Podcasts about online music

  Danny and Bryan introduce the Online Music Lesson Business Academy, a podcast focused on teaching music lessons online and building a profitable online music teaching business. They discuss the transition from offline to online lessons and the challenges and changes that come with it. They emphasize the importance of creating a professional and engaging environment for online lessons, including setting up a visually appealing backdrop and ensuring high-quality audio. They also explore the differences in teaching methods between in-person and online lessons, such as promoting student independence and utilizing technology for assignments and feedback. Keywordsonline music lessons, teaching music online, building a profitable business, transition from offline to online, creating a professional environment, high-quality audio, student independence, technology for assignments and feedback Takeaways Creating a visually appealing and professional environment is important for online music lessons. High-quality audio is crucial for a good online teaching experience. Teaching methods need to be adapted for online lessons, promoting student independence and utilizing technology for assignments and feedback. Different instruments may require different approaches to online teaching. Learning from professionals in other industries that have successfully transitioned to online teaching can provide valuable insights.   Chapters 00:00Introduction to the Online Music Lesson Business Academy 04:47Creating a Professional and Engaging Environment for Online Lessons 08:25The Importance of High-Quality Audio for Online Lessons 11:40Adapting Teaching Methods for Online Lessons 14:16Exploring Different Approaches for Different Instruments 18:31Challenges and Adaptations for Teaching Voice and Drums Online 23:29Learning from Professionals in Other Industries 28:10The Growth and Potential of Online Music Teaching Alright, welcome to the very first episode of online music lesson business academy and a little bit different than the old podcast. Well, for two reasons, I've gotta have a co -host on every episode this time, Mr. Brian Karajanian but also instead of you know, talking about analog music lessons like we used to in that business, this is focused 100 % on the online or virtual music teaching business. So Brian, welcome to welcome to the world of being a podcaster. So in this podcast, yeah, just basically the whole goal is we're going to teach you how to master the art of teaching music lessons online and how to build a profitable profitable. We're going to teach you the art of mastering. Bryan (01:27.768) Yeah, I love it. Danny (01:50.182) teaching music lessons online, but also we're going to teach you how to build a profitable online music teaching business. And we do have a specific subject today. We're going to talk about making that transition from offline to online lessons and some of the challenges and some of the things that you might have to change in your business. But, you know, before we get into that, we thought we would just touch base on, you know, some of the things that we'll be covering the upcoming episodes and there's a lot of stuff. There's just so many elements to you know that that we can talk about when it comes to teaching music lesson businesses. The music lesson online music lesson teaching business from the marketing stuff and you know those kind of things which the basic principles of marketing of course still apply but it is a much different you know customer. It's a much different sales process that you might be involved in teaching music lesson online but also just you know there's so many elements to it that that that really can be different. Bryan (02:59.81) Definitely. think also too, retention strategies on something. This is going be a little bit different than in person. I think we'll probably want to cover too, like I got great projects to do because it's not like before where you might have all your students in one marketplace where you could be doing a recital or something like that. So some cool projects that kind of keep the student engaged for different ages and whatnot too. So that kind of stuff too, I think is to be a cool shift going from. I like when you say analog lessons. Danny (03:30.391) Yeah, yeah, analog. You know what made us think about the subject, the main subject matter for today of making that transition is, you know, you're doing 30, 40 students a week online. You've been doing that for several years now and you know, we're in forums and Facebook groups and software groups and things like that and You know, we continually see comments from teachers that kind of alert us, you know, to the fact that they're really trying to do lessons exactly like they do it in person. And that was kind of what made us think about that. So I'm going to turn it over to you. Let's let's kick it off and just start, you know, hitting some of these key elements of transitioning from analog offline lessons to online lessons. Bryan (04:06.615) Yeah. Bryan (04:21.614) Yeah, well, I guess we could start with probably the most obvious, you know, where, I mean, if you're, you're happy to be watching this podcast, you might be able to look behind me and see my backdrop. So I feel like one of the number one starting points to going to online lessons is kind of what your vibe and zone looks like in the background. And it's really easy for, I think, new teachers or ones that have done almost as a band aid to do maybe make -ups or travel dates or whatnot, that they just kind of throw up the camera. They have their bed in the background or their laundry stacked up on there. And I mean, that's the case, though. It's a lot of times where they think it's not, you hey, it's not a big deal. Put it up and go. But I think, you know, the first starting point and the first impression with going online is that when that screen pops on, it's like, I'm in that world now. You know, I'm in that little cool zone. Danny (04:56.947) Hahaha! Bryan (05:15.624) And it takes me to a little meeting I had with our friend Dave Simon. He was checking out the online stuff. And when I logged on with him, his first words were, wow, look at that background. He just was captivated by it. So that initial impression, I think, is what first of all says, OK, this is kind of cool compared to, again, that feeling of just being in a bedroom. Danny (05:27.276) Yeah, Bryan (05:38.188) I make it a point too when I travel and do online lessons from a hotel room. So I do the same thing where again, I got the lights, I got the right camera, I got my headset, I got everything there. And the backdrop were really perfect behind me. So it's not like, know, so I even consider that if I'm traveling and it's a temporary situation, but definitely with your studio, you want to consider what can be, you know, in this background to make that vibe. So that's where it's starting. Danny (06:00.654) Yeah, you know, and I mean, when we were doing analog music lessons at our facility, which we still have in just a much scaled down version, but we really put a ton of emphasis on creating a vibe in the building, right? With soup, you know, cool paint jobs and murals and all this cool stuff to create that environment and. Bryan (06:16.984) Yeah Danny (06:25.726) know, in my experience of traveling and visiting other music schools, you know, that was something that I didn't really see a lot of and I think it's still kind of the case where you know, lot of music schools, it's still like the gray walls and just you know, some music note picture on the wall or whatever. Yeah. Yeah. And and I think Bryan (06:40.046) cold soundproof room or something like Danny (06:44.573) What a teacher that's thinking about transitioning or getting started in offline or online lesson should think about is it's kind of this opportunity to create this really super cool look and this really cool environment that honestly is easier to do than it is in your building. Right. And it just really doesn't take much. So, yeah, I mean. Take a few minutes and think about it, learn about it. There's just tons of easy videos to watch on YouTube that cover like, you know, how do you do a basic two light setup, you know, or a three light setup? How do you use the little accent lights, you know, like that purple light you've got back there, you know, and it is crazy. I've done this one. I'm filming a video of myself in my home office. The difference it makes like when I turn on like this one little blue light over here and this one red light over here that just cast it. It like goes from like kinda okay to like, okay. This looks amazing now, you know, and you know, these are $30 lights. So, it it really could be a fun thing to create this environment that people went like you said when they log on are gonna be like, wow, this is amazing. Bryan (07:43.82) Right. Bryan (07:57.474) Yes, and I think too, know, the simplicity part is kind of cool too, where, you know, again, it's like television, you know, like the like full Western town, you know, you think it's this big thing and it's all just a facade. And honestly, if you came into this office, it's like it's this this corner right here. This is all you see from here to about there. And this is only probably going up the much high. And this is a wood wallpaper. That's all it is. It's not like a real wooden wall. It's wallpaper that I stuck on there. People can have backdrops that are cool. Danny (08:06.632) Right Danny (08:13.583) Right. Bryan (08:25.858) I'm a little concerned with the green screen. That's been probably a question like, can I do the green screen? My thing with green screens is, I mean, obviously if you have a really high quality wand, really paint it and do all that, but my hands sometimes when showing the strings can get buried in there, you know, but that too. Danny (08:39.825) Yeah. Yeah, I from you know, from my experiencing being kind of a, know, a video and camera geek who loves that stuff, I would I would say don't don't even try it. It you know, because the other element to it is green screen never really, you know, at the low level, like like we're doing production wise, it never looks real. Bryan (08:52.062) Right, exactly. Bryan (09:01.741) Right. Yeah. Danny (09:02.492) And you know, in this transition where everybody wants to use AI and everything they do and just all that stuff, I would stick to realism, you know, to to to to combat the the pushback that you might already get about, know, well, it's not in person. don't connect as well with a human being via, you know, video conferencing or or or whatever it is. Bryan (09:28.192) Right. And the same thing goes quickly, just on another concept of like, just other questions that somebody might think. Blurred backgrounds. Same thing, it doesn't hold that impact, you know. Blurred backgrounds definitely throws my hand out of focus on that. So if you're thinking, I could have a messy room and just throw my blurred background, it just looks weird, like a ghostly, I don't know, situation there. doesn't, I mean, maybe for like a business meeting, it's one thing, but for lessons, I think that that doesn't really work as well. It's all about kind of creating your own personal vibe or room behind you. Danny (09:47.225) Yeah, Bryan (09:57.92) I got a little couple trinkets or something that makes it look cool and dimensional, the whole thing. And it's just, again, more engaging to sit there and watch for half an hour as a student. Danny (10:02.233) Yes. Danny (10:06.156) Yeah and and again all you gotta do is go on YouTube and there's a multitude of videos from creators that show you how they took their tiny little office space and made it into a super cool YouTube studio with a great look to it. How they did the lighting and what they do and generally if you start there that's gonna work for you. Bryan (10:25.292) Yeah, exactly. yeah, think maybe another point going one step further past that is going to be just your audio quality. So again, thinking that we can put it on our phone and do the FaceTime thing, or hopefully your webcam microphone is going to do it or whatnot, it's never going to have that direct. clean quality as that's headset mic or or like a normal mic like you have like a podcast mic in front of you. I think that's another second impression that you could see. You're going to see the screen and then be able to like let me hear the quality when you talk and it's like whoa it sounds like I'm watching a podcast or an instructional video right away live you know on that too. So I think sound quality is probably your second most important after the after the visual aspect of it all Danny (11:09.375) Right, right. Danny (11:14.781) Yeah. Yeah. And these are, you know, these number one and number two here right away. These are things we will do full episodes on for Bryan (11:24.076) Yeah, yeah, definitely. So I think that's your kind of starting point though to at least be getting everything going with it too. Danny (11:30.984) What about just, you know, the more, you know, getting into the meat of it just changes in the way that you actually teach. Bryan (11:40.312) Yeah, well that's the thing. It's like, you know, I feel like one of the biggest changes with when I was going in person compared to online, you know, is there's this thing where I think you have a tendency to want to kind of play more for them when you're in person. So let me kind of explain this. So I feel like when you're in person, you can kind of like sit there and this is how it's supposed to sound and do all this. And then there's a lot of kind of your showing of this, which still can be done online, but I find that online, I have to have a lot more, okay, let me hear you play your part back and really get that sense of a little bit more independence, I guess is the big way to put it like that. That independence on them having to demonstrate back what maybe can be done is a little different than what you would do in person. So there is that kind of timing aspect. I think that's where the biggest kind of maybe, Feeling might be different when someone comes online as they have that thought that they can kind of tap their foot. Let's jam. That's not going to be the case online. It's a little bit more like here's my demonstration. Let me hear your demonstration back now and letting that kind of go back and forth, which that independence has really had my students grow a lot more than a little bit more of that hand holding, I think, that I've been able to do in person, you know, with that too. Danny (12:58.909) Yeah, you know, I'm wondering if even like unknown necessarily maybe to teachers and students, if that really turns out to be a positive thing, because that was always something like if we observed one of our teachers, right, doing a lesson or we made them record it for us or and we'd sit in and be like, dude, you just played guitar for 10 minutes straight. Bryan (13:16.001) Mm -hmm. Yep. Right? Bryan (13:25.026) Yeah, exactly. Danny (13:27.419) While the student just stood there and looked at you that that's not teach you know, whereas like you're saying in this online environment, it just doesn't lend itself to doing it that way. And so. Without really even knowing that they're being forced to to teach to really be a better teacher, the online environment is creating that. Bryan (13:29.74) Yeah. Bryan (13:50.594) Yes, and like I said, it gives that student a little more like independence. They have to kind of do it on their own, whether it be, okay, I'm gonna play with a metronome this part, you know, and strum or play to this metronome section. Okay, now you turn on your metronome and now you're gonna play to that section on that. It's a little different than, again, sitting right there and doing it in time together. They have to really sink on to that themselves. And again, it's making a little bit more independence. Again, that joining together jam, maybe someday the technology can be super fast to do that, but there's still going to be that lag, but it can be a benefit instead of just a downfall, I think, with online teaching with Danny (14:27.23) Right, right. Yeah, I think, you know, I mean, technology wise, you you never know. It could change overnight. But based