Wildly Successful Law Firm

Hey law firm owners—if you've ever wondered why your marketing isn't working the way you expected, this episode breaks it all down in a way that finally makes sense.Here's what you need to know:

"Associate – Rainmaker or Not?"Law firm owners, when you bring on an associate, you've got two options:➡️ Rainmaker Associate – Someone who brings in business➡️ Non-Rainmaker Associate – Someone who just does the work you give themHere's the breakdown:

Hey there, I'm your host, Nermin Jasani—lawyer turned law firm growth strategist, and your go-to guide for building a law firm that doesn't just make you money, but actually supports the life you want to live.Today, we're talking about wealth—but not the kind you're thinking of.This episode is called “The Five Types of Wealth” and it's inspired by a powerful concept from Sahil Bloom's book. I'm going to walk you through what these five types are, how they show up in your business and personal life, and why most lawyers—especially solo and small firm owners—are only chasing one of them… and burning out in the process.If you're feeling stretched too thin, if you've been wondering why you're working so hard and still not feeling successful, this one's for you.So whether you're listening from the office, on your commute, or—hopefully—on a walk without your inbox blowing up…Take a deep breath. This is your time.Let's get into it.

Podcast Guest: Mark BassingthwaighteEmail Address: mbass@alpsinsurance.comWebsite: https://www.alpsinsurance.com/Blog: https://www.alpsinsurance.com/blogCLE Catalog: https://alps.ce21.com/Facebook: https://www.facebook.com/alpscorporation/Instagram: https://www.instagram.com/alpsinsurance/LinkedIn: https://www.linkedin.com/groups/3966272/YouTube: https://www.youtube.com/ALPSCorporation

Key Takeaways from This Episode:

Many law firm owners think they don't need a bookkeeper or CFO. Some say, “I already have an accountant,” or “I don't trust anyone with my money.” Others believe, “If I'm paying my bills, everything must be fine.”But here's the truth: if your firm is growing—especially at 7 figures or more—you need more than someone to balance your books. A bookkeeper or CFO isn't just about tracking expenses; it's about understanding your cash flow, setting financial goals, and making smarter decisions for the future.In this episode, I'll break down the common reasons lawyers avoid hiring financial help and explain why these excuses could be holding your firm back. Whether you think you're “too small” or you've “got it covered,” this is the conversation you need to hear.Let's talk about how managing your money better can help you grow your law firm—and your peace of mind.

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Have you ever felt the pressure to become that stereotypical 'Vibe CEO' — the one we often see in movies or on social media, embodying a chill, overly-spiritual persona? Well, today, we're debunking that myth and discussing the importance of bringing your authentic self into your role as a law firm leader.In this episode, we'll explore the pitfalls of trying to fit into that 'cool boss' mold and why embracing who you truly are — even if that means admitting you're a micromanager — can lead to better hiring, smoother operations, and a law firm culture that's genuinely reflective of you. Through personal anecdotes and practical advice, we'll uncover how honesty and transparency in your leadership approach can attract the right candidates and build a stronger, more cohesive team.So, get ready to rethink your leadership style and discover how being true to yourself can make your law firm thrive. Plus, stay tuned until the end for a special message on connecting with me directly. Timestamps: 00:00 Embrace transparency, avoid becoming a vibe CEO.05:15 Delegating tasks and not micromanaging is dishonest.09:01 Avoid misalignment, stress, and dishonesty with teams.13:07 Embrace your specific nature for better hires.14:09 Be honest about micromanagement in law firms.

Today, our host Nermin Jasani dives into the concept of derisking for law firms. We often hear about risk management in business, but how can law firm owners apply this to their practice to make their services more appealing? From implementing money-back guarantees to providing clear timelines and flexible payment options, Nermin explores various strategies to reduce client risks and increase trust, thereby enabling law firms to secure more clients and enhance their business success. If you're a law firm owner looking for practical, impactful ways to attract and retain clients by minimizing their perceived risks, this episode is packed with insights tailored just for you. Join us as we discuss simplifying legal services and making your practice more client-friendly.

