Have You Got 5 Minutes?

Follow Have You Got 5 Minutes?
Share on
Copy link to clipboard

The PR, Comms and marketing podcast answering the things you would normally have asked someone really quickly about at an event or while making a brew in the office.

Rebecca Roberts & Harriet Small


    • Nov 11, 2021 LATEST EPISODE
    • infrequent NEW EPISODES
    • 18m AVG DURATION
    • 61 EPISODES


    Search for episodes from Have You Got 5 Minutes? with a specific topic:

    Latest episodes from Have You Got 5 Minutes?

    Rebecca‘s Best Bits of Season 2

    Play Episode Listen Later Nov 11, 2021 13:32


    This is a special bonus episode that features Rebecca's best bits of season 2.  The list of episodes that the clips are taken from    Personal Success and Hyping Yourself with Lucy Werner https://podcasts.apple.com/gb/podcast/personal-success-and-hyping-yourself-with-lucy-wern/id1550599535?i=1000528938882   Am I Stuck in a Rut or is it Pandemic Fatigue? And Women's Sport with Fadumo Olow https://podcasts.apple.com/gb/podcast/am-i-stuck-in-a-rut-or-is-it-pandemic-fatigue/id1550599535?i=1000532454752    Telling the Story of Women's Sport with Sue Anstiss https://podcasts.apple.com/gb/podcast/sue-anstiss-telling-the-story-of-womens-sport/id1550599535?i=1000538301218    Communicating Supply Issues and One Minute Briefs with Nick Entwistle https://podcasts.apple.com/gb/podcast/communicating-supply-issues-and-one-minute-briefs/id1550599535?i=1000535499539    Tech for Good with Alice Skeats from Nextdoor https://podcasts.apple.com/gb/podcast/tech-for-good-with-alice-skeats-from-nextdoor/id1550599535?i=1000538176098  

    Harriet's Best Bits of Season 2

    Play Episode Listen Later Nov 4, 2021 35:27


    This is a special bonus episode that features Harriet's best bits of season 2.  The list of episodes that the clips are taken from  Sliding Doors with Sam Hodges and James MacLeod https://podcasts.apple.com/gb/podcast/sliding-doors-with-sam-hodges-and-james-macleod/id1550599535?i=1000538655304  Document, rather than create and Alex Payne, The Room - building a marketing tech business  https://podcasts.apple.com/gb/podcast/document-rather-than-create-and-alex-payne-the/id1550599535?i=1000537810843  Oh the Glamorous and Music PR with Brenda Juliet https://podcasts.apple.com/gb/podcast/oh-the-glamorous-and-music-pr-with-brenda-juliet/id1550599535?i=1000536357574 Wellbeing at work - more than a yoga class and the revival of internal communications with Dev Mistry https://podcasts.apple.com/gb/podcast/wellbeing-at-work-more-than-a-yoga-class-and/id1550599535?i=1000531052164  Getting leadership visibility right and creative leadership with Charles Day https://podcasts.apple.com/gb/podcast/getting-leadership-visibility-right-and-creative/id1550599535?i=1000534774447  Asking for Help at Work and Wellness PR Guru Naomi White https://podcasts.apple.com/gb/podcast/asking-for-help-at-work-and-wellness-pr-guru-naomi-white/id1550599535?i=1000530367373    @jamesmacleod https://twitter.com/jamesmacleod?lang=en        Linkedin: https://uk.linkedin.com/in/jamesmacleodcomms  @SamHodges https://twitter.com/SamHodges                              Linkedin:  https://uk.linkedin.com/in/samhodgescomms  Twitter https://twitter.com/alexpaynetv?lang=en                                Linkedin https://www.linkedin.com/in/arapayne/?originalSubdomain=uk  Find Brenda                                                                                      Linkedin https://www.linkedin.com/in/brenda-juliet-nabanja-a3b9548b/?originalSubdomain=uk                                                                  Myblaqbook Instagram https://www.instagram.com/MYBLAQBOOK/    My Blaqbook https://www.myblaqbook.com/  Find Dev Twitter https://twitter.com/DeMistryMan                              Linkedin  https://uk.linkedin.com/in/devrmistry  Find Charles                                                                                              The Looking Glass https://www.thelookinglass.com/                @charlesday https://twitter.com/charlesday  Find Naomi                                                                                        Twitter: @Bambi_Nay https://twitter.com/Bambi_Nay                  Instagram: @naomiwhitecommunications https://www.instagram.com/naomiwhitecommunications/?hl=en Linkedin: Naomi White  https://www.naomiwhitecommunications.com/    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.  Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information: Twitter: @Nextdoor_UK  Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod  Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast  Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Sliding Doors with Sam Hodges and James MacLeod

    Play Episode Listen Later Oct 15, 2021 43:38


    This extended guest episode was recorded as part of our season 2 finale. In this episode, we are joined by two titans of television and entertainment PR who are generally all-around nice guys. Sam Hodges and James MacLeod started their PR career at the BBC together working on shows such as Strictly Come Dancing. They have gone on to have top comms roles at ITV, BBC, Netflix, Channel 4 and Twitter between them.  During our conversation, we talked about what it is really like being at the top, moving a headquarters outside London, making the decision to switch industries from TV to tech, failure, reality TV, Ofcom and the most important question of all, how do shows get picked for Gogglebox.  At the time of recording the podcast, James MacLeod had stepped down as Communications Director at Channel 4, and remained as an advisor on the government's new consultation relating to the broadcaster's future ownership and its review of public service broadcasting. James started his career at the BBC as a publicist and then later joined ITV, leaving there as Head of Press, Broadcasting.  Sam Hodges is a director at Aaqua. He has been the  Head of Communications at the BBC , and Twitter, the Director of Content Comms at Netflix and a partner at the agency Freuds.   Studio Lambert https://www.studiolambert.com/shows.html  Pregnancy Loss Policy https://www.channel4.com/corporate/pregnancy-loss-policy Menopause Policy https://www.channel4.com/corporate/menopause-policy  Future4 https://www.channel4.com/corporate/future4  BBC's Alex Scott ‘proud' of working class accent after peer's elocution jibe This article is more than 2 months old: Lord Digby Jones accuses Alex Scott of spoiling Olympics coverage by dropping her ‘g's https://www.theguardian.com/inequality/2021/jul/31/bbc-alex-scott-proud-working-class-accent-digby-jones-elocution    @jamesmacleod https://twitter.com/jamesmacleod?lang=en  Linkedin: https://uk.linkedin.com/in/jamesmacleodcomms  @SamHodges https://twitter.com/SamHodges  Linkedin:  https://uk.linkedin.com/in/samhodgescomms    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.  Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Teaching The Next Generation of Industry with Dr Clea Bourne

    Play Episode Listen Later Oct 14, 2021 51:30


    This extended guest episode was recorded as part of our season 2 finale. Our guest in this episode is Dr Clea Bourne. Clea, a senior lecturer at Goldsmiths' University Media and Communications Department is one of the leading voices in the academia for the promotional professions of marketing, PR, and advertising. Not only is she an expert in the subjects that she teaches, but she also has in-depth knowledge and understanding of the Financial Markets. She is the author of several publications including her recent book, ‘Trust, Power and Public Relations in Financial Markets.  During our conversation, Clea was incredibly honest about NFTs, cryptocurrency and BlockChain, something we definitely struggle to get our heads around. We dive into  the industry salary gap, how to prepare students for the future, job descriptions and what is missing in financial marketing campaigns.    Dr Clea Bourne - Goldsmith University https://www.gold.ac.uk/media-communications/staff/bourne/ Bourne, Clea D.. 2020. 'Public Relations and Finance'. In: Ralph Tench and Stephen Waddington, eds. Exploring Public Relations and Management Communication, Fifth Edition. United Kingdom: Pearson,  https://research.gold.ac.uk/id/eprint/29636/ Trust, Power and Public Relations in Financial Markets (Routledge New Directions in PR & Communication https://www.amazon.co.uk/Relations-Financial-Routledge-Directions-Communication/dp/0415719216  Are too many finance providers conflating trust with technology? https://www.fintechfutures.com/2019/01/are-too-many-finance-providers-conflating-trust-with-technology/  AI cheerleaders: Public relations, neoliberalism and artificial intelligence https://journals.sagepub.com/doi/abs/10.1177/2046147X19835250  Hello Starling Bank https://www.youtube.com/watch?v=aVxrcj2P_KM Twitter @bourne_clea https://twitter.com/bourne_clea?lang=en    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.  Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/  Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/ 

    Keeping It Local with Polly Cziok

    Play Episode Listen Later Oct 13, 2021 31:31


    This extended guest episode was recorded as part of our season 2 finale. Our guest this episode, is Polly Czoik, the Strategic Director, Engagement, Culture, and Organisational Development at London Borough of Hackney.  Polly has been at Hackney for close to two decades, starting as a communications officer.  If anyone understands local government communications it is Polly, as the former Chair of the CIPR's Local Public Services Group, and through her peer support work with the LGA, she has played a national role in local government, and in the wider PR industry as a voice for the public sector.  In this episode, Polly talks to us about why she stayed at Hackney, what she has learnt about inclusive recruitment, supporting a team and internal communications. She talks us through the Keep London Safe Covid campaign and how Hackney engaged with the community during the height of the pandemic.    Dancing on Ice: leadership with political astuteness by senior public servants in the UK http://oro.open.ac.uk/38472/  Keep London Safe Campaign https://www.londoncouncils.gov.uk/who-runs-london/keep-london-safe/keep-london-safe-campaign  Taylor Bennett Foundation https://www.taylorbennettfoundation.org/ Tributes paid to Hackney Orthodox Jewish leader Rabbi Avrohom Pinter who has died of Covid-19 https://www.hackneygazette.co.uk/news/hackney-s-rabbi-avraham-pinter-dies-of-coronavirus-covid-3658064   Find Polly  @PollyCziok https://twitter.com/PollyCziok  Linkedin https://uk.linkedin.com/in/polly-cziok-58a7a21b    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.  Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Sue Anstiss -Telling the story of women's sport

