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Campaign Week 1, featuring an assist from Danielle Smith The original Conservative on our Panel, the great Garry Keller, won his nomination battle in Nipissing—Timiskaming. Now he's off trying to get elected to Parliament. (Note to readers who worry that this corner might be endorsing somebody: Please vote for whoever you want!) So, in a move reminiscent of Season 2 of Bewitched, we've got a new Darrin: Say hi to Jason Lietaer, the veteran of Harper-era campaign tours who is now President of Enterprise Canada. We've got a lot to talk about, because this is the first of five (or six) weekly Panels as we follow the election campaign. Joining Jason are our Panel veterans, Allison Gifford of Clear Strategy and Marci Surkes of Compass Rose. On the menu: ballot-question framing, campaign performance, and Alberta premier Danielle Smith's decision to tell Breitbart News that Pierre Poilievre would get along much better with Donald Trump.
In an episode originally aired in 2018, restaurateur, entrepreneur and author Rose Previte and former Secretary of the Army Louis Caldera talk about leadership, public service, and how diversity is our greatest strength. “As long as we're true to our principles of equality, and people can develop their talents through education and contribute something, then that's what we need to do,” says Caldera. Previte's three DC-area restaurants (Compass Rose, Michelin-starred Maydān, and Kirby Club) are a celebration of diversity inspired by her upbringing with a Lebanese mother and Sicilian father and her own extensive travels. “Street food is the great equalizer. It's where everyone, whether rich or poor… come together over food,” she says. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Episode Cast: Joey, Joe, Devin, and Joe Young Welcome to the AFTS Roadshow! We're at Card Universe in Boiling Springs, SC a second time to play the Dungeons & Dragons Starter Set, Dragons of Stormwreck Isle! Our party continues the adventure, visiting the cursed wreck of the Compass Rose. Some of the staff at Card Universe are experiencing D&D for the first time, and we have a great play session!
On Monday, Justin Trudeau announced he'll resign as Liberal leader and Prime Minister once the party picks a successor, bringing an end to almost a decade in power. Marci Surkes gives us an inside view of the Liberal party before and during the Trudeau years. Marci Surkes was executive director for policy and cabinet in Justin Trudeau's Prime Minister's Office. She ran the caretaker government during the 2021 election. She is now the Chief Strategy Officer for Compass Rose.
In this episode, Rose Hamilton, Founder of Compass Rose Ventures, interviews Eric Malka, Co-founder of The Art of Shaving and now leading Strategic Brand Investments. Eric's journey from starting a small business to building an iconic brand is filled with valuable lessons for entrepreneurs and brand leaders alike. His insights on intellectual property, execution, and grit will leave you ready to take your business to the next level. In our conversation, Eric shares practical advice on building a brand with long-term value, staying close to your customers, and the challenges of scaling a business. Whether you're a seasoned entrepreneur or just starting out, there's something here for everyone! Key Moments: * The importance of building intellectual property for creating lasting brand value. * Why execution is critical and how to turn great ideas into actionable steps. * The role of grit and resilience in overcoming obstacles on the path to success. * How Eric used his brand's retail store as a customer lab to gain insights and grow the brand. * The difference between being prudent and risk-averse as an entrepreneur. Join us for this inspiring conversation and discover actionable insights that can help you grow and strengthen your brand! For more on Strategic Brand Investments, visit: https://www.strategicbrandinvestments.com/ To purchase his new book, “On the Razor's Edge: The Story of The Art of Shaving,” visit Amazon. If you enjoyed this episode, please leave The Story of a Brand Show a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose Ventures - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
Today, Rose Hamilton, founder of Compass Rose Ventures, sits down with Wendy Strgar, the founder of Good Clean Love—a brand leading the charge in women's health innovation. Wendy's passion for women's wellness is truly inspiring, and she shared some groundbreaking insights on how vaginal health is intricately linked to overall well-being. Our conversation touched on everything from the importance of the vaginal microbiome to the challenges women face in getting proper care. In this episode, Wendy opens up about her journey, the inspiration behind Good Clean Love, and the innovative steps her company is taking to improve diagnostics and treatment options for women. Whether you're in the consumer goods industry or simply interested in women's health, this episode is packed with valuable information and actionable insights that you won't want to miss. **Key Moments:** - Wendy explains the critical role of the vaginal microbiome and its connection to overall health. - Discussion on why so many women are misdiagnosed with vaginal health issues and how this can be improved. - Insight into how Good Clean Love is pioneering safer, more effective products for women's health. - The innovative work of Vaginal Biome Science, Wendy's spin-off company, and its impact on diagnostics. - Wendy's advice for consumer brand decision-makers on how to better serve women's health needs. Join us in listening to this eye-opening episode and discover how you can make a difference in women's health and wellness. Let's dive into this important conversation! For more on Good Clean Love, visit: https://goodcleanlove.com/ For more on Vaginal Biome Science, visit: https://www.vaginalbiomescience.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose Ventures - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
Gaylene is a Nutrition and Wellness Coach and supports women who want to have more energy. Gaylene shows them how to nourish their body with the power of food and simple lifestyle changes and choices so they can feel strong, healthy, and vibrant. Using holistic approaches, Gaylene works with clients in prioritizing their four pillars of health so they can create balance and feel supported by a strong foundation.In the episode, Haven chats with Gaylene about how she went from massage therapist to health coach, why she's so passionate about the world of nutrition and well-being, and how she started her coaching practice. Gaylene gives listeners tangible tips to start implementing today, including the four pillars of health and how they're interconnected. Follow Gaylene and Compass Rose Nutrition on Instagram @compassrosenutrition for nutrition advice and healthy recipes. Take her Four Pillars of Health Quiz HERE and learn how to work with her at https://www.compassrosenutrition.ca/ Follow Haven on Instagram @healthbyhaven for more health and wellness content! Get healthy recipes, read wellness articles, and learn all about HxH at healthbyhaven.com.
A show about nothing: that's at least how some are cheekily describing the Liberals' last few months. Host Catherine Cullen sits down with a panel of former top political advisers to discuss what moves the Liberals have left to make, with two weeks to go until Parliament returns and two more byelections arrive.Plus — we revisit our conversation with Pulitzer Prize finalist John Valliant about his book Fire Weather: The Making of a Beast, and why our brains struggle to accept the reality of climate change.And for too many Canadians, justice delayed is justice denied. It's not just annoying — delays in the system are causing some cases to be thrown out. The House returns to a documentary digging deep into the issue.This episode features the voices of: Marci Surkes, chief strategy officer at Compass Rose and former Liberal adviserGarry Keller, vice president at StrategyCorp and former Conservative adviserJohn Vailliant, author of Fire Weather: The Making of a BeastCBC's Kristen Everson
This week we go over the latest news regarding the Sony/Bungie update. We discuss all the cool Solstice 2024 info, going over weapon rolls, solstice glows, and give our thoughts on the summer event. Peroty breaks down the latest Update 8.0.5 and we look at This Week in Destiny for August 8th 2024. Respawn has you covered with all the stuff that didn't make it in with his report round up and Nitedemon goes over the upcoming weeks rotations for week 11 of the Final Shape. Plus we have a few recommendations dotted about in the show of what videos we have watched this week that you might find interesting as well. 00:00:00 – Opening 00:02:20 - Welcome 00:04:44 - Update 8.0.5 Info 00:20:40 - Update on Bungie/Sony 00:32:29 - Solstice 2024 Discussion 00:51:05 - Vault Talk 00:53:42 - Bright Dust Discussion 00:59:10 - Gambit Chat 01:00:52 - This Week at Bungie: August 8th 2024 01:04:56 - Pathfinder Discussion & Ideas 01:14:15 - Peroty's Players Support Report 01:18:01 - Respawn's Report Round-Up 01:41:59 - This Week In Destiny: Final Shape Week 11 Rotations 01:47:29 - Patreon Thanks & End of the Show 01:50:55 - End Two Titans and a Hunter YouTube Channel Two Titans and a Hunter Twitch Two Titans and a Hunter Discord Two Titans and a Hunter - Patreon Two Titans and a Hunter Ko-Fi The100 io – GH/GD/2TAAH Group Email: twotitansandahunter@hotmail.com Two Titans and a Hunter Twitter Two Titans and a Hunter – Facebook Artwork by @Nitedemon Xbox Live: Nitedemon, Peroty, Not Arf & No1RespawnsInRL End credits theme song by Elsewhere - YouTube Channel Plus as always, thank you to Alexander at Orange Free Sounds & www.freesound.org for all the sound effects used in our podcast. Required Stuff: Bungie - This Week at Bungie: August 8th 2024 Bungie - Update 8.0.5 Paul Tassi - Sony Details Bungie Restructuring Paul Tassi -Sony Restructures Bungie Aztecross - Solstice 2024 Guide Fallout Plays - You're ALL Wrong About Solstice Aztecross - How Good Is Something New? ImJustSol - Is Slickdraw & Opening Shot the God Roll for Compass Rose? Destiny Fun Police - Compass Rose God Roll Cheese Forever - New Fast Silver Leave Farm Exploit 2024 Pluderthabooty Channel Mactics Channel Engram.Blue Link
