Podcasts about contractor growth network

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Best podcasts about contractor growth network

Latest podcast episodes about contractor growth network

The Construction Leading Edge Podcast
How to Create a Killer Lead Generation System for Your Construction Business with Logan Shinholser | E391

The Construction Leading Edge Podcast

Play Episode Listen Later May 19, 2025 53:06


Contractor Growth Tips
#458 The 6 Biggest Remodeling Business Struggles & How to Fix Them (ft. Kyle Hunt)

Contractor Growth Tips

Play Episode Listen Later Apr 23, 2025 59:17 Transcription Available


In this episode of the Contractor Growth Network podcast, Logan Shinholser sits down with Kyle Hunt, remodeling business coach and founder of Remodelers on the Rise. Kyle breaks down his signature "Remodelers Roadmap"—a six-system framework designed to simplify and strengthen every core aspect of a remodeling business. From financials and marketing to people and operations, Kyle shares actionable advice and mindset shifts that help remodelers move from chaos to clarity in their business strategy. Key Takeaways: Start with Strong Financials Kyle emphasizes that a healthy remodeling business begins with financial clarity: Understand job costing, gross vs. net profit, and pricing strategy. Establish a solid financial foundation to support sustainable growth. Avoid burnout by making your business serve your life—not the other way around. Marketing Isn't Optional—It's the Engine Kyle shares how too many remodelers treat marketing like a side task instead of a strategic priority: Every business owner must be a student of marketing—even if they're not executing it directly. Build a clear marketing plan and pair it with a defined budget. Track lead sources consistently to make data-backed decisions. Sales Requires a Repeatable Process A wishy-washy sales approach leaves clients confused and kills conversion: Define your “This is how we work” process in 3–5 clear steps. Display your sales process on your website and reinforce it in person. Charging for design becomes easier when clients understand the value and flow. Production Is About More Than the Build Kyle urges remodelers to elevate the client experience from day one on the job site: Pre-construction meetings are essential to set expectations and avoid surprises. A systematic “final 5%” process ensures projects end as strong as they start. Communication, cleanliness, and consistency are critical soft skills on the job. Your People System Drives Your Success The quality of your remodeling business is directly tied to the quality of your team: Empower team members with 1-on-1s, leadership development, and capacity checks. Great leaders create space for others to lead—inside and outside their roles. “Your people are more important than your profit margin.” Operations Aren't Just Software—They're Structure Behind-the-scenes systems create forward momentum: Use software to track jobs, log daily updates, and align estimating with accounting. Establish a meeting cadence with clear agendas, action steps, and timekeeping. Effective meetings are a business unlock—and a leadership responsibility. Memorable Quotes: “If you're wondering why your remodeling business feels so hard—it's because it is hard.” “Don't try to implement five things halfway. Pick one thing and really implement it.” “The quality of your remodeling business will never outpace the quality of your people.” Actionable Advice: Identify Your Starting Line: Before tackling all six systems, get clear on time management, pricing, and financial health. Document Your Sales Process: Put it in writing, share it online, and walk clients through it every time. Run Better Meetings: Prepare agendas, assign timekeepers, and prioritize action over updates. Track Marketing Sources: Don't just “feel” like something works—measure it. Choose the Next Right Thing: Focus on one area, implement fully, and move forward with momentum.

Remodelers On The Rise
What Every Remodeler Should Know About Growing Smart

Remodelers On The Rise

Play Episode Listen Later Apr 17, 2025 47:10


In this episode of Remodelers on the Rise, Kyle sits down with Mason and Andy to unpack the lessons they've learned growing their remodeling business. From building a solid online presence to navigating the shift toward higher-end projects, they share what's working—and what's not. You'll hear real talk about marketing strategies, hiring the right team, improving sales processes, and why narrowing your focus can actually help you scale. If you've ever wondered how to grow smarter (not just bigger), this episode is packed with practical insights every remodeler can apply. ----- Today's episode is sponsored by Contractor Growth Network. Discover how to build a brand that stands out at contractorgrowthnetwork.com. ----- Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit Remodelersontherise.com today and take your remodeling business to new heights! ----- Takeaways The importance of a strong online presence and branding. Utilizing Google reviews to enhance credibility. Narrowing project focus can streamline operations. Strategic partnerships can lead to larger projects. Consistent marketing efforts are crucial for growth. Enhancing client experience can lead to repeat business. Effective communication with past clients is key. Evaluating marketing tactics for better ROI is essential. Hiring strategies should align with business growth goals. Improving the sales process can increase conversion rates. ----- Chapters 00:00 Introduction to Welcome Home Remodeling 04:09 Mason and Andy's Journey in Remodeling 06:57 Marketing Challenges and Opportunities 10:02 The Importance of a Strong Online Presence 13:07 Enhancing Client Experience and Engagement 16:02 Strategic Partnerships for Growth 19:05 Narrowing Focus for Better Results 22:03 Understanding SEO and Google Ads 25:11 Transitioning to Higher-End Projects 28:39 Evaluating Marketing Strategies: Trade Shows vs. Digital 32:01 Enhancing Sales Processes for Better Client Engagement 33:55 Hiring Strategies: Balancing Experience and Growth 37:33 Narrowing Focus for Training and Efficiency 40:29 Identifying Bottlenecks in Growth 44:02 Key Takeaways and Future Directions

Contractor Growth Tips
#457 How Pre-Construction Systems Create Control & Profit (ft. Todd Dawalt)

Contractor Growth Tips

Play Episode Listen Later Apr 9, 2025 58:34


In this episode of the Contractor Growth Network podcast, Logan Shinholser talks with Todd Dawalt, founder of Construction Leading Edge and host of The Construction Leading Edge Podcast. Together, they dive into the dangerous trap many contractors fall into, doing “just enough to start” (JETS)—and why that mentality holds businesses back from sustainable growth. Todd shares how building robust pre-construction systems, documenting processes, and creating real clarity in communication can make the difference between chaos and control on a jobsite. Drawing from his years of coaching and consulting with construction companies, Todd walks through tactical strategies for increasing profitability and how simple documentation can solve major business problems. Whether you're a one-man band or running a team of 100, this episode is packed with insights that will help you stop winging it and start winning. Key Takeaways The JETS Mentality is Holding You Back Doing “just enough to start” creates costly mistakes and jobsite chaos. Companies need to operate with a mindset of clarity, not improvisation. Documented Systems Drive Profitability Contractors often mistake “it's in my head” for a system. Writing things down can solve 80% of common construction business problems. Pre-Construction is Where the Money Is Made Profits are built (or lost) before the job even begins. Pre-construction systems reduce change orders, stress, and delays. Turn Chaos into Predictability Without structure, your team will make up their own rules. Checklists, job books, and templates create consistent results. Leadership Isn't About Hustle—It's About Systems Business owners need to graduate from “doer” to “leader.” Building systems empowers your team and removes dependency on you. Memorable Quotes “Chaos is expensive—clarity is profitable.” “You don't rise to the level of your goals; you fall to the level of your systems.” “Documenting your process is the cheapest, fastest way to fix most of your problems.” Actionable Advice Start with one system. Pick one process you repeat often and document it. Replace tribal knowledge. Get everything out of your head and onto paper. Build a job book. Give your team a standard package of information for every job. Focus on pre-construction. Nail the planning phase before picking up a hammer. Lead with clarity. Create systems that enable your team to win without you.

