Podcasts about serviceshow

Most Airbnb hosts are leaving money on the table without realizing it.In this episode, Sarah and Annette break down four common guest requests that hotels routinely charge for but short-term rental hosts often provide for free. From early check-in and late checkout to pool heat, grocery stocking, and celebration setups, these services take time, coordination, and operational effort.The hosts share real examples from clients who turned these requests into meaningful revenue streams, including one host who added thousands of dollars per month simply by charging for services guests were already expecting to pay for.If you've ever felt guilty charging for extras, this episode will help you rethink the difference between hospitality and uncompensated labor.In this episode, you'll learn:Why early check-in and late checkout should be treated as premium servicesHow to price pool heat without creating guest confusionWhat hotels charge for concierge-style amenity setupsHow to structure grocery stocking and fridge-fill servicesThe mindset shift every host needs to stop giving away valuable servicesResources Mentioned: Apply for Strategic Host!

Instagram.com/jenniferjadealvarez DM me "Audit" and let's find the missing piece to building a marketing machine.GRAB YOUR FREE FREEDOM CALCULATOR™ https://jenniferjadealvarez.myflodesk.com/freedom-calculatorThe #1 tool to help you plan to work less BTC and into Salon CEOGet 20 hours back in your life and career and scale back from working BTC and step into becoming a Salon CEO to build a well-oiled machine without you!--------Transforming Hair Loss Solutions in the Beauty Industry with Studio U EducationDiscover how a seasoned hairstylist transitioned into a powerhouse in hair loss solutions, transforming her business and empowering salons to serve a growing market. This episode offers insights into innovative hair replacement methods, profitable salon strategies, and actionable steps for stylists to diversify their offerings confidently.In this episode:Shanna shares her inspiring journey from traditional salon work to pioneering hair loss solutionsThe importance of education and transparency in offering hair loss servicesHow natural custom hair and non-damaging bonding techniques revolutionize client outcomesKey steps to start integrating hair loss solutions into your salon with minimal inventoryThe profit margins and business growth potential with new hair loss systemsThe significance of a long-term exit strategy and building a sustainable, high-end service modelPractical advice for salon owners and solo stylists interested in expanding into this lucrative nicheOverview of Studio U Education's comprehensive training program and certification processThe critical role of tailored consultations, client trust, and ongoing support in successEncouragement to embrace change, lean into innovation, and help clients with compassionate expertiseStudio U EducationBrilliant Transformations Educational KitCarla Lawson Hair ExtensionsLinkedInInstagramTimestamps:00:00 - Welcome to the episode and introduction to Shanna Moll's background02:02 - Shanna's career pivot from salon owner to hair loss expert05:47 - The significance of faith and life changes impacting her business journey09:26 - The no-shave, no-damage bonding method created by Shayna13:13 - The importance of proper removal processes and client confidence17:00 - How to approach consultation and offer tiered hair loss solutions19:57 - Details on natural custom hair options and manufacturing process timelines22:55 - Benefits of non-invasive, permanent solutions for hair loss clients26:53 - Strategies for salon owners to start small and grow expertise without heavy inventory34:34 - Profitability and scaling: From $85K to over a million-dollar salon37:14 - Exit strategies and selling a profitable business in the hair loss niche40:36 - Industry insights on helping clients suffering from medical hair loss44:38 - Studio U Education's upcoming courses and certification specifics45:44 - Final encouragement to adopt new solutions and expand your service portfolio47:43 - Closing words and gratitudeResources & Links:Connect with Shanna Moll:Note: This episode is packed with practical advice for anyone in the beauty industry interested in discovering profitable, compassionate, and high-demand solutions for hair loss—an industry segment teeming with opportunity.Resources & Links:Studio U EducationBrilliant Transformations Educational KitCarla Lawson Hair ExtensionsLinkedInInstagramConnect with Shanna Moll:Note: This episode is packed with practical advice for anyone in the beauty industry interested in discovering profitable, compassionate, and high-demand solutions for hair loss—an industry segment teeming with opportunity.

In this episode, Jen sits down with Melanie and Michelle, the founders of Fleurspace, a brand new platform designed to help florists solve some very real problems in the floral industry — like finding temporary studio space, renting cooler space, hiring freelancers, finding setup crews, and getting support in new markets.If you have ever wondered how you would pull off a bigger wedding, work in another state, find freelance floral help, or rent studio space for a few days, this episode will introduce you to a tool that could make all of that easier. Melanie describes Fleurspace as “Airbnb for florists” — a place where florists can list studio space, workshop space, freelance services, and support roles, and where other florists can search for the help they need.Melanie shares her background as a florist with 22 years of experience, while Michelle talks about her entrepreneurial background and how the idea for Fleurspace came together. Together, they explain how the platform works, who it is for, and why they believe it can create more flexibility and opportunity in the floral world.In this episode, they cover:What Fleurspace is and how it worksWhy it is being called “Airbnb for florists”How florists can list studio space, workshop space, and cooler accessHow freelancers, drivers, setup crews, and strike crews can list their servicesHow florists can rent space or hire help as neededWhy this could be a game changer for destination work, larger events, or home-based studiosHow payments and bookings work through the platformWhy this could help florists take on bigger weddings with less panicHow Fleurspace is already growing beyond the United StatesWhy this matters for floristsThis episode is especially valuable for florists who:run a home-based studioneed temporary cooler spacewant to freelance moreneed setup or strike helpwant to expand into larger weddingsneed more flexibility without committing to permanent studio overheadwant to work in new markets or new statesKey takeawayYou do not always need to build everything from scratch in your business. Sometimes the right support, the right space, or the right freelancer can help you take on opportunities you otherwise would have passed up. Fleurspace is trying to make that support more accessible for florists.Connect with FleurspaceWebsite: http://fleur-space.comInstagram: @‌fleurspaceofficialEmail: hello@fleur-space.com

Gianna Wilkins, Director of Convention Services at the Pasadena Convention Center, and Tricia Galloway, Director of Catering Sales with Oak View Group, join Amanda Ma, CEO and Founder of Innovate Marketing Group, to share what really goes into creating impactful live event experiences behind the scenes.If you're an event marketer, meeting planner, venue professional, or brand leader looking to elevate your next conference, gala, trade show, or corporate event, this episode is packed with practical insights and real-world event planning advice.In this episode, they discuss:How brands are using events as part of their marketing strategyCreative ways to maximize convention center spacesHow food and beverage experiences enhance guest engagementWhy early collaboration with venue teams mattersCommon misconceptions about convention centers and catering servicesHow to stay creative while working within real budgetsEvent trends, activations, and memorable guest experiencesWhat brands can do to better partner with venues and service providersAbout the guests:Gianna Wilkins is the Director of Convention Services at the Pasadena Convention Center, where she oversees logistics, operations, and large-scale event execution for hundreds of events annually. She specializes in helping planners and brands transform flexible event spaces into immersive experiences while ensuring operational excellence from planning to show day.Tricia Galloway is the Director of Catering Sales with Oak View Group at the Pasadena Convention Center. She leads catering strategy and food & beverage operations for conferences, galas, trade shows, and corporate events, helping clients create elevated guest experiences through thoughtful culinary design and creative activations.Follow Tricia Galloway and Gianna Wilkins on LinkedIn!EventUp is brought to you by Innovate Marketing Group. An award-winning Corporate Event and Experiential Marketing Agency based in Los Angeles, California. Creating Nationwide Immersive Event Experiences to help brands connect with people. Learn more here!At Innovate Marketing Group, we've curated a collection of free resources designed to help you elevate your events and marketing efforts. Whether you're planning a company retreat or navigating the latest event trends, our tools, reports, and checklists are here to support your success and keep you at the forefront of innovation. Access them here!Follow us!Find us on ⁠⁠LinkedIn and Instagram and catch our latest episodes on the EventUp Podcast!

How do freelance paralegals ACTUALLY work with law firms remotely? How are files shared? Where do projects live? How do attorneys delegate work? And how do independent paralegals avoid complete operational chaos while managing multiple firms?

Why do so many designers struggle to get paid what they're truly worth?In this episode of the Interior Design Business Podcast, I dive into the real reason behind undercharging, overworking, and feeling stuck financially, and it's not your pricing strategy. It's your mindset.Before any system or structure can work, you have to address the beliefs you hold about money. Your “money story” shapes every decision you make in your business, from what you charge to what you present to clients.If you're operating from scarcity, believing there's not enough, worrying about what clients can afford, or feeling like you need to be the “affordable option”, you will continue to limit your growth.In this episode, I break down the difference between scarcity and abundance, how your upbringing influences your financial reality, and what it takes to shift into a mindset that aligns with high-end, luxury clients.In this episode, we cover:Why mindset comes before strategy in your businessWhat your “money story” is and how it affects your incomeThe difference between scarcity and abundance thinkingWhy your beliefs about money may not match your ideal client'sHow scarcity keeps you undercharging and overworkingWhy luxury clients don't value “cheap”The danger of assuming clients can't afford your servicesHow your upbringing shaped your financial mindsetCommon scarcity beliefs designers carryWhy working harder won't make you more successfulHow abundance thinking changes your business resultsWhy you must become the high-end designer before attracting high-end clientsThe role of self-worth in pricing and profitabilityHow to confidently present higher feesWhy clients are happy to pay when you show valueShow notes are available at interiordesignbusinessacademy.comFollow us on Facebook: facebook.com/InteriorDesignBusinessAcademyFollow us on Instagram: instagram.com/interiordesignbusinessacademy