Welcome to another episode of The Story of a Brand Show! Today, host Ramon Vela brings you a fantastic conversation with Carly Spatt, Head of Business Development, and Jim Shehigian, Senior Vice President and Credit Department Business Head at AION. In this episode, we dive into the crucial role of financial support for emerging brands, especially during challenging economic times. Carly and Jim share their insights on how AION helps brands navigate the complex world of financing, providing invaluable advice for founders and entrepreneurs. We discuss everything from the importance of planning for success to the specific financial tools that can help businesses grow without giving up equity too early. This episode is packed with practical tips and inspirational moments that you won't want to miss. Key Moments: - Jim's remarkable story of early career mentorship and its lasting impact on his professional journey. - Carly's passion for supporting small entrepreneurs and her journey into the CPG industry. - Insights into the current market trends and the challenges brands face in securing capital. - Detailed explanation of AION's flexible financing options and how they support brand growth. - Advice on preparing for financial success and the importance of having accurate financial records. Join us as we explore the incredible work Carly and Jim are doing at AION to support brands in their journey toward success. For more on AION, visit: https://www.aionfi.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose Ventures - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose Ventures is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode of The Story of a Brand, Ramon Vela interviews Lisa Goodman, Founder of GoodSkin Clinics. Lisa shares her unique journey as a “reluctant entrepreneur” who, despite initial hesitations, has built a successful business grounded in a European methodology for skin treatments. Lisa's passion for patient care and holistic medical approach to aesthetics shine through in our conversation. She opens up about the challenges and triumphs of running a business, the importance of mental wellness, and the profound impact of a supportive team. She also discusses her philosophy on personalized treatments, the significance of proper diagnosis, and how GoodSkin Clinics stands out in the crowded aesthetic industry. Key Moments: - Lisa describes her transition from a part-time endeavor to building GoodSkin Clinics and the role her team played in this growth. - The eye-opening experience Lisa had in Europe that transformed her approach to aesthetic treatments. - The critical importance of diagnosis in providing long-term, effective skincare solutions. - Insights into how GoodSkin Clinics integrates mental wellness into their patient care. - The challenges of fighting against the marketing of quick fixes and educating clients on holistic, long-term treatments. Join us in listening to this episode as we explore Lisa Goodman's remarkable journey and discover how GoodSkin Clinics is redefining beauty with a touch of European elegance and medical expertise. You won't want to miss this inspiring and informative conversation! For more on GoodSkin Clinics, visit: https://www.goodskinclinics.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In today's episode of The Story of a Brand, host Ramon Vela interviews Patricio Fuentes, the founder of Gel. Patricio shares his fascinating journey in the world of consumer packaged goods (CPG) design, and we dive deep into the insights he's gained from working with domestic and international brands. This episode is packed with valuable takeaways for anyone interested in the CPG space. From discussing the latest trends at Expo West to exploring the unique challenges and opportunities of entering the U.S. market, this episode offers something for everyone. Key Moments: - Patricio's reflections on Expo West and the exciting trends he observed in the CPG industry. - The critical importance of understanding your audience and maintaining authenticity in branding. - Insights into the challenges and strategies for international brands entering the U.S. market. - Patricio's views on the future of CPG and the promising trends he's looking forward to. - The role of gratitude and family support in Patricio's entrepreneurial journey. Join us in listening to this episode as we explore Patricio Fuentes' incredible journey and his invaluable insights into the CPG world. You won't want to miss this engaging and informative conversation! For more on Gel, visit: https://gelcomm.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode, Ramon Vela interviews Jeff Avila, Co-founder of Reap and Glow, about innovative skincare. Jeff reminisces about his mentorship under the legendary Jay Patrick at Alacer. Hear firsthand how Jay's pioneering product development strategies shaped Jeff's impressive 25-year career in the industry. Jeff passionately shares his commitment to working directly with ethical growers, particularly in Colombia and Costa Rica, harnessing the incredible antioxidant properties of coffee fruit for skin care. We also delve into the complexities and rewards of market innovation, as Jeff emphasizes the importance of unique products backed by rigorous clinical data. Learn about their groundbreaking collaborations for encapsulated hyaluronic acid and safety testing, ensuring every product delivers on its promise. Explore Reap and Glow's fantastic range of affordable and effective products, including a coffee-fruit antioxidant cleanser, a Turmeric peptide-firming and smoothing serum with Ayurvedic complex ingredients, and a soon-to-be-released deep hydrating rejuvenation cream. From Jeff's transition from science to entrepreneurship to overcoming sales challenges, this episode is a treasure trove of wisdom. Tune in now and embark on a journey of scientific rigor, sustainable beauty, and entrepreneurial spirit with Jeff Avila. For more on Reap & Glow, visit: https://reapandglow.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode, Rose Hamilton, Founder of Compass Rose Ventures, interviews Wendy Wen, Founder and CEO of Antelope, and explores the strategic approach behind the company's success in acquiring and scaling natural pet CPG brands. Wendy Wen shares valuable insights on building a resilient and sustainable business in the competitive pet market. Key Points Covered: * Strategic Acquisitions and Quality Control: * Navigating Market Challenges: * Traits of Successful Founders: * Sustainable Growth Strategies: * Organizational Growth and Remote Work: * Personal Well-Being and Self-Care: * Investment and Financial Strategies: * Entrepreneurial Insights: * Happiness and Personal Growth: Join us as we unpack the various elements that contributed to Antelope's success and gain insights into building a brand that resonates with consumers while fostering sustainable and innovative practices in the Pet industry. For more on Antelope, visit: https://www.antelopepets.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode, Ramon Vela interviews Lemon Perfect's founder and CEO Yanni Hufnagel. He takes us through the evolution of his innovative beverage company, from the early days of securing investor support to achieving the remarkable milestone of selling nearly 100 million bottles! He candidly discusses the highs and lows of entrepreneurship, shedding light on the vital role of persistence, competitive stamina, and strategic decision-making in driving growth. Yanni also celebrates the unwavering dedication of his amazing team, whose efforts have been instrumental in expanding Lemon Perfect in a fiercely competitive market. Yanni also opens up about his leadership journey, sharing moments of doubt and triumph, and emphasizes the health benefits of Lemon Perfect – a zero-sugar, calorie-free, sodium-free beverage enriched with organic lemons. Discover how Lemon Perfect is changing the game by offering a delicious, healthy alternative to sugary drinks, and explore the variety of flavors now available at national retailers. For more on Lemon Perfect, visit: https://lemonperfect.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode, Ramon Vela dives into the inspiring entrepreneurial journey of Aaron Ambuske, Founder of Hest. Eight years ago, Aaron set out to revolutionize outdoor sleeping solutions by creating products that bring the comfort of home mattresses to the great outdoors. Supported by family, investors, mentors, and friends, Aaron navigated startup challenges to develop innovative products. He started by targeting the premium car camper market, which capitalized on trends like increased outdoor activities and the digital nomad lifestyle, solidifying its market position. Aaron placed a strong emphasis on design and sustainability, ensuring user satisfaction and eco-friendly practices through careful material choices, product longevity, and sustainable packaging. The company's product range includes foamy camp pads, versatile travel pillows, and innovative comforters with unique features like a foot box to prevent sliding. Engaging with the community and promoting the mental health benefits of nature, Hest enhances customer experiences by focusing on sleep quality, temperature regulation, practicality, and exceptional customer service. Join us as Aaron Embuskey takes us through Hest's journey of creating high-quality outdoor products that ensure a comfortable and restful night's sleep, no matter where your adventures take you. For more on Hest, visit: https://hest.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode of The Story of a Brand, host Ramon Vela interviews Tate Stock, Chirp's innovative founder and CEO. Tate shares his inspiring entrepreneurial journey, from creating the first Chirp wheel out of sewer pipes to overcoming early business challenges with family support. They discuss how Chirp transitioned from a yoga prop to a leading back pain relief product, resulting in explosive growth and a successful appearance on Shark Tank. Tate's story highlights the importance of gratitude, perseverance, and innovative thinking in building a successful brand. Tune in to learn about the evolution of Chirp and its impact on the wellness industry. For more on Chirp, visit: https://gochirp.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
