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In this episode of Selling From The Heart, co-hosts Darrell Amy and Larry Levine invite guest Stan Phelps to discuss the importance of compassion and differentiated experience in sales. Stan shares his perspective on compassion, emphasizing the need to go beyond empathy and truly care about clients. The conversation explores the concept of "upgrading your humanware" by understanding oneself and clients' behavioral styles. Stan introduces the Diamond Rule, a framework that combines elements of the Golden Rule and the Platinum Rule, emphasizing the value of treating clients the way they want to be treated. The episode also delves into the goldfish metaphor, highlighting five factors that contribute to growth in both goldfish and businesses. Stan's book series, featuring different colors to represent aspects of customer experience, is also discussed. Listeners are encouraged to connect with Stan Phelps on LinkedIn and explore his books on Amazon.ABOUT THE GUESTStan Phelps is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional, and best-selling author of the Goldfish Series. He is also an Instructor for the ANA School of Marketing and Rutgers Business School.A show-and-tell speaker, Stan empowers audiences to take action that delivers bottom-line impact. He strives to change the paradigm of marketing by encouraging audiences to focus on experiences as the ultimate competitive differentiator. He believes purposeful DX wins the hearts of employees and customers, and differentiation ultimately boosts loyalty, retention, referrals, and results.A masterful storyteller who quickly connects with audiences, Stan has delivered keynotes and workshops for Fortune 100 brands including IBM, Target, and more. He works directly with you to customize content that matches your audience and your goals to create a memorable and meaningful experience every time. Count on Stan to show up early, arrive prepared, and disrupt the all-work-and-no-play methodology with his sharp wit and trademark showmanship. He makes it his mission to exceed expectations and inspire audiences in ways they just can't help but talk about — and won't soon forget. KEY TAKEAWAYSCompassion in Sales: Selling from the heart means conducting business with compassion, going beyond empathy to truly caring about the customer's needs and well-being.Importance of Warmth: Warmth and sincerity are valued more than competence in building trust and relationships with customers.Differentiated Experience: Differentiating yourself in sales is not just about what you do, but why you do it, how you do it, and the experience you provide.Five Factors of Growth: Just like goldfish, businesses have five factors that influence their growth: market size, competition, external environment, early performance, and differentiation.Controllable Factors: Of the five growth factors, you have control over differentiation—how you stand out, why you do what you do, and how you build relationships.Word of Mouth: Word of mouth and referrals are crucial for business growth, and they are earned by providing exceptional experiences and going above and beyond for customers.Lagniappe: The concept of "lagniappe" or "land yap" from New Orleans emphasizes the importance of doing a little extra to honor the customer relationship and create memorable experiences.Diamond Rule: The Diamond Rule combines elements of the Golden Rule (treat others as you want to be treated) and the Platinum Rule (treat others as they want to be treated) by first managing yourself under pressure and then understanding and reducing pressure for your clients.Understanding Behavioral Styles: Recognizing that people have different behavioral styles helps you adapt your approach to meet their specific needs and preferences.Continuous Learning: To succeed in sales, it's essential to continuously learn and improve your people skills, communication, and ability to build relationships.QUOTES"Selling from the heart is simply doing business with compassion." - Stan Phelps"Compassion is about truly caring about [your clients] and understanding that their shoes might be... three sizes too small." - Stan Phelps"Differentiation isn't just about what you say; it's about what you do and how you do it." - Stan Phelps"It's less about the transaction and more about the relationship." - Stan Phelps"We gather every Friday for the Selling from the Heart Insiders group, and if you'd like to learn more about that, we sure would love for you to join us." - Darrell Amy"The biggest myth in business is this idea of meeting expectations." - Stan Phelps"The Diamond Rule takes the best elements of the Golden Rule and the Platinum Rule." - Stan PhelpsLearn more about Stan: LinkedIn: https://www.linkedin.com/in/stanphelps/Learn more about Darrell and Larry: Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/Website: https://www.sellingfromtheheart.net/ Got a video about how you sell from the heart? Share it by texting VIDEO to 21000.Please visit BarnesandNobles.com to order your copy of the rerelease of the Selling from the Heart book. SUBSCRIBE to our YOUTUBE CHANNEL! https://www.youtube.com/c/sellingfromtheheartPlease visit WHY INSTITUTE:https://whyinstitute.com/Please go to WORK BETTER NOW:https://www.workbetternow.com/Click for your Daily Dose of Inspiration:https://www.sellingfromtheheart.net/dailyCheck out the 2023 Authentic Selling Challenge:https://authenticsellingchallenge.com/Get your Insiders Group FREE PASS here:https://www.sellingfromtheheart.net/free-pass
The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!
