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Customer feedback is valuable, but not all of it deserves a spot on your to-do list. In this episode, Jason Fried and David Heinemeier Hansson revisit a chapter from their book REWORK, sharing how 37signals filters feedback, why roadmaps can do more harm than good, and what happens when companies let fear drive their product decisions.Key Takeaways00:40 – Why writing down every customer request can work against you03:08 – Handling feedback on the technical and open source side07:37 – Why 37signals doesn't really use time specific roadmaps09:54 – How vague promises set customers up for disappointment13:33 – Avoiding promised feature regret16:10 – Don't let the fear of losing customers steer your decisions19:29 – Resisting the pressure to just "do something”Links and ResourcesRecord a video question for the podcastWatch The REWORK podcast on YouTubeBasecamp is the no-nonsense project management system. Sign up for free at Basecamp.comHEY is a fresh take on email. Sign up for a 30-day free trial at HEY.comFizzy is a modern spin on kanban. Sign up for free at fizzy.doBooks by 37signalsJason Fried on XDavid Heinemeier Hansson on X
In this episode, Jeff Mains sits down with Preston Zeller—SaaS operator, award-winning documentary filmmaker, and founder of Psalm Log—on what it actually takes to scale a founder-led company intentionally in the age of AI. The conversation pulls back the curtain on the messy reality of implementing artificial intelligence inside fast-growth organizations, the tension between efficiency and humanity, and why performative AI adoption falls flat.Together, they dig into agent orchestration, shifting buyer behavior, the shrinking value of classic SEO, and what a truly AI-native company looks like—not just as a tech stack, but as a culture built to last. Preston also shares leadership lessons from his days scaling at DiscoverOrg (now ZoomInfo) and A Cloud Guru, and how storytelling has underpinned every move he's made—from startups to the grief community. If you want to deploy AI without burning out your team or gutting your culture, this conversation gives you intelligence you can use and a challenge to keep humans at the center.Key Takeaways00:00 Scaling AI with Intentionality05:51 Understanding the adoption curve07:25 Excessive spending at Twitter13:02 Finding purpose in work challenges14:13 Implementing new tools effectively18:44 Managing AI with Paperclip AI20:21 Discussing different AI model uses25:18 Challenges in scaling SaaS startups27:48 Automating digital advertising32:09 Balancing AI use with human input34:54 Financial literacy and communication gap37:09 Understanding the impact of work42:06 The importance of authenticity online45:15 Discussing grief and mental health documentary46:13 Show resources and future proof takeawayTweetable Quotes“Strategic AI is when you can say in one sentence the problem it solves and who it frees up.” — Jeff Mains 47:10“If you're not careful, you'll get people who are just clerical button-pushers, rubber-stamping whatever comes out of AI instead of using it as a collaborator.” — Preston Zeller 32:09“High performers get more work but not more reward—culture eats meritocracy if you're not intentional.” — Preston Zeller 11:02“You can scale headcount and revenue, but if your team checks out, you've already lost.” — Jeff Mains 32:08“Own the niche and you're in a better position than just being general. That's more true now than it's ever been.” — Jeff Mains 26:27“If you can't explain why you're rolling out a tool, then don't roll it out. That's not a caution—that's the whole strategy.” — Jeff Mains 47:04SaaS Leadership LessonsJust because you can automate doesn't mean you should; clarity on impact matters more than speed.Champion upskilling inside your company, not just tool adoption; AI is a paradigm shift, not an incremental upgrade.Don't let technology turn contributors into button-pushers. Guard against mental checkout by keeping humans in the loop and critically engaged.If you can't explain the business problem a tool solves, don't roll it out—strategy beats performative urgency every time.Leading through change means over-communicating the ‘why'—especially as context differs between leadership and the front lines.You can build a company that lasts AND live a life worth remembering; don't buy the false choice between significance and adventure.Guest Resourcespreston@zellerhaus.comhttps://psalmlog.comhttps://www.linkedin.com/in/prestonzeller/https://www.instagram.com/prestonzellerhttps://x.com/prestonzellerEpisode SponsorThe Futureproof Series - https://www.youtube.com/playlist?list=PLfkXKUPZ5xuOqMPR7_gzGybncTtavyR1NThe Captain's KeysSmall Fish, Big Pond – https://smallfishbigpond.com/ Use the promo code ‘SaaSFuel'Champion Leadership Group – https://championleadership.com/https://jeffmains.com/books/SaaS Fuel ResourcesWebsite - https://championleadership.com/Jeff Mains on LinkedIn - https://www.linkedin.com/in/jeffkmains/Twitter - https://twitter.com/jeffkmainsFacebook - https://www.facebook.com/thesaasguy/Instagram - https://instagram.com/jeffkmains
Most operational pain isn't a tech stack issue—it's the invisible chaos your company normalizes as “just how we do things.” In this episode, Justin Watt, CEO and co-founder of Switchboard, joins Jeff Mains for a founder-led deep dive into building operational infrastructure that actually scales. The conversation punches through founder wishful thinking—“new software will fix us!”—to the human challenges of transformation, why spreadsheets haunt even established companies, and how the future belongs to those bold enough to dismantle what's no longer working. If your business is held together by “just one spreadsheet,” this one hits home.Key Takeaways00:00 Building Scalable Operations with Justin Watt05:56 Learning from IBM and Startups08:32 Importance of Internal Operations11:16 Managing spreadsheet chaos16:33 Differences between solo and team coding17:57 Challenges of Collaborative Software Development21:07 Losing trust in SaaS companies25:24 Challenges of Broad SaaS Platforms29:04 Determining goals for AI use31:28 AI impact on tech roles35:15 Uncertainty in tech product evolution37:36 Defining goals for AI automation40:50 Identifying business pain points43:42 Fostering a Purpose-Driven Tech CultureTweetable Quotes“Every business challenge is a human challenge. The technology just exposes what needs to change.” 04:08“If your business is running on duct tape and good intentions, you're one spreadsheet away from a breakdown.” 02:20“The future won't wait for you to feel ready. Build to thrive in chaos, not just to coast in calm.” 00:17“Spreadsheets outlasted Back to the Future—which means your ops are stuck in 1985.” 10:38“You don't need more tools. You need a smarter system—and that starts with people.” 03:26“Automating a bad process just guarantees you'll make mistakes at scale.” 37:36SaaS Leadership LessonsTreat every ops problem as a people problem first.Software only solves what teams believe in and adopt; the rest is shelfware.The “spreadsheet workaround” is a red flag, not a necessary evil.Normalize fixing “how we really work” before layering more tools.Good internal ops should feel invisible—like Switzerland, not a police state.Systems must empower, not control.Faster tech only creates faster chaos—unless you slow down to define the right process.Automating a broken system just multiplies the mess.Don't build for the hypothetical “user”—build for the actual humans doing the work.Deep dive into the edge cases, not just leadership's view.Futureproofing means embracing continuous change—curiosity trumps expertise.Seniority without curiosity breeds resistance, not resilience.Guest Resourcesjustin@withswitchboard.comhttps://www.withswitchboard.comhttps://www.linkedin.com/in/wattjustin/Episode SponsorThe Futureproof Series - https://www.youtube.com/playlist?list=PLfkXKUPZ5xuOqMPR7_gzGybncTtavyR1NThe Captain's KeysSmall Fish, Big Pond – https://smallfishbigpond.com/ Use the promo code ‘SaaSFuel'Champion Leadership Group – https://championleadership.com/SaaS Fuel ResourcesWebsite - https://championleadership.com/Jeff Mains on LinkedIn - https://www.linkedin.com/in/jeffkmains/Twitter - https://twitter.com/jeffkmainsFacebook - https://www.facebook.com/thesaasguy/Instagram - https://instagram.com/jeffkmains
In this episode of the RE Social Podcast, hosts Vince Rodriguez and Andrew McCormick sit down with JK Emezi, founder of Elevated Recovery and Twenties Mentor, to explore his remarkable journey from door-to-door Bible sales to building a seven-figure addiction recovery business for men with sexually compulsive disorders. JK shares how 11 years of door-to-door experience taught him that rejection is never personal and how those lessons shaped his communication, recruiting, and ability to identify others' core values. He also dives into practical sales tactics, including rapport building, qualifying prospects, controlling the setting, and ethical selling, while also touching on authenticity in both selling and dating, drawing inspiration from thought leaders like Mark Manson on rejection and polarization. Get ready to gain insights into building businesses ethically, leveraging rejection, developing resilience, and designing a life that balances financial freedom with personal growth. Listen in to discover JK's strategies for success and the lessons he's learned across sales, business, and life!Key Takeaways00:00:00Welcome to the RE Social Podcast00:01:21Get to know JK Emezi00:06:57How to Reframe Rejection 00:10:52Recruiting As Superpower00:19:39How To Sell Bibles00:28:487-Figure Recovery Business00:35:21Mark Manson Approach Challenge00:42:14Respecting Local Culture00:43:49Small Talk Sells & Authenticity Wins00:46:33Self Help Through Marketing00:49:55Why Know Your Strengths00:51:55Building and Selling Focus00:53:49The Long Term Wealth Debate01:09:32Difference of Scaling vs Saving Cash01:23:31How to Choose Your Environment01:25:39How to Rebuild From Zero01:37:51Work Versus Freedom?01:46:56Building Bonds Through Conflict01:55:26How to Stay Fit for Decades02:05:40Connect with JKResources and LinksThe Porn Reboot Podcast https://podcasts.apple.com/us/podcast/the-porn-reboot-podcast/id1384701024PornReboot YouTube Channel https://www.youtube.com/@elevatedrecoveryElevated Recovery Website https://elevatedrecovery.org/Twenties Mentor Website https://www.twentiesmentor.com/Connect with JKhttps://www.instagram.com/jkemezi/https://www.instagram.com/elevaterecoverreboot/https://www.linkedin.com/in/jkemezi/https://www.facebook.com/jaykayemezi/Need Help? BOOK A CALL:https://anviinvest.com/consulting/ Learn more about AnVi Invest