    Play Episode Listen Later Oct 12, 2021 21:26


    This extended guest episode was recorded as part of our season 2 finale.   Our guest in this episode is Sue Anstiss a pioneer of women's sport and marketing for almost 3 decades. A founding trustee of the Women's Sport Trust and co-founder of the Women's Sport Collective. Sue established Fearless Women last year and is host of the successful Game Changers podcast. Sue has worked in sports marketing and PR throughout her career and this year launches her book Game On: the unstoppable rise of women's sport.    We talk to Sue about her new book, the value that fans of women's sports have, the need for investment in the marketing, and PR of women's sports.      Women Sport Fans: Understanding of Women Sports Audience by  The Space Between Sports Agency https://drive.google.com/file/d/1HNsCEEN6ftDieyQtLsf6KLa62f7jnA4Z/view    The Hundred  https://www.thehundred.com/    Game On: The Unstoppable Rise of Women's Sport  https://www.amazon.co.uk/Game-Unstoppable-Rise-Womens-Sport/dp/1800180624/ref=tmm_hrd_swatch_0?_encoding=UTF8&qid=&sr=    Lewes FC https://lewesfc.com/      Find Sue  @sueanstiss https://twitter.com/sueanstiss The Game Changers Podcast https://pod.link/1464596772  The Women's Sports Collective https://www.womenssportcollective.co.uk/  Fearless Women https://www.fearlesswomen.co.uk/      Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.    Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information      Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Tech for Good with Alice Skeats from Nextdoor

    Play Episode Listen Later Oct 11, 2021 40:32


    This extended guest episode was recorded as part of our season 2 finale.   Our guest this episode, is  Alice Skeats, Head of Partnerships for Europe at Nextdoor. Alice has been the senior Communications, PR and Partnerships manager at the tech company which geo-locates neighbours on a social media platform. Alice has  background in police and local government communications before transitioning to tech. In this episode we talk about loneliness, tranistiioning to a new industry, the power of community and the importance of kindness.    Find Alice  @AliceSkeats https://twitter.com/aliceskeats?lang=en    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.  Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Document, rather than create and Alex Payne, The Room - building a marketing tech business

    Play Episode Listen Later Oct 7, 2021 29:04


    In this episode, we kick off by talking about why sometimes it's better to document rather than think of a new idea from scratch. Anyone who has heard, watched or read anything by marketer Gary Vaynerchuk, will know that content is all around us and telling compelling stories doesn't have to be complex.    Our guest this week, is probably best known for his career as a sports broadcaster, Alex Payne although on most weeks can be found co-hosting the top Rugby Podcast, The Good, The Bad & The Rugby with James Haskell and Mike Tindall, in 2017 he founded The Room. In this episode he talks about how the idea of The Room came about - many of the best ideas have a link to Twitter it seems, and what it means to start a tech business in the marketing industry.    How to create 64 Pieces of Content in a Day - Gary Vee  https://www.garyvaynerchuk.com/how-to-create-64-pieces-of-content-in-a-day/  Jessica Alba - Founder of The Honest Company  https://www.youtube.com/channel/UCxBoeUj2PtzcOx_C2ayEEPg Our Day https://www.local.gov.uk/our-day  The Lions Tour 2021 https://www.lionstour.com/2021/fixtures/  The Good The Bad & The Rugby https://goodbadrugby.com/     Find Alex  Twitter https://twitter.com/alexpaynetv?lang=en  Linkedin https://www.linkedin.com/in/arapayne/?originalSubdomain=uk  The Room https://www.theroom.io/  Twitter https://twitter.com/theroomunlocked    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.  Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Switching Industries Later in Life and Different Ways We Communicate

    Play Episode Listen Later Oct 5, 2021 18:54


    In this episode, we talk about getting into the PR, Communications and Marketing industry after 30 years old and why coming into the profession later on in your career has its merits.    For our 5 minutes, we talk about how to communicate statistics and complex data. We explore why storytelling is important, the role television has played and why sometimes news jacking is a good idea when you have the data.    Ella Minty #PowerAndInfluence Twitter https://twitter.com/EllaMinty  PR Blogger Spotlight: Ella Minty Power & Influence  https://www.vuelio.com/uk/blog/pr-blogger-spotlight-ella-minty-power-influence/  FutureNet: The Network for IC Newcomers  https://www.ioic.org.uk/membership/futurenet  Scandal Season 7, Episode 4 Recap: "Lost Girls" https://www.refinery29.com/en-us/2017/10/174137/scandal-recap-season-7-episode-4  Maggie Tells Amelia Why She's So Frustrated - Grey's Anatomy https://www.youtube.com/watch?v=DZA41KCL8xM  Nursery school children in South Africa are taught by a volunteer teacher. A holiday helping out in an orphanage can be a rewarding experience. But voluntourism supports a system that is breaking up families by Tina Rosenberg https://www.theguardian.com/news/2018/sep/13/the-business-of-voluntourism-do-western-do-gooders-actually-do-harm Lumos - Helping Not Helping campaign https://www.helpingnothelping.org/  A quarter of British adults have no savings, study reveals https://www.independent.co.uk/news/uk/home-news/british-adults-savings-none-quarter-debt-cost-living-emergencies-survey-results-a8265111.html Prince William is not the world's sexiest bald man - but the ‘study' that says he is raises a vital issue by Arwa Mahdawi “Pretty much every year there is a viral story based on statistics generated for PR purposes. They show just how quick and easy it is to disseminate junk science” https://www.theguardian.com/media/commentisfree/2021/mar/31/prince-william-is-not-the-worlds-sexiest-bald-man-but-the-study-that-says-he-is-raises-a-vital-issue Twitter Thread by Dan Barker explaining ‘The whole “Prince Willam is the world's sexiest bald man” says “GoogleStudy” thing' https://twitter.com/danbarker/status/1375869120806289411?lang=en  Marie Claire wins Amnesty Media Award https://www.marieclaire.co.uk/news/marie-claire-wins-amnesty-media-award-209962    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.  Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Our Business is A People Business and Hopes & Dreams with Emma Gilmartin

    Play Episode Listen Later Sep 30, 2021 22:48


    Trigger Warning: We do discuss fertility, baby loss and miscarriage in this episode. Feel free to skip it and listen to some of our other episodes, we more than understand. Harriet & Rebecca     In this episode, we talk about the fact that our business public relations, marketing and corporate communication is a people business. Working with people and understanding how to manage relationships is a core part of what we do. Knowing how to do that well can only be a good thing.     Our guest this week, is Emma Gilmartin, Head of Social Media & Student Comms at the University of Glasgow. We start by talking to  Emma about her podcast, Hopes & Dreams Podcast which she started after experiencing baby loss and her own journey with fertility and wanted to use her skills as a communicator to create something to help others. With many large organisations and agencies introducing leave policies for staff who experience a baby loss such as John Lewis and Channel 4 we ask what needs to happen next.    There's No Such Thing As “Soft Skill” - Simon Sinek https://www.linkedin.com/posts/simonsinek_theres-no-such-thing-as-soft-skills-activity-6785644886205992960-uTsL/  John Lewis Partnership launches new support for working families and young people leaving the care system https://www.johnlewispartnership.co.uk/media/press/y2021/jlp-launches-new-support.html  Channel 4 Pregnancy Loss Policy https://www.channel4.com/corporate/pregnancy-loss-policy   Find Emma  Twitter @embrooksy8 https://twitter.com/embrooksy8?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor  Hopes and Dreams Podcast Twitter @HopesDreamsPod https://twitter.com/hopesdreamspod?lang=en  Hopes and Dreams Podcast https://podcasts.apple.com/gb/podcast/the-hopes-dreams-podcast/id1562027218    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor. Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/ 

    When Brands Collaborate and The Business of Magazines

    Play Episode Listen Later Sep 28, 2021 19:13


    In this episode, we talk about great brand collaborations and why they've worked. What to consider for your audience and why it may be a good idea to think to vet who you're partnering with.    For our 5 minutes,  we talk about the business of magazines publishing. The sector has suffered over the past decade with many titles closing and others being absorbed by larger media houses and now Condé Nast, one of the largest and oldest announcing that it will make many of its titles global seeing restructures and layoffs. What is next for the business of glossies?   Enjoy a Coke with Smeg This Year - This Year - Celebrate “Unity”  https://www.smeg.com/us/special-products/coca-cola  Diet Coke teams up with Nails Inc to launch collection https://www.marketingweek.com/diet-coke-teams-up-with-nails-inc-to-launch-collection/  Saweetie Says Her New Partnership With McDonald's Was A 'Match Made In Heaven' https://www.forbes.com/sites/raquelharris/2021/08/12/saweetie-says-her-new-partnership-with-mcdonalds-was-a-match-made-in-heaven/?sh=3fcf72863eec  Justin Bieber's second Crocs collab drops today—here's what you need to know https://eu.usatoday.com/story/tech/reviewedcom/2021/03/15/justin-bieber-crocs-second-collaboration-where-and-how-buy/4698373001/ Adidas Originals x TFL are releasing 10 new shoes inspired by the London Underground https://www.standard.co.uk/insider/fashion/adidas-originals-x-tfl-trainers-london-underground-sneakers-a4002916.html H&M's best designer collaborations https://www.harpersbazaar.com/uk/fashion/fashion-news/news/g23095/hms-best-designer-collaborations/  Diageo to acquire Aviation Gin and Davos Brands  https://www.diageo.com/en/news-and-media/press-releases/diageo-to-acquire-aviation-gin-and-davos-brands/ Primark Cares, featuring Disney https://www.primark.com/en-us/primark-cares-featuring-disney  Netflix lands golden ticket by buying Roald Dahl estate https://www.bbc.co.uk/news/entertainment-arts-58648566  Disney buys Star Wars maker Lucasfilm from George Lucas https://www.bbc.co.uk/news/business-20146942  Ten years of the Times digital paywall: How Murdoch's 'big gamble' paid off https://www.pressgazette.co.uk/ten-years-of-the-times-digital-paywall-how-murdochs-big-gamble-paid-off/  Times and Sunday Times readership falls after paywall https://www.bbc.co.uk/news/uk-11671984  Hearst acquires rights to Elle and Red magazines from Legardere https://www.thedrum.com/news/2011/03/29/hearst-acquires-rights-elle-and-red-magazines-legardere  Condé Nast Global Merger Puts Jobs at Risk https://www.businessoffashion.com/news/media/conde-nast-global-merger-puts-jobs-at-risk  Former EMPIRE Editor in Chief Terri White on why she left the best job in magazines https://voices.media/former-empire-editor-chief-terri-white-left-best-job-magazines/  Allbright: Anna Jones in conversation with Vanessa Kingori of British Vogue https://www.instagram.com/tv/CCEIFcLnW3u/  Women's Health Live Virtual https://www.hearst.co.uk/case-studies/womens-health-live-virtual  Hearst UK launches new Women's Health Live Festival https://www.fipp.com/news/hearst-uk-launches-whlf/  Stylist Live https://www.stylist.co.uk/stylistlive  Black Ballad Seedrs crowdfunding page https://www.seedrs.com/black-ballad  Daily Telegraph plans to link journalists' pay with article popularity https://www.theguardian.com/media/2021/mar/15/daily-telegraph-plans-link-journalists-pay-article-popularity  Wessenden MediaFutures stats https://whatsnewinpublishing.com/magazines-still-have-a-future-but-its-very-different-from-their-past/    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor. Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/ 

