Podcasts about brain radio

The generous hearts at Mold Brain Corp have a new offering of top shelf entertainment for your hungry minds. How will our three handsome hosts fair against the new Westside Gunn release, "And Then You Pray For Me"? Tune in, fuck around, and find out. It's better than watching another episode of "Independent Thinking." Recorded live at 10050 Cielo Drive for Old Heart Radio For more DJ Pi$$ check out The OK Gatsby here: https://open.spotify.com/album/7kxYBqhzk20cQBBhNSBuF7?si=hw_IdV5lT969bTsoZQusYA

Oooh yeahhh! Wrestling fever has come to the Mold Brain HQ. Can you smell whats cooking? It's our boys about to put the smack down on yer asses! And what's this? Like Sting dropping down from the rafters, it's David from The WacArnolds Bro's dropping some knowledge on the fellas. Mold Brain 3:16 For more of yer boi Dj Pi$$ https://open.spotify.com/album/7kxYBqhzk20cQBBhNSBuF7?si=cIYjm6bpT5C8KdKWNxizEw

Klinisch Relevant ist Dein Wissenspartner für das Gesundheitswesen. Drei mal pro Woche, nämlich dienstags, donnerstags und samstags, versorgen wir Dich mit unserem Podcast und liefern Dir Fachwissen für Deine klinische Praxis. Weitere Infos findest Du unter https://klinisch-relevant.dep

Mold Brain Radio is back again to bring the ruckus. You know the score, one guy chooses an album that the other two will hate. Today we review "Hot Vodka 2" by Terror Reid. We dive into our hot new segment "Is My Mom In Jail?" and so much more. Bro trust me, you don't wanna miss this shit. Recorded live at Soup Studios for Old Heart Radio Check out The Ok Gatsby: https://open.spotify.com/artist/5ujMvFG2SQcX7mpOSV3yQ6?si=ZreOkokgQ4e1F-p7-4yZTw

Klinisch Relevant ist Dein Wissenspartner für das Gesundheitswesen. Drei mal pro Woche, nämlich dienstags, donnerstags und samstags, versorgen wir Dich mit unserem Podcast und liefern Dir Fachwissen für Deine klinische Praxis. Weitere Infos findest Du unter https://klinisch-relevant.de

Lizard Brain Radio is back after a brief hiatus. My work schedule is almost normal again so I can get my episodes scheduled for you all and make sure I'm keeping consistent with my guests. Thank you to everyone who reached out and asked about the show and also for all those new folks who were downloading and listening to episodes! I'm able to see the stats on that stuff and the show never really slowed down all that much so thank you for that. This episode is a collection update and general what's up in herpetoculture update plus a chance to talk to the chat as always. Come hang out! Use the code THN @ checkout for 15% off - grab some swag! - https://fulviusapparel.com/ Brought to you by BlackBox Reptile Cages & Rack Systems → blackboxcages.com Everything THN → https://linktr.ee/The_Herpetoculture_Network Support us on patreon! → https://www.patreon.com/theherpetoculturenetwork

Doctors, lovers and unrequited funk. Today Mold Brain Radio brings you their review of Blue Blade Piranha by Zackey Force Funk and XL Middleton. Join our three handsome DJs on a funkadelic trip through the ego shattering reality of modern living. Keep Yer Fish-Sticks On Ice! For more of DJ Piss follow this link https://on.soundcloud.com/Xejn3

ISR TOP 10 Charts July 2023 as voted for by the listeners through our App, featuring mixes by Max Beat Dj, DJ ERIKMAX, Stas Angelov, ACID HARRY, EMMEVIELLE, Chizama_DJ, Fitzko, MAX BOEMIO, DAMIAN BRAIN, Philoop 2.0,

Three handsome DJ's wake from a decades long cryostasis to find themselves hurtling through space in the Mold Brain Corp satellite and forced to review yet another album. This week we picked up the signal of an episode where they review "93696" by Liturgy. This is a real knife-to-the-throat of an episode so move with care. Keep yer fish-sticks on ice!

Like a slimy phoenix rising from a pool of ooze, Mold Brain Corp is here to bless you with another flaming dumpster of entertainment. This week we take on Scaring the Hoes, the collaboration record from JPEGMAFIA and Danny Brown. Fire on the mountain, run boys run indeed. This album is a face melter. Laughs, mystery and intrigue abound as our 3 handsome DJ's weave their reviews. So tune in and let our opinions become your opinions as you give yourself to the benevolence of Mold Brain Radio. Keep yer fish-sticks on ice!

Wowwee! What a fun episode! Emmett and Jasper sit down in Soup Studios for a once in a lifetime one on one discussion. Gather 'round and behold! We get into A.I. and the future of tech, aliens and where they might be, mushrooms and what the future holds. Plus, Jasper drops a stinky little teaser for the forthcoming DW album. You don't wanna miss this $hit. Keep yer fishsticks on ice!

To those who celebrate, the generous hearts at Mold Brain Inc would like to present this once in an ill-remembered lifetime deep dive into the world of cannabis. Damn! What was in that? This week we're taking on locally grown grass, and instead of shitting upon one another's taste in music we take a chance to shit upon one another's taste in tasty reefer. The dogs are running wild in this no holds bared 5 joint shoot out, so roll up a corndog and fry you fools!!!

Easter episode! Chameleons are the subject this time. I'm very interested to hear how Readys Rainforest keeps their animals, in part, because I've interviewed a chameleon keeper from the east coast, where I'm at now. I really like what Lee and Amanda are doing and I want to see what the difference is between chams on the east coast of the US and chams in Texas. They have beautiful animals and I can't wait to hear all about it! Brought to you by BlackBox Cages & Rack Systems → blackboxcages.com Follow us - https://linktr.ee/The_Herpetoculture_Network Follow Bill - https://www.instagram.com/coalblackexotics/ Follow Justin - https://instagram.com/palmettocoastexotics Follow Jake - https://www.instagram.com/longleafreptilia/ Follow Phil - https://www.instagram.com/knobtails.ig/

Mold Brain Radio's stinky little pet project for the better part of a couple generations is finally coming directly to your ears. Gather around as DJ PISS, DJ Fuck Face and DJ Shit For Brains all collaborate on this once in a shit life time podcast series. Join our three brave travelers as they trip over their own dicks, bumble through never before listened to sounds, and shit all over each others opinions. These dastardly sonic consumables are brought to you by the warped minds of Mold Brain Radio. All praise be to OLD HEART!   This weeks review:  Bronco by Orville Peck *Content Warning: Sad cowboys and even sadder horses

Welcome the Mold Brain Crew back as we discuss the controversy around our decades long hiatus. No album gets reviewed but we do get into some hot takes on cold soup. Keep yer fish-sticks on ice!

