Podcasts about we first

In Part Two of Clint's Conversation with Simon Mainwaring – Founder & CEO of We First, bestselling author, and global authority on purpose-driven branding – the discussion shifts from strategy to soul: how storytelling, culture, and connection can elevate your organization from the inside out.Simon shares hard-earned lessons from his work with Fortune 100 giants, startups, and global NGOs alike, explaining why today's most effective leaders aren't just driven by profit, but by shared purpose. Simon breaks down how every employee can embrace a “lead with we” mindset, regardless of title, industry, or org chart. From building emotionally resonant brand stories to operationalizing culture, this episode explores how to lead with meaning in every corner of your company. This is the second part of a two-part conversation. Topics Covered:Why storytelling is the key to building trust and brand valueHow to move purpose from PowerPoint to point-of-saleBuilding culture like a brand: what Patagonia, LEGO, and Airbnb get rightThe Four Co's: Co-ownership, Co-authorship, Co-creation, and CollaborationDaily rituals that reinforce a "We" cultureWhy recognition beats burnout and makes business senseThe last mile of storytelling: celebrating shared winsHow payroll teams and sales reps alike can lead with purposeStartups vs. Fortune 50s: different paths, same challengesWhat it means to be a B Corp and why it mattersThe single most important takeaway from Lead With WeLinks & Resources:Simon's website - https://simonmainwaring.com/Simon's LinkedIn - https://www.linkedin.com/in/simonmainwaring/ Simon's company, We First Inc. - https://wefirstbranding.com/ Simon's email - simon@wefirstbranding.com Simon's book, “We First” - https://amzn.to/3Mhx4V0 Simon's book, “Lead With We” - https://amzn.to/3Me1HL7 Clint's website - www.clintpadgett.com Clint's LinkedIn - https://www.linkedin.com/in/clintpadgett/ Clint's book - https://amzn.to/3JWD2Ka

In this episode, Clint sits down with Simon Mainwaring – internationally recognized brand futurist, bestselling author, and Founder & CEO of We First – to explore how businesses can thrive by putting shared purpose at the center of everything they do.Simon shares his journey from global ad executive to purpose-driven entrepreneur, sparked by a deeply personal wake-up call and a growing belief that business can be humanity's greatest problem-solver. Drawing on decades of experience guiding top brands, Simon breaks down the thinking behind his “Lead with We” framework and why a “we-first” mindset is the key to building sustainable businesses, trusted cultures, and collective impact at scale.From long-term capitalism and employee activism to AI, misinformation, and forest bathing, this discussion blends leadership strategy, cultural commentary, and practical brand insights you can apply right now. This is the first part of a two-part conversation.Topics Covered:Simon's origin story: from global ad exec to impact strategistThe missed call(s) that reshaped his life and workWhy companies must lead with “We,” not “Me”The Virtuous Spiral: a force-multiplier for brand impactThe role of business in an age of climate, trust, and social breakdownCapitalism vs. Conscious Capitalism: is it really a tradeoff?How long-term value wins over short-term gainsTrust in the age of AI and misinformationWhy leading with purpose isn't just good; it's good businessLinks & Resources:Simon's website - https://simonmainwaring.com/Simon's LinkedIn - https://www.linkedin.com/in/simonmainwaring/ Simon's company, We First Inc. - https://wefirstbranding.com/ Simon's email - simon@wefirstbranding.com Simon's book, “We First” - https://amzn.to/3Mhx4V0 Simon's book, “Lead With We” - https://amzn.to/3Me1HL7 Clint's website - www.clintpadgett.com Clint's LinkedIn - https://www.linkedin.com/in/clintpadgett/ 

How Singapore can truly be a ‘we first’ society. Synopsis: Join Natasha Ann Zachariah at The Usual Place every Thursday as she unpacks the latest current affairs with guests. “It’s not ‘I’ or ‘me’. It’s ‘we’. To keep Singapore going, we must be a ‘we first’ society.” This was Prime Minister Lawrence Wong’s rallying call to strengthen the Singaporean Spirit – to put the welfare of the community ahead of individual interest. It came towards the end of his National Day Rally address on Aug 17, perhaps as a reminder that the way forward is not only paved by policies meant to fix problems. PM Wong’s first NDR speech after the 2025 General Election emphasised that “when the whole is strong, each of us becomes stronger too”. This message built on what was put forth during the Forward Singapore exercise – launched by the country’s fourth-generation team of political leaders – to refresh Singapore’s social compact and build a shared future. But how does this rallying call resonate with Singaporeans? In this episode of The Usual Place, Natasha hosts Dr Rebecca Grace Tan, a political science lecturer at the National University of Singapore, and Mr Jeremy Tan, who ran as an independent candidate for Mountbatten SMC at GE2025. They chat about PM Wong’s style of governance, and why he emphasised that Singapore needs to be a “we first” society to keep going. Highlights (click/tap above): 4:34 Why Jeremy wanted PM Wong to give Singaporeans the “bitter medicine” 7:45 Were the expectations of big announcements warranted? 9:18 “The disconnect is something that needs to be addressed”: Jeremy 16:15 Does PM Wong’s style of delegating announcements to his colleagues work? 21:00 PM Wong’s rally call dichotomy: Empowering Singaporeans, yet slightly paternalistic? 28:06 The big question about PM Wong’s We First message: What can be the new approach? Host: Natasha Ann Zachariah (natashaz@sph.com.sg) Read Natasha’s articles: https://str.sg/iSXm Follow Natasha on her IG account and DM her your thoughts on this topic: https://www.instagram.com/theusualplacepodcast Follow Natasha on LinkedIn: https://str.sg/v6DN Filmed by: Studio+65 Edited by: Teo Tong Kai & Eden Soh Executive producers: Ernest Luis, Lynda Hong, Danson Cheong & Elizabeth Khor Follow The Usual Place Podcast and get notified for new episode drops every Thursday:Channel: https://str.sg/5nfmApple Podcasts: https://str.sg/9ijXSpotify: https://str.sg/cd2PYouTube: https://str.sg/theusualplacepodcastFeedback to: podcast@sph.com.sg SPH Awedio app: https://www.awedio.sg --- Follow more ST podcast channels: All-in-one ST Podcasts channel: https://str.sg/wvz7 Get more updates: http://str.sg/stpodcasts The Usual Place Podcast YouTube: https://str.sg/4Vwsa --- Get The Straits Times app, which has a dedicated podcast player section: The App Store: https://str.sg/icyB Google Play: https://str.sg/icyX --- #tup #tuptrSee omnystudio.com/listener for privacy information.

This year at the All Things Sustainable podcast, we've heard from many professionals who are uncertain about the future of climate action and sustainability and what's ahead for their careers.   We've also heard from numerous companies that continue to pursue their sustainability strategies and climate targets, even as some are talking about this less in public or changing the language they use to describe their efforts. In today's episode, we're asking: How are sustainability professionals weathering the storm?   We speak to three guests on the sidelines of an event the UN Global Compact Mexico hosted in June:   We talk with Jill Dumain, founding partner at the corporate sustainability consultancy Fractal CSOs and former Director of Global Environmental Strategy at outdoor clothing and gear company Patagonia. She says the current headwinds are a temporary setback.   "It's very easy for all of us to be myopic around this moment in time: ‘The sky is falling in. Everything is against us,'" Jill says. "But in the grand scheme of things over an arc of 15 or 20 years, this is a little bump in the road."  We sit down with Simon Mainwaring, Founder and CEO of strategic brand consultancy We First, who explains why the current moment presents an opportunity.   “We got out over our skis a little bit in terms of acronyms and making it a little bit wonkish and heady, and that not only alienated a lot of people ... it set ourselves up to be politicized in a way that didn't really serve the intent behind this work,” Simon tells us. "As a result, we're being forced to walk back some of that wonkish language and reframe our language to reach back and take people with us.”   And we hear from Christopher Lilholm, Global Head of ESG and Sustainability Services at DNV, an assurance and risk management firm.   Listen to our episode How companies in Latin America are embedding sustainability amid shifting dynamics  Listen to our episode ..   Explore how companies are approaching sustainability via S&P Global Sustainable1's Corporate Sustainability Assessment data.  The All Things Sustainable podcast from S&P Global will be an official media partner of The Nest Climate Campus during Climate Week NYC. Register free to attend here.  This piece was published by S&P Global Sustainable1 and not by S&P Global Ratings, which is a separately managed division of S&P Global.    Copyright ©2025 by S&P Global      DISCLAIMER     By accessing this Podcast, I acknowledge that S&P GLOBAL makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk.      Any unauthorized use, facilitation or encouragement of a third party's unauthorized use (including without limitation copy, distribution, transmission or modification, use as part of generative artificial intelligence or for training any artificial intelligence models) of this Podcast or any related information is not permitted without S&P Global's prior consent subject to appropriate licensing and shall be deemed an infringement, violation, breach or contravention of the rights of S&P Global or any applicable third-party (including any copyright, trademark, patent, rights of privacy or publicity or any other proprietary rights).      This Podcast should not be considered professional advice. Unless specifically stated otherwise, S&P GLOBAL does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of S&P GLOBAL. S&P GLOBAL assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials and/or links referenced herein. Moreover, S&P GLOBAL makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.      S&P GLOBAL EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.