What's the real cost of letting a C-player stay on your team? Chris Hallberg—military veteran, entrepreneur, and Inc. Magazine top 10 leadership expert—joins Jeff Mains to draw the sharp line between “nice” and “kind” leadership. They break down why most founders sabotage their own teams by tolerating the wrong people, why performance management still feels squishy for so many organizations, and what it actually takes to build an elite, founder-led team from startup through $30M.Chris dishes out battle-tested strategies for accountability, culture, scaling teams, and building a talent engine that compounds every quarter. Whether you're managing misaligned teams or aiming for that “all-A-player” badge, you won't want to miss this straight-talking, actionable playbook.Key Takeaways00:00 Gratitude for military and freedom06:55 Military vs civilian job commitment07:40 Importance of a Strong Brand Name12:33 Being a great teammate in SaaS16:36 Hiring and empowering talented people20:20 Recruiting and talent acquisition issues21:54 Impact of Team Dynamics24:58 Importance of uniform standards30:13 Choosing reliable team members31:07 Importance of Accountability in Teams35:50 Leadership and management skills discussed38:23 Transitioning to a leadership role41:36 Understanding the performance metrics45:49 Streamlining meetings with AI tools50:20 Embracing Company Identity53:21 Team-building and honesty lessons54:05 Preview of next episode topicsTweetable QuotesWorkplace Commitment: "In the civilian business world, your best operator can literally walk into your office and say, hey, thank you for everything, but I'm not feeling this anymore. And they could give you two weeks or no notice." — Chris Hallberg Personal Branding Power: "When someone hires me, this is a lesson in personal branding and why your company name should say a lot about who you are or why you do what you do or what you do, any of those combinations are good to go." — Chris Hallberg Building Elite Teams at Work: "If your company is solving big problems with a small group of really cool people, you are an elite unit and you should operate as an elite unit." — Chris Hallberg Viral Leadership Philosophy: "Our job isn't to take broken people and fix them, it's to, it's to identify unbroken people and then give them a position where we can get out of their way and allow them to contribute." — Chris Hallberg Quote: "One bad apple can spoil a whole bunch of good ones." — Chris Hallberg Viral Topic: The Cost of Great Talent: "And a lot of people try to get great humans at a discount. That's not a strategy that you can scale." — Chris Hallberg Elite Accountability Culture: "I'd rather gnaw my left arm off than come to this meeting not prepared and show everyone that I'm the weakest link on this chain." — Chris Hallberg Leadership Isn't Innate: "Leadership and management is not an innate skill. It's practiced and honed and opted in and opted out to for many years." — Chris Hallberg SaaS Leadership LessonsCommitment Over Comfort: Elite teams demand buy-in to the mission and values—partial commitment creates chronic misalignment.Culture is Who You Let on the Bus: Define the route clearly, be radically selective about who boards, and never let a wrong-fit hijack your direction.Relentless Talent Standards: Don't waste years trying to “fix” the wrong hire. “Liberate them to the market” and make space for genuine A-players.Authenticity Drives Execution: The true foundation is being real—about who you are, why you exist, and who fits. Comfort is overrated.Compensation Signals Which Standard You Value: If you want excellence, pay for it. Underpaying A-players only seeds disengagement.Use Technology to Illuminate, not Obscure: Objective, no-nonsense platforms like Go Expand make the right conversations unavoidable and the wrong people unmistakable.Guest Resourceschris@goexpand.comhttps://goexpand.com/https://www.linkedin.com/in/chris-hallberg-01516315/Episode SponsorThe Futureproof Series - https://www.youtube.com/playlist?list=PLfkXKUPZ5xuOqMPR7_gzGybncTtavyR1NThe Captain's KeysSmall Fish, Big Pond – https://smallfishbigpond.com/ Use the promo code ‘SaaSFuel'Champion Leadership Group – https://championleadership.com/SaaS Fuel ResourcesWebsite - https://championleadership.com/Jeff Mains on LinkedIn - https://www.linkedin.com/in/jeffkmains/Twitter - https://twitter.com/jeffkmainsFacebook - https://www.facebook.com/thesaasguy/Instagram - https://instagram.com/jeffkmains
AI didn't just speed up the development of Basecamp 5, it changed how it was built. This week, Jason Fried and David Heinemeier Hansson break down how much of a role AI played in building their latest product, where it shines, and how 37signals had to adjust its process to keep their code base clean.Key Takeaways00:11 – How much of a role AI played in building Basecamp 509:55 – Where the intelligence technology truly excels14:42 – The new challenge of saying no when features become easier to build16:19 – Why a leaner product roadmap still matters18:32 – Staying "easy to use" while competitors focus on AI features20:44 – Why AI deserves both the hype and the skepticism25:12 – Token spend, productivity, and staying profitableLinks and ResourcesAI Agents welcome in BasecampRecord a video question for the podcastWatch The REWORK podcast on YouTubeBasecamp is the no-nonsense project management system. Sign up for free at Basecamp.comHEY is a fresh take on email. Sign up for a 30-day free trial at HEY.comFizzy is a modern spin on kanban. Sign up for free at fizzy.doBooks by 37signalsJason Fried on XDavid Heinemeier Hansson on X
Debra Martin is a spiritual healer and the founder of Army for Love, a free global healing community she built after surviving cancer and dying three times, each time returning with a deeper gift for healing. Debra now facilitates miracles for people around the world, from eliminating chronic pain without surgery to helping people finally release the emotional roots of physical illness.Debra shares how healing is never one-size-fits-all, why a diagnosis should never become your identity, and how staying present with love — even through cancer, grief, and radical life change — is the most powerful medicine available.KEY TAKEAWAYS00:00:57 Healing avoids surgery when the root is addressed, not just the symptom. 00:10:10 Giving a diagnosis your identity gives it power it was never meant to have. 00:12:16 Some people heal instantly; others heal in divine timing, and both are right. 00:13:29 Talking to your illness with curiosity instead of fear changes your relationship to it. 00:15:33 The brain remembers a state of wellness, and you can use that memory to return to it. 00:36:01 Walking away from every form of security can be the thing that sets you free. 01:05:07 External validation can never make you feel whole — authenticity is the only path there.RESOURCES MENTIONEDArmy for Love (free group healing, first Tuesday of every month, 3 PM Arizona time): https://www.debramartihealer.com/army-for-loveDebra Martin Healer — YouTube: https://www.youtube.com/@DebraMartinHealerIf you're ready to take your healing to the next level, schedule your free consultation with Dr. Tara at: calendly.com/consulttara/consult
This milestone 400th—and final—episode of SaaS Fuel brings clarity to what's broken with outbound, why most companies blend into the noise, and how founders can actually futureproof their pipeline. Jeff Mains is joined by Mohan Muthoo, founder of Spring Drive—a go-to-market lab for B2B teams in fiercely competitive markets. Together, they break down why more signals, tools, and AI aren't solving real outbound problems (and might be quietly killing your reply rates). Mohan shares a hard-hitting playbook for rethinking outbound, segmenting intelligently, and crafting messaging with genuine resonance. If you're still spray-and-praying, this episode hands you the megaphone—with exactly what to say.Jeff Mains also announces the evolution of SaaS Fuel into Futureproof Founder, a show dedicated to helping founder-led companies build and last in a changing world.Key Takeaways00:00 Podcast journey and personal growth04:14 Understanding Sustainable Company Growth06:44 Starting the Spring Drive agency11:26 Differentiating and refining campaign strategy15:21 Thinking About AI Personalization18:07 Building trust in outbound marketing20:53 The pitfalls of personalization marketing23:12 Understanding Messaging in Sales Funnels27:07 Importance of message market fit32:18 Optimizing marketing and sales offers33:45 Email testing best practices37:38 Rethinking market segmentation40:24 Understanding Email Deliverability44:13 Conveying product simplicity48:42 Evaluating Messaging and Offers52:26 Show wrap-up and special announcement53:54 Podcast format and episode topicsTweetable Quotes“If your outbound message looks like everyone else's, expect nothing but silence.”“Real personalization means offering what they truly want—not just what you found on LinkedIn.”“The tools don't cook the meal, you do. Don't skip learning the recipe.”“Your prospects don't care about your tech—until you solve a pain they feel today.”“Message-market fit trumps product-market fit in the cold pipeline. Don't confuse the two.”“Creativity and simplicity beat automation and volume—every time.”SaaS Leadership LessonsAdd Value or Get IgnoredThe modern buyer doesn't want sales—they want substance. If you're just pitching, you're already tuned out.Be Relentlessly DifferentiatedGood isn't good enough. If your message looks like your competitors, expect silence.Personalization without Relevance is NoiseThe best info in the world about a prospect is useless if you're not addressing their actual desire or pain.Test Like a Scientist, Act Like a ChefYou don't just need more tools—you need a repeatable process and creativity to refine your “recipe.”Don't Assume What Works Inbound Will Convert OutboundCold prospects aren't thinking the same way as warm leads or inbound demos. Tailor accordingly.Volume Matters—But So Does Smart VolumeIf you aren't sending enough, you'll never get statistical significance. But blind volume without segmentation and message fit is wasted effort.Guest Resourcesmohan@spring-drive.comspringdrive.cohttps://www.linkedin.com/in/mohankm1/Episode SponsorThe Futureproof Series - https://www.youtube.com/playlist?list=PLfkXKUPZ5xuOqMPR7_gzGybncTtavyR1NThe Captain's KeysSmall Fish, Big Pond – https://smallfishbigpond.com/ Use the promo code ‘SaaSFuel'Champion Leadership Group – https://championleadership.com/SaaS Fuel ResourcesWebsite - https://championleadership.com/Jeff Mains on LinkedIn - https://www.linkedin.com/in/jeffkmains/Twitter - https://twitter.com/jeffkmainsFacebook - https://www.facebook.com/thesaasguy/Instagram - https://instagram.com/jeffkmains
Basecamp 5 is out in the world! In this episode, Jason Fried and David Heinemeier Hansson sit down with host Kimberly Rhodes to talk about some of the details of the launch and the big decisions that went into it. They discuss what went smoothly, what only a live rollout could reveal, and the response from current customers.Key Takeaways00:34 – How this launch compared to previous Basecamp versions03:50 – Setting (and moving) the launch date06:45 – How the mobile apps equaled a point of no return13:07 – Going live is when things get real16:31 – The decision to move all customers to Basecamp 5 at once19:52 – Handling the customers who push back hardest21:11 – How a great support team makes or breaks a major product transitionLinks and ResourcesSee where Basecamp is being used right now – basecamp.com/liveIf Your Product Is Great, It Doesn't Need to Be Good by Paul BuchheitRecord a video question for the podcastWatch The REWORK podcast on YouTubeBasecamp is the no-nonsense project management system. Sign up for free at Basecamp.comHEY is a fresh take on email. Sign up for a 30-day free trial at HEY.comFizzy is a modern spin on kanban. Sign up for free at fizzy.doBooks by 37signalsJason Fried on XDavid Heinemeier Hansson on X
