Everything you need to know to get started selling on Amazon FBA.
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Listeners of Selling on Amazon with Andy Isom that love the show mention: andy gives, step by step process,The Selling on Amazon with Andy Isom podcast is an incredible resource for anyone interested in starting or growing their Amazon FBA business. Andy's authenticity, concise delivery, and extensive knowledge make this podcast a must-listen for busy individuals looking to learn and succeed in the world of Amazon selling. As a new mom, I particularly appreciate Andy's ability to present information in a way that is easy to digest and implement. After listening to just a few episodes, I was so impressed that I decided to purchase his course, confident that it would provide me with even more valuable content and insider information.
One of the best aspects of this podcast is its ability to deliver concise yet information-packed episodes. Each episode is filled with valuable tips, strategies, and real-life examples from Andy's own experiences as a successful Amazon seller. Whether you're a beginner or more advanced seller, there is something for everyone in this podcast. From PPC campaign setup to product research techniques, Andy covers a wide range of topics necessary for success on Amazon. His teaching style is easy to understand and follow along with, making it accessible for all listeners.
While it's difficult to find any major drawbacks to this podcast, one potential downside could be the lack of listener Q&A sessions. It would be beneficial to have episodes dedicated to answering questions from listeners, as this could provide additional clarification or insights into specific topics. However, this minor drawback does not detract from the overall value and quality of the podcast.
In conclusion, The Selling on Amazon with Andy Isom podcast is an exceptional resource for anyone looking to start or grow their Amazon FBA business. Andy's authentic presentation style combined with his extensive knowledge and experience make each episode informative and inspiring. Whether you're new to selling on Amazon or looking to take your business to the next level, this podcast is a valuable tool that will provide you with the necessary knowledge and confidence to succeed. Thank you, Andy Isom, for creating such a valuable resource for the Amazon selling community.
Most Amazon FBA sellers say they're building to exit—but few are building a brand someone actually wants to buy. Ryan Condie from QuietLight joins as a micro-guest to share real-world insights from buying and selling dozens of brands. He reveals the hidden red flags that kill deals—and what sellers can do now to prepare for a successful exit in the next 12–24 months. In this episode, Andy and Ryan break down what buyers really care about when evaluating e-commerce brands for acquisition in 2025. From clean financials and profit margins to platform diversification and operational independence, you'll learn what makes or breaks your brand's valuation. If you're serious about building a sellable Amazon or e-commerce brand, this episode gives you the blueprint. Reach out to Ryan@quietlight.com for a no-hassle, no-strings-attached valuation call. He's helped 7 entrepreneurs exit this year already. Book your free Amazon brand audit at www.weavos.io to get 3 custom action steps to increase your brand's value and exit potential.
Amazon SEO isn't just about your title and backend keywords. One of the most underrated ways to increase traffic and conversions is through your product Q&A section—and most sellers are completely overlooking it. In this episode, Andy Isom breaks down how Amazon's A10 algorithm rewards listings with depth and clarity, and why the Q&A box on your listing might be your best SEO asset in 2025. You'll learn a simple Q&A strategy, how to craft keyword-rich responses, and how real brands like Millennial Medical and ShedRx turned listing content into growth. If you want more traffic without spending more on ads, this episode gives you the playbook. Get your Free Amazon Brand Audit at www.weavos.io Amazon SEO tips, Amazon Q&A strategy, A10 algorithm, organic ranking Amazon, long-tail keywords Amazon, Amazon listing optimization 2025, reduce Amazon returns
Think your Amazon product isn't selling because it's too expensive? The real problem might not be your price—it might be your branding. In this episode, Andy breaks down the difference between being overpriced… and being under-branded. You'll learn how perceived value impacts conversion rate, and why strong branding—not discounts—is the real way to win in 2025. From main images and reviews to product copy and positioning, you'll hear what actually allows sellers to charge more—and sell more. This is a must-listen if you're feeling stuck in a pricing war or tempted to keep lowering your price just to compete. Book your free Amazon brand audit at www.weavos.io to get 3 custom tips to improve your listing and increase your perceived value.