Simon Mainwaring is a brand futurist, global keynote speaker, columnist, podcaster, and bestselling author of We First: How Brands and Consumers Use Social Media to Build a Better World and Lead With We: The Business Revolution that Will Save Our Future. He is the CEO and founder of We First, a strategic brand consultancy specializing in accelerating growth & impact of future-facing, purpose-driven brands. Check out Simon's podcast “Lead With We” available on all streaming platforms. -- If you haven't yet had the chance, make sure to register for our 2024 Real Leaders Impact Awards. Our Impact Award winners gain access to a values aligned community, credibility through Real Leaders, and access to our network of Impact capital sources. Apply now to claim your discounted application: ⁠https://eunbi5zgbx7.typeform.com/to/XNdfGsS2#app_first_name=xxxxx&company_name=xxxxx&work_email=xxxxx&campaign_name=xxxxx&channel=LN&owner=Z⁠ Also, check out Outsource Access for all of your Virtual Staffing Needs. At an affordable rate you can outsource the work you need to get done at an extremely affordable rate. You can find more info about them here using this link. https://outsourceaccess.com/

“What does working at your company say about me? And do you embody the badge value that I want to say about myself when I tell someone where I work?" This is a special episode only available to our podcast subscribers, which we call The Mini Chief. These are short, sharp highlights from our fabulous CEO guests, where you get a 5 to 10 minute snapshot from their full episode. Our latest guest is Simon Mainwaring, CEO of We First. His full episode is titled Bringing Purpose to Life, Growing a Brand Movement and Nailing a Pitch and you can find the full audio and show notes here:

“What does working at your company say about me? And do you embody the badge value that I want to say about myself when I tell someone where I work?" In this episode of The Inner Chief podcast, we speak to Simon Mainwaring, CEO of We First, on Bringing Purpose to Life, Growing a Brand Movement and Nailing a Pitch.

In this Best Of episode, we put Simon in the hot seat for a change. Goal 17 CEO Greg Mollner interviews Simon about how his personal and professional journey led him to rethink business as usual and create the new business paradigm he lays out in his book "Lead With We" to better serve humanity and the planet. Greg and Simon chatted about the collaborative strategies that every business leader can and should adopt to help solve today's escalating challenges and unlock extraordinary growth. This episode of Lead With We was produced and edited by Goal 17 Media and is available on Apple Podcasts, Google Podcasts, and Spotify. Simon Mainwaring:  Simon Mainwaring is a brand futurist, keynote speaker, author, podcaster, and columnist. He's known as the New York Times and Wall Street Journal bestselling author of We First: How Brands and Consumers Use Social Media to Build a Better World and Lead With We: The Business Revolution That Will Save Our Future; as the Founder and CEO of We First, an award-winning strategic consultancy that works with companies to build their purpose, sustainability, and climate commitments; and as an influential columnist for the Forbes CMO Network and host of the popular business podcast, Lead With We. Greg Mollner Greg Mollner is a veteran entrepreneur, business, and organizational leader with a diverse background in investment banking, media, and the Arts in for-profit and nonprofit sectors. In 2019, Greg and his wife Allison founded Goal 17 Media and Goal 17 Foundation. Goal 17 is a media and finance company driving greater awareness of and financing for purpose-led companies. The Foundation is dedicated to helping nonprofits committed to improving economic opportunity and equality, climate change, and mental health. In 2001 Greg founded the boutique investment banking firm Vinton Street Partners, Inc., raising over $400M of private debt and equity early-stage and established purpose-led companies. From 1998-2001, Greg served as COO for ShadowCatcher entertainment. ShadowCatcher's film Smoke Signals won the Filmmakers Trophy at the 1998 Sundance Film Festival. In 2002 Greg led the restructuring of the nonprofit Seattle Theatre Group (STG) that resulted in investors gifting their ownership of the theatre to STG. As CEO, he led the creation of STG's Racial Equity program. Resources Visit leadwithwe.com to learn more about Simon's new book. You can also search for “Lead With We” on Amazon, Google Books or Barnes & Noble.  Connect with Simon on LinkedIn Learn more about Goal 17 Media at Goal17Media.com Connect with Greg on LinkedIn For case studies and other free resources about purposeful business, go to WeFirstBranding.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to another enlightening episode of our podcast, where we're joined by branding expert, Simon Mainwaring. He discusses harnessing the power of empathy, intimacy, and compelling storytelling to drive business growth and success. In a candid conversation, Simon shares insights from his journey, including scaling intimacy at large events, the importance of staying focused on your story, and the transformative power of compassion in the corporate world. He also delves into the unique methods he's used to captivate audiences, a strategy influenced by no less than President Clinton. This episode is a must-listen for anyone seeking to build a successful, heart-centered business in today's interconnected world. Discover how to apply Simon's groundbreaking 'We First' approach to business in your own venture and create change that benefits all. Dive in to learn more about how compassion and empathy can be your superpower in business.   Chapter Stamps:   [00:00:00] - Introduction [00:01:30] - Simon Mainwaring's background and journey [00:04:35] - Simon Mainwaring's views on corporate responsibility [00:07:50] - Discussion on the concept of "We First" [00:11:28] - How to find purpose in business [00:14:40] - Impact of social media on businesses [00:16:30] - Importance of storytelling in business [00:18:23] - Anecdote about President Clinton's communication skills [00:20:08] - The power of creating an intimate connection with the audience [00:21:10] - Reflection on writing a Forbes article about President Clinton [00:21:49] - The effectiveness of the insights Simon Mainwaring has gained over the years [00:22:04] - Simon Mainwaring's innermost superpower [00:22:47] - Motivation behind Simon Mainwaring's shift in career [00:23:14] - The social responsibility of entrepreneurship [00:24:14] - Importance of focusing on helping others achieve their goals [00:24:33] - Conclusion and thanks to Simon Mainwaring and the audience.   Pullout Quotes:   Energy is everything. Get on your breath and get off yourself onto the story you're trying to tell."   "It's not about you. It's not about what they think about you. Take that outta your mind and focus on why you are telling this story and commit to it."   "What President Clinton did was scaling intimacy. One by one, he is building intimacy in the room, spreading it, spreading it."   "Beyond your breath, recognize that you've gotta commit to the story. It's not about you. Just commit to the story and scale intimacy."   "My superpower is that I have a really, really strong, empathetic commitment to the wellbeing of others. Because I just think it's fair."   "I don't want to drive my fancy car through my 20 foot high wall surrounded by a homeless camp. What are we doing with our lives?"   "The power of entrepreneurship is you can bring people into your company and help them to do well and help the community do well and everyone's better off."   Socials:   Website: https://simonmainwaring.com/ Website: https://wefirstbranding.com/ Instagram: https://www.instagram.com/simonmainwaring/ Twitter: https://twitter.com/simonmainwaring Facebook: https://www.facebook.com/simonmainwaring/   ----more---- Join us for the 'DIY Studio Grade Podcast & TV Under $100 using AI' live launch event! Learn to launch, produce, monetize, and scale your podcast and TV show under the guidance of top-rated podcaster, Shahid Durrani. Boost your business growth and revolutionize your digital presence. Sign up now! Event Registration       ----more---- Disclaimer: Please be aware that the opinions and perspectives conveyed in this podcast are solely those of our guests and do not necessarily represent the views, ideologies, or principles of Super Entrepreneurs Podcast, its associated entities, or any organizations they represent or are affiliated with. We provide a platform for discussion and exploration, and the content of each episode is understood to be independent expressions from our guests, rather than a reflection of the beliefs held by the podcast or its hosts.

“Vision without action is merely a dream. Action without vision is merely passing time. But vision with action can change the world.” – Nelson Mandela Our guest today is Simon Mainwaring, a brand futurist, global keynote speaker, and NY Times bestselling author. Simon's superpower is showing companies how to drive business growth and increase profit by scaling their positive impact. He is the founder and CEO of We First, a brand consultancy that has helped companies like Sony, The Coffee Bean, Timberland, and Toms, to accelerate their growth and impact. Simon's latest book, Lead With We, was voted the McKinsey Top Business Bestseller on Workplace & Culture. His previous book, We First, is also a New York Times and Wall Street Journal bestseller, and was named the Best Business Marketing Book of the Year. In this episode: How to align WHO you are with WHAT you do. The “Lead with We” formula and how to accelerate your company's growth. The importance of purpose-driven messaging and storytelling, and how it can be lived by every layer of your business; and How you can become the leader we all need in today's fast-paced, digital world. Let's WIN THE DAY with Simon Mainwaring! _

Simon is a brand futurist, international keynote speaker, and top-selling author. He is the founder and CEO of We First, a strategic brand consultancy focusing on the growth and effect of future-oriented, purpose-driven brands. LeadWithWeCourse.com

