Profession Session

I asked what type of company Kavita Sahai would pay the most money for. We delve into what makes a business attractive to potential buyers. I had the privilege of interviewing Kavita Sahai, a seasoned business buyer, to uncover the crucial factors that influence the buying decision. Kavita's extensive experience in investment banking, private equity, and as a business operator offers a unique perspective on evaluating a business's worth. This episode covers six essential areas that you, as a business owner, need to focus on to enhance your business's appeal to buyers. From understanding the importance of cash flow and asset value to the significance of management structure and brand value, these insights are invaluable for anyone looking to sell their business. Whether you're considering selling your business now or in the future, this episode provides essential knowledge from a buyer's perspective. Understanding these aspects can significantly impact the success of your business sale. For more resources, to book a consultation with me, or to reach out for personalized advice, book a call here: https://www.scaleforsale.com/book45-3483 Connect with me on Instagram at https://www.instagram.com/brodyvinson.io/ Subscribe for more episodes on business acquisitions, selling strategies, and deep dives into the world of business. Stay tuned for more insightful content and as always, happy value building!

I dive into the process of how I guided my client through how to sell his business. I relive the exciting journey of preparing and successfully selling his business. From a struggling one-man show to a lucrative acquisition, "John's" story is a testament to the power of strategic planning, system implementation, and the right mindset shift. We discuss the top 7 strategies we implemented to increase his company's value and the surprising turn of events that led to a swift acquisition by a larger media company. Learn about our approach to client reviews, systemizing operations with tools like Monday.com, developing an onboarding checklist, and much more. Discover how we navigated the challenges of preparing a business for sale, and the incredible outcome for John - from doubling his salary to gaining the resources for exponential growth. Plus, get insights on the life-changing impact of the deal on the client's personal and professional life. If you're a business owner dreaming of selling your business or you're stuck in the day-to-day grind, this video is a goldmine of practical tips and inspiring success stories. Don't miss out on these valuable insights! Subscribe for more content on business consulting and transformation stories. Also, check out the link below for a free consultation if you're looking to sell your business or want to prepare for a future sale. Follow me on Instagram https://www.instagram.com/brodyvinson.io/ for regular updates and more tips on business growth and acquisitions. Book a consultation call with me here: https://www.scaleforsale.com/book45-3483 Get ready to take your business to the next level and remember, happy value building! Chapters: 00:00:00 Introduction to Consulting Services 00:00:29 Introduction to the Client and His Situation 00:01:00 Challenges in Business Growth and Operations 00:02:00 The Journey to Business Readiness for Sale 00:03:00 Collecting Client Reviews for Business Credibility 00:04:00 Systemizing Operations and Project Management 00:05:00 Client Onboarding and Expectation Management 00:06:00 Profit Margin Analysis and Social Media Tracking 00:07:00 Organizing Client Communications and Time Management 00:08:00 Business Sale Announcement and Deal Excitement 00:09:00 Business Growth Post-Sale and Future Plans

In this episode, I share with you the insider secrets of successful business sales, typically used by large mergers and acquisitions (M&A) firms. I'll break down the exact process these firms use to attract numerous buyers, create bidding wars, and ensure the best sale price and terms for business owners. Drawing from my experience working directly with M&A firms, I'll walk you through a detailed four-step process that you, as a small business owner, can use to effectively sell your business. This episode covers everything from creating compelling marketing materials to navigating the due diligence process and finalizing the sale. Whether you're considering selling your business now or in the future, this episode is packed with valuable insights and practical tips. I provide both free and paid options for each step, allowing you to choose the best approach based on your situation and resources. Check out the links below for templates for a Confidential Information Memorandum (CIM) and a business teaser, as well as a template for a Non-Disclosure Agreement (NDA). These resources are designed to give you a head start in preparing your business for sale. Subscribe for more insights on growing and selling your business. If you have any questions or need guidance, feel free to reach out to me on Instagram at https://www.instagram.com/brodyvinson.io/ Teaser Template: https://www.canva.com/design/DAF4wMpf-TE/jTPUqzu9BEEw-cYgWYHHDA/view?utm_content=DAF4wMpf-TE&utm_campaign=designshare&utm_medium=link&utm_source=publishsharelink&mode=preview Confidential Information Memorandum Template: https://www.canva.com/design/DAF3bs04N4g/4Ptvq3ez90EKOsZ3AxYgTg/view?utm_content=DAF3bs04N4g&utm_campaign=designshare&utm_medium=link&utm_source=publishsharelink&mode=preview NDA Template: https://docs.google.com/document/d/15luZwfbANv0CAqZGeecBzdEiK26A9BilbMuqtU9NuCg/edit?usp=sharing 00:00 - Introduction to Mergers & Acquisitions Brody introduces the concept of mergers and acquisitions and its importance in the business selling process. 00:30 - The Power of M&A Firms Exploring how M&A firms successfully sell businesses through a systematic approach. 01:00 - Brody's Expertise Brody shares his background as an exit planning consultant and his insights into M&A processes. 02:00 - Relevance to Small Business Owners Discussing why the M&A process is crucial for small business owners looking to sell. 03:00 - The Four-Step Selling Process Brody breaks down a four-step process for selling your business, inspired by M&A strategies. 04:00 - Step 1: Creating Marketing Materials Details on how to create effective marketing materials for your business sale. 05:00 - Step 2: Utilizing Confidential Information Memorandum (CIM) Guidance on using a CIM and a teaser to attract potential buyers. 06:00 - Step 3: The Letter of Intent (LOI) Understanding the importance of an LOI in the selling process. 07:00 - Step 4: Navigating Due Diligence Brody explains how to handle the due diligence process effectively. 08:00 - Conclusion and Call to Action Final thoughts and an invitation to connect with Brody for personalized advice and future content.

