Podcast appearances and mentions of Shama Hyder

In this episode of Tame the Mobile Beast, Tom Butta discusses customer confidence and present-mindedness with Shama Hyder, CEO of Zen Media. Their conversation touches on a multitude of topics including how customer expectations continually rise due to leading brands, how organizations need to balance future planning with current opportunities, and the importance of strong leadership between agencies and internal teams.Shama Hyder kicks off the conversation by sharing the exciting news of Zen Media's acquisition of Sevans PR, marking a significant expansion on the West Coast. As a seasoned agency leader, Shama highlights the importance of strong leadership and cohesive teamwork between agencies and internal teams. She advocates for creating unique, co-created experiences that resonate with clients seeking innovative solutions. With current customer expectations skyrocketing, Tom & Shama emphasize that all brands need to step it up, regardless of the industry they're operating in. It doesn't matter if your direct competitors are behind you because leading brands such as Apple, Amazon, and Uber are the ones setting the standards. Shama views herself as a “now-ist” and explains that organizations are too often focused on innovations years away when they should be implementing today's technology to beat their competitors. She shares her insights on harnessing AI to streamline workflows, but only after laying a solid foundation.—Guest Quote"Customer confidence is something that in the past was given, and then you had to lose it. And now it starts almost at zero or negative, and you have to prove that you have confidence and you are trustworthy." – Shama Hyder—Time Stamps 00:46 Meet Shama Hyder and Zen Media01:19 Zen Media's recent acquisition02:30 Beast of the Week: Customer Confidence04:06 The importance of perception and experience07:37 Trust and transparency in branding13:28 The role of technology and data16:54 Balancing now and next in strategy20:06 Insights on leadership and agency collaboration25:54 The mobile consumer and future trends29:07 Rapid Fire Questions—LinksConnect with Shama Hyder on LinkedInCheck out Zen MediaConnect with Tom Butta on LinkedInCheck out the Airship Website

**Originally published on August 23, 2023**This episode is a listener favorite – and it's one of mine, too. I had the opportunity to chat with the brilliant Shama Hyder, CEO of Zen Media, bestselling author, and four-time LinkedIn Top Voice in Marketing. We covered so much in this conversation, from the evolution of B2B marketing to the rise of influencers and why brand-building matters more than ever. The insights she shares are just as relevant today as they were when we first recorded.Should we do a follow-up episode with Shama? What should we cover? DM me, comment, or leave a review—I'd love to hear your thoughts! - Jane---In this episode of Women in B2B Marketing, host Jane Serra sits down with Shama Hyder, CEO of Zen Media, to discuss the evolving landscape of B2B marketing. Shama shares her journey from early social media pioneer to leading one of the top digital PR and marketing agencies. The conversation covers why B2B marketing is more complex than B2C, the importance of brand trust, and how businesses can navigate the shift from traditional sales-led models to a world driven by content, social proof, and dark social.Shama breaks down:Why B2B marketing is more challenging—and rewarding—than B2CThe biggest mistake B2B companies make when it comes to brand-buildingWhy sales-led organizations struggle in today's buying landscapeThe role of dark social, zero-click content, and modern attribution strategiesHow PR and earned media can fuel demand generation and credibilityThe rise of B2B influencer marketing and why it's gaining momentumWhy repetition drives revenue and how to increase brand exposurePersonal growth: thinking bigger, taking up space, and being unapologetic in your careerKey Links:

How can sellers stay relevant in this digital age? Shama Hyder, Founder and CEO of Zen Media, shares the behaviors of modern buyers and how sellers can adapt. Since 95% of potential clients aren't actively ready to buy, staying top-of-mind is more important than ever. Shama shares strategies for building a personal brand and fostering trust through consistent, value-driven engagement. Sellers might be tempted to use tactics that offer quick wins, but Shama believes every effort should focus on building long-term relationships in today's buyer-driven market. In this episode, you'll learn: 1. The Modern Buyer Journey — How buyer behavior has drastically changed in the digital age and how buyers conduct extensive research before ever engaging with sales. 2. Branding and Trust Over Sales Pitches — These are crucial in modern sales because consumers value credibility over mere product features. 3. Sales and Marketing Synergy — While marketing focuses on long-term buyer education, sales should efficiently handle the final stages of the buying journey. Resources: Shama Hyder's LinkedIn: https://www.linkedin.com/in/shamahyder/ Shama Hyder's X: https://x.com/Shama Zen Media: https://zenmedia.com/ Jump into the conversation: (00:00) Introduction to the Mental Selling podcast with host Will Milano and guest Shama Hyder (03:23) Nurture customer relationships early (07:32) The 95-5 Rule (11:51) Different motivations for B2B and B2C buyers (15:27) Distribution and visibility for sales success (22:12) Misconceptions about sales enablement and ABM (26:44) “Build your brand before you need it” For more related content and information about improving sales performance, visit us at www.integritysolutions.com/

Shama Hyder is the CEO of Zen Media, a global marketing and digital PR firm.  She's an award-winning entrepreneur, having been honored by both the White House and The United Nations as one of the top 100 young entrepreneurs in the country. She's a bestselling author of two books and is widely known as the Zen Master of Marketing. Shama and I discuss the impact of generational shifts on customer loyalty and buying habits, the rise of "dark social," and the new rules of influence in marketing. Tune in as we unravel the complexities of modern consumer trends and uncover the keys to staying relevant in today's evolving landscape.Visit Shama's website to learn more

