advertising agency, you know you can only control the advertising. But if they've got a crap listing or they don't even have the right keywords, it's a little bit hard to change things. But if you're able to go in there and help people from a to z, then it just makes the advertising, I imagine, much more effective too.   George Meressa: Exactly that. So it's a kind of massive flywheel effect. When you get the listings right and you have a kind of superior product or product that stands out, it just makes everything else flow better. So you could, you know, um? On extreme examples, we've seen exceptional products of high barrier or high barrier to entry products, where they have very basic PPC campaigns, but they just rank, they just do well, and on the opposite side you have other products that are similar to what's out there and it's very difficult to get that edge. I think when I first started doing Amazon pay-per-click, you know you had the auto campaigns. Manual campaigns were just introduced. There wasn't much data. I mean there wasn't much competition, so it was easy to run it. But now I mean the data that we have access to with Amazon is unbelievable. It's unbelievable what information you can get right now and I think that is still probably the biggest edge a lot of people can have against their competitors is actually taking advantage of the data and knowing what to do with it.   Bradley Sutton: Now what is one of the most common I don't know if I can say mistakes or things that you're changing like now you take on a new client and now you do have the ability to go in and modify some things, both on the advertising side of what they were doing, but both on also on the listing, you know, side or keyword side. What are some things that are like oh my goodness, like we've had so many customers who have done this wrong and this is like the first thing that we check for to change. Does anything stick out in your mind?   George Meressa: Yeah, it's very simple. So we look at what can we bring down, what can we bring out? I mean, what can we bring down? What can we bring up? They're the two simplest ways of putting it. So what can we bring down? Where in the campaigns that we're looking at is there wasted budget? Where that, where the resources haven't been allocated well right? So this could be campaigns that are getting a very high amount of clicks but not any sales. So that's a. That's just a more straightforward basic um, um kind of uh example. But on the other hand, you can also have keywords that have a decent a cost, a horrible conversion rate, and that's where most of the budget's been distributed. So the more budget and ad spend a company has when they come to us, the stronger the chances that we will find something to improve. So that's the first thing we do is okay, what can we cut back? If someone's got, you know, you know, 10 000 a month ad spend or 100 hundred thousand a month, and we can reduce it by 10%, 15%. Then we got opportunity with that additional budget to put it in places where it is working, or untapped opportunities. That is going to be an easy win. So where is the easy wins, is the quickest thing, and reducing that spend and cutting the cost is the first place we go. So that's the first thing. And then the second thing is what can we bring up? Where is there potential for growth? And this is where we kind of dig into Search Query Information. Where are certain listings organically positioned well or getting a good proportion of sales that you're just not pushing through PPC right? And when we got that information, we can then create campaigns to then test okay, what would happen if we put some campaigns behind this? Would their positions improve? And most of the time the conversion rates are strong, as strong as they and they are shown on Search Query Data. Then they move and it works well. So, from a PPC side of things, that's where we see the quick wins. Um, on a listing side of things, it's very basic things that get missing. I mean the amount of companies we look at where they just haven't got back-end keywords and they don't have, uh, their descriptions fleshed out and their, their, um, their bullet points haven't been reviewed since they first launched the products because they've got so many products. Amazon is looking at the listings to look at what is this product relevant to what is. What is the search terms that are most likely to entice a sale. So we go a little bit further as well and kind of work on um Q and A as well. How can we maximize the, the amount of questions that are answered around the products and making sure that the type of answer that's given is what amazon's looking for. So, especially with Rufus so there's a science paper that uh was recently published where amazon actually say they, they give more um, they put more weight in terms of ranking to the questions and answers and the reviews as opposed to the product description. So really making sure that all of the content it works well. I think one of the things I've just shared downstairs as well is um using simple language, right. So a lot of people things I've just shared downstairs as well is using simple language, right. So a lot of people forget that, just using the US as an example, the average reading age is of a seventh grader, right? So if the average reading age is of a seventh grader, why not use this much more simple language within your listings to really convey the message? Because then, ultimately, you're reaching 100% of your audience as opposed to reaching, you know, 40 or 30%. That in itself could have just tremendous impact and it has, we've seen in our clients in terms of the conversion rates. So I just spoke downstairs a really cool app to use is Hemingway, the Hemingway app. So with that app, you can just put your listing title in there and it will teach you to just use more simple language. Right, there's no, there's no, there's never any issue in doing that, and actually you could reach a much, much larger audience, especially if you're selling a complex product. That is the art. If you sell a complicated product to complicated ingredients, you know, really conveying the um, the benefits. And just moving back to what you mentioned, Pacvue that's been a game changer. One of the big things that it's allowed us to do is allowed us to put in rules so that we can automatically make bid adjustments that humans just can't do as well, right? So just to give you a few examples, we can put in rules which say, okay, if, uh, the position in organically is X, make X change within the bids, right. So if this and if the conversion rate threshold is above this, increase the bids, right. Doing this is just one layer, right, and that's helped a considerable amount in terms of ensuring that it's done in real time. That's the first one. The second thing is doing um, increasing bids, budgets during certain times of the day and week, right. So we found out, all of the tools we've used, patfuse being the most superior in terms of getting that right and homing in. You know, you can ask someone, a VA, you can ask a special, a specialist account manager who's been doing it for donkey's years, to manually sit there and do that, but it's not going to meet the human, it's not going to meet, uh, the tool's ability to do it at such a rapid rate. There's so many things that we do within those tools now where we're now focusing more on a strategy and we're allowing the tool to do the mundane clicking and ensuring that the campaigns are given the best possible, uh, chance of succeeding. So, um, that's kind of how we use the tool and I think, is getting to a place now. If you're not using these tools, you're going to fall behind, like you cannot. It's not like those old days where you could just click and make the budget adjustment. Amazon is checking all of the position and ranking every time a search is made for your products, right? So you want to take advantage of that, especially if you're doing good volumes. You're getting good traffic, getting good impressions. You really want to be on top of it.   Bradley Sutton: Want to keep up to date with trending topics in the e-commerce world, make sure to subscribe to our blog. We regularly release articles that talk about things such as shipping and logistics, e-commerce in other countries, the latest changes to Amazon Seller Central countries, the latest changes to Amazon Seller Central, how to get set up on new platforms like Newegg, how to write and publish a book on Amazon KDP and much, much more. Check these articles out at h10.me forward slash blog. Now, one thing you mentioned a couple minutes ago was about the Q&A. So let's say, you know, just organically, nobody has left that many questions and so obviously that means there's not that many answers to. So does this mean that you're just getting like some Amazon customers to write some questions so that the seller or the account manager can answer them, or how do you get the right questions and answers on there?   George Meressa: Very good question. So I'm going to step a bit back, Bradley. So you can use a tool like AHREF, right, and you can ask a question about a product, right, and it will give you the most asked questions on Google, right. So that's where you can do the research and be more data focused. So I'll give you an example there was some sort of nail varnish that one of our clients sold. When we put that product into AHREF how to remove the nail varnish it was the biggest question I was asked. It was getting like 20,000 to 30,000 searches a month.   So, firstly, it's about finding the right questions. Where is the itch right? What are people asking? Right? And then, when you find a few of these questions, then we encourage friends and family and there are some other ways you can do it. I just would need to speak to a team about how to do it, but in the day-to-day of the business. But what we find is, when you do that and then you answer the question as well, there's Amazon Comprehend. So Amazon Comprehend is a tool that allows you to ensure you answer the question in the right way.   So you're not neutral. So either positive or negative, and it's about being as black and white as possible, and we've noticed that Rufus picks up on this as well. So, um, you want to make sure that you're answering those questions. Um, well too. So, um, don't be vague. Um, try and be yes or no. Um, does it answer the question is this a product that removes? Uh, you know how does this product remove nail varnish easily? Yes, it does it. Does it X, does it X, Y and Z? And actually what we did is, when we actually did the research on some of these tools like AHRef, SEMrush, we found that when you go to the listing, you can actually put some visual aids of showing step-by-step how easy it is to remove it. So there's a whole range of ways you can find it but this has been really, really useful for it.   Bradley Sutton: Um, you, you also mentioned, you know, Search Query Performance and I think that's just a great data point, that that Amazon. I think none of us really ever could have predicted that Amazon would, would, would give. Um, I think you touched on it. But, like, my main thing is, I'm looking at keywords where I've got a better conversion rate for purchases, that, then the overall and then yeah, you know, checking. Maybe I'm not advertising for it or maybe I'm not ranking high. I need to double down and then maybe the ones I'm not converting as well, maybe I even dial back on the spend because I know, you know, it might not help me much with my organic ranking. Uh, because I'm converting poorly for it. What other uses other than just those, those two that are using the search performance data for?   George Meressa: That's a good question. So, as well as looking at conversion rates, looking at what is the potential on that keyword, if you're getting three sales a week from that keyword and there's 25 sales, is it gonna be better use of your time to go for another keyword that you may be getting free sales, but there's 400 sales a week, right, so it gives you the potential that keyword has for you to grow in it and make more sales. So that's the first thing. Another thing as well is Amazon doesn't make this clear, but there's two types of keywords that you have within search query, so you have more discovery keywords and you also have more kind of intent based keywords. Right, and you can figure out where these keywords lie by just looking at their kind of um, the click percentage share, and you can also look at it from the add to cart share as well.   So there's going to be certain keywords where people just are more likely to buy quicker, and so they're the keywords really good to really understand as well, because effectively, this is going to be better use of your money. So if you can find those keywords where the conversion rate is higher, then you're likely to kind of do more with that. So there's some of the ways we use search query and I know they've gone a step further with my team as well where you can actually reverse, engineer and figure out, ok, depending on how many sales there are for a certain keyword and how much competition there is. There are for a certain keyword and how much competition there is, if you get X amount of sales for that keyword per day, this is how much it's likely to cost you per click on average to see what it would look like to move you up organically. So that's what search queries can do if it's in the right hands.   Bradley Sutton: What other new Amazon data points you know, like brand metrics or things like that, are you guys leveraging to help you make decisions?   George Meressa: Good question. So I think one of the I was just speaking to Ben just last week and I think one of the big things we noticed recently is just the B2B reporting through the child ace and so you can see now how many sales you'll get in from B2B customers. So I think that's been interesting. So I think anyone who uh is sales on amazon and they should just apply to and have b2b pricing. So if people wanted to buy uh larger units we're still quite early on into this, but we started to see certain trends of search terms where it's more targeted towards b2b customers and really taking advantage of those search terms as well and probably spending a bit we spend a bit more on them. So uh tape, some sort of tape for plumbers we kind of saw that. Yoga supplies we saw that. So there's gonna be a lot more we can do with it, but that's kind of one of the latest things that we've seen that we've taken advantage of.   Bradley Sutton: Are you guys leveraging AMC? I mean, AMC has been around for a while, but now it's kind of more getting a little democratized. It's not just for people with DSP. Have you been leveraging that at all for your clients?   George Meressa: Yeah, we've been using AMC for some time now with DSP clients, so there's a whole, there's a bunch of really cool things that AMC gives you in terms of data. So the first and most obvious way is you can now start to see how many new to brand sales you get through sponsored product ads. Uh, within the interface, you can only really see that for responsive brand. So it really, especially if you have, um a consumable product, you're able to see, okay, um, which, which keywords are responsible for bringing in new purchases where, um, they've never they've never seen your product I haven't bought within a certain time period. So that's been really useful.   Um, and leveraging that information, um, there's been. How else have we used it? Uh, we created custom audiences as well. So, um, you could exclude. So, within dsp, you can exclude those who may have seen your product 15 times, because they're less likely to buy after 15 times across the whole account as opposed to uh, as opposed to one um. So there's yeah, there's been a few ways, and I think this is going to be really good for uh, e-commerce brands now, the fact that we have it at our disposal within seller central, because before it was, you know, you had to go for an agency.   