Podcasts about hernan

Welcome to the fifteenth Monday Reset for Sports Parents, a short  reflection inside The Youth Sports Parenting Tribe.Each Monday Reset brings you one word, one idea, and one mindset to help you start the week calm, clear, and connected.Today's word is Acceptance — a liberating mindset for sports parents to practice, fully embracing where your child is right now in their youth sports journey, without the weight of “should be” or comparisons.It's not about giving up or lowering the bar — it's about meeting them exactly where they are today, honoring their current pace, effort, and unique path with compassion instead of pressure.When the inner voice starts judging or pushing, pause and accept: this is their season, their timing, their story. Your peace in that moment becomes their permission to keep showing up.Take a breath. Reset.Your acceptance becomes the safe ground where your child can grow freely, without fear of falling short.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

In this episode, we take a not so deep dive into Austin FC's 2026 season with Hernan from We Are Austin TV!Recorded on: 2/7/26#MLS #MLSCup #mlscupplayoffs #ATLUTD #atlantaunited #austinfc #charlottefc #forthecrown #cf97 #chicagofire #fccincinnati #fcc #allforcincy #coloradorapids #rapids96 #columbuscrew #crew96 #dcu #dcunited #fcdallas #dtid #houstondynamo #holditdown #sportingkc #skc #lagalaxy #losangeles #lafc #intermiami #intermiamicf #messi #lionelmessi #minnesotaunited #mnufc #legionofloons #cfmtl #cfmontreal #nashvillesc #everyonen #newenglandrevolution #nerevs #newyorkredbulls #rbny #NYCFC #newyorkcity #orlandocity #orlandocitysc #philadelphiaunion #DOOP #portlandtimbers #RCTID #RSL #realsaltlake #sanjoseearthquakes #quakes74 #seattlesounders #sounders #stlouiscity #STL #allforcity #TFCLive #torontofc #vancouverwhitecaps #VWFC #USL #uslchampionship #mlsseasonpass #AppleTV #USMNT #GoldCup #WorldCup #LeaguesCup 0:00 - Scarf of the Week4:35 - 2025 Thoughts11:10 - Best Addition23:09 - Biggest Loss27:18 - Player To Watch37:25 - One Big Question41:53 - Predicted FinishSend any emails with questions or comments to: thedppod@gmail.comFollow the Pod on Social Media! Website: https://thedppod.buzzsprout.com/Twitter: https://twitter.com/TheDPPod1Instagram: https://www.instagram.com/designated_players_podcast_/Facebook: https://www.facebook.com/TheDPPodTikTok: https://www.tiktok.com/@thedppodHave a thought, comment, question, or suggestion? Send us a message and let us know!Support the show

Dr. Brenna Chirby and Dr. Virginia Jones are licensed psychologists with over 20 years of combined experience in private practice. Dr. Chirby began her career as a Sports Psychologist at a major university athletic department. Together, they have built strong reputations helping teens and adults overcome mental health challenges.Drawing from both their clinical expertise and their personal experience as mothers of three athletic children each—who competed from youth sports through elite club and collegiate levels—they founded MindBalanceSPORT. Their unique approach combines traditional mental health strategies with practical mental performance training to help young athletes develop a healthier mindset and achieve optimal performance.After years of watching the intense “do more, be better, win at all costs” culture in youth sports—and noticing that no coach ever offered mental training across more than 20 teams—they created MindBalanceSPORT to fill this critical gap. They have seen far too many young athletes drop out due to stress, disengagement, lack of enjoyment, and injuries caused by overtraining.ParentShift course 30% OFF with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Dr. Brenna Chirby & Dr. Virginia Jones on LinkedIn:Dr. Brenna ChirbyDr. Virginia JonesMindbalanceSPORT Social Media Links:Instagram: @mindbalancesportFacebook: MindBalanceSPORTWebsite: https://www.mindbalancesport.com/You can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

Welcome to the fourteenth Monday Reset for Sports Parents, a short, 5-minute reflection inside The Youth Sports Parenting Tribe.Each Monday Reset brings you one word, one idea, and one mindset to help you start the week calm, clear, and connected.Today's word is Trust — a powerful mindset for sports parents to practice, believing in your child's ability to grow, learn, and handle challenges in their own youth sports journey.It's not about stepping back completely — it's about choosing to trust their effort, their process, and their capacity to bounce back instead of jumping in to fix, direct, or rescue.When the urge to control or over-advise appears, pause and trust: trust their coach, trust their timing, and most of all, trust that your child is capable.Take a breath. Reset.Your trust becomes the quiet confidence that helps your child believe in themselves.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

Marty Schupak is the President and owner of Schupak Sports, one of the most comprehensive youth sports media companies, producing instructional videos, books, and drills since 1999. Starting with youth baseball coaching videos, Marty has expanded to basketball, soccer, and other sports, authoring over 30 books like "101 Youth Baseball Drills" and recently publishing "Tee Ball Myths & Solutions"—a practical guide for parents and coaches to make tee ball fun and meaningful. He has delivered easy-to-follow resources that help families teach fundamentals at home, emphasizing fun, repetition, and skill development without expensive equipment. Marty has appeared on podcasts and forums discussing youth sports coaching, practice templates, common errors in teaching hitting, fielding, shooting, and more, as well as his writing process for creating effective instructional content. Based in Valley Cottage, NY, his mission is to make sports accessible and enjoyable, inspiring parents to coach effectively and kids to build lifelong love for athletics through structured, positive training.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Marty on LinkedIn: Marty Schupak Other Social Media Links for Marty:Instagram: @shupak_sportsYoutube: @SchupakSportsFind more about Marty's books on Amazon: Marty Schupak  You can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

