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Learn more about Michael Wenderoth, Executive Coach: www.changwenderoth.comFeeling burned out creating content to build your visibility and brand? Seeking to become known in a noisy world, but see it as an uphill climb? In this episode of 97% Effective, host Michael Wenderoth speaks with Tiago Faria about the power of being a podcast guest. Tiago is a podcast guesting consultant who spent 15 years at Google and in marketing and branding. We talk about the benefits of being a podcast guest, and how to use guesting to effectively and efficiently market yourself. Tiago shares how to get booked on top shows without feeling salesy, ways to build strong connections with your host and listeners – and tips to amplify yourself well beyond the interview. By the end of this episode, you'll realize how hard your currently working – and rethink your current marketing strategy and methods. SHOW NOTES:Appearing on 67 shows in 4 months: The podcast “guesting experiment” that transformed Tiago's perspectiveHow not to be boringWhat's the value of an hour of your time? Produce less content and get more exposureThe power of repurposing each interview – and the social proof of being seen as an expert90% of podcasts don't survive more than 9 episodes, so aren't podcasts a dead medium?Who should NOT be a podcast guest?The top mistake people have about podcast guestingStop teaching – and start connectingTiago's 3 keys to being a great guest: Prepping, Booking and AmplifyingKeys to Prepping: Invert your perspective and asks what makes you unique and differentThe value of a “Media One” sheetKeys to Booking: Make your podcast host's life easier + Follow-up is key“Create a connection” - How to pitch yourself without feeling sleazy and salesyKeys to Amplifying: Think shelf-life, short pieces that create social proof, and your relationship with the hostHow to speak: Use the emotional language of your clientEffective “Calls to Action”Considering hiring a podcast guesting service? Top questions to ask to assess their expertise. BIO AND LINKS: Tiago Faria helps experts establish their brand and message – and do the most fun and powerful marketing they'll ever do – through being podcast guests. Prior to starting his own business as a podcast guesting consultant, he spent 15 years in the world of marketing and digital business, 8 of which he served as a Google Ads specialist for some of the biggest companies in Europe and the Middle East out of Google's EU headquarters in Dublin. Tiago is no stranger to “learning by doing” sprints: in 2021 he completed a 120 day challenge on YouTube (creating 120 videos in 120 days after interviewing 60 entrepreneurs on his podcast), and then being featured on 67 podcasts in 4 months, including several of the world's top 2% podcasts.Tiago on LinkedIn: https://www.linkedin.com/in/tiagofaria/His podcast (in Portuguese): https://www.youtube.com/playlist?list=PLLf98CU0qP9VjCTH51euaQWQQ1F6p5mBbEp#105 with John Gates, the Salary Coach – Act Your Wage: How to Master Salary Negotiations: https://tinyurl.com/2s4t5pxfTiago's tip sheet and e-mail template: How to pitch yourself as a guest, without feeling sleazy or salesly [Reach out to him on Linkedin]Tiago's differentiation worksheet: [Reach out to him on Linkedin]Michael's award-winning book, Get Promoted: What Your Really Missing at Work That's Holding You Back https://tinyurl.com/453txk74Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Welcome to another episode of Predictable B2B Success! In this episode, our host, Vinay Koshy, is joined by the dynamic Tiago Faria—a seasoned expert in Google Ads turned "anti-marketer," who is transforming how businesses approach growth and client acquisition. After an impressive 8-year tenure at Google's EU headquarters, Tiago encountered the all-too-familiar corporate burnout. This pivotal moment propelled him to embark on a journey into independent ventures, navigating uncharted waters in the marketing ecosystem. In this episode, Tiago reveals his revolutionary shift from creating endless content to mastering the art of podcast guesting. Imagine booking 67 podcast appearances in just four months! Tiago's story is not merely about numbers—it's about harnessing authentic relationships and strategic networking to drive tangible business outcomes. He shares his rich experiences, powerful insights, and practical steps for leveraging podcast guesting to build authority, generate high-quality leads, and foster meaningful connections. Tune in to discover the nuanced technique of the "anti-marketer," and learn how to transform your marketing efforts with less hassle and more genuine impact. Whether you're a coach, service provider, or high-ticket product seller, Tiago's innovative approach promises to provide you with the tools and inspiration to redefine your growth strategy. Don't miss out! Some areas we explore in this episode include: Career Transition: Tiago Faria's move from Google due to burnout and shifting to independent consulting.Independent Ventures Challenges: Struggles with creating manageable marketing strategies for small businesses.Adopting Podcast Guesting: Introduction to podcast guesting as a network and referral strategy through mentorship.Effective Podcast Practices: Lessons from booking 67 podcast spots, emphasizing preparation and unique value propositions.Relationship Building for Referrals: Leveraging existing connections and proactive referral strategies.Content Creation through Podcasting: Utilizing podcast appearances for micro-content and natural conversation-based content.Client Acquisition Strategies: Combining podcast guesting with LinkedIn outreach and preparing clients with narratives and worksheets.Consistency and Strategy Evaluation: The importance of committing to strategies for a significant period (at least 90 days) before evaluating their effectiveness.Trust and Authority Building: Podcast guesting to reach new audiences, network, and enhance social media engagement.Support and Resources: Offering clients checklists, templates, and relationship-building guides, directly linking to free resources for listeners.And much, much more...
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Are you tired of the endless stream of gurus and coaches spewing out strategies, tips, and tricks left and right? It's time to shake things up and inject some fun into your marketing efforts! Marketing should be engaging, exciting, and most importantly, enjoyable. Say goodbye to the dull and monotonous routine of following cookie-cutter tactics and embrace a more creative and playful approach. I am so excited to start the week! Join us on Marketing with Russ…aka #RussSelfie, Episode 445 September 2nd, Monday, 8am Pacific Featuring Tiago Faria Meet Tiago, the Business Coach|Anti-Marketer for Lisbon, Portugal. He helps his clients do the most fun marketing ever, and attract the most presold leads. Tiago loves to bring the joy back into marketing, working with coaches, consultants, authors/speakers, and other service providers. He does 90% of the work for his clients, improve their lives by focusing on simple tactics, executed consistently, leveraging other people's audiences. Connect with Tiago: LinkedIn: linkedin.com/in/tiagofaria Email: tiago.clf@gmail.com Calendly: tiagofaria.pt/call Connect with Me:Website: https://www.russhedge.com Email: russ@russhedge.com #fun #leadgeneration #inspiration #InspirationalSpeaker #marketing
This episode we speak with Tiago Fiara, a solopreneur, business coach, and consultant from Portugal. Hear Tiago's journey from working at Google to becoming an entrepreneur, the common traps entrepreneurs fall into, and advice for starting and growing a business.Main Discussion Points:- Leaving corporate jobs to pursue entrepreneurial dreams- Dealing with "shiny object syndrome" and lack of focus - Importance of getting a business coach/consultant - Steps for identifying your target customer and finding product/market fit- Leveraging your existing network to generate leads and salesGuest Bio:My name is Tiago Faria, and I help coaches, mentors, consultants and other professionals in the help industry to unearth premium dream clients from their current follower/subscriber lists. My “Anti-Marketing Method” is based on 3 pillars: turning generic services into irresistible offers, turning your contact network into your own sales team, and uncovering dream clients that are hidden in your current audiences.Key Quotes: "It takes a lot of time to do something that is extremely necessary, but most of us avoid it...talking to people first." (Tiago at 02:39)"The power of everything that works in business world is to be consistent and choose something simple and just do it until it works." (Tiago at 19:53)"I focus more on people that work in this kind of industry, people that generate results for others, service providers, coaches, consultants..." (Tiago at 27:23) Links Mentioned:Tiago's WebsiteTiago's YouTubeTiago's FacebookTiago's LinkedInTiago's Podcast YouTubeBeefy MarketingOur Sponsor: WingmanJohn Kelley's LinksSmall Business Origins Online
Ever wondered how one can transform a career from the corporate grind to a thriving entrepreneurial journey? Meet Tiago Faria, a former Google employee who took the leap from corporate stability to become a trailblazer in the world of podcast guesting. After dabbling in various marketing strategies, Tiago stumbled upon a game-changing insight: podcast guesting isn't just a platform for visibility, but a powerful tool for networking and generating high-quality referrals. His experiment was nothing short of impressive—67 podcast appearances in just four months! This bold move not only expanded his reach but also refined his approach to creating impactful, engaging content. Tiago's method is all about strategy and storytelling. He breaks down his approach into three key stages: preparation, branding, and podcast readiness. First, he focuses on pinpointing the target audience and developing a unique selling proposition that sets you apart. Next, he dives into crafting a distinctive, memorable brand with a captivating origin story. Finally, Tiago emphasizes the importance of preparation, using frameworks like the hero's journey to ensure conversations are not just informative but genuinely engaging. His goal? To help entrepreneurs connect deeply with their audience and build trust through authentic, compelling storytelling. What's the secret sauce behind Tiago's success? It's his knack for turning personal challenges and unique experiences into relatable narratives that captivate listeners. By focusing on genuine storytelling, he's shown how podcast guesting can cut through the noise, lower sales resistance, and foster strong, lasting connections. For anyone looking to elevate their brand and build meaningful relationships, Tiago Faria's insights offer a treasure trove of strategies to turn podcast appearances into powerful business growth tools. Ready to transform your marketing game? Tiago's approach might just be the key you've been searching for. We're happy you're here! Like the pod? Visit our website! Start your trial on Simplified!
