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Welcome to "The Goode Guide," your ultimate career companion hosted by Shanarra Goode, a seasoned black female professional with over a decade of corporate experience. Whether you're navigating the corporate labyrinth or venturing into the startup arena, "The Goode Guide" is your trusted navigator through the thrilling twists and turns of career growth. Have you ever felt like you're on this journey solo? Shanarra understands, and she's here to share the invaluable wisdom she's acquired. From thriving in the corporate hustle to exploring entrepreneurship and securing mentors, "The Goode Guide" fearlessly delves into it all. Tune in for engaging solo chats and lively discussions with expert guests as Shanarra dispenses insights, tackles tough questions, and guides you in carving a career path that's uniquely yours. Curious about conquering career plateaus, overcoming imposter syndrome, or leading with unwavering confidence? Shanarra and her amazing guests deliver a blend of expertise, real talk, and candid truths to fuel your career journey. Don't go it alone; become a part of the thriving "The Goode Guide" community. Ready to level up your career game? Hit subscribe now!

Shanarra Janelle Goode


    • May 1, 2025 LATEST EPISODE
    • monthly NEW EPISODES
    • 34m AVG DURATION
    • 31 EPISODES


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    Latest episodes from The Goode Guide

    Repost Series: Attracting Top Talent: Career Development Tips with Abriana Allen

    Play Episode Listen Later May 1, 2025 42:43


    In this episode of The Goode Guide, Abriana Allen joins Shanarra in an exciting discussion about career development and workplace success strategies. Abriana is a trailblazing talent acquisition leader helping companies build diverse teams. With over four years of experience recruiting for top tech companies, she understands what it takes to attract top, diverse talents. Today, Abriana and Shanarra offer valuable insights gleaned from their extensive career transitions and advancements, along with practical tips on leadership, diversity, and more. Stay tuned for an enriching discussion!The Meeting[1:54]Shanarra first met Abriana in 2015 while working at the same company, with Abriana being the only other black woman on their team.Career Pivot[5:59]Abriana reflects on her career journey, highlighting her intentionality in transitioning roles and prioritizing the team member experience. She pivoted from Excel grids to talent acquisition after realizing that her purpose was driving impact for people, not just the business.Compensation Strategies[11:13]Abriana discusses the challenges of transitioning between functions, especially during end-of-year reviews, and emphasizes the importance of having compensation conversations throughout the year rather than waiting until review time.Equity in the Workplace[16:50]Abriana always requests a compensation review to ensure her pay reflects her impact and experience, rather than just asking for more money.Opportunities for Improvement[20:26]Surrounding yourself with people who are driven, insightful, and focused on both short-term and long-term goals, as well as those who advocate for themselves in terms of career and compensation, is very important.Accountability, Transparency, and Attracting Talent in Recruitment[26:32]Abriana provides practical tips for college students and recent graduates to showcase their skills and impact in the job market.Job Market Strategies[29:49]Abriana suggests leveraging Google and AI to research and craft a LinkedIn summary that aligns with your purpose and passion, utilizing technology to stand out in the competitive job market.Follow Abriana on:LinkedIn

    Repost Series: Closing the Gap: Strategies for Career Success

    Play Episode Listen Later Apr 24, 2025 23:52


    Join Shanarra in this episode of The Goode Guide as she shares various insights and strategies to advance your career in the long run. She'll also delve into tactics for securing a salary increase, self-advocacy, addressing the gender pay gap, and more. Stay tuned for valuable tips and advice!The Pay Gap[3:31]Shanarra delves into the gender pay gap in the US, highlighting a statistic of women earning 82 cents for every dollar earned by men. Shanarra emphasizes the crucial role of women negotiating their salaries to address and narrow the gender pay gap.Negotiation Tactics for Salary Increase[9:16]Shanarra shares her negotiation tactics, which include advocating for additional pay during job offers. She underscores the significance of market research and confidence in effective negotiation strategies.Strategies for Job Offers[12:47]Shanarra advises knowing your value and setting realistic expectations during salary negotiations. She recommends practicing your negotiation pitch and anticipating potential questions from the other party. Shanarra also highlights the importance of expressing excitement and enthusiasm during negotiations to maintain a positive atmosphere.The Importance of Self-Advocacy[20:26]Be open to compromise and consider the entire package when negotiating an offer. Shanarra emphasizes the significance of negotiating salary based on hard facts and confidence in your experience. She encourages listeners to take action and implement the tactics she provided in the episode to negotiate their salary effectively.Follow Shanarra on:LinkedIn

    Building a Strong Brand Foundation with Kristie Keever

    Play Episode Listen Later Apr 17, 2025 50:59


    Welcome to The Goode Guide, your ultimate career companion! In this episode, I'm joined by the incredibly talented Kristie Keever, a brand and marketing strategist who helped me take The Goode Guide to the next level. Kristie and I met several months ago, and through our work together, I've learned the importance of building a strong brand foundation. And trust me, I had a lot more questions than answers when I first started.In this episode, we dive deep into what brand clarity is all about and why it's crucial for anyone looking to expand their business or personal brand. We explore the behind-the-scenes work that goes into creating a brand, the foundational pillars you need to focus on, and why doing the hard work upfront pays off in the long run. Kristie shares her expertise on everything from understanding your target audience to developing your mission and vision. If you're an entrepreneur or simply someone looking to step up your career game, this episode is packed with valuable insights.Kristie explains how she helped me move beyond a vague idea to a clear, actionable brand strategy that truly feels authentic to my purpose. We also discuss the journey of discovering my target audience, refining my mission statement, and the importance of defining your brand's voice and tone. And of course, we touch on how to make all of this scalable and sustainable while staying true to your unique style.Timestamps: 00:00 - Welcome and Introduction: Meet Kristie Keever, Brand Strategist 02:45 - Kristie's Approach to Brand Clarity: A Deep Dive into the Process 05:10 - What Goes Into Building a Brand: The Four Core Pillars 10:30 - How to Find Your Target Audience: Understanding Demographics and Psychographics 15:00 - Crafting a Mission and Vision Statement that Reflects Your Authenticity 20:00 - Why Community Matters: How Kristie Helped Me Discover the Importance of Building a Supportive Network 25:00 - The Power of Brand Voice and Tone: How to Stay Consistent and Authentic 30:00 - The Transformative Process: Christy's Advice for Entrepreneurs and Women in Leadership 35:00 - Kristie's Advice for Her 25-Year-Old Self: Trust Yourself and Take ActionResources Mentioned: Christy Keever's Website Christy on Social Media: @KristieKeever The Goode Guide Website – Check out new resources, courses, and coaching offers!Thank You for Listening: If you loved this episode, please leave a 5-star review and share it with a friend, loved one, or colleague who's on their own career journey. Don't forget to subscribe to The Goode Guide podcast so you never miss a beat. Thanks for tuning in, and I'll catch you in the next one!

