Podcasts about bow valley college

In this episode, host Tyler Chisholm is joined by Ryan Coutts, Digital Entertainment Accelerator Lead at Bow Valley College and VP, Alberta South at the Alberta Esports Association (AESA), to explore the cutting-edge world of digital entertainment. As the Digital Entertainment Accelerator Lead at Bow Valley College, Ryan is pivotal in fostering Calgary's burgeoning creative economy, focusing on game development, esports, and film production. This episode unpacks Ryan's fascinating journey from his early days with the Alberta Esports Association to leading an innovative business accelerator program designed to empower entrepreneurs in the digital creative field.This episode is brought to you by clearmotive marketing. When it comes to marketing that truly matters to your business, clearmotive is your go-to partner. With a proven track record of more than 15 years, they understand what makes your business tick. Learn more at https://www.clearmotive.ca and discover how clearmotive can help your marketing thrive.We're on social media! Follow us for episodes you might have missed and key insights on Western Canada directly on your feeds.Instagram: https://www.instagram.com/collisionsyycLinkedIn: https://www.linkedin.com/company/collisions-yycYouTube: https://www.youtube.com/@collisionsyycWebsite: https://www.collisionsyyc.comThank you for tuning into Collisions YYC!Remember to subscribe and follow us on Spotify and Apple Podcasts so you never miss an episode.If you loved the episode, please leave us a 5-star review and share the show with your friends! These things really help us reach more potential fans and share everything that's amazing about Western Canada.We sincerely appreciate your support of our local podcast.Host links:Tyler's website: https://www.tylerchisholm.comTyler's LinkedIn: https://www.linkedin.com/in/tylerchisholmGuest links:Ryan Coutts' LinkedIn: https://www.linkedin.com/in/davidryancouttsBow Valley College's Website: https://www.bowvalleycollege.caBow Valley College's LinkedIn: https://www.linkedin.com/school/bow-valley-collegeBow Valley College's Facebook: https://www.facebook.com/bowvalleycollegeBow Valley College's Instagram: https://www.instagram.com/bowvalleyBow Valley College's Twitter: https://www.twitter.com/BowValleyCollisions YYC is a Tyler Chisholm original production // Brought to you by clearmotive marketing

On today's show: as a grain terminal workers strike continues in the Port of Vancouver, we hear how farmers are being impacted right in the middle of harvest; an alternative all-boys elementary school program in Calgary is one step closer to shutting down. We speak to a mom whose son is currently enrolled there; time to get your glow on. The Night Light festival is back for a second year; we hear about the new arena. Not that one! The E-Sports Arena opening at Bow Valley College.

In our latest episode, Peter Beaudoin sits down with experienced entrepreneur and sales expert Craig Elias, who shares his insights on building effective sales capabilities for startups in the Alberta ecosystem. Craig emphasizes the importance of proactive, outbound sales efforts - not just relying on marketing. He advises startups to focus on the lean canvas model to clearly define their problem, competition, ideal customers, and unique value. Thank you for listening to the Leaders, Innovators and Big Ideas podcast, supported by Rainforest Alberta. The podcast that highlights those people who are contributing to and/or supporting the innovation ecosystem in Alberta. Host: Peter Beaudoin Peter manages strategy and partnerships for an innovative alliance of energy companies committed to reducing environmental impacts through collaborative R&D efforts. Peter worked for more than 20 years in Asia building and investing in a variety of businesses. His most recent role outside of Canada was with the World Wildlife Fund, where he was the Chief Executive Officer of WWF China, based in Beijing. Prior to that, Peter lived in Hong Kong for 15 years working in the technology industry. Guest: Craig Elias is LinkedIn user number 3,956 of over a billion users and he has 10,000+ unsolicited endorsements - with over 1,000 of them for his favourite sales topic, lead generation. In both 2018 and 2019, Craig was chosen by LinkedIn as Canada's #1 B2B Sales Expert (#15 globally). Craig's first startup went from initial launch to being funded by a Tier 1 US-based Venture Capitalist and was twice named by Dow Jones as one of the 50 most promising companies in North America in less than 24 months after launching. He is a Startup Mentor for the Alchemist Accelerator in San Francisco, on an advisory board for South by Southwest (SXSW) in Austin, Texas, a mentor for Techstars in Toronto and has been a National Growth Advisor for Goldman Sachs' and Babson College's 10,000 Small Business Program in Boston. Craig is the recipient of the World Federation of Colleges and Polytechnics Gold Award of Excellence in Entrepreneurship and, for the last nine years, has been the Entrepreneur-in-Residence at Bow Valley College in downtown Calgary, where he runs Calgary's Innovation Rodeo and spearheads initiatives like 150 Startups, MVP Mondays, Tech Sales Tuesdays, and Founder Fridays to help people from all walks of life become first-time entrepreneurs. He has an Executive MBA from the University of Calgary, specializing in New Venture Creation and Technology Commercialization and a cross-disciplinary BA from the University of Western Ontario. Please be sure to share this episode with everyone you know. If you are interested in being either a host, a guest, or a sponsor of the show, please reach out. We are published in Google Podcasts and the iTunes store for Apple Podcasts We would be grateful if you could give us a rating as it helps spread the word about the show. Show Links: Lean Canvas Model 150 Startups  Show Quotes: "so I'm one of those hardcore sales guys. I'm like outbound, pick up the phone, call somebody, go get customers." "I think if you start getting traction, once you get past 10 customers, you've now got some data." Credits... This Episode Sponsored By: New Idea Machine Episode Music: Tony Del Degan Creator & Producer: Al Del Degan  

Monday's increase to the Federal carbon tax isn't helping the Trudeau government's popularity. We get details on the impact the tax is having on the polls and the latest headlines making news from the Nation's Capital with Mercedes Stephenson, Global News Ottawa Bureau Chief and Host of The West Block. Next, if you're considering a change in careers or looking to keep your skills up to date, maybe “Bow Valley College” would be a good fit. We continue our “Future of Work” series and this time out, learn about the unique programs offered at the “Bow Valley College Centre for Entertainment Arts” from Associate Dean, Jeff Clemens. Finally, could Viagra ‘rise to the occasion' when it comes to combating Alzheimer's Disease? Well that's the claim of a recent study and it's a BIG ONE. We discuss the interesting “unintended” consequence of the popular drug with Dr. Ted Jablonski, our “on-call family physician”.