Stan is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional, and best-selling author of the Goldfish Series. He is an Instructor for the ANA School of Marketing and Rutgers Business School. A show-and-tell speaker, Stan empowers audiences to take action that delivers bottom-line impact. He strives to change the paradigm of marketing by encouraging audiences to focus on experiences as the ultimate competitive differentiator. He believes purposeful DX wins the hearts of employees and customers, and differentiation ultimately boosts loyalty, retention, referrals, and results. A masterful storyteller who quickly connects with audiences, Stan has delivered keynotes and workshops for Fortune 100 brands including IBM, Target, and more. He works directly with you to customize content that matches your audience and your goals to create a memorable and meaningful experience every time. Count on Stan to show up early, arrive prepared, and disrupt the all-work-and-no-play methodology with his sharp wit and trademark showmanship. He makes it his mission to exceed expectations and inspire audiences in ways they just can't help but talk about — and won't soon forget. Find Stan's keynotes and workshops at StanPhelpsSpeaks.com. Learn More About Stan - Click Here
Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders
What are the 10 keys to creating a differentiated experience ? What is the metaphor of goldfish that has inspired your book series? What are the key learnings from your book Pink Goldfish OR How does one defy normal, exploit imperfections and captivate customers ? How do your flaws make you awesome? How can we contribute to the happiness of customers, employees, and society ? How can Happiness be the ultimate currency in business? What is G.L.U.E. in context of differentiation via added value? How can little things add value or make it easier for customers? What could be these little things, please explain with examples Stan answers the above questions and many more as he conducts a masterclass on creating a differentiated customer experience. Stan Phelps is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional, and best-selling author of the Goldfish Series. He is also an Instructor for the ANA School of Marketing and Rutgers Business School. Please visit his website https://stanphelps.com/ Connect with Stan on Linkedin https://www.linkedin.com/in/stanphelps/ Email him at stan@purplegoldfish.com Jagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur. Please visit Jasravee at https://jasravee.com/ Connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/ Email Jasravee at jasravee@theadiva.com 00:00 Preview & Introduction to Stan 02:32 Goldfish as a Metaphor of Growth - Five Reasons Why Goldfish Grows - 10:25 Differentiated Experience -Referred Customer is 4X Valuable 13:25 Purple Goldfish - Finding Ways of Differentiating Experience 'Signature Extras' - Warm Chocolate Chip Cookie by Double Tree Hotel by Hilton 17:59 Sampling as a Way of Demonstrating Additional Capabilities to Current Customers -Izzy's Ice Cream Mini Scoop 21:20 How do your Flaws Make You Awesome OR FLAWSOME - Buckley's Cough Syrup 27:25 Antagonizing Some Customers- Alamo Drafthouse Cinema 30:25 Exposing Yourself - Snowbird Ski resort in Utah 34:45 Differentiation Strategies - Cow , Peacock, Zebra, Polar Bear 39:56 Being Unique & The 6 As of Uniqueness 44:19 Business 5.0 OR Putting Happiness to the Centre of Business - Southwest Airlines, GE MRI Machine Experience 55:10 3 Rs of Differentiation - Cross Selling Different Products at Different Life Stages -Westpac Bank, Australia 58:32 Talent Show - Bar Tricks 01:01:04 Rapid Fire - Personally Speaking with Stan Phelps 01:02:28 Connecting with Stan Phelps Follow Jagged with Jasravee on Social Media Campsite One Link : https://campsite.bio/jaggedwithjasravee Facebook Page : https://www.facebook.com/jaggedwithjasravee Instagram : https://www.instagram.com/jagggedwith Podcast Page : https://anchor.fm/jagged-with-jasravee Youtube Page : https://www.youtube.com/c/jaggedwithjasravee Jagged with Jasravee, is an initiative of Master Sun, the Consulting Brand of Adiva Lifestyle Pvt Ltd. Website : https://jasravee.com/
The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!
Stan is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional, and best-selling author of the Goldfish Series. He is an Instructor for the ANA School of Marketing and Rutgers Business School. A show-and-tell speaker, Stan empowers audiences to take action that delivers bottom-line impact. He strives to change the paradigm of marketing by encouraging audiences to focus on experiences as the ultimate competitive differentiator. He believes purposeful DX wins the hearts of employees and customers, and differentiation ultimately boosts loyalty, retention, referrals, and results. A masterful storyteller who quickly connects with audiences, Stan has delivered keynotes and workshops for Fortune 100 brands including IBM, Target, and more. He works directly with you to customize content that matches your audience and your goals to create a memorable and meaningful experience every time. Count on Stan to show up early, arrive prepared, and disrupt the all-work-and-no-play methodology with his sharp wit and trademark showmanship. He makes it his mission to exceed expectations and inspire audiences in ways they just can't help but talk about — and won't soon forget. Find Stan's keynotes and workshops at StanPhelpsSpeaks.com. Learn More About Stan - Click Here
Stan Phelps walks the walk. He stands out in the sea of sameness by modeling his own Differentiated Experience (DX) message: Differentiation isn't just about what you say, it's about what you do and, more importantly, how and why you do it. Stan leverages his unique collection of 5,000+ case studies on customer, employee, and brand experience to engage audiences with informative learning-based experiences. He challenges audiences to think differently by exploring new opportunities to be more successful in tomorrow's changing world. A show and tell speaker, Stan empowers audiences to take action that delivers bottom-line impact. He strives to change the paradigm of marketing by encouraging audiences to focus on experiences as the ultimate competitive differentiator. He believes purposeful DX wins the hearts of employees and customers, and differentiation ultimately boosts loyalty, retention, referrals, and results. Stan is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional™, and bestselling author of the 13-book Goldfish Series that begins with Purple Goldfish 2.0 - 10 Ways to Attract Raving Customers. A masterful storyteller who quickly connects with audiences, Stan has delivered keynotes and workshops for Fortune 100 brands including IBM, Target, and more. He works directly with you to customize content that matches your audience and your goals to create a memorable and meaningful experience every time. Count on Stan to show up early, arrive prepared, and disrupt the all-work-and no-play methodology with his sharp wit and trademark showmanship. He makes it his mission to exceed expectations and inspire audiences in ways they just can't help but talk about — and won't soon forget. Find Stan's keynotes and workshops at StanPhelpsSpeaks.com. Contact Stan: Website LinkedIn Twitter