The Designated Pundits preview the 2026 MLS season- Austin FC edition! We breakdown Austin's 2025 season by discussing the season results and breaking down the leading contributors. Then, we break down major transfers, projected a possible depth chart, and share bold predictions & expectations. On this episode, we have special guest Hernan from We Are Austin TV. All season long, catch our weekly live shows: -Thursdays @ 8:00 PM ET: Expert MLS picks, odds breakdowns, and props -Mondays @ 8:30 PM ET: League analysis, special guests, and hot takes The Designated Pundits podcast is your go-to for predictions and insights into America's version of the Beautiful Game. Watch live on YouTube or listen on your favorite podcast app! thedesignatedpundits.com YouTube- YouTube.com/@TheDesignatedPundits All Links- linktr.ee/thedesignatedpundits #MLSpicks #MLSpredictions #ATX #AustinFC Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to the thirteenth Monday Reset for Sports Parents, a short, 5-minute reflection inside The Youth Sports Parenting Tribe.Each Monday Reset brings you one word, one idea, and one mindset to help you start the week calm, clear, and connected.Today's word is Courage — a quiet strength for sports parents to draw on, facing the discomfort of uncertainty, tough moments, or necessary boundaries in your child's youth sports journey.It's not about bravado — it's about showing up authentically, whether that means letting your child risk failure on the field, having honest conversations about effort or behavior, or stepping back when your instinct is to protect.When fear creeps in—about outcomes, judgment, or letting go—choose courage instead: trust your child's process and your own role as steady support.Take a breath. Reset.Your courage becomes the quiet example that empowers your child to face challenges with their own bravery.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

 Hernan Cadavid -Representante a la  Cámara por el Centro DemocráticoTema: Iván Cepeda impedido para una consulta

Carrie Kimmell is a baseball mom and youth sports content creator based in the US, running "Baseball with JR & Carrie" alongside her son JR to empower parents in training kids from scratch to elite levels. With no initial baseball knowledge, she shares relatable videos on drills, mindset, motivation, and parent challenges, helping families build skills at home without expensive coaching. Featured in youth sports summits like the "Youth Sports Success Summit," Carrie discusses navigating coaching-parenting balance, overcoming insecurities, and fostering commitment over talent. Her mission focuses on making baseball accessible and fun, inspiring parents to support their kids' dreams while emphasizing trajectory, growth, and family involvement in travel ball and beyond.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaSocial Media Links for Carrie: Instagram: @carrie.kimmellFacebook: Baseball with JR & CarrieYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/

#MillonariosEsSuHinchada

Welcome to the twelfth Monday Reset for Sports Parents, a short, 5-minute reflection inside The Youth Sports Parenting Tribe.Each Monday Reset brings you one word, one idea, and one mindset to help you start the week calm, clear, and connected.Today's word is Humility — a grounding virtue for sports parents to embody, acknowledging limits, embracing learning, and modeling graciousness in the competitive arena of youth sports.It's not about self-diminishment — it's about perspective, celebrating wins without arrogance and viewing setbacks as opportunities for growth rather than failures.When reflecting on a game or season, share your own lessons humbly; it shows your child that strength comes from openness, not always being "right" or superior.Take a breath. Reset.Your humility becomes the foundation that inspires your child to play with grace and keep improving.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

#MillosMiBuenAmigo

En el marco de su gira por Chile, El Podcast del Agua recorrió el país entre el 27 de octubre y el 8 de noviembre para conocer de primera mano su realidad hídrica: los desafíos, las soluciones y a las personas que sostienen cada día el servicio de agua potable y saneamiento en territorios extremos y profundamente diversos. Una serie especial marcada por el rigor, la evidencia y la voluntad de acercar a todos los oyentes hispanohablantes cómo se gestiona el agua en uno de los países más complejos del mundo en materia hídrica.En el episodio de hoy entrevisto a Don Hernán Aravena Noemí, Gerente General de Aguas CAP y Vicepresidente de ACADES. Ingeniero Civil con mención Hidráulica por la Universidad de Chile y con un Máster en Environment and Resource Management por la Vrije Universiteit de Ámsterdam, Don Hernán ha desarrollado una trayectoria de más de dos décadas en los sectores minero y sanitario, con un foco constante en la gestión de recursos hídricos, infraestructura crítica y soluciones sostenibles en entornos de alta exigencia.Aguas CAP, unidad de negocio de agua del Grupo CAP, opera desde la Región de Atacama con un propósito estratégico: producir y distribuir agua desalinizada para la minería, la agricultura y las comunidades locales, en una de las zonas más áridas del planeta. Su sistema integra planta, operación y una extensa red de transporte que conecta el suministro con diferentes usuarios, aportando continuidad y resiliencia en un territorio donde el agua condiciona el desarrollo. En un contexto de estrés hídrico estructural, Aguas CAP se ha consolidado como un actor relevante en la seguridad hídrica del norte de Chile.La Región de Atacama, marcada por la escasez de agua continental, la presión climática y una actividad productiva estratégica para el país, representa un territorio clave donde la gestión del agua enfrenta retos ambientales, sociales y operativos cada vez más exigentes. Y es precisamente de todo esto de lo que nos viene a hablar Don Hernán Aravena: de liderazgo, de sostenibilidad y de cómo construir un modelo de gestión hídrica robusto y resiliente desde el corazón del desierto chileno.Aquí te dejo el índice rápido a las distintas partes del podcast: Introducción Daniel Herrero2:59 Entrevista a HERNAN ARAVENA NOEMÍ1:09:57 Despedida*Al final te dejo un índice detallado de todo lo que hablamos en la conversaciónSi quieres contarme algo sobre el episodio o sobre lo que quieras puedes hacerlo en el siguiente mail: daniel.herrero.marin@gmail.com Puedes escuchar el episodio en todas las plataformas de podcast y también en la web aguasresiduales.info:Enlace aguas residuales.info: https://www.aguasresiduales.info/revista/podcasts Te dejo varios enlaces de

