Podcasts about actionable takeaways

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Best podcasts about actionable takeaways

Latest podcast episodes about actionable takeaways

Partnering Leadership
412 Thursday Refresh: Kurt Strovink on Mastering Leadership from the Inside Out: Transformative Insights for CEOs

Partnering Leadership

Play Episode Listen Later Oct 2, 2025 53:39 Transcription Available


What separates truly exceptional leaders from the rest? According to Kurt Strovink, it's not just strategy, execution, or decision-making—it's the ability to lead from within. As a senior partner at McKinsey & Company and a global advisor to CEOs, Kurt has spent decades studying the patterns of the most successful executives. In his latest book, The Journey of Leadership: How CEOs Learn to Lead from the Inside Out, he reveals what the best leaders do differently and why self-awareness is at the core of transformative leadership.In this insightful conversation, Kurt unpacks the critical contradictions every CEO must navigate—balancing short-term and long-term priorities, managing gut instincts with data-driven analysis, and fostering trust while making tough calls. He also explores the human-centric aspects of leadership, showing why the most effective CEOs focus not just on financial performance but on culture, dissent, and psychological safety to drive long-term success.Mahan Tavakoli and Kurt also discuss practical frameworks for leadership development, including how CEOs can create cultures that encourage truth-telling, manage their energy instead of just their time, and make bold decisions that define their legacies. Drawing on insights from 500+ CEO forums and top leaders worldwide, Kurt shares the strategies that help executives avoid common pitfalls and unlock their full leadership potential.Actionable Takeaways from This EpisodeYou'll learn why leading others starts with leading yourself—and how the best CEOs develop self-awareness as a core leadership skill.Hear how top leaders institutionalize truth-telling and dissent within their organizations to avoid blind spots and drive better decision-making.Find out why managing energy is just as important as managing time—and how CEOs structure their schedules for peak performance.Discover how to make bold, differentiating moves early in your leadership tenure to set the tone for lasting impact.Learn why the most effective CEOs challenge their own organizations like an activist investor, forcing teams to rethink assumptions and drive transformation.Explore the power of leadership storytelling—how CEOs use analogies and language to shape culture and inspire action.Uncover strategies for navigating the inevitable contradictions of leadership—short-term vs. long-term, data vs. intuition, and control vs. delegation.Hear how great CEOs build leadership factories, ensuring a pipeline of strong leaders while avoiding the distractions of succession politics.Understand why the best leaders don't just execute strategy—they create the conditions for others to thrive and innovate.Find out when it's time to step away and transition leadership—and how great CEOs prepare for what's next.Connect with Kurt StrovinkKurt Strovink LinkedIn Kurt Strovink McKinsey & Company The Journey of Leadership: How CEOs Learn to Lead from the Inside Out Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

The Scratch Golfer's Mindset
#99: [Inside the Mind] Dr. Izzy Justice: Neurohacks to Spike Down Stress and Chasing 10 Hertz

The Scratch Golfer's Mindset

Play Episode Listen Later Oct 2, 2025 61:44


What if the secret to confidence, peak performance, and even happiness wasn't about being perfect all the time—but learning how to access a powerful brainwave state on demand? In this conversation, I sit down with Dr. Izzy Justice—neuroscientist, performance coach, and author of Your Brain Swings Every Club—to explore the science of brainwaves, trauma, and what he calls “Chasing 10 Hertz.” You'll hear how endurance events, emotional relativity, and even micro-traumas shape confidence, how to intentionally “spike down” into presence, and why your brain's electricity is the language of the human experience. Dr. Justice breaks down how confidence and pessimism are simply access issues, why sensory input is the key to flow, and how to simplify your pursuit of peak performance in golf, business, and life. In this episode, you'll learn: Why doing hard things expands your benchmark for confidence and resilience How trauma—both big and micro—acts as the ultimate backdrop for your decisions The neuroscience behind brainwave states and their impact on performance What makes the 10 Hertz state so powerful and how to access it How to “spike down” when stress or distraction takes over Why happiness is really about amplifying sensory input A practical way to simplify performance by only being “perfect” twice a day Get your pencils ready and start listening.  P.S. Curious to learn more about the results my clients are experiencing and what they say about working with me? Read more here. More About Dr. Izzy Justice Dr. Izzy Justice is the Chief Neuroscience officer at Neuro580, a ground-breaking company focused on addressing mental wellness in the workplace. He brings three decades of experience in Human Capital, Healthcare and Business Consulting. Izzy has worked at Deloitte, Cerner and Premier.  As an Executive Coach, he has coached over 30 CEOs, dozens of Chief People Officers to orchestrate unlocking of human potential leveraging Neuroscience as the key competency. He also works with dozens of professional athletes/coaches winning Major Championships and Olympic Gold in 2024. He has authored 9 books. His 10th book, Chasing 10Hz - Life Explained is due out Fall 2026. He is a 5-Time Ironman Finisher. Learn more about Dr. Izzy Justice here Connect on Instagram Play to Your Potential On (and Off) the Course Schedule a Mindset Coaching Discovery Call Subscribe to the More Pars than Bogeys Newsletter Download my “Play Your Best Round” free hypnosis audio recording. High-Performance Hypnotherapy and Mindset Coaching Paul Salter - known as The Golf Hypnotherapist - is a High-Performance Hypnotherapist and Mindset Coach who leverages hypnosis and powerful subconscious reprogramming techniques to help golfers of all ages and skill levels overcome the mental hazards of their minds so they can shoot lower scores and play to their potential. He has over 16 years of coaching experience working with high performers in various industries, helping them get unstuck, out of their own way, and unlock their full potential. Click here to learn more about how high-performance hypnotherapy and mindset coaching can help you get out of your own way and play to your potential on (and off) the course.  Instagram: @thegolfhypnotherapist  Twitter: @parsoverbogeys Key Takeaways: Confidence is access, not a trait—you either access empowering memories or traumatic ones. Trauma is the ultimate benchmark—it shapes risk perception more than success does. Electricity is the brain's language—high spikes drown sensory input and sabotage performance. 10 Hertz is the sweet spot—it amplifies sensory input and unlocks stored knowledge. Presence = sensory amplification—seeing, feeling, hearing more deeply in the moment. Flow isn't magic—it's measurable through brainwaves, heart rate, and oxygen levels. Be “perfect” twice a day—reserve your energy for the two most important moments instead of chasing constant perfection. Key Quotes: “Confidence and pessimism aren't traits—they're both access issues.” “We don't have to be perfect all the time—just perfect in the moments that matter.” “Electricity is the language of the brain—and therefore the human experience.” “Your trauma is your hostage, but you can use it as fuel instead of shackles.” “At 10 Hertz, sensory input is amplified and your best self shows up.” “Happiness isn't about possessions—it's about amplifying what you feel, see, and hear.” “The best experiences of our lives always happen in the same state—why keep it a secret?” Time Stamps: 00:00: The Allure of Ultra-Endurance Events 02:34: Emotional Relativity and Personal Growth 05:45: The Role of Trauma in Personal Development 08:32: Happiness and the Pursuit of Meaning 11:25: Amplifying Sensory Input for Fulfillment 14:15: Understanding Brainwave States and Performance 27:12: Understanding Trauma and Its Impact on Performance 28:49: The Power of 10 Hertz in Enhancing Sensory Input 31:39: Cognitive Functionality and Accessing Memory 37:41: Flow State: The Intersection of Performance and Presence 40:38: Perception of Time: How We Experience Moments 47:26: The Role of Substances in Achieving 10 Hertz 51:47: Actionable Takeaways for Achieving Peak Performance

Mars Attacks Podcast
Signals From Mars - Episode 424 - July And August 2025 Albums Review

Mars Attacks Podcast

Play Episode Listen Later Sep 19, 2025 81:04 Transcription Available


In this episode of Signals From Mars, Victor is joined by Jeremy and Ed to review the new hard rock and metal album releases from July and August 2025. Together, they dive into standout records, hidden gems, and surprising letdowns across a wide spectrum of styles — from thrash and power metal to gothic and progressive sounds.This is the first live episode in months, marking the start of Year 16 of the podcast. Expect passionate takes, varied perspectives, and plenty of music discovery.Key Topics & TimestampsKicking off Year 16 + July 2025 album highlights (00:02:30)Debating originality in modern metal vs. retro influences (00:16:10)Standout picks from mid-July releases, including supergroups and live albums (00:29:45)August 2025 highlights: technical death metal, gothic metal, and groove-heavy releases (01:05:20)Final thoughts on August's closing week and recap of each host's album of the week (01:55:40)Actionable Takeaways for ListenersExplore variety: Don't limit yourself to one subgenre — standout releases this summer ranged from thrash to gothic to progressive metal.Listen critically: Production quality, originality, and songwriting can make or break an album, even from established artists.Check the underdogs: Independent and lesser-known bands like Mods, Caststrator, and Rust n' Rage delivered fresh, unexpected quality.Revisit legends: Alice Cooper, Halloween, and Deftones proved that veteran acts can still surprise with strong, relevant material.Look for supergroups: Projects like Nefarious and Firstborne highlight how collaborations between seasoned musicians can produce unique results.Stay open-minded: Some albums that didn't initially appeal still sparked debate and earned respect on second listen.Use album-of-the-week picks as a playlist starter — each host highlighted their top record for every week in July and August.

More than a Few Words
1165 Podcasting Isn't Dead—You Just Need a Plan | Roy Coughlan | More than a Few Words

More than a Few Words

Play Episode Listen Later Sep 7, 2025 11:51


Is It Too Late to Start a Podcast? Roy Coughlan Doesn't Think So I sat down with Roy Coughlan, a serial entrepreneur turned podcast coach, to tackle a question that's been floating around like last week's leftovers: Is podcasting still worth it? If you've been wondering whether the market is too crowded or if there's even room for one more voice (yours), Roy has a clear answer: Yes, there's room. Especially for podcasters who stick with it. Because while millions may have started podcasts, only a small percentage are still active. The rest? Abandoned somewhere between episode 10 and a pile of unrealistic expectations. Roy's message wasn't just encouraging—it was refreshingly honest. He's hosted six shows and coached countless others, so he knows both the magic and the mess behind the mic. Why Podcasting Still Matters 1. It's not just about downloads. Podcasting gives you a direct channel to build relationships, showcase your expertise, and create meaningful conversations. Think of it less like broadcasting and more like building trust at scale. 2. It opens doors without cold calls. Inviting your ideal customer to be a guest? That's a warm introduction with zero awkward sales pitch. You're building relationships, not just content. 3. It makes you smarter. Hosting a podcast is like getting a masterclass every week. You ask the questions you're curious about and walk away sharper than when you started. 4. It's a ripple effect. Inspire one person, and who knows where that impact lands? Roy's seen podcasting create unexpected waves of positivity—sometimes in ways he didn't realize until much later. 5. You don't need a massive audience to make a difference. If 50 people listen to your episode, imagine them sitting in a room, eyes on you. Feels different, doesn't it? Actionable Takeaways for Women Business Owners Set realistic expectations. Success won't happen overnight. Keep going past the “episode 10 slump” where most people quit. Podcasting is a long game, not a viral moment. Use podcasting as a marketing tool. Record an episode that answers a client's question. Share it ahead of a meeting to warm up the conversation and show your expertise. Start simple. Don't overcomplicate it with gear and gadgets. Roy's been using the same plug-and-play mic for years. Focus on content, not cables. Choose one platform to focus on. Rather than spreading yourself thin across every social channel, master one. Get good systems in place before expanding. Be a good podcast citizen. Leave a comment. Share a show. If something helped you, support the creator. Positive feedback fuels better content and stronger communities. Keep your podcast structure nimble. Things can (and will) go wrong. Use editing tools to clean up the audio and keep the process fun—not frustrating. One Last Thought Podcasting isn't just a marketing tactic—it can be a creative outlet, a learning platform, and a powerful tool for connection. Whether you've got a story to tell, a message to share, or just want to have better conversations, Roy's advice is simple: Start where you are. Stay curious. And most importantly, enjoy the process. Where to find Roy https://roycoughlan.com/ https://va.world/ https://braingym.fitness/ https://www.facebook.com/roycoughlan https://x.com/poleire https://www.instagram.com/awakening.podcast/ https://www.youtube.com/@roycoughlan https://www.linkedin.com/in/roycoughlan/ https://www.tiktok.com/@roycoughlanpodcaster

That Sober Guy Podcast
Episode 553 - The Hangover Lie: Why We Ignore the Pain & Keep Drinking Anyway

That Sober Guy Podcast

Play Episode Listen Later Sep 5, 2025 37:48


We’ve all been there, head pounding, stomach churning, swearing “never again”, only to do it all over again the next weekend. So why do we keep falling for the same hangover trap? In this episode of That Sober Guy Podcast, we peel back the curtain on the big lie of hangovers: why we minimize the pain, laugh it off, and even turn it into a cultural joke instead of seeing it for what it really is, a red flag from our body. Here’s what we’ll cover: The science of hangovers in plain English (dehydration, dopamine crash, no REM sleep, body in full recovery mode). Why hangovers don’t actually stop us: alcohol amnesia, dopamine hijack, and a culture that glamorizes misery. How to spot the moment when hangovers shift from “funny story” to “wake-up call.” And yes, there will be some laughs along the way. Think: breakfast burritos and bad decisions. 

Ecomm Breakthrough
Throwback: Creative Marketing Hacks to Build Customer Loyalty

Ecomm Breakthrough

Play Episode Listen Later Sep 4, 2025 16:57


In this Throwback episode, Amazon brand-building expert Kevin shares advanced strategies for established sellers aiming to scale to eight figures and beyond. He emphasizes the shift from selling generic products to building authentic brands, leveraging Amazon as a distribution channel rather than the sole platform. Kevin discusses creative tactics for collecting customer data—like compelling insert cards and personalized experiences—and highlights the importance of nurturing an engaged email list. The conversation covers email marketing best practices, the challenges of today's Amazon landscape, and actionable steps for long-term brand growth both on and off Amazon.Chapters:The Shift to Real Brand Building on Amazon (00:00:00)Discussion on the end of "me-too" products and the need for genuine brand building to scale on Amazon.What Makes a Real Brand (00:01:41)Explains the difference between a product and a true brand, using search volume and customer recognition as benchmarks.Owning Customer Data & Creative Inserts (00:02:37)Importance of collecting customer data, using creative insert cards, and leveraging off-Amazon channels for customer relationships.Pet Brand Example: Insert Offers & Birthday Campaigns (00:03:27)Detailed example of using free sample offers, pet registration, and birthday postcards to build loyalty and collect data.Email Marketing Challenges & Deliverability (00:07:40)Covers issues with email engagement, deliverability, and strategies to stay out of spam folders.Email Frequency & Value-Driven Content (00:09:18)Best practices for email frequency, balancing value and promotions, and the importance of testing.Testing Offers & Audience Warmth (00:10:42)The need to test different offers and tailor messaging based on audience familiarity with the brand.Actionable Takeaways for Amazon Sellers (00:12:01)Summarizes three key actions: build a real brand, create an email list, and provide value to your audience.Top Billion Dollar Seller Summit Speakers (00:13:45)Kevin names top speakers/attendees to follow for Amazon growth insights: Brandon Young, Casey Goss, and Josh Hadley.How to Connect with Kevin (00:16:33)Kevin shares the best way to contact him—primarily via Facebook.Links and Mentions:Tools and WebsitesShopifyWooCommerceAmazon Prime now Prime VideoTaxJarBillion Dollar Seller SummitRecommended SpeakersBrandon Young on LinkedInTranscript:Josh 00:00:00  You talked a lot about how important brand building is on Amazon now, as our audience primarily has established Amazon businesses, they've already found success, but they're looking to go to eight figures and beyond. You know, what do you see going on in the Amazon space right now? And some of the advice and strategies that you would recommend to establish sellers right now?Kevin 00:00:23  Yeah, that's a tough one because some of them are going to need to pivot, and it's going to be a little bit of a hard pivot because in the past on Amazon, there's a lot of people that built successful businesses and even exited successful businesses just basically finding opportunities. Sticking a name on it, you know, on a label on it and selling it, then selling that to an aggregator. But that's those days are pretty much over. I'm not going to say it doesn't happen. It could still happen here and there. And then there's a lot of people, as you know, that may have started with a small amount of money, and that's way more difficult now.Kevin 00:00:52  Not that you can't do it, but, you know, I always say, I always hear stories that people say, yeah, I started with 500 bucks and now I got an eight figure business. And I always say, RBS, you might have started with $500. That may be true. But two weeks later, your uncle gave you ten grand. Or somebody. You got a credit card or you did something. There's just no way it did. That just flat out does not happen. from 500. There was something else along the way. It might not be the money out of your pocket, but there's something else along the way in those days are much more difficult now. And as Amazon's you know Amazon's everything is more towards rewarding brands. You know the brand registry the brand analytics the all the different you know the advertising thing. Everything is there trying to reward those brands. It's because they're trying to clean it up as well. They don't want just this hodgepodge, flea market on there. They want, you know, people.Kevin 00:01:41  They're coming for brands. And a lot of people think they're a brand and they're really not. I say that if you don't have at least 3000 searches a month on your brand name on Amazon, on Amazon, because Amazon is so big, you're not a brand. If people are not looking for you, buy that that brand name and typing that in and you can see it in brand analytics and it's got like 3000 searches a month or more, then you're actually not a brand. You're just a product. And so that's where a lot of people get confused. And a brand is not a logo. A brand is not a name. That's part of it. But a brand is what emotion is a feeling. It's an evolution of something that people feel identity towards this or a passion towards this, or it represents something that they believe in or that they feel. And that's where a lot of big sellers are making mistakes. you know, you see all these, these, Chinese brands on Amazon, that strange brand names like Z, X, T, Y, or whatever can even pronounce a damn thing, right? That's not a brand.Kevin 00:02:37  I mean, they're doing that because it's easy to get a trademark on that. They can. Those things can fly through, the trademark process really easy so they can get the brand registry and all that. But those aren't aren't really brand names. so I think you need to switch more toward brand and you need to switch to more towards they need to they need to own their customer lists. you know, on Amazon, you don't get that data anymore. You used to be able to download that data. And so if you're selling, FBA, FBA on Amazon, you don't get that data. If you're doing FBM, you can still get it. And there used to be a loophole like with tax jar that got, I think just recently got shut down. A lot of privacy issues there. But you need to figure out ways to actually get that data and whether that's switching over, you know, if you're selling on Shopify or WooCommerce, start using Amazon Prime. the new, ship with Prime, whatever it's called Shopify shipping.Josh 00:03:25  Shop with Prime. Yeah.Kevin 00:03:27  Yeah. Where the Amazon will fulfill it for you off your, Shopify store. So you get that extra customer service level. Plus you get the customer data, plus anything you're selling on Amazon. It's just a huge market. You've got to figure out ways to try to get them into your ecosystem with, creative inserts and creative marketing stuff. I mean, like, one of the things that we do with one of my brands, for example, I have a pet brand of dog treats, and whenever someone buys these dog treats off of Amazon, you know, they spend 30 bucks to buy these dog treats. We will have a really cool. It's not just like a business card, but like something that really gets their attention. into the in the package and it says, hey, get a sample of all of our treats and we'll do a zero plus free plus shipping offer. So it's like if we have, for example, if we're selling bully sti...

