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Dr. MARTIN ROSEN is an internationally renowned chiropractor, educator, and author with over four decades of experience in SOT® Chiropractic, Pediatrics, Cranial Adjusting, Chiropractic Philosophy, and Practice Management. A summa cum laude graduate of Life Chiropractic College in 1981, Dr. Rosen has dedicated his career to mastering the art and science of chiropractic and sharing his clinical expertise with practitioners and students around the world. Since 1982, Dr. Rosen has maintained a thriving family-oriented, neurologically based chiropractic practice in Wellesley, Massachusetts. Known for his authentic approach and unwavering commitment to excellence, he has earned a longstanding reputation for outstanding patient-centered care. His deep dedication to advancing chiropractic led him to begin teaching in 1979, and since then, he has educated thousands of chiropractors, healthcare professionals, and students through seminars, online courses, research publications, guest lectures, and hands-on workshops. His influence extends across the chiropractic profession through his roles as, certified SOT® Instructor, Peak Potential Institute co-founder and instructor, a former instructor with the International Chiropractic Pediatric Association (ICPA), member of the post-graduate faculty at several chiropractic colleges, consulting member of the Committee for Chiropractic Practice, and editorial board member of the Asian-Pacific Journal of Chiropractic. An accomplished author, Dr. Rosen has written and contributed to numerous texts and publications, including Pediatric Chiropractic Care, The Pediatric SOT® Spinal and Cranial Adjusting Manuals, the Pediatric Participant Guide for SOT®, and multiple chapters on SOT® in the second and third editions of Chiropractic Pediatrics. His work has also been featured in a wide range of articles, podcasts, and published research papers. Together with his wife, Dr. NANCY WATSON, Dr. Rosen co-founded the Peak Potential Institute, offering premier educational programs and tools for chiropractors, healthcare providers, and parents. Their most recent book, 2nd Edition It's All in the Head, brings awareness to early childhood developmental challenges and empowers parents to recognize and respond to potential concerns before they become entrenched. Through books, seminars, interviews, and video-based instruction, Peak Potential Institute offers a comprehensive platform to support healthcare education and elevate pediatric care. As parents of two daughters and partners in both life and work, Drs. Rosen and Watson have combined their 80+ years of clinical, teaching, and parenting experience to deliver a unique perspective that blends science, philosophy, and heart. Their mission is to elevate chiropractic care and educate professionals and families with knowledge, insight, and practical tools for optimal health. Dr. Rosen's info: Website: https://www.drmartinrosen.com/ Instagram: https://instagram.com/drmartinrosen/ Facebook: https://www.facebook.com/DrMartinRosen YouTube: https://www.youtube.com/c/MartyRosenDC Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Visit http://drlaurabrayton.com/podcasts/ for show notes and available downloads. © 2014 - 2025 Dr. Laura Brayton
We talk about:How AI is already reshaping the future of chiropractic marketingTools and tactics to automate repetitive marketing tasksContent strategies that actually build trust with potential patientsWhy many chiropractors fail online—and how to fix itWhere to start if you're new to AI or digital marketingWhether you're marketing-savvy or just getting started, this episode is packed with actionable insights to help you grow—without wasting time or energy.
Join Dr. Steve Judson and Dr. Drew Henderson as they dive deep into what fuels passion, persistence, and performance in the field. With special guests Dr. Eddie Martinez and Dr. Brian Lieberman, this episode explores the personal journeys, challenges, and pivotal moments that helped shape their purpose. Whether you're a seasoned chiropractor or just starting out, this conversation will inspire you to reconnect with your mission and amplify your impact, one adjustment at a time. Visit WakeUpHumans.org to grab Steve Judson's books and gear.
Dr. Sarah Clarke, DC, IFMCP, interviews Dr. Gena Kadar, Chiropractor, Certified Nutrition Specialist, Sonoran University of Health Sciences Associate VP of Program Innovation, and Dean - College of Nutrition and School of Mental Health https://www.sonoran.edu/faculty/gena-kadar/ Building a Thriving Chiropractic Practice: The Importance of Nutrition Coaching and Modeling a Healthy Lifestyle Dr. Sarah Clarke, DC, IFMCP, interviews Dr. Gena Kadar, Chiropractor, Certified Nutrition Specialist, Sonoran University of Health Sciences Associate VP of Program Innovation, and Dean - College of Nutrition and School of Mental Health (https://www.sonoran.edu/faculty/gena-kadar/) Join Chiropractors Dr. Sarah Clarke and Dr. Gena Kadar in this inspiring conversation about building a thriving practice. Dr. Kadar discusses incorporating nutrition with chiropractic work for improved patient outcomes, and the importance of practitioners modeling healthy lifestyles and practicing self-care. They wrap up the episode with a vision for the future of integrative medicine, and valuable advice for new practitioners building their practices. 1:30 Interest in healthy living from a young age 3:28 How Dr. Kadar came to chiropractic – drawn to the idea of being empowered and how you empower others with knowledge of how to lead healthy lifestyle 7:40 Imposter Syndrome – Challenges of shifting from student-mindset to practitioner-mindset – settling into professional clinical practice 12:30 Working for a cardiologist group and the profound experience that came from that work 14:30 Incorporating nutrition with chiropractic patients produced better outcomes 15:15 Tips for newly graduated chiropractors building their own business and how to incorporate nutrition into their practice – “How you approach nutrition care is very important” 19:20 Beauty of nutrition care and providing access to high quality supplements, in turn also helps to provide a passive income for the clinician 20:56 Motivation to move into the academic sector from private practice – life experience and how that transformed her trajectory 28:59 Milestones and Moments to Celebrate – writing her book A Manner of Living: An Evidence-Based, Realistic, and Sustainable Approach to the Art of Eating Well, Living Well, and Being Well for Life; launched Sonoran University's College of Nutrition; launched a virtual center for customized personal nutrition 34:05 What changes would you like to see in Healthcare? “Having a seat at the table regarding the future of healthcare”; as Integrative Practitioners we can “humbly acknowledge our limitations and proudly, boldly assert our strengths”; increased patient-centered care 38:30 Launching Sonoran University's School of Mental Health – inclusion of healthcare in mental health curriculum 40:40 The importance of teaching students how to manage a healthy lifestyle so they know firsthand the challenges to they can better help their patients; practitioners who practice what they preach have better results with patients; practitioners learning to implement and model self-care so that they can be role models for patients 44:00 The future of Nutrigenomics, personalized medicine, and personalized learning with adaptive learning technology 50:30 Parallels between clinical care and academia 51:25 Advice for new practitioners
About the Guest(s): Dr. Sabrina Gaia is a seasoned practitioner specializing in functional medicine with over 25 years of experience in both the United States and the UK. Renowned for her holistic approach that integrates chiropractic care with functional medicine, Dr. Gaia is a pivotal figure within The Remarkable Practice (TRP), serving as one of their esteemed coaches. Not only has she successfully spearheaded a variety of practices, ranging from traditional brick-and-mortar setups to innovative hybrid models, but she has also passionately dedicated herself to coaching chiropractors worldwide, helping them create impactful, patient-centered, and financially liberating practices. Episode Summary: In this engaging episode, alongside with Dr. Chad Woolner & Dr. Andrew Wells, dives into a transformative discussion with Dr. Sabrina Gaia about the integration of functional medicine within chiropractic practices. As the demands on chiropractors grow, there's a significant shift toward incorporating functional medicine to enhance clinical outcomes and financial freedom. Dr. Gaia, with her extensive background in both chiropractic and functional medicine, offers insightful guidance on how to seamlessly integrate these disciplines, aligning them with practitioners' goals and enhancing their impact without burnout. Chiropractic practices are evolving, and integrating functional medicine is a key initiative driving this transformation. Dr. Gaia highlights the ease of this integration, countering the common belief that functional medicine is inherently complex. By addressing root causes parallel to chiropractic's foundational principles, practitioners can offer holistic solutions that resonate with an increasing demand for functional medicine. These changes not only enhance patient care but also promote business growth, offering chiropractors a means to transcend the limitations of traditional practice models. Key Takeaways: Integration Simplicity: Functional medicine can be easily incorporated into chiropractic practices, leveraging existing patient care frameworks to enhance outcomes and business growth. Burnout Solutions: Addressing issues of practitioner burnout often involves reassessing personal health, embracing functional medicine principles, and reevaluating practice models. Diverse Practice Models: Chiropractors can explore various practice structures, such as hybrid models, to improve flexibility and reach, catering to both brick-and-mortar and virtual client needs. Versatility in Practice: The thriving demand for functional medicine offers chiropractors a fantastic opportunity to expand their services, addressing a broad spectrum of patient health concerns. Holistic Success Strategy: Success in practice is not one-size-fits-all. It's essential to find an approach that aligns with individual priorities and life goals, balancing professional achievements with personal well-being. Notable Quotes: "What if the key to scaling your practice without burning out wasn't just in adjusting more patients, but in adjusting the entire model of how you practice?" "In life everything is as complicated as you make it. So if you're saying that something's going to be complicated, it's because you're, it's a reflection of you." "You can have a remarkable practice as part of a remarkable life." "We are expression givers and miracle givers, and there's nothing like it." "Success looks different for every individual, and wealth doesn't only mean financial wealth." Resources: Connect with The Remarkable Practice (TRP) to explore coaching possibilities for chiropractic and functional medicine integration. TRP Website Join the conversation by tuning into the full episode to discover more on transforming your practice with functional medicine. Stay tuned for more insightful content from the podcast, where we continue exploring innovative approaches to elevate your practice and life.