Episode SummaryIn this episode of Million Dollar Flip Flops, Rodric sits down with Michele DeFilippo — owner of 1106 Design and a publishing expert who has helped more than 4,000 authors self-publish their books since 2001.Michele breaks down the confusion surrounding modern publishing, especially the traps authors fall into when they assume they need a “publisher” when what they really need is the right services. She explains the difference between true self-publishing and the growing wave of middleman publishing companies that charge authors upfront, then also take money from every sale on the back end.Rodric and Michele also talk about AI-generated book garbage flooding Amazon, the misuse of royalties in self-publishing deals, and how authors can protect both their work and their income. If you have a book in you — or one already in progress — this episode is a must-listen.In this episode, you'll hear:Michele's path to helping more than 4,000 authors self-publishThe difference between self-publishing and paying the wrong kind of publisherWhy authors often don't need a publisher — they need expert servicesHow some publishing companies charge authors twiceThe red flags every author should watch for before signing anythingMichele's take on AI-generated books and why they're harming publishingWhy “royalty” language can be a warning sign in self-publishing dealsThe common misconceptions authors have about book salesWhy a quality book still matters if you want to build a business with itThe simple questions authors should ask before hiring anyoneHighlights & Timestamps[00:00] The publishing industry's darker sideMichele opens with a warning about publishers who take authors' money and still fail to produce a quality book.[00:00] Meet Michele DeFilippoRodric introduces Michele, founder of 1106 Design, who has helped over 4,000 authors self-publish since 2001.[01:00] Rodric's own publishing lessonsRodric shares that after publishing two books, he learned a lot the hard way and wishes he'd had someone like Michele sooner.[01:00] AI-generated books and publishing garbageMichele explains her concerns about AI-created books flooding the market and why there is no substitute for an author's real voice.[02:00] Biggest misconceptions authors haveShe breaks down how authors often misunderstand what self-publishing really means.[02:00] What self-publishing originally meantMichele explains that self-publishing used to clearly mean the author was the publisher and kept control and profits.[03:00] The rise of middleman publishersShe explains how many companies now charge authors to publish their books and still take money from every sale.[04:00] Publisher vs. services: what authors actually needRodric asks Michele to clarify the difference between a publisher and simply hiring the right professionals to help.[04:00] How Michele's company helps authorsMichele explains how 1106 Design provides editing, design, distribution setup, and publishing support in the author's name.[06:00] The money authors leave on the tableShe explains how many authors are unknowingly earning far less per book because they signed bad publishing deals.[06:00] Rodric on unrealistic publishing expectationsRodric shares how people often misunderstand what success looks like when a book launches.[07:00] Michele on the “100 books sold” mythShe pushes back on the often-repeated statistic that most books sell under 100 copies and explains why that number can be misleading.[08:00] Why authors need protection from scamsMichele talks about the emotional investment authors make in their books and why scams in publishing are especially damaging.[09:00] Rodric's story about a poet friendRodric shares a story about a friend whose poetry book struggled to find support in traditional publishing.[10:00] Rodric's message about Million Dollar Flip FlopsRodric shares a quick message about his book and the foundation behind it.[10:00] Where to find MicheleMichele shares where authors can connect with her and download her free book, Publish Like the Pros.[11:00] Michele's question for the next guestShe asks a simple but powerful question: what is your why?[11:00] Michele's answer to the previous guest's questionShe shares the last physical book she read — The Body Keeps the Score — and what it taught her about hidden suffering and compassion.[13:00] Final advice for authorsMichele ends by sharing the specific warning signs and questions authors should use when evaluating publishing offers.Notable Quotes“Some of these publishers just take their money and don't put out a good book.” – Michele DeFilippo“Authors do not need a publisher. They need services.” – Michele DeFilippo“If they're offering you a free ISBN, that's a red flag.” – Michele DeFilippo“If they're offering to pay you in a royalty, that's a red flag.” – Michele DeFilippo“There's no substitute for an author writing down what's in their heart.” – Michele DeFilippo“When in doubt, be kind.” – Rodric LenhartConnect with Michele

In today's episode of iGaming Daily, Charlie Horner is joined by iGaming Editor Joe Streeter and SBC Editor-at-Large Ted Menmuir as the pair unpack the biggest shake-up in gambling harm prevention in the UK in years.Tune in to today's episode to find out:How the UK arrived at this new RET funding framework and why GambleAware's role came to an endWhich organisations have been confirmed as recipients - and any notable omissionsHow the sector has reacted to the newsThe key criticisms of centralising RET funding through the NHS and OHIDWhat changes for people using gambling treatment and support servicesHow the industry will look back on GambleAware's legacy after it closed its doors in MarchWhat the future holds for problem gambling services in this new era of UK gamblingHost: Charlie HornerGuests: Tom Nightingale & Justin ByersProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove's Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove's Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

A British politician made headlines after being criticised for offering hypnosis sessions claiming to increase breast size.But is there actually any truth behind it? In this episode, Adam speaks with hypnotherapist and trainer Rob de Groof, about one of the most controversial applications of hypnosis — breast enlargement.They explore real-world case studies, client experiences, and the uncomfortable grey area between possibility, perception, and proof.This isn't about sensational claims.It's about understanding what hypnosis can — and can't — do.Whether hypnosis can genuinely influence physical changesReal-world results from breast enlargement hypnosis experimentsWhy some clients reported increases of up to 1.5 cup sizesThe role of subconscious blocks in physical developmentWhy results appear more common in certain age groupsEthical risks of making bold hypnotherapy claimsThe marketing problem: why therapists avoid promoting controversial servicesHow media attention distorts public perception of hypnosisThe difference between therapeutic application and sensationalismThe real value of hypnosis isn't in making unrealistic promises —it's in removing internal resistance so the body and mind can operate more effectively.Rob is an experienced hypnotherapist and trainer who teaches internationally, including protocols such as the Jeffrey Stevens approach.He specialises in practical hypnosis techniques and runs training through his academy:

Send us Fan MailAre you charging what you're worth—or just what you think people will pay?In this lively episode of The WEBB Remedy Podcast, Rinnie Orr and Stephanie Basima Terry sit down with Dr. Henry C. McKoy, President and CEO of the Carolina Community Impact Fund, to unpack the tricky intersection of pricing, money mindset, and entrepreneur burnout.Dr. McKoy brings a powerhouse background—from banking and entrepreneurship to teaching and public service—to help entrepreneurs rethink how they value their time, energy, and expertise.Together, the trio dives into:The real cost of underpricing your products and servicesHow to calculate your true value (and stop guessing your worth)Why burnout often starts with mindset, not workloadPractical ways to build systems, delegate, and protect your energyHow to reframe sales as service and lead with purposeQuestions to reflect on while you listen:Are you setting prices that reflect your value—or your fears?What stories do you tell yourself about money and worth?How can you shift from survival mode to sustainability?What would it look like to treat sales as an act of service, not self‑promotion?Where can you create more space for rest, strategy, and joy in your business?This episode is equal parts strategy session and mindset reset—perfect for any entrepreneur ready to stop discounting themselves and start building a business that honors both purpose and profit.Grab your favorite drink, press play, and get ready to rethink how you price, sell, and sustain your entrepreneurial journey.Support the showThank you for listening...Our theme this year is "Changemakers in Motion"To find out how you can be changemaker and connect - check out WEBB Squared.Become a changemaker today! Support WEBB Squared's annual campaign. We would love to hear from you.  Please contact rinnie@webbsquared.org for more information.

The word freelance sounds harmless, but it carries more weight than most designers realize. In this episode, I break down why calling yourself a freelance designer can cap your income, how clients subconsciously interpret that label, and what shifts when you start positioning yourself as a business instead of an extra set of hands. I talk about authority, pricing, and why so many designers struggle to charge more even when their work is strong. If you are a freelance designer or design business owner trying to figure out how to get graphic design clients who respect your role and your pricing, this episode will change how you think about positioning and your identity as a creative CEO.You will learn:What clients actually hear when you say freelanceWhy the freelance label creates resistance around pricing design servicesHow positioning yourself as a business changes client behaviorWhy authority starts with how you see yourselfGrab a cup of coffee, your notes, and get ready to rethink one word that may be holding your business back.Aventive Academy's Resources:Fully Booked Designer (6-week biz program) : ⁠⁠⁠https://aventiveacademy.com/fullybookeddesigner/⁠⁠⁠From Crickets to Clients: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brand Guidelines Template: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/accelerator⁠⁠⁠⁠

Building new cash-pay services can be one of the fastest ways to grow a private practice — or one of the fastest ways to create legal, compliance, and licensing risk if it's done wrong.In this episode of the Private Practice Owners Podcast, host Adam Robin sits down with Daniel Hirsch, CEO and Founder of Risk & Compliance Analytics, for an action-packed installment of the Compliance Marathon — a series designed to help owners stop fearing compliance and start using it strategically.Daniel breaks down what most practice owners misunderstand about cash-pay services — including the dangerous assumption that “cash means no rules.” From Medicare landmines to pricing consistency, documentation requirements, and licensing exposure, this conversation gives owners a clear framework for expanding cash services without putting their practice, revenue, or license at risk. Together, they unpack:Why cash-pay services are not “rule-free” — and where risk actually increasesThe biggest Medicare mistake owners make when offering cash servicesHow inconsistent pricing, discounts, and “buddy deals” create legal exposureWhy documentation requirements still apply — even when insurance isn't involvedHow to clearly separate cash services from covered therapy to avoid compliance overlapWhat must be transparent: pricing, good-faith estimates, refunds, and consentWhy protecting your license should always come before chasing new revenueCommon gray areas where practices get burned — including “free” screeningsThe simple steps every owner should take before launching wellness, performance, or specialty cash programsHow to build cash services that are compliant, defensible, and scalable This is not a lecture on rules — it's a practical roadmap for owners who want to grow aggressively and responsibly. If you're thinking about adding wellness programs, memberships, dry needling, laser therapy, women's health services, or any cash-pay offering, this episode will save you time, money, and future headaches.