Stan is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional, and best-selling author of the Goldfish Series. He is an Instructor for the ANA School of Marketing and Rutgers Business School. A show and tell speaker, Stan empowers audiences to take action that delivers bottom-line impact. He strives to change the paradigm of marketing by encouraging audiences to focus on experiences as the ultimate competitive differentiator. He believes purposeful DX wins the hearts of employees and customers, and differentiation ultimately boosts loyalty, retention, referrals, and results. A masterful storyteller who quickly connects with audiences, Stan has delivered keynotes and workshops for Fortune 100 brands including IBM, Target, and more. He works directly with you to customize content that matches your audience and your goals to create a memorable and meaningful experience every time. Count on Stan to show up early, arrive prepared, and disrupt the all-work-and- no-play methodology with his sharp wit and trademark showmanship. He makes it his mission to exceed expectaxtions and inspire audiences in ways they just can't help but talk about — and won't soon forget. Website - https://stanphelps.com Book - https://www.amazon.com/dp/0984983899 // Episode: 009 ...... Your Hosts: - Scott Blair, Co-Founder of Popable - Stephen Brooks, The Pop-Up Retail Expert Find us online: - Podcast Website - Instagram - Facebook ...... Join the pop-up community marketplace: https://popable.com ...... Send us a voice message: https://popablepodcast.com/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/popable/message Support this podcast: https://podcasters.spotify.com/pod/show/popable/support
Conversations about the future of work tended to focus on the commonplace — self-driving, robotized memes — deliberately ignoring the fact that too many people are being left behind. Then suddenly, COVID-19 happened and changed everything. What's the new normal? Where do we go from here? Bill Jensen can answer these questions and more as he joins Jason Marc Campbell to talk about the Future of Work post-COVID-19 era. Bill Jensen, known as Mr. Simplicity, is an internationally acclaimed thought leader known for extremely useful content, with a passion for making it easier for everyone to work smarter, not harder. Bill is the CEO and Founder of The Jensen Group, a consulting firm focused on implementation and simplicity with tested tools and processes for creating simpler companies. Bill is an IBM Futurist and has conducted high-impact future-of-work research for multiple technology giants. He has written eight best-selling business books, all focused on helping you do and be your best. His first book, Simplicity, was the Number 5 Leadership/ Management book on Amazon in 2000. His latest book, Future Strong, maps the tough choices each of us makes to create our best futures. Listen out for: - The inspiration behind Bill's new book. - Things you need to do to achieve your dream job. - The importance of knowing what you want for your legacy to be. - The 3 jobs in the world: believer, breaker, and builder. Bonus: - Subscribe to 'Mindvalley Membership' to discover 30+ Mindvalley Quests – at a surprisingly low annual fee. You can also watch our podcast sessions live, interact with the guests, connect with the world's best teachers and find your community here
Learn how your brand can achieve competitive separation with our guest, Stan Phelps, founder of PurpleGoldfish.com. He is a Forbes Contributor, IBM Futurist, and a keynote speaker.Five things you'll learn from this episode:Why only 3% of people and brands are able to think and operate their business differentlyThe two main ways you can stand out and achieve competitive separation Why you need to be very clear with who your company is forWhy being middle of the road could be the downfall of your companyWhat benchmarking is and why it's a hindrance to thinking different Quotables“Every weakness has a corresponding strength.” — @StanPhelpsPG“Be very clear who you're for and the customer that you serve and don't be afraid to push off the ones that you're not for.” — @StanPhelpsPGIf you enjoyed this episode, would you please share it with others and leave us a review?About Stan PhelpsStan Phelps is the founder of PurpleGoldfish.com. He is a Forbes Contributor, IBM Futurist, and a keynote speaker. His award-winning books focus on the little ways to drive differentiation, increase loyalty, and promote positive word of mouth. He has spoken at over 200 events in 11 countries.Guest's contact info and resources:Stan Phelps on TwitterStan Phelps on LinkedInStan's website: https://stanphelps.com/Books:Purple Goldfish 2.0 – 10 Ways to Attract Raving FansGreen Goldfish 2.0 - 15 Keys to Driving Employee EngagementGolden Goldfish – The Vital FewBlue Goldfish - Using Technology, Data, and Analytics to Drive Both Profits & ProphetsPurple Goldfish Service Edition - The 12 Ways Hotels, Restaurants & Airlines Win the Right CustomersRed Goldfish - Motivating Sales and Loyalty Through Shared Passion & PurposePink Goldfish - Defy Normal, Exploit Imperfection And Captivate Your CustomersSponsored by:On Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies for 2021. Axia is an expert PR firm for national brands.On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.Burrelles has a special offer for On Top of PR fans. Check it out at burrelles.com/ontopofpr.Support the show (https://www.buymeacoffee.com/OnTopofPR)
Acknowledging the pandemic in the UK is presenting some unique challenges. Andrew Busby, the founder of Retail Reflections and co-founder of SafePrem, talks about how is the pandemic is impacting retail in the UK and across the world and the digital technologies and trends retailers are specifically using that are really making a difference right now.We also discuss how Microsoft is taking part in some of the technologies or trends Andrew describes, and what Microsoft and other retailers are seeing in the retail space in response to COVID challenges.Episode LinksEpisode TranscriptAndrew’s ArticlesSafePremBehind the Mask PodcastSafePrem BlogSafePrem on TwitterMicrosoft in RetailRetail Trends Playbook for 2021Azure Machine LearningAzure Digital TwinsAzure Synapse AnalyticsAzure MarketplaceAppSourceGuestAndrew Busby is the founder of Retail Reflections and co-founder of SafePrem. Andrew is a Top 20 global retail influencer, Forbes contributor, IBM Futurist, keynote speaker, retail writer & analyst.Follow him on LinkedIn or Twitter. HostDavid Starr is a Principal Azure Solutions Architect in the Marketplace Onboarding, Enablement, and Growth team at Microsoft. Follow him on LinkedIn and Twitter.