In this episode of Built by Business with Andy Isom, we walk through the exact process our agency uses to audit Amazon brands and identify the biggest opportunities for profit, growth, and operational clarity. Whether you're a 7-figure seller or just starting out, this is the checklist you didn't know you needed. Stop guessing and start auditing like a pro. Get your free Amazon Brand Audit at www.weavos.io Keywords: Amazon business audit, FBA profitability, Amazon PPC analysis, inventory audit, Helium 10 audit, Amazon brand audit checklist, Amazon seller tips, Amazon consulting agency, how to optimize Amazon listings, how to scale Amazon brand
Amazon is less competitive than it was four years ago—and it's not just a feeling. It's backed by data. In this episode, Andy breaks down key insights from a recent Marketplace Pulse article showing how casual sellers have exited the platform, leaving behind stronger, more strategic brands. Read the full article here: https://www.marketplacepulse.com/articles/amazon-is-less-competitive-than-four-years-ago Fewer sellers are launching. Review abuse is down. Launch hacks don't work like they used to. And that's a good thing for brand owners willing to play the long game. Micro-guest Ben Donovan joins to share what he's seeing on the ground—and why this shift actually makes 2025 one of the best times to build on Amazon. Whether you're scaling or just starting, this episode will help you see the real opportunity behind the noise. All my resources to help you: www.andyisom.com
In this episode, Andy breaks down what conversion rate actually means on Amazon, how the data is split between different tools, and how to avoid making decisions based on the wrong numbers. You'll learn the difference between session-based CVR and ad clicks, how attribution inflates your results, and what to track weekly to know if your product is truly converting well. If you're optimizing your listing, running ads, or just wondering why your sales aren't matching your metrics, this episode will give you the clarity you need. Book your free Amazon brand audit at www.weavos.io to get 3 custom action steps to improve conversion, visibility, or sales—without chasing vanity metrics.
3D product listings and augmented reality tools are no longer future tech—they're live, tested, and converting at higher rates. In this episode, Andy breaks down a powerful article about Fibbl, a startup making it fast and affordable for brands to create interactive 3D models of their products. You'll hear how Samsonite saw a 50% lift in conversions with 3D viewers, how shoe brand Kybun Joya saved $60K in animation costs, and how companies are turning their product catalogs into content engines for AR, video, and even video games. If you're selling fashion, footwear, home goods, or anything customers want to see from every angle—this tech could give your brand a serious edge. Whether you're on Amazon, Shopify, or scaling your creative efforts for social media, this is the kind of shift worth watching (and testing). Listen in, then book your free Amazon brand audit at www.weavos.io to find out how your listings could level up.
This massive brand is officially back on Amazon—for real this time. After a five-year hiatus, one of the world's most iconic brands is once again selling directly on the marketplace. But what changed? And why now? All my resources and services can be found here: www.andyisom.com
Amazon is powerful—but it's not the whole game. In this episode, Andy breaks down the key differences between building an Amazon-first brand and building a true e-commerce brand. From platform dependency and customer ownership to exit multiples and long-term equity, this episode helps sellers see the bigger picture. You'll learn: Amazon Brands Vs. E-Commerce Brands. What's the difference? The temptation to stay on Amazon Why this matters in 2025 How to evolve if you're Amazon first Questions to ask yourself If you're serious about scaling your business beyond Amazon, this is a must-listen episode. All my resources are right here to help! www.andyisom.com
In today's e-commerce world, do you launch from scratch—or buy a brand that's already working? In this episode, Andy breaks down the critical decision every brand builder faces: when it makes sense to build your own brand from zero, and when buying an existing business is the smarter, faster play. With seller fatigue rising and undervalued Amazon brands popping up, 2025 is a prime time to consider acquisitions—but only if you know what to look for. Whether you're a first-time founder or a seasoned seller, this episode will help you play the long game the smart way. All my resources: www.andyisom.com
Forget tech startups and viral apps—some of the wealthiest entrepreneurs in America are getting rich off carpet removal machines, beer distribution, and car floor mats. In this episode, Andy break's down the Wall Street Journal's article on the “Stealthy Wealthy” a growing class of business owners quietly building serious wealth through unsexy, traditional industries. These aren't influencers or venture-backed CEOs. They're founders of mid-size regional businesses pulling in millions through operational excellence and boring-but-needed services. You'll Learn: Why boring businesses are outperforming flashy startups Real-world examples: carpet, car mats, and beer trucks How AI and smart ops are quietly scaling boring businesses If you're loving the show I'd love to hear your review! Please drop it here in the podcast app.