Simon Mainwaring is a brand futurist, global keynote speaker, columnist, podcaster, and bestselling author of We First & Lead With We: He is the founder and CEO of We First, a strategic brand consultancy specializing in accelerating growth & impact of future-facing, purpose-driven brands.His latest book, Lead With We: The Business Revolution that Will Save Our Future is a Wall Street Journal bestseller. It was voted McKinsey Top Business Bestseller on Workplace & Culture; #2 Best Business Book of the Year by Forbes; an AXIOM Gold Medalist in the Leadership category; Official Nominee for The Next Big Idea; and a finalist for the International Business Book of the Year.His previous book, We First: How Brands and Consumers Use Social Media to Build a Better World is a New York Times- & Wall Street Journal bestseller. It was named an Amazon Top Ten Business Book; 800CEORead Top Five Marketing Book; Best Business Marketing Book of the Year by strategy+business; & one of the Top Sustainability Books of the decade by Sustainable Brands.Simon hosts the “Lead With We” podcast in which he dives deep with business leaders about how brands survive crises, thrive in fast-changing markets, and drive growth through a challenging future. He also writes a column for Forbes.com as a longtime contributor to its CMO Network.Simon was ranked among Real Leaders magazine's “Top 50 Keynote Speakers in the World,” was voted a “Top 5 Marketing Speaker” by speaking.com, and featured on the cover of the National Speaker's Magazine.Simon's been a Jury Member for the One Show for Sustainable Development and Jury Member at the Cannes Lions Festival for the Sustainable Development Goals, as well as a Featured Expert Speaker. He was ranked by Real Leaders magazine as a Top 100 Visionary Leader, a Momentum Top 100 Impact CEO, and his company, We First, was a Real Leaders' Top 100 Impact Companies in the U.S. and B Corp ‘Best For The World' honoree.Simon acted as interim CMO at TOMS in 2015. In that same year, he was a finalist for Global Australian of the Year.www.simonmainwaring.comwww.livelifedriven.com

Starting A Business With WE Simon Mainwaring is the founder of We First, a strategic consultancy that accelerates growth and impact for purpose-driven brands. As an accomplished thought leader and author, he brings years of working with the world's top companies, Simon reveals how brands thrive and survive in a fast-changing market, and accelerate growth even in challenging times. Simon studied Law and Fine Arts at St Paul's College, University of Sydney. Prior to founding We First, he spent 15 years as a writer, Creative Director, and Worldwide Creative Director at global advertising agencies such as DDB Worldwide (Sydney), Saatchi & Saatchi (London), Wieden & Kennedy (Portland), and Ogilvy (Los Angeles), working with clients including Nike, Motorola, & Toyota. He took all this experience and delivered it to the world with his first book, We First How Brands and Consumers Use Social Media to Build a Better World”, is a New York Times bestseller named Best Marketing Book of the Year by strategy+business. His new book, Lead With We, is a Wall Street Journal bestseller., So was the power of branding always something that interested him, or did it slowly creep up and slap him around a bit before it really hit home? And how do new entrepreneurs and small business create the own purpose driven brand if at the beginning most sole purpose is just to survive? Well lets find out as we bring onto the show to start joining up dots with the one and only Mr Simon Mainwaring.

Simon is a brand futurist, international keynote speaker, and top-selling author. He is the founder and CEO of  We First, a strategic brand consultancy focusing on the growth and effect of future-oriented, purpose-driven brands. As a successful CEO, writer, and thought leader, Simon has a great deal to offer your audience on these matters. He demonstrates to organizations how to amplify their business and enhance profits by expanding their positive impact. Support the showFollow Playing Injured on Instagram: https://www.instagram.com/playinginjured/

In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Simon Mainwaring, bestselling author of Lead With We & We First and the host of the We First podcast. Simon shares his insights on the importance of having a positive social impact as a business and how businesses can effectively brand and market their impact. Episode Highlights: Simon discusses how his experience as the Worldwide Creative Director at Olgivy, working on campaigns with big brands, including Nike and Adidas, shaped his first and second books. (2:55) Simon explains that the reality of the society we live in requires businesses to have a positive impact, and you have to communicate that story, which is what people will react to. (9:20) David believes that there's a lot to be learned from the big brands from a marketing standpoint. (15:38) Simon mentions that to avoid greenwashing, companies should establish a purpose, create a relational dynamic with customers, align their products with customer values, and regularly check in with customers to offer products that meet their changing needs. (17:32) Simon discusses the importance of building trust and understanding customers' values and pain points to reverse engineer offerings and products, which leads to increased sales and customer loyalty. (23:12) Simon explains that in order to build a business by doing good, it is important to communicate in a collaborative way, using language that emphasizes mutual benefit, and to switch between self-directed signals and a collaborative sales process, as outlined in the book "Lead with We". (28:50)  David discusses the importance of ingraining a consistent culture throughout an organization, which should be adopted by everyone from top to bottom and align with the organization's core values, rather than just being implemented for the sake of increasing sales or profitability. (38:05) Simon mentions that aligning personal values with professional life can enhance personal well-being and improve business, leading to deeper connections, integrity, and authenticity in sales. (44:22) Tweetable Quotes: “It's not just about making money for money's sake, it's also about being sustainable and creating this sort of regenerative future.” - Simon Mainwaring “It's really about sales and it's really about doing homework on the companies or the customers you're talking to and really understanding where their pain points are. And reverse engineering out of that, you'll get a completely different result, you'll book a lot more business and they'll stay with you a lot longer because they like who you are and how you're showing up in the world.” - Simon Mainwaring “The book that I just came out with called “Lead with We”, was designed to equip us with the language that will allow you to communicate the right way, and to build your business by doing good.” - Simon Mainwaring Resources Mentioned: Simon Mainwaring LinkedIn Book: Lead With We Book: We First We First podcast David Carothers Kyle Houck Florida Risk Partners The Extra 2 Minutes

In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Simon Mainwaring, bestselling author of Lead With We & We First and the host of the We First podcast. Simon shares his insights on the importance of having a positive social impact as a business and how businesses can effectively brand and market their impact. Episode Highlights: Simon discusses how his experience as the Worldwide Creative Director at Olgivy, working on campaigns with big brands, including Nike and Adidas, shaped his first and second books. (2:55) Simon explains that the reality of the society we live in requires businesses to have a positive impact, and you have to communicate that story, which is what people will react to. (9:20) David believes that there's a lot to be learned from the big brands from a marketing standpoint. (15:38) Simon mentions that to avoid greenwashing, companies should establish a purpose, create a relational dynamic with customers, align their products with customer values, and regularly check in with customers to offer products that meet their changing needs. (17:32) Simon discusses the importance of building trust and understanding customers' values and pain points to reverse engineer offerings and products, which leads to increased sales and customer loyalty. (23:12) Simon explains that in order to build a business by doing good, it is important to communicate in a collaborative way, using language that emphasizes mutual benefit, and to switch between self-directed signals and a collaborative sales process, as outlined in the book "Lead with We". (28:50)  David discusses the importance of ingraining a consistent culture throughout an organization, which should be adopted by everyone from top to bottom and align with the organization's core values, rather than just being implemented for the sake of increasing sales or profitability. (38:05) Simon mentions that aligning personal values with professional life can enhance personal well-being and improve business, leading to deeper connections, integrity, and authenticity in sales. (44:22) Tweetable Quotes: “It's not just about making money for money's sake, it's also about being sustainable and creating this sort of regenerative future.” - Simon Mainwaring “It's really about sales and it's really about doing homework on the companies or the customers you're talking to and really understanding where their pain points are. And reverse engineering out of that, you'll get a completely different result, you'll book a lot more business and they'll stay with you a lot longer because they like who you are and how you're showing up in the world.” - Simon Mainwaring “The book that I just came out with called “Lead with We”, was designed to equip us with the language that will allow you to communicate the right way, and to build your business by doing good.” - Simon Mainwaring Resources Mentioned: Simon Mainwaring LinkedIn Book: Lead With We Book: We First We First podcast David Carothers Kyle Houck Florida Risk Partners The Extra 2 Minutes

Simon Mainwaring, a brand futurist, global keynote speaker, and bestselling author. Simon is the founder and CEO of We First   Takeways by Otter.ai What advice would you give yourself at 13? (2:24) The Australian accent is the hardest to break. (7:29) The only way we're going to get out of this mess together is together. (12:46) Why people want to buy from or work for companies that are doing good. (15:45) Who the hell are you? -. (21:22) What happens when you're part of the problem rather than part of the solution. (23:42) Why you need to show up differently. (29:06) Why you have to be a good entrepreneur -. (32:20)   Simon Mainwaring, a brand futurist, global keynote speaker, and bestselling author. Simon is the founder and CEO of We First, a strategic brand consultancy specializing in accelerating the growth and impact of future-facing, purpose-driven brands. As an accomplished CEO, author, and thought leader,Simon has much to offer your listeners on these topics.   He shows companies how to drive business growth and increase profit by scaling their positive impact. His insights reveal how companies can solve the many crises that will affect every business.   Simon's latest book, "Lead With We: The Business Revolution that Will Save Our Future", is a Wall Street Journal bestseller and was voted the McKinsey Top Business Bestseller on Workplace & Culture. His previous book, "We First: How Brands and Consumers Use Social Media to Build a Better World", is also a New York Times and Wall Street Journal bestseller.Simon hosts his own podcast "Lead With We", in which he interviews business leaders about how brands can survive crises, thrive in fast-changing markets, and drive growth through a challenging future. He also writes a column for Forbes.com.   Coursework: https://simonmainwaring.com/courses/ Podcast:https://simonmainwaring.com/podcast/ Book: https://www.amazon.com/Lead-We-Business-Revolution-Future/dp/195329569X     Episode sponsored by SQUARESPACE create a customizable website or online store with an all-in-one solution from Squarespace. Choose a website template and start your free trial today.  Here's our Squarespace promo coupon discount code affiliate link https://squarespacecircleus.pxf.io/sweatequity ---   Sweat Equity