Bradley Sutton: So have you guys dabbled at all with any of your clients with a sponsored tv?   George Meressa: uh well, we haven't seen it work. We have, um, it just seems to waste a lot of money, um. So most of the clients that we deal with they're kind of more ROI focused. They want to grow. We haven't really had anyone yet with us. I know Matt has his previous agency that want brand exposure and are prepared to spend 20, $30,000 a month on that. So we haven't. We haven't. We've tested, we've not seen the results. So we haven't, we haven't, we've tested, we've not seen the results. So we've kind of moved away from it.   Bradley Sutton: Um, what's maybe the best kind? You know, obviously there's a million kinds of ads now before, back in the day, say, there's auto campaigns, or there's broad campaigns, and then there's ASIN targeting and then now all of a sudden there's, you know, sponsored brand headline ads and video ads and throughout different times, you know different ones have been the most profitable or drive best ROI. It's a general thing to ask, but anything like any type of ad you see nowadays in 2024, 2025, going into 2025, that are just working better than others, that you're like, hey, everybody needs to be making sure they've got a good strategy with this type of campaign.   George Meressa: I think it's been sponsored product ads from the get go and I think they're still kind of the number one.   If you can get your ads to appear, your products to appear at the top of the search results for the right keywords, that is always going to outperform anything else.   So that's the first place is to kind of find those keywords that you're likely to convert better with, or you have been converting better with, and pushing them top of page placements through sponsored products. We tend to find that 70 of our budget goes to sponsored product ads and then if we start to see, okay, there's common themes across certain keywords where we do convert well through sponsored product ads, then we would take those keywords and put them into sponsored brand ads on exact match to really push them that way. So they tend to and have done so for a while perform the best. Every now and again you get ace in target campaign and category targeting. That works really well, especially if a particular product is superior across the category. So if you have that kind of product where your average rate and count is a lot higher, then that's another option as well to kind of really push and with those kinds of terms, if someone has searched for your competitor and they end up buying your product, then Amazon's gonna favor that a great deal more too.   Bradley Sutton: So the question I have is kind of like, I'm not sure if there's one right answer, but everybody has differing opinions, so I just want to get yours is a common one that people have is like hey, I'm on a key keyword that's relevant to my niche, but now I'm already ranking high organically. You know, like, like, should I pull back on my, my spend? You know, like, maybe before I was always going for top of search for, for sponsored ads. But you know, like, my philosophy in the past has been I want as much real estate as possible. You know, I want to go ahead and have that sponsored brand headline ad. I want it to be the one of the first sponsored ads. I want the organic rank. You know, maybe I'll have a video on the page just because now it's pushing competitors. But you know, is it, is it possible that I'm maybe cannibalizing some organic sales because they clicked on the sponsored ad when they probably would have bought my product anyways? Where do you sit on this, on this kind of debate, I guess?   George Meressa: Good question. So, um, if you have the bestseller badge, you want to do everything within your power to keep that velocity of sales up. You want to make sure that you have more sales within that category than anyone else, because when you get that badge, amazon also already knows that you are the best in that category with what you sell. So there's going to be places that Amazon will show your products that you just would not have access to otherwise. So there's a whole range of benefits that you see would not have access to otherwise, right, so there's a whole range of benefits that you see. Not only that, but when you're positioned and you have the best seller badge, you actually have a much higher advantage compared to your competitors in terms of the price you pay per click. So we tend to also find that the cost per click is lower.   So when one of our clients actually cuts back or when they lose that bestseller badge, it's so hard to get it back. It's really, really difficult. Effectively, what you've done is you've created a moat. So if you've got those number of sales in, you're making a profit. You do really want to work hard to keep that momentum of sales. If it's working to cut back, it could be dangerous.   I would probably consider encouraging people to look outside of Amazon. If it's working to cut back, it could be dangerous. I would probably consider encouraging people to look outside of Amazon to kind of compliment what they have. But I mean, there's been just too many horror stories I've heard and seen where people have, like, positioned really well, doing great sales, and then a few people with VC-backed money come in, really push PPC, run their campaigns that are lost for a while, and then, um, they take the best seller badge and they just can't get it back. They don't have the resources like some of the other companies do. So if you're in that fortunate position, you should be doing everything you can, and I think one of the key metrics you should be looking at is how many units of sales are you pushing compared to some of your main competitors? Um, just to make sure that? uh, yeah,   Bradley Sutton: Somebody's just getting started and they want to start budgeting. Uh, you know, maybe it's tacos or maybe it's like, hey, how much should I put aside? You know, like because the worst thing they can do is just budget for the product, for shipping and getting started, and they have no budget for PPC. But nowadays I think the amount of advertising we kind of have to do is more than ever. But you know you can't do it to the point where you lose money. Is there a number where you're like, hey, you should budget this percent of, like, your initial order or this amount of money weekly or something for somebody so they can really make sure that they've got enough budget where they don't run out and then now they can't run advertising.   George Meressa: So somebody, so they can really make sure that they've got enough budget where they don't run out and then now they can't run advertising. So what we look at, especially when someone's launching a product, is okay, what terms are you going to want to go for to begin with and work backwards in that way? So if you have a product, strongly encourage you. Well, try and get brand registry from the very, very beginning so you have access to brand analytics. Get the products in. You're doing a variation; it's going to be easier to get this information. But what we tend to do is look backwards and go okay, what are the keywords that we're going to target and what impressions and clicks and conversions do they get a week? What do we need to achieve to begin with? And then how much do we need on average, working on some scenarios, to have more of an educated guess, and we work backwards in that sense.   And then we have phases as. So we might have four or five phases. So at the lower end of the phases, we've got those search volume keywords. I'll get in maybe 5,000 searches a month and we start there and then we kind of go right. Here's five keywords in phase four and what we're going to do with these keywords is start off with that and we're going to have X amount of budget. So we do have a tool in-house where we kind of figure out what we, what we need to spend and then we kind of move up the phases. The moment we start to see movement in organic positioning, um, but at the beginning is going to be, you know, I mean you obviously should probably going to sign up for vine and get those reviews coming in it's going to all factor in at the beginning. If you're getting really good reviews, you're getting really good conversion rate, then then you're going to have to have some budget, additional budget, to just help you with that momentum   Bradley Sutton: Another question I had was I think in the old days you know, I don't know, maybe six years ago or so a lot of, if not the majority of sellers, when they're trying to optimize their advertising, is like strictly ACoS, like hey, I have a cost goals at the campaign level, at the keyword level, whatever. Nowadays that that's not enough. You've got to be looking at ROAS and different things like that. What is your suggestions out there as far as managing your advertising in a more holistic way, instead of just strictly looking at that one ACoS metric that we did for so many years?   George Meressa: ACoS is certainly an important metric to look at, but that shouldn't be your key KPI. I think the conversion rate should be ultimately right at the top and TACoS then comes in later, should be prioritized more than ACoS, because there may be some sacrifices you have to make with ACoS for the benefit of organically getting ranked better and start to get more sales. I think the biggest shift that we're seeing is more sales across every. Well, most accounts we're looking at is coming from paid ads compared to organic ads from the past. So trying to reverse engineer that where you're having more coming from organic, is going to be key because that's going to give you a stronger moat compared to your competitors, if you can master that. So and there's been some extreme examples where we've had one or two clients where they have a higher price point when it comes to their product, but the conversion rate has been um, not as good, right. So PPC they have additional margins compared to their competitors where they can rank higher than them, I mean where they can position behind them on paid ad, but organically they're not running the moment. Moment their ads stop running, their listings go down, right. There's no history there organically. So it's heavily reliant on PPC. So, and that's why ACoS can be a dangerous game, if you're constantly measuring ACoS and you're going with the terms with the lowest ACoS and you're pushing them, every ACoS is just going to continue to climb and climb, and climb and climb. And for someone who's a little bit more strategic, um, and using data to their advantage and they're focusing more on the keywords where the conversion rates are higher and they're positioning better, they're going to come in and they're going to take those positions off you. They're the ones that are going to come and start to slowly win.   There's one example of one client where we didn't want the main competitors to even know that we were competing for those terms. So we went for those slightly obscure keywords that get maybe a number like 20 sales a week, 30 sales a week, and we pushed those keywords to get the velocity and we started ranking and we started to understand what kind of keywords relevant to us and then we went for those core keywords that everyone else goes for, right, and then that way we were able to then easily kind of come in and take organic position and rank, and that's how you should be thinking now. So a few years ago ACOS was our main KPI. Now it's just something we look at and it's really difficult actually to share with people. That way of thinking now is such it's so short term it's not going to allow them to kind of really see this for a year good points.   Bradley Sutton: Now before we get into our last questions. If people want to reach out to you to get more, information on what you do and how you can help them out. How can they find you on the interwebs?   George Meressa: So clearadsagencycom is the URL. Just search George Meressa on LinkedIn. I've got an obscure last name M-E-R-E-S-S-A. I think there's no one else with that. I'll just say George Meressa, so you'll find me. Connect with me there. But yeah, that's probably the best place.   Bradley Sutton: Favorite Helium 10 tool of all time.   George Meressa: Cerebro.   Bradley Sutton:     And something that you know. Maybe you don't know if we have or not, but you're like man, I don't think Helium 10 has this. If I was in charge of Helium 10 or this is the task I would give them that would give me more value.   George Meressa: I mean, you've got a Genie in there. Now we need the reverse, what helps you get money back. So that's what's, and it's free. So that's probably one I would have suggested, but you've already done it, so that's a box already ticked. I can't really think right now of anything I want. I think you've got the package. I think the data that we found has been, um, it's been so solid over the years. I think you, you're one of the very few companies who've had this data for so many years, and I think that's always been important to us. Um, but yeah,   Bradley Sutton: As you know, I'm going to Ethiopia for my first time. Obviously, I'm ordering lots of injera, but what's a couple of dishes that you recommend? Maybe even a dessert? I've never had Ethiopian dessert, so what are some things I should be looking for in some uh restaurants? I can call it by name and they'll be impressed that I know.   George Meressa: Okay so first, what you gotta do is you gotta find those little places where they're making coffee. There's like an old lady wearing all white and she's she doesn't have to be old, she could be young but like, um, like, and they're just making some coffee, the freshly brewed coffee. Get some of that, you're gonna love it. So that's the first place to go. And then, um, when it comes to India, the India is actually quite different to what you get in the uh, in the states and in the UK it's they use that.   It's that really brown sourdough. I don't know if you've had that version. It's usually kind of white flour they use in in your kind of Europe and the western world, but that's quite sour, so it's going to be interesting for you. I mean, you can take spice, right? Yeah, so I love ASAP. That's like the red sauce with the egg and the chicken and that is not my favorite, but, um, yeah, I think that's probably in Jera is like the most common thing to have there. So that's what I recommend.   Bradley Sutton: Love it, love it. That's the. It's a top three cuisine for me. Like I'm all for Mexican food, Korean food and then Ethiopian food is there, so like it's always been on my bucket list to go and I'm finally going only for a day, but maybe next time I'll be able to go for more.   George Meressa: That was the most random thing, though, and I think you told me three years ago. I was like George, do you have Ethiopian food? I was like yeah, and he's like I love it. And I was like what it was? Bradley was the last person food. It's like crazy. Anyway. I don't have many people that come up to me and tell me that and this is like an intimate cuisine for me, like I have it at home. I grew up with it, like growing up, and it's just there and um, and now you know you absolutely love it anyway. Crazy.   Bradley Sutton: Love it, love it. I will people know I march the beat of a different drummer. I don't like to go with what's the norm and that's definitely not the norm and I love it. So if you guys look up, uh, Yelp, if you have an Ethiopian restaurant near you, and give it a try and trust me, you're going to love it.   George Meressa: Thank you so much for having me, Bradley.   Bradley Sutton: Thank you for being on here, and we'll bring you back next year to see what you've been up to.   George Meressa: Sounds good.  

