Podcasts about lead capture

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Best podcasts about lead capture

Latest podcast episodes about lead capture

The Conversion Show
Founder Friday Sync: Travis and I cover popular industry trends and topics of the week!

The Conversion Show

Play Episode Listen Later Feb 27, 2025 57:52 Transcription Available


In this episode I sit down with my Co-Founder and CTO, Travis Logan and we catch up on the weeks in's and out's of the business and SaaS/Ecommerce industry. Enjoy the show!Key Subjects:Co-Founder Relationship & TrustIndustry Trends & Company InsightsReporting in SaaS companies Reporting Challenges & Enhancements Customer Requests for Advanced AnalyticsQuizzes & Advanced Reporting NeedsE-commerce & MarTech LandscapeShopify vs. BigCommerceKlaviyo's CDP & Broader Industry MovesIntegration Updates & ExpansionsGoogle AI & Future ImplicationsInvestment in SaaS & AIEntrepreneurial EdgeCar Shopping & Marketing Strategies SMS Marketing & Lead Capture

EGGS - The podcast
Eggs 399: Proven Strategies to Build Lasting Loyalty with Aaron Weiche

EGGS - The podcast

Play Episode Listen Later Jan 30, 2025 68:30


Summary In this classic episode of EGGS: The Podcast, co-founder and CEO of Leadferno, Aaron Weiche, shares his entrepreneurial journey, discussing his transition from agency life to the SaaS industry. He emphasizes the importance of text messaging as a tool for customer engagement and conversion, highlighting its effectiveness in modern business communication. Aaron also reflects on the challenges of career pivots, the acquisition of his previous company GatherUp, and the vision behind Leadferno. The conversation delves into the significance of customer communication and how businesses can leverage text messaging to enhance their operations and customer relationships. Takeaways Aaron Weiche is the co-founder and CEO of Leadferno. He transitioned from agency life to SaaS, emphasizing the importance of text messaging. Text messaging has a 98% open rate, making it a powerful tool for conversion. Businesses can handle multiple text conversations simultaneously, improving efficiency. Customer communication is crucial for building trust and relationships. Leadferno integrates with CRMs to streamline business operations. The acquisition of GatherUp provided valuable insights for building Leadferno. Text messaging allows for personalized interactions with customers. A two-week free trial is available for businesses to test Leadferno. Understanding customer needs is key to successful marketing strategies. Chapters 00:00 The Entrepreneurial Journey of Aaron Wyke 12:52 Transitioning from Agency Life to SaaS 20:02 Navigating the Acquisition Process 27:08 Leveraging Text Messaging for Business Success 34:22 The Power of Inbound Communication 39:44 Enhancing Customer Experience through Texting 44:43 Lead Capture and Nurturing Strategies 49:42 Driving Traffic and Engagement 54:41 The Importance of Customer Connection 01:01:20 Navigating Marketing and Communication Strategies Credits: Hosted by Michael Smith and Ryan Roghaar Produced by Ryan Roghaar Theme music: "Perfect Day" by OPM  The Carton: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://medium.com/the-carton-by-eggs⁠⁠⁠⁠⁠⁠⁠⁠⁠ Feature with Zack Chmeis of Straight Method up now!  ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28⁠⁠⁠⁠⁠⁠⁠⁠⁠   The Eggs Podcast Spotify playlist: bit.ly/eggstunes The Plugs: The Show: eggscast.com @eggshow on twitter and instagram On iTunes: itun.es/i6dX3pCOn Stitcher: bit.ly/eggs_on_stitcher Also available on Google Play Music! Mike "DJ Ontic": Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠ @djontic on twitter Ryan Roghaar: ⁠⁠⁠⁠⁠⁠⁠⁠⁠http://rogha.ar⁠⁠⁠⁠⁠⁠

UBC News World
Automated B2B Lead Capture System Uses Custom AI Chatbots To Close Sales

UBC News World

Play Episode Listen Later Nov 27, 2024 2:51


Are you interested in generating and nurturing high-quality leads for your business without having to lift a finger? Try LeadzFlowAI! To learn about their next-gen solution, visit https://leadzflowai.com LeadzFlowAI City: Portland Address: 2709 N Hayden Island Dr Website: https://leadzflowai.com/

Ecomm Breakthrough
The Power of Giveaways: Building Your Email List and Boosting Sales with Scott Voelker

Ecomm Breakthrough

Play Episode Listen Later Oct 22, 2024 55:33


Scott is on a mission to help others build online businesses that provide stability and the freedom to live life on their own terms; without the GET RICH QUICK HYPE. He's a family man first, wanting to teach, inspire and motivate others to build a future proof business that fits their lifestyle.Highlight Bullets> Here's a glimpse of what you would learn…. Strategies for building a loyal customer base in e-commerce.The importance of email marketing for brand growth and customer retention.Scott Volker's journey from Amazon selling to expanding into Etsy.The potential of Etsy as a marketplace for sellers.Techniques for capturing customer emails through giveaways and promotions.The role of YouTube in enhancing brand visibility and engagement.The significance of personal engagement with customers to foster loyalty.Tools and platforms for effective email marketing.The impact of building an email list on business valuation and resilience.Insights on overcoming challenges and the importance of perseverance in business.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Scott Volker, a renowned e-commerce expert from Brand Creators and the Rock Your Brand Podcast. Scott shares his journey from selling on Amazon to expanding into Etsy, emphasizing the importance of perseverance and building a loyal customer base. Key strategies discussed include leveraging email marketing to create a raving fan base and the potential of Etsy as a complementary marketplace. Scott also introduces his new YouTube venture, Live Video School, aimed at helping others master live video content. This episode offers actionable insights for scaling e-commerce businesses to new heights.Here are the 3 action items that Josh identified from this episode:Build and Engage Your Email List: Launch a giveaway featuring a bundle of your top-selling products using tools like King Sumo, and promote it via Facebook Ads. Integrate new email addresses into an autoresponder system, and follow up with announcements and discounts to keep the audience engaged.Leverage YouTube for Brand Growth: Create and upload engaging content on YouTube, such as product tutorials or behind-the-scenes videos. Use YouTube Shorts to capture attention quickly, and include calls-to-action for viewers to join your email list.Utilize Product Inserts for Email Collection: Include product inserts with your Amazon or Etsy orders, inviting customers to join a VIP list for exclusive discounts and giveaways. Regularly update this list with personalized content and promotions.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comJungle ScoutQuiet Light BrokerageKing SumoAutoresponderPrintfulVidIQEtsyEverbeeConvertKitKajabiBeehiivKlaviyoOpus ClipsBrand CreatorsThe Compound Effect by Darren HardyTiny Habits by BJ FoggAtomic Habits by James ClearSteve Chou from My Wife Quit Her JobMichael Jackness from Ecom CrewSpecial Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast“Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough PodcastEpisode SponsorThis episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If you've hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that's Ecomm with two M's) to learn more.Transcript AreaJosh Hadley 00:00:00  Welcome to the Ecomm Breakthrough podcast. I'm your host, Josh Hadley, where I interview the top busine...

The Gearbox Podcast
Human Connection and Honest Marketing Strategies with Ashley Kaul

The Gearbox Podcast

Play Episode Listen Later Sep 19, 2024 89:49


In this episode, Jimmy Purdy welcomes Ashley Kaul to discuss several crucial aspects of business and customer service. Ashley emphasizes the vital role of honesty and transparency in marketing strategies, highlighting the need for genuine communication over automated systems. Jimmy shares his experiences with the importance of maintaining personal connections with customers and how effective handling of issues, like a broken truckload, can build lasting trust. They both underline the significance of work-life balance and fostering a supportive work culture to ensure employee retention and satisfaction.00:00 I attended a marketing event in March, but I didn't get any results.06:28 Employee retention strategies amid diverse industry challenges.14:38 Manufacturing company tracks leads with 800 numbers.19:28 Blogs and videos attract DIY clients needing help.23:20 Raised as consumers to extensively research and price-check.31:09 Loyal customer seeks trustworthy, reliable car repair.37:05 Silent marketing encourages potential client engagement.39:29 Marketing's challenge: Tracking customer origins in B2B relationships.43:16 Automate follow-up prioritization; salespeople support, not the owner.49:23 Focus on service for business success.57:00 Closed weekends support employees' personal lives and mental health.59:53 Balance work, community, and living meaningful lives.01:06:00 Implemented IDPs to reconnect and align post-maternity.01:13:07 Employees represent your business and reputation.01:17:59 Misdiagnosed car problem, customer upset, fixed elsewhere.01:24:27 Personal touch in customer service is invaluable.01:26:02 Immediate phone response creates a personal touch. Thanks to our sponsor, Shop Boss! See how they can simplify your auto shop HERE

UBC News World
Pay $97 For High-Converting Customizable Lead Capture & Funnel Page Builder App

UBC News World

Play Episode Listen Later Sep 6, 2024 2:26


Every type of business needs high-converting funnel pages these days. Poplinks software makes this super easy. Just a couple of clicks and you get proven layouts and themes that drive sales. Join the affiliate network and enjoy 100% commission! More details at https://muncheye.com/poplinks100 MunchEye City: London Address: London Office 15 Harwood Road, , London, England United Kingdom Website: https://muncheye.com/ Phone: +1-302-261-5332 Email: support@ampifire.com

CarrotCast | Freedom, Flexibility, Finance & Impact for Real Estate Investors
The Best Page for Lead Capture: Landing Pages vs Home Pages

CarrotCast | Freedom, Flexibility, Finance & Impact for Real Estate Investors

Play Episode Listen Later Aug 29, 2024 19:53


"Should I send traffic from paid marketing to my home page or a landing page?" "What should a landing page have on it?" We get these questions all the time! That's why we're sharing the data for what works best, along with what your pages should look like to convert the most visitors into leads, so you can make the most of your your marketing dollars. Let's demystify this and get you back to closing deals! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Hit Record Podcast - FI GROW Solutions
Episode 75 - Making Lead Capture Successful for Your Bank or Credit Union

Hit Record Podcast - FI GROW Solutions

Play Episode Listen Later Aug 21, 2024 13:07


In this podcast, Meredith Olmstead, CEO and Founder of FI GROW Solutions, and Danielle Fancher, the Director of Sales, discuss effective strategies for capturing leads on websites of banks and credit unions. They emphasize the complexity of online financial product applications and the high rate of abandoned applications. The conversation highlights the importance of combining automated and personalized follow-up methods to convert abandoned applications into completed transactions. They also explore how various techniques, such as prompt email responses, phone calls, and personalized emails, significantly enhance lead conversion rates.Key Takeaways:Lead Capture and Follow-up: Efficient lead capture isn't just about encouraging users to start an application; it's crucial to actively follow up on applications that aren't completed. This involves a mix of automation for immediacy and personal follow-up for effectiveness.Importance of Personalized Communication: Conversion rates significantly improve when financial institutions use personalized communication strategies. These include quick phone calls and customized emails, which make potential customers feel valued and supported.Impact of Team Involvement and Incentives: Institutions with dedicated, incentivized teams handling leads tend to achieve higher conversion rates. Engaging the team in active sales efforts, supported by automation, leads to better customer engagement and higher success in closing applications.

Building Freedom
A Builders Guide to Crafting High-Quality Leads (feat. Rick Storlie - Builder Lead Converter)

Building Freedom

Play Episode Listen Later Jun 28, 2024 42:37


In this episode of the Building Freedom podcast, Randy welcomes Rick Storlie from Builder Lead Converter to discuss the challenges builders face in generating quality leads. Rick shares insights into developing high-quality leads and the importance of trust and value in the builder-client relationship. He emphasizes the need for a well-structured marketing system that nurtures potential clients through detailed information, tailored content, and strategic engagement. Join Randy & Rick as they delve into effective strategies for builders to enhance lead quality and conversion rates.Builder Lead Converter attracts, captures, & converts high-quality leads for builders so they can pick and choose their clients and jobs. Their Mission is to double the productivity of New Home & Remodeling salespeople by providing them with a Perfect Sales Assistant!Request your FREE Website Audit with Builder Lead Converter ($1,000 value): https://www.builderleadconverter.com/audit/Learn…Why Your website isn't ATTRACTING more LeadsWhat you can do to increase website Lead CAPTURE up to 200%How to CONVERT new & old Leads into AppointmentsIf you're a Custom Home Builder or Remodeler join us over on our Facebook Group - FREEDOM BUILDERS - where you can join in live videos to ask as many questions as you want and get real-time answers. If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes!https://www.4levelcoach.com/https://www.instagram.com/4levelcoach/https://www.facebook.com/4LevelCoach/https://www.linkedin.com/company/4-level-coach

Living The Red Life
From Cold to Cult: Master the Art of Turning Leads into Lifelong Customers and Superfans!

Living The Red Life

Play Episode Listen Later Jun 6, 2024 22:11


In today's episode I delve into the three phases of lead generation: cold, warm, and ultra-hot leads. Cold leads are those who are unfamiliar with your brand, requiring substantial effort to convert. Warm leads are somewhat familiar with your offerings and have a higher likelihood of conversion, while ultra-hot leads are highly engaged, long-term followers or previous customers ready to make a purchase without much convincing. I cover the importance of transforming cold leads into warm and eventually ultra-hot leads through strategic content creation, effective marketing, and maintaining strong customer relationships.This episode will give you practical steps to increase lead quality and conversion rates, such as creating viral content, optimizing ads, and engaging in joint ventures. Also one that people often overlook is the need for compelling offers and consistent branding to attract and retain leads. By nurturing leads through valuable content and building a loyal community, businesses can achieve higher conversion rates and customer loyalty. I give some examples from various industries, including MLMs, to illustrate the process of turning cold leads into super fans, highlighting the significant revenue potential and customer retention benefits of this approach.CHAPTERS1:31 - The Importance of Lead Generation 2:34 - Challenges with Cold Leads3:09 - Transitioning from Cold to Warm Leads 3:43 - Benefits of Warm Leads 4:09 - Defining Red Hot Leads 5:12 - Strategies to Increase Hot Leads 6:31 - Building a Brand Ecosystem 7:14 - Converting Interest to Engagement 8:23 - Nurturing Leads to Super Hot Status 8:29 - Effective Lead Capture Methods 10:20 - Generating Traffic for Lead Capture 12:25 - Importance of Content Quality 12:57 - Engaging and Retaining Followers 13:36 - Creating Super Fans and Community 18:58 - The importance of building celebrity statusConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

WGAN-TV Podcast
316. WGAN-TV | How to Turn an iGUIDE 3D Virtual Tour into a Real-Time 24/7 Lead Capture Machine for Real Estate Agents

WGAN-TV Podcast

Play Episode Listen Later May 11, 2024 53:48


-- How do you turn an iGUIDE 3D virtual tour into a lead magnet for real estate agents? -- How can you help real estate agents get iGUIDE 3D virtual tour real-time leads via SMS or email? -- How can you give an automatic response to the lead with more info about the real estate listing? Stay tuned ... On WGAN-TV Live at 5 (5 pm ET) Thursday, 9 May 2024 our topic is: WGAN-TV | How to Turn an iGUIDE 3D Virtual Tour into a Real-Time 24/7 Lead Capture Machine for Real Estate Agents via SMS or Email My guests are: -- Planitar Inc. (iGUIDE) Product Marketing Manager Chris White @Chris_iGuide -- Planitar Inc. (iGUIDE ) Senior Marketing Manager Charlene Hancock @Charlene_iGUIDE iGUIDE Lead Magnet is an interactive pop-up element that appears in the iGUIDE Viewer as potential buyers explore real estate listings. The feature allows buyers to request more details by providing their contact information in exchange for receiving access to additional visuals via an email or SMS from the listing agent. The agent now can engage with the qualified lead as they choose. Chris and Charlene will demo and discuss the free iGUIDE Lead Magnet feature, including: 1. Demo: Homebuyer experience 2. Features for Homebuyer 3. Benefits for Homebuyer 4. Demo: Real Estate Agent experience 5. Features for Real Estate Agent 6. Benefits for Real Estate Agent 7. Demo: Real Estate Photographer experience (back-end) 8. Features for Real Estate Photographer 9. Benefits for Real Estate Photographer About Planitar: Founded in 2013 in Kitchener, Ontario, Canada, Planitar Inc. is the maker of iGUIDE, a proprietary camera and software platform for capturing and delivering immersive 3D virtual tours and extensive property data. iGUIDE is the most efficient system to map interior spaces and features accurate floor plans, measurements and reliable property square footage. By integrating floor plans and visual data, iGUIDE provides an intuitive and practical way to navigate and explore built environments digitally. For more, visit: goiguide.com --- iGUIDE Website: www.GoiGUIDE.com | Schedule a Video Chat with an iGUIDE Specialist iGUIDE Lead Magnet: Landing Page iGUIDE Lead Magnet: Media Release iGUIDE PLANIX Camera Kit: Buy Now WGAN-TV Podcast shows: iGUIDE WGAN Forum posts tagged: iGUIDE

