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What if scaling your agency wasn't about chasing more clients but about selling the right offers in the right way?In this episode of the Garlic Marketing Show, Justin Brooke, founder of AdSkills.com and FaithFunnels, reveals how he built and sold multiple businesses, used book funnels to profitably generate leads, and why retargeting is still one of the most powerful strategies for growing a business.What You'll Learn:The book funnel strategy that sold 50+ books per day profitablyWhy Google Ads changed everything for JustinThe biggest mistakes agencies make with paid adsHow courses became a lead-gen machine for his agencyWhy most agencies lose money on ads (and how to fix it)The real reason Justin switched from free+shipping to “pay what you want”Why physical books convert better than digital onesRetargeting secrets that every business needs to knowConnect with Justin Brooke:Website - https://adskills.com/Linkedin - https://www.linkedin.com/in/justinbrooke/Twitter - https://x.com/IMJustinBrookeResources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.
Looking for expert support in your podcasting journey? Rise25 specializes in comprehensive podcast management and podcast launch support, ensuring you can focus solely on conducting great interviews. With effective time management systems in place, their team handles all the post-interview work to keep your show running smoothly. Their proven methods help podcasters maintain consistent quality content creation.Dr. Jeremy Weisz has founded multiple businesses, ranging from a health supplement business to a chiropractic and massage business, and is now running a successful digital agency that helps companies build life-changing relationships. Since 2008, Jeremy has been featuring top entrepreneurs through video interviews. These include founders and CEOs from companies such as Pixar, P90X, Atari, Einstein Bagels, Mattel, Kettle Chips, RX Bars, Big League Chew, the Orlando Magic, and many more on InspiredInsider.com.Jeremy currently runs Rise25, where they help B2B businesses connect with their ‘Dream 200' clients, referral partners, and achieve ROI through podcasts. Rise25 eliminates 99% of the work and acts as an easy button for companies to launch and manage their podcasts. Jeremy has conducted webinars for organizations like Tony Robbins Business Groups, Salesforce, Adskills, and many others. Jeremy has spoken on topics such as: Non-stalking/stalking methods for reaching virtually any partner or VIP How to reach your Dream 200 & create a referral and client pipeline for any business Top productivity tools and software for maximizing efficiency How to maximize LinkedIn for forming real relationships and networking and moreLearn more at: www.Rise25.com/about/LinkedIn: https://www.linkedin.com/in/drweisz/Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can help you get more visibility on your products and services.
Liana Ling is the President of Power Up Strategy, a firm specializing in media buying for companies. With over a decade of experience in digital marketing, she offers vital expertise in managing ROI-focused campaigns across platforms such as Facebook, Google, Instagram, and Pinterest. Beyond running her agency, Liana is also the CEO of AdSkills, a company that trains media buyers. Her career in digital marketing follows her tenure as a litigation and corporate lawyer, a background that provides a unique perspective to her work. Recognized as one of the top Facebook ad buyers worldwide, she focuses on generating optimal ROI for her clients. In this episode… In today's world, digital marketing has become the backbone of businesses, especially media buying. But do you have the expertise to effectively and efficiently navigate this space? According to Liana Ling, media buying is an essential component of digital marketing and involves purchasing advertising space on various digital channels. It helps attract potential customers and increases brand awareness. But with so many digital channels available and managing programmatic and social media advertising, media buying can be complex and time-consuming. She shares her journey running her digital marketing agencies to help businesses effectively target their audiences, optimize their ad spends, and get the best ROI for their campaigns. In this episode of the Inspired Insider Podcast, host Dr. Jeremy Weisz sits down with Liana Ling, President of Power Up Strategy, to discuss her journey running two digital marketing agencies. Liana talks about Power Up Strategy and AdSkills, life as an agency owner, how she became a coach, AI productivity tools and software recommendations, and how to become an entrepreneur through a franchise.
Welcome to a captivating new episode of Direct Response Secrets, hosted by Zachary J. Radford! In this episode, we delve into the extraordinary world of digital marketing and strategic transformation with Liana Ling, the CEO of AdSkills and a former attorney turned marketing guru.
Liana Ling is the CEO of AdSkills, an e-learning company offering advertising classes to professionals. She is also the President of Power Up Strategy, which provides business coaching for entrepreneurs. As a seasoned digital marketing expert, Liana has over a decade of experience in the info product and coaching industries. Recognized as one of the top Facebook ad buyers worldwide, she drives results for clients by optimizing their advertising strategies and delivering ROI. With a background in law, Liana has become the go-to advisor for businesses. In this episode… As digital advertising evolves seemingly by the hour, marketers and business owners must evaluate copious platforms, software, and strategies. This leads to overanalysis and inaction, consuming valuable time as these professionals become preoccupied with the latest technology. Which advertising strategies should you leverage to streamline your approach? After uncovering her strengths, leading digital advertising authority and former attorney Liana Ling acquired complementary partners and resources to enhance her performance. If you're engaging in repetitive tasks or overutilizing ad technology, Liana recommends prioritizing revenue-generating tasks and scheduling time to automate and delegate the remainder. Executing multiple advertising approaches simultaneously without a sound strategy is ineffective. Instead, test strategies separately, analyze KPIs and performance data, and optimize them to scale. Join Dan Kuschell in this episode of Growth to Freedom as he hosts Liana Ling, the CEO of AdSkills, who shares how to simplify digital advertising strategies. Liana explains how to adapt to the changes in digital advertising, her personal and professional growth journey, and tips for gaining visibility using paid media.