Carolynne Scoffield, known as the "Savvy Socialite," has made her mark in Calgary's marketing sphere, defying the setbacks of a serious facial injury sustained due to a Rottweiler attack to become the Marketing Director at Arlington Street Investments. A decade-long career path through social media has culminated in a widely followed blog, amassing over 180,000 hits at its zenith. Now, she applies her seasoned skills in SEO, analytics, and strategic marketing campaigns across platforms like Facebook, Instagram, LinkedIn, and TikTok. Equally esteemed in academia, Carolynne boasts a Business Administration Diploma with a focus on Digital Marketing from Bow Valley College. Her academic prowess is underscored by a second-place victory in the Dean's Alberta Business Case Competition and the Jason Lang Scholarship award. Concurrently, she's the entrepreneur behind Savvy Socialite, where she empowers small businesses to flourish on social media through community-focused organic growth techniques. Above her professional triumphs, Carolynne treasures motherhood as her crowning achievement. Her daughter represents the pinnacle of joy and inspiration, serving as a pillar of strength and motivation in Carolynne's life, driving her to be an unstoppable force in her industry. Entrepreneurs are the backbone of Canada's economy. To support Canada's businesses, subscribe to our YouTube channel and follow us on Facebook, Instagram, LinkedIn and Twitter. Want to stay up-to-date on the latest #entrepreneur podcasts and news? Subscribe to our bi-weekly newsletter

Calgary Film Commissioner Luke Azevedo says Last Of Us put all eyes on city - and more projects coming: Trip to Emmy Awards opportunity to promote city's thriving industry (but we still need more skilled-workers in culture jobs). Shouts out Bow Valley College for educating next generation of workers, leaders

Leadership and education goes hand in hand in molding our future leaders. As Dr. Misheck Mwaba said, a great leader is willing to listen to its members and knowing that his members will also help him achieve the goal of the organization. Dr. Misheck Mwaba is the President and CEO of Bow Valley College in Calgary. He is collaborative and strategic leader with a knack for visioning and team building. Dr. Misheck Mwaba is also committed to helping individuals succeed and has more than 25 years of experience that includes academic leadership, teaching, research, strategic planning board governance. — Joe Momoh - https://joemomoh.com/ Codessa - https://codessa.io/ Connect with Joe Instagram - https://www.instagram.com/thejoemomoh/ LinkedIn - https://www.linkedin.com/showcase/joe-momoh/ Facebook - https://www.facebook.com/thejoemomoh Twitter - https://twitter.com/thejoemomoh – Dr. Mischeck Mwaba Bow Valley College - https://bowvalleycollege.ca/our-stories/2020/academic/sixth-president-and-ceo-installation-ceremony LinkedIn - https://www.linkedin.com/in/misheck-mwaba-phd-p-eng-9b091343/ Twitter - https://twitter.com/misheckmwaba

This episode of The Leadership Standard podcast with host Gair Maxwell features an inspiring conversation with Kylie Woods, empowering voice for women in tech and Founder of Chic Geek—a welcoming non-profit organization and community for women exploring technology and entrepreneurship. Named one of Avenue Calgary's Top 40 Under 40, Metro News' “Calgary Heroes”, and Alberta Venture's “Need to Know”, Kylie is an avid learner, a tenacious question-asker, and an empowering voice for women in STEM. Where did Kylie's goal to build gender diversity in tech stem from, you might wonder? Well, not only are there not enough women in tech, the industry is losing the ones it does have—women are 2X as likely to quit the tech industry as men. If this attrition could be reduced by even just a quarter, 220,000 women would be put back into STEM. Sitting at the intersection of retaining the current women in tech to create leadership positions and building role model opportunities to encourage the recruitment of more women, Chic Geek is creating an inclusive space where women's careers and lives can thrive. Throughout this episode, Kylie provides insight on: How to raise capital for your small business Her biggest mistake as an entrepreneur and why it still brings her shame Why investing in relationships is critical Kylie's experience in “The Messy Middle”—the moment when you realize you have come too far to turn around and look forward to see an impossibly long journey The impact Chic Geek has made on women in tech Sitting on the advisory committee for the Chiu School of Business Dean's Strategic Advisory Committee at the Bow Valley College, The51 Community Council, the Calgary Innovation Coalition Board, and the Women's Economic Recovery Advisory Committee with the Status of Women, Kylie is a thought leader in the technology gender diversity space. ABOUT CHIC GEEK Chic Geek exists to build gender diversity in technology. Through programs, events, services, and partnerships, they create connections that help intermediate women in technology achieve thriving and meaningful careers. Learn more on the Chic Geek website here! About The Leadership Standard Podcast The Leadership Standard, hosted by TEC Canada speaker and branding expert Gair Maxwell, features in-depth conversations with subject matter experts all across the business spectrum. Featuring thought leadership and actionable insights to challenge your assumptions – and inspiring stories of business triumphs, struggles, and perseverance that provide a motivational push – every episode of The Leadership Standard is a revealing discussion about the life of business and the business of life.

Ooops!! we've just cheekily added the f*** word to one of Heather's life mottos! In this episode the boys chat with Heather Martin from the Chiu School of Business at Bow Valley College about the importance of suitably preparing the next generation of Canadian employees and the need to bring a diverse group of voices to the forefront in business. Heather has been facilitating groups of adult learners since 2007 in Canadian non-profit and post-secondary environments. Currently, she provides transformative learning experiences that give learners the necessary critical and creative thinking skills to solve complex problems with creative solutions, and become valuable contributors to future employers. In her side hustle (and passion project), Heather designs and delivers entrepreneurial programming that enables innovators to catalyze future growth, improve productivity and competitiveness and bridge the gap between industry and academia. During the episode Heather and Ken refer to two quotes respectively - “Diversity is being invited to the party. Inclusion is being asked to dance®” Vernā Myers, Diversity advocate & TED speaker, www.vernamyers.com and “Diversity is having a seat at the table, inclusion is having a voice, and belonging is having that voice be heard.” Liz Fosslien, Author of 'No Hard Feelings: The Secret Power of Embracing Emotions at Work', www.fosslien.com—We hope you enjoy the podcast. Remember to subscribe via Apple podcasts or Spotify, share the link with your friends and colleagues and you can always reach out to as at the following email address info@ineedtof-ingtalktoyou.com.—Ready for the next step in your difficult conversations? You can buy the book on Amazon now.I Need To F***ing Talk To You! | The Art of Navigating Difficult Workplace Conversations - Amazon | Owl's Nest Books| Shelf Life Bookshttps://www.ineedtof-ingtalktoyou.com/

Talent is an equally distributed commodity however, the access to level this knowledge isn't always guaranteed or granted. Michael Manzano is the Community Liaison Officer for Bow Valley College. He works to connect Albertans, newcomers to Canada, and youth in the community with businesses, programs, and with help that they need to get a job. He joined me this week to have a discussion on employment equity, equality for all Canadians. LinkedIn: @MichaelManzano Subscribe: https://podcasts.apple.com/ca/podcast/the-offer-letter/id1566000577