Most small law firm owners hire “marketing agencies” to fix growth… and end up with more software, more dashboards, more coaching calls but the same revenue stress.An ad agency's primary job is simple: generate leads.In this episode, Richard James breaks down:How to choose the right ad agency for your law firmWhy most law firm marketing agencies bolt on unnecessary servicesHow to tell if your law firm needs more leads or better lead conversionWhat law firm owners should track before hiring an ad agencyHow to structure a law firm advertising agency agreement correctly◼️If you want help diagnosing your growth bottlenecks, visit http://thelawfirmsecret.com/ for free tools and resources.

Ash welcomes Nathan Strum from Abby Connect to discuss the evolving role of technology, especially AI, in enhancing the patient experience at dental practices. They break down the traditional functions of the front desk, highlighting the importance of both in-person and phone interactions, and the challenges associated with each—especially the common pain point of phone overload. They also discuss why separating in-person tasks from phone duties leads to better service and a less stressful work environment for dental staff. They also talk about the role of AI-powered and virtual receptionists, including their capabilities, advantages, and their current limitations when handling patient interactions and urgent calls. Compliance and HIPAA considerations for practices using these technologies are also discussed. It's clear that, rather than replacing human roles, AI is best used as a support tool to improve efficiency, help staff retention, and keep up with patient expectations in a competitive dental landscape. Nathan offers practical advice for practice owners and team members on vetting virtual receptionist services and stresses the importance of ongoing training and adaptability in adopting new technologies. To connect with and learn more about Nathan, visit: https://www.abby.com/Key Topics Discussed:Dividing front desk and phone responsibilities for better patient experienceHow slow or missed phone responses can lose new patient leadsThe role of AI and virtual receptionists in dental practicesHandling urgent and emergency patient calls with AI and human backupImpact of phone tasks on front desk stress and staff turnoverCost, training, and staff retention benefits of using virtual receptionistsEnsuring HIPAA compliance with third-party phone servicesHow to evaluate and choose a virtual receptionist providerThe importance of ongoing staff training in new technologies

Durable medical equipment creates a natural extension for non-emergency medical transportation providers. This episode explains how adding DME can unlock new revenue streams, improve patient care, and help NEMT operators differentiate their services while staying compliant with healthcare regulations.What you will learnWhat qualifies as durable medical equipment in healthcare and NEMTWhy DME aligns naturally with non-emergency medical transportation servicesHow adding DME can create new, sustainable revenue streamsThe regulatory and compliance requirements for offering DMEPractical steps to integrate DME into your existing NEMT operations

I talk about why creativity now belongs in every business (yes, even the “dry” ones), and why originality in your voice and messaging matters more than ever. This isn't about chasing trends or letting AI write your soul out of your copy, it's about building offers that sound like you, feel human, and stand out because they're layered with story, theme, and personality. If you've been playing it safe, this episode will gently nudge you to be braver. We also dig into customer lifetime value, because keeping great clients is far easier than constantly chasing new ones. I'll walk you through why retention, experience, and thoughtful touchpoints across the whole journey are becoming non-negotiable if you want word-of-mouth, repeat work, and real loyalty. This is about creating a world your clients want to stay inside, not just a one-and-done service. And finally, I'm calling you to double down. One revenue-driving, reputation-building headliner offer. Less creating, more committing. Alongside that, becoming obsessed with feedback, real, honest data that helps you evolve instead of guessing. If 2026 is your year to simplify, specialise, and go all-in on what works, this episode will set the tone. What You'll Learn in This EpisodeWhy offers need to become creative experiences, not just professional servicesHow originality in your voice and copy helps you stand out in a noisy marketWhy focusing on customer lifetime value beats chasing new leadsThe power of doubling down on one headliner offer instead of creating moreHow feedback (direct and anonymous) becomes your most valuable growth data"Offers are no longer deliverables for sale. They're branded experiences and the stakes are higher now." Step into my festival world...

In this episode, Peter Rabey sits down with Michelle Beyo, CEO and Founder of Finavator, an award-winning payments and future-of-finance consultancy. With more than 20 years of experience across payments, loyalty, telco, digital identity and open data, Michelle is a global thought leader who has spoken on stages worldwide, including TEDx and is a Money20/20 RiseUp Alumna, Mentor and trusted advisor to multiple FinTechs.Together, Peter and Michelle dive into a wide-ranging discussion on the future of finance, from consumer‑first innovation to AI, digital identity and open data, Michelle shares how trust, inclusion and collaboration are reshaping the way we all experience money.Discussions in the episode:What “consumer‑first finance” really meansThe breakthrough shifts transforming financial servicesHow leaders can scale trust as quickly as technologyAdvice for the next generation of fintech innovatorsTune in for a masterclass on innovation, inclusion and leadership in finance.Click here to reach out to Peter Rabey directlyLike this show? Please leave us a review. Every review helps!

Podcast: Exploited: The Cyber Truth Episode: When Open Source Gets You Into Hot Water: Copyleft Risk in Embedded SystemsPub date: 2025-12-11Get Podcast Transcript →powered by Listen411 - fast audio-to-text and summarizationOpen source accelerates development in embedded systems, but hidden license obligations can quickly create legal and operational risk. In this episode of Exploited: The Cyber Truth, host Paul Ducklin is joined by RunSafe Security Founder and CEO Joseph M. Saunders and Salim Blume, Director of Security Applications, for a look at how copyleft risk emerges and why compliance in embedded products is more challenging than many teams expect. Salim breaks down how restrictive licenses, such as GPL and AGPL, can force the disclosure of proprietary code, interrupt product shipments, or create exposure long after devices are deployed in the field. Joe shares why accurate SBOMs, automated license checks, and enforcing policy at build time are critical to preventing surprises in downstream products. The discussion also touches on the ongoing Vizio case, where the TV manufacturer faces litigation that could compel public release of source code under the GPL, highlighting how open source obligations can surface years after products hit the market. Together, Paul, Joe, and Salim explore: How copyleft obligations can require source-code disclosureWhy embedded environments complicate license complianceReal-world cases where unnoticed GPL dependencies caused major issues, such as Vizio's GPL lawsuit and Cisco's WRT54G router familyThe growing implications of AGPL for SaaS and connected servicesHow build-time SBOMs and automated controls reduce long-term risk Whether you're building connected devices, managing software supply chain compliance, or protecting proprietary IP, this episode offers practical guidance to reduce copyleft risk before it becomes a costly problem.The podcast and artwork embedded on this page are from RunSafe Security, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.

In this Hot Topic episode of The Neurodivergent Experience, Jordan James and Simon Scott respond to an Independent article exploring whether undiagnosed ADHD increases the likelihood of young people going missing — and why headlines like this often oversimplify a much deeper issue. Jordan shares raw, personal stories of repeatedly running away as a child and how abuse, zero support, and misinterpretation shaped his behaviour — not ADHD itself. Simon unpacks why articles tend to blame neurodivergence rather than the environmental failures, lack of safeguarding, and lack of understanding that actually create crisis responses.Together, they discuss:Why “ADHD made me run away” is an oversimplificationHow unsupported neurodivergent kids end up in crisisSensationalist headlines vs. lived realityThe role of schools, police, and mental health servicesHow mislabelling kids as “naughty” shapes lifelong self-worthWhy early identification and whole-profile neurodivergent understanding mattersThe urgent need for empathy-driven support systemsThis is a validating and eye-opening conversation for anyone who grew up misunderstood — and for anyone working with vulnerable neurodivergent young people today.Our Sponsors:

As we move toward the end of the year, many of us are in reflection and vision mode—looking back at what 2025 has been and thinking ahead to what we want 2026 to look and feel like in our businesses and lives. In this episode, I'm talking about one of the most important (and often misunderstood) pieces of that conversation: content creation.I break down what “content” really is for a transformational, service-based business—not just posts on social media, not just a reel here and there—and why, going into 2026, you're going to need content that is deeper, more intentional, and more aligned with your genius than ever before. We look at content as the foundation of your marketing, business strategy, and client attraction, and get honest about the kind of content you actually need if you want to grow a sustainable, prosperous coaching business.I also talk about the difference between paying for leads with ads and building your business through organic visibility, and why—even if you love the idea of “using other people's audiences”—you still need your own thought leadership, frameworks, and offers to stand on.You'll hear me connect this to my Yellow Brick Road client attraction system (ATTRACT–SERVE–CONVERT) and to my Genius Edge framework, because at the end of the day, everything from your offers to your workshops, talks, podcast, and live events is content. If you want 2026 to be different from 2025 in terms of revenue, reach, and impact, you're going to have to create different content to get you there.In this episode, we explore:The difference between paid lead generation (ads) and organic visibility—and what that actually looks like in a coaching / service-based businessWhy reels and social media posts alone are not a content or client attraction strategy, especially if you sell higher-ticket, high-touch servicesHow to think about offers as content, and why your offer needs to be a sexy, transformational journey (not just a list of sessions or modules)The role of high-value, longer-form content—talks, workshops, masterclasses, podcasts, live events—in building authority, trust, and real relationships with your ideal clientsHow your content strategy supports my Yellow Brick Road framework (ATTRACT–SERVE–CONVERT) at every step of your client pathway, from first touch to “yes”A simple reverse-engineering process to look at what you want in 2026 (income, visibility, lifestyle, impact) and identify the content you'll need to create to make it possibleWhy 2026 will require you to “up-level” both your content game and your delivery skills—and how this connects to Your Genius Edge and my upcoming Serve & Deliver programThis episode is here to help you see your business through the lens of content: your offers, your message, your visibility, your thought leadership, your live experiences, and the way you invite people into your world. If you're dreaming bigger for 2026, this conversation will help you get honest about what you'll need to create—and how to start mapping that out now.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

