The Profit Talk: Entrepreneurship With A Profit First Spin

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The Profit Talk is for entrepreneurs who want to maximize profits in their business no matter what shifts happen in the economy. I’m Susanne Mariga, certified Profit First Accountant who has helped hundreds of small business owners for almost two decades to create the cashflow in their business that allows their business work for them and not the other way around. Guest experts will be featured regularly to cover anything from life and mindset to growth and scaling.

Susanne Mariga


    • Mar 27, 2025 LATEST EPISODE
    • weekly NEW EPISODES
    • 28m AVG DURATION
    • 256 EPISODES

    Ivy Insights

    The Profit Talk: Entrepreneurship With A Profit First Spin podcast, hosted by Susanne Mariga, is an absolute gem for small business owners and entrepreneurs. With her years of experience and expertise, Susanne knows exactly how to ask profound questions that provide valuable insights to her guests and listeners. She brings a unique blend of inspiration and practical information that helps entrepreneurs navigate the challenges of running a successful business.

    One of the best aspects of this podcast is the high level of expertise that Susanne brings to the table. As a former lawyer turned serial entrepreneur, she understands the intricacies of entrepreneurship and knows what it takes to succeed. Her deep knowledge and understanding are evident in every episode, making her an invaluable resource for anyone looking to grow their business.

    Another standout feature of this podcast is the quality of guests that Susanne brings on. From industry leaders to successful entrepreneurs, she consistently features voices that provide valuable insights and experiences. This diversity in guest speakers ensures that there's always something new to learn from each episode.

    Additionally, I appreciate how well-prepared Susanne and her team are for each interview. As someone who has done several podcasts myself, I know how important it is for hosts to be prepared and knowledgeable about their guests' work. The fact that Susanne stands out as one of the most prepared hosts speaks volumes about her commitment to delivering top-notch content.

    On the downside, there are no apparent weaknesses or flaws in this podcast. It consistently delivers informative and engaging episodes that cater specifically to entrepreneurs' needs.

    In conclusion, The Profit Talk: Entrepreneurship With A Profit First Spin podcast is a must-listen for anyone looking to start or grow their business. Susanne's expertise, coupled with her ability to bring on exceptional guests, makes this podcast truly extraordinary. Whether you're seeking practical advice, inspiration, or guidance on managing your profits effectively, this podcast has got you covered.



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    Latest episodes from The Profit Talk: Entrepreneurship With A Profit First Spin

    Kindness Is Your Superpower in Business

    Play Episode Listen Later Mar 27, 2025 11:13


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business! In today's solo episode, Susanne Mariga challenges a long-standing myth in entrepreneurship: that kindness is weakness. In reality, kindness—when paired with boundaries and clarity—is one of the most powerful tools a business owner can use to build a thriving, sustainable company. Susanne dives deep into how kindness shows up in your client retention, team leadership, and brand reputation—and how lack of kindness can cost you dearly. She shares real-world case studies, including how one boutique dental practice used empathy and personal connection to not just survive, but thrive during the pandemic. If you're ready to learn how to lead with both grace and grit, this episode is your playbook.

    Maximizing Job Profitability in Construction with Matt Verderamo

    Play Episode Listen Later Mar 20, 2025 32:07


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business! In this episode of The Profit Talk Podcast, host Susanne Mariga sits down with Matt Verderamo, VP of Pre-Construction and Sales at Well Built Consulting, to discuss one of the most pressing topics in the construction industry—job profitability. With rising tariffs, supply chain volatility, and increasing labor costs, many construction firms struggle to maintain profitability in uncertain economic conditions. Matt shares expert insights on how contractors can navigate pricing challenges, improve bidding strategies, and optimize operations to protect their bottom line. He also discusses strategies for managing cash flow when facing slow payments, as well as key contract negotiation techniques to mitigate risk in a fluctuating market. Whether you're in construction or any other industry dealing with volatile pricing, this episode is packed with valuable lessons on pricing, negotiation, and profitability strategies. What You'll Learn in This Episode: ✅ The biggest profitability challenges facing construction firms today ✅ How tariffs and material cost fluctuations impact job profitability ✅ The importance of differentiating your business beyond price competition ✅ Strategies for negotiating contracts to protect against pricing volatility ✅ How contractors can improve cash flow management during slow payment cycles ✅ The power of positioning and value-based pricing to avoid competing on low bids ✅ Why a strong financial foundation is key to navigating uncertain markets Guest Bio: Matt Verderamo is a seasoned leader in the construction industry and the VP of Pre-Construction and Sales at Well Built Construction Consulting. With a Master's in Construction Management, he specializes in helping construction firms run better businesses, improve profitability, and build long-term financial resilience. Matt is also a thought leader on LinkedIn, where he shares industry insights and strategies for business success in the construction sector. Resources & Links Mentioned:

