Podcasts about content upgrades

Welcome back to DM-Nastics - the gym for Dungeon Masters to work out their minds! Content: Upgrades, but at a price! Inspiration: 226 Biomods feat. Jeff Barber Exercise: 20 Menthol Kools Lightbulb: Lost Tome of Monsters Twitter: @dmnastics DM Neal's @joatmoniac DM Celeste's @cconowitch Instragram: @dmnastics Discord: https://bit.ly/DMBanter Intro/Outro provided by: @bomBARDedcast Check them out at bombardedcast.com

If there's one question I hear over and over again, it's “How do I build a mailing list?” There are a few tried-and-true strategies I've used, such as participating in bundles and giveaways or starting an affiliate program. But there is one method that consistently brings in high-quality subscribers to my email list, and that's content upgrades. In this episode, I'm chatting with content creator Jeff Herring about four ways I use content upgrades. I love these methods because they're fast and easy, and they offer loads of value for my subscribers, too. Prefer a transcript? Here you go! What you'll learn in this episode: What the heck is a content upgrade anyway? How to turn your content into a downloadable resource A clever WordPress plugin that does all the work for you How to do more with content you've already created The types of content that are perfect for content upgrades Why this type of list-building gives you superpowers as an email marketer Resources mentioned: Six-Figure Systems is my monthly program where I help you plan, build, and grow a six-figure online business. Start your $7 trial today and see everything that's included. Designrr.io takes your written content and turns it into beautifully formatted documents with the click of a button. Uncovering Hidden Cash will help you find all those profit streams that are costing you money every month. PostGopher makes creating content upgrades as easy as installing a plugin.

Ein Traumhaus hat doch irgendwie jeder – die einen wohnen bereits darin, die anderen planen noch. Doch wer aktuell auf Suche ist, erlebt schwierige Zeiten. Steigende Zinsen, horrende Immobilienpreise und reduzierte Fördermittel machen den Traum von den eigenen vier Wänden immer schwieriger und kostspieliger. Wie es trotzdem mit der Wunschimmobilie klappen kann, erklären Heimatexperte Luca Florit und Host Florian Rußler bei Hausplaudern – dem Podcast zum eigenen Zuhause.   Was heißt das für dich als Hörerin oder Hörer? In jeder Folge bekommst du von den beiden Antworten und Einschätzungen zu aktuellen Themen. Luca und Flo sprechen unter anderem über die Auswirkungen der steigenden Bauzinsen, geben dir Tipps zum Eigenkapitalaufbau, analysieren Immobilien- und Baupreise, verschaffen dir einen Überblick im Förder-Dschungel und sagen dir, auf welche Heizsysteme du in Zukunft setzen solltest. Und als Bonus bekommst du in jeder Episode ein Content-Upgrade zum Nachlesen.   „Hausplaudern – Der Podcast zum eigenen Zuhause“ erscheint alle zwei Wochen immer dienstags und überall da, wo es Podcasts gibt. Weitere Infos und alle Content-Upgrades findest du auf www.hausplaudern.de Du hast Fragen oder willst Feedback zum Podcast geben, dann schreibe uns gerne eine Mail an hausplaudern@schwaebisch-hall.de   In unserer Facebook-Gruppe „Hausplaudern“ kannst du dich direkt mit Flo und Luca austauschen. Dort hast du außerdem die Möglichkeit, Fragen zu deinem eigenen Traumhaus-Projekt loszuwerden oder mit anderen HörerInnen zu diskutieren. Hier kannst du beitreten: https://www.facebook.com/groups/hausplaudern/   Und wenn du hören willst, wie du erfolgreich Schritt für Schritt ins Traumhaus kommst, dann ist die Geschichte von Caro und Basti genau richtig für dich. In 12 Folgen haben sie in Staffel 1 dieses Podcasts von der Modernisierung ihres Siedlungshauses aus den 30er Jahren berichtet. Nicht immer lief alles rund, aber am Ende haben sie es doch in ihr Traumhaus geschafft. Nachhören kannst du die ganze Story in den ersten 12 Episoden in diesem Kanal.

Are you looking back on 2021 for some clues on how to improve your website in 2022? In this week's episode of Patients on Demand, I go over the three ESSENTIAL components of your website to ensure business growth in the new year. Without making sure these are up to date with your clinic or business, you're selling yourself short! When you look at your clinic's website, you want to make sure these components are where they need to be: #1 Your Unique Service Proposition or USP #2 Your Top 5 Services That Patients Come In For #3 Your Calls To Action If you have no idea how to begin getting your USP, services, or calls to action up to date and working how they should for your website, you can reach out to us today at https://ptwebsitesecrets.com/strategy. We can take the guesswork out of it for you and get you the results you're looking for in 2022! *~* SUBSCRIBE New Podcasts Every Monday Unique Listeners: 78 Plays: 11,270 *~* CONNECT WITH CHRISTINE Facebook: https://bit.ly/christinewalker LinkedIn: https://bit.ly/christine-linkedin Instagram: @thechristinewalker *~* TODAY'S PODCAST All about lead generation, websites, website creation, physical therapy website, physical therapy, patients, lead conversion, lead generation, nurturing leads, follow up, services, healthcare services, conversions, resell and upsell, upselling, marketing, marketing resources, CRM, customer relationship management, PT website, women-owned business, cash-based physical therapy, build a website, how to build a website, how to make a website, business growth, annual planning, content update, update your website content, unique service proposition, top 5 services, how to make your website good for SEO, SEO content upgrades