In this week's episode of Full of Beans, I'm joined by Ailidh Musgrave, an eating disorder campaigner, whose story spans years of misdiagnosis, medical trauma, and being repeatedly told she was “too complex” to treat.Ailidh was diagnosed with anorexia at 13, and spent her teens and early adulthood in a cycle of nine inpatient admissions, severe depression, self-harm, sepsis, multiple surgeries and even temporary paralysis. Alongside her eating disorder, she lives with autism and Ehlers-Danlos Syndrome, which went misunderstood or dismissed for years.Now, two years out of hospital, back in education and moving in with her partner, Ailidh is using her experience to push for safer, more compassionate care and to challenge the Assisted Dying Bill through the #DyingForTreatment campaign.In this conversation, Ailidh shares what it's like to be rejected from over 20 hospitals, labelled “too complex”, and still find her way back to life – and why she believes no one with anorexia should ever be put on a palliative pathway.This week, we discuss:Misdiagnosis, gastrointestinal symptoms and the long road to an EDS diagnosisThe dramatic shift from CAMHS to adult servicesHow autism and neurodivergence were misunderstood in eating disorder treatmentBeing turned away by over 20 hospitals and the “postcode lottery” of careWhy Ailidh is speaking out against the Assisted Dying Bill and the risk for people with anorexiaThe power of time, trust and being truly listened to in recoveryHow her mum held onto hope when she couldn't – and why hope is the most important thing clinicians can offerLived experience and family perspectives are essential if we want eating disorder care to be truly compassionate, person-centred and safe. Ailidh's story is a powerful reminder that no one is beyond help, no matter how long or how complex their journey has been.Timestamps:01:20 – Ailidh's Experience of Inpatient Admissions05:50 – CAMHS vs Adult Inpatient Care09:40 – Autism and Misunderstanding14:10 – EDS Diagnosis and Medical Trauma18:30 – 9 Admissions in 13 Years24:20 – Community Aftercare and Service Gaps29:00 – Concerns About The Assisted Dying Bill36:40 – Finding Internal Motivation For Recovery43:10 – The Impact On FamilyResources & LinksConnect with Ailidh on LinkedInConnect with Us:Subscribe to the Full of Beans Podcast hereFollow Full of Beans on Instagram hereCheck out our website hereListen on YOUTUBE here⚠️ Trigger Warning: Mentions of eating disorders. Please take care when listening.If you enjoyed this episode, don't forget to subscribe, rate, and share the podcast to help us spread awareness.Sending positive beans your way, Han

Episode Quote: Sometimes you just have to take the leap and build your wings on the way down. ~Kobi YamadaIn this special throwback episode, Monica Allen shares her origin story of how she went from a small-town girl with big dreams to a multi-business owner generating over a million dollars in revenue annually. If you're new to the Become Your Own Boss podcast, this is the perfect place to start. And if you've been listening for a while, this is your chance to reconnect with the roots of the show and the mission behind it. This story proves that you don't need to have it all figured out. Sometimes you just have to take the leap and build your wings on the way down. ✅ What you will learn in this episode:How to take the intelligent leap into entrepreneurshipHow to build financial reserves from day oneHow to test your idea before going all inHow to turn customer feedback into profitable servicesHow to grow your business without outside advertisingEpisode Sponsor -  Zeus' Closet Helpful Entrepreneurial Resources from Become Your Own BossJoin the ⁠Become Your Own Boss Community⁠⁠Monica FREE ebook⁠Get your⁠ Become Your Own Boss Planner⁠Ways to reach me: DM me on IG @becomeyourownbosspodcast Email: monica@monicaallen.com

What you'll learn in this episodeWhen prospecting maxes out—and it's time to start marketingHow to know if you're financially ready to invest in marketingGoogle Ads vs. social media ads: where to beginThe golden rules for effective email marketingWhy speed-to-lead is critical for paid lead servicesHow webinars and workshops build trust and authorityWhy consistency beats “one-shot” campaigns in direct mail marketing 

In this episode of the Millionaire Mindcast, Matty A. welcomes Ellen Wood, founder and CEO of VCFO, who pioneered the fractional CFO model and has supported more than 6,000 companies through growth and exit planning.Ellen shares her journey in building VCFO, the inspiration behind trademarking “virtual CFO,” and why more businesses are turning to fractional financial leadership. From the power of the V360 Assessment to the critical role of accountability and culture, Ellen outlines the strategies that differentiate businesses that scale successfully from those that stall.She also dives into common exit planning mistakes, the importance of preparation years in advance, and her perspective on the future of fractional CFO services as AI and private equity reshape the office of the CFO.What You'll Learn in This Episode:The origins of VCFO and the rise of fractional CFO servicesHow the V360 Assessment identifies risks and opportunitiesWhy accountability and culture are key drivers of valueThe biggest mistakes business owners make before an exitStrategies to scale successfully and retain top talentHow AI and private equity are transforming finance functionsEllen's personal lessons and advice to entrepreneursTimestamps: 01:00 – Ellen Wood's background and founding VCFO 03:30 – Building the fractional CFO model 07:00 – Expanding into HR and operational support 11:45 – Using V360 to prepare for growth and exit 17:30 – Culture and accountability as hidden value drivers 21:30 – Exit preparation: what most founders get wrong 25:45 – Scaling vs. stalling businesses 29:00 – The future of fractional CFO services 32:00 – Advice to her younger entrepreneurial selfConnect with Ellen Wood: LinkedIn: https://www.linkedin.com/in/ellenewood/Episode Sponsored By:Discover Financial Millionaire Mindcast Shop: Buy the Rich Life Planner and Get the Wealth-Building Bundle for FREE! Visit: https://shop.millionairemindcast.com/CRE MASTERMIND: Visit myfirst50k.com and submit your application to join!FREE CRE Crash Course: Text “FREE” to 844-447-1555FREE Financial X-Ray: Text  "XRAY" to 844-447-1555

What if you didn't need a formal qualification, a traditional path, or a big following to build a successful design business — just a clear point of view?In one of the most popular episodes of the Imprint Podcast, Simone Haag shares how she created her own niche in the design world by leaning into what made her different. With no formal training, Simone built her career from the ground up — first as an apprentice at the leading Melbourne design studio Hecker Guthrie, then as the founder of her own studio known for bold, layered interiors that reflect a highly personal style.Come listen to our conversation where we talk about Simone's unconventional journey into design, how she turned her love of vintage into a signature strength, the way she works with clients, charges for her services, and how she built a team around her creative vision. Simone's story is a powerful reminder that when you own your point of view, you don't need to compete — because no one else can do what you do.If you're trying to stand out, find your style, or carve your own niche in a crowded market, this is a must-listen.➤ Let's continue the conversation here: www.nataliewalton.substack.com ~Go DeeperFor Interior Designers & Stylists: A proven program to elevate your interiors, develop your signature style and attract your dream clients with clarity and confidence. | Start HereFor Creative Entrepreneurs: Expert guidance in a 1:1 mentorship intensive to start or scale your creative business. | Learn MoreFor Business Strategy, Systems & Support: A business growth program for interior designers and creative business owners who are focussed on growing smarter, not harder. | Join Here~THIS EPISODE FOCUSES ONSimone's unconventional journey to become an interior designerHer creative process working with clientsWhat she's learnt about trusting your intuitionHow she built her businessHow you can charge for your servicesHow to value your timeWhy nicheing can provide more value to your clients and help your business growWhat it takes to grow a team, and why investing in coaching is essentialHow to overdeliver for your clientsWhy your willingness to try is one of your best resources.   FEATURED ON THIS EPISODEGet your free guide here — 7 Insider Secrets to make it happen!Simone's business Simone HaagSimone instagram @simonehaagDesign studio Hecker GuthrieHotels designed by Phillipe StarckSimone's Whiskey room projectIDEA Awards — Designer of the yearBook Atomic Habits by James ClearPodcast The Elements by Stuart DiverMy book Style: The Art of Creating a Beautiful HomeSimone's Phillip's Island coastal home Angler's ShackPodcast production: Yaga Media This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit nataliewalton.substack.com