Mold Brain Radio's pet project for the better part of a couple weeks is finally coming directly to your ears. Listen along as DJ PISS, DJ Fuck Face and DJ Shit For Brains all collaborate on this once in a shit life time podcast series. Join our three brave travelers as they traverse never before listened to sounds, and shit all over each others opinions. This sonic consumable brought to you by the warped minds of Mold Brain Radio. All praise be to OLD HEART!   This weeks review:  Still Sucks by Limp Bizkit

Mold Brain Radio's pet project for the better part of a couple weeks is finally coming directly to your ears. Listen along as DJ PISS, DJ Fuck Face and DJ Shit For Brains all collaborate on this once in a shit life time podcast series. Join our three brave travelers as they traverse never before listened to sounds, and shit all over each others opinions. This sonic consumable brought to you by the warped minds of Mold Brain Radio. All praise be to OLD HEART!   This weeks review:  Omnium Gatherum by King Gizzard and the Lizard Wizard

50th episode! Pretty cool milestone and talking to a friend of mine about a bit of a hot button topic. UV! I like and I use Vivtech lights but I've also watched the various debates online and participated in several. This conversation was great, with Erica explaining what their products are and what they're capable of. And, importantly to me, what that allows you to do for and with your animals and their enclosures Brought to you by BlackBox Reptile Cages & Rack Systems → blackboxcages.com Everything THN → https://linktr.ee/The_Herpetoculture_Network Support us on patreon! → https://www.patreon.com/theherpetoculturenetwork

Mold Brain Radio's pet project for the better part of a couple weeks is finally coming directly to your ears. Listen along as DJ PISS, DJ Fuck Face and DJ Shit For Brains all collaborate on this once in a shit life time podcast series. Join our three brave travelers as they traverse never before listened to sounds, and shit all over each others opinions. This sonic consumable brought to you by the warped minds of Mold Brain Radio. All praise be to OLD HEART!    This weeks review  Diaspora Problems by Soul Glo 

A very special episode. One of the world's greatest living science fiction authors, ALASTAIR REYNOLDS returns to the show! Al riffs with us on a concept he created in his “REVENGER” series: what (the!) if we could communicate our THOUGHTS via RADIO? Al takes us on an incredible, insanely imaginative adventure through a world in which you better be careful what you're thinking when you're “talking” to your friends! What would the details of the technology be like, how would it make you feel, how would society be changed by such an astounding invention? This is a true tour de force of sci-imagination. Alastair Reynolds' most recent book is the gripping, mind-bending adventure novel, “Eversion” https://www.hachettebookgroup.com/titles/alastair-reynolds/eversion/9781668604250/ Learn more about Al on his website: alastairreynolds.com. --- Check out our membership rewards! Visit us at Patreon.com/Whattheif Got an IF of your own? Want to have us consider your idea for a show topic? Send YOUR IF to us! Email us at feedback@whattheif.com and let us know what's in your imagination. No idea is too small, or too big! Don't miss an episode! Subscribe at WhatTheIF.com Keep On IFFin', Philip, Matt & Gaby

In this episode, you'll be hearing a radio interview with Dr. Jeanne Zehr about how to re-wire your brain using the methods taught at the MindCap Center! Enjoy!      For more information on how to build a brain visit MindCap Center If you're enjoying this podcast and would like Kibwe to Produce a Podcast for your business, Click the Link or email for a free strategy session.

 Mold Brain Radio's pet project for the better part of a couple weeks is finally coming directly to your ears. Listen along as DJ PISS, DJ Fuck Face and DJ Shit For Brains all collaborate on this once in a shit life time podcast series. Join our three brave travelers as they traverse never before listened to sounds, and shit all over each others opinions. This sonic consumable brought to you by the warped minds of Mold Brain Radio. All praise be to OLD HEART!   This weeks review:  Parrhesia by Animals as Leaders

Mold Brain Radio's pet project for the better part of a couple weeks is finally coming directly to your ears. Listen along as DJ PISS, DJ Fuck Face and DJ Shit For Brains all collaborate on this once in a shit life time podcast series. Join our three brave travelers as they traverse never before listened to sounds, and shit all over each others opinions. This sonic consumable brought to you by the warped minds of Mold Brain Radio. All praise be to OLD HEART!  This weeks review chosen by DJ PISS Time Skiffs By Animal Collective   We got right to the point and completely skipped over what we has been in our current rotation! That's how powerful this record is so please join us    

Mold Brain Radio's pet project for the better part of a couple weeks is finally coming directly to your ears!   Listen along as DJ PISS, DJ Fuck Face and DJ Shit For Brains all collaborate on this once in a shit life time podcast series. Join our three brave travelers as they traverse never before listened to sounds, and shit all over each others opinions. This sonic consumable brought to you by the warped minds of Mold Brain Radio. All praise be to OLD HEART!    This weeks review   The album Kin by the band Whitechapel

BRP - Ep028 - Nostalgia - Sob Rock (Drivin' I Guess) in which our host bittersweetly laments on past times, reviews John Mayer's new album “Sob Rock” and shares a classic song from the original Brain Radio album called “Drivin' I Guess) Brain Radio Podcast is available on Apple Podcasts, Spotify, and everywhere the finest of podcasts are listened to by the coolest of people. Landonious YouTube (Mostly music) - https://youtube.com/user/BrainRadioMusic brainradiopodcast@gmail.com facebook.com/brainradiopodcast Instagram: brainradiopodcast YouTube: Brainradiopodcast

