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Episode 71. In this episode of the Lifetime at Work podcast, host Greg Martin interviews Adam DeMartino, co-founder of the once very hot venture capital backed mushroom startup called Smallhold.DeMartino shares his entrepreneurial journey to get him to starting Smallhold, from discovering his love for early stage business, to the highs of raising significant venture capital and facing the challenges that led to the company's bankruptcy and restructuring. They discuss the intricacies of mushroom farming, the impact of venture capital, and the values that drive DeMartino's work. This candid conversation offers insights and lessons for current and aspiring entrepreneurs as they question what it means to be successful and to fail.00:00 Introduction to the Podcast00:17 Meet Adam DiMartino00:19 The Rise and Fall of Smallhold01:34 Adam's Journey Before Smallhold06:07 The Birth of Smallhold06:16 Adam's Motorcycle Adventure10:44 Entrepreneurial Spirit and Family Influence12:56 Building the Mushroom Business15:13 Scaling Up and Seeking Investment26:25 Expanding to the Texas Market26:49 Pandemic Accelerates Growth27:08 Mushroom Kits: A Pandemic Success29:06 Building Farms in Texas and New York29:31 Facing Bankruptcy and Reorganization32:42 Lessons from the Journey38:09 The Importance of Fungi43:24 Advice for Young Entrepreneurs47:42 The Power of Mushrooms49:04 Conclusion and Final Thoughts
I'm joined by Andrew Carter, one of the co-founders of Smallhold, a beloved mushroom farm that is feeding people across America. Andrew's agriculture journey started in vertical farming and eventually transitioned into growing mushrooms and a mission to feed the world with fungi. We discuss Smallhold's evolution from a modest start up in a basement to locations around the country, the mushroom grow cycle, why mushroom farming is so important, and what he loves most about the growing mushroom community. I appreciate Andrew for his extensive knowledge on mushrooms, despite not considering himself a mycologist. Andrew shares valuable insights about various types of mushrooms and how they can teach us a lot on both personal and environmental levels. With the help of technology, mushrooms can now thrive in new spaces. Andrew's mission with Smallhold involves encouraging people to consume more locally-sourced mushrooms and to explore and experiment with them. It is perfectly fine to cultivate mushrooms for food without having a complete understanding of them. The fact that there is still much to discover about mushrooms is what makes them so fascinating. Listen to the episode on Apple Podcasts, Spotify, or on your favorite podcast platform. Topics Covered: The mushroom revolution How Andrew got started with Smallhold and the company's mission Why Andrew and his co-founder Adam started growing mushrooms out of a shipping container The role of technology in mushroom farming The collective obsession with mushrooms and their many benefits Why mushrooms vary in color and size batch by batch and how this can be challenging to keep consistent Interesting experiences with mushrooms and misconceptions about fungi Why people should eat more mushrooms Resources Mentioned: Derek Sarno's mushroom steak Telluride Mushroom Festival Guest Info: Learn more about Smallhold: smallhold.com Follow Smallhold on Instagram Follow Andrew on Instagram Follow Me: Follow me on Instagram: @tonyapapanikolove Follow Rainbo on Instagram: @rainbomushrooms Shop Rainbo: rainbo.com
This episode features a conversation between Phil Dillard, Founder of Thruline Networks, and Henry Gordon-Smith, Founder and CEO at Agritecture, the world's leading urban agriculture blog, consultancy, and now farm planning Software as a Service. With over 11 years of experience in the field, Henry is a trusted advisor to corporations, investors, and new farmers on vertical farming feasibility, design, marketing, and due diligence. He is also a strategic advisor to several AgTech startups, including Smallhold, and Foodshed.io, and a board member of Indoor Ag-Con, EFUA, and previously Teens for Food Justice. Henry holds an MSc in Sustainability Management from Columbia University, a BA in Political Science from the University of British Columbia, and coursework in Food Security and Urban Agriculture from Ryerson University.In this episode, Henry talks about all things vertical farming, the inevitable hybridization of agriculture, and the founding stories of his company, Agritecture.Key Quote“I think most people simply have just been disconnected. As we've urbanized our society, we've been able to do that because of this greed revolution which has allowed us to centralize agriculture and lands far, far away. And the sophisticated supply chain that lets it bring us to anywhere we want in the world. Many of us can eat something from anywhere in the world. That system has led to us and both been part of us moving to cities and becoming more urbanized. And so, food and cities, agriculture and cities became separated when before that they were actually more integrated. Long story short, people don't have that connection to agriculture anymore.” - Henry Gordon SmithEpisode Timestamps(01:50) Henry's background(11:28) Agritecture's mission(25:34) The hybridization of agriculture(28:42) Vertical farming(42:33) Quick hit questions(45:34) Final thoughtsLinksHenry's LinkedInAgritecture WebsitePhil's LinkedInThruline Networks
Smallhold is on a mission to dramatically shorten the distance between you and fresh, gourmet mushrooms. Their growing network of organic farms is upending the traditional farming model with patented technology and a sophisticated supply chain, dramatically increasing access to freshly harvested mushrooms. You can find Smallhold in places like Whole Foods, Central Market, FreshDirect, farmers markets, and more. You can watch their mushrooms grow in tech-enabled minifarms inside restaurants, grocery stores, and nonprofits, or even on your own kitchen counter with one of our home grow kits, available at smallhold.com. If you haven't yet had the chance, make sure to register for our 2024 Real Leaders Impact Awards. Our Impact Award winners gain access to a values aligned community, credibility through Real Leaders, and access to our network of Impact capital sources. Reserve your entry free of charge before applications open using the link below! bit.ly/3Ktajcf Also, check out Outsource Access for all of your Virtual Staffing Needs. At an affordable rate you can outsource the work you need to get done at an extremely affordable rate. You can find more info about them here using this link. https://outsourceaccess.com/