Patricia Rodríguez Barrios, born March 10, 1982, in San Sebastián, Guipúzcoa, is a Spanish businesswoman and sports executive with over 17 years in senior roles. She holds a Bachelor of Business Administration from the University of Deusto and a Master's in International Business from ISC Paris, with advanced programs in leadership from IESE Business School. Starting her career in operations and finance, she became the first woman to manage a First Division Spanish football club at SD Eibar in 2016, where she served as financial director from 2014 and led the club through key growth phases. She later held management positions at Elche CF and Granada CF, focusing on teamwork, process improvements, and efficiency. Currently, she is the General Manager of Real Club de Tenis de San Sebastián, advises football clubs and leagues, collaborates with Sportboost (SportsTech startup accelerator), and serves on the Advisory Board of the World Football Summit and Spanish Sports Marketing Association. Known for breaking barriers in sports management, Patricia lectures at institutions like LaLiga Business School on sports marketing and international business. She is also working on a book project and shares insights on goal setting and women's football.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Patricia on LinkedIn: Patricia Rodríguez BarriosOther Social Media Links for Patricia:Instagram: https://www.instagram.com/patrb7You can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

Welcome to the eleventh Monday Reset for Sports Parents, a short, 5-minute reflection inside The Youth Sports Parenting Tribe.Each Monday Reset brings you one word, one idea, and one mindset to help you start the week calm, clear, and connected.Today's word is Consistency — a cornerstone habit for sports parents to embody, maintaining steady support, routines, and responses through the ups and downs of youth sports.It's not about rigidity — it's about reliability, showing up with the same positive energy, encouragement, and boundaries every practice and game to build trust and stability for your child.Whether praising effort after a win or loss, or sticking to family routines around sports, your consistent approach reinforces lessons that last beyond the field.Take a breath. Reset.Your consistency becomes the reliable rhythm that helps your child develop discipline and enduring confidence.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

On today's episode of The Oil Stream, the fellas break down yesterday's Oilers loss, diving into exactly what went wrong and why things fell apart. What's going on with the current line combinations, and are the Oilers pressing the wrong buttons right now?   Plus, Dusty takes a well-earned victory lap after beating both Tommy and Hernan in their latest bet, and of course, the boys revisit the never-ending goaltending conversation in Oil Country. All that and more on today's edition of The Oil Stream.   The Oil Stream is presented by Boston Pizza!

John Davey, born in Detroit, is the Founder and CEO of Fast Track Tennis, a company dedicated to making tennis accessible and fun for kids through portable training devices that allow practice anywhere without a court or coach. A self-taught tennis player who became a standout #1 singles player on his NCAA Division 1 team, John aspired to go pro but pivoted to entrepreneurship after recognizing the 80% dropout rate in youth tennis by age 13 due to barriers like cost and access. Launched in 2021, Fast Track Tennis offers an easy, affordable tool to teach fundamentals, helping families reduce dropout and build skills at home. With over 25 years in consumer tech and sports, John has appeared on FOX61, Hartford Business Journal, and podcasts like the Feedback Podcast, discussing how his innovation solves real problems for parents and kids. Now based in Hartford, CT, his work emphasizes growing the game, fostering engagement, and empowering youth to develop lifelong passion for sports.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with John on: Instagram: @fasttracktennisFacebook: @fasttracktennisCompany Website: Fast Track TennisYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

Jamie McLennan was the first guest on today's show. He gave his initial thoughts on last night's game starting with Jarry and the eventual OT winner. This then led to plenty of Oilers  goalie discussion. We then touched on Jake Walman returning to the Oilers lineup last night, the Maple Leafs turning things around and how important goaltending is in today's NHL.   It was then time for the Play Alberta Early Bird Bet of the day.   After the break we got right into Free Advice for Damon Bunting! Today, the nasties were giving Dusty advice on what to order from Popeyes after winning his bet against Tommy and Hernan!   Like always, Eric Macramalla capped off hour two with the same old shenanigans.

Well that sucked! The Edmonton Oilers were able to get a point, however failed to get the dub and that's exactly what we are going to talk about on today's show! First, Dusty gets to do a victory dance as he won the net against Tommy and Hernan!   We quickly touched on last night's game and discussed what possibly could the dads be saying to the players after the loss.   After the break, we got right into The Prolux Lighting Morning After Show! In this segment, we took a deep dive into last night's game. What was the key moment, what the super stat and who were the fourth and 38th stars…   We finished hour one with some MMMMMM That's Good presented by The Italian Centre Shop to discuss the newly announced CFL rules. How good indeed.

#80AñosDelMasGrande

We are back with another edition of The Nielson Show! The vibes have been absolutely electric this year. Lots of laughs, some Oilers talk and how good is YTT's shot?   We then dove into morning announcements to recap all the action from last night.   The legendary Glen Hall did pass away yesterday, so after the break we dove into who is on the Mt. Rushmore of all time goalies. This then led to which goalie had the best goalie mask of all time.   To finish off hour one, we got Fired Up for Gemco Fireplaces! Today we're fired up about a few things including this years Super Bowl Party and the bet Dusty made with Hernan and Tommy!

Vlado Platenik, a Slovak tennis coach and former professional player, is the founder of the Professional Tennis Coaches Association (PTCA) and vice president for Slavic countries, dedicated to elevating coaching standards worldwide. With over 25 years on the professional tour, he has coached players to remarkable achievements, including Daria Kasatkina to multiple WTA titles and Grand Slam finals, Dominika Cibulkova to a WTA Finals victory, Nadia Petrova to a career-high #3 ranking, and currently Lulu Sun in her breakout 2024 season. A native of Bratislava, Vlado transitioned from playing to coaching, emphasizing ethical practices, player development, and innovation in training. His work with EMPIRE Tennis Academy in Trnava and advisory roles like the Nord Anglia Education Advisory Board highlight his commitment to youth tennis education and global citizenship. Vlado's philosophy centers on building strong coach-player relationships, fostering mental and physical resilience, and promoting fair play, making him a respected voice in tennis coaching.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaCheck out Vlado's Website: https://www.vladimirplatenik.com/ Other Social Media Links for Vlado:Instagram: https://www.instagram.com/vladoplatenik/Facebook: https://www.facebook.com/vlado.platenikYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

