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2 episodes with do method
2 episodes with do method
2 episodes with do method
2 episodes with do method
2 episodes with do method
2 episodes with do method
2 episodes with do method
How do we really connect with each other? Why does this matter? How can we get better at connecting to help us in life and business. Join Em as she chats to the author of The Lost Art of Connecting Susan Mcpherson in a truly insightful and engaging conversations – plus you will learn some very cool stuff about Dolphins... they really do know how to connect! Follow Susan: Instagram: @susanmcp1 LinkedIn: https://www.linkedin.com/in/susanmcpherson/ Twitter: @susanmcp1 About Susan McPherson: Susan McPherson is a serial connector, seasoned communicator and founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry conferences, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR and CNN, and has been featured in USA Today, The New Yorker, New York magazine, and the Los Angeles Times. Susan is a Vital Voices global corporate ambassador and has received numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company, and Elle Magazine. She resides in Brooklyn. Her book: https://www.amazon.co.uk/Lost-Art-Connecting-Meaningful-Relationships/dp/1260469883
In this episode of the Doing Sustainability podcast, Gary Baker and Roxanne “Rocket” White are joined by Susan McPherson, the Founder and CEO of McPherson Strategies. Join them as they explore how to build meaningful relationships, the intersection of communication and social impact, and supporting women-led startups. Susan also discusses her experiences in the marketing, public relations, and sustainability communication sectors. Susan is the Founder and CEO of McPherson Strategies, a communications consultancy firm focused on the intersection of brands and social impact. McPherson Strategies is women-owned and led, and provides storytelling, partnership creation, and visibility to corporations, NGOs, and social enterprises including The New Profit, Dell, Zoetis, Ford Motor Co., Nike, and The Women's Philanthropy Institute. Susan is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships and speaks regularly at industry events including Massachusetts Conference for Women, BSR, DLD, Worth Women and Techonomy. She also received Forbes magazine's 50 over 50—Impact 2021 award and Worth Media's Worthy100 award.
Season 4 is SHINING SO BRIGHT!!! Our first guest is Susan McPherson! Susan is a serial connector, seasoned communicator, an author and a founder. She is the CEO of McPherson Strategies, a communications agency focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do - Method for Building Meaningful Relationships. Susan has over 30 years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including The Hello Sunshine Shine Away Summit, The Kennedy Center, and the Massachusetts Conference for Women to name a few. She contributes to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times. Susan is the recipient of Forbes magazine's 50 over 50—Impact 2021 award and Worth Media's Worthy100 award. She has also won numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company and Elle Magazine. Currently, Susan invests in and advises women-led start-ups, including: iFundWomen,Inc., Messy.fm, Our Place, The Riveter, Park Place Payments, Hint Water, Apolitical and The Muse. And Susan serves on multiple advisory boards on behalf of women in technology and leadership. For those of us lucky enough to know Susan, she is a joyful inspiration in life and a powerhouse....we are sooo happy to share all of her magical moments with you!
"The Gather, Ask, Do Method for Building Meaningful Business Relationships"
In today's episode, we cover building relationships with Geoffrey Cohen, Dr Carole Robin, Colin Coggins and Garrett Brown, David Siegel, and Susan McPherson. Geoffrey Cohen is a professor and the author of Belonging: The Science of Creating Connection and Bridging Divides. Dr Carole Robin teaches a legendary course called Interpersonal Dynamics at Stanford Graduate School of Business. Colin Coggins and Garrett Brown are the authors of The Unsold Mindset: Redefining What It Means to Sell. David Siegel is the CEO of MeetUp. Susan McPherson is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships. Relationships are one of the most important factors in your happiness, fulfillment, and success, but how do you build exceptional relationships that actually last, what is the real problem with building relationships and how do you overcome it, and what is the secret to turning acquaintances into real friends? What to Listen For Introduction – 0:00 What is the secret to building lifelong friendships and relationships? How do you come across as authentic when meeting new people so they don't think you're manipulative or deceptive? The mindset you need to be successful in relationships – 13:37 What mindset shift do you need in order to be successful in relationships? How do you develop resilience so the inevitable road bumps in life don't crush you? How do you reframe rejection so you embrace it rather than avoid it? The ultimate strategy for making friends with like-minded people – 24:26 Where is the best place to meet people you want to build lasting friendships with? How do you build an epic social circle from scratch no matter where you live? The 3-step networking strategy 90% of people will never implement – 36:33 What simple pattern can you implement in any networking event to make connections with anyone you want? Planet Money is a different kind of world where the complex economy actually makes sense; where human stories supersede abstract theories. Listeners can learn, laugh, and be entertained. It's economics, down to earth. Tune in to Planet Money every week for entertaining stories and insights about how money shapes our world. Stories that can't be found anywhere else. Listen now to Planet Money from NPR -- wherever you get your podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices
We've never had more ways to stay connected thanks to all of our technology, yet so many people are feeling isolated and lonely.-In today's inspiring conversation, Nataly speaks with Susan McPherson, the author of The Lost Art of Connecting, about how we can find meaningful ways to connect with each other (even amidst the busy of our lives).-What you'll learn:A powerful mindset shift that will help you create more meaningful connections - including at workSusan's unique Gather, Ask, Do frameworkHow to ask great questions that lead to meaningful conversations (hint: never talk about the weather!)-And much, much more!-About Susan:-Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. -She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. -She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. -Susan has 30+ years of experience in marketing, public relations, and sustainability communications and has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times.-To learn more about Susan, please visit:https://www.susanmcp.com/-**REGISTER FOR AWESOME HUMAN PODCAST LIVE**Click the link below to register to attend our live taping of The Awesome Human Podcast on Zoom. -You'll be able to ask questions, connect with other Awesome Humans, and get a link to the video recording!-https://zoom.us/webinar/register/WN_k8wilMrgQYu9Qa_9k0dilw#/registration
Susan McPherson has an early memory that shaped her perspective on how to build relationships. Growing up, she would watch her parents sit at the breakfast table every morning, cutting out newspaper articles that they found interesting. Every day, they wrote notes to their friends and sent it in the mail along with the newspaper cuttings. It was their way of saying “I'm thinking of you” and nurturing relationships with friends and family. In this episode, Susan shares the keys to connecting with people and what you can do to nurture relationships. As a successful entrepreneur, she credits her people skills to building a thriving business. She encourages us to always look for ways to be helpful to others. Learn practical tips and proven principles in Susan's book, “The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships.” Visit https://www.gobeyondbarriers.com where you will find show notes and links to all the resources in this episode, including the best way to get in touch with Susan. Highlights: [03:14] Susan's journey and her most important lesson learned [05:28] Finding her career path [08:08] Fostering relationships [11:02] Susan's book, “The Lost Art oF Connecting” [15:18] Starting her business [18:07] Navigating tough times [21:02] Leading with your values [22:58] Addressing social initiatives [24:34] What keeps Susan grounded [26:23] Finding the right mentor [28:42] The future of work and technology [30:51] Lightning round questions Quotes: “Every person, no matter who they are, where they came from, the role they play in society, their religion, the color of their skin, is deserving of our attention, our compassion, our kindness, and our curiosity.” – Susan McPherson “For me, it's alway been leading with how we can be helpful to others.” – Susan McPherson “No matter how small our circle is, we still have a circle, so start with the people that you know.” – Susan McPherson Lightning Round Questions: What book has greatly influenced you? - Writing my own book (“The Lost Art oF Connecting”) What is your favorite inspiring quote or saying? - “How can I be helpful?” What is one word or moniker you would use to describe yourself? - Genuine What is one change you've implanted that made your life better? - Limiting my alcohol intake What power song would you want playing as you walk out onto a stage? - “Central Reservation” by Beth Orton About Susan McPherson: Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a B- corp certified communications consultancy focused on social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships (McGraw-Hill). Susan has 30+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Massachusetts Conference for Women, Worth Women and Techonomy, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times. Susan is the recipient of Forbes magazine's 50 over 50—Impact 2021 award and Worth Media's Worthy100 award. She has also won numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company and Elle Magazine. Currently, Susan invests in and advises women-led start-ups, including: iFundWomen,Inc., Messy.fm, Our Place, The Riveter, Park Place Payments, Hint Water, Apolitical and The Muse. She serves on the boards of USA for UNHCR, The 19th News, and serves on the advisory boards of The List, Apolitical Foundation, Just Capital and Alltruists. Additionally, she is a member of the MIT Solve Women and Technology Leadership Group and serves as an adviser to several nonprofits including She's The First and The OpEd Project. Susan is a Vital Voices global corporate ambassador and a member of the New York Women's Forum and Extraordinary Women on Boards. She resides in Brooklyn. Links: Website: https://www.mcpstrategies.com/ Book: https://www.thelostartofconnecting.com/ LinkedIn URL: https://www.linkedin.com/in/susanmcpherson/ Twitter: https://twitter.com/susanmcp1
Why are deep and lasting relationships important? How do we build them? What is the difference between networking and connecting?Susan McPherson is the founder and CEO of McPherson Strategies. She calls herself a serial connector and wrote the book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships.In this episode, we spoke with her about:How to make lasting connectionsThe value of being a connectorWhy networking and connecting are differentAt Metlife, we are committed to diversity, equity and inclusion and we believe making a difference in the lives of our customers, community, and the world around us is #AllTogetherPossible. Learn more and join us at MetLife.com.Subscribe to our podcast.Rate and leave us a review.Produced by Hueman Group Media.
Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships (McGraw-Hill). Susan has 30+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Massachusetts Conference for Women, BSR, DLD, Worth Women and Techonomy, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times.I met Susan through the Outlier Project where she was such an engaging speaker. I was intrigued because she literally wrote a book on the art of creating strong connections with others. In this episode, we discuss what her parents did so well to build lasting bonds with people, a framework to think about on building your own connections, and subtle things you can do to get people engage with you. All the while mixing in stories from Susan's career as a communications consultant, and author, and a CEO. This is one you'll be going back and recording for notes.Key Moments:05:13 - The importance of active listening and showing people that you truly are listening.07:58 - The art of human connection22:35 - Eleven questions to break the ice. The "Gather, Ask, Do" MethodologyConnect with SusanLinkedINSusans WebsiteConnect with Us!LinkedIN: Website:
Julie and Casey sit down with author, corporate social responsibility expert, and founder of McPherson Strategies Susan McPherson to talk all things connecting. Along the way we touch on the very universal human need to be seen and heard, how relationships can be a vehicle for social impact, and what it means to build community as single women looking to take care of our long term futures. Thank you to our Season 4 sponsor, Armoire! If you're ready to try a new look, Armoire's high-end clothing rental service (full of amazing women-owned brands) will hook you up! For 50% off your first month's rental + a free item, go to http://armoire.style/voiceis and use VOICEIS in the referral box! TOP TAKEAWAYS: Relationship building is a lifetime process, and builds on itself. Changing environments doesn't mean we leave old relationships behind. Keep nurturing those long standing friendships as much as you grow and nurture new connections. Susan mentions the concept of hosting in her book “The Lost Art of Connecting”. What this means is, you don't need to be the person in charge of a space in order to host other people in it. Hosting can be a secret super power that allows you to get your grounding in a new situation, as well as a vehicle for making connections from a place of generosity. To quote Susan: “Bringing people together, you're making that magic happen and you are helping people feel seen, heard, and listened to. And I fervently believe that the greatest gift we can give one another is exactly that.” If we can understand the peoples greatest wish is to be seen and heard, and incorporate that into how we interact with them, we build much more fruitful and satisfying connections. It's extremely disarming without being manipulative. We often think people like us because of what we say, but it turns out talking less and asking questions makes us more likeable. Use that curiosity: understanding other people's perspective grows our empathy and helps us understand both the world and ourselves a little better. LESSON: You can't “hack” body language. Connect with Susan: Twitter and Instagram: @Susanmcp1 Company: www.mcsptrategies.com Book: TheLostArtofConnecting.com LinkedIn: https://www.linkedin.com/in/susanmcpherson/ Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a B-corp certified communications consultancy focused on social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships (McGraw-Hill). Susan has 30+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Massachusetts Conference for Women, Worth Women and Techonomy, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times. Susan is the recipient of Forbes magazine's 50 over 50—Impact 2021 award and Worth Media's Worthy100 award. She has also won numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company and Elle Magazine. Currently, Susan invests in and advises women-led start-ups, including: iFundWomen,Inc., Messy.fm, Our Place, The Riveter, Park Place Payments, Hint Water, Apolitical and The Muse. She serves on the boards of USA for UNHCR, The 19th News, and serves on the advisory boards of The List, Apolitical Foundation, Just Capital and Alltruists. Additionally, she is a member of the MIT Solve Women and Technology Leadership Group and serves as an adviser to several nonprofits including She's The First and The OpEd Project. Susan is a Vital Voices global corporate ambassador and a member of the New York Women's Forum and Extraordinary Women on Boards. She resides in Brooklyn.
Today, I want you to meet Julia Firestone.Julia is a transformational leadership and career coach who serves experienced social impact professionals to help them unleash their biggest positive impact in the world while living their most fulfilling life.Julia has worked in corporate innovation and strategy, global NGOs, scrappy startups, and corporate social impact. Bringing all of these experiences together, Julia loves applying innovative methodologies to solve the biggest social impact challenges of our time. In today's conversation, you'll hear about Julia's first Big Quit and how she built a network of impact professionals like no other that not only helped her land her next gig, but has become a rich community of changemakers who show up for each other.If you think networking is so early 2000s, I bet you'll think differently after this conversation.Listen to the full episode to hear: How Julia structures her monthly online meetups for changemakers to get beyond “what do you do” to building real relationships How Julia's experience at a small nonprofit highlights many of the systemic issues in impact and nonprofit work The strategies Julia used to build a large network of impact professionals before she quit her nonprofit job How Julia learned to trust her gut and listen to her body when it comes to big decisions Learn more about Julia Firestone: Julia Firestone Coaching Community Open House Connect with Julia on LinkedIn Learn More About Anika Horn: Website: www.socialventurers.com Instagram: SocialVenturers Newsletter: Sign up for Impact Curator Resources: The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships, Susan McPherson The Bloom Love Letter to the Movement, Sarah Jawaid and Damon Azali-Rojas Coaching for Healing, Justice, and Liberation
As we kick off 2023, many of us may be reflecting on the past year and thinking ahead about how we want to show up and who we want to connect with in the new year. This topic may be especially important, given that research shows that loneliness increased for Americans during the pandemic. In this episode of Breaking the Bias, Holly Corbett, VP of Content for Consciously Unbiased, spoke to Susan McPherson, author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships, to find out how we can use technology for good to reverse the growing trend of disconnection, build more meaningful relationships and authentically diversify our networks and overcome similarity bias. Relationship building takes time, but Susan shares practical advice for how we can focus on making connections and expand our networks without feeling overwhelmed. --- Send in a voice message: https://anchor.fm/consciously-unbiased/message
Susan McPherson is a serial connector, angel investor, corporate responsibility expert and founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. The author of “The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships,” Susan joins Chris Meek in this edition of Next Steps Forward to share her secrets for building meaningful business relationships that stand the test of time. Susan believes that it is vitally important for organizations, whether a company or nonprofit, to help their employees connect and create because, as she will explain and as leading data suggests, a connected workforce is going to be more productive and a happier workforce is going to lead to more long term employees. As the founder of her thriving company, McPherson Strategies, nine years ago at the age of 48, she believes that her experience provides an important message for other women who might feel that they are past their longevity or their prime. Her message is one that all women should heed: women can still successfully start new ventures and grow businesses at any age. To learn about the vital importance of impact and not only why, but how, it should be rooted in everything that organizations do, listen to Susan's methodology to do just that and enrich our lives.
Susan McPherson is a serial connector, angel investor, corporate responsibility expert and founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. The author of “The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships,” Susan joins Chris Meek in this edition of Next Steps Forward to share her secrets for building meaningful business relationships that stand the test of time. Susan believes that it is vitally important for organizations, whether a company or nonprofit, to help their employees connect and create because, as she will explain and as leading data suggests, a connected workforce is going to be more productive and a happier workforce is going to lead to more long term employees. As the founder of her thriving company, McPherson Strategies, nine years ago at the age of 48, she believes that her experience provides an important message for other women who might feel that they are past their longevity or their prime. Her message is one that all women should heed: women can still successfully start new ventures and grow businesses at any age. To learn about the vital importance of impact and not only why, but how, it should be rooted in everything that organizations do, listen to Susan's methodology to do just that and enrich our lives.
Did you know that connecting is entirely different than networking? The mindset is different according to Susan McPherson, author of "The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships." As a social impact strategist, she has developed a methodology that turns certain nonprofit conventions on their head, as we learn in this episode of What the Fundraising. Our fundraising superpower starts with broadening beyond the goal of racking up dollar commitments to instead ask: “How can I be of use? How can I contribute? What can I provide?” Corporations and other funders want to feel their contributions are more than transactional; that they are cultivating community, offering employees ways to engage, learning and helping think creatively about the issues of our times. Nonprofits bring to the table huge resources, knowledge, and ability. It's a value-add that should not be underestimated! Susan walks us through her methodology and offers terrific practical advice for upping our levels of engagement and building confidence. She's also reflecting on what defines a nourishing workplace and some of the evolving standards for behavior, programs and that promise meaningful corporate change. Millennials and Gen Zers are demanding it! Finally, we wrap up with Susan's thoughts on everyday opportunities for advocacy and engagement. Enjoy this whirlwind conversation with a remarkable strategist – and force – within the world of social impact and beyond! Interested in following what Susan is up to? You can subscribe to her bi-weekly newsletter, The McPherson Memo here. You can also click on this link to purchase her book, "The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships." Is your nonprofit ready to scale up? Our sponsor DonorPerfect has evolved a powerful platform to get you there. Click here to learn more about how this collaborative all-in-one fundraising hub can help your organization drive results, coordinate development, and foster donor engagement. To learn more about how to build long-term strategic partnerships, check out my Power Partners Formula and register for a FREE Masterclass to get the entire blueprint here.
