Podcasts about churnkey

Erika Warren, Co-Founder & CEO of Insightful, reflects on the pivotal moments that tested her confidence and redefined her career. From being blindsided by a job change at Grubhub to walking away from a role she couldn't fix, Erika shares how she navigated self-doubt, burnout, and the pressure of being the primary earner for her family.Erika opens up about:Crying in a meeting after being handed a new role she didn't understandLeaving Change.org without another job lined up, despite the financial risksNavigating a crisis of confidence and learning to separate her identity from professional outcomesThings to listen for:(00:00) Erika's lowest point: giving up on the job(06:02) Frustrations with corporate life in her first marketing role(08:21) Bursting into tears after being handed a product role at Grubhub(15:22) Advice for handling unexpected job changes(17:46) Quitting without a safety net as the primary earner(19:58) Thanks to our sponsor for this episode, Churnkey(25:50) Losing confidence and dealing with a crisis of identity(31:56) Why success comes from the environment, not the individual(41:47) Balancing imposter syndrome and a growth mindsetResources:Connect with Erika:LinkedIn: https://www.linkedin.com/in/erika-warren/ Inciteful: https://inciteful.xyz Connect with Andrew:LinkedIn: https://www.linkedin.com/in/andrewcapland/ Hire Andrew as your coach: https://deliveringvalue.co/coachingThanks to our amazing sponsor!Learn more about Churney: https://churnkey.co/

Gaurav Vohra—a founding team member at Superhuman—reflects on pivotal moments that shaped his career in tech. He shares the highs and lows of scaling teams, stepping back when necessary, and dealing with imposter syndrome. Gaurav opens up about:1. His transition from management consulting to the tech world2. The challenges of leading a large team and recognizing when someone else might be better suited to take over3. Struggling with imposter syndrome and learning to adapt as a leaderThings to listen for:(00:00) Gaurav opens up on his struggles as a leader(05:15) Moving to San Francisco and joining Superhuman's founding team(09:50) Gaurav's early tech exposure and the influence of his brother(15:20) Transitioning from individual contributor to leading multiple teams(19:45) The tough decision to step back from managing a large team(25:30) Navigating imposter syndrome in leadership roles(25:44) Thanks to our sponsor for this episode, Churnkey(32:15) The challenge of giving up control and learning from new executives(39:25) The value of stepping off the "escalator" and finding more meaningful work(45:50) Gaurav's productivity hacks and advice on maintaining balanceResources:Connect with Gaurav:LinkedIn: https://www.linkedin.com/in/gvohra/ Superhuman: https://superhuman.com/Gaurav's website: https://www.gauravvohra.com/Connect with Andrew:LinkedIn: https://www.linkedin.com/in/andrewcapland/ Hire Andrew as your coach: https://deliveringvalue.co/coachingThanks to our amazing sponsor!Learn more about Churnkey: https://churnkey.co/

In this podcast episode, Anika Zubair interviews Jay Nathan, COO of Churnkey, about his extensive experience in the SaaS industry and the evolving role of customer success. They discuss the key metrics that drive growth in SaaS, such as retention, customer lifetime value, and profitability, emphasizing the need for agility in tracking and adjusting these metrics. Jay shares insights into his role as COO, the strategic importance of aligning CS with business goals, and the dual focus on customer and company needs. They also explore how customer success is shifting to a more strategic, revenue-driving function within SaaS companies. The episode provides practical advice for CS leaders who want to make a significant impact on their organization.Want to win a free pair of airpod pros, sign up for a demo with Vitally: vitally.io/csproTimestamps: 00:00 - Introduction to Jay Nathan & His Journey04:16 - The Role of a COO in a Startup08:17 - Key Metrics for SaaS Companies13:35 - Understanding Gross Retention vs. Net Retention18:28 - Customer Lifetime Value & Strategic Decision-Making24:03 - Metrics to Track in Day-to-Day CS Operations32:30 - Adapting Metrics as Your SaaS Business Grows43:30 - Quickfire RoundConnect with Anika:LinkedInYouTubeTikTokWebsite: thecustomersuccesspro.comCoaching with Anika: CSM RevUP AcademyFollow the Podcast YouTube: https://www.youtube.com/@TheCustomerSuccessPro Spotify: https://open.spotify.com/show/2IVZCeBTFUFl2iysDe9uJu Apple Podcasts:⁠⁠⁠ https://podcasts.apple.com/gb/podcast/the-customer-success-pro-podcast/id1733540749Connect with Jay Nathan:LinkedinCheck out his newsletter, GrowthCurveJay Nathan has over 20 years of experience in the software industry, having held leadership roles at prominent technology companies such as Blackbaud, Higher Logic, PeopleMatter, and now Churnkey. He has hands-on experience in bootstrapped, VC-backed, private equity-owned, and publicly traded software companies. In 2017 he launched a management consulting firm focused on SaaS companies and in 2018 launched the popular Gain Grow Retain customer success community, growing it to over 15,000 members worldwide. Jay has spoken and written extensively on leadership, sales, marketing, product, and customer success in the software industry. While his ultimate goal is to launch a Jimmy Buffett cover band, for now, he is focused on helping B2B SaaS companies grow and thrive.Music by AudioCoffee: https://www.audiocoffee.net/

In this episode, Sarah Stockdale, founder of Growclass, shares her journey of overcoming burnout while leading growth teams at tech startups, addressing gender bias in the workplace, and building a thriving community for marketers. She reflects on how these experiences shaped her leadership style, approach to mental health, and entrepreneurship.Sarah opens up about:Witnessing a mass layoff and facing inappropriate comments from a coworkerPushing herself so hard that she had a panic attack on her way to a partnership meetingMaking the bold decision to take a risk on a startup over a secure job because she wanted to optimize for learning.Things to listen for:(00:00) The wonderful humans that shaped Sarah(06:39) Transitioning from a risk-averse upbringing to entrepreneurship(08:04) Turning down a safe job offer for a learning opportunity in a startup(11:26) Not true, but he said, “Sarah wasn't fired because the boss wants to f*** her”(18:42) Thanks to our sponsor of this episode, Churnkey(20:33) “You get to decide your own worth and impact”(25:33) Busting the hustle = success myth(31:18) Liters of coffee, panic attacks, and burnout(39:10) Sarah's therapist told her to quit her job(42:39) The impact of frentors (friend + mentor)Thanks to our sponsor!Learn more about Churnkey: https://churnkey.co/Resources:Connect with Sarah:LinkedIn: https://www.linkedin.com/in/sarahstockdale/ Growclass: https://www.growclass.co/ Connect with Andrew:LinkedIn: https://www.linkedin.com/in/andrewcapland/ Hire Andrew as your coach: https://deliveringvalue.co/coaching