on, you know, information I've gotten and stuff, I mean, as of now, you know, the people that really do this stuff behind the scenes. Bryan (14:36.067) Yeah. Danny (14:46.133) don't really think that it's going to get to that point anytime soon where there's zero lag, you know, and there's also always the issue of a little bit of Bryan (14:52.353) Right, yeah. Danny (14:57.671) know it sounds best when it's one signal one way with a listener and then a signal coming back with a listener when you try to like jump on top of each other that can be where you might get a little audio compression or squeeze you know and those are things like that it's important to sort of be aware of and that's another thing that you know we might see teachers talking about in a forum or something is how you know they're trying to do vocal warmups and they're trying to basically play it you know play the piano part and have the Bryan (15:10.572) Yeah. Danny (15:27.718) the students sing along with them and that they're getting audio squeeze and you know these are the kind of little techniques and things that you are going to have to change to really make this you know work for Bryan (15:40.586) Exactly. And a lot of times too, you know, it comes back to, obviously in our case, and we'll probably talk more about this too, is the video aspect of the student responding back, you know, with video lessons and being able to do it that way. I know that, you know, in person it was kind of like in that moment. Okay, that's work. Let's see what your assignment was. How was your goal this week? And it's in the moment when in reality, you know, a lot of my students are recording themselves throughout the week, sending those videos over and I'm watching them. before the lesson already. So I kind of know where their assignment was at actually in person. So that's another little difference that is, it's turned into a benefit, but that you can do that kind of digital homework that you're able to see it before the lesson. So a lot of times, I'll be that morning before all my lessons, I'll be like, so -and -so put their assignment on me, watch it, watched it back, I already know what they did. So I'm not jumping on being like, okay, let's see it. I already saw it and I can go right into, maybe some of the polish points or accolades that I want to give them for what they did on that and they weren't under that pressure maybe of Okay, I'm in the lesson. I got a show to be perfect right now They had all week to get it really good on the video, you know So it's another kind of I think another point that's made it different, you know coming from in -person lessons to Danny (16:59.23) What would you say now? You know, obviously you're a guitar teacher, a big focus for us as far as you know, the online teaching world is guitar. You know, we might exclusively focus on that, you know, as we grow our business. But you know, I feel piano and keyboards is prime instrument for, you know, just some of the cool software that puts the key role on the screen. I mean. Bryan (17:19.458) Yeah. Danny (17:26.422) a number one that instantly is a better learning tool than what an analog situation would have been before. You know, so I think piano 100 % is equally maybe even easier than guitar to some extent. You know, and you can do this for all the instruments. You know, we kind of choose to do piano and guitar because we think those lend itself the best. Bryan (17:31.886) Absolutely for piano, absolutely, yeah. Danny (17:56.272) do think voice could really be done online. That seems to be the one though that the teachers maybe struggle the most with so far from what I've seen. changing Bryan (18:05.346) Yeah. Danny (18:09.09) know, format or changing the process or just the, you know, the systems that they're using to teach drums is obviously just a little tough just because there's so much stuff and you know, it's it could be done but it it takes a lot more on the student and I think to create the environment that works. Voice might be one of the easiest environments. Bryan (18:27.267) Definitely. Danny (18:31.158) to to to make it work, you know and and that might be something maybe in a future episode would be to get I've actually got a great teacher. We could get John Henney to talk on the podcast here. He's super high level voice coach like he's worked with big name people and stuff, but he he closed his music school and has a 100 % basically he just has courses, you know for voice teacher training and for students, know 100 % just a course. Bryan (18:35.009) Absolutely. Bryan (18:59.918) Yeah, nice. Danny (19:01.112) So I think he could lend a lot to like, OK, if I'm not there, what transitions have I made or changes have I made because I'm not standing right next to the student. Bryan (19:11.82) Right, exactly. And again, I think it comes back to that a little bit more independence on the student side, you know, where they have to kind of stand on their own a little bit, maybe go along to recording. They're not in that room with you going, ba -ba -ba -ba -ba, you know, right away to where there might be a little bit more with that. So again, some of the delay or independence that it takes is looked at sometimes a little bit of a downfall, but I think there's a certain growth, you know, with people when they have to do it a little bit more on their own in that way, too. Danny (19:25.364) Right, right. Danny (19:40.924) what what are some of the other challenges that you think you've faced? mean, you know, from my perspective, you know, listening to, know, having watched guitar lessons happen for so many years, you know, is that there was always just a lot of like playing together. How have you combat that and and changed your approach? Bryan (20:01.996) Yeah, again, it's a little bit more where, you know, the whole, playing and jamming together, you know, it comes down to having to be a little bit more, making the student be, you know, have them put a, like, let give an example, like, again, the independence where I have a student that, you know, I kind of made it a point for him to get like a looper pedal, which he kind of wanted anyways, like, this loop pedal's really cool like that too. So, you know, there'll be something where I'll instruct him to like, on the looper pedal, I you to put these chords down, and he lays them down, you know, and then, okay. you're going to now improvise over those now. So hit go and he improvises over it. So I'm able to observe it in that way. But again, you know, it wouldn't have been more of an instinct for me to be like, and I'm jamming these chords for you. Just go ahead and go. There was a little bit of that more like he had to lay that down, you know, on that on that end as well. So again, this challenge of I know in the very beginning stages of stuff like that, you might be jamming and playing it. But again, with something like that, he was able to put down his own backing I would say, know, again, that part missing, that's how I've kind of substituted it and replaced it. Same with, if they don't have a looper pedal, I will text them or I'll send through the chat a YouTube link that has a backing track to it already. And I'm like, okay, so here's a track that has GDC and whatever and improvise to it and I'll observe it back and then, okay, hit stop, let's talk about what you did on that. You know, so again, it's the downfall again is, you can't do that kind of like, it's just jam. Danny (21:23.967) Hmm. Bryan (21:28.728) But these were the things that I did to kind of replace that and just found some cool benefits, you know, inside that too. Danny (21:34.191) Yeah, mean, personally, I've always felt like the just the jamming portion of lessons that always, you know, I'd hear drummers like just jamming along, just playing a beat along to each other and doing drum fills and I feel pretty comfortable in saying that most of that is teacher laziness. Bryan (21:43.126) Hahaha. Bryan (21:55.116) Yeah. Danny (21:55.926) It's very easy to just do that and have it seem like, well, we're really working in here. We're really doing some teaching when really it's like, you don't have a plan. You don't know what you want to teach next. So you just do that jamming. Whereas, you know, I do think there's something different about, know, it, you know, for example, a student, maybe that you're working on like a 12 bar blues or something like that. mean, Bryan (22:01.281) Exactly. Bryan (22:10.029) Yes. Danny (22:23.158) you could certainly play the 12 bar blues, record it, and then the student can play it. So we have technologically that ability. So that would be one way of doing it. But if the student is going to be practicing that, you know, that first blues scale, right, to get towards doing leads, it might actually be more. beneficial from a teaching standpoint to tell the student, you record the 12 bar blues chords and then you play over your own, you know, chords versus me playing it for you. Bryan (22:53.226) Right. Right. That's exactly. And like I said, there might have been a longer learning thing to probably do if I was in person, because I'd be doing that the whole time for him. But there was that kind of like, OK, now you've got to do this part for it. So that's right. Yeah, there's definitely, like I said, it's a little give and take. it was, especially in the beginning when it all kind Danny (23:02.142) Yeah, Danny (23:06.154) Right. Bryan (23:12.386) began and we were kind of almost pushed out line due to the worldly circumstances. you know, it was something like, okay, how do we deal with these situations? And just kind of in that creativity, how do we do that? And then saw this, you know, same growth that I would have in person or sometimes faster, you know, because of Danny (23:29.846) You know what might be interesting for future episodes here as well would be to talk to somebody from a different industry. And what I'm thinking about is, know, there are like psychologists who it's 100 % online now. And I'd be interested to hear from them, like how, you know, what were changes that potentially they made? You know, it would, I think that could First off, to me, just being a dork, kind of super interesting. But also, you know, could you take elements of that and and help you help you to understand maybe the changes that you know that you're making? I mean, I, you know, I have flat out said that to customers on the phone. I've said, listen, if a psychologist can diagnose you over the Internet, I'm pretty sure we can teach you guitar over the Internet. Bryan (24:02.402) or two. Bryan (24:12.28) Yes. Bryan (24:23.128) Yeah, absolutely. I mean, yeah, I mean, it's teladoc, teladoc, you know, I mean, there's already that, you know, Danny (24:28.1) Yeah, it's huge. Yeah, that's been, you know, going on for years, but it's it's grown even bigger and bigger and bigger. You know, but I do know that, you know, some psychologists and stuff, there is some differences they've had to, you know, adapt to because there are subtleties in in the human reaction that they do have a little bit harder time connecting with in an online environment. Video, you know, like a video conferencing environment, Bryan (24:31.788) Yeah, definitely. Bryan (24:43.085) Yes. Bryan (24:52.13) Definitely yes. Danny (24:56.271) That's pretty high level compared to what, you know, what we're doing. Bryan (25:00.406) Right, exactly. It's still, it's still, there's, I think comes down, dude, there's just got to be some adaptions, you know, and how, what are they and how are they being done like that? And that's, I think we're. Danny (25:09.625) Yeah. And and you know, just again, from our experience of having a music school for twenty years and hiring tons and tons of teachers and for me just talking to tons of music school owners about their teachers. The teachers just they don't want to change anything. You know, like Bryan (25:29.09) Right. Yeah. Danny (25:32.536) you know anytime. So, take away you know online world and just think back to the analog teaching world and trying to implement something like hey, we're going to do this with every student like the just crazy arm twisting and challenge and push back. You had to deal with to get a teacher to do a simple changed and and that just hasn't changed and you know, no offense to the music teachers that are listening. you know, this is just a reality. I think we're all kind of like that but you know, so II think that a big part of the challenge is just them realizing and sitting down and going, okay, I'm going to have to do vocal warmups like this. Bryan (26:15.79) Mm -hmm. Danny (26:18.453) You know, and we've talked about it before. It just seems to me there'd be a way to create a way of doing it that technically would be better than what you used to do. Bryan (26:26.584) Well, that's the thing. Yeah, it's getting through that transition period. Because it is almost all new again. Like I said, it's a point to where there's this big learning thing about obviously the technology, the sound, the setup, the lights, even your documents. Having everything be digital PDF instead of maybe an old binder that you used to have that you had all your stuff, or you'd print out stuff for the students to put in their binders. you know, all this, but once it is done and you did go through that learning curve, like where I'm at, I mean everything is just so autonomous. I mean I'm pulling up, you know, boom, here's the sheet music, circling out the highlighter, boom, I will do a screenshot. Okay, now that screenshot sent over to you already, it's already in your folder, you know, and everything's just flying and I'm doing this during the lesson where I'm thinking. gosh, in person, it's like, okay, give me your notepad, me scribble down what your assignment is, and all that were by, yeah, that's what saying. Yeah, it's, again, if you're in that habit, that's what you were used to, and that's kind of what the norm was, and you have to relearn a whole new system, but once it is that way to where you kind of learned a whole new register, how to work it, it's so much more efficient. just, again, Danny (27:20.99) Let me run to the copy machine in the back office, you know. Bryan (27:41.824) adapting and know, come was relearning a little bit. you know, again, it could really, it could open up the world to not only be your one little town that you're in at that point, you Danny (27:50.832) All right, right. Awesome. Well, I think that's a great starting point here for the first episode. You know, again, a lot of the things we talked about today, we will probably go into a full episode just on, you know, many of these topics that come up and yeah. Bryan (28:07.628) Yeah, tons of stuff. Danny (28:10.673) think there's a multitude of things to to talk about is we help people build a profitable online music teaching business. mean me personally I like this you know this is really the part of our business that excites me. know the stuff we've been doing for 20 years of just you know the kids showing up for their their regular lessons. You know I mean we've been there. We've done that. I think this is this is the the growth opportunity. This is you know I don't think Bryan (28:25.934) Yeah. Danny (28:41.177) ever going to completely go away or anything like that, but I think this is going to become a very dominant or you know a big sector in the music teaching world just because think about just how much better it's gotten in the last year. know, just like the software and Bryan (28:58.658) Yeah. Danny (29:02.898) know the technological advancements and you know and you know we use Musi .live for our lessons and we know Sam really well and they're just continually working on ways of making it cooler and better and they're gonna they're gonna hit something. don't know exactly what it might be but they're gonna hit like one day they're gonna hit something and go my god this is so different. than what you could have ever done in person that it might be like that game changer where now you know, know, it's going to be hard to deny doing it, you know. So all right. Thank you so much, Brian, for taking your time out and we'll see you guys all next week with another episode. Bryan (29:28.91) Holograms. Holograms. Bryan (29:38.37) Yeah, absolutely.  

