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This week, Heather discusses burnout in business and in life. She shares her experience of burnout in business, drawing from her personal struggles with grief and overwhelm in this difficult season. She emphasizes the need for intentional rest and shares three ways to incorporate it into business: observing the Sabbath, taking intentional breaks or fasts, and recognizing seasons of challenge or grief. Heather announces a break from content creation to focus on personal reflection and renewal in this season. Episode Highlights:・You have got to rest and take some time to fuel yourself・Burnout is a common experience in business, often triggered by overwhelming tasks, personal challenges, or overthinking・Intentional rest is crucial for replenishing energy and maintaining overall well-being・The Sabbath is a gift rather than a rule, it's important to take a day off for reflection and rest・Intentional breaks or fasts allow for a deliberate pause in certain business activities, fostering a reset and reassessment・Seasons of challenge or grief are normal and part of this fallen world we live in, and it's crucial to give yourself permission to take a break during these times・Personal experiences, such as grief, can prompt the realization of the necessity for intentional rest and reflection・Heather announces her break to focus on her relationship with the Lord, self-care, and preparation for 2024, and a return with fresh content in the coming year・Even the Lord who created the universe rested Cultivate What Matters Powersheets: cultivatewhatmatters.com/HEATHERKANEYBURGE My Top Ten Podcasts to Catch Up On: 1. 69 | Lessons from a Top Leader: Kate Twigg Grew Her Income + Impact by Leveraging the Power of Social Media 2. 74 | Lessons from a Top Leader: How Lauren Verlander Built a Thriving Direct Sales Business by Integrating Her Product + Business into her Social Media 3. 76 | Lessons from a Top Leader: The Power of the Party and How Britt Behnke Ranked to the Top 12 in Seint with Five Simple Steps 4. 79 | Do's and Dont's of a VIP Group on Facebook - Perfect for the Integrate Social Media Strategy 5. 73 | Could This be the Shortcut You're Looking for to Grow Your Network Marketing Business? My Top 6 Take Homes from Our Company Conference 6. 72 | Tired of Feeling Like You're a Slave to Social Media? My Top 10 Tips to Integrating Your Business into Your Personal Social Media 7. 77 | Lessons from a Top Leader: How JoEllen Woods Built a Growing Network Marketing Business in Seint by Leveraging a Blog, Pinterest and SEO 8. 70 | So You Want to Be an Online Influencer? Seint Top Leader Kate Twigg (Part 2) on the Seasons and Steps to Get There! 9. 094 | Lessons from a Top Leader: How Jackie Richards Grew Her Team to the Top of Seint (and Now Has Her Own Podcast!) 10. 78 | Ask the Expert: How to Build an Online Presence + Maximize Traffic to Your Site by Leveraging SEO with Theresa Murphy with Thryv Episode Resources/References: ・Seint's Income Disclosure ・Texting with Project Broadcast ・Easily Edit Your Videos + Podcast ・Get 50% off Stunning Emails Want more help from Heather: ・Automate to Replicate - Copy my exact customer follow-up automations formula ・Replicate Your Results - Grow your income + impact beyond your own personal effort Connect with Heather: Called to Lead Telegram Community HeatherKBurge.com heatherkburge@gmail.com You can also text (912) 405-8912 any of these keywords to learn more: CONNECT (to stay in touch on all the things) PODCAST (to get a direct link to the Called to Lead Community) COLORMATCH (to try Seint Beauty) SUMMIT (to join the virtual summit waitlist)

There are a few things in my business that I can look back and say, “I wish I did that sooner”. One of those things is writing an email welcome sequence. A welcome sequence, otherwise known as a nurture sequence, introduces your business, builds trust, sets clear expectations, and offers your audience quick wins.Once I created my email welcome sequence, I saw more email replies, more clicks, and more sales for things that I promote in my emails. This transformation showed me how important it is to show your new subscribers some extra love when they first sign up for your list.Tune in to hear the importance of email welcome sequences, how to set one up, what to include, and more. I hope it helps you discover the power of a welcome sequence so that you can welcome your subscribers with open arms and keep them coming back for more!01:18 - Five reasons that your email welcome sequence is so important and benefits that it can bring to your business04:02 - Specific tips for creating your email welcome sequence08:53 -  What exactly goes into writing your welcome sequence, including exact topics you can use for each email!14:32 - Where you can find a helpful plug and play email welcome sequence that will make this process feel easyResources: 52 weeks of emails + Nicole's amazing “red carpet welcome sequence” (affiliate link)Episode 53, Elevate Your TPT Product Descriptions with Copywriting Tips from Nicole KepicEpisode 42, Adding Lead Magnets to Your Site and Managing Multiple Lead MagnetsEpisode 41, From Writer's Block to Inbox Gold: Email Marketing with Kate DosterEpisode 40, Start an Email List in 3 stepsFollow me on Instagram @kristendoyle.co Join my private Facebook community: Savvy Teacher SellersMore resources for growing your TPT businessRate & review The Savvy Teacher Seller on Apple PodcastsShow Notes: https://kristendoyle.co/episode73

You probably hear the word “funnel” thrown around a lot in the online business space. It might even be one of those terms that you feel like you're supposed to understand, but you actually have no idea what it means. So, what is a funnel anyway? To put it simply, a funnel is a path that we use to guide potential customers through that converts them from browsers (or scrollers!) to buyers. I'll explain more about what a funnel is, how it can benefit your TPT store, and how to create a funnel that feels warm and inviting in today's episode.02:30 - The components, or stages, of a funnel04:30 - Big benefits of a funnel and how to start out simple06:40 - Three quick tips for your funnel emails and a common mistake I see sellers make08:35 - Using your funnel to guide people to the right resource without being pushyResources:Episode 67, 8 Ways to Get More Eyes on Your TPT ProductsEpisode 42, Adding Lead Magnets to Your Site and Managing Multiple Lead MagnetsFollow me on Instagram @kristendoyle.co Join my private Facebook community: Savvy Teacher SellersMore resources for growing your TPT businessRate & review The Savvy Teacher Seller on Apple PodcastsShow Notes: https://kristendoyle.co/episode72 

Schema might not be a ranking factor, but that doesn't mean you can leave it in the 'to do' pile. In this episode, structured markup master Crystal Carter lifts the lid on all things schema:Why it's not as scary as you think it isWhy it's business-critical for some industriesWhat to do (and not do) if you receive a schema warningHow to use a CMS to get schema sorted quickly and easilyHow to validate your schema and which tools to useTake a listen to hear two seasoned podcasters (and good friends) diving into a key, but sometimes forgotten, area of local business marketing, and witness the most passionate episode of 'Room 404' yet!RESOURCESWhat is structured data validation?: https://www.wix.com/seo/learn/resource/structured-data-validationThe Strategic Value of Structured Data Implementation on SME Websites: https://moz.com/blog/strategic-structured-data-sme-websitesWix SEO Webinars: https://www.wix.com/seo/learn/webinarsSchema.org: https://schema.org/Local SEO Schema: Types and Templates for Easy Structured Data Markup: https://www.brightlocal.com/learn/local-seo-schema-templates/Adding Structured Data Markup to Your Site's Pages: https://support.wix.com/en/article/adding-structured-data-markup-to-your-sites-pages-2546962Crystal's website: https://www.crystalcarterseo.com/Follow Crystal on Twitter/X: https://twitter.com/crystalonthewebFollow Crystal on LinkedIn: https://uk.linkedin.com/in/crystal-carter-digital

Let's say you'd like to bring on help, buuut you also want to figure out WHO you need to bring on and WHAT you need them to do. Feels like a pretty daunting task, eh?Especially when you have to make sense of all these titles:Executive AssistantVirtual AssistantOnline Business ManagerOur recent guest and friend, Erika Macauley, is here and sharing a very special somethin' somethin' with us. Grab her Hiring Task & Responsibility Worksheet. (And yes, you know we've both already downloaded it!)Push PLAY to hear more about how to put her worksheet to use in your business with your first or next hire!You might also like to listen to:Mistakes to Avoid When Hiring on Social Media w/ Erika MacauleyHow to Outsource SEO Tasks to a VA w/ Emily ReaganGet More Traffic to Your Site w/ Emily ReaganAre you ready to skyrocket your Shopify success? Join us at the free Launch Your Shopify Summit! Learn game changing strategies, connect with fellow entrepreneurs and take your business to new heights. Don't miss out! And did I mention it's free? Use the link in the show notes or visit LaunchYourShopify.com.  Listen to “Why Case Studies?”—a private pop up podcast w/ Brittany Herzberg —only available through this link & only til October 1stSupport the showApply to be our podcast guest!

Episode 176 contains the notable Digital Marketing News and Updates from the week of August 28 - Sep 1, 2023.1. Google Announces Lighthouse 11 with New Accessibility Audits, and LCP Bug Fix - Google PageSpeed Insights (PSI) is a free tool to help you find and fix issues slowing down your web application. PageSpeed Insights (PSI) reports on the user experience of a page on both mobile and desktop devices, and provides suggestions on how that page may be improved. An open-source tool called Lighthouse collects and analyzes lab data that's combined with real-world data from the Chrome User Experience Report dataset. Google has released the latest version (v.11) of Lighthouse, an open-source tool that helps developers and webmasters measure the performance of their websites. Lighthouse 11 includes a number of new features and improvements, including: New accessibility audits: Website accessibility is not currently a ranking factor and quite likely not a quality signal. However it's a best practice for a website to function correctly for as many people as possible. Lighthouse 11 introduces thirteen new accessibility audits that help developers identify and fix accessibility issues on their websites. Changes to how best practices are scored: Lighthouse 11 has changed the way that best practices are scored. This makes it easier for developers to understand how their websites are performing and what they can do to improve their scores. Largest Contentful Paint scoring bug fixed: Lighthouse 11 has fixed a bug that was affecting the scoring of Largest Contentful Paint (LCP). LCP is a measure of how long it takes for the largest content element on a page to become visible. Updated Interaction to Next Paint (INP) to reflect it's no longer experimental: Lighthouse 11 has updated the Interaction to Next Paint (INP) metric to reflect that it is no longer experimental. INP measures the time it takes for a user to be able to interact with a page after it has loaded. In my opinion, INP is in line to become an official Core Web Vital in 2024. These changes make Lighthouse 11 a more powerful and useful tool for developers and webmasters who want to improve the performance of their websites.2. YouTube Creators Can Now Remove Community Guideline Strikes - YouTube has announced that creators will now be able to remove Community Guideline strikes from their channels by completing educational courses. This is a new policy that was introduced in June 2023, and it is designed to help creators learn about the Community Guidelines and how to avoid violating them in the future.To remove a strike, creators will need to complete a course that covers the Community Guidelines and how to create compliant content. The course is available in several languages, and it takes about an hour to complete. Once the course is completed, the strike will be removed from the channel.This new policy is a positive step for YouTube creators. It provides them with a way to learn from their mistakes and avoid getting strikes in the future. It also shows that YouTube is committed to creating a safe and positive environment for its users.3. Your Site's Language Doesn't Protect It From Google's Penalty - Google can issue manual actions to any site, regardless of the language it is written in. This means that sites written in non-native English can still be penalized by Google if they violate the company's webmaster guidelines.Google Search Advocate, John Muller was asked if Google penalizes sites written by non-native English writers. Mueller responded that manual actions and algorithm changes are independent of the native language of the authors or the site language. He also said that Google does not have a list of "bad" languages, and that all sites are treated equally.This means that site owners who write in non-native English need to be just as careful as those who write in English as their first language. They should avoid any practices that could lead to a manual action, such as keyword stuffing, cloaking, and duplicate content.4. How Googlebot Handles AI-Generated Content