You probably know Jason Khalipa as a CrossFit Games legend. You might know him as the owner of NCFIT, formerly NorCal CrossFit. But did you know that he oversees more than 20 gyms and 150 employees worldwide under the NCFIT umbrella?Jason began as many gym owners do. He opened his first gym in a 1,500-square-foot space with no credit and a shallow bank account. He coached classes, handed out flyers and did the books. Sometimes he spent the night on the gym couch.At Two-Brain Business, we call that Founder Phase, and Jason didn't stay there long. By treating his gym as a business instead of a hobby—prioritizing sales and marketing, putting the right staff in the right seats and tapping into new markets—he turned his tiny gym into a global fitness empire.In this episode, Jason is here with Two-Brain Business mentor Jay Williams to share how he did it and answer your questions, from payroll to whether or not to affiliate to how to start a corporate wellness program. Links:NCFITFree ToolsContact:Join the NCFIT Collective (Two-Brain Business customers get 50% off the first month!)Timeline:1:27 – How Jason got involved in the fitness industry.2:14 – Opening his first gym.4:13 – Getting bigger and bigger and bigger.6:12 – Bridging coaching and community with sales and marketing.7:10 – The secret to growth: Master the fundamentals (and pick up the phone).9:10 – More is not always better.10:50 – Overcoming the icon problem.12:52 – On hiring: 1099 vs. W2.14:11 – Focus on your strengths.17:29 – Business success: It’s not about the Games.19:55 – The biggest mistake gym owners are making today.21:50 – What he’d do differently if he could start all over.25:53 – When is it time to expand?26:17 – The attitude that sets NCFIT apart.27:50 – The one skill every gym owner must learn in order to level up. 28:50 – All about the NCFIT Collective.30:41 – Expansion and quality control.32:00 – Triaging your time.33:46 – Do you need outside funding to start a gym? 37:44 – On offering 30- and 45-minute classes.40:24 – How to serve both elite athletes and the general population. 41:34 – Managing client relationships.43:04 – Creating opportunities for staff.44:11 – When to affiliate with CrossFit Inc. (and when not to).45:02 – How to get into corporate wellness.45:33 – Payroll and the big picture.47:08 – The future of the fitness industry.48:41 – The NCFIT Collective: how to join and why.

Too many gym owners are eating table scraps. That is, they wait to pay themselves until all other expenses are covered, and they're left with a pittance—if anything—as profit. In his book "Profit First," Mike Michalowicz posited a revolutionary cash-flow management system: Business owners pay themselves first, ensuring they make the profit they need to serve another day.John Briggs, founder of Incite Tax in Sandy, Utah, has adapted Michalowicz's philosophy and program especially for microgym owners. His book, "Profit First for Microgyms," will be available in January 2020, and in this episode of Two-Brain Radio, he and Chris Cooper talk about why microgym owners should take profit first, how to do that and make sure everything else still gets paid and how much to save for taxes.Links:Pre-order "Profit First for Microgyms" by John BriggsIncite TaxTimeline:2:08 – Why the profit first concept isn’t greedy.5:56 – Lessons from toothpaste.9:38 – Adapting “Profit First” for the microgym industry.12:17 – The seven essential accounts.14:24 – How much gym owners should allocate to staff pay.18:24 – Customizing profit first for each stage of the entrepreneur’s journey. 22:47 – On the writing process.24:32 – Removing the temptation account.28:03 – On taxation and entitlement programs: limiting how the government spends your money.

What are the most important things gyms should do when it comes to programming? What was it like to compete on champion teams CrossFit Mayhem and CrossFit New England? What's it like to have your mother beat you at Isabel? CrossFit Games veteran and longtime CrossFit Seminar Staff member James Hobart is here with the answers to all that and more on this episode of Two-Brain Radio.James has competed at the Games five times as part of a team and thrice as an individual, winning the Affiliate Cup three times with two different teams. He's also co-owner of CrossFit ONE Nation Boston, and after nearly a decade on the Seminar Staff, he now runs gym programming service The HAM Program with Games vets Spencer Hendel and Austin Malleolo. In this episode, he shares some of his favorite memories from his competition and Seminar Staff days, what makes for good gym programming and how to get your loved ones into fitness.Links:CrossFit ONE NationThe HAM PlanFree ToolsContact: Instagram: @jameshobartTimeline:1:56 – From the kettlebell scene to CrossFit.4:22 – James’ first CrossFit Level 1 experience. 6:39 – The evolution of the CrossFit seminars over time.9:28 – Safe-for-work seminar stories.11:30 – Falling into competition. 14:54 – What makes a great team in CrossFit competition. 18:44 – Training with Rich Froning and CrossFit Mayhem: “We’re gonna work out till one of us dies or we win the CrossFit Games.”20:57 – Highlights from CrossFit Games competition. 23:26 – Stepping back from competition. 26:20 – The HAM Plan.28:07 – What does good gym programming look like? 31:30 – How to become a good programmer.32:45 – The mysterious appearance of an AbMat, a 45-lb. plate and a barbell: James’ mother becomes a CrossFitter.35:46 – How to get your loved ones into fitness.37:33 – Coaching—and being coached by—James’ mother.39:25 – Looking to the future: Running an affiliate, programming for Sanctionals and competing with his wife. 41:51 – Top lessons learned after more than a decade in the CrossFit community.

Two-Brain Radio: How to Turn Prospective Clients Into Paying ClientsToo many gym owners spend precious time and money acquiring leads only to leave money on the table. Maybe they don't feel like responding to a request for info at 9 p.m. Maybe they give up after the first call goes to voicemail. Maybe they just don't like selling.But just a little extra time and effort spent pursuing those leads—people who have opted in and asked for more info—could lead to great reward.In the second installment of our special series, Two-Brain Media's Mike Warkentin interviews digital marketing expert Mateo Lopez—our regular host. This week, the two are all about those digits. Specifically, what to do with 'em once you've got 'em.Links:Free Help KitUpLaunchContact:mateo@twobrainbusiness.commike@twobrainmedia.comTimeline:2:40 – Mike tries to swipe Mateo’s digits.4:33 – The point of digital marketing: to get contact info.6:27 – What should you do after someone opts in to an ad? 7:26 – The need for speed.9:19 – Uncomfortable selling? Remember, they’re asking for it.11:29 – Being a real person in the age of marketing bots.15:00 – Not everyone will want to talk to you—but you don’t need everyone.17:16 – It’s like baseball: Fail seven out of 10 times and you’re an all-star.19:12 – What’s a good conversion rate? 20:41 – Putting it into perspective: LEG.22:38 – Netflix and the loss leader perspective.24:07 – Speed and persistence.25:15 – When should you give up on a lead?27:24 – How often should you reach out to a lead?28:57 – Whether it’s you or someone else, dedicate a role to immediate response.

