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Send me a some feedback!In this episode, Mike revisits the creation process and introduces a powerful refinement that brings it into clearer focus. Moving beyond surface-level thinking, he breaks down how creating your life isn't just about mindset or vision—it's about the alignment between your soul, your mind, and your body. Using the framework of a triangle, he explains how each part plays a role in shaping what you experience in the external world.At the core of this conversation is a deeper truth: your external life is a reflection of what's happening internally. When your soul is clear on what it wants, your mind agrees with that vision, and your body feels safe receiving it, creation becomes natural. But when there's misalignment—uncertainty in the mind or resistance in the body—what you want stays out of reach. This episode brings clarity to that process and shows where the real work actually lives.Key TakeawaysCreation requires alignment between soul, mind, and body. It's not just about knowing what you want—it's about aligning every part of you with it. Clarity comes from the soul's desire to experience something specific. If you don't know what you want, you can't create it. Certainty is agreement between your mind and your vision. When your thoughts conflict with your desires, creation stalls. The body must feel safe to receive what you want. Stored fear, anxiety, and past experiences can block what you're trying to create. Most people focus externally, but the real work is internal. Your life changes when your internal world aligns with what you want to experience. Notable Quotes “We are not humans having a spiritual experience… we are spirit having a human experience.”  “If you don't know what you want, you can't have it.”  “Mindset is agreement between the mind and the heart.”  “The nervous system has one goal… to keep you alive by keeping you in familiar circumstances.”  “When the mind agrees and the body is ready to receive, you will start to see evidence of it showing up in your life.” Call to ActionIf this episode resonated, it's an invitation to look inward and get honest about where alignment may be missing. Not just what you want… but whether your mind agrees with it and your body is ready to receive it.If you're ready to go deeper into this work and bring your internal world into alignment with the life you want to experience, reach out directly to Mike at mike@innerwealthglobal.com.And if you're getting value from the Inner Wealth Podcast, make sure you're subscribed, and take a moment to rate and review so we can continue reaching more people who are ready to expand their life and circumstances in alignment.Mike's Media:Website: https://www.innerwealthglobal.com/Facebook: https://www.facebook.com/mikekitkoInstagram: https://www.instagram.com/mike_kitkoTiktok: https://www.tiktok.com/@mikekitkoSubscribe to my YouTube: / @mikekitkoMusic Credit: "What's Left of Me" by Wes Hoffman & Friends

What if the real obstacle to growing your practice isn't getting more calls, but what happens after the phone rings? In this episode, Dr. Len Tau unpacks the step-by-step system any dentist can use to turn a $500,000 practice into a $1 million powerhouse in just 12 months (without breaking the bank on marketing.) He dispels the biggest myth in dentistry: that growth is out of reach with limited resources, revealing that most offices are held back by overlooked “leaks” and conversion gaps, not a lack of opportunity. Michael and Dr. Tau explore why a marketing budget as low as $1,500/month is enough to drive 20+ new patients when coupled with consistent processes, sharp phone skills, and clear internal accountability.Through stories and practical tactics, Dr. Tau guides us through an initial audit to spot where practices are losing potential patients, from missed calls and ineffective front-desk handling to low case acceptance and patient attrition. He shares actionable tools, like listening to recorded calls, asking the right operational questions, and introducing comfort-driven patient forms to turn new patients into lifelong patients. From scripting insurance conversations and pre-visit rapport-building to optimizing treatment presentations and review management, Dr. Tau details how any practice can harness its existing patient flow for exponential growth, one clear step at a time.What You'll Learn in This Episode:How to audit your practice to plug costly “leaks” before increasing marketing spendThe critical phone skills that make or break conversion ratesTactical steps to build patient trust from the very first interactionWhy active listening and “disarming” patients improves show rates and reviewsThe exact operational data (new patients, attrition, case acceptance, etc.) to track for fast growthKey system changes to raise daily production from detailed patient forms to same-day dentistryHow to frame treatment and payment options to maximize acceptance (and avoid sticker shock)Smart methods to measure marketing effectiveness (no matter your ad budget)The truth about online reviews and how to build reputation resilienceReady to see where your practice might be leaking profitability? Let's find out with Dr. Len Tau!‍Sponsors:‍CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! https://sta.mx/vz69Click here for a special offer!Guest: Dr. Len TauCheck out Len's Media:Website: https://www.drlentau.com/Phone: 215-292-2100Supercharge Your Dental Practice Event: https://superchargeyourdentalpractice.com/‍Mentions & Links:‍CallRail Article: 5 healthcare marketing trends shaping patient growth in 2026‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod

Send me a some feedback!In this episode, Mike breaks down a deeper and more personal understanding of the ego—not as something to fight, but something to understand. Drawing from real-life experiences of rapid business growth and contraction, he shares how ego inflated during success and took heavy hits during decline, creating unnecessary pressure, shame, and confusion.At the core of this conversation is a simple but powerful realization: the ego is fear-based and designed to keep you alive, but when it leads your life, it creates tension, control, and disconnection. By identifying the three primary ways the ego operates, Mike offers a clear path toward loosening its grip and allowing the soul to take the lead, where fulfillment, clarity, and peace actually exist.Key TakeawaysThe ego is fear-based and designed for survival. It exists to keep you alive by keeping you in familiar and predictable circumstances. Trying to control everything creates unnecessary pressure. The ego attempts to control both what you can control and what you can only influence, leading to stress and frustration. The ego seeks to control identity and perception. It drives the need to be seen a certain way, shaping behavior around external validation instead of authenticity. Avoiding discomfort prevents growth and evolution. The ego keeps you in familiar environments, even if they limit expansion and fulfillment. As the ego quiets, the soul becomes louder. Real fulfillment comes when you stop letting fear lead and allow your deeper awareness to guide your life. Notable Quotes “The ego is the fear-based part of your humanity.”  “Control what you can control, influence what you can influence, but never try to control what you only influence.”  “The ego tries to control everything, what it can control and what it cannot control.”  “The louder the role the ego plays in your life, the quieter the soul.”  “If fear is leading the way, so is ego.” Call to ActionIf this episode resonated, it's an invitation to start paying attention to where the ego is running the show in your life. Not to fight it—but to understand it, relate to it, and begin loosening its grip.If you're ready to do that work at a deeper level, reach out directly to Mike at mike@innerwealthglobal.com.And if you're getting value from the Inner Wealth Podcast, subscribe, rate, and review so we can continue reaching more people who are ready to expand their life and circumstances in alignment.This is the work—evolving in alignment with who you are and the path you're here to walk.Mike's Media:Website: https://www.innerwealthglobal.com/Facebook: https://www.facebook.com/mikekitkoInstagram: https://www.instagram.com/mike_kitkoTiktok: https://www.tiktok.com/@mikekitkoSubscribe to my YouTube: / @mikekitkoMusic Credit: "What's Left of Me" by Wes Hoffman & Friends

Send me a some feedback!This episode marks a major milestone—Episode 250—and brings a real, unfiltered conversation between Mike and Angie about the journey of building a life, a business, and a relationship over time. What started as a reflection on consistency and commitment quickly turns into a deeper exploration of growth, evolution, and how what once felt exciting or necessary can shift as you expand.At the core of this episode is the understanding that life isn't meant to stay the same. Whether it's your business, your relationships, your passions, or even something as simple as travel, everything evolves. And the more you allow yourself to grow without clinging to old versions of what you thought you wanted, the more aligned and fulfilling life becomes.Key TakeawaysConsistency creates long-term impact. Most people quit early, but staying consistent—even when it's not exciting—is what creates something meaningful over time. What once fulfilled you may not fulfill you forever. Growth means allowing your desires, passions, and even your lifestyle to evolve without resistance. Alignment replaces escape. When you build a life you actually enjoy, you stop needing to escape from it through things like travel or distraction. Expansion changes your relationship with everything. From business to travel to relationships, what once felt exciting can shift as you grow into a new version of yourself. Life is meant to evolve—don't hold it in place. Trying to keep things the same prevents growth; allowing change is what keeps life aligned and fulfilling. Notable Quotes “The game, this podcast game, is consistency.”  “It's an expression of my soul and it gives me a platform and an avenue to share my voice in the world.”  “There was nothing to escape from.”  “If you're not allowing yourself to grow, then you're not really understanding the evolutionary purpose of life.”  “Just let everything in your life evolve with you—don't try to keep anything the same.” Call to Actionf this episode resonated, don't just listen… engage with it.Make sure you're subscribed to the Inner Wealth Podcast across all platforms, and if you've been getting value from these episodes, take a minute to leave a rating and a review. That's how this message reaches more people who are ready for it.And if you're in a season where you feel yourself evolving… where you know there's another level of alignment, clarity, and expansion available to you…Reach out directly to Mike at mike@innerwealthglobal.com or Angie at angie@innerwealthglobal.comThis is the work—evolving in alignment with who you are and the path you're here to walk.Mike's Media:Website: https://www.innerwealthglobal.com/Facebook: https://www.facebook.com/mikekitkoInstagram: https://www.instagram.com/mike_kitkoTiktok: https://www.tiktok.com/@mikekitkoSubscribe to my YouTube: / @mikekitkoMusic Credit: "What's Left of Me" by Wes Hoffman & Friends

Send me a some feedback!This episode breaks down one of the most important realizations from nearly a decade of building Inner Wealth Global—everything in your business and life becomes easier when you can clearly articulate the problem you solve. Mike shares how clarity isn't just a business tool, it's a life tool, and when it's missing, everything from marketing to decision-making begins to break down.At the core of this episode is the understanding that expansion doesn't come from doing more—it comes from removing what's in the way. Through real client stories and lived experience, Mike reveals the five primary blocks that keep people from experiencing the life they actually want, and how moving through them is what creates aligned growth.Key TakeawaysClarity is the starting point for expansion. If you don't know what you actually want, you'll default to what's familiar and never fully move forward. Belief in possibility shapes your actions. If you don't believe something is possible for you, you'll never take the steps required to create it. Self-trust determines your ability to follow through. Even with clarity and possibility, a lack of trust in yourself will keep you stuck. Discomfort is required for growth. Your nervous system resists what's unfamiliar, but expansion only happens when you move into and through that resistance. Receiving is essential for expansion. If you struggle to receive help, support, or success, your life will stay out of balance no matter how hard you work. Notable Quotes “If you can't easily and simply articulate the problem that you solve for your ideal client in one simple sentence that's easy to state, and that's easy to understand, then you're going to struggle to market.”  “If you don't know what you want, you can't have them.”  “Is that even possible? No, it's not possible. It's probable. Let's get after it.”  “Your nervous system has one goal and one goal only, and that's to keep you alive.”  “If you can't handle your body being uncomfortable, then you're going to stay stuck in your circumstances.” Call to ActionIf this episode challenged you to look at what's actually holding you back… if you can see one of these five blocks showing up in your life… if you're ready to stop forcing your way forward and start expanding in alignment with who you are…Email Mike directly: mike@innerwealthglobal.comYou'll connect directly with him—no assistant, no gatekeeper—just a real conversation about what becomes possible when you're ready to expand your life and circumstances.Mike's Media:Website: https://www.innerwealthglobal.com/Facebook: https://www.facebook.com/mikekitkoInstagram: https://www.instagram.com/mike_kitkoTiktok: https://www.tiktok.com/@mikekitkoSubscribe to my YouTube: / @mikekitkoMusic Credit: "What's Left of Me" by Wes Hoffman & Friends

Send me a some feedback!In this episode, Mike sits down with Jordan Black to explore what it really looks like to build a life aligned with your design, not just your conditioning. From leaving a secure teaching career to building and scaling a multi-territory franchise business, Jordan shares how vision, courage, and internal growth created a level of freedom most people only talk about. This conversation goes beyond business tactics and into identity, emotional intelligence, and the rewiring required to step into a bigger life. They also dive into the contrast between building from survival versus creation, and how Jordan's journey—from franchise success to launching (and exiting) his own startup—ultimately led him to clarity about his path. Now helping others find aligned franchise opportunities, Jordan embodies what it means to evolve, expand, and follow what's true. This episode is a powerful look at how internal work drives external results, and how alignment unlocks both freedom and fulfillment. Key Takeaways: Your life expands in direct proportion to your willingness to grow internally. Vision, emotional intelligence, and nervous system regulation are what actually create external success and freedom.  Building from alignment creates fulfillment, while building from fear or conditioning creates pressure—even if it looks successful on the outside.  Scaling a business requires letting go of control and developing trust in others, which forces personal growth and leadership evolution.  Franchising can be a powerful vehicle for freedom because it removes much of the guesswork and allows you to build on a proven foundation.  True expansion comes from moving out of survival mode and into creation mode—where you're no longer reacting to life, but consciously designing it. Notable Quotes: “It's taking someone and getting them as aligned with who they are and their natural gifts, their natural design, their natural talents as humanly possible.”  “You're not going to get up every morning and work towards something unless you've got the end in mind.”  “I used to feel like my business could fall apart at any time… and I haven't had those thoughts in years now.”  “You either play small… or you try to go big, and it takes a lot of money, a lot of time, and there's no guarantees.”  “80% of the work was internal, 20% external.” Call to Action:Connect with Jordan Black through his website: https://beyondaw2.com/Jordan's Business Instagram: https://www.instagram.com/beyondaw2/Make sure you're subscribed to the Inner Wealth Podcast so you don't miss what's coming next. The work we're doing here isn't surface-level—it's about rewiring how you experience life so you can finally live in alignment with who you really are.Email Mike directly: mike@innerwealthglobal.comMike's Media:Website: https://www.innerwealthglobal.com/Facebook: https://www.facebook.com/mikekitkoInstagram: https://www.instagram.com/mike_kitkoTiktok: https://www.tiktok.com/@mikekitkoSubscribe to my YouTube: / @mikekitkoMusic Credit: "What's Left of Me" by Wes Hoffman & Friends

