Purpose & Profit Podcast

What does it take to tell stories that truly move people and move them to action? In an era flooded with misinformation and short attention spans, how do brands and causes break through the noise with truth, authenticity, and impact? In this episode of Purpose & Profit Podcast, we explore those questions and more with a journalist who's spent her life on the front lines of global storytelling.Dave Raley and Carly Berna welcome to the show award-winning journalist and host of Big [If True], Molly Thomas. Known for her fearless reporting on humanitarian crises and her drive to expose disinformation, Molly brings deep wisdom on what it means to tell authentic stories that resonate across cultures, causes, and contexts.From refugee camps to misinformation rabbit holes, Molly shares her experiences bringing attention to stories the world too often forgets. This conversation is a masterclass in how brands and causes can build trust, communicate with emotional intelligence, and inspire action without manipulation.Key Topics They Cover: 1. Purpose Over Trends: Why brands should align with causes that reflect their deepest convictions, not fleeting headlines.2. Building Trust in an Age of Misinformation: Practical ways for organizations to maintain credibility and clarity.3. Emotional Entry Points: How to help audiences connect personally to distant or difficult issues.4. Spotting the Fake: Lessons from Big [If True] on navigating scams, hoaxes, and disinformation, and how this shapes public trust in brands and causes.5. Discovering Your "Holy Discontent": How to identify the issue that keeps you up at night, and use it as a compass for impact.6. The Role of Sensory Storytelling: Using sounds, smells, and context to craft immersive, relatable stories.7. Empowering vs. Exploiting: How to avoid manipulative storytelling by highlighting agency and dignity.8. Why Being Present Matters: The value of slowing down, observing deeply, and leaving room for unexpected human stories.9. Repurposing Powerful Narratives: How to get long-term value from emotionally rich stories without overexposure.10. Music & Messaging: How background music shapes emotional response, and the ethical weight that carries.Purpose & Profit Podcast is brought to you by:⁠VIRTUOUS⁠⁠FAITHSEARCH PARTNERS⁠⁠IMAGO CONSULTING⁠⁠AVID AI⁠⁠DICKERSONBAKKER⁠⁠SHARE⁠⁠SYNERGY⁠Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

What does it look like to build a company—and a life—rooted in both purpose and profit? In this episode of Purpose & Profit Podcast, we sit down with William Norvell, a top 1% podcaster, investor, and trusted advisor to faith-driven entrepreneurs. William brings a wealth of experience, from co-founding Faith Driven Entrepreneur and Faith Driven Investor, to his current work with Forte, a company on a mission to democratize mental health in the workplace.With an MBA from Stanford and a unique journey that spans investment banking, private equity, and startup leadership, William offers a candid, wisdom-filled conversation about faith, business, and the complex human decisions leaders must make. Whether you're a mission-minded entrepreneur or nonprofit leader looking to create sustainable impact, this episode is full of practical insights and vision for a better future.You'll Learn:How William's journey—from Alabama to Stanford—shaped his views on leadership, purpose, and wealth.Why values-based investing is more than a trend, and how to align your portfolio with your convictions.The origin story of Faith Driven Entrepreneur and the gap it sought to fill in the faith and business world.Why William believes nonprofit CEOs have one of the toughest jobs, and how financial sustainability can shift the paradigm.What it means to run a Public Benefit Corporation and how that changes decisions from the boardroom to the break room.A raw take on early team dynamics and how to handle tough leadership decisions with both grace and clarity.A bold vision for the future, where businesses are inherently purposeful and nonprofits are free from constant fundraising.Discover more episodes of Purpose & Profit Podcast here. Get to know your co-hosts, Dave Raley and Carly Berna.Purpose & Profit Podcast is brought to you by:VIRTUOUSFAITHSEARCH PARTNERSIMAGO CONSULTINGAVID AIDICKERSONBAKKERSHARESYNERGYSpecial thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

¥In this episode of Purpose & Profit, co-hosts Dave Raley and Carly Berna sit down with Brady Josephson, VP of Marketing & Growth at charity: water, to explore what it really takes to be disruptive—not just in marketing, but within an organization's culture and strategy.Brady shares behind-the-scenes stories from the bold and sometimes controversial Dreamers campaign, as well as the inspiration and vision behind The Experience Lab—a multi-year, high-investment initiative designed to transform donor engagement. He also discusses how charity: water is reducing friction in decision-making, empowering “doers,” and embracing internal disruption to stay agile as they grow.In this episode, you'll learn:How to cut through the noise and define meaningful disruption.What happens when bold campaigns spark internal pushback, and why that's not always a bad thing.The mindset and structure needed to keep a growing nonprofit flexible and innovative.Why elevating execution and empowering teams can be just as disruptive as any marketing campaign.Learn more about Brady at: https://www.linkedin.com/in/bradyjosephson/Meanwhile, dive deeper into charity: water's misison: https://www.linkedin.com/in/bradyjosephson/Discover more episodes of Purpose & Profit Podcast at: purposeandprofitpodcast.com Purpose & Profit Podcast is brought to you by:VIRTUOUS: Virtuous.orgFAITHSEARCH PARTNERS: FaithSearchPartners.comIMAGO CONSULTING: Imago.ConsultingAVID AI: AvidAI.comDICKERSONBAKKER: DickersonBakker.comSHARE ShareTalent.coSYNERGY: SynergyDMS.comSpecial thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose and Profit, we sit down with nonprofit innovator, author, and branding expert, David Rhode, for an engaging and insight-packed conversation about what it really takes to lead and grow a nonprofit organization in today's world.David shares how his early career at Procter & Gamble shaped his strategic mindset, offering key branding lessons that translate surprisingly well to the nonprofit space. He dives into the philosophy behind his award-winning book, Passion Isn't Enough, revealing why heart alone isn't enough, and what you need to pair it with to truly make an impact.You'll learn:Why nonprofits need to “stay in their lane” when building their brand, and how doing less can actually mean doing moreHow David's “3 Ps of Nonprofit Branding” (including People, Process, and Proof) offer a roadmap for smaller organizations with limited resourcesCreative, low-budget ways nonprofits can measure and communicate their impactHow to navigate the balance between mission-driven passion and the demands of operations, fundraising, and board dynamicsPlus, don't miss the lightning round where David reveals the surprising skill he wishes he had, his favorite guilty pleasure show, and the random bucket list item he still wants to check off.Whether you're a nonprofit leader, aspiring changemaker, or branding nerd, this episode is full of wisdom, wit, and practical takeaways.Learn more about David at: https://www.linkedin.com/in/david-rhode-1129183/Check out Dave's book: Passion Isn't Enough: A Practical Guide for Nonprofit Leaders: https://www.amazon.com/dp/B0DLLBB3W2Meanwhile, discover more episodes of Purpose & Profit Podcast at: purposeandprofitpodcast.com Purpose & Profit Podcast is brought to you by:VIRTUOUS: Virtuous.orgFAITHSEARCH PARTNERS: FaithSearchPartners.comIMAGO CONSULTING: Imago.ConsultingAVID AI: AvidAI.comDICKERSONBAKKER: DickersonBakker.comSHARE ShareTalent.coSYNERGY: SynergyDMS.comSpecial thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose & Profit, co-hosts Carly Berna and Dave Raley sit down with Kenny Jahng—strategic advisor, digital agency founder, and AI expert—who has dedicated his career to helping mission-driven leaders cut through the noise and build meaningful engagement with their audiences. With an impressive background that spans business, ministry, and nonprofit leadership, Kenny shares key insights from his Art of Engagement framework, which helps organizations clarify their message and connect with the right people.Through this conversation, Kenny breaks down the Authority Pillar—a critical component of engagement that focuses on defining your WHY, WHAT, and WHO. Whether you're leading a nonprofit or a purpose-driven business, you'll find actionable advice to help you refine your message, build trust, and ultimately drive greater impact.Also in this episode, Kenny talks about:His Background & Expertise – How his journey in business, ministry, and digital strategy has shaped his approach to engagement.The Art of Engagement Framework – A strategic model for helping organizations build clarity and connection with their audiences.The Authority Pillar: Defining Your Engagement StrategyThe WHY – Establishing a clear purpose to create meaningful engagement.The WHAT – Identifying the key message that