In this insightful episode, I share crucial strategies for small business owners looking to sell their businesses. With a staggering number of small businesses failing to sell each year, I delve into the reasons behind this trend and offers practical solutions. I discussed the importance of business valuation and provides three effective ways to get professional help in this process, ensuring that business owners can save time and effort while maximizing their chances of a successful sale. I explain how to leverage the knowledge of CPAs, financial advisors, and business brokers to get the most accurate and beneficial valuation of your business. I emphasize the art and science of business valuation. 00:00 - Introduction to Small Business Sales Challenges Brody Vinson opens the discussion on the epidemic of small businesses closing instead of selling, highlighting the importance of proper valuation and preparation for sale. 00:25 - Statistics and Realities of Selling a Business Brody presents alarming statistics from the Small Business Administration and addresses the complexities and challenges faced by small business owners in the selling process. 01:21 - Key Steps to Prepare for Selling Your Business An overview of the essential steps in preparing your business for sale, with a focus on understanding its value and the role of professional evaluations. 02:04 - How to Approach Your Valuation Introduction to Brody Vinson's background in business sales and consulting, and his approach to simplifying the business valuation process. 03:08 - 3 Strategies for Effective Business Valuation Brody shares three practical ways for small business owners to get their business evaluated, leveraging the expertise of CPAs, financial advisors, and business brokers. 04:29 - Tying it All Together Brody wraps up the discussion, encouraging viewers to take action and utilize the provided strategies for a successful business sale. He invites viewers to connect with him for further guidance and support.

Welcome to a deep dive into the art of networking! If you're an entrepreneur struggling to make meaningful connections, this is for you. I'm joined by Chonsten Jennings, an expert in human psychology and body language in networking, to share valuable insights and practical tips. Discover why traditional networking methods may not be working for you and how to shift your approach for greater impact. The STAR Framework: Chonsten unveils his unique STAR (Start, Talk, Attend, Refer) Framework - a step-by-step guide to enrich your networking conversations and build more meaningful connections. Engaging Conversations: Learn the importance of initiating dialogues with a genuine interest in helping others, and how this mindset can transform your networking experiences. Beyond Business Cards: We discuss why networking is more than just exchanging business cards and delve into strategies that foster long-term, mutually beneficial relationships. ‍♂️ Role Plays & Real Examples: Through role-plays and storytelling, we illustrate the effectiveness of these techniques in real-life scenarios. Applying to Your Business: I share personal stories and insights on how these networking strategies have significantly impacted my business and client relationships. Actionable Tips: Get practical tips on body language, emotional intelligence, and the law of reciprocity to enhance your networking skills. For All Entrepreneurs: Whether you're new to networking or looking to refine your skills, these insights are invaluable for anyone looking to grow their business through authentic connections. Connect with Us: Follow Chonsten Jennings (@chonstenjennings) and me (@brodyvinson.io) on Instagram for more insights and personal support on your entrepreneurial journey. https://www.instagram.com/brodyvinson.io/ https://www.instagram.com/chonstenjennings/ Subscribe for More: If you found value in this, please share. Your support helps us bring more content like this to entrepreneurs like you. Timestamps: 0:00 - Introduction and the Importance of Networking An overview of the networking challenges faced by entrepreneurs, featuring Chonsten Jennings. 0:33 - Redefining Networking Chonsten Jennings discusses a new approach to networking, emphasizing genuine assistance over transactional interactions. 1:01 - The STAR Framework for Networking Introduction to the STAR (Start, Talk, Attend, Refer) framework, a guide for effective networking conversations. 1:50 - Applying the STAR Method Examples and role-play to demonstrate the practical application of the STAR framework in real-life networking scenarios. 2:26 - Effective Conversation Starters and Body Language Tips Techniques for initiating conversations and understanding body language in networking contexts. 3:52 - Beyond Business Cards Strategies for establishing genuine connections, moving beyond superficial networking methods. 4:57 - Deepening Networking Conversations Insights on how to engage more meaningfully in networking situations, with a focus on personal storytelling and emotional intelligence. 6:58 - Practical Networking Applications and Mistakes to Avoid Real-life applications of networking skills in various settings, including common mistakes and how to avoid them. 9:24 - Leveraging Networking Events Tips for becoming influential in networking events and the importance of providing value to enhance your networking impact. 10:34 - The Law of Reciprocity in Networking Discussion on the law of reciprocity and its role in building effective business relationships. 11:59 - Final Thoughts and Advice for Entrepreneurs Chonsten Jennings and the host share their concluding thoughts on networking, including advice for entrepreneurs new to the field.

Welcome to my channel where I share my journey and strategies for business growth and consulting. In today's video, I'm excited to pull back the curtain on how Instagram was instrumental in acquiring my first three consulting clients. Client Locations: From Florida to New York, and California - discover how I connected with clients nationwide, despite geographical differences. Consulting Expertise: As a hands-on consultant for business owners looking to grow and potentially sell their businesses, I share my personal experience of building and selling businesses without guidance, and how it shapes my consulting approach. Why Instagram? I delve into the four key reasons why Instagram was my platform of choice for attracting clients: Wide Reach with Reels Easy Content Boosting and Ads Research-Friendly Platform Effective Messaging System Client Acquisition Stories: Referral through Content Sharing: How LinkedIn connections and repurposing content played a role. Engagement through Boosted Ads: Insights into the specific ad strategies that worked. Direct Client Outreach: The power of consistent content and effective call-to-action. Key Takeaways: Importance of being present on multiple platforms. The art of qualifying potential clients. Creating content that resonates and engages. Simplifying complex problems into actionable solutions. If you're a business owner or aspiring entrepreneur, find value in my content, and are curious about how to grow and sell your business, be sure to drop a like, subscribe, and share. For more in-depth discussions and tips, stay tuned to this channel. https://www.instagram.com/brodyvinson.io/ https://www.linkedin.com/in/brody-vinson/ https://www.scaleforsale.com/book45-3483 Join Our Community: Share your thoughts in the comments below and let's discuss strategies for growing and selling your business.