Send me a some feedback!This episode breaks down the transformation that took place during the Inner Wealth Mastermind retreat in Nashville, centered around one core theme—learning how to take up more space in the world. Mike shares how this work goes beyond mindset and into the nervous system, where real change happens by confronting fear and expanding internal capacity. At the core of this episode is the understanding that if you want more in life, you have to become someone who can hold more. That requires stepping into discomfort, releasing what's been held in the body, and building the capacity to be fully seen, expressed, and impactful. Key TakeawaysTaking up more space starts internally. It's not about external success—it's about expanding your nervous system to hold more visibility, expression, and life. Discomfort is the gateway to expansion. You cannot grow your capacity while staying comfortable—growth requires stepping into what your body resists. Your shadows hold your greatest power. What you avoid, hide, or suppress is often the exact place your growth and purpose are waiting. Expression requires releasing fear of judgment. You can't be fully expressed while trying to be fully accepted—freedom comes when you stop shrinking to fit in. Expansion is built through repetition and embodiment. Real change happens when your nervous system experiences something new and learns it's safe to hold it. Notable Quotes “If you always do what you always did, you'll always get what you always got.”  “In order to grow, in order to evolve, in order to step out of the shadows and into the light, we have to allow ourselves to get radically uncomfortable.”  “Your comfort zone is reflective of where these boundaries are in place.”  “It's not just about doing something different—it's about becoming someone who can hold it.”  “Comfort or growth—you can't have both.” Call to ActionIf this episode challenged you to look at where you've been holding back...if you're ready to stop playing small and start expanding into more of who you actually are... if you want to do the kind of work that doesn't just change your results, but changes who you are at your core…Email Mike directly: mike@innerwealthglobal.comYou'll connect directly with him—no assistant, no gatekeeper—just a real conversation about what becomes possible when you're ready to take up more space.Music Credit: "What's Left of Me" by Wes Hoffman & FriendsMike's Media:Website: https://www.innerwealthglobal.com/Facebook: https://www.facebook.com/mikekitkoInstagram: https://www.instagram.com/mike_kitkoTiktok: https://www.tiktok.com/@mikekitkoSubscribe to my YouTube: / @mikekitko

Feeling a rift between your team and struggling on how to address it? Join Dr. Paul Etchison of the Dental Practice Heroes Podcast as he recounts a challenging situation that sparked real change in his practice. Sharing his story of tension between the front desk and clinical teams, Paul opens up about stalling, fumbling, and ultimately succeeding in having a much-needed conversation. He reveals how the magic of validating one's perspective (even without agreeing completely) can bring down walls and pave the way for constructive solutions. Tap into this episode if you want to improve your communication, leadership skills, and overall practice dynamics! You'll learn that difficult conversations are not obstacles but the gateway to better relationships, growth, and success in your dental practice.‍‍Check out Paul's Media:Website: https://www.dentalpracticeheroes.com/Podcast: https://www.dentalpracticeheroes.com/podcast‍Listen to Paul's Other Episodes Here:479: Are You on the Road to Effective Dental Leadership? The Blueprint for Teamwork | Dr. Paul Etchison – The Dental Marketer Podcast300: Dr. Paul Etchison | Nelson Ridge Family Dental – The Dental Marketer PodcastMMM [Internal Marketing] Small Details That Make a Big Difference in Team Communication – The Dental Marketer PodcastThe First Episode of 2023 & The Advice and Reflections Some of Our Guests Have Had! – The Dental Marketer Podcast"What is 1 thing You Wish You Knew Before You Opened Your Start-up/ Acquisition?" – The Dental Marketer Podcast455: Dr. Paul Etchison | Achieving Peace of Mind: Embracing Delegation for a Harmonious Dental Team – The Dental Marketer Podcast‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod‍

Send me a some feedback!This episode captures a raw and unfiltered moment as Mike records from Nashville at the start of an Inner Wealth Mastermind retreat. What begins as a simple setup quickly turns into a deeper conversation about the real work being done—helping people move beyond surface-level change and into the patterns wired into their nervous system. Through a powerful reframing exercise, Mike challenges listeners to question what they believe is “true” about their lives and uncover the deeper conditioning driving those experiences.As the episode unfolds, Mike shares personal stories around visibility, body shame, and the fear of being fully seen, leading into a bold decision to confront those patterns head-on during the retreat. Using Marine Corps training as a parallel, he explains how repeated exposure to discomfort rewires the nervous system. This episode sets the foundation for doing the deeper work required to break internal limitations and step into a new level of freedom.Key TakeawaysYour nervous system determines your reality. What you experience in life is not just based on circumstance, but on what your nervous system is wired to accept, reject, or create. Reframing “I am” reveals deeper truth. Shifting from “I am” statements to “my nervous system is wired to…” exposes the root of your patterns and where real work begins. Avoiding discomfort keeps you stuck. Growth doesn't happen in comfort—it happens when you intentionally move toward what feels uncomfortable and confront it directly. Visibility can trigger deep internal resistance. Even when we consciously desire to be seen, unconscious patterns can create fear, shame, and self-sabotage when that visibility increases. Immersion rewires your nervous system. Just like in Marine Corps training, repeated exposure to discomfort can retrain your system to remain calm, present, and effective in previously triggering situations. Notable Quotes “My nervous system wasn't ready to be seen at that level yet. It wasn't quite ready. I had some work to do before I could be seen and before I could be experienced at that level of public visibility.”  “What most people don't understand is what's within them buried deep in their nervous system… it's that that's keeping all of that from them.”  “We can't do that by finding and seeking comfort. We've got to be willing to get uncomfortable.”  “When you first experience that, your body basically almost folds… you've never experienced that level of stress in your life.”  “When we release the blockages and the resistance that's inside of us… things that are perfect and aligned and natural for us… they'll start to flow into our life.” Call to ActionIf this episode connected with you and you're ready to stop rearranging your external world and start doing the deeper work that creates real, lasting freedom…If you're ready to understand how your nervous system is shaping your life—and how to begin rewiring it for what you actually want, email Mike directly:mike@innerwealthglobal.comYou'll connect directly with him—no assistant, no gatekeeper—just a real conversation to explore what's possible.Music Credit: "What's Left of Me" by Wes Hoffman & FriendsMike's Media:Website: https://www.innerwealthglobal.com/Facebook: https://www.facebook.com/mikekitkoInstagram: https://www.instagram.com/mike_kitkoTiktok: https://www.tiktok.com/@mikekitkoSubscribe to my YouTube: / @mikekitko

Send me a some feedback!This episode marks a powerful evolution in the Inner Wealth journey as Mike reflects on the shift from surface-level living into deeper self-exploration and meaning. What once centered around external success and achievement has expanded into something more profound—helping high performers navigate identity shifts, embrace their full expression, and step into a life rooted in depth, truth, and internal freedom.The truth is, most people aren't unfulfilled because they lack success, but because they've been chasing outcomes without addressing what's underneath. In this episode, Mike breaks down how identity crises, emotional drivers, and suppressed parts of ourselves shape our experience—and how expressing those hidden parts creates the freedom, connection, and meaning we've been searching for all along.Key TakeawaysIdentity crises are part of growth. They signal expansion, transformation, and stepping into a new version of yourself. External success doesn't resolve deeper questions. Even with wealth and achievement, many are left searching for meaning and fulfillment. We chase emotions, not outcomes. What we truly want is the feeling we believe success or material gain will provide. Hiding parts of yourself creates pressure. Suppressing who you are builds tension, while expression creates freedom. Depth creates real connection and purpose. Understanding yourself and sharing that truth allows for genuine connection and fulfillment. Notable Quotes “If you haven't experienced a few identity crises during the course of your life, then you're not fully living and evolving, you're just surviving.”  “We never want the thing. We always want the emotional outcome we think that thing will provide.”  “The more I express all these things that I've hidden away, the more freedom I feel.”  “If they never really get to know the real you, they can't fall in love with the real you.”  “It takes courage to be loved.” Call to ActionIf this episode connected with you and you're ready to move beyond surface-level living into something deeper. If you want to explore what it looks like to fully express who you are and build a life rooted in meaning, freedom, and depth…Email Mike directly:mike@innerwealthglobal.comYou'll connect directly with him—no assistant, no gatekeeper—just a real conversation to explore what's possible.Music Credit: "What's Left of Me" by Wes Hoffman & FriendsMike's Media:Website: https://www.innerwealthglobal.com/Facebook: https://www.facebook.com/mikekitkoInstagram: https://www.instagram.com/mike_kitkoTiktok: https://www.tiktok.com/@mikekitkoSubscribe to my YouTube: / @mikekitko

Can a $5,000 marketing budget over 90 days genuinely bring new patients through your front door is it a waste of money? In this episode, Michael sits down with Lamar Woods of Adhere Patient Management to strip away the guesswork. Lamar shares what truly moves the needle in dental practice marketing (and here's a hint: it's not just impressions or clicks.) He unpacks the exact metrics that signal a win by the 90-day mark, focusing on predictable lead flow that turns into real-life appointments and patient visits, not just empty calls or unqualified leads.Lamar dives deep into the essentials every dental practice must have before investing a dime, like a trustworthy, conversion-ready website and robust call tracking. Discover common pitfalls that sabotage new patient bookings, especially at the front desk, and why scripts, coaching, and call reviews are non-negotiable when call volumes spike. You'll walk through the recommended $5,000 marketing playbook, from campaign breakdowns on Google Search to step-by-step expectations at 30, 60, and 90 days, plus the realities of ad spend and diminishing returns. Whether you're frustrated by flat results or hungry for predictable patient growth, you'll leave this episode ready to take control of your marketing ROI.What You'll Learn in This Episode:The specific “winning” metrics that make or break a dental marketing investmentHow to define and set realistic new patient goals for your budgetEssential website and call tracking fundamentals for higher conversionsThe most common front desk mistakes costing you patient bookings (and how to fix them)A proven Google Ads campaign breakdown for maximum new patient flowWhy and how to monitor campaign results at each stage (30/60/90 days)The truth behind doubling ad spend and market limits in your areaPractical patient production projections based on real ad budgetsHow to hold your marketing agency accountable with lead and booking reportsCritical tools and systems for tracking, measuring, and scaling patient growthHit play and find out exactly how to turn your marketing spend into real new dental patients. No more guesswork, just clear action steps!growth!Sponsors:‍CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! https://sta.mx/vz69Click here for a special offer!Guest: Lamar WoodsBusiness Name: Adhere Patient ManagementCheck out Lamar's Media:Website: https://www.adherepatient.com/‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod

Send me a some feedback!This episode marks a powerful evolution in the Inner Wealth journey as Mike reflects on how far both the podcast and his message have come. What started as a focus on external success and business growth has shifted into something deeper—helping high performers move from pressure-filled hustle into pressureless productivity.The truth is, most people aren't struggling because of what they're doing, but because of the pressure they've normalized while doing it. In this episode, Mike breaks down how that pressure is created, why it compounds, and how to release it in real time—so you can keep building, achieving, and growing… without carrying it.Key TakeawaysPressure is not required for success. Most people have normalized stress and tension, but it's not necessary to achieve at a high level. Your nervous system is wired for survival. It prioritizes familiarity over expansion, which is why growth often feels like pressure. Reacting vs. responding changes everything. A simple pause and breath can shift you from unconscious reaction into intentional action. The DRILL method releases pressure in real time. Drop, Recognize, Inquire, Listen, Let go—this is how you process instead of carry. Most people are stuck in survival and self-indulgence. Pressurelessness exists beyond that cycle, but it requires awareness, tools, and practice. Notable Quotes “Your nervous system has one job and one job only, and that is to keep you alive.”  “If we don't learn how to manage it, it will manage us.”  “Responding is a pause with a breath.”  “You don't move forward with the pressure. You move forward from a place of pressurelessness.”  “Internal freedom is basically just pressurelessness.” Call to ActionIf this episode connected with you and you're ready to move from pressure-filled hustle to pressureless productivity…If you want to learn this new approach, apply these tools, and build the accountability required to make it stick…Email Mike directly:mike@innerwealthglobal.comYou'll connect directly with him—no assistant, no gatekeeper—just a real conversation to explore what's possible.Mike's Media:Website: https://www.innerwealthglobal.com/Facebook: https://www.facebook.com/mikekitkoInstagram: https://www.instagram.com/mike_kitkoTiktok: https://www.tiktok.com/@mikekitkoSubscribe to my YouTube: / @mikekitko