Learn how to set up and run an incredible Media Day for your practice so you can capture all the best photos and videos to use for all of your marketing activities.And of course, download the entire Media Day Checklist here:https://chirobasix.com/lp/media-day-checklist/ ----You can also get a ton more information on the top digital strategies for practice growth by reading our book: "The Chiropractor's Marketing Playbook".Grab your copy of the book here:http://chirobasix.com/book
Dr. Katie from Making Strides for Animal Chiropractic discusses the impact of artificial intelligence (AI) on the animal chiropractic profession with guest Darcy Sullivan from Propel Marketing and Design. This episode covers what AI is, how it can be used effectively in chiropractic practices, and practical ways to integrate AI tools for marketing, content creation, and administrative tasks. Darcy shares her expertise on improving online presence through SEO and website development, emphasizing the importance of small, manageable steps to adopt AI technology.Topics covered in this episode: Understanding AI in animal chiropracticPractical uses of AI in marketingExperimenting with AI toolsAI for content creation and efficiencyGetting started with AIWebsite optimization tipsLinks and Resources: Learn more about Darcy Sullivan through her websiteFind the Propel Marketing & Design, Inc. on FacebookFind the Propel Marketing & Design, Inc. on InstagramMaking Strides for Animal Chiropractic Links and Resources:Visit the Making Strides for Animal Chiropractic websiteVisit our Facebook PageVisit our Instagram Page Thank you to our sponsors!Academy for the Advancement of Animal ChiropracticiPoint Touch- Integrative Veterinary Medicine EHRThe Evidence Based ChiropractorHave an idea for the podcast? Please leave us a survey!
In this episode, Jerry Kennedy explores what it takes to build a referral-based chiropractic practice. While many chiropractors say they want more word-of-mouth referrals, most don't have a clear strategy in place to make it happen. Jerry breaks down the keys to increasing referrals, explains the different types of referral sources, discusses why people refer (and why they don't), and offers practical tips on building stronger community and professional connections. Whether you're just getting started or you're ready to reduce your dependency on paid ads, this episode is packed with clarity and direction. Topics Covered The Value of a Referral-Based Practice Why word-of-mouth marketing is still the most stable and reliable form of growth The instability of modern advertising platforms compared to long-term relationships Why referrals are the “golden goose” for chiropractors Keys to Getting More Referrals Jerry outlines core principles every chiropractor should focus on: Make referrals normal in your office culture Be specific about who you help Make referring as easy as possible Deliver excellent, trustworthy care Build and maintain strong relationships Have a long-term plan and stay consistent Be the kind of person who also gives reviews and referrals Types of Referrals Chiropractors Can Get It's not just about patients sending in their friends. Jerry explains: Patient Referrals – Direct recommendations from satisfied patients Small Business & Professional Referrals – From people who may never become patients but trust you Medical Referrals – From MDs, PTs, massage therapists, and other healthcare providers Community Referrals – From people who only know your reputation, not you personally Digital Referrals – Reviews, shares, and online recommendations that create social proof Understanding Why People Refer They've had a positive or unexpected experience They like and trust you You asked them to refer They're returning a favor (reciprocity) They perceive you as an authority You've made it easy and clear who you want to help They've built a relationship with you over time The Truth About Referral Expectations Not everyone refers—and that's normal Trying to force referrals from everyone leads to disappointment The goal is to increase your referral percentage, not make it universal Focus on clarity, consistency, and communication Tips for Building Non-Patient Referral Relationships Understand that non-patient referrals take longer Start with people you already know Ask for introductions instead of cold outreach Get involved in community and networking groups (BNI, chambers, local events) Focus on solving problems, especially for busy professionals Stay in touch without being annoying Know when to walk away from dead-end connections Who Should You Be Networking With? Your neighbors: anyone near your office, regardless of profession People aligned with your niche: Pediatric chiropractors should connect with mom groups and birth professionals Sports chiropractors should connect with coaches, gyms, and athletes People in the communities where you want to be known and respected Final Thoughts A referral-based practice doesn't happen by accident. It requires a deliberate, ongoing effort to build relationships, communicate clearly, and provide consistent value. While it won't produce instant results, over time it becomes one of the most stable and rewarding ways to grow a chiropractic practice. Want Help Growing Your Practice? Jerry offers business coaching, website design, SEO, and Google Ads services specifically for chiropractors. If you're ready for less stress and more momentum, visit RocketChiro.com. Free Website/SEO Review: https://rocketchiro.com/chiropractic-practice-assessment Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo Coaching for Chiropractors: https://rocketchiro.com/join
In this episode, Dr. Steve and Drew delve into the foundational principles that guide authentic chiropractic care. They explore integrity, purpose, and the unwavering commitment to truth that drives their practice and inspires their mission to serve. Whether you're a chiropractor, a student, or simply curious about the deeper values behind the adjustment, this episode delivers insight, passion, and purpose. Visit WakeUpHumans.org for more information and to order Steve Judson's books and merchandise.