Are you still quoting prices on the fly or “going with your gut”? If so, there's a good chance your cleaning business is losing money—without even realizing it.In this episode of the Profit Cleaners Podcast, Brandon Schoen and Brandon Condrey unveil their proven pricing system—eight years in the making—that has helped scale their business to millions in annual revenue. Whether you're new to the industry or have been operating for years, one thing is clear: inconsistent pricing leads to inconsistent profits.Tune in to discover:Why pricing by square footage beats hourly rates for recurring servicesHow to create predictable profits by using a flat-fee modelThe psychology of time management—and how it helps your team work more efficientlyHow to collect and leverage competitor pricing data to stay ahead in your marketWhy a pricing system is key to delegating sales, increasing conversions, and scaling your business with confidenceWhether you're a solo cleaner winging it or a seasoned operator still undercharging out of fear, this episode will slap some logic and structure into your pricing—and help you finally charge what you're worth. Listen now!Ready to stop winging it and start winning it? Grab the Profit Cleaners Pricing Tool and steal the system that built a multi-million dollar cleaning business. For a limited time, get a free strategy session with Brandon Condrey to review your numbers and set up your business for sustainable, profitable growth.Highlights:(01:29) – The Profit Cleaners' powerful pricing tool and what makes it unique(02:42) – Why flat-fee pricing delivers consistent customer expectations and higher margins(03:50) – The downside of hourly rates and how they affect profitability(07:23) – Using operational data to calculate team time targets and optimize performance(08:31) – How Parkinson's Law and toothpaste psychology can make your cleaners faster and your margins fatter(10:50) – Understanding your market: how to compare apples to apples in pricing(11:41) – The benefit of modeling a proven system versus trying to build your own from scratchLinks/Resources Mentioned:Profit Cleaners Website Watch the FREE Masterclass: https://profitcleaners.com/masterclass)Join the FREE Facebook community: https://www.facebook.com/groups/profitcleaners/

What a Weird Week gets you caught up on the odd, interesting, strange, fun, and weird news that happened this week. Ten stories in 15 minutes!See https://www.shownotes.page or "What a Weird Week" where you get podcasts.Hi friends, I'm Scott and this is What a Weird Week, a look at the odd, interesting, strange, fun and weird stories that made news this week. See bottom of shownotes page for a transcript of the podcast episode.  To Subscribe/ get in touch/ other/ see www.shownotes.page.Thanks for rating and reviewing and also subscribing!These are the shownotes for Season 6, Ep 29 first published Fri July 18, 2025 Casino for the rest of us! UNO at the casino https://www.newsweek.com/new-uno-social-club-casino-las-vegas-2098544Mysterious ship goo is baffling the sciencers https://www.popsci.com/science/ship-goo-great-lakes-mystery/ Really old movie prop sells for record amount https://www.upi.com/Odd_News/2025/07/17/Heritage-Auctions-Rosebud-Citizen-Kane/6941752775517/Online movie streaming servicesHow to sleep better but yer not gonna like it maybe https://www.sciencedaily.com/releases/2025/07/250716000856.htm Impossible egg record has finally been cracked! https://www.upi.com/Odd_News/2025/07/16/Guinness-World-Records-largest-scotch-egg/1951752684454/ Sloths and more specifically sloth gas makes science headlines https://www.livescience.com/animals/scientists-thought-sloths-dont-fart-then-one-was-caught-tooting-on-camera Pooch TV preferences may surprise you #study https://studyfinds.org/dogs-watching-tv-habits/ Has the Green Pigeon shown up in your feeds yet? Earlier this summer it started to gain momentum. I thought it was fake. https://www.bbc.com/news/articles/cg5zdyy4lrgo The science of delicious campfire food https://www.popsci.com/science/why-food-around-campfire-tastes-better/ Why do we feel guilty about using our vacation days? (If you don't, you're winning). https://studyfinds.org/why-do-so-many-american-workers-feel-guilty-about-taking-vacation-days/ The million dollar relationship question that you should NOT bring up with your partner https://studyfinds.org/would-you-leave-your-partner-for-million-dollars/

Wondering how you can market to medical private practices?In this episode of Private Practice Success Stories, I spoke with Meaghan Arnold, a speech-language pathologist with an adult and geriatric-focused private practice in Tyler, Texas. She began her career working in skilled nursing facilities and home health and quickly realized the need for continued care. This prompted Meaghan to start her own private practice in 2020. We discuss how being passionate about your niche and patient population is key to success. Meaghan shares why she is so passionate about physician and community education and emphasizes the importance of both clinical care and business aspects in running a healthcare practice.Meaghan Arnold is a speech-language pathologist and owner of Speech Swallowing and Neurological Rehabilitation, a private practice in Tyler, Texas. SSNR exclusively serves the adult and geriatric populations across voice, speech, memory, cognition, language, and swallowing deficits. Meaghan received her Bachelor of Science degree from the University of Arizona and her Master of Arts degree from the University of Texas at Austin. Meaghan has worked in skilled nursing facilities, home health, and the outpatient setting in Texas for the last eight years. Meaghan is a three-time ASHA ACE award recipient and is passionate about the importance of lifelong continuing education. She prioritizes her participation in community outreach events and patient education. Meaghan has presented at local conferences, support groups, universities, and physician offices across topics including dysphagia management in the head and neck cancer population, deviations from typical in the aging swallow, communication changes in the dementia population, and risk mitigation and decision-making in dysphagia.In Today's Episode, We Discuss:Meaghan's story of how she became a private practice owner The importance of selling your servicesHow having a private practice allows you to prioritize what matters with your patientsWays to find referrals for your practice The key to successful word-of-mouth marketing What you need to know if you struggle with a fear of failure The mindset shift from selling to advocating How to perfect your elevator pitch when asking for referrals from medical practicesThe importance of thinking and acting like a business ownerWhat it's like to own a private practice as a mom I hope you enjoyed your conversation with Meaghan! She is a perfect example of someone who turned her niche clinical interests into a thriving business where she has full control over which populations she works with. If you would like to know more about how we can help you start your private practice (just like we helped Meaghan!) please visit www.StartYourPrivatePractice.com.Whether you want to start a private practice or grow your existing private practice, I can help you get the freedom, flexibility, fulfillment, and financial abundance that you deserve. Visit my website www.independentclinician.com to learn more.Resources Mentioned: Visit Meaghan's website: https://ssnrtx.com/Follow Meaghan on Instagram: https://www.instagram.com/ssnr_tx/Follow Meaghan on Facebook: https://www.facebook.com/profile.php?id=100068718896885Where We Can...

Here's an uncomfortable truth:  Money and policy decisionmakers do not care about your services. This uncomfortable truth is a source of frustration for so many Nonprofit leaders, and it doesn't have to be. But we have to understand it and learn how to work with it in order for it to be okay.You've probably had this experience. You're talking to a decision maker and you get the feeling that they really don't care about your services. It's because they don't. But that doesn't mean they don't care about what you do. It just means that for them, the services themselves are the least important detail. The secret to engaging messaging is understanding what the important details are, from their perspective. And to focus your messaging on that. In this episode, we share:What decisionmakers really care about with respect to your workThe biggest messaging mistake we tend to make, other than focusing on our servicesHow to break the most problematic messaging habits we've all developedTwo layers of messaging elements that will transform your messaging's effectivenessHow to distinguish yourself from the competition (particularly for-profit competitors) in terms that matter to decisionmakersHow to train your brain to use the new messaging under pressure, without role play Help spread the word! If you found value in this episode, I'd be grateful if you would leave a review on iTunes or wherever you listen. Your reviews help other nonprofit leaders find the podcast.  Thanks!! 

Tired of messy finances holding your business back? Tune into That Entrepreneur Show as we welcome Enzo O'Hara Garza, the visionary founder of Accounting Prose! Enzo is more than an accountant; but a financial systems architect dedicated to helping small businesses achieve clarity and scale with confidence.Join us as Enzo shares their decade-plus of expertise, revealing:How Enzo expanded Accounting Prose beyond traditional accounting to integrate HR and sales tax services.The critical importance of process mapping and its profound impact on client operations.Why Xero is at the core of their tech stack and how it empowers modern businesses.Enzo brings a blend of real-world insight and actionable advice, proving that financial operations can be both structured and empowering. Don't miss this opportunity to learn how to build systems that support your business's soul and fuel its growth without the burnout!Enzo also dives into:Limited taxAn HR add-on to supplement payroll servicesHow to let go of responsibility Tips on running a fully-remote team“Think weeks”Enjoy the show and latest level-up!Support the showWant the freebie from our guest? Question for our guest or Vincent? Want to become a guest or show partner? Email Danica at PodcastsByLanci@gmail.com.Show Partners:Coming Alive Podcast Production: www.comingalivepodcastproduction.comJohn Ford's Empathy Card Set and App: https://www.empathyset.com/ Music Credits: Copyright Free Music from Adventure by MusicbyAden.

