Podcast appearances and mentions of jacob baadsgaard

  • 60PODCASTS
  • 69EPISODES
  • 34mAVG DURATION
  • 1MONTHLY NEW EPISODE
  • Apr 9, 2025LATEST

POPULARITY

20172018201920202021202220232024


Best podcasts about jacob baadsgaard

Latest podcast episodes about jacob baadsgaard

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Growing the Right Agency Team to Win Back Your Time with Jacob Baadsgaard | Ep #782

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

Play Episode Listen Later Apr 9, 2025 20:35


Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Do you have the right team in place to remove yourself from fulfillment and sales? What about a partner that may no longer be aligned with the agency's vision or culture? Today's featured guest figured out a perfect niche for his abilities in data analytics and went on to create his agency. Along the road, he was met with unexpected challenges, like finding out the right employees are not necessarily the ones with the most expertise, ending partnerships that turned out to be fundamentally misaligned, and the best way to ensure he's always working with his ideal audience. Learn about the lessons he's learned with each bump on the road, and the most important lesson about losing clients to a price increase. Jacob Baadsgaard is the founder of Disruptive Advertising, a performance marketing agency that only works with selected brands to create game-changing magic and help them reach their goals, make a positive impact on the world, and claim the leading edge in their industries. With over 13 years in the industry, Jake discusses his journey into digital marketing, how he tested his business model leveraging data to benefit smaller businesses, setting up the mechanisms for an amicable partner split, and how he narrowed down the ideal audience his team needed to focus on to improve client relationships. In this episode, we'll discuss: How to make a drama-free partner split. Hiring for the needs of the agency as it grows. 3 key questions to assess lead viability.  Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. Finding a Gap and Turning Expertise into an Agency Armed with a degree in information systems, Jake started his career by helping large corporations analyze and integrate their backend customer data, identifying the effectiveness of their paid advertising efforts. Jacob recognized that even industry giants struggled with data integration and saw an opportunity to build a freelance career offering this specialized expertise. Later he expanded offering beyond large corporations by helping small businesses as well. As much as he liked data, implementing it was where the money and the opportunities are at. This is how he went from just analyzing datas to helping clients develop smarter marketing strategies. He shows his clients they don't need to outspend their competition, just outsmart them by spending where it matters most. Re-Negotiating Price Based on Value Jacob started offering his services for free to test whether or not his methods could really help grow a business. Once he had clear evidence of his value, the experiment was over and it was time for a structured pricing model, initially charging $2,000 per month and later increasing to $5,000. However, as he was managing marketing budgets worth hundreds of thousands of dollars per month he realized his rates were still a bargain for these companies. Once he brought up the subject of renegotiating his rate, he faced resistance. Rather than compromise his worth, he held firm at the risk of losing clients by maintaining what he knew was his value. Some clients did go to other agencies, and after realizing how much the work was actually worth, came back willing to work out a new deal with him. Early Planning for a Partner Split Saves Headaches Later Jacob realized he needed help on with fulfillment if he wanted to grow. However, he struggled to find the right talent. Initially, he hired his high school best friend, which could have gone sideways in many ways, but thankfully proved to be an effective working relationship. On the other hand, he had a different experience with his first partner. Lacking confidence in his independent capabilities, he initially sought a partner to help launch the business. Within months, it became clear the partnership was fundamentally misaligned. One of the biggest lessons for him was that he should've trusted his own ability to start the business by himself, rather than getting into a partnership he wasn't 100% sure of. Fortunately, Jacob had taken the step to work with an attorney who helped him place a clear exit strategy in case things didn't work out. The pre-agreed terms allowed each partner to retain clients they had originally brought to the business. Thanks to this foresight, the already emotional process of splitting up a partnership ended up not being a logistical nightmare. Hiring for the Needs of the Agency as it Grows For any agency owner, the entrepreneurial journey is marked by distinct "no-man's land" moments that challenge their agency's development. For Jacob, the first one he recalls was growing beyond himself, which he solved by hiring three or four people to help him execute contracts and get to a couple million dollars in revenue. The next hurdle had to do with sales leadership, as he felt the weight handling that part of the business all by himself. While his team had mastered contract execution, Jacob recognized the need to remove himself from the sales process to continue scaling. Initially, he made some expensive hires based on expertise. However, it didn't yield the results he expected. The new hires brought with them established methodologies and approaches that may have worked in different contexts but did not align with his agency's unique needs and culture. In fact, what really worked later on was hiring a young and hungry sales person without a lot of experience but was eager to learn and take things off his plate. 3 Key Questions to Assess Lead Viability The next challenge Jacob overcame was figuring out his target audience. Without this, his agency was churning as many clients as they were selling on a monthly basis. As he recalls, the agency's experiences with proof-of-concept clients often led to a high rate of employee dissatisfaction and operational headaches. These clients, while potentially promising, frequently lacked the financial stability and established business models necessary for a fruitful partnership. Ultimately, this led the agency to reassess its client selection criteria and better define their target by training the team to ask three important questions when assessing a lead: Are they viable? What is the revenue threshold that makes this company able to afford you? For Jake's agency, it was three to five million in revenue. Are they win-win minded? Meaning, do they only care about making money or have they shown they also care about their customers and employees? Can you show results in 6 months? Jacob knows its important to be impactful right away. For that reason, he asks himself if the team will be able to make a substantial improvement to the prospect's business in the first 6 months working together. If the answer to each of these questions is yes, then it's right for a successful relationship. Keep the Message Simple When Marketing Your Agency There's a tendency for marketers to complicate their messaging, often in an attempt to convey too much information at once. This approach can confuse potential clients and dilute the core message that needs to be communicated. The point of effective marketing is to attract attention and guide the audience through a clear and structured journey. Jason urges agency owners to have this in mind when doing their own marketing, since this emotional connection can cloud judgment, making it difficult for entrepreneurs to view their marketing strategies objectively. This mindset shift will be especially necessary when you're thinking about selling your business, which many business owners can see as selling a part of themselves. Instead of equating your identity with the business, detach your self-worth from their business roles so you can make more rational decisions regarding marketing and business operations that will ultimately lead to better outcomes. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Business Elevated
211. Jacob Baadsgaard — Building an Entrepreneurial Success From a Foundation of Authenticity

Business Elevated

Play Episode Listen Later Mar 28, 2025 25:36


Season 7 Episode 12: In this episode, Pete Codella, managing director of business services at the Governor's Office of Economic Opportunity, talks with Jacob Baadsgaard, founder and CEO of Disruptive Advertising.  Baadsgaard discusses his journey from working at Omniture to founding his data-driven marketing agency. He highlights the importance of connecting marketing data with business data and how his agency helps small to medium-sized businesses act on that data. Baadsgaard emphasizes the challenges and rewards of entrepreneurship, stressing the need for authenticity and a willingness to learn from successes and failures.  He also discusses Disruptive University, an initiative he founded to help marketers and entrepreneurs find clarity and authenticity in their work and personal lives. He explains how the program addresses the challenges of balancing business success with personal fulfillment. The university offers online courses and in-person summits, focusing on aligning personal values with professional goals. Baadsgaard praises Utah's supportive environment for entrepreneurs, citing the state's driven population, strong university connections, and pro-business government. He expresses enthusiasm for the future of his ventures — particularly his goal of encouraging widespread authenticity — and his thoughts on how AI will impact the advertising industry.

The Vertical Go-To-Market Podcast
3 Secrets to Sustainable Agency Growth: Hiring, Specializing, and Knowing Your Why | Jacob Baadsgaard

The Vertical Go-To-Market Podcast

Play Episode Listen Later Feb 26, 2025 51:47


Struggling to scale your agency and get ahead of your competition? In this episode, Corey welcomes Jacob Baadsgaard, Founder and CEO of Disruptive Advertising and Disruptive University, to break down his strategies for building and scaling a high-performing marketing agency. Jake shares how a strong sales strategy, smarter hiring practices, and a greater focus on clients helped Disruptive Advertising become a leading agency in the marketing world. Stop wasting your budget on strategies that aren't working. If you want to scale smarter and achieve sustainable growth, get ready to take notes! Episode Highlights: - Grow Your Agency Sustainably: Inbound marketing strategies that fuel sustainable growth - Niching Down: The biggest pitfalls of expanding service offerings—and how to avoid them - Hiring Strategies: Why hiring for adaptability beats hiring for experience - Managing Client Success: Why account managers are powerful drivers of client success - Lead With Purpose: How defining your "why" leads to purpose-driven leadership - Beat the Competition: How to leverage data to give your agency a competitive edge Key Insights: - Use Data to Make Choices: Data-driven decision-making is crucial for making informed, effective marketing choices that drive agency growth. - Hire for Adaptability: Hiring for drive over experience allows you to build a more adaptable team that can grow with your agency. - Relationships, Retention, Referrals: Strategic client relationships built on trust and understanding lead to better retention and more referrals. - Know Your “Why”: Knowing your agency's purpose keeps everyone aligned with your vision, fueling motivation and long-term success. The resources mentioned in this episode are: - Become the go-to authority in your perfect vertical market - Corey's 3-Month Intensive Program: http://coreyquinn.com/dsa - Check out Disruptive University: https://www.disruptiveuniversity.com - Check out Disruptive Advertising: https://disruptiveadvertising.com - Connect with Jake on LinkedIn: https://www.linkedin.com/in/jakebaadsgaard

Love as a Business Strategy
170. Love as a Life Strategy with Jacob Baadsgaard

Love as a Business Strategy

Play Episode Listen Later Aug 7, 2024 31:44


Jake has had a long and winding road to success, and through it all he's learned how to completely transform his perspective on life, work, and relationships. In this episode, he shares his story of having to break down before breaking through, and talks about how you can't help others if you're not working on yourself.

GET UNSTUCK
GU 218: Connect your personal why with your company why With Jacob Baadsgaard

GET UNSTUCK

Play Episode Listen Later May 22, 2024 18:05


Hey Get Unstuck Nation, Our guest today is the best performance marketing agency for authentic brands. Please welcome Jake Baadsgaard, founder and CEO of Disruptive Advertising where they help connect your personal why with your company why.   Timestamp: (00:02:26) - How did you start your entrepreneurial journey?  (00:03:34) - Do you think that you just jump out right away or you like creating the parallel line between building your business alongside your corporate job? (00:04:45) - How big of a sacrifice were you expecting when you started this journey? (00:06:05) - When did you know that you would make it become an agency? (00:07:53) - How did you feel that it's the right path? (00:08:59) - Do you ever feel anxious or overworked? (00:10:55) - How did you step back and reevaluate the situation and figure out what exactly do you want and to feel like you'll enjoy it again? (00:12:34) - Do you think that as the CEO of the business, the business model itself changes upon your environment? (00:14:18) - How things changed in your fulfillment journey? (00:17:35) - Where can they reach you and your company?   More Episode like this visit: https://www.getunstuckmethod.com/podcast   #getunstuckpodcast #getunstuck #lifestylebusiness #JakeBaadsgaard #mutitapanmook #entrepreneurialjourney  

Growth Hacking Culture
Jacob Baadsgaard on Viral Leadership Tips for Building Intrinsic Motivation Across Teams