    The Goode Guide's Next Chapter: Expanding Beyond the Podcast

    Play Episode Listen Later Apr 3, 2025 21:21


    Welcome back to Season 3, Episode 2 of The Goode Guide. Trust me, I am absolutely buzzing with excitement to share what's next for this brand. This episode is all about the next evolution of The Goode Guide. While the podcast will always be the heart of this community, I'm expanding what this platform offers to give you even more of the support you need to thrive in your career and leadership journey.This is so much more than just a podcast update. This is a whole new chapter. Whether you're stepping into leadership, working to overcome imposter syndrome, or looking to break through those career plateaus, you're in the right place. I'm here to guide you with boldness and authenticity as you build the career you've always dreamed of.In this episode, I dive into everything that's been cooking behind the scenes: leadership coaching, new courses, interactive workshops, and a growing community that's going to support you through every career win, challenge, and plateau.But don't worry, the podcast isn't going anywhere! The Goode Guide will continue to be your go-to resource for candid leadership advice, real-world career struggles, expert insights, and practical tips. Plus, I've got some big plans in the works, including live episodes and audience Q&As. Trust me, there's so much more to come.What's Coming Next: Leadership Coaching: One-on-one and group coaching focused on career growth, leadership, and self-confidence. Courses and Workshops: Courses that focus on executive presence, confidence, and career advancement — perfect for women stepping into leadership or looking to level up. Interactive Community: A supportive community of women who understand the challenges and wins of being in leadership and business. More Podcast Fun: Solo episodes, expert interviews, live recordings, and audience interaction to deepen the conversation.Timestamps:00:00 Welcome Back to The Goode Guide: Kicking off Season 3, Episode 2 with a special update02:30 Why The Goode Guide is Evolving: Shanara shares the motivation behind the brand's evolution and what's coming next05:00 Leadership Coaching & Community Building: Why supporting women in their leadership journeys is the next step for The Goode Guide09:10 The New Offering: Courses, workshops, and coaching — all designed to help women grow confidently in their careers11:20 Brand Tone & Voice: Understanding the authenticity, boldness, and relatability that defines The Goode Guide13:00 What's Coming for You: How these updates will impact you — whether you're a listener, a future client, or part of the community16:00 Shanara's Challenge: Think about where you are in your career right now. How can The Goode Guide support you through your next big career moment18:00 New Website Launch: The Goode Guide's new website is now live. Visit and explore the new offerings20:00 Next Episode Sneak Peek: Tune in for a candid conversation with Shanara's brand strategist, Christy, about the brand-building process22:00 Wrap-Up: Shanara shares how to stay connected, where to find all the resources, and what's next for The Goode GuideThe Goode Guide Website: thegoodguide.co – Check out new courses, coaching, and more!Follow The Goode Guide on Instagram: @thegoodeguide

    A New Chapter: From LA to Minneapolis and the Future of The Goode Guide

    Play Episode Listen Later Mar 20, 2025 24:47


    In this episode of The Goode Guide, I'm kicking off season three with a personal update and a look at the exciting new direction for my career and my brand. After a season of growth and change, I'm finally settling into my new home in Minneapolis and reflecting on the journey that got me here. From moving across the country to realigning my life and career, I share what led to this bold decision and what's next for The Goode Guide.In this episode, I open up about why I made the move from Los Angeles to Minneapolis, how the decision to leave LA came with its own set of challenges, and how trusting my gut led me to the city that feels like home. The process of settling in, the struggles of unpacking and adjusting to a new routine, and even the surreal experience of watching LA face the devastating fires from across the country are all part of this new chapter.I also take the time to discuss what's next for The Goode Guide. I'm excited to announce that I'm expanding the brand beyond the podcast to include webinars, one-on-one coaching, and—my personal favorite—a community space for women in business to come together for support and growth. This episode marks a major pivot, and I can't wait to share what the future holds for The Goode Guide.Timestamps: 00:00:00 - Welcome to Season 3 of The Goode Guide: A fresh start and personal updates. 00:02:15 - My Decision to Move from LA to Minneapolis: Why the decision felt right and how it's aligning with my career goals. 00:06:35 - The Challenges of Relocating: The emotional and physical journey of unpacking, settling in, and adjusting to a new life. 00:09:50 - The Impact of LA Fires: Watching from afar and the sense of community that arose during a time of crisis. 00:13:10 - Reflecting on My Time in LA: How my relationship with the city evolved and why I felt ready to move on. 00:17:00 - Introducing The Future of The Goode Guide: Expanding the brand with webinars, one-on-one coaching, and building a community for women in business. 00:21:00 - What's Next: How The Goode Guide is evolving into a space where women can connect, share, and support each other's leadership journeys. 00:23:30 - Wrapping Up: Feeling settled in Minneapolis and looking forward to the future of The Goode Guide.

    Work-Life Integration: Insights from BOLDR CEO Mari Parker on Leading with Purpose

    Play Episode Listen Later Dec 12, 2024 38:25


    In this episode of The Goode Guide, I had the pleasure of speaking with Mari Parker, the president and CEO of BOLDR, a purpose-driven outsourcing company that emphasizes people and impact over profits. As someone who has navigated the complexities of career development, I was particularly excited to dive into the topic of company culture, especially in industries like logistics and supply chain, where I have my own experience.Mari shared her inspiring journey, which began in South Africa, where she grew up aware of her privilege in a broken system. This awareness has shaped her mission and values as a leader. We discussed how BOLDR has cultivated a people-first culture that prioritizes authenticity and values-driven leadership. Mari emphasized that being people-oriented does not mean sacrificing business success; rather, it involves integrating core values into every aspect of the organization, from hiring practices to decision-making processes.Throughout our conversation, we explored the challenges women face in male-dominated industries like logistics. Mari candidly shared her experiences of being underestimated and the importance of creating a safe space for women in the workplace. We also touched on the significance of vulnerability in leadership, as Mari explained how being open about her own experiences has fostered a culture of trust and support within her team.As we wrapped up, Mari offered valuable insights on work-life integration, especially for those balancing career ambitions with personal responsibilities. She encouraged listeners to embrace their unique journeys and to not take themselves too seriously, reminding us that life is about enjoying the ride.This episode is packed with wisdom and practical advice for anyone looking to elevate their career while staying true to their values. Whether you're navigating your own career path or leading a team, Mari's insights will inspire you to create a positive impact in your workplace. Don't miss this enlightening conversation!Timestamps00:00:00 - Welcome to The Goode Guide Introduction to the podcast and host Shannara Goode, discussing the purpose of the show.00:01:15 - Introducing Mari Parker Shannara introduces Mari Parker, president and CEO of BOLDR, and highlights her background.00:02:52 - The Importance of Company Culture Discussion on the significance of a people-driven and purpose-driven company culture.00:04:38 - Mari's Journey and Values Mari shares her journey from South Africa to her current role, emphasizing her values and mission.00:05:43 - Defining Company Culture Exploration of how BOLDR fosters a strong company culture focused on values and relationships.00:10:04 - Balancing Purpose and Profit Mari discusses how to lead a company with a purpose-driven mentality while achieving business success.00:12:59 - Kindness vs. Accountability The importance of maintaining accountability while being a people-first organization.00:15:41 - Authenticity in Leadership Mari shares how she stays authentic while leading a diverse team with different backgrounds.00:19:01 - Creating a Culture of Belonging Discussion on fostering a sense of belonging and authenticity within the team.00:21:18 - Navigating Recognition as a Leader Mari reflects on the challenges of receiving recognition as a leader and the importance of team contributions.00:24:20 - Women in Male-Dominated Industries Mari discusses her experiences as a woman in logistics and the challenges faced in a male-dominated field.00:30:26 - Work-Life Integration The conversation shifts to the concept of work-life integration versus balance, especially for working parents.00:35:47 -...

