Podcast appearances and mentions of esther kiss

Interview with Esther Kiss Welcome to Power Your Profits, the podcast that takes your business to the next level! Today, Dr. Susie Carter interviews PR and media expert Esther Kiss, founder of Born to Influence. Learn how to secure top-tier media exposure, build your brand's credibility, and drive sales like never before. Esther shares her strategies for getting featured in major outlets and how PR can transform your business. Whether you're a budding entrepreneur or a seasoned pro, this episode will inspire your media journey!

Esther Kiss is the founder of Born To Influence, a PR and marketing agency dedicated to helping thought leaders, experts, and service-based entrepreneurs get media attention and monetize their interviews. Top 3 Value Bombs 1. Think about where your audience hangs out, who they are and what kind of media they consume, and then create your publicity plan based on that. 2. Aim high and also don't have too big of an ego to turn down opportunities that are maybe not as big but would support you in the long run. 3. Know your own personality and how you can stand out. For you to be chosen to have that high chance of getting those media interview opportunities, Approach with a warm relationship, but also knowing what your strengths are. Take This FREE 60-Second Quiz To Uncover What's Your Power Approach to Visibility? - What's Your Visibility Money Path? Sponsors HubSpot Stop spending more time managing tools than connecting with prospects and customers. HubSpot's customer platform is a smoother, more effective way to grow! Visit HubSpot.com to learn more Netsuite NetSuite, by Oracle, brings accounting, finance, inventory, and HR into ONE proven platform, helping you reduce costs everywhere. And now through April 15th, NetSuite is offering a one-of-a-kind flexible financing program! Head to NetSuite.com/fire BetterHelp: This episode is sponsored by BetterHelp. Give online therapy a try at BetterHelp.com/fire and get on your way to being your best self.

Esther Kiss is the founder of Born To Influence, a PR and marketing agency dedicated to helping thought leaders, experts, and service-based entrepreneurs get media attention and monetize their interviews. Top 3 Value Bombs 1. Think about where your audience hangs out, who they are and what kind of media they consume, and then create your publicity plan based on that. 2. Aim high and also don't have too big of an ego to turn down opportunities that are maybe not as big but would support you in the long run. 3. Know your own personality and how you can stand out. For you to be chosen to have that high chance of getting those media interview opportunities, Approach with a warm relationship, but also knowing what your strengths are. Take This FREE 60-Second Quiz To Uncover What's Your Power Approach to Visibility? - What's Your Visibility Money Path? Sponsors HubSpot Stop spending more time managing tools than connecting with prospects and customers. HubSpot's customer platform is a smoother, more effective way to grow! Visit HubSpot.com to learn more Netsuite NetSuite, by Oracle, brings accounting, finance, inventory, and HR into ONE proven platform, helping you reduce costs everywhere. And now through April 15th, NetSuite is offering a one-of-a-kind flexible financing program! Head to NetSuite.com/fire BetterHelp: This episode is sponsored by BetterHelp. Give online therapy a try at BetterHelp.com/fire and get on your way to being your best self.

Do you spend enough time nurturing your relationships? If you don't, you are missing a seemingly simple strategy which can drastically change the trajectory of your business. In this episode of Influence By Design, Samantha Riley chats with Esther Kiss, a public relations and media expert and the founder of Born to Influence. For full show notes and links - https://samanthariley.global/podcast/560

Learn how to secure media coverage for your business, from identifying trending topics to finding the right pitches, and how to track the success of your media publicity efforts. Esther Kiss is an entrepreneur, speaker, PR educator, and the founder of Born to Influence, a boutique PR and marketing agency specializing in helping entrepreneurs and founders get more publicity, leads, and sales. Learn More about Esther Kiss: https://coursecreatorcommunity.net/ 

Earned media is a game changer…It says to your future clients that you're an expert and the media agrees.Today there are more opportunities for earned media than at any point in history. Traditional media—TV, radio, print—and their online outlets…Podcasts…Big YouTube channels…Live streams…All have the impact of earned media.In this interview with PR star Esther Kiss, we dive into how to land earned media appearances and how to leverage them into new client opportunities.

Welcome to the I am Charles Schwartz Show! This podcast is an uncommon guide to getting you what you want, when you want it. From the guy who has been coaching entrepreneurs on how to retire for over a decade. This podcast aims at making you UNSTOPPABLE. Awaken the inner beast within you! Quash your limiting beliefs and bring out the best version of YOU. --- Today, we have ESTHER KISS! Get to know more about her: Esther Kiss is the founder of Born To Influence, a boutique publicity firm specializing in helping experts and personal brands get more credibility, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales. Esther has worked on campaigns in a variety of industries from SaaS products, mobile apps and digital information products to New York Times and other national bestseller book launches to philanthropic projects. To learn more, go to: https://borntoinfluence.com.

Earned media is a game changer…It says to your future clients that you're an expert and the media agrees.Today there are more opportunities for earned media than at any point in history. Traditional media—TV, radio, print—and their online outlets…Podcasts…Big YouTube channels…Live streams…All have the impact of earned media.In this interview with PR star Esther Kiss, we dive into how to land earned media appearances and how to leverage them into new client opportunities.

How do you build your personal brand from scratch and become famous like GaryVee? Branding expert – Esther Kiss - reveals the underlying principles that made GaryVee and Richard Branson social media rockstars. You want to learn more about Esther and want to connect with her: Check out her website here: https://borntoinfluence.com/ http://estherkiss.com/

Publicity helps you present your brand to the world. A good public relations strategy can help position you as the 'go-to authority' in your field. That's why Episode 65 of the VIP Access Podcast is all about Publicity as a Lead Generator.You've written a book...now what? If you're ready to become a thought leader in your space, you need a simple content marketing strategy that creates excitement around your book and your brand and helps you make a big impact. Schedule your complimentary Strategy Call with Melanie at contentstrategycall.com today.In this episode of the VIP Access Podcast, I'm chatting with Esther Kiss, a serial entrepreneur, business mentor, and publicity and marketing expert. She's the founder of Born To Influence, a one-of-a-kind publicity agency specializing in helping experts and personal brands get more credibility, leads and sales.Some of the talking points Esther and I go over in this episode include:Defining publicity and its benefitsHaving a book and going after a traditional publicityHow to monetize your publicityThe range of time needed to garner publicityWith proper publicity, you can get visible on many platforms to generate more leads and sales. Be sure to tune in to all the episodes to receive tons of practical tips on marketing and to hear even more about the points outlined above.Thank you for listening!If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me!  And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!CONNECT WITH MELANIE HERSCHORN:Schedule a Call with Melanie!Are you showing your AUTHOR-ity online? Take the quiz to find out!Follow me on InstagramJoin the Sparkles and Strategy Facebook group

In this episode, Majeed is joined by Esther Kiss to discuss how to best position yourself for media interviews, exposure and use that PR to build your business.    Esther Kiss is the founder of Born To Influence, a boutique publicity firm specializing in helping experts and personal brands get more publicity, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales. Esther has worked on campaigns in a variety of industries from SaaS products, mobile apps and digital information products to New York Times and other national bestseller book launches to philanthropic projects.   Also In this episode: How Esthers curiosity led her to the PR space Getting clients Can you DIY your PR strategy? Diversify your relationships Getting the gig How to present your message After the gig - sharing before, during and after Building a reel In-studio vs. Online interviews Online video setup - backgrounds, lighting... Getting the word out  

How do you identify the most relevant PR and media opportunities? Esther Kiss is the founder of Born To Influence, a one-of-a-kind publicity & marketing agency specializing in helping experts and personal brands get more publicity, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales. Esther has worked on campaigns in a variety of industries from SaaS products, mobile apps and digital information products to New York Times and other national bestseller book launches to philanthropic projects. She's the creator of the popular course Publicity Empire, where she teaches entrepreneurs how to get interview opportunities in the media. Esther is also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and New York Times bestselling about their publicity and marketing strategies. She is regularly interviewed in the media, including major business publications, notable podcasts and TV appearances on ABC, NBC, CBS, Fox and more. Esther speaks fluent Hungarian and a little bit of Dutch. She lived in six European countries before moving to Los Angeles, CA in 2007. Today, Esther lives in the Palm City, FL and travels frequently for speaking engagements all over the US.