    Preparing for the Worst-Case Scenario: How to Future-Proof Your Business

    Play Episode Listen Later Mar 13, 2025 8:33


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business! In this solo episode of The Profit Talk Podcast, Susanne Mariga dives into a crucial topic—how to prepare your business for the worst-case scenario. While there's no need to panic, every entrepreneur should be proactive in ensuring their company can withstand economic downturns, unexpected client losses, or other financial disruptions. Susanne shares practical steps to safeguard your business, including: ✅ Building Retained Earnings – Learn how to create a financial buffer using Profit First principles. ✅ Maximizing Efficiency – Eliminate redundancies, optimize operations, and ensure every dollar spent generates ROI. ✅ Doubling Down on Sales Efforts – Stay agile, adapt to market shifts, and ensure your offers remain relevant. By implementing these strategies, you'll position your business for long-term success—no matter what challenges come your way. Key Takeaways: No business should operate paycheck to paycheck—profit allocation is key. Retained earnings act as a safety net, and setting up a Profit Vault Account is a game changer. Operational efficiency and eliminating wasteful expenses can increase profitability. Economic downturns require agility—tailor your services and messaging to meet evolving customer needs. Sales persistence is crucial in tighter markets—adapt, adjust, and keep pushing forward. Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.  If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business! DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.

    Where Should You Be Investing Right Now?

    Play Episode Listen Later Mar 6, 2025 19:25


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business! Are you wondering where to put your money in today's changing economic landscape? With political shifts, new market trends, and evolving real estate opportunities, many investors are unsure of their next move. In this episode of The Profit Talk Podcast, host Susanne Mariga sits down with Sayam Ibrahim, a powerhouse real estate investor who has transacted over $250 million in deals and manages 600 rental doors, 40 acres of land, and a 71-room hotel in the Dominican Republic. Sayam shares his insights on navigating today's real estate market, transitioning to commercial and hotel investments, and leveraging smart financing strategies—so you don't have to go all-in with your own capital.

    Thriving in Uncertain Times with Dr. Darnyelle Jervey Harmon

    Play Episode Listen Later Feb 27, 2025 47:22


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business! In this episode of The Profit Talk Show, host Susanne Mariga welcomes the incredible Dr. Darnyelle Jervey Harmon, award-winning CEO of Incredible One Enterprises and a two-time Inc. 5000 entrepreneur. Dr. Harmon is a powerhouse business strategist who helps entrepreneurs create multimillion-dollar enterprises. Together, we tackle a critical topic—how to pivot and thrive in uncertain economic and political climates. With changes in administration, policy shifts, and corporate restructuring of DEI initiatives, many small business owners are facing uncertainty. This conversation is packed with practical strategies to help you stay profitable, redefine your value, and position your business for long-term success. What You'll Learn in This Episode: ✅ How to Maintain a Strong Business Mindset – Why your success is not tied to who's in office, but rather to how you position your brand and services. ✅ Pivoting in a Changing Economy – How to shift your business model and revenue streams in response to policy and funding changes. ✅ The Power of Results-Driven Marketing – Why businesses should focus on their impact and past performance rather than relying solely on certifications. ✅ Diversification & Financial Preparedness – The importance of not relying on one income stream (government contracts, corporate initiatives, etc.) and how to strengthen cash reserves. ✅ Economic Influence Through Wealth – Why scaling your business to seven, eight, or even nine figures is key to having a voice and making an impact. Memorable Quotes:

    Use The Points!

    Play Episode Listen Later Feb 20, 2025 29:01


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business! In this episode I interview Spencer Howard. Spencer is a credit card loyalty program and travel rewards expert. He's also the founder of Straight To The Points - the go-to resource for individuals looking to demystify credit card points so they can experience traveling in luxury for business or pleasure (and occasionally, both!). In this fun episode we discuss how business owners can maximize their business travel and reward points to create joyful new travel experiences. Spencer has worked in the travel writing industry for nearly a decade, he thrives as a contributing writer with multiple travel media outlets such as Upgraded Points, One Mile At A Time, God Save The Points and The Points Guy. For four years, he excelled as editor in chief at 10xtravel[dot]com where he managed a team of writers and editors to produce the highest quality (not to mention hottest news) in the travel industry.  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.  If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business! DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.

    Decisiveness

    Play Episode Listen Later Feb 13, 2025 5:55


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this powerful episode of The Profit Talk Podcast, Susanne Mariga talks about the power in being able to make decisions quickly and decisely. Tune in for this insightful episode and learn how to set up your business for lasting financial success!  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Business Credit, Wealth Building, and Legacy with Herman Dolce

    Play Episode Listen Later Feb 6, 2025 37:27


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this powerful episode of The Profit Talk Podcast, Susanne Mariga sits down with Herman Dolce, an expert in business credit and wealth building. Herman shares key strategies for leveraging business credit to fuel growth, secure long-term wealth, and build a legacy that lasts. From understanding the foundational steps of credit building to tips for scaling wealth and securing your financial future, Herman brings invaluable insights for entrepreneurs looking to thrive in any economy. Don't miss this conversation packed with actionable advice to elevate your business and personal financial legacy! Key Takeaways: How to establish and optimize business credit Strategies for creating sustainable wealth The importance of building a legacy through financial decisions Real-world tips to protect and grow your wealth Tune in for this insightful episode and learn how to set up your business for lasting financial success! You can follow him at https://www.instagram.com/haitian_ceo/   Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Results Resourcing

    Play Episode Listen Later Jan 30, 2025 34:19


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Join us as we chat with Elizabeth Eiss, Founder & CEO of ResultsResourcing, about scaling businesses with fractional staffing, the gig economy, and leadership transformation. With deep expertise in corporate turnarounds, M&A, and business growth, Elizabeth shares how entrepreneurs can optimize time, capital, and talent to drive success. Tune in for insights on leveraging virtual teams and AI-powered talent curation to scale efficiently! To  learn more, go to  https://resultsresourcing.net/ Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    In God We Trust Part 2