Growth Hacking Culture

Play Episode Listen Later Mar 18, 2024 40:28


Imagine a team where every member is intrinsically motivated, energized, and driven to excel. They're not just working for a paycheck, but because they believe in the work, the purpose, and the impact they create. The reality is that only 15% of employees worldwide feel engaged at work. This means the majority experience disengagement, which can lead to decreased productivity, higher turnover, and a negative work environment. Today, the discussion revolves around Viral Leadership strategies to turn this vision into reality. About Jake Baadsgaard Jake, the founder and CEO of Disruptive Advertising, is a highly acclaimed Digital Marketing Agency renowned for its exceptional service. His remarkable success is attributed not only to business growth but also to his ability to lead a motivated team. Jake's unique approach to leadership has propelled Disruptive Advertising to the forefront of the digital marketing industry. Reach out Jake: On LinkedIn https://www.linkedin.com/in/jakebaadsgaard/  On Disruptive Advertising https://disruptiveadvertising.com/      What We Discussed in the Episode on Intrinsic Motivation: - Are corporate teams facing greater motivational challenges today? - Intrinsic vs. extrinsic motivation: A leadership perspective - Key leadership behaviors for fostering team motivation - Empowering employees: Strategies for autonomy and ownership - Tackling demotivating factors in teams. - Motivating remote or hybrid teams: Effective leadership tips - Applying marketing expertise to boost motivation organization-wide     ### Sign up for the Simply Human Newsletter (monthly email newsletter): https://simplyhuman.substack.com Follow the Growth Hacking Culture Podcast: https://www.peoplekult.com/podcast-work-culture Follow Ivan Palomino on Twitter: https://twitter.com/ivanpalomino_ Follow Ivan Palomino on LinkedIn: https://www.linkedin.com/in/ipalomino/    About the Growth Hacking Culture Podcast The Growth Hacking Culture Podcast is a series of insightful interviews with prominent experts on mindsets, skills and mental resources to grow individually, lead motivated teams and create human-centric work cultures. These episodes are about thought provoking ideas to scale up and growth hack human-centric and performing work cultures. Hosted by Ivan Palomino.   This episode is sponsored by: PeopleKult [behavioral science, tech and analytics to scale up the next generation work culture] The Cornerstone Advisory [innovation, performance and growth for future-focused organizations]  

Profit Answer Man: Implementing the Profit First System!
Ep 204 Your Why Is a Profit Driver with Jacob Baadsgaard

Profit Answer Man: Implementing the Profit First System!

Play Episode Listen Later Feb 20, 2024 37:20


Your Why Is a Profit Driver with Jacob Baadsgaard Navigate the intricacies of entrepreneurship and the delicate balance between professional commitments and personal life with Jacob Baadsgaard –  founder and CEO of Disruptive Advertising. An entrepreneur at heart, Jacob is a relationship-first kinda guy that loves learning from other people's life experiences. He actively works to create an environment where people feel seen, heard, and challenged to take that next big step on their life journey. When he's not juggling his many roles within Disruptive, you'll find him putting in a lot of miles on the bike or running and spending time with his wife, Teresa, and their four children. In this episode, you will learn the following: The critical relationship between belief in business and profitability, as well as the dangers of passionless marketing and its effect on business differentiation. Underscoring self-awareness and letting go has transformative effects on both personal and professional life. The strategic framework for attracting the right clients and building a successful business culture aligned with personal values. The power of delegation, focusing on passions and tasks that ignite the entrepreneurial spirit. Links: https://disruptiveadvertising.com/   Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst  Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst  

Personal Injury Marketing Mastermind
232. Jacob Baadsgaard, Disruptive Advertising — Marketing Powerhouse: Lessons from $450MM in Ad Spend

Personal Injury Marketing Mastermind

Play Episode Listen Later Jan 18, 2024 25:19


What can you accomplish in just a decade? Jacob Baadsgaard (@disruptiveads) grew his side business into the formidable Disruptive Advertising agency. From 2012 to today, Jacob has scaled his team to over 160 employees and manages over $450 million in ad spend. Jacob is back on the show to share his wisdom. Learn how to effectively harness data and strategically pace your ad spend as you scale. Jacob also pulls back the curtain on how he builds an awesome culture and retains top talent amidst meteoric company growth.  Links Want to hear more from elite personal injury lawyers and industry-leading marketers? Follow us on social media for more. Rankings.io Instagram Chris Dreyer Instagram Rankings.io Twitter Rankings.io Website Jacob Baadsgaard LinkedIn Disruptive Advertising Website  Disruptive Advertising LinkedIn Disruptive Advertising  Facebook  Jacob Baadsgaard Instagram Book: Profit First by Mike Michalowicz Jacob's first episode on PIM What's in This Episode: Who is Jacob Baadsgaard? How to get an organization of 160 people rowing in the same direction. How to approach labor-based leverage.  How to develop better humans at your company.  Past Guests Past guests on Personal Injury Mastermind: Brent Sibley, Sam Glover, Larry Nussbaum, Michael Mogill, Brian Chase, Jay Kelley, Alvaro Arauz, Eric Chaffin, Brian Panish, John Gomez, Sol Weiss, Matthew Dolman, Gabriel Levin, Seth Godin, David Craig, Pete Strom, John Ruhlin, Andrew Finkelstein, Harry Morton, Shay Rowbottom, Maria Monroy, Dave Thomas, Marc Anidjar, Bob Simon, Seth Price, John Gomez, Megan Hargroder, Brandon Yosha, Mike Mandell, Brett Sachs, Paul Faust, Jennifer Gore-Cuthbert Additional Episodes You Might Enjoy 80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good 84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry 101. Pratik Shah, EsquireTek — Discovering the Power of Automation 134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend 104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok 63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche 96. Brian Dean, Backlinko — Becoming a Linkable Source 83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow 73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels

Talk Commerce
Smart Scaling Secrets from Disruptive Advertising's Jacob Baadsgaard

Talk Commerce

Play Episode Listen Later Nov 14, 2023 36:19


Mentions with timestamps:Disruptive Advertising - Performance marketing agency founded by Jacob Baadsgaard. WebsiteTimestamp: 00:00:19New Zealand - Jacob Baadsgaard took his oldest daughter on an adventure to New Zealand.Timestamp: Not mentionedZone Two Cardio - Jacob Baadsgaard mentioned his passion for zone two cardio workouts.Timestamp: 00:01:17Books - Jacob Baadsgaard mentioned listening to books during his cardio workouts. No specific book titles were mentioned.Timestamp: Not mentionedRest by Alex Soojung-Kim Pang - Brent mentioned reading a book called "Rest" that discusses the importance of rest and productivity.Timestamp: Not mentionedElon Musk - mentioned by Speaker 2Timestamp: 00:09:33Entrepreneurs Organization (EO) - mentioned by Speaker 1Timestamp: 00:10:03Traction Tools - mentioned by Speaker 1Timestamp: 00:14:33EOS (Entrepreneurial Operating System) - mentioned by Speaker 2 and Speaker 1Timestamp: Speaker 2 - 00:11:33, Speaker 1 - 00:15:34"Traction" book - mentioned by Speaker 1Timestamp: 00:15:34Scaling Up - mentioned by Speaker 2Timestamp: 00:16:27LinkedIn - Connect with Jacob Baggott: LinkedInTimestamp: 00:28:50Disruptive Advertising - Marketing strategy and consultation: Disruptive AdvertisingTimestamp: 00:29:01ChatGPT - AI-powered chatbot: ChatGPTTimestamp: 00:29:43Image and graphic creation tools powered by AI (not specified)Timestamp: 00:30:13

Business Growth On Purpose
Business Life is Part of Life with Jacob Baadsgaard || Ep 292

Business Growth On Purpose

Play Episode Listen Later Oct 17, 2023 26:08


Our guest today is Jacob Baadsgaard CEO and founder of Disruptive Advertising. In this episode, we will discuss the owner's role in a growing business, and how to maximize success in both business and personal life. Jake is an entrepreneur at heart. He is a person who prioritizes relationships and enjoys learning from other people's life experiences. Jake actively works towards creating an environment where everyone feels seen, heard, and challenged to take the next big step on their life journey. Check out Jacob's website after listening to today's episode. 

Digital Velocity
Episode #49: Advertising and Marketing Goals That Win-Win-Win - Jacob Baadsgaard

Digital Velocity

Play Episode Listen Later Aug 31, 2023 34:26


This week on the Digital Velocity Podcast, Jacob Baadsgaard joins Erik and Tim to discuss creating advertising and marketing goals that are not only a win for the company but also for the employees and the customers. https://www.digitalvelocitypodcast.com/episodes/49-advertising-and-marketing-goals-that-win-win-win-jacob-baadsgaard

The Unified Brand - Branding Podcast
How To Be Disruptive With Your Marketing With Jacob Baadsgaard

The Unified Brand - Branding Podcast

Play Episode Listen Later Aug 31, 2023 39:09


Today we are joined by Jacob Baadsgaard founder and CEO of Disruptive Advertising.An entrepreneur at heart, Jake is a relationship-first kinda guy that loves learning from other people's life experiences. He actively works to create an environment where people feel seen, heard, and challenged to take that next big step on their life journey.---------------------------------------------------- Jacob's LinksJacob's Linkedin - https://www.linkedin.com/in/jakebaadsgaard/Disruptive Advertising - https://disruptiveadvertising.com/Disruptive Advertising Facebook - https://www.facebook.com/disruptiveads/Disruptive Advertising Instagram - https://www.instagram.com/disruptiveads/Disruptive Advertising Linkedin - https://www.linkedin.com/company/disruptive-advertising/---------------------------------------------------------------BRAND POWER SCORETake our 4min assessment today and get your brand power score. Find out what is holding your business back and where you can improve.www.brandpowerscore.co.uk---------------------------------------------------------------Do Feel like your brand could use improving but not sure where to start?Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system?Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call------------------------SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif------------------------Other Social ChannelsYouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRwInstagram - https://www.instagram.com/elementsbrandmanagement/Facebook - https://www.facebook.com/ElementsBrandManagement/Twitter - https://twitter.com/ElementsBrand Website - https://bit.ly/36BQX00Support the showFree Brand Development ResourcesHow strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSjUnified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - http://bit.ly/2Zw5dos

The Optimized Store Owner Show
How Data-Driven Marketing Can Transform Your Business: A Conversation with Jacob Baadsgaard

The Optimized Store Owner Show

Play Episode Listen Later Aug 21, 2023 27:30


In today's episode, we have the privilege of chatting with Jacob Baadsgaard, a marketing and agency expert with over ten years of experience. Jacob has not only provided tremendous value to other businesses, but he also shares valuable insights and strategies on how to become a better entrepreneur. You'll learn these three things and more.❇️ How to find your WHY❇️ Why Jacob never sold his agency even after many personal and professional difficulties.❇️ And the stages of growth in every business and how to bring your vision to the forefront. Jacob's Marketing Agency, DisruptiveConnect with Jacob on LinkedInIf you're an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here

Speaking to Influence
Jacob Baadsgaard of Disruptive Advertising: What Do You Value The Most?

