Fish Food

Busy seasons can feel like proof that everything is working—revenue is up, new clients are rolling in, and the momentum feels unstoppable. But without intention, those same highs can lead to overspending, rushed decisions, and burnout. Keila shares how to use times of abundance to strengthen your business: building cash reserves, hiring strategically, maintaining consistent marketing, and protecting your team's capacity. It's a reminder that sustainable success isn't just about surviving the slow seasons—it's about being smart when things are good, too.(00:00) - Introduction and Recap (01:03) - Navigating Busy Periods (02:50) - Building Financial Reserves (03:37) - Smart Team Management (05:01) - Securing Access to Capital (05:40) - Consistent Marketing Strategies (06:58) - Staying on Top of Financials (07:45) - Avoiding Overextension (08:47) - Reflecting on Personal Experiences (10:32) - Client Strategies for Stability Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

Not every season is for pushing. In this episode, I'm talking about why the slower pace of summer isn't a sign that we're falling behind—it's actually a key part of growing our firms with intention. These quieter months give us rare breathing room to reassess, reset, and realign.I'm sharing how we treat summer at Little Fish Accounting like a business strategy retreat. We use this time to dig into what tax season taught us, refine our internal systems, and support our clients in doing the same. When we use slow periods intentionally, they become less about pausing and more about positioning our firms for what's next.(00:00) - Introduction to Seasonal Slowdowns (01:00) - Embracing the Summer Slowdown (01:49) - Reflecting and Resetting Your Business (02:34) - Mid-Year Review and Budget Assessment (03:46) - Evaluating Internal Processes (05:03) - Strategic Planning and Service Offerings (05:43) - Little Fish's Approach to Slow Seasons (07:57) - Taking Breaks and Personal Time (08:53) - Guiding Clients Through Midyear Reviews (10:09) - Conclusion: Making the Most of Slow Seasons Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

In a business world obsessed with bigger, faster, and more—what if growth didn't have to mean higher costs?In this episode of Build to Enough, Keila breaks down how small business owners can scale intentionally without taking on unnecessary overhead. From avoiding the most common scaling traps to using automation and smart pricing, this episode is packed with practical, actionable advice that will help you grow smarter—not just bigger.(00:00) - Introduction to Sustainable Scaling (01:37) - Common Scaling Traps to Avoid (03:51) - Lean Growth Strategies (05:27) - Optimizing Pricing and Services (07:16) - Outsourcing vs. Hiring (09:42) - Investing in Growth (13:10) - Recap and Final Thoughts Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

Too many entrepreneurs mistake chaos for a growth signal, when really, it's a sign to pause and reassess. In this episode, we're breaking down how to tell if hiring or expanding your services is the right move—or just a reaction to overwhelm.(00:00) - Introduction and Recap (00:59) - The Myth of Being Busy (01:59) - Identifying the Need to Expand (02:18) - Capacity Limits and Missed Opportunities (05:07) - Avoiding Expansion Traps (07:39) - Intentional and Sustainable Growth (10:09) - Key Takeaways for Strategic Growth (12:04) - Conclusion Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

Growth sounds exciting—until cash flow issues, surprise expenses, and bad pricing decisions throw everything off track. In this episode, we're getting real about what it actually takes to scale sustainably. I'm breaking down four key financial metrics that can make or break your growth, plus how to use them to make smart, strategic moves (instead of just hoping for the best).(00:00) - Introduction to Scaling Smart (01:31) - Understanding Your Financial Standpoint (01:40) - Revenue: Identifying Profitable Services (04:49) - Pricing for Profitability (06:16) - Ensuring Reliable Cash Flow (07:29) - Using Financial Metrics for Strategic Decisions (09:16) - Building a Strong Financial Foundation (10:52) - Conclusion and Next Steps Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

You know that feeling when you finally get your tax return back, and the number staring at you is way higher than you expected? That's financial heartbreak.

Do you ever wonder if your business is set up to grow the way you actually want it to? In this episode Keila breaks down how to use your financial data as a compass to reaching your goals.She'll dive into the common traps business owners fall into—like overextending resources, running on gut instinct, or ignoring key numbers—and how tracking the right metrics can help you avoid them. Plus, she explains how tools like dashboards and reporting can give you a clearer picture of what's working, what's not, and how to course-correct along the way.If you're ready to stop guessing and build your business in a way that works for you, this episode is packed with actionable tips to get you there!(00:00) - Introduction to Scaling Your Firm (01:06) - Importance of Data in Business Growth (02:00) - Challenges of Ignoring Data (04:10) - Financial Metrics and Goals (05:47) - Spotting Inefficiencies (06:24) - Intentional Decision Making (07:11) - Client Support Strategies (09:18) - Scenario Planning (10:23) - Actionable Steps for Business Growth (12:15) - Conclusion Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

How many times have we set big, ambitious goals at the start of the year, only to feel overwhelmed a few months in?