Discover why Warren Whitlock (CEO of Stirling Corp) claims that reducing friction is a key factor in for future business success, and which blindspot he discovered that led him to ask "who" rather than "how" (15 minutes). CEO BLINDSPOTS PODCAST GUEST: Warren Whitlock. He is the CEO of Stirling Corp, was named as one of Forbes’ Top 10 Social Media Power Influencers, was asked to participate in IBM Futurist meetings, and is a #1 best-selling author of "Twitter Revolution: How Social Media and Mobile Marketing are Changing the Way We Do Business". Warren also wrote "Profitable Social Media - Business Results Without Playing Games" and contributed to the book "Billions Rising". In addition, he is a Director/Advisor in the business of future tech. For more information about Warren, visit https://warrenwhitlock.com/ and https://www.stirling-corp.com/ CEO BLINDSPOTS HOST: Birgit Kamps. She started and sold HireSynergy LLC (an "Inc. 500 Fastest Growing Private Company" and a "Best Company to Work for in Texas"), held 3 terms as a Board Member of the Gulf Coast Workforce Commission, was the Chair of the Gulf Coast Workforce Education Committee, and is currently both the founder of the CEO Blindspots Podcast and president of Hire Universe LLC; https://ceoblindspots.com/
Stan is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional™, and best-selling author of the 16-book Goldfish Series that begins with Purple Goldfish 2.0 - 10 Ways to Attract Raving Customers. A masterful storyteller who quickly connects with audiences, Stan has delivered over 500 delivered in-person and virtual keynotes and workshops on every inhabited continent and in over a dozen countries for Fortune 100 brands including IBM, Target, ESPN, UPS, GlaxoSmithKline, Tesco, Ricoh, and Citi.Stan empowers audiences to take action that delivers bottom-line impact. He strives to change the paradigm of business by encouraging audiences to focus on experiences as the ultimate competitive differentiator. He believes purposeful DX (differentiated experience) wins the hearts of employees and customers, and that differentiation ultimately boosts loyalty, retention, referrals, and results. His Leadership Tip: Lead by the Diamond Rule.#InspiringLeadership #leadership #CEOs #MotivationalSpeaker #teamcoach #Boards See acast.com/privacy for privacy and opt-out information.
As part of our Thought Leader's Voice podcast series we are thrilled to be in a conversation with Bill Jensen: on ‘Future of Work: Revolution in Remote Work and AI” These are testing times for CEO's & leaders as they steer their organizations through to calmer waters amidst the global healthcare & economic crisis.Join the conversation to access actionable advice shared in an incredibly insightful way.As ‘Mr. Simplicity', Bill makes it EASIER for organisations and their teams to do great work — doubling their productivity. As a global thought leader on the future of work, he makes it EASIER for businesses to leap into tomorrow.His clientele includes the likes of American Express, Bank of America, BBC, Chevron, GE, Genentech, Gulfstream, IBM, Philips Lighting, SAP, Shell, US Navy SEALS, Walt Disney World, World Bank and more.Bill has spent the past 30 years studying how work gets done. Over 1,000,000 interviewed and surveyed. He has his ears to the ground, listening to the hum of daily To Dos, and his eyes to the future, watching for what comes next.He's an IBM Futurist, and has conducted high-impact ‘future of work' research for multiple technology giants.Key takeaways:How simplicity can help us achieve better results, and how it creates and transfers value throughout our organization.What is the impact of the revolution of automation and remote work on leaders, employees, customers, and companies — and what organizations can do now to stay in front of this revolution?How will automation define the future of work with the rise of automation and intelligent technologies such as robots, AI, machine learning and others?How will the change come in waves, waves that include currently unrealized technologies?One of the questions you want people to ask themselves, if there is one question is, or statement is I am accountable for ‘... fill in the blank'. What should people be thinking of to get to their answer to that question of how to ‘fill in the blank' I am accountable for? Is there any one particular answer for that?
John is the CEO at ColderICE Media, Amazon #1 best-selling author, IBM Futurist and Ebay Influencer. He is celebrated as one of the Top 100 Small Business Influencers in America and crowned "Savviest in Social Medial" by StartUp Nation. Lawson is an international keynote speaker, “Commerce evangelist” and an absolute wealth of knowledge on all things eRetail and online marketing strategy. John is a pioneer in the online retail verticle and founder of The Ecommerce Group, a global community of commerce vendors and marketers. We discussed all things E-Commerce and what to stay focused on. Whether you are a corporate marketing manager or owner of an e-commerce store you will find value from this episode.
EP 10 Why is differentiation important? Why should companies care? It’s easy to follow the crowd. It’s easy to blend in. It seems smart to do what other brands are doing. It feels safe. But it’s not. Successful brands stick out. They are different. They are unusual. Be proud of what your brand does and what it doesn’t do. Be proud of your brand’s strengths and weaknesses. Don’t apologize for your flaws and don’t try to fix them. Instead, exploit your brand’s imperfections. Key Topics -Customer Experience -Embracing your Uniqueness -Differientiation -Flaunting your Flaws -Being Weird (Micro-weirding) -Being Flawsome Stan Phelps Stan Phelps is a best-selling author, keynote speaker, and workshop facilitator. He believes that today’s organizations must focus on meaningful differentiation to win the hearts of both employees and customers. He is the founder of PurpleGoldfish.com – a think tank of customer experience and employee engagement experts that offers keynotes and workshops that drive loyalty and sales. They help organizations connect with the hearts and minds of customers and employees. Stan is a TEDx speaker, a Forbes contributor, and IBM Futurist. His writing is syndicated on top sites such as Customer Think and Business2Community. He has spoken at over 300 events in Australia, Bahrain, Canada, Ecuador, France, Germany, Holland, Israel, Japan, Malaysia, Peru, Sweden, Russia, Spain, UK, and the U.S. Stan Phelps challenges leaders to think differently about their most important stakeholders: customers and employees. He inspires brands to be remark-able, showing them how to stand out in ways that customers and employees can’t help but talk about. His informative keynotes and workshops focus on the value of customer experience as a competitive differentiator, the role of employee engagement in building a strong corporate culture, and the impact of technology and purpose in business. Detailed show notes, links and resources can be found at: www.amawestmichigan.org/EP10
Stan Phelps is an IBM Futurist, TEDx speaker, veteran marketer and author of the Goldfish series of books. He shares his research and insights into how the best companies deliver incremental value to their customers and their employees.