resonates with your audience.The WHO – Showcasing testimonials and case studies that build trust and credibility.Practical Next Steps – How both nonprofits and businesses can implement these principles to strengthen their outreach and engagement.Learn more about Kenny Jahng at: linkedin.com/in/kennyjahng/.Dive deeper into The Art of Engagement Framework at: artofengagement.org.Find out more about Purpose & Profit Podcast at: purposeandprofitpodcast.com.Profit Podcast is brought to you by:VIRTUOUS: Virtuous.orgFAITHSEARCH PARTNERS: FaithSearchPartners.comIMAGO CONSULTING: Imago.ConsultingAVID AI: AvidAI.comDICKERSONBAKKER: DickersonBakker.comSHARE ShareTalent.coSYNERGY: SynergyDMS.comSpecial thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of the Purpose & Profit Podcast, hosts Dave Raley and Carly Berna sit down with Mohamed Osman and Ali Metcalf from Spring Impact, a nonprofit dedicated to helping mission-driven organizations scale their impact effectively in both the UK and the US.Mohamed, Spring Impact's CEO, brings over two decades of experience in health, social enterprise, and humanitarian work, including his time as Global Grants Director at the Elton John AIDS Foundation. Ali, a Managing Consultant at Spring Impact, has worked on projects from Uganda to the UK, scaling solutions in parenting, education, health, and community development.The conversation explores the challenges and strategies behind scaling nonprofit initiatives. Mohamed and Ali discuss the importance of building for scale from the outset, the role of partnerships in sustainable growth, and how funding landscapes impact the ability of organizations to expand their reach. They highlight the significance of shifting from directly delivering solutions to enabling others to implement them—exemplified by Bridges to Prosperity's transition from building bridges to supporting governments in constructing them.Key takeaways include:The need to fall in love with the problem rather than the solution, as solutions evolve over time.The balance between maintaining control and allowing strategic partners to help scale impact.Diversifying funding sources while remaining mission-aligned.Practical advice for nonprofits looking to scale, including focusing on strategic partnerships and understanding funding dynamics.Learn more about Purpose & Profit Podcast at: purposeandprofitpodcast.com/podcast.Meanwhile, discover more about Spring Impact at: https://www.springimpact.org/.Season Six of the Purpose & Profit Podcast is brought to you by:VIRTUOUS: Virtuous.orgFAITHSEARCH PARTNERS: FaithSearchPartners.comIMAGO CONSULTING: Imago.ConsultingAVID AI: AvidAI.comDICKERSONBAKKER: DickersonBakker.comSHARE ShareTalent.coSYNERGY: SynergyDMS.comSpecial thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

AI is transforming the way nonprofit organizations operate, but for many leaders, knowing where to start can feel overwhelming. In this episode of Purpose and Profit Podcast, your co-hosts, Carly Berna and Dave Raley, break down how leaders can confidently embrace AI to enhance their work.From using AI for brainstorming and decision-making to balancing machine-powered insights with human judgment, Carly and Dave share practical strategies. They also highlight key AI trends for 2025 and the AI-powered tools making the biggest impact.Also in this episode, Dave and Carly talk about:The biggest misconceptions leaders have about AIWhy AI-generated insights still need human oversightThe ethical considerations of AI in the nonprofit spaceSimple ways to start integrating AI into your daily workflowWant to take action? Read How to Talk to AI on the Wave Report, at https://www.imago.consulting/articles/how-to-talk-to-ai.Meanwhile, download the guide, 12 Ways to Leverage AI, to explore more ways AI can support you: https://www.imago.consulting/12-ways-to-use-ai.Season Six of the Purpose & Profit Podcast is brought to you by:VIRTUOUSVirtuous believes in increasing generosity through personal donor engagement, no matter the gift size. The Virtuous platform streamlines nonprofit workflows, eliminates back-office tasks, and focuses on the relationships that matter. With their CRM, fundraising, volunteer, and marketing tools, nonprofits can create responsive experiences that build trust and grow impact. Visit virtuous.org to learn more.FAITHSEARCH PARTNERSFaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at faithsearchpartners.com/.IMAGO CONSULTINGImago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at .imago.consulting and subscribe at imago.consulting/wavereport.AVID AIJuggling tools instead of engaging donors? Meet Avid—the first-ever fundraising agency in the cloud. It unifies your data, deploys ready-to-use strategies, and makes donor engagement personal—at scale, on demand, in minutes. Visit avidai.com and see how fundraising gets smarter.DICKERSONBAKKERFor over 40 years, DickersonBakker has been a trusted partner to nonprofits across the country and globe. They've worked with thousands of organizations and helped raise billions of dollars to support meaningful missions. Their expertise spans fundraising, leadership development, and strategic growth. Learn more at dickersonbakker.com.SHAREShare helps Christian nonprofits shine with innovative marketing and digital fundraising. But that's not all—they're your tech-savvy partner, building tools to make your work easier and your impact bigger. Ready to grow your mission? Visit Sharetalent.co today!SYNERGYSynergy helps nonprofit organizations broaden donor engagement through phone-based solutions such as P2P texting, Voice Broadcasting, Inbound call handling solutions and Mid-Level donor engagement solutions. By integrating into your current mail and digital strategies, we create a personal connection with your donors that increases their devotion to your cause. Learn more at synergydms.com.Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose and Profit Podcast, Dave Raley and Carly Berna are pleased to welcome Amit Meredith to the show! Amit is the Head of Marketing for “GoFundMe,” overseeing brand strategy, marketing activations, and growth in an effort to help connect people with causes they care about.With a background working for companies like Warner Bros. Discovery, Samsung, and Boots UK, as well as higher education institutions and nonprofits, Amit is uniquely qualified to talk about the giving landscape today and how nonprofits can view that landscape in order to maximize their fundraising efforts.Diving into her role at GoFundMe, Amit shares findings from the GoFundMe Social State of Giving Report and explains the recent rise of what are known as “Impact Creators.”Also in this episode, Amit talks about: The Gen Z population and the power of sharingHow social media plays a role in fundraisingHow to use AI to boost fundraising effortsAdvice for for-profit and nonprofit leaders from her vast experience working in both sectorsA lightning round at the end!Discover more from the GoFundMe Social State of Giving Report at: https://www.gofundme.com/c/socialgivingSpecial thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.Season Six of the Purpose & Profit Podcast is brought to you by:VIRTUOUSVirtuous believes in increasing generosity through personal donor engagement, no matter the gift size. The Virtuous platform streamlines nonprofit workflows, eliminates back-office tasks, and focuses on the relationships that matter. With their CRM, fundraising, volunteer, and marketing tools, nonprofits can create responsive experiences that build trust and grow impact. Visit virtuous.org to learn more.FAITHSEARCH PARTNERSFaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at faithsearchpartners.com/.IMAGO CONSULTINGImago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at .imago.consulting and subscribe at imago.consulting/wavereport.AVID AIJuggling tools instead of engaging donors? Meet Avid—the first-ever fundraising agency in the cloud. It unifies your data, deploys ready-to-use strategies, and makes donor engagement personal—at scale, on demand, in minutes. Visit avidai.com and see how fundraising gets smarter.DICKERSONBAKKERFor over 40 years, DickersonBakker has been a trusted partner to nonprofits across the country and globe. They've worked with thousands of organizations and helped raise billions of dollars to support meaningful missions. Their expertise spans fundraising, leadership development, and strategic growth. Learn more at dickersonbakker.com.SHAREShare helps Christian nonprofits shine with innovative marketing and digital fundraising. But that's not all—they're your tech-savvy partner, building tools to make your work easier and your impact bigger. Ready to grow your mission? Visit Sharetalent.co today!SYNERGYAt Synergy, they boost your nonprofit's donor engagement through innovative phone-based solutions. Whether it's P2P texting, voice broadcasting, inbound call handling, or mid-level donor engagement, they seamlessly integrate with your existing mail and digital strategies. Their goal is to create a personal connection with your donors, enhancing their commitment to your cause. Let Synergy be your donor engagement team and watch your donor retention and revenue grow. Discover more at synergydms.com.

