BRAND PARTY Podcast

My client, Shannon Mulligan joins to break down the foundations for brand messaging to her top 3 tips you can do today to improve your content and copywriting. When visual communications and copy come together, that's where the magic happens.Plus she shares her experience on transforming her website in just one day together. Yep, you heard that right. Leave the heat to the steamy beach days and BBQ's sizzling this Summer! Want results like Shannon? Book your VIP Design Day now.Visit christineldesigns.com for full show notes.

Summer is in full swing! There's no denying how tempting it is when that bright light peeks through your window in the morning and you know it's going to be a good day, versus the lack-luster laptop sitting on your desk calling your name, right?When you're feeling tempted by shorter work days and longer Summer fun outings, you're going to want to listen up!Tune in for 5 ways to know if now's the right time for a VIP Design Day (as shared by my former clients).If this sounds like something that might be right for you, here are some more details.Visit christineldesigns.com for full show notes.

When you're working on a design project, there's always more to do than you can possibly get done in one day. But if you break up your work into smaller tasks, then you can accomplish more in less time and leave the desk behind feeling like a hero!The reason I can do more in a day than probably any other designer you can find on the internet is because of how I prepare in advance. So here I am spilling all the secrets with you today.Here's how to check everything off your design wishlist in one day!Visit christineldesigns.com for full show notes.

Summer is here and you're ready to enjoy the warmer weather. But before you start packing up your summer clothes and pulling out the flip flops, there are some important steps you need to take care of to ensure your business is ready for the upcoming season.It's easy to get caught up in all the things we need to do before we get away.  In this episode, Christine shares the 5 areas you can focus on to help make the transition of seasons of rest and work much easier.Want to get ahead of the season?Learn more about how to check everything off your Summer design wishlist now.Want the recap?Check out the shownotes here.

Creating your brand can be daunting for some, especially when you're in the early stages of your business. Heather Brassington knew all too well how that felt, but she did it anyway…Heather is the owner and artist behind Naughty Florals, from 6 cards on Etsy it has expanded to over 150 products in stores across North America. Her creations are unique, fun, and unapologetic. In this episode, Heather shares with us how her creativity and the choices she made brought her brand success. From a distinct brand vision, branding tips, stress coping mechanisms, and learning to stand up for her values, Heather has brought her ideas to life and success. Visit christineldesigns.com for full show notes.

At one point in our lives we may have gone through financial problems, but did you know this can be avoided?Today, I have Vanessa Bowen on the show, a Chartered Professional Accountant (CPA) and Master Neuro-Linguistic Programming Practitioner (NLP) and the Founder of Mint Worthy, a personal finance coaching platform that helps women shift their relationship with money and take control of their finances.In this episode, Vanessa shares with us how her own personal financial journey taught her how to manage her finances and how it inspired her to help other women who went through the same struggles as her. I want people to realize that you can learn how to manage your money, it's possible to change your financial life, you just have to learn to live in your power. - VanessaVisit christineldesigns.com for full show notes.

On today's episode we're diving into top tips on how to build an impactful community according to fellow experts. Some you may have recognized on a past episode of Brand Party such as Rachel Kelly of Make Lemonade and we're also saying hello to some new guest features from Christina Tolosa, Eva Bloom, D'ana Joi, Jen Macones, and Tanya Garma.You're probably asking yourself, how can a community give my business an edge and how can I stand out from the crowd? The fact is, it is more vital than ever!Visit christineldesigns.com for full show notes.

Launch planning is an integral step in determining the success of your brand, product, or service. It can be overwhelming and stressful. Today, I have invited an expert to the show to give us an insight and share her expertise on how to successfully launch your business.Sara Vartanian is a launch copywriter and strategist who helps coaches, consultants and course creators tune into the words that make the people they love to serve feel seen and heard.In this episode, Sara shares with us her expertise in launch planning. From pre-launch to the actual launch, Sara guides us to the how-tos of creating content, market research, building your email list and more! But most importantly, how to create and maintain human connections in your customers journey. When you start with human connection, the leads and sales will follow. - SaraVisit christineldesigns.com for full show notes.

Nowadays, social media  has become the platform for launching products, businesses, brands, and even personalities. It has grown over the years and has made a huge impact in marketing.Elena Catherine is a certified digital marketing expert with 10+ years of experience. She helps entrepreneurs, brands, and influencers reach their target audience in an authentic way by using organic content marketing strategies.In this episode, Elena shares with us her expertise on growing and building brands through organic marketing. A powerful and cost-effective marketing strategy that can successfully convert prospects into leads. Another full packed episode that can surely take your branding to a whole new level.It's possible to grow if you have the right strategy in place, and you put in the groundwork for yourself and for your business. - ElenaVisit christineldesigns.com for full show notes.

The digital world is more important and evolving than ever. Marketing can be such a buzzword. Let's debunk it and figure out what you should really be spending your time and effort on this year.On today's episode we're diving into top marketing trends according to fellow experts. Some you may have recognized on a past episode of Brand Party such as Jenny Jay and Katy Prince and we're also saying hello to some new guest features from Anne Claessen and Sarah M Chappell.Visit christineldesigns.com for full show notes.

Building your brand means having the right mindset. When your thoughts and emotions are not aligned, your brand suffers and so does your business.Kira Matthews, a manifestation and mindset coach knows exactly what to do. She specializes in helping creative fashion designers, illustrators and makers crippled with self-doubt and fear grow their small business and connect with customers that excite and delight them. In this episode, Kira shares with us how mindset can be a powerful tool in building a successful brand and business. Through embracing failure and negative emotion, practicing authenticity, and learning to break the only blockage - your thoughts and yourself, success is not too far away. If I can do it, there really is nothing that anyone else can't do. - KiraVisit christineldesigns.com for full show notes.

What graphic design trends have been on the rise lately? How has it influenced personal branding?In this episode, I'd like to share with you the top graphic design trends of 2022. As we enter a new year, here are some of the creative movements to keep your artistic spirits burning. Take a glimpse into the future of graphic design.The Designest forecasts more inclusive solutions - but was that ever out of style? User experience is really put first in applying accessible practices, such as audio and closed captioning approaches, readability captioning, alt text for images and way more. This is a high priority to stand out and create a kind and accessible experience.My personal prediction is that there will be a rise of personal branding. Humanizing connections, designs, and the overall brand experience has come to the forefront of importance throughout the pandemic. People want to feel like they know and can trust you. Visit christineldesigns.com for full show notes.

In today’s episode, find out the 5 essentials to get the perfect designer for your next project in less than 5 minutes. We all know there’s nothing more frustrating than not knowing what’s going on with your project but that ends today. Whether you found them on Fiverr, Upwork, they are a freelancer, run their own business or are an agency, you need to know the answer to these 5 questions before you sign on the dotted line. Listen in to find out some of Christine’s best ways to set up no-fail communication channels so that your designer can deliver.Good luck on your search for success, my friend.New here? Catch up on everything you missed in Season 1!Christine is the founder of CL Designs and the host of Brand Party Podcast. Christine has traded in climbing the corporate ladder for climbing mountains around the world. She helps lifestyle businesses realize their vision and connect with the people most important to them through branding, web design, and social content creation, with a holistic brand 360 perspective. Saying no to dull and clunky visuals and yes to consistency, creativity and efficiency form the core of her approach. What to Listen For Start here. Your project will crumble before it gets started without this check-in. (1:49)Do they even know what they are doing? Assess a potential designer with ease and confidence by finding out their system and platforms for communication. (2:24)This isn’t just a pay check. How to politely ask if your new designer supports your vision? (3:05)Speed Recap: 5-point checklist to achieve success with your next designer. (3:35)Resources From This Episode:Making Content Just Got Easy with Canva ProHow to Achieve Success with your Graphic Designer Looking for a designer for your next project? Let's chatLike what you've heard?Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine Christine on InstagramBrand Party Podcast on Instagram 