The future of food is fungi—at least if you ask Adam DeMartino and Andrew Carter, the cofounders of Smallhold. The new-school farming company grows delicate maitake, spongy lion's mane, blue oysters, and more of our favorite mushrooms in patented aquarium-like tanks and mega farms across the country. They're a favorite of buzzy chefs and major grocery chains alike, so today we're going deep on this mushroom moment and how they're forecasting the future of fungi. Also on the show, we catch up with Abby Endler, the host of the great new podcast, Criminal Types. In each episode Abby digs into the real-world cases, research, and obsessions that keep your favorite crime writers up at night. Check out her episode with John Grisham! We also talk about Anthony Bourdain's underrated crime fiction career.NYC! Come out to a live taping of the show with special guests Eric Kim and Ali Slagle. May 25 at Rizzoli Bookstore in Manhattan. 6pm. Tickets are free.MORE FROM SMALLHOLD:The Mushrooms Will Survive Us [New York Times)]Mushroom Boom Leads Brooklyn Grower to Plant Its Organic Farms in the West [Forbes]How We Grow Happy Mushrooms [Smallhold]Anthony Bourdain's Literary Legacy in 13 Books [Eater]
Today's guest is Scott Norton, co-founder of Sir Kensington's. Scott is a consumer growth investor and backs early and growth stage consumer businesses across both physical products and digital services. He has invested in over 15 early and growth stage consumer companies, serving on the boards of MUDWTR, Smallhold, and Firstleaf and investing in brands like Hero Cosmetics and Omsom whose founders we've had on the podcast previously. Previously, Scott served as CEO, CMO, and co-founder of Sir Kensington's, best known for making condiments with character. At Sir Kensington's, he helped raise over $20M from investors and guided it to a successful exit to Unilever in 2017. After the business tripled in sales post-acquisition he transitioned to an advisory role for the company at the end of 2020. In this episode we discuss: What great brand storytellers do differently How Scott started Sir Kensington's The key differences between food & beauty startups % margins CPG brands should target Product margin vs. gross margin vs. contribution margin What Scott looks for as an investor How food brands can get into grocery stores What founders need to know about boards of directors And more For more information: Scott's Twitter
Andrew Carter did not grow up dreaming of being a mushroom farmer ...although you might not guess that when you speak with the dynamic and creative Co-Founder and CEO of Smallhold. “Smallhold wants people to eat more mushrooms. We are mainly just trying to get mushrooms on people's plates in any sort of way possible. We want them to be grown locally, so they're fresh and enjoyable.” Smallhold, Carter and the Smallhold team is upending the food industry by growing their mushrooms in Michelin-star rated restaurants, grocery stores, and through their network of onsite and macro farms. Smallhold is inverting the way food is traditionally grown and distributed. Today, 68% of all mushrooms consumed in the United States come from a single town in Pennsylvania called Kenneth Square. 400 million pounds worth of mushrooms per year, to be exact. Carter and the Smallhold team are changing that. I hope you enjoy this very fun conversation. I know I did! In fact my Smallhold Blue Oyster mushroom kit is fruiting as I post this video.https://www.Smallhold.com
Host Olivia Aldridge visits the Buda farm of mushroom company Smallhold, which aims to innovate the grocery store produce aisle through fungi. Plus, Community Impact reporter Katy McAfee discusses progress in Austin's Innovation District. The Austin Breakdown is a production of Community Impact. This episode was produced by Olivia Aldridge with assistance from Morgan O'Neal and editing by Marie Leonard. Weather and allergy reports are sourced from www.weather.com and AccuWeather. ***PATRON PROGRAM SIGN-UP: www.communityimpact.com/patron
In Episode #124, we deconstruct Andrew Carter's peak performance playbook—from their favorite book to the tiny habit that's had the biggest impact on their life. Andrew is the Co-Founder & CEO of Smallhold. We cover eliminating the ego, building around community, and creating lasting relationships. “Build around community. You want to focus on the people around you, and the people that you're servicing, however you're servicing them.” – Andrew Carter EPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED) https://www.danielscrivner.com/notes/andrew-carter-playbook/ FULL TEXT TRANSCRIPT https://www.danielscrivner.com/notes/andrew-carter-playbook-transcript/ CHAPTERS In this episode, we deconstruct Andrew Carter's peak performance playbook—from their favorite book to the tiny habit that's had the biggest impact on their life. In it we cover: 00:00:00 – Introduction 00:03:17 – On being fascinated by his child 00:04:16 – The importance of eliminating your ego 00:04:55 – Building around community 00:05:35 – Life lessons from eco machines 00:08:20 – Entangled life and self-help books 00:10:15 – The benefits of letting people finish their thoughts 00:11:30 – Build lasting relationships with people ABOUT ANDREW CARTER Andrew Carter is co-founder and CEO of Smallhold, which is upending the food industry by growing mushrooms in Michelin-star rated restaurants and grocery stores, and through their network of on-site and macro farms. Today, 68% of all mushrooms consumed in the United States come from a single town in Pennsylvania called Kennett Square. That's 400 million pounds worth of mushrooms per year, which means that most mushrooms are transported across a vast distribution network to reach stores all around the United States. Smallhold knew there was a better way, so they spent years creating a proprietary set of technologies that could allow them to grow mushrooms in an incredibly small footprint, in their on-site farms are about the size of a small standing cabinet. Smallhold is an incredible example of what the future of food looks like, and they're just getting started. In this episode, Andrew shares why everyone should watch the mushroom-focused Netflix documentary, Fantastic Fungi, his advice for building an incredible company culture, and the advice he'd give himself if he could go back to the start of his career.
Listen to one of our favorite moments from tomorrow's 20 Minute Playbook episode featuring Andrew Carter of Smallhold. In it, Andrew Carter shares his favorite books, tools, habits, and more. Learn more about your ad choices. Visit megaphone.fm/adchoices
Andrew Carter, CEO of Smallhold, a company that specializes in growing specialty mushrooms, joins us today to talk about the environment, the benefits of consuming mushrooms, and his company's mission.