Want to find out how to get dream clients leveraging what you already have?In this episode of The Business Ownership Podcast I interviewed Tiago Faria. Tiago is a business mentor in the “Help Industry” with a unique "Anti-Marketing" approach. After working at the EU headquarters of Google for 8 years, he's been simplifying marketing and business to its core, and truly believes you already have everything you need in your world to grow a sustainable and fun business.Learn how to simplify your marketing by getting booked on podcasts. Check this out!Show Links:Free 30 Min Diagnostics Call with Tiago: https://tiagofaria.pt/callBook a call with Michelle: https://go.appointmentcore.com/book/IcFD4cGJoin our Facebook group for business owners to get help or help other business owners!The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/
Our guest in this episode is Tiago Faria, a business mentor and marketing expert. Tiago has transformed the way entrepreneurs and influencers expand their authority and reach new audiences with his innovative "DREAM Method." This approach harnesses the power of podcast guesting, helping individuals grow their networks and enhance their marketing strategies without relying on traditional advertising.Key points discussed include:The DREAM Method: A structured, five-step process designed to optimize the benefits of podcast guesting for marketing purposes.Effective Content Recycling: Tiago emphasizes the importance of leveraging podcast appearances across multiple platforms and formats to maximize content value and impact.Strategic Networking: By engaging in podcast guesting, Tiago has cultivated relationships with key influencers and positioned himself as an authority in his niche.Listen to the podcast to find out more.
Tiago Faria –Digital Business Mentor in the “Help Industry”About meI help experts do the most fun marketing they'll ever do and attract the most presold leads they'll ever get. Oh, and by the way, I do it through podcast guesting.Target AudienceMy expertise primarily caters to coaches, consultants, service providers, or freelancers who rely on trust and expertise to sell high-ticket products or services.AchievementsOver my 15 years in the world of marketing and digital business, I have had the pleasure of:Working at Google's European headquarters in Dublin for 8 years, as a Google Ads specialist and consultant for some of the biggest companies in Europe and the Middle EastCompleted a 120 day challenge on YouTube in 2021, creating 120 videos in 120 consecutive days (this after interviewing more than 60 entrepreneurs and experts on my podcast, including Chris Do, Miles Beckler, Marty Neumeier, Mike Michalowicz, Blair Enns, Pia Silva, and others)Booked 67 podcasts in only 4 months, being featured as a guest on top 1-2% podcasts like Podcasting Your Global Career, Straight Talk No Sugar Added Podcast, and Marketing SpeakSuggested QuestionsWhy podcast guesting and not any other marketing method or media?How do I pitch myself to podcasts without sounding sleazy?I'm not sure I can be an interesting guest… is this really for me?How do I make sure I can convert listeners into clients?How does this integrate into my overall marketing strategy?How much time does it take to get results?Just for FunOutside of the world of online business, I wouldn't trade anything for time with my wife, Natasha, and my 3-year-old daughter, Kira. In my downtime, I am continually learning new things (mainly through audiobooks and podcasts). I've already traveled to more than 22% of the world (according to TripAdvisor...), and my next goal is to visit all of the 50 US states (9/50).Connect with Mehttps://www.linkedin.com/in/tiagofaria/The Doctor offers a complimentary strategy session at TheDoctorOfDigital@pm.me.https://swellai.com/?via=mick-the-doctor-of-digitalOn Track Ian Hunterhttps://www.amazon.com/dp/1789523044?ref_=cm_sw_r_cp_ud_dp_WOLGDN9AD6UWV1H4EG8OBurning America: In the Best Interest of the Children?Mick, The Doctor of Digital, Smith mick.smith@wsiworld.comBurning America: In the Best Interest of the Children?https://burning-america.comAmazon: https://www.amazon.com/G-Mick-Smith/e/B0B59X5R79Also at Barnes & Noble, Walmart, and TargetLeave a message for The Doctor of Digital:https://podinbox.com/thedoctorofdigitalpodcastInstagram: burningamericacommunityPatreon burningamericacommunity:https://www.patreon.com/SmithConsultingWSITheDoctorofDigitalPodcastListen, subscribe, share, and positively review The Aftermath:https://podcasts.apple.com/us/podcast/the-aftermath-the-epidemic-of-divorce-custody-and-healing/id1647001828Substack:https://micksmith.substack.com/Commercials Voice Talent ||https://www.spreaker.com/user/7768747/track-1-commercialsNarratives Voice Talenthttps://www.spreaker.com/user/7768747/track-2-narrativesDo you want a free competitive analysis for your business?https://marketing.wsiworld.com/free-competitive-analysis?utm_campaign=Mick_Smith_Podcast&utm_source=SpreakerMake an Appointment:https://www.picktime.com/TheDoctorOfDigitalBe sure to subscribe, like, & review The Doctor of Digital™ PodcastSign up for the Doctor Up Your Life courseFacebook || Instagram || Twitter || LinkedIn || YouTubehttps://www.linkedin.com/in/g-mick-smith-24495127Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support.
Tiago Faria helps experts do the most fun marketing they'll ever do and attract the most presold leads they'll ever get. Oh, and by the way, he does it through podcast guesting. Click here for fabulous complimentary gifts Tiago has for our audience. Click here to connect with him on LinkedIn. Learn more about your ad choices. Visit megaphone.fm/adchoices
O Tiago é um jovem empresário que não foge às dificuldades. Escolhe o caminho que o inspira, e não o caminho mais fácil. Com amigos, conseguiu construir um dos ginásios mais bem falados em Portugal, e como tudo na vida, a jornada teve altos e baixos. Um elemento que torna o Tiago tão bem sucedido nos seus projetos é a crença de que “não faz mal errar, só faz mal se não aprendermos com os nossos erros”. Nesta conversa vulnerável, o Tiago partilha com a Lara alguns dos maiores erros que já cometeu desde que começou a empreender, e como evitá-los. Este é, definitivamente, um must watch, para quem tem ou quer ter um negócio. Não ambicionas ter um negócio, mas queres ter um mindset de vencedor? Também és bem-vindo. O episódio já está disponível. Corre para assistir. Subscreve-te a todos os canais onde podes encontrar o Vulneravelmente Falando. Quanto mais formos, melhor será o podcast! Youtube: @laramoniz Instagram: @vulneravelmentefalando | @laramonizz TikTok: @vulneravelmentefalando Spotify, Google Podcasts, Apple Podcasts, etc.: Vulneravelmente Falando #podcast #portugal Episódio 14
The more things change, the more they stay the same. It's a phrase that is often said for many reasons and it fits the current world of marketing just the same. No matter what the latest fad method of marketing that comes out, the basics of marketing tend to stay the same. Basically, what problem do you solve and what do you do to solve it? To dive into this simplistic formula, we invited Tiago Faria to the show. Tiago help coaches, mentors, consultants and other help professionals systematically uncover premium dream clients using their current contact/follower/subscriber lists. He is a former Google employee and worked as a Google Ads specialist and consulted for some of the biggest companies in Europe and the Middle East. He joins the show to share how the basics of marketing are timeless principles and you can start getting more leads at whatever point you are in your business.
In this vepisode, we discuss how you can leverage your existing business ambassadors to drive growth and increase brand awareness. Learn how to identify, engage, and empower your ambassadors to become powerful advocates for your business. Discover strategies to incentivize and reward your ambassadors for their efforts, ultimately leading to a stronger, more loyal customer base. Don't miss out on this valuable opportunity to turn your loyal customers into brand ambassadors and watch your business thrive! Here are a few questions Tiago addresses: You will lose business if you choose a specific niche The more complex the strategy, the more likely it is to work 62% of small bsuiness owners are losing money with Facebook Ads Using Your Existing Business Ambassadors to Grow Your Business Who is Tiago Faria? I'm a business mentor in the “Help Industry” with a unique "Anti-Marketing" approach. After working at the EU headquarters of Google for 8 years, I have been simplifying marketing and business to its core, and I truly believe you already have everything you need in your world to grow a sustainable and fun business. Connect with Tiago: https://tiagofaria.pt/ https://www.youtube.com/@TiagoFariap https://www.linkedin.com/in/tiagofaria/?originalSubdomain=pt Thanks for the continued support from our sponsors A Advanced Services https://aadvancedservices.com/ Fuse Networks https://www.fusenetworks.com/ Markyboy productions https://www.markyboyproductions.com/
In this episode of "Work it, Live it, Own it!," SaCola Lehr speaks with Tiago Faria, a business mentor specializing in the health industry, about effective marketing strategies. Tiago shares his "anti-marketing" approach, emphasizing the importance of simplifying marketing strategies and focusing on core business aspects. He discusses transforming services into irresistible offers, identifying and targeting dream clients, and leveraging existing contacts and social media to grow one's business. Transforming Services into Irresistible Offers (00:00:00)Discussing the importance of marketing and transforming services into irresistible offers for business owners.Identifying Dream Clients (00:05:26)Exploring the significance of identifying and focusing on a specific target audience to create compelling programs.Utilizing Social Media to Uncover Dream Clients (00:12:55)Explaining how to leverage social media to connect with potential clients and start profitable conversations.Utilizing Contact Networks for Sales Team (00:21:34)Discussion on the importance of being proactive in leveraging contact networks for client acquisition and creating a referral program.Referral Program and Proactive Networking (00:22:47)Exploring the concept of creating a referral program, asking for referrals in a relaxed manner, and the power of network connections.Staying in Contact with Sales Team (00:26:25)Strategies for keeping in touch with the sales team, deepening relationships, and adding value to maintain proactive connections.Organic Engagement on Social Media (00:29:12)The importance of natural, organic engagement on social media platforms, utilizing likes, and providing value to potential clients.Reaching Out and Internationalization (00:32:24)Information on reaching out and internationalizing the brand, including methods to connect with Tiago Faria for further discussion.Personal Interests and Inspirational Figures (00:33:45)Insights into Tiago Faria's personal interest in learning paddle and his desire to have dinner with the inspirational figure, Mr. Jim Rohn.Engagement and Community Interaction (00:35:44)Encouragement for audience interaction, including sharing insights and experiences related to marketing strategies and staying away from shiny objects in the comments. Tiago's method involves reaching out to contacts for feedback to create tailored programs that resonate with clients' needs. He also talks about creating a referral program to turn one's network into a proactive sales team. The episode offers insights on organic client acquisition and maintaining relationships without relying on paid advertising.Connect with SaCola: https://workitliveitownit.com/Follow SaCola on Instagram: https://instagram.com/ workitliveitownit Subscribe to Work it, Live it, Own it! On YouTube: https://bit.ly/2lxB1TSListen to my story: https://bit.ly/40T3dntGet Your FREE Home Purchasing Pathway Guide: https://bit.ly/purchasingpathwayCheck out the Sell Your Home Guide: https://bit.ly/3NuHP58