If you’ve ever wondered how you can get directly in front of your target audience to amplify your brand message, then wonder no more. Joining me on this week’s podcast, Esther Kiss explains how she turns her one-of-a-kind publicity strategies into million-dollar sales. Esther is the founder of the US based publicity and marketing agency, Born To Influence. She specialises in helping experts and personal brands get more publicity through appearances on TV, in newspapers, magazines and on some of the top podcasts in the world. In this episode, Esther shares her experience of going from marketing professional to publicist extraordinaire. We talk about some of the big-name clients she has worked with and how she has built on their existing marketing strategies to find the hook for media pitches. We also discuss Esther’s insights into how you can position yourself so that media outlets want to talk to you by: Connecting your unique expertise with the trending topics in local and national news Using research studies to create your own engaging hook for your brand Podcasting to build your knowledge-leader status so that high profile collaborators want to take part If you want to hear more, and to ask Esther any questions directly about her approach to building publicity, we’ll be live on LinkedIn this Friday 23 April at 3 pm. Simply visit my LinkedIn page to tune in. About Esther Esther Kiss is the founder of Born To Influence, a boutique publicity firm specializing in helping experts and personal brands get more credibility, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales. Esther has worked on campaigns in a variety of industries from SaaS products, mobile apps and digital information products to New York Times and other national bestseller book launches to philanthropic projects. She's also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and New York Times bestselling authors about their publicity and marketing strategies. To learn more, go to: www.estherkiss.com You can also connect with Esther on LinkedIn or on her website, where you can access her free media positioning checklist. If you connect with her, don’t forget to let her know that you heard her on this podcast.

A book launch is a lot harder than it looks. In this episode, Esther Kiss, the Founder of Born to Influence, joins Juliet Clark as they talk about the kind of advanced planning you need with a book launch. They also dive into the power of publicity, when, why, and how you can do it yourself, and how you can coordinate it with advertising. Learn what to expect when launching your book and the planning you need to get going. Tune in and get your meaningful message out there. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Promote, Profit, Publish Community today:superbrandpublishing.comPromote, Profit, Publish on YouTubeFollow Juliet on LinkedInTake the Quiz!

How to Grow your Influence with Media    Is it your goal to see more supporters and positive engagements but don't understand precisely how to do it? Then,  you have to grow and boost your influence with the help of the media. What this implies for your company or business is a validated reputation as an authority in your niche.     However, it's worth noting that social influence is established over time and takes constant focus and engagement with your audiences. But the journey is worth it when you start building valuable connections with potential clients.     In this video of Video Marketing for Business, I've invited Esther Kiss, the PR and media go-to. She'll share how you can use media to maximize your reach and build your influence as an authority in your niche.   Key takeaways covered in the episode:   Recognize that credibility is a significant aspect of what video and media can do to help position you as your niche's authority.   Understand that a two-pronged approach of having credibility with the big brand media and doing online media is where most people see the best results. Presentability is the key. It's a rule of thumb to be always presentable.   Be continuously reminded to offer a golden nugget. Allow your audience to learn something new from you because that's how trust is built and how they start buying from you.   Implement your strategies based on the principle that messaging is a vital part of monetization, and consistency and exposure create that omnipresence. When you know your audience and your message, you can then use retargeting strategies to promote your interviews — it can be very powerful.

Welcome to another episode of Explode Your Expert Biz Show, brought to you by http://gtex.org.uk/, I am your host, Simone Vincenzi, The Experts Strategist, and this is the podcast for experts who want to become the ultimate authority in their niche while making an impact in the world. We have created the Ultimate Publicity Bundle where you will get access to: A Curated Database Of 500+ Media Publications That Are Looking For Speakers 100+ Podcasts looking for guests. My templates on how to connect with journalists. My follow up framework to maximise every single speaking opportunity you have. All of this for only £29,99 for a limited period of time. Click here to download. http://bit.ly/publicity-bundle-podcast Today I have the pleasure to Interview Esther Kiss Esther Kiss is the founder of Born To Influence, a one-of-a-kind publicity & marketing agency specializing in helping experts and personal brands get more publicity, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales. Esther has worked on campaigns in a variety of industries from SaaS products, mobile apps and digital information products to New York Times and other national bestseller book launches to philanthropic projects. She’s the creator of the popular course Publicity Empire, where she teaches entrepreneurs how to get interview opportunities in the media. Esther is also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and New York Times bestselling about their publicity and marketing strategies. She is regularly interviewed in the media, including major business publications, notable podcasts and TV appearances on ABC, NBC, CBS, Fox and more. Esther speaks fluent Hungarian and a little bit of Dutch. She lived in six European countries before moving to Los Angeles, CA in 2007. Today, Esther lives in the Palm City, FL and travels frequently for speaking engagements all over the US. In this episode, we talk about: How to choose what type of media to go after How to share your message so that your interviews convert How to create a winning publicity campaign for your book launch Connect with Esther Kiss Website: www.borntoinfluence.com Facebook: https://www.facebook.com/Esther.Kiss.Pinky/ Twitter: https://twitter.com/estherkiss Instagram: https://www.instagram.com/joinestherkiss/ --- Send in a voice message: https://anchor.fm/explode/message

Today we have the pleasure of speaking with Guy Kawasaki who is the chief evangelist of Canva and the creator of Guy Kawasaki’s Remarkable People podcast. You are going to love him as his stories are amazing and his perspectives are unique. He’s also the author of fifteen books, including The Art of the Start 2.0 and his latest book is Wiseguy. He’s also worked at Apple alongside Steve Jobs and that’s probably where you’ve heard of him. We chat about his views on ClubHouse, what makes him want to work with someone, how he’s been able to connect with amazing people as well as why the heck he’s always smiling so much!  We also chat about his thoughts on what makes a good podcast interview, how he researches his guests and some sample questions he has started his show with. After you’ve listened, be sure to check out our past shows we’ve done with Esther Kiss and Dustin Matthews to give you some additional intake on podcasting and making connections.  “I think the first checkmark is competence. The second checkmark is happiness, in business anyway, because I don’t want to do business with a happy, incompetent person.” - Guy Kawasaki   Some Topics We Discussed Include: Guy’s secret to starting a podcast episode off right Will ClubHouse succeed or be the next social media flop? Trixie, Biff & Joe Blow making money from ClubHouse? How to become a brand evangelist The key to life  - do you have these qualities? Would you buy a car from Apple? A great use case for the Remarkable tablet   Resources From Guy Kawasaki: Remarkable People Podcast The Art of the Start 2.0   References and Links Mentioned: Spaces on Twitter Descript Guy interviews Tim Ferriss on his podcast Remarkable Tablet Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. How to Get on Radio, TV and High-Profile Podcasts - Esther Kiss Leveraging Strategic Partnerships To Scale A Business - Dustin Matthews