Welcome to this inspiring episode of “The Story of a Brand,” in which Ramon Vela explores the heartfelt journey of Daniel Goetz, the visionary founder of GoodPop. In this episode, Daniel recounts his experiences, highlighting how believing in others and helping without expecting anything in return can create a ripple effect of positivity and open doors to unexpected opportunities. Daniel advocates for the power of kindness, resilience, and self-awareness through personal and family anecdotes, showing us how these values can sustain entrepreneurs through the inevitable challenges of building a business. Daniel's story is not just about creating healthier, low-sugar, dairy-free, and gluten-free products; it's about setting higher standards in the consumer packaged goods industry. We'll discuss the significance of feedback, advice, and emotional detachment in decision-making, learning from failures, and the role of storytelling in self-perception. With accolades such as B Corp certification, GoodPop is a brand committed to social impact, ethical practices, and sustainability. Discover why you should consider incorporating these delicious, healthier options. For more on GoodPop, visit: https://goodpop.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode, Rose Hamilton, Founder of Compass Rose Ventures, dives deep into the inspiring journey of Oyéta Kokoroko, the founder of OKOKO Cosmétiques, who transformed her personal struggles with acne into a flourishing natural skincare brand. We explore how she navigated the beauty industry without prior experience, leveraging unique products, strategic marketing, and community support to build her brand. Key themes: * Founder's Inspiration and Brand Creation * Growth Strategies * Marketing and Customer Engagement * Brand Building and Storytelling * Sustainability and Innovation * Mentorship and Community * Global Expansion Join us as we unpack the various elements that contributed to OKOKO Cosmétiques' success and gain insights into building a brand that resonates with consumers while fostering sustainable and innovative practices in the beauty industry. For more on OKOKO Cosmétiques Inc., visit: https://okokocosmetiques.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode, Ramon Vela sits down with Allison Kelly, Chief Revenue Officer, and Blake Imperl, Vice President of Marketing for Digioh, to explore the intricate layers of career development, personal growth, and the ever-evolving landscape of e-commerce marketing. Specializing in direct-to-consumer marketing for brands on Shopify and other platforms, Digioh helps high-revenue clients optimize their tech stacks. As a self-funded company, Digioh offers transparent, honest, and stable solutions free from external pressures. Join us for this enlightening conversation as Allison and Blake from Digioh share their insights and experiences, offering valuable lessons for career development and strategic e-commerce marketing. Whether you're an industry veteran or just starting, this episode is packed with actionable takeaways to help you thrive in today's competitive landscape. For more on Digioh, visit: https://www.Digioh.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode, host Ramon Vela sits down with Roly Nesi, Founder of Roar Organic, to explore the remarkable journey behind the brand. Roly shares personal stories of gratitude, the challenges of starting a beverage company, and the pivotal moments that shaped Roar Organic into a leading hydration solution. Discover the inspiration behind their innovative flavors, the importance of team dynamics, and the unique approach to staying relevant in a competitive market. Whether you're an aspiring entrepreneur or a fan of delicious, functional beverages, this episode offers valuable insights and inspiration. Tune in to learn more about the story of a brand making waves in the beverage industry. For more on Roar Organic, visit: https://roarorganic.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode, Ramon Vela interviews Co-founders Aaron Steinberg, MA, PCC, and Jessica Trouillaud of Grow Together. Grow Together is on a mission to normalize the struggles relationships face in parenthood and give couples the tools to overcome them, emerging stronger on the other side. The platform has two virtual courses - one for couples entering parenthood and one for couples already in the thick of it - and a new digital guide focused solely on the largest marital problem in parenthood - the division of roles and responsibilities. * They advocate for normalizing discussions about post-parenthood relationship dynamics, noting the lack of societal resources for this transition. * Utilizing teamwork and emotional connections, focusing on balancing organizational tasks and emotional bonds in relationships. * They stress the importance of combining empathy with effective task allocation to address underlying emotional issues. * They encourage listeners to invest in relationships, seek support, and utilize available guides and courses to strengthen connections. Join us as we discuss relationships, parenthood, entrepreneurship, and more! For more on Grow Together, visit: https://www.thegrowtogetherco.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode, Ramon Vela sits down with Alex Neist, the founder of Hostage Tape, for an insightful conversation that explores themes of gratitude, upbringing, personal growth, and the health benefits of nasal breathing. The dialogue is rich with personal anecdotes, life lessons, and expert advice, making it a must-listen for anyone interested in entrepreneurship, self-improvement, and wellness. Key Themes: * Gratitude and Positive Impressions: * Influence of Upbringing: * Journey of Personal Growth: * Self-Realization and Accountability: * Health Benefits of Nasal Breathing: * Branding and Storytelling: Join us to hear Alex's full journey and the inspiring stories that shaped Hostage Tape. For more on Hostage Tape, visit: https://HostageTape.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this engaging episode of “The Story of a Brand,” Ramon Vela is joined by Selom Agbitor, Co-founder of Mad Rabbit, a revolutionary brand in the tattoo care industry. Selom shares the inspiring journey of Mad Rabbit, from its humble beginnings in college to becoming a renowned name after their Shark Tank success. The episode delves into the pivotal role of customer feedback in product development, the challenges of managing inventory, and the necessity of adaptability, especially during the COVID-19 pandemic. The brand offers 11 tattoo care products, including soothing gel, sunscreen, balm, lotion, body wash, tattoo glide, repair patches, and numbing cream, with plans to expand into piercing care. Their big focus is community building through social media and supporting tattoo artists. Selom also shares insights on future product launches. Join us for this insightful episode, in which Selom Agbitor illuminates the fascinating world of tattoo care and entrepreneurship. For more on Mad Rabbit, visit: https://www.madrabbit.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this insightful episode, host Ramon Vela engages with founders Jill Munson, Britta Plug, and Gianna De La Torre of Wildling, a pioneering holistic beauty brand, to explore the myriad facets of their brand. We discussed gratitude, customer testimonials, exciting new product launches, and Wildling's dedication to creating beauty rituals that nurture skin and emotional well-being through ancient practices and natural ingredients. Key Highlights: * The founders share heartfelt stories of positive customer feedback. * Emphasis on the significance of building strong customer relationships and community. * Introducing innovative products such as the Starnectar Jelly Cleanser and Moonbounce Plumping Moisturizer. * Detailed discussion on the use of natural ingredients and the influence of astrology in product formulation. * Exploration of facial Gua Sha tools and their benefits. * Incorporation of moonstone crystals and a reflexology spoon for enhanced facial massage techniques. * Availability of webinars and tutorials to help users understand facial maps and body points. * Promotion of a holistic self-care approach through guided practices. * Focus on plant-based ingredients like Sea Fennel and Bio Retinol. * Importance of customer feedback in refining and developing products. * Commitment to supporting the skin's microbiome and integrity. * Addressing conditions like Rosacea and Eczema with gentle, non-disruptive products. * Preference for whole plant extracts over essential oils to prevent skin sensitization. * And more! Tune in to discover how Wildling is revolutionizing the beauty industry with its holistic approach, ancient wisdom, and commitment to natural ingredients. Whether you're a skincare enthusiast or seeking a deeper connection with your self-care rituals, this episode offers valuable insights and inspiration. For more on Wildling, visit: https://wildling.