In today’s episode, get your nose out of your spreadsheets and learn what to skip and what to double down on when it comes to having successful marketing like a Fortune 100 company.  Gain insights to apply to your own path with key indicators on when you should start paid ads and outsource your marketing. Christine and Erik (@erikhuberman) also go deep and chat about what success means to them and how happiness is the key to life, no matter what you’re doing. Plus, hear about why 3rd party marketing works best.Erik Huberman is the founder and CEO of award-winning Hawke Media, the fastest growing marketing consultancy in the United States. Launched in 2014, Hawke Media has been valued at $75 million and has grown from seven to over 150 employees in Los Angeles, New York, and Boston. The company has serviced over 2000 brands of all sizes, ranging from startups to household names like Red Bull, Verizon Wireless, and Alibaba. As a serial entrepreneur and marketing expert, Huberman is a sought-after thought leader in the world of digital marketing, entrepreneurship, sales, and business as a Forbes “30Under30.”What to Listen For: The age-old debate: Tweaking vs Innovating. Is tweaking better than innovating when it comes to moving the needle forward?  (2:46)Deep expertise goes a lot further than mediocrity. At what point should you outsource your marketing? (4:15)Are you using your own time wisely? Ask yourself this FIRE question if you’re debating hiring someone. (5:35)Check this list. Erik’s recommendations for Small Business Marketing Essentials on a limited budget. (10:55)Having trouble getting results from your marketing efforts? Here’s the secret sauce to marketing. (14:08)Resources From This Episode:Lenny & Larry’sHawke Media PodcastHawkemedia.comErik on TwitterFree Brand Consistency ChecklistJoin Skillshare and Get 2 Months FreeLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine & ErikChristine on InstagramErik on InstagramHawke Media on InstagramBrand Party Podcast on Instagram

In today’s episode, ditch the overwhelm and learn easy ways to show up as your full self, all the time.  It’s not about showing up perfectly, it’s about showing up. Easier said than done. Tune in to try out some tools that will bring you to an even deeper awareness of yourself in any given moment and help you get out of your own way.  Do you struggle with performance anxiety or speaking your truth in front of others without word vomiting? Are you a recovering perfectionist or exhausted by overwhelm? Christine and Chantal (@chantalstaffabb) will have the next steps of your self-growth journey mapped out by the end of this episode.Chantal Stafford-Abbott, founder of The Deep Space has worked as an international fashion model for over a decade living in NYC, Paris, London, and other fashion capitals of the world. She moved back to Montreal in 2017 to pursue her studies in Human Relations at Concordia, and founded The Deep Space that year. The Deep Space is a monthly conversation series that helps open-minded people who want to explore common experiences through safe and non-judgmental conversations in a community setting. Her mission is to create safe spaces for human conversations in modern settings.What to Listen For Time to Dive Deep. Why having a safe space to have deep conversations is so transformative to personal growth. (7:23) Flex your Muscles! (10:40) Making your way back to authenticity by checking in with this sense.Do you have performance anxiety? This mantra is a gamechanger. (14:22) Under Pressure? Here are 3 tips to kick overwhelm’s butt to the curb. (16:44)Resources From This Episode:The Next Deep Space ConversationFind more of what makes you happy. Join Skillshare & Get 2 Months Free Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your bestieFree Brand Consistency ChecklistCheck In With Christine & ChantalChristine on InstagramChantal on InstagramThe Deep Space on InstagramBrand Party Podcast on Instagram

In today’s episode, discover multiple ways to build a world and business where everyone feels like they have a place. Diversity & Inclusion has become a buzzword now more than ever. This year has taught us a lot of tough lessons. It’s brought to the forefront the importance of inclusive marketing for our brands. You have to convey messages to connect with all audiences and ensure your brand is resonating with your audience beyond the stock photos on your website. Christine and Anita (@anitachauhan) discuss the reasons why inclusive marketing can increase your sales and why we need to take diversity and inclusion seriously to build our best brand.Anita Chauhan is a communications & content leader and senior marketer. She is equal parts strategist, storyteller, and creative media producer. She’s passionate about diversity and inclusion and has been an advocate for women in tech within the Toronto community. Through her marketing and branding work, she helps brands grow and be more aware and inclusive of other people from different walks of life, races, countries and spaces. Anita works to make spaces more equitable and inclusive for others. What to Listen For Overwhelmed by your Marketing Monster? Try these solutions to get laser-focused on your marketing right away. (3:38) Talk the talk. Walk the walk. What inclusive marketing is and what it’s NOT. (5:10) Are you new to inclusive marketing? The 3 most impactful ways to be diverse and inclusive with your brand messaging. (8:19) It’s a Win-Win! How companies are losing money by not becoming more inclusive and diverse in their marketing and branding. (11:57)Happy being stagnant in your biz? This is the true test of your business growth. (14:42) Resources From This Episode:Study from Google Study from KantarMulticultural Marketing: What It Is, Why You Should Do It, and How to Do It The Right WayGuide to Gender-Inclusive Language25 Boldly Diverse CampaignsThe Easiest Way to Schedule Client Calls is HereLike what you've heard? Rate & Review this Podcast Share this Podcast with your bestieFree Brand Consistency ChecklistCheck In With Christine & AnitaChristine on InstagramAnita on InstagramAnita on TwitterAnita on LinkedInBrand Party Podcast on Instagram

In today’s episode, find out how Beyonce and your (next) accountant are basically twins. Having healthy finances in your business isn’t just about balancing the books, although that’s something you shouldn’t be avoiding. Working on your money mindset can help you set the right goals, the right prices, and even help you during tax time. Christine and Lisa (@lisa.zamparo) explore tangible money tips for your mindset, your budgets, and ways you can assess your current financial state as you head into Q2.Lisa Zamparo is a Chartered Professional Accountant (CPA) in Toronto who helps female led-startups and self-employed women grow their profits and create a sustainable income. Lisa combines her Bay Street finance experience with a passion for personal development. She sees entrepreneurship as a vehicle for personal growth, and profit as a powerful tool for making positive change in the world.The Wellth Company is a financial services firm providing tax, bookkeeping and CFO services designed for the way women work and communicate. They value collaboration, communication and empathy. When you work with them, you feel empowered by your finances.What to Listen For: Let me see you 1-2 Step. 2 tangible steps to reduce the overwhelm when it comes to all the Covid-19 financial updates. (4:16)Don’t beat yourself up. We’ve all been there. The 2 most common financial mistakes that will shortchange you. (5:29)Charging hourly? This quote is a gamechanger. (7:30)Wealthy or wellthy? The top 3 things you need to assess your own financial wealth. (9:38)Keep more of your money during tax season! 3 ways to make taxes easy breezy lemon squeezy. (13:16)Handle your finances like a professional. Here are Lisa’s favourite financial tracking tools. (15:58)Resources From This Episode:FreshBooksQuickBooksLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck out the shownotes & partial transcriptionsCheck In With Christine & LisaChristine on InstagramLisa on InstagramThe Wellth Co on InstagramBrand Party Podcast on Instagram

In today’s episode, we’re talking about something that isn’t talked about enough in business: The Bad Apples. When we have a not-so-great experience with a not-so-great client, there can be sadness, feelings of failure, or maybe you want to forget about it and move the heck on. There is learning even in the tough stuff. This #5MinuteMonday is a reminder that you are not alone. Bad apples are everywhere and everyone who runs a business has had a bad client. You can feel assured after listening today that you’ll have what you need to get through those difficult moments, stand your ground, shake it off like T. Swift, and how to only bob for good apples in the future.New here? Catch up on everything you missed in Season 1 & 2!Christine is the founder of CL Designs and the host of Brand Party Podcast. Christine has traded in climbing the corporate ladder for climbing mountains around the world. She helps social impact businesses and nonprofits create your bold legacy through cohesive branding, web design, and social content creation to increase your funding opportunities and sales. Saying no to dull and clunky visuals and yes to consistency, creativity and efficiency form the core of her approach. What to Listen For You’re not alone. Have any of these questionable client situations happened to you? (1:52)What do I do next? 3 steps to deal with a bad client without ripping your hair out. (2:32)Red flags are flying! The question you need to ask yourself to protect yourself in the future. (3:43)Quick Recap: Write these down on a sticky note for later. (4:11) Resources From This Episode:Catch up on Season 1 & 2 of the BPPLearn to Set Healthy BoundariesDon’t Get Caught without a ContractFree Brand Consistency ChecklistBook a Clarity Call with Christine Cheer Up with The Happiness Equation Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieCheck out the shownotes & partial transcriptionsCheck In With Christine Christine on InstagramBrand Party Podcast on Instagram

