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Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros chats with Roger Williams, Partnerships and Community Manager at Kinsta. They discuss the importance of hosting education for WordPress users and the nuances of service-level agreements (SLAs) in hosting. They also examine the significance of building strong client relationships through transparent hosting choices and the evolving role of AI in web development and SEO. The conversation also touches on Kinsta's recent updates and the future of hosting and AI tools. Takeaways:Hosting education is crucial for WordPress users.SLAs are important to understand when choosing a host.AI tools enhance productivity but do not replace fundamental skills.The hosting environment is foundational to website performance.Transparency in hosting costs fosters better client relationships.Events like CloudFest provide valuable networking opportunities.Kinsta focuses on support and education for its users.The move to bandwidth-based pricing can alleviate frustrations with bot traffic.AI is reshaping how we approach web development and SEO.Important Links:KinstaConnect with Roger Williams on LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
In this LMScast, According to Matt Medeiros, The WP Minute is changing profoundly from being a WordPress news and community site to a resource for agencies and freelancers that is more value-driven and instructive. At first, The WP Minute concentrated on reporting on upcoming WordCamps, community conversations, product releases, and WordPress-related information. Though such information […] The post Create Impact And Revenue From Free Courses With Matt Medeiros appeared first on LMScast.
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros interviews Zach Stepek, Director of Partner Programs at BigScoots. They discuss the importance of transparency in agency partnerships, the definition of true partnership in hosting, and the ideal customer for BigScoots. They explore the infrastructure capabilities of BigScoots, the transition to enterprise-level hosting, and the associated costs of hosting e-commerce websites. The conversation also touches on the value of open-source solutions and the sales process for enterprises.Editor's note: BigScoots is a Foundation+ sponsor of The WP MinuteTakeaways:Transparency with customers is crucial for agency partnerships.BigScoots offers a true partnership program, not just vendor services.The company has a high net promoter score, indicating excellent customer satisfaction.BigScoots can deploy custom hardware solutions for clients.Growth in agency business often requires taking risks.Hosting costs can vary significantly based on business needs.Open source solutions provide more control and ownership for businesses.The enterprise sales process is complex and requires strategic navigation.BigScoots is actively participating in various industry events to connect with partners.Important Links:BigScootsThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Matt Medeiros welcomes Brian Coords back to discuss his experiences at Automattic and WooCommerce. They explore the current state of WordPress, the importance of cohesion within the platform, and the role of community feedback in shaping its future. Brian shares insights on the challenges and opportunities presented by AI in e-commerce, the introduction of the MCP (Model Context Protocol), and the marketing strategies being employed to position WooCommerce against competitors like Shopify. The conversation also emphasizes the importance of collaboration between teams and the significance of community contributions in driving innovation within WooCommerce.Takeaways:Brian says working at Automattic is impactful and collaborative.Cohesion in WordPress is essential for its future.AI is becoming a necessary tool in e-commerce.MCP offers a new way to interact with WooCommerce.Natural language processing can simplify e-commerce tasks.WooCommerce is focusing on extensibility and customization.Gutenberg improvements are crucial for WooCommerce's ease of use.Community contributions enhance WooCommerce's functionality.Engaging with the community helps identify pain points.Important Links:Brian Coords' websiteWooCommerce Developer BlogConnect with Brian: LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the podcast! What hosting should feel like...nothing! https://pressable.com/wpminute In this episode of The WP Minute podcast, Eric Karkovack discusses the importance of web accessibility with experts Adrienne Grace and Isla Waite. They preview the upcoming WP Accessibility Day (October 15-16, 2025) and share its diverse lineup of sessions. They also examine common mistakes in web accessibility, the challenge of finding accessible themes and plugins, and why AI can't replace human oversight. Adrienne and Isla emphasize the role of education and training for clients to maintain accessible websites and learn best practices.Takeaways:Web accessibility is both a moral and legal obligation.WP Accessibility Day is a global event focused on accessibility education.Color contrast is a common issue in web design.Forms should have visible labels, not just placeholder text.Accessibility should be considered from the beginning of the design process.AI can assist but should not replace human judgment in accessibility.Training clients is essential for maintaining accessible websites.Accessibility Checker plugins can help identify issues.Inclusive design benefits everyone, not just those with disabilities.Education about accessibility can lead to better business outcomes.Important Links:WP Accessibility Day 2025Connect with Adrienne GraceConnect with Isla WaiteThe WP Minute+ Podcast: thewpminute.com/subscribe Support our work at https://thewpminute.com/supportGet the newsletter at https://thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros and Kestrel General Manager Ian Misner discuss the challenges and opportunities in the WordPress and WooCommerce space. They focus on the importance of video marketing, the evolution of Kestrel, and the dynamics of agency relationships. They also examine the impact of acquisitions on product development, the intricacies of professional services, and the future of WooCommerce in a changing market environment. In addition, they explore the challenges WooCommerce faces in gaining visibility and market share, the opportunities for growth, and the impact of AI on e-commerce and plugin development. The discussion emphasizes the significance of user experience, the necessity for improved educational content, and the evolving role of AI in shaping the future of online sales.Takeaways:Video marketing is crucial for building trust and outreach.Many founders struggle with authentic video presentations.Kestrel has evolved by acquiring WooCommerce extensions.The market has become more competitive with the rise of Shopify.Agencies are key partners for plugin companies.Providing value to agencies can lead to word-of-mouth referrals.CheckoutWC has become a flagship product for Kestrel.The WooCommerce marketplace is a vital sales channel.Navigating professional services can distract from core business goals.Market dynamics are shifting, impacting WordPress and WooCommerce growth. Shopify has a significant impact on the e-commerce landscape.WooCommerce is more complex than competitors but offers unique advantages.The entry-level market favors WooCommerce due to its low cost.WooCommerce excels in custom solutions for businesses with specific needs.AI is changing the way e-commerce operates, but it's not a threat to all plugins.The visibility of WooCommerce in the market needs improvement.Better educational content is essential for new users of WooCommerce.AI can enhance user experience but may not replace the need for browsing.The future of e-commerce will involve a blend of AI and traditional shopping experiences.User experience remains a critical factor in e-commerce success.Important LinksKestrelThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros and Pathfinder SEO's Lindsay Halsey discuss the evolving landscape of SEO. They explore the importance of human connection in content creation, the challenges of attribution in SEO, and the emerging concept of Answer Engine Optimization. Lindsay emphasizes that while AI is reshaping search, genuine content and human expertise remain crucial for success. They also ponder the future of fractional work in the SEO industry and the ongoing debate between an open vs. closed web.Takeaways:Creating genuine content is key to SEO success.AI is reshaping the landscape of search and SEO.Human connection is more important than ever in content creation.Answer Engine Optimization is a valuable strategy for SEO.Attribution in SEO is becoming increasingly complex.AI can be a tool for enhancing SEO, not a replacement.The best customers for SEO services are often local businesses.Fractional work is becoming more accepted in the SEO industry.Investing in a website remains crucial for brand identity.Showcasing the human element in content can improve engagement.Important Links:Pathfinder SEOThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros interviews Justin Nealey, Principal Product Manager at GoDaddy. They discuss the recently launched Airo Site Builder™ and the challenges of developing products on the WordPress platform. They explore the role of AI in enhancing user experience, the importance of user feedback, and the future of WordPress in relation to AI technology. Justin shares insights on product management, the integration of AI, and the ongoing efforts to improve the Airo product line.Takeaways:Justin describes his role as a Product Manager as having responsibility without power.Developing products on WordPress presents unique challenges due to its open-source nature.AI is seen as a tool to help users navigate WordPress more easily.User feedback is crucial for improving the Airo Site Builder.GoDaddy uses AI to enhance user experience and streamline processes.The integration of AI in WordPress is still evolving and presents growth opportunities.Justin emphasizes the importance of contributing back to the WordPress community.The Airo product line is designed to optimize user tasks with AI assistance.GoDaddy is focused on creating a unified system for its various AI tools.The future of WordPress may involve deeper integration with AI technologies.Important Links:GoDaddy BlogExploring GoDaddy's Airo™ Site DesignerThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the podcast! What hosting should feel like...nothing! https://pressable.com/wpminute n this episode of The WP Minute+ podcast, Matt Medeiros speaks with Oliver Sild from Patchstack about the evolution of WordPress security, the challenges of managing plugin vulnerabilities, and the implications of the Cyber Resilience Act. They discuss the role of AI in development, the importance of vulnerability management, and how hosting security measures often fail to protect against exploits. Oliver emphasizes the importance of compliance and proactive security measures in the WordPress ecosystem.Takeaways:Patchstack has evolved from a simple scanning tool to a leader in WordPress security research.Half of the team at Patchstack focuses on security research and vulnerability management.30% of security vulnerabilities in plugins are not patched in time.The Cyber Resilience Act will require compliance for digital products sold in Europe.Vulnerability management will become mandatory for agencies and plugin developers.AI is being used to create plugins, but it also poses security risks.Many websites are hacked without the owners' knowledge.Hosting security measures often fail to protect against application-level vulnerabilities.Patchstack provides a managed vulnerability disclosure program for plugin developers.Continuous maintenance is essential for WordPress websites.Important Links:The WP Minute+ Podcast: thewpminute.com/subscribePatchstackConnect with Oliver Sild:LinkedIn | Twitter/X Support our work at https://thewpminute.com/supportGet the