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In this edition of What Went Wrong, I got a chance to explore mistakes, missteps, and the humbling reality that even seasoned pros can land flat on their face with repeat guest Robin Waite. This time, he didn't come with a polished pitch or a shiny success story. He brought a cautionary tale about Facebook ads, cold leads, and a £9,000 lesson in what happens when you trust the algorithm more than your instincts. Key Points from the Conversation with Robin Waite Even Experts Trip Up Robin isn't new to marketing—he ran an agency for 12 years. But when it came to Facebook ads for his own coaching business, he got caught in the allure of automation and scale. What started strong eventually crashed, all because the warm audience he'd been nurturing for years dried up. Your Audience Isn't Infinite Facebook ads worked—until they didn't. The moment his familiar, friendly audience was exhausted, the leads stopped flowing. Robin kept the campaign running for three more months, hoping it would fix itself. It didn't. Turns out, if you don't refill your marketing funnel, it doesn't matter how clever your copy or shiny your creative. Know Enough to Stay Dangerous Robin outsourced the nitty-gritty to so-called ad experts, trusting they'd fix the problem. But no one could explain what was going wrong. That blind spot cost him. The lesson? You don't need to be the expert, but you need to know enough to ask the right questions. When in Doubt, Go Back to What Works With his budget blown and confidence shaken, Robin went back to basics—his podcast, speaking gigs, and book. Instead of chasing cold leads, he rebuilt slowly by focusing on brand-building and trust, knowing that meaningful connections take time. Marketing is Just One Big Science Fair Like any good experiment, sometimes things blow up. And that's okay. Robin reminded us that failure is part of the formula—especially in marketing. The trick is not to avoid mistakes, but to make better ones next time. Takeaways for Business Owners Warm audiences are wonderful—but they won't last forever. Always be adding new people to the top of your funnel. Facebook ads can be powerful—but only if you understand the mechanics. Don't hand over your entire budget without oversight. Track what's working, and don't be afraid to pivot. If your gut says something's off, it probably is. When the fancy stuff fails, go back to your roots. Relationships, conversations, and trust still matter most. And maybe most important of all: Marketing isn't magic. It's messy, imperfect, and beautifully human—just like us. About Robin Waite Robin is the founder of Fearless Business, a Business Accelerator for Coaches, Consultants and Freelancers. Having spent 12 year's running a digital marketing business, Robin pivoted in 2016 to focus on the part of his business he liked the best; training business owners how to be better in business. In 2016 Robin founded Fearless Business, a unique Business Growth Accelerator for Coaches, Consultants and Freelancers so help free them from the sales cycle of doom! LEARN MORE ABOUT ROBIN And be sure to look for Robin's new book THE FEARLESS BUSINESS OWNER'S BLUEPRINT
Send us a textJoin host Marc Hayward in an insightful episode of Business Growth Talks with special guest Robin Waite, an illustrious figure in the business coaching sphere known for pioneering the Fearless Business coaching accelerator. In this engaging dialogue, Robin shares his journey from running a digital agency to helping business owners conquer their fears and scale their operations effectively. Dive into discussions on overcoming burnout, the relevance of fixed versus growth mindsets, and strategies to transition from hourly-based pricing to productized service offerings for optimal business success.As the conversation unfolds, Robin emphasizes the importance of adopting a growth mindset to tackle challenges in entrepreneurship. He draws on personal anecdotes to illustrate the arduous path of business ownership and reveals how employing deliberate strategies can lead to enhanced revenue and personal freedom. The episode delves into Robin's transformative journey—having navigated significant career turning points like selling his agency amid burnout and utilizing his expansive knowledge to empower others through Fearless Business. Enriched with themes of innovation and resilience, this episode serves as a comprehensive guide for budding entrepreneurs seeking sustainable growth strategies.Key Takeaways:The distinction between fixed and growth mindsets is crucial, with a growth mindset focusing on solving problems through open-ended questioning and innovation.Robin's Fearless Business accelerator helps businesses shift from hourly billing to productized services, enabling professionals to enhance value and double their income.Burnout is a reality in entrepreneurship, but it's possible to avert it by prioritizing self-care and recognizing early signs.Building a community through group coaching can significantly amplify client success rates and foster a supportive entrepreneurial environment.Testing new business strategies within a 90-day framework allows entrepreneurs to identify what works and focus efforts on those endeavors that truly yield results.Resources:Fearless Business Website: Fearless BusinessOnline Business Startup: AmazonTake Your Shot: AmazonRich Litvin's Podcast and The Prosperous Coach: WebsiteExplore this insightful conversation on navigating the complexities of business growth. Engage with strategies, experiences, and transformative advice from industry experts like Robin Waite. Stay connected for more episSupport the showIf you want to watch the full video of this episode go to:https://www.youtube.com/@markhayward-BizGrowthTalksDo you want to be a guest on multiple podcasts as a service go to:www.podcastintroduction.comFind more details about the podcast and my coaching business on:www.businessgrowthtalks.comFind me onLinkedIn - https://www.linkedin.com/in/mark-hayw...Tik Tok - https://www.tiktok.com/@mjh169183YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts
The Emotional Secret to Better Sales Conversations Why Raising Your Prices Could Be the Fastest Way to Grow Your Business Episode 252 (Robin is based in the UK) ----- In this conversation, we explore: Why so many business owners undercharge—and how to fix it How fear of rejection limits pricing and profitability The fastest path to growing your business (hint: it's not more marketing) What it really means to sell results instead of services How to confidently handle pricing conversations The emotional dynamics of selling and buying Why shouting into the void (aka social media) doesn't work The five stages of market awareness every buyer goes through How to identify client pain points and use them in messaging How to build a business model that's both sustainable and scalable ----- About our guest, Robin Waite: Robin is founder of Fearless Business and author of "Take Your Shot" a guide to grow your business, attract more clients ad make more money. He has surfed 12 foot waves in Morocco and ridden his bicycle downhill at 52.5 mph. You can get your free hard copy of his book at https://www.fearless.biz/tys ----- Key Learning Points Raising prices is often the fastest path to growth Most businesses undercharge and oversell features instead of outcomes Emotional resonance is essential in sales conversations Fear of rejection holds back price increases Sales and pricing confidence grows through practice Prospects go through five stages of awareness – don't rush the sale Your messaging should speak more about the client than yourself Identify and speak to client pain points clearly Marketing is more effective when it follows structure, not desperation It's crucial to communicate the ROI in client terms – money, time, or fulfillment ----- ----more---- Your Intended Message is the podcast about how you can boost your career and business success by honing your communication skills. We'll examine the aspects of how we communicate one-to-one, one to few and one to many – plus that important conversation, one to self. In these interviews we will explore presentation skills, public speaking, conversation, persuasion, negotiation, sales conversations, marketing, team meetings, social media, branding, self talk and more. Your host is George Torok George is a specialist in communication skills. Especially presentation. He's fascinated by the links between communication and influencing behaviors. He delivers training and coaching programs to help leaders and promising professionals deliver the intended message for greater success. Connect with George www.SpeechCoachforExecutives.com https://www.linkedin.com/in/georgetorokpresentations/ https://www.youtube.com/user/presentationskills https://www.instagram.com/georgetorok/
Imagine landing 3,000 inquiries from just one strategic podcast guest appearance! In this episode, we chat with Robin Waite, host of the 'Fearless Business' podcast, about his remarkable journey with podcasting and guesting. Robin shares how he transformed his business by intentionally putting himself in the right rooms, delivering massive value, and overcoming the fear that often holds entrepreneurs back. From his initial podcast launch to his game-changing strategy shift and the incredible story behind his 3,000 inquiries, this conversation is packed with actionable insights and inspiring anecdotes that will empower you to amplify your message and grow your audience. This week, episode 196 of Podcasting Unlocked is about overcoming fear and using podcast guesting for business growth! Robin Waite is the Founder of Fearless Business, regular speaker at various business events and bestselling author of several books, including Online Business Startup, Marketing Machine and the recent popular release Take Your Shot. He puts his 2 decades of business experience to work, coaching clients to reach their goals, create more time and increase their revenue. Robin runs a one-person coaching practice with a small team of associate coaches, and in 2023/24 did £250k/$300k revenue without doing any marketing (except for a single podcast interview which generated 3,000 leads!).In this episode of Podcasting Unlocked, Robin Waite is sharing the importance of leading your shows with the value content and actionable steps you can take right now to upgrade your podcast strategies for dramatic growth. Robin and I also chat about the following: Robin's lessons from unexpectedly launching his own podcast.Managing fear - not eliminating it - to allow yourself to grow your business.The importance of SEO strategy in growing your podcast.The power of podcast guesting for generating more leads.Don't forget to visit https://www.fearless.biz/tys for a FREE signed copy of Robin's book “Try Your Shot”!Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH ROBIN WAITE:LinkedInInstagramFearless Business podcastWebsiteCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Free Signed Copy of Take Your ShotProud member of the Feminist Podcasters Collective.