As we enter the new year, enjoy this bonus rebroadcast of "Finding Your Capacity Sweet Spot"Determining the right number of clients to take on without compromising quality or burning out is essential. On this episode, Keila talks about how to set ideal revenue goals, assess your bandwidth across life and work, and strike the perfect balance between earning target income and maintaining sanity. Going beyond "work-life balance" into intentionally designing your business around your desired lifestyle.Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

Keila Hill-Trawick breaks down how accounting firms can evolve beyond basic tax preparation to offer meaningful advisory services that benefit both the firm and their small business clients. She distinguishes between tax preparation, advisory, and planning services while providing practical steps for implementing these offerings without overwhelming your firm. Drawing from her experience at Little Fish Accounting, Keila explains why fixed-fee comprehensive packages often serve small businesses better than à la carte tax services, and how firms can deepen client relationships while creating new revenue streams.(00:00) - Welcome to Build to Enough (00:52) - The Importance of Tax Advisory Services (01:11) - Specializing in Small Firms (03:43) - Defining Tax Preparation and Advisory (06:35) - Implementing Tax Advisory Services (10:25) - Benefits for Firms and Small Businesses (12:28) - Conclusion and Next Steps Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

Ever feel like traditional accounting services are putting you on a hamster wheel—lots of work, not enough impact? Adam Lean from The CFO Project is here to show us how to break free.In this episode, Adam dives into how accountants can level up their practices by offering high-value advisory services that go beyond the numbers. He's trained hundreds of accountants to escape the commodity trap, work smarter (not harder), and make a real difference for their clients.We talk about overcoming imposter syndrome, shifting your mindset, and how to make the leap into advisory work—all while keeping your life balanced and your sanity intact. If you're ready to create more impact and work fewer hours, this is the conversation you don't want to miss.(00:00) - Welcome to Build to Enough (00:57) - Meet Adam Lean of the CFO Projectr (02:11) - The Need for CFO Advisory Services (03:49) - Starting the CFO Project (07:37) - Benefits of Advisory Services for Accountants (08:43) - Different Paths for Accountants in Advisory (12:17) - Changing Accountants Client Growth Mindset (18:07) - Overcoming Challenges and Imposter Syndrome (26:45) - Mentorship and Community Support (29:56) - Final Thoughts and Contact Information Connect with Adam!The CFO Project - https://thecfoproject.comLinkedIn - https://www.linkedin.com/in/adamleanConnect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

Former accountant turned Guideline product manager James von der Lieth breaks down how small accounting firms can offer competitive retirement benefits without breaking the bank. From navigating state mandates to understanding the new Starter 401(k) option, James shares practical insights on implementing and managing retirement plans for both firms and their clients. Learn how modern 401(k) providers are making it easier than ever to offer retirement benefits, plus discover how accounting firms can create new revenue streams by helping clients with their retirement planning needs.Connect with James!Guidline - https://www.guideline.comLinkedIn - https://www.linkedin.com/in/james-von-der-lieth-3450b33bConnect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

HR expert Kira La Forgia breaks down what small business owners need to know before making their first (or next) hire. From understanding the true costs beyond salary to showcasing company culture authentically, she shares practical insights on building teams that align with your business values and goals. While many entrepreneurs focus solely on finding help, Kira emphasizes the importance of stepping into leadership and creating sustainable systems that support both business growth and employee success.(00:00) - Introduction and Guest Welcome (01:25) - Kira's Background and Business Journey (02:11) - Understanding Small Business HR Needs (03:19) - Signs It's Time to Hire (06:00) - Strategic Hiring and Budgeting (10:09) - The Hidden Costs of Hiring (15:24) - Showcasing Company Culture (22:35) - Effective Interview Strategies (26:02) - The Challenges of Small Business Hiring (27:07) - Paradigm's Recruiting Service (32:56) - Final Thoughts and Advice Connect with Kira!Paradigm - https://the-paradigm.com/aboutkiralaforgia/LinkedIn - https://www.linkedin.com/in/kiralaforgiaConnect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

Discover how hiring quality talent can transform your accounting firm's capacity and profitability. This episode explores the long-term benefits of strategic hiring, from increased efficiency to improved client satisfaction. Learn practical tips for attracting top talent, conducting effective interviews, and fostering a culture of continuous growth and development within your team.(00:00) - Introduction: The Importance of Quality Hiring (01:31) - The Cost of Poor Hiring Decisions (02:07) - Maximizing Team Efficiency with Quality Hires (04:34) - Beyond Accounting: Hiring for Other Roles (05:38) - Long-term Benefits of Quality Hiring (07:18) - Creating an Attractive Job Offering (08:34) - Effective Onboarding and Development (10:25) - Assessing and Improving Hiring Strategies (10:48) - Conclusion: Building a Profitable Team Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting 