newsletter at https://thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Matt Medeiros and Kamil Rextin discuss the evolution of Kamil's agency, 42 Agency, and its focus on demand generation and revenue operations. They explore the challenges and opportunities in the digital marketing landscape, particularly in relation to AI integration and client relationships. Kamil shares insights on the importance of website development as a marketing tool, the dynamics of agency-client interactions, and the future of AI in enhancing business operations. The discussion also touches on the tools and technologies that Kamil's agency employs to streamline processes and improve efficiency.Takeaways:Kamil's agency focuses on demand generation and revenue operations.Websites are now considered table stakes in digital marketing.AI can enhance efficiency but cannot replace human intuition.Client relationships are crucial for agency success.Agencies need to adapt to the evolving digital landscape.AI tools can streamline operations and improve productivity.Kamil emphasizes the importance of positioning and messaging.The agency market is competitive but offers opportunities for smaller players.AI integration is still in its early stages for many clients.Kamil believes in the potential of AI to open new business avenues.Important Links:42 AgencyConnect with Kamil on XThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Phil Thompson from Pressable discusses the importance of human connection in customer support, the challenges of handling plugin issues, and the dynamics of agency partnerships. He emphasizes the need for empathy in support roles and how Pressable prioritizes customer feedback in their development process. The discussion also touches on the potential impact of AI on WordPress and customer support, highlighting both the opportunities and challenges it presents.Takeaways:Phil emphasizes the importance of empathy in customer support.Pressable's approach includes a “surprise and delight” program for customers.The company prioritizes hiring empathetic individuals for their support team.Phil shares insights on navigating plugin-related customer issues.Pressable actively incorporates customer feedback into its product development.AI presents both opportunities and challenges for WordPress support.Clear communication with customers about plugin issues is crucial.Phil discusses the dynamics of agency partnerships and referrals.Pressable aims to provide a seamless customer experience without tiered support.Important Links:PressableThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Toby and Kurt explore the complexities of running a WordPress agency. They discuss the challenges posed by aggressive sales tactics in the industry, the ethics of client relationships, and the importance of intentionality in business operations. They also examine the debate between niche marketing and generalist approaches, the role of systems in agency management, and the transition from service-based work to product development. The conversation also touches on the impact of AI on business and the enduring value of trust in client interactions.Takeaways:Understanding when to hire or fire is crucial for agency owners.Ethics play a significant role in client interactions.Intentionality in business operations leads to better outcomes.Niche marketing can be beneficial but may not suit every agency.Systems like EOS can help structure agency operations effectively.Transitioning from services to products requires careful planning.AI is reshaping the landscape of business and client interactions.Trust remains a critical commodity in the age of AI.The future of business may rely on human expertise over AI.Customer relationships are more important than transactions.Upselling can be done effectively with tiered pricing.Partnerships can significantly boost agency work.Small businesses should prioritize direct client engagement.AI fatigue is a real concern in business support.Important Links:Kurt's Agency: Mañana No MasToby's Agency: The Mighty Mo!Follow Kurt & Toby:LinkedIn: Kurt | TobyThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the podcast! What hosting should feel like...nothing! https://pressable.com/wpminute Our Matt breaks down Matt Mullenweg's keynote at WordCamp US 2025! Get the highlights and honest reactions to the most important moments, including:The evolving role of the WordPress community and the “four freedoms” at the heart of open source.Addressing the “elephant in the room” and the impact of recent legal and industry challenges.WordPress's push to be more present on YouTube and across platforms, and why authentic community engagement matters.The future of AI in WordPress, including hands-on impressions of new tools like Telex and thoughts on browser-based AI.Predictions for the next 10 years of WordPress and Automattic, and what it means for users, professionals, and the open web.Whether you missed the keynote or want a thoughtful recap, this episode covers the key takeaways and what they mean for the future of WordPress. Subscribe to The WP Minute for more insights, news, and community updates!Matt's video on Telex AI by Automattic https://youtu.be/t5dRm70FnSgMullenweg's Keynote WCUS https://youtu.be/45HRzzc0waU?si=DIhxDiqwGNzAPWTL Support our work at https://thewpminute.com/supportGet the newsletter at https://thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Kurt and Toby discuss their favorite business and non-business books, exploring themes of leadership, project management, and the importance of community. They examine the concept of product market fit, the balance between ambition and control, and the role of libraries as valuable resources. The conversation also touches on financial insights, the use of debt in business, and the significance of automating processes. They conclude with reflections on engagement and content creation, emphasizing the need for continuous learning and adaptation in the business landscape.Takeaways:The Four-Hour Work Week encourages challenging assumptions about work.Effective communication with clients is crucial for project management.Leadership is about influence, not just position.Community involvement can enhance business success.Business books should be taken with a grain of salt.Finding product market fit is essential for success.Debt can be leveraged for business growth.Automating processes can save time and resources.Libraries offer valuable resources for learning and growth.Continuous learning is vital in adapting to changes in business. ★ Support this podcast ★
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Toby and Kurt discuss the journey of agency ownership. They explore the transition from feeling like a hobbyist to establishing a legitimate business. They also examine the importance of mindset shifts, resilience, and creating boundaries for work-life balance. The conversation also emphasizes the significance of processes in agency management, navigating client relationships, and the need for a saleable business model. They also touch on leveraging technology for efficiency, the evolving landscape of SEO with AI, and financial management strategies, including payment solutions.Takeaways:The transition from hobbyist to business owner requires a mindset shift.Establishing a consistent paycheck can help solidify the feeling of being employed.Building resilience in business involves diversifying client relationships.Setting boundaries is crucial for maintaining work-life balance.Processes are essential for agency management and scalability.Client relationships should be managed with clear expectations.A saleable business requires documentation and processes that are repeatable.Leveraging technology can streamline operations and improve efficiency.SEO is evolving with AI, and agencies must adapt to stay relevant.Financial management strategies, including ACH payments, are vital for agency sustainability.Important Links:Kurt's Agency: Mañana No MasToby's Agency: The Mighty Mo!Follow Kurt & Toby:LinkedIn: Kurt | TobyThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Kurt and Toby discuss various aspects of running a WordPress agency, including productivity, work-life balance, client communication, emotional intelligence, and the importance of setting clear expectations with clients. They explore the challenges of maintaining websites, the significance of emotional deposits and withdrawals in client relationships, and the balance between personal passions and professional responsibilities. The conversation also touches on hiring strategies, the tools used for communication within agencies, and the cultural sensitivities that arise when working with clients from various backgrounds. Ultimately, the guys emphasize the importance of building relationships, understanding client needs, and navigating the complexities of agency life.Takeaways:Early mornings can set a productive tone for the day.Self-awareness is key to recognizing when to take breaks.Client communication should set clear expectations from the start.Emotional deposits with clients can lead to better relationships.Website maintenance often requires band-aid solutions.Following your passions can enhance overall life satisfaction.Building community and friendships is important for personal growth.Choosing the right communication tools can improve agency efficiency.Hiring strategies should consider the loyalty and commitment of employees.Important Links:Kurt's Agency: Mañana No MasToby's Agency: The Mighty Mo!Follow Kurt & Toby:LinkedIn: Kurt | TobyThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Kurt and Toby discuss various challenges and responsibilities in the WordPress development space, including user error, software design, and the importance of client education. They explore innovative business ideas, the valuation of agencies, and the impact of SaaS and subscription costs on operations. They also consider the importance of communication in business, the role of AI in development, and the balance between risk and innovation. They conclude with thoughts on building relationships with clients and the future of AI in the business world.Takeaways:User error is often the root cause of support issues.Software designers have a responsibility to make things user-friendly.Client education is crucial for reducing misunderstandings.Innovative business ideas can stem from existing services.Valuing a business involves understanding potential income streams.SaaS costs can add up quickly; consider lifetime deals.Effective communication is key to client relationships.AI is changing the landscape of business and development.Balancing risk and innovation is essential for growth.Friction in the sales process can lead to more committed clients.Important Links:Kurt's Agency: Mañana No MasToby's Agency: The Mighty Mo!Follow Kurt & Toby:LinkedIn: Kurt | TobyThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
Get ready for an electrifying episode of Manana No Mas! Podcast as Kurt von Ahnen sits down with the incredibly insightful Toby Cryns! You might know them as co-hosts of "Whose WordPress Agency is This Anyway?" on The WP Minute, but in this exclusive interview, Kurt and Toby dive deep into the unexpected twists and turns of entrepreneurship, the surprising realities of building a business, and the often-unspoken truths of professional life.Toby Cryns, the brilliant mind behind a WordPress development and SEO agency in Minneapolis, reveals his unconventional journey from the cutthroat world of politics to becoming a seasoned entrepreneur. Discover how a simple email response unexpectedly launched him into the podcasting sphere and hear his candid thoughts on leadership, employee motivation, and the ever-evolving landscape of business.Connect with Toby Cryns at themightymo.com or on LinkedInFor more information, head to https://manananomas.com
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Kurt and Toby discuss the complexities of pricing, client relationships, and ethics in agency work. They explore the balance between offering expertise and competing with cheaper alternatives, the importance of discipline and motivation in business, and the evolving landscape of marketing strategies. The conversation also touches on the value of SEO and the need for agencies to adapt their pricing models to reflect the true worth of their services.Takeaways:Navigating client relationships can be challenging, especially when price becomes a deciding factor.Expertise should be valued over cheaper alternatives, even if it means losing a client.Ethics play a crucial role in how agencies handle client cancellations and refunds.SEO strategies must align with client expectations to avoid negative feedback.The value of results should be prioritized over the processes used to achieve them.Discipline is essential for maintaining motivation in agency work.Community engagement can lead to unexpected opportunities and connections.Agencies must adapt their marketing strategies to attract the “right” clients.Understanding the market perception of pricing can help agencies position themselves effectively. ★ Support this podcast ★
In this episode of The WP Minute+ podcast, Matt is joined by Sandra Kurze to discuss the unique offerings of Greyd, a comprehensive suite of tools designed for web agencies and enterprises. They review the challenges of enterprise projects, the importance of pricing and value in WordPress tools, and how Greyd streamlines labor and enhances efficiency in web development. The role of AI in future web development is explored, along with the significance of building strong client relationships. Greyd's support and onboarding process are highlighted, and the conversation concludes with insights into Greyd's expansion into the U.S. market and future goals.Key Takeaways:Greyd is a comprehensive suite of tools for web agencies.The all-in-one approach helps streamline complex projects.Enterprise projects often require centralized management of multiple sites.Pricing in WordPress tools should reflect their value and efficiency.Streamlining labor can significantly enhance agency productivity.AI is set to transform the web development landscape.Building strong client relationships is crucial for project success.Greyd offers personalized support and onboarding for new users.The WordPress community and its users often have different perspectives.Greyd is expanding into the U.S. market to tap into new opportunities.Important Links:GreydThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
In this episode of The WP Minute+ podcast, Matt is joined by veteran writer Maddy Osman to discuss the evolving landscape of content creation in the age of AI. Maddy shares her journey, including her recent book and course launch, and reflects on the impact of AI on writing and content marketing. They explore the balance between leveraging AI tools and maintaining human creativity, the importance of personal experiences in writing, and the need for businesses to adapt to changing audience behaviors. The discussion also focuses on building trust and community in a digital world, as well as the future of WordPress in the context of AI advancements. Key Takeaways:Maddy discusses how becoming a parent has changed her career.She launched a LinkedIn Learning course based on her book, Writing for Humans and Robots: The New Rules of Content Style.AI is a tool that can't replicate everything yet.Content creators are among the first affected by AI.AI can enhance workflows, but shouldn't replace human thought.Human experience is crucial in writing and content creation.AI can create efficiencies, but may lead to a toxic hustle culture.Brands need to guide users through new technologies.Content marketing is evolving in response to shifting audience preferences.Building trust and human connections is essential in business. Important Links:Maddy Osman on LinkedInThe BlogsmithWriting for Humans and Robots: The New Rules of Content Style ★ Support this podcast ★
In this episode of The WP Minute+ podcast, Kurt von Ahnen and Toby Cryns discuss the complexities of integrating AI into agency work, the challenges of managing client expectations, and the importance of effective project management. They explore the importance of clear communication with clients and the financial aspects of running an agency.The guys emphasize the importance of agency owners setting boundaries, managing client relationships, and recognizing when to delegate tasks to maintain a healthy work-life balance.Key Takeaways:AI is a tool that requires proper management and understanding.Clients often have unrealistic expectations about AI's capabilities.Setting clear boundaries with clients is essential for agency success.Effective project management can significantly improve workflow and client satisfaction.Communication is key in managing client relationships and expectations.Emotional deposits and withdrawals impact client relationships.Agency owners should not hesitate to delegate tasks they find challenging.Financial management is crucial for sustaining your agency's operations.It's important to establish clear guidelines for client access to projects.Work-life balance is vital for long-term success in agency work.Important Links:Kurt's Agency: Mañana No MasToby's Agency: The Mighty Mo!Follow Kurt & Toby:LinkedIn: Kurt | TobyThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
In this episode of The WP Minute+, I sit down with Carrie Dils and Karim Marucchi to talk through FAIR—short for Federated and Independent Repositories—a new package management project launched under the Linux Foundation. If you're in the WordPress space and wondering what FAIR is, why it matters, and how it might change the plugin and theme ecosystem, this is the episode for you.Carrie, one of FAIR's elected co-chairs, walks us through the technical architecture and vision for FAIR, including how it aims to bring more resilience and transparency to how plugins and themes are distributed. Karim adds broader context from his enterprise experience, making the case for why redundancy and federation are vital for WordPress's future. We touch on the practical details of how FAIR works today—including Fastly nodes, AspirePress, and the .3 plugin release—while looking ahead at governance, funding, and how the Linux Foundation structures this initiative.Of course, I have some tough questions: How will FAIR balance governance with innovation? Will it become “just another bureaucracy”? How do we avoid turning this into a divisive issue—FAIR vs. .org? We talk about those tensions and the team's intention for FAIR to extend WordPress, not split it. There's also a good reality check on how plugin moderation, security scanning, and transparency are being improved through this effort.Whether you're running an agency, building WordPress products, or just care about where the ecosystem is heading, this episode gives you a grounded view of what FAIR is—and what it isn't.Great Takeaways & Quotes:"This isn't a fork. This is a failover." — Karim Marucchi"FAIR isn't just about today's plugin distribution problems—it's about creating a foundation for the next 20 years of WordPress.""We're building a system where plugin trust, provenance, and availability don't rely on a single choke point.""Yes, FAIR is about stability, but it's also about discoverability—for both users and developers." — Carrie Dils"We're not trying to replace .org—we've invited .org to join the federation.""Even though you don't see a difference when you update a plugin, that's the point. FAIR is meant to be invisible until you need it."Important URLs Mentioned:FAIR Project GitHub (via fair.pm)Linux Foundation announcement on FAIRAspirePress ★ Support this podcast ★
In this episode of The WP Minute+, Kurt and Toby explore the shifting landscape of WordPress, sparked by Toby's visit to a no-code meetup in Minneapolis. They discuss the rise of non-technical entrepreneurs building functional businesses with no-code tools and how that approach compares to the traditional WordPress ethos of craftsmanship, responsibility, and long-term support. They reflect on the decline of accountability in some corners of tech, where lifetime deals and fast-money SaaS platforms are more about hype than sustainability.They also explore how AI is reshaping development, from creating unmaintainable codebases to confusing newer users into thinking AI can replace skilled developers. This naturally leads to the question: Are live WordPress meetups and local communities losing relevance in a world where new tech communities are buzzing with energy? Kurt and Toby share personal anecdotes and weigh the pros and cons of continuing traditional meetups versus embracing newer, more generalist tech conversations.Rounding out the discussion, they touch on sales strategies, LinkedIn lead generation, and their experiences with marketing processes that move the needle, versus those that make noise.Key TakeawaysNo-code tools are enabling business owners to skip traditional coding, but often at the cost of long-term stability.WordPress's commitment to backward compatibility and responsibility contrasts sharply with fly-by-night SaaS products.AI-generated code can lead to maintenance nightmares. Human expertise is still irreplaceable.Local WordPress meetups may be fading, but the need for authentic community and knowledge-sharing persists.Sales and marketing processes like LinkedIn automation can yield real leads, but need refinement and balance.Speaking gigs, courses, and books remain valuable tools for agency owners to build authority and generate leads.Important Links:Kurt's Agency: Mañana No MasToby's Agency: The Mighty Mo!Follow Kurt & Toby:LinkedIn: Kurt | TobyThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
In this episode of The WP Minute+ podcast, Kurt and Toby dive into the common misconception that WordPress (and websites in general) should be “easy.” They share stories about custom-coded nightmares, misunderstood AI-generated solutions, and the tricky line between client expectations and developer realities. The conversation touches on the perils of overpromising simplicity in web development and the challenges freelancers face when clients hand them projects that were “supposed to be easy,” often involving ChatGPT or drag-and-drop builders like Elementor.Kurt also shares his eye-opening experience speaking to high school students about WordPress and running an agency. Surprisingly, most students had never heard of WordPress or open-source, revealing a gap in technical and entrepreneurial education. The episode concludes with a candid discussion on freelancing versus employment, benefits myths, impostor syndrome, and the emotional leap required to run a digital agency.Key Takeaways:Many clients mistake ease-of-use tools (like Elementor or AI) for simplicity in execution.AI-generated code often introduces unexpected complexity and risks.Freelancers should diplomatically explain scope, staging, and testing needs, especially for “quick” fixes.Young people are alarmingly unfamiliar with WordPress and open source, despite growing interest in web development.Running a WordPress agency is accessible, but requires an entrepreneurial mindset, not just technical skills.Freelancers and consultants should confidently share their work and availability. Your visibility is key to opportunity.Financial freedom and geographic flexibility can be drastically improved by relocating or adjusting business models.Important Links:Kurt's Agency: Mañana No MasToby's Agency: The Mighty Mo!Follow Kurt & Toby:LinkedIn: Kurt | Toby ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this insightful episode of The WP Minute+, Kurt and Toby dive deep into the business mechanics behind running a WordPress-based web agency. They explore the power of blueprints: predefined, productized service packages to streamline work, deliver consistent results, and increase profitability. Rather than reinventing the wheel for every client, creating reusable setups lets agencies charge more for less effort while offering high-value, fast-launch solutions.They also confront the reality of burnout and the importance of creating systems that minimize stress while maximizing effectiveness. The conversation shifts into the freelancer-to-agency mindset transformation, stressing the need to move beyond hourly billing and toward value-based pricing. Kurt and Toby emphasize that many freelancers undervalue their work by associating speed with cheaper rates, when in fact, expertise should warrant higher pricing.The guys also discuss client management, feature creep, and sales strategy. They argue that most clients are less concerned with WordPress release schedules than developers assume, and that focusing on sales and client relationships is more crucial than chasing the latest features or trends. They also highlight the importance of saying “no” to misguided client ideas and protecting your energy and time as an agency owner or freelancer.Key TakeawaysProductizing services through blueprints leads to faster delivery and higher perceived value.Burnout is real, and managing it requires delegation, focusing on strengths, and structured schedules.Value-based pricing beats hourly billing; charging more for faster, higher-quality outcomes is fair and smart.Freelancers transitioning to agency owners must start thinking about scale, margins, and team delegation.Client success starts with responsiveness. Answering emails and calls quickly can lead to upsell opportunities and long-term relationships.Sales and marketing should consume a significant portion of your weekly workload to maintain a healthy pipeline.Important Links:Kurt's Agency: Mañana No MasToby's Agency: The Mighty Mo!Follow Kurt & Toby:LinkedIn: Kurt | TobyThe WP Minute+ Podcast: thewpminute.com/subscribe Support us for as little as $5 to join our members-only Slack group. ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of the WP Minute+, Matt sits down with Matt Cromwell to discuss the newly launched StellarSites, a major initiative from StellarWP that repositions the brand as a direct-to-customer platform provider. Designed to compete with modern website builders while preserving the flexibility of WordPress, StellarSites bundles the best of StellarWP's tools, including Kadence WP, SolidWP, GiveWP, LearnDash, The Events Calendar, and more. The goal is a streamlined, vertical-focused site builder for fundraising, eCommerce, LMS, and event websites.Matt Cromwell explains how StellarSites uses Kadence AI to guide users through a visual site-building experience before they sign up, smoothing over the typical complexity of WordPress onboarding. The result is a WordPress site tailored to user needs, with key plugins pre-installed, licensed, and managed via Solid Central. While aimed at DIY users, StellarSites is also a compelling option for freelancers and agencies looking to speed up delivery and reduce friction in small-budget projects.Key TakeawaysWhat is StellarSites?A new bundled site-building product from StellarWP with vertical-specific starter sites.Supports fundraising, LMS, event, and eCommerce sites, powered by Kadence and SolidWP.Starts at $19/month and includes full plugin licensing with no hidden fees.AI Onboarding & Experience:Leverages Kadence AI to visually build a site before purchase.Not marketed as an “AI builder” but as a tool to enhance onboarding and UX.Offers users a strong head start while preserving WordPress flexibility.Agency & Freelancer Appeal:Supports multi-site management through Solid Central.Ideal for agencies with lower-budget clients or rapid deployment needs.Encourages hybrid models: AI gets you 80% there, a freelancer helps finish it.Tech & Infrastructure:Built on the Nexcess infrastructure with performance scaling and visual update rollback tools.Fully open-source and portable – users can migrate away if needed.WordPress Ecosystem Reflections:Cromwell welcomes slower core updates and more incremental improvements.Believes AI will empower users and consultants rather than fully automate web development.Important LinksThe WP Minute+ Podcast: thewpminute.com/subscribeLearn more about Stellar Sites: stellarwp.comConnect with Matt Cromwell:Twitter/X: https://twitter.com/learnwithmattc Website: mattcromwell.com Support us for as little as $5 to join our members-only Slack group. ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this powerful WP Minute+ episode, Matt hosts Angela Jin, a seasoned WordPress community leader and now a leadership coach, to discuss how business owners and freelancers can lead through times of change and conflict. Drawing from her years at Automattic and her current work in leadership development, Angela shares why conflict and change are not only inevitable but also essential forces that shape outstanding leadership.Angela explores key frameworks and mindsets leaders can adopt to navigate today's chaotic world, including “stretch collaboration,” embracing experimentation over control, and leading with awareness and empathy. Whether you're dealing with organizational uncertainty, WordPress community tensions, or high-stakes business shifts, Angela offers a calming and actionable roadmap for showing up with clarity, purpose, and humanity.Note: Angela's presentation was part of an exclusive webinar for members of The WP Minute. Sign up today to access more top-notch content!Key TakeawaysChange is Inevitable, Conflict is Natural:Leadership begins with accepting that both are part of the journey, not problems to avoid.Great leaders focus first on how they show up internally before addressing external dynamics.Embrace “Stretch Collaboration”:When agreement isn't possible, progress depends on engaging across differences.Let go of the illusion of control and focus on experimentation and iteration.Three Leadership Shifts to Practice:Connect: Name your priorities and listen to others.Experiment: Act without knowing the outcome – momentum matters.Change: Leadership starts by reflecting on your role in the dynamic.Actionable Reflections for Leaders:In your current challenge, how are you engaging and asserting?What small step can you take today to move forward?What are you willing to change in yourself to shift the situation?Important LinksThe WP Minute+ Podcast: thewpminute.com/subscribeConnect with Angela JinTwitter/X: https://x.com/angelasjinWebsite: https://angelasjin.com/Book a coaching session with Angela: https://calendly.com/angelajincoaching/freecoachingsession Support us for as little as $5 to join our members-only Slack group. ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of the WP Minute, Matt Medeiros and Mark Zemanski discuss the overuse and misinterpretation of the term 'open source,' particularly in the context of WordPress. They reference a recent episode of WP Town Hall where Mark posed the question to Chris Pearson. Matt and Mark explore the complexities and nuances behind 'open source,' noting the difference between open source code and the brand value of WordPress. They debate the evolving nature of WordPress governance, expressing concerns over the potential disillusionment within the WordPress community. Additionally, the discussion touches on the implications of Matt Mullenweg's control over WordPress, the survival and contributions to the project, and how closed-source commercial alternatives might be gaining traction. The conversation concludes with the question of whether society is moving towards more closed-source solutions, driven by business needs and the challenges of sustaining open-source models. Support us for as little as $5 to join our members-only Slack group. ★ Support this podcast ★
There are a lot of advantages to being a freelancer. One of them is that you can work from anywhere. No need for a brick-and-mortar location means saving money. It's also pretty nice that WordPress is free to use. A savvy business owner can get started without spending a lot. Even so, there are some significant costs involved. A quality web host isn't cheap. And the WordPress ecosystem is known for its wealth of subscription models. You'll also pay out the nose for internet service, hardware, and experts like accountants. Your spending can add up quickly – more than you realize. And keeping track can be cumbersome. Subscriptions renew on different dates and vendors don't always alert you. Prices go up – including those tempting promotional deals you signed up for. Before you know it, your bank account is running low. Thankfully, there are plenty of opportunities to save money. A little research will help you identify unnecessary costs and ways to cut corners. The result is a boost to your bottom line with minimal sacrifice. It's easier than you think! Let's look at ways to cut costs for your WordPress freelance business. How Much Are You Spending?The first step to cutting costs is to understand how much you spend. That will let you know where you stand and you can compare the totals after you've made some budget cuts. It requires keeping track of what you spend. Accounting software or a spreadsheet will help you stay informed. Short of that, you can look through bank statements for the details. Look for any purchases related to your business, such as:Web hosting fees; WordPress plugin and theme subscriptions; Software-as-a-service (SaaS) subscriptions; Professional services like accountants and lawyers; Marketing costs like advertising and email list services; Memberships in professional organizations or clubs (like The WP Minute);Those are the basic costs coming out of your pocket. However, there may also be items that aren't so obvious. For example, consider payment gateway fees. Services like PayPal and Stripe collect a fee each time you receive a payment. The bigger the payment, the more they take out. The cost can be significant, so it's something to be aware of as you consider spending. Dig deep to learn how much money is leaving each month. You might be surprised at what you find. Look for Corners to Cut and Places to SaveOnce you have a list of items that cost you money, you might find a few that are no longer needed. That could be anything from an app you don't use to an add-on to your hosting account. For instance, themes and plugins often collect virtual dust. Pay particular attention to items you purchased during Black Friday or similar sales. If you don't actively need them, they're raiding your bank account. Cancel them before their next renewal. You might also find products or services you can cut back on. Many subscriptions are tiered and offer more features for a higher fee. Do you need the level of service you're paying for? If not, that's a good place to save cash. Web hosting is a common area in which to overspend. If you don't need the storage and bandwidth allotted to your account, it's OK to downgrade. Oh, and don't forget about any domains you own. They're easy to buy when an idea pops into your head. But what if you didn't follow through with the project? Each renewal is just a yearly reminder of our procrastination. You might as well cancel or try to resell them. It's easy to collect items you don't need. Maybe they once served a purpose. Or perhaps you were waiting for the right time to use them – and the time never came. The good news is that you can eliminate them just as easily.Find Cheaper Ways to Get What You NeedThere are also ways to save money on the things you need. Sometimes, it requires a little work or patience, but it is often well worth the effort. Product bundles are a good example. Some WordPress plugin authors will give you a deal when licensing multiple items. It makes sense when you're working within ecosystems like WooCommerce. Just be sure that you'll use everything that's included. Timing also matters when it comes to making a purchase. As we mentioned, Black Friday deals can tempt us to buy things we don't need. But it's also the right time to grab a product that we have a use for. Some sellers even discount renewals or upgrades to existing customers. Keep an eye out for these opportunities. You can also negotiate pricing with some companies. Internet and cell phone providers often renew contracts at higher rates. When it's time, contact them and ask for a lower price. It's not always convenient, but it works. Cheap or free alternatives are also out there. It's not always feasible to replace a key plugin on your website. However, apps like photo editors and word processors are easier to swap. You could save quite a bit using open-source tools or commercial products built by smaller companies. Products that employ artificial intelligence (AI) also offer potential savings. Services like ChatGPT can perform menial tasks and automate them. They could eliminate the need for some more expensive apps. You don't have to settle for paying high prices for the tools and services you need. Being a smart shopper can pay off for your business. Every Dollar Counts - Save Where You CanFreelancing may not have the same costs as a traditional business. That doesn't mean your expenses are insignificant, though. Out-of-control spending makes it harder to stay afloat. And prices keep going up. So, take charge of your bottom line. Keep track of what you spend and look for areas to make cuts. Consider what you buy, when you do it, and how it impacts your business. You're sure to find items that aren't worth your money. Meanwhile, look for creative ways to stretch your money. Find deals and take advantage of them when it makes sense. Get the best price for the things you need or find free alternatives. The WordPress ecosystem is large with multiple options for everything a freelancer needs. A little effort will go a long way toward improving your finances. There's no better time to start than right now. ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of the WP Minute+ podcast, Matt sits down with Victor Ramirez, an experienced technologist working at the intersection of WordPress and data analytics. The conversation explores the challenges WordPress professionals will encounter in 2025, from increasing competition in the CMS market to the impact of AI on development and marketing.Victor shares insights from his career working with enterprise organizations like News Corp, The Knot Worldwide, and Sotheby's. He discusses how AI is reshaping development workflows, making some roles obsolete while creating opportunities for those who learn to harness AI effectively. He also discusses the evolving WordPress landscape, including the shift toward headless WordPress, the potential decline in enterprise adoption, and how professionals can adapt by focusing on best practices and scalability.Matt and Victor also explore Upwork's role as a viable platform for high-level WordPress professionals and the increasing importance of SEO, metadata, and analytics in an AI-driven search landscape. They wrap up with a discussion on Gutenberg's impact on WordPress usability and the ongoing debate over whether WordPress should cater to end users or web professionals.## Key Takeaways### WordPress in Enterprise- Large organizations are questioning whether to continue investing in WordPress or transition to platforms like Webflow.- The strength of WordPress lies in its flexibility and open-source nature, but governance and product direction concerns are growing.### AI's Impact on WordPress Development- AI accelerates workflows but also threatens repetitive, low-level development jobs.- Developers who learn to integrate AI into their processes will have a competitive edge.- AI-generated code often lacks consistency and sustainability, reinforcing the value of WordPress as a structured platform.### Freelancing & Upwork Insights- Upwork can be a viable channel for high-level professionals, particularly in enterprise WordPress projects.- SEO plays a critical role in discoverability, with Upwork profiles often ranking higher than individual portfolios.### SEO & WordPress as a Publishing Platform- SEO is evolving beyond traditional keyword strategies into metadata and AI-driven search.- WordPress remains strong for content publishing but faces increasing competition from headless solutions and alternative CMS platforms.### Gutenberg & WordPress Usability- The WordPress Block Editor remains a divisive tool, praised for flexibility but criticized for its lack of structure.- Professionals and businesses need guardrails to prevent content management chaos.### Important Links- The WP Minute+ Podcast: thewpminute.com/subscribe- Connect with Victor Ramirez:Website: https://www.isvictorious.com/ Twitter/X: https://twitter.com/isvictoriousss- Learn more about WordPress Enterprise Solutions: https://wpvip.com/ Support us for as little as $5 to join our members-only Slack group. ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of the WP Minute+, Matt chats with Katie Keith, co-founder of Barn2 Plugins, about her decision to diversify her WordPress-focused business by introducing Shopify apps. Katie shares insights into the challenges and opportunities of the WordPress ecosystem, touching on the increasing uncertainties surrounding WooCommerce and WordPress leadership. While Barn2 remains committed to its existing WordPress products, Katie discusses the strategic importance of venturing into Shopify to safeguard the future of her business.In addition, Katie shares the thought process behind expanding to Shopify, including her team's excitement about the technical challenges and opportunities. She highlights how leveraging her WooCommerce knowledge helps identify gaps in the Shopify app market. Katie emphasizes the importance of a balanced approach to diversification while continuing to deliver quality in both the WordPress and Shopify ecosystems.## Key Takeaways### Marketing & Content Strategy- Barn2's primary sales channels remain blog SEO and YouTube content.- Diversification in content platforms (e.g., live streams and videos) is critical for adapting to algorithm changes.- AI tools like ChatGPT are driving product awareness, with customers reporting purchases based on AI recommendations. ### The Decision to Diversify- Increasing uncertainty in WordPress, especially with WooCommerce's "more in core" policy, prompted Barn2 to explore Shopify.- Expanding to Shopify allows for greater business stability without compromising WordPress operations.### Challenges of Diversification- The Shopify ecosystem offers its own risks, including potential competition from core features.- Team enthusiasm and readiness for technical challenges were key factors in the decision to expand.### Community Insights- Katie appreciates the collaborative and welcoming nature of both WordPress and Shopify communities.- Leveraging networks on platforms like Twitter and insights from peers in both ecosystems have been vital for her business growth.## Important Links- *The WP Minute+* Podcast: [thewpminute.com/subscribe](thewpminute.com/subscribe)- Connect with Katie Keith on Twitter/X: [twitter.com/KatieKeithBarn2](twitter.com/KatieKeithBarn2)- Learn more about Barn2 Plugins: [barn2.com](barn2.com) Support us for as little as $5 to join our members-only Slack group. ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. Cory Miller has been at the center of two major shifts in the WordPress ecosystem.First, he sold his full ownership of Post Status to Marieke van de Rakt and Joost de Valk, who are now forming a new nonprofit entity to back it. Matt explores Cory's timeline of running Post Status after acquiring it from Brian Krogsgard.Today, he is part of the A2 Hosting acquisition by World Host Group, a private equity-backed company consolidating hosting brands. In a recent WP Minute conversation, Matt Medeiros spoke with Cory about these transitions and what they mean for the WordPress community. A2 Hosting's Acquisition by World Host GroupPrivate Equity Backing: A2 Hosting has been acquired by World Host Group, a private equity-backed company managing 14 hosting brands.Leadership with WordPress Experience: Cory highlighted that the new leadership team includes individuals with a deep understanding of WordPress, helping to ease concerns about the acquisition.Investment Over Cost-Cutting: Unlike typical private equity acquisitions that prioritize cost reduction, World Host Group's approach focuses on increasing investment in product and support.No Immediate Changes: Customers should not expect significant changes to pricing, dashboards, or service URLs in the short term, though new developments are anticipated in the coming months.Trust as a Core Value: CEO Seb de Lemos has emphasized building a trusted, globally recognized brand—something that is often lacking in the hosting industry.The Transition of Post StatusMoving to a Nonprofit Model: Post Status, long a hub for WordPress professionals, is now a nonprofit organization led by the founders of Yoast.Challenges of WordPress Media: Running a media and community-driven business in the WordPress space is difficult. Cory noted the constant challenges of securing sponsorships, maintaining engagement, and ensuring financial stability.The Importance of Support: Cory emphasized that WordPress companies have a responsibility to support independent media outlets because they provide essential industry insights, foster community engagement, and hold key stakeholders accountable. Without financial backing from businesses that benefit from these platforms, these critical resources risk disappearing, weakening the ecosystem as a whole.Final ThoughtsThe acquisition of A2 Hosting and the transition of Post Status signal significant shifts in the WordPress industry. While private equity involvement in hosting raises concerns, Cory remains optimistic about the focus on trust and investment. Letting go of Post Status was both a relief and a deeply emotional moment for Cory.After years of dedication, he now watches as the community he helped build takes on a new chapter under nonprofit stewardship. While there's a sense of closure, there's also hope that this transition will empower independent WordPress media & community in new ways.Now is the time for stakeholders to actively shape the future of WordPress through engagement and support.Chapters00:00 Welcome Back, Cory Miller!00:30 Big Changes and Acquisitions01:37 A2 Hosting Acquisition Insights02:32 Leadership and Vision at World Host Group03:51 The Importance of Communication06:46 Private Equity and WordPress10:24 AI and the Future of Tech17:08 The Power of WordPress Distribution22:27 Immediate Changes at A2 Hosting26:17 Struggles with WordPress Community and Content Creation27:15 Reflecting on Acquiring PostStatus28:38 The Importance of Community30:47 Challenges and Gratitude34:28 The Future of WordPress Media40:25 The Human Touch in WordPress News43:32 Balancing Community and Business49:32 Final Thoughts and FarewellRelevant Links Mentioned in the ConversationA2 Hosting's new parent company: World Host GroupA2 Hosting: a2hosting.comCory Miller's website: CoryMiller.comPost Status community: PostStatus.comWordPress media efforts: The WP Minute & The RepositoryUpcoming community conference: PressConf Support us for as little as $5 to join our members-only Slack group. ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of *The WP Minute+*, Matt chats with Ariele Krantzow, the Marketing Lead at Pressable, a Managed WordPress Host. Ariele shares her journey from a design-focused background to a thriving career in content and marketing. She highlights her experience as a long-time WordPress user, the community's influence, and the rapid learning curve she faced when she joined Pressable just in time for her first WordCamp.The conversation covers the value of quality hosting, customer education, and marketing strategies tailored to the needs of WordPress users. Ariele describes how Pressable balances startup agility within the larger Automatic ecosystem and focuses on creating a superior user experience. The discussion also focuses on the challenges and opportunities presented by AI in marketing and the WordPress ecosystem, emphasizing the importance of creativity, human connection, and innovation in a fast-evolving digital landscape.## Key Takeaways### Ariele's Journey to Marketing:- Started in design and community roles before transitioning into content marketing.- Values combining creativity and strategy to drive impactful results.