Econ Dev Show
188: Site Selectors Often Experience Your City First as Visitors with Tulsa's Renee McKenney

Econ Dev Show

Play Episode Listen Later Sep 1, 2025 26:28


In this episode of the Econ Dev Show, Dane Carlson talks with Renee McKenney, Senior Vice President of Tourism for the Tulsa Regional Chamber and President of Tulsa Regional Tourism. Renee shares how Tulsa has leveraged its unique history, Route 66 heritage, and creative culture to attract visitors, residents, and businesses. From hosting major sporting events and revitalizing Black Wall Street to promoting film, music, and culinary scenes, Tulsa is redefining itself as a vibrant destination. Renee also explains how integrating tourism with economic development under the chamber umbrella creates a powerful synergy that fuels placemaking, business attraction, and civic pride Like this show? Please leave us a review here (https://econdevshow.com/rate-this-podcast/) — even one sentence helps! 10 Actionable Takeaways for Economic Developers Integrate tourism and economic development--site selectors often experience your city first as visitors. Identify and elevate authentic community assets (history, culture, sports, etc.). Lean into storytelling; narratives like Route 66 or Black Wall Street resonate nationally. Invest in placemaking that surprises and delights both locals and visitors. Use large-scale events (sports, festivals, shows) as business attraction opportunities. Partner with creative industries (film, music, arts) to build brand identity. Capitalize on civic pride to mobilize communities around unique initiatives. Focus on accessibility and vibe because livability drives both talent and business attraction. Treat tourism as "importing money and exporting experiences." Always be ready for your "prime time": community investments build toward big moments like centennials, championships, or global events. Special Guest: Renee McKenney.

Business Coaching Secrets
BCS 311 - Brand Versus Direct Response and the Secrets Every Business Coach Needs

Business Coaching Secrets

Play Episode Listen Later Aug 29, 2025 45:21


In this episode of Business Coaching Secrets, Karl Bryan and Rode Dog dig deep into the realities of business coaching success, coaching mistakes, and personal development. Karl unpacks why “regret” is a bigger fear than failure, what every personal development program gets right, and how “cloning” proven models can dramatically accelerate your business results. The duo also address the dangers of perfectionism, misconceptions like the 10,000-hour rule, and the powerful role of AI and feedback loops in building a bulletproof coaching practice. Key Topics Covered Finding Peace, Not Just Happiness Karl explains why chasing happiness can be a losing game for coaches and business owners, and why “peace” is far more sustainable and powerful. Quotes, Regret, and Success Mindset The hosts riff on the difference between those who achieve and those who sustain, highlighting why ultimate respect is given to those who keep what they earn, not just those who made it big. Personal Development's Core Lesson Across all major personal growth books and courses, Karl asserts that the key pattern is the clarity of knowing exactlywhat you want. He illustrates this with Kobe Bryant's mindset and decision-making, showing how crystal-clear goals make big choices almost automatic. Business “Hacks” for Coaches Karl introduces the concept of “asymmetrical risk/reward”—making moves where success is massive but failure is minor. He shares practical examples like cloning proven coaching or business models and using AI for rapid insight. Debunking Industry Myths Classic ideas like the 10,000-hour rule and habitual work from “Atomic Habits” are challenged. Karl suggests that deliberate, focused repetitions and an effective feedback loop matter more than raw time spent. The Wardrobe of Identities Karl shares a robust metaphor: Instead of being stuck with a single identity (entrepreneur, technician, or manager), successful business owners and coaches should wear these “hats” like different clothes, adapting as needed. Mistakes Coaches Make Neglecting brand in favor of pure direct response marketing. Relying too much on new, untested ideas instead of “cloning” what already works. Getting too attached to a single identity or role. Failing to leverage AI and modern technology. Confusing habits with true, intentional skill development. The Power of “Cloning” Whether you're a landscaper or a high-end consultant, Karl stresses the immense gains in modeling what market leaders are doing—right down to their offers, marketing, and client strategies. There's no need to reinvent the wheel. Notable Quotes “Don't idolize a billionaire for their wins. Model their behavior for when they lose.” “You can get lucky and make it, but you can't get lucky and keep it.” “You only lose when you quit trying.” “The highest respect isn't paid to those who have made it. The highest respect is paid to those who have made it—and kept it.” “If you don't know where you're going, any road will get you there.” “Trial and error is probably one of the worst strategies ever in business.” “Cloning is not stealing, it's smart business.” Actionable Takeaways 1. Clone Proven Success Study, model, and adapt winning strategies from market leaders in your industry instead of trying to create something totally new from scratch. 2. Define Your Vision Like Kobe Bryant, be laser clear about what you want—then make every decision through the filter of that goal. 3. Use Asymmetrical Risk/Reward Pursue strategies with big upside and minimal downside; don't bet the farm on a single unproven idea. 4. Leverage AI for Growth Tap into AI tools to accelerate research, streamline your operations, and spot opportunities competitors miss. 5. Don't Chase Perfection Launch fast, learn quickly, and adjust as you go. Perfectionism is just disguised procrastination. 6. Beware the 10,000-Hour Myth Focus on intentional reps and feedback, not clocking mindless hours. 7. Wear Multiple Hats Move fluidly between entrepreneur, technician, and manager modes. Don't lock in to a single “identity.” Resources Mentioned Profit Acceleration Software™ (by Karl Bryan) – for modeling and accelerating business profits AI Coach Assist (Focused.com) – AI-powered business coaching assistance Books Referenced: Atomic Habits by James Clear The E-Myth by Michael Gerber Money: Master the Game by Tony Robbins Networking & Business Groups: Chambers of Commerce, BNI AI Tools: ChatGPT, GROK The Six-Figure Coach Magazine: Get Your Free Subscription If you enjoyed this episode, please subscribe, share, and leave a review! Ready to accelerate your coaching business? Visit Focused.com for more information and to subscribe for daily insights from Karl Bryan. For a demo of Profit Acceleration Software™, go to https://go.focused.com/profit-acceleration. Be sure to subscribe, rate, and share the show: Listen & Subscribe on Apple Podcasts

Think Fast, Talk Smart: Communication Techniques.
225. Speaking Fluent Internet: How Algorithms Are Changing the Way We Speak

Think Fast, Talk Smart: Communication Techniques.

Play Episode Listen Later Aug 26, 2025 28:14 Transcription Available


In the digital age, it's critical to craft communication that fits the context.Like it or not, algorithms now decide whose messages get heard. “If you want to communicate effectively,” says Adam Aleksic, “you need to be exactly aware of what that medium is doing.”Aleksic is a linguist, author, and educational content creator with millions of followers across TikTok, Instagram, and YouTube. His latest book, Algospeak: How Social Media Is Transforming the Future of Language, explores how the platforms we use create new contexts that require new ways of communicating. “Every medium uniquely affects how we communicate, and we adapt our speech to these media,” he says. In the same way that we tailor communication for the contexts of the office, the gym, or the bar, digital platforms — and the algorithms that drive them — require the same contextualized communication. “You have to appeal to [the] algorithm,” he says.In this episode of Think Fast, Talk Smart, Aleksic and host Matt Abrahams examine how words are born, change meaning, and spread in the digital age. Their conversation highlights practical ways to be more intentional with the words we choose by considering the medium, understanding the context, and adapting communication accordingly.To listen to the extended Deep Thinks version of this episode, please visit FasterSmarter.io/premium.Episode Reference Links:Adam AleksicAdam's Book: AlgospeakEp.91 Um, Like, So: How Filler Words Can Create More Connected, Effective Communication Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction (02:21) - Language, Labels, & Identity (04:40) - What Is Algospeak? (05:46) - Generational Language Gaps (08:03) - Communicating for Multiple Mediums (10:45) - Mastering Virality & Engagement (12:12) - Semiotics & Going Viral (13:58) - The Evolution of “Like” (15:09) - Hedging, Ambiguity, & Power Dynamics (17:47) - Actionable Takeaways on Communication (18:58) - Grammar: Rules, Context, & Changing Norms (21:01) - The Final Three Questions (26:50) - Conclusion  *****Thank you to our sponsors:Strawberry.me. Get $50 off coaching today at Strawberry.me/smartBuild a beautiful website with Square Space for free today today, and when you're ready to launch, use code Thinkfast & save 10% Support Think Fast Talk Smart by joining TFTS Premium.     

Econ Dev Show
187: Changing Perceptions of Baltimore with Lakey Boyd

Econ Dev Show

Play Episode Listen Later Aug 25, 2025 26:46


In this episode of the Econ Dev Show, Dane Carlson sits down with Lakey Boyd, Chief Economic Officer at the Greater Baltimore Committee, to explore the unique strengths and opportunities of the Baltimore region. From its historical assets and waterfront livability to the challenges of shifting national perceptions, Lakey shares insights on regional collaboration, economic drivers, and how Greater Baltimore is positioning itself for future growth. (Sorry about my audio quality. Don't worry: Lakey's is great.) Like this show? Please leave us a review here (https://econdevshow.com/rate-this-podcast/) — even one sentence helps! 10 Actionable Takeaways for Economic Developers Always frame your community as part of a region — economies rarely stop at city borders. Address negative perceptions head-on with facts, data, and compelling stories. Highlight unique local assets (e.g., universities, hospitals, waterfronts) as differentiators. Showcase livability alongside business opportunities to attract both companies and talent. Balance historical identity with forward-looking strategies. Leverage anchor institutions like universities and hospitals to drive innovation and growth. Collaborate across counties and municipalities to present a united economic front. Market regional resilience — especially in industries that thrive locally. Invest in workforce pipelines that connect local talent with growing industries. Don't let outsiders define your community's brand — own your narrative. Special Guest: Lakey Boyd.

That Sober Guy Podcast
Episode 551: Britt Reid – From the NFL to Prison, Sobriety, and the Fight for Redemption

That Sober Guy Podcast

Play Episode Listen Later Aug 21, 2025 62:38


This week on That Sober Guy Podcast , the #1 sober podcast for men since 2014 - Shane sits down with Kansas City Chiefs defensive coach and Super Bowl Champion Britt Reid, son of legendary head coach Andy Reid. Britt opens up about his journey through some of life’s darkest valleys: the devastating car accident just days before the Super Bowl that nearly claimed the life of a 5-year-old girl, his time in prison, and how he stumbled across That Sober Guy Podcast while behind bars. What started as a lifeline in a cell has grown into part of his path toward sobriety, redemption, and rebuilding his life. The conversation also digs deep into Britt’s family history, including the heartbreaking loss of his older brother to a drug overdose, a story that is now also featured in ESPN’s brand-new docuseries “The Kingdom”, directed by Kristen Lappas (of The Last Dance fame). The six-episode series chronicles the Chiefs’ run to Super Bowl LIX and their global impact on football, but it also shines a light on the real-life struggles behind the highlight reels, including Britt’s. As always, Shane keeps it authentic, raw, and even light-hearted at times. From gridiron glory to gritty sobriety work, this episode is about far more than football, it’s about second chances, personal ownership, and finding freedom.

Ecomm Breakthrough
Throwback: The Best Strategy for Boosting Amazon Sales with Google Ads!

Ecomm Breakthrough

Play Episode Listen Later Aug 21, 2025 15:26


In this Throwback episode, Josh interviews Tyler Greg, founder of Ampd, about the game-changing strategy of driving Google Ads traffic directly to Amazon listings. Tyler explains how leveraging Google Ads—rather than sending traffic to standalone e-commerce sites—enables sellers to capitalize on Amazon's superior conversion rates and boost keyword rankings. They discuss Amazon's own traffic arbitrage, the benefits of Amazon-compliant (white hat) tactics, and how sellers can maximize ROI, reduce fees, and build defensible brands by combining external traffic with Amazon's brand-building tools. Actionable tips for scaling to 8 figures and beyond are shared throughout.Chapters:Amazon's Google Ads Arbitrage Explained (00:00:00)How Amazon buys Google Ads cheaply, drives traffic to search result pages, and resells clicks at a higher price.Introduction to Tyler and Ampd (00:00:40)Josh introduces Tyler Greg and Ampd's expertise in Google Ads to Amazon traffic.Ampd's Origin Story (00:01:12)Tyler shares how Ampd started as a data science platform for Google Ads to DTC stores in 2015.Transition to Automated Bidding (00:02:04)Google's shift to automated bidding forced Ampd to rethink their approach and product offering.Early Focus on Shopify and BigCommerce (00:03:08)Ampd built tools for Shopify/BigCommerce, but struggled with low conversion rates on DTC stores.Switching Traffic to Amazon (00:04:23)Ampd decided to send Google Ads traffic to Amazon for higher conversion rates and better results.Amazon Affiliate Program Insights (00:05:18)Using Amazon's affiliate program, Ampd discovered 30% of Google Ads clicks resulted in Amazon purchases.Conversion Rate Analysis (00:05:50)Discussion on how often external traffic buys advertised vs. other products, and the impact on conversion rates.Why Amazon Incentivizes External Traffic (00:07:18)Explains Amazon's motivation for encouraging sellers to drive external traffic due to high overall conversion.Amazon's Massive Google Ads Spend (00:08:18)Tyler discusses Amazon's huge annual spend on Google Ads and the two main ad types: Shopping and Search.Difference Between Shopping and Search Ads (00:08:34)Breakdown of how Amazon uses Shopping ads for direct listings and Search ads for broader traffic.How Brands Can Compete with Amazon Ads (00:10:06)Case studies on replacing Amazon's ads with your own to get cheaper, more direct traffic to listings.Building a Competitive Moat with External Traffic (00:10:39)Josh explains how external Google Ads traffic can help brands dominate and protect their Amazon position.Actionable Takeaways for Sellers (00:11:19)Summary of strategies: boosting keyword rankings, using white hat tactics, and testing Google Ads to Amazon.Three Key Focus Areas for Google Ads to Amazon (00:12:19)Emphasizes keyword selection, ad copy, and optimizing landing/store pages for best results.Shopify vs. Amazon for Google Ads Traffic (00:13:35)Tyler compares benefits of sending Google Ads to Amazon vs. Shopify, including conversion rates and branding.Brand Referral Bonus and Seller Fees (00:14:32)Explains Amazon's 10% brand referral bonus, making fees competitive with Shopify for Google Ads traffic.Conclusion and Final Thoughts (00:15:09)Wrap-up and final remarks on the value of sending Google Ads traffic to Amazon.Links and Mentions:Tools and Websites  Ampd  Shopify  BigCommerce  Amazon Affiliate Program Amazon Attribution Transcript:Tyler 00:00:00  But what Amazon does with search ads is they buy it on Google often, you know, 30, 40, $0.50 per click. The average CPC on Google is about $0.60. They buy it first, call it $0.60, and they send it to a search result page. They do search, find, buy and you're not allowed to do it. Amazon. Yeah, of course they sent it to a search result page where they then have that page covered in sponsored ads. Yeah, that all cost $1.30 per click. Yeah. And so Amazon buys it for 60. They resell that traffic for $1.30. And they take that difference there. Arbitrage again. It's fascinating. Yeah it's it's genius. Genius.Josh 00:00:40  I never thought of it that way. But now I'm like my mind is now open. And I'm like, okay, that that makes ten times more sense now. Today I'm excited to introduce you all to Tyler. Greg Tyler and his team at Ampd are big data analysts who have spent seven plus years building Google ad tech and now bring that technology and knowledge to the Amazon industry, allowing Amazon sellers to unlock Google ads.Josh 00:01:03  Welcome to the podcast, Tyler.Tyler 00:01:05  Hey Josh, thanks so much for having me today and excited to be here and talk a little bit about Google ads. But, you know, talk about e-commerce in general.Josh 00:01:12  How did Ampd get started? What brought you to where you guys are today? And what I would argue to say is the kind of the name brand of bringing external Google ad traffic to Amazon.Tyler 00:01:24  Yeah, definitely. And so kind of quick background on Ampd is we are Google ads to Amazon experts. That is all we do. I kind of joke about like that is all we know. I don't know anything else other than Google ads, to Amazon. but we know a little bit more. And, the background on our company is we started right around 2015, just like you guys. And we started as really a data science platform for Google Ads to DTC stores. And it was a great journey. We built out a really incredible data science engine that was able to analyze Google Ads data, and then we worked with a lot of agencies to help them drive efficiency.Tyler 00:02:04  Find unproductive spin. Find areas to double down using data using our data science engine. And about two years ago, our engine was all focused on manual keyword adjustments. So hey, your bids at $0.15, if you up it to $0.32, you're going to unlock $10,000 of revenue. You should do that, right? But two years ago, Google started going to all of our agency partners saying, no more manual bidding. You need to do automated bidding. And Google is pushing all their automation, right? And we're saying they're going, If Google's not letting us do manual bids and they're incentivizing agencies to not do manual bids but do automated bids, where does that leave us? Right. Right. And so we're kind of looking around going, okay, what do we do now? Like we have all this Google Ads data. We have all this Google Ads expertise. What do we do? And so we started saying, okay, what if we started pointing that engine and helping, you know, SMS this was originally we were more focused on large enterprise companies.Tyler 00:03:08  Okay, what if we started focusing on SMEs and we actually built a Shopify and BigCommerce app that allowed sellers to quickly and efficiently create Google Ads campaigns from scratch and send them into their Shopify store. And that basically tabled all of our data science, keyword modeling, probabilistic engine and all that stuff, and started earlier in a campaign, which was the campaign creation side. And we started sending all this traffic to a lot, mostly Shopify. And the conversion rates just weren't really there. So we would help thousands of brands, but it would bring in traffic to their website. But then we had to start getting into this world of, okay, well, you're getting good traffic. And we had to sta...