In this episode, Aveline is joined by Tiago Faria, an "anti marketer" and former Google employee. Together, they delve into the crucial practice of conducting client interviews to truly understand their needs and perspectives. Tiago's insights into simplifying business strategies and leveraging existing relationships are invaluable for entrepreneurs. Tune in as they discuss the journey to understanding clients' frustrations and using feedback to create resonant offerings, ultimately embodying the "sixth star" philosophy of exceeding expectations and making a difference in the world. Here's a summary of what they discussed:08:30 Childhood creativity led to career in cinema.10:37 Networking led to opportunity at Google.14:59 Struggle of applying Google experience to entrepreneurship.20:51 Leverage your audience and social media for results.24:59 Focus on solving clients' problems, not promoting yourself.36:32 Seeking to serve and collaborate with changemakers.43:59 Talk to people, lose fear, change perspective.and much more…enjoy! Here's some information about our guest, Tiago:Tiago Faria, Entrepreneur and Anti-MarketerTiago is a business mentor in the “Help Industry” with a unique "Anti-Marketing" approach. After working at the EU headquarters of Google for 8 years, he's been simplifying marketing and business to its core, and truly believes you already have everything you need in your world to grow a sustainable and fun business.Something Interesting About Tiago:Completed a 120 day challenge in YouTube in 2021, creating 120 videos in 120 consecutive daysWhat are you famous for, Tiago?The Anti-MarketerContact:W: https://tiagofaria.pt/LI: https://www.linkedin.com/in/tiagofaria/FB: https://www.facebook.com/tiagofariapontoptThe purpose of the 6 Star Leaders podcast is to showcase and illuminate purposeful Business Owners on their journey to creating more impact in the world. We are igniting purposeful leaders!At our core, we believe in 'doing business differently' so that heart, purpose, and passion are combined with profits for the best possible outcome. With those key ingredients, you'll be on your way to 6 Stars faster than you realise! If you'd like to get in touch please contact us at contact@6starleaders.com
Join us on the latest episode of "Invest In Yourself: the Digital Entrepreneur Podcast" as host Phil Better sits down with Tiago Faria, a trailblazing entrepreneur who left a corporate job at Google for the adventurous world of entrepreneurship. As the master of anti-marketing strategies, Tiago shares his inspiring journey—from confronting the grip of impostor syndrome to embracing the power of mentorship with industry experts like Miles Beckler and Terry Dean. Discover how Tiago's vision for an effortless, relationship-focused business model challenges conventional, flashy marketing tactics and prioritizes simplicity. Learn about the significance of aligning daily actions to long-term goals and how Tiago managed tough times through the thrill of solving client problems. Dive deep into his strategies for coping with entrepreneurial challenges, dealing with anxieties, and the unexpected wisdom he'd share with his 10-year-old self. This episode is not just a conversation—it's a masterclass in entrepreneurial mindset and growth, peppered with Phil's signature take on finding "efficient, lazy ways" to achieve success. Whether you're feeling trapped in your corporate role or looking to refine your marketing approach, Tiago's insights are a goldmine. Plus, get a behind-the-scenes look at how Phil grew his podcast leveraging the very principles Tiago endorses. Get ready to be captivated and possibly even question the status quo of your own business approach. Tune in now and don't forget to check the show notes for Tiago's anti-marketing resources to jump-start your journey to digital entrepreneurship. This is an episode packed with pragmatic advice for anyone looking to carve out their own path in life and business. Listen, grow, and invest in yourself—the digital entrepreneur's way.
Tiago Faria –Digital Business Mentor in the Help IndustryAbout meI'm a business mentor in the “Help Industry” with a unique "Anti-Marketing" approach. After working at the EU headquarters of Google for 8 years, I have been simplifying marketing and business to its core, and I truly believe you already have everything you need in your world to grow a sustainable and fun business. Target AudienceMy expertise primarily caters to entrepreneurs who want to help people online, and solve problems for which these people are willing to pay a premium to solve. I understand the challenges they face every day in finding these people online, and I offer easy-to-implement solutions, using only what they already have in their world.AchievementsOver my 14 years in the world of marketing and digital business, I have had the pleasure of:Having helped hundreds of Portuguese (and recently international) entrepreneurs through my courses, workshops and programs since 2020Working at Google's European headquarters in Dublin for 8 years, as a Google Ads specialist and consultant for some of the biggest companies in Europe and the Middle EastCompleted a 120 day challenge in YouTube in 2021, creating 120 videos in 120 consecutive days (this after interviewing more than 60 entrepreneurs and experts on my podcast, including Chris Do, Miles Beckler, Marty Neumeier, Mike Michalowicz, Blair Enns, Pia Silva, and others)Just for FunOutside of the world of online business, I wouldn't trade anything for time with my wife, Natasha, and my 3-year-old daughter, Kira. In my downtime I am continually learning new things (mainly through audiobooks and podcasts). I've already traveled to more than 22% of the world (according to TripAdvisor...), and my next goal is to visit all of the 50 US states (9/50).Connect with Mehttps://tiagofaria.pt/https://www.linkedin.com/in/tiagofaria/https://www.facebook.com/tiagofariapontoptThe Doctor offers a complimentary website analysis, or a custom software open door session with Amplifi Labs: mick.smith@amplifilabs.com.https://swellai.com/?via=mick-the-doctor-of-digitalOn Track Ian Hunterhttps://www.amazon.com/dp/1789523044?ref_=cm_sw_r_cp_ud_dp_WOLGDN9AD6UWV1H4EG8OBurning America: In the Best Interest of the Children?Mick, The Doctor of Digital, Smith mick.smith@wsiworld.comBurning America: In the Best Interest of the Children?https://burning-america.comAmazon: https://www.amazon.com/G-Mick-Smith/e/B0B59X5R79Also at Barnes & Noble, Walmart, and TargetLeave a message for The Doctor of Digital:https://podinbox.com/thedoctorofdigitalpodcastInstagram: burningamericacommunityPatreon burningamericacommunity:https://www.patreon.com/SmithConsultingWSITheDoctorofDigitalPodcastListen, subscribe, share, and positively review The Aftermath:https://podcasts.apple.com/us/podcast/the-aftermath-the-epidemic-of-divorce-custody-and-healing/id1647001828Substack:https://micksmith.substack.com/Commercials Voice Talent ||https://www.spreaker.com/user/7768747/track-1-commercialsNarratives Voice Talenthttps://www.spreaker.com/user/7768747/track-2-narrativesDo you want a free competitive analysis for your business?https://marketing.wsiworld.com/free-competitive-analysis?utm_campaign=Mick_Smith_Podcast&utm_source=SpreakerMake an Appointment:https://www.picktime.com/TheDoctorOfDigitalBe sure to subscribe, like, & review The Doctor of Digital™ PodcastSign up for the Doctor Up Your Life courseFacebook || Instagram || Twitter || LinkedIn || YouTubehttps://www.linkedin.com/in/g-mick-smith-24495127Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support.
Unveiling the Anti-Marketing Mindset: A Journey with Tiago Faria In this episode, dive into the captivating world of business mentoring with Tiago Faria, a distinguished figure in the "Help Industry" renowned for his unique Anti-Marketing approach. With a background at Google's European headquarters and a track record of guiding numerous entrepreneurs to success, Tiago unveils the core principles of simplifying marketing and fostering sustainable business growth. From his remarkable 120-day YouTube challenge to his engaging podcast interviews with industry luminaries like Chris Do and Mike Michalowicz, Tiago shares invaluable insights and strategies for thriving in the digital landscape. Join us as we explore Tiago's journey, his impactful methodologies, and his personal pursuits beyond the realm of business. Prepare to be inspired and empowered to embrace a fresh perspective on entrepreneurship and marketing.
Introduction: Welcome to a new episode of the Product Team Success podcast, where we explore the transformative journey of FARFETCH through the lens of Tiago Faria, Director of Product Management. From starting as an intern to becoming a key player in the company's strategy and product development, Tiago shares his experiences and insights gained while being part of FARFETCH's expansion from a modest team of 20 to a global workforce of 8,000. This episode is packed with valuable lessons on team building, strategy, and adaptability for anyone interested in the mechanics of scaling a tech company. Episode Highlights: FARFETCH's Expansion Insights: Gain an insider look at FARFETCH's growth strategy and how strategic planning and profitability considerations played a crucial role in scaling the company from its early startup phase to a global leader.Leadership in a Scaling Company: Tiago discusses the nuances of leading within a rapidly growing company, emphasizing the importance of adaptability, strategic consistency, and the ability to reevaluate and adjust priorities as the company evolves.The Role of Frameworks in Product Management: Explore the debate around the utility and limitations of prioritization frameworks, with Tiago advocating for a flexible approach that integrates clear strategic objectives with the agility to adapt to market changes.Product Team Success Scorecard: Discover the strategic tool developed by Tiago and his team to track quarterly goals, ensure stakeholder alignment, and foster a motivated, purpose-driven team environment.Effective Team Building Strategies: Learn about the challenges and strategies for building effective product teams, including insights on recruitment, understanding team dynamics, and adapting processes as the organization scales.Vision, Strategy, and the Power of Adaptability: Tiago underscores the importance of a clear vision and strategy in driving product management success, highlighting the need for consistency and the flexibility to pivot strategies in response to changing business landscapes.Advice for Aspiring Product Leaders: Tiago offers personal advice for those looking to advance their careers in product management, stressing the importance of self-awareness, humility, and the continuous pursuit of learning and growth. Outro: For more of Tiago's leadership insights and experiences at FARFETCH, connect with him on LinkedIn. Stay tuned for our next episode, which promises more groundbreaking discussions on the future of product team innovation. Special thanks to Amplitude for their support in producing this enlightening series. Their dedication to excellence in product analytics is instrumental in empowering companies like FARFETCH to achieve their ambitious growth goals. Conclusion: This episode is a deep dive into the strategic elements that have powered FARFETCH's impressive growth, with Tiago Faria providing a firsthand account of the challenges and triumphs experienced along the way. Through his journey from an intern to a director, Tiago illustrates the critical role of strategic thinking, adaptability, and effective team leadership in scaling a company. Join us to uncover the strategies and insights behind building successful product teams and driving a company to global prominence.