    Oh the Glamorous and Music PR with Brenda Juliet

    Play Episode Listen Later Sep 23, 2021 26:16


    In this episode, we open by peeping behind the curtain of the ‘glamorous' industries PR, Communications and marketing professions hold in high esteem. Because it isn't all parties and fancy shoots.     For our  50th episode of the show, we welcome Brenda  J, the Head of Publicity at MYBLAQBOOK, an exclusive Black-owned Music PR agency crossing worlds between online, print & everything in between. Brenda shares how she is working with her artist, the media avenues we should be thinking about leveraging and how the music is bouncing back after the pandemic.  Brenda catches us up on her women empowerment platform, Girls In Power. Over the last 2+ years, Girls In Power has worked in partnership with brands including Kobalt/AWAL Music, BMI, E & J Brandy, Vapiano and has also been supported by the likes of Barclays Bank, Red Bull Music, Hennessy UK and YouTube Music.   Find Brenda  Linkedin https://www.linkedin.com/in/brenda-juliet-nabanja-a3b9548b/?originalSubdomain=uk  Myblaqbook Instagram https://www.instagram.com/MYBLAQBOOK/   My Blaqbook https://www.myblaqbook.com/    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor. Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies  

    Black to Front on Channel 4 and flexible working for parents

    Play Episode Listen Later Sep 21, 2021 19:22


    In this episode, we reflect on Channel 4's Black to Front. On September 10th, Channel 4 broadcast programming featuring Black presenters, actors, writers and experts, contributors, and programme-makers. It was done as part of the broadcaster's commitment to represent and champion under-represented audiences and communities.  For our 5 minutes, we discuss the landmark case of Alice Thompson, an estate agent who won £185,000 at an employment tribunal. The sex discrimination case was heard after her employer refused to accommodate her need to work shorter hours to pick up her daughter from nursery. We talk flexible working for parents.    Exhibition: James Barnor: Accra/London - A Retrospective https://www.serpentinegalleries.org/whats-on/james-barnor/  Black and Proud: A celebration of Black lives and Black culture https://www.channel4.com/collection/black-and-proud As Tensions Between Colleagues Reaches Breaking Point, Here's How To Avoid Being The Working Parent That Everyone Hates https://graziadaily.co.uk/life/in-the-news/working-parent-advice-coronavirus/  Leading the way on inclusion through equal parental leave https://www.diageo.com/en/society-2030/case-studies/leading-the-way-on-inclusion-through-equal-parental-leave/  Alice Thompson won her discrimination case against her employer https://www.bbc.co.uk/news/business-58473802  Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.  Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Communicating supply issues and One Minute Briefs with Nick Entwistle

    Play Episode Listen Later Sep 16, 2021 27:35


    In this episode, we talk about the communication gaps we see around the current supply shortages. We have seen retailers and restaurant and fast food chains run out of essential stock, forcing them to shut. We explore why it is important to get the internal and external communications right. We are joined by the Founder and Creative Director of the Bank of Creativity and  One Minute Briefs. Nick talks about how ideas come to him, building a community rooted in creativity and how he grew One Minute Briefs into what it is today.    McDonald's runs out of milkshakes in all UK restaurants https://www.standard.co.uk/news/uk/mcdonalds-milkshakes-uk-lorry-driver-shortage-brexit-b951974.html  WHAT THE CLUCK Nando's forced to shut 50 branches after running out of CHICKEN https://www.thesun.co.uk/money/15895993/nandos-shuts-restaurants-running-out-chicken/    UK supermarkets urge shoppers not to panic over lockdown fears  https://www.theguardian.com/business/2020/sep/23/uk-supermarkets-urge-shoppers-not-to-panic-buy-over-lockdown-fears  Impact of COVID-19 pandemic on grocery shopping behaviours - Public Health England https://assets.publishing.service.gov.uk/government/uploads/system/uploads/attachment_data/file/932350/Grocery_Purchasing_Report.pdf  Blood test crisis as GPs run out of vials https://www.express.co.uk/life-style/health/1483908/blood-test-crisis-gp-run-out-vials-shortage-nhs  Truck driver visa options under discussion https://www.bbc.co.uk/news/business-57782920  One Minute Briefs @OneMinuteBriefs https://twitter.com/OneMinuteBriefs  Oneminutebriefs https://www.instagram.com/oneminutebriefs/  Bank of Creativity https://www.bankofcreativity.co.uk/  Bank of Creativity @BOC_ATM https://twitter.com/BOC_ATM Agency Quotes @AgencyQuotes https://twitter.com/AgencyQuotes  #LyttleFight - Using the C-word to help Isabella https://www.bankofcreativity.co.uk/work/2019/1/30/lyttlefight  WWF teams up with global brands to show the emptiness of a #WorldWithoutNature: To highlight the catastrophic decline of nature, WWF is removing the iconic panda from its logo on World Wildlife Day for the first time in its 60-year history https://www.worldwildlife.org/press-releases/wwf-teams-up-with-global-brands-to-show-the-emptiness-of-a-worldwithoutnature  One Minute Briefs are back for Blue Monday https://bit.ly/3h1EbP8  Nick Entwistle https://www.linkedin.com/in/nickentwistle/?originalSubdomain=uk   Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor. Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Is Ryan Reynolds a PR King? And Answer The Public

    Play Episode Listen Later Sep 14, 2021 14:46


    In this episode, we have a chat about the PR antics of actor and businessman Ryan Reynolds. From making Deadpool a household name to making Aviation Gin famous and buying Wrexham Football Club, he knows how to get attention.  For our 5 minutes, we look into the online platform Answer the Public. The platform helps you discover what people are searching for online in an easy accessible way.    Welcome To Wrexham: When is it on TV and what is Ryan Reynolds and Rob McElhenny's new FX documentary about?  https://www.scotsman.com/arts-and-culture/film-and-tv/welcome-to-wrexham-when-is-it-on-tv-and-what-is-ryan-reynolds-and-rob-mcelhennys-new-fx-documentary-about-3243138  Star-Studded Publicity Stunts Deadpool Style: 5 Strategies from Ryan Reynolds Guaranteed to Make You a PR Superhero in Your Industry https://www.business2community.com/public-relations/star-studded-publicity-stunts-deadpool-style-5-strategies-from-ryan-reynolds-guaranteed-to-make-you-a-pr-superhero-in-your-industry-02065786  Actor Ryan Reynolds' Subversive Startup May Be The Best Ad Agency In America Right Now https://www.forbes.com/sites/avidan/2021/01/07/actor-ryan-reynolds-subversive-startup-may-be-the-best-ad-agency-in-america-right-now/?sh=62ea80c225bd  Taylor Swift and Ryan Reynolds give us the ‘match made in hell' 2020 deserves https://www.latimes.com/entertainment-arts/story/2020-12-02/ryan-reynolds-2020-match-ad-hell-taylor-swift  Aviation Gin Reinvents ‘Peloton Wife' In Viral Ad Tweeted By Ryan Reynolds  https://vinepair.com/booze-news/aviation-gin-peloton-wife-ad-ryan-reynolds/  Aviation Gin https://www.aviationgin.com/#  Aviation American Gin @AviationGin Ryan Reynolds Youtube Channel https://www.youtube.com/channel/UCA3-nIYWu4PTWkb6NwhEpzg  Match Made in Hell https://www.youtube.com/watch?v=KABSYzPqTTg  Ryan Reynolds @VancityReynolds https://twitter.com/VancityReynolds  Kings St Vodka by Kate Hudson https://kingstvodka.com/  Teremana Tequalia founded by Dwayne Johnson (The Rock) https://teremana.com/  Wade Cellars https://dwadecellars.com/  Answer the Public https://answerthepublic.com/  Answerthepublic  @answerthepublic   PR Moment Podcast https://podcasts.apple.com/gb/podcast/prmoment-podcast/id1334739765  PRWeek Podcast https://www.prweek.com/uk/podcasts  Google Ads Tutorial (Made In 2021 for 2021) - Step-By-Step for Beginners https://www.youtube.com/watch?v=POxtIWLNlmI    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor. Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Getting leadership visibility right and creative leadership with Charles Day

    Play Episode Listen Later Sep 9, 2021 30:59


    In this episode, we thought we would talk about leadership visibility after being inspired by the video of Charlie Nunn, the new Group Chief Executive of Lloyds Banking Group, introducing himself was posted.    We're honoured to welcome leadership advisor and coach Charles Day. Charles's clients include Spotify, Hearst Publications, Wieden + Kennedy, the BBC and Tommy Hilfiger. We talk to him about how we lead when none of us has been here before, having uncomfortable conversations and burnout. This is the conversation every leader or some aspiring to leadership in the creative industries needs to listen to.   Introducing Charlie Nunn, the new Group Chief Executive of Lloyds Banking Group https://www.linkedin.com/feed/update/urn:li:activity:6832991604291203072/  Mindy Grossman  @mindygrossman  https://twitter.com/mindygrossman?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor   Susan Credle @susancredle https://twitter.com/susancredle  FCB https://www.fcb.com/  FCB Is Adweek's Global Agency of the Year https://www.adweek.com/agencies/fcb-is-adweeks-global-agency-of-the-year/  113: "The Listening Leader" - Carter Murray  global CEO of FCB on Fearless  https://www.thelookinglass.com/fearless-episodes/113-the-listening-leader-carter-murray  Wieden+Kennedy @WKLondon https://twitter.com/WKLondon  Wieden+Kennedy @WiedenKennedy https://twitter.com/WiedenKennedy  Chelsea Pictures, the production company behind it with director Nisha Ganatra, won the Palme d'Or, presented to the best production company of the festival. http://chelsea.com/  Chelsea Pictures Instragtram https://www.instagram.com/chelseanyla/  Lisa Mehling @lisamehlin https://twitter.com/lisamehling  The 4 Weapons Of Exceptional Creative Leaders by Charles Day https://www.fastcompany.com/1683223/the-4-weapons-of-exceptional-creative-leaders  72 and Sunny https://www.72andsunny.com/  72andSunny @72andSunny https://twitter.com/72andSunny  72andsunny_ https://www.instagram.com/72andsunny_/  Leading In The Time Of Virus https://www.thelookinglass.com/fearless-episodes/2-17-ian-davis    Charles Day  The Looking Glass https://www.thelookinglass.com/  @charlesday https://twitter.com/charlesday    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor. Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Twitter: @Nextdoor_UK  Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/       

    Brandsplaining and why does every brand want to change the world?