Ever thought about what you can learn about risk management from a brothel? As it turns out, a lot—and that's just one of many risk-management examples author Allison Schrager uses in her book "An Economist Walks Into a Brothel: And Other Unexpected Places to Understand Risk."In this episode of Two-Brain Radio, Chris speaks with Allison to understand how the risk-management principles that guide other high-end service providers can apply to microgym owners.You'll also learn how to compete with big chain gyms charging $10 a month, how the commoditization of fitness training with technology could actually help your business and how to best position your offerings in the face of a recession.Links:"An Economist Walks Into a Brothel: An Other Unexpected Places to Understand Risk."Contact:Allison SchragerTimeline:1:59 – Allison’s passion for teaching risk management.3:02 – Risk management: Lessons from the pro poker world.6:31 – How to mitigate risk when opening a gym.8:12 – Don’t just take risks for risks' sake: You need a clear goal.9:26 – Defining risk.11:07 – There’s a recession looming. Should gym owners be worried?13:42 – In the face of an economic downturn, focus on high-touch services.14:39 – How Equinox got Allison hooked.17:40 – The industrial revolution and personal training.19:33 – There’s no escaping Jeremy.21:21 – On differentiating yourself in a commoditized market. 26:37 – Virtual personal training: a high-touch service at a more accessible price.28:52 – The second wave of industrialization: technology.31:43 – Eliminating the mediocre and how technology can enhance your service without replacing it.33:34 – Allison’s first trip to the brothel.36:27 – Learning negotiation and risk-management tactics at Bunny Ranch.39:34 – Balancing the personal and the technological in fitness service.

Two-Brain Radio: Tanya Wagner—Athlete, Analyst, Affiliate OwnerTanya Wagner was the third woman to win the CrossFit Games and the last to do it at the historic ranch in Aromas, California. She and her husband Josh also own CrossFit Apex in Souderton, Pennsylvania.Tanya and Sean talk about how she got into CrossFit, what the competitive landscape looked like more than 10 years ago, what it was like to be a color commentator for the CrossFit Games and how she incorporates fitness into raising her two children today.Links:CrossFit Apex"Founder, Farmer, Tinker, Thief""Two-Brain Business""Two-Brain Business 2.0""Help First"Free ToolsContact:Instagram: @tanewagnerTimeline:1:48 – Before CrossFit: Tanya, the aggressive goalie.2:52 – Filling the post-collegiate competitive void with CrossFit.4:15 – She never meant to open a gym … 6:13 – The 2008 CrossFit Games: unknown names and redlining workouts.8:54 – Taking second in 2008. 11:30 – Winning in 2009: $5,000 and a golden sledgehammer.13:34 – Witnessing the birth of a new era in the Sport of Fitness.17:32 – Joining the CrossFit media team.18:57 – Donning the headphones at the 2012 Central East Regional: “It was a mess.”20:19 – Learning how to be a CrossFit analyst.22:56 – Remaining neutral when you’re friends with the athletes.25:39 – Motherhood: a new season of fitness.28:40 – Kids who tire-flip the cat-food bag.30:40 – What Tanya misses most about competition.32:42 – The best part of it all: sharing CrossFit with others.

Two-Brain Radio: Marketing Podcast Take-Over With Mike WarkentinThis week, we're turning the tables on you. Mike Warkentin of Two-Brain Media is hosting this episode of Two-Brain Radio, and his guest? None other than digital marketing expert Mateo Lopez. Mike owns CrossFit 204 in Winnipeg, Canada, so he understands the problems small-business owners face: tight budgets, lack of marketing expertise and fear of seemingly complicated ad algorithms. He grills Mateo on how digital marketing works, which advertising mediums are best and how to understand the numbers behind it all.If you're a small-business owner struggling to see the value of paid advertising or are simply confused by it, this is the episode for you.Links:Free Help KitAffiliate GuardContact:mateo@twobrainbusiness.commike@twobrainmedia.comTimeline:4:07 – Horror stories from inside the radio biz.6:33 – Two-Brain Marketing’s humble origins.11:09 – Mateo’s first Facebook ad campaign.13:50 – Calculating ROI and the magic matrix: “It’s just math.”17:12 – What you need to do before you turn the ads on.19:29 – How to tell if a marketing platform is worth the investment.22:42 – The advantage of digital marketing: You can tweak it in real time based on real results.25:23 – Branding vs. direct response marketing.

Two-Brain Radio: Fat People on MarsIn this quick and dirty episode of Two-Brain Radio, Chris Cooper tackles the goal of all of humanity: the pursuit of happiness. And to be happy, you've got to be healthy.That's where you come in. Fitness professionals are leading the pursuit of fitness—and therefore happiness.That's why our goal is to produce 1 million fitness entrepreneurs: to lead our species forward and produce more healthy, happy people.Links:Paying Attention to Mental Health With Colm O'ReillyCraig Hysell's daily blogBonnie Skinner on depressionDaily directive exercises with Mark DivineContact: chris@twobrainbusiness.comTimeline:00:32 – The wealth of modern humankind.2:37 – Losing the fight to conquer ourselves.3:31 – Happiness: the ultimate goal.4:28 – To be happy, you need to be healthy.5:20 – Fitness professionals: leading the pursuit of health—and therefore, happiness.

Two-Brain Radio: Reporting on Fitness With Niki BrazierIn this episode of Two-Brain Radio, Sean Woodland talks with CrossFit Games sideline reporter Niki Brazier.Niki has been involved with CrossFit media since 2013. Before that, she was a reporter, anchor and producer for a local TV station in Maine. Niki is one of the most experienced sideline reporters covering the Sport of Fitness right now. She talks about how she got involved with the media team back in 2013, some of the unique challenges of being a sideline reporter and where she thinks the coverage of the sport is heading for the rest of the year and beyond.Links:Two-Brain Business Free Tools"Founder, Farmer, Tinker, Thief""Two-Brain Business""Two-Brain Business 2.0""Help First"Contact: Instagram: @reporternicoleTimeline: 1:55 – Before CrossFit: Niki’s work as a local TV news multi-media journalist.2:52 – What’s really like to work in TV news.3:48 – Why Niki chose a career in news—and why she left it behind.4:42 – Finding CrossFit like a true journalist: via a news story.6:10 – How life in front of a camera prepared her to be a coach.7:34 – Joining the CrossFit media team in 2013.9:01 – From canned stories to sideline reporting.10:02 – Sideline reporting: What it is and what the biggest challenges are.12:29 – How Niki’s TV news chops prepared her for CrossFit media coverage.13:35 – Terrifying emails from Sean Woodland.16:30 – CrossFit Christmas: Late-night drinks and early morning call times.17:49 – That time Lukas Högberg really had to take a dump.19:38 – Dealing with the unexpected during live broadcasts.21:15 – Preparing for a live broadcast.22:57 – Post-CrossFit Inc. media: being the sole sideline reporter for the 2019 CrossFit Games.24:34 – Continuing to freelance in the sport of fitness.27:46 – Predicting the future media landscape of the sport.31:26 – More than event coverage; it’s about inspiring people.

