The Woodpreneur Podcast

In this episode of the Woodpreneur Podcast, host Jennifer Alger interviews Daniel Torres of Deadwood Revival Design. Daniel shares his inspiring journey from firefighter to full-time entrepreneur in the urban wood industry. The conversation explores themes of commitment, collaboration, and innovation—especially within the unique challenges of urban wood. Daniel discusses the importance of community, adaptability, and resourcefulness, and reflects on his recent acquisition of Pacific Coast Lumber. He emphasizes the need for long-term planning, knowledge sharing, and building strong industry relationships to support sustainable business growth. Takeaways Decide to commit fully—true momentum begins when you go all in.Collaboration over competition—supporting others lifts the entire industry.Innovation is key—pioneering new methods, like advanced wood drying, drives growth.Knowledge + community = sustainability—shared wisdom helps avoid common pitfalls.Scaling custom work requires strategy—growing a niche business demands creative revenue models. Chapters 00:00 — Introduction to Daniel Torres and His Journey 03:01 — The Decision to Go All In 06:06 — Collaborative Competition in the Urban Wood Industry 08:57 — Pioneering Techniques in Urban Wood Drying 11:46 — Understanding Species Variations in Urban Lumber 15:06 — Resourcefulness in Urban Wood Operations 18:09 — Acquiring Pacific Coast Lumber 21:01 — Honoring the Legacy of Urban Wood Sawmills 23:22 — Navigating Challenges in the Urban Wood Industry 25:50 — The Power of Knowledge and Community Support 27:29 — Entrepreneurship: Facing Doubts and Staying the Course 34:30 — Scaling Custom Work and Creating Sustainable Revenue Streams The Woodpreneur Podcast brings stories of woodworkers, makers, and entrepreneurs turning their passion for wood into successful businesses - from inspiration to education to actionable advice. Hosted by Steve Larosiliere and Jennifer Alger  For blog posts and updates: woodpreneur.com See how we helped woodworkers, furniture-makers, millwork and lumber businesses grow to the next level: woodpreneurnetwork.com Empowering woodpreneurs and building companies to grow and scale: buildergrowth.io Connect with us at:  Instagram: https://www.instagram.com/woodpreneurnetwork/?hl=en Facebook: https://www.facebook.com/woodpreneurnetwork/ Join Our Facebook Group! https://www.facebook.com/groups/woodpreneurnetwork Join our newsletter: podcast.woodpreneur.com/ You can connect with Danny at: https://www.deadwoodrevivaldesign.com/ https://www.instagram.com/deadwoodrevivaldesign/?hl=en https://www.facebook.com/deadwoodrevivaldesign

In this episode of the Woodpreneur Podcast, host Jennifer Alger introduces the podcast's new direction—highlighting sustainable practices, community empowerment, and innovation in woodworking. Guest Marji Medina, founder of It's Not Trash, shares her inspiring journey from a childhood of salvaging materials to building a furniture business rooted in sustainability, affordability, and purpose. Marji discusses how her Build-a-Bed model empowers customers to customize affordable furniture, and how she balances paying her team a living wage with staying financially sustainable. The conversation touches on reclaiming materials, creating accessible designs, and building a supportive work environment. She also emphasizes the importance of financial literacy and mentoring the next generation, all while staying true to her mission of conscious capitalism and community connection. Takeaways Marji Medina's early experiences with salvaging materials laid the foundation for her sustainable furniture brand, It's Not Trash.Her Build-a-Bed concept makes furniture affordable and customizable, bridging the gap between quality craftsmanship and accessibility.Marji prioritizes paying her staff a living wage, proving that ethical labor practices can coexist with smart business strategy.Community-based movements like “Buy Nothing” help reduce waste, showing how local initiatives can support global sustainability.Empowering young people through financial literacy and mentorship is central to Marji's mission of driving systemic change through business. Chapters 00:00 – Introduction to the New Era of Woodpreneur Podcast 01:04 – Marji's Journey: From Trash to Treasure 04:02 – The Evolution of Furniture Design and Sustainability 09:52 – The Middle Ground: Affordable Quality Furniture 13:04 – Community and Conscious Capitalism 18:03 – The Joy of Woodworking and Creative Fixing 22:22 – Designing Affordable Furniture 25:09 – Innovative Business Model: Build-a-Bed 31:11 – Balancing Employee Welfare and Business Profitability 39:06 – Empowering the Next Generation Through Financial Literacy The Woodpreneur Podcast brings stories of woodworkers, makers, and entrepreneurs turning their passion for wood into successful businesses - from inspiration to education to actionable advice. Hosted by Steve Larosiliere and Jennifer Alger  For blog posts and updates: woodpreneur.com To join a network of woodpreneurs: See how we helped woodworkers, furniture-makers, millwork and lumber businesses grow to the next level: woodpreneurnetwork.com Empowering woodpreneurs and building companies to grow and scale: buildergrowth.io Connect with us at:  Instagram: https://www.instagram.com/woodpreneurnetwork/?hl=en Facebook: https://www.facebook.com/woodpreneurnetwork/ Join Our Facebook Group! https://www.facebook.com/groups/woodpreneurnetwork Join our newsletter: podcast.woodpreneur.com/ You can connect with Marji at:  https://itsnottrashdesigns.com/ https://www.instagram.com/itsnottrash/

In this episode of the Woodpreneur Podcast, new host Jennifer Alger talks with Brendan Vande Kamp of Logs to Lumber about his unexpected entry into sawmilling and how he grew his business. They cover the shift from live edge slabs to dimensional lumber, the value of investing in better tools, and new revenue streams like cabin building. Brendan also shares insights on branding, certification, and building community through collaboration and knowledge-sharing. Takeaways Brendan Vande Kamp's sawmilling journey began unexpectedly, but his willingness to adapt and invest in better equipment transformed Logs to Lumber into a successful, multi-faceted business.The shift from live edge slabs to dimensional lumber reflects changing market demands, and tools like edgers help small sawmillers scale production efficiently.Brendan has found success in cabin construction, not only by offering customized builds with dovetail jigs but also by connecting personally with clients—turning each project into something meaningful.Certification plays a key role in building trust within the sawmilling industry, while branding and marketing (especially through social media and Google reviews) are essential for growth.The woodworking community thrives on collaboration and knowledge-sharing—Brendan encourages aspiring sawmillers to find their niche, engage with others, and never stop learning. Chapters 00:00 – Introduction to the New Era of Woodpreneur Podcast 01:23 – Brendan's Journey into Sawmilling 05:02 – The Evolution of Logs to Lumber Business 06:16 – Branding and Value Addition in Woodworking 07:58 – Shifting Focus: From Live Edge to Dimensional Lumber 10:52 – Innovations in Sawmilling: The Edger Experience 14:22 – Building Cabins: A New Revenue Stream 19:46 – Creating Custom Dovetail Jigs for Cabin Construction 25:14 – The Importance of Certification in Sawmilling 26:08 – Understanding Business Splits and Service Levels 29:41 – Sourcing Logs and Customization in Cabin Building 32:41 – Community Engagement and Personal Touch in Projects 35:12 – Marketing Strategies for Sawmilling Businesses 37:12 – Knowledge Sharing and Community Support 41:24 – Key Takeaways for Aspiring Sawmillers The Woodpreneur Podcast brings stories of woodworkers, makers, and entrepreneurs turning their passion for wood into successful businesses - from inspiration to education to actionable advice. Hosted by Steve Larosiliere and Jennifer Alger  For blog posts and updates: woodpreneur.com To join a network of woodpreneurs: See how we helped woodworkers, furniture-makers, millwork and lumber businesses grow to the next level: woodpreneurnetwork.com Empowering woodpreneurs and building companies to grow and scale: buildergrowth.io Connect with us at:  Instagram: https://www.instagram.com/woodpreneurnetwork/?hl=en Facebook: https://www.facebook.com/woodpreneurnetwork/ Join Our Facebook Group! https://www.facebook.com/groups/woodpreneurnetwork Join our newsletter: podcast.woodpreneur.com/ Connect with Brendan at: https://www.logtolumberva.com/about https://www.instagram.com/Logtolumber https://www.facebook.com/LogtoLumber/