Discover how to grow your business without social media burnout in this value-packed episode with "Fearless Business" coach Robin Waite. Robin reveals his five-step strategic partnership framework, which generated 3,000 qualified leads and $300,000 in revenue from a single podcast appearance. After running a successful marketing agency for 12 years, Robin experienced entrepreneurial burnout, which led to a complete breakdown—and ultimately, a breakthrough transformation in how he approached business growth. You'll learn why charging hourly is limiting your income, how to package your services based on client outcomes (like the golf pro who tripled his prices overnight), and why playing the long game of relationship-building trumps short-term marketing tactics. Robin shares his journey from struggling agency owner to creating a thriving coaching practice with lifetime community support. He demonstrates how small adjustments in pricing and approach can yield dramatic results. Whether you feel stuck in your business or are ready to scale without exhaustion, Robin's practical framework will help you play big faster.
Robin Waite of Fearless Business discusses overcoming pricing fears, articulating value, and confidently raising rates to boost business growth. In this enlightening episode of Talking with the Experts, host Rose Davidson engages in a compelling conversation with Robin Waite, the Founder of Fearless Business and a distinguished authority on pricing and money mindset. Robin delves into the pervasive issue many business owners face: the fear of raising prices. He reveals that a staggering 99% of entrepreneurs adjust their prices infrequently, often due to apprehensions about losing clients or deterring potential customers. Robin emphasizes that, contrary to common belief, price is seldom the primary objection from clients. The real challenge lies in the business owner's ability to confidently articulate their value proposition. He shares actionable strategies to help entrepreneurs communicate their worth effectively, ensuring that clients recognize the exceptional value they offer. Drawing from his extensive experience, Robin introduces the concept of productizing services to create clear, tangible offerings that resonate with clients. He also discusses the importance of cultivating a positive money mindset, enabling business owners to overcome self-imposed limitations and embrace financial success. Three Key Points from the Interview: 1. Overcoming Pricing Fears: Strategies to help business owners confidently raise their prices without fear of losing clients. 2. Articulating Value Effectively: Techniques for clearly communicating the unique value of services to potential and existing clients. 3. Productizing Services: The benefits of creating structured service packages that simplify client decisions and enhance perceived value. This episode is a must-listen for entrepreneurs, freelancers, and consultants seeking to break free from pricing anxiety and elevate their business to new heights. Robin's insights provide a roadmap to financial confidence and sustainable growth. Connect with Robin: https://www.linkedin.com/in/RobinMWaite https://www.robinwaite.com https://www.youtube.com/RobinMWaite PROMOTION: ttps://www.fearless.biz/tys ▼ ▼ You can connect with/follow Talking with the Experts: Website: https://talkingwiththeexperts.com/ LinkedIn: https://www.linkedin.com/company/talking-with-the-experts/ SoundCloud [Follow] https://soundcloud.com/talking-with-the-experts YouTube: [Subscribe] https://www.youtube.com/channel/UCkM5n5QJhnNAmUiMzii73wQ Facebook Page: [Rose Davidson] https://www.facebook.com/rosedavidsonaustralia/ Instagram: https://www.instagram.com/rosedavidson_australia/ #RoseDavidson #TalkingWithTheExperts #ExpertInterviews #BusinessGrowth #LeadershipInsights #EntrepreneurMindset #IndustryLeaders #ProfessionalDevelopment #SuccessStrategies #PodcastForEntrepreneurs #InnovationAndTrends
How do you decide what the pricing should be for your products and services? This is a hot topic for coaches, consultants, and industry experts. That's why we invited Robin Waite to Be BOLD Branding. Robin is the Founder of Fearless Business and an expert on pricing. He's also a regular keynote speaker at business events and bestselling author of several books, including his recent release, Take Your Shot. In this episode, we find out how Robin works with his clients to price their products and services so they can double their income…and their happiness…while significantly reducing their client load. Episode Highlights: 01:09 Robin Waite's Background and Personal Life 07:04 The Importance of Pricing 07:56 Goal Focused Pricing Strategy 10:35 The Sale Cycle of Doom 19:59 The Power of Niching Down 23:07 Robin's Guinness World Record and Charity Work 24:40 How to Connect with Robin Waite Show Links: Robin Waite's YouTube channel A Complimentary Copy of Robin's Book, “Take Your Shot”
Robin is the Founder of Fearless Business, regular speaker at various business events and bestselling author of several books, including Online Business Startup, Marketing Machine and the recent popular release Take Your Shot. He puts his 2 decades of business experience to work, coaching clients to reach their goals, create more time and increase their revenue. In this conversation on the Neil Wilkins Podcast, Neil and Robin discuss how to become a business consultant with a focus on mindset, pricing, pitfalls and more. Connect with Robin Waite https://fearless.biz/tys Subscribe to the Neil Wilkins Podcast https://creators.spotify.com/pod/show/neilwilkins
In this immensely practical episode, Robin Waite, Founder of Fearless Business, shares how he empowers coaches, consultants, and entrepreneurs to double their income and happiness while significantly reducing their client load.You will discover:- how you can double your income without doubling your workload- how to find the right price for your services- how to boost your confidence when selling Robin Waite is the Founder of Fearless Business, an expert on pricing, a regular keynote speaker at business events, and bestselling author of several books, including Online Business Startup, Marketing Machine, and the recent popular release Take Your Shot. His expertise is productizing services and helping people articulate the fantastic results these products deliver so they can confidently charge more. He believes crafting a successful business isn't about working harder, it's about working smarter. Want to learn more about Robin Waite's work at Fearless Business? Check out his website at https://www.robinwaite.com/ and get a copy of his book at https://amzn.to/4eQja5P.Mentioned in this episode:Take the Founder's Evolution Quiz TodayIf you're a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you're doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.Founder's Quiz
Robin Waite, a renowned author and dynamic keynote speaker, unveils his transformative journey from leading a successful web design agency to establishing the empowering Fearless Business coaching program. Imagine making business not only successful but enjoyable and supportive—Robin has done just that. Get inspired as he shares his unique approach to group coaching, emphasizing the importance of community and lifelong support for solo entrepreneurs. Robin's successes don't stop there; with best-selling books under his belt, he also reveals the joy of connecting with readers and the inspiration behind his writing achievements. Curious about the power of authentic engagement and strategic networking? Learn how Robin harnessed podcast partnerships and strategic content marketing to create unparalleled growth opportunities. We talk about his game-changing appearance on Ali Abdaal's podcast, which brought a flood of new business, and how the use of platforms like Podmatch can enhance SEO and visibility. Discover the art of building genuine connections and the impact of giving value to audiences without self-promotion. Listen in to uncover how these strategies can shape a sustainable and fulfilling business model for everyone involved.Get a free copy of Robin's best selling book hereSend us a Text Message, give feedback on the episode, suggest a guest or topicVisit the Remarkable Marketing Podcast website to see all our episodes.Visit the Remarkable Marketing Podcast on YouTube Remarkable Marketing Podcast Highlights on InstagramEric Eden on LinkedIn
Robin Waite, founder of Fearless Business, coach, bestselling author, and speaker takes us on his journey from university side hustles to leading a successful web design agency, and ultimately finding his passion in coaching and mentoring business owners. Robin dives deep into the game-changing lessons every entrepreneur needs: Why selling time for money limits your potential. How to master pricing and shift your money mindset. The power of communicating your value with confidence. Discover practical strategies to double your income with half the clients, improve your business approach, and make your shot count—in both life and entrepreneurship! If you're ready to level up, this episode is your roadmap to success. Don't miss it! 00:00 Introduction to Money-Back Guarantees 00:14 Meet Robin Waite: Entrepreneur and Coach 00:45 Robin's Entrepreneurial Journey 01:34 Transition to Coaching 03:14 The Importance of Pricing and Money Mindset 09:46 Effective Sales Conversations 18:00 The Concept of Fearless Business 22:11 Balancing Family and Business Ambitions 23:25 Facing Mortality and Taking Your Shot 23:55 Lifestyle Changes and Self-Care 26:06 Keynote Speaking and Business Insights 29:18 Entrepreneurial Mistakes and Lessons Learned 30:37 Hiring Strategies and Revenue Generation 33:47 Final Thoughts and Resources 35:21 Reflecting on Fearlessness and Ambition