Ever wondered how giants like Amazon, Google, and Facebook constantly stay ahead of the curve, delivering personalized experiences to their users and streamlining their operations? What if you could tap into the same secret sauce and supercharge your own business? The secret lies in their strategic use of big data, artificial intelligence, and machine learning – the hidden game-changers of the modern business world. Transform your business into a lean, agile, and highly competitive entity. Alex Makarski is the Founder of clickmakers.io and co-Founder of measurebit.com. Alex builds digital media buying and data consulting teams who thrive on data and innovate in the areas of data integration, attribution, data augmentation, AI/ML-aided media buying, and decision-making. Certified by AdSkills, Google, Microsoft, Amazon, The Trade Desk, and StackAdapt, Alex and his team have managed millions of dollars in monthly ad spend for companies ranging from open-source software to lead generation, and from eCommerce to digital products. Listen, learn, and leverage these powerful technologies to drive innovative strategies, optimize operational efficiency, and create a competitive edge in your marketplace. Stay tuned! Resources Measure Bit Site Click Makers Site Alex Makarski on Facebook Alex Makarski on linkedin
Alex Makarski, an exceptional engineer turned marketer, has made an indelible mark on the digital advertising landscape as the Founder of clickmakers.io and Co-Founder of measurebit.com. Renowned for innovative work in digital media buying, data consulting, and progressive marketing strategies, Alex builds dynamic teams specializing in data integration, attribution, AI/ML-aided media buying, and decision making. With certifications from industry leaders like AdSkills, Google, Microsoft, Amazon, The Trade Desk, and StackAdapt, he successfully manages multimillion-dollar monthly ad spends for diverse companies. Alex's early consulting services for industry giants like McDonald's, Siemens, P&G, Colgate, and RECIPE (Cara Operations) harnessed big data, fueling his entrepreneurial spirit. This led to the creation of Click Makers, a renowned paid media agency, and Measurebit, a consultancy specializing in conversion tracking, analytics, and data integration. Both companies lead in innovative practices such as cookieless server-side tracking, multi-channel attribution, econometrics (MMM), and incrementality, empowering brands with competitive advantages. Alex Makarski's journey exemplifies the power of passion and merging technical expertise with marketing acumen, inspiring marketers and entrepreneurs worldwide. With an unwavering commitment to innovation, he propels the industry forward, anticipating his next groundbreaking endeavors. In this episode of The AdCast we discuss: how to prepare for the AI marketing revolution, the power of having a team, what AI means to current marketing, AI vs Human Instinct, the proposed pausing of AI research for 6 months, veteran marketers on the current state of marketing, how AI will affect marketing agencies, and much more! Connect w/ Alex Makarski: Websites: https://clickmakers.io/ » https://measurebit.com/ » https://alexmakarski.com/ LinkedIn: https://www.linkedin.com/in/alexmakarski/ Connect w/ Eric Elliott: Website: https://ericelliott.com/ Facebook: https://www.facebook.com/ericelliottspeaker LinkedIn: https://www.linkedin.com/in/iamericelliott/ Instagram: https://www.instagram.com/ericmelliott/ Twitter: https://twitter.com/EricMElliott Tiktok: https://www.tiktok.com/@ericmelliott Podcast: https://open.spotify.com/show/57h1TKWmvENS9QhBPDkXdl?si=d562cf19a14b43fe Text: 843-279-5843 Brought to you by VIP Marketing. VIP Marketing is a digital advertising agency based in Charleston, SC. Our mission is to separate our clients from the crowd. We commit to serve and deliver their marketing and creative needs on time and within scope. So then, our goal is to partner with businesses to market to the right people, capture their attention. In brief, we get results with premium video production, social media marketing, graphic design, media planning, and media buying. Ultimately, we believe every business deserves Very Important Placement. The VIP Marketing team understands that all media plans are not created equal. So much great creative work is sabotaged by their placement. What good is an awesome video if no one sees it? Or, what if it's served to the wrong audience? Generally speaking, you're wasting dollars. VIP Marketing uses some of the best tools on the market to find your audience. Then, after building awareness, we aim to keep their attention. Finally, our strategies help turn these leads into conversions and revenue for your business. Visit www.vipmarketing.com to learn more. Call: 843-760-0707 Message: https://www.facebook.com/VIPMarketingUSA
Are you tired of spinning your wheels trying to figure out how to grow your online business? Look no further! "Grow, Thrive, Succeed: The Ultimate Guide to Online Business Best Practices" has got you covered.In this episode, Liana Ling, CEO of AdSkills.com, joins us. She talks about social media marketing and email campaigns. This guide is packed with practical tips and tricks to help you take your online business to the next level.So grab your favorite beverage, kick back, and get ready to transform your business with our ultimate guide.Here are three reasons why you should listen to the full episode:Gain insights from Liana Ling.Learn actionable strategies to boost your online business growth.Stay ahead of the online business industry.For more, visit: www.bestbusinesscoach.caSupport the show
In this episode of Chasing the Insights, I talk to tech legend Alex Makarski. Alex talks to us about how Artificial Intelligence and Machine Learning have transformed digital advertising. Alex Makarski has been working with big data since before there was a name for it, consulting for brands like McDonald's, P&G, and Siemens. Alex has served as CTO or CMO (full-time or fractional) on the executive teams of several technology companies. Now - certified by AdSkills, Google, Microsoft, Amazon, The Trade Desk, and StackAdapt - Alex and his team have managed millions of dollars in monthly ad spend for organizations ranging from open source software to lead generation, and from digital products to ecom.