In today’s episode, lean into the conversation of resilience and building a business through obstacles and hardship as Chieff shares his journey of building a business during a global pandemic. It takes great leadership, problem-solving on the fly, and massive amounts of resilience to start and run a business in the best of times, and even more so now. Christine and Chieff (@goaskchieff) also dive deep into the importance of having a community behind you and how supporting your community can come back to you tenfold.Chieff Bosompra is a results-driven person with a creative eye and expansive imagination. He uses 7+ years of creative management and data analytics to help businesses tell engaging stories about their brand identity, services, and products. He's also the founder of Undisposable and Aunty Lucy's Burgers.What to Listen For Learn from Your Mistakes. Honing in on clarity when your brand is close to your heart. (4:30)Follow the Leader. How to lead and empower as your company grows. (5:14)Be real. Why transparency and authenticity will always perform better than Instagram hype. (10:23) This is WILD!!! Listen to this journey of overcoming hardship and building resilience while growing a business from scratch during a global pandemic. (12:01)Not just a hashtag. The top ways we can best support BIPOC businesses. (17:38)Resources From This Episode:Undisposable PUMA collabAunty Lucys Feature in The Toronto Star Protect & Grow Your Business With Contracts That Work As Hard As You DoSupport a BIPOC business and rep some Aunty Lucy's merchLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your bestieFree Brand Consistency ChecklistCheck In With Christine & ChieffChristine on InstagramChieff on InstagramAunty Lucys on InstagramUndisposable on InstagramBrand Party Podcast on Instagram

In today’s episode, find out how a global pandemic became the spotlight we needed on accessibility. When the pandemic hit in March 2020, the world went digital. After years of everyone saying they couldn’t offer services online, businesses quickly pivoted to do what previously said couldn’t be done: offer their services online. The world going digital was a great equalizer in access and still, there are ableist gaps. If there was any time to be more accessible, it is now. Let’s face it, life is harder than usual, we don’t need a single barrier in the way of the desired outcome and success for an employee, a client, or a fellow human. The truth bombs can’t stop, won’t stop as Christine and Clary (@sparkclarity) explore what invisible illnesses and disabilities really look like. Plus, if you’re an employer or business owner, learn how providing accommodations can be totally free and increase productivity 100%. Clary Chambers, who goes by she/her pronouns, works to make the invisible visible. As the founder and CEO of Spark Clarity, Clary works with businesses as a consultant to make their physical, digital and cultural spaces more inclusive for everyone. What to Listen For: They told us it couldn’t be online. But when everyone was inconvenienced, the world went digital. Was it the great equalizer for accessibility? (7:31) We are the most creative people in the world. Are you missing out on all this creative potential? (11:31)Do we need a fire extinguisher? Don’t be the person who has to wait for an infectious global pandemic to make changes. (13:22) When we know better, we do better. 3 tips to create a safe, accessible space that is optimized for your individual needs. (14:50)You can’t tell. What exactly is an invisible illness or invisible disability? (18:14) Don’t miss this truth bomb. Why did you use lime green on that sign? As a business, this is the cost of not being accessible right now. (22:14)Resources From This Episode:Spark Clarity on FacebookClary on LinkedInSpark Clarity on YouTubeSpark Clarity on TwitterCL Design's Brand KitsScreen Reader ExtensionEstablish your brand’s visual identity with logos, colors, and fonts across multiple Brand Kits with Canva Pro. Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine & ClaryChristine on InstagramClary on InstagramBrand Party Podcast on Instagram

In today’s episode, give a round of applause to your own damn self. It’s often easier to clap for others than to clap for ourselves. That’s why it’s essential that we sit in building our own self-esteem as business owners. You need to be able to champion yourself and show up with confidence day in, day out to stay in it for the long haul. We’re talking about how you can strengthen those self-esteem muscles. Christine and Alana (@alanaruoso) also discuss mindset hacks to keep that nasty imposter syndrome at bay and ways to double down on trusting your own gut. Plus, you’ll get 3 ways to ensure you’re actually building your own dreams and not someone else’s.Alana Ruoso is a Success Coach for Designers, Creatives and Entrepreneurs who deep down know that they can do better, but keep falling short of where they want to go. With over 20 years of experience working at top design studios and owning her own businesses, Alana has been there, done that, bought the T-shirt and re-designed it so it looks much better with your favourite jeans. Radiating humour and honesty, Alana shows clients how to ditch struggle, own their value and move their career from vanilla success to spectacular triumph.What to Listen For: You can do it, put your back into it. The 3 S’s are the backbone of your biz. (4:02)Staying in the safety zone won’t save you. Fake it until you become it when imposter syndrome hits. (6:36)Is pastel pink really right for your business or is it just right for you? Ask yourself: WWCD? for all your big decisions. (7:32)Fear or facts? Engage this trifecta while you trust your gut. (8:03)Gather round, it’s storytime. Try these top 3 tips for building your own version of success. (9:08)Resources From This Episode:Amy Cuddy’s Ted Talk on Body LanguageHow to Build a Brilliant Creative Career ResourceOverextended and Tired of It ArticleRunning a Business Isn't Easy. Making Content Just Got Easier with Canva ProLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine & AlanaChristine on InstagramAlana on InstagramBrand Party Podcast on Instagram

In today’s episode, learn the top design trends of 2021 that will take your brand to the next level and have all eyes on you. The guesswork and confusion? Poof! Gone. After combing through all of the 2021 design trend predictions and recommendations, this list will cut through the noise and make sure you know what is really impactful for your brand this year. So sit back and listen in. Maybe you’ll even find the permission you need to stop looking like everyone else in your industry. Plus, you’re not going to want to miss the bonus colour trends of the year.New here? Catch up on everything you missed in Season 1 and 2!Christine is the founder of CL Designs and the host of Brand Party Podcast. Christine has traded in climbing the corporate ladder for climbing mountains around the world. She helps social impact businesses and nonprofits create cohesive branding, web design, and social content creation to increase your impact and sales. Saying no to dull and clunky visuals and yes to consistency, creativity and efficiency forms the core of her approach. What to Listen For What’s THE most important design trend in 2021? Find out how Just Creative recommends implementing this one. (1:01)Knock Knock! Were you awake in 2020? You’ll need to stand up and use your voice for this design trend. (1:58)Embrace your imperfect perfection (finally!) This one is a distinct look and might not be the perfect match for every brand. (2:37)Ready to stand out? Be bold with this design trend that includes liberated, saturated colours that won’t have you mistaken for anybody else. (3:00)Bright or Calming? Breaking down the colour trends for 2021. (4:11)Resources From This Episode:Just CreativeThe DrumWebFlow99 DesignsWixGet Creative with Canva ProBook a Call with ChristineLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine Christine on InstagramBrand Party Podcast on Instagram