Dr. Tommy Floyd is the President of the National Archery in the Schools Program (NASP), a nonprofit that has introduced archery to over 20 million students since 2002, promoting focus, confidence, and inclusivity in youth sports across 10,000+ schools. With a background in education—including roles as a teacher, principal, and superintendent—he holds an Ed.D. and has dedicated his career to student development, serving on boards like the Kentucky Association of School Administrators. Tommy's leadership at NASP emphasizes archery's unique ability to engage all kids, regardless of physical ability, fostering life skills like discipline and teamwork. He has appeared on podcasts like "Raising Athletes" and "Healthy Youth Sports Podcast," discussing how archery transforms student engagement and teacher-student relationships. Based in Kentucky, Tommy's work inspires safer, more inclusive youth sports environments, making him a key advocate for character-building through accessible athletics.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Tommy on LinkedIn: Tommy Floyd Other Social Media Links for Tommy:Twitter/X: https://x.com/naspschools Instagram: https://www.instagram.com/naspschools/ NASP Website: https://www.naspschools.org/You can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

Melissa Fortenberry is the Founder and CEO of HeatSense, a groundbreaking wearable technology company dedicated to monitoring heat strain in young athletes to enhance safety in extreme conditions. With over 25 years in consumer tech at companies like Expedia, RVShare, and Philips, she pivoted to sports innovation after a personal experience at her son's 107°F football game in Texas, where she realized the gaps in traditional heat management—focusing on environment-only metrics rather than individual responses. As a mother of three kids in outdoor sports, Melissa developed HeatSense to integrate core temperature, skin temperature, heart rate, and Wet Bulb Globe Temperature (WBGT) data, providing real-time insights for coaches to adjust training loads, prevent risks, and maintain performance. Her work shifts youth sports from reactive to proactive safety, empowering parents with transparency and athletes with feedback. Melissa's contributions address the growing threat of extreme heat, making her a key voice in protecting young players while fostering confident, effective practices.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Melissa on LinkedIn: Melissa Fortenberry Other Social Media Links for Melissa:HeatSense Website: https://heatsense.com/Instagram: https://www.instagram.com/heatsenseapp/ You can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

Marco Trungelliti, born January 31, 1990, in Santiago del Estero, Argentina, grew up in a tennis-loving family and turned pro in 2008, specializing in singles with a career-high ATP ranking of #112 (March 4, 2019) and doubles #174 (April 1, 2013). He has earned over $2.1 million in prize money, competing mainly on the ATP Challenger Tour, securing 6 Challenger singles titles, and making notable Grand Slam appearances, including a stunning upset over top-10 player Marin Čilić at the 2016 French Open. His most famous story came in 2018 at the French Open, where he drove 10 hours from Barcelona with his mother and 89-year-old grandmother to compete as a lucky loser after initially losing in qualifiers—an anecdote that highlights his determination and family bond. In 2015, Marco became a whistleblower, reporting match-fixing attempts that led to bans for three Argentine players, facing death threats but standing firm for integrity in tennis. Now residing in Ordino, Andorra, as a father to a young son, Marco emphasizes work-life balance, cherishing family time—like emotional trips to Rwanda with his mother—and viewing fatherhood as a grounding force that provides perspective on losses and fuels his passion for the sport. His advocacy for fair play and mentoring young players focus on resilience, ethical values, and enjoying the journey beyond wins.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Marco on Instagram: @marco.trungellitiYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/ 

Valeriya Alexandrovna Solovyeva, born November 3, 1992, is a retired Russian professional tennis player who specialized in doubles, achieving a career-high WTA ranking of #67 in 2013 and winning 2 WTA titles. With a junior career highlighting successes like the 2009 Junior French Open doubles title, she transitioned to coaching after retiring, now serving as a women's tennis coach at Tempo Tennis in Brussels, Belgium. As a mother and wife, she mentors female athletes, emphasizing the mind-body connection, physical education, and personal development. Her work focuses on empowering young players with confidence, resilience, and skills for life beyond the court, drawing from her own experiences in high-level competition. Valeriya is based in Brussels, where she balances family life with her passion for tennis and mentorship.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Valeriya on LinkedIn: Valeriya Solovyeva Other Social Media Links for Valeriya:Instagram: @lera.solovyevaYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/.Music Production by Sebastian Klauer. You can reach him at klauersebas@gmail.com.

Bryn Drescher is a mental performance coach, keynote speaker, and facilitator specializing in helping elite athletes, ambitious women, and organizations master their mindset to win the inner game. A former D1 track & field athlete, she has over 10 years of experience coaching and motivating athletes from youth sports to professional levels, translating mental toughness skills for success in high-pressure environments. Bryn hosts The Mental Advantage Podcast, sharing gems from elite athletes on mindset, resilience, and performance. Her workshops and keynotes, such as "Master Your Mindset," empower individuals to dominate without burnout, focusing on focus, confidence, and longevity. She has appeared on podcasts like The Sideline Perspective and Run Your Own Race, discussing mental conditioning for NBA, NCAA, and high school athletes. Based on her philosophy of turning pressure into performance, Bryn's work inspires happier, mentally healthier athletes and teams with greater camaraderie.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Bryn on LinkedIn: Bryn DrescherOther Social Media Links for Bryn:Twitter/X: @bryndrescherInstagram: @bryndrescherTikTok: @bryndrescherYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/..

