Podcasts about content what

You've been feeling the tug to write a book. You're excited about your idea and the idea of people around the world reading your words… but then the ‘overwhelm truck' hits you. How do you start? What if it sucks? How the hell do I get published?Have no fear – I've brought in Marti Statler, the book queen herself, to share her knowledge and tips on how to write and publish your book.In this episode, you'll learn:Why Marti feels like ‘there is a book inside of everyone'What are the biggest obstacles stopping people from writing a book?Advice to aspiring authors who have the fear that ‘it's already been done before'How your book can be repurposed into eight different pieces of contentWhat is the value of a business owner writing a book? The process of writing a book when you have no fucking clue where to startIs ‘writer's block' a real thing?The publishing process and the different types of publishing options out thereWhat's the deal with royalties?Some benefits of going the traditional publishing routeTips on how to market your book?Marti Statler, Owner and Founder of Rebel Queen, has 12 years of publishing experience (over 200 books!), and a major entrepreneurial spirit. She works primarily with women entrepreneurs to write, publish, and market their books at any stage of their process. Her "no BS" approach to publishing and problem-solving—along with her tenacity to make things happen—is exactly why you want her in your corner to bring your message to the world.---RESOURCES FROM THIS EPISODEBig Magic by Elizabeth GilbertTo schedule a call with Marti click HERECONNECT WITH MARTI STATLERFacebook: @rebelqueenbooksInstagram: @rebelqueenbooksWebsite: rebelqueen.coCONNECT WITH LAURAAURA Instagram: @thatlauraauraFacebook: @thatlauraauraTwitter: @thatlauraauraWebsite: LauraAura.comTHANK YOU, GUTSY TRIBE!We love, love, love to read your comments, feedback, and reviews. If you haven't yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

The fourth episode in the short Sake Focus series is about ginjo, premium and super-premium sake made from highly polished rice. The name comes from two Chinese characters and could be translated as "crafted or carefully brewing".  But there's much more in ginjo than just a high milling ratio.Don't forget, Sugidama Podcast now has a sponsor, London Sake, an excellent online sake store. London Sake has one of the widest selections of premium and craft sake available online today. They deliver across the UK and Europe, and with over 100 sake from 25 breweries, there really is something for everyone.Using simple online tasting notes and sensible, affordable food pairings they help you find the perfect sake without any of the fuss. Listeners of the podcast can get a 10% discount Listen to the episode to get the magical code! London Sake: making sake simple.Episode's Content:What is ginjo and its historyHow ginjo sake brewing is different from less polished sakeSkills, process, and ingredientsGrades and types of ginjo sakeWhen ginjo is not ginjo but tokubetsuHow to drink ginjo: temperature, food etc.Sake of the episode: Kanpai London Kaze Junmai GinjoKampai!Sake mentioned:Kanpai London Kaze Junmai GinjoKanpai London Sake BrewerySuper-flat Rice PolishingSugidama Blog: 5 Sake to drink in Summer 2021Sugidama Podcast on Podchaser - please review if you don't use Apple PodcastsMusic used:Wirklich Wichtig (CB 27) by Checkie Brown https://freemusicarchive.org/music/Checkie_Brown_1005/hey/Wirklich_Wichtig_CB_27Just Arround the World (Kielokaz ID 362) by KieLoKaz https://freemusicarchive.org/music/KieLoKaz/Free_Ganymed/Just_Arround_the_World_Kielokaz_ID_362Licence: https://creativecommons.org/licenses/by-nc-nd/4.0/Vocal: Svetlana

The third episode in the short Sake Focus series is about namazake, unpasteurised sake which is known for its unruly wild and lively character. Nama can be translated from Japanese as live, raw, fresh, or even natural. And it's all true about namazake. Listen to the episode to find out about different types of namazake including famous autumn sake called hiyaoroshi. Don't forget, Sugidama Podcast now has a sponsor, London Sake, an excellent online sake store. London Sake has one of the widest selections of premium and craft sake available online today. They deliver across the UK and Europe, and with over 100 sake from 25 breweries, there really is something for everyone.Using simple online tasting notes and sensible, affordable food pairings they help you find the perfect sake without any of the fuss. Listeners of the podcast can get a 10% discount Listen to the episode to get the magical code! London Sake: making sake simple.Episode's Content:What is namazakeTypes of namazake: namazake, namachozo, namazumeAutumn sake: Hiyaoroshi and Aki-AgariOther types of nama and not: Shiboritate, Kassei Seishu, ShinshuNama Genshu and Nama Genshu MurokaNamazake Character: aroma, taste, food pairingNamazake storage, how to buySake of the episode: Kikusui Funaguchi Nama Genshu HonjozoKampai!Sake mentioned:Kikusui Funaguchi Nama Genshu HonjozoKikusui Sake BreweryLondon SakeSugidama Blog: One cup to rule them all: 5 single-serving sake to trySugidama Podcast on Podchaser - please review if you don't use Apple PodcastsMusic used:Wirklich Wichtig (CB 27) by Checkie Brown https://freemusicarchive.org/music/Checkie_Brown_1005/hey/Wirklich_Wichtig_CB_27Just Arround the World (Kielokaz ID 362) by KieLoKaz https://freemusicarchive.org/music/KieLoKaz/Free_Ganymed/Just_Arround_the_World_Kielokaz_ID_362Licence: https://creativecommons.org/licenses/by-nc-nd/4.0/Vocal: Svetlana

The second episode in the short Sake Focus series is about nigori, which takes its origin from the ancient sacred drink called doburoku. Doburoku is the oldest method of sake brewing which survived more than a thousand years of history and is still around nowadays. Nigori is cloudy sake, where rice and yeast particles from fermentation left in the final product. Sometimes it's called unfiltered sake, but it's not correct. Listen to the episode to find out why. Don't forget, Sugidama Podcast now has a sponsor, London Sake, an excellent online sake store. London Sake has one of the widest selections of premium and craft sake available online today. They deliver across the UK and Europe, and with over 100 sake from 25 breweries, there really is something for everyone.Using simple online tasting notes and sensible, affordable food pairings they help you find the perfect sake without any of the fuss. Listeners of the podcast can get a 10% discount Listen to the episode to get the magical code! London Sake: making sake simple.Episode's Content:What is nigoriDoburoku: the origin of nigorizakeThe emergence of seishuReturn of nigoriTypes of nigoriNigori: taste and food pairingSake of the episode: Kamoizumi Summer Snow GinjoKampai!Sake mentioned:Kamoizumi Summer Snow GinjoKamoizumi Sake Brewery (no product information available)SorakamiMusic used:Wirklich Wichtig (CB 27) by Checkie Brown https://freemusicarchive.org/music/Checkie_Brown_1005/hey/Wirklich_Wichtig_CB_27Just Arround the World (Kielokaz ID 362) by KieLoKaz https://freemusicarchive.org/music/KieLoKaz/Free_Ganymed/Just_Arround_the_World_Kielokaz_ID_362Licence: https://creativecommons.org/licenses/by-nc-nd/4.0/Vocal: Svetlana