Two-Brain Radio: The Morning Chalk Up With Justin LoFrancoIn this episode of Two-Brain Radio, Sean speaks with the founder of The Morning Chalk Up, Justin LoFranco.Justin started the daily newsletter in 2016, and over the last four years it has become part of every CrossFitter’s morning ritual—the newsletter now boasts 85 thousand subscribers worldwide. Sean and Justin talk about how his life working in the government helped prepare him for his current endeavor, how he was able to build the Morning Chalk Up into its current state and what the future of the site looks like as we get deeper into the 2020 CrossFit Games season.Links: Morning Chalk Up"Founder, Farmer, Tinker, Thief""Two-Brain Business""Two-Brain Business 2.0""Help First"Free ToolsTimeline:1:13 – Introduction to Justin LoFranco.3:58 – Before the Morning Chalk-Up: A career in politics.6:06 – Why Justin left politics.7:51 – Finding, forgetting and rediscovering CrossFit.6:55 – Training in the basement of the U.S. House of Representatives.10:13 – How a daily political newsletter inspired the Morning Chalk Up.12:40 – Launching the Morning Chalk Up with no money or staff.15:57 – Determining the newsletter’s direction and audience.20:29 – Hitting “go” and building a subscriber base.22:59 – How Facebook advertising helped get subscribers.25:13 – Filling the vacuum left by CrossFit Inc. media.27:52 – How years of due diligence prepared LoFranco and staff to take on new opportunities.29:32 – From a one-man-band to a growing staff.32:48 – Just because you can do something yourself doesn’t mean you shouldn’t hire someone else to do it.33:45 – Dominating the written market and slowly expanding into other mediums.35:37 – The future of the Morning Chalk Up.

Two-Brain Radio: From $260 in Ads to $5,000 in Front-End Sales With Rachael O'DonnellIn September 2017, Rachael O'Donnell took the leap: She quit her job as a clinical social worker and closed her private practice to open Grit and Grace CrossFit in Gorham, Maine. Her social-work experience added tremendous value to what she had to offer as a coach, employer and leader, but she lacked the business skills she needed for her business to truly thrive. She was also uncomfortable with sales and marketing.After joining the Two-Brain family, Rachael learned how to offload low-value tasks so she could focus on the business—and she gained a new perspective on marketing: It's just helping people who need it.Links:https://fortimedesign.com/https://gritandgracecrossfit.com/Contact:https://gritandgracecrossfit.com/Instagram: @gritandgracecrossfitTimeline:3:35 – Using CrossFit to quit smoking.4:25 – From clinical social work to coaching CrossFit.6:13 – How Rachael’s social-work background helps her as a coach and leader.7:49 – Why “Grit and Grace”?8:51 – Turning to Two-Brain after working 90-plus-hour weeks.12:13 – The first payoff: getting time back and getting closer to Perfect Day.14:52 – On hiring coaches.18:28 – When evaluating new or potential staff, watch what they do, not what they say.20:13 – Grit and Grace core values.22:11 – Implementing core values into if-then scenario practice.25:23 – Turning $260 in ad spend into $5,000 in front-end revenue.26:53 – Leads are just people who need help.28:24 – Overcoming discomfort with the sales process.30:55 – The key to success: knowing when you need help.

Two-Brain Radio: When You Have to Let a Staff Member GoToday we've got a short—but important—episode for you that addresses one of the most daunting tasks a gym owner can face: letting a staff member go.It's never fun or easy, but there are steps you can take to make sure the process goes as smoothly as possible for all parties. Here, Greg Strauch shares what to tell your staff and clients as well as a checklist of important tasks to ensure a clean break.Links: https://foreverfierce.com/Contact: greg@twobrainbusiness.comTimeline:2:47 – When letting a staff member go, what should you tell your members? 4:35 – What if the staff member still wants to be a member of your gym?5:24 – What to talk about in the exit interview. 6:48 – Remove access to all business software and communication platforms.9:56 – Protect your intellectual property.10:49 – Let them say goodbye, but only through an email that you approve and send.11:57 – Resources for the situation: client-letter templates and the fire escape plan.13:21 – Stay neutral with your remaining staff: Don’t bash the former employee.15:22 – Have more questions? We’re here to help.

Two-Brain Radio: Incorporating Strongman Movements Into CrossFit With Rob OrlandoIn this episode, Sean talks with four-time CrossFit Games competitor and strongman subject-matter expert Rob Orlando. Rob has competed at the CrossFit Games three times as an individual and once as a master. He also runs the Hybrid Athletics Strongman Course.Rob talks about his days as a competitor, why he decided to incorporate strongman movements into CrossFit workouts and what possessed him to do the benchmark workout Grace with a 300-pound barbell.Links:https://www.hybridathletics.comhttps://www.amazon.com/Founder-Farmer-Tinker-Thief-Entrepreneurs-ebook/dp/B07QH85HSXContact: Instagram:@crossfitrobo@hybridathletics@hybridwodsTimeline:1:37 – From toy weight set to bodybuilder to strongman to CrossFitter.4:15 – Finding CrossFit halfway through a tub of ice cream.5:01 – Rob’s first CrossFit workout: Fran at 135 lb. with strict pull-ups.6:47 – Morphing from big and strong to all-around fit.7:42 – Rob’s first CrossFit competition: The 2009 Regional. 9:41 – Remembering the 2009 CrossFit Games at the Ranch in Aromas. 13:24 – Watching the sport evolve into the Reebok era.16:33 – Sharing video content with CrossFit Inc.18:55 – Grace at 300 lb.23:17 – How adding strongman movements to CrossFit workouts gets people fit faster.25:42 – Scaling strongman for the average athlete.26:57 – Presenting his strongman seminar to Dave Castro: an exercise in “Drive-by Braille.”30:09 – How to add strongman movements into your regular CrossFit programming.32:55 – Resources for programming strongman/CrossFit hybrid workouts.34:03 – Deadlifting 550 lb. as a masters athlete: “No finish line to the strength game.”37:36 – Prioritizing long-term fitness over day-to-day results.38:20 – Wearing the broadcaster’s headset.39:32 – Looking to the future: Blinders on at the box, inventing new toys and refreshing the seminar.