    Play Episode Listen Later Sep 7, 2021 17:36


      In this episode, we start by digesting the book, Brandsplaining and share what we took away from the book.  For our 5 minutes, we ponder why every brand uses ‘changing the world' as a strategic narrative. What does that actually mean? That is the question.   Brandsplaining: Why Marketing is (Still) Sexist and How to Fix It by Jane Cunningham and Philippa Roberts Dove campaigns https://www.dove.com/uk/stories/campaigns.html  This Girl Can https://www.thisgirlcan.co.uk/  Oia Skin Tweet https://twitter.com/keano81/status/1430238655810048004  Every Covid-19 Commercial is Exactly the Same https://www.youtube.com/watch?v=vM3J9jDoaTA  These 10 Companies Are Changing the World https://time.com/4461874/change-the-world-companies-fortune/  Moneybox https://www.moneyboxapp.com/  Building a StoryBrand: Clarify Your Message So Customers Will Listen by Miller Donald  Nihilism can make you happier, even in the Covid era. No really, let me explain Wendy Syfret https://www.theguardian.com/books/2021/aug/27/nihilism-can-make-you-happier-even-in-the-covid-era-no-really-let-me-explain  Surely Iceland have had worse adverts? By Rebecca Roberts https://comms2point0.co.uk/comms2point0/2018/11/22/surely-iceland-have-had-worse-adverts  The rise and fall of Elizabeth Holmes, the Theranos founder who is now on trial for fraud https://www.businessinsider.com/theranos-founder-ceo-elizabeth-holmes-life-story-bio-2018-4?r=US&IR=T    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor. Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information Twitter: @Nextdoor_UK  Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    We love you, but we‘re not buying it and Paul Stollery

    Play Episode Listen Later Sep 2, 2021 23:54


    In this episode,  we ask whether you can trust social media metrics. While some may say that it is about brand building, the school of thought that engagement matters more still stands.  We are joined by Paul Stollery, Co-founder and Group creative director of agency Hard Numbers, The Hype Collective and is the co-founder of The Family. Hard Numbers is one of 2020's standout agencies, winning a range of prestigious industry awards in their first year.    Hard Numbers' Parent Group Rebrands Ahead Of Expansion

    Stack Them Skills and Why Marketing and Communications Should Be A Part of Recruitment of Campaigns

    Play Episode Listen Later Aug 31, 2021 19:36


    In this episode, we start by exploring the concept of skill stacking. Skill staking works in a way that you combine skills whether new or old in a way that combines them all to help you be more effective and available. The skills don't necessarily need to be related to make a difference.  For our 5 minutes, dive into recruitment campaigns and the role that communications and marketing can play. We share some interesting ones that we have seen.    Outliers by Malcolm Gladwell Happy Sexy Millionaire: Unexpected Truths about Fulfillment, Love and Success by Steven Bartlett  IoIC Profession Map https://www.ioic.org.uk/files/V2_ioic_profession_map.pdf  GCS Career Framework https://3x7ip91ron4ju9ehf2unqrm1-wpengine.netdna-ssl.com/wp-content/uploads/2020/03/Government-Communication-Service-Career-Framework.pdf  The Code Academy https://www.codecademy.com/  The best job in local government: Chief Executive, Hackney Council  https://www.youtube.com/watch?v=1dvO4Vel-tc  Essex County Council  No Magic subtitled https://www.youtube.com/watch?v=hra2Us8aDHQ  IKEA: Career Instructions https://www.youtube.com/watch?v=qwmXRAGDHeo  Kids talk about their firefighter mums- South Yorkshire Fire & Rescue https://www.youtube.com/watch?v=wOn5nDP80nA  Prison Officer Recruitment - Ministry of Justice (UK)  https://amecorg.com/case-study/prison-officer-recruitment/  https://www.civilserviceawards.com/award-nominee/prison-officer-recruitment-team    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor. Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/     

    Launching a Podcast on Zero Budget and Nia Singleton on working with the community

    Play Episode Listen Later Aug 26, 2021 22:00


    In this episode, Harriet shares her recent experience of launching an in-house podcast series at work. We share our insights into what we have seen work well and what you could do with your resources.     In this episode, we are talking to Nia is the Community Liaison Manager in the UK for Tata Steel in Europe, and the host of the Steel Cast podcast series. She is also a board member for Thrive Women's Aid specialising in communications and branding. She tells her she fell into comms and what she loves about working with the community.    Find Nia Twitter https://twitter.com/MrsNiaSingleton  Thrive Women's Aid https://www.instagram.com/thrivewomensaid/  @ThriveWomensA Twitter https://twitter.com/thrivewomensa?lang=en  Listen to Steel Cast https://podcasts.apple.com/gb/podcast/steelcast/id1504709865     Podcast information  Zencastr https://zencastr.com/  Adobe Spark https://spark.adobe.com/sp/  Copyright-free music  NCS IO  https://ncs.io/  Flimstro  https://filmstro.com/  Bensound  https://www.bensound.com/  Editing software: Audacity https://www.audacityteam.org/  Useful articles  Podcast software: how to choose and which are the best https://restream.io/blog/best-podcast-recording-and-editing-software/  Tell Me Why - American Airlines https://podcasts.apple.com/us/podcast/tell-me-why/id1122166992    This episode is sponsored by Bananatag, the best platform to create professional employee communications in minutes. Bananatag allows you to create great content together, target the right employees and analyse and improve your messages. You'll have access to better data which will allow you to create an amazing internal communications strategy.    Find out more https://bananatag.com/  Bananatag Use Cases https://bananatag.com/use-cases/  Blog https://blog.bananatag.com/internal-comms  The Bananatag Morning Show https://bananatag.com/morning-show/    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod  Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/     

    Birmingham City F.C WTF? and Marketing to Over 60s

    Play Episode Listen Later Aug 24, 2021 16:54


    In this episode we start by talking about the unpaid one-year media and marketing placement advert that was put out by Birmingham City Football Club and why it's a problem.    For our 5 minutes, we explore marketing to over 60's. What campaigns we have seen, the segmentation of the audience and what needs to change.    Research by Lloyds Banking has shown that although people over 65 make up 17.7% of the population they only feature in 6.2% of advertising, however when they do feature in advertising and marketing the narrative follows the line of stereotypes.    'Indefensible' – Birmingham City FC slated for 12-month unpaid media and marketing placement Position, which offers expenses only, will require candidates to 'work unsociable hours where applicable' and 'contribute to the creative process, turning ideas into practical content'. by John Harrington https://www.campaignlive.co.uk/article/indefensible-%e2%80%93-birmingham-city-fc-slated-12-month-unpaid-media-marketing-placement/1725291?bulletin=campaign_breakfast_briefing    The Intern Uprising - This Is Uncomfortable https://podcasts.apple.com/us/podcast/the-intern-uprising/id1466681015?i=1000521640460  Brandsplaining: Why Marketing is (Still) Sexist and How to Fix It by Jane Cunningham and Philippa Roberts This Girl Can targeting older women https://www.prweek.com/article/1422548/sport-england-targets-older-women-new-phase-girl-campaign  ‘Sex never gets old': Vaginal dryness brand wins TfL ad diversity prize tackling ageism Replens MD, an intimate moisturiser brand, has won £500,000 of advertising space across the Transport for London network, while Brompton Bicycle takes home second place. https://www.marketingweek.com/sex-never-gets-old-tfl-diversity-prize/    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.    Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Am I Stuck In A Rut or Is It Pandemic Fatigue? Fadumo Olow, Telling The Story Of Women's Sport

    Play Episode Listen Later Aug 19, 2021 18:17


    In this episode, we talk about whether one of us is stuck in a rut or lacking ambition.  We are joined by Fadumo Olow, Social Media Editor for Telegraph Women Sport and Journalist.   She is a former footballer, has worked as a social worker, co-hosted a podcast called ‘I think she's offside' and written for the likes of Gal-Dem. Fadumo shares her experience of being a sports reporter, the stories that she has been working on and the things she has drawn on from her youth work.    Swimming caps for natural black hair ruled out of Olympic Games: International Swimming Federation rejects use of Soul Cap, saying it does not ‘fit the natural form of the head' https://www.theguardian.com/sport/2021/jul/02/swimming-caps-for-natural-black-hair-ruled-out-of-olympic-games-alice-dearing    How West Ham Women are breaking new ground during Ramadan: Kenza Dali, Nor Mustafa and Hawa Cissoko speak to Telegraph Sport about their experience of fasting while playing elite sport https://www.telegraph.co.uk/womens-sport/2021/05/09/west-ham-women-breaking-new-ground-ramadan/    Special report: Nursing mums are being forced to choose between the Olympics and their babies. Around the world, Tokyo-bound Olympians have voiced resentment at how the stringent rules are skewed against nursing mothers https://www.telegraph.co.uk/womens-sport/2021/06/21/special-report-nursing-mums-forced-choose-olympics-babies/    Life Stories: Fadumo Olow on being a Black woman in sports journalism | Black History Month for BT Sport https://www.youtube.com/watch?v=Tp7ODb7NCzM    Find Twitter @Fadumo_oo https://twitter.com/Fadumo_oo  Instagram @Fadumo_oo https://www.instagram.com/fadumo_oo/?hl=en  Linkedin https://uk.linkedin.com/in/fadumo-olow-39a249199    Read Fadumo's articles https://www.telegraph.co.uk/authors/f/fa-fe/fadumo-olow/    In this episode, we talk about  Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.    Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information    Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Destination Addiction and Communicating with Empathy

    Play Episode Listen Later Aug 17, 2021 13:44


    In this episode, we have a chat about destination addiction. The idea that happiness on the other side of that next thing. Whether that is a promotion, new job, a successful campaign or viral tweet.  For our 5 minutes, we share our thoughts on communicating with empathy and why it is important regardless of who your audience is. We share some resources which we've found helpful on how to communicate the death of an employee.     Destination Addiction | Robert Holden | TEDxFindhornSalon https://www.youtube.com/watch?v=u5p7qoedlPU The Search for Happiness. A brief look at "destination addiction." by Mark D. Griffiths Ph.D. https://www.psychologytoday.com/gb/blog/in-excess/201607/the-search-happiness How to communicate the death of an employee - All Things IC  https://www.allthingsic.com/how-to-communicate-the-death-of-an-employee/ Guidance for Communicating A Death In Service  https://cipr.co.uk/CIPR/Network/Groups_/Inside_content/Blogs_/Communicating%20_a_death_in_service.aspx  Juventus apologise after being condemned for offensive tweet https://www.theguardian.com/football/2021/aug/06/juventus-apologise-after-being-condemned-for-offensive-tweet    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.    Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/ 