WGAN Forum Podcast
295. WGAN-TV | How to Turn an iGUIDE 3D Virtual Tour into a Real-Time 24/7 Lead Capture Machine for Real Estate Agents

WGAN Forum Podcast

Play Episode Listen Later May 11, 2024 53:48


-- How do you turn an iGUIDE 3D virtual tour into a lead magnet for real estate agents? -- How can you help real estate agents get iGUIDE 3D virtual tour real-time leads via SMS or email? -- How can you give an automatic response to the lead with more info about the real estate listing? Stay tuned ... On WGAN-TV Live at 5 (5 pm ET) Thursday, 9 May 2024 our topic is: WGAN-TV | How to Turn an iGUIDE 3D Virtual Tour into a Real-Time 24/7 Lead Capture Machine for Real Estate Agents via SMS or Email My guests are: -- Planitar Inc. (iGUIDE) Product Marketing Manager Chris White @Chris_iGuide -- Planitar Inc. (iGUIDE ) Senior Marketing Manager Charlene Hancock @Charlene_iGUIDE iGUIDE Lead Magnet is an interactive pop-up element that appears in the iGUIDE Viewer as potential buyers explore real estate listings. The feature allows buyers to request more details by providing their contact information in exchange for receiving access to additional visuals via an email or SMS from the listing agent. The agent now can engage with the qualified lead as they choose. Chris and Charlene will demo and discuss the free iGUIDE Lead Magnet feature, including: 1. Demo: Homebuyer experience 2. Features for Homebuyer 3. Benefits for Homebuyer 4. Demo: Real Estate Agent experience 5. Features for Real Estate Agent 6. Benefits for Real Estate Agent 7. Demo: Real Estate Photographer experience (back-end) 8. Features for Real Estate Photographer 9. Benefits for Real Estate Photographer About Planitar: Founded in 2013 in Kitchener, Ontario, Canada, Planitar Inc. is the maker of iGUIDE, a proprietary camera and software platform for capturing and delivering immersive 3D virtual tours and extensive property data. iGUIDE is the most efficient system to map interior spaces and features accurate floor plans, measurements and reliable property square footage. By integrating floor plans and visual data, iGUIDE provides an intuitive and practical way to navigate and explore built environments digitally. For more, visit: goiguide.com --- iGUIDE Website: www.GoiGUIDE.com | Schedule a Video Chat with an iGUIDE Specialist iGUIDE Lead Magnet: Landing Page iGUIDE Lead Magnet: Media Release iGUIDE PLANIX Camera Kit: Buy Now WGAN-TV Podcast shows: iGUIDE WGAN Forum posts tagged: iGUIDE

Event Marketing Redefined
Ep 84 | Can Technology Really Solve the Lead Capture Problem? With Ryan Schefke

Event Marketing Redefined

Play Episode Listen Later Apr 10, 2024 53:14


The biggest ask of event marketers is one thing: turn every handshake and conversation into a potential lead. And with all sorts investment in event tech, capturing these leads should be easier than ever, right?But reality often tells a different story. Event teams are still having problems effectively capturing, organizing, and following up with the contacts they make. That's why we've invited Ryan Schefke, Chief Listening Officer at Captello, back to the table to tackle these challenges head-on. He's here to demonstrate how the right tools and strategies can bridge the gap, transforming the daunting task of lead capture into a streamlined and successful process.Expect to learn:✅ What are the three layers of the lead capture problem?✅ How technology revolutionizes lead capture and nurtures follow-ups.✅ The significant ways tech solutions streamline event professionals' workflowsDon't let another lead slip through the cracks. Be a part of the conversation and discover how technology can be your ally in the battle for meaningful connections at events.Connect with RyanOn his LinkedIn: https://www.linkedin.com/in/ryan-schefke/ Connect with Me:On my LinkedIn: https://www.linkedin.com/in/matt-kleinrock-9613b22b/ On my Company: https://rockwayexhibits.com/

The Swell Pod
How is Mobly Simplifying Lead Capture for Sales Professionals?

The Swell Pod

Play Episode Listen Later Apr 5, 2024 19:12


In Episode 022 of the #kilnroadtrip, created and produced by The Swell Pod, hosts Spencer McKeown and Josh Taylor interview Zach Barney, CEO of Mobly, during their Kiln Road Trip. They delve into Mobly's mission to streamline the process of capturing and enriching contact information for in-person leads via a mobile app. Zach discusses the inception of Mobly, the challenges of fundraising, and the company's rapid growth. He also shares his personal background and emphasizes the importance of networking and perseverance for entrepreneurs. The episode highlights Mobly's future plans to expand their product offerings and the benefits of working in a co-working space like Kiln. Join The Swell Pod on the Kiln.Roadtrip by listening, watching, and subscribing to the podcast today https://linktr.ee/theswellpod https://www.getmobly.com/ Mobly is making it simple to capture contact info for leads you meet in person, get their data fully enriches and logged to your CRM. All from your phone. Location: Kiln. Lehi The Kiln Road Trip: Uncovering Deep Truths with 100 Pleasantly Rebellious Humans. 10 days. 5 States. 3,580 Miles.100 Interviews! Daily episodes starting on March 5, Monday to Friday, for the next 100 days, followed by a short documentary and a book about the journey. Thank you to the partners and sponsors who helped make the Kiln.Roadtrip possible: Kiln, Moterra, Torus And thank you to the crew who helped us document and share the journey: Denisse Leon, Ty Cottle, Nathan Clark, Findlay McKeown Bullets: Interview with Zach Barney, CEO of Mobly Discussion on Mobly's purpose, challenges, growth, and future plans Zach Barney's background and the inception of Mobly Mobly's B2B SaaS platform for capturing and enriching contact info Challenges in fundraising and team expansion Future plans for Mobly's product and growth Timestamps: The Kiln Road Trip (00:00:03) Introduction to the purpose of the road trip and the challenges faced during the journey. Interview with Zach Barney (00:00:54) Introduction to Zach Barney, CEO of Mobly, and the purpose of Mobly's B2B SaaS platform. Mobly's Purpose and Challenges (00:01:31) Discussion on Mobly's purpose, challenges, and the pain point it addresses in capturing contact info for leads. Inception and Challenges of Mobly (00:04:16) Insights into Zach Barney's background, the inception of Mobly, and the challenges faced in building the platform. Mobly's Growth and Future Plans (00:09:22) Discussion on Mobly's growth, challenges in fundraising, team expansion, and future plans for the platform. Advice for Entrepreneurs (00:12:26) Zach Barney's advice on validating ideas, taking the leap, and perseverance in the face of adversity. Using Mobly App and Networking Advice (00:17:09) Details on using the Mobly app to capture leads and Zach Barney's advice on successful networking and publicizing ideas. #SwellPod, #KilnRoadTrip, #Kiln, #MotorraCamperVans, #podcast, #interview, #innovation, #resilience, #communitybuilding, #passion, #purpose, #community, #diversity, #collaboration, #thoughtleadership, #100interviews, #entrepreneur, #CEO, #leadership,  

WGAN-TV Podcast
210-WGAN-TV | Intro to Oppy: 24/7 Phone & Web AI Assistant for Lead Capture, Scheduling and Follow-up

WGAN-TV Podcast

Play Episode Listen Later Feb 18, 2024 68:53


-- Do you have potential clients calling you at night, weekends and holidays? -- Do you miss out on business because you were not available to answer the phone? -- Do you wish there was an easier way to schedule photo shoots? On WGAN-TV Live at 5 (5 pm ET) on Thursday, February 15, 2024 our topic is: WGAN-TV | Intro to Oppy: 24/7 Phone & Web AI Assistant for Lead Capture, Scheduling and Follow-up My guest is Oppy Founder and CEO Alex Gustafson (@_AG). Among the questions I will ask Alex about Oppy: Oppy's Features and Functionality 1. How does Oppy use AI to automate the booking process? 2. Can Oppy be integrated with my existing calendar system? 3. How does Oppy handle multiple bookings and avoid double-booking? 4. How does Oppy's triggered SMS feature work? 5. Can Oppy provide insights into customer behavior? 6. How does the chat interface enhance user experience? 7. How does Oppy's traffic-aware scheduling improve efficiency? 8. Can Oppy handle multilingual interactions? 9. How does the snappiness filter optimize appointment slots? 10. Can Oppy assist with collecting and managing customer reviews? Oppy's Pricing and Additional Services 11. What is included in the 100 bookings per month? 12. What does "up to 1,000 AI responses per month" entail? 13. What are the benefits of having up to 20 active “Oppies” (Assistants)? 14. What are the benefits of the Tycoon plan vs Pay As You Go? 15. How can Oppy help real estate photographers? 16. How are charges calculated for bookings and AI responses above the included amount? 17. What are the costs associated with additional Oppy Assistants and phone numbers? 18. How does Oppy ensure a seamless user experience on mobile devices? 19. Can you explain the pricing structure for blocks of bookings and AI responses? 20. What is the process for requesting additional service providers? --- About Oppy (from the [Oppy website) Oppy is a 24/7 phone and web AI assistant for real estate photographers that need: ✓ Lead Capture ✓ Scheduling ✓ SMS ✓ More You can set up and share Oppy within minutes Oppy was built by real estate photographers tired of losing business and sleep due to mediocre response time. [Oppy is the COO you always wanted but could never afford.] Traffic Aware Instant Booking Explained (Patent Pending) Our Traffic Aware Instant Booking feature is designed to maximize your efficiency and ensure you're always on time. By considering real-time traffic conditions, Oppy schedules showings with enough buffer time to allow for travel. This means no more stress about late arrivals or rushing between appointments. Simply set your availability and let Oppy handle the rest. Snappiness (Patent Pending) We understand how important it is to fill your day with back-to-back appointments - clients don't. Our booking interface shows clients appointment times that will snap into place before and after existing appointments. Less wasted time means more revenue. Travel Time Based Fees (Patent Pending) This feature encourages clients to book at more convenient times for you. For example, rather than book in the middle of rush hour, clients can book in the middle of the day for a lower rate. About Alex Gustafson (Provided by Alex's Oppy) Alex Gustafson is the founder and CEO of Oppy, an AI assistant designed to help businesses streamline their operations. With a background in technology and entrepreneurship, Alex has always been passionate about finding innovative solutions to common business challenges. He created Oppy with the goal of making businesses better by empathizing with clients, answering questions, qualifying leads, scheduling appointments, and more. Alex believes in the power of AI to transform the way businesses operate, and he's committed to making Oppy a tool that businesses of all sizes can use to improve their efficiency and effectiveness. Contact Info ✓ Oppy Founder and CEO Alex Gustafson ✓ Phone: 707-309-7373 ✓ Email: Alex@Oppy.Pro ✓ Website: www.Oppy.Pro

WGAN Forum Podcast
269-WGAN-TV | Intro to Oppy: 24/7 Phone & Web AI Assistant for Lead Capture, Scheduling and Follow-up

WGAN Forum Podcast

Play Episode Listen Later Feb 18, 2024 68:53


-- Do you have potential clients calling you at night, weekends and holidays? -- Do you miss out on business because you were not available to answer the phone? -- Do you wish there was an easier way to schedule photo shoots? On WGAN-TV Live at 5 (5 pm ET) on Thursday, February 15, 2024 our topic is: WGAN-TV | Intro to Oppy: 24/7 Phone & Web AI Assistant for Lead Capture, Scheduling and Follow-up My guest is Oppy Founder and CEO Alex Gustafson (@_AG). Among the questions I will ask Alex about Oppy: Oppy's Features and Functionality 1. How does Oppy use AI to automate the booking process? 2. Can Oppy be integrated with my existing calendar system? 3. How does Oppy handle multiple bookings and avoid double-booking? 4. How does Oppy's triggered SMS feature work? 5. Can Oppy provide insights into customer behavior? 6. How does the chat interface enhance user experience? 7. How does Oppy's traffic-aware scheduling improve efficiency? 8. Can Oppy handle multilingual interactions? 9. How does the snappiness filter optimize appointment slots? 10. Can Oppy assist with collecting and managing customer reviews? Oppy's Pricing and Additional Services 11. What is included in the 100 bookings per month? 12. What does "up to 1,000 AI responses per month" entail? 13. What are the benefits of having up to 20 active “Oppies” (Assistants)? 14. What are the benefits of the Tycoon plan vs Pay As You Go? 15. How can Oppy help real estate photographers? 16. How are charges calculated for bookings and AI responses above the included amount? 17. What are the costs associated with additional Oppy Assistants and phone numbers? 18. How does Oppy ensure a seamless user experience on mobile devices? 19. Can you explain the pricing structure for blocks of bookings and AI responses? 20. What is the process for requesting additional service providers? --- About Oppy (from the [Oppy website) Oppy is a 24/7 phone and web AI assistant for real estate photographers that need: ✓ Lead Capture ✓ Scheduling ✓ SMS ✓ More You can set up and share Oppy within minutes Oppy was built by real estate photographers tired of losing business and sleep due to mediocre response time. [Oppy is the COO you always wanted but could never afford.] Traffic Aware Instant Booking Explained (Patent Pending) Our Traffic Aware Instant Booking feature is designed to maximize your efficiency and ensure you're always on time. By considering real-time traffic conditions, Oppy schedules showings with enough buffer time to allow for travel. This means no more stress about late arrivals or rushing between appointments. Simply set your availability and let Oppy handle the rest. Snappiness (Patent Pending) We understand how important it is to fill your day with back-to-back appointments - clients don't. Our booking interface shows clients appointment times that will snap into place before and after existing appointments. Less wasted time means more revenue. Travel Time Based Fees (Patent Pending) This feature encourages clients to book at more convenient times for you. For example, rather than book in the middle of rush hour, clients can book in the middle of the day for a lower rate. About Alex Gustafson (Provided by Alex's Oppy) Alex Gustafson is the founder and CEO of Oppy, an AI assistant designed to help businesses streamline their operations. With a background in technology and entrepreneurship, Alex has always been passionate about finding innovative solutions to common business challenges. He created Oppy with the goal of making businesses better by empathizing with clients, answering questions, qualifying leads, scheduling appointments, and more. Alex believes in the power of AI to transform the way businesses operate, and he's committed to making Oppy a tool that businesses of all sizes can use to improve their efficiency and effectiveness. Contact Info ✓ Oppy Founder and CEO Alex Gustafson ✓ Phone: 707-309-7373 ✓ Email: Alex@Oppy.Pro ✓ Website: www.Oppy.Pro

Restoration Rundown Podcast
Ironclad Marketing Minute: Lead Capture Tips

Restoration Rundown Podcast

Play Episode Listen Later Dec 7, 2023 5:39


Getting eyeballs on your Restoration Business is a tough go, thats why you want to make it as easy as possible for people to get in touch with you. In this quick episode I share a few simple tools you can use to cast a wider net and help close more leads.