In this episode, I break down my story of selling 2 businesses by the time I was 26 years old. I go into 8 lessons I learned along the way that shaped my perspective. From graduating college to becoming a consultant for business owners who are selling their business. I hope you can find some value from the things that worked as well as the things that did not along the way. Find me on Instagram @brodyvinson.io

In this episode, I interviewed Mark Musselman about the many lessons he's learned through both ownership of a number of huge businesses and coaching other entrepreneurs through the same thing. Mark is an Executive Business Coach, Consultant, Advisor, and Keynote Speaker and in this interview, he gets deep into what it takes to be successful as the leader of a large organization. Notably, we also cover him going through and surviving bankruptcy, as well as the many difficult times he fought through in his career. This one is packed with wisdom and value learned through tough times, struggle, and both successes and failures on the other ends. Find Mark here: https://www.linkedin.com/in/markmusselman/

In this episode, I interviewed Adaniel Zoga. He is currently a realtor dominating central Florida, but has had incredible success in banking, law enforcement, Turo car rentals, and content marketing as well. His career is marked by getting to the top of his field in an area and then moving to another to win in another way. He uses content marketing as his source of lead generation and we discussed qualities that lead to wealth creation and success across all industries. Find him here: https://www.instagram.com/adaniel.zoga/

In this engaging episode, I have a deep and insightful conversation with Helen Blondel, a content creator and entrepreneur. We explore the intricacies of entrepreneurship, the creative process, and personal growth. Key Points: The Importance of Breaks: I reflect on the significance of taking time off to prevent burnout and regain a fresh perspective. I note that such breaks can lead to a renewed sense of purpose and clarity. Humanity in Entrepreneurship: Helen emphasizes the importance of acknowledging our human need for rest. She points out that taking breaks is crucial for returning to work with a rejuvenated focus and improved service to others. Growth Ambitions: Helen shares her aspirations to expand her influence beyond Florida and even internationally. She plans to use social media and in-person workshops to grow her audience. Journey in Content Creation: Helen recounts her evolution as a content creator, starting with dance videos on Instagram and later incorporating educational and comedic elements on TikTok. This strategic shift resulted in a substantial increase in her following. Handling Negative Feedback: We discuss managing negative comments. Helen talks about converting criticism into comedic content, which not only engages her audience but also plays well with social media algorithms. Vision and Tenacity: Helen advises listeners to envision their future success and persist through obstacles. She highlights the need for discipline and managing attention in today's rapid content landscape. Message to Younger Self: Helen would tell her 13-year-old self to disregard others' opinions and to persistently pursue her passions, regardless of any negativity encountered. Individual Paths to Success: Helen and I agree that success doesn't have a universal roadmap; each person must find their path by experimenting with different approaches while staying focused on their aspirations. Concluding Thoughts: Helen uses the diamond analogy to inspire listeners, suggesting that enduring pressure can lead to becoming the best version of oneself. She encourages embracing challenges as opportunities for growth. Find Helen here: https://www.instagram.com/helensingerdancer/

Sheneider Orelus is the owner of SoFit Training, training entrepreneurs and high performers in Downtown Orlando, Florida, including myself. In this episode of Profession Session, he gives a masterclass on business from the perspective of someone who is not only a business owner, but also spends hours and hours one-on-one with business owners every day. He also breaks down how he holds busy people accountable to their health and fitness goals. He has grown his business from the ground up through hard and strategic work, and now has multiple trainers working for him. Being a business owner of 5+ years himself, he is able to understand the challenges that entrepreneurs and high performers face around health and fitness. He has had great success with people in this position by holding them to a high standard and cutting through the bulls**t excuses to keep them on track. Guest: Sheneider Orelus https://www.instagram.com/sheneiderofficial/ Host: Brody Vinson https://linktr.ee/brodyvinson https://www.instagram.com/brodyvinson.io/ https://www.tiktok.com/@brody.vinson

I'm Brody Vinson, and if you don't know me, I'm the owner of Scale for Sale, a company that helps business owners plan for and execute successful exits of their business. I started it after making my own successful exit. It was a staffing company that I helped found and build up to a little over $3.2mm in revenue over 2 years with about 15% in net cash flow. Earlier this year, we were approached by a strategic buyer who ended up acquiring the company and keeping a couple of partners on. I'd built myself out of my role, so I sold my portion and moved on, along with my good friend Andy who you just heard speak. I'm gonna talk about building today. Because that's the goal of an entrepreneur right? To build an incredible company or companies that are massively successful? I think it's important to understand what being an entrepreneur really is. Entrepreneurship to me comes from the pairing of 3 things: An insatiable urge to design and create the life you want, The optimism to believe that you're capable of doing so, And the drive to make it happen, no matter the cost. The game of entrepreneurship is one devoid of comfort, full of challenge, rife with uncertainty, and prone to isolation. There are two traps in the entrepreneurial journey, and I'm gonna talk about how to avoid them or overcome them the first trap in entrepreneurship I call this the ‘bikini model on Instagram trap'. a lack of giving yourself time to catch momentum in your venture will simply not work. leaning into your existing experience is the best jumping off point for entrepreneurship. You start off with blind optimism. But eventually things get hard, and you have two choices: Accept the challenge of it, and build with each other through it, benefiting from the compounding effect of a long-lasting and fruitful partnership… OR DM the bikini model and watch everything you built together fall apart. This trap stems from something called Shiny object syndrome. In other words, every time the thing you're doing gets hard, you jump ship for the next “shiny object” We humans love novelty. We crave it. Your job as a business owner is to get a handle on this craving and keep it in check. Name it if you have to do you can more readily identify it: I call mine the novelty monster Why do we need to avoid this trap at all costs? Falling for this trap results in an inability to unlock the power of the compounding effect. If you chase every new opportunity, you don't TRULY capitalize on any. The antidote to this trap is something that doesn't come easy. They're skills that can be trained and built upon. They're focus and discipline. Focus is the inner peace that comes from having direction, knowing where you're going, and having a plan for how to get there Focus can start small. Give yourself little reminders that the thing you're working on is hard and that it does take time to get better. Seek people ahead of you in the venture and share honest candor with them about the challenges you're feeling because they will back this up. Discipline is control that is gained by: requiring that rules or orders be obeyed The second trap I wanna talk about tonight is one that comes after you've defeated the first. This is the classic trap of being stuck IN the business and not being able to remove yourself and focus ON the business. I call this the “I'm a special snowflake trap” In other words, you're so tied up in your own ego that you don't believe anyone could possibly do any of what you do better than you currently do. To be a good business owner, you absolutely MUST be able to get people to operate on your behalf and continue getting them to do so for a long time, benefiting from the compounding effect they get from getting better and better at their job, in service of the mission you've given them. Here are 3 key lessons I've learned from first failing terribly at this, and then eventually getting a little better, and eventually being able to retain and grow a complete A player employee The first one: “Any idea could be better than yours. Hear and listen to them all.” The next lesson is “Retention over profit” The way you do this is with the 3 C's of growth engagement 1. Consistency: Regularly meeting with them 2. Caring: Regularly making time to ask them how you can help them and what they need to be successful and what they're aiming to do 3. Cultivating: Doing whatever you can to support them in their needs within reason, for the sake of keeping them happy and engaged The third and final lesson I'll share with you tonight is “be a value builder, not just a money chaser” It is your job as a business owner to continually identify the assets that you can build into your business to increase its collective value. And if I can leave you with one more powerful statement about that, it's that building a business that's ready to be sold is just good business, for everyone involved.