What happens when you stop seeing neighboring dentists as rivals and start building authentic alliances instead?In this episode, Michael sits down with Dr. Chethan Chetty, fresh from a transformative three-year term as president of the Academy of General Dentistry. Having balanced his “second job” of intense advocacy with the demands of running his practice and raising a family, Dr. Chetty reflects on the unique pressures and privileges of leadership. He shares why organized dentistry is crucial for every dentist and reveals the advocacy battles few dentists realize are unfolding behind the scenes with legislators and policy makers. Hear firsthand stories of how professional unity can safeguard dentistry's future and protect patients from disruptive policy changes.The conversation dives into the realities facing today's dental practice owners: mounting student debt, the lure of DSO positions, insurance headaches, and shifting patient expectations. Dr. Chetty unpacks real mistakes and leadership lessons learned while scaling his practice from “mom and pop” operation to a team of four associates, all while keeping culture and communication at the heart of growth. He details practical strategies for building collaborative relationships with neighboring dentists, managing staff dynamics, implementing technology, and responding to accelerated changes in the industry, including labor law shifts, AI-driven tools, and practice management innovations.What You'll Learn in This Episode:Why organized dentistry is every dentist's responsibility, not just for “joiners”How legislative changes can reshape your practice overnight—and what you can doReal-world strategies for balancing advocacy, practice ownership, and family lifeApproaches to healthy competition and building a local dental communityWhy student debt is reshaping the career landscape for new dentistsThe pros and cons of DSO and private ownership models todayKeys to scaling a practice while preserving its culture and patient experienceLessons learned from leadership missteps—and how to resolve team conflictThe impact of post-COVID labor law changes and innovative tech solutionsHow to future-proof your practice with smart systems and adaptable workflowsReady to see the bigger picture and seize control of your dental career? Tune in now and learn how advocacy, leadership, and community could be your next big move!‍Sponsors:‍Oryx: All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/‍Guest: Dr. Chethan ChettyPractice Name: Eagle Rock Family DentistryCheck out Chethan's Media:Website: https://www.eaglerockdentistry.com/Instagram (Personal): https://www.instagram.com/drchettydds/Instagram (Practice): https://www.instagram.com/eaglerockdentistry/ Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod

Send me a some feedback!Most people are living in survival mode without realizing it. It shows up as constant pressure, stress, and the feeling that everything needs to be managed just to keep life from falling apart. But there's another way to operate. When you develop awareness, use the right tools, and retrain your nervous system, you can move into pressureless productivity—where you still build, create, and grow without carrying that constant internal weight.Key Takeaways1. Most people are stuck in survival mode Even when basic needs are met, the body stays in a state of pressure, scanning for problems and trying to maintain control.2. Pressure isn't required for productivity You can still build, create, and move forward without relying on stress and urgency as your primary driver.3. The four existential drives shape your life Survival, self-indulgence, freedom, and meaning all need to be integrated—not just one or two.4. Awareness, tools, and a new approach are required Shifting out of survival mode takes conscious retraining, not just understanding.5. The DRILL method creates real change DRILL. Drop into your body, Recognize what your feeling, Inquire into the feeling, Listen to what they are trying to tell you, and Let them go—then take action from a grounded, pressureless state.Notable Quotes “Most people are living in survival mode and don't even realize it.”  “Pressure isn't required for productivity.”  “People will buy their way out of pain before they buy their way into possibility.”  “You don't need pressure to build—you need a different way to operate.”  “You can move from pressure-filled hustle to pressureless productivity.” Call to ActionIf you're ready to move from pressure-filled hustle to pressureless productivity…Reach out to Mike Kitko at mike@innerwealthglobal.comMike's Media:Website: https://www.innerwealthglobal.com/Facebook: https://www.facebook.com/mikekitkoInstagram: https://www.instagram.com/mike_kitkoTiktok: https://www.tiktok.com/@mikekitkoSubscribe to my YouTube: / @mikekitko

Send me a some feedback!In this episode, Mike returns to solo recording after completing the Unbreakable series to introduce the Four Existential Drives. Drawing from lived experience and deep contemplation, he breaks down the four core forces—survival, self-indulgence, freedom, and meaning—that shape how we live, decide, and create our lives.This episode challenges the idea that people don't have what they want, and instead reveals that most people have never truly defined what they want beyond survival. Mike shows how clarity becomes a powerful creative force, and how removing survival constraints opens the door to a more expansive, honest vision rooted in freedom, experience, and meaning.Key TakeawaysUnderstanding What You Actually Want Changes Everything Most people build their lives around avoiding discomfort and securing safety, not around a clear and authentic vision of what they truly want.Survival Mode Narrows Your Vision When your nervous system is focused on security and certainty, it limits your ability to see beyond basic needs and into deeper possibilities.The Four Existential Drives Shape Your Life Survival, self-indulgence, freedom, and meaning are always influencing your decisions, and fulfillment comes from integrating all four.Pressurelessness Is What You've Been Seeking What most people call freedom is actually the desire to live without internal pressure, stress, and tension in the body.Meaning Expands Life Beyond Self A life rooted in meaning shifts you from extracting from life to contributing to it, creating a deeper sense of fulfillment and purpose.Notable Quotes“The number one reason that most people don't have what they want is because they don't even know what they want.”“Clarity is a magnetic and creative and powerful force.”“I believe that 90 some greater than 95% of the world lives in the expression of survival.”“Real freedom is when there's a sense of pressurelessness in our mind and in our body.”“Love is not a drive. Love is an expression within the drive.”Call to ActionIf this episode resonated with you, make sure to subscribe, rate, review, and share the Inner Wealth Podcast so these conversations can reach more people who are ready to expand their capacity for clarity, freedom, and meaning.And if you want to explore these concepts at a deeper level, Mike's latest book Inner World, Outer World is available now on Amazon. Available now on Amazon Now. Click here!

Imagine a world where your workflows align effortlessly, teams communicate seamlessly, and every patient gets a tailored experience, all thanks to AI technology and all-in-one software.In this special episode, Dr. Rania Saleh returns to celebrate Oryx's 10-year milestone and candidly shares the origin story behind building a comprehensive dental practice software platform. Drawing from her own pivotal transition, from running a thriving dental practice to founding Oryx after a health crisis exposed the limits of existing systems, Dr. Rania reveals how necessity sparked the creation of automated, clinically-driven workflows. She walks us through the earliest days of envisioning patient-facing reports, risk assessments, and truly evidence-based care, plus the surprising challenges that came with bridging technology and real-world dentistry.As Oryx evolved far beyond its early plug-in roots, Dr. Rania opens up about tough decisions: ripping out parts of the platform she once prized to keep pace with rapid advances in AI and practice management. She compares the growing pains of a scaling SaaS company with those of an expanding dental team, underscoring the urgent need for culture, leadership, and focused feedback in delivering consistent patient experiences. Whether you're a solo dentist eyeing growth or a multi-office DSO navigating complexity, this behind-the-scenes conversation offers actionable insights on technology adoption, systematizing clinical excellence, and leading a practice (or platform) your whole team believes in!What You'll Learn in This Episode:The real reason most dental practices struggle with “invisible” workflows (and how to fix it.)How to design patient communication that builds trust, drives case acceptance, and avoids the hard sell.Why all-in-one platforms beat piecemeal solutions as your practice grows, plus what to look for as a startup or scaling group.Lessons in rebuilding software as dentistry and technology rapidly evolve, including embracing AI.Practical strategies for keeping clinical and front desk teams aligned on evidence-based protocols.How top practices manage growth pains: leadership hiring, culture building, and systematized onboarding.The must-have components of a true comprehensive dental exam (patients and providers both notice).Commonly missed findings that impact patient outcomes and how to communicate them simply.Tips for making small, impactful workflow improvements that compound over time.Dr. Rania's roadmap for scaling technology, alignment, and patient care in fast-growing practices.Don't miss this inside look at building a dental practice and a platform that actually works; hit play now to transform your systems and patient care!‍Sponsors:‍Oryx: All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/‍Guest: Dr. Rania SalehBusiness Name: OryxCheck out Rania's Media:Website: https://thedentalmarketer.lpages.co/oryx/Instagram: https://www.instagram.com/oryxdentalsoftware/Facebook: https://www.facebook.com/OryxDentalSoftwareRania's Past Episode: 453: Dr. Rania Saleh | The Visual Edge: How to Improve Treatment Acceptance Rates – The Dental Marketer Podcast‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod‍

What does it really take to launch a dental startup while juggling motherhood, a mission-driven vision, and a learn-as-you-go leadership style? Dr. Pooja Makam opens up about building Lumina Dentistry from the ground up, all while parenting two toddlers and fighting for a patient-first approach in a world of corporate pressure.In this episode, Dr. Makam takes us behind the scenes of opening her North Carolina practice, from tackling unexpected technology meltdowns to navigating hiring heartbreaks and financial curveballs. She contrasts her corporate dentistry experience with her drive to create genuine, customizable care, revealing how she implemented efficient workflows and a “comfort menu” that attracts modern patients without hard sells. You'll hear real stories of operational fires, evolving boundaries, self-forgiveness, and the power of vetting vendors and advice. If you're dreaming of practice ownership (or simply want to survive your startup season,) you'll want to hear Dr. Makam's story!What You'll Learn in This Episode:The reality of opening a dental startup as a working parentWhat differentiates a patient-first, private practice from DSO-driven dentistryMistakes made and lessons learned in early-stage hiring and team buildingTactics for smoother workflow, cross-training, and avoiding burnoutHow to realistically test your systems before opening daySubtle ways to introduce elective services without seeming salesyMarketing and branding hacks (including how $35 can launch your logo)Navigating vendor relationships, technology snags, and construction delaysSetting healthy boundaries to protect family time and your own sanityHow to filter advice and avoid sales-driven online “mentorship”Turn up the volume for a raw, practical guide to launching and growing a dental practice on your own terms.‍Sponsors:‍CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! https://sta.mx/vz69Click here for a special offer!Guest: Dr. Pooja MakamPractice Name: Lumina DentistryCheck out Pooja's Media:‍Website: https://dentist-morrisville.com/Instagram: https://www.instagram.com/luminadentistry/Facebook: https://www.facebook.com/profile.php?id=61575688889108‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod

Are you trapped in hustle mode and afraid of what happens if you slow down?In this episode, Dr. Sana Yusuf jumps right into stepping away from the relentless “hustler” mentality that shaped her academic and professional journey, and into a space where fulfillment is measured by flexibility and presence, not just financial milestones. With refreshing honesty, Dr. Yusuf explains why extreme wealth no longer defines her sense of security. Her practice now covers what matters most: family, stability, and the freedom to breathe. She delves into the exhausting impact of constant gratitude and positivity, revealing how coping habits formed by early traumas can lead to minimizing struggle rather than truly processing it. From navigating the mental weight of multiple business obligations to the life-changing decision to sell her second practice, Dr. Yusuf shares what it really takes to let go and prioritize quality of life over unending hustle.The conversation shifts gears to reveal what works (and what doesn't) in dental practice marketing today. Dr. Yusuf gives a behind-the-scenes look at everything from unsuccessful yearbook ads to surprisingly effective targeted mailers and the evolution of her social media strategy. She also reflects on the pitfalls of chasing volume over vision, emphasizing her desire for a practice known for its distinct strengths, not price wars. Dr. Yusuf discusses the hard-earned lessons of setting boundaries with staff and patients and what she'd do differently after partnership challenges. Plus, you'll hear how her journey is guiding her toward a more focused, identity-driven future and the boundary-setting advice she wishes she'd received sooner.What You'll Learn in This Episode:How to recognize when gratitude becomes a survival mechanism, not a solutionThe realities of selling a practice and when it's worth walking awayWhich marketing strategies really deliver for dental practices (and which flop)The importance of niche identity versus chasing growth at any costLessons in staff management, pay negotiations, and setting boundaries with your teamHow to avoid common pitfalls in partnerships and contractsWays to prevent burnout by structuring work hours and communication more intentionallyTechniques for adapting marketing tactics as industry platforms and demographics evolveDr. Yusuf's practical tips for balancing ambition with wellbeingDon't miss this honest, behind-the-scenes episode highlighting the power of boundaries, the truth behind “staying positive,” and the beauty of building a practice that prioritizes depth over constant hustle!‍Sponsors:‍Oryx: All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/Guest: Dr. Sana YusufPractice Name: Sana Dental StudioCheck out Sana's Media:‍Website: https://sanadentalstudio.comEmail: admin@sanadentalstudio.comInstagram: https://www.instagram.com/sanayusufdmd (personal)https://www.instagram.com/sanadentalstudio (practice)‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod‍