町田徹の経済ニュースふかぼり!
町田徹のふかぼり!(2024.12.13放送分)

町田徹の経済ニュースふかぼり!

Play Episode Listen Later Dec 13, 2024 25:41


2024年12月13日放送 「町田徹のふかぼり」 前半はニュースカウントダウン!気になるニュースをわかりやすく、コンパクトに解説します。 番外10日火曜日の夜、被団協が、ノーベル平和賞を授賞! 第5位11日の水曜日付の複数の新聞やテレビによると、自民党に、東京都議会の会派でも裏金作りの疑いが浮上。 第4位9日の月曜日、JERAがイギリスの石油大手BPとの洋上風力発電の事業統合を発表。 第3位11日の水曜日、自民、公明、国民民主の3党が「年収103万円の壁」引き上げに合意。これを受けて、昨日午後、補正予算が衆議院で可決。 第2位昨日の木曜日朝、韓国のユン・ソンニョル大統領が国民向け談話を発表し、「弾劾にも捜査にも堂々と立ち向かう」と強調。 第1位10日の火曜日、シリアの暫定政権首相に、「シリア救国政府」のムハンマド・バシル氏が就任。 そして後半、今日のふかぼりは、、、 「突然のアサド政権崩壊、 これはイスラエルによる中東1強時代の幕開けなのか⁉」 支配体制が強固と見られていたアサド政権が、反政府勢力の北部への侵攻開始からわずか8日間で成す術もなく崩壊した原因は何だったのか、シリアには、安定した民主的政権が樹立されるのか、そして、今回生じた中東の力の空白は誰がどう埋めていくのか。そういった疑問を番組として解き明かしたいと思います。 中東問題にも大変詳しい日本経済新聞社・欧州総局長の赤川省吾さんとオンラインで結び、今回の事態の背後に見え隠れするイスラエルの存在、そしてアサド政権の後ろ盾になっていたロシアの現状、さらにそこからウクライナ戦争への影響などについてもふかぼります。 番組公式X!!(旧Twitter)「町田徹のふかぼり3兄弟」 @tetsu_fukabori3 をフォローして、番組に関する情報をどんどんキャッチしましょう! 動画コンテンツはこの下をクリック 町田徹の経済チャンネル 町田徹の税金チャンネル

Medievalia
El Reino de Nájera - Episodio exclusivo para mecenas

Medievalia

Play Episode Listen Later Dec 12, 2024 27:21


Agradece a este podcast tantas horas de entretenimiento y disfruta de episodios exclusivos como éste. ¡Apóyale en iVoox! En esta edición de Medievalia os contamos todo sobre el Reino de Nájera ¡Espero que os guste! Medievalia es una producción de Aletheia Podcasting, puedes encontrar más información, servicios y mucho más en 👉 www.aletheiapodcasting.com Puedes apoyarnos con tus donaciones en PayPal en este enlace 👉 https://www.paypal.com/donate/?hosted_button_id=P4DGJVBNV6CJW Si te gusta nuestro contenido puedes unirte a nuestro programa de Fans en el botón apoyar. Si te ha gustado el episodio, dale a “Me Gusta” nos ayuda mucho con la visibilidad. Participa con nosotros en nuestra página de Facebook 👉 https://www.facebook.com/Medievalia-100339955584150 Contacta con nosotros en los comentarios, en nuestra página de Facebook y en nuestro correo electrónico: medievaliapodcast@gmail.com Escucha el episodio completo en la app de iVoox, o descubre todo el catálogo de iVoox Originals

Jalisco Radio
AltoParlante | Entrevista David Nájera

Jalisco Radio

Play Episode Listen Later Dec 9, 2024 60:28


Conducción: Begoña Lomelí y Juan Pablo Balcells. Producción: Armando Tiburcio. Sistema Jalisciense de Radio y Televisión. Escucha la música del día dando ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠clic aquí⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Visita: www.jaliscoradio.com Fecha: 09 de Diciembre del 2024

Simply Wholehearted Podcast
Ennea-Christmas Part #1 The Heart Triad (Types 2, 3, 4) with Sarah Cronin, Jera Nelson-Cunningham, Deanna Sudom

Simply Wholehearted Podcast

Play Episode Listen Later Dec 2, 2024 45:18


During our 8th annual Advent series, I wanted to share a special three-part mini series celebrating the Enneagram triads (heart, head and gut). I've invited my fellow Wholehearted coaches to represent all nine Enneagram types and you'll hear:– how they add to the celebration table– their most fruitful advent rhythm or hack– a gift that most reflects their personality growth Today is part 1 with the Enneagram types in the Heart Triad (types 2, 3, and 4). Joining me are Sarah Cronin (type 2), Jera Nelson-Cunningham (type 3), and Deanna Sudom (type 4).We pray it blesses you as you create space for intentionality and make more room for Christ this Christmas season.CONNECT WITH THE COACHES:Dr. Jera Nelson-CunninghamSarah CroninDeanna SudomRESOURCES FOR YOU:Wholehearted Enneagram Coachinghttps://bit.ly/SWcoachingcollectiveEnnea-what? The Beginners Guide to the Enneagram(free course + printables)https://bit.ly/Enneagram101GuideThe Real History of the Enneagram Course(use code AMY for 40% OFF)https://bit.ly/EnneagramHistoryShould Christians Use the Enneagram? (Amy's book)https://amzn.to/3VB9PrxConnect with Amy:IGWebsite

Quianna Marie Weekly
165: Reels + TikToks with Jera Bean

Quianna Marie Weekly

Play Episode Listen Later Nov 18, 2024 57:56


Are you ready to thrive on social media? In today's episode, I'm continuing my series all about branding, and diving into social media strategy with content creator Jera Bean. Jera shares her advice on creating a cohesive personal brand, connecting with aligned clients, plus developing a content strategy that will grow with you. Today's episode is brought to you by The Green House, my resource garden for photographers! Let me help you AMPLIFY your heart online and in real life to turn bridesmaids into future brides through templates, workshops, and freebies!Learn More >>You can find the full show notes and transcript for this episode at quiannamarie.com/podcast!Review The Show Notes:Making Social Media Fun (3:52)Defining Your Brand Voice And Style (09:13)Strategies To Boost Your Confidence (14:16)Being Too Braggy Or Sales-y Online (22:13)Intertwining Personal Life And Business Online (28:08)Show Where You're Headed (32:27)Original Content Versus Trends (39:25)Finding Inspiration And Creativity For Content (44:27)Keeping Your Content Organized (48:59)Key Tip From Jera (52:19)Connect With Jera:Instagram: instagram.com/jera.beanTikTok: tiktok.com/@jera.beanThe Video Editing Rodeo: jerabean.com/thevideoeditingrodeoConnect with Quianna:Instagram Facebook TikTok Pinterest Hosted on Acast. See acast.com/privacy for more information.