In today’s episode, discover how to find a legitimate mentor or coach who can help take your freelance life to the next level. Check the receipts. There’s a lot of fakers out there. And let’s be clear about one thing, even though you are flying solo, you don’t have to do this freelance thing on your own. Don’t miss Christine and Jasmine (@jasminewilliamsmedia) chatting about the benefits of finding support and asking for support within the freelance community. Life’s always better when someone’s got your back. Plus, you’ll hear Jasmine’s incredible freelance journey and a first-hand account of how she found the perfect mentor for her and action-packed tips on how you can do it too.Jasmine Williams is an award-winning writer, content marketing expert, and the founder of Jasmine Williams Media, a boutique content marketing consultancy serving a global roster of industry-leading companies and visionaries. Jasmine helps creative entrepreneurs, coaches, consultants, and growth-stage startups launch and grow their businesses with strategic storytelling.What to Listen For: What was scary then is not scary now. How Jasmine got the courage to do this. (6:11)This is the Holy Grail. Finding the perfect mentor is not impossible with these 3 tips. (7:45)You can Google til the cows come home but it won’t give you this and TBH, you need it. (9:39)Don’t get it twisted. The subtle and not-so-subtle difference between coach and mentor. (11:27)Who do you want on this roller coaster ride with you? Finding support and seeking support while you’re flying solo. (13:31)Resources From This Episode:Jasmine on Twitter Jasmine on LinkedIn Join the Waitlist for Jasmine’s Click-Worthy Content Academy Tease Tea Founders Fund Mentorship ProgramUplevel Your Freelance Skills. Join Skillshare Now and Get 2 Months Free!Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine & JasmineChristine on InstagramJasmine on InstagramBrand Party Podcast on Instagram

In today’s episode, get complete clarity on what it takes to be a leader, finally. The word leadership gets tossed around like caesar salad these days. Everyone has leadership “advice” ranging from vague to strange and yet we’re all told we need to be a great leader to run a great business. Christine and Sandra (@sandra_corelli) will define courageous leadership and get you on a clear path of what you actually need to know about leadership and yourself! Are you willing to show up authentically? How about when you don’t know what the answers will be? Plus, you’ll hear how 2020 has changed what’s required to be a good leader for your team, for your clients, and for the world. As Founder & CEO of Humanicity Consulting Group, Sandra’s passion is to redefine leadership by being more intentional about how we work, lead, and live. It has become her mission to help people by maximizing their strengths and unique talents to propel them to make an impact within themselves, their company, and their culture. Sandra believes that connection is at the heart of leadership – when you are clear about your purpose, you can lead with intention, nurture inclusion, and create lasting impact. What to Listen For: Navigating a changing world can have you feeling inside out and upside down. Here’s what courageous leadership is all about and how it can help us now. (3:43)North? South? East? West? What direction do you lead from? (4:43)How Do You Measure Up?The 6 Quintessential Qualities of a Courageous Leader. (5:20)Haters gonna hate but they might have a point. The 10% truth and the impact it could be having. (9:56)Resources From This Episode:Sandra on TwitterSandra on LinkedInContracts to Protect Your Biz Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine & SandraChristine on InstagramSandra on InstagramBrand Party Podcast on Instagram

In today’s episode, discover why your story truly matters to the world. Truly! And it always has. Jump on in and listen to how you can use your unique, beautiful story to get more eyes on you and your brand, fast. Christine and Jennifer (@shesnewsworthy) chat about why authenticity is a major player for your brand getting featured in the media, and how to pitch perfectly to actually get the media coverage you deserve. Plus, cultivating a strong mindset that can serve you from a TV segment to closing a sale is closer than you might have guessed.Jennifer Singh is a former TV reporter turned PR Strategist, Media Coach and entrepreneur. She has more than 15 years of experience working in the Canadian media industry as a producer, writer, and reporter for CTV, Global, CP24 and the CBC. Jennifer founded She’s Newsworthy Media to help amplify the voices of women in the media because their expertise is underrepresented. What to Listen For Let your story shine. These key actions will get you out of imposter syndrome & comparison stat. (3:25) Eeek. This might scare the crap out of you. What’s the right outlet for your story? (5:48)Your story is not for everyone. 3 things you can include in your media pitch to ensure your story lands in the right hands. (8:25)Do you have a fresh story? Inclusive marketing and allyship in media are hot right now but let’s not stop there. (11:39) Under fire. The action we can take to ensure our media is representative, inclusive, and diverse. (14:55)Resources From This Episode:The Pitch Perfect Formula Media + PR Toolkit FREE! Media Pitch TemplateBook a Call with JenniferSign Up for Freelancer University Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine & JenniferChristine on InstagramJennifer on InstagramBrand Party Podcast on Instagram

Season 3 is all about impact and exploring the deep, tough questions in your business. Topics we’ll be covering this season include diversity and inclusion, accessibility, personal growth and boundaries, and what it takes to be a courageous leader. In today’s episode, find out the 5 branding and design myths that we need to debunk to best understand that branding is worth your investment. Whether budget, uncertainty, or other pressing priorities have stopped you in your tracks on getting a bold brand, you and your brand are worth investing in. Listen in as Christine busts the branding and design myths that are holding you back from standing out as the number one choice to your dream clients and having massive success!New here? Catch up on everything you missed in Season 1 & 2!Christine is the founder of CL Designs and the host of Brand Party Podcast. Christine has traded in climbing the corporate ladder for climbing mountains around the world. She helps social impact businesses and nonprofits create your bold legacy through cohesive branding, web design, and social content creation to increase your funding opportunities and sales. Saying no to dull and clunky visuals and yes to consistency, creativity and efficiency form the core of her approach. What to Listen For Can’t blow this house down! Are you taking care of your biggest, most valuable asset? (2:38)More than your logo. This is how many touch points it takes to lead customers to action. (5:07)It’s gonna cost you! Rebuilding your crumbling foundation or building right from the ground up. (5:30)Branding isn’t just for the big guys. Is it too early for you to establish your brand? (5:55)Ditch the DIY stat! This branding myth is the most detrimental. (6:18) Resources From This Episode:Catch up on Season 1 & 2 of the BPPSave This Post! Debunking Branding Myths Why your brand is like a houseFree Brand Consistency ChecklistBook a Clarity Call with Christine Level Up Your Content Now with Canva Pro Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieCheck In With Christine Christine on InstagramBrand Party Podcast on Instagram

In today’s episode, it’s time to turn the stress off. This time of year is one of the most stressful. But if you’ve got time to brush your teeth, you’ve got time to destress. Christine and Elaisha explore the benefits of meditation, mindfulness, and reducing stress in your life. Plus, accessibility isn’t just for meditation teachers. Delve into learning and practicing how to make your business more accessible and welcoming for all people today.What to Listen For: Should you start another Instagram channel? I get asked this question ALL the time. Here’s what you need to know. (5:25)Hit the Slow Down Button. Why taking time off is important for cultivating more of the habits that help. (8:41)Real Talk. You’re probably already meditating. Check out these everyday forms of meditation. (13:45)If that’s available to you. Exploring accessible language, disability, and creating environments where clients feel you can work together . (16:12)Dump All Your Toxic Waste. 3 ways you can put your well-being at the top of your to-do list. (20:20) Resources From This Episode:Body Scan Meditation for EntrepreneursPatricia Bright's Youtube ChannelJackie Aina's Youtube Channel Squirmy and Grub's Youtube ChannelCole & Charisma Youtube ChannelAltered Traits - Daniel Goleman & Richard J. Davidson Wherever You Go There You Are - Jon Kabat-ZinnJudgement Detox - Gabrielle BernsteinHow to Ikigai - Tim TamashiroGlobe & Mail article feat. Elaisha Jade EP. 14: Growing at the Pace of Cash with Octavia Ramirez, Founder of Paper & CoinDeepen Your Meditation Practice on Skillshare. Get 2 Months FreeCheck In With Christine & ElaishaChristine on InstagramElaisha on InstagramYour Mindful on InstagramBrand Party Podcast on InstagramShare this episode with your bestie