In Episode #122, we explore growing the world's best mushrooms in high-tech mini-farms. We're joined by Andrew Carter, Smallhold's Co-Founder & CEO. We cover the science and complexities of mushrooms, distributed farming, and how Smallhold is aiming to revamp the food industry. “Smallhold wants people to eat more mushrooms. We are mainly just trying to get mushrooms on people's plates in any sort of way possible. We want them to be grown locally, so they're fresh and enjoyable.” – Andrew Carter EPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED) https://www.danielscrivner.com/notes/smallhold-andrew-carter FULL TEXT TRANSCRIPT https://www.danielscrivner.com/notes/smallhold-andrew-carter-transcript This episode is our definitive guide to growing the world's best mushrooms in high-tech mini-farms. In it we cover: 00:00:00 – Introduction 00:02:51 – The move from hydroponics to mycology 00:13:34 – How Smallhold is getting people to eat more mushrooms 00:19:02 – The science and complexities of growing mushrooms 00:24:02 – The decomposition cycle and mushroom growth technology 00:32:13 – Revamping the food industry 00:37:47 – The concept of distributed farming 00:41:56 – How branding fresh produce is different from other products 00:45:19 – Smallhold's presence in local restaurants 00:51:52 – Fantastic Fungi has increased interest in mycology 00:54:33 – The importance of letting go ABOUT SMALLHOLD Andrew Carter is co-founder and CEO of Smallhold, which is upending the food industry by growing their mushrooms in Michelin-star rated restaurants, grocery stores, and through their network of onsite and macro farms. Today, 68% of all mushrooms consumed in the United States come from a single town in Pennsylvania called Kenneth Square. 400 million pounds worth of mushrooms per year, to be exact. This means that most mushrooms are transported across a vast distribution network to reach stores all around the United States. Smallhold knew there was a better way, so they spent years creating a proprietary set of technologies that allows them to grow mushrooms in an incredibly small footprint, about the size of a small standing cabinet. Andrew covers why the modern food industry is broken, from why most apples you eat are nearly a year old, and why most fish sold in the United States, even if it's caught in the States, is sent to China to be processed, and then back to the US to be sold. We cover the technology behind Smallhold and all of the lessons Andrew has learned along the way.
Listen to one of our favorite moments from tomorrow's Spotlight episode featuring Smallhold with Andrew Carter. Learn more about your ad choices. Visit megaphone.fm/adchoices
And just like that! WE ARE BACK! We have a lot of plans for the future of the Mycowizards Podcast and we are stoked to unroll it all slow and low like Texas style smoked meat! There are whispers in the Buck65 wind spreading rumors of @heymikevance and @shroomsodoom getting into a van with a carefully curated suitcase straight out of Fear And Loathing to scramble senses from farm to farm like bats out of doom, dead set of filming and recording the entire mycological insanity. Think 1990's firework wars on the highway straight out of Thrasher magazine #phelperforeverforeverphelper … but with a proper mycological focus…after all Harvard still throws better parties than Amherst! (someones not gonna like that one!) … But until then, here is the long-awaited Episode 22 of the Mycowizards Podcast featuring Andrew and Adam of @smallhold … I made a wild rip down to the Big Apple to catch up with the Smallhold crew to see what they were working on and in the process we got to recording a nice couple hour conversation on the when and the where of their mycological journey. So sit back and enjoy or get to knocking while you listen! Stay insane myco wizards of the world and stay tuned in while you drop the F$#* out!
Scott Norton co-founded the successful condiment brand Sir Kensington's, acquired by Unilever in 2017. Prior to Sir Kensington's, Scott worked at Lehman Brothers in Tokyo and traveled across Asia on a folding bicycle. Today, Scott is the founder of N+1 Ventures, accelerating businesses cultivating their “onlyness” to make an impact on culture. He serves on boards of purpose-driven companies including MUDWTR, Smallhold, and Firstleaf. In this conversation, Scott shares valuable lessons learned along the journey from brand conception to strategic exit. You'll learn the foundational elements of identity for companies and for people so you can leverage your brand, share your story, and build a reputation that resonates with anyone you want to bring into your orbit. For the video, transcript, and show notes, visit https://forcingfunctionhour.com/scott-norton (forcingfunctionhour.com/scott-norton).
Andrew Carter is the co-founder and CEO of Smallhold. Andrew is a greenhouse and vertical farming specialist, he builds controlled environments and has been doing urban agriculture projects for years. Most of his background is in commercial greenhouse and vertical farm systems. together with his co-founder Adam DeMartino they built Smallhold. Smallhold is on a mission to dramatically shorten the distance between you and fresh, gourmet mushrooms. They have a network of organic indoor farms where they ship fresh mushrooms. They also have installations in supermarkets and restaurants where you can pick fresh mushrooms on the spot. They want to shift the definition of locally grown foods to represent foods grown locally, not 500 miles away. Andrew and I discussed: What Smallhold means Could this model of growing food be the future of supermarkets Health benefits of mushrooms Their different revenue streams/verticals The recent surge in interest in mushrooms How they efficiently grow their mushrooms Why COVID was a massive spike in business for them The mechanics of indoor growing Who leads the world in mushroom growing And So much more... Andrew Carter My Take: There is so much innovation that is occurring in the food space that it is hard to know what our food system will look like in 10 years. With so much focus on sustainability, organic products, less water usage, and reducing carbon emissions & plastic consumption, I am extremely interested and cautiously optimistic about what the future of food of our food is going to look like. How To Start A Podcast Support The Podcast
Andrew Carter is CEO and co-founder of Smallhold, a commercial mushroom farm in Brooklyn, Austin, and soon California that leverages technology to distribute its growing footprint into retail grocery and hospitality settings. In addition to his work building the first and only USDA certified organic farm in New York City, Andrew has been a pioneer in the agriculture, technology, and indoor farming industries. An early employee for companies like Bright Farms, Window Farms, and Agritecture, he has designed, built, and operated technologically innovative growing systems that are still impacting the world of agriculture today. Andrew is widely regarded as a thought leader in indoor agriculture with focus on mushrooms, commercial hydroponics, and greenhouse production. How Andrew got into indoor agriculture and what he's doing 1:38Why haven't mushrooms caught on? 6:31Is there a difference on how mushrooms are grown and cultivated? 10:42Why it's called local 17:07Does the quality of the plant change when grown inside? 22:24Sustainability and having a big impact on the Earth 28:13Why are mushrooms always packaged the same? 33:14Where Andrew sees the mushroom and food industry in the future 34:46“I don't even think we really, truly even understand how much plastic is out there. So it's up to companies to fix it. Consumers have been told that it's their fault and it's their problem for a long time, and I think people should still recycle, but I think that's been kind of a cop out from a lot of big corporations. So I think it's important for them to take on responsibility.” 32:00www.smallhold.comhttps://feelbrilliant.com/
Jake McPaul, the VP of Supply Chain at Smallhold, came on the FreightCaviar podcast to talk about his experience from being a freight broker to being in charge of shipping mushrooms. Tune in to hear what Jake has to say about freight brokers. He offers tips to how to win a shippers business and tells us why freight brokers are a punching bag. If you would like to receive more FreightCaviar content, please go to FreightCaviar.net and subscribe to my e-mail newsletter.