This week, a logistics startup backed by a recent $200 million funding round made a bold move to challenge Amazon's dominance—and Walmart quietly beat Amazon at its own game: profitable, fast e-commerce delivery. In this episode, I break down what Stord's acquisition of UPS's Ware2Go actually means for brand owners, why Walmart's store-powered fulfillment strategy is a serious threat, and how these shifts could impact your dependence on FBA. Then, I take you behind the scenes at Weavos. I'll share clips from my strategy call with Owais, how exageration on social media is the key, and how we're optimizing our clients brands. If you'd like us to help you as well, please visit: www.weavos.io
Most Amazon brand owners blame ads for shrinking profits—but the real killer might be hiding in your inventory. In this episode, I break down the silent profit leaks that sneak past your ad dashboard but impact your P&L: slow sell-through, poor inventory utilization, over-ordering, and mounting FBA storage fees. I'll give you a practical checklist to audit your inventory strategy, including how to catch flat TACoS with falling profit, calculate SKU-level break-even sell-through rates, and stop reordering out of fear. Plus, I kick things off with: Two Amazon Seller Central News updates you may have missed this week. A quick look inside some creative projects I'm working on for agency clients. If you're ready to plug holes in your Amazon Inventory Boat, this one's for you. ⛵️ Get your free Amazon Brand Audit at www.weavos.io
Too many brand owners treat Amazon like the finish line. But if you want to build a real business, Amazon should be the launchpad—not the whole rocket. In this episode, I share why the smartest brands use Amazon as a cash flow engine to fund long-term growth: content creation, product development, email list building, and true customer ownership. I break down the mindset shift from “Amazon seller” to “brand builder”—and what that looks like in 2025. All my resources: www.andyisom.com
Want to rank faster and pay less for traffic? Stop thinking inside the Amazon box. In this episode, I break down why off-Amazon traffic—like Google Ads, TikTok influencers, and external link strategies—can help you rank higher and lower your ACoS. Amazon's A10 algorithm actually favors external traffic that converts, and with tools like Amazon Attribution and the Brand Referral Bonus, you can now track it all and get paid to send traffic in. We'll cover: How Amazon's A10 algorithm rewards offsite traffic in 2025 What the Brand Referral Bonus is and how to use it Why brands using external traffic often see 20-30% lower blended ACOS Top 4 channels for offsite traffic How to track results with Amazon Attribution 3 Common mistakes to avoid This is the strategy smart brands are using to drive long-term ranking without blowing up their PPC budgets. Want a free audit of your Amazon brand? Head to www.weavos.io or DM me “audit” on Instagram. My team will send you 3 custom action steps to improve your traffic and sales.
In this Episode, Owais and I break down a framework that maps product innovation vs. marketing effort and potential. This Product / Marketing Matrix helps explain why some brand and products dominate on social media and Amazon, while others require brute-force PPC just to stay afloat. In this episode, I cover: The 4 types of products in the matrix Why low-differentiation commodities die on social What Amazon-native brands can learn from high-virality DTC launches A few real-world case studies of "Brand Goldmine" quadrant products Why your next product needs more than just demand on Amazon If you're building a brand in 2025, this is the kind of strategic lens that separates winners from the white-label crowd. Reach out to me for a free review of your brand/products: www.andyisom.com
You've probably heard the advice: “Ease back into it.” But when it comes to content, business, fitness—anything that demands discipline—easing back in is often the reason you never get momentum again. In this episode of Built By Business, I explain why jumping straight into the fire is the fastest way to rebuild consistency. Whether you've fallen off your podcast routine, stopped posting, or feel burnt out in your business, this is the wake-up call you didn't know you needed. P.S. We just hit 10 daily episodes in a row.
Most sellers obsess over product features, but the best brands in the world aren't built on what they sell—they're built on who they connect with. In this episode of Built By Business, I break down why your product isn't your brand—and how to leverage people, partnerships, and storytelling to create something that lasts. From Gymshark's influencer strategy to Nike's use of iconic athletes, the pattern is clear: brands grow when people lead the narrative. I also share tactical strategies you can implement right now—whether you're a solo founder or running a full team—to build a stronger presence, drive branded searches, and win in a crowded marketplace. All my resources can be found right here: www.andyisom.com
Amazon just rolled out a new ASIN Performance Alert feature—and we're already using it across multiple client accounts to stay ahead of drops in sales, traffic, and Buy Box ownership. In this episode of Built By Business, I break down exactly how to set up these alerts inside Seller Central, why they matter, and how to avoid drowning in unnecessary notifications. Then I take you behind the scenes into real strategy conversations from this past week at Weavos—sharing what we're working on internally with our team and directly with brand owners.