Keila shares insights on how small accounting firms can create compelling benefits packages to attract and retain top talent. She explores core benefits like health insurance and retirement plans, as well as innovative perks such as flexible work arrangements and wellness programs. Keila offers practical advice on assessing team needs, maximizing budgets, and regularly reviewing benefits to ensure they align with company culture and employee values.(00:00) - Introduction to Small Team Benefits (02:24) - Challenges of Offering Benefits (03:13) - Core Benefits for Small Teams (04:09) - Supplemental Benefits to Consider (05:17) - Supporting Remote Employees (06:51) - Mental Health and Wellness Initiatives (08:23) - Cost-Effective Strategies (09:59) - Customizing Benefits for Your Team (11:25) - Developing a Benefits Package (13:11) - Conclusion and Contact Information Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting 

Keila and guest Danielle Johnson, founder of House of House of MKTG, dive into the world of branding for small businesses. They discuss the signs that indicate it's time to move beyond DIY branding, the unexpected drawbacks of DIY approaches, and the benefits of working with a professional. Danielle shares insights on finding the right branding partner and offers valuable tips for businesses at various stages of growth.(00:00) - Welcome to Build to Enough (01:16) - Meet Danielle Johnson (01:51) - Why Focus on Small Businesses? (04:11) - The Importance of Branding for Small Businesses (04:59) - When to Stop DIY and Seek Professional Help (07:42) - Drawbacks of DIY'ing Your Marketing (09:27) - Benefits of Hiring a Branding Expert (12:12) - The Stage In Your Business To Invest in Expert (13:21) - What You Saw With Little Fish (16:05) - Finding the Right Branding Partner (19:37) - Thanks and Contact Information Connect with Danielle!House of MKTG - https://houseofmktg.comLinkedIn - https://www.linkedin.com/in/757danielleConnect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting

Keila delves into the often-overlooked importance of branding and marketing for accounting firm owners. She explains why these elements are crucial for establishing a firm's identity, attracting ideal clients, and standing out in a competitive landscape. The episode offers practical, manageable steps for firm owners to start building their brand and marketing strategy, emphasizing that even small efforts can make a significant difference in a firm's success and sustainability.(00:00) - This is Build to Enough (01:51) - Establishing Your Firm's Identity (03:04) - Visibility and Growth Through Effective Marketing (06:45) - Building Trust and Credibility (07:45) - Practical Steps to Start Branding and Marketing (10:46) - Leveraging Resources and Tools (13:00) - Conclusion and Next Steps Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting at instagram.com/littlefishaccounting

In the fourth installment on boosting firm success, Keila  delves into the crucial topic of team management and development. She emphasizes the importance of setting clear expectations, fostering continuous learning, and creating a positive work environment to enhance productivity and employee satisfaction. Keila also shares practical strategies for measuring staff performance, gathering feedback, and aligning team goals with company objectives to build a more efficient and adaptable workforce.Thank you to our sponsor, Ignition Book free trial Here : ignitionapp.info/keila-free-trialCoupon code: Trawick24 50% off for 3 months (pro, pro +), expires Jan 1, 2025(00:00) - Introduction to the Series (01:03) - Importance of Team Management (02:28) - Managing and Developing Your Team (03:59) - Measuring Team Productivity (06:35) - Setting Expectations and Feedback (08:57) - Time Tracking (10:24) - Reducing Administrative Burden (11:38) - Recap and Final Thoughts Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting at instagram.com/littlefishaccounting

Keila welcomes Jennie Moore from Ignition to discuss how their platform is helping accountants streamline operations and improve client engagement. Jennie shares insights on Ignition's key features, including proposal creation, automated payments, and client communication tools. The conversation explores recent product enhancements and how Ignition addresses common pain points for accounting firms, such as scope creep and pricing updates. Keila and Jennie emphasize the importance of leveraging technology to increase efficiency and boost top-line revenue in accounting practices.Thank you to our sponsor, Ignition Book free trial Here : ignitionapp.info/keila-free-trialCoupon code: Trawick24 50% off for 3 months (pro, pro +), expires Jan 1, 2025(00:00) - Introduction and Series Overview (00:55) - Importance of Tech Efficiencies (01:50) - Special Guest Introduction: Jennie Moore from Ignition (02:34) - Jennie Moore's Journey and Ignition's Core Features (03:39) - Ignition's Foundational Functionalities (08:02) - How Do You Prioritize Features? (10:20) - A Time Accountants Really Influenced Product Feature (16:41) - Recent Changes and Updates in Ignition (19:37) - Firms Need to increase Their Prices Yearly (22:10) - What Makes Ignition Different (24:40) - Conclusion and Key Takeaways Connect with JennieLinkedIn - https://ca.linkedin.com/in/jennieamooreConnect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting at instagram.com/littlefishaccounting