Summary In this conversation, Nick Fogle shares his journey from law school to becoming a successful entrepreneur and CEO of Churnkey. He discusses the challenges he faced while transitioning from a legal career to coding, the lessons learned from his first startup, Wave, and how he identified market needs that led to the creation of Churnkey. Nick also delves into the importance of funding, overcoming adversity, and maintaining a growth mindset as an entrepreneur. Takeaways Transitioning from law to coding can open new opportunities. Building a startup requires resilience and adaptability. Identifying market needs is crucial for success. Funding can be a tool for growth, not just a necessity. Overcoming personal and professional challenges builds character. Pressure can motivate and drive success in entrepreneurship. Incremental progress over time leads to significant achievements. Understanding customer feedback is key to reducing churn. Building a strong team is essential for scaling a business. Embracing change and being open-minded is vital for entrepreneurs. Chapters 00:00 From Law to Code: A Journey of Discovery 11:06 Building Wave: The Podcasting App Experience 25:37 Transitioning to Churnkey: Lessons Learned 37:58 Navigating Funding: From Bootstrap to Venture 48:50 Overcoming Adversity: The Entrepreneurial Mindset ----Credits:Hosted by Michael Smith and Ryan RoghaarProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM  The Carton:https://medium.com/the-carton-by-eggsFeature with Zack Chmeis of Straight Method up now! https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28   The Eggs Podcast Spotify playlist:bit.ly/eggstunes   The Plugs:The Showeggscast.com@eggshow on twitter and instagram On iTunes: itun.es/i6dX3pCOn Stitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!   Mike "DJ Ontic" shows and infodjontic.com@djontic on twitter   Ryan Roghaarhttp://rogha.ar

In this episode, I was lucky enough to interview Baird Hall, co-founder of Churnkey. Growing up in a family of entrepreneurs, Baird didn't start his first company until he was 27, though he feels he could have begun earlier. His first venture, a social audio network for sports fans, ultimately failed because while the product had passionate users, it generated no revenue. Baird reflects on how this experience led to his first success, pivoting to create a tool that allowed podcasters to share audio clips on social media. This pivot eventually grew into a seven-figure business, followed by another successful venture: a video captioning product.Baird discusses Churnkey, his current startup, which helps subscription businesses retain customers through AI-driven cancellation flows and other retention strategies. He notes that the company's customer base has evolved from smaller, bootstrap businesses to larger companies generating millions in revenue. Baird highlights the importance of personalized, targeted sales approaches, and emphasizes the critical role of getting customer feedback through direct sales conversations. Walk alongside Baird Hall's incredible journey of ambition, grit, and impactful solutions in this inspiring episode of The First Customer!Guest Info:Churnkeyhttps://churnkey.coBaird Hall's LinkedInhttps://www.linkedin.com/in/bairdhall/Connect with Jay on LinkedInhttps://www.linkedin.com/in/jayaigner/The First Customer Youtube Channelhttps://www.youtube.com/@thefirstcustomerpodcastThe First Customer podcast websitehttps://www.firstcustomerpodcast.comFollow The First Customer on LinkedInhttp://www.linkedin.com/company/the-first-customer-podcast/

This episode explores the interconnections between various aspects of the customer experience and emphasizes the importance of breaking down organizational silos to deliver better outcomes for customers and businesses alike.The discussion revolves around strategies for expanding revenue within existing customer accounts through cross-selling and upselling. The guest, Jay Nathan, Chief Operating Officer at Churnkey, shares insights on how focusing on customer expansion is crucial for driving growth, especially in the current economic climate where efficiency and profitability are paramount.The conversation delves into the roles and responsibilities of different teams, such as sales, customer success, and support, in identifying and operationalizing expansion opportunities. The speakers underscore the significance of providing exceptional customer support and argue that investing in a strong support function can pay dividends in terms of customer retention and growth.Throughout the podcast, the theme of cross-functional collaboration emerges as a key driver of success. The participants discuss how breaking down silos and fostering cooperation among departments can lead to more seamless customer experiences and more effective expansion strategies. They also explore the role of customer communities in this context, suggesting that community managers should act as facilitators who bring together expertise from across the organization to deliver value to customers.The speakers also touch on the importance of data and analytics in identifying expansion opportunities and segmenting the customer base. They emphasize the need to understand customer needs and tailor outreach and offerings accordingly.Overall, the podcast offers a wealth of insights and practical advice for organizations looking to optimize their customer experience and drive growth through expansion strategies. The discussion is relevant to a wide range of functions, from community management and customer success to sales and support, and underscores the importance of a holistic, customer-centric approach to business growth.

As companies continue to navigate the challenges of customer churn and retention, understanding the balance between customer experience and business growth becomes crucial. Joining us today to explore these dynamics is Baird Hall, CRO of Churnkey, a company dedicated to optimizing customer retention strategies. Baird Hall CO-FOUNDER AT CHURNKEY Baird's passion is in starting and scaling SaaS companies. He loves the creative side of entrepreneurship and tackling problems that don't come with existing roadmaps. As the CRO at Churnkey, he spends his time working with subscription business owners and operators to reduce churn and improve the health of their business. RESOURCES Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

As companies continue to navigate the challenges of customer churn and retention, understanding the balance between customer experience and business growth becomes crucial. Joining us today to explore these dynamics is Baird Hall, CRO of Churnkey, a company dedicated to optimizing customer retention strategies. Baird Hall CO-FOUNDER AT CHURNKEY Baird's passion is in starting and scaling SaaS companies. He loves the creative side of entrepreneurship and tackling problems that don't come with existing roadmaps. As the CRO at Churnkey, he spends his time working with subscription business owners and operators to reduce churn and improve the health of their business. RESOURCES Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Today on the show we have Baird Hall, the co-founder of Churnkey.In this episode, Baird shares his experience in developing effective reactivation campaigns and the importance of segmentation in retention strategies.We then discussed how small changes in retention tactics can have a monumental impact on high-volume subscription businesses, and the role of dynamic, personalized cancellation flows.We wrapped up by exploring Churnkey's evolution from a tool-based approach to a comprehensive retention platform, and the future of AI-driven churn prediction.Mentioned ResourcesChurnkeyHotjarChurn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