Today, we're sharing a course preview of Emma's upcoming course: Build an Engaged Audience with Your Content Plan & Strategy. If you're ready to learn how to build an engaged community online with your own plan and strategy, this podcast episode and upcoming course is for you.I think one thing we can all relate to as a content creators and influencers is the struggle, the confusion, and sometimes the anguish of building your community online. Especially when you're first starting out. But the truth is, figuring out how to build a community and set a strategy and a content plan for your blog, TikTok, YouTube Channel, Instagram, and other social platforms is hard.When you're first starting out, you don't know:Who you're trying to attractHow you're supposed to attract themHow to build an audience with meaningful contentWhat content you should be creating What content your audience wants to seeBuild an Engaged Audience with Your Content Plan & Strategy is here to help you learn how to consistently create great content that builds your audience.  Who is this course for? This course is primarily for influencers, content creators, and small business owners trying to figure out how to build an engaged community online. If you're feeling lost about who you should be attracting for your audience…If you're feeling confused about what type of content to attract your community…If you're feeling ready to build your audience and get clear about your plan and strategy…This course is for you!Listen in to learn how this course will help you build your engaged audience!Follow Emma on Instagram: @emmasedition | Pinterest: @emmaseditionFollow Maddy on Instagram: @madcrayy | Pinterest: @madcrayyFollow the Content Creatives Podcast: @contentcreativespodcastJoin the Content Creatives Podcast Facebook Group!

Recently, I have spoken to one of my listeners, who praised this podcast for its wonderful content. “But you know”, he said. “Sake is a completely new thing for me and I feel a bit overwhelmed with the amount of information you put in each episode. Why don't you make them a bit easier to digest?” And he's absolutely right. So I decided to do a series of episodes focusing on one particular topic, I have mentioned before. And this time it's junmai/honjozo.Don't forget, Sugidama Podcast now has a sponsor, London Sake, an excellent online sake store. London Sake has one of the widest selections of premium and craft sake available online today. They deliver across the UK and Europe, and with over 100 sake from 25 breweries, there really is something for everyone.Using simple online tasting notes and sensible, affordable food pairings they help you find the perfect sake without any of the fuss. Listeners of the podcast can get a 10% discount Listen to the episode to get the magical code! London Sake: making sake simple.Episode's Content:What is junmaiHistory of adding alcohol to sakeJunmai is backHow to drink junmai (aroma, taste & food pairing)How to drink honjozo (aroma, taste & food pairing)Is junmai better than non-junmai?Sake of the episode Double bill: Urakasumi Honjozo and Urakasumi JunmaiKampai!Sake mentioned:Urakasumi Honjikomi HonjozoUrakasumi Sake BreweryLondon SakeUrakasumi Misty Bay JunmaiUrakasumi Sake BreweryLondon SakeMusic used:Wirklich Wichtig (CB 27) by Checkie Brown https://freemusicarchive.org/music/Checkie_Brown_1005/hey/Wirklich_Wichtig_CB_27Just Arround the World (Kielokaz ID 362) by KieLoKaz https://freemusicarchive.org/music/KieLoKaz/Free_Ganymed/Just_Arround_the_World_Kielokaz_ID_362Licence: https://creativecommons.org/licenses/by-nc-nd/4.0/Vocal: Svetlana

On a nice April morning, I've got a call from Rie Yoshitake, whom I know from numerous sake events.  "Alex, would you like to be a sake judge at IWC", she asked out of the blue. "Yes!", I replied without any hesitation. It was my dream for the last couple of years and now it's been fulfilled! Yay!In this episode, I am talking about the IWC (International Wine Challenge), how the judging happens, my personal experience and my takeaways from three days of intensive judging.  Don't forget, Sugidama Podcast now has a sponsor, London Sake, an excellent online sake store. London Sake has one of the widest selections of premium and craft sake available online today. They deliver across the UK and Europe, and with over 100 sake from 25 breweries, there really is something for everyone.Using simple online tasting notes and sensible, affordable food pairings they help you find the perfect sake without any of the fuss. Listeners of the podcast can get a 10% discount Listen to the episode to get the magical code! London Sake: making sake simple.Episode's Content:What is IWC (International Wine Challenge)How I got into IWC judgingWhat is the IWC judging processMy personal judging experienceWhat I learnt during the IWC SakeMy sake discoveriesA little Q&ASake of the episode: Suigei Junmai Ginjo GinreiKampai!Sake mentioned:Suigei Junmai Ginjo GinreiSuigei Sake BreweryLondon SakeMusic used:Wirklich Wichtig (CB 27) by Checkie Brown https://freemusicarchive.org/music/Checkie_Brown_1005/hey/Wirklich_Wichtig_CB_27Just Arround the World (Kielokaz ID 362) by KieLoKaz https://freemusicarchive.org/music/KieLoKaz/Free_Ganymed/Just_Arround_the_World_Kielokaz_ID_362Licence: https://creativecommons.org/licenses/by-nc-nd/4.0/Vocal: Svetlana

Episode: 198, Podcast Interview with Daniel Snow – CEO and Founder of The Snow Agency.Daniel Snow is CEO and Founder of The Snow Agency, a performance and social media marketing agency that is disrupting the ecommerce landscape for direct to consumer brands. Daniel is a proven expert having launched and scaled numerous viral ecommerce brands himself over the course of 3.5 years, generating over $50M in revenue.Key Notes:Why is content importantWhat type of content has the biggest impactWhen should you create your video contentHow do you find a great expert, what to look forThe biggest mistakes people make when creating contentWhat are the 3 tips for creating content and building your brandCONNECT WITH DANIELhttps://thesnowagency.com/https://www.linkedin.com/in/danielsnow24/Listen to the latest tips, tools, and strategies for Business, Success, and Marketing... on the Cam Roberts Podcast Show.Search for "Cam Roberts Podcast Show" on the web, Itunes Podcasts or Spotify.====If you are ready to get going then let's get working!Here are three ways to get started with Cam Roberts and his team...1. Get instant access to my latest eBook "5 Steps To Making Big Money With Your Brand which includes a 5-Day course on winning High Ticket clients on autopilot.Grab it here: https://camroberts.com.au/big-money-personal-branding-ebook/2. Watch my on-demand 20-minute Tutorial on Personal Branding That Gets You Paid What You Are Worth.Grab it here: https://camroberts.com.au/tutorial/3. Apply to work with me and my Ninja Marketing team directly by booking a complimentary strategy session with me (via Zoom Meetings).Apply here: https://camroberts.com.au/apply-now/PtJrlZg2CcpVtUMtgy3b

As a marketer, do you need to create content that applies insights derived from data and research? If so, pay attention to the right data and apply it the right way to produce the most effective work possible. Today’s guest is Anastasia Leng from CreativeX. She talks about where marketers get misled with data and how to merge data and creativity to create content that connects with customers.    Some of the highlights of the show include: Data-backed Content: Objective way to understand what’s in each content piece Performance: After putting piece of content out, what has happened as a result? Views/Variables: Marketers should move away from biases and assumptions Trust gut or data? Marketers want to be right; get comfortable with being wrong CreativeX’s Mission: Enhance and elevate creativity expression through data Consistent Content: Number of clicks vs. what reflects brand and audience Best Practices: Creative quality and distinctive brand assets to increase sales Cheat Sheet for Content: What should your definition of creative quality incorporate? Brand right away; marketers have 2-3 seconds to make impression Don’t waste money by running same piece of content across channels Get around brevities   Links: Anastasia Leng on LinkedIn CreativeX Think with Google Distinctive Brand Assets by Jenni Romaniuk Ben Sailer on LinkedIn CoSchedule   Quotes from Anastasia Leng: “It’s really about having a common language for evaluating every piece of content that we create.” “Understand what is the long-term metric that really matters, and how can you start to get creative and whatever that KPI is closer together so you can understand the relationship and the journey these two things take together.” “Analyze content more objectively so that we’re not letting our own biases drive our understanding of what is working and what is not working in our content strategy.” “If you’re not even aware of these things, how can you truly be a good marketer? How can you truly put out great content if you’re not actually able to really look deeply within it?”