The Real Estate Crowdfunding Show - DEAL TIME!
Tariffs, Trust, and the Cost of Capital

The Real Estate Crowdfunding Show - DEAL TIME!

Play Episode Listen Later Aug 20, 2025 53:49


The Signal Beneath the Noise Serious operators obsess over the next print, but my podcast/YouTube guest this week, Bankrate senior economic analyst, Mark Hamrick, argues the industry is missing the structural signals that actually set the cost of capital and shape demand.   Start with this premise: Data credibility is a macro variable.   When the quality of national jobs and inflation statistics is questioned, it is not just an esoteric Beltway quarrel; it becomes a pricing input for Treasuries and, by extension, mortgages, construction loans and exit cap rates.   As Hamrick puts it, the path to good decisions for households, enterprises and policymakers ‘is lined by high quality economic data, most of which is generated by the federal government.' Hamrick's concern is not theoretical. He links the chain plainly: if markets doubt the numbers guiding the Federal Reserve's dual mandate, you can ‘envision a scenario where there's less demand for our Treasury debt,' forcing higher yields to clear supply – an economy‑wide tax that lifts borrowing costs from mortgages to autos and narrows the Fed's room to maneuver.   What Happens If Trust Erodes? The near‑term catalyst for this anxiety is unusual: the Labor Department's head statistician was fired after unfavorable revisions, and an underqualified nominee has floated ideas as extreme as not publishing the data at all. Hamrick's advice for investors and executives is simple: pay attention. This may not break the system tomorrow, but it introduces risk premia where none previously existed.   Through a real estate lens, the translation is straightforward.   Underwriting already contends with volatile inputs on rents, expenses and exit liquidity; add a credibility discount on macro data and your discount rate moves against you. Prudent sponsors should stress‑test deals for a modest upward shock in base rates – an echo of Hamrick's ‘economy‑wide tax' – and consider how thinner debt markets would propagate through construction starts and refis.   Housing's Lock‑In: Inventory, Not Prices, Is the Release Valve The ‘lock‑in effect' remains the defining feature of U.S. housing. Owners sitting on sub‑3% mortgages are rationally immobile, starving resale inventory and suppressing household formation mobility, a dynamic Hamrick equates with today's ‘no hire, no fire' labor market: stable but sluggish churn. Builders fill some of the gap, but affordability remains constrained by national price firmness and still‑elevated mortgage rates relative to the pandemic trough.   What happens if mortgage rates dip to 6.25% or even 5.5%? Don't expect a binary ‘unlock.' Hamrick argues for incremental improvement rather than a light switch: lower rates would expand qualification and appetite gradually, and, crucially, free inventory. He is less worried that cheaper financing simply bids up prices; the supply response from would‑be sellers is the more powerful margin effect.   For operators underwriting for‑sale housing (build to rent or single-family home developments), the tactical read is to focus on markets where latent move‑up sellers dominate and where new‑home concessions currently set the comp stack. He also reminds us of the persistent, national‑level truth: prices have been unusually firm for years; in the U.S., homeownership is still the primary path to wealth – advantage owners, disadvantage non‑owners.   Wealth Transfer: Inequality In, Inequality Out The widely cited $84 trillion Boomer‑to‑GenX/Millennial wealth transfer via inheritance won't repair the middle class. It will mainly perpetuate asset inequality: assets beget assets, and the recipients most likely to inherit are already nearer the ‘have' column. That implies continuing bifurcation in housing demand (prime school districts, high‑amenity suburbs) alongside a renter cohort optimizing for cash‑flow goals rather than equity growth. For CRE, that supports a barbell: high‑income suburban nodes + durable rental demand where incomes grow but deposits lag.   Renting Without Shame and the Budget Reality Check Hamrick is refreshingly direct: there is no shame in renting as, perhaps, there used to be. For many households, renting is a rational bridge to other financial goals; build emergency savings, avoid surprise home maintenance expenses, and keep debt service from getting ‘too far out over your skis.'   For CRE owners, this fortifies the case for professionally managed rental product with transparent total‑cost‑of‑living and flexible lease options. For lenders, it argues for cautious debt-to-income ratios and expense reserves in first‑time buyer programs.   Tariffs, Inflation, and the New Dashboard Hamrick closes with a monitoring list to stay on top of dominant economic trends: labor market strength (monthly employment; weekly jobless claims), the inflation complex (Consumer Price Index (CPI), Producer Price Index (PPI), and Personal Consumption Expenditures index (PCE)), and the full housing tape (mortgage rates, existing/new sales, builder confidence, starts) plus, of course, one political‑economy input now impossible to ignore: tariffs, with the effective rate at the highest level since the Great Depression.   For CRE, tariffs are not an abstract: they seep into materials costs, fit‑out budgets, and the headline inflation path that steers the Fed. Sponsors should build tariff scenarios into Guaranteed Maximum Price (GMP) contingencies and model procurement alternates.   Actionable Takeaways for CRE Professionals Price a credibility premium: Run sensitivities for higher Treasury yields if data trust wobbles; Pay attention to how easily the government can sell its debt and the extra yield investors demand on longer bonds. Both shape interest rates, which then filter into real estate cap rates. Underwrite inventory elasticity, not sticker shock: As rates ease, model inventory release ahead of price spikes; focus on submarkets with pent‑up sellers. Lean into renting's rationality: Product that aligns with household cash‑flow priorities will capture durable demand while affordability resets. Track tariffs as a construction line‑item and macro tailwind to inflation: Feed this into budgets and hold periods. My conversation with Mark really brought home how connected real estate is to the bigger capital markets picture. If you want a sense of where cap rates are heading, keep an eye on the bond market – because that's where the story starts.   *** In this series, I cut through the noise to examine how shifting macroeconomic forces and rising geopolitical risk are reshaping real estate investing.   With insights from economists, academics, and seasoned professionals, this show helps investors respond to market uncertainty with clarity, discipline, and a focus on downside protection.    Subscribe to my free newsletter for timely updates, insights, and tools to help you navigate today's volatile real estate landscape. You'll get: Straight talk on what happens when confidence meets correction - no hype, no spin, no fluff. Real implications of macro trends for investors and sponsors with actionable guidance. Insights from real estate professionals who've been through it all before. Visit GowerCrowd.com/subscribe Email: adam@gowercrowd.com Call: 213-761-1000

More than a Few Words
#1162 The One Metric Most Business Owners Overlook | Jake Tlapek

More than a Few Words

Play Episode Listen Later Aug 17, 2025 10:04


What if I told you there was one metric that could truly move your business forward—and most business owners aren't even paying attention to it? That's what we're diving into in this episode of More than a Few Words. I had a conversation with jake Tlapek, aka the Wizard of Marketing, who's spent the last decade helping struggling brands become high-growth success stories using battle-tested SEO and creative problem-solving. Episode Recap: When most people think of marketing metrics, they zero in on traffic, leads, or social likes. But Jake makes the case for a bigger-picture indicator: Share of Brand Voice—a measure of how often your brand shows up compared to competitors. It's not a tidy little number you can find in a single report. Measuring it requires stitching together insights from a variety of sources. It's not a tidy little number you can find in a single report. Measuring it requires stitching together insights from a variety of sources. But if you're serious about building a visible, respected brand, this metric can't be ignored. We talked about why it matters more than ever in the era of AI search, and what you can start doing right now—even if you don't have access to fancy tools or a big team. Key Points: Share of Brand Voice is about visibility in your space: how often your brand is mentioned, cited, or seen versus your competitors. It's not easily measured in one place—you'll need to combine analytics, branded search volume, and SEO tools for a clearer picture. Tools like SparkToro and Search Atlas can help if you're ready to go deeper. Don't overlook your Google Search Console and branded keyword searches—they're a great place to start. AI Search is Changing the Game AI doesn't just answer one query. It generates dozens of variations before delivering results. To show up in AI overviews, your content should answer multiple versions of the same core question. Visibility in AI results depends on pattern recognition—the more your brand appears across the web, the more likely it is to be included in AI-generated answers. Actionable Takeaways for Women Business Owners: Start by tracking branded searches in Google Search Console. If no one is looking for you by name, it's time to build awareness. Answer variations of your most-asked questions across your blog, website, and social platforms. Repetition is your friend. Get featured elsewhere. Guest blogs, podcast interviews, and external mentions help create brand signals AI can detect. Create short-form video content. Every video gets transcribed and indexed—boosting both search and AI visibility. Don't just post—get credited. Whether you're guesting on a podcast or writing for another site, make sure your name and brand are clearly attached. Jake Tlapek Jake, often called the  Wizard of Marketing has spent the last decade turning struggling brands into high-growth businesses using no-fluff strategy, battle-tested SEO, and a heavy dose of creative problem-solving. From WordPress to PPC, content to conversion, he  break down the complex so business owners can actually win online.   

That Sober Guy Podcast
The Myth of Moderation: Why ‘Just One Drink' Is Never Just One

That Sober Guy Podcast

Play Episode Listen Later Aug 15, 2025 44:34


We’ve all said it — “I’ll just have one.” Then one turns into three, and suddenly you’re at Taco Bell at 1 AM ordering 6 bean burritos with no onion and something that may or may not still be legal. In this episode, we break down the myth of moderation and why “just one drink” is never just one for so many of us. We’ll explore the brain science behind cravings, how alcohol lowers your ability to stick to your own limits, and why the alcohol industry loves selling you the dream of “responsible drinking” — while quietly making sure you never stop. We’ll cover:

Business Coaching Secrets
BCS 308 - Future-Proof Your Coaching Business: AI, Empathy, and High-End Client Acquisition

Business Coaching Secrets

Play Episode Listen Later Aug 8, 2025 51:03


In this episode of Business Coaching Secrets, Karl Bryan and co-host Rode Dog tackle some of the most pressing questions facing business coaches: how to harness AI (like ChatGPT and Grok) to grow your coaching practice, which industries are likely to be safe from AI disruption, and where exactly to find—and close—high-end coaching clients in today's dynamic business landscape. Karl also unpacks the art of closing with confidence, breaks down a powerful Zen-inspired mindset shift, and explains why product quality is the domino that knocks down all other business challenges. Key Topics Covered AI Prompt Engineering for Business Coaches Karl shares how specificity and defining context are vital when prompting AI tools like ChatGPT and Grok. He walks through advanced examples of framing prompts to get world-class business advice personalized to your ideal client and circumstance. Industries Resilient to AI Disruption The conversation covers which industries are least likely to be “decimated” by AI over the next decade. Empathy-driven sectors—like coaching, healthcare, and education—are less vulnerable to automation, along with trades (construction, home services), fine arts, government, and cybersecurity. Where to Find High-End Coaching Clients Karl details actionable strategies to uncover business owners ready to invest in coaching, such as: Targeting businesses actively spending on advertising, new award nominees/winners, and recent chamber of commerce members. Building relationships with the people who sell advertising, chamber memberships, and run award programs—offering referral incentives to tap into fresh, motivated prospects. Approaching businesses for sale, as they often desperately need systematization and profit optimization to become sellable. The Art of Closing Clients (with Scaled Pricing) Karl shares his proven “scaled pricing” hack: rather than cutting your fee, start clients at a low monthly rate and gradually increase once trust and value are established, making it easy for new clients to say yes—while still closing at top-dollar over time. Product vs. Sales vs. Marketing: The Navil Ravikant Framework A key insight: most problems in sales and marketing are really product problems. If your product is “world-class,” word of mouth will eventually outshine all marketing efforts. Karl urges coaches to aim for such client outcomes that competitors end up sending you leads. Zen Wisdom for Coaches: The Myth of a Happy Life Karl closes the episode with a reflection: a happy “life” doesn't exist—only happy moments, created one present instant at a time. Drawing parallels to AA's “one day at a time,” he challenges listeners to focus on moment-to-moment progress for lasting fulfillment. Notable Quotes “Prompt engineering is everything. Get insanely specific—and define your ideal client and circumstances in your AI prompt for killer results.” “Empathy and connection are your moat. AI accelerates, but it cannot replicate genuine human mentorship.” “Don't chase only new revenue—chase profit. Profit is the domino that knocks over all the other dominoes.” “If you can't close at your fee, don't discount—use scaled pricing... get the yes with a low commitment and ramp up.” “People sacrifice what they want most for what they want now. That's a bad trade.” Actionable Takeaways 1. Become a Prompt Engineering Pro: Level up your AI game by defining who is answering your question, who your client is, and exactly what you want—test and refine prompts for actionable advice tailored to your needs. 2. Focus Where Clients Spend to Grow: Target business owners already investing in advertising, awards, or memberships—they've shown intent to grow and are prime for business coaching. 3. Build Referral Pipelines With Influencers: Cultivate relationships with those selling ads, chamber memberships, and awards—often overlooked, they'll gladly refer for a meaningful incentive. 4. Use Scaled Pricing to Close With Confidence: Instead of slashing your coaching fee, start with a low rate for the first month and ramp up; this reduces buyer risk and makes it easy for prospects to commit to a high-value engagement. 5. Double Down on Empathy, Not Just Tactics: Lean into the human side: your ability to connect, understand, and support clients will future-proof your practice in the AI era. 6. Build a Product Worthy of Referrals: If you had to grow exclusively through referrals, how would you reshape your service and delivery? Design a “product” so good, it sells itself. 7. Don't Aim for a Happy Life—Aim for Happy Moments: Prioritize meaningful daily wins and present-moment focus over the impossible chase for constant happiness. Resources Mentioned Profit Acceleration Software™ (by Karl Bryan) — Business coaching's most powerful profit tool: Get a demo Focused.com — Insights, training, and tools to grow, scale, and systematize your coaching business The Six-Figure Coach Magazine — Free subscription: Get it here Networking Venues: Local chambers of commerce, advertising sales teams, award committees, yacht clubs, golf/country clubs, BNI, and more Enjoyed the show? Please subscribe, share with a fellow coach, and leave a review! Catch the next episode of Business Coaching Secrets for more proven strategies and straight talk from Karl Bryan and Rode Dog. Ready to accelerate your coaching business? Learn more and join our community of profitable coaches at Focused.com. Get a demo of Profit Acceleration Software™ at go.focused.com/profit-acceleration.

Ecomm Breakthrough
Throwback: The Secret Weapon of Business Acquisitions

Ecomm Breakthrough

Play Episode Listen Later Aug 7, 2025 15:33


In this Throwback episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews serial entrepreneur Roland Frasier on scaling ecommerce businesses from seven to eight figures and beyond. Roland shares actionable strategies around business acquisitions, including seven key categories: competitors, media, teams, products, affiliates, supply chain, and intellectual property. He explains how acquiring proven assets—rather than building from scratch—can accelerate growth, reduce costs, and expand market reach. The conversation also covers practical tips on systematizing operations and quick profit wins, providing high-level insights for ambitious business owners ready to break through growth plateaus.Chapters:Introduction to the Episode (00:00:00)Host introduces Roland Frazier and outlines the focus on acquisitions, strategic relationships, and marketing for scaling ecommerce.Why Acquisitions Matter (00:00:54)Roland explains why acquisitions are a key strategy for successful business growth, especially for scaling quickly.Seven Categories of Acquisitions: Horizontal Integration (00:01:05)Discussion of acquiring competitors (horizontal integration) as a way to double business size instantly.Acquiring Media Assets (00:02:09)Explains the value of acquiring media channels (blogs, newsletters, podcasts, social groups) to own customer attention.Owning vs. Renting Media (00:03:16)Benefits of owning media versus renting, including control over messaging and customer access.Types of Media Acquisitions (00:04:17)Covers various media types to acquire, including blogs, Amazon listings, and social media groups.Micro-Influencers and Small Media Deals (00:06:26)How small media assets, often run by micro-influencers, can be acquired affordably for business growth.Acquiring Teams and Infrastructure (00:07:15)Introduction to "aqua hiring"—acquiring companies for their teams and operational infrastructure.Acquiring Products, Services, and Affiliates (00:07:32)Strategies for acquiring complementary products, services, and even affiliates to boost sales and margins.Supply Chain and Distribution Acquisitions (00:08:28)Explains acquiring suppliers, distributors, and other value chain participants to capture more profit.Acquiring Intellectual Property (00:10:15)Discusses licensing or acquiring intellectual property to innovate and expand product offerings.Summary of Seven Acquisition Categories (00:10:27)Roland summarizes the seven main acquisition categories and the vast opportunities within each.Actionable Takeaways for Listeners (00:12:01)Host recaps three actionable steps: identify acquisition targets, raise prices/negotiate terms, and create SOPs.Book Recommendation: Black Box Thinking (00:13:34)Roland recommends "Black Box Thinking" and shares its impact on his business mindset.Where to Find Roland Frazier (00:14:51)Roland shares where listeners can connect with him, his challenge, podcast, and social media.Episode Wrap-Up (00:15:25)Host thanks Roland and closes the episode.Links and Mentions:Tools and Websites  Get Epic Challenge Epic Network Business Lunch Podcast Books  Black Box Thinking Social Media Links  Roland Fraiser on LinkedInTranscript:Josh Hadley 00:00:00  Welcome to the Ecomm Breakthrough podcast where I interview the top business leaders in eCommerce. I'm your host, Josh Hadley. Today I'm speaking with Roland Frasier, a serial entrepreneur. And we will be talking about business acquisitions, strategic relationships and marketing as different levers that you can pull to help take your business to the next level for our audience. So ecommerce entrepreneurs here. Ideally, in that seven figure range, they've probably just crossed that seven figure mark. Right. And they may or may not have hit a plateau. Right. But they know that they want to make a lasting impact in the world. They know that their business has a lot of potential, but maybe they don't know exactly what the next steps are, or they're looking for different levers that they can pull to maybe get to that eight figure mark or grow and expand. tell me how acquisitions fit with inside of, you know, being able to scale and grow a business.Roland Frasier 00:00:54  Yeah. So I think acquisitions are if you look at what do the wealthiest, most successful players on the planet do? They acquire companies.Roland Frasier 00:01:05  They generally are not inventing things. They are finding people who have done something that they feel could enhance their business, and then they're acquiring from those people. Whatever it is they built. And what one of the tools that that kind of came out of teaching this is that I found there's really seven primary categories that can dramatically impact your ability to grow your business through acquisitions. The first one is what they call horizontal, integration, which is just acquiring your competitors. And that one seems like that one makes a lot of sense. But it's not just buying your competitors because like, if you want to double your e-com business overnight, you and you're doing $5 million a year, go buy a $5 million e-commerce business, and you've instantly gone from 7 to 8 figures. Right now you're at ten. Yep. literally overnight, the day that you close the deal that's done. And being able to do that with little or no money out of pocket opens that avenue up, I think, to a lot more people.Roland Frasier 00:02:09  But it's not just acquire your competitors. It's well, who are the indirect competitors? Like who are the people that have substitute products or services for mine? And then you think you can go out and say, well, now what is it that I want to solve for problem wise? And so if you want to, if you want instant growth by your competitors, right. But if you want, let's say that you're just like, man, if I had more leads, I'd be able to really take off with this. Well then media is your play. Go acquire media. If you acquire media, particularly as the costs on Facebook and Instagram and a lot of places Google have gone up and are continuing to go up, like customer acquisition cost is a real challenge for a lot of people these days. But if you go out and acquire your own media and that can be, it doesn't have to be like you go buy a television network. It can be. You go and buy a newsletter or a group or a podcast or some other thin...