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode of The Story of a Brand Show, host Ramon Vela interviews Elyse Oleksak, co-founder of Bantam Bagels and author of the new book "A Shark Ate My Bagel - How We Built Bantam Bagels, A Memoir." Elyse shares the remarkable journey of Bantam Bagels, from a late-night inspiration to a nationally recognized brand. Ramon and Elyse delve into the highs and lows of entrepreneurship, highlighting the critical moments, personal sacrifices, and lessons learned along the way. They discuss the importance of human connection, the power of perseverance, and the necessity of taking risks to achieve control and success in business. Elyse recounts vivid stories, including a nerve-wracking yet triumphant appearance on Shark Tank and the challenges of balancing motherhood with a burgeoning business. Whether you're an aspiring entrepreneur, a seasoned business owner, or someone who loves a good success story, this episode is packed with valuable takeaways and inspiration. Don't miss out on this engaging conversation; check out Elyse's book for more in-depth stories and insights. For more on Elyse Oleksak and her new book, “A Shark Ate My Bagel - How We Built Bantam Bagels, A Memoir,” visit https://howwebuiltbantambagels.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode of The Story of a Brand, host Ramon Vela interviews Lynn Power, co-founder of Masami, a clean beauty brand focused on hydrating hair care products. Lynn shares her transition from a successful advertising career, working with major brands like L'Oreal and Clinique, to launching Masami and the Conscious Beauty Collective, a group of clean and sustainable indie beauty and wellness brands currently featured in a pop-up store in Palm Springs, California and around the country. Lynn also discusses her battle with breast cancer and how running Masami helped her maintain a sense of normalcy and purpose. She emphasizes reprioritizing and maintaining a growth mindset during challenging times. Lynn explains how Masami's products, featuring the hero ingredient Mekabu, provide hydration without leaving hair limp or greasy. She stresses the importance of consumer education about product ingredients and avoiding toxic chemicals found in many mass-market brands. We ended our conversation discussing the role of small brands like Masami in promoting cleaner, safer beauty products. For more information, visit Masami's website at: https://www.lovemasami.com/ Follow the Conscious Beauty Collective on Instagram at @consciousbeautycollectiveshop If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this. * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this inspiring episode, Ramon Vela delves into the entrepreneurial journey of John Molloy, Co-founder and CEO of the renowned fragrance brand Memo Paris. From a career path initially carved out in banking to becoming a prominent figure in the fashion and fragrance industries, Molloy's story is a testament to the transformative power of belief and encouragement. Here are the key themes and highlights from our conversation: A Shift in Path: Discover how Molloy's university mentor, Nigel, played a crucial role in redirecting his career from banking to the vibrant world of fashion and fragrance. The Birth of Memo Paris: Learn about the inception of Memo Paris, a brand that has successfully expanded its reach to 60 countries. It offers fragrances that capture the emotional resonance of memories and destinations across the globe. The Emotional Resonance of Scents: Molloy discusses Memo Paris's unique approach to creating scents that evoke memories and emotions, a concept that gained even more significance during the COVID-19 pandemic. Creative Collaborations: Get an inside look at how Memo Paris stands out through its collaborations with poets and perfumers and Molloy's wife's significant role in overseeing the brand's creative direction. A Fragrance Wardrobe: Explore the concept of fragrances serving as a wardrobe for different moods and occasions and how Memo Paris prioritizes building enduring relationships with its customers. Join us as John Molloy takes us on a journey through the creation of Memo Paris, the art of fragrance making, and the profound impact that encouragement can have on redirecting one's career path and life. For more on Memo Paris, visit: https://us.memoparis.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this. * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode, Rose Hamilton, Founder of Compass Rose Ventures, dives into the heartwarming and motivating story of Farrah Moussallati Sibai, Co-founder and President of Afia Foods. With no background in the food industry, Farrah embarked on a journey driven by personal challenges and a profound desire to make a difference. From humble beginnings at Texas farmers markets to a successful retail launch, her story is a testament to the power of perseverance, strategic thinking, and a commitment to values. Farrah Moussallati Sibai's journey with Afia Foods is more than just a business success story; it's a narrative about overcoming adversity, embracing community, and remaining steadfast to one's values. Through her experiences, listeners can find inspiration, practical advice, and the motivation to pursue their dreams, no matter the industry or starting point. Join us for another deep dive into the stories of entrepreneurs making a difference in their communities and the world. For more on Afia Foods, visit: https://afiafoods.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode of "The Story of a Brand," host Ramon Vela interviews Maria Covarrubias, Founder and Culinary Magician of Cien Chiles. Maria shares her inspiring journey from Guadalajara to becoming an entrepreneur, emphasizing her passion, resilience, and dedication. She discusses the pivotal role of gratitude in her life, highlighting a supportive Whole Foods cashier who believed in her vision. Maria delves into the challenges and triumphs of building Cien Chiles, emphasizing the importance of non-GMO certification for consumer trust. She describes the creation of her sauces, inspired by family recipes and crafted with wholesome ingredients to complement meals without overpowering them. She offers practical tips for using her sauces in various dishes. Maria's commitment shines through as she talks about running Cien Chiles with her husband, successfully placing their products in over 200 retailers. She advises aspiring entrepreneurs on patience, steady growth, and building the right partnerships. Visit cienchiles.com for recipes and follow them on social media for updates. This episode celebrates vision, gratitude, and sharing authentic flavors. For more on Cien Chiles, visit: https://cienchiles.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
Welcome to our latest episode, in which Ramon Vela delves into Scentbird's fragrant journey, exploring the transformative power of fragrance and the entrepreneurial insights that have driven the brand's success. Andrei Rebrov, Co-Founder and CTO of Scentbird reflects on the critical support from Murat Aktihanoglu of Entrepreneur Roundtable Accelerator (ERA) during their early days in the US, highlighting the significance of kindness for immigrant entrepreneurs. In this episode, you'll also discover how Scentbird has evolved from offering fragrance samples to pioneering a subscription model, enhancing customer engagement through innovative technological integrations. We'll also explore people's emotional connections with scents and how Scentbird leverages customer data to create personalized fragrance experiences. Tune in for valuable business advice, fragrance highlights, and insights into the future of Scentbird technology. For more on Scentbird, visit: https://www.Scentbird.com/ If you enjoyed this episode, please leave The Story of a Brand a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this enlightening episode, Ramon Vela dives deep with Ari Tulla, the visionary co-founder and CEO of Elo Health, exploring the evolving landscape of health and wellness and the role of technology in shaping our daily habits. Here's what we covered: * Authenticity in Branding * Social Media and Transparency * The Power of Routine * Overcoming Health Habit Hurdles * Tech Meets Health * Medication vs. Natural Methods for Weight Loss * Market Dynamics and Consumer Preferences * Elo Health's Innovations * Ari's Personal Health Practices Whether you're a health enthusiast, a tech-savvy individual, or simply looking to improve your well-being, this episode offers valuable insights into making healthier choices in our fast-paced world. Join us as we uncover the trends shaping the future of wellness, guided by one of the industry's leading voices, Ari Tulla. For more on Elo Health, visit: https://www.elo.health/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this insightful episode, Ramon Vela delves into the captivating journey of Don Clark, the CEO behind Cerebelly, a trailblazing organic baby food company committed to nurturing cognitive development from infancy. From his early days in retail at Target to spearheading Cerebelly, Don shares his vision, including how the Whole Foods model inspired him to venture into the organic baby food industry with a strong emphasis on health and cognitive development. He also discusses Cerebelly's ambitious plan to revolutionize baby food and foster a healthier future generation through informed nutrition choices. Tune in to uncover the pivotal moments, challenges, and inspirations that propelled Don to redefine organic nutrition for the younger generation. For more on Cerebelly, visit: https://cerebelly.com/ This episode is brought to you by Compass Rose Ventures and Shopline USA. If you enjoyed this episode, please leave The Story of a Brand a rating and review on Apple and Spotify. Plus, don't forget to follow us! Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this episode, Ramon Vela dives deep into the heart of Wildfang with its CEO, Emma Mcilroy. Wildfang, known for its groundbreaking approach to fashion and inclusivity, owes its success to early supporters like soccer icon Megan Rapinoe. Whether you're an entrepreneur, a fashion enthusiast, or someone passionate about inclusivity and sustainability, this conversation with Emma Mcilroy offers valuable insights, inspiring stories, and a reminder of the power of community and shared values in creating impactful brands. Join us for an insider's view of how Wildfang has navigated the fashion world with resilience, creativity, and a deep commitment to making a difference. For more on Wildfang, visit: https://www.wildfang.com/ For full show notes, visit: https://www.thestoryofabrand.com/ This episode is brought to you by Compass Rose Ventures and Shopline USA. If you enjoyed this episode, please leave The Story of a Brand a rating, review, and a follow on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In today's episode, Rose Hamilton takes a deep dive into the heart of innovation in women's health with guest Sophia Yen, MD, MPH, Co-founder and Chief Medical Officer of Pandia Health. This episode is brought to you by Compass Rose Ventures and Shopline USA. Launched in 2016, Pandia Health has been at the forefront of revolutionizing access to birth control and is now expanding its horizon to tackle issues in menopause and obesity. Join us as we explore the journey, challenges, and future of women's healthcare through the lens of a pioneering company. Key Themes of Our Episode: * Pandia Health's Mission: Discover how Pandia Health is solving the accessibility challenges women face in obtaining birth control, providing not just delivery services but also personalized options and telemedicine consultations. * Expanding Care to Menopause and Obesity: Understand the company's future plans to include specialized care in menopause symptoms, osteoporosis risk management, and obesity, emphasizing the importance of personalized healthcare. * Challenges in Advertising Women's Health: Hear about the obstacles Pandia Health faces with advertising restrictions on major platforms and how they overcome these through organic SEO, educational content, and strategic partnerships. * The Role of AI and Marketing in Healthcare: Delve into the significance of AI in marketing, the essential need for trustworthy content, and why diversity in algorithms matters in promoting women's health effectively. * Navigating Fundraising and the Startup Ecosystem: Gain insights into the fundraising difficulties women's health startups face, the advocacy for ethical practices, and the pivotal role of women-led companies in the healthcare sector. * The Importance of Diversity in Venture Capital: Learn about the push for more diversity in venture capital, the encouragement of women investors, and the support needed for women-founded businesses to thrive. * Empowerment and Encouragement for Aspiring Entrepreneurs: Dr. Yen shares her message for aspiring entrepreneurs, emphasizing persistence, the value of diverse representation, and seeking support from communities and resources. Closing Thoughts: Dr. Sophia Yen's journey with Pandia Health is about more than creating a company; it's about fostering a movement toward accessible, personalized, and comprehensive healthcare for women. By addressing the unique challenges in women's health, advocating for diversity and ethical practices, and leveraging technology, Pandia Health stands as a beacon of innovation and empowerment. We hope this episode inspires you to support and advocate for advancements in women's healthcare. For more information about Pandia Health and how you can be a part of the change, visit: https://www.pandiahealth.com/ If you enjoyed this episode, please leave us a rating, review, and a follow on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
In this enlightening episode, Ramon Vela sits down with Jason Nyhus, General Manager of Shopware, to unravel the intricacies of the e-commerce industry and the unique position Shopware holds within it. This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. Our conversation unveils Shopware's journey from its roots to becoming a beacon for mid-market businesses navigating the e-commerce waters. We delve into how Shopware's ethos, architecture, and innovative features set it apart in a competitive landscape and the vision that propels it forward. Key Highlights: * The Mentorship Impact: Jason starts by sharing his professional journey, accentuating the influential role a mentor played in his career development. * Shopware's Niche Focus: Unlike the broad targeting of platforms like Shopify, Shopware zeroes in on the mid-market segment, offering tailored solutions that address their unique challenges and budget constraints. * Innovative Architecture and Features: Launched in December 2019, Shopware 6 is the culmination of modern architecture and a robust codebase, backed by significant investments from heavyweights like the Carlyle Group and PayPal. Features like the Digital Sales Room, AI co-pilots, and advanced rule and flow builders highlight Shopware's commitment to innovation. * Global Strategy and English First Approach: Despite its German origins, Shopware prioritizes English for its global operations, emphasizing its intention to cater to a worldwide audience with superior support and a transparent pricing model. * B2B Commerce and Digital Transformation: The episode explores the complexities of B2B commerce, the need for technology to resonate with existing business practices, and how Shopware's Digital Sales Room is revolutionizing client services in the B2B sphere. * Contrast with Shopify and the Path Ahead: Jason and Ramon discuss Shopify's recent strategic shifts, highlighting how Shopware's approach is distinctly poised to meet the needs of businesses looking for specialized platforms with robust B2B functionalities. Whether you're a merchant navigating the e-commerce domain, a technology enthusiast, or someone intrigued by the evolving digital commerce landscape, this episode offers a comprehensive look into what makes Shopware a formidable player in the market. Tune in to this captivating episode to explore how Shopware is reshaping the future of e-commerce for mid-market merchants and setting new industry standards. For more on Shopware, visit: https://www.shopware.com/en/ If you enjoyed this episode, please leave us a rating, review, and a follow on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
Welcome to another insightful episode of “The Story of a Brand” podcast. Today, we're talking with Jonathan Briggs, VP of Sales and Solutions at Nimble.ai, about the future of logistics and Nimble's groundbreaking role in artificial intelligence. This episode is brought to you by Compass Rose Ventures and Shopline USA. Hosted by Ramon Vela, this conversation is not just about technology; it's a journey through personal growth, industry transformation, and the innovative horizon of logistics management. Main Themes: * Personal Growth and Gratitude: Jonathan Briggs shares his heartfelt transition story to Quiet Logistics, spotlighting the crucial support from Nick Saunders and the importance of believing in one's vision. A touching reminder of the power of gratitude in the professional journey. * The AI Revolution in Logistics: Nimble.ai is at the forefront, transforming warehouse operations with AI-driven robotic systems. Ramon and Jonathan explore how these innovations make item picking and handling processes more efficient and revolutionary. * Beyond Warehouse Automation: Discover how Nimble.ai's vision extends to full automation, tackling industry challenges such as labor shortages and enhancing worker satisfaction. Real-world insights from Briggs' time at UPS highlight the complexities and hurdles in logistics. * Efficiency and Scalability: The episode delves into how Nimble.ai employs closed-access grid systems, real-time reporting, and robotics to boost warehouse efficiency and scalability, especially during peak periods. * Data-Driven Decisions and Sustainability: Learn about the strategic use of data in managing business cycles, consumer behavior analysis, and the company's commitment to sustainability through recycling, reducing transportation distances, and optimizing packaging. * Regulatory Impacts and Space Optimization: The conversation touches on navigating regulatory landscapes, optimizing warehouse space, and the strategic use of robotics for growth and efficiency. * Innovative Strategies for Future Growth: Briggs discusses future plans around customer acquisition, revenue growth, and leveraging technology to solve industry challenges, including the “warehouse within a warehouse” concept for enhanced brand specificity. * Human Element and Partnership: A vital takeaway is the critical role of human involvement in technology and the essence of being a good business partner. Nimble.ai's structured planning and execution underscore their approach to logistics. Join us on “The Story of a Brand” as we uncover the pivotal role of AI in logistics with Jonathan Briggs of Nimble.ai and get inspired by the possibilities that lie ahead in this rapidly evolving industry. Call-to-Action Jonathan invites brands to explore how Nimble.ai can revolutionize their logistics and find a competitive edge in direct-to-consumer and e-commerce operations. For more on Nimble.ai, visit: https://www.nimble.ai/ If you enjoyed this episode, please leave us a rating and review and give us a follow on Apple Podcast. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.