UBC News World
Marketing & Lead Capture Automation: Boost Conversions & Maximize Sales

UBC News World

Play Episode Listen Later Sep 27, 2023 2:31


Business automation isn't just for large corporations with money to burn! Take advantage of HighLevel's software to capture more leads than ever! Start your 14-day trial by visiting https://bit.ly/ddgohighlevel Digital Dialogs City: Seabrook Address: 400 Lakeshore Dr. Website https://digitaldialogs.agency Phone +1-281-326-0066 Email selcer@dialogues.cc

Not Your Father's Stocks
The Alpha Algorithm: Unlocking Digital Business Success for Small Business Owners

Not Your Father's Stocks

Play Episode Listen Later Aug 9, 2023 44:38 Transcription Available


Unlock the secrets of digital success in this comprehensive podcast that delves deep into the world of online business, marketing, and entrepreneurship. From the insights of Russell Brunson's "Dotcom Secrets" to the strategies behind viral marketing and upselling, each episode offers listeners valuable takeaways to apply in their own ventures. Discover the advantages of digital products, the art of recognizing profitable opportunities, and the nuances of email vs. SMS marketing. With references to influential figures like Tai Lopez and insights into the workings of companies like Best Buy, Overstock.com, and Bed Bath & Beyond, this podcast covers a broad spectrum of topics essential for any digital entrepreneur. Learn about the importance of funnels, the potential of platforms like Go High Level, and the effectiveness of tools like Typeform. Whether you're just starting out or looking to refine your digital strategy, this podcast offers a wealth of knowledge to help you navigate the dynamic landscape of online business. Dive in and transform your digital journey!Table of Contents:00:01 - Introduction to Russell Brunson's Book "Dotcom Secrets"01:16 - Virality Hack and Upselling Strategy03:34 - Benefits of Digital Products04:15 - Importance of Timing and Identifying Opportunities05:18 - Upselling Strategy for Onboarding Process06:07 - The Cost of Acquiring Customers and Upselling07:31 - Back-end Offers as Profit Drivers08:10 - Lead Capture through Free Resources09:21 - Using Facebook Ads for Lead Generation10:09 - Email Marketing vs. SMS Marketing11:10 - Success with Email Marketing11:57 - Qualifying Leads and High-Quality Email List13:17 - Investing in Skills vs. Higher-Priced Products14:15 - Appreciating Courses and Access to Information15:21 - Positive Experiences with Tai Lopez's Courses17:25 - Dynamics of Creating a Course18:15 - Mindset Shift: Increasing Profit20:59 - Tai Lopez's Acquisition of Pier 81 Imports22:01 - Overstock.com's Move with Bed Bath and Beyond23:56 - Best Buy's Approach to Product Display and Sales24:15 - Overstock vs Bed Bath and Beyond25:15 - Challenges Faced by Bed Bath & Beyond26:02 - Mistakes Made by Hedge Fund Managers and CEOs26:21 - Constant Evolution in Business Investments28:06 - Effective Business Planning for Profitability29:17 - Maximizing Profit while Staying Lean30:00 - Benefits of Go High Level32:01 - Importance of Typeform as a CRM Tool32:53 - Limitations of Other Services and Preference for Credit-Free System34:03 - Benefits of Local Dominator Service35:03 - Platform for High Organic Reach37:54 - Local Targeting Platform39:07 - Improving Email Conversions39:50 - Digital Business Simplified41:51 - Augury Briefing and Email Funnel42:55 - Importance of Funnels and Investing Focus43:56 - One Cold Message, One Funnel, One Investment44:14 - Next Focus: Creating Content

UBC News World
This All-In-One Lead Capture CRM Lets You Build Custom Nurturing Drip Campaigns

UBC News World

Play Episode Listen Later Jun 11, 2023 2:12


Do you want to connect to customers in more engaging, personal ways and drive more sales through powerful marketing solutions? Call Mogul Synergy LLC at +1-833-664-8587! Find out more at: https://synergytoc.com/ Mogul Synergy LLC P.O. Box 320461, Fairfield, CT 06825, United States Website https://mogulsynergy.com Email info@mogulsynergy.com

Digital Marketing Made Simple with Jennie Lyon
#147 - 3 Steps To Capturing And Converting Leads

Digital Marketing Made Simple with Jennie Lyon

Play Episode Listen Later May 17, 2023 27:01


Lead conversion isn't just about getting eyes on your website; it's about grabbing their attention (and email address!), nurturing them, and converting them into paying customers. It's about creating an incredible customer journey and user experience that's so compelling that leads can't help but come back for more!In this week's episode, Jennie talks about: 

Get a
Make a cool Lead Capture Form - Melissa Rich

Get a "Heck Yes" with Carissa Woo Wedding Photographer and Coach

Play Episode Listen Later Apr 19, 2023 39:18


Happy Woo Wednesdays! A new episode just dropped with the amazing Melissa Rich.Hot Topic: Make a cool Lead Capture FormMelissa Rich is the founder of Virtually Done Systems, a business dedicated to all things systems and workflows for wedding pros. She's spent the last 15 years behind the camera as a full-time wedding photographer, secretly enjoying all of the behind-the-scenes work more than her time making pictures. Now, Melissa specializes in helping busy wedding professionals get their lives back by implementing proven, pre-strategized systems, workflows, and automations to take care of the day-to-day tasks that stress them out so they can fall back in love with their businesses and devote themselves to their craft.Favorite sales technique : How do you get a HECK YES from your dream clients?Making them fall back in love with each other when they're in front of you, or using the "dangerous" question aka: You could go with someone else, why do you want to work with me?Free Workflow Building Workbook: A 20 page workbook that walks you through exactly the steps to take to build a killer client experience workflow on your own. https://view.flodesk.com/pages/63d7fc66b4f015f30446e2ab craft.https://virtuallydonesystems.com/https://www.instagram.com/virtuallydonesystems/Connect with Carissa Woohttps://www.instagram.com/carissawoohttps://heckyesmedia.co/Free masterclass: How to get on your 1st venue vendor listhttps://app.hiro.fm/channel/get-on-your-1st-venue-vendor-list

Digital Marketing Made Simple with Jennie Lyon
#138 - How To Capture And Convert Leads (5-Day Email Challenge)

Digital Marketing Made Simple with Jennie Lyon

Play Episode Listen Later Feb 28, 2023 17:10


Today Jennie talks about How To Capture And Convert Leads (5-Day Email Challenge). Jennie pulls back the curtain and gives you actionable steps to plan, create and execute a 5 day email challenge. Jennie talks about:

The Ecommerce Lab By Ecomcy
[EP #92] [ENG] - Ecommerce Growth Hack: The VLC Lead Capture System With Dano E. Fal

The Ecommerce Lab By Ecomcy

Play Episode Listen Later Feb 8, 2023 27:33


Join us on this episode as we sit down with Dano E. Falk, the founder and director of defdevice. Dano and his team specialize in creating and implementing customized e-commerce strategies and digital marketing solutions to help businesses grow and become the top choice for customers. In this episode, we delve into the VLC Lead Capture System, an innovative tool that can help you generate 150 leads out of every 1000 store visitors. Don't miss out on this valuable conversation that will help your business succeed in today's digital world

Chasing The Insights
EP283 - AJ Sonnick on lead capture and generation

Chasing The Insights

Play Episode Listen Later Nov 11, 2022 41:08


In this episode of Chasing the Insights, I talk to digital marketing guru AJ Sonnick. AJ talks to us about tips and tricks for lead capture and generation. AJ Sonnick is the Founder and CEO of ONE18MEDIA, a digital marketing agency located on Long Island, NY. AJ helps create a growth engine for businesses to scale and bring on new customers. Owning several businesses, AJ's success speaks for itself. With a previous life in IT, Radio, and Video Production, AJ's skillset and knowledge are ready to help any business owner succeed.

UBC News World
This Lead Capture System Drives Conversions For E-Commerce Businesses

UBC News World

Play Episode Listen Later Jul 16, 2022 2:26


For traffic, conversions, and sound advice, don't think twice, call DefDevice! More details at https://defdevice.com/vlc-ecommerce-conversion-booster (https://defdevice.com/vlc-ecommerce-conversion-booster)

Brian Icenhower | Real Estate Trainer Podcast
Episode 245 - The Best Real Estate Lead Capture Systems

Brian Icenhower | Real Estate Trainer Podcast

Play Episode Listen Later Jun 14, 2022 25:39


Learn about the best real estate lead capture systems that top producing real estate agents and inside sales agents use to convert online leads into clients.

Hot Internet Marketing Products
Episode 268: VIDEO VR 360 – Create Powerful, Cutting-Edge 360 Virtual Tour Videos – Fully INTERACTIVE

Hot Internet Marketing Products

Play Episode Listen Later Apr 9, 2022 2:49


VIDEO VR 360 – https://www.marketingsharks.com/207575-2/Video VR 360 is an interactive 360º Virtual Tours Builder allows you to create 360 Virtual Tour VIDEOS that are fully Interactive & Highly ImmersiveAll From One Dashboard! Create Virtual Tours, Create Virtual Tour Videos, Add Interactive Elements, Add E-Commerce or Lead Capture, Add Anything You Like.With The Pandemic going EVERY Business needs leads BUT prospects and customers are not comfortable right now to go anywhere in person.This is a HUGE problem for gyms, realtors, spas, AirBnB, Vacation Rentals, restaurants & the list goes on.Video VR 360 Gives EVERYONE the ability to EASILY showcase a 360 degree Tours of your business/product with interactive elements like InfoSpot, UrlSpot, FileSpot, VideoSpot and much more.Now your customers can put full blown videos of their 360 tour on their Websites & so much more!PERFECT TO CREATE 360 VIRTUAL TOUR INTERACTIVE VIDEOS FOR EVERY BUSINESS IN EVERY NICHE IN EVERY INDUSTRY…Real EstateINCL SPAS/RESTAURANTS/DENTISTS/ CHIROPRACTORS/DAYCARE CENTRES/OLD AGE HOMES…Easily create the most immersive 3D real estate experience that exists, short of actually touring the property in person.VIDEO VR 360 – https://www.marketingsharks.com/207575-2/

MyLeadSystemPRO Wake-Up Call Podcast
Wake up with Diane Hochman Lead Capture Rapture

MyLeadSystemPRO Wake-Up Call Podcast

Play Episode Listen Later Nov 4, 2021 20:35


MyLeadSystemPRO Wake-Up Call Podcast
Wake up with Diane Hochman Lead Capture Rapture

MyLeadSystemPRO Wake-Up Call Podcast

Play Episode Listen Later Nov 4, 2021 20:35


Marketing Guides for Small Businesses
Zach Anderson on Website Lead Capture, Speed of Response, and Text Message Marketing

Marketing Guides for Small Businesses

Play Episode Listen Later Oct 18, 2021 34:51


We're excited to be talking with Zach Anderson of MoLoMedia about: Website Lead CaptureSpeed of ResponseText Message Marketing Learn the answers to help your own company's website presence. We asked Zach: What does text-enabling your website mean and why is it so important?Is it possible to use a web text widget to call or text someone in a company or even contact different people or departments?Why is the speed of response from the business so important? What's the difference between SMS and MMS?Does text message marketing work for any business? How do you get people to opt-in to your text message marketing list?How do automated text messages campaigns work? How important is it to use a text message marketing system to communicate with leads and customers? Couldn't a business just use their cell phone?Why do most businesses fail with the text message marketing that comes with something like a Point of Sale (or POS) system?How important is it to be able to track revenue by campaign and by phone number? Are there any other metrics that show how effective text campaigns are? Join in for an informative episode and learn the power of text message marketing for your own business.

Electrify Your Message
26: Lead Capture with Text and the Indianapolis Salt Cave

Electrify Your Message

Play Episode Listen Later Sep 8, 2021 20:03


Owner of the Indianapolis Salt Cave Stefanie Patterson thought text could be a good addition to her business, and she was right. The Salt Cave sends a text if they are unable to pick up the phone. It's a perfect way to use technology to enhance the ability for staff to respond to customers and for customers to schedule the service they need. Look for the Indianapolis Salt Cave to grow the reach of texting this year with KLaunch. 

BH Sales Kennel Kelp CTFO Changing The Future Outcome
Grandpa Bills Grunts & Groans Advocacy & Community Support Program

BH Sales Kennel Kelp CTFO Changing The Future Outcome

Play Episode Listen Later Sep 7, 2021 25:41


Granpa Bill Today talks about Workouts for Geriatrics, AKA Silver Streakers-my health and wellness program. Also Grandpa Bil revisits The BH Sales Advocacy Program and Healthy Meal Bag also. Shared by BH Sales Kennel Kelp Adahs Animal Products-Advocacy Program ADVOCATE! CELEBRATE! BH Sales 50/25 Virtual Vouchers-Free Merchandise Rewards for Action-You Can't keep quiet about our CTFO Products, or our Unique Ala Cart Direct to The Manufacturer Program You Get Rewarded Grandpa Bill and our Team Likes it That Way! I am inviting you one and all to join ouradvocate ranks.Share what you love about our products, and WHY, by introducing them to a new person. I want to inspire you to get on the horn to your cousin, sister, brother , mother ,father, any and ALL family members, friends, business associates, fellow pet lovers one and All. Entice a neighbor , your doctor, your veterinarian, your kennel owner, breeder, animal supporter, charitable organization COMMUNITY By doing so ,you'll double your iown impact in the community and in the MARKETPLACE. Your friend will discover the potential power in their consumer Advocacy Power Animals & Humans alike will will gain a new supporter to Promote Good Health in ALL Animals their People Plants and The Planet! More details at this show today. Thanks for Joining us bhsales.vpweb.com bhsales.myctfo.com/tour_all_lcp1 Lead Capture 1: CTFO Company Tour - All Products bhsales.saveandhelp.org/organization Send this page to an Organization to have them enroll in the fundraising program. --- Send in a voice message: https://anchor.fm/bhsales/message

BH Sales Kennel Kelp CTFO Changing The Future Outcome
Grandpa Bills Grunts & Groans Whats in Your Medicine Chest?

BH Sales Kennel Kelp CTFO Changing The Future Outcome

Play Episode Listen Later Sep 6, 2021 46:49


1 Stop Shop Apothecary Medicine Chest Grandpa Bill Join us today continuing our campaign of assembling a legion of like minded intuitive's Changing The Future Outcome=TOGETHER! Listen+ To This Short Company Tour Video Sign Up for Free and replicate the system its really that easy! bhsales.myctfo.com/tour_all_lcp1 Lead Capture 1: CTFO Company Tour - All Products Congratulations and Welcome to CTFO! Do not show again CLOSE Next Steps: 1. SHOP & SAVE You have unlocked a 30% Discount off Retail Pricing. As a BONUS, all orders placed within your first 10 days of joining receive an ADDITIONAL 10% OFF our already Discounted Wholesale Pricing, including our Deeply Discounted Packages! Plus, all of our products and packages come with a 60-Day Money-Back Guarantee! 2. SHARE TO EARN SHARE your FREE Websites with others to EARN residual income. Get paid by sharing with others through Social Media Marketing. Every time someone visits your FREE Websites and buys, you earn money! SHARE TO EARNbhsales.vpweb.com https://bhsales.myctfo.com/joinfree.html https://vimeo.com/showcase/7857651 --- Send in a voice message: https://anchor.fm/bhsales/message

Money Savage
Improving Lead Capture with Maddy Martin

Money Savage

Play Episode Listen Later Aug 21, 2021 20:25


LifeBlood BRAND: We talked about how technology is helping free up time without sacrificing personalization, how to qualify prospective clients when they call and find your company online, and why now is the time to start delegating with Maddy Martin, digital marketing expert and Head of Growth and Education at Smith AI.  Listen to learn how to leverage technology to effectively intake prospective clients!   For the Difference Making Tip, scan ahead to 18:27! You can learn more about Maddy at Smith.ai, Facebook, Twitter, Instagram and LinkedIn. You can learn more about the show at MoneyAlignmentAcademy.com, Twitter, LinkedIn, Instagram and Facebook or contact George at Contact@GeorgeGrombacher.com.

Best Damn Agency Podcast
How to Crush Client Churn and Streamline Delivery for Digital Agency featuring Shaun Clark of HighLevel

Best Damn Agency Podcast

Play Episode Listen Later Jul 14, 2021 39:52


Shaun Clark is the CEO and co-founder of HighLevel, a full suite platform for agencies. They bring all the tools an agency needs such as a CRM, funnel builder, marketing automation, content delivery, calendar, membership platform, etc., into one place, as well as automate the process of capturing, nurturing, and closing leads.Shaun's vision for HighLevel is to get every marketing agency out there equipped to just crush it in their vertical or in their market or in their local area, wherever they serve, with everybody that they come across, both on the service side and on the software side.This Cast Covers:Shaun's journey before HighLevel ever came to fruition (03:24)How HighLevel shifted from serving small business owners to serving agencies serving small businesses (05:04)The problem of most lead-gen type agencies is retention (06:09)How HighLevel functions as an all-in-one integrator for all necessities (07:16)The SaaS agency opportunity all agencies should be taking advantage of (09:51)How to deal with churn or share of revenue problems (10:10)A perfect example of a company driving revenue through SaaS (13:51)Shaun's take on agencies who struggle to be an all-in-one platform (14:44)How agencies use HighLevel to run client acquisition and growth for their funnels (19:32)How to address the problem of following up and focusing on win rate rather than generating more leads (21:28)An interesting study by MIT on the factors that ultimately make the sale from web-based leads (22:27) Joey attests to the fact that following up with a lead in the first hour can increase conversion by 70%The caveat of automating anything and everything without any real thought (25:26)Engagement tactics to get insane reply rates via message or cold email (26:03)Doing outbound and providing value easily with just a click of a button (30:13)Where HighLevel is headed two to five years from now (31:46)Additional Resources:The Sales Driven AgencyGoHighLevel

Law Firm Growth Podcast
The Legal Lead Capture Trends You Need to Know in 2021 with Ted DeBettencourt

Law Firm Growth Podcast

Play Episode Listen Later Jul 13, 2021 32:45


>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:See how your firm stacks up in the 2021 Legal Lead Capture Benchmark ReportCollect up to 35% more leads from your website with Juvo LeadsGrowth-minded firm owner? Join our Facebook group and get access to the Close Your Next Consultation trainingEstate planning attorney? Implement a client-generating and closing system with Seminar 2.0Ever wonder how many leads you should be getting compared to others in your legal niche? Or what lead conversion rate is considered average? Above average?After tracking leads across a bevvy of law firms, lead capture and tracking platform company Juvo Leads utilized their findings to create a benchmark for law firms.If you want to learn how you compare to others in your industry, find out which practice area has the highest level of conversion, and learn what type of lead converts into cases at the highest-rate…You won't want to miss today's episode. In this week's podcast, Ted DeBettencourt of Juvo Leads joins us to discuss some of the findings from the 2021 Legal Lead Capture Benchmark Report. He also shares how chat can help attorneys get more leads (and hotter leads, at that) and what lead capture trends are making headway in 2021. In this episode: 00:53 - Introducing the Benchmark Report from Juvo Leads04:00 - Breaking down the Data12:20 - How the Juvo Platform Works to Get More Leads18:00 - How Many Chat Script Questions is Best for Your Site?22:30 - Segmenting Paid Search vs. Organic Traffic Leads 29:00 - Trending Shifts from the Report FindingsThere's much more to learn in this episode about getting more leads for your firm, so tune in now!About Ted Debettencourt:Ted DeBettencourt is a co-founder at Juvo Leads, a chat service & lead tracking provider. Juvo Leads helps law firms get more phone calls, chats, SMS, and form submissions while also improving firms speed-to-lead. Ted is a 4th generation Martha's Vineyard native and has been working/learning in legal for over 10 years.If you liked this episode, please don't forget to subscribe, tune in, and share this podcast. See acast.com/privacy for privacy and opt-out information.

Digital Marketing Podcast In Hindi By Your Digital Buddy
How to add Lead Capture Form on WordPress (series) 09 | Digital Marketing Podcast Hindi by Kishan Soni #014

Digital Marketing Podcast In Hindi By Your Digital Buddy

Play Episode Listen Later May 26, 2021 7:31


Hello Everyone, In This Digital Marketing Podcast you will know about How to add Lead Capture Form on WordPress (series) 09 | Digital Marketing Podcast Hindi by Kishan Soni #014 Follow me: Instagram : https://www.instagram.com/krizzsoni/ Facebook: https://www.facebook.com/kishansoni05 Linkedin: https://www.linkedin.com/in/kishan-soni/

Young Entrepreneur Lifestyle 2.0
DON'T Listen If You Have TOO MANY Leads | Shaun Clark gamechangers Interview

Young Entrepreneur Lifestyle 2.0

Play Episode Listen Later May 3, 2021 12:51


In this episode of Y.E.L. 2.0, your host Peter Voogd, serial entrepreneur, mentor, speaker, best-selling author, husband and father interviews Shaun Clark about the power of consistently innovating and keeping up with the times while talking about his business journey and vision. Episode Highlights:  Shaun states that he previously owned a really successful software company that helped small businesses collect money and avoid bankruptcy. He elaborates on how he helped a lot of small businesses collect money. He had this big customer list of around 1000 small businesses. It's not just customer count but also the skills that matter. Peter asks Shaun a series of questions including - how would he recommend continuing to adapt and innovate? What are they, as a company doing to continue to stay cutting edge and innovate? Do they have an internal team? Peter asks Shaun that what he would suggest an entrepreneur looking to capture leads in 2021. As per Shaun, Lead Capture is really important – try Facebook ads, Google ads, etc. A lot of small businesses miss out and don't convert a tonne of business that they could. Shaun states that leads and ads cost money, so what is needed is to ensure that next step in the process is on point. 3 Key Points: Most businesses don't go bankrupt because they have a bad idea or service; they get hit with all the bills from the vendors and then they go bankrupt. Magic is created when we work together as a team, as a partnership. Ads are the best way to get out in front of somebody for a local business. Tweetable Quotes: “I think that in the long term, it's by enabling other people's success, you're the multiplier effect and it’s huge, right?” – Shaun Clark “So by being good at what we were good at, which is in our case, we think of as Software Engineering, we're able to connect with people really good at the other stuff, which is marketing, sales, storytelling and service, that are as important as engineering.” - Shaun Clark “But you're not; it sounds like you guys are never ending trying to improve. You're not, you don't” - Peter Voogd “if I can help somebody else of what a stupid decision, I would love to do.” - Shaun Clark “Absolutely. That's huge. In terms of high level, obviously you do a lot but is there a single way a lot of people are looking to capture leads right now they're looking for lead generators, lead magnets.” - Peter Voogd “The biggest message I would send is not about leads, believe it or not, I would say there's not a local business on the planet, and especially not in North America, who you couldn't drench with leads with some very simple ads overnight.” - Shaun Clark Resources: Let’s Connect on Social Media: Follow Peter Voogd: Facebook Instagram Twitter YouTube Snapchat Linkedin Podcast Editing

Business & Marketing Podcast
SEO and Website Lead Capture

Business & Marketing Podcast

Play Episode Listen Later Feb 16, 2021 22:59


In this episode we talk to Michael Banks, Sr. Search Engineer at LaunchUX about some recent projects.  Michael joins us again to talk about search engine optimization and specifically improving lead capture.  Having a good website and SEO is fantastic, but you might be making some crucial mistakes that are effecting your ability to convert visitors into leads. In this episode we talk about three projects where he has worked to improve lead capture and the almost instant results that can be seen when done properly.   This episode is brought to you by the team at LaunchUX.  If you are looking for the best in website design and search engine optimization, you need to connect with LaunchUX

The BrandWell Podcast
Growing Your Side Hustle While Working Full Time with Monika Garland

The BrandWell Podcast

Play Episode Play 15 sec Highlight Listen Later Jan 26, 2021 47:07


Are you wondering how to grow your side hustle when your full time job sucks up so much of your time? In this episode, Victoria interviews wedding videographer, Monika Garland, who shares how she balances her  videography business on the side of her 9-5.Monika booked 17 weddings in the first year of her side hustle and was scheduled to shoot 29 weddings before 2020 took an unexpected turn. She shares with us how she got leads for her business with  little to no experience and the valuable lessons she learned from her very first wedding . After reinvesting 100% of her first paycheck into buying better camera equipment, Monika learned quickly how she could improve her process, elevate her experience, and charge more for her services.For full show notes and links discussed in this episode, click here. 

CompTIA Biz Tech Podcast
Episode 23: The role of live staff in lead capture with assistance from AI and automation

CompTIA Biz Tech Podcast

Play Episode Listen Later Nov 18, 2020 45:27


You don't need to be a technical expert to understand how artificial intelligence (AI) is going to transform lead generation and conversion for marketers. In this episode, Maddy Martin, head of growth and education at Smith.ai, and Adam Proulx, senior manager of member communities at CompTIA, discuss the role of live staff in lead capture with assistance from AI and automation.

Small Stage, Big Impact
39: Let’s Get Real About Bro Marketers, Lead Capture, and What it Really Takes to Make Six Figures in 30 Days Online with Kronda Adair

Small Stage, Big Impact

Play Episode Listen Later Oct 15, 2020 61:44


Is your website holding you back? In this week’s episode, we talk with web developer and digital marketer Kronda Adair about what many websites are missing when it comes to effective marketing. It’s more than just the wrong fonts or bad pop-ups. You must approach website design and content with a full understanding of your audience. Otherwise, your website is going to come up short. “Me-centered” marketing isn’t sustainable. As Kronda reminds us, “Business is really about building relationships.” People buy products and services from businesses they like, know, and trust. How do you build that relationship? Kronda gives us some concrete tips, like: Avoid tiny, hard-to-read fonts, Don’t put testimonials in sliders, and Consider turning off pop-ups for mobile.   But we also discuss the mindset we need to #DoBetterDigital. What value are we offering our audience? Would we use these tactics if we were speaking in person? Kronda reminds us, “Just because you’ve received bad marketing doesn’t mean can’t give good marketing.” When you lead with a service mentality, your audience responds - with their wallets as well as their loyalty. Listen now. In episode 39 of Small Stage, Big Impact we discuss: [8:58] How to determine if your website is working for you (or if it’s just pretty) [13:06] The secret to good marketing with a compelling lead magnet [19:30] How to be effective with your lead capture without being annoying [26:00] Why you should avoid “me-centered” language and how to fix it [33:08] Why you should be wary of “web guys” when choosing a web developer [38:51] The importance of understanding who you’re selling to [40:27] How to co-create with your audience with transparency and integrity [49:50] The key to effective marketing that many business owners are missing [56:28] What it REALLY takes to make six figures in 30 days   Resources mentioned by Kronda and Renia in the episode: Check out Kronda’s free and paid resources at https://members.karveldigital.com Sign up for Kronda’s podcast waitlist at https://members.karveldigital.com/products/courses/view/26  Follow Kronda on Facebook and Instagram Join the Service CEOs Facebook group Chris Davis on Contextual Calls-to-Action Leave a review on iTunes Follow LoreniaC on Instagram Watch this episode on YouTube Don’t miss an episode of season 4 of Small Stage, Big Impact

BBO Show | Building Businesses Online
#44: Understand what a lead capture page is, 3 different ways to build your own, why you need one and more

BBO Show | Building Businesses Online

Play Episode Listen Later Jun 29, 2020 54:56


This week's show (#40-44) talks about building your own email marketing system end to end including, creating a lead capture page, designing your lead magnet, crafting nurture emails, writing sales emails and much more. Don't forget to subscribe! For video and show notes head to https://bbo.show

Ideas for Real Estate Podcast
14. The 10 Elements of a Successful Real Estate Lead Capture

Ideas for Real Estate Podcast

Play Episode Listen Later Mar 9, 2020 46:32


Ep 14. The 10 Elements of a Successful Real Estate Lead Capture Often times in real estate we get so caught up in the fastest ways to get leads that we often forget a key element - what we’re providing the other person. Not to mention how our strategies reflect our personal branding. Why would somebody who doesn’t know you, want to trust you enough to give you their personal information? We have to keep in mind, at the other end of your real estate marketing, there is a real person and not just a number. So, to get quality leads for real estate, you have to take the time to provide something of quality in return. In today’s episode, “The 10 Elements of a Successful Real Estate Lead Capture” I’m covering not only how to generate leads but also some easy tips to make your lead capture more effective.  Episode Resources:  10 Step Marketing Plan & Target Market Worksheet - https://ideasforrealestate.com/plan Let’s Connect! Contact me, Heather Colby: Instagram - @IdeasforRealEstate Pinterest - @IdeasForRealEstate Online - https://ideasforrealestate.com More Good Stuff! Marketing Freebies: https://ideasforrealestate.com/freebies All Episodes: https://ideasforrealestate.com/episodes

The SalesStar Podcast
Episode 13: Peter Gillett, MD at Marketpoint Global & Founder at Zuant Joins us for a Chat to Discuss Key Mobile Lead Capture Tips for Technology Sales Teams

The SalesStar Podcast

Play Episode Listen Later Feb 28, 2020 15:13


Peter Gillett, tech entrepreneur and Founder/CEO of Marketpoint and Zuant, a mobile data lead capture platform joins us in this episode of the SalesStar podcast to talk about his entrepreneurial journey and his experience going from mechanical engineer to tech entrepreneur. Topics covered in the episode: How global technology sales teams use mobile lead capture solutions to boost ROI from their efforts Creating the right balance between skills in a tech sales team and choosing/adopting the right salestech stack Must-haves for any Technology Sales campaign Revenue Generation tips and strategies

The Create Connect Convert Podcast
024. Lead Capture Ideas that Convert to Grow Your Email List

The Create Connect Convert Podcast

Play Episode Listen Later Feb 20, 2020 11:06


Do you ever feel that the algorithms - on your social media platforms of choice - are always 10 steps ahead? So just when you feel like you've understood the algorithm, it changes without warning… leaving you back at square one trying to figure it all out again. But, what if we could still generate leads - regardless of how much the algorithms change? So that if the social media platforms closed down one day or lost their efficacy (which has happened! Remember Periscope?), your business can still be running smoothly. Tune in to this episode to discover 5 lead capture ideas that convert!

Marketing, Media & Cupcakes
Funnels, Lead Capture & SEO?..WTH!

Marketing, Media & Cupcakes

Play Episode Listen Later Nov 14, 2019 26:11


Jason Westbrook not only builds websites but builds the brand of his clients. Today he helps us understand Funnels as well as SEO, and if it's as important as we are always told it is. Jason is the Founder of The Mission Group.Also Angel shares about her freezer jam.To find out more about Jason and The Mission Group click hereTo find out more about Ondo Media and download some great info click hereAnd to see Angel's Custom Cupcakes click here!

Marketing The Invisible
How to Rocket Launch All Lead Capture with Chat Bots – In Just 7 Minutes with RJ Redden

Marketing The Invisible

Play Episode Listen Later Aug 26, 2019 9:44


 Learn how messenger marketing can bring qualified clients to your doorstep Know why knowing and talking to the right audience is the key to your business success Discover the power of chatbots to help your business thrive in today's ever so competitive world Resources/Links: How to install, customize and launch your very first bot! https://blackbeltbots.kartra.com/page/MTI Summary RJ Redden is a Messenger Bot Strategist at Black Belt Bots. She has been coaching people about technology since 1998. In this episode, RJ shares how chatbots can help a business skyrocket your launch and help your business's lead generation effectively. Check out these episode highlights: 02:13 – RJ's ideal client: coaches, authors, entrepreneurs, that are out there getting you know doing their best to build the list, to nurture people, to make things happen, but have run into some frustration in the fact that a lot of things work a little bit. 02:58 – Problem she helps solve: The problem that I solve is, how to get your message heard. 04:14 – Typical symptoms people experience with that problem? They work, they work harder not smarter. I know that a lot, a lot of folks, you know, they just want to, just want to find that kind of magic silver bullet and chatbots are not a magic silver bullet on their own. 05:52 – Common mistakes people make when trying to solve that problem: making your message so general that it speaks to no one, that's a popular problem. 08:03 – RJ's Valuable Free Action(VFA): I'll send you to manychat.com right now, create a free account, start tinkering. 08:32 – RJ's Valuable Free Resource(VFR): https://blackbeltbots.kartra.com/page/MTI 08:39 – Q:'What motivates me to get up and do this every day?" A: It is the dream of having small business owners in charge of their own communications, qualifying people, getting those prospects in, and actually being able to nurture them in a meaningful way and exploding their businesses. That's my dream. That's why I get up in the morning. Tweetable Takeaways from this Episode: Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland: [00:00:09] Hello everyone. A very warm welcome to another edition of Marketing The Invisible. My name is Tom Poland, joined today by RJ Redden. RJ, a very warm good day from down under here in Australia. Where are you hanging out? RJ Redden [00:00:21] Hanging out in Omaha, Nebraska, the middle of the United States. A flyover state for a reason, I think. Tom Poland: [00:00:30] Well it is in the middle so you'll only get a bucket load of people flying over for whatever reason. So, folks RJ is different as you might be able to tell by the blue superwoman cape and the minion glasses. In keeping with the same theme, her bio is a little different. I'm going to read that as it is written on her website because I think it is quite revealing. She says I come to work every day because I help solve one of the biggest problems in marketing a business, which is that everyone is guessing. Tom Poland: [00:00:59] So what's going to bring more qualified clients to your doorstep. Maybe if you focus on building your email list, step up those social media posting, go live more often, then maybe that will be the magic formula that inspires potential clients to beat down your door. And hey all of these things do work.

Marketing The Invisible
How to Rocket Launch All Lead Capture with Chat Bots – In Just 7 Minutes with RJ Redden

Marketing The Invisible

Play Episode Listen Later Aug 26, 2019 9:44


 Learn how messenger marketing can bring qualified clients to your doorstep Know why knowing and talking to the right audience is the key to your business success Discover the power of chatbots to help your business thrive in today’s ever so competitive world Resources/Links: How to install, customize and launch your very first bot! https://blackbeltbots.kartra.com/page/MTI Summary RJ Redden is a Messenger Bot Strategist at Black Belt Bots. She has been coaching people about technology since 1998. In this episode, RJ shares how chatbots can help a business skyrocket your launch and help your business's lead generation effectively. Check out these episode highlights: 02:13 – RJ's ideal client: coaches, authors, entrepreneurs, that are out there getting you know doing their best to build the list, to nurture people, to make things happen, but have run into some frustration in the fact that a lot of things work a little bit. 02:58 – Problem she helps solve: The problem that I solve is, how to get your message heard. 04:14 – Typical symptoms people experience with that problem? They work, they work harder not smarter. I know that a lot, a lot of folks, you know, they just want to, just want to find that kind of magic silver bullet and chatbots are not a magic silver bullet on their own. 05:52 – Common mistakes people make when trying to solve that problem: making your message so general that it speaks to no one, that's a popular problem. 08:03 – RJ's Valuable Free Action(VFA): I'll send you to manychat.com right now, create a free account, start tinkering. 08:32 – RJ's Valuable Free Resource(VFR): https://blackbeltbots.kartra.com/page/MTI 08:39 – Q:'What motivates me to get up and do this every day?" A: It is the dream of having small business owners in charge of their own communications, qualifying people, getting those prospects in, and actually being able to nurture them in a meaningful way and exploding their businesses. That's my dream. That's why I get up in the morning. Tweetable Takeaways from this Episode: “Making your message so general that it speaks to no one, that's a popular problem.” -@blackbeltbotsClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland: [00:00:09] Hello everyone. A very warm welcome to another edition of Marketing The Invisible. My name is Tom Poland, joined today by RJ Redden. RJ, a very warm good day from down under here in Australia. Where are you hanging out? RJ Redden [00:00:21] Hanging out in Omaha, Nebraska, the middle of the United States. A flyover state for a reason, I think. Tom Poland: [00:00:30] Well it is in the middle so you'll only get a bucket load of people flying over for whatever reason. So, folks RJ is different as you might be able to tell by the blue superwoman cape and the minion glasses. In keeping with the same theme, her bio is a little different. I'm going to read that as it is written on her website because I think it is quite revealing. She says I come to work every day because I help solve one of the biggest problems in marketing a business, which is that everyone is guessing. Tom Poland: [00:00:59] So what's going to bring more qualified clients to your doorstep. Maybe if you focus on building your email list, step up those social media posting, go live more often, then maybe that will be the magic formula that inspires potential clients to beat down your door. And hey all of these things do work. She says I've used them myself but the fact is those methods, methods burn a lot of midnight oil. Amen to that sister. She says I'm here because I've discovered a method that works very well. Messenger marketing also known as bots. Bots allow you to have a one on one conversation with potential clients,

Custom Apparel Startups
Episode 103 – Marketing Plan: Email Lead Capture Systems

Custom Apparel Startups

Play Episode Listen Later Jul 31, 2019 44:07


In this CAS Podcast episode, you will learn why and how to use ''Lead Capture Systems'' so you can capture people's information and market to them.

Social Selling Made Simple
How to Personalize Your Lead Capture & Trade Value For Attention w/Chris Davis

Social Selling Made Simple

Play Episode Listen Later May 7, 2019 39:45


The goal of a real estate agent is to turn the people they talk to into deep, meaningful relationships, and that’s impossible to do without a solid lead capture plan. When it comes to capturing leads, what kind of information do we need to collect to increase our chances of getting a sale? Why should our goal be to personalize the information we put out to people, and how does the quality of our lead capture influence this? On this episode, ActiveCampaign Director of Education, Chris Davis, talks about the building blocks of lead conversion. We’re not just trading emails and names. We’re really exchanging valuable information for attention. -Chris Davis 3 Takeaways Your first investment should be your contact relationship management. There’s a lot of information you need to centralize in order to close the deal. If you can’t centralize the info, you won’t be able to personalize it. When creating a landing page, the questions we put should answer themselves. They should lead them down the thinking process. How we frame the question is going to lead to their probability of filling out the most accurate information. Social media isn’t for us to share what we’re doing, it’s for us to share what we know and what we do. We also discussed: Why attention naturally declines in marketing How to centralize to personalize Why we need to capitalize on video   In this business, we’re not just collecting names. We’re giving valuable information in exchange for attention, and the amount and quality of attention we get is determined by how personalized our message is. Our outbound communication is only as good as the information we’ve captured, and that goes back to our lead capture, the kinds of questions we ask, and how we ask them. Additionally, we need to have a centralized place to collect this information, because that increases our chances of having the right information that will trigger a sale.

Grow Up
How to generate more leads from your website by using interactive calculators, quizzes and tools.

Grow Up

Play Episode Listen Later Apr 16, 2019 12:03


While ebooks, guides and the like are still valuable lead capture mechanisms for your website, the results are amplified when you use an interactive piece of content instead. Building helpful calculators, quizzes, assessments and more are a great way for your visitors to self-qualify and get the information they need, while you capture their contact information and start the nurturing process.

The Top Entrepreneurs in Money, Marketing, Business and Life
1359 Will This Quiz Based Lead Capture Platform Grow Into It's Valuation?

The Top Entrepreneurs in Money, Marketing, Business and Life

Play Episode Listen Later Apr 14, 2019 18:22


Sunny Side Up
Ep 28 | Mobile lead capture and Database Marketing with Peter Gillett, CEO at Zuant Mobile Data Capture

Sunny Side Up

Play Episode Listen Later Apr 5, 2019 14:50


Peter Gillett, Founder and CEO of Zuant discusses his professional journey, from being a mechanical engineer to the CEO of a mobile lead data capture company. He talks about his experiences and what gave rise to the idea of Zuant. Peter discusses various aspects related to B2B marketing and sales in this episode, with a key focus on lead data management. Key takeaway from Peter: GDPR isn’t necessarily a bad thing for the B2B marketplace. Its actually a good thing! Catch the whole episode to know why he said that. About Zuant: Zuant is a platform made for B2B marketing and sales teams with the aim of streamlining the process of mobile lead data capture. Top ten takeaways from the episode: “Some of the basic things in B2B marketing and sales still remain the same despite rapidly changing trends.” “Database marketing is especially useful in B2B marketing.” “Getting constant feedback from my clients is always valuable, I always try to join in on client or sales calls as a result.” “For salespeople, having an easy to use platform that can be used on-the-go is important. That’s what Zuant helps with!” “I don’t think many people talk about having easy to use platforms that can help when they are in the field or on-the-go.” “ABM is great obviously. In B2C its easier to apply. In B2B, it gets a little complicated. Knowing where to find data about your target’s preferences is important here.” “Large companies like Verizon have applied Zuant’s technology to pull data together in a consistent way.” “Technology if applied correctly can be a good approach to use to achieve marketing and sales goals.” “Process flow from web to inside sales is crucial for B2B marketing and sales.” “Build your customer journey based on how you would like to be treated.” About the podcast Sunny Side Up is a series of 15-minute podcasts. Leaders and innovators share what they’ve learned in the B2B tech sector on topics related to marketing, product management, sales, and leadership.

Meincke Show Podcast
Eli Cho, Lead Capture Specialist with Crushvertise

Meincke Show Podcast

Play Episode Listen Later Jan 9, 2019 76:27


Eli Cho discusses how he captures warm leads for Realtors --- Send in a voice message: https://anchor.fm/mark-meincke/message

Inbound Success Podcast
Ep. 66: 10x Your Lead Capture Ft. Peter Norton of MOV-ology

Inbound Success Podcast

Play Episode Listen Later Nov 26, 2018 38:17


Can you 10x your visitor-to-lead capture rates while dramatically lowering your cost per acquisition (CPA)? Seems too good to be true, but it's not... This week on The Inbound Success Podcast, MOV-ology Co-Founder Peter Norton talks about his company's approach to addressing web form abandonment and how addressing this one stage in the funnel can make a major impact on marketing ROI. Some highlights from our discussion include:  The idea for MOV-ology was inspired by shopping cart abandonment solutions. Peter and his co-founders realized that there are more web forms than shopping carts, but no web form abandonment solutions on the market. MOV-ology's solution is simple to install, requiring a bit of Java Script pasted into the footer of your site. Companies are using MOV-ology to view data on web form abandonment in real time and adjust their form structure and messaging. MOV-ology's data shows that in many cases, longer forms with more fields actually produce higher conversion rates (counter to what marketers have long believed). The company's data shows that for every 1,000 people who visit a page, 100 start to fill out a form, 40 fill in enough information to be "contactable," but only one person actually submits the form. Form abandonment is higher on mobile devices than on desktop devices. When SMS text messages are used to follow up on visitors who abandon web forms, engagement is typically in the 80-90% range. Transparency is key when following up with visitors who abandon web forms. One of MOV-ology's clients was able to double their sales and cut their cost per acquisition (CPA) in half simply by addressing web form abandonment. MOV-ology's pricing is performance-based but starts at $99 per month. Listen to the podcast to learn how MOV-ology's web form abandonment solution can help to increase your visitor-to-lead conversions and make an immediate impact on ROI. Transcript Kathleen Booth (Host):Welcome back to the Inbound Success Podcast.My name is Kathleen Booth, and I'm your host. This week, my guest is Peter Norton, who is the CIO and co-founder of MOV-ology. Peter Norton (Guest): Hi. Thanks, Kathleen. Appreciate being here. Peter and Kathleen recording this episode Kathleen: Yes, I'm glad you're here because we've started working with you guys, and I am really intrigued by what MOV-ology does. When I first heard about it, it kind of seemed too good to be true, but it's not. Few of those things that seem too good to be true are really not too good to be true, so I'm excited to share this with listeners and also dig in a little bit more and talk about the use cases for what you guys offer. Before we go there, though, can you just take a few minutes and tell our listeners about yourself and about the company, and about what you do? About Peter Norton and MOV-ology Peter: Yeah. No, thank you. Peter Norton, and I have been in the direct marketing space/inbound leads space for many, many years and worked at fairly large email providers, and throughout that career, which led me to founding MOV-ology was just the optimization of the lead flow and finding areas to increase leads without reinventing the wheel, and figuring out ways to make small level adjustments that had large gains in what they were already doing. That was our "aha" moment, 2010, when my co-founder Tom Lee and I got together and talked about it. That's how MOV-ology started, was figuring out a way to create a large impact, with just some minor adjustments. That's where we came up with the idea, and the thought about shopping cart abandonment was always a very big thing through the last 10 or 15 years, but people were focusing very much on E-commerce and not on the web forms. There's more forms and more lead forms than there is commerce. That's when we looked into it, and over the last five or six years, we've been able to secure four patents in that space. We've been enjoying the software ride to where we are today. Kathleen: That's great. Now before we go any further, I have to make one disclaimer, which is that I'm getting over a cold and I guarantee you, anyone who's listening, that I will be coughing through this podcast. Peter: Me too. Kathleen: Peter is suffering from air quality issues. Share what's going on on your end. Peter: California's in an apocalypse, from what the rest of the country seems to think, but it's really bad. We have fires in all parts of California. It's not good. Definitely been thinking good thoughts and trying to help where we can, but yeah, the fires are still burning and it is everywhere you go; you can smell it in your house, in your car, all over the place. Kathleen: It's so sad what's going on out there. It's hard to believe. I'm knocking on a piece of wood as I say this, but out where I'm based, which is Annapolis, Maryland, we don't fall subject to very many natural disasters and weather phenomenons. The worst we get is we'll get, maybe if it's really terrible, a category one hurricane. Peter: Right. Kathleen: Maybe a snowstorm every now and then, but we're pretty damn lucky here. I look at what you guys are going through, and my heart just breaks for you. It's really awful. That might be the reason that the two of us sound, well I might sound a little bit more like Kathleen Turner, and I'm trying to think, who's a guy that has a really gravelly voice? Peter: Al Pacino? Kathleen: Yeah. We'll have our alter egos going today with our super gravelly voices and also our hacking smoker's coughs. So, back to the subject at hand. If I understand correctly, it sounds like really what led you to creating MOV-ology was this concept that there were a lot of solutions in place to deal with shopping cart abandonment on the E-commerce side but no equivalent for form abandonment on the traditional web form side of things. Is that accurate? Peter: Yes, that is correct. There obviously were other solutions that people were employing in regards to remarketing, but it wasn't specifically triggered off figuring out where in the form they abandoned and if they left identifiable information and contacting them in a legal manner that also did not create a lot of friction with that customer of potential customer. Kathleen: Yeah. Let's get kind of technical for a second. Somebody wants to use your product and they want to understand essentially, "Who is starting to fill out my forms but not finishing?" How does that work? Is it a complicated product to work with? How do you install it? Peter: Yeah, no that's a great question. I thank you for that. We painstakingly worked over the last several years to figure out how to make that as easy as possible. It is just a very simple line of JavaScript that is placed at the footer, kind of like where all the other marketing tags are placed, and from that point on, there's no more integration from their side. Kathleen: That's pretty sweet. So it sounds like even a technological newbie like me could figure it out. Peter: Right. Well our slogan here in the office and when we talk to people is "So simple, even IT can handle it." Kathleen: Ah. I won't tell that to my IT person. I love it. So full transparency, we've started using MOV-ology. I was really intrigued by it when I heard about it, and we're just really testing it out. When I first of it, I was like, "Oh, I'd love to know who's filling out my bottom-of-the-funnel consultation request forms and not hitting submit or not getting all the way through" because there is some intent data there that's really pretty interesting. Can you walk me through some of the different ways that the companies you're working with are using the product? How Companies Are Addressing Web Form Abandonment Peter: Yeah, absolutely. The nice thing about our product is that we capture information on all forms. Whether you have one form or thirty forms and whether they be different technologies that were used to build those forms or host those forms, we're able to capture that information and separate that data out for you in real time. We're able to tell you, for example, a thousand people went to this page with a form and a hundred people started it, one submitted. We can tell you 43 of them gave information, and of the information, 22 were contactable information, whether it be an address, a mobile phone, or an email address perform. We're able to provide that data in real time, so as campaigns are being run; in your case, you guys have different forms running for different reasons, so you're able to zone in very quickly and understand what's working, and even try changing some of the messaging that's going into that and/or understand on a personalized level for each form to re-market to those individuals as well. Those are some of the cases that we're seeing people use them for. Registration, lead forms, information is really big. The other thing that we're seeing a trend in with some of our clients is shorter forms: first name, last name, and email address. Simple as can be. It's amazing when auto fill data that's there and they don't hit "submit," people think, "Oh, the shorter form I have, I'm going to have a much higher impact." Actually, we're seeing more drop off with the shorter form than with the maybe five or six fields. It's very interesting data. Customers are trying to understand the behavior of these users that are trying to register and/or become a lead. Kathleen: So wait, I want to make sure I understand that correctly. If what you're saying I understand correctly, then it kind of runs counterintuitive to what we're all told, which is that the fewer fields you ask people to fill out, the more likely they are to complete the form. What I hear you saying is that that's not necessarily the case. Is that accurate? Peter: Correct, and we have some hard data to back up that particular use case. Again, there's many different use cases but we have a fairly substantial amount of data around that, and we have a specific use case around where it was just first name, last name, and email address. Kathleen: Now, why do you think that is? Peter: You know, it's trying to get into the psyche of the consumer, right, whether it be B2B or B2C. There's many different reasons. The top reason that we see, one, is something distracted them. We see a much higher abandonment on mobile obviously; that is what everybody is experiencing. Mobile's a big one. Two, we start to see the behavior of, "You know what? I don't want to start down this path of giving information. I'm just not ready right now" or something along that way. They just didn't have enough confidence to give that information, because a lot of consumers are getting used to that "give me your email address," hit next, "give me your phone number," hit next. They're kind of like, "Ah, I'm not ready for that yet. I'm interested but I'm not." The third kind of big reason is just "the wind blew in," for whatever reason. Somebody had another meeting- Kathleen: Somebody knocked on my door in the middle of it. Peter: Exactly, yeah. Kathleen: So on average, what percentage of people who begin to fill out forms don't complete them? Is there any kind of data around that? Peter: Yeah, on our data that we're tracking, if you have a thousand people go to the page for the form and a hundred people started the form, we see one would complete it, and of that, forty of those people would actually start to give information that actually was contactable information. Kathleen: Wait. Okay, so a thousand people come to the page. A hundred, or 10%, start the form, and what you're telling me is at the end of the day, only 1% are actually submitting. Peter: Correct. The reason why those numbers seem a little more probably not what most people see, but when you start getting to higher volume accounts and higher volume pages, those numbers are fairly true. It's a fairly low conversion. Less traffic; it's going to be less, but it takes, as people know, if you get a hundred or a thousand people to a form and it's small business, you're lucky to get one person to fill it out. Kathleen: That's actually shocking to me. I spend a lot of time talking to companies that are looking at working with agencies for their lead gen marketing. The conversation I always have, it's like the same conversation every time, which is, "Do you understand what your current funnel is? How many visitors do you get? How many leads do you get off of those visitors, and how many of those leads turn into sales?" Well first, not everybody really knows what their funnel is. That's problem number one. Problem number two, then, is they know what their funnel is, and I think a lot of companies assume that if you take the formula you just gave me where, let's say you have a thousand visitors. Ten of those turns into leads and one turns into a customer. A lot of people think that the easiest way to get double the customer number is to double the traffic when in fact, that's a longer, harder slog than just improving your conversion rate by a percent. That can have a substantial difference. What I'm hearing you say is that there is tremendous, like tremendously significant potential for improving conversion rates not even of getting more visitors to consider filling out the form, but getting the people that started to fill out the form to finish filling it out. Peter: Right, and that's the key. There are so many hand-raisers on all facets of forms that we wanted, from B2B, B2C, low volume, high volume. People are raising their hands, and I think everyone themselves, you and myself included, I do the same thing. I'm in the space and I still do it. I chuckle. I'm like, "I'm abandoning this form right now." It just happens, but it doesn't mean that I'm not a lead. It just happens, but it doesn't mean that I'm not going to lead and I actually would want to speak to that company just it wasn't the right time. Kathleen: I'm still reeling about that data because if what you say is true, and I'm not saying you're lying, I'm just saying it's amazing, then the potential is you can 10X your conversion rate just by eliminating form abandonment. Peter: Correct. Kathleen: That's huge. Peter: Or not even eliminating, just having a strategy to get back to those people. One thing we always talk internally, when some people, because the same thing, the same reaction we hear all the time, we just don't understand that. Think of a retail store. How many people walk into a store in the mall? You have 100 people walk into the store, you may have three or four purchase something, you have several browsing that are interested, and they walk away. What if you had a way to literally be in front of them, to nudge them about your product? The numbers are there from what we see in a physical sense, in the store, let alone, or brick and mortar, the same thing kind of goes to online. Having a marketing strategy, and more importantly, in regards to your hand warmers, which are a lead at some level, some scoring level, they are interested in your product. Kathleen: That's huge, that is huge. I mean, it really is. From a marketing stand point, that gets me very excited. Peter: Right. Kathleen: I will leave it there. It's exciting. Somebody hears us, and they're like "Wow, I need to do that." Obviously, having the data is just the first step. You put this technology on your site, you all of a sudden have this data that there's all these people that are starting to fill out your forms, and they're not completing them. What should people do with this data? How should they use it? You mentioned remarketing. What are some effective strategies that you've seen companies used to tackle this? How to Nurture Visitors Who Abandon Web Forms Peter: Well, contrary to a lot of stuff that I've been reading recently, where a lot of people are still debating if email is a proper marketing medium to get people back. I think it absolutely is a relevant tool when used correctly. In our particular case, when someone leaves an email address, whether it be to auto-fill and/or they typed it in themselves, our messaging that goes back to them, or that we recommend with our clients is, again we just call it a nudge and it's just a reminder, one or two hours after they abandon the form, a couple days from there, and then a few days from there. Our complaint rates are just not even on the charts, and the bounce rates are even lower, against all the industry stats that's out there. The reason why, is because they went to the brand, whatever it may be, and they know it. So when that email comes though the separate clients, it's not forceful, it's just "Hey, did you forget about us?" or "Do you have questions?" It's very non-aggressive, it's not like car sales where you see "Buy now, the sale ends in one hour." Just a gentle nudge and it gets a little more progressive 'til the last one says "Hey, we're going to leave you alone and just remember us in the future." The email has become a very, very big part of our strategy and working with our customers on. The other part is mobile. SMS, when someone leaves a mobile number, and it matches an SMS number, by law you are allowed to reach out to that person. You can put writing or content on that site saying we may send you a text message. The nice thing about mobile is that, they can say no. It's a text message, it's regulated by all the providers, which is fantastic. Email is not, so the spam traps and so on is a bit of a challenge that we deal with, but we have very high deliverability rates, just how we work with our clients on it. Mobile's been big because you see 80 to 90% engagement. That just takes it to a whole new level. Now you're on the person's phone and they love that relationship now because "Wait a minute, now I can be autonomous, but I can get what I want through my mobile, through chatting." The other part that we're now working with some customers on is through personalized direct mail, or personalized catalogs. So based on data that the customer may have collected, and they may be a catalog-type company or personalized messaging in the inbox of their ... or their mailbox, in conjunction with an email saying, "Hey, check your mailbox in the next two days," because we know that that personalized direct mail piece is mailed out with an offer just for you. It's become very, very engaging, and we're starting to see that. So those are the three areas that we're working with the customers on. Email, by far, is the lowest cost and the highest impact right now, and then, again, mobile, and then personalized direct mail. Kathleen: Oh, man. My head is swimming with ideas of ways I could do things with this because as soon as you said personalized ... the word personalized, what sprung to my head was we use Vidyard, and they have this awesome personalized video solution where it can pull a first name from your database and it can send that person a video, and it looks like ... it'll be a video, for example, of me holding a whiteboard, but they're first name written on it. It's just inserted there through the technology, and I can imagine that something like that would be incredibly powerful, like, "Hey, did you forget to hit submit on your form?" With the first name. That would be amazing. Peter: Yeah. Along with other personal information, you can get down to where they are, geographically, or demographically. There's so much that can be done. Absolutely. Kathleen: Now, it sounds like, from what you said, that key to doing this well is, for lack of a better word, acknowledging that. How you came to contact them. In other words, like, "We saw that you started filling out a form and didn't finish it." Instead of trying to pretend like it's a coincidence that this email is coming right after they started filling out a form. Fair to say? Peter: Right. Absolutely. Be as transparent as you can, and be as specific as you can so that it can trigger that memory 'cause, as you know, everybody has many different reasons as to why they abandoned. There could be lots going on, and they might, "Oh! That's right. I remember that." And so imagery that's very close to what they had done, language of what triggered them, so many different ways in regards to make it as personal as possible, what they experienced and when they abandoned that. Again, we've tested so much different creative, we continue to test it all the time, but that is, by far, the most impactful that we see with that. The other part is we're seeing the data come back from our clients is these are much higher converting customers as well because you think someone that comes through a process to the form, and the become a lead, and then they set up an appointment, lets just say for an in home service of some sort, and they look at a conversion rate of those versus people that can to the site, they left for whatever reason, we were able to get them to come back and they look at those conversion rates, and those conversion rates are two, three x considerably in regards to converting to a sale. Because again if you went to a website and you filled out a form and you left and you got brought back you're much more engaged. You're already part a lot of the roadblocks of purchasing and or whatever that service may be and committing to. Kathleen: Yeah, wow, that's great, and I definitely think its more inboundy to be upfront about how you came to get into their inbox. I feel like these days we're all pretty savvy we know that when were on Amazon.com and we're looking at that pair of running sneaker, then all of sudden we go to another website and that pair of running sneakers is following us around the internet, I think most people are pretty savvy to how that's happening. We're gonna figure out anyway, so it's nice to just be upfront. So people are using the data either to text their audience or direct mail them or email them, what kinds of results are you guys seeing with this? How Addressing Web Form Abandonment Can Impact Your Marketing Results Peter: That's a great question. We have a very specific use case that we will make available to everyone after this. And it was an online subscription show company and their the largest on the planet regards to a monthly subscription you can pay x amount of dollars and you get highly customized, highly detailed shoes sent to you- Kathleen: Wait there's a company that sends you a new pair of shoes every month and I don't know about it? We need to connect afterwards cause I might be their newest customer. Peter: Absolutely. There are several questions that are asked as a new user when you visit the website and so they had asked us to do a 30 to 40 day test because they were very skeptical after their several style questions you get to a section where you have to give a first and last name and email address, and then from that point you enter their store. So to speak, you get to see what they chose for you, and the different plans. So they were very skeptical thinking ah there's not that many people abandoning the process but they knew that they were driving a lot people to their website. They knew that. They knew a lot of people were going through the funnel  but they couldn't figure out easily throughout the millions of terabytes of data where people really were dropping out. S o, during that 45 day test that we did, 32,890 people filled out the form, their first, last name and email address, and went into the store. 101,000 started the form and abandoned. Kathleen: Wow. Peter: So the exact number is 101,203 were abandoned. So they started the form and they just left. And from that point what we did is we created a three part marketing strategy. One hour after they abandoned, two day and then three days so from the abandon. And the same things, messaging was just very soft, you know "Come on back, if you have any questions call here or click here to finish you form or to enter the store." So during that period we sent roughly 254,000 emails in a series of three emails so some people converted at one or two or three. And we were able to convert 25,815 people into sale so we almost doubled their sales in regards to conversions. Kathleen: That's unbelievable, and its basically as somebody I know would call it, "free chicken." You know it's just out there waiting for you to grab it. Peter: Right and there's CPA costs where they track the CPA cost to roughly 30 dollars and with this when you add in the 45 day program that we entered in, the 25000, they got down to 17 dollars CPA. Kathleen: What? That's ridiculous. In a good way. Peter: In a good way. No, this case its ... you know they have a dollar value towards it because they are not so much e-commerce, but we ... very similar for if it's just a lead form that they track internally with whatever it may be. But yeah this was a typical case that we see day in day out with out customers. Kathleen: That's amazing. Now do any of your customers use the form abandonment data in order to re-target using pay per click or social ads? Peter: They do and actually what they're finding is the data they were using to trigger people just going to their website and maybe this page and that page, and they were using dynamic page search ads what they learned is the data from the people in the form versus people that were going website were completely different, and we start employ different messaging, highly personalized, highly dynamic messaging for people that started the form. They're seeing results that they ... there's no white papers or case studies about those types of numbers in paid search. There is typically not a very high converting. You have to do a lot of volume and a lot ... there's a lot of those ads following around in around to get a person to come back. Kathleen: Really interesting. Now do you use ... I'm assuming you use your product for yourselves and how you market technology. Peter: Absolutely. Kathleen: So under the assumption that you are your own best practices, how are you guys using it? How MOV-ology Uses Its Own Solution To Get Results Peter: We actually kind of have a couple of fun demo pages which we're gonna have the ability for our visitors to go and try out. So we do different programs, one is just try it and then we'll send you an email to show you what we captured, and really what we call it is "Don't hit submit." Kathleen: I think this is so funny because every marketer on Earth is like "How do I get people to submit my form?" and you're like "I have a campaign entirely built around 'do not hit the submit button'." Peter: Exactly. Kathleen: That's awesome. Peter: Exactly, right so that's kind of what we do with our campaign. We have some within, and it's amazing. There's no submit button. The submit button actually, on one of our programs, moves so they can't touch it. It just keeps moving across the screen. Kathleen: That's so funny. I think that's so funny. Peter: Yeah, and then sometimes we do a really kindergarten version. "Okay, step one: put your email address. Step two: ..." And there's an arrow pointing to X the screen out, or "Go to the bathroom and come back and there'll be an email sitting in your box, or a text message." So we have some fun with that and do that. How Much Does MOV-ology Cost? Kathleen: I love it, that's great. Now, the biggest question, of course, that I'm sure everybody's wondering who's listening to this, because they're probably all like, "This is really cool. It seems too good to be true. How much does it cost? Because maybe it's too good to be true, or maybe it's so great, but is it affordable?" How does the pricing work for the product? Peter: Yeah, no, that's a great question. We're on a pay per lead basis. So we're performance-based. Kathleen: Okay. Peter: We want to be a partner, and the pricing just depends on the volume that we work with on that. Kathleen: Great, so it sounds like it's not outrageous. If you're ... Certainly you can try it for free, and if you're starting at $99 dollars a month, that's a pretty easy "yes" if you think you could do what some of your examples have done, which is double, triple, or more of their conversion rates. That becomes a no brainer. Lower your cost per acquisition in the course of doing it, even better. Peter: Right, exactly. Who Is MOV-ology Right For? Kathleen: That's great. Now, is there a certain volume of form fills or lead that a company needs to have to really make sense? Peter: You know, we always debate that internally and we always have those discussions. If you're email marketing and you're spending money to drive traffic, or making effort to drive traffic to sign up, it doesn't matter if you have 10 people a month or 1000 people in a day signing up for those forms. Our product works on all levels. And in some cases where they maybe only get 10 leads a month, the value of that product or service that they offer may be very high valued. So to them, one extra person in a month can make the difference in exceeding a huge stretch goal in sales, or just meeting goals of sales because sales have been challenging. So, we have some very, very low volume customers, and I'm talking 10-15 leads a month, but again, the commonality that we look for is, "Are you spending money and are you making efforts to get inbound leads?" And if you are, then our product is good for you. Kathleen: Yeah, that makes sense. Well, fascinating and you know, it's funny. I kind of made an exception for my conversation with you, because normally on this podcast, I do talk to a lot of marketing technology vendors, but generally I don't like the podcast to be an advertisement for the product because that's not what we're about. We're about, "What are some strategies and tactics you can use to get better results with your marketing?" But in your case, I just don't think there's any way to talk about it without talking about the product, because the product is the strategy, and it's so frickn' cool. I'm just personally really interested in it, so that's why I was like, "I think we're just going to talk about this product, because it's awesome." Peter: Well thank you. Kathleen: Yeah, I don't do that very often, in fact. And I usually coach my martech vendors, when I talk to them, not to talk about their product, so there you have it. For those who are listening, this is the first and potentially the only exception to that rule, but it's neat, and we're really having fun seeing the data coming in on our end. We're still very early, so to be perfectly candid, we're not at the stage where we have results yet, we're just watching data come in, but I'm excited. And that was part of why I wanted to talk to you was to pick your brain about the different ways that we could follow-up on some of that data. Peter: Awesome. Kathleen's Two Questions Kathleen: Now, there are two questions that I always ask my audience, that I really want to find your answers to. The first is, you obviously are working with lots of clients that are doing inbound marketing. That's kind of the customer base that you have. Who do you think is really knocking it out of the park right now? Could be a company or could be a person. Peter: You know, that's a great question. I have a few on the short list. And to Shama Hyder. I don't know if you use Zen Media. She is just, she's killing it. Kathleen: Say her name again so I can make sure I can get it right. Peter: Shama Hyder. Kathleen: Shama Hyder. Peter: She's with Zen Media. Yeah, and then Scott Brinker. And it's hard because I didn't say Scott just because of HubSpot, but I have followed Scott, and Scott, he is all over the planet, and just all about inbound, and marketing technology. So I'm going to go with Scott Brinker on that one. Kathleen: That's great. Well and the first name, Shama Hyder, is one that I have not heard before, so I always love that. I'm familiar with Scott Brinker and I agree with you. He is incredible. He somehow manages to be in, what seems like, 50 places at once at all times, but I always love new names because it's just a new person or company to check and follow. Kathleen: Now, the second question is that digital marketing is changing so quickly and I'm really curious how you stay up-to-date, how you educate yourself, and how you stay on the cutting edge. Peter: That's a good one. So, my go to is Google Alerts. I create Google Alerts all day long for anything that I see, and I just get instant. So all day long, I'm getting fed information. So I hear something in a meeting, or someone says something, I'm like, "Oh, that's interesting. I'd like to follow that." That's the first thing. And my second, and really where I spend most of my time, is on LinkedIn. There's constant groups that are always updating in all technology, all facets. And because they've really done a great job with the mobile part, I get alerts very easily on my phone that I can check. And if I like it, I'll read more about it, but those are my two that I use all day long. Kathleen: Any particular LinkedIn groups that you really recommend? Peter: Oh, I think Marketing and Technology Executives. Those are just ... The people in that group are so active, and I believe there's a couple hundred thousand in that group from the U.S. And it is all day long, chatter, talking, what worked, what didn't work, did you hear about this? It's a really good, engaging group and that's what I like. I like to have that, and sometimes people just put stuff out there like, "Hey, this doesn't have anything to do with us, but maybe it does." And then, "Oh." And then that leads to a great conversation. And people there are always active. I think probably at one point, 50 to 80 people are constantly, within minutes, are commenting on something or talking about something that they've seen. So, as big as we seem to think that we're able to know all the information that's out there, it's amazing how just someone says to me, "Wow, I've never even heard that." And that's what I like about that particular group. Kathleen: Yeah, that's a good one. I'll have to check that out. And my other question I have to ask you is, getting all those instant Google Alerts, how do you prevent yourself from complete shiny penny syndrome and getting distracted all day long? Peter: Oh, well it shuts off. When I go home, it is in the basket and turned off until the next morning, because I am chasing things all the time like, "That's neat, that's neat." But I've created a pretty good system, fool proof system, that ... And it's just a ranking system, one to five. And if it's one, it goes in there and that gets attention every week. And a two or three, maybe every quarter, and the other ones are maybe just when I'm really bored sitting on a plane for six hours. Kathleen: That's actually very interesting. I've never heard of that system before, and it is intriguing. So that's a new one. Peter: I've been doing that for a few years, because otherwise I was always, I didn't even know where to even start and then forget about something. When something came in and I was walking to a meeting and I saw the Google Alert, I'm like, "Oh, that's very interesting." Well, then I'll just mark it in the one folder, then I know that I can go back and look at that, and that's something I thought at that time was of value. Kathleen: Love that approach, that's great. Peter: Yeah. How to Contact Peter Kathleen: Well I am incredibly interested in what you guys are doing. I think it's fascinating. It's such a tremendous well of untapped potential from a lead gen standpoint, and I'm certain that there are many people listening who have questions and want to learn more about MOV-ology. What is the best way for them to learn more about the product, as well as to reach out to you online if they have questions? Peter: Perfect yeah, well thank you. So they can visit MOV-ology, it's M-O-V-O-L-O-G-Y, dot com. And on there they'll have information that we talked about today, along with all the other information. They can try to not submit a form to us, and also my contact information on there, but best is also looked up on LinkedIn. And it's just forward slash Norton Peter. N-O-R-T-O-N, Peter, P-E-T-E-R. Kathleen: All right, so you heard it here. Movology.com and I will put that link in the show notes. And your challenge, if you choose to accept it, is to go to that page and not hit submit on the form. First time you'll ever hear that on this podcast for sure. So I'm going to definitely do that as soon as we finish. I think that'll be a lot of fun to test out. That's all we have for this week. So, if you liked what you heard, please give us a review on Apple Podcast or the platform of your choice. It makes a big difference, puts us in front of lots more listeners. And if you know somebody else that's doing kick-ass inbound marketing work, Tweet me @workmommywork, because I would love to interview them. That's it for this week. Thank you, Peter. Peter: Thank you Kathleen, I appreciate it.

Messenger Mastermind
EP6: The 2-For-1 Method: Email + Messenger Lead Capture

Messenger Mastermind

Play Episode Listen Later Oct 16, 2018 16:27


In "The 2-For-1 Method: Email + Messenger Lead Capture" the team discusses their efforts to maximize lead capture by capitalizing on both FB Messenger Subscribers and Email in a single lead capture tactic. We walk you though how you can use this for your business and why this is such an important part of our daily operation.

Grow Up
What is Yuso? How Product Showcase Software Can Generate More Leads at Trade Shows

Grow Up

Play Episode Listen Later Jul 10, 2018 14:47


Jason and Mark discuss a new augmented and virtual reality platform called Yuso and explain how businesses can use it at trade shows. Yuso displays interactive 3D models of physical products, allowing businesses to transport oversized items anywhere, instantly. With built-in lead capture and CRM integration, Yuso is a tool business leaders need to hear about. Show Links: Yuso Platform 5 Strategies For Improving Lead Capture At Trade Shows

The Nice Guys on Business
580: The Lead Capture, the Follow Up, the Jack of All Trades… Online Quizzes

The Nice Guys on Business

Play Episode Listen Later Feb 23, 2018 38:02


Josh Haynam with Interact Show Notes by Show Producer: Anna Nygren In this episode, Doug and Josh discuss: How Josh got started Why do online quizzes work? The right format Are quizzes universally successful? Key Takeaways: The most effective quizzes are the ones that direct questions to the quiz taker The draw of learning about oneself is what brings people to actually take the quiz Everyone takes quizzes, there's no rhyme or reason in regards to audience High-end companies shouldn't be afraid to show some brand personality through quizzes   "40% of the words we say in our lifetime are about ourselves!" - Josh Haynam   Connect with Josh Haynam: Twitter: @JHaynam Website: https://www.tryinteract.com/   Reach Us Here: Doug- @DJDoug Strickland- @NiceGuyonBiz       Nice Guys Sponsor: Interview Valet is the  best podcast booking service. They are the leader in Podcast Interview Marketing to help you easily turn listeners into leads.   Nice Guys Links Support the podcast at www.Patreon.com/NiceGuys   Subscribe to the Podcast   Niceguysonbusiness.com   TurnkeyPodcast.com - You're the expert. Let us help prove it. Podcast Production, Concept to Launch   Book Doug and/or Strick as a speaker at your upcoming event.   Amazon #1 Best selling book Nice Guys Finish First. Doug's Business Building Bootcamp (10 Module Course)   Survey: Take our short survey so The Nice Guys know what you like.     Partner Links: Amazon.com: Click before buying anything. Help support the podcast.   Interview Valet:  Get interviewed on top podcasts and share your message.   Acuity Scheduling: Stop wasting time going back and forth scheduling appointments   Social Quant - Boost your Twitter following the right way. Targeted reach     Promise Statement: To provide an experience that is entertaining and adds value to your life.   Don't underestimate the Power of Nice.

Masters in Fitness Business Podcast
Are you using lead capture and email to grow your business? Episode 16 Clint Howard

Masters in Fitness Business Podcast

Play Episode Listen Later Jan 1, 2018 81:36


Clint Howard has owned 5 franchise locations, started a boot camp that grew to almost 200 clients without marketing and now owns Tulsa Fitness Systems Listen in to learn how he uses lead capture and emails to grow his business.

Small Business Marketing Minute
Episode 216: Josh Haynam on How to Use Quizzes as a Lead Capture Tool

Small Business Marketing Minute

Play Episode Listen Later Dec 1, 2017 20:57


Pop quiz: What is a one tool that can simultaneously increase conversions, give your prospective customers a positive impression of your brand, extend the reach of your advertising for free, and help you sell your services or products without coming off as salesy?  Answer: It's a quiz!  In today's episode of the podcast, I talk to Josh Haynam, the founder of Interact Quiz Builder, a tool that allows you to easily build quizzes to put on your website.  We discuss how local businesses can use quizzes in their marketing and how to drive traffic to them once they're created.  You'll walk away from this episode with concrete ideas about how to use a quiz to get valuable information from your prospective customers in a way that is so entertaining for them that they'll want to share it with other people, thus promoting you for free!

Effective Ecommerce Podcast - How to Start, Fuel and Build Your Online Store

Email Marketing Basics Best ROI Great for repeat business and sales Keep them in your ecosystem Youtube social media Everything Announce updates, contests etc. Dancer of the month For PNB photo of the month / Recipe of the month How to Capture the email Don’t do Newsletter Lead magnet DIY guide, percentage off, chance to win a shopping spree, checklists, ecommerce success pack, different things for every content piece Sumome That spinner thing Kaviyo vs. Mailchimp

The Alex Berman Podcast
How to Create a High-Converting Lead Capture Form for an Agency? w/ Marcus Taylor

The Alex Berman Podcast

Play Episode Listen Later Jul 31, 2017 24:15


Marcus Taylor is a British Internet entrepreneur and the founder of Venture Harbour, a company that has built a portfolio of eight successful online businesses across the advertising, travel, finance, and music industry. He is also Founder & CEO of Leadformly - a tool that makes building high-converting lead generation forms quick and easy.   In this episode you'll learn: [01:15] What are some of the biggest mistakes agency owners do using lead forms? [03:07] Should you use long or short lead forms?  [05:11] What do all the businesses owned by Venture Harbour have in common? [07:45] What is the main traffic source for Venture Harbour businesses? [08:21] How to approach the SEO strategy when you're launching a new business? [10:19] How to come up with different SEO keywords? [11:36] How to create many articles for SEO purposes? [13:00] What's the SEO process after writing an article? [11:56] How much should you be paying for an article? [19:42] Marcus' two favorite companies he owns? [21:10] What metrics Marcus looks for, performance wise, in his businesses?   Links mentioned: Venture Harbour Marcus on Twitter Marcus' email: marcus@ventureharbour.com   Brought to you by Experiment 27. Find us on Youtube here.   Podcast production done by BrandedPod.   If you've enjoyed the episode, please subscribe to the Digital Agency Marketing Podcast on iTunes and leave us a review for the show.   Get access to our FREE Sales Courses.

Halftime Mike - Mike Gingerich Podcast on Social Media, Business, and Life
How to Create a Ebook for Website Lead Capture Use

Halftime Mike - Mike Gingerich Podcast on Social Media, Business, and Life

Play Episode Listen Later Jul 27, 2017 14:10


Having a lead capture plan for your website to grow your email list is critical. Using a ebook as a tool is a good method for offering something of value. Let’s dive into the what, why, and how to create a ebook! --- Send in a voice message: https://anchor.fm/halftime-mike-mike-gingerich/message Support this podcast: https://anchor.fm/halftime-mike-mike-gingerich/support

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
349: Build a Messy Beast of an Online Business That Focuses on Traffic, Lead Capture, and Offers

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Play Episode Listen Later Jul 7, 2017 52:01


Let's talk about creating your online funnel (opt-in page, follow-up sequence, sales letter, download page, membership site, blog, traffic, and more) by dumbing things down and keeping them simple... Ugly websites sell better: what matters most is that visitors do what you want them to do on your web page Absorb your competitors (they absorb you back, arms race) Strengthen Your Content Muscle: get ahead of this month in the calendar We also cover one of my best secrets: daily marketing emails... and: Is it possible to email too much? (how to send those emails every day) Why the "exclusion list" balances things out so your buyers aren't "bombarded" How to provide value and use the restaurant mentality Why it's okay to be overloaded (and it's okay to stay in constant contact with your list) If you'd like to see how to setup that funnel, join our course: Join the Income Machine Online Course

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
348: Self-Install the Correct Mindset to Make Money: Traffic, Lead Capture, and Offers with Lance Tamashiro

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Play Episode Listen Later Jul 6, 2017 37:55


Lance Tamashiro from Income Machine returns to the show to talk about the missing pieces in your online business. There are two major categories: first, have the right mindset (the goal is LESS time to make MORE money) and second, avoid email and other distractions. Lance also unpacks how your business should solve a problem, narrow down into a niche. Focus on Traffic, Lead Capture, and Offers. Don't be afraid to ask for help and break out of the mediocrity cycle. Resources Income Machine (Website) Lance Tamashiro Show (Podcast)

Small Biz Marketing Specialist
Use Content Upgrades For Lead Capture

Small Biz Marketing Specialist

Play Episode Listen Later Jun 5, 2017 4:47


Use Content Upgrades For Lead Capture - 16 Critical Elements of a Online Front Door - Element 14 of 16 In this podcast "Small Biz Stacey" explains and shows why the best way to capture real leads from your website is by adding non-obtrusive calls to action with your content expanding on access to additional content of value. Obtrusive pop-ups that used to work no longer work well or provide qualified leads, and if you are using them you may be being penalized by Google. This is part 14 of 16 part series with Part 14 of 16 to follow. Please be sure to listen to all 16 episodes. Download 16 Elements of a Great Online Home Page http://smallbizmarketingspecialist.com/episode27 Episode Transcript http://smallbizmarketingspecialist.com/episode42

Recurring Revenue Radio
TRS 07 – Lead Capture: How To Build Your Email List Fast

Recurring Revenue Radio

Play Episode Listen Later Jun 1, 2017


Http://RichardChancy.com/Register Don’t forget to Subscribe to The RIP Show Host: Richard Chancy Questions? http://RichardChancy.com/askme What You Will Learn How to capture leads Ways to capture leads What I have learned through my experience   Links RichardChancy.com/Register – search “perfect” and “map” RichardChancy.com/AskMe Books none mentioned in this podcast – see our Resources page for books […] The post TRS 07 – Lead Capture: How To Build Your Email List Fast appeared first on Richard Chancy.

TrevTalks
21 Launch #9: Lead Capture

TrevTalks

Play Episode Listen Later May 13, 2017 2:04


Do you have the right forms in the right places to capture new fans? Learn the basic areas to place lead forms to ensure you are converting fans to potential customers.

Continuum Podcast Network
Weekly Byte: 6 Fields to Include on Lead Capture Forms

Continuum Podcast Network

Play Episode Listen Later Apr 10, 2017 4:29


Capturing leads via your website is one of the best ways to build your prospect database—but what information should you actually be asking visitors to submit when filling out your forms? In this episode of The Weekly Byte, we break down six fields you can include in your lead capture forms!

Halftime Mike - Mike Gingerich Podcast on Social Media, Business, and Life
8 Lead Capture Free Offer Ideas for Growing Website Leads

Halftime Mike - Mike Gingerich Podcast on Social Media, Business, and Life

Play Episode Listen Later Mar 23, 2017 16:25


It's all about growing website leads in the online world!   Traffic on a site needs to have a conversion percentage...a certain percent that move on to become leads and customers.  This isn't just for e-commerce sites, but for any site that ultimately offers a product or service.  You need to have a strategy for lead capture and often a weak area is the lead capture free offer itself.  If the other isn't a valuable incentive, your results will be poor. At the same time, neither does the incentive need to break your bank account! In this episode, I dive into 8 lead capture free ideas for growing website leads.  Ready to dive in and get the tips? Ready to dive in? Listen Now > --- Send in a voice message: https://anchor.fm/halftime-mike-mike-gingerich/message Support this podcast: https://anchor.fm/halftime-mike-mike-gingerich/support

The SaaS (Software as a Service) Business Podcast
019: A Campaign Against Email Attachments with Dave Koslow

The SaaS (Software as a Service) Business Podcast

Play Episode Listen Later Jan 9, 2017 52:47


In this episode of the SaaS Business Podcast, Ron Gaver's guest is Dave Koslow, co-founder of DocSend. Dave and Ron discuss how Dave and his co-founders discovered the problem that led to the creation of DocSend, a document sharing and monitoring tool. Dave details the various ways DocSend provides users with seamless, real-time feedback, listing its advantages over tools like email attachments and screen-sharing programs. This, in turn, opens a conversation about promoting asynchronous communication for business success and how businesses can use DocSend to bridge the communication divide separating them from their clients. Along the way, Dave discusses opportunities and pitfalls for early-phase startups doing product research and design. The full show notes contain a thorough listing of all resources mentioned in the episode and a full transcript of the entire episode. Get the Full Show Notes! NOTICE After clicking the link above, you will be asked to enter your name and email address. By entering these, you are agreeing to receive email from us. To be removed from the email list, unsubscribe from any email message from us. Episode Outline Click any timestamp on the website to start listening at the noted time. [00:00] Intro [02:24] Attachments and the Failure of Transparent Communication [05:15] Purpose-Built Platform for Data Sharing [06:11] External Communication Beyond Shared Content [08:39] Using DocSend to Study the Effectiveness of Pitch Deck Slides [09:08] Using DocSend with Your Existing Documents [10:11] Raising Funds with DocSend [11:53] Investors Value a Solid Startup Team [12:43] DocSend's Study of Sequoia Capital's Recommended Pitch Deck Slides [13:19] Using DocSend for Lead Capture [14:55] Using Lead Capture for Organizational Mapping and Networking [16:35] What Happens to Your Documents after You Hit Send? [17:36] How Are Attachments Performing? [18:17] Using DocSend to Evaluate Page Engagement [19:16] The Importance of Asynchronous Communication to Business Success [21:20] Getting User Feedback from DocSend [21:57] What Feedback Are You Missing with Email Attachments? [23:40] DocSend's Feedback Is Easier Than PDFs [24:24] Using DocSend for Remote Live Presentations [25:55] DocSend's Live Present Advantages over Screen Sharing Apps [27:35] DocSend's Highlighting and Cursor Tools [28:00] DocSend's Advantages over WebEx [28:42] DocSend's Origin Story [29:33] How DocSend's Team of Founders Met [31:55] How DocSend's Founders Entered the Industry [34:20] The Character of DocSend's CEO – Russ Heddleston [35:20] The “Perfect Co-Founding Team” According to Dave McClure [35:48] Brainstorming the Idea of DocSend [36:14] Finding the Need [37:06] The Need-Finding Hustle [39:16] DocSend's Dachshund Delivery Service Marketing Campaign [40:28] Building with Heroku [41:07] Scaling with Heroku [42:25] Real-Time Messaging with Off-the-Shelf Components [43:09] DocSend and User Privacy [43:40] DocSend's Experience Working with Ruby on Rails [44:30] DocSend's Experience Creating a Website with Bootstrap [44:57] Funding: Seed Round and Series A [45:42] The Future of DocSend – Upcoming Developments [46:36] DocSend's First Conference Experience [47:19] Dave Koslow's Personal Influences [51:18] Conclusion

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
180: ClickFunnels: Done-For-You Product Launches, Lead Capture, and Conversion with Larry Becht

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Play Episode Listen Later Nov 14, 2016 27:11


Larry Becht from The Expert Media Group has a lot to say about ClickFunnels, his preferred tool of choice for setting up landing pages and funnels, especially since it now includes "Backpack" for running an affiliate program and "Actionetics" for tracking your visitors. Larry specializes done-for-you website setup and you'll want to hear his thoughts about hiring a professional to setup your pages quickly.