Hi there! I'm Granger Forson, and you can find me at www.bizsmart-gloucestershire.co.uk or connect with me on LinkedIn. This episode of ScaleUp Radio features the inspiring journey of Robin Waite, founder of Fearless Business, a coaching practice helping service-based businesses thrive. Robin's story begins with running a successful web design and marketing agency for over a decade. Despite growing to 180 clients and generating nearly £250,000 in revenue, Robin faced burnout and made the courageous decision to close the business. What followed was a transformative shift into coaching, where Robin now empowers entrepreneurs to repackage their services, escape the time-for-money trap, and double their revenue while working with fewer clients. In this episode, Robin shares the importance of strategic partnerships, focusing on marketing assets with long-term impact, and prioritizing health and meaningful work. His insights on pricing strategies—such as raising rates dramatically to attract better clients—are eye-opening and actionable for any business leader. We also explore how Robin's recent health challenges have shaped his approach to work and life, emphasizing joy, travel, and connections over the grind. With practical tips on building influential relationships and creating sustainable marketing strategies, Robin's story is a treasure trove of wisdom for anyone on a ScaleUp journey. To ensure you don't miss any inspirational future episodes, do subscribe to ScaleUp Radio wherever you like to listen to your podcasts. So, let's now dive into the inspiring journey of resilience, transformation, and fearless growth with Robin Waite. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Granger here: grangerf@biz-smart.co.uk Kevin's Latest Book Is Available! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Robin can be found here: https://www.youtube.com/@RobinMWaite https://www.robinwaite.com/ Resources: Take Your Shot by Robin Waite - https://uk.bookshop.org/p/books/take-your-shot-how-to-grow-your-business-attract-more-clients-and-make-more-money-robin-waite/3520342?ean=9780995776807 Built To Sell by John Warrillow - https://uk.bookshop.org/p/books/built-to-sell/1892878?ean=9781591845829 The Road Less Stupid by Keith J Cunningham - https://www.goodreads.com/book/show/36653486-the-road-less-stupid Key Person Of Influence by Dan Priestley - https://uk.bookshop.org/p/books/key-person-of-influence-the-five-step-method-to-become-one-of-the-most-highly-valued-and-highly-paid-people-in-your-industry-daniel-priestley/625472?ean=9781781331095 Oversubscribed by Dan Priestley - https://uk.bookshop.org/p/books/oversubscribed-how-to-get-people-lining-up-to-do-business-with-you-daniel-priestley/3262406?ean=9780857088253 The Futur by Chris Dove podcast - https://thefutur.com/content/curiosity-is-key-to-success-philip-van-dusen Deep Dive with Ali Abdul podcast - https://www.youtube.com/@DeepDivewithAliAbdaal
Special Guest: Robin Waite In this episode of Podcast Profits Unleashed, I sit down with Robin Waite, business coach and founder of Fearless Business. Robin shares his journey from running a thriving marketing agency to creating a coaching practice that helps entrepreneurs reclaim their time and boost their revenue. After experiencing burnout as an agency owner, Robin discovered his passion for high-level business strategy and coaching, leading him to establish Fearless Business. Today, he empowers business owners to refine their systems, overcome fear, and achieve sustainable growth. We dive deep into why every business should be designed to be sellable—even if selling isn't on the horizon—and how focusing on freedom and fulfillment can drive long-term success. Robin also unpacks his strategies for scaling businesses effectively, making more money with fewer clients, and tackling the mindset challenges that often hold entrepreneurs back. Key Takeaways from My Conversation with Robin Waite: Productizing Services Simplifies Selling: I learned how creating a clear, fixed price for your services—like buying a car with optional add-ons—makes it easier for clients to understand and invest in your offer. For instance, designing a website that generates 15-20 leads per month for $5,000 is an example of value-based pricing at work. The Problem with Hourly Rates: Robin sees hourly rates as outdated and even unethical, urging entrepreneurs to shift to value-based pricing to align client goals with sustainable business growth. Breaking Free from Money Mindset Blocks: We explore how early money conditioning impacts pricing decisions and how societal norms around scarcity can limit your ability to scale. Employee to Entrepreneur to Investor Mindset: Many entrepreneurs struggle to transition from trading time for money to focusing on value creation. Robin explains how the next step is adopting an investor mindset, leveraging others' skills, and building passive income streams. Why Goal Setting Must Evolve: Strategies for scaling to $100K revenue differ significantly from scaling to $1M. Robin emphasizes the need for long-term vision and intentional planning to build wealth. Join us as we uncover actionable strategies and insights to help you scale your business fearlessly and reclaim what matters most—freedom and fulfillment! Robin's FREE giveaway https://www.fearless.biz/tys If you're a coach who wants to explore podcasting as a way to drive your business get your FREE strategy call https://podcastprofitsunleashed.com/appointment
Robin Waite, Business Coach & Founder of Fearless Business, joins Jeff Abracen to share why a 'boring business' might be for you, the 7/11/4 concept for building trust, simplifying offers for better outcomes, how fewer clients can mean better service, why giving away books is a winning strategy, how guesting on podcasts is one of the best marketing moves you can make...and so much more!Chapters00:00 Intro02:37 The Strategy Behind Quick Reads05:54 Understanding 7/11/410:02 The Importance of Marketing Assets12:50 Building Trust Through Value17:06 The Power of Podcasting and Partnerships22:11 Pricing Strategies for Business Growth26:55 Harnessing Superpowers and Professional Passion29:15 Coaching from the Stage30:10 Passion vs. Profit in Business32:02 The Balance of Pricing and Philanthropy33:00 The Importance of Implementation35:19 Personal Transformation and Resilience39:21 Recognizing Unfulfillment and Taking Action41:46 The Power of Intuition in Coaching45:28 Screening Clients for Coaching Success49:14 Refining Offers and Simplifying Business52:36 Overcoming Overwhelm in Business55:00 Disruptive Coaching Techniques57:46 Influential Books and Final ThoughtsConnect with Jeff Abracen on LinkedIn [https://www.linkedin.com/in/jeffabracen/]If you are or know a disruptive influencer who would make a great guest, we'd love to hear from you. Every Like, Share, Subscription and Review means a lot.Cover art by Daniel DevoyMusic by Stephen Voyce©2024 The Disruptive Influence Podcast - Jeff Abracen
Robin Waite is the Founder of Fearless Business, expert on pricing, regular keynote speaker at business events and bestselling author of several books, including Online Business Startup, Marketing Machine and the recent popular release Take Your Shot. Robin's website: https://www.fearless.biz/tys SuccessGrid Instagram: https://www.instagram.com/successgridofficial/ Show notes: https://successgrid.net/sg232/ If you love this show, please leave a review. Go to https://ratethispodcast.com/successgrid
About Ben Cena Professional Background: - Co-founded High Value Author, a premier service for professionals looking to publish without the typical hassles of writing and promotion. - Expertise in guiding clients from the initial concept of a book to its successful publication and beyond. - Extensive experience in content strategy and brand development, ensuring that each book resonates with its intended audience. - Core Beliefs and Professional Philosophy: - Passionate about the enduring power of a well-crafted book in an age of fleeting digital content. - Believes that becoming a published author is not just about sharing knowledge - it's about cementing one's legacy and amplifying credibility. - Committed to making the publishing journey seamless, so his clients can achieve the prestigious title of 'best-selling author.' https://highvalueauthor.com/ ---------------------------------- About Robin Waite Robin is the Founder of Fearless Business, regular speaker at various business events and bestselling author of several books, including Online Business Startup, Marketing Machine and the recent popular release Take Your Shot. He puts his 2 decades of business experience to work, coaching clients to reach their goals, create more time and increase their revenue. Robin runs a one-person coaching practice with a small team of associate coaches, and in 2023/24 did £250k/$300k revenue without doing any marketing (except for a single podcast interview which generated 3,000 leads!). https://www.robinwaite.com/ https://www.linkedin.com/in/robinmwaite https://fearless.biz/tys ---------------------------------- About Dr Josh McConkey As an emergency physician, I see the growing mental health crisis. As a commander I see the lack of leadership and resiliency in our younger generation. My leadership ethos, 'Be the Weight Behind the Spear' is a call to action for today's leaders to engage our communities. America's best resource is its people- teachers, coaches, volunteers, and families. What you do every day matters! https://www.weightbehindthespear.com/ https://www.linkedin.com/in/josh-mcconkey-md/ ---------------------------------- When It Worked Podcast https://getoffthedamnphone.com/podcast
Jump into a mind-blowing conversation with Robin Waite from the Fearless Business podcast as we break down the basics of podcast branding and developing a business-savvy mindset. Discover how podcasters, coaches, and content creators can turn their platforms into engines for financial success and personal growth. WHAT TO LISTEN FOR Effective marketing tactics that resonate with audiences The impact of AI on content creation and personal branding Strategies for podcast branding and intentional marketing How to overcome the fear of rejection in business ventures Success stories of dramatic business transformations RESOURCES/LINKS MENTIONED Online Business Startup by Robin Waite | Kindle and Paperback ABOUT ROBIN WAITE Robin Waite is a dynamic and inspiring public speaker, author, and international business coach. He is passionate about helping others succeed and reach their full potential, and his energy and enthusiasm are contagious. With over 20 years of experience as an entrepreneur and business coach, Robin has a wealth of knowledge and practical insights to share with his audiences. CONNECT WITH ROBIN Website: Fearless Business Podcast: The Fearless Business Podcast: Apple Podcasts and Spotify LinkedIn: Robin Waite CONNECT WITH US If you are interested in getting on our show, email us at team@growyourshow.com. Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams! Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!