    Play Episode Listen Later Jan 23, 2025 16:26


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business! What if I told you the phrase “In God We Trust” on the dollar bill isn't just a motto, but a powerful code—a hidden message that holds the key to understanding the systems controlling your life? In Part 1 (Episode 244), I pulled back the curtain and revealed the truth they don't want you to see. Now, in Part 2, I'm giving you the step-by-step playbook to turn this knowledge into power—how to use a system designed to hold you back and succeed anyway. This isn't just another podcast episode. This is your wake-up call. The truth has been hiding in plain sight your entire life. Now that you see it, what will you do? Tap below to listen and learn how to rewrite your story in a world that was never meant to support you. The time to act is now. Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Balancing Impact and Profitability

    Play Episode Listen Later Jan 16, 2025 34:56


    In this conversation, Gordon Brewer, a therapist and podcast host, discusses the challenges therapists face in optimizing profitability. He shares his personal experience of struggling with financial management in his therapy practice and how implementing the profit first system transformed his business. Brewer emphasizes the importance of understanding insurance contracts, setting realistic goals, and diversifying income streams. He also addresses the balance between doing good in the world and achieving profitability, highlighting the need to change money mindsets. Overall, this conversation provides valuable insights for therapists and entrepreneurs in the healthcare industry.  Takeaways  Implementing the profit first system can transform the financial management of therapy practices. Understanding insurance contracts and negotiating rates are crucial for optimizing profitability. Setting realistic goals and diversifying income streams are key to long-term success. Changing money mindsets is essential for balancing the desire to do good in the world with achieving profitability.  Visit Gordon's website at https://practiceoftherapy.com/ to connect with him and learn more. Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    In GOD We Trust

    Play Episode Listen Later Jan 9, 2025 12:50


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!    Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Tailored Content Strategies for Maximum Visibility

    Play Episode Listen Later Jan 2, 2025 19:01


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, we interview Abby Herman. Abby is a content strategist and coach for service-based business owners who want to gain visibility for their businesses with personalized content strategies and implementation. She is also the voice behind The Content Experiment Podcast, where she features guests and solo episodes to talk about business growth and mindset, content strategy, and visibility. To learn more about Abby and the right content marketing strategy, visit https://thecontentexperiment.com/  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Profit and Growth in Commercial Real Estate with Kirsten Flory

    Play Episode Listen Later Dec 26, 2024 45:35


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode of The Profit Talk, I interview Kirsten Flory, a motivational speaker, business coach, and CEO with over 25 years of experience in commercial real estate, business development, and marketing. Kirsten shares her incredible journey of building a successful commercial real estate company in a male-dominated industry and the lessons she's learned along the way. Connect with Kirsten Flory: https://foundationscommercial.com/ Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Reduce Your Lifestyle - One Of The Best Gifts You Can Give Your Business

    Play Episode Listen Later Dec 19, 2024 9:50


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this podcast episode, I share essential financial strategies for entrepreneurs, focusing on aligning personal lifestyle expenses with business cash flow to avoid financial stress. Topics include disciplined budgeting, responsible spending, and key concepts like target allocation percentages to ensure profits and owner's pay are distributed effectively. This episode is designed to help entrepreneurs maximize profits and build a sustainable lifestyle through proactive financial planning. Get a copy of your Target Allocation Percentages here https://www.profitmap.co/ Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Aligning Employee Performance with Company Goals

    Play Episode Listen Later Dec 12, 2024 36:32


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this podcast episode, LeiLani E. Quiray, Founder and CEO of Be the Change HR, Inc., certified Minority and Woman owned, discusses aligning employee performance with company goals. LeiLani shares her HR journey and emphasizes the importance of clear communication and transparency in financial matters to foster accountability. She advocates for performance-based compensation structures, such as profit-sharing plans, and highlights the need for setting clear performance goals. Leilani also addresses strategies for managing underperformance and the significance of core values in building a positive company culture. The episode offers practical insights into motivating employees and enhancing organizational success through effective HR practices.  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Dr. Dawn Baker's Approach to Cultivating Personal and Professional Balance

    Play Episode Listen Later Dec 5, 2024 27:39


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Dr. Dawn Baker is the physician, writer, speaker, and lifestyle design coach behind Practice Balance. She helps physicians and other professionals step off the treadmill of achievement, rediscover their true selves, and cultivate a practice of balance that's right for them. She is the author of Lean Out: A Professional Woman's Guide to Finding Authentic Work-Life Balance. Dawn is also a certified yoga and meditation instructor who is passionate about off-grid living, homeschooling, fitness, and travel. www.practicebalance.com  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Managing Brand Transgressions