Two-Brain Radio: From Backyard Boot Camp to Profitable Multi-Gym Business James Mawson, owner of Tribe Mvmnt in Wangaratta, Victoria, Australia, began in 2010 by training one person in his backyard, his only piece of equipment a large rock. But he got results, and one client turned into five—which soon turned into more than 50. Six months after opening a brick-and-mortar gym, he had nearly 100 clients.But growth eventually stagnated, and James knew he needed to make a change. So he joined Two-Brain Business. Though he was skeptical at first, the investment paid off. After implementing the practices he learned in the Incubator and taking the time to curate high-quality digital ads, James recently raked in $21,000 in front-end sales after spending $1,100 on ads. In this episode of Two-Brain Radio, you'll learn all about what it was like to grow a gym from a backyard side hustle to a thriving business and how patience pays off when it comes to the Two-Brain Marketing plan.Links:https://www.tribemvmnt.com.au/?fbclid=IwAR0M7sUU6cVZ6cMLkWjS5zAcrVMAf_nlE40iJ-wi7B3kYKnzhodxfjl_RaAhttps://foreverfierce.com/Contact:Instagram: @tribemvmntTimeline:3:05 – A brief history of Tribe Mvmnt.6:38 – Starting a personal-training business in the backyard.8:49 – Growing the backyard gym: Kettlebells, tractor tires and kegs from the local pub.10:31 – Moving into an actual gym.11:10 – Words of wisdom: Don’t borrow money for equipment.14:34 – 6:30 p.m.: Train a client. 8:30 p.m.: Have a baby. 17:00 – Why you should always hire from within. 19:09 – Pre-Two-Brain: No job descriptions and no contracts.23:09 – When the growth stops: “It’s time to make a change.”24:42 – Skeptical at first: “Flat-out resistance” to Two-Brain Incubator lessons.27:57 – Putting in the work … 31:17 – … and watching it pay off.34:15 – During No-Sweat Intros: “Shut up and listen,” and sell clients what they want.36:48 – Dealing with objections to price.39:49 – The importance of putting the right person in the sales seat.43:19 – The results of the ad campaign: 70 leads, 31 No-Sweats and $21,000 in front-end revenue ($14,000 profit).46:31 – Don’t be afraid when the leads dry up.48:35 – And don’t be afraid to invest.

Two-Brain Radio: Bridging Functional and Aesthetic Fitness With Dave LipsonIn this episode, Sean Woodland speaks with the co-founder of Thundrbro, Dave Lipson. Dave is a former CrossFit Seminar Staff member and CrossFit Games competitor. He's also husband to 2014 Fittest Woman on Earth, Camille Leblanc-Bazinet, and the co-founder of Thundrbro: A training and lifestyle brand whose mission is to make the world a better place through physical training, mental toughness with a winning mindset, and elevating those around you. Sean speaks with Dave about how he is bringing together the functional and aesthetic fitness worlds, what motivated him to do that and how hypertrophy training can help CrossFit athletes of all levels.Links: https://thundrbro.comhttps://www.amazon.com/Founder-Farmer-Tinker-Thief-Entrepreneurs-ebook/dp/B07QH85HSXContact:Instagram: @davefreakinglipsonhttps://www.amazon.com/Founder-Farmer-Tinker-Thief-Entrepreneurs-ebook/dp/B07QH85HSXTimeline:2:03 – Finding CrossFit: Is that a gym or a crack house?4:50 – Life on the Seminar Staff: Educate, inspire and entertain.7:25 – On loving CrossFit but learning other methodologies, too.10:01 – The dichotomy between CrossFit and bodybuilding: Why?11:02 – What the two fitness worlds can learn from each other.12:32 – Defining hypertrophy training.14:54 – How hypertrophy training can help CrossFitters. 17:55 – What does a Thundrbro workout look like?19:07 – The 90-Day Get Huge program.21:18 – The scalability and accessibility of the program.24:36 – Getting turned down by CrossFit and launching a business of his own.26:52 – Thundrbro in overview: Fitness plus bodybuilding and a worldwide online challenge.30:17 – The response from the bodybuilding community.32:24 – How to join Thundrbro.

Two-Brain Radio: Expanding Beyond CrossFit With John BartholomeoJohn Bartholomeo is the owner of Mohawk Valley Wellness in Marcy, New York. Mohawk Valley Wellness originally began as CrossFit Mohawk Valley eight years ago. For most of that time, the gym enjoyed steady growth due to word-of-mouth referrals. But when John decided to expand and offer programs in addition to CrossFit, he struggled to get people in the door.Today, after just four months of mentorship with Two-Brain, John has totally overhauled his marketing and intro processes and recently signed up 33 new members in less than eight weeks. In this episode of Two-Brain Radio, he shares how and why he rebranded his gym to offer more than just CrossFit, how he oversees a 13,000-square-foot facility with multiple programs running simultaneously and how he uses paid advertising to reach more prospective clients. Links: https://mohawkvalleywellness.com/https://growyournutritionbusiness.comContact: john@mohawkvalleyfitness.comTimeline:3:18 – The early days, when getting members used to be easy.5:24 – The state of the competition.7:15 – Why seek out mentorship?9:23 – The key to longevity: Relationship-building.11:34 – Lessons learned from the Two-Brain Summit: Regular communication with staff.13:27 – Expanding into a larger space and adding more service offerings.15:13 – Struggling to sell: “We couldn’t give away a gym membership at New Year’s.”16:26 – Programs offered and the layout today.22:02 – Selling smiles and laughter.22:48 – Learning how to sell from Two-Brain mentor Sherman Merricks.23:45 – The intro process and the Prescriptive Model. 26:37 – Overhauling paid advertising and the lead-nurture process.30:26 – The importance of tracking lead and sales metrics. 31:47 – Making your waiting area close the sale for you.35:19 – The importance of balance: Look to the future, but don’t neglect the present.

Two-Brain Radio: Playing the Infinite GameIn this special episode of Two-Brain Radio, you're going to get some serious gold from Two-Brain Business Founder Chris Cooper.Today's topic is all about what's between your ears as an entrepreneur. Is your definition of success finite or infinite? Are you worried there aren't enough clients for you and for the gym down the street? Are you confident enough in your own brand and your own story that you don't worry about what the competition is doing?Chris addresses all that and more in this quick but deep dive into the mindset of the successful entrepreneur. Links:"The Infinite Game" by Simon Sinek: https://www.amazon.com/Infinite-Game-Simon-Sinek/dp/073521350XEscaping Competition Through Authenticity: https://www.youtube.com/watch?v=Q4RwgrBxG5M&feature=youtu.beFree Intrapreneurialism 101 Guide: https://twobrainbusiness.com/free-tools/Contact:chris@twobrainbusiness.comBook a free call with a mentor: https://twobrainbusiness.com/free-call-form/Timeline:0:36 – What is the Infinite Game?1:59 – The five keys to success for your business.4:21 – “You don’t have to win. You just have to last.”5:29 – There’s enough opportunity for everybody.6:58 – It’s not about getting clients; it’s about keeping them.7:33 – How to compete while not worrying about the competition. 10:34 – The key question that separates rich entrepreneurs from poor ones. 14:35 – Why a Two-Brain gym on every corner would be helpful, not harmful.17:11 – The Help First philosophy: When gyms work together, everyone gets better.18:54 – The point of it all: Make gyms wealthy, save the world.