John Lawson is a Amazon #1 best-selling author, International Keynote Speaker, IBM Futurist, eCommerce Strategist, CEO of ColderICE Media.. He is regarded as a Platinum Ecommerce Powerseller who has generated millions through online selling. John is celebrated as one of the Top 100 Small Business Influencers in America. If you sell online or are thinking […]
Stan Phelps is a Forbes contributor, TEDx speaker, and IBM Futurist who focuses on customer experience and employee engagement that can drive differentiation, increase loyalty, and create word of mouth in business. He holds a JD/MBA from Villanova University and a certificate for Achieving Breakthrough Service from Harvard Business School. In this episode, we discuss how Stan became interested in the field of customer service, how he believes marketing should focus more on the customer’s experience with your company or product, why he feels you either exceed someone’s expectations or you fall short, why he wrote his “Goldfish” book series and what they cover, the two sides of the customer experience coin, what he hopes those attending his presentation at the Smart Customer Service Conference will walk away with, and more!
On this episode of thinkPod, we are joined by IBM Futurist, Peter Lavers. We talk about the importance of integrating CRM across the business, how trust is at the heart of B2B customer experiences, and much more.
Guests: Stan Phelps and David J Rendall Talking about their Manifesto and their book Pink Goldfish: Defy Ordinary, Exploit Imperfection and Captivate Your Customers with #BBPShow Host, Elaine Lindsay Stan Phelps, is a TEDx speaker, Forbes contributor and IBM Futurist that inspires leaders to think differently about their most important stakeholders. He is the founder of StanPhelpsSpeaks.com, and PurpleGoldfish.com, a think tank of customer experience and employee engagement experts based at the Frontier in Research Triangle Park. He Stan’s keynotes and workshops focus on the value of customer experience as a competitive differentiator and the importance of employee engagement in building a strong corporate culture. He has spoken at over 250 events in 15 countries (US, Canada, UK, Spain, Ecuador, Peru, The Netherlands, Russia, France, Germany, Australia, Bahrain, Malaysia, Israel and Sweden) for Fortune 500 brands such as IBM, Target, ESPN, UPS, and Citi. He’s the author of the Goldfish series of books: Purple Goldfish Green Goldfish Golden Goldfish Blue Goldfish Purple Goldfish-Service Edition Yellow Goldfish Red Goldfish Pink Goldfish Stan Co-Authored: Bar Tricks, Bad Jokes & Even Worse Stories: 101 Bar Tricks, Riddles, Jokes and Stories David Rendall started life as a pigeon-toed baby in Milwaukee. He can't sit still, be quiet or do what he's told. He's also too idealistic and bad at managing details. All of these weaknesses help him to succeed as a speaker, leadership professor, stand-up comedian, nonprofit executive, and endurance athlete. During the last fifteen years, David Rendall has spoken to audiences on every inhabited continent. His clients include the US Air Force, Australian Government, and Fortune 50 companies such as Microsoft, AT&T, United Health Group, Fannie Mae, and State Farm. In between presentations, David competes in ultramarathons and Ironman triathlons. David has a doctor of management degree in organizational leadership, as well as a graduate degree in psychology. He is the author of four books: The Four Factors of Effective Leadership The Freak Factor The Freak Factor for Kids Pink Goldfish --- Send in a voice message: https://anchor.fm/bbpshow/message
How do you get to the top of the influence game in technology? Tamara McCleary took an unusual route starting with a graduate degree in molecular physiology and a job in nursing. Yet this background in science and medicine turned into a passion for other technology, from artificial intelligence, quantum computing, internet of things, and more. She's a world traveler providing keynote speeches on subjects like the future of work. International branding expert, technology futurist, social media marketing/digital strategy consultant, and Thulium CEO Tamara McCleary is ranked by Klear in the Top 1% of global Social Media Influencers and listed as one of the Top 50 Social Influencers of 2015 to 2018 by Onalytica. Tamara was named #1 Most Influential Woman in MarTech by B2B Marketing and ranked by LeadTail as the 2nd most mentioned person on Twitter by Chief Marketing Officers. Tamara is an IBM Futurist & creator of the trademarked RelationShift® method. Tamara provides advice to C-Suite professionals on the impact of technology and preparing your customers and employees for change. In this podcast she spends a lot of time counseling companies on the best way to work with influencers. Enjoy the show!
We have a great episode of Intellicast this week! The guys are joined by Gina Bonar and Stan Phelps to get a preview of the upcoming 2018 AMA Ignite conference. Gina is the president of Steady On Sales, a sales and marketing consultancy firm, as well as the VP for Alignment, and the co-chair for the 2018 Ignite conference. You can connect with her on Linkedin (https://www.linkedin.com/in/ginabonar/) Stan Phelps is an IBM Futurist, TedX Speaker, who has spoken at over 250 events, as well the author of the Goldfish business books (Red Goldfish, Blue Goldfish, Pink Goldfish, etc.). He is also the keynote speaker for the 2018 Ignite conference. You can follow him on Twitter @StanPhelpsPG, or on LinkedIn at https://www.linkedin.com/in/stanphelps/ or visit his website (https://stanphelpsspeaks.com/. Check it out as they discuss: • What attendees can expect to learn at Ignite • The different speaker tracks at Ignite • Big brand names attending (including Chick-fil-A, AMA CEO Russ Klein, Spectrum Reach, and more) • Business inspirations • Stan’s Goldfish book series • A preview of Stan’s new book, Yellow Goldfish, available on September 18, 2018 • And much more! To learn more about the 2018 AMA Ignite conference or to register, visit the website - https://amacincinnati.org/event/ignite9-21-18
Welcome back Lets Talk listeners! Known affectionately as the Supply Chain Queen, Sheri Hinish is passionate about sustainability, innovation and all things supply chain which makes her the perfect addition to the Women in Supply Chain Series! In this episode, Sheri and I talk about her journey to success, how she became known as the Supply Chain Queen, her new role as an IBM Futurist, her thoughts about innovation and co-creation in supply chain PLUS her advice to the next generations and how she sees the future of supply chain. Sheri is making waves in the industry and is definitely someone to watch, follow and get behind in her mission for innovative and a collaborative future. Tune in to find out why. LISTENER's CORNER! I will be starting a listeners corner at the beginning of every episode so send me any and all supply chain questions you have and I will send it to the experts that have been on the show to GET YOU THE ANSWERS! OR you can send me your supply chain stories to inspire, help others that may be in the same situation looking for a solution or funny ones just to bring a smile to someones face. Email them to listener@letstalksupplychain.com To our success, Sarah P.S - Need a reference guide or Supply Chain Dictionary? We have you covered: https://www.letstalksupplychain.com/product-page/supply-chain-dictionary P.P.S - Make sure to review and rate us on iTunes so others can find us and hear more about our incredible guests! Your feedback means a lot to me and goes into consideration for future episodes and improvements made to the Lets Talk Supply Chain podcast.