In today’s episode, discover the 3 systems you need to protect your 3 most valuable assets as a business owner this holiday season and beyond. If you’re the boss, no one is going to tell you to take the break you really need right now. Christine and Katy (@itskatyprince) discuss taking time off (guilt-free), falling in love with the word ‘No’ and why consent is required in business in 2020. Plus, learn more than 10 time-saving tips you can implement in your business to reclaim your energy and make more sales right away.Katy Prince is an ethical copywriting expert, sales coach, and Certified Trainer of NeuroLinguistic Programming, who is the Founder and CEO of The Squirm-Free School of Business. Katy helps service-based entrepreneurs master the art of "Squirm-Free" selling, so they can increase their revenue and their impact, without compromising who they are and what they stand for.What to Listen For: Feeling squirmy when you’re selling? This one behaviour will change your entire sales process. Plus, 3 actionable tips you can implement right away. (5:00) You’re the boss! Here’s how you can take time off (guilt-free!) this holiday season. (9:16) Want to be successful? The 3 key systems to protect your 3 most valuable assets as a business owner. (11:33) Turn off the time-suck! Take these 4 easy actions to get more time in your day. (14:57)Self-care isn’t selfish. How clarity is kind for your clients and for yourself. (19:03)Resources From This Episode:Katy’s Facebook GroupWaitlist for Squirm-Free School of BusinessSeven Days To Sales Success⁠ CourseSquirm-Free Boundaries MasterclassThe Ultimate Cash Generation BundleGet Access to Katy's Squirm-Free Sales Masters with my linkLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your bestieFree Brand Consistency ChecklistCheck In With Christine & KatyChristine on InstagramKaty on InstagramBrand Party Podcast on Instagram

In today’s episode, learn why you shouldn’t add more junk in the world, visual junk that is. Should be obvious but ICYMI, quality visual communications will set your brand apart. Listen for a sneak peek of Amy’s 8 rules of visual communication. Plus, Christine and Amy (@killervisualstrategies) chat about how marketing and designing go hand-in-hand and how marketers and designers can work together more effectively. Plus, take notes on how you can take Amy’s lead to use your skills to give back to the world with a big impact! Amy's agency, Killer Visual Strategies, has helped global brands including Microsoft, Boeing, Adobe, Nikon, Starbucks, the United Nations, and more to visually tell stories that get people to take notice and most importantly take action, with over $5 million in services to nonprofits.She went from producing the world's worst infographic ever created to scaling her agency, Killer Infographics, to a multi-million dollar industry leader before being acquired by one of the top branding insights and research firms in the world. Amy’s mission is to empower brands to deliver game-changing experiences through impactful storytelling and killer visuals.What to Listen For: The numbers don’t lie. Brands that focus on their visual content first grow their revenue this much faster than those that don’t. (6:01)Follow the yellow-brick road. How you can build a portfolio to work with big brands like Microsoft, Boeing, Adobe, Nikon, Starbucks, the United Nations. (10:41)Invest in the world and you will invest in your team and your company. Find out how the decision to live their values helped Killer Visual Strategies deliver over $5 million in services to nonprofits. (17:08)You’ve created your killer graphics! Now what? Test with this 3-part no-fail hack to increase your conversions. (26:15) Resources From This Episode:Killer Visual Strategies BookAmy on TwitterAdobe Creative CloudAmy’s First Infographic Visual.lyGeekWireNAACPColumn Five MediaLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine & AmyChristine on InstagramAmy on LinkedInKiller Visual Strategies on InstagramBrand Party Podcast on Instagram

It’s time to celebrate the Brand Party Podcast 1st Anniversary! I cannot believe it’s been a whole year. And what a year it’s been! In today’s episode, I dare you to try and not be inspired. Past guests from season 1 & 2 (and a few guests from the upcoming, season 3) share their bold legacy. At the end of the day, the dreams, desires, and legacies of my guests are what is going to change the world. So tell me, what’s your bold legacy?Listen in to hear what our party guests are shouting from the rooftops. Let’s party on.P.S. After the show is the afterparty! Join me on Instagram at @brandpartypodcast and share your bold legacy in the comments!New here? Catch up on everything you missed in Season 1 & 2Christine is the founder of CL Designs and the host of Brand Party Podcast. Christine has traded in climbing the corporate ladder for mountains around the world. She helps social impact businesses and nonprofits create your bold legacy through cohesive branding, web design, and social content creation to increase your funding opportunities and sales. Saying no to dull and clunky visuals and yes to consistency, creativity and efficiency form the core of her approach. What to Listen For Season 1 OGs: This season was all about building confidence in becoming the number one choice for your clients. Rachel, Lauren, & Julia Rose share their bold legacies to start the party with a bang! (2:14)Season 2 coming in hot: Diving deep was the name of the game to take care of ourselves and navigate uncertainty as business owners. The boldness shines through as these special guests share their legacies (2:59)And a few sneak peeks from some special Season 3 guests’ bold legacies because the party just won’t stop. (5:19) Resources From This Episode:Catch up on Season 1 & 2 of the BPPFree Brand Consistency ChecklistBook a Clarity Call with Christine Keep On Smiling with Christine’s Favourite BookFeeling lucky? Join the giveaway! This is your chance to win Christine's Canva Masterclass, 1 of 3 copies of the book by Amy Balliett: Killer Visual Strategies, a $50 gift card to Clarri Hill natural home fragrances, access to The Awakening program by Ashton Longsmith, Level Up With Later program with Jesse of Palm Social Co., and Nix's lavender illustration. Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review

In today’s episode, get clear on what SEO is and how it can help potential customers find you easily. If you use Google every day, then SEO is constantly helping you find what you need without you doing any extra work. Today’s episode is action-packed with practical solutions so you can improve your own SEO in less than 5 minutes. Plus, Christine and Kristina (@kristinaazarenko.digital) chat about what you can do, starting today, if SEO is on the bottom of your priority list.Kristina Azarenko is the founder of MarketingSyrup, based in Toronto, Canada. Kristina is a Technical SEO & eCommerce consultant who helps businesses get the web traffic and sales they deserve without paying for ads. Kristina believes that a website is an asset that should serve your business needs and bring customers to you 24/7. She is also the creator of the SEO Challenge Course for people who want to learn how to do what she’s doing. When Kristina is not optimizing websites, she’s enjoying time with her husky or dancing hip-hop. What to Listen For: Are you overlooking this SEO essential? The biggest mistake you’re probably making when it comes to SEO. (4:54)Using Squarespace or WordPress for your website? This customization tip will improve your SEO in less than 60 seconds. (5:58)Are you working twice as hard when you create content? DO this 1 thing before you create ANY content. (8:07)Spammy content will no longer fly. These 3 resources will improve your keyword research tenfold from one simple Google search. (11:46)Is my SEO working or not working? Watch these key metrics to know if you are on track. (16:01)Resources From This Episode:Kristina on TwitterKristina on LinkedInKristina’s SEO Challenge CourseKeywords Everywhere Chrome ExtensionJoin Skillshare & Get 2 Months Free Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine & KristinaChristine on InstagramKristina on Instagram

In today’s special double feature episode, hear how Varsha of The Screamery Toronto and Ian & Chelsea of Courage Cookies started new businesses in the middle of a worldwide pandemic. They’ve been wildly successful too! If you’ve got a sweet tooth or need a jolt of joy, you’ll be drooling and smiling through this episode. But that’s not all, The Screamery & Courage Cookies are all about making a larger impact. They didn’t spend months and years planning to start these businesses. Learn how both of these businesses were born as a response to their personal pandemic experiences and how they grew because of their customer care, honesty, and integrity. You’re not going to want to miss this special episode.Varsha, is half of the duo behind Toronto’s hottest, new, small-batch ice cream company, The Screamery. When life made Varsha scream, she turned to making ice cream with her best friend and hasn't looked back since. The Screamery Toronto provides small-batch and made-to-order ice cream that never scrimps on the mix-ins you love most.After making more cookies than they could ever safely consume, Chelsea and Ian of Courage Cookies came to realize that this surplus of tasty treats needs to be shared with the whole city all while donating a portion of their revenue to support those in need. Now, they are inviting you to stuff your face at their location at Stackt Market in Downtown Toronto. What to Listen For: Bringing the joy out of the darkness. Varsha’s path to building an unplanned business in such a challenging time. (2:38)We all scream for ice cream. The creative key to garnering amazing PR & quickly growing a new business. (6:01)Exploring a non-traditional business model? The advantage of new offerings and limited production. (8:47)Always Ask. The advice you need when you realize you can’t do everything on your own. (17:17)The best cookie you’ve ever had. How do you make cookies when there’s a flour shortage during quarantine? (19:05) Honesty is the best policy. The simple trifecta of successful community building in 2020. (22:02) Looking to Grow Your Podcast?Join Christine at the Pin Potential Summit - August 18-20, 2020Christine is presenting Pinterest Podcasting with Purpose to increase your website and Pinterest traffic by 50%Grab your free ticket now! Resources From This Episode:The Screamery BlogTO featureThe Screamery Taste Toronto featureJohn Tory Visits Courage CookiesCourage Cookies Taste Toronto featureJoin the giveaway now until Fri, Aug. 14th!Enter for your chance to win 2 pints of icecream and a box of 10 cookies.https://www.instagram.com/p/CDtr_VAhDAT/