### Marketing at Pressable:- Focus on customer education and simplifying the hosting experience.- Pressable is positioned as a premium, quality-driven host with a user-friendly dashboard and top-notch support.### WordPress Community Insights:- Ariele emphasized the value of WordPress in enabling diverse careers, from content marketers to developers.- Engaging with the community at WordCamps has been a cornerstone for learning and growth.### AI in Marketing:- AI is an assistant, not a replacement, for creativity in marketing.- Marketers must focus on producing unique, human-centric content to stand out amidst AI-generated content.### Video Strategy:- Pressable is expanding into video content to complement its robust blog and knowledge base.- Emphasis on relatability and authenticity in video production.### Important Links- *The WP Minute+* Podcast: [thewpminute.com/subscribe](https://thewpminute.com/subscribe) - Connect with Ariele Krantzow: LinkedIn [linkedin.com/in/akrantzow/](https://www.linkedin.com/in/akrantzow/)- Learn more about Pressable: Pressable Website [pressable.com](https://pressable.com/)For more insights and updates, don't forget to subscribe to *The WP Minute+*! Support us for as little as $5 to join our members-only Slack group. ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of *The WP Minute+*, Matt sits down with recurring guest Mark Szymanski to discuss the evolving role of AI in their daily workflows. From creating content and writing code to experimenting with tools like Claude and Cursor, they explore both the promises and frustrations of AI-powered solutions. Matt shares his journey of using AI for coding a personal project, detailing the challenges of token limits, tooling decisions, and bridging gaps in technical knowledge. Mark highlights his experience creating WordPress plugins with AI assistance and provides insights into how AI has revolutionized his content creation process. The conversation also covers broader implications for AI in industries like development, marketing, and content creation, as well as concerns about its commoditization and future pricing models. Both Matt and Mark agree that while AI is still far from being an independent problem-solver, it has already proven to be a game-changing assistant. ## Key Takeaways ### AI in Coding:- Tools like Claude and Cursor can help non-developers create functional code, though human oversight is essential. - Cursor, a coding environment integrated with Claude, significantly streamlines workflows by auto-applying changes to files. - Prompt engineering and token management are critical skills for effectively using AI in coding. ### AI in Content Creation:- AI can save time by generating YouTube chapters, video titles, and descriptions from transcripts. - Tools like Claude are better for processing large transcripts, while ChatGPT excels in brainstorming creative ideas. - AI is still limited in generating high-quality thumbnails, though it can provide useful prompts for design tools. ### Future of AI:- Commoditization of AI tools could lead to higher costs, restricting access to advanced features. - AI is more of a junior assistant than an independent creator, requiring human guidance to produce optimized results. - As AI continues to evolve, industries may see dramatic shifts in productivity and accessibility.## Important URLs Mentioned - *The WP Minute+* Podcast: [thewpminute.com/subscribe](https://thewpminute.com/subscribe) - Mark Szymanski's Links and Newsletter: [mjs.bio](https://mjs.bio) - ConvertKit (Now Kit): [kit.com](https://kit.com) For more insights and updates, don't forget to subscribe to *The WP Minute+*! Support us for as little as $5 to join our members-only Slack group. ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. I recently caught up with Eric Karkovac to look back at his most influential WP Minute articles from 2024. As our resident voice for WordPress freelancers, Eric brings a unique perspective - he doesn't just write about WordPress, he actively builds client sites and runs his own business. This combination of hands-on experience shapes everything he writes.Our conversation explored the real challenges facing WordPress professionals right now. From managing endless plugin subscriptions to navigating the Automatic vs. WP Engine situation, Eric's articles tackle the issues that matter to freelancers and small agencies. What I appreciate most about Eric's writing is his practical approach - he's focused on helping WordPress professionals find workable solutions to everyday challenges.Looking ahead to 2025, we talked about what matters most for WordPress professionals: building strong client relationships, being selective about new projects, and keeping the human element front and center in our technical work. For anyone running a WordPress business, this episode offers practical strategies from someone who understands the day-to-day reality of our work.Key Takeaways for WordPress Professionals:Focus on proactive client communication and relationship buildingConsider the total cost of plugin subscriptions when planning projectsStay adaptable with WordPress changes while maintaining client trustQuality client relationships matter more than quantityKeep human experience at the forefront of technical solutionsImportant URLs:wpminute.com/subscribe - Subscribe to our newsletterhttps://thewpminute.com/how-does-automattic-vs-wp-engine-impact-freelancers/https://thewpminute.com/why-small-wordpress-ui-changes-are-a-big-deal/https://thewpminute.com/go-ahead-and-use-wordpress-your-way/https://thewpminute.com/using-wordpress-often-means-subscriptions-a-lot-of-them/https://thewpminute.com/data-liberation-needs-to-happen-within-wordpress-too/Eric on BlueskyEric on X ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this fascinating conversation with Mark Szymanski, we dove into our evolving perspectives on AI tools, particularly in coding and content creation. What makes this discussion particularly interesting is how both Mark and I have shifted from skepticism to seeing AI as a powerful assistant in our work. I shared my recent experience using Claude and Cursor to build a web application - something I never thought I'd be able to do as a non-developer. While I'm not writing code in the traditional sense, I'm learning to be an effective "prompt engineer" and project manager for these AI tools.The conversation revealed how AI is changing not just how we code, but how we approach content creation and research. Mark brought valuable insights about using AI for YouTube content optimization, from generating chapter markers to brainstorming video titles. We both agreed that while these tools are powerful assistants, they're not magic - they require human direction and understanding to be truly effective.What really struck me during our discussion was the broader implications for WordPress and web development. While these AI tools are making it easier for non-developers to build custom solutions, they also highlight the incredible value of established platforms like WordPress. There's a fascinating tension between the accessibility these new tools provide and the depth of functionality that traditional platforms offer.Key Takeaways for WordPress ProfessionalsAI coding tools like Cursor are making development more accessible to non-developers, but require strategic thinking and project management skillsClaude 3.5 offers significantly better coding assistance compared to earlier versions, including detailed explanations and suggestionsAI can significantly speed up content creation workflows, especially for tasks like YouTube chapter markers and content optimizationThe combination of multiple AI tools (Claude, ChatGPT, Cursor) can provide better results than relying on a single solutionCurrent limitations include token usage restrictions and the need to maintain context between sessionsProfessional developers can likely leverage these tools to dramatically increase their productivityThe WordPress ecosystem remains valuable despite these new tools, but may need to evolveImportant URLs & Resourcescursor.sh - AI-powered code editormjs.bio - Mark's website and newsletterwpminute.com/subscribe - WP Minute newsletter (now on Kit)Whisper AI Transcription (Mac app for transcription)kit.com - Newsletter platform (formerly ConvertKit) ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. On the latest episode of The WP Minute+ podcast, I had the pleasure of chatting with Roger Williams from Kinsta. Roger shared his journey into the WordPress space, starting from his early days building websites for clients to his current role heading up content at Kinsta.We discussed the evolution of video and audio content over the past decade. Roger reminisced about the challenges of editing videos back in 2009-2010 compared to today, where tools like Riverside and Descript have simplified the process tremendously. He emphasized the importance of authenticity in content, noting that younger audiences are turned off by overly polished, scripted material.Roger provided insights into Kinsta's content strategy, which currently focuses heavily on the WordPress community. He highlighted the value of having genuine conversations with people in the space to understand their needs and challenges. While Kinsta does offer hosting for other technologies beyond WordPress, Roger indicated those areas may be explored more in the future.We also touched on the challenges of representing a well-respected brand and battling impostor syndrome. Roger credited Kinsta's supportive executive team in helping him build confidence. He advised focusing on praise over criticism, especially in the early stages, to help content creators find their voice. The key is to get something out there consistently, learn from it, and iterate.Key Takeaways for WordPress ProfessionalsAuthenticity is key in content creation. Don't be afraid to leave in some "ums" and imperfections.When getting started with content, keep it simple. Platforms like LinkedIn provide a ready audience for testing material.Aim to create at least 50 pieces of content before worrying too much about analytics and optimization. This volume helps you find your voice and preferred topics.For brands, heavy praise and light criticism help empower content creators, especially early on. Build up the team's confidence first.Stay aware of content ownership concerns when publishing primarily to third-party platforms. Have a plan B, like your own WordPress site.Important LinksAware - LinkedIn analytics and engagement toolBoston WordPress Meetup - Roger will be speaking here in late November 2024Roger Williams on LinkedInSupport The WP Minute ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of The WP Minute, Brian Coords and I unpacked Matt Mullenweg's recent interview at TechCrunch Disrupt 2024 with Connie Loizos. What struck me most was how this wasn't just another tech conference appearance - it was a deep dive into the ongoing controversy between Automattic and WP Engine. The interview revealed several surprising details, including how Automattic was "kicked out" as an investor in WP Engine in 2018 during the Silver Lake acquisition, and the potential for this legal battle to stretch into 2026-2027.https://youtu.be/Bq_Gny09JzUConnie's interviewing style was refreshingly direct, pushing for clarity on issues that many in the WordPress community have been afraid to address. She repeatedly pressed Matt on the 8% revenue request and the criteria for determining when a company has crossed the line with trademark usage. While Matt was open about many aspects, some key questions remained unanswered, particularly about the specific threshold that would trigger similar actions against other WordPress-based businesses.Key Takeaways for WordPress Professionals:Be cautious with WordPress/WP branding in your business nameConsider your contribution strategy to the WordPress ecosystemStay aware of the distinction between wordpress.org and WordPress FoundationMonitor how this might affect plugin repository policiesKeep an eye on trademark usage guidelinesConsider diversifying