When we look at fundraising, we tend to silo marketing, acquisition, cultivation, and stewardship. But Simon Mainwaring, my guest on this episode of What the Fundraising, is explaining why in fact they are all a piece of the puzzle. He is breaking down for us the ways in which each element of the donor journey is a link in the chain that is indicative of the nonprofit's overall brand. When we get the marketing right, our donors connect and invest for the long haul. As CEO of the strategic consulting firm We First Branding, Simon is all about locking in the messages that articulate purpose and motivate action. Working with nonprofits and for-profits alike, his focus is on heart-centered principles and storytelling that resonate universally.  You'll come away with actionable ways to define your organization's narrative, audit the efficacy of its marketing messages, and make change through co-creative processes. If you're looking for fresh ways to forge a meaningful and ongoing connection with donors in 2023, then you'll want to join us in taking a look at the importance of perspective and tone. Are your fundraising communications too internally focused or self-serving? Do your contributors know exactly the impact their support is making? “If you tell the story in the right way it can really deeply resonate with people and inspire them to be a part of something larger than themselves,” says Simon. “And the way you do that is by building a brand.” It's an iterative process and we're here to get you moving in the right direction. (02:14) Simon tells about We First Branding and its mission (03:05) About the “We First” ethos at the intersection of branding and storytelling. (05:01) Simon defines the concept of branding. (06:41) Simon's suggestions for foundations and nonprofits figuring out their brands (06:41) Why Defining Our Core Stories Is So Important (12:39) Key Questions to Ask When Defining Your Organization's Narrative (19:33) How the most effective copy deploys the reader/viewer perspective. (27:40) How to do a quick internal audit of your branding best practices (29:36) Three Things Nonprofits Can Do to Assess Their Branding Effectiveness (32:39) Strategies for Leaders Trying to Make Change and Build Brand Cohesion (41:45) About the shift from marketing to movement-making.  (43:39) Where to find out more about Simon and We First Branding Get all the resources from today's episode here.  Follow along on Instagram  Connect with Mallory on LinkedIn Many thanks to our sponsor, Feathr for making this episode possible. Our friends at Feather help nonprofits like yours level up their digital campaigns every day through their nonprofit marketing platform. Don't rely on magic this year. Check out Feathr to streamline your digital marketing campaigns and exceed your goals. Learn more and get started today at Feathr.co. If you haven't already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you're looking to raise more from the right funders, then you'll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point

Simon Mainwaring is a brand futurist, keynote speaker, podcaster, best-selling author, and founder of the company We First   In this episode, we talk about: What a wake-up call can do for you in your life. What letting go can do for you in your life. The biggest lesson Simon learned about living a purposeful life, which took him 20 years to learn.   Simon's book: https://www.amazon.com/Lead-We-Business-Revolution-Future/dp/195329569X/ref=sr_1_1?crid=2UNX4P06Y260&keywords=lead+with+we&qid=1667256558&qu=eyJxc2MiOiIxLjE0IiwicXNhIjoiMS4wMSIsInFzcCI6IjEuMTMifQ%3D%3D&sprefix=lead+with+we%2Caps%2C546&sr=8-1   Simon's podcast: https://podcasts.apple.com/us/podcast/lead-with-we/id1518493080   We First: http://wefirstbranding.com/

Summary:   On this episode of Where There's a Will, There's a Way, host Will Crist talked with Alex Freytag, an expert EOS Implementor. Alex is also the author of Profit Works, a book that unravels the complexity of incentive plans in order to increase employee productivity, cultivate an engaged workforce, and maximize company potential. Throughout the episode, Will and Alex discuss his EOS journey and the importance of properly compensating employees.    Shownotes: (1:13) Introduction to Alex (1:43) Alex's EOS Journey (7:40) The Benefit of Employee Compensation (10:48) How Pressure Impacts Performance (13:19) Human Reactions to Being Rewarded (18:19) We First vs. Me First (21:18) Identifying Effective Incentives (25:48) Incentive Plans with Company-wide Input (30:53) About Profit Works (32:49) Utilizing People as Assets (34:09) Purpose of Profit Works (38:27) Quality Relationships in the Workplace (42:52) Closing Thoughts   Links: Will Crist EOS  Alex Freytag   Quotes: “Well and that really is what we as EOS implementers aim at isn't it, it's to really help businesses thrive.” - Will Crist, (5:54)   “So if we talk about employee retention and you talk about attraction and best places to work, the companies that are able to balance those rewards, their workforce is the one that tends to be the most successful from a profitability standpoint and from a growth standpoint.” - Alex Freytag, (8:32)   “The amount of pressure in an organization is directly correlated to performance, and so companies that don't apply any pressure in the organization, no standards of performance, no expectation, no core values, no measurables, no scorecards, no 10-year target, and so forth, tend to have lower levels of performance than the companies that turn that dial up on those expectations…” - Alex Freytag, (11:47)   “...pick a minimum threshold of profit that the company has to reach before the incentive plan kicks in and then arm your workforce with tools and training and resources to actively find the money to incremental profit dollars over that threshold.” - Alex Freytag, (24:26) Contact Will Crist

Il benessere psicologico di una madre passa inevitabilmente anche dal benessere del sistema in cui è immersa quotidianamente. La coppia, ovvero il sistema da cui nasce la famiglia dopo l'arrivo di un figlio, non sempre “riesce a reggere” con serenità il piccolo terremoto che la attraversa. Ogni esperienza di genitorialità è, naturalmente, diversa, Gaia Nanni ce lo racconterà attraverso i suoi molteplici personaggi. Ci sono, infatti, coppie che trovano in quel momento una grande motivazione mentre anche alcune tra le più solide e rodate possono, nei primi tempi, mostrare segni di cedimento.In questo episodio conoscerai quella che io definisco la coppia We First. Incontrerai tanti spunti utili a ristabilire un equilibrio in quel sistema così importante per il tuo progetto familiare e, come sempre, riceverai un invito a rompere uno stereotipo e due allenamenti mentali. Ascoltando l'episodio ti proporrò la lettura di “Correggimi se sbaglio” di Giorgio Nardone sul tema della comunicazione in coppia. Qui il link: amzn.to/39KcB81Sei pronta a partire? Seguimi!LINK:Esercizi puntata quattro: http://mefirstacademy.com/wp-content/uploads/2022/05/Motherwood-esercizi-ep.4.pdfSeguimi su Instagram: https://www.instagram.com/cristinadiloreto_tbs/Iscriviti alla Newsletter Me First®: https://mefirstacademy.com/newsletter/

The planet is almost one minute to midnight and people are trying to fix everything by tomorrow. That isn't going to work until they realize that they have to make a meaningful change. Everyone is at fault, they've known about these issues for years and haven't acted. Now is the time to act together for a brighter future. To help us with that is your host Katherine Twells and her guest Simon Mainwaring. Simon is the founder and CEO of We First, a strategic consultancy that accelerates growth and impact for purpose-driven brands. He is also the author of the New York Times, Wall Street Journal, and Amazon bestseller, We First. Join Katherine and Simon as they discuss how people can start to be more aware of nature. Learn how companies and entrepreneurs can lead the charge in changing the planet. Start changing the direction of your business today!Love the show? Subscribe, rate, review, and share!Here's How »Join The Coca-Cola CMO Leadership Summit Podcast community today:cokecmosummit.comFacebookTwitter

22% of workers are unengaged and getting top talent to work is still a major concern for all CEOs. On this episode, Simon Mainwaring, Founder of We First and Author or Lead With We, shares how to position your brand as a desirable organization top talent wants to work at. By positioning your company as a role in the greater good of society, Mainwaring argues you can attract better talent, increase innovation, R&D, and appeal to the conscious consumers of a generation who does not want to waste their time. More From Real Leaders: --> Apply for the Real Leaders CEO Impact Collaborative at: https://members.real-leaders.com/become-a-member --> Take your leadership to the next level at https://members.real-leaders.com/product/annual-subscription/ to unlock access to Real Leaders courses, magazine, and member-only events. Use coupon code: podcast20 for 20% off a $100/year membership.