    Filtered Images, False Advertising and Raf McDonnell, Founder of Talent & Brands

    Play Episode Listen Later Aug 12, 2021 22:38


    In this episode, we talk about a new law that is coming in Norway, which will force social media influencers to declare if their images have been modified. The rules will apply to any paid posts across every social media platform. This is being done to help body image pressures among young people. We also speak to Raf McDonnell the founder of Talent & Brands. A man who has worked on every side of brand deals. Raf worked at Fosters Beer, Walkers Crisps and Coca-Cola and then moved into the Entertainment Industry as Senior Vice President at leading Record Label - EMI Music. He has been at the table for some of the biggest brand deals and represented everyone from Robbie Williams, One Direction, Kylie Minogue, Carrie Underwood, NE-YO, Ariana Grande, Gorillaz, Coldplay, Dua Lipa and Tinie Tempah. Raf shares with us his secrets, the best way to measure an effective partnership, and his experience of being a brand-talent matchmaker. He shares insight into the 25-year Gary Lineker Walkers brand deal and his work with Kylie Minogue in the Specsavers deal.    Influencers react to Norway photo edit law: 'Welcome honesty' or a 'shortcut'?https://www.bbc.co.uk/news/newsbeat-57721080    Skims pulls Kim Kardashian AD but denies distorted finger was a photoshop fail  https://www.independent.co.uk/life-style/skims-photoshop-kim-kardashian-video-b1862920.html JLo Reveals Her Surprising Beauty Secret: Olive Oil https://www.womenshealth.com.au/jlo-reveals-her-surprising-beauty-secret-olive-oil Singer Meghan Trainor says she was Photoshopped in her new music video https://www.businessinsider.com/meghan-trainor-says-photoshopped-me-too-music-video-2016-5?r=US&IR=T  Girl Guides: enhanced images need labeling online  https://www.bbc.com/news/technology-54003536  InStyle magazine accused of lightening Kerry Washington's skin tone on March cover https://www.independent.co.uk/news/people/news/instyle-magazine-accused-lightening-kerry-washington-s-skin-tone-march-cover-10027910.html Brandsplaining: Why Marketing is (Still) Sexist and How to Fix It by Jane Cunningham and Philippa Roberts  Walkers Crisps - Looney Tunes (1999, UK)  https://www.youtube.com/watch?v=2wveC7eF_NA  Kylie Minogue glasses and sunglasses https://www.specsavers.co.uk/glasses/designer-glasses/kylie-minogue    Talent and Brands  https://talentandbrands.com/  Linkedin https://www.linkedin.com/in/rafael-mcdonnell-709b462/?originalSubdomain=uk  Twitter https://twitter.com/rafmcd?lang=en  Instagram  https://www.instagram.com/talentandbrands/?hl=en    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.  Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    4-day week in PR and Fandoms

    Play Episode Listen Later Aug 10, 2021 13:05


    We share our thoughts on the 4-day work week and whether it would work for our industry. Is it time to think about a different approach after the success of Iceland's trial, which has been the largest one in the World to date, with “overwhelming success”. For our 5 Minutes we talk about consumer loyalty and fandoms online. When does it become a problem and how do you interact with your audience when they hold significant power because of their numbers?   The 4-Day Week by Andrew Barnes Stop The Clock, The Environmental Benefits Of A Shorter Working Week, May 2021 https://6a142ff6-85bd-4a7b-bb3b-476b07b8f08d.usrfiles.com/ugd/6a142f_5061c06b240e4776bf31dfac2543746b.pdf Four-day week 'an overwhelming success' in Iceland  https://www.bbc.co.uk/news/business-57724779 A watchdog in China is to tackle the power of fandoms after outcry following fans waste gallons of milk they bought as part of a marketing campaign for a reality TV show that encouraged fans to buy milk to use the promotional codes on the lids to vote for their favourite act; https://www.straitstimes.com/asia/east-asia/outcry-in-china-after-fans-of-talent-show-seen-pouring-away-milk-in-bid-to-support  Trump 'played' by K-pop fans and TikTok users who disrupted Tulsa rally. This article is more than 1 year old : Claimed tickets to rally were not used, which helped leave hundreds of seats empty at venue https://www.theguardian.com/us-news/2020/jun/21/trump-tulsa-rally-scheme-k-pop-fans-tiktok-users Six Nations 2021 - Without Fans! https://www.talkingrugbyunion.co.uk/six-nations-2021-without-fans-/29026.htm   Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.  Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Wellbeing at work - more than a yoga class and the revival of internal communications with Dev Mistry

    Play Episode Listen Later Aug 5, 2021 28:53


    We talk about why wellbeing at work is more than a yoga class, and why it is important to think about a long term strategy.   In this episode we are talking to Dev Mistry, Internal Communications Executive at Virgin Media, who specialises in relationship management and engagement. Dev held PR roles in the automotive industry at Honda and Subaru UK before joining Virgin Media. We talked about the revival of Internal Communications during the pandemic, creating a channel mix that works for all your employees, the misconception of large budgets and how to make communications more inclusive for employees.    Find Dev Twitter https://twitter.com/DeMistryMan and Linkedin  https://uk.linkedin.com/in/devrmistry    This episode is sponsored by Bananatag, the best platform to create professional employee communications in minutes. Bananatag allows you to create great content together, target the right employees and analyse and improve your messages. You'll have access to better data which will allow you to create an amazing internal communications strategy.    Find out more https://bananatag.com/  Bananatag Use Cases https://bananatag.com/use-cases/  Blog https://blog.bananatag.com/internal-comms  The Bananatag Morning Show https://bananatag.com/morning-show/    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.    Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information; Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/  Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Keeping up with the Kardashians of CPD and Product Placement

    Play Episode Listen Later Aug 3, 2021 10:21


    In this episode, we are sharing our struggle of keeping up with professional development as we come out of lockdown. It's hard to fit it all in and we understand! For our 5 minutes, we have a chat about product placement and where we see it going next. With Boots launching a ‘shop the show' in conjunction with ITV's Love Island and the filming of the next Sex In The City underway we chat about the return on investment for brands. As we're in the Olympic season we reminisce about the headphones that outsmarted official sponsors at the 2012 games.    ITV to launch shoppable TV beginning with Love Island and Boots https://www.theindustry.fashion/itv-to-launch-shoppable-tv-beginning-with-love-island-and-boots/    The top 30 brands mentioned in Sex and the City https://www.theguardian.com/fashion/fashion-blog/2014/jul/23/the-top-30-brands-mentioned-in-sex-and-the-city    Dr Dre beats Olympic brand police by sending headphones to Team GB https://www.theguardian.com/media/2012/jul/31/dr-dre-beats-olympic-brand-police    Top 10 sponsorship ambushes  https://en.elevent.co/blogs/sponsorship/16644081-top-10-sponsorship-ambushes    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.    Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information      Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/

    Asking for Help at Work and Wellness PR Guru Naomi White

    Play Episode Listen Later Jul 29, 2021 26:05


    In this episode, we chat about why it is okay to ask for help at work and catch up with Naomi White, founder of Naomi White Communications.    Her agency specialises in health and wellness with a portfolio of clients such as Boom Cycle, Thrive, Lumen, Fresh Food Fitness,  Barrecore, Shaman Durek, Jody Shield, MoveGB and more. Naomi gave us an insight into how she does PR for her clients and the evolution of her PR coaching business.    Luke Worthington https://www.lukeworthington.com/    Find Naomi  Twitter: @Bambi_Nay https://twitter.com/Bambi_Nay    Instagram: @naomiwhitecommunications https://www.instagram.com/naomiwhitecommunications/?hl=en  Linkedin: Naomi White  Website:  https://www.naomiwhitecommunications.com/    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.    Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information; Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast  Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Digital Calendar Etiquette and Pinterest What Are We Missing?

    Play Episode Listen Later Jul 27, 2021 13:58


    This episode we ask whether there's an etiquette with online calendars, as one of us is less of a fan than the other (!). We talk about the different tools, advantages and limitations of calendar tools. We also chat about whether we're missing anything with Pinterest, with a stack of examples of different brands and organisations taking advantage of the platform.  Calendly https://calendly.com/ Pinterest  https://www.pinterest.co.uk/   Pinterest Business https://business.pinterest.com/creative-best-practices/  Help your clients thrive on Pinterest (Agency Resources) https://business.pinterest.com/agency-resources/    Examples mentioned  @manutd https://www.pinterest.co.uk/manutd/_saved/  @NHSwebsite https://www.pinterest.co.uk/NHSwebsite/_saved/  @starbucks https://www.pinterest.co.uk/starbucks/_saved/  @madedotcom https://www.pinterest.co.uk/madedotcom/_saved/    Cadbury Hit The Sweet Spot With Video Pins https://business.pinterest.com/success-stories/cadbury/  Pinterest and Made.com on Social Minds Podcast https://socialminds.libsyn.com/-ep-127-get-on-board-why-brands-shouldnt-overlook-pinterest-madecom-pinterest    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.    Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/

    What Socials Work for Work and Personal Brand with Rob Armstrong-Haworth

    Play Episode Listen Later Jul 22, 2021 23:08


    In this episode, we talk about how to make social media work for you and what works for work versus personal. We also catch up with Rob Armstrong-Haworth, founder of the agency Neon Caffeine who also run the All Day All Night Conference. Neon Caffeine offers social media strategy, audits, listening and training and more recently has also helped clients to verify accounts and combat the breadth of fake accounts that come with high profile individuals, including those thrust into the spotlight from shows such as Love Island.     Twitter: @HigherEdRob https://twitter.com/HigherEdRob Twitter:  @NeonCaffeine_ https://twitter.com/NeonCaffeine_  Twitter: @ADANconf https://twitter.com/adanconf  Linkedin:  https://t.co/GHsUagXIHV?amp=1  Website: https://www.neoncaffeine.com/    Ladbible https://twitter.com/ladbible/status/1407399227911815184?lang=en    Neon Caffeine on tackling fake accounts and managing personal brand https://www.neoncaffeine.com/alex-beattie    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor. Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/  Follow us on Instagram @HYG5MPod  Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast  Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    'Rainbow Washing' and Learning from Gaming