Today we are talking to Joe Sanok, a TEDx and keynote speaker who happens to have  #1 podcast for private practices, The Practice of the Practice Podcast. We actually met Joe at a mastermind event and we were blown away by what’s he’s doing in the podcasting space, so we invited him on the show to share, and we promise you will not be disappointed. He’s got a lot of listeners and has niched it down to people who have private practices.  Joe’s podcast gets 100,000 downloads per month and today’s episode is full of rich content.  We talk about what to do if you are just starting out, the best way to get super fans quick, how to reach out to influencers as well what questions to ask before you put together your first product for your listeners.  He’s also got smart ways on how to monetize and grow the podcast to turn listeners into customers. When you’re done listening, be sure to check out our other shows with Nicole Holland and Esther Kiss, for more podcast tips, strategies and how to get on those shows you want most. “Owning your uniqueness and your quirkiness is the thing that really helps you stand out in your podcast.” - Joe Sanok  Some Topics We Discussed Include: How to make money off your podcast How to make sure your podcast keeps growing Joe’s 5 step process for launching your podcast What content should be included in your first handful of episodes Strategies on how to grow your list from your podcast Joe’s productivity tips How to get superfans Specific things to avoid when starting out with your podcast Joe’s awesome events and how he gets both speakers and sponsors, as well as volunteers to make the event a success And much, much more! Contact Joe Sanok: If you are just starting out visit PracticeOfThePractice.com/start to get a 28 step checklist If you want to learn more about next level practice, visit PracticeOfThePractice.com/invite And for higher-end services, visit PracticeOfThePractice.com/apply PodcastLaunchSchool.com References and Links Mentioned: Practice of the Practice podcast How to Become a Consultant podcast The Happitalist Podcast podcast Grasshopper Pillars of Practice e-course Speakpike  Slowdown School Killing it Camp  Trello The One Thing by Gary Keller Talk Like Ted by Carmine Gallo The Storyteller’s Secrets by Carmine Gallo The Only Sales Guide You’ll Ever Need by Anthony Iannarino We’d like to give a shout out to Podcast Magazine which will be launching in January 2020 and is the preeminent magazine covering behind the scenes information on podcasts and podcast culture. Prior to launch, you can grab a free, lifetime subscription at PodcastMagazine.com. We’ll be one of the featured experts inside, so subscribe now to get your free subscription before it launches. Today’s show is also co-sponsored by Easy Webinar and Casey Zeman.  He has put together a 20% off deal for our listeners. Be sure to check them out as they have live webinars, hybrid webinars, automated webinars, and social media functionality, basically, everything you need for webinars in a single platform.  We are also sponsored by Steve Olsher and his podcast Beyond 8 Figures, where he and his hosts, Mary Goulet and Richard Otey chat with amazing entrepreneurs who have either run or have exited a business that has produced over eight figures.  Are you ready to be EPIC with us?! Then grab our EGP Letter here where you’ll get not only all of the notes for everything episode we’ve done and will do in the mail, a private forum community, plus new training videos all the time with us and our guests.  Did you know you can text the word “COMP” to “38470” to get the notes to this episode?!  Our own Dream 100 List that gets us organic connections all the time. How to Get on Radio, TV and High-Profile Podcasts - Esther Kiss How To Get Yourself On Any Podcast (No Matter How Big) - Nicole Holland  

Learn how to get publicity and influencer marketing for course creators with Esther Kiss in this LMScast hosted by Chris Badgett of LifterLMS. In this episode, Esther shares a lot of wisdom around publicity and marketing strategies you can employ to become an influencer in your industry and to connect with other influencers. When most people think about publicity, they think of traditional media such as TV, radio, newspapers, and magazines. Publicity can be generated from new media, such as podcasts, YouTube shows, Facebook live events, blogs, and all kinds of ways. Esther shares insights on how new media may … How to Get Publicity and Influencer Marketing for Course Creators with Esther Kiss Read More » The post How to Get Publicity and Influencer Marketing for Course Creators with Esther Kiss appeared first on LMScast - LifterLMS Podcast.

Esther Kiss-How Important is Relationship with Media Outlets

Our episode with Dustin Mathews of WealthFit was recorded on location at his office in San Diego where he’s got an amazing podcast and video setup. WealthFit is both a podcast and creative training studio, and in this episode we talk about a host of subjects such as growing a podcast, running a business around creating training content, how to have successful partnerships as well as real estate investing and general guidelines for long term financial growth. Dustin has had an interesting path and you’ll hear how he found his way into a variety of ventures sometimes by accident, often times being an inverted newbie, but was still able to come out ahead by talking to the right people and using what knowledge he had in marketing at the time. You’ll also hear Dustin’s take on finding key team members and the important questions he asks them to make sure they are a good fit. After you’ve listened, be sure to check out our past shows we’ve done with Esther Kiss and Scott Carson to give you some additional intake on podcasting and real estate investing.  “People are an important part of the equation and anytime you can insert yourself into a chaotic environment is powerful.” - Dustin Mathews Some Topics We Discussed Include: Tips on how to start a podcast How to reach out to your network Ideas on investing the smart way What to look for in potential hires A defining moment and big question that led to Dustin changing careers Some key questions to determine if people will be a good fit for your team  How timing and being in the right place at the right time is everything The power of the Dream 100 list And much, much more! Contact Dustin Mathews: GetWealthFit to hear Dustin’s podcasts WelathFit.com LinkedIn Facebook Dustin Mathews References and Links Mentioned: Get the EGP Letter here where you’ll get not only all of the notes for every episode we’ve done and will do in the mail, a private forum community, live Q&A calls plus new training videos all the time with us and our guests. Our Dream 100 List Rich Dad, Poor Dad by Robert Kiyosaki The Obstacle Is The Way by Ryan Holiday The Power of Stoicism by Josh Turner Meditations by Marcus Aurelius Stillness by Ryan Holiday The Ultimate Sales Letter by Dan Kennedy Fortune Builders Podcoin Slack Our episode with Esther Kiss Our episode with Scott Carson          