Ever wondered how some websites always manage to top the Google search results? Want to know the secrets to make your website one of them?If you tuned in to Episode 103, you're already in on the flywheel marketing scoop. Now, we're pivoting and diving deep into the world of SEO - answering those burning questions about website optimization.In this episode, we discuss the importance of keyword research, why Google Analytics is a game-changer for website owners, and the often-overlooked power of consistent online directory listings.Also, we highlight the six essential steps we always take when launching a new site for our clients, ensuring they see impressive SEO results from day one.Join me in this episode as we unwrap the secrets of optimizing your website for search engines. Your digital journey is about to get a whole lot more exciting!Specifically, this episode highlights the following themes:The power and potential of Google Analytics in website performance tracking.Why consistent online directory listings are a cornerstone of strong SEO.The 6 must-do steps when launching a new website for maximum SEO success.Other Mentioned Links & ResourcesEpisode 009: How to Identify & Use Strategic Keywords to Improve Your SEO:https://www.treefrogmarketing.com/most-frequently-asked-questions-small-business-marketingEpisode 043: Why You Should Be Updating & Posting to Your Google Business Profile:https://www.treefrogmarketing.com/why-you-should-be-updating-posting-your-google-buisness-profileDownload this guide - The Five Most Effective Ways to Improve Your SEO as a Photographer:https://www.treefrogmarketing.com/ways-improve-seo-photographer/#nextsectionShowit - Set Up Google Analytics on Your Site: https://learn.showit.com/en/articles/446201-set-up-google-analytics-on-your-siteShowit - How to Verify Your Site With Google:https://learn.showit.com/en/articles/2160882-verify-your-site-with-googleShowit - Find Your Showit Sitemap:https://learn.showit.com/en/articles/488906-optimize-with-a-sitemapGet Access to This Free Mini-Course - Marketing Guiding Statements:https://www.treefrogmarketing.com/marketingguidingstatementsTry Our Favorite Web Builder for FREE!https://www.treefrogmarketing.com/showit-coupon-codeEnjoy 35% Off One Year of HoneyBook: https://www.treefrogmarketing.com/honeybook-coupon-codeLearn More About Treefrog Services:https://www.treefrogmarketing.comJoin the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426Follow Treefrog on Instagramhttps://www.instagram.com/treefrogmarketing

Get ready to meet Brock Holland, the remarkable owner and founder of Fight for Your Site, a dynamic digital marketing agency. Brock’s expertise lies in the realm of local SEO and website design, with a mission to help service-based businesses generate more calls and thrive online. Believing in the power of genuine effort, Brock approaches […] The post Fight for Your Site: Revolutionizing Online Client Acquisition with Brock Holland appeared first on Business RadioX ®.

Ian discusses 7 easy ways to improve your digital marketing strategy for your business. Testimonials stink. They don't get results for your business. By collecting and crafting your customer's stories, you will be able to increase conversions, leads, and engagement. In this episode, Ian discusses the various ways you can use these stories to improve your marketing strategy.What You'll Learn:Why You Shouldn't Create TestimonialsThe Secret to Getting More Clicks and EngagementThe Importance of Cold Traffic AdsThe Best Social Media StrategyHow to Increase Website and Landing Page ConversionHow to Double the Conversion Rate of Your Site 2 Most Powerful Ways to Use Video ImmediatelyResources:Connect with IanBook a Discovery Call Today with Our ExpertsSubscribe Today![FREE GUIDE] 65 Ways to Scale Your Agency Using VideoWhy Testimonials StinkThe Difference Between Warm, Hot, and Cold TrafficHow to Hire A Digital Marketing Agency Sales Team Using Video See acast.com/privacy for privacy and opt-out information.

This week: WordPress has a new Gutenberg, TikTok has Stories, and Google has some good news if your website recently went down. Here's what happened this week in digital marketing: WordPress Releases Gutenberg 11.2, WordPress Still Dominates Google Updates Search Console Page Experience Report, Google: Website Downtime Won't Impact Rankings (Probably), Pinterest Loses 24 Million Users, Google: If You Remove a Part of Your Site, It Will Rank Differently, Poll: SEOs Split on How to Handle Sponsored Links, Google Merchant Center Will Enforce Accuracy in MPNs,and Google: You Might Get A Ranking Boost If People Steal Your Images. The biggest news: TikTok is Testing Stories! Are you on TikTok yet?

>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:See how your firm stacks up in the 2021 Legal Lead Capture Benchmark ReportCollect up to 35% more leads from your website with Juvo LeadsGrowth-minded firm owner? Join our Facebook group and get access to the Close Your Next Consultation trainingEstate planning attorney? Implement a client-generating and closing system with Seminar 2.0Ever wonder how many leads you should be getting compared to others in your legal niche? Or what lead conversion rate is considered average? Above average?After tracking leads across a bevvy of law firms, lead capture and tracking platform company Juvo Leads utilized their findings to create a benchmark for law firms.If you want to learn how you compare to others in your industry, find out which practice area has the highest level of conversion, and learn what type of lead converts into cases at the highest-rate…You won't want to miss today's episode. In this week's podcast, Ted DeBettencourt of Juvo Leads joins us to discuss some of the findings from the 2021 Legal Lead Capture Benchmark Report. He also shares how chat can help attorneys get more leads (and hotter leads, at that) and what lead capture trends are making headway in 2021. In this episode: 00:53 - Introducing the Benchmark Report from Juvo Leads04:00 - Breaking down the Data12:20 - How the Juvo Platform Works to Get More Leads18:00 - How Many Chat Script Questions is Best for Your Site?22:30 - Segmenting Paid Search vs. Organic Traffic Leads 29:00 - Trending Shifts from the Report FindingsThere's much more to learn in this episode about getting more leads for your firm, so tune in now!About Ted Debettencourt:Ted DeBettencourt is a co-founder at Juvo Leads, a chat service & lead tracking provider. Juvo Leads helps law firms get more phone calls, chats, SMS, and form submissions while also improving firms speed-to-lead. Ted is a 4th generation Martha's Vineyard native and has been working/learning in legal for over 10 years.If you liked this episode, please don't forget to subscribe, tune in, and share this podcast. See acast.com/privacy for privacy and opt-out information.

Zappr - https://www.marketingsharks.com/zappr/ Generate Cash Exploding Content in 60 Seconds Flat…on Auto-Pilot! Turn ANY Video You Want Into Content for Your Site in Seconds! Turn Any Video Into Content – One Click Find & Publish Content – 60 Seconds Thousands of Articles – Any Niche Generate Cash Exploding Content Integrated Spinner for Unique Content Unlimited Sites Licence Special Early Bird Discount Simple, Yet Extremely Powerful Totally Newbie Friendly Zappr - https://www.marketingsharks.com/zappr/

The Daily Eco Minute: Plant Right for Your Site

You've gotta rank. There's no way around it. No matter what kind of business you have, SEO is the way to grow. And the single most important factor in getting your website to the first page of Google results isn't where you stick the keywords. It's who's linking to it. Backlinks are Priority One for […] The post MBA1559 How to Get More Backlinks to Your Site appeared first on The $100 MBA.

You’ve gotta rank. There’s no way around it. No matter what kind of business you have, SEO is the way to grow. And the single most important factor in getting your website to the first page of Google results isn’t where you stick the keywords. It’s who’s linking to it. Backlinks are Priority One for […] The post MBA1559 How to Get More Backlinks to Your Site appeared first on The $100 MBA.