In today's founder episode of the SaaS Fuel podcast, Jeff rides the wave with Baird Hall, co-founder of ChurnKey. Today, We'll be exploring the critical role of customer feedback in shaping product development and retention strategies. Our focus will be on the transition from working in silos to collective goal-setting, the impact of churn on business valuations, and the intricacies of preventing it. Join us as we discuss the silent killer in SaaS businesses and the importance of engaging with customers to drive revenue. Stay tuned as we unpack the essential strategies for addressing churn and retaining customers.Key Takeaways00:00 Address churn to protect business revenue and growth.03:19 Enhance customer value, implement robust onboarding.08:28 High churn rate led to business focus.12:42 Asking right questions to understand customer's needs.16:41 Market inundated with subscriptions, leading to consumer inventory.20:01 Customer behavior depends on pricing model.21:26 Prosumer and B2B usage-based pricing benefits.25:43 Video tutorial boosted save rates by 35%.29:37 Customized pricing model, product expansion drives growth.31:37 Using benchmarks and KPIs for customer success.36:48 Bootstrapping vs VC: Finding right funding for business.38:52 Transitioning to sales-driven SaaS for better growth.42:34 Transition from product to people-led environment.47:14 Resistance to KPIs, now valuing unified direction.Tweetable QuotesOptimizing the Customer Life Cycle: "In my opinion, the 2 best times to get feedback from a customer is when they pull their credit card out, like, right before they're about to swipe their credit card or at the moment they're about to cancel. Everything before and after that comes with caveats. That's like when you get the truth from customers." — Baird Hall 00:11:27Quote: "The more people that are involved in a buying process, the less likely they are to churn later because they're gonna however complex the buying process is, that's about how complex the cancellation process is." — Baird Hall 00:21:26Quote: "Everything that we try to do is all around personalizing the cancellation experience so that we're make sure we're not talking to every customer the same way, and then reminding them of the value that they signed up for and also the value that they've been getting." — Baird Hall 00:23:04Quote: "I personally think pricing is where everybody when it comes to churn and retention, the first place almost always to look is pricing, your pricing model." — Baird Hall 00:29:43The Impact of Churn on Revenue and Growth: "Churn is more than just a metric. It is a significant threat to your business." — Jeff Mains 00:01:36Preventing Churn: "Churn kills growth. It kills momentum, kills morale, kills confidence, you know, kills companies. But most of it is preventable. You know, you're the one who can put this killer on ice and drive sustainable growth for your business and become future-proof." — Jeff Mains 00:06:13SaaS Leadership Lessons1. Customer-Centric Approach: Emphasize the importance of engaging with customers, implementing a customer feedback loop, and making customer engagement a priority. This will shape your product development and retention strategies.2. Active Presence: Establish an active presence on platforms such as LinkedIn and consider creating your own podcast. This enables you to connect with your audience and provide valuable insights to drive revenue and customer experience.3. KPIs and Targets: Implement KPIs as targets instead of rigid guidelines to encourage collaboration and togetherness. This approach fosters a culture of collective...

Jay Nathan is the co-founder of GrowthCurve.io, Chief Customer Officer at Churnkey, and one of the most respected voices in the customer success community.  He joins Alex as they explore Jay's early career as a software engineer, the integration of AI with other digital tools, and navigating the economic landscape of SaaS.Chapters:00:02:28 - Introducing Jay Nathan00:04:44 - A background in software engineering & web development00:08:52 - Institutionalizing customer centricity00:11:05 - Creating a great culture for employees00:13:19 - Customer success and organizational capability00:15:22 - Validating usability through customer interviews00:17:26 - The ABCAI methodology00:19:34 - Driving outcomes with digital00:21:43 - AI in the customer success world00:23:49 - Tailoring technologies for different team structures00:25:54 - The changing economics of SaaS00:30:13 - Human-to-human connections00:32:32 - Managing the customer life cycle00:34:37 - The intersection of company culture and ROI00:36:40 - Automating the business development function00:38:41 - Engaging with customers using marketing tricks00:40:40 - Shout outsEnjoy! I know I sure did...20% off of the Cover Your SaaS course: https://growthcurve.io/products/coveryoursaas?promo=dcsJay's LinkedIn: https://www.linkedin.com/in/jaynathan/Support the Show.+++++++++++++++++Like/Subscribe/Review:If you are getting value from the show, please follow/subscribe so that you don't miss an episode and consider leaving us a review. Website:For more information about the show or to get in touch, visit DigitalCustomerSuccess.com. Buy Alex a Cup of Coffee:This show runs exclusively on caffeine - and lots of it. If you like what we're, consider supporting our habit by buying us a cup of coffee: https://bmc.link/dcspThank you for all of your support!The Digital Customer Success Podcast is hosted by Alex Turkovic

In this raw and riveting episode of the Raw and Real Entrepreneurship Podcast, Susan Sly sits down with Nick Fogle, the resilient founder of Churnkey, to unpack the gritty truth of turning financial chaos into entrepreneurial gold. Their conversation dives deep into the whirlwind journey from crippling student loans to groundbreaking business success, offering a masterclass in transforming burdens into opportunities. Nick peels back the curtain on how he juggled a staggering $250k in student debt while kickstarting his law firm and, later, diving headlong into the tech world. From mowing lawns to coding innovative software, Nick's path is anything but conventional. He shares how understanding the hard numbers and embracing creative risks propelled him from a broke lawyer to a tech maven at a publicly traded company. Susan and Nick discuss the relentless challenges of entrepreneurship, from battling high churn rates to mastering work-life balance while raising a family. They reveal personal strategies for coping with stress, emphasizing the game-changing role of therapy and the power of investing in oneself despite financial strain. Whether you're buried in debt, struggling to scale your business, or need real-world wisdom, this episode is your guide to harnessing adversity. Tune in to hear how Nick's journey of self-discovery and bold moves led him to survive and thrive, selling his company for a mid-seven-figure sum and setting the stage for his next big venture. Discover the unfiltered truths about debt, risk-taking, and the entrepreneurial spirit that refuses to quit. About Nick Fogle: Nick, the Founder and CEO of Churnkey, has an inspiring journey from a struggling attorney buried in student debt to a successful entrepreneur. Overcoming adversity, he taught himself to code while driving a shuttle bus for minimum wage and eventually rose to lead engineer at a publicly traded software company. Nick's relentless dedication led to the creation of Wavve, a SaaS business, which he later sold for a mid-7 figure sum in 2021. Drawing from his experiences, he launched Churnkey, leveraging his expertise in retention strategies to revolutionize customer retention solutions. Nick's remarkable story exemplifies resilience, determination, and entrepreneurial spirit. Connect With Nick: LinkedIn @nickfogle Website https://churnkey.co/ About Susan Sly Susan Sly is the maven behind Raw and Real Entrepreneurship. An award-winning AI entrepreneur and MIT Sloan alumna, Susan has carved out a niche at the forefront of the AI revolution, earning accolades as a top AI innovator in 2023 and a key figure in real-time AI advancements for 2024. With a storied career that blends rigorous academic insight with astute market strategies, Susan has emerged as a formidable founder, a discerning angel investor, sought after speaker, and a venerated voice in the business world. Her insights have graced platforms from CNN to CNBC and been quoted in leading publications like Forbes and MarketWatch. At the helm of the Raw and Real Entrepreneurship podcast, Susan delivers unvarnished wisdom and strategies, empowering aspiring entrepreneurs and seasoned business veterans alike to navigate the challenges of the entrepreneurial landscape with confidence. Dive deep into the essence of success with Susan Sly, and redefine your entrepreneurial journey. Connect With Susan X @Susanslylive LinkedIn @susansly Website https://susansly.com/

Have you been struggling to retain your customers? Scott Hurff and Klaus-M. Schremser are coming together for our next AMA to talk about addressing customer expectations and decreasing cancellation rates at scale! Scott and the team at Churnkey have analyzed over 100 million+ cancellation sessions and definitely know a thing or two about keeping churn under control. And Klaus at Usersnap has been continuously experimenting with getting their retention rates up and is ready to share the experience. We have also partnered up with Churnkey for our first-ever joint report on the state of retention in 2024. Register for our AMA and receive the report after the session. Get a full-blown analysis of market trends, possible reasons for cancellation and how to address them, opportunities to re-engage with former customers, and potentially change the trajectory of your business for growth at scale.https://churnkey.co/reports/state-of-retention-2024/Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