Esther Kiss-Leveraging Media Exposure

Esther Kiss-Making PR Connections is Just Like Dating

Esther “Pinky” Kiss is deep into the world of public relations and is the founder of Born To Influence, a boutique publicity firm specializing in helping experts and personal brands get more publicity, leads, and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales. She's also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and New York Times bestselling about their publicity and marketing strategies. In this episode, we chat with Esther and pick her brain about everything podcasting, media, and networking. She discusses what to do if you are just beginning, who to approach and who to avoid, as well as tips on how to promote yourself on the variety of formats, since podcasts, radio, and television all have their nuances. Listen in to Esther’s lovely accent and when you are done, check out our episodes with Andrew O’Brien and Steve Olsher for more media placement golden nuggets. “The whole point of media is to build trust and in order to build trust it’s imperative that you didn’t just buy that spot, you really are doing it based on merit” - Esther Kiss Some Topics We Discussed Include: How to get on a podcast What kinds of things you can do to help the podcasters How to get on the radio and national TV Why you want to be very careful when it comes to paid PR How to talk in sound bites How Esther makes the connection between direct response and podcasting What to do if you are just starting out How to get your televised video from a service  New and upcoming things in the podcasting world Current scams and places to avoid in the PR world  And much, much more! Contact Esther Kiss: BornToInfluence.com References and Links Mentioned: Get the EGP Letter here BornToInfluence.com Forbes  Entrepreneur Inc. Forbes Coaches Counsel Cision   TV Video Clips Brad Costanzo at Bacon Wrapped Business  Take the quiz on Esther’s site to see if PR is a good fit for you Ryan Levesque Our episode with Andrew O’Brien And our episode with Steve Olsher iTunes Facebook  MindBodyGreen  Medium Elephant Journal.  YouTube  

It has been said that attention is the new currency. If that is true, what are you doing to expand your influence and grab more attention in a crowded marketplace? On this episode of BEFULFILLED, you’ll hear from entrepreneur and business leader Esther Kiss. Esther talks about her engaging podcast, how leaders like you can expand your reach and influence, why you shouldn’t take shortcuts, and so much more....Find Esther's website, www.borntoinfluence.com/ or connect with her on Twitter at www.twitter.com/estherkiss.You can find Tony at www.tonygrebmeier.com/ or join the BEFULFILLED Community here: www.facebook.com/groups/befulfilled/. See acast.com/privacy for privacy and opt-out information.

Visit stuschaefer.com for complete show notes of every podcast episode: Leave us a rating and review! Esther "Pinky" Kiss is the founder of Born To Influence, a publicity firm specializing in helping experts and personal brands get more publicity, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales. Esther has rubbed elbows with some of the most prevalent people today including Gary Vaynerchuk, Jack Canfield, Grant Cardone, Ryan Levesque, Tai Lopez, and more! She's also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and New York Times bestselling about their publicity and marketing strategies.

I am super thrilled to be speaking Esther Kiss the co-founder of Strategic Influence and founder of Born To Influence, a one-of-a-kind publicity & marketing agency, where she helps experts and personal brands get exposure for an extended period of time by placing them on the right media outlets. How do you become an influencer? What should your goals be? How does media coverage help your business? How to get started so you can get media attention? Some of the mistakes people make when trying to get into the media? Press release is not the answer to media coverage – why? Esther Kiss is the co-founder of Strategic Influence and founder of Born To Influence, a one-of-a-kind publicity & marketing agency, where she helps experts and personal brands get exposure for an extended period of time by placing them on the right media outlets. These include interviews on podcasts, online radio shows, YouTube shows, webinars and presentations for telesummits and private, paid mastermind groups, as well as traditional media: TV, radio, newspapers, magazines, and more. She works with luminaries and industry transformers such as Ryan Levesque (author of the #1 national bestselling book Ask), Ben Simkin (a.k.a. the 900 Million Dollar Man), and more. Esther's work helped her clients bring in millions of dollars in additional sales. Esther is also the producer and host of the popular podcast Born To Influence: The Marketing Show where she interviews highly successful entrepreneurs and NY Times bestselling authors about their marketing and PR strategies. She interviewed guests such as Gary Vaynerchuk, Perry Marshall, Joe Pulizzi, Jay Baer and more. To help her clients get more leads and sales for their product, service or book launch, she introduces them to A-players such as the guests of Born To Influence for cross-promotions and long term collaboration. Through their coaching program Strategic Influence, in collaboration with her business partner, John Dennis, she teaches a unique, methodical process for developing influential personal brands designed for exponential, long term growth. Esther was featured in the documentary Inspired By 11, and she's regularly interviewed in the media. Esther speaks fluent Hungarian and a little bit of Dutch. She lived in six European countries before moving to Los Angeles, CA in 2007. Today, Esther lives in the Palm Springs area with her three cats: Mr. RoofTop, Silkie and Scruffy. www.borntoinfluence.com/checklist www.borntoinfluence.com

Esther Kiss (https://www.linkedin.com/in/esther-kiss-650b301a/) is our special guest on today's episode of Traffic and Leads Podcast (http://trafficandleadspodcast.com). She is the founder of Born To Influence (http://borntoinfluence.com)—a PR marketing company that specializes in working with experts and people who are building a personal brand (marketers, entrepreneurs, authors, speakers)—Esther gives us all of the best tips and tricks she’s learned over the years about perfecting your marketing strategy, and what makes the best PR marketing strategy work so well. Let’s get started! IN THIS EPISODE YOU WILL LEARN: * All about what Esther does with her company. By working closely with entrepreneurs, speakers, authors, consultants, marketers, and so much more, Esther helps them get more traffic and leads through publicity. With her connections, she gets them in with the media (blogs, television, podcasts, radio, newspaper, magazines, etc.), and leads them towards whatever makes sense for their business to build credibility and to build leads and sales. * Esther explains why having a good PR strategy is important for more traffic and leads. Depending on where you’re at in your business, you might have different goals for your publicity campaign, and Esther gives us an amazing example of a client she worked with that booked 80 shows over the span of 11 months to promote his book! For every podcast interview he completed, he’d offer a free 50 book give away to audience listeners. Then, when people read the book, they wanted help with the implementation of the method, so they’d sign up for his paid membership! That’s where the revenue comes from. * Esther also explains that PR is important to carry on through months, and not just a one-time thing. If you’re planning a slew of interviews, much like the previously mentioned the client, you want to make sure that you have 3 - 4 months to let leads come in successfully, especially with bigger shows. You need to make sure that you leave enough time for the marketing to start gathering those pre-orders and interactions before the service is available, and the same can be said for a product launch or a live event with a deadline. You need to be building momentum continually. * Esther then explains what to do if you’re a small business owner that can’t afford a publicist. Can you do your own PR strategy? Yes, of course, you can! You can always benefit from publicity no matter where you are, even if you’re just getting started and you don’t have any clients yet. How are you going to get clients if you don’t have traction is the real question, and Esther encourages people to reach out—learn how to pitch, how to develop relationships with members of the media. Once you know these things, and once you feel like you have a story that would contribute to that audience, pitch yourself and recommend that you do an interview! * Esther tells us what to do when people doubt the usefulness of media logos on your website, claiming it’s just for vanity. She gives us an example of a client who had media logos on their website, and because of them, they gained a client. It psychologically works on people even if you don’t realize it. * Esther also explains that a lot of times, people tend to release a paid press release when they want a quick win and aren’t willing to put in the energy and effort required to get real results. These releases end up getting picked up on the back end of websites that are associated with big media outlets, and while people try to connect that to a real connection and employment with the media, it’s not! Most of the time, it’s not even something you can find on Google. * Overall,

On today's episode, Esther Kiss shares her strategies in how to better connect with the media (the press, the influencers, and the rest of program-makers) to help you gain more exposure for your brand. Esther is a communications consultant and the...