I spent six months trying to build my own Amazon AI tool… only to realize the real shortcut was buying one. In this episode I share how my DIY ambitions hit a wall—meeting after meeting, development quotes piling up, and the crushing cost of training models—until I discovered Jarvio.io and realized sometimes you build it, and sometimes you buy it. I walk you through the moment I saw Scott Needham's LinkedIn post, booked a demo with co-founders Connor Mulholland and Jake Ryan, and immediately locked in a partnership. Discover what this partnership means for Weavos clients: AI-driven account task management, instant listing fixes, automated reporting, and Slack integrations that deliver real-time updates on sales, inventory, and optimization suggestions. This is just the opening act—by 2028 AI will contribute over $1 trillion to a $7 trillion IT market, and we're ready to help you lead the charge. Whether you're building from scratch or partnering with the pros, the goal is the same—smarter Amazon growth, faster. All my services and resources are right here: www.andyisom.com
Amazon just dropped a major update to Seller Fulfilled Prime—and it's going to impact every seller using a 3PL or fulfilling Prime orders from their own warehouse. Starting June 29, 2025, new rules are going into effect that will tighten trial requirements, enforce order minimums, and introduce new performance protections and penalties. In this episode, I break down exactly what's changing and how to stay eligible without risking your Prime badge. I also share behind-the-scenes updates from my own business, including: A liquidation project I'm running for a wholesale client Exciting progress with all five of my Black Panther done-for-you clients now that tariffs have dropped And how one of my Weavos clients has already hit $853 in sales halfway through May—outpacing all of April for this revival project Plus, I explain how Amazon's new OTDR protection works using Shipping Settings Automation and Buy Shipping—and why that combo might be your best defense against Prime suspension. Want help figuring out if SFP is worth it for your brand—or how to stay compliant with the new rules?
I've sold thousands of online courses—and I'm telling you right now: the traditional course model is dying. With ChatGPT and other AI tools, people can now get 90% of what most courses teach for free, instantly. The information gap that used to justify $997 price tags? It's gone. In this episode, I break down: What ChatGPT has replaced in the education space Why I'm shifting away from selling static courses and into real-time coaching All my resources at: www.andyisom.com
The U.S. just slashed Chinese tariffs from 145% to 30%. China just dropped U.S. tariffs from 125% to 10%. If you're selling physical products—especially through Amazon or DTC—this is your moment to move fast. Because while everyone else is still refreshing freight quotes, smart brands are locking in container space before the rate hikes begin. In this episode, I break down: What the new tariff changes acutally mean for sellers How this will impact shipping rates and inventory flow A clip from our coaching Q&A call with Burak Yolga from Forceget logistics A quick snippet from a private consulting call with Natasha If you want help locking in shipping rates or making inventory decisions during this window, reach out. All my resources and services are at: www.andyisom.com
You say you want 7-figure results. But are you actually running your business like a 7-figure brand? In this Monday episode, we're breaking down what high-level operators really do — and how you can start acting like one, even if you're still scaling. I'll walk you through the exact habits, systems, and creative upgrades you should focus on this week to level up your brand and stop thinking like a side hustle. Plus, I share: An update on the U.S.–China tariff talks from this weekend's summit in Switzerland The 4-part “Big Brand Energy” checklist to start your week strong Free Amazon brand audit → www.weavos.io
Tariff talks between the U.S. and China have officially started in Switzerland, and they're expected to continue through Sunday. But before you celebrate the potential for an 80% import tax on Chinese goods, here's the uncomfortable truth: These tariffs may actually help Chinese sellers more than they hurt them. In this episode, I break down how Chinese factories are still able to undercut U.S. brands—thanks to lower cost of goods, undervaluing shipments, and manipulating HS codes. I reference a recent Marketplace Pulse article that reveals how direct-from-China Amazon sellers are still thriving despite rising tariffs. https://www.marketplacepulse.com/articles/paradoxical-tariffs-will-benefit-chinese-sellers I also share a live case study with one of my agency clients, who's dealing with excess inventory, aged stock fees, and Amazon's inventory utilization rate surcharges. If you're ignoring your FBA inventory metrics, you're probably paying way more than you realize. All my resources to help and services can be found on my website: https://www.andyisom.com Want a custom audit of your brand's Amazon performance? DM me or visit the link to my Weavos agency on my website.