In this exciting new episode of Purpose and Profit Podcast, Carly Berna has the unique opportunity to interview fellow co-host, Dave Raley, on his new book, The Rise of Sustainable Giving: How the Subscription Economy is Transforming Recurring Giving and What Nonprofits Can Do to Benefit, which became Amazon's #1 new release for Nonprofit Organizations and Charities before its official launch date! Dave Raley begins by explaining the 3-year process that went into writing this book, which began with a passion to increase generosity among nonprofits around the world.  Dave goes into detail about how the subscription economy has changed everything for nonprofits, and how it will continue to transform how people look at giving moving forward. Having studied top-performing nonprofits that are tapping into this new type of subscription giving, he now shares the core elements of building a thriving, sustainable giving program. The Rise of Sustainable Giving is now available for purchase on Dave's website at sustainablegiving.org and on Amazon at ⁠https://amzn.to/3E5TRPF⁠. Get your copy today and start transforming your recurring giving efforts for a better, more generous tomorrow.  Season Five of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  FAITHSEARCH PARTNERS FaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at https://faithsearchpartners.com/. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose & Profit Podcast, Dave Raley and Carly Berna are joined by Grapevine Founder and CEO, Emily Rasmussen, for an exciting discussion about an exciting and growing trend known as crowdgranting. Emily founded Grapevine, an organization dedicated to bringing people and communities together to further the giving movement, and she shares her passion for giving and how she has managed to share it with the world. Next, she dives into the definition of a “Giving Circle” and what it means to build one, offering real-world examples along the way. Later, she explains the difference between crowdgranting and crowdfunding, sharing how crowdgranting can be a more powerful approach to philanthropy.  Also along the way, Emily talks about:  The “Four C's” of crowdgranting that nonprofits should be aware of. One of the most popular giving circle models on Grapevine's platform and why it was so effective. An exciting partnership that Grapevine formed with Bombas, and how it increased awareness of Giving Circles. And much more + a lightning round at the end! You can learn more about Grapevine at https://www.grapevine.org, and Emily at https://www.linkedin.com/in/emily-rasmussen-02816619.  Season Five of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at virtuous.org and download your free Nonprofit CRM Checklist at virtuous.org/checklist.  FAITHSEARCH PARTNERS FaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at faithsearchpartners.com/. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at imago.consulting and subscribe at imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose & Profit Podcast, we're excited to welcome back Sheeba Philip! Sheeba is a visionary leader with 25 years of experience at the intersection of business and purpose. During her career, she has transformed iconic brands like Oreo, JCPenney, and Jell-O, while also leading impactful nonprofit initiatives to combat human trafficking and create jobs for women in East Africa. Sheeba currently leads a global advisory practice, equipping CEOs of purpose-driven funds, brands, and organizations to achieve transformational growth.  Sheeba begins her conversation with Dave and Carly talking about what it means to adopt an entrepreneurial approach in your organization. Sharing real world experience from both for-profit and nonprofit organizations, Sheeba shares some practical tips on how entrepreneurism can be molded into a regularly practiced habit. Later, Sheeba explains how discipline is the backbone of any successful venture, offering advice on how to maintain focus on the most important tasks when there are so many distractions and potential opportunities at hand.  Also along the way, Sheeba talks about:  How vision without a clear strategy can be detrimental to an organization's plans for growth What it means to have a passion for a problem  How to gather and analyze data to ensure you're moving in the right direction How to embrace agility and adapt to change Season Five of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at ⁠virtuous.org⁠ and download your free Nonprofit CRM Checklist at ⁠virtuous.org/checklist⁠.  FAITHSEARCH PARTNERS FaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at ⁠faithsearchpartners.com/⁠. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at ⁠.imago.consulting⁠ and subscribe at ⁠imago.consulting/wavereport⁠. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose & Profit Podcast, your co-hosts, Carly Berna and Dave Raley, talk about the power of invented holidays and the concept of shared moments that rally people together around a common cause or idea. How do these shared moments across these various invented holidays relate to the for-profit and nonprofit sector and why might it be important to recognize as professionals in the industry? Is there an untapped opportunity there? That's what Carly and Dave are looking to uncover in this episode. They begin by defining what invented holidays are - May the 4th, Talk Like a Pirate Day, No Phone Day, etc. - and dive into brand-specific holidays such as Amazon Prime Day and GivingTuesday, listing the various aspects that make them such a success culturally, as well as from an economic standpoint.  They talk about how creating shared moments around the theme of an invented holiday can help unify communities, capitalize on FOMO, and ultimately drive sales and giving among businesses and nonprofits.  Later, they'll share practical tips on how you can incorporate invented holidays into your organization. Steps on how to do this include:  Mapping out the calendar to see what holidays might be relevant for your organization When to start the ‘celebration' process of the holidays' shared moments, and how long to continue that celebratory process What it might look like to create your own brand-specific holiday based on your specific audience For more information on invented holidays such as GivingTuesday, visit: https://www.imago.consulting/articles/the-power-of-invented-holidays  Season Five of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at virtuous.org and download your free Nonprofit CRM Checklist at virtuous.org/checklist.  FAITHSEARCH PARTNERS FaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at faithsearchpartners.com/. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at .imago.consulting and subscribe at imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose and Profit Podcast, your co-hosts Dave Raley and Carly Berna are joined by Leah Kral, a consultant, public speaker, and author of the book, Innovation for Social Change: How Wildly Successful Nonprofits Inspire and Deliver Results. Beginning with the concept of “Nonprofit Innovation,” Leah dives into what innovation can look like for nonprofits, how it isn't just a for-profit tactic for success, and how innovation comes in all shapes and sizes – from major social changes that affect entire people groups, to smaller, systematic changes that streamline inter-organizational processes.  Leah moves on to talk about how innovation, as a concept, can seem promising, and yet the application can often appear daunting to organizations who may not know where to start. This, Leah explains, is where the ‘how' of innovation comes in.  Offering for-profit examples that can be thoughtfully applied to the nonprofit sector, Leah presents some practical ways that organizations can break through the barriers that often lead to stagnated efforts at innovation and growth. Also along the way, you'll get to hear about: How speaking with your customers or audience can significantly help your organization move the innovation needle forward Creating a culture of psychological safety, i.e. that ‘safe space' to be able to share honest feedback and express new ideas Asking the right questions, using imagination, and employing experimentation that will help your organization adapt and grow Learn more about Leah Kral by visiting:  Leah's website Leah's email newsletter Leah's LinkedIn page Season Five of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at virtuous.org and download your free Nonprofit CRM Checklist at virtuous.org/checklist.  FAITHSEARCH PARTNERS FaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at https://faithsearchpartners.com/. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at imago.consulting and subscribe at imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose & Profit Podcast, Carly Berna and Dave Raley are joined by co-founder of We and Me, Chad Littlefield, for a conversation about connection and the benefits of asking powerful questions.  They begin by diving into what it means to create impactful conversations and the idea of “connection over content” as a means of fostering transparency and trust. Chad laters defines the “we” method that enhances dialogue and collaboration in one's organization, and offers strategies that for-profit and nonprofit leaders alike can employ to build a culture of openness and effective communication.  Other Topics Include: – How to eradicate small talk and create conversations that matter  – How for-profits and nonprofit organizations can adapt their communication strategies to stay relevant and effective in a changing environment – Chad's advice to organizations on how to improve communication and garner stronger connections that build a deeper level of trust Learn more at purposeandprofitpodcast.com. Season Five of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at virtuous.org and download your free Nonprofit CRM Checklist at.virtuous.org/checklist.  FAITHSEARCH PARTNERS FaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at https://faithsearchpartners.com/. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose of Profit Podcast, Dave Raley and Carly Berna are joined by RKD Group's Justin McCord for a discussion about how to create an experience that drives the value of your organization's product or service. Justin begins by sharing his experiences working in sports as a marketer. He explains what it's like to compete for the entertainment dollar and how to differentiate your organization from others in the industry.  