Simon Mainwaring is CEO of We First, Inc., the creative consultancy that strategizes, integrates, and activates the growth, productivity, and impact of the world's most successful brands. As a global keynote speaker, New York Times bestselling author of We First and LEAD WITH WE, and highly-awarded brand futurist, he works with leading CEOs, CMOs, and entrepreneurs to define their business strategy, company culture, and brand communications.   Simon is a sought-after international speaker whose presentations engage and inspire audiences to think and act in new ways that LEAD WITH WE around a collectivized purpose. He has been voted a Top 5 Marketing Speaker by speaking.com for 5 years in a row, and featured on the cover of the National Speaker's Magazine. From the Cannes Lions Festival to Google,  from Necker Island with Sir Richard Branson to the United Nations Foundation, and now on The Leadership Podcast,  he delivers a roadmap for revolutionizing your business from the ground up by factoring all “shareholders” into your collective future for all your business decisions.   Key Takeaways [2:20] Simon talks about his two daughters who have been trapeze artists since they were three years old. [4:05] Spending fifteen years in big creative advertising agencies, Simon shares his views on capitalism and how his opinions have evolved. [6:10] Simon thought about using the power of storytelling in business to make a difference, which led to his dialogue around capitalism. [7:25] Simon explains where the danger comes from when influence turns into manipulation. [8:50] It's a constant in human nature to play with power but there is nowhere to hide now. The motive will eventually get exposed. [10:50] Capitalism as we know it is dead; it has evolved. Simon expands on this further. [12:40] Business leaders and owners will suffer if the societies they live in fail. It is best to re-engineer capitalism that better serves people and the planet. [13:55] Do well by doing good vs. the virtuous spiral of collectivized purpose and action. Simon explains what that means and how they differ. [16:40] COVID-19's silver lining is that it has been a massive global moment of reflection. Simon shares his thoughts further on the current generation's awareness that our future is compromised as an optimistic period. [18:45] Strategy vs. tactical execution. Simon shares his objections to stakeholder capitalism. [20:30] Our actions are levers for change if we look at it through the lens of collective action. [24:40] We have defaulted to what makes us the most money, the fastest way, and at the greatest convenience for everyone. Simon describes how that impacts us now. [28:00] There is a great opportunity to leverage social media to reweave the social fabric and remind us of what connects us rather than divides us. Simon shares his thoughts further. [30:40] Much of today's capitalism transpires through the internet. Jim asks Simon about his thoughts on social media companies' influence on commerce. [35:45] Humanity is staring itself in the mirror right now and it's got two versions of reality right now. Simon talks about what they are. [34:40] Jan also asks Simon which brands he thinks are doing things right that others can model from. [37:20] Simon talks about the new generation of entrepreneurs that are coming through and how that makes him optimistic about the future. He shares some examples. [39:35] Jim asks Simon what story comes to his mind that helps us get a better lens on leadership. [44:15] The luxury of thinking about how to fix our future is scarce. Simon shares how we can best create a better future. [46:20] Listener Challenge: 1. Trust your abilities as a leader. 2. Define your company purpose. 3. Work with your team.   Quotable Quotes “There was no strategic plan in place, I just happen to be somebody who's been lucky enough to have an experience on the power of storytelling.” “I do think it's a constant of human nature that people would play at it or pay lip service to something but there is nowhere to hide now; you're gonna be exposed by your customers, you're gonna be exposed by your employees, you're gonna be exposed by your investors.” “Capitalism can remain constant but how it shows up can evolve and that's peculiar to the circumstances we're in.” “Companies and brands cannot survive in societies that fail.” “It just means that we've got to create the synergies and compounding effect between all these individual efforts and companies so that we can meet these challenges with equal force because it is all of our actions that got us into this mess in the first place.”   Resources Mentioned Theleadershippodcast.com Sponsored by: Darley.com Simonmainwaring.com Simon on LinkedIn Simon on Twitter Grab Simon's book: We First: How Brands and Consumers Use Social Media to Build a Better World  

Since 1923 Hasbro has delighted generations with beloved toys, games and brands that are synonymous with childhood. Kathrin Belliveau is the first Executive Vice President and Chief Purpose Officer of the self-described "global play and entertainment company," where she is charged with bringing their purpose to life in ways that make the world a better place for children, fans, and families. In this episode, Kathrin talks about why it's critical for companies in all sectors to embrace sustainability and lead with purpose to drive growth, relevance and impact. From innovative packaging to building a purposeful culture, Kathrin explains the strategies Hasbro has used to be recognized as one of "the World's Most Ethical Companies" eleven years in a row.  Simon Mainwaring:  Simon Mainwaring is a brand futurist, keynote speaker, and bestselling author. He is best known as the author of We First: How Brands and Consumers Use Social Media to Build a Better World and Lead With We: The Business Revolution That Will Save Our Future; as the Founder and CEO of We First, an award-winning strategic consultancy that works with purpose-led companies to build their brand strategy, company culture, and impact storytelling; and as the author of the influential 'Purpose At Work' column in Forbes and host of the podcast, Lead With We.   Kathrin Belliveau: As Executive Vice President and Chief Purpose Officer, Kathrin Belliveau leads Hasbro's Global Purpose Organization. Her responsibilities include Global Government and Regulatory Affairs, Global Communications, Corporate Social Responsibility (CSR) & ESG, Climate & Sustainability, Philanthropy & Social Impact, Human Rights, Ethical Sourcing, and Health & Safety. She is responsible for leading Hasbro's ESG strategy and for embedding purpose across the business to advance Hasbro's positive impact on the world. She reports to the CEO and is a member of the company's executive leadership team.   She was also instrumental in creating Hasbro's CSR function, leading the establishment of the company's CSR practice in 2011 and it's evolving ESG strategy to support the company's growth and transformation as a global play and entertainment company. Under her leadership, Hasbro has been recognized for its corporate citizenship, including being named, for the past ten consecutive years, at the top of the 100 Best Corporate Citizens list by CR Magazine and also for the tenth consecutive year as a World's Most Ethical Company® by Ethisphere Institute. Resources: Learn more about Bayer at https://www.bayer.com/en/us/bayer-united-states-of-america Connect with Kathrin on LinkedIn: https://www.linkedin.com/in/kathrin-belliveau-97572491/ Visit leadwithwe.com to learn more about Simon's new book or search for "Lead With We" on Amazon, Google Books, or Barnes & Noble.

Simon Mainwaring is founder and CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He's a member of the Steering Committee of Sustainable Brands, the Forbes Business Council, and a Fellow of the Royal Society of Arts.Simon was a Featured Expert and Jury Member at the Cannes Lions Festival for the Sustainable Development Goals in 2021, host of the ‘Brands With Purpose' series with Harvard Business School Association of Boston, and his company, We First, is included in Real Leaders list for the Top 100 Impact Companies in the US for 2021 and 2019, as well as a B Corps ‘Best for The World' Honoree. He was a Real Leaders Top 100 Visionary Leader in 2018, a finalist for the Conscious Company Leadership Awards in 2017, received the MAKE CHANGE, ‘Conscious Leadership' Award for 2016, and was a finalist for Global Australian of the Year in 2015.Simon's first book, We First was a New York Times, Wall Street Journal, and Amazon bestseller and named Best Marketing Book of the Year by strategy+business. It was named an Amazon Top Ten Business Book, 800CEORead Top Five Marketing Book, and Sustainable Brands listed We First as one of their Top Sustainability Books of the decade. It has been translated into Russian, Chinese, Taiwanese, and Korean. Simon also writes of the popular ‘Purpose At Work' blog in Forbes. His new book Lead With We launches November 9, 2021.Lead With Me new book:Amazon AUS Pre-order my new book 'The Path of an Eagle: How To Overcome & Lead After Being Knocked Down'. Follow The Story Box on Social Media► INSTAGRAM ► TWITTER ► FACEBOOK ► WEBSITE SUBSCRIBE FOR MORE! ► Apple Podcast ► Spotify WATCH HERE:► YouTube Support this show http://supporter.acast.com/thestorybox. See acast.com/privacy for privacy and opt-out information.

Welcome to an episode with a sought after international speaker and leader, Simon Mainwaring. Get Simon's new book here: https://amzn.to/3wxrEZX Simon Mainwaring is the founder/CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He's a member of the Steering Committee of Sustainable Brands, the Forbes Business Council, and a Fellow of the Royal Society of Arts in London. His company We First was included in Real Leaders list for the Top 100 Impact Companies in the US for 2018 and We First was a B Corps ‘Best for The World' Honoree in 2019. He is a Jury Member at the Cannes Lions Festival for the Sustainable Development Goals in 2021 and a Jury Member of PRWeek's ‘Purpose Awards' in 2020. Simon's first book, We First was named as Best Marketing Book of the Year by strategy+business, was a New York Times, Wall Street Journal, and Amazon bestseller. Simon was a Real Leaders Top 50 Keynote Speakers in the World in 2020, and he has been featured on the cover of the National Speaker's Magazine (U.S.). Prior to starting We First, Simon spent 15 years as a writer, Creative Director and Worldwide Creative Director at the world's top creative advertising agencies including Saatchi & Saatchi, Wieden & Kennedy, and Ogilvy working on brands such a Nike, Toyota, and Motorola, receiving over 60 awards at major advertising festivals including the Cannes Advertising Festival, the One Show, the British Design & Art Direction Awards. In this episode, Simon talked about the future of business, how leadership is changing and what leaders need to do today to make a difference and be part of a better future. For leaders and individuals who wants to raise their awareness of the challenges we face today, and how we solve it, this is for you. Lead with We: The Business Revolution That Will Save Our Future. Simon Mainwaring: https://amzn.to/3wxrEZX Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo We use affiliate links whenever possible (if you purchase items listed above using our affiliate links, we will get a bonus).