Remodelers On The Rise
Streamlining Sales for Remodelers

Remodelers On The Rise

Play Episode Listen Later Mar 27, 2025 39:17


In this episode of Remodelers On The Rise, Kyle sits down with Matt Jenkins from MJ Kitchen and Bath to explore how remodelers can streamline their sales process using smart technology and client-first strategies. Learn how Matt uses new tools to improve efficiency, personalization, and the client experience from the first contact all through the process. Matt also shares how their showroom supports faster design decisions, builds trust, and elevates marketing efforts. From leadership and team culture to business strategy and community support, this conversation is packed with actionable insights for remodeling professionals focused on growth! ----- Today's episode is sponsored by Contractor Growth Network. Discover how to build a brand that stands out at contractorgrowthnetwork.com. ----- Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit Remodelersontherise.com today and take your remodeling business to new heights! ----- Takeaways Listening to podcasts is a great start for learning. Implementing technology can streamline the sales process. Personal touch is crucial in client interactions. A showroom enhances credibility and efficiency. Focusing on specific project types can improve business success. Team culture and leadership are essential for growth. Celebrating wins can boost team morale. Regular meetings with the team are necessary for success. Community engagement fosters growth and learning. Continuous improvement is key in the remodeling industry. ----- Chapters 00:00 Introduction to Matt Jenkins and MJ Kitchen and Bath 07:06 Transforming the Sales Process with Technology 12:59 Personalizing Client Interactions 18:45 Streamlining Design and Selection Process 22:51 Finding Your Niche in Remodeling 24:59 The Value of a Showroom 29:10 Leadership and Team Culture 37:01 Final Thoughts and Community Engagement

Remodelers On The Rise
Understanding and Optimizing the Taxes You Pay

Remodelers On The Rise

Play Episode Listen Later Feb 21, 2025 25:11


In this episode, Kyle Hunt breaks down the essentials of tax planning for remodelers, sharing insights and strategies to understand and optimize the taxes you pay. Using his practical tax planning worksheet as a guide, Kyle covers key topics like tax brackets, deductions, S-Corp benefits, and the Qualified Business Income deduction—arming you with the knowledge to manage your biggest expense with confidence. Download the worksheet here and start taking control of your tax strategy today! Today's episode is sponsored by Contractor Growth Network. Discover how to build a brand that stands out at contractorgrowthnetwork.com. -----  Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit RemodelersOnTheRise.com today and take your remodeling business to new heights! ---- Takeaways Understanding taxes is crucial for business owners. Regular meetings with your CPA are essential. You should not be surprised by your tax bill. Itemized deductions can significantly reduce taxable income. The tax bracket you fall into does not reflect your overall tax rate. Qualified Business Income (QBI) deductions can lower your tax burden. Planning for taxes should be a year-round activity. Keeping accurate financial records aids in tax preparation. Being informed about tax laws can lead to better financial decisions. Proactive tax planning can alleviate stress during tax season.

Contractor Growth Tips
#450.2 Cornerstone's 9-Day Design Build Process (ft. AJ Ballantine) - Part 2

Contractor Growth Tips

Play Episode Listen Later Jan 3, 2025 78:28


In this second half of our interview with AJ Ballantine, discover how Cornerstone's 9-Day Design Build Process revolutionized sales and design!   In this exclusive two-part interview, AJ Ballantine shares how he condensed a lengthy 5-week process into just 9 days—all without increasing staff. Learn the secrets behind his system overhaul, streamlined workflows and how contractors can adopt these strategies to boost efficiency and profits.  Whether you're a contractor, designer, or business owner, AJ's insights will help you rethink your processes and scale smarter. Don't miss this game-changing episode of the Contractor Growth Network Podcast! Key Takeaways: Streamlining sales and design systems. Reducing timelines without sacrificing quality. AJ's actionable tips for contractors.   

The Home Builder Digital Marketing Podcast
Episode #247: Generating Quality Referral Leads Online - Logan Shinholser

The Home Builder Digital Marketing Podcast

Play Episode Listen Later Dec 11, 2024 32:06


This week on The Home Builder Digital Marketing Podcast, Logan Shinholser of Contractor Growth Network joins Greg and Kevin to discuss how home builders can generate more quality referral leads online. https://www.buildermarketingpodcast.com/episodes/247-generating-quality-referral-leads-online-logan-shinholser

Contractor Growth Tips
#449 Establishing Your USP (ft. Ian Miclean)

Contractor Growth Tips

Play Episode Listen Later Dec 5, 2024 30:53


In the second part of this podcast series from The Contractor Growth Network, we dive into the importance of establishing your Unique Selling Proposition (USP). Join us as CGN's resident marketing expert, Ian MicLean, shares actionable insights on how to identify and refine your USP to stand out in your market. Whether you're looking to attract more ideal clients or differentiate yourself from competitors, this episode is packed with valuable strategies tailored for contractors and business owners. Don't miss out on this essential guide to building your brand identity and driving growth!

Contractor Growth Tips
Identifying Your ICA (ft. Ian McLean)

Contractor Growth Tips

Play Episode Listen Later Nov 21, 2024 40:07


In this episode of The Contractor Growth Network, host Logan Shinholser dives deep into the art of identifying your Ideal Client Avatar (ICA) with special guest Ian McLean, CGN's Marketing Director. Together, they explore actionable strategies to pinpoint your perfect audience, tailor your marketing, and drive real growth for your contracting business. Whether you're a seasoned contractor or just starting out, this conversation will equip you with the tools to refine your outreach and amplify your impact. Tune in for expert advice and practical tips you don't want to miss!

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Contractor Growth Tips
#447 Solving Contractor Pain Points Through Automation & Tech (ft. Tanner Mullen)

Contractor Growth Tips

Play Episode Listen Later Nov 7, 2024 51:29


In this insightful episode of the Contractor Growth Network, host Logan Shinholser talks with Tanner Mullen, founder of DripJobs and owner of a thriving painting company in Florida. Tanner shares his journey in the contracting world and dives into the powerful role automation and technology play in solving the everyday pain points contractors face. Drawing from his real-world experience as a business owner and his expertise with DripJobs, Tanner breaks down how contractors can simplify scheduling, improve client communication, and tackle time-consuming tasks with automation. If you're a contractor looking to streamline operations, grow your business, and deliver exceptional results for your clients, this episode is packed with actionable insights. Join us to learn about game-changing tools and strategies that can help contractors achieve more while working less. Don't miss out on Tanner's tips for sustainable growth, operational efficiency, and making the most out of tech in the contracting space! Check out Drip Jobs here: https://www.dripjobs.com/?utm_source=google&utm_medium=cpc&utm_campaign=HD-DripJobs-Search-NA-Brand&utm_content=165541702264&utm_term=drip%20jobs&utm_source=google&utm_medium=cpc&utm_campaign=HD-DripJobs-Search-NA-Brand&utm_content=165541702264&utm_term=drip%20jobs&gad_source=1&gclid=Cj0KCQiAoae5BhCNARIsADVLzZcx1E5ei-5ovwPkZkB7TBJPOSvVE3ddIUgfDjGmp_ONiYruZPk3pHEaAsuJEALw_wcB

Contractor Growth Tips
#446 Managing Handyman and Remodeling (ft. Chris Lalomia)

Contractor Growth Tips

Play Episode Listen Later Oct 24, 2024 50:14


In this episode of the Contractor Growth Network podcast, Logan Shinholser sits down with Chris Lalomia, founder of The Trusted Toolbox, a handyman and remodeling company generating over $3 million annually. Chris shares his journey from corporate life to building a thriving handyman business with 15 employees and how he expanded into the remodeling space. The conversation dives deep into the operational and marketing strategies that helped Chris scale his business, the challenges of balancing handyman and remodeling services, and why staying focused on what you excel at is key to success. Chris also offers practical tips on training employees, managing customer expectations, and navigating industry trends. Tune in to learn how to cross-promote services and grow your business in the home services industry. Keywords: handyman business, remodeling business, home services industry, scaling a business, business operations, contractor marketing, Chris Lalomia, The Trusted Toolbox, business growth, training employees, customer service, contractor podcast.

Remodelers On The Rise
Effective Marketing for Remodelers with Logan Shinholser

Remodelers On The Rise

Play Episode Listen Later Sep 27, 2024 33:55


Uncover the principles of effective marketing for remodelers in this compelling episode of Remodelers On The Rise! Host Kyle Hunt engages in an enlightening conversation with marketing expert Logan Shinholser of Contractor Growth Network, exploring the strategies that can elevate your remodeling business through impactful marketing techniques. From establishing a unique brand identity to mastering the art of creating engaging content, this episode delivers practical insights and actionable advice to enhance your marketing approach. Tune in to gain valuable expertise from Logan Shinholser and propel your business toward growth and success! ----- Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit RemodelersOnTheRise.com today and take your remodeling business to new heights! ----- Takeaways Marketing efforts have significantly increased in importance recently. Differentiation is key to standing out in a competitive market. Creating project spotlights can effectively showcase work. Homeowners often need to be excited about remodeling projects. Visual content drives engagement and can lower advertising costs. Building a marketing pipeline is essential for long-term success. SEO and Google Ads are crucial for visibility. Budgeting for marketing should be a priority for remodelers. Social media and video content are vital for engagement. Being proactive in marketing is essential for success.  Chapters 00:00 Introduction to Marketing in Remodeling 02:54 The Importance of Differentiation in Marketing 06:09 Creating Compelling Project Spotlights 09:02 Understanding Homeowner Psychology 11:47 Leveraging Visual Content for Engagement 15:05 Building a Marketing Pipeline 17:57 Effective Use of Marketing Budgets 21:13 SEO and Online Presence 24:03 The Role of Google Ads 26:48 Embracing Short-Form Video Content 30:01 Final Thoughts and Contact Information

Contractor Growth Tips
#444 Simplifying Your Business Systems (ft. Liz Chism)

Contractor Growth Tips

Play Episode Listen Later Sep 27, 2024 49:37


In this episode of Contractor Growth Network, host Logan Shinholser sits down with Liz Chism, process and systems mastermind, to talk about her unique approach to creating systems that gets the entire team involved and bought in on the process. Getting the whole team bought into the "why," and then the "how."   0:00:00 How Liz mastered systems in the brewery industry 0:09:11 How to make your systems sustainable for the long term 0:12:54 How to correct without hurting morale 0:14:36 How to team up with your crew against the problem 0:20:09 Creating SOPs as a result of questions to your team 0:23:07 How to handle pushback from the team 0:30:48 The 5 step process to simplify your systems 0:44:44 The easiest way to document changing systems 0:47:40 The biggest takeaway to implement today   

Contractor Growth Tips
#443 Adjusting the 6 Financial Dials (ft. Kyle Hunt

Contractor Growth Tips

Play Episode Listen Later Sep 12, 2024 54:27


In this episode of Contractor Growth Network, host Logan Shinholser sits down with Kyle Hunt, the mastermind behind Remodelers on the Rise, to explore how contractors can maximize their remodeling profits by adjusting the six key financial dials. Whether you're looking to boost your bottom line, improve cash flow, or streamline your business processes, this conversation is packed with actionable insights that will help you succeed. Kyle shares his years of industry experience and offers practical advice on how to take control of your financials and grow a profitable remodeling business. Don't miss this chance to learn from the best!

Contractor Growth Tips
#441 AI-Driven SEO: What's Real and What's Hype? (ft. Stuart Hendry)

Contractor Growth Tips

Play Episode Listen Later Aug 16, 2024 44:10


In this episode of The Contractor Growth Network, host Logan Shinholser sits down with CGN's SEO expert, Stuart Hendry, to unravel the mysteries surrounding AI's role in search engine optimization. Together, they dive deep into what's genuinely transformative in AI-driven SEO and what's simply marketing buzz. From understanding the latest tools and technologies to practical tips on integrating AI into your SEO strategy, this episode is a must-listen for anyone looking to stay ahead in digital marketing. Whether you're an SEO veteran or just getting started, Logan and Stewart provide valuable insights to help you distinguish between real opportunities and overhyped trends.

The Contractor Fight with Tom Reber
TCF939: The Power of Storytelling

The Contractor Fight with Tom Reber

Play Episode Listen Later Aug 15, 2024 27:04


Today, Tom's guest is Aaron Horner, Director of Video Marketing at Contractor Growth Network. Aaron explains how powerful storytelling is in the marketing content you create for your business. He also shares how you can bring your current clients into your stories, which makes the content much more relatable to prospects who see your videos on social media. Episode Highlights:[00:00] - Intro[02:00] - The work Aaron does with Contractor Growth Network[04:15] - Storytelling - what is it and how to do it well[06:53] - Examples of stories Aaron and his team tell [10:20] - How CGN plans out the storytelling process with contractors[11:58] - What do they do when they come across people who don't want to be interviewed[12:26] - How to encourage your current clients to be part of the storytelling process[13:20] - Crazy things homeowners have said to Aaron[15:26] - Posting videos through ad campaigns on social media[18:49] - Letting your work speak for itself[20:56] - What to do if you can't create video content yet[21:31] - How to get in contact with Aaron for advice[22:30] - Why Tom wants you to stop half-assing your marketing effortsResources:==Contractor Growth Network: https://www.contractorgrowthnetwork.com/

Contractor Growth Tips
#439 Repeat Buyers: Understanding and Using Customer Lifetime Value (feat. Steve Shinholser)

Contractor Growth Tips

Play Episode Listen Later Jul 19, 2024 54:58


In this episode of The Contractor Growth Network, Join our host, Logan Shinholser, as he sits down with his father, Steve Shinholser, to explore the secrets behind building successful businesses and maintaining lifelong customers. Steve shares his journey from starting a lifeguard business right out of college to founding Premier Ponds, a company he ran for 20 years. He discusses the importance of customer retention, the lessons learned from his ventures, and the strategies he employed to create businesses that were easy to run and highly profitable. Tune in to hear valuable insights on customer service, business growth, and achieving a win-win situation for both business owners and customers.  

Contractor Growth Tips
#436 How To Become The Disney of Remodeling (Client Experience Tips feat. Aly Romano)

Contractor Growth Tips

Play Episode Listen Later May 3, 2024 53:14


In this episode, Logan Shinholser is joined by Aly Romano, the Director of Website Development at CGN. Aly, who also spearheads client relations, shares her philosophy on creating exceptional client experiences that go beyond the ordinary. Drawing from her rich background in customer service, Aly emphasizes the importance of personal connections and genuine relationships in fostering client satisfaction. She reveals her approach to starting conversations by prioritizing clients' well-being, setting the tone for a journey of growth and collaboration. Aly delves into her experiences in the restaurant industry and her professional evolution within CGN, highlighting her commitment to continuous learning and improvement. Her adeptness at handling challenges with grace underscores her dedication to delivering outstanding service consistently. Logan commends Aly's unwavering dedication and resilience in the face of obstacles. He applauds her proactive attitude towards problem-solving, aligning with CGN's overarching goal of providing exceptional client service. Aly's passion for creating meaningful experiences extends beyond the workplace, reflecting a genuine desire to positively impact lives. Tune in to discover how Aly Romano's commitment to personal impact and genuine relationships is shaping exceptional client experiences at Contractor Growth Network, setting a standard for excellence in client services.   Check out more of CGN! www.contractorgrowthnetwork.com   Aly's Wedding Registry: https://www.theknot.com/us/alexandra-romano-and-michael-kyle-may-2024/registry  

Paint ED Podcast
From Good To Great With Strategy And Intention: The Contractors Fight

Paint ED Podcast

Play Episode Listen Later Dec 5, 2023 27:21


Find More Episodes on PCA Overdrive: https://www.pcaoverdrive.org/the-contractor-fight PCA Overdrive is free for members. Not a member? Download the app on the Apple Store or Google Play and enjoy a 7 day free trial! Become a member: https://www.pcapainted.org/membership-resources/ Are you feeling stuck in mediocrity in your contracting business, and dream of taking it to new heights of success? If you're looking for the right strategies to make this transformation happen, then this episode is for you! Join Tom for an insightful conversation with Logan Shinholser of Contractor Growth Network as he unleashes the secrets that will take your business from merely “good” to absolutely GREAT! Logan is also the sponsor of Mile High Profit Summit 2023. Today he shares his expertise on how to transform your business through strategic and intentional marketing. In this episode, we talk about… Having a marketing strategy and plan rather than just trying random tactics Differentiating good marketing from great marketing Emotional aspect of marketing and how impatience can hinder success Logan's definition of marketing strategy An example of playing the long game in marketing Things businesses can do to differentiate themselves and build trust with potential customers Resources: The Mile High Profit Summit isn't your typical boring contractor conference. Our speakers are experts who will keep you engaged with valuable tips and tricks that will immediately impact your bottom line. You can say goodbye to boredom and welcome actionable insights to help you skyrocket your profits! Visit TinyURL.com/MileHighCGN and join us in Denver this September.

Paint ED Podcast
The Be - Look - Attract Marketing Strategy: Estimate Rocket Podcast

Paint ED Podcast

Play Episode Listen Later Nov 17, 2023 39:48


Find More Episodes on PCA Overdrive: https://www.pcaoverdrive.org/estimate-rocket-podcast-1 PCA Overdrive is free for members. Not a member? Download the app on the Apple Store or Google Play and enjoy a 7 day free trial! Become a member: https://www.pcapainted.org/membership-resources/ On this episode of Rocket Your Business for Trade Contractors we are joined by Logan Shinholser of the Contractor Growth Network to talk about what trade businesses can do to build a more cohesive and compelling marketing plan. Many companies want to jump straight to the "attraction" phase of marketing strategy, but Logan discusses reasons why service quality and powerful branding form the foundation for any successful marketing strategy. Getting the Be-Look-Attract sequence out-of-order can have disastrous consequences for your company and can waste a LOT of time and money. Learn how to give the right attention to the right phase of marketing and you'll super-charge your strategy! Learn more about the Contractor Growth Network here!

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Estimate Rocket Radio
The Be-Look-Attract Marketing Strategy with Logan Shinholser

Estimate Rocket Radio

Play Episode Listen Later Nov 15, 2023 38:57


On this episode of Rocket Your Business for Trade Contractors we are joined by Logan Shinholser of the Contractor Growth Network to talk about what trade businesses can do to build a more cohesive and compelling marketing plan. Many companies want to jump straight to the "attraction" phase of marketing strategy, but Logan discusses reasons why service quality and powerful branding form the foundation for any successful marketing strategy. Getting the Be-Look-Attract sequence out-of-order can have disastrous consequences for your company and can waste a LOT of time and money. Learn how to give the right attention to the right phase of marketing and you'll super-charge your strategy!Learn more about the Contractor Growth Network here!

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Contractor Growth Tips
#418 Getting Started With Social Media (feat. Mike Kyle)

Contractor Growth Tips

Play Episode Listen Later Oct 26, 2023 36:13


REGISTER FOR THE SOCIAL MEDIA MASTERCLASS HERE: www.contractorgrowthnetwork.com/social-media-event    Welcome to Learn With CGN, the podcast that brings you insights and knowledge from experts in a variety of fields hosted by Sean David. In today's episode, we're talking all about social media for businesses. Our guest is Mike Kyle, Content Manager for Contractor Growth Network, a digital marketing agency that specializes in helping contractors grow their businesses online. Mike is a social media expert, and in this episode, he'll be sharing his tips and advice on how to use social media effectively for your business. We'll cover the platforms you should be on, how often to post, and how to create engaging content that will help you connect with your audience. Whether you're new to social media or you're looking to take your social media game to the next level, this episode is packed with insights and actionable advice that you can start using today. So grab a pen and paper, and get ready to learn how to use social media to grow your business. If you're interested in learning more about Contractor Growth Network visit our website www.contractorgrowthnetwork.com 

Contractor Growth Tips
#420 A Look Into How We Film Videos For Clients (feat. Aaron & Sean, CGN Video Team)

Contractor Growth Tips

Play Episode Listen Later Oct 20, 2023 28:35


REGISTER FOR THE SOCIAL MEDIA MASTERCLASS HERE: www.contractorgrowthnetwork.com/social-media-event   LEARN HOW WE CAN DO VIDEO FOR YOU: www.contractorgrowthnetwork.com/video-marketing   On today's episode of the Contractor Growth Network podcast, Mike is joined by Aaron Horner and Sean David, the video team at CGN! Aaron and Sean have just come back from 3 weeks on the road with clients and today they share what the past 3 weeks have been like for them! We talk about what makes someone's videos great, the best moments of the trips, and how we prepare to film videos with clients! We hope you enjoy this conversation!

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Contractor Growth Tips
#418 How To Become The Go-To Contractor In Your Area (Mile High Profit Summit Breakout Session 2023)

Contractor Growth Tips

Play Episode Listen Later Oct 6, 2023 40:52


Welcome back to the Contractor Growth Network podcast! Today's episode is Logan's talk at the Mile High Profit Summit where he walks through how to become the go-to contractor in your area no matter what you charge.  The presentation revolves around 3 key points Showcasing your work through high quality photos Demonstrate what it looks like to work with you through video content Become the authority in your space with blog articles If you liked this episode and want to learn more, check out our website! www.contractorgrowthnetwork.com 

Contractor Growth Tips
#410 Creating A Culture Of Content

Contractor Growth Tips

Play Episode Listen Later Aug 4, 2023 11:18


Join our video email series! https://diy.contractorgrowthnetwork.com/free-video-marketing-series Welcome back to the Contractor Growth Network podcast! I'm excited to dive into the world of content marketing and how it can revolutionize your contracting company's growth. I share my journey of introducing content marketing to my dad's pond company back in 2014. At that time, content marketing was a relatively new concept, and it was met with skepticism by some team members. However, through dedication and perseverance, I was able to create a culture of content that transformed the company's marketing efforts. One of the most crucial aspects of creating a culture of content is buy-in from the top. As a contracting company owner or marketing leader, you need to wholeheartedly believe in the power of content marketing and lead by example. When your team sees your enthusiasm and commitment, they'll be more inclined to embrace content creation and promotion. But it doesn't stop there. Making content creation easy and accessible for your team is essential for sustained success. I'll share with you the practical strategies I used to get my team on board. By providing clear guidelines and creating a simple form for photo uploads, I made it easy for team members to contribute to our content marketing efforts. Furthermore, I'll emphasize the importance of having a dedicated content creator. When you have someone solely responsible for content production and promotion, it ensures consistency and quality. Having a designated person also allows other team members to focus on their core responsibilities, preventing content creation from becoming an afterthought. The impact of a strong content marketing strategy goes beyond marketing itself. As I'll explain, when your clients see engaging content showcasing your team's expertise and personality, it builds trust and establishes your company as an industry leader. This newfound recognition empowers your team and instills a sense of pride in their work. By the end of this episode, you'll have a clear understanding of how to create a culture of content within your contracting company, making content marketing a central pillar of your growth strategy. So, join me on this journey, and let's unlock the power of content marketing for your contracting business. If you find this episode valuable, please consider leaving a review and sharing it with fellow contractors who can benefit from this game-changing approach. Tune in now and embark on the path to success through content marketing!   www.contractorgrowthnetwork.com

The Contractor Fight with Tom Reber
TCF786: From Good to Great with Strategy and Intention with Logan Shinholser of Contractor Growth Network

The Contractor Fight with Tom Reber

Play Episode Listen Later Aug 2, 2023 26:52


Are you feeling stuck in mediocrity in your contracting business, and dream of taking it to new heights of success? If you're looking for the right strategies to make this transformation happen, then this episode is for you!    Join Tom for an insightful conversation with Logan Shinholser of Contractor Growth Network as he unleashes the secrets that will take your business from merely “good” to absolutely GREAT! Logan is also the sponsor of Mile High Profit Summit 2023. Today he shares his expertise on how to transform your business through strategic and intentional marketing.    In this episode, we talk about…  Having a marketing strategy and plan rather than just trying random tactics Differentiating good marketing from great marketing Emotional aspect of marketing and how impatience can hinder success Logan's definition of marketing strategy An example of playing the long game in marketing Things businesses can do to differentiate themselves and build trust with potential customers   Resources:  The Mile High Profit Summit isn't your typical boring contractor conference. Our speakers are experts who will keep you engaged with valuable tips and tricks that will immediately impact your bottom line. You can say goodbye to boredom and welcome actionable insights to help you skyrocket your profits!  Visit TinyURL.com/MileHighCGN and join us in Denver this September.   = Contractor Growth Network: https://www.contractorgrowthnetwork.com/   

Contractor Growth Tips
#406 Explaining Threads and Google's Latest Lawsuit (Marketing News July 14, 2023)

Contractor Growth Tips

Play Episode Listen Later Jul 14, 2023 14:14


Welcome back to the Contractor Growth Network Podcast! In this episode, host Logan Shinholser dives into the latest developments in the marketing world and how they relate to your contracting business. Get ready for an insightful conversation on two main topics: Meta's new app, "Threads," and Google's legal action against fake reviews. First up, Logan unpacks Meta's Threads app, which is making waves as the competitor to Twitter. With Elon Musk's takeover of Twitter causing some turbulence, Meta saw an opportunity to step into the business ring. Threads offers a similar interface to Twitter and has already gained over 100 million users within a week. Logan explains why even though Threads may not be the perfect fit for contractors right now, it's crucial to stay aware of its significance, considering the dominant presence of Meta, Facebook, Instagram, and WhatsApp in the online world. Next, Logan delves into Google's fight against fake reviews. He exposes the shady practice of "rank and rent," where scammers manipulate search rankings by creating fake websites and Google business profiles with phony reviews. Google has recognized this fraudulent behavior and is taking legal action to crack down on those involved. Logan warns contractors to be cautious if approached with rank and rent opportunities, emphasizing the importance of building your brand and SEO organically to align with Google's efforts to maintain a trustworthy online ecosystem. In addition to these intriguing topics, Logan shares valuable insights on effectively communicating your company's vision. Drawing from his recent experience at Contractor Growth Network's end-of-quarter meeting, he highlights the impact of visualizing and sharing the company's direction with the team. Discover how a clear vision can foster team morale, engagement, and a sense of purpose. So, if you're a contractor looking to stay ahead of the game, this episode is a must-listen! Tune in to gain valuable knowledge about the Threads app, the importance of authentic SEO practices, and the power of communicating your company vision. Subscribe to the Contractor Growth Network Podcast for more exciting discussions and expert tips on marketing strategies for contractors.   www.contractorgrowthnetwork.com

Contractor Growth Tips
#403 Identifying The Needs Of Your Clients (feat. Ian Miclean - Contractor Growth Network)

Contractor Growth Tips

Play Episode Listen Later Jun 23, 2023 11:17


Pain points are the problems, big or small, that your customers face during their buyer's journey. These problems may prevent them from choosing your services or lead them to consider your competitors. Our discussion will focus on understanding the basics of customer pain points, the different categories, and how to identify them effectively. We delve into monetary concerns, one of the common pain points in contracting services. We discuss how to help your customers overcome budget constraints and misconceptions about pricing through smart content marketing. We further tackle support issues that can push potential clients towards competitors. We evaluate how businesses can streamline the buyer's journey, provide comprehensive customer service, and effectively manage interactions with customers. We also touch upon procedural setbacks and how wasting time can be as detrimental as wasting money. Learn how your business can highlight its time-saving potential and improve the overall customer experience through data, infographics, and compelling success stories. Finally, we discuss how to discover pain points through various mediums. From direct conversations with prospects, exploring online forums and reviews, monitoring social media, to consulting your sales reps, we share strategies to help you gain valuable insights into your customers' needs. This episode will also highlight how you can leverage these insights to boost your marketing campaigns and ultimately increase customer conversions. We discuss how you can team up with a professional digital marketing company like Contractor Growth Network to get the best results from your efforts. Join us on this journey of discovering and resolving customer pain points, to take your contracting business to the next level!   www.contractorgrowthnetwork.com

pain clients identifying contractors contractor growth network
Contractor Growth Tips
#400 How The Buyers Journey Impacts Your Marketing Strategy [feat. Mike Kyle]

Contractor Growth Tips

Play Episode Listen Later Jun 2, 2023 12:05


Welcome to another insightful episode of the Contractor Growth Network podcast, your go-to resource for practical strategies and invaluable insights into growing your contracting business. In the driver's seat as always, we have Sean David and Mike Kyle, ready to lead you on the path to business success. In today's episode, we focus on a key concept that holds the power to transform your business strategies - The Buyer's Journey. Understanding your customers and their decision-making process is pivotal in creating effective content marketing strategies, and we're here to unravel just how you can do that. Based on our comprehensive blog post, "The Role of Content Marketing in the Buyer's Journey," we'll take you through the three stages every potential client goes through - Awareness, Consideration, and Decision. We'll explain how you can create engaging, relevant content for each stage, guiding your potential client from having a problem to choosing your contracting services as the solution. We delve into the intricacies of buyer psychology, showcasing how your content can resonate with your audience at the right place and the right time. You'll also gain insights into how storytelling can make your content more relatable and compelling, and why consistently addressing your audience's concerns can build trust and lead to conversions. This episode is perfect for both seasoned contractors looking to optimize their content strategies and newcomers eager to understand how content marketing can guide potential clients towards their services. So join Sean and Mike for this deep-dive into understanding the buyer's journey, and equip your contracting business with the tools needed to attract, engage, and convert with effective content. Tune in now, and elevate your content marketing strategy to new heights!   www.contractorgrowthnetwork.com

Contractor Growth Tips
#399 Getting Started With Content Marketing [feat. Mike Kyle]

Contractor Growth Tips

Play Episode Listen Later May 26, 2023 21:20


Welcome to another transformative episode of the Contractor Growth Network podcast, your indispensable source of insights and strategies for growing your contracting business. Hosted by industry gurus, Sean David and Mike Kyle, we're here to drive your business forward. In this episode, we delve into the nitty-gritty of content creation. It's no secret that in today's digital age, high-quality content can make or break your business. But how do you start? How can you ensure your content stands out from the crowd? With our hands-on experience and industry insights, we're here to guide you every step of the way. Drawing from our expert blog post, "Guide to Video Promotion and Distribution," we'll cover all the bases - from why creating content is vital for your contracting business, to the type of content you should create, and how you can effectively promote and distribute it to reach a broader audience. We'll explore the importance of creating compelling video content and how it can increase your online visibility and attract more clients. Whether you're a contracting business newbie or a seasoned professional seeking to take your content game to the next level, this episode is packed with valuable tips and practical advice to help you make a significant impact in the digital space. Join Sean and Mike for this enlightening episode and transform the way you see and use content in your contracting business. Make sure to tune in!   www.contractorgrowthnetwork.com

Contractor Growth Tips
#397 Types of Content Marketing (feat. Mike Kyle - Contractor Growth Network)

Contractor Growth Tips

Play Episode Listen Later May 12, 2023 19:14


In this episode of the Contractor Growth Network podcast, host Sean David and CGN Content Manager Mike Kyle discuss the different types of content marketing that contractors can use to grow their businesses. The conversation covers a range of topics, including the benefits of using videos, blogs, social media, case studies, guides, and user-generated content as part of your content marketing strategy. Sean and Mike share their insights and expertise on how to create effective content for each of these platforms, and how to measure the success of your efforts. The episode also delves into the importance of understanding your target audience when creating content, and how to tailor your content to meet their needs and interests. If you're a contractor looking to get more out of your content marketing efforts, this episode is a must-listen. Join Sean and Mike as they share practical tips and strategies for creating and sharing effective content that will help you grow your business and connect with your target audience.   www.contractorgrowthnetwork.com  

Contractor Growth Tips
#396 The Differences Between Content Marketing and Traditional Marketing

Contractor Growth Tips

Play Episode Listen Later May 5, 2023 9:58


On this episode of the Contractor Growth Network podcast, host Sean David welcomes CGN Content Manager Mike Kyle to discuss the differences between content marketing and traditional marketing. The conversation covers a range of topics, including how content marketing differs from traditional marketing in terms of appeal and financial investment. Sean and Mike also explore the benefits of targeting a specific audience with your marketing efforts, rather than trying to appeal to everyone. The episode also delves into the financial differences between content marketing and traditional marketing, and why investing in content marketing can be a more cost-effective strategy in the long run. Finally, Sean and Mike discuss the importance of balancing short-term sales goals with long-term brand building. While traditional marketing can be effective at driving immediate sales, content marketing is a valuable tool for building a strong, recognizable brand that will pay dividends over time. If you're a contractor looking to better understand the differences between content marketing and traditional marketing, this episode is for you. Join Sean and Mike as they share their insights and expertise on how to build a successful marketing strategy for your contracting business.   www.contractorgrowthnetwork.com  

Contractor Growth Tips
#395 - A 26 Year Journey of Building A Contracting Business (feat. Jef Forward - Forward Design Build & Remodel)

Contractor Growth Tips

Play Episode Listen Later Apr 28, 2023 53:01


Welcome to the Contractor Growth Network hosted by Logan Shinholser, where we bring on successful contractors to share their stories and strategies for growing a profitable business. In this episode, we are joined by Jef Forward, owner of Forward Design Build & Remodel, who has been in the business for 26 years. Jef shares his journey of starting in 1997 and taking 4 years to work his way out of a financial hole. He also talks about joining Remodelers Advantage to understand the numbers behind his business. Jef's company specializes in construction and design, and he shares his "moment of becoming a businessperson" as well as a 6-month swing of serious doubt. Jef's story is one of perseverance and growth. His wife survived cancer while he was growing his business. Jef's business philosophy is "Happy team, happy clients." This episode is full of valuable insights and strategies for any contractor looking to grow their business. Tune in to the Contractor Growth Network with Logan Shinholser to hear Jef Forward's inspiring story.   www.contractorgrowthnetwork.com

Contractor Growth Tips
#394 Understanding Content Marketing (feat. Mike Kyle - Contractor Growth Network)

Contractor Growth Tips

Play Episode Listen Later Apr 21, 2023 16:25


In this episode of the Contractor Growth Network podcast, host Sean David is joined by CGN Content Manager Mike Kyle to discuss content marketing for contractors. The episode covers the basics of content marketing, including what it is and why it's important for contractors looking to grow their business. Sean and Mike dive into the many benefits of content marketing, including building trust with potential clients, establishing expertise in your field, and generating leads for your business. The conversation also covers practical tips for getting started with content marketing. If you're a contractor looking to take your business to the next level, this episode is a must-listen. Join Sean and Mike as they share their insights and expertise on how content marketing can help you grow your business and achieve your goals. www.contractorgrowthnetwork.com

Contractor Growth Tips
#393 - Evolving Into A Design-Build Firm (feat. Paul McManus - McManus Kitchen & Bath)

Contractor Growth Tips

Play Episode Listen Later Apr 7, 2023 39:49


Welcome to the Contractor Growth Network podcast, hosted by Logan Shinholser! In this episode, we have a special guest, Paul McManus, the owner of McManus Kitchen & Bath. Paul started his journey in the contracting world by working for a painting company while in college. However, he eventually evolved his skills and passion towards kitchen and bath remodeling. Today, he owns his own showroom and runs a design-build firm that provides an "all in one" experience for his clients. Throughout the episode, Paul shares his insights and experiences on how he successfully transitioned from painting to kitchen and bath remodeling, the challenges he faced when starting his own business, and how he provides a unique and exceptional experience for his clients. If you're looking to grow your contracting business or want to learn from an industry expert, you won't want to miss this episode of the Contractor Growth Network podcast with Paul McManus. Tune in now!   Visit our website: www.contractorgrowthnetwork.com

Contractor Growth Tips
#392 Running A $17M Home Building Company (feat. Dave Stephens - LIDA Homes)

Contractor Growth Tips

Play Episode Listen Later Mar 31, 2023 40:54


Welcome to the Contractor Growth Network podcast, hosted by Logan Shinholser, where we provide insights and strategies for contractors to grow their businesses. In this episode, we have a special guest, Dave Stephens, owner of LIDA Homes, who shares his journey in the construction industry and how he scaled his business to a staggering $17 million a year. Dave and Logan discuss the challenges and opportunities of getting started in construction, including the importance of finding a niche and building a reputation for quality work. They also dive into the strategies that Dave used to grow his business, including building a strong leadership team and implementing systems and operations to streamline the business. Throughout the episode, Dave provides valuable insights into the key factors that have contributed to his success, including the importance of creating a culture of accountability, setting clear goals, and investing in professional development for his team. Whether you're a contractor just starting out or looking to take your business to the next level, this episode is packed with actionable advice and inspiration from one of the industry's most successful leaders. Tune in to the Contractor Growth Network podcast to learn more! Visit LIDA Homes! https://lidahomes.ca/ Visit our website! www.contractorgrowthnetwork.com 

running homes stephens homebuilding contractor growth network
Contractor Growth Tips
#389 Building Your Brand For Your Contracting Business

Contractor Growth Tips

Play Episode Listen Later Mar 23, 2023 23:15


Welcome to the Contractor Growth Network podcast, where we provide insights and strategies to help contractors grow their businesses. In this episode, we're going to dive into the topic of building your brand for your contracting business. We'll start by discussing what a brand is and why it's important for your business. Then we'll move on to the various ways you can build your brand, such as through social media, door hangers, yard signs, direct mail, and truck wraps. We'll talk about the importance of social media for contractors and how you can use it to showcase your work, connect with potential clients, and build your brand online. We'll also touch on the benefits of using more traditional marketing methods, such as door hangers and yard signs, to reach potential clients in your local community. Next, we'll discuss the power of direct mail and how you can use it to target specific neighborhoods and demographics. Finally, we'll talk about truck wraps and how they can turn your company vehicle into a mobile billboard, promoting your brand wherever you go. Tune in to this episode to learn valuable insights and strategies for building your brand as a contractor. Whether you're just starting out or looking to take your business to the next level, this episode is packed with actionable tips that you can implement right away.   Visit our website: www.contractorgrowthnetwork.com

Contractor Growth Tips
#388 Setting Up Your Google Business Profile

Contractor Growth Tips

Play Episode Listen Later Mar 22, 2023 17:12


Welcome to the Contractor Growth Network podcast, where we help contractors and home service businesses grow their companies and achieve their goals. In this episode, we'll be discussing the importance of setting up your Google Business Profile. Your Google Business Profile is a critical component of your online presence, as it helps potential customers find and learn about your business. By setting up your profile, you can increase your visibility in Google search results, improve your online reputation, and ultimately attract more customers. During this episode, we'll walk you through the process of setting up your Google Business Profile, from choosing the right categories to optimizing your profile with photos and reviews. We'll also share tips for managing your profile and responding to customer feedback. Whether you're a new business just getting started or an established contractor looking to improve your online presence, this episode is a must-listen. So, grab a notebook and pen, and let's dive into the world of Google Business Profiles!   Visit our website: www.contractorgrowthnetwork.com

Contractor Growth Tips
#386 The Role Of Your Website

Contractor Growth Tips

Play Episode Listen Later Mar 17, 2023 21:09


Welcome to the Contractor Growth Network podcast, where we help contractors grow their businesses through expert insights and practical strategies. In this episode, our host Logan Shinholser will discuss the critical role your website plays in the foundation of your marketing efforts. Your website is the gateway to your business and often the first point of contact for potential customers. It's where you bring them into your world and convince them to buy into your services and your company. Logan will explore the key elements of an effective website, including how to create compelling content, optimize for search engines, and showcase your expertise. Whether you're just starting out or looking to improve your existing website, this episode will provide valuable insights and actionable tips to help you stand out in a crowded marketplace and drive growth for your business. So join us as we dive into the importance of understanding the role of your website in contractor marketing.   Visit our website! www.contractorgrowthnetwork.com    

contractor growth network
Remodelers On The Rise
Growing Your Remodeling Business with Video

Remodelers On The Rise

Play Episode Listen Later Mar 16, 2023 39:20


Join Kyle and Contractor Growth Network's Logan Shinholser as they discuss the core videos all remodelers should develop and tips on how to get them done! Learn more about the Contractor Growth Network and grab their Video Marketing for Contractors Mini Course here.      

video marketing remodeling contractor growth network
Contractor Growth Tips
#382 Behind The Scenes of a $4.5M Contracting Company (feat. Peter Ranney & Scott Blair)

Contractor Growth Tips

Play Episode Listen Later Mar 10, 2023 43:21


Welcome to the Contractor Growth Network podcast, where we help contractors grow their businesses and achieve their goals. In this episode, we're excited to bring you a behind-the-scenes look at Ranney Blair, a $4M remodeling company with our special guests, Peter Ranney and Scott Blair. Peter and Scott will take us through their journey in the construction industry, sharing insights on how they got started and the challenges they faced along the way. We'll discuss the strategies they used to grow their business, including what worked and what didn't, and the lessons they learned from those experiences. Throughout the conversation, we'll explore the various challenges that contractors face when growing their businesses, such as managing cash flow, hiring and training employees, and scaling operations. Peter and Scott will share their perspective on how to overcome these obstacles and offer valuable advice for businesses looking to take their operations to the next level. Finally, we'll wrap up the episode by asking our guests to share their biggest piece of advice for businesses that are smaller than Ranney Blair. Whether you're just starting out or looking to scale your existing business, you won't want to miss this valuable conversation. So sit back, relax, and join us for this insightful episode of the Contractor Growth Network podcast, as we go behind the scenes of Ranney Blair, a $4M remodeling company.   If you want to learn more, check out our website: www.contractorgrowthnetwork.com

Contractor Growth Tips
#380 Learning The Basics of Social Media (feat Mike Kyle)

Contractor Growth Tips

Play Episode Listen Later Feb 24, 2023 35:25


Welcome to Learn With CGN, the podcast that brings you insights and knowledge from experts in a variety of fields hosted by Sean David. In today's episode, we're talking all about social media for businesses. Our guest is Mike Kyle, Content Manager for Contractor Growth Network, a digital marketing agency that specializes in helping contractors grow their businesses online. Mike is a social media expert, and in this episode, he'll be sharing his tips and advice on how to use social media effectively for your business. We'll cover the platforms you should be on, how often to post, and how to create engaging content that will help you connect with your audience. Whether you're new to social media or you're looking to take your social media game to the next level, this episode is packed with insights and actionable advice that you can start using today. So grab a pen and paper, and get ready to learn how to use social media to grow your business. If you're interested in learning more about Contractor Growth Network, you can find them on social media @contractorgrowth. And if you enjoy this episode, don't forget to subscribe to Learn With CGN and leave us a review. Thanks for listening!

Contractor Growth Tips
#375 - The New Era of Direct Mail (feat. Dave Carroll - DOPE Marketing)

Contractor Growth Tips

Play Episode Listen Later Jan 13, 2023 17:13


REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT: https://neweracontractingsummit.com/sign-up   Welcome to the Contractor Growth Network podcast, where host Logan Shinholser sits down with industry experts to discuss the latest strategies and tactics for growing your contracting business. On this episode, Logan is joined by special guest Dave Carroll from DOPE Marketing.   Dave is a well-known speaker at the New Era of Contracting Summit and is an expert in the field of direct mail marketing. He will be sharing his best practices and insights on how to effectively use direct mail to achieve your business goals. Tune in to learn more about the latest trends and strategies in direct mail marketing for contractors.

marketing new era dope direct mail dave carroll dope marketing contractor growth network
Contractor Growth Tips
#373 The New Era of Hiring (feat. Benji Carlson - Breakthrough Academy)

Contractor Growth Tips

Play Episode Listen Later Jan 6, 2023 21:06


REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT: www.neweracontractingsummit.com/sign-up Are you having trouble finding and retaining top talent in the construction industry? Look no further than the latest episode of the Contractor Growth Network podcast. Host Logan Shinholser is joined by Benji Carlson, of Breakthrough Academy, to discuss the current state of hiring in the construction space. During their conversation, Logan and Benji discuss common challenges that construction companies face when it comes to hiring and retaining employees. They offer practical tips and strategies for attracting and retaining top talent. The pair also delve into the importance of understanding your company's growth trajectory and knowing when it's time to hire for specific positions. They discuss the various factors to consider when determining what position to hire for next. In addition to all of this, Logan and Benji discuss the impact of the new era of contracting on the industry and how companies can adapt to stay competitive in a rapidly changing market. Tune in for valuable insights and practical tips on navigating the world of hiring in the construction space.    www.contractorgrowthnetwork.com

Contractor Growth Tips
#369 Bulletproof Your Business For ANY Economy (feat. Chris Livingston - Contractor Growth Network)

Contractor Growth Tips

Play Episode Listen Later Dec 19, 2022 55:30


On today's episode Logan Shinholser is joined by Chris Livingston of CGN to discuss how to set up your business for any economy.  It's no secret that today's economy is a little shaky. We're seeing it on our end too.    Here are some ways to bulletproof your business for any economy 1. Where are you overspending? 2. Double down on marketing while everyone is pulling back 3. Attract high end clients who are recession-proof 4. Continue to build your word-of-mouth   For more information check out our website: www.contractorgrowthnetwork.com   

Contractor Growth Tips
#368 - 3 Rules For Social Media Success (feat. Mike Kyle - Contractor Growth Network)

Contractor Growth Tips

Play Episode Listen Later Dec 16, 2022 24:25


Today on the podcast, Logan Shinholser sits down with CGNs's social media guru Mike Kyle to discuss Mike's three rules to create faster social media content.    Mike has been serving as CGN's head of social media for almost 2 years and now is even teaching our clients about social media through our weekly coaching calls.    Mike's three rules for creating social media content are: 1. Keep it simple - your videos should contain MAX 3 clips 2. Be intentional - know what you're going to shoot before you shoot it 3. Master 1 editing software - don't edit in the platforms of Instagram, Tiktok, and Facebook   We talk about CapCut, a FANTASTIC video editing software. check it out here: www.capcut.com   Visit our website www.contractorgrowthnetwork.com to learn more about us! 

Contractor Growth Tips
#358 Riches Are In The Niches (Radio Interview with Ask Brien - KHTS 98.1)

Contractor Growth Tips

Play Episode Listen Later Nov 7, 2022 35:44


Welcome to Ask Brien, the show with the answers to all your business questions! On today's episode, Brien and Traci welcome in Logan Shinholser from Contractor Growth Network who discusses how his company helps contractors grow their business digitally. Simply put, Contractor Growth Network helps contractors looking to attract more business to their company to be the part, look the part, and attract the part. With an emphasis on digital visibility and attracting qualified leads, CGN helps contractors to increase revenues and improve margins. In today's world, most potential clients will have their first interaction with your business online. That means your customers' first impression of your company is your website, reviews, and social media presence. “We focus on helping contractors build their own brand,” Logan said. “What we are focused on is do your own thing, because at some point if you want to get away from Angie or HomeAdvisor, you're going to lose a lot of that brand equity that you had built with them.” Listen to the entire episode here as Peter and Traci discuss the importance of branding your business with Logan!   Schedule a call with us! - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86 Website - contractorgrowthnetwork.com Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting Instagram - instagram.com/contractorgrowthnetwork1

The Contractor Fight with Tom Reber
TCF613: Storytelling in Marketing with Logan Shinholser of Contractor Growth Network

The Contractor Fight with Tom Reber

Play Episode Listen Later Jun 29, 2022 26:34


Whether it's a TV commercial, a social media post, or a blog post, telling the right story can make all the difference in building your brand. In this episode, Tom talks with Logan Shinholser of Contractor Growth Network about how to identify your brand's story and tell it effectively with your marketing.   In this episode, we talk about…  Logan's definition of brand and his approach to building a brand Some branding and marketing strategies Being intentional about the story you want to be told about your company and reverse engineering that Telling the right story in your marketing Ways to tell your most compelling brand story Tip for people who want to win more in their business in the next 18 months Resources:  = Contractor Growth Network - Marketing for Contractors: https://thecontractorfight.com/cgn    = Join us in BATTLEGROUND – Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground     = The profit you earn starts with the stories you tell.  Most contractors will never build their empire because they're telling the WRONG stories. Join us this September in Denver, and learn how to control your story and your profit. https://thecontractorfight.com/mhps  = Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship): https://thecontractorfight.com/book  = Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook  = Grab the Gear: https://gear.thecontractorfight.com/  = Find Us on Social Media:  YouTube: https://www.youtube.com/c/TomReber  Instagram: http://thecontractorfight.com/ig

Contractor Growth Tips
#327 Routines That Create C O N S I S T E N C Y

Contractor Growth Tips

Play Episode Listen Later May 9, 2022 44:08


Everybody wants consistency in their business. But how can you expect consistency from your business without consistency in your daily routines and actions? Today we're going over routines that will actually serve your business for the better.   We're Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2022.    Dive deeper with us on our weekly podcast! Apple - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411 Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ    Connect with us: Our Website - contractorgrowthnetwork.com Join Our Facebook Group: Common Sense Contracting - https://www.facebook.com/groups/commonsensecontracting  Schedule a Call with Our Specialists - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86