In this episode of the Woodpreneur podcast, host Jennifer Alger introduces the new direction of the show, focusing on the sawmill and woodworking community. She interviews Sims Acuff, founder of Eutree, who shares his journey from starting a tree service to transitioning into the lumber business. The conversation covers the challenges of business growth, the importance of investing in equipment, and innovations in lumber processing technology. In this conversation, Sims Acuff discusses the advancements in wood processing technology at Eutree, the diverse product offerings, and the challenges faced in the urban wood industry. He highlights the shift in market dynamics towards engineered products and the need for local sawmills to adapt to remain competitive. Sims emphasizes the importance of innovation in equipment to support smaller mills and shares insights for aspiring entrepreneurs in the wood industry. Takeaways Jennifer Alger hosts the Woodpreneur Podcast, where Sims Acuff shares his journey transforming a tree service into Eutree, an urban wood utilization business focused on sustainability. Cash flow management and strategic equipment investment are critical challenges for small wood businesses, with Sims emphasizing the importance of maintaining some debt for growth. Innovative technologies like Woodflow's modular design and the Smart Stacker have helped Eutree streamline operations, reduce labor costs, and respond flexibly to market demands. The wood industry is shifting toward engineered products, creating competitive challenges for local sawmills that require adaptation and innovation to remain viable. Aspiring wood entrepreneurs should approach the sawmill business cautiously, with collaboration and innovation being essential strategies for overcoming industry challenges. Chapters 00:00 Welcome to the Woodpreneur Podcast 01:01 Sims Acuff and the Eutree Journey 04:44 Transitioning from Tree Service to Lumber Business 10:09 Challenges in Business Growth and Cash Flow 12:33 Investing in Equipment for Growth 17:31 Innovations in Lumber Processing Technology 21:57 Innovations in Wood Processing Technology 25:12 Product Range and Customization at Eutree 28:45 Challenges in the Urban Wood Industry 31:34 Market Dynamics and Competition 38:01 Future of Local Sawmills and Decentralization 44:09 Advice for Aspiring Wood Industry Entrepreneurs The Woodpreneur Podcast brings stories of woodworkers, makers, and entrepreneurs turning their passion for wood into successful businesses - from inspiration to education to actionable advice. Hosted by Steve Larosiliere and Jennifer Alger For blog posts and updates: woodpreneur.com To join a network of woodpreneurs: See how we helped woodworkers, furniture-makers, millwork and lumber businesses grow to the next level: woodpreneurnetwork.com Empowering woodpreneurs and building companies to grow and scale: buildergrowth.io Connect with us at: Instagram: https://www.instagram.com/woodpreneurnetwork/?hl=en Facebook: https://www.facebook.com/woodpreneurnetwork/ Join Our Facebook Group! https://www.facebook.com/groups/woodpreneurnetwork Join our newsletter: podcast.woodpreneur.com/ Connect with Sims Acuff at: https://www.eutree.com/ https://www.facebook.com/Eutree/ https://www.instagram.com/eutree/

In this episode of The Woodpreneur Podcast, hosted by Steve Larosiliere and Jennifer Alger, guest Seth San Filippo of Urban Lumber Company shares the story of building his business over the past nine years—navigating challenges, embracing growth, and evolving as a leader. He reflects on the unique experiences that come with working in the urban lumber industry, from salvaging materials to crafting custom furniture, which remains his core passion. Seth emphasizes the power of storytelling in marketing and highlights the deep sense of loyalty and connection within his team, whom he considers family. He also discusses how the business adapted during the pandemic, maintained a commitment to high-quality craftsmanship, and fostered collaborative relationships with architects and designers. The episode concludes with insights into future goals, including expanding marketing efforts, strengthening community impact, and continuing to create meaningful, sustainable products. Top Takeaways: Long-term business growth stems from resilience, adaptability, and continuous leadership development.Storytelling is essential for connecting customers to the value and mission behind each product.The urban lumber industry offers unique creative potential but comes with technical challenges.A strong, loyal team and a commitment to craftsmanship are central to Urban Lumber's success.Community involvement and strategic collaboration shape the company's evolving vision. Chapters 00:00 — Introduction and Growth Journey 02:59 — Navigating Challenges and Opportunities 05:51 — Leadership Evolution and Team Dynamics 09:01 — Product Focus and Unique Experiences 12:00 — Marketing Strategies and Storytelling 14:53 — Day-to-Day Operations and Future Vision 17:48 — Achievements and Impact on the Community 21:00 — Creative Collaborations and Design Process 23:58 — Final Thoughts and Future Directions You can connect with Seth at: https://urbanlumber.co/ https://www.instagram.com/urbanlumberco https://www.facebook.com/UrbanLumberCo/ Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/

Steve and Jennifer analyze the evolving lumber and sawmill industry on this Woodpreneur Podcast episode, spotlighting emerging opportunities from tariffs and the power of collaboration. Jennifer outlines strategic steps for small producers—from inventory building to cooperative models—while highlighting the urban wood sector's growth potential. The discussion champions local resource utilization as a win for economic and environmental sustainability. Key Takeaways Tariff Advantages: New policies create prime opportunities to promote domestic wood products Collaborative Growth: Unified industry efforts yield greater success than solo ventures Waste Reduction: Addresses the paradox of wasted local wood amid lumber imports Proactive Preparation: Small producers should stockpile inventory and explore cooperatives Localized Benefits: Urban wood utilization strengthens community economies and ecosystems  Chapters 00:00 Industry Snapshot & Tariff Impacts 10:03 Collaborative Strategies for Growth Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/

On the Woodpreneur Podcast, Steve Larosiliere and Jennifer Alger interview Zach Bancroft of 805 Woodworks about his transition from antique dealing to custom furniture making. Zach discusses developing his craft style, material sourcing, and the vital role of word-of-mouth marketing. He shares candid insights about pandemic-era business struggles, mental health challenges, and his passion for creating sustainable, heirloom-quality furniture in today's disposable culture. The conversation covers customer education strategies, production scaling, local collaborations, and balancing creative work with business growth. Key Takeaways Career Evolution: Zach transitioned from antique dealing to custom furniture, adapting his style based on customer needs. Business Challenges: He faced significant hurdles during the pandemic, including layoffs and mental health struggles. Sustainability & Craftsmanship: Zach advocates for heirloom-quality furniture and a shift away from disposable consumer culture. Customer Education: Effectively marketing handmade products requires time, online showcases, and finding the right audience. Growth Strategies: Scaling production, local collaborations, and balancing creativity with business logistics are key to future success. Chapters 00:00 The Origins of 805 Woodworks 02:57 Crafting a Unique Style 05:54 Sourcing Materials and Building Relationships 08:45 Navigating Business Challenges and Mental Health 12:05 The Comeback Journey 14:59 The Value of Heirloom Furniture 17:55 Sustainability and Consumer Mindset 20:58 Finding the Right Customers 23:43 The Cost of Customer Education 24:41 Building the Mantle Business 26:44 Challenges in Scaling Production 32:52 Exploring Collaborative Opportunities 37:55 Finding Balance and Future Growth You can connect with Zach at: https://www.instagram.com/805woodworks/ https://www.805woodworks.com/ Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/

In this episode of the Woodpreneur podcast, hosts Steve Larosiliere and Jennifer Alger interview Nick Mooers from Maverick Sawmill. They discuss the growth of Nick's business during the pandemic, exciting projects, including a massive walnut table, and the development of a new shop to enhance operational efficiency. Nick shares insights on leadership, industry trends, and the balance between raw and finished products. The conversation also touches on marketing strategies for high-end builds and the importance of relationships in the luxury market. Takeaways The pandemic drove significant growth in home renovation projects and woodworking demandMaverick Sawmill specializes in oversized walnut pieces and has developed a unique 50/50 balance between raw and finished productsNick emphasizes the critical importance of team dynamics, leadership, and relationship buildingA new shop is being developed to enhance operational efficiency and support business growthEpoxy projects and home and garden shows have emerged as important trends in the woodworking industry Chapters 00:00 Introduction to Maverick Sawmill 01:00 Business Growth During the Pandemic 02:40 Exciting Projects and New Shop Development 05:19 Operational Success Factors 09:51 Leadership and Team Dynamics 11:06 Industry Trends and Innovations 13:12 Balancing Raw and Finished Products 15:18 Investments in Machinery and Efficiency 19:01 Future Plans and Moving Challenges 20:24 Marketing Strategies for High-End Builds Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ You can connect with Nick at: https://www.instagram.com/mavericksawmill/

In this episode of the Woodpreneur Podcast, hosts Steve Larosiliere and Jennifer Alger interview Chris Hitchcock from Coyote Custom Woodwork. Chris shares his journey as a self-taught woodworker, discussing his passion for creating unique pieces and the challenges he faces in the industry. He emphasizes the importance of networking and word-of-mouth referrals in building his client base, as well as the satisfaction he derives from his craft. The conversation also touches on current trends in woodworking materials and Chris's aspirations for future growth in his business. Takeaways Chris began his woodworking journey as a self-taught craftsman, starting around 2015Networking and word-of-mouth referrals are crucial for building a successful woodworking businessWalnut remains his favorite wood to work with, despite changing industry trendsCreative satisfaction stems from the hands-on process of building unique piecesChris is focused on business growth and overcoming challenges in the woodworking industry Chapters 00:00 Introduction to Coyote Custom Woodwork 02:04 The Journey of a Self-Taught Woodworker 05:57 Identifying Ideal Clients and Building a Network 09:58 Creative Challenges and Overcoming Obstacles 13:59 Trends in Woodworking and Material Preferences 18:04 Business Growth and Future Aspirations Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ You can connect with Chris at: https://www.instagram.com/coyotewoodwork/

In this episode of the Woodpreneur Podcast, host Steve Larosiliere introduces new co-host Jennifer Alger, a seasoned professional in the wood industry. They discuss Jennifer's extensive experience, the importance of collaboration in the urban lumber sector, and the launch of AncesTREE, an innovative inventory management software. Steve shares his transition to focusing on designers and builders, emphasizing the need for community and support in the woodworking industry. The episode concludes with a look at the podcast's future and the exciting developments. Takeaways Jennifer Alger brings extensive experience to the Woodpreneur Podcast as a seasoned wood industry professionalAncesTREE emerges as an innovative inventory management solution for the woodworking industrySteve is strategically transitioning to focus more on designers and buildersCollaboration and community-building are highlighted as crucial elements in the urban lumber sectorThe podcast demonstrates a commitment to evolving and exploring new opportunities in woodworking Chapters 00:00 Introduction to the New Era of Woodpreneur Podcast 04:14 Jennifer's Journey in the Wood Industry 08:51 Steve's Transition and New Ventures 12:22 Collaborative Opportunities in the Urban Lumber Industry 15:18 AncesTREE: Revolutionizing Inventory Management 18:22 Looking Ahead: Future of the Podcast and Community Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ You can connect with Jennifer at: https://www.instagram.com/jenniferlynnalger/