I had the pleasure to speak with Jake McPaul, the VP of Supply Chain at Smallhold. Smallhold grows organic mushrooms in cities and ships them throughout the US. Listen in to hear Jake talk about getting spammed by brokers for his freight. He also provides some tips for brokers looking to build relationships with shippers. Learn more about Smallhold by going to https://www.smallhold.com/about. If you would like to receive more FreightCaviar content, please go to FreightCaviar.net and subscribe to my e-mail newsletter.
In this episode of "Let's Talk Farm to Fork", we're joined by Andrew Carter, from Smallhold, who we will be talking to about how their mushroom minifarms are reducing resource waste and changing urban agriculture. One mushroom at a time.https://www.smallhold.com/
Andrew Carter is the co-founder of Smallhold - a distributed agriculture mushroom company. Smallhold is growing “the produce of our times” and finding innovative ways to get more fresh high quality gourmet mushrooms into people's hearts, minds, and of course- stomachs. In this episode, we talk about how Smallhold got its start, how the idea of “distributed agriculture” works, what some of the challenges are of growing mushrooms on a small scale, and what the future holds for mushrooms in North America. Enjoy!0:00 Intro1:29 How Andrew Got Started In Mushrooms4:51 Is Location Important For What You Do? (Specialty Mushrooms)6:55 Smallhold And “Distributed Agriculture”11:08 Farms In Brooklyn and Austin - What's Next With R&D13:45 Challenges Of Growing Mushrooms With Smallhold Systems18:30 Smallhold Similar To The Mella? Challenges Anticipated?24:30 Can Mushrooms Be “Branded”?29:08 What Is Next With Smallhold and The Future Of Mushrooms31:40 Different Species Of Mushrooms That Smallhold Grows34:50 The Growth Of Interest And Awareness Of Mushrooms 41:35 Where To Learn More About SmallholdWebsite: smallhold.comInstagram: https://www.instagram.com/smallhold/
Gift Guide Round 1: Moms, Dads, and Significant (or Formerly Significant) Others It's gift-guide season around these parts, and here we are with the first of three—three!—installments to help you along with the hardest-to-shop-for people in your life (hopefully). If you need more ideas, subscribing to Secret Menu might be just the answer. Moms and Mothers-in-Law! Single mom by choice to an amazing little girl. Since it's just the two of us and she's a toddler, I need to help her buy her a gift for me. I realize that buying a gift for one's self shouldn't be difficult but I'm saving to buy us a condo and this will be my one quality and/or impractical spend for the foreseeable future. So I want to make it count and I'd love your help. I am willing to spend up to $400.00. I appreciate smart function in design and I have lost zero baby weight, so anything that involves sizing has the potential to make me cry, which feels like it would defeat the purpose. I work about 75 hours a week and am currently doing so remotely. Would love to hear your thoughts. Thanks! Fused bracelet like a Fewer Finer Eternal Bracelet or an Ochre Objects Permanence one Birthstone earrings—maybe one of your birthstone and one of hers. White/Space Francesca studs are sold as solos. Earrings/necklace you could build on each year: Scosha charms, Lizzie Fortunato mood necklace with an alphabet charm, and Fewer Finer vintage charms Kinn Studio locket A break! A one-night staycation or spa day 76 yo mom, super practical, can't throw stuff away, just lost her husband of 60+ years. Tidy Tova Virtual Tidiness Organizing accessories: Hay, Open Spaces, and Yamazaki Home POJ Studio Kintsugi Kit Mending kit: Merchant & Mills Rapid Repair Kit and Purl Soho Cotton Mending Thread Yuns Hardware gift certificate Dims Watering Can + Via Citrus tree Monthly flower delivery—you can make any bouquet a subscription with Farmgirl Flowers Miriam Toews novel: Fight Night or Women Talking Donation to her local library My new step mom who has very good taste and loves thrifting Summersill & Bishop alphabet napkins Vintage calendar from 2011, 2005, 1994, 1983, 1977, 1966, 1955, 1949, 1938, or 1927 Greystone Needlepoint book cover Back issues of a favorite magazine—Gourmet? Berea College Student Craft Machete Apple Watch band Misette colorblock collection Beata Heuman: Every Room Should Sing The House that Pinterest Built by Diane Keaton Vintage piece from French Larkspur or One Day in France Do thrifting for her—splatterware, jadeite, or Fiestaware? Frumpy MIL that you can't stand Ember mug (now a travel one, too) Eileen Fisher brushed recycled cotton cashmere scarf Hillery Sproatt blanket Olive Kitteridge by Elizabeth Strout Psychic Outlaw quilted stocking Farmhouse Pottery gift set Mutual aid org My southern mom who thinks NYC made me snobby Magnolia Bakery banana pudding Oliver Pluff Southern Style Iced Tea Cookbooks by Southern female chef: Black, White, and the Grey by Mashama Bailey and John O. Morisano and Mosquito Supper Club by Melissa M. Martin Chara's BBQ sauce These Precious Days by Ann Patchett Alabama Chanin sewing kit Dads and Fathers-in-Law! My dad! A very intelligent man. Passionate about baseball but has season tickets. Very covid cautious. Has read all books. Doesn't drink. Isn't handy (no tools). Plays scrabble and has all the boards, no other games. Very fashion apathetic and I always get him clothes. Likes to bike but has a very nice bike and all accessories. Has snow shovel service. Really only cares about his grandkids but spends tons of time with them. Still works (lawyer) and tends to buy anything he needs which is very little! Always a conumdrum. Equal Justice Initiative donation Argo attachment for front of bike to haul grandkids (group gift potential) Non-alcoholic bevs: Ghia, Non, Acid League Wine Proxies, Hella Cocktail Bitters & Soda variety pack, Avec NYT Crossword/Spelling Bee subscription StoryWorth Black Champions in Cycling by Marlon Moncrieffe My dad! Buys himself everything he needs, likes rock