Nobody talks about what happens after you hit your first $10K month on Amazon. The excitement fades. The adrenaline wears off. And suddenly, the business you were fired up about starts to feel... repetitive. But here's the truth: this is the part that actually builds a brand. In this episode, I'm breaking down what happens after the initial wins—and why learning to master the boring stuff is exactly what separates sellers who scale from those who stall. Plus, I cover this week's Amazon updates: FBA restock delays are affecting West Coast fulfillment centers—some shipments are taking over a week to be received. Trump has proposed lowering Chinese import tariffs from 145% to 80%, which could have ripple effects for your sourcing strategy. All my resources to help and services can be found on my website: https://andyisom.com/
In this kickoff episode under the new Built by Business name, I'm catching you up on everything I've been doing behind the scenes… and why I'm back behind the mic with a clearer mission than ever. This episode is for founders, sellers, and brand builders who know the game has changed — and are ready to scale smarter in 2025.
In this episode, I share a critical lesson we learned the hard way—why relying solely on past sales data to forecast inventory for seasonal products can be a big mistake. For the first three years of our brand, we experienced consistent growth, fueled by marketing, new SKUs, and the surge in demand during COVID. But what we didn't account for was the actual market demand beyond our own sales numbers. I break down the risks of over-relying on historical data, how we adjusted our approach, and what you can do to avoid the same mistake. ➡️ All my resources: https://www.andyisom.com/
Artificial Intelligence continues to change the landscape of humanity and business. Throughout history we've seen technology disrupt industries, and as technology continues to advance quicker than ever, this disruptions will take place more frequently. In this episode, I share my thoughts about how to stand out in a "level playing field" with AI impacting almost every stage of the business process. ➡️ All my resources: https://www.andyisom.com/
Most Amazon sellers think branding alone lets them charge premium prices, but that's not the full picture. In reality, two key factors determine if you can charge more: Supply & Demand dynamics and Obvious Perceived Value. If you don't get these right, no amount of fancy branding will justify a higher price. Today, I'm breaking down the real strategy behind pricing premium on Amazon and how you can make customers choose your product over cheaper alternatives. ➡️ All of my resources: https://www.andyisom.com/
The biggest shake-up to e-commerce in years is happening right now, and if you're selling on Amazon, you have to adapt… or risk getting crushed by rising costs and supply chain chaos. Let's talk about what these new tariffs and policies mean for you—and how you can still win in 2025! New tariffs on Canada and Mexico, the end of the de minimis threshold, and rising costs—what does this mean for Amazon sellers? Today, I'll break down the biggest changes and, more importantly, what you need to do to protect your margins and scale smart in 2025. ➡️ All my resources: https://www.andyisom.com/
This is it! The final episode in my Selling on Amazon 5 Years Later mini-series, where I bring everything together. Since recording my original 8-episode mini-series in 2020, I've launched over 90 products, worked with hundreds of sellers, and learned some game-changing lessons about what actually works on Amazon in 2025. In this episode, I'm sharing my biggest takeaways, the mistakes I made, and the most important things I would do differently if I were starting today. Key Topics Covered: Why product selection is still the biggest factor in success The power of customization and how to find pre-made factory designs How to avoid launching into monopolized product categories What actually makes an Amazon listing convert in 2025 The real impact of reviews and how to manage them properly Why customer service and branding separate the winners from the rest If you're still on the fence about starting, just remember: the risk of taking action is always better than the regret of never trying. Thank you for being part of this series, and I can't wait to see what you build. All My Resources: https://www.andyisom.com
Your Amazon business is growing, and now it's time to take it to the next level. In this episode, I'm diving into scaling your Amazon FBA business the smart way—without burning out or running out of cash. We'll cover how to manage inventory as sales grow, strategically launch new products, outsource tasks to save time, and run ads profitably to boost visibility. Scaling isn't just about adding more products; it's about controlled, steady growth that protects your cash flow and positions your business for long-term success. Key Topics Covered: Managing inventory like a pro to avoid stockouts When and how to launch new products to diversify income The importance of outsourcing and delegating tasks to save time Using Amazon PPC ads effectively to drive sales and build momentum Cash flow tips for scaling, including negotiating with suppliers and using debt wisely If you're ready to grow your Amazon business without overwhelming yourself, this episode will give you the roadmap you need to scale confidently. All My Resources: https://www.andyisom.com