Fulfillment is an inside out job, which means you fill yourself up by what you give to others. It's not about all the accolades you acquire, instead it's what you give to others that matters most. You feel good about yourself, you show up in the world differently, and ultimately if you want to be happy, that is a huge part of it. In this episode, hear how our guest, Simon Mainwaring builds his business around purpose and doing good. Simon is the founder and CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. The best selling author is a is a thought leader and keynote speaker.Key TakeawaysHow to build a purpose-driven brandLearn the importance of having a giving mindsetReframing our language and reframing our behaviorHow we can use stories to change our visionFind fulfillment in making a difference through businessPERSEVERE PODCAST SHOW NOTES: https://perseverepodcast.comCHECKABLE MEDICAL INSTAGRAM:https://www.instagram.co/checkablemedicalCHECKABLE MEDICAL WEBSITE: https://checkablemedical.com

This week on DisrupTV, we interviewed Darryl Owen, CEO and Owner of Freestyle Divers and Senior Sponsorships and Partnerships Manager for Azraq, Joel Makower, Chairman & Co-founder of GreenBiz Group and Simon Mainwaring, Founder and CEO of We First and Author of LEAD WITH WE: The Business Revolution That Will Save Our Future. DisrupTV is a weekly Web series with hosts R “Ray” Wang and Vala Afshar. The show airs live at 11:00 a.m. PT/ 2:00 p.m. ET every Friday. Brought to you by Constellation Executive Network: constellationr.com/CEN.

Welcome to the What's Next! podcast with Tiffani Bova. This week I am thrilled to bring you this episode of the What's Next! Podcast with Simon Mainwaring. Simon is the founder and CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He's a member of the Steering Committee of Sustainable Brands, the Forbes Business Council, and a Fellow of the Royal Society of Arts. He was a Featured Expert and Jury Member at the Cannes Lions Festival for the Sustainable Development Goals in 2021, host of the ‘Brands With Purpose' series with Harvard Business School Association of Boston, and his company, We First, is included in Real Leaders list for the Top 100 Impact Companies in the US for 2021 and 2019, as well as a B Corps ‘Best for The World' Honoree. He was a Real Leaders Top 100 Visionary Leader in 2018, a finalist for the Conscious Company Leadership Awards in 2017, received the MAKE CHANGE, ‘Conscious Leadership' Award for 2016, and was a finalist for Global Australian of the Year in 2015. Simon's first book, We First was a New York Times, Wall Street Journal, and Amazon bestseller and named Best Marketing Book of the Year by strategy+business. It was named an Amazon Top Ten Business Book, 800CEORead Top Five Marketing Book, and Sustainable Brands listed We First as one of their Top Sustainability Books of the decade. I am very excited to bring you this episode of the What's Next! Podcast with Simon Mainwaring!     THIS EPISODE IS PERFECT FOR… leaders, innovators, and those looking to do good for the world.    TODAY'S MAIN MESSAGE… If you want to make an impact and be successful in a big way, you will need to be putting your time and dollars to work effectively and sincerely.     WHAT  I  LOVE  MOST… He wholeheartedly believes that the future of profit is purpose.     Running time: 26:32    Subscribe on iTunes     Find Tiffani on social:  Facebook  Twitter  LinkedIn     Find Simon online:  LinkedIn  Facebook  Twitter  Instagram  YouTube  Simon on Medium 

Eddie Bauer recently celebrated 100 years in business, and the iconic outdoor brand is focused on making the outdoors accessible to everyone. It's a mission that deeply resonates with me as I believe that reconnecting to the natural world will help us repurpose business to restore the planet. In this episode, I speak with Eddie Bauer's Vice President of Marketing, Kristen Elliot, about the many ways Eddie Bauer is bringing this mission to life, from their new outdoor gear rental program to working with underserved communities. Kristen also shared her advice for starting a sustainability journey which can seem daunting at first but should be viewed as a long term investment in brand equity. Note: The team and I will be on a holiday break following this episode, but we'll resume Season 3 with new episodes of Lead With We in the New Year. I hope you get some time to unplug and be with family and friends as well. This episode of Lead With We was produced and edited by Goal 17 Media and is available on Apple Podcasts, Google Podcasts, Spotify, Amazon Music, and Audible. You can also watch episodes on YouTube at WeFirstTV. Simon Mainwaring:  Simon Mainwaring is a brand futurist, keynote speaker, and bestselling author. He is best known as the author of We First: How Brands and Consumers Use Social Media to Build a Better World and Lead With We: The Business Revolution That Will Save Our Future; as the Founder and CEO of We First, an award-winning strategic consultancy that works with purpose-led companies to build their brand strategy, company culture, and impact storytelling; and as the author of the influential ‘Purpose At Work' column in Forbes and host of the podcast, Lead With We. Kristen Elliott: Kristen Elliott is Vice President of Marketing for Eddie Bauer, LLC. With over 20 years of marketing experience, Elliott has spent the bulk of her career in fashion retail gaining expertise in Public Relations, Communications, Advertising, Social Media, Digital Media and Creative Development. At Eddie Bauer, Elliott has successfully led cross-functional marketing, digital, creative and merchandising teams to bring integrated, on-brand    experiences to customers across all channels and ensure the Eddie Bauer brand is at the forefront of making the outdoors more accessible and inclusive. Elliott received her Bachelor of Applied Arts, Interpersonal and Public Communications from Central Michigan University. Resources: Learn more about Eddie Bauer at eddiebauer.com Connect with Kristen on LinkedIn: linkedin.com/in/kristen-elliott-2482115 Visit leadwithwe.com to learn more about Simon's new book or search for “Lead With We” on Amazon, Google Books or Barnes & Noble. 

John Hardy is an ethical jewelry brand whose production facilities are based in Bali. In fact, they're the biggest employer on the island. In this episode of Lead With We, I spoke with their CEO, Kareem Gahed, about how John Hardy employs local Balinese artisans to hand craft their pieces and build communities and a culture of humanity and courage. We dig into the details of what ethical production truly means in the jewelry business and how the company's vertical business model enables greater transparency. Plus, Kareem shares how he hopes to level up the entire industry by setting an example and encouraging others to take a stand on today's pressing social and environmental issues. This episode of Lead With We was produced and edited by Goal 17 Media and is available on Apple Podcasts, Google Podcasts, Spotify, Amazon Music, and Audible. You can also watch episodes on YouTube at WeFirstTV. Kareem Gahed: As CEO of John Hardy, Kareem Gahed is guided by a singular belief: people are the key to retail success. Since stepping into the role of CEO in 2019, Gahed has fostered an open and honest company culture that supports diversity, teamwork and creative thinking. By combining this people-first approach with globally tailored, targeted growth strategies, he has uniquely positioned John Hardy to expand to new markets, capitalize upon new opportunities and reassert its original commitment to sustainable sourcing, manufacturing and operating practices. Born in Los Angeles, California, and raised in Kansas and Ohio, Gahed — whose parents immigrated from Egypt — developed a passion for travel as well as a curiosity about different cultures at a young age. A degree in Political Science from Ohio State University further illuminated the complexities of the world, awakening within him an entrepreneurial spirit similar to that of John Hardy's namesake founder. This penchant for taking risks and learning by experience guided Gahed as he grew from store, visual merchandising, merchandising and buying positions into executive leadership roles at prominent global companies, including American Eagle Outfitters (AEO).  Simon Mainwaring:  Simon Mainwaring is a brand futurist, keynote speaker, and bestselling author. He is best known as the author of We First: How Brands and Consumers Use Social Media to Build a Better World and Lead With We: The Business Revolution That Will Save Our Future; as the Founder and CEO of We First, an award-winning strategic consultancy that works with purpose-led companies to build their brand strategy, company culture, and impact storytelling; and as the author of the influential ‘Purpose At Work' column in Forbes and host of the podcast, Lead With We. Resources Learn more about John Hardy at johnhardy.com Connect with Kareem on LinkedIn: linkedin.com/in/kareem-gahed-5222027/# Visit leadwithwe.com to learn more about Simon's new book or search for “Lead With We” on Amazon, Google Books or Barnes & Noble.

We must do things differently to create a better future. As the founder and CEO of We First and sought-after international speaker, Simon Mainwaring is focused on helping organizations grow strategically to make a difference in the world. In today's show, Simon discusses why leading collaboratively and being an agent of change is imperative for future generations. Key Takeaways: 0:00 Intro 0:58 Simon talks about his business WeFirst, his family life, and being from Australia 2:18 Simon talks about his career path starting as an AD guy and lawyer and the brands he's worked with and how a missed call from his mother on his fathers death made him turn his life mission around 5:49 Simon talks about his book Lead With We and the message he's hopes people take from it 9:39 Michael ask Simon what companies similar to his can do to better themselves and develop a better call to action 12:41 Simon talks about the record setting summer of heat and how the global environment is constantly changing for the worse 15:24 Simon looks at the world from both an optimistic and cynical perspective on how we can regenerate our futures 17:33 Michael and Simon discuss having children and the future world we might leave behind for them and if it affects their decision to have children 18:19 Simon discusses his new book Lead With We The Business Revolution That Will Save Our Future. 24:17 Simon and Michael ways that companies are reducing carbon footprints  26:30 Simon discusses the difference in brands and how inaction is still action, and the companies we should truly be supporting Simons Books: We First: How Brands and Consumers Use Social Media to Build a Better World  - https://www.amazon.com/We-First-Brands-Consumers-Social/dp/B006Z2W33O Lead With We - https://www.amazon.com/gp/product/B09366493L/ref=dbs_a_def_rwt_hsch_vapi_taft_p1_i0 Resources Mentioned: Habitat for Humanity - Habitat for Humanity International, generally referred to as Habitat for Humanity or Habitat, is a US non-governmental, and nonprofit organization, which was founded in 1976 by couple Millard and Linda Fuller. Habitat for Humanity is a Christian organization. RAZR - Razer Inc., is a Singaporean-American multinational technology company that designs, develops, and sells consumer electronics, financial services, and gaming hardware. Founded by Min-Liang Tan and Robert Krakoff, it is dual headquartered in one-north, Singapore and Irvine, California, US.  Allbirds - Allbirds is a New Zealand-American company that designs and sells footwear and apparel. Allbirds' first shoe was the Wool Runner, which is made from New Zealand superfine Merino wool. The company claims to keep the brand as eco-friendly as possible and is a certified B Corporation. Prana - We reinvented the way we package and ship our clothing back in 2010, and since then, we've used roll packing, recyclable raffia ties, and other sustainable methods to reduce plastic and paper waste. Quotes Mentioned: "I think each one of us needs to do things that are relevant, authentic, specific to your business. And so all those things that you're doing to improve other parts of the world, other kind of areas of need, it's fantastic. You also can layer on top of that how you work collaboratively." "All of those things have come together to really inspired business to look at what it does differently and even more so in the last two years, the heightened awareness around the climate change" Guests Social Media Links:  Website: https://simonmainwaring.com/ LinkedIn: http://www.linkedin.com/in/simonmainwaring Facebook: https://www.facebook.com/wefirst/ YouTube: http://www.youtube.com/user/WeFirstTV Podcast: http://simonmainwaring.com/podcast Medium: http://simonmainwaring.medium.com/  