Have you ever felt like the conventional job path just wasn't for you? Many of us dream of taking control of our destinies, yet the leap from stable employment to the world of startups is a towering one. For some, like today's guest, Tiago Faria, it was a leap worth taking, navigating the tumultuous waters of entrepreneurship with a mindset far removed from the standard corporate playbook. The heart of business isn't about intricate corporate strategies or endless streams of new customers. It's about the simple concept of connection – understanding people, their problems, and creating offers that resonate deeply. For startups and small businesses, this realization is not just important, it's a lifeline to sustainability and success. In this episode, we're diving into the essence of what makes a marketing strategy not just good, but truly great. It's not about using the latest marketing fad or the flashiest digital tools; it's about going back to basics, about relationships, clear communication, and understanding the needs and pain points of your customers to create offers they can't resist. Far from the glitzy world of big corporations, Tiago cut his teeth in marketing with none other than Google. However, he quickly realized that his true calling lay elsewhere – in an environment where he could craft more personal, direct, and emotionally resonant marketing strategies. Through our discussion, Tiago delves into the importance of interviewing old clients to refine new offers, leveraging referrals, and understanding the differences in consumer behavior across various cultures – from his home turf in Portugal to the broader European landscape and beyond. His insights into the health industry and targeting high-ticket clients with simple strategies are a masterclass in effective marketing. Links Mentioned: tiagofaria.pt
Simplify marketing by stripping it down to its core essentials!
Tiago help coaches, mentors, consultants and other professionals in the help industry to unearth premium dream clients from their current follower/subscriber lists. His “Anti-Marketing Method” is based on 3 pillars: turning generic services into irresistible offers, turning your contact network into your own sales team, and uncovering dream clients that are hidden in your current audiences. The recent podcast episode of "Digital Marketing Gyaan" features an insightful conversation with Tiago Faria. We had a conversation on the topic: "How to Use Anti-Marketing Techniques to Sell More Online." In this discussion, Tiago Faria, an industry expert, shared practical insights on leveraging anti-marketing to amp up your online sales game. Key Insights: Stand Out Strategically: Tiago reveals how injecting a bit of uniqueness into your marketing can grab attention and elevate your online sales strategy. Authenticity Drives Trust: We explore the powerful role of authenticity in online presence. Tiago emphasizes how being genuine builds trust, a cornerstone for increasing sales. Addressing Customer Concerns: Tiago provides clever tips on using anti-marketing techniques to address customer doubts effectively, fostering a positive sales environment. A heartfelt thank you to Tiago Faria for sharing his valuable insights!
Tiago Faria The post Antimarketing for the Help Industry with Tiago Faria appeared first on LMScast.
"It's not a business if it completely depends on you; it's just a nice job you created." Host: Michael Dargie, THEREBELREBELPODCAST.COM Guest: Tiago Faria, TIAGOFARIA.PT Episode Summary In this episode of The RebelRebel Podcast, Michael Dargie converses with Tiago Faria, a business mentor hailing from the serene outskirts of Lisbon, Portugal. Tiago shares his journey from aspiring to be a cinematographer to making a significant impact in the digital marketing world, including an inventive stint at Google. This episode dives deep into Tiago's philosophy of the "anti-marketing approach," emphasizing the power of leveraging existing relationships and direct communication to build a sustainable business model. Tiago's story is a testament to following one's intuition, the importance of being a "noticer," and the transformative power of consistently challenging oneself. His insights into business, creativity, and personal growth encapsulate a blueprint for entrepreneurs to create profound transformations in their and their clients' lives. COOL THINGS TIAGO SAYS "Everyone has their own problems; why would you let imaginary ones limit you?" "I believe you have everything you need in your world right now to grow a very cool business." "It's not a business if it completely depends on you; it's just a nice job you created." "The anti-marketing approach is about leveraging everything you've got." "Follow your intuition without thinking of other people's opinions." EPISODE HIGHLIGHTS Tiago's transition from a creative childhood dream to a career in digital marketing and mentorship. The concept of "anti-marketing" and its practical application in business. Tiago's journey from Portugal to Google and back, leveraging his creativity and rebel skills. Insights into overcoming personal and professional obstacles by embracing one's true path. The importance of direct engagement and relationship building in entrepreneurship. Future aspirations include creating a business that runs independently and exploring new living adventures. LINKS FROM EPISODE BOOK: Breakthrough Advertising by Eugene Schwartz BOOK: Rich Dad Poor Dad by Robert Kiyosaki Tiago on LinkedIn Tiago's website *When you buy a product using a link on this page, The RebelRebel Podcast receives a portion of the revenue from your qualifying purchases as part of the Amazon Associates Program. Thank you for your support.
Tiago Faria - Coach Marketing Secrets On finding your groove: "I was trying to be someone I wasn't exactly. I didn't know who I was as a content creator, so I was just putting things out there. But at some point, I found my voice and, yeah, it was perfect." In this episode, our host James is joined by special guest Tiago Faria, a business mentor for coaches and mentors with an anti-marketing approach. Tiago shares his insights on using social media to identify and connect with potential buyers, emphasizing the importance of niche-focused marketing. He discusses his journey from leaving a corporate job at Google to pursuing entrepreneurship and provides valuable advice on creating desirable offers, leveraging YouTube for visibility, and tailoring high-ticket services to address urgent client needs. Join us as we dive into the world of anti-marketing and learn from Tiago's unique approach to business success. Key Takeaways: 1. Niche Down: Tiago emphasizes the importance of being specific and niche-focused. Rather than being generic, focus on urgent problems that potential clients want to solve now, tailoring high-ticket offers to address those specific issues. 2. Client-Centric Approach: Leverage existing networks, client lists, and audience to deeply understand your clients' pain points and offer tailored solutions. Use free discovery calls or sales calls to close clients and provide immense value. 3. Content Creation: Take on Tiago's 90-day content challenge to improve your skills and visibility. Create searchable content on platforms like YouTube to attract potential clients and establish yourself as an expert in your niche. Don't forget, your journey to business triumph is just a play button away. Tune in, get inspired, and let's turn your business dreams into reality! #BusinessCoaching #Entrepreneurship #Marketing Enjoy! Visit Tiago at: TiagoFaria.pt Podcast Overview: 00:00 Rejecting false marketing promises, advocating for authenticity. 04:49 11 sounds like Jurassic time; photos bad. 08:26 Started consulting smaller businesses, then added Facebook ads. 12:01 Transitioning from client acquisition to coaching. 15:59 Using paid experiments, podcast, YouTube, expertise. 18:46 Embracing authenticity led to attracting opportunities. 21:05 Inspiration, strategy, and value drive content creation. 23:27 Different stress at new workplace feels better. 28:04 Focus on urgent problems, avoid procrastination. Choose niche, interview potential clients. 29:57 Focus on solving specific problems for career transformation. 35:28 Offer fee for client referrals, leverage contacts. 38:41 Find the pain, help them remove it. 39:28 Assisted in local and international success stories. 42:51 Focus on urgent problem for quick wins. 46:41 Focus on specific clients for successful implementation. Podcast Transcription: Tiago [00:00:00]: Fear of Tiago [00:00:00]: staying in this corporate game long term was already bigger than the fear of risking something on my own. James [00:00:06]: You have found Authentic Business Adventures, the business program that brings you the struggle stories and triumphant successes of business owners across the land. We are locally underwritten by the Bank of Sun Prairie. Tiago [00:00:19]: The if you're listening or watching this on the James [00:00:19]: web and you wanna download some audio episodes, by all means, go to the podcast link found at drawincustomerscom. The Today, we're welcoming slash preparing to learn from Thiago Faria, a business mentor for coaches and mentors with a unique and very interesting, I must say, the anti marketing approach. So, Tiago, how is it going today? Tiago [00:00:40]: Very good, my friend. I love your name because James in Tiago [00:00:46]: the In English, it's actually the translation of my name, Tiago. Tiago [00:00:47]: Saint James, Santiago. James [00:00:48]: Really?