Discovering Grayslake: Unveiling the Stories and People That Make Our Town Unique

 David Woll sits down with local resident known as "The Rock Father," to discuss his fascinating career in the toy, film, and music industries. Together, they celebrate Grayslake's vibrant community, favorite local events, and beloved businesses. James shares insights into the toy industry, his family's involvement in local arts, and his commitment to giving back through Avon Township. The episode highlights the importance of community connections, supporting local businesses, and fostering kindness, offering listeners a warm, hometown perspective on life in Grayslake. Certainly! Here's your revised text, keeping the same format, content, and context, but changing the name from Jameson to James: Discovering Grayslake: Lessons in Creativity, Community, and the Toy Industry with “The Rock Father” Welcome to another in-depth exploration of “Discovering Grayslake,” where host David Wohl sits down with local luminaries to uncover the stories that make Grayslake a vibrant hometown. In this episode, David welcomes James—better known as “The Rock Father”—whose journey from the film and music industries to the heart of the toy world offers a masterclass in creativity, resilience, and community engagement. Whether you're a local business owner, a creative professional, or simply someone who loves a good story, this episode is packed with actionable insights and expert advice. Let's break down the main themes and tips from the conversation, offering you a comprehensive guide to building a meaningful career and community presence—right here in Grayslake or wherever you call home. Table of Contents The Power of Community Connections Building a Creative Career: Lessons from “The Rock Father” Navigating the Toy Industry: Trends, Challenges, and Opportunities Balancing Digital and Physical Play for Kids Giving Back: Leveraging Your Platform for Community Good Celebrating Grayslake: Local Favorites and Family Life Actionable Takeaways for Listeners 1. The Power of Community Connections  Key Insight:   Even in a small town, it's easy to miss out on knowing everyone. But the magic of Grayslake lies in the connections you make—whether at the farmers market, a local restaurant, or through shared community projects. Actionable Advice: Attend Local Events:**     James and David both highlight the importance of participating in community events like the farmers market, holiday tree lighting, and pride parade. These gatherings are not just fun—they're opportunities to meet neighbors, support local businesses, and build lasting relationships. Join Local Organizations:**     Bill Mack's mention of the Grayslake Chamber of Commerce underscores the value of joining local groups. Membership offers networking, support, and a platform to amplify your business or cause. Support Local Businesses:**     Frequenting spots like Cinco Hermanos, Bake Share, Tony's Butcher Shop, and Andy's Records not only enriches your own experience but strengthens the local economy. Expert Tip:   If you're new to town or looking to expand your network, start by volunteering at community events or joining a committee. You'll quickly find your place in the fabric of Grayslake. 2. Building a Creative Career: Lessons from “The Rock Father”  Key Insight:   James's journey from a young writer in the Chicago suburbs to a leading voice in the toy industry is a testament to perseverance, adaptability, and the courage to take risks. Actionable Advice: Embrace Your Passions Early:**     James's first writing award in 1987 set the stage for a lifetime of storytelling. Don't underestimate the power of early interests—they can shape your career trajectory. Diversify Your Skills:**     From cable access TV in high school to interviewing major bands and working in retail, James's varied experiences gave him a broad skill set. Be open to learning in unexpected places. Take Calculated Risks:**     Leaving established companies to start his own platform was a leap of faith. While not every risk pays off, each one offers valuable lessons and new opportunities. Learn from Failure:**     James is candid about setbacks, emphasizing that failures are stepping stones to growth. Reflect on what didn't work, adjust your approach, and keep moving forward. Expert Tip:   Document your journey—whether through blogging, social media, or a personal journal. Not only does this help you track progress, but it can also inspire others and open doors to new collaborations. 3. Navigating the Toy Industry: Trends, Challenges, and Opportunities  Key Insight:   The toy industry is a microcosm of global trends—shaped by manufacturing shifts, tariffs, technological innovation, and changing play patterns. Actionable Advice: Understand the Manufacturing Landscape:**     Most iconic toys have always been made overseas (e.g., Barbie in Japan, G.I. Joe in Hong Kong/Vietnam, Hot Wheels in Malaysia).   Offshoring since the 1970s means U.S. manufacturing infrastructure is limited; reshoring requires massive investment and time. Monitor Tariff Impacts:**     Current tariffs on Chinese imports are around 30%, affecting prices for both businesses and consumers.   Small business owners often absorb these costs, but ultimately, higher prices reach the end user. Stay Ahead of Technology:**     AI and digital integration are reshaping toys (e.g., Mattel's partnership with OpenAI).   Not all tech-enabled toys succeed—2023 saw several underperforming launches, showing the need for thoughtful innovation. Engage with Industry Resources:**     Publications like The Toy Book (trade-focused) and The Toy Insider (consumer-focused) offer valuable insights, gift guides, and trend analysis. Expert Tip:   If you're a business owner or creative in the toy space, attend trade shows (like Toy Fair or Comic-Con) to network, spot trends, and build relationships with industry leaders. 4. Balancing Digital and Physical Play for Kids  Key Insight:   Children's play is evolving, with digital experiences increasingly competing with traditional toys. The challenge—and opportunity—is to find a healthy balance. Actionable Advice: Encourage Hybrid Play:**     Look for toys that merge physical and digital elements, such as those that interact with platforms like Roblox or offer augmented reality features. Be Mindful of Screen Time:**     James advocates for a measured approach—introduce technology thoughtfully and ensure kids have plenty of hands-on, imaginative play. Evaluate Play Value:**     When choosing toys, consider not just the initial excitement but the potential for long-term engagement and developmental benefits. Expert Tip:   Use resources like The Toy Insider's website to filter toys by play duration and developmental focus, helping you make informed choices for your family. 5. Giving Back: Leveraging Your Platform for Community Good  Key Insight:   True community spirit means using your resources and connections to lift others up—especially those in need. Actionable Advice: Partner with Local Organizations:**     James's work with Avon Township to provide holiday gifts for families in need is a model for impactful giving. Find local groups that align with your values and offer your support. Leverage Industry Connections:**     If you have access to products, services, or expertise, consider how you can channel these to benefit local schools, community centers, or families. Be Proactive:**     Don't wait for the holidays—needs exist year-round. Reach out to community leaders to identify ongoing opportunities to help. Expert Tip:   If you're in Grayslake and need toys or support for a community project, don't hesitate to contact James or similar local advocates. Building a network of helpers multiplies your impact. 6. Celebrating Grayslake: Local Favorites and Family Life  Key Insight:   Grayslake's charm lies in its blend of small-town warmth, diverse events, and family-friendly amenities. Actionable Advice: Explore Local Events:**     From the farmers market to Central Park concerts and the holiday tree lighting, there's always something happening. Make it a family tradition to attend together. Support Local Dining:**     Favorites like First Draft, Sammy's, Cinco Hermanos, and Bake Share offer not just great food but a sense of belonging. Get Involved in the Arts:**     With opportunities for kids in theater, dance, and music, Grayslake nurtures creativity at every age. Expert Tip:   If you're new to town, ask neighbors or local business owners for their favorite spots and events. You'll quickly feel at home. 7. Actionable Takeaways for Listeners  Network Locally:**     Attend events, join organizations, and support local businesses to build meaningful connections. Pursue Your Passions:**     Don't be afraid to take risks, diversify your skills, and learn from setbacks. Stay Informed:**     Use industry resources to keep up with trends, especially if you're in a fast-changing field like toys or media. Balance Technology:**     Encourage both digital and physical play for kids, and be mindful of screen time. Give Back:**     Use your platform, however big or small, to support those in need in your community. Celebrate Your Hometown:**     Embrace the unique events, businesses, and people that make your town special. Final Thoughts James's story is a reminder that every path—no matter how winding—can lead to fulfillment when rooted in passion, resilience, and community. Whether you're Let me know if you need the rest of the article or any further adjustments!

Selling With Social Sales Podcast
Modern Buyer Journey Demands New Lead Generation Approaches with Zach Jones | Ep. 302

Selling With Social Sales Podcast

Play Episode Listen Later Jul 4, 2025 45:00


In today's rapidly evolving sales landscape, lead generation remains a top priority for Chief Revenue Officers and sales leaders. But with the rise of AI, changing buyer behaviors, and an overwhelming array of tools and technologies, how can sales teams effectively navigate this complex terrain? In this episode of the Modern Selling Podcast, I sit down with Zach Jones, Chief Revenue Officer at TechnologyAdvice, to explore the cutting-edge strategies and tools that are reshaping the lead generation game. With over a decade of experience in scaling sales teams and driving revenue growth, Zach offers invaluable insights into the current state of B2B sales and marketing. Adapting to the New B2B Buyer Journey One of the most significant shifts we discuss is the changing nature of the B2B buyer journey. Zach highlights that: 75% of the buyer journey now happens before someone wants to talk to sales 86% of buyers start with a shortlist of vendors 92% of purchases come from that initial shortlist This means that awareness and early education are more critical than ever. Sales and marketing teams need to focus on getting on that shortlist through strategic content placement and engagement across various channels. The Rise of AI in Sales and Marketing Artificial Intelligence is not just a buzzword – it's reshaping how we approach lead generation and engagement. Zach shares eye-opening statistic: There's been a 240% increase in page views from ChatGPT to their websites since January This shift towards AI-driven content creation and research is changing how buyers find and evaluate vendors. Sales teams need to adapt their strategies to ensure they're visible and relevant in this new AI-powered landscape. From Funnel to Rooms: A New Perspective on Lead Nurturing Zach introduces an interesting concept of thinking about lead nurturing not as a funnel, but as two rooms: Prospects who are ready to talk to a vendor Prospects who are not ready The key is figuring out how to move prospects from the "not ready" room to the "ready" room. This approach requires a more dynamic and personalized marketing strategy, leveraging AI and intent data to create tailored experiences for each prospect. Actionable Takeaways for Sales Leaders Experiment with new technologies and strategies – don't be afraid to break things Focus on niching down and segmenting your audience for more personalized outreach Leverage AI tools to level the playing field and enhance your team's capabilities Align your sales and marketing strategies based on your target market and how they buy Consider implementing an Account-Based Experience (ABX) approach for enterprise sales As the B2B sales landscape continues to evolve, staying ahead of the curve is crucial. By embracing new technologies, focusing on personalization, and adapting to changing buyer behaviors, sales teams can position themselves for success in this dynamic environment. Timestamped Summary of this Episode: 00:00:00 The Rise of AI in Content Creation AI tools like ChatGPT are becoming increasingly popular for content creation and personalization. Marketers are focusing on delivering more relevant, timely messages to smaller, engaged audiences rather than high volume outreach. The shift towards AI-driven personalization is changing how companies approach lead generation and engagement. 00:01:07 Introducing Zach Jones: CRO of TechnologyAdvice Zach Jones, Chief Revenue Officer at TechnologyAdvice, shares his background and the company's role in connecting tech marketers with B2B buyers. TechnologyAdvice operates multiple digital media properties and offers services like content creation, digital advertising, lead generation, and buyer intent intelligence.  00:03:27 From Punk Pop to B2B Sales: Zach's Surprising Past Zach reveals his unexpected background as the frontman of a punk pop band in college. This experience, while not impressing his future wife, showcases Zach's diverse background before entering the B2B sales and marketing world. 00:05:19 Evolving Lead Generation Landscape The lead generation landscape is shifting due to economic changes and emerging technologies. Key trends include niching down to target smaller, engaged audiences, leveraging AI for personalization, and adapting to the changing demographics of B2B buyers, with millennials and Gen Z now dominating. 00:08:18 Adapting to Modern Buyer Journeys Marketing and sales teams are adapting to new buyer journeys by embracing diverse media channels like podcasts, YouTube, and newsletters. The focus is on meeting buyers where they are and providing relevant content throughout their decision-making process, rather than relying solely on traditional lead generation methods. 00:10:11 Effective Sales and Marketing Tools While some companies are cutting back on tools, certain platforms like Sixth Sense and ZoomInfo continue to deliver ROI. The trend is moving towards efficiency and proven value rather than accumulating multiple tools. New opportunities in forums, Reddit, and connected TV are emerging as ways to engage buyers. 00:12:50 Key Metrics for Evaluating Tools CROs should prioritize usage and adoption rates when evaluating tools. Pipeline generation and productivity improvements are also crucial metrics. The focus should be on how tools increase efficiency and drive tangible results rather than just adding more features. 00:17:37 Intent Data and Personalized Engagement Leveraging intent data and behavioral analytics is crucial for identifying and engaging high-potential leads early in the buyer's journey. TechnologyAdvice is developing an AI-driven "intent to lead" model that creates personalized, timely outreach based on prospect behavior across their ecosystem. 00:32:40 Rethinking the Sales Funnel The traditional sales funnel concept is evolving into a two-room model: prospects are either ready to talk to a vendor or they're not. The focus is on moving prospects from "not ready" to "ready" through personalized, dynamic marketing across various channels and touchpoints. 00:36:42 Tailoring Strategies to Audiences and Verticals There's no one-size-fits-all approach to sales and marketing strategies. Leaders must consider factors like product type, sales motion, and target market to determine the most effective channels and tactics. Account-based experience (ABX) is becoming increasingly important for enterprise sales. 00:40:18 Advice for CROs: Experiment and Personalize CROs should focus on testing new approaches, leveraging AI, and personalizing experiences for target accounts. The key is to be willing to experiment, niche down, and use available tools effectively to stand out in a competitive landscape. Follow Us on: ·         LinkedIn ·         Twitter ·         YouTube Channel ·         Instagram ·         Facebook You might also like: ·         FlyEngage - Social media AI engagement tool. ·         FlyPosts - Thought leadership AI post generator tool. ·         FlyMSG - Auto text expander (Try it out here for free). ·         FlyMSG Sales Pro for Individuals: On-demand sales training for individual sellers. ·         FlyMSG Sales Pro for Teams: On-demand sales training for sales teams for prospecting.  Install FlyMSG for free: ·         As a Chrome Extension. ·         As an Edge Extension.  