Episode 97: There are a lot of things you can do to promote your online business… networking, collaborations, content creation, paid ads, etc.One of the things that can catapult your business quickly and profitably is forming profitable partnerships with celebrity influencers in your niche.Obviously, developing those relationships and getting those influences to promote your business is much easier said than done.In this episode, Robin Waite tells us his system for reliably developing those partnerships by working as little as 3-4 hours per week. He tells us his strategies for getting his foot in the door, how to stand out and get noticed, how to pitch yourself, and much more!About Robin Waite: Robin is the Founder of Fearless Business, expert on pricing, regular keynote speaker at business events and bestselling author of several books, including Online Business Startup, Marketing Machine and the recent popular release Take Your Shot.He puts his 2 decades of experience to work, providing business coaching to coaches, consultants, and freelancers worldwide helping them to productize their service, articulate their value and confidently charge more.Get a Signed Copy of Robin's Book “Take Your Shot” - https://fearless.biz/tysConnect with Robin: Website: https://www.robinwaite.com Instagram: https://instagram.com/RobinMWaite Twitter: https://twitter.com/RobinMWaite Facebook: https://facebook.com/RobinMWaite LinkedIn: https://linkedin.com/in/RobinMWaiteWant to learn more about how to build a successful online business from the ground up? Grab your FREE copy of our online course, "Zero to $20k Blueprint" where you'll learn how to build a simple, scalable online marketing system that will quickly generate paying customers & clients for your online business.Get it NOW, by visiting our website at https://DigitalTrailblazer.com✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazer/TikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer
Why you've got to check out today's episode:Discover a unique approach to marketing that deviates from traditional methods, like the overused social media tactics.Learn how to have an authentic marketing approach that is free of the typical "guru" hype, making it relatable and easy to implement for anyone looking to improve their business.Find out an actionable step to marketing that demonstrates the value of patience, persistence, and genuine connection and pursue strategies that align with your values.Resources/Links:Improve your sales strategy and boost your profits. Click here: https://www.robinwaite.comSummary:Have you ever felt like your marketing efforts are more of a grind than a growth strategy? You're posting on social media, sending emails, and doing everything the so-called experts recommend, yet the results are frustratingly slow. It's exhausting, and worse, it feels like you're bending your ethics and personality out of shape just to keep up. What if there was a smarter, more genuine way to attract leads without all the noise? Robin Waite is the Founder of Fearless Business, regular speaker at various business events and bestselling author of several books, including Online Business Startup,Marketing Machine and the recent popular release, Take Your Shot.In this episode, Robin cracked the code by focusing on intentional relationship-building. He reveals how one strategic podcast interview landed him 3,000 leads. Learn to achieve with less effort and more authenticity.Check out these episode highlights:02:08 - How Robin generated the 3,000-lead in one podcast interview: Get hyper intentional.00:06 - Robin's valuable top tip to generate 3,000 leads: Align my marketing by hanging out with cool people [top 10 people in your list to get hyper intentional with]10:40 - Encouraging words from Robin: "When they see somebody like Ali Abdaal or Dan Priestley they don't want to approach them. And I think they are only people. You go and speak to them, have a conversation. Be a little bit fearless. And just start that conversation and see where it goes."Tweetable Takeaways from this Episode:"Be intentional, write that list [10 people to get hyper intentional with]. I need to make sure I'm getting into the same room as them." - Robin Waite
Unlock the secrets to doubling your income with fewer clients from Fearless Business founder Robin Waite. Learn how to confidently raise your prices, productize your services, and grow your business without relying on social media. Whether you're a coach, consultant, or service-based entrepreneur, this episode offers game-changing insights to help you break free from hourly rates and create a more profitable, sustainable business model. Connect with Robin here: Website: https://robinwaite.com/ & https://fearless.biz Instagram: https://instagram.com/RobinMWaite Twitter: https://twitter.com/RobinMWaite Facebook: https://facebook.com/RobinMWaite LinkedIn: https://linkedin.com/in/RobinMWaite ------------------------------------------------------------------------------- 5 THINGS YOU'LL LEARN IN THIS VIDEO 1. Discover practical strategies for personal growth and professional development. 2. Learn how to effectively navigate challenges in business and life. 3. Gain insights from the experiences of industry leaders and successful individuals. 4. Understand the importance of mindset in achieving your goals. 5. Find inspiration to take actionable steps toward transformation.
Robin shares why most businesses fail! Robin Waite, The Fearless Business Coach and Bestselling Author of "Online Business Startup" and "Take Your Shot" available on Amazon. https://www.robinwaite.com https://linkedin.com/in/robinmwaite
In this episode, James is joined by fellow business coach and friend Robin Waite owner of Fearless Business. Robin teaches business owners how to price and package up their services to be profitable. Pricing and Packages complement sales.If you've enjoyed this podcast be sure to subscribe, and of course, give us a 5* review on your podcast platform.And if you would like to find out more about James, and his free sales resources visit his website here: https://www.jameswhite.business/
Welcome to this week's Beyond the Bio bonus episode. In these short recaps, I'm picking out my key takeaway from Monday's show and creating an actionable tip you can implement right now. On Monday's episode, I was joined Robin Waite. Robin is the Founder of Fearless Business and the bestselling author of several books, including Online Business Startup, Marketing Machine and his most recent popular release, Take Your Shot. After seeing how amazingly well his books have done, I was eager to chat to him about how he published his books, what he did for the launch and how he became a bestseller, as well as exploring how he got the crazy numbers of over 1200 reviews for his books. These bonus episodes are full of actionable tips and tricks that you can take forward to raise your profile. I'd love to know if you find these helpful and hear about which action points you've decided to embrace. Connect with me: LinkedIn: https://www.linkedin.com/in/sophie-milliken/ Instagram: https://www.instagram.com/moja_sophie?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw== X: https://twitter.com/Moja_Sophie Monday's Episode: 053: Book Review Secrets with Robin Waite
How can you boost your book reviews and get it in front of more people?With the launch of my new book coming very soon, I invited Robin Waite on the show to talk about how he did some amazing things to make his books stand out and get in front of the eyes of the right audience.Robin is the Founder of Fearless Business where he puts his two decades of experience to work, providing business coaching to coaches, consultants and freelancers worldwide helping them to productise their service, articulate their value and confidently charge more.Robin is also a regular speaker at various business events and the bestselling author of several books, including Online Business Startup, Marketing Machine and his most recent popular release, Take Your Shot.After seeing how amazingly well his books have done, I was eager to chat to him about how he published his books, what he did for the launch and how he became a bestseller, as well as exploring how he got the crazy numbers of over 1200 reviews for his books. Robin shares his biggest tips on how to share your book with the right audience, so this is a must-listen for anyone thinking about, or in the process of, publishing a book.So, let's get stuck in…This podcast is brought to you by Moja. Interested in publishing your own book? Moja Publishing can bring your idea to life.Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.See how your profile is currently performing: https://mym-btb.scoreapp.com/…Connect with Robin:LinkedIn: https://www.linkedin.com/in/robinmwaite/Free book: https://fearless.biz/tys/Connect with Sophie:LinkedIn: www.linkedin.com/in/sophie-millikenInstagram: www.instagram.com/moja_sophie/X/Twitter: www.twitter.com/Moja_Sophie