Join Lori and her guest, Susan McPherson, as they talk about making an impact through effective communication. Susan is the founder and CEO of McPherson Strategies, a consultancy that helps corporations with communicating the good that they're doing. How can companies promote their philanthropy to their employees as well as external audiences? Stay tuned! Here are the things to expect in this episode: Learning from a young age that it's important to give back. Volunteering is a great way to connect with people and learn new things. Every single one of us can be a philanthropist! How can for-profit businesses incorporate philanthropy in their work? And much more! About Susan McPherson: Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships (McGraw-Hill). Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Massachusetts Conference for Women, BSR, DLD, Worth Women and Techonomy, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times. Connect with Susan! Website: https://www.mcpstrategies.com/ The Lost Art of Connecting: https://www.thelostartofconnecting.com/ Twitter: https://twitter.com/susanmcp1 Instagram: https://www.instagram.com/susanmcp1/ LinkedIn: https://www.linkedin.com/in/susanmcpherson/ Organizations mentioned: 18th News: https://19thnews.org/ UNCHR: https://www.unhcr.org/en-us/united-states-of-america.html Women's Philanthropy Institutehttps://philanthropy.iupui.edu/institutes/womens-philanthropy-institute/index.html Connect with Lori Kranczer! Website: https://www.linkphilanthropic.com/ LinkedIn: https://www.linkedin.com/in/lorikranczer/
On this episode of the Startup of the Year Podcast, we hear from Susan McPherson, who is a serial connector, angel investor, and corporate responsibility expert. Susan is also the founder and CEO of McPherson Strategies, and the author of “The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships.” Find more about the book at: https://www.thelostartofconnecting.com/ Lastly, Susan invests in and advises women-led technology start-ups and she is a member of the MIT Solve Women and Technology Leadership Group and serves as an adviser to several nonprofits. We are again continuing our segment where we highlight a startup from our community and during this episode, that company is MyndVR, which fights isolation and improves the lives of older adults using virtual reality. MyndVR provides Virtual Reality subscription bundles to senior living communities, veterans homes, other healthcare providers, and directly to older adults aging in their own homes. Visit https://www.myndvr.com/ to learn more! Lastly, we invite you all to join our community today to access the support, expert advice, and resources you need to elevate your startup by going to: www.est.us/join Thank you for listening, and as always, please check out the Established website and subscribe to the newsletter at www.est.us Checkout Startup of the Year at www.startupofyear.com Subscribe to the Startup of the Year Daily Deal Flow: www.startupofyear.com/daily-dealflow Subscribe to the Startup of the Year podcast: www.podcast.startupofyear.com Subscribe to the Established YouTube Channel: soty.link/ESTYouTube *** Startup of the Year helps diverse, emerging startups, founding teams, and entrepreneurs push their company to the next level. We are a competition, a global community, and a resource. Startup of the Year is also a year-long program that searches the country for a geographically diverse set of startups from all backgrounds and pulls them together to compete for the title of Startup of the Year. The program includes a number of in-person and virtual events, including our annual South By Southwest startup pitch event and competition. All of which culminate at our annual Startup of the Year Summit, where the Startup of the Year winner is announced, along with an opportunity at a potential investment. Established is a consultancy focused on helping organizations with innovation, startup, and communication strategies. It is the power behind Startup of the Year. Created by the talent responsible for building the Tech.Co brand (acquired by an international publishing company), we are leveraging decades of experience to help our collaborators best further (or create) their brand & accomplish their most important goals. Connect with us on Twitter - @EstablishedUs and Facebook - facebook.com/established.us
In this episode of Partnering Leadership, Mahan Tavakoli speaks with Susan McPherson, Founder, and CEO of McPherson Strategies, Serial Connector, Communications Expert, and Author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships. Susan McPherson shares the power of building authentic relationships and fostering meaningful connections. Susan also talks about the three phases of proactively connecting with people and how to go beyond our bubbles. Finally, Susan shares what leaders must do to promote greater connection within their teams and organizations.Some highlights:-Susan McPherson on working for the late Senator Kennedy-Why it is essential to build a solid reciprocal relationship-Susan McPherson on factors that have contributed to a loss of human connection -The difference between networking and truly connecting -The importance of connecting with people outside of your bubble-Susan McPherson on why we need to reconnect with people in our network -The impact of the pandemic on connections within organizations-Susan McPherson's on the importance of leadership authenticity Mentioned:Michael Roderick (Listen to Michael Roderick's episode on Partnering Leadership here)Rob Cross (Listen to Rob Cross' episode on Partnering Leadership here)Connect with Susan McPherson:McPherson Strategies WebsiteThe Lost Art of Connecting Book WebsiteThe Lost Art of Connecting on AmazonSusan McPherson on TwitterSusan McPherson on LinkedInConnect with Mahan Tavakoli:https://mahantavakoli.com/https://www.linkedin.com/in/mahan/ More information and resources are available at the Partnering Leadership Podcast website: https://www.partneringleadership.com/
Relationships are vital to our health and well-being. However, with the rise of technology and social distancing in a worldwide pandemic, our human-to-human connections have suffered, especially in the workplace. On this episode, Deloitte Chief Well-being Officer Jen Fisher talks with Susan McPherson, serial connector, seasoned communicator, founder and CEO of McPherson Strategies, and author of “The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships”, about how to rekindle the connections and build new, meaningful relationships in the remote and hybrid environment.
Relationships are vital to our health and well-being. However, with the rise of technology and social distancing in a worldwide pandemic, our human-to-human connections have suffered, especially in the workplace. On this episode, Jen Fisher talks with Susan McPherson, serial connector, seasoned communicator, founder and CEO of McPherson Strategies, and author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships, about how to rekindle connections and build new, meaningful relationships in the remote and hybrid environment.
If we've learned anything over the last few years of dealing with a global pandemic, it's our insatiable human need for connection. I'm not talking about likes on a post, or how many business cards you get to hand out at an event. I'm talking about genuine connection - connections that fuel you, inspire you, make you laugh, and spark ideas. Today, my guest Susan McPherson shares her lifelong commitment to connection in her new book The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. We talk about how her parent's pre-social media methods of connecting influenced her connecting philosophy, how her Gather, Ask, Do method works for building generous and meaningful connection, how we can best revitalize our relationships in a post-pandemic world, and the role technology can play now and going forward. Key Takeaways:Having an ongoing curiosity about people is the heart of empathy and the key to connecting. It isn't about helping 50,000 people. It is about 2-3 actions per week and building them in as a habit. You will receive goodness back and people will remember your connections with them when you're being helpful. Set realistic goals and expectations for yourself and your connecting. We are all experiencing this global pandemic together, and now is the time to reach out when we are all in this strange situation together. "We have all these technology tools, so ask the recipient, whether it's a colleague, or a friend, or a donor, or a funder, how they want to be in contact with you. To me, it's a very personal question. We all have our likes and dislikes." — Susan McPherson About Susan McPherson:Susan McPherson + Founder and CEOSusan McPherson is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships (McGraw-Hill). Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Inspirefest/Dublin, BSR, Center for Corporate Citizenship's Annual Summit, DLD and Techonomy, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times.Susan is the recipient of Forbes magazine's 50 over 50—Impact 2021 award. She has also won numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company and Elle Magazine. Currently, Susan invests in and advises women-led start-ups, including: iFundWomen,Inc., Messy.fm, Our Place, The Riveter, Park Place Payments, Hint Water, Apolitical, Arlo Skye, Giapenta and The Muse. She serves on the boards of USA for UNHCR, The 19th News, and the Lower Eastside Girls Club, and serves on the advisory boards of The List and Alltruists. Additionally, she is a member of the MIT Solve Women and Technology Leadership Group and serves as an adviser to several nonprofits, including Girls Who Code, She's The First, and The OpEd Project. Susan is a Vital Voices global corporate ambassador. She resides in Brooklyn. Connect with Susan McPherson:Book: The Lost Art of ConnectingTwitter: https://twitter.com/susanmcp1LinkedIn: https://www.linkedin.com/in/susanmcpherson/Facebook:https://m.facebook.com/susanmcpherson1Instagram: https://www.instagram.com/susanmcp1/ Don't forget to download your free guide! Discover The 5 Business Benefits of Empathy: http://red-slice.com/business-benefits-empathy Connect with Maria: Get the podcast and book: TheEmpathyEdge.comLearn more about Maria's brand strategy work and books: Red-Slice.comHire Maria to speak at your next event: Red-Slice.com/Speaker-Maria-RossTake my LinkedIn Learning Course! Leading with EmpathyLinkedIn: Maria RossInstagram: @redslicemariaTwitter: @redsliceFacebook: Red Slice