Freelancer Visibility Series #5Think your brand messaging is "fine"? Think again. If your content still sounds like a generic VA or a watered-down version of your mentor, you're missing out on paid opportunities, real alignment, and meaningful client connection. The missing piece? Your true brand voice. It's time to bring your personality front and center.In this Visibility Series episode, I'm joined by Jen Liddy—Brand Voice & Messaging Strategist and creator of The YOU-Algorithm™, a human-first messaging process. After recovering from teaching high school and college English, Jen took her nerdy Word Powers into marketing and never looked back. Now she helps experts and service providers pull out their brilliance and translate it into words their audience can actually hear (instead of scrolling past).Together, we're diving deep into what makes brand messaging truly magnetic. Hint: it's not about being louder, perkier, or performing jazz hands on Instagram. Jen shares why your brand voice is the final, most powerful piece of the messaging puzzle and how to use it to connect, convert, and stand out without pretending to be someone you're not.Listen to learn more about:Why your voice (not just your value) is what actually sells your servicesHow to identify and embrace your brand personality—even if you hate the spotlight!What outdated messaging from 2020 still lurks on service provider websites & how to fix itWhy your marketing content might sound like AI wrote it and how to humanize it ASAPHow brand messaging evolves with your niche, and why it's okay to "shed" as you growIf your content sounds more like a template than a real human, this episode will help you put the personality back in your brand messaging and finally connect in a way that feels real.Sponsored by AI Copywriter in a Box Struggling to create client content fast? Stop wasting time starting from scratch. AI Copywriter in a Box helps you craft high-converting, client-ready content in minutes—emails, social posts, sales pages, and more—all in your client's unique voice. I use it myself to skip the endless revisions and get premium content done fast. Use my affiliate link & get $50 off with the code UNICORN. You can use the AI Copywriter for up to 4 different clients. Grab yours now!Links Mentioned in the Show:Grab Jen's The YOU-Algorithim™ positioning GPT for free with code UNICORNGPT. Unlock Your Differentiator: use this unique brand positioning tool to unlock the message only you can say! This custom GPT + mini training uncovers your one-of-a-kind brand differentiators so you can easily explain what you do, position yourself without over explaining or shouting louder, create messaging that clicks with your people - clearly & confidently.We compared two of our friends in the online space who both teach how to write better copy, but they have very different brand voices & personalities: Marisa Corcoran @mtoni and Sam Burmeister @nomad.copy Join The Digital Marketer's Workgroup: Are you already...

Are you ready to take control of your pricing strategy and run a more profitable, stress-free design business?In this episode of the Interior Design Business Podcast, I'm sharing the four foundational rules every designer needs to understand and implement when it comes to pricing their services and products. These rules will help you separate your services clearly, get paid upfront, eliminate financial risk, and avoid frustrating client pushback. If you've ever been confused about how to present pricing, when to collect payment, or how to avoid being treated like a personal shopper, this episode is for you.In this episode, I cover:Why design and purchasing should always be treated as separate servicesHow to set up payments so you get paid before you startThe exact paperwork you need to stay protected (and profitable!)Why “cost plus” pricing is a trap—and what to do insteadShow notes are available at interiordesignbusinessacademy.com.Follow us on Facebook: facebook.com/InteriorDesignBusinessAcademyFollow us on Instagram: instagram.com/interiordesignbusinessacademy

Will artificial intelligence help you do your job, or will it just straight-up do your job and leave you unemployable? Or will the future bring something else entirely — either between those two extremes or a world that we simply cannot imagine yet? And are we already starting to see signs of that future emerging? On this episode of The New Bazaar, Cardiff is joined by economist Nathan Goldschlag, Research Director at the Economic Innovation Group. Until recently, Nathan was Principal Economist at the U.S. Census Bureau's Center for Economic Studies, where among other things he led research on the impact of technology, including AI, on the economy. Any worthwhile list of the world's best economists on the subject of AI and work would have to include him. Cardiff and Nathan go through Nathan's own research* and also filter out the megaton of nonsense on the topic and discuss some of the work done by others — research, essays, meanderings — that they think is actually worth sharing with listeners. They discuss, among other things: How many businesses are now using AI to produce goods and servicesHow have things changed since the launch and popularization of large language modelsEconomic growth consequences of AIWhether “learn to code” is still good advice The skills that still matter To steer or not to steer the AI future* Nathan's research on AI was done in collaboration with a large team of researchers at the Center for Economic Studies at the U.S. Census Bureau including Emin Dinlersoz, Lucia Foster, David Beede, John Haltiwanger, Zach Kroff, Nikolas Zolas, Gary Anderson, and Eric Childress, along with program area partners including Kathryn Bonney, Cory Breaux, Cathy Buffington, and Keith Savage, as well as academic partners including Daron Acemoglu, Erik Brynjolfsson, Kristina McElheran, and Pascual Restrepo. Related links:The impact of AI on the workforce: Tasks versus jobs?Tracking Firm Use of AI in Real Time: A Snapshot from the Business Trends and Outlook Survey.The Rapid Adoption of Generative AI | NBERAnswering the Call of AutomationAI-2027.comTyler Cowen - the #1 bottleneck to AI progress is humansDriverless trucks are coming and unions aren't happy about itGenerative AI at Work Hosted on Acast. See acast.com/privacy for more information.

In this episode of CASAT Conversations, we welcome Mark Disselkoen, a seasoned Licensed Clinical Social Worker (LCSW) and Licensed Clinical Alcohol and Drug Counselor (LCADC) with over three decades of experience in the field of substance use and mental health treatment. As a Senior Project Manager at the Center for the Application of Substance Abuse Technologies (CASAT) at the University of Nevada, Reno, Mark oversees the CCBHC project, certification efforts, and several key training and technical assistance initiatives across Nevada. Throughout his career, he has been deeply committed to improving clinical practice, expanding access to integrated care, and advancing the professional development of clinicians.Mark's influence extends across multiple areas of the behavioral health field. From providing high-level technical assistance to delivering hands-on clinical training, he has helped shape better assessment practices, person-centered care approaches, and more effective treatment recommendations. His leadership emphasizes the importance of adapting to change, fostering a culture of learning, and encouraging peer collaboration to support mental health initiatives.In this episode, Mark discusses:The importance of confidentiality and recent updates to ASAM Criteria (ASAM 4)Best practices in training and mentoring cliniciansThe role of better assessment in improving treatment outcomesLessons learned in delivering person-centered and integrative careThe value of Certified Community Behavioral Health Clinics (CCBHCs) in improving access to comprehensive servicesHow peer collaboration and "teachable moments" promote a culture of mental wellnessStrategies for adapting to changing environments and remaining current with evolving policies and practicesJoin us for an insightful conversation with Mark Disselkoen as he shares practical wisdom, leadership lessons, and inspiring advice for anyone dedicated to advancing the fields of substance use, mental health treatment, and integrative care.Key words: substance use treatment, mental health, integrated care, best practices, confidentiality, professional development, education

High-paying clients aren't avoiding you because you're not talented—they just don't see you as the expert they need. If you're stuck working with low-budget clients while hearing about other designers landing $10K+ projects, it's time to fix what's keeping you invisible to premium clients. I'll break down exactly why they aren't hiring you and what you need to change today.You will learn:The biggest mistakes that make high-paying clients ignore your servicesHow to position yourself as a premium designer (so clients see your value)What your portfolio needs to attract serious inquiriesWhere to find clients who can actually afford $10K+ brandingThe one strategy that will get high-paying clients to reach out to youListen in and start making the changes that bring in better clients and bigger projects.Aventive Academy's Resources:$12k Client Attraction Masterclass: https://aventiveacademy.com/attract-clients-workshop/Client Portal for Designers: https://aventiveacademy.com/client-portal/ The Wealthy Client Blueprint: ⁠https://aventiveacademy.com/wealthy-client/Mockup Magic: https://aventiveacademy.com/mockup-magic/ Brand Guidelines Template: https://aventiveacademy.com/brand-guidelines/ 12-Week Business Program for Designers: https://aventiveacademy.com/profit Join My Weekly Newsletter: https://aventive-academy.ck.page/0fc86a336f The Creative CEO Accelerator: https://aventiveacademy.com/accelerator

Bellwether is a climate prediction tool that uses AI to analyze Earth observation data and anticipate changes to the planet. It's used by the public and private sectors to help with disaster preparation and recovery. How Bellwether works: Uses simulation techniques to analyze Earth observation dataPredicts the likelihood of severe weather, like wildfires and floodsIdentifies damage to critical infrastructure after a disasterHelps deliver aid more quickly after a disasterDr. Sarah Russell is a startup founder, tech executive, and physician working at the intersection of business, planetary health, and machine learning. In addition to her role as CEO of Bellwether, she is a Managing Director at X, the Moonshot Factory at Alphabet. Previously, she held leadership roles at Venrock, the VA Palo Alto Healthcare System, and Google, applying her expertise in healthcare, technology, and regulatory strategy. In addition to her entrepreneurial and executive pursuits, she serves as an Assistant Professor at Stanford University School of Medicine, where she remains dedicated to mentoring and advancing innovation in medicine and sustainability.Here are some topics we covered:How to navigate personal growth and identity shifts after selling a businessWhat is the significance of absolute risk scores in disaster preparedness and how they differ from relative risk scoresWhy AI models are advantageous over traditional physics-based models in climate and weather event predictionsWhen to consider expanding a business model to offer comprehensive solutions, including vertical integration and AI-enabled servicesHow to maintain focus and remember that just because you can doesn't mean you shouldWhy you should surround yourself with people way smarter than you and do the ego work to deal with that reality