#TeAmamosMillonarios

Gustavo Marcaccio, a former professional tennis player from Argentina (ATP ranking peak #258) is a tennis coach and head coach at the Rafa Nadal Academy by Movistar in Mallorca, Spain, where he has been a pivotal part of Rafael Nadal's coaching team since 2017. With a career spanning over two decades in professional tennis coaching, Gustavo previously worked with players like David Ferrer and has contributed to Rafa's Grand Slam victories and Olympic successes. Known for his expertise in technical development, mental preparation, and player-coach relationships, he emphasizes discipline, humility, and continuous improvement at the academy, which trains over 180 young athletes annually in a holistic environment combining sports, education, and personal growth. Gustavo's bond with Rafa is built on trust and shared passion, often highlighting Rafa's work ethic, family values, and recovery mindset. A father himself, he brings a parental perspective to coaching, focusing on long-term athlete well-being and life skills beyond the court.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaRafa Nadal Academy Social Media Links:Instagram: https://www.instagram.com/rafanadalacademy/Facebook: https://www.facebook.com/rafanadalacademy/Twitter/X: https://x.com/rnadalacademyRafa Nadal Academy Website: https://www.rafanadalacademy.com/You can explore more of Hernan's work on his website, https://www.hernanchousa.com/.

Emma Hernan's journey into entrepreneurship began with a determination to build financial stability after learning her mother lost everything. She started her first business at 12, began investing in stocks at 16, and eventually saved her family's seafood business from total collapse. This relentless drive made her the first millionaire in her family. In this episode, Emma shares how she built multiple income streams, scaled her food empire, and broke barriers as a female entrepreneur in a competitive business world. She also reveals surprising behind-the-scenes truths about reality TV as one of the stars of Netflix's Selling Sunset. In this episode, Hala and Emma will discuss: (00:00) Introduction (02:37) Emma's Humble Beginnings and Money Mindset (07:15) Becoming the First Millionaire in Her Family (09:56) Breaking Stereotypes as Female Entrepreneurs (19:28) Launching and Scaling a Food Business (29:47) The Power of Diversifying Income Streams (33:01) Reality TV's Impact on Business and Branding (37:37) Mastering Focus and Balance as Entrepreneurs (41:22) Investing in Real Estate and AI Startups Emma Hernan is a self-made entrepreneur, real estate agent, and star of Netflix's hit show Selling Sunset. She is the founder of Emma Leigh & Co., a plant-based frozen food company, and Coast to Coast, her newest food venture. Beyond food, Emma is an angel investor and an advocate for women in business, inspiring others to diversify their income and build lasting financial independence. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING  Shopify - Start your $1/month trial at Shopify.com/profiting.  Quo - Get 20% off your first 6 months at Quo.com/PROFITING  Revolve - Head to REVOLVE.com/PROFITING and take 15% off your first order with code PROFITING  Merit Beauty - Go to meritbeauty.com to get your free signature makeup bag with your first order.  DeleteMe - Remove your personal data online. Get 20% off DeleteMe consumer plans at to joindeleteme.com/profiting  Spectrum Business - Visit Spectrum.com/FreeForLife to learn how you can get Business Internet Free Forever. Airbnb - Find yourself a cohost at airbnb.com/host  Resources Mentioned: Emma's Website: emmahernan.com  Emma's Instagram: instagram.com/emmahernan  Emma's LinkedIn: linkedin.com/in/emma-hernan Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Passive Income, Online Business, Solopreneur, Networking

Danielle Bollettieri, 57, is the daughter of legendary tennis coach Nick Bollettieri (1931–2022), founder of the renowned Nick Bollettieri Tennis Academy. Raised in the world of elite tennis, she assisted her father at the academy, running the elite group and traveling internationally with him, contributing to a close-knit community that produced champions like Andre Agassi and Monica Seles. A mother of three children—two daughters who played college tennis at St. John's University and Flagler College, and a son who attended the academy—Danielle emphasizes her father's motivational style, focusing on positivity, kindness, and doing one's best beyond just winning. Now based in Sarasota, Florida, she is restarting her life, returning to school, working out daily, and pursuing passions like animal rescue. Certified as an end-of-life doula for people and companion animals, Danielle supports compassionate transitions while advocating for health, nature, and family bonds. Her insights reflect a legacy of resilience, drawing from family reconciliation and her father's generous spirit in fostering young talent.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Danielle on LinkedIn: Danielle BollettieriOther Social Media Links for Danielle:Facebook: Danielle Bollettieri Instagram: @akman.bollettieriYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/.Music Production by Sebastian Klauer. You can reach him at klauersebas@gmail.com.

The Oilers keep the road trip rolling with an overtime win against the Hurricanes, and The Oil Stream is here to break it all down! Hernan and Tommy dissect everything from last night's victory — the line combinations, Stuart Skinner's performance, Zach Hyman's continued impact, and the key moments that sealed the win.   Then it's on to tonight's matchup in Buffalo as the Oilers get set to take on the Sabres. The boys will preview the game, look at projected lineups for both teams, and dive into what Edmonton needs to do to keep the momentum going. All that and everything in between on today's Oil Stream!   The Oil Stream is presented by Boston Pizza!

Dr. Haley Perlus is a Doctor of Performance Psychology, speaker, author, and coach specializing in sport-specific techniques to optimize the mental game for athletes and high achievers. With a PhD in Sport Psychology, MS in Sport Pedagogy, and certifications in coaching, fitness, and nutrition, she draws from her elite athlete background to deliver practical strategies. Haley has worked with Marriott, Starbucks, NASA, Johnson & Johnson, Deloitte, U.S. Air Force, Oprah, and ESPN on embracing pressure, building focus, and overcoming mental blocks. Author of Personal Podium, her keynotes like "Harnessing Stress as a Performance Enhancer" and "Optimal Energy Flow for Success" help turn stress into power and sustain energy. Her philosophy—"Perform with heart. Win with mind"—guides Olympic hopefuls and executives toward peak performance and well-being.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Haley on LinkedIn: Haley PerlusOther Social Media Links for Haley:Instagram: @drhaleyperlus Youtube: @drhaleyperlusWebsite: https://drhaleyperlus.com/Haley's book "Personal Podium: How to Use Your Mind to Maximize Your Potential in Sport and Life" You can explore more of Hernan's work on his website, https://www.hernanchousa.com/.Music Production by Sebastian Klauer. You can reach him at klauersebas@gmail.com. 