your business strategy beyond WordPress-dependent brandingImportant URLs Mentioned:Matt Mullenweg: The Future of WordPress and the WebConnie LoizosBrian CoordsSupport WP MinuteSubscribe to our newsletter ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of WP Minute+, I sat down with Laura Elizabeth, founder of Client Portal, a WordPress plugin that helps freelancers and agencies manage client communications and deliverables. Laura's journey from freelance web designer to successful product creator offers valuable insights for WordPress professionals considering a similar transition.Laura shared how Client Portal emerged from her own needs as a freelancer, frustrated with endless email threads and file sharing. What started as a personal solution gained traction after conference presentations, leading to a successful pre-sale campaign that funded the plugin's initial development. Her approach to building the product - focusing on simplicity and clear use cases - has allowed it to serve diverse industries while maintaining a coherent vision.We discussed the challenges of transitioning from services to products, including the technical hurdles of building a WordPress plugin as a non-developer. Laura's story of finding and maintaining a long-term relationship with a contractor developer highlights the importance of human connection in business relationships. Her experience with the evolving WordPress block editor also provides insight into the challenges plugin developers face keeping pace with core changes.Key takeaways for WordPress professionals:Successful products often emerge from solving your own problemsPre-sales can validate ideas and fund initial developmentFocus and simplicity can be more valuable than feature complexityHuman relationships matter in building successful partnershipsMaintaining product quality often means saying no to feature requestsBlock editor integration requires significant ongoing development effortClear product boundaries help manage diverse user requirementsImportant URLs mentioned:client-portal.ioTwitter: @lauraelizdunnWP Minute NewsletterChapters:00:00 Introduction and Warm Welcome00:52 Meet Laura: Founder of Client Portal01:38 Transition from Services to Products02:00 Current Market Landscape03:38 The Power and Versatility of WordPress06:52 Journey into Product Development10:28 Courses and Client Work13:13 Professional Services and Competition15:31 Understanding Client Portal's Unique Position17:04 Balancing Feature Requests Across Industries19:00 From Concept to Development22:46 The Role of AI and Future Integrations26:33 Challenges in WordPress Development29:33 Client Portal's Key Benefits for Freelancers31:09 Technical Integrations and Flexibility32:33 Conclusion and Final Thoughts ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of WP Minute+, I sat down with John O'Nolan, founder and CEO of Ghost, to discuss the open-source publishing platform and how it compares to WordPress in light of recent controversies. John's unique perspective as a former WordPress core team member and now leader of a competing platform provided fascinating insights into the challenges and opportunities in the open-source CMS space.Our conversation covered a wide range of topics, from Ghost's opinionated approach to feature development to the structure of its non-profit foundation. I was particularly struck by John's commitment to keeping Ghost focused and relatively small, with a goal of never growing beyond 50 employees. This intentional constraint, he argues, fosters creativity and helps maintain the team's agility and sense of purpose.Throughout our discussion, I was impressed by John's thoughtful approach to balancing commercial success with open-source ideals. His insights on the need for clear incentives in community contributions and the potential for paid open-source development challenged some long-held assumptions in the WordPress world. As someone who has used both platforms, I found myself reconsidering some of my own views on the future of content management systems and open-source sustainability.Key takeaways for WordPress professionals:Ghost's non-profit structure offers an alternative model for open-source sustainability.Intentional constraints on company size can drive innovation and focus.The "benevolent dictator for life" model may be outdated for large open-source projects.Clear incentives and recognition are crucial for encouraging community contributions.Open-source projects may need to consider paid contributions to remain competitive.Diversity in platforms and approaches benefits the entire web ecosystem.There's value in exploring and learning from different content management systems.Important URLs mentioned:ghost.orgthewpminute.com/subscribethepodcastsetup.comChapter titles with timestamps:[00:00:00] Introduction and Ghost's approach to features[00:05:00] Ghost's development stack and community[00:12:00] Non-profit structure and governance[00:21:00] Leadership and decision-making in open-source projects[00:28:00] Sustainability and funding models[00:32:00] Defining contributions in open-source ecosystems[00:36:00] Comparing Ghost and WordPress experiences ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of WP Minute+, I sat down with Jono Alderson, an independent technical SEO consultant and former Yoast team member. We dove into the evolving world of SEO, the challenges facing WordPress marketing, and the recent controversies surrounding WordPress.org and WordPress.com.Jono's insights on SEO were enlightening. He emphasized that modern SEO is about overall website quality, encompassing user experience, technical integrity, performance, security, and accessibility. This holistic approach contrasts with outdated notions of keyword stuffing or churning out content for content's sake. We discussed the shift towards building brand reputation and recall, especially in the face of AI-powered search results that are changing how people discover information.Our conversation took a deep dive into the state of WordPress marketing and community involvement. Jono highlighted the critical lack of resources, strategy, and leadership in marketing WordPress effectively. We explored the challenges of volunteer-led initiatives and the absence of a clear product direction. This led to a sobering discussion about the burnout and exodus of contributors from the WordPress ecosystem, which Jono sees as one of the most significant threats to the project's future.The recent controversies surrounding WordPress.com's mirroring of the .org plugin repository and Matt Mullenweg's comments about WordPress.org ownership were central to our discussion. Jono provided valuable context on how these moves could impact plugin developers and the broader WordPress ecosystem. We speculated on the potential fragmentation of WordPress through various marketplaces and the implications for user choice and website portability.His insights into the technical superiority of WordPress over competitors, despite marketing challenges, were particularly interesting. It left me pondering how the community might address these issues and chart a path forward in this new, more complex WordPress landscape.Key takeaways for WordPress professionals:Modern SEO focuses on overall website quality, not just keywords or content volume.WordPress faces significant challenges in marketing and community involvement, with a noticeable exodus of contributors.The relationship between WordPress.org and WordPress.com is becoming increasingly complex and potentially problematic for the ecosystem.WordPress still maintains a technical edge over competitors, but struggles to communicate this advantage effectively.The potential fragmentation of WordPress through various marketplaces could threaten the platform's valued portability.There's a critical need for clear leadership and strategy in WordPress development and marketing.AI-powered search is changing SEO strategies, emphasizing the importance of brand building over traditional ranking factors.Important URLs mentioned:jonoalderson.comwordpress.orgwordpress.comthewpminute.com/supportChapter titles with timestamps:[00:00:00] Introduction and SEO in 2024[00:09:00] WordPress marketing challenges and community burnout[00:24:00] The WordPress.com plugin repository controversy[00:31:00] Potential fragmentation of WordPress through marketplaces[00:35:00] WordPress vs competitors in the SEO landscape[00:37:00] Favorite SEO plugins and tools for WordPress[00:39:00] Closing thoughts and Jono's latest blog post ★ Support this podcast ★
Click here to follow the WP Minute+ podcast. It's where all of the podcast episodes have been going.In today's episode I'm sharing additional thoughts on Automattic vs WP Engine and where I stand with covering it. ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of WP Minute+, I sat down with Noel Tock, co-founder of Human Made, a leading Enterprise WordPress agency. We dove into the recent explosive events between Automattic and WP Engine, exploring the implications for the WordPress community and the potential for an independent WordPress.org fork.Noel's unique perspective as both an agency owner and a humanitarian worker in Ukraine provided a fascinating backdrop to our discussion. He emphasized how WordPress remains a critical tool for humanitarian efforts, powering thousands of new charities in crisis zones. This reminder of WordPress's global impact set the tone for our conversation about its future.We explored the current economic challenges facing WordPress agencies in today's competitive landscape. Noel highlighted the need for better product marketing of WordPress in the enterprise space, where it often competes as a "secondary CMS" against more comprehensive suites. This led us to discuss the potential motivations behind Matt Mullenweg's recent actions and what it might mean for the WordPress ecosystem.The core of our conversation revolved around the feasibility and implications of forking WordPress.org. We explored the technical challenges, the potential costs, and the community dynamics that would be involved in such an endeavor. Noel provided valuable insights into what it would take for an independent repository to gain traction, suggesting that incentivizing premium plugin developers could be a key strategy.Key takeaways for WordPress professionals:1 The WordPress ecosystem is facing increased competition and needs better product marketing, especially in the enterprise space.2 Forking WordPress.org would be a massive undertaking, requiring significant resources and community buy-in.3 Clarity on governance and what constitutes meaningful contribution to WordPress is crucial moving forward.4 The relationship between commercial interests and open-source principles in WordPress needs careful navigation.5 WordPress remains a critical tool for global humanitarian efforts, highlighting its importance beyond just business applications.6 The hosting industry may need to reassess its relationship with WordPress in light of recent events.7 Automattic's role as a steward of the open web extends beyond just WordPress, complicating the financial dynamics.