Selling on Amazon is more than just finding a winning product—it's about understanding the legal side of the business to avoid costly mistakes. In this episode, I'll break down the must-know legal essentials to keep your Amazon business compliant and profitable in 2025. We'll cover trademarks, patents, taxes, Amazon's strict FBA requirements, and even how to properly pay yourself without hurting your cash flow. I'll also walk you through how to check for existing trademarks and patents using USPTO and Google Patents, plus practical steps to ensure your product and brand stay protected. Key Topics Covered: Why trademarks are more important than ever for Amazon sellers in 2025 How to search for trademarks and patents to avoid legal trouble Amazon's sales tax requirements and how to stay compliant FBA packaging and labeling rules to prevent inventory rejections The smart way to pay yourself while growing your business When and how to bring on a business partner with the right agreements Legal stuff may not be the most exciting part of running an Amazon business, but ignoring it can cost you everything. All My Resources: https://www.andyisom.com
You've done the hard work to get your product on Amazon, but what does it take to achieve long-term success? In this episode, I'm breaking down 7 essential strategies to help you stay organized, connect with customers, and scale your Amazon FBA business without burning out. We'll dive into everything from creating a daily routine, planning your inventory like a pro, and engaging with your customers, to branding, social media, and streamlining your operations. These are the exact strategies I wish I had focused on earlier, and they can make all the difference in turning your side hustle into a sustainable business. Key Topics Covered: How to create a simple daily routine to stay on top of your business Smart inventory planning to avoid stockouts and keep sales flowing Leveraging email and SMS to boost customer engagement and get more reviews Building a strong brand that customers trust and remember Social media strategies that work for Amazon sellers in 2025 Order management and logistics for a smooth operation The importance of scaling at the right pace to avoid cash flow issues If you're serious about growing your Amazon business in 2025, these strategies will set you up for long-term success. All My Resources: https://www.andyisom.com
You're ready to launch your first product on Amazon, but how do you actually get it from an idea to your customer's hands? In this episode, I'll walk you through the exact steps to place your first Amazon FBA order and set yourself up for success. We'll cover how to find reliable suppliers, order product samples, gather feedback, and validate your product before making a full order. I'll also share how to negotiate with manufacturers, pay safely, and prep your product for Amazon's FBA warehouses with the right labels and packaging. Key Topics Covered: How to choose and vet suppliers on Alibaba Ordering and evaluating product samples the smart way Collecting feedback to improve your product before launch Safely placing your first full inventory order and preparing it for Amazon FBA All My Resources: https://www.andyisom.com
You're ready to make your first sale on Amazon, but there are key steps you need to set up first to build a strong foundation. In this episode, I'm walking you through the entire process, step-by-step, to make sure your Amazon FBA business is set up the right way from the very start. We'll cover everything you need to know: understanding startup costs, calculating profits, registering your business, opening a business bank account, and properly setting up your Amazon Seller account. I'll also break down how to prepare your product for FBA with barcodes and shipping labels, so you can avoid costly mistakes and start selling with confidence. Key Topics Covered: Startup costs and how to manage your budget effectively Registering your business and opening a bank account Step-by-step Amazon Seller Central account setup Applying product barcodes and Amazon FBA labels the right way All My Resources: https://www.andyisom.com
From my "8-Episode Remake for 2025" from my original podcast mini series I launched back in 2020 that turned Selling on Amazon with Andy Isom into one of the top Amazon podcasts in the world. In this episode, I break down one of the biggest lessons I've learned in my Amazon FBA journey: Execution beats ideas—every time. When I first started, I thought success came from finding a groundbreaking product idea. But I quickly realized that even an average product can outperform a "genius" one if you execute better than everyone else. I'll share my early mistakes, the mindset shift that changed everything for me, and a step-by-step approach to choosing and launching products in 2025. You'll learn why waiting for the perfect idea is holding you back, how to identify opportunities in "ordinary" products, and what great execution actually looks like on Amazon today. Key Topics Covered: Why execution matters more than the product idea How to identify high-potential "ordinary" products Practical steps to out-execute your competition All My Resources: https://www.andyisom.com