Welcome to the KC CHIROpulse Podcast. This week's topic: The Aligned Chiropractic PracticeThe KC CHIROpulse Podcast is designed for Chiropractic professionals ready to elevate their practice to new heights. This week, the show is hosted by Kats Consultants' coaches Dr Michael Perusich and Marisa Mateja, both seasoned experts in Chiropractic business development. This podcast provides invaluable insights and actionable strategies to help you create a flourishing and sustainable Chiropractic business.In this episode, we discuss:Why alignment is critical to successHow to get your staff out of task-doing modeWhy your mindset plays such a vital role in helping to prevent burnoutHow being critical of the profession and your practice may be blocking you from success…and so much more…In each episode of KC CHIROpulse, we delve into crucial aspects of building a successful Chiropractic practice, covering topics such as establishing a strong foundation, adopting a patient-centric approach, mastering marketing techniques, achieving financial fitness, fostering effective team building and leadership, integrating technology and innovation, and navigating common challenges in the field.Whether you're a seasoned chiropractor or just starting your practice, the KC CHIROpulse Podcast offers a wealth of knowledge and personalized practical advice to help you navigate the intricate world of Chiropractic business. Join us on this journey as we explore proven strategies, share success stories, and connect with industry experts to empower you in your pursuit of building a thriving Chiropractic practice.Don't miss out on the latest insights and expert guidance. Subscribe now and unlock the secrets to taking your Chiropractic practice to the next level. Your success is our priority at Kats Chiropractic Business Advisors.DISCLAIMER: The information presented in this broadcast is for educational purposes only and is not intended to offer legal, investment, accounting, or medical advice, and represents the opinions of the speakers. Seek the consultation of a professional for advice in those areas. And remember…your results using this information may be different than described.Be sure to SUBSCRIBE to the Kats Consultants CHIROPulse Podcast When you are ready we can help. Free Resource: Download What's Your Practice Worth? Let's Chat -30-minute chat about your practice Attend a Virtual Seminar Join the new subscription program Path to Prosper KC CHIROpulse Podcast. Helping Chiropractors keep their pulse on success. Thanks for listening.
Listen to the podcast: https://pod.link/1493136789Navigating the Journey: Pros and Cons of Different Chiropractic Practice Models; Dr. Kaitlyn Lackey, DCIn this episode of the Making Strides for Animal Chiropractic podcast, Dr. Katie shares her experiences and insights into different animal chiropractic practice models. After starting as a mobile practitioner with low overhead and flexible scheduling, she transitioned to working in various vet offices, appreciating the collaborative care aspect. Recently, she achieved the milestone of opening her own physical office, which allows for more control and a tailored patient experience, albeit with higher overhead and logistical challenges. Dr. Katie discusses the pros and cons of each practice model, emphasizing that each can be rewarding and adaptable to different lifestyles and career goals.Topics covered in this episode: Starting a mobile practiceTransitioning to vet officesOpening a brick and mortar officePros and cons of different practice modelsMaking Strides for Animal Chiropractic Links and Resources:Visit the Making Strides for Animal Chiropractic websiteVisit our Facebook PageVisit our Instagram Page Thank you to our sponsors!Academy for the Advancement of Animal ChiropracticiPoint Touch- Integrative Veterinary Medicine EHRThe Evidence Based ChiropractorHave an idea for the podcast? Please leave us a survey!
Host Dr. Sarah Clarke, DC, IFMCP, leads this informative episode, interviewing Dr. Brenda Holland, Chiropractic Physician who specializes in pediatric care and maternal wellness. Drs. Clarke and Holland take a deep dive into supporting mothers and children of all ages and stages from pre-conception through adolescence with nutrition, chiropractic care, and healthy movement. 1:00 Growing up on the family farm - learned about health of cows and how to increase healthy milk by providing cows with nutritious foods like alfalfa and fermented corn, and how soil health impacts crops and animals; this experience influenced her passion for caring for humans, especially mothers and children · 3:15 Whole Body Health – the connection between the Earth and what we put into our bodies · 5:30 Beginning a Chiropractic Practice and earning a Diplomate in Clinical Chiropractic Pediatrics through ICA · 7:00 Chiropractic companies and organizations for support network for practitioners just getting started · 10:10 Changes in the field of Chiropractic over past 20 years – more female chiropractors, and how it's changing the workplace to support working Chiropractic mothers; more emphasis on specialties – pediatrics, functional medicine, and nutrition · 17:45 Common conditions children come into the chiropractic office – sports injuries, back pain, obesity, skin conditions; when to refer out · 20:00 Nutrition recommendations for healthy growing children · 23:20 Risks of children becoming a one sport athlete at a young age, and the importance of a good nutritional foundation for young athletes · 28:20 Nutrition for infants, babies and toddlers – breastfeeding if possible, good quality formulas, vitamin D3, healthy fats, solid food introduction at the right time · 34:20 Making healthy foods look appealing for babies and toddlers – focus on eating colorful foods · 36:38 Establishing healthy habits with older children – take them shopping, parents lead activities on growing foods and learning about nutritional value of foods; the 80/20 rule · 38:48 Pre-conception, fertility and prenatal care nutrition recommendations – fertility is not just about female health, 30-50% of fertility issues are due to male health, including inadequate folate intake, CoQ10, and selenium; common pregnancy concern is back pain, 45-50% of females experience low back pain in pregnancy and 65+% experience low back pain within 12 months of delivery · 42:30 Fourth Trimester care – healthcare and society need to establish a foundational understanding of pelvic floor care prior to and after pregnancy; safe comfortable places to breastfeed; supporting the mother in the fourth trimester · 47:00 Chiropractic as patient-centered care · 49:44 – Simple changes to start with if patients are feeling overwhelmed on starting their wellness journey – adding good things in before taking away, healthy eating habits, and basic movement
In this AI-narrated strategy session, we dive into:
Chiropractic care isn't one-size-fits-all, neither are the people who benefit from it. Everyone's relationship with chiropractic is unique, from athletes chasing peak performance to parents seeking care for their kids and skeptics turned advocates. However, everyone has one thing in common when they start: They are subluxated. How's your Atlas? Visit WakeUpHumans.org for more information and to order Steve Judson's books and merchandise.
Coaches Justin, Amanda, and William offer programming, form coaching, diet coaching and more, here! In this episode of the Bacon Bibles and Barbells podcast, Coaches Justin, Bill, and Amanda discuss the roles of chiropractors and physical therapists in health and rehabilitation. They share personal experiences and insights on the effectiveness of these professionals, emphasizing the importance of individualized care, progressive overload in therapy, and the limitations of chiropractic adjustments. The conversation highlights the need for strength training in recovery and the potential impact of the placebo effect in treatment outcomes. In this conversation, the coaches delve into the complexities of back pain, chiropractic care, and the importance of movement and strength training. They discuss the physiological aspects of back pain, the risks associated with neck manipulation, and the origins of chiropractic practice, highlighting its controversial history. The coaches emphasize the need to identify quackery in chiropractic practices, the significance of movement and strength training in pain management, and the role of massage and physical therapy. They advocate for a holistic approach to health that prioritizes movement and strength over reliance on supplements and chiropractic adjustments. Takeaways Physical therapists are often utilized for rehab post-injury or surgery. The effectiveness of physical therapy can vary based on the therapist's knowledge and approach. Progressive overload is crucial in physical therapy for effective recovery. Chiropractic adjustments may provide temporary pain relief but do not create lasting changes in spinal alignment. Individual attention from a physical therapist can lead to better outcomes than cookie-cutter approaches. Pain management in physical therapy should not lead to prolonged discomfort post-session. Strength training is essential for long-term injury prevention and recovery. The placebo effect can play a significant role in perceived benefits from chiropractic care. Finding a chiropractor with a sports rehab background may yield better results. Elderly patients often require strength training rather than just range of motion exercises. Chiropractic manipulation can provide neuromuscular facilitation. Most back pain stems from muscle atrophy, particularly in the erectors. Neck manipulation is never appropriate due to associated risks. Chiropractic practice has a controversial history and origins. Identifying quackery in chiropractic practices is crucial for patient safety. Movement and strength training are essential for pain management. Massage therapy can be more beneficial than chiropractic adjustments. Percussion massage can help relax tight muscles effectively. Holistic approaches to health prioritize movement and strength. Lifestyle changes are key to reducing pain and improving overall health.
