Podcast appearances and mentions of aiden hutchinson

Break down the top 2025 NFL Edge Rushers fantasy football IDP Risers and Fallers with the IDP Advice Podcast! Catch the fellas covering the NFL IDP Fantasy Football landscape for Defensive End (DE) and Outside Linebacker (OLB) positions all summer long. - It's the Best Fantasy Football IDP Advice: 2025 Edge Rusher Riser & Fallers of the season!

Send us a textIn this episode of Talking Grit, hosts Jason Harwood and Jacob Litton celebrate reaching a milestone on their podcast. They delve into the recent Kerbycontract, discussing its structure and implications for the Lions' salary cap. The conversation shifts to the need for an edge rusher, analyzing the Lions' defensive strategy and the potential impact of Aiden Hutchinson's performance. The hosts debate the importance of interior pressure versus edge rushing and consider the future of the Lions' roster amidst these discussions. In this conversation, Jacob Litton and Jason Harwood delve into the performance metrics of various NFL edge rushers, particularly focusing on the Detroit Lions' defensive strategies and player evaluations. They discuss the pressures faced by players like Tyree Wilson and TJ Watt, the potential return of Za'Darius Smith, and the implications of signing veteran players like Von Miller. The conversation also highlights Aiden Hutchinson's recovery from injury and the overall depth chart of the Lions' defense, emphasizing the importance of maintaining a strong defensive line. In this conversation, Jason Harwood and Jacob Litton discuss the pressures faced by new players on the Detroit Lions, particularly focusing on Teslaa, a third-round pick. They explore the importance of a growth mindset for rookies, the dynamics of the offensive and defensive lines, and the depth of the linebacker, cornerback, and safety positions. The discussion also touches on the significance of special teams and the upcoming training camp schedule, highlighting the excitement and concerns surrounding the team's preparations for the new season.Want to support us?Item ShopVisit us on FacebookVisit us on X: @talkinggritpodJason - @Jason_TGPodJacob - @jmallittonYouTubeTalking Grit WebsiteTalking Grit SubredditEmail Us: talkinggritpodcast@yahoo.com

Send us a textIn this episode, Jason and Jacob discuss the latest developments in NFL free agency, focusing on the Detroit Lions' strategic moves, including the signing of cornerback DJ Reed and the re-signing of linebacker Derrick Barnes. They analyze the implications of these signings, the competition in the NFC North, and the potential future contracts for key players like Aiden Hutchinson and Levi. The conversation also touches on the surprising moves made by other teams, particularly the Bears and Seahawks, and the overall landscape of the league as free agency unfolds.Want to support us?Item ShopVisit us on FacebookVisit us on X: @talkinggritpodJason - @Jason_TGPodJacob - @jmallittonYouTubeTalking Grit WebsiteTalking Grit SubredditEmail Us: talkinggritpodcast@yahoo.com

Send us a textn this episode, Jason and Jacob discuss various topics surrounding the NFL, including the recent NFL Combine, player performances, and the Lions' draft strategy. They delve into the results of the NFLPA survey, highlighting the Lions' grades and areas for improvement. The conversation shifts to free agency predictions, potential player resignings, and the possibility of Darius Slay returning to the Lions. They also touch on the fifth-year options for key players like Aiden Hutchinson and Jameson Williams, weighing the implications of their contracts and future with the team.Want to support us?Item ShopVisit us on FacebookVisit us on X: @talkinggritpodJason - @Jason_TGPodJacob - @jmallittonYouTubeTalking Grit WebsiteTalking Grit SubredditEmail Us: talkinggritpodcast@yahoo.com

Send us a textJoin Jason Harwood and Jacob Litton as they discuss the new coaching staff, Aiden Hutchinson, and Jamo.  What will they be looking for at the combine.  Want to support us?Item ShopVisit us on FacebookVisit us on X: @talkinggritpodJason - @Jason_TGPodJacob - @jmallittonYouTubeTalking Grit WebsiteTalking Grit SubredditEmail Us: talkinggritpodcast@yahoo.com

Happy Thursday! Ryan Day wants to see changes to the CFP, PFF's Max Chadwick joins at 12:30pm, Aiden Hutchinson spoke to Myles Garrett about teaming up, Cris Carter keeps the hype high for Jeremiah Smith, Dan Dakich joins at 1:30pm, Jake Diebler knows their tournament bid chances are on the line, Fill in the Blanks for the Deeper Dive, Cris Carter shares his vision for the Vikings at QB, and A to Z sports NFL Draft Analyst Ian Valentino joins at 2:30pm!

Send us a textExplore the intricacies of college and professional football with us as we tackle some of the most exciting developments at Florida State University (FSU) and beyond. Can a strategic shift in coaching and player dynamics transform a team's fortune? Find out as we discuss the impact of new hires like Tony White and Terrence Knighton at FSU, alongside the shift to a 3-3-5 defensive scheme. We also dive into the ripple effects of the transfer portal, celebrating key player arrivals and retentions that spark fresh optimism for FSU's future. Venture with us into the financial battleground shaping college football's competitive landscape. With contrasting examples like Oregon's financial prowess versus schools with limited resources, we highlight the transformative power of NIL deals and the "Moneyball" approach in strategic talent scouting. The football world is buzzing with speculation as Bill Belichick's move to UNC raises eyebrows and invites discussions on its potential impact on NFL coaching vacancies. We unravel how financial clout and strategic planning are changing the rules of the game for both college and professional football. As the NFL season progresses, player health and strategic matchups take center stage in the playoff race. Discover how injuries to key players like Aiden Hutchinson could tip the scales for teams like the Lions and Rams, and why Philly and the Rams are emerging as formidable contenders in the NFC. Over in the AFC, Patrick Mahomes' ankle injury looms large as the Chiefs brace for a potential showdown with Buffalo. With an eye on thrilling playoff scenarios, we consider how Mahomes' health and Carson Wentz's role might shape the Chiefs' path toward a championship. Join us for a captivating conversation on the pulse-pounding world of football.@TheNFLSN https://twitter.com/TheNFLSN

Brock Bowers is set to break Mike Ditka's rookie tight end record. Aiden Hutchinson believes he will be back in time for the Super Bowl. Patrick Mahomes is trending in the right direction and feeling better with his ankle. If Russell Wilson or Justin Fields leave in free agency, where would they go?

Note: "Act 1" was a separate published audio podcast.*Check out EZ's morning radio show "The InZane Asylum Q100 Michigan with Eric Zane" Click here*Get a FREE 7 day trial to Patreon to "try it out."*Watch the show live, daily at 8AM EST on Twitch! Please click here to follow the page.Email the show on the Shoreliners Striping inbox: eric@ericzaneshow.comTopics:*Sicko parents scar kids at Christmas with Grinch prank.*Frank Zappa - Joe's Garage*Cal equipment guy trucks helmet thief.*Cal football team shares joy of watching video of equipment guy truck helmet thief.*The time Aiden Hutchinson sang "Billie Jean" as part of rookie initiation.*Jared Goff having fun with Sonic and Kunckles*Human Lions victory cigar, Kyle, from a company that used to market on the show, joins.*Asshole of the Day BTYB TC PaintballSponsors:Werner Roofing, Estate-Wise, Impact Power Sports, Frank Fuss / My Policy Shop Insurance, Kings Room Barbershop, A&E Heating and Cooling, The Mario Flores Lakeshore Team of VanDyk Mortgage, Shoreliners Striping, Ervines Auto Repair Grand Rapids Hybrid & EV, TC PaintballInterested in advertising? Email eric@ericzaneshow.com and let me design a marketing plan for you.Contact: Shoreliners Striping inbox eric@ericzaneshow.comDiscord LinkEZSP TikTokSubscribe to my YouTube channelHire me on Cameo!Tshirts available herePlease subscribe, rate & write a review on Apple Podcastspatreon.com/ericzaneInstagram: ericzaneshowTwitterOur Sponsors:* Uncommon Goods: Get 15% off your next gift at uncommongoods.com/zane!Support this podcast at — https://redcircle.com/the-eric-zane-show-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Earnest ‘EJ' Christian opens the show discussing NBA Opening night and what he's looking forward to in the first 24 hours of the season and WWE ring announcer Samantha Irvin leaving the company (2:00). Then Kyle Nash aka. The Student Of The Game joins to discuss the dominant Ravens, whether Deshaun Watson's football career is over, if the Jets and 49ers season are cooked, the possible resurrection of Russell Wilson, the Lions ceiling without Aiden Hutchinson, eacts to the updated AP Top 25 in college football (12:00). Finally NBA podcaster David Ramil of Locked on Heat joins to preview the 2024/25 Miami Heat season and makes some NBA season predictions (1:23:15). Host: Earnest ‘EJ' Christian Guests: Kyle Nash, David Ramil WATCH THIS EPISODEhttps://youtu.be/Wc6Wn-jFTNM Follow Earnest ‘EJ' Christian on Social Media X: http://twitter.com/ejchristian... TIK TOKhttp://www.tiktok.com/@earnestchristian INSTAGRAM: http://instagram.com/earnest_c... FACEBOOK: http://facebook.com/earnestchr... THREADShttps://www.threads.net/@earnest_christian Check out Earnest ‘EJ' Christian every Tuesday night LIVE at 8:30pm EST on the Huddle Up podcast during the football season. Rate and review the Earnestly Speaking Podcast on Apple Podcasts or Spotify Music performed by Gee Steelio Podcast Art by Lauren Christian

Lucy Burdge and Brandon Sprague recap and react to all of today's Week #7 NFL action, that featured the Chiefs dominating the 49ers in the Super Bowl rematch, and what to think of San Francisco going forward following Brandon Aiyuk's possible season ending injury. Plus, the Lions go into Minnesota and hand the Vikings their first loss of the season after loosing Aiden Hutchinson. Are they still the team to beat in the NFC North? To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Big Ben talks about the Cowboys getting blown out by the Detroit Lions but the Lions losing Aiden Hutchinson in the process, Davante Adams getting traded from the Raiders to the Jets, Maller's Mountain of Money: Paul Simon Edition, Password: Word Game of the Stars, and more!See omnystudio.com/listener for privacy information.