    Play Episode Listen Later Jul 20, 2021 17:16


    In this episode, we have a chat about the problem of ‘rainbow-washing', which has now become rampant with Pride month. How do brands ensure that they are communicating in an ethical way that has a true impact on the LGBTQIA community? For our 5 minutes with. We look at what we can learn from the gaming industry. We talk about the gamification of the employee experience. How games have been used for public health messages and the lessons we can learn from them on audience segmentation. The Queer Brick Wieden + Kennedy, The Queer Brick https://www.wk.com/culture/the-queer-brick/  Rainbow Capitalism @_theotherbox  Going Home for the Holidays Should Be Beautiful https://www.youtube.com/watch?v=HVxtwclqezU  Pantene's Lovely Message of LGBTQ Support Reflects on Going Home for the Holidays https://www.adweek.com/brand-marketing/pantenes-lovely-message-of-lgbtq-support-reflects-on-going-home-for-the-holidays/  Gaming The System: An exploration into the world of gaming and social https://www.socialchain.com/en/articles/gaming-the-system-an-exploration-into-the-world-of-gaming-and-social  Mercedes-Ben: King of the City Jungle _ S-Class, Commercial Ad https://www.youtube.com/watch?v=WNxxaXZpJsI  Government and video games industry join forces in fight against coronavirus https://www.gov.uk/government/news/government-and-video-games-industry-join-forces-in-fight-against-coronavirus  Kiyan Prince: Fifa 21 adds former QPR youth player to game on anniversary of his death. Last updated on https://www.bbc.co.uk/sport/football/57155354  Gaming Changed My Life: The amazing stories of people who have had their lives changed forever thanks to gaming and video games https://www.channel4.com/programmes/gaming-changed-my-life    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.    Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information  Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/  Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Personal Success and Hyping Yourself with Lucy Wern

    Play Episode Listen Later Jul 15, 2021 28:10


    In this episode, we talk about how we define success as PR and communications pros. Is it all about money or is it about the work? We talk to Lucy, the founder of ‘The Wern',  a PR & design ‘do it for you' consultancy for startups and small businesses. Lucy shares her experience of working with small businesses and her ethos on hyping yourself. We want to thank Lucy for being incredibly vulnerable and sharing her family story with us. Hype Yourself: A no-nonsense PR toolkit for small businesses by Lucy Werner https://www.amazon.co.uk/Hype-Yourself-no-nonsense-toolkit-businesses/dp/1788601238?asin=1788601238&revisionId=&format=4&depth=1  Brand Yourself: A no-nonsense brand toolkit for small businesses by Lucy Werner and Hadrien Chatelet  https://www.amazon.co.uk/Brand-Yourself-no-nonsense-toolkit-businesses/dp/1788602730/ref=sr_1_1?crid=AE3JLJ7TE56Y&dchild=1&keywords=lucy+werner&qid=1626281229&sprefix=Lucy+wer%2Cstripbooks%2C161&sr=8-1  PR Starter Kit https://www.thewern.com/shop2/pr-bundle  Team Wern for Great Ormond Street- Just Giving Page  https://www.justgiving.com/fundraising/lucywerner    Understanding off-payroll working (IR35) Off-payroll working rules for clients, workers (contractors) and their intermediaries  https://www.gov.uk/guidance/understanding-off-payroll-working-ir35    Find Lucy Werner and The Wern  Linkedin https://uk.linkedin.com/in/lucywernerpr  Instagram @lucywernerpr https://www.instagram.com/lucywernerpr/  Twitter @LucyWernerPR https://twitter.com/lucywernerpr    Linkedin The Wern Agency https://www.linkedin.com/company/thewernagency  Instagram @TheWernAgency https://twitter.com/thewernagency   Website https://www.thewern.com/    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor.    Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information      Nextdoor  Twitter: @Nextdoor_UK Website:  https://nextdoor.co.uk/    Follow us on Instagram @HYG5MPod    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/ 

    We're Back, Saying 'Yes' and How Hybrid are You?

    Play Episode Listen Later Jul 13, 2021 12:41


    We're back for Season 2 and we're talking about saying YES and doing things, following our enjoyment of Year of Yes, by Shonda Rhimes. Plus, we talk about getting back into the office and the hybrid work debate - but more about why different age groups and career stages are experiencing things differently.   Year of Yes: How to Dance It Out, Stand In the Sun and Be Your Own Person by Shonda Rhimes The Daily Stoic by Ryan Holiday and Stephen Hanselman The Work Trend Index: The Next Great Disruption Is Hybrid Work—Are We Ready? https://www.microsoft.com/en-us/worklab/work-trend-index/hybrid-work  Remote working: Is Big Tech going off work from home? https://www.bbc.co.uk/news/technology-56614285    Season 2 of Have You Got 5 Minutes? Is hosted by Harriet Small and Rebecca Roberts, produced by Dave Musson, Mustard Yellow Media, and brought to in partnership with Nextdoor. Nextdoor is the neighbourhood app used by 1 in 7 households in the UK. For more information visit the website www.nextdoor.co,uk or download the app from your App Store.  Twitter: @Nextdoor_UK Follow us on Instagram @HYG5MPod  Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast  Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/ 

    David Pembroke: the advisor to Eddie Jones and the man who wants to change Government Comms

    Play Episode Listen Later Apr 29, 2021 47:53


    For our Season 1 finale, we bring you a special with Government Communications specialist David Pembroke, who also happens to be known to many in Rugby as ‘Pemby', the communications advisor and most trusted confidant to England Coach Eddie Jones.  David has had a riveting career as a broadcaster, marketer, director of communications and now agency CEO. For 25 years, he has led, Contentgroup, one of Australia's top communications agencies specialising in government and public sector communications but with a range of corporate clients.   Before setting up the Contentgroup, David was a journalist with ABC (Australian Broadcasting Corporation) and the Communications Director of Australian Rugby Union. He served as a communications advisor to the Australian Olympic Committee and served as an advisor to The Brumbies for several years.  This is a conversation about more than sport or government communications. It is one about career longevity, the future of the communications professional, being a trusted advisor, failure, decision-making, and storytelling.   In 2020, David set up the GovComms Institute and ran the inaugural GovComms Festival, a 24-hour communications conference with 170 speakers delivering over 100 hours of content to 1,569 attendees from 17 countries.     David Pembroke @davidpembroke Contentgroup https://contentgroup.com.au/  Eddie Jones's most trusted confidant: the man who took on haka  https://www.thetimes.co.uk/article/inside-the-mind-of-david-pembroke-eddie-jones-s-confidant-and-how-they-control-narratives-dghrv2xt6  My Life and Rugby: The Autobiography by Eddie Jones GovComms: The Future of Government Communication https://podcasts.apple.com/au/podcast/govcomms-the-future-of-government-communication/id965019427     Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/

    Brain Fog and Brand Banter

    Play Episode Listen Later Apr 27, 2021 9:56


    In this episode, we talk about brain fog and why it's such a problem. Honestly, we're feeling it and thought it was important to talk about it. As PR, Communications and marketing pros, we need to be switched on, but we're also living through a pandemic that is affecting our minds and memory.    For our 5 Minutes, we have a chat about brand banter (or “brandter”). In recent weeks, Aldi and M&S have had an interesting exchange on Twitter. But aren't the first. We've seen brands across every sector do it and about several issues. Sometimes, the jovial tone that brands use does cross the line, and there are dangers.    Brain fog: how trauma, uncertainty and isolation have affected our minds and memory by Moya Sarner https://www.theguardian.com/lifeandstyle/2021/apr/14/brain-fog-how-trauma-uncertainty-and-isolation-have-affected-our-minds-and-memory?  The social biome: how to build nourishing friendships – and banish loneliness by  Moya Sarner  https://www.theguardian.com/lifeandstyle/2021/mar/24/the-social-biome-how-to-build-nourishing-friendships-and-banish-loneliness  Colin vs Cuthbert: Aldi winning media attention over M&S was a piece of cake https://www.creativemoment.co/colin-vs-cuthbert-aldi-winning-media-attention-over-m-s-was-a-piece-of-cake  One Minute Briefs - tried to have fun with M&S Ombles https://www.bankofcreativity.co.uk/blog/omb-ombles  Brand banter - timing is everything by Lisa Hale  https://www.prweek.com/article/1707745/brand-banter-%E2%80%93-timing-everything  KFC's latest stunt is pinching other brands' slogans

    Performance Fatigue and Arts & Culture PR with Corrina Antrobus

    Play Episode Listen Later Apr 22, 2021 15:19


    In this episode, we are incredibly excited to be joined by a special co-host. Corrina Antrobus is Hackney Council's  Arts & Culture Communications Officer, and a film presenter on Channel 4's Sunday Brunch. She is also a film writer, podcaster and the founder of The Bechdel Test Fest, a celebration of films that present women in a positive and dynamic light.  This week we have a chat about the strange fatigue and emptiness that we have all felt after being a part of online events and sessions. Corrina gives us an insight into Arts, Flim and Culture marketing and PR.    @corrinacorrina   https://twitter.com/corrinacorrina   Bechdeltestfest https://www.instagram.com/bechdeltestfest/?hl=en  Corrina Antrobus https://uk.linkedin.com/in/corrina-antrobus-b1a8064  CorrinaCorrina https://corrinacorrina.net/    Alison Bechdel https://en.wikipedia.org/wiki/Alison_Bechdel   @AlisonBechde https://twitter.com/alisonbechdel?lang=en    Swedish cinemas take aim at gender bias with Bechdel test rating https://www.theguardian.com/world/2013/nov/06/swedish-cinemas-bechdel-test-films-gender-bias  BAFTA Takes Steps on Diversity, After All-White, All-Male Shortlists https://www.nytimes.com/2020/09/24/movies/bafta-diversity-changes.html Windrush artwork https://hackney.gov.uk/windrush-artwork    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/ 

    Over Online Networking and Why We're Wired to Love What We Create

    Play Episode Listen Later Apr 20, 2021 11:03


    In this episode, we're getting honest about the challenges of online networking and why we're sort of over it. After a year of navigating online video group chats, quizzes, murder mystery and industry events, we want the connection that comes with being together in real life. For our 5 Minutes, we chat about the notion that we're wired to love what we do and the need to involve the audience and stakeholders in communications. We share why brands and businesses need to get insight from consumers and employees, even if it is painful to hear at times. We share some amazing examples of brands and campaigns that were made better by testing concepts and changing.    #52: IKEA Effect: We Love What We Create - Nudge podcast by Phil Agnew https://podcasts.apple.com/gb/podcast/52-ikea-effect-we-love-what-we-create/id1457621005?i=1000514835810 Life At Sky Instagram #LifeAtSky  https://www.instagram.com/_lifeatsky/ Bosses tell social media celebrities: TikTok on your own time https://www.theguardian.com/technology/2020/feb/15/tiktok-bosses-tell-social-media-own-time To an Unexpected Epic January https://www.commsoveracoffee.com/new-blog/to-an-unexpected-epic-january   Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/