If you're working on growing your email list, you probably have a lead magnet to encourage sign-ups. This piece of free content entices leads to give you their email addresses, in return for a guide, video training, case study, or whatever “goody” you've chosen to give away.Lead magnets are still useful, but they're not the only way to build your email list. There's a similar strategy that may provide a better conversion rate and more sign-ups. It's called the Content Upgrade.In this episode, I will show you how best to use content upgrades as a content marketing strategy.Here are the plugins I mentioned in the show:Optin Monster: https://optinmonster.com/PoptIn: https://www.poptin.com/General Info:If you want to get a hold of us, or you would like to be a guest on our show simply click here: https://www.lbmsllc.com/contact-us/Is there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752Want a free evaluation of your digital marketing presence? Simply click here: https://www.lbmsllc.com/marketing-consultation/and we'll connect with you as soon as possible.For a free copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: https://www.lbmsllc.com/bookConnect With Us On Social Media:Facebook: https://www.facebook.com/lbmsllcInstagram: https://www.instagram.com/lbms4350/Twitter: https://twitter.com/lbmsllcLinkedIn: https://www.linkedin.com/company/local-business-marketing-solutionsAlignable: https://www.alignable.com/fanwood-nj/local-business-marketing-solutionsConnect With Frank Directly on LinkedIn: https://www.linkedin.com/in/fdemming/YouTube: https://www.youtube.com/channel/UC97CxzX4YnOazsF39DOe34A

#013 Email marketing contributes to more revenue, on average, than ANY other form of digital marketing. The average return, across all industries is 4,400%!That means for every $1 put into email marketing, that business will get $44 back. That is insane!That is why on today's episode I brought on Rahul Choudhary to talk to us about email marketing.In this episode, we discuss:How to grow your email list (even if you haven't started yet)Using lead magnets and content upgrades (and what they are)Tools to help you with email marketing (our favorites)How you can improve your email marketingIf you want to find any of the links discussed in this episode, make sure you check out the Episode 13 Show Notes.Where are you in your email marketing journey?Let me know over in the community - Nine-Five Nation.

¿Qué es un content upgrade? ¿Cómo puede ayudarte un content upgrade a aumentar tu lista de suscriptores más rápido? ¿Cómo saber qué content upgrade es el que mejor te va a funcionar? A ver si lo adivino: te lo estás currando con posts kilométricos en tu blog, infografías imposibles, lo compartes todo en Instagram y LinkedIn… ¡hasta te has abierto una cuenta en TikTok! Pero sigues sin recibir apenas visitas y las que recibes, casi no se convierten en suscriptores. Y esto es desesperante porque sabes que solo construyendo tu propia lista de suscriptores podrás: Tener un negocio online rentable.Construir una relación de verdad con tu público.Vender esos infoproductos que tienes en la cabeza.Llenar los eventos que organices… No tires la toallas todavía y escucha este episodio del podcast. Estoy seguro de que te ayudará a mejorar tu situación. Te doy la bienvenida a un nuevo episodio de Tienes un Email – El Podcast de Email Marketing. Hoy te voy a contar cómo hacer crecer tu lista con content upgrades. ¿Te gustaría empezar a construir y monetizar tu lista de suscriptores? Pásate por pacovargas.es/empieza y entra a mi masterclass gratuita Tu Email Marketing Mínimo viable. Con esta masterclass aprenderás: Qué escribir en tus emails.Mi estrategia PRO para pasar de suscriptor a cliente desde el primer email.Cómo hacer que tus suscriptores abran y cliquen tus emails.Todo esto, sin gastar ni un euro en publicidad, sin miles de suscriptores y sin saber de tecnología. Además, recibirás un consejo diario sobre Email Marketing. Cada día. En tu bandeja de entrada. Listo para implementar. pacovargas.es/empieza Quiero la masterclass

Resources: Buying Online Businesses Website (https://buyingonlinebusinesses.com)  Download the Due Diligence Framework (https://buyingonlinebusinesses.com/freeresources/) How to Conduct Proper Website Due Diligence Training (https://www.buyingonlinebusinesses.co/ddcourse) Investors Club Membership (https://investors.club)   Win 2 x Content Upgrades by joining here https://buyingonlinebusinesses.com/contentrefined. Competition ends on August 13th   Content creation is an art that few have mastered. But there is a way to get better at it. We have Jon Gillham back in today’s special episode where we tackle the tools for creating and updating content, using the right ingredients and methods to create the best content for a certain topic, and perfecting the art of creating great content. Level up your content creation skills by tuning in to this episode.   Episode Highlights: Overview of today’s topic [03:17] First principle standpoint: Know the user intent [03:58] The work offered by Content Refined [05:32] Getting started with upgrading your content [07:02] Top tools for closing the content gap [09:37] Have different types of articles given a certain intent [10:24] Your article should resonate with your audience [13:52] Ways to connect with the audience [17:22] Readability is a big thing [20:10] Win a $250 Content Upgrade Package: Competition mechanics [21:13]   About Our Guest: Jon Gillham is the Co-Founder of MotionInvest, Founder of Authority Website Income, and Owner of Content Refined. Jon was an engineer who started out building sites in 2012 and slowly made a few thousand per month, working his way up to making $25K per month. He now buys and sells sites under the $75K range with his Co-Founders at MotionInvest. To learn more about Jon and what his businesses can do for you, visit MotionInvest, Authority Website Income, and Content Refined. They have plenty of resources for you and provide help in buying and growing your first (and succeeding) online businesses.   If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. You may also leave us a review on anywhere you listen to and share your feedback!  Connect with Jaryd Krause of Buying Online Businesses: Follow on Facebook: https://www.facebook.com/JarydKrause1 Subscribe on Youtube: https://www.youtube.com/channel/UCQ3g6G2USlnq7EgnUsajTBw See omnystudio.com/listener for privacy information.