Nicole Greer is the owner of Vibrant Culture. She has been consulting and coaching on culture for years. She is a keynote speaker, TEDX speaker, and expert on leadership and culture development. Being one of the primary determinants in a company's ability to effectively grow, she takes this work seriously. In this episode, she shares a number of frameworks for effective conversations, retention, and cultivating of good people. Find Nicole here: https://www.linkedin.com/in/build-a-vibrant-culture-nicole-greer/ https://vibrantculture.com/

In this episode of Profession Session, Lonnie Woodruff from Transworld Reveals How to Sell Your Business for More. Lonnie will help you to understand the steps involved in selling your business and what you should be doing to prepare. If you're thinking of selling your business, then this episode of EP82 is for you! Hear from a business broker about the steps involved in selling your business and learn what to expect during the process. This is an important episode for business owners who want to sell their business for the best possible price! Don't forget to like and share this video, and leave a comment with your favorite takeaway. This is especially great for any baby boomers who are business owners and nearing retirement. Thanks for tuning in!

Aaron Abbadie is a real estate broker who services both residential and commercial properties in the Central Florida area. He sat down with me to discuss his venture into multifamily and then into commercial and the reasons he decided to do it. He shares some practical tips that anyone can use to do the same and level up in the game of real estate. Tune in to break into some new and upgraded knowledge of the game of real estate. Guest: Aaron Abbadie https://www.instagram.com/aaronabbadie/ https://links-aa.applihl.com/

Ariel Morel is a former bank VP who now helps entrepreneurs get money for their businesses. This is a masterclass on getting free government funding, SBA loans, and other funding for your business. He also shares tips and tricks for saving on taxes. Find him here: https://www.instagram.com/money.morel/

Lars Raymond joined me to share essential pieces of advice he has learned in his entrepreneurial journey. We talked about mindset traps and points of focus to be better at the game. Lars: https://www.instagram.com/larsraymond/

Kevin “Mr407Kevin” Deane is a standup comedian local to the Orlando, Florida area. Most popular for his “dating in Central Florida” series, he joined me to tell me what it's like doing so. He gave me some deep insights into the mind of a standup comedian, the work behind it, and the business of making a career out of it. He broke down some of the issues in the world of standup right now, the mentality behind being successful with it, and more. Guest: Kevin Deane https://www.instagram.com/mr407kevin/ https://mr407kevin.com/ Host: Brody Vinson https://linktr.ee/brodyvinson https://www.tiktok.com/@brody.vinson https://www.instagram.com/brodyvinson.io/

Ignacio Carcavallo is a coach that helps high performing executives reach balance and sustainability and avoid burnout. He began his career at Anheuser-Busch and then went on to co-found and run an 8-Figure company that was like the Argentinian Groupon. He shared with me the wisdom and lessons from running this company for almost 10 years and the frameworks he uses to help executives have breakthroughs. Guest: Ignacio Carcavallo https://www.instagram.com/ignaciocarcavallo/ Host: Brody Vinson https://linktr.ee/brodyvinson https://www.tiktok.com/@brody.vinson https://www.instagram.com/brodyvinson.io/

Andy Varnes and Devin Roberts joined me for a special episode. We did a fantasy football style draft of teams of 4 fictional characters tasked with designing the city of the future. The criteria? They must be well known, fictional, be a human person without special abilities, and not be a cartoon. We drafted the following positions to round out the teams: 1. CEO 2. Hustler 3. Technician 4. Visionary We rated the teams based on 3 things we were looking for in the city: 1. Technology 2. Innovation 3. Sustainability Watch to see who won and let us know in the comments who you would've drafted! Guests: Andy Varnes and Devin Roberts https://www.instagram.com/andyvarnes/ https://www.instagram.com/authordevinroberts/ Host: Brody Vinson https://linktr.ee/brodyvinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/

Luis Marcelo Mitre is a health insurance consultant that has quickly been able to dominate in his industry and earn over six figures one year in. On track to do multi-six figures by year 2, he has found ways to continually adapt and improve by finding ways to do an incredible amount of outreach and keeping a winning mindset top of mind at all times. Tune in for some real down to the real sh*t tactics for keeping a winning mindset and achieving whatever you want to. Guest: Luis Marcelo Mitre https://www.instagram.com/marcelomitre/ https://www.instagram.com/luisthehealthguy/ Host: Brody Vinson https://linktr.ee/brodyvinson https://www.tiktok.com/@brody.vinson https://www.instagram.com/brodyvinson.io/