    From Kentucky to Paris: Embracing Change and Leadership with Colleen Slaughter

    Play Episode Listen Later Nov 28, 2024 44:02


    Today on The Goode Guide podcast, I had the absolute pleasure of sitting down with Colleen Slaughter, an international leadership coach who has spent years helping leaders around the world find clarity, courage, and confidence. Her journey from Kentucky to Paris at just 21 years old is nothing short of remarkable, and she shares how that bold step shaped her approach to life and coaching. We dive into the challenges of shifting from an American mindset to a European one, especially when working in France. Colleen explains the cultural differences, like the French emphasis on tradition and hierarchy versus the American focus on efficiency and directness. She opens up about her own experiences with culture shock and underscores the importance of understanding these nuances when working internationally. During our conversation, we unpack what it means to make "bolder moves," particularly for women in leadership. Colleen sheds light on overcoming self-doubt and imposter syndrome, introducing the term "insecure overachiever" to describe the tension many high-achieving women feel. She highlights the power of self-worth and knowing what you deserve in your career, sharing the story of a Moroccan woman leader she's coached as an example. Colleen also emphasizes the value of aligning your personal values with your professional goals. She encourages self-reflection to uncover your true aspirations and discusses how authenticity in leadership can transform workplace dynamics, creating environments where people feel seen, heard, and valued. As the episode wraps up, Colleen shares her perspective on the long-term benefits of investing in people within organizations, contrasting it with the short-term priorities many companies focus on. Her words remind us that true leadership is about building meaningful connections and inspiring others to reach their full potential. This episode is full of wisdom and actionable advice for anyone looking to elevate their career—especially women navigating leadership challenges. I hope Colleen's insights resonate with you as much as they did with me. Be sure to connect with her at boldermoves.com and on social media. And don't forget to subscribe to The Goode Guide for more inspiring conversations and career tips! Timestamps00:00:00 - Welcome to The Goode Guide Introduction to the podcast and host Shannara Goode, discussing the purpose of the show.00:01:25 - Meet Colleen Slaughter Introduction of guest Colleen Slaughter, an international leadership coach, and her background.00:02:28 - Colleen 's Bold Move to Paris Colleen shares her experience relocating from Kentucky to Paris at the age of 21 and its impact on her life.00:03:36 - Navigating Cultural Differences Discussion on the challenges of transitioning from an American mindset to a European, specifically French, mindset.00:05:52 - Working with International Teams Colleen talks about her experiences working with diverse teams across different cultures.00:08:31 - The French Work Culture Insights into the French work culture, including hierarchy and the concept of "mers."00:10:50 - The Importance of Self-Advocacy Colleen discusses the significance of self-advocacy and knowing one's worth in the workplace.00:12:50 - Empowering Women in Leadership Exploration of how women can make bold moves in their careers and the importance of self-awareness.00:15:10 - The Journey to Authentic Leadership Colleen shares her journey towards authentic leadership and the work she does with clients.00:18:00 - The Role of Values in Leadership Discussion on the importance of identifying personal values and how they...

    Breaking Free: Navigating Code Switching and Authenticity in Your Career with Phoebe Gavin

    Play Episode Listen Later Nov 14, 2024 45:26


    Today, we are diving into a truly eye-opening conversation on The Goode Guide! I had the pleasure of sitting down with the remarkable Phoebe Gavin, a career leadership coach and the driving force behind empowering professionals to break free from cultural messaging that places work above all else. Known for her powerful voice in publications like Time, Fortune, and Fast Company, Phoebe's mission focuses on supporting ambitious women—especially women of color, through the complexities of workplace challenges and transitions, all with a deeply empathetic and identity-aware approach.We start our conversation by unpacking the concept of code-switching, a reality for many professionals, particularly those from marginalized communities, in the workplace. Phoebe brings a refreshing perspective, describing code-switching as a neutral tool—something you can choose to use or not based on your unique needs and goals. We discuss the mental and emotional impacts of constantly monitoring oneself and how liberating it can be to make choices driven by personal preference rather than external expectations.As we dig deeper, we explore authenticity in the workplace. Phoebe introduces a powerful Venn diagram visual that shows how you can stay true to your authentic self while adapting to different professional settings. This approach makes it possible to maintain integrity while adjusting to diverse environments, allowing you to show up as yourself in any context—whether in leadership or informal roles. We also navigate the complexities of a multi-generational workplace, particularly post-pandemic. Phoebe stresses the importance of approaching colleagues from different generations with curiosity and without judgment. By connecting genuinely and understanding each individual's preferences, we can foster a work environment that's both inclusive and collaborative.One of the highlights of our discussion centers on introversion and extroversion. Phoebe clears up common misconceptions, reminding us that these labels are often confused with social skills or anxiety. She encourages us to see social skills as abilities anyone can develop with the right guidance and practice, no matter where you fall on the introvert-extrovert spectrum.As we wrap up, Phoebe offers essential advice for early-career professionals: set boundaries and learn the subtle art of saying "no" in ways that honor your needs. Her insights are invaluable for anyone wanting to build a career that aligns with their values and personal style. I loved this conversation with Phoebe, and I hope you find her insights as inspiring and actionable as I did. Whether you're navigating code-switching, honing your leadership style, or thriving in a multi-generational team, this episode is full of practical tips and thoughtful reflections. Don't forget to check out Phoebe's resources at betterwithphoebe.com and follow her on social media @BetterWithPhoebe.Thank you for tuning in to this episode of The Goode Guide! If you enjoyed it, please leave a five-star review and share it with friends, family, or colleagues. Your support helps us keep bringing the insights you need for your career journey!Timestamps00:00:00 - Welcome to The Good Guide Introduction to the podcast and hostShannara Good, discussing the purpose and themes of the show.00:01:25: Introducing Phoebe GavinIntroduction of guest Phoebe Gavin, a career leadership coach, and her missionto help professionals.00:02:20: The Importance of Individualized Coaching Discussion on the needfor personalized approaches in professional coaching, consideringmulti-generational and multi-medium environments.00:03:27: Identity-Aware Coaching Phoebe explains her approachidentity-aware coaching and the unique challenges faced by...

    Finding Your Flow: The Importance of Routine and Rest in a Fast-Paced World

    Play Episode Listen Later Oct 31, 2024 45:29


    In this episode of The Goode Guide , I, Shannara Goode, dive deep into the pressing issue of burnout, especially as we approach the hectic holiday season. Having experienced the roller coaster of corporate life myself, I understand how overwhelming it can be to juggle personal and professional responsibilities, particularly during Q4, which is often a make-or-break time in retail.I start the episode by sharing some personal reflections on my recent experiences in my new role, highlighting the challenges I've faced, including a significant port strike and a team member's resignation. Despite these hurdles, I found a sense of empowerment and recognition that reminded me of the impact I can have as a leader. This week felt different; it was a reminder that even amidst chaos, we can find moments of clarity and success.To further explore the topic of burnout, I welcome Kate King, a Radiant Life Coach with over 17 years of experience as a licensed professional counselor. Kate brings a wealth of knowledge about the signs of burnout and the importance of prioritizing our mental and emotional well-being. We discuss how the pressures of modern life can lead to feelings of exhaustion and cynicism, and how it's crucial to recognize these signs before they escalate.Kate emphasizes the importance of self-care and setting boundaries, especially for those in leadership positions. We talk about the need to compartmentalize our work and personal lives, advocating for a culture that respects our need for rest and rejuvenation. She shares valuable insights on how creativity can serve as a therapeutic outlet, helping us reconnect with ourselves and manage stress.Throughout our conversation, we touch on the significance of being present and engaged in our lives, both personally and professionally. I share my own journey of rediscovering the importance of routine and how incorporating exercise into my mornings has drastically improved my mood and productivity.As we wrap up, Kate offers advice on how to navigate the complexities of life and work, reminding us that nothing is permanent and that flexibility is key. We encourage listeners to prioritize their well-being and to be mindful of their needs, especially during this busy time of year.Join us for this enlightening discussion that not only addresses the challenges of burnout but also provides practical tips for reclaiming your time and energy. Whether you're a leader, a team member, or someone simply trying to balance the demands of life, this episode is packed with insights that can help you thrive. Don't forget to subscribe and share your thoughts with us!Timestamps00:00:00 - Welcome to The Goode Guide Introduction to the podcast and host Shannara Good, discussing the purpose of the show and what listeners can expect.00:01:27 - Navigating Burnout During the Holidays Shannara shares her personal experiences with burnout, especially during the hectic holiday season.00:03:41 - Celebrating Personal Milestones Shannara reflects on her recent achievements and the positive moments in her new role.00:08:03 - Introducing Kate King Introduction of guest Kate King, a Radiant Life Coach and former licensed professional counselor, and her mission.00:10:32 - Understanding Burnout Discussion on the signs of burnout and the importance of recognizing them, especially during busy times.00:11:33 - Balancing Personal and Professional Life Exploration of the challenges women face in balancing personal and professional responsibilities.00:14:29 - Coping with Leadership Stress Kate shares insights on how leaders can manage the weight of their team's issues and responsibilities.00:17:12 - The Importance of Rest Discussion on the significance of rest and how to...