Intro 0:04 Welcome to The Blogger Genius Podcast brought to you by MiloTree. Here's your host, Jillian Leslie. Jillian Leslie 0:11 Hello friends. Welcome back to the show. I hope you are staying safe and healthy during this unusual time. Before I start with today's episode, I wanted to announce that on May 26 we are starting our next coaching group. Join Our 6-Week MiloTree Entrepreneur Coaching Group Starting May 26th It's a six-week coaching group. It is for new bloggers and experienced bloggers where we dig in, get to know you and your business, and teach you really how to grow an online business today. Especially, during this time. There's a lot. There's a lot that's the same and a lot that's different, and we break it down piece by piece. In fact, don't take my word for it. I'm going to read what Clara said about our coaching group. Coaching Group Review She said, "Being part of the group was such a great experience. Jillian and David provided so much valuable information, tips, ideas and help. They shared all their expertise and that is a lot. I strongly recommend anyone join. It's empowering. It's helpful, dynamic and fun. Every session with them opened my mind and gave me fantastic insights and support for my own business. It's totally worth it." Well, Clara, thank you for saying that. Clara has continued on with us in our monthly membership. This is just a great way to get some momentum. That's what I would say. And we'd love to have you. If you want to learn more, head to MiloTree.com/group. Email me at Jillian@MiloTree.com. If you want to get on a call to talk about your business and how I think we can help you, I would love it so please reach out. In today's episode, I have David as my guest. He is, of course, my husband, my partner. He is a technologist. He is really insightful. I learn from him every day. What we are talking about is how to look at your blog with fresh eyes. Show Notes MiloTree Entrepreneur Coaching Group MiloTree Pop-Up App—30 Days Free MiloTree BlogStart MiloTree Downloadable Blog Checklist MiloTree Mastermind Facebook Group Episode #110:Why Site Speed can hurt your blog and How to Fix it GTmetrix Google Site Speed How to Look at Your Blog With Fresh Eyes We get really comfortable with our own blogs and we almost become blind to that. So what I've been doing in my Facebook group, my MiloTree Mastermind Facebook group, (If you're not a member, please go to Facebook and join.) is I will ask people and say, "Hey, do you have something you want us to review?" And people will say, "Yeah, will you look at my blog?" So, what I'm doing in this podcast is outlining how David and I take a look at your blog. What's great is we've got fresh eyes, but we also have a systematic way of looking at the pieces of your blog to see if you are making good choices to help move your business forward. I'm going to give you some insights into how we think about it. If you want a free download, a checklist of what we're talking about, please head to MiloTree.com/blogchecklist. You can go through this and hopefully see your blog in a new way. And if you want help doing this, that's where David and I come in. Please join our coaching group. What's great about it is that David is there to give technical and design help. If for example, you look at your blog and you go, "Oh my God, I really need to change this or whatever." We're here! Reach out at jillian@milotree.com and we will help you. That's what we are here for. So, without further delay, here is my interview with David. David, welcome back to the show. David 4:05 I'm glad to be back. Jillian Leslie 4:06 It's fun. It's funny because we're sitting here close together, talking. David 4:10 Sharing a mic. Jillian Leslie 4:11 Sharing a mic. Thinking about whether we should have two mics but realizing that it's probably logistically somewhat difficult. David 4:19 I don't want to have to Skype from another room. Jillian Leslie 4:21 It's cute. It's like we're all cuddled up here next to the mic. Okay. We just finished our first coaching group. And it was really fun, wasn't it? David 4:32 It was good. Jillian Leslie 4:32 What was cool about it was getting to know the bloggers and entrepreneurs in the group and really getting to understand their businesses and they are our friends. David 4:41 Yeah, especially during the time we're quarantined and not seeing anybody. It's kind of nice to meet new people and talk to them. Jillian Leslie 4:49 Yeah. And that you have this ongoing relationship. It's funny, we started the group before quarantine, and then all of a sudden the world shut down around us. And it was something that I started to really look forward to not just because it's fun, and we want to help people succeed, but it was like, "Hey, we could just show up with this group of people." Because the truth is we've been hanging out a lot together for a while. So it was really nice. So anyway, we are starting our second coaching group on May 26th. And what's cool is that we have really been able to take this time to synthesize how we teach, and what we think is really important. Has Your Blog Gotten Cluttered? We thought about doing this episode and sharing how we look at blogs, especially you David because you have such a technical foundation. Our blog is kind of like your home, which is you move into your home with your stuff and you put everything in place and it looks really nice, let's say. And then over time, you start to bring in more stuff. You might bring in a tchotchke or a decoration. David 5:59 Some souvenirs from the vacation trip. Jillian Leslie 6:01 Exactly. And then there's the stuff that is kind of functional, but you don't really have a place for it. Like the big mixer ends up on your countertop in your kitchen. And then, the pile of papers. And at a certain point, you step back, and you go, "Oh my God, my house is so cluttered, and it used to not be cluttered." David 6:25 Or you never step back and you never realize it. Jillian Leslie 6:27 Exactly, yes. David 6:29 But when your friends come to visit, they might go, "Hmm." Like, "How do I get to the kitchen behind that pile of books?" Jillian Leslie 6:37 And in fact, I think a blog can be somewhat similar, which is, it's really easy to add stuff. I think that we get used to our blogs and how they work and we forget to take stuff off, or we forget to pare it down. In our Facebook group, the MiloTree Mastermind Group, and we just did this recently. I'll say, "Hey, do you want feedback on your blog?" And somebody will give me their blog URL. We're always happy to do this. What I do behind the scenes is I say to David, I go, "Hey, David, look at this blog with me." And so, usually we sit by your computer and you call it up and you start looking and kind of how… If I were to think like you, what are your first thoughts of when you're evaluating somebody's blog? David 7:18 Right? Well, the advantage we have is we may not have seen the blog before, so we can really bring fresh eyes. Jillian Leslie 7:23 And we've seen hundreds and thousands of blogs. David 7:26 Right. So I think as we give this advice to you, having you lived in your blog. The main thing I would say is you're trying to bring fresh eyes. Bring your own eyes in a fresh way looking at your own site. Putting yourself in the position, a new visitor coming in for the first time. People Don't Start on Your Homepage Anymore As content creators, we are intimately familiar with our blogs or sites. I think inherently you kind of think of it hierarchically, right. Imagine you're putting up your blog. Start with what is my homepage going to look like? And then, what are my sections? And then, I'll put the blog post in the sections. But, you know, in the world today, it's the opposite. Right? Someone's out on the internet, they're on Google searching for a recipe. They're on Pinterest looking for a cool photo of some home decor. Hopefully, your site comes up and they're going to click on it and they're landing deep in your site, like they're in a blog post. Ninety percent of the time they're not coming to your homepage and looking at the cool hierarchy you set up, they're landing in it, on your content. How Does Your Blog Feel Overall? So, the very first thing is, like really the feel. A lot of that is about performance, page speed. Not like in like, you have your stopwatch out, but just when you go to your page, what does it feel like like? Are things loading in blocks and shifting around? If I'm starting to see your content and want to scroll down, can I? I don't know if you've been to sites that are loading really slowly you can't move the page. That can be super frustrating. That can be like an automatic… Jillian Leslie 9:13 Bounce. David 9:14 Yeah, people back out because you know, they're not even confident that the content they want is going to be there. So, go for that feel first. Jillian Leslie 9:24 Okay, wait. We did a podcast episode, David and me, about site speed. I will link to that where we talked about certain tools. But what is the URL or where do you go to detect people's site speed where they can just put their URL in? David 9:39 Google PageSpeed. So, I was just saying like, don't think to spot stopwatch. First, go for the feel. But also after that, especially if you think there's a problem, go to Google PageSpeed. I think that's an important metric to have, because a lot of the performance we're doing is in the hopes that Google will reward us or not penalize us for PageSpeed. And there's another site called GTmetrix. I like GTmetrix if you're going to sit down and try to optimize your site performance because I think that some of the feedback it gives are a little more clear than what you get from Google PageSpeed. Jillian Leslie 10:17 Let's talk about orientation, because you talk a lot about that. David 10:21 Right. So, once someone's there, like they're in your recipe post… Jillian Leslie 10:27 Kind of like in the bowels of your blog. David 10:29 Yes. They haven't come to your homepage, they haven't gone through this. It's not the museum tour, or they come at the front front desk and get the map and there's the desk going, "Okay, we're going to start here. We're going to go into the east wing first. We're going to learn about deserts, and then move into…" Actually, maybe start with appetizers, end up in deserts. But they're deep in your blog. So, I think these days on the internet, like one question every time you arrive at a new site, maybe someplace you haven't been before is like, "Is this place legit?" Jillian Leslie 11:01 Right. There's like a moment of skepticism because we all know that there are people out there wanting to scam us or somehow there's like this underbelly. And also if it's a recipe, like do I trust this person? David 11:16 Yeah, exactly. I'm sure anyone who uses Pinterest. Sometimes you'll go to a pin and like, "Okay, that's a great photo. I want to get more information." And then you'll click and then like, who knows where you'd end up. Nothing related to it. They're just kind of spamming that photo out trying to get a click to something unrelated. Jillian Leslie 11:33 They probably stolen that photo. David 11:35 Stolen that photo. Reused it. Bought an unrelated stock photo. So, one thing is like when you're pinning, like hopefully, there's a easily mental connection that the person can make between the photo you're pinning from your post and the content that's in your post. And it doesn't have to be the same photo. I know you can do like custom pin photos, kind of the tall with a label. You may not have it in your post but as long as you just want to be able to, like the gut reaction should be okay. How to Orient Your Visitor When They Come to Your Site Jillian Leslie 12:12 Oh, I'm here and this is right where I'm supposed to be. David 12:15 Right. Because that's your first hurdle The second one is like they might go like, "Okay. Before I invest, like more than two seconds here, start scrolling. Like, what is it this place?" Jillian Leslie 12:26 Who are you? David 12:27 Who are you? Jillian Leslie 12:28 Why should I trust you? David 12:29 Like one thing we recommend is having the little mini bio. If you're an individual blogger, your photo could just be like a sentence or two, your mission statement, who you are. Jillian Leslie 12:42 Right. And you can click to another page that has much more information about you. Have Your About Section on Every Page David 12:46 Yep, by all means have an About Page if you're comfortable with that, but with more of it too because you don't know where people are coming, what page they are going to view first. Assume that on every page, you want to have something about yourself to let people know, "Hey, I'm a real person. I have a real mission here with my site." Jillian Leslie 13:08 Right. I like that. So you would have a photo, preferably a few, like a liner to about you. And if you can put your mission in there of like, so it's not just I'm a mom of three and I live in Colorado. David 13:22 Right. I'm a budget baker. I could say it should be on the first page that people view but you don't know what that page is. So, you blanket it on every page. Jillian Leslie 13:31 And then also, let's talk about nav because your nav should be on every page. David 13:37 Absolutely. I think the question around nav is once someone has arrived, like you've done all this work pinning images and optimizing for Google search results and someone clicks to your page, like, asked what do you want from that person? What do you want them to do? Jillian Leslie 13:56 Yeah, this is a really interesting question because I think as bloggers, especially if we started 10 years ago, we didn't think about that. It wasn't about building a business. It was like I was creating a blog. And look, I can put ads up. What Do You Want Your Visitor to Do on Your Site? It was almost like you backed into a business. And today, I think it is all about what do you want this visitor to do. And how does that help you grow community, make money, build your brand, but very clearly, do you want this person to read this post? Do you want this person to sign up for your list? Do you want this person to download something? Do you want this person to buy something? Do you want this person to click on five different pages of your site? David 14:44 The gut reaction, I'm sure of everyone, is yes. Right? I want all those things. Read the recipe. Print it. Make it view five more pages. Pin stuff. Draw on my list. Click my affiliate links. Jillian Leslie 14:57 And follow me on Instagram. David 14:58 Exactly. Jillian Leslie 14:59 With your MiloTree pop-up. David 15:02 The truth is you want to be optimizing for one thing. Jillian Leslie 15:06 Right. And this is so hard. It's so hard. David 15:08 You got someone on your site. Is your goal to get them on your email list? Is your goal to get them to buy something? Is your goal to get them to view more pages because you've got great content? Jillian Leslie 15:21 Yes. Yeah, I want it all. You're right. But there should be a hierarchy in terms of what is most important for your business. And again, how many times do you come to a blog and then lots of things are popping out at you? I mean, this goes back to MiloTree. When we created it, our feeling is really one ask. Now, people will have multiple pop-ups on their sites in addition to MiloTree, but really our thinking is always funneling people to make it so easy for them to do what you want them to do. And not confusing them. It's the kind of thing where again, this is one of those moments where when you step back and you think about it that way, you want to find that journey. And kind of put road signs pointing going, "Do this. Go here." I like actually, when blog say start here in the nav, because guess what I do? David 16:21 Start there. Jillian Leslie 16:21 I start there! You just told me what to do. Install MiloTree on Your Blog and Get 30 Days Free Advertisement 16:25 Given this uncertain time as online entrepreneurs, all we crave is certainty. So, what if I could promise you that growing your social media followers on Instagram, Facebook, Pinterest, YouTube, plus your email list could happen automatically. All you need is a blog or a site you own and some visitors and I guarantee that the MiloTree pop-up app will automatically convert those visitors into followers and subscribers and you don't have to do a thing. We are no longer living in the world as it was. I think we're all realizing the importance of nurturing our online businesses so we can have freedom to live the lives we want. But in order to get there, we have to manage our scarcest resource - time. So, let MiloTree do the heavy lifting for you when it comes to growing followers and email subscribers, and you spend your time creating content, solutions, products, that serve your audience, so you can start seriously monetizing your blog. Here's my advice. Stay consistent, kill the perfectionist in you so you can get stuff out there quickly, touch yourself with kindness, embrace the mess, and go make a couple of smart choices like using MiloTree on your blog to grow your followers and subscribers so you don't have to worry about that. Sign up now for MiloTree and get your first 30 days free. There's really no risk. Eight thousand other bloggers just like you are using MiloTree right now to grow their businesses. Please pause this episode and head to MiloTree.com to sign up for your free trial. With all the worry we're feeling, this will give you one less thing to worry about. So, what are you waiting for? Hit pause, head to MiloTree, and sign up today. How Does Your Site Look on Mobile? David 18:10 I think it's also a good time to bring in mobile. Again, as content creators, we're spending a lot of time at our desk on our desktops, laptops with big screens. Jillian Leslie 18:26 Yeah, you should see what our office looks like right now with our big screens. David 18:32 You have to always remember that we have the bulk of our audience on mobile. Jillian Leslie 18:40 Yes. David 18:41 It could be 60. It could be 80. It could be higher, 80% or higher of people coming on their phones. That means there's a lot less on their screen when they visit your site than on your screen when you're designing and creating your blog posts. Jillian Leslie 18:59 And the other thing I would say is if you came to our house and watched us at night, let's say watching a baking show or so, which we love, we will be