In the second installment of a four-part series, Keila focuses on understanding client mix and maintaining strong client relationships as key factors for success in professional service firms. She explores how technology impacts client satisfaction, emphasizing the importance of effective onboarding processes and assessing whether current tools meet both firm and client needs. Keila also discusses strategies for evaluating client fit, gathering feedback, and building stronger relationships, ultimately aiming to enhance transparency and deliver on promised client experiences.Thank you to our sponsor, Ignition Book free trial Here : ignitionapp.info/keila-free-trialCoupon code: Trawick24 50% off for 3 months (pro, pro +), expires Jan 1, 2025(00:00) - Introduction to the Series (01:13) - Recap of Last Week's Episode (01:30) - Understanding Your Client Mix (02:05) - Technology and Client Onboarding (04:19) - Evaluating Client Fit and Responsiveness (05:31) - Client Satisfaction and Feedback (08:37) - Concluding Thoughts and Next Steps (09:49) - Sponsor Message and Closing Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting at instagram.com/littlefishaccounting

In the first of a four-part series, Keila discusses strategies for accounting firm owners to turn the second half of their year into a success. She focuses on financial health as the foundation, covering essential benchmarks like KPIs and strategies to maintain and improve a firm's financial standing. Keila emphasizes the importance of analyzing monthly recurring revenue, churn rates, and client satisfaction scores, while also reviewing profit margins and service packaging. This episode provides valuable insights for professional service firm owners looking to make intentional and focused improvements in their business.Thank you to our sponsor, Ignition Book free trial Here : ignitionapp.info/keila-free-trialCoupon code: Trawick24 50% off for 3 months (pro, pro +), expires Jan 1, 2025(00:00) - Introduction to the Series (01:40) - Focus on Financial Health (02:11) - Key Financial Benchmarks and KPIs (06:37) - Understanding Profit Margins and Business Strategy (10:11) - Pricing and Service Packaging Review (12:42) - Conclusion and Sponsor Message Connect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting at instagram.com/littlefishaccounting

In this episode, Keila tackles the common entrepreneurial challenge of shiny object syndrome. She explores how constantly chasing new trends, technologies, and opportunities can derail business growth by diluting focus and draining resources. Keila offers practical strategies for staying focused on core objectives, including setting clear goals, prioritizing tasks, and creating solid plans.(00:00) - Introduction to the Podcast (00:55) - Understanding Shiny Object Syndrome (03:29) - The Impact of Shiny Object Syndrome (08:26) - Strategies to Stay Focused (10:40) - Tools and Techniques for Time Management (12:20) - Evaluating New Opportunities (14:31) - Conclusion and Final Thoughts Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In this episode, Keila delves into the dangers of falling into the comparison trap and becoming too comfortable in your business. She emphasizes the importance of continuous innovation, adaptation, and self-assessment to achieve sustainable growth. Keila shares valuable tips on avoiding complacency, embracing change, and fostering a culture of improvement within your organization, all while staying true to your unique business goals and vision.(00:00) - Introduction and Overview (01:31) - The Comparison Trap (03:21) - Personal Experience with Content Creation (04:42) - Defining Your Business Goals (05:43) - The Danger of Complacency (06:35) - Embracing Technology and Innovation (08:24) - Continuous Improvement and Adaptation (11:32) - Learning from Failures (13:23) - Thanks for Listening and Final Thoughts Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In this episode, Keila delves into the often-overlooked challenges of being a CEO in a small business. She candidly discusses the isolation, decision fatigue, and financial pressures that come with the role, offering a realistic counterpoint to the glamorized perception of entrepreneurship. Drawing from her personal experiences, Keila provides valuable advice on building support systems, managing stress, and developing leadership skills to navigate the complex journey of business ownership.(00:00) - Introduction to the CEO Journey (01:17) - Expectations vs. Reality of Being a CEO (02:22) - The Emotional and Mental Load of Leadership (03:05) - Building and Managing a Team (04:19) - Isolation at the Top (05:31) - Bridging the Gap: Building Community and Collaboration (07:44) - Decision Fatigue and Delegation (11:47) - Financial Pressures and Responsibilities (15:20) - Leadership Challenges and Growth (17:24) - Conclusion and Final Thoughts Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In this episode of Built to Enough, Keila delves into the challenges of leadership as businesses grow from solopreneurs to small teams. She explores four key areas for effective leadership, including adapting leadership styles, balancing visionary goals with operational realities, implementing professional development strategies, and managing team dynamics. Keila shares personal experiences and practical advice for entrepreneurs facing the transition from hands-on doer to strategic leader, emphasizing the importance of delegation, clear communication, and continuous learning in building a sustainable and successful business.(00:00) - Introduction to Leadership in Business (01:38) - The Challenges of Growing a Team (02:58) - Personal Experiences in Leadership (03:59) - Key Areas for Effective Leadership (04:20) - Adapting Leadership Styles (06:39) - Balancing Visionary Goals with Operational Realities (08:43) - Professional Development Strategies (10:27) - Maintaining Open Communication (11:38) - Celebrating Successes and Overcoming Challenges (13:43) - Conclusion and Final Thoughts Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In this episode, Keila discusses the often-overlooked benefits of hiring an operations person in a small business. She shares her personal experience of how hiring an operations director transformed her company, and outlines six key benefits of bringing operations expertise into a growing business. Keila emphasizes how an operations professional can drive efficiency, enhance customer satisfaction, and contribute to strategic growth, making a compelling case for why this role is a valuable investment even for businesses focused on billable hours.(00:00) - Welcome to Build to Enough (00:57) - The Value of an Operations Person (01:29) - Hiring Based on Vibes: A Case Study (03:53) - Six Benefits of Hiring an Ops Person (04:02) - Streamlined Processes and Efficiency Gains (05:52) - Enhanced Customer Satisfaction (07:54) - Data-Driven Decision Making (10:39) - Scalability and Growth (12:56) - Enhanced Collaboration and Communication (14:50) - Cost Savings (16:08) - Conclusion and Final Thoughts Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In this episode, we explore the crucial difference between making money and managing money as an entrepreneur. We discuss various strategies for boosting revenue, such as increasing sales, diversifying revenue streams, and adjusting pricing. However, we also emphasize the importance of effective financial management, including budgeting, cash flow management, expense control, and investment planning. By finding the right balance between income generation and financial management, entrepreneurs can build resilient and sustainable businesses that are prepared for both short-term challenges and long-term growth.(00:00) - Introduction to Entrepreneurship and Money Management (01:31) - Ways to Increase Revenue (02:10) - Understanding Market Opportunities and Adjustments (03:01) - Boosting Revenue: Strategies and Considerations (05:00) - Managing Incoming Revenue (05:19) - Budgeting and Cash Flow Management (06:03) - Expense Control and Investment Planning (08:29) - Balancing Short-Term and Long-Term Financial Goals (09:56) - Setting Financial Goals and Measuring Success (11:08) - Lessons from Littlefish: Practical Insights (13:25) - Final Thoughts Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In this episode, we tackle one of the biggest challenges facing small businesses: getting paid on time. Late payments can disrupt cash flow, strain vendor relationships, and hinder growth opportunities. We explore practical strategies for setting favorable payment terms, shortening payment cycles, and using technology to streamline the invoicing and payment process. Whether you're a freelancer or a small business owner, this episode provides valuable insights and actionable tips to help you optimize your payment terms and maintain financial stability.(00:00) - Introduction: The Challenge of Timely Payments (01:39) - The Impact of Late Payments on Small Businesses (03:17) - Common Industries Affected by Late Payments (04:38) - Strategies to Optimize Payment Terms (06:20) - Leveraging Technology for Efficient Payments (06:58) - Ensuring Accurate Business Information (08:15) - Importance of Following Payment Instructions (11:17) - Final Tips and Conclusion Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In this episode, we dive into the key differences between being a solopreneur and building a team for your business. We explore the advantages and challenges of each approach, from the flexibility and control of solopreneurship to the increased productivity and innovation potential of a team. Whether you're considering hiring your first employee or wondering if solopreneurship is right for you, this episode provides valuable insights and recommendations to help you make the best decision for your unique business goals and personal definition of success.(00:00) - This is Build to Enough (01:59) - Solopreneurship: Definition and Benefits (03:36) - Challenges of Solopreneurship (05:54) - Recommendations for Solopreneurs (07:47) - Building a Team: Advantages (09:47) - Complexities of Team Dynamics (11:25) - Navigating Team Dynamics (13:26) - Making the Right Choice for You (15:43) - Conclusion: Defining Your Success Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

Your chart of accounts is the backbone of your business's financial system. In this episode, learn how to create and customize a chart of accounts that provides the visibility you need to make informed decisions. Discover tips for keeping it clean and simple while still capturing the right level of detail for your business.(00:00) - Introduction and Podcast Updates (01:17) - Understanding the Chart of Accounts (02:30) - Simplifying vs. Detailing Your Chart of Accounts (07:36) - Enhancing Financial Visibility (11:23) - Practical Tips for Managing Your Chart of Accounts (13:35) - Conclusion and Final Thoughts Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In this episode, we challenge the common misconception that operating at 100% capacity equates to optimal performance in business. Keila explores how the pursuit of being "full" can hinder a company's ability to innovate, adapt, and thrive in the face of changing circumstances. She emphasizes the importance of maintaining flexibility, leaving room for growth, and prioritizing the well-being of your team. Discover why embracing a more dynamic approach to organizational management is crucial for long-term success.(00:00) - Welcome and the Myth of Being Full (00:45) - The Misconception of Full Capacity in Business (01:58) - Redefining Success: Beyond Maximum Capacity (02:36) - The Importance of Flexibility and Adaptability (03:53) - Real-World Impacts of Operating at Full Capacity (07:20) - Strategies for Sustainable Business Growth (08:17) - Embracing a Holistic Approach to Business Success (11:17) - Conclusion: Rethinking Fullness for a Balanced Life Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In this episode, Keila explores alternatives to discounting that allow you to showcase the unique value you provide as a service-based business. Discover strategies like bundling services, communicating your differentiators, and tailoring your pricing and messaging to your ideal client. Understand how to confidently command premium prices by building value-based relationships and enhancing the customer experience.(00:00) - This is Build to Enough (01:46) - Exploring the Long-Term Impacts of Discounting (03:01) - The Hidden Costs of Discounting (03:07) - Case Study: The JCPenney Pricing Strategy Mishap (07:08) - Alternatives to Discounting: Adding Value (09:23) - Communicating Your Value and Pricing Strategy (14:53) - Building Value-Based Relationships Over Discounts (16:54) - Conclusion and Resources for Effective Pricing Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