On today’s episode, Esther Kiss shares her strategies in how to better connect with the media (the press, the influencers, and the rest of program-makers) to help you gain more exposure for your brand. Esther is a communications consultant and the host of the Born to Influence Podcast. She has helped hundreds of coaches, consultants, marketers, thought leaders, and business owners to get media exposure, and use that exposure to create sales. When done correctly, media exposure could help you reach more of your target audience, increase your sales, and establish yourself as the expert in your industry. For full show notes and links visit: https://samanthariley.global/podcast/11/

Esther Kissh is the co-founder of Strategic Influence and founder of Born To Influence, a one-of-a-kind publicity & marketing agency, where she helps experts and personal brands get exposure for an extended period of time by placing them on the right media outlets. Esther is also the producer and host of the popular podcast Born To Influence: The Marketing Show where she interviews highly successful entrepreneurs and NY Times bestselling authors about their marketing and PR strategies. https://www.plaidforwomen.com/audio-post/branding-with-nomad-esther-kiss/ http://borntoinfluence.com/ http://borntoinfluence.com/checklist  

Esther Kiss shares her wisdom on The Business Blast Podcast! Esther Kiss is the founder of Born To Influence, a boutique publicity firm specializing in helping experts and personal brands get more publicity, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales. Esther has worked on campaigns in a variety of industries from SaaS products, mobile apps and digital information products to New York Times and other national bestseller book launches to philanthropic projects. She is also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and New York Times bestselling about their publicity and marketing strategies. You can learn more about Esther here: http://borntoinfluence.com/checklist This podcast is brought to you by Authors Unite. Want your own book published and marketed for you? Learn how --- Support this podcast: https://anchor.fm/authorsunite/support

In this episode we get to speak with Esther Kiss, founder and owner of Born to Influence. Born to Influence … The post Esther Kiss: Born to Influence appeared first on Jennifer Kaylo Ruscin.

Esther Kiss is the founder of Born To Influence, a boutique publicity firm specializing in helping experts and personal brands get more publicity, leads and sales. She is also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and NY Times bestselling authors about their marketing and publicity strategies. On today’s, Esther will give strategies you can use to get media attention, connect with influencers and grow your business.

Imagine where you would be if you could build rapport with a new contact in a way that is natural and allows you to establish a rich relationship. Don’t settle for shallow and low quality relationships! Esther Kiss is the founder of Born to Influence, a boutique publicity firm. She specializes in helping experts like YOU get more publicity, leads, and sales. Esther has been featured on TV, in newspapers, magazines, and on top podcasts in the world - AND she helps her clients do that TOO! In this segment, Esther shares how to establish rapport, connect with influencers, and stay proactive when it comes to building solid relationships that matter both personally and professionally. You don’t want to miss this POWERFUL episode! Here’s a glimpse of what you’ll learn in this show: The definition of a good relationship; [2:30] #1 Strategy for creating rapport; [7:00] How to connect with influencers; [12:00] Be Proactive about BUILDING relationships; [16:00] And more... Resources mentioned on this episode: NEVER miss an episode of Growth To Freedom click HERE to subscribe! Connect with us on Twitter: twitter.com/dan_kuschell Have a question? Send us an email: info[at]growthtofreedom.com Make sure to catch Part ONE of my conversation with Esther - HERE http://borntoinfluence.com/gift   ********************* This show brought to you by Done for You Solutions. Outsourcing doesn’t have to be difficult. Whether you’re looking for customer service, optimizing your website, or a virtual assistant to help with reporting, data, or research, Done for You Solutions can help. I’ve used Done for You Solutions for years and they help simplify. Click here to learn more and let the founder Ric Thompson know that you heard about him from our show. Genius Network is the place high level entrepreneurs go for collaboration, contribution, and connections not available anywhere else. Members get strategies for exponential growth and opportunities for deal making, strategic partnerships, joint ventures, and more. Membership is by application only.  Click here to learn more. I was one of the original members when Joe started it in 2007 and today I get to help grow the company in my current role. You can also learn more about the Genius Network Annual Event here – which is the one time per year the group is opened to non-members. ********************* People mentioned on this episode: Dan Sullivan

  What if you could use publicity to get more credibility, more exposure, leads, sales and visibility? Imagine what that would do for your business! Would YOU like to know some of the inside secrets to get publicity that translates into growth, leads, sales, and revenue? Today’s guest is a publicity expert! Esther Kiss is the founder of Born to Influence, a boutique publicity firm. She specializes in helping experts like YOU get more publicity, leads, and sales. Esther has been featured on TV, in newspapers, magazines, and on top podcasts in the world - AND she helps her clients do that TOO! In today’s episode you’ll discover how to use publicity, avoid some of the biggest mistakes people make in publicity, and why it leads to almost no ROI for people following traditional PR advice, and what you can do instead. Here’s a glimpse of what you’ll learn in this show: What is publicity done right? [4:00] The common mistakes regarding publicity & tips from Esther! [6:30] The #1 mistake people make with PR Follow this formula: Provide something that people ________, plan out your _______, and lead to an ___________ 1-3 game changing strategies from Esther that you can use today; [10:30] The #1 thing to have in place to maximize your PR And more... Resources mentioned on this episode: NEVER miss an episode of Growth To Freedom click HERE to subscribe! Connect with us on Twitter: twitter.com/dan_kuschell Have a question? Send us an email: info[at]growthtofreedom.com http://borntoinfluence.com/gift   ********************* This show brought to you by Done for You Solutions. Outsourcing doesn’t have to be difficult. Whether you’re looking for customer service, optimizing your website, or a virtual assistant to help with reporting, data, or research, Done for You Solutions can help. I’ve used Done for You Solutions for years and they help simplify. Click here to learn more and let the founder Ric Thompson know that you heard about him from our show. Genius Network is the place high level entrepreneurs go for collaboration, contribution, and connections not available anywhere else. Members get strategies for exponential growth and opportunities for deal making, strategic partnerships, joint ventures, and more. Membership is by application only.  Click here to learn more. I was one of the original members when Joe started it in 2007 and today I get to help grow the company in my current role. You can also learn more about the Genius Network Annual Event here – which is the one time per year the group is opened to non-members. ********************* People mentioned on this episode: Joe Polish  

Esther Kiss is the co-founder of "Strategic Influence" and founder of "Born To Influence", a one-of-a-kind publicity & marketing agency, where she helps experts and personal brands get exposure for an extended period of time by placing them on the right media outlets.

Esther Kiss works in the field of marketing and publicity where she helps experts and personal brands get exposure. She uses elements of mindfulness to be a true connector of people. She is founder of a one-of-a-kind agency called Born To Influence and co-founder of Strategic Influence. Esther gets her clients on traditional TV, radio, newspapers and magazines, as well as online telesummits, podcasts, and large publications. Esther has interviewed Gary Vaynerchuk, Perry Marshall and many others for her own show; Born To Influence, The Marketing Show. Contact Info Website: www.borntoinfluence.com Free Media Positioning Checklist www.borntoinfluence.com/gift Podcast: Born To Influence: Helping Experts Build Their Platform Online Most Influential Person Keith Ferrazzi  (Author of Never Eat Alone: And Other Secrets to Success, One Relationship at a Time) Effect on Emotions It made me incredibly more conscious of being grateful for things and being more high vibe. Thoughts on Breathing Breathing is part of the audio meditation that I use when I'm trying to calm down and go to sleep. Suggested Resources Book: The Four Agreements: A Practical Guide To Personal Freedom by Don Miguel Ruiz App: My Alarm Clock Advice for Newbie Think about how you want to feel and who you want to be and what you want to create in your life. Just focus on those goals and start making a list of up to a hundred of the things that you want to be and do and have. Brainstorm and then pick your top ten to fifteen priorities and see how you can be mindful around that. Focus on that every day and commit to actions that you'll do to actually accomplish those goals.