    Investing in Innovation: How to Attract the Right Investors for Your Brand

    Play Episode Listen Later Oct 17, 2024 45:10


    In this episode of The Goode Guide , I had the pleasure of sitting down with Carolyn Simmons, a partner at Melitas Ventures, a venture capital fund that invests in innovative, emerging consumer brands. As someone who has navigated the complexities of both retail and consumer products, I was eager to explore Carolyn's insights on the evolving landscape of consumer packaged goods (CPG) and the critical role that investors play in the success of emerging brands.We kicked off our conversation by discussing Carolyn's impressive background, which includes her experience at Goldman Sachs in the consumer and retail investment banking group, followed by her time at Sycamore Partners, a private equity firm. After earning her MBA from Harvard Business School, Carolyn joined Melitas Ventures, where she focuses on seed and Series A investments in the CPG space. Her passion for the consumer sector is evident, and she shared her excitement about working with brands that prioritize health and well-being.Throughout the episode, we delved into the importance of building relationships between founders and investors. Carolyn emphasized that while capital is essential, the expertise and network that investors bring can be invaluable for emerging brands. We discussed the right timing for brands to approach investors, highlighting the significance of early conversations and feedback, even before a product is launched.One of the key themes of our discussion was the emotional connection that consumers have with CPG products. Carolyn and I explored how the rise of health-conscious consumers is driving demand for cleaner, more transparent products. We touched on the growing trend of alternative meat products and the importance of ingredient recognition, as well as the shift towards eco-friendly cleaning products that avoid harmful chemicals.As we navigated the conversation, I was particularly intrigued by Carolyn's perspective on talent-led brands versus homegrown startups. We discussed the unique challenges and expectations that come with celebrity-backed brands, emphasizing the need for authenticity and a strong product foundation to ensure long-term success.Towards the end of our chat, Carolyn shared her personal journey and the lessons she's learned along the way. She encouraged aspiring founders to have confidence in their paths and to embrace the journey of testing and learning. Her insights resonated deeply with me, and I believe they will inspire many listeners who are navigating their own career journeys.This episode is packed with valuable insights for anyone interested in the CPG space, whether you're a founder seeking investment or simply curious about the dynamics of the industry. I hope you enjoy listening to this conversation as much as I enjoyed having it!Timestamps00:00:00 - Welcome to The Goode Guide Introduction to the podcast and host Shannara Good, discussing career journeys and topics to be covered.00:01:26 - Introducing Carolyn Simmons Shannara introduces guest Carolyn Simmons and her background in venture capital.00:05:25 - The Importance of Investors Discussion on the value investors bring to emerging brands beyond just capital.00:09:04 - When to Approach Investors Carolyn explains the right timing for brands to seek investment and the importance of building relationships.00:12:20 - Accelerator Programs and Feedback The benefits of participating in accelerator programs for gaining exposure and feedback from investors.00:14:23 - Investor Involvement with Brands Exploration of how Melitas Ventures partners with brands and the level of involvement they have.00:16:51 - Launching Products: DTC vs. Retail Advice on how many products to launch and the differences between direct-to-consumer and retail...

    Empowering Women Leaders: Leadership Coaching and Retail Insights with Vicky Bradley

    Play Episode Listen Later Oct 3, 2024 45:01


    Hey there, listeners! In this episode of The Goode Guide, I had the pleasure of sitting down with Vicky Bradley, the founder and CEO of Women in Leadership Empowered. Vicky shared her extensive experience in the retail industry, spanning over 30 years, and her transition into becoming an executive and leadership coach.We delved into the importance of business coaching, especially for women in leadership roles, and how coaching can help individuals navigate career challenges, develop leadership skills, and empower emerging leaders. Vicky emphasized the significance of continuous learning and growth in leadership roles, highlighting the need for coaching to enhance leadership capabilities. Our conversation also touched on the nuances of leading in the retail space, both domestically and internationally.Vicky shared insights on the cultural differences and challenges faced when leading globally, emphasizing the importance of understanding diverse perspectives and adapting leadership styles accordingly.We discussed the evolving trends in the retail industry, particularly post-COVID, where personalized customer care, small brands, and efficient supply chains have become key factors in driving success. Vicky highlighted the need for retailers to prioritize customer needs and maintain a balance between technological advancements and human interaction.As we wrapped up the episode, Vicky shared valuable advice for individuals starting their careers, emphasizing the importance of self-reflection, continuous learning, and embracing the journey of personal and professional growth. If you're interested in learning more about Vicky Bradley and Women in Leadership Empowered, you can connect with her on LinkedIn or reach out via email at Vicki@wel-empowered.com.Thank you for tuning in to this insightful episode of The Goode Guide. Don't forget to subscribe, leave a review, and share the podcast with your network. Stay tuned for more career guidance and inspiration in the upcoming episodes. Take care, and until next time! Timestamps● Introduction to The Goode Guide Podcast : Shannara Goode introduces the podcast andshares her background in career development.● Discussion on Career Coaching : Shannara and Vicky Bradley discuss theimportance of business coaching for women in leadership roles.● Leadership in Retail : Vicky Bradley shares insights on leadership in theretail industry, focusing on the importance of coaching for emerging leaders.● Leading Globally and Cultural Differences : Vicky discusses the challenges of leadingglobally and understanding cultural differences in different markets.● Trends in Retail Industry : Vicky talks about the evolving trends in theretail...

    Women in Leadership: Strategies for Success

    Play Episode Listen Later Sep 19, 2024 48:11


    Hey there, welcome to The Goode Guide, your ultimate career companion. In this episode, I had the pleasure of chatting with Jodi Flynn, the CEO of Women Taking the Lead. Jodi shared her insights and expertise on leadership development, gender parity, and creating supportive work cultures for women in leadership roles. We delved into the challenges and successes that women face in the workplace, especially as they navigate new roles and responsibilities. Jodi provided valuable advice on overcoming imposter syndrome, developing a growth mindset, and the importance of self-care in leadership roles.As I shared my own experiences transitioning into a new role, Jodi offered practical tips on setting clear goals, building relationships with team members, and delegating tasks effectively. We discussed the importance of finding a balance between taking on new challenges and seeking support from others. Jodi emphasized the need for women to prioritize self-care, manage overwhelm, and develop a calm mindset to excel in their careers. We also touched on the importance of men sharing household responsibilities and supporting women in their professional growth. Overall, this episode was a therapeutic conversation that provided valuable insights and guidance for navigating career transitions and leadership challenges. If you're looking to elevate your career game and overcome obstacles in the workplace, this episode is a must-listen.Don't forget to subscribe to The Goode Guide podcast for more insightful discussions on career development, leadership, and work-life balance. Thank you for tuning in, and remember to prioritize your well-being as you strive for success in your career journey.FindJodi Flynn:Company: WomenTaking the Lead (Gender Parity Consultant)Email: jodi@womentakingthelead.comLinkedin:https://www.linkedin.com/in/jodiflynn/Timestamps00:00:00 - Introduction to the Podcast 00:05:30 - Jodi Flynn's Background andMission 00:13:16 - Challenges of Transitioninginto a New Role 00:20:41 - Tips for New Leaders andTransitioning into a New Role 00:30:34 - Recognizing New Role Burnout 00:39:06 - Importance of Delegating andDeveloping Others 00:42:16 - Advice to Younger Self: StayCalm and Focused 00:45:12 - Discussion on Gender Parityand Domestic Responsibilities 00:47:05 - Conclusion and Gratitude