Today, we have on a special guest, CEO of RizeUp Media, Travis. RizeUp specializes in helping law firms get more clients, better quality clients, and or higher case values from their online marketing. https://www.rizeupmedia.com/In this episode, we talk about:1) How often lawyers need to re-do their website2) What to look for when hiring a digital marketing company for your law firm3) Real cases on how RizeUp media has helped their clients increase their revenue

Links mentioned:www.thelawfirmbookkeeper.comIn this episode, Nermin Jasani shares her favorite social media platforms for lawyers based on your practice area. This is especially helpful if you practice: immigration law, family law, criminal law, business law, or estate planning.

Key Takeaways:1. Positive client selection is crucial for a law firm's success. By assessing clients during the consultation process, you can identify the right fit for your firm and avoid unnecessary difficulties.2. Automation is key. Establish automated follow-up processes to engage with qualified leads who are not yet ready to make a decision. 80% of sales require 5 follow-up calls after the initial meeting.3. Embrace the power of saying no. Not every client is the right fit for your law firm, and that's okay. Learn to prioritize positive client relationships for long-term success.Key highlights:00:00 Reflections on building business from personal experience.05:31 Reaching out, seeking collaboration, feeling uncomfortable.07:46 Choosing positive clients crucial for law firm success.12:14 Law firms should select clients wisely.15:28 Clients' attitude matters; standardize consultation process.19:57 Share information, repeat after the meeting.24:03 Feeling grateful for clients, doctors and lawyers.24:54 Clients evaluate, avoid lowering prices or exceptions.

This week, we dive deep into a topic that sparks many questions and concerns among legal professionals - debt. In our latest episode, Nermin Jasani, and special guest, financial coach Rho Thomas, unravel the complexities of lawyers' finances. From understanding debt to strategizing investments, we've got you covered!Not all debt is created equal, and Rho encourages our listeners to understand the moments when borrowing can actually be beneficial. Education, for instance, often requires taking on student loans which, while burdensome, facilitate career advancement and higher earning potential. Consequently, Rho emphasizes seeing the positive aspects of debt and rejecting any sense of guilt that may come with it.To connect with Rho:https://www.rhothomas.comhttps://www.linkedin.com/in/iamrhothomas

The episode outlines three key strategies for law firm owners to boost income and profitability: 1) Increase fees to reflect the quality and value of services, 2) Enhance cash flow by reevaluating and optimizing payment plans offered to clients, and 3) Implement modern billing and collection systems to improve efficiency, transparency, and client satisfaction. These steps are aimed at stabilizing financials while ensuring the firm's services are appropriately valued and compensated. To see the detailed payment plan comp visit the blog post here: https://ws-lawyers.com/2024/01/30/3-essential-steps-law-firm-owners-must-embark-on-this-year-to-sky-rocket-income-and-profitability

In this episode of the podcast, I answer your most common questions about KPIs for lawyers, including the KPIs for measuring growth, how to build KPIs and still keep your customer experience as A+, and why you need to be growing in your law firm every year.Join the Newsletter: https://ws-lawyers.com/newsletter/Buy the Lawyer's 2024 Growth Planner: https://a.co/d/9pnJoFfEmail me at nermin@wearews.com to be entered into the giveaway.

Remember to join the newsletter for the end of year give aways: www.ws-lawyers.com06:10 Networking is essential for solo and high-earning attorneys' success.10:44 Networking group brings mentorship, learning, and revenue.16:30 Research networking groups before joining them.20:21 Effective, efficient phone calls for productive networking meetings.24:27 Effective communication involves professional and personal touch.29:36 Stay visible to stay top of mind.31:45 Join affordable networking groups, attract lower value clients.40:04 Questions you can ask during a networking event to break the ice43:22 Networking groups provide business support and opportunities.49:59 Engage with good introduction: simple, emotional, memorable.

Don't forget to sign up for our newsletter to get free stuff: www.ws-lawyers.com01:58 Perfect lifetime client: rare, valuable, multiple engagements.05:57 Client diversification is crucial for sustainability.07:00 Need lifetime and onetime client diversity.13:36 Building client loyalty: gifting and appreciation events.14:41 Team forgets, execute strategy. Appreciation events connect clients. Reach out, give gifts, make them feel appreciated.20:35 Build trust with clients by providing value.24:27 10 new clients: 4 from Bob, 2 from Priya26:30 Draft general employment agreement, review HIPAA policy.29:59 Soft, empathetic team vital for family office.34:06 Identify repeat clients and their sources for patterns.