Public Relations is only for big companies, right? Wrong. In today’s episode, learn how to become BFFs with Public Relations a.k.a. PR, even if you don’t think your business needs it. PR can help your business grow at any stage. Dive into the PR world as Christine and Alana (@captnaner) explore pre-internet and post-internet public relations, the services you’d be surprised are considered PR, how to decide when to start doing PR, and who you can trust with your PR needs no matter the size of your business.Alana Simpson is a Marketing and PR professional, communications expert, and textile fanatic who specializes in cultivating traditional and alternative media relationships through communication and trust. Alana helps uncertain entrepreneurs nurture their self-confidence and communication skills so they can easily build a successful business. With over six years of communications experience, Alana brings kindness and compassion to the table for her clients, allowing them to step into their confidence, through public speaking training, marketing, communications strategy, and even personal styling support.What to Listen For: Do you have a PR blindspot? The 5 New Areas of PR You probably don’t know about. (4:54)Your audience sees 400 ads per day. 3 secrets you need to cut through the noise and reach your audience. (7:05) Should you bootstrap your PR or hire a PR Agency? 5-point checklist to find out the best option for your biz. (9:13) Thinking about using Influencer Marketing? 2 key things to focus on to get real results! (14:01)Just getting started and under 5K followers? Don’t get screwed over. Follow these 2 ways to successfully navigate brand sponsorships & collaborations. (17:44) Resources From This Episode:Alana’s What The Actual F Is Public Relations? ArticleChristine’s Go-To Book to Build Happiness & Confidence Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your bestieFree Brand Consistency ChecklistCheck In With Christine & AlanaChristine on InstagramAlana on InstagramBrand Party Podcast on Instagram

In today’s episode, get clear on everything you need to secure high-level sponsorship so that you can bring your dream events to life without breaking the bank. Getting through to the folks who hold the purse strings is no easy feat but that shouldn’t stop you. Christine and Christina (@christina.paruag) break down how to speak the language of sponsorship, cut through the noise and connect with event sponsors and business leaders on a whole other level. That’s where the magic happens! Plus, Christina shares her story of how an essential pivot changed her entire business.Christina Paruag is the founder of FemEvolve, an events platform and consulting agency that provides media coverage for numerous events in the GTA and promotes events for women. She’s also the organizer of Toronto Professional Women's Meetup. Christina helps event organizers dealing with financial worries around their events secure high-level sponsorship so that they can bring their events to life without breaking the bank. Christina’s clients love working with her because of her ambition, never-ending ideas and passion to help others curate amazing events by building the right relationships.What to Listen For: Need sponsors and partners for your virtual or IRL event? Top 3 tips to cold-pitch and secure sponsorship in any industry. (9:48)Sponsors not responding? The most common sponsorship deck mistake you might be making. (12:48)Just starting out? The two design tools that will be your best friend when it comes to designing sponsorship packages (13:15)Feeling the FOMO? No regrets! The one thing you won’t regret when you show up to an event (when it’s safe to do so). (16:31)Resources From This Episode:Christina’s Toronto Professional Women Facebook GroupChristina’s Event Sponsorship ProgramImprove your sponsorship deck design skills, Sign Up for Canva Pro TodayLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your bestieFree Brand Consistency ChecklistCheck In With Christine & Christina Christine on InstagramChristina on InstagramFemEvolve on InstagramToronto Professional Women on InstagramBrand Party Podcast on Instagram

In today’s episode, we cover all things Pinterest. With over 320 Million active Pinterest users every month, marketing on Pinterest is a no-brainer but it can be confusing to get started. Meagan will share how you can quickly and easily start marketing your business on Pinterest. Plus, Christine and Meagan (@meaganawilliamson) spill all the secrets for driving traffic and having massive success on Pinterest whether you have 2 followers or 100,000 followers.Meagan Williamson is a Pinterest marketing strategist who has been working with brands and businesses for over 5 years helping them grow their audience using intuitive content marketing. She is an OG Pinner with a background in blogging and school psychology. What to Listen For:Do you really need to add Pinterest to your marketing strategy? The answer you need to hear. (6:13) Are you positioning your business to grow exponentially on Pinterest? (9:16)How can you get guaranteed results from Pinterest even if you’re new to the platform? The 5 Rules for Immediate Success. (19:30) Resources From This Episode:Meagan’s Pinterest Marketing & Strategy Facebook Group Meagan’s PinterestChristine’s PinterestMaking Pinterest Content Just Got Easy with Canva Pro, Sign Up TodayLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your bestieFree Brand Consistency Checklist Check In With Christine & MeaganChristine on InstagramMeagan on InstagramMeagan on PinterestBrand Party Podcast on Instagram

In today’s episode, welcome back to this new series to help you kick off your best week yet, with #5MinuteMondays. Learn the podcast art do’s and don’ts and get your questions answered!Christine is the founder of CL Designs and the host of Brand Party Podcast. Christine has traded in climbing the corporate ladder for climbing mountains around the world. She helps lifestyle businesses realize their vision and connect with the people most important to them through branding, web design, and social content creation, with a holistic brand 360 perspective. Saying no to dull and clunky visuals and yes to consistency, creativity and efficiency forms the core of her approach. What to Listen For: The top 5 do’s when creating impactful podcast artwork (2:24)On the flip side, understand the artwork don’ts so you’re able to break out of those rules (3:30)Your most burning questions about whether you should should have your picture on it to how to truly stand out amongst the thousands on iTunes and Spotify (3:55)Resources From This Episode:Making Podcast Artwork Just Got Easy with Canva Pro, Sign Up TodayLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine Christine on InstagramBrand Party Podcast on Instagram

In today’s episode, you’ll get the pick-me-up you need. We’ll set aside the self-sabotage and redefine what sales can look like in your business. Don’t miss Christine and Heston (@heston.renick) share insider info on creating content that lands your dream clients and choosing the best social media platform for lead-generation. You’ll walk away from today’s episode feeling happy, believing in yourself and with extra fuel to go after your dreams.Heston Renick is an online business coach, social media marketer, and sales expert who runs his business, Homemade Hustlers, while traveling the world. He inspires coaches to align with their passions, build authority by being their authentic self and embrace the millionaire mindset to deliver a results-driven program & gain real confidence with high-ticket sales. Be careful, his confidence might just rub off on you. What to Listen For:Kick self-sabotage to the curb! Heston’s 2 go-to affirmations (5:50)Extend your reach. What’s the best social media platform for your ROI & lead generation? (8:30)Competing with cat memes? Grab your client’s attention in 2.3 seconds with these 3 hot tips. #3 may surprise you. (11:45) What does dancing in the street have to do with generating more business opportunities? (21:23) Resources From This Episode:Heston’s Pick-Me-Up Dance TuneChristine’s 2-Minute Morning RoutineChristine’s Holy Grail Author1-on-1 Mentorship with Heston Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your bestieFree Brand Consistency ChecklistCheck In With Christine & HestonChristine on InstagramHeston on InstagramBrand Party Podcast on Instagram