    I Communicate in GIFs Now and Media Training with Genelle Aldred

    Play Episode Listen Later Apr 15, 2021 22:44


    In this episode, we talk about the GIF. We give you some examples of where it has been used well in communications campaigns, the things to consider and the dark side.  We have former ITV and BBC journalist Genelle Aldred, and founder of communications consultancy GAC with us to talk to us about media training, creating space for conversations, and ethical storytelling.    Blood donation service explains why it asks for black donors - Twitter Thread https://twitter.com/i/events/927849585644580864?s=20  One small step for womankind – support a new movement through your choice of gifs by Josephine Graham  https://comms2point0.co.uk/comms2point0/2019/3/5/one-small-step-for-womankind-support-a-new-movement-through-your-choice-of-gifs  We Need to Talk About Digital Blackface in Reaction GIFs By Lauren Michele Jackson https://www.teenvogue.com/story/digital-blackface-reaction-gifs    Genelle Aldred  @genellealdred Website https://www.genellealdred.com/  In Conversation: The Monarchy, The Press & Meghan Markle https://www.youtube.com/watch?v=MLBGjMOS2Ok  How To Use Comms To Increase Staff Diversity https://www.youtube.com/watch?v=h98ML58TMpw    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/

    Don't Self Deprecate and How to Have Better Meetings

    Play Episode Listen Later Apr 13, 2021 10:24


    In this episode, we have a chat about being humble and how it could be hindering rather than helping you. For our 5 Minutes with, we talk about how to have better meetings. What are the dynamics that you need to be mindful of and how do you ensure you get the most of the meeting.    F*ck being humble!  TED Talk by Stefanie Sword Williams https://www.youtube.com/watch?v=oduEj9n9nEA FBH  https://www.fuckbeinghumble.com/  Struggling with COVID fatigue? Citigroup will roll out 'Zoom Free Fridays' to give workers a break https://eu.usatoday.com/story/tech/2021/03/23/zoom-fatigue-citigroup-gives-workers-friday-break-platform/6963484002/  Art of Gathering by Priya Parker https://www.priyaparker.com/    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/

    Unexpected Channels and Africa's Tech Story with Maria Adediran

    Play Episode Listen Later Apr 8, 2021 16:17


    In this episode, we talk about unexpected channels. The examples we share include, Propercorn, Clearscore, Dunelm, and Bloom & Wild. For our 5 Minutes with we have Maria Adediran, Senior PR Account Manager at Wimbart. She gives us an insight into tech PR in Africa and emerging markets.    Propercorn founder Cassandra Stavrou interviewed by Mary Nightingal‪e‬ How I Grew My Brand  https://podcasts.apple.com/gb/podcast/propercorn-founder-cassandra-stavrou-interviewed-by/id1359116668?i=1000406346913    Wimbart https://wimbart.com/   Instagram  https://www.instagram.com/wimbartpr/  Twitter https://twitter.com/Wimbart    Maria on Twitter  https://twitter.com/taye_maria  Maria on Linkedin https://www.linkedin.com/in/maria-adediran-45b0a766/    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/ 

    Jargon and Everyone Wants a.....

    Play Episode Listen Later Apr 6, 2021 10:20


    This is a cathartic episode! We discuss the use of jargon and acronyms in communications. Why do people use them and when does it stop your message from reaching your audience? For our 5 Minutes, we chat about all the things that every stakeholder wants from PR, Communications and Marketing. From requests to arrange meetings with an A-listers to Linkedin vanity likes, we share ours.    Steven Pinker: Sense of Style https://stevenpinker.com/publications/sense-style-thinking-persons-guide-writing-21st-century  Steven Pinker: How to banish business jargon https://www.cityam.com/steven-pinker-how-banish-business-jargon/  Steven Pinker on Why Your Professional Writing Sucks (And What to Do) https://fs.blog/2016/03/stephen-pinker-tells-us-why-our-professional-writing-sucks-and-what-to-do/  Because Words Matter, Rebecca Roberts, Thread & Fable blog https://threadandfable.com/2020/07/02/because-words-matter/  If you can't explain it simply, you don't know it well enough. Rebecca Roberts, Thread & Fable blog https://threadandfable.com/2017/07/13/if-you-cant-explain-it-simply-you-dont-know-it-well-enough/  Why BAME ain't the same: The term BAME may be widely used but that doesn't mean it can't be questioned by Asad Dhunna https://www.campaignlive.co.uk/article/why-bame-aint/1672936  Seven star wars quotes to explain our campaign learning https://comms2point0.co.uk/comms2point0/2020/1/26/seven-star-wars-quotes-to-explain-our-campaign-learning  6 titles, 6 tips - comms lessons from the chicago bulls' basketball dynasty https://comms2point0.co.uk/comms2point0/2020/6/14/6-titles-6-tips-comms-lessons-from-the-chicago-bulls-basketball-dynasty  Comms2point0 blog from Yorkshire Fire & Rescue https://comms2point0.co.uk/comms2point0/tag/South+Yorkshire+Fire+and+Rescue+Service+communications+and+pr    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/

    More Than a Hashtag and 'Competitive' is Not a Salary Bracket

    Play Episode Listen Later Apr 1, 2021 10:01


    In this episode, we discuss why online activism is not where the action stops. What role do we have as PR and Communications professionals to change the narrative and breakdown racist rhetoric in society? Following the massacre in Atlanta on March 16, the conversation about racism, particularly to east and south Asian communities, has been ignited, with the hashtag #StopAsianHate but it has to be more than an online gesture. For our 5 minutes, we talk about the problems associated with using ‘competitive, as a salary disclosure.     Racist anti-Asian hashtags spiked after Trump first tweeted ‘Chinese virus,' study finds https://www.washingtonpost.com/nation/2021/03/19/trump-tweets-chinese-virus-racist/ My allies never post Black squares by Harriet Small Okot https://www.futureproofingcomms.co.uk/thelatest/fp4-chapter04 “I've Experienced The Insidious Chill Of Casual Racism”: Why The #StopAsianHate Hashtag Is So Important by Andrea Cheong  https://www.vogue.co.uk/arts-and-lifestyle/article/stop-asian-hate-hashtag This Is What Anti-Asian Hate Looks Like in the UK By Angela Hui https://www.vice.com/en/article/4adzeb/anti-asian-hate-crimes-uk  Asian Americans reported 3,800 hate-related incidents during the pandemic, report finds https://www.theguardian.com/us-news/2021/mar/16/asian-americans-hate-incidents-pandemic-study There's only so much pain the Asian community can swallow before we realise we're drowning, Yang Tian https://www.theguardian.com/commentisfree/2021/mar/22/theres-only-so-much-pain-the-asian-community-can-swallow-before-we-realise-were-drowning  Caroline Flack: Her Life and Death https://www.channel4.com/programmes/caroline-flack-her-life-and-death  Comm2Point0 Job descriptions  https://comms2point0.co.uk/comms2point0/2018/2/6/comms-team-20-job-description-a-new-download   Is your job description the barrier?https://comms2point0.co.uk/comms2point0/2020/7/18/is-your-job-description-the-barrier    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts Website: https://threadandfable.com/ Podcast: The Hear It podcast @hearitpodcast   Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com

    Loneliness in PR and Feast & Famine of Freelance

    Play Episode Listen Later Mar 30, 2021 9:56


    In this episode, we talk about the loneliness that PR and communications pro may be going through at the moment, and why it is so important to break the stigma and shame that is associated with social isolation. We also share our tips on managing the ‘feast and famine cycle', of being a PR, comms and marketing freelancer or consultant.    Together: The Healing Power of Human Connection in a Sometimes Lonely World  by Vivek H Murthy Alone Not Lonely  https://www.commsoveracoffee.com/new-blog/alone-not-lonely The social biome: how to build nourishing friendships – and banish loneliness  https://www.theguardian.com/lifeandstyle/2021/mar/24/the-social-biome-how-to-build-nourishing-friendships-and-banish-loneliness  Making Peace With The Feast Or Famine Of Freelancing https://www.smashingmagazine.com/2019/08/feast-famine-freelancing/ Going Viral and Getting PR in the PR Industry with Arvind Hickman https://www.podbean.com/ew/pb-vi5jv-fdc821   Money: A User's Guide: The Sunday Times bestselling guide to taking control of your personal finances by Laura Whateley   Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast @hearitpodcast   Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Marketing to Parents and Making Motherhood More Real with Clemmie Telford

    Play Episode Listen Later Mar 25, 2021 14:06


    This week we talk about marketing and advertising to parents. We analyse some recent consumer campaigns by brands such as Tommee Tippee, Nike, Maltesers and Bloom & Wild. We talk to author, blogger, podcaster and creative strategist Clemmie Telford about the portrayal of real-life in advertising and marketing, and having difficult conversations and answering difficult questions.    Tommee Tippee #thebooblife https://www.tommeetippee.com/en-gb/thebooblife  Spill the Milk IG Series https://www.instagram.com/tommeetippeeuk/channel/?hl=en  Manifest https://manifest.group/  The Toughest Athletes AD by Nike https://www.youtube.com/watch?v=_-5MGkUwe6w&t=2s  Nike further expands protections for pregnant athletes after fierce backlash https://edition.cnn.com/2019/08/19/business/nike-pregnant-policy/index.html  Quit Like a Woman: The Radical Choice to Not Drink in a Culture Obsessed with Alcohol by Holly Glenn Whitaker Jacqueline Wilson, Women and Journalism, Pensions Campaign and Alcohol Marketing - Woman's Hour https://www.bbc.co.uk/programmes/m000mk2b  Weekend Woman's Hour - The Feminisation of alcohol marketing, Nudity & Sculptor Bridget McCrum https://www.bbc.co.uk/programmes/m000ms9s  Maltesers ads show honest realities of motherhood in support of mums' mental health https://www.thedrum.com/news/2021/03/08/maltesers-ads-show-honest-realities-motherhood-support-mums-mental-health  The first step to thoughtful marketing - Bloom & Wild https://www.bloomandwild.com/optout    But Why?: How to answer tricky questions from kids and have an honest conversation with yourself by Clemmie Telford https://www.waterstones.com/book/but-why/clemmie-telford//9781472278784  Mother of All Lists https://motherofalllists.com/   But Why Podcast hosted by Clemmie Telford https://podcasts.apple.com/gb/podcast/but-why/id1553074696  Twitter: @clemmie_telford https://twitter.com/clemmie_telford  Instagram: Clemmie_telford https://www.instagram.com/clemmie_telford/    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/         