    Navigating a Career Shift: From Senior Manager to Director

    Play Episode Listen Later Sep 5, 2024 23:46


    Hey friends, it's Shannara Goode, your host of The Goode Guide podcast! This episode is all about catching up with you on some big changes in my life—both professionally and personally—over the summer break between seasons.I'm excited (and honestly a little nervous) to share my journey from working as a senior manager in kids apparel to stepping into a director role in home decor at Target. This shift has been a ride—leading a bigger team, learning a whole new category, and figuring out a different way of working. It's been overwhelming at times, but I've learned the value of being patient with myself, setting realistic expectations, and letting things fall into place.On the personal side, I turned 33, and it hit me that balance and self-care are non-negotiable. I've been diving into some great books, taking better care of my mental and physical health, and—this is a big one for me—allowing myself guilt-free downtime. It's been such a game-changer.As for the podcast, I can't wait to bring in some amazing guests this season. We're expanding The Goode Guide to include consulting and guidance for small business owners in retail, tapping into everything I've learned in the industry. I'm so pumped about this next chapter, and I hope it brings you even more value.I just want to say a huge thank you to each of you for your support. Your encouragement means the world, and I can't wait to continue this journey with you. So tune in to hear the full story, and stay connected for what's coming next. Take care and talk soon!Timestamps00:00:00 - Introduction to Season 2 00:02:10 - Transitioning to a New Job Role 00:06:17 - Challenges and Learnings in Decorative Home Category 00:11:30 - Coping with Increased Expectations in Director Role 00:15:23 - Personal Reflections and Prioritizing Self-Care 00:20:44 - Looking Ahead to Season 2 Focus and Guest Collaborations 00:23:02 - Conclusion and Gratitude

    Leadership Lessons and Personal Growth

    Play Episode Listen Later Jun 7, 2024 23:42


    In the season finale of The Goode Guide Podcast, join Shanarra as she reflects on her journey creating an intentional podcast to help others navigate their career paths. She shares insights from a recent leadership seminar focused on guiding and shepherding those you lead, and discusses the importance of crafting a personal elevator pitch that highlights your unique journey and lessons learned. Shanarra also shares a meaningful experience that taught her to approach meetings with a focus on understanding people as individuals before diving into work discussions, leading to greater clarity and happiness in her own career. Don't miss out on this heartfelt wrap-up and the valuable exercise she participated in at a recent leadership seminar!Introduction0:00 - 01:22 — Shannara shares her diverse career journey from entry-level roles to boardrooms, highlighting the wisdom she's gained. She also reflects on the journey of creating the podcast and expresses gratitude for the support received.Finding Purpose and Gratitude3:58 - 08:13 — Shannara talks about creating The Good eGuide out of a desire to share her career experiences and help others. As she reflects on her varied career experiences that equipped her to offer valuable guidance to others. Highlights the importance of learning from past mistakes and being prepared for future success. Shannara expresses heartfelt thanks to listeners for their support and feedback.Elevator Pitch, Personal Background, and Career Challenges 11:15 - 14:19 — Shannara reads her elevator pitch, focusing on personal growth and career journey. She also discusses her background, including the challenges of moving frequently and striving for success. Reflects on the uncertainties faced after leaving Target and the journey of rediscovery.Importance of Relatability and Vulnerability18:02 - 20:03 — Shanarra emphasizes how personal experiences make her more relatable and underscore the value of vulnerability in leadership. Shannara discusses the impactful exercise of crafting a personal pitch and its relevance to her professional life. Highlights the significance of understanding people beyond their professional roles.Season Recap 20:20 - 21:27 — Reflects on the whirlwind of creating the podcast, working on a promotion, and her personal growth. Announces plans to return with a new season and continue bringing valuable content.Thank you for listening to The Goode Guide Podcast! Stay tuned for more episodes, and remember to define success on your own terms.

    Navigating Career Transitions: A Director's Journey

    Play Episode Listen Later May 31, 2024 30:19


    In this episode, join Shanarra as she shares her personal career journey and provides valuable insights to help you confidently navigate your own professional path. From reflecting on her recent promotion to Director at Target to discussing the challenges and rewards of making intentional career changes, Shanara offers a candid look at the ups and downs of her experience. Whether you're considering a new role or looking to grow within your current company, The Good Guide is your ultimate companion for career advice and inspiration.Introduction0:00 - 02:05 — Overview of Shanara's career journey from entry-level roles to boardrooms. Shanara's recent promotion to Director of Inventory Management. Reflection on the interview process and the excitement of a new role.The Journey to Promotion 2:06 - 05:59 — Insights into the lengthy and challenging interview process. Shanara's history with Target, including initial roles and subsequent career moves. Transitioning through various roles and industries before returning to Target.Preparing for the Role and Embracing Change7:26 - 11:00 — Shanara's reflections on learning new categories and systems. Challenges and excitement about the new position. The importance of adapting to new environments and building new relationships. The significance of humility and asking for help in a new role.New Responsibilities13:02 - 16:33 — Transitioning to a new category: Decorative Home. The learning curve and adjusting to new team dynamics and systems. Nervousness and excitement about the new challenges. Reflecting on the comfort of familiarity and stepping into the unknown.The Impact of Leadership22:10 - 29:00 — Reflecting on the influence of past managers on Shanara's career. Hoping to leave a lasting positive impact on her team. The importance of acknowledging and celebrating professional milestones. Embrace change and pursue growth in their careers.Stay tuned for more insightful conversations on navigating the corporate landscape and fostering inclusive workplaces. Don't forget to subscribe and share your feedback with us!

    Entrepreneurial Journey in the Food Industry with Erica Bethlevin

    Play Episode Listen Later May 24, 2024 42:45


    In this episode, Shanarra Goode is joined with Erica Bethe Levin, founder of Global, a brand that introduces babies to diverse flavors, spices, cultures, and textures through nutrient-packed meals. Erica shares her unique background and perspective on entrepreneurship, networking, and the importance of being a lifelong learner. She discusses her journey from being a pioneer in digital publishing to working in the startup tech community and eventually finding her passion in the hospitality industry. Erica emphasizes the significance of building a strong network, trusting one's gut instinct, and engaging on social media platforms like LinkedIn for growing multiple businesses. Join this insightful conversion as we discuss the value of perseverance, adaptability, and the power of a strong network in achieving career success!Introduction0:00 - 04:01 — Shannara highlights Erica's unique background and perspective. Erica's company, Global, which introduces babies to diverse flavors and cultures. Erica's background and her ability to excel and connect in the professional world. Challenges and Opportunities 8:12 - 10:59 — How Erica and her husband fed their children diverse foods from an early age. The benefits observed in their daughter versus their son. The broader vision of using food to teach children about different cultures and fostering open-mindedness.From Personal Passion to Business10:59 - 13:32 — Erica's transition from personal passion to creating a business. The decision-making process behind starting Global. Erica's career journey, including consulting for startups and her experience in the hospitality industry.Business Philosophy and Motivation13:32 - 16:05 — The motivation and heart behind Global. The importance of aligning business with personal passions and values. Erica's belief in creating businesses that fulfill a genuine need. Cultural Significance and Education16:05 - 17:36 — The importance of introducing children to diverse cultures in a polarized world. Shannara and Erica discuss the potential of Global to influence children's openness and acceptance. The role of education and exposure in shaping future generations.Career in Tech and Transition to Global17:36 - 19:00 — Erica's background in the tech industry, despite not being a tech expert. Her experience with a digital publication and involvement in the startup tech community. Transition to working with a venture-backed startup and its impact on her career.Venture-Backed Experience and Life Choices 19:00 - 21:23 — Balancing career ambitions with family life and personal well-being. Erica's experience at a venture-backed startup, including the challenges and learnings. The demanding work schedule and the eventual realization of personal priorities. Conclusion and Reflections21:23 - 42:45 — The importance to find and pursue their passions in a way that contributes to the greater good. Shannara's closing thoughts on Erica's journey and the inspiring mission of Global. Stay tuned for more insightful conversations on navigating the corporate landscape and fostering inclusive workplaces. Don't forget to subscribe and share your feedback with us!