Zac Hoevelman is the owner of his own insurance agency, and has 12+ years of experience in the industry. Over the past couple of years, he has acquired 9 businesses and is continuing to grow and acquire even more. He does this primarily without using any of his own money, and instead finances deals through seller financing, allowing the owners to exit over time while collecting consistent pay. He is a wealth of knowledge in the space and provides actionable takeaways on why and how you can grow through seller financed acquisitions and mergers. He has also overcome some very difficult challenges throughout his career, tending towards extreme workaholic tendencies, but having found ways to grow through them and balance his life better. He shares many of the tips and tricks he has learned that have allowed him to do so. Guest: Zac Hoevelman https://www.instagram.com/zachoevelman/ Host: Brody Vinson https://linktr.ee/brodyvinson https://www.tiktok.com/@brody.vinson https://www.instagram.com/brodyvinson.io/

Brian Collins is the founder of Dry Pocket Apparel - America's First and ONLY true source of water proof pockets. This was an emotional journey into the deep driving force behind Brian's success and everything that has shaped his journey along the way. Don't forget to like and share this video, and leave a comment with your favorite takeaway. Thanks for tuning in! Guest: Brian Collins https://drypocketapparel.com/ https://www.instagram.com/dry_pocket_apparel https://www.facebook.com/drypocketapparel https://twitter.com/DRY_POCKET_INC https://www.pinterest.com/Dry_Pocket_Apparel Host: Brody Vinson https://linktr.ee/brodyvinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/

Mani is the host of Off the Top Podcast. She has on all types of guests and seeks to talk about areas of conversation that are usually uncomfortable or edgy. We had a wild ride of a conversation and covered some really interesting territory. Check it out for wild takes, third rails, and more. Guest: Mani the Real Real Gemini https://www.instagram.com/_offthetoppodcast/ https://www.instagram.com/manitherealrealgemini/ Host: Brody Vinson https://linktr.ee/brodyvinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/

Andy Varnes and Devin Roberts joined me for a special episode. We did a fantasy football style draft of teams of 4 famous entrepreneurs tasked with recreating the education system and making it a profitable business. The criteria? They must be well known, have been alive post-2000, and have founded a company. We drafted the following positions to round out the teams: 1. CEO 2. Hustler 3. Technician 4. Visionary We rated the teams based on 3 things we were looking for in the members: 1. Network 2. Previous experience in education 3. Innovation/Technology understanding Watch to see who won and let us know in the comments who you would've drafted! Guests: Andy Varnes and Devin Roberts https://www.instagram.com/andyvarnes/ https://www.instagram.com/authordevinroberts/ Host: Brody Vinson https://linktr.ee/brodyvinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/

The boys from Pocket Watch Podcast joined me for a special episode. We did a fantasy football style draft of teams of 4 celebrities to create the tequila brand to end all tequila brands. The criteria? They must be a celebrity-first entrepreneur. We rated the teams based on 3 things we were looking for in the members: 1. Net Worth 2. Brand Impact 3. Ingenuity/Creativity in their entrepreneurial start Watch to see who won and let us know in the comments who you would've drafted! Guests: Zach and Cruz https://www.instagram.com/pocketwatchpodcast/ Host: Brody Vinson https://linktr.ee/brodyvinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/