In this AI-narrated deep dive, we explore:✅ Why your clinic must be able to run profitably without you
If you’ve ever felt stuck in your practice—like there’s always something more to fix, but you’re not sure what—it might be because you’re trying to solve the wrong problem. In this episode of the Marketing Your Practice Podcast, I introduce the 7-Figure Lifestyle Practice Triangle™—a simple, powerful model that helps you cut through the noise and focus on what really matters. You’ll learn the three core challenges that hold most chiropractors back, what you should be aiming for instead, and the pathways that lead to real, aligned growth. Here’s what you’ll take away from this episode: Why overwhelm is usually caused by just three root problems How to move from invisibility to consistent new patient flow What actually creates long-term retention (it’s not more marketing) How to begin shifting from technician to leader in your practice What to focus on first if you’re stuck in more than one area If you want more income, more impact, and more enjoyment in practice—this is where to start. Listen now. See omnystudio.com/listener for privacy information.
Dynamic Essentials has changed lives and united chiropractors for years. In this episode, Dr Steve, Drew, Eddie, and Brian celebrate the movement and share stories of purpose, personal breakthroughs, and the powerful community that keeps chiropractic's mission alive and growing. Visit WakeUpHumans.org for more information and to order Steve Judson's books and merchandise.
Discover Your Chiropractic Practice's Growth PotentialJoin Corey as he chats with Dr. Mike Isic about his incredible journey from battling anxiety to creating a successful $250K chiropractic business. They discuss Dr. Mike's harrowing experience with cannabis brownies, overcoming anxiety, and his path to becoming a prominent chiropractor. Learn about his unique techniques, patient education strategies, and tips for building a thriving practice from the ground up. Whether you're a budding entrepreneur or simply curious about holistic healing, this episode is packed with valuable insights and inspiration!01:05 Introduction and Welcome01:34 A Traumatic Youth Experience02:00 The Effects of Cannabis Brownies04:56 Dealing with Anxiety08:00 Coping Mechanisms and Mindfulness13:00 Choosing Chiropractic Over Insurance19:00 Building a Chiropractic Practice25:31 Networking and Community Building31:50 Sales and Patient Conversion35:00 Diagnostic Techniques in Chiropractic Care36:00 The Power of X-Rays in Patient Education38:00 Personal Journey from OT to Marketing39:30 Patient Education and Differentiation in Chiropractic Practice41:00 Corrective Care and Movement Programs46:00 Challenges and Advice for Growing a Practice54:00 Rapid Fire Questions and Personal InsightsSubscribe to the ChiroX Insider NewsletterScale your practice with ChiroX Marketing.
The Posture Plank: How Dr. Brian Kulbieda Turned One Brilliant Idea into a Movement | Conversations with a Chiropractor Description In this inspiring and wildly entertaining episode of Conversations with a Chiropractor, Dr. Stephanie Wautier welcomes fellow Marquette chiropractor and inventor Dr. Brian Kulbieda, creator of the Posture Plank. What started as a daily observation in his practice became a national-scope product now helping people reclaim their spinal health—right from home. Brian opens up about his lifelong passion for invention, the early days of chiropractic school, and how a broomstick, an elderly patient's advice, and a late-night lightbulb moment sparked the design for a posture-correcting tool now being used across age groups and activity levels. Along the way, you'll hear stories of hockey hits, soldering smoke, business lessons, and the power of community in bringing a dream to life. Whether you're an entrepreneur, clinician, or posture nerd, this is a story of grit, creativity, and genuine small-town brilliance.
Hey y'all! Thanks for watching and learning about the business side of chiropractic today! Our goal is to help aspiring chiropractics achieve success in the shortest time possible through strategy, goals, and systems.
Welcome to the KC CHIROpulse Podcast. This week's topic: Are you tapping into the true potential of your Chiropractic Practice?The KC CHIROpulse Podcast is designed for Chiropractic professionals ready to elevate their practice to new heights, and is hosted by Kats Consultants coaches Dr Michael Perusich and Dr Troy Fos. Michael and Troy are both seasoned experts in Chiropractic business development. This podcast provides invaluable insights and actionable strategies to help you create a flourishing and sustainable Chiropractic business.In this episode, we discuss:What is the potential of most Chiropractic practices?Why doctors sometimes are not tapping into their practice potentialWhat are the common ways to tap into your potential?How we can recognize those opportunities to increase our profitability…and so much more…In each episode of KC CHIROpulse, we delve into crucial aspects of building a successful Chiropractic practice, covering topics such as establishing a strong foundation, adopting a patient-centric approach, mastering marketing techniques, achieving financial fitness, fostering effective team building and leadership, integrating technology and innovation, and navigating common challenges in the field.Whether you're a seasoned chiropractor or just starting your practice, the KC CHIROpulse Podcast offers a wealth of knowledge and personalized practical advice to help you navigate the intricate world of Chiropractic business. Join us on this journey as we explore proven strategies, share success stories, and connect with industry experts to empower you in your pursuit of building a thriving Chiropractic practice.Don't miss out on the latest insights and expert guidance. Subscribe now and unlock the secrets to taking your Chiropractic practice to the next level. Your success is our priority at Kats Chiropractic Business Advisors.DISCLAIMER: The information presented in this broadcast is for educational purposes only and is not intended to offer legal, investment, accounting, or medical advice, and represents the opinions of the speakers. Seek the consultation of a professional for advice in those areas. And remember…your results using this information may be different than described.Be sure to SUBSCRIBE to the Kats Consultants CHIROPulse Podcast When you are ready we can help. Free Resource: Download What's Your Practice Worth? Let's Chat -30-minute chat about your practice Attend a Virtual Seminar Join the new subscription program Path to Prosper KC CHIROpulse Podcast. Helping Chiropractors keep their pulse on success. Thanks for listening.
Welcome to the KC CHIROpulse Podcast. This week's topic: Are You Focused on Chiropractic Practice Profitability?The KC CHIROpulse Podcast is designed for Chiropractic professionals ready to elevate their practice to new heights, and is hosted by Kats Consultants coaches Dr Michael Perusich and Dr Troy Fos. Michael and Troy are both seasoned experts in Chiropractic business development. This podcast provides invaluable insights and actionable strategies to help you create a flourishing and sustainable Chiropractic business.In this episode, we discuss:The lack of focus sometimes seen in practices and it impacts profitabilityWhat are the common factors on which we need to focus onWhat are some of the strategies for increasing our profitabilityWe'll banter through several jewels of practice success…and so much more…In each episode of KC CHIROpulse, we delve into crucial aspects of building a successful Chiropractic practice, covering topics such as establishing a strong foundation, adopting a patient-centric approach, mastering marketing techniques, achieving financial fitness, fostering effective team building and leadership, integrating technology and innovation, and navigating common challenges in the field.Whether you're a seasoned chiropractor or just starting your practice, the KC CHIROpulse Podcast offers a wealth of knowledge and personalized practical advice to help you navigate the intricate world of Chiropractic business. Join us on this journey as we explore proven strategies, share success stories, and connect with industry experts to empower you in your pursuit of building a thriving Chiropractic practice.Don't miss out on the latest insights and expert guidance. Subscribe now and unlock the secrets to taking your Chiropractic practice to the next level. Your success is our priority at Kats Chiropractic Business Advisors.DISCLAIMER: The information presented in this broadcast is for educational purposes only and is not intended to offer legal, investment, accounting, or medical advice, and represents the opinions of the speakers. Seek the consultation of a professional for advice in those areas. And remember…your results using this information may be different than described.Be sure to SUBSCRIBE to the Kats Consultants CHIROPulse Podcast When you are ready we can help. Free Resource: Download What's Your Practice Worth? Let's Chat -30-minute chat about your practice Attend a Virtual Seminar Join the new subscription program Path to Prosper KC CHIROpulse Podcast. Helping Chiropractors keep their pulse on success. Thanks for listening.