From my "8-Episode Remake for 2025" from my original podcast mini series I launched back in 2020 that turned Selling on Amazon with Andy Isom into one of the top Amazon podcasts in the world. In this kickoff episode of my updated Amazon FBA mini-series, I break down why now is still one of the best times to start selling on Amazon—even in 2025. Discover the opportunities behind Amazon FBA, why it's still one of the most powerful side hustles, but what it takes to succeed in 2025. I share key insights on how the Amazon marketplace has evolved, what's changed since the early days, and why strategic execution beats a "perfect" product idea every time. If you've been thinking about starting an Amazon business or need the motivation to take the leap, this series is here to help. Key Topics Covered: Why Amazon is still a good opportunity in 2025 for the right people How beginners can start with minimal risk The mindset shift needed to build a sustainable side hustle All My Resources: https://www.andyisom.com
In this Amazon Quick Tip, I answer the question: What is considered a good Click Through Rate? ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: https://smartscout.com/?fpr=andy71 Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
In this Amazon Quick Tip, I answer the question: How soon should I aim to have my LLC established? ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: https://smartscout.com/?fpr=andy71 Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
In this Amazon Quick Tip, I answer the question: What are the steps or checklist you go through when trying to increase your conversion rates on your listing? ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: https://smartscout.com/?fpr=andy71 Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
Topics this week include: Create A+ Content easily with generative AI tools, New customer service quality insights now available, Create percent-off price discounts with minimum discounted price floor In the news links: Marketplace Pulse Year in Review ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
In this Amazon Quick Tip, I answer the question: What's the ideal timeline to start making social media content? ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: https://smartscout.com/?fpr=andy71 Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
Topics this week include: Amazon drone delivery takes off in Arizona, Updates to 2025 fees for Buy with Prime, Multi-Channel Fulfillment, Amazon Warehousing and Distribution, and Supply Chain by Amazon Managed Service, 2025 Updates to US Referral and Fulfillment by Amazon Fees In the news: Will Court Uphold TikTok Ban? What To Know As Ruling Expected This Week Wired Investors New York Magazine Questions: You have mentioned in previous calls about the opportunity within clothing/apparel. Can you elaborate more on this and where you are seeing opportunities based on your experience with students/clients. What are the pros and cons for going the apparel route as a new seller as opposed to non-apparel products? Where have you seen sellers find success in this category? ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
In this Amazon Quick Tip, I answer the question: When would you suggest we start selling on other platforms if we just launched on Amazon 4 months ago? ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: https://smartscout.com/?fpr=andy71 Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
In this Amazon Quick Tip, I answer this question: How do you know when it's time to invest in a variation of your product versus investing in more inventory? ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: https://smartscout.com/?fpr=andy71 Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
Topics include this week include: Limited-time coupon fee reimbursement for new FBA selection, Drive ad engagement during Black Friday and Cyber Monday, We've updated our A to Z Guide for New Product Launches, Check out the new Consumer Search Trends & Insights Report In the News: Scott Needham's Podcast episode Accio.com Helium10 Video Series Questions: I've been trying to think of a baby product that's missing in the market and feel like I've found one but the exact thing doesn't exist. If I wanted to create it, can you/your agency help with checking the demand and with designing it? Are you willing to price lower on TikTok than on Amazon? I'm afraid to price lower and potentially hurt Amazon ranking. Question for the Q&A: what is your recommendation for sourcing outside of China? Do you still recommend using Alibaba or are there other platforms that are better for other countries? How do you manage the returns that come back to your house. I feel like I am only getting a small portion of what Amazon is telling me they sent. I remember you mentioned at some point that you're putting your agency focus towards the clothing side of Amazon. Would you still help with other categories? ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
In this Amazon Quick Tip, I answer this question: I want to sell on Shopify where I can do TikTok Shop, etc. Is there something I should consider now when setting up my website? ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: https://smartscout.com/?fpr=andy71 Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
Topics this week include: Display videos across related product detail pages, Customer Loyalty Analytics dashboard, available in Seller Central In the News: Amazon Haul, Delivered a Little More Slowly ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
In this Amazon Quick Tip, I answer this question: After Black Friday and Christmas, what's the next big selling holiday or date to consider? ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: https://smartscout.com/?fpr=andy71 Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!