Speaking to Influence

Play Episode Listen Later Aug 15, 2023 34:41


This week, Jacob Baadsgaard shares with us how he made the change to a values based business. In this episode you will learn: How marriage counseling made his business better. When to break up or let go of clients while finding the right solution for them. What a rock, paper, & scissors tournament does for team recognition. Showing businesses how to grow to the next level with digital marketing. The importance of hiring someone who don't pretend to be someone that they are not. 24 Hour Challenge: Reach out to someone you are feeling grateful to and share why you are feeling that way. Reference that Jacob makes in the episode: “Think Win-Win” by Stephen Covey “Leadership and Self Deception”  by the Arbinger Institute The Predictive Index About Jacob Baadsgaard: Jake is the founder and CEO of Disruptive Advertising. An entrepreneur at heart, Jake is a relationship-first kinda guy that loves learning from other people's life experiences. He actively works to create an environment where people feel seen, heard, and challenged to take that next big step on their life journey. When he's not juggling his many roles within Disruptive, you'll find him putting in a lot of miles on the bike or running and spending time with his wife, Teresa, and their four children.   You can connect with Jacob in the following ways: Website: https://disruptiveadvertising.com/ Business Linkedin: https://www.linkedin.com/company/disruptive-advertising/ Facebook: https://www.facebook.com/disruptiveads/ LinkedIn: https://www.linkedin.com/in/jakebaadsgaard/ Instagram: https://www.instagram.com/disruptiveads/   You can connect with Laura in the following ways: LinkedIn: https://www.linkedin.com/in/drlaurasicola LinkedIn Business Page: https://www.linkedin.com/company/vocal-impact-productions/ YouTube: https://www.youtube.com/c/VocalImpactProductions Facebook: Vocal Impact Productions Twitter: @LauraSicola Instagram: @VocalImpactProductions Website: https://vocalimpactproductions.com/ Laura's Online Course: virtualinfluence.today   See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Marketing Expedition Podcast with Rhea Allen, Peppershock Media
Aligning Your Business Model, Goals, and Marketing Strategy with Jacob Baadsgaard | Marketing Expedition Podcast.

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Play Episode Listen Later Jun 1, 2023 47:46


Jacob Baadsgaard is the founder and CEO of Disruptive Advertising. An entrepreneur at heart, Jake is a relationship-first kinda guy that loves learning from other people's life experiences. He actively works to create an environment where people feel seen, heard, and challenged to take that next big step on their life journey. When he's not juggling his many roles within Disruptive, you'll find him putting in a lot of miles on the bike or running and spending time with his wife, Teresa, and their four children. 00:00 - 00:27 “Most businesses just pick up a number out of the air and say, “Let's grow to that number!” But there's no rationale behind it. There's no “why” behind it. And that's where a lot of the unnecessary suffering comes from trying to grow up businesses.” — Jacob Baadsgaard 00:28 - 00:46 Welcome to Peppershock Media's Marketing Expedition Podcast 00:47 - 01:46 Jacob's Background 01:47 - 04:07 Marketing Essentials Moment: Online Communities 04:08 - 06:15 Welcome to the show, Jacob! 06:16 - 09:30 Disruptive Advertising 09:31 - 12:04 Connecting with the motivations behind the company 12:05 - 16:19 Identifying your customer's pain points 16:20 - 19:27 The value of aligning with the brand, with the goal, and with the strategies 19:28 - 20:22 Strike Tax Advisory is leading the way in an $18B+ tax incentives market. Strike's in-house R&D and Employee Retention tax experts discover unclaimed government credits available to businesses. Strike is helping small and large businesses reinvest this assistance back into the business to continue growing. 20:23 - 26:40 EOS - Entrepreneurial Operating System 26:41 - 29:20 Resources that had been transformational for Jacob 29:21 - 32:41 What's the thing you are most afraid to share that you shouldn't share today, Jacob? 32:42 - 36:00 Where do you see yourself in the next 5 to 10 years? 36:01 - 40:55 Jacob's target clientele 40:56 - 44:11 Rhea and Jacob discuss workplace culture. 44:12 - 45:12 Feel free to reach out and connect with Jacob. Visit: disruptiveadvertising.com 45:13 - 46:11 Jacob, thank you so much! Share this podcast! 46:12 - 46:59 Give us a Review and I'll give you some shout-outs! 47:00 - 47:46 Join The Marketing Expedition Community today! #marketingstrategy #marketing #digitalmarketing #marketingtips #marketingdigital #socialmediamarketing #branding #advertising #disruptiveadvertising #EOS #onlinecommunities

CMO Convo
CMO Convo | To the CMO role, and beyond? | Jacob Baadsgaard

CMO Convo

Play Episode Listen Later May 31, 2023 37:45


Are you a marketer with CEO ambitions? Don't miss this episode! Gone are the days where CEOs were exclusively from finance or sales backgrounds, more marketers are reaching the role than ever. Jacob Baadsgard, Founder and Chairman of Disruptive Advertising shares his insights on what marketers need to do to lead to companies.Key talking pointsThe various paths to the C-Suite for marketers.What you can bring to the table as a CEO with marketing experience.The skills and knowledge you need to develop to lead companies, and how marketers can develop them.Want to master the skills you need to succeed in the C-Suite? Don't miss the C-Suite Masterclass.

Personal Injury Marketing Mastermind
17. Jacob Baadsgaard, Disruptive Advertising — The Importance of Developing Your Team and Life Lessons That Will Transform Your Firm

Personal Injury Marketing Mastermind

Play Episode Listen Later Jun 16, 2020 22:35


Jacob Baadsgaard is the founder and CEO of Disruptive Advertising. After spending years working for some of the biggest brands in the world and helping them to intelligently analyze their analytics data, Jacob realized that his skills would be valuable to more than just the Fortune 500 companies.With his company, Jacob now helps his clients to grow their own client base and develop their employees in order to foster sustainable client growth. Join us as we discuss how Jacob turned his business into one of the leading ad agencies in the US, why Jacob moved beyond founder-based selling and what he had to do to achieve that, and how Jacob nurtures his own staff to maximize their potential.What's In This Episode Who is Jacob Baadsgaard ? Why founder-based selling will only get you and your business so far. How have Jacob's personal life lessons influenced his business? How Jacob chose which areas of his business to expand to maintain quality and keep the company vision on-track. Why it took Jacob years to develop a solid sales team. Why we need to pay particular attention to the important things in life that might not come naturally to us.

The Thoughtful Entrepreneur
121 - Finessing Facebook Advertising with Disruptive Advertising's Jacob Baadsgaard

The Thoughtful Entrepreneur

Play Episode Listen Later Nov 15, 2019 23:24


Jacob Baadsgaard is the founder and CEO of Disruptive Advertising. Disruptive Advertising offers PPC (pay-per-click) management, site testing, web analytics consulting, and more to help grow your company and its reputation. Disruptive Advertising believes that to have happy clients, they need happy employees. They have worked diligently to create a space where employees and clients alike can work together to achieve goals and develop important skills that will greatly benefit them in the future. In 2019 Disruptive Advertising was named one of SLC’s “Best Companies to Work For” in USA Today.

Be Battle Ready
Be Battle Ready Episode #20 - Jacob Baadsgaard (Leading a 160+ Person Agency)

Be Battle Ready

Play Episode Listen Later Oct 17, 2019 25:29


Be Battle Ready: Daily Battle #20Jacob BaadsgaardOn today’s episode of the Daily Battle, I am having a conversation with Jacob Baadsgaard, founder of Disruptive Advertising. Jacob is based out of Utah, where Disruptive Advertising services about 600 companies worldwide. Clients hire Disruptive Advertising for their extensive expertise when it comes to driving growth through Google and Facebook. Jacob is passionate about entrepreneurship, personal development, fishing, and his family. During this episode, we dive into the different contributors that allowed Disruptive Advertising to grow so quickly. We also discussed investing in your team and the advantages of coaching.Learn more about Jacob, his business and how he got to where he is today on this episode of the Be Battle Ready podcast. In this week’s episode:Who is Jacob?Contributors to growth at Disruptive AdvertisingBeing in a good personal financial situation to go for itTaking time to find the right personInvesting in your teamHiring less experience high potential candidates Getting access to what you do not seeTips for business owners Building a battle-ready businessBringing your best selfDisruptive Advertising’s ideal clientsThe future vision of Disruptive AdvertisingLinksJacob Baadsgaard on LinkedInDisruptiveadvertising.com

Be Battle Ready
Be Battle Ready Episode #20 - Jacob Baadsgaard (Leading a 160+ Person Agency)

Be Battle Ready

Play Episode Listen Later Oct 17, 2019 25:29


Be Battle Ready: Daily Battle #20Jacob BaadsgaardOn today’s episode of the Daily Battle, I am having a conversation with Jacob Baadsgaard, founder of Disruptive Advertising. Jacob is based out of Utah, where Disruptive Advertising services about 600 companies worldwide. Clients hire Disruptive Advertising for their extensive expertise when it comes to driving growth through Google and Facebook. Jacob is passionate about entrepreneurship, personal development, fishing, and his family. During this episode, we dive into the different contributors that allowed Disruptive Advertising to grow so quickly. We also discussed investing in your team and the advantages of coaching.Learn more about Jacob, his business and how he got to where he is today on this episode of the Be Battle Ready podcast. In this week’s episode:Who is Jacob?Contributors to growth at Disruptive AdvertisingBeing in a good personal financial situation to go for itTaking time to find the right personInvesting in your teamHiring less experience high potential candidates Getting access to what you do not seeTips for business owners Building a battle-ready businessBringing your best selfDisruptive Advertising’s ideal clientsThe future vision of Disruptive AdvertisingLinksJacob Baadsgaard on LinkedInDisruptiveadvertising.com

The Change Makers Podcast
Ep#98 | Making 50 Millionaires, not $50 millions

The Change Makers Podcast

Play Episode Listen Later Oct 6, 2019


After growing one of his first PPC clients from 25 to 250 employees, Jake realized he had a gift for using pay-per-click marketing to drive dramatic business results. To help more companies succeed online, Jake founded Disruptive Advertising, a PPC, and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from online advertising. In the six years since its founding, Disruptive Advertising has grown from two employees working in Jake' s basement to a flourishing agency with more than 120 employees and a run rate of over $18 million- putting it at #145 on the 2017 Inc 500 list and listed as one of USA Today's Best Places to Work in Salt Lake City in 2019. As an active member of the marketing community, Jacob is passionate about extending his knowledge beyond his agency and is a regular contributor on a variety of blogs including notable publications like Entrepreneur, Forbes and SearchEngine Land where his wit and ability to make even tedious topics engaging elicits rave reviews from his readers. He has spoken at numerous events and webinars including SMX, Kissmetrics, Create Nation, Unbounce, PRSA, Starfest, VWO and many others— each time entertaining and educating his audience. Beyond running a successful digital marketing agency, Jake's professional goal is to create 50 millionaires. To help him achieve that goal, Jake has invested over $350,000 into professional development and runs an ongoing series of personal development courses, covering topics like developing healthy habits and vision mapping, to help his employees cultivate a strong sense of selfawareness and unlock their full potential. As a business owner, author, motivational speaker, Jacob Baadsgaard 's witty, thoughtful and genuine approach to pay-per-click advertising and leadership makes him a compelling leader in the digital marketing arena! Some great takeaways from Jacob:Be enough as a personChange your habitWillpower is the solution to create changeContribute in your own unique way______________________________________The Change Makers are doing a fundraise for their #NoMoreBoxes Online Training and Collaboratory Center. A platform designed to teach you how to create safe space for a deep-dive conversations that open up for the conscious and unconscious bias behaviours, placing ourselves and others into boxes, that places our focus on what separates us as human beings, not what unites us. Your help is highly appreciated.Just go to www.Patreon.com/NoMoreBoxes today! MAKE SURE YOU DON'T MISS AN EPISODE OF THE CHANGE MAKERS PODCASTSUBSCRIBE TO OUR CHANNEL ON APPLE PODCAST OR STITCHER The Change Makers Podcast RSS Subscribe to The Change Makers Podcast Get the latest transformational out-of-the-box Leadership and Communications Tips, Insights, Tools & Stories from other change makers delivered directly to your inbox. First Name Last Name Email Address Sign Up We respect your privacy. Thank you!Please check your inbox for an email from me, Rúna Magnúsdóttir. Inside that email is a link to verify your subscription.Looking forward to having you onboard.My bestRuna