Imagine reclaiming 30+ hours a month for patient care, growth, and your own peace of mind with the help of AI and team empowerment.In this episode, we sit down with Dr. Jordan Sanders of Knox Mountain Dentistry, who opens up about the transformative journey from launching a startup practice to leading a bustling, seven-operatory dental office that stands out for its patient-centric approach and in-house innovation. Dr. Sanders shares candid insights about the growing pains and rewards of scaling up, from handling a steady influx of new patients to managing a dedicated (and ever-evolving) team. He explains how he's harnessed his passion for education, teaching 3D printing techniques, and traveling to speak for major dental companies while learning to juggle these responsibilities without compromising on care.As Dr. Sanders reflects on the highs and lows of ownership, he reveals the real-world strategies that keep his practice running smoothly and his own well-being in check. You'll hear about the mindset shifts he's made, including letting go of micromanagement, creating structured paths for staff growth and raises, and leveraging AI to streamline tedious administrative work. Dr. Sanders delivers heartfelt advice about building a practice that aligns with both professional and personal values, encouraging us to prioritize mental health, be intentional about growth, and never lose sight of the human touch in dentistry.What You'll Learn in This Episode:Proven strategies for transitioning a dental startup to a thriving, full-capacity practiceTips for balancing clinical work with educational and speaking opportunitiesThe benefits (and challenges) of offering in-house lab services to create distinct patient experiencesHow to build and empower a supportive, growth-oriented teamInsight into implementing systematic raise programs based on achievementsWays to use AI and automation to streamline time-consuming admin processesWhy prioritizing emotional health, therapy, and personal boundaries is essential for practice ownersThe importance of focusing on patient-centric, human-driven care above financial metricsHit play to discover Dr. Sanders' hard-won lessons and actionable strategies for building a dental practice with heart, purpose, and balance!‍Sponsors:‍‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketerOryx: All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/Guest: Dr. Jordan SandersPractice Name: Knox Mountain DentistryCheck out Jordan's Media:‍Website: https://knoxmountaindentistry.com/Instagram: https://www.instagram.com/knoxmountaindentistry/Instagram: https://www.instagram.com/ascenddentaleducation/Jordan's Previous Episodes: 375: Dr. Jordan Sanders | Knox Mountain Dentistry – The Dental Marketer Podcast456: Dr. Jordan Sanders | The Power of Personalization: Captivating Your Ideal Patients with Content – The Dental Marketer Podcast‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod

Are you prepared for the challenges that come with practice ownership, from hiring the right staff to deciding on tech that will truly make a difference?In today's episode, Dr. Cindy Rask of Bespoke Dental opens up about the real highs and lows that come with stepping into the driver's seat of practice ownership. You'll hear firsthand about the bold decisions she's considering, such as investing in same-day crown technology despite significant upfront costs, and the tough conversations that reshaped her team during challenging financial moments.Cindy doesn't shy away from vulnerability as she recounts the evolution of her practice's team dynamics, her renewed focus on core values like teamwork and integrity, and the marketing missteps that taught her the power of tracking and strategy. From revamping patient communication and collection processes to celebrating year-one milestones with fresh eyes, Cindy shares practical lessons and honest reflections on what it means to build trust; not just with patients, but with your staff and yourself. This episode is packed with actionable insights for anyone seeking to navigate the complexities of practice ownership and foster a resilient, patient-focused team!What You'll Learn in This Episode:How to evaluate and implement same-day crown technology in your practiceThe impact of clear core values on team culture and patient careStrategies for transparent communication around financial challengesLessons learned from marketing missteps and critical pivots that improved visibilityPractical tips for staff hiring, training, and fostering teamworkWhy tracking patient sources is vital for effective marketingApproaches to accurate treatment presentation and improving patient collectionsCelebrating milestones and identifying key areas for growth in your first yearQuestions to consider when making high-stakes equipment purchases for your practiceTune in now to discover Dr. Cindy Rask's essential lessons on overcoming the hurdles of practice ownership and leading with purpose!‍Sponsors:‍CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! https://www.callrail.com/dentalmarketerClick here for a special offer!Guest: Dr. Cindy RaskPractice Name: Bespoke DentalCheck out Cindy's Media:‍Website: https://www.bespokedentalga.com/‍Instagram: https://www.instagram.com/bespokedentalga‍Facebook: https://www.facebook.com/bespokedentalga‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

When the pace of dentistry accelerates, how do you ensure excellence and connection don't get lost in the rush? In this episode, Michael reunites with Dr. Sundar Jagadeesan of Dentiq to explore how he has navigated big changes within his practice while keeping quality care at the core. Following a wave of associate departures and team restructuring, Dr. Jagadeesan has set his sights on the future: planning for 2026 and adapting his practice to not just survive, but stand out with a renewed focus on comprehensive restorative dentistry and a patient-first mindset.As rising overheads and post-COVID supply costs squeeze New Zealand practices, Dr. Jagadeesan reveals practical strategies for maintaining profitability without cutting corners: from direct supply management and hiring expert accountants, to integrating tech and AI for streamlined admin. Discover how slowing consultations, fostering a committed team, and leveraging SEO and online reviews have boosted both patient satisfaction and practice growth. Dr. Jagadeesan's insights on building deep patient relationships, grassroots marketing, and staying strategically reflective offer actionable wisdom for every dentist seeking long-term sustainability and growth.What You'll Learn in This Episode:How to turn staff transitions into opportunities for stronger practice alignmentPractical steps for managing rising supply and overhead costs post-pandemicWays to use AI tools to streamline administration without sacrificing patient careThe benefits of longer, more thorough consultations for diagnosis and treatment planningHow deepening patient relationships can organically grow your practiceEffective digital marketing strategies for attracting new patientsWhy community presence can outperform traditional advertisingThe value of regular reflection and future-focused planning for practice sustainabilityTune in now to hear how a fast-growing practice harnesses change, technology, and patient-centered care to achieve lasting success!‍Sponsors:‍Oryx: All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/Guest: Dr. Sundar JagadeesanPractice Name: DentiqCheck out Sundar's Media:‍Website: https://www.dentiq.nz/Sundar's Previous Episode: 460: Dr. Sundar Jagadeesan | Dentiq – The Dental Marketer Podcast‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

Can trimming overhead expenses open the door to lasting patient relationships and steady, meaningful growth in your practice?In this interview, Dr. Andy Brito shows us the secrets behind his steady growth at Brito Family Dental: a beloved, family-run practice serving South Boston. From day one, Dr. Brito prioritized low overhead and resource efficiency, opting for conservative treatment plans that build trust and keep patient costs accessible. His approach to dentistry goes beyond filling cavities; it's about forging relationships, earning loyalty, and upholding the highest standards through constant growth and learning. With over $200,000 invested in continuing education, he has continually raised the bar for clinical skills, bringing advanced procedures like full-arch surgeries and implants to his patients while keeping prices fair.Dr. Brito doesn't just rely on clinical excellence to set his practice apart. He shares the marketing strategies (successful and not-so-successful) that helped Brito Family Dental build its reputation, from tapping into his Portuguese heritage to connect with the local Brazilian community, to refining Google Ad targeting for quality patient leads. Bringing lab work in-house has slashed costs and enhanced service quality, reinforcing his commitment to efficiency without sacrificing care. For Dr. Brito, growth isn't about getting bigger; it's about staying agile, keeping a close-knit team, and heeding the lessons learned along the way.What You'll Learn in This Episode:How managing overhead can strengthen patient relationships and grow your practiceTips for maximizing the impact of continuing education in dentistryThe real-world impact of introducing an in-house dental labMarketing wins and misses: from targeted online ads to cultural community outreachWhy staying small and agile can outperform rapid expansionLessons on cost-saving without sacrificing qualitySmart ways to vet marketing investments early onKey advice for new and established dentists seeking sustainable growthHit play now to discover how Dr. Brito's practice continues to grow sustainably in a highly competitive scene!‍Sponsors:‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketerGuest: Dr. Andy BritoPractice Name: Brito Family DentalCheck out Andy's Media:‍Website: https://britofamilydental.com/Email: andybrito3@gmail.com‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

Filling your chairs is one thing; filling them with patients who value your expertise and fee-for-service model is another!This episode peels back the curtain on Dr. Rahul Kallianpur's first year as the founder of Hudson Dental Co., revealing the realities behind the glossy finish of cosmetic and surgical dentistry in Pleasantville, New York. Discover how Dr. Kallianpur navigates the unique challenges of running a fee-for-service practice, from crafting laser-focused marketing strategies that attract the right patients to adapting to dramatic demographic changes triggered by the pandemic.In the conversation, Dr. Kallianpur shares the hard-won lessons of assembling a hospitality-driven team and creating systems that ensure every patient encounter feels personal and seamless (starting from the very first phone call.) Explore the balancing act of refining operations through trial and error, the influential role of mentorship during inevitable setbacks, and insights into how AI may shape the future of dental care. With honest stories about staying committed to his vision amidst operational hurdles, this episode delivers practical wisdom and inspiration for dentists reimagining what it means to lead a boutique practice today.What You'll Learn in This Episode:Ways to identify and attract ideal patients for a niche dental practiceHow local demographic shifts impact practice strategies and marketing effectivenessThe importance of a hospitality-focused team and patient-centric systemsTips for designing memorable new patient experiences from the first touchpointStrategies for evolving marketing from generalist tactics to laser-focused outreachWhy patient retention often matters more than new patient acquisitionThe value of mentorship and peer support for new practice ownersReal-world examples of problem-solving through trial and errorThe emerging role of AI technology in contemporary dentistryInsights into the emotional and operational realities of niche practice ownershipTune in now to hear Dr. Kallianpur's honest advice on navigating the complex, rewarding journey of boutique dental practice ownership!‍Sponsors:‍Oryx: All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/‍Guest: Dr. Rahul KallianpurPractice Name: Hudson Dental Co.Check out Rahul's Media:‍Website: https://www.hudsondentalco.com/Practice Instagram: https://www.instagram.com/hudsondentalco/Dr. Kallianpur's Instagram: https://www.instagram.com/dr.kallianpur/‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

Are missed patient calls causing headaches for your front desk and costing your practice money?This episode unveils a game-changing solution for practice owners and staff: integrating AI and Voice Assist technology to optimize phone call conversions. Michael sits down with Ryan Johnson from CallRail, who brings over a decade of expertise in call tracking and attribution. Together, they explore how next-gen AI is revolutionizing the traditionally manual (and often chaotic) world of front office operations. Ryan breaks down how CallRail's conversational intelligence leverages keyword detection and data analytics, providing actionable insights to not only track marketing success but proactively qualify patient leads in real time.The conversation dives into the evolution of call management, spotlighting CallRail's AI agent: a tireless virtual assistant ready to interact with patients via phone, SMS, or chat, even booking appointments around the clock. Ryan walks us through a practical blueprint for onboarding Voice Assist, starting with after-hours coverage and steadily expanding its role, all while guaranteeing HIPAA compliance and data security. If missed calls, overwhelmed staff, or wasted marketing dollars have been pain points in your practice, this episode offers a clear path to higher conversions and a superior patient experience!What You'll Learn in This Episode:The biggest challenges dental practices face with phone call management and missed opportunitiesHow AI-powered Voice Assist can answer calls and book appointments 24/7Practical steps to implement conversational AI in your practice at your own paceUnderstanding Voice Assist and its capabilities across voice, SMS, and chat channelsHow to maintain HIPAA compliance and data security with AI solutionsThe proven ROI and operational benefits of integrating advanced call tracking technologyWays to improve patient experience while reducing the workload on your front desk staffHow to start leveraging AI to capture every potential lead without extra ad spendTune in now to discover how Voice Assist can help your dental practice capture more leads and enhance patient care (all with less stress on your team.)‍Sponsors:‍CallRail: Never miss a call again! Voice Assist answers and qualifies every inbound call 24/7, so you capture every new patient. Try the 14 day free trial for our listeners at: https://sta.mx/m2wx‍Click the image for a 14 day free trial!Guest: Ryan JohnsonBusiness Name: CallRailCheck out Ryan's Media:‍Website: https://sta.mx/m2wxLinkedIn: https://www.linkedin.com/in/ryandjohnson/‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