Welcome to the No Permission Needed Podcast Click Here to Subscribe via iTunes Click Here to Subscribe via Stitcher Radio SHARE THIS WITH A FRIEND! If you dig the podcast, please consider leaving the show a review on iTunes and also on Stitcher Radio. A couple minutes of your time would help out the show. ... Read more The post Ep 62: Building Your Influence with Esther Kiss appeared first on Ozeal.

Esther Kiss is the founder of Born To Influence, a boutique publicity firm specializing in helping experts and personal brands get more publicity, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales. She is also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and NY Times bestselling authors about their marketing and publicity strategies. Playing Small Moment Esther was notoriously shy, so shy she was given the nickname, Pinky. Unsure of the reasoning behind her given nickname, assuming it was because of her favorite color, Esther inquired of her ex-boyfriend and was told it was due to her excessive blushing.  Even one of her teachers told her to stop being so scared. When Esther acted, or was on camera, she could behind someone else’s words. When she launched her own podcast, it was time to step up and stop being shy. The Wake Up Call When Esther was unsure of what her business was going to consist of, she would do small projects while still acting and day trading. Esther knew she could continue to do the small projects while she kept an open mind about her business and not pressure herself too much to have it all figured out now. Style of Leadership Esther sees her leadership as straightforward with an easy going style. She likes to be nice to people, but she is also very, very clear. When Esther makes a request, she suggests that the client and her have a Skype call and always makes sure that she always makes sure to be clear of all expectations and an gives her clients an easy out. What Are You Excited About? Esther is working on transitioning more into coaching. She is currently preparing a done-for-you package for those with a specific set of skills who are looking to step into the spotlight. In addition, Esther is looking to add more coaching to her business for those who can’t justify hiring a publicist but want to learn those skills themselves. Current Business Challenge Esther is at a point where she is doing the done-for-you packages and can take less clients, but also gearing up the coaching side. This presents a bit of a time management problems for her. Esther is currently trying to hire and delegate more. She does work with a virtual assistant team, but hopes to work more with one person. Your Support System Esther works with her virtual assistant team and a publicist that she works with more on a project-by-project basis. Esther still does the pitches and follow ups herself, but she uses a publicist to make phone calls or send emails for the occasions where her clients want to be on television or radio. Leadership Practice Esther believes in not thinking too much. When she is clear on a goal, she tends not to overanalyze it. Resource to Develop Leadership Never Eat Alone, Expanded and Updated: And Other Secrets to Success, One Relationship at a Time by Keith Ferrazzi Advice For Younger Self Esther would tell her younger self to start going for what she wants so she could get really clear on her goals. Esther is now able to follow through more because she has a stronger connection with what she wants. Inspirational Quote “Your network is your net worth.” Links Website: http://borntoinfluence.com Free Gift: http://borntoinfluence.com/gift Twitter: https://twitter.com/estherkiss If you enjoyed this episode, subscribe in iTunes or Stitcher Radio and never miss out on #inspiration and community! Find more resources at https://womentakingthelead.com

Esther Kiss is the founder of Born To Influence, a boutique publicity firm specializing in helping experts and personal brands get more publicity, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales. Through their coaching program Strategic Influence, in collaboration with her business partner, John Dennis, she teaches a unique, methodical process for developing influential personal brands designed for exponential, long term growth. www.borntoinfluence.com/gift

Happy 2017 everyone! In this episode of The Weekly YAP Entrepreneur Series, Travis interviews the talented Esther Kiss. Esther has a wonderful story of coming to the US with a dream of acting, only to pivot and create an amazing career as an entrepreneur. Esther shares her journey, secrets, and tools for discovering your own brilliance! Esther Kiss is the founder of Born To Influence, a boutique publicity firm specializing in helping experts and personal brands get more publicity, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales. She is also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and NY Times bestselling authors about their marketing and publicity strategies. Check out Esther on Born to Influence! If you want to listen to more Weekly YAP episodes - click here! Click here to purchase Travis' first book 3 Words for Getting Unstuck: Live Yes, And!

Esther Kiss is the founder of Born to Influence, a boutique publicity firm that helps her clients get featured on TV, newspapers, magazines, and top podcasts. In a sea of people all claiming to do the same thing, Esther stands out and gets noticed by both clients and the media that she gets them booked on. Esther shares how she built up her business from very humble beginnings, why she’s able to connect with influencers, how to attract the right clients through referrals, how to qualify if a client is a great fit, and much much more. http://freelancetransformation.com/episode86

Esther Kiss is the founder of Born To Influence, a boutique publicity firm specializing in helping experts and personal brands get more publicity, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales. She is also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and NY Times bestselling authors about their marketing and publicity strategies. Mission Esther’s helps experts, coaches, consultants, and entrepreneurs by getting them in front of the right target audience. Depending on their marketing strategy she uses online media as well as tv spots, radio, and interviews. She also helps her clients with their media marketing strategy giving them more time, energy, and money. Learning From Our Mistakes An early mistake Esther learned from was the importance of a strategy. This led to procrastination and underestimating what it will take to produce and market properly as well as going too far without ever launching.  Recommendations Quote: “I have been up against tough competition all my life. I wouldn't know how to get along without it.” Book: You Inc. by Harry Beckwith Eat With: Oprah Winfrey App/ Tech: Streak Contact:  (323) 770 3530 esther@borntoinfluence.com BornToInfluence.com Text Influence to 33444 for frequently asked podcast questions

Today we are joined by Publicity guru Esther Kiss.. I've known Esther for going on 2 years now and of all the guest we've had on the show, all the publicity reps I've come across, Esther has not only the highest caliber clientele, but she is also a complete PR Ninja when it comes to getting press. Esther helps experts get more publicity online so they get more leads and sales.. She's the founder of “Born to Influence” and she does just that. Having gotten her clients on TV, in newspapers, magazines as well as on some of the top podcasts in the world, including mine (ha ha ha) resulting in millions of dollars of additional sales. Like me, she's also tri-lingual, except her 3 languages are English, Hungarian & Dutch. I invited her to come on the show today because she's so good at what she does, I thought you, ours listeners, might want to know all about how to get interviews & mentions in the press.   Enjoy! --- Mission Statement: My mission is to create 200 new multi-millionaire business owners who solve world problems with entrepreneurship. How? You'll do better when you know better. Would it help you to have a mentor who can cut your learning curve by sharing their mistakes with you so you could avoid them? Would it help you to talk to that mentor and learn how they shifted their mindset to allow success to happen in the first place? Would it help you to hear them talk to other high-level entrepreneurs about their journeys, their mistakes and how they overcame their challenges to create the lives and financial success they desire? The Best Business Podcast was created for you to have all this in one place. If you like it, please subscribe, give an honest review and share with a friend you think will benefit so I may serve you both together.   "Your success is my success." -- Daryl Urbanski  