When your small team loses a member, it can feel like losing a limb. This episode provides a practical approach for navigating the emotional impact, assessing the situation, strategizing next steps, and maintaining team morale during the transition period. Keila shares hard-won insights on redistributing tasks, revising goals, leveraging existing resources, and promoting work-life balance while you rebuild your team. (00:00) - Welcome to Build to Enough (02:37) - Understanding the Impact of Losing a Team Member (06:24) - Assessing the Situation and Gathering Feedback (10:24) - Strategizing for the Future and Maintaining Morale (14:28) - Conclusion: Rebuilding and Moving Forward Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

Keila challenges traditional notions of success and explores the stories of unconventional entrepreneurs who have redefined what it means to achieve their goals. Through insightful examples and personal anecdotes, she delves into the importance of aligning work with personal passions, embracing diverse experiences, and fostering a mindset of innovation. Whether you're an aspiring entrepreneur or a seasoned business owner, this episode will inspire you to chart your own unique path to success, beyond just monetary gains.(00:00) - This is Build to Enough (01:04) - The Journey of an Unconventional Entrepreneur (02:42) - Passion-Driven Entrepreneurship: Beyond the Norm (04:47) - Embracing Diverse Experiences for Unconventional Success (06:55) - Innovation and Breaking Industry Molds (08:25) - Redefining Enough: Success Beyond Money (09:53) - Wrapping Up: Your Personal Journey to Success Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In this episode, Keila delves into the inevitable challenges faced by entrepreneurs on their journey to success. Through insightful examples and personal experiences, she explores practical strategies for navigating financial hurdles, achieving work-life balance, fostering resilience, and embracing pivots. Whether you're a seasoned entrepreneur or just starting out, this episode offers invaluable lessons on overcoming setbacks and building a thriving business.(00:00) - This is Build to Enough (01:24) - Tackling Financial Challenges in Small Business (04:26) - Work-Life Balance and Avoiding Burnout (07:11) - Resilience and Perseverance: Overcoming Setbacks (09:23) - Navigating Unexpected Pivots and Market Trends (11:44) - Conclusion: Embracing Challenges and Fostering Innovation Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In this episode, Keila dives into the concept of "enough" for small business owners and strategies for intentional, sustainable growth. She discusses the importance of defining what enough means for you personally and professionally, and setting goals aligned with that vision. Keila shares tips on mindful planning, efficient resource allocation through outsourcing non-core tasks, staying adaptable, and continuously investing in your own learning. The key is pursuing growth at an intentional pace that allows you to scale without sacrificing your core mission or work-life balance.(00:00) - This is Build to Enough (00:58) - Defining 'Enough': A Personalized Approach to Business Growth (03:02) - Mindful Planning and Goal Setting for Entrepreneurs (03:53) - Balancing Ambition with Practicality in Micro Businesses (05:02) - Maximizing Resources for Efficient Business Operations (07:50) - Embracing Adaptability for Continuous Business Evolution (09:01) - The Importance of Continuous Learning in Achieving Intentional Growth Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In this episode, Keila dives into the concept of "unreasonable hospitality" inspired by Will Guderia's book of the same name. She explores how going above and beyond to create exceptional customer experiences can be a game-changer for businesses of all kinds, not just restaurants. Keila shares practical strategies for infusing warmth, surprise, and authenticity into every client interaction.(00:00) - This is Build to Enough (01:15) - Unreasonable Hospitality (03:13) - Applying Hospitality in Accounting: The Littlefish Approach (05:01) - Surprising and Delighting Customers: The 95 5 Rule (07:32) - Continuous Improvement and Client Feedback (09:08) - Finding Inspiration in Unlikely Places (11:05) - Final Thoughts: Hospitality Isn't Just for the Elite Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