Episode: 191, Podcast Interview with Elizabeth Pampalone – Marketing Expert, #1 Business Consultant in Jacksonville, International Award Winning Speaker. Her innovative approach helps overwhelmed business owners and burnt-out nonprofit directors to achieve success and freedom through the power of Absolute Marketing™."Create 1 year of Content in 5 days"Key podcast notes:What are the 3 questions you need to ask yourself before creating your content?How to take the stress out of creating 1 year's worth of contentWhat are your 3 most important Social Media niche channels and WHY?How to turn your content into conversionsHarness the power of groups to grow your businessAnd more...Connect with Elizabeth at http://GetAbsoluteMarketing.com and on LinkedIn at http://linkedin.com/in/elizabethpampalon====If you are ready to get going then let's get working!Here are three ways to get started with Cam Roberts and his team...1. Get instant access to my latest eBook "5 Steps To Making Big Money With Your Brand which includes a 5-Day course on winning High Ticket clients on autopilot.Grab it here: https://camroberts.com.au/big-money-personal-branding-ebook/2. Watch my on-demand 20-minute Tutorial on Personal Branding That Gets You Paid What You Are Worth.Grab it here: https://camroberts.com.au/tutorial/3. Apply to work with me and my Ninja Marketing team directly by booking a complimentary strategy session with me (via Zoom Meetings).Apply here: https://camroberts.com.au/apply-now/

In this episode, Jeff Coyle, the Chief Strategy Officer of MarketMuse an AI content planning and optimization tool, shares how to create amazing content quality to drive long-term growth. Insights he shares include: The problem that MarketMuse is trying to help solveHow Jeff views the relationship between content and salesHow Jeff defines content quality, natural language process (NLP), and natural language generation (NLG)How to create amazing contentWhat does content quality look like and what does it mean for the future of companies investing in contentWhat MarketMuse is capable of from a content point of view and how it helps with your content strategyHow to create amazing content by focusing on 10 essential ingredientsHow to ensure your old content doesn't decline in qualityHow to create amazing content around boring topicsHave we arrived at the point where marketers need to seriously be looking at using natural language generation to generate content?How to address content efficiency effectivelyHow to improve the empathy your content evokes in your desired audienceIs AI at a stage where it can distinguish between fake news and real newsand much more ... Read more - https://www.sproutworth.com/how-to-create-amazing-content-for-growth/

A few months ago I was dabbling with the idea of helping other entrepreneurs and freelancers start their own podcast production business using the processes and systems I created over the last year. I even created a free guide for anyone interested in doing this! But life got in the way, and the program I was thinking about launching in the new year took a back seat when I realized that I wanted a little bit of a break for my brain.So today I want to take you through the guide, step by step to show you how you can start a podcast production business as well! You can download the guide here and follow along with this episode, but even without the guide this episode will be helpful to you. In fact this episode will be helpful for anyone with a service business that needs some ideas to organize and manage their finances and time effectively. My business, The Ultimate Creative, is structured for my ADHD brain. It is very rigorous and process oriented and foolproof. At the same time, I need to throw in some wild cards for myself (maybe like this program I was planning?) to keep things interesting. Before I switched to a podcast-only service model, I was serving clients reactively instead of proactively. I had no idea how much money I'd be bringing in each month, and the rollercoaster (both financially and emotionally) brought me to burnout a few times more than I'd like to admit.Now, I have a reliable source of monthly income, more time freedom than I've ever had in my life, and clients that I absolutely love!Over the last year I developed this business model with a lot of trial and error, so I want to share the steps I took to fast-track your success with podcast services.Why?Because I know that when you take action on what I'm going to share with you in this framework, you will see the same results I did, and trust me when I say that I truly want you to WIN.I'm in your corner pal, let's get started!Download the guide here: https://theultimatecreative.com/how-to-become-a-podcast-editor/Here's what we cover in the 5 part framework:Part One: Reverse Engineer Your SuccessPart Two: Tech Stack & ProcessesPart Three: Package, Price and OutsourcePart Four: Training ClientsPart Five: Add-on ContentWhat's next? Tell me how I can help you start your own podcasting business! Workshops? A mastermind? A full-on intensive program? Here's a quick survey to let me know what I can do to help you reach your goals: https://forms.gle/jfoAujU2uNJYYzpt6Work with me!Podcast Production: https://theultimatecreative.com/podcastingPodcast Strategy: https://theultimatecreative.com/podcast-coachingFollow me on Instagram at @the_ultimatecreative and don't forget to rate, review and subscribe to Ultimate Podcast Marketing wherever you get your podcasts! https://ratethispodcast.com/ultimate

How to Create Prolific Content for Your Business with guest Beck Power Beck Power is a content marketer, international speaker and the host of the Amplify Content podcast.  Beck helps small businesses to create more content and to make that content more effective, driving awareness, engagement, leads and sales. Beck is the founder of Power Creative Media, a done-for-you content agency, and Amp Content Academy, a free resource for DIY content hacks, concepts and frameworks.  Beck has been featured in Forbes, Yahoo, Entrepreneur, New York Mag and TheNextWeb. She joins Your Partner In Success Radio to share: Why should we be creating more contentWhat is social media all about now? What kind of content should we be posting? What is content repurposing?How to come up with good content ideas  Find Beck Power on the internet: Website | Twitter | Facebook | Podcast | TikTok: @thebeckpower     

My new book LOSERTHINK, available now on Amazon https://tinyurl.com/rqmjc2a Find my “extra” content on Locals: https://ScottAdams.Locals.com Content: What did President Trump “break” that Biden will fix? What if election fraud proven AFTER inauguration? A REALITY BASED view of the election and fraud Whiteboard1: Election Fraud Motivation Whiteboard2: Can Election Fraud be Detected? If you would […] The post Episode 1197 Scott Adams PART2: Odds of Rigging an Election and Getting Away With it? Whiteboard Time! appeared first on Scott Adams' Blog.