Brenda Limaldi taught music full time, then she took her show online so she didn't fade away! Listen in to discover how Preschool All Star Brenda Limaldi went from elementary school music teacher, to an online music preschool owner so you can, too!Please rate and review us at Apple Podcasts. (We hope we've earned your 5 stars!)GET MY FREE RESOURCES FOR YOUR PRESCHOOL JOURNEY:❤️ Get my FREE “Start Your Preschool” book (+ $7.95 s&h)❤️ Start my FREE “7 Students in 7 Days” Challenge”❤️ Join my Preschool All Stars membership to get mentorship, support, friendship, and training for every step of your preschool journeyFOLLOW ME ON MY MISSION:

Have you ever felt overwhelmed by the idea of selling your studio's services? The thought of marketing can bring up fear, uncertainty, and doubt. But what if we reframed how we perceive it? Marketing isn't just about selling—it's about sharing something wonderful.In today's episode I'm exploring five methods that help you reframe how you think about marketing in a way that doesn't include hard-sell strategies but instead focuses on providing value and new ideas. In this episode I discuss:How you can solidify the problem you're solving. Are you providing a creative outlet for kids? Offering a solution to reduce screen time? Ways you can highlight how your studio makes practice exciting. What sets you apart?Building credibility that goes beyond credentials by sharing reviews and success stories.Actionable ideas to make the enrollment process crystal clear and easy to navigate. Remember, put yourself in the shoes of a potential customer.Everywhere you're present, incorporate a strong call to action.Marketing is all about how we frame it. Whether you're just starting out or looking to fine-tune your marketing skills, remember this: you've got the power to create something special.Grab your FREE Marketing E-Book:https://www.teachmusic.online/marketingchecklistJoin the TMO Waitlist HERE!https://www.teachmusic.online/waitlistRate, Review, & Follow on Apple Podcasts! “I love listening to the Teach Music Online Podcast!” If this sounds like you, please consider rating and reviewing my show! This helps us support more teachings, just like you, move toward a successful online teaching career and lifestyle that they desire! Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven't yet, follow the podcast! When you follow the podcast you'll be sure to never miss an episode. We'd hate for you to miss out on some highly valuable insights for your studio growth. Follow Now!

This week on Click Vortex, Sam and Jason discuss internet pioneers and music culture. With the online landscape morphing into something new, we look back on the ways artists like Radiohead, Prince, David Bowie, Todd Rundgren, and Sam's band The Format, and services like the Internet Underground Music Archive and Napster connected fans directly to music they love. Boot up and jack in, it's time for Click Vortex's look at Internet Pioneers. To watch while you listen visit WASTOIDS.com and subscribe on YouTube.Call us anytime at 1-877-WASTOIDS. More podcasts and videos at WASTOIDS.com | Follow us on Instagram and YouTube.

Lalaa Shepard, Boss Britt, and DJ eXeL link up for a new edition of Lunch Table Talk presented by The Progress Report to speak about their experience hosting a live interview with Curren$y during Revolt World, MoneyBagg Yo, Beyonce, 21 Savage, and Drake concert experiences, and tips for independent artists seeking where they should spend their money.  https://www.instagram.com/theprogressreport101/ https://www.instagram.com/tprmediagroup/ https://www.instagram.com/lalaashep/ https://www.instagram.com/bossbritt__/ https://www.instagram.com/djexel/ Website: https://linktr.ee/TheProgressReportMediaGroup Listen to us on the Revolt Podcast Network: https://tr.ee/GxMmkTcj7o Listen to us on Apple Podcasts https://podcasts.apple.com/us/podcast/the-progress-report-podcast/id1494070183 Listen to us on Spotify Podcasts https://open.spotify.com/show/5sBgF6wWa7NmHraP2QuBEv?si=a0f5f19b8a494fb5 Learn more about your ad choices. Visit megaphone.fm/adchoices

Today I'm talking to Jenny B Peters, a recently retired school music teacher who has had a very full - and sometimes challenging - career. Jenny talks about how budget cuts in her district prompted her to get really creative with her teaching curriculum and eventually led her to develop a series of ukulele books, videos, and online courses. We get to hear how Jenny and her sister built that business, how they weathered some storms while learning a lot, and how they eventually sold it. A full transcript and resources from this episode can be found at MusicStudioStartup.com/episode125.

In this podcast episode, we're addressing a common question in our Teach Music Online community: Can you significantly boost your teaching income without overloading your schedule?Many educators aspire to reach a yearly income of $100,000 while maintaining a work-life balance. We'll explore this topic and share three practical methods to help you achieve your financial goals without sacrificing your time. Let's get started![1:33] Podcast Review[2:45] Overview of the Episode[3:40] Membership Question About How to Teach Online & Make Money[4:20] Advice About Feedback from Other Teachers - And How to Stick to Your Goals![7:05] 3 Methods to Making Your Ideal Income[7:30] Method 1: Know Your Numbers - do the backwards math (what you want to make, divided by 12 months, divided by 30 days, divided by # of students)[9:06] Method 2: Diversify Your Studio Offerings - offer more than 1-on-1, group classes can be great in helping you earn more while teaching fewer hours[10:47] Method 3: Sell Digital Courses - digital courses are a great way to have passive income - the price you sell it for can make a huge difference in your salary[12:00] Course Creator for Musicians[12:40] 5 New Affirmations[13:15] More about the Teach Music Online MembershipHave you left a review?Please take a moment to review this podcast on iTunes, your reviews mean so much to me! Your reviews also help other teachers find the podcast and know that it's one that can benefit their business as well. Click the link below to review the podcast:https://podcasts.apple.com/us/podcast/teach-music-online/id1522634913Don't forget to watch my free masterclass!Learn how to DOUBLE your studio income without wasting a cent on ads! If you're looking for serious studio growth, help with social media, and studio branding then you need to watch my free class. It won't be available much longer! Click the link below to check it out.https://www.teachmusic.online/trai

Local Musician Sean Healen is celebrating the third anniversary of his online music program "Beer Phones."  Beer Phones started during the Pandemic and was Healen's way of staying engaged with his fans and showcasing other musicians who were restricted from live performances due to COVID restrictions.  Beer Phones is on every  Friday  from 4:30 to 7:30 Mountain Time Use the link below to find it on Facebook.  During the podcast Sean speaks with Radio Free Galisteo's John Shannon about where the show has taken him and offers our listeners a new song - Angel of the Airwaves - played for the first time right here on Radio Free Galisteo!Check out Beer Phones: https://www.facebook.com/profile.php?id=100023348940998&mibextid=ZbWKwLSupport the showFollow Radio Free Galisteo on Instagram at: @radiofreegalisteo. We're on twitter here: https://twitter.com/FreeGalisteo or @FreeGalisteo. We're now on BLUESKY: https://bsky.app/profile/radiofreegalisteo.bsky.social Support the show by going to https://www.RadioFreeGalisteo.com and clicking on our Red DONATE button to select a method of financial encouragement - Patreon, Paypal, Stripe or just Buy Us a Coffee!

Join the Facebook community hereIn this episode, I interview Andy Baker from Resound Media about the process of establishing and managing an online music business. We delve into our individual journeys, current projects, and explore topics such as crowdfunding.

Learn about online music distribution and getting your music on Spotify, Apple Music, and Amazon music in this podcast episode!

Hear Mike De La Torre and I talk about the Jelly of the Month Club Music Academy; the value of music in a child's life; and how school's and parents can utilize this online music program for free!  

"The Indian Music Diaries" Founder Akshay and Operations head Aditya talk about what their online music publication company (TIMD) does, the quality of publications that talk about music in India, the impact of critics and criticism in the music industry and the new mentorship program "Udaan" started by The Indian Music Diaries in association with  Ok Listen and Nuke Studios in an informal conversation with Rijul Seth.

Jared Falk is well-known not only for being a talented musician but also for creating Drumeo, one of the most popular platforms for aspiring drummers to turn to for accessible online lessons and inspiration from many amazing drummers that Jared works with. Jared is now the chairman and founder of Musora Media, which is the evolution of Drumeo's lesson model and now includes piano, guitar and singing lessons. In this episode, hear how Jared's entrepreneurial spirit has helped him grow and evolve as a musician and a business owner in one of the most exciting times in the musical education industry.