on two screens. I'm going to admit it. You're sitting there. The show is on in the background. I've got my phone out, and I'm scrolling, which just means not only am I seeing a smaller screen, but I'm also distracted. That's why you want any way that you can direct people to do what you want. You need to be doing that because you're not only getting small real estate, but then also, like in terms of people's mindshare, they can only devote 15% of their attention, 30%, hopefully 60%, but chances are, it's not 100%. David 19:46 Yeah. One very specific point is your logo. Jillian Leslie 19:52 Let's talk about that. David 19:53 So again, we love our own brand. Jillian Leslie 19:57 We do. How to Optimize Your Blog Logo David 19:58 We want a nice big logo to show off. And again, on a desktop, you know, you can sacrifice a fair amount of space to your logo. It's not that big a deal. I'd say, I don't know, maybe half the blogs I go to, like between the logo and the nav, you can't even see the title of the post on the first page without scrolling down. So, you're already forcing the user to commit to your site, wait for it to load to scroll to even start to see your content. Jillian Leslie 20:31 What do you recommend for somebody's logo? David 20:35 Simple, wide, and short. Jillian Leslie 20:39 And we were talking about this, how many pixels tall would you? David 20:42 Under 100 pixels tall if possible because it's that short. That's why simple, easy to read. Jillian Leslie 20:50 Yep. All right, let's talk then. So, you want to have a small logo or a short logo, especially on mobile, and then also a short nav? Just in terms of height. David 21:02 Yes. Jillian Leslie 21:03 Okay. So again, like we fall in love with our own designs and our own… David 21:08 I mean navs are things that typically take up too much space because they're tall, but they might take up too much space, because there are too many options in them. Jillian Leslie 21:17 Let's talk about that. How to Optimize Your Nav Bar David 21:17 And again, that ties right back to what is the ask. Right? Someone's come to your site and they're not bouncing off but maybe they've read a lot of your content but now want to go somewhere, maybe see some more content in their choosing to use your nav. How many things are you going to put up there to give them a reasonable choice of making a quick decision? Jillian Leslie 21:43 What is the kind of conventional wisdom? David 21:46 Rule of thumb is when you're presented choices, five or fewer? Jillian Leslie 21:50 Do you have a home? Does it say home or does it not say home and you just link your logo to your homepage? David 22:01 It's okay. Your logo should always link to your homepage. Jillian Leslie 22:03 Okay, regardless. David 22:04 Regardless. I think it's okay to have a home in your nav but you don't need it. Jillian Leslie 22:09 Okay. So, you need space get rid of that. David 22:12 If you have six things in your nav and one of them is home, I would definitely get rid of it. Jillian Leslie 22:16 Okay. Okay. And therefore would you do, let's say that I am a travel DIY recipe blogger. I know it's a lot. It's honestly not what we recommend. We recommend go figure out which one of those is your most popular where people are really connecting with you and go that way. But let's say I've got a part that says recipes and DIYs and travel, and then I'm not going to have home but then am I going to have like an about us and maybe a shop? Are you feeling overwhelmed? You look overwhelmed. David 22:49 I'm starting to feel overwhelmed. Jillian Leslie 22:52 Okay. David 22:54 I might drop the about first. Jillian Leslie 22:56 Just put it in the footer? David 22:58 In the footer and you potentially have a about module somewhere. If it's on desktop, it's going to be at the top of the right rail. When you drop into a mobile view that'll typically drop below your content, which isn't as accessible but is still there. How Many Fonts to Have on Your Blog Jillian Leslie 23:14 Okay, let's talk about fonts. David 23:18 Definitely. I think a lot of people are attracted to many fonts. Jillian Leslie 23:24 Why don't you want many fonts? David 23:26 Starting with performance. Each specialty font, non-system font means everyone who views the page doesn't have to load the font before they can start reading the text in that font. Jillian Leslie 23:42 Okay. David 23:44 So, typically, I would say no more than two fonts. Jillian Leslie 23:47 Really? David 23:49 The main thing is you want like a typeface that's very simple, easy to read. Maybe a Sarah Font for your titles and asante sarah font for the body of your post, your content. Jillian Leslie 24:05 Do you really think that's enough? I think that we love fonts and they're pretty. We love photos, we love it. David 24:16 If you're trying to evoke something friendly and homey, you're going to be attracted to like a script type face but think about that those can be much harder to read. Especially at a glance. Someone's scanning the page and you just want something as clear as possible. Jillian Leslie 24:36 Okay. That's okay. David 24:39 Along the same lines, I think there's a disproportionate amount of time spent on WordPress themes. Jillian Leslie 24:48 Can we talk about that? David 24:49 And all these like getting the right background. I mean, the truth is, you want people to see your content first. Right? And to a degree, the type face and your theme and background image, those are helpful and kind of like setting the stage and creating like a feel for what kind of site it is. But the truth is what you want people to see right away is the title of your post, the content, the key photo from your post. You don't want the background color of your theme to distract people from the content. Jillian Leslie 25:26 Right and clash with your content, let's say. David 25:28 Yes. Can You Get Rid of Your Slider? Jillian Leslie 25:29 Okay, let's talk about then sliders. People love sliders. David 25:35 Yes, I would say sliders are emblematic of indecision. Right. I have limited space but I want to do multiple things with that space so I'm going to use a slider to put a bunch of things in that limited amount of space. Jillian Leslie 25:53 I like what you're saying because it is a little bit like this: "You're a visitor. I'm going to serve you up a whole host of choices and you decide." It sounds really good. I'm going to let my visitor decide. And we would say, "No, no, no. You decide. You as the content creator, as the blogger, you decide." David 26:11 Right. Welcome to our restaurant. Here are our three menus. Which one do you want to order from tonight? Jillian Leslie 26:15 Right. Right. David 26:17 Honestly, there's a lot of data around sliders too that people tend not to interact with them. Let's say you've got a slider with three pieces of key content. And typically, I would say people use sliders on their homepage, not in their hosts. If you think all three pieces of content are important, break them out of the slider and let people scroll vertically down. It's much easier to scroll vertically and scan through three pieces of content than to wait for a slider to load and wait for these transitions. Most sliders, I would say, are pretty poorly designed. Like, are my arrow keys going to move the photos? I don't know. Like, how big is the target to shift to the next slide? Can I go backwards? Like all the million little pain points, then I think most people have had enough painful experiences with sliders, they tend not to interact with them. Jillian Leslie 27:15 Yes. David 27:16 If you have a slider on your homepage, I would say, "Okay, look what's in it, and decide if you really want to promote all that content, and either get rid of it or break it out." Jillian Leslie 27:28 Got it. One thing that you've always taught me from like, I don't know, I feel like the last 20 years is this idea that when you make people click, they drop off. No matter what. Always. And therefore, you don't want to necessarily be giving your audience so many choices, kind of a little bit like the about page. We were just on somebody's site yesterday, evaluating it. The woman had a beautiful photo of herself and there was no text underneath it. You could click on it and end up on her about page. We were saying just even having a little bit of text right up, like pulling it up, will give people much more information about her than assuming somebody is going to look at that photo, click on it, and then go read about her. David 28:16 Guaranteed. That is true, right? Fewer people are going to click through, then we'll see it. So, if you want people to see it, put it there. Jillian Leslie 28:26 So, always think about what are you serving up? If you want people to see those, like if you're hiding stuff behind sliders, it's kind of a similar concept. David 28:37 Yes. If you imagine, the prime real estate on your blog homepage is a slider. It's going to get less interaction guaranteed than if you just had a piece of content that you were focusing on and featuring. Jillian Leslie 28:53 Yeah, I agree. And I think that that speaks to kind of what you've always said. You don't want to be hiding stuff, assuming people are going to happily click because every time you click, it's a little bit like you're opening a door. You don't know what's on the other side. It's like a commitment. It feels kind of uncomfortable. David 29:12 And weirdly, you present people with choices, the easiest one. Jillian Leslie 29:15 Is that true? David 29:17 Sure. Jillian Leslie 29:18 Okay. All right. As we're kind of wrapping this up, as I'm looking at my checklist of things, one last thing which I just wanted to mention is that something that you always look at and we talked about this in our previous podcast is, do they have a caching plugin? Do they have a photo optimizing plugin? I feel like when you just look at a site after you've kind of looked at it… David 29:41 I throw those into the page speed. How quickly does it load? How quickly can I interact with it? Just how does that initial feel? Jillian Leslie 29:49 Okay. So a lot of, I think, what we are sharing… And by the way, if you like how we are thinking about this, if this is resonating, please sign up. Join our next six-week coaching group because what we do is we do deep dives into your site and we give you thoughts and ways to figure out what kind of niche you're in, how to make money in your niche, how to create content that will get you to where you want to be, and how to be really intentional. I feel like that's a word that is coming out of our conversation today. Instead of saying, I'm going to push it on the visitor. It's like, I need to do all that thinking up front. And it's hard. David 30:32 It can be hard. You have to make, you have to choose. Jillian Leslie 30:36 You kind of have to like… David 30:37 Pick your favorite child. Jillian Leslie 30:38 Yes. And by the way, in our coaching group, we're there to help you make those choices. Look at your analytics, figure out who you are, what your what your mission is, what your message is. Why Analytics Are Important for Making Decisions David 30:51 In reality, data is a really powerful tool. Let's say you've put tons of stuff on your pages and you're trying to figure out what to take off. Looking at your data analytics to see what people have been engaging with is a great guide. Jillian Leslie 31:06 Right. And one thing we talk about a lot is this idea of you put it out there. And then you're co-creating with your visitors, with your audience. Like, it's not just the Jill show. It's how does the combination of something I put out there mixed with people, and their questions, and their interactions with me, and me going further. It becomes this kind of beautiful soup. And then, using analytics to go what vegetables in the soup do people like and how do I make another soup that's similar to this soup? And so, there's a lot of… as I like to call it, like emergent building and that's really how we think about building businesses on the internet. It's fun because you get to touch people, don't you think? David 31:56 Absolutely. Jillian Leslie 31:57 That's what I think I liked the most about it. David 32:01 If anyone's new here and… Jillian Leslie 32:05 You mean to the podcast? David 32:06 New to blogging. And maybe they've been thinking about it. So, I would caution them against spending like a ton of time designing a custom theme. Jillian Leslie 32:16 Yes, hiring somebody and spending thousands of dollars. David 32:19 Designing your nav. It will get something up that's quick, easy, simple, that looks good, start putting content in. And then, as Jill says, things will become obvious as you go. Jillian Leslie 32:37 As you go, you learn. And by the way, remember, we can help set up your blog with our BlogStart Program and we're happy to do it for that very reason, which is we want to get you going. We want to get you started. David 32:50 You might think when you start that you're going to have a desert blog and the nav is going to be candy, chocolate, and cookies, and cake. And then, you're going to put up two or three posts. And you know, "Oh my God. I didn't know this but people just love my cupcakes." So throw out your nav. Jillian Leslie 33:17 Yeah, exactly. David 33:18 Now it's like chocolate cupcakes, vanilla cupcakes, whatever, a frosting. That's the nav that's going to work for you. We don't know until you try it. Jillian Leslie 33:28 Yes. You want to right. You want to be really nimble. And this is where B- work comes in. Why Being a Nimble Blogger Is So Important David 33:34 Be nimble and not therefore invested into kind of designing yourself into something that's hard to change or expensive to change. Jillian Leslie 33:44 Absolutely. David 33:45 Like spending $1,000 for a custom theme that you're going to have to or want to totally redo after two or three months. Jillian Leslie 33:52 Absolutely. Yes, nimble, nimble, nimble. Fast, meaning get it up. Be embarrassed, do B- work. And then, see, and then reach out, and then listen, and then make decisions for your visitors. David 34:07 Yes. Jillian Leslie 34:07 Based on what you know, based on you as an expert, based on what you want from them. David 34:14 Maybe people want your email list. Maybe people want to follow you on Instagram because they're more interested in your photos. Jillian Leslie 34:22 Absolutely. David 34:22 So, you're going to try focusing on different asks. Jillian Leslie 34:27 Absolutely. David 34:28 Like, follow me on Instagram or join my mailing list. Jillian Leslie 34:30 Yep. Yeah, you don't know. And a lot of times you get to be surprised. But it is how you set yourself up as an influencer, as an expert. Do you want people to feel comfortable with you and to feel like you can solve their problems? So, that's what I would say. Okay, what we are going to do is have a checklist for you, so that you can do this for yourself. Like how you walk into your house that one day after you've lived there for a couple years and you've kind of potentially see it in a new light go, "Oh my God, how did all this clutter show up?" We want to help you walk into your blog. Take a look. Notice. By the way, one thing we've just looked at, when we were just recently reviewing somebody's blog, are all these things jumping out at you and doing all of this animated stuff. Like simple, simple, simple. Take stuff off. Get rid of things. Think about how much you've added to your blog. What Can You Remove from Your Blog? David 35:33 Think about anything that moves is going draw the eye. Okay, so how many times do you want people's eyes drawn off your content? And are you one at most? Jillian Leslie 35:45 Right. So think about again, it's that trite saying that less is more. I think it is. I think intention, focus, and simplicity, and going. Got up. Like go write stuff. That's how you learn. That's how you start connecting. It's not about waiting too much your blog until your designer has done everything for you. Waiting until you've gotten that one perfect blog post written, and then launching the site. David 36:17 Right. Until your friend from college finishes your perfect logo. Jillian Leslie 36:19 Exactly. David 36:20 Go ahead and use a stock logo. Jillian Leslie 36:21 Yeah, go make your own. Yeah, go to Canva. Like, just go is really, I think our recommendation. David, I have loved having you on the show again. David 36:31 Thank you for having me. I enjoyed it. Jillian Leslie 36:33 And we'll do it again. David 36:33 Of course. Jillian Leslie 36:34 I hope this episode gave you a new way of looking at your blog. And if you want our free PDF download, head to milotree.com/blogchecklist and you can look through all of these items that we have highlighted. If this sounds interesting to you and you want to work with us, reach out to me at Jillian@MiloTree.com. Our coaching group is starting on May 26th. We would love for you to join. And in fact, I was going to read what somebody else wrote. Jenny Deremer said, "David and Jillian immediately came in, took a huge piece of that stress off me, and followed up with weekly small site fixes and suggestions. I've never been so proud of my site. David and Jillian are Energizer. Plus, David is a tech genius who's help to me has been in valuable." So, please reach out. We're here and we're really excited to work with you. The other thing that I didn't mention is it becomes a community of like-minded entrepreneurs and bloggers especially during this time when we are isolated. It can feel like you're almost like yelling into the abyss. Is anybody out there really caring what I'm doing or listening? Well, the truth is people are and we are. We're there to help you, support you, hold you accountable, encourage you, and teach you, push you, get you over those humps and get you really growing your business. So, please head to MiloTree.com/group and we would love to have you. And I will see you here again next week. Imagine a world where growing your social media followers and email list was easy… It can be with MiloTree! Try the MiloTree pop-up app on your blog for 30 days risk-free! Let your MiloTree pop-ups help you get to that next level by turning your visitors into email subscribers and social media followers on Instagram, Pinterest, Facebook, and YouTube. Sign up today! Install your MiloTree pop-ups on your site in under two minutes. Sign up for MiloTree now and get your first 30 DAYS FREE!