Shama Hyder is a well-respected and early pioneer in the world of social media. She brings a rare “from the trenches” perspective. She's the Founder and CEO of Zen Media, one of today's leading B2B marketing and PR companies in the country. Shama is also an active Henry Crown Fellow within the Aspen Global Leadership Network at the Aspen Institute.Shama is the bestselling author of The Zen of Social Media Marketing, now in its 4th edition, and Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age. An acclaimed keynote speaker, Shama has delivered keynotes in over 24 countries and spoken for recognized brands, including NASA, Yale, Movado, Marriott, Chase, Toyota, Mastercard, and Disney.Shama Hyder helps leaders and companies understand strategically and practically how to connect what's next to what is now. She has been named the “Zen Master of Marketing” by Entrepreneur Magazine and the “Millennial Master of the Universe” by Fast Company. Shama has also been honored at both the White House and The United Nations as one of the top 100 young entrepreneurs in the country.As a result of her success, Shama has been the recipient of numerous awards, including the prestigious Technology Titan Emerging Company CEO Award. She is one of the only entrepreneurs to be recognized by Business Week, Inc, and Forbes alike for being an Under 30 Mover and a Shaker. LinkedIn named her one of their “Top Voices” in Marketing and Social Media for four years in a row. In 2023, she was named the Top Marketing Leader by Masthead Media.As a preeminent thinker in the digital age, Shama is a coveted media contributor, frequently featured on platforms such as NPR, Inc., Fox Business, MSNBC, Bloomberg, and CW. Her insights continue to shape the industry, inspiring others to navigate the ever-shifting digital terrain confidently.Find Shama at zenmedia.com and at linkedin.com/in/shamahayder  ----- John Bates provides 1:1 Executive Communications Coaching, both in-person and online, as well as large and small group training. Sign up for his free weekly micro-trainings at https://johnbates.com/mini-trainings and create a great leadership communications habit that makes you the kind of leader who inspires trust, loyalty and connection.

Shama Hyder, Founder and CEO of Zen Media, explores artificial intelligence and public relations. Press releases are powerful tools for sparking interest in your brand. However, not all press releases are created equal, and the key to their effectiveness lies in their newsworthiness. Today, Shama discusses how to determine newsworthiness. Show NotesConnect With: Shama Hyder: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Shama Hyder, Founder and CEO of Zen Media, explores artificial intelligence and public relations. Press releases are powerful tools for sparking interest in your brand. However, not all press releases are created equal, and the key to their effectiveness lies in their newsworthiness. Today, Shama discusses how to determine newsworthiness. Show NotesConnect With: Shama Hyder: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Shama Hyder, Founder and CEO of Zen Media, explores artificial intelligence and public relations. In a world inundated with data and technology, it's easy to lose sight of what truly matters in the realm of public relations. This is where Snooze or News comes into play – an innovative tool born out of the necessity to cut through the noise and find what's truly newsworthy. Today, Shama discusses Snooze or News: Artificial Intelligence for PR. Show NotesConnect With: Shama Hyder: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Shama Hyder, Founder and CEO of Zen Media, explores artificial intelligence and public relations. In a world inundated with data and technology, it's easy to lose sight of what truly matters in the realm of public relations. This is where Snooze or News comes into play – an innovative tool born out of the necessity to cut through the noise and find what's truly newsworthy. Today, Shama discusses Snooze or News: Artificial Intelligence for PR. Show NotesConnect With: Shama Hyder: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of the Duct Tape Marketing Podcast, I interviewed Shama Hyder. Shama is a visionary strategist for the digital age, a web and TV personality, a bestselling author, and the award-winning CEO of Zen Media – a global marketing and digital PR firm. Shama is the bestselling author of The Zen of Social Media Marketing, now in its 4th edition and Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age. Key Takeaways Our conversation covers the intriguing realm of digital marketing, exploring the shift from traditional Search Engine Optimization (SEO) to the evolving landscape of Recommendation Engine Optimization (REO). Shama sheds light on the significant changes in how people discover brands online and the impact of dark social on this transformation and emerging media such as voice and AI platforms. Shama addresses the complexities of privacy concerns, artificial intelligence, and generational shifts in attitudes towards data sharing, providing valuable perspectives on navigating this evolving landscape. More About Shama Hyder: Connect with Shama on LinkedIn - linkedin.com/in/shamahyder Check out her Website - shamahyder.com Visit Zen Media - zenmedia.com Rate, Review, & Follow on Apple Podcasts If you liked this episode please consider rating and reviewing the show. Click here - https://podcasts.apple.com/us/podcast/the-duct-tape-marketing-podcast/id78797836 scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode. Let's connect on LinkedIn - linkedin.com/in/ducttapemarketing Stuck trying to figure out your marketing strategy? Get Your Free AI Prompts To Build A Marketing Strategy HERE - dtm.world/freeprompts Learn more about your ad choices. Visit megaphone.fm/adchoices

Conversation with Shama Hyder, the CEO of Zen Media, a digital age strategist, a bestselling author, and a keynote speaker.   Episode on Website

Shama Hyder, a LinkedIn Top Voice and "Zen Master of Marketing" joins the discussion this week. Carta's CEO writes an open letter making the media the bad guy, and it backfires. Chick-Fil-A is testing hamburgers at a single location, and people will probably love it because Chick-Fil-A can do whatever it wants. Beats launches a campaign featuring LeBron James' family, embracing his Year 21 storyline. John Burns Research & Consulting uses LinkedIn to be the powerhouse in real estate. Hello Bello files bankruptcy, another casualty in the DTC industry. Shein making moves in the US to secure influential alies and prevent regulatory pressures.

Shama Hyder, Founder and CEO of Zen Media, explores artificial intelligence and public relations. Press releases are powerful tools for sparking interest in your brand. However, not all press releases are created equal, and the key to their effectiveness lies in their newsworthiness. Today, Shama discusses how to determine newsworthiness. Show NotesConnect With: Shama Hyder: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Shama Hyder, Founder and CEO of Zen Media, explores artificial intelligence and public relations. Press releases are powerful tools for sparking interest in your brand. However, not all press releases are created equal, and the key to their effectiveness lies in their newsworthiness. Today, Shama discusses how to determine newsworthiness. Show NotesConnect With: Shama Hyder: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Shama Hyder, Founder and CEO of Zen Media, explores artificial intelligence and public relations. In a world inundated with data and technology, it's easy to lose sight of what truly matters in the realm of public relations. This is where Snooze or News comes into play – an innovative tool born out of the necessity to cut through the noise and find what's truly newsworthy. Today, Shama discusses Snooze or News: Artificial Intelligence for PR. Show NotesConnect With: Shama Hyder: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Shama Hyder, Founder and CEO of Zen Media, explores artificial intelligence and public relations. In a world inundated with data and technology, it's easy to lose sight of what truly matters in the realm of public relations. This is where Snooze or News comes into play – an innovative tool born out of the necessity to cut through the noise and find what's truly newsworthy. Today, Shama discusses Snooze or News: Artificial Intelligence for PR. Show NotesConnect With: Shama Hyder: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Join Dots Oyebolu, Host of the Marketing Leadership podcast, as he talks with Shama Hyder, Founder and CEO of Zen Media. The two delve into the evolving landscape of digital marketing, discussing the nuances of branding and engagement in both the digital and physical realms.In a world overrun with metrics, Shama emphasizes the need to select meaningful indicators over merely measurable ones. With countless channels to monitor, not all metrics are created equal, and the essence of effective marketing lies in discerning what truly matters.In this episode, Shama unravels how Zen Media has revolutionized brands by tapping into the genuine message behind each marketing endeavor and highlights the dangers of a metrics-only approach.Key Takeaways:[11:02] The transformative nature of digital marketing emphasizes its ability to level the playing field and provide smaller businesses with a viable platform to compete against bigger corporations.[35:45] The significance of credibility in the digital space. What truly drives revenue in your business is repetition. The more they see your brand, the more they want to do business with you. [45:12] "Dark social" explained: Although coined in 2014, the concept is even more relevant today. Public consumption but private sharing is a significant aspect of how content spreads.[46:58] Re-defining virality: It's not about reaching everyone, but about meaningful engagement with the right audience.Resources Mentioned:Shama Hyder -https://www.linkedin.com/in/shamahyder/Zen Media | LinkedIn -https://www.linkedin.com/company/wearezenmedia/Zen Media | Website -https://zenmedia.com/snoozeornews.com -https://www.snoozeornews.com/Insightful Links:The Atlantic article on dark social -https://www.theatlantic.com/technology/archive/2012/10/dark-social-we-have-the-whole-history-of-the-web-wrong/263523/https://simplycontact.com/customer-service-and-public-relations/https://blog.hubspot.com/service/customer-relationshttps://www.agilitypr.com/pr-news/public-relations/5-ways-customer-experience-management-is-improved-with-public-relations/Thanks for listening to the Marketing Leadership podcast, brought to you by Dots Loves Marketing. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#PodcastSEO #PerformanceMarketing #PodcastAds #MarketingStrategy #MarketingIntelligence #PaidMedia

In this episode of Women in B2B Marketing, host Jane Serra interviews Shama Hyder, Founder & CEO of Zen Media. They discuss Shama's journey into B2B marketing, the challenges and opportunities in the industry, and the importance of building a strong brand. Shama talks through:how the buying process in B2B has changedbrand and its influence on customers throughout their research and decision-making processleveraging trust, repetition, and engagement to drive revenuemeasuring the impact of ads - beyond clicksthe important role of PR in B2B marketingbenefits of leveraging influencers to reach niche communitiesher journey as an entrepreneur in B2B marketingcreating environments where you can thrive.Key Links:Guest: Shama Hyder - https://www.linkedin.com/in/shamahyder/Host: Jane Serra - https://www.linkedin.com/in/janeserra/ Zen Media - https://zenmedia.com/

Shama Hyder, Founder & CEO of Zen Media, has been curious and undaunted since she was a kid. She recalled always having a plan and being busy even as a 7 year old. Those traits and her early understanding of social media helped her blaze a trail of entrepreneurship and innovation. She uses her superpowers of seeing what is next and connecting dots to help leaders grow brands through sales-enabled PR strategies. Listen to this episode to not only hear of her amazing breakthroughs and accolades collected but to learn from her been throughs of breaking into the agency world out of necessity. You will learn:that the novelty of the internet has work off and people now consumer publicly but share privately.that writing comes from a place of need and providing resources that you wish you had. not to care about fitting in and using that freedom to define your own path. Follow Shama's Story at:ZenMedia.com / LinkedInFollow the pod: IG - https://www.instagram.com/podwhatsyourstory/ TikTok - https://www.tiktok.com/@podwhatsyourstory Twitter - https://twitter.com/PodWhatsYourSto Follow my story: Main site - https://www.mattestory.com/ LinkedIn - https://www.linkedin.com/in/mattestory/ IG - https://www.instagram.com/mattestory/ TikTok - https://www.tiktok.com/@mattestory Twitter - https://twitter.com/mattestory

Zen Media's Founder and CEO, Shama Hyder, joins Coruzant Technologies for the Digital Executive podcast.  She shares her early journey of making the grind in marketing, PR, and social, and her story of being one of the first users of the Twitter platform.  Since then, Shama has become an international keynote speaker, and a bestselling author. Fast Company calls her a "millennial master of the universe" and a "zen master of marketing." She's a Forbes and Inc. 30 under 30 alum, and LinkedIn has called her a Top Voice in Marketing four years in a row.  Shama has been a media correspondent for Fox Business, MSNBC, Bloomberg, and CNBC and she's one of the world's leading experts on marketing and PR in the digital age.

Episode #86 of the 2B Bolder Podcast features an incredibly smart, hardworking businesswoman in tech. Shama Hyder is the Founder & CEO of Zen Media, a PR and marketing agency serving tech-driven b2b companies around the globe.  Shama has been a media correspondent for Fox Business, MSNBC, Bloomberg, and CW.  She's one of the world's leading experts on marketing and PR in the digital age. She has been named the “Zen Master of Marketing” by Entrepreneur Magazine and the “Millennial Master of the Universe” by Fast Company.   Shama has also been honored at both the White House and The United Nations as one of the top 100 young entrepreneurs in the country. She is the bestselling author of The Zen of Social Media Marketing and Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age.   Shama has delivered keynotes in over 20 countries and spoken for recognized brands, including Chase, Tupperware, and Inc 5000.  As a result of her success, Shama has been the recipient of numerous awards, including the prestigious Technology Titan Emerging Company CEO award. She was named one of the “Top 25 Entrepreneurs Under 25” by Business Week, one of the “Top 30 Under 30” Entrepreneurs in America in 2014 by Inc. Magazine, and to the Forbes “30 Under 30” list of movers and shakers. LinkedIn has named Hyder one of their “Top Voices” in Marketing & Social Media for four years in a row.   Shama holds a BA in Communication Studies and a Master's in Organizational Communication and Technology, both from the University of Texas at Austin.   She is a member of the 2022 Class of Henry Crown Fellows within the Aspen Global Leadership Network at the Aspen Institute.In this episode, we dive deep into Shama's journey and discuss her secret to success. From starting her business at the age of 21 to becoming a role model for young entrepreneurs, Shama's passion for technology, marketing, and inspiring others shines through. We also explore her strategies for growing a B2B business in a rapidly evolving digital landscape.Tune in and be inspired by Shama's insights on being bold, adapting to change, and staying ahead in the B2B world. It's a conversation you won't want to miss! Resources:Linkedin.com/In/shamahyder ZenMedia.comZenMedia.com/blog ShamaHyder.com TwitterShamaSupport the show

In today's episode, we have a very special guest: Shama Hyder, CEO of Zen Media, a digital marketing and PR firm that helps tech-driven B2B brands become leaders in their industry.During our interview, Shama shares valuable insights about PR and Earned Media, and how B2B leaders can leverage these strategies to increase their market share and become front runners in their industry. We cover a range of topics, including the difference between PR and Earned Media, the best strategies for leveraging Earned Media, and the role of thought leadership in this space.If you're a B2B leader looking to take your marketing and PR efforts to the next level, then this episode is a must-listen. Tune in and learn from one of the best in the business. And if you enjoy this episode, be sure to check out our other episodes, where we explore a wide range of topics related to B2B.Timestamps:(00:55) - What should every B2B Leader know about Earned Media and PR?(02:30) - How do you start leveraging Earned Media (content types)?(07:30) - Avoiding blame in B2B(13:10) - PR vs Earned Media vs News(19:36) - What you should avoid and what you should do when starting with PR?(29:30) - What is the role of thought leadership in earned media?(35:20) - What's the biggest takeaway from this conversation? Learn how buyers buy(37:00) - Where you can find ShamaShama on LinkedIn - https://www.linkedin.com/in/shamahyder/ZenMedia.com

On this episode of Agency Journey, Shama Hyder, CEO of Zen Media, joins Gray to discuss what dark social is, the impact of dark social on your agency's buyer journey, and why it is important to pay attention to it.Topics discussed in the episode: The story behind Zen Media's and ZenPilot's name Zen Media's journey What is dark social? How dark social works and  How dark social impacts your buyers' journey What the b2b buying journey looks like Presenting Sponsor: ZenPilotBe sure to check out ZenPilot, where we help agencies optimize their operations using our proven systems and processes.ZenPilot knows that you are tired of wasting time on trial-and-error — that's why we provide tried-and-true solutions that will help you grow and scale quickly and sustainably.So, what are you waiting for?Go to zenpilot.com to learn more.Resources mentioned in this episode: Zen Media Website Shama Hyder Website Shama Hyder's LinkedIn The Zen of Social Media Marketing Free 47-page Guide to Implementing ClickUp:This guide is packed with step-by-step instructions (and checklists) to help you implement ClickUp for your agency.We've put together a 47-page guide to walk you through the 5-step ClickUp implementation process that we've taken thousands of agencies through.

With the continued growth of social media and other digital tools, today's leaders need to be savvy about building their personal brand online. It's no longer enough to have a strong presence in physical networking spaces; you must also know how to navigate virtual ones.But which technologies should you use in order to connect more deeply with your audience, grow your brand, and create a greater impact?Shama Hyder is an award-winning entrepreneur and bestselling author of ‘The Zen of Social Media Marketing'. She has been named by both the White House and The United Nations as one of the top 100 young entrepreneurs in the country and named in the Forbes “30 Under 30” list. As a keynote speaker, she has shared the stage with the Dalai Lama and Barack Obama. As the CEO of Zen Media, she and her team help brands to make meaningful connections via influencer marketing and digital storytelling — giving them bottom-line results. In this episode of the LIFT podcast, Richard chats with Shama about developing the right mindset to lift your brand and lift others.They also discuss:How to overcome your personal fear and establish yourself as a thought leaderWhy having lots of followers doesn't always mean successWhat does the future of technology look like and what does this mean for you?Learn the five principles for building a compelling personal brand and finding your role in the digital landscape.

My guest today is Shama Hyder, the CEO of Zen Media – a global marketing and digital PR firm. Shama is known around the world as  “a visionary strategist for the digital age”.  She's a web and TV personality, a bestselling author, and has been named the “Zen Master of Marketing” by Entrepreneur Magazine and the “Millennial Master of the Universe” by FastCompany.com. And as if that's not impressive enough, Shama has also been honoured at both the White House and The United Nations as one of the top 100 young entrepreneurs in the U.S.I invited Shama to be a guest on my show to talk about the NEW Generation of consumers - better known as “Gen-Z”. I wanted to learn how brands are building connections with this generation.  And I was curious to get her POV on the best way to curate content on social media.

Wonder how mega achievers think in a “real world” kind of way?   I'm not talking about coaching, sound bites, media interview snippets, etc. I mean, what goes on in their mind when it comes to success, life, and business? How do they approach their own life?   In this episode, I interview a long-time friend, Shama Hyder, who has been recognized by The White House and the United Nations as one of the Top 100 Young Entrepreneurs in the United States.  To connect directly with Shama Hyder, you can do so in the following places: IG LinkedIN Twitter Zen Media Website   VISIT THE SHOW NOTES HERE FOR MORE: https://www.jimfortin.com/236   LIKED THE EPISODE? If you're the kind of person who likes to help others, then share this with your friends and family. If you have found value, they will too. Please leave a review on Apple Podcasts so we can reach more people.   Join us in the official Jim Fortin Podcast Community Facebook group HERE.   OTHER RESOURCES YOU MAY ENJOY: My Instagram account My Facebook page Free Training “Discover How To Eliminate Fear And Negativity In An Instant” Click here to send your questions   Thank you for listening!  With Gratitude, Jim Fortin

Ep #142 - In today's podcast episode, I'm joined by Shama Hyder, the award-winning CEO of Zen Media and a visionary strategist for the digital age. Shama was named the “Zen Master of Marketing” by Entrepreneur Magazine and the “Millennial Master of the Universe” by FastCompany.com. She's even been honored at both the White House and United Nations as one of the top 100 young entrepreneurs in the country. Shama's company, Zen Media, is a global marketing and digital PR firm that helps both B2B and B2C brands to make meaningful connections with the modern-day customer via influencer marketing, experiential and digital storytelling, and then to convert those into bottom line results. Zen Media's notable clients include Chase Business, The US Navy, DFW Airport, MaryKay, and Tupperware to name a few.   Learn More About Shama Hyder & Zen Media: Visit Shama Hyder's website: https://shamahyder.com/ Visit the Zen Media website: https://zenmedia.com/ Connect with Shama Hyder on LinkedIn: https://www.linkedin.com/in/shamahyder/   Also, please remember to subscribe, rate, and leave a written review for the show if you find value in it. Your reviews help this show to reach a wider audience and I appreciate everyone that has been leaving them.   FOLLOW CHARLES GAUDET ON SOCIAL MEDIA: Follow Charles Gaudet on LinkedIn: https://linkedin.com/in/charlesgaudet Follow Charles Gaudet on Facebook: https://facebook.com/charlesgaudet Follow Charles Gaudet on Twitter: https://twitter.com/charlesgaudet   VISIT THE PREDICTABLE PROFITS WEBSITE: https://PredictableProfits.com  

How do you use your company's accolades to increase sales, attract customers, and boost revenue? In this episode of Revenue Rockstars, Tara welcomes Shama Hyder, Founder & CEO of Zen Media, to talk about how to leverage your marketing agency's achievements, awards, media coverage, and testimonials to consistently boost sales and client retention.Shama speaks on the importance of building community and positioning your agency as a thought leader and a strategic partner to your clients. You'll learn about current trends in the marketing industry, how to use storytelling to gain clients and boost sales, and how to to keep your brand strong beyond the accolades.Plus, you'll gain insight into Shama's top 5 apps and why she thinks “too much is not enough” when it comes to flaunting your accolades.“Part of client retention is making sure that they continuously feel like they're doing business with the best.”        - Shama Hyder“Increasing the clout of your brand, of your agency, will impact every area: retention, attraction, employee attraction, [etc.] …”     - Shama HyderEpisode Timeline/What You'll Learn:0:00 Introduction1:53 Why are accolades important for marketing agencies?5:08 What agency accolades are the best to achieve?8:32 How to leverage accolades to drive revenue and increase client retention12:49 Positioning your agency as a strategic partner with clients & How to attract the best employees19:05 Current trends in the marketing industry & How social media is changing marketing22:50 Measuring the impact of marketing25:00 Helping your customers avoid regret and blame26:55 The importance of community in marketing30:17 Lessons Shama has learned in 2021 & What she's focusing on in 2022“Your existing clients [and] your prospective clients, essentially anybody in your buying funnel, they're the ones that are doing their research. So, when you win an Inc. 5000 award, when you're listed as one of the top companies to work for… they're beyond just trophies on the wall or plaques. They're so much more than that because this starts to define the narrative of who you are as a company.”  - Shama Hyder

Shama Hyder is the award-winning CEO of Zen Media – a global marketing and digital PR firm which helps both B2B and B2C brands to make meaningful connections with the modern-day customer via influencer marketing, experiential and digital storytelling — and then turning those into bottom-line results. Notable clients include Chase Business, The US Navy, DFW Airport, MaryKay, and Tupperware.She is the bestselling author of The Zen of Social Media Marketing, now in its 4th edition and Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age, and an acclaimed keynote speaker delivering keynotes in over 20 countries.In this episode, Shama walks us through how she started her own marketing firm at the age of 22, why Twitter is the best thought leadership platform for agency owners right now, what she considers her high-impact activities (one of which has nothing to do with being an entrepreneur), and where Zen Media is headed in the future.This Cast Covers:What Zen Media has been doing and crushing it in the past 15 years and why they chose to work specifically in the B2B space  (03:44) The shift of focus surrounding PR from just talking about the company to thought leadership and the CEOs or founders of the companies (06:44)Why companies who have thought leadership are doing really well in today's climate (07:17)Why you should get on Twitter if you're an agency founder or owner right now (08:18)The main thing that led to Zen Media's success in the past 15 years (11:16)How to shift from the agency being about me and all growth to how do I systematize and take myself out of that position  (15:18)Where Shama sees Zen Media going next (16:14)Why marketing and sales should always align perfectly and how can agency owners begin to figure out where to spend their marketing budget  (22:04)Hiring a business coach and investing in yourself are two of the best decisions you can make as a CEO or founder (26:33)How Shama thinks about choosing your high-impact activities (30:25)Why it's okay to feel great about being a supermom one day and a badass agency owner another day (31:28)The one thing Shama is working on everyday (36:12)Additional Resources:The Sales Driven AgencyThe Best Damn Agency MastermindShama Hyder's websiteZen MediaShama Hyder on Linkedin

This episode of The Jake Dunlap Show features Shama Hyder, CEO of Zen Media, best-selling author, keynote speaker, and 4x LinkedIn Top Voice in Marketing. Growing up as an immigrant to the US instilled many unique lessons in Shama.She learned to be responsible for her siblings, helped with the family business, and soaked in learnings about the real world early in life. She shares how she started increasing her credit score as a teen and taking community college classes as a high school student.These practical moves optimized Shama's road to entrepreneurship, allowing her to finish college and masters in just 5 years. Shama then founded her own company out of necessity and, in hindsight, all her previous setbacks turned out to be foundation blocks for a successful business career.   She shares how she got deeply involved with social media and the many creative ways she used the system to her advantage. Shama's lessons for listeners are if you have a good idea, there is always a way, and obstacles are not walls but challenges to be figured out.QUOTES:13:07 "I have a genuine kind of love for the underdog and for what I considered the hidden gems and, through my work, through what I do, it's so much about of is amplifying it and help them kind of navigate the rocky terrain."20:41 "I was kind of the optimizer, like how can I optimize my way through school while making sure I helped my parents get food on the table or whatever they needed, whatever, like not just financial, but kind of emotional support being the eldest."28:35 "I think exposing minorities and underserved communities with these kinds of opportunities is massive because you can be what you can't see and you don't know what's out there because we don't know what's out there."39:53 "What was so exciting was that (social media) was this great equalizer. If you had good ideas, you could make it happen. I mean, remember, not only was I talking about marketing and social media and marketing and the digital age, I was walking the talk."45:12 "When I first started and I used to do all these talks about social media, I talk about your digital footprint. But it's not your footprint anymore, it's your entire identity. And you get to determine what that looks like. So you're not stuck with who you are in the physical world. You can be a lot of things." More About ShamaShama moved to the US from Goa, India when she was 9 years old. She was exposed to entrepreneurship very early on as she witnessed her parents hustle to survive in a new country. One definitive characteristic of Shama is her creativity in turning setbacks into opportunities.She hacked her way through school by taking college classes while in high school so that she entered the University of Texas as a junior. She found ways and means to get the necessary permissions to take even more classes, something which required simple curiosity and sheer willpower to do so.Another unique tidbit about Shama is that she graduated college debt-free. By learning how to manage her finances as a teen, she was able to prioritize the future and took the necessary steps to secure it, a far cry from what her peers were concerned with at the time.   Immediately after graduation, she founded her company Zen Media and was the first person to write a book on social media. She had her pulse on the future and recognized that this is not a trend and its genesis will alter the way people do life and business in the near future. Shama has been recognized for her marketing prowess by Forbes, Business Insider, Inc, Empact 100, and many more and has been awarded for her genius, earning her the monikers “Zen Master of Marketing” and “millennial master of the universe.”Find out more about Shama and connect with her in the following links:Website - https://shamahyder.com/LinkedIn - https://www.linkedin.com/in/shamahyder/Instagram - https://www.instagram.com/shamahyder/Twitter - https://twitter.com/ShamaFacebook - https://www.facebook.com/ShamaHyderPage/YouTube - https://www.youtube.com/c/ShamaTVLearn more about Jake Dunlap and Skaled by visiting the links below:Jake Dunlap:Personal Site - http://jakedunlap.com/LinkedIn - https://www.linkedin.com/in/jakedunlap/Twitter - https://twitter.com/JakeTDunlapInstagram - http://instagram.com/jake_dunlap_Facebook - https://www.facebook.com/JakeTDunlap/Skaled:Website - https://skaled.com/LinkedIn - https://www.linkedin.com/company/skaledYouTube - https://www.youtube.com/channel/UCsw_03rSlbGQkeLGMGiDf4Q

Shama Hyder is a web and TV personality, a bestselling author, and the founder & CEO of Zen Media, a global marketing and digital PR firm, which specializes in helping both B2B and B2C companies dominate the digital world.The post Shama Hyder, The Zen of Social Media Marketing (#199) first appeared on Mike Malatesta.

Shama Hyder is a web and TV personality, a bestselling author, and the founder & CEO of Zen Media, a global marketing and digital PR firm, which specializes in helping both B2B and B2C companies dominate the digital world. The post Shama Hyder, The Zen of Social Media Marketing (#199) first appeared on Mike Malatesta.

Shama Hyder -- bestselling author, the award-winning CEO of Zen Media, and honored at both the White House and The United Nations as one of the top 100 young entrepreneurs in the country -- discusses her insights on Technology and the Future of Social Media. This event was conducted for the Ismaili Professionals Network (IPN). --- Support this podcast: https://anchor.fm/candidinsights/support

In this episode, Wayne is joined by Shama Hyder, Founder & CEO of Zen Media, a global marketing and PR firm. Wayne and Shama take a deep dive into all things social—giving you the key tips and takeaways you need to win the social media long game. Plus they'll be busting some outdated direct selling myths once and for all! 

Here's what we cover in part 1 of our conversation: ✅ What branding should be like in today's business world, in order to actually work. ✅ Why it's crucial to have a branding and marketing strategy as a business owner today. ✅ Must-do things when starting a brand from scratch. ✅ The branding elements that need to be in place before going to market, regardless of the size of the company. ✅ What content marketing, the holy grail of creating relationships with audiences, does that other forms of marketing cannot. ✅ The need-to-knows of a good content marketing strategy to solicit clients. — In this week's Branding & Marketing deep-dive, I am joined by Shama Hyder, who is a visionary strategist for the digital age, a web & TV personality, a 2-time bestselling author, and the award-winning CEO of Zen Media – a global marketing and digital PR firm. —

Do you want to build your personal brand? And what if someone told you that there's no point in asking yourself this question? In fact, we're telling you now. Whether you like it or not, everyone has a brand. It's what people say about you when you're not in the room. It's your reputation and the opportunities that come your way. Everything you do or don't do is a reflection of your brand. The only question is, is it by default or by design? That said, having a strong personal brand doesn't mean you have to be the loudest, the craziest, or the most controversial person in the industry. The key is to have your audience trust you. Today's guest for Coffee with Closers know everything about it. Meet Shama Hyder - founder & CEO of Zen Media, best-selling author, keynote speaker, LinkedIn Top Voice in Marketing, and a soon-to-be mom of two. Shama started in social media so early that there wasn't an industry for it yet. Just to illustrate, her Twitter handle is @shama. That's how early she got there. In this episode, we're going to talk about marketing, branding, leadership, and personal development.

From Brian:I believe every interaction is meaningful, and every person we meet is important.Organizations, educators, and healthcare facilities invite me to help them build environments where everyone feels heard, understood, and valued.Individuals seek out my services as a TEDx speaking coach and personal branding consultant.I've had the honor of sharing my message and magic on five continents. My TEDx talk “How to Magically Connect with Anyone” has been viewed 3.3 million times worldwide.Publishers Weekly said about my first book Three New People, “A cheery, instructive debut… Miller brilliantly outlines a system for deepening relationships.”And my podcast Beyond Networking features intimate conversations with legends and leaders of industries, including Seth Godin, Shama Hyder, Julian Treasure, Heather Monahan, and Cal Fussman.Brought to you by:Internet Marketing -  http://senditrising.comKellen Kautzman - http://www.kellenkautzman.com

Shama Hyder is a pioneer of digital marketing, starting her company Zen Media when Twitter had just 2000 members. She has followed the explosion of social media and written books on the topic that are now used as reference texts in Universities. Shama and I had a whirlwind conversation on everything from content marketing to influencer marketing to the future of advertising, and there are some real gems Shama cited as examples in the interview, linked below. Not Boring https://notboring.substack.com/ match.com ad https://www.youtube.com/watch?v=YPq23RWpgPM KFC Short Film https://www.youtube.com/watch?v=j0e7Bj_7T3k Ocean Spray https://www.youtube.com/watch?v=NVGN7r1aAY0 Carter's Ad https://www.youtube.com/watch?v=liuiD7540Lo

The one about Marketing Agencies, the Clubhouse App, new mics and The Mandalorian - TG22  00:00:00 Introduction  Here are your hosts, Roger and Pascal.   00:01:28 In the News  A selection of announcements and news releases from the world of marketing and technology that caught our attention.  00:09:15 Content Spotlights   ROGER: 10 Tips for Working With a Marketing Agency.  https://smallbiztrends.com/2020/11/10-tips-working-with-marketing-agency.html (https://smallbiztrends.com/2020/11/10-tips-working-with-marketing-agency.html)  PASCAL: Why Videos Is More Important Than Websites For B2B Marketers by Shama Hyder is CEO of Zen Media. https://www.forbes.com/sites/shamahyder/2020/11/19/why-video-is-more-important-than-websites-for-b2b-marketers/ (https://www.forbes.com/sites/shamahyder/2020/11/19/why-video-is-more-important-than-websites-for-b2b-marketers/)  00:26:25 Marketing Tech and Apps   ROGER: Make your social media posts stand out. https://yaytext.com/bold-italic/ (https://yaytext.com/bold-italic/)  Anchor Part 2? Clubhouse App: https://apps.apple.com/gb/app/clubhouse/id1193784808 (https://apps.apple.com/gb/app/clubhouse/id1193784808)  PASCAL: It's all about microphones  Sennheiser PC 8 USB Headset https://amzn.to/366KuM8 (https://amzn.to/366KuM8)  Rode Wireless Go Lapel Mic https://wirelessgo.rode.com/ (https://wirelessgo.rode.com/)  00:40:20 This Week in History  Our selection of historical events and anniversaries from the world of science, technology and popular culture.  00:46:36 Creator Shout Outs  PASCAL: Rob Temple and Kennedy, hosts of the Email Marketing Show Podcast  https://www.emailmarketingheroes.com/podcast/ (https://www.emailmarketingheroes.com/podcast/) and the Email Marketing Heroes fighting back against grubby and scammy emails  ROGER: Martin Brooks | The Impactologist https://www.linkedin.com/posts/martin-brooks-94566312_piers-morgan-leaves-robert-jenrick-squirming-activity-6734419386674892801-ROoR (https://www.linkedin.com/posts/martin-brooks-94566312_piers-morgan-leaves-robert-jenrick-squirming-activity-6734419386674892801-ROoR)  00:51:56 Film Marketing  This week we talk about The Mandalorian. Okay it's not a film, but it's an entertaining TV series born out of one of the biggest movie franchises of all time – Star Wars. We wonder whether The Mandalorian is succeeding where the third trilogy failed, to re-engage the original fans whilst appealing to new audiences.  About Two Geeks and A Marketing Podcast    Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing.  Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.   Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series.  Every week we'll bring you the following segments.  In the News.  Content Spotlight  Marketing Tech and Apps  This Week in History  Creator Shout Outs  Film Marketing  Please subscribe and leave comments and suggestions in the usual places.  Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA (https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA)?  Pascal Fintoni: https://pascalfintoni.com/ (https://pascalfintoni.com/)  Roger Edwards: https://rogeredwards.co.uk/services/ (https://rogeredwards.co.uk/services/) 

Social Media expert, Shama Hyder is an entrepreneur, author, an international keynote speaker, and a web and television personality. She also knows how to use social media to make big things happen.  In episode 112, you're going to learn how to build momentum on social media and successfully market your business or brand in the digital age. You won't believe how practical this is!  Getting value from The Dealer Playbook? I am so grateful for your attention and that you've chosen to spend some time with me today. I'd absolutely love if you'd consider writing an honest review on iTunes here: http://www.thedealerplaybook.com/itunes DOMINATE! MC

Shama Hyder is a thought leader and one of the leading individuals in the online space. She is a web and TV personality, a bestselling author, and the award-winning CEO of The Marketing Zen Group – a global online marketing and digital PR company. I met Shama at Social Media Marketing World and I was impressed by how she built both her business and her brand. Shama has not let any factor in her life stop her from achieving success. She uses no excuses and goes after what she wants. In this episode, we get into how Shama runs her business from managing growth to branding. She also shares her perspective on being a woman in business, balancing a busy life, and getting ahead in your career.

This week’s guest is a visionary strategist for the digital age. She helps brands reach the next level by leveraging digital opportunities to drive meaningful results. She is Shama Hyder (aka the “Zen Master of Marketing”), and she is a Digital Entrepreneur. In this episode, Shama walks you through her journey as a digital entrepreneur... Listen to episode

Shama Hyder is the bestselling author several books including Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age. She is the award-winning CEO of The Marketing Zen Group—a global online marketing and digital PR company. She did her grad school thesis on Twitter when it only had a few thousand […] The post 106: Marketing Strategy in the Digital Age with Shama Hyder appeared first on TCK Publishing.

Facebook Live is here! Today, we’ve got a special guest teacher to tell you exactly how you can take advantage of it. Shama Hyder is the woman behind marketingzen.com, and she knows a thing or two about content. She’s also convinced that Facebook Live could potentially blow YouTube out of the water in terms of […] The post MBA772 Guest Teacher: Shama Hyder- Facebook Live and the Impact it Can Have on Your Business appeared first on The $100 MBA.

Who:  Shama Hyder - Bestselling Author of Momentum:  How to Propel Your Marketing and Transform Your Brand in the Digital Age What We Talked About:  How to stand out in the digital age.  Shama revealed the biggest mistake she sees entrepreneurs making and how it is applicable to both online and offline marketing.  She also shared the one thing you can do today to help you stand out in a noisy marketplace. Why I Like Shama:  While it can seem like Millennials were born with cell phones in their hands and not much understanding of the world outside of the internet, Shama defies that stereotype.  The advice she gives is not only applicable to an online business, but to any business.  If you'd like to be a part of the digital ecosystem, rather than on the outside looking in, then this interview is for you. Great Line:  Be the filter for good content rather than creating the content. Where to Learn More:  http://www.marketingzen.com http://www.themindawareshow.com

ABOUT OUR GUEST Shama Hyder is the founder and CEO of the award-winning agency, The Marketing Zen Group, an integrated web marketing and digital PR firm. She is also a highly acclaimed international keynote speaker and a regular media correspondent, often featured across all major media channels, including MSNBC, Fox Business, Forbes, Inc. and The Wall Street Journal. She is the best-selling author of The Zen of Social Media Marketing (4th Edition) and Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age. READ HER BOOKS: The Zen of Social Media Marketing Momentum VISIT HER SITE: shamahyder.com ABOUT THE SHOW Shama and I discuss the importance of blending traditional & digital marketing, her inspirations, and a lot more.  VISIT THE SITE: alifewelldesigned.com

Moe Abdou welcomes back, Shama Hyder to discuss her new book, Momentum, and to explore the strategies that propelled her company, The Marketing Zen Group to new levels of growth.  

Customers are virtually inundated with solutions, companies, and choices - does your brand stand out? Is your online brand helping or hurting your bottom line? Shama Hyder has been recognized as a top entrepreneur year over year by some of the most prestigious lists out there: Forbes, Inc., Empact, etc.. She is the globally bestselling author of The Zen of Social Media Marketing and is CEO of The Marketing Zen Group, which has seen explosive growth, averaging 400% growth annually since its start in 2009. **************************************************************** THE WORD is a #live freestylin' event + live #twitterchat (#SalesJolt) w/ @keenan. Every two weeks, Keenan invites a special guest, experts in human behavoir and #psychology, #sales, rocking the #smallbusiness world, and so much more... Don't be alarmed if things get entertaining in here. Explicit language known to pop in. You've been warned. The #sales and LIFE training, with #swagger. **************************************************************** Website: www.asalesguy.com Twitter: @asalesguy @keenan Facebook: https://www.facebook.com/asalesguyrecruiting https://www.facebook.com/heykeenan Instagram: asalesguy

33voices interviews Shama Hyder