Two-Brain Radio: Mastering Endurance Training With Chris HinshawIn today’s episode of Two-Brain Radio, Sean speaks with the man known in the CrossFit world as the endurance authority—Chris Hinshaw.Chris is a 10-time Ironman competitor and second-place finisher at the Hawaiian Ironman World Championships. He is the founder of aerobiccapacity.com and is widely considered to be one of the top endurance coaches in the world. Chris has coached 30 CrossFit Games champions and 43 CrossFit Games podium finishers—including celebrated athletes such as Mat Fraser and Rich Froning—and has been doing CrossFit himself for more than 10 years. He talks about what motivated him to get into the world of endurance sports, why he got into coaching and what it’s like to work with the top CrossFit athletes in the world.Links: http://aerobiccapacity.com/https://www.amazon.com/Founder-Farmer-Tinker-Thief-Entrepreneurs-ebook/dp/B07QH85HSXContact:Instagram: @hinshaw363Timeline:1:53 – The definition of endurance.3:39 – How a “skinny, uncoordinated” kid became an elite triathlete and Ironman athlete.6:15 – Built to run.7:48 – To be successful at any challenge, it must be a lifestyle, not a hobby.8:57 – Developing the mental strength necessary for Ironman competition. 11:15 – From athlete to coach. 13:35 – Discovering CrossFit at CrossFit Santa Cruz Central. 14:43 – Addicted to the adrenaline.15:56 – Meeting, learning from and assessing Jason Khalipa.18:31 – No nonsense from Camille Leblanc-Bazinet and providing value as a coach.20:23 – What had been missing from Khalipa’s training.22:17 – Roles and responsibilities of athletes and coaches.26:07 – The thing that separates the really, really good from the elite.28:14 – On interference and taking risks for the possibility of a greater reward.32:20 – Coaching CrossFit athletes vs. traditional endurance athletes.35:16 – The biggest mistake people make when trying to improve endurance.38:42 – The future of coaching elite CrossFit athletes for competition.42:32 – The best part of the journey: reclaiming health.

Two-Brain Radio: Buying a Dying Gym With Bo BuserBo Buser figured it would take a few years of coaching and networking after graduating from business school before he'd be able to open his own CrossFit gym—so when he got the opportunity to buy one just three months after graduation, he eagerly took the plunge. He had the capital to buy the gym in cash, the green light from his advisor and legal counsel overseeing the purchase agreement. But once he took the gym over and got a closer look at the books, he realized he'd purchased a dying gym.But Bo wasn't ready to call it quits. In this episode of Two-Brain Radio, you'll learn how he saved Centennial CrossFit by slashing costs, overhauling operations and raising prices without killing his retention rate. Links: https://centennialcrossfit.comhttps://drivennutrition.net/Contact: bo@centennialcrossfit.comTimeline:2:51 – Accelerating a three-year plan to a three-month one.5:04 – Why take the plunge?7:01 – How the gym fell into Bo’s lap.8:55 – The purchasing process.13:10 – “It looked ready to go.”14:52 – Breaking the news to the gym’s members.18:26 – Getting a real look at the books. 23:01 – The first big change: reducing payroll expenses.26:48 – The key to smooth transition: transparency with staff.29:58 – Overhauling on-ramp to improve retention and increase front-end revenue.33:44 – Raising prices—for some members, by as much as 50 percent.36:10 – How to tell long-term clients their membership is going up. 38:22 – Almost out of the woods: The next step? A better lease. 41:30 – The key to successfully implementing big changes in your business: Show your clients you’re invested.

Two-Brain Radio: Life During and After Competition With Lindsey ValenzuelaIn this episode of Two-Brain Radio, Sean talks with four-time CrossFit Games athlete Lindsey Valenzuela.She finished second overall at the CrossFit Games in 2013 and is a member of the group of athletes who trained in Southern California 10 years ago known as the Valley Girls. Lindsey also owns CrossFit Automo in Moorpark, California.While Lindsey was competing, she was one of the most powerful athletes in the women’s field. She and Sean talk about some of the highlights of her career at the CrossFit Games, how becoming a mother affected her life in and out of the gym and what it’s like to have a husband who’s a law enforcement officer.Links: http://www.autumocrossfit.com/https://www.amazon.com/Founder-Farmer-Tinker-Thief-Entrepreneurs-ebook/dp/B07QH85HSXContact: Instagram: @liftlikelindseyTimeline:1:40 – The Filthy Fifty: Lindsey’s first CrossFit workout. 4:10 – Life among the Valley girls. 8:20 – Committing to CrossFit and qualifying for the CrossFit Games.9:43 – Adjusting to individual competition. 11:20 – Highlights of the 2013 CrossFit Games. 14:02 – Where the fire comes from. 15:02 – Witnessing the explosion of the Games firsthand. 17:40 – Taking a break from competition to start a family.19:33 – Training as a mom vs. as a competitive athlete. 22:31 – On becoming a parent. 23:48 – Lessons learned from parenting. 26:17 – Coaching everyday athletes. 27:18 – On being married to a cop. 31:38 – Reflecting on her CrossFit career: what she’s most proud of.

Two-Brain Radio: Success in a Saturated Market With Amy MilyardAmy Milyard is the owner of Stoic CrossFit in Fruita, Colorado. Though five CrossFit gyms share the small market there, a combination of trust and communication has allowed all to co-exist in harmony.Stoic CrossFit isn't the first CrossFit gym Amy has owned. From 2010 to 2013, she and her husband owned what she called a hobby CrossFit gym in Fruita before selling and moving away. This time, gym ownership is a business, not a hobby, and Amy had to learn to run it accordingly. In this episode of Two-Brain Radio, Amy shares how she learned to handle the business side of gym ownership, including developing roles and tasks, improving communication with her staff and learning how to market and sell, recently turning a $64 ad campaign into $3,000 in front-end sales.Links:https://stoiccrossfit.comhttps://drivennutrition.netContact:info@stoiccrossfit.comInstagram: @stoic_crossfitTimeline:3:28 – Owning a hobby gym before the days of Stoic CrossFit.6:30 – Maintaining relationships with competing CrossFit gyms. 9:57 – Returning to Fruita and taking over Stoic CrossFit (formerly CrossFit Single Track).10:54 – The “aha” moment: having to cancel classes because of a delayed flight.12:43 – Growing with Two-Brain: SOPs and learning to communicate with staff.16:54 – On selling fitness, not CrossFit.20:20 – Going from word of mouth to real marketing campaigns.24:38 – Learning from mistakes: putting the wrong staff member in the sales seat. 26:44 – The key to the intro process: Listening.30:19 – Adapting the sales process to your strengths. 32:38 – Failure as a learning opportunity.