Strategy and Leadership podcast
Self-Reflection & Continuous Learning Will Help You Become a Stronger Leader- Jacob Baadsgaard Ep43

Strategy and Leadership podcast

Play Episode Listen Later Jul 30, 2019 28:38


In this episode of our Strategy & Leadership Podcast, we were joined by Jacob Baadsgaard Founder & CEO of Disruptive Advertising. Jacob began his career in the web analytics industry, eventually moving into marketing after working with various enterprise and Fortune 100 organizations to track their marketing efforts and data insights. Jacob founded Disruptive Advertising as an entrepreneur, and the organization now has over 150 employees. If you are interested in using a facilitator for your next planning session, learn more here: https://www.smestrategy.net/strategic-planning-facilitator-and-facilitation-services If you want to learn how to lead the strategic planning process yourself, take our self guided course at: www.smestrategy.net/course

Consulting Success Podcast
Growing A Consulting Team To $20 Million with Jacob Baadsgaard: Podcast #99

Consulting Success Podcast

Play Episode Listen Later Jul 29, 2019 33:20


Starting up is the hardest part of any business. Jacob Baadsgaard, the Founder and CEO of Disruptive Analytics, shares his business journey starting with working at Adobe and transitioning to other companies, and then finally managing his own organization. He talks about growing his consulting team and how his past work experiences have given him the lessons that he applies to make his company work better for his employees. Sharing sales and leveraging techniques, Jacob also tackles the importance of networking events, speaking at conferences, LinkedIn, and a particular software package and content marketing he uses to scale his business.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Consulting Success Community today:consultingsuccess.com

Consulting Success Podcast
Growing A Consulting Team To $20 Million with Jacob Baadsgaard: Podcast #99

Consulting Success Podcast

Play Episode Listen Later Jul 29, 2019 33:21


Starting up is the hardest part of any business. Jacob Baadsgaard, the Founder and CEO of Disruptive Analytics, shares his business journey starting with working at Adobe and transitioning to other companies, and then finally managing his own organization. He talks about growing his consulting team and how his past work experiences have given him the lessons that he applies to make his company work better for his employees. Sharing sales and leveraging techniques, Jacob also tackles the importance of networking events, speaking at conferences, LinkedIn, and a particular software package and content marketing he uses to scale his business. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Consulting Success Community today: consultingsuccess.com

Consulting Success Podcast
Growing A Consulting Team To $20 Million with Jacob Baadsgaard: Podcast #99

Consulting Success Podcast

Play Episode Listen Later Jul 29, 2019 33:20


Starting up is the hardest part of any business. Jacob Baadsgaard, the Founder and CEO of Disruptive Analytics, shares his business journey starting with working at Adobe and transitioning to other companies, and then finally managing his own organization. He talks about growing his consulting team and how his past work experiences have given him the lessons that he applies to make his company work better for his employees. Sharing sales and leveraging techniques, Jacob also tackles the importance of networking events, speaking at conferences, LinkedIn, and a particular software package and content marketing he uses to scale his business. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Consulting Success Community today: consultingsuccess.com

Leaders Of Transformation | Leadership Development | Conscious Business | Global Transformation
259: Jacob Baadsgaard: Disrupting The Digital Advertising Agency

Leaders Of Transformation | Leadership Development | Conscious Business | Global Transformation

Play Episode Listen Later Jul 8, 2019 34:53


After growing one of his first PPC clients from 25 to 250 employees, Jacob (Jake) Baadsgaard realized he had a gift for using pay-per-click marketing to drive dramatic business results. To help more companies succeed online, Jake founded Disruptive Advertising, a PPC and CRO management agency, and in a few short years has grown the company to over 90 employees and a run rate of over $12 million – placing it #145 on the 2017 Inc 500 list. While most business leaders focus on personal financial gain, Jacob Baadsgaard reinvests a fair amount of his profits back into his employees and the community; donating 10% of his salary to his church every month, spending upwards of $1k a week on snacks for the office, donating monthly to a charity cause his employees choose, and developing employees with no experience into leadership roles within his company that earn six figure salaries. He is a regular contributor in prominent publications including Forbes, Entrepreneur, SearchEngineLand, MarketingLand, SearchEngineJournal, Unbounce and KissMetrics. In our conversation today, Jake shares his perspective on entrepreneurship and why he has no intention of selling his company anytime soon. An advocate of personal leadership development, he not only challenges himself regularly to be better and do better, he facilitates an optional course on personal leadership for his employees, which has been well-attended by staff members, despite it being held in the early morning, prior to working hours. Given Jake’s expertise in digital advertising, we also explore the common mistakes that businesses make when engaging in digital advertising, and the best way to get started, and how to make the most of your investment. Key Takeaways You don’t need to build your business to sell it. You can be the one to reap the long-term benefits from your business being successful. Develop a really good skill-set before venturing off on your own. Otherwise you just don’t have that much to offer to potential clients. Often when there’s a certain measure of professional success, we use that as a justification to forgive bad habits and assume we are making a difference in the other areas of our life too. As a leader, work on yourself rather than try to fix others. 76% of adwords and Facebook ad budgets are wasted. When done correctly, PPC is very trackable to actual revenue. One mistake businesses often make when it comes to PPC is starting with a really small budget and a really broad marketing campaign. If you don’t have sustainable revenue and profits, paid advertising might not be the right place to start. If marketing is done correctly, every single thing is a victory – because you learn just as much from what didn’t work as what did work. As long as you go about it in the right way. If you’re new to digital advertising, you have to commit to it long term (12-18 months) and do the right things in order to see progress along the way, and get to the consistent ROI you’re looking for. Resources The Pay-Per-Click and Conversion Rate Optimization Blog (new post twice a week) Connect With Jacob Baadsgaard www.disruptiveadvertising.com

The Other Side Of Potential
Episode 54: Embracing the Process of Personal and Professional Development, with Jacob Baadsgaard

The Other Side Of Potential

Play Episode Listen Later Jul 3, 2019 54:08


After growing one of his first PPC clients from 25 to 250 employees, Jake realized he had a gift for using pay-per-click marketing to drive dramatic business results. To help more companies succeed online, Jake founded Disruptive Advertising, a PPC, and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from online advertising. In the six years since its founding, Disruptive Advertising has grown from two employees working in Jake's basement to a flourishing agency with more than 120 employees and a run rate of over $18 million- putting it at #145 on the 2017 Inc 500 list and listed as one of USA Today's Best Places to Work in Salt Lake City in 2019. As an active member of the marketing community, Jacob is passionate about extending his knowledge beyond his agency and is a regular contributor on a variety of blogs including notable publications like Entrepreneur, Forbes and SearchEngine Land where his wit and ability to make even tedious topics engaging elicits rave reviews from his readers. He has spoken at numerous events and webinars including SMX, Kissmetrics, Create Nation, Unbounce, PRSA, Starfest, VWO and many others— each time entertaining and educating his audience. Beyond running a successful digital marketing agency, Jake's professional goal is to create 50 millionaires. To help him achieve that goal, Jake has invested over $350,000 into professional development and runs an ongoing series of personal development courses, covering topics like developing healthy habits, financial independence, and vision mapping, to help his employees cultivate a strong sense of self-awareness and unlock their full potential. What you will learn in this episode: How Jacob found himself in the advertising and marketing industry The biggest area that Jacob see companies still missing the mark on in the lead generation side An example of how Disruptive Marketing has helped bridge the gap for marketing and sales teams within organizations The questions you should be asking yourself when it comes to your marketing Common mistakes that businesses make when it comes to their PPC campaigns How Disruptive Marketing defines culture and its 4 core values The importance of knowing who you are and deciding who you want to be Two experiences that lead Jacob to shift and become more self-aware in his relationship with his wife and how those experiences impacted him as a leader Jacob's morning routine and how it's helped him achieve greater success Why he has his team read “Miracle Morning” when they first start working at Disruptive Marketing How Jacob works through his stress and anxiety Why Jacob left Corporate America The secret sauce to Disruptive Marketing's culture Resources: Website: disruptivemarketing.com

Rothman PPC For Lawyers
003: PPC Marketing Strategies For Lawyers (Must Listen Interview With Jacob Baadsgaard)

Rothman PPC For Lawyers

Play Episode Listen Later Jun 28, 2019 36:41


Get a free PPC proposal from Disruptive Advertising - https://www.disruptiveadvertising.com/Follow Jacob on Twitter - https://twitter.com/jakebaadsgaardSubscribe to the Rothman PPC For Lawyers Podcast - https://podcasts.apple.com/us/podcast/rothman-ppc-for-lawyers/id1462546633Follow Jason on Twitter - https://twitter.com/rothmanppcOn today's Rothman PPC For Lawyers podcast we bring on the CEO and founder of Disruptive Advertising Jacob Baadsgaard to talk about online marketing strategies for attorneys.We talk about both Facebook advertising and Google Ads and Bing search engine marketing and there's even some display contextual and remarketing talk.We kick off the interview talking about running a marketing agency and leadership, and then we dive into the law firm marketing talk. We cover the differences between social media marketing and search advertising and how law firms can best use both strategies.Then we talk about the importance of selecting the right kinds of keywords to target in Google Ads. Specifically we cover the importance of focusing your keywords on your best types of cases and also the importance of buyer intent.Next up we talk about the much-debated number one position in Google Ads. Do you have to show up number 1 to be effective? Jacob has a very interesting take on how to approach ad position.Then we discuss how to handle the sometimes high cost per click of personal injury keywords like "car accident lawyer near me" and "truck accident attorney." And we also talk about the conversion rate levels we see on attorney campaigns.We finish up by talking about the importance of landing pages and how sending PPC traffic to the homepage is almost always a mistake for law firms.And we also do some questions at the end of the show about how to pick out a Google Ads budget, how long until attorneys can expect to see results from their PPC campaigns, and what attorneys can do to help their PPC managers get the best results possible.I hope you enjoy the interview Please leave the video a like and share with friends because those likes and shares really help the channel grow! Thanks again for listening and enjoy!