If we've learned anything over the last few years of dealing with a global pandemic, it's our insatiable human need for connection. I'm not talking about likes on a post, or how many business cards you get to hand out at an event. I'm talking about genuine connection - connections that fuel you, inspire you, make you laugh, and spark ideas. Today, my guest Susan McPherson shares her lifelong commitment to connection in her new book The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. We talk about how her parent's pre-social media methods of connecting influenced her connecting philosophy, how her Gather, Ask, Do method works for building generous and meaningful connection, how we can best revitalize our relationships in a post-pandemic world, and the role technology can play now and going forward. Key Takeaways:Having an ongoing curiosity about people is the heart of empathy and the key to connecting. It isn't about helping 50,000 people. It is about 2-3 actions per week and building them in as a habit. You will receive goodness back and people will remember your connections with them when you're being helpful. Set realistic goals and expectations for yourself and your connecting. We are all experiencing this global pandemic together, and now is the time to reach out when we are all in this strange situation together. "We have all these technology tools, so ask the recipient, whether it's a colleague, or a friend, or a donor, or a funder, how they want to be in contact with you. To me, it's a very personal question. We all have our likes and dislikes." — Susan McPherson About Susan McPherson:Susan McPherson + Founder and CEOSusan McPherson is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships (McGraw-Hill). Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Inspirefest/Dublin, BSR, Center for Corporate Citizenship's Annual Summit, DLD and Techonomy, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times.Susan is the recipient of Forbes magazine's 50 over 50—Impact 2021 award. She has also won numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company and Elle Magazine. Currently, Susan invests in and advises women-led start-ups, including: iFundWomen,Inc., Messy.fm, Our Place, The Riveter, Park Place Payments, Hint Water, Apolitical, Arlo Skye, Giapenta and The Muse. She serves on the boards of USA for UNHCR, The 19th News, and the Lower Eastside Girls Club, and serves on the advisory boards of The List and Alltruists. Additionally, she is a member of the MIT Solve Women and Technology Leadership Group and serves as an adviser to several nonprofits, including Girls Who Code, She's The First, and The OpEd Project. Susan is a Vital Voices global corporate ambassador. She resides in Brooklyn. Connect with Susan McPherson:Book: The Lost Art of ConnectingTwitter: https://twitter.com/susanmcp1LinkedIn: https://www.linkedin.com/in/susanmcpherson/Facebook:https://m.facebook.com/susanmcpherson1Instagram: https://www.instagram.com/susanmcp1/ Don't forget to download your free guide! Discover The 5 Business Benefits of Empathy: http://red-slice.com/business-benefits-empathy Connect with Maria: Get the podcast and book: TheEmpathyEdge.comLearn more about Maria's brand strategy work and books: Red-Slice.comHire Maria to speak at your next event: Red-Slice.com/Speaker-Maria-RossTake my LinkedIn Learning Course! Leading with EmpathyLinkedIn: Maria RossInstagram: @redslicemariaTwitter: @redsliceFacebook: Red Slice
Susan McPherson Takin' Care of Lady Business with Jennifer Justice Episode 011: Find Your Tribe: Connecting in the Age of Isolation Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships (McGraw-Hill). Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Inspirefest/Dublin, BSR, Center for Corporate Citizenship's Annual Summit, DLD and Techonomy, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times. Listen to this information-packed Takin' Care of Lady Business episode about how Susan is making a more equitable world through investing. Here is what to expect on this week's show: How Susan got her start in finance, and how she came to found McPherson Strategies The circumstances that inspired Susan to write The Lost Art of Connecting, and what readers can learn from it What a “five minute ask” is, and how you can use it to get what you want How Susan honors the memory of her mother by being an angel investor for female-founded businesses Susan's strategies for writing a book Connect with Susan: WEBSITE: http://www.mcpstrategies.com/ TWITTER: https://twitter.com/susanmcp1 FACEBOOK: https://www.facebook.com/susanmcpherson1 INSTAGRAM: https://www.instagram.com/susanmcp1 LINKEDIN: https://www.linkedin.com/in/susanmcpherson/ Learn more about your ad choices. Visit megaphone.fm/adchoices
The ABMP Podcast | Speaking With the Massage & Bodywork Profession
How can we reverse the growing trends of disconnection to forge meaningful connections in business and life? In this episode of The ABMP Podcast, Kristin and Darren are joined by Susan McPherson, author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships. Susan discusses the difference between connecting and networking, going from FOMO to JOMO, the importance of being a good listener, and how technology plays a role in deeper connections. Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. Susan is part of the year's 50 over 50: Impact list curated by Forbes magazine. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships (McGraw-Hill). Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Inspirefest/Dublin, BSR, Center for Corporate Citizenship's Annual Summit, DLD, and Techonomy. She has appeared on NPR, CNN, USA Today, the New Yorker, New York magazine, and the LA Times, and contributed to the Harvard Business Review, Fast Company, and Forbes. Sponsors: Anatomy Trains: www.anatomytrains.com Elements Massage: www.elementsmassage.com Anatomy Trains is a global leader in online anatomy education and also provides in-classroom certification programs for structural integration in the US, Canada, Australia, Europe, Japan, and China, as well as fresh-tissue cadaver dissection labs and weekend courses. The work of Anatomy Trains originated with founder Tom Myers, who mapped the human body into 13 myofascial meridians in his original book, currently in its fourth edition and translated into 12 languages. The principles of Anatomy Trains are used by osteopaths, physical therapists, bodyworkers, massage therapists, personal trainers, yoga, Pilates, Gyrotonics, and other body-minded manual therapists and movement professionals. Anatomy Trains inspires these practitioners to work with holistic anatomy in treating system-wide patterns to provide improved client outcomes in terms of structure and function. Website: anatomytrains.com Email: info@anatomytrains.com Facebook: facebook.com/AnatomyTrains Instagram: www.instagram.com/anatomytrainsofficial YouTube: https://www.youtube.com/channel/UC2g6TOEFrX4b-CigknssKHA Founded by a massage therapist for massage therapists, the Elements Massage® brand is a network of independently owned and operated studios dedicated to changing lives—including yours! The Elements Massage brand believes massage therapists deserve a supportive team, business and marketing resources, and the chance to learn as much as they want, so many Elements Massage studios offer and reimburse continuing education on an ongoing basis. It's no surprise Elements Massage therapist and client satisfaction leads the industry. That's because from day one, the brand has kept an unmatched commitment to deliver the best therapeutic massage experiences possible for both clients and massage therapists. Elements Massage studios expects the best. So should you. If this sounds like a fit, reach out. Studios are hiring! Visit ElementsMassage.com/ABMP for more information. Website: elementsmassage.com/ABMP Facebook: www.facebook.com/elementsmassage Instagram: www.instagram.com/elementsmassage Youtube: https://www.youtube.com/channel/UCXLHkAYMgmA6_MJ8DSEZm-A Disclaimer: Each Elements Massage® studio is independently owned and operated. Franchise owners (or their designated hiring managers) are solely responsible for all employment and personnel decisions and matters regarding their independently owned and operated studios, including hiring, direction, training, supervision, discipline, discharge, compensation (e.g., wage practices and tax withholding and reporting requirements), and termination of employment. Elements Therapeutic Massage, LLC (ETM) is not involved in, and is not responsible for, employment and personnel matters and decisions made by any franchise owner. All individuals hired by franchise owners' studios are their employees, not those of ETM. Benefits vary by independently owned and operated Elements Massage® studios. Elements Massage® and Elements Massage + design are registered trademarks owned by ETM
Join Joyce & Susan McPherson, Serial Connector, Angel Investor, Author and Corporate Social Impact Expert, for a casual conversation you can walk to. Susan and Joyce discuss the importance of building meaningful connections and easy tips for how to get there, two types of connecting, and the power of 3—the art of connecting without feeling overwhelmed.About SusanSusan McPherson is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships (McGraw-Hill). Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times. And Susan is the recipient of Forbes magazine's 50 over 50—Impact 2021 award. Connect with SusanWebsite: http://www.mcpstrategies.comFacebook: https://www.facebook.com/susanmcpherson1Instagram: https://www.instagram.com/susanmcp1/Twitter: https://twitter.com/susanmcp1Book: The Lost Art of Connecting
The Will To Change: Uncovering True Stories of Diversity & Inclusion
This episode features a conversation with Susan McPherson, Founder and CEO of McPherson Strategies, and author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Susan shares tips for how we can revitalize our professional relationships and networks post-pandemic, and reveals the Gather, Ask, Do Method for building meaningful business and personal connections. Discover why asking "how can I help?" is the optimum way to build your network- even virtually.
Susan McPherson, author of the new book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships shares 5 specific tips to connect and intentionally leverage your network of friends and colleagues. For more information, visit the show notes at https://www.bobbirebell.com/podcast/susanmcphersonencore
On the Schmooze Podcast: Leadership | Strategic Networking | Relationship Building
Today's guest is one of the best-connected people in the social good world. She is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact, providing storytelling, partnership creation, and visibility to corporations, NGOs, and social enterprises. She has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry conferences, and contributing to the Harvard Business Review, Fast Company, and Forbes. She is a Vital Voices global corporate ambassador and has received numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company, and Elle Magazine. She is the author of “The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships” reminding readers that we should connect on a human level and build authentic relationships beyond securing a new job or a new investor for your next big idea. Please join me in welcoming Susan McPherson. In this episode we discuss: her thoughts on leadership: “Leaders know your followers work with you and not for you.” how she bases her company on compassion and kindness. her natural inclination to want to be around people and organizing activities, even as a child. her strategy of supporting non-profit organizations to meet people while being socially conscious. her experience working for Ted Kennedy's campaign and realizing she didn't want to work in the government. her first job at USA Today and how much that influenced her current business. how she contacted all of her contacts via email when she started her company asking for referrals. her advice to entrepreneurs to hire people to do the things they are not good at or love doing. what inspired her book and the importance of making connections. how she nurtures and sustains the outer layers of her network. the joy she gets from showcasing others. what she would do if she had an extra five hours a week. Listen, subscribe and read show notes at www.OnTheSchmooze.com.