What are the real-world secrets behind building a successful fee-for-service dental practice in New York City?In this inspiring episode, Dr. Arti Jagirdar reveals the unexpected path from aspiring physician to celebrated Manhattan dentist (one deeply shaped by her roots as the child of immigrants and entrepreneurs.) She opens up about how discovering art in high school transformed the way she approaches dentistry and why her own open heart surgery became a pivotal moment, fueling a new level of empathy for her patients. Dr. Jagirdar shares how these personal milestones helped her cultivate a uniquely patient-centric philosophy, pairing technical expertise with genuine, heartfelt care.Discover the behind-the-scenes journey of building a thriving fee-for-service practice amidst Manhattan's competitive landscape. Dr. Jagirdar walks us through the pivotal business decisions she made, from legal preparedness to strategic partnerships, and how she leverages both advanced dental technology and human connection to create an exceptional patient experience. Her candid stories (spanning trademark challenges, crafting strong referral networks, and the ongoing role of continuous education) offer powerful insights into what it takes to create a truly modern, holistic dental practice.What You'll Learn in This Episode:How deeply personal experiences can reshape your entire approach to patient careThe role of art and creativity in building a distinctive dental practiceEssential legal and financial strategies for opening a fee-for-service officeThe keys to finding trustworthy consultants, vendors, and IT partnersHow holistic, patient-focused care leads to loyal referrals in a crowded marketWays to navigate and overcome legal challenges, including trademark disputesTips for using social media and online reviews to boost your reputationWhy mentorship, community, and ongoing education are cornerstones of successInsight into advanced dental procedures like sleep apnea treatmentThe impact of empathy and thoroughness on business growth and patient trustListen now for a masterclass in blending technical excellence with heart, and discover what it truly takes to build patient trust and success in modern dentistry!(This episode originally aired on 2/29/24)‍Sponsors:‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketerGuest: Dr. Arti JagirdarPractice Name: Flatiron DentalCheck out Arti's Media:Website: https://www.flatirondentalnyc.com/Instagram: https://www.instagram.com/flatirondental/Flatiron Dental Playlist: https://open.spotify.com/playlist/5qHLpjIikJHlEOVv3Y7dYY?si=5d09cbd507704653‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

What's the secret ingredient to happier patients, empowered teams, and tech that works for you in pediatric dentistry?In this episode, Dr. Jackie Wingate lifts the curtain on her transformative journey from rushed, high-volume dentistry to a deeply personal, low-volume approach that puts children and their families at the heart of every visit. Dr. Jackie shares what prompted her to step away from traditional models and meticulously build a practice in Philadelphia's suburbs around quality time with patients, empowering education, and advanced minimally invasive care.Listen as Dr. Jackie reveals the pivotal operational choices that have set her practice apart, including embracing technology, thoughtful outsourcing, and assembling a purpose-driven team every step of the way. Hear about her hands-on methods for minimizing sedation, her unfiltered lessons from both DSOs and private practices, and the small details that make lasting impressions (like an illuminated sign's surprising marketing power.) If you're a dentist or practice owner seeking to move beyond burnout and truly redefine what dental care can look like for kids and parents alike, this conversation is for you!What You'll Learn in This Episode:Why slowing down can transform both patient care and provider satisfaction in dentistryThe vital role of behavior management for positive pediatric dental experiencesHow technology like the Solea laser and AI-driven software streamline operationsThe benefits and pitfalls of various dental practice models, including DSOsSmart strategies for building a cohesive, mission-driven teamThe power of delegating administrative tasks to regain focus on patient careTips for effectively marketing your practice, from word of mouth to visual cuesPractical advice on insurance credentialing and managing parent relationshipsThe impact of open communication about finances with staffHow to create an environment that prioritizes whole-child health and preventative educationTune in now for actionable insights on building a pediatric dental practice that's both fulfilling and truly impactful for you and your patients.‍Sponsors:‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketerGuest: Dr. Jackie WingatePractice Name: Groovy Pediatric DentistryCheck out Jackie's Media:‍Website: https://groovyteeth.com/Email: drjackie@groovyteeth.com‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

Launching your own dental practice in a competitive market takes more than just clinical skill: it demands vision, grit, and a willingness to challenge convention.In this episode, Dr. Conor Perrin shares his candid journey from being a young dentist without connections, facing skepticism in the industry, to establishing his own thriving dental practice in Irvine, California. The path wasn't easy: after plans to acquire an existing clinic fell through, Dr. Perrin made the bold decision to build his practice from the ground up, navigating over a year of buildout, significant investments, and the constant pressure of starting something entirely new.Dr. Perrin delves into the strategies and principles that anchor his approach: putting patient relationships first, practicing conservative dentistry, and designing systems that uphold the highest standards of care. He opens up about the personal and financial challenges of entrepreneurship, balancing business demands with personal well-being. You'll hear how he steered his practice through marketing experiments, learned from failures, and ultimately found success with targeted mailers and eye-catching branding. If you're curious about building sustainable growth, hiring the right team, and creating a patient experience that stands out, Dr. Perrin's story offers insights you won't want to miss!What You'll Learn in This Episode:The major obstacles faced when acquiring or launching a new dental practiceHow Dr. Perrin's values shaped his patient-centered business modelStrategies for effective practice marketing (from digital ads to direct mail)Key lessons from hiring and team-building to foster a positive office cultureThe importance of conservative dentistry and open communication with patientsInsights on balancing financial realities, stress management, and personal lifeTips for maintaining high standards through organized systems and mentorshipHow to pivot marketing tactics based on what truly attracts quality patientsWhy branding and design matter in attracting and retaining your clienteleSteps to move from general to cosmetic dentistry while maintaining practice stabilityTune in now for a real-world roadmap to building a dental practice that reflects your vision, challenges, victories, and all!(This episode originally aired on September 28th, 2023)‍Guest: Conor PerrinPractice Name: The Tooth Co.Check out Conor's Media:Website: https://thetoothco.com/Instagram: https://www.instagram.com/the.tooth.co/‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

When big dental chains focus on numbers and efficiency, what happens when patients crave genuine connection instead?In this episode, Dr. Whitney and Steve Sebree share their journey building a private dental practice in Surprise, Arizona, known for its warm, personalized approach. They discuss the importance of community connection, how they foster long-term patient relationships, and why putting Dr. Whitney's face front and center in their marketing helps attract retirees seeking attentive, nonjudgmental care (often in contrast to experiences at larger DSOs.)Dr. Whitney and Steve dive deep into the realities of running a small private practice in a DSO-saturated area, revealing how quality care and trust win over patients despite competitive pricing challenges. They openly discuss the impact of team changes on their systems, the lessons learned from these challenges, and how adapting with better processes and hiring has made their practice stronger. The conversation wraps up with actionable wisdom on compassionate communication, the crucial role of mentorship, and why giving yourself grace is essential when building a practice (and a life) together.What You'll Learn in This Episode:How to create a community-focused, patient-first dental practiceSmart marketing tactics that resonate with retirees and new patientsAdvantages and challenges of practicing among Dental Service OrganizationsThe power of free second opinions to establish credibility and trustWhy longer consultations can transform patient relationshipsLessons learned from staff turnover and operational hiccupsHow process-driven hiring improves practice managementSimple strategies to boost new patient conversion over the phoneBalancing business partnership and marriage in a high-touch practiceAdvice for new dentists on embracing mistakes and enjoying the journeyHit play to uncover practical, heartfelt strategies for building a dental practice focused on people, not just numbers.‍Sponsors:‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketerGuest: Dr. Whitney and Steve SebreePractice Name: Breez DentalCheck out Whitney and Steve's Media:‍Website: https://breezdental.com/‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

The difference between good care and unforgettable care often comes down to one thing: personal touch.In this episode, Michael brings on Dr. Kris Bano to unpack the revolutionary strategies behind his standout fee-for-service practice in southwest Michigan. Dr. Bano reveals how his team works in harmony, crafting a seamless, “high-touch” patient experience that starts with the initial phone call and extends well beyond the treatment room.Dr. Bano's journey is deeply personal, rooted in his passion for art and transforming smiles through cosmetic dentistry. Here, he shares the bold decision to eliminate all insurance contracts, putting personalized care above volume, and dives into the systems his practice uses to set itself apart: from detailed communication workflows and an innovative “triangle” approach to patient care, to smart tech adoption for marketing and call tracking. Hear Dr. Bano's candid reflections on building a team based on empathy and continuous learning through coaching and how he balances being a leader, entrepreneur, and family man. He proves it's possible to design a practice that is financially robust, patient-focused, and personally fulfilling.What You'll Learn in This Episode:How a team of dentists with varied specialties collaborates for comprehensive careWhy dropping insurance contracts can elevate patient relationships and practice visionThe secret behind Dr. Bano's “triangle” approach to personalized patient careBest practices for high-touch communication and efficient patient intakeThe key personality traits to look for when hiring exceptional team membersHow data-driven tools like CallRail enhance marketing and monitor patient callsInsights into choosing the right coaching or marketing agency for your practiceStrategies for maintaining work-life balance as a dental practice ownerThe role of consistent vision and trust in building patient loyaltyActionable steps to becoming a high-performing, fee-for-service dental practiceTune in now to discover how you can create a patient-focused dental practice (and a more balanced life) straight from Dr. Bano's playbook!‍Sponsors:‍CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! https://www.callrail.com/dentalmarketerClick here for a special offer!Guest: Dr. Kris BanoPractice Name: Centreville Family DentistryCheck out Kris's Media:‍Website: https://www.smilecentreville.com/Instagram: https://www.instagram.com/kbdentistry/YouTube: https://www.youtube.com/@ClinicalClimbTikTok: https://www.tiktok.com/@drkrisbano‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍‍

Is your dental schedule leaving you exhausted while STILL not delivering the quality care your patients deserve? In this episode, Ashley Whinery, an experienced practice manager, challenges the high-volume, double-booking mentality so many practices fall into, revealing how a mindful approach to scheduling can elevate both patient satisfaction and practice sustainability.Ashley dives deep into why prioritizing meaningful patient interactions over relentless quantity leads to lasting trust, more referrals, and a healthier workplace. You'll hear her proven strategies for structuring your day: heavy procedures in the morning, easier appointments after lunch, and learn why flexibility for true emergencies is non-negotiable. Ashley also shares the delicate art of pre-screening for ideal patients, setting upfront expectations, and leveraging technology like Dentrix Ascend as a supportive tool for communication and efficiency, making sure tech serves your human connections instead of replacing them.What You'll Learn in This Episode:Why overbooking leads to burnout and costly mistakesHow to structure your schedule for maximum efficiency and lower stressThe importance of balancing appointment types for sustainable productionProven methods for building trust that increases patient referralsHow to use technology to support, not overshadow, patient relationshipsStrategies for pre-screening patients who are the best fit for your practiceTips for setting clear boundaries around fees and payment modelsWays to keep your team communication consistent and on-trackHow to maintain flexibility for emergencies without derailing your dayHit play now to discover how a patient-focused schedule can transform your practice and your peace of mind!‍Sponsors:‍Dentrix Ascend: Smarter System, Smarter Practice: Dentrix Ascend Cloud-Based Dental Software Break free from software hassles and come with us to the cloud. Spend less time managing your practice and more time caring for your patients. Request a free 30 minute or less demo at: http://dentrixascend.com/promo/exploreGuest: Ashley WhineryPractice Name: Lux White Dental GroupCheck out Ashley's Media:‍Website: https://www.luxwhitedental.com/Facebook: https://www.facebook.com/ashley.schaufel‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