Financial Freedom for Physicians with Dr. Christopher H. Loo, MD-PhD
Dive into the world of entrepreneurship from a fresh perspective with Tiago Faria, a digital business mentor known for his distinctive approach to the "Help Industry." With an "Anti-Marketing" philosophy and a wealth of experience, Tiago has been revolutionizing the way entrepreneurs approach their online ventures. In this podcast, we explore the essence of building a business that not only succeeds but also aligns with your values and lifestyle. Tiago's expertise is particularly invaluable for those aiming to make a positive impact online, offering solutions and services that truly matter to their audience. Our episodes are crafted to provide you with the insights and tools necessary to cut through the noise and complexity of digital marketing, focusing instead on leveraging what you already have to grow your business organically. Listeners will benefit from Tiago's years of experience in marketing and digital business, including his journey of assisting hundreds of entrepreneurs—both in Portugal and internationally—through his innovative courses, workshops, and programs. We'll cover his journey of creating 120 YouTube videos in 120 days, insights from interviewing over 60 entrepreneurs and experts, and how these experiences have shaped his approach to mentoring. This episode is more than just a podcast; it's a community for those who dare to do business differently. Whether you're an entrepreneur at heart or in practice, looking to elevate your online presence, or seeking to understand how to make a real difference, join Tiago and embark on a journey to discover how simplicity, authenticity, and passion can transform your business and your life. Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Do your due diligence. Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphd We couldn't do it without the support of our listeners. To help support the show: CashApp- https://cash.app/$drchrisloomdphd Venmo- https://account.venmo.com/u/Chris-Loo-4 Buy Me a Coffee- https://www.buymeacoffee.com/chrisJx Thank you to our sponsor, CityVest: https://bit.ly/37AOgkp Click here to schedule a 1-on-1 private coaching call: https://www.drchrisloomdphd.com/book-online Click here to purchase my books on Amazon: https://amzn.to/2PaQn4p Follow our YouTube channel: https://www.youtube.com/chL1357 Follow us on Twitter: https://www.twitter.com/drchrisloomdphd Follow us on Instagram: https://www.instagram.com/thereal_drchrisloo Follow us on Threads: https://www.threads.net/@thereal_drchrisloo Follow us on TikTok: https://www.tiktok.com/@drchrisloomddphd Follow the podcast on Spotify: https://podcasters.spotify.com/pod/show/christopher-loo Subscribe to our Substack newsletter: https://substack.com/@drchrisloomdphd1 Subscribe to our Medium newsletter: https://medium.com/@drchrisloomdphd Subscribe to our email newsletter: https://financial-freedom-for-physicians.ck.page/b4622e816d Subscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233 Join our Patreon Community: https://www.patreon.com/user?u=87512799 Join our Spotify Community: https://podcasters.spotify.com/pod/show/christopher-loo/subscribe Thank you to our advertisers on Spotify. Financial Freedom for Physicians, Copyright 2024
What is Anti-Marketing? Tiago Faria, Business Mentor shares his insight, helps online entrepreneurs turn small audiences into high profits, without complex marketing strategies. Tiago spent 8 years as an international Growth Consultant at Google, Dublin. www.linkedin.com/in/tiagofaria https://tiagofaria.pt
Tiago is a business mentor in the “Help Industry” with a unique "Anti-Marketing" approach. After working at the EU headquarters of Google for 8 years, he's been simplifying marketing and business to its core, and truly believes you already have everything you need in your world to grow a sustainable and fun business. Tiago's Links https://tiagofaria.pt/ https://www.facebook.com/tiagofariapontopt https://www.linkedin.com/in/tiagofaria/ Please subscribe James Youtube channel here! https://tinylink.net/XSGqL Featured song for this episode is "Ride On", check it out on Spotify here https://open.spotify.com/track/5VQzjlHv7qZzyZIOSGkhjU?si=eb0d5a683f2e43d8 For a custom-branded song you can reach James at james@thejamesoconnoragency.com If you wish to have an appointment with James about coaching, use this link. www.calendly.com/dharmic Apple podcast review link Please leave us a 5 Star review, its easy to do, and really helps us out to grow the show! https://digitalhealthtoday.com/support/how-to-review-itunes/ Thank you for doing this my friends!
Who is Tiago?Tiago Faria is a digital marketing expert who specializes in helping professionals in the help industry, such as coaches, mentors, and consultants, to achieve profound transformations and charge a premium for their services. His ideal clients are those who rely on passive word-of-mouth referrals and are seeking to expand their reach through digital marketing strategies. Tiago's mission is to alleviate the anxiety of starting fresh every month and help his clients establish a consistent online presence through daily content creation."Key Takeaways00:00 Ideal customers: help industry, focused on transformation, digital marketing.05:38 Investing in ads without proven results problematic.07:25 Focus on serving individuals to maximize satisfaction.10:05 Marketing strategy focuses on leveraging existing assets.15:30 Resolving issues and persevering with a mentor.Valuable Free Resource or Actionhttps://tiagofaria.pt/callsA video version of this podcast is also at https://youtube.com/live/dhacjffgiG4_________________________________________________________________________________________________Subscribe to our newsletter and get details of when we are doing these interviews live at https://TCA.fyi/newsletterFind out more about being a guest at : link.thecompleteapproach.co.uk/beaguestSubscribe to the podcast at https://link.thecompleteapproach.co.uk/podcastHelp us get this podcast in front of as many people as possible. Leave a nice five-star review at apple podcasts : https://link.thecompleteapproach.co.uk/apple-podcasts and on YouTube : https://link.thecompleteapproach.co.uk/Itsnotrocketscienceatyt!Here's how you can bring your business to THE next level:If you are a business owner currently turning over £/$10K - £/$50K per month and want to grow to £/$100K - £/$500k per month download my free resource on everything you need to grow your business on a single page :It's a detailed breakdown of how you can grow your business to 7-figures in a smart and sustainable way————————————————————————————————————————————-TranscriptNote, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)SUMMARY KEYWORDSconsultant, business mentor, coach, help industry, coaches, mentors, consultants, service providers, digital marketing, passive word-of-mouth referrals, consistency, marketing strategies, daily content, ad hoc freelancers, digital marketing courses, qualified leads, internet gurus, shiny objects, ideal customer, specific niche, proven offer, lifetime value, vision, outcome independent, accountability, focus, 80/20, distractions, networking, referral programs, proactive incentivizing, emotional words.SPEAKERSTiago Faria, Stuart WebbStuart Webb [00:00:18]:Hi, and welcome back to It's Not Rocket Science, 5 questions over coffee. I'm delighted today To be joined by Tiago Faria. I hope I pronounced that correctly, Tiago. I'mTiago Faria [00:00:29]:sure you're correct here ifStuart Webb [00:00:30]:I'm wrong. We have in front of us our our drinks. Tiago, as you can see, is drinking a nice mug. Is it coffee, Tiago?Tiago Faria [00:00:37]:It's coffee. Yeah. It's coffee, In a in a nice Belarusian, mug.Stuart Webb [00:00:41]:Oh, oh, oh, wow. I am having, I'm having a very healthy, A cup of water with some lime in it. We're we're starting well. I've gotta keep my voice going out. I've, cold up a couple of days, but Delighted to be welcoming you, Tiago. You're a you're a business mentor, coach, helping people in the in the in the the results outcome Help community. So I'm delighted to to welcome you today to this and to talk about the work and the way in which you help people to achieve what they're trying to achieve. So welcome to It's Not Rocket Science, 5 questions over coffee.Tiago Faria [00:01:14]:Thank you, Stuart. It's a true pleasure to be here, and I'm looking forward to these 5 questions. They they look very fun.Stuart Webb [00:01:20]:Well, let's start with a nice easy one. So who is the customer that you are trying to help? What's the what's the problem that they've got that you're trying to help them to solve?Tiago Faria [00:01:29]:Yeah. So my ideal customer is so as you said, someone that works in the help industry as, some people call it, which is simply people that help others, Get some results, some specific results, or solve some specific problem like coaches, mentors, consultants, even service providers. But those are focused on, profound transformation so that they charge a premium for it. So high ticket, these people who are working that area. And, usually, the the people that I work with are, most of their business usually comes from passive word-of-mouth referrals, and they're kind of worried that Those might dry out at some point, and Mhmm. They're a bit tired of the anxiety of starting every month from 0. And then so they've been trying to resort into some kind of a Digital marketing, strategies. And, so they've been trying to publish daily content.Tiago Faria [00:02:20]:They hired some ad hoc freelancers, Bought some digital marketing courses, but somehow, nothing really seems to be bringing qualified leads in a consistent basis. And and, also, they've been been bombarded by the Internet gurus sending them very coffee, confusing strategies. And so they feel that that losing their time, they're getting exhausted and because lack of of consistent results. Just here and there, but nothing consistent. Mhmm. And the that's their biggest change.Stuart Webb [00:02:48]:Consistency is a problem because most of us in in these sort of fields find that we sort of go through these feats of famine, don't we? We have we have a period when we have a lot of work. We're very busy, but we then don't get around to doing the thinking about what we need to do for the next period, and then Suddenly, the work five up and you look around and think, well, where is where's all the work gonna come from now? So that consistency is a really important message, isn't it?Tiago Faria [00:03:12]:Yeah. Absolutely. It's, it's the the what keeps us going. Right? And and if we don't reach that specific level, it's, it's hard for for us to keep motivated, and then some people just, you know, just quit quit because, okay, she's not bringing exactly what I wanted. I tried so many things. Nothing works. And it's a very easy trap to go into this kind of Chasing the shiny objects. Like, this strategy seems more complex and a faster button.Tiago Faria [00:03:34]:Right? I'm gonna try this. Well, I didn't work immediately. I'm gonna try the complete different thing. And it's a trap that you get involved in, and, it's very hard to to get out of. And I was wondering if this isStuart Webb [00:03:45]:So what is it that you, that you think that most these people that your help have done before you you you they they they they turn to to what you try to do to help them together. What what what are the mistakes they've made? What are the things they tried to do which which haven't necessarily worked for me.Tiago Faria [00:04:01]:Yeah. So the main thing that, I I was also guilty myself, and the most people I talk to still have this tendency is to to try to help everyone. They they questions themselves as, like, a coach or a, Consultants, and they are not very specific into in terms of who they actually help. And they just keep accepting anyone that just pays them money. Right? So that's they're my niche is whoever pays me. And this is is problematic because, number 1, if you're too generic, No one actually resonates with your message, so it's hard for you to to communicate and then to over to sell it. You're basically trying to I have a view here of of a over, Tagus River in Lisbon. It's