Business Coaching Secrets
BCS 303 - From To-Do Lists to Silence: The Path to Breakthrough Coaching Results

Business Coaching Secrets

Play Episode Listen Later Jun 27, 2025 40:57


In episode 303 of Business Coaching Secrets, host Karl Bryan shares deep Zen reflections inspired by a close friend's challenging life circumstances, emphasizing the essential role of gratitude, silence, and presence both for life and business success. Karl then dives into hard-hitting truths about the business coaching industry, the pitfalls that plague most coaches, actionable frameworks for greater results, and the mindset shift required to create real transformation for clients. If you're serious about sustainable growth and impact as a business coach, this episode is a must-listen. Key Topics Covered Cultivating Presence and Silence for Clarity Karl reflects on conversations with friends battling adversity and recounts lessons from loss and near-death scenarios—how true insight, gratitude, and creative solutions often arise in moments of silence and self-reflection. He underscores that both coaches and their clients can tap into breakthrough moments by intentionally slowing down. Biggest Issues Facing the Business Coaching Industry Karl outlines why the lack of industry barriers leads to a “Wild West” scenario, where passion alone is a poor substitute for genuine skill in diagnosing and solving problems. He warns against focusing only on what you love instead of what you're actually good at—both for coaches and their clients. Seeing Solutions vs. Obstacles An instructive horseback riding story drives home the difference between those who focus on what's in their way (“the line”) and those who focus on what they want (“the water”). This mental model is applied to both coaching practices and client growth. The Installer Mindset: Systematic Success Over Winged Efforts Karl distinguishes between “hiders,” “wingers,” and “installers” in business coaching, advocating for software-based, process-driven approaches—like Profit Acceleration Software—to reliably diagnose and improve businesses rather than hoping for magical results. Fall in Love With the Process, Not the Glory True long-term progress stems from loving daily tasks (prospecting, lead generation, client problem-solving) rather than glamorizing the end destination. Consistent singles—not home runs—build championship businesses (and coaching practices). Tiered Pricing and Delayed Gratification Strategies Karl shares practical pricing strategies for new coaches: scaling client fees gradually to win trust, build results, and land long-term, high-value accounts—using parallels with Tom Brady's career strategy. Profit Trumps Revenue: The Domino Effect Coaches must help clients focus on profit (not just more revenue or scale), reverse engineer essential metrics like accounts receivable, and use frameworks such as the 80/20 principle to identify the true levers in any business. Compounding, Checklists, and the Discipline of Incremental Gains Stories about checklists in aviation and medicine, along with the power of daily 1% improvements and compounding, reinforce the crucial role of systems and marginal gains for coaching and client breakthroughs. Mindset Conditioning and Daily Habits Karl closes by urging coaches to instill positive self-talk, create highlight reels of past wins, and optimize the first moments of each day for powerful, subconscious influence. Notable Quotes “Some people see the water and some people see the line… Are you focusing on problems or on solutions?” “If you were diagnosed with three months to live, you wouldn't obsess about your to-do list—you'd sit in silence, appreciate life, and discover real gratitude.” “Don't do what you're passionate about… do what you're good at. That's where the results and magic happen.” “You can't transfer that which you don't own. If you don't have conviction and belief in your coaching, you'll never give it to your client.” “Profit is the domino that knocks over all the other dominoes.” Actionable Takeaways 1. Replace Busyness with Strategic Silence: Encourage both yourself and clients to regularly unplug from notifications and to-do lists. Make space for stillness—true breakthroughs happen in these moments. 2. Go Beyond Passion—Focus on Skill: Don't just ‘help people' because you're enthusiastic; get great at diagnosing true problems, reverse engineering solutions, and delivering tangible results. 3. Target Profit, Not Just Scale: Help clients focus on building profitable, simple businesses—not just bigger ones. Use frameworks to uncover the highest-leverage activities and products. 4. Implement Tiered Pricing: Start with a small retainer (even $100/month if needed), prove value, and scale clients up to full rates ($2,000+/month) as trust and results build. 5. Use Checklists and Systems: Adopt proven checklists for yourself and your clients (like pilots and surgeons do) to eliminate costly “pilot error” and ensure discipline. 6. Harness the Power of Daily 1% Improvements: Remind clients that small daily gains compound rapidly—leverage the 80/20 rule to identify and focus on the few actions driving the most results. 7. Condition Your Subconscious: Start each morning with empowering beliefs. Repeat mantras like, “Getting clients is easy, getting clients is fun” to rewire your thinking for success—and teach this to your clients. Resources Mentioned Profit Acceleration Software™ – Karl Bryan's proprietary diagnosing and growth tool for business coaches. Jumpstart 12 Operating System – A structured path for installing reliable progress in client businesses. Moneyball (Film) – Recommended for its business analogies on compounding small wins and strategic thinking. The Six-Figure Coach Magazine – For more on 80/20 thinking and practical coaching strategies. If you enjoyed this episode, please subscribe, share with a fellow coach, and leave a review. See you next week on Business Coaching Secrets! Ready to elevate your coaching business? Listen now and take your next big step. Visit Focused.com for information on Profit Acceleration Software™ and join our thriving coaching community. Get a demo: https://go.focused.com/profit-acceleration

In the Pit with Cody Schneider | Marketing | Growth | Startups
ai automation builds 100+ ads in 24hrs - research, creative, and data analytics

In the Pit with Cody Schneider | Marketing | Growth | Startups

Play Episode Listen Later Jun 10, 2025 57:24


In this episode, I chat with Jonathan, a rapidly rising expert on Twitter known for building and scaling AI-driven marketing automations using tools like n8n and custom API integrations. We explore the practical realities of "vibe marketing" automation beyond hype, revealing how real-world workflows are being constructed today and why true expertise in marketing is essential for effective automation. Listeners will gain insights into automating audience research, creative production, and ad performance analysis at scale, as well as actionable tips for getting started and leveraging AI tools to 10x their output.Timestamps(00:00) – Introduction to Jonathan and Marketing Automation The host introduces Jonathan and sets the stage for a discussion on modern marketing automation tools and why they're currently so powerful.(02:45) – Jonathan's Background and Automation Journey Jonathan shares how he got into marketing automation, his paid ads background, and the evolution from manual work to automation.(07:30) – Key Tools and Stack for Automation The host and Jonathan discuss their tech stacks, highlighting n8n, railway.com, and custom front-end interfaces to streamline automation.(12:15) – Top Marketing Automation Workflows Jonathan outlines his most effective workflows: audience research, creative generation, and scaling marketing insights.(18:00) – Audience Research Automation: Reddit Scraping and Analysis A deep dive into using n8n to scrape Reddit, filter and analyze discussions, and extract actionable marketing insights and customer language.(25:40) – Twitter Insights Automation How Jonathan automates scraping Twitter for popular posts, identifying top-performing content and structuring it for ongoing content creation.(31:10) – Creative Production Automation Jonathan explains workflows for bulk generating ad variations using OpenAI's Image Gen API, including reference image analysis and prompt engineering.(38:20) – Custom Front-End Interfaces for Workflows The pair discuss integrating user-friendly front-end UIs (using Lovable or Bolt) with n8n backend automations for client and team use.(44:50) – Automating Ad Performance Analysis Jonathan describes a flow for pulling and analyzing Facebook Ads data, using sub-agents for performance analysis, deep research, and new ad creation.(51:10) – Video Ad Automation and Future Trends A look at how video ad automation is evolving and the current limitations and opportunities, including upcoming tools like Google Veo 3.(56:40) – Speeding Up Workflow Creation with Perplexity and Claude The host and Jonathan discuss using AI (Perplexity, Claude 4) to generate n8n workflow JSON, streamlining the automation development process.Key PointsExpertise in Marketing is Essential for Automation: To automate marketing workflows effectively, you need a deep understanding of marketing processes themselves. Only then can you define, script, and automate successful campaigns[1].Automating Audience Research Drives Results: Bulk scraping and analyzing platforms like Reddit and Twitter allow marketers to extract pain points, trigger events, and customer language at scale, informing ad copy and creative direction.Creative Volume is Game-Changing: Automation tools like OpenAI's Image Gen API enable the generation of hundreds of ad variations, feeding algorithms for higher performance and lower costs.Custom Front-Ends Improve Workflow Accessibility: Building user-friendly interfaces (using tools like Lovable or Bolt) for complex n8n automations makes them accessible to non-technical team members and clients.AI Accelerates Workflow Development: Using AI tools like Perplexity and Claude to generate n8n workflow JSON reduces the time and technical skill required to build sophisticated automations.Human-in-the-Loop Remains Critical: While automation handles the heavy lifting, human oversight is still needed for nuanced analysis, curation, and final ad selection.Notable QuotesJonathan: “You have to be an expert at that thing to be able to go and actually build out these automations. But when you do that, you can automate 80% of the work that you previously were doing.”Jonathan: “I literally just tell Claude what I want to build, and then it maps it out for me. And then you kind of have a canvas that is like 60, 70, 80% there depending on the complexity.”Cody: “Your customers are your best advertisers, so taking their exact wording and phrases is for sure going to be an effective marketing strategy a lot of the time.”Actionable Takeaways for Founders, Marketers, and PodcastersStart with a Core Marketing Process: Identify a repeatable marketing workflow you fully understand before attempting to automate it.Invest in Audience Research Automation: Use tools to scrape and analyze discussions on Reddit, Twitter, and other platforms to extract customer pain points and language for your messaging[2].Bulk Generate and Test Creatives: Leverage AI to produce hundreds of ad variations, enabling rapid testing and optimization of creative assets.Automate Performance Analysis: Implement workflows to automatically pull and analyze campaign performance data, allowing you to focus on strategy and execution[8].Simplify Tool Accessibility: Build custom UIs for your automation tools to make them accessible for your entire team, not just engineers.Accelerate Workflow Development: Use AI-powered tools like Perplexity and Claude to generate automation scripts and reduce development time.Brought to you byTalentFiber – Hire top offshore engineers with US experience at half the cost of US hires. - talentfiber.comWhere to the find Guest: https://x.com/vibemarketer_ https://linktr.ee/vibemarketerResources Mentionedhttps://www.youtube.com/@nateherkhttps://www.youtube.com/@Mark_Kashefhttps://www.youtube.com/@AI-GPTWorkshop/videosRapidAPI – Access a wide range of third-party APIs for quick integrations. - rapidapi.comApify – Scrape websites and extract data at scale. - apify.comTwitterAPI.io – Free and affordable Twitter data scraping tool. - twitterapi.io

Business Coaching Secrets
BCS 301 - Needle-Moving Coaching Tips: From Young Entrepreneurs to Real Estate Investment

Business Coaching Secrets

Play Episode Listen Later Jun 6, 2025 54:50


In episode 301 of Business Coaching Secrets, host Karl Bryan and Rode Dog celebrate their podcasting consistency and dive deep into questions from listeners—including a big one about whether a young entrepreneurial couple should buy a home or rent and invest. The episode also features a highlight reel of the most impactful strategies and mindset shifts from over 300 episodes. Karl shares proven business-building principles, mental frameworks for success, and a healthy dose of “moment of Zen” wisdom for coaches looking to accelerate growth and happiness. Key Topics Covered Should Entrepreneurs Buy or Rent Their Home? Karl unpacks the personal and financial considerations of this classic question, emphasizing that there's no one-size-fits-all answer. He explains that buying a home isn't just a financial calculation—it carries significant psychological value, especially for young business owners looking to provide stability. However, the decision should fit their financial reality and leverage their specific strengths—in this case, the couple's landscaping skills could be used to add value immediately to a property. Business vs. Stocks vs. Real Estate Karl breaks down the three pathways to wealth: stocks (betting on others), real estate (slow, steady, leveraged returns), and business (potential for rapid compounding). He argues that building your own business is statistically the fastest way to wealth—then using that cash flow to invest in real estate is the billionaire's formula. Real Estate Acquisition Frameworks Get Karl's tactical real estate advice: Only buy if you can secure an instant gain (buying below value), look for houses where you can add a room or bathroom, and always try to buy wholesale, not retail. Proximity to schools, cul-de-sacs, and the power of leveraging professional skills are all discussed. Major Needle-Moving Strategies from 300 Episodes Karl recaps favorite discoveries—such as Gary Vaynerchuk's “loss leader” strategy, buying customers with irresistible front-end offers, and why coaches should focus relentlessly on building and demonstrating value, not just learning theory. Mindset, Motivation & Zen Rode Dog and Karl discuss powerful mindset exercises, like envisioning your 90-year-old self as both a source of gratitude and as your wisest mentor. They stress the difference between “studying” and “training”—taking actionable steps beats endless preparation. The Trap of Perfection & The Power of Consistency Reflecting on 301 episodes, they celebrate outlasting “podfade” by showing up consistently. Perfection isn't the goal—progress and real-world impact are. Notable Quotes “Consistency over talent all day long—twice on Sunday.” – Karl Bryan “Three ways to make money: stocks, real estate, business. The richest people in the world build businesses, then buy real estate.” “Clarity first, then you add the power, then you add the gasoline.” “You don't stop at learning. You start at learning and then you get to understanding.” “Most people are afraid of not being enough—and of having love taken away. You've got dreams to pursue, not people to impress.” Actionable Takeaways 1. Focus energy on your business first. If you're an entrepreneur, channel resources into doubling your business before spreading thin with passive investments. Business is the vehicle that generates maximum leverage. 2. Only buy real estate below value and with value-add potential. Look for wholesale deals where improvements (like adding a room or landscaping) increase equity. Use your unique skills to your advantage. 3. Use “loss leader” strategies. Borrow Gary Vee's model: attract clients with irresistible front-end offers and then upsell to high-margin services through storytelling and value. 4. Train, don't just study. Committing information to muscle memory—whether with sales, client demonstrations, or mindset work—outperforms passive learning. 5. Tap your 90-year-old self as a mentor. Visualize your older, wiser self for daily gratitude and perspective. Let that version guide your daily choices. 6. Consistency > Perfection. Keep showing up and iterating—winning comes from staying in the game. Resources Mentioned Profit Acceleration Software (developed by Karl Bryan) – for powerful, immediate value demonstrations with prospects. Gary Vaynerchuk's Loss Leader Strategy – draw inspiration from case studies in retail and professional services. Focused.com – join for resources, daily emails, and more tools to grow your coaching business. Oura Ring & health tracking apps – for building routines that support high performance. Mindset Frameworks – “90-Year-Old Mentor” exercise and Daily Gratitude Practices. Six-Figure Coach Magazine – free subscription: The Six Figure Coach If you enjoyed the episode, please subscribe, share with a fellow coach, and leave a review. See you next week on Business Coaching Secrets! Ready to elevate your coaching business? Don't wait! Listen now and make strides toward your goals. Visit Focused.com for more on Profit Acceleration Software™ and join our community of thriving coaches. Get a demo: https://go.focused.com/profit-acceleration Karl Bryan helps business coaches get clients. Period.

Gravity - The Digital Agency Power Up : Weekly shows for digital marketing agency owners.

As someone invested in building a successful business, you understand the importance of retaining clients and delivering an exceptional experience. This not only drives growth but also fosters loyalty and advocacy. In this episode of "Building Your Leader Brand," we explore the often-overlooked aspect of business growth: client retention, in conversation with Filip Sardi, founder of the Client Flow Movement.Key Discussions:

Econ Dev Show
174: Building a Regional Brand: Kansas City's Marketing Success with Jonathan Knecht

Econ Dev Show

Play Episode Listen Later May 19, 2025 31:24


In this episode of the Econ Dev Show, host Dane Carlson interviews Jonathan Knecht, Senior Vice President of Marketing and Creative Services at the Kansas City Area Development Council, who reveals how his team markets the greater Kansas City region to attract business investment and talent. Jonathan, a self-described "refugee from advertising" who's been with the organization for 21 years, discusses their collaborative approach to regional branding centered around the iconic KC Heart logo, their focus on key industry sectors like digital health and sports architecture, and how Kansas City's central location, affordability, and quality of life create competitive advantages. He also shares insights on building consensus across state lines and how their in-house creative agency supports economic development efforts throughout the region. Like this show? Please leave us a review here (https://econdevshow.com/rate-this-podcast/) — even one sentence helps! Actionable Takeaways for Economic Developers Consider adopting organically popular community symbols rather than creating new brands from scratch to ensure authenticity and community buy-in. Build collaborative relationships across political boundaries to present a unified front when pursuing major projects and investments. Leverage your region's unique industry clusters (like KC's sports architecture) to create compelling specialization stories for targeted marketing. Create an in-house creative agency to support marketing needs across your region, especially for partners with limited budgets. Develop talent attraction initiatives like KC's "Team KC" that connect employers and equip them with shared marketing resources. Create specialized content for different audiences, such as belonging guides for various cultural communities, to support talent recruitment efforts. Focus on tracking meaningful metrics tied to actual business attraction and expansion results rather than just marketing activities. Identify and promote quality of life advantages such as central location, cost of living, and cultural amenities as competitive differentiators. Establish sector-specific initiatives (like KC's Digital Health and Animal Health Corridor) to target industries where your region has competitive advantages. End counter-productive incentive competitions between neighboring communities to better focus resources on attracting new businesses to the region. Special Guest: Jonathan Knecht.

Peak Performance Life Podcast
EPI 199: Psychiatrist Dr. Drew Ramsey - Author of Healing The Modern Brain, Eat To Beat Depression & Anxiety, and The Happiness Diet Shares Actionable Takeaways To Improve Brain Function & Emotional Health

Peak Performance Life Podcast

Play Episode Listen Later May 13, 2025 59:53


Show notes: (0:00) Intro (1:08) Dr. Ramsey's path to psychiatry and roots in rural Indiana (3:15) The basics of sleep, food, and nature (7:25) Biggest mistakes people make with mental health (9:12) Neuroplasticity, inflammation, and the microbiome (18:12) Worst foods for mental health (30:25) What to eat for better brain health (31:22) Addressing trauma and emotional burdens (35:22) Strengthening your sense of connection (37:41) Benefits of grounding and being in nature (45:07) What is his preferred therapy methods (51:43) Thoughts on supplements like Omega-3s, NAC, and where to learn more about Drew and his book (57:02) Outro Who is Dr. Drew Ramsey?   Dr. Drew Ramsey is a board-certified psychiatrist, psychotherapist, and author who specializes in integrative and nutritional psychiatry, with a strong focus on male mental health. He is the founder of the Brain Food Clinic and Spruce Mental Health in Jackson, Wyoming, where he combines clinical expertise with current research to support mental well-being and resilience. A former Assistant Clinical Professor of Psychiatry at Columbia University for two decades, Dr. Ramsey has taught and supervised a range of therapeutic techniques, including Nutritional Psychiatry, while also contributing to academic and media outreach on mental health topics. A prominent advocate and public figure in mental health, Dr. Ramsey is known for his engaging public speaking, national workshops, TEDx talks, and media contributions, including The Today Show, TIME, and NPR. He co-hosts the Men's Health series Friday Sessions and is involved with several advisory boards, including Men's Health and Bring Change to Mind. His upcoming book, Healing the Modern Brain (HarperCollins, 2025), follows a series of acclaimed works that helped define Nutritional Psychiatry. Alongside his publications, he has developed online courses and resources like the Mental Fitness Kitchen and the Friday Feels newsletter, all aimed at promoting practical, food-based mental fitness strategies. He lives in Jackson, Wyoming, with his wife and two children.   Connect with Dr. Ramsey: Website: https://www.drewramseymd.com/ IG: https://www.instagram.com/drewramseymd/   Grab a copy: https://drewramseymd.com/books-publications/ Links and Resources: Peak Performance Life Peak Performance on Facebook Peak Performance on Instagram  

Econ Dev Show
173: From Possibilities to Reality: How to Save Your Small Town with Deb Brown

Econ Dev Show

Play Episode Listen Later May 12, 2025 28:00


In this episode of the Econ Dev Show, host Dane Carlson speaks with Deb Brown, co-founder of Save Your Town and author of "From Possibilities to Reality: How to Save Your Small Town." They discuss Brown's workbook-style approach to small town economic development, sharing practical examples of community revitalization, including movie theater revitalization as an economic driver. Brown offers insights on addressing resistance to change by exploring what people truly valued about their towns in the past, and provides actionable strategies for community members who want to make a difference in their small towns. Like this show? Please leave us a review here (https://econdevshow.com/rate-this-podcast/) — even one sentence helps! Actionable Takeaways for Economic Developers Implement the "idea friendly method" to bypass traditional committee bureaucracy and mobilize community-driven economic development projects. Organize "Tour of Empty Buildings" events to showcase vacant commercial spaces and connect potential business owners with available properties. Focus on attracting and supporting local businesses to expand into empty downtown spaces rather than solely pursuing large outside employers. Create accessible maps and resources that showcase available commercial properties to potential investors and entrepreneurs. Engage residents outside the "usual suspects" (city officials, chamber members) by hosting informal idea-gathering sessions at local coffee shops or breweries. When communities resist change, dig into what they specifically valued about the past to identify the core needs that modern solutions can address. Develop sustainable business models for community assets (like movie theaters) that create real employment rather than relying exclusively on volunteers. Establish clear pathways from idea generation to implementation that don't require formal committee formation or extensive bureaucratic processes. Prioritize filling downtown vacancies with businesses that serve current community needs while preserving historical character. Leverage success stories from similar small towns as proof-of-concept examples when pitching new development ideas to stakeholders and building owners. Special Guest: Deb Brown.