    Play Episode Listen Later Nov 28, 2024 42:52


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, we explore the intersection of consumer psychology, brand management, and Diversity, Equity, and Inclusion with Dr. Shailendra Pratap Jain and Dr. Shalini Sarin Jain. Shailendra, an award-winning professor at the Foster School of Business, shares insights from his groundbreaking work in marketing and brand transformation. Shalini, a leader in DEI and a management professor at the Milgard School of Business, discusses her impactful research on gender representation, corporate ethics, and social responsibility. Together, they reveal principles for navigating brand crises and creating socially responsible strategies that drive impact and innovation. Key Topics Covered: Shailendra and Shalini's co-authored book, Managing Brand Transgressions: 8 Principles to Transform Your Brand. Real-world examples of rebuilding trust in brands after crises. The evolving landscape of Diversity, Equity, and Inclusion in business. How ethical leadership influences corporate strategy and culture. This conversation is a must-listen for business leaders, marketers, and anyone passionate about meaningful change in the business world. Connect with them at https://brandtransgressions.com/   Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Healthcare Innovation in Action: Building Better Systems with Dr. Joseph Pazona

    Play Episode Listen Later Nov 21, 2024 41:36


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Dr. Pazona is a visionary physician-entrepreneur working to solve major challenges in healthcare.   With many professionals burned out and leaving clinical medicine, Dr. Pazona is creating solutions to support healthcare teams and rural administrators who struggle to find providers.  Through his company, VirtuCare, he brings telemedicine and surgical services to rural communities, expanding access to essential care and providing remote job opportunities for specialists.  In 2020, he launched Pazona MD Urology in Nashville, a practice that's since grown to three locations, six advanced practice providers, and over 1,000 five-star reviews. Dr. Pazona's mission is to keep expanding into new specialties and regions, ensuring quality healthcare is accessible to all.    To learn more, connect with him at https://www.linkedin.com/in/joepazona/   Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Building a Thriving Practice

    Play Episode Listen Later Nov 14, 2024 34:42


        Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Dr. Meyer was born and raised in New Jersey to first-generation Egyptian parents. She earned her Bachelor's Degree from Rutgers University and her Medical Degree from Hahnemann University School of Medicine (now Drexel University).  Following her Internal Medicine Residency at Thomas Jefferson University Hospital, she became board certified in Internal Medicine.  On the first day of medical school orientation in 1993, she met Dr. Christopher Meyer, and they have been married for 28 years. In 2004, they opened their family medical practice, CMMD and Associates and Healthy Steps Pediatrics, in Exton.  Residing in Downingtown with their three children, Dr. Meyer enjoys spending her free time at the beach, running, cooking, and writing.  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law  

    Creating Intentional Revenue

    Play Episode Listen Later Nov 7, 2024 33:40


      Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Raul Hernandez Ochoa is a dedicated husband, father, and growth strategist who partners with founders to implement strategies that enhance performance, scale profitably, and serve more clients without sacrificing their lifestyles.  While he doesn't hold an MBA or business certifications, Raul has achieved remarkable results through real-world experience, including:  ✔ Helping companies achieve 2-5x growth, generating millions in revenue and empowering others to build wealth.  ✔ Leading an in-house revenue team that produced $50M in sales within one year.  ✔ Training thousands of entrepreneurs through workshops and events, reaching over 100,000 people in 60+ countries.  ✔ Managing remote teams of up to 200 across 12+ time zones.  ✔ Overseeing $25M in direct response ad spend to drive impactful results for clients.  Raul is committed to continuous improvement, striving to elevate himself and the businesses he partners with every day.  Raul's website is http://dogoodwork.io/    Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Debt-Free Funding with Stormi Banks

    Play Episode Listen Later Oct 31, 2024 24:17


    Stormi Banks is the visionary, Founder, and CEO behind Pink Print, a groundbreaking company dedicated to helping entrepreneurs secure funding without the burden of debt, going beyond securing funding for businesses. As the go-to expert in grant writing, Stormi's fresh and relatable approach makes her stand out in the industry. Her mission is to empower minority women entrepreneurs by demystifying the complex grant process, providing the tools to succeed, scale their businesses and achieve their dreams. At Pink Print Firm, we believe that education is key to unlocking opportunities, and our dedicated team is committed to supporting and uplifting women entrepreneurs every step of the way. Join us on this journey towards financial empowerment and let us help you bring your dreams to life.  www.pinkprintfirm.com    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!    Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.   

    The Best Strategies for Maximizing Sales Growth in Today's Market

    Play Episode Listen Later Oct 24, 2024 49:47


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, we have Victor Antonio, a globally recognized sales trainer and consultant. With a background in electrical engineering, an MBA, and over 20 years in top sales leadership roles, Victor shares his journey from sales executive to President of Global Sales for a $420M company. He's trained companies worldwide and authored 16 books on sales and motivation, including Sales Ex Machina and Mastering the Upsell. Tune in for actionable sales insights from one of the best in the business! Learn more: www.victorantonio.com Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Being Intentional: Building a Diverse Tech Future with Avis Yates Rivers

    Play Episode Listen Later Oct 17, 2024 33:54


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Join me as I chat with Avis Yates Rivers, CEO of Technology Concepts Group International (TCGi). Avis shares her journey of growing a multi-million-dollar company and her passion for increasing diversity in tech. Discover insights from her book, Necessary Inclusion, and learn about the TCGi Foundation's mission to support Black women in STEM. For more information, visit technologyconcepts.com, tcgifoundation.org, and avisyatesrivers.com. Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Construction Genius: From Project Manager to People Leader