Two-Brain Radio: Meet the Dalai Lama, Open a CrossFit Gym—With Brandon Evans Brandon Evans is the owner of Heart and Hustle Fitness in Brampton, Ontario, Canada, but that's not what he and Greg Strauch talk about on this episode of Two-Brain Radio. Rather, Brandon shares the strange and powerful journey that eventually led him to gym ownership. You'll learn about the three months he spent milking cows in New Zealand. You'll hear about his experience trekking through the jungle to illegally cross the border into Burma, and the perspective he gained speaking with exiled orphans. Brandon also shares some powerful lessons he learned while spending three days listening to the Dalai Lama teach in India—and how all those experiences came together to create the vision for Heart and Hustle Fitness.Links:http://heartandhustle.fit/Contact:http://heartandhustle.fit/contact/Instagram: @heartandhustlefitnessTimeline:2:50 – Deciding to travel the world at 23.3:32 – Milking cows in New Zealand.5:12 – Trekking through the jungle—barefoot—to illegally enter Burma.5:58 – Learning gratitude from orphans in exile.9:52 – Dheli, India: “Heaven and hell in the same place on earth.”13:53 – Ramadan in Kashmir and the stone flour mill.15:15 – Meeting the Dalai Lama.16:41 – Lessons from the Dalai Lama: love, compassion, gratitude and being the best version of yourself.21:15 – The kindness of strangers amidst true poverty.23:02 – Hitchhiking across the Indian Ocean.26:04 – Returning to Canada and finding true wealth in CrossFit.27:49 – Deciding to open a CrossFit gym to better the lives of others.30:45 – Positive thinking is just like CrossFit: Mechanics, consistency, intensity.32:51 – The power of sitting in silence.

Two-Brain Radio: Training WWE Superstars With Josh GallegosJosh Gallegos has been involved in CrossFit for 10 years. You are probably most familiar with him as one of the floor announcers you hear at competitions like the CrossFit Games. But Josh is also the coach for some of the biggest names in the WWE. He does programming for the likes of Seth Rollins, Becky Lynch, Cesaro and Bayley just to name a few. Josh talks about how he first got involved with training WWE Superstars, his passion for coaching and how he’s using his Deadboys Fitness program to spread the message of fitness.Links: https://www.deadboysfitness.comhttps://www.amazon.com/Founder-Farmer-Tinker-Thief-Entrepreneurs/dp/1544501498Contact: Instagram: @joshyg27Timeline:2:00 – From CrossFit hater to “Captain CrossFit.”5:13 – How getting laid off from his dream job led to working at Regionals.9:04 – Catfishing Seth Rollins.11:33 – Programming for WWE stars.13:39 – The evolution of wrestling training and how CrossFit gives wrestlers an edge.17:34 – Getting to know WWE superstars outside of the ring.20:04 – Lessons from coaching world-class wrestlers.21:12 – The birth of Deadboys Fitness and unrequited smack talk.22:58 – Deadboys Fitness: a program to get wrestling fans off the couch.26:44 – Deadboys “seminars”: a different kind of meet and greet.29:59 – Appreciating the journey.31:39 – When a layoff is a blessing in disguise.

Two-Brain Radio: Taking Control of Your Business With Natalie MarcomWhen Natalie Marcom opened Nakoma CrossFit in Lake Havasu City, Arizona, she knew fitness. She had lost a significant amount of weight with CrossFit herself and felt right at home coaching people. Running a business? Not so much. For a long time, she just "white-knuckled it."She knew she needed some guidance to grow her business and make it sustainable for the long haul, but she was skeptical about Two-Brain mentorship at first. But just three months after she decided to give it a shot, the investment had already paid for itself.Since joining the Two-Brain family, Marcom's fixed costs have decreased by 10%, she saw about a 200% increase in attendance during July—normally the leanest month—and turned $260 in ads into $4,400 in front-end sales.Links: https://www.nakomacrossfit.com/Contact:natalie@nakomacrossfit.comTimeline:2:46 – Mistaking a CrossFit gym for a Christian gym. 4:16 – Deciding to open her own gym.5:54 – Starting from scratch and “white-knuckling it.”6:41 – A long courtship with Two-Brain.9:32 – The goal: Make Nakoma CrossFit a “legitimate business.”10:31 – Opening the fire hose: record attendance, increased revenue and decreased fixed costs.14:38 – Learning to create ads. 17:07 – On selling a service. 18:13 – The lead-nurture process: From Acuity to video text messages to phone calls.20:14 – If you just listen to prospective clients, they’ll sell themselves.22:14 – Setting a foundation for retention.25:36 – Words of wisdom: Ask for help and let go of fear.

Two-Brain Radio: Launching a Podcast With Jared ByczkoJared Byczko is the co-owner of NapTown Fitness in Indianapolis, Indiana. He's also the co-founder and host of the Drink Culture Podcast. At first just a side project and creative outlet for Jared, the podcast originally focused on the whiskey and craft beer industries. Today, the podcast tells the stories of local "entrepreneurs, thought leaders, and creators who are shaping the culture of Indianapolis."In this episode of Two-Brain Radio, Jared takes you through the evolution of the podcast from side project to near-full-time venture, discusses tactics for generating sponsor interest and shares some of his top tips for anyone who's considering starting a podcast of their own. Links: https://www.drnkcltr.com/https://affiliateguard.infoContact: jared@drnkcltr.comTimeline:3:42 – Getting to know Jared Byczko and NapTown Fitness.7:15 – How the Drink Culture Podcast came to be.8:46 – From craft beer and whiskey to a larger conversation.11:31 – Telling compelling stories about interesting people.14:04 – From side project to business.16:20 – Creating systems and developing the team.21:29 – Emulating the Perfect Day model.24:50 – The struggle of appealing to potential sponsors as a hyperlocal podcast.27:38 – Looking to the future: partnerships and potential expansion to other cities.31:59 – Words of wisdom for would-be podcasters.