and roll bios and mushrooming. and wine! Smallhold mushroom grow kit Mushrooms in the Middle: A Smallhold Cookbook How to Change Your Mind: What the New Science of Psychedelics Teaches Us about Consciousness, Dying, Addiction, Depression, and Transcendence by Michael Pollan A Really Good Day: How Microdosing Made a Mega Difference in My Mood, My Marriage and My Life by Ayelet Waldman (paired with this Yelp review??) Acid for the Children by Flea and donation to Silverlake Conservatory of Music Rose Los Angeles x Gossamer CBD Rosin Delights Cure Crate Maison Noir mix case Coda Collection subscription Eden Reforestation Projects donation Last Prisoner Project donation FIL: widower, engineer, spotless home, not into design, kinda into fitness & cooking Blue Hill charcuterie picks Tapas the José Andrés Way Allday knife Spices: Burlap & Barrel and Diaspora Co. Omsom Everyone's Table: Global Recipes for Modern Health by Gregory Gourdet & JJ Goode The Essential New York Times Cookbook: The Recipes of Record (Anniversary) Top Drawer reversible slippers Future gift certificate Andree Jardin duster and/or Saint Olio cleaning spray and room spray Engineers without Borders donation Romantic Partners (and Former Ones)! A NFT-obsessed new dad who wants to be a lumberjack but actually buys Aimee Leon Dore King Kennedy Rugs bag or bomber Corridor plaid shirt Drake's check work shirt Fear of God thermal pant + henley Clark's Wallabees Blackstock & Weber loafers Garagiste gift certificate Blockchain for Babies (to read to the kid!) Best Made axe Melanie Abrantes DIY plate set Woodworking classes: Makeville Studio in Brooklyn or LA Woodshop in L.A. I need help with my 49-year-old, male, partner. He's a commercial architect, but is super judgey about architect stuff. He constantly scrolls Zillow and vintage car sites. He drinks bourbon, but doesn't want whisky stones and we have an excellent set of glasses. He likes luxury, but won't wear a logo ever. He loves art - folk, sculpture, modern (sometimes the weirder the better) and he created about half the pieces in our house. We live in Atlanta, watch garbage TV and eat/cook good food. Help! Cameo from garbage TV cast member announcing an experiential gift Glaze Studio matchboxes Meet Your Matches commission Pedersen + Lennard bird feeder George Jensen bottle opener or cocktail shaker The materials for a Self Assembly project Do It Yourself by Thomas Barnthaler Vinty vintage/classic car rental Banner Butter Old soul male significant other who manages to find all the wilderness in nyc (birding in prospect park, surfing in the rockaways) in his 20s. Matuse wetsuit—or gloves or booties Merch (or sauna time or a haircut) from Almeda Club, a cute Rockaways surf shop Overnight stay in the Rockaways at The Rockaway Hotel or the vintage 1963 Shasta camper on Hipcamp Trip to Mohonk Mountain House (also does daypasses) Bose Soundlink indoor/outdoor speaker Field Guide to the Neighborhood Birds of New York City by Leslie Day Donation to Laru Beya Collective Girlfriend who is super Catholic but also super woo and into crystals, energy, etc. Cool cross necklace from Pamela Love, Chan Luu, or Erica Weiner (coral, turquoise, etc.!) Spur—if there's a crystal that means something to her, get it made into jewelry! PIA jewelry Vintage books on herbalism Priestdaddy by Patricia Lockwood Golde Complete wellness and beauty kit Crockd Pottery Kit Donation to DignityUSA My ex husband who doesn't deserve a gift but we share a daughter together Something for them to do together—tickets to a basketball game or a museum, a video game, etc. A friend who I had a thing with (years ago) and has a jealous girlfriend Nothing! This person does not need a gift from you! If you want to win her over, something consumable for them: Westbourne snacks, Zingerman's noodle kugel, Pizzeria Bianco pizzas, Loria Stern something, or Blackberry Farm biscuits three ways For last year's gift guides, head here and here. Keep those VMs and DMs coming at 833-632-5463 and @athingortwohq! Shop all of our favorite gift picks at MoMA Design Store—so much stunning stuff, and it's 10% of now through November 24 with the code ATHINGORTWO online or in store. Escape with Dipsea's hot ‘n heavy audio stories—you get a free 30-day trial when you use our link. Get cookin' with Made In's professional-grade cookware. 15% off your first order with the code ATHINGORTWO. Dabble in CBD with Cure Crate and take 20% off your first order with the code ATHINGORTWO. YAY. Produced by Dear Media
We’re spotlighting a new show on HRN: Fields. Fields brings you the stories of people who are working in urban agriculture—for money, for fun, to feed the hungry, and for entirely other reasons. In each episode, hosts Melissa Metrick and Wythe Marschall delve into different foods grown in cities. Moreover, they investigate the whys behind getting up in the morning and working as a farmer in the shadow of skyscrapers. You don’t need to be a farmer to enjoy this podcast, or even a foodie! With their expert guests, Melissa and Wythe break down the realities and possible futures of urban farming to their elements.Today we share Episode 5: ‘Shrooms! Indoors, Foraged, and Friendly. Why are mushrooms so popular recently, and who is growing them—and searching for them in the wild—in New York City? To find out, the hosts interviewed a whole bunch of fungi-focused folks. Learn about the cello-inspired origins of the commercial vertical farming startup Smallhold, which grows oyster mushrooms and lion’s mane all over the city. Hear from an entrepreneur on why she started—and then sold—her mushroom farm in Brooklyn. Melissa and Wythe visit expert forager Wildman Steve—who makes us call him “Wildman”—and try to avoid his bird. And they end with a very fun, philosophical interview of Jie Jin, a mushroom club organizer who makes them rethink our relationship to fungi spores. Subscribe to Fields wherever you get your podcasts (Apple Podcasts | Stitcher | Spotify | RSS).