This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. In this inspiring episode, Rose Hamilton dives into the remarkable journey of Sally Mueller, the visionary founder of Womaness, a pioneering brand in the menopause market. From her early days at Target to the bold leap of leaving in 2010 and stepping into the entrepreneurial world, Sally shares the challenges and triumphs of creating a brand dedicated to women experiencing menopause. Here are the main themes of this episode: * The Genesis of Womaness: Sally Mueller recounts her career transition from Target to entrepreneurship, driven by a quest to find suitable products for perimenopause symptoms. Discover how Womaness was born out of frustration and a clear vision to fill a significant gap in the market. * A Focus on Menopause: Explore Womaness's core mission, which centers on educating and inspiring women in their late forties and fifties. Learn about the brand's commitment to addressing the often-ignored needs of this demographic with a comprehensive range of products focused on skin, body, supplements, and sexual wellness, excluding weight gain solutions. * Navigating Marketing Challenges: Hear about the initial hurdles in marketing menopause-related products and how Womaness evolved its messaging towards promoting healthy aging. Find out how this strategic pivot helped them expand their reach to retail giants like Ulta Beauty and Amazon. * Omnichannel Approach: Sally emphasizes the importance of understanding consumer preferences across different shopping platforms and the strategic move to an omnichannel approach. This segment offers valuable insights into adapting marketing and sales strategies to meet the needs of their target demographic. * Talent and Culture: Learn about the critical role of hiring versatile talents who are not only a cultural fit but can also grow with the company. Sally shares her thoughts on the importance of engagement and alignment in building a successful team. * Digital Revolution in Marketing: Delve into the impact of digital transformation on marketing strategies, especially in a crowded market like beauty and skincare. Sally discusses the challenges and opportunities of standing out and educating consumers about new product categories. * The Long Game: Reflecting on the journey, Sally discusses the necessity of a long-term strategy to meet evolving consumer demands. She also shares personal insights on balancing her roles as a mother and a business owner, highlighting the importance of delegation, prioritizing sleep, and building a strong network for business growth. Sally Mueller's journey with Womaness is a testament to the power of vision, adaptability, and perseverance in the entrepreneurial world. By addressing the underserved needs of women going through menopause, Womaness not only offers innovative solutions but also leads the way in breaking taboos and fostering a community of education and support. Call to Action: Tune in to this episode for an inspiring deep dive into Sally Mueller's entrepreneurial spirit, the innovative approach of Womaness, and the future of women's wellness. For more on Womaness, visit: https://womaness.com/ Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond! If you enjoyed this episode, please leave us a rating and review. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. In this illuminating episode of “The Story of a Brand,” Ramon Vela sits down with entrepreneur Afif Ghannoum to delve into his journey of founding and scaling businesses, with a keen focus on his ventures, BIOHM Health and Small Co Capital. Through Afif's experiences, we explore the multifaceted challenges of entrepreneurship, particularly around the crucial aspect of raising capital. Here's what you can expect from this deep dive: * Entrepreneurial Insight: Afif shares his journey, shedding light on the hurdles and triumphs of building a business from the ground up. His story is a testament to the entrepreneurial spirit, showcasing resilience and strategic thinking. * Investor Relationships: The conversation underscores the significance of building trust with investors. Afif emphasizes that beyond a compelling business idea, investors must believe in the entrepreneur themselves. This segment offers valuable advice on cultivating these critical relationships. * Leadership Transitions: A pivotal moment in any company's growth is recognizing when to initiate leadership changes. Afif discusses his decision to bring in new leadership at BIOHM to catalyze growth, offering insights into the process of finding the right people for specific roles and the importance of timing in leadership transitions. * Alternative Funding Options: Delving into the realm of financing, Afif presents a compelling case for considering alternative funding methods, such as revenue-based funding. He outlines the advantages of these options over traditional venture capital, including no personal guarantees and minimized dilution. * Strategic Financing Decisions: Entrepreneurs face a complex landscape of funding mechanisms. Afif advises carefully weighing the cost of capital, the implications of personal guarantees, and the agility in accessing funds. He also highlights the importance of aligning interests with funding partners and navigating the intricacies of different funding avenues. * Pitfalls and Opportunities: The discussion critically examines the challenges of working with funding brokers, the risks associated with speculative ventures, and the strategic management of capital. Afif's insights into prudent capital management are invaluable for entrepreneurs leveraging opportunities effectively. * The Value of Relationships and Advice: Beyond funding, Afif talks about the significance of building robust business relationships and the role of strategic advice during the funding process. He also touches upon the importance of due diligence and the unique challenges entrepreneurs face in the Consumer Packaged Goods (CPG) sector. Whether you're an aspiring entrepreneur, a seasoned business owner, or intrigued by the intricacies of building and funding a business, this episode offers a wealth of knowledge, experiences, and strategies from Afif Ghannoum's entrepreneurial adventure. Join us as we uncover the lessons, challenges, and successes that define the entrepreneurial spirit. For more on Small Co Capital, visit: https://smallcocapital.com/ If you enjoyed this episode, please leave us a rating and review and give us a follow on Apple Podcast. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. In this inspiring episode, Ramon Vela explores the entrepreneurial journey of Jeremy Kopeck, Co-Founder and CEO of NOA Home. Kopeck shares his story of growing a $50,000 investment into a remarkable $23 million revenue over four years. It's a tale that underscores the essence of entrepreneurship, including the critical importance of trust, risk-taking, and the undeniable power of human connections. Join us as we explore the highs and lows of building a brand that's as much about family values as it is about offering quality, artisanal products to the market. Main Themes: * The Foundation of Trust and Integrity: Learn how a partnership based on shared vision and integrity was pivotal during a typhoon-induced crisis, setting a precedent for the company's ethos. * Personal Commitment and Brand Ethos: Discover the significance behind the name NOA Home and how it reflects the company's dedication to comfort, quality, and family. * Overcoming Challenges through Resilience: Jeremy discusses facing and overcoming challenges, including supply chain disruptions and the pandemic, focusing on resilience and maintaining core values. * The Art of Bootstrapping: A Deep Dive into How NOA Home Achieved Significant Growth without External Investors, highlighting the effectiveness of financial management and market understanding. * A Customer-Centric Approach: This paper provides insights into the importance of direct feedback and exceptional customer service and their role in refining NOA Home's offerings. * Future Plans and Expansion: Exciting details on expanding the product line with American-made items and growing the ambassador program to reinforce the brand's commitment to quality and community. * A Message to Aspiring Entrepreneurs: Jeremy shares words of encouragement for future entrepreneurs, emphasizing perseverance, a customer-centric approach, and the importance of holding onto one's values. About NOA Home: NOA Home has emerged as a leading name in the B2C industry, known for its artisanal products, storytelling approach to customer engagement, and unwavering commitment to quality and community. From overcoming natural disasters to navigating the complexities of market dynamics, NOA Home's journey is a testament to what can be achieved with hard work, dedication, and an unrelenting focus on what truly matters. Whether you're an aspiring entrepreneur, a seasoned business owner, or simply someone who appreciates a success story, this episode offers valuable insights into the realities of starting and scaling a business today. Tune in to learn, be inspired, and find the spark you need to start your journey of resilience and success. For more on NOA Home, visit: https://www.noahome.com/us/ If you enjoyed this episode, please leave us a rating and review and give us a follow on Apple Podcast. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. Welcome to another enlightening episode in which Ramon Vela dives deep into the journey of Mike Mahar, a visionary entrepreneur and partner at Digital Stronghold. The Digital Stronghold is a multi-brand platform supporting leading digitally native men's apparel, accessories, and grooming brands in accelerating their growth. Mike shares his fascinating career trajectory, valuable insights from his tenure with Taylor Stitch, and current endeavors shaping the future of men's interest brands. Below are the key highlights of our conversation: * Gratitude and Reflecting on a Mentor's Impact Mike reflects on the impact of a high school teacher who influenced his passion for business and entrepreneurship. * Taylor Stitch Update Post-Pandemic Update on Taylor Stitch post-pandemic, focusing on product development, customer needs, and business strategies. * Introduction to Digital Stronghold Introduction to Digital Stronghold, a holding company for men's interest brands, and its vision to acquire profitable brands. * Consumer-Centric Approach of Digital Stronghold Discuss how Digital Stronghold aims to enhance the consumer experience by supporting founders and improving operational efficiency. * Evaluating Apparel Brands for Investment Learn about the key criteria Digital Stronghold uses to evaluate apparel brands for investment, including financial benchmarks and customer retention rates. * Embracing Niche Brands Discover the value Digital Stronghold places on niche brands that focus on building a dedicated customer base, like the success story of Boston Scally in their portfolio. * Supporting Acquired Brands Explore the comprehensive support Digital Stronghold provides to acquired brands post-deal, covering areas such as finance, digital optimization, marketing, and logistics. * Inclusivity in Brand Acquisition Understand Digital Stronghold's openness to brands with diverse product lines, including gender-neutral options, and how they assess brands for investment opportunities. * Navigating Challenges in Brand Acquisition Delve into the challenges Digital Stronghold faces in finding and acquiring brands, including the impact of market dynamics and the importance of knowing your customer for successful paid media strategies. Call-to-Action: Mike encourages interested brand founders in the men's interest space to connect for potential investment opportunities. For more on Digital Stronghold, visit: https://thedigitalstronghold.com/ Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond! If you enjoyed this episode, please leave us a rating and review. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. In this inspiring episode, Ramon Vela dives into the fascinating world of entrepreneurship with a unique twist – mushrooms. His guests, Co-Founders Stephanie Moyal and Jake Mellman, are the innovative minds behind Troop, a company reshaping how we view and consume mushrooms. Their story is not just about mushrooms; it's a tale of resilience, innovation, and the power of a robust support system. Main Themes: * The Birth of Troop During Challenging Times: Discover how Stephanie and Jake embarked on their entrepreneurial journey amidst the COVID-19 lockdown, transforming their mushroom passion into a thriving business. * Gratitude and Support: The founders emphasize the crucial roles of gratitude, family support, and self-belief in navigating the ups and downs of starting a new venture. They share anecdotes highlighting how these elements were instrumental in their success. * Demystifying Mushrooms: Stephanie and Jake discuss their mission to make mushrooms more appealing and accessible through innovative products like gummies. They delve into the challenges and rewards of educating the public about mushrooms' health benefits and potential, aiming to destigmatize this versatile ingredient. * Sustainability and Quality: Learn about Troop's commitment to sustainability, from choosing eco-friendly packaging to sourcing premium mushrooms. The founders detail the meticulous research and development process that goes into creating their unique mushroom gummies, including custom molds that embody the essence of their brand. * Education and Networking: The importance of continuous learning, networking, and strategic planning for budding entrepreneurs. Stephanie and Jake share valuable insights into how they navigated the complexities of product development and market introduction with no prior experience in the mushroom industry. * Health Benefits and Applications: The conversation also covers mushrooms' potential health benefits, from digestive support to mental health and immune system enhancement. The founders discuss their approach to product development, focusing on vegan-friendly, potent extracts made through a triple extraction method. * Looking Forward: As Troop grows, Stephanie and Jake reflect on their journey and plans. They highlight the importance of quality, consumer education, and expanding their product line to include offerings with immune-boosting and stress-reducing properties. Closing Thoughts: Stephanie and Jake's journey with Troop is a testament to the power of innovation, dedication, and the impact of reimagining traditional ingredients for modern consumers. This episode is a must-listen for anyone interested in entrepreneurship, health, and wellness or looking for inspiration. Remember to check out Troop's mushroom gummies and other products by visiting Trytroop.com and learning more about how they're changing the health and wellness industry game. For more on Troop, visit: https://trytroop.com/ For our listeners, a 20% discount for Troop, use promo code: Ramon20 Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond! If you enjoyed this episode, please leave us a rating and review. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. Welcome to today's episode, in which Rose Hamilton, Founder of Compass Rose Ventures, discusses the fascinating journey of Franne Golde, Founder and CEO of Franne Golde and a former songwriter who danced her way into the fashion industry and established a thriving specialty retail brand. Franne Golde is a women's apparel brand that created the "Magic" Pants and other figure-flattering basics for the office or wherever life takes you. She is a former songwriter who turned her love for fashion into a thriving business. In this interview, we explored: - How her roots in music influenced her entrepreneurial path - The accidental start of her fashion journey with a school boutique fundraiser and how it blossomed into a full-fledged clothing line. - Discovering a unique fabric led to creating a game-changing pair of pants. - Overcoming manufacturing hurdles with the help of personal connections. - Franne's belief in commitment and how the universe conspires to assist dedicated people. - Her strategy in using online marketing, personal outreach, and referrals over traditional advertising. - A serendipitous endorsement from Oprah Winfrey's stylist, propelling her “magic pants” into the limelight. - Addressing the challenges of balancing marketing expenses and adapting to market changes. - The importance of in-person interactions and maintaining a personal touch within a converted recording studio space. - And so much more... For entrepreneurs and dreamers alike, Franne's journey offers inspiration and practical insights into navigating the business world and successfully shifting from one career to another. Additional Information: For listeners who want to experience the comfort and style of Franne's “magic pants” for themselves or to connect with her brand, visit: https://www.frannegolde.com/ Listens get 20% off their next full-priced order. Use promo code STORY. Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond! If you enjoyed this episode, please leave us a review. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ The Story of a Brand and Compass Rose offer “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. In this enlightening episode, Ramon Vela takes a deep dive into the world of food and beverage with Aishwarya Iyer, Founder, CEO, and visionary behind Brightland. Join us as we uncover the passion, challenges, and innovative strategies behind building a brand that's as much about quality and sustainability as it is about its products. Brightland makes artfully crafted ingredients to help pour on a little bit of the good life. Best known for our iconic olive oils, we source all our products directly from small, family farms in California and Hawaii. Key Highlights: Entrepreneurial Well-being: Aishwarya discusses the role of gratitude and meditation in managing the stress of entrepreneurship, offering listeners a glimpse into the daily practices that keep her grounded. The Genesis of Brightland: Learn about Aishwarya's journey to starting Brightland, inspired by the health benefits of olive oil and a commitment to transparency, quality, and sustainability. Navigating Entrepreneurial Challenges: From handling disappointment and uncertainty to the significance of self-compassion, Aishwarya shares her hurdles and how she's overcome them. Behind the Scenes of Product Creation: Get an insider look at Brightland's meticulous approach to creating its products, which involves prioritizing quality over cost, working closely with family-owned farms, and adopting a unique vinegar production method. The Art of Olive Oil: Explore the parallels between olive oil and wine. Aishwarya provides expert advice on storing, tasting, and even incorporating olive oil into your coffee for an extra health boost. Brightland's Products: Delve into the world of Brightland's oils, vinegar, and honey, learning about the importance of quality sourcing, innovative blends, and the brand's plans for retail expansion and education on olive oil's health benefits. Conclusion: Aishwarya Iyer's journey with Brightland is a testament to what passion, resilience, and a focus on quality can achieve in the entrepreneurial world. Whether you're a food enthusiast, an aspiring entrepreneur, or someone curious about incorporating healthier options into your lifestyle, this conversation offers valuable insights and inspiration. Tune in to discover the heart and soul behind Brightland and find a new appreciation for the humble olive oil in your kitchen. For more on Brightland, visit: https://brightland.co/ Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond! If you enjoyed this episode, please leave us a rating and review. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. In this episode of “The Story of a Brand,” Ramon Vela delves into the compelling story of Jing Gao, Founder, CEO, and visionary behind the modern Chinese food brand Fly by Jing. From the brand's humble beginnings to its place on the shelves of major retailers, Gao's journey is a narrative of personal and professional evolution, marked by leadership, innovation, and a deep commitment to authenticity. Join us as we explore: Personal Growth and Leadership Jing shares insights on personal growth, self-acceptance, and the evolving role of a CEO in empowering and supporting the team, emphasizing the importance of inner fulfillment and team alignment. Managing Team Dynamics The discussion focuses on the challenges of managing a growing team. It explores the shift in dynamics and structures as a company expands and highlights the importance of adaptability and cultural alignment. Employee Growth and Company Culture The conversation delves into the significance of supporting employee self-actualization and holistic growth, emphasizing the role of a company in fostering individual development and creating a positive, inclusive culture. Unveiling the Purpose Statement Discover the purpose behind the brand's creation and how it evolved over the years, focusing on evolving culture through taste and expanding consciousness. Inspiration and Inception of the Company Explore the founder's journey from China to the US, identifying gaps in the natural food market and misconceptions surrounding Chinese cuisine, which led to the company's launch. Validation and Growth Learn how a successful Kickstarter campaign validated the demand for the brand's products, leading to scaling up operations and a significant shift in the ethnic food landscape. Measuring Success and Impact Understand the metrics and markers of success for the brand, including reshaping the grocery store's ethnic aisle, inspiring other founders, and gaining recognition from retailers and investors. Future Vision and Expansion Explore the brand's aspirations to become a household name and a ubiquitous condiment, aiming to evolve culture through taste further and broaden its reach beyond Asian cuisine. Exploring Culinary Diversity and Flavor Sensations Delve into the importance of diverse flavors and culinary experiences, highlighting the role of sauces in enhancing plant-based meals and exploring the uniqueness of different ethnic cuisines. Product Introduction and Recommendations Introducing the brand's flagship products and offering recommendations for first-time customers, emphasizing flavor balance, versatility, and the sensory experience the products provide. Join us as Jing Gao shares her inspirational journey with Fly by Jing, offering valuable lessons on leadership, innovation, and the power of staying true to one's mission. Whether you're an aspiring entrepreneur, a food enthusiast, or someone interested in personal and professional development dynamics, this episode promises to be an enlightening exploration of what it takes to build a brand that transcends boundaries and challenges conventions. For more on Fly By Jing, visit: https://flybyjing.com/ Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond! If you enjoyed this episode, please leave us a rating and review. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. In this captivating episode of “The Story of a Brand,” Ramon Vela interviews Nate Taylor, CEO and Founder of Keyspan, about the transformative potential of personalized healthcare. It's an episode packed with insights, ideas, and inspiration for anyone looking to navigate the changing landscapes of health and wellness in the 21st century. Join us as we explore: * Discover Nate's personal health journey, which led him to question traditional healthcare practices. He now focuses on prevention and addressing underlying health issues rather than relying on quick fixes or medications. * Learn about Keyspan's mission to provide personalized health coaching, lifestyle changes, and AI-powered solutions to help individuals optimize their health span, focusing on prevention and behavior change. * Delve into the concept of health span versus life span, emphasizing the importance of maximizing the quality of life by focusing on health and well-being rather than just increasing the number of years lived. * Nate Taylor discusses the historical exclusion of women in medical studies and the importance of considering female biology in healthcare. He also highlights Keyspan's approach to testing additional biomarkers for women. * Nate Taylor shares his perspective on medications like Ozempic and emphasizes the importance of addressing underlying behavioral reasons for health issues instead of relying on temporary fixes. He also explores the significance of behavior change, diet, and exercise in long-lasting health outcomes. * The discussion shifts towards the concept of Medicine 3.0 and the role of Keyspan in preventive healthcare. They delve into the partnership between Keyspan and healthcare providers in managing wellness and preventing health issues. * Nate Taylor shares his personal journey with Keyspan, from signing up for the program to undergoing blood tests and the subsequent steps in the process. Nate provides insights into the user experience and expectations of engaging with Keyspan's platform. * The importance of community support in health and wellness is highlighted, emphasizing the role of Keyspan's community in fostering connections among members. He explores the benefits of sharing experiences, struggles, and victories within a supportive community. * Nate Taylor encourages listeners to explore Keyspan's offerings and take proactive steps toward their health and well-being. He emphasizes the significance of utilizing data, personalized advice, and community support for holistic health management. Join us on this enlightening journey with Nate Taylor as we explore the intersection of career innovation, AI's role in our professional lives, and the transformative power of proactive healthcare. For more on Keyspan, visit: https://getkeyspan.com/ Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond! If you enjoyed this episode, please leave us a rating and review. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
This episode is brought to you by Compass Rose and SARAL - The Influencer OS for Brands. In this episode, Ramon Vela dives into the burgeoning e-commerce strategy of “try before you buy” with Benjamin Davis, Founder, and CEO of TryNow. TryNow reshapes online shopping and drives brand loyalty and sales. We unpack the significance of this approach, its impact on consumer confidence, and how it's becoming an antidote to the challenges posed by inflation and changing consumer behaviors. Join us as we explore: * We start with Benjamin Davis, the founder and CEO of Try Now, sharing his gratitude towards an investor, Ryan, who saw potential in the idea and its execution. It tells how visionary support can bring transformative business models to life. * Delving into the evolving consumer expectation to “try before you buy,” a shift from traditional online shopping habits. We discuss how this trend fosters a new level of trust and confidence among online shoppers, particularly in an era of price sensitivity and the pursuit of value. * Discover how offering trials before purchase can significantly uplift brand conversion rates. By targeting hesitant shoppers and increasing consumer confidence, brands can drive incremental sales without immediately resorting to discounts. * From a wine company that lets customers sample at home to a boot company thriving on a direct-to-consumer model, we highlight varied examples of how this strategy is successfully implemented across different sectors. * Learn how the “try before you buy” approach is helping businesses cope with inflationary pressures by focusing on customer-centricity, maintaining product quality, and efficiently managing return rates. * For companies, especially those on Shopify, integrating this model into their returns flow can lead to operational efficiency. We discuss the importance of this integration and how it benefits retailers and consumers. * We explore how this trend is particularly impactful in the apparel industry, where fit and personal preference play significant roles in purchase decisions. TryNow facilitates trial experiences, proving that adopting such strategies can improve the retail experience and profitability. Tune in to this conversation to understand how this innovative approach revolutionizes our online shopping experiences. For more on TryNow, visit: https://www.trynow.com/ Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond! If you enjoyed this episode, please leave us a rating and review. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. In this episode, our host, Rose Hamilton, Founder of Compass Rose, interviews Kathryn Bricken, CEO and Founder of Doughlicious - The London Dough Co. Doughlicious - The London Dough Co. is an award-winning dough company that uses all-natural ingredients, is gluten-free and offers many dairy-free, vegetarian, and vegan options. All our products are produced in the UK using the finest ingredients, including free-range eggs, organic cane, and coconut sugars, and no artificial additives or preservatives. Below are the key takeaways from our conversation: * Her personal story and how her pregnancy momentarily paused her culinary endeavors and how she reignited her passion for baking. * How Doughlicous blossomed into a full-fledged business. * Growing from a home kitchen operation to requiring a larger manufacturing space, and how they diversified their product line with innovative offerings like cookie dough and gelato bites. * Kathryn's strategic pivot from direct-to-consumer sales to focusing on retail distribution catapulted the brand toward international fame. * How she addresses the challenges and opportunities of marketing with social media and influencers in today's digital landscape. * You'll also hear about the importance of personal involvement and authenticity in representing a brand. * And why we should celebrate the notion that it's never too late to pursue your dreams, * And so much more!!! Join Rose Hamilton for this inspiring conversation with Kathryn Bricken, which is a testament to the power of following your dreams and the sweet taste of success that comes with dedication and hard work. Don't miss this opportunity to learn from a visionary who turned her passion for dessert into a thriving business. For more on Doughlicious - The London Dough Co., visit: https://doughlicious.co.uk/ Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond! If you enjoyed this episode, please leave us a review. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ The Story of a Brand and Compass Rose offer “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. Join Ramon Vela for this special episode featuring Walter Faulstroh, CEO and Co-Founder of HUM Nutrition. HUM's mission is to help everyone look and feel their absolute best. Combining the exact, pure, and potent nutrients for visible, life-changing results, each unique formula starts with beauty from within. Each formula is made with clinically proven non-GMO, gluten-free, and sustainably sourced ingredients for great results. Key Points Discussed: * We discuss the powerful message from Walter Faulstroh, CEO of HUM Nutrition, about the intersection of gratitude, personal health challenges, and innovative wellness solutions. * Hum Nutrition's core focus is enhancing overall well-being by addressing key areas such as skin, digestive, mental health, and well-being for women's health. * The company offers personalized services like online consultations and quizzes tailored to individual health needs. * Faulstroh sheds light on the often-overlooked psychological effects of acne, exacerbated during the pandemic. * Emphasis on using clean ingredients in products and sustainable practices in packaging to promote consumer and environmental health. * Discuss how HUM Nutrition navigated supply chain disruptions and factory shutdowns by being agile and collaborative. * The platform's tailored approach to product selection helps those with specific health conditions or those managing medication interactions. * A commitment to affordable pricing, proper ingredient use for glucose management, and ensuring product quality through extensive testing and verification. * Walter Faulstroh's guarantee on the efficacy and safety of HUM Nutrition's products. * Faulstroh advocates for managing stress through kindness to oneself and the importance of maintaining overall health. Call to Action: Visit the HUM Nutrition website for additional resources, take a health quiz, and have the opportunity to consult a nutrition expert. For more on HUM Nutrition, visit: https://www.humnutrition.com/ Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond! If you enjoyed this episode, please leave us a rating and review. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
This episode is brought to you by Compass Rose and SARAL - The Influencer OS for Brands. Today, we have a special episode featuring Uri Minkoff, the co-founder of BodyHealth, who shares his entrepreneurial journey and insights into the health and nutrition sector. With a focus on quality and purity of ingredients, BodyHealth products are crafted to help you achieve and maintain optimum health and vitality. Specifically, the BodyHealth objective is to educate others on improving and maintaining their bodies' condition and provide them with the products needed to do that. Touted by world-class performance athletes and patients in some of the most desperate conditions, Dr. Minkoff's formulations continue to spread for one simple reason: They Work. Key Points Discussed: * His decision to pursue entrepreneurship over further education * Uri discusses the significant impact his father had on his career path * The conversation highlights how parental support can be instrumental in recognizing and nurturing children's talents * Minkoff stresses the importance of passion and authenticity in achieving success * He underscores the need for entrepreneurs to understand finance to make informed decisions that align with their passions * Uri's strategies for maintaining a connection with the business's original vision * He delves into the importance of product offering, timing, customer base, and a strong value proposition * How Minkoff led BodyHealth to expand its reach beyond its initial offerings * The refocus on health and nutrition during the COVID-19 pandemic and the growth of the product line * The commitment to “life-changing nutrition” and creating products tailored to specific patient needs * The strategy behind producing content that educates and products that address particular health concerns * Minkoff emphasizes the importance of building a community and the value of peer-to-peer connections * He advocates for sharing personal health experiences and the impact it can have on others * The push for personalized diets and exercise routines * Finding health experts or programs that resonate on an individual level * Uri teases potential changes in the market due to new drug developments affecting the snack food industry * The expected move towards healthier brands and what that could mean for entrepreneurs in the health sector We hope Uri's story motivates you to pursue your passions with authenticity and a clear vision. For more on BodyHealth, visit: https://bodyhealth.com/ Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond! If you enjoyed this episode, please leave us a rating and review. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.