Español: Apostol Hernan Casteblanco nos enseña sobre la fragmentación de la mente y como una mente y alma fragmentada no puede dar fruto en el Reino de la Luz. 

Español | Inglés: Apostol Hernán nos trae una enseñanza de la soberbia desde las perspectivas de la cultura hebrea y griega. 

Chad Dunn, originally from Colorado, moved to Arizona for sunshine and competitive BMX racing. With over 20 years in health, fitness, and sports performance, he studied kinesiology and Spanish at Arizona State University before starting as an exercise specialist at a Phoenix clinic. Known for his fearless mindset, Chad coaches athletes and patients of all levels to persevere, using his motto “Mind Over Virtually Everything” to build competitive edges, recover from injuries—like helping Eddy King walk again after a spinal cord injury—and succeed in life. He emphasizes lifestyle over workouts, with failure not an option. Chad enjoys extreme sports, time with his English bulldog, watching others succeed, and family life with wife Jackie and their three kids.ParentShift course 30% off with the code TRIBE. Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Chad on LinkedIn: Chad DunnOther Social Media Links for Chad:MOVE's website https://moveperformance.com/Chad's Book Mind Over Virtually EverythingTwitter/X: @Dunndada22Instagram: @chaddun22You can explore more of Hernan's work on his website, https://www.hernanchousa.com/.Music Production by Sebastian Klauer

The Blue Jays had the entire country in a chokehold… but did we really care? This week, Kayla and Stacey unpack why baseball was such a big deal in Canada, and how watching the final game dragged them into a world of new & unpopular opinions. Then, the girls plan a cozy scary-movie night, only for Stacey's popcorn obsession to almost cause a full-on disaster. They spiral into a convo about therapy (they swear they're advocates, even though neither of them actually go), and just when the night feels like a write-off, a mysterious stranger named Hernan swoops in and saves the evening.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#InviertanBienOVendan

Paul Budge is a high-performance mindset coach specializing in helping pro athletes and ambitious professionals master the mental game to win consistently under pressure. A former national-level swimmer from Tasmania, now based in Berlin, Paul transitioned from a decade in business leadership to coaching after experiencing the pressures of peak performance firsthand. Through science-backed frameworks, he guides clients to transform pressure into focus, prevent burnout, and build resilient mindsets, enabling them to unlock their full potential and design a life of purpose. His approach, offered via tailored online packages, emphasizes sustainable performance and real-world strategies, making him a sought-after voice for those navigating high-stakes environments.ParentShift course 30% off with the code TRIBE. Link below:ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Paul on LinkedIn: Paul Budge Other Social Media Links for Paul:Twitter/X: @coachpaulbudgeInstagram: @paulbudgeYou can explore more of Hernan's work on his website, https://www.hernanchousa.com/.Music Production by Sebastian Klauer

¡Nuevo episodio con Ozzy, Diego y Hernan!Semana movida en el fútbol estadounidense. Owen Wolff obtiene su propia carta Ultimate Scream en FC 26. Damian Las gana el Golden Glove en la USL con Louisville. MLS suspende a un mediocampista de LAFC por romper reglas de la liga. Brad Stuver es nominado al MLS Audi Goals Drive Progress Impact Award.En la rueda de prensa de mitad de semana, Nico Estévez habló sobre cómo frenar a Son y Bouanga juntos, el papel de Austin FC como underdog ante LAFC, la salud de Osman Bukari y Diego Rubio.También se habló de El Clásico de España, Chivas vs Atlas y la hormiga Gonzalez, también lo que está pasando con Liverpool...

If you only know Emma Hernan from Selling Sunset, buckle up—because that's just part of her story. Emma isn't just a reality TV star and luxury real estate agent; she's a self-made business powerhouse who started investing in her family company as a teen and went on to build a vertically integrated food empire from scratch. In this episode, Emma opens up what it's really like running a family business, and why she believes in being her own rich boyfriend. Of course, we talk Selling Sunset too—how the show's fame reshaped her life, the financial realities behind filming, and the drama that's about to explode this season. Bonus: if you're watching on Spotify or YouTube, you'll spot her adorable dog trying (and succeeding) to steal the spotlight.

After Friday's broadcast on DI FM we present you the 135th episode of the Spring Tube podcast. During 2 hours here for you another selection of some of the brightest this month's stuff from Spring Tube and other labels. Your hosts as always are SlanG and Technodreamer. For our October 2025 episode we have new music from Namatjira, Trilucid, Matias Chilano, Ilias Katelanos & Plecta, Archelix, and others. In the last 30 minutes of this month's podcast - - the continuous mix of the new album 'Raindrops' by AMfive on Spring Tube. Have a nice listening *available for download Tracklist: PART 1 – SlanG 01. Sanoi - Try It [Loop Electronic] 02. Amaka, Chris Adanté, Floyo - In My Soul [Sunset Harmony] 03. André Shanga - Change My Mind (Armando Nico Remix) [Stellar Fountain] 04. Archelix - Need [Spring Tube] SPR404 05. Trilucid & Brett Gould - The Purpose (Trilucid Drum Dub) [Global Underground] 06. Matias Chilano - Autotroll [Movement Limited] 07. Namatjira - Chaco [MNL] 08. Velinov - Fall To Nothing [Round Triangle] PART 2 – Technodreamer 01. Archelix & Wavedream - Blush [Spring Tube] SPR404 02. Ildar Khouse - Eden [Plombir] 03. Hernan del Azar - The Morning After [PURRFECTION] 04. Pilch - Elastika [Pro B Tech] 05. Antarctica - Slow Ted [Songspire] 06. Maithree - Impulse Control [3rd Avenue] 07. Leo Aguirre - Pulse Of Hope [Balkan Connection] 08. Mayro, Miguelo - Holi [Traful] 09. Ilias Katelanos, Plecta - Living Dust [Movement] PART 3 – AMfive 'Raindrops' album mix 01. AMfive - Raindrops [Spring Tube] SPR405 02. AMfive - Bridge 1 [Spring Tube] SPR405 03. AMfive - Still Think Of You [Spring Tube] SPR405 04. AMfive - Bridge 2 [Spring Tube] SPR405 05. AMfive - Sunray [Spring Tube] SPR405 06. AMfive - Bridge 3 [Spring Tube] SPR405 07. AMfive - Leaves [Spring Tube] SPR405 08. AMfive - Bridge 4 [Spring Tube] SPR405 09. AMfive - Fall [Spring Tube] SPR405