Securing the perfect location for your dental practice isn't just about finding space... It's a strategic decision that can make or break your business.In this episode, Michael sits down with Max Burrows from Practice Real Estate Group to unravel the unique challenges dental tenants face on their path to establishing successful practices. Max, whose firm exclusively represents healthcare clients, arms listeners with clear guidance on navigating the sometimes overwhelming process of site selection, contrasting the approaches taken by first-time startup owners and multi-site groups. He reveals actionable insights that empower new practice owners to adopt the data-driven mindset typically reserved for seasoned groups, stressing that investing in an A+ location is non-negotiable, even if it means paying a little more in rent.Max and Michael also dig into the make-or-break details of co-tenancy and why your neighbors matter as much as your square footage. Learn why being adjacent to a grocery store could turn your practice into a local destination or how picking the wrong neighbor can create endless headaches. As the episode wraps, Max shares why engaging a tenant representation broker early is the secret weapon that costs clients nothing, yet can save them from costly pitfalls. He finishes with his hard-won advice on resilience, innovation, and managing the financial curveballs that come your way, making this episode a must-listen for anyone serious about launching their practice.What You'll Learn in This Episode:The essential differences between site selection for startups versus established practice groupsHow to think like a multi-location group when opening your first practiceWhy prime real estate locations are worth the investment for long-term growthThe impact of co-tenancy and what to look for in neighboring businessesStrategic tips to avoid common real estate pitfalls that plague dental startupsThe value of hiring a tenant representation broker (at no extra cost to you)Crucial lease terms that protect you from competitors and costly mistakesMax's proven strategies for managing working capital and unexpected expensesThe importance of consistent effort and creative problem-solving in businessHow to access Practice Real Estate Group's exclusive tools, like their startup cost calculatorReady to uncover the real estate strategies that set successful dental practices apart? Hit play and take your first step toward a smarter, more profitable practice location!‍Sponsors:‍Practice Real Estate Group: healthcare real estate experts with over a century of experience in medical real estate across hundreds of transactions. Visit their site and mention "The Dental Marketer" for a FREE demographic and competition study for your new location! https://practicerealestategroup.com/Guest: Max BurrowsBusiness Name: Practice Real Estate GroupCheck out Max's Media:‍Website: https://practicerealestategroup.com/Max's LinkedIn: https://www.linkedin.com/in/max-burrows-b086351a2/Practice Real Estate Group's LinkedIn: https://www.linkedin.com/company/thepracticecompanies/‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

Imagine carving out a dental practice that puts principles and patient well-being above insurance red tape. That's exactly what Dr. Kristen Self set out to do in New Braunfels, Texas, building her pediatric dental clinic from the ground up (outside the confines of traditional insurance models.) In this episode, Dr. Self opens up about the emotional rollercoaster and practical challenges of staying independent, describing how she crafted a thriving, holistic, and minimally invasive practice tailored to families who value prevention, transparency, and genuine care.Discover the pivotal decisions that shaped the fate of her business, from navigating a licensing hurdle that forced a rebrand to leveraging local storytelling for powerful, trust-building marketing. Dr. Self gets candid about the financial uncertainty and the payoff that comes with running a values-driven clinic, all while developing strong team foundations and a unique patient experience. You will walk away with actionable insights on authentic leadership, transparent communication, and creative marketing that connects deeply with your community!What You'll Learn in This Episode:How to establish a successful out-of-network, holistic dental practiceThe pros and cons of rejecting traditional insurance-based care modelsWays to use local storytelling and authentic content for impactful marketingBuilding and maintaining transparent communication with both patients and staffStrategies for facing business setbacks and staying aligned with your ethicsSystems that support a calm, reliable, and values-based dental environmentThe importance of community connection for patient engagement and loyaltyTools and ideas for effective local advertising and brandingHow adaptability and authenticity drive growth in independent practicesLeadership lessons for nurturing a resilient, dedicated team cultureTune in to uncover how authentic vision and creative strategy could be your next step to success!‍Sponsors:‍Practice Real Estate Group: healthcare real estate experts with over a century of experience in medical real estate across hundreds of transactions. Visit their site and mention "The Dental Marketer" for a FREE demographic and competition study for your new location! practicerealestategroup.comGuest: Dr. Kristen SelfPractice Name: River Smiles DentalCheck out Kristen's Media:‍Website: riversmilesnb.comEmail: kristenkself@gmail.comKristen's Free Downloads: stan.store/DrSelfPractice Instagram: instagram.com/riversmilesnbPractice TikTok: tiktok.com/@riversmilesnbKristen's Instagram: instagram.com/kristenkselfKristen's TikTok: tiktok.com/@kristenkself‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

What if you could reach your biggest practice goals in half the time you planned, without sacrificing your well-being along the way? In this episode, Dr. Justin Baik reveals how he rapidly transformed his vision of dental practice ownership into reality, smashing his five-year plan in just two and a half years. Driven by the weight of student debt, Dr. Baik didn't wait for the "perfect moment." Instead, he seized unique opportunities presented during the COVID-19 pandemic, optimizing financial strategies and decisively launching his practice in a prime retail location outside Chicago.Dr. Baik shares the blueprints behind his accelerated success, from leveraging low-interest rates and student loan refinancing to painstaking demographic research and data-driven site selection. He opens up about the practical sacrifices, the value of focusing on growing income (not just saving) and why prioritizing staff satisfaction and operational efficiency are non-negotiable for long-term success. Through honest reflection, Dr. Baik demonstrates how calculated risks, meticulous planning, and adaptable leadership can not only jumpstart your professional journey but also create space for a healthier work-life balance down the line.What You'll Learn in This Episode:Smart strategies for paying off student loans in record timeHow to leverage economic cycles and low-interest rates for financial growthThe step-by-step process of using data and demographics to select a winning practice locationWhy increasing income outperforms simply cutting expenses for rapid debt payoffTactics to boost staff happiness and retain top talentThe importance of relentless operational improvementNavigating the mental challenges and sacrifices of early practice ownershipCreating robust systems that eventually give you more personal freedomThe mindset shifts needed for sustainable, accelerated growthPractical resources Dr. Baik used to get aheadHit play to discover Dr. Baik's proven path to achieving dental practice success, faster and smarter!‍Sponsors:‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: net32.com/dentalmarketerGuest: Dr. Justin BaikPractice Name: Fox Pediatric DentistryCheck out Justin's Media:‍Website: foxpediatricdentistry.comEmail: justinbaik88@gmail.com‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

Ever felt that awkward moment when it's time to talk dollars and cents with a patient, only to watch their interest in treatment vanish on the way to the front desk? In this episode, we're tackling one of the biggest bottlenecks in dental practice efficiency, "the dreaded financial discussion," and why it's time to get your entire clinical team fluent in handling money conversations.Michael is joined by dental efficiency expert Susan Leckowicz to unpack strategies that empower dental assistants and hygienists to confidently handle treatment costs and scheduling right in the operatory. Susan shares why cross-training staff and implementing standardized financial agreement forms can dramatically cut down on patients changing their minds post-consult, while also making life easier for your team. Hear how direct, early, and clear financial conversations (supported by scripts, flexible payment options, and simple forms) remove uncertainty for patients, build trust, and foster more accepted treatment plans. If you've struggled with lost revenue or team discomfort when discussing finances, this episode is packed with practical, step-by-step solutions!What You'll Learn in This Episode:Why relying solely on a treatment coordinator can hinder case acceptanceStep-by-step tips for cross-training dental assistants and hygienists to discuss financesHow to create and leverage a standardized, auto-populated financial agreement formEffective scripts your team can use for confident financial conversations with patientsHow to seamlessly present payment options like CareCredit and upfront discountsStrategies for building trust and increasing patient commitment to treatment plansWays to reduce patient drop-off between operatory and front deskTraining methods to help your team feel comfortable discussing moneyThe positive impact of streamlined processes on patient experience and productivityHit play now to discover actionable ways to simplify money talks and boost confidence in your treatment plans for your team and your patients!‍Sponsors:‍CallRail: Never miss a call again! Voice Assist answers and qualifies every inbound call 24/7, so you capture every new patient. Try the 14 day free trial for our listeners at: sta.mx/m2wx‍Click the image for a 14 day free trial!Guest: Susan LeckowiczBusiness Name: Dental CoachesCheck out Susan's Media:‍Website: dentalcoaches.comEmail: susan@dentalcoaches.comBook a Call with Susan! calendly.com/susan-dentalcoaches/podcast-fa-form‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

Wondering if now's the right time to modernize your dental workflows? Here's how to decide AND rally your staff behind tech upgrades for the office.Step inside a family-owned prosthodontic office in Lake Geneva, Wisconsin, where Ashley Whinery, the dedicated practice manager, shares her journey of navigating demanding clinical work, an experienced (and older) staff, and a major technology overhaul. From handling intricate dental cases to reversing negative patient experiences, Ashley opens up about the real-life struggles and triumphs of leadership in a small but mighty dental team.This episode delves deep into how compassion, teamwork, and the right tools make all the difference in a high-pressure environment. Ashley reveals the common trap of dentists overextending themselves for patients' sake, risking burnout, and why open lines of communication matter more than ever. She also breaks down the practice's strategic leap from Eaglesoft to Dentrix Ascend, sharing the challenges of upgrading from outdated systems and the smooth, cloud-based features that transformed their daily operations. If you're searching for actionable advice on team dynamics, technology transitions, or simply trying to preserve a positive work culture, this candid conversation is for you!What You'll Learn in This Episode:Actionable strategies for balancing patient care with staff well-beingHow to foster open communication and collaboration in a close-knit dental teamThe warning signs and prevention tactics for burnoutLessons from transitioning to a cloud-based dental practice management systemReal-world workflow improvements after adopting Dentrix AscendOvercoming IT setbacks and resistance to change in your practiceWhy a supportive team is crucial during major operational shiftsHelpful advice for practices tackling big technological or procedural updatesThe value of taking chances and prioritizing family-work balanceTune in now to hear Ashley's firsthand playbook for thriving through change and prioritizing your team's well-being.Listen on your favorite streaming platform here!Sponsors:‍Dentrix Ascend: Smarter System, Smarter Practice: Dentrix Ascend Cloud-Based Dental Software Break free from software hassles and come with us to the cloud. Spend less time managing your practice and more time caring for your patients. Request a free 30 minute or less demo at: dentrixascend.com/promo/exploreGuest: Ashley WhineryPractice Name: Lux White Dental GroupCheck out Ashley's Media:‍Website: luxwhitedental.com‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

Growing a practice (or multiple practices) isn't about working harder; it's about empowering your people to lead with you.In this episode, you'll get an insider's look at how Dr. Ben Liu built SuperKids Pediatric Dentistry into a multi-location success story, all while maintaining a strong focus on patient care and team connection. Dr. Liu shares the mindset shifts and practical systems that helped him step back from micromanaging, empowering his team to deliver standout service and dependable results.Listen as Dr. Liu breaks down the organizational blueprint that keeps his practices running smoothly, revealing how clear communication, dedicated roles, and robust processes made all the difference—especially during challenging times like the COVID-19 pandemic. From strategic marketing and mastering Google reviews to navigating negative feedback with grace, he offers real-world tactics for sustainable growth. Most importantly, he opens up about finding balance, taking calculated risks, and remembering that true success includes quality time with family and a culture of trust at work.What You'll Learn in This Episode:How letting go of perfectionism fuels sustainable business growthPractical steps to delegate daily operations without sacrificing qualityBuilding a team culture where ownership and accountability thriveThe critical roles and systems needed for multi-location successProven marketing tactics—Google reviews, SEO, social media, and moreHow to investigate and resolve negative patient feedback effectivelyTips for polishing your new patient intake process for seamless experiencesPartnering with specialized services to scale your dental practiceWhen (and how) to know you're ready to open a second practiceStrategies for maintaining work-life balance and avoiding burnoutHit play and discover how to build a dental practice that grows on trust, systems, and a little more freedom for yourself.‍Sponsors:‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: net32.com/dentalmarketerGuest: Dr. Ben LiuPractice Name: SuperKids Pediatric DentistryCheck out Ben's Media:‍Website: superkidsdentistry.comLinkedIn: linkedin.com/in/ben-liu-42593583‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

Is acquisition the real shortcut to a modern, profitable dental practice? This episode takes you behind the scenes with Dr. Monil Mehta, owner of Dentistry On The Ponds, as he reveals the daily realities and deliberate choices that have shaped his journey since purchasing his practice in 2022.From his pre-dawn gym sessions to late-night administrative catch-ups, Dr. Mehta opens up about the dedication required to manage every facet of ownership—whether it's upgrading technology, renegotiating vendor contracts, or cultivating a motivated team. He candidly shares why he chose to acquire an established practice rather than start from scratch, and details the strategies that accelerated growth: from system upgrades and marketing investments to integrating new protocols. Dr. Mehta's transparency about the stresses, rewards, and ongoing evolution of practice life offers genuine insight for any aspiring dental practice owner.What You'll Learn in This Episode:The critical factors Dr. Mehta weighed when choosing between starting a practice and an acquisitionHow a structured daily routine keeps energy high and priorities clearTactical improvements: technology upgrades and efficient front office systemsSmart approaches to renegotiating contracts and controlling overhead costsPractical strategies for integrating new marketing and team processesLessons learned from navigating staff transitions and rapid changesTips on balancing demanding business growth with personal and family timeCandid advice for future dental owners eyeing acquisitionPress play for an unfiltered look at what it really means to own, modernize, and grow a dental practice from day one.‍Sponsors:‍CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! callrail.com/dentalmarketerClick here for a special offer!Guest: Dr. Monil MehtaPractice Name: Dentistry On The PondsCheck out Monil's Media:‍Website: dentistryontheponds.comFacebook: facebook.com/ChanhassenDDSInstagram: instagram.com/dentistryontheponds‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