Play Your Position with Mary Lou Kayser
205: Jake Baadsgaard on Growing Your Business with Disruptive Advertising

Play Your Position with Mary Lou Kayser

Play Episode Listen Later May 16, 2019 41:23


After growing one of his first PPC clients from 25 to 250 employees, today’s starting quarterback Jake Baadsgaard realized he had a gift for using pay-per-click marketing to drive dramatic business results. To help more companies succeed online, Jake founded Disruptive Advertising, a PPC and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from the online advertising space. In the four years since its founding, Disruptive Advertising has grown from two employees working in Jake’ s basement to a flourishing agency with more than 120 employees and a run rate of over $18 million- putting it at #145 on the 2017 Inc 500 list! Jake's ability to assess and clearly explain complicated issues has made him a favorite in a variety of forums. Jake is a regular contributor on a variety of blogs-- including notable publications like Entrepreneur, Forbes and SearchEngine Land-- where his wit and ability to make even tedious topics engaging elicits rave reviews from his readers. Jake’s humor, charm, and insight aren’t limited to the written word, though. He has spoken at numerous events and webinars including SMX, Kissmetrics, Create Nation, Unbounce, PRSA, Starfest, VWO and others and has a gift for both entertaining and educating his audience. Attendees usually leave comments on how much they enjoyed his sessions-- and how much he gave them to think about. As a business owner, author, and speaker, Jacob Baadsgaard ’s witty, thoughtful and genuine approach to pay-per-click advertising makes him a compelling leader in the digital marketing arena!   Jake Baadsgaard’s MVP player Stats:   Jake comes from a big family, the sixth out of ten kids to be exact, so growing up he needed a way to stand out to be “different.” With a natural driven and movement-oriented personality, Jake had no problem thriving and being just that, different. With a job at only eight years old, Jake learned the value and payoff of hard work. He would later discover his greatest skill set is understanding how to collect the right data, connect the right different datasets, and make simple but impactful marketing decisions!   In this episode, we talk about: -the works of Jake’s disruptive advertising and skillset for collecting data -how he manages the people involved with his team -a time where he handled a difficult situation pertaining to relieving a specific member on his team -how he had a reality check with his marriage counselor and his wife about her being a partner to his business and how that affected their relationship -how he decided to have better routines and habits in his life, and -times of inspirational moments that were great examples of having great habits and sticking to a goal   Want to better the habits in your life and focus on how to be competitive, connected, self-improving, and have a vision and map to be the person you want to be? Make sure to listen to this fantastic episode to get all of Jake’s great wisdom and strategies!   Keep the conversation going by sharing this episode with your friends, colleagues, and social media!   Thanks so much for listening.        Quotes   “I don't actually have to be good at marketing. I just have to be really good at getting the right information and taking action on it.”   “The situation I keep finding myself in is hiring the wrong people and then holding on for too long and pushing off that hard conversation for too long.”   “The number one challenge that we're currently dealing with that needs to be addressed in some degree by all of us is being present and connected with ourselves and with others.”   “You’re changing the way people show up to work and think about themselves as participants in the workforce.”   LINKS   Jake Baadsgaard LinkedIn disruptiveadvertising.com Leadership and Self-Deception by The Arbinger Institute   Get more out of PYP with these links: Show notes Halftime Newsletter Nominate a Guest for the Show We always appreciate your rating and review on iTunes!

Smooth Business Growth – 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle

Now we’ve spoken to some other business owners in the PPC and Facebook Ad space, but what caught my attention on today’s guest Jacob Baadsgaard is that he grew his company, Disruptive Advertising, to over 120 employees and 18M in revenue since 2012. And if that wasn’t impressive enough Jacob is a regular contributor on sites like Forbes, Entrepreneur, Unbounce and KissMetrics. I’m excited to tap into his experience on growing a team to spur business growth and make more of an impact. I love your story of starting your business in a basement to an Inc 500 company. There are many hurdles and plateaus in a business -what was the biggest one for you? There are different ways to view contractors and employees – what has your mindset been on employees to grow your business and how has it shifted along the way? I like your approach on turning employees into leaders that have an earning potential of 6 figures. Can you speak to that? As an entrepreneur we wear so many hats, especially when it comes to sales – how do we go from founder based selling to having a sales team. What are the first steps? With social media in the selling mix– does that make it more challenging or easier? Jacob Baadsgaard founded Disruptive Advertising in 2012 and has grown the company to over 120 employees and 18 million dollars in annual revenue with ZERO debt of outside funding. Disruptive Advertising helps businesses advertise profitably on Google and Facebook by leveraging theirsoftware and team of marketers. They have worked with over 1,000 businesses to date and have found that on average 76% of AdWords and Facebook Ad budgets are wasted. While most business leaders focus on personal financial gain, Jacob reinvests a fair amount of his profits back into his employees and the community; donating 10% of his salary to his church every month, spending upwards of $1k a week on snacks for the office, donating monthly to a charity cause his employees choose, and developing employees with no experience into leadership roles within his company that earn six figure salaries. Jacob is a regular contributor on sites like Forbes, Entrepreneur, SearchEngineLand, MarketingLand,SearchEngineJournal, Unbounce and KissMetrics. https://www.disruptiveadvertising.com/    

Marketing for Creatives Show | Marketing Tips for Creative Entrepreneurs and Small Business Owners
The Impact of Giving Back, Hustling, and Why More Money Doesn't Bring Fulfillment with Jacob Baadsgaard

Marketing for Creatives Show | Marketing Tips for Creative Entrepreneurs and Small Business Owners

Play Episode Listen Later Apr 1, 2019 31:20


Ep #99: Often when people start a business the first motive is to get more money, chase the freedom, change the work that they don’t like, or something similar. However, sooner or later, after achieving some of the goals it doesn't always feel satisfied. It’s the moment when you want to give back, to contribute to others and make an impact on people’s life. In this episode, Jacob Baadsgaard talks about the impact of giving back, hustling, and why more money doesn't bring fulfillment. After growing one of his first PPC clients from 25 to 250 employees, Jake realized he had a gift for using pay-per-click marketing to drive dramatic business results.  To help more companies succeed online, Jake founded Disruptive Advertising, a PPC, and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from the online advertising.  In the four years since its founding, Disruptive Advertising has grown from two employees working in Jake’ s basement to a flourishing agency with more than 120 employees and a run rate of over $18 million - putting it at #145 on the 2017 Inc 500 list!  Time Stamped Show Notes: [00:22] About the episode and Jacob Baadsgaard [01:51] Jacob switched several jobs till he started his own business and grew it up out of his basement [06:58] Why chasing money doesn’t bring a fulfillment [10:22] Why in the beginning he tried to build a business to show other his worth and how it affects people [13:01] Why it’s important to give back and how Jacob does it [16:35] The habits and daily routines help Jacob to feel more fulfilled in life [19:08] The positive habits that help impact other people’s life [21:07] How to adjust your planning and vision with the life you have [24:57] How to balance hustling and giving back when you’re a solopreneur [26:01] The books that impacted Jacob’s life and his biggest take away from them [29:34] Where to find Jacob online [30:29] For the show notes go to marinabarayeva.com and subscribe to the Marketing for Creatives show  Let’s get in touch: Check what influencer you are as an entrepreneur. Take a quiz at marinabarayeva.com/influencer Did you get new insights? Please leave a short review on iTunes Follow on Instagram @MarinaBarayeva Follow on Twitter @MarinaBarayeva

The Leadership Coaching Group
What You Need To Know About Social Strategy with Jacob Baadsgaard

The Leadership Coaching Group

Play Episode Listen Later Mar 18, 2019 29:09


This week we are talking to Jacob Baadsgaard, the founder of Disruptive Advertising. In the span of 7 years he has grown his company to over 60 employees and 9 million dollars in annual revenue with ZERO debt from outside funding. Jacob and his team specialize in helping businesses advertise profitably on Google and Facebook. He shares what businesses of all sizes need to know to get make their social profitable.   What We Cover: Why most social strategies fail Which platforms are most useful for certain audience groups How Jacob built his quickly growing team and why every personality type has a place in his office   Learn more about Liz and TLCG at www.theleadershipcoachinggroup.com.   Mentioned In This Episode: Jacob Baadsgaard: www.linkedin.com/in/jakebaadsgaard/ Disruptive Advertising: www.disruptiveadvertising.com

Master Leadership
ML141: Jacob Baadsgaard (Founder & CEO)

Master Leadership

Play Episode Listen Later Mar 10, 2019 34:13


Jacob Baadsgaard is the Founder & CEO of Disruptive Advertising, a leader in the digital world. He believes in assuming the best in others and finding beauty in the process. Jake stands on the idea that we are here to win at life together.More Info: www.disruptiveadvertising.com See acast.com/privacy for privacy and opt-out information.

The Jason Cavness Experience
The cavnessHR Podcast - A talk with Jacob Baadsgaard of Disruptive Advertising

The Jason Cavness Experience

Play Episode Listen Later Mar 3, 2019 23:42


After growing one of his first PPC clients from 25 to 250 employees. Jacob realized he had a gift for using paper click marketing to drive dramatic business results. After helping more companies succeed online. Jacob founded Disruptive Advertising. A PPC and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from online advertising. In the four years since its founding, Disruptive Advertising has grown from 2 employees working in Jacob 's basement to a flourishing agency with more than 120 employees and a run rate of over 18 million, putting it number 145 on the 2017 Inc. 500 list. As a business owner and speaker, Jacob Baadsgaard's really thoughtful and general approach to pay per click advertising makes him a compelling leader in the disruptive marketing arena. See acast.com/privacy for privacy and opt-out information.

The Transformative Leader Podcast: Culture Transformation | Corporate Coaching - The Ghannad Group
“The Transformative Entrepreneur” with Jacob Baadsgaard | Ep. 036

The Transformative Leader Podcast: Culture Transformation | Corporate Coaching - The Ghannad Group

Play Episode Listen Later Jan 31, 2019 33:57


In this ep., Amir speaks with extraordinary entrepreneur and fellow transformative leader, Jacob Baadsgaard. Jacob shares how he used servant leadership, "soft skills," and his genuine passion for people to grow his own business to 120 employees and $15 million in revenue in less than 6 years! He emphasizes that leveraging your unique skillset, identifying your ideal client, and making an impact for them is the surest path to success for any entrepreneur, internal or external. Beyond that, he makes it clear that we don't have to choose between success and fulfillment; with transformative entrepreneurship they go hand-in-hand. You won't want to miss this conversation with a truly rare, extraordinary leader! For more, visit theghannadgroup.com/blog/ttlpodcast-036

The Transformative Leader Podcast: Culture Transformation | Corporate Coaching - The Ghannad Group
TTLP 036 : "The Transformative Entrepreneur" - An Interview with Jacob Baadsgaard

The Transformative Leader Podcast: Culture Transformation | Corporate Coaching - The Ghannad Group

Play Episode Listen Later Jan 31, 2019 33:57


In this ep., Amir speaks with extraordinary entrepreneur and fellow transformative leader, Jacob Baadsgaard. Jacob shares how he used servant leadership, "soft skills," and his genuine passion for people to grow his own business to 120 employees and $15 million in revenue in less than 6 years! He emphasizes that leveraging your unique skillset, identifying your ideal client, and making an impact for them is the surest path to success for any entrepreneur, internal or external. Beyond that, he makes it clear that we don't have to choose between success and fulfillment; with transformative entrepreneurship they go hand-in-hand. You won't want to miss this conversation with a truly rare, extraordinary leader! For more, visit theghannadgroup.com/blog/ttlpodcast-036

The Startup Life
Chris Dayley (VP Of Testing & Site Optimization at Disruptive Advertising)

The Startup Life

Play Episode Listen Later Jan 27, 2019 64:36


What does the path of entrepreneurship look like when you go through a merger? In this episode, we sit down with Chris Dayley (VP of Testing & Site Optimization of Disruptive Advertising) for the answer and more. Chris shares with us the advice he got from his wife and a group of seasoned entrepreneurs. Next, he shares with us the process of merging his company with Disruptive Advertising. Chris later discusses what it is like to work Jacob Baadsgaard, Founder & CEO of Disruptive and the importance of investing social capital in your teammates.  After the break, shares with us how his biggest failure taught him to always have a pipeline of business. Later, Chris shares why a popular misconception about digital marketing is that quick success is the norm. Finally, he breaks down why content marketing is so essential why most entrepreneurs shy away from it.  Get Chris' free A/B Testing Guide. Follow Chris on Twitter and LinkedIn.  Call Chris for marketing help at 801-372- 7423   Follow The Startup Life Podcast Facebook Page Want exclusive content from The Startup Life Podcast? Sign up to be a patron on The Binge Podcast Network Patreon Page and Select The Startup Life All-Access Tier.  Want gear from The Startup Life? Check out our gear! Check out other great podcasts from The Binge Podcast Network. Music Credits: **Show Title Theme: "Behind Closed Doors" by Otis McDonald *Break Theme: "Cielo" by Huma-Huma “Almost Original” by Joakim Karud “High” by JPB “Rain and Tears” by Neutrin05 “Boost” by Joakim Karud  “Rock Angel” by Joakim Karud   

Rising Tide Startups
2.4 – Jacob Baadsgaard – Founder and CEO of Disruptive Advertising

Rising Tide Startups

Play Episode Listen Later Jan 22, 2019 41:01


Starting from scratch and building a growing, multi-million dollar digital marketing agency, our guest today is Jacob Baadsgaard, Founder and CEO of Disruptive Advertising.  But there is so much more to the story… listen to learn more. Disruptive Advertising website – link Jacob’s MicroClass about “How To Market Your Startup” Take a focused and simplistic […] The post 2.4 – Jacob Baadsgaard – Founder and CEO of Disruptive Advertising appeared first on Rising Tide Startups.

The Marketing Agency Leadership Podcast
Build a Thriving Digital Agency Where?

The Marketing Agency Leadership Podcast

Play Episode Listen Later Nov 28, 2018 28:27


Jacob Baadsgaard is Founder and CEO of Disruptive Advertising, an agency that helps companies grow to the next level using Google and Facebook ads, leveraging the platforms with revenue—through a CRM- or lead-gen-based campaign or by ensuring that the ecommerce analytics are strong so everything is revenue-driven, testing website experience to see what resonates with potential customers, and perfecting the website experience so clients can effectively scale. Jacob started his career in web analytics implementation with Omniture. He soon discovered that pay per click (PPC) was the easiest metric to track and provided the most insights, and left Omniture shortly after it was acquired by Adobe to go out on his own. As his agency grew, it leaned heavily on Google-Adwords-based paid search to drive traffic to landing pages—but had no way to measure conversion until they implemented Unbounce.com to refine the landing page experience. Disruptive Advertising is located in Lindon, Utah. With a 2017 population of almost 11,000, Lindon nestles between beautiful Mount Timpanogo and Utah Lake, the largest freshwater lake in Utah. In 2009, 2011, and 2013, CNN Money Magazine listed it as one of the "100 Best Small Cities to Live in America." Lindon is part of the Provo-Orem Metropolitan area, with a 2016 population of slightly over 600,000. Lindon is not the bustling metropolitan area where one would expect to find a thriving advertising agency with over 100 employees. Disruptive Advertising has around 500 clients—and they're not the mom-n-pops. An enterprise team manages accounts with monthly spends of $100 to a million dollars. A small business division works with lower-spend clients, e.g., healthcare and home service companies. The majority of Disruptive's clients have an average Facebook and/or Google monthly spend of $20,000 to $50,000. Hardly average. How does that happen? Jacob credits his company's success to the fact that it takes its own marketing and branding very seriously, to the tune of a million dollars a year. Disruptive drives a lot of inbound, but, at the same time, maintains a laser focus on its performance-driven PPC and PPC ancillary services. When clients request “other” types of work, Disruptive provides these by partnering with agencies that excel in those specialties. Quality control is also critical for keeping Disruptive's customers happy. In order to track the performance of over 100 employees, Disruptive uses a technology that continually audits all accounts to confirm that best practices are consistently and universally implemented. Employees and their managers are likewise responsible for ensuring this is done. In addition, product owners in the areas of Google Ads, Facebook Ads, site testing, and analytics review all accounts on a specified schedule—a triple redundancy that ensures customers get the services they expect. For years, Jacob put all his energy into growing his company, to the detriment of his health and his relationships. He felt the success of his business was a reflection of his value as a human being and that, the minute his company stopped growing, he would no longer be a good person . . . he would be a failure. A company valuation and mergers & acquisitions expert asked him some pivotal questions: “What is your plan with the business? What is your exit strategy? What is going on?” When Jacob didn't know whether he wanted to sell the business or what he enjoyed about it, the expert told him, “If you love what you're doing and you love the people that you're working with, run it the way that you love running it, take a little more off the table along the way, and just be involved with it long term.” When Jacob realized he could define his own success, he fell in love with his business all over again. Jacob can be reached on his company's website at disruptiveadvertising.com or on its LinkedIn account at: https://www.linkedin.com/company/disruptive-advertising/

Leadership Done Right Podcast
LDR 075: Create a Leadership Development Environment with Jacob Baadsgaard

Leadership Done Right Podcast

Play Episode Listen Later Nov 27, 2018 40:55


Jacob Baadsgaard, CEO of Disruptive Advertising, shares his leadership journey and how he has grown his organization from 0-120 employees. He explains the importance of creating the right environment for growth and production.

The Authors Unite Show
Jacob Baadsgaard: Founder And CEO Of Disruptive Advertising

The Authors Unite Show

Play Episode Listen Later Nov 19, 2018 14:17


Jacob Baadsgaard is the Founder and CEO of Disruptive Advertising. You can learn more about Jacob here: https://www.disruptiveadvertising.com/ This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite here: http://authorsunite.com/. Thank you for listening to The Business Blast Podcast! Tyler --- Support this podcast: https://anchor.fm/authorsunite/support

Breakfast Leadership
Episode 101: Interview with Jacob Baadsgaard founder and CEO of Disruptive Advertising

Breakfast Leadership

Play Episode Listen Later Oct 30, 2018


Jacob Baadsgaard founded Disruptive Advertising in 2012 and has grown the company to over 60 employees and 9 million dollars in annual revenue in only 3.5 years with ZERO debt of outside funding. Disruptive Advertising helps businesses advertise profitably on Google and Facebook by leveraging their software and team of marketers.They have worked with over 1,000 businesses to date and have found that on average 76% of AdWords and Facebook Ad budgets are wasted.Learn more about your ad choices. Visit megaphone.fm/adchoices

Work From Your Happy Place with Belinda Ellsworth

Jacob Baadsgaard founded Disruptive Advertising in 2012 and has grown the company to over 60 employees and 9 million dollars in annual revenue in only 3.5 years with ZERO debt of outside funding. Disruptive Advertising helps businesses advertise profitably on Google and Facebook by leveraging their software and team of marketers. They have worked with over 1,000 businesses to date and have found that on average 76% of AdWords and Facebook Ad budgets are wasted. While most business leaders focus on personal financial gain, Jacob reinvests a fair amount of his profits back into his employees and the community; donating 10% of his salary to his church every month, spending upwards of $1k a week on snacks for the office, donating monthly to a charity cause his employees choose, and developing employees with no experience into leadership roles within his company that earn six-figure salaries. Jacob is a regular contributor on sites like Forbes, Entrepreneur, SearchEngineLand, MarketingLand, SearchEngineJournal, Unbounce and KissMetrics. http://www.disruptiveadvertising.com/

EveryDay Leaders 50 in 50
EP40 Everyday Leaders 50in50 Jacob Baadsgaard

EveryDay Leaders 50 in 50

Play Episode Listen Later Oct 20, 2018 47:57


Jacob Baadsgaard is my guest today, EveryDay Leaders 50in50 Show 40! FAVORITE QUOTE "One day? Or day one. - You decide." Listen in to this week’s podcast and learn from this Millennial how to live your life with success! Today’s EveryDay Leader is the second “millennial” that teaches us about how stepping into your strengths can also help you follow your dreams build your life with purpose. Jake Baadsgaard is the Founder and CEO of Disruptive Advertising and can help every person is business connect to their data to create their brand. Listen in and learn how Jake has learned valuable lessons early in his life that have helped him understand his purpose and through this success how to add significance in the world. Jake's FAVORITE INSPIRATIONAL QUOTE "One day? Or day one. - You decide." After growing one of his first PPC clients from 25 to 250 employees, Jake realized he had a gift for using pay-per-click marketing to drive dramatic business results. To help more companies succeed online, Jake founded Disruptive Advertising, a PPC, and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from the online advertising. In the four years since its founding, Disruptive Advertising has grown from two employees working in Jake’ s basement to a flourishing agency with more than 90 employees and a run rate of over $12 million- putting it at #145 on the 2017 Inc 500 list! Thank you Jake, for being a special guest on EveryDay Leaders 50in50! Connect to Jake https://twitter.com/jakebaadsgaard (@jakebaadsgaard)https://www.linkedin.com/in/jakebaadsgaard/ I love EveryDay Leaders™ 50 in 50 | S40 Everyday Leaders 50in50 Jacob Baadsgaard, let's play it! https://www.podbean.com/media/share/pb-7fy7t-9ce9e4 Connect to Melahni Ake, the creator and host of EveryDay Leaders™ 50in50 at  www.makeconnectionsforlife.com where you can listen to all of the 50in50 podcasts, sign up for the EveryDay Leaders™ 50in50 Leadership Summit March 2, 2019 at the Indianapolis Museum of Art and even sign up for Personal Development Classes where you too can learn how to build your own strategies in life to be an EveryDay Leader and live your life with success!   Thanks for following the podcast series of EveryDay Leaders™ 50in50. 

Bold Business Podcast
Program 177 - Stay Lean While Achieving Growth

Bold Business Podcast

Play Episode Listen Later Oct 19, 2018 44:15


When choosing to go after rapid growth, things there are as scary as they are exciting. Knowing that effort went into creating a growth strategy which is grounded in thoughtful planning – as well as pushing the envelope of what we can articulate as possible – is what we fall back on when facing bumps along the way. Growth may have short-term effects, and to sustain growth over time effectively requires forward thought and courage. Jess Dewell discusses how to stay lean while achieving growth with Jacob Baadsgaard, CEO of Disruptive Advertising.

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
603: Disruptive Advertising: Run Google and Facebook Pay-Per-Click Ads with Jacob Baadsgaard

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Play Episode Listen Later Oct 8, 2018 30:32


After growing one of his first PPC clients from 25 to 250 employees, Jacob Baadsgaard realized he had a gift for using pay-per-click marketing to drive dramatic business results. To help more companies succeed online, Jake founded Disruptive Advertising, a PPC, and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from the online advertising. In the four years since its founding, Disruptive Advertising has grown from two employees working in Jake's basement to a flourishing agency with more than 90 employees and a run rate of over $12 million- putting it at #145 on the 2017 Inc 500 list! Listen in to hear about Jacob's ad strategies, best practices, real-life case studies, push and pull tactics, as well as common mistakes to avoid. Resources Free Google Ads Audit from Disruptive Advertising Disruptive Advertising (official site) Jake Baadsgaard on LinkedIn Jacob Baadsgaard on Twitter

Positive Productivity
PP 490: Learn How to be Smart with Your Money and Marketing with Jacob Baadsgaard

Positive Productivity

Play Episode Listen Later Sep 24, 2018 42:32


“It’s not about when, it's about how we get there. Then I think we can all enjoy the journey a lot more.” After graduating from college Jacob Baadsgaard helped Fortune 500 Companies track analytics. While digging through data and sorting through common mistakes, he had his “Aha” moment. He decided to teach companies how to be smart with their money and help them with their marketing data. Tune in as Kim and Jacob discuss some common mistakes he has found companies make, big hurdles and how to get over them, and his number one question when interviewing. Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp490   Highlights: 00:44 The “Aha” moment 05:53 Common mistakes companies make 11:15 Going from 1 person to 120 20:48 Leaping over those hurdles 24:30 Disruptive Advertising 30:24 Allowing for time off 38:27 Two tips for a leg up

Upside: The Business Growth Podcast
049: Jacob Baadsgaard on Disruptive Advertising

Upside: The Business Growth Podcast

Play Episode Listen Later Sep 20, 2018 28:12


After growing one of his first PPC clients from 25 to 250 employees, Jacob realized he had a gift for using pay-per-click marketing to drive dramatic business results. To help more companies succeed online, Jake founded Disruptive Advertising, a PPC, and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from the online advertising.   In the four years since its founding, Disruptive Advertising has grown from two employees working in Jacob’s basement to a flourishing agency with more than 90 employees and a run rate of over $12 million- putting it at #145 on the 2017 Inc 500 list!   Jake has spoken at numerous events and webinars including SMX, Kissmetrics,  Create Nation, Unbounce, PRSA, Starfest, VWO and others and has a gift for both entertaining and educating his audience.