Jared is the founder of Hivelead marketing and has been a media buyer for the past 13 years. Jared and his team help B2C businesses generate leads with Google mediums, such as Search, Display, Youtube, and Performance Max. Jared and his team are Adskills certified media buyers, and they also help many marketing companies as a white-label service. Thanks, Jared Berryman Hivelead Founder Google Partner https://www.hiveleadmarketing.com (817) 349-7706 Download my FREE LinkedIn Profile Optimizer HERE
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Are you struggling to find balance in your life? In this episode, Justin Brooke delves into how he balances business, faith, and his farm. He shares how early in his faith he struggled with legalism, and why it was a low point since he was fearing everything he was doing. Justin discloses how he realized the path is narrow but it's not a tightrope. God is going to be there to pick him up. Let's dig into it! [00:01 - 06:59] Opening Segment[07:00 - 13:54] Finding Peace and Forgiveness in God[13:55 - 21:11] Justin's Change of Heart-Related to his Business & Personal Life[21:12 - 28:30] Closing Segment Key Quotes:“God is so much more real than you think you know.” - Justin Brooke“The biggest lessons that I've learned with the change, with God in my life, with the farm in my life is realizing faster isn't the way.” - Justin Brooke Let's get connected!You can find me on LinkedIn, Instagram & Youtube. Head to Voltage Digital Marketing to boost your brand and sales exposure!If you liked the show, please LEAVE A 5-STAR REVIEW, like, and subscribe through your favorite streaming platform!
Welcome back to Million Dollar Relationship Podcast with Kevin Thompson. Today we are joined by Justin Brooke. Justin has been running online ads for 17 years, has managed millions, and now is the founder of AdSkills.com Let's listen to Justin as tells his experiences and friendship with Travis Sago, Russell Brunson, and Rich Schefren and how they changed his life. Key Highlights: [00:00 - 09:33] Opening Segment Justin Brooke started working with Russell Brunson in 2007 as an intern and learned a lot from him. In 2011, Justin started working with Rich Schefron and became his traffic guy. Justin built an agency in 2013 and landed some big clients like Dan Kennedy, Ryan Diess, and many others. He started AdSkills in 2015 [09:33 - 17:18] Justin Shares How He Met and Became Friends With Travis Sago He started by duct-taping a camera to a selfie stick and recorded five-minute videos at a time He ended up making $48,000 from the videos in Bali over the weekend He pivoted and created skills He then bought the AdSkills brand and trademarks Relationships are the most valuable asset an entrepreneur possesses Travis Sago is the person who Justin credits with changing his life and business [17:18 - 25:04] Travis Sago's T3 System Can Help You Make Money Travis Sago is a copywriter and relationship builder who has created dozens of successful follow-along and email courses. His T3 system, which stands for "tap, tap, tap," is a simple but powerful way to sell products or services to people who are close to the finish line. Travis has helped many people make tens of thousands of dollars in just a few short months with his methods. He also shares how Travis helped him quit smoking cigarettes. [23:10 - 26:31] Closing Segment Final Words Follow Justin Brooke on Facebook or LinkedIn You may also their website at www.AdSkills.com Thanks for tuning in! If you liked my show, please LEAVE A 5-STAR REVIEW, like, and subscribe! Find me on the following streaming platforms: Apple Spotify Google Podcasts IHeart Radio Stitcher Tweetable Quotes “Make sure you're building the relationships before you need them.” - Justin Brookes
Misconceptions about GDN are rampant in the eComm world. It's too hard. It's too expensive. The targeting isn't as good as Facebook. It doesn't work. Justin Brooke knows better. Justin is an ad veteran who knows just about every ad platform out there. He's partnered with and trained media buyers for Russell Brunson, Frank Kern, Dan Kennedy and more. He also worked for Agora Publishing. He KNOWS his stuff. And he believes GDN ads are better than Facebook? Why? You can still get $.40 and $.80 clicks. GDN offers targeting that you can't match on Facebook. GDN creates the impression that your brand is “everywhere”. Here are some tips we cover: His unique approach to GDN for eCommerce. His landing page must-have elements. How quality is in the quantity when it comes to GDN headlines and copy. Testing 3 angles for every idea - toward pleasure, away from pain, and something controversial. Utilizing the overnight celebrity strategy with testimonial GDN ads. How deadlines and testimonials work together. How to work hand-in-hand with the algorithm for amazing results.