In this episode Mikayla talks about her life and how her learning struggles shaped who she is today. Mikayla is an only child and has had a great childhood. She played a lot of sports growing up, with ringette being her main sport. Mikayla and I have known each other since we were young through ringette! We were never truly best friends until she came to Foothills Academy school! Mikayla started experiencing mental health and different challenges in high school. She would never go to class and pretend that she was sick so she didn't have to go. After a lot of struggles Mikayla and her parents decided that she should get tested for learning disabilities. It turns out that she had a few learning disabilities like dyscalculia, ADD, a little bit of ADHD, and poor working memory. When she was tested they then looked into schools that would help her. She ended up choosing Foothills Academy in Calgary which made the world of a difference as the teachers understood and took time to get to know her. Everything didn't fall into place magically once going to Foothills Academy School but it definitely helped her to learn with different tools. As she approached graduation she had decided that she wanted to be a nurse. Although she did not have the grades for it she did not give up. After graduating in 2018 she decided to attend Mount Royal, she ended up getting overwhelmed and dropped most of her classes. Then she decided to attend Bow Valley College for a nursing program but it wasn't going well either. Then to make the situation worse covid-19 hit and her motivation decreased even more. As she was feeling depressed and lonely she turned to her art. She realized that she was no longer happy doing school and decided to drop out. Now she's doing something that she loves and is planning on going to SAIT to pursue her natural artistic talents. If you want to get in touch with Mikayla  or learn more about her you can contact her on Instagram @burkartsketches or her Tik Tok!  Connect with me on Instagram, Facebook, and TIK TOk ! If you have a story you would like to share with the world!Sending love and joy your way!Selina Novello 

What is your greatest strength?Everyone has strengths and you need to let the interviewers know what yours are.Join us as Ed Britton, Career Coach at Bow Valley College and founder of NOT Retirement give us tips on which strengths you should talk about and how you can tell them about these strengths.If you need more help in your job search then check out our programs at http://bit.ly/LINCBVC

"Why should we hire you?"Let interviewers know why you are the best candidate.Join us as Nicole Dodd, Career Coach at Bow Valley College gives us advice on how to answer this question and to show why you are the best candidate.If you need more help in your job search then check out our programs at http://bit.ly/LINCBVC

Thank you for listening to the Leaders, Innovators and Big Ideas podcast, supported by Rainforest Alberta.The podcast that highlights those people who are contributing to and/or supporting the innovation ecosystem in Alberta. Peter Beaudoin Peter manages strategy and partnerships for an innovative alliance of energy companies committed to reducing environmental impacts through collaborative R&D efforts. Peter worked for more than 20 years in Asia building and investing in a variety of businesses. His most recent role outside of Canada was with the World Wildlife Fund, where he was the Chief Executive Officer of WWF China, based in Beijing. Prior to that, Peter lived in Hong Kong for 15 years working in the technology industry. Craig Elias Craig Elias is LinkedIn user 3,956 of 750 million users, an award-winning entrepreneur, educator, a passionate startup advisor, and a pitch coach that recently helped a startup win two different $100,000 pitch competitions in less than 24 hours. His first startup went from initial launch to winning $1,000,000 in a global billion-dollar pitch idea competition to being funded by a Tier 1 US-based Venture Capitalist and twice being named by Dow Jones as one of the 50 most promising companies in North America in less than 24 months after launching. He is a Startup Mentor for the Alchemist Accelerator in San Francisco on an advisory board for South by Southwest (SXSW) in Austin, Texas and have been a National Growth Advisor for Goldman Sachs’ and Babson College’s 10,000 Small Business Program in Boston. He is the most recent recipient of the World Federation of Colleges and Polytechnics bi-annual Gold Award of Excellence in Entrepreneurship and for the last six years, has been the Entrepreneur-in-Residence at Bow Valley College in downtown Calgary where he runs Calgary’s Innovation Rodeo, three different student-focused pitch competitions - VentureQuest, 150Startups and INVENTURE$ Student Track – coaches startups to generate early revenue and gives away over $100,000 each year to help post-secondary students across the province of Alberta become first-time entrepreneurs. If you would like to contact Craig he is available on 403.874.2998 Please be sure to share this episode with everyone you know. If you are interested in being either a host, a guest, or a sponsor of the show, please reach out.We are published in Google Podcasts and the iTunes store for Apple Podcasts We would be grateful if you could give us a rating as it helps spread the word about the show. Show Summary In this episode we talk with Craig Elias the Entrepreneur in Residence at Bow Valley College and explore some great events available to help budding entrepreneurs including MVP Mondays. (https://www.runtheworld.today/app/c/MVP-Mondays) Show Quote: Credits... This Episode Sponsored By: Community Now! Magazine Episode Music: Tony Del Degan Creator & Producer: Al Del Degan System Engineering Sponsor: Kris Chase - PODMaster 2020  

Many activities have moved to our screens and online over the course of the pandemic, but we're still much more likely to invest in an ergonomic chair than a VR headset. So what still stands in the way of wider adoption of virtual reality? Bow Valley College has rolled out brand new virtual-reality training for their practical nursing program. Nora MacLachlan, Dean of Health and Community Studies, tells us how VR helps students develop empathy and practice more real-world disease processes for respiratory illnesses. Then, veteran airline pilot David Culos shares how he's using his unexpected sabbatical from flying planes during the pandemic to develop flight training that integrates elements of VR and AR. Finally, researcher Stephanie Llamas gives us a primer on VR, reviews the history of challenges in the industry, and discusses what the future may hold.

In this episode we take a deep dive into starting a business with Innovation Rodeo keynote speaker and best selling author Melinda Emerson and Bow Valley College's Chiu School of Business Entrepreneur-in-Residence Craig Elias.Melinda and Craig will share their insights on business: how to start one, pitch one, build networks/supports and move toward success. BiosMelinda F. Emerson twitter.com/SmallBizLadyMelinda, “SmallBizLady” is America's #1 Small Business Expert. She is an internationally renowned keynote speaker on small business development, social media and content marketing. Melinda is also the president of the Quintessence Group, an award-winning marketing consulting firm based in Philadelphia, PA, serving Fortune 500 brands who target small business market. LinkedIn named her a Top Voice for 2019 in Small Business and Entrepreneurship.  In addition to being a former NY Times columnist, she is frequently quoted by media organizations including The Wall Street Journal, Fortune, MSNBC, CNBC and Fox News. She is the host of #Smallbizchat LIVE and The SmallBizChat Podcast. Forbes magazine named her the #1 woman for entrepreneurs to follow on Twitter. A prolific writer, Melinda has published more than 5000 articles on her blog www.succeedasyourownboss.com. Her small business advice is widely read reaching more than 3 million entrepreneurs each week online. She is the bestselling author of Become Your Own Boss in 12 Months, 2nd Edition, the ebook How to Become a Social Media Ninja and her latest book is Fix Your Business, a 90 Day Plan to Get Back Your Life and Reduce Chaos in Your Business.  She is graduate of Virginia Tech and received her Executive MBA from Drexel University.Melinda is speaking at this year's Innovation Rodeo, Monday, July 6 at 3:15. Buy your ticket now!Craig Eliasca.linkedin.com/in/craigeliasCraig's first startup won a global billion-dollar pitch idea competition and was twice chosen by Dow Jones as one of the 50 most promising startups in North America. Craig is now a Startup Mentor for the, B2B focused, Alchemist Accelerator, a Scaleup Mentor for the GrowthX Academy, on an advisory board for SXSW and is the Entrepreneur-in-Residence at Bow Valley College in downtown Calgary.Craig is also the lead organizer for the Innovation Rodeo, a five day (mornings) entrepreneurial extravaganza featuring an array of speakers and presenters running July 6-10, 2020. Alberta Innovates is proud to be a founding partner of the Innovation Rodeo. Register now!