⠀Important URLs mentioned:HumanMade.comWordPress.org@noeltockthewpminute.com/support⠀Chapter titles with timestamps:1 [00:00:00] Introduction and WordPress's role in humanitarian efforts2 [00:05:18] The state of WordPress agencies and competition3 [00:15:30] Exploring the possibility of forking WordPress.org4 [00:23:36] The potential for new WordPress marketplaces5 [00:28:00] Matt Mullenweg's role and the future of WordPress governance6 [00:32:30] Implications for the web hosting industry7 [00:34:00] Automattic's broader role in the open web8 [00:37:24] Closing thoughts on focus and learning from experiences ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of WP Minute+, I sat down with Kurt von Ahnen, a WordPress agency owner and e-learning specialist. We dove deep into the world of web agency sales, particularly focusing on enterprise clients and the often-overlooked opportunities in the WordPress space.Kurt's journey into WordPress is fascinating - he transitioned from a career in the automotive industry to web development, driven by a desire for better work-life balance. What struck me most was how he leveraged his experience in customer service and project management to build a successful agency. Kurt's approach to targeting enterprise clients for e-learning solutions using WordPress and Lifter LMS is a great example of niching down. Kurt's perspective on WordPress diverse capabilities and the need for clear messaging to different user groups is spot-on. I appreciated his balanced view on WordPress's strengths and the importance of focusing on solving client problems rather than getting caught up in technical debates.We also touched on the role of AI in e-learning and content creation. Kurt's cautious yet practical approach to AI tools reflects a growing sentiment in the industry - AI can be a powerful aid, but it requires expertise and careful curation to be truly effective.Key takeaways for WordPress professionals:Transition from freelancing to agency work by leveraging your strengths and building a network of specialists.Target enterprise clients by solving specific pain points, like replacing expensive legacy systems with WordPress solutions.Focus on understanding and addressing client needs rather than getting caught up in technical debates about WordPress.Use your expertise to guide clients towards appropriate solutions, avoiding unnecessary customizations early in projects.Engage with the WordPress community through meetups and WordCamps to expand your network and opportunities.Approach AI tools with caution, using them to enhance your work rather than replace your expertise.Consider specializing in niche areas like e-learning to differentiate your agency.Important URLs mentioned:https://manananomas.com/scormpress.comlifterlms.comhttps://thewpminute.com/supportChapter titles with timestamps:[00:00:00] Introduction and background in the auto industry[00:14:00] WordPress evolution and current challenges[00:21:00] Targeting enterprise clients for e-learning solutions[00:28:00] Transitioning from freelancing to agency work[00:34:00] Marketing strategies for agencies[00:38:00] The role of AI in e-learning and content creation[00:41:00] Closing thoughts and contact information ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this episode of WP Minute+, I sat down with Mark Szymanski to discuss the recent buzz surrounding WordPress.com's "content models" experiment. This feature, which briefly excited the WordPress community, promised to bring custom post types and fields to the core WordPress experience. However, the excitement was short-lived as Automattic announced that the feature wouldn't be coming to core WordPress after all.One of the most intriguing parts of our discussion was the broader implications for WordPress.com and WordPress.org. We touched on the potential future of WordPress development, including the possibility of WordPress.com offering enhanced features as a way to differentiate itself and generate revenue. This led to an interesting debate about the balance between open-source development and commercial interests in the WordPress ecosystem.Throughout the conversation, it became clear that this incident highlighted some of the ongoing challenges in WordPress development and communication. While we both expressed hope that the feature might still find its way into WordPress in some form, we agreed that clearer communication and expectation management are crucial for the platform's future.Key takeaways for WordPress professionals:Prototypes and experiments can generate significant community interest and should be communicated carefully.The relationship between WordPress.com and WordPress.org continues to evolve and may lead to differentiated features.Clear communication is crucial when showcasing potential new features to avoid confusion and disappointment.The WordPress community is eager for improvements in custom post types and fields within the core experience.The balance between open-source development and commercial interests remains a complex issue in the WordPress ecosystem.User experience and ease of implementation are critical factors in the adoption of new WordPress features.The future of WordPress development may involve more native app-like experiences, such as WordPress Studio and Playground.Important URLs mentioned:WordPress.comGitHub repository for the content models prototypeWordPress PlaygroundWordPress StudioChapter titles with timestamps:[00:00:00] Introduction and initial reactions to the content models prototype[00:05:00] The excitement and potential of the new feature[00:10:00] Confusion and disappointment following Automattic's announcement[00:15:00] Implications for WordPress.com and WordPress.org[00:20:00] The future of WordPress development and commercial interests[00:25:00] Communication challenges in the WordPress ecosystem[00:30:00] Exploring the prototype and its potential impact[00:35:00] Closing thoughts and hopes for the future of WordPress ★ Support this podcast ★
Say thanks and learn more about our podcast sponsor Omnisend. In this extended episode of WP Minute+, I sat down with Mark Szymanski for an in-depth discussion about the current state of WordPress, its growth trajectory, and the challenges it faces in marketing and community engagement. We explored recent developments in the WordPress ecosystem, including insights from industry leaders and data trends from the WP Product Talk episode.This conversation was sparked by recent presentations and discussions in the WordPress community, particularly focusing on the apparent plateau in WordPress growth and the need for renewed community engagement. We analyzed Josepha Haden Chomphosy's WordCamp US presentation from a year ago, which highlighted the importance of human involvement in WordPress's future success.Highlighting the complexities of WordPress's position in the market, comparing its growth trends with competitors like Wix, Squarespace, and Webflow. We discussed the unique challenges WordPress faces as an open-source project competing with commercial entities, and how this impacts its marketing and growth strategies.A significant portion of our discussion focused on the potential for marketing initiatives within the WordPress community. We explored ideas for collaborative marketing efforts, the challenges of creating a unified message for such a diverse platform, and the potential role of content creators in promoting WordPress.Throughout our conversation, we touched on several critical issues, including:1. The balance between open-source ideals and commercial interests in WordPress2. The need for better data and metrics to understand WordPress's market position3. The challenges of creating a cohesive marketing strategy for a diverse platform4. The role of Automattic and other major players in shaping WordPress's future5. The potential for community-driven marketing initiativesKey Takeaways for WordPress Professionals:1. WordPress is experiencing a growth plateau, necessitating new strategies for engagement and growth2. There's a growing recognition of the need for better marketing and community engagement in WordPress3. The diversity of WordPress use cases presents both a strength and a challenge for marketing efforts4. Content creators and community members play a crucial role in shaping perceptions of WordPress5. There's potential for collaborative marketing efforts, but challenges in coordination and messaging remain6. The open-source nature of WordPress provides resilience but also complicates marketing efforts7. Understanding different user avatars is crucial for effective WordPress marketingImportant URLs mentioned:1. wordpress.org/about/philosophy2. wordpress.com3. wix.com4. squarespace.com5. webflow.com6. thewpminute.com/support7. markszymanski.co8. mjs.bioChapter Titles with Timestamps:1. [00:00:00] Introduction and Recent WordPress Developments2. [00:15:00] Analyzing WordPress Growth Trends3. [00:30:00] The Challenges of Marketing Open-Source Software4. [00:45:00] Community Engagement and WordPress's Future5. [01:00:00] Comparing WordPress to Commercial Competitors6. [01:15:00] Potential Marketing Strategies for WordPress7. [01:30:00] The Role of Content Creators in WordPress Promotion8. [01:45:00] Closing Thoughts and Call to ActionThis episode provides a comprehensive look at the current state of WordPress from both a veteran's perspective and a newer community member's viewpoint. It highlights the ongoing challenges and opportunities within the WordPress ecosystem, offering valuable insights for anyone deeply involved in the WordPress community. ★ Support this podcast ★
In this LMScast episode, Matt Medeiros from The WP Minute shares that formative events he experienced as a child inspired his passion in music and radio. Matt became motivated to engage in these interests by his uncle’s passion for building his own radios. And his father’s profession as a radio presenter. His choice to start […] The post Podcasting For Business Growth Masterclass with Matt Medeiros appeared first on LMScast.
Matt Medeiros is the founder of WP Minute, a weekly podcast highlighting WordPress news in less than 5 minutes. He's a podcasting expert, having previously worked as Director of Podcasting success at Castos and now hosts & produces Breakdown, a podcast by Gravity forms. This episode talks about how you can make a sustainable 5-figure side project, with a niche audience while working a full time job and increasing your opportunities as you do it.Timestamps00:00 Intro01:32 From the family car business to digital agency with his dad03:35 Becoming a Wordpress Expert and Starting Matt Report04:45 Using podcasting as a networking tool05:56 From Matt Report to WP Minute08:08 Monetizing WP Minute09:36 Making money from a small audience10:58 Having a profitable side project alongside a full time job12:08 Does Matt want to sell WP Minute?14:48 RecommendationsRecommendationsPodcast about Books: Six Pixels of SeparationPodcast: Podcasting 2.0Indie Hacker: Carl HancockMy linksTwitterIndie Bites TwitterIndie Bites YouTubeJoin the membershipPersonal Website2 Hour Podcast CoursePodPanda (hire me to edit your podcast)This Indie Life PodcastSponsor - EmailOctopus
In this co-branded podcast episode, Cory Miller from Post Status and Matt Medeiros from WP Minute discuss the "WP drama" within the WordPress community, focusing on leadership challenges and the impact of internal conflicts. They share personal experiences, emphasizing the importance of civility and understanding towards leaders like Matt Mullenweg. They highlight the need to listen to diverse voices within the community, including agencies and businesses, and acknowledge external competition from other platforms. They stress the human aspect of leadership and community engagement, encouraging constructive dialogue and community contributions through platforms like Post Status and WP Minute.Top Takeaways:Passion and Emotion in the WordPress Community: The discussion emphasizes the passion that individuals in the WordPress community have for the project. However, it acknowledges that this passion can sometimes lead to heated debates and conflicts.Leadership and Decision-Making: The conversation delves into the challenges of leadership in the WordPress project, specifically focusing on the roles of Matt Mullenweg and Josepha Haden. It touches upon the difficulty of balancing the diverse perspectives within the community.Community Engagement and Support: Both speakers encourage community members to engage in constructive ways. They discuss platforms like WP Minute and Post Status as spaces for contributing content, discussing issues, and seeking support from fellow members.The Human Element in Online Interactions: The conversation highlights the importance of remembering the human element in online interactions. It suggests that amidst disagreements and debates, it's crucial to approach discussions with empathy and to recognize the person on the other side of the screen.Mentioned In The Show:SlackWordPressWP MinutePost Status