    Navigating the Motherhood-Career Balancing Act With Monique Benoit

    Play Episode Listen Later May 17, 2024 46:21


    In this episode, Shanarra Goode is joined by Monique Benoit, a chemical engineer, retail expert, and mother of four, who shares her inspiring story of balancing motherhood and career aspirations. From her journey as a chemical engineer to becoming a retail expert in the beauty industry, Monique discusses the valuable lessons she learned about leadership and managing teams while raising her daughters. She also shares her incredible experience of interviewing for a job while nine months pregnant and securing the position after delivering her baby. Let's explore the challenges and joys of balancing work and motherhood, setting boundaries, and creating your path to parenthood, even if it means considering single parenting by choice. Join us for an insightful discussion on navigating your career journey with newfound confidence and success!Introduction0:00 - 3:05 — Shanarra introduces Monique Benoit, a chemical engineer, retail expert, and mother of four, shares her inspiring story of balancing motherhood and career aspirations.From Chemical Engineering to Retail Visionary03:06 - 07:27 — Monique shares her background, including her chemical engineering degree and transition to technical sales, then to retail after obtaining her MBA. She discusses her work experience at Target, Anthropologie, and her own consultancy. Balancing Personal and Professional Expectations07:38 - 10:29 — The challenges of balancing early motherhood with her career ambitions. Discuss how one's own career expectations and how societal norms influenced her perception of marriage and motherhood.Monique's Drive to Return to Work Post-Maternity Leave16:21 - 20:23 — Discuss the balance between career ambitions and the biological clock, reflecting on the challenges women face in balancing both. Monique's perseverance and drive to return to work shortly after maternity leave. She shares her quick recovery from childbirth and how her career orientation motivated her to get back to work.Monique's Drive to Return to Work Post-Maternity Leave16:21 - 20:23 — Discuss the balance between career ambitions and the biological clock, reflecting on the challenges women face in balancing both. Monique's perseverance and drive to return to work shortly after maternity leave. She shares her quick recovery from childbirth and how her career orientation motivated her to get back to work.Balancing Social Life with Motherhood32:39 - 34:16 — Differences in social dynamics between her and her child-free friends. Monique talks about the logistical and emotional challenges of balancing social activities with parenting responsibilities.Choosing Motherhood Intentionally 37:54 - 39:56 — Respect for women who choose single motherhood intentionally and the preparations involved. Comparison between your own path to motherhood and that of women who choose it proactively.Embracing Individual Timelines 42:03 - 45:00 — Encouragement for younger women to create their own paths in life. Discussion on societal expectations and the impact of traditional narratives on personal decisions.Stay tuned for more insightful conversations on navigating the corporate landscape and fostering inclusive workplaces. Don't forget to subscribe and share your feedback with us!

    Unlocking Success Through Human Behavior

    Play Episode Listen Later May 10, 2024 42:02


    In this episode, we're joined by Anita Tomecki, a Human Behavior Expert and Business Mindset Coach as she shares her insights on the role of understanding human behavior in achieving success, the importance of finding happiness from within, and the shifting dynamics of masculine and feminine energy in society. The conversation delves into the impact of childhood experiences on personal roles, the enneagram personality typology, and Anita's unique approach to helping clients identify and work through subconscious programs. Shanarra and Anita also discuss authenticity in the workplace, leading sensitive conversations, and the changes in the corporate world brought about by the COVID pandemic. Throughout this episode, you will find valuable tips and insights to guide them through their own career journeys with newfound confidence. Let's explore the challenges and triumphs of navigating one's career journey!Introduction0:00 - 1:26 — Shanarra introduces Anita Tometsky, a human behavior expert and business mindset coach.Unlocking Human Behavior for Business Success01:27 - 08:53 — Delving into the concept of inner happiness and its relevance to personal and professional fulfilment. Sharing strategies for individuals to explore and nurture their inner happiness. Discussing the role of purpose, mindfulness, and self-awareness in the pursuit of happiness.Embracing Compassion and Inner Work08:54 - 18:17 — Discussing the importance of cultivating compassion towards oneself and others. Exploring various practices and techniques for engaging in inner work to promote personal growth and emotional well-being. Delving into the impact of childhood experiences on the development of masculine and feminine roles.Masculine and Feminine Personality Types08:18 - 27:00 — Highlighting the significance of understanding these personality types for personal growth, relationship dynamics, and self-awareness. Bringing Your Whole Self to Work32:41 - 34:28 — Emphasizing the importance of ongoing communication, learning, and adaptation in fostering a thriving workplace culture. Bringing authenticity to work, engaging in difficult conversations, and adapting to the post-COVID corporate world. Encouraging organizations to prioritize employee well-being, diversity, and inclusion in their strategies for future success.Navigating Career Twists and Turns39:28 - 41:20 — The importance of reprogramming the mind for less anxiety, embracing change and personal growth, and navigating career twists and turns. Cultivate resilience, curiosity, and self-awareness as they navigate life's uncertainties. Emphasizing the value of seeking professional help and support when managing anxiety and career transitions.Stay tuned for more insightful conversations on navigating the corporate landscape and fostering inclusive workplaces. Don't forget to subscribe and share your feedback with us!Stay Connected with Shanarra:FacebookInstagramConnect with Anita:FacebookInstagram

    Navigating Career Challenges Confidently with Karley Stewart

    Play Episode Listen Later May 3, 2024 47:58


    In this episode, Shanarra will be joined by Karley in discussing their experiences as 'boomerang' employees, the challenges of taking on new roles, and the significance of recognizing personal accomplishments and growth throughout one's career journey.Karley shares her career journey and insights, from her early aspirations in the music industry to her successful corporate retail career at companies like Nordstrom, Louis Vuitton, and Amazon. Along the way, they will talk about the importance of leadership, networking, and continuous learning in navigating career transitions and building a diverse skill set. Karley also reflects on the value of confidence, curiosity, and mentorship in her early career, and shares her experience of facing unexpected job loss and the personal and professional growth that followed. Introduction00:00 - 04:54 — Shanara introduces Carly Stewart, her guest, and highlights their shared experiences in the corporate world. Shanara welcomes Carly to the podcast and discusses their initial meeting in Los Angeles.Learning from a bad leader11:18 - 19:59 — How using the experience can help to shape own leadership style. The challenge of adapting to fast-paced culture and diverse environment. Get help from influential women leaders in the organization.Exploring fresh possibilities20:25 - 25:04 — The challenge of leaving a familiar organization and exploring new opportunities. The importance of giving oneself time to adjust to a new role before making decisions. Carly's reflections on confidence and learning to be comfortable in uncomfortable situations.Everything happens for a reason32:52 - 38:09 — Embracing corporate identity, realizing your passion, and undergoing self-discovery. Emphasizing the importance of networking for career success. Maintaining an open mindset about the future and continuing to seek challenges. Trusting in the universe's plan41:19 - 46:29 — The importance of finding meaning in unexpected events. Reflecting on career advice for younger self, emphasizing confidence and curiosity. Stay motivated and proud of your own accomplishments.Stay tuned for more insightful conversations on navigating the corporate landscape and fostering inclusive workplaces. Don't forget to subscribe and share your feedback with us!