What if you could build a 200+ patient waitlist without a single ad before seeing your first patient?In this episode, Michael sits down with Dr. Joanna Gamble, founder of Wildberry Pediatric Dentistry, to uncover the remarkable path from food truck dreams to owning one of Wake Forest's most eagerly anticipated dental offices. Joanna shares how grassroots marketing, hands-on community involvement, and strategic social media helped her spark local excitement (long before her chairs were even in place.)Joanna opens up about the realities behind her success, tackling the obstacles of launching a new practice, from leaky pipes to the tough balance between managing a team and providing great care. You'll hear Joanna's honest take on designing her practice for families, her passionate belief in connecting intentionally with her community, and the hands-on hiring approach she refined alongside her HR-savvy husband. Her story is a playbook for anyone looking to break the mold, blending heartfelt connection, operational smarts, and a relentless dedication to her patients.What You'll Learn in This Episode:How grassroots marketing can drive patient demand before opening day.Joanna's favorite ways to authentically engage local families and kids.Step-by-step tactics for getting noticed at community events and farmers' markets.The real-world challenges and rewards of starting a new dental practice.Joanna's best advice for organizing workflows and reducing stress as an owner.Why personality and values matter more than technical skills in hiring.Creative ways to use social media to build trust and excitement locally.Tips for balancing practice growth with a fulfilling family life.How to develop systems that keep teams aligned and informed.Hit play now to discover how authentic connections and creative tactics can turn your startup practice dreams into reality, right in your own backyard!‍Sponsors:‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: net32.com/dentalmarketerGuest: Dr. Joanna GamblePractice Name: Wildberry Pediatric DentistryCheck out Joanna's Media:‍Website: wakeforestpediatricdentist.comEmail: drgamble@wildberrypeds.comPhone: 703-835-5905‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

What's it really like to lead a practice where every decision is rooted in doing the right thing for your patients AND your team, even when it's hard?In this episode, Dr. Lance McGavin takes us on his extraordinary journey from military dentistry to opening White Palm Dental in the heart of Florida's rapidly expanding Space Coast. Dr. McGavin reveals how his early experiences in the military shaped his patient-first philosophy and inspired a practice that feels uniquely personal in a sea of corporate clinics. He candidly shares the creative process behind naming and branding his office, a heartfelt collaboration with his wife to ensure the practice truly represented both the Florida spirit and their family's values.Dr. McGavin dives deep into the realities of launching a private dental practice in a competitive market, discussing the roadblocks that threatened his timeline and how unforeseen delays became golden opportunities for growth. You'll hear inside stories of filling every role in his office (from front desk management to the nuances of social media) and the unwavering leadership principles that keep his team united and motivated. Listen as Dr. McGavin opens up about setbacks, successes, and what it really takes to serve a diverse community with integrity, empathy, and excellence.What You'll Learn in This Episode:How military values shape patient-first care in private dentistry.The creative process of developing a brand that stands out locally.Distinguishing a solo practice in a corporate-dominated market.Dr. McGavin's real-world strategies for team-building and leadership.Lessons learned from overcoming construction delays and startup hiccups.The importance of mastering every role in a small business.Ways to use social media to attract new patients and build trust.How to create a positive, no-drama work environment.The value of adaptability and hands-on management in private practice.Everyday business lessons that translate from the military to dentistry.Tune in now to discover the real-life challenges and rewards of building a integrity-driven dental practice from scratch!‍Sponsors:‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: net32.com/dentalmarketerGuest: Dr. Lance McGavinPractice Name: White Palm DentalCheck out Lance's Media:‍Website: whitepalmdental.comInstagram: instagram.com/whitepalmdental‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

Change is never easy, but every bold decision shapes the story of your entrepreneurial journey—just ask Dr. Jessica Pushee, who returns to share the honest highs and lows of her first year running a dental practice in Foxboro, Massachusetts. From the start, Dr. Pushee made gutsy moves, including staying out of network with a major insurance company, Delta Dental. She pulls back the curtain on how these choices have both tested her resolve and ultimately benefited her business, underscoring the delicate art of balancing uncompromising care with savvy operations.In this candid interview, Dr. Pushee opens up about her transformation from a hands-on micromanager to an empowering leader committed to supporting her team. She recounts pivotal learning moments, like the fallout from missed consent forms, that sparked essential changes in her workflow and culture. You'll also hear her best and worst ideas for patient acquisition, from the surprisingly powerful impact of cozy office details to the hard lessons learned from ineffective advertising spends. Dr. Pushee's reflections culminate in her top advice for practice owners: focus less on obsessing over numbers and more on nurturing your team, because happy staff means happier patients (and sustainable growth.)What You'll Learn in This Episode:The real effects of opting out of insurance networks on a new dental practiceHow owning mistakes can lead to better systems and a stronger team cultureStrategies for delegating effectively and letting your staff grow from experiencePractical tips for creating a welcoming environment that delights patientsWhich marketing experiments failed and what consistently drives new referralsWhy investing in your team's needs pays off in patient satisfaction and retentionThe benefits of shifting from financial obsession to purposeful leadershipHit play now to discover Dr. Pushee's hard-won wisdom on building a practice (and a culture) that truly lasts.‍Sponsors:‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: net32.com/dentalmarketerGuest: Dr. Jessica PusheePractice Name: Charm DentalCheck out Jessica's Media:‍Website: dentistinfoxboro.comInstagram: instagram.com/charmdentalmaFacebook: facebook.com/profile.php?id=61560009046083‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

Still relying on “How did you hear about us?” as your only source of patient insights? It's time for a smarter way to track!In this episode, we dive deep into the world of marketing with Amanda Kepshire, a senior vertical marketing manager at CallRail, who reveals how industry-specific insights can revolutionize the dental marketing game.Amanda breaks down why understanding the unique challenges of dental marketing (like accurately tracking patient sources and enhancing patient experiences) matters more than ever in today's competitive landscape. She explains the pitfalls of outdated manual tracking methods and uncovers how advanced tools, including call and form tracking, unlock the full patient journey. From smarter budget allocation to training front-desk teams and adapting to a rapidly evolving industry, Amanda offers practical strategies for practices to leverage technology, like CallRail's premium features and AI-driven insights, for superior marketing results and lasting patient loyalty. The discussion wraps up with Amanda's personal tips on what patients truly value and her expert advice on embracing compliance and data ownership during industry shifts.What You'll Learn in This Episode:The fundamentals of tracking and why it's essential in healthcareCommon tracking mistakes that lead to lost opportunities and missed insightsHow automated tools can pinpoint exactly how new patients find your practiceWays to use call and form tracking data to refine your messaging and marketing spendThe power of transcription analysis and AI tools to train staff and improve consistencyAmanda's personal checklist for choosing a providerHow to build trust and retention by understanding the full patient journeyStrategies to stay ahead of privacy regulations and technology changesWhy owning your marketing data is critical for HIPAA complianceActionable steps to start upgrading your marketing (no overwhelming tech required)Let's unlock smarter dental marketing today! tune in now and empower your practice with the strategies that set leaders apart.‍Sponsors:‍CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! callrail.com/dentalmarketerClick here for a special offer!Guest: Amanda KepshireBusiness Name: CallRailCheck out Amanda's Media:‍Website: callrail.com/dentalmarketer‍LinkedIn: linkedin.com/in/amandakepshireCallRail LinkedIn: linkedin.com/company/callrail‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

Want to stand out in a crowded dental landscape? It might all come down to when you start learning.In today's episode, Dr. Chad Johnson opens up about the bold decisions and defining moments that set his dental career apart from day one. With an unwavering commitment to learning, Chad jumped straight into post-grad education, quickly making his mark by adopting advanced procedures like dental implants and mastering specialized technologies. He also reveals the entrepreneurial leap of opening his own practice immediately after dental school (a risk that paid off thanks to both market conditions and his vision for what dentistry could be.)Chad offers us a behind-the-scenes look at how he's integrated cutting-edge tools and management systems, such as same-day crowns, laser dentistry, and the Entrepreneurial Operating System (EOS) he follows from the book "Traction." Beyond clinical skills, he dives into practical lessons on marketing, organizational health, and balancing personal ambitions with the demands of running a busy dental practice. Chad's story underscores the value of continuous learning, bold action, and intentional leadership at every stage of your career.What You'll Learn in This Episode:The power of pursuing continuing education immediately after graduation.What it takes to start a dental practice right out of school.Strategies for adopting new dental technologies and advanced services.How implementing the Entrepreneurial Operating System (EOS) transforms team culture and efficiency.The value of setting a clear vision and actionable goals for your practice.Insider tips on work-life balance for high-achieving dentists.Effective approaches for in-house marketing and measuring return on investment.Hit play now to discover the unique strategies that Dr. Chad Johnson has applied during his journey through dentistry!‍Sponsors:‍CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! callrail.com/dentalmarketerClick here for a special offer!Guest: Dr. Chad JohnsonPractice Name: Veranda DentistryCheck out Chad's Media:‍Website: verandadentistry.comChad's Podcast "Every Day Practices Dental Podcast": productivedentist.com/podcasts/everyday-practices-dental-podcastEOS: eosworldwide.comEmail: ChadDDS@gmail.comLinkedIn: linkedin.com/in/drchadjohnsonYouTube: youtube.com/c/VerandaDentistryFacebook: facebook.com/VerandaDentistryInstagram: instagram.com/verandadentistry‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

What if the secret to filling your practice with loyal patients isn't online; it's waiting right in your neighborhood? In today's episode, Michael sits down with Dr. Kapil Kella of Lakeshore Dental Studio to uncover the often-overlooked art of ground marketing. Dr. Kella takes us behind the scenes of his thriving practice's journey, sharing the step-by-step tactics that transformed casual community encounters into enduring relationships and business growth. From manning booths at bustling local gyms to connecting with neighbors at street festivals, Dr. Kella reveals how genuine face-to-face connections can outshine even the shiniest digital ads.But this episode isn't just about attracting new patients, it's about building authentic community roots and staying innovative in a competitive market. Alongside stories of street-level marketing wins, Dr. Kella introduces his latest project, Kaila, an AI tool poised to revolutionize dental note-taking. He also opens up about balancing professional drive with family life, sharing the role that supportive groups like Next Level Fathers play in his success. Whether you're launching a new practice or seeking a fresh approach to marketing, Dr. Kella's wisdom will inspire you to step outside your comfort zone and into your community.What You'll Learn in This Episode:Step-by-step ground marketing tactics for dental practices.How to choose and train the right team members for community events.Real-world examples of promotions that brought in new patients.Ways to connect with local gyms, festivals, and neighborhood businesses.Tips for building authentic relationships within your local community.The benefits and practicalities of ground marketing versus digital advertising.Strategies for maintaining work-life balance as a business owner.Actionable advice for new practices getting started with ground marketing.Tune in now to unlock powerful, proven strategies you can use to grow your practice, one handshake at a time!‍‍Learn More About the Ground Marketing Course Here:Website: thedentalmarketer.lpages.co/the-ground-marketing-course-open-enrollment‍Guest: Dr. Kapil KellaPractice Name: Lakeshore Dental StudioCheck out Kapil's Media:‍Website: lakeshoredentalstudio.comDr. Kella's AI Note-Taker "Kaila": hellokaila.comEmail: drkella@lakeshoredentalstudio.comDr. Richard Low's Instagram: instagram.com/dr.richard.low‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

If you've ever felt the weight of ambition pull you away from personal fulfillment, this episode is your honest roadmap back to balance! Dr. Simone Ellis opens up about her early years as a practice owner: navigating the pressures of rapid growth, leadership, and the unspoken toll of relentless hustle.In this conversation, Dr. Ellis reveals how she recognized warning signs of burnout, the emotional and physical challenges of leading through turbulent times like the pandemic, and why she ultimately sold her thriving practice. She shares the leadership strategies and team systems that now drive her consulting work, all rooted in one philosophy: sustainable success starts with aligning business growth to personal values. Dr. Ellis empowers us to adopt self-awareness, set healthy boundaries, and foster cultures where dental teams (and their leaders) truly flourish.What You'll Learn in This Episode:The real story behind rapid practice growth and its personal costs.How to spot and address burnout as a dentist.Why self-awareness and core values matter for sustainable success.The art of setting boundaries to protect both personal and professional well-being.Proven team motivation techniques inspired by top companies.How honest leadership and structured meetings can transform workplace culture.Concrete strategies Dr. Ellis uses to support and inspire her team.The benefits and intricacies of selling a high-performing dental practice.Key insights for pivoting from ownership to consulting.Practical advice for cultivating a resilient, growth-driven mindset.Tune in now to hear Dr. Ellis' unfiltered insights and discover how to redefine success as a dentist on your own terms!‍Sponsors:‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: net32.com/dentalmarketerGuest: Dr. Simone EllisBusiness Name: Dr. Simone EllisCheck out Simone's Media:‍Website: drsimoneellis.comInstagram: instagram.com/drsimoneellisEmail: drsimoneellis@gmail.com‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