Mitchell Chamale joined me on the podcast to tell the wild story of how he started Florida's biggest fight promotion, Combat Night MMA. He gives the full breakdown, including: -the details of how it began -the challenge of continuing it after the loss of his co-founder -the evolution of going from amateur to professional fights -the mindset behind being a professional fighter -the things he's learned working with so many driven fighters -why Combat Night worked and grows so fast -and much more He also shares some controversial takes on business that might piss some people off... Check it out for a dose of focus and pure entrepreneurship. Guest: Mitchell Chamale https://www.instagram.com/machamale/ https://www.instagram.com/combatnightmma/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Dr. Tim OBrien is an MBA Professor and B2B Sales & Marketing Professional, currently teaching classes across multiple MBA programs as well as serving as the Senior Vice President of Business Development for an event marketing company called EventLink. He was actually one of my professors in my MBA program, and he joined me on the podcast to share some of the lessons he brought to the classroom on exchanging value to reach any goal you have or get anything you want. We also dove deep into a lot of the other things he discusses with MBA students across strategic marketing classes and management classes. As a father, he has some hot takes on why social media needs regulation and why he limits his kids' and his own social media use to encourage healthier living. Check this one out for some insight from a bright and accomplished mind! Guest: Dr. Tim OBrien https://www.linkedin.com/in/timobrienfl/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Mikey Conlon is a newly minted pro MMA fighter, professional foodie, entrepreneur, and thoughtful gentleman. He joined me to talk about the recent fight that just took him pro and the events surrounding it, as well as his foray into becoming a professional foodie. We discussed all types of things about life and business as well as self improvement. Among some topics covered were: -tactics to master your mind and grow -why he doesn't watch p*rn anymore and how it has helped him grow -the unique approach he takes with his personal brand and how it helps him stand out -how he has adopted a mindset of extreme accountability -how to bring goodness into your life by bringing goodness to others -and more Guest: Mikey Conlon https://www.instagram.com/mikeyconlon1_ros/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Rossalyn Delfino is the owner of Tula's Marketing Co. In this interview, she tells the story of how the desire for freedom and an ability to travel led her to creating a digital marketing company. She breaks down how she got to the point of having $10k months in her business in the first year, and the tips and wisdom she learned along the way. She provides many actionable takeaways that can be used to replicate her success in creating an income and freedom for herself. This one is great for any aspiring entrepreneurs or business owners. Guest: Rossalyn Delfino https://www.tulamarketingco.com/ https://www.instagram.com/rossalyn_d/ https://www.instagram.com/tulamarketingco/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Austin Dunham is a content creator operating in the Men's Self-improvement niche. He boasts a following of over 2.5 million over various platforms. He has multiple businesses that stem from his content creation efforts, including high ticket coaching for fitness and for online dating. Aside from this, he has online programs and courses that help guide young men through many of the areas he has found success in in his own life. All of his businesses are built around his own self-improvement journey and his various transformations and breakthroughs. In this conversation, you will learn the secrets behind the incredible success he has had, as well as many of the systems that he has created around his improvement efforts that have allowed him to continue growing. Among some of the things covered in the interview are: -How he got started as an influencer through Club Penguin as a kid -How he has evolved as a creator over his journey -How he discovered the "Red Pill" and how it has shaped his dating life -How young men can combat common dating challenges -How he created a system to help young men improve their online profiles -How to grow a beard -Many systems he has created for success, including how to make 6-figures+ -How implementing Click Funnels in his business brought him a 10X increase in revenue -How he learns anything new very quickly -And much more Tune in for this one. This is PACKED FULL of value from front to back. Guest: Austin Dunham Youtube: https://www.youtube.com/@Austindunhamfit https://www.youtube.com/@AustinDunhamVlogs/ https://www.instagram.com/austin_dunham/ https://www.instagram.com/basedaustindunham/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Brenden Kumarasamy from Master Talk joined me to give some of the drills and tips that he coaches executives on. He helps execs "master their talk" by taking them through a number of exercises with the goal of helping them better communicate their message. In this episode, you'll learn how he came to be such a great communicator, and you'll learn the 3 main tools he uses to help the everyday person become a better communicator. Strap in and turn on your active listening, because this is something everyone needs to work on. Guest: Brenden Kumarasamy https://www.mastertalk.ca/ https://www.youtube.com/@UCBYFP4mZLQovr7W6Si6sueA https://www.linkedin.com/in/brendenkumarasamy/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Jon Chintanaroad is the founder of Recruiting Accelerator. Jon took the skills that he learned thanks to the success of his own recruiting firm, Aspire Recruiting and created a systematic process that he turned into Recruiting Accelerator. Recruiting Accelerator is a coaching program that has assisted over 200 individuals in starting and expanding their own profitable recruiting businesses. We discussed his story, as well as tips on what hiring managers and recruiters are looking for in a hire. He gave tons of insider tips and valuable insights on being an entrepreneur and business owner. Guest: Jon Chintanaroad https://www.youtube.com/@UCJ7_PTViZmXsaEA2e2feueA https://www.linkedin.com/in/chintanaroad/ https://recruitingaccelerator.com/home Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Brian Hock is the founder and President of Hock International. Hock International is a ~25 year old online education company that helps young professionals train for professional certifications. We discussed his experience building the company over the years, and the challenges he's had in serving an international market. He shares budgeting tips that apply to personal finances as well as business finances. This is packed with years and years of wisdom that has culminated in a massively successful and profitable platform. Guest: Brian Hock https://www.youtube.com/@UCV7WzZeBxwlvUFe9Tx0INMg https://www.hockinternational.com/ https://www.linkedin.com/in/brianhock/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Lars Raymond, owner of Simplified Investing joins. He shares his story of going from being $20K in debt to bringing himself out of debt and teaching others how to invest. Lars gives predictions about the coming recession and tips on how to invest your money during one. He shares the tools and apps he uses to invest in his brokerage. Lars discusses the way he has been able to build a company by building a personal brand. We discuss current news in finance, including the upcoming FedNow program and Nancy Pelosi's stock sell offs. Lars goes over common bad spending habits he sees that lead to difficulty in achieving financial freedom. If you're interested in entrepreneurship, building a brand, or want to learn more about investing, this episode is for you. Guest: Lars Raymond https://www.instagram.com/larsraymond/ https://www.simplifiedinvesting.org/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson ***Not Financial Advice***

Michael Manglardi, co-founder of Diadem Sports joins. Diadem is a tennis and pickleball brand that's pioneering the pickleball space and quickly growing market share in the tennis space. Michael shares the story behind the brand, and the incredible journey of growth it's had so far. He shares his insights on the skills you need when starting out. We talk about making a great product and marketing it effectively. He also draws parallels from sport to business, highlighting the importance of discipline, teamwork, and perseverance. As someone who has hired many people throughout his career, Michael emphasizes the importance of being a good person and having a strong work ethic. He also shares his thoughts on when to hire and how to ensure that your team is aligned and working together effectively. Michael emphasizes the importance of caring for your customers and making them feel valued. He also shares a lot about the future growth plans that Diadem has as a brand. If you're interested in entrepreneurship, building a brand, or want to learn more about the world of pickleball and tennis, this episode is for you. Guest: Michael Manglardi https://www.linkedin.com/in/michael-manglardi/ https://diademsports.com/ https://www.instagram.com/diademsports/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