Automating routine tasks can significantly improve efficiency, but it's important not to lose sight of the human element in business. In this episode, Keila talk's about smart ways small business owners can implement automation to increase productivity, while still prioritizing human connections with customers and staff. Discover how automating certain processes can enhance scalability and empower your team to focus on the work they really want to be doing.Chapters(00:00) - Introduction to Business Automation (01:26) - Understanding Automation and Its Impact on Small Businesses (02:47) - The Balance Between Human Touch and Automation (03:44) - Examples of Automation in Business Processes (05:03) - The Financial Benefits of Automation (06:55) - The Role of Automation in Reducing Errors and Improving Accuracy (08:48) - Leveraging Automation for Data Collection and Analysis (10:12) - The Importance of Automation in Business Growth (11:19) - Conclusion: Embracing Automation for a Superior Customer Experience (12:32) - Thanks for listening, and Send Us an Email Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

In today's episode, Keila explore's the importance of sustainable growth and how it contrasts with rapid, uncontrolled expansion.Learn why well-planned, steady gains are better for your business's long-term success than rocketing to the top as fast as possible.  Discover how to grow with intention, not acceleration, to achieve success on your own terms while maintaining brand integrity. Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

On this episode of Build to Enough, Keila discusses strategies for small business owners to navigate uncertainty, including having financial reserves, adapting business strategies, and seeking expert guidance. Keila offers practical tips on how entrepreneurs can prepare for unpredictable changes in the economy or their industries.Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

Outsourcing can provide significant benefits for small businesses, allowing you to access expertise and resources without high overhead costs.  Keila explains how outsourcing core business functions like accounting, HR, IT, and more can help free up mental bandwidth, alleviate stress, and empower you to focus on your zone of genius and accelerate strategic growth.Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

Keila discusses why business owners should be selective about which clients they take on, warning against accepting money from anyone willing to pay without considering whether they are a good fit. She advises setting boundaries and expectations upfront to avoid problematic relationships down the line, arguing that while some compromise may occasionally be necessary, integrity and team wellbeing should be prioritized over chasing every dollar.Keila encourages entrepreneurs to assess fit, watch for red flags, and feel empowered saying no when needed to create space for ideal clients aligned with their vision and values.Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

Keila talks about recognizing, preventing, and dealing with burnout, especially for small business owners and CEOs who feel pressure to always be "on." She shares tips for identifying signs of burnout in yourself and your team, taking time off preventatively, checking in with employees, delegating appropriately, and being empathetic when burnout still occurs. Keila emphasizes we all need to make space to be human even when the work still needs to get done.Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

Determining the right number of clients to take on without compromising quality or burning out is essential. On this episode, Keila talks about how to set ideal revenue goals, assess your bandwidth across life and work, and strike the perfect balance between earning target income and maintaining sanity. Going beyond "work-life balance" into intentionally designing your business around your desired lifestyle.Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting

Having a lean team requires making strategic and intentional hiring decisions. Learn how to build a mighty small team that can help your business thrive. When your staff is small, every team member has an amplified impact, so it's crucial to hire all-star players. We'll discuss how to use your financials strategically to hire critical roles first and find candidates that fit your culture and empower your team.Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawickWebsite - http://www.hellokeila.comRESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting 

Growth shouldn't be the only marker of success. In this episode, Keila discusses moving away from the pressure of constant expansion and exploring what it means to build a business that's sustainable, aligns with your lifestyle, and brings you fulfillment. Welcome to Build To Enough!Connect with Keila!LinkedIn - https://www.linkedin.com/in/keilahilltrawick Website - http://www.hellokeila.com RESOURCES:Learn more about Little Fish's suite of services and sign up for our newsletter at www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting 

Many of us have heard horror stories from accountants about their experience working in the industry - the long hours, being under-compensated, the high costs of completing accounting accreditations ... It's no wonder the pipleline of accounting professions is dwindling and experienced accountants are leaving the profession altogether. Or is it?In this episode, Liz Kolar brings more than 35 years of accounting and professional education experience to the table as she joins Keila to provide her perspective on the shortage of accountants and what firms are doing to address it. Tune in to learn why Liz thinks the best time to become a CPA is NOW! KEY POINTS:Liz Kolar's unique industry perspective When did the decline of accountant candidates begin?Why are candidates NOT choosing accounting Is there a CPA pipeline crisis?What are firms doing to make accounting more desirable? QUOTABLES:“The feedback we're getting, it's a very complex issue. It's not one issue we can resolve, and everybody will come back. There are multiple factors. And they're all quite concerning.” - Liz Kolar GUEST RESOURCES:Liz Kolarsurgent.comLinkedIn | linkedin.com/in/lizkolar RESOURCES:Like what you're hearing? Check out Little Fish Accounting at: www.littlefishaccounting.comLearn more about Little Fish's suite of services and get access to new goodies by signing up for our newsletter: mailchi.mp/littlefishaccounting/socialFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccounting   The Fish Food Podcast is edited by Instapodcasts (visit at instapodcasts.com)