Yes - you heard it here. Your Marketing is poop.In this episode I'm taking you through:1) Every kind of marketing you can do in your law firm2) Why it's important to have BOTH digital & traditional marketing3) How to create the pieces of your marketing pie 4) Why it's important to start with your marketing early in the year and stay consistent through the year5) If you make less than $250k, then I'm going to help you with your marketing in 2024 - 6) If you make more than 250k, then I'm also going to help you with your marketing

Hello law firm owners - this will be a visually intense episode. Please make sure you are subscribed to the newsletter - www.ws-lawyers.com - scroll down and you can opt in there if you're not.In this episode I'm talking about the importance of a case roadmap for your clients before they pay you, while they're paid clients, and for your team.If you do this correctly, you will get back an incredible amount of brain energy and productivity from your team. And avoid those 2 and 3 star Google reviews.

This is part II of the previous episode and is specifically for personal injury law firms and other percentage fee law firms and how to scale your law firm sustainably.If you are interested in working together - send me an email at nermin@wearews.com with the subject line: personal injury, and I will respond with details about an upcoming service specifically for personal injury law firm owners.

This episode is about scaling a family law firm, an estate planning law firm, an immigration law firm, or a business law firm.There's a sweet spot for your law firm - and in this episode I help you figure out what that looks like. This is specifically for fixed fee law firms or flat fee law firms.

This will be one of the most important episodes you've listened to about growing your law firm to a million+.PLEASE share this episode with other attorneys because NO ONE talks about this.In this episode, I'm talking about what it takes to get to becoming 1 million+ as a(n):1) estate planning attorney2) immigration attorney3) family law attorney4) real estate attorney5) specialized biz attorney6) personal injury attorneyI'm working backwards on what it takes to get to a $1,000,000, what to charge each client, how many consults you need, how many clients you need, your team size, and your marketing cost.Enjoy this episode and if you know you are ready to hire - send me an email: nermin@wearews.com

This is the audiobook version of the guidebook $0 to $1,000,000 How to Have a Wildly Successful Law Firm Guide.Chapter Markers:0-1:42 - Intro1:43 - 5:28 - How to Use This Guide5:29-15:56 - $0-$100k15:57-24:57 - $100-$250k24:58-39:43 - $250-$500k39:44-54:41 - $500k-$1 Million54:42 - 1:08:08 - $1 million+1:08:09-1:23:12 - Every Damn Month List to Motion for Summary Judgment on the Billable Hour1:23:13-1:42:16 - Final

On this episode of Wildly Successful Law Firm, host Nermin Jasani talks about the importance of decision-making for business success. Jasani shares her personal struggle with indecisiveness and how it impacted her career. She introduces a decision-making template/framework that can be useful for business owners and CEOs, offering tips and insights for using it effectively. She stresses the importance of having a documented decision-making process, reducing stress, and ultimately helping individuals make the right decision. Jasani also highlights the impact of visual aids in teaching business concepts and encourages listeners to share and leave reviews on the podcast. The episode ends with an 18-question decision-making framework to help individuals make informed decisions.⚡Don't start 2025 without the Lawyers Annual Planner. Check it out herehttps://ws-lawyers.com/decisions/https://ws-lawyers.com/law-firm-client-dos-dontshttps://ws-lawyers.com/law-firm-client-offboardinghttps://ws-lawyers.com/non-legal-writing-for-lawyers/https://ws-lawyers.com/soundboarding-with-nermin/https://ws-lawyers.com/get-better-law-firm-clients/https://ws-lawyers.com/get-the-book/https://ws-lawyers.com/newsletter/

Please complete your feedback survey here: https://docs.google.com/forms/d/e/1FAIpQLSfrDshaNo8Mfe7hvD4LURvFz-jbdQyJX3fv6EkM0s46ZHFL8Q/viewform?usp=sf_link- Introduction to the final episode of the wildly successful Law Firm podcast- Explanation of why the originally planned final episode was not ready and the decision to rework it- The importance of gifting as a strategy to gain new clients and increase referrals- Recommendation to gift clients at least twice a year- Critique of holiday gifting and suggestion to find more meaningful times to gift- Example of gifting around July 4th for immigration attorneys to connect with clients- Suggestion to decrease the value of the gift in subsequent years to manage costs- Importance of gifting clients even during the waiting period of immigration cases to maintain rapport and gain referral business- Benefits of gifting clients on their birthdays to show appreciation and build relationships- Suggestion for divorce attorneys to gift clients on Valentine's Day to provide support during difficult times- View of gifting as an investment in marketing rather than a waste of money- Encouragement to allocate part of the marketing budget to gifting as it can yield positive results for the business- Acknowledgment of potential administrative work but emphasis on the overall benefits of gifting.