What happens when a dentist swaps the race for patient volume for a practice built on quality care and real satisfaction?In this episode, Dr. Ahad Ahmed unveils his unique approach to running a general dental practice: from launching his first office in 2023 to opening a second, all while navigating the hidden challenges of patient volume and administrative overload. Sharing his story, Dr. Ahmed explores why clear communication and value-driven partnerships have been key to his business growth, and how collaborating with a younger dentist has shaped his leadership style. He shows how he outsources crucial administrative tasks, freeing up his team for what truly matters: providing excellent patient care.But the journey hasn't been without tough lessons. Dr. Ahmed explains how a shift in priorities, from high turnover to quality care and workplace satisfaction, propelled him to drop low-paying insurance plans and refine his hiring process. He opens up about the pitfalls of hiring based on convenience over compatibility and dives into how adopting technology has streamlined operations and reduced costs. As the conversation wraps up, Dr. Ahmed offers actionable advice for fellow dentists: embrace change, learn from mistakes, and focus on building a practice that aligns with your personal values.What You'll Learn in This Episode:The critical roles of partnership and clear communication in practice growthStrategies for managing high patient volumes without burning out your teamWhy and how to outsource administrative tasks like billing and insuranceThe benefits and challenges of dropping low-paying insurance plansThe importance of hiring for personality fit and capabilityLessons learned from past hiring mistakes and improving team retentionHow leveraging technology can lower overhead and improve servicesShifting your business mindset from patient volume to quality careBalancing work-life demands in a rapidly growing practiceListen today to hear Dr. Ahmed's journey from high-volume to high-value!‍Sponsors:‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: net32.com/dentalmarketerGuest: Dr. Ahad AhmedPractice Name: Easy Breezy DentalCheck out Ahad's Media:‍Website: easybreezydental.comEmail: info@easybreezydental.com‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

Every dental practice claims to put patients first, but what does it mean to build a business where every interaction truly feels like family? In this episode, Michael sits down with Tom Gonzalez, Business Facilitator at Ohana Dental Implant Centers, to reveal how a behind-the-scenes leader can shape both daily operations and the very culture of patient care. Drawing on his unique role, Tom illuminates how his COO-style guidance aligns marketing, patient experience, and operational strategy to create seamless, standout care for every patient who walks through their doors.Tom shares how Ohana's mission goes far beyond technical excellence by weaving personalized attention into every step of the patient journey. Through heartfelt stories (like the patient who drove hours seeking an expert revision), Tom illustrates how empathy, curiosity, and team empowerment drive not only patient satisfaction but also long-term success. Tune in as the conversation uncovers the nuts and bolts behind Ohana's methods, the technology and training that keep their standards high, and the leadership philosophies that truly make their practice feel like Ohana (Hawaiian for "family") in every sense.What You'll Learn in This Episode:The real role of a business facilitator in a modern dental practiceHow Ohana Dental ensures consistently exceptional patient experiences across locationsWhy patient stories shape both practice reputation and internal cultureSecrets to addressing failed implants with expertise and empathyTools and metrics that drive operational excellence, including CallRailBalancing automation with a personal, human touch in patient interactionsStrategies for training staff in empathy-driven careLessons on empowering teams versus micro-managingThe importance of curiosity in building personalized patient relationshipsThe long-term vision of fostering a true family spirit within dentistryPress play to discover how Ohana Dental turns everyday care into extraordinary patient experiences!‍Sponsors:‍CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! callrail.com/dentalmarketerClick here for a special offer!Guest: Tom GonzalezPractice Name: Ohana Dental Implant CentersCheck out Tom's Media:‍Website: ohanadentalimplants.com‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

Are you trapped in the daily grind, or are you steering your practice towards real growth?In this episode, we explore the heart and mind of dental practice success with Lisa Grogan, a respected dental coach whose journey began by chance and evolved into a passion for transforming practices.Lisa pulls back the curtain on what it takes to elevate a dental practice beyond clinical excellence. She shows why dentists must step up as business leaders, not just healthcare providers, and how this shift influences everything from patient trust to practice profitability. Through relatable stories and practical strategies, Lisa reveals how communication, mindset coaching, and patient-centered visuals can dramatically increase treatment acceptance. She confronts common stumbling blocks like confusion around pricing, wavering confidence, and limiting beliefs, while spotlighting the use of social media and influencers to attract ideal patients. Above all, Lisa encourages dentists to embrace storytelling and holistic management as essential tools for sustainable growth.What You'll Learn in This Episode:The biggest mindset shifts that help dentists move from clinician to business ownerHow to use effective patient communication to build trust and boost treatment acceptancePractical ways to increase transparency and confidence when discussing pricingStrategies for leveraging social media and local influencers to grow your patient baseThe role of visual tools and storytelling in educating patientsHow belief systems can limit or expand your practice growth (and what to do about it)Step-by-step tactics for implementing mindset coaching in your practiceWhy working on your business matters as much as working in itThe power of holistic practice management for long-term successDiscover how simple shifts that can make the difference in your dental practice! Press play and start leading your business forward!‍Sponsors:‍CareStack: Modern, Secure, Cloud-Based Dental Software for Growing Your Practice! With state-of-the-art features including Online Appointments, Integrated Payments, Text Reminders and more. Click the link here for a special offer: thedentalmarketer.lpages.co/carestackGuest: Lisa GroganBusiness Name: Lisa Grogan Dental CoachingCheck out Lisa's Media:‍Website: lisagrogandentalcoach.comInstagram: instagram.com/lisagrogan_dentalcoachEmail: hello@lisagrogancoaching.comLisa's Social Media Course: lisagrogancoaching.mvsite.app/products/courses/view/1179602/?action=signupLisa's Smile Assessment Form: lisagrogandentalcoach.com/online-dental-coaching-resourcesLisa's Social Media Masterclass Video: youtu.be/bDbZJHzilfw‍Want the Reception Call Conversion Kit from this episode? Find it here! thedentalmarketer.lpages.co/reception-call-conversion-kit‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

Many infants and toddlers struggle with feeding, sleep, or jaw development, and your practice could offer the help they need!In this episode, Michael sits down with Joy Lantz, an expert in myofunctional therapy and pediatric oral health, to reveal how early dental care can unlock happier, healthier outcomes for children long before their first permanent tooth appears.Joy shares her groundbreaking approach to identifying issues like tongue ties and low oral muscle tone that often slip past traditional dental and medical screenings. By drawing on her experience as both a clinician and a mom, Joy explains why early screening, multidisciplinary teamwork, and building strong referral networks are critical for supporting whole-child health. You'll walk away with practical strategies to implement this, including team training, building family trust, and overcoming insurance or cultural barriers, all aimed at creating a future where every child receives the collaborative care they deserve.What You'll Learn in This Episode:Signs that oral issues in babies and toddlers frequently go unnoticedHow early screening can catch hidden problems like tongue tiesThe crucial role of multidisciplinary referral networks (lactation, chiropractic, etc.)Practical tips for dental teams to support families with infants and toddlersStrategies for pediatric dental practices to manage insurance and outreach challengesWhy a holistic, collaborative approach leads to better outcomes for young patientsInsights from Joy's personal journey as a mother navigating these challengesWhat the ideal, family-centered oral health practice looks like in actionTune in now to discover how rethinking early dental care could transform lifelong health for children and peace of mind for families!‍The Pediatric Dental Marketing Course is open for enrollment!This comprehensive course, developed by Minal Sampat and myself, is tailored specifically for pediatric practice owners and their teams. It is designed to turn your pain points into stepping stones for success and to help you become the trusted dental home for countless children in your community. Head over to our site to enroll now! pediatricdentalmarketingcourse.comGuest: Joy LantzBusiness Name: Joy LantzCheck out Joy's Media:‍Website: joylantz.comJoy's free study club: joylantz.com/dentalinnovationsstudyclubJoy's Courses: joylantz.com/classesJoy's Practice: oralfunctions.comFacebook: facebook.com/JoyLantzProInstagram: instagram.com/joylantzproLinkedIn: linkedin.com/in/joylantzrdhYouTube: youtube.com/@joylantz‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!‍

From hiring hundreds of top performers to opening 17 practice sites, here's how one dental leader maintains cohesion, culture, and continuous growth.Today we have Evelyn Lahiji, a veteran consultant and manager behind a pediatric orthopedic dental empire with 17 carefully-positioned offices around Los Angeles. Evelyn pulls back the curtain on the systems, strategies, and mindsets that fueled her team's explosive growth—sharing candid stories, practical tactics, and the exact formulas that keep their practice ahead in patient care and profitability.You'll discover how localized expansion, dynamic staff engagement, and a laser focus on operational excellence create a ripple effect from happier employees to loyal patients and impressive margins. Evelyn breaks down her approach to hiring, marketing, and adopting cutting-edge AI technologies for both clinical and business efficiency. Whether you're looking to open your first additional location or searching for ways to maximize efficiency, Evelyn's insights on goal-setting, accountability, and embracing innovation are sure to spark new ideas for your own practice.What You'll Learn in This Episode:The strategic advantages of expanding within compact geographic regionsEvelyn's proven formula for recruiting and retaining enthusiastic, high-performing staffHow localizing staff assignments boosts morale and operational flexibilityThe role of AI in improving patient careFinancial benchmarks: aiming to break even within a year of opening a new siteKey daily metrics to monitor for maximizing productivity and profitHow to craft marketing strategies that attract and retain ideal patientsDesigning incentive and accountability structures that motivate your teamEffective delegation and management roles for seamless multi-location operationsPress play to uncover Evelyn's expert roadmap for building, scaling, and optimizing a multi-location dental practice!‍Sponsors:‍CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! callrail.com/dentalmarketerClick here for a special offer!Guest: Evelyn LahijiPractice Name: Children's Dental FunZoneCheck out Evelyn's Media:‍Website: childrensdentalfunzone.comEmail: evelyn@cdfzone.comLinkedIn: linkedin.com/in/evelyn-lahiji-3566b6219‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

If building your own dental startup sounds overwhelming and expensive, here's a real-world look behind the curtain on tough decisions and smart spending as a practice owner!In this episode, Dr. Katie Mathis shares her rollercoaster journey from ambitious associate to proud owner of Prairie Creek Dental, revealing what it really takes to bring a single-doctor practice to life in Cedar Rapids, Iowa. You'll get a front-row seat to the pivotal decisions that shaped her path, from navigating complex construction logistics to choosing between an acquisition or a startup, all while forging a practice that truly reflects her standards and values.Michael and Dr. Mathis delve into the daily realities of starting fresh—the anxieties of big loans, the strategic art of hiring, and the delicate balance of marketing to and caring for patients in a competitive landscape. Dr. Mathis opens up about practical systems she's put in place, the vital role of a supportive community, and the power of smart financial planning (hint: don't forget that dental-specific accountant!). Her real-world tips and candid anecdotes make this a must-listen episode for any dentists dreaming of practice ownership or looking to fine-tune their current practice.What You'll Learn in This Episode:When to choose a startup over acquiring an existing dental practiceEssential first steps for building your own dental startupKey factors that influenced Dr. Mathis's decision to launch in Cedar RapidsHow to hire and build a reliable practice team from day oneThe real challenges and rewards of taking on significant debtEffective marketing tactics for new dental practices in small communitiesPractical ways to manage patient expectations and treatment plansThe importance of a dental-specific accountant and strong financial systemsAdvice for maintaining an emergency fund and preparing for unexpected costsReal-life lessons learned and actionable advice from Dr. Mathis's journeyHit play to uncover the behind-the-scenes realities and practical strategies of building your own successful dental practice!‍Sponsors: DocSites: Do you need a new website or marketing agency with no long-term contracts? Visit DocSites' website here and be sure to mention The Dental Marketer for $500 off! docsites.com‍Guest: Dr. Katie MathisPractice Name: Prairie Creek DentalCheck out Katie's Media:‍Website: pcdiowa.comEmail: katiearpdds@gmail.com‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!