You landed a million dollar project, but the money will only come later. So how much do you have right now to cover expenses incurred before that check clears? Because it's not just about how much you're bringing in but the amount of money coming in on time for the amount that has to go out.  So in this episode, Keila talks cash flow - why it's important, what you need to pay attention to, and the pitfalls she sees many entrepreneurs fall into. An episode not to be missed for all small businesses with ebbs and flows working on a project or launch basis. KEY POINTS:Why your small business needs a cushion Double counting sales and outstanding invoices How Little Fish strategizes cash flow QUOTABLES:“So what does all of this mean? Well, cash is king.” - Keila    RESOURCES:Like what you're hearing? Check out Little Fish Accounting at: www.littlefishaccounting.comLearn more about Little Fish's suite of services and get access to new goodies by signing up for our newsletter: mailchi.mp/littlefishaccounting/socialFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccountingThe Fish Food Podcast is edited by Instapodcasts (visit at instapodcasts.com)

Inclusion strategist, certified coach, speaker, and author Amber Cabral is back to discuss what it means to build a business that not only feels successful to you but also feels like a business you actually want to run.  Tune in as Amber shares her journey from solopreneur to realizing she couldn't do it all on her own and had to grow, all while keeping the heart of her business alive. And how she decided that the impact, culture, and legacy of her small business was worth more than the “big dollars.” KEY POINTS:The journey from solopreneur to business ownerIdentifying your “enough” number The impact and culture of intentionally small businesses “How much is the money worth?”Why you need to get clear about what you love doing in your businessQUOTABLES: “The bigger you get, the harder it is to translate the heart of the mission.” “Figure out early if you're building a business and want to work in your field or building a business you want to sell.”  GUEST RESOURCES: Amber Cabral Ambercabral.com www.cabralconsultingllc.com IG | instagram.com/bamcabral LinkedIn | linkedin.com/in/ambercabral  RESOURCES:Like what you're hearing? Check out Little Fish Accounting at: www.littlefishaccounting.comLearn more about Little Fish's suite of services and get access to new goodies by signing up for our newsletter: mailchi.mp/littlefishaccounting/socialFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccountingThe Fish Food Podcast is edited by Instapodcasts (visit at instapodcasts.com)

The more offers you have, the more money you will make, right? WRONG! While it may sound counterintuitive, in this episode, Keila discusses why reducing the number of offerings you provide can amplify and exceed your previous profit and revenue targets. Take Little Fish for example, who doubled their revenue in just two years after eliminating their buffet of services! So tune in and find out if narrowing your service offerings is right for you and how you can get paid more to do less.  KEY POINTS:Why you may want to offer fewer servicesHow narrowing down can save on costsWhat to consider when cutting your list of services“All money ain't good money.”QUOTABLES:“When you slow down how many services you offer, or actually just streamline down to a lower number of services, you really have the opportunity to make those better.” - Keila Hill-Trawick “It's hard to be an expert in your field that can provide value to clients when your hands are in a bunch of different buckets. So start looking at your suite of services and ask yourself, could we do less for more?” - Keila Hill-Trawick  RESOURCES:Like what you're hearing? Check out Little Fish Accounting at: www.littlefishaccounting.comLearn more about Little Fish's suite of services and get access to new goodies by signing up for our newsletter: mailchi.mp/littlefishaccounting/socialFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccountingThe Fish Food Podcast is edited by Instapodcasts (visit at instapodcasts.com)

In this special episode, Keila invites her first guest of the season - Natasha Pierre! A social media manager turned video marketing coach, speaker, podcaster, and creator, Natasha helps clients who struggle with strategy and confidence when it comes to content creation. Through her signature group programs and educational content, she helps clients build their brand with a confident video marketing strategy that ultimately grows their business, community, and impact simultaneously.  Tune in as Natasha shares her own entrepreneurial journey, from the loneliness that comes with growth to walking away from a lucrative business in order to protect her peace.  So lean in and don't miss this conversation on burnout, boundaries, and fitting your business into your life rather than fitting your life into your business. KEY POINTS:Natasha's journey from entrepreneur to coach and creator The struggle to find balance while growing Staying intentionally and experimentally small What does “enough” feel like for you?Trusting your gut and learning to say noSetting the foundation for the life you want to live  QUOTABLES: “It's this place where we can still innovate, still have ideas, and still say yes to things. Where I feel really excited, but not compromise well-being and stress and overwhelm.” - Natasha Pierre “Be honest with yourself when something needs to go or when something's no longer a good fit. Even when that was what you thought was going to be it. It's hard, but it's worth trusting that instinct or that nudge.” - Natasha Pierre  GUEST RESOURCES: Natasha Pierreshinewithnatasha.comIG | instagram.com/shinewithnatashaListen to The Shine Online Podcast on all major streaming platforms!link.chtbl.com/shineonline  RESOURCES:Like what you're hearing? Check out Little Fish Accounting at: www.littlefishaccounting.comFollow Little Fish Accounting on social media!IG | instagram.com/littlefishaccountingThe Fish Food Podcast is edited by Instapodcasts (visit at instapodcasts.com)