In this episode of the podcast we speak with Dr. Amir Rashidian of Mid Atlantic Clinic of Chiropractic. We discussed a wide range of issues as it relates to Chiropractic and Marketing. Although chiropractic is a vital component of holistic healthcare, providing pain relief, improved mobility, and overall wellness to millions of patients worldwide - building a thriving chiropractic practice requires more than clinical expertise. The success of a chiropractic practice depends on strategic business planning, patient-centered care, and most importantly, effective marketing. In this episode we explore key strategies for advancing chiropractic, growing a successful practice, and the crucial role that marketing plays in achieving long-term sustainability. For more on Dr. Amir Rashidian, visit them at MidAtlanticClinic.com ___________________________________________________________________________________________Serious about growing your healthcare practice? DM: Andre Wright, MBA Email: andre@thewrightconsult.com Schedule a chat HERE Our digital marketing agency: The WRIGHTConsult Don't miss out at a chance to take your healthcare practice to the next level with our award winning programs. Let's grow your practice. Connect with Your Company Health Linkedin TikTok Find us on all the major podcast platforms including the ones below! Spotify Apple Amazon
Welcome to the KC CHIROpulse Podcast. This week's topic: Is Your Chiropractic Practice Resilient?The KC CHIROpulse Podcast is designed for Chiropractic professionals ready to elevate their practice to new heights, and is hosted by Kats Consultants coaches Dr Michael Perusich and Dr Alex Kallio. Drs Perusich and Kallio are both seasoned experts in Chiropractic business development. This podcast provides invaluable insights and actionable strategies to help you create a flourishing and sustainable Chiropractic business.In this episode, we discuss:Are you being resilient in your practiceWhat are the common challenges Chiropractor's face What are some of the strategies for making your practice more resilientWhy creating patient loyalty and building a strong brand image in your community is so important…and so much more…In each episode of KC CHIROpulse, we delve into crucial aspects of building a successful Chiropractic practice, covering topics such as establishing a strong foundation, adopting a patient-centric approach, mastering marketing techniques, achieving financial fitness, fostering effective team building and leadership, integrating technology and innovation, and navigating common challenges in the field.Whether you're a seasoned chiropractor or just starting your practice, the KC CHIROpulse Podcast offers a wealth of knowledge and personalized practical advice to help you navigate the intricate world of Chiropractic business. Join us on this journey as we explore proven strategies, share success stories, and connect with industry experts to empower you in your pursuit of building a thriving Chiropractic practice.Don't miss out on the latest insights and expert guidance. Subscribe now and unlock the secrets to taking your Chiropractic practice to the next level. Your success is our priority at Kats Chiropractic Business Advisors.DISCLAIMER: The information presented in this broadcast is for educational purposes only and is not intended to offer legal, investment, accounting, or medical advice, and represents the opinions of the speakers. Seek the consultation of a professional for advice in those areas. And remember…your results using this information may be different than described.Be sure to SUBSCRIBE to the Kats Consultants CHIROPulse Podcast When you are ready we can help. Free Resource: Download What's Your Practice Worth? Let's Chat -30-minute chat about your practice Attend a Virtual Seminar Join the new subscription program Path to Prosper KC CHIROpulse Podcast. Helping Chiropractors keep their pulse on success. Thanks for listening.
Ready to take your chiropractic practice to the next level? This episode is your ultimate guide to staying ahead during the holiday hustle and setting the stage for an exceptional start to the new year. We're diving into powerful strategies like leveraging holiday sales, creating wellness care plans, and hosting goal-setting workshops to boost December performance and kick off January with a bang.You'll learn the art of locking in care plans and pricing before the annual fee hikes, ensuring financial stability while strengthening patient loyalty. Plus, we'll explore how to balance taking well-deserved time off with driving practice growth, developing your team, and preparing holistically for success in the year ahead.It's time to plan smart, communicate effectively, and market year-round. Don't just survive the season—thrive in it!Key Highlights01:12 – Discover how the natural seasons of practice mirror life's rhythms and why the holidays are the perfect time to prepare for growth in the new year.02:30 – Learn strategies to avoid the “Christmas hangover” and keep your practice thriving through the holidays while setting the stage for a record-breaking January.04:46 – Explore why consistency during the holidays is crucial—for both your practice and your patients—and how to maintain momentum when stress is at its peak.06:07 – Uncover insights into the increased health risks during the holiday season and how to position your care as a vital part of patients' well-being during this time.10:46 – Find out how intentional planning, including holiday wellness plans and special offers, can boost patient retention and create a strong foundation for the new year.16:20 – Balance rest and recovery for your team with maintaining excellent patient care, and discover practical tips for scheduling and planning holiday coverage.21:40 – Capitalize on the unique energy of January by hosting goal-setting workshops that inspire patients to commit to their health journey for the year ahead.24:54 – Learn how to handle patient scheduling around holiday plans and use strategies like “holding exercises” to ensure care continuity even during breaks.26:24 – Get tips on why you should continue or even increase marketing efforts during the holiday season to bring in new leads and stay ahead in January.34:08 – Discover the value of holding an end-of-year board meeting to reflect on successes, plan for the future, and ensure a clear vision for Q1 and beyond. Resources MentionedTo schedule a Strategy Session with Dr Lona: https://go.oncehub.com/DrLonaBuildPodcastTo schedule a Strategy Session with Dr Bobby: https://go.oncehub.com/DrBobbyBuildPodcastLearn what it takes to be Remarkable!: https://theremarkablepractice.com/Learn more about the Build Your Remarkable Practice: https://theremarkablepractice.com/build-your-remarkable-practice-podcast/Learn more about the Remarkable CEO Podcast: https://theremarkablepractice.com/podcast/Learn what it takes to be Remarkable!: https://theremarkablepractice.com/
In this episode of the Schofield Chiropractic Training Podcast, Dr. Fred Schofield dives into the key elements needed to thrive in chiropractic practice today. He explores the importance of performance and potential, especially for young chiropractors just beginning their journey. Dr. Fred shares insights from his own experience, emphasizing realistic goals, adapting to technological advancements, and understanding patient demographics, including Medicare and fixed-income patients. Listeners will hear Dr.Fred's candid thoughts on current trends like pediatric-focused care versus Medicare engagement, and the challenges practitioners face with sciatica cases. His perspective on the limitations of chiropractic care in major events and the benefits of a clear focus will resonate with professionals looking to elevate their practice. Actionable Takeaways: Improve Performance: Identify and confront areas of confusion and weaknesses to reach higher levels of clarity and execution. Set Realistic Goals: Understand patient visit targets and financial needs to maintain a sustainable practice. Stay Current: Enhance tech skills and adaptability to keep pace with industry shifts. Focus on Excellence: Develop a clear purpose in your practice and execute with precision. Join us for a deep dive into these practical insights and learn from one of the industry's long-standing expert. Ask a Question for a Future Episode! Apply to work with our coaches! Join Susan's monthly CA webinars Join us at our next seminars! Join the Rhino Digital Training!
Dr. Jones attended Weber State University and graduated with a Bachelor of Science in Health Promotion in 2014. After working in the health field for 3 years she decided to return to school. She graduated with her Doctorate of Chiropractic from Parker University in August of 2020 and specializes in techniques for pediatrics and pregnancy, but also loves to serve the whole family no matter what age. Another unique certification she has is animal chiropractic from the AVCA (American Veterinarian Chiropractic Association). She has a passion for roping and rodeos, loves to serve animals, and has additional specialized training in equine adjusting. Her mission in life is to help as many families and animals in her community as she can. Dr. Jones offers techniques including diversified, Thompson, activator, pregnancy-specific Webster Technique Certification, and ICPA (International Chiropractic Pediatric Association) training.Topics covered in this episode: Dr. Chelsea's journey from rodeo to mobile practiceDr. Chelsea's tips for transitioning into mobile practiceBalancing work and personal lifePracticing in Utah and legal aspectsDr. Chelsea's “Business Basics Program” experienceThe importance of systems, client communication, and educationBuilding relationships with veterinariansWhen to scale your practice and what it may look likeLinks and Resources: Learn more about Dr. Chelsea through her website, Peach Creek ChiropracticFind Peach Creek Chiropractic on FacebookFind Peach Creek Chiropractic on InstagramMaking Strides for Animal Chiropractic Links and Resources:Visit the Making Strides for Animal Chiropractic websiteVisit our Facebook PageVisit our Instagram Page Thank you to our sponsors!Academy for the Advancement of Animal ChiropracticiPoint Touch- Integrative Veterinary Medicine EHRThe Evidence Based ChiropractorHave an idea for the podcast? Please leave us a survey!