Eileen Gaetz, instructor of the Digital and Emerging Media class referred to as “PREL2103”. This short podcast session was conducted to introduce the students to editing and distributing their own podcasts. Allen managed to interview a few of the students to learn the subject matter of their planned podcasts! To learn more about this course and other programs offered at Bow Valley College, click on this website link: https://bowvalleycollege.ca/ Follow Bow Valley College on Instagram: @bowvalley Reach out to Eileen Gaetz on LinkedIn to learn more about this innovative and practical course: http://linkedin.com/in/eileengaetz --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/allen-wazny/message

Join me as I chat with Laura Jo Gunter, President & CEO of Bow Valley College (BVC). Laura brings the notion of education to the conversation, specifically on Pivot-Ed, a new program that aims to bring meaningful education to employees and employers and have a direct impact on change in Calgary

In this episode, Allen Wazny meets with David Allwright, Dean of the Business and Technology Department at Bow Valley College in downtown Calgary. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/allen-wazny/message

Craig Elias is the creator of Trigger Event Selling™ and Chief Catalyst of SHiFT Selling, Inc. He is #1 in Canada and # 15 Globally on LinkedIn's List of Top 50 B2B Sales Experts. He is also the author of the book “Shift!: Harness the Trigger Events That Turn Prospects into Customers”. In this episode, Craig explains how to be 'first in" with decision-makers who are thinking of changing vendors to close all of your deals.   Here are some of the topics covered in this episode: Leveraging sales opportunities through Shift Selling  What are trigger events and how to take advantage of timing How to make your solution the perfect fit with relationship building  Tips to improve your credibility and reduce each customer’s risk You can listen to this episode on iTunes, Stitcher, Spotify, Google Play or wherever you get your favorite podcast!   About the Guest:    Craig is an Entrepreneur in Residence at Bow Valley College and Advisory Board Member at SXSW and Nudge.ai. He is also the 15th on the Forbes list of the most social salespeople on the planet. For almost 20 years, Craig used Trigger Event strategies to become a top sales performer at every company that has hired him – including WorldCom where he was named the #1 salesperson within six months of joining the company. He received a bachelor of arts in Business and Computer Science at the University of Western Ontario and an MBA in Technology Commercialization & New Venture Creation at The University of Calgary.   Website: shiftselling.com   LinkedIn: www.linkedin.com/in/craigelias   YouTube: https://buff.ly/32sLlTj   Free copy of his award-winning sales book: https://shiftselling.com/book/friends/   Listen to more episodes of the Outside Sales Talk here and watch the video here!

Grieving the loss or change of a cherished natural space has not always been recognized as a true form of grieving. For example, the grief First Nations Peoples in USA and Canada experienced after losing their way of life in the wake of colonization, was generally not recognized as ecological grief. Wildfires and summers filled with smoke, devastating floods and subtle changes in the seasons seems to be the new normal and following recent IPCC reports, ecological grief is now starting to become recognized as a legitimate form of mourning and anxiety. But like all forms of grief, ecological grief is personal, unique and often does not follow a logical pattern. The speakers will argue that recognizing and working with ecological grief is an experience familiar to many, but is only now beginning to be understood. How to connect the dots is a work in progress with a multitude of nuances. Grieving a loss of natural space or build environment may or may not be similar to other forms of personal loss. Speakers: Amy Spark and Jodi Lammiman Amy Spark is an environmental scientist and advocate focused on the intersection between ecological and mental health. Her research in the Ghost River Valley highlighted patterns of ecological grief – the emotional experience after the loss of cherished natural spaces. She loves her work as the Sustainability Coordinator at Bow Valley College, where she collaborates on environmental solutions that also aid in social cohesion and well-being. She is an amateur urban homesteader, budding writer, and lover of all things X-files. You will usually find her happily exploring Calgary by bike or digging into a good book. Jodi Lammiman is a lover of life, beauty, art, stimulating conversation and wilderness spaces. With a formal education in Sacred Literature, Leadership and Spiritual Direction, Jodi became interested in the intersections between social and environmental justice, spirituality and the human psyche. She lived and worked in an intentional retreat community for four years where she was immersed in the practices of hospitality, active listening and contemplative living. She is a spiritual director, retreats facilitator, and an avid reader. Moderator: Kristina Larkin Date: Thursday, November 22, 2018 Time: Doors open 11:30 am, Presentation 12 noon, buffet lunch 12:30 pm, Q&A 1 – 1:30 pm Location: Royal Canadian Legion (north door) 324 Mayor Magrath Dr. S. Lethbridge Cost: $14 buffet lunch with dessert/coffee/tea/juice or $2 coffee/tea/juice. RSVP not required

Grieving the loss or change of a cherished natural space has not always been recognized as a true form of grieving. For example, the grief First Nations Peoples in USA and Canada experienced after losing their way of life in the wake of colonization, was generally not recognized as ecological grief. Wildfires and summers filled with smoke, devastating floods and subtle changes in the seasons seems to be the new normal and following recent IPCC reports, ecological grief is now starting to become recognized as a legitimate form of mourning and anxiety. But like all forms of grief, ecological grief is personal, unique and often does not follow a logical pattern. The speakers will argue that recognizing and working with ecological grief is an experience familiar to many, but is only now beginning to be understood. How to connect the dots is a work in progress with a multitude of nuances. Grieving a loss of natural space or build environment may or may not be similar to other forms of personal loss. Speakers: Amy Spark and Jodi Lammiman Amy Spark is an environmental scientist and advocate focused on the intersection between ecological and mental health. Her research in the Ghost River Valley highlighted patterns of ecological grief – the emotional experience after the loss of cherished natural spaces. She loves her work as the Sustainability Coordinator at Bow Valley College, where she collaborates on environmental solutions that also aid in social cohesion and well-being. She is an amateur urban homesteader, budding writer, and lover of all things X-files. You will usually find her happily exploring Calgary by bike or digging into a good book. Jodi Lammiman is a lover of life, beauty, art, stimulating conversation and wilderness spaces. With a formal education in Sacred Literature, Leadership and Spiritual Direction, Jodi became interested in the intersections between social and environmental justice, spirituality and the human psyche. She lived and worked in an intentional retreat community for four years where she was immersed in the practices of hospitality, active listening and contemplative living. She is a spiritual director, retreats facilitator, and an avid reader. Moderator: Kristina Larkin Date: Thursday, November 22, 2018 Time: Doors open 11:30 am, Presentation 12 noon, buffet lunch 12:30 pm, Q&A 1 – 1:30 pm Location: Royal Canadian Legion (north door) 324 Mayor Magrath Dr. S. Lethbridge Cost: $14 buffet lunch with dessert/coffee/tea/juice or $2 coffee/tea/juice. RSVP not required