    Play Episode Listen Later Oct 10, 2024 33:37


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, Eric Anderton dives into the crucial aspects of profitability within the construction sector. He discusses common financial pitfalls and shares actionable strategies to enhance your bottom line. Listeners will learn how to analyze project costs effectively, improve bidding techniques, and foster a culture of financial accountability within teams. With insights drawn from his years of experience and success with construction companies of all sizes, this episode is a must-listen for executives aiming to drive sustainable growth and profitability in their businesses. Tune in for practical tips that can be implemented immediately to boost your company's financial health. To connect with Eric, go to https://www.constructiongenius.com/ Get a copy of his book on Amazon https://www.amazon.com/Construction-Genius-Effective-Hands-Leadership-ebook/dp/B0BGYQBB2C/ Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Growing Your Business Through Acquisition

    Play Episode Listen Later Oct 3, 2024 38:02


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  “Buying and selling small businesses: Wall Street acquisition strategies simplified for the everyday  entrepreneur” The Profit Talk is excited to have as our guest today, Marty M. Fahncke (pronounced Fawn-Key), a  seasoned world-class Marketer with over 30 years of experience in growing & scaling businesses, and over 20 years of experience in Mergers and Acquisitions. In that time, Marty has helped hundreds of small businesses scale to over $1 Billion in revenue and executed over $450 million in Mergers and Acquisitions transactions.  Topics for Marty to discuss: “If your business is “sellable”, it's also “scalable.” Meaning if you build your business as if somebody is going to buy it tomorrow, it's going to be so much better and more profitable for you to own, operate and grow.  How do you make your business sellable and scalable? #1 Operating System SOP's EOS (Entrepreneurial Operating System) from Geno Wickman Scaling Up from Verne Harnish (Formerly Gazelles) Scalable Operating System from Ryan Deiss and Roland Frazier #2 Financials Clean, organized, profitable Recommend Profits First! #3 Remove yourself from the business so it's not “Owner operated” If you DO want to sell, identify WHO will by your business and WHY. Remember the 7 Habits of  highly effective people “Begin with the end in mind”. If you build your business knowing who will  buy it, when, and for how much, you will be further ahead than 99% of business owners out there who  have a plan to “sell their business some day”, but that's the sum total of their plan. And statistics show  that 90% of them will not be successful. Learn more about Marty and the services he provides at https://www.westboundroad.com/ Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law

    Take Charge of Your Brain to Unlock Your Full Potential

    Play Episode Listen Later Sep 26, 2024 32:05


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, I interview Dr. Philippe Douyon, a board-certified neurologist, to explore the connection between brain health and business success. Dr. Douyon explains neuroplasticity, the brain's ability to form new neural connections, and its significance for entrepreneurs and leaders. He emphasizes the role of physical activity in enhancing cognitive function and the power of positive self-talk in fostering a growth mindset. The discussion also covers the importance of supportive leadership in creating a culture of development and innovation within organizations, ultimately benefiting both individuals and the business as a whole. To learn more about how to Take Charge of Your Brain, go to https://www.inlebrainfitinstitute.com/ Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Explore the Power of Ordinary Resilience

    Play Episode Listen Later Sep 19, 2024 32:27


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, Luis Velasquez, a Silicon Valley executive coach and author of "Ordinary Resilience," shares his journey of overcoming a brain tumor and growing up in Guatemala. He emphasizes the importance of resilience for business leaders, especially in the wake of COVID-19 and the Great Resignation. Luis introduces a formula for resilience: commitment plus persistence times optimism. He discusses the need for entrepreneurs to focus on impact over specific products, adapt to changes, and view challenges as opportunities. The host facilitates the conversation, highlighting practical applications of resilience for navigating current business challenges. Connect with Luis at https://www.linkedin.com/in/velasquezluis/  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Is Your Website a Client Magnet or a Digital Ghost Town?

    Play Episode Listen Later Sep 12, 2024 22:23


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode of the Profit Talk Show, I discuss with website designer Samantha Mabe how health and wellness professionals can optimize their websites to attract more clients. We explore the importance of having a modern, user-friendly website that not only complies with regulations like HIPAA but also clearly communicates a practice's specialties. Samantha shares insights on creating strategic content and utilizing SEO to bring in the right clients, especially for practitioners moving away from insurance models. We also dive into practical tips on website design, enhancing user experience, and how to choose the right designer, all aimed at helping professionals boost their online presence and profitability. Connect with Samantha at www.Lemonandthesea.com  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Work Less, Earn More: Make Every Hour Count in Your Business

    Play Episode Listen Later Sep 5, 2024 21:20


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode of the Profit Talk Show, I'm joined by Jordan Tate, a lifestyle-oriented business coach who shares his strategies for avoiding burnout and achieving sustainable work-life balance. Jordan dives into his personal journey and offers actionable tips on delegating tasks, setting boundaries, and managing time more effectively. Tune in to learn how entrepreneurs can grow their businesses without sacrificing their personal freedom and well-being. Connect with Jordan on LinkedIn at https://www.linkedin.com/in/jordytait/    Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    The Way You End a Relationship Matters

    Play Episode Listen Later Aug 29, 2024 12:42


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, join me as we delve into the significance of closure, communication, and emotional well-being in navigating the conclusion of partnerships, offering insights and strategies for healthier endings and new beginnings. Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    When Investing Stops Being an Investment

    Play Episode Listen Later Aug 22, 2024 18:00


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode I talk about a topic that is rarely spoken about in the entrepreneurship community. This topic is when to draw the line because investing is no longer producing a return on investment.  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    How Do You Increase Business Revenue?