In this episode of the Rocket Chiro Podcast, Dr. Jerry Kennedy discusses the critical role of patient education in chiropractic care. He emphasizes the importance of understanding and communicating from the patient's perspective, rather than imposing the chiropractor's views. He explores the nuances of patient management, the significance of long-term care, and how to effectively educate patients about their health and chiropractic benefits. Jerry encourages chiropractors to build relationships with patients, tailor communication to individual needs, and recognize that not all patients will follow the same path in their chiropractic journey. Takeaways - Patient education is essential for effective chiropractic care. - Understanding the patient's perspective is crucial for communication. - Chiropractors should tailor their explanations to individual patient needs. - Not all patients will use chiropractic care in the same way. - Long-term care is beneficial for certain patient demographics. - Chiropractors must lead their practices while respecting patient choices. - Effective communication can enhance patient relationships and outcomes. - Educating patients helps them make informed decisions about their health. - Chiropractors should identify candidates for long-term care based on their needs. - Building rapport with patients can lead to better care and understanding. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Google Ads Management for Chiropractors: https://rocketchiro.com/google-ads-management-for-chiropractors Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
Fear isn't just an obstacle; it's a powerful compass guiding you toward your next big breakthrough. Dr. Lona and Dr. Bobby dive into the mindset shift that transforms fear from a roadblock into a roadmap for growth. Through relatable stories and personal challenges, they reveal how embracing fear propelled them to expand their practices, step confidently into public speaking, and push beyond every comfort zone. This episode will inspire you to see fear in a new light—as a signal of growth and a necessary step in building the career, practice, and life you're aiming for.Key Highlights00:57 - An introduction to fear and its impact on growth, mentioning that it is a common challenge faced by many, including successful individuals.03:51 - The importance of mindset and vision in overcoming fear, while perceiving problems from different angles.04:38 - FEAR often stands for "false evidence appearing real" and that it can be a compass guiding one towards necessary actions for growth.07:00 - Dr. Bobby and Dr. Lona share their examples of fears, what was holding them back and what they did to overcome them. 15:10 - Inaction often leads the universe to make decisions for you, and it's better to take control and push through fear.21:20 - Viewing fear as an opportunity for growth and to take action despite it.25:14 - The importance of viewing experiences as opportunities for growth rather than obstacles.27:47 - Using fear as a sign of necessary actions and to take those actions despite the fear. Resources MentionedTo schedule a Strategy Session with Dr Lona: https://go.oncehub.com/DrLonaBuildPodcastTo schedule a Strategy Session with Dr Bobby: https://go.oncehub.com/DrBobbyBuildPodcastLearn what it takes to be Remarkable!: https://theremarkablepractice.com/Learn more about the Build Your Remarkable Practice: https://theremarkablepractice.com/build-your-remarkable-practice-podcast/Learn more about the Remarkable CEO Podcast: https://theremarkablepractice.com/podcast/Learn what it takes to be Remarkable!: https://theremarkablepractice.com/
In this episode Schofield Chiropractic Training Coaches, Dr. Fred Schofield and Dr. FJ Schofield dive deep into the importance of developing a true passion for your daily chiropractic practice. They discuss the roller coaster nature of practice, the need to focus on performance and results rather than just numbers, and the balance between intrinsic and extrinsic motivators. Key topics covered include: Strategies for avoiding burnout and maintaining energy in your practice The significance of tracking your daily frequency and discipline Techniques for building trust and engagement with patients The dangers of becoming overly attached to outcomes The value of detaching from results and focusing on your process The importance of knowing your practice metrics and statistics Tips for balancing business strategy with personal health and wellness Whether you're a seasoned chiropractor or just starting out, this episode is packed with insights and actionable advice to help you cultivate a thriving, passion-driven practice. Don't miss it! Ask a Question for a Future Episode! Apply to work with our coaches! Join Susan's monthly CA webinars Join us at our next seminars! Join the Rhino Digital Training!
In this insightful solo episode of Modern Chiropractic Mastery, Dr. Kevin Christie delves into the complex realities of chiropractic revenue and the misconceptions surrounding it. With a focus on achieving financial stability and growth, Dr. Christie provides a thorough analysis of what it takes to ensure a professional and sustainable income in the chiropractic field. Dr. Christie challenges common misconceptions about revenue goals and highlights the importance of understanding the balance between overhead costs and take-home pay. He emphasizes the need for chiropractors to aim for a revenue target that allows them to build a strong team and provide excellent patient care without financial stress. Key topics include: · Understanding the importance of revenue targets like $30,000 per month. · The impact of overhead on a practice's ability to generate revenue. · Strategies for achieving a professional wage through effective practice management. · Insights from the Profit First model and Greg Crabtree's financial frameworks. · The significance of building a team to enhance patient experience and prevent burnout. Dr. Christie also introduces an upcoming six-week online course designed to help chiropractors reach their revenue goals through actionable strategies and leadership development. This episode is a must-listen for chiropractors seeking to optimize their practice's financial health and achieve long-term success.
Are you part of a family-run chiropractic practice, struggling to find the right balance between your personal and professional lives? Do you feel torn between your loyalty to your loved ones and the demands of running a successful business? In this heartfelt and insightful episode, the Schofield Coaches and Mother and Son - Susan and Dr. FJ - openly share their real-world experiences of working side-by-side with family in the chiropractic field. Discover the profound joys and unexpected pitfalls of collaborating with your spouse and children. Learn how to leverage each other's strengths, overcome communication barriers, and create healthy boundaries that allow your family and practice to thrive. Whether you're considering bringing a family member into your clinic or already navigating the complexities of a multigenerational business, this episode offers a rare glimpse into the triumphs and trials of a family-centered chiropractic practice. Packed with practical tips, relatable anecdotes, and emotional honesty, this conversation will leave you feeling inspired, empowered, and better equipped to create the work-life balance you crave. Tune in and find the hope and guidance you need to transform your family practice into a fulfilling, harmonious, and profitable endeavor. Ask a Question for a Future Episode! Apply to work with our coaches! Join Susan's monthly CA webinars Join us at our next seminars! Join the Rhino Digital Training!