My new book LOSERTHINK, available now on Amazon https://tinyurl.com/rqmjc2a Find my “extra” content on Locals: https://ScottAdams.Locals.com Content: What did President Trump “break” that Biden will fix? What if election fraud proven AFTER inauguration? A REALITY BASED view of the election and fraud Whiteboard1: Election Fraud Motivation Whiteboard2: Can Election Fraud be Detected? If you would […] The post Episode 1197 Scott Adams PART1: Odds of Rigging an Election and Getting Away With it? Whiteboard Time! appeared first on Scott Adams' Blog.

David & Andrea walk through John 4:43-5:15 to help lead meaningful discussions about the text. Exegetical Tools: Our goal is to ask the right questions about the textGood exegetical questions fall into two categories: 1) Questions of Content (What is said) 2) Questions of Context (Why it is said) Geography reveals clues about the meaning of the text--why is Jesus going to certain towns/places to carry out his divine missionSigns-The Why Behind The What--what are the signs revealing to us about God? About the hearts of those who ask for a sign? Questions For Application: What do the 2nd & 3rd signs of Christ in the book fo John reveal to us about His identity and mission? What is John revealing to us through the narrative of opposite responses of either accepting Christ (like the royal official) or rejecting Him (the religious leaders).What does Christ’s question to the paraylzed man reveal about his heart? (Do you want to get well?)Personal reflection: Do I know that I am sick? (i.e. am I continually living in a place of desperate dependence on Christ?)

My new book LOSERTHINK, available now on Amazon https://tinyurl.com/rqmjc2a Find my “extra” content on Locals: https://ScottAdams.Locals.com Content: What if massive election altering fraud is discovered? A post-Presidency Trump media platform? Tom Arnold imagines my despair The final constitutional election deciding option Following the constitution is a “dirty trick”, “a coup”? The persuasion bubble being formed […] The post Episode 1182 Scott Adams: Why Does Trump Try to Take Credit for Unverified President Elect Biden’s Work? appeared first on Scott Adams' Blog.

My new book LOSERTHINK, available now on Amazon https://tinyurl.com/rqmjc2a Find my “extra” content on Locals: https://ScottAdams.Locals.com Content: What caused so many COVID19 White House infections? The most 2020 things that could happen  Is HCQ in the President’s cocktail of medications? Where are the “numerous” White supremacist terror examples?  If you would like to enjoy this […] The post Episode 1143 Scott Adams: I Tell You How the Trump Diagnosis Changes Everything appeared first on Scott Adams' Blog.

This episode is for everyone who is in a quarter- or mid-life crisis (or wants to avoid one). For everyone who has ever asked themselves, “Is this it?” Learn the process of getting back in touch with who you are and being true to yourself in a way that helps you do better.Robert is a speaker, mentor, accountant, and champion of creativity. He helps professionals reclaim their creativity and use it to increase their personal and professional value and live more abundantly.Quotes to remember: “Let me stop fighting to fit in when I’m meant to stand out.”“I don’t allow anything to distract me from my identity. Not even myself.”“Don’t feel guilty for taking time for yourself.”Takeaways:Creativity isn’t just drawing and painting and singingYour profession, what you studied in school, is not your identityBuilding trust is about doing scary thingsAccepting ourselves means not believing in a best approach or a one-size-fits-allIt’s hard work to find out who we areAccountants can be some of the most creative peopleYour profession is a means to fulfill a dreamWe have been taught that it’s better to be safe than to be creative What we need during coronavirus is connection, not contentWhat you’ll learn:How to balance between being too creative for your desk job and not creative enough for marketing or salesWhere our identity comes from and how to connect with it whether you are more analytical or more creativeThe difference between trusting yourself and believing in yourselfTools you can use for self-discoveryHow Robert’s self-awareness has transformed his accounting practiceWhat his vision for everyone isMentioned on the podcast: https://robertabelle.com/Links:YoutubeFacebookInstagramLinkedInTwitter

The process of making sake is really exciting! There are several sake brewing methods: three main ones, kimoto, yamahai and sokujo (or sokujo-moto) and another one, bodaimoto, which is even older but has been rediscovered only recently. Sake taste profile depends to a certain extent on the method used to make it. So if you know what each method means, you can make a better choice of sake.All the methods differ by the way, the starter is created. In kimoto, the starter is churned for hours with special poles to turn it into a mush. Yamahai was invented after the kimoto and got rid of this churning. While sokujo-moto slashed the production process by two whole weeks and produced clearer and more refined sake. Bodaimoto, is a very ancient sake brewing method invented by Nara monks around the 12-14th century and was superseded by kimoto.Episode's Content:What is shubo (moto)?Acidic environmentKimotoYamahaiSokujo-motoBodaimoto and its rediscoveryHow sake made with different methods tasteSake of the episode: Gozenshu 1859 Prototype Junmai Muroka Nama Genshu Nakadori BodaimotoKampai!Sake mentioned:Gozenshu 1859 PrototypeTengu SakeSugidama BlogTengu Sake: A Look at Bodaimoto StartersMusic used: Wirklich Wichtig (CB 27) by Checkie Brown https://freemusicarchive.org/music/Checkie_Brown_1005/hey/Wirklich_Wichtig_CB_27Just Arround the World (Kielokaz ID 362) by KieLoKaz https://freemusicarchive.org/music/KieLoKaz/Free_Ganymed/Just_Arround_the_World_Kielokaz_ID_362Licence: https://creativecommons.org/licenses/by-nc-nd/4.0/Vocal: Svetlana

The Founder of AMZ One Step - Saddam Hasan Having managed a portfolio of $200M+ per year  with a background in Financial Planning & Analysis, Saddam started selling on Amazon due to his passion for data analytics.He is very active in the FBA community organizing meetups across Canada.The Founder of AMZ One Step - the leading Amazon Listing Optimization Agency in Canada with 30+ Employees. Questions for Saddam Hasan How did you get started with Amazon, were you a seller first?How have the dynamics for creating a brand on Amazon changed over the last year?How should sellers do proper research on their products?Is it important to be Brand Registered on Amazon?What's the best way to approach your listing images?Is there a recommended pattern for the Title? (do you use the brand name if they are not known)Are there any best practices for A+ Content?What can sellers do to stand out in the search pages?Do you suggest split testing on images & content? What is the best way to measure success?Are there ways to improve indexing of keywords for your listing?How beneficial is it to get a storefront designed?What about videos? Are they important for all types of products? Links to Saddam Hasan www.amzonestep.com https://www.linkedin.com/in/saddam-hasan-cpa-66754abb/ https://www.facebook.com/saddam.hasan https://www.instagram.com/amzonestep/

My new book LOSERTHINK, available now on Amazon https://tinyurl.com/rqmjc2a Find my “extra” content on Locals: https://ScottAdams.Locals.com Content: What is “systemic racism”? John Bolton’s book Matt Gaetz is linguistically gifted Blue flu in Atlanta Coronavirus death rate If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots […] The post Episode 1031 Scott Adams: News. Lots of it. appeared first on Scott Adams' Blog.