In this episode of the Woodpreneur podcast, host Steve Larosiliere interviews Juan Bruera from Reclaimed Wood Source. Juan shares his journey from construction to entrepreneurship, discussing how he built his reclaimed wood business. The conversation covers business operations, family-work balance, material sourcing, and digital marketing strategies, highlighting how creating engaging content and building community relationships have contributed to his success. Key Takeaways: Juan's journey into reclaimed wood began with construction experience and grew through his passion for recycling materials and preserving history.Building a successful reclaimed wood business requires balancing multiple operations, from sourcing and production to marketing and sales.The unique value of reclaimed wood comes from its history and character, though this makes it more expensive due to labor-intensive sourcing and preparation.Digital marketing, particularly through social media and blogging, plays a crucial role in business growth and customer engagement.Creating engaging content and building community relationships are essential for long-term business success in the reclaimed wood industry. Chapters: 00:00 The Journey Begins: From Construction to Reclaimed Wood 09:15 Building a Business: Operations and Growth 13:38 Vision and Reality: Reflecting on Progress 19:06 Family and Business: Balancing Priorities 22:19 Sourcing Materials: The Story Behind the Wood 26:32 Exploring the Hutterite and Mennonite Communities 28:22 Insights from Reclaimed Wood Projects 29:12 Navigating Google AdWords Challenges 30:28 Leveraging Social Media for Business Growth 31:52 The Importance of Blogging for Visibility 34:02 Creating Engaging Content and Community Building 37:34 Maximizing YouTube and Video Marketing Strategies Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ You can connect with Juan at: https://reclaimedwoodsource.com/ https://www.instagram.com/reclaimedwoodsource/?hl=en

In this episode of the Woodpreneur podcast, host Steve Larosiliere interviews Katie Nagji, the founder of Swann Closet Design. Katie shares her journey from working in a larger closet company in New York City to starting her own business in Austin, Texas. She discusses the challenges and rewards of building a new client base, the evolving trends in closet design, and her creative process in delivering high-end, customized storage solutions. The conversation highlights the importance of referrals, the luxury market's demands, and the personal touch she brings to each project. Key Takeaways Katie Nagji successfully transitioned from a corporate position in New York to establishing her own business in Austin, TexasHer business thrives primarily through referrals and focuses on high-end, custom millwork for various storage spacesCurrent trends in closet design are shifting towards more luxurious and colorful optionsHer creative process involves extensive client interaction and mood board developmentShe has developed effective strategies for managing client relationships and budget discussions while maintaining high-quality standards. Chapters 00:00 The Origin of Swann Closet Design 03:07 Transitioning to a New Market 06:08 Trends in Closet Design 09:04 Building a Client Base 12:07 The Creative Process 14:56 Navigating Client Relationships Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Katie at: https://www.swannclosetdesign.com/ https://www.instagram.com/austinclosetdesign/

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Christopher Anderson from Saltwater and Sawdust Woodworks. Christopher shares his inspiring journey from military service to starting a woodworking business. He discusses the challenges of pricing, the evolution of his projects, and the critical role of community and social media in building his brand. Christopher highlights the value of learning through diverse projects and emphasizes the importance of cultivating strong client relationships in the woodworking industry. The conversation also explores marketing strategies and the potential of referral programs to boost business growth. Takeaways Christopher transitioned from military service to woodworking, starting with cutting boards and evolving into custom furniture.Social media, especially YouTube, has been essential for marketing and brand growth.Pricing remains one of the biggest challenges for small woodworking businesses.Building strong client relationships leads to repeat business and referrals.Community engagement and referral programs are effective for expanding the client base. Chapters 00:00 - Introduction to Saltwater and Sawdust Woodworks 02:15 - The Journey from Military to Woodworking 04:19 - Navigating Business Challenges and Pricing 06:47 - Popular Products and Unique Projects 09:20 - Investments and Exciting Achievements 13:21 - Overcoming Challenges in Custom Requests 16:24 - The Role of Social Media in Woodworking 18:18 - Understanding the Craft and Client Expectations 21:11 - Learning and Growth Through Diverse Projects 24:07 - Marketing Strategies for Growth 30:41 - Referral Programs and Client Engagement You can contact Christopher at: https://www.saltwaterandsawdustwoodworking.com/ https://www.instagram.com/saltwater_and_sawdust/ https://www.facebook.com/TheAndersonWoodshop

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Joe Trave from Village Handcrafted, who shares his inspiring journey from building furniture in his backyard to managing a thriving manufacturing operation. Joe discusses the challenges of scaling his business, the importance of craftsmanship, and the future of American manufacturing. He highlights the necessity of obsessing over quality, navigating economic difficulties, and the hustle required to thrive in the woodworking industry. The conversation also explores the impact of policies on business growth, the need for vocational training to address workforce shortages, and the importance of apprenticeship programs to nurture future talent. Takeaways Joe began building furniture in his backyard and pivoted to cabinetry after recognizing market challenges.Village Handcrafted grew from $200,000 to $5 million in sales, emphasizing quality and craftsmanship.Policies, including tax breaks and tariffs, are critical in supporting American manufacturing.Vocational training and apprenticeship programs are essential for addressing the skilled labor shortage.Scaling a business requires balancing quality of life, business demands, and adaptability to economic shifts. Chapters 00:00 - The Journey of Village Handcrafted 09:57 - Scaling the Business 20:10 - Navigating Challenges and Growth 29:59 - The Future of American Manufacturing 37:55 - Creating a Pipeline for Future Talent 43:57 - The Misconceptions of Custom Pricing You can contact Joe at: https://villagehandcrafted.com/ https://www.instagram.com/village_handcrafted/ https://www.facebook.com/Villagehandcraftedcabinetry/

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Taylor Rachko from Distinctive Design Storage Solutions. Taylor shares her company's origin, which began with her father's epoxy flooring business and evolved into a full-service design and storage solution provider. The conversation explores the growth of the closet industry, the importance of networking and professional development, and the shift in client preferences toward more personalized and functional designs. Taylor highlights the importance of understanding client needs and the role of technology in enhancing the customer experience. The episode concludes with insights on marketing strategies and community engagement to drive business growth. Takeaways Taylor's father started the company, leading to her involvement.Networking is crucial for business development and success.The closet industry is experiencing significant growth and innovation.Technology enhances the client experience by helping visualize designs.Community engagement fosters brand loyalty and business growth. Chapters 00:00 - The Origin Story of Distinctive Design Storage Solutions 02:48 - Growth and Evolution in the Closet Industry 06:01 - Networking and Professional Development 09:03 - The Rise of Closet Design 11:58 - Client-Centric Design Approach 15:03 - Future Trends and Innovations 18:06 - Marketing Strategies and Community Engagement Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Taylor at: https://www.distinctivedesignstoragesolutions.com/ https://www.instagram.com/distinctive_closets/#

In this episode of the Woodpreneur Podcast, host Steve Larosiliere speaks with Jeff Perry from Angel City Lumber about the devastating impact of the recent Los Angeles fires and how his company is navigating this challenging landscape. They discuss Angel City Lumber's growth, its mission to reconnect the community with local trees, and the opportunities within urban lumber. Jeff shares insights on innovative products, operational strategies, and the importance of storytelling in raising awareness about tree conservation and community rebuilding efforts. Takeaways The recent fires in Los Angeles have devastated communities, highlighting the need for support and rebuilding efforts.Angel City Lumber has experienced significant growth, focusing on local sourcing and sustainability.Collaboration with the U.S. Forest Service is addressing forest management challenges.Trees are more than just a resource; they represent history, connection, and the opportunity to rebuild community bonds.Storytelling and community engagement are essential for fostering awareness, conservation, and recovery. Chapters 00:00 - The Impact of Los Angeles Fires 03:04 - Angel City Lumber's Growth and Mission 06:08 - Urban Lumber: Opportunities and Challenges 08:53 - Connecting Community and Trees 12:06 - Innovative Products and Services 14:57 - Operational Growth and Team Dynamics 18:12 - Future Planning and Community Engagement 21:00 - Storytelling and Awareness 23:59 - Rebuilding and Recovery Strategies Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Jeff at: https://www.instagram.com/angelcitylumber/ https://www.angelcitylumber.com/