    Safe Spaces at Work and Crisis Comms in the Police with Amanda Coleman

    Play Episode Listen Later Mar 23, 2021 12:16


    In this week, we reflect on how workplaces can support women. We invited Crisis Communications expert Amanda Coleman to talk to us about The London Metropolitan Police communications response to events at a vigil for Sarah Everard on Saturday 13 March.    Everyone has the ability to be an ally by Nafisa Shafiq https://comms2point0.co.uk/comms2point0/2021/3/15/everyone-has-the-ability-to-be-an-ally    Amanda Coleman Communications  https://amandacolemancomms.co.uk/  Crisis Communication Strategies by Amanda Coleman https://www.koganpage.com/product/crisis-communication-strategies-9781789662900 @amandacomms https://twitter.com/amandacomms    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/     

    Going Viral and Getting PR in the PR Industry with Arvind Hickman

    Play Episode Listen Later Mar 18, 2021 19:45


    We've all heard it at some point. ‘We need to go viral.' We explore whether it is all it's cracked out to be and why you may need to take them back to the communications and marketing objectives.    We are joined by Arvind Hickman, News Editor at PR Week to discuss the 2021 power book, getting coverage in the industry's top trade publication, and how they are using podcasting. We also catch up with him on how things are going with PR Week's ambition to get more representative voices in the magazine.  @MyDoncaster https://twitter.com/mydoncaster?lang=en The Sofa tweet by Doncaster https://twitter.com/MyDoncaster/status/1334790347378012160 Accidentally famous: The psychology of going viral https://edition.cnn.com/2018/03/16/health/social-media-fame/index.html  @ArvindHickman https://twitter.com/ArvindHickman  @prweekuknews https://twitter.com/prweekuknews  PR Week, The PR Show - PR's Blueprint for racial diversity https://soundcloud.com/prweekuk/the-pr-show-prs-blueprint-for-racial-diversity PR Week The PR Show - How agencies are tackling a mental health crisis https://soundcloud.com/prweekuk/the-pr-show-tackling-prs-mental-health-crisis  How media coverage is weakened by a lack of racial diversity by Arvind Hickman  https://www.futureproofingcomms.co.uk/thelatest/fp4-chapter05  Who's in? PRWeek UK launches Power Book 2021 and lists lead players in each sector https://www.prweek.com/article/1708604/whos-in-prweek-uk-launches-power-book-2021-lists-lead-players-sector Beattie Communications chairman resigns over social media post https://www.bbc.co.uk/news/uk-scotland-scotland-business-56273997 Beattie's intent - Not the mortifying, messed up message  - is what matters most by Arvind Hickman https://www.prweek.com/article/1708725/beatties-intent-%E2%80%93-not-mortifying-messed-up-message-%E2%80%93-matters After Coca-Cola Backlash, LinkedIn Removes Diversity Lesson Telling Employees to 'Be Less White' https://www.newsweek.com/linkedin-removes-diversity-lesson-less-white-1571205  ‘Lazy, misogynistic, inverted trolling, tone deaf' - Burger King tweet about ‘women in the kitchen leaves foul taste' by Arvind Hickman https://www.prweek.com/article/1709404/lazy-misogynistic-inverted-trolling-tone-deaf-%E2%80%93-burger-king-tweet-women-kitchen-leaves-foul-taste    Find Rebecca Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Reels vs Tiktok and Creative Control

    Play Episode Listen Later Mar 16, 2021 9:38


    In this episode, we talk about the battle for short-form content. Who is winning? Will audiences get fatigued by the over-saturation? How is Facebook trailing their newest feature? We have a chat about creative control, which can be a difficult thing to navigate when you're new to public relations and communications.     Ali Gordon https://www.instagram.com/aligordon/?hl=en Instagram's TikTok Clone ‘Reels' Is Coming To Facebook With Trial Starting In India https://www.forbes.com/sites/siladityaray/2021/03/09/instagrams-tiktok-clone-reels-is-coming-to-facebook-with-trial-starting-in-india/?sh=135d456647df    H&M Apologizes for ‘Monkey' Image Featuring Black Child  https://www.nytimes.com/2018/01/08/business/hm-monkey.html    Find Rebecca Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    What They Didn't Tell Me and Fashion PR post-COVID with Stephan Rabimov

    Play Episode Listen Later Mar 11, 2021 16:11


    This week we talk about the things nobody told us about working life and the PR, Communications and Marketing Industry. We are joined by award-winning American journalist and fashion critic Stephan Rabimov. We asked him how fashion brands can stand out post-Covid, influencer marketing, sustainability in fashion, and the media's role.    Inspiring Workplaces https://www.inspiring-workplaces.com/    Stephan Rambimov  Twitter @depesha https://twitter.com/depesha?lang=en  https://www.forbes.com/sites/stephanrabimov/?sh=46917eb3513d    Unlike Me: How Influencer Fatigue is Altering the Influencer Marketing Landscape by Stephan Rambimov  https://thriveglobal.com/stories/unlike-me-how-influencer-fatigue-is-altering-the-influencer-marketing-landscape/    Fast fashion speeding toward environmental disaster, report warns https://www.theguardian.com/fashion/2020/apr/07/fast-fashion-speeding-toward-environmental-disaster-report-warns    ‘Post-Pandemic Fashion Will Be Sustainable And Affordable': Interview With Anna Gedda, Head Of Sustainability At H&M Group  https://www.forbes.com/sites/stephanrabimov/2020/07/20/post-pandemic-fashion-will-be-sustainable-and-affordable-interview-with-anna-gedda-head-of-sustainability-at-hm-group/?sh=75045cdae8ad    Blood Diamond, story by Aryn Baker / Tshikapa for TIME  https://time.com/blood-diamonds/    De Beers Has a Clean-Up Plan for Blood Diamonds By Thomas Biesheuvel https://www.bloomberg.com/news/articles/2018-04-19/de-beers-goes-to-home-of-blood-diamonds-to-fix-hand-mined-stigma    De Beers Group Successfully Tracks First Diamonds From Mine To Retail On Industry Blockchain   https://www.debeersgroup.com/media/company-news/2018/de-beers-group-successfully-tracks-first-diamonds-from-mine-to-r    Influencer Marketing - Key Advice Resources https://www.asa.org.uk/news/influencer-marketing-key-advice-resources.html      Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/ 

    I Have a Ring Light and Love It and How to Make Your Slides Beautiful

    Play Episode Listen Later Mar 9, 2021 9:43


    In this episode, Rebecca shares the difference having a ring light has made to her online sessions. As a communicator, it's important to consider what equipment your spokespeople and leaders have when planning media events, town halls and live sessions. We share our tips from what we use to get our slides decks done for PR and Communications events.    Ring lights, loved by influencers and YouTubers, are now being snatched up by work-from-home employees for Zoom calls and video chats https://www.businessinsider.com/ring-lights-zoom-work-video-calls-influencers-youtubers-better-lighting-2020-5?r=US&IR=T  Americans Got Tired of Looking Bad on Zoom https://www.theatlantic.com/technology/archive/2020/11/ring-lights-for-all/617143/ Bruce Daisley: No Office Required by Bruce Daisley  https://www.audible.co.uk/pd/Bruce-Daisley-No-Office-Required-Audiobook/B08R6CH7QZ Canva Design School - Tutorials  https://designschool.canva.com/tutorials/  Prezi https://prezi.com/    Slide Carnival https://www.slidescarnival.com/  Unsplash https://unsplash.com/  Powtoon https://www.powtoon.com/  Pinterest https://www.pinterest.co.uk/  SlideShare https://www.slideshare.net/  Beautiful.ai  https://www.beautiful.ai/  Pecha Kucha is a presentation form of 20 images for 20 seconds. The slides change automatically, and the speaker must synchronise their speech with the images. It's sometimes also called a 20×20 presentation. So the entire presentation always lasts for exactly 6 minutes and 40 seconds.  https://www.pechakucha.com/    Envato https://envato.com/ People Like Us https://www.plu.org.uk/    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast @hearitpodcast   Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Dealing with Rejection and Developing a Comms Career with Adam Driver

    Play Episode Listen Later Mar 4, 2021 12:21


    In this episode we talk about the uncomfortable truth about rejection in a work environment and why it can feel personal. We also speak with Founder of Authentic Comms, Adam Driver, who's career spans in house, agency and now own business across a breadth of sectors. We talk about how to develop a marketing and communications career, imposter syndrome and it can impact career development as well as developing content as a means to establish your voice and opinion as part of your career.    Rejection https://www.allbrightcollective.com/en-gb/edit/articles/how-to-deal-with-rejection The Chimp Paradox, by Dr Steve Peters @catesevilla book How to Work Without Losing Your Mind https://play.acast.com/s/amazingif/-196yourbrilliantbest-self-beliefwithcatesevillaandritaclifton     Adam Driver https://www.authenticcomms.co.uk/about https://twitter.com/adamdriver85    Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast @hearitpodcast   Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/         

    Perfectionism and Whitewashing in the PR Industry

    Play Episode Listen Later Mar 2, 2021 10:01


    At best society has a weird obsession with perfectionism as a trait for success, but not only is that notion unhealthy, there's a far darker side to it as a construct in society. We talk about how it can limit your career as well as your mental health.  We take 5 minutes to share our thoughts on the erasure of ethnic minority talent in the Public Relations and Communications industry and why marketing and PR awards risk missing amazing work.    S10, Ep1 How to Fail: Jameela Jamil https://howtofail.podbean.com/e/how-to-fail-jameela-jamil/    Our Dangerous Obsession With Perfectionism IS Getting Worse - Social psychologist Thomas Curran https://www.ted.com/talks/thomas_curran_our_dangerous_obsession_with_perfectionism_is_getting_worse?language=en   Adrian Tomine's “Love Life”  By Françoise Mouly Art by Adrian Tomine https://www.newyorker.com/culture/cover-story/cover-story-2020-12-07    Harriet's Tweet to Digital PR Examples https://twitter.com/HarrietSmallies/status/1362108294182100997   The DICE Charter https://www.getdice.co.uk/dicecharter   Find Rebecca:  Twitter: https://twitter.com/rebecca7roberts https://twitter.com/threadandfable   Linkedin: Rebecca Roberts  Website: https://threadandfable.com/ Podcast: The Hear It podcast    Find Harriet: Twitter: https://twitter.com/HarrietSmallies   Linkedin: Harriet Small Website: https://www.commsoveracoffee.com/   

    Claim Have You Got 5 Minutes?

    In order to claim this podcast we'll send an email to with a verification link. Simply click the link and you will be able to edit tags, request a refresh, and other features to take control of your podcast page!

    Claim Cancel