Music teacher, author, and entrepreneur Melissa Chin (aka Melissa T.) discusses how she supports online students (some as young as three years old!) and their families. In addition, she shares her technology must-haves, how she hosts in-person and virtual recitals, and how the demand for her engaging online services led her to launch Melissa T Music Lessons.com with a growing team of talented music teachers.  Find and follow Melissa https://www.instagram.com/melissatmusic/ https://www.melissatmusic.com/ About our Guest Melissa Chin is a singer, songwriter, piano, and vocal instructor and author of My Journey My Music: Beginner Piano Lessons for Kids. She has over 20 years of musical experience in performance and teaching and a Master of Education Degree with a concentration in Counseling Psychology. You can find My Journey My Music on Amazon Worldwide. https://www.amazon.com/My-Journey-Music-Beginner-Lessons-ebook/dp/B09XRDYM7T

Soundtrap usage during COVID-19: A machine-learning approach to assess the effects of the pandemic on online music learning

#43: Today's guest is Dr. Fabiana Claure, who is an award-winning pianist, educator, business strategist, and entrepreneur who occupies a great niche in-between music, business, and helping musicians make a great living from their art. She's also the CEO of the The Musician's Profit Umbrella.  In this episode we talk about the struggles that most musicians deal with and how to get through them, particularly business struggles. We also talk about what business skills actually are and how to start developing the mindset of an entrepreneur as a musician.    Find Fabiana Claure here: Personal Website: https://fabianaclaure.com/ Business Mentoring: https://fabianaclaure.com/gift   And if you're interested in making music and sound for games, I have a newsletter and free courses that will get you started, and help you find paying work in games. Just go to http://www.bit.ly/soundbizpod  

Marshall O'Leary is known as Mister Marshall in his city of Richmond, Virginia, where he was a traveling music teacher for many years. However, in the last three years, once he switched to online lessons for pandemic purposes, he decided to teach online only. Marshall has retained some of his original local students who have made the switch but is now expanding to accept students from other regions who, for whatever reason, also prefer online lessons. Teaching remotely has not only saved time and gas money, but he's appreciated some other nuances as well, such as not being limited to working with students who are within driving distance only, the ease of arranging make-up lessons when someone has a conflict, as well as having his own piano in his studio so he can play along with his students.In this lesson, Marshall shares some tips for online music students. In the first few online music lessons, he and his students (sometimes with the help of parents) work to establish preferred camera angles and get familiar with the technology. It eventually becomes second nature in future lessons once everyone knows how to get the camera set up correctly so both teacher and student can hear each other properly. Marshall has learned it's completely worth taking the extra time to get these set up so that it's easy to see and hear at least 90% of what's happening in the lesson. This cuts down on having to repeat himself or the student missing a concept because they couldn't see or hear well or vice versa. Another tip for online teachers is to make sure that your marketing is such that the clients/students know that you only teach remotely to find clients who are looking for the same thing to avoid a mismatch, as it's so much better to teach to someone who expects and wants lessons online than someone who is settling for online when they really want in-person lessons.Marshall O'Leary has been teaching for 17 years and playing music for 39 years. He plays and teaches the guitar, piano, and saxophone and also performs with his band, Glass Twin (they make music similar to what might happen if Pink Floyd met Radiohead). Currently, he is teaching out of his home, which is also a home recording studio called Rabid Ears Recording, run by his friend. Marshall can currently be found in most places under Mister Marshall Music but will soon be adjusting more of his branding to his name, Marshall O'Leary.If you'd like to reach out to Marshall, you can find him in the following places:Email: marshall@mistermarshallmusic.com Facebook: https://www.facebook.com/mistermarshallmusicInstagram: https://www.instagram.com/marshalloleary/Rabid Ears Recording: https://www.facebook.com/rabidearsrecording/

So, as per a Vice article, many public libraries in the United States and Canada have decided to build their own music streaming services in an effort to support local musicians and regional music scenes. In other news, we have some new updates from the FTX fiasco. Tune in to know more! Find our previous episodes here and here. You can listen to this show and other awesome shows on the IVM Podcasts app on Android, iOS or any other podcast app. You can check out our website at https://ivmpodcasts.com/. Do follow IVM Podcasts on social media. We are @IVMPodcasts on Facebook, Twitter, & Instagram. Follow the show across platforms: Spotify, Google Podcasts, Apple Podcasts, Amazon Prime Music.See omnystudio.com/listener for privacy information.

Host Jaime Slutzky jumps right into this episode by answering the question, “how long should your online music course be?” Depending on the audience, your course will vary widely on how to best present the material for student success. For example, a course for busy professionals who are taking music as a hobby may need content released on a more relaxed schedule or self-paced whereas a course for children may be best suited with a weekly drip. A successful online course needs to have a clear goal in mind, so it's imperative to structure your course effectively and spend time planning. The end goal for you, the teacher, is to have your students be successful, so keep them in mind at every step of this process. Once you've figured out the course content and completed planning, you can start creating all the materials. Luckily, Jaime also offers recommendations for this, too! Listen in for a crash course on creating the right size online course for you AND your students! Topics discussed in this episode: How long your online course should be Using modules to structure your course Having a clear vision for the course What students need in an online course Why online courses have a lot of drop off Creating the online course and Jaime's software recommendations Jaime shares how two clients created their “right size” course Easy action item to get you started! Apply for the Online Music Course Accelerator for help building, marketing, launching and selling your course! https://onlinemusiccourseaccelerator.com Connect with Jaime: Instagram Facebook Get your free guide to making money teaching music online here! Check out Jaime's recommendations for editing and hosting your course: Camtasia Thinkific It's time! Round 3 of the Online Music Course Accelerator is open for application. Click here for details.

So you've created and launched your online course successfully, now what? You have more time, freedom, and funds to allow you to enjoy the fruits of your labor, but does it stop there? Most likely not, because if you have made it this far, chances are your dreams of expanding online will continue to grow and you love a good challenge. In this actionable episode, host Jaime Slutzky wants you to consider three prompts that she will go over to help you envision what you want your studio to look like now that you have successfully launched your online course. Jaime takes you through a thought exercise to help you gain insight on where you want to take your music school next. Since you are a creative person with a go getter attitude, you will probably have a ton of ideas after doing this exercise, so Jaime goes over how to narrow down your idea bank to suit what is truly aligned with your goals, and much more! Tune in to today's episode to hear how you can continue creating to help you expand your online school. Topics discussed in this episode: What does it mean to envision our studio after you've successfully launched your course Freedom you get from launching your course How is your course benefiting the people in your course? Looking at the growth of your studio through your online course Envisioning what your studio will look like 6 months down the road The two camps of teachers that approach us for enrollment in our music course Understanding who you are making this course for Narrowing down the idea bank How to connect with your online students How to avoid self sabotage Three prompts to consider in today's episode Connect with Jaime: Instagram Facebook Get your free guide to making money teaching music online here!It's time! Round 3 of the Online Music Course Accelerator is open for application. Click here for details.

In the early days of COVID, schools were hyper-focused on implementing remote learning modalities as an emergency response. As the pandemic has evolved, however, so too have education responses. As we begin the 2023 school year, it appears that we have reached a crossroads between the online world and the offline world! This crossroads is the theme of today's conversation with business strategist and voice maven, Michelle Markwart Deveaux, who is the CEO of FaithCultureKiss Studios and the Founder of The SpeakEasy Cooperative, a vibrant online community for voice teachers and voice-related entrepreneurs. Michelle has her finger on the pulse when it comes to both online and offline music education and, in this episode, she shares how you can take advantage of the unique value proposition that being online presents. There is so much more to teaching music online than your lesson plan and there is a definite mindset shift from teacher to business owner, which Michelle believes is critical to your success. We touch on what it means to be a business owner who is in the business of teaching, rather than changing your identity. Michelle shares her advice on structuring your business model around what you want your workday to look like, creating the course content that your audience needs, and focusing on important curriculum development, plus so much more! There is no doubt that this discussion is going to get you thinking and help you make the impact you desire, so make sure not to miss it! Topics discussed in this episode: What Michelle means when she says we are at a crossroads How music teachers have adapted to online modalities of running their businesses A look at how the shift to online has become a unique value proposition for teachers Tips for structuring your business model around what you want your day to look like Key differences between online courses, one-on-one modalities, and in-person teaching The value of pull marketing over push marketing: what does your audience want? Responsibilities that come with choosing your path at the online/offline crossroads The important mindset shift from teacher to business owner Why hybrid models with online and in-person offerings are so attractive right now How the online space has encouraged curriculum development What you should be thinking about as you move into your next phase of growth Learn more about The SpeakEasy Cooperative on their website. Connect with Michelle: LinkedIn Instagram Connect with Jaime: Instagram Facebook Call with JaimeIt's time! Round 3 of the Online Music Course Accelerator is open for application. Click here for details.

Now, let's start this off with a question: don't you wish that you could be a fly on the wall in a successful online music studio? Like, understanding how they are successful with online live interactive lessons and how they navigate the student experience for courses? That's what we're talking about today… so cozy up, I'm excited! Whether you came to teaching online because you wanted to or because it was the only option available to you, I'm glad you're here and I'm glad that you are thinking about what else you can do to enhance your studio experiences for students. Live interaction This is where you are in front of the screen in real time with your students. Before the lesson begins, the teacher will get organized: Computer related equipment, such as camera(s), microphone(s), lighting, headphones and proximity to router/internet strength Teaching equipment and supplies, such as instruments, sheet music, audio files, video files, activities, games, PDFs, etc. Use checklists for this. You'll thank yourself every time! Student readiness also involves a checklist and might include a sound check or quick check in prior to the first lesson. Making sure a student is ready for the lesson is a huge piece of the lesson being a success from the start, so be sure to communicate effectively and over deliver lesson links. I promise, this is valuable! Now, inside the live interactive lesson, don't wing it and don't take the lesson down to the second or minute. Just have a really good idea how to keep the student engaged and motivated during the entire interaction. The screen creates a barrier, do whatever you can to drop the barrier by making things fun and experiential. And wrap up your lessons with action steps, homework and recapping the session. If you're using Muzie.Live then that is a perfect place to insert the post-lesson summary. And you can also include your pre-work list in their practice room. (No this podcast episode is not sponsored by Muzie, I just really like their software for online music lessons!) Asynchronous Student Interaction Let's go through the touch points: how you interact with that student before, during and after they go through your course Before is from the time that they purchase your course through the time that they access that first lesson. The first communication is setting the stage and help them understand what they have signed up for. This can be done via email, text message, inside a facebook group, a slack channel, a discord channel or whatever your preference is. Make sure that your students feel like you are in communication with them and that you are giving the best of you to them so that they can truly do their best. There is no such thing as too much communication! Set expectations Equipment & supplies How they're going to access the content Links that they need What to do if there's a problem During is while they are actively learning and working through the course Assignments / feedback loops Quizzes and self-assessments Open door / office hours / q&a calls Regular email communication Music is not created in a vacuum, It is created through energy. When your students feel like you are pouring energy into them by providing them with feedback and with a space where they can experiment, they are going to continue to show up to the material. They are going to succeed! After the course is complete is when they are done with it (or no longer have access to the material) Ask for a testimonial and feedback. Encourage them to take the next step (and tell them what you believe is a great follow up to this course.) Send a survey Send a certificate of completion Shout them out on social media Make a big deal about it. It's not a lot of work from your side and it is so well received A few special links for you: ConvertKit Let's Connect on Instagram Jump on a call with me It's time! Round 3 of the Online Music Course Accelerator is open for application. Click here for details.