In the latest episode of Wildly Successful Law Firm podcast, Nermin Jasani discusses why intake forms are one of the most important forms in a law practice. Here are 3 key takeaways to help you optimize your intake process:- Intake forms are crucial for capturing data and insights - they allow you to track the effectiveness of your marketing strategies and help you determine which types of clients you should follow up with. - Every law firm needs an intake form in place. Sadly, many lawyers still rely on non-data-rich forms like Microsoft Word documents or PDFs. - Nermin Jasani offers intake forms for various types of attorneys - immigration, personal injury, business, family, and trademark law. The intake forms are built using the airtable platform, and they provide essential information that can be used to optimize marketing and client acquisition.Check out Nermin's podcast and the "$20 and 20 minutes" section on her website to access the intake forms. If you have any questions or suggestions, she is open to hearing from you!

[00:02:49] Establish expectations early with clients, like you would in dating, with a list of do's and donts shared at the beginning of the relationship.[00:05:55] Set expectations for clients and manage timeframes efficiently for a smoother experience.[00:08:02] Attorneys don't always inform clients how long divorce processes take, often leading to client complaints and drawn-out divorce cases like those of celebrities.[00:13:50] As a lawyer, you can't control everything in a case, but you can manage it like weather by being prepared and adaptable.[00:14:55] Preview of client do's and don'ts. Check the link for more. Contact Nermmin for questions. Like, share, and comment.***Links below****

In the latest episode of Wildly Successful Law Firm, Nermin Jasani talks about "hiring before you automate" and why it's important for law firms to embrace technology. Here are our top 3 takeaways from the episode:1. The importance of exploring other technology options beyond basic tools like email and Microsoft Word, including scheduling apps like Calendly over Acuity.2. The efficiency of legal practice management software and how it can save time and money before hiring additional staff.3. How relying on technology instead of human employees can improve efficiency and profitability for law firms.Don't miss out on Nermin's insights and recommendations for improving your law firm's technology in this episode of Wildly Successful Law Firm. Check out the full episode, hosted by Moshe Amsel, on your favorite podcast platform today! #WildlySuccessfulLawFirm #LawFirmTechnology #HiringBeforeYouAutomate.

In the latest episode of Wildly Successful Law Firm. Here are three key takeaways from the episode:- Communication should be simple and easy to understand, avoiding jargon or technical terms. Just like how the success of Harry Potter is attributed to its easy-to-read style that appeals to both children and adults.- Using templates can be a useful resource for lawyers in various areas, such as contracts, briefs, motions, and petitions. One such resource is Practical Law, which provides access to templates for a fee.- Treating others poorly in a professional setting can have negative consequences. Don't gain a reputation for being difficult to work with in order to avoid negative outcomes.Overall, the importance of simplicity in communication cannot be emphasized enough. So, let's strive to use language that is easily understandable for clients, regardless of their educational background or language proficiency. What other tips for non-legal writing do you have? Comment below!

[00:00:53] Getting more Google reviews and offers a client offboarding checklist with word-for-word scripts. It defines Google reviews and promotes checking out the checklist.[00:03:14] Negative reviews hurt a law firm's credibility, even if most clients are satisfied.[00:07:35] Google reviews with targeted keywords improve local SEO and website ranking. Using these keywords in reviews can help bump up the website's ranking when users search for related terms. Understanding the algorithm is important.[00:11:57] Ask clients for reviews when their case is won, avoid asking after billing. Offer an incentive for leaving a review, but be mindful of sudden influx of reviews.[00:14:19] An instruction on managing Google reviews in your business profile. Search for your profile and sign in to manage the reviews, including responding and finding a link for clients to review easily. Included in client checklist.[00:16:53] Lawyers need Google Reviews, except for a small percentage that rely on word of mouth referrals. Check out the Client Offboarding Checklist.