CONTENT What does trust mean to you? That’s the question I asked The Scary Guy. He responded by talking about trust in his relationships and how that trust had been broken. He felt that had trust was implicit in the promises he and his wife made to each other. We went on to discuss what happens when our trust has been broken in our early lives, and how that affects our adult behaviour. BIO He’s been called many names, by many people – although it will surely pique your curiosity as to why at the top of that list are names such as Agent For Change, Urban Dalai Lama, Warrior For Peace and Mind-Waker. The Scary Guy has worked with schools, police forces, military, and a host of communities and corporate organizations through his live training performances and across his active online networks – helping millions of people around the world to achieve personal peace and triumph in their lifetime. The Scary Guy – his legal name, changed 21 years ago – has dedicated his life to teaching others his powerful, solution-based theories and concepts on human behaviour and communication; a code that he has personally developed, in what he experienced as an absence of any clearly defined active solution from society.   CONTACT DETAILS / LINKS Website: https://www.thescaryguy.com Facebook: https://www.facebook.com/thescaryguyofficial/ Twitter: https://twitter.com/scaryguy  LinkedIn: https://www.linkedin.com/in/scaryguy/ Instagram: https://www.instagram.com/realscaryguy/ Pinterest: https://www.pinterest.com/thescaryguy/ Wordpress: https://thescaryguy.club/ Google Plus: https://plus.google.com/u/0/+TheScaryGuy YouTube: http://www.youtube.com/c/TheScaryGuy ABOUT WENDY CAPEWELL Wendy is a Psychotherapist, Coach, Public Speaker, and Author. She helps people who are stuck either in their personal or professional relationships, get to the root of the problem which is holding them back, let go - and move forward into a happier more successful life.     Connect with Wendy Here...... Facebook - CLICK HERE Linked in - CLICK HERE Website - https://www.wendycapewell.co.uk/ Book –‘From Surviving to Thriving in a Romantic Relationship’- Link to Amazon Email – info@wendycapewell.co.uk Email me if you would like to receive my newsletter. which contains my latest news, articles, and special offers.   If you have enjoyed this show then please leave a review.  How to leave an iTunes rating or review for a podcast from your iPhone or iPad Itunes link - http://apple.co/2xj5yud Launch Apple's Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom.  

“A lot of people that don’t do it, say that we just get paid for everything. I think that’s definitely a big misconception. They think that every job we’re posting, we’re getting paid for, which is definitely not the case. Especially at the moment, and when the bushfires were happening as well. That was a time where a lot of brands were like, we don’t want to do brand marketing. And currently a lot of brands don’t have the budget to do marketing [...], which is why I’m doing a couple more unpaid jobs than I was, just because I know they are small businesses and it’s nice to help them out.”Influencer marketing is a popular way for businesses to attract new customers. However, when we talk about influencer marketing, we usually concentrate on the benefits the businesses get from it, and rarely talk about it from the influencer’s perspective.Today’s guest is Charis Uppal from Sydney, Australia. She is a fashion, travel and lifestyle influencer and also an eCommerce business owner. As an influencer she loves working with brands that have a message to share and fit with the aesthetics of her feed. She has worked with brands such as Sass and Bide, Revolve, Next AU, just to name a few.In this episode, we will be talking about how to pitch for an influencer as a brand and how to work with the influencers in a way that is authentic and doesn’t feel like a spammy ad, what sort of things go in the background of creating content and what makes it a successful collaboration for both the brand and the influencer and so much more.Let’s jump in!WHAT YOU’LL LEARN FROM THIS EPISODE:Brief introduction of Charis and what she doesDid Charis organically grow her following?What’s the best way to organically grow your followingWhat was the process of getting involved in starting to work in influencer partnershipsHow Charis negotiated her first collaborations with brandsHow does Charis decide is she wants to partner with a brandDo brands need to approach Charis directly or through her managerDo influencers get any insights or statistics from the brands on how the collaboration worked outShould brands proactively provide feedback to the influencers?Tips for new brands starting influencer marketingDo influencers have freedom in creating their content or is it a more restrictive processHow Charis manages the ratio of paid and unpaid content on her feedDoes Charis get any negative comments and how she deals with themDid Charis have any bad collaborations that she wouldn’t do againDo influencers need to sent the content to the brands for an approvalWhat are the biggest misconceptions about influencers?What impact COVID-19 had on influencersWhat pushed Charis on having her own fashion brand Silk WolfeHow Charis finds balance between being an influencer and managing her own businessDoes Charis use influencers to promote her brand?What are the strategies on having engagement on paid contentWhat makes a great brand pitch to an influencerRESOURCES:Charis’s LinkedIn: linkedin.com/in/charis-uppal-b4014a62Charis Pixie Instagram: https://www.instagram.com/charispixie/?hl=enSilk Wolfe website: https://www.silkwolfe.com/Kaity on Instagram: https://www.instagram.com/kaitygriffin_/Masterclass: www.sundaydigital.com.au/masterclassKaity Griffin Website

Content: What is this story in a nutshell? Where in the Quran is it referenced? Who was the killer? Why was the man killed? What are the lessons we learn from this story?

In this episode, we chat with Steve Pockross who has more than 20 years of startup, Fortune 500, and nonprofit experience to his role at Verblio. As CEO, he applies leading marketplace and SaaS principles to provide a high-quality, fast and flexible content creation platform.We chat about:What Verblio is and what they do Delivering content consistently What makes Verblio different from the rest The ease of use of VerblioAgency predictions in the next 3 yearsThe rise of the hyper niche agenciesUsing content creation as a competitive advantageContent trends Why video is the future. AI video platform to transfer written content to video content Amplifying content Building digesting contentWhat the best agencies are doing through contentWhy coaching helps for your personal developmentSurvey Link: https://verbliosurveys.typeform.com/to/EuPARdToday’s episode is brought to you by Verblio - who makes blog and content creation happen. to learn more and get 50% off your first month of content visit https://www.verblio.com/grow

Topics covered and questions you’ll uncover during this episode:How to create inbound relationships through contentHow is inbound marketing more of a mindset when it comes to marketing and sales?How does inbound marketing create more authentic relationships with the people who will eventually become your customer?Email marketing is very much alive - why and how?What’s the opportunity with inbound marketing?How do you position yourself as an inbound marketer and connect with contacts, prospects, past clients, current clients in a non-sales way?How do you share and educate at scale?What are the differences between outbound and inbound marketing?How do you produce a great blog?How do you create an inbound relationship?How do you create content?How do you build a strategy around content?SEO strategySocial media strategySearch engine rankings; organic trafficSocial media scheduling toolsEvergreen contentSegmentation; segment contentWhat’s a launch pad website?What is a Minimal Viable Product (MVP)?How do you structure a basic launch pad website?What are lead magnets? What are the keys to lead magnets?How to leverage your own connections?How do you put a Market Report in your own voice? How can repurpose it for your own blog content?How do you nurture previous clients and stay top of mind?What are the essential keys to producing great email newsletters for real estate?What’s the best way to produce content?What are the pros and cons in working with individual contractors versus working with a marketing agency?How does a luxury real estate agent get started?Resources from this episode: Institute for Luxury Home Marketing Tobe Agency 