Today's guest, Daniel Powers Jr., has been a disruptor for over 20 years. With a passion for helping others access music education, Powers has been on a mission to provide students with access to customized, results-driven instruction. As a result of the pandemic, he was forced to pivot from running a brick-and-mortar business to an online one, becoming part of the digital disruption of online education. During this interview, Powers shares how he carved out his own unique space in a crowded online market.  Key Takeaways  To differentiate, it's imperative to be unique. Even in a market such as music instruction, where being unique is difficult, being a disruptor means finding the opportunity to stand out and provide a wholly different experience.  With the pandemic came immense change. For those who are willing, this change has turned into an incredible opportunity to pivot business models and create a unique value.  Simply relocating a business model to an online version wasn't enough for Powers and his team. Everyone was moving online, which resulted in turning his business into the same service as every other online music school. From this, Powers saw an opportunity to create his own platform, a key differentiator in a crowded market.  Through the unique platform designed for Real Brave Audio, students can now access a whole curriculum custom-made for their goals. Not only that, but this platform has empowered students by documenting their progress, providing a visible path for students to see.  The homeschool market has grown immensely in the past few years, with around five million children being homeschooled. This has led Powers to embark on a mission to find those five million students and help them learn music through a powerful platform that delivers real results.  A key differentiator for Real Brave Audio has been centralizing the learning process into one platform. While many online education systems require instructors to jump from one technology channel to the next, the Real Brave Audio platform has created a cohesive and all-encompassing experience for both student and teacher.  Mirroring his own journey into music, Powers wanted to design a space where students could easily interact with instructors—learning through the process of recording their own practice. This platform is changing how students, young and old, can access the incredible benefits of music.  Quote of the show:  14:43 “ ... The road to riches for me is always paved with punches in the face.”    Links:  LinkedIn: https://www.linkedin.com/in/danpowersjr/  Company Website: realbraveaudio.com    Ways to Tune In:  Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption  Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755  Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD  Stitcher - https://www.stitcher.com/show/disruption-interruption  YouTube - https://youtu.be/pbP9a8YYHJ4 See omnystudio.com/listener for privacy information.

Suz breaks down what she feels is the MOST misguided approach to creating and hosting virtual and in-person events and how hosts of these events can do better not only for themselves but for the audience they serve. Full show notes accessible on YouTube: https://youtu.be/jTnYJ3qaO7k

In today's podcast you'll hear my interview with James Daly: Pianist, Composer, Teacher, Business Owner.  He's created the San Ramon Academy of Music and the Powerful  Piano brand.  James is so charming and passionate, and you can just feel his love for the music he makes and the students he teaches.  He's overcome a lot of obstacles to get where he is now, owning a successful teaching business and continuing to perform, compose, and create content with energy and love. I hope you enjoy this conversation!  Let's just say it: Classical music is elitist. The people on our orchestra stages tend to look a certain way, the composers who get played tend to be demographically similar, and our diversity/equity/inclusion efforts often get a surprising amount of internal and external pushback. As a white woman, It makes me really uncomfortable to talk about these issues, but these are conversations that need to be had.  The bio my guest James Daly shared with me addresses this head-on, and starts: James is not what people think of when they picture a 'classical pianist'. Being an African American man with full sleeve tattoos and a visible athletic background he is mistaken for a personal trainer more than anything else. But definitely never an artist. How can a meathead be a Chopin aficionado??  James has been a lifelong musician, but his circumstances and background put him in a position similar to many other youths. Before turning 17 he was a high school dropout, working full time, and living on his own.  Yet, it was a dedication to music that inspired him to pursue higher education to fulfill his potential. Despite the odds, he achieved a full scholarship to UC Berkeley where he specialized in piano performance and composition. From there he graduated with honors in 2012 and has been teaching the last decade. His unique approach to instruction gained him such success he opened San Ramon Academy of Music in 2018, focusing on online music education and group classes.  He started the Powerful Piano brand in 2021 to grow his educational platform and provide access to music education to anyone, not just those who can afford private instruction.   I loved this conversation with James. He's so charming and passionate that it's obvious why he's been successful - and at the same time it's inspiring that he's overcome so many  obstacles and is now trying to clear the way for others to do the same. Connect with James on Instagram, or check out the San Ramon Academy of Music and The Powerful Piano on the web. Thinking of trying FONS to streamline scheduling and payment for your music studio? Click HERE for my affiliate link and a free two week trial!  Theme music by DreamVance. You can join my email list HERE, so you never miss an episode!  I'm your host, Jennet Ingle. I love you all. Stay safe out there!

In the episode, Jared interviews Matt Brockman and discusses how he got started in music and how networking helped him get gigs. He recommends getting involved in community bands and groups to make connections and get your name out there. He also shares some tips on how to drive traffic to your music career funnel.

As we approach the back half of the year, it's so vital to schedule our income generating activities along with all other facets of our business (particularly the growth aspects) so that we reach our goals without stress and sacrifice by the end of the year. Connect with me: https://callwithjaime.com/ https://www.instagram.com/jaimeslutzky/ https://m.me/jaimeslutzky/ Let's get to it! I like to work backwards and from goals rather than moving forward from a planning perspective. Oftentimes there are a lot of dates that just don't work in the back half of the year ~ such as holidays, vacations, birthdays and days you just don't want to work. Those are immediately blocked off the calendar, go do it now. Then it's time to map out our initiatives (like a course!) and our established income sources (hello lessons). Get specific on your calendar – know your course launch date and mark it. Know the hours that you're going to work with students - mark those days and times on your calendar, even if you don't yet know which student is going to fit into which slot. Once you know your new initiatives, backtrack into those launch dates. Courses will take anywhere from 3 days to 16 - 18 weeks…. This is depending on your level of experience with creating a course and your topic and everything else that goes into it. Think about where you are right now and figure out how long you believe it's going to take you to create that course and then put time on your schedule every week to work on that course. And then insert some buffer time in! We always think we're going to get things done faster or they're going to be easier or that distractions aren't going to happen. So if you're thinking okay for 12 weeks, I'm going to spend four hours a week on this course, maybe you should factor in five hours a week. Or maybe it would be more in line with your style to increase your hours during certain specific weeks to make sure that you hit that goal. When we know when something has to be done, we can back into this. I know that you can do this because you have most likely taken your students to examinations or to recitals or to competitions or to auditions and you have learned how to back them into that goal. By creating a schedule that says I'm free and I'm busy, it allows us the capacity to see what else we can add and to see what systems and processes we need to fix. It also allows us to see kind of where our income generation is. When we do this, we're able to see what else we can add. If you add in all of your students' spots and you realize that you don't have that 4-5 hours every single week to work on your course in order to hit that timeline then what? Are you moving the timeline? Are you adding more hours of work time? How are you going to make that course a reality? It's a serious question. There is so much to do when you are running an online studio and truthfully, there are so many opportunities! Regretfully, I see amazing music teachers, bouncing from this to that to something else. It is not feasible to try and pack your schedule with income generating activities alone. We also want to include on our schedule initiatives to streamlining our systems and processes. And admin time and marketing time and collaboration time and creative time and oh, you know that first thing that we started with time off! (We want to make sure that that doesn't get eroded.) Start with the “regular schedule” of September - December, then figure out how you're going to tackle summer. Think about when you want income generating activities, marketing activities, systems and processes during the summer… how do you want to get it all in so that you have your goals clearly outlined and available to attain? It is way too easy to sit down at the computer or pick up the phone and just kind of keep on working, creating boundaries, finding boundaries, enforcing boundaries. That's what your schedule also allows you to do. To recap… your schedule is going to be filled in this order: Non-negotiables Existing obligations (student/income generating activities) Business operations & marketing White space New initiatives The other thing about the back half of the year is because summertime is here, It allows us to make sure that we are on track to hit our income goals. If you determine from your existing obligations that you're $1000 short for each of September through December in order to reach your income goal, the new initiatives and unscheduled time will be spent to build a new revenue stream to bridge (and exceed!) that gap. You have so much flexibility and so much opportunity to experiment in the summer. When the days are longer, people might sign up for something that's earlier in the day, later in the day or at a different time of day than they normally would be able to. Getting creative is the key to success! I want to make sure that you're as successful as you desire – all this by saying yes to scheduling! It allows for everything NEW to take shape. I would love nothing more than to help you bring that product to market. I work with my clients on courses, membership sites, workshops, streamlining their tech, envisioning what's next and so much more… so book a call with me https://callwithjaime.com and we will determine the right way to create the online successes you crave!

226: Delivering your online music programming the right way No matter how you teach music online, there are some steadfast rules to follow to allow your students to achieve their goals and love the online learning experience you provide. These include: Providing an unforgettable experience Effective communication Being available Providing an unforgettable experience I believe this is the most important! Making sure that your student is excited about the WHOLE experience! This includes: What they're going to learn The environment in which they're learning And how they feel empowered to continue coming to the device - despite the distractions at home (you know, the pets, the people around them, the neighbors, the chores, etc!) It's your job to make sure that they feel validated when they come to the screen to learn from you. What you're teaching them is going to help better themselves as a musician - so creating an unforgettable experience through live lessons and interactions (as well as anything that's pre- recorded) is job #1. Effective communication This gets glossed over more than it should... I'm talking about effective communication. All of your communication, every link, reminder, email, text message - needs to come across at the right time and with authority! If you teach lessons, be sure to have adequate reminders with a link - be sure to include your vital information and not leave your messages so vague (for example: Reminder: You have a lesson Thursday at 4:00 pm) This same message applies to recital and billing information. Always be sure to send complete and concise information for your students and their families. Make sure that they feel like they have the easy job of “just pressing play” - make it easy for them to come back! Being available Lastly, making sure to set the right level of availability! In person, it's really easy to set your availability. Students can access you during their lessons, or class, or via email. With online, theoretically, they can have much more access to you and that may be great - but at the same time makes it feel like you're always working! Which is why it is important to set the appropriate level of availability and expectation for your students. If you are running a course where there is an interactive option, assignments and feedback - I suggest that you make it clear that assignments are due by X time by X date and that you review all assignments and send feedback at X date and X time. This not only sets your students up to not be “knocking” on your virtual door at all times - but also allows them to plan for their own success and creates clear separation and boundaries! Now, as your studios / courses/ workshops etc continue to grow, a lot of teachers like to create forums - or a community where people can post their videos / audio to ask questions and connect with other students who are going through the same course to get feedback. When you set up a community aspect, be sure to make it clear that you are not responsible for answering back every single question or comment and be sure to clearly define what level of involvement you have within that community or forum. The last thing you want is for people to not get responses from you and start questioning your authority - help them understand your role within that community or forum. Additionally, you want to figure out and effectively communicate how you want students to communicate with you when it comes to billing matters, scheduling matters, personal inquiries, feedback on things other than course material - how do you want students to communicate with you then? Tip: The fewer ways your students can communicate with you, the better! But when you're picking ways of communicating be sure to pick ones that make sense for your students' audience. How are they using online tools best? Are they texting, using Facebook, Instagram, Snapchat (hey, you never know!) - Relatively, how will the parents communicate with you vs. the kids? So, as a quick recap: Make it an unforgettable experience EVERY time your student shows up! Be an EFFECTIVE communicator! CLEARLY communicate YOUR availability and the level of expectation they should have. Did you enjoy this episode? I would love your feedback. Do you want more episodes like this? Do you want me to go deeper? Let's connect! Connect with me: https://www.instagram.com/jaimeslutzky/ https://m.me/jaimeslutzky/ https://callwithjaime.com

This episode is far different than the regular episodes you'll find on the feed, but I know it's going to provide you with insight and value that will benefit your online music education business! Sam Reti from Muzie.live invited me onto his platforms (FB group and YouTube channel) to debrief the Expand Online Summit, discuss what If you didn't catch the Expand Online Summit, here's a coupon to grab the All-Access Pass for $100 off. This coupon (PODCAST224) expires on May 31, 2022. I mention providing a coupon to the members of the Muzie community and want to extend it to you as well. Click here to redeem. Sam started the conversation off by asking me to share a bit of my story… So, in case you're new to the podcast, I am including it here in the shownotes! I am a technology strategist. I am not a music teacher. I am in awe of the music education space because the thing that differentiates music education from a lot of other spaces is the opportunity and the exploration and the creativity that you bring to your students. For me being able to put my tech stamp on that and to be able to make it so that you can do more of what you are amazing at! For me, music education is kind of like the vertical that I chose to say “this is where I know tech can make a difference.” We take the conversation into Muzie and into the music teaching landscape. There is a divide right now between the MUST BE IN PERSON and the I CAN DO AMAZING THINGS ONLINE. Sam and I are both in the online camp (imagine that!) One big stumbling block for a lot of music teachers is the business side, which is something I make sure to address each year during the Expand Online Summit and we get into during the conversation as well. Business-savvy-ness is not taught in music school, even to the students who want to become teachers and studio owners. The focus always seems to be on the music… someway somehow this will get changed, and hopefully my products and services will become part of that solution! My big thing this year with the summit was scaling beyond sessions! The question is really what else can we do? We don't have to just teach one on one lessons anymore because online gives us a new way of teaching. It's a matter of shifting perspective… can I be a successful teacher if I am not doing X, Y or Z? X: teaching in real time Y: teaching in person Z: teaching private (one-on-one) If we're not real time, what does that mean? If we're not in person, what does that mean? If we're not one on one, what does that mean? Because I think I'm not a music teacher, I come from the perspective that we can eliminate all three of those and still be a very successful music teacher. This works when we make sure that we put the student and their journey and their musicality at the forefront of our courses and content and delivery. It doesn't matter what you're teaching. If you don't keep your student front of mind as you're creating it, then what's the point? Keeping your student front of mind as we're building out online courses, is one of my biggest pillars that I work on with my clients. Constantly I'm probing with questions like How is your student going to feel successful? How is your student going to walk away from this time that they spent in front of the computer learning something that is foreign to them and feel good? An online course is a way to get perpetual and passive income. It's all about adding another vertical to your teaching. It also helps ideal prospective students realize that you're the right teacher for them and absolutely elevates your private one-on-one lessons to a higher price point and exclusivity! We then go on to talk about being location and time independent… be sure to listen to that part because I had a bit of a hard time pulling all the nuggets out without making these shownotes way too long! In the online space, it's super important to help people to say yes early and often! Yes to your freebie Yes to your low priced offer Yes this is the right teacher for me Yes I want to take this course Yes Yes Yes! I tout email marketing so so much and that was the topic of my talk during the summit last week. It is so crucial and a significant step to treating yourself more like a business owner than just a teacher. There are pillars to developing your online business. Student facing, back-office, marketing/social media and mindset/psychology/motivation/inspiration. To be successful, these need to be in balance. Focus on one, get it where it works for you and then move onto the next. We then went down the rabbit hole of tech tools… which is sometimes fun and sometimes overwhelming. While I didn't say this, I want to emphasize that you don't need to evaluate every piece of software, just evaluate a few and make a decision. A decision is better than indecision and it doesn't have to be permanent. Honestly, one of the motivations I have for hosting the summit is to tap into and excite the audiences of my speakers. It's amazing to me how many disparate music education communities there are online. And I think because I'm not a music teacher, I can kind of come in and be friends with everybody. At least that's my goal is to be friends with everybody and be able to just help the whole industry elevate. There is always going to be something new to learn or way to grow as a teacher. Sam said “we have sort of signed an agreement to always be learning … as soon as you stop learning, you stop teaching because you're not teaching the newest thing anymore.” Fear is a topic we discussed. Fear around trying something new. Fear about falling behind. Fear about perception by others. Do what is best for you. Today and always! Sam and I are both passionate about software (I think I said that already) so we go back to it again and again in this conversation. And Sam was able to strategically shift my love for all things code into something that is totally applicable to teaching… love that! And we got back to the Expand Online Summit again… click here to buy the All-Access Pass if you missed it. Sam noted that the summit has evolved year over year. So I shared a bit about the way the world was and that I catered the content to what the attendees needed at that time. And right now, you need to see what options are available to scale beyond sessions! The enrollment in the summit in 2021 was higher than the enrollment this year. BUT the engagement and number of hours of content viewed this year greatly surpassed the amount from last year – because the audience was right for the material and the time and place were setup for growth and opportunity! I'm really excited to see where we take things next year. It's gonna be awesome! Be sure to check out Muzie.live, look into the Online Music Course Accelerator and Book a Call with me!

There's a first time for everything! I recorded this episode live during the Expand Online Summit yesterday. If you're not currently attending the summit, click here to join us now! This sessions also coincides with the upcoming webinar I'm doing with Brocha Kahan where you will Learn the 3 Steps To Creating and Selling an Online Music Course, click here to sign up for the free webinar. Let's get one thing clear, there are not currently enough high quality online music courses. There is plenty of opportunity for you to lay claim to your specific domain. I do however believe that beginner or basic courses are not going to bring about the income and impact goals you're probably seeking from your online course… so let's get a bit more specific, shall we? Just because you've always learned it one way or you've always taught it one way, it doesn't mean that there is a course out there that does the exact same thing. Online courses are really different from interactive lessons, because online courses are designed to be self-motivating and self-paced. Essentially they operate in a vacuum where there is no external factor helping students move along. We have to build some things into our courses that we may not have thought about when it comes to lessons. I always say that an online course is far less about your content and it's more about the experience that you create. And I think that's the biggest difference between the courses that were out there before and courses that are out there and being created now and in the near future, is that they are experiential! It's not just sitting down to watch something and hope we learn what is being taught. I want to have the opportunity for students to really feel connected to you as their music teacher. We don't want them to say “oh that was nice, next!” we want them to say “that was amazing! What else do you have?” Another thing that I think is different now than it was before, because there was less opportunity to find courses that were teaching the thing that you wanted to learn, you just took whatever course it was. Now, as better, more proficient music teachers learn the fine art of online courses, we are now creating the course as another connection point between you and your online students. Online courses in 2022 no longer need to be marketed to everybody, the niche can be super narrow. When it comes to thinking about creating an online course, think about not necessarily what a gap in the marketplace is, because there's lots of places and that's often the concept that people give. But I like to help you find a place where you find extreme joy or a place that you find that your students always need assistance or support with. These are often things that you find repetitive! Things that you tend to do with a lot of your students. Or something that you are so extremely passionate about and you haven't had time to work on consistently. Thinking about your students is a great starting point for your online course. What would make their music journey richer, stronger, more powerful? What would tie them into that more? Those are the kinds of things that we want to be adding into the online music education space and there is room for you to do it. A reason I don't recommend creating beginner courses is because those are the courses that are filling up Outschool and Udemy. Those teachers are “a dime a dozen” and you're far better than that. And also people who are just starting out don't know the difference between a great teacher and a good teacher and an average teacher and a poor teacher. You're a great teacher, you are looking to really create an evolution of your business, a new foundation of your business online. If we create a course that is even one step or two steps beyond beginner or even intermediate advanced ~ that next level or the level after that you are opening up an opportunity for people to work with you in a way that improves their musicality. It improves everything that they are striving for. When we create our courses, we are creating them with the students' results in mind. Nobody that I know is creating a course for the masses (quantity of students or money!) Every single music teacher that I work with and that I am motivated by and that I have the opportunity to connect with, they are creating their courses to create an impact. Yes income is important, but we are really motivated on the student's success and the student journey!. The most valuable aspect of online courses is that we are in a position where we can create a course that allows your student to connect with you… even though it's asynchronous learning. They get to learn on their own time, but they feel connected to you and you care about their journey. There are a lot of ways for us to make sure and to support our students moving forward into and through the course. According to Thinkific, on average, only 5 - 15% of students complete an online course. Check out this article. You can separate yourself from the market by having a course that is singularly focused. Check out next week's webinar where I discuss the bounded rule. Essentially it's all about thinking more about the student and what they're trying to accomplish. When you move into creating courses, you have to extrapolate what is most valuable from your 1-1 lessons and what will make the biggest impact. What will help that student progress without you right there in the room with them (or live on the screen.) It is important for your online course students to be able to assess that they are successful, that they are going to be where they want to be every single step of the way. We want them to feel confident in the course and feel excited to come back and come back and come back. I would say that the best courses are ones that are created entirely around the student. Where are they at? Where are they trying to go? How can we get them one step closer through every video, every handout, every audio, every quiz, every piece of material that we provide inside the course. How does that move them forward? And how does that allow them to feel confident that they are ready to move to the next level? S o that is our podcast episode for today. I don't see any comments, but that's okay. I have had so much fun recording this episode with a live audience. So definitely if you enjoyed this, I am recording it and I am throwing it up on the feed with no editing, that feels so good. If you want me to do these again, please just reach out to me, let me know, Let me know that you enjoyed this. If you are listening to this in the feed and not signed up for the Expand Online Summit? What are you waiting for? Go to expandonlinesummit.com and you can jump on right in! Quick links: https://callwithjaime.com https://www.instagram.com/jaimeslutzky/ https://m.me/jaimeslutzky/ https://onlinemusicccourseaccelerator.com

Hi all.. I will be speaking at the Expand Online Music Summit.. click the link below to see all the cool speakers and stuff happening..Don't miss this event!!! Click HERE

Artist/Musician Will Wood speaks about getting healthy, being bipolar, and being creative in today's society! Will has strong and focused opinions of the potential downside of social-media for young fertile minds, let alone adults, especially over the CV19 pandemic-period. He also offers his thoughts on what the definition of success should mean for any creative person.   Check Will Wood out on his official YouTube channel: https://www.youtube.com/c/WillWoodOfficial   and his Spotify channel: https://open.spotify.com/artist/1VQ8riQ31zVHtlxiCC9EZE?si=MNxtXwGWRmyhXIoZLqYKiQ   Music Matters with Darrell Craig Harris is sponsored by Kathy Ireland Worldwide & Behind The Curtains Media with support from www.MusicTribesUnite.News~ and Nigel J.~ my co-producer and voice over talent from his studio @  VoiceWrapStudio.com Our thanks to Rodney Hall FAME Recording Studios in Muscle Shoals, Alabama for our intro and outro backing music clip.    A Big Shout and thanks to our friends at #AudioGeer , @sullenfamily and the awesome support! #Shure #MV7 #podcast mic!  Please check out our Music Matters podcast on @spotifypodcasts Hey, also check out the New Music Matters Podcast Website- and Music Matters SWAG - Please, support, LIKE and helps us grow - check out our Social Media pages: #music #love #hiphop #rap #art #musician #artist #musica #instagood #singer #instagram #rock #like #dance #guitar #photography #song #bhfyp #newmusic #life #producer #fashion #rapper #viral #songwriter #creative #podcast

Consider this podcast a ringing endorsement for Thinkific. It's 2022 and the platform has grown in functionality and versatility since the last time we discussed Thinkific at length here. Thinkific is the only tool that I recommend for online course delivery. Thinkific is essentially a website that you can use to deliver an online course. There's so much more to it though and now the team over there has made it easier than ever to deliver your online course. This episode is not discussing your course content but rather the mechanism for actually delivering that course content to your students. The course builder. The course builder allows you to build your courses with a variety of different types of lessons: Video lessons Audio lessons Downloads Text Images Quizzes Surveys Multimedia lessons (where you're embedding something from another website.) For the most part video lessons, downloads, text-based lessons and maybe an audio lesson or two are going to help you build out your course content. Inside the course builder, you have drag-n-drop functionality which makes it easy to move things around and reorganize your content once it's up there. You can always add more lessons even if your course is already published. And it reflects for your students in real time as you add or change things. Also inside the course builder, we are able to set pricing. Pricing options include free, flat rate, subscription and split pay. And there is also the ability of doing more than one pricing option, such as pay in full or split pay. And course content can be set to drip on a certain schedule, based on calendar date or days since enrollment. Site Builder / Page Builder This area of Thinkific was called site builder for a while and now it's called page builder and I tend to use them interchangeably. This is where you get to build the sales page for your course. We can build a really dynamic and beautiful sales pages which flow right into the purchase and enrollment all on the same platform. There are fewer widgets and whathaveyous this way. Just like in the course builder, site builder or page builder has drag-n-drop functionality and it has a lot of modules that will make it easy for you to build an attractive and highly converting sales page. This is super important as you scale your course offers… when the website/sales page is able to sell the course for you, then you have fewer steps to the sales process and ultimately have more students enrolling. Also, just like in the course builder, anything that you do in the site builder or page builder will reflect immediately when you hit publish right onto your site. Game Changers The real power of Thinkific and the reason why I decided to talk about it today on the podcast is two things: Thinkific Payments Thinkific App Store First Thinkific Payments The Thinkific Payments are built upon Stripe and allows for a streamlined checkout. The checkout process is simple and elegant which, as you know, is super important! We want to make the process of someone paying for our course as easy as possible. In addition to making the buying process easier, we can now add upsells after the purchase… like coaching or a getting started call or a bonus course… the sky is the limit. And we can also process refunds right inside of the admin portal rather than having to go over to stripe to process those refunds. Second Thinkific App Store This is a storefront where you can install add-on components to enhance your Thinkific school. There are integration type apps, like for ConvertKit, Hello Audio and Zapier. And there are functionality tools like Google Analytics and Facebook Pixel. But the real gem of the Thinkific App Store is the 3rd party apps which enhance the student experience. I'm going to call out two of them – Peerboard and SuperPowerUps. Peerboard creates a community experience (think Facebook Group) right inside your Thinkific school. Beautifully integrated. SuperPowerUps take your student experience up ten notches (at least). With these, the student journey through your course has limitless potential! If you're thinking about creating a course soon, be sure to jump on the wait list for the Online Music Course Accelerator program that I run with Brocha. You can get on the waitlist here → https://onlinemusiccourseaccelerator.com And let's connect on Instagram → https://www.instagram.com/jaimeslutzky/ or via zoom → https://callwithjaime.com

Thanks for reading TC272: Online Music Education Trends with Owen Grover of TrueFire Studios from Top Music Co. Do you use online platforms in your music studio? In this episode, I've invited Owen Grover, CEO of TrueFire Studios, to talk about trends in online music education. Education technology is going to stay and will also evolve in so many ways. Given that, we should now think of how we, as music educators, use ... TC272: Online Music Education Trends with Owen Grover of TrueFire Studios The post TC272: Online Music Education Trends with Owen Grover of TrueFire Studios appeared first on Top Music Co - Supporting Creative Music Teaching.

Welcome to the Business Broadcast Podcast! Each week James brings on the show an entrepreneur who shares their biggest challenges and struggles in business. James coaches the business owner through these challenges by asking those hard hitting questions in order to get to the bottom of these problems and help the business owner soar to success. Start your 14 Day FREE Trial for the Entrepreneurs University at: https://jamessinclair.net/

Marco Balbin is the Founder and Head Teacher at Veniccio Institute of Music and Arts.Veniccio Institute is offering quality music education WORLDWIDE taught by highly trained professionals.Veniccio Institute is one of the fastest-growing music schools in the Philippines with more than 800 students in 20 countries. Know more about how they conduct online music lessons, some insights on doing business amidst the pandemic, their growth and future plans, and a bit of classical music theory. ;)In this episode:00:47 Ano ang Veniccio Institute?02:32 Can you walk us through how online music lessons are done at Veniccio Institute?06:09 How did Veniccio Institute get international students?09:50 Can you share about the current teachers at Veniccio?11:00  Why did you start your own online music school?16:46 How is Veniccio Institute growing in terms of the community?18:45 What is your vision or future plans for Veniccio?21:55   Let's talk a bit about classical music. Can you share with us why you love this type of music? :)25:35  If people want to enroll in Veniccio's online music lessons, how can they find you or connect with you?VENICCIO INSTITUTEWebsite: www.veniccioschool.comFacebook: www.facebook.com/venicciomusicschoolSTART UP PODCASTYouTube: www.youtube.com/c/StartUpPodcastPHSpotify: open.spotify.com/show/6BObuPvMfoZzdlJeb1XXVaApple Podcasts: podcasts.apple.com/us/podcast/start-up-podcast/id1576462394Facebook: www.facebook.com/startuppodcastphCREDITSIntro and outro thanks to Terence Boydon: wyrmpres.wordpress.comThis episode is edited by the team at: tasharivera.com

Sometimes creating the music is the easy part. Navigating promotion and the music industry can be overwhelming and seem like an impossible circle to break into. That's not how Maggie Graff thinks it should be! She created Ignited, an online-music community that connects and serves the musicians in Central Virginia.Watch this episode with animations: https://www.hearrva.com/post/s1e3-maggie-graff-on-liner-notesThis episode also available as a video.Liner Notes' is a brand new video-podcast series that talks to the Richmond artists that are creating the soundtrack to the city. Through a unique mix of conversation and short animations by local visual artists, ‘Liner Notes' helps add context to everything from the city of Richmond, Va. The RVA music we hear today has been influenced by Richmond's people, art and food culture and its place in American historyIf you like what you have been seeing from HearRVA support our efforts and “Buy Us A Record” or get yourself a Liner Notes t-shirt. Fundraising links below. Thanks ❤️Early Access Membership: https://www.buymeacoffee.com/HearRVALiner Notes Shirts: https://www.bonfire.com/liner-notes-by-hearrva/To find more Richmond musicians follow @HearRVA on all social media or by going to https://www.HearRVA.comTake HearRVA's FREE MixTaste Playlist Quiz to get a curated playlist of only Richmond artists! Each playlist fits a specific vibe, but offers a mix of styles and genres to weave together a soundscape of the city designed for YOU.https://www.hearrva.com/mixtaste-playlist-quizSpecial Thanks to:Maggie Graff!Theodore Taylor III for animations and beatsAlex Bolton and Barrett Miller II for videography.Keisha Eugene for the awesome set photography.Gordy Michael for Audio Engineering and providing his beats for this episode.Rian 'Holy' Moses for holding down the set, animations and overall awesomeness.Our Richmond Business sponsors HandyWoman Creation Sweet Shop and Honestly Smoked Jerky.Ant the Symbol for the super-dope theme music.You can find out about all these things at www.HearRVA.com#Ignited #LinerNotesRVA #MaggieGraff #HearRVA​​ #RichmondVa #localmusic #music #LinerNotes #RVA #Podcast #Interview #AntTheSymbol #VideoPodcast #MusicInterview #MusicPodcast #Richmond #MusicCommunity #MusicPhotography #Photography #Charlottesville #MusicInfastructure #CVilletoRVA #BookClub #NewApp #MusicIndustry

We all like music, one genre or the other. I don't believe there's a single person that actually dislikes all types of music. Some people love music to a concerning degree like it's the only thing they think about and want so constantly that it feels like an addiction. It's far more than a want, it's a need. Ultimately, music has changed our lives and still changes us every day. That same passion drove Kia Orion to where he is right now - running Beat School and teaching how to create cool music.In this episode of The New Nomad, Kia joins hosts Andrew Jernigan and Allen Koski in exploring the world of beats and what it took to thrive in it. From making 10 years' worth of mistakes and failed tries, Kia finally pursued his passion for music by creating and teaching his students good ole' ground thumpin' beats. Our trio of nomads also discussed the challenges in this niche and tips on how to be successful in it. This is a fun-filled (and music tips-filled) episode that you wouldn't want to miss. Really.[3:43] Selling everything in pursuit of being a digital nomad[4:35] A million ways to approach online businesses[6:24] The birth of Beat School - monetizing your passion[18:58] At the end of the day, it's all about integrity[20:45] Do what you love and everything else is just icing on the cake[25:39] Being comfortable outside of your comfort zoneGUEST BIO:Kia Orion started 10 years of mistakes then eventually started making dope music and officially been living a nomadic life for 3 years and change. He had been a bartender, marketing manager, and even a high school teacher. Originally from New York, he grew up as the guy hustling his mixtape out of the backpack. After college and a brief stint working at Island/Def Jam, he realized the major label life was not for him. Kia spent four years in Philly, and then after hitting an all-time low got fed up with how life was going. So he sold everything he owns, quit his job, and bought a one-way ticket to Northern Thailand.These days, Kia makes music, creates content, runs Beat School, and obsesses over the process.Kia Orion Links:Website: https://www.kiaorion.com/Instagram: https://www.instagram.com/kiaorion/?hl=enSoundcloud: https://soundcloud.com/kiaorionFollow Insured Nomads at:Instagram: @insurednomadswww.insurednomads.com

This is a huge question going around in the online circles I frequent, and I thought it was something worth sharing on the podcast… Whether schools are back in session in your community or are just about to head back, school and safety are on the forefront of everyone's minds, particularly parents! Before we get to the good stuff, I am going to pop http://callwithjaime.com in right here -- you know, it's my favorite way of connecting with you and if we haven't connected in a while or ever, grab a time on my calendar! Now, do parents really want online lessons or online programs or to sign their kids up for an online course or a membership site or a portal? What do parents really want for their kids' music education? In the scheme of things, they would love for their kids to get the best education! It doesn't matter how that education is delivered. Parents want whatever is best for their children; plain and simple… but there are absolutely other factors that go into it as well. Parents may have to juggle multiple kids' schedules, have to balance their kids schedules with their work schedule, have to balance the programs that their kids are involved in between multiple households, have traffic to contend with, try to figure out programs based on costs, and want and then there's money and then there's family time around the dinner table There are a lot of factors that parents need to consider when they're signing their kids up for anything. The first and most important factor is the desire of the child (or the parent if the child is young.) After that, it's all the other bits and pieces of how adding music lessons into their schedule impacts the rest of their days and weeks. When people ask, do parents really want to sign their kids up for online lessons, online programs, online courses, online membership sites, online interaction with their teacher, the answer is not just a “yes” or a “no.” It's “will it make my life easier”, “will I be able to have family dinners?” “will I be able to have two of my kids take classes at the same time.” Or in simplest terms -- What does it offer me selfishly as the parent?? What your online program does for the parent is crucial to getting them on board. Remember, parents want their kids to get the best education and experience. So we have to not only show them how this is going to help them in their lives, but also show how this is the right option for their children. When the benefits to the child and their musical education are insanely clear, it is so much easier for parents to say, yes to online programming. Remember also that your program isn't going to only have the student in front of the screen. They will not be staring at a camera or a screen the entire time. They need to have their hands on the instrument or need to be standing in a certain position. They are also going to be looking at music or at references and there are a lot of things that go into music education that are auditory and tactile and not just visual. And because they're not just visual, that means that we are not just using the screen! Reassuring parents that their child is not just in front of a screen can go a long way. Parents want convenience and they also want excellence. They want their child to feel good. They want their child to love what they're doing. So do parents really want online lessons? Maybe. Now, do parents really want a lesson that helps their child accomplish their goals? Absolutely. If that lesson comes in the format of an online program, then they're going to sign up. It's as simple as that. Remember, we have to think the way the parent thinks… I'm going to be able to have all of my kids around the table at dinner every night, I am not going to be filling up my car with gas three times a week, I am not going to be a chauffeur mom. Another really common thing that parents want to see when it comes to online lessons is support from the teacher, even if it's not live and in real time. That's why I talk so much and believe so strongly in the feedback loop. Parents will want to know how their kids are students interacting with the teacher and how the teacher interacts with the students. It is not just about putting out content and expecting children to learn what we want them to learn without being involved. Online programs are not passive and we need to make sure that the parents know that we are in it with them even if we're not in the same physical space. Part of the reason why parents sign their kids up for programs is because they are interested in it. If we as the educator engage with the parent and not just think of them as the vehicle to get the student there, they are going to stay around longer. They are going to be excited about the investment they've made for their children and they are going to be part of the process! So again, do parents really want online programming? If you had asked me this question a year ago as we were on the brink of everybody starting school or almost everybody started school online. I don't know if my answer would be such a strong yes! But right now with most students going back to school in person, at least part time, they are able to socialize with people outside of their household through that school system, which makes it so that after school programs don't need to fill that void, like last year. In short, parents are absolutely on board with online programming if we showcase how it will benefit them and their student. If we can clearly communicate how this is a great use of their time and money and is going to help their child become more musical. It's a winning proposition :) Be sure to connect with me on Instagram and book that http://callwithjaime.com