The Abigail Peugh Podcast
30. Finding Your Secret Sauce: Social Media Strategy & Video Editing Tips w/ Jera Bean

The Abigail Peugh Podcast

Play Episode Listen Later Nov 5, 2024 60:43


Today I sat down with social media educator and speaking powerhouse Jera Bean to dive deep into authentic content creation, video editing techniques, and finding your unique voice online. From her journey through burnout to building a sustainable business model, Jera shares invaluable insights on showing up authentically while creating engaging content that converts.In this episode, we cover:The Four Quadrants of Secret Sauce framework for authentic content creationGame-changing video editing tips that will transform your contentWhy experimenting is crucial for finding what works for YOUSmart ways to batch content without burning outThe importance of bringing personality into your businessKey Takeaways: ✨ Stop trying to fit into someone else's content box - your unique approach is your superpower

Earn Your Happy
Drive More Traffic to Your Offers, Expert Marketing Tips with Jenna Kutcher and Jera Foster-Fell

Earn Your Happy

Play Episode Listen Later Oct 24, 2024 14:06


Want to get more eyes on your products without spending a penny on ads? In this special quickie episode, I'm sharing bonus content that has never aired on the podcast before from two powerhouse guests, Jenna Kutcher and Jera Foster-Fell (aka Jera Bean) to get more eyeballs on your offers through Pinterest and short form video content. Jenna shows how to turn one piece of content into 10 different pins to drive traffic to your offers and Jera shares her top three tips to optimize short-form video performance and keep your viewers engaged.  Check out our Sponsors: Shopify - Sign up for your $1/month trial period at Shopify.com/happy Quince - Go to Quince.com/earn for free shipping on your order and 365-day returns. BetterHelp - Get 10% off your first month at BetterHelp.com/LORI today. HelloFresh - Get FREE breakfast for life at HelloFresh.com/freeearn. Found - Try Found for free at Found.com/EARN. HIGHLIGHTS How to create 10 different Pinterest pins from one piece of content. Drive more traffic to your website by repurposing content you've already created. How to optimize your videos for better engagement. 3 ways to optimize video content. ONE THING you should be doing with your cover photos on Instagram and TikTok. Jera's tip to improve video retention rates and boost algorithm performance. RESOURCES Sign-up for Jenna's Course - The Pinterest Lab HERE Join Jenna's FREE Pinterest Training HERE Check out Jera's Course - The Video Editing Rodeo  HERE Get glōci HERE Use code: HAPPY at checkout for 25% off! Text DAILY to 310-496-8363 for daily manifesting affirmations, journal prompts, and motivation. Sign up for GrowthDay - https://www.growthday.com/lori?via=harder Watch on YouTube - @LoriHarder My book: A Tribe Called Bliss FOLLOW Follow Jenna: @jennakutcher Follow Jenna's Goal Diggers Podcast: @goaldiggerpodcast  Follow Jera IG: @jera.bean Follow Jera TikTok: @jera.bean Follow me: @loriharder Follow Earn Your Happy: @earnyourhappy Follow glōci: @getgloci Girlfriends & Business: @girlfriendsandbusiness

Simply Wholehearted Podcast
Why It's Hard to be an Enneagram Three with Dr. Jera Nelson-Cunningham, Brandi Myree and Christina Sheer

Simply Wholehearted Podcast

Play Episode Listen Later Oct 14, 2024 71:18


Discovering your Enneagram type can be complicated and not as straightforward and simple as you hope. This is especially true for the Enneagram threes.So I've invited three of my Wholehearted coaches, Dr. Jera Nelson-Cunningham, Brandi Myree, and Christina Sheer, to share their unique Enneagram journey and story as it relates to discovering that their core motivations reflect the Enneagram 3. RESOURCES MENTIONED:Dr. Jera's Nelson-CunninghamEp 295 with Jera (What to Know About Enneagram Three)Brandi MyreeEp 350 with Brandi (Enneasummer - Enneagram 3 Achiever)Christina SheerEp 277 with Christina (when she thought she was  type 2)RESOURCES FOR YOU:Wholehearted Enneagram Coachinghttps://bit.ly/SWcoachingcollectiveEnnea-what? The Beginners Guide to the Enneagram(free course + printables)https://bit.ly/Enneagram101GuideThe Real History of the Enneagram Course(use code AMY for 40% OFF)https://bit.ly/EnneagramHistoryShould Christians Use the Enneagram? (Amy's book)https://amzn.to/3VB9PrxConnect with Amy:IGWebsite

Más de uno
Francisco Jera, plusmarquista de bar y experto en levantamiento de caña

Más de uno

Play Episode Listen Later Oct 14, 2024 34:38


Con nuestros humoristas Leo Harlem, Goyo Jiménez, Leonor Lavado y Borja Fernández Sedano recordamos a Mayra Gómez Kemp, histórica presentadora del concurso 'Un, dos, tres'. Luego, Susanna Griso (Leonor Lavado) se cuela en el programa para entrevistar a Rocío Monasterio, Yolanda Díaz y a la princesa Leonor. Además, charlamos con Alberto García-Salido que nos habla de la carrera solidaria Corre por el Niño 2024 que se celebra el próximo domingo, 20 de octubre, en Madrid. Se trata de una carrera familiar cuya recaudación irá dedicada íntegramente a proyectos de investigación. Después, entrevistamos a uno de los atletas más importantes de nuestro país: Francisco Jera, plusmarquista de bar. Por último, escuchamos un último adelanto del podcast del Papa Negro, el padre Sarrac, donde aborda el problema de la vivienda. 

Humor
Francisco Jera, plusmarquista de bar y experto en levantamiento de caña

Humor

Play Episode Listen Later Oct 14, 2024 34:38


Con nuestros humoristas Leo Harlem, Goyo Jiménez, Leonor Lavado y Borja Fernández Sedano recordamos a Mayra Gómez Kemp, histórica presentadora del concurso 'Un, dos, tres'. Luego, Susanna Griso (Leonor Lavado) se cuela en el programa para entrevistar a Rocío Monasterio, Yolanda Díaz y a la princesa Leonor. Además, charlamos con Alberto García-Salido que nos habla de la carrera solidaria Corre por el Niño 2024 que se celebra el próximo domingo, 20 de octubre, en Madrid. Se trata de una carrera familiar cuya recaudación irá dedicada íntegramente a proyectos de investigación. Después, entrevistamos a uno de los atletas más importantes de nuestro país: Francisco Jera, plusmarquista de bar. Por último, escuchamos un último adelanto del podcast del Papa Negro, el padre Sarrac, donde aborda el problema de la vivienda. 

Se Regalan Dudas
500. Después del divorcio: ¿cómo reencontrar el amor? | Marimar Vega y Rossana Nájera

Se Regalan Dudas

Play Episode Listen Later Oct 8, 2024 77:21


¿Cómo abrirse al amor después de un divorcio? En este episodio, Marimar Vega y Rossana Nájera nos cuentan cómo vivieron el proceso de separarse, lo que aprendieron y cómo dejaron atrás la culpa para priorizar su bienestar. Exploramos la decisión de dejar una relación que frena tus sueños y redescubrirte en el camino. Acompáñanos en esta conversación llena de reflexiones sobre resiliencia, crecimiento personal y nuevas oportunidades de amar.En este episodio encuentras información sobre: - Divorcio y dejar una relación. - Priorizar tus sueños. - Abrir el corazón al amor después de una ruptura. Si te gustó este episodio también puedes escuchar:- 478. 4 heridas emocionales: insuficiencia, rechazo, desamor y desprecio | Efrén Martínez - 114. Serle fiel a tus sueños | Marco Antonio Regil- 124. Afrontar un divorcio o separación | Enquel Sánchez- 28. Separación y divorcio | Jimena Férez Hosted on Acast. See acast.com/privacy for more information.