Today we are joined by an online advertising expert who turned $60 into 6 figures with Google Adwords back in 2007.He's Helped over 11,000 Ad Buyers Build More Profitable Ad Campaigns, Get Certified, & Get Matched Up With Clients or Jobs. I'm talking about Justin Brooke, the founder of AdSkills.comJustin is an online marketing strategist responsible for tens of millions of dollars in sales. He has pioneered inbound and outbound marketing strategies while consulting for 6, 7, 8, and even 9-figure companies.He's been asked to speak on stages around the world, from the USA to Japan, and is committed to excellence in content marketing, conversion optimization, and online media buying.I've asked him to join us today to talk about the future of online marketing.The impact of machine learning & algorithms on marketing.Support the show
Our guest today is famous in digital marketing circles as an online advertising expert. His name is Justin Brooke and I'm so happy he can join us. Justin is the founder of Adskills, a great training company for online advertising. He's also a super-experienced media buyer, having spent more than $10 million for lead generation as well as eCommerce campaigns. While Justin could give us super-valuable information on a lot of things, there's one topic he knows a lot about where I've found it's really hard to find any other expert who is also a good teacher. Justin is both – that is, an expert, and a really good teacher, and that topic is advertorials. It's great that we get to talk to him about that today. Here's what we ask him in today's show: 1. For people who don't know -- What are advertorials, and how are they useful in marketing? 2. How did you get into writing, and teaching about, advertorials? 3. What are the key differences between an advertorial and... - content/articles - sales letters/ads? 4. Could you give us an example of a successful advertorial? 5. What are some mistakes people make when they try to do advertorials, but mess up instead? 6. What are some of your best go-to tips to creating successful advertorials? 7. If someone wants to learn more about advertorials, what would you recommend? AdSkills.comDownload.
When you reach a certain level of success, what does it do to your business and personal life? AdSkills' Justin Brooke shares his experience on SuperFastBusiness.
Rory F. Stern is the owner of RFS Digital Media, LLC a full-service paid traffic agency. He is one of the AdSkills Guardians and a legend in the media buying game.In this episode, learn how to run a successful advertising campaign on Facebook and everything you need to know about them!We'll cover the basics of what Facebook Ads are, why they're so powerful, how to set them up for success, cover strategies for targeting your audience, creating a campaign that works, and more.Contact Rory at rfsdigitalmedia.com Get a sneak peek inside our member's area, join one of the live Q & A's here Need an AdSkills certified media buyer ? Click HereFollow us on social: Follow us on social: Facebook, Instagram, Linkedin, Youtube
Marc started his career in Sales. He is the offer positioning and messaging expert for YouTube campaigns helping online businesses owners sell more of their high-ticket programs and recurring products.Dennis “Shoden” Abad is the Direct Response Video Marketing expert helping coaches sell more of their courses with strategic videos and YouTube ads management.We had the pleasure to speak with Marc and Dennis about their successful company MDYT Ads. They shared with us their background, what they do and who they can service, and how they help grow small but high product quality info-products businesses by growing the traffic and sales through Youtube Ads.A must-watch for all running or thinking of running Youtube Ads! Contact Marc and Dennis at MDYT ADSGet a sneak peek inside our member's area, join one of the live Q & A's Hire an AdSkills certified media buyer? Click hereFollow us on social: Facebook, Instagram, Linkedin, Youtube
Brice Gump is a marketer and head media buyer at Major Impact Media. He helps business owners find the best ways to create leverage on the internet to grow their business through his agency, trainings, and online courses.In this episode, he shares his secrets to effectively buying and testing ads online. You'll learn how to select the right type of campaign, shake up your ad copy, choose where you want to target your ads, and create results with a proven framework.Reach out to Brice at Major Impact MediaGet a sneak peek inside our member's area, join one of the live Q & A's here.https://www.adskills.com/live-q-aHire an AdSkills certified media buyer? Contact our Matchmaker.For more updates and content, follow us on social: Facebook, Instagram, Linkedin, Youtube
With over 10+ years of experience in the industry, Jay is known as the “Billion Dollar Man” running global operations and digital strategy for billion-dollar brands. He has personally managed $393.7MM in ad spend on the YT/Google platforms that have generated $1.2B in trackable revenue for clients.A true ad buyer can evolve by adapting to change. Jay shares how he learned to understand consumer psychology, tactical and holistic strategies to modify and create his systems.If you need Jay's expertise, email him at jay@jaysmastermind.comWant to join AdSkills, check out our membership hereGet a sneak peek inside our member's area, join one of the live Q & A's here.https://www.adskills.com/live-q-aHire an AdSkills certified media buyer? Contact our Matchmaker.For more updates and content, follow us on social: Facebook, Instagram, Linkedin, Youtube
The platforms are changing, the rules are being rewritten and technology is creating opportunities while at the same time destroying tried and true tactics that have been proven to generate results. It's not all gloom and doom there are huge wins to be had if you know where to find them. Listen while Justin Brooke gives you the roadmap to online success.
Knute Fosso started career his career in IT after high school he entered the military. With his wife, they teamed up together opening an E-commerce business. With his focus and commitment to help others grow with paid ads, he has now clients from e-com, training programs, health, and fitness. He is the CEO and Founder of Blitzy Media.In this episode, Knute shares his strategies on how to improve sales, grow the brand, all at a better profit to his own clients as an ad buyer.You can reach out to Knute at blitzymedia.comWant to join AdSkills, check out our membership here: https://www.adskills.com/Get a sneak peek inside our member's area, join one of the live Q & A's here:https://www.adskills.com/live-q-aHire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/For more updates and content, follow us on social: Facebook, Instagram, Linkedin, Youtube
Justin Brooke is a marketing genius who has had a dramatic transformation! We will go into why every Christian can & should start a business without any fears of “money”. We will also go into some of the historical & scientific evidence that caused him to accept Jesus as his saviour. Justin has been nominated for ‘best marketer of the year' by the American Business Awards, as well as, ‘top 25 entrepreneurs under 25' by Business Week magazine. As an athiest he spent 5 years studying world religions & found Jesus, has Spent $10 million + on ads, has acquired 50,000+ customers & has generated billions of ad impressions, has sold millions of dollars worth of products been hired by dozens of well known companies. - Founder of AdSkills.com (largest paid community for ad buyers) - Just hit his 100lbs weight loss mark! ---------------------------------------- 4 Simple steps to unlock your life's Purpose ► https://fusebornformore.com/simplepurposesteps Looking for a tribe of like minded people? Feel free to join our closed group on Facebook: ► https://www.facebook.com/groups/fuselife Royal Hybrids Program: ► http://www.fusebornformore.com/royalhybrids We have seen a whole bunch of people come through this training program, get solidified in who they are and then begin their own projects. Whether it's a teen mum's project, a coaching/counselling business... Or a painting business, publishing your children's book, publishing a puzzle book... We have seen people do all of these kinds of things, and we know that this is just the beginning. Make sure to check out what we are doing, we would love to have you as part of our tribe. How can you support our Podcast? If you enjoyed this episode, please leave a review on iTunes, Google Play, or wherever you are listening! And don't forget to subscribe and share this Podcast with anyone you know it will bless. ✅ Subscribe to FUSE LIFE on YouTube to support our Podcasts: ► https://youtube.com/c/FUSELIFE ✅ Follow us on social media: ► https://www.facebook.com/josephwilsonfuselife/ ► https://www.instagram.com/i_am_josephwilson/ Additional resources: Purchase my Bestselling book, "The NO B.S. GUIDE TO THE ABUNDANT LIFE" on Amazon NOW! ► https://www.amazon.com/OVERFLOW-B-S-Guide-Abundant-Life-ebook/dp/B082ZXPRGZ
Justin Brooks is the founder of Adskills.com, the world's largest online school for digital advertising. His company teaches advertisers how to install proven campaign frameworks and training the next generation of media buyers and connecting them with great clients or jobs. Today, we're gonna dive into his experiments and forays into “pay what you want” pricing, what he loves about it, what has worked well, and also what hasn't. In this broadcast, Justin and I talk about: Justin's company AdSkills and how long he's been in the business of selling courses What payment model he prefers to use when delivering his services Justin's foray into “pay what you want” pricing How the “pay what you want” pricing model surpassed “free plus shipping” in a split test and what happened when he introduced “bump selling” Some of his other findings from the split test experiments How he utilized “pay what you want” to boost sales and draw in customers at a coffee shop meetup What is Justin's philosophy behind which product to offer as “pay what you want” “Pay what you want” as a way to acquire great testimonials and happy customers Ways to incentivize a higher contribution when using a “pay what you want” model How “pay what you want” changed Justin's life and business Some things he wishes he knew before he started using this pricing model and the biggest surprises he encountered while using it RELEVANT LINKS: Website Facebook Instagram LinkedIn YouTube Get the Latest Broadcasts of In The Trenches on Your Favorite Podcast Platform: Subscribe to In The Trenches on iTunes Listen to In The Trenches on Spotify Get your weekly dose of In The Trenches on Google Play How You Can Support In The Trenches Did you enjoy today's broadcast of In The Trenches? Please click here to leave an honest rating and review on iTunes. Your review helps me spread the word of this podcast, which allows me to line up amazing guests and continue to produce this podcast ad-free. Thanks so much in advance for your support. Podcast and show note production by Nives Kurjak. Click here to get 10% off your podcast production for life.
Today's episode of Leveling Up is a little different as AdSkills Founder Justin Brooke and our host Eric Siu interview each other. Justin has a wealth of experience in the advertising industry, having run an agency for years. In addition to founding AdSkills, he is also known for generating millions of clicks in a day, and his crowning achievement of sourcing 17,000 leads in one day. Tuning in today, you'll hear about AdSkills, how it is different from other marketing training companies, and how Justin uses book funnels to successfully acquire customers. Justin also provides some practical tips for anyone out there who wants to write a book and use the book funnel method. Eric talks about the concept of seeing life as a video game and discusses what he's learned through the process of writing and publishing his book Leveling Up. Tune in to hear how he managed to generate $65,000 in book sales in a few hours and also provides a valuable growth hack tip for using Non-Fungible Tokens to grow your email list. TIME-STAMPED SHOW NOTES: [00:41] Justin Brooke, Founder of AdSkills, introduces himself in 30 seconds. [01:18] Eric Siu introduces himself in 30 seconds. [02:16] Justin talks about AdSkills; how it is different from other marketing training companies and how the business model works. [04:23] How Justin uses book funnels to acquire customers. [05:17] Eric provides some background into self-liquidating offers. [05:40] Justin explains how he makes a profit using this method and how long it usually takes. [08:41] In response to coach and consultant pretenders being called out on Clubhouse, Justin explains some of his credentials and achievements that prove his authority in his field. [10:57] Justin explains how someone who wants to use the book funnel method can get started. [12:07] Justin's favorite marketing tools right now: Zoom, AdEspresso, Revealbot, and Flick. [13:47] Justin introduces Eric for his podcast audience. [14:51] Eric talks about the concept of seeing life as a video game and leveling up. [15:40] Eric gives a growth hack tip for people building an email list: Non-Fungible Tokens as a giveaway. [18:07] What Eric learned in the process of completing his book Leveling Up. [19:12] How Eric managed to generate $65,000 in book sales in a few hours. [20:37] The most impactful book Justin's ever read: The Ultimate Sales Bible. [21:23] The most impactful book Eric's ever read: The Hard Thing About Hard Things. Resources From The Interview: AdSkills 48 Hour Books ShipOffers Zoom AdEspresso Revealbot Flick Leveling Up Leveling Up Bulk The Ultimate Sales Bible The Hard Thing About Hard Things Justin Brooke on LinkedIn Justin Brooke on YouTube Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram
Mitch Adams specializes in the tricky area of dealing with Facebook and it’s special recruiting category. This can be a tricky area to work in but it is possible.In some ways, this is a preview of what is coming to all sorts of Target Markets. A must listen to any media buyer who is dealing with restrictions in Targeting (spoiler alert - that’s going to be all of you!)If you want to reach out to Mitch, email him at madams112@gmail.com or at m3traffic.com Want to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/Schedule an appointment with one of our team to show you around AdSkills: https://get.adskills.com/tour/
Mony Chhim is a mechanical engineer by training. It was a fascinating discussion on how he leveraged networking and doing in-depth research in markets he wanted to start media buying in.We also talk about paid LinkedIn Advertising and what you need to do design campaigns on this tricky Ad Network. If you are doing B2B/corporate media buying this episode is a must-listen.Feel free to reach out to Mony at mony@monymakerz.comWant to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/Schedule an appointment with one of our team to show you around AdSkills: https://get.adskills.com/tour/
An Agency is not the only path for the Media Buyer. Today, we join Nate Smoyer who when we last spoke with him had his own agency. Then he decided to join a fast-growing startup which ended up being acquired!We talk about the differences between building an internal media buying team and some of the lessons Nate has learned. This episode will really open up your eyes as to the opportunities which are available to you as a media buyer.Email Nate at nate@realteampanda.comWant to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/Schedule an appointment with one of our team to show you around AdSkills: https://get.adskills.com/tour/
In this episode, we speak to Desriann Blackwood. A Jamaican Media Buyer specializing in getting leads in the coaching and education market. She talks about the importance of being across all of the elements of the funnel to keep and retain clients. We also discuss the transition from a fee-based agency to a pay-for-performance model.Reach out to Desriann at dezchamps@IriePhoenix.comWant to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/ Schedule an appointment with one of our team to show you around AdSkills: https://get.adskills.com/tour/
Ben Blackmon's expertise in dealing in challenging markets and making sure they stay out of the AD Network “Red Zone” had fellow media buyers calling up and asking how are you keeping your ads running? Ben’s brilliant approach takes a “caution first” to compliance which helps his clients up and running when others can’t. How do you replace before and after photos? What happens when a client insists? Lot’s of meaty information in this interview. Get in touch with Ben at ben@onefocusmarketing.comWant to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/Schedule an appointment with one of our team to show you around AdSkills: https://get.adskills.com/tour/
One of the lasting side-effects of the pandemic was every single local business on the planet needed to have an online media buying strategy. Sheena Murphy was at the front lines working with clients to create business models and ad strategies to help clients survive and thrive in the pandemic environment.In this interview, we talk about how she worked with clients during Covid and how she is applying those local business strategies now. We also discuss the new media buying landscape and talk about some opportunities there.Reach out to Sheena at sheenalmurphy@gmail.comWant to hire an AdSkills certified media buyer? Click here: mediabuyers4hire.com Schedule an appointment with one of our team to show you around AdSkills: AdSkillsTour
In this season, we are revisiting with Media Buyers to discuss what techniques and systems they are putting in place to deal with the networks cleaning house with the privacy data changes. Top European media buyer Greg Cardinale talks about how his programming background and focusing on systems has held him in good stead this year.Greg talks about some of the tools he is testing for tracking and some of the internal systems he is implementing to professionalize his agency and position himself for growth.You can contact Greg at egc1001@gmail.comSchedule an appointment with one of our team to show you around AdSkills: https://get.adskills.com/tour/Want to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
In this new series of the AdSkills Pro podcast, we are revisiting some of our Pro Media buyers to see how they are dealing with the massive industry changes bought on by each of the major Ad networks. We were thrilled to have back savvy media buyer Dorothy Illson and talk with her on how she is preparing her clients for the changes bought about by iOS 14 and facebooks various policy changes.Feel free to reach out to Dorothy at needleseyemedia.comSchedule an appointment with one of our team to show you around AdSkills: https://get.adskills.com/tour/Want to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
Scott Bradley had an interest in Roller Coaster Design but it was not going to be a career option. He went into the world of marketing and helping clients with their funnel’s specialising in information marketing and experts monetising their I.P.When COVID hit he sensed his clients where going to need paid traffic as their speaking and other opportunities where going to dry up. He became Certified in AdSkills Jumpstart program, got his first media buying client from AdSkills Matchmaker and so began a whole new way of getting clients.In this episode, we go into working with experts, using media buying as a bridgehead to get funnel building work and much more.You can reach out to Scott at https://www.mediabuyerscott.net/Follow in Scott's footsteps, and get certified as a junior media buyer here: https://adskills.com/jumpstart/ Want to have an appointment with one of our team to show you around AdSkills - https://get.adskills.com/tour/Want to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
Koen is a media buyer based out of Thailand and has an excellent approach for ecom clients, using media buying to sell the whole package. The trick, One product at a time. In this podcast you’ll learn how to manage the client from high to low acquisition costs and managing the client journey. So many excellent tips!Feel free to reach out to Koen at http://www.fix-that-funnel.com/ http://www.dwtdigital.com/ Send email at kdw@dwtdigital.comAlso check out Koen shared in this interview the “Text Sentiment Tool”: http://text-processing.com/demo/sentiment/Want to have an appointment with one of our team to show you around AdSkills Want to hire an AdSkills certified media buyer? Click here
Mauricio Brito did things traditionally, focusing on a degree, getting an MBA and then discovered he didn’t like it. Media Buying enabled him to be able to provide for his family in Mexico. We talk about book funnel ad mistakes and some interesting tweaks. He also shared about the stress of the first client and how to get better at itGet in touch with Mauricio at https://playbookadsmedia.com/ or email at support@playbookadsmedia.comCheck out AdSkills Lead Gen Workshop. Grab an appointment here with one of our team to show you around - https://get.adskills.com/tour/ Want to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
As we often say in our interviews, no one grew up wanting to be a media buyer. It’s always fascinating to see how media buyers bring in their backgrounds and prior expertise.Sales Management by definition is managing expectations and bad news. Alvin talks about the skills of managing expectations for clients and figuring out booked sales call funnels for coaches, consultants and agencies.Lot’s of Gold we had in this cool episode.You can reach out to Alvin at info@drivenresults.co or http://drivenresults.co/case-study Interested in having a look at how Pro League can help you as a media buyer?Grab an appointment here with one of our team to show you around - https://get.adskills.com/tour/Want to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
Imagine, your a missionary, you move your young family to Birmingham, United Kingdom in March 2020. Right into lockdown. It’s hard to be a missionary when you can’t go outside. You know where this is going, Ryan took the AdSkills Jumpstart training, got certified, got a client from the AdSkills MatchMaker Service and has been able to create an income to support his work. I’m not allowed to have favourites but if I did this would be it. A must listen, inspirational story.You can get in touch with Ryan at rbentley@gemission.com or https://www.facebook.com/ryanbentleyukDo you want to try media buying - you to can follow in Ryans footsteps, and get certified as a junior media buyer here: AdSkills JumpstartWant to hire an AdSkills certified media buyer? Click here
How do you feel about a two hour commute. - Right, Horrible. Derek threw in his Web development job and followed his passion for photography. Moved his family to Arkansas and hung out his shingle as a wedding photographer. As media buyers we can forget how Advertising can change business owners lives.Here is one wonderful example!Learn more about Jumpstart programGet in touch with Derek derek@arkansasweddingcollection.com or visit Arkansas Wedding CollectionWant to hire an AdSkills certified media buyer? Click here
Imagine you made a very good living speaking and selling from the stage. Imagine there was a global pandemic which took away all hopes of earning a living. That was where Paul Elliot found himself in March of 2020. Paul saw an article AdSkill founder Justin Brooke wrote about the need for Media Buying. Paul decided to give it a try…. If you are inspired by Paul’s pivot into media buying - you can find out about all the details on our Jumpstart program. Contact Paul at strategicrebel@gmail.comWant to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
Media Buying is NOT a complicated profession. The flexibility to choose your own clients and hours is a MAJOR BENEFIT. Brian schedules his media buying in the morning and his mountain biking in the afternoon. It’s pretty great. But it hasn’t always been this way, the onset of COVID in March was a major issue. Here how he turned the challenge of Covid into an even better business.We also talk about some major tactics for e-commerce advertisers. This is an action packed episode which also has Ed Dale, Director of Marketing at AdSkills and copywriting legend take on hosting duties for this series. Learn more about AdSkills Jumpstart program Contact Brian at https://www.someonerad.com/Want to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
Helping out his dad and his online gardening business was Duston’s entry in to the online game.After honing his skills tangling with both Facebook and Google in affiliate marketing. He discovered a couple of crucial strategies influenced by what he learnt in his affiliate days.In this weeks podcast, he takes you through these very clever strategies and talks about his journey in media buying.You can contact Duston at duston.mcgroarty@gmail.com or https://www.facebook.com/duston.mcgroarty/Don’t forget, if you you want to join Pro League like Duston did and have all the courses and mentoring at your fingertips. Book a tour to see if Adskills Pro League is for you at this linkWant to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
From “planet dork nerd” to data dialling!Sunni graduated with a computer engineering degree straight into the Dotcom bust.He nailed a job with a large travel company to create an analytics system and started to see the dramatic impact of having the right data to base decisions on.Learn his “Road to Damascus” experience from conversion guy to media buying guy.Learn how he channelled his nerd and engineering experiences to become a million dollar media buyer.You can reach out to Sunni at sunni@sunnisukumar.comThink media buying might be for you? Why not book yourself an AdSkills tour and let us show you where we can help you .Want to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
Jon started out selling pest control door to door, realised working for someone was not for him and discovered the world of media buying.In this episode he explains;* How the lessons of door to door sales can help you with Media Buying.* What he does to keep clients for way longer than the industry at large.* The power of optimisation and of course the $100 dollar challenge...You can reach Jon at https://www.facebook.com/kaufdaddy89Or jonkaufman23@gmail.comYou’ll hear how Jon got his first big clients for his Agency from leads given to him by AdSkills after he got certified. Book a Tour to see how you can get certified and start getting clients from AdSkillsWant to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
Jay is now creating media plans for billion-dollar companies and he shares his insights with us on today's interview.Currently, Jay is specializing in showing Facebook-centric agencies on how to transition to YouTubeYou can reach out to Jay atjay@jaysmastermind.comhttps://www.facebook.com/jaysmastermind/Jay is one of AdSkills Pro-League members - why not book a tour and see how Adskills can help you become a media buyer pro - No more Ramen for you (unless you like it because let’s face it - it’s delish!!AdSkills TOUR here: https://get.adskills.com/tour/ Want to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
João Pina did all the right things - Did well at school, got a marketing degree at university only to find the job market for Marketing Graduates non-existent in his home country of Portugal.In this episode of the AdSkills podcast you'll learn how Joao:* dove head first into the world of e-commerce and went about teaching himself the whole business* Learn how he realised he needed to stop being a “jack of all trades and master of none” and how he decided to focus on “media buying”* Learn the parallels between good stock investing and good media buying* How the AdSkills Jumpstart program allowed him to fast track his media buying career and get his first clients* The European perspective on media buying and the opportunities for new media buyers in Europe.* The only two phrases of “Absolute Truth” you need to learn as a media buyerYou can reach out to Joao Pina on Facebook - https://www.facebook.com/nofilterjohnOr email main@nofiltermarketing.comIf you would like to explore the Jumpstart program to train you to become a media buyer just like Joao you can learn all about it at https://adskills.com/jumpstartWant to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
In 1999, Alejandro read Bill Gates saying that by 2010, half of the money would be spent online, so he decided he had to learn how to sell stuff online.As many of us, he learned and learned, but it took him a long time before he really took any action. He first started by teaching SEO and social media to local businesses, with what he learned from this unknown guy called Justin Brooke.When his teacher started talking about paid ads. By 2012, he started toying with Facebook ads.He moved to Seattle and ended up working for a company called Pushpay. In 2 years, the company valuation went from 10 to 100 million dollars.After a few famous authors started reaching out, he felt compelled to start a growth agency. Fun fact: his agency has never spent a dollar in ads to get clients. All of his clients come through referrals because they get results.You can get the business and agency of your dreams if you help people get results... and get it fast.Alejandro mentions how tactics are important, but if you really want to grow a business, you need a sound strategy. To him, content is the fire, and paid advertising is gasoline. We trust and like people who have created content: books, movies, rapped great lyrics... The brands that are winning are the ones creating content.He goes over the framework of ""Know, Like, and Trust"", and how pushpay used it to grow their business... and how content put them on the map.Even though Alejandro doesn't take new clients, he's open to meet or answering any questions on his Instagram or other social media platforms: @alejandroreyes https://facebook.com/alejandroreyes https://www.linkedin.com/in/alejandro...Want to hire an AdSkills certified media buyer? Click here: http://mediabuyers4hire.com/
Welcome to the PPC Show where we interview the best and brightest in paid marketing. I'm your host JD Prater, Director of Growth Marketing at AdStage. Most advertisers are getting maxed out and priced out on Facebook and are trying to scale their efforts to YouTube...but they are severely disappointed after a week or so. On this episode John Belcher, Teacher at AdSkills, is going to talk about The Big YouTube Problem. Stay tuned to learn: a) Where most advertisers are failing with YouTube b) How to create experiments to set yourself up for success c) How to utilize different CTAs that get you around the whole YouTube Partner Program requirements --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
This week on The PPC Show podcast, JD is joined by Justin Brooke, Founder of AdSkills, to discuss his tactics for scaling Google Display Network campaigns that eventually got 14,000 customers. Tune in to the podcast as we dive into: - Justin's story of how got started out as intern running ads back in 2007 - His 5X3 method for starting out on the GDN and tactics for scaling performance - How you can set up GDN campaigns to be as targeted as Facebook ad campaigns --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message