In this episode, Robin Sims Allen—agile consultant, founder of Phoenix Marcus, and creator of Total Her—joins the show for a direct conversation on why speed isn't always your superpower and how building intentional, protected communities is the long-term win nobody is talking about. The episode unpacks the invisible cultural and emotional bottlenecks slowing down execution in organizations, the pitfalls leaders face when they skip listening, and why Total Her is rewriting the playbook for women-first platforms. From enterprise consulting to founder resilience, Robin challenges the default fast-growth script and lays down practical ways to build what lasts—starting with real trust and real community.Key Takeaways00:00 Slowing down to solve problems06:07 Identifying tech industry issues07:22 Challenges with company alignment12:03 Creating a supportive space for women16:59 Creating a genuine marketing space18:15 Content protection measures21:50 Rethinking AI for future needs25:38 Focus on people over profit27:48 Leadership book reveals key relationships32:46 Choosing the right investors34:45 Choosing for-profit over nonprofit40:13 Commitment to Female Empowerment42:04 Sharing and promoting the podcastTweetable QuotesWhy Slowing Down is a Superpower: "But at some point, speed stops being a superpower and starts being a blind spot. You're so busy fixing, building and pivoting that nobody's actually stopped to ask are we even solving the right problem?" — Jeff MainsSustainable Scaling Secrets: "Sustainable scaling requires discipline, not just activity." — Jeff MainsEmotional and Cultural Bottlenecks in Teams: "Robin's focus is the stuff that doesn't show up on org charts, the emotional and cultural bottlenecks that quietly kill execution and erode trust across teams." — Jeff MainsDisconnect Between Leadership and Execution: "They have a general idea because they're selling it, they're supporting it, but behind the scenes, the operation of it, getting it done, that's where a lot of C suite just doesn't have that exposure unless they did a startup and they started from the ground up." — Robin Sims AllenThe Hidden Cost of Constant Change in Tech Leadership: "And then the funny part is leadership is not alignment with the mission either because they change it every week, right? And if you're changing it every week, then how do you expect a team to deliver what you're expecting them to deliver?" — Robin Sims AllenWomen Facing Burnout in the Corporate World: "Some of them are leaving the corporate arena because they have no choice. Some of them are being pushed out because the opportunities to move up is just not that easy for women." — Robin Sims AllenEmpowering Women Through One Platform: "And also it's meant to support women in whatever stage of life they're in, whether they want to be a business owner or whether they just want to be a part of a community." — Robin Sims AllenSaaS Leadership LessonsSlow Down to Go FastDeliberate observation at the start ensures you're solving the right problem—and not just the loudest one.Map the Power DynamicsLearn who really knows what, who's quiet (and why), and where decisions stall—don't assume org charts tell the true story.Hold the Line on ValuesDon't let pressure from investors or the market erode your intent—choose partners who align with your vision.Build for Trust, Not Just TractionProtect your users' data, privacy, and experience. Lasting brands are built on trust, not just speed to market.Be Ruthless About Your AudienceYou're not for everybody—and that's your strength. Community thrives when it's designed for a specific group and their real pain points.Communicate So People Get ItDitch the jargon. Use plain language and meet people where they are, inside and outside your organization.Guest Resourcesrsimsallen@phoenixmarcus.onlinewww.totalher.cohttps://www.facebook.com/rsimsallen/https://www.linkedin.com/in/robinsimsallen/https://www.instagram.com/rsimsallenEpisode SponsorThe Futureproof Series - https://www.youtube.com/playlist?list=PLfkXKUPZ5xuOqMPR7_gzGybncTtavyR1NThe Captain's KeysSmall Fish, Big Pond – https://smallfishbigpond.com/ Use the promo code ‘SaaSFuel'Champion Leadership Group – https://championleadership.com/SaaS Fuel ResourcesWebsite - https://championleadership.com/Jeff Mains on LinkedIn - https://www.linkedin.com/in/jeffkmains/Twitter - https://twitter.com/jeffkmainsFacebook - https://www.facebook.com/thesaasguy/Instagram - https://instagram.com/jeffkmains
Send us Fan MailOB/GYN Dr. Cheruba Prabakar ditched employed medicine, went cash-pay, and built a boutique surgical practice in the Bay Area from scratch. Dr. Una breaks down how she overcame fear, bootstrapped without a loan, and hit her first revenue milestone in year one.Dr. Cheruba Prabakar spent 7–8 years in employed medicine before she admitted something felt off. Her dream of owning a practice had been buried under the assumption that private practice simply didn't exist on the West Coast. She joined the EntreMD Business School not with a plan, but with a question: is there another way? A year later, she opened her doors.She bootstrapped entirely, no loan, no outside funding. She answered her own phones, hand-wrote appointments, and stood at a dark outdoor event in a ski jacket handing out cards to strangers. A patient showed up from that event two and a half years later. The work was always working. She just couldn't see it yet.By the end of year one, she had already hit a revenue number she once thought was ridiculous to even write down. The milestone didn't make her comfortable. It made her hungry. She introduced membership programs, raised her surgical prices, and hired a second physician so her practice could run while she's on vacation. Now she's writing a book on fibroids, due out July 2026, because she wants every woman to know they don't have to wait eight months to see a surgeon.
Send us Fan MailPediatrician Dr. Noha Polack built a leadership team strong enough to run her private practice without her. Dr. Una breaks down how physician entrepreneurs can build a team, hire well, and buy back their time.
Send us Fan MailMost physicians hate selling. Here's how to do it persuasively and authentically without pressure tactics, manipulation, or that pit-in-your-stomach feeling.
Dr. Christine Bishara, gut health physician, founder of From Within Medical in New York City, and author of The Gut Revolution, joins Dr. Tara Perry for a live Q&A exploring the science of the gut-brain connection and what most people are getting wrong about healing from the inside out.Dr. Bishara draws on her personal journey, losing over 70 pounds as a teenager through food, intermittent fasting, and microbiome science before most of the research even existed, to lay out a practical, back-to-basics framework for optimizing mood, metabolism, and immunity through the gut.KEY TAKEAWAYS00:00 The conscious mind processes 30 bits of information per second. The subconscious processes 40 million. Lasting healing requires reaching the elephant, not just the rider.07:39 Most Americans are eating in a way that keeps their gut in digestion mode around the clock, leaving no time for immune function or neurotransmitter production.10:04 Inflammation begins in the mouth. Oral microbiome imbalances can deposit arterial plaque directly into the heart.15:34 Serotonin requires tryptophan, an amino acid the body cannot make on its own. Mood disorders are often a nutrient deficiency problem, not just a chemistry problem.22:15 Acetylcholine controls the speed of neuronal communication. Brain fog and sluggish thinking are often tied to low healthy fat intake, not willpower.29:25 Chronic cortisol elevation keeps the body in fat storage mode. It is persistent stress, not short-term spikes, that drives chronic inflammation and disease.45:37 The biggest intermittent fasting mistakes: not eating enough fiber, fasting too long, and confusing restriction with healing. For women, prolonged fasts can backfire by triggering cortisol.54:47 Beneficial gut bacteria produce postbiotics that activate GLP-1 receptors naturally. You can get the satiety effect without medication, just eat the vegetables first.58:13 Children who had high levels of bifidobacteria were largely protected from severe COVID outcomes. Bifidobacteria, which thrive on plant fiber, is the single most important bacteria in the microbiome.01:00:26 Studies show meditation and prayer increase lifespan by an average of five years. Heart-brain coherence directly affects immune function at the cellular level.RESOURCES MENTIONEDFrom Within Medical — Dr. Bishara's practice and free gut health starter guide (50 best foods, healthy oils, healthy sweeteners)The Gut Revolution — Dr. Bishara's book, available in print and on AudibleDr. Christine Bishara on Instagram — @dr.christinebWork with Dr. Tara PerryTune in every Wednesday for a new episode of Next Level Healing. Subscribe on your favorite podcasting platform and never miss an episode!
Traver Boehm, founder of the Uncivilized Men's Movement, two-time TEDx speaker, men's coach, and author of Today I Rise, Man Uncivilized, and 28 Days in Darkness, joins Dr. Tara Perry to explore the root causes of male suffering, why healing men is the key to ending harm caused by men, and what it actually took to spend 49 days alone in complete darkness.Traver draws on his background in MMA, professional bodyguarding, and Traditional Chinese Medicine to make a case for a new masculinity, one that is raw, relational, and built on brotherhood rather than isolation.KEY TAKEAWAYS00:03 Toxic masculinity messaging has left a generation of young men ashamed of natural desire. 03:35 Ending harm caused by men requires first addressing the pain that men are carrying. 07:38 Men in crisis stay silent because every outlet has taught them nobody cares. 10:34 Traver chose a 28-day dark retreat to discover who he was beyond physical achievement. 16:25 On his first retreat, the facility had never let anyone attempt more than three days. 22:41 Men are purpose-driven, and telling them they are not needed creates dangerous disconnection. 30:51 Owning your mistakes and attacking your resistance makes 90% of relationship problems disappear. 36:08 Brotherhood and high relational standards are the key to welcoming men back to the table. 38:40 Men do their best when given a place to be raw, real, and in relationship with their anger. 01:01:15 The four pillars Traver teaches: curiosity, physical competency, skill development, and relationship.RESOURCES MENTIONEDMan Uncivilized — Traver's men's movement, coaching, and community hub 28 Days in Darkness — Traver's latest book on his first dark retreat experience Today I Rise — Traver's book for navigating divorce and profound personal loss Traver Boehm on Instagram — @traverboehmWork with Dr. Tara PerryTune in every Wednesday for a new episode of Next Level Healing. Subscribe on your favorite podcasting platform and never miss an episode!