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Eric Gummer from Thomas Philips Woodworking. Eric shares his journey from being a high school woodworking enthusiast to becoming a successful business owner. He discusses the challenges and opportunities he encountered while building his company, the importance of branding, and the critical hires that helped his business grow. The conversation explores the dynamics of running a woodworking business, defining roles within a partnership, and the key investments that significantly impacted their operations. Eric provides insights on navigating market fluctuations, maintaining quality while expanding, and the potential investment in CNC machinery to boost productivity. The dialogue also touches on employee management, marketing strategies, and balancing growth with operational efficiency. Takeaways Eric's woodworking journey began in high school and evolved into founding Thomas Philips Woodworking with his business partner, Derek.Networking and building relationships have been vital to their growth.Early projects, though small, laid a strong foundation for future success.Investments in branding, tools, and shop space were pivotal to establishing market identity and growth.Balancing growth with quality remains essential for long-term success. Chapters 00:00 - The Journey to Thomas Philips Woodworking 06:07 - Building a Business from the Ground Up 09:08 - Navigating Early Challenges and Opportunities 12:05 - Establishing a Brand and Identity 15:10 - Finding Focus in Product Offerings 18:02 - Critical Hires and Team Dynamics 20:55 - Defining Roles and Responsibilities 23:58 - Investments That Made a Difference 24:28 - Expansion and Growth Strategies 27:10 - Navigating Market Challenges 28:15 - Future Goals and Productivity 30:28 - Balancing Growth and Quality 33:39 - Investment Decisions and Marketing Strategies Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Eric at: https://thomasphilipswoodworking.com/ https://www.facebook.com/ThomasPhilipsWoodworkingLtd https://www.instagram.com/thomasphilipswoodworking/?hl=en

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Karen McWilliams, founder of Closets by Karen. Karen shares her journey from studying fashion merchandising to starting her own closet design business. She highlights the power of word-of-mouth marketing, defines her ideal client profile, and explores evolving trends in closet design. The conversation touches on the emotional impact of organized spaces, effective marketing strategies for growth, and Karen's aspirations for the future of her business. Takeaways Karen's journey into closet design began as she sought more flexibility as a new mother.Word-of-mouth remains a powerful marketing tool for Closets by Karen.Her ideal client is often building a new home or renovating an existing one.Trends in closet design are shifting toward lighter colors and better organization.The emotional satisfaction of clients is a key motivator for Karen. Chapters 00:00 - The Genesis of Closets by Karen 03:02 - Building a Brand Through Word of Mouth 05:55 - Understanding the Ideal Client 09:02 - Trends in Closet Design 12:01 - The Emotional Impact of Closet Design 15:02 - Marketing Strategies for Growth 18:01 - Future Aspirations and Collaborations Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Karen at: https://closetsbykaren.com/ https://www.instagram.com/closetsbykaren/?hl=en

In this episode of the Woodpreneur Podcast, host Steve Larosiliere speaks with Bucky and Melissa Miller of Miller's Rustic Sawmill. They share their journey from tree work to establishing a successful sawmill business, emphasizing the importance of community engagement, innovative marketing strategies, and balancing roles within their partnership. The Millers discuss their product offerings, including live-edge slabs and custom furniture, and how they've revitalized their small town while navigating growth challenges and opportunities. Takeaways Starting a sawmill allowed them to stay closer to home.Community engagement has been a cornerstone of their success.Facebook Live sales boosted visibility and expanded their market.High-quality, custom products set them apart.Balancing risks and opportunities drives their strategy. Chapters 00:00 - The Journey Begins: From Tree Work to Sawmill 02:56 - Building a Business: The Early Years 05:47 - Community Impact: Revitalizing King City 09:01 - Product Offerings: From Slabs to Custom Builds 11:54 - Navigating Risks and Opportunities 15:12 - Innovative Sales Strategies: Live Sales and Beyond 17:55 - Balancing Roles: The Power of Partnership 21:11 - Future Growth: Expanding the Brand 24:05 - Final Thoughts: Building a Legacy Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Millers: https://millersrusticsawmill.com/ https://www.instagram.com/millersrusticsawmill https://www.facebook.com/millersrusticsawmill

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Clark Cottongim, owner of Woodstock Cabinets, about his journey in transforming a family business. They explore the company's history, founded in the 1960s, and discuss the challenges Clark faced after inheriting the business following his father's passing in 2021. The conversation highlights the emotional and strategic aspects of managing a legacy business, from navigating grief to making pivotal decisions like adopting CNC technology and focusing on custom cabinetry. Clark also shares insights into marketing, cash flow management, and the importance of building a strong team to ensure growth and sustainability in a competitive market. Takeaways Legacy and Innovation: Balancing a family business's heritage with modern advancements, such as CNC technology, is key to staying competitive.Focused Strategy: Saying no to projects outside the company's niche has strengthened their brand and improved operational efficiency.Marketing Matters: Word-of-mouth remains a cornerstone of their success, but social media and storytelling amplify brand awareness.Team and Cash Flow: Building the right team and growing at the speed of cash are essential for sustainable, long-term business growth. Chapters 00:00 - The Legacy of Woodstock Cabinets 12:41 - Navigating Grief and Business 25:45 - The Evolution of Products and Services 31:05 - Marketing Strategies and Business Growth 34:47 - Embracing Technology: The CNC Revolution 38:26 - Scaling Up: From Small Shop to Large Facility 40:51 - Growing with Cash Flow: A Legacy of Frugality 43:55 - The Power of People: Building a Strong Team 48:38 - Marketing Strategies: Driving Awareness and Engagement Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Clark at: https://www.woodstockcabinets.com/ https://www.instagram.com/woodstockcabinets/ https://www.facebook.com/WoodstockCabinets/?pnref=lhc

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Travis DeVine, a custom woodworker based in New York City. Travis shares his journey from California to New York, detailing his diverse background in art, carpentry, and the film industry. He discusses the challenges of starting a business in a competitive market, the role of gratitude in his personal and professional life, and his vision for the future of Divine Woodworking. The conversation also explores social media strategies for business growth and the importance of personal branding in the woodworking industry. Takeaways Travis founded Divine Woodworking during the pandemic, specializing in custom built-ins.Building client relationships and maintaining gratitude are core to his success.Social media is a key tool for showcasing work and attracting new clients.Travis is booked nearly a year in advance and aims to grow his team.New York City's woodworking scene presents unique challenges, like limited space. Chapters 00:00 Introduction to Travis DeVine and His Journey 05:03 The Evolution of Divine Woodworking 10:04 Challenges and Triumphs in New York City 14:59 Vision for the Future and Business Growth 19:54 Social Media Strategy and Personal Branding 25:00 Final Thoughts and Advice Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Travis at: https://www.instagram.com/devinewoodworking/?hl=en

In this episode of the Woodpreneur podcast, host Steve Larosiliere interviews Rick and Jacob from Dendro Technology, exploring their journey from a successful architectural woodworking business to a new venture focused on live edge slabs and sustainable practices. They discuss the origins of their business, the current operations, and their goals for sustainability and community engagement. The conversation also delves into marketing strategies and the importance of storytelling in promoting their work. takeaways Rick started as a hippie carpenter and evolved into a successful business owner.Dendro Technology was born out of a shared passion for woodworking between Rick and Jacob.The business model includes custom milling, drying services, and furniture commissions.Sustainability is a core value, with efforts to be carbon neutral.Rick aims to pass the business to Jacob, focusing on mentorship and legacy.Marketing is primarily through word of mouth, with potential for improvement.The shop environment is dynamic, with always something to do.Rick's previous success was built on being indispensable in the local market.Storytelling is a key strategy for engaging customers and promoting the business.Building a community of woodworkers can enhance business growth. Sound Bites "We discovered that we had a business""I just didn't have the fire in my belly anymore""We could do a better job at marketing""My goal is to help my son build something""I wanted to make it something carbon neutral""There's always something to do in the shop""You should be the documentary" Chapters 00:00The Origin Story of Dendro Technology 10:01Business Model and Operations 20:09Sustainability and Future Goals 30:01Marketing Strategies and Community Building Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Rick & Jacob at: https://www.instagram.com/p/DBhwauJMXIN/

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Eric Capolino, a general contractor from Structure NYC. Eric shares his journey in the construction industry, detailing the evolution of his business, the challenges of operating in New York City, and the importance of building strong client relationships. He discusses the significance of quality assurance, the role of technology in modern construction, and the value of maintaining a dedicated team culture. Eric also touches on his marketing strategies, particularly the impact of social media, and concludes with insights on personal growth and future aspirations. Takeaways: Eric Capolino's journey in construction began with his father's influence.Structure NYC evolved to specialize in high-end construction and millwork.Navigating New York City's construction complexities requires a strong team culture.Quality assurance is driven by education, communication, and technology.Social media plays a growing role in visibility and marketing. Chapters: 00:00 – Introduction to Structure NYC02:25 – The Evolution of Services and Products05:10 – Leadership and Navigating Challenges09:00 – Building a Strong Team and Culture12:15 – Ensuring Quality and Communication15:56 – The Role of Technology in Construction18:33 – Work Ethic and Personal Growth21:31 – Maintaining Client Relationships24:07 – The Importance of Availability26:45 – Social Media and Marketing Strategies30:11 – Final Thoughts and Future Aspirations Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Eric at: https://www.instagram.com/structurenyc/ https://www.linkedin.com/in/eric-capolino/ https://www.structure-nyc.com/?fbclid=PAZXh0bgNhZW0CMTEAAaaKt1R6AUgto0yx4X-h8rX1hjKjQPwwLYXLsioWID4Imxv38qlXb23Shtw_aem_nBaaUGM7GYRqpKocH7qxXg