Susan McPherson shared the story behind her title with us on Sunday, October 17th, 2021.Susan is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Inspirefest/Dublin, BSR, Center for Corporate Citizenship's Annual Summit, DLD and Techonomy, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times.SUE SAYS"As the youngest of three and "teeny tiny" in stature, Susan always felt compelled to speak up. It served her well in life as she recognized the ability to speak to others in an authentic and curious way would often lead to opportunities. She also lost her mother in a tragic accident which placed even more emphasis on the importance of meaningful relationships over living with the goal of "what can I get?" Wise words from a champion connector."Support this podcast at — https://redcircle.com/women-to-watch-r/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Susan McPherson is a “serial connector” and suggests we need to get back to humanity. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships and shares her three-step process to building relationships. Connection is different from networking. When you connect, you are intentional, you ask meaningful questions, and you listen carefully. Authentic connections not only can help us live longer; a strong social network can add 15 years to your life. Further, a connected workforce is a productive workforce. In this episode, Susan discusses: 1. Gather, Ask, Do. 2. JOMO. 3. Five minute ask This episode is brought to you by… Unleashing Your Remarkable Potential, Kevin's free weekly e-newsletter. It's full of articles and resources to help you become a more confident and successful leader. Book Recommendations The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships by Susan McPherson Somebody's Daughter: A Memoir by Ashley Ford Connect with Susan Book Website McPherson Strategies Twitter LinkedIn Instagram Related Podcast Episodes The Connectors Advantage with Michelle Tillis Lederman. The Connector Manager with Jaime Roca. Connect First with Melanie Katzman. Follow the Podcast Don't miss an episode! Follow this podcast through the options below. Apple Podcasts Stitcher TuneIn Soundcloud RSS Or your favorite podcast app. Leave a Review If you liked this conversation, we'd be thrilled if you'd let others know by leaving a review on Apple Podcasts. Here's a quick guide for posting a review. Join Our Facebook Group Join our Facebook community to network with like-minded leaders, ask us questions, suggest guests and more. We welcome your wealth of experience and hope you will join us in sharing it with others on their leadership journey. You can join the group here: facebook.com/groups/RemarkableLeadershipPodcast/
Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships (McGraw-Hill). Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Inspirefest/Dublin, BSR, Center for Corporate Citizenship's Annual Summit, DLD and Techonomy, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times.
Ep. 58 — A shocking loss leads a grieving daughter and budding communications leader to rethink the meaning of human connectivity / Susan McPherson, founder and CEO of McPherson Strategies, and author, “The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships.” When Susan McPherson was 22 years old, her parents were on vacation in Puerto Rico when the unthinkable happened. It was New Year's Eve, December 31, 1986. Her dad had dropped her mother off at the casino of what then was the Dupont Plaza hotel in San Juan. At 3:30 pm, three disgruntled employees of the hotel who were embroiled in a labor dispute with the owners, set fire to the hotel, killing nearly 100 people — including McPherson's mother — and causing hundreds of injuries. It was the most catastrophic hotel fire in Puerto Rican history and the second deadliest fire in U.S. history. The three men who set the fire were brought to justice and received long jail sentences and there were big changes to hotel fire safety laws and protocols. But it was small comfort for McPherson, for whom the shocking loss of her mother was a profound moment of grief and transformation. I recently had the privilege of talking with McPherson about her amazing life story and how her parents inspired her to be who she is today. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. McPherson is a super-connector, angel investor, and corporate responsibility expert with 25+ years of experience in marketing, public relations, and sustainability communications. She's a popular speaker and a regular contributor to high-profile business publications. McPherson also is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships — particularly relevant in today's pandemic fueled anti-social world.
In our increasingly virtual world, meaningful connections need to be deliberately cultivated. For both our businesses and personal lives, it's critical we generate and maintain strong relationships despite any technological or geographical distance. Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She's the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. With over 25 years of communications experience under her belt, Susan has channeled her love and passion for connecting people into her new book, ‘The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. The post The Lost Art of Connection with Susan McPherson — Glambition® Radio Episode 267 with Ali Brown appeared first on Ali Brown.
In our increasingly virtual world, meaningful connections need to be deliberately cultivated. For both our businesses and personal lives, it's critical we generate and maintain strong relationships despite any technological or geographical distance. Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She's the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. With over 25 years of communications experience under her belt, Susan has channeled her love and passion for connecting people into her new book, ‘The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. The post The Lost Art of Connection with Susan McPherson — Glambition® Radio Episode 267 with Ali Brown appeared first on Ali Brown.
In our increasingly virtual world, meaningful connections need to be deliberately cultivated. For both our businesses and personal lives, it's critical we generate and maintain strong relationships despite any technological or geographical distance. Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She's the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. With over 25 years of communications experience under her belt, Susan has channeled her love and passion for connecting people into her new book, ‘The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. The post The Lost Art of Connection with Susan McPherson — Glambition® Radio Episode 267 with Ali Brown appeared first on Ali Brown.
In our increasingly virtual world, meaningful connections need to be deliberately cultivated. For both our businesses and personal lives, it's critical we generate and maintain strong relationships despite any technological or geographical distance. Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She's the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. With over 25 years of communications experience under her belt, Susan has channeled her love and passion for connecting people into her new book, ‘The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. The post The Lost Art of Connection with Susan McPherson — Glambition® Radio Episode 267 with Ali Brown appeared first on .
CareerCast by the University of Chicago Booth School of Business
Opportunities are often “hidden” without having career advocates to facilitate them. Yet with those meaningful introductions, many career and entrepreneurial “big breaks” occur. The question is how do you create authentic and mutually beneficial relationships where the risk to help you is worth it to the other person. In this CareerCast, Susan McPherson, CEO of McPherson Strategies and author of THE LOST ART OF CONNECTING: The Gather, Ask, Do Method for Building Meaningful Business Relationships, shares how to connect with others (who may be different from you) and generate opportunities that benefit all parties.
To Susan McPherson, founder and CEO of McPherson Strategies, there is much more to connecting than sending a generic LinkedIn invite. Known for her extensive, vital and vibrant network of contacts, Susan joins The Breadwinners to share her passion for connection as well as her new book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Please help us grow: Rate, review and subscribe to The Breadwinners today! Episode Links New Survey Reveals 85% of All Jobs Are Filled via Networking The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships Want more Jennifer? Visit Jennwork.com Want more Rachael? Visit RachaelEllison.com Want more Susan? Visit Lost Art of Connecting. Visit The Breadwinners Store! Our music is “Run for your Money,” by Devil and Perfects. Learn more about your ad choices. Visit megaphone.fm/adchoices
Marcel Schwantes' guest on this episode of Love In Action is Susan McPherson, founder, and CEO of McPherson Strategies. A renowned keynote speaker and facilitator at American Speakers Bureau, Susan is also a founding member of Kindred, and a board member at THE LIST and The 19th. She has over 25 years of experience in marketing, PR, and sustainability communications. Her most recent book - The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships - provides insights on how to forge lasting relationships and foster value-based connections. Technology is a tool that helps us connect, but we tend to measure connection by clicks, likes, and followers, according to Susan. [9:06] Marcel shares his experience of seemingly genuine attempts at connection which turned out to be someone trying to sell him something. “When we reach out to others,” Susan advises, “lead with how you can be helpful; go as far as doing a little bit of research about the person before you reach out to them.” [12:49] We are now more wired than ever before, but somehow we're more disconnected from each other, Marcel claims. He asks Susan how we can address the current ‘loneliness epidemic.' "I think intentionality has broken down the loneliness during this pandemic,” Susan replies. “One of the ways we can help ourselves be less lonely is by reaching out to the people that we know.” [19:05] “From a professional perspective, I learned early on that if you don't have a seat at the table, you have to make your own. If you invite two people and ask them to bring two people, guess what: you're the convener, you're bringing the people together. There's joy, love, and power in that,” Susan remarks. [23:30] Research shows that friendships and meaningful connections at work directly impact an organization's performance. Productivity skyrockets, turnover rates decrease, and people are more likely to recommend the company to someone they know and admire, Susan shares. [27:02] Marcel asks Susan how leaders can show love in the workplace. “I think we have to look inside ourselves and think about what our superpowers are, what our strengths are, and what we can do to help others. When we can find that, then we can share those with the people that we care about, the people that help us succeed,” she says. [31:59] Resources Susan McPherson on LinkedIn | Twitter | Instagram The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships
Susan McPherson – Founder and CEO – McPherson Strategies Susan McPherson is a serial connector and communications expert, with a wealth of experience across disciplines including communication strategy and social impact. Her new book The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships, is the perfect book for this moment in time. She talks about how people can enrich their lives both personally and professionally by building relationships one day at a time. We dive into the pandemic and how it has dramatically affected how we interact with each other, and the dynamic opportunity of this very moment. Follow To Dine For: Official Website: ToDineForTV.com Facebook: Facebook.com/ToDineForTV Instagram: @ToDineForTV Twitter: @KateSullivanTV Email: ToDineForTV@gmail.com Thank You to our Sponsors! American National Insurance Spiritless - Use promo code TODINEFOR for free shipping Follow Our Guest: Official Site: McPStrategies.com Instagram: @SusanMcP1 Twitter: @SusanMcP1
In today's episode, we cover human connection and networking with Susan McPherson. Susan has 25+ years of experience in marketing, public relations, and sustainability communications, and is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. As we emerge from lockdown, connecting and reconnecting can feel difficult, so what can you do to set yourself apart, forge lasting connections with those you meet, and reconnect with friends you haven't spoken to in years? What to Listen For How lonely and disconnected are we according to science – 3:05 Why does negativity spread more on the internet than positivity? What is the Gather, Ask, Do method and how can you use it to form stronger connections with the people around you? The critical objective of today's youth in a digital age – 14:38 What is the power of reciprocity and how can it help you grow an amazing network? What questions can you ask if you genuinely want to help the people around you? What questions should you avoid at all cost if you sincerely want to help people? Tips for introverts to connect better – 28:24 What is pre-connecting and how can you use it to make networking easier and less stressful while also being more effective as an introvert? What should you focus on when meeting people at networking events and what should you NOT focus on? What tips can you use to reconnect with people after the pandemic/lockdown? The big myths around connecting with others – 44:40 What simple tips can you use to amplify your effectiveness when meeting people and creating unforgettable first impressions? What are the best five follow up tips when networking to make sure your hard work doesn't go to waste? Connecting with others is one of the key ways to get ahead. With the tips and strategies in this episode, you'll create deep connections and your connections will multiply exponentially. Even as an introvert, you can forge lasting relationships and reconnect with old friends you haven't spoken to in years. Take these lessons from our experts on how to become a force of nature who gets things done effortlessly while creating lifelong bonds along the way! A Word From Our Sponsors Share your vulnerabilities, victories, and questions in our 13,000-member private Facebook group at theartofcharm.com/challenge. This is a unique opportunity where everyone — both men and women — celebrate your accountability on the way to becoming the best version of yourself. Register today here! Resources from this Episode McPherson Strategies website Susan McPherson on Twitter Susan McPherson on LinkedIn The Lost Art of Connecting by Susan McPherson 5 Ways to Listen Better TED Talk by Julian Treasure Check in with AJ and Johnny! AJ on Instagram Johnny on Instagram The Art of Charm on Instagram The Art of Charm on YouTube
We are very excited to have Susan McPherson on The Style That Binds Us podcast. She is a serial connector, author, angel investor and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focusing on the intersection between brands and social good, providing storytelling, partnership creation and visibility to corporations, nongovernmental organizations and social enterprises, including Intel, The Tiffany & Co. Foundation, among many others. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times and contributed to the Harvard Business Review, Fast Company, and Forbes. Susan was also just named to Forbes' First-Ever 50 Over 50 Impact List. http://www.mcpstrategies.com Susan's book (The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships): https://rstyle.me/+0X1o3FFi6WawViAY5XVNvQ https://www.forbes.com/sites/forbespr/2021/07/07/forbes-announces-its-first-ever-50-over-50-impact-list-showcasing-women-over-50-leaving-a-lasting-impact-on-the-world/?sh=5122c3141df9 https://www.thelostartofconnecting.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/delia-folk8/message Support this podcast: https://anchor.fm/delia-folk8/support
In this episode, we welcome speaker, author & CEO, Susan McPherson. Susan discusses her book, The Lost Art of Connecting: The The Gather, Ask, Do Method for Building Meaningful Business Relationships and gives an overview of the Gather, Ask & Do Method that you'll want to jot down. We talk about what genuine connections are and how those relationships can actually help you forge ahead and succeed more. Susan's advice is for relationships, business and personal, so everyone can take something away. To follow Susan, visit: or on Instagram at @susanmcp1. Up first on this episode, host Aliza Freud breaks down results from a recent SheSpeaks study that asked about summer travel. The results are fascinating as we head into the summer travel season and slowly recover from the pandemic.
Dr. Shirley Madhere is a NYC-based plastic surgeon and Founder of Holistic Plastic Surgery. This philosophy is based on a whole-body, mind, and spirit approach to beauty and incorporates wellness, integrative nutrition, functional aesthetics, and complementary medicine. Dr. Madhere's approach to optimal outcomes in plastic surgery is through a lens of wellness, and is grounded in science and backed by ivy league medical study, research, and extensive surgical training. View her menu of services at ElementsandGraces.com. Consultations are available in-office, virtually, and online via Click-lift.com. Coming soon: Dr. Madhere offers beauty on call services through Jet Set Beauty Rx, a mobile medical aesthetics unit delivering beauty in the privacy of your own home. Reserve at JetSetBeautyRx.com. As a creative outlet and means to broaden the perspective on the “spectrum of beauty,” Dr. Madhere created Forever F.A.B., a podcast dedicated to Fashion, the Art of living well (i.e., wellness), and all things Beauty. Visit ForeverFABpodcast.com for past and new episodes. This week's podcast episode features an interview with Susan McPherson, author, public speaker and corporate responsibility expert and the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. Susan discusses her recent book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Catch the latest episode of the Forever F.A.B. podcast on Apple podcasts, Spotify, YouTube, iheartradio, Podbean, and wherever you listen to your favorite podcasts. For past episodes featuring guest star interviews, beauty product reviews and innovations in plastic surgery, visit ForeverFABpodcast.com. To get more FAB, level up your listening and become a patron on patreon.com/foreverFAB. The F.A.B. Five according to Nikka Karli: Have constant curiosity; Release all preconceived notions; It's about the detours, not the destination; Be vulnerable; Be compassionate. Buy Susan's book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships on amazon.com. To do business with Susan and create social impact, follow on IG-- @mcpstrategies or visit her company website, mcpstrategies.com. ***** As always, if you liked this episode of the Forever FAB podcast, please share it and subscribe to the feed. Listen to past episodes or check out who's coming up next on foreverfabpodcast.com. Catch the latest episode of the Forever F.A.B. podcast on Apple podcasts, Spotify, YouTube, iheartradio, Podbean, and wherever you listen to your favorite podcasts. For past episodes featuring guest star interviews, beauty product reviews and innovations in plastic surgery, visit ForeverFABpodcast.com. To get more FAB, level up your listening and become a patron on patreon.com/foreverFAB. For holistic beauty tips or to set up an appointment with me to discuss your personalized options for leveling up your beauty, go to ElementsandGraces.com and sign up for my newsletter or book a consultation—in-office or virtually. For an online e-consultation on time, anytime and on your time, visit Click-Lift.com for your wellness, plastic surgery, and beauty questions on the go. And… if you don't want to go anywhere or leave your home for your next Botox or filler injection, look out for Jet Set Beauty Rx offering aesthetic medical services such as injectable fillers and multi-vitamin facial treatments in a mobile medical unit. Jet Set Beauty Rx is coming to your neighborhood soon. Credits: Fashion: blue-blocking glasses: Tom Ford Makeup: n/a For more information on Dr. Shirley visit: www.elementsandgraces.com Instagram/Facebook/Twitter: @foreverfabmd Produced by www.oneofoneproductions.com Recorded, mixed, edited and original music by www.23dbproductions.com Podcast Medical Disclaimer The purpose of this podcast is to educate and inform. It is no substitute for professional care by your doctor or your own qualified healthcare professional. Never disregard professional medical advice or delay in seeking it because of something you have read on this podcast or in any linked materials. Guests who speak on this podcast express their own opinions, experience and conclusions, and Dr. Shirley Madhere neither endorses nor opposes any particular opinion discussed in this podcast. The views expressed on this podcast have no relation to those of any academic, hospital, practice, institution or other entity with which Dr. Shirley Madhere may be affiliated.
Vanessa Bohns Vanessa Bohns is a social psychologist and professor of organizational behavior at Cornell University, holds a PhD in psychology from Columbia University and an AB from Brown University. She is the author of You Have More Influence Than You Think: How We Underestimate Our Power of Persuasion, and Why it Matters. Her writing has appeared in the New York Times and Harvard Business Review, and her research has been featured by the Wall Street Journal, the New York Times, and NPR's Hidden Brain. Susan McPherson SUSAN MCPHERSON is a serial connector, seasoned communicator and founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry conferences, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times. Susan is a Vital Voices global corporate ambassador and has received numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company and Elle Magazine. She resides in Brooklyn.
Dr. Shirley Madhere is a NYC-based plastic surgeon and Founder of Holistic Plastic Surgery. This philosophy is based on a whole-body, mind, and spirit approach to beauty and incorporates wellness, integrative nutrition, functional aesthetics, and complementary medicine. Dr. Madhere's approach to optimal outcomes in plastic surgery is through a lens of wellness, and is grounded in science and backed by ivy league medical study, research, and extensive surgical training. View her menu of services at ElementsandGraces.com. Consultations are available in-office, virtually, and online via Click-lift.com. Coming soon: Dr. Madhere offers beauty on call services through Jet Set Beauty Rx, a mobile medical aesthetics unit delivering beauty in the privacy of your own home. Reserve at JetSetBeautyRx.com. As a creative outlet and means to broaden the perspective on the “spectrum of beauty,” Dr. Madhere created Forever F.A.B., a podcast dedicated to Fashion, the Art of living well (i.e., wellness), and all things Beauty. Visit ForeverFABpodcast.com for past and new episodes. This week's podcast episode features an interview with Susan McPherson, author, public speaker and corporate responsibility expert and the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. Susan discusses her recent book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Catch the latest episode of the Forever F.A.B. podcast on Apple podcasts, Spotify, YouTube, iheartradio, Podbean, and wherever you listen to your favorite podcasts. For past episodes featuring guest star interviews, beauty product reviews and innovations in plastic surgery, visit ForeverFABpodcast.com. To get more FAB, level up your listening and become a patron on patreon.com/foreverFAB. The F.A.B. Five according to Nikka Karli: Have constant curiosity; Release all preconceived notions; It's about the detours, not the destination; Be vulnerable; Be compassionate. Buy Susan's book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships on amazon.com. To do business with Susan and create social impact, follow on IG-- @mcpstrategies or visit her company website, mcpstrategies.com. ***** As always, if you liked this episode of the Forever FAB podcast, please share it and subscribe to the feed. Listen to past episodes or check out who's coming up next on foreverfabpodcast.com. Catch the latest episode of the Forever F.A.B. podcast on Apple podcasts, Spotify, YouTube, iheartradio, Podbean, and wherever you listen to your favorite podcasts. For past episodes featuring guest star interviews, beauty product reviews and innovations in plastic surgery, visit ForeverFABpodcast.com. To get more FAB, level up your listening and become a patron on patreon.com/foreverFAB. For holistic beauty tips or to set up an appointment with me to discuss your personalized options for leveling up your beauty, go to ElementsandGraces.com and sign up for my newsletter or book a consultation—in-office or virtually. For an online e-consultation on time, anytime and on your time, visit Click-Lift.com for your wellness, plastic surgery, and beauty questions on the go. And… if you don't want to go anywhere or leave your home for your next Botox or filler injection, look out for Jet Set Beauty Rx offering aesthetic medical services such as injectable fillers and multi-vitamin facial treatments in a mobile medical unit. Jet Set Beauty Rx is coming to your neighborhood soon. Credits: Fashion: blue-blocking glasses: Tom Ford Makeup: n/a For more information on Dr. Shirley visit: www.elementsandgraces.com Instagram/Facebook/Twitter: @foreverfabmd Produced by www.oneofoneproductions.com Recorded, mixed, edited and original music by www.23dbproductions.com Podcast Medical Disclaimer The purpose of this podcast is to educate and inform. It is no substitute for professional care by your doctor or your own qualified healthcare professional. Never disregard professional medical advice or delay in seeking it because of something you have read on this podcast or in any linked materials. Guests who speak on this podcast express their own opinions, experience and conclusions, and Dr. Shirley Madhere neither endorses nor opposes any particular opinion discussed in this podcast. The views expressed on this podcast have no relation to those of any academic, hospital, practice, institution or other entity with which Dr. Shirley Madhere may be affiliated.
Susan McPherson is a serial connector, seasoned communicator and the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Networking is often considered a necessary evil for all working professionals. Even with social media platforms at our disposal, these connections often feel transactional, agenda-driven, and dehumanizing, leaving all of us feeling burnt out and stressed out. Susan shows how we can connect on a human level and build authentic relationships beyond securing a new job or a new investor for your next big idea. To build real and meaningful networking contacts, we need to go back to basics, remembering that technology is just a tool. We need to tap into our humanity and learn to be more intentional and authentic. Sponsored by... Cultivate Grit. Amplify Action. Get The Importance of Journaling We help YOU enjoy the success we've already enjoyed. Free downloads of Quick Reference Guides on Delegation, Time Management, Sales, and more. Key Takeaways [4:45] Susan had good parental role models who were deeply connected to their communities. [7:50] Susan shares why some people might have a bit of hesitation when it comes to reaching out to other people. [11:50] There's such a lost art to being a better listener. People are notoriously horrible listeners. [13:20] As all of us know deep down, the amount of likes and followers is not an indicator of how connected you are to others. [17:10] Curiosity is a hard thing to teach. Susan shares how you can develop a deeper sense of curiosity in others. [22:25] By having a best friend at work, engagement increases drastically. However, so many people just want to do the work and go home. This is an opportunity for leadership to shine. [25:00] Susan has been incredibly lonely during this pandemic. She shared it with her team, and it allowed for them to share their personal struggles as well. [26:45] Susan shares how she reached out to her community in times of isolation and offers tips on how leaders can do the same. [28:20] When it comes to connecting, people fall apart the most in the follow-up. [31:00] There's nothing worse than receiving a follow-up email after you meet someone, nine months later! [34:20] Leaders are busy! Susan offers advice on how to connect with others when you've got so much going on. [38:10] Susan shares a story behind the power of connecting with others. [42:10] Listener challenge: What's the community you want to build around yourself? Quotable Quotes People are worthy of curiosity. We have become dependent to the clicks and likes and the follows as a means to measure how well we were connecting with others. “Carve out 15 minutes a week to reach out to a few people you haven't talked to in a year.” Resources Mentioned Sponsored by: Pass-life.com. Coupon Code: Duty Connect with Susan: Mcpstrategies.com & Susan on LinkedIn Susan's book: The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships Julian Treasure on Listening
Do you have an expansive network yet it rarely yields any benefits? Are you frustrated, feeling like you are providing as little value to your network as it does to you? That’s probably because while you have succeeded at building a vast network, you have failed at making meaningful connections. Author, serial networker, and master connector Susan McPherson shares insights from her book The Lost Art of Connection: The Gater, Ask, Do Method for Building Meaningful Business Relationships and how by pivoting your approach to meeting new people you can become a reliable resource with whom people want to. From learning how to do self-assessments to navigating cultural and generational nuances, in her book, Susan explains how easy it can be to cultivate a long-lasting community of connections. Every connection is a conduit and by changing your thinking from “what can I get” to “what can I give” you can master the lost art of connection Learn more about your ad choices. Visit megaphone.fm/adchoices
The Dreamer on the podcast this week is Susan McPherson.Susan McPherson is the founder and CEO of McPherson Strategies; a communications consultancy focused on the intersection of brands and social impact. Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry conferences and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine, and the Los Angeles Times. Susan is an angel investor and a Vital Voices global corporate ambassador and has received numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company, and Elle Magazine. She's known to be a serial connector and is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. In this episode, you will learn about:Susan's journey as an angel investor of 18 women-led startupsHow to become an accredited investorHow to find and approach potential investors for your businessThe best advice Susan received her first year as an entrepreneur that has helped her build a multi-million dollar businessHow tragedy prepared Susan to take risks and carry her mother's legacyThe 3-step method Susan has used over the years to build meaningful relationships and become known as a serial connector Leave a review on Apple Podcasts or wherever you listen to podcasts. I read every single review. I will select one review to read on the podcast every month.Subscribe to the podcast, so you never miss an episode: Apple Podcasts | Google Podcasts | Spotify | iHeart Radio | Amazon Music | Listen Notes |Share the podcast with your family, friends, and co-workers.Connect with Susan McPherson:Website: thelostartofconnectingInstagram: susanmcp1Twitter: susanmcp1Links Mentioned in this Episode:Dream of Legacy Book by Anne-Lyse WealthJuno Formerly LeverEdge Jumiino Natural SkincareConnect with meWebsite: dreamoflegacy.comInstagram: thedreamers.podcast or annelysewealthTwitter: annelysewealthIf you like the content and would like to support the podcast, you can buy me a coffee here.Do you want to sponsor the podcast? Are you a Dreamer? Do you know a Dreamers I should interview?
To Susan McPherson, founder and CEO of McPherson Strategies, there is much more to connecting than sending a generic LinkedIn invite. Known for her extensive, vital and vibrant network of contacts, Susan joins The Breadwinners to share her passion for connection as well as her new book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Please help us grow: Rate, review and subscribe to The Breadwinners today! Episode Links New Survey Reveals 85% of All Jobs Are Filled via Networking The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships Want more Jennifer? Visit Jennwork.com Want more Rachael? Visit RachaelEllison.com Want more Susan? Visit Lost Art of Connecting. Visit The Breadwinners Store! Our music is “Run for your Money,” by Devil and Perfects. Learn more about your ad choices. Visit megaphone.fm/adchoices
Susan McPherson is the founder of McPherson Strategies, a communications consulting firm that helps brands communicate their social impact efforts. She has turned the lessons learned from a career of connecting people into her new book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships. She shares many of those tips with Tristan and tells stories of where connecting has succeeded in unforeseen ways. Her book is available here: https://amzn.to/2RuJhJB See omnystudio.com/listener for privacy information.
Susan McPherson is the founder of McPherson Strategies, a communications consulting firm that helps brands communicate their social impact efforts. She has turned the lessons learned from a career of connecting people into her new book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships. She shares many of those tips with Tristan and tells stories of where connecting has succeeded in unforeseen ways. Her book is available here: https://amzn.to/2RuJhJB See omnystudio.com/listener for privacy information.