In this episode of DevOps Diaries, host Jack McCurdy welcomes Paul Battisson to discuss his 15-year journey in Salesforce. They explore the importance of saying yes to challenges, the evolution of the Salesforce platform, and the balance between simplicity and complexity. Paul shares insights on innovation, problem-solving, and the significance of good processes and communication in successful project delivery. In this conversation, Paul and Jack discuss the challenges and strategies involved in implementing change within organizations, particularly in the context of DevOps and consulting. They emphasize the importance of transparency, building trust, and involving stakeholders in the process to overcome resistance. The discussion also touches on the human element of consulting, the impact of technology on job security, and the necessity of consistency and detail in achieving success.Learn more:DevOps for the Salesforce enterpriseTransforming Salesforce DevOps in financial servicesHow to deploy Salesforce flowsGroundwork AppsAbout DevOps Diaries: Salesforce DevOps Advocate Jack McCurdy chats to members of the Salesforce community about their experience in the Salesforce ecosystem. Expect to hear and learn from inspirational stories of personal growth and business success, whilst discovering all the trials, tribulations, and joy that comes with delivering Salesforce for companies of all shapes and sizes. New episodes bi-weekly on YouTube as well as on your preferred podcast platform.Podcast produced and sponsored by Gearset. Learn more about Gearset.Subscribe to Gearset's YouTube channel: https://grst.co/4cTAAxmLinkedIn: https://www.linkedin.com/company/gearsetX/Twitter: https://x.com/GearsetHQFacebook: https://www.facebook.com/gearsethqAbout Gearset: Gearset is the leading Salesforce DevOps platform, with powerful solutions for metadata and CPQ deployments, CI/CD, automated testing, sandbox seeding and backups. It helps Salesforce teams apply DevOps best practices to their development and release process, so they can rapidly and securely deliver higher-quality projects. Get full access to all of Gearset's features for free with a 30-day trial.Chapters:00:00 The journey of saying yes06:06 Innovation in a mature platform09:01 solving problems creatively12:03 Salesforce: simplicity vs complexity15:06 The double-edged sword of low technical barriers18:06 Establishing good processes20:55 The Importance of communication in teams26:24 Incremental changes29:15 Building trust through transparency32:37 Overcoming resistance to change36:44 The human element in consulting41:40 How AI agents change the job market53:20 Consistency and detail: keys to success

Coding and billing pro John Gwin shares the most useful key performance indicators (KPIs) to help your practice grow and succeed. Hear John's money-saving insights on:Advice for dealing with the complexities of insurance billingThe need for strong financial controls and regular checks on your accountsHow to decide whether your practice should accept insurance or focus on cash pay servicesHow to protect your practice from risks like embezzlement and fraudWhy it's crucial to stay on top of your practice's finances and plan ahead for potential challengesAbout John GwinJohn Gwin is the CEO and co-founder of The Auctus Group, a revenue cycle management consultancy. With experience in medical billing and practice management, John brings his entrepreneurial spirit and passion for leadership to drive growth and development at The Auctus Group.Follow John on LinkedInLearn more about The Auctus GroupHostRobin Ntoh, VP of AestheticsNextechGuestJohn Gwin, CEOThe Auctus GroupPresented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty.With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you.Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions.Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all.Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast.Let's embark on this transformative journey together where beauty meets business.About NextechIndustry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow

Have you ever wondered what the #1 time hack is that could revolutionize the way you practice as a doula?If you are ready to learn about the ultimate time-saving technique that will transform your approach to birthwork, then get out a pen and paper; this episode is for you!In this episode, we dive into the following:The time management trick that revolutionizes your doula practiceThe secret to balancing time and tasks effortlessly in your doula servicesHow this one-time management hack can free up hours in your week as a doula… and a whole lot more!If you're tired of feeling overwhelmed by the never-ending demands of your doula schedule, then you wanna listen up!Links mentioned:>> Check out what Kyleigh's been up to.>> Kyleigh uses Canva, Monday.com, and Airtable to stay organized.Are you ready to go all-in on your birth business, but you're not sure where to start? I've got you covered! DM me “GET STARTED” on Instagram and let's turn your dreams into your reality — FAST!Don't forget to check out the blog post at www.birthworker.com/blog or follow along over on Instagram at @birthworkerpodcast for more. If these topics light you up, please rate and review the show on Apple Podcasts, Spotify, or wherever you're listening from. After you review the show — snap a pic and upload it here — so I can send you a little surprise as a thank you.Your feedback helps this podcast grow, and I wouldn't be here if it weren't for you!

When you spend a lot of time working with one market, you start to notice patterns.I've worked with hundreds of one-to-two person branding agencies over the last few years, and I see people make the same mistakes over and over again. No matter how we address it in our curriculum, or how many times I talk about it, there are certain things that people in our industry gravitate towards doing that aren't doing them any favors.This month, I want to dig into some of the mistakes I see people make all the time, in our program and out in the world, that I think you should avoid at all costs.Today, we're going to talk about three things you absolutely should not do when selling.Tune into this episode to hear:Why you should never send an email pitch for your servicesHow a Fit-Call eliminates being salesy and puts you in controlWhy you shouldn't talk about services before they've answered all of your questionsResources:No BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com

Can you really be successful with a niche podcast? In this episode, I'm chatting with one of my clients, Carolyn Solo, an EMDR Therapist and Business Coach and host of the Future Template Parent podcast. Carolyn shares her journey of launching a niche podcast that, in one year, has skyrocketed her coaching business and reveals how she leverages her show to build deep trust with her audience, making her podcast the ultimate tool for attracting and converting high-ticket clients! Tune in to hear how Carolyn's podcast has become her primary marketing tool for her coaching business - consistently attracting, nurturing and converting clients into her $3k programs, plus her experience of working with me to launch and grow her podcast. If you're looking to make a real impact, grow your business through podcasting and you're curious about what it looks like to work with me, you don't want to miss this episode.Topics covered in this episode:Carolyn's journey to launching her podcast last summer till todayWhy Carolyn's podcast is her number one marketing tool for her coaching businessHow Carolyn uses Instagram to promote her podcast and reach more listenersHow having a super-niche podcast actually benefits you and your businessThe strategies Carolyn implemented from the challenge that resulted in nearly DOUBLING her podcast downloadsWhy providing free content on your podcast is crucial when selling high-ticket servicesHow repetition in your podcast content can be beneficial rather than boringConnect with Carolyn:Website: www.futuretemplateparent.comInstagram: @futuretemplateparentTune in to the Future Template Parent PodcastEpisode mentions and links:Episode 105 Plan Your First Year of Podcast Content in Under an Hour: A Step-by-Step GuideBook a call to discuss how we can work together to launch or grow your podcast. Related episodes Episode 121 - How to Keep Your Podcast Fresh: Navigating Content Repetition with Engaging StrategiesConnect with Rosemarie

In this episode of PT Pintcast, we dive deep into how integrating imaging services in physical therapy clinics can revolutionize patient care. Our expert guests, Tony and Dave, explore the potential for physical therapists to offer urgent care services, making healthcare more accessible and efficient. Learn how this innovative approach can save patients time and money while providing quicker diagnoses and better treatment outcomes.Key Points Discussed:The benefits of physical therapists providing imaging servicesHow urgent care integration in PT clinics enhances patient access and careThe role of physical therapists as primary care providers for musculoskeletal issuesReal-life examples and success stories from clinics implementing these servicesFuture trends and opportunities in physical therapy practiceSpecial Guests:Tony, Expert Physical TherapistDave, Healthcare InnovatorTarget Audience: Physical therapists, healthcare professionals, clinic owners, and anyone interested in the future of physical therapy and patient care.Relevant Keywords: Physical therapy, imaging services, urgent care, healthcare innovation, patient care, musculoskeletal health, PT clinics, healthcare access, diagnostic services, physical therapists.Chapters with Timestamps:Introduction to Imaging Services in PT Clinics - 00:00Benefits of Imaging for Patient Care - 05:00Urgent Care Integration in Physical Therapy - 15:00Real-life Success Stories - 25:00Future Trends in Physical Therapy - 35:00Q&A with Tony and Dave - 45:00Conclusion and Key Takeaways - 55:00Social Media Quotes:"Integrating imaging services in PT clinics can revolutionize patient care.""Urgent care services in physical therapy make healthcare more accessible and efficient.""Physical therapists can be primary care providers for musculoskeletal issues."

If you were to create a formula for a high-performing team, what would it look like?Dave Kline, executive coach and trainer, accomplished writer, and co-founder of The MGMT Accelerator, a program designed to level-up the next cohort of leaders, has the code. And it's one that he's perfected over two decades, 250 group diagnostic sessions, 1000 performance evaluations, and many, many talented leaders later.Learn from the master himself, as we dissect the composition of an effective feedback culture, as we explore the power of bitesize experimentation, and join us as we ask, how do you cultivate an environment that breeds honesty, trust and purpose?Find out about:What Dave has learnt from his time leading high-impact teams in asset management, consultancy and financial servicesHow to enhance higher performance in your teamsThe importance of a shared purpose in creating psychological safetyThe distinction between setting an intention and an expectationHow to speak up and speak the truth as a leaderValidating the ‘problem child' of a group to transform their contributionDon't miss the next episode: subscribe to the show with your favourite podcast player.And download the free 1-page summary, so you can always have the key points of this episode to hand.Links:Watch the video recording of this episode on YouTube.Connect to Dave Kline:LinkedInThe MGMT AcceleratorSupport the Show.**Click here to navigate through all episodes via this interactive podcast map.**If you're inspired by our podcast and crave similar conversations, consider joining Dr Myriam Hadnes' NeverDoneBefore Facilitation Community. **If you're keen to master the art of facilitation, discover our expert-led live, online Facilitation Courses at the NDB Academy. **If you enjoy the show, consider a one-off donation and contribute to the ongoing costs of running the podcast.

What if you could offer your clients a new and profitable way of advertising?Enter indoor digital billboards.Never heard of them?Well you're in luck because on this episode we have Austin Wolfe, Owner of Digital Wave Marketing Solutions, who is giving all the ins and outs of indoor digital billboards.Austin started his marketing firm while in College in 2017 and failed for years... It finally took off during COVID years and now doing close to 500K per year since he pivoted and shifted into different markets.In this episode, you'll learn:What indoor digital billboards areWhy you may want to add indoor digital billboards to your servicesHow profitable they can beHow to get startedYou can find Austin at Digital Wave Marketing Solutions and on socials:LinkedInInstagram If you liked this episode, please leave us a review on Apple Podcasts!