Welcome to Super Entrepreneurs Podcast, In this episode, we're joined by Daniel Packard, founder of Full Liberation Technology, and Shahid Durrani, discussing practical strategies to conquer fears, doubts, and anxieties hindering entrepreneurial success. Tune in as they explore how addressing these internal barriers can unlock profound shifts in mindset and productivity. Stay tuned for valuable insights on navigating the path to personal and professional fulfillment. Chapter Stamps: [00:01:00] Exploring 'The Funky Five' - Daniel discusses the five core fears that hold people back: anxiety, procrastination, perfectionism, people-pleasing, and low confidence. [00:05:00] The Mechanism of Fear - Insight into how fear works in the body and mind, and how it affects personal and professional life. [00:09:00] Program Success Stories - Real-life examples of people who have transformed their lives through the six-week program. [00:13:00] Overcoming Anxiety - Techniques and strategies to move from managing anxiety to overcoming it completely. [00:17:00] Breaking Free from Procrastination - Steps to eliminate procrastination and become more productive and focused. [00:21:00] Tackling Perfectionism - How to let go of perfectionism and embrace making mistakes as part of the learning process. [00:25:00] Addressing People-Pleasing - Strategies to prioritize self-care over seeking external approval. [00:29:00] Building Authentic Confidence - Methods to develop genuine self-confidence and reduce self-doubt. [00:33:00] The Six-Week Program for Healing - Overview of how the program works, focusing on small, consistent actions to heal the nervous system. [00:37:00] Final Thoughts and Future Plans - Shahid and Daniel wrap up the discussion with thoughts on the impact of the program and future collaboration possibilities. Pullout Quotes: "You just have to switch little habits and you lose the weight. It's in the body." "If everybody felt safe from the inside out, which is what you get from this program, we would have the world would be a much better place." "But if you'd like to be free of it, like, it's gone. We get people that every day. We can get you that." "If you are a people pleaser, and you want to, know how to really make yourself a priority because a healthy you is a healthy world. We can get you that." Social: Facebook: https://www.facebook.com/danielpackardpublic/ Instagram: https://www.instagram.com/danielpackard/ Youtube: https://www.youtube.com/user/danielpackard LinkedIn: https://www.linkedin.com/company/daniel-packard To learn more how you can be completely free of what holds you back in 6 weeks go to www.danielpackard.com Disclaimer: Please be aware that the opinions and perspectives conveyed in this podcast are solely those of our guests and do not necessarily represent the views, ideologies, or principles of Super Entrepreneurs Podcast, its associated entities, or any organizations they represent or are affiliated with. We provide a platform for discussion and exploration, and the content of each episode is understood to be independent expressions from our guests, rather than a reflection of the beliefs held by the podcast or its hosts. Notice to the Super Entrepreneurs community: Before we part, remember to join our Private Facebook group, 'Mindset for Business Success' Here we share mindset wisdom to elevate your life and business LIVE every Tuesday morning(EST), ready for a transformative journey? This group is your key to unlocking potential and achieving business growth. Don't miss out on this incredible free resource. Join us in 'Mindset for Business Success' Today! https://www.facebook.com/groups/mindsetforbusinesssuccess/ The only limits in our life are those we impose on ourselves. 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Welcome to Boostly Podcast Episode 728. https://www.hostfully.com/boostly/ In this episode, we dive into the realms outside hospitality to bring insights from Robin Waite, a business coach, published author, and former agency owner. Waite shares his journey from systems analyst to successful entrepreneur and business coach, highlighting the key decisions that led him to sell his business and focus on coaching. He discusses the importance of overcoming fear and the impact of mindset on pricing and business growth, sharing insights from his book 'Take Your Shot' which details the transformation of a client's business through strategic advice. The episode also touches on productivity, emphasizing joy over discipline, and explores strategies for hospitality entrepreneurs to refresh or expand their business models in today's market. Insights from hosting platforms like Hostfully are shared to help listeners navigate challenges in the hospitality industry. The episode concludes with Waite's upcoming engagements and an encouragement for listeners to take bold steps in their business ventures. https://www.robinwaite.com/ https://Boostly.co.uk https://Boostly.co.uk/5steps https://instagram.com/boostlyuk https://Boostly.co.uk/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
Embrace fearlessness in business: where challenges become opportunities, and growth knows no bounds. In this episode, we dive deep into the world of business growth with coach, author, and founder of Fearless Business and CourseApp, Robin Waite. Today, he shares proven tips for taking your business to the next level. Robin shares his story: how he went from selling his marketing agency to becoming a successful business coach. With a focus on strategic thinking and scalable solutions, Robin sheds light on the importance of productizing services, building scalable models, and leveraging partnerships to maximize growth potential. Tune in now and discover proven tips for growing your business! Check out the full series of "Career Sessions, Career Lessons" podcasts here or visit pathwise.io/podcast/. A full written transcript of this episode is also available at https://pathwise.io/podcast/robin-waite/.Become a PathWise member today! Join at https://pathwise.io/join-now/
If you are like most business owners you make the mistake of looking at your competitors for guidance on pricing. Unfortunately, they probably don't know any more about pricing than you do. Why don't business owners charge more for their products and services? Robin Waite thinks it is usually it is fear that holds them back. Learn how you can get over your fear and raise your price. About Robin Waite Robin Waite is the founder of Fearless Business, a Business Accelerator for Coaches, Consultants and Freelancers. Having spent 12 year's running a digital marketing business, Robin pivoted in 2016 to focus on the part of his business he liked the best; training business owners how to be better in business. In 2016 Robin founded Fearless Business, a unique Business Growth Accelerator for Coaches, Consultants and Freelancers so help free them from the sales cycle of doom!
The wedding industry is a world of dreams, where every couple envisions their special day as perfect, memorable, and stress-free. As a wedding industry professional, your mission is not just to meet these expectations but to surpass them. In this illuminating podcast episode, we dive deep into the wisdom of Robin Waite, a seasoned expert in business. He shares invaluable insights on pricing strategies, the art of sales, and building a successful wedding business that leaves both you and your clients feeling fulfilled. Katie Lyth is one half of The Wedding Business Hub alongside her business partner Roxy Bond they make a dynamic team and are wedding industry experts. They are dedicated to helping small businesses in the wedding industry achieve remarkable financial milestones. With a passion for entrepreneurship and an in-depth understanding of the unique challenges and opportunities within the wedding sector, They are a trusted guide for aspiring and established wedding professionals alike. What We Discussed on The WedPro Podcast Offering Value: In the wedding industry, it's essential to offer experiences that resonate with couples, providing peace of mind and stress-free planning. Money-Back Guarantee: Consider offering a 100% money-back guarantee to showcase your faith in your services while ensuring you work with the right clients. Pricing Confidence: Don't fear raising your prices gradually, focusing on delivering exceptional experiences that justify the cost. Conversion Rates: Aim for a conversion rate between 20% and 40%, focusing on quality over quantity and gaining feedback through lower conversion rates. Six-Step Sales Process: Implement a concise sales script to boost confidence during sales conversations, navigate objections, and guide clients toward positive decisions. Sales Roleplay: Live roleplay exercises offer practical insights into handling objections, adjusting tonality, pacing, and perfecting body language. WEDCON Event: Beyond pricing and sales, WEDCON celebrates success and well-being for wedding professionals, offering a supportive community and relaxation. Financial Buffer: Build a financial buffer to enhance business stability, boost confidence, and approach bookings more strategically. Connect with Katie and Roxy: Instagram Facebook: The Wedding Business Hub Learn More About WEDCON Here To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz and https://www.robinwaite.com
I had a really fascinating conversation between Business Coach, Robin Waite and Darren Ockenden, founder of Motion to Profit, about the benefits of Video and Podcasts for small business owners and why it's wortwhile investing the money into building these as a marketing asset. Having served as a police officer for 14 years, Darren is the visionary behind Motion to Profit, a top-rated marketing agency specialising in Video Production and Podcast Management. The podcast discussion covered a wide range of topics related to personal branding, content creation, and business growth. Here are some key highlights from the conversation: What We Discussed With Darren Ockenden Podcasting and Video for Personal Branding: Podcasting and video are powerful tools for building a personal brand. They allow you to connect with your audience on a personal level, create trust, and engage with your target audience effectively. Consistency and Quality: Consistency in content creation is essential, but it should not compromise quality. Focus on delivering valuable content that resonates with your audience and aligns with your brand's message and values. Transparency and Authenticity: Building trust through transparency and authenticity is key to personal branding. Share your journey, including successes and failures, to connect with your audience on a deeper level. Diversify Content Formats: Diversify your content formats to cater to different preferences within your audience. Offer a mix of blogs, podcasts, videos, and social media posts to engage a broader audience. Networking and Collaboration: Building a network within your industry and collaborating with influencers can open up opportunities for growth and exposure. SEO and Online Visibility: Optimise your online presence for search engines to reach a wider audience. Use relevant keywords, meta descriptions, and backlinks to improve your website's search rankings. Monitoring and Adaptation: Regularly analyse your personal branding efforts, monitor engagement metrics, and adapt your strategy based on what works best for your audience. Seek Professional Guidance: Consider outsourcing tasks that aren't your core strengths, like content creation, to professionals who can help you maintain consistency and quality. Stay True to Your Values: Never compromise your values or authenticity for the sake of personal branding. Your brand should reflect your true self and the values you hold dear. To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz and https://www.robinwaite.com