Chiropractors like to tell people that they are “a chiropractor who does something different” or that they “aren't like most chiropractors.” I'm not sure what percentage of chiropractors say they are different, but it could be the majority, which is funny if you think about it. If EVERYONE is different, no one is different. Just something to think about. Anyway, I'm getting sidetracked. The reality is that chiropractors are different. I know that from my time as a chiropractor and I know it because I've worked with hundreds of chiropractors over the last several years. When I create podcasts and in-depth trainings for chiropractors, I try to keep in mind that chiropractors have different practice styles, talents, and opportunities. My goal has never been to populate the chiropractic profession with a bunch of little Dr. Jerry Kennedys. ONE of me is MORE than enough. That's why I've always tried to focus on concepts and principles more than how I would specifically run a practice. We live in a world today where chiropractors have a LOT of marketing options. Some chiropractors get overwhelmed by trying to do them all. Other chiropractors get overwhelmed so they don't try to do any of them. Either extreme is a recipe for disaster. To keep things simple and help chiropractors avoid marketing overwhelm, chiropractors should categorize their marketing into 3 categories: internal, external, and retention. Let me explain. Internal Marketing Internal marketing is when chiropractors use their existing patients to get more patients. Basically, we are talking about a referral-based practice. Referral-based chiropractic practices are often considered the golden goose of chiropractic practices. Although, some referrals do “just happen” there are things that chiropractors can and should do to ensure that as many referrals happen as possible. This is also true about online reviews, which is sort of like a modern-day referral. Some people leave reviews without being asked. Most people don't. If you want more reviews and the benefits that come from them, you should have a system in place to get more reviews. External Marketing External marketing is when chiropractors reach out to people who are not existing patients in order to attract them into their practice. When chiropractors first get started, EVERYTHING is external marketing because new chiropractors don't have many patients. External marketing can be online or offline. External marketing can be cheap (shaking hands and kissing babies) or expensive (paying for marketing help). External marketing can be short-term or long-term. Generally speaking, there are external marketing options available to every chiropractor. The important thing is that chiropractors have an external marketing strategy and that they focus on the external marketing that makes the most sense for their practice. When chiropractors are new, they should focus on marketing that is affordable and fast. You don't want to take big financial swings when you have an extremely limited budget. And you also don't want to focus all your energy on long-term marketing, when you need patients NOW. Once a chiropractor has some practice momentum, their external marketing often changes. They can afford to pay someone for help with Google ads. They can invest in chiropractic SEO which is a more long-term marketing strategy. Regardless of whether you are just getting started or your practice has been around for 20 years, there need to be people in your local community who are finding out about your practice this month who didn't know about your practice last month. Most of the time, that happens through some form of external marketing. Retention Marketing Retention marketing is like internal marketing in the sense that you are dealing with existing patients. But the goal of retention marketing is to make sure your patients follow through with their recommendations, and that you maintain the doctor-patient relationship for as long as possible. I'm not at all advocating unnecessary care or patient manipulation tactics. However, people don't understand chiropractic or how their body works. If left to their own devices, people will assume that chiropractic is only for acute care and the instant that they feel better, their body is completely better. Chiropractors who are not proactive about retention will typically have a leaky-bucket practice. Patients rarely complete their initial recommendations. The chiropractor often doesn't do a good job establishing a long-term relationship with their patients. The result is that people leave early and they rarely come back. That's no good. Conclusion Chiropractors don't have to go about marketing their practice the same as everyone else. In fact, they shouldn't. Chiropractors are different…not just because they do different things within the practice itself, but because they are different people. A chiropractor's personality, talent, and opportunities will impact which marketing strategies make the most sense for them. Chiropractors who ignore those factors when making marketing decisions are doomed to struggle with their marketing. In summary, chiropractors should have at least one marketing strategy in each of the 3 categories. Most successful chiropractors have multiple strategies in each of the 3 marketing categories. Ignoring one or more categories will result in the chiropractor having marketing blindspots that will most likely keep them from reaching their practice goals. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Google Ads Management for Chiropractors: https://rocketchiro.com/google-ads-management-for-chiropractors Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
In this powerful episode, we sit down with Dr. Erika Mennerick, whose chiropractic career took an unexpected turn following the sudden loss of her husband. Join us for a candid and inspiring conversation as Dr. Mennerick opens up about: Her journey through grief while managing her chiropractic practice Strategies for balancing personal loss and professional responsibilities Finding strength and resilience in the face of life-altering challenges Dr. Mennerick's raw honesty and insights offer a unique perspective on overcoming adversity personally and professionally. This episode promises to be emotionally moving and practically valuable for anyone facing major life transitions. Don't miss this compelling discussion with Dr. Erika Mennerick – it's a testament to the human spirit and the power of perseverance. Show Notes I'm Grieving as Fast as I Can - Linda Feinberg A Grace Disguised - Jerry Sittser | "The quickest way for anyone to reach the sun and the light of day is not to run west, chasing after the setting sun, but to head east, plunging into the darkness until one comes to the sunrise." Human Locomotion.com | Code 'GESTALT' Core360 Belt | Code 'GESTALT' Dynamic Disc Designs | Code 'GESTALT' --- Support this podcast: https://podcasters.spotify.com/pod/show/gestalt-education/support
Get some free legal insight (NOT advice*) from Dr. Stephen's very own business attorney, John Colucci. Dr. Stephen and John walk through the 5 Stages of the Remarkable Exit Process with an eye on the legal elements of each. Building your Chiropractic Practice with an eye on an eventual sale is very smart… A business “built to sell” will be more productive, more profitable, more fulfilling - and more fun to operate.Get John's insights around the following stages:Vision: Your Ideal Exit StrategyReadiness: What you need to do to get your practice / business ready for saleGo to Market: Start your legal check-list nowTransaction: the paperwork, documents, contracts and checksTransition: what's the next chapter for you?Episode Highlights01:09 - An outline of the five phases of the remarkable exit process: vision, readiness, go-to-market strategy, transaction, and transition.04:10 - Advice on the vision and readiness phases, emphasizing the importance of starting with the end in mind.06:03 - The importance of documenting all processes and procedures from the beginning to make the practice more attractive to buyers.09:32 - The go-to-market and readiness phases, focusing on making the business more attractive to buyers.10:30 - The importance of accurate financial reporting and having a financial team in place.17:45 - Legal Considerations for the transition phase.20:27 - Having key team members in place and ensuring their contracts are secure.21:45 - The typical process of a transaction, starting with a letter of intent or memorandum of understanding.23:07 - The timeline for due diligence, document drafting, and negotiation, leading to the closing.29:57 - The differences between an asset sale and a stock sale, including tax implications.33:23 - The pros and cons of seller financing and the importance of securing the promissory note.36:23 - The importance of having a post-sale plan to maintain personal identity.41:23 - State tax planning strategies, such as gifting interests to an irrevocable trust to avoid estate taxes.45:59 - Being open-minded about the value of their business and listening to prospective buyers and brokers.48:39 - Final advice on the importance of being prepared and having a clear plan for the transition. Resources MentionedRegister now for the Remarkable Attraction Immersion here: https://theremarkablepractice.com/attraction-immersion/To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477 Schedule a Brainstorming call with Dr. PeteDr. Stephen's LinkedInDr. Peter's LinkedInThe Remarkable CEO WebsiteDr. Stephen's Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
In this episode of Modern Chiropractic Mastery, Dr. Kevin Christie sits down with Amanda Campana from VisionSpark to delve into the intricacies of hiring the right chiropractic associate. They discuss the different types of associates—sustainers, builders, and hunters—and how to identify which one suits your practice best.Amanda introduces the Talent Impact Profile (TIP) assessment, a comprehensive tool that measures 16 different mental aptitudes and personality dimensions to help make data-driven hiring decisions. They also explore how this assessment can be customized to fit specific chiropractic roles and the importance of having a robust hiring process.Whether you're looking to hire a new associate or improve your current team dynamics, this episode offers invaluable insights and practical advice.
Live Event Guest Pass Application! Over the course of almost 3 years, I've worked with hundred of rehab chiros and have tons of lessons to share. In this episode I break down the three most prevalent lessons I've learned. Here they are: -If you feel stuck making $20K, audit your calendar. The cheapest activity you should be doing is treating a patient. Anything else, including admin work is a waste of time -The universe will not give you what you fear. So if you fear money, then you are going to be broke -The evidence informed crowd are the worst offenders of not evidence based care. They end up becoming order takers, not doctors. They are just a human version of Advil and wonder why they get price shopped If you haven't signed up yet, click below for a Guest Pass: Live Event Guest Pass Application!