On today's episode, we're joined by Baird Hall, SaaS Builder and Co-Founder at Churnkey, the platform which supercharges every part of customer retention, helping companies optimize growth.We talk about:Advantages & disadvantages of various pricing model & their impact on churnThe 4 different types of churnDos & don'ts for SaaS startups to reduce churnImportant data to capture around customer cancellationsHow customer reactivations are a big, often neglected opportunity for SaaS companies

EPISODE SUMMARYSoftware as a Service (SaaS) is a dynamic industry where success hinges on understanding customers, managing churn, and fostering growth. In the recent episode of Scale Your SaaS, host and B2B SaaS Sales Coach Matt Wolach and Baird Hall, Co-Founder of Churnkey, shed light on pivotal strategies driving SaaS companies toward profitability and sustainability. Read more to learn how to navigate the SaaS industry and reduce churn.PODCAST-AT-A-GLANCEPodcast: Scale Your SaaS with Matt WolachEpisode: Episode No. 297, “How to Reduce Churn and Get More Lost Customers Back - with Baird Hall”Host: Matt Wolach, a B2B SaaS Sales Coach, Entrepreneur, and InvestorTOP TIPS FROM THIS EPISODEUnderstanding the SaaS JourneyStrategies for Churn MitigationMetrics Driving Subscription HealthEPISODE HIGHLIGHTSLessons from the SaaS JourneyThe Power of Customer EducationNuggets of Entrepreneurial WisdomTOP QUOTESBaird Hall[08:34] “The first thing to understand is that the customer you're selling to, B2B individuals, different types of businesses, the person who you're selling to, and your pricing model and pricing point, all three of those things come together to determine really generally where your churn range is going to fall."[17:48] "Understanding that when customers are canceling, a good portion of those that don't actually want to cancel, they would prefer to find a different arrangement. But because they can't, they will just cancel the product."[21:05] "Segment your customers visiting or canceling; give them the right flow. Personalize the cancellation process, remind them why they came, and remind them of the value or the future they were trying to get to with your product. And then, based on why they say they're canceling, give them the right offer."Matt Wolach[14:22] "Reactivations is the one untapped metric for subscription health that many SaaS businesses aren't tapping into."[20:12] "A lot of times, you talk to other founders, and you realize that your problems are not super unique, and your world's actually not falling apart, and things aren't as bad as you think they are."LEARN MORETo learn more about Churnkey, visit: https://churnkey.co/ You can also find Baird Hall on LinkedIn: https://www.linkedin.com/in/bairdhall/ For more about how Matt Wolach helps software companies achieve maximum growth, visit https://mattwolach.com.Get even more tips by following Matt elsewhere: Sales Tips LinkedIn Twitter Instagram

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #27, we are talking with Baird Hall, Co-Founder and CEO of Churnkey (https://churnkey.co/ ), a customer service software that makes it easy to manage and connect with customers, and truly help them succeed. Baird talks about the way a founder's journey changes from building the first to building the fourth company and if it gets easier. How to switch from B2C to B2B business and how different they are. Why having a great team and a support system helps founders along the way. He shares the hacks for customer retention that works for Churnkey, and much much more. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/1479... Twitter - https://twitter.com/SaaS_group

In this episode of SaaS Origin Stories, Phil speaks with Scott Hurff, Founder and Chief Product Officer at Churnkey, a SaaS product that fixes every type of churn for you, supercharges all aspects of customer retention, and optimizes your company's growth. They explore Scott's journey to founding and growing Churnkey, the differences between running a B2B versus a B2C SaaS company, and what every SaaS founder should do to scale a successful business.Guest at a Glance:Name: Scott HurffAbout Scott: Scott Hurff is a product maker, designer, and writer. He is the Founder and Chief Product Officer at Churnkey, a SaaS product that fixes every type of churn for you, supercharges all aspects of customer retention, and optimizes your company's growth. Before Churnkey, Scott was the Founding Designer and Head of Design at Casa, Director Of Product Design at Philosophie Group (now InfoBeans), and Product Manager and Lead Designer at Tinder.He wrote Designing Products People Love, a book that highlights how product designers work at places like Twitter, Product Hunt, Facebook, and more. He is a keen writer who works on science fiction stories and is a member of the Sudowriters' writing group. In 2019, Scott graduated from the Taos Toolbox workshop.Scott on LinkedInScott's WebsiteChurnkey on LinkedInChurnkey's WebsiteTopics we cover:How does Churnkey handles retention for you?What can SaaS founders do to reduce their churn?The difference between running a B2B versus a B2C SaaS companyInsights for SaaS founders to succeedKey Takeaways:Cracking the Customer Churn CodeReducing customer churn is a top priority for every company, particularly in the SaaS industry. To tackle this issue, start by identifying the customers who haven't paid for two months but are assumed to be interested in continuing their subscription. This step alone can reduce churn by twenty to forty percent.Additionally, launch a well-designed survey at the point of cancellation to understand why customers are leaving. It's crucial to ensure that the survey is discreet, thoughtful, and crafted to elicit valuable feedback.To further decrease churn, consider implementing a cancel flow and regularly review as a team why customers are leaving on both the product and customer success sides. Make this an ongoing part of your routine and iterate as necessary to keep improving.“De-stigmatize the notion that that data can't be helpful because it's biased, and I think you'll make some great gains.”B2B Versus B2CWhen running a B2B company, you develop a more personalized relationship with your customers compared to B2C, where the focus is on scaling. B2B companies concentrate on resolving specific problems at a more human level. Additionally, B2B SaaS companies typically have smaller and more proficient teams, while B2C companies tend to have a more pronounced separation and specialization of various functions as they grow. However, some B2B founders make the mistake of adopting B2C practices that they believe would work similarly. This is not always the case. If you run a B2B company, your priority should be finding ways to connect with your customers as efficiently as possible.“You have to go through the process and figure out what not to do. Take the wins and then go in and build something of your own and build it your own way.”Wisdom for SaaS FoundersBe open to fundraising and showcasing your product. You won't know if it works if you don't try. Without trying, you won't know if it's effective and capable of scaling. Avoid assuming that your efforts are not good enough. Instead, consider it a motivation to drive you and your company forward. Going through the process can help in identifying your values, abilities, and limitations.“We didn't know if this was gonna work at scale. It's working now. And maybe there's that part of us that we don't want to be told that what we're doing is not good enough.”