like, you you like using a huge five net with huge holes to try to capture all the fish in in this river, But then all of them go through the nets.Tiago Faria [00:04:50]:Right? So you end up just catching 1 or 2, you know, by by chance, versus if you try to cap capture a, I forgot how to say, like, a a group of specific fish that, you know, that that share the same same species of five, and then you just use a shorter fishnet, and you capture all of them, Mike. And that's the difference of the approach because you actually know exactly who you're serving, and your message will resonate. They will feel attracted to you because you know them more than better than anyone else. And that that's the that's the the way to go. But, that's the main one of the main issues is trying to help everyone. And then because you try to help everyone, it creates a problem for yourself because you'll just accept anyone. And then most of the times, That persons might not be your ideal client. You might not be able to help them as much as you can, the best you can, or you attract people that you cannot actually helping them.Tiago Faria [00:05:38]:It's, it's a problem because, they pay you money. You you cannot generate results. You won't get testimonials. They'll be unhappy. And in in this industry, the results industry or Webb we are, it's it's a problematic, and it's not a place that you would like to to be on. And then so the the second mistake that I I feel that is a a trap we fall into Is is to invest in ads without having a proven offer, something that you already proven that works consistently, that you can generate results consistently, that people Resonate with the the the it's easy to sell, easy to over, and, and you also don't have a proven lifetime value of your clients, like, you don't have you you solve 1 problem, but then you have another solution for the new problem that you create. So you don't have the lifetime value of the client calculated, which is a problem for you too when investing ads Because you don't you don't know exactly how much you can spend on ads, you don't have a proven funnel that will make it all work. So when you when you're at the beginning stages, using ads is like pouring gas on a on a pile of sticks, like Miles Bekker says.Tiago Faria [00:06:43]:And you just get you get you just get a Wet five of 6. Right? Nothing will happen because there was no flame. There was no nothing to combust, and that flame is usually the The the proven coffee, an offer that works Yeah. That consistently works. So it's another trap that, many people make.Stuart Webb [00:06:59]:You You you're so right, Tioga, and I and I and I I love the way that you're putting it because, I've often said this with customers Webb I when I speak to to to major businesses. I work with some some some very, very big custom and and even the big businesses, when you turn around and say, who's your ideal customer, they'll often turn around and you what, we can serve anyone, and it's not true. You can't serve anyone. It's just not possible. And You canTiago Faria [00:07:23]:serve anyone. I meanStuart Webb [00:07:25]:It it's it's it's it's a way to And you're right that by trying to serve too many people, you don't end up with those hyper hyper happy, very satisfied customers who will then be prepared to go out, Become your your ambassadors who will preach to the rest of the world about just what a wonderful service you do. And if you can target individuals Over down to sort of the right person within, within an organization who will then become the most satisfied customer you can, They will end up being the best advert that you can and with that proven coffee, with a with a with a solution and Five often said this people. I was talking to somebody not so long ago, and I said they told me they hated selling, and I said, well, stop selling. Listen. Well, what do you mean? How will I get customers? And I said Stuart helping. If you have a proven offer, which is a solution to a problem, find the person with the problem, And don't say, can I help you sell it? Reach across to them and say, would you like help solving your problem? And if you've got the solution to their problem, they will ask to buy it from you.Tiago Faria [00:08:26]:AndStuart Webb [00:08:26]:so it becomes much easier to work with your customers if you've got something you know will solve their problem. You know they've got a problem, and then you just reach out and say, can I help? And they will buy from you if you have got the right solution. And so often people look at you as if to say, I don't even know how to find those people, but it starts with knowing what the problem is that you're solving and knowing that your solution is the solution for that problem.Tiago Faria [00:08:53]:Yeah. Absolutely. You really are only as good as as your clients will allow you to be. Right? Absolutely. If you don't generate results, You're in trouble.Stuart Webb [00:09:02]:It's Absolutely.Tiago Faria [00:09:03]:It's not a long term way to have a business. You really have to focus on bringing only the right people, the ones that you feel I can easily transform this person. She has all the motivation and the skills, the resources. That makes everyone's lives easier, and we rarely focus on that. Right? We are constantly focusing on new clients, cold audiences, selling, sell, sell, sell, sell Webb and disregard this part of okay. But what about the results? What about the Yeah. Congratulations and the testimonials and case studies and etcetera. It's a problem.Tiago Faria [00:09:32]:Yeah.Stuart Webb [00:09:32]:What a what a great message. Thiago, I know you have, you have an offer, and that is a A free call, should anybody want to have a, Stuart to understand a little bit more about what you can to help with and and just tell me, I believe this is the, the Yes. URL they can reach in order to have that free call with you. Tiago, that's t I a g o f a r I a dot p t Slash call. Tell me what happens during that, that call? How long does it take, and what is it you're trying to help your your clients do when you speak to them?Tiago Faria [00:10:05]:Yeah. So it usually takes half an hour. I I five to first of all, I love to meet new people in this in this industry. It's just super interesting for me. And, of course, I'd like to have make a couple of questions just to understand the goals, the objectives, what what I've been trying to do before that didn't work. And I try to understand what what are the current assets because my my anti marketing method is based on, you don't need anything else other than what you already have in your current world, like your current contacts, audience, and network, to to have a over fun sustainable to grow a very fun and sustainable business. So we try to look at, okay, what are your current contacts, how many clients you've had before, what is the size of your audience, and then I can calculate, okay, I think we have here something to work on, because if we have past clients, if you have past leads that you've worked with, though, that's usually the starting point for my strategy. And it's actually something that I can share now that is, a valuable five act free, action that Yes.Tiago Faria [00:11:01]:The the audience could implement, which is So like we talked to you initially, choose a very specific niche. Right? The person, the problem you try to solve. And then you simply reach out to your current network of past clients, past leads, even your audience, network you have around you. And you simply interview people, 5 to 10 people that you feel are Very well suited for your niche. And you ask them questions, like, about their about their symptoms. What what are the main obstacles? What did he feel? What five you been trying to do that doesn't work? What what do they actually wish to achieve? Because simply by the fact that you're interviewing people in your niche, You will collect the emotional words, the, the actual feelings that people have that later you can use to create your offer. If you reflect exactly what the market wants and needs, it will be so much easier to sell, you know, to create something that they will actually want to buy now. Right? That's That's so key for us to to create offers, because we're so ingrained, and we usually stay in our head.Tiago Faria [00:11:58]:And Webb we think we create something, now people have to buy it, which and we should invert that process. And you'll find out very easy that everyone loves to give their opinion, their feedback. And if it's a short call, it's easy yes for them to for you to interview. And you you you get lots of wins out of this simple exercise. You you you craft an offer around that. You go back to them and you can say, hey. Just create this offer that solves the problem you told me you had. What do you think about it? You can actually start selling immediately there.Tiago Faria [00:12:26]:And then For people that say yes, you sell it to them. For people that don't want it or don't need it, you can also ask them, but you know anyone else would be interested in this? And so you create here a network of refers and, which is perfect. It'sStuart Webb [00:12:40]:Absolutely fantastic. Spot on advice, Tiago. Five I love the value you five there. It is so simple to to implement and and just, you you as you say, reaching out to somebody and just saying, can we spend 15 minutes just just so that I can understand your problem, so that I can I can work out ways you can even do a a networking event that you're attending Today, just, you know, the the when you're handing over your business card, just say to them, what's the major problem that you're facing at the moment in in growing your practice? And if somebody turns around five you just 2 or 3 sentences, use those sentences, use those words to sort of craft your coffee, and then you can put them into those ads that you were talking about, can't you, Tiago? If you're currently facing this problem, people will resonate with that because those are the words that they are themselves using. Once again, you've solved 222 problems with 1 with 1 conversation.Tiago Faria [00:13:32]:You became a popular writer. Yeah. It's amazing.Stuart Webb [00:13:34]:I think Tiago, what is it that, is it is it a book or a program, a course, something like that, which which brought you to the understanding of of your, and I love the words, the anti marketing method. What was it that that helped you form that?Tiago Faria [00:13:50]:Absolutely. I, I got it right here with me. It's a book by mister Jay Abraham, getting everything you can out of all you've got. And that's that's last sentence that inspired me. All you've got. So what do we have around us? Right? It talks a lot about this reaching out to past clients, so to your network, creating referral programs, proactive, and incentivizing people to refer you and become your sales team. It talks about lots of things that are super interesting, like, the basis of marketing and sales, five, the timeless strategies, five, the 3 ways to grow a business, the The lifetime value, creating an irresistible offer that is so crucial, with the help of of people around you, networking referrals. So This this book is really gold.Tiago Faria [00:14:32]:It's like, in the all his brain most of his brain is here. And it's a very, underrated book. Think I I haven't seen it that much. But, yeah, I definitely advise,Stuart Webb [00:14:43]:JJ. Such a good such a good author, such a such a of knowledge in this in this area, isn't it?Tiago Faria [00:14:50]:Absolutely. I really love them when they consume everything he he sends up.Stuart Webb [00:14:54]:Yeah. Absolutely. So, we've kind of reached the the 5th question of my five, and, this is my, this is my simple one because, up until now, I've had to be thinking of the questions and now what I want to do is is suggest that perhaps there's a question that I haven't thought of that you would like me to ask you and obviously Once you've given me the question that you want me to ask, you'll have to answer it. So this is where I sit back and sort of relax a bit whilst you're doing all the work. So What's that question that I should've asked that you, that you've that you've not been given so far? And and