    Exploring Careers Beyond the Field with Kathleen Waddell Coyle

    Play Episode Listen Later Apr 26, 2024 47:07


    In this episode, we're joined by Kathleen Waddell Coyle, Vice President of Sales at the Minnesota Vikings. Kathleen shares her journey from college soccer player to seasoned professional in the sports industry. We'll explore topics like career progression, diversity, and the unique challenges of working in a male-dominated field.Introduction00:00 - 01:34 — Introducing Kathleen Waddell Coyle, a friend from her past, now Vice President of Sales at the Minnesota Vikings.Kathleen's Background04:55 - 06:20 —Kathleen shares her career journey from college soccer to NBA ticket sales, then roles with the Cleveland Cavaliers, New York Jets, and San Francisco 49ers, leading to her current role with the Vikings.Favorite Cities and Stadium Evolution06:21 - 14:00 — Kathleen discusses her experiences in New York, the Bay Area, and Cleveland, and the evolution of the Minnesota Vikings' stadium. Kathleen explains the collaboration involved in creating a top-rated game day experience at the stadium.Career Progression and Diversity14:17 - 20:00 — Kathleen talks about gender diversity in sports, efforts to promote diversity and inclusion, and her role in sales.Work-Life Balance14:17 - 20:00 — Kathleen discusses the cyclical nature of her industry, focusing on maintaining client satisfaction during the off-season.Career Progression and Mobility24:32 - 30:00 — Kathleen explains the typical career trajectory in sports organizations and the potential for advancement or transitions to other teams. Kathleen discusses the potential for employees to transition between different sports organizations and departments.Thank you for tuning in to this episode of The Good Guide. Remember to like, subscribe, and follow us on your favorite podcast platform for more insightful conversations about careers and leadership. Join us next week as we continue to redefine success together!

    Navigating Corporate Leadership with Janis Hoyt

    Play Episode Listen Later Apr 12, 2024 44:31


    In this episode, Janis and Shannara will deep dive into corporate leadership with Jans Hoyt, Chief Human Resource Officer at Primal Pet Group. Janice shares her journey from retail to healthcare to consumer product goods (CPG), including her impactful role at The Honest Company. Discover the importance of diversity and inclusion (D&I) in corporate culture, especially during times of crisis like the pandemic and social upheaval. Learn how leaders can embrace vulnerability and authenticity to foster meaningful connections and drive positive change in the workplace.Introduction00:00 - 04:37 — Introducing Janis Hoyt, a seasoned HR leader with more than 30 years of CPG, Healthcare and Retail industry expertise, Janis Hoyt is the Chief Human Resource Officer for Primal Pet Group and former Chief People Office for The Honest Company. Primal Pet Group is a growing pet brand that is achieving new healthy feeding options for our pets. Reflecting on the journey from retail to CPG and the pivotal role at The Honest Company. Emphasizing the value of relationships forged during challenging times. The Importance of Authentic Leadership04:37 - 12:25 — Exploring the significance of authenticity and vulnerability in leadership. Navigating corporate spaces as women and women of color. Overcoming challenges and embracing individuality in the workplace.Evolution of Work Culture Amidst the Pandemic12:25 - 20:17 — Adapting to remote work dynamics and redefining the concept of the workplace. Prioritizing safety and purpose in shaping the future of work. Challenges and opportunities in managing diverse, multi-generational teams.Fostering Inclusive Conversations 20:17 - 43:48 — Addressing sensitive topics, including racial injustice and diversity. Promoting open dialogue and active listening to support employees. Embracing authenticity as a catalyst for positive organizational change.Stay tuned for more insightful conversations on navigating the corporate landscape and fostering inclusive workplaces. Don't forget to subscribe and share your feedback with us!

    Navigating Your Career Journey

    Play Episode Listen Later Apr 5, 2024 20:19


    Introduction0:00 - 1:27 — In this episode, Shanara highlights her career journey and the wisdom she's gained over the years. She promises discussions on career development, leadership, and work-life balance, offering authenticity and actionable tips.Exciting News: Interview for Director Role1:27 - 19:38 — Shanara shares her excitement and nervousness about securing an interview for a director role at her company. She reflects on her career journey, including her special connection with Target, where she's had significant professional growth. She discusses her hopes, fears, and strategies for the upcoming interview, acknowledging the possibility of rejection but remaining optimistic about her qualifications and readiness for the role. Shanara expresses gratitude for the platform to share her inner thoughts and aspirations.

    Mid Way Break

    Play Episode Listen Later Mar 29, 2024 7:20


    Introduction0:00 - 1:23 — In this episode, Shanarra will talk about the previous seven episodes and why there's no new episode this week which was really intentional. Pause in New Episodes1:24 - 2:05 — Shannara explains the intentional break in releasing new episodes to allow listeners to catch up on previous content. A recap of the topics covered in the first seven episodes is provided, including personal career journeys, gender pay gap, HR insights, career slumps, and interviews with inspiring professionals.Plans for Future Episodes5:41 - 6:39 — Shannara explains the intentional break in releasing new episodes to allow listeners to catch up on previous content. A recap of the topics covered in the first seven episodes is provided, including personal career journeys, gender pay gap, HR insights, career slumps, and interviews with inspiring professionals.

    Crafting Your Personal Brand in the Corporate Setting

    Play Episode Listen Later Mar 22, 2024 22:51


    Introduction0:00 - 1:50 — In this episode, Shanarra will talk about personal branding in the corporate setting, reflecting on her recent realization of the importance of formally defining her personal brand.Defining Personal Brand2:00 - 4:50 – Shannara discusses her definition of personal branding, emphasizing its significance in the professional world, especially for women, and how it helps in building credibility and career advancement.Understanding Your Brand5:01 - 9:21 – Shannara shares her process of understanding her personal brand by identifying her skills, strengths, and values.Crafting Your Personal Brand Statement9:27 - 13:39 – Shannara provides insight into crafting a personal brand statement, sharing her elevator pitch as an example and highlighting the importance of clarity and consistency in defining one's brand.Sharing Your Brand13:48 - 22:44 – Shannara provides insight about the significance of sharing and managing your personal brand, including strategies for visibility on platforms like LinkedIn, engaging with your network, and leveraging other content streams.

    Cracking the Code: The Guide to Successful Interviews

    Play Episode Listen Later Mar 15, 2024 27:21


    Introduction0:00 - 2:17 — In this episode, Shanarra will talk about interviews and shares her love for the interview process.Early Experiences with Interviewing2:17 - 6:09 – Shannara reflects on her first experience with interviewing at the age of 13 when applying to boarding school. She discusses subsequent interview experiences for roles such as head prefect and college admissions. Despite initial challenges, she acknowledges the guidance she received along the way.Interviewing in the Corporate Setting6:09 - 9:01 – Shannara shares her experiences with various interview styles, including panel interviews and case study assessments. She expresses discomfort with certain interview formats and reflects on the evolution of her confidence over time.Mock Interviews and Tips for Success9:01 - 27:25 – Shannara discusses the privilege of participating in mock interviews within her organization. Offers tips for interview preparation, including question sourcing, crafting responses, and maintaining authenticity. Emphasizes the importance of passion and confidence during interviews, sharing personal anecdotes to illustrate her points.

    Juggling Act: Balancing Full-Time Work and Entrepreneurship

    Play Episode Listen Later Mar 8, 2024 46:49


    Inspiration Behind Juggling Full-Time Work and Entrepreneurship[03:55] - Kelly shares insights into her journey of balancing a full-time job with starting her own business and the inspiration behind it. Discussion on the initial steps Kelly took to turn her business idea, Mellow Baby, into a reality, including product development during maternity leave.Finding Balance[08:21] Insights into balancing entrepreneurship with a nine-to-five job, especially during the challenging times of the pandemic.Lessons from the Corporate World & Scaling the Business[10:18] Kelly reflects on how her corporate experience has grounded her understanding of the effort required to turn ideas into success, emphasizing the importance of patience and perseverance. Transition into scaling the business and the challenges of balancing entrepreneurship with a full-time job, particularly as a new mother.Struggle with Control & Importance of Planning[15:33] Discussion on the challenge of relinquishing control in entrepreneurship and learning to trust others with aspects of the business. Insights into the significance of meticulous planning and understanding that the planning process often takes longer than execution, especially in entrepreneurship.Navigating Ethical Dilemmas[19:46] Exploration of the ethical dilemmas faced while juggling a full-time job and entrepreneurship, including conflicts of interest and legal considerations.Overcoming Imposter Syndrome[23:25] Discussion on combating imposter syndrome and the pressure to prove oneself, especially as a woman wearing multiple hats.Embracing Expertise[28:15] Reflections on acknowledging one's expertise despite initial setbacks and the importance of self-belief in entrepreneurship. Emphasizing the journey of balancing corporate life and entrepreneurship, encouraging listeners to believe in themselves and their abilities.Follow Kelli on:LinkedIn