In this episode, Steve Larosiliere interviews George Peña, who shares his journey as an urban logger and woodworker. George explains how his passions for woodworking and falconry intersect, offering a unique perspective on craftsmanship. He discusses the complexities of running a sawmill, the challenges of marketing his business, and his goals for future growth. George highlights the value of collaboration with other trades, old-world techniques, and the philosophy of pursuing work that you love. Key Takeaways George has been in the urban logging business for seven years, primarily milling redwood for outdoor structures.His interest in woodworking began with creating equipment for falconry, which he also practices professionally.He operates a portable sawmill and is searching for a permanent location to expand his operations.Marketing remains a significant challenge, though his business thrives on word-of-mouth and local referrals.George emphasizes the importance of collaboration, community, and the philosophy of loving your work. Chapters 00:00 - The Journey of an Urban Logger 02:52 - Milling and Woodworking: A Craftsmanship Perspective 06:04 - Falconry: A Unique Profession 09:08 - The Business of Sawmilling 11:56 - Marketing Challenges and Strategies 14:58 - Future Aspirations and Growth 17:57 - Collaboration and Community in Craftsmanship 20:51 - The Philosophy of Work and Passion FULL PODCAST FOLDER: https://drive.google.com/drive/folders/1X2dyqIdD1ls0nDLQU1u33NuwFis8Bhw-?usp=drive_link Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with George at: https://www.instagram.com/oldlakemillandlumber/

In this episode of the Woodpreneur Podcast, host Steve Larosiliere speaks with Brad and Hannah from Rise Up Label, a company dedicated to providing innovative labelling solutions for the woodworking industry. They discuss the challenges of residue left by standard labels, the importance of quality equipment, and their marketing strategies to reach potential clients. The conversation also explores the ideal client profile, operational challenges faced by cabinet makers, and future growth strategies for Rise Up Label. Takeaways Rise Up Label addresses the residue problem in woodworking labels with innovative solutions.Their marketing has shifted from traditional methods to leveraging social media and online sales.Ideal clients range from small woodworking shops to large cabinet manufacturers.Future growth involves expanding offerings, building a community, and fostering partnerships.Labels, though small, are a vital component of the manufacturing process. Chapters 00:00 – Introduction to Rise Up Label 02:11 – Solving the Residue Problem 06:11 – Marketing the Solution 09:41 – Growth and Operations 12:10 – Understanding the Ideal Client 13:46 – Operational Challenges in Cabinet Making 16:14 – Investing in Quality Equipment 18:33 – Expanding Beyond Labels 22:19 – Future Growth Strategies 23:22 – Advice for Online Presence Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Brad & Hannah at: https://www.instagram.com/riseupenterprise/

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Dan Sullivan, the founder of Navillus Woodworks. Dan shares his journey from starting a remodelling business to transitioning into custom fabrication and woodworking. He discusses the importance of building a strong team, the challenges of marketing in a competitive landscape, and the artistry involved in creating custom furniture. The conversation also covers daily operations, management strategies, and navigating the furniture market, offering valuable insights for aspiring woodworkers and business owners. Takeaways Navillus Woodworks focuses on custom fabrication and millwork, blending artistic influences with practical design. Building a trusted team and securing strong client relationships have been key to Dan Sullivan's success. Effective marketing and compelling designs help Navillus stand out in a competitive furniture market. Organic growth and collaboration with artists enhance both project quality and business reach. Chapters 00:00 Introduction to Navillus Woodworks 01:49 The Journey of Dan Sullivan 05:49 Transitioning to Custom Fabrication 09:46 Building a Team and Infrastructure 14:13 Artistry in Woodworking 18:11 Marketing Strategies and Challenges 21:59 Daily Operations and Management 25:49 Navigating the Furniture Market 30:01 Future Directions and Opportunities Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Dan at: https://www.instagram.com/navillus_woodworks/?hl=en

In this episode of the Woodpreneur Podcast, host Steve Larosiliere speaks with Garrett Magnuson from Raw Heartwood, a log-to-table woodworking company. Garrett shares his journey into woodworking, the challenges he faced in the early years of his business, and how he found his passion for creating beautiful wood products. The conversation explores the daily operations of Raw Heartwood, the importance of mentorship, and the lessons Garrett has learned throughout his entrepreneurial journey. They also discuss marketing strategies, community engagement, and future growth opportunities for the business. Takeaways: Raw Heartwood processes wood from logs to finished pieces.Garrett transitioned to woodworking after working as a park foreman.Woodworking is challenging but fulfilling.Garrett's passion lies in transforming raw wood into art.He enjoys every part of the business, from milling to epoxy tables.COVID-19 created early business challenges.Community engagement is key to Raw Heartwood's success.Mentorship has been crucial to Garrett's growth.Marketing should focus on local outreach and community ties.Key lessons include problem-solving and adaptability. Chapters: 00:00 Introduction to Raw Heartwood03:02 The Journey into Woodworking06:00 Finding Passion in Woodworking09:01 The Growth of Raw Heartwood12:13 Daily Operations and Community Engagement14:56 Mentorship and Learning18:01 Marketing Strategies and Community Building21:03 Lessons Learned in Business23:58 Future Growth and Scaling Opportunities Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Garrett at: https://www.instagram.com/raw_heartwood/

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Cody Powers from Cap Artistry, who shares his inspiring journey from working in a hospital to becoming a successful furniture maker. Cody discusses his challenges, the importance of networking, and the breakthroughs that have driven his business growth. He emphasizes the value of community support and the mindset shifts that have propelled him forward. Cody also outlines his future goals and offers advice for aspiring entrepreneurs looking to make their mark in the woodworking industry. Takeaways: Cody transitioned from a hospital job to woodworking, finding initial success on Etsy.Networking and community support were crucial to his growth.Embracing vulnerability and self-belief helped drive his business forward.Cody aims to establish a recognized American-made, tree-to-table furniture brand. Chapters: 00:00 - Introduction to Cody Powers and His Journey02:39 - Overcoming Challenges and Building Confidence06:05 - The Impact of Networking and Community Support09:54 - Significant Breakthroughs in Business14:40 - Future Goals and Aspirations17:59 - Advice for Aspiring Entrepreneurs Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Cody at: https://www.instagram.com/capsartistry/

In this episode of the Woodpreneur Podcast, host Steve Larosiliere speaks with Austin Waldo about the Texas Woodworking Festival, its origins, growth, and the vibrant community it fosters. Austin shares insights into what attendees can expect, the festival's target audience, and the importance of community in woodworking. He discusses new features for the festival, including digital ticketing and educational sessions, as well as trends in the woodworking industry, particularly the integration of technology. The conversation concludes with details about the upcoming event and an invitation for woodworking enthusiasts to connect and participate. Takeaways: The Texas Woodworking Festival started as a community event.Austin runs a woodworking club and a school.The festival has doubled in attendance each year.Expect hands-on experiences and tool demonstrations.The festival caters to hobbyists and small professionals.Community building is a key focus of the festival.New digital features will enhance accessibility.Technology is increasingly integrated into woodworking.Future plans include more classes and events.The festival aims to be a reunion for woodworking friends. Chapters: 00:00 Introduction to the Texas Woodworking Festival 02:44 Festival Growth and Community Impact 05:11 What to Expect at the Festival 06:55 Target Audience and Community Building 08:06 Personal Insights and Experiences 09:10 New Features and Digital Expansion 10:54 Trends in Woodworking and Technology 12:11 Future Aspirations for the Festival 14:01 Event Details and Closing Remarks Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Austin at: https://www.instagram.com/texaswoodworkingfestival/

In this episode, Steve Larosiliere interviews Janice, also known as The Knotty Contessa, about her journey from broadcasting to woodworking and how it has positively impacted her mental health. What began as a hobby during the COVID-19 pandemic quickly evolved into a thriving business. Janice now runs a storefront and workshop, where she creates custom wood products and offers on-site engraving services. One of the key factors in her business growth has been word of mouth, but Janice is also eager to expand her digital marketing efforts. Her top-selling products include cribbage boards, charcuterie boards, welcome signs, and engraved Yeti cups. She also shares the lessons she's learned as an entrepreneur—most notably, the importance of staying open to change and growth. Janice discusses her decision to use CanCam equipment in her shop and the learning curve that came with it. She's also added laser engraving to her services, which has opened new business opportunities, especially with corporate clients. In the latter part of the episode, the conversation shifts to marketing strategies for reaching more corporate customers. Steve suggests creating corporate branding packages and targeting industries like mortgage and healthcare. He also recommends networking through the Chamber of Commerce and offering special deals to local businesses to build relationships and drive sales. Key Takeaways: Woodworking can have a calming and fulfilling effect on mental health.Word of mouth is a powerful marketing tool for small businesses.Being flexible and open to change is crucial for entrepreneurial success.Offering custom products and on-site engraving can set a woodworking business apart.Expanding digital marketing can help attract a broader audience.Choosing the right equipment, like CanCam and Aeon lasers, can enhance productivity and service offerings.Adding laser engraving can create new business opportunities, especially with corporate clients.Creating corporate branding packages and targeting specific industries can help reach more corporate customers.Joining the Chamber of Commerce provides valuable networking opportunities and access to potential clients.Offering special deals to local businesses can generate interest and foster business relationships. Episode Chapters: 00:00 - Introduction and Background 00:50 - Woodworking as a Calming Hobby 02:55 - The Success of the "Welcome to Our Home" Sign 05:02 - Opening a Storefront and Workshop 09:47 - Word of Mouth Marketing and On-Site Engraving 19:39 - Top Sellers and Future Plans 22:09 - Choosing the Right Equipment 23:01 - Expanding Services with a Laser 30:22 - Reaching Corporate Customers 36:06 - Networking with the Chamber of Commerce 38:06 - Attracting Local Businesses Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Janice at: https://www.instagram.com/theknottycontessa_/