Grieving the loss or change of a cherished natural space has not always been recognized as a true form of grieving. For example, the grief First Nations Peoples in USA and Canada experienced after losing their way of life in the wake of colonization, was generally not recognized as ecological grief. Wildfires and summers filled with smoke, devastating floods and subtle changes in the seasons seems to be the new normal and following recent IPCC reports, ecological grief is now starting to become recognized as a legitimate form of mourning and anxiety. But like all forms of grief, ecological grief is personal, unique and often does not follow a logical pattern. The speakers will argue that recognizing and working with ecological grief is an experience familiar to many, but is only now beginning to be understood. How to connect the dots is a work in progress with a multitude of nuances. Grieving a loss of natural space or build environment may or may not be similar to other forms of personal loss. Speakers: Amy Spark and Jodi Lammiman Amy Spark is an environmental scientist and advocate focused on the intersection between ecological and mental health. Her research in the Ghost River Valley highlighted patterns of ecological grief – the emotional experience after the loss of cherished natural spaces. She loves her work as the Sustainability Coordinator at Bow Valley College, where she collaborates on environmental solutions that also aid in social cohesion and well-being. She is an amateur urban homesteader, budding writer, and lover of all things X-files. You will usually find her happily exploring Calgary by bike or digging into a good book. Jodi Lammiman is a lover of life, beauty, art, stimulating conversation and wilderness spaces. With a formal education in Sacred Literature, Leadership and Spiritual Direction, Jodi became interested in the intersections between social and environmental justice, spirituality and the human psyche. She lived and worked in an intentional retreat community for four years where she was immersed in the practices of hospitality, active listening and contemplative living. She is a spiritual director, retreats facilitator, and an avid reader. Moderator: Kristina Larkin Date: Thursday, November 22, 2018 Time: Doors open 11:30 am, Presentation 12 noon, buffet lunch 12:30 pm, Q&A 1 – 1:30 pm Location: Royal Canadian Legion (north door) 324 Mayor Magrath Dr. S. Lethbridge Cost: $14 buffet lunch with dessert/coffee/tea/juice or $2 coffee/tea/juice. RSVP not required

Grieving the loss or change of a cherished natural space has not always been recognized as a true form of grieving. For example, the grief First Nations Peoples in USA and Canada experienced after losing their way of life in the wake of colonization, was generally not recognized as ecological grief. Wildfires and summers filled with smoke, devastating floods and subtle changes in the seasons seems to be the new normal and following recent IPCC reports, ecological grief is now starting to become recognized as a legitimate form of mourning and anxiety. But like all forms of grief, ecological grief is personal, unique and often does not follow a logical pattern. The speakers will argue that recognizing and working with ecological grief is an experience familiar to many, but is only now beginning to be understood. How to connect the dots is a work in progress with a multitude of nuances. Grieving a loss of natural space or build environment may or may not be similar to other forms of personal loss. Speakers: Amy Spark and Jodi Lammiman Amy Spark is an environmental scientist and advocate focused on the intersection between ecological and mental health. Her research in the Ghost River Valley highlighted patterns of ecological grief – the emotional experience after the loss of cherished natural spaces. She loves her work as the Sustainability Coordinator at Bow Valley College, where she collaborates on environmental solutions that also aid in social cohesion and well-being. She is an amateur urban homesteader, budding writer, and lover of all things X-files. You will usually find her happily exploring Calgary by bike or digging into a good book. Jodi Lammiman is a lover of life, beauty, art, stimulating conversation and wilderness spaces. With a formal education in Sacred Literature, Leadership and Spiritual Direction, Jodi became interested in the intersections between social and environmental justice, spirituality and the human psyche. She lived and worked in an intentional retreat community for four years where she was immersed in the practices of hospitality, active listening and contemplative living. She is a spiritual director, retreats facilitator, and an avid reader. Moderator: Kristina Larkin Date: Thursday, November 22, 2018 Time: Doors open 11:30 am, Presentation 12 noon, buffet lunch 12:30 pm, Q&A 1 – 1:30 pm Location: Royal Canadian Legion (north door) 324 Mayor Magrath Dr. S. Lethbridge Cost: $14 buffet lunch with dessert/coffee/tea/juice or $2 coffee/tea/juice. RSVP not required

Noella Wells, director of the Iniikokaan Centre at Bow Valley College in Calgary, talks about a celebration of Canada Day by the country's Indigenous peoples.

Kris speaks with Jason Kingsley, who is the Program Lead for Event Management at Bow Valley College as well as the President of Calgary Pride. Kris asks about the technical audiovisual facets of providing event production to Pride Festival, and Jason delves into financing strategies for this steadily growing event. Their conversation branches …