Martín A. Rossi is Professor of Economics and Vice Rector at San Andrés University, with a PhD from Oxford. His work has been published in in leading academic journals such as Quarterly Journal of Economics, Review of Economic Studies, American Economic Review: Insights, Economic Journal, Review of Economics and Statistics, American Economic Journal: Applied Economics, Journal of Public Economics, and Journal of Development Economics. Beyond academia, Martín served as Secretary of Deregulation in Argentina's Ministry of Deregulation and State Transformation under President Javier Milei, contributing to efforts to reduce bureaucracy and promote economic freedom. A competitive tennis player in his youth, he brings personal insights from the sport to discussions on discipline and motivation. As a father of two daughters, Martín balances his high-profile career with family life, offering grounded perspectives on raising resilient children in a challenging economic landscape. As an advisor to governments in Latin America and Africa, as well as international organizations like the World Bank, Asian Development Bank, Inter-American Development Bank, and UNICEF, Martín contributes to evidence-based policies on education, health, and youth development, emphasizing incentives, family involvement, and public interventions for positive outcomes.ParentShift course 30% OFF with the code "TRIBE". Link below: ParentShift (English): https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaTake a look at Martin's work on his website  https://sites.google.com/a/udesa.edu.ar/mrossi/home?authuser=0You can explore more of Hernan's work on his website, https://www.hernanchousa.com/Music Production by Sebastian Klauer

Mercedes Miguel is the Minister of Education for the City of Buenos Aires, leading transformative reforms in youth education with a focus on innovation, equity, and holistic development. A former teacher who began her career in classrooms, she advanced to roles like Planning General Director at the Buenos Aires Education Ministry, where she spearheaded national strategies for literacy improvement, curriculum reform, and digital literacy. Mercedes joined the Nord Anglia Education Advisory Board in 2022, advising on global education trends, and has been instrumental in adapting frameworks like the Learning Metrics Task Force to enhance secondary education relevance. Author of Aprendizaje Salvaje (Wild Learning, 2020), a book exploring unconventional paths to education through play and real-world experiences, she hosts the podcast Experienzaje, sharing stories of experiential learning. Her work emphasizes preparing young people for the future through technology and inclusive policies, impacting thousands in Buenos Aires and beyond.ParentShift course 30% OFF with the code "TRIBE". Link below: ParentShift: https://www.hernanchousa.com/courses/parentshift?ref=c23daa Entrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Mercedes on LinkedIn: Mercedes Miguel Other Social Media Links for Mercedes:Twitter/X: https://x.com/mechimiguelInstagram: https://www.instagram.com/mmechimiguel/You can explore more of Hernan's work on his website, https://www.hernanchousa.com/.Music Production by Sebastian Klauer.

Joe Foster, born in 1935, is the co-founder of Reebok, established in 1958 with his late brother Jeff, continuing a family legacy in athletic footwear that began with his grandfather Joseph William Foster's pioneering spiked running shoes in 1895. Growing up in Bolton, UK, Joe was immersed in the family business J.W. Foster & Sons, which supplied shoes to Olympic athletes like Eric Liddell and Harold Abrahams. Joe and Jeff launched Reebok, starting in a small Bury factory and growing it into a $4 billion global brand by the 1980s, surpassing Nike and Adidas through aerobics trends and celebrity endorsements like Jane Fonda. Now 90, Joe authored Shoemaker: The Untold Story of the British Family Firm that Became a Global Brand, detailing the sacrifices, triumphs, and entrepreneurial spirit behind Reebok's rise. His work emphasizes believing in one's abilities, enjoying the journey, and fostering teamwork.ParentShift course 30% OFF with the code "TRIBE". Link below:ParentShift: https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Joe on LinkedInOther Social Media Links for Joe:Instagram: @founderrbkOne Golden Nugget: Empowering Success Through Shared WisdomBooks Available in AmazonYou can explore more of Hernan's work on his website https://www.hernanchousa.com/.Music Production by Sebastian Klauer

Episode 116: Unlocking the Power of Multicultural Marketing with Hernan Tagliani Episode Description: Today, we're diving into the world of multicultural marketing and the growing influence of the Hispanic market in the U.S. My guest, Hernan Tagliani, is a leading expert in this space—an award-winning strategist who helps Fortune 500 companies connect authentically with diverse audiences. My guest, Hernan Tagliani, is an award-winning marketing strategist, author of Multicultural Mainstream, and founder of one of the fastest-growing multicultural agencies in the country. He's helped Fortune 500 brands connect authentically with diverse audiences and has been recognized as a Top 10 Latino Influencer and CEO of the Year. In this episode, we explore:

Joe Foster, born in 1935, is the co-founder of Reebok, established in 1958 with his late brother Jeff, continuing a family legacy in athletic footwear that began with his grandfather Joseph William Foster's pioneering spiked running shoes in 1895. Growing up in Bolton, UK, Joe was immersed in the family business J.W. Foster & Sons, which supplied shoes to Olympic athletes like Eric Liddell and Harold Abrahams. Joe and Jeff launched Reebok, starting in a small Bury factory and growing it into a $4 billion global brand by the 1980s, surpassing Nike and Adidas through aerobics trends and celebrity endorsements like Jane Fonda. Now 90, Joe authored Shoemaker: The Untold Story of the British Family Firm that Became a Global Brand, detailing the sacrifices, triumphs, and entrepreneurial spirit behind Reebok's rise. His work emphasizes believing in one's abilities, enjoying the journey, and fostering teamwork.ParentShift course 30% OFF with the code "TRIBE". Link below:ParentShift: https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Joe on LinkedInOther Social Media Links for Joe:Instagram: @founderrbkOne Golden Nugget: Empowering Success Through Shared WisdomBooks Available in AmazonYou can explore more of Hernan's work on his website https://www.hernanchousa.com/.Music Production by Sebastian Klauer