    Overcoming Career Funk: Maintaining Motivation and Finding Fulfillment in Your Role

    Play Episode Listen Later Mar 1, 2024 26:04


    In this episode of The Goode Guide Podcast, Shanarra Goode candidly shares her journey in the workforce. From grappling with feelings of uninspired after a year on the job to embracing the flexibility of remote work, Shanarra delves into the highs and lows of her career. Join her as she offers valuable insights on navigating career advancement while staying true to your work preferences. Tune in and gain invaluable advice for managing your professional growth.Fear of Stagnation[3:01]Shanarra finds herself at a crossroads, grappling with uncertainty about her next steps in life. Despite dedicating over a year to her current role, she feels a growing restlessness, yearning for fresh challenges and projects to invigorate her. This internal struggle with a lack of inspiration and motivation is starting to impact her work performance, despite her efforts to maintain professionalism outwardly. Shanarra is confronted with a sense of stagnation that she is striving to overcome.[9:44]As the pandemic is over and things are returning to normal, the desire to stay in the remote work aspect is one reason for her funk. Additionally, Shanarra is certain she is ready to close the chapter on this particular role and accept new challenges for something different. Recognizing The Time For Change And Embracing New Opportunities[11:35]Your motivation can fade when you stay too long in a role that no longer challenges you. Recognizing when it's time for a change is crucial. Seeking new challenges can reignite your passion and purpose in your professional life. Even if your current role isn't ideal, finding ways to keep motivation high is essential.Speak Your Mind: Express Yourself Freely[13:22]Communicating openly with your direct leaders, mentors, and sponsors about your mindset, struggles, and concerns is essential. Suffering in silence is worse than suffering itself. Make sure your support network knows how you feel so you can work together to determine how to progress toward your goals. Asking for help when needed is essential for navigating challenges effectively.Complete A Work Before Moving On[14:50]Focus on tying up your projects neatly. It's frustrating to leave things incomplete when you move on. Ensure you finish your tasks thoroughly, especially if you anticipate transitioning to a new remote role in the next few months. It's important to leave behind completed work you can be proud of.Network Actively[16:34]As you prepare to move on, consider networking in areas you may have yet to target initially. While your situation may be unique, expanding your search could lead to opportunities that better align with your goals. Look for roles that offer elements you value, like remote work or advancement opportunities, even if they differ from what you originally wanted. Higher Level Role Vs. Incremental Pay[18:23]Deciding between getting a higher job title or more money is hard. It's tricky because you want to move up, but you also want to keep working remotely. You believe you can have both, but you need to think carefully. For Shanarra, keeping her remote job is more important now than getting a promotion, even though she is...

    Attracting Top Talent: Career Development Tips with Abriana Allen

    Play Episode Listen Later Feb 23, 2024 42:44


    In this episode of The Goode Guide, Abriana Allen joins Shanarra in an exciting discussion about career development and workplace success strategies. Abriana is a trailblazing talent acquisition leader helping companies build diverse teams. With over four years of experience recruiting for top tech companies, she understands what it takes to attract top, diverse talents. Today, Abriana and Shanarra offer valuable insights gleaned from their extensive career transitions and advancements, along with practical tips on leadership, diversity, and more. Stay tuned for an enriching discussion! The Meeting[1:54]Shanarra first met Abriana in 2015 while working at the same company, with Abriana being the only other black woman on their team. Career Pivot[5:59]Abriana reflects on her career journey, highlighting her intentionality in transitioning roles and prioritizing the team member experience. She pivoted from Excel grids to talent acquisition after realizing that her purpose was driving impact for people, not just the business. Compensation Strategies[11:13]Abriana discusses the challenges of transitioning between functions, especially during end-of-year reviews, and emphasizes the importance of having compensation conversations throughout the year rather than waiting until review time. Equity in the Workplace[16:50]Abriana always requests a compensation review to ensure her pay reflects her impact and experience, rather than just asking for more money. Opportunities for Improvement[20:26]Surrounding yourself with people who are driven, insightful, and focused on both short-term and long-term goals, as well as those who advocate for themselves in terms of career and compensation, is very important. Accountability, Transparency, and Attracting Talent in Recruitment[26:32]Abriana provides practical tips for college students and recent graduates to showcase their skills and impact in the job market. Job Market Strategies[29:49]Abriana suggests leveraging Google and AI to research and craft a LinkedIn summary that aligns with your purpose and passion, utilizing technology to stand out in the competitive job market.Follow Abriana on:LinkedIn

    Strategies for Closing the Gender Pay Gap

    Play Episode Listen Later Feb 16, 2024 23:52


    Join Shanarra in this episode of The Goode Guide as she shares various insights and strategies to advance your career in the long run. She'll also delve into tactics for securing a salary increase, self-advocacy, addressing the gender pay gap, and more. Stay tuned for valuable tips and advice! The Pay Gap[3:31]Shanarra delves into the gender pay gap in the US, highlighting a statistic of women earning 82 cents for every dollar earned by men. Shanarra emphasizes the crucial role of women negotiating their salaries to address and narrow the gender pay gap. Negotiation Tactics for Salary Increase[9:16]Shanarra shares her negotiation tactics, which include advocating for additional pay during job offers. She underscores the significance of market research and confidence in effective negotiation strategies. Strategies for Job Offers[12:47]Shanarra advises knowing your value and setting realistic expectations during salary negotiations. She recommends practicing your negotiation pitch and anticipating potential questions from the other party. Shanarra also highlights the importance of expressing excitement and enthusiasm during negotiations to maintain a positive atmosphere. The Importance of Self-Advocacy [20:26]Be open to compromise and consider the entire package when negotiating an offer. Shanarra emphasizes the significance of negotiating salary based on hard facts and confidence in your experience. She encourages listeners to take action and implement the tactics she provided in the episode to negotiate their salary effectively.Follow Shanarra on:LinkedIn

    My Unexpected Career Journey

    Play Episode Listen Later Feb 9, 2024 26:29


    Ever felt like you're on your career journey solo? Or maybe you're curious about conquering career plateaus, overcoming imposter syndrome, or leading with unwavering confidence.Welcome to 'The Goode Guide' podcast – your ultimate career companion. Trust me, I've been through it all and picked up some real-life wisdom along the way.In this episode, I'll walk you through my journey, starting with my time at a multi-million-dollar company, Target, and then transitioning to work in small startups.Following my experiences, I found myself on an unexpected journey into the fitness industry in New York, during a particularly challenging phase in my life. This experience highlighted the significance of reevaluating priorities and discovering happiness beyond the corporate realm.But here's the kicker — my aim is to share my career journey, the ups and downs, offering practical advice, inspiration, and support for your own path. Learn from my experiences about resilience, adaptability, and the value of continuous learning in your professional life.Together, let's navigate the twists and turns of the professional world and come out stronger on the other side.

    Introducing The Goode Guide

    Play Episode Listen Later Feb 1, 2024 2:34


    Launching February 8th! Struggling to strike the perfect work-life balance for a truly satisfying career? Look no further! Introducing 'The Goode Guide,' your ultimate career companion.If you've ever felt lost in the corporate maze or are gearing up to conquer the startup world, 'The Goode Guide' is your trusted navigator through the exhilarating twists and turns of career growth.Ready to level up your career game? Tune in weekly to discover actionable insights and strategies that will propel you to success. Don't miss out on the adventure

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