Business Muscle
66. JERA BEAN- social media and content creating powerhouse

Business Muscle

Play Episode Listen Later Oct 7, 2024 39:06


In this episode, we're joined by Jera Bean, a powerhouse in social media coaching, content creation, and education! With over 180k Instagram followers and more than 1.5 million TikTok followers, Jera shares her inspiring journey from becoming an Adidas ambassador to navigating the highs and lows of the fitness world, and eventually building her thriving social media business. She opens up about the challenges of being vulnerable on social media and how she stays organized. Recently, Jera launched her first self-paced course, the Video Editing Rodeo, which is available now!In this conversation, Jera gives us her approach to social media strategy, offering actionable tips on building a strong presence, engaging with audiences, and maintaining authenticity while working with major brands like Estee Lauder and MAC. Whether you're looking to grow your social media following or are curious about the business of content creation, this episode is packed with insights on creating sustainable, long-term success in the digital world. Enjoy!Work with Jera Bean: https://www.jerabean.com/Work with us here: https://www.businessmusclepodcast.com/You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklistFIXXED: https://www.fixxedstudios.com/Sweat Fixx: https://www.sweatfixx.com/

FM Mundo
NotiMundo Al Día - Elena Nájera - Presuntos Repartos E Irregularidades En El CNE

FM Mundo

Play Episode Listen Later Oct 2, 2024 13:31


NotiMundo Al Día - Elena Nájera - Presuntos Repartos E Irregularidades En El CNE by FM Mundo 98.1

Powerhouse Women
The Secret Sauce to Authentically Showing Up Online to Grow Your Audience + Deepen Your Connections with Jera Foster-Fell

Powerhouse Women

Play Episode Listen Later Sep 12, 2024 45:43


When we choose to show up authentically, magic happens! Today, I am so excited to have Jera Foster-Fell on the podcast with me, as she is one of my favorite people to be connected with online and is an example of someone who always shows up authentically! She's sharing the secret sauce to find your authenticity, so you can show up in a way that actually aligns with your unique gifts and goals. We'll discuss the challenges of showing up, what prevents us from finding our authenticity, and how to face negativity in a positive light. Jera also provides the framework for what to share + when to share it, in a way that creates more depth and connection. The first step to showing up as your authentic self, whether it's behind the screen or not, begins right here!   HIGHLIGHTS 00:00 Why is it so hard to show up authentically? 05:30 What prevents us from finding our authenticity. 08:20 The biggest challenge of showing up authentically. 12:30 How to release negativity in a positive way. 16:45 What is the secret sauce of authenticity? 23:05 How to find your own secret sauce. 29:35 How do you decide when + what to share? 35:40 What is the future of authenticity in social media? 38:50 How do you support aspirational content creators? 42:40 Celebrating Jera's Powerhouse moment of overcoming her fear of public speaking.   RESOURCES + LINKS Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! Powerhouse Women is a COMMUNITY and YOU are part of it! Take a screenshot of this episode and tag us on Instagram so we can keep the conversation going and create more of the episodes you need!    FOLLOW Jera: @jera.bean Visit the Jera Bean website: https://www.jerabean.com/ Powerhouse Women: @powerhouse_women Lindsey: @llindseyschwartz Visit the Powerhouse Women website: powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

Earn Your Happy
Pillars for Creating Content That Converts and A Magnetic Personal Brand with Jera Foster-Fell

Earn Your Happy

Play Episode Listen Later Sep 11, 2024 55:24


Want to explode your business and personal brand online? In this episode, Jera Foster-Fell, aka Jera Bean, shares how she built her TikTok from scratch to over 1.5M followers and different strategies to use for TikTok and Instagram to attract new audiences. Jera is giving away some of the same tactical tips she is hired to teach massive brands like Estee Lauder, MAC, and Adobe to apply to your business. Get ready to dive into content pillars like soft selling, hard selling, and MORE. Plus, get a sneak peek into Jera's new course, The Video Editing Rodeo, to master creating content that attracts and converts. Listen in for expert tips to elevate your TikTok strategy and take your video content to the next level! Check out our Sponsors: Quince - Go to Quince.com/earn for free shipping on your order and 365-day returns. BetterHelp - Get 10% off your first month at BetterHelp.com/LORI today. HelloFresh - Get FREE breakfast for life at HelloFresh.com/freeearn. Found - Try Found for free at Found.com/EARN. HIGHLIGHTS 00:00 Meet the social media coach for major brands like Estee Lauder, MAC, and Adobe. 03:00 How SoulCycle shaped Jera's approach to social media. 10:00 Which platform should I focus on, Instagram or TikTok? 16:00 How to find the perfect content style for your brand. 20:45 What is your content strategy for naturally selling on social? 26:00 Hard selling vs. soft selling on social media. 28:30 How TikTok's algorithm and FYP improve your content and engagement. 35:00 The course to master your video editing skills. 37:45 Why do apps like CapCut offer more control? 40:00 Why going viral isn't always beneficial for your brand. 44:45 Jera's top tip to succeed on TikTok. RESOURCES Check out the BONUS CONTENT HERE! Check out Jera's Course - The Video Editing Rodeo HERE Get glōci HERE Use code: HAPPY at checkout for 25% off! Text DAILY to 310-496-8363 for daily manifesting affirmations, journal prompts, and motivation. Sign up for GrowthDay - https://www.growthday.com/lori?via=harder Watch on YouTube - @LoriHarder My book: A Tribe Called Bliss FOLLOW Follow Jera IG: @jera.bean Follow Jera TikTok: @jera.bean Follow me: @loriharder Follow Earn Your Happy: @earnyourhappy Follow glōci: @getgloci Girlfriends & Business: @girlfriendsandbusiness

The Tara Talk
51: How to Find Yourself and Navigate Social Anxiety with Jera Foster- Fell

The Tara Talk

Play Episode Listen Later Sep 10, 2024 51:56


Welcome to The Tara Talk, your go-to podcast for all things mindset + movement! Today Tara connects with Jera Foster-Fell for an open conversation on the journey of "finding yourself" in different seasons of life. This includes life experiences like navigating social anxiety, showing up authentically (online and IRL), and tapping into creativity. Beyond this conversation, Jera is a social media expert, in-demand speaker, and seasoned content creator. Leaning into her extensive background in content creation and strategy, Jera teaches people and brands how to harness the power of their secret sauce and show up authentically on social—generating engaging content that converts followers and fans into customers and clients.Episode Highlights: Creating an online presence with InstagramFinding community and purpose through fitnessHow to find yourselfDiscovering what brings you joyHow art helped Jera reconnect with herselfThe secret sauce for showing up authentically4 quadrants of creating your social presencePivoting in career and interestsTips for navigating social anxietyAre you ready to uplevel your health & fitness with Legion?  Use code TaraTalk for 20% off your first order and double loyalty cash back any order after that when you shop at LegionAthletics.comIf this episode resonated please leave a rate & review and share with friends! Your support means so much! Watch the episode on YouTube HERE. You can learn more about Jera @jera.bean and her programs: Authentic Personal Brand BlueprintVideo Editing RodeoFollow along on @taralaferrara for no BS fitness + life advice. Follow along on @thetaratalk for episode updates and extra content. Sign up for the newsletter HERE and never miss an update!Work with Tara:1:1 coaching (apply to see if this is a fit for you)TL Method (get a FREE week of workouts!)

The Wine Conversation
▻ How to Build a Wine Empire

The Wine Conversation

Play Episode Listen Later Sep 9, 2024 29:25


How do you build a new wine empire? Michael Saunders, the man who co-founded Bibendum and spent 40-years building it into one of Britain's most dynamic companies, talks to Sarah Kemp about Coterie Holdings, which he joined in January this year as its CEO. Coterie own Lay and Wheeler, Hallgarten and Novum Wines, Coterie Vaults, Europe's largest bespoke wine warehouse, and Jera, a specialist lending platform which offers short-term loans secured against wine collections. What's next for Coterie and what does it take to succeed in building a fine wine business? Listen in to find out.Find out more at wine-conversation.com

You Can Call Me
Ep 60: Owning Your Voice and Permission to Show up with Jera Bean

You Can Call Me

Play Episode Listen Later Jul 24, 2024 55:30


Welcome to a brand new episode of the You Can Call Me “Bossy" podcast.In today's episode, I got to sit down with the one and only Jera Bean who is a powerhouse in the social media sphere. With a journey that spans from graphic design to becoming a celebrated social media coach, educator, and content creator, Jera shares her path to owning her power and authenticity in a digital world often plagued by scrutiny and judgment. In this episode, Jera and I get into the courage it takes for women to embrace their true selves and make impactful decisions without fear of others' opinions. This deep and open conversation is packed with insights on defining personal values, seeking external help, and the powerful act of giving and receiving permission to transform your life. Whether you're a seasoned entrepreneur or just starting, this episode reminds you to stand tall, use your voice, and be unapologetically yourself. Key Takeaways: The Importance of not letting others' opinions dictate actions Training the mind to recognize both positive and negative outcomes Importance of defining personal values for self-protection and assurance Key Timestamps [5:25] – From fitness influencer to social media coach. [13:45] – Authenticity on social media [24:55] – Acceptance over resistance for healthier reactions. [32:32] – Embracing discomfort leads to growth and success. [48:12] – Use your voice in social media content. Episode Quote "My main mission is to transform the way that you show up on social media so you can use it as a powerful and positive tool for your business." - Jera Bean Episode Resources Grab Jera's "Video Editing Rodeo" Program HERE Follow Jera Bean on Instagram: @Jerafosterfell Follow Jera Bean on Tik Tok: @Jerabeantiktok Jear Bean Official Website: https://www.jerabean.com/ Check out the awesome podcast episode with Jera and Jess Glazer: How to Show Up on social Media with Jera Foster Fell If you enjoyed this episode and are excited for more, please be sure to SUBSCRIBE and write a review to help build momentum and support the show (5-stars would be AWESOME!)_____________________________________________ JOIN US IN - THE CLUB - An annual membership where high-achieving women come together to unapologetically OWN THEIR “BOSSY” in order to rise to the top, make massive impact, and not burn out while doing it. Join TODAY to get access to all past workshop replays and past group coaching calls - always incredible takeaways and AHA moments from reviewing these sessions! Grab your spot in THE CLUB today by CLICKING HERE! _____________________________________________ LET'S FREAKING GO! GRAB THIS FREE DOWNLOAD: GRAB 100 FREE JOURNAL PROMPTS TO OWN YOUR BOSSY BY CLICKING HERE LET'S CONNECT: Follow me on Instagram, LinkedIn, TikTok, or join my STAND IN YOUR POWER FACEBOOK GROUP Grab a signed copy of my bestselling book STAND IN YOUR POWER HEREWatch my TEDx Talk “The Wisdom of Your Ancestors Should Be Ignored” HERE Title Suggestions: Authenticity and Overcoming Your Social Media Fears with Jera Bean From Social Anxiety to Social Media Star with Jera Bean Embracing Authenticity and Resilience with Social Media Coach Jera Bean Permission to Show Up to Your Life with Jera Bean Owning Your Voice and Permission to Show up with Jera Bean