In this episode of the Schofield Chiropractic Training podcast, Dr. FJ and Dr. Fred explore the importance of structuring your chiropractic office to meet the unique needs of your patient demographic. They share insights on understanding your community's preferences, such as office hours that best accommodate your patients' schedules, whether they're early risers or work-from-home professionals. They emphasize the necessity of knowing your practice's key metrics, like new patient numbers, to make informed decisions about your services and marketing strategies. They discuss the importance of listening to your patients, discovering why they might miss appointments, and understanding their priorities to tailor your care plans accordingly. Dr. Fred shares real-world experiences, illustrating the challenges of communicating long-term treatment plans and the importance of aligning these plans with patient expectations. Dr. FJ highlights the need for clear and honest communication, particularly when recommending extensive care for structural changes. The episode also covers how to identify your core patients and build a friendly yet authoritative rapport. The hosts advise on being adaptable in your approach, offering care that meets patients where they are, whether they're seeking a quick adjustment or a comprehensive treatment plan. Join us to learn how to customize your practice to better serve your patients and enhance their chiropractic experience. Let's dive in!
In this episode of Modern Chiropractic Mastery, host Dr. Kevin Christie welcomes Dr. Manuel Astruc, a psychiatry expert specializing in mental health for healthcare providers and entrepreneurs. Together, they discuss strategies to prevent professional burnout and how different personality traits, such as high anxiety, OCD tendencies, and melancholic dispositions, can impact business owners. Dr. Astruc offers insights into managing empathy, anxiety, and depression, emphasizing the importance of work-life balance, self-awareness, and intentional recovery techniques. They also preview Dr. Astruc's upcoming talk for the 2024 East Mastermind focused on avoiding burnout while maintaining high performance.
New Chiropractors Need To Understand Outreach Often when new chiropractors get started they are starting with nothing. They don't have a bunch of people waiting for them to open. They don't have a bunch of connections in the community that are ready to refer. Most new chiropractors are starting from scratch. One of the most critical things for new chiropractors is to meet new people. In fact, if you are a chiropractor, there should be people in your area who didn't know about you last month who know about you this month, and that should be the case EVERY SINGLE month. If it's not, you aren't going to make it. So in this podcast episode, I talk about the importance of outreach and meeting new people. I discuss the many outreach opportunities that exist for chiropractors now. I talk about long-term marketing, short-term marketing, online marketing, offline marketing, and much more. Let's get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
New Chiropractors Need To Understand Consistency Consistency isn't difficult to understand. It's not an exciting topic. A seminar for chiropractors about consistency isn't going to put a lot of butts in seats. However, consistency is a foundational element of a chiropractor's success. In fact, you would be hard pressed to find anyone who's is successful in any area of life who isn't being consistent in that area. It's VERY important. So in this podcast episode, I talk about the role of consistency in success. I discuss hoping to be an overnight success is not realistic, how big change happens quickly, and the importance of making time for the important things. Let's get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
New Chiropractors Need To Understand Authority When I talk about authority as a chiropractor, I'm not talking about ruling your practice with an iron fist. I would describe a chiropractor with high authority as someone who is well known, admired, and trusted. When a chiropractor has high authority, it's like a cheat code for their practice. It just makes everything easier. So in this podcast episode, I talk about the superpower of authority. I discuss where people get authority, how to borrow authority, and what to do when you have it. Let's get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
New Chiropractors Need To Understand Relationships “It's not what you know, it's who you know” is a statement that has been around for years. The reason people say it is because relationships have always created opportunities. It's no different as a chiropractor. Chiropractors who are well know and connected in the community tend to have larger practices. Chiropractors who are good at establishing a trusting relationship with their patients tend to have great patient retention. Heck, even SEO (search engine optimization) is just building a relationship with Google. The chiropractors who rank the highest in your area, they have the best relationship with Google. So in this podcast episode, I talk about the importance of relationships and trust. I discuss how relationships vary, the types of relationships that are important, and why it's important to be have patience when building relationships. Let's get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
New Chiropractors Need To Understand Pre-Suasion Pre-suasion is a concept that's unfamiliar to most chiropractors. The concept is pretty simple. People don't generally make decisions in 1 big step. The decisions that people make are usually a series of small steps in a series. Small decisions have fewer steps. Big decisions have many steps. But the concept is the same. If a chiropractor understands the power of pre-suasion, they can help create an environment that helps patients make better decisions. The more effective a chiropractor is as pre-suasion the easier patient decisions will be for them and patient complients (and retention) will increase. So in this podcast episode, I talk about the power of pre-suasion. I discuss why it's important NOT to ask patients to make BIG decisions. I also talk about how environment and reputation impact pre-suasion. Let's get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
New Chiropractors Need To Understand People Management One of the most difficult things about being a chiropractor is people management. Chiropractic is a very high-touch business. Really, chiropractors are in the people business. As a result, there are people problems. Now some chiropractic coaches will lead you to believe that it's normal for everyone to “stay, pay, and refer.” I can tell you from my own experience and from the experience of ALL of my clients, that expecting everyone to stay, pay, and refer just leads to disappointment. I'm not saying that NO ONE will stay, pay, and refer. I'm just saying it's not the majority. It's important for new chiropractors to have realistic expectations of their patients. It's also important for new chiropractors to know that great patients are often the result of a good process. Great patients don't just fall out of the sky. So in this podcast episode, I talk about how onboarding and follow-up are two of the most important aspects of managing your people. I discuss a few things that will help get your new patients started on the right foot. I also talk about the difference between short-term and long-term patient follow-up. Let's get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
New Chiropractors Need To Understand Business Basics The vast majority of chiropractors who are seeing a lot of people and making a good living in the process are chiropractors who own their own practice. Simply put, they are small-business owners. Now the good news is chiropractors don't have to be business experts to be successful. However, chiropractors do need to have some basic small-business competence otherwise their practice will never operate successfully…or at least not for very long. So in this podcast, I talk about the importance of business basics. I discuss leadership, structure, and staff. I also talk about the importance of continuing to work on your business and why it's important to be open to change. Let's get started! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
New Chiropractors Need To Understand Who They Are Have you ever asked yourself the question, “Why would people choose me?” I'm going to assume you aren't the only chiropractor in your area. That means all of your potential new patients have a choice. So why you? Another good question is, “Who am I trying to help?” I know that some young chiropractors think they can help anyone with a spine, but that's a very impractical way to run a business. If you try to be everything to everyone you will end up being nothing to most people. Businesses that clearly know who they are, what problems they solve, and who they help the most are the most successful businesses. Chiropractic practices are no exception to that rule. So in this podcast episode, I talk about the importance of knowing who you are. I discuss why chiropractors need to clearly identify the people they help and the problems that they solve. Let's get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
New Chiropractors Need To Understand Their Situation The starting point for all new chiropractors is acknowledging their situation. Being a successful chiropractor is very possible, but it's not easy. If a new chiropractor approaches the process with blissful ignorance, they are most likely in BIG trouble. Many young chiropractors have told me they are scared to start their own practice. I always tell them that the reason they are scared is because starting a practice is scary. It is a big deal. If you think you aren't supposed to be at least a little nervous…that's unrealistic. So in this first podcast episode of the series, I talk about the reality of being a new chiropractor. I discuss the importance of being good with your hands, debt, and the lack of high-paying jobs. I also talk about success and the mistake of always trying to hit home runs. Let's get into it. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
New Chiropractors Need To Understand The Power Of Praise New chiropractors need to realize if they are going to be successful they are NOT going to do it alone. Success takes a group effort. Even if you run a micropractice by yourself, there will be others along the way that aid in your practice success. So in this final podcast episode of the series, I talk about the importance of saying thank you. I discuss the type of people who will help you while you are in practice, and the ways to acknowledge them. As a bonus, I also talk about the importance of understanding areas where you can be great. I talked about this more in episode 467: How To Be Great & What To Do When You Suck. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
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