We live in the ratings and review economy. While our clients (and I suspect we are guilt of this too inside our agencies) are busy chasing after the new customer, the truth is – if we don’t create an amazing experience for our existing clients – we’re sunk. It’s tough to attract new business when your current customers are giving you mediocre reviews or rushing to social media to share your customer service blunder with their connections. Never forget that 70% of your net new revenue should come from existing clients. Odds are your clients are in the same boat. In today’s world of commoditization, the experience we create is often our point of difference. And let’s face it – you’re probably not on the front lines with your agency’s clients. Your team is. That’s why I was eager to speak with my guest Stan Phelps – an expert in customer experience and employee engagement. Among the many things on his plate, Stan runs purplegoldfish.com where he digs deep into these topics in his best-selling book series and on stages across the globe. I wanted to ask Stan about the links between customer experience, embracing weirdness, employee engagement, and above all – purpose in an organization – how they are all tied to one another; how they are often the difference between surviving (or not) and thriving as a company. Stan Phelps is an IBM Futurist, TEDx Speaker, and Forbes Contributor. He has spoken at over 250 events on every inhabited continent, in over a dozen countries for Fortune 100 brands such as IBM, Target, ESPN, UPS, GlaxoSmithKline, and Citi. Prior to focusing on writing and speaking, Stan held leadership positions at IMG, Adidas, and the PGA. He also spent seven years as Chief Solutions Officer at Synergy, an award-winning marketing agency. At Synergy, he helped create larger than life brand experiences for brands such as KFC, M&M’s, Walmart and Starbucks. Stan received his BS in Marketing and Human Resources from Marist College, a JD/MBA from Villanova University and a certificate for Achieving Breakthrough Service from Harvard Business School. He is a faculty member on ANA’s School of Marketing and also serves as an adjunct instructor at Rutgers Business School. What you’ll learn about in this episode: How exceptional customer experience means current customers will be eager to bring you, new customers What the concept of lagniappe (pronounced, “LAN-yap”) – a tradition in New Orleans – is all about and how you can use it to go that extra mile for your clients The bottom line importance of warmth and competence Making your best clients aware of your full range of services How to embrace weirdness as a business development strategy The 5 things that impact the growth and health of a goldfish – and what that means for your business The correlation between the first 4 months of your business and its overall health to this day How to put purpose at the bullseye of everything you do The law of worthy intentions Ways to contact Stan Phelps: Website: stanphelpsspeaks.com All the “Goldfish” books: stanphelpsspeaks.com/author We’re proud to announce that Hubspot is now the presenting sponsor of the Build A Better Agency podcast! Many thanks to them for their support!
Mark Hopkins is an IBM Futurist and has been thinking about blockchain and media since both of those things became hot topics. His work spans multiple decades and he's built some amazing tools. In this podcast we talk about the future of blockchain as it relates to media and the importance - and rise - of micropayments.
Mark Hopkins is an IBM Futurist and has been thinking about blockchain and media since both of those things became hot topics. His work spans multiple decades and he's built some amazing tools. In this podcast we talk about the future of blockchain as it relates to media and the importance - and rise - of micropayments.
John Lawson is the Amazon #1 best-selling author, International Keynote Speaker, IBM Futurist, eCommerce Strategist, and CEO of ColderICE Media. He is a native of Atlanta, GA. His favorite airline is Delta. You can find the transcripts and link to products and places mentioned in this podcast at https://businesstravelhacks.com/.
Stephen Monaco is a forward-thinking marketing strategist who speaks on innovation, strategy, marketing, and entrepreneurship. He's an IBM Futurist and author of the book, "Insightful Knowledge: An Enlightened View of Social Media Strategy and Marketing" Tips Stephen continues to edit and tweak the message he's giving until he's able to provide the most value to the audience. He then uses the rest of the time to rehearse his presentation. He has some unique activities he uses to overcome anxiety before speaking. Listen to the podcast to learn his ideas. Not everyone is an extrovert or born for the stage and this might resonate with those who are a bit anxious before speaking. Gaining exposure as a speaker can be a reason to speak without a fee. Stephen feels called to share the wisdom he's gleaned. Instead of a Q an A time after the presentation, Stephen warmly invites the audience to meet with him afterward one-on-one. He says it's important to him to demonstrate he's approachable and accessible. Connect Connect with Stephen Monaco on LinkedIn and on his website. MillsWyck Minute Alan suggests 3 practical tools to address and overcome nerves in this MillsWyck Minute. The KEY5 Podcast is produced by the Team at Your Local Studio.
Jean 'JP' Parker, VP of Partnerships for Myagi is joined by returning guest Andrew Busby to discuss the key themes from NRF 2018 Retail's Big Show. Andrew is the Founder of Retail Reflections, a retail analyst & keynote speaker, Content Writer, an IBM Futurist, contributor to Retail Week and top retail influencer. We were honoured to be joined by him once more to get his unique and expert opinion on the event. Visit www.myagi.com for more details
If we want to work smarter, not harder, each of us needs to first look inward. Tune in for tips from futurist, executive coach, and best-selling author Bill Jensen. Guest Biography About Bill Jensen, Mr. Simplicity Bill Jensen makes it easier to do great work. He helps companies and teams double their productivity and pursue their passions. He has spent the past 30 years studying how work gets done. (Much of what he’s found horrifies him.) Bill is an internationally-acclaimed thought leader who is known for extremely useful content, with a passion for making it easier for everyone to work smarter, not harder. Bill Jensen makes it easier to leap into tomorrow. He is an IBM Futurist, and has conducted high-impact future of work research for such firms as SAP and Ultimate Software. Bill has written eight best-selling business books, all focused on helping you do and be your best. His first book, Simplicity, was the Number 5 Leadership/ Management book on Amazon in 2000. His latest book, Future Strong, maps the tough choices each of us make to create our best futures. He is CEO of The Jensen Group. Among his clients are Bank of America, Merck, Pfizer, GE, L’Oréal Italia, Genentech, NASA, The World Bank, BBC, Philips Lighting, the US Navy SEALS, the government of Ontario, Singapore Institute of Management, Guangzhou China Development District, and the Swedish Post Office. Bill’s personal life fantasy is to bicycle around the globe via breweries. Show notes: http://www.inspiredmoney.fm/023 In this episode, you will learn: How to find focus and clarity when you're inundated with information in the digital age. How to build your business or authority by giving information away for free. Why the fast moving digital age demands that we must develop more courage and be less risk averse. Tips to take yourself out of your comfort zone. Links SimplerWork Twitter YouTube Bill's Ted Talk - Our Disruptive Tech Legacy: Facing Difficult Truths TEDxHamburg - John Perry Barlow - "Enantiodromia" Ted.com Technology, Entertainment and Design Bill Jensen books at Amazon Thanks for Listening! To share your thoughts: Leave a note in the comment section below. Share this show on Twitter or Facebook. To help out the show: Leave an honest review on iTunes. Your ratings and reviews really help, and I read each one. Subscribe on iTunes. Special thanks to Jim Kimo West for the music.
The AI in our lives, with Tamara McCleary Tamara is an International branding expert, technology futurist, marketing/digital strategy consultant, and Thulium CEO. She is ranked by Klear in the Top 1% of global Social Media Influencers and listed as one of the Top 50 Social Influencers of 2015, 2016, and 2017 by Onalytica. She ranks Top 5 in AI, Robotics, & IoT. Top 50 inn Big Data as well as Top 15 Machine to Machine (M2M), Top 50 Blockchain & Top 50 Digital Transformation influencer 2016. She was named #1 Most Influential Woman in MarTech by B2B Marketing and ranked by LeadTail as the 2nd most mentioned person on Twitter by Chief Marketing Officers. She is also an IBM Futurist & creator of the trademarked RelationShift® method. She is a frequent keynote speaker, and was ranked as the #1 social influencer at numerous recent conferences in 2016 & 2017 including: IBM Amplify, DistribuTECH, Enterprise Connect, Channel Partners, RSA, NAB Show, Gartner Security, and IBM Interconnect. Contact Tamara: Web: http://thulium.co/ Web: http://tamaramccleary.com Twitter: @TamaraMcCleary LinkedIn: https://www.linkedin.com/in/tamaramccleary/ Contact Avrohom: web: http://asktheceo.biz email: avrohomg@asktheceo.biz Twitter: @avrohomg Instagram: @avrohomg Phone: +1 (845) 418-5340 Phone: +972-72-224-4449 Avrohom is a Cybersecurity advisor who specializes in security solutions for Telecom Providers and Contact Centers in Global Organizations. He comes from a 20+ year career in Telecom, where he helped businesses around the world install and maintain their communication systems and contact centers. He is a Top-ranked global IoT expert by Postscapes.com, followed worldwide on Twitter, and a frequent speaker on using technology to accelerate revenue growth. Avrohom is also the founder of #AskTheCEO, an online technology thought leadership community, whose mission is to create an online platform where people can go to learn about the latest in technology, without a sales pitch, jargon, or call to action. Listen to him share the latest technology trends, tools, and best practices, on #AskTheCEO — broadcasted on YouTube, with all shows available on iTunes and Sound Cloud.
Minter Dialogue Episode #249 Stan Phelps is a keynote speaker and Workshop Facilitator at PurpleGoldfish. He’s also Forbes Contributor, faculty member on ANA’s School of Marketing and serves as an adjunct instructor at Rutgers Business School. Last but not least, Stan’s an IBM Futurist. In this conversation, Stan and I explore how companies need to move from being merely customer centric to truly purposeful and why that’s not only good for society, it’s good for business. Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
I am so excited about this week’s episode of Extraordinary Women Radio interview with Tamara McCleary. Tamara is the Founder and CEO of Thulium, a brand amplification company, specializing in B2B social media based marketing in the tech world. For me personally, and as someone who has helped others build thought leadership brands for nearly two decades, I feel like Tamara offers some of the most relevant and grounded brand advice for our times… especially in the world of social media where there is so much noise these days. If you are one my clients or listeners in the midst of taking the leap into your what’s next… if you have gotten clear about your purpose – how you’re meant to matter and are ready to be seen, be heard and put your voice out into the world in a bigger way – you don’t want to miss this episode! Tamara is an internationally recognized expert on branding, influence & social business in the world of technology. She has deep expertise in both B2B and B2C marketing, social influence and technology. Let me give you just a taste of how Tamara has been recognized as a social influencer. She is ranked in the Top 1% of global Social Media Influencers. She is listed as one of the Top 50 Social Influencers of 2015 and one of the Top 50 Big Data Influencers of 2016. She is an IBM Futurist and was ranked as the third most mentioned person on Twitter by Chief Marketing Officers in 2015. In addition, in 2016, Tamara was named the #1 Most Influential Woman in Martech by B2B Marketing. So impressive, and during our interview today, Tamara shares so much rich wisdom about developing your social brand in a way that is true to who you are – and for those of you who know me – you know that’s something I get really excited about. She gives great tips on how to build your online brand strategy – and shares a litmus test for deciding what’s worthy of posting on social media – for your brand. Tamara talks about the difference between a popularity-focused strategy and a trust-focused strategy – and how important it is to check our egos at the social media door. On top of all of this, she brings some real world life wisdom by sharing deeply personal and vulnerable stories about her life and the lessons she learned.