Ruthie Polinsky and Alex Shapiro bring you into the weekend with their reaction to the Bears vs Commanders start time being flexed. Does this mean the Bears are ready for primetime? They also preview the weekend for the rest of the NFC North. How much will Aiden Hutchinson's injury impact the Lions? And an early look at the playoff picture.

Old songs are coming back in movie trailers in That's Incredible.One Direction pays tribute to Liam Payne.Aiden Hutchinson gets special messages from little warriors. 

Welcome to another exciting episode of The Great Debate Show! Join hosts Jarvis Jeffries, Terrence Smith, and Nick Ealy as they dive into the action-packed Week 7 of the NFL season. This week, we're bringing you the hottest debates, game previews, and trade rumors that are shaking up the league. The episode kicks off with an in-depth discussion on the New York Jets and Buffalo Bills' recent trades, including Amari Cooper to Buffalo and Davante Adams reuniting with Aaron Rodgers in New York. Are the Jets now Super Bowl contenders, or is it too soon to tell? We also explore the upcoming Sunday night showdown between the Jets and Steelers. With Russell Wilson potentially making his return, what does this mean for Justin Fields and the Steelers' offense? Our hosts debate the crucial NFC North clash between the undefeated Minnesota Vikings and the injury-hit Detroit Lions. Can the Lions overcome the loss of Aiden Hutchinson, or will the Vikings continue their dominant run? In a Super Bowl rematch, the San Francisco 49ers take on the Kansas City Chiefs. Is this game a must-win for the 49ers, or just another regular-season matchup? Finally, we preview the Monday night face-off between the Baltimore Ravens and Tampa Bay Buccaneers. With Lamar Jackson facing Todd Bowles' aggressive defense, who will come out on top? Tune in for all this and more as we break down the biggest games and storylines of Week 7, along with a look at potential NFL trades on the horizon. Don't miss this thrilling episode of The Great Debate Show!

On this week's show, we talk about  the only team we seemingly have in the Finals anymore, the #Lynx, the 5-0 #Vikings coming off their bye week battling against Matt's Motor City Kitties, the #MNWild's Gus bus and his goalie goal and recap Minnesota's trip to the Rose Bowl for their first Big10 matchup against UCLA. To start the second half, Matt sings his blues about Aiden Hutchinson's broken leg before we dive into our weekly games, missed connections, news of the weird and we do our BettorEdge pick 'em picks for the week. Thanks to 7th Avenue Pizza, Angie's Acres, Erbert & Gerbert's Bemidji, Knob & Kettle Restaurant, SotaStick and Paul Bunyan CommunicationsBecome a supporter of this podcast: https://www.spreaker.com/podcast/beer-belly-sports--5080810/support.

Today's episode of the Raw Room features the squad in the studio to discuss the top storylines across the NFL and college football world including the Lions dismantling the Cowboys in Jerry's World despite Aiden Hutchinson's horrific injury, the guys discuss the drama surrounding Malik Nabers attending a Travis Scott concert while in concussion protocol, Will Levis strikes again with another meme worthy moment, the guys discuss if Deshaun Watson is the worst Brown's QB in history, Lamar Jackson and Derrick Henry go off vs the Commanders for Washington's first loss of the season, Jalen is hype for LSU's overtime win over Ole Miss, the squad talks Ohio State vs Oregon and it's playoff implications, Colorado's tough loss to Kansas State while dealing with key injuries - including Travis Hunter's shoulder, Alabama struggling at home with South Carolina fresh off a loss to Vanderbilt, the guys preview Georgia vs Texas, the guys break down Ashton Jeanty's historic start to the season, 37U film review is back for another edition, the Big Back Hour returns, the Raw Room Academy highlight tape contest continues on, and much more!SIGN UP AND USE CODE "RAWROOM" AT PRIZEPICKS.COM AND GET $50 INSTANTLY WHEN YOU PLAY $5! Win or lose, every new member who plays a $5 lineup will receive $50 instantly.Visit www.rawroompod.com/shop for official Raw Room merch and more! Follow @Raw__Room on Twitter/IG to be eligible to win NFL game tickets, merch, and more exclusives!Follow Daren Bates:Instagram: @weslynn_son56Twitter: @DB_5TreyFollow Jalen Collins:Instagram: @jaycar_32Twitter: @JayCar_11Follow Alex Sweet:Instagram: @mr.asweetTwitter: @ShokhtheWorldFollow King Dunlap:Instagram: @dynastyolineTwitter: @dynasty_olineSubscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/raw-room/id1527075053Follow on Spotify: https://open.spotify.com/show/5to2Z3lYDdGd1DqZfzVfy7?si=0Nklz_pBTAa7hHJjzSWQLwProduced & Edited by: Feyzan ShareefIG/Twitter: @feyzanbeatsfeyzanbeats@gmail.comSocial Media Manager/Cover Art:Matt Keaton:IG/Twitter: @FastNastyPhotography, Production Assistant, and Fulfillment Operations Intern:Jon Maine:Twitter: @mainegretzkyIG: @jaystate

The Big 10 and SEC are up to more shenanigans, tightening their grip on college athletics and pushing us closer to a College Super League. Plus: 00:00:00 Introduction 00:10:40 Beer Intros 00:17:19 The Big 10 and SEC are inching closer to a Super League 00:34:03 The NCAA swoops in to protect Ohio State...again 00:43:10 College athletes aren't even negotiating their own NIL deal 00:48:05 Wiseguy's Top 10 Poll 00:52:31 Vegas vs. AP CFB playoff picture 00:56:21 Nick Sirianni chirps Philly fans 01:01:04 Davante Adams heading to the Jets and Amari Cooper traded to Buffalo 01:05:13 An Aaron Rodgers conspiracy theory 01:09:16 Aiden Hutchinson's leg break was gnarly 01:10:36 Fantasy Football Minute 01:12:20 Utah Hockey Club fans sure can drink some beers 01:19:08 Stanley Cup predictions 01:22:12 Where is Tampa Bay going to play next year? 01:24:48 Trajekt pitching machines sound absolutely wild 01:27:59 Shohei's pretty good, huh? 01:31:23 Scott's shocking MLB Playoffs Sip, Chug, Drainpour 01:36:34 No more back-to-backs for Embiid 01:40:34 Club World Cup getting cancelled? 01:44:20 Beer Outros 01:45:44 Outro Be sure to check out friends of the show: In the Clutch (intheclutch.com/CRAFTBREWED) is your one stop shop for all things sports. With all of your favorite teams and players from the MLS, MLB and more and classic tees from yesteryear and beyond. Get 10% off your order with the code: CRAFTBREWED Kong Beer Bong (craftbrewedsports.com/beerbong) will make sure you are the life of the party. Keep your beer cold in this koozie that converts to a beer bong in an instant. Order yours today. Beer Drop (craftbrewedsports.com/beerdrop) ships award winning craft beer directly to your doorstep. Sign up for a monthly plan, or shop all of the beers available at Beer Drop and get them shipped to you at a $7.99 flat rate.  Morning Recovery (craftbrewedsports.com/hangover) guarantees that you'll wake up after a night of drinking more ready to take on your day. Use the code SPORTS at checkout for 20% off your non-subscription order. Dugout Mugs (dugoutmugs.com/craft) for one of a kind beer mugs and openers. Use our link for 15% off your entire order. Learn more about your ad choices. Visit megaphone.fm/adchoices

Sherrone Moore joins us to talk about another change at quarterback, divvying up carries between Kalel Mullings and Donovan Edwards, the challenges that Illinois presents, and Aiden Hutchinson's injury

Ben Maller talks about how the Jets looked under interim coach Jeff Ulbrich in a loss to Josh Allen and the Bills on MNF, how the Bills are feeling after this win, who the Lions can get to replace Aiden Hutchinson, and more!See omnystudio.com/listener for privacy information.

TDC Podcast topics - Gregg Henson joins us today to discuss The big Lions win over the Cowboys as well as the terrible loss of Aiden Hutchinson, the end of the Tigers season and what next year might look like, accusations against Tim Walz involving an underage male student that led to his firing from his high school position, Walz interview with Shannon Bream about the 1st Amendment, DOJ tells four police and fire departments that it's racist to expect employees to know elementary level math, and email

Note: "Act 2" will be a separate published audio podcast.*Get a FREE 7 day trial to Patreon to "try it out."*Watch the show live, daily at 8AM EST on Twitch! Please click here to follow the page.Email the show on the Shoreliners Striping inbox: eric@ericzaneshow.comTopics:*Mousewitz update.*A regular feature now is EZ describing hot shitty the "Fraud Bus" is.*Good times at Fear Bunker North.*The time 12 year old EZ made out with a hot 17 year old!*Another look at Aiden Hutchinson's wonky leg break.Sponsors:Estate Wise, Impact Power Sports, Kuiper Tree Care, Frank Fuss/ My Policy Shop Insurance, A&E Heating and Cooling, The Mario Flores Lakeshore Team of VanDyk Mortgage, Shoreliners Striping, Blue Frost IT,Interested in advertising? Email eric@ericzaneshow.comContact: Shoreliners Striping inbox eric@ericzaneshow.comDiscord LinkEZSP TikTokSubscribe to my YouTube channelHire me on Cameo!Tshirts available herePlease subscribe, rate & write a review on Apple Podcastspatreon.com/ericzaneInstagram: ericzaneshowTwitterOur Sponsors:* Check out Mint Mobile: https://mintmobile.com/ZANESupport this podcast at — https://redcircle.com/the-eric-zane-show-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Joe Ostrowski and Sam Panayotovich take a look at the updated Defensive Player of the Year Award odds, and discuss how they would play this market, following the favorite Aiden Hutchinson going down with a season ending leg injury on Sunday in Dallas. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Joe Ostrowski and Sam Panayotovich recap and react to last night's Monday Night Football action, that featured the Bills beating the Jets, to cap off another successful week for both favorites and overs, despite Aaron Rodgers completing another Hail Mary and nearly throwing for 300 yards. Then, we go around the NFL, and discuss some of their favorite bets to make right now when it comes to making or missing the playoffs, including if the Jets season is officially done, are we buying the Steelers and more! The hour wraps with a look at the updated Defensive Player of the Year Award odds, following the favorite Aiden Hutchinson going down with a season ending leg injury on Sunday in Dallas. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Seth and Sean discuss Will Anderson Jr's 3-sack performance against the Patriots, and his odds to win Defensive Player of the Year shooting up because of that and an injury suffered by the Lions' Aiden Hutchinson.

Week 6 is in the books!For the first time ever, the Flip Em Pick 'Em picks were 100% correct! That's right, the guys called each game correctly, but somehow never thought to bet the picks, so they are still poor and will continue podcasting (which is a silver lining). In more good news, neither of their teams lost (Dolphins were on a bye), though the Falcons did give a bit of a scare. The boys are happy. By the boys, we don't mean the Cowboys, who managed a paltry nine points in a blowout loss to the ever-impressive Lions. On that note, thoughts and positive vibes go out to a pod favorite Aiden Hutchinson who went down with a horrific injury. Bad teams kept bad teaming in week 6, with favorites handling their business for once. A week of no upsets makes us think we've got our finger on the pulse of the league. Some standout performances were Baker Mayfield (Jon's new boo), Caleb Williams, Jayden Daniels, Derrick Henry and A.J Brown. There's room for improvement for the Cowboys, Browns and Cardinals, among others. The guys dig right in with their takes. Stay tuned in to find out the MVPs, Trash, Shit Got Learned, Speck Recipients and Scariest teams. Music: Nils Landgren Funk Unit - Get Serious, Get A JobSupport this podcast at www.patreon.com/svenfl Hosted on Acast. See acast.com/privacy for more information.

Send us a textTalking Grit hosts, Jason Harwood and Jacob Litton provide an in-depth analysis of the Detroit Lions' impressive 47-9 victory over the Cowboys, focusing on standout plays and player performances. Key highlights include JMO's 37-yard touchdown, Brian Branch's game-changing interceptions, and the overall strategic excellence of the Lions' defense and offense. The script addresses the critical leg injury of Aidan Hutchinson, examining its potential impact on the team's defensive strategy and the options for compensating his absence. The extension of David Montgomery's contract and its beneficial effects on the team dynamics are celebrated. The narrative also reflects on various game strategies, significant moments, and player contributions that led to the Lions' dominant performance and previews their upcoming critical match against the Vikings.Want to support us?Item ShopVisit us on FacebookVisit us on X: @talkinggritpodJason - @Jason_TGPodJacob - @jmallittonYouTubeTalking Grit WebsiteTalking Grit SubredditEmail Us: talkinggritpodcast@yahoo.com

Steak and Sandra are joined by Dr. Arnold Mellits who shares his thoughts on how well the Falcons played offensively, especially in the trenches. However, he tells Steak and Sandra he does still have some concern with the rush defense of the Falcons but hopes that the return of Nate Landman can help give the Falcons a much-needed boost defensively. He also gives some insight on the injury suffered by Aiden Hutchinson on Sunday and he will not be back this season but should fine for next season.

This week, the rookie quarterbacks are on full display. Will Doug Pederson make it out of the UK with a job? One of the biggest fantasy questions from listeners is to buy or sell Mark Andrews. The boys are a little split. Find out who is holding Andrews of the group. We've got listener questions, and more on this weeks Out of Bounds. Listen to Joe Pisapia, Chris Welsh, and Scott Bogman LIVE on Discord. Join us next week on Monday afternoon at 2:00 PM ET at fantasypros.com/chat. The guys discuss everything happening in the football world, both in fantasy and in reality, straight from Discord Stages! Join us, ask questions, and BE ON THE SHOW!    Rookie Quarterback Thoughts - 0:00:30Doug Pederson's Future With The Jaguars - 0:06:48The Cowboys Are So Bad - 0:07:13Mark Andrews Temperature Check - 0:09:53Tucker Kraft, Cole Kmet or Mark Andrews? - 0:12:47How do we feel about Tank Bigsby not catching passes? - 0:15:15BettingPros - 0:17:103-1-1 Picks - 0:18:31Will Breece Hall Go Off Vs The Bills? - 0:22:50Justin Fields vs Kyler Murray? - 0:24:48Jaylen Warren's Return - 0:26:10Superbowl Rematch - Chiefs vs 49ers - 0:27:22FantasyPros - My Playbook - 0:28:52 Touchdown Calls - 0:29:23What's Trending? Nick Siriani, Calvin Ridley & Aiden Hutchinson - 0:31:09Trade Nico Collins for quick wins? - 0:37:31Big Week 6 Takeaways - 0:41:50   Helpful Links: Join Us On Discord! - This show was taken from our weekly Discord chat with Joe Pisapia, Chris Welsh and Scott Bogman each Monday afternoon at 2:00 PM ET on fantasypros.com/chat. Join the fun, get your questions answered, and BE ON THE SHOW!  My Playbook - Don't miss out on the revolutionary fantasy football software that over 1 million teams have already synced with: My Playbook. It's packed with custom advice, rankings, and analysis tailored just for your team. Discover your optimal lineup, find advantageous trades, and stay ahead with the latest player news. Join the league of winners today at fantasypros.com/myplaybook and let's secure that championship! Leave a Review – If you enjoy our show and find our insight to be valuable, we'd love to hear from you! Your reviews fuel our passion and help us tailor content specifically for YOU. Head to Apple Podcasts, Spotify, or wherever else you get your podcasts and leave an honest review. Let's make this show the ultimate destination for fantasy football enthusiasts like us. Thank you for watching and for showing your support – https://fantasypros.com/review/ BettingPros Podcast – For advice on the best picks and props across both the NFL and college football each and every week, check out the BettingPros Podcast at bettingpros.com/podcast, our BettingPros YouTube channel at youtube.com/bettingpros, or wherever you listen to podcasts.  See omnystudio.com/listener for privacy information.

The Detroit Lions dominated Dallas but lost Aiden Hutchinson for the year, Eli Zaret stops by, Donald Trump v. Detroit, Kanye & Diddy, Drew Crime: 48 Hours, and Kick streamers accused of grooming girls. We're LIVE on YouTube with Eli Zaret following the Detroit Lions 47-9 victory over the Dallas Cowboys to discuss the devastating injury to Aidan Hutchinson, the Detroit Tigers incredible run ending, Diamond Sports dropping the Tigers broadcasts, a CFB weekend without the Wolverines or Spartans, Cleveland Browns QB Deshaun Watson's continuing struggles, Pittsburgh Steelers WR George Pickens fine for his eye black and more. Red Shovel Lager is available NOW! Get your merch and booze today from Griffin Claw Brewing. Politics: There's been a third botched assassination attempt on Donald Trump. Donald vs Detroit. The Donald called Kamala Harris “retarded”. “Real men” vote for Kamala Harris. Joe Rogan will likely interview Trump before the election. Gretchen Whitmer posts a cringe ‘chips' video. Hurricane Milton social media star Lieutenant Dan drops the n-word on his first ever Kick stream. Lieutenant Dan's daughter vs Lieutenant Dan. Stuttering John defeated Hurricane Milton. Drew Crime: 48 Hours covered the saga of Raymond Wright, Bob Manor, Victor Wright and California Katie. Leslie Abramson seemingly has turned on the Menendez Brothers. Thieves act as DTE workers, kill one and injure another in Rochester Hills. A 73-year-old stabbed a 7-year-old in Detroit. We're still wondering why the Kentucky judge was murdered by the sheriff. Drew tells the tale of Stephanie Fernandes and Andrew Wagner. Kanye West has finally entered the Diddy accusations. The Barker Brats are out of control. Alabama Barker is too dumb to vote. Their mom has an interesting Who Dated Who page. Britney Spears remains a train wreck and gyrates the ocean. Zahara Jolie hates her dad Brad Pitt. Kick is full of annoying streamers willing to do depraved things for views. Soft White Underbelly interviewed Tanea about freak-offs. Elon Musk spies on his enemies. Visit Our Presenting Sponsor Hall Financial – Michigan's highest rated mortgage company. If you'd like to help support the show… consider subscribing to our YouTube Channel, Facebook, Instagram and Twitter (The Drew Lane Show, Marc Fellhauer, Trudi Daniels, Jim Bentley and BranDon).

Ben Maller talks about the Cowboys getting blown out by the Lions, Jerry Jones giving Mike McCarthy a vote of confidence despite the embarrassing loss, the Lions losing Aiden Hutchinson during the game, Maller to the Third Degree, and more!See omnystudio.com/listener for privacy information.

Christopher Columbus' remains have been identified. Rover had a dream about Jeffrey. JLR is excited to talk about what happened to him over the weekend. Deciphering all ten OBD codes. Who is in the lead for DraftKings? Detroit Lions player, Aiden Hutchinson, suffered a leg injury. Wimbledon champion, Garbine Muguruza, has married the fan she met three years ago in Central Park. What kind of plastic surgery does Duji think Rover needs to make him hot? Star Trek auction peaks Rover's interest. Krystle drives as much as Jeffrey. Is Star Wars newest show too woke? Jessica Chastain complains about the amount JetBlue refunded her after her awful experience on a flight. Body cam footage of a Sherrif in Georgia upset about his Burger King order. Charlie would abuse his power if he was a police officer.

Hour 1 Leroy vents his Browns frustrations as we recap the top stories from this past NFL week We commend Man Campbell for what he's done with the Lions Jim Harbaugh's irregular visit to the blue tent Update on Aiden Hutchinson's injury and how it compares to T.O.'s infamous injury Mike McDaniel speaks on his own teams injury issues Eagles Coach Nick Siriani goes after Eagles Fans in Cleveland Western Kentucky in their feelings following the success of the "Smellephant" celebration Should Cam Ward have to acknowledge Western Kentucky every time he does the Dance? Is Western Kentucky whining too much? Tobin doubts Connor McGregor will ever fight again

Hour 1 Leroy vents his Browns frustrations as we recap the top stories from this past NFL week We commend Man Campbell for what he's done with the Lions Jim Harbaugh's irregular visit to the blue tent Update on Aiden Hutchinson's injury and how it compares to T.O.'s infamous injury Mike McDaniel speaks on his own teams injury issues Eagles Coach Nick Siriani goes after Eagles Fans in Cleveland Western Kentucky in their feelings following the success of the "Smellephant" celebration Should Cam Ward have to acknowledge Western Kentucky every time he does the Dance? Is Western Kentucky whining too much? Tobin doubts Connor McGregor will ever fight again Hour 2 We get some Panthers injury updates to begin the Hour Panthers down 2 stars tonight against the Bruins Mike McDaniel gives positive news regarding Tua's return Dolphins prepare for the Colts While we prepare to petty watch We pick the lesser of two evils, who would you rather have lose ton Tobin takes the time to admire Pelle Larson's amazing head of hair We get a Marcos Mixed bag Nick Siriani lies to us about his altercation We laugh at how bad the Jaguars are Calvin Ridley demands more targets The years have not been kind to Liam Eichenberg Hour 3 Boston refuses to give up on Columbus Day Tobin givs us his take on Bivol vs Beterbiev 15 min of Gameday uncensored Who was the most impressive victory this past Sunday The guys tip their Hats to the Lions Tobin ponders what Detroit has that the Dolphins don't Leroy talks about the teams toughness and physicality Tobin talks briefly about the HEAT's matchup against the Pelicans yesterday Can the HEAT maybe take a peak at Brandon Ingrams availability

Today in Sports Lions blowout Dallas 47-9 but lose Aiden Hutchinson to a broken tibia. Jared Goff throws for 315 and 3 touchdowns. Caleb Williams throws for 4 touchdown in the Bears 35-16 win over Jacksonville in Londan.    Colts beat Titans 20-17. NLCS begins with Dodgers over the Mets 9-0.  Game 2 today at 4:08.  ALCS game 1 tonight has Cleveland at the Yankees at 7:38. Red Wings take on the Rangers tonight at 7. WNBA finals even at 1-1 after Liberty win game 2 80-66 over Lynx. Three Big Ten teams in AP Top 25.   Texas number 1, followed by Oregon, Penn State, Ohio State and Georgia in top 5.  Notre Dame 12, Michigan 24. NBA preseason, Pistons fall to Warriors. See omnystudio.com/listener for privacy information.

Today in Sports Lions blowout Dallas 47-9 but lose Aiden Hutchinson to a broken tibia. Jared Goff throws for 315 and 3 touchdowns. Caleb Williams throws for 4 touchdown in the Bears 35-16 win over Jacksonville in Londan.    Colts beat Titans 20-17. NLCS begins with Dodgers over the Mets 9-0.  Game 2 today at 4:08.  ALCS game 1 tonight has Cleveland at the Yankees at 7:38. Red Wings take on the Rangers tonight at 7. WNBA finals even at 1-1 after Liberty win game 2 80-66 over Lynx. Three Big Ten teams in AP Top 25.   Texas number 1, followed by Oregon, Penn State, Ohio State and Georgia in top 5.  Notre Dame 12, Michigan 24. NBA preseason, Pistons fall to Warriors. See omnystudio.com/listener for privacy information.

Plus, Detroit Lions star defensive Aiden Hutchinson suffered a fractured tibia in his team's win over the Cowboys on Sunday, and a fire at a marina in Grapevine injured one person and damaged 10 boats.

Lucy Burdge and Brandon Sprague take an early look at next week's NFL Card, and discuss all of their early betting leans including, for an NFC North Clash between the Lions and undefeated Vikings after Aiden Hutchinson's injury, a Super Bowl Rematch between the Chiefs and 49ers, Texans vs Packers and more! To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Today in Sports Lions blowout Dallas 47-9 but lose Aiden Hutchinson to a broken tibia. Jared Goff throws for 315 and 3 touchdowns. Caleb Williams throws for 4 touchdown in the Bears 35-16 win over Jacksonville in Londan.    Colts beat Titans 20-17. NLCS begins with Dodgers over the Mets 9-0.  Game 2 today at 4:08.  ALCS game 1 tonight has Cleveland at the Yankees at 7:38. Red Wings take on the Rangers tonight at 7. WNBA finals even at 1-1 after Liberty win game 2 80-66 over Lynx. Three Big Ten teams in AP Top 25.   Texas number 1, followed by Oregon, Penn State, Ohio State and Georgia in top 5.  Notre Dame 12, Michigan 24. NBA preseason, Pistons fall to Warriors. See omnystudio.com/listener for privacy information.

In this special episode, a couple of key players from Amazon Corporate join us to discuss some brand new functions released for sellers, including one that gives us unprecedented ability to identify and target our repeat customers. What if harnessing the power of Amazon's vast data pool could revolutionize your e-commerce strategy? In this episode recorded live from Amazon Accelerate, we introduce a couple of cutting-edge tools, Amazon Business Planner, Customer Loyalty Analytics, and Customer Journey Analytics, designed to transform Amazon brands' approach to their operations marketing. Our special guests, James Casazza and Wei Li, prominent figures from Amazon Corporate, share how these new tools offer brands the ability to set goals, receive personalized action plans, and effectively manage their business data with self-service capabilities. This episode unpacks how brands can gain confidence and clarity amidst the overwhelming flow of information, aligning their strategies seamlessly with their business objectives. Discover the magic of artificial intelligence as we explore a revolutionary business planning tool that's setting new standards in the e-commerce landscape. This tool provides brands with AI-generated plans, pinpointing impactful goals like boosting ad-attributed sales and enhancing profitability. By offering step-by-step recommendations—from campaign strategies to keyword optimization—the tool updates dynamically, suggesting fresh opportunities and strategic enhancements beyond advertising. Join us as we dissect its ability to deliver transparent progress tracking with detailed visualizations, historical comparisons, and a focus on profitability through cost-reduction strategies and content optimization. Get ready to dive into the world of customer analytics with Amazon's latest tools aimed at understanding diverse shopper behaviors. We spotlight the Customer Loyalty Dashboard and Customer Journey Dashboard, key innovations that offer brands deeper insights into customer behavior. Our guest Wei, shares her role in developing tools like the Search Query Performance and Product Opportunity Explorer. These analytics resources empower brands to tailor promotions, prevent churn, and boost loyalty among customer segments. By leveraging predicted customer lifetime value and promotional strategies, brands can enhance engagement, conversion, and ultimately, customer loyalty. In episode 602 of the Serious Sellers Podcast, Bradley, James, and Wei discuss: 00:54 - Amazon Accelerate New Tools Announced Overview 02:00 - Amazon Launches New Business Planner 05:07 - Simplifying Data for Amazon Business Planning 11:16 - AI-Powered Business Planning Tool 12:39 - Dynamic Business Planner Features and Benefits 16:42 - Data-Driven Amazon Customer Loyalty Analytics 20:08 - Amazon Department Provides Key Seller Tools 23:20 - Understanding Customer Audience Types 28:26 - Understanding Buyer Behavior and Cart Abandonment 35:13 - Unlocking Valuable Amazon Data Insights 37:29 - Thanking Amazon for Launches at Accelerate ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript: Bradley Sutton: Today's a special episode, as a couple of key players from Amazon Corporate are with us on the show to talk about some brand new functions released for sellers, including one that gives us unprecedented ability to identify and target our repeat customers. How cool is that? Pretty cool, I think Sellers have lost thousands of dollars by not knowing that they were hijacked, perhaps on their Amazon listing, or maybe somebody changed their main image, or Amazon changed their shipping dimension so they had to pay extra money every order. Helium 10 can actually send you a text message or email if any of these things or other critical events happen to your Amazon account. For more information, go to h10.me forward slash alerts.    Hello everybody and welcome to another episode of the Serious Sellers podcast by Helium 10. I'm your host, Bradley Sutton, and this is the show that is a special episode recorded live at Amazon Accelerate.    This was done in Seattle a few weeks ago and, as you probably have seen from other episodes, we had a lot of new releases, of new data points and new functionality that Amazon is releasing. Shout out, first of all, to Addy from Amazon, who helped us hook us up with some of these interviews but we had the privilege of being able to interview a couple of the key people that are involved in the ideation and implementation of some of these new tools, and so in this episode, we're going to go over a couple of things in from Business Planner, which is something new, and also customer loyalty analytics, which might blow your mind as far as the kind of targeting ability and being able to understand, you know, how your customers go through the funnel. I think it's going to be interesting because, you know, a few years ago we would have never thought that Amazon would release this kind of data to sellers, so it's really awesome that they're doing that and we get to talk to the person responsible for the creation of this. So let's go ahead and hop into the episode   Bradley Sutton: So I'd like to first start off with just getting your background. We're obviously here in Seattle right now. Where were you born and raised?    James: So I'm from New York originally. I grew up about an hour outside New York City, really close to my grandparents' dairy farm. But for the last 20 years, I've lived outside Detroit. After college, I moved up there.    Bradley Sutton: Hold on a quick second. This is an important question. Somebody who lives in New York. They move somewhere else. Are you a New York sports fan or a Detroit sports fan?    James: So I've kept loyal to my New York teams. It's a little difficult because especially now the football season started, keeping up after the Giants and Jets is keeping your head low and the Lions finally have something to be excited about. But I'm a proud father to three boys and I will say they all have their Aiden Hutchinson jerseys on. We're really excited last season and looking forward to this one.    Bradley Sutton: Awesome, awesome. So you were talking about. You graduated university. What direction did your career take you in that?    James: So early in my career, I worked in automotive, digital marketing, and then in the social media industry, and I really found a passion for using software and technology to help independent businesses reach their consumers, really connect, and ultimately drive their success, and that led me to Amazon. So I've been with Amazon for just over six years now. I'm currently a senior manager of product management in the Selling Partner Experience organization, and, while that's a bit of a mouthful, what it means is that I'm really working on building the tools that sellers are using to run their business and ultimately thrive in the Amazon store. Recently, my team worked on a complete redesign of the Seller Central homepage, which rolled out late last year, and today I'm excited to join you and talk about the next exciting tool that we're building, called Business Planner, which brings self-service capabilities to sellers to plan their business, set goals and objectives and receive a personalized action plan that will help them attain their goals in the store.    Bradley Sutton: Awesome. Now, I think that most brands would agree with me in that there is no other mechanism of selling whether we're talking brick and mortar, whether we're talking online that provides as much data as Amazon does to its brands. It's really incredible. I think sometimes we're spoiled, those who start on Amazon. They don't know how it is or how it used to be when you're trying to make money, and so I can totally understand that. Hey, with all this data, there's going to be some insights that can come from it. So what about the timing? Why did you decide, hey, now is the right time to go ahead and launch this new tool.    James: Yeah, so the idea for Business Planner actually started at Accelerate in 2023. I was talking to a number of different sellers and really this theme came out about the data that you're talking about. One seller likened it to being dying of thirst they're just so hungry to know what to do, and yet they're standing next to a fire hydrant. It's just spouting all this data at them. And so the question they had was like help me organize this, help me decide what's most important so that I can act confidently and know that that's aligned with the goals that I have for my business.    And so, while Amazon is providing plenty of reports and recommendations, it's really difficult to summarize or interpret that and get to an action plan. And we know that because sellers are working with account managers or even finding really productive partnerships with third-party software providers to help make sense of this data. And so our goal is to help democratize this access to data and bring the type of planning that sellers do offline when they're setting quarterly or yearly objectives and then want to track that and some may have teams that are doing customer acquisition or operations. They might be the individual's performance goals. We want to bring that offline planning into our tools so that sellers can easily keep track of where they're at and act confidently to drive their success.    Bradley Sutton: You know, obviously, as brands, we have a lot of our own data, but I believe that this tool is also bringing in aggregated data from other sources, not just what's happening with your own listings. Is that correct?    James: That's right. So throughout this process we've talked to so many sellers and I've just been impressed with the passion they have and the interest and the different opportunities that they're taking to bring insights and data analysis to really help them decide how to act. So with Business Planner, we're bringing together the power of data from thousands of different listings and all the customer activity in the Amazon store to create personalized action plans that will help sellers to achieve their goals. So they'll have a single place to go to benchmark their performance, identify their largest opportunities and then to generate a step-by-step action plan that aligns with the things that matter most to them. So, whether you're a new seller just getting started out in the Amazon store or you're an established brand with a healthy business that is ready to go to the next level, they can get a personalized plan that's specific to them and the goals that they want to achieve in the Amazon store.    Bradley Sutton: Now, you mentioned you worked on the Seller Central homepage. Now on the homepage there's already kind of like recommendations that might come through. There's a whole growth opportunity section. So how does this new feature here compare to what's already out there, and is it better?    James: So we're trying to take a best of both worlds approach. So when I think about the recommendations on the homepage and growth opportunities, it makes me think of a buffet where there's so many different options and there'll be like lots of tasty treats and plenty of nourishment there. So there's lots of good things there. But if you're trying to take like a structured plan, maybe instead you work with a nutritionist who's going to first ask you some questions about what's important to you. Are you training for the Olympics? Are you trying to slim down by a few pounds, like what is really your goal here?    Bradley Sutton: That's what I'm going to say. I'm going to say, hey, I'm training for the Olympics. That's why I'm eating so much food at this point.    James: Exactly, exactly, no-transcript in those other experiences and then also providing you with detailed tracking so you can see as the days and weeks go by, are you actually getting towards that goal?    Bradley Sutton: Let me piggyback on something you just mentioned there pulling data from some of those other recommendations. What exactly is driving other than just raw data? That's what does a lot of data there. I'm assuming maybe AI has some component of it, absolutely so.    James: I think AI is a really powerful tool because it can crunch massive amounts of data and identify patterns and discrepancies. So perhaps the seller is underperforming in their ads campaigns. We might be able to come back with specific keyword optimization recommendations and then they can increase their ad attributed sales and grow revenue. Or we might spot a change in demand for key ASINs that would require a different inventory strategy and it might be an opportunity for the seller to reduce their FBA fees and reduce costs of maintaining their current business. And so by applying machine learning and AI to that massive amount of data, we can kind of slim that down into a specific plan of action for the seller and by starting with the goals that they set. We're no longer in this business of kind of predicting what the seller might want. We start by asking the question and then we have a lot more confidence that, because the seller has set the goal, that when we come back with an action plan it's actually right for them and where they want to take their business.    Bradley Sutton: Awesome, awesome. Now for those who maybe haven't seen it yet in their Seller Central dashboard, where can they find this? Walk us through a little bit of a scenario, maybe, how they can see yeah, absolutely.    James: So Business Planner is going to be rolling out in the US store in just a couple of weeks. So later this month you'll start to see a tile on the homepage in that recommendation section that you talked about. It'll also show up on the left side menu of growth opportunities. From there you can access Business Planner, which is your dashboard for action planning. When you first visit, we'll have some recommended goals. So that's where we've assessed how the seller's performing, set some benchmarks and looked for the strongest opportunities where they can improve their performance. We'll rank those based on how big the impact is. So the most impactful goal will be at kind of the top left of that page and if that goal aligns with the objective that the seller has, they can click on it and see details about the plan. So maybe it's a four-week plan or a 12-week plan to increase their ad-attributed sales, because we see that as the largest opportunity and they'll be able to review the details and if they want to move forward, they just click to create a plan.    And this is where the really exciting part happens. That's where the AI steps in and kind of scans across all those different recommendations, opportunities, and where we see the most potential to achieve that goal. So in this case seller is trying to increase their ad-attributed sales. We might come back with some specific product level ad campaign recommendations or keyword optimization. We put that into like a step-by-step plan and so the seller from the Business Planner can then look into that plan. There'll be graphs right on the page where they can see their current performance, what the target's going to be, and then a list of those recommendations that's organized and sorted for them.    One of the special things about Business Planner is that it's constantly updating as much as once a day. It'll pull in new recommendations or reprioritize what's there because of progress that the sellers made, new opportunities that emerge Perhaps all of a sudden keyword traffic and customers are searching for new products on Amazon and that might change.    The order of recommendations will reflect that in the business plan. So it's a it's a living thing that they can check back to and and going to show them that next best action they can take to ultimately achieve that objective. And then you know, once we've reached the end of the plan, we'll show that completed goal right and the experience with a record of all the things they did, and I think that's really important to sort of earn trust with the sellers that you know some of these things might require a little bit of an additional investment or might go against the common knowledge of how to be successful in the store. But I'm confident that, as we, you know, offer these plans because we're starting from what's most important to the sellers, that they'll see that that's helping them achieve their unique objectives and make their business as successful as possible in the store.    Bradley Sutton: Okay. Now, when I was looking over some of the notes on this new tool, you mentioned a scenario with advertising, but I believe there's also another scenario where even it could get to something that has nothing to do with advertising, but like your A+ content. So I was trying to wrap my head around how that would work. So if I already I mean obviously, if I don't have A+ content the suggestion would be hey, get A+ content going. And now there's AI tools that help with that that we've talked about here at Amazon Accelerate this year. But if I already have A+ content, is this AI detecting like, hey, this might not be the most optimized and you need to tweak it, or what's it doing then?    James: Yeah. So it's going to look throughout the sales funnel that you might see for a product. It might look at search activity glance views at the detail page and then I think a key lever for sellers is are they converting those views and visits to their products into sales? And so it might come back with a recommendation to tweak that content to better align with the search terms that customers are using. Or it might see a strategy where they could increase their featured offer win rate and ultimately convert more of those customers into buyers. And that's where the AI is powerful.    It's going to look across those different opportunities and see where can we create the most leverage, and it was important to us as we were building Business Pointer. It's not just going to come with recommendations that might require some additional investment from sellers. So at launch, one of the things that we're including is a set of cost reduction goals, and that's where we might look at inventory levels and fee structures and recommend either promotions and deals or a different stocking strategy to the seller that can help them reduce their costs to serve and be more profitable in the similar All right, excellent.    Bradley Sutton: So, regardless of what it is, whether we're talking A+ content, whether we're talking advertised I set a goal, I implemented it. You mentioned tracking the progress. How can I see how I'm you know my road to that?    James: Yeah, absolutely so. This is where we want to bring in some like detailed data visualization. So when you come back to Business Planner, you click into the goal that you're tracking against, we'll have a big chart on the page with your progress, the projection of where you're going to end up, and also allow you to do some comparisons against a historical period so that you can see am I really outperforming, am I getting the gains? So back to your training for the Olympics. We want to see that your sprint times are coming down or your weight lifts are increasing in weight, and it's the same thing here. So if we're trying to improve our ads attributed sales we want to make progress on that metric. If we want to reduce our costs, we should expect to see our inventory performance index improve and by providing that granular view into the metrics, we can show that the seller is progressing towards their objective.    Bradley Sutton: Excellent, all right, so now I'm inspired by listening to this podcast and I'm ready to go in. Maybe by the time they're listening to this, maybe it is available already in Seller Central. If I'm just getting started, what's maybe the first thing I should do, or what's the best way to get started with this?    James: Yeah. So we want Business Planner to be a regular thing and we think that sellers will start to use it as it aligns with their monthly or quarterly business planning. So my first recommendation is check it out. Either go through the recommendations on the Seller Central homepage or go to growth opportunities and look for Business Planner in that left menu and you can start browsing those recommended goals. Those will update at least once a week with the latest and greatest opportunities that we see for you as a specific seller and based on, like your business and your opportunity, and then, once you find the plan that makes sense to you and you kick that off, you know, check back regularly. Those action plan items might update as much as once a day. So we want this to be a kind of like a regular part of your journey as a seller and a regular part of the tools that you might use on Seller Central.    Bradley Sutton: Well, thank you so much for bringing this tool, thank you so much for coming on the show and talking about it, and I'm excited to use it myself, and I'm sure a lot of the brands out there will be excited. And I can empathize with you about the New York teams. I mean, I'm a Chargers and Clippers fan, so I'm a glutton for punishment myself. So thanks a lot for doing it. Yeah, thank you so much for being here. This was fantastic actually. This she doesn't know I'm going to say this, but this was the highlight for me, for actually Amazon Accelerate was being able to interview our next guest, who I am super excited to meet her, not only her, but also especially what she's going to be talking about. So, Wei, welcome, welcome, thank you. Thank you for meeting with me.    Wei: Thank you for having me.    Bradley Sutton: Now let's what I do with all of my guests. I like to get the backstory a little bit, so where were you born and raised?    Wei: Definitely. I was born and raised in Beijing. I moved from Beijing to Chicago actually in 2003 for graduate school, so before Amazon, I worked for some of the big names like Merrill Lynch, KPMG. I have also worked for a number of startup companies in the fintech, pharmaceutical and supply chain companies. I joined Amazon in 2011. I have spent most of my time here with a selling partner services organization. Currently, I lead the selling partner growth analytics team, and our team built a few that I was on.    Our team built a few seller-facing applications in Seller Central and your comment earlier. I actually I'm a mom of three outside of work and I have a seven-year-old, a six-year-old and a baby under one.    Bradley Sutton: Yeah, wow, that's awesome, awesome. I miss those days. My kids are both. My kids are both in their twenties now and so, like I talked, when I talked to parents, when I talked to parents who still, I was like, oh man, you don't know how lucky you are to have kids at that age, because I wish I could go back in time Now, going back, one thing you said. You said you came to graduate school in Chicago. Which school did you go to?    Wei: Yeah. So I got two masters, one from Illinois Institute of Technology and got my quantitative finance degree there.    Bradley Sutton: And that's also Quantitative. I don't even know what that means.    Wei: And then I received an MBA from UChicago.    Bradley Sutton: Okay, excellent, excellent. You talk about your career there and on Amazon. You're very humble about the department you work at, but, guys, this is the department that I think not just me but every Amazon seller is so thankful for, which you're responsible for things like the search, career, performance and all these other amazing things that I think is so important, because brands, I think, have been spoiled by Amazon in the last couple of years with all the data that they get. They don't realize that if you were selling on Amazon, maybe like five, 10 years ago, some of the stuff that you guys are providing, you actually had to pay like thousands and thousands of dollars and most didn't even qualify to get it. So, first of all, again, thank you so much for what you do at your department. Now let's just talk about that a little bit Like how do you guys approach, what kind of analytical tools, what kind of information you're going to provide brands in?    Wei: a few different domains. So, first of all, we provide a traffic and sales data through Business Report, which is one of the most visited tools in Seller Central. Additionally, we also provide this tool called Opportunity Explorer. So Opportunity Explorer is a selection analytics tool. It helps sellers identify new selection to sell in Amazon store. Additionally, we also provide this tool called Search Analytics Dashboard. That is where we can provide some of the data on traffic, with an emphasis on search keywords. Lastly, but not the least, is the Customer Analytics Dashboard. For Customer Analytics Dashboard, I'm actually very excited to announce some new launches here.    So we started out by building dashboards about customers and their purchase behavior. We have demographic dashboards to tell you who your customers are. We have repeat purchase dashboard that tells you how often customers purchase from your brand. Additionally, we have this third dashboard called Market Basket Dashboard. It tells you what products your customers would purchase together with your brands. It unlocks some of the cross-selling opportunities. Since then, we have also received feedback from your brands. It unlocks some of the cross-selling opportunities. Since then, we have also received feedback from the brands. They want to take a customer-centered approach. So last year we launched a customer loyalty dashboard. It gives the brand a segmented view to understand who are your existing customers, from top tier to promising to at risk and hibernating customers. And then this year we're launching customer journey dashboard that allows a brand to understand your customer's entire shopping journey, from first moment they start to search for your brand to the moment when they make that final purchase. With these two dashboards, our goal is to lower the customer acquisition cost as well as increase the customer lifetime value.    Bradley Sutton: This is really important because actually, this part of all the analytical tools I probably know the least about. I'm so obsessive about search query performance and search volume and keyword data, but I think now 2024 and then going to 2025, brands really need to understand the customer and people are thinking too much just about the algorithm or things like that, but at the end of the day, we're not selling to the algorithm, we're selling to a human being, and so some of these data points that you're talking about is really important. I'm happy to, I'm really excited to learn about them today. Now, one thing you mentioned, you know, about different customers, like you mentioned, like top tier and things you know, like this might be familiar to some out there and I know you're probably going to talk about it, but we had the brand tailor promotions and we could see some of these different audience groups, now, those who might not be familiar with it. Can you talk a little bit about these customer audience types? You mentioned top tier, but there's a lot of other ones out there too.    Wei: Absolutely so. We help brand segment your existing customer base and we actually use a pretty standard methodology, is called RFM. R stands for Recency it describes when did your customer make the last purchase from your brand. F stands for Frequency it describes how frequently customers purchase from your brand. And lastly, m stands for Monetary Spend it talks about how much does the customer spend purchasing your products.    We use a quantile-based approach and equally divide your customers into groups along these three dimensions recency, frequency as well as monetary spend. This allows us to group your customers into four segment top tier, promising, at risk, as well as a hibernating. By top tier customers those are the customers who purchased from your brand recently, but they may be purchasing at varying frequency and they spend varying amount. At risk customers they made a purchase but they don't purchase frequently. They also spend varying amount of money on your brand. And hibernating customers are those customers who have already churned. Equipped with this knowledge, brand can then deploy different promotion and marketing tools to re-engage these customers and thereby encourage repeat purchase and drive customer lifetime value.    Bradley Sutton: Interesting.First of all, I was today years old when I heard the word quantile, so you're already teaching me new vocabulary lessons.    I realize how not smart I am when it comes to math and this kind of things, but what you know, I think the main thing that people can take away is how important it is to kind of like bucket your customers into these different brackets, because you know, somebody who's hibernating is obviously a different kind of customer, a different value to one as one who is at risk or some of the others that you mentioned, and so it's important to be able to just not consider all of our brands customers. Hey, they're exactly the same, and I think that's what a lot of brands, or especially newer brands, might be doing. Like, all my customers are the same, but no, not all customers are created equally. Let's talk about the new and potential customers. We've got the ones we've had existing, like Hibernating and things like that, and who have been part of your brand. But I think all brands are really especially concerned about hey, how do I bring new customers into the fold? And so talk to us about the new and potential customers.    Wei: We show the new and potential customers in the brand view of the customer loyalty dashboard. New customers are the ones who have made the first purchase in the last 12 months and potential customers are those customers who have not made the purchase but has engaged with your brands in some ways. For example, they may have viewed your product detail page, read customer reviews or added your products to their shopping cart or save them for later. The idea there is we want to allow brands to set up uh promotion tools to target these potential customers and convert them all All right Now, about 40 years ago.    Bradley Sutton: if we use this term cart abandoner, somebody might think of somebody who went to the grocery store and then took the cart home and then left it in the street. But when we're talking about cart abandoners on Amazon completely different meaning it's actually my favorite group of customers. For those who aren't familiar with that term, can you explain who that refers to?    Wei: Yes, absolutely. It is actually one of the new audiences that we launched this year. Cart abandoners are those customers who added your products into their shopping cart but has not made the purchase in the last 90 days.    Bradley Sutton: Now it's amazing, because this is why I think it's so important that somebody thinks, uh, more holistically about customers, because we can't think that everybody's like us as a buyer, like me, as an Amazon customer I am. I am never a cart abander, like if I add something to the cart, I buy it, like I add it to the cart and then I check out. But then I thought everybody was like me, but actually not. You're not like me, probably I'm the opposite.    Wei: I actually, I actually added to the cart and I observe uh, when does the price drop?    Bradley Sutton: and so many people are like you. Yes, I heard other people. You tell me if this is you too, but other people they're searching for like a teacup or something like that, and they'll actually add five different ones to the cart and then make the decision about do you do that one too? Sometimes, see, I don't do any of this, and so I was thinking when I first saw the numbers of this, it was just flabbergasting. I was like I cannot believe how many people are cart abandoners. And then I just started asking friends and family and I guess I was the weird one and you guys are the normal ones. But yeah, that is a huge audience and a very valuable audience. So all of these audience types, at the end of the day, what we're talking about here is we're trying to send promotions to them in different ones. So how do we send promotions to these different audiences?    Wei: Absolutely so. Today, you're able to send tailored promotions to these different audiences, and promotions are then become available to customers through search result page. I do want to share with you that as a team, we're constantly thinking about new tools that sellers can leverage or brands can leverage. So in the future, we might incorporate new tools such as coupons, Amazon buying, A+, detail page, and Manage Your Experiments, so that brands can leverage different tools to engage with their customers and help them convert.    Bradley Sutton: Excellent, excellent. Now I think one question I've gotten a lot before from different brands is hey, if I set up a promotion that's going to one of these audiences being the cart abandoners or some other audience, how do they actually see the promotions?    Wei: Promotions will show up for these customers in the search results page or the product detail page.    Bradley Sutton: Okay, so now we're looking at an example of one of these graphs here, and there's a part here that says trends. So can you explain what is this representing?    Wei: Definitely. The trend graph actually allow you to compare different metrics, for example, your total customers, total sales, new-to-brand customers, new-to-brand sales. Brands can then compare and contrast and observe how these metrics change over time.    Bradley Sutton: All right, next question. Here I can see we have a Segment view and a Brand view. Can you explain the difference between those?    Wei: Absolutely so earlier we mentioned that we will share with brands about their existing customer base top tier customer, promising, customer at risk, as well as a hibernating customer. Brand view gives you data for the entire brand, and segment view actually allows you to dive deeper into each segment. On both brand view and segment view, we will provide recommended actions that you can take to drive conversion and increase repeat purchase. Additionally, one thing I would love to call out is segment view actually gives you a predicted customer lifetime value. We use a science model to predict how likely a customer is going to purchase from your brand again and we further segment each segment based on whether the customer lifetime value is going to grow, maintain or decline.    Bradley Sutton: Wow, that's interesting. Let's talk a little bit more about this, because I think there's some brands out there who might have a product where you know what it's a vacuum. Maybe they're just going to buy the one vacuum and 10 years later maybe they'll buy another vacuum. There's others who have maybe are in the supplements, the health and household category, the beauty category, where they're very reliant on repeat purchases. So this, this lifetime value, is definitely something near and dear to their heart. But you're saying that using uh models, you can actually kind of predict some of the potential lifetime value. Can you talk a little bit more about that?    Wei: Absolutely so. We use this size-based model, and the model input considers a variety of features such as customer's profile, their browsing behavior, how they have interacted with your brands or product in the past, and then the output of the model is how likely they're going to purchase from your brand again in the next 12 months, and we will then be able to say whether the customer lifetime value is going to grow, maintain or decline as a result of that. Brands will then have further segmentation within each customer segment each customer segment. So now brands can actually launch tailored promotion specifically targeting, for example, the top tier customers, those top tier customers where their lifetime value is predicted to decline. This will allow brands to prevent these customers from churning. Bradley Sutton: Interesting is that available already or that's coming later?  Wei: This is available already today.    Bradley Sutton: I've been missing the boat on that one. I need to go ahead and start implementing that, because that's very definitely invaluable. So what are the actions that brands should be doing that we do have available? I'm obviously missing that last one, but what are some more things that we need to be leveraging right now?    Wei: So brands can achieve a number of different goals through customer loyalty dashboard, for example, if you're a brand who are trying to drive conversion and acquire new customers, it would be a good idea to think about advertising campaign and boost awareness. You can also launch a tailored promotion, as we talked about earlier, focusing, say, on cart abandoner to encourage customers to convert and make their purchase. And if your goal is to drive loyalty and encourage repeat purchases, it would be a good idea to focus on top tier customers as well as promising customers. And, additionally, we have these promotion tools where you can focus on those customers whose lifetime value is predicted to maintain or decline and encourage them to purchase more from your brand your brand.    Bradley Sutton: Now I just want to take a moment to talk to the listeners out there who might not understand how crazy it is that this kind of data is being available. This is the kind of data that companies who are selling on other channels are paying a lot of agencies, tens and hundreds of thousand dollars and it's not even that great of information, because a lot of it is just trying to predict things where they might not have that information. It's just based on perhaps some surveys and things, but this is Amazon itself, who has access to all of this data and it's giving you firsthand this kind of information. Guys, if you are not leveraging this information, you are missing out on a ton of valuable information, so make sure to use this Now. This has been great. A lot of what you just mentioned is available as of now, but right here during Amazon Accelerate, you actually even announced some new and exciting more things that are coming to the platform. Can you talk about some of those launches coming to the platform?    Wei: Can you talk about some of those launches? Absolutely, I am super, super excited. So customer loyalty dashboard the goal there is to help brands understand their existing customers so that brands can engage with these customers at the right time with a right product. However, brand frequently ask for information about what's happening in the upper funnel. We are launching this new dashboard called the Customer Journey Analytics. So Customer Journey Analytics allows brands to map the end-to-end customer journey with data and analytics, as well as recommendations. It allows brands to visualize how customers go from becoming aware of your brand all the way to consideration, maybe intent to purchase, to finally making that purchase and become a new customer to your brand.    Bradley Sutton: Wow, I'm excited to see how that's gonna work, because I think that's what we would always have always wanted that kind of information, kind of guess about it, like, all right, that's how you know, that's why I'm doing my advertising in this sense, and it's going to pay back, uh, you know in this sense, and that's why I need to have them see it this many times but to be able to actually have real data to see, that's going to be, I think, a game changer for, uh, Amazon brands out there. Well, thank you so much for launching these things. Like I said, your department is my favorite. I was about to say the best, but then I have a lot of friends at Amazon so I can't completely say that or else they might get mad at me. But my personal favorite tools definitely come from your department, and so please, please, keep giving us brands this great information. We really, really appreciate it, and thank you so much for what you've launched this week at Amazon Accelerate. I'm sure all the brands are really gonna appreciate all of this data.    Wei: Thank you.  

Send us a textIn this episode of 'Talking Grit,' hosts Jason Harwood and Jacob Litton conduct a quarterly review of the Detroit Lions' season. They are joined by Morgan Cannon from Pride of Detroit to discuss the Lions' recent performances, cherished memories of Barry Sanders, and nostalgic highlights from past Lions games. The conversation covers the Lions' current 3-1 standing, with discussions on key players like Aiden Hutchinson and David Montgomery. The hosts also reflect on the team's past struggles and how current developments indicate a departure from the 'same old Lions' narrative. An analysis of upcoming games and strategies for improvement is shared, along with speculation on whether the Vikings are genuine contenders this season.Want to support us?Item ShopVisit us on FacebookVisit us on X: @talkinggritpodJason - @Jason_TGPodJacob - @jmallittonYouTubeTalking Grit WebsiteTalking Grit SubredditEmail Us: talkinggritpodcast@yahoo.com

A gritty matchup for Monday Night. The knee-cap chewing Lions welcome the Seahawks for a third straight season to Ford Field. The toughest offensive test for the Seahawks defense so far, and can the offense continue to find its footing against this tough defense at home, with a Defensive Player of the Year candidates in Aiden Hutchinson. On the BNB Show today, we'll break this matchup down. When you use promo code NEST at https://play.underdogfantasy.com/p-the-hawks-nest with any deposit, they will MATCH that deposit up to $100!  Link to my YouTube Channel. Live on Wed and Sunday, 5PM PST...https://www.youtube.com/@TheHawksNest12thman?sub_confirmation=1 Link to my Patreon....https://www.patreon.com/thehawksnest Twitter...@SeahawksNester Twitch...@TheSeahawksNest  

Send us a textIn this episode of 'Talking Grit,' hosts Jason Harwood and Jacob Litton dive into a comprehensive preview of the upcoming Monday night football game between the Detroit Lions and Seattle Seahawks. Featuring insights from Brandon Cain of the Hawk's Nest YouTube channel and Mike Dugar from The Athletic, the discussion covers the historical performance, key player matchups, and new strategies under Seattle's coach Mike McDonald. The focus includes the impact of vital players such as Gino Smith, Jared Goff, Aiden Hutchinson, and DK Metcalf, as well as strategies to handle the Seahawks' pass rush and running game. The hosts discuss the Lions' defense and provide predictions and keys to victory for both teams.Want to support us?Item ShopVisit us on FacebookVisit us on X: @talkinggritpodJason - @Jason_TGPodJacob - @jmallittonYouTubeTalking Grit WebsiteTalking Grit SubredditEmail Us: talkinggritpodcast@yahoo.com

The Arizona Cardinals have seen their playoff odds spike as WR Marvin Harrison Jr. is blessed to have Kyler Murray as his QB. Is Jonathan Gannon poised to upset Dan Campbell's Detroit Lions? Will the Cards see success in their run game vs Aiden Hutchinson behind RB James Conner?An ALLCITY Network ProductionSUBSCRIBE to our YouTube: https://bit.ly/phnx_youtubeALL THINGS PHNX: http://linktr.ee/phnxsportsMERCH https://store.allcitynetwork.com/collections/phnx-lockerALLCITY Network, Inc. aka PHNX and PHNX Sports is in no way affiliated with or endorsed by the City of PhoenixPHNX Events: Get your tickets to PHNX events and takeovers here: https://gophnx.com/events/FREE PHNX Cardinals Tailgates presented by Sanderson Ford at Chicken N Pickle! https://gophnx.com/event/phnx-cardinals-tailgate-at-chicken-n-pickle-lions/Pit Boss Grills: Sign up for a chance to win a Pit Boss Grill every Cardinals post -game show at https://gophnx.com/pit-boss/bet365: https://www.bet365.com/olp/open-account?affiliate=365_03330244 Use the code PHNX365 to sign up, deposit $10 and choose your offer! Must be 21+ and physically located in AZ.  If you or someone you know has a gambling problem and wants help, call 1-800-NEXT-STEP, text NEXTSTEP to 53342 or visit https://problemgambling.az.gov/Empire Today: Schedule a free in-home estimate today! All listeners can receive a $350 OFF discount when they use the promo code PHNX. Restrictions apply. See https://empiretoday.com/phnx for details.Indeed: listeners of this show will get a $75 SPONSORED JOB CREDIT to get your jobs more visibility at https://indeed.com/allcity. Terms and conditions apply.  Need to hire? You need Indeed.Zbiotics: Go to https://zbiotics.com/phnxcards to get 15% off your first order when you use PHNXCARDS at checkout. Pre-Alcohol is backed with 100% money back guarantee so if you're unsatisfied for any reason, they'll refund your money, no questions asked. Gametime: Download the Gametime app, create an account, and use code PHNX for $20 off your first purchase. Terms apply.Branded Bills: Use code PHNX at https://www.brandedbills.com/ for 20% off your first order!Shady Rays: Exclusively for our listeners, Shady Rays is giving out their best deal of the season. Head to https://shadyrays.com and use code: PHNX for 35% off polarized sunglasses. Try for yourself the shades rated 5 stars by over 300,000 people.Check out FOCO merch and collectibles and use promo code “PHNX10” for 10% off your order on all non Pre Order items.TrueFan Travel: For PHNX Cardinals Road Trip to Miami, Head to https://truefantravel.com/trips/ to book your spot today! Rugged Road: Gear up for your next adventure with Rugged Road Coolers - Your ultimate outdoor companion! Head to http://ruggedroadoutdoors.pxf.io/ALLCITY and use code PHNX for 10% off!When you shop through links in the description, we may earn affiliate commissions. Copyright Disclaimer under section 107 of the Copyright Act 1976, allowance is made for “fair use” for purposes such as criticism, comment, news reporting, teaching, scholarship, education and research. Fair use is a use permitted by copyright statute that might otherwise be infringing.

Aiden Hutchinson meets with the mediaSee omnystudio.com/listener for privacy information.

On today's episode of The Bill Barnwell Show, Jeremy Fowler joins the episode continuing the Breakout Month series, focusing on the defensive end of the ball. They break down the great expectations of Aiden Hutchinson, linebackers with the highest ceiling, and which safeties will make a huge jump this year. Plus, they conclude by picking which defensive player will be ranked in the top 10 in 2025. 3:50 Defensive tackles to watch 10:07 Edge rushers who will make a leap this upcoming season 15:50 Linebackers breaking through this year 21:35 Younger safeties making waves 27:03 Cornerbacks with superstar potential 32:45 Top Defensive Player in 2025  Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of the Off The Charts Football Podcast, Bryce Rossler (@btrossler) welcomes Steven Ruiz (@theStevenRuiz) of The Ringer to the show to discuss where they stand on a handful of NFL players who are still on their rookie deals. The guys play a game of Buy or Sell on the stock of several players at its current point in time, including Bryce Young (1:10), Trevor Lawrence (12:20), Jordan Love (19:46), Aiden Hutchinson (26:31), CeeDee Lamb (35:14), and Kyle Pitts (42:53).Thank you for listening. Please check out The Edge, The Trenches Tool, The 33rd Team NFL Draft Big Board and SportsInfoSolutions.com for all our latest content, and don't forget to check out the SIS Baseball Podcast, available wherever you get your podcasts. 

The good vibes are absolutely rolling in Hockeytown right now (0:00). Tune in as we open by recapping an 8 goal performance by the Detroit Red Wings with a slew of strong performances: Shayne Gostisbehere's 2 goals, Joe Veleno's sweet plays, Lucas Raymond continually dazzling, Dylan Larkin, Alex DeBrincat, and Patrick Kane connecting for a textbook gorgeous play, Compher and Copp connecting, Mo Seider's warrior mentality in front of Alex Lyon, Aiden Hutchinson sounding the goal horn and slamming a drink (Dan Campbell when?), & lots more from Steve Yzerman and Derek Lalonde's squad (6:25). Next, an update on playoff standings, potential matchups, & the schedule ahead (22:10) before we focus on Lucas Raymond's breakout season, how Patrick Kane may have elevated his game, and how he might develop compared to stars like Mitch Marner or Mikko Rantanen (33:45). After that, a Trade Deadline update: is Steve Yzerman looking for a defenseman like Dumba at the deadline? Is he shopping Holl, Petry, or Maatta to offer more support behind Seider, Walmon, Chiarot, & Ghost? What cap implications come into play? Also, a very silly conversation about Elias Petterson (47:05). We also recognize Sebastian Cossa's honors with the Grand Rapids Griffins (alongside the likes of Edvinsson, Kasper, Mazur, & others) (59:05) before we discuss the Detroit Red Wings bringing in a jersey ad sponsor (1:00:25). All of that & lots more before we take your questions and comments during our Overtime segment (1:06:15) - enjoy! Head over to wingedwheelpodcast.com to find all the ways to listen, how to support the show, and so much more!

GO LIONS!!! In honor of the Detroit Lions winning their first playoff game in 32 years - here's an inspiring conversation with Aiden Hutchinson (Defensive End). Be prepared to get off your ass and make some dreams come true. TIME STAMPS 0:00 - Intro 1:18 - Go Blue 4:29 - Hard Work vs. Talent 5;54 - Junior Year Injury 10:01 - Controlling The Controllable 12:05 - Confidence 14:05 - Leadership 17:50 - Next Level Competition 19:17 - Manifesting Destiny 21:01 - Hype vs. Reality 23:27 - Winning Spirit 26;30 - Put In The Work Jayson Waller is a seasoned international motivational speaker, a battle-tested serial entrepreneur, an Apple Top 5 Podcast host - The BAM Podcast & True Underdog, and a USA Today, WSJ & Amazon bestselling author - Own Your Power. He and his family are also starring in an Amazon Prime reality series - THE BAM FAM - airing January 2024. Join him and his world-class guests on a motivational, mind-expanding journey. Learn how to integrate Ai into your everyday workflow. Understand digital marketing at an elite level. Avoid the hard-learned pitfalls, celebrate the sweet victories, AND LAUGH YOUR ASS OFF ALONG THE WAY! jaysonwaller.com Learn more about your ad choices. Visit megaphone.fm/adchoices