    Play Episode Listen Later Aug 15, 2024 13:51


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  As a CPA, I often get private and unspoken of insight into what works and what just doesn't in the world of entrepreneurship.  In this episode I tackle a question I often get from budding entrepreneurs; how to grow and increase business revenue.  These are some of my tried and true observations that are key to successfully growing business revenue.  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Do Not Be Overcome By Money Shame

    Play Episode Listen Later Aug 8, 2024 17:04


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Do not be overcome by money shame. Do not limit yourself. Do not limit your impact. Do not let anyone else's limitations define you. Instead, I want you to stay in your place. Deliver to the world what you were meant to do. Find your tribe. Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    5 Steps to Build Consistency: Never Sabotage Your Results

    Play Episode Listen Later Aug 1, 2024 13:41


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, you'll learn: - Learn intentional strategies to maximize profits and avoid random business outcomes.    - Understand the power of small, consistent investments using example of turning $29.25 every two weeks into a million dollars. - Discover the 'profit first' approach and the significance of bi-monthly 'tap transfers' for financial consistency. - Overcome procrastination with steady habits and expense evaluation to prevent the 'later syndrome.' - Identify key drivers for profitability and learn to say no to non-essential requests while creating effective systems. - Recognize the importance of keeping finances up-to-date and regularly reviewing budgets for intentional outcomes. - Explore mindful delegation, the use of checklists, and accountability to maintain consistency in business processes.   Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Navigating The Meantime

    Play Episode Listen Later Jul 25, 2024 27:43


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, I talk about Navigating The Meantime. In today's episode, you will learn how to create a high profit margin with the products or services you offer, and how you can increase your revenue without necessarily increasing your expenses.  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Intentionally Influence Your Work Culture with The Essence of Who You Are

    Play Episode Listen Later Jul 18, 2024 18:08


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, I talk about Founder Energy where you can Intentionally Influence Your Work Culture with The Essence of Who You Are. In this episode, you'll learn: -The importance of infusing your business with your goodness and energy -How to intentionally influence your work culture with the essence of who you are -Learn how your team members can adapt your energy and personality as a Founder that reflects how they treat your customers Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Maximizing Efficiency with the Pareto Principle

    Play Episode Listen Later Jul 11, 2024 13:46


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Check out this episode to learn: Learn how the Pareto Principle can be applied to focus on the most profitable customers or products. Discover how to analyze and sort customer and product revenues in QuickBooks and Excel. Understand the significance of job costing reports to evaluate customer profitability and gross margins. Envision the benefits of working with customers who maximize happiness and profits. Get advice on identifying key characteristics of profitable and fulfilling client relationships to improve marketing strategies. Recognize the importance of eliminating unprofitable or negative business relationships for growth. Explore the concept of "trimming the business tree" for better health and success.  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Ensuring Business Success in a Changing World

    Play Episode Listen Later Jul 4, 2024 17:15


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!   In this episode, I discuss the importance of staying attuned to your business, especially in today's rapidly changing business landscape. It's essential to keep a close connection with your company's core operations. By monitoring your business's performance, adapting to changes, and ensuring long-term success, you can effectively navigate challenges and seize opportunities.   Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!   DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.

    Strategic Planning: What Works and What Doesn't

    Play Episode Listen Later Jun 27, 2024 14:31


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Check out today's episode where I talk about Strategic Planning: What Works and What Doesn't.  Key Takeaways Understanding the importance of identifying which business processes to continue or stop The role of metrics and KPIs in making informed business decisions Leveraging data analysis for strategic planning and removing unproductive activities The risks of relying solely on intuition instead of data for business assessments The necessity of understanding financial figures to prevent significant business losses Applying the Pareto principle to focus on the most profitable business aspects and cut losses Adjusting pricing, staff training, and using data for monthly strategic planning to ensure profitability Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.     

    How Do You Make Your Business Sellable And Scalable?

    Play Episode Listen Later Jun 20, 2024 31:23


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business! Join us on our new podcast as we dive into the pivotal world of mergers and acquisitions with the wisdom of Marty Fahncke, a masterful marketer with a rich background in setting businesses up for success. Listen to thought-provoking discussions that unveil why individuals opt to purchase businesses and how the right preparation for selling your business can ignite renewed passion for your venture. Discover how timely and strategic planning can shield against expedited, undervalued exits due to life's unexpected turns and how cultivating a sustainable operation can exponentially increase your business's worth. Delve into the finer points of selecting a standout business broker to ensure a smooth sale, and cap it off with life-altering advice that could redefine your business's future. Whether peak or downturn, this episode offers strategies to maximize value and exit triumphantly. Key Takeaways Learn the key steps in preparing your business for sale to maximize its value. Understand why purchasing an existing business may be a more attractive option than starting from scratch. Discover how getting your business 'sale-ready' can invigorate your passion and potentially improve the business's performance. Hear why it's crucial to prepare for unforeseen events and how it can impact the selling process. Gain insights into the importance of profit over revenue and having solid operational systems for attracting buyers. Explore the three core elements for sale preparation: operational systems, a profit-first approach, and the owner's role reduction. Learn the best timing for selling a business and how proper readiness can affect the duration of the sales process.  Connect with Marty at https://www.linkedin.com/in/martyfahncke/ or visit his website at https://www.westboundroad.com/  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    How To Manage Excess Cash Flow