We met Esther in the middle of 2015. Upon getting to know her, I realized how much impact she could make on my business and those of her clients. When discussing an interview, I wanted to talk about her role in Public Relations (PR). What I didn't expect was a game changing discussion about business, and how important the role of PR in scale and success. We often believe we have to do it all, but when we entrust our promotion to a partner like Esther amazing things happen. We're free to create and innovate, while her approach literally does the heavy lifting of building a following and a solid reputation. You may go into this apathetic about PR, but you'll walk out a fan of what's possible. Esther Kiss is the producer and host of the popular podcast Born To Influence: The Marketing Show where she interviews highly successful entrepreneurs and NY Times bestselling authors about their marketing and PR strategies. She has interviewed guests such as Gary Vaynerchuk, Perry Marshall, Joe Pulizzi, Jay Baer and more.  When working with clients through her one-of-a-kind publicity agency, Esther helps experts (coaches / consultants / authors / speakers / marketers) get exposure for an extended period of time by placing them on the right online media outlets. These include interviews on podcasts, online radio shows, webinars & other presentations for telesummits and private, paid mastermind groups. To help her clients get more leads and sales for their product, service or book launch, she introduces them to A-players such as the guests of Born To Influence for cross-promotion and long term collaboration.   Learn more at http://borntoinfluence.com. Also, if you want to know if PR will work for you, take this easy & fun, FREE assessment: http://borntoinfluence.com/assessment

Esther Kiss is the producer and host of the podcast Born to Influence: The Marketing Show, interviewing highly successful entrepreneurs and NY Times bestselling authors about their marketing and PR strategies. She has interviewed guests such as Gary Vaynerchuk, Perry Marshall, Joe Pulizzi, Jay Baer and more. “There's a fine line between being persistent and realizing something is just not working, and you have to pivot. This is what I've found in my life with many people I've worked with. It's a little like a treasure hunt, going from clue to clue, getting feedback to see what's working.”

Esther Kiss is one half of the powerful "Born To Influence" Podcast. She's an awesome lady who basically took the internet by storm with one of the most amazing podcasts out there. If you're thinking about podcasting, positioning, or just love cats, have a listen in today! http://borntoinfluence.com/

Esther Kiss is the producer and host of the popular podcast Born To Influence: The Marketing Show where she interviews highly successful entrepreneurs and NY Times bestselling authors about their marketing and PR strategies.   She has interviewed guests such as Gary Vaynerchuk, Perry Marshall, Joe Pulizzi, Jay Baer and more.   When working with clients through her one-of-a-kind publicity agency, Esther helps experts (coaches / consultants / authors / speakers / marketers) get exposure for an extended period of time by placing them on the right online media outlets.   These include interviews on podcasts, online radio shows, webinars & other presentations for telesummits and private, paid mastermind groups.   To help her clients get more leads and sales for their product, service or book launch, she introduces them to A-players such as the guests of Born To Influence for cross-promotion and long term collaboration. For show notes, links, information and How to Attract, Sell and Deliver like a Million dollar Online Coach go to http://www.onlinesupercoach.com/

You may have the best product, service or advice in the world, but if nobody knows who you are, what you do or how you help them, you don't really have a business. Advertising helps you get noticed, but it requires a significant investment (plus people tend to trust ads less and less these days). That's where Publicity comes in and helps to "bring home the bacon" (Sorry, couldn't resist) Publicity is a very wide field and is often times confusing. It rarely has a direct and measurable ROI (return on investment) and many business owners don't know how to do it correctly, thus they fail to use publicity at all. That's why I asked renown publicity expert, Esther Kiss, to be on the show today and share her strategies and insights with you. Esther Kiss is the producer and host of the popular podcast Born To Influence where she interviews highly successful entrepreneurs and NY Times bestselling authors about their marketing and PR strategies. She helps her clients integrate their publicity and marketing strategies so they enhance each other for tremendous growth. Esther also helps entrepreneurs set up wildly successful "Podcast Publicity Tours" and has organized multiple bestselling book launches for her clients. With that said, publicity is not for everyone. You and your business have to be ready for it if you want to get the best results. That's why Esther developed a fun quiz you can take for free to assess what you stand to gain and how to maximize your ROI on your publicity. Check it out here: http://borntoinfluence.com/assessment For more information on Esther, simply visit Born To Influence For more info on the video news release service mentioned in the show, visit prReach.com

Esther helps experts and Entrepreneurs score high end clients quickly. Her mantra is, It is easier to make a few high ticket sales than lots of little sales. Esthers background in international business and cutting edge online marketing techniques deliver unique, highly profitable results.

Esther Kiss always had a passion for marketing, public relations and connecting people which she was able to turn into her own business! Connect with Esther Kiss! borntoinfluence.com @born2influence I am pumped to have such a great person and driven person like Esther Kiss on Dreamers Podcast today! Esther Kiss took her love of connecting people into a podcast called Born To Influence. When she started out with the podcast, her and her partner, were running it six days a week. Eventually that took her to her current venture helping successful people with PR and getting onto impactful podcasts and other media opportunities. Esther Kiss has some really great clients in her fold, and several amazing upcoming interviews are all thanks to her! Episode 172

We love your feedback and your questions! Keep them coming We would love to hear what you think of this episode. So please leave a comment below. Subscribe to this podcast in iTunes, click here.  

Esther Kiss, Host of Born To Influence: The Marketing Show, shares three things you must do to build your personal brand and target your audience to effectively reach cosumers. See The Show Notes.

Esther is a consultant and provides done for you influence marketing services including social media. As co founder and host of the top ranked show Born to Influence she interviews the best marketing minds on the planet sharing their strategies and tactics daily.

Are you a woman? Get your podcast into the She Podcasts Directory! Email your feedback into the show! feedback@shepodcasts.com Show 008 Quick-Guide We begin with a discussion of Ramit Sethi’s article on charging for your podcast. Is your content automatically an investment? Does Ramit know what a podcast is? Audio files vs podcasts Who are the best negotiators? Let’s chat (again) about the type of models to charge for your podcast. What is the point of the Ramit article and how Elsie went out and followed his advice. “You can’t charge a dollar for every thought that you have” - Jessica Super fans and their tattoos! How are we like Jimmy Fallon and how did Howard Stern #fail? The discussion begins on the Forbes article on John Lee Dumas - get ready for your two million dollars she podcasters! A little bit of the Dumas background How does one “succeed” in podcasting? We break it down AGAIN - new podcasters wonder when they’re going to be bringing in the dough! Jess super duper ninja tip on paying attention in podcast interviews. Hint - it involves nail polish Interview with Esther Kiss on Biz Women Rock about marketing your podcast being a full-time job! - if you can’t automate marketing and scheduling = drowning clarity for women that his success set it up in a way that women and families and businesses may not be able to do Jess had download shame - find out why! Elsie lost a 5k download a day opportunity Stephen Daubner quote: “most of the people that are very successful are anomalous for one reason or another” Following a podcasting system inhibits your creativity. Why Elsie and Jess are great co-hosts Podcasting is a gold mine and relatively easy to make money - #NOT! Once again we go down the ethnic rabbit hole… FEEDBACK REQUEST! Is podcasting a goldmine? What do you think about charging for your podcast right out of the gate? Are you in podcasting to make money? Links and Shows mentioned by Jess and Elsie Don McAllister’s ScreenCastsOnline Ramit’s article on not being cheap and going to buy something of value Ramit’s Negotiate App The Hardcore History Podcast The Hardcore History paid content in iTunes All about donations for non-douchy podcasters Elsie’s new pink duvet The Forbes article on making 2 MILLION DOLLARS podcasting…with John Lee Dumas Esther Kiss on Biz Women Women Rock The unrealistic expectations of podcasting Think Like A Freak book Interview with Stephen Daubner on the Tim Ferris Podcast The She Podcasts group on Facebook! HELP US SPREAD THE WORD! It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love! If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe! Ways to subscribe to She Podcasts! Click here to subscribe via iTunes Click here to subscribe via RSS You can also subscribe via Stitcher FEEDBACK + PROMOTION for Women Podcasters You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