Are you a business owner or content creator who wants to expand your audience online? Don’t believe the lie that there is a magical formula or a secret key that will explode your business. What is important, though, is to build a strong foundation.   In this first episode of our Business Series, I’m sharing with you the 3 essential elements to growing your business or audience online. These elements will help you create a foundation for success and help you stop spending time on things that are less important.   This will not be an episode about growing your brick & mortar business, as that’s not something I have experience with. But, if you want to have an online presence of any kind, take a listen.   For the full show notes for this episode, visit estherlittlefield.com/episode89.   To get my free Podcast Workflow Checklist, text the word PODCAST to (917) 905-8801. Or, click here to sign up.   Key Points Discussed: My Business Backstory and Why a Foundation Matters The 3 Foundational Elements to Growing Your Business Online Essential 1: A Website Essential 2: An Email List Essential 3: Content What if you don’t know where to start?   Grab my free “Renew Your Mind” guide full of scriptures and replacement thoughts for all of those self-doubts and feelings you might have about yourself.   Key Quotes from the Episode: “Every single person that you see who has built any kind of following or platform or influence… has done it over a period of several years, and they have put in a lot of time and energy that you didn’t see.”   “Start simple, get fancy later.” - Amy Porterfield   Episode Sponsor: Morningstar Media Services At Morningstar, it’s my goal to help Christian business owners like you grow an audience and make an impact without compromising your faith or values.   If you already have a podcast, or if you are thinking about starting one, I want to give you my free Podcast Workflow Checklist. This is the process I use each week to keep my own podcast on track (without missing a single week since we started) AND it’s what I’ve used with my clients as well.   Text the word PODCAST to (917) 905-8801 and you’ll get the workflow checklist sent to you! Or, click here to sign up.   Connect with Esther and Holly: Esther’s Website Holly’s Website Instagram Facebook Group Facebook Page   This episode was originally published on estherlittlefield.com/episode89.

What do a dungeon master, a baseball coach, and the Bachelor have in common? Apart from being the pitch for the weirdest reality TV show you’ve ever seen, probably not much. But that’s exactly what the team at Uberflip came up with for their explainer videos. The problem started when they realized that nobody could come up with the same answer when asked what their agency did. So CMO Randy Frisch and the team at Uberflip enlisted the help of a creative agency to get it right. On this episode of #VideoInFocus, we talked about:How to nail your explainer contentWhat is painstormingChoosing a creative agency to partner with For more content and episodes, check us out on Apple Podcasts and be sure to subscribe to our YouTube channel.

What is Content Creation? What is Content? What kind of content should you create? Who or what is an influencer. In this podcast we try and answer the content creation question. This is a super broad but also nuanced term and idea so we try and break it down for our redneck friends.

IntroductionFood Safety – The Facts a series of Food Safety podcasts which analyses topics and issues relevant to food manufacturing and presents the facts in an easy to understand manner.This the second podcast in the Food Safety - The Facts series provides both a macro and micro insightful discussion about the importance of food safety culture, the innovative Enlighten food safety culture model, it global attention and most importantly how it is supporting boardroom management enhance its food safety compliance.ContentWhat is food safety culture and why is it important?The Enlighten 4 C Model.How is the Enlighten model gaining global traction.LinksInternational Food Safety Culture Conference:https://totrain.co.uk/conferenceFree OfferFor 1 month’s free access to the online 4C’s Culture Model application contact:alison@totrain.co.ukCreditsThis podcast was brought to you by University of Sunderland and featured Dr Derek Watson and Peter Henryfrom totrain. It was directed and produced by Bethany Donkin and featured Dawn Shaefer asking the questions. Join us next time discussing BRCGS (formerly BRC) Global Standard Food Issue 8 specific requirements for food safety culture.Thanks for listening.

IntroductionFood Safety - The Facts a series of Food Safety podcasts which analyses topics and issues relevant to food manufacturing and presents the facts in an easy to understand manner.This new food safety series of podcasts is going to start off by taking a closer look at food safety culture - what it is, what it means for organisations working in the sector, how to meet BRCGS Global Standard Food Safety Issue 8 food safety culture requirements and an insight into 4C culture model that can be used to understand and improve your food safety culture.As part of the series we will be giving aware a free tool that will allow you to measure your food safety culture and implement a food safety improvement programme. Details of the free tool and how to access it will be given at the end of the podcast.ContentWhat is food safety culture and what does it mean?Customs, Values and BeliefsDoes cost cutting within a company affect culture?How do we define a positive culture within an organisation?How does a company evaluate and improve its food safety culture?LinksInternational Food Safety Culture Conference:https://totrain.co.uk/conferenceFree OfferFor 1 month’s free access to the online 4C’s Culture Model application contact:alison@totrain.co.ukCreditsThis podcast was brought to you by totrain and featured John Husband and Peter Henryfrom totrain. It was directed and produced by Bethany Donkin and featured DawnShaefer asking the questions. Join us next time for more on food safety culture.Thanks for listening.

TV news anchor and author of the Traveler series Interview starts at 10:21 and ends at 41:59 “Writing is a muscle, I think. If you don't use it you lose that. Because I write every day both creatively and for my job, I think that's part of what helps me to write as much as I do as quickly as I do. I write under deadline, so creating my own self-imposed deadlines is pretty easy. It's just instead of having a time deadline I have a word-count deadline or a date. I think doing one every day actually helps doing the other every day.” News “Amazon has Thrown in the Towel on a Third Bookstore” by Nate Hoffelder at The Digital Reader - December 7, 2018 Amazon's physical stores “Amazon Kindle Audible Bundle is now available” by Michael Kozlowski at Good E-Reader - December 9, 2018 Kindle Paperwhite Audible bundle - $139 Tech Tip “You can now ask Amazon Alexa to read your email messages and respond by voice--here's how” by Todd Haselton at CNBC - December 10, 2018 Interview with Tom Abrahams Tom Abrahams author page at Amazon.com The Traveler (6 Book Series) by Tom Abrahams The Alt Apocalypse (4 Book Series) by Tom Abrahams “President George H. W. Bush's aide Jim McGrath reflects on ‘perfect' man” - Tom Abrahams story on ABC13 TV - December 2, 2018 Content “What a 19th-century French novel tells us about Jeff Bezos and Amazon” by Ciara Byrne at FastCompany - December 10, 2018 The Ladies' Paradise by Emile Zola Outro Thanks to Colter and Jaego for closing out this episode with their rousing rendition of the Australian national anthem. Their Dad's podcast is The Sustainability Puzzle by Dan Short. Music for my podcast is from an original Thelonius Monk composition named "Well, You Needn't." This version is "Ra-Monk" by Eval Manigat on the "Variations in Time: A Jazz Perspective" CD by Public Transit Recording" CD. Please Join the Kindle Chronicles group at Goodreads! Right-click here and then click "Save Link As..." to download the audio to your computer, phone, or MP3 player.