Do you need to get documents translated quickly for your immigration application? Are you struggling with who to choose and how to know if the person doing the translation is worth their salt? Tune in to this Episode where I interview the owner of one of the most respected translation and interpreter companies in Alberta. Not only will you come away with essential tips on how to choose a translator, but greater insight on how difficult it actually is to translate properly. Join me as we pull the curtains back on the mysterious world of document translation and interpretation. [smart_track_player url="http://traffic.libsyn.com/canadianimmigrationpodcast/CIP_S3_E3.mp3" social="true" social_twitter="true" social_facebook="true" social_gplus="true" social_linkedin="true" ] In this episode of the Canadian Immigration Podcast, I caught up with Monica De Maria, the Owner and President of Giovanni Translation and Interpretation located in Calgary, Alberta. Giovanni Translation & Interpretation was formed 37 years ago in Calgary, Alberta. The company has grown over the decades and now offers translation and interpretation services in over 60 languages to the federal, provincial and municipal governments, oil companies, law enforcement agencies, the Courts, law firms, insurance companies, medical professionals, and community organizations. The company was founded by Monica's parents and she has continued forward in maintaining the company as one of the most well respected translation and interpretation companies in all of Alberta and beyond. It was an absolute pleasure to interview Monica. As a lawyer or consultant advising on Canadian immigration matters, you are most assuredly going to have need of a translator or interpreter at some point in time. Monica is a graduate of the University of Calgary, where she obtained a Bachelor of Science in Psychology with distinction and of the University of Ottawa, where she was granted a BA Honours in Translation Magna Cum Laude. Following graduation, Monica launched her career as a professional translator and interpreter offering services in any combination of French, Spanish and English. She is recognized as a certified legal interpreter by both the Association of Translators & Interpreters of Alberta (ATIA) and the Alberta Court Interpreters Association (ACIA). She is also accredited by the Immigration and Refugee Board (IRB) as a French and Spanish interpreter and provides interpretation services to the IRB, Canada Border Services Agency (CBSA) and Immigration, Refugees and Citizenship Canada (formerly known as CIC). She travels all over the province of Alberta to interpret at court proceedings and questionings. In addition to her skills as a legal interpreter, Monica is also recognized as a French and Spanish medical interpreter. She completed the Health Care Interpreter program at Bow Valley College in both French and Spanish and interprets at hospitals and clinics and for Independent Medical Examinations. Moreover, Monica provides simultaneous interpretation services at conferences and for the government. In this episode, we covered the following topics: The history of her company and how Monica got into translation. The difference between a certified and uncertified translator. The most common documents Giovanni translates for immigration purposes. The process involved in getting a document translated. How interpreters work with the IAD and IRB Tips for choosing a translator Best practices for working with a translator to get your documents translated fast. [Tweet "Essential tips on getting your immigration document translated fast"] Listen to Mark Holthe's Canadian Immigration Podcast [smart_track_player url="http://traffic.libsyn.com/canadianimmigrationpodcast/CIP_S3_E3.mp3" social="true" social_twitter="true" social_facebook="true" social_gplus="true" social_linkedin="true" ] Topics for our Next Podcast [reminder]If you have a suggestion for topics we could cover in the Podcast, please drop me a line. If you know of anyone that would be interested in coming on the Podcast as a guest, please send them my way. share on facebook, share on twitter, share on LinkedIn[/reminder] Binge on all of our Canadian Immigration Podcast Episodes! If you want to listen to more episodes, you will find all the episodes here. Subscribe to the Canadian Immigration Podcast If you have enjoyed this podcast, please subscribe. If you enjoyed the show, please rate it on iTunes and write a brief review. That would help tremendously in getting the word out and raising the visibility of the show. Share the Love Do you want to work with Mark Holthe? Click on the image below to book a paid consultation with Mark.

Do you need to get documents translated quickly for your immigration application? Are you struggling with who to choose and how to know if the person doing the translation is worth their salt? Tune in to this Episode where I interview the owner of one of the most respected translation and interpreter companies in Alberta. Not only will you come away with essential tips on how to choose a translator, but greater insight on how difficult it actually is to translate properly. Join me as we pull the curtains back on the mysterious world of document translation and interpretation. [smart_track_player url="http://traffic.libsyn.com/canadianimmigrationpodcast/CIP_S3_E3.mp3" social="true" social_twitter="true" social_facebook="true" social_gplus="true" social_linkedin="true" ]   In this episode of the Canadian Immigration Podcast, I caught up with Monica De Maria, the Owner and President of Giovanni Translation and Interpretation located in Calgary, Alberta. Giovanni Translation & Interpretation was formed 37 years ago in Calgary, Alberta. The company has grown over the decades and now offers translation and interpretation services in over 60 languages to the federal, provincial and municipal governments, oil companies, law enforcement agencies, the Courts, law firms, insurance companies, medical professionals, and community organizations. The company was founded by Monica's parents and she has continued forward in maintaining the company as one of the most well respected translation and interpretation companies in all of Alberta and beyond. It was an absolute pleasure to interview Monica. As a lawyer or consultant advising on Canadian immigration matters, you are most assuredly going to have need of a translator or interpreter at some point in time. Monica is a graduate of the University of Calgary, where she obtained a Bachelor of Science in Psychology with distinction and of the University of Ottawa, where she was granted a BA Honours in Translation Magna Cum Laude. Following graduation, Monica launched her career as a professional translator and interpreter offering services in any combination of French, Spanish and English. She is recognized as a certified legal interpreter by both the Association of Translators & Interpreters of Alberta (ATIA) and the Alberta Court Interpreters Association (ACIA). She is also accredited by the Immigration and Refugee Board (IRB) as a French and Spanish interpreter and provides interpretation services to the IRB, Canada Border Services Agency (CBSA) and Immigration, Refugees and Citizenship Canada (formerly known as CIC). She travels all over the province of Alberta to interpret at court proceedings and questionings. In addition to her skills as a legal interpreter, Monica is also recognized as a French and Spanish medical interpreter. She completed the Health Care Interpreter program at Bow Valley College in both French and Spanish and interprets at hospitals and clinics and for Independent Medical Examinations. Moreover, Monica provides simultaneous interpretation services at conferences and for the government. In this episode, we covered the following topics: The history of her company and how Monica got into translation. The difference between a certified and uncertified translator. The most common documents Giovanni translates for immigration purposes. The process involved in getting a document translated. How interpreters work with the IAD and IRB Tips for choosing a translator Best practices for working with a translator to get your documents translated fast. [Tweet "Essential tips on getting your immigration document translated fast"] Listen to Mark Holthe's Canadian Immigration Podcast [smart_track_player url="http://traffic.libsyn.com/canadianimmigrationpodcast/CIP_S3_E3.mp3" social="true" social_twitter="true" social_facebook="true" social_gplus="true" social_linkedin="true" ] Topics for our Next Podcast [reminder]If you have a suggestion for topics we could cover in the Podcast, please drop me a line. If you know of anyone that would be interested in coming on the Podcast as a guest, please send them my way. share on facebook, share on twitter, share on LinkedIn[/reminder] Binge on all of our Canadian Immigration Podcast Episodes! If you want to listen to more episodes, you will find all the episodes here. Subscribe to the Canadian Immigration Podcast If you have enjoyed this podcast, please subscribe. If you enjoyed the show, please rate it on iTunes and write a brief review. That would help tremendously in getting the word out and raising the visibility of the show. Share the Love Do you want to work with Mark Holthe? Click on the image below to book a paid consultation with Mark. 

Mark Butler, head of International Education at Bow Valley College, speaks about a foreign internship program now available to Canadian students.