In this episode, Steve Larosiliere interviews Joe Paonessa, who shares the backstory of EdgeCroft, a CNC and injection molding business located in Tennessee. The business began as an expansion of Joe's existing CNC business in Toronto. Joe discusses how he entered the field and the challenges he faced in financing and finding a building in a new country. He also talks about the business's growth and the opportunities explored, particularly in the boating industry. Joe offers marketing advice, suggesting partnerships with interior designers or social influencers to create a high-end outdoor collection. Takeaways: Edgecroft is a CNC and injection molding business in Tennessee, initially an expansion of Joe's Toronto-based CNC business. Joe faced challenges in financing and locating a building in a new country, ultimately securing one through seller financing. The business has grown by expanding its customer base and exploring opportunities in the boating industry. Joe recommends partnering with interior designers or social influencers to develop a high-end outdoor collection as a marketing strategy. Chapters: Introduction and Background of Edgecroft (00:00) Challenges and Growth in a New Country (03:12) Exploring Opportunities in the Boating Industry (05:52) Financing and Finding a Building (09:30) Overcoming Obstacles and Finding Seller Financing (11:30) Moving to a New Country and Starting from Scratch (14:36) Taking Risks and Finding Opportunities (18:47) Comparing the Cost of Living in Toronto and Tennessee (21:53) The Benefits of Taking a Chance and Reframing Your Environment (25:10) Dealing with Skepticism and Finding Success (26:07) Living in Flow and Embracing Serendipity (29:22) Marketing Strategy: Partnering for a High-End Outdoor Collection (32:02) Conclusion and Final Thoughts (33:57) Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Joe at: https://edgecroft.com/index.html

In this episode, Steve Larosiliere interviews Joey Kochlacs of Santa Cruz Sustainable Sawmill. Joey shares his journey in the wood industry, from milling and selling raw wood to crafting high-end furniture and premium guitar tops. Recently, he took a significant step by forming an LLC to expand his business, bringing on new team members in the process. While he primarily markets his products through Instagram and word of mouth, Joey is now seeking strategies to attract high-end clients, especially in a challenging economy. Steve suggests focusing on brand building, creating a strong community, and targeting affluent individuals and high-end furniture makers. You can find more about Joey's work at kochlacswood.com. Key Takeaways: Joey Kochlacs has operated under the name Cokeless Wood for the past 10 years and recently established his LLC, Santa Cruz Sustainable Sawmill.He sources logs from tree services and property owners, milling them into high-end wood products, including furniture and guitar tops.While Instagram and word of mouth have been his primary marketing tools, Joey is exploring ways to attract high-end clients during slower economic times.Steve advises Joey to focus on building his brand, developing a community around it, and specifically targeting affluent individuals and high-end furniture makers to grow his business. Chapters: 00:00 Introduction and Background03:29 Marketing Strategies05:24 Popular Wood Species07:31 Current Marketing Channels11:38 New Members and Shop Space13:51 Strategies for Attracting High-End Clients Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Joey at: https://www.instagram.com/joeykochlacs_furnituremaker/ https://www.instagram.com/santa_cruz_sustainable_sawmill/

In this episode, Steve Larosiliere interviews Jamie Stebenne, owner of JPS Construction and Design, as he shares the journey of starting and growing his construction business. Jamie discusses how he entered the industry, the niche he carved out in high-end residential projects, and the crucial role that design plays in his work. He also delves into the challenges of project management and the strategies his team employs to improve efficiency. Jamie provides insights on leadership development, effective client communication, and recognizing the early signs of a project going off track. Additionally, he highlights the importance of building strong relationships and leveraging word-of-mouth referrals to acquire new clients. Jamie also shares his future plans, which include expanding the business into property management and interior design. Takeaways Finding a niche in high-end residential projects can help sustain a construction business during economic downturns.Design is a crucial aspect of construction, and having a team with a background in architecture can set a company apart.Efficiency in project management can be improved through the use of technology and clear communication with clients.Word-of-mouth referrals and building relationships in the community are effective ways to attract new clients.Expanding into related businesses, such as property management and interior design, can provide additional revenue streams and support the core construction business. Chapters 00:00 Introduction and Background 02:00 Starting and Growing the Business 06:02 Improving Efficiency in Project Management 10:00 The Role of Design and Client Communication 14:18 Challenges and Signs of a Project Not Going Well 16:52 Acquiring New Clients and Projects 20:14 Expanding into Related Businesses 24:43 Current State of the Business 27:06 Leadership Development and Motivation 28:14 Advice for Starting Over and Marketing Strategies Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Jamie at: https://www.instagram.com/jpsconstdesign/

In this episode, Steve Larosiliere interviews Ben Deumling from Zena Forest Products as he discusses the journey of his company, which specializes in producing hardwood flooring from Oregon oak. The business started as a way to utilize the oak trees on their family's forest lands and has grown into a vertically integrated operation. They have developed the infrastructure to process hardwoods, with a primary focus on producing hardwood flooring. A pivotal moment for the company was securing a contract to provide flooring for the Portland airport, which led to the development of a new type of flooring. Zena Forest Products is now focused on scaling and marketing this innovative product. Takeaways Zena Forest Products is a vertically integrated company that specializes in producing hardwood flooring from Oregon oak.The company started by utilizing oak trees from their family forest lands and has grown significantly over the years.Securing a contract to provide flooring for the Portland airport was a pivotal moment that led to the development of a new flooring product.The company is currently focused on scaling and marketing this unique and innovative product. Chapters 00:00 Introduction to Zena Forest Products 02:10 Starting the Mill Side of the Business 04:36 Providing Flooring for the Portland Airport 07:10 Transforming the Business with a Big Project 10:05 Primary Product and Target Customers 12:15 Demand and Market Expansion 13:22 Exploring Other Byproducts and Product Lines 16:28 Satisfying Aspects of Running the Business 18:47 Utilizing Video and Photography for Marketing 19:37 The Origin of the Name Zena 20:43 Seeking Advice on Scaling and Marketing a New Product Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Ben at: https://www.instagram.com/zenaforestproducts/

In this episode, Steve Larosiliere interviews Corey Tighe, owner of CT Woodwork, as he shares his journey of starting a woodworking business and teaching woodworking classes. He began working full-time in 2019 and has since grown his business by offering a variety of services, including custom furniture, built-ins, and classes. Corey finds teaching to be the most rewarding aspect of his business and has fostered a positive, collaborative community in his shop. He emphasizes the importance of word-of-mouth referrals and has recently started using Google Ads to promote his classes. Corey's future plans include expanding his services to offer lumber milling and promoting his business on Instagram. Takeaways Starting a woodworking business requires bold moves and finding ways to balance different income streams.Teaching woodworking classes can be both rewarding and profitable.Word-of-mouth referrals and local connections are essential for growing a woodworking business.Expanding services, such as lumber milling, can be a key goal for future growth.Promoting the business through platforms like Google Ads and Instagram can help attract new customers. Chapters 00:00 Introduction and Corey's Background 01:08 Starting the Business and Teaching Classes 03:21 Balancing Income Streams 05:12 Focus on Custom Furniture 07:22 Word-of-Mouth Referrals and Marketing 08:00 Teaching as a Source of Inspiration 10:27 Growing the Business and Future Plans 12:10 Upcoming Projects 13:26 The Importance of Community 14:08 Continual Learning and Exploring New Projects 16:34 Milling Lumber and Future Expansion 17:44 Promoting the Business Through Instagram 19:38 Finding a Work-Life Balance 22:11 Direct Marketing and Its Impressive Results 23:20 Contact Information and Conclusion Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Corey at: https://www.instagram.com/ctwoodwork/

In this episode, Steve Larosiliere interviews Matthew Gutchess from Gutchess Lumber. They discuss the company's 120-year history, which began in 1904, and its evolution from building barns to manufacturing kiln-dried hardwood lumber. Gutchess Lumber now produces 100 million feet of lumber annually and employs 460 people across seven locations. Gutchess emphasizes the importance of storytelling in educating consumers about the environmental benefits of hardwoods, such as carbon sequestration. He also highlights their ESOP model, which involves employees owning 30% of the business. The conversation concludes with advice on leveraging social media and content creation to enhance the company's brand and customer engagement. Key Takeaways: Use storytelling to promote Gutchess Lumber and educate consumers.Create a media department or branded content like "Gutches TV."Write a book to document the company's history.Highlight hardwoods' environmental benefits to strengthen the brand.An ESOP model can boost employee investment and company culture.Leverage social media for increased brand awareness and engagement. Chapters: 00:00 Introduction and Background 04:15 The Evolution of Gutchess Lumber 09:32 The Importance of Storytelling in Business 14:08 Environmental Benefits of Hardwoods 18:45 The ESOP Model and Employee Ownership 22:17 Leveraging Social Media and Content Creation 26:50 Future Plans and Brand Building 29:03 Conclusion Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Matthew at: https://www.instagram.com/gutchesslumbercoinc/