In this episode, we're joined by Jordin Vinson. She tells her story of getting to know herself and escaping the service industry for the world of self-employment, including: -her journey of becoming her own boss and the challenges she faced along the way. -the importance of putting maximal effort into each job and how it can help in achieving success. -her takeaways from studying the 48 Laws of Power and how they helped bring context to her life. -why it's important to surround yourself with a team of motivated and hard-working individuals. -Her experience so far doing Amazon FBA -valuable tips and tricks for those looking to start their own business. -How she got to know herself better and discovered what she wanted out of life -the benefits of meditation and "dating" oneself. -her unique practice of red-light meditation. -and much more! Don't forget to like, comment, and subscribe to stay updated on our latest episodes. Guest: Jordin Vinson https://www.instagram.com/jordin.vinson/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Cruz Madero of the Pocket Watch Podcast joins. We discuss various career-related topics, including: -the advantages and disadvantages of being a specialist versus a generalist -the importance of utilizing LinkedIn as a professional -why and how to connect with recruiters -building your skills around current and future industry needs, -focus on specializing in solving specific problems -what it takes to be a great leader -the importance of having a mentor -the pros and cons of working for a small company versus a big company -how to maintain a healthy work-life balance. -the power of visualization and how we can shape our desired future mentally -and more Check it out. We went deep. Guest: Cruz Madero https://www.linkedin.com/in/cruz-madero-81702a151/ https://www.instagram.com/pocketwatchpodcast/ https://www.youtube.com/@pocketwatchpodcast Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Adrian Koehler is a leadership performance coach for high level executives, including many CEOs of large companies. Among some of his clients are: -Nike -Virgin Hyperloop One -Oprah Winfrey Network -Oppenheimer -Organifi -Jeni's Ice Cream -Gavin De Becker & Associates -Smarty Pants Vitamins He shares his insights on a variety of topics around the science and the art of great leadership. Among these were: Developing a growth mindset in others The top qualities of great leaders Effective communication for results Management versus leadership How to build great cultures Hiring for results Dealing with toxic high performers Leading with empathy and understanding Practicing uneasy vulnerability to enhance performance And more! Give it a listen to instantly learn to be a better leader Intro (1:35) Developing a growth mindset (8:00) Asking penetrating questions (9:00) Maintaining personal growth (12:00) Book recommendation: "The Courage to Be Disliked" (14:00) Top qualities of great leaders (16:45) Accountability for communication (21:20) Leading by example (19:45) Cynics leading themselves poorly (25:00) Management versus leadership (38:00) Building great cultures (39:00) Breakdowns due to poor communication (41:30) Hiring for results (44:22) When to let somebody go (45:45) Leading with empathy and understanding (48:43) Dealing with toxic high performers (49:29) Breaking the dog and pony show (57:50) Preferences in performance (1:00:49) Practicing uneasy vulnerability (1:06:25) Guest: Adrian Koehler https://www.instagram.com/adrian.k/ https://www.linkedin.com/in/adriankoehler/ https://www.youtube.com/ @nakedleadership Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Joining us in this episode is Kayla Moran, the founder of Kayla Moran Law, a legal firm that specializes in providing legal representation to content creators and influencers. Kayla talks about her journey of establishing her own legal practice, discussing the motivations that drove her and the challenges she encountered along the way. She highlights how she identified an unmet need for tailored legal services for content creators and influencers, and describes her experiences of working with clients in this field, including the complexities of contracts and intellectual property rights. Kayla offers valuable insights and guidance for those who are looking to start their own legal practice, as well as for content creators and influencers who require legal assistance. She stresses the importance of comprehending the industry and forming strong relationships with clients, and shares tips for achieving success in a competitive environment. This is an opportunity to gain inspiration and valuable knowledge from a successful legal professional who is making a difference in the content creation world. Don't miss it! Guest: Kayla Moran https://www.instagram.com/kaylaaamorann/ https://www.konectasocial.com/ https://www.instagram.com/theletsgetcandidpodcast/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

A couple years ago, Jasmine Almeda began her nonprofit, Surfing the Gap to help neurodivergent kids learn to surf. Growing up in the surfing world and having taught lessons in high school, she saw a need. And went for it. We rode the wave into a deep conversation about the process of setting this whole thing up. The event has grown exponentially each year, and there are many lessons she learned along the way. Guest: Jasmine Almeda https://www.instagram.com/jazzysurf/ https://www.instagram.com/surfingthegap/ https://jasminealmeda8.wixsite.com/website Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

In this interview, the tables get turned and I get interviewed. Having done the podcast for a full year, I share the truth about what it has been like running it. I am interviewed by my roommate, who has one of the best perspectives of what it has been like for me doing this. I talk about the ups and downs. I talk about the lifestyle changes and sacrifices. All of it. I get deep on my motivation in doing it and why I've continued to do it. And much more. Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Kevin Melendez AKA "Dr. Coach Kev" and I dive into some of the most pressing issues in the healthcare industry. He begins by giving his take on what's wrong with the healthcare system. We explore some of the major challenges and discuss potential solutions. As a physical therapist, Kevin discusses the role PT plays in healthcare. We also discuss what he believes is missing in Physical Therapy - marketing and sales. Kevin gives tips on how professionals can avoid common physical issues that come from working long hours. He provides practical advice for listeners looking to stay healthy and avoid common injuries. We discuss a unique concept called the "Proud to Pay" system that he has brought into his business. Kevin explains how this system works and explores the benefits it can provide to patients and healthcare providers. We do a deep dive into how the healthcare industry can shift in a more positive direction and how it can make better use of tech. Check this one out if you work in healthcare to any extent or are a working professional looking to stay healthy. Guest: Dr. Kevin Melendez https://www.instagram.com/drcoachkev/ https://getswishpt.com/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