Marketer of the Day with Robert Plank / Robert Plank Show: Archive Feed 1
180: ClickFunnels: Done-For-You Product Launches, Lead Capture, and Conversion with Larry Becht

Marketer of the Day with Robert Plank / Robert Plank Show: Archive Feed 1

Play Episode Listen Later Nov 14, 2016 27:11


Larry Becht from The Expert Media Group has a lot to say about ClickFunnels, his preferred tool of choice for setting up landing pages and funnels, especially since it now includes "Backpack" for running an affiliate program and "Actionetics" for tracking your visitors. Larry specializes done-for-you website setup and you'll want to hear his thoughts […]

Business Systems Explored
Tim Paige – The Lead Capture and Conversion Systems Taught to Over 200,000 Marketers

Business Systems Explored

Play Episode Listen Later Aug 4, 2016 47:52


In this episode of Business Systems Explored we speak to Tim Paige. Senior Conversion Educator and Podcast host at LeadPages. Tim breaks down the lead capture and conversion systems he has taught to over 200k marketers.

taught conversion marketers leadpages tim paige lead capture senior conversion educator business systems explored
Halftime Mike - Mike Gingerich Podcast on Social Media, Business, and Life
Lead Capture Tactics in the Digital Marketing Funnel

Halftime Mike - Mike Gingerich Podcast on Social Media, Business, and Life

Play Episode Listen Later Jul 28, 2016 17:52


Lead capture tactics – one of the most important and biggest gaps on websites today! Most website do not have clearly defined ways to capture leads on their website.  A “contact us” form is not a lead capture tactic! Lead capture must be part of an integrated online strategy. In this episode of the halftime Mike podcast I dive into the details on lead capture tactics as they flow within an overall digital marketing marketing strategy. Listen Now >> --- Send in a voice message: https://anchor.fm/halftime-mike-mike-gingerich/message Support this podcast: https://anchor.fm/halftime-mike-mike-gingerich/support

The P.R.I.M.E. Show
115 - Creating a Lead Magnet for Listbuilding

The P.R.I.M.E. Show

Play Episode Listen Later Jun 20, 2016 55:18


Join Cathy E.Smith as she discusses a few of the key words that will entice your customers to provide their email address and other contact information. Discover the two kings of the upsell in marketing. What is an upsell? How can you use an upsell to increase your client conversions? Learn which tools top marketers use to build their own lists.

InboundBuzz - Inbound Marketing Podcast
016 State of Lead Capture in 2016, Online Video Turns a Page & Mobile Site Speed

InboundBuzz - Inbound Marketing Podcast

Play Episode Listen Later Jun 19, 2016 27:42


Show Notes (CORRECTION at 21:48 Microsoft NOT Facebook bought LinkedIn for $26.2Bn) Buzz 1: The day the Internet video finally killed TV & Malcom Turnbull a. Australia is currently in the middle of election season and the final debate was streamed on facebook by news.com.au and made for some very interesting observations and stats indeed. b. Before they started, the intro of the video alone was viewed 700K more than the views of the first two debates got and theirs hadn't even started yet! c. One of the biggest stories was when the opposition leader Bill Shorten hijacking it. This was when he asked people to hit “like” if they wanted a better Broadband Network. The live video was overtaken with a flurry of “thumbs-up” emoticons after his call-out. d. I wouldn't say this is the nail in the coffin for TV but what I will say that is a big of a sign as any that you need to get your video game up and look at out you can use video to promote to and engage with your audiences. Buzz 2: New mobile and site testing tool a. Google is increasing the weight of the mobile factor in coming months. b. Specifically, Google will be pying increased attention to the speed of your mobile site. c. Free testing tool: www.testmysite.thinkwithgoogle.com d. Key point: Tool is harsh at the moment when it comes to mobile speed. Speed for most sites in the top 10 that are not Google is around 50-70 out of 100 Buzz 3: The State of Lead Capture in 2016 a. State of Lead Capture Survey: https://www.formstack.com/report/lead-capture-2016 b. Understanding the evolution of a lead impacts how you target them: Individual visits your site > fills out a form > populates database > allows for personalisation c. INSIGHT 1: 78% of marketers said they rely on AdWords and SM Ads. d. When it comes to proving ROI 34% of people don't know where to start. e. Recommendation: Setup Goals in Google Analytics. See slidedeck on a Masterclass I did on this topic here: http://www.slideshare.net/MobySiddique/google-analytics-metrics-that-actually-matter and you can watch the recording here: http://aeona.com.au/metrics-that-matter-an-introduction-to-analytics-reporting/ f. Define your CPA and CPL before you begin. Check out last week's podcast for more info on this topic where I spoke about applying this concept to Facebook ads: https://soundcloud.com/inboundbuzz/ep15-facebook-ads-mastery-episode g. INSIGHT 2: I mentioned 78% were using Paid and Social Ads. h. Facebook for B2B: Try targeted campaigns first by running website custom audiences then lookalikes. My advice would be take a very defined and targeted approach i. INSIGHT 3: (5) Key Recommendations to capture more leads j. Consider cutting back on social media ads and focus on other channels k. Invest in CRO. Check out a great all-rounder tool for this, hotjar: https://www.hotjar.com/

The P.R.I.M.E. Show
114 - Email Marketing Tools and Resources

The P.R.I.M.E. Show

Play Episode Listen Later Jun 13, 2016 56:17


Join Cathy E. Smith as she discusses the three major components of email marketing. She provides her insight into two mobile apps: one app makes management of multiple email accounts easier and the other provides the ability to invoice clients. Cathy discusses everything from websites that help you obtain the email of an important contact to landing pages to capture email information. Learn these key tips and more on this week's episode.

The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders

Everybody needs lead capture on their website. Thrive Themes offers some great tools to make this process easy and effective. I have been getting a lot of questions lately about Thrive Leads, the Thrive Content Builder and Thrive Themes. So, in episode 56 I break down all of the Thrive Themes products and how they […] The post TAM 056: Lead Capture With The Thrive Themes Suite appeared first on The Active Marketer.

Halftime Mike - Mike Gingerich Podcast on Social Media, Business, and Life
Integrating Marketing with Lead Capture Tool Waftio

Halftime Mike - Mike Gingerich Podcast on Social Media, Business, and Life

Play Episode Listen Later Jan 7, 2016 23:28


Is your website performing for your business? Is your website truly generating leads? More than just the website "Contact Form", is your website offering a incentive that grows your email marketing list? One of the biggest gap points on websites today is lead capture.   In this Halftime Mike podcast episode we dive into why lead capture matters, how it can be done, and one specific tool that can help!   Listen Now: --- Send in a voice message: https://anchor.fm/halftime-mike-mike-gingerich/message Support this podcast: https://anchor.fm/halftime-mike-mike-gingerich/support

Customer Engagement Radio
010: A 20-Point Lead Capture Page Checklist that will Dramatically Increase the Number of New Leads You Capture

Customer Engagement Radio

Play Episode Listen Later Nov 24, 2015 18:48


Many business owners and executives know the importance of having an online presence. Creating a personalized website and managing a social media presence are now a vital part of any business’ marketing strategy.

Increase Local Traffic with Jenn Foster
FAQ 2 Increase Local Traffic with a Lead Capture Page

Increase Local Traffic with Jenn Foster

Play Episode Listen Later Nov 13, 2015 1:25


Increase Local Traffic - Organic SEO Marketing. To receive a copy of my book simply text your name and email to 801-901-3480 Marketing has also shifted from a one-way broadcast to a multi-point conversation. In the past, communications were “broadcast” exclusively through mass marketing channels like radio, TV and newspapers. However with social media, much of the communication is controlled by the prospects through services like Facebook and Twitter, which have more than 700 million members combined. Additionally, YouTube, gets 300 million visitors a month. You need a knowledgeable expert to help you plan and execute online and mobile marketing strategies with zero extra effort on your part. Review our pages and contact us for a no-obligation consultation to help your business with Internet Marketing to Increase your Local Traffic, Online Traffic and In Store Traffic.

Social Media Marketing Happy Hour Podcast
267: The Link Between Your Ad and Lead Capture Page

Social Media Marketing Happy Hour Podcast

Play Episode Listen Later Apr 21, 2015 10:48


So you're running your ads but you aren't getting the results that you think you should be getting. What on earth could be the issue? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about one of the most common reasons for ads to fail....lack of congruency between your ad and the page the prospect lands on.  

Social Media Marketing Happy Hour Podcast
110: 5 Ways To Get Traffic To Your Lead Capture Pages

Social Media Marketing Happy Hour Podcast

Play Episode Listen Later Nov 15, 2014 12:58


You've got your ethical bribe set up, your LeadPages ready, your thank you page & your follow up emails all lined up and ready to go. Now what? How do you get people to see your offer? It's all about traffic. Dawn & Traci share 5 ways you can get eyeballs onto your offer and start the list building process asap.

Cheplak Live
Recruiting With Technology

Cheplak Live

Play Episode Listen Later Nov 13, 2014 35:04


Jon Cheplak takes real estate leaders through the importance of using technology and automation in your recruiting strategies. Exploring what has to happen with your recruiting specific website.

BizBrainstorms
4 Simple Lead Capture Strategies For Small Businesses

BizBrainstorms

Play Episode Listen Later Sep 26, 2014 11:24


4 Simple Lead Capture Strategies for Small Businesses Text or Call (435) 915-6926 Landing Pages 2 Way Text or Call SMS Text Message Mobile Kiosk

Online Marketing
JLDC 0029: Internet Marketing FAQ Podcast – August 26th 2014

Online Marketing

Play Episode Listen Later Sep 3, 2014 45:54


Topics discussed during this podcast include; Wordpress updates Lead capture pages Driving traffic to your squeeze page Converting leads And much more. You can play the podcast here: Your browser does not support the audio element.   Here's a timeline of the topics discussed during the podcast: 0:00 - Introduction 0:50 - Do you need to keep your Wordpress plugins updated? 2:40 - Can Wordpress updates be automated? 11:40 - How to stop your site being indexed on Google 14:30 - Should your site be perfect before you begin promoting it? 19:45 - Getting started with Lead Capture basics 22:00 - Live lead capture page reviewed 26:35 - Driving traffic to your squeeze page 31:00 - Repurposing your content 34:00 - Advertising on Plenty of Fish (POF)   Websites referenced during the podcast: Wordpress.org WebFire - traffic generation tools RTX Platform - PPV traffic Propel Media - PPV traffic Facebook Advertising Kindle Publishing POF Advertising   This podcast is a recording of the live weekly conference calls held exclusively for the members of my Mastermind group. Typically discuss ways we can drive traffic to our squeeze pages to build our list but discussions are open to any business-related topic and personal development also. Like this podcast? If you're enjoying the podcast, it's safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I've created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you'll feel great about yourself... Have any comments on the items discussed in this call or want to suggest topics for future discussion? Leave your comments below.

Give Away Free Trithin Magic Get Paid
Triunityteam1's Business Briefing

Give Away Free Trithin Magic Get Paid

Play Episode Listen Later Sep 25, 2008 22:41


Business Building Marketing Tools TriUnity has developed several Marketing Tools and Systems to help you promote, advertise, and build your business. You can choose one, two, several, or any combination of Marketing Systems available. 1) Some of our most successful reps have simply referred people to their websites on a consistent basis. As you refer people to your Corporate website it promotes our Exclusive Products and unmatched Compensation Plan. Many people sign up just by viewing the website and learning about the power of our program, especially when they see our Pay Plan comparisons to other companies. How easy is that? Anyone can do this. You should feel comfortable referring your prospects, leads, associates, other networkers, friends, family, and anyone else you know to your site. 2) Custom Autoresponder, Marketing Website, and Fear of Loss System. This System works for you 24/7: When you order the "GO-TRIUNITY" system you can drive traffic to this Lead Capture and follow up system. You can also order the "Guaranteed Tour Takers" people who respond from Internet ads looking for a Home Business and take the Tour of your website. These leads are very responsive and if you call them up to say hello and touch base with them you will sign up a much greater number of them. This system does the presentation, the follow up, and can even do the close. Your Autoresponder System and your email campaign is launched to anyone who visits your site. Your prospects receive emails every other day for a month encouraging them to join the program. You can also use the "TELL A FRIEND" system built into your Autoresponder. This contacts people you know letting them know about your new business venture and how they can check it out, order product, and start their business. You will want to MAXIMIZE your results by using the Autoresponder Training listed on your Training Page in this website and also use the Training in the "back office" of your Autoresponder system.

Give Away Free Trithin Magic Get Paid
Triunityteam1's Business Briefing

Give Away Free Trithin Magic Get Paid

Play Episode Listen Later Sep 23, 2008 25:39


Business Building Marketing Tools TriUnity has developed several Marketing Tools and Systems to help you promote, advertise, and build your business. You can choose one, two, several, or any combination of Marketing Systems available. 1) Some of our most successful reps have simply referred people to their websites on a consistent basis. As you refer people to your Corporate website it promotes our Exclusive Products and unmatched Compensation Plan. Many people sign up just by viewing the website and learning about the power of our program, especially when they see our Pay Plan comparisons to other companies. How easy is that? Anyone can do this. You should feel comfortable referring your prospects, leads, associates, other networkers, friends, family, and anyone else you know to your site. 2) Custom Autoresponder, Marketing Website, and Fear of Loss System. This System works for you 24/7: When you order the "GO-TRIUNITY" system you can drive traffic to this Lead Capture and follow up system. You can also order the "Guaranteed Tour Takers" people who respond from Internet ads looking for a Home Business and take the Tour of your website. These leads are very responsive and if you call them up to say hello and touch base with them you will sign up a much greater number of them. This system does the presentation, the follow up, and can even do the close. Your Autoresponder System and your email campaign is launched to anyone who visits your site. Your prospects receive emails every other day for a month encouraging them to join the program. You can also use the "TELL A FRIEND" system built into your Autoresponder. This contacts people you know letting them know about your new business venture and how they can check it out, order product, and start their business. You will want to MAXIMIZE your results by using the Autoresponder Training listed on your Training Page in this website and also use the Training in the "back office" of your Autoresponder system.