In this episode, Steve Larosiliere interviews John Bohman, a carpenter and furniture maker. John shares his journey of starting and growing his business. He discusses the challenges he faced, the mistakes he made, and the lessons he learned along the way. Bohman emphasizes the importance of finding one's specialization and focusing on it, as well as the value of word-of-mouth marketing and building a strong reputation. He also highlights the significance of work-life balance and the impact of family on his success. Bohman shares his passion for creating unique, custom furniture pieces and his joy in making sales and seeing clients excited about his work. Key Takeaways: Finding a specialization and focusing on it can lead to business success.Word-of-mouth marketing and building a strong reputation are effective for attracting clients.Maintaining work-life balance is crucial for overall success and well-being.Passion for the work and the joy of making sales can drive motivation and satisfaction.Learning from mistakes and continuously improving are essential for growth and success. Chapters: 00:00 Introduction and Background 03:39 Defining Success and Finding Specialization 07:19 Balancing Work and Life 12:51 The Importance of Reputation 19:31 Learning from Mistakes and Building a Business 24:13 Passion for the Work and Making Sales 28:32 Future Plans and Expansion 29:05 Conclusion Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with John at: https://www.instagram.com/dovetail_furniture_company/

In this episode, Steve Larosiliere interviews Shaun Burroughs from Build Nashville. Shaun shares his journey of starting a construction company in Nashville and growing it into a successful custom home-building business. He discusses the challenges he faced, including a lawsuit on his first deal, and how he overcame them. Shaun emphasizes the importance of attention to detail and incorporating unique design features in his homes, which has helped him stand out in the market. He also highlights the need for consistent communication and problem-solving when managing multiple builds simultaneously. Takeaways: Starting a construction company at a young age and learning on the job.Overcoming challenges and setbacks, such as a lawsuit on the first deal.The importance of attention to detail and unique design features in custom home building.The need for consistent communication and problem-solving when managing multiple builds. Chapters: 00:00 Starting in Construction02:38 Building a Successful Construction Company04:06 Growing the Business and Overcoming Challenges09:49 Dealing with Lawsuits and Setbacks13:47 Recognition and Success as a Builder15:24 Attention to Detail and Unique Design19:33 Constant Growth and Leveling Up23:06 The Challenge of Consistent Actions28:36 Continuing to Solve New Problems Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Shaun at: https://www.instagram.com/buildnashville/

In this episode, Steve Larosiliere interviews Tom Addison, a furniture maker, who shares his journey in the industry and his passion for creating unique, handcrafted pieces. He began his career as an apprentice, gaining valuable experience working alongside skilled craftsmen. Tom emphasizes the importance of networking and building a social media presence to attract clients. He discusses the challenges of balancing work and personal life and his satisfaction in delivering high-quality furniture. Tom also explores the potential for collaborations with interior designers and draws inspiration from the beautiful countryside where his workshop is located. Takeaways: Building a social media presence and marketing oneself online can help attract clients and generate sales.Word-of-mouth referrals and personal connections are valuable in the furniture-making industry.Balancing work and personal life can be challenging but is crucial for overall well-being.Collaborating with professionals like interior designers can lead to new opportunities and growth.Drawing inspiration from surroundings can result in unique and meaningful designs. Chapters: 00:00 Introduction and Background Story06:26 Tom's Passion for Crafting Unique Furniture09:21 Building a Social Media Presence and Networking14:18 Balancing Work and Personal Life25:43 Exploring Collaborations with Interior Designers27:56 Overcoming Challenges and Seeking Advice35:27 Conclusion and Final Thoughts Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with TOM at: https://www.instagram.com/tomaddisonfinefurniture/

In this episode, Steve Larosiliere interviews Adam Hicks, founder of Cooper Build, who shares his journey from finance to real estate development and contracting. He started Cooper Build to address his challenges with property renovations. Over the years, the business has evolved into a customer-facing general contracting and millwork operation in New York City and the Hamptons. Adam discusses the challenges of managing costs and delivering value to clients in the expensive New York City market. He also highlights the importance of continuous learning and adapting to different trades and processes in the construction industry. Takeaways: Cooper Build was founded to solve Adam Hicks' challenges with property renovations.Managing costs and providing value for clients is a continuous challenge in the costly New York City market.Continuous learning and adaptability are essential in the construction industry.Building a strong network and forging relationships with architects and designers is key to success in contracting.Developing a semi-autonomous business structure within Cooper Build can empower employees and fuel growth. Chapters: Introduction and BackgroundTransition from Finance to Real Estate DevelopmentChallenges of Managing Costs in the New York City MarketContinuous Learning and Adaptation in the Construction IndustryHarnessing Digital Footprint for Business GrowthImportance of Infrastructure and Process in ContractingWorking with Architects and Designers in the New York City MarketSatisfying Moments in the Construction ProcessAdding Energy and Fire to ProjectsEmpowering Employees and Driving Growth at Cooper BuildMarketing Strategies for ContractorsClosing Remarks and Contact Information Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with ADAM at: https://www.instagram.com/cooper_build/

In this episode, Steve Larosiliere interviews Adam from Pompous Fox Wood Co. Adam shares his journey of starting a high-end luxury furniture business, from crafting furniture in his garage to leaving his engineering career and launching his shop. He discusses the challenges he faced, such as targeting interior designers as clients and investing in machinery. Adam also talks about hiring employees and stresses the importance of budgeting and saving. He shares his marketing strategies, including cold calling and attending trade shows, and provides insights into the custom furniture industry. Takeaways: Starting a niche business demands passion, determination, and hard work.Targeting interior designers can yield substantial sales for high-end furniture.Budgeting and saving are critical when transitioning from a full-time job to entrepreneurship.Investing in machinery enhances workshop efficiency and product quality.Cold calling and attending trade shows are effective for client acquisition.Continuous employee training fosters skill development.Establishing a strong brand and online presence is essential for attracting customers. Chapters: Starting a Passion ProjectBudgeting and SavingTargeting Interior DesignersHiring EmployeesInvesting in MachineryBuilding a Strong Brand Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Adam at: https://www.instagram.com/pompousfoxwoodco/

In this episode, Steve Larosiliere interviews Nate Schuele, the owner of Full Tilt Timber Framing, a traditional timber framing company specializing in mortise and tenon joinery. Nate learned the craft from his father and has been running the business since 2019. He primarily generates leads through Instagram and collaborates with general contractors on timber design elements that are too complicated for them to execute. Nate has invested heavily in tools and is constantly working on improving his skills. He also has plans to expand his business into mass timber production and is considering investing in a CNC machine. Takeaways: Traditional timber framing focuses on mortise and tenon joinery and European-style designs.Instagram is a valuable platform for generating leads in the timber framing industry.Investing in tools and continuously improving skills is essential for success in the business.Expanding into mass timber production and investing in a CNC machine can open up new opportunities. Chapters: 00:00 Introduction to Full Tilt Timber Framing02:23 Using Instagram for Lead Generation03:19 Investing in Tools and Skills14:24 Venturing into Mass Timber Production27:06 The Challenges of Partnerships29:13 Conclusion and Contact Information Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Nate at: https://www.instagram.com/full.tilt.timber.framing/

In this episode, Steve Larosiliere interviews Aaron Cash from Fine Line Millworks, who shares his journey of starting the company and navigating various challenges, including the impact of COVID-19. They focused on creating a customer-centric experience and developed a process to understand and meet their clients' needs. They also leveraged online platforms like Zoom to connect with customers and showcase their work. Through strategic partnerships and exposure on HGTV and Magnolia Network, they gained recognition and expanded their client base. Currently, they are working on developing new products and finding the balance between custom work and scalability. Takeaways: Focus on creating a customer-centric experience and understanding your clients' needs.Leverage online platforms like Zoom to connect with customers and showcase your work.Strategic partnerships and exposure on popular networks can help gain recognition and expand your client base.Find the balance between custom work and scalability to ensure profitability and growth. Chapters: 00:00 Introduction and Background of Fine Line Millworks09:18 Adapting to COVID-19 and Creating a Predictable Process14:08 Strategic Partnerships and Exposure on HGTV and Magnolia Network Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Aaron at: https://www.instagram.com/finelinemillworks/

In this episode, Steve Larosiliere interviews Tedd Benson, founder of Bensonwood and Unity Homes. Tedd shares the history and mission of his companies. He discusses his passion for carpentry and timber framing and his desire to bring high-quality, energy-efficient homes to more people. Bensonwood focuses on craftsmanship and uses natural and organic materials in its building process. Unity Homes, a separate brand within the company, offers standardized, energy-efficient homes that are affordable and customizable. Benson emphasizes the importance of company culture and teamwork, aiming to create a lasting legacy. Takeaways: Tedd Benson's passion for carpentry and timber framing led him to found Bensonwood and Unity Homes.Bensonwood focuses on craftsmanship and uses natural and organic materials in its building process.Unity Homes offers standardized, energy-efficient homes that are affordable and customizable.Benson emphasizes the importance of company culture and teamwork in achieving the company's mission.He is working on succession planning to ensure the company's long-term success and legacy. Chapters: 00:00 The Origin of Bensonwood and Unity Homes03:29 The Evolution of Bensonwood and Unity Homes07:05 The Creation of Unity Homes10:33 Key Moments in the Company's Growth11:02 Developing New Skills and Learning from Other Countries13:20 Transitioning to Offsite Building Practices15:22 The Importance of a Strong Team16:20 Tedd Benson's Transition from Carpenter to Leader20:46 Navigating Economic Challenges22:27 Writing Books on Timber Framing23:30 Tedd Benson's Role in the Company Today24:28 Planning for Succession and the Future29:12 Collaboration and Sharing Knowledge32:03 The Importance of Company Culture33:28 The Everlasting Path of Bensonwood and Unity Homes35:25 Transitioning to a Chairman of the Board Role37:06 Continuing to Learn and Grow38:59 Partnerships with Developers43:34 Advice for Others in the Industry Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Ben at: 2 COMPANIES https://www.instagram.com/beam_team/ https://www.instagram.com/unity_homes/

In this episode, Steve Larosiliere interviews BJ Chandler from Millhaven Homes. Millhaven Homes is a custom home builder that takes a comprehensive approach to home building, managing everything from start to finish. They offer development, plan design, interior design, landscape architecture, construction, furniture, and landscape installation services. The company evolved to address gaps in the custom home market, aiming to enhance the customer experience. They prioritize storytelling and creating a strong connection with clients, emphasizing the reasons behind the home-building process. Millhaven Homes also fosters a positive company culture and builds robust relationships with clients and team members. Takeaways: Millhaven Homes offers a comprehensive approach to custom home building, managing every aspect of the project from start to finish.The company prioritizes creating a positive customer experience and has evolved to address gaps in the custom home market.Storytelling and fostering a connection with clients are central to their approach.They value a strong company culture and focus on building meaningful relationships with both clients and team members. Chapters: 00:00 Introduction and Overview of Millhaven Homes03:11 Changing the Narrative in Custom Home Building09:28 The Importance of Reputation and Marketing12:12 The Power of Storytelling in Home Building24:02 Creating a Positive Company Culture25:26 Protecting Team Members' Work-Life Balance29:00 Ensuring Accurate Budgeting and Cost Management32:12 Marketing the Importance of Accurate Budgeting35:20 Online Presence and Expansion into Other States Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with BJ Chandler at: https://www.instagram.com/millhavenhomes/ https://millhavenhomes.com

In this episode Steve Larosiliere interviews Ben and Nick from Fresh Start Contracting. They share how they started the business while in college and the challenges they faced along the way. They emphasize the importance of their partnership and how they complement each other's strengths. They also talk about their focus on custom remodeling and the preferences of their high-end clientele. Ben and Nick discuss their marketing strategies, including social media and word-of-mouth referrals. They share their goals for the future and their commitment to staying ahead in the industry. keywordsconstruction, business partnership, remodeling, custom builders, marketing, high-end clientele, goals takeaways Starting a business with a trusted partner can provide support and complementary skills. Custom remodeling is a significant part of their business, catering to high-end clientele. Marketing strategies include social media presence and word-of-mouth referrals. Adapting to industry trends and staying ahead of the competition is crucial for success. Their goal is to become a $50 million annual company and be the best in their area. titles Marketing Strategies: Building a Strong Presence Custom Remodeling: Catering to High-End Clientele Sound Bites "We started this little, you know, painting and handyman business. And that was about 18 years ago." "There is power in being two of us. So if somebody quit, they quit both of us." "We want to be a $50 million annual company, do an annual $50 million a year." Chapters 00:00Childhood Friends to Business Partners 05:28The Power of Partnership 09:32Goals and Aspirations 13:33Marketing Strategies 22:05Catering to High-End Clientele 23:17Working with Smart Clients 28:34Focus on Custom Remodeling 32:32Building a Strong Online Presence 33:43The Future of Fresh Start Contracting Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Nick and Ben at: https://www.instagram.com/freshstartcorp/

In this episode, Steve Larosiliere interviews Jonathan Orpin, CEO and founder of New Energy Works and Pioneer Millworks. Jonathan shares his journey of starting and growing his companies. He discusses the challenges of being an entrepreneur and deciding to move from New York to Portland. He also talks about the impact of the 2008 recession on his business and the strategies they implemented to survive and thrive. Jonathan emphasizes the importance of building relationships with clients and the value of word-of-mouth referrals. He also highlights the triple-bottom-line approach to business, focusing on people, the planet, and profit. Jonathan shares his experience of transitioning to an employee-owned company and the benefits it brings. He concludes by discussing his plans and the importance of finding the right people for his team. Takeaways: Entrepreneurs often need to step back from day-to-day operations to gain a fresh perspective and explore new opportunities.Navigating a recession requires creativity, resilience, and adaptability.Building strong relationships with clients and delivering high-quality work leads to repeat business and word-of-mouth referrals.Adopting a triple bottom line approach to business, focusing on people, the planet, and profit, can lead to long-term success.Transitioning to an employee-owned company can empower employees and create a sense of ownership and accountability.Finding the right people for your team is crucial for business growth and success. Chapters: 00:00 From New York to Portland: A Journey of Entrepreneurship 02:14 Surviving and Thriving Through the 2008 Recession 04:26 Building Relationships and Word-of-Mouth Referrals 08:05 The Triple Bottom Line: People, Planet, and Profit 13:15 The Benefits of Employee Ownership Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Jonathan at: 2 COMPANIES : https://www.instagram.com/newenergyworks/ https://www.instagram.com/pioneermillworks/

In this episode, Steve Larosiliere interviews Elvin Hurst, the founder of Kountry Kraft. Elvin shares his journey of building a successful kitchen cabinet business over 65 years, discussing the company's humble beginnings, growth, and the principles that have contributed to its longevity and success. Takeaways: Vision and ambition are essential for building a successful business.Putting customers and employees first, and oneself last is a key principle for business success.Treating customers and employees fairly and doing good work are crucial for any industry, including the wood industry. Chapters: Building a Legacy: The Country Craft StoryThe Power of Vision and Ambition in Business Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Elvin at: https://www.instagram.com/kountrykraftcabinetry/ https://www.kountrykraft.com

In this episode, Steve Larosiliere interviews Daniel Dodd from Hudson Builders in Austin, Texas. Daniel shares the story of starting his construction business during the pandemic and the challenges he faced. He discusses the importance of customer experience and the key roles in his team. Daniel talks about his role in estimating, client interaction, and networking with architects and builders. He emphasizes the value of networking and collaboration in the Austin community. He also shares insights into the progression of his business through various projects and the importance of work-life balance and personal development. Takeaways: Starting a construction business during the pandemic presented unique challenges and opportunities.Customer experience is a top priority for Hudson Builders, focusing on trust, collaboration, and professionalism.The key roles in the team include a project manager and a project coordinator, each playing a crucial part in the success of the business.Networking and collaboration are valuable in the construction industry.The progression of a construction business through various projects is essential for growth.Work-life balance and personal development are important for business owners.Considerations for technology and project management are crucial in the construction industry. Chapters: 00:00 Navigating the Pandemic: Starting a Construction Business03:01 Prioritizing Customer Experience in Construction05:57 Building a Strong Team: Key Roles and Responsibilities24:48 Project Progression and Business Growth34:23 Balancing Work and Personal Development in Construction Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with DANIEL at: https://www.instagram.com/hudson.builders/ https://www.hudsonbuilderstx.com

In this episode, Steve Larosiliere interviews Jo Huddle, the owner of 5'1 Perspective. Jo shares her journey as a small business owner in the woodworking industry. She discusses how she started her business during the COVID-19 pandemic and the challenges she faced. Jo talks about reinvesting in a laser machine to scale her business and streamline her production process. She also highlights the rewards of being able to bring her customers' visions to life and the satisfaction of creating personalized keepsakes. Jo shares her experiences with marketing and the need to improve in that area. She expresses her desire to find more passive income streams and considers the possibility of hiring help in the future. Overall, Jo's story is a testament to the resilience and creativity of small business owners. Takeaways: Starting a small business during challenging times is possible with determination and resourcefulness.Investing in the right tools, like a laser machine, can help streamline production and scale the business.Marketing is a crucial aspect of running a small business and requires continuous improvement and adaptation.Finding passive income streams can provide stability and growth opportunities.Knowing when to hire help and delegate tasks is essential for business growth and personal well-being.Creativity and the ability to bring customers' visions to life are rewarding aspects of being a small business owner. Chapters: 00:00 Introduction and Background02:16 Starting a Small Business During Challenging Times03:36 Scaling and Streamlining Production with a Laser Machine09:03 The Challenges and Importance of Marketing11:17 Exploring Passive Income Opportunities11:43 Considering Hiring Help for Business Growth19:37 The Benefits of a Reliable Laser Machine26:19 Business Performance and Seasonality31:30 The Importance of Marketing and Branding33:49 Overcoming Mental Blocks and Embracing Growth39:02 Conclusion and Future Plans Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Jo at: https://www.instagram.com/51perspective/

In this episode, Steve Larosiliere interviews Carter C from 1BENMU Millworks Design & Studio. Carter started his business by building custom live edge tables. He then transitioned into furniture making and eventually embraced CNC machining and software technology for custom millwork. He emphasized the importance of value-added products and efficient processes. Carter's company focuses on commercial projects and offers project management services. They also specialize in micro cement finishing. Carter discussed the challenges of marketing and the need for a strong online presence. Takeaways: Starting small and building a reputation for quality can lead to business growth.Embracing technology can streamline processes and improve efficiency.Value-added products are essential for sustainability in the market.Project management services can enhance the customer experience.Micro cement finishing offers seamless and waterproof solutions for interior design.A strong online presence and effective marketing strategies are crucial for success. Chapters: 00:00 From Custom Tables to Furniture Making04:02 Embracing Technology for Custom Millwork05:10 The Importance of Value-Added Products09:17 Project Management for Commercial Projects Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Carter at: https://www.instagram.com/1benmu/ https://www.1benmu.com