In today's diverse and interconnected world, effective marketing requires more than clever slogans or broad demographic data—it requires understanding people. That was the heart of my conversation with Hernan Tagliani, who emphasized why representation and cultural relevance are critical to building authentic connections with consumers.Too often, brands rely on general market research and assume it will apply to multicultural audiences. The result? Campaigns that fall flat because they treat groups like the Hispanic community, for example, as one-dimensional. The reality is far more complex—language, culture, regional differences, and generational dynamics all influence consumer behavior.Why Cultural Nuance MattersA common misstep brands make is translating a campaign into another language and calling it multicultural marketing. But language alone isn't enough. Culture outweighs translation. A campaign that resonates in Mexico may not land the same way in Miami or Los Angeles, even though the audience may all identify as Hispanic. Similarly, Caribbean, American-born Black, and African immigrants each bring unique lived experiences that shape their consumer behavior. To ignore these nuances is to miss the heart of what truly connects with people.Research Beyond the BasicsReal engagement begins with research that goes deeper than age, income, or education levels. Hernan shared how understanding that many Hispanic consumers live in multigenerational households can shape campaigns that speak to both younger and older family members. Or how knowing that Hispanic consumers are highly active online informs where and how brands should show up. When companies commit to uncovering the “DNA” of their consumers—what drives them, what matters most, what builds loyalty—they uncover opportunities that generic data will never reveal.Representation at the TableRepresentation isn't just about the people in ads—it's about who makes the decisions. Diverse voices in marketing teams and leadership are essential to asking the right questions and challenging assumptions. Without them, brands risk missing cultural signals, alienating customers, and leaving revenue on the table. The data is clear: diverse communities, especially Latino and Black consumers, are not niche markets. They represent trillions in spending power and are driving much of the population and workforce growth in the U.S.Multicultural Marketing Drives GrowthBetween 2010 and 2030, Latinos alone are expected to account for more than half of new homeowners in the U.S. By 2045, White consumers will no longer be the majority. These demographic shifts aren't projections to consider “someday.” They are happening now. Brands that fail to reallocate budgets and strategies to align with multicultural growth are actively missing opportunities to build long-term loyalty and market share.And let's not forget: we live in a global economy. Consumers don't only compare brands locally—they compare experiences worldwide. A marketing campaign must resonate not just across borders of language, but across borders of culture and identity.Moving Beyond QuotasThis isn't about checking a diversity box. It's about building campaigns and teams that reflect the audiences we want to reach. It's about making cultural relevance and representation part of the core business strategy, not an afterthought. Hernan put it plainly: if you're not prioritizing multicultural marketing, you're already behind your competition.Final ThoughtsMarketing is, at its core, about connection. That connection comes from understanding people not as statistics, but as individuals with unique stories, cultures, and preferences. By investing in research, elevating diverse voices, and tailoring strategies to cultural realities, brands can create campaigns that don't just sell products but foster trust, loyalty, and meaningful relationships.Representation isn't just powerful—it's profitable. And in today's marketplace, it's no longer optional. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit deiafter5.substack.com/subscribe

In today's marketplace, the role of multicultural consumers isn't just important—it's essential. During this week's DEI After 5 episode, I sat down with Hernan Tagliani, an expert in multicultural marketing, to unpack why brands must stop treating cultural celebrations like Hispanic Heritage Month as optional or seasonal gestures.We started by calling out something many of us notice: some companies go all out for certain commemorative months but remain silent during others. That silence is not neutral. It sends a message about who and what a brand values. Hernan pointed to companies like E.L.F. Beauty that have made multicultural marketing a core part of their DNA—and the results show in their growth. Contrast that with brands that shy away or do nothing, and you see the difference between thriving and being left behind.The data is clear. Forty-four percent of consumers today identify as multicultural, and that number will reach 48% by 2027. Among Millennials and Gen Z—the generations already shaping culture and purchasing power—over half identify as multicultural. That's not a niche market; that's the market. Ignoring it isn't just a missed opportunity, it's a risk to your brand's relevance.Hernan also highlighted the growth within the Hispanic community in particular. Sixty-seven percent of Hispanics in the U.S. are U.S.-born, and more than half live in middle and upper-class households. Eleven percent are considered affluent. This is a demographic with spending power, influence, and an expectation that brands will see them, respect them, and engage authentically.And here's the key word: authenticity. Consumers today are savvy. They know when a brand is simply checking a box versus making a real commitment. The Target backlash we discussed is a good reminder: you can't claim to support diverse communities in your marketing and then pull back when there's pushback. That erodes trust quickly.So what does authenticity look like? It's about weaving diversity into your strategy year-round, not just during heritage months. It's about investing in diverse businesses, elevating diverse voices, and building marketing campaigns that reflect the lived realities of your consumers. It's about being bold—loud and proud, as Hernan says—because your consumers are watching, and they want to know if you're willing to stand by your values.The bottom line is this: engaging multicultural consumers isn't just a marketing tactic; it's a business imperative. The brands that embrace inclusivity and cultural relevance authentically will not only deepen loyalty but also drive long-term growth. The ones that don't will find themselves struggling to keep up in a marketplace that's moving on without them.As Hernan reminds us, the time for action is now. Cultural celebrations are not checkboxes on a calendar—they are opportunities to connect, to engage, and to grow. Brands that take them seriously, with authenticity and courage, will thrive in the diverse future that's already here. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit deiafter5.substack.com/subscribe