This week we’re going to be talking about one of my favourite topics - lead magnets. Although this is something that I have covered on the podcast before, it was an incredible 108 episodes ago and, in that time, things have definitely changed. Not only that but having just finished a list building challenge, I thought now would be the perfect time to revisit the topic with both new and existing listeners. Key Takeaways Covered in the Podcast ·      A lead magnet is when you are offering something to ideal customer that they will want and in return, they will give you their email address. ·      If you’re in the knowledge industry, you can give away guides, checklists, a video series, tool kits, reports, mini courses, digital downloads, e-books or free trials. ·      If you’re in an industry that requires you to sell a product, you can give away offers, discounts and competitions. You may also want to consider using your knowledge in the industry in which you sell a product and instead, give that away instead. Whether it’s a how-to or a guide, you can give away valuable information you have learnt throughout your time in the industry. ·      If you are running a competition, you need to think about how you’re going to make it only appeal to your ideal customer. After all, you don’t want people on your list is they’re not your customer. ·      If you’re promoting to an audience that don’t know you well, you need to think about how likely they are going to invest time in you. Because of this, you should keep your lead magnet short and sweet when you’re first starting off. ·      Your lead magnet needs to be low investment for those that download it. ·      When you create your landing page, you need to keep the questions to a minimum. A name and email form are all you need. ·      Your lead magnet needs to answer your customers pain point and needs to show that you’re an expert. ·      Make sure what your offering is good. If it’s not, those that download your lead magnet will be disappointed and are unlikely going to become customers. ·      If you have a podcast or a blog, you may want to consider offering content upgrades. ·      Once you have created your lead magnet, you need to post it as many times as you can online. Post it on social media, put a banner on your website and write it in your email signature. One thing you need to remember above all else… One of the main reasons to use lead magnets is to get people to sign up to your email list, as it’s important you’re building this in any way that you can. On top of that, but it allows you to start building a relationship with a potential new customer. Highlights you Simply Can’t Miss·      What Is A Lead Magnet and Why Should You Use Them? – 5:00 ·      What Should You Give Away as A Lead Magnet? - 9:00 ·      Promoting Your Lead Magnet - 14:18 ·      Things to Think About When Creating Your Lead Magnet – 16:40 ·      Content Upgrades – 20:19 ·      Getting People to Sign Up For Your Lead Magnet – 22:45

I first heard of Brian Casel when he was doing Restaurant Engine. It was a SaaS type website builder for restaurants, built on WordPress multisite.  In this podcast we discuss how he built it, then had to pivot as he learned about his market. It turned out restaurant owners wanted someone to build everything for them, so that became an important part of onboarding customers.  Brian is famous for talking about "productized services," he even has a course called Productize. The idea for a productized service came from his experience onboarding customers for Restaurant Engine. He ended up selling it, along with another entity called Hotel Propeller, for low six figures.  He then created Audience Ops, another productized service. His latest endeavor has been learning how to code, and he's just putting the finishing touches on a new SaaS called ProcessKit. Brian sold a few companies, including a theme company in 2015, and more recently his Content Upgrades plugin to iThemes.  We talk about that and lots more, enjoy!

“You need to do content upgrades!” “Build your email list!” You hear this advice all the time but it’s rarely actionable. Even when you know... The post How to actually get leads from your content upgrades appeared first on Credo.

I had the pleasure to connect with “the nicest guy” in podcasting, Yann llunga. He’s a wealth of knowledge, and in this episode, we break down the mistakes, tools and audience growth strategies Yann uses for his show and his clients. You can learn more about Yann here (https://www.yannilunga.com/about/) . Timestamps: 4:29 - How Yann becomes a polyglot/multilingual14:01 - The biggest podcasting mistakes15:10 - Yann's Three T's principle for a successful podcast16:25 - Podcast Episodes are evergreen content 19:01 - The advantage of using a Social Bee to promote your show27:22 - Essential podcasting tool that gets overlooked31:53 - Why having your own website is important in promoting your show36:11 - How to get feedback from your listeners43:30 - What are Content Upgrades and Why you need to implement it Resources: Trello (https://trello.com) Podcast Movement (https://podcastmovement.com/) Connect with Yann: Website (https://www.yannilunga.com/) Facebook Page (https://www.facebook.com/yannilunga/?eid=ARB4y7xAo87GaSzBknKyq9F1GEVaY1q8UMMIS5mHdRFBJeVTpjx3lNO4SLNmfQr-Eb3OnmId54zS5PDr) Twitter (https://twitter.com/theyannilunga?lang=en) Facebook Group (https://www.facebook.com/groups/PodcastGrowthMastermind/) This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

If you’ve not yet read my flagship blog post on The Redwood Strategy, I recommend you do now. It should be very clear that I’m big on the long-term use of a blog post. I like to build leverage… not a hamster wheel. In that post, too, you will see a content upgrade. A content upgrade is simply a lead magnet which is highly specific to a single blog post. As of this writing, that content upgrade is converting at 11.27%. This is a simple, concrete action you can take to more effectively build your list. Pick one post. Preferably one already getting some traffic. And make a content upgrade for it.

I prefer 3 types of magnets over a webinar. That's NOT because webinars are bad, or because most webinars suck, but because webinars are really not the best for the top of the funnel - as in, cold traffic, which means people who don't know/like/trust you just yet. So here are my top 3 favorite types of lead magnets: #1: ... (Listen to the show for the rest.) To listen to older episodes of this show, visit https://CutToTheChase.fm