To find out more about Music Secrets Exposed and the Musical Change Makers 2021 competition amongst other offerings visit the links below: 2021 Competition: https://musicalchangemakers.com/ Graded Music Theory Waiting List: https://www.gradedmusictheory.com/ 1-1 Piano classes: email for a FREE Discovery Call: info@theworldofpiano.com Tested and Tried Health Hack: https://faig.pruvitnow.com/ Getting Into Tune With Music Theory - buy the e-book here. Want the Audio Book instead? Buy at your favorite retailer below: Audible, Amazon Apple Kobo, Walmart Google Play Chirp Scribd NOOK Audiobooks Sylvia would love a cup of coffee to keep her going, and as it has been said 'every little helps!' ;) : ko-fi.com/sylviamoran Join the journey on your favorite social media here: Facebook #Music Secrets Exposed Group Like our Facebook page here Want to be keep up with the latest competition news and much more, go here Twitter Instagram Pinterest Linked-in YouTube --- Send in a voice message: https://anchor.fm/musicsecretsexposed/message

If you are a voice teacher and have struggled with using Zoom for online lessons, then this platform is for YOU! Tara talks to the creator of Muzie, a newer platform that hosts online teaching with amazing sound, video and so many other teaching tools that make life easier for both the teacher and the student! Join her as she and Sam Reti (the founder) talk all things Muzie! And… here is the link to grab your FREE singing helps and be aware of when I offer my next masterclasses and vocal course! https://tarab.vipmembervault.com/products/courses/view/4   Sam's background as a child was being a part of a family where his dad had been in British heavy metal bands that toured in the 80's. Because his dad was a drummer, he would let Sam jam with him after school. It became a bonding time for Sam to his dad and to music!   At 16, Sam started recording and producing music for other friends and bands. It was good experience for the tech and music he did later. He ended up going to Berklee and got his degree in music with a technology focus.     The first version of Muzie was going to be for an on demand online lesson platform but with the pandemic happening soon after launch, Sam and his dad pivoted to what Muzie is today— a platform for music teachers to teach their students.   MUZIE— This platform is built for musicians only so sound/video was very important to fit musicians. Getting the sound quality to transmit well was a high priority. File sharing is also a big thing that Muzie wanted to provide. It gives a place for students and teachers via cloud sharing to share files right there in the platform. There is an interactive whiteboard that both student and teacher can write on. There is a tool called “clips” that allows the teacher to record during the lesson a part for the student to duet with while the lesson is still going. The file sharing in the platform is completely unlimited. You can also record a lesson so the student has access to it afterwards. You can have as many students as you want as well as have a lesson as long as you want. There is the ability to have group lessons. There is a recital room as well. And still more…   “ We should be helping teachers grow their studios  and expanding…we want to help that instead of hinder it in any way.” Sam Reti   So many of the features of this platform help both the teachers and students save time.   “Muzie's not only for online lessons…we are really focused on hybrid education.”   Muzie is created in such a way that teachers can use it for online or in person lessons as well.      You can find Sam and get on this platform here (and he will give you a free 14 day trial of the PRO version): https://www.muzie.live/   You can follow THE ENGAGING VOICE on the platform you listen on:  Stitcher, Google Podcasts, Spotify, iHeart radio, Youtube , Apple Podcasts, Youtube, Amazon Music Audible and PlayerFM too!! AND you can share this episode to social media or with your friends! You can find me: @tarabrueskemusic on IG and TaraBrueskeMusic on Facebook!

Joining me for today's episode are Katie Zaccardi and Bree Noble. These two ladies have a great program that they are launching -- all about launching -- and they are all in on music education. I'm delighted to bring you this conversation here on the podcast. Before I give you a rundown, be sure to sign up for their free challenge using either of these links: https://www.katiezaccardi.com/freechallenge or profitablemusician.com/freechallenge and take their quiz: https://www.katiezaccardi.com/quiz or https://profitablemusician.com/quiz (It's all about not having preferential treatment -- they take you to the exact same place, just one is Bree's link the other is Katie's!) OK, so now that we got that out of the way, let's put a couple of highlights on the topics we discuss: finding a way to get attention online for your program without being annoying and turning off potential students building a runway that leads up to your program launch what not to do in a pre-launch phase how everyone who participates in your launch actually benefits (and remembers that) even if they don't purchase split audiences - where your student is a child and the stakeholder is the parent using the right language in your launch I hope you got a lot of value out of this episode, Katie and Bree are amazing and their upcoming challenge looks awesome. Be sure to connect with them if you're at the launch stage -- if you're however still working to figure out what you are going to launch, that's where I come in -- click this link to book a connect call with me --> https://techofbusiness.com/connect-call/

Summertime is a great time to experiment with new teaching modalities. In this episode, we discuss building a week long summer camp for kids and tweens. You'll hear one method to running this type of program and it'll spark ideas that work for your studio. Let's have some fun this summer with scavenger hunts, making music with homemade instruments, blending indoor and outdoor activities and stretching creativity to its limits. If you can teach live online lessons, you can run a summer camp program this summer. So put your camp counselor (or camp director) hat on and let's have some fun! Want to bounce some ideas off me --> http://callwithjaime.com  Next week will be part 2 of stretching your opportunities this summer where we'll focus on working with teens and adults! Follow the podcast and leave a rating/review!

This episode is not focused on raising your prices. It is not focused on squeezing as much as you can out of your students and their parents. It's not even about actually setting prices! In reality, this episode of the podcast is strictly about thinking about pricing your lessons and programs for the online space. When we start or expand our online offerings, it's a perfect time to re-evaluate how we set our pricing. In this episode, I share with you my thoughts on: pricing group programs that highlight the actual deliverables pricing one on one online lessons pricing small group online lessons The difference between group programs and small group lessons is the way that instruction is presented and the expectation that occurs inside live sessions. That is not the focus of this episode, and I didn't even bring it up while I was recording, but I thought it would be helpful in case you had that question -- have another questions for me? Send me a DM on Instagram or Facebook! This episode was entirely inspired and crafted after a short Instagram DM conversation with a voice and piano teacher a few days ago. And and upcoming episode can come out of a conversation that we have --> https://techofbusiness.com/connect-call/ (this is a 30-minute call the one that I list on the podcast is http://callwithjaime.com which lasts 10-minutes -- both are free!) Do you know someone who is ready to launch a new online program? Be sure to share this episode with them so that they price the program to match the deliverables :)

Listen in as we discuss online Music, Art, PE and STEM Education with Rachel from The Hands-On Homeschool Virtual Co-Op- be prepared to hear about truly hands-on learning opportunities! Skeptical about virtual music or art lessons? This episode will change your mind as Rachel describes how music and art can come to life in online lessons!Check out all Rachel's links....https://thehandsonhomeschool.comInstagram.com/thehandsonhomeschool.comFacebook.com/thehandsonhomeschoolPrivate lessons- Facebook.com/rachelfiggmusicstudioMusic Studio of Rachel FiggMusic Lessons & Instruction School

In this episode, hear from Ola Sars, a Stockholm based serial entrepreneur active in the music-tech space and the Founder and CEO of Soundtrack Your Brand, the world's fastest growing music-platform for B2B, which he co-founded together with Spotify back in 2014. Before founding Soundtrack, he was the co-founder and COO of Beats Music, acquired by Apple and transformed into Apple Music, a music curation service powered by leveraging the Beats by Dre brand. He is also the co-founder of Pacemaker, the world's first DJ driven music platform. Ola’s driving force behind his repeated efforts in transforming the music market comes from his conviction that music is undervalued as an art-form and that the music industry offers significant opportunity for value improvement and growth. Through his multiple start-ups in the music-space, he has focused on unlocking that intrinsic VALUE, both in B2C and now in B2B. Read more at: https://www.soundtrackyourbrand.com/Visit the Entrepreneur Presenters for February 21st at their Websites:Ricky Laviña is the founder of Taxfyle, an online market place where hundreds of Tax Pros are ready 24/7 to do taxes for individuals and businesses, at: https://taxfyle.com/Joanne Ruse is the founder of YOGI Fitness Mat, the on-the-go yoga mat that combines the yoga mat and a straps to roll it up and carry it all in one piece, at: https://yogi-fm.myshopify.com/ Visit https://passagetoprofitshow.com/​​​​​​ for the latest updates and episodes.

Beth and Chris discuss the creation of the Doing Music Together Community, the Music2gether podcast, and the Back 2 School series. Get schooled about Music Education as they work to put scholarship into action in the K-12 classroom. Find out more at https://doingmusictogether.com

John Mlynczak and Jaime Slutzky discuss how Noteflight works for teachers and private studio owners and instructors. It is a tool that provides a collaborative experience for educators and their students. Noteflight also extends beyond the classroom and with Noteflight Marketplace becomes the Etsy of music compositions. Check out these links: Noteflight ArrangeMe Expand Online Community Connect with Jaime on Instagram and Facebook Join the Online Expansion Masterclass About John Mlynczak: He offers an extensive range of experiences in music education and the music industry and is a frequent national clinician. Mr. Mlynczak is Managing Director of Noteflight, a Hal Leonard company, and Past-president of the Technology Institute of Music Educators. John also teaches online Graduate courses at VanderCook College and Boston University Online, and a Google Level-2 Certified Educator. Mr. Mlynczak is a passionate advocate for music education and technology, serving on the NAMM State Advocacy Coalition, the NAfME Advocacy Leadership Force, and is Advocacy Chairman for the Massachusetts Music Educators Association. Mr. Mlynczak holds degrees in music education, music performance, and educational leadership. About Jaime Slutzky: She is a lifelong techie and helps in studio art and music instructors create profitable, sustainable and exciting online programs even if they are tech adverse. Using her signature Strategy, Support, and Tech  methodology, she'll walk you through the process of taking what you already know and love in your in person classrooms and transforming it into a global online art education business