Hack the Entrepreneur with Jon Nastor
HTE 441: Disruptive Advertising (an Inside Look) | Jacob Baadsgaard

Hack the Entrepreneur with Jon Nastor

Play Episode Listen Later Sep 10, 2018 39:48


Grab your next domain at https://hover.com/hack Jacob Baadsgaard began his career at Adobe as a senior digital marketing consultant. While consulting enterprise companies at Adobe for 5 years, he discovers how to use web analytics to make smart marketing decisions. It eventually became apparent that most businesses lacked the resources to do so themselves -- so he started Disruptive Advertising. Since 2012, they've grown the company with the unique and smart approach of developing in-house software that provides unparalleled results to their clients. Now, let's hack... Jacob Baadsgaard

The Chris Harder Show
158: Stop Wasting 76% of Your Facebook Marketing Dollars with Jacob Baadsgaard

The Chris Harder Show

Play Episode Listen Later Sep 10, 2018 46:14


I’m so glad that I was introduced to the founder and CEO of Disruptive Advertising, Jacob Baadsgaard. I was pulled to interview him instantly when I saw the powerful link between his income and generosity level. Believing that tithing supports an abundance mindset he’s also incorporated those beliefs into his business too, but creating a company charity committee.   In addition to the above, Jacob created Disruptive Advertising to help other businesses get the most out of their Facebook and Google ad dollars by getting their data in order and creating the right website experience. With clients spending millions per month in ads, it’s obvious Jacob and his team know what they’re doing. In this episode, he shares a few key tips that contributed to his success in hopes that it may help you turn around the performance of yours. I hope our conversation inspires you to do and give more, too!   --      Question Highlights: What’s one thing you’re challenged by? How did you develop your company’s charity committee and how does it work? Can you give us an example of where you donated money and worked physically on a project? What side effects have you seen in your team as a result of giving? What does Disruptive Advertising do for people? What sets you apart from other similar companies? What are you doing differently as an entrepreneur that others aren’t doing in their first year to get past 7 figures in revenue right away? Have you always been entrepreneurial? What’s a massive hiccup or hurdle you’ve had to navigate through? What’s something that people should be doing that they’re not when it comes to digital marketing? Where does your generosity come from? How do you want your kids to grow up and view money? What role has your faith played in your capability to be successful?   In This Episode We Talk about: Why Jacob makes giving a priority Why tithing supports an abundant mindset What sets Disruptive Advertising apart from other companies Why you should say no to bad revenue Specific vs. generic targeting Why less is more in ads Tips for hiring new people What you should be doing when it comes to digital marketing for your business Generosity How Jacob wants his kids to view money The role faith has played in Jacob’s success Creating good environments for growth in life and business And so much more… --   Jacob’s Thoughts…   “The more I put in the world, the more comes back.”   “We come in, we kick ass, and we are great at what we do so we can provide wealth for ourselves and have enough left over to make a difference in the community.”   -- After growing one of his first PPC clients from 25 to 250 employees, Jake realized he had a gift for using pay-per-click marketing to drive dramatic business results. To help more companies succeed online, Jake founded Disruptive Advertising, a PPC, and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from the online advertising.   In the four years since its founding, Disruptive Advertising has grown from two employees working in Jake’s basement to a flourishing agency with more than 90 employees and a run rate of over $12 million – putting it at #145 on the 2017 Inc 500 list!   Jakes ability to assess and clearly explain complicated issues has made him a favorite in a variety of forums. Jake is a regular contributor on a variety of blogs including notable publications like Entrepreneur, Forbes and SearchEngine Land where his wit and ability to make even tedious topics engaging elicits rave reviews from his readers.   Jake’s humor, charm, and insight aren’t limited to the written word, though. He has spoken at numerous events and webinars including SMX, Kissmetrics, Create Nation, Unbounce, PRSA, Starfest, VWO and others and has a gift for both entertaining and educating his audience. Attendees usually leave comments on how much they enjoyed his sessions – and how much he gave them to think about.   As a business owner, author, and speaker, Jacob Baadsgaard’s witty, thoughtful and genuine approach to pay-per-click advertising makes him a compelling leader in the digital marketing arena! -- DisruptiveAdvertising.com FB: https://www.facebook.com/jbaadsgaard/   For more stories and tips on becoming unapologetically wealthy, follow me @Chriswharder on Instagram and check out fortheloveofmoney.com.

Quit Bleeping Around
147: Working Hard and Making an Impact with Jacob Baadsgaard

Quit Bleeping Around

Play Episode Listen Later Aug 1, 2018 19:26


In this episode of Quit Bleeping Around®, awesome superachiever, author, and former FBI violent crime analyst and senior manager Christina Eanes interviews superachiever Jacob Baadsgaard. Jacob founded Disruptive Advertising in 2012 and has grown the company to over 60 employees and 9 million dollars in annual revenue in only 3.5 years with ZERO debt of...Read More

Moving Forward Leadership: Inspire | Mentor | Lead
Managing Explosive Growth with Jacob Baadsgaard - Episode 52

Moving Forward Leadership: Inspire | Mentor | Lead

Play Episode Listen Later Jul 4, 2018 33:41


You are either growing or dying. That's a principle in business as old as supply and demand. However, there are the right ways to manage growth and the wrong ways to manage it. As a leader, you need to ensure that you set the right conditions so that your organization does not fail due to its success. That is where my guest for this episode comes into effect.  Jake Baadsgaard is a business owner, entrepreneur, and speaker. Jake founded Disruptive Advertising, a PPC and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from the online advertising. In the four years since its founding, Disruptive Advertising has grown from two employees working in Jake's basement to a flourishing agency with more than 100 employees and a run rate of over $12 million- putting it at #145 on the 2017 Inc 500 list!  Managing Explosive Growth Topics During this episode, Jake and I cover the following topics: How he created Disruptive AdvertisingWhat led to the company’s quick growth in personnelLeadership challenges faced due to the quick growthHow he communicates with his company to ensures that everyone understands his visionRemote working vs coworking setupLeadership lessons which he has learned as a business owner Guest Resources If you are interested in reaching out to Jake be sure to check out his following resources: Disruptive Advertising WebsiteDisruptive Advertising on FacebookJake on TwitterJake on LinkedIn Moving Forward Leadership Resources Keep on top of Moving Forward Leadership with all the resources which I have established for you: POWER Goals Program - If you are ready to stop complaining and start achieving those goals which you have been trying to achieve for some time now. Then stop chasing your dreams and start achieving them through my very own POWER Goals program. Learn about picking the right goals, figuring out how to achieve them, getting on track with achieving them and most importantly how to get back on track when you fail... because you will. Learn more here! Moving Forward Leadership Resources - Check out the Moving Forward Leadership Resources section where I list every single resource mentioned on the show. As well, there are books which I have read written or read personally and finally various types of services which I use and recommend. The 9 Foundations of Leadership – I’ve written this ebook for you all to get a base of your leadership skills. With this book, you will be able to begin to form your leadership style. For a small fee, you can get your journey started and get ahead of your peers! Just follow the link in the title, and your copy awaits you! Facebook Page – Check out updates from Moving Forward Leadership, as well when links and videos. Facebook Group – Come and let’s discuss leadership. I will swing by and answer any questions you have as well as provide advice and guidance for your situations. Twitter – Definitely subscribe here to find out when new episodes go live, or if I have a random idea to share with the world. Monthly Newsletter – Sign up for my newsletter and see what is happening in the background with me, read the most interesting articles in leadership, as well as get inside information from time-to-time on what I have upcoming! Email – Don’t hesitate to reach out to me with ideas, suggestions, comments or questions. I truly love hearing from you all! Where to Subscribe to Moving Forward Leadership Love the Moving Forward Leadership Podcast? Then subscribe to your favourite device and app! As well, please leave me a review! These reviews mean more to me than you could ever imagine.

Talent Economy
Talent10x: How to Best Reward, Compensate Employees

Talent Economy

Play Episode Listen Later Jun 21, 2018 14:57


Jacob Baadsgaard, founder and CEO of Disruptive Advertising, talks about his management style, how he compensates employees and how being generous pays dividends.

Dentistry Uncensored with Howard Farran
1058 Disruptive Advertising with Jacob Baadsgaard : Dentistry Uncensored with Howard Farran

Dentistry Uncensored with Howard Farran

Play Episode Listen Later Jun 9, 2018 54:49


Jacob Baadsgaard the Founder and CEO of Disruptive Advertising, an INC 500 tech enabled agency that has grown from his independent consulting days to an organization of 85 people servicing over 500 businesses. Jacob has developed a technology and team that specialize in helping companies grow profitably using ad platforms like Google and Facebook.   https://www.disruptiveadvertising.com/

Sell or Die with Jeffrey Gitomer and Jennifer Gluckow
Sell Or Die: Best Of April AND May 2018

Sell or Die with Jeffrey Gitomer and Jennifer Gluckow

Play Episode Listen Later Jun 6, 2018 34:45


On today's show... It's a Supersized Best Of April and May 2018 gathering the best of two months to help motivate you even further.  1:10 - Jacob Baadsgaard on Transitioning from a founder to a sales teacher 7:48 - Richard Wilson On The Benefits Of The Family Office 14:42 - Mark England On Negative Thinking Affecting The Ability To Listen 21:20 - John Lee Dumas On His Beginnings in Podcasting 24:16 - Jeb Blount On Handling Objections With Emotional Control 27:21 - Hal Elrod On His Journey As A Marathon Runner   If any of these handpicked segments intrigue you, we urge that you listen to the full conversation as there are more hidden gems that you can absorb into your daily life.    Are YOU a Sell-or-Die-Hard?

High Performance Leadership Podcast
EP 89: Top Marketing Tips to Cut Through the Noise

High Performance Leadership Podcast

Play Episode Listen Later Jun 5, 2018 49:22


Randy sits down with Jacob Baadsgaard, CEO of Disruptive Advertising. They discuss tips entrepreneurs and consultants should use to market their businesses. They also talk about how to put together effective landing pages and how to drive traffic using Google Adwords and Facebook marketing. Jacob and Randy also consider major mistakes people make when trying to reach potential customers.Find Jacob and Disruptive Advertising OnlineWeb: https://www.disruptiveadvertising.com/Facebook: https://www.facebook.com/disruptiveadsTwitter: https://twitter.com/disruptiveadsLinkedIn: https://www.linkedin.com/company/disruptive-advertising/Instagram: https://www.instagram.com/disruptiveads/About the High Performance Leadership PodcastThis podcast is sponsored by 360 Solutions. 360 Solutions helps people start, build, and run successful business consulting firms. 360 Solutions' proven High Performance Framework has helped hundreds of companies reach their full potential for over 20 years. Ready to work for yourself and make an impact in your community? Visit 360solutions.com to learn how to get started.Get more info about this podcast, listen to past episodes, and sign up for updates and exclusives at hpleadershippodcast.comIf you found this podcast helpful, consider giving us a review. Every little bit helps. Giving your feedback ensures you hear the kind of quality content you’re looking for. Review the podcast here: http://bit.ly/hplreview See acast.com/privacy for privacy and opt-out information.