Digital Business Evolution with Jessica DeRose
How to Show Up on Social Media with Jera Foster Fell

Digital Business Evolution with Jessica DeRose

Play Episode Listen Later Jul 3, 2024 56:17


In this episode of the Digital Business Evolution podcast, Social Media coach, Speaker and Content Creator Jera Foster Fell aka Jera Bean( by her loyal following) joins Jess as they unpack the secrets to building a loyal and engaged community on social media by showing up as your most authentic self. Learn how to find your uniqueness or as Jess and Jera like to call it, your secret sauce in the social media landscape. Listen in on guidelines to be more vulnerable on social media and take in information on how to address and deal with criticisms and trolls. With 1.5 million followers on TikTok, Jera talks about her shift to to the Tik Tok platform and why it opened up a door to show up as her most authentic self. If you really want to connect with your audience it comes down to the small things you do that you might not realize will bring you closer than ever before to them. Jera closes out the episode with 3 big tips on how to film short form videos and even a segment detailing batching content.  Key Takeaways: When thinking of your secret sauce, think about your past and current elements.. If you think your past traumas or experience is not enough there is someone always out there who needs to listen to what you have to say.  Why responding to the big trolls will take away your energy as you keep checking for their messages and validating yourself. Keep in mind that they can be going through something in their own lives as we are all mirrors to each other.  Learn all the components to short form video. Key Timestamps [05:30] – What is your secret sauce? [9:34] – How to be more vulnerable on social media; [20:00] – Dealing with criticism and trolls; [27:03] – Trusting your community to know what they are interested in; [35:00] – 3 Tricks to creating short form videos; [42:30] – Batching content; Episode Quotes “Trust the community to tune into what they are interested in and what they are not. That's the beauty of the secret sauce: the more “you” you bring into your content the more you are going to pull in the right people and repeal the wrong ones. .” –Jera Bean Episode Resources Official Social Media Saloon Website: https://www.jerabean.com/saloon/ For all the juicy details of The Club Membership, CLICK HERE:  https://www.jessglazer.com/theclub   Connect with Jessica Instagram: @iamjessicaderose | @thedigitalbusinessevolution TikTok: @iamjessicaderose YouTube: Jessica DeRose  Connect with Jera Bean Instagram:@JeraBean TikTok: https://www.tiktok.com/@jera.bean Website: https://www.jerabean.com/saloon/

tiktok social media speaker tricks trusting show up batching jera jera foster fell digital business evolution
The Beauty Inspires Beauty Podcast
The Secret Sauce Framework for Social Media Success with Jera Bean

The Beauty Inspires Beauty Podcast

Play Episode Listen Later May 28, 2024 45:35


I'm thrilled to be joined by the incredibly talented Jera Bean, whose journey from fine art to social media influencer is captivating! Jera takes us on a deep dive into her path to success, highlighting the pivotal moments where she embraced change and pivoted towards growth. From her early struggles to finding her voice online, she shares invaluable insights into crafting content with purpose, utilizing her unique Content Pillar Trifecta approach.   But as we peel back the layers of her journey, we discover that it hasn't all been smooth sailing. Jera opens up about the challenges she's faced, including navigating business lulls and creative ruts. She encourages listeners to redefine success on their own terms and set realistic goals for their social media endeavors.   We tackle pressing topics such as the decline of hashtags in social media discovery and the importance of authenticity in a saturated digital landscape. Jera challenges us to unlock our own secret sauce and leverage it to stand out online, while also providing invaluable tips for finding inspiration and avoiding burnout in the fast-paced world of content creation!   What you'll hear in this episode: [00:40] Introducing Jera Bean [01:05] Unlocking authenticity on social media [04:10] Jera's Journey from fine art to social media influencer [06:15] The Power of pivoting and embracing change for growth [09:35] Crafting content with strategy using the Content Pillar Trifecta [21:55] Finding motivation through business lulls [23:05] Navigating creative ruts and redefining success [26:05] Leveraging your expertise [28:00] Setting realistic social media goals [31:40] The decline of hashtags in social media discovery [34:50] Unlocking your secret sauce and authenticity [43:20] Navigating burnout and planning for the future   Connect with Jera: On IG @jerabean   Join the waitlist for The Video Editing Rodeo: https://jerabean.myflodesk.com/ch87lgu79m   Transform Your Social Media with These 10 Evergreen Video Content Ideas: https://jerabean.myflodesk.com/p8o8e7qrln   Connect with Jess:   Grab a spot at UNSCRIPTED Live https://jessicaburgio.myflodesk.com/unscripted-live   Join the Fuck Yeah Friday text community by texting “FRIDAY” to 619-332-3045 https://my.community.com/jessburgio?t=FRIDAY   Book your connection call with me https://calendly.com/unscriptedthepodcast/15-min-discovery-call   Create a state of flow and focus with Flocus and use code UNSCRIPTED at checkout to save 20% https://www.volarenutrition.com/   Get 15% off your Glōci order with code JESSICABURGIO https://getgloci.com/discount/JESSICABURGIO    Connect with me on IG @jessicaburgio   Learn more on my website https://www.jessicaburgio.com/

Good for Business Show with LinkedIn Expert Michelle J Raymond.
How To Use Short Form Video To Grow Your Brand with Jera Bean

Good for Business Show with LinkedIn Expert Michelle J Raymond.

Play Episode Listen Later May 7, 2024 36:04 Transcription Available


1.5 Million TikTok followers and another 185K on Instagram with Reels, Jera Bean sure knows her stuff when it comes to short-form videos. With LinkedIn testing a short-form video feed, learning how to harness this format to grow your brand will be important. The key moments in this episode are:00:00 Welcome to the Social Media for B2B Growth Podcast00:11 Diving Deep into Short Form Video with Jera Bean01:34 The Journey from Content Creator to Social Media Coach02:36 Embracing Messy Action in Social Media07:14 Strategies for Effective Short Form Video Content12:17 Navigating Authenticity in Social Media18:57 LinkedIn's New Short Form Video Feed: A Game Changer?27:19 Debunking Misconceptions Around Short Form Video32:10 Final Thoughts and Actionable Tips Connect with Jera Bean on LinkedIn -  https://www.linkedin.com/in/jerabean/ Follow Jera Bean on Instagram and TikTok - @Jera.Bean ABOUT MICHELLE J RAYMOND Michelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners.  Connect with Michelle J Raymond on LinkedIn™️ - https://www.linkedin.com/in/michellejraymond/ B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs.  Book a free intro call to learn more  - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/ Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond #videocontent

She Got Lucky
#6: From Social Anxiety to Social Media Success

She Got Lucky

Play Episode Listen Later May 5, 2024 49:22


“Success leaves clues” - Jera Bean In this episode, Alisha sits down with Jera Bean to discuss her journey from fitness influencer to social media coach and speaker. Jera shares her story of how she got started on Instagram and grew her following through her fitness journey. She talks about the role of timing and luck in her success, as well as the importance of taking action and experimenting with different strategies. Jera also dives into her experience with TikTok and how it has opened up new opportunities for her as a speaker and educator. She offers valuable advice for those looking to expand their impact in the world of events and shares insights on branding, content creation, and soft selling. You'll hear: Timing and luck can play a role in success, but taking action and experimenting with different strategies are equally important. Success leaves clues, and learning from those who are a few steps ahead can provide valuable insights and inspiration. Soft selling through your content can be a powerful way to showcase your speaking skills and attract opportunities. Resources: Jera Bean's Instagram: instagram.com/jera.bean Jera Bean's TikTok: tiktok.com/@jera.bean Jera Bean's Website: jerabean.com If you loved the podcast or learnt something today, let me know, say hi over at @thesocialimpact.co   And if you want more visit https://thesocialimpact.com/ to find out how you can work with me OR if you want to make $5k in 5 Days check out the challenge here - https://alisha-marfatia.mykajabi.com/story-challenge-3 

Road Dog Podcast
302: Michael Nájera is Running Tofu Scramble

Road Dog Podcast

Play Episode Listen Later Apr 8, 2024 75:34


“We started our Friday runs and those are ones we call caffeinated rituals.” Michael Nájera is a runner from Los Angeles. In this episode, Michael chats with Luis about his parents migrating from Mexico, how he got started running, running in high school, running on dirt, traveling up to run Born to Run, his informal run meet up called Tofu Scramble, virtual run challenges, and yoga. Support Road Dog Podcast by: 1. Joining the Patreon Community: https://www.patreon.com/roaddogpodcast 2. Subscribe to the podcast on whatever platform you listen on. GO SLEEVES: https://gokinesiologysleeves.com HAMMER NUTRITION show code: Roaddoghn20 Listeners get a special 15% off at https://www.hammernutrition.com DRYMAX show code: Roaddog2020  Listeners get a special 15% off at https://www.drymaxsports.com/products/ Allwedoisrun.com Michael Nájera Contact Info: IG: @runlkoranges @tofu_scramble_run E-mail: runlikenaranjas@gmail.com Luis Escobar (Host) Contact: luis@roaddogpodcast.com Luis Instagram Kevin Lyons (Producer) Contact: kevin@roaddogpodcast.com yesandvideo.com Music: Slow Burn by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 http://creativecommons.org/licenses/by/3.0/ Original RDP Photo: Photography by Kaori Peters kaoriphoto.com Road Dog Podcast Adventure With Luis Escobar www.roaddogpodcast.com

Podcast Bebas Aktif
Seruan Gencatan Senjata di Gaza, Israel Bakal Jera? ft. Dimas Muhamad

Podcast Bebas Aktif

Play Episode Listen Later Apr 3, 2024 64:55


Dewan Keamanan PBB menyerukan agar gencatan senjata segera diberlakukan di Gaza, Palestina. Sementara itu, International Court of Justice juga mendorong Israel untuk memastikan bahwa bantuan dapat lancar masuk ke Gaza. Tapi, apakah dua seruan ini berpengaruh ke kondisi di lapangan? Rafi, Ikhlas, dan Shofwan kedatangan Dimas Muhamad, co-initiator dari BDS Indonesia buat ngomongin ini.