The Daily Eco Minute: Plant Right for Your Site

While Google and SEO can drive a tremendous amount of traffic to your website, it may not always be the best and most efficient way to do so. Here are four alternative ways to drive traffic to your site that don’t focus on SEO. In this episode 4 Ways to Drive Traffic to Your Site that Aren't SEO. Check out the blog post via lenabenjamin.com/blog or for money-making opportunities join the Empower Business Club at lenabenjamin.com/empowerbusiness. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/empower-business/message

How to Organization the Content on Your Site

Whether it's marketing, sales, onboarding, or support, communication is key. Enter the chatbot, considered by many to be a communications shortcut for your website. They're ubiquitous now: those little bottom-right corner bubbles that offer to answer questions and otherwise help a visitor along their journey. Thing is, they're not human. They're AI, with varying levels […] The post MBA1266 Should You Be Using a Chat Bot on Your Site? appeared first on The $100 MBA.

Whether it’s marketing, sales, onboarding, or support, communication is key. Enter the chatbot, considered by many to be a communications shortcut for your website. They’re ubiquitous now: those little bottom-right corner bubbles that offer to answer questions and otherwise help a visitor along their journey. Thing is, they’re not human. They’re AI, with varying levels […] The post MBA1266 Should You Be Using a Chat Bot on Your Site? appeared first on The $100 MBA.

In this episode: Possible small quality update Yet another Google indexing bug Did your manual action disappear? Looks like another Google bug GSC reports back on track. Does this mean this April de-indexing bug is fixed? Perhaps not... Google says they have no plans for moving the disavow tool to new GSC. Here are our thoughts! Is Google cracking down on footer links? Eric Schmidt stepping down from Google as CEO Google using Q&A when they think they don’t have the right content in the SERPs Does GSC count the links at the bottom of a result in the SERPs as an impression? Interesting case where traffic and impressions spiked and then dropped again Some guidance on when to use structured data Curious how find out the age of someone’s content? Here’s a neat tip! Annoyed by seeing “Your Site on Google” statistics? You can opt out of featured snippets for a page...FYI, you do lose ALL display snippets when you do this! Easily create PDFs from your Google Docs What does Google think about two sites sharing the same checkout flow & site template? Is Firefox blocking Google Analytics and other trackers? Massive upgrade to Twitter Data Export MozCon 2019 Community Speakers Announced New Local feature: Auto suggested answers as you type in Q&A Is it possible that Google is gearing up to start monetizing GMB? Nearly fixed: GMB suspensions which were causing reviews to vanish For agencies with smaller clients: Here’s a browser extension to opt out of Google Analytics tracking Subscribe to the newsletter: https://Mariehaynes.com/newsletter

The Daily Eco Minute: Plant Right for Your Site

On today’s episode of Health Coach Conversations, Cathy talks with Megan Clarke about SEO. Meg understands how to increase organic traffic using SEO and understands search engine optimization can be overwhelming. Meg’s mission is to make SEO as simple as possible and to make sure your site is found! In this episode, Cathy and Meg discuss: 3 core items Google considers when looking at websites “EAT”: expertise authority trust How search engines work What metrics should be used to measure your website productivity The benefits of Google analytics How to improve your SEO by writing more niche-specific blog posts How to avoid confusing clients by keeping different businesses separate Ways to build your expertise using blog series and links to other sites How to use key word research to attract your ideal client Why you should update old content with stronger key words When and why you should hire an SEO Meg offers a few suggestions for those interested in knowing if their website is SEO-friendly and how to catch Google’s attention.    How to Know if Your Site is SEO-friendly Google yourself using an incognito window Use a tool like a SEMRush to check how many key words you’re ranking for Test if you can figure out what your website offers in just a quick glance       How to Get Google to Recognize Your Site Consistently write quality content Link to other quality websites Have other quality sites link to you Provide high value to your audience         Meg’s most popular service is to create a detailed “health status” of where you are. She’ll help you figure out how Google-able you are, how your key word search ranks, and where you need to improve your SEO. Her VIP sessions are intense, empowering sessions designed to help you maintain the progress you learn from working with her. Use the $100 code below to work with Meg today!   Mentioned In This Episode: For $100 off VIP Session, visit:https://clappingdogmedia.com/seoservices/ Use code: healthcoachgroup    KWFinderSEMRush.comClappingDogMedia.comMeg Clarke’s InstagramMeg Clarke’s YouTubee Links to resources: Health Coach Group Website

Simon takes you through lots of great new features and capabilities for customers, and also a special call out for listeners attending AWS re:Invent to get some AWS Podcast swag! Shownotes with timestamps: 1:42 Compute In the Works – AWS Region in Milan, Italy - AWS News Blog | https://aws.amazon.com/blogs/aws/in-the-works-aws-region-in-milan-italy/ AWS GovCloud (US-East) Now Open - AWS News Blog | https://aws.amazon.com/blogs/aws/aws-govcloud-us-east-now-open/ Amazon EC2 now offers On-Demand Capacity Reservations | https://aws.amazon.com/about-aws/whats-new/2018/10/Amazon-EC2-now-offers-On-Demand-Capacity-Reservations/ Introducing Amazon EC2 Instances Featuring AMD EPYC Processors | https://aws.amazon.com/about-aws/whats-new/2018/11/introducing_amazon_ec2_instances_featuring_amd_epyc_processors/ Amazon ECS-CLI Supports Private Registry Authentication | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-ecs-cli-supports-private-registry-authentication/ Amazon EKS now supports additional VPC CIDR blocks | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-eks-now-supports-additional-vpc-cidr-blocks/ AWS Serverless Application Model Supports Amazon API Gateway Authorizers | https://aws.amazon.com/about-aws/whats-new/2018/10/aws-sam-supports-amazon-api-gateway-authorizers/ 6:04 Cost Management Introducing the New AWS Budgets Console | https://aws.amazon.com/about-aws/whats-new/2018/10/introducing-the-new-aws-budgets-console/ AWS now Supports SEPA Direct Debit Payments in Europe | https://aws.amazon.com/about-aws/whats-new/2018/10/aws-sepa-support/ Amazon API Gateway Announces Tiered Pricing | https://aws.amazon.com/about-aws/whats-new/2018/11/api-gateway-announces-tiered-pricing/ AWS IoT Core Improves the Ability to Ingest Large Amounts of Device Data at a Lower Cost | https://aws.amazon.com/about-aws/whats-new/2018/11/aws-iot-core-improves-ability-to-ingest-large-amounts-of-data/ Access Reserved Instance Purchase Recommendations for All of Your Linked Accounts From a Central Location | https://aws.amazon.com/about-aws/whats-new/2018/11/central-location-for-accessing-ri-purchase-recommendations-for-all-accounts/ Monitor Your Amazon Elasticsearch Reserved Instance Utilization and Coverage Using AWS Budgets | https://aws.amazon.com/about-aws/whats-new/2018/11/monitor-your-amazon-elasticsearch-ri-using-aws-budgets/ Amazon EC2 Spot Console now Provides Access to Spot Savings Information | https://aws.amazon.com/about-aws/whats-new/2018/11/Amazon-EC2-Spot-Console-now-Provides-Access-to-Spot-Savings-Information/ 10:15 Machine Learning Amazon Translate now offers 113 new language pairs | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-translate-now-offers-113-new-language-pairs/ Amazon Polly Adds Italian and Castilian Spanish Voices, and Mexican Spanish Language Support | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-polly-adds-italian-and-castilian-spanish-voices-and-mexican-spanish-language-support/ Amazon Rekognition Announces More Accurate Object and Scene Detection, Can Now Locate Objects in Your Images | https://aws.amazon.com/about-aws/whats-new/2018/11/Amazon-rekognition-announces-more-accurate-object-and-scene-detection-can-now-locate-objects-in-your-images/ Amazon SageMaker Now Supports Pipe Mode for Datasets in CSV Format | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-sagemaker-now-supports-pipe-mode-for-datasets-in-csv-form/ Amazon SageMaker Batch Transform Now Supports AWS KMS Based Encryption | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-sagemaker-batch-transform-now-supports-aws-kms-based-encr/ Now Clone a Hyperparameter Tuning Job through the Amazon SageMaker Console | https://aws.amazon.com/about-aws/whats-new/2018/11/now-clone-a-hyperparameter-tuning-job-through-the-amazon-sagemak0/ Amazon SageMaker Now Supports Apache MXNet 1.3 and TensorFlow 1.11 | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-sagemaker-now-supports-apache-mxnet-1-3-and-tensorflow-1-/ Amazon SageMaker Now Supports Incremental Learning for Image Classification and Object Detection Algorithms | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-sagemaker-now-supports-incremental-learning-for-image-cla/ Amazon SageMaker Batch Transform Now Supports Amazon Virtual Private Cloud | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-sagemaker-batch-transform-now-supports-amazon-virtual-pri/ Now Use Chainer 5.0 on AWS Deep Learning AMIs | https://aws.amazon.com/about-aws/whats-new/2018/11/chainer5-0_launch_deep_learning_ami/ Introducing Machine Learning for Telecommunication | https://aws.amazon.com/about-aws/whats-new/2018/11/introducing-machine-learning-for-telecommunication/ 15:14 Storage Amazon EFS now Supports AWS VPN and Inter-Region VPC Peering | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-efs-now-supports-aws-vpn-and-inter-region-vpc-peering/ Amazon Elastic File System Now Supports 512 Locks per File | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-elastic-file-system-now-supports-512-locks-per-file/ Amazon S3 Management Console is Now Available in Five New Languages | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-s3-console-is-now-available-in-five-new-languages/ Amazon Data Lifecycle Manager adds support for copying EBS volume tags to EBS snapshots | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-data-lifecycle-manager-adds-support-for-copying-ebs-volume-tags-to-ebs-snapshots/ 16:23 Networking Announcing the general availability of Bring Your Own IP for Amazon Virtual Private Cloud | https://aws.amazon.com/about-aws/whats-new/2018/10/announcing-the-general-availability-of-bring-your-own-ip-for-amazon-virtual-private-cloud/ Amazon API Gateway Launches the Serverless Developer Portal | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-api-gateway-launches-the-serverless-developer-portal/ Amazon API Gateway Adds Support for AWS WAF | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-api-gateway-adds-support-for-aws-waf/ Amazon CloudFront announces six new Edge locations across North America, Europe, and Asia | https://aws.amazon.com/about-aws/whats-new/2018/11/cloudfront-nov6-launch/ Amazon Route 53 Releases Interactive Map for Traffic Flow Geoproximity Routing | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-route-53-releases-interactive-map-for-traffic-flow-geoproximity-routing/ 19:17 Databases Amazon ElastiCache Now Supports the Next Generation General-Purpose and Memory-Optimized Amazon EC2 M5 and R5 Nodes | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon_elasticache_now_supports_the_next_generation_general-purpose_and_memory-optimized_amazon_ec2_m5_and_r5_nodes/ New – Redis 5.0 Compatibility for Amazon ElastiCache - AWS News Blog | https://aws.amazon.com/blogs/aws/new-redis-5-0-compatibility-for-amazon-elasticache/ Amazon RDS Enables Stopping and Starting of Multi-AZ Database Instances | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-rds-stop-and-start-of-multi-az-instances/ Amazon RDS for MySQL,MariaDB and PostgreSQL Now Supports Database Storage Size up to 32TiB | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-rds-mysql-mariadb-postgresql-32tib-support/ Amazon RDS now supports MySQL 8.0 | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-rds-now-supports-mysql-8/ Amazon RDS now supports MariaDB 10.3 | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-rds-now-supports-mariadb-10_3/ PostgreSQL 11 is Now Available in Amazon RDS Database Preview Environment | https://aws.amazon.com/about-aws/whats-new/2018/10/postgresql-11-available-in-rds-database-preview/ Amazon RDS for SQL Server Enhances Backup and Restore Capabilities | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-rds-for-sql-server-enhances-backup-and-restore-capabilities/ Amazon RDS for Oracle Now Supports M5 Instance Types | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-rds-for-oracle-supports-m5-instances/ Amazon RDS Performance Insights is Generally Available on RDS for Oracle | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-rds-performance-insights-is-generally-available-on-rds-for-oracle/ Amazon RDS for Oracle Now Supports Oracle Java | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-rds-for-oracle-now-supports-oracle-java/ Amazon RDS for Oracle Now Supports Extended Data Types | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-rds-for-oracle-now-supports-extended-data-types/ Amazon RDS Now Sends Events to Amazon CloudWatch Events | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-rds-now-sends-events-to-amazon-cloudwatch-events/ Amazon RDS for SQL Server Now Supports Always On Availability Groups | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-rds-for-sql-server-now-supports-alwayson-availability-groups/ Amazon Aurora with PostgreSQL Compatibility Supports IAM Authentication | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-aurora-postgresql-supports-iam-authentication/ 24:37 Management Tools New – CloudFormation Drift Detection - AWS News Blog | https://aws.amazon.com/blogs/aws/new-cloudformation-drift-detection/ New AWS CloudFormation Management Console Now Available | https://aws.amazon.com/about-aws/whats-new/2018/11/new-aws-cloudformation-management-console-now-available/ AWS CloudFormation coverage updates for Amazon Secrets Manager, Amazon API Gateway, Amazon RDS, Amazon Route53, Amazon Cloudwatch alarms and more | https://aws.amazon.com/about-aws/whats-new/2018/11/aws-cloudformation-coverage-updates-for-amazon-secrets-manager--/ Introducing AWS CloudFormation support for Amazon Data Lifecycle Manager policies | https://aws.amazon.com/about-aws/whats-new/2018/11/introducing-aws-cloudformation-support-for-amazon-data-lifecycle-manager-policies/ New Quick Start builds a CI/CD pipeline to test AWS CloudFormation templates using AWS TaskCat | https://aws.amazon.com/about-aws/whats-new/2018/10/new-quickstart-builds-cicd-pipeline-to-test-cloudformation-templates-using-taskcat/ Amazon CloudWatch Events Adds the Ability to Share Events Across All Accounts in an Organization | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-cloudwatch-events-adds-the-ability-to-share-events-across-all-accounts-in-an-organization/ Easily Monitor Security Events of Your AWS Managed Microsoft AD Using Amazon CloudWatch Logs | https://aws.amazon.com/about-aws/whats-new/2018/10/easily-monitor-security-events-of-your-aws-managed-microsoft-ad-using-amazon-cloudwatch-logs/ 27:41 Business Productivity Amazon WorkDocs Now Lets You Control IP Address Access to Your Site | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-workdocs-control-ip-address-access/ Alexa for Business now enables third party device makers to have their products be managed as shared devices | https://aws.amazon.com/about-aws/whats-new/2018/10/alexa-for-business-now-enables-third-party-device-makers-to-have/ Introducing Amazon AppStream 2.0 AWS CloudFormation Support and User Pool APIs | https://aws.amazon.com/about-aws/whats-new/2018/10/introducing-amazon-appstream-2-0-aws-cloudformation-support-and-/ Amazon WorkDocs Drive Now Available for Mac | https://aws.amazon.com/about-aws/whats-new/2018/10/amazon-workdocs-drive-available-for-mac/ 28:30 Security AWS Firewall Manager Now Supports Multiple AWS WAF Rule Groups | https://aws.amazon.com/about-aws/whats-new/2018/10/firewall-manager-now-supports-multiple-aws-waf-rulegroups-per-policy/ AWS Single Sign-On Now Enables You to Optimize How Long You can Access AWS Accounts | https://aws.amazon.com/about-aws/whats-new/2018/10/aws-single-sign-on-now-enables-you-to-optimize-how-long-you-can-access-aws-accounts/ AWS Single Sign-On Adds More Pre-Integrated Business Applications | https://aws.amazon.com/about-aws/whats-new/2018/11/aws-single-sign-on-adds-more-pre-integrated-business-applications/ Amazon GuardDuty Optimizes AWS CloudTrail Analysis Reducing Cost for Customers | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-guardduty-optimizes-aws-cloudtrail-analysis-reducing-cost-for-customers/ Amazon Inspector Launches Agentless Network Assessments | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-inspector-launches-agentless-network-assessments/ Amazon Inspector Adds Amazon EC2 Instance Details to Security Findings | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-inspector-adds-amazon-ec2-instance-details-to-security-findings/ Centralized Logging Now Leverages Amazon Cognito for User Authentication | https://aws.amazon.com/about-aws/whats-new/2018/11/centralized-logging-now-leverages-amazon-cognito-for-user-authentication/ AWS Key Management Service Has a New Console Experience | https://aws.amazon.com/about-aws/whats-new/2018/11/aws-key-management-service-has-a-new-console-experience/ 32:13 Analytics Amazon QuickSight adds support for Top N Filters, Cascading Parameter Controls, and JSON Parsing | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-quickSight-now-supports-top-bottom-filters-cascading-parameter-controls-and-json-parsing-on-data-sources/ Amazon EMR now supports a public EMR artifact repository for Maven builds | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-emr-now-supports-a-public-EMR-artifact-repository-for-maven-builds/ Amazon EMR now supports G3, H1, and Z1d instances | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-emr-now-supports-g3-h1-z1d-instances/ Support for Flink 1.6.0, Zeppelin 0.8.0, and S3 Select with Hive and Presto on Amazon EMR release 5.18.0 | https://aws.amazon.com/about-aws/whats-new/2018/11/support-for-flink-160-zeppelin-080-and-s3-select-with-hive-and-presto-on-amazon-emr-release-5180/ Stream data from Microsoft Windows based services using the Amazon Kinesis Agent for Microsoft Windows | https://aws.amazon.com/about-aws/whats-new/2018/11/stream-data-from-microsoft-windows-based-services-using-the-amazon-kinesis-agent-for-microsoft-windows/ 33:36 Customer Engagement Amazon Pinpoint announces support for transactional emails and the addition of rich email analytics dashboards | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-pinpoint-announces-support-for-transactional-emails-and-t/ 34:33 Application Integration Amazon SQS FIFO Queues Now Available in Asia Pacific (Tokyo) and Asia Pacific (Sydney) Regions - Amazon Web Services | https://aws.amazon.com/about-aws/whats-new/2018/11/amazon-sqs-fifo-asia-pacific-tokyo-sydney/

In episode #825, we discuss whether you should sell ads on your site. Tune in to hear why this may or may not work for you. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Should You Sell Ads on Your Site? [00:50] If you are selling ads on your site, people are leveraging your site and making more money than you are. [01:30] Neil used to think ads were useless. [01:42] However, his friend who runs Astrology Answers monetizes by selling astrology-related items and ads were great additional revenue. [02:21] It’s important to test this out. [02:35] Neil doesn’t monetize in India, so ads could be a way to generate extra income without hurting his revenue stream. [03:45] Test out ads to see if it will help, but don’t use it as your main source of income. [04:10] That’s it for today! [04:15] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

In episode #825, we discuss whether you should sell ads on your site. Tune in to hear why this may or may not work for you. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today's Topic: Should You Sell Ads on Your Site? [00:50] If you are selling ads on your site, people are leveraging your site and making more money than you are. [01:30] Neil used to think ads were useless. [01:42] However, his friend who runs Astrology Answers monetizes by selling astrology-related items and ads were great additional revenue. [02:21] It's important to test this out. [02:35] Neil doesn't monetize in India, so ads could be a way to generate extra income without hurting his revenue stream. [03:45] Test out ads to see if it will help, but don't use it as your main source of income. [04:10] That's it for today! [04:15] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we'll see you at the live event in L.A.! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

1 - AMP for WordPress Plugin to Introduce User-Friendly Theme Support Settings in Upcoming 1.0 Release https://wptavern.com/amp-for-wordpress-plugin-to-introduce-user-friendly-theme-support-settings-in-upcoming-1-0-release 2 - Let's Stop Pretending Facebook and Twitter's CEOs Can't Fix This Mess https://www.wired.com/story/ellen-pao-facebook-twitter-ceos-can-fix-abuse-mark-zuckerberg-jack-dorsey/ 3 - THE REAL REASON WP-SPAMSHIELD WAS KICKED OFF WORDPRESS.ORG? https://www.redsandmarketing.com/blog/real-reason-wp-spamshield-kicked-off-wordpress-org/ 4 - Ten Arguments for Deleting Your Social Media Accounts Right Now by Jaron Lanier https://www.theguardian.com/books/2018/may/30/ten-arguments-deleting-your-social-media-accounts-right-now-jaron-lanier 5 - Find the Right WordPress Membership Plugin for Your Site https://wpappstore.com/blog/right-wordpress-membership-plugin/  

1 - Syed Balkhi Launches A WordPress-focused Growth Accelerator Fund https://wptavern.com/syed-balkhi-launches-a-wordpress-focused-growth-accelerator-fund 2 - WordPress.com Boots Sandy Hook Conspiracy Theory Sites, Bans Malicious Publication of Unauthorized Images of Minors. https://wptavern.com/wordpress-com-boots-sandy-hook-conspiracy-theory-sites-bans-malicious-publication-of-unauthorized-images-of-minors   https://www.nytimes.com/2018/08/13/business/media/sandy-hook-conspiracies-leonard-pozner.html 3 - GoDaddy Data Breach Puts the Internet and Your Site at Risk https://blogaid.net/godaddy-data-breach-puts-the-internet-and-your-site-at-risk/ 4 - WooCommerce vs Easy Digital Downloads: Which One Should You Use https://kinsta.com/blog/woocommerce-vs-easy-digital-downloads/# 5 - Why You Need To Discontinue Using Nulled WordPress Plugins On Your Site https://wedevs.com/135552/nulled-wordpress-plugins/  

In this Episode of the Podcast, I give you the latest scoop on Google marking non-HTTPS sites as “Not Secure” in the Chrome browser, starting in July of 2018. In addition, I provide quick actionable tips that you can take in the next few days, that I think will have positive results on your existing ... Read more The post Latest News on HTTPS/SSL and Quick Tips To Get Positive Results on Your Site appeared first on Niche Site Tools.

The post EP 23: Identify Unknown Prospects on Your Site, with Carol Luong appeared first on Kelly Campbell.

Chrome: Security Warnings on Your Site

In Episode #337, Eric and Neil discuss how to get your blog readers to come back to your site. Tune in to learn how you can keep your readers up to date on all your content, the importance of bringing your readers back to your website, and how being everywhere (on social media) results in your being top of mind! Time Stamped Show Notes: 00:27 – Today's topic: How to Get Your Blog Readers to Come Back to Your Site 00:35 – Retarget your readers 00:49 – Use OneSignal which is a push notification software 01:03 – You can get a high click through rate and it's very effective 01:15 – Facebook Messenger bots and ads can turn your reader into a subscriber 01:21 – Chatfuel and ManyChat are bots for Messenger 01:38 – You can also build a sequence 01:45 – Another strategy is to collect emails 02:00 – Every time you publish a blog post, broadcast to them and link them back to your website 02:05 – It is good for engagement and sales in the future 02:14 – Create a great intro email 02:28 – Set up a workflow at Meet Edgar 02:34 – “You want to be everywhere” 02:54 – Once you get someone to subscribe to one of your channels, have an exit pop up that will ask them to subscribe to one of your other channels 03:36 – Doing the cross-motion with your social media channels makes it easier for your readers to come back 03:53 – There's a higher chance of your readers seeing your updates if they are tuned in to all your social media channels 04:07 – That's it for today's episode! 3 Key Points: Retargeting has always been a necessary action to take to make your readers circle back to your blog. Leverage as many social media channels as you can and ensure your readers are aware of all of them—this way, they won't skip a beat. Be EVERYWHERE to be top of mind. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

In Episode #337, Eric and Neil discuss how to get your blog readers to come back to your site. Tune in to learn how you can keep your readers up to date on all your content, the importance of bringing your readers back to your website, and how being everywhere (on social media) results in your being top of mind! Time Stamped Show Notes: 00:27 – Today’s topic: How to Get Your Blog Readers to Come Back to Your Site 00:35 – Retarget your readers 00:49 – Use OneSignal which is a push notification software 01:03 – You can get a high click through rate and it’s very effective 01:15 – Facebook Messenger bots and ads can turn your reader into a subscriber 01:21 – Chatfuel and ManyChat are bots for Messenger 01:38 – You can also build a sequence 01:45 – Another strategy is to collect emails 02:00 – Every time you publish a blog post, broadcast to them and link them back to your website 02:05 – It is good for engagement and sales in the future 02:14 – Create a great intro email 02:28 – Set up a workflow at Meet Edgar 02:34 – “You want to be everywhere” 02:54 – Once you get someone to subscribe to one of your channels, have an exit pop up that will ask them to subscribe to one of your other channels 03:36 – Doing the cross-motion with your social media channels makes it easier for your readers to come back 03:53 – There’s a higher chance of your readers seeing your updates if they are tuned in to all your social media channels 04:07 – That’s it for today’s episode! 3 Key Points: Retargeting has always been a necessary action to take to make your readers circle back to your blog. Leverage as many social media channels as you can and ensure your readers are aware of all of them—this way, they won’t skip a beat. Be EVERYWHERE to be top of mind. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

With an increasing number of people doing business online, security is increasingly becoming a top concern. I'll highlight a couple of reasons why, if you haven't already, you may want to consider getting a security certificate installed on your site—even if you're not accepting payments. Plus, pricing: it's a tough thing to gauge especially if […] The post Episode 44: Best Practices for Structuring Pricing Tables on Your Site appeared first on Rightly & Co..

Adventures in Visibility | How to Boost Your Visibility with Free Traffic to Your Site with Ana Hoffman, hosted by Denise Wakeman Traffic and visibility go hand in hand. Without traffic, no one finds or sees you content. Without visibility, it's tough to get consistent traffic to your site. Whether it's organic, SEO, or social, creating a consistent flow of traffic to your site ensures you get your message in front of the right people who want what you offer. And, that's what Ana Hoffman and I explore on this episode of Adventures in Visibility. On the show Ana and I will discuss: • The importance of increasing your website traffic • How to leverage your content for more traffic • Tips to generate more free traffic • Ana's personal traffic generation plan Ana Hoffman runs a no-nonsense Traffic Generation Cafe, where she freely shares advice on getting more web traffic by all free means possible, like SEO traffic, social media traffic, and blog promotion, as well as converting that traffic into email subscribers and paying customers. Watch previous Adventures in Visibility here: http://denisewakeman.com/hoa Prefer to listen? Subscribe to the Adventures in Visibility Podcast here: http://AdventuresInVisibilityPodcast.com If you'd like to be on the email list to get notified about future shows and when video replays and show notes are posted, go to http://AdventuresInVisibility.com

In the last couple episodes I've been talking about how to make your website a better salesperson and how to get better conversions. None of that is very meaningful if you can't get traffic. In this episode Tom Savoca goes over his Five Step Plan that any dog business owner can do with their website to improve rankings and get more traffic. Take notes on this one. Questions or Comments? Send them to: ty@petliferadio.com More details on this episode MP3 Podcast - SEO Mastery- Bring More Traffic to Your Site with Ty Brown

Another week and even more SEO and Social Media tips. All the tips on this weeks podcast are up to the week ending 24th April 2015. Hit play on the Podcast above to get an in depth view on all the tips. You can see the tips first every day on my Twitter feed so give it a follow! Trouble writing product descriptions? List the features then explain the benefits of each one. Find your latest inbound links in Webmaster Tools. Go to Links to Your Site & under Who Links The Most click More. Connect your blogs RSS feed to your social media. Have you new articles automatically posted. Before you start a social media campaign decide on what your goals are. Blog Idea. Interview your staff & get them to answer customer questions. Could be video, audio or text. Deal with negative comments quickly. Remove abuse & react to complaints as fast as possible. Having trouble targeting your customers? Create a Persona for your writing. Remember to cross link your content. It helps visitors find more pages & get the information they want. Use Related Items on your shopping cart. It helps shoppers find new products & reduces your bounce rate. Remove anything that slows your page down. Think about mobile browsers and get rid of clutter. Don’t forget to follow me on Twitter to see new tips every day.

Want to join in on the conversation call 888-563-3228 or go to www.schoolofpodcasting.com/contact Today I interview Jeff Chen of the new Podcast Monetization Platform JoyRide. I also share some podcasting news, and my community comes out (thanks to the kind heart of Steve Stewart) and wishes me a happy birthday as I turn 50!. Joyride has been mentioned in Forbes, Market Watch and many other publications as they just launched in December of 2014.  According to one article, "JOYRIDE allows users to search over 100,000 different podcast shows in a variety of categories, and is seeking to convince podcast listeners to donate a monthly fee to their favorite programs. JOYRIDE is one of several companies GOOGLE is using for its developer program for ANDROID AUDIO, a version of the operating system developed for smart cars. How Much Does Joyride Cost? It's free to sign up, and their website states, "Joyride charges 5% in fees plus credit card processing fees of 2.9% + $0.30 per contribution." When I asked Jeff if there was a fee for removing your he replied via e-mail, "Hi Dave. Nope! Those are the only fees we charge!" With this in mind,  when a listener donates $1 to you take home 62 cents and joy ride takes 38. If someone donates $3 you receive $2.46 and Joyride keeps .54 (that 30 cents per transaction really seems heft when you are only receiving one dollar - so make your rewards good enough to inspire people to pay more). How Does Joyride Differ from Patreon? The biggest difference is JoyRide can work on YOUR Site (so you don't have to send people to joyride.com/yourcampaign). Patreon currently takes fess on the money coming in, and they also charge a fee when you remove the money. They go into great detail on their website, and as some people pay with paypal, and other use a service called stripe, it is somewhat difficult to understand. I appreciate Patreon trying to give as much as possible, but it seems to add a certain level complication into understand exactly how much you're going to make. I am testing patreon if you want to see my current efforts. How I Plan on Testing Joyride On Saturdays (10:30 am) I host the "Ask the Podcast Coach" we do an hour long show, and then typically another 30 minutes "off the air." We are going to start a JoyRide campaign for those who want to hear the additional 30 minutes. I realize, that podcasting is a small niche, but it should be interesting to see how this works. I will be documenting the process along the way. For more information go to www.getjoyride.com Happy Birthday Dave Jackson Thanks to Steve Stewart who rounded up a bunch of my friends to send in birthday wishes. These included: Steve Stewart from Money Plan SOS Darren Dake from the Coroner Podcast Vernon from the Events Supremecy Dr. Nina Savelle Rocklin from the Win the Diet War Addie from the Do it Podcast Hani from the Simple Podcast Press Jeff Brown from the Read to Lead podcast. Jonathan Chambers from the just luanched Missional Man podcast Mark from the Oh Beep Podcast Mike, Izzabella and Zara from Music Radio Creative and the Audio Production Podcast Ralph Scott from the Sex, Drugs, and Rock and Roll podcast Ryan Park from Food Crafstmen Steve Stearns from Outside Health and Fitness Wayne Henderson from Media Voiceovers Ken Castler from Thinking Outside the Box Elsie Escobar from She Podcasts, and The Feed  Ready to Start a Podcast? Join the School of Podcasting  

The first decision that has to be made when setting up the ideal platform to build your business with... is web hosting. In this episode of Coffee Break Blogging, we talk about how to select the best web hosting for your blog. What's the problem with free web hosting? Should you use shared, VPS, dedicated, or managed Wordpress hosting? You'll find out my specific recommendations. ;-) Now, today we are going to move on to phase 2; Stage 2 of the 7 Stages of Building an Online Business. Now if you are wondering what I'm talking about when I say that; then back up to Episode no. 45 where we took a little bit of a pit stop and kind of reviewed where we are and where we are heading and I talked about the 7 stages there. So we are moving into Stage 2 today and we are going to be moving in to talking about the platform; building up the platform which is our blog... building it up in the right way. And we are going to be talking about various aspects of that for the next many episodes here of the show. Now what we are going to be talking about today is How to Choose Hosting for Your Site. It is a very important topic; something you do want to get right at the beginning. It is not something where it is set in stone. You can change your mind later when it comes to hosting but it is something that you want to get right because you probably hear horror stories out there who have had problems with their web host. I've got people in the VIP Program over at the Academy who told me about their experiences about web hosts. One where the web host from all practical sides literally went out of business and the person can't get their site off because nobody will pick up the phones are answer their emails. I mean, it is a heck of a thing, I've never heard of that one before. So this is something that you want to get right.

This video is part one of a four part video series on diagnostics in Microsoft Azure Web Sites. In this video, you'll learn how to troubleshoot application errors in Microsoft Azure Web Sites.Other Videos:Part 2: Remote DebuggingPart 3: Failed Request TracingPart 4: Application Logging and CrashesAdditional Resources:How to Monitor Web SitesQuick Links for this Video:[00:49] Configuring Detailed Error Messages[02:07] Logging into Your Site with FileZilla[04:37] Downloading the Detailed Error Message[05:15] Using Web Matrix to Edit a File

This video is part one of a four part video series on diagnostics in Microsoft Azure Web Sites. In this video, you'll learn how to troubleshoot application errors in Microsoft Azure Web Sites.Other Videos:Part 2: Remote DebuggingPart 3: Failed Request TracingPart 4: Application Logging and CrashesAdditional Resources:How to Monitor Web SitesQuick Links for this Video:[00:49] Configuring Detailed Error Messages[02:07] Logging into Your Site with FileZilla[04:37] Downloading the Detailed Error Message[05:15] Using Web Matrix to Edit a File

Feng Shui of Your Site and Neighborhood: How It Effects You Kinya Nicole Jones studied architecture at Cornell University and worked as a green designer in the San Francisco Bay Area. She has studied alternative healing techniques for over ten years and is a Certified Herbalist and Feng Shui Practitioner. She has combined holistic healing with her design skills in her practice Holistic Soul. Holistic Soul helps you design and harmonize your environment to promote health and well-being for your body, mind, and spirit. You can learn more about her services at www.holestic-soul.com. This weeks' Show: How Spring Cleaning Can Transform Your Life! Find out why spring cleaning and clutter clearing can accelerate your goals for your health and well-being.

If you’re scratching your head wondering how in the heck Facebook could be valued at $50 billion US dollars, or trying to figure out what the real significance of Facebook is on organizational communications, this podcast will bring you up to speed. This is the second in a series of podcasts on Facebook Marketing, the… The post Facebook Marketing by Installing Like Buttons on Your Site appeared first on Eric Schwartzman.

Integrating search on a website can be an incredibly complex subject far beyond my web development skills. Fortunately, Google offers a service called “Custom Search Engine” which you can integrate right into your own site. This leverages Googles awesome search power, and it can all happen directly on your own website! Links from video: Google Custom Search Engine Example Site … Read article “#29: Google Search for Your Site”

We recorded a special episode comprised entirely of questions from our customers. On August 14, we held the UIE Virtual Seminar - Galleries: The Hardest Working Pages on Your Site. During the seminar, we received far more questions than time would allow answering. As is tradition, we put together this follow-up podcast to answer even more of your excellent questions.