The annual Ten with Ken Holiday Special “wraps up” its survey of more than 200 college and university holiday greeting videos from around the world, with examples from Austria to Australia, New Zealand to New England!   This week in Part 3, we look at dramatic presentations for comic or heartwarming effect, from parodies of classic movies to political satire, feel-good messages about community, gifts of cheer, and acts of charity. To overcome the weaknesses of amateur acting ability, we see holiday mannequin challenges, mascots and puppies, and the self-deprecation of ugly holiday sweaters.   In particular, we acknowledge some "best in class" videos from last Christmas:   Situation Comedy: The Stockton University (New Jersey) “ITS Holiday Card” stages a tongue-in-cheek sit-com featuring the evil genius behind “elf on the shelf.” https://youtu.be/PlpcOcFtOu8   Holiday Mannequin Challenges: The University of Glasgow (Scotland) stages an elaborate mannequin challenge across several floors and several buildings, all in a single take. https://youtu.be/cA5qew3K310   Feel-Good Messages: The University of Waterloo Faculty of Environment launches a “challenge” to faculty and staff, with a sentimental twist ending worthy of Dr Seuss’ Grinch. https://youtu.be/40rZpjU2Jtg   Holiday Sentiments: Central Penn College’s heartwarming video based on a poem composed by one of its professors, “We Are Season’s Greetings.” https://youtu.be/kmFtkgqLuYI   Acts of Charity: George Mason University (in Virginia) produced “Mason Spreads the Joy,” last year’s best-produced and best-acted video about students buying and sharing toys with underprivileged children. https://youtu.be/sHGDXHCGqrQ   Honorable mentions to:   Tucker Garborg, a film student at NYU, for his satirical ballad, “Christmas in College”. (Definitely worth a look!) https://youtu.be/6VhGCxWhtxI   Bow Valley College’s new certificates in Egg-Nog Mixology and Regifting – complete with a website to generate the certificate! https://youtu.be/O651Dc3Eh8Q   Griffith University’s School of Government and International Relations for professor John Kane’s musical number, “A Very Trumpy Christmas.” https://youtu.be/1CQx4kxw4PI   University of Utah Health Care, “Holiday Greeting” year-in-review mannequin challenge. https://youtu.be/JAVZyugLbBs       To find the full list of 2016 Youtube videos reviewed for this episode, check out our playlist at https://www.youtube.com/playlist?list=PLodJ8ParJmYW50HvU2lrHm_DURpmz8jqk   We've also started assembling a list of 2017 videos for next year's special, at https://www.youtube.com/playlist?list=PLodJ8ParJmYVmGMsmXoJqATfMohQ5cEYb   If you have a video to ADD, use this link and you can add it yourself! https://www.youtube.com/playlist?list=PLodJ8ParJmYVmGMsmXoJqATfMohQ5cEYb&jct=MSL7F_rVRIvGlRjnrkq5ZNy_vdTZ-Q     We’ll be back in the new year with more interviews with university leaders from the Ontario Universities’ Fair, and several episodes based on our excursion to Simon Fraser University!   To be sure you don’t miss them, please subscribe to our channel! www.TenWithKen.com   All best wishes for a peaceful holiday, and a happy and prosperous new year! Yours, Ken   

The annual Ten with Ken Holiday Special “wraps up” its survey of more than 200 college and university holiday greeting videos from around the world, with examples from Austria to Australia, New Zealand to New England!   This week in Part 3, we look at dramatic presentations for comic or heartwarming effect, from parodies of classic movies to political satire, feel-good messages about community, gifts of cheer, and acts of charity. To overcome the weaknesses of amateur acting ability, we see holiday mannequin challenges, mascots and puppies, and the self-deprecation of ugly holiday sweaters.   In particular, we acknowledge some "best in class" videos from last Christmas:   Situation Comedy: The Stockton University (New Jersey) “ITS Holiday Card” stages a tongue-in-cheek sit-com featuring the evil genius behind “elf on the shelf.” https://youtu.be/PlpcOcFtOu8   Holiday Mannequin Challenges: The University of Glasgow (Scotland) stages an elaborate mannequin challenge across several floors and several buildings, all in a single take. https://youtu.be/cA5qew3K310   Feel-Good Messages: The University of Waterloo Faculty of Environment launches a “challenge” to faculty and staff, with a sentimental twist ending worthy of Dr Seuss’ Grinch. https://youtu.be/40rZpjU2Jtg   Holiday Sentiments: Central Penn College’s heartwarming video based on a poem composed by one of its professors, “We Are Season’s Greetings.” https://youtu.be/kmFtkgqLuYI   Acts of Charity: George Mason University (in Virginia) produced “Mason Spreads the Joy,” last year’s best-produced and best-acted video about students buying and sharing toys with underprivileged children. https://youtu.be/sHGDXHCGqrQ   Honorable mentions to:   Tucker Garborg, a film student at NYU, for his satirical ballad, “Christmas in College”. (Definitely worth a look!) https://youtu.be/6VhGCxWhtxI   Bow Valley College’s new certificates in Egg-Nog Mixology and Regifting – complete with a website to generate the certificate! https://youtu.be/O651Dc3Eh8Q   Griffith University’s School of Government and International Relations for professor John Kane’s musical number, “A Very Trumpy Christmas.” https://youtu.be/1CQx4kxw4PI   University of Utah Health Care, “Holiday Greeting” year-in-review mannequin challenge. https://youtu.be/JAVZyugLbBs       To find the full list of 2016 Youtube videos reviewed for this episode, check out our playlist at https://www.youtube.com/playlist?list=PLodJ8ParJmYW50HvU2lrHm_DURpmz8jqk   We've also started assembling a list of 2017 videos for next year's special, at https://www.youtube.com/playlist?list=PLodJ8ParJmYVmGMsmXoJqATfMohQ5cEYb   If you have a video to ADD, use this link and you can add it yourself! https://www.youtube.com/playlist?list=PLodJ8ParJmYVmGMsmXoJqATfMohQ5cEYb&jct=MSL7F_rVRIvGlRjnrkq5ZNy_vdTZ-Q     We’ll be back in the new year with more interviews with university leaders from the Ontario Universities’ Fair, and several episodes based on our excursion to Simon Fraser University!   To be sure you don’t miss them, please subscribe to our channel! www.TenWithKen.com   All best wishes for a peaceful holiday, and a happy and prosperous new year! Yours, Ken

TAKE THE SURVEY HERE GET YOUR DONE-FOR-YOU CONTENT UPGRADES & OPT-INS HERE. Mary Swaffield is the CEO (Chief Everything Officer) of Mary Elizabeth & Co. (fondly nicknamed ME&Co.), a company she founded in 2013 after having experienced MAJOR burnout after 6 years as a Wedding Planner. Only a year after having vowed never to own another business, ME&Co. - a strategic marketing and branding company for wedding & event pros - launched as a somewhat reluctant concession that being an entrepreneur was truly in her blood. Within 2 years, she had launched 2 additional divisions to ME&Co - the Wedpreneur: Smart Business for Wedding Pros, and Smitten & Co. (Wedding Planning & Design) with her business partner and co-podcast host, Janna Blaine. Today, she successfully manages all three companies but spends most of her time growing her community of wedding professionals through the Wedpreneur. With a focus on collaboration & community, the Wedpreneur helps wedding professionals of all levels create profitable and sustainable wedding businesses through mastermind groups, masterclasses, online courses, mentoring, and of course, through the power of shared knowledge within the community itself. Mary is a Certified Special Event Professional (CSEP) through the International Live Events Association, where she is also past-Vice Chair of Operations and Corporate Governance. Known for her passion for education and elevating the industry, she also serves on the advisory committee for the Event Management Program at Bow Valley College, and can often be found speaking at industry conferences throughout North America. In her spare time, she loves hanging out with her three kids or hanging out with her life-long best friends over a few cocktails.