Panel: Jeremy Green Reuven Lerner In this episode of the Freelancer’s Show, Jeremy and Reuven discuss “The Care and Feeding of an Email List.”Both Reuven and Jeremy cover their experience and insights with building an email list, software for email marketing, running a campaign, lead magnets, evergreen content creation, and much more. This is a great episode to understand how to integrate email marketing and lists building for your business. In particular, we dive pretty deep on: 1:00 - Reuven talks about special software for an email list. Mailing for Marketing. Reuven talks about the things he learned with all the email lists. 2:00 - Reuven talks about Awebber, Drip and other types of email marketing software. Reuven continues to talks about evergreen lists, and issues with mailing lists. Reuven talks about how to write evergreen emails. 5:00 - Jeremy asks about the timing of sending out emails rather it is a regular list or evergreen emails. Reuven talks about email campaigns and other kinds of scheduled type email tasks. 7:20 - Reuven talks about what a broadcast email list is according to Drip, as well as Drop Campaigns. Reuven explains how these email campaigns work and how they function to market a product. Reuven explains how to gain or collect emails. 10:00 - Reuven explains how to write up emails to keep your audience or lists in the loop of your products or whatever you are doing? 11:00 - How to get people on these mailing lists? Reuven explains how to collect emails for your campaign. Reuven talks about how Lead Magnet work to collect emails. Reuven continues with Content Upgrades, Email Courses, and other clever ways to collect or build up a marketing list. 14:00 -  Reuven explains opting out, and how this email market is a cost-free way to market. He also talks about Lead Ads on Facebook as another way to market, but it is not free. 17:00 - Some talk about the trials of unsubscribes. Reuven concludes his setup of his email lists 20:03 -  Jeremy asks about reusing content and the extent of creating content. Reuven explains that this leads to people creating a book or ebook our of all the content that create for their email lists. Reuven talks about engaging with the audience or lists. 23:00 -  Reuven talks about reusing content in his training material and how is cross pollenates.  24:00 -  Jeremy ask about how Reuven goes about pruning his list of those who are not activate with the email content. Reuven explains open rates and other analytic measures and how to read those numbers. Jeremy says he is anti-pruning of his lists. 27:00 -  Reuven talks about messages going into junk mail, and other kinds of undefined or unopened emails. 29:00 -  Jeremy talks about overcoming personal views on email and putting out content to people. Reuven talks about the response email to this subscribers. 32:00 -  Jeremy ask about compiling with GDPR. Is this important to know about email lists. Reuven talks about how he takes care of this GDPR compliance action. Reuven talks about ways to workaround those who want to resubscribe. Jeremy explain his actions with GDPR compliance. 35:00 -  Small business and privacy verses huge corporations. Daily messages. Revue talks more about writing and hiring to write content in place of himself to product content. As well as hiring to guest post and generate sales. Sponsors/affiliates Get a Coder Job Digital Ocean Code Badges Links Drip: getdrip.com Mailchimp: Mailchimp.com Content Upgrades: http://rightmessage.io/ RightMessage: http://rightmessage.io/ Sumo: Sumo.com Picks: Jeremy RightMessage Reuven Blind Ambition, by John Dean

Panel: Jeremy Green Reuven Lerner In this episode of the Freelancer’s Show, Jeremy and Reuven discuss “The Care and Feeding of an Email List.”Both Reuven and Jeremy cover their experience and insights with building an email list, software for email marketing, running a campaign, lead magnets, evergreen content creation, and much more. This is a great episode to understand how to integrate email marketing and lists building for your business. In particular, we dive pretty deep on: 1:00 - Reuven talks about special software for an email list. Mailing for Marketing. Reuven talks about the things he learned with all the email lists. 2:00 - Reuven talks about Awebber, Drip and other types of email marketing software. Reuven continues to talks about evergreen lists, and issues with mailing lists. Reuven talks about how to write evergreen emails. 5:00 - Jeremy asks about the timing of sending out emails rather it is a regular list or evergreen emails. Reuven talks about email campaigns and other kinds of scheduled type email tasks. 7:20 - Reuven talks about what a broadcast email list is according to Drip, as well as Drop Campaigns. Reuven explains how these email campaigns work and how they function to market a product. Reuven explains how to gain or collect emails. 10:00 - Reuven explains how to write up emails to keep your audience or lists in the loop of your products or whatever you are doing? 11:00 - How to get people on these mailing lists? Reuven explains how to collect emails for your campaign. Reuven talks about how Lead Magnet work to collect emails. Reuven continues with Content Upgrades, Email Courses, and other clever ways to collect or build up a marketing list. 14:00 -  Reuven explains opting out, and how this email market is a cost-free way to market. He also talks about Lead Ads on Facebook as another way to market, but it is not free. 17:00 - Some talk about the trials of unsubscribes. Reuven concludes his setup of his email lists 20:03 -  Jeremy asks about reusing content and the extent of creating content. Reuven explains that this leads to people creating a book or ebook our of all the content that create for their email lists. Reuven talks about engaging with the audience or lists. 23:00 -  Reuven talks about reusing content in his training material and how is cross pollenates.  24:00 -  Jeremy ask about how Reuven goes about pruning his list of those who are not activate with the email content. Reuven explains open rates and other analytic measures and how to read those numbers. Jeremy says he is anti-pruning of his lists. 27:00 -  Reuven talks about messages going into junk mail, and other kinds of undefined or unopened emails. 29:00 -  Jeremy talks about overcoming personal views on email and putting out content to people. Reuven talks about the response email to this subscribers. 32:00 -  Jeremy ask about compiling with GDPR. Is this important to know about email lists. Reuven talks about how he takes care of this GDPR compliance action. Reuven talks about ways to workaround those who want to resubscribe. Jeremy explain his actions with GDPR compliance. 35:00 -  Small business and privacy verses huge corporations. Daily messages. Revue talks more about writing and hiring to write content in place of himself to product content. As well as hiring to guest post and generate sales. Sponsors/affiliates Get a Coder Job Digital Ocean Code Badges Links Drip: getdrip.com Mailchimp: Mailchimp.com Content Upgrades: http://rightmessage.io/ RightMessage: http://rightmessage.io/ Sumo: Sumo.com Picks: Jeremy RightMessage Reuven Blind Ambition, by John Dean

Episode 62 of eCommerce Uncensored is a Q & A session. Paul gets Kevin and Jason's take on some questions related to eCommerce. As great as Paul is at finding the questions, if you have a question you'd like answered or just a topic you want the guys to discuss, just shoot them an email […] The post EU062: Q&A – Content Upgrades, Exit Intent Pop-ups & Connecting With Us appeared first on eCommerce Uncensored.

106: Mit Themenblöcken kannst du in kurzer Zeit einen knallvollen Redaktionsplan erschaffen und gleichzeitig noch eine smarte Content-Upgrade-Strategie fahren. So baut dein Podcast dann nicht nur eine Beziehung auf, sondern er hilft dir auch beim Listbuilding.