Susan McPherson is the founder of McPherson Strategies, a communications consulting firm that helps brands communicate their social impact efforts. She has turned the lessons learned from a career of connecting people into her new book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships. She shares many of those tips with Tristan and tells stories of where connecting has succeeded in unforeseen ways. Her book is available here: https://amzn.to/2RuJhJB See omnystudio.com/listener for privacy information.
What does the Queen of Connections do in a pandemic?Join Laura Gassner Otting as she hosts this episode of LGOtv with special guest, Susan McPherson - Serial Connector, Social Impact Leader, Pup Lover.Susan McPherson is a serial connector, seasoned communicator and founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry conferences, and contributing to the Harvard Business Review, Fast Company, and Forbes. Susan is a Vital Voices global corporate ambassador and has received numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company and Elle Magazine. She resides in Brooklyn.0:00 Intro1:43 Getting paid to meet strangers in hotel lobbies2:17 Why do you do what you do?2:33 Networking vs. Connection5:22 Are you following or connecting?6:30 Take advantage of Social Media to gather information to build relationships8:22 "Dear Susan..."12:25 How to get younger generation comfortable connecting with people13:49 "Even Queen Elizabeth Farts"18:15 Most people want to be helpful20:17 The "do" phase25:40 Goal at Networking Events: Meet 3 people, Learn 3 things, Share 3 things29:30 Social media hall of mirrors make us hide our light33:18 Who are you - and what are you going to do with it?40:12 Be intentional about WHO we want to reconnect with during the pandemic44:10 Be a "Yente" connector47:00 Listening...50:10 Parallel Play55:00 Top tips to stay fun while being professionalLinks:https://www.instagram.com/susanmcp1https://www.facebook.com/susanmcpherson1https://www.linkedin.com/in/susanmcpherson/https://twitter.com/susanmcp1https://www.thelostartofconnecting.com/
Networking - it's something we all have to do but most of the time don't want to do. Networking can often feel awkward, cold, and transactional. This is especially true with the advancement of social media platforms like Linkedin. But building relationships with others doesn't and shouldn't have to be this way. As social creatures, we crave genuine connection that leads to authentic relationships. But to build real and meaningful contacts, we need to go back to basics by tapping into our humanity and learning to be more intentional and authentic. Susan McPherson is an expert on the ins and outs of the lost art of connecting. This is where the transactional nature of networking ends, and the meaningful creation on relationships begins. Susan is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact, providing storytelling, partnership creation and visibility to corporations, NGOs and social enterprises. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Inspirefest/Dublin, BSR, Center for Corporate Citizenship's Annual Summit, DLD and Techonomy., and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times. Currently, Susan invests in, and advises women-led technology start-ups, including iFundWomen, Inc., Messy.fm, Our Place, The Riveter, Park Place Payments, Hint Water, Apolitical, Arlo Skye, Giapenta and The Muse. She serves on the boards of USA for UNHCR, The 19th News, and the Lower Eastside Girls Club, and serves on the advisory board of both The List and Alltruists. Additionally, she is a member of the MIT Solve Women and Technology Leadership Group and serves as an adviser to several nonprofits, including Girls Who Code, Ocean Collective, She’s The First, and The OpEd Project. Susan is a Vital Voices global corporate ambassador and has received numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company and Elle Magazine. She resides in Brooklyn. In this episode, Susan dives deep into the concepts of her new book, The Lost Art of Connecting. Listen to this episode and learn about:Susan giving credit and thanks to her 5th grade teacher (3:02)How listening and question asking can set you apart (6:49)Serving others before yourself (12:22)Finding out what you have to offer (15:54)Solving the insecurity of being left out (18:39)The first step to gathering people (21:41)Bringing people together around a particular issue (22:57)The importance of connecting people (25:34)Employees having time off to volunteer (29:11)How meaningfully connecting with others leads to efficiency (31:27)The power of reconnecting with people (33:41)Susan's love language (37:23)Susan's message to her 5th grade teacher (39:57) Links:Connect with Susan on Linkedin - https://www.linkedin.com/in/susanmcpherson/The Lost Art of Connecting - https://www.amazon.com/Lost-Art-Connecting-Meaningful-Relationships-ebook-dp-B08JZFYX46/dp/B08JZFYX46/ref=mt_other?_encoding=UTF8&me=&qid=1601645264Julian Treasure's TED Talk - https://www.ted.com/talks/julian_treasure_5_ways_to_listen_better
Susan McPherson shares her surefire method for building better connections. — YOU'LL LEARN — 1) The winning strategy to building connections 2) Better alternatives to small talk 3) How to maintain connections efficiently Subscribe or visit AwesomeAtYourJob.com/ep661 for clickable versions of the links below. — ABOUT SUSAN — Susan McPherson is a serial connector, seasoned communicator and founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry conferences, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times. Susan is a Vital Voices global corporate ambassador and has received numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company and Elle Magazine. She resides in Brooklyn. • Book: The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships • Email: susan@mcpstrategies.com • Website: McPherson Strategies — RESOURCES MENTIONED IN THE SHOW — • Book: Caste (Oprah's Book Club): The Origins of Our Discontents by Isabel Wilkerson — THANK YOU SPONSORS! — • TheZebra. Quickly save on home and auto insurance at TheZebra.com/awesome See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Stephanie Staal talks with Susan McPherson about her new book! SUSAN MCPHERSON is a serial connector, seasoned communicator, and founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry conferences, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times. Susan is a Vital Voices global corporate ambassador and has received numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company and Elle Magazine. She resides in Brooklyn.
EPISODE 12, SEASON 2: Susan McPherson is a serial connector, corporate social responsibility leader, and author of the just-released "The Lost Art of Connecting". She joins us to talk about the 'Future of Connecting'- explaining her “Gather, Ask, Do Method for Building Meaningful Business Relationships”- and outlining the role of technology and why we “have to put on our own gas mask first to be helpful to others”.ABOUT THE SERIES: Future of XYZ is a weekly interview series dedicated to fostering forward-thinking discussions about where we are as a world and where we're going. Hosted by LVG & Co.- an independent strategy consultancy based in New York City.FOR MORE INFORMATION: Visit future-of.xyz and follow on social media... IG: @futureofxyz | LinkedIn: @lisagralnek, @lvg-co-strategy | Twitter: @lgralnek
Susan McPherson is a profound, serial connector who has built longstanding relationships with the most influential leaders in social impact and CSR. She is the founder of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact, and the author of the upcoming book, “The Lost Art of Connecting” which will be released in March 2021.I'm excited for you to hear my conversation with Susan. Her message around life being about detours and not the destination is crystal clear. In this episode, she talks about finding the silver lining in a tragic event that she experienced in her 20s and years later, not having a paycheck at age 48. If you're in the social impact space or work in corporate social responsibility, you might particularly love hearing from Susan because she is a force and leading voice in the sector.You can get a copy of Susan's Book "The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships" amazon.com/Lost-Art-Connecting-Meaningful-Relationships/dp/1260469883--Love the podcast? Rate and leave us a review!Follow Liz on Instagram:@lizbohannon@ssekodesignsThis podcast is produced by Hueman Group Media. Follow us on @sincerelyhueman.--- Send in a voice message: https://anchor.fm/pluckingup/message Hosted on Acast. See acast.com/privacy for more information.
Welcome to Business Better! Where I interview entrepreneurs who are changing the world. On today's episode, I had the pleasure of interviewing Susan McPherson! Susan is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact, providing storytelling, partnership creation and visibility to corporations, NGOs and social enterprises. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Inspirefest/Dublin, BSR, Center for Corporate Citizenship's Annual Summit, DLD and Techonomy, and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times.
We chat with Susan McPherson about her Angel investing strategies with female founders to help support their businesses and the planet too. SUSAN MCPHERSON is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact, providing storytelling, partnership creation and visibility to corporations, NGOs and social enterprises. She is the author of The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships. Susan has 25+ years of experience in marketing, public relations, and sustainability communications, speaking regularly at industry events including Inspirefest/Dublin, BSR, Center for Corporate Citizenship's Annual Summit, DLD and Techonomy., and contributing to the Harvard Business Review, Fast Company, and Forbes. She has appeared on NPR, CNN, USA Today, The New Yorker, New York Magazine and the Los Angeles Times. Currently, Susan invests in, and advises women-led technology start-ups, including iFundWomen, Inc., Messy.fm, Our Place, The Riveter, Park Place Payments, Hint Water, Apolitical, Arlo Skye, Giapenta and The Muse. She serves on the boards of USA for UNHCR, The 19th News, and the Lower Eastside Girls Club, and previously served on the board of Bpeace. Additionally, she is a member of the MIT Solve Women and Technology Leadership Group and serves as an adviser to several nonprofits, including Girls Who Code, Ocean Collective, She's The First, and The OpEd Project. Susan is a Vital Voices global corporate ambassador and has received numerous accolades for her voice on social media platforms from Fortune Magazine, Fast Company and Elle Magazine. She resides in Brooklyn. We are McPherson Strategies, a communications consultancy founded by serial connector and sustainability expert Susan McPherson. McPherson Strategies develops, amplifies and communicates social responsibility and philanthropic initiatives. We help companies, nonprofits, foundations and social entrepreneurs influence stakeholders and reach influencers. We do it because we believe business is a force for good -- and that sustainability is good for business.
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