JAPAN WUT? Podcast
Japan Wut 142 "AI Agencies"

JAPAN WUT? Podcast

Play Episode Listen Later Mar 22, 2024


ON PODCAST 142DONATE: PAYPAL.ME/JAPANWUTThe rising use cases of AI for cultural and political soft power, a WEF Death Cult Economist gets his Japanese booze ad pulled, and Japan's push to adopt ammonia as a green resource. Strap in. You are living in Interesting Times.Follow: Twitter / Facebook Page / InstagramOfficial Website, please share: matthewpmbigelow.comShow NotesOMGWTFWant to spruce up your bike helmet? Switch over to Oshare-heruJAPAN BUSINESSEconomist who advocated mass suicide pulled from Kirin adTOWARDS EQUALITY: Mercari official deciphers unexplained pay gapSOCIETY 5.0Japan prof. probes strengths, weaknesses of rapidly evolving AI translation: interviewAI supercharges threat of disinformation in a big year for elections globallyNew AI tools can record your medical appointment or draft a message from your doctorSUPPLY CHAIN WAR4 firms plan first ammonia-fueled ammonia carrier shipJapan's JERA, IHI to test ammonia as fuel at coal power plant

Your Next Best Step: Helping Small Business owners build a plan for a brighter future
Mastering Authentic Expression: Unveiling the Secrets to Living Your True Purpose

Your Next Best Step: Helping Small Business owners build a plan for a brighter future

Play Episode Listen Later Mar 11, 2024 61:49


Are you afraid of showing up as your TRUE authentic self? In a world that is obsessed with picture perfect brands, we tend to shy away from mastering the art of authentic expresssion.   Joining Theresa on today's episode is Jera, affectionately known as JeraBean in the digital space. Jera is a powerhouse speaker, coach and mentor, whose journey as an entrepreneur is as inspiring as it is transformative.   Theresa and Jera peel back the layers of authenticity and uncover the secrets to living a life aligned with your true purpose. Get ready to be inspired, empowered, and uplifted as you listen to this conversation with Jera.   Key takeaways this episode include: Authenticity is Multifaceted: Jera's framework of the “Four Quadrants of Secret Sauce” illustrates that authenticity encompasses various dimensions of one's identity. Personalized Coaching: Jera's approach to coaching emphasizes individuality and personalized growth, recognizing that each person's journey is unique. Empowerment through Vulnerability: By sharing personal stories and embracing authenticity, authenticity, individuals can inspire others and foster genuine connections.  

The Angie McPherson Show
08 | Transform Your Social Media Strategy with Jera Bean

The Angie McPherson Show

Play Episode Listen Later Mar 6, 2024 54:32


In this episode, I'm joined by the incredible Jera Bean, a renowned social media educator and TikTok expert with over 1.5 million followers. She's trained top brands like Estee Lauder, Adobe, AT&T, and TikTok itself. Jera has mastered crafting engaging content that grabs attention and converts followers into loyal customers.Consider this episode your personal masterclass in social media strategy, packed with actionable advice you can implement immediately! Plus, we play a fun game where Jera selects the best social media platforms for various types of small business owners and celebrities.Download my Business Toolkit here:https://angiemcpherson.com/toolkitConnect with me on Instagram:https://instagram.com/angiejanineConnect with Jera Bean:https://www.instagram.com/jera.beanhttps://www.tiktok.com/@jera.beanhttps://www.jerabean.com/Jera's 10 Evergreen Video Content Ideas:https://view.flodesk.com/pages/6429f1652f739779b7263de4For full show notes and links from today's episode, visit:https://angiemcpherson.com/08

MaddzTaddz: Beyond The Bike
Episode 191: The Secret Sauce w/ Jera Bean

MaddzTaddz: Beyond The Bike

Play Episode Play 60 sec Highlight Listen Later Feb 12, 2024 61:38


Jera Bean is a social media coach, speaker, and content creator based in Austin, Texas. She has become the leading authority on short form video content teaching small businesses, creators, and brands to optimize their social media platforms and harness the power of their secret sauce. She is considered the go-to expert when it comes to helping her clients establish themselves and show up confidently on their social platforms and has been highly sought after by entrepreneurs like Sophia Amoruso, as well as major brands like Estée Lauder, MAC, Adobe, and of course, TikTok. Follow Jera on Insta: @jera.beanFollow Jera on TikTok: @jera.beanJera's Website: https://www.jerabean.com/

Lawyer on Air
Using your law degree without being a lawyer at top companies in Japan with Tomoko Konishi

Lawyer on Air

Play Episode Listen Later Jan 21, 2024 42:08


If you have finished your law degree but are not sure if you want to work as a “lawyer”, you might consider going to an in-house role such as Tomoko Konishi has done. Tomoko has had a truly varied career so far and is now working in corporate governance. With a law degree you really are able to serve society from all kinds of angles, this time Tomoko is doing it her own way, listen to hear more! If you enjoyed this episode and it inspired you in some way, we'd love to hear about it and know your biggest takeaway. Head over to Apple Podcasts to leave a review and we'd love it if you would leave us a message here! In this episode you'll hear: Tomoko's choice to join an organisation in crisis The wide scope of experiences Tomoko was able to have as part of the corporate planning team Her boss's words of encouragement to her when she returned from maternity leave and how that helped her Her favourite book and other fun facts  About Tomoko Tomoko is General Manager of Corporate Legal Unit in the legal group at JERA. She has worked her entire career inside companies, first with Bridgestone and now in the JERA team. Tomoko graduated from the Kyoto University, Faculty of Law and joined Bridgestone Corporation in 2003 and moved to JERA in 2021. Tomoko is the mother of two children and an American Cocker Spaniel Connect with Tomoko  LinkedIn: https://www.linkedin.com/in/tomoko-konishi-a3b5a439/  Links Yakitori “Isehiro”: https://www.newotani.co.jp/en/tokyo/restaurant/isehiro/  Dopamine Nation by Anna Lembke: https://amzn.asia/d/gf3FXlN  Connect with Catherine  Linked In https://www.linkedin.com/in/oconnellcatherine/ Instagram: https://www.instagram.com/lawyeronair YouTube: https://youtube.com/@lawyeronair 

Before You Kill Yourself
Jera Johnston: "It feels like a culture of one."

Before You Kill Yourself

Play Episode Listen Later Jan 15, 2024 48:08


Trauma Doula, Jera Johnston, joins us to discuss:how the "-isms" (imperialism, colonialism and capitalism) contribute to our suicidal ideationshow to heal through love, acceptance and realitywhy it seems like "everyone else is ok"how to zoom in before we zoom outhow to hold onto more than one reality at the same timeSponsor:Is there something interfering with your happiness or is preventing you from achieving your goals? https://betterhelp.com/leo and enjoy 10% off your first month and start talking to mental health professional today!! 1-on-1 Coaching: If you want go from feeling hopeless to hopeful, lonely to connected and like a burden to a blessing, then go to 1-on-1 coaching, go to www.thrivewithleo.com. Let's get to tomorrow, together. National Suicide Prevention Lifeline988Teen Line (Los Angeles)800-852-8336The Trevor Project (LGBTQ Youth Hotline)866-488-7386National Domestic Violence Hotline800-799-SAFE [800-799-7233]Crisis Text LineText "Connect" to 741741 in the USALifeline Chathttps://suicidepreventionlifeline.org/chat/International Suicide Hotlines: http://www.suicide.org/international-suicide-hotlines.htmlhttps://www.nowmattersnow.org/skillshttps://sobermeditations.libsyn.com/ www.suicidesafetyplan.com https://scaa.club/

Don't F*ck This Up
Feel the Fear and Do It Anyways w/ Jera Bean

Don't F*ck This Up

Play Episode Listen Later Nov 29, 2023 54:08


Episode 13 of Don't F*ck This Up is here, and this week's guest is none other than social media coach, educator, speaker and content creator, Jera Bean. She cracks open the tool kit - and the four types of secret sauce - on things she calls ‘messy action', failing forward, and the vulnerability hangover. We talk about why social media isn't fake, the importance of trial and error, and how to overcome people who are dedicated to misunderstanding you. Download, review, and follow the podcast so you never miss an episode.Follow Don't Fuck This Up on IG: @dontfuckthisup.podcastFollow Lauren Alvarez on IG: @LaurentheAlvarezFollow Jera on IG: @jera.beanFollow Jera on TikTok: @jera.beanLearn about Jera's Courses and Offerings: www.jerabean.comEmail the show at advice@dontfckthisup.com for your questions to be answered on an upcoming episode!