In today’s episode, Christine digs deep with her guest, Octavia on taking control of your financial success as an entrepreneur. Listen in as Christine and Octavia (@octaviafaith) navigate the age-old dilemma of ‘Am I charging too much?’, surviving tax season and taking good care of your business bank account (and yourself).Octavia Ramirez is the Founder and CEO of Paper & Coin, a financial coaching & literacy company for Millennials. Her and her team help you redefine work, wealth and well-being so you can use your money as a tool to achieve your dreams. She also loves hopping on a plane with her husband, exploring a new corner of this planet, and recording their adventures along the way in their weekly podcast, About That Life. What to Listen For:Do you find the numbers overwhelming? Define your version of financial success. (5:13)Is it too late? The best time to set up a business banking account. (9:59)How to survive tax season? The 3 Must-Haves we all need by tax time and 1 thing you can DIY. (11:35)Are you growing sustainably? Let your business scale itself by growing at the pace of cash. (18:34) Resources From This Episode:Octavia & Will’s About That Life PodcastOctavia’s Accounting Software Recommendations: Wave, FreshBooks, & QuickBooksLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your bestieFree Brand Consistency ChecklistCheck In With Christine & OctaviaChristine on InstagramOctavia on InstagramPaper & Coin on InstagramBrand Party Podcast on Instagram

In today’s episode, welcome back to this new series to help you kick off your best week yet, with #5MinuteMondays. Learn the 5 efficient strategies you can do right now to maximize your creativity!Christine is the founder of CL Designs and the host of Brand Party Podcast. Christine has traded in climbing the corporate ladder for climbing mountains around the world. She helps lifestyle businesses realize their vision and connect with the people most important to them through branding, web design, and social content creation, with a holistic brand 360 perspective. Saying no to dull and clunky visuals and yes to consistency, creativity and efficiency forms the core of her approach. What to Listen For: The counter-intuitive approach to be your most efficient self (1:22)The Pomodoro technique to get in the zone & reduce those distractions once and for all (3:02)How just 3 things can impact your day in a BIG way and get those cherries on top (4:30) Resources From This Episode:Learn how to get rid of an inefficient Google calendar once and for allAcuityCalendlyZOOM video callingLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine Christine on InstagramBrand Party Podcast on Instagram

In today’s episode, we’re carving out space for you if you’re feeling mentally and physically exhausted. Find more ways to use this time to connect with your why and learn how to make self-care a non-negotiable in your life. Plus, Christine and Dani (@danicaSNelson) discuss what happens when your work becomes your entire identity and hear how these two are successfully navigating the unexpected challenges of today.Danica (Dani) is a passionate music enthusiast, foodie and world traveller. Dani is the creator of Liberty Leave, an intentional act of leaving behind what doesn’t bring you liberty, for what does by planning, pausing and pivoting. With this project, she shines a spotlight on inspiring people taking their own Liberty Leaves including everything from career pivots, navigating entrepreneurship, self-development, travel journeys, and more. By day, Dani is also an award-winning Sr. Marketing Communications Manager at one of Canada's largest telecommunications companies.What to Listen For:Why does keepin it 100 with your audience always win? Consistency and transparency through the ups and downs. (2:49)How can you make self-care non-negotiable (even when life gets hectic)?(6:11) Are you navigating challenging times? The 3 best pieces of advice we’ve heard. (8:31) Need to have a bit more fun? Celebrate this. (13:30) Resources From This Episode:Liberty Leave’s Spotlight Series: Living in LibertyStart Living Your Brand 360 with the Brand Party Challenge Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your bestieFree Brand Consistency ChecklistCheck In With Christine & DaniChristine on InstagramDani on InstagramLiberty Leave on InstagramBrand Party Podcast on Instagram

In today’s episode, learn how to relieve the feeling of overwhelm and make confident decisions for your business during these uncertain times. Plus, Christine and Ballie (@bailliethornhill) unlock the key to work-life balance, profit & customer loyalty during the Coronavirus Pandemic and beyond.Ballie Thornhill is a lifelong entrepreneur, author and director of Conscious Lead, a family business known for helping clarify big picture visions and eliminating overwhelm. By focusing on mindset, finance and marketing, Conscious Lead holistically supports brick and mortar businesses saying goodbye to financial uncertainty and ditching the cycle of business burnout for good.What to Listen For:Will your business survive the next 29 days? The 3 tools all entrepreneurs need in their Crisis Toolkit (3:46) What’s the key to work-life balance, profit & customer loyalty during the Coronavirus Pandemic? (18:36)How can you achieve your goals in the next 30 days when you don’t know what’s on the other side of the new normal? Say goodbye to uncertainty! (22:28) Resources From This Episode:Christine’s 2-Minute Morning Routine by Neil Pasricha Conscious Lead’s Crisis Aversion Action Plan Facebook Group Conscious Lead’s Free 14 Page Cashflow Projections WorkbookLike what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your bestieFree Brand Consistency ChecklistCheck In With Christine & BaillieChristine on InstagramBallie on InstagramBrand Party Podcast on Instagram

Welcome to Season 2 of Brand Party Podcast!In today’s episode, get a sneak peak of what’s new (and what’s staying the same) for season 2. Plus, you’ll get the first listen on a new series to help you kick off your best week yet, #5MinuteMondays. New here? Catch up on everything you missed in Season 1!Already the life of the party? Welcome back!Christine is the founder of CL Designs and the host of Brand Party Podcast. Christine has traded in climbing the corporate ladder for climbing mountains around the world. She helps lifestyle businesses realize their vision and connect with the people most important to them through branding, web design, and social content creation, with a holistic brand 360 perspective. Saying no to dull and clunky visuals and yes to consistency, creativity and efficiency forms the core of her approach. What to Listen For:What’s new & exciting in Season 2? (1:10)Forward-action is key. You don’t need a chiropractor for this quick adjustment! (2:03)From surviving to thriving: Top 5 Prompts to get you re-aligned quickly in times of uncertainty (2:28) Resources From This Episode:Christine’s 5 Prompts (plus a few extras) Like what you've heard? Subscribe to the Podcast (on Apple Podcasts) or SpotifyRate & Review this Podcast Share this Podcast with your BestieFree Brand Consistency ChecklistCheck In With Christine Christine on InstagramBrand Party Podcast on Instagram

Rachel is the Founder and Chief Lemon of Make Lemonade, a coworking office in the heart of Toronto. Rachel believes that everyone deserves to feel like a boss; whether they’re the CEO or starting their first internship. She encourages everyone to go after their dreams, no matter how big or small, or what lemon life has handed them.Learn how to apply the sizzle and not just the features to what you offer. By asking and valuing your audience, you’re building a community that’s contributing to your growth and strength together. We’re stronger together!In this episode:Her favourite part about her iconic community, Make LemonadeCommunity really starts with that trust, loyalty, and core values of your brandDon’t get trapped in the comparison game - learn how to differentiate yourself in a saturated marketLinks:Learn more about Make LemonadeFollow Instagram and FacebookJoin the #BrandPartyChallenge (a 5-day challenge and masterclass for entrepreneurs who are ready to stop being inconsistent and finally build the online brand they're worthy of): Early Birds end on Fri, Feb. 7th!Like what you've heard?Subscribe to the Permission to Envision email newsletter for more actionable tips and inspiration to connect with the people most important to you.Curious to know what I'm working on next?Visit christineldesigns.com✨ Follow along for all of the fun.BRAND PARTY INSTAGRAM: instagram.com/brandpartypodcast

Meet Julia - a Content Writer and Comms Expert (& part-time dancer!). Julia helps purpose-driven companies create powerful brand messages and content. This gets them the funding, engagement, and support they deserve. With over 8 years’ experience in politics, public policy, agency, and research, Julia takes a holistic approach to her work. When she’s not publishing *unstuffy reports* for the MaRS Discovery District, Karlyn Percil, or writing for femmebought, she’s blogging on Medium, sharing her authentic life experiences. People love working with Julia because of her kind, thoughtful, evidence-driven approach to content. Her results grow audiences, sell tickets, and get people to stop, listen, and take action.In this episode:What actually is brand messaging?The top 3 questions we need to consider when creating our brand voiceThe magic sauce to create an impact with your copy and visual communications Links: Learn more about Julia Rose Content and her workFollow Instagram and on LinkedIn.Like what you've heard? Subscribe to the Permission to Envision email newsletter for more actionable tips and inspiration to connect with the people most important to you.Curious to know what I'm working on next? Visit christineldesigns.com✨ Follow along for all of the fun.BRAND PARTY INSTAGRAM: instagram.com/brandpartypodcast

Important question for creative entrepreneurs and lifestyle businesses who despite taking every online training and trying multiple freelancers and attempts to outsource still feel overwhelmed by building your own brand and not putting your best foot forward.If there was a way to achieve brand clarity and consistency in your online profiles and reliable conversions through social media without decision fatigue, would you finally commit to building a brand that is a true reflection of you?Rebranding is an investment in your business long-term.In this episode:A spoiled milk analogy that you do not want to miss!5 hot tips that it’s about time for a rebrandWhy it’s worth the investment of your time, energy, and moneyLike what you've heard? Subscribe to the Permission to Envision email newsletter for more actionable tips and inspiration to connect with the people most important to you.Curious to know what I'm working on next? Visit christineldesigns.com✨ Follow along for all of the fun.BRAND PARTY INSTAGRAM: instagram.com/brandpartypodcast

Jenny Jay is a multimedia creator, who lives her best shameless life as a photographer, documentary filmmaker, writer, colourist and creative. Known for her terrible puns, her tendency to travel the world, and her passion for great storytelling, she spends her days and nights creating and living. The Double Jay Collective is a Photography and Videography Powerhouse. Founded in 2015, she knows what it means to honour your voice and your story. She takes your idea and create the visuals that match your brand voice, your key messaging, and your style, honouring your vision from the start.Learn how colour theory, associations, and the moods you communicate are associated with your brand. Differentiate what you hold dear to you and what content to create that’s forward facing, yet still vulnerable. With this conversation with Jenny, we dive into the nuances of what goes on beyond the lens and how you have the ability to showcase your brand in a whole new light.In this episode:We get clear & define what a brand actually isHow to differentiate and compliment your personal brand to your professional business How to optimize the assets you already have to amplify your brand and truly launch with power through your marketing effortsLinks:Learn more about The Double Jay Collective and her workFollow on Instagram via @justaskjenny and @thedoublejaycollectiveFeeling lucky?Today is the last day to enter the giveaway by midnight EST. It's open world-wide and if you want to join in on the fun, check out the details here for your chance to win a Please Notes journal, self care goodies from Andie & Co., and a 45min 1:1 blueprint strategy session with Christine Lieu.Like what you've heard?Subscribe to the Permission to Envision email newsletter for more actionable tips and inspiration to connect with the people most important to you.Curious to know what I'm working on next?Visit christineldesigns.com✨ Follow along for all of the fun.BRAND PARTY INSTAGRAM: instagram.com/brandpartypodcast

Through her expertise in Business, Human Design, Quantum Strategy, and experience translating “entrepreneurial DNA,” Paige Michelle helps CEOs of rapidly growing companies uncover their untapped potential, untapped team dynamics, and scale with synergy. In fact, some of the byproducts of tapping into her genius is amping your confidence (with others) and grace (with yourself). Paige, often described as an “experience” has helped her clients generate a collective 18M in combined wealth since 2018. Her favorite “label” in life is “Momma” to Ford and Ruby Moon. Paige has been a student of Human Design for the last 5 years and living her experiment for the last 4 years. She uses it as the foundation of what she calls "Energetic Strategy" and has helped hundreds of women directly and thousands of women indirectly live their experiment and change their lives. THE Patterns is her first book and is the first step to learning more about her work. In this episode:Celebrate stepping into who you truly are and the patterns you’ve created to ensure faith in what’s to comeUnderstanding your human design to show up most efficiently for your own business and your teamChoose courage and alignment over your could, would, should’s of lifeLinks:Check out her website and more about her workFollow on Instagram @iampaigemichelleOrder THE Patterns book nowFind out more about your human designJoin the giveaway for your chance to win a Please Notes Journal, self care goodies from Andie & Co. and a 45-minute 1:1 blueprint strategy session with Christine Lieu before Mon, Jan. 6th!Support Please Notes’ Kickstarter campaign before Jan. 15th at bit.ly/GratitudeJournalPNLike what you've heard? Subscribe to the Permission to Envision email newsletter for more actionable tips and inspiration to connect with the people most important to you. Curious to know what I'm working on next? Visit christineldesigns.com✨ Follow along for all of the fun.BRAND PARTY INSTAGRAM: instagram.com/brandpartypodcast

Do you think your brand and business revolves ONLY around your logo? That couldn’t be further from the truth, my friend. Learn about what it takes to attract your dream clients, make it easy for people to like, know, trust AND buy from you.Turn your open sign onnn with your brand!In this episode:What is 360 degree branding?6 hot tips to start developing your brand 360 todayGive your brand the power to not only speak, but sellLike what you've heard? Subscribe to the Permission to Envision email newsletter for more actionable tips and inspiration to connect with the people most important to you.Curious to know what I'm working on next? Visit christineldesigns.com✨ Follow along for all of the fun.BRAND PARTY INSTAGRAM: instagram.com/brandpartypodcast

Lauren is the London-born (UK), a Toronto-based, founder of Space Parties - the mental health event series, focused on making talking therapy/support more accessible. She is also a brand strategist, who has pioneered strategies for everything from Fortune 500 companies, to political campaigns, to small, mission-led organizations. Lauren displays strength in her vulnerability through this raw conversation, diving into the common signs of burnout, how core values has helped her focus, turning being selfish into a positive, and learning to switch OFF and not feeling guilty.In this episode:The perfect reminder when we feel overwhelmed by the hamster wheel of running our own businessInjecting positivity into showing up for your brandBecoming intentional and fulfilled for the long haul vs. the short-term burnoutLinks:Follow on Instagram @space.parties and @laurenaisharcLike what you've heard? Subscribe to the Permission to Envision email newsletter for more actionable tips and inspiration to connect with the people most important to you. Curious to know what I'm working on next? Visit christineldesigns.com✨ Follow along for all of the fun.BRAND PARTY INSTAGRAM: instagram.com/brandpartypodcast

In this first full episode of Season 1 of the BRAND PARTY Podcast, we are celebrating how to build confidence. It’s a feeling like nothing else when you’ve achieved clarity and are able to put that into action. Are you ready to show up in the world and put your best foot forward?Then let’s get this party started!In this episode:Learn why you need a personal brandUnderstand the 3 key pillars of what a successful brand doesGet into the mindset to take action todayLike what you've heard? Subscribe to the Permission to Envision email newsletter for more actionable tips and inspiration to connect with the people most important to you. Curious to know what I'm working on next? Visit christineldesigns.com✨ Follow along for all of the fun.BRAND PARTY INSTAGRAM: instagram.com/brandpartypodcastIn Toronto and want all the good vibes? Chow down on @caliiloveco’s food with 15% when you mention BRAND PARTY Podcast, because #lovemademedoit.

In this episode:Have you felt this same way about your brand? You're not alone.Who is Christine LieuTune in for the launch of weekly episodes as of Mon, Dec. 16th! Like what you've heard? Subscribe to the Permission to Envision email newsletter for more actionable tips and inspiration to connect with the people most important to you: https://mailchi.mp/941959d7add5/christineldesignsemailCurious to know what I'm working on next? Visit christineldesigns.com BRAND PARTY INSTAGRAM: #BrandPartyPodcast instagram.com/brandpartypodcastThanks for listening! If you had fun listening to this episode, please subscribe and rate/review this podcast. They are so greatly appreciated!