Rob discusses the challenges of bootstrapping a marketplace as a solo founder, no code startup success, and the importance of solving a problem. He also shares his insights on solving problems with simple tools and SaaS company success patterns, finding and solving infinite amounts of small problems, and building a tool to combat customer churn.The conversation then moves on to personalized cancel flows for retaining customers, productizing internal tools in the data analytics space, and the one mantra for business success. Rob also talks about the differences between B2B and B2C marketing, challenges of scaling B2B and B2C startups, and the influence of early testimonials in the B2B sales process.Rob shares his thoughts on finding hidden gems and word of mouth marketing, the importance of long-term relationships with developer teams, and scaling strategy for a billing product. He also talks about using data to improve product decision making, making data-driven decisions with analytics for SaaS companies, and using recurrent neural nets for customer activity tracking.The conversation then moves on to beta studies on a new chart prediction tool, Shark Tank game theory, and the importance of pricing your product appropriately. Rob also shares his insights on the benefits and limitations of boosted revenue in subscription services, the importance of clear ROI and customer research in product development, and the commitment required for successful podcasting.Finally, Rob talks about his journey from hot takes to data-driven sports journalism, from hobby project to working with the NBA, and using Turkey to track data and billing logic. He also shares his thoughts on proactive customer retention for subscription businesses.Rob is a machine learning expert, graduating from the University of Oxford with honors for his Master's research. 

The Underserved Podcast kicks off Season 8 with Rob Moore, recording from across the pond in the UK. Rob figured out there is no grad school application deadline if you apply overseas, and fell in love with England. Early in his professional career, his company developed a podcast marketing tool (of all things!), which we discuss in detail. Also covered - NBA data analysis for fun at Per Thirty Six, CoPilot as a productivity enhancer, and tech decision reduction.   Churnkey https://churnkey.co PerThirtySix (Sports Analytics) https://perthirtysix.com My Twitter https://twitter.com/robmoo_re Wavve https://wavve.co

On today's episode, we're joined by Scott Hurff, Founder & Chief Product Officer at Churnkey, a platform built to supercharge every part of customer retention and optimize your company's growth.We talk about:- Scott's background and the story of Churnkey.- What a good SaaS product needs.- Ensuring company alignment when it comes to design.- Balancing flexibility, power and ease of use.- How pricing impacts customer retention.- How to raise SaaS prices without losing customers.Scott Hurff - https://www.linkedin.com/in/scotthurff/Churnkey - https://www.linkedin.com/company/churnkey/This episode is brought to you by QrveyThe tools you need to take action with your data, on a platform built for maximum scalability, security and cost efficiencies. If you're ready to reduce complexity and dramatically lower costs, contact us today at qrvey.com.Qrvey, the modern no-code analytics solution for SaaS companies on AWS.

Rob Moore is the CTO and founder of Churnkey - a tool that reduces churn for you automatically. What we cover:- Developer documentation- How Rob buys tools- How Rob discovers tools- Go slow & build good things- How Churnkey worksReferences:- Rob's twitter https://twitter.com/robmoo_re- Churnkey https://churnkey.co/- Super docs super.so 

On this episode, we talk with Scott Hurff, Founder and CPO at Churnkey, about a hot topic in the world of subscriptions — churn. Churnkey is a subscription company that provides data and analytics to other subscription companies to minimize churn and increase customer retention.Scott spent over a decade in VC-backed subscription startups, the most famous being Tinder. After helping a friend create a simple prototype that brought churn down from double to single digits for his company, he knew he was on to something and founded Churnkey. He talks about different types of churn: involuntary (20-40% of all churn) and voluntary. Involuntary categorizes things like non-payment due to an expired card or error code.Scott points out that their most successful customers have a team in place to look at critical feedback from Churnkey and then act on it quickly. Their best customers are second-time founders because they've already been around the block and they're willing to act swiftly.He also looks at the trend of moving away from app stores and taking it in-house. Ready to get started with Rebar?Head to rebartechnology.com or email info@rebartechnology.com to schedule a call today. #Saas #subscriptions #subscriptionbusiness #subscriptionservice

Changing career tracks can be challenging, but it can also be exciting and lucrative. Going from economics grad to lawyer to tech entrepreneur, Nick Fogle, founder of SaaS start-up Wavve, a tool for podcasters to turn audio into video, has gotten the start-up itch and learned how to bootstrap his way through several career iterations. Nick shares the lessons he learned from teaching himself to code through the multi-million dollar acquisition of Wavve in 2021 and into his second start-up, Churnkey. View the complete show notes for this episode. Learn More: Jeff Wald, Founder of WorkMarket, on a $100 Million+ Exit Scaling and Exiting Multiple Tech Companies Additional Resources: Get your copy now of A Beginner's Guide to Business Valuation, The Art of the Exit: The Complete Guide to Selling Your Business, The Exit Strategy Handbook: A Complete Guide to Preparing Your Business for Sale, and Closing the Deal: The Definitive Guide to Negotiating the Sale of Your Business Are you selling a business? Schedule a free consultation now. Listen to Other Episodes: Business Exit Strategy Basics Jon Taylor, Author of Maximize Your Multiple Lessons Learned from a $200 Million+ Exit

It's very tempting to lock ourselves away and build, build, build. We tinker so we feel productive. But what if that's just a lie we tell ourselves? Are we just avoiding the real work? Are we avoiding the real feedback from our customers?In this episode, you'll hear from Scott Hurff, the co-founder of Churnkey. We talk about the risks and safer bets he took when building his SaaS and the processes he's put in place to protect himself and his team from self-delusion.Want to know how Future Fit you are? Take 3 mins to benchmark yourself with our Peer Score test on peer-effect.com. You might discover some surprising gaps! Or just follow James on LinkedIn for more thoughts around coaching and being future fit.

In episode 42 of The Product Design Podcast, Seth Coelen interviews Scott Hurff, Founder and CPO at Churnkey, a platform that fixes every type of churn by supercharging all aspects of customer retention. Scott is also the creator of Super Like, a product feature he led while at Tinder, which allowed users to pay extra to get an edge at making a match.During our chat, Scott shares where he gathers creative inspiration away from the screen, what he learned while working at Tinder, and the secret he believes can make your product make you a lot of money!During our interview with Scott, you will learn:

Rob Moore was previously on the Code Story podcast back in Season 2, when he was building Floom - a marketplace built to make monetizing SaaS products easier. Three years ago, he moved to London with his now wife, as they got married a few months ago. Another update is he enjoys studying philosophy and how people think... and he tends to find good insight from Seneca. He applies a lot of his learnings to his personal life, but also to his startup ventures.Rob previously built a product called Waave. When their customer acquisition couldn't keep up with churn, they started building tools to help them figure out what was going on. They focused on a cancellation flow, and spent 6 months perfecting a tool that helped them fix their churn problem.This is the creation story of ChurnKey.SponsorsAirbyteDopplerHost.ioIPInfomablSupportZebraLinksWebsite: https://churnkey.co/LinkedIn: https://www.linkedin.com/in/rob-moore/Support this podcast at — https://redcircle.com/code-story/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Today I have a founder who has built and sold two companies, including Wavve, the tool for creators. We’re going to talk about how he did that as well as the company he’s working on now, which was inspired by a problem he encountered while building Wavve. Nick Fogle is the co-founder of Churnkey, retention tools to help SaaS Founders eliminate churn. Nick Fogle is the co-founder of Churnkey, retention tools to help SaaS Founders eliminate churn. Sponsored byOrigami – If you’ve heard about DAOs (Decentralized Autonomous Organizations) and you want to find out how to set one up for yourself, go to JoinOrigami.com. Even if you’re just interested in how these things work and want to learn more, the Origami blog is a great place to start. Lemon.io – Why squander time and money on developers who aren't perfect for your startup? Let Lemon match you with engineers that can transform your vision into reality — diabolically fast. Go to Lemon.io/mixergy for a 15% discount on your first 4 weeks with one of their devs. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