In this episode, I discussed community engagement with Holton Mills! He works in the partnership department of Addition Financial Credit Union. He talked about covering a territory and maintaining current partnerships while also finding new ones. We talked personal brand building, tips for networking events, and the challenges of being a young person in a room full of older ones. Holton spoke about his experience serving on Foundation boards and participating in groups like Leadership Seminole. He gave updates on the ways his position has expanded since he was last on the show. He talked about the challenges of and strategies behind maintaining a large budget and making the best use of it. Holton gave tons of sage advice on how to strengthen a community by representing your organization correctly. This is a must watch for anyone looking to expand on their networking skills, and especially for anyone in business development. Guest: Holton Mills https://www.facebook.com/holton.mills https://www.instagram.com/holton_mills/ https://www.linkedin.com/in/holton-mills/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Andrew Stroh and JB Morrill join to talk about using short form video content to get more clients. They share how they live, preach, and breathe social media, and emphasize the importance of being the CEO of your own social media. JB shares the way he was able to grow a following of 500,000. We discuss the benefits of connecting with leaders in your industry and investing in your own team/company. Andrew shares client retention strategy that serves him well, and talks about building out his team. We talk the importance of growing a personal brand with the opportunity that short form content provides. We get into the best ways to make good short form video content. We talk about our personal preferences for social media channels, and the pros and cons of each. This one is great for anyone posting short form video content and trying to grow their business or brand. Guests: JB Morrill and Andrew Stroh https://www.instagram.com/jb.morrill/ https://www.instagram.com/andrewjstroh/ https://www.instagram.com/brandwithvideo/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Conner Ann Waterman joins Profession Session. She is an actor, Director of Brand & Partnerships at All Fly, and host of the Travel Nerds podcast. We start with some podcast shop talk and dive into the concept of the "anti-niche" and the importance of brand intimacy. We discuss Conner Ann's role as the brand face for her company and how she got the job. We also talk about how social media has broken down barriers to entry in the entertainment industry. Conner Ann shares a personal story about how within two weeks of moving to Australia, she found a job and a place to live. She also shares some of her favorite travel stories. We talk about the power of networking and how it can lead to new opportunities. She talks about how hard work and accountability are crucial in this industry, and shares some organizational tips. This one is great for anyone looking to make it in entertainment, or looking to learn more about how it works. Guest: Conner Ann Waterman https://www.instagram.com/conwaterman/ https://www.instagram.com/travelnerdspod/ https://www.youtube.com/ @travelnerds https://linktr.ee/travelnerds https://allfly.io/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Welcome to another edition of Profession Session, where we chat with professionals across various industries and discover their unique journeys and insights. In today's episode, we're thrilled to have Shelby Swygert, a talented artist who shares her expertise and advice on launching an art business. Shelby sheds light on the common issue faced by artists who are underpaid and shares a lucrative way to make it work. She emphasizes the importance of reaching out for advice on social media and describes different businesses that artists can explore. She also talks about the benefits of using Honey Book, a business management software, and how to deal with burnout as a business owner. One of Shelby's unique specialties is creating live wedding paintings, and she talks about how it adds value to her business. She also discusses the reasons why she loves doing her own podcast, and in this episode, she shares some valuable insights such as finding pop-up shops in your industry, writing stuff off, and using LinkedIn for networking in a new area. Shelby also shares her experience with the Clifton Gallup Strength test and using empathy in her business. She talks about the importance of knowing your value, not just in what you do but who you are as a person. If you're an artist looking to start your own business or just interested in learning more about the industry, this episode is a must-watch! Strengthfinders Test - Great tool for any professional to find their powerhouse: https://www.amazon.com/StrengthsFinder-2-0-Tom-Rath/dp/159562015X/ref=sr_1_1?crid=20GIRS9224WRH&keywords=strengthsfinder+2.0+from+gallup+don+clifton+with+code&qid=1674591776&sprefix=strengthsfinder+2.0+from+gallup+don+clifton+with+code%2Caps%2C75&sr=8-1 Enneagram personality test: https://www.enneagraminstitute.com/type-descriptions Another personality test that helps identify your strengths/weaknesses in any work environment Guest: Shelby Swygert https://www.instagram.com/shelbyswygert/ http://www.shelbyswygert.com https://www.instagram.com/createdcommunity/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

In this episode of Profession Session, I sit down with Hollywood executive and app developer Randy Greenberg. He has successfully made a major pivot in the entertainment industry by developing Hyypespace, a challenge-based social media app that helps advertisers understand their audience better. Randy shares his valuable insights on what it takes to succeed in the entertainment industry, with a focus on the importance of adapting and pivoting in today's rapidly changing world of media. We delve into his experience consulting with Vin Diesel, and how it showed him the power of adaptability early on. Randy also shares his thoughts on some universal truths of marketing and what it takes to build a successful brand. Throughout our conversation, Randy emphasizes the importance of culture and how it needs to start with the individual. He also shares some sage career advice that has served him and his colleagues well over the years. Don't miss this episode as Randy shares his unique and valuable insights into the entertainment industry and the power of social media in today's world. Guest: Randy Greenberg https://www.linkedin.com/in/randy-greenberg-b2848b/ https://www.hyype.space/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

In this week's episode, Aaron Berkshire joins to discuss his journey as a creative entrepreneur. He shares his story of finding his calling in photography and videography through his work in a number of areas, including the music and professional sports scenes. Aaron opens up about his collaborative partnership with his wife in their businesses and their strategy for making money on Fiverr doing Amazon product videography, as well as their other content creation business ventures. He shares the experiences he's had in bringing all of their business ventures together to make a more organized effort for their goals. Aaron highlights the significance of surrounding yourself with the right people and how creating content has helped him build many valuable relationships. This week's episode provides insightful tips and wisdom on how to succeed in building a full-time career out of content creation. Guest: Aaron Berkshire https://www.instagram.com/aaronberkshireofficial/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

Join me in this episode of Profession Session as I sit down with Will McQuain, a seasoned Silicon Valley startup guy. We delve into his extensive experience launching and scaling e-commerce brands and startups. In our discussion, Will shares his insights on topics such as the impact of the internet on companies like Casper Mattress, his work on a massive startup that many may remember using in college, and his journey founding, growing, and selling Good Cigar Co. We also cover best practices for launching e-commerce brands, the vibe in Silicon Valley during the tech startup boom, what venture capitalists look for in young companies, and advice for those starting a career in tech. Will sheds light on leveraging AI technology like Chat GPT in daily work, succeeding in a remote work environment, building successful Direct to Consumer product companies, and the importance of quality branding. This episode is packed with valuable information and is a must-listen for anyone looking to learn from a seasoned Silicon Valley startup veteran. Don't miss it! Guest: Will McQuain https://www.instagram.com/willmcquain/ https://www.goodcigar.co/ https://magicmind.co/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://www.instagram.com/brodyvinson.io/ https://linktr.ee/brodyvinson

In this episode of Profession Session, we welcome guest Andy Varnes, who shares his wisdom on how to make a business thrive. We do a deep dive into how his media company grew and doubled in revenue over 2022. Andy emphasizes the importance of understanding your clients and putting yourself in their shoes. He shares how to make their lives easier and the reason why businesses hire outside help. He delves into the topic of client retention and the importance of communication. He highlights the importance of having a problem solver on your team, as well as the balancing act that comes with running a business and maintaining a healthy work-life balance. He offers advice on how to start a media business from scratch. He also discusses how in today's world you don't have to advertise as a photographer or videographer. We discuss all different types of ways to do better in business and to work towards being better every year. Guest: Andy Varnes https://www.instagram.com/andyvarnes/ https://www.instagram.com/varnesmedia/ Host: Brody Vinson https://www.tiktok.com/@professionsession https://linktr.ee/brodyvinson