Welcome to Episode 90 of the #BigTalk podcast. In this episode, I delve into a common challenge that many entrepreneurs face: the fear of visibility. Join me as I uncover the psychology and subconscious elements behind this fear, and explore practical strategies to overcome it. I'll share more about how I conquered my own visibility anxieties and how you too can learn how to embrace the spotlight, leading to business growth and personal empowerment. * Note: there is some adult language in this episode so wear earphones if you have sensitive ears around* Amanda x *** About Amanda - Psychologist & Business Strategist: Amanda Davies is a multi-award-winning business leader, a Registered Psychologist, Certified Jungian Coach & Life Coach, Reiki Practitioner, and a Certified Somatic Focalizing Practitioner. She left her successful career in the corporate world in 2015 to pursue her passion of empowering others to live their dreams. Amanda brings over 20 years of collective experience to her training programs and she passionately believes that whatever your circumstances, and no matter what odds were stacked against you, you can achieve your full potential in this lifetime. Amanda is dedicated to supporting the current and future leaders of the personal and spiritual development industry to go deeper with their craft and create a ripple effect of change in the world. She has been featured in The Times, The Guardian, Yahoo Finance, The Telegraph, and Huffington Post and was shortlisted as a finalist in the UK's National Business Awards. She was also named as the UK's leading Business Mentor. Featured in: ▫️️ The Times ▫️️ The Guardian ▫️️ The Telegraph ▫️️ Yahoo Finance ▫️️ The Debrief ▫️️ Huffington Post ▫️️ Mind Body Green▫️️ Finalist in the National Business Awards UK - new entrepreneur of the year category Amanda's Links: Facebook: https://www.facebook.com/lightpurposeliving/ Become a Certified Psychodynamic Coach: https://www.lightpurposelivingtraining.com/coachcertification Instagram: https://www.instagram.com/lightpurposeliving/ Website: https://www.lightpurposeliving.com/ ------- Schedule Your Breakthrough Session with Amanda here: https://www.lightpurposeliving.com/talk -------
Andrew and Pete; international keynote speakers, ATOMIC founders, authors and YouTubers, are the multi award winning business duo who help small business owners scale their business so they can stop swapping time for money. What will be discussed on today's show: How do you prioritise time for sales? What should we be focussed on selling? What things do you see are holding people back from selling and making more money? How do we do all this, without working every hour of the day? What's your best sales tips? How do you get more people on the phone? How do you not get ghosted? What are Andrew and Pete Working on Right Now: ATOMICON23 - https://atomic.site/atomicon/ How to get hold of Andrew and Pete: Instagram: https://www.instagram.com/andrewandpete/ Linkedin: https://uk.linkedin.com/company/andrew-and-pete Twitter: https://twitter.com/AndrewAndPete Facebook: https://www.facebook.com/andrewandpete Website: https://www.andrewandpete.com/ To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz and https://www.robinwaite.com
In this episode of the Fearless Business Podcast I hand over the reins to one of our certified mindset coaches, Paul Wilson, who runs a group coaching/hypnotherapy session to help our members to gain clarity over what their objectives for the month ahead look like, what is getting in their way and the key results. Objectives and Key Results (OKRs) are something I discovered in the book Measure What Matters by John Doerr. He uses some fantastic examples but what really stands out for me is why OKRs are better for businesses than traditional goal setting. Paul now hosts a regular monthly OKR sessions once a month with the members in our business accelerator to lock on their objectives for the month ahead, with remarkable results. A bit about Paul Paul uses Advanced Conversational Hypnotherapy to quickly and easily resolve some of life's most difficult problems such as anxiety, erectile dysfunction and female sexual dysfunction, driving and passenger anxiety, smoking & alcohol dependence and phobias without the use of medications and months of talk therapy. Based in Folkestone with online consultations for any timezone. I also coach business owners to let go of Procrastination, Perfectionism and Imposter Syndrome - letting go of beliefs that are holding them back from success in their field. To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz and https://www.robinwaite.com
Craig White gained his first coaching certification at the age of just 16. Now 51 he has been coaching professionally for over 28 years. Long history coaching and consulting in pro rugby (Tigers/Wasps/Ireland/Wales/British Lions) Background in sports coaching, leadership, culture building, yoga, meditation, and men's work Creator of Men Without Masks. What will be discussed on today's show: Challenges of Being a Man in today's world How MWM can help men to move through those challenges Business as a sacred practice The changing world of male leadership What is Craig Working on Right Now: Craig and his amazing team run retreats for men throughout the year; you can download Craig's free e-book, Secrets of a Man Without His Mask How to get hold of Craig: Websites: https://www.craigwhitementoring.com/ and https://www.menwithoutmasks.com/ Instagram: https://www.instagram.com/craigwhitementoring/?hl=en Linkedin: https://www.linkedin.com/in/craig-white-mens-coach/ Facebook: https://www.facebook.com/craig.white.165 YouTube: https://www.youtube.com/@MenWithoutMasks To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz and https://www.robinwaite.com
Most business owners I know are stuck in the “sales cycle of doom” meaning that they are constantly having to market, sell and deliver their services just to get by. Rarely do I see successful small businesses producing any level of profit. Growing a sustainable small business requires the owner to: Save up for a rainy day fund - we recommend saving 6 months of operating expenses should the worst case happen and you are unable to work, at least your business has a small survival fund while you get back on your feel. This might take 2-3 years to save up. Reinvest in your business - business requires investment in order to grow, if you're sucking all the profits out of your business by way of a salary, it is never going to grow. Create profit - Turnover is vanity but profit is sanity. The goal in business is not to collect customers. It is to make profit. It is much better to run a business that has a turnover of £150k and profit of £80k rather than a £1m revenue business making a loss of £80k. Why is it important to watch your costs? For every £1 you bring into the business you will have: Direct costs of sales VAT to pay (if you're over the threshold) Staff to pay (if you employ people) Corporation tax to pay Other overheads and expenses By the time you deduct all of those it means your £1 is probably worth more like £0.50 or even less in many cases. Therefore every saving of £1 you can create in your business means you have to bring in £2-3 less in revenue on the top line. Which means you need FEWER clients. Not more. This is a more sustainable business. Imagine a coaching business which has a group coaching programme which it sells for £4,500 per seat. And that coaching practice has several subscription softwares which it pays for every month. If that coaching business can cut it's subscription costs by just £200/mth, when you extrapolate that out over the course of a year, £2,400. Based on the maths of £1 saved leads to £2 less in required revenue this means that coach can afford to NOT HAVE TO enrol one additional client that year. £200 doesn't sound like a lot, however the effort required to enrol a coaching client might require: 5 few consultations to be sat per year - that's potentially 5 hours plus the admin saved. 35 fewer conversations with prospects needed - we have a rule in Fearless Business called 70-10-2. 70 conversations leads to 10 consultations which leads to 2 client enrolments. How much time needs to be invested into each one of those prospect conversations? 20 minutes each perhaps, so that's another 12 hours saved. All of the extra marketing efforts which go into creating those initial conversations. So, you can see, a saving of just one client per year frees up at least 17 measurable hours for that coach, consultant or freelancer and countless amounts of energy in marketing. * as a side note, you may be looking at that thinking a 20% conversion rate is low for a business coach. Not if they're qualifying prospects and only taking on the best clients. 20% is a typical conversion rate for a coaching business. But I need to do marketing which costs money Yes…and no…if you've listened to other episodes of the Fearless Business Podcast you'll have heard me talk about Marketing Assets. If you build marketing assets such as: Writing a book A podcast Brochures YouTube channel To name just four assets, you can create these assets and they will start conversations for you while you sleep. When you're next tempted to buy a “shiny” marketing thing for $5k from a hipster bro-marketer who wows you with “guaranteed” results…think twice. Most people miscalculate the ROI required for that investment to make sense, and think they just need to recover a single client (if they're worth $5k to you) to make an ROI. WRONG! You will need at least 2-3 clients just to BREAK EVEN and probably more like 8-10 clients over the following year to justify the investment. As generally these investments become rolling payments that you need to make month in and month out irrespective of the results. They will also blame you should they not produce the results they promised you. That's a podcast episode for another day. The moral of the story is: Keep your costs low and your income high. To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out my personal business coaching website.
Marcel Petitpas is the CEO & Co-Founder of Parakeeto, a company dedicated to helping agencies measure and improve their profitability by streamlining their operations and reporting systems, a problem he discovered while running his own agency back in his early 20's. He's also the fractional COO at Gold Front, an award-winning creative agency in San Francisco working with brands like Uber, Slack, Keap and more. As well as the head strategic coach at SaaS Academy by Dan Martell, the #1 coaching program for B2B SaaS businesses in the world. In his work as a speaker, podcast host and consultant, specialising in Agency Profitability Optimisation, he's helped hundreds of agencies around the world measure the right metrics and improve their operations and profitability. When he's not helping agencies make more money, he's probably watching “The Office” or “Parks and Rec” on a never-ending loop and eating breakfast foods for every meal of the day. What will be discussed on today's show: How agencies should measure their performance Key metrics to track Targets to aim for & industry benchmarks Exactly what formulas to use to calculate them Example metrics: Financials (Revenue, AGI, Gross Profit, Net Profit, Overhead Spending) Utilisation Rates Average Billable Rates Labour Efficiency Ratio What is Marcel Working on Right Now: The Agency Profit Toolkit - https://parakeeto.com/toolkit/ How to get hold of Marcel: Instagram: https://www.instagram.com/getparakeeto/ Linkedin: https://www.linkedin.com/in/marcel-petitpas-20059588/ Twitter: https://twitter.com/Parakeeto Facebook: https://www.facebook.com/agencyprofitability Website: http://www.parakeeto.com/ To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz and https://www.robinwaite.com
Bestselling Author of Online Business Startup and Take Your Shot.And to download a copy of Take Your Shot: https://fearless.biz/tys Learn more about Robin here!Learn more about Path to Podcast Success here!
Today on the show, Strategy + Action = Knowing Your Client's Pain and Charging What You're Worth Robin Waite is on the show today. And we had an absolute blast talking through a couple of really key components to running a coaching and consulting practice. Or heck, even if you're a freelancer offering services per hour. We dig into really finding some solutions around that. And I say solutions because there's a problem if you're simply trading your time for money like that on a per-hour basis. We start off around the power of knowing your clients' pain points. It's such an important aspect of a coaching practice (any business at all, really). We discuss how to do market research to find out what your clients are struggling with. Also, what are they aspiring to and what are they trying to accomplish? When we can dig into what they're really struggling with, and then line that up with how we can bring solutions to those problems, we're going to find that perfect fit in the type of client we want to work with along with the solution that we can provide. We start with the pain points but then we quickly dig into so many different areas that Robin is helping coaches and consultants and even freelancers with his Fearless Business program. Make sure you check out Robin's books, including Take Your Shot, Online Business Startup, and Marketing Machine. And Robin mentions in this episode, if you go to Fearless.biz/tys , he'll send you a signed copy of Take Your Shot! This is a phenomenal and fun interview. So let's jump in!
On today's episode of the podcast, I'm going to be talking about one of the easiest ways to figure out how much to charge for your products or services. Welcome back, everybody. It's your host here, Robin Waite, founder of Fearless Business, author of Take Your Shot. It's been a little while since I did a podcast. You're probably wondering why there's been several months of a hiatus. So before I dig into my simple formula for working out your products or services, I thought I would just update you as to why I've been away for a little while. Yeah, quite simply, I just found that I fell out of love with doing podcast episodes. I don't know why, and I know that it's very selfish of me, but sometimes I find when you're doing building marketing assets, you do have to find things which you are, where your energy is kind of like, without getting too woo, in the right sort of place. So going for that, answering that question around how do you set your coaching prices when you're starting out? Well, there are a number of different ways, but I'm going to share one specifically with you, which is, I call it goal focused pricing. And it is possibly the simplest way to set your prices for your services. It does involve a bit of math. So you probably didn't wake up this morning thinking you were going to get some kind of a math test, but it's simple math, folks. Just get out a sheet of paper and just do some basic calculations or use a spreadsheet. To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz
How to Grow Your Business, Attract More Clients, and Make More Money! Robin Waite, my guest for this inaugural book talk episode, is the Founder of Fearless Business, host of the Fearless Business Podcast, a regular speaker and podcast guest and bestselling author of several books, including Online Business Startup, Marketing Machine and the recent popular release Take Your Shot. Tune in to discover the BIG Idea of Take Your Shot and how it can help you "Grow Your Business, Attract More Clients, and Make More Money!" In this episode, we talk about: The BIG idea of the book. Selling features versus the benefits we deliver for our clients. Robin's thinking process for packaging our services and how it impacts our results. Why most coaches get their pricing wrong. Robin's ideal clients and how he serves them. Full show notes and links mentioned are available at https://badasspreneurs.com/robin-waite/
Thanks for tuning in to the Activated Authors podcast. If you're ready to ACTIVATE your author career, head on over to https://activatedauthors.com Robin Waite is the Founder of Fearless Business, regular speaker at various business events and bestselling author of several books, including Online Business Startup, Marketing Machine and the recent popular release Take Your Shot. He puts his 2 decades of business experience to work, coaching clients to reach their goals, create more time and increase their revenue. From the age of 18, Robin spent four years as a systems analyst for a medical devices company, increasing their turnover by 50 per cent, from £1m to £1.5m. From 2004 to 2016 Robin led a successful marketing agency serving over 250 clients. During this time delivering workshops and masterclasses that helped over 1,000 business owners improve their marketing, product architecture, pricing, websites and digital advertising. Behind the scenes Robin is a husband and father to two young girls, a surfer and Sunday warrior (road cyclist). He hates going up the hills but is well known at his local cycling club for his descending at speeds more than 50mph down said hills. Robin holds a Guinness World Record for participating in the largest ever speed networking event, has raised over £5k for a local Children's charity in the last 4 years and has a goal to help remove 100kg of plastic from the World's Oceans within the next 12 months via another charity he supports – 4Ocean. In this episode we go deep into: - Robin's journey [31:27] - Robin's first book [35:25] - Launching [37:29] - Target audience [42:48] - Putting the spotlight on clients [46:31] - Universal starting point [49:27] - Sustainability in business [52:13] - Financial mindset [56:07] - Getting what your worth [59:09] - Heart led over head led [01:03:27] - Productivity mistakes [01:06:51] - Charity [01:11:16] - What does it mean to be fearless? [01:12:58] Find out more about Robin Waite: Website: https://robinwaite.com/ https://fearless.biz Instagram: https://instagram.com/RobinMWaite Twitter: https://twitter.com/RobinMWaite Facebook: https://facebook.com/RobinMWaite LinkedIn: https://linkedin.com/in/RobinMWaite Links from the show: For a free signed copy of ‘Take Your Shot' https://fearless.biz/tys Get more from Activated Authors! https://activatedauthors.com/ Watch the show: https://youtu.be/MpUy3FRI68E Find out more about Daniel Willcocks: Website: https://www.danielwillcocks.com/ IG: @willcockswriter Twitter: @willcockswriter Find out more about Sam Frost: Website: https://www.mastressofnone.com/ IG: @mastressofnone Special thanks to: Show theme: Karl Hughes Show editing: Sam Frost
How coaches, consultants and freelancers can deliver more powerfully and make more money with fewer clients.ABOUT ROBINRobin is the Founder of Fearless Business, speaker and bestselling author of Online Business Startup and Take Your Shot. Fearless Business is a coaching program which helps consultants and freelancers to stop selling time-for-money, productize their service and confidently charge more. CONNECT WITH ROBIN & HIS WORKWebsiteTake Your Shot (Get the Book for Free)Fearless BizLinkedInSTART YOUR 3-DAY WEEKEND JOURNEYEmployees, Side-Hustlers, Freelancers, Solopreneurs, Business Owners, Executives, and Everyone in between can start creating a 3-Day Weekend or similar Lifestyle.3-Day Weekend Club can help you get started for free.It's a community of people working to create their 3-Day Weekend or similar lifestyle.You can create your 3-Day Weekend Game PlanThen decide if you'll follow the Employee track or the Entrepreneur track.Join Now or check out the other resources below.3-DAY WEEKEND CLUB LINKSEmail Updates, Free Online Courses, Subscribe to the Podcast, Social Media & MoreGo to the Links Page
While books do taket a while to write and publish they are by far and away one of the best marketing assets that a coach and every coach can benefit from writing a book. My books typically take 8-12 months to write and publish, but that's the hard part done as they are then free or very cheap to give away as a lead magnet. Many people ask me, "How much information should you give away in your book?" - What they're forgetting here is that if your core coaching programme is high-ticket i.e. expensive, then a book makes learning your methodology affordable for more people...therefore you can measure your impact based on how many people download your book. Books Increase Engagement Books hugely help with increasing engagement, Google stated in Zero Moments of Truth that you need to engage someone for 7 hours on average before they commit to buying a product or service. With the average book being 30,000 words long that means somewhere between 5-7 hours of reading time so a book is a great way to chalk off the 7 hours of engagement. When I launched Take Your Shot I gave away about eighty copies of the book at an event I was speaking at. About three weeks after the event I received dozens of social media notifications one Sunday morning; and essentially people has the book on their bedside cabinet or desk and remembered to pick it up and read it...at which point they started sharing it on social media and leaving reviews. There's no way I could be with those 30+ people all at the same time...so books are amazing at creating engagement on your behalf. Having a book positions you as an authority A book enables you to get podcast interviews and speaking engagements People will quote your book in their marketing and social media And invite you to write forewords and quotes for their books It leaves a legacy behind after you are gone! Protect your methodology and Intellectual Property In writing your book it helps you to formulate your ideas I didn't write Online Business Startup, it wrote me! In this Episode I also answer the most common questions: How much should I give away in my book? How long should a book be? How salesly should my book be? How important is being a Bestseller? How much money can you earn from writing a book? And...How I hacked the process of writing a book… 10 words of narrated and edited audio equates to about 1,000 words A typical book is about 30-50,000 words long So approximately 5-7 hours of content …how I wrote 30,000 words in a single month To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz
Tom Poland is the Founder of Leadsology and a multiple best-selling author specialising in lead generation for professionals. With clients in over 150 cities around the world he's best known for his marketing with webinars model. He says that he's voluntarily married and lives and works from his home on the sunny Sunshine Coast of Australia. What we'll be discussing on tonight's show: The title of a webinar is key to attracting the right audience, any tips for creating titles? You're best known for your latest best seller Marketing With Webinars, why do you prefer using webinars for your lead generation? Can presenters give away too many ideas when they present a webinar? What's Tom Working on Right Now? The 2nd edition of Marketing With Webinars (free copy) at the start of our launch on March 15th: >>> https://www.GetTomsFreeBook.com How to Get Hold of Tom: LinkedIn:- https://www.linkedin.com/in/tompoland Twitter:- https://twitter.com/tompoland Website:- https://www.leadsology.guru To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz
During this episode we'll be taking a look at both the advantages and disadvantages of Competitive Pricing and why it's best to use a blended pricing strategy for your coaching business. In escence; why you shouldn't base your prices on competitors and what you should do instead. In every industry you can add up the entire turnover generated by that industry and work out what percentage of your peers contribute to what level of value. So, to make the numbers easier, £100 of value created by 100 coaches: £60 is generated by just 10 coaches £30 is generated by 30 coaches Just £10 is generated by 10 coaches Other things I'll be discussing: Sales Cycle of doom Discounts we're just not calling it a discount Copying a terrible business model As it's often based on hourly rates The competitive intelligence you'll gather will reveal competitor strategies, which will help you make better decisions in the long term. Make sure you implement a dynamic pricing strategy where you are testing numerous price points to maximise profits without losing your competitive strength. Competing solely on price might grant you a competitive edge for a while, but you must also compete on quality and work on adding value to customers if you want long term success. If you base your prices solely on competitors, you might risk selling at a loss. Instead, combine several strategies in line with your business objectives. To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz
Most common mistakes entrepreneurs make when trying to boost sales/leads. In this episode I use some anecdotal experience where I mislaid £9k through not understanding the data in my Facebook Ads, spending several thousand pounds on printed advertising that yielded ZERO results...here's what I learned from those expensive mistakes and what I found to be the biggest challenges in lead generation in 2022: In this episode I talk about: Some Facebook ads that went wrong to the tune of £9k Not choosing the right supplier - Buying followers on Instagram...yikes! Spending on “Awareness” often produces little to no results: “PR” in Magazines which don't exist or have over-inflated promises around audience and circulation Business events again where audiences are over-inflated Facebook Reach advertising So what can you do to overcome challenges in lead generation? Ensure you implement campaigns well Try them out for the long term Get enough data and validation to test whether it's working (ScoreApp versus Facebook Lead Ads) Get a solid Sales Process in Place Be willing to invest in Marketing (20% of your turnover or 80% of your time). To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz
Essentially buying expensive things gives you pleasure, so we can apply some basic principles to our products in business as well. In short there are surprising benefits to having an expensive product in your suite of core products. In this episode I talk about: The blind taste test of two bottles of wine - essentially scientists switched the labels on two similar bottles of wine and the most expensive still came out on top both times Apply Pareto's 80/20 principle to your suite of core products - focuses on increasing profits by removing the 20% of products producing the lowest profit Also 80/20 your clientbase by removing the 20% of clients who contribute the least profit to your business to increase profits and create more time for yourself Sometimes you can leverage high-priced products that don't sell very often: Mobile phones (iPhone, 128gb @£949, 512gb @£1249, 1tb @£1449) Cars Coffee Communicate expertise, Costco sells a $600,000 diamond Prestige - Think Jack Daniels Black Label versus Single Barrel ($50 a bottle), Silver Select ($120 a bottle) or even Sinatra Century ($600 a bottle) Use Expensive Products as a Gimmick to Create Free Publicity - the £8,000 haircut in the Guiness Book of Records Why most business don't have a super expensive offer: Because they don't think anyone will buy it But because it's not on the shelf nobody EVER WILL BUY IT! Frank Kern talk about “putting offers out there” To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz
We'll be discussing the five things to remember when attracting and retaining your ideal client: The Psychology of your ideal client Why your ideal client wouldn't buy from you How to get in front of more of your ideal client How to get your ideal client to notice you How to get more of your ideal client to STAY in your world A bit about Arfa: Classically trained in direct response, Arfa is a 9 figure direct-response copywriter, digital marketer and author of Mind-Hack Marketing - How To Turn Customer Psychology Into Breakthrough Sales. She specialises in creating sales funnels and pre-selling mastery – skills which hinge heavily on being able to understand how customers think. Arfa has over a decade of experience working with countless businesses in a range of industries across the Globe including expert influencers and big-name brands. How to get hold of Arfa: Website: https://arfasairaiqbal.com Facebook: https://www.facebook.com/groups/mindhackmarketing To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz
Most people follow all of the steps that the Gooroos and Experts tell you to follow from a marketing perspective and you have a queue of clients rolling up day-in-day out waiting to part with their cash and buy your products, right? Not so, but why is that? I've created the “perfect” 5-Step Marketing Funnel to illustrate what's happening in 2022 with Marketing. Here's the five steps in my Perfect Marketing Funnel: VERY IMPORTANT! You must follow the steps down to the letter: Grab your mobile phone Open up your favourite web browser Navigate to your local Amazon website Pop in Take Your Shot Now go and Buy the Kindle Don't worry, if you've done the exercise, email me a screenshot of your purchase with your address and I'll send you a signed copy of Take Your Shot, wherever you are in the world :-) Whenever I do this exercise with a live audience there's only ever about 30-40% of the audience who manage to download the Kindle Effectively what this demonstrates is that there is friction in the marketplace: I'm remarketing to people who've already bought the book Some people simply don't trust me Your phone or the Amazon website aren't working You don't own a Kindle You simply can't make it work What inevitably happens is that most people end up spraying marketing shit all over their prospects without realising it, believing that their marketing should simply “work” Only about 2% of your audience are ready to buy right now So just be mindful of your marketing budget/time and remember this exercise Not only that but most of you don't have a simple 5-Step Funnel laid out in the format I've laid out my customer journey hence creating even more friction To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz
Today, I'm joined by Robin Waite. Robin is the Founder of Fearless Business, regular speaker at various business events and bestselling author of several books, including Online Business Startup, Marketing Machine and the recent popular release Take Your Shot. He puts his 2 decades of business experience to work, coaching clients to reach their goals, create more time and increase their revenue. From the age of 18, Robin spent four years as a systems analyst for a medical devices company, increasing their turnover by 50 per cent, from £1m to £1.5m. From 2004 to 2016 Robin led a successful marketing agency serving over 250 clients. During this time delivering workshops and masterclasses that helped over 1,000 business owners improve their marketing, product architecture, pricing, websites and digital advertising. Behind the scenes Robin is a husband and father to two young girls, a surfer and Sunday warrior (road cyclist). He hates going up the hills but is well known at his local cycling club for his descending at speeds more than 50mph down said hills. Robin holds a Guinness World Record for participating in the largest ever speed networking event, has raised over £5k for a local Children's charity in the last 4 years and has a goal to help remove 100kg of plastic from the World's Oceans within the next 12 months via another charity he supports – 4Ocean. Website: https://robinwaite.com/ & https://fearless.biz Instagram: https://instagram.com/RobinMWaite Twitter: https://twitter.com/RobinMWaite Facebook: https://facebook.com/RobinMWaite LinkedIn: https://linkedin.com/in/RobinMWaite My theme music is by Isaac Lourie. Check him out on Instagram @isaac_lourie_official. Please visit www.furthur.coach to say hi or schedule a free 30 minute coaching call. Instagram: @furthur_coaching TikTok: @furthurcoaching Thanks for listening! Please consider giving us a 5 star review and subscribing to the podcast. It really helps people find it.