Today's guest is the co-founder of Smallhold, Andrew Carter. Smallhold is a multi-operational mushroom farm implementing innovative logistics and technology to grow mushrooms everywhere. Hailing from Brooklyn and quickly expanding, Smallhold builds futuristic ‘minifarms' that can be installed almost anywhere, empowering communities and businesses with a supply of local, quality mushrooms.We discuss Smallhold's unique trajectory into the mushroom space and how a history of inventive agriculture fuels the drive and infrastructure of Smallhold. Andrew shares his experience with growing an unconventional startup with nuggets of wisdom for fellow entrepreneurs. We also talk about the ‘shroom boom' and how mushrooms are “the produce of our times”.Andrew Carter has an extensive background in Environmental Science and Ecological Design. He has been an arborist, has worked with hydroponics and was part of WindowFarms, helped grow the successful greenhouse company BrightFarms, and was a consultant for indoor agriculture. Andrew has traveled the world learning about innovative ag and is now pioneering the industry for mushroom cultivation in the United States.Topics covered:The origin story of Smallhold and their expansionsOrganic and certified organic mushroom farmingInnovations in urban agricultureMacrofarming vs. mini-farming of mushroomsSupply chain and the mushroom industry in United StatesWhy mushrooms are a future foodConsiderations on mushroom-related startups and the possibilities for growthShow NotesSmallhold Website: https://www.smallhold.com/The Mushroom Will Survive Us - NY Times: https://www.nytimes.com/2021/02/07/style/growing-mushrooms.htmlPhyllis Ma's Photography: https://phyllisma.com/aboutA Speciality Mushroom Business Grows in Brooklyn: https://www.wsj.com/articles/a-specialty-mushroom-business-grows-in-brooklyn-11599408000Mushrooms, The Last Survivors: https://www.nytimes.com/2020/09/18/t-magazine/mushrooms-fashion-food-art.html?I Ordered Two Bags of Dirt, and A Week Later I Had Mushrooms: https://www.bonappetit.com/story/mushroom-farm
Why are mushrooms so popular recently, and who is growing them—and searching for them in the wild—in New York City? To find out, we interviewed a whole bunch of fungi-focused folks. These interviews happened a couple of years ago, so this episode is technically from the vault—but it’s aged well! We learn about the cello-inspired origins of the commercial vertical farming startup Smallhold, which grows oyster mushrooms and lion’s mane all over the city. We hear from an entrepreneur on why she started—and then sold—her mushroom farm in Brooklyn. We visit expert forager Wildman Steve—who makes us call him “Wildman”—and try to avoid his bird. And we end with a very fun, philosophical interview of Jie Jin, a mushroom club organizer who makes us rethink our relationship to fungi spores. Definitely check this one out! Heritage Radio Network is a listener supported nonprofit podcast network. Support Fields by becoming a member! Fields is Powered by Simplecast.
With a small amount of arable land, and a climate that has little rainfall, the UAE faces significant natural challenges standing in the way of its goal to be self-reliant and a champion of food security in the Middle East. In this episode of the Table Talk Podcast, host Stefan Gates is joined by two experts to discuss the efforts the UAE is making, how investment is being utilised and what opportunities and challenges the region faces on the way to meeting its sustainability goals. Joining our panel are Henry Gordon-Smith, CEO and Managing Director, Agritecture (https://www.agritecture.com/) and Hina Kamal, PhD Research Scholar, Future Food, Beacon of Excellence Program, Unversity of Nottingham. They’ll explain how behavioural change will be key to overcoming the unique challenges the UAE faces, but if this can be done the opportunities for the region are huge. About our panel Henry Gordon-Smith, CEO and Managing Director, Agritecture Henry is a sustainability strategist focused on urban agriculture, water issues, and emerging technologies. Henry was born in Hong Kong and has lived in Japan, Germany, the Czech Republic, Russia, Canada, Spain, Austria, and the United States. Henry earned his BA in Political Science from the University of British Columbia, Vancouver, coursework in Food Security and Urban Agriculture from Ryerson University in Toronto, and an MSc in Sustainability Management from Columbia University. In 2011, Henry started exploring urban agriculture and launched the blog “Agritecture” to share case studies and analysis from around the world. In 2013, Henry Co-Founded the Association for Vertical Farming (AVF) and served on the board until July 2017. In 2014, Henry responded to a global need for technology-agnostic guidance on urban agriculture by launching the advisory firm Agritecture Consulting which has now consulted on over 100 urban agriculture projects in over 20 countries. Agritecture Consulting primarily helps entrepreneurs with vertical farming feasibility studies, recruiting, and systems design. In 2018, Henry was voted top 10 in Produce (USA) and 40 under 40 food policy influencers (NYC). In 2019, Henry was accepted as a Guelph University Food Policy Fellow and an advisor to the Ryerson University urban agriculture and food security curriculum development committee. Henry was named as a top 20 influencer in food and agriculture by Rabobank in December 2019. Henry serves on the advisory board of numerous AgTech startups including Smallhold and Foodshed.io. Henry serves on the board of directors for the not-for-profit food access organization Teens for Food Justice in NYC. Henry has spoken on the topic of urban agriculture in 4 continents and has been interviewed about urban and vertical farming for the WSJ, Futurism, Men’s Health, Bloomberg, The Atlantic, Arabian Business, CNBC, and many more. Henry is based in Brooklyn, NYC. Follow him on social media @theagritect. Hina Kamal, PhD Research Scholar, Future Food, Beacon of Excellence Program, Unversity of Nottingham Hina Kamal is a PhD research scholar at Future Food, Beacon of Excellence Program, University of Nottingham. Currently her research is focused on sustainability development goals (SDGs) in reference to food waste protein recycling and product development. Earlier she has been associated with United Arab Emirates University (UAEU), where she was a Research Associate at the College of Food and Agriculture. She has won the Alltech Young Scientist Award, USA and is an active researcher primarily in areas including food waste, biodegradable products, dairy chemistry and functional foods.
Henry Gordon-Smith is a sustainability strategist focused on urban agriculture, water issues, and emerging technologies. Henry was born in Hong Kong and has lived in Japan, Germany, the Czech Republic, Russia, Canada, Spain, Austria, and the United States. Henry earned his BA in Political Science from the University of British Columbia, Vancouver, coursework in Food Security and Urban Agriculture from Ryerson University in Toronto, and an MSc in Sustainability Management from Columbia University. In 2011, Henry started exploring urban agriculture and launched the blog “Agritecture” to share case studies and analysis from around the world. In 2013, Henry Co-Founded the Association for Vertical Farming (AVF) and served on the board until July 2017. In 2014, Henry responded to a global need for technology-agnostic guidance on urban agriculture by launching the advisory firm Agritecture Consulting which has now consulted on over 100 urban agriculture projects in over 20 countries. Agritecture Consulting primarily helps entrepreneurs with vertical farming feasibility studies, recruiting, and systems design. In 2018, Henry was voted top 10 in Produce (USA) and 40 under 40 food policy influencers (NYC). In 2019, Henry was accepted as a Guelph University Food Policy Fellow and an advisor to the Ryerson University urban agriculture and food security curriculum development committee. Henry was named as a top 20 influencer in food and agriculture by Rabobank in December 2019. Henry serves on the advisory board of numerous AgTech startups including Smallhold and Foodshed.io. Henry serves on the board of directors for the not-for-profit food access organization Teens for Food Justice in NYC. Henry has spoken on the topic of urban agriculture in 4 continents and has been interviewed about urban and vertical farming for the WSJ, Futurism, Men's Health, Bloomberg, The Atlantic, Arabian Business, CNBC, and many more. Henry is based in Brooklyn, NYC. Agritecture https://www.agritecture.com/ Agritecture Designer https://www.agritecture.com/designer https://twitter.com/agritecture Follow him on social media @theagritect
In this episode of The Barron Report, host Paul Barron sits down with Andrew Carter, the co-founder and chief executive officer of Smallhold, the first organic mini farm in New York City. Barron and Carter explore automated mini farms for restaurants, grocery stores, and markets in urban areas.
Andrew Carter is the co-founder and CEO at Smallhold the first, and only, organic farm in NYC. Andrew is a greenhouse and vertical farming specialist, with extensive experience with baby cut greens, lettuce, basil, tomatoes, and mushroom production. Join Harry Duran, host of Vertical Farming Podcast, as he and Andrew discuss the intricate nature of mushroom farming, challenges that Smallhold has overcome in the wake of Covid-19 and myths and preconceived notions about mushrooms as a crop. Special thanks to our Season 1 Sponsor IGS – https://intelligentgrowthsolutions.com/ Key Takeaways 02:35 – Andrew expounds on his education and background in ecological design and environmental science, how he got involved in AgTech and the origin story of Smallhold 16:44 – Andrew speaks to the extent he needed to educate himself on mushrooms as a crop and early challenges he worked through with Smallhold 23:36 – Andrew discusses how he strategically expanded his container farms and the technology involved with Smallhold’s units 29:13 – Andrew breaks down Smallhold’s business model and client feedback he’s received 37:07 – Andrew debunks some of the myths and preconceived notions about mushrooms 41:15 – Andrew speaks to the growth strategy for the future of Smallhold and overcoming the challenges posed by Covid-19 49:04 – What is something that Andrew has changed his mind about recently 50:44 – Harry thanks Andrew for joining the show and let’s listeners know where they can follow and connect with Andrew and Smallhold Tweetables: “I think it’s an issue in the indoor Ag space – and just food in general – is people think that you can have the same solutions for every city. But I think that you need a mix of solutions because every city is different.”(14:38) “Anyway, I was like ‘Ok, three thousand dollars to play a song while walk down the aisle.’ And they’re like, ‘Yeah, great.’ So, I played Daft Punk at their wedding on the cello, they gave me three thousand dollars and, the following week, bought a shipping container and planted in Williamsburg. That was definitely the first money into the indoor company. And we were like, ‘Let’s definitely try to grow some mushrooms in there.’”(19:48) “We work with businesses and businesses don’t want to deal with this stuff. They like the idea and they love the quality. They want to deal with it in a sense that it’s there and they can sell the stuff. But they don’t want to be mushroom farmers, even if they tell you they do.”(31:02) “What’s so cool about these people [Smallhold’s partners] is not only that they’re really good at cooking and being creative, but they really believe in what we’re trying to do. And they understand it so well that they can help tell our story and help feed other people our product.”(36:05) “We’re seeing that we’re settling out with way higher numbers, like five to six times what we thought we would be at before Covid. So, we’re in a good position and we think that this can exist in all sorts of other places. And we’re getting that kind of response from all these big partners, and so we’re going for it. I don’t think that Covid is really going to stop us at this point.”(47:11) Links Mentioned: Andrew’s LinkedIn Smallhold Website Food + Tech Connect Website Intelligent Growth Solutions Website | Twitter | YouTube See omnystudio.com/listener for privacy information.
Mushrooms may be one of nature’s true mysteries, which is probably why we can’t get enough of them. In this episode, I talk to Andrew Carter, co-founder and CEO of Smallhold, the only mushroom farm and organic farm in New York City. His company installs mini farms, or space-like growing units – in grocery stores such as Whole Foods, restaurants like Mission Chinese, and hotels like The Standard Hotel – that grow mushrooms in controlled climates from bags of sawdust so they can be harvested at their freshest moment. Smallhold's mushrooms look like organisms from another world - some resembling pine cones, others flowers, some look like heads of cauliflower. And, not only do they appear extra terrestrial, they have names like deer butt (aka Lion’s mane), hairy nuts disco, and cinnamon jellybaby. Their spores can survive extreme temperatures, radiation, even outer space. And, scientists have yet to fully understand how to mimic nature enough to cultivate some varieties. While we may never fully understand mushrooms, in this episode we try to get to the bottom of what’s going on with these wild fungi.RESOURCES:Will BonsallSmallhold InstagramPaul StametsMycelium Running BookJoe Rogan Podcast with Paul StametsNew York Mycological SocietyGary LincoffConnect with Andrew Carter:Smallhold’s WebsiteSmallhold’s InstagramConnect with The Our Nature Podcast:Follow Our Nature on InstagramSign up for the Our Nature Newsletter: www.ournaturepodcast.comSHOW NOTES:What Smallhold does and why it’s incredibly unique in the growing spaceThe ins and outs of organic farming in New York StateHow Andrew’s background in permaculture prepared him to work with mushroomsWhy ayurveda doesn’t support the consumption of mushroomsWhy people don’t like mushrooms and how Smallhold encourages people to give mushrooms a second chanceThe mushroom craze - why now?What are mushrooms tho?The process of growing mushrooms the Smallhold wayMycelium explainedThe function of mushrooms in the natural worldHow Smallhold curates their eleven varieties of mushroomsMushrooms - wild vs. cultivated, which are better?Andrew’s favorite type of mushroomsHow Smallhold addresses the reality of accessability when it comes to fresh, organic produceThe future of SmallholdWhere to learn more about the mysterious world of mushroomsMushrooms powders - why knowing your dose mattersWhy should you know your source if you’re taking ChagaWhere to find Smallhold mini farms in New York CityThe Last 5 Questions THE LAST 5 QUESTIONS:What is your favorite place in nature? Ocean.What is the animal, mineral or plant that resonates with you the most? Citrus Trees.What is one thing we can do right now to connect with the natural world and bring more harmony into our lives? Go outside. Turn off your phone. Try to disconnect. There’s so much more to look at.What’s the greatest lesson nature has taught you? There’s no real way to control it or understand it, and you don’t really have to.Nature brings me…Everything. It is everything.QUOTES:“I like to understand ecology enough to try to imitate it, but it doesn’t have to be for us. It’s not made for us. I don’t know if we need to figure it out.” - Andrew Carter“I think that anyone farming anything that says: this type of production is the way that everyone’s going to be farming in the future, just doesn’t understand how it’s going to work.” - Andrew Carter Gratitude List: This podcast would not be possible without the group of talented individuals below. I offer them my sincerest thanks and love.Graphics by: Tim LaSalleMusic by: Nick Ceglia
Sam Anderson and Yolanda Gonzalez urban agriculture specialists with the Cornell Cooperative Extension Harvest New York team join Extension Out Loud to discuss their work with growers and producers in NYC. They talk production methods, interesting value added products, community engagement, soil health, and the diversity of taste preferences in one of the most diverse cities in the world. Episode transcript (pdf): https://cornell.box.com/s/t85tipegny8eri3s3no235llf2moqnh4 Episode Links: Harvest NY Urban Ag | https://harvestny.cce.cornell.edu/topic.php?id=7 Oko Farms | http://www.okofarms.com/ EdenWorks | https://edenworks.com/ SmallHold | https://www.smallhold.com/ Square Roots | https://squarerootsgrow.com/ Credits: Title and End Music by Ryan Andersen - Bike Ride With You from the album Swimming. freemusicarchive.org/music/Ryan_Andersen/Swimming/ licensed under CC BY-NC 4,0 creativecommons.org/licenses/by-nc/4.0/ Episode art: photograph by R.J. Anderson/Cornell Cooperative Extension
Andrew Carter of Smallhold takes us on a a virtual tour of his distributed farming model, with living mushroom installations throughout the restaurants and grocery stores of NYC. This fun-guy runs the first and only organic farm in NYC, all thanks to Daft Punk and 4 strings. Find out more at www.smallhold.co Get in touch with Elyssa + Alina: @seedsandthecitypodcast seedsandthecitypodcast@gmail.com seedsandthecity.com
On this episode, we have a discussion on the power and healing art of mushrooms, the future of farming, and building a local brand. Andrew Carter is a seasoned greenhouse and commercial hydroponic consultant. Past experience includes work with Windowfarms, BrightFarms, and Blue Planet Consulting. He is CEO and Co-Founder of Smallhold, a startup growing mushrooms inside retailers and restaurants, including Whole Foods and Mission Chinese. You can connect with Andrew and check out his work at: Websites| https://www.smallhold.com/ Instagram| https://www.instagram.com/smallhold.co/?hl=en https://www.instagram.com/40kkm/?hl=en News Article | https://www.youtube.com/watch?v=tgWQpVD15FA You can connect with us at: Website| http://hiddenhealthmedia.com/ Instagram| Jessie: https://www.instagram.com/jessiemegrelishvili/ Ruben: https://www.instagram.com/rubenrezz/ Facebook| https://www.facebook.com/hiddenhealthmedia Check out the latest blog at: http://hiddenhealthmedia.com/blog/
What’s the latest in indoor farm tech? Business is growing internationally, companies are hiring, and mushrooms are begin harvested right in the produce aisle. On this episode of Tech Bites, host Jennifer Leuzzi (@MmeSnack) checks-in with past guests Allison Kopf, founder/CEO of Agrilyst (@Agrylist) and Andrew Carter, CEO/Co-founder Smallhold (@smallhold.co). This episode is sponsored by ChefSteps (@chefsteps). Tech Bites is powered by Simplecast
Bradley Tusk talks with Andrew Carter, Founder & CEO of Smallhold.
Farm-to-table is so stale. The fresh new thing is putting the farm inside the restaurant. Brooklyn food tech start-up Smallhold has built mini vertical farming units to install inside restaurants, retailers and wholesalers. The indoor farms allow chefs to grow and harvest lettuces, herbs and mushrooms, just moments before cooking. In-studio guests Andrew Carter, CEO/Co-founder Smallhold, and Angela Dimayuga, chef, discuss the future of restaurant farms, and their recent collaboration on the mushroom installation at Mission Chinese Food NYC. Tech Bites is powered by Simplecast