Use Content Upgrades For Lead Capture - 16 Critical Elements of a Online Front Door - Element 14 of 16 In this podcast "Small Biz Stacey" explains and shows why the best way to capture real leads from your website is by adding non-obtrusive calls to action with your content expanding on access to additional content of value. Obtrusive pop-ups that used to work no longer work well or provide qualified leads, and if you are using them you may be being penalized by Google. This is part 14 of 16 part series with Part 14 of 16 to follow. Please be sure to listen to all 16 episodes. Download 16 Elements of a Great Online Home Page http://smallbizmarketingspecialist.com/episode27 Episode Transcript http://smallbizmarketingspecialist.com/episode42

As an influencer for more than six years, I appreciate what power I hold with my audience. It took me a while to realize I should be using that influence on my audience to promote my own product. In order to do so though you need to have an audience primed to buy. We're diving into How to a Create a Challenge Aligned to a Product in order to build your list and sell your product.Be sure to join the Challenge Builder bit.ly/challenge-builder so that we can walk you through how to create one for your product!Topics Discussed:Introduction of the pivot taken towards JennyMelrose.comElements of a sales funnel aligned to a productWhy a challenge?How to decide on a challengeElements of a challengeHow to promote a challengeCart opening for Sequence to Launch eCourse bit.ly/2lVEgbcResources Mentioned:I make a portion of any sales made as an affiliate.Challenge Builder bit.ly/challenge-builderPodcast 18: How to Build your Email List with Content Upgrades jennymelrose.com/podcast-18/Elements of a Sales Funnel jennymelrose.com/elements-of-a-sales-funnel/Working with Brands eCourse bit.ly/2pzB2szConverting Media Kit Video Training bit.ly/2cU1oR4Pitch Perfect Challenge bit.ly/2bkfxYePitch Checklist bit.ly/2oHlTVICaitlinBacher.comInfluencer Entrepreneurs Community facebook.com/groups/InfluencerEntrepreneurs/Sequence to Launch eCourse bit.ly/2lVEgbcDon’t Forget:If you liked this episode of Influencer Entrepreneurs, please subscribe and leave a fabulous review!You can also put a face to the voices on YouTube.Join the conversation on social media by using the hashtag #IEMastersLinks:jennymelrose.com/podcast-20Click to view: show page on Awesound

The importance of an email list in an online business is glaringly obvious so the question becomes how can you grow your email list?Dustin W. Stout of Dustn.Tv is sharing how he continues to grow his email list with content upgrades littered throughout his content.Be sure to check out his 6 Easy Stages of Growing your List and grab his free download in the process.Topics Discussed:Introduction of Dustin W. Stout of Dustn.TvDifficulty of being an online entrepreneur and delegating to a teamProjections of Google+Importance of Google+ for local businessesThe need for a WP site because social media platforms have their own agendaWhy a list is a mustStage one of growing a list with lead magnetsPower of a content upgrade to grow your listContextual calls to actionHow to promote lead magnets via social mediaSpeak to your audience on the social media platformsSoftware to make list growth easierContentMagnets.comProjections for 2017Links:jennymelrose.com/podcast-18Click to view: show page on Awesound

In this episode, I reveal the ten content upgrades that have a higher conversion rate than all the rest.  Please take a quick moment to subscribe to my podcast so that you never miss an episode.

Als Podcaster bringst du Woche für Woche und Monat für Monat neue Inhalte raus – kostenfrei. Aber hast du mal darüber nachgedacht, einen Podcast zum Kauf anzubieten? Die Frage nach der Monetarisierung von gesprochenen Inhalten ist einem die ich relativ oft beantworten „muss“. Ich kann diese Frage auch verstehen, weil Podcasting an sich ein Tool für den Aufbau von Beziehungen und dem Zeigen der eigenen Expertise ist. Um aus Hörern Abonnenten des Verteilers zu machen, kann man mit Content Upgrades arbeiten und dafür ist nicht immer Zeit. Um die Fähigkeiten als Podcaster aber nicht nur kostenfrei einzusetzen, habe ich beschlossen, einen neuen Weg auszuprobieren: Ein Hörbuch.

In Episode #251, Eric and Neil discuss the 7 types of content upgrades you can try today. Content upgrades are a great opportunity to grow your email list and thus, those conversions. Tune in to learn about the different types of content upgrades you can offer your audience and find out which one suits your company best. Time Stamped Show Notes: 00:27 – Today’s topic: 7 Types of Content Upgrades You Can Try Today 00:33 – A content upgrade is when you use Leadbox or other email tools to offer people freebies 00:53 – The idea of a content upgrade is offering something in exchange for their email addresses 00:57 – Content upgrades are helpful for Eric’s conversion rate 01:08 – First, try a downloadable checklist 01:32 – Checklists are easy to look at and people like to get templates 01:39 – Second is a cheat sheet 02:02 – Third, use a tool called Designrr 02:16 – Your blog post can be converted to PDF 02:49 – Fourth is to give your audience something educational 03:20 – Fifth is to provide an email course 03:30 – If you want people to get a course, get them to subscribe to a campaign 04:00 – Sixth, provide them the next thing they should read based on what they are currently reading 04:42 – An alternative to webinar is to have a video launch sequence 04:52 – Check Jeff Walker’s product launch 05:20 – You can also do an Evergreen webinar using EverWebinar 05:27 – The Marketing School is giving away 5 annual copies of Ahrefs, this week 05:32 - To enter, subscribe, rate and review the Marketing School Podcast 05:38 - Text MARKETINGSCHOOL to 33444 06:28 – That’s it for today’s episode! 3 Key Points: A content upgrade is a great opportunity to boost your conversion rate significantly. Give your audience something valuable and educational, so they can’t resist. Keep track of your audience behavior to know what type of content upgrade suits them best. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