SHOW NOTES:Hey #TeamTobe welcome to episode 19! This week we focus on YouTube’s new content play, what they’re offering, and what we think of it.IN THIS EPISODE WE DISCUSS:The basics of pillar contentWhat is pillar content and why it’s importantYouTube’s Content playYouTube’s future for adsYouTube’s new monetization platformsThe future for YouTube’s premium contentRESOURCES:YouTube MusicYouTube PremiumBE-AT TVSpotify AdsAs always check out our blog for this episode's show notes. Be sure to subscribe, leave a comment and share the show with your friends and family. Follow us on any social platform using the handle @runwithtobe and feel free to email us at ask@tobeagency.co. See acast.com/privacy for privacy and opt-out information.

Creating Content Your Audience Can't Wait To Listen To!By Bill Griggs and Kingsley GrantPodcast By Friday Episode 30: What do we mean by Content? Valuable, Relevant, Concise information prepared for your audienceWhat are the different Forms of Content Audio Video Text ImagesWhere do we find content for our show? Audience feedback Personal Experiences Ideas from other podcasts, books, webinars, etc Video … Youtube Newsfeeds Social Media Courses GuestHow long should our content be? As long as it takes to get your message across and no longer. Could range from 3 minutes to 3 hoursHow do we format content? Episode number and what the show will be about (first few seconds) There are different ways it is done but most people will introduce the topic of the show right away Introduction - The opening Body - Meat of the show; substance of the show Valuable, Relevant, Concise information Transitions within the body of the show Cliffhangers Sponsorship Spruce up your show’s content Ending of the show Call to action … what do you want your listeners to do with what you have shared with them You want your audience to achieve, believe, conceive Think, believe, doHere is a summary of what we covered: What is Content? What are the different forms of content? Where do we find content material/resources? How long should our content be? How do we format our content?Podcast by Friday is a show that helps people create their Minimal Viable Podcast (TM) by taking bold action to defeat procrastination and get their voices heard.Bill Griggs contact info:Twitter: @BillGriggsWebsites: http://podcastbyfriday.comhttp://cncroutertips.comKingsley Grant's Contact info:Twitter:@kingsleygrantWebsite: http://podcastbyfriday.comhttp://smoothcareerchange.comhttp://kingsleygrant.comSHOW NOTES Mentioned:On The Ledge http://www.spreaker.com/user/billgriggs/episode-pilothttp://podcastbyfriday.com/19http://podcastbyfriday.com/20http://podcastbyfriday.com/21http://podcastbyfriday.com/22 http://podcastbyfriday.com/23http://podcastbyfriday.com/24 http://podcastbyfriday.com/25http://podcastbyfriday.com/26http://podcastbyfriday.com/27http://podcastbyfriday.com/28http://podcastbyfriday.com/29 Websites Mentioned WP Profit Builder http://podcastbyfriday.com/builderWordpress Hosted http://wordpress.comWordpress Self Hosted http://wordpress.orgiTunes www.apple.com/itunes/Spreaker http://spreaker.comPodcast By Friday http://podcastbyfriday.comCNC Router Tips http://cncroutertips.comSmart Passive Income http://smartpassiveincome.comFacebook Group http://facebook.com/groups/podcastbyfridayYoutube http://youtube.comVodburner http://podcastbyfriday.com/vodburnerEOFIRE https://www.eofire.com/The Music Bakery https://musicbakery.com/Fiverr http://fiverr.comYouTube Audio Library https://www.youtube.com/audiolibrary/musicAudio Jungle https://audiojungle.net/Premium Beat https://www.premiumbeat.comGoogle Play https://play.google.comJewel Beat https://www.jewelbeat.com/Sound Click https://www.soundclick.com/Software:Incredibox https://itunes.apple.com/app/id1093131935Open Beat Box http://open-beat-box.soft112.com/

My guest today is...Audra Knight...She is the Manager of Recruitment Operations at the global cybersecurity company Tenable. In this role, her team creates and supports Tenable’s talent acquisition strategy including process improvement and employment brand management. She is passionate about using marketing best practices and technology to attract talent that will excel at Tenable. Her side gigs include The #SocialRecruiting Show, industry blogging, team #HROS and being in a rock band. I first met Audra at last year’s RecruitDC and consider her a rising star in the recruiting world. We reconnected last week at the most recent RecruitDC and I got the chance to invite her to the show Topics discussed: 1. Day to day...what do you do..life at tena? analytcis? 2. How many employees? How may apps y 3. Main hiring needs? 4. What has been your recruiting team’s biggest win so far this year? Sourcing? 5. Where do you see recruitment marketing going? Content? What kinds 6. Let’s talk tech...tell us what recruiting technology tools you use starting with your ATS…sourcing? Email? extensions...assessments? 7. The Clinch apply process...is it working? How does it work? 8. You got your job through twitter...tell us how? 9. Why do recruiters need to be better at personal marketing? 10. How do you suggest they start? 11. When it comes to vendors pitching you...what are they doing wrong? How should they approach people like you?

This week Mastermind.fm is joined by content marketer and founder of JustReachOut - PR That Converts, Dmitry Dragilev. He's here to talk in-depth about things that are sure to revamp your SEO game plan, get you headed in the right direction, and maximize your SEO potential! Topics Include: Getting to the top of Google search results On advanced SEO strategies. Becoming a SEO "hacker". PR Outreach & Content What is Influencer Marketing? What to look for to rank higher. Finding holes in content. Addressing topical depth. Capitalizing on engagement. Featured on the Show: Criminally Prolific  JustReachOut PR That Converts  On Page SEO: Anatomy Link Building Case Study SEMrush.com 

Seven Areas on How to Conduct a Half Yearly Blog Review Many bloggers do an end of year review. It’s a logical time to do an audit of your blog and set goals. I also think that periodically checking in on those goals and setting new ones is a good idea. This being halfway through the year it is a logical time to do just that. This is a good time to just stop blogging for a day or just spend a few hours and do some analysis of your blog. How have you been traveling as a blogger? I’m going to run through one method I use to do a blog review, but I also have a second suggestion that ProBlogger Editor Stacey Roberts wrote in 2015 that a lot of readers found helpful. I was also thinking about the best way to conduct a blog review and I came up with seven different areas to focus on. In each of these seven areas there are four questions you  need to ask. Questions to Ask in Each of the Seven Blogging Areas What were my successes? What are the opportunities that come from those successes? What were the failures? What is my plan? I’ve also developed a worksheet that is a bit of a matrix that you can use to find the seven areas and ask the four questions within each one. In Today’s Episode: Seven Areas on How to Conduct a Half Yearly Blog Review Listen to this episode in the player above or on iTunes here. Content What did well? Posts, categories, topics, lengths, mediums etc. Did I meet deadlines? Plan - set an editorial plan - CoSchedule or Spreadsheet Traffic Traffic spikes and why - social network, blogs, seasonal Promote seasonal spikes and look for opportunities Dips and ways to minimize those dips Trending traffic - up, down, plateaus Promotional activities - guests posts, social, SEO, how did it go? Reader Engagement Health of your readership Are they engaging Comment numbers, share numbers, bounce rate Open rates on email newsletters Social media engagement What are you hearing from your readers? Have you delivered value? Giving more than taking Reader Survey - ask questions Run a community project or challenge to get engagement Monetization How is income trending? What has performed well? Where is income coming from - launches or long tail sales? Other monetization methods Plan What products to develop What sponsors to approach What affiliates Review media kit for sponsors Promotional calendar for products to launch or develop Set aside time to build a product or reach out to sponsors Tech Servers, outages, downtime Security, updates, plugins, vulnerabilities Broken features, new tools or plugins Design - Overhaul, review, is it dated or need tweaking Mobile responsive Tools - email, landing pages, do my tools still serve my needs? Do I need and get value from paid tools? Productivity How do you use your time? Workflows What takes the most time? Time tool like RescueTime You How are you traveling? How are you going? Do we ask ourselves this question? How are you going with your blogging, but your life as well? Physical, spiritual, mental, your energy levels and passion Do you need a break or to change direction? It’s important to ask deeper more personal questions Are you filling your cup? Professional development - solo entrepreneurs need to do this for themselves If you are not learning and developing your blog may suffer Further Resources on How to Conduct a Half Yearly Blog Review How to Do an End of 2015 Blog Audit: Take Stock of What You’ve Achieved and Where You’re Headed by Stacey Roberts Download the Worksheet Create Content - Content is the cornerstone of your blog. Here you’ll find everything to help you create great blog content. CoSchedule Promotion - How to Get More Eyeballs on Your Blog Find Readers - If you need to know how to find rea...