Together with Dave and Carly, Justin dives into the practical applications of what it means to be a “winning team” and how even smaller organizations with limited budgets can adopt those “winning” principles for lasting success. Other Topics Include: – How to better understand your audience – Adding amplifiers to your organization – Advice for nonprofits  Season Five of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at virtuous.org and download your free Nonprofit CRM Checklist at virtuous.org/checklist.  FAITHSEARCH PARTNERS FaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at faithsearchpartners.com/. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at imago.consulting and subscribe at imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose & Profit Podcast, Carly Berna and Dave Raley are joined by business and nonprofit leader, Jeff Henderson, for an inside look at how to grow your vision and to be ready for whatever comes next on your organizations path to success. Jeff shares his experiences working with well-known organizations such as the Atlanta Braves, Callaway Gardens, Chick-fil-A and North Point Ministries – one of the largest churches in America – and highlights some of the challenges and successes he faced, revealing some insightful tips and strategies on how nonprofits can achieve their ultimate vision. More Topics Include: – What are vision carriers and vision castors – What to do when uncertainty shows up – How you can learn through bad experiences  – How culture can trump strategy – The relationship between your vision and your current resources Named by Forbes Magazine as one of 20 speakers you shouldn't miss, Jeff has become a trusted voice for businesses and non-profit organizations. His career experience not only inspires groups and individuals but also provides tangible strategies to help them grow.  Jeff is also the author of the best-selling book, Know What You're FOR, which launched a movement in non-profits around the world and has become a focal point for many businesses. Season Five of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist. FAITHSEARCH PARTNERS FaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at https://faithsearchpartners.com/. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose & Profit Podcast, Carly Berna and Dave Raley dive into the 7 Habits of Highly Effective Nonprofit Leaders and offer key insights for fundraisers and nonprofit leaders, emphasizing the importance of leadership, strategy, and sustainability in driving impact. Carly and Dave start by exploring the first habit—how to move from data to strategy. They discuss how successful fundraisers gather insights, work with trusted advisors, and create actionable plans to move their organizations forward. Next, they cover why focusing on what works, rather than constantly putting out fires, is a game-changer for nonprofit growth. Later, they dive into the importance of leveraging natural resources—understanding your organization's unique strengths—and why balancing the present with future innovation is key to long-term success.  Also along the way, they discuss topics such as: The power of taking calculated risks Building strong partnerships Maintaining a learning mindset that keeps effective fundraisers at the top of their game  Tune in to learn how these seven habits can help nonprofit leaders achieve sustainable impact and growth. Season Five of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist. FAITHSEARCH PARTNERS FaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at https://faithsearchpartners.com/. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose & Profit Podcast, Dave and Carly are joined by nonprofit expert Dana Snyder to talk about some of the lessons she learned from working on American Idol, and how those lessons can be applied to increasing your monthly donor programs as nonprofit leaders.  Dana is the founder of Positive Equation and the host of “Missions to Movements” podcast. She is also the author of her latest book, “The Monthly Giving Mastermind - A Framework to Build, Grow & Sustain Subscriptions for Good.”  Dana reveals some key insights from her book and offers tips on how to build your supporters into monthly donors who connect with you, your mission and your brand. Also in this episode, Dana shares a handful of compelling stories from her time at American Idol, and compares viewers' desire to relate to the show's contestants with the relationship between brands and their donors.  Other topics include:  The power of authenticity Leveraging cultural moments Turning storytelling into profit Learn more about Dana and her new book by visiting https://www.linkedin.com/in/danarsnyder/ or  https://positiveequation.com/book Season Five of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at ⁠www.virtuous.org⁠ and download your free Nonprofit CRM Checklist at ⁠virtuous.org/crmchecklist.⁠  FAITHSEARCH PARTNERS FaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at https://faithsearchpartners.com/. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at ⁠www.imago.consulting⁠ and subscribe at ⁠www.imago.consulting/wavereport⁠. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

Welcome to Season 5 of Purpose & Profit Podcast! In our first episode, we're kicking things off with Chick-fil-A's very own Officer VP of Innovation, David Farmer! In this episode, David joins Carly Berna and Dave Raley to discuss how innovation and entrepreneurship collide, and how nonprofits can benefit from change while staying true to their core values and beliefs. David begins by telling a fascinating drive-thru innovation story, and later, a different story about how prototyping can become an important step toward healthy growth in one's organization. Together, David, Carly and Dave identify how to stay relevant in an ever-evolving and dynamic marketplace. They talk about what it means to implement change where change is needed, while also identifying what areas should NOT be changed.  Lastly, they offer tools and insights for nonprofits on how to look to the future with both a clear eye on the organization's key purpose, as well as a healthy discomfort that can lead to new ideas. Other topics include:  How to create an innovative culture How to develop a framework for innovation How leadership affects a business culture Season Five of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist.  FAITHSEARCH PARTNERS FaithSearch Partners is an executive search firm for faith-based organizations, dedicated to providing lasting solutions and championing faith-driven leaders. Their mission is to serve their clients and empower them with the right people at the right time to help drive their unique mission of ministry forward. Learn more about FaithSearch Partners at https://faithsearchpartners.com/. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose and Profit Podcast, Carly and Dave talk about the power of nostalgia in boosting innovation in your business or non-profit.  They begin by sharing the history of the word “nostalgia” and reveal its varying definitions over the years as our culture has evolved. They dive into familiar topics that bring about nostalgia such as Disneyland, Super Bowl commercials, and the Barbie movie, and talk about how utilizing nostalgia can be a great way to invite your supporters to identify with your organization's story. Other topics include:  Benefits of evoking nostalgia in your business or non-profit Examples of effective nostalgia use in media and branding How leaders and brands can effectively tap into nostalgia Article Link:  https://www.imago.consulting/articles/tapping-into-the-power-of-nostalgia  Tater Tot Link:https://news.kraftheinzcompany.com/press-releases-details/2024/After-20-Years-Ore-Ida--the-Inventor-of-Tater-Tots--Comes-to-Napoleon-Dynamites-Rescue-with-First-Ever-Tater-Tot-Protecting-Pants/default.aspx  Sign up for Weekly Insights from The Wave Report: https://www.imago.consulting/wavereport  Season Four of the Purpose & Profit Podcast is brought to you by: IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of Purpose & Profit Podcast, Dave and Carly bring in Masterworks CEO Steve Woodworth to discuss the workplace culture between for-profits and non-profits, and how transitions between members of leadership can ultimately benefit or harm your organization's strategy. Steve talks about his new book, "Lost in Transition: Lessons from the Most Disastrous and Successful Ministry Successions” and shares some of his own stories from his 40-year career as a for-profit and non-profit leader. Together with Carly and Dave, Steve offers insights into creating healthy cultures and give advice to business leaders about effective communication that can lead to positive workplace cultures and successful transitions within organizations. Episode Topics: How culture plays a hand in boosting innovation How to incorporate productive communication within your organization What to do and what not to do when your organization is undergoing transition We hope you enjoy our conversation! Learn more about Masterworks CEO Steve Woodworth by visiting masterworks.agency. Season Four of the Purpose & Profit Podcast is brought to you by: MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode of the Purpose & Profit Podcast, Carly and Dave dive into some of the potential limitations of expertise and how this can sometimes threaten to hold us back when it comes to breaking ground in new areas as a nonprofit organization or a for-profit business. Together, they define and characterize what Dave calls an “Outside Mindset,” as well as examine the relationship between humility and curiosity in fostering innovation. They glean insight from David Epstein's book, "Range: Why Generalists Triumph in a Specialized World,” as well as Liz Wiseman's book, “Rookie Smarts: Why Learning Beats Knowing in the New Game of Work,” and share ways that non-profits and for-profits alike are able to grow by overcoming narrow mindsets that can come from expertise. Episode Topics: How expertise is often perceived as a precursor to innovation The definition and characteristics of an Outside Mindset The relationship between humility and curiosity in fostering innovation How humility and curiosity counteract the tendency of expertise to narrow perception We hope you enjoy our conversation! To stay up to date with new research and content from Dave visit: The Problem with Expertise Learning How to Cultivate an Outside Mindset Overconfidence, Self-Doubt, and Why Christian Donors Give Monthly Sign up for Weekly Insights from The Wave Report: https://www.imago.consulting/wavereport Season Four of the Purpose & Profit Podcast is brought to you by: IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

How do you define the word “Responsive?” In this episode of Purpose & Profit Podcast, Carly and Dave sit down with Virtuous CEO, Gabe Cooper, to answer this question. Gabe is the author of the books Responsive Fundraising and The Responsive Nonprofit. Gabe dives into his new book, The Responsive Nonprofit, and breaks down the strategies for being more responsive. In the book, he identifies 8 key principles for accomplishing this, including change management, revenue operations, and breaking down silos. Gabe also talks about how setting up goals that are mutually agreed upon and trusted in your organization can ultimately help you grow as a nonprofit. Learn more about Gabe Cooper and Virtuous by visiting https://virtuous.org/, as well as Virtuous on LinkedIn at https://www.linkedin.com/company/virtuous. Episode Topics: What it means to be more responsive to your donors How to maximize your donor journey with an eye toward maximizing generosity How closing the gap between silos increases your capacity for better communication throughout your company, leading to a better donor experience Season Four of the Purpose & Profit Podcast is brought to you by: MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

In this episode, Carly and Dave sit down with Donna Lucas, an experienced for-profit and non-profit marketer who has helped transform big-time businesses like Dickies, Adidas, and Benetton. Donna shares some lessons on how to introduce innovative products and techniques into the marketplace that seek to maintain core customers, engage new consumers and capitalize on untapped revenue opportunities. Diving into an evolution story of how Dickies became more than just a worker's brand but was able to transition into an international fashion brand dominating multiple new markets, Donna reveals some helpful how-to insights on how this exciting change was made possible – and what this could mean for you and your business or non-profit. Find out more about Donna at www.linkedin.com/in/donnamlucas and Joni and Friends at www.joniandfriends.org. Episode Topics: Recognizing ways in which your core customers are changing and learning how to change with them How you can evolve without losing your brand identity What innovation looks like for non-profits and how it can be applied We hope you enjoy our conversation! Season Four of the Purpose & Profit Podcast is brought to you by: IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at ⁠www.imago.consulting⁠ and subscribe at ⁠www.imago.consulting/wavereport⁠. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at ⁠www.virtuous.org⁠ and download your free Nonprofit CRM Checklist at ⁠www.virtuous.org/checklist⁠.  MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at ⁠www.masterworks.agency⁠. Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.

Today's episode is about learning and growth in the context of connection. In this episode, Dave and Carly discuss how, after years of giving talks, training, and teaching, both have seen how important feelings of safety and belonging are to the learning process. In other words, trying to deliver content without connection is worth, well, less. If you want learning and growth to occur, creating a culture where people feel safe and connected is important. Episode Topics: Cultivating a safe and collaborative environment is essential for effective teaching and leadership.  How to prioritize fostering meaningful connections over simply delivering content.  Strategies to foster connection, including: Bringing someone along. Taking social “risks”. Being generous with influence. Inviting connection before content.  We hope you enjoy our conversation! To stay up to date with new research and content from Dave visit: Article Link:

Today's episode is about making magic – or rather, how to get the magic back when it's been lost. Every organization and institution goes through periods when it loses the “magic” that made it great in the first place. Dave and Carly dive deep into a dark period in one of the most famous companies in the world – Disney. The duo dives into the lessons that leaders can apply from a time when Disney rediscovered and restored its focus on its core driver. Topics Include The surprising power in answering the question “what business are you in?” The concept of a Core Driver in mission and in leadership to power an organization's health and vitality. Disney CEO Bob Iger's realization that the company had lost its magic.  How Disney got its magic back by charting a new path into the future.  We hope you enjoy our conversation! Article: How Disney Got its Magic Back ✨ https://www.imago.consulting/articles/how-disney-got-its-magic-back  Season Four of the Purpose & Profit Podcast is brought to you by: IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's conversation is about creating an atmosphere for success in nonprofits and for-profit organizations.  Join Dave and Carly as they welcome guest Tom Beck. Tom has more than thirty years of leadership experience. His operational experience ranges from innovating in the video rental business to opening one of the first three Blockbuster Stores in the Midwest to building the Boston Market and Einstein Bagels franchises.  Tom now serves with Compassion International as Chief People and Culture Officer, helping to guide the international charity as they empower local churches to provide individualized and holistic care to children in poverty so they are free to learn, grow, play, and dream. Discussion Topics: Hire people smarter than yourself. Don't be your own limiting constraint. How non-profits can learn from large companies. Resources to help you grow your perspective on people and culture. Tom's decades of experience in leadership at Blockbuster, Boston Chicken, Einstein Bagel, and Compassion International. We hope you enjoy our conversation with Tom Beck! You can learn more about Compassion International at www.compassion.com and connect with Tom at www.linkedin.com/in/tom-beck-28909229.  Season Four of the Purpose & Profit Podcast is brought to you by: MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at ⁠www.virtuous.org⁠ and download your free Nonprofit CRM Checklist at ⁠www.virtuous.org/checklist⁠.  IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about redemptive entrepreneurship and creating impact-driven businesses and nonprofits. Join Dave and Carly as they welcome guest Dan Reed, a partner at Praxis Capital. Praxis is a venture-building ecosystem with a redemptive imagination, supporting founders, funders, and innovators motivated by faith to address the major issues of our time. Dan is inspired by the potential of generous, forward-thinking capital to catalyze cultural transformation.  The group discusses the concept of redemptive entrepreneurship and ventures, exploring the importance of leadership qualities and ethical extremes within nonprofits and the business realm. Redemptive entrepreneurship emerges as a beacon of hope as the philanthropic world has been suffering in the last couple of years. Dan goes into the discernment between market and redemptive opportunities in entrepreneurship. Topics covered: The importance of invaluable qualities of redemptive leadership in both nonprofit and business contexts The power of the redemptive entrepreneurship method that aims to mend a broken system Creative problem-solving and ethical business practices How imagination-driven collaboration between nonprofit, business, and funder leaders can address social issues. Looking at how corporations can take responsibility for social and economic issues and the impact they have had. (EX. Patagonia)  We hope you enjoy our conversation with Dan Reed! Season Four of the Purpose & Profit Podcast is brought to you by: IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about creating an intricate relationship between brand and culture. Join Dave and Carly as they welcome guest Ted Vaughn, Partner at Historic Agency, author of Culture Built My Brand, and the host of the Future Nonprofit Podcast. He has worked with hundreds of organizations, guiding them through the intricacies of brand-building and executive leadership. Ted's role as the leader of client transformation at Historic underscores his commitment to helping both for-profit and nonprofit brands thrive in today's dynamic landscape. The group talked about Ted's expertise and research on executive leadership, brand development, and organizational transformation. With his knowledge from decades of experience, Ted shares invaluable insights about how to transform any organization through brand and culture.  Today's Topics:  How to bridge culture and brand in your organization How Gen. Z can change and innovate the giving world How humor and entertainment can showcase examples for both the nonprofit and for-profit sectors Takeaways from Ted's book and years of experience in marketing and nonprofit work. You can connect with Ted at www.linkedin.com/in/tedvaughn, Historic at https://makehistoric.com, and find his podcast at www.futurenonprofit.com.  We hope you enjoy our conversation with Ted Vaughn! Season Four of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's conversation covers everything from The Generosity Crisis to unleashing radical connection, moving from heart to wallet, and how artificial intelligence is transforming the nonprofit world. Join Dave and Carly as they welcome guest Nathan Chappell, the co-author of the award-winning book The Generosity Crisis: The Case for Radical Connection to Solve Humanity's Greatest Challenges. With over two decades of nonprofit leadership experience,  Nathan is on a mission to reignite generosity and transform the future of fundraising through responsible AI. The group discusses the evolving playbook of philanthropy and the intersection of the heart, wallet, and radical connection in both nonprofit and for-profit organizations. The non-profit sector led the charge for decades, starting with the heart. Today, many for-profit organizations, from Tesla to Patagonia, have perfected the playbook of connecting the heart and the wallet.   Today's topics:  The Generosity Crisis and trends in declining giving from individuals.  Implications on for-profit and non-profit sectors, and illustrating the concept of radical connection.  Ways to build connections between non-profit causes, communities, and for-profit brands.  The impact of radical connection and the role that AI plays. We hope you enjoy our conversation with Nathan Chappell! You can learn more about Nathan at www.chappell-crimmins.com and DonorSearch at www.donorsearch.net.  Season Four of the Purpose & Profit Podcast is brought to you by: IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at ⁠www.imago.consulting⁠ and subscribe at ⁠www.imago.consulting/wavereport⁠. MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's first episode of Season 4 is about understanding the subscription economy and how companies have changed over the years. Join Dave and Carly as they welcome guest Robbie Kellman Baxter, the author of two books, including “The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave” and “The Membership Economy.” Robbie has worked on subscription programs with renowned organizations like Netflix, the NBA, Microsoft, and The Wall Street Journal. Kellman Baxter is the host of “Subscription Stories,” where she interviews business leaders about how they're using subscription pricing and membership models to redefine the biggest industries and generate predictable recurring revenue along the way. Topics in today's episode include: The best examples of for-profit and non-profit subscriptions.  How the world of subscriptions has changed over the past ten years. Advice for anyone starting a subscription at a for-profit or non-profit.  Robbie's experience and knowledge from 20 years in the industry and having worked with over 100 companies. To learn more about Robbie, check out her website here:  https://robbiekellmanbaxter.com/  We hope you enjoy our conversation with Robbie Kellman Baxter! Season Four of the Purpose & Profit Podcast is brought to you by: MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it's their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

AI. It's been the buzzword of the past year, and the hype doesn't seem to be slowing. Today's conversation is about how leaders can make good use of AI tools in 2024.  Join Dave and Carly as they talk about how Artificial Intelligence is transforming various industries and aspects of our daily lives. Dave shares lessons and insights from hundreds of hours researching, speaking on, experimenting with, and using different AI tools.  They've also seen where leaders get hung up, paralyzed, and overwhelmed with AI, and share several examples of ways to think about and leverage the tools available today.  Dave has used them in his own business and helped others use them in their organizations. They have also both played a part in raising millions of dollars by leveraging AI technologies in fundraising.  Today's Topics: The difference between generative AI and traditional AI. How technology has evolved from acting as a power tool to a coworker.  Examples from a recent guide that Dave developed on 12 Ways to Leverage AI (link below). The role that AI plays in soft skills, creative expression, and what AI and greeting cards have in common. Ways to partner with AI tools for brainstorming, creative expression, copy editing, as a personal assistant, and more.  Check out the full guide “12 Ways to Leverage AI in 2024” here:  www.imago.consulting/ai Sign up for weekly trendspotting emails here:  www.imago.consulting/wavereport  We hope you enjoy our conversation! Season Three of the Purpose & Profit Podcast is brought to you by: Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about the dynamics of positive change, how U.S. adults perceive the role of non-profits and for-profits in that change, and how leaders can better respond to disruption by understanding the times. Dave and Carly welcome guest Matt Randerson, VP of Growth & Operations at Barna Group, a research organization that provides data and insights at the intersection of faith and culture.    As VP of growth, Matt plays a crucial role in collaborating closely with clients and partners to design and execute research projects that address their most pressing questions. Join the group as they dive deeper into the insights and experiences shared by Matt into a recent study exploring perspectives from U.S. adults on how good happens in the world.  Exploring the intersection of research, leadership, and the dynamics of faith and culture with impactful insights from Matt and the Barna Group: How trust in and expectations of different types of institutions differ when it comes to doing good, including changes in how people view non-profit and for-profit organizations. How to adapt to description and the role of understanding trends in discerning and informing the response. Asking, are you a disruptive leader? “Someone, somewhere is messing with the rules to the prevailing model.” Preparing to embrace new, innovative approaches rather than sticking to incumbent ways. How humility is key to learning from anyone, and a solution for overcoming biases and fostering inclusivity.  We hope you enjoyed our conversation with Matt! To learn more about Matt and the research “Perspectives on How Good Happens,” click here: https://barna.sharefile.com/d-sf9bb1915a7ee4e688fece278013c0a04  And to learn more about the Barna Group, click here: https://www.barna.com  Season Three of the Purpose & Profit Podcast is brought to you by: Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about personal and organizational leadership insights gleaned from nearly 50 years of executive mentorship of more than 5,000 senior executives.   Dave and Carly welcome guest and executive mentor Bobb Biehl. Bobb has left an indelible mark as a consultant, coach, and mentor. He is a prolific author, with 35 leadership and management tools in the area of personal and organizational development. His books and resources have shaped the landscape of personal and professional development.  Bobb has been a trusted advisor to multiple companies including Chick-fil-A, Furniture Row, Cru, and the European Leadership Forum. His expertise has transformed senior executives, offering strategic guidance that has propelled organizations and leaders to new heights.  The group discuss the importance of having a reliable support system. Bobb shares monumental moments that shaped his life. Part of his story is focusing on mentorship. Bobb discusses there is more to business than climbing up the business ladder. Bobb asks an important question: What's the principle you've used the most? The power of a single word focus.  Today's Topics:  The value of fog-cutting questions and life-shaping principles.  Common traits among successful leaders across both nonprofits and for-profits. Of all 35 leadership and management tools, what one tool Bobb recommends to leaders to start with. Bobb's book “Decade by Decade,” how life is surprisingly predictable, and how to maximize each decade of your life. The difference between mentoring, coaching, and consulting. We hope you enjoy our conversation with Bobb Biehl! You can read more about Bobb and see his resources at www.bobbbiehl.com.  Season Three of the Purpose & Profit Podcast is brought to you by: Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about preparing for innovation and not letting roadblocks stop non-profit and for-profit organizations from growing.  Dave and Carly welcome guest Stewart Severino. Stewart has spent 25 years in the MarTech industry, working with notable brands such as United Airlines, Waste Management, and Intrawest Resorts.  His unique blend of experience has helped many big companies and foster tech startups.  Stewart draws from his rich background, offering practical insights into thinking outside the box and overcoming challenges in the dynamic landscapes of today's organization.  Through the episode, Stewart emphasizes innovation practices and developing audience retention strategies. The group dives into the critical topic of preparing organizations for innovation and dissects why assumptions can be the biggest barrier to progress.  Today's Topics: Navigating the innovation landscape. How to identify and overcome assumptions in innovation. How to create a balance between purpose and profit.  Stewart's journey from the MarTech industry to leading innovation at The Navigators, a worldwide para-church organization.  Strategies for challenging assumptions and fostering a culture of continuous improvement.  We hope you enjoy our conversation with Stewart! Season Three of the Purpose & Profit Podcast is brought to you by: Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about redefining purpose for personal and professional success. Join Dave and Carly as they welcome guest Jade Simmons, a phenomenal pianist on a mission to redefine purpose. Immerse yourself in her story of shifting from performing for audiences to using the piano to move and transform them instead. Nicknamed “Classical Music's #1 Maverick” and named one of the Best Keynote Speakers, Jade has helped companies like Barron's,  Royal Bank of Canada, Raytheon, the Hershey Company, Pfizer, and Nationwide. Jade sparks shifts in mindset and empowers audiences to embark on a journey of living more consequential lives filled with impactful moments.  Discover how Jade's passion for music transcends the key of a piano, inspiring you to go out and start living a life of purpose and influence. Today's topics: Uncover the secrets to understanding and defining your purpose. Explore the vital connection between purpose, and recruitment and retention strategies.  How organizations can attract and keep talent by tapping into the power of purpose, creating a workplace culture that resonates with individuals on a deeper level. Discover the softer side of purpose. Explore how a leader's own self-awareness and alignment with their purpose can influence their people and their organization. To learn more about Jade's transformative leadership, you can visit her website at https://jadesimmons.com. You can see Jade in action at https://www.youtube.com/watch?v=sklbTZ_Z9V0.  We hope you enjoy our conversation with Jade!  Season Three of the Purpose & Profit Podcast is brought to you by: Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about the need for more creativity and business in creating powerful experiences that move the mission forward for nonprofits and businesses alike.  Join Dave and Carly as they welcome guest Theron Skees, veteran Disney Imagineering Creative Executive and owner of The Designer's Creative Studio. Theron has 30 years of experience domestic and international across themed entertainment, creative, and design, including 23 years with The Walt Disney Company as an Imagineer.  Theron has worked all over the world, creating powerful experiences that deliver business results. His work can be seen worldwide. Just in his time at Disney, that includes: Walt Disney World Walt Disney Studios Paris Hong Kong Disneyland Disney Springs Disney Cruise Line  Today as founder of The Designer's Creative Studio, Theron talks about the importance of storytelling and why it is so important for both for-profit and non-profit organizations.  Episode Topics: Creating brand loyalty and employee engagement through experiential storytelling.  Discussing the importance of experiential design in creating emotional connections and how this drives repeat engagement. Building experiences around the world, including in Disney Studios Paris, Hong Kong Disneyland,  Disney Cruise Line, and more. The connection between creativity and business, or how Imagineers and Finance can learn from each other. You can find out more about Theron and what he is up to at https://www.designerscreativestudio.com.  We hope you enjoy our conversation with Theron!  Season Three of the Purpose & Profit Podcast is brought to you by: Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about innovating change and how we can redefine giving. Join Dave and Carly as they welcome friends and co-founders of We Are For Good Jon McCoy and Becky Endicott. Jon and Becky founded We Are For Good in 2020 and in just a few short years, have released more than 470 episodes with more than half a million downloads.  Their show celebrates the impact uprising – shining a light on the power of philanthropy and equipping this generation of nonprofit leaders, social impact players, and passionate Do-Gooders.  The group discusses Jon and Becky's inspiring journey and unique approach to marketing and storytelling within the nonprofit sector. The group has a fun conversation exploring the world of giving, equipping leaders with the mindset, tools, and innovative concepts needed to achieve impact. Today's Topics: Uncovering the concept of being “marketers disguised as fundraisers” and how marketing is vital to the mission.   How the power of storytelling is a superpower, and it can transform the world of fundraising.  Featuring the power of community and building a community that fosters a sense of belonging.  Insights from more than 470 interviews over 3 years, surpassing 500,000 downloads of the We Are For Good podcast.  How to encourage a shift in perspective, viewing your supporters less as donors and prospects and more as donors and believers.  Check out We Are For Good and listen today at www.weareforgood.com. We hope you enjoy our conversation with Jon and Becky!  Season Three of the Purpose & Profit Podcast is brought to you by: Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about the transformative power of innovation, risk-taking, and adaptability in for-profit and non-profit organizations.  Join Dave and Carly as they welcome guest Richard Newcomb. Over more than three decades, Richard served as the Senior Vice President of Sales for Byer, a multi-brand design, marketing, and manufacturing company. Headquartered in San Francisco with offices in Los Angeles, New York, and Hong Kong. In his time in leadership, Richard worked with many brands, including Kohl's, Dillard's, and Hudson's.  A seasoned veteran of the fashion industry, Richard made a remarkable transition to the world of philanthropy. Today, Richard serves as VP of Philanthropy & Social Enterprise at Union Rescue Mission in Los Angeles – one of the largest rescue missions in the United States and the oldest in Los Angeles. Using his expertise in sales, marketing, and trend analysis, Richard has helped multiple non-profits build their fundraising and marketing programs.  Dave and Carly discuss with Richard the importance of resilience when there are obstacles in the way, his decades-long journey of supporting social justice, fighting homelessness, and working to reduce poverty in Los Angeles and around the world.  Today's topics: Lessons in adaptation: how Union Rescue Mission pivoted from an in-person gala to a television special during the pandemic. How Richard's experience in fashion translated to a passion and skill for developing novel thrift store strategies.  Finding purpose in change:  The importance of finding purpose and making a positive impact, even when facing uncertainty. Richard's experience working with Union Rescue Mission in Los Angeles and working with the homeless community.  We hope you enjoy our conversation with Richard Newcomb! Season Three of the Purpose & Profit Podcast is brought to you by: Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about creating meaningful relationships between influencers and nonprofits. Join Dave and Carly as they welcome guest Kayla Bradham. Kayla is the host of Legacy After the Locker Room podcast, a member of the NFL Alumni Association, and Executive Vice President of the Sports Philanthropy Network.  Kayla is a strategic and inspirational influencer and pioneer in the world of sports philanthropy. Her story serves as an inspiring example of how passion and purpose can drive meaningful change.  She taught sports management at Northwestern, where she discovered her purpose to create stronger, healthier, and more inclusive communities through sports. Kayla instills the importance of purpose-driven initiatives in the next generation of sports industry leaders. Her impact goes well beyond the classroom, as she has worked closely with major sports leagues, including the NBA, NFL, MLB, and the NHL, to connect athletes, teams, and governing bodies with the causes that matter to them. On her podcast, Legacy After the Locker Room, former pro athletes share their experience in the field of sports. The athletes share amazing stories that have rarely been shared, including the most influential moments in their lives.  In today's episode we'll cover: The starting point for nonprofits to engage with athletes, teams, or leagues. What does the combination of business and philanthropy look like? The power of athlete activism. Kayla's inspirational journey and her mission to make a difference in communities through sports philanthropy. Teaching the next generation emphasizes the integration of purpose.  We hope you enjoy our conversation with Kayla Bradham! Season three of the Purpose & Profit Podcast is brought to you by: Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about the lessons we can learn from cultivating great experiences from brands such as Mattel Toys, the Harlem Globetrotters, Dollywood, SeaWorld, Royal Carribean Cruise Lines and more. .  Join Dave and Carly as they welcome guest Anthony Esparza. Among other roles, Esparza served as Chief of Guest Experiences at Carnival Cruise Lines and Chief Creative Officer at SeaWorld during a time of rapid transformation. Today as an advisor and creative consultant, provides expert insights, vision, creativity, commentary, and operational business review for multiple companies. Anthony has spent his career creating a fun environment for a great guest experience. His company Esparza HQ helps build value in the guest experience and leisure industries..  It's easy to assume that themed entertainment is a purposeless endeavor – just focused on having a good time and being entertained. But as Anthony shares, it's clear that there is an opportunity to increase performance by infusing purpose into experiences, into teams, and into corporate culture. Today's topics: How to infuse purpose into creating great themed experiences. How Anthony and his team helped transform the narrative at SeaWorld after the Blackfish documentary by focusing on purpose.  The key factors to offering a great experience. The power of infusing purpose into culture.  We hope you enjoy our conversation with Anthony Esparza! Season three of the Purpose & Profit Podcast is brought to you by: Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about leaders navigating innovation and team building in the workplace.  Join Dave and Carly as they talk about 6 mistakes leaders make with innovation. In his career and in his work with Imago Consulting, Dave has consulted with and spoken to hundreds of organizations about innovation. In today's episode, he shares six mistakes that he's made and seen other leaders make when it comes to leading innovation.   Today's topics: How to avoid common mistakes leaders make in innovation. Why discipline is a key ingredient to successful innovation. How to improve productivity and teamwork. Leveraging the right gifts and the right metrics at the right time. We hope you enjoy our conversation! NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com.  Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's show is about blurring the lines between generosity and tax-deductible charitable giving. Join Dave and Carly as they welcome guest Krista Lamp,  Senior Direct of Brand, Events, and Communication for Classy, an affiliate of GoFundMe. Prior to joining Classy, Krista spent more than 15 years in various public relations roles, managing and developing PR strategy clients in the CPG and technology space. They discuss the recently released report “Why America Gives” from Classy – fundraising software that encourages more people to give and get more involved in nonprofits over time. The company has helped nonprofits raise over $5 billion dollars.  Today topics: Findings and insights from the report “Why America Gives” Blurring of the line between generosity and tax-deductible giving Reaching the next generation.  The impact of influencers on next-gen giving. How Classy embeds purpose into its structure and legal form.  We hope you enjoy our conversation with Krista! Season two of the Purpose & Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com.  Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's conversation is about companies growing their market by bringing together brands and cause marketing.  Join Dave and Carly as they welcome guest Taylor Smiley the lead partnership at LERMA.  Starting with the NBA, Taylor had his dream job – he always loved sports and scored a job with the NBA. He had the privilege of working with NBA Cares, the NBA's global social responsibility program. After the NBA, he felt called to New Orleans to help the community after Hurricane Katrina. He started the organization called ELEVATE – a non-profit that is still operating today. Today, Taylor helps brands form high-impact partnerships with causes. He's worked on the Super Bowl, the NBA All-Star Game, NFL, and NBA drafts, and he thinks a lot about the impact of purpose-driven work and the role of major brands. In this episode, we talk about the importance of knowing your business, the product you produce, understanding the needs of others, and how for-profits and non-profits can use these tactics to improve business.  Today's topics: How to start a new venture with purpose. Building trust in your organization. Ways to improve your marketing and reach consumers. Taylors inspirational story and career.  We hope you enjoy our conversation with Taylor!  Season two of the Purpose & Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com.  Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about crypto philanthropy and how it is impacting the non-profit world.  Join Dave and Carly as they welcome guest Pat Duffy, the co-founder of The Giving Block.  Pat has been featured in Time Magazine, Newsweek, U.S. News and World Report, Associated Press, ABC News, and CNBC. He and his partner Alex Wilson developed a solution for charities, universities, and other non-profits to fundraise using cryptocurrencies.    Shortly after realizing the benefits of donating cryptocurrency, the two created the Giving Block, and it quickly established itself as the leading crypto fundraising platform. The company has raised money for Save the Children and United Way Worldwide programs. The Giving Block even created an event called #CryptoGivingTuesday, which has raised millions of dollars in crypto donations for charity each year. Today's topics: How non-profits can utilize crypto for fundraising and donations. Why the Giving Block was created. How are crypto personas different from for-profit use? We hope you enjoy our conversation with Pat! NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com.  Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode talks about the changing state of the Subscription Economy and the future of recurring revenue for nonprofits and businesses. Dave and Carly dive into the ups and downs of subscriptions over the past couple of years. Subscription businesses have grown five times faster than traditional businesses over the past 10 years.  Research shows that the average American had 6.7 subscriptions in 2022, up from 4.2 in 2019.  But it's not all roses. Some mature subscription services are struggling to add new users. Other subscriptions are finding it difficult to retain customers without a “forever promise.” Let's talk about the future of subscriptions and how they affect both businesses and non-profit organizations. Topics we cover: What is your forever promise? Making sure you are providing ongoing value. How businesses will continue to experiment with subscriptions in 2023. Concerns with so many companies creating subscriptions. How subscriptions and recurring revenue can positively impact non-profits.  Examining the role that recurring revenue plays in your organization. We hope you enjoy our conversation! Season 2 of the Purpose and Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com.  Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Join Dave and Carly as they welcome guest Claudio Ludovisi, the Assistant Dean of Marketing, Strategy, and Corporate Relations at the Graziadio School of Business and Management at Pepperdine University. Ludovisi has been a scholar-practitioner for 25 years in marketing leadership, spending time leading at brands such as Disney/ABC, and NBC. Ludovisi is studying the relationship between organizational purpose and customer engagement. In this episode, Ludovisi talks about the purpose of a brand and the links in research between successful businesses with high purpose and performance. The strategy, and how for-profit brands and non-profits can grow if they implement these tactics. Topics we cover: The 5th “P” of Marketing- Purpose (re: the 4Ps). Trust, relevance, authenticity. Taking the pressure off of leaders feeling like they need to hop on the “cause bandwagon” (cause-of-the-month). Claudio's career and research projects. We hope you enjoy our conversation with Claudio! Season Two of the Purpose & Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more click here. Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. To learn more about Masterworks click here. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more click here. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's conversation is discussing 6 ways to improve work productivity and sustainability in a company. Do you ever feel like some tasks are too difficult for you to finish? Or a group project is not successfully done? Dave and Carly deep dive into the business model Working Genius, an assessment test that analyzes your strength and weakness in projects. Working Genius is used by companies to enhance teamwork. Dave and Carly share their experience implementing the productivity test in their businesses and how it will change forprofits and nonprofits in the future. Today's topics: Working genius 6 types: Wonder, Invention, Discernment, Galvanizing, Enablement, and Tenacity. Dave and Carly's experience using Working Genius. How the process works. Benefits of the program. We hope you enjoy! To learn more about Working Genius check out Patric Lencioni podcast here: https://podcasts.apple.com/us/podcast/the-working-genius-podcast-with-patrick-lencioni/id1553105854 Or check out Working Genius website and assessment test: https://www.workinggenius.com/ https://www.fivebehaviors.com/Partnership/Become-A-Partner-LP.aspx?utm_id=go_cmp-17374076304_adg-145767963828_ad-611411603278_kwd-298003499469_dev-c_ext-_prd-_mca-_sig-CjwKCAiAxvGfBhB-EiwAMPakqgPxE2eJVZqdXcZtFs_BlY43FBVEVKxmxBpv1B4tl4enBKC2ejQjARoCMAYQAvD_BwE&utm_source=google&gclid=CjwKCAiAxvGfBhB-EiwAMPakqgPxE2eJVZqdXcZtFs_BlY43FBVEVKxmxBpv1B4tl4enBKC2ejQjARoCMAYQAvD_BwE We hope you enjoy the episode! Season Two of the Purpose & Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com. Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's show is about innovation, optimization, and the future of marketing. Join Dave and Carly as they welcome guest Tim Kachuriak. Tim is the founder and Chief Innovation Officer & Optimization Officer for NextAfter, a fundraising research lab consultancy and training institute that works with charities, nonprofits, and NGOs to help them grow their resources. (And, sponsor of Season 2 of the podcast!) Kachuriak is also the co-founder and board member of the Human Coalition and serves on several other boards. He is the author of “Optimize Your Fundraising,” and lead researcher, and co-author of the “Online Fundraising Scorecard,” “Why Should I Give to You?” and “The Mid Level Donor Crisis.” Today's topics: How to use data to successfully release a product. Tim's career and how he founded NextAfter. The future of marketing for and nonprofit organizations. How do we see technology changing in the next couple of years? We hope you enjoy our conversation with Tim Kachuriak! Season Two of the Purpose & Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com. Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's show is about disillusionment and staying rooted in God when life seems to fall apart. Peter is the President and CEO of Hope International, a global nonprofit focusing on economic development around the world. He is also the author of Rooting for Rivals, Gift of Disillusionment, and much more. Join Dave and Carly as they talk about: Peter's career and his work with organizations and nonprofits. Peter's books, including: Rooting for Rivals: How Collaboration and Generosity Increase the Impact of Leaders, Charities, and Churches, and The Gift of Disillusionment: Enduring Hope for Leaders After Idealism Fades. How for-profit business should focus on mission more than rivalries. The service industry, and battling discouragement during hard times. We hope you enjoy our conversation with Peter Greer! Season Two of the Purpose & Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com. Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about challenger and cause-oriented brands. Join Dave and Carly as they welcome their guest Jon Lee. Jon is the Brand Leadership Principal for LERMA, an advertising agency dedicated to challenging creativity for good. The agency recently launched three different ads in the Super Bowl 2023 – one for Avocados from Mexico, and two spots for a campaign near and dear to Jon's heart - He Gets Us. Jon has been serving national brands for two decades, including Salvation Army, Lifeway Christian Resources, Fruit of Loom , Interstate Batteries, Dallas Cowboys, and many more. Dave and Carly talk with Jon about: Challenger brands. How Lerma focuses on how to help society and culture instead of just pushing products. Millennials and Gen Z as the “majority culture.” Cause brands. Questioning how the greatest love story became synonymous with hate groups. To learn more about He Get Us, go to https://hegetsus.com/ We hope you enjoy our conversation with Jon Lee! *** Season Two of the Purpose & Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com. Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.