In Episode #251, Eric and Neil discuss the 7 types of content upgrades you can try today. Content upgrades are a great opportunity to grow your email list and thus, those conversions. Tune in to learn about the different types of content upgrades you can offer your audience and find out which one suits your company best. Time Stamped Show Notes: 00:27 – Today's topic: 7 Types of Content Upgrades You Can Try Today 00:33 – A content upgrade is when you use Leadbox or other email tools to offer people freebies 00:53 – The idea of a content upgrade is offering something in exchange for their email addresses 00:57 – Content upgrades are helpful for Eric's conversion rate 01:08 – First, try a downloadable checklist 01:32 – Checklists are easy to look at and people like to get templates 01:39 – Second is a cheat sheet 02:02 – Third, use a tool called Designrr 02:16 – Your blog post can be converted to PDF 02:49 – Fourth is to give your audience something educational 03:20 – Fifth is to provide an email course 03:30 – If you want people to get a course, get them to subscribe to a campaign 04:00 – Sixth, provide them the next thing they should read based on what they are currently reading 04:42 – An alternative to webinar is to have a video launch sequence 04:52 – Check Jeff Walker's product launch 05:20 – You can also do an Evergreen webinar using EverWebinar 05:27 – The Marketing School is giving away 5 annual copies of Ahrefs, this week 05:32 - To enter, subscribe, rate and review the Marketing School Podcast 05:38 - Text MARKETINGSCHOOL to 33444 06:28 – That's it for today's episode! 3 Key Points: A content upgrade is a great opportunity to boost your conversion rate significantly. Give your audience something valuable and educational, so they can't resist. Keep track of your audience behavior to know what type of content upgrade suits them best. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Download episoden Med content upgrades kan du konvertere en større del af dine besøgende, end du er vant til fra slide-ins og pop-ups. Det hænger sammen med, at du med content upgrades giver værdi direkte relateret til indholdet, brugeren læser. En content upgrade kan være en masse templates i en artikel om Facebook annoncer, et udkast til en autoresponder i en artikel om e-mail marketing - eller måske lidt HTML og CSS i et indlæg om content upgrades som dette, der gør dig i stand til at lave din egen (meta!). I episode 10 snakker vi om vores bedste tips til content upgrades, og hvordan du får flest mulige tilmeldinger.

Vor einem Jahr - Meine Ziele Mein Ziel am Anfang von 2016 war es, eine Firma zu bauen, die ich verkaufen kann. Oder eine Firma, die ohne mich funktioniert und die mir einfach Gewinne abwirft. Dazu habe ich mir drei Ziele gesetzt: zum Einen wollte ich meine Firma in eine UG oder eine GmbH wandeln, also in eine Körperschaft. Zum Anderen wollte ich Mitarbeiter haben und außerdem wollte ich feste Prozesse etablieren. Nach einem Jahr - Was ich geschafft und gelernt habe Einen Teil davon habe ich auch geschafft: Ich habe nun schon seit einiger Zeit eine Freelancerin im Team, die mir reibungslos meine Projekte schneidet. Im gleichen Atemzug habe ich erstmals Prozesse eingeführt: Ich habe meiner Freelancerin nichts einmalig erklärt, sondern habe immer Videotutorials erstellt, die ich dann auch bei meinem nächsten Mitarbeiter oder Freelancer wieder einsetzen kann. Das hat super funktioniert. Auch mein erstes Podcast-Projekt habe ich in diesem Jahr auf die Straße gebracht, und nun schon mit 25 Folgen, da bin ich ziemlich stolz drauf. Stolz bin ich auch darauf, dass du gerade zuhörst! Mit dem Podcast habe ich für mich einen riesigen Hebel entdeckt. Die Schattenseite des Jahres 2016 habe ich mega viel Output geliefert, ich war teilweise wirklich nur noch am hin und her fahren oder fliegen um zu drehen. Rückblickend kann ich sagen, dass das einfach zu viele Drehtage waren. Ich hatte zu wenig Ruhe und zu wenig Zeit für eigene Projekte. Ich habe gemerkt, dass mein Ziel, die Firma groß und verkaufbar zu machen, nicht ohne Weiteres zu erreichen ist. Und dass ich das vielleicht auch gar nicht mehr will. Ich habe genug! Ich hatte einen tollen Moment in 2016: Meine Freundin wollte etwas auf Amazon bestellen und hatte noch nicht die magische Porto-Grenze erreicht. Also fragte sie, ob ich nicht etwas bräuchte - und ich „musste“ nein sagen :) Das fand ich super, ich habe einfach alles, ich habe genug. Das trifft auch auf meine Umsätze zu: Ich hatte in diesem Jahr wirklich so gute Umsätze, dass mir nix mehr fehlt, außer etwas mehr Zeit. Und da wurde mir klar, dass ich nicht noch 5 Jahre weiter ackern will, um eine verkaufbare Firma aufzubauen. Dabei würde die Familie hinten anstehen, und dass ist nicht mein Ziel. Motivation auf einem höheren Level Da das reine Geld für Brot auf dem Tisch nun nicht mehr das ist, was mich antreibt, habe ich nach einer neuen, höheren Motivation gesucht. Was mich antreibt ist es, Dinge auszuprobieren und neue Sachen zu machen. Deswegen muss ich den Schritt zurück gehen: Was will ich eigentlich wirklich? Was will ich als Alex Boerger in der Welt bewirken? An dieser Stelle diesbezüglich einen großen Dank an Steffen Kessler, der mich auf das Buch „Big Five for life“ gestoßen hat. In diesem Buch hat mir die Grundidee sehr gut gefallen: Jeder Mensch hat einen Zweck auf dieser Erde und es sollte 5 große Ziele geben, die jeder Mensch in seinem Leben verfolgt. Darüber sollte sich jeder einmal seine Gedanken machen, finde ich. Für mich ist eines der Dinge, das immer wieder aufkommt, die Freiheit. Ich will in Freiheit leben, und das geht nur, wenn auch die Menschen um mich in Freiheit leben können. Wenn sie keine Angst haben, ihre eigenen Entscheidungen zu treffen. Deswegen kann ich nur frei sein, wenn ich anderen helfe, auch frei zu sein. Das würde ich im Moment als den Zweck meiner Existenz betrachten: Dass ich anderen helfen will, frei zu sein. Meine 5 großen Ziele Ich will Menschen helfen frei zu sein. Das versuche ich im Moment über Video: Ich bringe Leuten bei, wie sie Video für sich arbeiten lassen können, also wie sie sich auf dieser Ebene etwas befreien können. Ich möchte 1000 Bücher lesen Das Lesen macht mich in sofern auch frei, indem ich mir aus vielen verschiedenen Quellen meine Infos rein hole. Das sind eben auch Quellen, die sich gegenseitig widersprechen und angreifen, sodass ich mir meine eigene Meinung bilden kann. Alle Kontinente sehen und dafür möchte mindestens einen Monat im Jahr unterwegs sein. Davon erhoffe ich mir etwas besser zu verstehen, wie Leben funktioniert. Shirky’s Law zu widerlegen. Shirky’s Law besagt, dass keine Organisation das Problem löst, zu dessen Lösung sie gegründet wurde. Denn dann würde sie sich ja selbst vernichten. Das finde ich blöd und würde diese Selbsterhaltung gerne abschaffen, aber ich weiß noch nicht wie. Wenn ihr Ideen habt, gerne her damit. Eine Familie gründen und genug Zeit haben, um mich gebührend um meine Liebsten zu kümmern. Meine Ziele für 2017 2017 möchte ich meine Firma nicht wachsen lassen. Gleichzeitig will ich es hinkriegen, den gleichen Umsatz zu erwirtschaften und ortsunabhängiger zu werden, also seltener persönlich irgendwo vor Ort sein zu müssen. Wie kann ich das erreichen? Ich habe mir bisher zwei Wege überlegt und bin gespannt auf euer Feedback und eure Tipps dazu. Eine Möglichkeit wäre: Ich verändere mein Angebot, indem ich zusätzlich zu den Videos nun auch die Landingpage für die Unternehmen ausarbeite und Content-Upgrades erstelle, also einen Funnel baue. Mit solchen Marketing Methoden habe ich sehr gute Erfahrungen gemacht. Damit schlage ich zwei Fliegen mit einer Klappe: ich muss weniger drehen und ich kann pro Auftrag mehr Geld verlangen, da ich den Kunden durch das neue Angebot noch mehr Mehrwert bringen kann. Das zweite ist, ich möchte über Schulungen und Workshops Leuten beibringen, Videos selbst zu erstellen und selbst das Marketing zu verbessern. Dadurch hätte ich auch „ausgebildete“ Leute, denen ich kleinere Aufträge, die bei mir reinkommen und für die ich keine Zeit mehr habe, weiterleiten könnte. So würde ich mir also auch ein Netzwerk aufbauen. Als weitere Chance sehe ich, dass viele Unternehmen eigentlich einen nhouse Videografen benötigen. Es fallen doch oft kleinere Dinge an: Mal dort ein Video für Facebook, mal da ein Video für Instagram. Da braucht es nicht immer den ausgebildeten Mediendesigner. Ein Workshop dazu sollte genügen, um die Grundlagen zu erlernen und umsetzen zu können. Zweiter Podcast Für den zweiten Teil meines Plans werde ich noch einen zweiten Podcast machen. In dem geht es dann also um Videomarketing für Videoproduktionen und auch für Inhouse-Produktionen. Für euch heißt das, ihr dürft gerne auch meinen neuen Podcast abonnieren :) Es könnte allerdings auch sein, dass die Frequenz auf diesem Podcast etwas niedriger wird, da ich dann ja zwei zu bedienen habe. Wie immer: Wenn ihr mir irgendwas zu erzählen habt, euch irgendwas gut gefallen hat oder nicht oder wenn ihr mit mir Shirky’s Law kontern wollt, dann schreibt mir gerne eine Mail oder lasst mir einen Kommentar da, ich freue mich! Big Five for Life: https://www.amazon.de/Big-Five-Life-Leaderships-Greatest/dp/3423280190/ref=sr_1_3?ie=UTF8&qid=1483519710&sr=8-3&keywords=Big+five+for+life Für's Feedback: http://hebelzeit.de/kontakt-impressum/

This post is brought to you buy Sitelock I've been talking about Content Upgrades for a while now. Not that I'm an expert by any means, but it's definitely a focus and something that I have first hand experience with. And it works. I don't quite remember when I first tested using content upgrades (it was a while ago)... actually, I think it was when I created a PDF for a tool called Reachly (they don't exist anymore) that was for Pinterest. It was the early days of Pinterest and I was using it quite a bit (more for fun than for marketing) and when I came across Reachly (which I think eventually became Pinerly), I fell in love with it. It had a beautiful interface and was super easy to use. I have no idea what inspired me to create the PDF, but I just got caught up in the moment and went to town. I had heard about content upgrades before but hadn't paid too much attention to them. At the time I had an opt-in offer on my site but was not focused on building my list (more on that in a bit). First, let's talk about what a Content Upgrade Is I know... it sounds pretty obvious, but there are a few different schools of thought on the matter. Some might tell you it is only when you provide more/additional content that is relevant to the content the visitor is reading /consuming. For the sake of keeping things simple, I'm going to say a content upgrade is anything that provides additional value to your visitor. Meaning, if you have amazing content that your reader might want to reference in the future, then providing that content in the form of a downloadable PDF is helping them (I don't know about you but I suck at bookmarking things and coming back to them. I just don't want to do it, so instead I save links and rarely go back to them. I know... doesn't make much sense). Keep in mind though if you're going to copy & paste a post into a PDF for easy reference, simply be transparent about it. Don't position the opt-in like they're getting something more. What I've done in the past is something like "If you want to download this post for easy reference click the button below" (or however I've linked to it). Personally I prefer creating something additional to the original content. It gives you more credibility with your audience and creates an asset for you in the process. Content Upgrades aren't just PDFs I think the default for creating a content upgrade is something in the form of a PDF, usually an ebook or guide. Here are a few other options for content upgrades (and yes, I know some of these are in the form of a PDF but think 'not an ebook'): If you're stuck with what type of content to create for your content upgrades (I'm starting to feel like I'm keyword stuffing here with the amount of times I'm using the word content), take a step back and think about what would help you the most. One thing I find most helpful is an actual example of when something has been used or implemented. Take this podcast & post as an example (this literally just came to me as I was writing this). I'll be including some tools and resources for content upgrades below. I could (can?) easily create a downloadable PDF with links to all the tools, a checklist for the process of creating a content upgrade (which may vary depending on what tool you're using) and maybe a video with one of my favorite tools (this could actually be a product to sell.. hmm... maybe I'll just include the checklist ;-) ). I could also include the audio download of the podcast for easy reference (no point in making someone come back and listen to it, right?). How you do this depends on your own personal creative process. There are times when I get ideas out of the blue (when I'm not at the computer) and I'll send myself a note or save a note in my phone so I don't forget it (the joys of getting older), but most of the time my creative juices start flowing when I'm doing the work.