Scott shares his founder's story of how we went from working on one of the first independent content distribution platforms on the Internet, to Tinder and on to founding his own company.Scott and Brandon talk marketing, churn and building a company.You'll enjoy this episode because Scott is a peak performer in the product and marketing world and drops tips on how you can build a better product and reduce churn.About Scott HurffScott is an entrepreneur, product creator, designer, writer, and dad.  He has seen it all in Startupland: VC-backed rocket ships, VC-backed rocket explosions, marketplaces, consumer apps, and one of the first independent content distribution platforms on the internet. He was on the founding team of Tinder's first acquisition, where he created some of the app's most successful early revenue features. Previous to that he was on the founding team of Casa, the world's first consumer-friendly Bitcoin self-custody provider. O'Reilly published his book, Designing Products People Love, which Scott Berkun called “a thoughtful and charming guidebook for making great things.”Scott now helps SaaS operators build healthier subscription businesses with his latest company, Churnkey.CONNECT WITH USSign up for our NewsletterOver 17,200 listeners and countinghttps://edge.ck.page/bea5b3fda6SHOW NOTES 00:00:00 Intro and beginning of Scott's Story00:07:25 Marketing Analysis at AOL and Churn Management00:24:18 Back to Scotts story01:16:00 Scott's High Percentage Tips (HPTs) for YouEPISODE LINKS:ChurnKeyhttps://churnkey.coEDGE PODCAST INFO:Apple Podcastshttps://podcasts.apple.com/us/podcast/edge/id1522407349Spotifyhttps://open.spotify.com/show/7a3WcnSn9PlvwwF5hn4p4SYouTube Channel:https://www.youtube.com/channel/UCabV9Rcw4MohWvTGr3OTzFwWebsitehttps://MyEDGEPodcast.comEDGE Podcast A top podcast for entrepreneurs!https://myedgepodcast.com Other Great Podcasts From the Best Podcasts NetworkOn Business Podcast On Business Podcast is an unscripted, brutally honest, candid, sometimes ugly, conversation about running businesses & successful companies, for aspiring entrepreneurs, current startups, or experienced business owners looking to elevate their business. https://OnBusinessPodcast.comMARKETING PodcastThe MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model the data and turn it into financial forecasts so you have predictable revenue.Brandon can't promise you instant marketing success after each episode. But...he guarantees that you will find each MARKETING episode always reliable, always actionable, and always useful for your marketing efforts. https://podcasts.apple.com/us/podcast/marketing/id1653276478

Welcome to today's episode of the Master Delegator Podcast, where  Kristy Yoder is joined by Nick Fogle, the founder of Churnkey. Nick is an Economic undergraduate student turned awesome and experienced software engineer-entrepreneur who has founded numerous businesses. Listen to this episode as Nick shares his journey to his current level of success in the entrepreneurial world. He also talks about the importance of learning from adversity and its application to business ownership.Episode Highlights:04:05: Nick's entrepreneurial journey05:35: Learning how to code06:58: The beginning of Wavve.co11:30: Why Nick sold Wavve12:58: Learning churn rate and building Churnkey18:59: Learning from mistakes25:05: Nick's newfound vision28:21: Why businesses have a high churn rate32:53: Practical ways to reduce churn rate35:15: Why are people leaving your company, and the benefits of sending out surveys37:31: Learning the importance of delegation as a CEOLearning From Adversity And Its Applications Toward Business Ownership Everyone finds rejection and failure difficult. In business, you must overcome adversity without falling apart. Nick has overcome many obstacles in his current position as a serial entrepreneur. With a $ 250,000 school debt and 99% of his net worth tied up in his podcast software, Nick knew he needed to do something for himself and the people around him. Instead of letting adversity get the best of him, he studied Wavve's churn rate and built a new company. He established Churnkey, which handles heavy lifting and reduces churn, but Nick also understands that he can only do some things in the business, especially if there is more than one. As a result, Nick outsourced and delegated tasks that he needed assistance with in the long run, and it's safe to say that Nick is finally in a position to focus more on growth and scaling up.About  Nick FogleNick Fogle is a former lawyer who now works as a SaaS Founder and software engineer. He founded and invented the Churnkey to assist one of his SaaS companies in eliminating churn and achieving $140,000+ in MRR. He co-authored the Wealth Security Protocol and built an industry-leading Bitcoin security application while co-founding Casa with Scott.Learn more about her here:LinkedIn:https://www.linkedin.com/in/nickfogle Website:https://nickfogle.com/https://churnkey.co/Twitter:https://twitter.com/churnkeyhttps://twitter.com/nickfogle Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting Smartvirtualassistants.comBe part of our Facebook community page for entrepreneurs who want to become a master delegator. Do you want to learn how to hire a virtual assistant? Access our free training. Want to know how to delegate effectively? Get access to our mini-couManaging Projects Doesn't Have to Be a MessBasecamp helps teams organize projects in a way that makes sense for all. Try Basecamp.

Mention venture capital and everyone imagines multi-million dollar rounds of funding, the thrill of founding the next unicorn - all leading to a windfall of cash when the company has its IPO.At least that what's become somewhat of an urban legend.The reality can be quite a bit different.  The road from startup to cashing out is typically frustrating, frenzied and at times even frightening. I'm Jane Singer and thanks for joining me here and being part of our international community.  Today we're joined by Nick Fogle, Founder & CEO of Churnkey, who shares some advice and cautionary tales about the pros and cons of venture capital.  Nick  fought through the 2008 recession and bootstrapped his side business, Wavve, and eventually sold the company for a mid 7-figure sum. Taking everything that he learned from gaining venture capital and customer retention, Nick then founded Churnkey. In this episode Nick talks about:The Potential Pit Falls of Venture CapitalThe Highest Impact Areas Where A Founder Should Invest Their Time The Top 3 Lessons He Learned While Fielding Acquisition Offers And Ultimately Being Acquired… and much more!Whether you've got heaps of venture capital funding, are an established corporate or are bootstrapping it, you need good people on board. One of the biggest challenges companies face is trying to find top talent - particularly to fill critical leadership roles.  Nowadays, having the right people can really determine a company's success or failure.That's why top corporations and even smaller enterprises rely on Asianet Consultants to help them fill key positions.  Since 1988 Asianet has been working in partnership with its global clients to help them make the right strategic hires.  They have a well-earned reputation for being able to fill even those difficult to fill positions.So if you need to recruit new talent - or think that you might be doing that soon, head on over to their website. That's asiannetconsultants.com. Now let's sit down with Nick and get the inside track on venture capital funding. USEFUL LINKSConnect with Nick Fogle:Churnkey website:Asianet Consultants website:   https://www.asianetconsultants.com/Visit A Seat at The Table's website at https://seat.fm