Welcome to the bonus episode of Strategy Skills with a sought after international speaker and leader, Simon Mainwaring. Get Simon's new book here: https://amzn.to/3wxrEZX Simon Mainwaring is the founder/CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He's a member of the Steering Committee of Sustainable Brands, the Forbes Business Council, and a Fellow of the Royal Society of Arts in London. His company We First was included in Real Leaders list for the Top 100 Impact Companies in the US for 2018 and We First was a B Corps ‘Best for The World' Honoree in 2019. He is a Jury Member at the Cannes Lions Festival for the Sustainable Development Goals in 2021 and a Jury Member of PRWeek's ‘Purpose Awards' in 2020. Simon's first book, We First was named as Best Marketing Book of the Year by strategy+business, was a New York Times, Wall Street Journal, and Amazon bestseller. Simon was a Real Leaders Top 50 Keynote Speakers in the World in 2020, and he has been featured on the cover of the National Speaker's Magazine (U.S.). Prior to starting We First, Simon spent 15 years as a writer, Creative Director and Worldwide Creative Director at the world's top creative advertising agencies including Saatchi & Saatchi, Wieden & Kennedy, and Ogilvy working on brands such a Nike, Toyota, and Motorola, receiving over 60 awards at major advertising festivals including the Cannes Advertising Festival, the One Show, the British Design & Art Direction Awards. In this episode, Simon spoke about the importance of the role that everyone plays in solving the challenges we face today and how leaders can extraordinarily grow their business while solving social and environmental crisis to bring forth a better future. For leaders and individuals who wants to take part in building a better future for the world, this is for you. Lead with We: The Business Revolution That Will Save Our Future. Simon Mainwaring: https://amzn.to/3wxrEZX Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo We use affiliate links whenever possible (if you purchase items listed above using our affiliate links, we will get a bonus).

Simon Mainwaring is founder & CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. His newest book is “Lead with We.” Simon is a member of the Steering Committee of Sustainable Brands, the Forbes Business Council and a Fellow of the Royal Society of Arts.  Simon was a Jury Member at the Cannes Lions Festival for the Sustainable Development Goals and Featured Expert Speaker in 2021 and his company, We First, is included in Real Leaders list for the Top 100 Impact Companies in the US and B Corp ‘Best for the World' honoree for 2021. His first book, We First was a New York Times bestseller and named Best Marketing Book of the Year by strategy+business. www.leadwithwe.com

It's time to co-create your company's purpose with your employees and your customers! Simon Mainwaring is the Founder and CEO of We First, a strategic consultancy that turns companies into movements by empowering their brands to lead with a purpose larger than themselves.In his book LEAD WITH WE: The Business Revolution That Will Save Our Future, he shows how all of us—from the CEOs of the biggest corporations to exciting entrepreneurs to the everyday consumer—can make more environmentally friendly, purpose-driven, and positively impactful choices in service of everyone's future.The future of profit is purpose, so jump right in and learn how Simon creates culture, vision and purpose in every brand he works with. Things you will learn in this episode:[00:01 - 03:09] Opening Segment I introduce today's guest, Simon MainwaringBioSimon give us a bit of his background Growing up with the concept of everyone is a ‘Mate' Shaped with with strong values around people Simon's process going through law school Combining a love for art and law to get advertising[03:10 - 14:47] The Future of Profit is PurposeSimon's first steps into the advertising space Falling in love with how brands can tell stories Going off to London to land a job Getting recruited How Simon stepped out and went his own way Unhappy and unfulfilled but no idea why Simon's encounter getting attacked professionally and emotionallyInspired to influence business to make a greater difference How the future of profit is purpose Define and position your brand Culture building Impact storytellingWhy Simon runs a consultancy, not an ad agency Leading with ‘we' - how it looks practically Ask if what you are doing or using is responsibleLook at your diversity and inclusion Questions about why you exist as a company1. What is your enemy? 2. What are you the only of? 3. When you're at your best, what are you doing?  Co-create your impact with customers and employeesA word from our sponsor[14:48- 21:17] Creating Culture and Buy-InHow to get people to buy-in to the vision It all starts with leadership Do your research, audit yourself, do a cost-benefit analysisThe importance of recognizing individuality within your organizationWho you know or what you know? What you know from life experience Self fulfillment is important above affirmation from others The importance of being relational and doing good[21:18 - 28:39] Closing Segment The RaNDoM RoUnDHow to connect with Simon - links belowFinal words  Tweetable Quotes: “What if we took the power of storytelling across to business to help it do less bad and more good.” - Simon Mainwaring“Define your purpose and then with your employees and your customers co-create the impact in the world that you want that is an expression of that purpose.” - Simon Mainwaring “If you approach things with gratitude you'll never feel like you're missing out.” - Simon MainwaringResources Mentioned: Lead with WeWe First Branding Want to connect with Simon? You can follow him on LinkedIn, Twitter and Instagram. Discover a radical new vision for business and our future at https://www.leadwithwe.com/. Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community that's setting up REAL relationships that add value and create investments.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Simon Mainwaring is the founder/CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He's a Featured Expert and Jury member for the Sustainable Development Goals at the Cannes International Festival of Creativity; host of "Brands With Purpose" series with the Harvard Business School Association of Boston; member of the Steering […] The post Simon Mainwaring With We First appeared first on Business RadioX ®.

Simon Mainwaring is the founder/CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He's a Featured Expert and Jury member for the Sustainable Development Goals at the Cannes International Festival of Creativity; host of "Brands With Purpose" series with the Harvard Business School Association of Boston; member of the Steering […] The post Simon Mainwaring With We First appeared first on Business RadioX ®.

Simon Mainwaring is the founder/CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He's a Featured Expert and Jury member for the Sustainable Development Goals at the Cannes International Festival of Creativity; host of "Brands With Purpose" series with the Harvard Business School Association of Boston; member of the Steering [...]

Looking for more than audio? Watch below on Youtube. WATCH PODCAST HERE: Joining us first for the spookiest show of the year is Britney Cole! Britney is a Vice President of Solution Architecture and Innovation at The Ken Blanchard Companies, and Co-Founder of Bolster Leadership. Bolster Leadership is a company that develops strategies to promote learning organizations, where cultures can form where everyone sees themselves as a leader with the capabilities to succeed in a volatile, uncertain, complex, and/or ambiguous environment. Britney joined us to talk about the work-life balance and how to have better days at work. This can include talking to your team about any problems they have at home, promoting time management skills, and how to keep challenged and happy at work without facing the rigors of burning yourself out. Time with the family and friends where work doesn't happen because your phone is off can be a very good thing!  In the second half, Simon Mainwaring has some very interesting insights to share about how to form the purpose of an organization. Simon is the Founder and CEO of We First, a company specializing in consulting to accelerate growth and impact for purpose-driven brands. He's also a member of the Steering Committee of Sustainable Brands, the Forbes Business Council, Fellow of the Royal Society of Arts, and author of "Lead With We: The Business Revolution That Will Save Our Future". Simon shares some thoughts about purpose in business; the purpose of a business should be the base of everything they do, and should be critical to any decision the company makes at all levels. There's room for people not at the top, if given a chance, to build consensus internally and help the business under their own initiative, with ideas that might not occur to others.