01:44 - Handling Initial Client Meetings 17:17 - Proprietary/Intellectual Property Lead Generation Trust Velocity Trade Secret 22:56 - Content Upgrades Philip Morgan: A Minimum Viable Funnel (MVF) 29:53 - Pitches 32:28 - If/When Property Becomes Public This American Life #427: Original Recipe 36:10 - Year-end Reports Picks KingSumo (Reuven) Google Keep (Jonathan) Jonathan Stark: How To Write Proposals That Close Without Lowering Your Prices (Jonathan) Lead Generation Trust Velocity (Philip) SendOwl (Philip) Heap Analytics (Philip) The Primal Blueprint (Chuck)  

01:44 - Handling Initial Client Meetings 17:17 - Proprietary/Intellectual Property Lead Generation Trust Velocity Trade Secret 22:56 - Content Upgrades Philip Morgan: A Minimum Viable Funnel (MVF) 29:53 - Pitches 32:28 - If/When Property Becomes Public This American Life #427: Original Recipe 36:10 - Year-end Reports Picks KingSumo (Reuven) Google Keep (Jonathan) Jonathan Stark: How To Write Proposals That Close Without Lowering Your Prices (Jonathan) Lead Generation Trust Velocity (Philip) SendOwl (Philip) Heap Analytics (Philip) The Primal Blueprint (Chuck)  

Note: this episode can be listened to in the player above or on iTunes or Stitcher. Getting Blog Readers to Subscribe, Follow and Connect Welcome to episode 115. Today we are continuing our series on warming up your readers. This series began in episode 112 where I presented 4 stages of warming your readers up. Taking them from being completely unaware of you and your blog to taking them to becoming highly engaged readers. In episode 113, I talk about getting the first eyeball on your blog. Getting the visitor to your blog for the first time, and I talk about some practical techniques to do that. In episode 114, I talk about how to get people to take a second look and become interested in your blog. I gave some techniques for getting readers to pause and take that second look. Today I am talking about building a connection with your readers. Even when you get that first eyeball or a second look, chances are, they will leave your site and never return. Today I am giving some practical tips on how to get them to subscribe or give you permission to connect with them again. In Today’s Episode: How to Get More Subscribers, Follows and Connections From Your Blog Readers Think carefully about where you want them to connect with you For me, the best place to connect with blog readers is email Social media is important too, but it is secondary and there is more risk Have prominent calls to action on your blog to get the reader’s email Have at least a subscribe form in the sidebar or in the navigation somewhere Find other ways to get the reader’s email (some of these may be controversial) Use popups or welcome mats Lead Magnets, content upgrades, or op-tins Cutting edge bloggers are moving away from having one lead magnet or op-tin and are creating multiple op-tins depending on the content the reader is browsing Get an ongoing opt-in like our 6 months of blog post ideas Create inspirational posts, like image posts - these seem to get more subscribers - add stronger calls to action if they are getting higher subscriber numbers Create a series like this we are doing now - daily, weekly, even yearly to keep readers wanting to subscribe for the future content series Promote your secondary connection points - Facebook, Twitter, LinkedIn, etc. Where ever you and your readers are most active. Secondary connection points can be promoted in your emails, put links in welcome email Promote secondary points in blog navigation, sidebar or blog posts Promote from other social networks, use a tool like SumoMe or Hellobar, cross promote Opportunity to get the connection even when someone has left your blog - retargeting - Facebook Advertising using a facebook pixel on your blog which enables you to retarget with an ad that goes back to your blog Examples of Content Upgrades and Lead Magnets Amy Porterfield Ian Cleary from Razor Social Screw the Nine to Five Facebook Group Checklist Screw the Nine to Five Sales Funnel Emails Further Resources on How to Get More Subscribers, Follows and Connections From Your Blog Readers Our ongoing Opt-in Example of Inspirational Content 21 Surreal Levitation Images (Inspirational Content) SumoMe HelloBar OptinMonster Episode 68: How to Increase Your Email List Subscribers By 100% Or More Today Episode 69: Create an Opt-In to Increase Your Email Subscriber Numbers Episode 35: Turn Surfers into Blog Readers by Building a Sticky Blog How did you go with today’s episode? We love to learn from you. Let us know what you have done to connect with your readers and get them to subscribe. Never miss an episode - Subscribe to the ProBlogger podcast on iTunes Full Transcript Expand to view full transcript Compress to smaller transcript view Hi, there. My name is Darren Rowse and I'd like to welcome you to episode 115 of t...

We know content marketing works, but what are the best ways to convert that valuable content into sales? One proven method is content upgrades. Content upgrades allow you to leverage the success of your existing content by offering more. They can drastically increase the size of your email list and move the relationship between yourself […] The post MBA605 What Are Content Upgrades and How to Use Them appeared first on The $100 MBA.

What you will learn How Bryan became an incredible online marketer by imitating his role models How Bryan approaches creating content by asking the right questions How he uses a tactic TV show writers use to get his audience HOOKED to his content How he “bakes” content upgrades inside his content to collect most of … Podcast #9: Bryan Harris on Building An Email List, Content upgrades And Selling To Your List Read More »

What you will learn How Bryan became an incredible online marketer by imitating his role models How Bryan approaches creating content by asking the right questions How he uses a tactic TV show writers use to get his audience HOOKED to his content How he “bakes” content upgrades inside his content to collect most of … Podcast #9: Bryan Harris on Building An Email List, Content upgrades And Selling To Your List Read More »

Well hello... welcome back to Coffee Break Blogging Episode 58! The most effective opt-in strategy I've ever used on my blog was the content upgrade strategy. It out-performs every other list building strategy out there. In this installment of our series, we'll discuss what the content upgrade strategy actually is and how to implement it into your blogging habits.