    Play Episode Listen Later Jun 13, 2024 16:54


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this podcast, we dive into strategies for managing cash flow and optimizing profitability in your business. You'll learn how to determine the revenue needed during peak seasons to sustain your business through slower periods, deploy excess cash effectively, and use specialized vault savings accounts to protect funds for operational expenses and inventory purchases. I also share the importance of analyzing profit and loss statements to identify seasonal trends and forecast cash flows. Join us as we explore these topics and more, empowering you to have your most profitable year ever, regardless of external circumstances. Discover how to determine the revenue needed during peak seasons to sustain your business through slower periods Learn strategies for managing excess cash in your business bank accounts to avoid falling into the trap of Parkinson's law Understand the importance of using specialized vault savings accounts to protect funds for operational expenses and inventory purchases Gain insights into the significance of running a business on budgeted expenses and exercising stewardship Learn how to analyze profit and loss statements to reveal seasonal trends and forecast cash flows Develop an optimum pricing strategy to achieve target revenue and profitability   Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Boundaries in Business: Protecting Clients, Companies, and Culture

    Play Episode Listen Later Jun 6, 2024 13:31


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Today, let's explore the importance of establishing and enforcing boundaries, rules, and a strong company culture to protect clients, employees, and the business as a whole. I also shared how effective communication and clear consequences for rule violations are essential for creating a fair and productive work environment that values integrity. In this episode, you'll learn:  - Learn the importance of establishing and communicating boundaries to protect clients and companies and not just in writing  - Discover how leaders can enforce rules, boundaries, and company culture to ensure team success - Understand the role of boundaries in safeguarding client work, confidentiality, and company assets - Explore the significance of setting clear consequences for rule violations to create a fair and productive work environment - Creating the company that you want  - What to do when they don't follow rules  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.  

    Discover How to Take Your Sales to the Next Level with Tom Searcy

    Play Episode Listen Later May 30, 2024 39:30


    In this episode, I interview Tom Searcy. He is recognized as one of the Top 5 Global Sales Gurus,  and renowned expert in large account sales with years of real-world  experience in unlocking explosive growth. He has led four corporations from revenues of less than $10 million to greater than $100 million, and in the last case from startup to greater than $200 million, using his large account sales system. He founded Hunt Big Sales, a successful consultancy and thought leadership organization that has helped clients land more than $21 billion in new sales with 190 Fortune 500 companies. Searcy is the author of 6 books, including 3 bestsellers, and has written weekly online columns for Forbes, CBS MoneyWatch, and Inc.com Tom shares his 20 years of experience and offers valuable insights on: The key to successful selling: focusing on solving problems for your clients The role of the founder or owner in closing significant sales opportunities Strategies for success in business-to-business sales environments Finding top sales talent and building the right team for your business To buy a copy of Tom's books, go to https://www.huntbigsales.com/our-books/ and to connect with Tom, go to https://www.linkedin.com/in/tomsearcy/   Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law.   

    Maximizing Personal Profitability

    Play Episode Listen Later May 23, 2024 22:06


    In this episode, join me as I delve into strategies that not only boost your financial success but also empower you to lead with purpose and impact. Key Points: -Understanding the essence of personal profitability and its role in shaping financial well-being. -Exploring the intersection of personal growth, leadership, and effective team management for achieving success. -Practical tips for optimizing resources. -Examining how effective leadership within your entrepreneurial journey can enhance team performance, foster collaboration, and contribute to higher profitability. Tune in to gain insights into the art of increasing personal profitability while embracing effective leadership principles, and learn how this dynamic synergy can shape your financial and leadership journey. Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Own Your Data

    Play Episode Listen Later May 16, 2024 18:42


    In this podcast, we dive into the critical importance of data ownership and control for business owners. Learn why being the administrator of all your software subscriptions is essential to protect your company from cyber threats and potential financial losses. Discover the risks of relying on others to manage your data and the steps you can take to ensure you always have access to your information. We'll also discuss the significance of regularly backing up and testing your data to safeguard your business. Key Takeaways Understand the importance of having full control and ownership of your business data Learn how lack of knowledge can make entrepreneurs vulnerable to cyber threats and financial losses Discover why knowing who truly owns your data is crucial for business continuity Ensure you are the administrator of all software subscriptions to maintain control over your data Regularly backup your data from all software systems at consistent intervals Test your data backups to ensure they are functioning properly and accessible when needed   Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!    Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Mother's Day 2024

    Play Episode Listen Later May 9, 2024 15:18


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!   In this podcast, we explore the importance of recognizing your current season in life and setting realistic expectations as a mother and entrepreneur. We discuss the courage required to make tough decisions in your business, such as releasing underperforming team members and bringing in the right support for each phase of your journey. We also emphasize the significance of celebrating small victories and allowing your children to be part of your success.  Key Takeaways Recognize your current season in life to set realistic expectations and give yourself grace Achieve a life of no regrets by setting goals based on what makes you happy and deciding on the support you need Have the courage to release underperforming team members and bring in the right support for each phase of your business Celebrate small victories and allow your children to be part of your success journey Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Overcoming Trauma History for Business Success