Joining me today is someone I’ve really wanted to interview. His name is Baird Hall and the dude is a 4x SaaS founder–all bootstrapped. I invited him here to talk about his latest company Churnkey, which handles subscription business’ retention efforts. Baird Hall is the founder of Churnkey, which handles subscription business’ retention efforts. Sponsored bySendinblue – Sendinblue is the smartest and most intuitive platform for growing businesses. They will guide your business with the right marketing & sales tools and help you reach the right people and produce the right content. Mixergy listeners who sign up will get one month free with 100,000 emails by entering the coupon code SIBMIX at checkout. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

Nick Fogle, the Founder and CEO of Churnkey and Co-Founder of Wavve, joins the show to share his journey from teaching himself how to code as a shuttle driver to launching and selling creative startups. Hear how to find problems to solve, sell your business, reduce churn, overcome self-doubt, and whether Breaking Bad or Better Call Saul is better. Connect with Nick on Twitter @NickFogle

How can you reduce churn for your SaaS? What are the good tactics to use and the ones to avoid? How can you create the best cancellation process? Find everything you need to know on churn from Baird Hall, a successful entrepreneur who scaled multiple bootstrapped SaaS businesses like Wavve, Zubtitle, and Churnkey ($300K+ in MRR)

In episode 601, Rob Walling chats with Nick Fogle of ChurnKey. Nick previously cofounded Wavve which was acquired in early 2021. In this conversation, they chat about how the idea for Churnkey came from his other business, decision to sell Wavve, and some of the key differences between bootstrapping a B2C vs a B2B SaaS. […]Click the icon below to listen.       

Pete runs No CS Degree, among other things, sharing stories of people who have made it as a developer, without going down the traditional route of getting a computer science degree, showing how it's possible to earn a nice salary without going to university. He has also started High Signal, a community for revenue verified entrepreneurs, a site for finding fully remote companies and finally made 2 courses where you'll learn how to both monetize and grow your newsletter.➡️ Here's my course on starting a podcast in 2 hours or less.What we covered in this episode Pete's crazy backstory How he got into entreprenuership Most inspiring story from No CS Degree How does Pete get revenue Getting a sponsor for a course How do you grow a newsletter Launching a monetize your newsletter course Doing a bundle deal with other indie hackers Starting the High Signal community Why some paid communities are bad Pete's nifty pricing trick Launching a job board Recommendations Book: Mindset by Carol Dweck Podcast: Indie Hackers Indie Hacker: Lachlan Kirkwood Follow Pete Twitter Website Follow Me Twitter Indie Bites Twitter Personal Website Buy A Wallet Thanks to this episode's sponsor, ChurnkeyIt can be a huge challenge to keep churn down when your SaaS product starts to see traction. The founders of Churnkey know exactly how much of a challenge this can be, having collectively grown three SaaS companies to over $4m in ARR.They realized that they were thinking about cancellations all wrong. A relationship with a customer doesn't stop with the “Cancel” button. So they built Churnkey, which reduces churn by up to 42% with custom cancellation flows. For every customer who clicks “Cancel,” Churnkey offers up dynamic offers that encourage customers to stay subscribed.Just connect Stripe and plug in a small bit of code. In minutes, you'll be reducing churn by immediately unlocking subscription pauses, dynamic offers, and cancellation insights. See how much revenue Churnkey can recover for you. Visit churnkey.co to start your free trial.

Today we’re interviewing Baird Hall, an entrepreneur who has successfully built a business from scratch and exited with a smile on his face. As a sales engineer selling data integration systems at a startup in Charleston, he was always looking for a creative outlet. Something where he could do his own thing. This longing led him to choose the path of entrepreneurship. In this episode, he offers lessons he’s learned along the way. We’re going to be talking about how he started, scaled, and sold Wavve, a SaaS company built for sharing podcast audio clips. He talks about the right mindset and how to “stay in check” so you can stay true to yourself and do everything for the right reason - if you let your ego get in the way you will hit those anxiety periods - and you have to know how to course correct. Software as a service (SaaS) is an increasingly popular sales and business model that has a unique ability to discover and solve issues in unserviced markets. On today’s show, we’re doing a deep dive into one SaaS industry entrepreneur’s journey—from bad investments to seven-figure deals—to show how it’s possible to do a lot of good while making money. Baird Hall shares his greatest success of selling Wavve to Calm Capital after only four years in business and how it allowed him to realign his long-term vision with his career by solving real issues in an intentional and self-aware way through entrepreneurship. Learn how his personal drivers kept him in check when he got off track and how he grew from zero to over 200,000 users and $1.5M in ARR in this episode What You Will Learn Why it’s important to build your business off of your personality traits How Wavve scaled to 200,000 users and $1.5M in annual recurring revenue (ARR) within only a few years How to reflect on those anxiety pits that can surface when you are not in “the zone” Why failure can be a great thing, but you shouldn’t “fail fast” The difference between educating a market and listening to the market When Baird and his partner decided to start pulling money out of the business What methods Wavve used to maintain their growth How your personal drivers play a big part in your business—and what happens if you veer off course Why creativity and growth go hand in hand when scaling a SaaS business The importance of building social capital with different stakeholders How to plan out a successful scale by setting goals tied to target MRR The pros and cons to hiring a business broker to sell your business How Baird negotiated the sale of Wavve completely through Slack Understanding what your priorities are (what do you want from the business and why) in the exit is in the best interest of both parties How to identify some signs that it may be a good time to sell Listening to customers to help you grow—and how that’s different with B2C vs B2B Why failure helps you figure out what you want to learn Bio: Baird Hall is a four-time SaaS founder with broad experience in the market. He has no trouble sharing his failures right alongside his successes because he knows the value of the lessons he’s learned from both. Baird now works to reduce churn through customizing and improving offboarding experiences through his company Churnkey. Quotes: 10:07 - “But then it was just, we felt the pull. It’s hard to explain that if you haven’t felt that pull in your business before. People would just come to our website to ask, ‘How do I do this? How can I make this better? How do I do X, Y, and Z to my video?’ And you can just feel it.” -