and what is that answer, Tiago?Tiago Faria [00:15:30]:Yes, Stuart. It's a amazing question. I was thinking about it. We we sent it before, and, it's something I I would love to that someone Told me before when I was starting out, it would save me a ton of headaches is which is a questions that almost nobody ask who's which is, how to how to go how to go on when Nothing is working. Like, when when things go wrong, when when clients are upset, when, you do some some tail some some tests and it doesn't work, a campaign doesn't work, Five, how do you do how do you how do you go by and, how do you not quit suddenly and then start doing crazy things and reactive and go to? That's not, like, a super important question. And I and I thought here about a simple process that we could think about. But at least I add I did it for myself and probably it will work with someone else, Which is, first of all, with my mentor I worked with my mentor, and he told me, okay. Let's create a vision.Tiago Faria [00:16:20]:A vision is so important to have something something clear in your mind Webb you're going, why you're doing what you're doing, How would your life be like after the storm? Right? So know exactly where you're going. It it's it keeps you immune to distractions, to, to accidents, to I don't know. It just keeps you going. It's it's super important. And then getting the skills of, Actually, I I've learned I've learned with, Jim Braun to you should work harder on yourself than on your business. So that's that's something to keep in mind all the time. So I I I I I practiced to myself to to start becoming outcome independent. So no matter what happens, I'm gonna keep doing what I five planned.Tiago Faria [00:16:59]:If it doesn't work immediately, it's fine. Just keep going. Just keep going. And also how to how to remain calm. This is also super important too Because things will hap crap will happen for sure in the business, in entrepreneurship. It always does. So if you if you train yourself to become calm and not Reactive all the five. If something bad happens, things become much easier.Tiago Faria [00:17:22]:And how do you do that to be to remain calm is to so we have a vision. We should also have a plan of a simple plan, a very simple plan five the strategy I I use here and something that you do daily no matter what. Very simple steps. Like, 3 things you do in a day. 1 for marketing, 1 for sales, 1 for, you know, delivery of your services or whatever. And if you if you stick to it, a simple plan that you know that you can do, that you don't stretch yourself too too thin and you're consistent no matter what happens, Usually, things things things Stuart working and the the, the compound effect effect takes takes takes place, and, You will reach your goals faster than you expected.Stuart Webb [00:18:02]:I've just put on screen, Thiago, a question that's come in from from LinkedIn, which is Paul Burton who Said, isn't a consultant just someone who borrows your watch to tell you the time? And I think I think you were addressing some of what, Paul is talking about with, That, that last coffee. And it's true that very often, we as coaches, consultants, mentors, End up telling somebody, what they already know. They know they should have a simple structured plan to their day, that they should spend x amount of time working on their marketing. They should be spending time doing those things. The problem is that very often, despite the fact they've got the watch, they're not looking at it because there's so much going on around them. So The advantage of the outside help that somebody comes in from outside to sit beside that that business owner, that coach, And just remind them of what they're supposed to be doing. It takes away the it takes away their busyness, it takes away their focus from The the the the day to day struggle that they have and reminds them that they've got the watch on their wrist, they need to look at their watch. I object to the to the consultants who take the watch away.Stuart Webb [00:19:17]:I prefer to leave the watch very definitely with the business owner, But just remind them to look at it and spend time thinking. I think too many consultants have in the past removed the the the agency from the business owner and said, I'll do that for you. But in actual fact, our job is to help them to do it themselves. I don't know what you think.Tiago Faria [00:19:39]:Yeah. I think the key word here for coaches, consultants, etcetera, is your You're, remain your clients accountable. I think that's all we need. Because all information is already available. You can just YouTube, Google everything. There's nothing new that you can create nowadays. It's mostly the the fact that you keep the person accountable. You You unlock when she has some issue.Tiago Faria [00:20:01]:You keep her focused, like you said. Like, focused on the 3 things you should do today or whatever is the 80/20, that actually brings results and keep them from all the distractions that that come about the the day. And it's actually that. We're just, accountability coaches, basically.Stuart Webb [00:20:17]:Yeah. Absolutely. Absolutely. Tiago, this I think it's been a fascinating discussion. I thank you so much for spending a few minutes with us. I would just just now direct people excuse me. A bit of a frog. I send out a newsletter each week telling you about the The person that's gonna come on and talk to us on, on this call each week.Stuart Webb [00:20:38]:And if you'd like to get from me, an email, which Just points out who's gonna be on so that you could join the the call five Paul, and just ask questions that you would like to. The link to do that is on screen now, it's httpscolonforward/forward/link.thecompleteapproach.co.ukforward/ Newsletter. That's link.thecompleteapproach.co.ukforward/newsletter. Get on there. Join the newsletter list, and then it's available, you'll get notification each week about who's coming on to the call and how to join. Tiago, thank you so much for spending a few minutes With us today, I will just remind you if you've got questions, don't hesitate to post it in the chat at the end of this. Thiago and I can then, come on and answer those questions. And if you need to speak to Thiago, obviously, he's available.Stuart Webb [00:21:32]:Thiago, thank you so much for spending a few minutes with us. Really appreciate it. I wish you the very best in what you're doing. I think you've said some really interesting things, And I look forward to catching up with you again soon.Tiago Faria [00:21:42]:Thank you so much, Stuart. It was a true pleasure, and I hope someone takes something out of this conversation today.Stuart Webb [00:21:46]:I surely will. Thank you. Get full access to It's Not Rocket Science! at thecompleteapproach.substack.com/subscribe
A convidada deste episódio d'O Podcast do Tiago Faria chama-se Ângela Silva, mentora "Slow Business". A Ângela ajuda empreendedores a trabalhar menos e a viver mais, e é autora do livro “Aprende por Ti, a Arte de Gerir o Teu Negócio”. Neste episódio vais descobrir como ultrapassar os principais desafios de ser empreendedor (querer ser tudo, pai/mãe exemplar, curso, carreira de sucesso, ler, exercício, etc). Mas não só: vais também descobrir por que razão trabalhar mais horas NÃO é diretamente proporcional ao sucesso do teu negócio... Os benefícios das metodologias Kaizen e DISC... O conceito de "Slow Marketing"... E muito, muito mais! Para saberes mais sobre a Ângela, podes encontrar toda a informação no seu site: https://angelasilva.pt/ Para saberes como te posso ajudar a crescer o teu negócio online usando apenas aquilo que já tens no teu mundo, envia-me um email para tiago@tiagofaria.pt, ou agenda chamada de diagnóstico gratuita em: https://tiagofaria.pt/chamada
Se trabalhas em casa como empreendedor digital, este é um episódio OBRIGATÓRIO para ti. A convidada deste episódio d'O Podcast do Tiago Faria chama-se Raquel Devillé, terapeuta, professora de Yoga, especialista em Exercícios de Libertação de Tensões e Trauma, e especialista Experiência Somática. O seu objetivo é ajudar empreendedores e profissionais a passarem de uma vida de ansiedade, stress e dores crónicas para uma vida de sono reparador, paz interior, e livre de dor. Neste episódio vais descobrir como manter a tua saúde e bem-estar no topo, especialmente para quem passa muitas horas sentado ao computador e a trabalhar de casa. Vais receber dicas para melhorar a tua postura e reduzir o stress, assim como técnicas para aliviar dores crónicas e promover um sono mais repousante... E muito, muito mais! Trata-se de um tópico muitas vezes ignorado e pouco discutido, mas de uma importância extrema... e que hoje fica esclarecido de uma vez por todas. Para saberes mais sobre a Raquel, podes encontrar toda a informação no seu site: https://tremores.pt/ ou enviar um email para: info@recentrez-vous.be Para saberes como te posso ajudar a crescer o teu negócio online usando apenas aquilo que já tens no teu mundo, envia-me um email ou agenda chamada de diagnóstico gratuita em: https://tiagofaria.pt/
Struggling to gain clients? Learn the anti-marketing method to leverage existing assets.Starting an entrepreneurial journey from corporate life can mean losing footing. Tiago Faria, formerly of Google, struggled himself. Complications nearly sunk him until he simplified his approach. Now he helps other high-value coaches rapidly gain leads through his anti-marketing framework.By interviewing ideal customers, Tiago creates tailored offerings solving their exact needs. This provides fuel for referral incentives where everyone wins through partnerships. Avoid over-strategising social media. Nurture genuine connections, become the helpful expert. Tweaking current methods beats chasing new tactics.Learn the three tenets to turn existing materials into an automated lead machine. Gain freedom from complexity, and stay true to yourself, as Tiago did through his viral video pivot. For unlocking potential in what you already have, tune in now.The UnNoticed Entrepreneur podcast - Real world marketing strategies from entrepreneurs.Buyers Into Loyal Fans With Incentives Give away free marketing incentives including free hotel nights. Zoho One - All-in-one suite for business Run your business with an all-in-one operating system for businesses and increase efficiencyEmail Signatures Full of Brand Promise Create Branded Email Signatures for All Employees in Few Minutes. Buzzsprout - Let's get your podcast launched! Start for FREEGenerate unique marketing texts with AI. AI copywriting tool to generate unique copy, predict performance and increase conversions.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showAm I adding value to you?If so - I'd like to ask you to support the show.In return, I will continue to bring massive value with two weekly shows, up to 3 hours per month of brilliant conversations and insights.Monthly subscriptions start at $3 per month. At $1 per hour, that's much less than the minimum wage, but we'll take what we can at this stage of the business.Of course, this is still free, but as an entrepreneur, the actual test of anything is if people are willing to pay for it.If I'm adding value to you, please support me by clicking the link now. Go ahead, make my day :)Support the show here.
G-Start #16 - Tiago Faria Correa, da R10 Team by Rádio Gaúcha
A pandemia criou novos desafios para todos, mas para algumas crianças, criou um mundo completamente diferente e regado de descobertas e comportamentos.Os Filhos da Pandemia estão crescendo sob uma ótica completamente nova e os apresentadores Marina Roale, Rebeca de Moraes e Tiago Faria, com a participação especial de Tiago Cunha, falarão um pouco sobre essa geração e os desafios da maternidade e paternidade em tempos pandêmicos.
O TikTok é sem dúvidas um dos aplicativos mais poderosos da internet. Além de ter influenciado o Instagram a mudar sua lógica de priorização de conteúdo, é o primeiro app, que não faz parte do Facebook, a bater 3 bilhões de downloads. Os apresentadores Michel Alcoforado, Marina Roale, Rebeca de Moraes e Tiago Faria se aprofundaram na lógica do app mais famoso do mundo para entender como essa rede social vem se consolidando e influenciando novos comportamentos.