Last week, Ken shared some classic cautionary tales of higher ed brand misfires, and we looked at some particularly cautious new brands from Canadian colleges and universities, perhaps in response. (Last week: https://youtu.be/m2LF3rGiMLc ) This week, we look at the flipside: provocative brands and campaigns that deliberately court controversy. Aggressive Competition: We start with some examples of pretty aggressive “poaching” campaigns for student recruitment in other institutions’ backyards: York University led the way with their “question every angle” campaign, and notably a subway station domination strategy at the doorstep of the University of Toronto. Memorial University of Newfoundland has bought up bus shelters along routes to major undergraduate university campuses across Canada, to promote their Grad Studies “on the edge.” The University of Saskatchewan has advertised on Calgary transit, dissing Edmonton as a study destination. And St Mary’s University has bought billboards across the street from Cape Breton University, encouraging students to go to Halifax for the right education. Going Negative: Even more controversial campaigns in recent years have mocked major competitors: Lakehead University took on Yale and then-president George Bush in their 2006 recruitment campaign, “Yale Shmale.” Algoma University mocked the fictional “Colossal U” in their 2008 recruitment campaign. But spending your marketing budget establishing name recognition for an imaginary competitor seems too clever by half. Sex Sells: Much simpler are the higher ed campaigns that appeal directly to the teenage libido: Education New Zealand urged Asian students to “Get further away from your parents” in a short-lived 2007 campaign with pretty racy ads. Algoma University’s 2009 campaign, “Plan your escape,” likewise encouraged Toronto students to get 681 kms away from their parents. Ohio’s Oberlin College got explicit with their 2011 microsite, “WhyTheF*ckShouldIChooseOberlin.com”, and got 1.5 million pageviews in their first few months as a reward. In 2015, though, the Université de Moncton outclassed them all with a sexy ad that garnered $300,000 in media headlines, and moreover boosted out-of-province student enrolment by 66%! https://youtu.be/hSwSIALZZqE Just Plain Bold: But a brand campaign can be bold without being controversial, or explicit. In 2015, Calgary’s Bow Valley College launched a great new slogan, “Success Rises,” and a social justice fundraiser to boot, “1,000 Women Rising.” It’s memorable, emotional, and nicely done. https://youtu.be/bjAwQsfykC0 https://youtu.be/qLFYfxUDJcw But of course, good ideas attract imitators quickly, and BVC’s “Rise” was picked up less than a year later by the massive University of Phoenix, which has just launched its new brand platform, “We Rise.” https://youtu.be/N98RB1LK12o A Bold Athletic Brand: Finally in this episode, Ken shares a gritty, powerful new brand and campaign for Stingers Athletics at Montreal’s Concordia University. You don’t want to miss it, just #ICYMI! https://youtu.be/n_vQv05ZpZs Next week, we’ll wrap up our review of 2015 with a look back at some new names and nicknames in Canadian higher ed branding. Brand Consulting: Don’t forget that Ken Steele is available to conduct higher ed brand audits, competitive audits, and campus Brand Chemistry™ workshops and presentations. Check out www.BrandChemistry.ca for more information.

Last week, Ken shared some classic cautionary tales of higher ed brand misfires, and we looked at some particularly cautious new brands from Canadian colleges and universities, perhaps in response. (Last week: https://youtu.be/m2LF3rGiMLc ) This week, we look at the flipside: provocative brands and campaigns that deliberately court controversy. Aggressive Competition: We start with some examples of pretty aggressive “poaching” campaigns for student recruitment in other institutions’ backyards: York University led the way with their “question every angle” campaign, and notably a subway station domination strategy at the doorstep of the University of Toronto. Memorial University of Newfoundland has bought up bus shelters along routes to major undergraduate university campuses across Canada, to promote their Grad Studies “on the edge.” The University of Saskatchewan has advertised on Calgary transit, dissing Edmonton as a study destination. And St Mary’s University has bought billboards across the street from Cape Breton University, encouraging students to go to Halifax for the right education. Going Negative: Even more controversial campaigns in recent years have mocked major competitors: Lakehead University took on Yale and then-president George Bush in their 2006 recruitment campaign, “Yale Shmale.” Algoma University mocked the fictional “Colossal U” in their 2008 recruitment campaign. But spending your marketing budget establishing name recognition for an imaginary competitor seems too clever by half. Sex Sells: Much simpler are the higher ed campaigns that appeal directly to the teenage libido: Education New Zealand urged Asian students to “Get further away from your parents” in a short-lived 2007 campaign with pretty racy ads. Algoma University’s 2009 campaign, “Plan your escape,” likewise encouraged Toronto students to get 681 kms away from their parents. Ohio’s Oberlin College got explicit with their 2011 microsite, “WhyTheF*ckShouldIChooseOberlin.com”, and got 1.5 million pageviews in their first few months as a reward. In 2015, though, the Université de Moncton outclassed them all with a sexy ad that garnered $300,000 in media headlines, and moreover boosted out-of-province student enrolment by 66%!https://youtu.be/hSwSIALZZqE Just Plain Bold: But a brand campaign can be bold without being controversial, or explicit. In 2015, Calgary’s Bow Valley College launched a great new slogan, “Success Rises,” and a social justice fundraiser to boot, “1,000 Women Rising.” It’s memorable, emotional, and nicely done. https://youtu.be/bjAwQsfykC0 https://youtu.be/qLFYfxUDJcw But of course, good ideas attract imitators quickly, and BVC’s “Rise” was picked up less than a year later by the massive University of Phoenix, which has just launched its new brand platform, “We Rise.” https://youtu.be/N98RB1LK12o A Bold Athletic Brand: Finally in this episode, Ken shares a gritty, powerful new brand and campaign for Stingers Athletics at Montreal’s Concordia University. You don’t want to miss it, just #ICYMI!https://youtu.be/n_vQv05ZpZs Next week, we’ll wrap up our review of 2015 with a look back at some new names and nicknames in Canadian higher ed branding. Brand Consulting: Don’t forget that Ken Steele is available to conduct higher ed brand audits, competitive audits, and campus Brand Chemistry™ workshops and presentations. Check out www.BrandChemistry.ca for more information.   NOTE: For the first time we are uploading at standard podcast definition instead of 720p. Let us know if this is a major impediment. 1080p is available on our YouTube channel as always.

Sharon Carry, BA'75, BEd’76, MCS’90, has been the President and CEO of Bow Valley College since 1997. On this episode of Peer Review, we discuss Sharon’s academic career, 50 years of Bow Valley College, strong female leaders, and much more.