Today we’re interviewing Baird Hall, an entrepreneur who has successfully built a business from scratch and exited with a smile on his face. As a sales engineer selling data integration systems at a startup in Charleston, he was always looking for a creative outlet. Something where he could do his own thing. This longing led him to choose the path of entrepreneurship. In this episode, he offers lessons he’s learned along the way. We’re going to be talking about how he started, scaled, and sold Wavve, a SaaS company built for sharing podcast audio clips. He talks about the right mindset and how to “stay in check” so you can stay true to yourself and do everything for the right reason - if you let your ego get in the way you will hit those anxiety periods - and you have to know how to course correct. Software as a service (SaaS) is an increasingly popular sales and business model that has a unique ability to discover and solve issues in unserviced markets. On today’s show, we’re doing a deep dive into one SaaS industry entrepreneur’s journey—from bad investments to seven-figure deals—to show how it’s possible to do a lot of good while making money. Baird Hall shares his greatest success of selling Wavve to Calm Capital after only four years in business and how it allowed him to realign his long-term vision with his career by solving real issues in an intentional and self-aware way through entrepreneurship. Learn how his personal drivers kept him in check when he got off track and how he grew from zero to over 200,000 users and $1.5M in ARR in this episode What You Will Learn Why it’s important to build your business off of your personality traits How Wavve scaled to 200,000 users and $1.5M in annual recurring revenue (ARR) within only a few years How to reflect on those anxiety pits that can surface when you are not in “the zone” Why failure can be a great thing, but you shouldn’t “fail fast” The difference between educating a market and listening to the market When Baird and his partner decided to start pulling money out of the business What methods Wavve used to maintain their growth How your personal drivers play a big part in your business—and what happens if you veer off course Why creativity and growth go hand in hand when scaling a SaaS business The importance of building social capital with different stakeholders How to plan out a successful scale by setting goals tied to target MRR The pros and cons to hiring a business broker to sell your business How Baird negotiated the sale of Wavve completely through Slack Understanding what your priorities are (what do you want from the business and why) in the exit is in the best interest of both parties How to identify some signs that it may be a good time to sell Listening to customers to help you grow—and how that’s different with B2C vs B2B Why failure helps you figure out what you want to learn Bio: Baird Hall is a four-time SaaS founder with broad experience in the market. He has no trouble sharing his failures right alongside his successes because he knows the value of the lessons he’s learned from both. Baird now works to reduce churn through customizing and improving offboarding experiences through his company Churnkey. Quotes: 10:07 - “But then it was just, we felt the pull. It’s hard to explain that if you haven’t felt that pull in your business before. People would just come to our website to ask, ‘How do I do this? How can I make this better? How do I do X, Y, and Z to my video?’ And you can just feel it.” -

Baird is a 4x SaaS founder based in Charleston, SC. His background is in sales, marketing, and support. He bootstrapped and grew two SaaS companies to over $1M in ARR. When he isn't working on Churnkey's sales and marketing, he is on the water with his wife and daughter.What we covered in this episode: The big challenges faced when bootstrapping Did Baird always want to bootstrap Why leave a job to start a company Did he ever get funding from utalk How did Waave come about? How to avoid quitting when times get tough Getting early customers in for Waave What was different when they launched Zubtitle (108k MRR) Why they started a new business completely Why churn is such a difficult problem to solve Is it harder or easier to do B2C vs B2B How to manage context switching How to make time to run 3 huge businesses at once Recommendations Book: Range by David Epstien Podcast: Indie Hackers Indie Hacker: Nathan Barry Follow Baird Twitter Churnkey Follow Me Twitter Indie Bites Twitter Personal Website Buy A Wallet Sponsor - UpvotyDo you want to build the best product possible? Then listening to user feedback is one of the best ways to do so. Because by listening to the problems of your users, you can build a real problem-solver that they'll love.Upvoty is a user feedback tool that gives your user's a voice and makes it really easy at the same time for you to prioritize what to build next. By installing Upvoty's feedback boards, you'll have all of your user feedback in one central place and it will really help you connect with your customers and understand their needs. On top of that, you can close the feedback loop by setting up your Changelog and Product Roadmap. Your users will be actively involved in building new features and will love you for that.Try Upvoty 14-days for free and with the code 'INDIEBITES' you'll get a 10% discount on any of their plans.Sign up here.

Episode 4 of Fund Stuff we're talking with Nick Fogle from https://churnkey.co about legal structures, the importance of having your tech organized to make handoffs easier, and what it's like building a company after a successful exit.

How do we lower churn? In this episode, we talk to Baird Hall, co-founder of Churnkey. We discuss the experiences that led Baird and his co-founders to start Churnkey and how to best think about churn in your business. You'll learn how to collect feedback from customers as they churn, the options you have to minimize  your churn rate, the mistakes that Baird sees others making, and more.Visit our website for the detailed episode recap with key learnings.Churnkey — Baird's productWavve, Zubtitle — Baird's previous productsNetflix, Disney — B2B companies that are great at preventing churnGrowth Ceiling — how much your SaaS business can grow given the current customer dynamicsFollow Baird on TwitterUse promocode BDTPKEY to get your first 30 days free at ChurnkeyThanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.SponsorThis show is brought to you by Userlist — the best tool for sending onboarding emails and segmenting your SaaS users. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.

In the previous episode of Vested Capital (EP2), we talked with David Horne and Marty Balkema, founders of Calm Capital. They had recently acquired the company Wavve. On this episode, Baird Hall, one of the co-founders of Wavve, shares the other side of that acquisition, as the seller of Wavve. Baird takes us back in time to the origin story of Wavve, how it was a spinoff company from their first business when they needed to create audio snippets for sharing on social media. The spinoff companies continued when they needed to create captions for audio within Wavve, which led to the creation of ZubTitle, a company Baird co-founded with a different partner. Both Wavve and ZubTitle grew to earn over $100,000 a month each - 7-figure companies. ChurnKey, Baird's latest company that helps subscription businesses deal with churn, was created as a result of needing to solve the churn problems within Wavve and Zubtitle. Baird, as you can probably tell, is amazing at using a need in one company as the genesis to create a new company. Of course, it's very challenging to grow one company, so working on two or even three at the same time rarely works. This is one of the reasons Baird and his partners made the choice to sell Wavve, so they could move on to focus on ChurnKey. All of these companies are covered in this interview, which I know you will enjoy if you like SAAS startup stories leading all the way to exciting exits. Enjoy the show. Yaro Podcast: https://www.yaro.blog/pod/Blog: https://www.yaro.blog/

On this week's episode of The Data Stack Show, Eric and Kostas talk with Nick Fogle, co-founder of Churnkey and Wavve. Together they discuss how having a legal background can impact engineering decisions, dealing with privacy and compliance concerns, and selling Wavve and starting Churnkey as a result.Highlights from this week's episode include: Nick's background in economics and law and teaching himself to code (2:01)Thinking like a lawyer and trying to minimize risk to the greatest extent possible (4:23)GDPR and compliance (8:23)Blockchain contracts  (18:26)Unique challenges surrounding compliance with a cryptocurrency startup (21:41)Reconciling the right to be forgotten, GDPR, and blockchain permanence (27:16)Building Churnkey after developing it as a way to lower churn among Wavve users (31:31)How Churnkey's stack works (37:16)Crypto predictions (39:02)The Data Stack Show is a weekly podcast powered by RudderStack. Each week we'll talk to data engineers, analysts, and data scientists about their experience around building and maintaining data infrastructure, delivering data and data products, and driving better outcomes across their businesses with data.RudderStack helps businesses make the most out of their customer data while ensuring data privacy and security. To learn more about RudderStack visit rudderstack.com.

Today on the show we have Nick Fogle, co-founder of Churnkey.In this episode we talked about what Nick hated about being a lawyer so much that he decided to take a job as a shuttle driver, and learn how to code between rides.  We also discussed the moment he realized his first startup was about to hit it’s growth ceiling due to extreme high churn, how they optimized their offboarding flow for retention and finally how this experience motivated him to launch Churnkey and help other companies with churn. As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly on Andrew@churn.fm. Don't forget to follow us on Twitter.