    Play Episode Listen Later May 2, 2024 37:39


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this podcast, Annie Wright, a Licensed Psychotherapist specializing in relational trauma, discusses the impact of unresolved childhood trauma on ambitious women entrepreneurs. She explores how trauma can manifest in maladaptive beliefs and behaviors that hinder personal and professional growth, and emphasizes the importance of addressing these issues through therapy to build a strong foundation for success. Annie also shares insights on navigating the challenges of entrepreneurship, such as perpetual incompetence and fear, and provides valuable resources to help individuals recover from trauma and improve their mental health. Throughout the podcast, Annie stresses the significance of evaluating whether one's business is serving their life or if they are sacrificing their well-being for their business, and reminds listeners that leaving or closing down a business can also be a success. Key Takeaways: - Evaluating if your business is serving your life or if you're sacrificing your life for your business - Avoiding recreating your trauma history within your business - Understanding how unresolved childhood trauma can manifest in businesses built by ambitious women - Recognizing that trauma is any experience that subjectively overwhelms one's ability to cope - Addressing maladaptive beliefs and behaviors stemming from unresolved trauma through therapy - Dealing with perpetual incompetence and fear when rapidly growing a business, especially with a history of trauma or lack of a safety net - Having adequate internal and external supports, such as a trauma-trained therapist and business professionals, to alleviate stress and provide sound advice Connect with Annie at https://anniewright.com/  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Entrepreneurial Resilience: Navigating Burnout and Setbacks

    Play Episode Listen Later Apr 25, 2024 25:01


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, I interviewed Terry Rice. He is a high-performance coach to entrepreneurs, keynote speaker and staff writer at Entrepreneur magazine. He's also the host of Reclaim + Advance, a podcast that helps entrepreneurs overcome setbacks and perform at their highest level.   Prior to becoming a creator-entrepreneur, Terry's previous experience includes internal consulting roles at Adobe and Meta.   In addition to his role as Director of Growth and Partnerships at Good People Digital, Terry is an instructor at New York University, speaks at events for leading companies - including Amazon and Google - and has been featured as a subject matter expert by Good Morning America, Fast Company and the Wall Street Journal.  Based in Brooklyn, he is a husband, father of five children, and is an advocate for mental and physical fitness. Check out this episode to learn: - Strategies to help entrepreneurs maximize profits, overcome setbacks, and perform at their highest levels - Addressing the often-overlooked issue of burnout among entrepreneurs, especially in the post-COVID era - The importance of efficient scheduling for entrepreneurs to avoid burnout and prioritize mental and physical health - Conducting a time audit to identify tasks within your zone of genius and eliminate or delegate the rest - Dealing with setbacks by monitoring thoughts, feeling emotions, and practicing divergent and convergent thinking - Combating loneliness by finding and actively engaging with a professional community or accountability partner - Pushing through personal and professional challenges with inspiration and tactical advice from a high performance coach Connect with Terry. Visit his website at https://www.terryrice.co/  Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Cultivating Leadership: Strategies for Building a Strong Management Team

    Play Episode Listen Later Apr 18, 2024 31:01


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, I interviewed Sean Barnes. Sean is a seasoned cross-functional leader with more than two decades of progressive expertise in Leadership Development, Digital Strategy, Operational Excellence, Human Resources, ESG, and HSE.​ Throughout his career, Sean has successfully led and played integral roles in the acquisition and integration of over 50 companies, in addition to guiding two initial public offerings for oilfield services firms.​ Today, you'll: - Discover the key skills needed to transition from an individual contributor to an effective manager - Learn how employers and employees can work together to develop leadership skills - Understand the importance of identifying and promoting natural leaders within an organization - Explore the benefits of involving team members in the hiring process, especially for leadership roles - Learn strategies for addressing struggling managers, including coaching, demotion, and removal - Discover how to navigate the challenges of implementing stricter standards as a company grows - Understand the impact of toxic team members and the potential benefits of removing them from an organization ​Visit his website at https://www.wsssolutions.com/ Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

    Human-Centric Leadership & Industry Innovation

    Play Episode Listen Later Apr 11, 2024 36:59


    Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, I interviewed Jim Mayer. He is a passionate advocate for the manufacturing industry, driven by a belief that the middle class, and thus the nation, is built on the foundation of manufacturing.  As the founder of TCO Strategies, Jim leverages his expertise in company culture assessments, employee engagement surveys, and leadership development to help manufacturers align their teams, cultivate stronger cultures, and enhance engagement. Holding a degree in Business and Political Science from Arizona State University and an MBA with a focus on Executive Management from Ohio University, Jim possesses the knowledge and skills to drive meaningful change.  Check out this episode to: - Learn how a human-centric leadership model can create a thriving business environment that boosts employee retention and profitability. - Understand the pivotal role manufacturing plays in the economy, and how industry perceptions are shifting alongside generational changes. - Explore how AI, automation, and innovative training programs like Baltu Technologies can address skill gaps and accelerate workforce readiness. - Discover strategies for attracting and retaining Generation Z workers by aligning company missions with their values for meaningful career paths. - Gain insights into managing international manufacturing teams with respect to local cultures while maintaining global accountability and metrics. - Recognize the importance of understanding employee motivations and the optimal number of direct reports for executives and middle managers in manufacturing. Visit Jim's website at https://themfgconnector.com/ Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

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