A Conversation with Terry Duperon – Commerce Influencer Terry Duperon – Retail Influencer & Partner with GoodFat.Bar Terry is an IBM Futurist, owner of Retail Pro Sales, GoodPeopleGoods and partner with theGoodFat.Bar company. His insights into retail distribution both from traditional commerce and eCommerce perspective are packed with knowledge and real inspiration. Your browser does […] The post Solid Strategies to Bring Your Product to Market appeared first on Custom Ecommerce Web Development.
I first met Anh Nguyen when she was in Tampa for her role as an IBM Futurist. We had dinner and a very lively conversation, mostly about life and Houston and Tampa, and connected digitally. We exchanged lots of tweets, lots of Facebook posts, and learned a lot about each other. Since then, I have especially gotten to know Anh even more through the #MobileChat community. And that she feels LinkedIn is a "business only" zone. Which is fun to disagree with her on. This conversation was a lively one, and we are both glad I do audio only, as the backdrops weren't the best for our video chat. Enjoy this conversation about marketing, social media and #MobileChat with my friend Anh Nguyen. More About Anh Nguyen Anh Nguyen is an experienced marketing practitioner and community manager, who specializes in digital marketing. She finds the ever-changing social media landscape energizing and exciting. She believes that social media has value beyond the entertainment value – that it can connect, inform, and educate us. Anh was named among Houston’s Top 25 Social Media Power Influencers in 2016. She was a founding Board member of the Social Media Association of Houston and is the founder of Social Media Collaborative, a community for social media and marketing education, connection and collaboration among business and marketing professionals. She hosts #MobileChat, a weekly Twitter chat on all things mobile. In 2016, Anh was invited by IBM Mobile to attend the IBM Amplify Conference as a Futurist and social influencer. She is published on IBM’s Mobile Business Insights blog. Anh also firmly believes that a business should have a strong commitment to doing good and giving back. She volunteers her time and talents with the Arthritis Foundation and Eye Care for Kids. Connect with Anh Nguyen LinkedIn – https://www.linkedin.com/in/anhn170 Twitter – https://twitter.com/AnhTNguyen Facebook – https://www.facebook.com/amplifiedmktg Instagram - https://www.instagram.com/anhn170/ Pinterest – https://www.pinterest.com/anhn170/
Bill is an internationally-acclaimed thought leader who is known for extremely useful content, with a passion for making it easier for everyone to work smarter, not harder. He is an IBM Futurist, and has conducted high-impact future of work research for such firms as SAP. Bill has written eight best-selling business books, all focused on helping you do and be your best. His first book, Simplicity, was the Number 5 Leadership/ Management book on Amazon in 2000. His latest book, Future Strong, maps the to See omnystudio.com/listener for privacy information.
Today’s guests discuss their new book, Blue Goldfish, and how companies can bridge the gap between people and technology in a world where human-to-human interaction is disappearing from the customer experience. Solving the riddle of frictionless digital commerce According to Gartner, 80% of B2B transactions will occur without human-to-human interaction by the year 2020. That’s a pretty big game-changer! While technology is creating some amazing opportunities to personalize the B2B experience, many companies are lagging behind in their efforts to leverage this technology to create a frictionless experience. And customers don’t care what’s going on behind the scenes to make the process impersonal and clunky. Companies like Amazon have managed to use technology to make it easy to do business with no human interaction whatsoever. How can we bridge the gap like they do? Stan and Evan’s new book, Blue Goldfish, was written by crowdsourcing hundreds of great examples to help you understand how the best companies are staying on top of customer relationships while creating easy, innovative and memorable experiences. Our guests share a few of their favorite examples and explain the secrets behind their success. Listen in to hear what’s next for digital customer experience, some exciting news about Stan and Evan’s upcoming books, and tips for making your digital experience frictionless. About our guests Stan Phelps is the founder of 9 INCH, a consultancy that helps brands win the hearts of employees and customers. He has more than 20 years of global marketing experience with IMG, adidas, the PGA, and Synergy. An IBM Futurist, TEDx speaker, and contributor to Forbes, he has written four books: Purple Goldfish, Green Goldfish, Golden Goldfish, and Blue Goldfish. Stan lives in the Containment Area for Relocated Yankees in Cary, NC with his wife Jennifer and two boys, Thomas and James. Connect with Stan 9 Inch Marketing Stan’s books Twitter Facebook LinkedIn Google+ Evan Carroll is an author, speaker, and experience architect at Evan Carroll & Associates. His career spans roles in user experience, marketing, and product management for leading agencies and technology companies such as IBM, Capstrat, and Channel Advisor. He’s the author of two technology books: Your Digital Afterlife and Blue Goldfish. A North Carolina native, Evan has a BS and MS from UNC Chapel Hill and lives in Raleigh. Connect with Evan Evan Carroll & Associates Evan’s books Twitter Facebook LinkedIn Related Content Customers That Stick® post, Don’t Forget the Connection in Interconnection 360Connext® post, Testing Digital Experiences: How You’re Doing More Harm than Good Episode 007: Communicating Internally, Stan Phelps, and The Audience Experience Episode 071: The Fan Experience Goes Digital Sponsor message: Give your team the customer service training they deserve Want to bring game-changing customer service training to your team? CTS Service Solutions offers a half-day in-person workshop designed to motivate and educate your customer-facing team members. Using energy, excitement, and interaction, our workshop helps frontline teams embrace a customer-centric outlook, then — using the principles from our book Be Your Customer’s Hero — gives them the skills and confidence they need to handle any service interaction. Don’t leave your frontline team hanging… Give them the training they deserve. Learn more at customerheroworkshop.com. Take care of yourself and take care of your customers. Learn more about your ad choices. Visit megaphone.fm/adchoices