Josiah and Travis from Print on Demand Cast join us in this episode to discuss common mistakes in the print-on-demand industry, particularly for podcasters using print-on-demand for their podcasting merch.They share their top podcasting tips for starting print-on-demand services for podcast merchandise and explore different types of print-on-demand products and services and how podcasters can leverage them for their podcasts.Travis and Josiah provide valuable insights on how to navigate the landscape of merchandising and highlight the importance of engagement with the audience. They emphasize the variety of merchandise beyond t-shirts and hoodies, offering a wide range of products for podcasters to consider.Additionally, they discuss the Print on Demand Cast podcast as a helpful resource for those looking to learn more about the print-on-demand business model.Highlights:Common mistakes in the print-on-demand industryTop tips for starting print-on-demand services for podcast merchandiseDifferent types of print-on-demand products and servicesHow podcasters can leverage print-on-demand for their podcastsNavigating the landscape of merchandising in print-on-demandImportance of engagement in print on demand for podcast merchandiseVariety of merchandise options beyond t-shirts and hoodiesInsights on starting a print-on-demand journeyIntroduction to the Print on Demand Cast podcast as a resourceTimestamps:00:00:00 Intro00:01:00 Common Mistakes in Print-on-Demand Merch00:01:21 Tips for Starting a Print-on-Demand Journey for Podcast Merchandise00:18:37 Discussion on Print on Demand with Travis JosiahGuest bio:Travis and Josiah have been selling products online since 2014. In 2017, Travis made the switch to begin selling print on demand products and Josiah was soon to follow. Over the first few years of POD, they talked about starting a podcast that they wished was available when they began, but drug their feet until eventually creating the Print On Demand Cast in late 2020. Over the past few years the show has grown and both Travis and Josiah have learned a lot about podcasting and print on demand. Today with more than 175 episodes, they continue to enjoy sharing all about the Print On Demand industry, as well as the weekly dad joke and whatever other entertaining or silly anecdote will make the other laugh!Website: http://printondemandcast.comFacebook: https://www.facebook.com/printondemandcastInstagram: https://www.instagram.com/printondemandcast/YouTube: https://www.youtube.com/@PrintOnDemandCast

On our very first episode of 2024, we were joined by Dan Jordan to discuss the transition to college and accommodations for students with IEPs and 504 Plans. Dan joins us for Part 2 to that conversation to educate us on the student's responsibility. We are taking a close look at the actual steps students need to take as they transition past high school and what we should realistically expect college freshmen to do on their own. Join us to learn more!Dan Jordan worked for ten years as a therapist on a college campus, providing information about accommodations for students with disabilities, and he now works in a college counseling center. Because his son has numerous learning disabilities, Dan understands the world of special education and learning accommodations both from a parental and professional perspective. Show Highlights:Why a student has to decide if they are going to ask for accommodations in college or not (Dan's advice: Ask for them anyway!)How accommodations can provide a sense of familiarity in the transition to an unfamiliar environmentHow students have to account for how they use unstructured time in college and have support in placeDan's advice about choosing a college and considering academic coaching and servicesHow students have to ask for accommodations and ask the right questions about testing, scheduling, policies, etc. Why students need practice at an early age in self-advocacy and speaking up for themselvesLinks/Resources:Connect with Dan Jordan: Website (Check out the courses and other resources!), Facebook, and InstagramContact us on social media or through our website for more information on the IEP Learning Center: www.inclusiveeducationproject.org Thank you for listening! Don't forget to SUBSCRIBE to the show to receive every new episode delivered straight to your podcast player every Tuesday.If you enjoyed this episode and believe in our message, then please help us get the word out about this podcast. Rate and Review this show on Apple Podcasts, Stitcher Radio, or Google Play. It helps other listeners find this show.Be sure to connect with us and reach out with any questions/concerns:FacebookInstagram–We are doing videos on Instagram, so connect with us there and send us your questions!TwitterIEP websiteEmail us: admin@iepcalifornia.org

Wondering how you can market to medical private practices?In this episode of Private Practice Success Stories, I spoke with Meaghan Arnold, a speech-language pathologist with an adult and geriatric-focused private practice in Tyler, Texas. She began her career working in skilled nursing facilities and home health and quickly realized the need for continued care. This prompted Meaghan to start her own private practice in 2020. We discuss how being passionate about your niche and patient population is key to success. Meaghan shares why she is so passionate about physician and community education and emphasizes the importance of both clinical care and business aspects in running a healthcare practice.Meaghan Arnold is a speech-language pathologist and owner of Speech Swallowing and Neurological Rehabilitation, a private practice in Tyler, Texas. SSNR exclusively serves the adult and geriatric populations across voice, speech, memory, cognition, language, and swallowing deficits. Meaghan received her Bachelor of Science degree from the University of Arizona and her Master of Arts degree from the University of Texas at Austin. Meaghan has worked in skilled nursing facilities, home health, and the outpatient setting in Texas for the last eight years. Meaghan is a three-time ASHA ACE award recipient and is passionate about the importance of lifelong continuing education. She prioritizes her participation in community outreach events and patient education. Meaghan has presented at local conferences, support groups, universities, and physician offices across topics including dysphagia management in the head and neck cancer population, deviations from typical in the aging swallow, communication changes in the dementia population, and risk mitigation and decision-making in dysphagia.In Today's Episode, We Discuss:Meaghan's story of how she became a private practice owner The importance of selling your servicesHow having a private practice allows you to prioritize what matters with your patientsWays to find referrals for your practice The key to successful word-of-mouth marketing What you need to know if you struggle with a fear of failure The mindset shift from selling to advocating How to perfect your elevator pitch when asking for referrals from medical practicesThe importance of thinking and acting like a business ownerWhat it's like to own a private practice as a mom I hope you enjoyed your conversation with Meaghan! She is a perfect example of someone who turned her niche clinical interests into a thriving business where she has full control over which populations she works with. If you would like to know more about how we can help you start your private practice (just like we helped Meaghan!) please visit www.StartYourPrivatePractice.com.Whether you want to start a private practice or grow your existing private practice, I can help you get the freedom, flexibility, fulfillment, and financial abundance that you deserve. Visit my website www.independentclinician.com to learn more.Resources Mentioned: Visit Meaghan's website: https://ssnrtx.com/Follow Meaghan on Instagram: https://www.instagram.com/ssnr_tx/Follow Meaghan on Facebook:

How many of you have ever begin an Instagram caption with “I loved creating _______!” Yeah, we've all been there. As creators, making things is what we LOVE to do! YOU'RE always going to love what you're making… but are other people? As sellers, we have to remember that we aren't selling ourselves on our products- you're selling to an audience. Oftentimes we need to put ourselves in THEIR shoes and say, “What would someone buying my product want to hear?”. In this episode, I'm breaking down the hobby (“I”) mindset versus the business (“they”) mindset, and how it truly effects your bottom line. We'll learn:How to choose products that appeal to your audience and how to advertise them using the perspective of the seller (and how to know what products should never leave the conception stage)The AIDA format and how it can revolutionize how you sell your products and servicesHow to shift your OWN perspective and truly believe that you and your business are serving others and filling a need or desire they haveThese few small shifts can be implemented immediately and have you increasing your revenue stream TODAY!And if you're ready to finally buckle down and DO THIS – My “Launch Your Profitable Product” Bootcamp is coming oh-so-soon! I'll be hosting a live week-long Zoom course that will have you taking your product from conception to launch in only 7 days! We'll be covering it ALL - and with my support as well as your fellow classmates, you'll be up and running your business in time for the holiday season!Join the waitlist so you can be the FIRST to hear all the launch details! New “Profitable Calligraphy” 1-Hr WorkshopLearn how to go from Beginner to Side Hustle in just 6 Months!Register for free: crookedcalligraphy.com/workshop--FOLLOW SHINAH: Follow along with my Radical Business Experiment of 2023 over on Instagram:  @crookedcalligraphySUBSCRIBE:Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!

Karl Yaacoub is a former private equity and investment banking professional.  He is the author of The Game of Value Creation, in which he explains how blue chip companies and private equity investors approach value creation through governance, strategy, and finance.  He is also the creator of The Game of Value Creation Training, an immersive digital transformation that leverages strategies used by private equity funds to enhance the valuation of the businesses they acquire and meet their target returns.  Karl advises private businesses on ways to enhance their valuation by deploying, and implementing, the same strategies used by public companies and active investors. He has worked on deals and assignments in excess of USD 1bn around the world.  He is a Chartered Financial Analyst (CFA®) and holds a Bachelor of Engineering (BE) in Electrical and Computer Engineering. Key Takeaways Key indicators that a business owner can take note of as a measure of his ability to offer true value to his customer's needsThe 4-step path to creating value in companies, i.e right governance, a solid corporate strategy, proper allocation of resources, and a scalable leadership modelStrategies that a company can make use of to capture and store knowledge; thus making it possible for businesses to run flawlessly even after great talent has leftHow Value creation plays into the equation of balancing the interests of the customers vs the interests of the investorsInspecting value creation from two different lenses; companies that develop a product versus companies that sell servicesHow and why value creation perfectly fits into a company's customer experience strategy Connect with Karl Website - https://www.ky-vc.com/  LinkedIn - https://www.linkedin.com/in/karl-yaacoub-cfa/  YouTube - https://www.youtube.com/channel/UC0_LAsxtgkdE8NXiunwVgIA