Já percebeu como há algum tempo que a cultura oriental, sobretudo do Japão, China e Coreia, está ganhando força aqui no Ocidente?Desde o mercado de cosméticos até a indústria musical, o Oriente vem nos influenciando de um jeito jamais visto.Os apresentadores Michel Alcoforado, Marina Roale, Rebeca de Moraes e Tiago Faria se aprofundam e debatem sobre as diversas interações do Oriente no Ocidente.
Junho é o mês mundial do Orgulho LGBTQIA+. E apesar de toda visibilidade que o movimento recebe das marcas e empresas nesse período, a representatividade acaba sendo um dilema contínuo. Os apresentadores Michel Alcoforado, Marina Roale, Rebeca de Moraes e Tiago Faria vão debater alguns aspectos da comercialização em cima do mês do Orgulho LGBTQIA+.
Sobre o Podcast: Este é o Conversas Despreocupadas, o podcast para quem quer descontrair a ouvir dois empreendedores a falar sobre negócios e empreendedorismo. Se já ouviste episódios anteriores, e gostaste das dicas e experiências que partilhamos, o melhor que podes fazer para nos ajudar é falar sobre isso aos teus amigos (e amigas, claro!) e também podes deixar uma crítica (5 estrelas de preferência) na tua aplicação de Podcast. Nas notas do episódio encontrarás um link onde explico como podes fazer isso de forma muito simples! Muito obrigado pela ajuda. Neste episódio do podcast "Conversas Despreocupadas" falámos com o Tiago Faria sobre como transformar as partilhas gratuitas em fontes de rendimento. Referências do episódio: Como deixar uma crítica num Podcast Livro: A Ave Rara II… do caos e das dívidas, a um estilo de vida livre! Livro: Tools of Titans Sonix.ai Curso do Pedro: Investir na Bolsa Livro: Como conseguir emprego em 30 dias Livro: Getting Everything You Can Out Of All You'Ve Got Livro: Como Vender Qualquer Coisa a Qualquer Um Brad Sugars Livro: Influência Podcast sobre o livro Influência Como Vender Qualquer Coisa a Qualquer Um - Livro - WOOK Moneylab Livro: Platform Podcast: Marketing Cast 4OU7.com Contactos do Tiago Faria: Site Podcast Canal YouTube Contactos do Pedro e do Francisco: Email do Pedro Silva-Santos: pedro@emprego30dias.com Email do Francisco Teixeira: francisco@bloghack.pt --- Send in a voice message: https://anchor.fm/conversas-despreocupadas/message
Ser solteiro nunca foi uma tarefa fácil, mas na pandemia, a situação foi ainda mais crítica. Isoladas e sozinhas, muitas pessoas encontraram novas formas de se relacionar e conhecer um crush pela internet.Mas toda a experiência da quarentena fez muita gente repensar suas prioridades na hora de um date. Será que vale o risco?Os apresentadores Michel Alcoforado, Marina Roale, Rebeca de Moraes e Tiago Faria compartilham experiências e reflexões sobre as novas questões e o novo olhar dos solteiros para os relacionamentos pandêmicos.
Todo mundo tem algum desejo, fetiche ou curiosidade que acaba guardando para si. A melhor parte é que hoje, não precisa mais ter vergonha de admitir.A internet nos proporciona uma diversidade de conteúdos que geram sensações e experiências novas, e uma das que mais fizeram sucesso em 2020 foi a intimidade.Os apresentadores Michel Alcoforado, Marina Roale, Rebeca de Moraes e Tiago Faria conversam a respeito dessa nova forma de encontrar prazer em assistir a intimidade alheia e desvendar fetiches, sem censura e sem tabus.
A digitalização é um processo em ascensão no mundo inteiro. Por conta da pandemia, estamos cada vez mais ON no mundo digital. Mas será que isso é suficiente para nos tornamos pessoas digitalizadas? Neste episódio, os apresentadores Michel Alcoforado, Marina Roale, Rebeca de Moraes e Tiago Faria debatem sobre a grande diferença entre estar no digital e ser digital.
Foi-se o tempo que vestidos longos, saias volumosas, cabelos trabalhados e muita maquiagem definiam o luxo e o glamour. Neste episódio, os apresentadores Michel Alcoforado, Marina Roale, Rebeca de Moraes e Tiago Faria debatem o luxo comfy. Com modelos de tênis cada vez mais estilosos e roupas que valorizam o conforto sem deixar de lado o estilo, o streetwear faz a cabeça dos “rich millennials” e é quem está ditando a moda até mesmo para as grifes de luxo mais tradicionais.
Completamos um ano de pandemia e isso mudou tudo. Se você acha que a sua vida pré-pandêmica vai voltar com a vacina, temos um spoiler: não vai. O trauma social que é a pandemia, vai continuar nos trazendo diversas consequências para o futuro. Aperta o play nessa conversa com os nossos especialistas Michel Alcoforado, Marina Roale, Rebeca de Moraes e Tiago Faria e vem refletir ainda mais sobre esse tema.
Foi-se o tempo que o gamer era visto como aquela figura obscura e até anti-social. As lives de gameplay e os chats estão aí para provar que jogar hoje não é só sobre jogabilidade é sobre contato social. Não é por acaso, que tá todo mundo jogando jogos multiplayers como Freefire, Fornite e Among Us. Neste episódio, os caóticos Michel Alcoforado, Marina Roaele, Rebeca de Moraes e Tiago Faria recebem o streamer @paulografa e o CSO da Loading @loading52x num papo sobre o fantástico multiverso dos gamers.
Primeiro culto da Semana de Santificação de 2021, dia 12/02, sexta-feira, em Ubatuba, por Tiago Faria.
De que nos serve sermos ricos em fósforo, se estamos em lugares inacessíveis? Tiago, um ser de luz, mostra-nos o bright side of life e também nos deixa boas dicas sobre o Pornhub.
[Varanda Awards 2020] É chegada a hora da quinta edição do Varanda Awards. Nosso episódio especial que resume o ano no cinema (ou, no caso, nos streamings, já que as salas de cinema foram muito prejudicadas na pandemia). Um balanço anual dos debates que você acompanhou aqui, nos nossos episódios semanais. Aliás, o Cinema na Varanda chega ao 5 anos de existência. E, para celebrar, nada melhor do que uma nova identidade visual: o podcast está de roupa nova. Fica nosso eterno agradecimento ao ouvinte Matheus Sakita, que gentilmente fez um trabalho incrível! Quais foram os melhores filmes de 2020? E aqueles que caíram da varanda? Daquela forma descontraída de sempre, temos as categorias já tradicionais, em que Cris Lumi, Chico Fireman, Michel Simões e Tiago Faria elegem, entre outros, as atuações inesquecíveis, os longas superestimados, as bombas que não explodiram, os filmes 'coisinha do coração', os que não foram lançados no circuito brasileiro e aqueles que, 'se eu tivesse um travesseiro'… E temos ainda o melhor filme de acordo com o voto dos nossos ouvintes. E, como sempre, encerramos com o Top 10 de 2020, os Melhores Filmes do Ano numa votação que conta com a ajuda de 7 dos queridos convidados que estiveram na Varanda ao longo dos últimos anos. Agradecemos a audiência num ano tão difícil e maluco, desejamos um feliz 2021 a todos nossos ouvintes e familiares, e até ano que vem. Bom podcast, varandeiros!
Quando olhamos para o cenário atual, vemos como o jeito de se fazer e de entender política mudou. Mas para os jovens da geração Z, a relação com a política é completamente outra. Por que eles não se identificam com a vida partidária? O que esperar dessas próximas eleições?Comentários, críticas e angústias?Manda para @caos.cast, no e-mail: consumoteca@consumoteca.com.br. Não mandem cartinhas físicas! Se puderem, fiquem em casa.ApresentaçãoMichel Alcoforado, fundador do Grupo Consumoteca, com participação de, Marina Roale, líder de pesquisa e análise da Consumoteca, Rebeca de Moraes sócia-fundadora da Trop.soledad, e Tiago Faria, head da EpiphaniaProduçãoBruna Capasso e Marina RoaleEdiçãoWesley XavierArte da capaNathaly FogaçaPatrocínioCliché (@adoroclichê)DistribuiçãoUOL TABDicas do Joga na Roda- Tiago Faria: livro “Povo de Deus” de Juliano Spyer e o podcast Foro de Teresina- Rebeca de Moraes: livro “Sobre o autoritarismo brasileiro” de Lilia Schwarcz- Marina Roale: livro “Circuito dos afetos”, de Vladimir Safatle- Michel Alcoforado: documentário “Vocação do Poder” de Eduardo Escorel e José Joffily
O grande segredo para o sucesso tanto no mundo dos negócios online como no mundo dos investimentos é apenas um: A consistência. Optar por uma estratégia e segui-la por longos períodos de tempo. Sem falhar, sem vacilar, sem ceder a decisões emocionais. Eventualmente, o efeito composto de todos os esforços entra em ação, e o tão desejado retorno aparece em força. No entanto, apenas os que seguem o seu rumo consistentemente é que são recompensados. Ora é exatamente isso que o convidado do episódio 62 d'O Podcast do Tiago Faria está a fazer. Ele chama-se Mário Nzualo, e é o criador do site indexfundinvestor.eu. Um site focado no investimento passivo em fundos de índice de longo termo. Nesta entrevista irá descobrir todo o seu percurso até aqui, e porque razão investir em fundos de índice é provavelmente o caminho mais seguro para a riqueza. Para mais entrevistas como esta e artigos que desmistificam o marketing digital, empreendedorismo e estratégias de negócio, visite o meu blog: https://tiagofaria.pt/blog/