How do you leverage the platform of Podcasting to bring great marketing ideas to the masses? Listen to our Interview with Esther Kiss, Co-Host of the Born to Influence Podcast to find out! Women in Podcasting! After a decade of successfully coaching companies on utilizing effective marketing strategies to grow their companies, Esther Kiss and her co-host Mette Muller launched Born to Influence, a 6-day-a-week podcast that interviews some of the most amazing marketing minds! In this inspiring interview, Esther walks you through her entire podcasting experience, how she builds her audience of loyal listeners and how she's distinguishing herself as a force to be reckoned with in the podcasting world! http://www.BizWomenRock.com/61

Esther Kiss, one half of the Born to Influence podcast stops by to talk Marketing, and the importance of using Google+ in a Facebook world. Esther shares an important past failure and what she learned from it in order to build a more successful podcast this time around. Talking to top bussiness exec's and entrepreneurs is what Esther's podcast is based on, so she has a very good handle on the business side of things...that and she also know's a good thing or two when it comes to the marketing side of things as well. Seeing how that's her profession outside of podcasting. Grab your pen and paper... as always, tons of great information for any podcaster lay right here in this episode of Podcasting 101! Contact us! Twitter: @Podcaster101 Email: 7DAGpodcasting101@gmail.com Voicemail: 206-339-1404 If you like the show please spread the word, share the show on social media and if you have a minute, feel free to leave us a raving review on iTunes! Thanks for listening!

In celebration of hitting the 100 episodes milestone, Esther and Mette share the top 5 most requested interview guests' take on how we can become more influential through our marketing. You'll hear Gary Vaynerchuk, Jeff Moore, Jay Baer, Perry Marshall and Mike Hill talk about what it means to be influential. Also, Camari Ellis interviews Esther Kiss about her journey – both career wise and about the six countries she lived in before relocating to Los Angeles. For more goodies, go to: http://borntoinfluence.com

In this interview, Esther Kiss talks abut what a mastermind really is about, what kind of topics / problems can you discuss in a mastermind and what to watch out for as the host of your mastermind. Also, she talks about paid vs free masterminds, how to create a safe space so everyone feels like they can share their issues and what to consider logistics wise when starting your own mastermind. For more good stuff, go to: http://borntoinfluence.com/MasterMinds

In this interview, Esther Kiss talks abut what a mastermind really is about, what kind of topics / problems can you discuss in a matermind and what to watch out for as the host of your mastermind. Also, she talks about paid vs free masterminds, how to create a safe space so everyone feels like they can share their issues and what to consider logistics wise when starting your own mastermind. For more good stuff, go to: http://borntoinfluence.com/MasterMinds

Esther Kiss shares how to attract the best / highest quality attendees possible to the events you’re hosting, how to keep pinging, how to make sure you’re ALWAYS growing your network and what it really takes to literally get more opportunities than others in the same situation might. Also, she shares her and Mette's go-to reference books for writing good sales copy (and marketing pieces in general) that are not only persuasive on a logical level but also connect with the audience emotionally. Plus, she reveals what her “secret weapon” is that helps her talk with strangers – it's something YOU can use to get to know just about anyone and everyone in an incredibly short period of time. To get more goodies, go to: http://borntoinfluence.com/topsevenbooks/

Esther Kiss shares her secrets on reaching out to strangers with her masterful cold email technique. Here, she reveals her strategies when forging new relationships and even friendships really really quickly with highly successful people. Think authors of NY Times best seller books and all types of entrepreneurs that have multiple 7, and in some cases, even 8 figure businesses...

Esther Kiss shares her secrets on reaching out to strangers with her masterful cold email technique. Here, she reveals her strategies when forging new relationships and even friendships really really quickly with highly successful people. Think authors of NY Times best seller books and all types of entrepreneurs that have multiple 7, and in some cases, even 8 figure businesses...

Esther Kiss walks us through how to build a marketing campaign. 

Esther helps experts & Entrepreneurs score high-end clients quickly. Her mantra is It's easier to make a few high-ticket sales than lots of little sales. Esther’s background in international business & cutting edge online marketing techniques deliver unique, highly profitable results.

  She enjoys working with people who are tired of trying every marketing method under the sun, consuming tons of infoproducts and yet they're not making the money they know they could be making. Esther is also the publisher The Weekly Kiss, an online magazine (e-zine) for small business owners.   While living in Europe, for seven years, Esther has regularly participated in the business growth and strategy sessions of a family owned group of companies with international holdings ranging from hotels & restaurants to shipping and trading companies. The demands of having to contribute to the simultaneous growth and expansion of several businesses (that are located in a multitude of countries and are owned and managed by only a handful of people) gave Esther the experience and skills to spot time saving and additional money making opportunities in small businesses in a variety of industries.   A graduate of both the American Academy of Dramatic Arts and Webster University's Business School, Esther enjoys combining her performing skills and business savvy. Always committed to excellence and extreme diligence, in addition to graduating Magna cum Laude, Esther was the only one in her class to graduate with special honors from the University's business department.   Going back to her roots (creating a solid foundation for growth in business), Esther combines it with working with entrepreneurs with big dreams. Enjoying the process of giving back, Esther pays it forward by mentoring entrepreneurs how to get high paying ideal clients. Her philosophy is that if you can provide true long term transformation to your clients with your expertise, you should focus on the top 20% of your market with all its benefits and rewards.

  She enjoys working with people who are tired of trying every marketing method under the sun, consuming tons of infoproducts and yet they're not making the money they know they could be making. Esther is also the publisher The Weekly Kiss, an online magazine (e-zine) for small business owners.   While living in Europe, for seven years, Esther has regularly participated in the business growth and strategy sessions of a family owned group of companies with international holdings ranging from hotels & restaurants to shipping and trading companies. The demands of having to contribute to the simultaneous growth and expansion of several businesses (that are located in a multitude of countries and are owned and managed by only a handful of people) gave Esther the experience and skills to spot time saving and additional money making opportunities in small businesses in a variety of industries.   A graduate of both the American Academy of Dramatic Arts and Webster University's Business School, Esther enjoys combining her performing skills and business savvy. Always committed to excellence and extreme diligence, in addition to graduating Magna cum Laude, Esther was the only one in her class to graduate with special honors from the University's business department.   Going back to her roots (creating a solid foundation for growth in business), Esther combines it with working with entrepreneurs with big dreams. Enjoying the process of giving back, Esther pays it forward by mentoring entrepreneurs how to get high paying ideal clients. Her philosophy is that if you can provide true long term transformation to your clients with your expertise, you should focus on the top 20% of your market with all its benefits and rewards.