Damn Good Marketing
DGML Exclusive with Jera Bean! Live Q+A | Episode 27

Damn Good Marketing

Play Episode Listen Later Nov 15, 2023 45:28


This is an exclusive sneak peak of DGML, if you had FOMO we got you, boo. Shelby has a Q+A with the one and only Jera Bean. She is an influencer (like a big deal) and overall genius when it comes to the nitty gritty with posting content of yourself. Jera consults with big brands like MAC cosmetics, Adobe, and Estéé Lauder. Connect with Jera Here:https://www.jerabean.com/https://www.instagram.com/jera.beanhttps://www.tiktok.com/@jera.beanABOUT THE HOST:Shelby Clement is a seasoned social media marketing expert with more than a decade of experience. As an entrepreneur, founder, wife, and mother of two, she has worked with clients across various industries, ranging from small businesses to big corporations. Starting her career as a Marketing Director in the oil and gas sector, Shelby recognized the gaps in big companies' marketing strategies and sought to bridge them. However, after eight years in the corporate world, she became disenchanted with its limitations and demands. At a social media marketing conference in 2021, Shelby had an epiphany and realized the potential of social media marketing, prompting her to take a leap of faith and bet on herself.This led to the creation of Shelby Clement Marketing, an agency specializing in personalized marketing strategies that deliver measurable results and prioritize client satisfaction above all else. Since its establishment, SCM has helped numerous clients to enhance their brands, boost brand recognition, and achieve their business objectives.You can connect with Shelby at:Website: https://www.shelbyclementmarketing.com/Facebook: https://www.facebook.com/shelbydclement/Instagram: https://www.instagram.com/itsshelbyclement/LinkedIn: https://www.linkedin.com/in/shelby-dimiceli-clement-a9497049/Tik Tok: https://www.tiktok.com/@itsshelbyclementYoutube: https://www.youtube.com/channel/UCOgl2dPQaBCLOafG02FOK5w

Lawyer on Air
Navigating remote international work and work-life balance challenges with Sawako Ohgi

Lawyer on Air

Play Episode Listen Later Nov 12, 2023 61:10


Sawako Ohgi is the General Manager in the Strategic Legal Unit at JERA Co. From living overseas in a variety of countries as a child to managing a team remotely from the UK, Sawako's story is one of resilience, leadership, and determination. Join us as we delve into Sawako's in-house career path, her advice for in-house counsels, and her passion for balancing work and personal life.  If you enjoyed this episode and it inspired you in some way, we'd love to hear about it and know your biggest takeaway. Head over to Apple Podcasts to leave a review and we'd love it if you would leave us a message here! In this episode you'll hear: How growing up in countries where the power supply was unstable helped Sawako to develop her passion for the work she does today Navigating and overcoming infertility with the help and support of her organisation Sawako's story of managing to work remotely from the UK before the pandemic  Her favourite saying and other fun facts  About Sawako Sawako Ohgi is General Manager, Strategic Legal Unit, Legal Group, JERA Co., Inc. and a New York qualified lawyer. She spent 9 years at the International Affairs Division of Tokyo Electric Power Company handling M&As (domestic and international) and IPP development, project finance, and corporate law. Sawako was responsible for transferring overseas power assets from TEPCO/Chubu to JERA (2016). She also spent 3 years in the UK because of her husband's transfer but continued to work fulltime remotely (2018-2021). Currently, she is responsible for JERA's legal issues, contracts review, disputes and regulatory support and is also the mother of two daughters aged 10 and 12.  Connect with Sawako LinkedIn: https://www.linkedin.com/in/sawako-ogi-008a411/  Links JERA Team mates:  Angela Yuen: https://www.catherineoconnelllaw.com/podcast/season-two-episode-seven-angela-yuen   Kenji Tagaya: https://www.catherineoconnelllaw.com/podcast/season-six-ep-8-kenji-tagaya  Connect with Catherine  Linked In https://www.linkedin.com/in/oconnellcatherine/ Instagram: https://www.instagram.com/lawyeronair YouTube: https://youtube.com/@lawyeronair 

100 Ways
208. {Rune Series 12} Jera - Year

100 Ways

Play Episode Listen Later Oct 25, 2023 6:42 Transcription Available


Jera means year, but it symbolizes patience, cycles, and seasons. What will it tell you today?"Everything is right the way it is right now," is a quote by Jared, who texted that to me one night.Music by Oleksii Kaplunskyi from Pixabay Participate in the 100 Ways Community: Email Me: https://laurachristine.us/contact or LC@laurachristine.us Support our show: https://www.buymeacoffee.com/100waysBook a session: https://buymeacoffee.com/100ways/commissions Facebook: https://facebook.com/laurachristine808Instagram: https://instagram.com/100wayspodcast

Lawyer on Air
Creating fairness in the legal landscape of an organisation: Insights from Kenji Tagaya

Lawyer on Air

Play Episode Listen Later Oct 15, 2023 74:53


Kenji Tagaya joins Lawyer on Air as a very welcome male guest, fan of the show and ally of women working in the law in Japan. Kenji is General Counsel at Jera and shares his own lived experience of being a minority and how he uses that experience to help empower others. In addition to his career, Kenji is very active in volunteer activities and we hear about how he asks if he can join in and help and in doing this he has been able to use his skills for good outside of the office too.  If you enjoyed this episode and it inspired you in some way, we'd love to hear about it and know your biggest takeaway. Head over to Apple Podcasts to leave a review and we'd love it if you would leave us a message here! In this episode you'll hear: How Kenji's interest in foreign affairs led him to an international career even without any international experience Kenji's lived experience of what it's like to not be part of the majority and how he uses this in his work to help all team members succeed How Kenji uses his skills in English for good and how it helps him to lead a fulfilling life His favourite podcast and other fun facts  About Kenji Kenji Tagaya is the Executive Officer, Head of Legal Group of JERA, which is one of the major energy companies in Japan, encompassing the entire energy supply chain from upstream fuel investment and fuel procurement through power generation. Prior to joining JERA in 2016, Kenji worked for a Japanese governmental financial institution (JBIC) and was involved in oil & gas and power project financing in Asia and the Middle East. He also spent time at Allen & Overy's Projects Group in London as an Associate, and also at an international financial institution (EBRD) in London as a Principal Counsel, involved in development financing in emerging countries. He was awarded ALB (Asian Legal Business) Japan “In-house Lawyer of the Year” in 2017 and Chambers “GC Influencers” Japan in 2019. He received LL.B. from Kyoto University (Japan) and LL.M. from Georgetown University (US). Connect with Kenji LinkedIn: https://www.linkedin.com/in/kenji-tagaya-b6811675/  Links Rokusei https://www.rokusei.co.jp/  “How I Built This” Podcast: https://www.npr.org/series/490248027/how-i-built-this  Connect with Catherine  Linked In https://www.linkedin.com/in/oconnellcatherine/ Instagram: https://www.instagram.com/lawyeronair YouTube: https://youtube.com/@lawyeronair

The Hydrogen Podcast
Is Ammonia Poised To Become The Most Viable Medium To Transport H2 Globally?

The Hydrogen Podcast

Play Episode Listen Later Oct 2, 2023 10:18 Transcription Available


Welcome to The Hydrogen Podcast!In episode 251, Ammonia is getting some much needed attention and investment as a hydrogen carrier. I'll discuss what this could mean to hydrogen economy on today's hydrogen podcast.Thank you for listening and I hope you enjoy the podcast. Please feel free to email me at info@thehydrogenpodcast.com with any questions. Also, if you wouldn't mind subscribing to my podcast using your preferred platform... I would greatly appreciate it. Respectfully,Paul RoddenEPISODE SPONSOR:From water electolyzers to flow batteries and fuel cells, Nafion™ Proton Exchange Membranes play a major role in advancing the Hydrogen Economy. Through their high conductivity, superior strength, and chemical durability,Nafion™ membranes provide the performance needed to make green hydrogen safer, more sustainable, and more affordable. Learn how Nafion™ ion exchange materials support the decarbonization of energy across the globe at www.nafion.com. VISIT THE HYDROGEN PODCAST WEBSITEhttps://thehydrogenpodcast.comDEMO THE H2 ADVANTAGEhttps://keyhydrogen.com/hydrogen-location-analytics-software/ CHECK OUT OUR BLOGhttps://thehydrogenpodcast.com/blog/WANT TO SPONSOR THE PODCAST? Send us an email to: info@thehydrogenpodcast.comNEW TO HYDROGEN AND NEED A QUICK INTRODUCTION?Start Here: The 6 Main Colors of Hydrogen

The LINK Up
Episode 086 | “Poke The Bear”

The LINK Up

Play Episode Listen Later Sep 14, 2023 83:48 Transcription Available


On this episode:  Vic, Rashad & Kvsha are joined by Jera. The former pageant girl shares her insights. We talk “Debt” & her reign as Halloween costume champ. For the record, Miami trips are a NEED. Lies about money in relationships are discussed. A “See Em Are” defense? Some news updates on the Lottery & Weed referendum, liquor licenses, plus beach erosion & much more!Support the show

Everything To Guppy
Episode 921: Bloody Mary - Baptism By Fire - Isaac's Awakening - Jera

Everything To Guppy

Play Episode Listen Later Aug 22, 2023 57:55


This week's episodes: Bloody Mary, Baptism By Fire, Isaac's Awakening, and Jera

El Rincón De Los Errores
Entre amar y depender - Rossana Nájera | El rincón de los errores T2

El Rincón De Los Errores

Play Episode Listen Later Aug 20, 2023 69:48


¡Ustedes lo pidieron y aquí está el anhelado episodio con la talentosa Rossana Nájera!Nos emociona mucho este capítulo porque nos sentimos en una plaática de viejos amigos compartiendo un café y con una gran invitada que nos ha apoyado desde el momento inicial de este proyecto.Gracias querida Rouss por sentarte en nuestro rincón y abrir tu corazón ante nuestra audiencia, sabemos que tu historia moverá muchas fibras y tocará el corazón de miles. Síguenos en nuestros canales:https://www.instagram.com/elrincondeloserrores/https://www.tiktok.com/@elrincondeloserrores Si quieres navegar por el rincón en un solo lugar, visita nuestra web https://elrincondeloserrores.com/Únete a nuestra comunidad y sé miembro del rincón https://elrincondeloserrores.com/comprar-membresias/

CounterSpin
Arlene Martínez on Corporate Subsidies, Florín Nájera-Uresti on Journalism Preservation

CounterSpin

Play Episode Listen Later Jul 14, 2023 27:56


White supremacy and economic policy are completely different stories for the press, but not for the people. The post Arlene Martínez on Corporate Subsidies, Florín Nájera-Uresti on Journalism Preservation appeared first on FAIR.