The Big Self Podcast
The Human Advantage: Elevating Skills in the Age of Artificial Intelligence

The Big Self Podcast

Play Episode Listen Later May 9, 2025 8:41


Host Chad Prevost explores how AI is transforming the modern workplace and the growing importance of emotional intelligence, empathy, and ethical decision-making. He highlights the shift towards human-centric skills as routine tasks become automated, emphasizing that the future of work involves integrating AI with human strengths like creativity, strategic thinking, and interpersonal communication. Featuring insights from recent reports and studies, the episode underscores the need for a collaborative approach between AI and humans to create innovative and meaningful workplaces.00:00 Introduction to Leading Human00:32 The Role of AI in the Future of Work01:37 Human-Centric Skills in the AI Era03:16 The Importance of Emotional Intelligence04:32 The Value of People Skills06:08 Actionable Takeaways for Professionals07:47 Conclusion and Final ThoughtsWant a communication and wellbeing workshop that actually sticks? Whether you're building trust or leveling up team accountability, we've got you. Book your custom team training via the link here.

Econ Dev Show
170: The Art of Downtown Transformation in Birmingham with David Fleming

Econ Dev Show

Play Episode Listen Later Apr 21, 2025 30:14


In this episode of the Econ Dev Show, host Dane Carlson speaks with David Fleming, president and CEO of Rev Birmingham, about transforming Birmingham from an industrial city into a thriving service economy centered around healthcare and education. Fleming discusses how his organization fosters downtown vibrancy by preserving historic character, supporting local businesses that "make the city cool," ensuring economic and racial diversity, and collaborating with various municipal authorities to create a downtown that attracts over 30 million annual visitors while maintaining its unique identity. Like this show? Please leave us a review here (https://econdevshow.com/rate-this-podcast/) — even one sentence helps! Actionable Takeaways for Economic Developers Focus on supporting local businesses that give your city a unique character and "make the city cool." Create incentives that help historic redevelopment while still allowing for new growth. Work in partnership with various city authorities (parking, transit, housing) to align development goals. Develop housing incentives that encourage economic diversity, not just luxury developments. Measure downtown success by evening vibrancy and residential activity, not just daytime business metrics. Recognize the importance of maintaining racial and economic diversity in downtown development plans. Position anchor institutions like healthcare and universities as catalysts for urban revitalization. Balance the needs of various stakeholders: residents, workers, and visitors. Create development tools that preserve local character while encouraging economic growth. Focus on making downtown a destination with diverse attractions that can draw millions of visitors annually. Special Guest: David Fleming.

Albuquerque Business Podcast
The Creator's Code: Troy Plota on Leadership and AI

Albuquerque Business Podcast

Play Episode Listen Later Apr 19, 2025 25:07


Unlock the transformative power of AI in leadership with this riveting episode of the Self Aware Leader podcast, hosted by Jason Rigby. Joined by Troy Plota, founder of Plotaverse—the world's first all-AI social platform for creators—this conversation is a masterclass in high-agency leadership and resilience. From a 17-year-old “surf rat” photographer kicked out of his Florida home to a tech pioneer featured in GQ and Times Square, Troy's journey embodies the self-aware leader's ethos: own your path, serve others, and turn setbacks into systems that uplift. After Apple's betrayal with his Plotograph app—a $6M giveaway followed by a lowball offer—Troy built Plotaverse to empower artists with customizable profiles, pixel-shifting patents, and equitable monetization, challenging Instagram's 7.5% creator payouts. He shares how AI amplifies creativity, debunking myths that it “cheapens” art, and envisions a future of democratized filmmaking and dynamic digital art. Leaders will learn actionable strategies to embrace AI tools like Runway and Stable Diffusion, reframe adversity, and build communities that prioritize service. Troy's collaboration with icons like Ellen von Unwerth and his Nvidia partnership for offline AI models highlight his visionary approach. Perfect for entrepreneurs, creators, and self-aware leaders seeking to leverage technology for impact, this episode offers practical insights on resilience, innovation, and leadership in an AI-driven world. Discover how to transform pain into purpose, lead with authenticity, and join the Plotaverse revolution. Tune in now to unlock your creative superpower and take bold action. Subscribe to Self Aware Leader for weekly episodes on leadership, personal growth, and cutting-edge innovation. Download Plotaverse, follow Troy (@troyplota), and start building your legacy today! Guest Bio Troy Plota is a photography legend turned tech innovator with over 30 years in the creative industry. Known for dynamic, display-based imagery, he's worked with top celebrities and brands, earning features in GQ and pioneering a Times Square digital billboard shot with a digital camera. As founder of Plotaverse, Troy launched Plotograph, the world's first app to animate stills, hitting #1 in the App Store with over 10 million downloads. An early AI adopter, he now leads Plotaverse, the first all-AI social platform empowering artists. Troy is also a speaker, consultant, and host of The Why of AI, inspiring creators to embrace AI. Website: troyplota.com Plotaverse: plotaverse.com Plotagraph Pro: plotagraphpro.com X Handle: @troyplota Instagram: @Plotagraph Episode Overview In this powerful Self Aware Leader episode, host Jason Rigby sits down with Troy Plota to unpack his mythic journey from a teenage outcast to a tech visionary. Troy shares how resilience, service, and AI-driven innovation fueled Plotaverse's rise as an artist-first platform. The conversation dives into overcoming betrayal, embracing AI as a leadership tool, and building systems that empower others—a blueprint for self-aware leaders to own their impact. Key Moments & Topics Troy's Heroic Origin (00:01 - 03:24) Troy reflects on his Florida “surf rat” days, defying his father's doubts to pursue photography at 17 with just a camera. His move to Miami and Atlanta sparked a career in fashion, advertising, and celebrity photography. Key Quote: “I just picked up my camera and I've never had another job ever since.” Jason's Insight: “You started serving right off the bat… creating a ton of value.” Breaking into the Big Leagues (01:22 - 03:24) Troy's hustle organizing modeling agency portfolios led to paid shoots and high-profile clients. His work landed in GQ and on a pioneering Times Square digital billboard—the first shot with a digital camera. AI: The Creative Superpower (04:12 - 06:02) Troy calls AI a “miracle,” comparing it to the film-to-digital shift, and collaborates with Ellen von Unwerth to push boundaries. He argues AI enhances creativity, enabling dynamic stills and films. Key Quote: “If you don't embrace this, you're going to be left behind.” The Apple Crucible (06:55 - 09:42) Apple's promotion of Plotograph for the iPhone X launch led to a $6M giveaway, a lowball offer, and no promised exposure. A competitor copied his app, but Troy built Plotaverse, the first all-AI social platform. Jason's Take: “This is age-old—making a profit off an artist… there's always this boogeyman behind them.” Plotaverse: Empowering Creators (10:16 - 15:18) Plotaverse offers customizable profiles, pixel-shifting patents, and monetization, reinvesting ad revenue into artists. Key Quote: “I've designed the profile pages to be like your website… you dictate what goes first.” Unexpected Impact (12:14 - 13:34) Plotaverse helps hospital patients combat depression and powers visuals for electronic music shows. Highlight: “People would say, ‘I was in bed for months and literally addicted to your app… it saved my life.'” Debunking AI Myths (15:39 - 18:34) Troy addresses fears that AI makes art “too easy,” emphasizing prompting skills and accessibility via open-source models. Jason's Insight: “Even the prompt… that should be monetized.” The Future of Creativity (20:11 - 23:19) Troy predicts AI will democratize filmmaking and transform static art into dynamic displays. Vision: “Things don't have to be stationary anymore… it's a combination of augmented reality and screens.” Data Visualization & Community (23:19 - 25:51) Plotaverse supports photographers, videographers, and data artists, amplifying innovative work like oceanographic visualizations. Troy's Take: “Art has always been about what it makes you feel… now it can move.” Getting Started with Plotaverse (26:25 - 29:26) Troy invites listeners to download Plotaverse, explore uncompressed imagery, and unlock pro features after 50 posts/comments. A desktop version with Runway, Pika, and Stable Diffusion is coming, backed by an Nvidia partnership. Call to Action: “Go on, find some artists you love, and get inspired.” Actionable Takeaways for Self-Aware Leaders Own Your Path: Like Troy at 17, bet on yourself. Identify one bold move this week to pursue your vision, despite doubts. Reframe Setbacks: Time-box 24 hours to process a recent failure, then list three ways to turn it into leverage. Act on one within 48 hours. Embrace AI: Spend 30 minutes experimenting with an AI tool (e.g., Plotaverse, Stable Diffusion). Share one output with your network. Serve First: Find one way to create value for someone in your field (e.g., share a resource). Track outcomes over two weeks. Build Systems: Audit your projects. Tweak one process to give your team or clients more control, testing it in a one-week sprint. Memorable Quotes Troy: “In every way in life, it's about service and just having faith in doing what you love.” Jason: “This is how AI is supposed to work—it helps us, makes us better, allows us to be more creative.” Troy: “I'm curating the top tools in the world… it's not just about what we have in Plotaverse.” How to Connect Download Plotaverse: Available on iOS and Android Follow Troy: @troyplota on X, @Troyplota on Plotaverse Learn More: plotaverse.com, troyplota.com Plotagraph Pro: plotagraphpro.com Final Thoughts This episode is a rallying cry for self-aware leaders, entrepreneurs, and creators. Troy Plota's journey—from a teenage outcast to a tech visionary—shows how resilience, service, and AI can transform leadership. Plotaverse isn't just a platform; it's a movement to empower creators over algorithms. Download the app, join the community, and ask: What's my next bold move to own my impact? Subscribe to Self Aware Leader for more episodes that ignite your purpose and drive action. Stay awake, stay in action. Jason Rigby Host, Self Aware Leader Podcast

Econ Dev Show
166: Building Arkansas's Economic Future: Adapting to Changing Workforce Priorities with Clint O'Neal

Econ Dev Show

Play Episode Listen Later Mar 24, 2025 30:14


In this episode of the Econ Dev Show, host Dane Carlson sits down with Clint O'Neal, Executive Director of the Arkansas Economic Development Commission, to discuss the evolution of economic development over his 17-year career spanning both Missouri and Arkansas. O'Neal shares his path from junior high teacher to economic development leader, highlights successful foreign direct investment projects, and emphasizes the importance of customer service in working with businesses. He also offers perspective on how economic development is adapting to changing workforce priorities, with quality of life and community attractiveness becoming increasingly important factors as people choose where to live before finding employment. Like this show? Please leave us a review here (https://econdevshow.com/rate-this-podcast/) — even one sentence helps! 10 Actionable Takeaways for Economic Developers Focus intensely on customer service when working with prospective businesses, as exceptional service can differentiate your location. Recognize that workers increasingly choose locations first and jobs second, making quality of life initiatives critical. Develop "risk-free" industrial sites that accelerate timelines and build company confidence in your location. Leverage data and AI tools to speed up information exchange with site selectors and businesses. Build strong relationships between economic development efforts and government leadership for coordinated responses. Create memorable experiences for visiting executives that showcase your region's unique advantages. Invest in outdoor recreation and quality of life amenities that make your community attractive to today's mobile workforce. Understand that economic development success often comes from coordinating multiple elements (tax policy, site readiness, incentives) simultaneously. Network with other economic development professionals to continuously learn and improve practices. Consider how shifts in business priorities (such as location flexibility) can be leveraged to benefit your community's recruitment efforts. Special Guest: Clint O'Neal.

Econ Dev Show
165: Leveraging Location and Infrastructure with Gus Garcia

Econ Dev Show

Play Episode Listen Later Mar 17, 2025 35:18


In this episode of the Econ Dev Show, Dane Carlson welcomes Gus Garcia, the Director of Economic Development for the City of Arlington, Texas. Gus, a dual-certified economic developer with over 19 years of experience, shares his journey through various roles in both the public and private sectors. He emphasizes the importance of strategic planning, leveraging infrastructure, and fostering collaboration to achieve economic growth. Highlighting his work in Arlington and previous initiatives in cities like Edinburg and Duncanville, Gus provides listeners with a wealth of knowledge on implementing impactful economic development projects and aligning them with a city's long-term vision. Like this show? Please leave us a review here (https://econdevshow.com/rate-this-podcast/) — even one sentence helps! Actionable Takeaways for Economic Developers Adopt strategic planning to keep your economic development initiatives aligned with long-term community goals. Leverage your community's location and infrastructure to attract businesses and investments. Cultivate both public and private sector partnerships to drive comprehensive economic growth. Draw upon your previous experiences to create adaptable solutions in new roles. Engage with local educational institutions to foster an environment conducive to economic advancement. Encourage civic leadership and active community involvement in economic decision-making. Recognize the importance of family support and personal interests in maintaining professional balance. Utilize certifications and continuous learning to enhance your skills and credibility. Balance immediate economic needs with long-term transformation strategies. Treat every stakeholder with dignity and respect, adhering to the golden rule in all interactions. Gus' Recommended Book The First 90 Days: Proven Strategies for Getting Up to Speed Faster and Smarter, Updated and Expanded (http://www.amazon.com/dp/1422188612/?tag=econdevshow-20) - it sets the tone for an organization's direction. In Economic development, we have to have a plan and follow it. It is easy to get sidetracked in many different directions. Special Guest: Gus Garcia.

Wannabe Minimalist Show
Too Many Choices, Too Little Energy? How to Declutter Without the Mental Drain (Ep 248)

Wannabe Minimalist Show

Play Episode Listen Later Mar 12, 2025 28:50


Feeling overwhelmed by clutter and mental fatigue? Decision fatigue might be holding you back! In this episode, discover the science behind decision fatigue and how it sabotages your decluttering efforts. Learn simple, effective strategies to make decluttering effortless, reduce overwhelm, and reclaim your space with ease. Tune in now and start clearing clutter without the stress! **************** Links in this episode (some may be affiliate links - thanks for supporting the show at no extra cost to you): Check out my favorite resources Join the Wannabe Minimalist Community on Facebook Follow Deanna Yates, the host of Wannabe Clutter Free on: Instagram Facebook Website Podcast **************** Are you feeling overwhelmed by clutter but too mentally exhausted to tackle it? Decision fatigue might be the reason you're stuck. Every small choice—what to keep, where to start, how long to declutter—drains your energy, making it harder to take action. In this episode, we explore the science behind decision fatigue and how it sabotages your decluttering efforts. You'll discover simple, actionable strategies to make decisions easier, reduce overwhelm, and create a lighter, more peaceful home. You'll learn: ✅ Why decision fatigue keeps you stuck in clutter ✅ How decision frameworks simplify the decluttering process ✅ The two-minute rule for quick wins ✅ Leveraging your energy cycles for productive decluttering ✅ Small, consistent habits that create lasting change If you've ever felt trapped by the mess but didn't know where to start, this episode will give you the mindset shifts and motivation to clear the clutter and create a home that supports your best self. Your Action Step: This week, choose one small area to declutter—even for just two minutes. Use the pre-decided categories to make quick choices and let go of one broken item. Set a timer, take action, and when it's done, celebrate your progress—not perfection. Engage with Me: I'd love to hear how you're using the One-In, One-Out Rule in your home! Share your progress with me on Instagram or join the conversation in our Facebook group. Together, we're building homes and lives that support what matters most. Subscribe & Review: If you loved this episode, please subscribe and leave a review on Apple, Spotify, Goodpods, or YouTube. Thank you!! Your feedback helps me create more content to inspire and motivate you to live with less. Time Stamps: 00:00 Welcome and Introduction 01:48 Understanding Decision Fatigue 04:06 The Impact of Decision Fatigue on Moms 05:39 Introducing the Decision Detox Method 07:48 Practical Tips to Overcome Decision Fatigue 3:38 Leveraging Energy Cycles for Decluttering 21:40 Actionable Takeaways and Conclusion **************** Music: Fresh Lift by Shane Ivers - https://www.silvermansound.com **************** We'd love to hear how you're applying the strategies discussed in this episode. Share your stories and tips with us on social media (@wannabeclutterfree). Don't forget to subscribe for more insightful episodes designed to make your busy life a bit easier.

Culture Change RX
From Event to Execution: Making Leadership Learning Count (Courtney Kloehn)

Culture Change RX

Play Episode Listen Later Mar 5, 2025 29:51


Send us a MessageIn this episode, Sue and Courtney discuss the importance of team learning and networking at events like Capstone's annual Healthcare Executive Forum. They explore how attending such events can lead to actionable takeaways, enhance camaraderie among executives, and provide valuable networking opportunities. The conversation emphasizes the need for simplifying complex topics for practical application, especially in small and rural healthcare organizations. Courtney shares her experiences and insights on maximizing the return on investment from learning events, highlighting the significance of having a plan for applying new knowledge back in the workplace.Whether attending training alone or with all or part of your executive team, attendees will want to optimize the benefits of a learning event.Capstone focuses on making learning immediately applicable.Executives can't learn and apply everything all at once; prioritize key takeaways.Capstone provides tools and resources for application after learning.Simplifying the “how” part is crucial for effective implementation.Small incremental changes in follow up to new learning is  impactful in healthcare settings.You can find accountability buddies at events to support your learning and implementation.13th Annual Healthcare Executive Forum - June 18 (afternoon) and June 19 (morning)High Reliability, Just Culture & Psychological Safety Made Simple focuses on breaking down these critical concepts into practical, actionable strategies tailored for senior leaders in small and rural healthcare settings.

Partnering Leadership
373 Mastering Leadership from the Inside Out: Transformative Insights for CEOs with Kurt Strovink, Global Head of McKinsey's CEO Practice

Partnering Leadership

Play Episode Listen Later Feb 25, 2025 53:39 Transcription Available


What separates truly exceptional leaders from the rest? According to Kurt Strovink, it's not just strategy, execution, or decision-making—it's the ability to lead from within. As a senior partner at McKinsey & Company and a global advisor to CEOs, Kurt has spent decades studying the patterns of the most successful executives. In his latest book, The Journey of Leadership: How CEOs Learn to Lead from the Inside Out, he reveals what the best leaders do differently and why self-awareness is at the core of transformative leadership.In this insightful conversation, Kurt unpacks the critical contradictions every CEO must navigate—balancing short-term and long-term priorities, managing gut instincts with data-driven analysis, and fostering trust while making tough calls. He also explores the human-centric aspects of leadership, showing why the most effective CEOs focus not just on financial performance but on culture, dissent, and psychological safety to drive long-term success.Mahan Tavakoli and Kurt also discuss practical frameworks for leadership development, including how CEOs can create cultures that encourage truth-telling, manage their energy instead of just their time, and make bold decisions that define their legacies. Drawing on insights from 500+ CEO forums and top leaders worldwide, Kurt shares the strategies that help executives avoid common pitfalls and unlock their full leadership potential.Actionable Takeaways from This EpisodeYou'll learn why leading others starts with leading yourself—and how the best CEOs develop self-awareness as a core leadership skill.Hear how top leaders institutionalize truth-telling and dissent within their organizations to avoid blind spots and drive better decision-making.Find out why managing energy is just as important as managing time—and how CEOs structure their schedules for peak performance.Discover how to make bold, differentiating moves early in your leadership tenure to set the tone for lasting impact.Learn why the most effective CEOs challenge their own organizations like an activist investor, forcing teams to rethink assumptions and drive transformation.Explore the power of leadership storytelling—how CEOs use analogies and language to shape culture and inspire action.Uncover strategies for navigating the inevitable contradictions of leadership—short-term vs. long-term, data vs. intuition, and control vs. delegation.Hear how great CEOs build leadership factories, ensuring a pipeline of strong leaders while avoiding the distractions of succession politics.Understand why the best leaders don't just execute strategy—they create the conditions for others to thrive and innovate.Find out when it's time to step away and transition leadership—and how great CEOs prepare for what's next.Connect with Kurt StrovinkKurt Strovink LinkedIn Kurt Strovink McKinsey & Company The Journey of Leadership: How CEOs Learn to Lead from the Inside Out Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

Making It in The Toy Industry
#258: 3 Ways To Grab Buyer Attention and Land More Deals at Toy Fair

Making It in The Toy Industry

Play Episode Listen Later Feb 19, 2025 21:50 Transcription Available


Let's be real—Toy Fair is chaotic. Buyers are rushing from booth to booth, seeing hundreds of products. If you want them to stop, pay attention, and actually care about your toy or game, your pitch needs to do more than just explain your product—it needs to demand attention.In this episode of Making It In The Toy Industry, I'm breaking down 3 simple strategies that will help you:✨ Grab buyer attention in seconds (without feeling salesy)

Partnering Leadership
372 The Power of Company Culture: How Any Business Can Build a Culture that Improves Productivity, Performance and Profits with Chris Dyer

Partnering Leadership

Play Episode Listen Later Feb 18, 2025 43:51 Transcription Available


Culture is often cited as a competitive advantage, yet many leaders fail to shape it with intention. In this episode of Partnering Leadership, Mahan Tavakoli sits down with Chris Dyer, a globally recognized company culture expert and the author of The Power of Company Culture. With years of hands-on experience advising leaders on how to build high-performance organizations, Chris shares why most leaders think they have a great culture—until cracks begin to show.Many executives believe culture is about mission statements, values, and engagement surveys—but Chris breaks down why it's really about what leadership tolerates, ignores, and reinforces on a daily basis. Through sharp insights and real-world examples, he reveals the biggest blind spots CEOs and leadership teams have when it comes to culture and why those blind spots can lead to disengaged employees, stalled innovation, and underperformance.Rather than offering theoretical concepts, Chris lays out practical, high-impact shifts that any leader can implement—starting with transparency, accountability, and a relentless focus on amplifying what's working instead of constantly fixing what's broken. He also challenges leaders to rethink how they approach mistakes, talent retention, and performance management, emphasizing that protecting top performers is just as critical—if not more—than managing struggling employees.This conversation is packed with actionable leadership insights that go beyond culture as a buzzword and get into how leaders can build workplaces that drive engagement, innovation, and results. Whether you're leading a fast-growing company or steering an established organization through transformation, this episode will leave you with immediately applicable strategies to strengthen your leadership and build a culture that delivers.Actionable Takeaways from This Episode:The biggest culture myth leaders believe—and why it's costing their organizations talent, engagement, and innovation.Why culture isn't defined by what leaders say—but by what they tolerate, reinforce, and ignore.The 1% culture shift that compounds into massive organizational change—and why most leaders overlook it.How transparency can be a leadership superpower—and why withholding information creates disengaged teams.The accountability mistake that erodes culture—and what great leaders do differently.Why most organizations spend too much time fixing underperformers—and how to build a culture that protects and empowers top performers.The difference between a mistake and an error—and why knowing this distinction is essential for driving innovation.How the best cultures don't happen by accident—and the leadership habits that create lasting impact.What leaders should focus on instead of “fixing” culture—and how to measure real progress.A simple but powerful reflection every CEO and executive team should ask themselves about their culture.Connect with Chris DyerChris Dyer Website Chris Dyer LinkedIn Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

Partnering Leadership
371 LinkedIn's First CHRO and Author of Workquake Steve Cadigan on the Future of Work

Partnering Leadership

Play Episode Listen Later Feb 11, 2025 49:04 Transcription Available


In this episode of Partnering Leadership, Mahan Tavakoli speaks with Steve Cadigan, renowned talent strategist, leadership advisor, and author of the acclaimed book Workquake. Steve brings decades of experience shaping talent strategies for some of the most innovative companies in the world, including Cisco, Electronic Arts, and LinkedIn, where he played a pivotal role as the company's first Chief HR Officer during its meteoric rise.Steve Cadigan explores the seismic shifts reshaping the workplace, from the unprecedented power shift toward employees to the increasing necessity for organizations to embrace agility in a high-turnover world. In a lively and insightful conversation, he challenges traditional leadership paradigms, emphasizing the importance of rethinking outdated systems designed for a workforce that no longer exists. Whether it's hiring for potential, fostering cultures of continuous learning, or preparing for the impacts of AI, Steve delivers actionable strategies for CEOs and senior executives navigating the future of work.As the world moves at an accelerating pace, Steve highlights the critical need for organizations to adapt to the realities of shorter employee tenure and heightened workforce expectations. He shares stories and examples from his extensive career to illustrate how leaders can position their organizations to thrive by creating environments where people want to stay—not because they have to, but because they're inspired to.Actionable Takeaways"You'll learn why the war for talent is over—and why talent has already won." Hear Steve Cadigan explain how the power dynamic has shifted to employees and what leaders must do to create an environment where people want to stay."Discover why long-term employee tenure is a thing of the past." Explore how leaders can move away from outdated systems and embrace agile workforce strategies for a high-turnover reality."Hear how to attract top talent without relying on higher salaries or perks." Learn why building a culture of meaningful work and belonging is the ultimate competitive advantage in today's job market."Find out why hiring for potential beats hiring for experience." Steve shares why adaptability and learning velocity are more valuable than traditional resumes in a fast-changing world."Explore how leaders can thrive in high-turnover environments." Steve reveals strategies used by innovative companies like Google and Tesla to foster creativity and innovation despite short employee tenures."Learn how to build alumni networks that amplify your brand." Discover why staying connected with former employees is a powerful strategy for recruitment, collaboration, and long-term success."Uncover the true role of AI in reshaping work." Hear why AI should be used to enhance jobs and unlock human creativity rather than simply cutting costs and headcount."Get actionable insights on fostering learning ecosystems." Steve discusses how organizations can invest in continuous learning to remain competitive and retain talent."Understand the importance of rewriting job descriptions for today's workforce." Learn how to craft roles that inspire candidates and reflect the dynamic realities of modern work."Discover why culture is the most powerful recruiting tool you have." Steve emphasizes the importance of creating workplaces where people feelConnect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

The Manly Catholic
Sanctifying Saints - St. Blaise: The Bishop, the Healer, and the Warrior of Faith

The Manly Catholic

Play Episode Listen Later Feb 3, 2025 11:34


Send us a textIn this episode of The Manly Catholic, we dive into the life of St. Blaise, a bishop, healer, and courageous martyr who lived during the brutal persecution of Christians under Emperor Licinius. While many know him as the patron saint of throat ailments, his story is filled with miraculous healings, unwavering faith, and powerful lessons for Catholic men today.Discover how St. Blaise's steadfast trust in God, even in the face of torture and death, serves as a blueprint for men striving to lead, protect, and heal in their own homes and communities. You'll also learn about the powerful tradition of the Blessing of the Throats, which continues to be practiced in Catholic churches worldwide.Join us as we explore:How St. Blaise's dual vocations as a physician and bishop show us the importance of both physical and spiritual healing.The miraculous stories of wild animals seeking his help and the mother who pleaded for her choking child.His courageous witness to the faith and how we, as Catholic men, are called to stand firm in spiritual battles today.3 Actionable Takeaways for Men Today:Pray for Courage: St. Blaise refused to renounce Christ, even under torture. Today, take 5 minutes to ask God for the strength to stand firm in your faith, especially in moments of adversity.Be a Healer in Your Home: Whether it's listening to your wife, spending intentional time with your children, or helping a friend in need, seek to be a source of healing—both physically and spiritually—just as St. Blaise was.Prepare for Spiritual Warfare: Like St. Blaise, who used his time in the cave for prayer and penance, carve out time for silence today. Turn off distractions and spend at least 10 minutes in quiet reflection or reading Scripture.Support the Podcast: Enjoying The Manly Catholic? Consider supporting us at buymeacoffee.com/TMC to help continue this mission of bringing solid Catholic content to men striving for holiness.Call to Action: If this episode inspired you, share it with a fellow brother in Christ. Let's build a community of faithful, courageous men who lead their families and stand firm in truth. Go out there and be a saint!This structure ensures engagement, clear takeaways, and a strong call to action. Let me know if you'd like any adjustments!Support us Support the showSupport the show at Buy Me A CoffeeSubscribe to our YouTube pageCheck out our websiteMystic Monk Coffee → For the best coffee for a great cause, we recommend Mystic Monk Coffee. Roasted with prayer by the Carmelite Monks in Wyoming, Mystic Monk Coffee has the ultimate cup waiting for you. See more at mysticmonkcoffee.com Contact us directly at themanlycatholic@gmail.com.

Gym Marketing Made Simple
How FEM Fit Doubled Its Revenue in Six Months with Consistent Marketing.

Gym Marketing Made Simple

Play Episode Listen Later Jan 27, 2025 32:49


What does it take to turn a small-town gym into a thriving hub for women's fitness? This episode reveals the strategies that helped FEM Fit double its revenue in just six months while building a loyal community of over 200 members. Welcome to Gym Marketing Made Simple. The go-to podcast for practical insights and strategies boutique gyms need to thrive. Learn how to attract clients, increase revenue, and build sustainable success with actionable tips tailored for gym owners. In this episode, we're joined by Mikilah Speer, owner, and founder of FEM Fit, an all women's gym in Redding, California. She shares her journey from training clients in her garage to running a thriving gym specializing in strength and conditioning for women at all life stages, including prenatal and postpartum fitness. Discover how partnering with Lasso transformed FEM Fit's marketing strategy, helping the gym grow its revenue, maintain visibility during slow months, and lay the groundwork for future expansion. Mikilah also emphasizes valuing services, setting realistic expectations, and staying confident when engaging with clients. Key Insights:  • Planning for Seasonal Fluctuations: Learn how consistent advertising during slower months ensures visibility and long-term client acquisition.  • Building Confidence in Services: Understand why valuing your gym's programs and maintaining confidence in pricing is key to success.  • Effective Sales Strategies: Discover the importance of realistic timelines and clear communication when onboarding clients.  • Expanding Revenue Streams: Hear how becoming a Lululemon retailer added value and diversified FEM Fit's income.  • Future Growth Plans: Mikilah shares insights on reaching capacity and planning to expand into other cities. Actionable Takeaways  1. Run ad campaigns consistently, even during slower months, to maintain visibility and attract clients.  2. Set realistic expectations with clients by discussing long-term goals upfront.  3. Focus on creating value in services rather than competing on price with budget gyms.  4. Explore additional revenue streams, like retail partnerships, to boost income.  5. Keep a growth mindset and plan for future expansion strategically. Episode Chapters: 00:00 Intro 00:05 Planning for Seasonal Changes in Gym Business 29:44 Overview of FEM Fit Gym 29:57 Initial Challenges and Decision to Partner with Lasso 30:12 Impact of Lasso's Marketing Strategies 30:24 Revenue Growth and Expansion Plans  30:37 Handling Seasonal Slowdowns and Long-Term Strategy 30:49 Effective Sales and Client Engagement 31:02 Building a Strong Reputation and Valuing Services Connect with Mikilah Speer and FEM Fit  • Mikilah's Facebook: facebook.com/mikilah.speer.3  • FEM Fit Facebook Page: facebook.com/femfitredding Call to Action If Mikilah's story inspires you, don't forget to follow the podcast and share it with fellow gym owners. Let's build a community that thrives together!

BootstrapMD - Physician Entrepreneurs Podcast
279: Goal Setting 2025—Six Steps to Build Your Dream Career and Life

BootstrapMD - Physician Entrepreneurs Podcast

Play Episode Listen Later Jan 23, 2025 19:05


Short Description Dr. Mike Woo-Ming shares his six-step GG6 system for goal setting, designed to help physicians overcome burnout and take control of their careers and lives. Learn how to set impactful goals, create actionable plans, and reassess to stay on track. Show Summary In this episode of BootstrapMD, Dr. Mike Woo-Ming revisits his GG6 system—a framework he designed to help physician entrepreneurs set and achieve meaningful goals. He breaks down the six steps, emphasizing the importance of specificity, deadlines, actionable systems, and periodic reassessment. By applying this method, listeners can regain control of their time, reduce burnout, and take steps toward building their dream careers and lives.   3 Actionable Takeaways [1] Prioritize Your Goals with Impact in MindStart by listing 10–20 goals across different areas of your life (career, finances, relationships, personal growth). Then, narrow it down to the top 3 that will have the most profound impact on your happiness, financial security, or career fulfillment.   [2] Make Your Goals SMARTTransform general aspirations into Specific, Measurable, Achievable, Relevant, and Time-bound goals. For example, instead of saying "I want to make more money," set a goal like "Generate $10,000/month from my consulting business by December 31, 2025."   [3] Establish a System and Stick to ItCreate a structured system to break your goals into smaller actionable steps. Allocate specific time each week to work on these steps and be disciplined about protecting that time from distractions. Regularly reassess your progress and be willing to pivot if necessary.   Let's Connect Start Building Your Business(es) Today. Learn more here: https://www.bootstrapmd.com/courses   Want to start your own podcast? Check out Doctor Podcast Network! https://www.doctorpodcastnetwork.co/join

ProudlyADHD at work and in business
Navigate Your ADHD: Living in Truth and Purpose

ProudlyADHD at work and in business

Play Episode Listen Later Jan 22, 2025 19:29 Transcription Available


In this episode of Refined Leadership ADHD Lens, join Coach Cathy as she explores the power of living in truth and purpose for leaders with ADHD. Discover practical strategies for creating a personal mission statement and setting meaningful visions and missions. These tools go beyond typical productivity hacks, providing a foundation for decision-making, boundary setting, and building self-esteem. Navigate the complexities of goal setting and time management with an ADHD-focused approach. Learn how aligning your actions with your authentic self can reduce rumination, indecision, and feelings of overwhelm. This episode is a hands-on training session designed to guide you towards intentional success, free from indecision and self-doubt. Explore the steps to define your purpose, mission, and vision, and learn how to visualize your success effectively. Get ready to take actionable steps towards aligning your professional and personal life with your true values and strengths.   Visit ReadySetChoos.com for a free life values assessment and https://proudlyadhd.pro.viasurvey.org/ for a survey on character strengths. If you're part of the Quantum Thinkers Community, log in to access an exclusive worksheet for this exercise and share your progress with other members. Let's grow together!   This episode offers a foundational framework that will be expanded into practical execution strategies in part two.   00:00 Introduction to Living in Your Truth and Purpose 02:18 Understanding ADHD and Goal Setting 02:52 Creating a Personal Mission Statement 03:24 Four Key Benefits of a Mission Framework 05:38 Addressing Rumination and Overwhelm 09:00 Steps to Align with Your Truth and Authenticity 09:52 Defining Your Purpose, Mission, and Vision 17:00 Actionable Takeaways and Resources 18:40 Conclusion and Next Steps

Creative Shop Talk with Wendy Batten
244. Behind the Counter: From E-Commerce to Brick and Mortar with Chris Waddy

Creative Shop Talk with Wendy Batten

Play Episode Listen Later Jan 20, 2025 45:20


 With host retail coach Wendy Batten   https://wendybatten.com/podcast-intro/   In This Episode:  Are you curious how e-commerce businesses evolve into brick and mortar shops? Maybe you operate an Etsy shop or sell on social media but have always wondered what it would be like to open your own shop. If that sounds like you, listen up! In this episode of the podcast, we are diving into the story of Chris Waddy, the owner and CEO of Loopy Wool in Salisbury, New Brunswick. Chris shares her incredible journey from running a small Etsy shop to building a thriving brick-and-mortar destination. She is also an active and valuable member of my Level Up Mastermind and Retailer's Inner Circle. If you're an entrepreneur looking to turn dreams into actionable plans (or your online shop into a successful brick and mortar!), this episode is packed with insights just for you. Let's dive in! Key Highlights: Planning for Success: How simple planning eased anxiety and built confidence in Chris's retail journey. Brick and Mortar Mastery: The challenges and wins of opening a physical store after starting online. Community Impact: How creating a vibrant, local business can uplift small towns - and YOU can be a part of that! Marketing Tips: Chris talks about her experience using design, events, and even billboards to attract customers and build a destination business. Balancing Introversion and Leadership: Chris's insights on navigating personal challenges as a retail entrepreneur. Actionable Takeaways for Retailers Plan Events to Build Buzz: Create signature events or demos around quieter seasons to bring traffic to your store. Employ Multiple Revenue Streams: You can earn revenue with both brick-and-mortar and e-commerce options to build stability and reach more customers. About Chris Waddy and Loopy Wool Chris is the owner of Loopy Wool, a fibre art studio in Salisbury, New Brunswick. Chris was a rug hooker first but her love extends to all fibre art now. Loopy Wool opened less than a year ago.  Follow along with Chris and her business: Loopy Wool: Instagram | Website | Facebook Related podcasts we think you'll like:  Episode 55: Unscalable Conversations: A Free, Simple, and Powerful Marketing Tool to Use Episode 69: Becoming a Destination Shop Episode 143: How to Plan and Host Successful Events and Promotions in Your Shop About your host, Wendy Batten In case we haven't met yet, I'm Wendy, a small business coach and founder of the Retailer's Inner Circle, where I help other independent shop owners learn how to gain the right business skillsets to see more profits, paychecks, and joy as they navigate running their retail business.  Through online classes, business coaching programs, speaking, and a top-ranked podcast, I've helped hundreds of retailers around the globe reclaim their dreams and see the success they want from their beautiful shops. My signature private coaching community, The Retailer's Inner Circle, has helped retailers around the world build their retail business skill sets and confidence.  I am proud to have been featured in several major publications, including my own business column in What Women Create magazine. I have been privileged to be a guest on top-ranked podcasts and sought-after as a guest speaker and teacher for several brands, associations, and communities that are passionate about the success of independent retailers. When I'm not coaching, you will find me either DIYing and renovating my very imperfect old crooked cottage by the sea in the UNESCO World Heritage town of Lunenburg, NS, or blogging about our travel and RVing adventures and the weird fun things we get up to in our coastal village. I'd love to invite you to check out one of my free resources for real retailers at https://wendybatten.com/free-resources/    For more support from Wendy   Retailer's Inner Circle - Join Wendy inside the best retailer's community   Free resources for shop owners    Hang out and connect with Wendy on IG    All of Wendy's programs and services for shop owners can be found HERE.  Subscribe & Review on iTunes Are you subscribed to my podcast? If you're not, I'd love you to consider it. Subscribing means you won't miss an episode! Click here to subscribe to iTunes! If you want to be more of a rockstar, I'd love it if you could leave a review over on iTunes as well.  Those reviews help other retailers find my podcast and they're also fun for me to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. So grateful for you! Thank you!

Physical Therapy Private Practice: Secrets of the Top 10%
Ep.353: Profits, Not Patients: The Real Challenge for 2025

Physical Therapy Private Practice: Secrets of the Top 10%

Play Episode Listen Later Jan 16, 2025 26:51


In this episode, Brian dives into a critical topic for physical therapy private practice owners in 2025: profitability. While patient volume is often strong, ensuring a sustainable and profitable practice is the real challenge. Drawing on over 30 years of experience and countless practice assessments, Brian shares actionable strategies for financial success, including diversifying services, leveraging automation, and outsourcing administrative tasks. This episode features an in-depth case study on the financial dynamics of running a 2,100-square-foot clinic, offering practical insights for practice owners at any stage of their journey. Actionable Takeaways for Practice Owners: Focus on profits by optimizing operations and expanding services. Leverage technology and automation to improve efficiency and patient care. Transition to a hybrid or cash-based model if it aligns with your market and goals. Reduce payroll costs by outsourcing non-clinical roles. Stay data-driven and proactive in decision-making. ---- Resources Mentioned: WebPT State of Rehab Therapy Report The “Newbie eSTIM” system for cash-based services. Contact Brian for a free practice assessment via Zoom. ---- Quote of the Episode: “The way you've been doing physical therapy for the last five years won't cut it in 2025. It's time to innovate, automate, and outsource so you can thrive—not just survive.” ---- Next Steps: • Book a Free Practice Assessment to evaluate your profitability and growth opportunities for 2025! • Start each day expecting to do well—your success is in your hands.

Here to Evolve
Postpartum Unfiltered: Raw, Real + Actionable Takeaways To Feel Less Alone in the Postpartum Phase

Here to Evolve

Play Episode Listen Later Jan 14, 2025 54:49


Alessandra and Joelle are giving you all the female energy this week with a girl chat about alllll things postpartum. Tune in to hear about their personal experiences, how they navigated the common fears and struggles + take away some actionable tips of course too. Join the Facebook Community: https://www.facebook.com/groups/lvltncoaching The Fitness Blueprint for Busy Humans (free guide): https://floral-union-973.myflodesk.com/gbwen1hwnv FREE TOOLS to start your health and fitness journey: https://www.lvltncoaching.com/resources/freebies APPLY FOR COACHING: https://www.lvltncoaching.com/1-1-coaching SDE Method app: https://www.lvltncoaching.com/sde-method-app Alessandra's Instagram: http://instagram.com/alessandrascutnik Joelle's Instagram: https://www.instagram.com/joellesamantha?igsh=ZnVhZjFjczN0OTdn Josh's Instagram: http://instagram.com/joshscutnik

BootstrapMD - Physician Entrepreneurs Podcast
278: 7 Trends Shaping Healthcare Entrepreneurship in 2025

BootstrapMD - Physician Entrepreneurs Podcast

Play Episode Listen Later Jan 14, 2025 18:02


Short Description Dr. Mike Woo-Ming explores seven key trends reshaping medicine in 2025, including AI, value-based care, personalized medicine, and digital health innovations.  Show Summary   Sign up for the Design Your 2025 Income Strategy Masterclass on January 15, 2025 at 8:30p EST! Only $47! Go here.    —   Dr. Mike Woo-Ming takes a step back to look at the seismic shifts happening in medicine today. As healthcare continues to evolve, he challenges physicians to ask themselves: Are you reacting to change, or are you driving it? In this episode, Dr. Woo-Ming explores seven key trends shaping the future of medicine: artificial intelligence, value-based care, navigating Medicare reimbursement declines, digital health innovations, personalized medicine, healthcare consumerism, and the untapped potential of clinical research. More than a guide to these trends, he offers a vision for how doctors can move beyond survival mode to find fulfillment and leadership in an ever-changing field. This is a call to action for physicians to take back control of their careers and their lives, harnessing these shifts as opportunities for growth and impact.   3 Actionable Takeaways 1) Reimagine What Success Looks Like: Take stock of your practice, identify where you can innovate, and focus on changes that align with your values and the outcomes you want to create. 2) Invest in the Tools of Tomorrow: Start small, stay curious, and use AI tools to amplify—not replace—your role as a physician. 3) Lead with Impact, Not Reaction: Declining reimbursements and system inefficiencies are frustrating, but focus on what you can control—like offering unique services or collaborating with like-minded professionals.   Let's Connect Start Building Your Business(es) Today. Learn more here: https://www.bootstrapmd.com/courses    Want to start your own podcast? Check out Doctor Podcast Network! https://www.doctorpodcastnetwork.co/join       

ChooseFI
Buy What You Love Without Going Broke | Frugal Friends | Ep 527

ChooseFI

Play Episode Listen Later Dec 30, 2024 57:43


Join Brad, Jen, and Jill as they navigate the intricate balance between frugality and financial independence. Explore creative alternatives for spending less, and the importance of aligning your finances with your core values. Key Topics Discussed Introduction to Frugality (00:00:00) Overview of the tension between overspending and frugality. Importance of values in financial decisions. The Extremes of Spending (00:02:00) The trend of swinging between extremes in spending and income earning. Finding a "radical middle." 30-Day No Spend Challenge (00:08:20) Definition and benefits of a no spend challenge. Reducing decision fatigue and promoting creativity. Understanding Dopamine (00:11:00) How dopamine affects spending habits. The link between dopamine and impulse purchases. The Four F's of Fulfilling Life (00:35:14) Family, friends, faith, and fulfilling work as guiding values. Prioritizing financial decisions around these values. Actionable Takeaways (00:49:30) Practical steps to begin applying the concepts discussed in the episode. Key Takeaways Embrace Life as an Experiment: Life is a series of experiments; learn from each experience and evaluate your spending habits. Conduct a 90-Day Transaction Inventory (00:25:41): Review your last 90 days of spending to identify patterns and impulsive behaviors. Start a 30-Day No Spend Challenge (00:10:13): Focus on understanding your desires and needs without spending money on non-essential items. Define Your Four F's (00:35:14): Identify and prioritize family, friends, faith, and fulfilling work in your financial planning. Engage in Creative Alternatives to Shopping: Find different activities that fulfill emotional needs without spending money. Quotes "Hold the tension between frugality and income earning to find your radical middle." (00:05:13) "It's about wanting different, not less." (00:34:21) "Life is a series of experiments—learn about yourself with each one." (00:56:06) "Happiness is an internal journey—not dictated by our environment." (00:48:59) "Connect your finances to your core values for meaningful spending." (00:37:14) Action Items Commit to a 30-day no spend challenge starting next month. Create a list of your four F's to guide spending decisions. Conduct a 90-day transaction inventory to understand impulse spending triggers. Related Resources Buy What You Love Without Going Broke (00:56:12) Dopamine Nation by Anne Lemke (00:11:00) Adam Sandler SNL Skit (00:48:59) Chapters 00:00:00 - Introduction to Frugality 00:02:00 - The Extremes of Spending 00:08:20 - 30-Day No Spend Challenge 00:11:00 - Understanding Dopamine 00:35:14 - The Four F's of Fulfilling Life

How To Love Yourself No Matter What
239. Emotional Mastery

How To Love Yourself No Matter What

Play Episode Listen Later Dec 19, 2024 35:29


- **[0:00]** - Welcome and reflection: "Can you believe it's already mid-December? Let's make this moment count."- **[1:00]** - Today, we're diving deep into *emotional mastery*. You'll learn how this transformative process can help you handle stress, build resilience, and create a life you love.---### The Big Idea: Every Problem Is an Emotions Problem- **[2:30]** - I'll show you why emotional mastery is the key to solving issues in relationships, parenting, money, career, and more.- **[3:15]** - By the end of this episode, you'll understand why emotions are at the root of so many challenges and how mastering them can change everything.---### A Client's Journey: Proof It's Possible- **[5:00]** - You'll hear how one of my clients went from feeling stuck and overwhelmed to confident and in control using the emotional mastery process.- **[6:15]** - I'll share my own story too—how I broke free from constant pressure and perfectionism—and how you can do the same.---### Understanding Emotions- **[7:45]** - You'll learn what emotions really are (hint: they're not thoughts!) and why understanding them is crucial.- **[8:30]** - I'll explain the stress responses—fight, flight, freeze, and fawn—and how they might be running your life without you even realizing it.- **[10:00]** - You'll start to see why emotional distress keeps happening and what you can do to stop it.---### Step 1: Proactive Nervous System Regulation- **[12:00]** - Discover the difference between "911" nervous system regulation (what to do in the moment) and preventative practices (how to build resilience over time).- **[13:30]** - I'll show you easy, practical ways to regulate your nervous system daily—without spending a ton of time or money.- **[15:00]** - You'll leave with actionable tools to build emotional capacity so you can handle stressors without feeling overwhelmed.---### Step 2: Understanding and Guiding Emotions- **[17:30]** - I'll teach you how to interpret emotions as messengers rather than fighting or ignoring them.- **[19:00]** - You'll learn how to "ride the wave" of emotion without being overtaken by it—and how this simple skill can dramatically change your life.- **[20:45]** - By the end of this section, you'll know how to stop reacting to emotions impulsively and start directing them intentionally.---### Step 3: Creating Productive Thoughts, Beliefs, and Support Systems- **[22:30]** - Learn why your current thoughts may be keeping you stuck and how to change the way you think for good.- **[24:00]** - I'll guide you through building beliefs about self-worth, lovability, and what's possible for your future.- **[25:30]** - You'll walk away with a clear understanding of how to replace self-criticism with self-advocacy and start living the life you truly want.---### What Emotional Mastery Will Do for You- **[27:00]** - By mastering this process, you'll gain self-love, resilience, confidence, and fulfillment.- **[28:15]** - You'll see how emotional mastery impacts every area of your life, from your relationships to your career, and even your day-to-day joy.---### My Coaching Program: Take This Further- **[29:30]** - I'll share how my *Emotional Mastery Coaching Program* works and how it can help you create the life you've been dreaming of.- **[31:00]** - You'll learn what's included: one-on-one coaching, daily private podcasts, and access to transformative trainings—all designed to help you succeed.---### Actionable Takeaways and Next Steps- **[33:00]** - Before you go, I'll help you reflect on how emotional mastery can shift your life—and encourage you to take the next step by booking a free consultation with me.- **[34:30]** - Don't forget: Every change starts with a decision. Let's explore together how to make emotional mastery your reality.---### Closing- **[35:00]** - Thank you for joining me today! Remember, a new episode drops every week. If you found this helpful, leave a review and share it with someone who needs it. ** Ready to take the next step? Book your free consultation now at [amandahess.ca/bookacall](https://amandahess.ca/bookacall). Let's create the life you've always wanted!

IDKWTF... Podcast! - Create Income From Your Interests
Stories Are The Missing Piece in Your Business Strategy: An Interview with Shatè Hayes

IDKWTF... Podcast! - Create Income From Your Interests

Play Episode Listen Later Dec 9, 2024 44:48


Episode Overview: In this inspiring episode of IDKWTF I Was Doing, host David Bee sits down with Shatè Hayes, the founder of Career Steward and a strategic storyteller helping creatives and nonprofits align their messaging to win opportunities. Shatè shares how her journey as a professional dancer transitioned into a career in storytelling, how she helps others craft narratives that resonate, and her best tips for overcoming obstacles in entrepreneurship. Through engaging anecdotes and actionable insights, David and Shatè discuss: Why storytelling is the key to unlocking career and business opportunities. The importance of finding alignment between your passion, skills, and the message you share. How to make sense of a nonlinear career journey and craft a cohesive narrative. Building resilience in the face of rejection and the power of perseverance. Strategic networking and planting yourself in communities to grow your influence. If you've ever felt stuck in a job you hate or struggled to turn your creative passions into a profitable career, this episode is packed with insights to help you move forward. Key Highlights: The Power of Storytelling: Every touchpoint—from resumes to sales pages—is an opportunity to share your story. Misaligned or unclear narratives keep people stuck. Shatè breaks down how to identify gaps and align your message with your audience. Overcoming Fear and Rejection: Shatè's dance career taught her perseverance through rejection and failure, lessons she now applies in business and shares with her clients. Finding Your Throughline: Struggling to connect unrelated parts of your career? Shatè explains how to find common threads in your experiences and craft a compelling story that connects past roles to future aspirations. Strategic Networking: Networking isn't transactional—it's about finding communities where you feel a sense of belonging and offering value. Creatives and Business: Many creatives feel stuck because of societal pressures or misinformation about earning potential. Shatè shares how creatives can structure their business like any other entrepreneur and get comfortable charging for their work. Lessons Learned in Entrepreneurship: Shatè opens up about her early mistakes in business, from premature outsourcing to overspending, and how she rebounded with a more strategic approach. Actionable Takeaways for Listeners: Craft Your Career Story: Identify your “throughline” to connect your skills and passions with what your audience needs. Leverage Rejection: Use it as an opportunity to refine your approach and build resilience. Build Community: Find spaces where your skills align with the community's needs, and show up authentically. Start Small and Iterate: There's no perfect path—begin with what you have and refine as you go. Memorable Quote:“You can. Period. Whatever it is you most desire to do—even if it's scary, even if you don't know how to make money doing it—you can. Give yourself permission to keep going.” – Shatè Hayes Resources Mentioned: LightMyCareerMatch.com: Access Shatè's free resources to craft your career narrative and overcome opportunity blocks. The Working Dancer: Shatè's blog and podcast for creatives building sustainable careers. Join Our Community:Take the next step in your entrepreneurial journey! Connect with us and other action-takers at IDKWTFPodcast.com. Support Our Sponsors: Discover the $1.5M book that's changing lives: IDKWTFPodcast.com/#book. Partner with David Bee for unlimited support in your projects: IDKWTFPodcast.com/#DavidBee. Don't Forget to Share! Enjoyed this episode? Share it with someone who needs a little extra push to embrace their story and pursue their dreams! --- Support this podcast: https://podcasters.spotify.com/pod/show/idkwtfpodcast/support

30 Minutes to President's Club | No-Nonsense Sales
255 (Lead) How to Align Sales & Marketing for Predictable Pipeline Growth (Sonny Round, Panopto)

30 Minutes to President's Club | No-Nonsense Sales

Play Episode Listen Later Oct 10, 2024 40:27


ACTIONABLE TAKEAWAYS: 80/20 Rule for Experimentation: Keep 80% of your team's work process-driven and reserve 20% for new, experimental ideas to avoid chaos. Track MQL to Reply Rates: Use the MQL to reply rate metric to gauge how well your messaging engages prospects. Key Metrics for Pipeline Meetings: Focus on leads by source, conversion rates, meeting-to-op conversions, and total pipeline in every pipeline meeting. Methodical Problem Solving: When top-of-funnel issues arise, fix one area at a time—start with accounts, then people, triggers, and finally messaging. SONNY'S PATH TO PRESIDENTS CLUB: Director of Global Sales Development @ Panopto Senior Manager, Global Sales Developnent @ Sift Sales Development Manager @ Sift Manager, Account Development Team @ Mesosphere RESOURCES DISCUSSED: Join our weekly newsletter Things you can steal