Meet Makala Johnson, Mayo Clinic's social media data geek. She was the first hire of the Mayo Clinic Center for Social Media. After listening to her, you'll understand why. She is the a lover of all things data and demonstrates a great skill at understanding the data metrics that should be tied to social media. She also lives the mission of the Mayo Clinic and is engaging, friendly and helpful. Listen to our conversation or drop in at the time stamps below: 06/15/15 -- A moment during Mayo Clinic's "Bringing on the Social Media Revolution to Health Care" social media residency, presented by the Mayo Clinic Social Media Health Network at the Doubletree in Rochester, Minnesota on Monday, June 15, 2015. Follow along online using #MCCSM. Learn more at socialmedia.mayoclinic.org. (Photo by Jason Pratt / Mayo Clinic) IntroductionMayo Clinic believes in engagementMetrics and analyticsHow did the Center for Social Media get foundedHow many team members in the social media effort at the Mayo Clinic?Content submission guidelinesIdeas for content come from the whole systemDr. Chuck Rosen - Celebrating moments at MayoCoordination and CooperationReviewing content submissionTraining for all employeesHow many social accounts were active when the MCCSM was founded?How are you keeping track of all your contentWhat management tool are you using?Tool selection process?Did you select an "off the shelf" tool or was it customized for MCCSM?When do you need a management tool? Number of people using social media or the number of social media sites you're managing?Did you work with social media management tools before the creation of the CSM?How do you differentiate between your personal and professional profiles?How many social media accounts are there for the Mayo Clinic?Who is the head of social media for all of Mayo Clinic? Lee Aase of course!Have you had any rogue accounts?She's a data geek!What are considered the "essential" metrics?Can you track "save for later" posts?Are you using Facebook tracking pixels?Are you downloading the Facebook analytics report?What are the benefits of using a social media management tool?Standard response time to comments?Did you get a demo of the social media platform? Social Media Tip: Keith Boswell "Create a Content Library" ANNOUNCEMENT! Get in on a pilot of the Get Social Health Academy Visit our resources page for more valuable (and free!) resources on social media and digital health. https://www.sprinklr.com/ https://hootsuite.com/

Content: What’s New in HCP; September 1 Platform Update Event; Tech Corner: For ABAPers; Upcoming Events Hosts: Moya Watson; Mike Phorn

E3 came and went, and Kyle, Randall, and Wes talk about what we saw / what we are excited for. Dreamhack Summer concluded with some Hearthstone Drama. And we want listener mail!Amaz Reaction reddit post: http://www.reddit.com/r/hearthstone/comments/28bs2n/my_amaz_response_to_the_dh_controversy/Show Table of Content:What we've played since last time - 01:15News - 37:10Amaz Reaction to Dreamhack Summer Finals - 1:08:40Mobile Games - 1:15:10

http://www.thesaleswhisperer.com/blog/topic/podcast http://MakeEverySale.com * Buffalo, NY * Keeps things simple * January 2017 at 12:30 AM he couldn't stop thinking about his business and he simplified everything * Archived his old website and kept his same offer * Reduced his lead cost by 10x * He's all in on Facebook now * Created 17 Twitter accounts...but doesn't use them * Recommendations * Great Leads: The Six Easiest Ways to Start Any Sales Message ( http://amzn.to/2tpDh4y ) by AWAI * Was building webinar funnels but they were expensive * Why not just make the offer right up front and let people decide? * Made a longform Facebook Newsfeed ad (few hundred words) * Builds a bond without a bunch of email follow-ups that aren't read * Tells his story * Provides social proof * Says he's looking for clients * Now the website doesn't matter * Had a phone sales team that was doing pre-qualification but since his funnel was so wide they got a lot of people who didn't qualify for his $25,000 minimum spend * Had to cut his ad spend because he had too many leads * Now he qualifies everyone via email and Pipedrive * Sends one personalized email with additional questions * Tells them up front what his prices start at along with the guarantee * Everyone who says "yes" ends up becoming a client * You need to make 5x on your ads for your service business or you're doing it wrong * Engineering background...because that's what his father did * About 8 years ago he had a design job after 8 months and was pulling his hair out doing CAD work * Sales reps would come in and discuss the work they needed and one of them was hiring and he was brought on to grow the Buffalo territory (with no sales experience) at 22 on 100% commission * Started out slow...making a lot of cold calls * After three years they just weren't progressing * Saw a huge opportunity in the sales presentations * Reps flew around the country to give a presentation and they weren't that effective * This limited their growth * He was reading as he was flying around the country and found some similarities in the books and the gaps in his own methods * He started delivering his own presentations * Went from $500k to $2 million in annual sales * Hired a coach (Russell Brunson) and went out on his own * Learned "The Perfect Webinar" * Had a few failures then found the opportunity when he was running out of cash and asked Russell if he could do phone sales for him...but he was turned down but he was referred to Jason who had stagnant sales from his webinar business * They were doing a live webinar once per week and spending $1,000 per week * Joel revised it and they went from $1,000 per week to $14,000 in sales * "The Hook" is the single most important thing * What not to do: Don't focus on the close so much * Sell them up front so they know what is about to happen and then give them the information * Introduction: Who am I? * Content: What will you teach me? * The Close: The offer * Your audience has to be sold on what you're selling them before you ever offer it to them * In the info-marketing world they present their offer up front then remove any objections they may have * This must follow the correct flow * Often we are too close to our business * When you're showing them intangible things it can be tougher * It may take 5-6 internal edits to perfect it * Cold traffic needs a longer close in your presentation but it's a delicate balance * "The textbook syndrome" is when you read the slides and give too much information * You'll confuse vs inspire your audience * You teach too much or too little * Use more slides * Use more analogies Support this podcast at — https://redcircle.com/the-sales-podcast/exclusive-content Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy