Podcasts about pursuing private practice

Welcome to a bonus episode of the Pursuing Private Practice podcast!  Applications for the next cohort of EXPAND are now open! The program begins Thursday, October 10th! In this podcast episode, Jennifer McGurk, CEO of Pursuing Private Practice, answers questions about hiring and leadership in business. Topics include hiring your first team member, the interview process, the difference between employee and contractor positions, the importance of setting clear expectations and communication, and the complexities of team dynamics in private practice. This episode is full of action steps for you to embrace leadership in your business.  00:04:30 - CEO Time and Job Descriptions The significance of scheduling CEO time to evaluate business operations. Discussion about the different steps to create a job description for a virtual assistant based on tasks needed, outcomes, and budget. 00:09:42 - Paying Team Members Comparison of hiring a virtual assistant versus a dietitian, focusing on roles and revenue generation. Insights on how to determine fair pay for dietitians based on expertise and business finances. 00:17:45 - Employee vs. Contractor Differences Explains the differences between hiring W-2 employees and W-9 contractors, focusing on supervision and responsibilities. 00:21:23 - Marketing Job Positions and the Interview Process Strategies for marketing job openings effectively to attract the right candidates for your business. Advice on conducting interviews and assessing candidates' problem-solving skills and fit for the role. 00:30:06 - Setting Expectations for Retention The importance of setting clear expectations for team members regarding client sessions and communication, including hiring and managing team members effectively. 00:35:21 - Job Descriptions for VAs and Interviewing Candidates Explores the necessity of having a job description when hiring a virtual assistant to ensure clarity of roles and expectations. Highlights the importance of asking the right interview questions to avoid bad hires. 00:38:54 - Addressing Performance Issues and Conflicts of Interest for Team Members Starting a Practice Discusses strategies for addressing performance issues with associates, including setting clear goals and expectations. Explains how to manage situations when associates wish to start their own private practices. 00:46:27 - Client Retention and Building Business Assets Emphasizes the importance of client care during transitions when associates leave, allowing clients to choose their path. Discusses the importance of creating intellectual property and business assets to sustain a practice. 00:49:19 - Pay Structures for Employees and Leadership Support Explores different pay structures for employees in group practices, including hourly rates and fee splits. Encourages business owners to seek support and build leadership skills to create sustainable practices. 00:57:31 - Join EXPAND More information about the EXPAND business coaching program for support in hiring and leadership. EXPAND is a business coaching program for private practice professionals looking to get support around team and leadership. The program helps you hire your team, manage your team, and step into your CEO role as a leader.  This program is perfect for group practice owners, and/or business owners who want to hire operations support like an administrative assistant or marketing support.    EXPAND is a mix of the program curriculum, group calls, individual coaching sessions, and community. Program Curriculum - This curriculum includes digestible audio & video lessons, helpful worksheets for reflection and accountability, and templates & tools to make your life so much easier.  Group Coaching Calls -We focus each week on 1-2 lessons from the educational curriculum so it's easy to go through the material and form your action steps.  1:1 Coaching Sessions - These sessions are for individual project review, and for any private questions. Community - Access to other amazing business owners at your level This program focuses on 3 foundations of your CEO Role: Run Your Business Like a CEO: Expanding your vision, creating a sustainable business offer, systems to scale, figuring out your finances, and marketing metrics, & defining your CEO role. Supervise Your Team Like a Leader: Ensure that you are leading yourself and your team according to your values and your boundaries. Learn how to hire and manage your team, whether you're just getting started with the hiring process or already have a team. Live Your Life With Freedom: From self-care to relationships and boundaries & having fun, life is meant to be lived. We support you in finding more space so you can live your life. Learn more and apply today!

This is a bonus episode of the Pursuing Private Practice podcast! This podcast episode is the replay of a live workshop all about business growth through the different stages of business. You can sign up for the replay here and receive our comprehensive workbook and a time-stamped transcript. The workshop is all about what to do (and what NOT to do!) to build a successful business from getting set up, starting to see your first few clients, and growing until you're fully booked. And "fully booked" on your terms. See a few clients or a full caseload. When you have a private practice, you get to decide. SET UP: You're ready to put a date on your calendar. Open your business within 30 days and set up a strong foundation to begin to accept clients. START: Get your first few clients with confidence. Start your sustainable side hustle and see your first few clients keep coming back. GROW: Grow your business until you're fully booked, but on your terms: your ideal clients, your flexible schedule, your desired profit, and within your boundaries. SCALE: Transform your business into a scalable business. Design a CEO role that will expand your business operations, team, and impact. COAST: Coasting makes your business stronger. Connect to your values and reject diet culture in business telling you you're not good enough when you desire to coast.   Join Business School for our next cohort beginning Monday, June 3rd! Business School is a comprehensive online program to help you set up your business, start to see your first few clients, and grow!  Business School includes our educational platform, weekly connection calls with our team and other members, and a Facebook Group for accountability. This video shows you even more of what's included in our platform.  Customized business education for starting and growing your business Guides + templates + action steps to make your life easier Workbooks to support your business planning An exclusive online community to celebrate with you, vent with you, and cheer you on We'd be honored to help you take up space as you start and grow your business. Find Pursuing Private Practice on Instagram! Enjoy this bonus episode of the Pursuing Private Practice podcast. We'll be back for Season 3 of the podcast sometime this winter or early 2025!  

Welcome to the Pursuing Private Practice podcast! This is our last episode of Season 2. Season 3 will begin this fall! In the meantime, visit our website, check out our programs, Business School and EXPAND, and subscribe to our email list to stay tuned about upcoming events. Join Jennifer McGurk, the CEO of Pursuing Private Practice, and her two business best friends, Dr. Stefani Reinold and Lindsay Stenovec, as they discuss the business changes and evolving their CEO roles. Join the conversation to hear about: Business Transitions Are Inevitable: Jennifer, Stefani, and Lindsay share experiences of embracing change to their "job descriptions", team transitions, and the impact of personal and professional shifts on business decisions. Factors for Business Decision-Making and Shifting Priorities: It's important to reflect on the evolving priorities and boundaries in business over time. Jennifer, Stefani, and Lindsay explore how financial security, family boundaries, and personal capacity have influenced business decisions and transitions. Perception vs. Reality in Business: Being CEO is not without its challenges. Business perception has been heavily influenced by skewed online representation of business ownership. Recognizing Burnout Triggers: Jennifer, Stefani, and Lindsay talk about how they recognize burnout triggers and how to take personal accountability in business. Emotional Elements in Business: Navigating transitions and responsibilities as an entrepreneur can be very emotional. Gain insight into personal growth and emotional regulation in business ownership.   The key takeaway? Fully stepping into your CEO role gives you freedom and autonomy. While this is a privilege, it can also be a burden. Finding business friends to support you through your entrepreneurial journey is essential for your well-being.   Dr. Stefani Reinold is a board-certified psychiatrist, author of the book Let Your Heart Out, podcast host, military wife, and mother of 4. She is the founder of Wholehearted Psychiatry, an integrative, holistic psychiatry practice in Dripping Springs, TX. She is passionate about normalizing mental health struggles, sharing antidotes to hustle culture, and encouraging individuals to live out their unique purpose. When she is not breaking the mold for traditional psychiatrists, you can find her spreading mom life truth bombs, talking business strategy, embracing her infinite Pinterest failures, or living out her minimalist, organized life fantasies in her perfectly imperfect home in Austin, Texas. Find Stefani on Instagram @stefanireinoldmd   Lindsay Stenovec is the owner of Nutrition Instincts, Inc – a group practice in San Diego, CA specializing in eating and feeding disorders. She enjoys offering supervision to dietitians in individual and group settings and has spent 13+ years working with people experiencing eating disorders, the intersection of disordered eating, and pregnancy/postpartum and child feeding challenges. Lindsay is passionate about supporting dietitians so that they feel grounded in their collaborative work with clients, can hold space for healing, and maintain a sustainable career. She is currently navigating a business transition in deciding to close Nutrition Instincts this summer to make space for professional supervision services, consulting projects, and speaking engagements. Find Lindsay Stenovec on Instagram @lindsaystenovec_rd You can also find Pursuing Private Practice on Instagram @pursuing.private.practice Thanks for a great Season 2 and we'll be back soon for Season 3!

Welcome to the Pursuing Private Practice podcast! Join Jennifer McGurk, the CEO of Pursuing Private Practice, and Stephanie Hofhenke, the CEO of String Marketing, to discuss an update on technology as a business owner. Episode Highlights: Trends in Technology for Entrepreneurs: Stephanie goes through trends in technology, mindset shifts, and how setting up an EMR can help business owners save time, money, and energy. Challenges and Benefits of Technology: Stephanie and Jennifer emphasize the importance of creating an experience for your clients to keep them coming back. There are so many benefits in setting up technology systems as a way of customer service, but it can be challenging for business owners who aren't "tech-savvy". The Evolution of String Marketing with String Connect: Stephanie shares the development process of the String Connect product, emphasizing the customer-driven approach, addressing client needs, and streamlining marketing activities for practitioners.   The key takeaway? Leveraging technology to streamline your business processes can change your life as a business owner.    If you want to grow and scale your business without sacrificing your self-care, boundaries, or integrity, apply for the next cohort of EXPAND. This business coaching program is designed to focus on your CEO role to run your business like a CEO, own your leadership like a CEO, and live your life like a CEO. EXPAND features: Program Curriculum - This curriculum includes audio & video lessons, helpful worksheets for reflection and accountability, and templates to make your life much easier. We focus on the GROW & SCALE stages of business. Group Coaching Calls - We structure the calls in a specific order for organization and action steps. All calls will be recorded and discussed in our community for accountability. 1:1 Strategy Sessions - Diving deep into what your business needs to finally scale to its full potential. Community - Access to other amazing business owners at your level.   It's time to turn your business into an asset with a scalable offer. Apply for EXPAND today! Connect with Pursuing Private Practice on Instagram.   Stephanie Hofhenke is the founder of STRING Marketing, a digital agency that has focused on serving dietitians for 14 years. Stephanie and her team of experts are passionate about helping practitioners elevate their practice and master their marketing. She leads a growing team with branding, marketing, and website experience. Together they have worked with over 400 practitioners and have launched even more websites. They build websites that attract millions of unique visitors per year. She has a sincere appreciation for the work that dietitians and healthcare professionals do to impact the world. Her knowledge of the unique challenges practitioners face has been compiled into a remarkably effective toolkit that helps practitioners across the country take their business marketing challenges head-on. Find out more about STRING Connect. Find STRING Marketing on Instagram @stringmarketing

Welcome to the Pursuing Private Practice Podcast! Join Jennifer & Courtney Vickery, CEO of Declet Designs, as they define what it means to be a CEO. They share personal experiences of how their CEO roles have changed and discuss delegation, team support, and the importance of mentorship and coaching. Join the conversation as they discuss: Importance of Self-Care and Boundaries: Boundaries will evolve and change according to your passions, market, and strengths. They discuss the evolution of their CEO job descriptions and how their CEO role has changed through the different stages of business. Taking Care of Your Team and Getting Support: Team members are valuable assets to any company. Jennifer and Courtney stress the need for any business owner to prioritize their own well-being while leading a team. Creating Space for CEO Time: CEO Time is not what you think! It's a mix of data and intuition to make business strategy decisions for the company's vision. Run Your Home Like a CEO: Running a home like a CEO means understanding the big picture of your home, creating systems, delegating tasks, and getting support for your life (just as much as your business!) Use the exercise outlined in this podcast episode to create your ideal CEO job description! This is just one of the templates in Pursuing Private Practice's business coaching program, EXPAND. Apply today for the next cohort beginning March 20th! Connect with Pursuing Private Practice on Instagram.

Welcome to the Pursuing Private Practice podcast! Join Jennifer McGurk, the CEO of Pursuing Private Practice, and Heather Rudalavage, the owner of Intuitive Nutrition, to discuss various systems in motherhood and home. Join the conversation to learn more about: The Intersection of Parenthood and Private Practice: Heather and Jennifer discuss the intersection of parenthood and private practice, and how many private practice professionals desire a flexible lifestyle to balance work and family. The Importance of Running Your Home Like a CEO: Heather emphasizes the importance of running your home like a CEO with examples of systems, tips, and ways to integrate life and work for business owners at every stage of business. Business Growth and Redefining Success: All business owners go through business growth, burnout, and then must redefine success on their terms. The conversation explores the different definitions of success and the factors that contribute to personal fulfillment and achievement in business: schedule, boundaries, money, impact, and flexibility are all "worth" the hard work. Lessons from Parenting and Business Ownership: Heather and Jennifer discuss the lessons learned from parenting and business ownership, emphasizing the similarities in long-term commitment, adaptability, and the ongoing journey of growth and development. Heather shares personal experiences of parenting and the transition to adulthood with her children. The conversation reflects on the different stages of parenting and the impact of family dynamics on personal and professional growth. Reflect on what systems are helpful for you in running your home like a CEO.   If you want to grow and scale your business without sacrificing your self-care, boundaries, or integrity, apply for the next cohort of EXPAND. This business coaching program is designed to focus on your CEO role to run your business like a CEO, own your leadership like a CEO, and live your life like a CEO. EXPAND features: Program Curriculum - This curriculum includes audio & video lessons, helpful worksheets for reflection and accountability, and templates to make your life much easier. We focus on the GROW & SCALE stages of business. Group Coaching Calls - We structure the calls in a specific order for organization and action steps. All calls will be recorded and discussed in our community for accountability. 1:1 Strategy Sessions - Diving deep into what your business needs to finally scale to its full potential. Community - Access to other amazing business owners at your level. It's time to turn your business into an asset with a scalable offer. Apply for EXPAND today! Connect with Pursuing Private Practice on Instagram.   Heather Rudalavage is an anti-diet, weight-neutral Registered Dietitian, Certified Intuitive Eating Counselor, and Certified Body Trust Coach in the Philadelphia area. She is the founder of Intuitive Nutrition. She has spent the last 10+ years helping women achieve their health goals with compassion, empathy, and a dash of humor! She is married to her high school sweetheart and mom to 3 teenagers. She enjoys spending time outdoors, knitting, and reading. She loves meeting new people and has traveled to 20 countries. She is currently about halfway through writing her first novel. Find Heather on Instagram at @antidiet.heather

Welcome to the Pursuing Private Practice podcast! Join Jennifer McGurk, the CEO of Pursuing Private Practice, and Alyssa Callahan, the CEO of Nourished with Kindness, to discuss the importance of systems in group practice. They both share valuable insights and tips for implementing effective systems in business. As a business owner, learning to navigate the complexities of running a practice and being an entrepreneur is crucial for success. Join the conversation to learn more about: Navigating Insurance Systems: Taking insurance in a group practice comes with its own set of challenges, particularly in managing cash flow and dealing with insurance companies. Alyssa shares her experience of a major issue with an insurance contract and the impact it had on her practice. Despite the challenges, she highlights the value of having multiple insurance contracts to maintain stability in the business. Financial and HR Systems: In addition to insurance systems, Alyssa discusses the importance of financial and HR systems in her group practice. She emphasizes the use of a reliable payroll system like Gusto for employee management and payroll processing. Having effective HR systems in place ensures smooth operations and supports the growth of the practice. The Importance of Skill Building: Throughout the conversation, Alyssa emphasizes the importance of skill building in creating and managing systems. As a business owner, developing the skills to handle challenges and implement effective systems is essential for long-term success. Building a skill in system creation and management allows for better problem-solving and decision-making in the business. Employee Systems and Project Management Tools: Alyssa shares her experience with Asana, a project management tool that has transformed the way her team operates. From onboarding to benefits checks, having the right systems in place has made a significant impact on the efficiency and success of her practice. Marketing and Onboarding Systems: Alyssa also highlights the importance of marketing and onboarding systems in her practice. From job descriptions to the interviewing processes and onboarding procedures, having well-defined systems in place has streamlined the hiring and training process for new team members. These systems not only benefit the business but also create a positive experience for employees. Group practice is just one example of a scalable business offer. To learn more about creating and launching a scalable business offer, apply for Pursuing Private Practice's business coaching program, EXPAND. Connect with Pursuing Private Practice on Instagram. Alyssa Snow Callahan, MS, RD, CEDS-C, is a Registered Dietitian Nutritionist, Certified Eating Disorder Specialist - Supervisor, Certified Intuitive Eating Counselor, author of The Mindful Eating Journal, and Founder / CEO of Nourished with Kindness. Alyssa specializes in eating disorders, binge eating, emotional eating, and body image in teens and adults, as well as a weight-neutral approach to treating fertility/pregnancy issues. She is also passionate about helping eating disorder and non-diet providers grow their business and clinical skills. Find Alyssa on Instagram, @Nourishedwithkindness and her own Instagram @alyssacallahanrd  

Welcome to the Pursuing Private Practice podcast! Join Jennifer & Jeannie Petrucci, CEO of LivingPlateRx, to hear all about Jeannie's journey starting her private practice, pivoting her business, and the support that helped her get to where she is today.  Join the conversation as they discuss: Trying New Things: Pivoting your business and trying something new can be scary, but don't be afraid to experiment and try new things. Failure is just an opportunity to pivot and learn. Leaning on Support: The journey of developing your business is tough to do alone. Find a strong support system to help you navigate the challenges and celebrate the successes. Prioritizing Mental Health: Building a business can be isolating, and entrepreneurship can most definitely take a toll on mental health. Remember to find what self-care works for you, and continue to prioritize it. Intellectual Property & Assets: Intellectual property is valuable in your business, and it's the foundation for scaling your business in a sustainable way.  The journey of building a business is filled with challenges, but with the right mindset and support, it's possible to create a business that serves YOU. We hope this inspires you to keep learning, growing, and expanding your business to take up space.  Connect with Pursuing Private Practice on Instagram. We invite you to check out a free resource Your Scalable Offer.  Sign up to receive this lesson from our program EXPAND to help you outline the criteria of a scalable offer, the pros and cons of different types of offers, and help you design YOUR successful scalable offer to take your business to the next level. Are you ready to transform your business and receive more time, money, and energy? Join us for this game-changing lesson! Download it here.   Jeanne Petrucci, MS, RDN, is the CEO and Founder of Living Plate Rx. She is a Registered Dietitian with a Master of Science degree in Nutrition Education from Teachers College, Columbia University. She has participated in research with gold-standard institutions exploring the impact of evidence-based culinary nutrition education programs and tools on human nutrition-related health behaviors. She is a busy mom of four and grandmother of 3 who has been exactly where many of you are - struggling to create all the content you need to serve your clients and grow your practice while still having energy for everyone else. Jeanne brings her experience as a private cooking instructor for more than 25 years to her second career as a dietitian content creator. She founded Living Plate Rx 5 years ago, building a meal planning platform and content library to support practitioners with all the resources they need to grow their practices without burning out. Today's Dietitian, the nation's leading media company for dietitians, recently acquired minority ownership in Living Plate Rx.  Check out these resources to learn more about Living Plate Rx: Your Ultimate Guide to Creating SOPs in Your Practice Free Workshop: Elevate Your Practice: Create a Year of Content to Attract, Serve, and Retain Your Ideal Clients

Welcome to the Pursuing Private Practice Podcast!   Join Jennifer & Courtney Vickery, CEO of Declet Designs, as they discuss the importance of implementing effective systems in business. They share how systems have revolutionized their business operations and leadership roles.     Join the conversation as they discuss: Rest & Reflection in Business: Many professionals who pursue a career in private practice face burnout at some point. It's important to take a step back to avoid burnout. Systems are essential for being able to COAST in business to maintain long-term success.  The Evolution of Systems in Pursuing Private Practice: Pursuing Private Practice began with no systems in place. Now, we use project management tools such as Trello and Asana to leverage systems to meet our overarching business goals.  Adjusting for Different Learning Styles: Individuals on your team might have different learning styles. Being able to accommodate various learning styles to ensure effective communication and seamless execution is game-changing.  The Impact of Systems on Business Growth: When you have systems in place that align with your business goals and meet your team's communication needs, business growth can start to happen.  Leveraging Visual & Auditory Communication: People learn differently, and using different visual and auditory systems can be extremely effective. Some people like things typed out, some learn best from videos, and others just need to hear it out loud.    We hope this encourages you to ask yourself, “How are the systems I have in place allowing me to take up space in business?” and “How can I make them better?” Systems can help you become the business owner you were meant to be.    Connect with Pursuing Private Practice on Instagram.   We invite you to check out a free resource Your Scalable Offer.  Sign up to receive this lesson from our program EXPAND to help you outline the criteria of a scalable offer, the pros and cons of different types of offers, and help you design YOUR successful scalable offer to take your business to the next level. Are you ready to transform your business and receive more time, money, and energy? Join us for this game-changing lesson! Download it here.   If you want to set up your business, start to see your first few clients and grow to create more impact, Business School is for you! This transformative program includes education, connection, support, and accountability to help you take up space and become the business owner you were meant to be.

Jennifer McGurk RDN, CDN, CEDS-S is the founder and CEO of Pursuing Private Practice. She began her career in business as a dietitian in private practice. She grew her private practice into a group practice and eventually expanded into speaking, offering workshops, and supervising other professionals. In this episode, Jennifer guides us in overcoming imposter syndrome and navigating the complexities of private practice, promoting diversified offerings beyond one-on-one sessions for a broader impact in the field. Her career in dietetics has undergone a significant transformation from a weight-centric approach to becoming a passionate advocate for anti-diets and holistic well-being. Her journey, shaped by continuous learning and client interactions, highlights the limitations of traditional diets and champions a weight-inclusive perspective. As a committed advocate for eating disorder treatment and recovery, Jennifer emphasizes the interconnected elements of mental health, genetics, environment, and brain function. Transitioning from a clinician to the business world, she stresses the multifaceted nature of recovery, challenging linear progressions, and advocating for a comprehensive treatment team. Jennifer addresses the need for early exposure to business concepts in dietetics education, encouraging an entrepreneurial mindset from the outset of one's career. Resources Mentioned In This Episode: Use the promo code "GORDON" to get 2 months of Therapy Notes free The PsychCraft Network The Practice of Therapy Community Mental Health Wear (use code POT24) Consulting With Gordon Pursuing Private Practice Jennifer on Instagram Jennifer on Facebook Pursuing Private Practice Podcast Jennifer on LinkedIn

Note: Empowering Dietitians is on a Maternity Leave hiatus January - April 2024. During this time, we will be re-airing top episodes of the show with new intros, updates, and insights. In this episode, I chat with Jennifer McGurk - a Registered Dietitian Nutritionist who is on a mission to support professionals to build a business that makes an impact in this world. Jennifer is the creator of Pursuing Private Practice, a business to help other dietitians build a weight-inclusive private practice. We discuss Jennifer's top tips for fellow Dietitians - including why you don't need to be afraid of making mistakes, the importance of finding supervision early in your career, and the beauty and inevitability of pivots and evolutions in your career as a dietitian. If you liked this episode, you may also like...[123] My Launch Failed - Now What? https://empoweringdietitians.com/podcast/failed-launch/ To connect with Jennifer...Follow her on Instagram, at ⁠⁠@pursuing.private.practice⁠, or visit her website at https://pursuingprivatepractice.com/ To learn more about Empowering Dietitians and the support Jess offers...visit her website at ⁠⁠⁠⁠⁠⁠www.empoweringdietitians.com⁠

I am talking with Jennifer McGurk RDN, CDN, CEDS-S, she is the founder and CEO of Pursuing Private Practice. She grew her private practice into a group practice and eventually expanded into speaking, offering workshops, and supervising other professionals. She started Pursuing Private Practice to address the demand for business education and coaching within the professional community.   Jennifer shares her running story. She started running as a way to track numbers and then took a 7 year break. She came back to running to help take care of her physical and mental health. She was able to enjoy running in a total different way. After a lot of hard work, uphill battles, and mindset shifts, she has completed a 1/2 marathon, a 10-mile race, and a few 5ks.   You can follow Jennifer on Instagram @pursuing.private.practice. You check out Jennifer's podcast Pursuing Private Practice Podcast. Check out her website www.pursuingprivatepractice.com. 

Welcome to the Pursuing Private Practice Podcast! In this episode, Jennifer is joined by fellow CEO Deanna Wolfe to discuss resilience in entrepreneurship, practical tips on marketing and selling, and the importance of bold messaging and authenticity in building a strong brand presence. Join the conversation as they discuss: Dream Jobs and Self-Care in Entrepreneurship: Discover how entrepreneurship opens doors to creating dream jobs while highlighting the crucial role of self-care and overcoming limiting beliefs. Integrity in Marketing and Selling: Explore the importance of authentic marketing, handling objections, and selling with integrity as fundamental components in establishing a successful business that resonates with the community. Business Wisdom: Learn that it's perfectly acceptable not to have everything figured out. The discussion also covers wise business investments, avoiding unnecessary expenses, and the ability to adapt to market shifts. Financial Success for Dietitians: Challenge the stereotype that dietitians can't thrive financially. Discover how prosperity positively influences both personal and professional growth. Listen to the full episode to gain valuable insights into transforming passion into a thriving business and how to boldly market your offers. Deanna, a Registered Dietitian by trade, has since become a marketing, sales, and content expert who has built a 7 figure business, multiple million+ dollar online programs, and leads a team of 10 with continual annual growth. She has journaled her journey from her past eating disorder, motherhood, and entrepreneur journey online for the past 8 years. She is truly a pioneer in the online space, creating a loyal community through Instagram and TikTok. Connect with Deanna on Instagram. This episode of the Pursuing Private Practice is sponsored by Business School. Join our comprehensive online program to help you set up your business, start to see your first few clients, and grow! Business School includes our educational platform, weekly connection calls with our team and other members, and a Facebook Group for accountability. This video shows you even more of what's included in our platform.  Customized business education for starting and growing your business Guides + templates + action steps to make your life easier Workbooks to support your business planning An exclusive online community to celebrate with you, vent with you, and cheer you on We'd be honored to help you take up space as you start and grow your business. We have a reputation for a reason!

Welcome to the Pursuing Private Practice Podcast! Join Jennifer & fellow CEO Yvette Quantz of Customized Nutrition Newsletters as they discuss how email marketing is a powerful tool that allows you to connect with your audience, nurture relationships, and drive conversions. Unlike social media, where your message can easily get lost in the noise, email allows you to go deeper and engage with your subscribers on a more personal level. Here are some reasons why email marketing is essential: Deeper Engagement: Email allows you to provide more in-depth content and build a stronger connection with your audience. Segmentation: With email, you can send targeted messages to different segments of your email list based on their interests and needs. Funnel Creation: You can create specific funnels to guide your subscribers through their customer journey and provide them with the right content at the right time. Ownership: Your email list is an asset that you own. Unlike social media followers, you have full control over your email list and can transfer it to different platforms if needed. Email marketing is a powerful tool that can transform your business. This episode will show you how to add value and connect with your audience through email!   Yvette Perrier Quantz, RDN, LDN, is a passionate dietitian and creative nutrition entrepreneur who's been blazing her path in the nutrition and wellness industry since 2003. Since 2008, she has owned and operated a private nutrition practice, Food Therapy, offering clients a holistic approach to nutrition as the foundation of radiant health and meaningful contribution. Through Customized Nutrition Newsletters and Foodspiration® line, Yvette creates educational and inspirational resources for other health and wellness professionals to connect, educate, and inspire their clients and community. A prolific blogger on nutrition, health, and elevated living, she is also the author of: The Little Black Book of Foodspirations®, and Prayers and Petitions for My Cancer Warrior. Connect with Yvette on Instagram   This episode of the Pursuing Private Practice is sponsored by Business School. Join our comprehensive online program to help you set up your business, start to see your first few clients, and grow! Business School includes our educational platform, weekly connection calls with our team and other members, and a Facebook Group for accountability. This video shows you even more of what's included in our platform.  Customized business education for starting and growing your business Guides + templates + action steps to make your life easier Workbooks to support your business planning An exclusive online community to celebrate with you, vent with you, and cheer you on We'd be honored to help you take up space as you start and grow your business. I'm so proud we have a reputation for a reason! Join now before the next cohort begins!   

Welcome to the Pursuing Private Practice Podcast! In this episode, Jennifer is joined by Summer Innanen and Danni Adams, two seasoned body image coaches. They discuss their journey into creating a certification process for supporting professionals to confidently help clients improve body image. They also discuss the impact of feedback, and how their collective approach brings different perspectives and experiences into a rich learning environment. Join the conversation as they discuss: Continuous Learning: Certification programs should be flexible and continually updated based on feedback and emerging insights. Values Alignment: Professionals should align with their values and engage with current events sensitively. Coaching Skills Matter: Coaching skills, not just knowledge, are vital for effective support in body image coaching. Transparency and Collaboration: Transparency and collaboration can enhance the development and impact of certification programs.   Danni “Amapoundcake” Adams (https://www.instagram.com/amapoundcake/) is an influencer, writer, activist, body image coach, and sought-after speaker from Sanford, Florida. The audacious body image coach has been invited to speak at Harvard University, University of Ottawa, Bethune Cookman University and more about race, beauty, and other topics. She's been featured on ABC's Tamron Hall Show, Dr. Phil and The Sisaundra Show. Summer Innanen (https://summerinnanen.com/) is a professionally trained coach who's been specializing in body image, confidence and self-worth since 2014 and has helped hundreds around the world. She is the best-selling author of the book Body Image Remix and host of Eat The Rules - a podcast ranked in the top 0.5% of all podcasts dedicated to anti-dieting, body image, and intersectional feminism.   Connect with Pursuing Private Practice on Instagram If you want to set up your business, start to see your first few clients and grow to create more impact, Business School is for you! This transformative program includes education, connection, support, and accountability to help you take up space and become the business owner you were meant to be.

Welcome to the Pursuing Private Practice Podcast! Join Jennifer, Danielle, and Courtney Vickery, CEO of Declet Designs, as they discuss the theme for December: marketing. They explore the definition of marketing and how to show up authentically, no matter your stage of business. Jennifer shares how she currently rates Pursuing Private Practice's marketing and encourages you to assess your marketing this month. Join the conversation as they discuss: Diverse Marketing Channels: Marketing can include utilizing various platforms such as podcasts, emails, social media, and events. Understanding the strengths and weaknesses of each channel is crucial for an effective overall marketing strategy. Nuanced Approach to Marketing: Different business stages, personalities, and target clients may require different marketing strategies. Acknowledge mistakes as learning opportunities and highlight the role of marketing in nurturing, asking for the sale, and converting leads into clients. Authenticity and Integrity in Marketing: in marketing efforts. Jennifer openly admits her strengths and weaknesses, particularly in social media. Acknowledging areas that need improvement and seeking support when necessary fosters a more authentic and relatable connection with the audience. Continuously assess and adapt marketing strategies based on your strengths, values, and individual business needs. Connect with Pursuing Private Practice on Instagram  If you want to set up your business, start to see your first few clients and grow to create more impact, Business School is for you! This transformative program includes education, connection, support, and accountability to help you take up space and become the business owner you were meant to be.  

Welcome to the Pursuing Private Practice Podcast! Join Jennifer and fellow CEO Julie Herres of GreenOak Accounting as they discuss the importance of looking into the data, the different methods of paying yourself based on your stage of business, and how to reverse engineer your practice to give you the life you want. Join the conversation as they discuss: Profit First and Prioritization: Implementing the "Profit First" system can have a significant impact on a business. It underscores the importance of prioritizing profit and being intentional about financial management. This approach can lead to a transformation in the way a business operates. Stages of Business: Business ownership involves distinct stages, each with its own financial dynamics. Solopreneurs, small group practices, and large group practices have varying approaches to paying themselves and managing their businesses. Understanding these stages and their financial needs is crucial. Niche Focus and Streamlining: Working within a niche and creating a repeatable, streamlined business model can lead to success. The owner's experience underscores the benefits of focusing on a specific market or service and avoiding the constant reinvention of the business model. Adaptability and Data Analysis: The ability to adapt and make data-driven decisions is vital for sustainable business growth. Business owners should not shy away from looking at financial data and should be open to evolving and adapting their practices as circumstances change. Investing in Growth and Balance: To achieve long-term success, business owners should invest in both personal and business growth. It's important to find a balance that aligns with their financial and lifestyle goals, ensuring that the business serves their needs and is sustainable in the long run. Remember, your decisions are not set in stone. You can evolve and adapt as your private practice and profit grows. Julie Herres is the founder and CEO of GreenOak Accounting, a firm that exclusively serves therapists, psychologists, and counselors in private practice across the United States. Over the years, Julie and her team have worked with hundreds of private practice owners and developed serious knowledge about what makes a practice financially successful. GreenOak's goal is to help practice owners feel comfortable with the financial side of their businesses and have profitable practices. Some of the firm's biggest success stories were achieved through implementing Profit First. Julie is an accountant and an enrolled agent (EA). She is also a speaker and the host of the Therapy for Your Money podcast. Connect with Julie on Instagram. Connect with Pursuing Private Practice on Instagram If you want to set up your business, start to see your first few clients and grow to create more impact, Business School is for you! This transformative program includes education, connection, support, and accountability to help you take up space and become the business owner you were meant to be.

Welcome to the Pursuing Private Practice Podcast! Join Jennifer & fellow CEO Linzy Bonham of Money Nuts and Bolts as they dive into the emotional aspects of our relationships with money, how money acts as a boundary in your business, and how finances are different for each stage of business. Join the conversation as they discuss: Relationship with Money: Money is not just about numbers and data but also about the emotional relationship we have with it. Money is a means of exchange that's deeply interconnected with our lives and is an unavoidable part of our existence. It's crucial to understand one's relationship with money, including the emotions, stories, baggage, shame, and trauma associated with it. Stages of Business: Different stages of business have different financial needs and complexities. Starting with a solo practice requires creating structure and clarity for the money management foundation. As your practice grows, you should be flexible and curious, adjusting your systems as needed. Money as a Boundary: Money serves as a boundary in professional relationships, including raising rates and making changes to your service offerings. Understanding your boundaries and making changes to them is vital for maintaining a healthy therapeutic relationship. Boundaries can shift as you move through different chapters of your career. It's essential to adapt to these changes and own the phase you're in. Cancellations Fees: Maintaining reliability with clients, including adhering to cancellation fees and being in touch with your changing boundaries, is essential for a productive and respectful clinician-client relationship. Money is not just about numbers; it's also tied to our emotions and life experiences. Your financial needs change as your business grows, and it's crucial to adapt your money strategies & boundaries accordingly. Linzy Bonham is a private practice therapist turned money coach who helps private practice owners and health professionals feel calm and in control of their finances through her coaching at Money Nuts & Bolts and her podcast Money Skills for Therapists. It all started when she saw her extremely skilled colleagues struggle with the money side of business. Some had even left private practice or were avoiding starting one because the financial side was too stressful. So Linzy decided to help therapists and health professionals develop peace of mind about their money. Since so many were never taught these skills, she focuses on the “how” of making the business side of private practice doable, and even super satisfying. Connect with Linzy on Instagram Connect with Pursuing Private Practice on Instagram If you want to set up your business, start to see your first few clients and grow to create more impact, Business School is for you! This transformative program includes education, connection, support, and accountability to help you take up space and become the business owner you were meant to be.

Welcome to the Pursuing Private Practice Podcast! Join Jennifer and fellow CEO Christine Thomson of Manipura Centre as they discuss the importance of embracing change, making money according to your values, and creating a business that not only serves your clients but you as well. Join us as we dive into Christine's story and discover the importance of our mindset when it comes to making money and being the CEO of our business. Join the conversation as they discuss: Embrace Change and Celebrate Progress: Acknowledge and celebrate the changes and progress you've made in your journey. It's important to reflect on how far you've come and use this as motivation for further growth. Rebrand and Expand: Rebranding and expanding your offerings can help you reach a broader audience. Listen to Your Calling: Sometimes, you may feel a calling to change directions, even if you initially resist it. Trust your intuition and embrace opportunities that align with your purpose and values. Create offers to live the life you want to live. Coaching and Empowerment: Recognize your role as a coach and empower your clients to find their own answers. Helping clients make their best decisions is a valuable skill that sets great coaches apart. Value and Pricing: Understand the value you provide to your clients and don't hesitate to charge accordingly. Money should not be a taboo subject; it's a tool. Charging appropriately is crucial for the health of your business. Consider raising rates as you gain more experience and provide more value This episode will empower you to recognize the true worth of your services in your business journey; you change lives. Christine Thomson, RDN, LDN Dietitian | Certified Life Coach | Founder of Manipura Centre Christine Thomson, a Certified Life Coach and visionary entrepreneur, is the driving force behind Manipura Centre. Her mission is to empower high-achieving professional women to step outside their comfort zones, discover their true potential, and achieve their innermost personal & professional desires. You can connect with Christine via her popular “Do All of The Things'' Podcast, which can be found on Apple Podcasts, Spotify, and most other podcast platforms. Connect with Christine on Instagram. Connect with Pursuing Private Practice on Instagram. If you want to set up your business, start to see your first few clients and grow to create more impact, Business School is for you! This transformative program includes education, connection, support, and accountability to help you take up space and become the business owner you were meant to be.

Welcome to the Pursuing Private Practice Podcast! Join Jennifer & Danielle as they discuss the theme for November: finances. They explore the concept of finances as a boundary and share insights on the importance of understanding and improving your business finances, no matter your stage of business. Jennifer shares how she currently rates Pursuing Private Practice's finances and encourages you to assess your current financial situation.  Join the conversation as they discuss: Finances Throughout Business Stages: Recognize that finances play a crucial role in every stage of a business. While core financial concepts remain consistent (income, expenses, profit, taxes, mindset), the specific recommendations for handling finances differ based on the stage of the business. Overcoming the Money Story: Discussing finances can be challenging due to the personal relationship many individuals have with money. Just as some clients struggle with discussing weight or mental health, there can be a sense of shame around financial imperfections. However, opening up about these issues can lead to greater empowerment. Money as a Boundary: Money is a boundary that should evolve just like any other aspect of a business. It's essential to adapt and improve financial strategies over time to support business growth and personal well-being. Mistakes in Handling Finances: There are some common financial mistakes made by professionals at different business stages. These include merging personal and business finances, neglecting estimated quarterly taxes, making hasty hiring decisions, and scaling too quickly without increasing revenue. Each stage presents unique challenges. In the episode, Jennifer & Danielle also touch on intuition and its role in financial decisions, discuss the potential downsides of disclosing revenue online and reflect on the state of the business coaching industry. Jennifer shares her advice for business owners overwhelmed by finances, stressing the importance of taking time to reflect and discuss both the data and emotions behind financial matters. Connect with Pursuing Private Practice on Instagram. If you want to set up your business, start to see your first few clients and grow to create more impact, Business School is for you! This transformative program includes education, connection, support, and accountability to help you take up space and become the business owner you were meant to be.

In this episode, Libby and Jennifer delve into various aspects of private practice and dietetics. They explore challenges and opportunities related to insurance, stress the importance of scalable business models, and address barriers dietitians may encounter. Their discussion encompasses finding effective systems, managing technology, shifting mindsets, and offering examples and inspiration to help dietitians broaden their business prospects. Additionally, they highlight the potential of private practice for flexible income generation in today's economy and underscore the role of social media in business growth, advocating for mindful usage and setting boundaries."Scaling your private practice with scalable offers can create additional revenue streams and reach more clients."BIO: Jennifer McGurk RDN, CDN, CEDS-S is the founder and CEO of Pursuing Private Practice. She began her career in business as a private practice dietitian. She grew her private practice into a group practice and eventually expanded into speaking, offering workshops, and supervising other professionals. She started Pursuing Private Practice to address the demand for business education and coaching within the professional community. Jennifer's passion and determination to empower other business owners has helped hundreds of clients in Business School and in the EXPAND business coaching program. Pursuing Private Practice is a top-rated business podcast. Jennifer's mission is to encourage others to take up space in business!Website: https://pursuingprivatepractice.com/What you'll learn from this episode: Insurance in private practice can reduce barriers to access care but also comes with challenges like billing and dealing with insurance companies. Scaling your private practice with scalable offers (courses, group programs, workshops) can create additional revenue streams and help you reach more clients. Barriers to adopting scalable offers may include a lack of examples in the field, fear of technology, and mindset shifts. Learning the skills of program design, managing feedback mechanisms, and improving systems are crucial for successfully implementing scalable offers. Private practice offers significant flexibility and income potential, making it suitable for those seeking additional earnings, especially during economic downturns. The scalability of private practice allows practitioners to start small and gradually expand their client base. Social media is becoming increasingly important for business growth, but it's essential to use it strategically and mindfully. Effective use of social media involves understanding various platforms and tailoring content to reach the ideal audience. Maintaining boundaries with social media usage is crucial to prevent it from negatively impacting mental health and productivity. Connect with Jennifer: Instagram: @pursuing.private.practice Email: hello@pursuingprivatepractice.com Connect with Libby: Instagram: @libbyrothschild | @dietitianboss YouTube: Dietitian Boss Checkout Practice Better here:https://practicebetter.grsm.io/dietitianbosspodcast Use code: DIETITIANBOSS20 to get started on Practice Better with 20% off any paid plan (eligible to those joining a paid Practice Better plan for the first time). Are you ready to get support? Team Dietitian Boss offers support to help you start, grow and scale your private practice. Book a call to learn more about what options we offer to help you based on your stage of business. Want to learn how to create passive income? Download our free 5 steps guide here. Download our free guide Freebie 1st hire. Download our free guide Start your private practice. Download our free guide Quit your clinical job. Want to hear client success stories? Review here.

Welcome to the Pursuing Private Practice Podcast! Join Jennifer and fellow CEO Kelly McKenna of Sit WIth Kelly as they discuss career transitions prompted by the pandemic, leveraging social media and online presence to grow her practice and the evolution of business offers. Join the conversation as they discuss: Building a Presence on Social Media: Building a social media following takes time and consistency. Repurposing existing content saves you time and helps you maintain a consistent online presence. Outsourcing and Support: Identify the areas where support is needed and see where you can outsource to reduce your workload. Support is key! Business Evolution: Business owners can evolve their strategies as their life circumstances change. Being open to adaptability and change is so important to your sustainability and success Remember, prioritize consistency, consider outsourcing for support, and remain adaptable as your business evolves! Kelly McKenna is a licensed therapist and business coach for therapists. Kelly built her private practice totally on Instagram @sitwithkelly. By providing educational and relatable content and Reels about anxiety, she's been able to help millions of anxious women. Kelly also coaches other therapists, helping them to market effectively on Instagram and grow thriving private practices @businessoftherapy. Connect with Kelly on Instagram: Sit With Kelly & Business of Therapy  Connect with Pursuing Private Practice on Instagram. If you want to set up your business and start to see your first few clients, Business School is for you! This transformative program includes education, connection, support, and accountability to help you take up space and become the business owner you were meant to be.

Welcome to the Pursuing Private Practice Podcast! Join Jennifer and fellow CEO & friend Julie Duffy Dillion as they discuss the importance of timing, embracing change, and building your personal brand. Being open to change and adapting your offers can lead to better outcomes; in life & business. Join us as we dive into Julie's story and discover that it's perfectly okay to adjust your path while pursuing your goals and dreams. Join the conversation as they discuss: Timing and Season: Recognize the right timing for pursuing your goals. Giving yourself permission to wait for the right season can lead to better outcomes. Adaptability: From 1:1 practice to group programs, online courses, and eventually a podcast and book, offers change and that's ok. Being open to change and new opportunities can lead to growth and success. Flexibility and willingness to adapt are essential for personal and professional growth. Building a Brand: Online content can play a significant role in building your brand and attracting publishers' attention. Consistency and branding are powerful tools for achieving recognition and opportunities. Financial Considerations: Pursuing your passion, like writing a book, may not always bring immediate financial rewards. Sometimes you need to acknowledge that you may not make much money in a particular season because you believe in the value of your book and the opportunities it could create. Community and Accountability: Find support and accountability through your audience and community. By thinking outside the box (live sessions & coworking with others) you can engage with your audience which helps you stay on track with your writing goals. Remember that success often involves waiting for the right season and being open to change and new opportunities. After sobbing in her boss's office 20 years ago, Julie Duffy Dillon taught her last diet. Once she saw the anti-fat bias and diet harm, she couldn't unsee it. She is a seasoned dietitian trained as a mental health counselor and podcast host of Find Your Food Voice®. Featured on TLC's My Big Fat Fabulous Life, Julie helps people with a complicated relationship with food better access non diet tools like Intuitive Eating and strategize how to remove the shame and blame dumped on them from diet culture. Julie holds a MS degree in Community Counseling, is a Registered Dietitian Nutritionist, and a Certified Eating Disorder Specialist and Supervisor. She is currently writing her first book, Find Your Food Voice, which will be out in January 2025. Connect with Julie on TikTok Connect with Pursuing Private Practice on Instagram. Expand your business beyond 1:1 work without sacrificing your self-care, boundaries, or integrity.  EXPAND Business Coaching is a 4-month, high-support, business coaching program. This program is for you if you are actively growing and want to scale your business. Check out more details and apply here.

Welcome to the Pursuing Private Practice Podcast! From 1:1 clinical work to online course creation and podcasting, join Jennifer and follow CEO Melvin Varghese of Selling the Couch as they discuss the journey of expanding beyond 1:1 offers in private practice. This episode emphasizes the importance of adaptability, perseverance, and a growth mindset when transitioning from a 'traditional' private practice to the world of online course creation. Join the conversation as they discuss: Transitioning from 1:1 to Scalable Offerings: The transition from traditional 1:1 therapy to scalable online course creation requires a solid foundation and can be challenging, but it offers the potential to share your message with a larger audience and increase revenue. Online Course Creation: Online courses don't need to be overly fancy; the focus should be on the quality of teaching and validating course ideas to ensure they align with what people want. Remember, "Passive income" in online courses doesn't mean zero effort; it involves creating systems for marketing that compound over time. Online courses can be valuable assets to your business. Persistence and Sacrifice: Success in online business doesn't happen overnight but through years of hard work, persistence, and support. Behind the scenes, there are often significant sacrifices that contribute to success. Adapting to Change: Your courses and offerings should evolve as the market, clients, and your own business goals change. Being open to feedback and making necessary adjustments is crucial. Mindset Work: Overcoming mental challenges related to pricing and self-worth is a significant aspect of entrepreneurship. Seek support and address personal issues to build confidence and resilience. Defining Success: Success in business can be defined beyond just revenue. It can involve reevaluating priorities, focusing on family, health, and well-being, and designing a business around the life you want to lead. Melvin Varghese, PhD is a licensed psychologist in Philadelphia, PA. In 2015, Dr. Varghese founded Selling The Couch, a podcast to help therapists move from clinical to online income. On the podcast, he interviews successful practitioners about how they've built their businesses, social media/marketing experts, and shares lessons as he uses our clinical skills to create an online business powered by podcasting + online courses. The podcast is one of the top Career podcasts in Apple Podcasts, has been downloaded over 1.7 million times, and is heard in over 125 countries. Dr. Varghese also founded several resources for therapists transitioning from the therapist chair to online income Connect with Melvin on LinkedIn. Connect with Pursuing Private Practice on Instagram. Expand your business beyond 1:1 work without sacrificing your self-care, boundaries, or integrity.  EXPAND Business Coaching is a 4-month, high-support, business coaching program. This program is for you if you are actively growing and want to scale your business. Check out more details and apply here.

Welcome to the Pursuing Private Practice Podcast! Join Jennifer and fellow CEO Brittany Modell as she shares the changes and pivots her business has undergone in recent years, highlighting the growth and adaptability necessary for success. This episode shares invaluable insights and experiences; embrace change, set boundaries, and create flexible business offerings that resonate with your unique business journeys. Join the conversation as they discuss: Making Informed Business Decisions: Take time to redefine business strategies by evaluating what's working and what isn't. This self-reflection helps align your business to your values and goals. Setting Hard Boundaries & Expectations: The foundation of a strong client-business relationship is setting clear expectations & boundaries. This can not only positively impact your business but also your personal life. Flexible Offerings: Transitioning from packages with set deadlines to offering month-to-month services, helps provide clients with greater autonomy and flexibility. And also, more flexibility in your own life. Exploring Different Approaches: Acknowledge the importance of learning from both successes and "failures." There is no right or wrong offer - each comes with its pros and cons. Remember the importance of adaptability, self-care, and staying true to your values in the ever-evolving world of business. You have permission to make changes to your offerings based on your stage of life or what you need as a human. Brittany Modell is a Registered Dietitian, Certified Intuitive Eating Counselor, Body Image Coach, and previous Co-Host of the Food Therapy Podcast. She is the founder of Brittany Modell Nutrition and Wellness, a weight-inclusive practice that specializes in helping individuals recover from eating disorders, disordered eating and chronic dieting as well as body image and eating with ADHD. She offers virtual 1:1 counseling and online courses Connect with Brittany on Instagram Connect with Pursuing Private Practice on Instagram   Expand your business beyond 1:1 work without sacrificing your self-care, boundaries, or integrity.  EXPAND Business Coaching is a 4-month, high-support, business coaching program. This program is for you if you are actively growing and want to scale your business. Check out more details and apply here.  

Welcome to the Pursuing Private Practice Podcast! In today's episode, join Jennifer & her executive assistant, Danielle, as they discuss the theme for October: offers. Learn how to recognize when it's time to make changes, whether it's based on client feedback, shifting market trends, or evolving boundaries. They provide invaluable advice on how to assess the effectiveness of your offers and when it's time to pivot. Jennifer shares how she currently rates Pursuing Private Practice's offers and encourages you to assess your current offers. Join the conversation as they discuss: Adaptability is Key: Business owners must be adaptable and willing to pivot their offers when the market changes. What worked in the past may not work in the present or future, so it's important to stay flexible. Assess and Adjust: It's crucial to regularly assess the effectiveness of your offers. If your offers aren't delivering the desired results or transformation to your clients, it may be time to make adjustments. Pay attention to your gut feeling about whether your clients are truly benefiting from your services. Boundaries Matter: Personal and professional boundaries play a significant role in shaping your offers. Over time, as you evolve and your boundaries change, your business should reflect those changes. Learning to protect your energy and set clear boundaries is essential for long-term success. Trends in 2023 and Beyond: AI is becoming increasingly important in the business world, saving time and streamlining processes. However, it's essential to balance technology with a human touch. Additionally, the trend is shifting back towards in-person interactions and local community building. Resilience and Learning: Creating and pivoting offers is a skill that improves with practice. It's normal to encounter challenges and even have regrets along the way, but resilience is crucial. As a business owner, you must keep moving forward, learning from your experiences, and evolving your offers to meet changing market demands. Connect with Pursuing Private Practice on Instagram. Expand your business beyond 1:1 work without sacrificing your self-care, boundaries, or integrity.  EXPAND Business Coaching is a 4-month, high-support, business coaching program. This program is for you if you are actively growing and want to scale your business. Check out more details and apply here.

Welcome to the Pursuing Private Practice Podcast! In this episode, Jennifer has an authentic and vulnerable conversation with one of her best friends & fellow CEO Dr. Stefani Reinold. They discuss what it's like to have a vision that is bigger than your current reality. They chat about how your enneagram and your zone of genius can affect you as a business owner and share valuable insights on embracing change, managing burnout, and using jealousy as a guide. Join the conversation as they discuss: Embrace Your Zone of Genius: Recognize your unique strengths, skills, and personality traits. Lean into them to make a positive impact in your career and find fulfillment. Navigate Career Transitions: Understand that it's okay not to have a clear vision for your career path. Embrace change, pivot when necessary, and honor the season of life you're in. Manage Burnout: Acknowledge burnout in different ways it can show up. It's essential to live your life as a business owner and make time to take care of yourself, even when it feels impossible. Use Jealousy as a Guide: Jealousy isn't necessarily negative. It can provide insights into your desires and aspirations. Reflect on why you feel jealous and what it reveals about your own goals. Build a Supportive Network: Surround yourself with people and environments that lift you up and offer diverse perspectives. Jennifer & Stefani discuss both of their businesses and how our vision and mission are bigger than what our current reality allows. They talk about ego, triggers, and comparison-itis. This episode is an insightful conversation among friends without a perfectly wrapped-up conclusion. Sometimes the next step in a 'perfect plan of action' is to give yourself space. Dr. Stefani Reinold is a board-certified psychiatrist, author of the book Let Your Heart Out, podcast host, military wife, and mother of 4. She is passionate about normalizing mental health struggles, sharing antidotes to hustle culture, and encouraging individuals to live out their unique purpose Connect with Stefani on Instagram. Connect with Pursuing Private Practice on Instagram. Expand your business beyond 1:1 work without sacrificing your self-care, boundaries, or integrity.  EXPAND Business Coaching is a 4-month, high-support, business coaching program. This program is for you if you are actively growing and want to scale your business. Check out more details and apply here.

Welcome to the Pursuing Private Practice Podcast! Join Jennifer & fellow CEO Stephanie Clairmont of The Leveraged Practice as they discuss the importance of adaptability, support, self-care, and enjoying the process when owning your business & making pivots that best serve you & your market. Join the conversation as they discuss: Embracing Change and Self-Reflection: The journey from retiring as a dietitian to building a successful business requires a willingness to adapt and reflect on what you truly want in life, career, and work/life balance. Tech Overwhelm is Common: It's normal to feel overwhelmed by the multitude of software and tools available in the online business world. Recognizing this and finding strategies & support to manage it is essential. Support is Crucial: Having a strong support system, both personally and professionally, can make a significant difference in your ability to be your best self and CEO. Prioritize Self-Care: Building a thriving business starts with taking care of yourself first. Self-care isn't selfish; it's the foundation upon which you can build a successful life and business. Fun Matters: Despite the challenges and hard work, don't forget to have fun! Enjoying what you do can be a powerful motivator and can contribute to long-term success and satisfaction. Remember, you have permission to shift your vision & pivot your offers. Stephanie Clairmont is the CEO and Lead Strategist at The Leveraged Practice.  She believes private practice owners and clinicians can make more time freedom and more money by leveraging technology. She has supported hundreds of clients to develop, market and sell online programs for their practice. Connect with Stephanie on Instagram! Connect with Pursuing Private Practice here and on Instagram!    It's time to run your business like a CEO (yes, you are a CEO)! We invite you to download a resource that will expand your business beyond 1:1 work. Your Scalable Offer is the first lesson in our business coaching program, EXPAND. You will outline the criteria of a scalable offer, learn the pros and cons of different scalable offers, and design YOUR successful scalable offer based on your strengths to take your business to the next level. Are you ready to transform your business and receive more time, money, and energy? Join us for this game-changing lesson! Download it here.  

Welcome to the Pursuing Private Practice Podcast! From finding your vision to understanding your "why," we've got valuable insights and takeaways to help you on your business journey. Join Jennifer and fellow CEO Brandy Mabra of Savvy Clover Coaching & Consulting as they explore the foundational principles of business growth, emphasize the importance of clarity, personal values, effective leadership, and what 'success' is on your terms. Join the conversation as they discuss: Finding Clarity and Vision The first step in achieving business growth often involves finding the clarity or vision necessary to embark on this journey. Defining Success Success isn't one-size-fits-all; it's about defining what it means to you personally and professionally. Embracing Your Expertise Pivoting and stepping into your expertise can lead to a more fulfilling and successful path in your business. Leadership Matters The way you lead yourself (not just your team), and how you show up will shape your business culture.  Success Isn't Always About the Money For many, success means having the ability to own their days, vision, and mission. Creating a schedule that aligns with your life is invaluable, especially in private practice. Remember, you're never truly "done" as a CEO. By aligning your vision with your values and focusing on what truly matters, you can pave the way for personal and professional success. Brandy Mabra is the CEO of Savvy Clover Coaching & Consulting and a CEO Coach for private practice owners in healthcare. Connect with her on Instagram https://www.instagram.com/savvyclovercoaching/ and https://www.instagram.com/privatepracticeceo/ Connect with Pursuing Private Practice on Instagram It's time to run your business like a CEO (yes, you are a CEO)! We invite you to download a resource that will expand your business beyond 1:1 work. Your Scalable Offer is the first lesson in our business coaching program, EXPAND. You will outline the criteria of a scalable offer, learn the pros and cons of different scalable offers, and design YOUR successful scalable offer based on your strengths to take your business to the next level. Are you ready to transform your business and receive more time, money, and energy? Join us for this game-changing lesson! Download it here.  

In today's episode, join Jennifer & her executive assistant, Danielle, as they give you a sneak peek of what to expect in season 2 of the podcast! Starting in September, the podcast theme will focus on your vision. They discuss the importance of having a well-defined business vision and strategy and emphasize that there's no such thing as failure in business, only opportunities for insight and growth. Jennifer shares how she currently rates Pursuing Private Practice's vision and encourages you to assess your own business vision. In this episode, you'll: Gain insight & inspiration on how you can assess your vision as a business owner & CEO. Jennifer & Danielle discuss the resource they created for Pursuing Private Practice's programs to assess your role as a CEO. You need time to reflect on your business as a whole so you don't get stuck 'in' your business. Learn how your vision affects your offers. Jennifer & Danielle share their process of creating a new program when the company's vision shifted. They offer permission to be adaptable & flexible as the market (and your needs) shift as a CEO. Hear Jennifer's thoughts on the state of private practice. She highlights the changing landscape of private practice for individual providers and scalable business models. Despite the challenges, she believes that private practice is thriving because so many clients need support in many areas. Whether you're new to private practice or scaling your business, this episode provides practical insights & inspiration to empower you to take up space; create a vision for your company, and pivot when necessary! It's time to run your business like a CEO (yes, you are a CEO)! We invite you to check out a free lesson Your Scalable Offer.  Sign up to receive this lesson to help you outline the criteria of a scalable offer, the pros and cons of different types of offers, and help you design YOUR successful scalable offer to take your business to the next level. Are you ready to transform your business and receive more time, money, and energy? Join us for this game-changing lesson! Download it here.

We're back with an exciting return to the Pursuing Private Practice podcast after a break since April! Season 2 of the podcast will inspire you to expand your business. Join Jennifer as she gives you an update on what's been going on these past few months and how Pursuing Private Practice has shifted. Hear inspiring stories and learn lessons about growing a business. 5 Reasons to EXPAND Your Business: Expand your space Expand your flexibility Expand your support Expand your revenue Expand your satisfaction as a business owner It's time to run your business like a CEO (yes, you are a CEO)! We invite you to check out a free lesson Your Scalable Offer. Sign up to receive this lesson to help you outline the criteria of a scalable offer, the pros and cons of different types of offers, and help you design YOUR successful scalable offer to take your business to the next level. Are you ready to transform your business and receive more time, money, and energy? Join us for this game-changing lesson! Download it here.  

Pursuing Private Practice is taking a summer break! We're thrilled about the upcoming season and have been working on incredible projects to support your business. As our message and mission have shifted, we're working on a rebrand and a few projects that will reflect it. This podcast is one of them! We'll be returning in August to celebrate four incredible years of podcasting, and we couldn't be more excited to continue sharing with you! If you need business support this summer, here are some ways we can work together: Business School: Join our membership program for business setup, growth, and success. EXPAND: Scale your business and embrace your CEO role with our coaching program. Quick Win Sessions: Book a 30-minute slot to solve your business challenges. Get ready for an exciting summer filled with growth!  

Today, we have an exciting announcement for you! It's Jennifer McGurk's 39th birthday week and we have a special gift to celebrate. Get ready to dive into the world of business education with authenticity and honesty. Typical business programs prey on vulnerability, promising to "fix everything" if you just "buy the thing." But here at Pursuing Private Practice, we do things differently. We believe in teaching business skills without sleazy sales tactics or "one size fits all" recommendations. Introducing our transformative membership program: Business School.  This program has helped over 350 professionals achieve remarkable results. Join us as we guide you step by step through the process of building and growing your business. Here's a taste of what you can expect from Business School: Setting up and launching your business: We provide the guidance you need to get started on the right foot. Developing a converting marketing plan: Learn how to attract potential clients and turn them into paying customers. Tools for client acquisition and retention: Discover strategies to secure your first few clients and keep them coming back. Optimizing your systems: Gain insights into leveraging software to streamline your operations. Honoring your boundaries and embracing change: We empower you to evolve and make adjustments when necessary. We want to give you the opportunity to dive into the incredible value Business School offers. That's why, for a limited time, we're offering you the opportunity to experience Business School firsthand. From now until Wednesday, May 31st, you can join us for just $39 and enjoy a 7-day trial. During this period, you'll have access to calls, exclusive training sessions, and the chance to connect with like-minded professionals who share your journey. Don't let this opportunity pass you by. Take the next step in transforming your business and discover the power of Business School. Join us today for just $39!

The SCALE stage of business is when you go from solopreneur to CEO. Transform your business into a scalable business. Scaling your business helps you increase your time, freedom, flexibility & impact as a business owner. In this episode, Jennifer will be going over your 'roadmap' for scaling your business which includes systemizing your KPIs, hiring your team, owning your leadership & celebrating your CEO role. We are so excited to announce an amazing new opportunity to work with Pursuing Private Practice! If you've been on the fence about joining Business School, now is an absolutely amazing time to join. Business School is our membership program for business owners or business owners-to-be who want to set up, start, and grow their private practice.   You will start Business School knowing nothing about business and end Business School fully booked on your terms.  And of course, we don't only go through those stages of business, set up, start and grow, we also give you permission to coast when needed because boundaries and self-care are so important.   Business School is going to be running LIVE this Spring! We are so excited about this incredible opportunity.  We are setting up Business School events for 4 days in the months of March, April, and May for each stage of business and we will go through the curriculum together.  This way you have the opportunity to ask any questions you want about your stage of business.  Even if you can't attend 'live', all of these trainings will be recorded so you can listen on the go. You can also submit your own personal questions to make sure every single one of your questions is answered. Each LIVE event will be worth 3 CEUs for dietitians.  We are so excited to offer CEUs again here at Business School. If you are interested in joining, now is a great time to join!  Business School LIVE will only be held this Spring so get in now and don't miss this amazing opportunity.  For more details and to join: https://pursuingprivatepractice.com/businessschool/

The COAST stage of business just may be the most important stage of business! Coasting makes your business stronger. Connect to your values and reject diet culture in business telling you you're not good enough when you desire to coast. This is very unique to Business School as not a lot of business coaches talk about this stage. In this episode, Jennifer shares what to expect during this stage as you enforce your boundaries, prioritize self-care, and understanding your personality. Coasting helps to make you an even better business owner. We are so excited to announce an amazing new opportunity to work with Pursuing Private Practice! If you've been on the fence about joining Business School, now is an absolutely amazing time to join. Business School is our membership program for business owners or business owners-to-be who want to set up, start, and grow their private practice.   You will start Business School knowing nothing about business and end Business School fully booked on your terms.  And of course, we don't only go through those stages of business, set up, start and grow, we also give you permission to coast when needed because boundaries and self-care are so important.   Business School is going to be running LIVE this Spring! We are so excited about this incredible opportunity.  We are setting up Business School events for 4 days in the months of March, April, and May for each stage of business and we will go through the curriculum together.  This way you have the opportunity to ask any questions you want about your stage of business.  Even if you can't attend 'live', all of these trainings will be recorded so you can listen on the go. You can also submit your own personal questions to make sure every single one of your questions is answered. Each LIVE event will be worth 3 CEUs for dietitians.  We are so excited to offer CEUs again here at Business School. If you are interested in joining, now is a great time to join!  Business School LIVE will only be held this Spring so get in now and don't miss this amazing opportunity.  For more details and to join: https://pursuingprivatepractice.com/businessschool/

The GROW stage of business is the most variable for people. Grow your business until you're fully booked, but on your terms: your ideal clients, your flexible schedule, your desired profit, and within your boundaries. In this episode, Jennifer will be going over your 'graduation checklist' which includes making more money, streamlining your systems, your marketing results & transforming your brand. We are so excited to announce an amazing new opportunity to work with Pursuing Private Practice! If you've been on the fence about joining Business School, now is an absolutely amazing time to join. Business School is our membership program for business owners or business owners-to-be who want to set up, start, and grow their private practice.   You will start Business School knowing nothing about business and end Business School fully booked on your terms.  And of course, we don't only go through those stages of business, set up, start and grow, we also give you permission to coast when needed because boundaries and self-care are so important.   Business School is going to be running LIVE this Spring! We are so excited about this incredible opportunity.  We are setting up Business School events for 4 days in the months of March, April, and May for each stage of business and we will go through the curriculum together.  This way you have the opportunity to ask any questions you want about your stage of business.  Even if you can't attend 'live', all of these trainings will be recorded so you can listen on the go. You can also submit your own personal questions to make sure every single one of your questions is answered. Each LIVE event will be worth 3 CEUs for dietitians.  We are so excited to offer CEUs again here at Business School. If you are interested in joining, now is a great time to join!  Business School LIVE will only be held this Spring so get in now and don't miss this amazing opportunity.  For more details and to join: https://pursuingprivatepractice.com/businessschool/

In the START stage of business, you'll get your first few clients with confidence. Start your sustainable side hustle and see your first few clients keep coming back. In this stage, you are experimenting to see what works & what feels good as a business owner. In this episode, Jennifer will be going over your 'graduation checklist' which includes presenting your practice, building relationships, selling & delivering client results. We are so excited to announce an amazing new opportunity to work with Pursuing Private Practice! If you've been on the fence about joining Business School, now is an absolutely amazing time to join. Business School is our membership program for business owners or business owners-to-be who want to set up, start, and grow their private practice.   You will start Business School knowing nothing about business and end Business School fully booked on your terms.  And of course, we don't only go through those stages of business, set up, start and grow, we also give you permission to coast when needed because boundaries and self-care are so important.   Business School is going to be running LIVE this Spring! We are so excited about this incredible opportunity.  We are setting up Business School events for 4 days in the months of March, April, and May for each stage of business and we will go through the curriculum together.  This way you have the opportunity to ask any questions you want about your stage of business.  Even if you can't attend 'live', all of these trainings will be recorded so you can listen on the go. You can also submit your own personal questions to make sure every single one of your questions is answered. Each LIVE event will be worth 3 CEUs for dietitians.  We are so excited to offer CEUs again here at Business School. If you are interested in joining, now is a great time to join!  Business School LIVE will only be held this Spring so get in now and don't miss this amazing opportunity.  For more details and to join: https://pursuingprivatepractice.com/businessschool/

In the SET UP Stage of Business, you're ready to put a date on your calendar. Open your business within 30 days and set up a strong foundation to begin to accept clients. In this episode, Jennifer will be going over your 'graduation checklist' which includes mindset shifts, legal decisions, identifying your ideal-ish client & creating your first offer. We are so excited to announce an amazing new opportunity to work with Pursuing Private Practice! If you've been on the fence about joining Business School, now is an absolutely amazing time to join. Business School is our membership program for business owners or business owners-to-be who want to set up, start, and grow their private practice.   You will start Business School knowing nothing about business and end Business School fully booked on your terms.  And of course, we don't only go through those stages of business, set up, start and grow, we also give you permission to coast when needed because boundaries and self-care are so important.   Business School is going to be running LIVE this Spring! We are so excited about this incredible opportunity.  We are setting up Business School events for 4 days in the months of March, April, and May for each stage of business and we will go through the curriculum together.  This way you have the opportunity to ask any questions you want about your stage of business.  Even if you can't attend 'live', all of these trainings will be recorded so you can listen on the go. You can also submit your own personal questions to make sure every single one of your questions is answered. Each LIVE event will be worth 3 CEUs for dietitians.  We are so excited to offer CEUs again here at Business School. If you are interested in joining, now is a great time to join!  Business School LIVE will only be held this Spring so get in now and don't miss this amazing opportunity.  For more details and to join: https://pursuingprivatepractice.com/businessschool/

Acquiring a turnkey independent practice has allowed Whitney Territo, OD, and her husband and co-owner John Manard, OD, to focus on growth and enhancing their business skills. Being part of the Vision Source network and using Vision Source NEXT has supported them at every step, she says. Hear her discussion her evolving goals from acquisition, transition and beyond. 

This week we sit down with Jennifer McGurk to discuss her path to becoming a Registered Dietitian, the various roles she has held and how they have transformed with time. She shares her candid experience in hopes of inspiring other RDs and RD2BEs.

Join Jennifer as she gets vulnerable about what's going on at Pursuing Private Practice & let's process this together.  Some topics include: Normalizing "failure" in business  The importance of feedback in order to make changes to serve your ideal client  Embracing 'coasting' as a stage of business  Tell Us What You Want from Pursuing Private Practice: https://forms.gle/tYQ7kXdGuk9ggHpi9 For more information and show notes visit: www.pursuingprivatepractice.com/140

What problem are you solving in your business? Have you felt like there has been something missing in your dietetic education once you are out in the world seeing clients? I know I had and, not to discredit the education, there is just so much we need to know. In today's session, I chat with Jennifer McGurk about how to build and grow your practice by solving problems in your community and with clients to have a lasting company. ABOUT JENNIFER MCGURK Jennifer McGurk is on a mission to empower dietitian business owners. As the CEO of Pursuing Private Practice, Jennifer leads an entire team that is just as passionate about encouraging dietitians to take up space going after their business goals. The company offers Beginner Basics, a course about setting up a business, and Dietitian Business School, a program to support dietitians with business education, supervision, and accountability throughout the various stages of building a business. Jennifer is the host of the Pursuing Private Practice podcast, where she shares the ups and downs of growing a business and features guests to share their own journeys. Find her at www.pursuingprivatepractice.com. TOPICS DISCUSSED IN THIS EPISODE: Taking your passion and turning it into a business Building a business that solves a problem Get more granular to help solve the problems for clients Time on your schedule to think as the CEO Take challenges head-on to grow your business Fear is the only way to know what to do next Take Action from Jennifer: Exposure therapy works for you - do the hard things Find your support system MORE FROM JENNIFER MCGURK Website Instagram Facebook NOURISH Interested in Joining Nourish? Learn more HERE and make sure you mention you heard it on the show! MORE FROM ADRIEN Marketing Wednesdays Action Steps Driven Goal Planner What is my Next Step as a Practitioner - Take the Quiz Foundations of Private Practice Building Your Dream Practice Apply for Business Coaching Resources for Your Practice Schedule Your FREE 15 Min Fearless Steps Call Connect with Adrien on Instagram and Facebook Private Practice Paperwork Templates Subscribe & Review on iTunes Click here to subscribe to iTunes! Subscribe to Fearless Practitioners! Be sure you are subscribed to this podcast to automatically receive your episodes!!! Go to Programs and see what you need to become a Fearless Practitioner TODAY!! Connect with me on your fav social platform: * Instagram: https://www.instagram.com/adrienpaczosa/ * Facebook: https://www.facebook.com/adrien.paczosa/ * YouTube: https://www.youtube.com/user/Apaczosa Hey! Send me a message and tell me what you think about the show! Use the Hashtag #FearlessPractitioner so I know you're a friend! XOXO Adrien Sign up for my weekly newsletter and you'll get FREE tips on how to live a ridiculously amazing fun-filled life! Get episode show notes here: https://fearlesspractitioners.com/fearless-podcast/

Join Jennifer, Courtney & Daniel as they talk about how they started their business, and how they support the Pursuing Private Practice team in website design & podcasting. Some topics include: The evolution of where they started & where they are now in their business. The importance of hiring experts to help support the growth of your business. How they can help save you time & brain space as a business owner. For more information and show notes visit: www.pursuingprivatepractice.com/139

Welcome to the bonus episode of the Pursuing Private Practice podcast! This podcast episode is the audio from our latest workshop "Essential Business Strategies to Increase Revenue and Decrease Burnout" If you are interested in claiming your 1.5 free CEU credits from this workshop, please officially register (if you haven't already) at: https://pursuingprivatepractice.com/businessplan2022/ CEUs will be available at the end of August.

Join Jennifer and Nicole Ialeggio as they discuss Nicole's career path from athletic trainer to social media guru and how she helped support Pursuing Private Practice's social media plan and strategy. Some topics include: Having support as a business owner The importance of social media analytics The best way to structure a 'promo' post For more information and show notes visit: www.pursuingprivatepractice.com/137

We are so excited to be presenting a summer series on the Pursuing Private Practice podcast! The next 10 episodes or so will feature various guests that are part of the Pursuing Private Practice team. In this episode, you will hear from Jennifer directly about growing this part of her business. 2020 was the year of burnout and how she realized the company needed more team members and behind-the-scenes support How she figured out "what comes first" and how to reassess roles and responsibilities How she had to "coast" accidentally while she worked on building the foundation to scale How the company has had a few setbacks this year but now has a plan to move forward In this podcast series, you will hear from so many guests that are a part of the Pursuing Private Practice team! From accounting to Human Resources to our own team members and various contractors that we work with, we are so excited to highlight our amazing team and all that we do to support dietitians in building their business. For full show notes, visit https://pursuingprivatepractice.com/134

Welcome to the bonus episode of the Pursuing Private Practice podcast! This podcast episode is the audio from our latest workshop, "Five Steps to Start Your Private Practice This Week!" If you are interested in claiming your 1.5 free CEU credits from this workshop, please officially register (if you haven't already) at: https://pursuingprivatepractice.com/startyourprivatepractice/

If you're starting a private practice, Pursuing Private Practice is here for you! Beginner Basics is the course that takes you from knowing nothing about business to booking your first client! Beginner Basics will transform you into a strong business owner. This course will show you how to: Overcome all the negative emotions that are holding you back from starting your business Develop a vision for your business that aligns with your values and reach your goals Set up your business with ease and get your first client booked! Pursuing Private Practice: Beginner Basics is for you if... You have a strong desire to help clients in private practice. You want to get paid what you're actually worth. You want clarity about setting up a business. You need confidence that you're making the right decisions. You want step-by-step guidance on what to do to set your business up. You know your business will make a difference in this world and you want to be part of a movement that helps clients feel fabulous about food Here's What You Get: 5 jam-packed video lessons where you'll get step-by-step guidance to set up your private practice A business plan you can personalize to make sure you have everything lined up before you open for clients Swipe files for office policy forms and superbills (these are the forms I use in my practice that you can personalize and use in your private practice) Specific marketing ideas to introduce your new business and get clients making appointments Our swipe files include these forms I use for my business so you don't have to recreate the wheel:  Nutrition intake assessment form Office policies and credit card authorization form Authorization to release information form Good Faith Estimate template and more! Check out Beginner Basics and join before June 9th to get bonus content and access to a special EMR Showcase that will be happening June 15th!

Join Jennifer as she discusses 5 mistakes she made when she first started her private practice in 2011. Learn the valuable lessons in making these mistakes and tips to start your own private practice!   If you are interested in starting a private practice, come hang out with Jennifer and the Pursuing Private Practice team on Wednesday, May 25th at 1:00pm eastern. Sign up for a FREE virtual workshop, worth 1.5 CEU's, about the first 5 steps you can take to start a private practice. We can't wait to see you there! https://pursuingprivatepractice.com/startyourprivatepractice

Social media can be overwhelming! Join us as Meghan Goodman, the Marketing Director here at Pursuing Private Practice, and Jennifer McGurk discuss social media strategy for your business. This episode is a recording from one of our business curriculum lessons taken from Dietitian Business School, our program to support dietitians starting, growing, or scaling a private practice.   Some of the topics discussed include: The purpose of social media in business The different social media platforms and how we can use them a little differently for business Tips for best practices on social media The different recommendations for each stage of business For full show notes, visit https://pursuingprivatepractice.com/128