Welcome to Strategy Skills episode 188, an episode with a sought after international speaker and leader, Simon Mainwaring. Get Simon's new book here: https://amzn.to/3wxrEZX Simon Mainwaring is the founder/CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He's a member of the Steering Committee of Sustainable Brands, the Forbes Business Council, and a Fellow of the Royal Society of Arts in London. His company We First was included in Real Leaders list for the Top 100 Impact Companies in the US for 2018 and We First was a B Corps ‘Best for The World' Honoree in 2019. He is a Jury Member at the Cannes Lions Festival for the Sustainable Development Goals in 2021 and a Jury Member of PRWeek's ‘Purpose Awards' in 2020. Simon's first book, We First was named as Best Marketing Book of the Year by strategy+business, was a New York Times, Wall Street Journal, and Amazon bestseller. Simon was a Real Leaders Top 50 Keynote Speakers in the World in 2020, and he has been featured on the cover of the National Speaker's Magazine (U.S.). Prior to starting We First, Simon spent 15 years as a writer, Creative Director and Worldwide Creative Director at the world's top creative advertising agencies including Saatchi & Saatchi, Wieden & Kennedy, and Ogilvy working on brands such a Nike, Toyota, and Motorola, receiving over 60 awards at major advertising festivals including the Cannes Advertising Festival, the One Show, the British Design & Art Direction Awards. In this episode, Simon talked about the future of business, how leadership is changing and what leaders need to do today to make a difference and be part of a better future. For leaders and individuals who wants to raise their awareness of the challenges we face today, and how we solve it, this is for you. Lead with We: The Business Revolution That Will Save Our Future. Simon Mainwaring: https://amzn.to/3wxrEZX Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo We use affiliate links whenever possible (if you purchase items listed above using our affiliate links, we will get a bonus).

I've followed today's guest for years. Not in a scary, stalker-ish way...I just have a lot of respect for the guy, so much so that I quoted him in my first book, Going Social, eight years ago. Simon Mannering is the Founder and CEO of We First, a strategic consultancy that turns companies into movements by empowering their brands to lead with a purpose larger than themselves. He's also the author of LEAD WITH WE: The Business Revolution That Will Save Our Future, which came out yesterday! Lead With We shows how all of us—from the CEOs of the biggest corporations to exciting entrepreneurs to the everyday consumer—can make more environmentally friendly, purpose-driven, and positively impactful choices in service of everyone's future. I talk to Simon about how consumers can help businesses more accountable to make better decisions, specific ways companies can not only do less harm but more good, and why sustainability is at such a critical juncture right now. I think you'll learn a lot from Simon in this episode.As always, we welcome your feedback. Please make sure to subscribe, rate, and review on Apple Podcasts, Spotify, Stitcher, and Google Play - and make sure to follow us on Facebook and LinkedIn!

Simon Mainwaring is the founder/CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He's a Featured Expert and Jury member for the Sustainable Development Goals at the Cannes International Festival of Creativity; host of "Brands With Purpose" series with the Harvard Business School Association of Boston; member of the Steering […]

How Businesses Can Lean into Their Purpose Shep Hyken interviews Simon Mainwaring, founder & CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He is the author of Lead with We: The Business Revolution That Will Save Our Future. They discuss why companies should take part in creating solutions to the significant issues that the world is facing today.  Top Takeaways:   Customers and employees know that customer experience is more than enjoying your product and feeling like they are valued in the way that they are taken care of. It is also in how they feel about your company and what you are doing in the world. Is your company part of the problem or part of the solution? We are facing social, economic, and environmental issues. For the past two years, we have been going through a global health crisis. Your customers and employees are looking at you. They want to see where you stand on these issues and if it aligns with theirs. Why should you care? And, what's in it for your business? The short answer is that people want to buy from, invest in, and work for companies that are doing good. There's a new expectation, not just from customers, but also for employees. How you treat your employees, how they can relate, identify, and invest themselves in your purpose will determine your ability to attract the talent you need and to get the most out of them, even during difficult times. The more you lean into your purpose and share it with your employees, the more engaged they'll be. As a result, you'll retain them longer, they will be more productive, and they'll be more effective advocates for your brand. Quote:   "Employees are the most effective advocates for your brand, your products, and how you're showing up in the world."   About:   Simon Mainwaring is founder & CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He is the author of Lead with We: The Business Revolution That Will Save Our Future and the host of the Lead With We podcast. Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and your host of Amazing Business Radio. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode I speak with return guest, Simon Mainwaring, CEO of We First and author of the new book. "Lead with We," whose wakeup call was seeing how companies were paying lip service to having a stakeholder company that wouldn't happen until leaders stepped up and would lead with we. https://www.leadwithwe.com

Simon Mainwaring, Founder & CEO of We First, talks about how we can be more sustainable and cooperative as a society and his thoughts on the climate conference, COP 26. See acast.com/privacy for privacy and opt-out information.

My new book, Lead With We, is officially out in stores and online, so in this episode we're turning the tables and I'm in the hot seat for a change. In this episode Goal 17 CEO Greg Mollner, who has been our partner on this podcast from the beginning, interviews me about how my personal and professional journey led me to rethink business as usual and create the new business paradigm I lay out in the book to better serve humanity and the planet. Greg and I chatted about the collaborative strategies that every business leader can and should adopt to help solve today's escalating challenges and unlock extraordinary growth. Simon Mainwaring Simon Mainwaring is a brand futurist, keynote speaker, and bestselling author. He is best known as the author of We First: How Brands and Consumers Use Social Media to Build a Better World and Lead With We: The Business Revolution That Will Save Our Future; as the Founder and CEO of We First, an award-winning strategic consultancy that works with purpose-led companies to build their brand strategy, company culture, and impact storytelling; and as the author of the influential ‘Purpose At Work' column in Forbes and host of the podcast, Lead With We. Greg Mollner Greg Mollner is a veteran entrepreneur, business, and organizational leader with a diverse background in investment banking, media, and the Arts in for-profit and nonprofit sectors. In 2019, Greg and his wife Allison founded Goal 17 Media and Goal 17 Foundation. Goal 17 is a media and finance company driving greater awareness of and financing for purpose-led companies. The Foundation is dedicated to helping nonprofits committed to improving economic opportunity and equality, climate change, and mental health. In 2001 Greg founded the boutique investment banking firm Vinton Street Partners, Inc., raising over $400M of private debt and equity early-stage and established purpose-led companies. From 1998-2001, Greg served as COO for ShadowCatcher entertainment. ShadowCatcher's film Smoke Signals won the Filmmakers Trophy at the 1998 Sundance Film Festival. In 2002 Greg led the restructuring of the nonprofit Seattle Theatre Group (STG) that resulted in investors gifting their ownership of the theatre to STG. As CEO, he led the creation of STG's Racial Equity program. This episode of Lead With We was produced and edited by Goal 17 Media and is available on Apple Podcasts, Google Podcasts, and Spotify. You can also watch episodes on YouTube at WeFirstTV. Resources Visit leadwithwe.com to learn more about Simon's new book. You can also search for “Lead With We” on Amazon, Google Books or Barnes & Noble.  Connect with Simon on LinkedIn Learn more about Goal 17 Media at Goal17Media.com Connect with Greg on LinkedIn For case studies and other free resources about purposeful business, go to WeFirstBranding.com

Episode 6 of The Blank Canvas with Simon Mainwaring. Simon Mainwaring - CEO & Founder of the award-winning strategic consultancy We First based in Los Angeles, a New York Times bestselling author and was just voted one of the top 50 keynote speakers in the world by Real Leaders magazine in the US. Prior to starting We First, Simon spent 15 years as a writer and Creative Director at many of the world’s top creative advertising agencies including Saatchi & Saatchi, Wieden & Kennedy, and Ogilvy - working on brands such a Nike, Coca-Cola, Toyota, Motorola - winning over 60 awards at major advertising festivals. If you’re an entrepreneur, a business owner or actually anyone who is trying to adapt to the changing business landscape and who isn’t in 2020?? Then you need to hear what Simon says. W: https://simonmainwaring.com/ LEAD WITH WE https://simonmainwaring.com/podcast/ W: https://theblankcanvaspodcast.com.au/ W: https://leerogers.com.au/ SOCIALS Insta: @theblankcanvaspodcast FB - The Blank Canvas Podcast Twitter: @blankcanvaspod THE BLANK CANVAS TEAM Produced by Lee Rogers & Rien MacDonald. Audio support by Jason Murphy/GASinc Music by Rodrigo Enrique Bustos.See omnystudio.com/listener for privacy information.

In Episode 2, Ryan and Mel sit down with Simon Mainwaring, CEO of We First, New York Times Best-Selling Author, and TEDTalk Speaker. In late 2019, Simon and his team helped the Allmade Founders define a set of values for the Allmade brand, and ultimately landed on the new tagline "Feel Your Impact". His We First Philosophy is inspired by the global challenges we face, the social technologies we use and the human values we share. It motivates all stakeholders in a brand commnunity to work together to build its business and to create a more equitable, sustainable and prosperous world. If you want to chat to Simon about your brand, email him at: Simon@WeFirstBranding.com or head to his website wefirstbranding.com | Checkout his Podcast: "Learn With Me" wherever you listen to podcasts! You can follow him on Instagram @simonmainwaring or @wefirstbranding. Calculate your impact using our impact calculator: https://allmade.com/pages/impact JOIN THE MOVEMENT #FEELYOURIMPACT Have Questions? Email us at contact@allmade.com LinkedIn: https://www.linkedin.com/company/allmade YouTube: https://www.youtube.com/allmadeapparel Instagram: https://www.instagram.com/allmadeapparel/ Facebook: https://www.facebook.com/allmadeapparel/ Twitter: https://twitter.com/allmadeapparel

Simon Mainwaring is author of the NY Times best-selling book We First, and a brand consultant, blogger, and social media expert. We discuss branding, social media, the power of the consumer, and influence in today's digital economy. Also, Tim Elmore catches up with Bethany Hoang, director of the IJM Institute and frequent conference speaker.