With the launch of Basecamp 5 approaching, 37signals co-founders Jason Fried and David Heinemeier Hansson discuss what happens inside their company when it enters “launch mode.” They talk about temporarily shifting priorities, the difference between routine operations and launch periods, and why putting lower-priority tasks on hold is often necessary to make meaningful progress. Plus, Jason and David share their favorite aspects of the newest version of Basecamp.Key Takeaways00:00 – Introduction00:10 – Pausing processes and the power of “not now”03:41 – Moving quickly and deciding to just build it08:38 – Pressing pause on routines to stay focused on the goal11:20 – Staying flexible while working through the chaos13:54 – What life after launch will look like20:54 – Jason and David share their favorite Basecamp 5 updatesLinks and ResourcesRecord a video question for the podcastWatch The REWORK podcast on YouTubeBasecamp is the no-nonsense project management system. Sign up for free at Basecamp.comHEY is a fresh take on email. Sign up for a 30-day free trial at HEY.comFizzy is a modern spin on kanban. Sign up for free at fizzy.doBooks by 37signalsJason Fried on XDavid Heinemeier Hansson on X
Dear Listener, have you ever felt like you're competing with your partner's job, phone, friends, or hobbies for their attention? Or maybe you've been on the other side—accused of not prioritizing your partner when you didn't even realize you were doing it? Whether you're in a long-term relationship or just starting to date someone new, this episode is for you. (Singles: stick around until the end for dating-specific tips on managing thirds from day one.)In this episode, we dive into one of the most common causes of relationship problems: mismanaged thirds. "Thirds" is a concept from Stan Tatkin that refers to anything outside the couple—people, things, or activities—that can leave one or both partners feeling neglected or sidelined. When thirds aren't managed well, the couple bubble gets compromised, and the relationship suffers.We explore why thirds threaten your sense of safety and security, the signs of relationship trouble to watch for (hint: it's not always about the thing you're fighting about), and how to protect your relationship by setting boundaries that actually work. Spoiler: the answer isn't "stop doing the thing" or "stop caring"—it's something more nuanced that leaves neither partner feeling like they've lost.This is the first episode in a four-part series on managing thirds—stay tuned for deep dives on healing from betrayal, navigating in-laws, and ethical non-monogamy.Key Takeaways00:00 Intro 01:53 What are "thirds"—and why do they threaten your relationship? 21:09 How do you protect your relationship from mismanaged thirds? 31:26 Managing thirds in early datingResources and linksYour Brain on Love by Stan Tatkin (audiobook)The Ten Commandments for a Secure-Functioning Relationship by Stan Tatkin (blog post)Ep. 20 - Understanding Jealousy, Compersion & Attachment in Relationships (podcast episode)Have a question or comment? Email us at podcast@relationshipcenter.com. We love hearing from you!If you'd like to work with one of the talented clinicians on our team, go to relationshipcenter.com/apply-now to apply for a free 30-minute consultation.To get a monthly email with our best content, go to relationshipcenter.com/newsletter.If something in this episode touched you, will you share it with a friend? That helps us reach more sweet humans like you.Lastly, we'd love it if you would leave us a rating and review wherever you listen to podcasts. And be sure to hit subscribe while you're there so you never miss an episode!
Ever wonder why your plants aren't thriving—or why your post-harvest yields and terpene profiles just don't stack up? I've been there, and this episode is your shortcut out of the guesswork.This week, I'm joined by David Sandelman, CTO of Cannatrol, inventor, and expert in environmental controls with decades of pioneering innovation under his belt. From the origins of digital thermostats to revolutionizing post-harvest processing in cheese, charcuterie, and cannabis, David Sandelman brings deep scientific insight and a passion for precision.We dive into the real science behind environmental control—why traditional approaches to humidity just don't cut it, and how understanding vapor pressure is the key to stable, high-quality crops across cheese, cannabis, and even hops. David Sandelman explains, in plain terms, how “water activity” trumps “percent moisture” for true shelf stability and consistent results.You'll also hear about the future of indoor farming, from AI-optimized grow rooms to what legacy cultivators can learn from the world of cheese and charcuterie. Plus, we dig into practical applications—whether you're a large-scale producer or a passionate home grower—along with candid insights from David Sandelman's journey in the industry.Ready to get clarity and control over your crops while boosting quality and yield? Hit play and discover the system that's changing the game for post-harvest and indoor growers everywhere.Thanks to Our SponsorsCEA Summit East - https://indoor.ag/cea-summit-east-2025/Indoor AgCon - https://indoor.ag/Key Takeaways00:00 From Vermont Restaurants to Post-Harvest Technology00:06:10 The Science of Controls and Humidity Explained00:12:01 Cannabis Flower, Water Activity, and Drying Innovation00:18:00 Trichomes, Terpenes, and Preserving Quality00:23:32 Consistency, Yield, and the Future of Quality Cannabis00:29:32 Expanding Applications: Hops, Tea, and Industry Insights00:34:35 Embracing Change and Applying Proven ScienceTweetable Quotes"That's when we built a prototype and we purchased a wine cooler and stripped it out, just used the insulated box with the door and put a couple of thousand dollars worth of controls on it, gave it to a grower and said, put some flour in there and tell us what happens. Is it going to destroy it? Does nothing? And sure enough, two weeks later, he's like, I don't know what this box is, but this is some of the finest flower I've ever produced. He's, like, hanging on to it. I'm not going to give it back. And that's when we knew we were onto something.""We are a process system that's designed for the process of getting your proper product to the right water activity for shelf stability versus applying conventional comfort cooling equipment to accomplish it.""We like to say it's sous vide for weed."Resources MentionedWebsite - https://cannatrols.com/LinkedIn - https://www.linkedin.com/in/david-sandelman-74323216/Youtube - https://www.youtube.com/@cannatrolsolutionsInstagram - https://www.instagram.com/cannatrol/Facebook - https://www.facebook.com/cannatrol/Twitter - https://x.com/CannatrolsConnect With UsVFP LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcastVFP Twitter - https://twitter.com/VerticalFarmPodVFP Instagram - https://www.instagram.com/direct/inbox/VFP Facebook - https://www.facebook.com/VerticalFarmPodSubscribe to our newsletters!AgTech Digest - https://agtechdigest.comThe Indoor Farmer - https://www.indoorverticalfarm.com/Horti-Gen Insights - https://www.hortigeninsights.com/
In this episode of the RE Social Podcast, host Vince Rodriguez continues the conversation from the previous episode with guests Vivek Girisan and JK Emezi, unpacking why today's economy feels so confusing. Despite strong headline indicators like low unemployment and a booming stock market, many everyday people are still feeling the strain of rising living costs and financial pressure. They dive into how massive COVID-era money printing and ongoing deficit spending have reshaped the financial landscape, with the U.S. national debt nearing $35 trillion and continuing to grow each year. They also compare the 2008 financial crisis, when bailouts largely supported banks, to pandemic stimulus programs that put money directly into consumers' hands, ultimately fueling inflation and pushing asset prices higher across housing, stocks, and other markets. If you want a clearer perspective on today's economic contradictions and the mindset needed to navigate them, tune in and listen to this episode now!Key Takeaways00:00:00Welcome to the RE Social Podcast00:02:11What's Happening in the Economy00:06:24Reserve Currency Power00:10:07The China Rising Timeline00:18:35Asset Ownership Playbook00:21:37Risks and Human Behavior00:33:29What Sinking Looks Like00:35:38India's Quality of Life00:39:35Low Regulation Upside00:45:04American Dream Abroad00:50:33Work Now Relax Later00:52:32Flexibility vs. Wealth01:00:24Debate on ‘Work is Play'01:04:01Conviction Has A Cost01:07:40Aging And Missing Now01:11:26Pressure of Other Money01:15:44Flexibility vs. Flash01:17:53Real Estate Endgame01:26:17Capital Raising Lessons01:35:33Connect with JK and VivekResources and LinksSnowball Wealth™ https://www.snowball-wealth.com/The Porn Reboot Podcast https://podcasts.apple.com/us/podcast/the-porn-reboot-podcast/id1384701024PornReboot YouTube Channel https://www.youtube.com/@elevatedrecoveryElevated Recovery Website https://elevatedrecovery.org/Twenties Mentor Website https://www.twentiesmentor.com/Connect with Vivekhttps://www.instagram.com/get2vivek/https://www.linkedin.com/in/vivekgirisan/Connect with JKhttps://www.instagram.com/jkemezi/https://www.instagram.com/elevaterecoverreboot/https://www.linkedin.com/in/jkemezi/https://www.facebook.com/jaykayemezi/Need Help? BOOK A CALL:https://anviinvest.com/consulting/ Learn more about AnVi Invest
Alex Rawlings speaks with Nigel Green on why private equity firms struggle with organic growth and how better hiring, faster execution, and customer focus can unlock value.⏱️ Timestamps & Key Takeaways00:00 – Introduction Nigel's background and advisory focus00:29 – Career Highlights Two successful exits before 30 Now advising PE-backed companies on growth 01:34 – Biggest PE Mistake Weak commercial operators Overvaluing experience vs. current fit 03:05 – Growth Challenges Delayed action on underperformance Lack of urgency from investors 05:42 – Hiring Better Leaders Avoid “black book” hires Focus on Character, Chemistry, Competency Hire people with urgency and something to prove 08:35 – Go-To-Market Strategy Get close to customers early Avoid internal-only focus 10:29 – The Real Competitor Most deals are lost to “doing nothing” Solve customer inertia, not just competition 12:56 – Interviewing Sales Leaders Conversations aren't enough Require candidates to demonstrate ability 14:38 – Attracting Top Talent Best candidates aren't applying Sell the opportunity with honesty and realism De-risk the move 23:06 – Driving Growth Small tweaks > big overhauls Retention often a bigger issue than pipeline 26:41 – Proactive Sales Remove friction in buying Simplify and speed up decisions 30:06 – Great Operating Partners Must still be operators Help leaders make tough decisions 34:29 – Final Advice Consume less, execute more
Dear Listener, you know those couples who somehow manage to stay connected and loving no matter what? Life is full-on life-ing at them, and somehow they seem stronger because of it. How do they do it?In this episode, we'll explore one of the most powerful things you can do to build a relationship that thrives over the long haul: crafting your relationship's purpose and vision.Lasting, intentional partnerships are built on a foundation sturdier than the transient love chemicals that flood your brain at the start of a relationship, or a shared love for [insert common interest here]. A relationship purpose and vision hold couples steady through sleepless nights, career stress, health scares, and all the curveballs life throws.Whether you're single and dreaming about your future relationship or already in a relationship and want to align more deeply, this conversation is for you.Your relationship purpose answers the question: Why are we together? It's the animating force beneath your partnership—something like "to help each other grow," "to heal together," or "to have each other's backs through life." Your relationship vision answers: Where are we headed? It's the picture of what you're creating together—how you want to raise kids, support each other's dreams, and show up when times get tough.We share our own purpose and vision (including a sweet impromptu exercise imagining ourselves five years from now), offer prompts to help you craft yours, and explain why "love" and "kids" alone aren't enough to sustain a long-term partnership.If you're all in on creating a future-proofed relationship capable of joy over the long haul, this episode is for you.Key Takeaways00:00 Intro01:45 Why craft a relationship purpose and vision?11:55 How to create your relationship purpose20:03 How to craft your relationship vision34:54 How to use your relationship purpose and visionResources and linksEp. 2 - What to look for in a long-term partnerDownloadable Guide: What to look for in a long-term partnerThe PACT Institute (Stan Tatkin's organization): Shared Purpose, Shared Vision, and Shared Principles of Governance (blog post)We Do: Saying Yes to a Relationship of Depth, True Connection, and Enduring Love by Stan Tatkin (book)Downloadable Guide: Crafting Your Relationship Purpose and VisionHave a question or comment? Email us at podcast@relationshipcenter.com. We love hearing from you!If you'd like to work with one of the talented clinicians on our team, go to relationshipcenter.com/apply-now to apply for a free 30-minute consultation.To get a monthly email with our best content, go to relationshipcenter.com/newsletter.If something in this episode touched you, will you share it with a friend? That helps us reach more sweet humans like you.Lastly, we'd love it if you would leave us a rating and review wherever you listen to podcasts. And be sure to hit subscribe while you're there so you never miss an episode!
Making it easy for customers to leave might sound like the wrong move, but it's actually a sign of confidence. This week, Jason Fried and David Heinemeier Hansson talk about why removing friction, especially on the way out, builds more trust. They get into cancellation flows, keeping customers by choice instead of pressure, and why people are more likely to share their positive experience when you don't make it hard to go.Key Takeaways00:11 – Leaving should be just as easy as signing up03:23 – Offering a pause instead of forcing a full cancellation11:00 – Simplifying the buying experience from the start14:07 – How transparency builds long-term loyalty17:05 – Creating experiences that make people want to come backLinks and ResourcesRecord a video question for the podcastWatch The REWORK podcast on YouTubeBasecamp is the no-nonsense project management system. Sign up for free at Basecamp.comHEY is a fresh take on email. Sign up for a 30-day free trial at HEY.comFizzy is a modern spin on kanban. Sign up for free at fizzy.doBooks by 37signalsJason Fried on XDavid Heinemeier Hansson on X
Knowing when to stop is harder than it sounds. In this episode, Jason Fried and David Heinemeier Hansson talk about the moment when more work stops helping and starts getting in the way. They share how to recognize when something is done, why chasing perfection can do more harm than good, and how putting the pencil down at the right time leads to better results.Key Takeaways00:11 – The "pencils down" phase of product development01:24 — Testing by the entire company03:17 — AI Workflow & vibe coding09:58 — Speed vs durability15:08 — Refinement & cutting features18:08 — Full launch strategy20:00 — “Give It Five Minutes” MindsetLinks and ResourcesRecord a video question for the podcastWatch The REWORK podcast on YouTubeBasecamp is the no-nonsense project management system. Sign up for free at Basecamp.comHEY is a fresh take on email. Sign up for a 30-day free trial at HEY.comFizzy is a modern spin on kanban. Sign up for free at fizzy.doBooks by 37signalsJason Fried on XDavid Heinemeier Hansson on X
Opening things up changes how people use your product. In this episode, David Heinemeier Hansson walks through a new feature that makes Basecamp accessible to AI agents through a Command Line Interface (CLI). He shares how this update can lead to entirely new ways of working for those that are technically minded.Key Takeaways00:10 – Redefining product accessibility03:27 – Opening the door to AI agents10:07 – Starting small and seeing where it leads13:37 – The future for agent accessibility with other 37signals productsLinks and ResourcesBring your own AI agents to Basecamp — https://basecamp.com/agentsRecord a video question for the podcastWatch The REWORK podcast on YouTubeBasecamp is the no-nonsense project management system. Sign up for free at Basecamp.comHEY is a fresh take on email. Sign up for a 30-day free trial at HEY.comFizzy is a modern spin on kanban. Sign up for free at fizzy.doBooks by 37signalsJason Fried on XDavid Heinemeier Hansson on X
Ever wonder if vertical farming is more about mastering plant care than chasing the latest tech trend? I do—and in this episode, you'll find out why that's the reality.Join me as I sit down with Andrew Volpetti, Business Development Director for North America at Red Horticulture, whose deep background in horticulture, hydroponics, and business development has positioned him at the forefront of controlled environment agriculture innovation. With an impressive career spanning over 15 years—including leadership in lighting solutions and a passion for solving agricultural challenges—Andrew brings rich expertise and refreshing honesty to the booming vertical farming industry.This episode gets real about what's driving the next wave in vertical farming: prioritizing plant health and farm success over flashy tech. Together, Harry Duran and Andrew Volpetti unpack why the “hype bubble” around vertical farming technology has popped, and why that's a good thing for growers, investors, and anyone passionate about sustainable food systems. You'll get an insider look at how Red Horticulture's dynamic LED lighting is helping make farming smarter, not just more high-tech.Beyond tech talk, we explore personal journeys—from backyard gardening roots to global industry leadership—plus crucial topics like sustainability, the impact of legacy practices on soil and water, and the evolving rebate landscape for LED upgrades. Andrew Volpetti also shares candid stories of wins, challenges, and the importance of relationship-building in agri-business.Ready to discover the real future of vertical farming and how you can be part of a movement that's grounded in reality—not just hype? Click play and listen to the full episode now!Thanks to Our SponsorsCEA Summit East - https://indoor.ag/cea-summit-east-2025/Indoor AgCon - https://indoor.ag/Key Takeaways00:00 Indoor Ag Con Recap & Industry Reality00:06 Early Connections: Family, Food, and Farming00:13 Hydrofarm Career Journey & Sales Philosophy00:22 Transition to RED Horticulture & Dynamic Lighting00:29 LED Technology Advances & Client Success Stories00:36 Work Ethic, Motivation, and Future VisionsTweetable Quotes"I think a lot of the hype bubble, which did pop, and everyone using that trough of disillusionment graph ad nauseam, I think it was good to see. And I think everyone is appreciating it more.""Dynamic lighting was something that I was vaguely familiar with. I knew there were a lot of changes in LEDs, and the one thing I knew I didn't want to do is just be a box pusher. I wanted to believe in the product, I wanted to understand the product, and I wanted to find solutions for people growing crops that hadn't been presented to them. That's where I think the value lies.""I wanted to take Latin. I wound up taking 8 years of Latin. Now, I'm not going to say I was an A student. I wasn't a B student. I was like a C-. But you know what? Dogged determination. I think that pays. And I think it also helped me just realize, look, if you work hard, you put the time in, you learn, you really can achieve, you know, and I think my parents' work ethic, but you know, being told you can't do something is usually the greatest motivator for most people."Resources MentionedWebsite - https://www.horticulture.red/en/LinkedIn – linkedin.com/in/andrew-volpetti-mbaConnect With UsVFP LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcastVFP Twitter - https://twitter.com/VerticalFarmPodVFP Instagram - https://www.instagram.com/direct/inbox/VFP Facebook - https://www.facebook.com/VerticalFarmPodSubscribe to our newsletters!AgTech Digest - https://agtechdigest.comThe Indoor Farmer - https://www.indoorverticalfarm.com/Horti-Gen Insights - https://www.hortigeninsights.com/
Profit matters, but it's not the whole story. In this episode, Jason Fried and David Heinemeier Hansson talk about building a company around independence instead of endless growth. They reflect on finding the right size for a business, keeping costs low to preserve freedom, and choosing a long, sustainable run over chasing scale at any cost.Key Takeaways00:10 – Finding your “orbit” when you don't need to keep pushing for more03:39 – Letting go of the idea that growth has to be endless09:05 – Choosing independence instead of outside pressure17:48 – Keeping costs low so you have room to try things your way19:57 – Why steady can beat getting biggerLinks and ResourcesFizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastSign up for a 30-day free trial at Basecamp.comBooks by 37signalsHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
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Not every decision comes from a spreadsheet. In this episode, Jason Fried and David Heinemeier Hansson talk about trusting your instincts when building something new. They share how experience sharpens those instincts over time, and how real products produce the feedback that actually moves things forward.Key Takeaways00:11 – Letting your gut guide decisions03:54 – Strengthening instincts through real choices05:08 – Sometimes the best move is simply to build it07:49 – Breaking free from analysis paralysis15:02 – Real products bring real feedback17:11 – Learning to trust your own judgment18:26 – Welcoming feedback instead of fearing itLinks and ResourcesFizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastSign up for a 30-day free trial at Basecamp.comBooks by 37signalsHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
Most founders do not break because of strategy first. They break because success can amplify internal conflict.In this episode of Founder Talk, Alex Sheridan sits down with Mark Hattas, an award-winning author, entrepreneur, and coach, for a serious conversation about identity, purpose, and what happens when ambition is built on fear, pressure, or the need to prove something. Drawing from his own journey through business success, personal collapse, and deep self-examination, Mark explains why many founders stay productive on the outside while quietly feeling disconnected on the inside.This episode explores the deeper patterns that shape founder behavior: chasing validation, over-identifying with work, ignoring internal signals, and creating from pressure instead of alignment. Mark also shares a different way to think about growth, one rooted in awareness, better questions, and more intentional decision-making. Founders will come away with a sharper lens on burnout, clearer thinking around goals, and practical ways to lead and build from a more grounded place.Key Takeaways00:00:00 Introduction00:01:55 Why do high-performing founders still feel disconnected from themselves?A: Mark explains that many entrepreneurs build around a role, mask, or identity that is not fully true to who they are, and that inner split quietly drains energy over time.00:16:10 Can anger and the need to prove people wrong drive success?A: It can create short-term momentum, but Mark argues that fear and anger become destructive fuel if they are never processed or transformed.00:34:10 Why does being centered make a founder more effective?A: A more aligned internal state can improve intuition, judgment, collaboration, and leadership because decisions are made from clarity instead of reactivity.00:40:42 Is nonstop hustle always a problem for founders?A: Not necessarily. Mark frames intense work as a season, but says every founder needs an “in-breath” to recover before drive turns into a crash.00:46:59 How can founders stop building from fear?A: Mark introduces “goal canceling,” a way to release fear-charged goals so they can be rebuilt from gratitude, ownership, and conscious choice.00:56:03 What is one daily practice that helps founders reconnect with themselves?A: A short daily meditation or prayer practice. Even 10 to 15 minutes of quiet can create better thinking, better decisions, and more emotional clarity.01:02:25 What should founders ask when they feel stuck in business?A: They should revisit the timeline. A longer or more realistic time horizon can change the pressure, expectations, and strategy in a meaningful way.Watch the full episode to hear the complete conversation. Subscribe to Founder Talk for more authentic, no-fluff founder interviews.
Following up on an earlier conversation about AI, this episode shifts to the product side of the discussion. Host Kimberly Rhodes chats with 37signals CEO and co-founder Jason Fried about his daily AI use, what it's helped him do more efficiently, customer expectations, and how he's thinking about AI's role in future product updates.Key Takeaways00:12 – Putting AI tools to work06:42 – Using AI to reclaim time, not replace thinking12:19 – Where 37signals sees thoughtful implementation fitting in17:16 – Why rushing adoption can backfire18:25 – The ongoing debate from the customer perspective21:45 – Why workforce changes aren't always tied to automation25:40 – Human interaction still mattersLinks and ResourcesThe owner's word weighs a ton by Jason Fried on Signal v. NoiseFizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastSign up for a 30-day free trial at Basecamp.comBooks by 37signalsHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
Connecting with customers is part of the job. In this episode, Jason Fried and David Heinemeier Hansson share why staying close to the people who use your product still matters, even as companies scale. They touch on writing customers directly, keeping the door open after the first reply, and why real conversations beat shouting into the social media void.Key Takeaways00:11 – Writing customers from a real inbox05:21 – Building real relationships with the people who use your product11:34 – Keeping the line open after the first exchange14:07 – Why email still feels more personal than sliding into DMs19:29 – Getting to know who your customers actually are21:55 – Why real human connection is still the pointLinks and ResourcesFizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastSign up for a 30-day free trial at Basecamp.comBooks by 37signalsHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
The “founder dream” breaks a lot of people quietly. And sometimes, the boldest founder move is walking away from that.In this episode of Founder Talk, Alex Sheridan talks with Nate Cheviron, a multi-time founder who built, scaled, shut down, and sold businesses, then chose to return to W-2 employment to get his family and focus back. They get into the real tension founders face: freedom vs responsibility, ambition vs season-of-life, and growth vs simplicity. Founders will take away practical decision-making lessons. You'll hear how Nate handled the mental load of ownership, why he built companies around referrals instead of chasing shiny marketing tactics, and what “exits” actually look like when the paperwork, costs, and identity shifts show up. Key Takeaways00:00:00 Introduction00:05:45 When should a founder quit a W-2 job and go all-in on a business?A: Nate Cheviron explains he went all-in only after proving the side hustle could support his family full-time. Alex Sheridan pulls out the practical reality: timing matters, and the “jump” looks different when your risk is real.00:12:05 How do founder partnerships actually work when everyone wants control?A: Nate Cheviron says partnerships feel like a marriage—but a “highly conditional” one where performance and alignment matter. Alex Sheridan reinforces the point that freedom as a founder still comes with accountability to partners.00:20:50 How do you grow a business using referrals instead of paid lead generation?A: Nate Cheviron breaks down why his teams avoided third-party lead gen and relied on relationships and referrals to drive volume. Alex Sheridan highlights the operating discipline behind it—consistent conversations, not marketing hacks.00:21:47 How do you build a repeatable referral system (not just “hope” for referrals)?A: Founders should have an operating rhythm for referrals because close rates are materially higher when business comes through a trusted introduction.00:42:05 How do you know it's time to step away from entrepreneurship and return to W-2 employment?A: Nate Cheviron describes the moment the mental load, identity conflict, and relationship strain outweighed the upside. Alex Sheridan names the hard part founders feel: admitting the “right move” can be stepping back, not pushing harder.00:44:40 How can founders prioritise family without feeling like they failed?A: Nate Cheviron shares a season-of-life framework anchored in “keep the main thing the main thing.” Alex Sheridan and Nate Cheviron emphasise simplification—choosing the game you actually want to play, before you lose what matters most.00:58:25 Why is US manufacturing growing while hiring is slowing down?A: Nate Cheviron says manufacturing in the US is “popping,” then Alex Sheridan cites the Manufacturing PMI (52.6%) and calls out the tension: new orders and production up, employment contracting. Nate Cheviron connects it to automation and how operations change before headcount follows.Watch the full episode to hear the complete conversation. Subscribe for more authentic founder interviews, founder lessons, and a no-fluff entrepreneur podcast.
Sometimes speed matters more than polish. In this episode, the team shares how a HEY Calendar feature went from idea to shipped in about a day — and what made that possible. It's a look at when moving quickly helps, when it doesn't, and how writing clean code gives you room to change your mind later without breaking everything.Key Takeaways00:11 – Shipping a new feature in roughly a day03:14 – Catching the moment while it's hot08:02 – Shortening the path from idea to implementation12:04 – Making change easier with clean, thoughtful code19:42 – Designing things that hold up and are easy to fix22:51 – Building for the futureLinks and Resources"Building HEY Calendar's Year View" from Michelle Harjani's HEY WorldMaintenance of Everything (Part One) by Stewart BrandFizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastSign up for a 30-day free trial at Basecamp.comBooks by 37signalsHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
When a founder makes a mistake, the real damage rarely comes from the mistake itself. It comes from the internal spiral that follows. In this Founder Talk episode, Alex Sheridan sits down with Barbara Wichman of CKC Consulting, a Neuro-Linguistic Programming (NLP) expert and practitioner, to break down how founders can interrupt that spiral, reset their thinking, and lead with more control under pressure. The conversation stays grounded in real leadership moments: entrepreneurship decisions, building teams, navigating tension, and making calls when the stakes feel personal.Founders will hear how “nervous system signals” show up before the brain can fully explain what's wrong, why execution is where most strategies collapse, and how language shapes leadership state. Barbara shares practical NLP-based reframes that help founders recover faster after missteps, communicate more cleanly, and stop turning normal errors into identity-level self-judgment.Key Takeaways00:00:00 Introduction00:01:34Q: How do founders know something is “off” in the business before they can explain it?A: It often shows up as nervous system activation first—agitation, apprehension, and a sense that something isn't right—before the problem is fully clear.00:03:22Q: Why do smart strategies still fail inside companies?A: Execution breaks down because it requires hard conversations, behavioral change, and follow-through—not just a plan on paper.00:06:30Q: What does anxiety look like in high-responsibility leadership roles?A: Leaders feel the signal before they have the story—pressure, unease, and uncertainty that something needs attention, even if they can't name it yet.00:25:28Q: How do you get a founder out of a reactive “state” during a tough conversation?A: Change the state first—disrupt the default expectations so they can think, hear feedback, and respond without defensiveness.00:28:52Q: What is Neuro-Linguistic Programming (NLP), in plain language?A: NLP looks at how experiences create mental patterns, and how language and state can be used to rewire those patterns for better responses in the present.01:05:00Q: What's a simple way to stop the “I'm so stupid” spiral after a mistake?A: Replace the attack with a neutral script—like “Oops, I made a mistake”—and say it out loud to break the automatic loop and move into repair mode.01:08:29Q: Are phrases like “I'm not a morning person” actually programming behavior?A: Yes—repeating identity statements reinforces the pattern, making the behavior more likely to stay true over time.Watch the full episode to hear the complete conversation. This one is especially relevant for founders navigating pressure, leadership tension, and high-stakes decisions—and who want founder lessons that actually translate into daily operating. Subscribe for more authentic founder interviews on this startup podcast.
The Stories We Tell Ourselves: How Your Subconscious Shapes Your HealthDiscover how your childhood "life filters" shape your physical health in the second part of this trilogy with myself, Sarah Dawkins. Learn how the subconscious mind stores early experiences as truth, triggering the nervous system and creating physical symptoms as a survival strategy. Explore why your body isn't "broken," but rather responding perfectly to the stories you believe.Key Takeaways00:15: Introduction: The Healing Trilogy Sarah introduces part two of her series, shifting the focus from identifying "stories" to understanding how they manifest physically and mentally.00:51: The Formation of "Life Filters" A breakdown of how childhood experiences (between the ages of 0 and 7) and the opinions of others are stored in the subconscious as absolute truths.01:42: Seeing the World Through Lenses Sarah introduces the metaphor of "life glasses"—how our subconscious beliefs act as filters that shape our entire perception of reality.02:26: The Body as a Protector A look at the biological side of belief: how the body prepares for "threats" based on what the mind perceives as true, even if that threat is an old memory.03:35: Why We Respond to Meaning, Not Reality An explanation of why triggers make us angry or sad. We aren't responding to the event itself, but to the meaning we've assigned to it through our past experiences.04:40 Survival Strategies & Self-Sabotage The subconscious mind's primary goal is belonging and safety. Sarah discusses how behaviors like perfectionism and "not speaking out" are actually learned safety mechanisms.05:44: Symptoms as Self-Preservation A powerful shift in perspective: physical symptoms are not "faults" but strategies the body uses to stay vigilant and alert.06:25 Softening the Story The takeaway: nothing needs "fixing." Simply becoming conscious of the story allows the nervous system to soften, relax, and breathe.06:51 Closing Thoughts Sarah asks the final, provocative question: "What if your body has been responding perfectly to what it believed was true?"Who am I?Sarah Dawkins is a passionate Holistic Health and Healing Coach, international speaker and author of Heal Yourself. She's also a multi-award-winning entrepreneur and the award-winning host of the uplifting podcast Mind Body Medicine for Self Healers with Sarah Dawkins.With over 20 years' experience as a Registered Nurse, Sarah combines her deep understanding of conventional medicine with her own powerful self-healing journey to create a truly integrative approach. Having overcome multiple chronic health challenges herself, she now supports others in uncovering and addressing the root causes of their symptoms, helping them restore balance, reclaim their energy and create lasting, vibrant wellness.www.sarahdawkins.com#symptoms #lifechanging #lessonslearnedinlife #healingispossible #healingjourney #perfection
The confetti's settled. The product is out in the world. So… what happens next? Jason Fried and David Heinemeier Hansson share what the days after a launch actually look like at 37signals. They discuss not letting early numbers steer the ship, making space for rest after the push, and remembering that shipping is just the start, not the finish line.Key Takeaways00:10 – What happens shortly after launch02:09 – Dialing the team back05:10 – Product touch ups and enhancements06:16 – Returning to a familiar work rhythm07:16 – Balancing the product push with real breaks10:39 – Not letting early signups call the shots20:32 – Sticking with what works for your team22:00 – Putting the product ahead of quick money moves27:26 – Why launch buzz doesn't last foreverLinks and ResourcesThe Great Falls of Boeing, Intel, and Apple from David Heinemeier Hansson's HEY WorldFizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastSign up for a 30-day free trial at Basecamp.comBooks by 37signalsHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
Dear Listener, are you a late-in-life virgin feeling broken, behind, or like something is fundamentally wrong with you? Do you avoid dating altogether because you dread the moment you'd have to disclose your virginity? If virgin shame is keeping you stuck in isolation — and making partnered sex that much less likely — you're in the right place.In this episode, we welcome back Relationship Center psychotherapist and sex therapist Cat Fillmore to explore how to date as a virgin with confidence, self-compassion, and hope.Cat starts by reframing the conversation entirely: What does "virgin" even mean, and who decided? She challenges the narrow definition most of us inherited and invites us toward something more liberating.From there, we dive into practical late bloomer dating advice. Cat explains why the skills that make for great sex aren't actually about experience—and how you can start developing them right now. She shares a "yes, no, maybe" framework for building confidence with boundaries, an essential part of pleasurable sex. We also tackle the big question: should I tell them I'm a virgin, and when? Cat explains how to recognize when someone has earned the honor of your vulnerability—and what to look for before you share.Finally, Cat offers a reality check for anyone struggling to overcome virgin stigma. Spoiler alert: The data might surprise you—you're far from alone as a late bloomer.If shame has been keeping you on the sidelines, this episode offers a compassionate, empowering path forward.Key Takeaways00:00 Intro01:30 What does it even mean to be a virgin?07:38 How do I date as a late-in-life virgin?18:31 Should I tell my date I'm a virgin—and when?30:14 How do I stop feeling broken or behind as a late-in-life virgin?Have a question or comment? Email us at podcast@relationshipcenter.com. We love hearing from you!If you'd like to work with one of the talented clinicians on our team (including Cat!), go to relationshipcenter.com/apply-now to apply for a free 30-minute consultation.To get a monthly email with our best content, go to relationshipcenter.com/newsletter.If something in this episode touched you, will you share it with a friend? That helps us reach more sweet humans like you.Lastly, we'd love it if you would leave us a rating and review wherever you listen to podcasts. And be sure to hit subscribe while you're there so you never miss an episode!
On this episode of SaaS Fuel, host Jeff Mains dives deep with Alex Berkovic, co-founder and CEO of Sphynx, a company modernizing compliance workflows in financial services with AI-powered agents. Alex shares his journey from design engineering at Imperial College and MIT, through founding Adorno AI, to transforming compliance for fintechs, banks, and payments processors with Sphynx. The conversation explores how AI agents shift compliance teams from manual review to confident decision-making, reducing false positives and enabling scalable, reliable compliance. You'll hear practical insights on building customer-driven products, adapting for global regulations, scaling teams and culture, and the evolving role of SaaS leadership in the age of AI.Key Takeaways00:00 "AI Transforming Compliance and Branding"05:53 Manual Compliance Processes in Finance09:16 AI-Powered Decision Support Systems11:24 "Ensuring 99% Compliance Confidence"13:23 "Frictionless AI Integration Process"19:13 "Chasing PMF Relentlessly"21:17 Founder-Led Sales Through Conferences26:08 "Scaring Candidates to Attract Them"29:08 "Hiring High-Agency Talent Matters"31:41 "Firing Culture-Fit Employees"33:30 "Early Startup Hustle Culture"37:47 "AI Revolution in Compliance"42:03 "Driving Engagement & Strategy Insights"Tweetable QuotesAI-Assisted Decision Making in Regulated Industries: "But what they can have is an AI agent, giving them a summary of all the different sources that we orchestrated, the reasoning that we had into making a decision, and them being the final point into making that decision." — Alex Berkovic [00:09:52 → 00:10:08]AI and Compliance Risks: "In compliance, you can't have 20% where you're, I'm not sure. You can't even have 1% where you're not sure. If you onboard a sanctioned individual into your, your fintech or your bank, regulators are going to come in and hit you with a million-dollar fine." — Alex Berkovic [00:11:43 → 00:11:56]Frictionless AI Integration: "We don't need an engineering team to integrate our product, right? We don't need you to integrate our API or whatnot. So we'll work on top of existing systems, just like an employee." — Alex Berkovic [00:13:32 → 00:13:42]The Elusiveness of Product-Market Fit: "I always feel like it's like touching it by the tips of your finger, and then there's more to be done." — Alex Berkovic [00:19:18 → 00:19:23]The Value of High-Agency Employees: "People that leave and start their own thing is great. It means that you've hired someone that was really good at what they were doing." — Alex Berkovic [00:29:47 → 00:29:51]Viral Topic - Leadership Burnout: "Most leaders are exhausted from playing the lone hero, and it's killing both your results and your sanity." — Alex Berkovic [00:30:46 → 00:30:52]Startup Hustle Culture: "I would rather work twice as much rather than hire someone that's gonna not be the right person because we feel we need too much help and we need to deliver." — Alex Berkovic [00:33:37 → 00:33:47]SaaS Leadership Lessons1. **Build Products Based on Customer Needs, Not Just Passion**2. **Start with Co-pilot Mode to Build Trust Gradually**3. **Escalate Uncertain Cases to Humans—Never Compromise on Accuracy**4. **Onboard with Minimum Friction and Learn Company-Specific Processes**5. **Hire Slowly, Fire Fast, and Prioritize Culture Over Credentials**6. **Sustainable Leadership Means High Ownership and Constant Iteration**Guest ResourcesAlex Berkovicalex@sphinxlabs.aihttps://sphinxhq.comhttps://www.linkedin.com/in/alexandreberkovic/https://x.com/alexberkovicEpisode SponsorThe...
A fresh batch of listener questions leads this week's conversation. Jason Fried and David Heinemeier Hansson talk through how they approach product walkthroughs, what's ahead for open code at 37signals, and why a little fun still belongs in serious software.Key Takeaways00:22 – Recording product walkthroughs without scripts or polish11:45 – Writebook as an open source product15:04 – How the 37signals team uses Basecamp and Fizzy together22:52 – The quiet joy of Easter eggs and playful details in softwareLinks and ResourcesFizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastSign up for a 30-day free trial at Basecamp.comBooks by 37signalsHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
Coming up with a product name doesn't have to be complicated. In this episode, Jason Fried and David Heinemeier Hansson share when in the development process a name is chosen, how several of their products got their names, and why keeping things simple usually wins. They talk about what's worth considering and what's not worth a second thought.Key Takeaways00:10 – How Fizzy got its name and what it was almost called04:29 – No name ever checks every box10:25 – When an available domain influences the choice13:18 – The legal realities17:26 – What's behind the name Omarchy (and how do you actually say it?)20:12 – Good names work by making an easy connectionLinks and ResourcesFizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastSign up for a 30-day free trial at Basecamp.comBooks by 37signalsHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
AI has moved fast, and so has 37signals' thinking. This week, host Kimberly Rhodes talks to co-founder and CTO David Heinemeier Hansson about the progress AI has made over the last few months. David shares what's changed, what's actually useful now, and why his outlook has grown more optimistic.Key Takeaways00:11 – How today's AI feels dramatically more powerful05:05 – David's real-world experience working with AI agents23:36 – How AI can help non-programmers31:05 – Why the upside of AI outweighs the potential risksLinks and ResourcesFizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastSign up for a 30-day free trial at Basecamp.comBooks by 37signalsHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
Good ideas rarely belong in just one place. This week, Jason Fried and David Heinemeier Hansson share how 37signals lets concepts move freely across products, turning one solid idea into many useful ones. They talk about borrowing from the past without getting stuck in it, giving new concepts time to catch on, and keeping space for creativity as products evolve.Key Takeaways00:11 – Letting strong ideas travel between products02:49 – Giving each product its own design voice07:26 – Bringing back old features when it makes sense12:03 – Avoiding nostalgia just for the sake of it17:55 – Using real-world use to guide product improvements22:10 – Keeping your creative process flexible23:57 – Leaving space for fun in the design31:13 – Designing around feel instead of rulesLinks and ResourcesNewcity Design magazineSegura Inc. (Carlos Segura's Design Firm)Fizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastSign up for a 30-day free trial at Basecamp.comBooks by 37signalsHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
Dear Listener, are you exhausted by the endless swipe-and-scroll cycle of dating apps? Do you wish potential matches could get to know the real you—not just a few photos and a character-limited bio? Well then, I'd like you to meet my friend, Date-Me Doc.Date-Me Docs are standalone documents (typically housed in Google Docs or Notion) that live outside dating apps and give you space to share who you truly are, what you're looking for, and why you'd make a great partner.But here's the twist: we believe creating a Date-Me Doc is valuable even if you never share it with anyone. Why? Because the process forces you to get crystal clear on what you want—and as we like to say, love favors the clear-sighted. That clarity will serve you whether you're swiping on Hinge, chatting someone up at a coffee shop, or asking friends to set you up.In this episode, we walk you through our recommended structure, how to use photos effectively, why vulnerability attracts (not repels!) the right people, and how to share your Date-Me Doc with cuties you meet in real life (Josh even role-plays it for you!).If you're craving a slower, more intentional approach to dating—one focused on depth over dopamine—this episode is for you.Key Takeaways00:00 Introduction and Overview 01:21 What is a Date-Me Doc? 05:21 Why should you create a Date-Me doc? 15:45 How to write a Date-Me Doc 22:22 Crafting Your Unique 'Me' Section 26:19 Describing Your Ideal Partner in the 'You' Section 29:29 Creating the 'We' Section and Final TipsResources and linksTired of Dating Apps, Some Turn to ‘Date-Me Docs' - NY TimesDate Me DirectoryDate-Me Doc Template - coming soon!Ep. 15 - Online Dating 102: Perfecting Your Profile & PhotosEp. 2 - What to look for in a long-term partnerDownloadable Guide: What to look for in a long-term partnerHave a question or comment? Email us at podcast@relationshipcenter.com. We love hearing from you!If you'd like to work with one of the talented clinicians on our team, go to relationshipcenter.com/apply-now to apply for a free 30-minute consultation.To get a monthly email with our best content, go to relationshipcenter.com/newsletter.If something in this episode touched you, will you share it with a friend? That helps us reach more sweet humans like you.Lastly, we'd love it if you would leave us a rating and review wherever you listen to podcasts. And be sure to hit subscribe while you're there so you never miss an episode!
Release day always looks smooth from the outside. Behind the scenes, there's a lot packed into a short window. In this episode, Jason Fried and David Heinemeier Hansson share how 37signals approaches the final stretch of putting a product out into the world, using Fizzy as a recent example. They talk about narrowing features, resisting the urge to hype dates too early, and why steady word of mouth matters more than chasing algorithms.Key Takeaways00:00 – Introduction00:10 – How Fizzy's launch came together02:17 – Choosing what really needs to ship in V108:51 – The downside of announcing dates too far ahead12:33 – How algorithms have reshaped marketing23:37 – Building buzz through word of mouth30:00 – It all comes down to building a solid productLinks and ResourcesFizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastBooks by 37signalsSign up for a 30-day free trial at Basecamp.comHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
Is Rick Caruso running for Mayor of Los Angeles again? In this explosive Part 2 interview on In Search of Excellence, host Randall Kaplan sits down with billionaire real estate developer Rick Caruso to discuss the future of Los Angeles, his political aspirations, and the secrets behind his massive success.Rick Caruso is the force behind The Grove, Palisades Village, and the Rosewood Miramar Beach. With a net worth of nearly $6 billion, he opens up about why money was never his motivation. Rick details the terrifying Palisades fire, revealing the "extreme preparation" and private firefighting team that saved his property when others burned.We also dive deep into politics. Rick gives a candid critique of Mayor Karen Bass and former Mayor Eric Garcetti, explains why he believes the city was unprepared for the recent disasters, and discusses the disastrous impact of the "Mansion Tax" (ULA) on California real estate. Plus, he shares invaluable advice on integrity, "protecting your obituary," and the one rule he follows in business: "Don't do business with bad people". Timestamps & Key Takeaways00:00 - The Golden Rule of Business: Don't do business with bad people.02:03 - When will Erewhon & Palisades Village reopen? (Fire recovery update) .04:37 - The terrifying moment the fire started & evacuating the schools.06:17 - How Rick saved his property using private firefighters & retardant.09:34 - Who is to blame? Rick's critique of the City & Mayor Bass's preparedness.12:54 - Why Rick ran for Mayor & his thoughts on losing to Karen Bass.15:07 - Was Eric Garcetti a "weak mayor"?.16:27 - The Big Question: Will Rick run for Mayor or Governor again?.17:21 - The first 3 things Rick would do as Mayor (Crime, Homelessness, Housing Costs).18:45 - The truth about the "Mansion Tax" (ULA) and why it's hurting LA.21:01 - Why money should never be your motivation for success.22:49 - The power of extreme preparation & integrity.27:44 - Best Advice: "Protect Your Obituary".34:03 - The love of his life & final thoughts.Want to Work One-on-One with Me?I coach a small group of high achievers on how to elevate their careers, grow their businesses, and reach their full potential both professionally and personally.If you're ready to change your life and achieve your goals, apply here: https://www.randallkaplan.com/coaching Listen to my Extreme Preparation TEDx Talk here: https://www.youtube.com/watch?v=MIvlFpoLfgs Listen to this episode on the go!Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/23q0XIC... For more information about this episode, visit https://www.randallkaplan.com/ Follow Randall!Instagram: @randallkaplan LinkedIn: @randallkaplan TikTok: @randall_kaplan Twitter / X: https://x.com/RandallKaplanWebsite: https://www.randallkaplan.com/1-on-1 Coaching: https://www.randallkaplan.com/coachingCoaching and Staying Connected:1-on-1 Coaching | Instagram | YouTube | TikTok | LinkedIn
Open source has always played a big role at 37signals. This week, Jason Fried and David Heinemeier Hansson share why they're drawn to working in the open, and how that mindset carries into their newest product, Fizzy.Key Takeaways00:12 – Why open source continues to matter at 37signals05:12 – Sharing work publicly pushes quality higher09:55 – How open source fits into Fizzy's SaaS setup15:15 – Treating open source as a gift19:41 – Getting direct feedback in unfamiliar but fun ways 22:56 – How the team decides what goes into Fizzy and what doesn't24:34 – A Danish language lessonLinks and ResourcesFizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastBooks by 37signalsSign up for a 30-day free trial at Basecamp.comHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
There's a moment in every product where you have to stop tweaking and actually launch. This week, Jason Fried and David Heinemeier Hansson reflect on how 37signals decides when a product is truly ready for its first release. They share how they think about simplifying, sharpening, and ultimately knowing when it's time to ship.Key Takeaways00:12 – Recognizing when a product is ready to meet the world02:55 – Strip things back to the essentials first07:32 – Weighing real-world feedback from early users10:03 – Add the final layer of polish without overdoing itLinks and ResourcesFizzy is a modern spin on kanban. Try it for free at fizzy.do"Quality: The Concept2 RowErg" from Jason's HEY WorldRecord a video question for the podcastBooks by 37signalsSign up for a 30-day free trial at Basecamp.comHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
Ever feel like droughts, rising costs, or feed shortages are always threatening your ranch's future? I get it—and so does this week's guest, who's engineering innovative solutions for resilient, sustainable animal agriculture.In this episode, Harry Duran sits down with Joaquin Gonzalez, Chief Expansion Officer at Eleusis Feed, an expert in agricultural engineering with deep roots (literally) in ranching and hydroponic fodder systems. Raised on a ranch near Santiago and backed by a career spanning Chile, Colorado, and now Texas, Joaquin Gonzalez brings a wealth of hands-on experience and entrepreneurial spirit to revolutionize how livestock are fed.This conversation dives into the power of hydroponic fodder systems as a game-changer for ranchers and farmers battling water scarcity, price hikes, and traditional feed limitations. Joaquin Gonzalez unpacks why modular container farms aren't always the answer at scale, and shares how Eleusis Feed's industrial solutions offer flexibility for both small and massive operations, empowering producers in drought-prone regions to ensure feed—and food—security all year long.Beyond the nuts and bolts of fodder systems, you'll hear stories from Joaquin Gonzalez's lifelong obsession with horses, lessons learned from engineering trial and error, and the realities of transitioning from South America to the U.S. Discover what it really takes to convince traditional ranchers to embrace innovation, and get inspired by the impact of sustainable practices on animal health, water conservation, and rural livelihoods.If you're ready to learn how vertical farming can safeguard your operation and secure the future of animal agriculture, tune in to this episode now—this one's packed with practical insights and the passion to match. Listen and get equipped to grow smarter today!Thanks to Our SponsorsCEA Summit East - https://indoor.ag/cea-summit-east-2025/Indoor AgCon - https://indoor.ag/Key Takeaways00:06:42 Tackling Chile's Drought and the Quest for Sustainable Fodder00:13:01 Engineering Solutions: Container Farms and Overcoming Mold00:19:22 Barley Fodder for All: From Horses to Giraffes00:25:29 Scaling Up: Industrial Hydroponic Fodder Systems00:32:09 Educating Ranchers and Challenging Traditions00:38:18 Entrepreneurship, Moving to Austin, and Staying MotivatedTweetable Quotes"At the end, you have to have horses, you have to have a trainer and all this stuff, and it was something that from there I transitioned to another sport because it was too expensive. Being one of seven, it wasn't something that I was the only one obsessed with horses and stuff, so I pushed that dream aside and focused on other sports. But then after college, I picked it up again, started riding again, won another championship, and it was everything about having a horse and having a train with feed and all this stuff that gets complicated over time. That is something I have in my heart—at some point, I will do it for sure.""The containerized solution that we could put together was able to produce 850 pounds a day, which, if you look at the industry, you can feed 30 cows, 35 horses, and stuff like that. I was talking to many ranchers that had 200 head of cattle, so for that you need eight containers. Putting one container next to another at some point doesn't make sense—maybe two is okay, three you start to think about, no, because every container has its own system, its own way of farming. At the end, we were looking for something more industrial.""With a fodder system, you use about 95% less water than traditional farm. We're here to help those places, especially...
How do you land on the right price for a product? This week, 37signals co-founders Jason Fried and David Heinemeier Hansson pull back the curtain on the pricing choices they've made over the years, including the options the public never saw. They talk about why chasing giant enterprise deals isn't for them, and why simple, steady pricing beats clever tricks.Key Takeaways00:11 – The pricing experiments over the years10:48 – Why 37signals avoids enterprise deals18:05 – How Basecamp's pricing style differs from HEY's25:12 – Avoiding gimmicks and overthinking31:03 – Fizzy's pricing modelLinks and ResourcesRecord a video question for the podcastBooks by 37signalsSign up for a 30-day free trial at Basecamp.comHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
Twice a year, the entire 37signals team meets up in person. This week, co-founders Jason Fried and David Heinemeier Hansson talk about how these gatherings work, what they're really for, and why the structure is intentionally loose. They share how the mix of optional hangouts and focused work sessions helps their fully remote team reconnect, recharge, and solve problems face-to-face.Key Takeaways00:14 – How 37signals approaches its twice-a-year meetups01:52 – What's required and what's optional04:09 – The deeper purpose behind bringing everyone together07:51 – Finding the right blend of scheduled time and free time16:37 – The limits of video calls23:22 – Yes, there's fun, but it's still a work tripLinks and ResourcesRecord a video question for the podcastBooks by 37signalsSign up for a 30-day free trial at Basecamp.comHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X