Leadership and Loyalty™
[audio] Why hiring inexperienced people and giving away profit is great for business with Jacob Baadsgaard

Leadership and Loyalty™

Play Episode Listen Later Jun 4, 2018 55:43


Culture and having a great one is vitally to both the health and profitability of any organization. But is it possible to build a great culture without going bankrupt, but rather to create a culture that puts you and your organization higher on top? Well, stay tuned because our guest on this episode is Jacob Baadsgaard.Jake Baadsgaard is the CEO and founder of Disruptive Advertising, a tech-enabled agency that specializes in helping companies advertise profitably on Google and Facebook. In four short years, Disruptive made the INC 500 this year (#145) and achieved this with zero debt or funding. Jacob's primary personal and professional passion revolves around investing in relationships and evidenced by being voted a top place to work for two consecutive years.He is also a regular contributor to sites like Forbes, Entrepreneur and many other outlets. One this episode we'll take an in depth look at why:*Hiring Inexperienced rather than Experienced is counter intuitive but absolutely the right thing to do!*76% of most companies advertising budget is wasted!*You must have a relationship scorecard (in your personal and professional life)More on Jacob Baadsgaard: www.disruptiveadvertising.com To find out more about hiring Dov Baron as a speaker or strategist for your organization: http://fullmontyleadership.com/consulting or http://fullmontyleadership.com/speakingRemember you can now also find us on iTunes, Spotify, iHeart Radio, or wherever you tune into podcastsAnd on traditional radio stations across the US every Monday and Thursday on: 99.5 FM & 1520 AM Las Vegas102.1 FM & 1640 AM Lancaster, Philadelphia87.9 FM & 810 AM Macon, Gorgia 92.1 FM & 1630 AM Tampa, Florida97.7 The Villages, Florida96.3 FM Boulder ,Colorado90.3 FM Milwaukee, Wisconsin 94.7 FM Pittsburg, Philadelphia87.9 FM Colorado Springs, ColoradoAlso look for us on ROKU TV where there’s 100K subscribers. If you are a regular listener, then a big thank you to you for making us the #1 podcast Globally for Fortune 500 listeners! And with a potential reach of 2.5 to 3 million listeners for every show, we’re honoured and grateful to be cited in INC.com as The #1 Podcast To Make You a Better Leader. See acast.com/privacy for privacy and opt-out information.

Intentionally Inspirational
Episode #150: Disruptive Entrepreneurship With Jacob Baadsgaard

Intentionally Inspirational

Play Episode Listen Later Jun 4, 2018 27:54


In this episode, I reveal my plans to host my first event in the Indianapolis area for entrepreneurs by entrepreneurs. The goal is to get it done at the end of this year, so there is plenty of work to do between now and then. I have thought about it for more than a year a now and I decided that there is no better time than the present to dive in. This week I have a great conversation with Jacob Baadsgaard of Disruptive Advertising about his company and his journey in building it. Check it out and get your daily dose of motivation to do more in your own business. Enjoy!Support this show http://supporter.acast.com/intentionallyinspirational. See acast.com/privacy for privacy and opt-out information.

Modern Leadership with Jake Carlson
ML67- Be Hungry But Avoid Compromise Decision with Jacob Baadsgaard

Modern Leadership with Jake Carlson

Play Episode Listen Later May 10, 2018 33:35


Jacob Baadsgaard is the founder of Disruptive Advertising. His business is helping businesses advertise profitably on Google and Facebook by leveraging software and his experienced team of marketers. Why is this important? On average 76% of Adwords and Facebook Ad budgets are wasted. You hear that toilet flushing? That is your money going buh bye. […] The post ML67- Be Hungry But Avoid Compromise Decision with Jacob Baadsgaard appeared first on Jake A Carlson.

Sell or Die with Jeffrey Gitomer and Jennifer Gluckow
Breaking Through the Noise with Jacob Baadsgaard

Sell or Die with Jeffrey Gitomer and Jennifer Gluckow

Play Episode Listen Later Apr 24, 2018 60:00


Our guest this week is Jacob Baadsgaard, founder of Disruptive Advertising. He's here today to talk to us about how to be disruptive with your marketing and what he learned transitioning from founder who sells everything to running a team of sales people. The lessons he learned and the culture he's established will help you become an amazing sales leader.  This episode is brought to you by "Japan Sales Mastery" the newest book by renowned international business expert Dr. Greg Story. If you need help with your international sales in Japan, this is a MUST read. Dr. Story heads Dale Carnegie Japan and hosts his own podcast "Sales Japan Series” We're starting a Sell or Die Book Club and you can join! Our first book is Stop Selling and Start Leading. Here's what to do:  1. Buy the book using promocode SSSLP for 20% off! 2. Join us on our Facebook Live group book discussion on May 10th! Subscribe to the Sell or Die Podcast! It only takes 7.5 seconds

The B2B Revenue Executive Experience
Jacob Baadsgaard on Results-Based Relationships

The B2B Revenue Executive Experience

Play Episode Listen Later Apr 3, 2018 30:27


Founders and CEOs often expect immediate results from new sales teams and employees. But that isn't always realistic, or sustainable. To find out why, we sat down with Jacob Baadsgaard, CEO of Disruptive Advertising, a team-enabled agency that uses analytics and data to help clients grow their businesses, leveraging platforms like Google and Facebook. 

The B2B Revenue Executive Experience
Jacob Baadsgaard on Results-Based Relationships

The B2B Revenue Executive Experience

Play Episode Listen Later Apr 3, 2018 30:27 Transcription Available


Founders and CEOs often expect immediate results from new sales teams and employees. But that isn't always realistic, or sustainable. To find out why, we sat down with Jacob Baadsgaard, CEO of Disruptive Advertising, a team-enabled agency that uses analytics and data to help clients grow their businesses, leveraging platforms like Google and Facebook. 

Entrepreneur Weekly
Jacob Baadsgaard

Entrepreneur Weekly

Play Episode Listen Later Dec 23, 2017 33:22


Disruptive Advertising polled 1,000 businesses and found that 76% of AdWords and Facebook Ad budgets are wasted on average. It's time for you to level-up your next ad campaign with the help of data-driven decisions. Jacob Baadsgaard explains how you can effectively track and spend marketing dollars for optimal performance. Plus, learn how your business can receive a free Google AdWords audit! [00:00:00] Effectively Track and Spend Marketing Dollars [00:05:56] Disruptive Advertising's FREE AdWords Audit [00:11:30] Understanding ROI: CLV to CAC Ratio [00:18:21] Staggering Ads to Boost Performance [00:26:18] Transform Your Next Marketing Campaign

Onward Nation
Episode 635: 76% of ad budgets wasted, with Jacob Baadsgaard

Onward Nation

Play Episode Listen Later Dec 5, 2017 44:03


Jacob Baadsgaard is the Founder & CEO of Disruptive Advertising, a company that helps businesses advertise and market themselves profitably and efficiently on Google and Facebook by leveraging their software and team of marketers. After starting Disruptive Advertising in 2012, the company grew to over 60 employees and $9 million dollars in annual revenue in just 3.5 years. They have worked with over 1,000 businesses and found that an average of 76% of AdWords and Facebook ad budgets are wasted. What you’ll learn about in this episode: How you can make some very impactful decisions for your business with the power of data The benefits of connecting marketing all the way through to a sale How, on average, 76% of ad budgets are wasted Why you should let your budget flow through what’s performing best with your ads The two high-level metrics that matter for any business Why it can be more expensive to go for the “cheap” traffic What most businesses are doing wrong with Facebook ads How to leverage social media & maximize the ROI How being direct and holding people accountable can help you to become a better leader Why you need to learn how to say no to bad revenue How to best connect with Jacob: Website: disruptiveadvertising.com/audit

Stop Talking, Take Action, Get Results. Business and Personal Growth with Jen Du Plessis

In this episode, I get to sit down with Jacob Baadsgaard, the CEO and Founder of Disruptive Advertising. We talk about everything social media, so tune in to find out how you can start making smarter social media marketing decisions by using analytics! Love the show? Subscribe, rate, review, and share! Here’s How » Join the Mortgage Lending Mastery Community today: jenduplessis.com Become a MLM Gold Member! MLM Membership

Stop Talking, Take Action, Get Results. Business and Personal Growth with Jen Du Plessis

In this episode, I get to sit down with Jacob Baadsgaard, the CEO and Founder of Disruptive Advertising. We talk about everything social media, so tune in to find out how you can start making smarter social media marketing decisions by using analytics!   Love the show? Subscribe, rate, review, and share! Here’s How » Join […]

Traffic And Leads Podcast
Google Adwords Best Practices

Traffic And Leads Podcast

Play Episode Listen Later Oct 2, 2017 17:55


Jacob Baadsgaard (https://www.linkedin.com/in/jakebaadsgaard) is our special guest on today's episode of Traffic and Leads Podcast (http://trafficandleadspodcast.com/). Jacob is with Disruptive Advertising (https://www.disruptiveadvertising.com/) -  a company designed to help business owners with online ad campaigns pinpoint where and why they're wasting ad money. They do this through a software that's been designed to hunt down and detect trouble spots. IN THIS EPISODE YOU WILL LEARN: * Jacob gives us a rundown of what the program that Disruptive Advertising hosts can do for clients. They've found an in-depth process to dig into an account and figure out why an ad campaign isn't working. * Baadsgaard breaks down some of the reasons why an ad campaign can fail: many businesses are treating social media advertising like “media buys”. We go over what that means, and why it's the wrong approach for this advertising medium. * We talk about what Jacob considers crucial to run a successful AdWords campaign. He breaks it down into two categories: a consistent message, and reaching a more compelling message. Jacob explains how Disruptive Advertising goes hunting for those things within the campaign they see. * Take note: Jacob explains that the approach to advertising via AdWords is totally different than the approach to Facebook! It all depends on the focus of the platform: Google users are open to buying, Facebook users are less so. * Jacob explains how the software Disruptive Advertising pinpoints exactly how much money an ad campaign is wasting, and helps dynamically identifies strategic opportunities for marketing.

Digital Marketing Radio
How to Optimize Google AdWords in 2016 – JACOB BAADSGAARD | DMR #165

Digital Marketing Radio

Play Episode Listen Later Aug 23, 2016 34:58


Today I'm joined by a man who’s helped over 2,000 businesses grow, using the power of pay-per-click advertising and website optimization. He’s a passionate entrepreneur, on a mission to help businesses achieve online marketing success. Welcome to DMR, Jacob Baadsgaard. [You can find Jacob over at DisruptiveAdvertising.com.] https://www.youtube.com/watch?v=Pr82ZGK7S48 On this episode of Digital Marketing Radio we discuss how to Optimize Google AdWords in 2016, with topics including: Should Google Adwords still be one of the primary online advertising considerations for most businesses? Where are the opportunities in AdWords in 2016? What are the common mistakes that you see businesses making with AdWords? What are the biggest changes that you’ve seen in Google Adwords over the past few months? Where are the key opportunities with AdWords at the moment? What about device targeting? How do you best segment your ad campaigns to target different types of devices? What kind of ad copy are you finding to be effective at the moment? And what about best practice for landing pages? [Tweet ""Go talk to your sales team to solidify your marketing programme." @jakebaadsgaard"] Software I couldn't live without What software do you currently use in your business that if someone took away from you, it would significantly impact your marketing success? Salesforce [CRM] What software don't you use, but you've heard good things about, and you've intended to try at some point in the near future? Domo [Business intelligence software] Grow.com [Business intelligence software] My number 1 takeaway What's the single most important step from our discussion that our listeners need to take away and implement in their businesses? Go talk to your sales team to solidify your marketing programme.